a 7 Se Ss SEW Be 5) COSINE IN POTS : : ( aon FR CAS SENS BG Ve a bE) \ ra CT GS i Th NIE A aoe: \ th ef ew E eee Oe ae) | \ x HIN -_— Dae CEC IAS. IN Rez DE' S/O Y 3 tA ® | 5s Seema © A) [i] ay : lar eS eS SS eo aw = A\(G CAS. EE ae: Pn p <2 TRADESMAN COMPANY, PUBLISHERSR SISO Sa FE SCSI LEIS Fiftieth Year GRAND RAPIDS, WEDNESDAY, FEBRUARY 1, 1933 iain 2576 enna anaes RVI RIT RVR TOS S PUBLISHED WEEKLY ALL FOR YOU A fairy allows me three wishes, - Three wishes for a friend; os Now, honest and true, that must be you, So three to you I| send. os I wish you a body so healthy, That living is pure delight; os Your work every day like happy play; Your sleep like a child’s at night. os I wish you a mind so responsive That nothing escapes your ken; The Creator’s plan, nor the notes of Pan, Nor the good in your fellow-men. | wish you a heart prone to loving, os That all may be dear to you; . Your friends indeed, all those you need, And those who need you, too. I’ve wished you my three best wishes, os But the three are really one; God grant you wealth—just perfect health, os Until our day is done. 2, . Henry Turner Bailey. ope ojrroseroyesroje ope ope pe 0p 0p 0004S 01 SOOO EE Bes eee Nenana N NC ROA ae YOUR Selling Cost is less when you stock goods of known value. Especially when the price has been established by the manufacturer and you realize your full profit as you do on Baking Powder Same Price Today As 42 Years Ago 25 ounces for 25c A fair price to the consumer and good profit for you. Why ask your cus- tomers to pay War Prices! It will pay you to feature K C Millions of Pounds Used by Our Government ca ns We Believe You Are Entitled to a Profit on All Merchandise You Handle or is Distributed to Your Customers We don’t believe in the distribution of free samples or free merchandise to the consumer unless such merchandise pays the merchant his full profit which includes the expense of handling when handled by him. T’S a year-round breakfast—Shredded Wheat. And a year-round money-maker for the grocer who puts Shredded Wheat to work in window displays and counter specials. Talk hot Shredded Wheat on winter mornings—crisped in the oven, served with hot milk. NATIONAL BISCUIT COMPANY “Uneeda Bakers” bis TRENGTH COMPANIES REPRESENTED HAVE Assets $65,931,787.14 Surplus $23,396,338.15 ERVICE Correct Insurance Coverage Engineering Advise AVINGS 1214% To 40% According To Classification of Property THE MILL MUTUALS AGENCY LANSING, MICHIGAN Mutual Building Phone 20741 DETROIT OFFICE GRAND RAPIDS OFFICE Transportation Bldg. Grand Rapids Trust Bldg. Phone ; Phone Randolph 0729 95923 Oe oa GES ADESMAN Fiftieth Year GRAND RAPIDS, WEDNESDAY, FEBRUARY 1, 1933 Number 2576 MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men, SUBSCRIPTION RATES areas follows: $3 per year, if paid strictly im advance. $4 per year if not paid in advance. Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 cente each. Extra copies of .urrent issues, 10 cents; issues a month or more old, 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoftice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. RECIPROCAL RELATIONS Which Exist Between the Wholesale and Retail Grocer. The appearance of the President of the National Association of Retail Grocers on the convention program of the National Wholesale Grocers As- sociation is a continuation of a tradi- tional custom in recognition of- the close historic relationship existing be- tween the two branches of the trade. I am ‘happy to continue this custom, which I assure you means more than merely the paying of a courtesy by one great trade association to another. I trust it may be prophetic of an even more practical and constructive work- ing relationship in all industry matters in which we have a common interest, than has heretofore obtained. When I say this, I am not unmind- ful of the splendid aggressive leader- ship of your Association in matters af- fecting not only your own, but also the welfare of independent retail dis- tribution. The function of wholesal- ing is as important to retail distribu- tion, as is the function of power lines in their relation to the smaller dis- tributing unit wires which branch into every American home. Each has en- gineering problems of its own. The efficiency of retail distribution must always look to an efficient wholesale distribution, if it is to fulfill its pur- pose, but as the inadequacy or weak- ness of power distribution is usually first detected at the point where con- sumption takes place, so retail distri- bution is apt to be the first to register the weakness of wholesale distribution, and to compel wholesale distribution to shape its capacity for service to meet changing conditions. While the basic functions remain, the physical properties performing the service take on new forms to meet the consumer demand. Wholesale and retail distribution have, in the last several decades, un- dergone revolutionary changes. New competitive forces have entered the field for both, The old and accepted theory that the wholesale and retail functions must of necessity be separate and independent merchandising proc- esses, have been challenged. A com- bination of the two under one owner- ship, management and control has been established with a certain meas- ure of success. The working relation- ship between the independent whole- sale grocer and the independent retail grocer has undergone changes. Where- as formerly the relationship between the individual wholesaler and the in- dividual retailer was of first import- ance, to-day the relationship between the function of wholesaling—retailing and the public occupy that position. As a result of this change, wholesal- ing has more and more directed its attention to effect a practical co- ordination of the two functions to meet competition and hold public favor. In 1890 and 1900 predictions pictur- ing the present state of affairs would have been called fantastic. Yet had someone then been asked to speak on the subject assigned to me, he might well have predicted what we see to- day as the “Newer Wholesaler-rela- tionship.” [ realize from this that I dare not attempt to forecast what the retailer-wholesaler relationship may be twenty-five or thirty years from now. I feel, however, that it will be quite safe for me to state this personal opinion: It is no longer a question of relationship between the wholesaler and the retailer, but a question of the relationship between the wholesale function and the retail function. These two functions, regardless of their struc- tural form, ownership or set-up must work in harmonious co-operative re- lationship to meet competition for pub- lic favor. Whether this will be effect- ed between the independent wholesale grocer and the independent retail gro- crs, or through independent wholesale grocers and a contractual relationship with a group of independent retail gro- cers, or through a_ retailer-owned wholesale house and its group of inde- pendent retail grocer members, or through all of these is not so import- ant as the fact that the wholesale function must serve the independent retail function to successfully maintain its position as the economic distribut- ing power of this Nation. At the Milwaukee convention in 1931, my predecessor in this office gave expression to the following very pertinent statement: “We must recog- nize the fact that the retail grocery business no longer travels a one way road. There are now many avenues instead of one, all leading to the same end, namely that the public may be served. Some of these have passed the experimental stage and have made for themselves a lasting place in the industry. The new wholesaler-retailer relationship has given a definite char- acter and a practical body to the vol- untary group of independent retailers which, as it is surely destined to ex- pand and grow in strength and effi- ciency, promises to contribute much to the attainment of economic distri- bution.” At that time the great objective of distribution seemed to be “efficiency at whatever cost or sacrifice” and the “lowest retail price seemed to have been chosen as the measure of effi- ciency. Our chain store friends not only claimed the honor for the great- est efficiency, but many of our so- called experts freely gave it to them. Since that time the cruel fallacy of setting up the lowest possible resale price as the standard of measurement for distribution efficiency has been given an ample trial. The present so- called period of profitless distribution” is a result thereof, and in my humble opinion much of our present unem- ployment and distress is also a direct result of its application. Certainly the experience since four years ago proves that the principle of single ownership and control of both wholesale and retail functions is not essential in the formula for successful distribution, as clearly as that the low- est retail price levels are not a measure of merchandising or distribution effi- ciency. During this time, however, it has been proven, in my estimation, that the closest possible co-ordination of the wholesale and retail functions and the utmost co-operation between them, are successful in meeting every trade and public requirement of food and grocery distribution. The newer wholesaler-retailer rela- tionship will not attempt to measure distribution efficiency by striving for profitless distribution, but takes the position that distribution is then most efficient when it serves the producer and the consumer at a cost which will hold it reasonably attractive to those who are engaged therein. The wholesale function, more and more seeks to serve the retailer’s needs instead of being his dictator. It will not seek to usurp or unduly crowd the retail function, but to help it to suc- cessfully meet competitive conditions. In the old days, much more frequently than at present (if it is ever heard at all now), it was frequently reported that retail grocers rebelled against the idea of merely working for a whole- saler. There was and is a limit to what the wholesale house can do for the retailer, but there can be no rebelling, nor is there any limitations on the ex- tent to which the wholesale and retail functions may co-operate in the task of successful retail distribution and this, as I see it, is the keynote in the newer wholesaler-retailer relationship. That both retailer and wholesaler thrive and prosper when such a re- lationship is in practical operation is evidenced in the progress of many group organizations of widely different organization set up. J. Walter Tyer, President National Association of Retail Grocers. —_—_.-+___ The Corner Grocer and _ Indigent Relief. The independent service grocers of Michgan have certainly rendered a during, never-to-be-forgotten service the past year or two. During this period hundreds of grocers doing a credit business have extended credit to men far beyond their usual credit terms. Many men have been thrown out of work, expecting to be back at their machines and benches very soon. Credit was extended to them, as these men were honest and had always been good credit risks. Hundreds of gro- cers have helped carry this load and a tremendous load it has been. Grant- ing credit to these thousands of men out of work has kept these same thou- sands off the city and township poor lists. Some small cities and townships, finding their poor funds exhausted, have turned to the independent grocer to help them until taxes could be col- lected and the city or township was able to pay up and carry on. The re- tailers, assisted by the wholesalers in many cases, have given their service and it should not be minimized for it has been a great help to our political units during this trying time. In view of these facts we believe the independent grocer who has rendered this service should continue to get this business from cities and townships, in preference to the use of scrip, city stores or kitchens. establishment of soup There are many other rea- sons why the independent grocer should be the medium of dispensing food to indigents. Those reasons need not be stated here, but every grocer can be proud of his occupation and should work—fight is a better word— for his share of this class of business, which is rightfully his. Sam Sugarsax. > 2 Group Asks Japanese Boycott. Pamphlets urging a boycott of Jap- anese goods and an attitude of non- co-operation with all nations waging aggressive warfare were sent out to 4,000 business men and consumers last week by the American Council for Non-Co-operation With Aggressor Nations. The group, formerly known as the American Boycott Association, has headquarters at the Hotel Ambas- sador. William Loeb, Jr., executive secretary of the council, says that sev- eral thousand additional booklets will be mailed out in the next few days. Aiming principally at Japan, the As- sociation hopes to bring about a boy- cott of all Japanese products, includ- ing raw silks. N Lines of Interest To Grand Rapids Council. The next meeting of the Council will be held at the usual meeting place, in Loyal Order of Moose Temple, Division avenue and Cherry street, Feb. 4. An unusual feature of the evening will be a _ pot-luck supper, supervised by the Ladies Auxiliary. This will be served at 6 o’clock, with Mrs. Selby Miller in charge, assisted by Mrs. W. E. Lypps and Mrs. F. W. Colegrove. The coffee and meat will be furnished by the committee, and the members will bring salads, relishes, beans, cake, etc. The Council meeting will open promptly at 7:30 p. m. The Ladies Auxiliary will meet in the par- lor at the same hour. After their busi- ness meeting, cards and dancing will be indulged until the usual closing time of midnight. The many friends of William J. Dineen will be glad to learn that he has been transferred to Grand Rapids and will cover the state of Michigan in the interests of the Atlas Lamp Co. Mr. Dineen has been working in the state of New York for the past year. The Welfare Department of most cities in the U. S. are kept busy this winter aiding the wunfortunates who have to rely upon them for the sus- tenance of life. Detroit has one prob- lem a little different. Among those on their welfare list is a group of Mohammedans, who hold to the re- ligious instructions of the founder of their faith and insist upon their food being prepared as prescribed in their books of laws and to have a place and opportunity to engage in prayer three times daily before parking of their food. This may be looked upon by the student of sociology as a good ex- ample for the rest of us—to preserve our principles under trying conditions. Mr. and Mrs. Walter E. Lypps are spending the week end with Mr. and Mrs. Anthony Fox, of Detroit. Mrs. Fox being the former Marian Lypps, whom we all remember with pleasure for the entertainment she provided for the Council when she was a resident of our city. F. L. Kuehne, who spent a week in Chicago recently, recommends to all the members and their friends that they see the world’s fair in Chicago, which will open officially on May 1. He states that it is a great show and at present, and up to the date of opening, one may be admitted to the grounds and to all exhibits which are in place for ten cents. The writer plans to visit the fair before opening date. Harry Nash spent a week in Bay City the early part of January and he reports that the committee in charge of the Grand Council Session, which will be held in that city early in June, are making very thorough preparations to have the best and biggest meeting which has been held in Michigan in MICHIGAN recent years. We know the boys of Bay City very well, and we predict that they will do that very thing. They never lose sight of the advantage of unity when they attempt something, and we suggest that you make your reservations early, for Bay City will have a crowd of U. C. T. delegates and members during the conventions. It seems that several of our mem- bers attended the automobile show in the New Auditorium week before last and, seeing the Oldsmobile getting off to a very remarkable start, figured that business would be good in Lansing and so mary of them were congre- gated at the Kerns Hotel that the management thought they were in convention and did his utmost to make them all comfortable, even when he learned that they were there as in- dividuals in pursuit of orders. Those interviewed by the enquiring reporter stated that business was very good, and the “hunch” to go to Lansing was very reliable. Sentinel Frank Holman will attend a sales and advertising convention of his company, the Atlantis Sales Cor- poration, in Cleveland, Feb. 9, 10 and 11. Frank has made an enviable rec- ord in Michigan this past year in se- curing new dealers and obtaining dis- tribution of their products. The traveling salesmen are still very good investors. Tom Fishleigh, the representative of Whitman Co., the producers of “Sampler” the famous assortment of candy, purchased a Chevrolet coach last week. He is highly pleased with the performance of the new model. Some men fit into their surroundings so well that, to the observer, they be- come part of their institution where they are employed. It is with keen regret that we record the passing of Alexander B. Brown, clerk of the Co- lumbia Hotel, Kalamazoo. He has greeted the salesmen and patrons of the hotel for the past twenty-seven years in a very cordial manner and interested himself keenly in their com- fort and things that were essential to them. Mr. Brown came to Michigan from Rhode Island thirty years ago and after three years in this state he entered the employ of the Columbia Hotel and remained with them until he “checked out” of this earthly exist- ence and departed for that mystic shore. He had reached the age of 82 years and had enjoyed good health until a short.time prior to his passing. One of our “Old time” members, William H. Ingersoll, residing at 1907 Francis avenue, and representing the Brooks Candy Co., was called to Vicksburg by the death of his mother. She passed Jan. 15 at the age of 77 years. Had lived the past twenty-five years at the same residence and prior to that time, had spent thirty years in South Dakota. The Council extends sympathy to brother Ingersoll and his family in their loss of their loved one. Quite an unexpected Post-Christmas gift was presented to a faithful em- ploye in Battle Creek last week. The man who operated the elevator at Post Tavern and so well known to the trav- TRADESMAN eling public as “Daddy Craig” that few ever learned his first name or cared to, as the title “Daddy” seemed to fit so well. Always courteous, thoughtful and accommodating, he had served the public in the same position for the past thirty-five years. Last week he was re- tired by the Post Tavern on a gen- erous pension. .The friends who will miss him will be glad to know he is enjoying himself in his declining years. Howard C. Gilb, 2457 Godwin avenue, has returned from Fort Wayne, Ind., where he was called by the death of his father, after an illness of nine He passed on during his seven- ty-sixth year. The officers and mem- bers of 131 extend their sympathy to Mr. Gilb and family. Hazelton S. Penny, residing at 852 Lyons street, reports that his wife is gradually recovering her health after an illness of several months. This will be read with pleasure by many friends. Ervin J. Steeby, residing at 1807 Horton avenue, met with an unusual accident last week. Very unusual, for Mr. Steeby has been operating a ma- chine for more than twenty years and this is the first time anything disas- trous has happened to him. Driving near Constantine his car struck a piece of ice in the road and skidded, striking a tree with much force. The car was wrecked and he was badly bruised and suffered a broken knee cap. He phoned Scott Fisher, at Elkhart, Ind., who brought Mr. Steeby to his home in Grand Rapids. Mr. Fisher is Juris- dictional Director of Team Work in Business for the state of Indiana, and the members of Grand Rapids Coun- cil express their appreciation of his fine example of team work in bringing Mr. Steeby to his home and the ex- cellent care he gave him en route. Former member of Grand Rapids Council, James J. McMahon, living at 2101 Lake Drive is now in the ford hospital at Detroit. The physicians are restore his years. very hopeful they can health. Selby Miller, who sells road making machinery for the Adams Co., has re- cently purchased a new Plymouth, in which he expects to cover Michigan and see that road building is not held up by the lack of appropriate machin- ery. He reports a wonderful year just closed. This paragraph may seem like an old subject to you, but it is a very timely and important subject to the members who have been negligent in paying assessment No. 211, which was called Dec. 31, 1932, and positively must be paid within thirty days or protection forfeited. Quite a number have failed to respond to the notice sent from headquarters at Columbus, Ohio. Don’t gamble with your earn- ing capacity. If unable to work there are only a few firms who will continue your salary or drawing account. Pro- tect yourself and family—it is the most important thing that confronts us to- day. After battling with the “flu” for several weeks and trying almost every remedy suggested or prescribed by re- putable physicians, the reporter has February 1, 1933 found one remedy which he feels should be passed on to those who, like himself, was wondering, ‘Where is the pep of yesterday.” The remedy is very simple and thoroughly enjoyable. Take salt baths in your own home; the usual amount of water in the bath tub and the usual temperature and add two pounds of salt and take plenty of time and enjoy yourself, for you will begin to enjoy yourself after the first one. The old punch will return so quickly, both you and your friends will be hap- pily surprised. There has come into the hands of the scribe a leafllet entitled “A Prayer for To-day” published by the Jaqua Co., Grand Rapids, which states so clearly what we all believe, that we are asking the Michigan Tradesman _ to publish it in its entirety. We believe it would be much appreciated by the readers of this column, Official Reporter. —_>~++____ Has Place on Every Business Man’s Desk. Due to the lack of room we will not be able to publish in the Michigan Farm Equipment Association News any of the convention addresses, as much as it is our wish to do so, How. ever, it is with pleasure and apprecia- tion that we announce that Mr. E. A. Stowe, editor of the Michigan Trades- man, has been so kind to publish the President's address by Henry A. Schantz, as well as the Secretary’s convention report in the Dec. 21 and 28 issues, respectively. It is believed that most of .our read- ers are subscribers to the Michigan Tradesman and have read these ad- dresses. If you have not, permit us to suggest that you write the Michigan Tradesman at Grand Rapids for a sample copy. The Tradesman has a place on every business man’s desk and every dealer who does not now subscribe is passing up a journal that would be of unlimited value to him and his business. The Tradesman has the reputation of being one of the country’s best.—M. F. E. A. News. ——_>~+ + A Business Man’s Philosophy. A man who sells made-to-measure shirts has called on me for many years. Recently I asked, ‘“How’s business?” “It’s picking up,” he said. “I’m get- ting orders.” “Where?” I demanded. “I'll tell you,” he said. “I’m calling on the proprietors of one-horse busi- nesses located in alleys and in the side streets. I used to pass them up. I gave all my attention to the vice- presidents and treasurers of big cor- porations housed in imposing build- ings. I never wandered into the little places. But the one-man stands have the calls these days. They can take small orders and deliver them the same day.” The young man also told me that the customers who bought at “bargain sales” a year or two ago are slowly waking up to the economy of well- made merchandise. Men who told him in 1931 that they would never again pay his prices are now looking at his samples and sheepishly acknowledging that a $5 shirt is a better bargain than a $1 shirt. William Feather. | | | February 1, 1933 IN THE REALM OF RASCALITY. Questionable Schemes Which Are Under Suspicion. Detroit is again being flooded with “get-rich-quick” literature emanating from a dozen local addresses, and of- fering those who still believe in Santa Claus a soap-bubble fortune for very little work. You sell to your friends; they sell to their friends; their friends sell to their friends, and so on, until all the friends are exhausted. You get no commission on the first three sales, but collect on the fourth, which starts your chain. Promoters in Flint, Mus- kegon, St. Louis and other points too numerous to mention are using Uncle Sam’s mails to muscle in on the pic- ture and see that nobody’s friends are overlooked. Cheap fountain pens, pencils, play- ing cards, pocket books, flashlights, jig-saw puzzles and what-nots have been seized upon for exploitation. Most of this merchandise is being peddied at from three to ten times its normal retail value. Why do the suckers pay. long prices for articles they neither need nor want? The answer is simple. The mer- chandise is merely incidental to the scheme, and hairnets, clothes pins, or burnt matches would serve equally well. The lure is the chance of get- ting “something for nothing,’ and the “get-rich-quick” sales chatter about pyramiding profits from an easy eve- ning’s work to $20,000, $50,000, $100,- 000 and up. The sales literature is remarkably uniform in general plan. It is describ- ed in one high pressure pamphlet as “Something Entirely New.” It is ac- tually the old “Endless Chain” scheme, in a new bib and tucker. Fifty years ago, the farmers of Mich- igan were sold Bohemian oats by a clique of city slickers at $10 a bushel. ‘These oats were not filagreed, or par- ticularly pedigreed, and would not do anything that a local oat couldn't do. But they sold for $10, because those early endless chain promoters guar- anteed to double the farmer’s money the second year, and redouble it the third year, etc., until every Michigan- der had a thirty’ minute day and an automatic milker. The farmer paid the slicker half cash and a promissory note for the balance. Many a farmer was sued on his note, and several cases went to the Supreme Court. There the scheme was brand- ed a snare and a fraud—a gambling contract, void as against public policy. The farmers were protected. Twenty years later, the farmers of Michigan were shown how they could get a $60 buggy for $3.75. All they had to do was pay the buggy dealer $3.75, plus $15, for which they received four coupons. When they had sold these four coupons to four friends at $3.75 each, they had gotten back the $15, and when these four friends each sold four friends, a brand new buggy rolled off the assembly line into the farmer’s big red barn. Well, the Supreme Court wasted no time in declaring this racket also against public policy, point- ing out that persons must inevitably be left with worthless coupons for which there were no possible purchas- MICHIGAN ers, and that the scheme was calculat- ed to defraud the unwary. Again, the farmer was protected. A generation ago, as the Supreme Court put it, the victims were “the unwary, unsuspecting and too credu- lous farmers,” who provided fodder for the pea shell shufflers and chain op- erators of that day. Times have chang- ed, for now it is the city sucker who seems to fall the hardest. In the opinion of the Bureau’s coun- sel, the endless chain schemes now sweeping the country, so far as he has been able to examine them, in- volve gambling contracts. They have been so designated by Federal Courts under Federal statutes, and have been condemned in the strongest language by the Supreme Court of Michigan. Literature claiming that the plan is “new,” that it is a “legitimate way to make money,” or.that it is “not a gamble,” is a barefaced misrepresenta- tion of fact and law. Having exposed the bait in these “endless chain’ schemes, let us now examine the assorted hooks: 1. Without exception, these schemes show on their face that they cannot be worked out. A point is reached—the “saturation point’—at which no fur- ther prospective purchasers can be found. As most of the current chains require four sales in each stage, just how quickly this point is reached is clearly shown by the following fig- ures: 4x4x4 equals 64x4x4x4_ equals 4,224x4x4x4 equals 270,336x4x4 gets to be 4,405,376, or 3 pens, penwipers or what-nots for every man, woman and child in Detroit. Four more “turn- overs” nets the thumping total of 1,- 338,776,256, and as dryly suggested in a recent issue of the New Yorker, might be dumped on the Asiatic mar- ket, with its potential billion buyers, while the overflow could be reserved for South America, where the pens would come in handy for writing off bonds 2. Almost without exception, the “chain” price of the exploited article is three to ten times the normal retail price. Pens fairly valued at $1 are being sold for $3; playing cards, worth from 75c¢ to $1.50 are being sold for $5! In other words, the “bag-holders” are not confined to the saturation stage where they can’t find more suckers, but permeate the whole chain, from end to end. 3. Endless chain schemes have been barred from the U. S. mails, as they have been held to “embrace the elements of a lottery and also to be fraudulent.”” This is quoted from the July, 1932 U. S. Official Postal Guide. 4. The Supreme Court of Michigan has condemned such schemes, and de- clared such contracts void as against public policy. In other words, as the Bureau’s counsel points out, the par- ticipants in the chain cannot hope to enforce payment of their illegal com- missions, if any. 5. The State of Michigan requires a hucksters and peddlers license in the annual amount of $5. It is not im- probable that every link in these numerous endless chains must procure such a license, or be liable for penal- ties under the law. Current chain schemes are being re- ferred to the Prosecutor’s office for TRADESMAN such action as is deemed necessary, while chain literature, received through the mails, is being promptly turned over to the Post Office Department. Scores of enquiries have been re- ceived, but no Bureau effort is being facts on With the endless chain plan itself so patent- ly unsound, the Bureau sees no neces- sity for checking the life history of the individual operator, or the color of his hair. wasted in digging up the various and sundry promoters. To again quote the New Yorker, if new endless chains continue their pres- ent birth rate, ‘we may expect that next summer the earth will be covered several feet deep with fountain pens, as well as bill folds, pocket lighters and flash lights, which the chain people are selling. form a The whole will probably geological stratum, burying both the depression and this harried civilization many feet deep, together with any readers who may find errors in the foregoing computations.”— Factfinder. Kalamazoo, Jan. 30-—-On Jan. 17, a man, who our clerk said was about 45 years of age, weight about 180 pounds, about 5 feet 7 inches, full face and wore glasses. and had on a gray over- coat and cap, gave us a check drawn on a Sturgis bank. The check was printed Public Schools of Sturgis, Michigan, No. 16063, dated Jan. 12, 1933, payable to the order of H. R. Evans, Chelsea, amount $24.90. This check came back to us marked “forged” and we turned the whole matter over to the Kalamazoo sheriff. We feel we have done quite well, as during over fifty vears of business, our losses have not exceeded $30 on bad checks, Frank H. Clay. American Braiding and Embroidery Co., Inc., Chicago, vendor of service suits, aprons, tablecloths, etc., agrees to discontinue quoting earnings for in- experienced agents that are far in ex- cess of the probable earnings of such agents under normal conditions. Norman H. Tufty, trading as Mor- gan Miles Co., Minneapolis, vendor of an alleged treatment for stomach ul- cers, agrees to discontinue advertising the treatment. nH: Be trading as Landis Medicine Co. and advertising as C. R. Landis, Cincinnati, Tonnies, Vendor ©: an al- leged treatment for high blood pres- sure, agrees to discontinue represent- ing that the preparation is a prescrip- 3 tion of a famous specialist, unless such can be established by competent evi- dence; and to discontinue representing that the tablets are a competent rem- edy for high blood pressure due to arteriosclerosis, nephritis, toxic goitre, or similar severe conditions, when such is not the fact. Pierre Valligny and Villigny Prod- ucts, Inc., New York City, vendors of a hair dye designated “Youth-tint’, agree to discontinue representing that the product is a color restorer or is anything other than a hair dye that will impart a selected color to the ex- posed portions of hair; and to discon- tinue representing that it will not fade, without a conspicuous statement of the conditions under which it will not fade, in direct connection therewith. A vendor agrees to discontinue rep- resenting that an alleged treatment for the liquor habit is competent to per- manently terminate the habit, when such is not the fact. W. A. Ruslec, treading as HB. Rusler Manufacturing Co., Johnstown, vendor of a spraying outfit for farmers and outoists, designated “Comet Spray- ers and Autowashers,” agrees to dis- continue representing that the device will be sent free for trial, unless and until it is sent other than on a money- back guarantee, with a payment re- quired in advance; and to discontinue quoting earnings for agents that are far in excess of the probable earnings of such tions. R. A. Harris, trading as Lingerie “V” Co., North Windham, Conn., ven- dor of a lingerie chain designed to pre- vent straps from slipping, agrees to discontinue quoting earnings for agents agents under normal condi- wearing and showing the new inven- tion, that are far in excess of the prob- under able earnings of such normal conditions. agents Corsetry, Inc., advertising as Grace Graham, Stamford, Conn., vendor of corsets, agrees to discontinue quoting earnings for agents that are far in probable earnings of such agents under normal conditions. Se en a Breen & Halladay Fuel Co., corner & Century, Grand Rapids, renew their subscription and write the Tradesman: “This makes twenty-seven excess of the Franklin years without a single lapse. preciate your service.” We ap- VALENTINE’S CANDY DAY FEB. Little Cream Hearts Large Cream Hearts Penny Cream Hearts Penny Choc. M. M. Hearts Small Gypsy Lozenge Hearts, Medium Cupid Lozenge Hearts, 34 in. Diam. Large Fluted Lozenge Hearts, Red Cinnamon Hearts, Large or Small MADE BY National Candy Co., Inc. PUTNAM FACTORV...... Rapids, Mich. 14 V4 in. Diam. With Wordings 1 in. Diam. MICHIGAN TRADESMAN February 1, 1933 MOVEMENTS OF MERCHANTS. East Tawas—Leaf’s Drug Store op- ened for business recently. Detroit—Stanley J. Temrouski has engaged in the drug business at 9000 Van Dyke street. McBain—The McBain Hardware Co. has decreased its capital stock from $35,000 to $20,000. Owosso — The Independent Stove Co. has increased its capital stock from $350,000 to $600,000. Hamtramck—The Campau Pharmacy recently opened for business at 9800 Jos. Campau avenue. Lansing—The Atlas Drop Forge Co. has decreased its capital stock from $2,000,000 to $1,000,000. Traverse City—The Hamilton Cloth- ing Co. has changed its capital stock from $25,000 to 2,500 shares no par value. Belding—Elmo Hahn has removed his drug stock from 113 West Main street, to the store formerly occupied by the Lincoln Quality Store. Unionville—The Landside Shear Co., has been incorporated to license and sell the landside plow, with a capital stock of $1,000, all subscribed and paid in. Lansing—Industrial Processes, Inc., has been organized to make and sell machinery, with a capital stock of $5,000, $1,000 being subscribed and paid in. Muskegon—The Metals Service Cor- poration has been incorporated with a capital stock of 500 shares at $10 a share, $1,000 being subscribed and paid in. Kalamazoo—Shay Okun, retail shoe dealer at 1927 South Burdick street, has filed a petition in bankruptcy list- ing liabilities of $3,678.35 and assets of $2,270.88. Sawyer—The Sawyer Farmers Ex- change, Inc., has merged its business into a stock company under the same style with a capital stock of $3,000, all subscribed and paid in. Lansing—Rice & Rumsey, Saginaw street and Butler boulevard, have sold their drug stock and store fixtures to Melvin Brooks, recently of DeWitt, who has taken possession. Detroit—The Kennedy Lumber & Fuel Co., 6600 Seven Mile Road, East, has been incorporated with a capital stock of $5,000, $1,500 of which has been subscribed and paid in. Detroit—The Camill Neckwear Co., 138 East Jefferson avenue, dealer in neckwear at wholesale, succeeds The Camill Co., with a capital stock of $6,500, all subscribed and paid in. Detroit—Miller’s Market, Inc., 5667 West Fort street, dealer in meats and poultry, has been incorporated with a capital stock of $10,000, of which $6,500 has been subscribed and paid in. Flint—The Sundries Sales Co., 603 Industrial Bank building, has been in- corporated to deal in various kinds of merchandise with a capital stock of $2,000, all subscribed and $1,000 paid in. Lowell—oO. J. Yeiter, undertaker, has merged his business into a stock com- pany under the style of the Yeiter Co., with a capital stock of 1,700 shares at $1 a share, $1,700 being subscribed and paid in. North Lansing — Paul Seibert has purchased the stock and fixtures of the J. F. Beckton drug store and will continue the business at the same loca- tion, Washington and Grand River avenues. Holland—George Steketee has sold his interest in the department store stock of A. Steketee & Sons, to his brothers, Andrew and Henry Steketee. The store was established about 65 years ago. Detroit—The Nelson Auto Parts Co., 5055 15th street, has been incorporated to deal in motor vehicles and parts with a capital stock of 200 shares at $10 a share, $2,000 being subscribed and paid in. Detroit—Produce Distributors, Inc., 112 Union Produce Terminal, has been incorporated to deal in fruits and vege- tables with a capital stock of $30,000, $10,000 of which has been subscribed and $9,060 paid in. Detroit—Princeton Hat Stores, Inc., 1005 Woodward avenue, has merged its business into a stock company un- der the style of Princeton Hats, Inc., with a capital stock of $1,000, all sub- scribed and paid in. Goodhart—The Lamkin Hotel, which also housed the general store of Mrs. Lowell Lamkin, and the post office, was completely destroyed by fire Jan. 24, entailing a loss of about $15,000, partially covered by insurance. Houghton—Matt Haug, dealer in jewelry, silverware, etc., 78 years of age, died at his home, 67 Diamond street. He was born in Germany and came from there direct to the copper country when 17 years of age. Battle Creek — Baker Cleaners & Dyers, Inc., 314 Emmett street, has merged the business into a stock com- pany under the style of Baker Bros., Inc., with a capital stock of $10,000, $1,000 being subscribed and paid in. St. Louis—Fire completely destroyed the bakery of John T. Stanfield. The loss was covered by insurance. The building, owned by Mrs. Margaret Corrie, of Lansing, was badly dam- aged. The loss was covered by insur- ance. Detroit—General Citrus Products, Inc., 3106 David Stott building, has been incorporated to extract or make other products from citrus fruits, with a capital stock of 100,000 shares at $1 a share, $1,000 being subscribed and paid in. Free Soil—Conrad Saunders, an ex- perienced cheesemaker. recently of Saginaw, has purchased the local cheese plant, taking immediate possession. The plant has a capacity of 4,000 pounds daily which will be greatly in- creased. Ironwood—Paul’s Women’s Wear, Inc., 219 East Aurora street, has been incorporated with a capital stock of $5,000, all subscribed and paid in. The company deals in ready-to-wear gar- ments for men and women, boots, shoes and household goods. Wyandotte—Affholter Bros., manu- facturer of dairy products and ice cream, have merged the business into a stock company under the style of Affholter Brothers Creamery, Inc., with a capital stock of 1,000 shares at $50 a share, $45,000 being subscribed and $1,000 paid in. Nashville—The board of directors of the Farmer’s Co-operative Creamery has appointed Oliver Carroll, of Belle- vue, temporary manager of the plant to fill the vacancy caused by the death of C. W. Pennock. A permanent man- ager will be named at the annual meet- ing of the board. Detroit — The Standard Industrial Laboratories, Inc., 6134 Epworth bou- levard, has been organized to redistill and otherwise treat crude oil, with a capital stock of 100,000 shares of A stock at $1 a share and 1,000 shares of B at $1 a share, $31,000 being sub- scribed and paid in. Ishpeming—Sam M. Cohodas, presi- dent of Cohodas Bros., was named president of the Western Fruit Jobbers Association at its annual convention held last week in Chicago. The asso- ciation is starting its thirtieth year of activity and this is the first time a Michigan or Wisconsin man has been made president. Plainwell — Conrad Haveman and Arnold DeMann have formed a co- partnership under the style of Have- man & DeMann and engaged in the meat business here. Mr. Haveman conducted a meat market at Martin four and a half years and the general store there the same length of time. Mr. DeMann has been engaged in the string butchering business at this place for several years. Manufacturing Matters. Benton Harbor—New Products Cor- poration, Willow Drive, manufacturer and wholesaler of goods, has been in- corporated with a capital stock of $24,000, all subscribed and paid in. Detroit—The Swartz Tool Products Co., Inc., 5259 Western avenue, has been organized to manufacture and deal in tools with a capital stock of $15,000, all subscribed and paid in. Detroit—The Reinhold Manufactur- ing Co., 521 St. Jean street, has been organized to manufacture ice cubing and ice cutting machines with a capital stock of $1,000, all subscribed and paid in. Detroit—The Thorne Optical Co., 1 John R. street, has been incorporated to manufacture and deal in _ optical goods with a capital stock of $25,000, $2,500 of which has been subscribed and paid in. Coopersville—The Coppersville San- itary Dairy Co. has been incorporated to manufacture and sell butter and cheese with a capital stock of $5,000, $1,000 of which has been subscribed and paid in. Detroit—The Metropolitan Whole- sale Drug Co., Inc., 1644 Lafayette boulevard, has been organized to man- ufacture and deal in drugs with a cap- ital stock of $10,000, all subscribed and paid in. Detroit — The Child-Craft Guild, Inc., 3212 Eaton Tower, has been or- ganized to manufacture and sell furni- ture for infants, toys, etc., with a cap- ital stock of $50,000, $7,500 being sub- scribed and paid. St. Clair—Electric Units, Inc., Foot of 6th street, has been organized to manufacture and deal in electrical heaters, generators ‘and humidifiers, with a capital stock of $50,000, all sub- scribed and paid in. Detroit—The Chesco Chemical Co., 620 Charlevoix building, has been or- ganized to manufacture and sell chem- icals with a capital stock of 25,000 shares at $1 a share, $10,000 being sub- scribed and paid in. Detroit—The Newton Products Co., Inc., 2435 Beecher avenue, manufac- turer of animal by-products, has been incorporated with a capital stock of 100 shares at $J0 a share, $1,000 being subscribed and paid in. Detroit—The San-Crest Hat Manu- facturing Co., Inc., 1405 Broadway, has been organized to manufacture and deal in millinery with a capital stock of $25,000, $5,000 of which has been subscribed and paid in. Battle Creek—The Food City Bey- erage Co., 200 Elm street, has been organized to manufacture and sell legal beverages with a capital stock of 150,- 000 shares at $1 a share, $1,000 being subscribed and paid in. Muskegon—The Profit Sharing Can- dy Corporation, 78 Apple avenue, has been organized to manufacture and deal in candy on a profit sharing basis with a capital stock of $5,000, $1,000 being subscribed and paid in. Detroit—The Rubber Materials Cor- poration, 4445 Woodward avenue, has been incorporated to manufacture and deal in rubber and materials, with a capital stock of $25,000, $6,000 of which has been subscribed and paid in. Detroit—Sam Geltner, manufacturer and dealer in furs, has merged the business into a stock company under the style of Sam Geltner & Co., 19 Clifford street, with a capital stock of $20,000, all subscribed and paid in. Detroit—The Sterling French Ma- chinery Co., 443 New Center building, has been incorporated to manufacture and deal in tools and machinery with a capital stock of $25,000, $15,000 of which has been subscribed and paid in. Detroit—The Motor City Clothing Manufacturing Co., 158 East Jefferson avenue, has merged its business into a stock company under the same style with a capital stock of $50,000, $20,000 of which has been subscribed and paid in. Saginaw—John H. Swift, manufac- turer of truck bodies and trailers, has merged the business into a stock com- pany under the style of Swift Bros., Inc., 318 Van Buren street, with a capital stock of $5,000, all subscribed and paid in. Detroit—According to Joseph H. Lederer, president of the Lederer Manufacturing Co., 3420 Fort street, West, 100 new employes will be added to the pay rolls of the company before the end of the week, bringing the sal- ary list to the highest point in the company’s history. The company manufactures house dresses and small items for notion counters, a Fait immeiesres Wed contour eer Sb inaetin ULC RPMI st atmos BR pentagon Saami nae oe February 1, 1933 MICHIGAN TRADESMAN 5 Essential Features of the Grocery i Staples. Sugar — Local jobbers hold cane granulated at 4.35c and beet granu- lated at 4.20c. Tea—As to the first hands tea mar- ket prices on certain grades advanced slightly in primary markets during the week, but in this country the tendency has been downward and certain de- clines have occurred, some of them being precipitated by large chain store systems. The first hands demand for tea in this country is not very active. Consumptive demand is about as usual and it is not believed that it will be any larger on account of the declines. Coffee—The week started with Rio and Santos coffee, green and in a large way, still weak and sluggish. Later it appeared that there might be a short- age of wanted grades of Santos coffee in this country and this strengthened the market to some extent. At the present writing the situation is about steady. Spot Rio and Santos, green and in a large way, remains about un- changed for the week. Mild coffees are showing a little firmer feeling with perhaps a very small fractional ad- vance. The jobbing market on roast- ed coffee shows no special change for the week, but a feature of the market has been a substantial decline in well- known advertised brands of roasted coffee. The consumptive demand for coffee is about as usual. Canned Fruits—There are some weak spots in the current market which will have to be ironed out. Cer- tain distress lots, goods helped by bankers or other creditors, are still to be liquidated. This applies particular- ly to California peaches, which, also, are adversely affected by certain lots of off-grade goods which will give the item an easy undertone until they are out of the way. Canned Vegetables—With interest in canned vegetables generally focused on Chicago last week, there is a grow- ing belief that the discussions at the conventions will set a firmer basis for packing operations in the coming sea- son. It is hoped that costs of produc- tion can be reduced in the season ahead, especially as regards that item of first importance—peas. The length and sweep of the depression has hit the Wisconsin pea packers, as indeed those in New York and other import- ant producing sections, unusually hard. It is now reported on pretty good authority that probably not more than 50 per cent. of the pea canners will operate in the corning season. In- cidentally the simplification of sifting will also tend toward economy and establish fewer confusing differentials, which under the law of supply and demand, tend to go awry. The major standard grade vegetables are holding well, with Maryland and California tomatoes showing increasing firmness all the time, and improvement is ex- pected to continue on sustained buying. Canned Fish—Fancy salmon rules quite firm here, with little in the Northwest to sell. Some off-grade fancy salmon has been used here at prices: depending largely upon quality, but the market for strictly fancy chinook, selling under reliable private or packer’s labels, is being well sus- tained. own. Alaska salmon is holding its Dried Fruits—Dried fruits are show- ing encouraging improvement both here and on the Coast, particularly prunes. Both California and Oregon prunes are showing a better tone, par- ticularly the former, which have ad- vanced in price and are being well maintained. The fact that stocks in jobbers’ hands or consigned here are light, makes strength on the Coast at this time particularly helpful, as_ it means something, for buying for ship- ment will be at higher levels. Brokers and jobbers here report some good ac- tivity for the past week or more. It is plain that retail outlets found them- selves bare of stocks, and as a result there has been some anxious buying for immediate needs. This, in turn, has been stimulated, too, by the firmer fecne which has recently been manifest in California. The improvement here embraces a fairly general line of fruits, with raisins firmer as a result of some sales on the spot, which have placed stocks in stronger hands. Raisins are in much firmer position as a result. Imported fruits like dates, figs, etc., are moving in a routine way, and de- mand has been somewhat stimulated by the lower prices, but a bad start was given in the fall by attempting an opening too high to permit of prices low enough to secure the volume necessary to move them in anything like seasonal volume. Beans and Peas — Considerable strength has developed in the dried bean market during the week, al- though the demand has not improved much. Marrows and pea beans appear to be the leaders in firmness. Red kidneys are a little easier. Dried peas show no change for the week. Cheese—Demand for cheese has been quiet during the week. Prices have been steady to weak, though without any particular decline. Nuts—The shelled nut market has been rather thin here since the first of the year. Trading is on a very nar- row basis. The firmer tone in for- eign markets has not had any material effect on buying. The filbert market in both Turkey and Spain is stronger, with holders asking for better prices. There are relatively few Bordeaux wal- nuts offered, while shippers of Chaberts report that fully three-quarters of the crop has been marketed, and practical- ly no offerings are being received, holders apparently awaiting better prices. Spanish almonds are inactive for shipment to this country, but prices are holding very firm. Rice—The market is more active here and in the South this week. There is some good replacement buying and the movement of milled rice has shown an encouraging pick-up. Buying is still cautious, however, and there is not enough confidence yet in evidence to promote any sizable trading. The rough rice market is quite firm, with growers not anxious to sell at pre- vailing prices. Sauerkraut—Dealers in sauerkraut continue to remark that bulk kraut is being offered at low prices. Salt Fish—Nothing has occurred in mackerel and other salt fish since the last report. Demamd is better than it was, possibly on account of declines in price noted last week. Vinegar—Quotably the market is steady. The demand appears season- ally slow, it being the in-between sea- son. Cider sales have also fallen off. Syrup and Molasses—Sugar syrup has remained unchanged for the week, following a reduction on the better grades, which is the first fluctuation in sugar syrup for a long time. The de- mand is comparatively light and the production is still sharply controlled. Compound syrup is in rather better demand, but still for only small quan- tities. The market is steady. Fancy grocery grades of molasses are un- changed for the week with a quiet de- mand, —_-+~.__ Review of the Produce Market. Apples—Red McIntosh, $1.25@1.50 per bu.; Wagner, 85c@$1.25; Spys, $1.50 for No. 1 and $1 for No. 2; Bald- wins, 75c@$1; Greenings, $1@1.25. Bagas—Canadian, 60c per 50 lb. sack. Bananas—4%@5c per lb. Beets—75c per bu. Butter—The market has had rather a sluggish week and the market has declined around “ec per pound since the last report. Demand is dull and offerings are a little too large at the moment. Jobbers hold plain wrapped prints at 17%c and 65 lb. tubs at 16%c for extras. Cabbage—40c per bu.; 50c for red. New from Texas, $2 per 75 lb. crate. California Fruits—Empress Grapes, $1.75@2. Carrots—Home grown, 50c per bu.; California, 60c per doz. bunches and $2.75 per crate. Cauliflower—$2.25 per crate contain- ing 6@9 from Calif. and Arizona, Celery—20@30c per bunch. Cocoanuts—90c per doz. or $5.50 per bag. Cranberries—$2.75 per 25 lb. box for Late Howe. Cucumbers—No. 1 home grown hot house, $2 per doz. Dried Beans—Michigan jobbers pay as follows for hand picked at shipping station: €: He Pea from elevator $1.15 Rea from fagmer 95 Light Red Kidney from farmer __ 1.50 Dark Red Kidney from farmer __ 1.25 Cranberry beans to farmer —____- 2.25 Eggs—The supply of fine fresh eggs is not very large, but is still too large for the demand. Eggs are cheap. Job- bers pay 7c per lb. for receipts, holding candled fresh eggs at 14c per dozen for hen’s eggs and llc for pullets. Cold storage are iffered on the following basis: eM Cancled: 220 Fe Xe Candied 625 ile OCHCCKS 10c Grape Fruit—Present prices are as follows: Florida Mor Juice --....__.__- $2.75 Blorida Sealed Sweet _..._-..._ 3.00 Wexas. Chore 22.) 3.25 (exas. Haney 2-2 4 375 ‘exas, bushels 202552: 225 Green Onions—Chalots, 60c per doz. Green Peppers—50c per doz. Honey—Comb, 5@6c per Ib.; strain- ed, 5 Ib. tins, $4.50 per doz.; 60 Ib. cans, 8c per lb. Lettuce — In good demand on the following basis: Imperial Valley, 6s, per crate __._$3.75 Imperial Valley, 4s and 5s, crate__ 3.75 Hot house, 10 ib. basket ..______ 50 Lemons—The price is as follows: S60) Sunkist == 3) $5.25 a00 Sunkist = $25 Jog Ned Balk 20 2 4.25 o0@ Red Ball 20 4.25 Mushrooms—28c per one Ib. carton. Oranges—Fancy Sunkist California Navels are now sold as follows: [46 2 $3.75 SG 345 400 345 200 3.50 7). ee 3.50 Bee oo 3.25 288 3.25 6/4 oe 525 Red Ball, 50c per box less. Indian River oranges are sold on the following basis: 6. $3.75 W0 3.75 6. 3.75 MG oo . 3.50 Me 3.50 a... 3.50 ma. 3.50 Bulk, $3.25 per 100 lbs. Temple oranges (cross between Flor- ida orange and tangerine, large size (176), $2.50 per strap. Onions—Home grown, 40c per bu. for medium yellow. Domestic Spanish, $1.50 per crate. Parsley—50c per doz. bunches. Potatoes—Home grown, 35c per bu. on the local market; Idaho bakers, 25c for 15 Ib. sack. Poultry—Wilson & Company pay as follows: Eleavy fowls = 00 10c Exeht fowls 0. 8%c Ducks 92 8c Vurkeys -. 2) 2 llc Geese: 2 7c Radishes—35c per doz. bunches hot house. Spinach—$1.10 per bu. for Southern grown. Squash—Hubbard, $2.50 per 100 Ibs. Sweet Potatoes—$1.60 per bu. for kiln dried Indiana. Tangerines—$1.75 per box or bu. Tomatoes—Hot house, $1.10 per 7 lb. basket. Veal Calves — Wilson & Company pay as follows: Bancy 2 8c C6 a 46 Median 2200 6c —_—__+- + Seven New Readers of the Tradesman. The following new subscribers have been received during the past week: Lloyd M. Bliss, Grand Rapids. R. J. Rogers, Alma. Ackerman Electric Grand Rapids. Grand Ledge Produce Co., Grand Ledge. Rev. Frank L. MeLauchlin St. James. H. €. Cook, Kalamazoo. Haveman & DeMann, Plainwell. Supply Co., C. H. Barnes, dealer in dry goods, groceries, shoes and clothing at Ash- ley says he likes the Tradesman very much, 6 MUTUAL FIRE INSURANCE Sound Adjustment of Insurance Pol- icies. Perhaps the outstanding impression gained from experience in the recent depression is the universal and un- bounded confidence of the country in the stability and permanency of insur- ance. And this means all kinds of pro- tection, fire, life and casualty. In a period when banking institutions have been sucked into the vortex of speculative investment and _ intrigue, the insurance companies have not been wholly unaffected. But they have been the first to respond to sane and vigor- ous retrenchment measures, either by reinsurance, recapitulation, reorganiza- tion or merger. The great vertical drop in the cost of replacement of property and in the economic value of life itself as a result of human inactivity in productive chan- nels, has resulted in a tragedy in the world’s most vital relations. How long such a strained condition will prevail is problematical; but the stability of insurance protection in such cases depends upon the proper main- tenance of the established ratios be- tween insurance and values. Where these have not been adjusted in ac- cordance with true relations the in- surance carrier has suffered and is like- ly to suffer. While the upward trend of values is subjected to the danger of overpay- ment of claims, the downward slide is more precipitate, less definite and usu- ally attended with a greater deluge of casualties. At the. close of the year 1932 it is difficult to tell whether improvement is being made, or even if the country is holding its own, in an industrial way. Wilbur D. Spencer. —_»++>___ Big Business Buys Mutual Protection. It is a problem to many buyers of insurance to know what kind of insur- ance to buy. A convincing answer is the example of outstanding industrial corporations of the country who have been mutual insurance policyholders for many years. It is significant that these seasoned buyers of insurance turn to mutual companies for protection and for the considerable saving in cost they offer to any policyholder—corporation or in- dividual. The savings which mutual fire in- surance companies are able to make for their policyholders come from economy and conservatism in manage- ment —from intensive and intelligent fire prevention effort. These savings, under the mutual plan, are returned to the policyholders. There are no stock- holders in a mutual corporation. Mutual fire insurance offers property owners a sound stable, and unfailing protection for their investment—and because it is mutual, at a saving in cost. Your fire insurance is an important overhead item. —_ 2.3. Youngsters of 1950 will guffaw, also, when you tell them about this awful winter when 12,000,000 couldn’t find work. MICHIGAN Tax Ruling on Toilet Articles. Five important rulings have recently been announced by the Tax Depart- ment with respect to the tax on toilet articles. The following is a digest of these rulings. 1. Where a producer of compacts makes the container and purchases the filler from other sources, the tax is on the price for which the producer sells the complete assembly. The same is true where the cosmetics or filler 1s purchased from other manufacturers and assembled by the manufacturer of the compact container, as the as- sembling process is considered manu- facturing. 2. The sale of face powder and other such products in bulk is subject to tax. However, if the purchaser packages or bottles the powder in sizes suitable for sale to the retail trade, the purchaser becomes the manufacturer and can buy the bulk goods free from tax, but he becomes liable for the tax on the sale of the bottle or package powder. 3. Articles produced by druggists pursuant to bona fide prescriptions of physicians and dentists, even though such articles are similar in nature and susceptible of the same uses as toilet preparations and cosmetics, are not taxable. They ate tegatded as medicinal unless the prescription specifies that the articles are for toilet purposes. 4. Styptic pencils represented as a remedy for canker, sore mouth, fever blisters and insect bites, and also as efficacious in healing cuts quickly, stopping the flow of blood at once, and in strengthening a tender skin, are not toilet articles and therefore not subject to tax. 5. Cocoa butter is not taxable un- less it is labeled or advertised for toilet purposes, or is prepared in sticks or cakes similar to cakes of soap or is sold in such other forms as to in- dicate that it is intended to be used for toilet purposes. +++ Muslin Prices Are Reduced. Réduction of % of a cent on un- branded muslins was made in several quarters last week to conform to the decline in gray goods prices. The mar- ket continued quiet, most buyers hav- ing covered their requrements in the early part of the month. Underwear manufacturers, however, are staying out of the market despite the approach of the time when they must make deliveries on Spring goods. Their stocks of pajama checks are reported to be inadequate and the trade looks for a fair volume of business to de- velop shortly. ——_+-+___ Cheap Swim Suits Reduced. With the report that one of the lead- ing bathing suit mills was offering a core yarn suit at $6.25 per dozen, com- petition in the industry took on a keener aspect. The result is that the trade is in a muddled state, particu- larly as far as the low-end goods are concerned, and the situation is not ex- pected to be cleared up this season. The cheap suits are purely a weight proposition, it is pointed out, and, consequently, a variety of prices is in evidence. —~+-.__ Intelligent patience pays. February 1, 1933 TRADESMAN Te GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE CO. A LEGAL RESERVE MUTUAL COMPANY 23 YEARS OF DIVIDENDS TO POLICYHOLDERS Affiliated with THE MICHIGAN RETAIL DRY GOODS ASSOCIATION 320 Houseman Bldg., Grand Rapids, Mich. OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying rhe Net Cots 2 O% Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, Secretary-Treasurer A Milestone on the Road to Profit ! An important item in the reduction of overhead expense to pave the way for a profit, has been the Federal’s an- nual dividend saving paid to merchant policyholders throughout the country. Year after year, policyholders have been able to depend upon this yearly saving. The present saving being returned on expiring insurance contracts ranges from 30 to 40%. These companies can take care of your whole insurance program. They write all forms of Fire and Windstorm insurance. There is no element of safety or protection sacrificed. The Federal Mutuals have an outstanding reputation for financial stability, efficiency in management, and prompt payment of losses. There is a branch office near you to serve efficiently and promptly. Communicate with this office when any questions arise concerning your insurance problems. A Federal representative will call to serve you ably and willingly without any obligation. FEDERAL HARDWARE & IMPLEMENT MUTUALS Retail Hardware Mutual Fire Ins. Co. Minneapolis, Minnesota BRANCH OFFICES Appleton, Wis. Atlanta, Ga. Boston, Mass. Chicago, Ill. Dallas, Texas Duluth, Minn. Fond du Lac, Wis. Indianapolis. Ind. Los Angeles, Cal. Madison, Wis. Milwaukee, Wis. Minneapolis, Minn. Newark, N. J. Owatonna, Minn. Portland, Ore. San Francisco, Cal. Saint Paul, Minn. Stevens Point, Wis. Winnipeg, Can. Hardware Dealers Mutual Fire Ins. Co. Stevens Point, Wisconsin Minnesota Implement Mutual Fire Ins. Co. Owatonna, Minnesota February 1, 1933 MICHIGAN TRADESMAN ? a —Vhe~ Freshness of HEAMAN Crackers and Cookies . | Means Better Business For You VERYONE prefers fresh crackers and cookies. You do in your own home. But did you ever stop to think that your customers also prefer to do their trading with the grocer who sells only fresh crackers and cookies? Stale crackers, even half-fresh crackers, are not only not good, but they are also not good for your business. Freshness in crackers and cookies is a combination of many factors. It is a matter of the ingredients with which these crackers and cookies are made. It is a matter of proper mixing and the right baking. It is a matter of how carefully they are wrapped and packaged. It is a mat- ter of how quickly they are delivered to your store and how quickly they move off your shelves. HEKMAN crackers and cookies are the freshest it is possible for you to buy. They are baked in the only cracker-ovens in Western Mich- igan. Only the finest, choicest materials are permitted to be used in the HEKMAN Bakery. The mixing and baking scrupulously follow recipes that have required years of testing to perfect. Hekman=-2 GAR =) SORES: HEKMAN crackers are carefully packed in wax-wrapped packages. The HEKMAN fleet of white, red, and gold trucks delivers these crackers and cookies directly to your door. HEKMAN’S are never “shipped in,’ never warehoused, with subsequent long intervals be- tween oven and store. And the name HEKMAN is your greatest salesman. A generation of good cracker and cookie baking combined with HEKMAN’S con- tinuous advertising, have made HEKMAN’S the most popular and fastest selling in this territory. When you sell HEKMAN’S you are selling the best, you are selling the best for your business. It no longer pays to carry ‘“‘second”’ lines or to give room to slow-moving, half-fresh crackers and cookies. The HEKMAN line is so varied and so complete, concentrate on it entirely. Provide your customers with only the freshest of crackers and cookies. This is the way — with HEKMAN’S exclusively — to build your business and make the most money out of it. HEKMAN BISCUIT CO. =——==3mB «2s GRAND RAPIDS, MICHIGAN Qa ost Qy A AAAL Ss No. 133 MAY DIE ABORNING. Many ignorant and unthinking persons are urging the issue of scrip to relieve the business de- pression. It has been issued by several communities, which are said to be pleased with the ex- periment. One of them is Hawar- den, Iowa. That community voted to issue $300 in dollar denomina- tions and used it to provide pay for workers on paving and grad- ing the streets. Each “‘dollar’” is printed on a sheet larger than an official dollar. On the back are thirty-six squares. The town sells stamps at three cents each, one of which is to be pasted on the back of the dollar every time it is paid out until all the squares are filled. Then the bill is taken to the City Hall and a good dollar is given in exchange. The users of the bill have paid $1.08 to the city for the stamps. Thus the city collects in good money from the people $324 for the $300 in scrip which it has is- sued and pays back to the people $300. As the plan works, the city raises $324 by a forced tax of 3 per cent. on every transaction in which the scrip is used and it then pays back to the people $300, making a profit of $24, which is used to pay for printing the scrip and the stamps. The legality for this form of currency has not yet been submit- ted to the courts, but if the prac- tice extends it is likel; to be stamped out promptly. The tenth section of the first article of the Federal Constitution provides: ‘No State shall coin money, emit bills of credit; make anything but gold and silver coin a tender in payment of debts.” The State of Missouri some years ago issued what it called ‘certificates of indebtedness.” Its right to do so was disputed and the case was taken to the Supreme Court. That court held that the State had no such right. It said: “Bills of credit signify a paper medium intended to circulate be- tween individuals and between Government and individuals for the ordinary purposes of society. If the prohibition (against emit- ting bills of credit) means any- thing, if words are not empty sounds, it must comprehend the emission of any paper medium by a State Government for the pur- pose of common circulation.” A court might say that the pro- hibition against the issue of any kind of paper medium of ex- change by a State extends to municipalities, which are creatures of the state. Or it might not. It certainly would say that the offer of such currency in payment of a debt was not a legal tender, for the states are expressly forbidden to make anything but gold or sil- ver coin a legal tender. But when it is fully understood what the issue of s¢rip means, the MICHIGAN new plan for relieving the depres- sion may die aborning. DEVELOPMENTS LACKING. developments of a major sort were lacking last week. The trend appears to be one of marking time until National affairs take more Jusiness definite shape. So many uncertainties are bound up in budget balancing, farm relief and agitation for inflation that large-scale business plans can scarcely be made with any assurance. Reflecting this hesitation, the weekly business index has recently been mov- ing up and down and in the last week reported a_ slight rise. This was brought about through increases in the steel, automobile and cotton cloth series. Car loadings and the power index declined. Commodity prices continue to fall, the Annalist weekly index registering a dtop et a full point to 81:7. The principal losses were in the farm and food products and fuel groups. In Dun’s list there were thirty advances as against nineteen declines, or very nearly the same as in the previous week. The increases and losses bal- anced in the foodstuffs classification. Due to the sharp rise in bank fail- ures, the adjusted figures on money which are accepted as a confidence, have continued to and the line is drawing up to the Summer level. This represents more hoarding and a reces- circulation, measure of public grow sion in confidence. So far as currency inflation goes, it is readily apparent that this would only aggravate the present trouble. There is a billion dollars more in circulation now than at the height of the 1929 neither with currency nor bank credit. The basic difficulty is confidence. There is plenty of money, but it is not being used. The situation is like that of a store with big stocks but no turnover. boom. The trouble is THE SIX-YEAR TERM IDEA. On the theory, we suppose, that one good amendment. deserves another it is proposed to follow the “lame duck” amendment with one limiting the President to a single term of six years. The old argument is dusted off and waved aloft that a president uses his first term partly to learn his job but chiefly to make sure of another four years in the White House. Remove the possibility of re-election, runs the reasoning, and you remove the temp- tation to misuse the office. Pretty, isn’t it? The citizens of Philadelphia thought in a similar way about their mayor. So they made it unlawful for a holder of that office to be his own immediate successor. The result was that a good mayor had to retire at the end of four years while a _ corrupt mayor, having only four years instead of eight in which to get rich, staged a particularly scandalous administration. We do not believe that a change in the presidential term from the possi- bility of eight years to the certainty of six years and no more would work any perceptible difference in the atti- tude of the men reaching that position. But the change would bring one serious TRADESMAN peril. If an emergency in which the president was generally regarded as the man to be at the helm was con- fronting the Nation as the time for election drew near. the restriction upon re-election would compel the voters to choose between the two horns of a dilemma. They would have to act in contravention either of ther best judg- ment or of the Constitution. They would be forced to vote for a man whom they did not fully trust or else to override the Constitution in order to vote for the man whom they con- sidered the only one able to cope with the situation. That is an alternative which it would be criminal to impose upon any people. The voters of this country should be free to retain a President if they desire to do so. It may be said that an emergency of this kind is extremely improbable. That fact would not alter the gravity of things if one came. It can be objected also that such an emergency might arise at the end of the president’s second term and _ that the argument against limiting him to a single term would then become an argument for a third term. So it would. And we say without hesitation that if there was a man in the White House who was generally recognized as the one man to lead the country through a troubled time, it ought to be possible to give him a third term in legal fash- ion. The tradition against the third term can be trusted to prevent its abuse. Our conviction is that the voters ought not to be restricted in their choice of a president by the artficial limitation of a single term. That limi- tation creates worse danger than it removes. DRY GOODS CONDITIONS. Not much change in the trend of retail trade has been noted during the past week. Sales were somewhat lower in the earlier part, but cooler weather brought increased volume toward the close. Excellent values in furniture brought response to such promotions. Women’s apparel and accessories did fairly well, particularly the newer of- ferings. Men’s wear sales lagged. From present estimates the month’s sales will not improve very much on the December showing. Clearances in many instances failed to bring the usual pick-up after the holidays. Nov- elties of one kind or another have obtained about the best action. A later Easter this year furnishes a longer trading period in between, and apparently the stores intend to cap- italize upon this circumstance by launching an intermediate season. Early Spring styles in women’s wear have “caught on,” as indicated by the reorders received in the wholesale market. Suits and accessories receive prominent mention in such reports. While there is some complaint that wholesale orders are running below a year ago, sellers have recognized a more definite attitude upon the part of their customers. The latter seem to know just what they want, the prices they wish to pay and the quantities February 1, 1933 required. Continued price weakness is found here and there in the markets. but a certain stability has appeared also. PROGRAM SHAPING UP. In spite of confusion and delay in the present session of Congress, busi- ness interests believe they can see some shaping up of the program which will eventually be adopted at Wash- ington. With respect to inflation, it js felt that unsound proposals will be re- jected in favor of so-called “reflation,” which means that about the same ’‘ob- jective will be sought through what are accepted as legitimate methods. In the matter of farm relief, the domestic allotment plan continues to have important backing, but its ab- surdities are growing clearer. Business observers feel that it may be dropped or considerably limited and in its place a scheme worked out for Government financing of farm mortgages condi- tional upon reduced agricultural pro- duction. This is the logical procedure. As far as war debts are concerned, the latest twist given to the debtors’ case by having concessions based up- on a return to the gold standard is not impressive. After all, the debtors and not the creditor have most to gain by such action. They are all interested in exports and cannot expect to get very far with fluctuating currencies. It may be added that a stricter en- forcement of the anti-trust laws is also in prospect, which in the long run should prove helpful to business. Price-fixing agreements of one kind or another have undoubtedly delayed adjustments necessary for recovery. RETAIL ECONOMY STEPS. Even in prosperous times there was considerable agitation among retailers for stricter control of the return privi- lege. It was pointed out that the amount of merchandise involved in un- justified returns made at the whim of customers was very large and_ the source of great waste in distribution. Now that economies are the order of the day, action is replacing talk in many centers. Some stores have acted upon their own initiative in the matter, while others are participating in joint efforts. In New York City twelve storse have just joined in the move- ment to have the Retail Credit Bureau report on returns so that definite pol- icies for dealing with the evil may be shaped up. In addition to this step toward econ- omy, there is also a growing trend to- ward the plan of charging interest on past-due accounts, another source of loss to the stores. A current investiga- tion has shown that normally about one-quarter of the charge-account sum stands on the books for from two to six months. Since about one-half of the sales of the stores reporting in this survey were charged, this means that about 12 per cent. of all the money taken in by the stores was tied up without return. Should interest be charged, a sizable revenue should be forthcoming. Poverty isn’t ennobling. SS ee LEA * Se ee ace LAR a February 1, 1933 OUT AROUND. Things Seen and Heard on a Week End Trip. Thursday morning found us headed for Saginaw, which we reached about noon. The city showed little change since our last visit, three years ago. Of course, we sought accommodations in the Bancroft Hotel, where the glad hand of Landlord Henry M. Hollister has been in evidence for the past eleven years. If a better hotel than the Bancroft were to be built at Sag- inaw it would have no attraction for me, because of the beautiful traditions which cling to the Bancroft during the sixty years I have known it. The long and successful career of the genial old boniface, Farnham Lyon, who had made an established reputation as landlord of the old Sweet’s Hotel, Grand Rapids, before he undertook the management of the Bancroft Hotel, is recalled with pleasure and’ satisfaction every time the name of the hotel is mentioned—and always will be. When the old Bancroft mantled and the new hotel erected on the same location, I had occasion to be a guest of the house and could not fail to note that it was little short of a monstrosity. The man who designed it evidently knew very little about ho- tels and the features which must be included if a hotel is to render accept- able service. I said as much in the Tradesman and was soon in receipt of many angry letters of remonstrance and threatened with a libel suit if I did not retract my statements. Of course no retraction was ever made, because I was dead right and the partisans of the Bancroft were dead wrong. When Mr. Hollister, who had already work- ed under Fred Harvey in his hotels and eating houses for fifteen years, came to the Bancroft, he -saw what must be done to make the hotel what it purported to be and immediately revamped it from an out-of-date hostel- ry to an up-to-date institution and he has kept it thoroughly modern ever since. He showed me through every department of the hotel and did not have to make excuses for anything— except the lack of guests, which, by the way, is a very common occurrence these days. Because the Bancroft has no competition in Saginaw, it is doing about as well as any hotel with which I am acquainted. was. dis- My first calls were on Lee & Cady, Symons Bros. & Co. and the Oakland Vinegar and Pickle Co. In all cases the heads of the houses were out. John W. Symons, Sr., who has been ill dur- ing the late fall, had gone to Eustice, Florida, for the winter. His daughter from Long Island has joined him there. When I started the Tradesman in 1883, Mr. Symons was connected with the wholesale grocery house of Symons, Smart & Co. About 1887, if I remember rightly, Mr. Smart retired and the corporate style was changed to Symons Bros. & Co. I planned to devote Friday forenoon to calls on the retail trade, but the streets were so slippery, due to rain during the night, followed by freezing temperature early in the morning, that MICHIGAN I dared not carry out my programme. This was a great disappointment to me, because I have many warm friends in the retail trade who have been stead- fast patrons of the Tradesman for many years—men whom I would find much pleasure and satisfaction in I hope to repeat my Sag- inaw visit soon and include a visit to my Bay City mercantile friends at the same time. calling on. En route home we called on mer chants at Hemlock, Merrill, Wheeler, Breckenridge and Alma. At Merrill I was told that the merchants club of that place had devoted some time the evening before to a discussion of the Tradesman and its editor, including a review of personal services I had been able to render several merchants of that town. [ seldom venture on a trip of this kind that I do not meet several merchants who greatly benefitted—sometimes to the extent of hundred have been several dollars—because of their having invoked the aid of the Tradesman in extricating them from difficulties they had gotten into. At the store of the Schaefer-Mc- Kinnon Co., | was told that it had been decided to discontinue the Trades- man, as the speaker placed $3 in my outstretched hand. I told the speaker everyone who stopped the Tradesman invariably landed in the bankruptcy court within six months, whereupon he ventured the statement that he guessed his remark was out of order. I could see by the glint in his eyes that he was trying to get a rise out of me. conducted a general store on R. F. D..1, Merrill, for several years, has sold the stock to L. A, Zinn, who will continue the business at the same location. Mr. Ralph Ringle, who Ringle has removed to a new location on R. F..D..7, Mt. Pleasant. There are two other suburban stores near Merrill—William McGowan on R. F. D. 2 and Edward Kiesane on R. F. D. 1. On reaching Alma I called at Hildy’s Inn, so the landlord’s wife would have plenty of time to locate her husband, who ‘sent me a set of marbles on my birthday, nearly a year ago. Because I have acquired quite accurate mark- manship I suggested that we play a matched game with his hotel and the Tradesman as the stakes. He abruptly declined, showing very plainly that he has not consumed as much time in acquainting himself with the intrica- cies of the game as I have. I was glad to find €. A, Hicks & Son in possession of such a bright grocery store. I knew Bert for many years when he was on the road for the Cadillac branch of the National Gro- eer Co. [ always hked him. 1: also like the looks of his bright son, who is associated with him. I noted that C. L. Short, the Pine street grocer, is anything but short, either in appearance or finances. On one of my calls while away a merchant told me a story which I think is well worth repeating. Soon TRADESMAN after starting in business, about twenty years ago, he was approached by a man he had never seen before, to buy a dozen articles for $2 apiece or $24 for the lot. He signed an order and the goods were shipped. Along came the invoice for the shipment at $12 apiece or $144 for the lot. The sales- man had evidently changed $2 to $12. The merchant refused the shipment, whereupon the house threatened to sue him and actually placed the claim in the hands of an attorney. He con- sulted another attorney, who thought he could defeat any action in court, but said it would cost about $75 to take the case through justice and cir- cuit courts. He finally decided to pay the claim, but registered a vow that he would never again sign solemn an order for a stranger, which he has strictly adhered to ever since. He ultimately sold the articles for $36 and pocketed his loss of $108. About ten years later the same salesman called on him, saying he had never forgiven himself for forging the written order covering goods he sold the merchant and that he wanted to make due restitution for his crime. On _ being informed that the loss was $108 he whipped out his check book and hand- ed the merchant a check for the amount, Then he offered the mer- chant another deal, which was prob- ably no- better than the swindle. The merchant original declined to give the man a second order. A week later the check was returned with the notation, “No funds,” showing very conclusively that the pretended re- pentance did not go so far as to make a complete atonement. In other words, he had developed into a bigger rascal than he was ten years before when he perpetrated his first swindle on the merchant who told me the story. I was sorry to find a young mer- chant in one of the towns I visited in the Saginaw district who could ap- parently see no good in anything. The world was wrong, the jobbers were wrong, the Tradesman was no good and he had no use for mutual insur- ance. When I find a man in that mental condition I quietly retire with- out comment, because experience has taught me that a man of that tempera- ment is not likely to be in business the next time I undertake to call at his place of business. In the death of Harry A. Shields, President of the Grand Rapids Tex- tile Machinery Co., the world loses its greatest inventor in the textile ma- chinery line. He originated over fifty valuable ideas in his line, al! of which he had covered by generic patents, In addition to fabric machinery, he de- veloped and placed on the market re- markable fabrics made of wool, silk and a combination of the two which met an increasing demand in the mar- kets of the United States. I certainly congratulate the inde- pendent merchants of Flint on the de- cisive defeat of the movement to divert the furnishing of food to the poor into the hands of a community store, the same as we do in Grand Rapids at an extra cost to the city of at least $100,- 000 a year because of the bad man- 9 agement, high salaries and graft in- volved in such a method of distribu- tion. A Flint writes me as follows: correspondent “IT am glad to report that it looks as if no changes would be made in the Welfare Plan in Flint for the time being. Our Welfare Department is taking care of 4127 families this week But this looks like a minimum for the imme- (lowest figure in months). diate future, as more will be added next week. Cost of welfare work last week was $18,658. I was interested in reading your paragraph from Seattle. Perhaps you read the article in Col- lier’s on this city and its welfare plan. Il am sending it to you. | am alse sending you by parcel post the books on municipal welfare work you so kindly loaned me. Let me again ex- press my hearty thanks for this help, and let me know whenever I can reciprocate.” Holland, Jan. 26—I have a daughter, 14 years of age, who has diabetes. She has had it for three years. I am in- formed that you have a prescription that has cured a great many diabetics. Would be very much pleased if you would send us the same. xX I have no right to hand anyone a prescription, because I have no license as a practicing physician. I do, how- ever, recommend that anyone afflicted with diabetes consult his concerning the use of certain brands of grape fruit juice which are canned without the use of sugar or any other preservative. physician Under no circumstances should this juice be administered ex- cept under the advice and supervision of a regular physician, who will also prescribe the proper diet to accom- pany the use of the juice. I regard the remedy as a very remarkable one and been helped and apparently cured by the use of it, but no one should undertake to use it except under the guidance of have many friends who have a regular physician. W. L. Stuhrberg, 72 years old, life- long resident of Brighton and for more than twenty-five years proprietor of the historic Eastern House and “ten- cent barn,” died last Tuesday at his home there. In 1892, with his brother, the late Frederick Stuhrberg, he took over the management of the hostelry, which was established before the civil war. Prior to that time he had been a hardware merchant in Brighton. The old hotel and its barn, where farmers stalled their horses for 10 cents per day while in town, was torn down in 1926. Whether distribution costs go up or down, it is the business of retailers as well as of other distributors to carry on their businesses as effectively as possible. It is not suggested that the problem of costs does not deserve in- tensive attention, but it is clearly pos- sible for business men to devote so much of their time to the considera- tion of costs and of methods of reduc- ing costs as to forget the functions of distribution. Despite all of our dis- cussions about expenses of operation, the chief job of the retailer is still the buying and selling of goods. (Continued on page 23) FINANCIAL Watch Carefully Deferred Assets. In line with our recent articles on industrial securities, the item “Defer- red Assets” will come to the investor's attention, in studying the balance sheet. These should be considered as prepaid expense charges. An _ item commonly understood by the investor as “Deferred Assets” is insurance pre- paid. Good accounting practices al- low these to be set up as “Deferred Assets” and then charge the payment to expense on a monthly basis. Other balance sheet, are taxes similar items on the known as “Deferred Assets” prepaid and rent. The benefits of organization expense extend over a number of years.. This is logical as the cost of a plant getting under way and the expense of building can logically be considered a proper charge. However, the investor should note whether or not this is being de- creased yearly by a write off of a part of the profit and loss and that the ac- count is practically written off at the end of the ten year period. Many firms set up on their balance sheets ‘Deferred Assets” such as mov- ing expense. This item should be carefully scrutinized by the investor before investing in the company’s se- curities as it may be an indication of too large an account being charged to “Deferred Assets.” Investors should also scrutinze carefully accounts some- times called “Deferred Charges to Fu- ture Operations.” An operating ex- pense cannot be considered as an asset. There should be a logical explanation for such an item appearing on the bal- ance sheet as this may indicate an out- lay of cash but may or may not have been to good advantage. Advertising as mentioned before, is sometimes included in the good will account. Other companies create a separate account and under the head- ing of “Deferred Assets” charge off to profit and loss a proportion of the amount each year. Advances to subsidiary companies as loans for expansion or interest be- fore earnings is a proper item as “De- ferred Assets” but should not be con- sidered as a “Current Asset.” Discounts on bonds arising from the sale of its bonds can be properly considered as “Deferred Assets.” The investor, how- ever, should take particular notice of this item and see that it is not too large in proportion to its total assets. Jay H. Petter. —__o +. Silver Interests Want Loot. Of all the lobbies with which this country is cursed that of the silver in- terests is the most obnoxious. Other lobbies work for their own self inter- ests but that for silver is willing to tear our financial system to shreds for its private gain. As a group they de- serve the treatment ordinarily accord- ed to public enemies. Latest of the work of this group was trying to get an amendment to the Glass bill which would provide for the free coinage of silver at the ratio of 16 to 1. Free coinage of silver means that the Government guarantees a definite price for this metal. In a 16 to 1 ratio this price obviously would be 1-16 that of gold. Since one ounce MICHIGAN of gold is worth $20.67 one ounce of silver would be worth $1.29. At present silver is selling for ap- proximately 26 cents an ounce. The proposed amendment, therefore, would increase the price for each ounce of silver $1.03 or approximately 400 per cent. It is this great increase that the silver interests have their eyes glued upon for it is through this that they will make a fortune. In order to appreciate to just what extent it would line the pockets of the silver interests and why they are will- ing to spend so much money in. propa- ganda it merely is necessary to look at the production figures. Since the start of the century the average pro- duction per year in this country has been approximately 60,000,000 ounces. With a continuation of this. average rate of production the proposed 16 to 1 ratio would mean some $60,000,000 a year to the silver producers of the United States, and for the world as a whole over a quarter of a billion dol- lars. This would be loot on a grand scale. It would make even the Farm Board look childish. Of course the silver interests cannot ask the Government outright for any such loot and expect to get any place. Accordingly, they cover their plea by talking about silver being a monetary commodity, by emphasizing that one- half of the world population has its purchasing power determined directly by the price of silver, etc. They main- tain, therefore, that if we would do something for silver we should be more than repaid by better conditions abroad and increased foreign trade. This line of reasoning in favor of silver will not bear examination. From the point of view of the United States silver is a commodity just as are cop- per and potatoes. We should be no more justified in doing something for silver than we would be in fixing an artificial price for any other commod- ity. When one is told, therefore, that a remonetization of silver will be of great benefit he should remember that this is so to the extent of $60,000,000 a year handed over as loot to our sil- very interests. Ralph West Robey. [Copyrighted, 1933.] —_—__» + ____-—- Hoover-Roosevelt Conference Re- moves Danger of Another Crisis. Regardless of the sluggishness with which the results were received, the meeting between President Hoover and President-elect Roosevelt on the Brit- ish debts last week was a favorable development of first-rank importance. One may be even stronger and say that it is difficult to see what more could be accomplished at this particular point. It is a definite assurance that there is to be no needless delay in reaching a settlement on the June 15 payments. Superficially, it does not appear that the statement says much. To be told that England has asked for a discus- sion of the debts and that the new Administration will be glad to receive its representative and that other prob- lems will be discussed does not in itself sound as if much had been ac- complished. It must be recognized, however, that these apparently in- nocuous statements are merely the re- flection of an underlying current of action and policy. TRADESMAN The grave danger in connection with interallied debts has been that no settlement can be reached in time to prevent a crisis when the next pay- ment falls due on June 15. There is certain to be many complications in any discussion of the question and even under the best circumstances considerable time is necessary in order to reach an agreement. The _ inter- allied debts or the debt of England alone cannot be separated from the rest of the economic system and ap- praised as a single factor. It has to be set in a background of world de- pression and probable recovery. In the first Hoover-Roosevelt con- ference a difference of opinion de- veloped which made it impossible for negotiations to be carried on. Hoover's’ insistence that a commission be ap- pointed and Roosevelt’s insistence that the work be done through diplomatic channels meant that unless one or the other gave in on his point of view nothing could be accomplished until after March 4. In the later attempt of President Hoover to get President- elect Roosevelt to co-operate in the appointment of a commission the same points of view were maintained and progress: still was impossible. From the announcement following the meeting last week it is apparent Schouten-Hoogesteger Co. INVESTMENT BANKERS _ We serve those who desire to improve their investment position. Phone 96111 911 Mich. Trust Bldg., Grand Rapids February 1, 1933 that a profound change has taken place. President Hoover has recognized the impossibility of getting a commission and has agreed to using diplomatic channels between now and March 4 for the preliminary negotiations. At the same time President-elect Roose- velt recognized the desirability of mak- ing arrangements to receive a British representative as promptly as possible after he takes office. Just who is responsible for bringing about this compromise and which of the two parties has had to make the greater concessions are of political rather than economic importance. From the point of view of the business struc- ture the significant thing is that be- tween now and March 4 progress on the British debt may be about as rapid 3 West Michigan's oldest and largest bank solicits your account on the basis of sound poli- cies and many helpful services . . OLD KENT BANK 2 Downtown Offices 12 Community Offices — GRAND RAPIDS NATIONAL BANK a Se vitlor ‘es i GUARDIAN DETROIT UNION G INCORPORATED Established 1860 Incorporated 1865 THE ONLY NATIONAL BANK IN GRAND RAPIDS The Largest National Bank in Western Michigan NO) February 1, 1933 MICHIGAN TRADESMAN il as it would be if the new Administra- . In the matter of Fred W. Wurzburg, F. Raniville Co., Grand Rapids__ 301.83 count approved and allowed. Bills of : : : E : Jankrupt No. 5095, first meeting of cred- Rempis & Duus Foundry Co., attorneys approved and allowed. Final tion already were in office. This itors was held Jan. 24. Bankrupt present Grad Watide 131.95 report of Fred G. Timmer, receiver, ap- means that there is very real reason and represented by Allan B. Wallower, Rice & Rice, Grand Rapids -___~- 90.00 proved and allowed. Order made for pay- for hoping and believing that by the time the next payments fall due an agreement will be reached and the business structure will be saved from another period of uncertainty as to what is going to happen. Ralph West Robey. [Copyrighted, 1933.] a Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, Jan. 23—We have to-day received the schedules, reference and ad- judication in the matter of Shay Okun, Bankrupt No. 5118. The bankrupt is a resident of Kalamazoo, and his occupation is that of a retailer of shoes. The sched- ule shows assets of $2,270.88 of which $2,193 is claimed as exempt, with liabili- ties of $3,678.85. The court has written for funds and upon receipt of same the first meeting of creditors will be called and note of same made herein. Jan. 24. We have to-day received the schedules, reference and adjudication in the matter of Dick Arens, Jr., Bankrupt No. 5119. bankrupt is a _ resident of Grand Rapids, and his occupation is that of a laborer. The schedule shows assets of $300 of which the full amount is claim- ed as exempt, with liabilities of $1,156.60. The court has written for funds and upon receipt of same, the first meeting of creditors will be called, and note of same made herein. Jan, 24. We have to-day received the schedules, reference and adjudication in the matter of Martin Moll, Bankrupt No. 5120. The bankrupt is a resident of Grand Rapids, and his occupation is that of a laborer. The schedule shows assets of $710 of which the full amount is claim- ed as exempt, with liabilities of $8938.95. The court has written for funds and upon receipt of same the first meeting of cred- itors will be called and note of same made herein. In the matter of Samuel M. Gerber, doing business as Economy Markets, Bankrupt No. 5094. The first meeting of creditors has been called for Feb. 7. In the matter of John Lamb, Bankrupt No. 5110. The first meeting of creditors has been called for Feb. 7. In the matter of Stephen Rakovits, Bankrupt No. 5109. The first meeting of ereditors has been called for Feb. 7. In the matter of Charles Mapes, Bank- rupt No. 5104. The first meeting of ecred- itors has been called for Feb. 7. In the matter of Oscar M. Simpson, Bankrupt No, 5105. The first meeting of creditors has been called for Feb. 7. In the matter of Don E. Gray, Bank- rupt No. 5102. The first meeting of cred- itors has been called for Feb. 7. In the matter of George B. Ferris, Bankrupt No. 4893, final meeting of cred- itors was held Dec. 12. Bankrupt present and represented by Wirk E. Wicks, at- torney. [Trustee present by Arthur N. Branson. Creditors represented by Hil- ding & Baker and Grand Rapids Credit Men's Association. Trustee’s final report and account approved and allowed. Bills of attorneys for petitioning creditors, trustee and bankrupt approved and al- lowed. Report of Fred G. Timmer as re- ceiver and operating receiver approved and allowed. Order made for payment of administration expenses and _ first and final dividend of 1.8 per cent. No objec- tion to bankrupt’s discharge. Meeting adjourned without date and files will be returned to clerk of court. Jan. 24. We have to-day received the schedules, reference and adjudication in the matter of Walter P. Holder, Bank- rupt No. 5121. The bankrupt is a resident of Kalamazoo, and his occupation is that of a police officer. The schedule shows assets of $50 of which the full amount is claimed as exempt, with liabilities of $593.72. The court has written for funds and upon receipt of same, the first meet- ing of creditors will be called and note of same made. herein. Jan. 24. We have to-day received the schedules, reference and adjudication in the matter of Chauncey MeMichael, Bank- rupt No. 5122. The bankrupt is a resi- dent of Kalamazoo, and his ocupatino is that of a mechanic. The schedule shows assets of $100 of which the full amount is claimed as exempt, with liabilities of $877.49. The court has written for funds and upon receipt of same the first meet- ing of creditors will be called and note same made herein. age matter of Frederick F, Boersma, Bankrupt No. 5089, first meeting of cred- itors was held Jan. 24. Certain creditors present in person and represented by Lou Landman, attorney. Bankrupt or his attorney did not appear. Fred G. Timmer, Grand Rapids, trustee; bond $500. Meeting adjourned to Feb. 1, order to be entered for pankrupt’s appearance at that time. attorney. Certain creditors present in person and represented by G. R. Asso- ciation of Credit Men. Claims proved and allowed. Bankrupt sworn and examined before reporter. Fred G. Timmer, Grand Rapids, trustee; bond $1,000. Meeting adjourned without date. In the matter of William H. Edwards, Bankrupt No. 5098, first meeting of cred- itors was held Jan. 25. Bankrupt present and represented by Seth R. Bidwell, at- torney. One creditors present in person. Claims proved and allowed. Bankrupt sworn and examined without reporter. Fred G. Timmer, Grand Rapids, trustee; bond $100. Meeting adjourned without date. Jan. 25. We have to-day received the schedules, reference and adjudication in the matter of Newaygo Engineer Co., Bankrupt No. 5123. The bankrupt con- cern is located at Newaygo. The sched- ule shows assets of $28,551.48, with lia- bilities of $50,753.56. The first meeting of creditors will be called and note of same made herein. The list of creditors of said bankrupt is as follows: Taxes due and owing 22.03: $2,099.79 George Husted, unknown -_---- 45.00 William Kritzer, unknown —_-__--_- 22.50 Samuel Wildfong, unknown 13.50 Union Bank of Michigan, G. R. __ 5,000.00 First State Bank, Newaygo —-__~ 4,100.00 Michigan Trust Co., Grand Rap. 15,000.00 Alta E. Atwood, Grand Rapids -_ 500.00 Willard J. Bell, Newaygo —__--- 2,500.00 John Batley, Newayeo. 2... -_ 300.00 Garnet Bristol, Fremont =. _ 1,000.00 A. E. Gatzere, Newaygo —------~~- 300.00 Dr. James D. Campbell, Grand R. 4,000.00 Gretta Cabanis, Chicago =. 300.00 Sadie Collins, Chieago 2... 200.00 Henri Dieterman, Coldwater -.-_ 200.00 First State Bank, Newaygo —_-_-_-- 500.00 Mrs. Maude Fox, Newaygo ------ 100.00 Libbie Gifford, Newaygo -------- 3,000.00 Wred L.. Gresory, lonia _...______ 5,000.00 Edwin N. Hanlon, Newaygo ____ 2,500.00 Hemily Lumber Co., Newaygo __ 500.00 Mrs. Jennie Hurst, Chatham, Ont. 100.00 Claude N. Jaqua, Grand Rapids__ 200.00 A. Kolk, Newaygo 200.00 Dr. H. R. Moore, Newaygo ----- 800.00 Marjorie Mackie, Six Lakes __-. 500.00 S S Nesbit. Bremont 22... 200.00 Anna Nowoizka, Grand Rapids __ 600.00 Mrs. Pearl Penick, Metroit —~_____ 100.00 James Quakenbush, Newaygo 500.00 Gertrude Robb, Williamsburg __ 200.00 R. B. Smith, Grand Rapids -_---- 300.00 Rose Smith, Detroit ..._-.._.. 200.00 Ww. C. Thompson, Newaygo ----_- 100.00 CGC. R. Walcott, Newayco — ______ 1,000.00 First State Bank, Newaygo —--_-- 3,250.00 Rempis & Duus Foundry Co.. Grand Rapids (20 -- 2,151.60 Jeffrey Mfg. Co., Columbus, Ohio 916.60 Jagua Co... Grand Rapids —._-_ 300.00 Missouri State Life Ins. Co., St Bovis 2.22 — ee 242.24 Joseph T. Ryerson & Son, Chicago 500.00 Tradesman Co., Grand Rapids _- 50.00 West Michigan Steel Foundry Co., WMuUSKEeSOn 2.02 2 233.47 Albaugh Dover Mfg. Co., Chicago 252.60 American City Magazine, N. Y. 580.00 Byer-Duyper Co., Grand Rapids 264.23 Charles Bruning Co., Chicago --_ 4.75 Bixby Office Supply Co., G. R. -- 3.76 WwW. Jt: Bell Newaypo .--. 1,666.28 He Channon €Co., Chicago -_-__._ 248.52 Consumers Power Co., Newaygo 29.69 Chicago Gear Works, Chicago -- 13.43 Campbell, Wyant & Cannon Foun- Gry Co, Muskegon — 2.50 Doubleday Bros. & Co., Kalama. Z Daniels Go., Muskegon —___-_-_ 8.10 Evansville Malleable Castings Co. Dvansville. Ind 2220 176.63 B. J. Frenzer, Grand Rapids ____ 40.70 The Foundry, Cleveland —________ 691.73 Halk Corp. Milwaukee =. 912.68 Grinnel-Row Co.. Grand Rapids__ 130.47 Wm. D. Gibson Co., Chicago _-_-_ 27.25 Goodyear Tire & Rubber Co., (Akron, Ohio 22255 See 35.95 Grant Gear Works, Boston, Mass. 34.00 General Electric Co., Chicago - 82.00 G. R. Pattern & Model Works, Grand Rapids =<... 28.90: G. R. Steel & Supply Co., G. R. 31.54 Hemily Lumber Co., Newaygo -_ 470.21 William S. Harmon, Columbus-_-_ 55.3 Hanna Engineering Works, ‘Chi. 70.76 im. N. Hanion, Newaygo __._._ 1,390.00 w. A. Jones Foundry & Machine €o. Cilcano 2 35.00 Kent Printing Co., Grand Rapids 5.68 Leckie Coal Co., Columbus ___--_ 128.40 Linde Air Products Co., Chicago 70.55 Michigan Trust Co., Grand Rapids 1.01 foe Matel. Muskegon —.=--—<_ 78.75 Michigan Trust Co., Grand Rap. 47.80 Mich. Bell Tele. Co., Newaygo-_- 42.88 Newaygo Republican, Newaygo -- 43.55 Norris. McPherson, Harrington & Waer. Grand Rapids --__--- 254.50 Old Reliable Ins. Agency, Newaygo 45.20 Olivet Ins. Agency, Olivet ------ 48.31 Philbrick Hdwe. Co., Grand Rap. 53.36 John Pritzlaff Hdwe. Co., Milwau. 2.67 Postal Tele. Cable Co., Detroit .60 Frank E. Paige & Co., Boston__ 13.23 @ A; Roberts Co., Chicago _._._ 5.88 Stoel Sales. Corp., Chicago ———-—- 5.03 Southern City Magazine, Atlanta, CC 100.00 Standard Malleable Iron Castings €oe Muskezon 20 81.44 Stears Conveyor Co., Cleveland __ 137.76 Saginaw Stamping & Tool Co., Sac = 298.69 W. H. Slaughter, Newaygo -_-_-._ 407.60 St. Joseph Electric Steel Castings €o. St Joseph .2 13.24 Juna V. Turner & Co., Newaygo E30 Thomas Blue Print Service Shop, Grane Rapids ............ cS 3.65 Underwood Elliott Fisher Co., N.Y. £5 Village of Newaygo, Newaygo -- 1T.36 & KR. Waleott, Newaygo _._-- 1,431.43 West Michigan Steel Foundry @o- NMuskeron o.2- 83.68 Jan. 26. We have to-day received the schedules, reference and adjudication in the matter of Francis J. Mayette, Bank- rupt No. 5124. The bankrupt is a resi- dent of Muskegon, and his occupation is that of an oil station attendant. ‘The schedule shows assets of $1,376.75 of which $500 is claimed as exempt, with liabilities of $3,487.56. The court has written for funds and upon receipt of same the first meeting of creditors will be called and note of same made herein. In the matter of Warner Stores, Inc., Bankrupt No. 4923, final meeting of cred- itors was held Dec. 12. Trustee present by Arthur N. Branson. Several creditors present in person. Claims proved and allowed. Trustee’s final report and ac- UNDER THE TOWER CLOCK ON CAMPAU SQUARE ment of administration expenses, prefer- red claims and first and final dividend to creditors of 2 per cent. No objection to bankrupt’s discharge. Meeting ad- journed without date and files will be returned to clerk of court. In the matter of Edward L. Locher, Bankrupt No. 5099, first meeting of cred- itors was held Jan. 25. Bankrupt present in person and by Fred A, Mills, attorney. Creditors represented by Fred G. Stan- ley, attorney. Claims proved and allow- ed. Bankrupt sworn and examined be- fore reporter. Report proved and al- lowed. 3ankrupt sworn and examined before reporter. teport of M. N. Ken- nedy, custodian, approved and allowed. M. N. Kennedy, of Kalamazoo, elected trustee and his bond fixed at $1,000. Meeting adjourned without date. en Millions of shoeless men; millions of shoes; and we call it overproduction because Mr. Moneybags can wear only one pair at a time. Analysis of any se- curity furnished up- on request. e J. H. Petter & Co. Investment Bankers 343 Michigan Trust Building Phone 4417 Why You Should Choose This Bank This bank is big enough to accom- modate you regardless of the size of your banking requirements. And, what is equally important, it is big enough to appreciate you regardless of the size of your account. When and how can we serve you? GIL GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel at Home” 17 Convenient Offices Yat ttne inne A ne a nnn a a 12 MICHIGAN TRADESMAN February 1, 1933 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President —Paul Schmidt, Lansing. First Vice-President — Theodore J. Bathke, Petoskey. Second Vice-President ae Eckert, Flint. Secretary — Herman Hanson, Grand Rapids. Treasurer—O. H. Bailey, Sr., Lansing. Directors—Holger Jorgenson, Muske- gon; L. V. Eberhard, Grand Rapids; John iurie, Detroit: E 8B. Bawley, Battle Creek; Ward Newman, Pontiac. Randolph Looks Like Plain Business Common Sense. An evidence of how hard-headed and dispassionate chain i found in the discontinuance of supply to its own small-town units by a large grocers are 1S Eastern chain because cost of operat- ing its own truck delivery is too great. Except for certain of its own con- trolled items, its units will hereafter be supplied by local grocery jobbers. That looks like plain business com- mon sense. It also looks like another trade readjustment or “realignment” which is apt to result in bringing chain and individual grocers closer together; for surely, no special purchasing ad- vantage can accrue to such local units when being supplied by the same job- bers as sell to all local grocers to the extent that they are able to sell. California has not borne down heav- ily on special taxes against competition of chain with individual grocers so far, but there appears a disposition of late to press the question. It were well if grocers everywhere could take to heart this general statement from a recent issue of the San Francisco Gro- cers Advocate: “One of the important problems fac- ing the grocer to-day is the continued campaign to weigh him down with special taxes.” The direct application made by the Advocate is to the oleomargarine spec- ial tax handicaps; but to my mind— looking back over consistent contact with the question during forty years— the dairvmen are the real sufferers from their attempt to tax oleomargar- ine out of business. This because the artificial, therefore false and delusive. advantage gained by butter over oleo has been followed by what always follows on enhance- ment of profits in any industry: in- creased production. And_ increased production, without corresponding in- crease in outlet, inevitably results in oversupply and consequent lack of profitable returns. We have the age- old results of over-reaching ourselves. Oleomargarine has flourished under all its handicaps and one segment of the population which has steadily in- creased the outlet for butter substi- tutes has been individual dairymen who have eaten the less costly “spread for bread” while selling their own product. The commercial world would rid itself of much evil and perplexity and gain increased strength and ability to remedy its difficulties and solve its problems if it could learn once and for all that laws do not remedy economic maladjustments; and at this present moment there is hardly a single thing that would be so beneficial for all gro- cers as to attain full realization of the basic truth contained in what the Ad- vocate has broadly stated. Realization thereof would result in grocers everywhere turning their backs on every suggestion that any segment of their trade be subjected to special taxes; for logic must inevitably indi- cate that a tax on One segment never stops with that segment. Tax eaters scent fresh blood. One tax suggests others. Soon all segments of business are subjected to new imposts and busi- ness, so far as itself is concerned, stands where it was before; but the tax eaters—O boy, what a nice extra bunch of money they thereafter have to pass around. Department of Commerce recently studied a Philadelphia grocer’s busi- ness. Finding was that his total as- sortment was 704 items. Of these, 306 items accounted for 82 per cent. of his sales and the other 398 items made up the other 18 per cent. advanced is: Is it fair to assume that at least 200 of the 398 items could be eliminated without seriously affecting Question this grocer’s volume? My view would be that any grocer whose assortment is down to 700 items has gone far beyond the limit where he can pretend that he is serving his clientele; and to curtail still further would remove him utterly from the class to which he thinks he belongs: that of purchasing agent for his cus- tomers. Purchase and the carrying of quan- tities of groceries passed out of the picture some years ago, after a strenu- ous and persistent campaign carried on for many years. Of late, this improve- ment in merchandising has been con- fused with similar curtailment of as- sortment; while the truth is that cap- ital freed by the elimination of sur- plus quantities should to considerable c tl degree be utilized to increase the as- sortment offered to customers. I am certain that careful investiga- tion will reveal that the sales of the 306 items in the store indicated to the extent of 82 per cent. of the volume is largely brought about by the fact that the grocer has the remaining 398 items in stock. To cut out 200 more items would probably reduce his busi- ness so drastically as to rob it of profit. The new business Gospel is: Cut every item to the smallest quantity consistent with having the supply in practicable sufficiency; but how important items are totally elim- inated, and watch to enlarge the as- sortment tha may appeal o a wider clienele. Canadian Grocer runs this: ‘We continue to read reports of grocers who overcharge on relief orders. It seems too bad that when the subject of placing the business through retail- ers is before many municipal authori- ties there should be any overcharging. Merchants are entitled to this business but they should get it on a fair basis. It has invariably been found that it is the odd retailer who does the gouging —the great majority supply goods on a proper, reasonable basis.” beware The cuckoo bird is in disrepute be- cause he befouls his own nest. It were well. for all grocers to take drastic action against those among themselves who thus break faith with municipal authorities. I know of my (Continued on page 22) offee. What a line. Large enough to furnish a brand to meet the price re- quirments of every Consu- mer. Imperial Morton House Quaker Majestic Nedrow Boston Breakfast Blend Breakfast Cup 5, ¥. A Complete line of Bulks --- all gra:les and correctly priced. SOLD BY INDEPENDENT RETAILERS ONLY LEE & CADY February 1, 1933 MEAT DEALER Michigan State Association of Meat Merchants. President—Frank Cornell, Grand Rapids Vice-Pres.—E. P. Abbott, Flint. Secretary—E. J. La Rose, Detroit. Treasurer—Pius Goedecke, Detroit. Next meeting will be held in Grand Rapids, date not decided. Retail American Medical Association En- dorses Board’s New Food Charts. The true story of meat is now avail- able. No longer need anyone question the value of meat for protein, for iron, for phosphorus, for vitamins, or for energy values. Scientific studies have definitely shown the high place of meat in comparison with other foods. The facts showing conclusively that meat has come into its own are pre- sented in popular and easily under- standable form by a new food value charts just published by the National Live Stock and Meat Board. These charts, carrying timely and valuable information on a subject of universal concern, have been placed in 8,200 high schools as well as in lead- ing colleges and universities for class- set of Six room use and are being given other widespread distribution. Bearing the unqualified endorsement of the Ameri- can Medical Association the charts are absolute authority as to the great value of meat from the standpoint of health. The new food value charts that in the average helping meat head- the list of foods as regards the ele- ments of protein, of phosphorus and iron and also leads foods in energy values. They reveal that the common meat cuts are better sources of the vitamins than was _ formerly thought to be true. Carrying the most up-to-date information and represent- ing the very last word on the subject, these charts have been highly praised by authorities at leading colleges and universities and are attracting the at- tention of leading scientific journals. If meat is to hold its own, students, and the general public must be furnished with accurate facts. Obtaining such facts and getting then out to the people of the entire Nation is one of the Board’s big jobs. a a New Campaign For Pork Wins Wide Acclaim. Launched in Chicago, in September, with a or ten then moving out into other states, a Nation-wide pork campaign, sponsored by the National Live Stock and Meat Board and designed to facilitate the shov other housewives series demonstrations, movement of pork, thus far has reach- ed approximately 17,000 retail meat dealers in seventy-five cities of eleven states and the District of Columbia. These demonstrations feature the latest styles of pork cuts and accord- ing to retailers have made it possible for them to increase their volume of sales. Many retailers have stated that the use of these new styles in pork cuts has stimulated trade and enable them to move the less-demanded cuts to better advantage. The seventy-five demonstrations were given were lo- cated in the heavy consuming centers of the East and in the Central West. Proof of the widespread interest in these demonstrations is seen in the fact that in many cites, retail meat dealers drove from 100 to 200 miles to cities in which MICHIGAN attend.. An example of the intense in- erest in these meetings was shown in the ten days of demonstration in Chi- ago where more than half of the re- ail meat dealers of the city attended. At practically all the audiences remained for an hour or c t demonstrations, more at the close to inspect the cuts ask questions. At Detroit, the pork demonstration was given before 200 hotel and and restaurant men who were unanimous in voicing approval of the new methods as offering new sug- gestions for the use of pork in their dining rooms. ——___ _¢~¢.4 Revised Meat Text Goes Into Schools. ‘Ehe textbook “Ten Lessons on Meat,” published by the Board and eee Aa ot h- : = > Ree at which has been in use in 3,500 high schools and in sixty of the leading col- leges and universities, has been entire- ly revised in order that it may present the most up-to-date facts on this im- portant subject to hundreds of thou- sands of high school and college students. The text is packed from cover to In 36s new form it will carry to a still greater COV Er with real facts on meat. number of high schools and other edu- cational institutions, the new ideas on meat which within the past few years have been discovered in the intensive research the Board. program sponsored by The text has received the endorse- ment of the Medical As- sociation. American © Service of Meat Facts Popular in Schools. Food and Nutrition News,” 3oard’s home economics publica- “ec one of the tions in use by instructors in 8,200 high schools as well as by leading collegés and universities, entered its third year with the September, 1932, number. The aim of this publication is to present a specific subject on meat the most recent issue dealing with the food value of meat. A recent test showed in conclusive fashion the extreme popularity of “Food and Nutrition News.’ With the September issue was sent a letter ask- ing high school and college teachers to respond if they wished to be kept on the list. Within three weeks, more than 2,000 favorable responses came in in each issue, from teachers in every state in the Union. a Nation Wants Meat Cookery Demon- strations. Requests for lectures and for dem- onstrations coming from San Diego, Calif., to Hackensack, N. J., and from the states of the South and Middle West attest the interest of the public in the subject of meat cookery. House- wives, home economics conferences, public utilities companies and other groups are anxious for this type of in- formation, An audience of 3,500 women heard the home economics director of the Board at a recent Chicago cooking school. These lectures and demonstra- tions have featured the latest facts on meat cookery as revealed by recent research. Meat cookery; once almost a closed book, is coming into its own. —_—__ + To reach the heart of others, speak and act from your own, TRADESMAN A Business Man’s Philosophy. The penitentiaries are not filled with stole Twisted men who because they were hungry. thinking is ‘the cause of most crime. Straight think- ers inevitably are self-supporting, peaceful citizens. The schools can teach children to spell and write and But the pareits to figure. community must look to their thinking, give children training in right This cannot be done by an occasional lecture. It is the conse- quence of a million hints and encour- agements. The parents themselves must set a good example, because chil- dren are more often moved by what rey see than by what they are told. Civilization may be said to be the consequence of the attitude of mind of } 1 the people who inhabit this planet. When our thoughts change every- thing changes. William Feather. FRIGIDAIRE RODUCT OF GENERAL morore WITH FAMOUS COLD CONTROL AND HYDRATOR All Models en Display at Showroom F. C. MATTHEWS & CO. i 18 E. Fulton St. Phone 93249 | Oysters and Fish Fresh Shipments Daily. Ask your Dealer for Reader Fish. They are better. Lake and Ocean Fish. Wholesale. G. B. READER, Grand Rapids. not take full advantage of the CARNATION “CONTENTED HOUR”? Every Monday evening this tremen- dously popular radio program is enter- taining many of your customers—selling them on the goodness of Carnation Milk. Show them that of course you carry this nationally advertised milk—and other well-known quality foods. Thats the way fo cash im on Carnation radio advertising. “From Contented Cows” WORLD’S LARGEST-SELLING BRAND OF EVAPORATED MILK Anchor Red Salmon Rademaker-Dooge Grocer Co. Distributors of Red Heart Med. Red Salmon Surf Pink Salmon Bull Dog Sardines Red Crown Sliced Beef The House of Quality and Service EY CITY MILLING (og GRAND RAPIDS,MICH. STOCK THESE TWO POPULAR SELLERS! |: = VALLEY CITY MILLING Co, fot =” GRAND RAPIDS, MICH. SMILEY CITY MILLING CD a 14 HARDWARE Michigan Retail Hardware Association. President—Chas. H. Sutton, Howell. Secretary—Harold W. Bervig. Treasurer—William Moore, Detroit. Encouraging the Store Spirit Among Your Salespeople. The success of any store depends very largely upon its selling stat. The perfunctory clerk whose constant plaint is, “I’m doing all I’m paid for,” is a familiar figure. One of the most important tasks of the hardware deal- er is to interest the clerk in his job, and to show him that his daily service behind the counter means more to him than a mere wage. Getting the new clerk interested in the business is the first great step toward making him a real salesman. Lecturing the clerk, or scolding him, or theorizing to him won’t however, get him interested in the business. It is not what you tell a clerk, or even what you do to him, that counts, so much as what you can get him to do for himself. To persuade a clerk that his interests are identical with yours, you must first show an interest in him. Assuming that the store is clean and bright, and the clerk’s surroundings of a type to encourage good work, and that he is getting as good a wage as the business justified, what else can the merchant do to create esprit de corps in his staff? There are many up-to-date ideas which even the small store can utilize to stimulate interest. A merchant operating a _ general store in a town of 12,000 population has been quite fertile in expedients to stimulate his salespeople. Even in the early days when the store employed only two or three clerks, the merchant worked hand-in-hand with his sales- people, and, by consulting them and inviting suggestions, intimated his firm belief that they had, as keen an inter- est as he had in the success and de- velopment of the business. Staff conferences were an important feature; and they grew more import- ant as the business and the staff itself increased. Instead of the head of the business issuing peremptory orders, he made a practice of calling his sales- men into consultation on important matters of policy. In the early days, he talked things over with the entire staff. Later a store association was organized. Membership volun- tary; but the association included prac- tically the entire staff. The association had its social, its business and its financial side. The membership pro- vided a fund to enable each member of the staff to take an annual trip to some important wholesaling or manu- facturing center, there to study busi- ness or manufacturing methods. Such delegates brought home concise writ- ten reports on their observations, to be read at the association meetings; the points raised being discussed by the members present. Social gatherings were held to commemorate important happenings, the birthday of the “chief” or of some department head, the pro- motion or departure of some member of the staff, would be marked by an informal lunch or oyster supper. The opening of a new wing to the store would be celebrated in more elaborate fashion; but as a rule these functions was MICHIGAN were as inexpensive as possible, and the management kept in the back- ground. The details were usually left very largely to the salespeople them- selves; and a lot of happy and sociable gatherings made them feel that they were all one family. The weakness of a lot of well-meant attempts to encourage a store spirit lies in the fact that the hand of the management is all too evident. In this case the initiative was left pretty well to the salespeople. Indeed, the orig- inal suggestion of a store association came from a rather junior member of the staff; and from that beginning the salespeople themselves took the lead. The annual store picnic was another feature. This took the form of an afternoon motor trip to some nearby resort where games and stunts were pulled off, and lunch provided by the girls of the staff. Another association feature was the annual benefit sale, put on in the quiet winter months for the benefit of the staff. During the two or three weeks of the sale, each clerk received in addition to regular pay a small commission on his or her individual sales. The clerks were pro- vided with printed cards or circular letters outlining the object of the sale; these they mailed or distributed among customers and prospects personally known to them. On top of this the salespeople did a great deal by person- al solicitation to drum up business for the store. One year the original plan was varied by a competition between departments, in which a prize was given to the department showing the largest percentage of increase in its sales. The question has sometimes been argued as to whether the store should feature the individuality of its sales- people or whether that individuality should be quite obliterated. As a rule, the chain stores have followed the practice of obliterating the clerk’s in- dividually and playing up the store it- self. This merchant, however, through- out a very successful career adopted a definite policy of “playing up” the in- dividual salesman. The argument is urged, “If we give Smith a lot of prominence, feature him in our advertising, get people into the habit of asking for Smith and buy- ing for Smith, Smith will be getting a better job somewhere else and pull- ing business away from us.” This mer- chant frankly took the chance; and in the outcome he was remarkably suc- cessful in holding his salespeople. Young people especially appreciate notice; and the featuring of a clerk’s name in the store’s advertising shows him that, even if he is a mere cog in the machine, he is not to go unrecog- nized by the management and the pub- dic. These methods of stimulating store spirit were not put into force all at once. They developed gradually. The average hardware store may not offer scope for methods so elaborate; but the principle can be adapted to the conditions in almost any store. The main thing is for the merchant to take an interest in his clerks; and to show them, without preaching, that he feels that they are as much interested in the success of the business as he is. Invite their ideas and suggestions, and give TRADESMAN them every possible opportunity to develop their usefulness to the store. Victor Lauriston. ———_+2>—___ Pertinent Points of the Hardware Convention Programme. Lansing, Jan. 31—The annual con- vention of the Michigan Retail Hard- ware Association, to be held at Grand Rapids, Feb. 14, 15 and 16, will be the most interesting meeting of the kind ever held in the state. The lure of possible volume in other channels too frequently leads to dis- criminating prices which become a tremendous burden to the retail trade. No fault is found in manufacturers who sell to the syndicates but strong criti- cism is voiced against those who sell to the regular trade at certain prices and to the syndicates at lower levels. It is the discrimination that is objec- tionable and unfair, not the mere act of selling. If the producer is at fault; if there is inconsistency or favoritism in his price policy, there should be no hesi- tancy by either retailers or wholesalers in definitely pointing to his responsi- bilities. It is apparent that wholesalers and retailers must assume a new posi- tion and take a commanding attitude in support of their own necessities. See the Price Discrimination Squad, com- manded by Veach C. Redd, in action at the convention. The hardware retailer will have plenty to think about during this con- vention. On the first day, E. B. Gal- laher lays out a plan of campaign; George V. Sheridan and C. L. Glas- gow will tell you plenty about taxes. They will also show you how the poli- tician, who made so many promises back in November, has forgotten his promises and is now looking for new ways of raising revenue, which means more taxes for you. The Utility Committee has been working a year on its report, has held many conferences and will submit the results of its work to you for your consideration. You will be interested in the report of a shopping expédition in retail hardware stores. These are only a few of the convention features. The Association scores again. For a year the Association has been work- ing with the railroads to get a prefer- tial rate to the convention without peing under the necessity of securing any minimum number of certificates. Yours is the first association in Mich- igan which has ever been permitted to offer members a round-trip rate paid at the point of departure. Simply turn over the certificate sent with the last issue of the Merchandiser to the agent at the point of departure and get the reduced rate, then and there. No bother, no validation needed at the convention. Support this great indus- try. Travel by rail. A special band concert precedes “Mess Call” at the President’s lunch-. eon. From then on, action will be fast and furious. Tuesday evening reception and dance. Thursday evening is the big victory celebration—no expensive banquet—but clean fun and frolic. For the ladies, there’ll be parties Wednes- day and Thursday afternoons. Wednes- day evening is ladies’ night at the ex- hibit—special prize drawing at 9 p. m. Both Nationally and in the state, great promises were made that, at the next session of the legislative bodies, governmental expenses would be re- duced. Nationally, reductions as high as 25 per cent. were promised. Ac- cording to the best opinion now, it is probable that reduction will not ex- ceed 21%4 per cent. In Michigan, comparatively little has been done, as both the Governor and the Legislatute are still engaged in the task of organifiation. The general opinion is that the primary emphasis of strong political forces is being placed upon the raising of new taxes, rather than upon achieving economies February 1, 1933 in government, and that the attention of the Legislature must again be di- verted to the main issue, that of cut- ting governmental costs. Unless the general public gets more interested in this phase, it is very likely that little reduction will be had. The _ general opinion is that a sales tax measure will be introduced sometime in February. Other interesting measures are pend- ing. When necessary, special com- munications concerning legislative ac- tion of interest to retailers will be sent you. Be ready for action—you will be called on. Harold W. Bervig, Sec’y. ——_-2 + Start “Buy American” Enquiries. Consuls representing more than a half-dozen European nations this week began a systematic check-up of the effects of the “Buy American” cam- paign upon the sale here of products from their countries. The enquiries, addressed to importers and wholesale distributors, are being conducted sep- arately by the consular representatives under instructions from their govern- ments. Reports are to be submitted within the next two weeks in some cases, while in others the study will take more time. Although the repre- sentatives of the foreign governments refused to discuss the investigations, importers predicted that changes in tariffs and in quotas applied to Ameri- can goods abroad would depend upon the reports submitted by the consuls here, 0 Higher Kitchenware Discounts. Retail efforts to obtain higher dis- counts on kitchen utensils and other small house wares met with success in several quarters in New York City last week. In the kitchen utensil in- dustry one of the largest producers of enamel ware is reported to have changed its traditional 2 per cent. dis- count policy and is now granting 5 per cent. on orders. The higher dis- count is compensated for by corre- sponding price increases. Other manu- facturers in the pottery field are under- stood to be considering similar action, but only one or two of the smaller pro- ducers have made the concession to date. 8 Hollow Ware Buying Spotty. Demand for hollow ware continues slow in the market at present with only one or two factories which are offering special values reporting fair demand. One plant producing silver- plated hollow ware to retail around $4 reports its merchandise selling in vol- ume. A slight gain in orders for bet- ter price pewter is noted this week, but sales agents say the purchases are limited to small quantities. The new season’s goods are not ready yet and, because of the lack of buying interest evident at this time, manufacturers are considering delaying their offerings until late in February. -—_——_2-<____ A Business Man’s Philosophy. Some fellows would bribe their way into hell if they were told that no more tickets could be had for love or money, Shaking a moist hand is bad enough but an even worse experience is shak- ing a hand that lingers. What you don’t find in the news- papers is adequately reported to your wife by her hairdresser. : In biography one is always struck by the intense energy of great men. William Feather. February 1, 1933 MICHIGAN TRADESMAN 15 DRY GOODS Michigan Retail Dry Goods Association. President—Geo. C. Pratt, Grand Rapids. First Vice-President—Thomas P. Pit- kethly, Flint. Second Vice-President—Paul L. Proud, Ann Arbor. Secretary-Treasurer—Clare R. Sperry, Port Huron. Manager—Jason KE. Hammond, Lansing. Governor’s Sales Tax Measure. Lansing, July 31—The disposition on the part of the state officers and members of the Legislature to raise money for state expenses and _ find some source of revenue other than a tax on real estate brings up the ques- tion of a sales tax. Groups of men who are interested for and against a sales tax have been meeting in Lan- sing during the last few days. We are told to-day that Gov. Com- stock’s sales tax measure will prob- ably be ready for introduction in the Legislature this week. What this measure will advocate is a matter of conjecture so far as we are concerned. After listening to discussions on this subject from all sources, I venture to make a few suggestions. If we must have a sales tax, it should be as simple in form as pos- sible. No store from the highest to the lowest should be exempt, and no type of merchandise should be ex- empt except those already subject to special taxes such as malt and gas, and the products of the farm raised and sold by the farmer. The method of collecting the tax should be simple and in my opinion should be on gross sales. If all per- sons engaged in the sale of merchan- dise are treated alike, a system of mark-up could be devised so as to pass the cost of the tax to the con- sumer. Devising a system of coupons and requiring customers to be pro- vided with-.a book would create an endless amount of detail and would result, in most cases, in the merchant absorbing the tax himself instead of passing it on to the customer who, by reason of a system of coupons, must be provided with a book of coupons of small denominations running into fractions of a cent. If the tax is collected on the basis of gross sales, large department stores, small stores and chain organizations will all be treated equitably. A law requiring one class of stores to pay a larger amount of tax than another is fraught with so many difficulties, legal and otherwise, that is hardly worth the time and effort of a legisla- tive body to consider it. The question of a license tax to all stores is another topic that will be a source of controversy.. Whether or not the license will be uniform on all stores or graded according to the vol- ume of business is a problem for seri- ous consideration. In the above comments we are not assuming that a sales tax will pass the Legislature. We are making these comments to start the consideration of the subject on the part of our mem- bers. We were very agreeably sur- prised when seeking an interview with a prominent member of the Commit- tee on Taxation when he replied: “Why have a sales tax at all? The taxes on my farm and stock and other property is 50 per cent. lower than it was last year and we of the present Legislature are going to see that a lot of expensive items are eliminated from our appropriations.” Nothing we have said above indi- cates that we may not have occasion to change our mind when the matter is thoroughly discussed from all angles. Whatever happens, we will keep our members thoroughly inform- ed by means of special letters or bul- letins and, whatever you do, we ask you to get acquainted with the mem- ber from your district and let him know your wishes. True, he will get all sorts of advice from different con- Awaiting the stituents but, if he is the right type of a legislator, it is intelligent advice that he wants. The annual meeting of the Grand Rapids Merchants Mutual Fire Insur- ance Co. was held on Friday, Jan. 20. Eight of the eleven directors were present and a complete report by the Scretary-Treasurer, John DeHoog, was submitted. Mr. DeHoog’s report showed that the total amount of in- surance in force at the end of 1932 was about 10 per cent. lower than at the end of 1931. This is due, in part, because some of our insured stores have retired from business, either from bankruptcy or otherwise, and many others have found it necessary by rea- son of diminished valuation to cancel a part of the insurance which they carry, It was very gratifying, however, to learn from Mr. DeHoog’s report that the operating expense on gross prem- ium income is less than last year in the proportion of 12.5 per cent. to 14.09 per cent. for 1931. Net loss ratio on Net premium income was 32.2 per cent. compared with 33.2 per cent. last vear. Gross loss ratio based on gross premium income—30.2 per cent. compared with 46.9 per cent. of last year. The board of directors, being fully cognizant of the fact that new business has been harder to secure, were grati- fied that our insurance company is moving along in a conservative and substantial way. We have never been more willing to recommend to our members the patronizing of our insur- ance company than at the present time. There was one change in the board of directors. Henry McCormack, of Ithaca, was elected to take the place of D. M. Christian, who is limiting, as much as possible, his outside duties and responsibilities. One of the stores of our member- ship that is a delightful place to visit is the store of Fred Rosacrans & Sons, of Tecumseh. Fourteen years ago, in 1919, we made our first acquaintance with Fred and his two sons, Leon and Eugene. Calls have been made at this store two or three times every year since. They are a loyal family, loyal to each other and to their friends. The dates—March 21, 22 and 23— already announced, will be the time of our annual convention. It will be held at the Hotel Olds, Lansing, and plans are already perfected to make the meeting a success. This year has been a very trying year on the mem- bers of our organization, but that may be an additional reason why you should plan to come to Lansing and forget some of your cares and worries by talking them over with your brother merchant. _A meeting of the board of directors, sitting as a program committee, will be held in Lansing on Thursday, Feb. 2. -We would be glad to receive sug- gestions from any of our members as to the topics to be placed on our con- vention program. Another bulletin will follow this one in the near future. We want to keep the convention idea thoroughly before our membership. Jason Hammond, Mgr. Mich. Retail Dry Goods Ass’n, —~+2 > To Push Cloak Tax Legislation. Much satisfaction was shown in the cloak trade last week regarding the new ruling on the fur tax by the Treasury Department permitting the labor costs of processing garments to be included in figuring the component of chief values. Renewed efforts will be made, however, to have the tax eliminated entirely, Samuel Klein, executive director of the Industrial Council of Cloak, Suit and Skirt Man- ufacturers, Inc., said. The council is supporting the bill introduced by Con- gressman J. J. O’Connor, of New York, which provides that the words “of which such fur is the component material of chief value’ be stricken from the revenue act of 1932. This would leave application of the tax to furs only. —_---___ Berkshire Cuts Hosiery Prices. Price reductions of 25 cents to $1.50 per dozen on some _ hosiery styles were made this week by the Berk- shire Knitting Mills, it was revealed last week. The revisions were effect- ed on the following numbers: Range, 1071, 3-thread, 51 gauge, from $9 to $7.50; range 1008, 7-thread, 45 gauge, from $7.50 to $7.25; range 1068, 4- thread, 48 gauge, from $7.50 to $7.25, and range 1001, 3-thread, 51 gauge, from $9 to $7.50. The cuts were be- lieved to be the result of competition from other mills, which had _ been selling goods at the new prices for several weeks and from the fact that the higher price Berkshire styles were somewhat out of line with its cheap goods, reduced recently. ——_--- Stein Makers Find Orders Off. Manufacturers of earthenware steins are discouraged by a sudden drop in demand for their products at a time when they looked for a substantial in- crease. According to producers, the brewery interests, which had promised to take a large volume of the stéins in January for distribution among re- tailers, have decided that mo commitments will be made until beer is -legalized, since MICHIGAN BELL TELEPHONE CO. Ue Yu Vj N GUARD... while you sleep Each night, many thousands of Michigan families rest more safely and securely be- cause of the telephone in the house. For, day and night, summer and winter, the telephone stands ready to summon police at the first unexplained sound . . . firemen, at the first ominous whiff of smoke... a doctor, when accident or sudden illness intrudes. Just one telephone call, in an emer- gency, may be worth more to you than the cost of telephone service for a lifetime. GRAND RAPIDS PAPER Box Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING G R AN D RAPIDS, MI C HIGAN MICHIGAN TRADESMAN February 1, 19 99 933 HOTEL DEPARTMENT Formula For Creating a Superb Meat Pie. Los Angeles, Jan. 28—I am pained to hear of the passing of Alexander B. Brown, front office attache of Hotel Columbia, Kalamazoo, at the age of 82, and probably known to more com- mercial travelers than any one hotel n 1 Michigan. Mr. Brown, a 1ative of Rhode Island, came to Kala- mazoo thirty years ago. His first em- ployment was as night clerk at the older Berghoff Hotel. Two years later he took a similar position at the Columbia, which he filled faithfully for fifteen years, and proved an outstand- i i institution. Five years ago he retired, but retained his residence with the Ehrmans until the time of his demise with heart disease. ii ing figure in that I Yetroit Hotel Association was ed at their recent meeting by thea Batdorf, C secretary of tne t Real Estate Board, with an ing address on the subject of tax regulation. The meeting was held at the Royal Palm Hotel, with man- ager Charles H. Clements as host. Here is a story they relate about a une married couple who recently registered at a local hotel. In the rning they had breakfast sent to their room. The room-service waiter, after a proper length of time, went up to remove the table. The bride met him at the door with the statement that she was not quite ready as she did not have the dish washing quite done. Five per cent. of the $64,000 con- tributed by Chicago hotels toward de- fraving the expenses of the two Na- tional presidential conventions in that city last summer, has been returned to the donees, which must have been a pleasing surprise. Paul Simon, well known to Michigan hotel operators, as the agreeable repre- sentative of Horwarth & Horwarth, was recently one of the passengers in an aeroplane which was held up and robbed near Chicago. Hotel Oliver, South Bend, celebrated its thirty-third anniversary very re- cently. Andrew Weisburg, who frater- nizes a good deal with the Michigan Hotel Association, being an honorary member of that body, has owned and operated it since 1920. Abe Frank, who recently passed away in Califor- nia, while operating Hotel Ambassador Was manager of the South Bend in- stitution for several years. I notice your U. C. T. correspond- ent speaks well of the Royal Hotel, at Cadillac, under the management of Charlie Ziegler, who also owns the property, and has for many years. I want to add my testimonial thereto, for I have known Mr. Ziegler for many years and he has always been strictly up-to-date. With the new 100 inch reflector at the Mt. Wilson observatory, it is claimed that a candle flame can be de- tected at a distance of 5,000 miles, and an arc-light on the moon. It has more power than 200,000 eyes, and with auxiliary attachments can take space measurements heretofore undreamed Or. One restaurant I patronize frequent- ly here makes a specialty of meat pie, and the chef recently confided to me his formula for creating same, which is proving a winning card for the es- tablishment. Now there are meat pies, and other creations so-called, but what I am referring to is a dainty pastry, which can be utilized profit- ably by many of my catering friends. In the true meat pie, the raw in- < ‘rredients should be cooked in the dish self, under slow-cooking conditions— not pre-cooked or first made into a fricasse—and then inserted within the crust. This slow deferred cooking process draws out and blends all the flavors and juices, and while the less costly cuts may be utilized, appear- ance of the ingredients counts for nothing — everything contributes to flavor. Any type of crust may be used but this particular chef told me he uses a blend of half butter and half lard in making the pastry. The usual baking powder biscuit dough makes a fair covering for a meat pie, though for perfection it ought to be some- what “shorter.” Now, mother, when she prepared a chicken pie, always provided an under crust, which adds materially to the value of the product, and this is how you should prepare vour baking-dish foundation: Roll out the pastry very thin, and with a wide ‘trip line the sides of your baking dish and then the bottom, being careful tha they lap and that there is no space for the gravy to leak through. Then take 2 coffee cup and invert it in the center. Surround it with your meats and liquids, covering the whole with an- other crust, somewhat thicker. The inverted cup acts on the vacuum prin- ciple, fills with gravy, and when slight- ly tilted by the carver, out rushes the extra gush of gravy required to make the perfect dish. I need not say that the upper and side crusts, before bak- ing, must be perfectly united with an- other strip of pastry. Any sort of other strip of pastry. Any sort of filling—chicken, rabbit, kidneys, veal and ham can be utilized. The idea is to start with the perfect crust, and bake slowly. When I was “enjoying” my recent illness, a Chinese chef whom I have cultivated for some time, sent me a jar of chop suey, instead oi chicken broth. I was not permitted to indulge, but kind friends were quite extravagant in their praise of the creation. In a near issue of the Trades- man, I hope to offer the recipe, which is priceless. “7 ot 7 + i At a meeting of the Michigan So- ciety of California, the other evening, a roll call developed the fact that more than one-half of those present were directly from, or originally came from Grand Rapids. I remember once at a meeting of the Indiana Society, at Chicago, George Ade, the humorist, soliloquized over the fact that “some of the smartest people in Chicago came from Indiana, and the smarter they were, the sooner they came.” I am still loval to Michigan, so I am not claiming the two incidents as anal- OgOoUs. - I have been invited frequently since coming to the Golden State to attend hotel men’s functions, but a most en- joyable affair was a meetingg of the southern California U. C. T., the other evening, and talking a little about my own experience on both sides of the counter, it so happening that my road work covered a period of a quarter of a century and hotel opera- tion half as many years, later. I have always had a warm spot in my heart for the traveling man and I think I demonstrated that fact in my treat- ment of them in my role as boniface. Their hearts are always young, but there is a constant change going on in the manner of handling goods. The old-time traveling man is now a spec- ialty salesman, high-powered, in most instances, at that. He differs from his commercial forbear, much like the prime factor of evolution. The old- time drummer always rode on slow local trains, stopping in the “tank” towns, making two, or sometimes, only one a day. As I have said, times have changed for the modern knight of the grip. The automobile has supplanted the slow trains, long lay-overs in jerk-water towns, Sundays in out-of- the-way hotels. He carries his samples Hotel and Restaurant Equipment H. Leonard & Sons 38-44 Fulton St., W. GRAND RAPIDS, MICH. Store, Offices & Restaurant Equipment G.R.STORE FIXTURE CoO. 7 lonia Ave., N. W. Phone 86027 CODY HOTEL IN THE HEART OF THE CITY OF GRAND RAPIDS Division and Fulton RATES $1 up without bath $2.50 up with bath CODY CAFETERIA IN CONNECTION The Pantlind Hotel The center of Social and Business Activi- ties in Grand Rapids. Strictly modern and fire - proof. Dining, Cafeteria and Buffet Lunch Rooms in con- nection. 750 rooms — Rates $2.50 and up with bath. Park Place Hotel Traverse City Rates Reasonable—Service Superb —Location Admirable. GEO. ANDERSON, Mgr. ALBERT J. ROKOS, Ass’t Mgr. New Hotel Elliott STURGIS, MICH. 50 Baths 50 Running Water European D. J. GEROW, Prop. Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $2.00 and up EDWARD R. SWETT, Mor. Muskegon “5 Michigan Columbia Hotel KALAMAZOO Good Place To Tie To HOTEL ROWE We have a sincere interest in wanting to please you. ERNEST W, NEIR MANAGER YOU ARE CORDIALLY invited to visit the Beauti- ful New Hotel at the old location made famous by Eighty Years of Hostelry Service in Grand Rapids. 400 Rooms—400 Baths Menus in English MORTON HOTEL PHILIP A. JORDAN Manager February 1, 1933 MICHIGAN TRADESMAN 17 in the tonneau of his roadster, no longer uses a sample room, but, in- stead, goes direct to his customers’ stores, and utilizes any spare time his customers may have, at intervals when there is no particular rush. He tells fewer stories, perhaps, than his prede- cessor, but gives his customer many tips on modern merchandising, not to be found in print. But even if the old time traveling man has disappear- ed under the swift wheels of progress, he will be remembered for many a day by the veteran country hotel man who waxed fat off his patronage. The stage will keep him alive and_ his stories will be repeated in the locker rooms and Pullman smoking compart- ments. A gay life he lived in his day. Many a sad female heart followed his disappearance. He was a picturesque figure, even if many of the stories he told were bewhiskered. California legislators are strong for compulsory auto insurance, and they are making a strong fight to see that the proper laws are passed at the pres- ent session of the legislature, to pro- tect, especially, the victim of the over- enthusiastic motorist. Some states have already passed such legislation. Some oppose this form of regulation on the ground that it is “taking” property without due process; but it has been repeatedly held by the Fed- eral and state courts that the police power amply extends to the health and welfare of the people and since the states have the right to license the driver of an auto, certainly it would have the additional right under police power to make the granting of a li- cense contingent upon the showing that the licensee has ample real or per- sonal property to indemnify any pos- sible victim of careless drivng. Hence, in the absence of such assets, the licensee should be required to keep in force at all times, during the life of such license, an ample indem- nity insurance policy. Many people with licenses are absolutely unfit, physically—and some mentally —to drive a car, especially in congested traffic. With insurance requirements such as these would be deprived of such protection, as the insurance com- panies would demand very careful ex- amination. I¢ ought to work out. For years John Willey, of the Hotel Monthly, tried to get some legal ruling as to what really constituted a hotel, but so far as I know, he was unsuc- cessful. Now the chief legislative body of Austria has tackled the propo- sition. Under their definition the first requisite is that the establishment must contain at least fiffiteen rooms, and the only permanent “inmates” are limited to such as are connected with its management. The word “Grand” in connection with hotel titles may only be used where eighty or more rooms are in transient service, and “Palace” requires a battery of 120 guest chambers, forty of which must be supplied with baths and attendant facilities. Three public rooms, a lobby, reading and a drawing room are also required. Perhaps later on American lawmakers may analyze the cognomen. Bruce Anderson, manager of Hotel Olds, Lansing, reports to his stock- holders that during 1932 his caravan- sary entertained no less than 60,000 transient guests, and that he handled fifty-two conventions. The Detroit Hotel Association, at its last meeting, elected E. J. Bradwell, managing director of Hotel Fort Shelby, as its president. Other officers named were Max V. MacKinnon, first vice-president; Otis M. Harrison, gen- eral manager of Detroit-Leland, sec- ond vice-president; Harry B. Fried- man, manager of Hotel Belcrest, treasurer, and Ralph T. Lee, pro- prietor of the Lee Crest and Lee Plaza, as secretary. J. H. Pichler, re- tiring president, manager of the De- troit Statler, heads the executive board, which is made up with Preston D. Norton, Ed. Frawley, Clifford R. Taylor and Chas. H. Stevenson as members. The meeting was held at Hotel Statler, and the election of offi- cers was followed by several address- es, among them being one by Judge Ira W. Jayne, who spoke on _ legal phases of hotel operation, concluding his remarks with this statement: “The records of the courts are filled with suits against hotels throughout the country, but I can remember only two or three that have come up before me in my entire service on the bench in Detroit where hotels were involved. This certainly speaks well for the manner in which Detroit hotels are operated.” A pleasing episode of the session was the presentation, by chair- man Preston D. Norton, of the execu- tive committee, of a silver humidor to Edward T. Lawless who recently re- signed as general manager of the Book-Cadillac, to assume a_ similar position with Hotel Commodore, New York. John A. Anderson, president and general manager of Hotel Har- rington, Port Huron, in charge of anti-prohibition activities for the Mich- igan Hotel Association, reported sub- stantial progress in his work. F,. W. Bergman, who was at one time manager of Hotel Statler, Detroit, has been appointed general manager of Hotel Webster, New York. Detroit caterers will absorb a little of their own medicine by attending a banquet of their own clan, at the Book- Cadillac, on Feb. 23, at which they will be assessed at the rate of $4 per plate for provender. The World’s Fair, at Chicago, in 1893, precipitated the financial panic of that year, or, it was at least so claim- ed. This year, the Century of Prog- ress Exposition is to be so well financ- ed that even with a continuation of the present depression, they will be able to pay up all their “checks” and have money left in the bank. Which will be refreshing information for everybody concerned. The announcement of the death of W. C. Keeley, general manager of the hotel activities of the Chicago Title and Trust Co., will come as a distinct shock to the members of the Michigan Hotel Association, of which he was an active member for several years, as well as former patrons of Hotel Morton, Grand Rapids, which he man- aged during his residence in Michigan. Personally, I knew Mr. Keeley long before he took over the Morton. Many years ago, when I was traveling in Iowa, it was my good fortune to have come in contact with him as manager of the Julian Dubuque, at Dubuque, after which period he was associated with Hotel Cataract, Sioux Falls, S. D., and the Myers House, at Janes- ville, Wisconsin. After leaving Grand Rapids, Mr. Keeley managed several establishments at Chicago, prior to ‘connecting up with the S. W. Strauss Co. Three years ago he was given charge of the hotel activities of the Chicago Trust Co. L. G. Behringer, manager of Hotel Huron, Ypsilanti, is making a study of hotel conditions in the East, He may find larger hotels down there, but none better than his own. The revelation of Conrad Nagel that there are only twenty-three actors and actresses who can really afford, from their screen earnings to pay for hyphenated automobiles and _ other gilt-encrusted gegaws, will startle no- body who is familiar with Hollywood, but it may be news to the general pub- lic outside of the movie contingent. Motion picture salaries have been press agented throughout the wide world, and usually accompanied by an extra cipher or two at each repetition, until some of them have begun to be- lieve their own yarns. Exaggerated notions of the possible earnings of film stars may add to the public awe of the luminaries, but they do the: in- dustry no particular good, and it is just as well to have the illusion offi- cally punctured. They do actual harm in two ways: one by drawing fire of self-appointed busy-bodies in the in- dustry’s direction, the other in inspir- ing a hopeless ambition in youth in the direction of the studios, involving the wrecking of a number of what might be useful, if humdrum, careers. Mr. Nagel refrains from naming the illustrious twenty-three, which leaves a sufficient loophole for the press agents to impose on public imagination. If he had given us, however, the high- est salary he found in his examination of studio records, to gauge exaggera- tions by, it is believed they would still be a few laps behind the Santa Claus glamour. A Massachusetts woman has written Governor Rolph, California’s execu- tive, requesting him to send her a hair- less dog. In California hairless dogs are not propagated, for the reason that such a breed of purps would be value- less as flea baiters, and would not fit in with the stage setting which en- courages the utilization of the canine species as a sanctuary for fleas, entic- ing them from the lawns and after- ward becoming a vehicle for trans- porting them to the incinerators, which under the laws of California, are en- couraged. As usual, everything out here goes according to a system. Reminding me that hereafter, in Chi- cago, for dogs which hang around ho- tel rooms, or are harbored in restau- rants, it is going to be nothing but the customary dog’s life, for the city offi- cials have decreed that no animals, ex- cept cats, shall be nermitted entrance to any place where food or drink is prepared, cooked, mixed, baked, bot- tled, exposed, packed, handled or stored, or in any hotel or apartment, designed for human habitation or oc- cupied as a place of residence. Such action will surely have the backing of most hotel operators who respect the feelings of the guest. Frank S. Verbeck. —_+-<.___ Does It Pay “Corner Grocer” To Buy Deals? By the corner grocer we mean the average independent neighborhood grocer. Of these there are thousands, and their success is to them as import- ant as the success of the largest down town, or independent or chain dealer. Deals of “two cases free with ten” or larger or smaller deals may be a fine thing for the larger buyer, but are they money makers for the neighbor- hood store? Does it pay him to tie his money up in them? We believe not. Recently. a traveling man for one of the very ‘best grocery houses in West- ern Michigan told me the story of a young man just entering into the gro- cery business. His was to be a very small store. He had absolutely no money to invest, but this house had confidence in him and furnished his initial stock on credit, which totaled only $87. Not a big stock, certainly no room for deals in its limitations, but there were small quantities of many items. Hard work and atten- tion to details and watching the needs and wants of his customers soon de- manded more room. He bought new fixtures—slowly but surely. He dis- counted every bill. Another addition —more new fixtures. At last a real nice little store. Soon this salesman noticed his bills were getting smaller. A discount passed, another and at last bills sixty days past due. One day when he called the young grocer was out, so Mr. Salesman took a look into the well stocked back room—twenty cases of this and ten cases of that—deals of this, that and the other thing laying idle. Money taking a vaca- vacation, but thirty, sixty or ninety days. tied up in surplus stock, tion—not a two weeks’ which had started this young man On the road to success, re- fused to add any more to his account if he persisted in buying beyond his needs from other houses or even themselves. He refused. Said he knew what he was doing and in less than a year was in the bankruptcy court. His house, Did it pay him? Does it pay any merchant to tie his money up for the sake of a “case free with ten”? Would it have been better to buy in smaller quantities, buy and sell more items? Keeping the money the dollar a rest? working or give Isn’t thirty or sixty days too long a vacation for even a “free deal” dollar to take? Does not our profit lie in selling and quickly buying to sell again? Surely the young grocer made his start by selling. He had no money with which to buy deals. Had he con- tinued as he started to let the whole- saler supply him with only an ade- quate stock, replenished at frequent intervals, he would still be in business to-day, maybe still just a “corner grocer,’ but successful at his work and a very useful citizen of his com- munity. Sam Sugarsax. —_-.____ See Drop in Blanket Prices. While buyers who checked some of the new prices quoted on jacquard blankets during the week found that they were practically unchanged from last season, a 10 to 15 per cent. drop in the price of the part wool and all- wool staple numbers is expected when these lines open next month. styling their lines and changing the construction. in ways, the jacquard mills have been able to get practically the same price for their On all-wool staples, a drop in price from 94% to about 80 cents per pound and in part wool numbers, a decline from 38% cents to about 35 cents are regarded as likely By §re- various goods. ALL GOOD ROADS LEAD TO IONIA AND THE REED INN Excellent Dining Room Rooms $1.50 and up MRS. GEO. SNOW, Mgr. Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. ARTHUR W. WRIEDEN, Mgr. 18 DRUGS Michigan Board of Pharmacy. President—J. W. Howard Hurd, Flint. Vice-Pres.—Duncan Weaver. Fennville. Director—E. J. Parr, Big Rapids. Examination Sessions—Three sessions are held each year, one in Detroit, one in the Upper Peninsula and one at Ferris Institute, Rig Rapids. Michigan State Pharmaceutical Association. President—F. H. Taft, Lansing. First Vice-President—Duncan Weaver, Fennville. Second Vice-President—G. H. Fletcher, Ann Arbor. Secretary—R. A. Turrel, Croswell. Treasurer—William H. Johnson, Kala- mazoo. a Professional Drug Store. Location For A druggist in a Chicago suburb re- cently wrote as follows to the Drug- gists’ Research Bureau: “We are seeking information relative to the establishment of a prescription pharmacy, with physicians in the same building, occupying the second and third floors. “Any data you may have as to the percentage of cost, number of doctors, operations, sales, etc., we would ap- preciate very much indeed.” The reply he received from the Bu- reau read: In buildings and localities in which large numbers of prescription writing physicians are concentrated, it has proved profitable to establish pharma- cies which do all, or practically all of their business in prescription com- pounding and similar professional services. The success of such busi- nesses depends naturally upon the druggist’s ability to win the confidence and good will of the physicians in the building or locality in which he is es- tablished. This usually takes time and effort. Therefore, a person who pro- poses to establish a professional phar- macy must expect that its development to a profitable basis will be slow and, sometimes, an uncertain one. Personal visits have proved usually to be the most satisfactory way of win- interest and confidence of In these visits a pharma- with a physician ning the physicians. cist’s conversation should not be confined to a general statement that his prescriptions will be compounded accurately and faith- fully. That is taken for granted. Phy- sicians resent having their time wasted in such an obvious manner. What physicians are interested in is develop- ments in pharmacy which will be of assistance to them in their practices. By talking about such things the phar- macist not only helps the physician but also impresses him with his knowledge of pharmacy. It is possible frequently to make these visits of direct profit by interesting the physicians in pur- chases of supplies physicians customarily buy from drug stores. which If the largest pharmaceutical manu- facturers in the country can afford to travel hundreds of detail men constant- ly, it is obvious that a druggist seeking to build a professional business can af- ford to do likewise among the physi- cians who are likely to refer patients to him. The problem simply is to visit physicians with information which is interesting and helpful to them. MICHIGAN After physicians have been visited once or twice, the druggist still has a problem of keeping them reminded of his existence. Too frequently personal visits are apt to cause resentment and The druggist in these situations can keep. physicians reminded of his existence by letters to be embarrassing. and other literature containing infor- mation about pharmaceutical develop- ments of interest and help to phy- sicians. Pharmaceutical manufacturers are usually willing to co-operate in supplying literature of this kind which druggists interested in enlarging their professional business can distribute. It is important that the number of physicians in the building or locality in which drug store is established shall be sufficient to bring the store a suf- ficient amount of business to be profit- able. Some druggists in similar situa- tions have prevailed upon physicians to telephone prescriptions directly to them. The advantage of this service to the physician and to the patient is that the doctor is assured of prompt and accurate compounding and_ the patient frequently finds his prescription ready when he reaches home or the store. Stocks in drug stores devoted prin- cipally to the professional services of pharmacy are not confined to prescrip- tion stocks alone. Obviously such stores can sell hospital and sick room needs. Their stocks frequently ex- tend to such apparently unrelated lines as soaps and other cosmetics because physicians may direct that these be used as part of their treatment. Fre- quently denicotinized tobacco products are found in such drug stores because physicians specify their use. On the other hand, it is obvious that such drug stores cannot invite self-medication of a type which is considered undesirable by physicians and still hope to retain the physician’s good will. Another activity of such stores is clinical analysis of various types. Phar- macy graduates are trained for such work and frequently in professional stores are able to attract a volume of this type of work, as well as in pre- scriptions. It is possible, by a little tactful ques- tioning, to learn the number of pre- scriptions physicians in the proposed locality write daily. Naturally all phy- sicians will not reveal this information but, if the facts can be obtained from two or three, it will give an idea of the total amount of business available. If prescriptions average in price 75 cents to $1 each, it is apparent that 75 or 100 prescriptions will have to be re- ceived daily to make possible a busi- ness of $75 to $100 a day. The num- ber of physicians in the building or locality and the number of prescrip- tions they write will give an idea of what amount of business is available. Merchandise costs in a store in which most of the business is in professional lines will average about 50 per cent. of sales, partly because of the volume of prescriptions handled and partly be- cause other lines of merchandise which are sold are lines on which gross mar- TRADESMAN gins are customarily high—sick room supplies, for instance. On the other hand, operating costs total 5 to 6 per cent. additional. With salary costs averaging 20 to 25 per cent. of the receipts, it is apparent that a professional drug store can be profit- able if a sufficient volume of business can be obtained. If this letter does not answer your questions fully, please do not hesitate to write us again. We are always glad to be of every service that we can. > Items From the Cloverland of Michi- gan. Sault Ste. Marie, Jan. 31—This month seems to be a month of ice. Never before have we any record of so much ice on the roads and streets. Driving has become a serious problem. Many automobiles turned over in the ditches and into telephone poles and damaged other cars. It was not an un- common sight to see as many as six at a time on some of the turns in the road. Very few accidents to the drivers have been reported. The speeders had to reduce speed. Some of the lucky ones made the drive in from DeTour in one and one-half hours and lived to tell the tale. We have ‘had just enough rain, then a sudden cold spell to keep the roads in a dangerous con- dition. The forty-fifth annual meeting of the Chamber of Commerce was held at the Ojibway Hotel last Thursday night, with one of the best banquets in its history. A new set of officers were elected. Clyde Saunders is the new president and H. E. Fletcher treasurer. W. Cummings, the secre- tary appointed by the board of di- rectors, will continue in that office. Harvey Campbell, secretary and vice- president of the Detroit Board of Trade, was the principal speaker. Ac- cept To-day as Normal was his sub- ject, vlving an inspiration talk, “Un- hampered by facts and as an expert because he was from another city,” Mr. Campbell declared that nobody knows what normal in business is, but that everybody is waiting for some- body else to start something, waiting for ships to come in that have never February 1, 1933 been sent out. He took the view that normal is relative and that the depres- sion is because thinking makes it. He indicated that the trouble with to-day is that the vision of 1928-29 prosperity is a “mote troubling the mind’s eye.” Mr. Campbell drew an analogy be- tween the Sault and Detroit civic or- ganizations and told how each is meet- ing and solving its problems He de- clared that the Sault had it “all over” Detroit and other large cities because Detroit and other large cities could never generate the enthusiasm the Sault has created. W. A. Munroe, president of the Upper Peninsula De- velopment Bureau, another speaker, said the turnout at the banquet, re- markable in itself, was typical of the Upper Peninsula. The rest of the Upper Peninsula will have to move along fast or it will be left behind. Dave Hackney, president of the Mar- quette Chamber of Commerce, brought greetings of his organization and de- clared the Sault Chamber is the live- liest and most progressive Chamber of Commerce in Michigan. Much praise was given to the past president, John R. Marrifield, his board of di- rectors and his secretary for the good accomplished during the past year. At the speakers table were about forty prominent railroad men, Government representatives, professional men and congressmen, all visitors from various parts of the state and other places. Music was furnished by the Ojibwayan orchestra, while the Copper Country quartet sang a splendid collection of greatly enjoyed selections. The new officers are looking forward to another prosperous year. Sidney Brownlee, the well-known merchant on the South side, is putting a large addition to his grocery, neces- sitated by the large increase in his business. This is in one of the best locations on the South side, opposite the Lincoln school in a thickly popu- lated section. If you can’t say “No” occasionally, you must take the consequences. The Wieneke-Soo Auto Co. has made a change in its office and show room which nearly doubles the avail- able space for show room. The place has been redecorated and the office moved to where the parts department was. Parts are now to be found in the Grand Rapids OPALNG AND SUMMER SPECIALTIES Marbles, Rubber Balls, Jacks, Bathing Sup- plies, Paint Brushes, Paints, Oils, Wall Fin- ishes, Varnishes, White Lead, Enamels, Soda Fountains and Supplies, Golf, Tennis and Baseball Supplies, Indoor Balls, Playground Balls, Sponges, Chamois. Skins, Flectric Heaters, Electric Fans, Goggles, Pic- nic Supplies, Lunch Kits, Vacuum Bottles, Food Jars, Therma Jugs, Insecticides, Seed Disinfectants, Easter Egg Dyes, Easter and Mother’s Day Cards, and thousands of other new and staple items. All now on display in our Sample Room. Come in and look them over. Everything priced in plain figures. Hazeltine & Perkins Drug Co. Cameras, Michigan February 1, 1933 garage proper. With the change as at present the Wieneke Co. has one of the finest and most complete garages and show rooms in the Upper Penin- sula. The new Kresge store re-opened last week with a complete re-arrange- ment and having also been redecorated and will operate as a “nothing over 15 cent store.” oot 95 00 “1 on $ 25 80 35 CHILI SAUCE Sniders, 8 oz. Sniders, 14 oz. OYSTER COCKTAIL Sniders, 11 oz. 2 00 CHEESE Roquefort 22255 5 Wisconsin Daisy ----- 14% ‘Wisconsin Twin —---_- 13% New York June —:..... 24 Sap Sago 220 40 Brick: 22 15 Michigan Flats -------- 14 Michigan Daisies ---.-. 14 Wisconsin Longhorn -- - Imported Leyden ------ 1 ib: Limpberger: —....--— ie Imported Swiss —------. 50 Kraft Pimento Loaf -- 21 Kraft American Loaf __ 19 Karatt Brick eat ---- 19 Kraft Swiss Loaf _____- 22 Kraft Old Eng. Loaf_- 32 Kraft, Pimento. % Ib. 1 50 Kraft, American, % lb. 1 50 Kraft, Brick. % Ib. -- 1 50 Kraft, Limbur., % lb. 1 50 CHEWING GUM Adams Black Jack ---- 66 Adams Dentyne —__ 65 Beeman’s Pepsin —______ 66 Beecnhut Peppermint -- 66 Moupliemint 22 =. 66 Peppermint, Wrigleys -- 66 Spearmint, Wrigleys --- 66 Juicy Preuit 66 Wrirley ss PK 66 Neaberry. 2 66 CHOCOLATE Baker, Prem.. 6 Ib. % 2 50 Baker, Pre.. 6 lb. 3 oz. 2 55 CLOTHES LINE Hemp. 50 ft. --- 2 00@2 25 Twisted Cotton, 50 ft, 2 1 50@1 75 Braided, Ot 225 19 Cupples Cord 2. 1 85 COFFEE ROASTED Lee & Cady 1 Ib. Package Arrow Brand 220. 23 Boston Breakfast ____ 23 Breakfast Cup —.- | 21 Impermel 6 ee 3D Mee ee 19 M: Mestic 22225 2 29 Morton House 202 33 NWedrow 2.0 = 26 Quaker 2922 29 McLaughlin’s Kept-Fresh Be Frank’s 50 pkgs. 5 Hummel’s 50, 1 lb. 10% CONDENSED MILK Eagle, 2 oz., per case 4 60 EVAPORATED MILK Page, Tall. 2. 2 56 Page, Bab Quaker, 2 Quaker, Baby, 2 Quaker, Gallon, % dz. 2 Carnation. Tall, 4 doz. 3 00 Carnation, a 4 dz.1 Oatman’s Dudee, Tall 2 Oatman’s D’dee, Baby 1 Pet. Pat: 260 ee 3 00 Pet, Baby. 4 dozen __ 1 50 Borden’s Tall, 4 doz. Borden’s Baby, 4 doz. 1 du February 1, 1933 CLGARS Hemt. Champions -. 38 50 Webster Cadillac __.. 75 00 Webster Golden Wed. 75 00 Weebsterettes ~___-___ 38 50 Cincos 3 Garcia Grand Babies 38 50 Bradstreets — 38 La Palena Senators. 75 00 Odins 38 R G Dun Boquet __ 75 00 Perfect Garcia Subl. 95 00 Buawiser 19 50 Dry Slitz Stogies -. 20 00 Tango Pantellas —__- Skviines 2.02 19 50 Hampton Arms Jun’r 37 50 Trojan 220 35 00 Rancho Sharp Drop in Mesh Hose Seen. Overproduction and, in many cases, faulty manufacture, have broken the market for mesh hose, with the re- sult that the coming Spring and Sum- mer season will see a sharp curtail- ment in the volume of such styles sold. One manufacturer declared that a. cut and sewed style, with full- fashioned foot and top, which sold for $6.50 a dozen last January, was not bringng more than $1.75 per dozen now. Price cuts on regular full- fashioned styles have also been sharp and most mills are now making efforts to clean out their accumulated stocks. H. J. Pinney, dealer in groceries and dry goods at Belmont, sends in his renewal to the Tradesman and says: “We would not know how to get along without the Tradesman.” ositive protection profitable investment is the polity of the wy MICHIGAN 2 SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY : Lansing, Michigan Mutual B ullding . waas Ren RI ARLE ioe ts to wi &... seis aisaietebdce angle i RnB essex: AcE SR February 1, 1933 MICHIGAN TRADESMAN 23 DETROIT DOINGS. Late Business News From Michigan’s Metropolis. Assurances have been received by Meyer Waterstone, president of the Women’s Apparel Club of Michigan, that there will be a good representation of dress and coat manufacturers at the coming market and exposition to be held by that organization in this city on Feb. 12, 13 and 14 at the Hotel Statler. Displays will include women’s, misses’, boys’, girls’ and infants’ wear and allied lines. According to Water- stone the number of exhibitors will equal that of each of the previous four expositions when approximately 200 manufacturers were represented. The S. & F. Garment Co. has issued invitations to its friends and customers to attend the grand opening of their new quarters at 230 East Grand River avenue. A buffet luncheon will be served. The friends of Mr. and Mrs. D. Frank Deneen were grieved to learn last week of the death of their young son, Billie, aged six, following an at- tack of pneumonia. Mr. Deneen is local manager for the Reyburn Manu- facturing Co. Philadelphia. Mr. Deneen’s office is at 1252 Michigan Theater building. Mr. and Mrs. George Cornell were in the Detroit market a few days last week, making purchases for stock re- plenishments for the store purchased of Greene & Rice, in Milan. The dry goods stocks were purchased from the Krolik Corporation. The American Carpet & Rug Co. has engaged in the floor covering busi- ness at 162 East Jefferson avenue and will sell at wholesale, covering the territory in Michigan and adjacent territory in Ohio and Indiana. David Rothenberg is at the head of the new organization. He was formerly as- sociated with the Schuler Carpet Co., of this city. E. A. Bowman, Inc., distributor of automobile equipment and accessories, 51 West Forest, has opened a branch store at 7716 Harper avenue. Mr. Bowman says his company plans a general expansion and will open six new stores in Detroit this vear. The concern is one of the oldest in the accessory business in Detroit. Funeral services for Anton Wilkow- ski were held in Detroit on Monday. Mr. Wilkowski died at his home, 6636 Center Line avenue, last Thursday after a lingering illness. In 1893 he opened a hardware store at 4801 Chene street and for many years had the larg- est store of its kind on the East side. He retired in 1917 and the business has since been carried on by his sons. The American Cash Shoe Co. has taken over the business of the Brandau Shoe Co., wholesalers’ and manufacturers’ representatives, at 284 West Jefferson avenue. Oscar J. Frei- wald, who was manager of the old company, is associated with his brother, Elmer Freiwald, and Roscoe C. Banker in ownership of the new company. The organization has been capitalized at $25,000, under a Michi- gan charter. A. Manchel has wholesale distribution of dresses and will carry on a cash and engaged in the women’s carry business, the first of its kind in the dress field in Detroit. He is lo- cated at 206 East Grand River avenue. Edward A. Filene, Boston depart- ment store owner, addressed the local credit men at a banquet of the Michi- gan Credit Unions in the Hotel Fort Shelby on Monday. His subject was the Future Credit for the Masses. For the third consecutive term, Emil Schwartz was elected president of the Detroit Retail Meat Merchants Association. Other officers elected were: John Socha, first vice-president; R. J. Stahl, second vice-president; Karl Sietz, third vice-president and Herman Fitchner fourth vice-president. E. J. LaRose is the new secretary and Pius Doedecke is treasurer. Claud Smith was elected financial secretary. The new offices of the association are in the Amaranth buildng, McDougall and Gratiot avenue. C. H. Holden, dean of Detroit deal- ers, has opened a new stamp shop at 208 State street. Mr. Holden is the oldest stamp dealer in Michigan and first started in business in Muskegon in 1892. He came to Detroit twenty- seven years ago. He will continue to operate his other store at Woodward and Forest avenues. And speaking of philately the local radio station W X Y Z through the Michigan Broad- casting Co.’s network will feature a very interesting “Stamp Collectors’ Hour” each Saturday night at 6:45. Detroit Apparel Dealers, including dress, coat and suit, and millinery dis- tributors and manufacturers are all set for the Women’s Wear Market Week to be held in Detroit the week of Feb. 12. Thousands of dollars’ worth of additional merchandise has been shipped to this city for the dis- play of new spring models, during the market week. D. Schuff will engage in the manu- facture of millinery and new machin- ery is being installed at 230 East Grand River avenue. Myer Waterstone, formerly repre- sentative for a Minneapolis dress manufacturer, has become associated with Tabin & Picker, of Chicago, man- ufacturer of women’s dresses and will cover the Michigan territory for the firm. Mr. Waterstone is president of the Women’s Apparel Club of Michi- gan and makes his headquarters in the Hotel Statler, The Jefferson National Life Insur- ance Co. filed articles of incorporation last week. M. E. O’Brien, formerly president of the Detroit Life Insurance Co., will be president and general man- ager of the company, which has secur- ed temporary offices in the Farwell building. The company will be licensed to do business after $200,000 has been deposited with the State Treasurer. February promises to be a month of important apparel conventions for De- troit. In addition to two women’s wear events the Michigan Apparel Club, an organization of men’s ap- parel salesmen, will hold their conven- tion jointly with the Michigan Retail Clothiers Association on Feb. 26, 27 and 28. On Monday evening a buffet luncheon and entertainment will be featured by the Men’s Apparel Club, at which the clothiers will be their guests. Dave Yaver, representing the Fitrite Cap Co., of Indianapolis, is president of the Men’s Apparel Club. Joseph Hickey, of the E. J. Hickey Co., 1533 Washington boulevard, is presi- dent of the Michigan Retail Clothiers Association. Three men prominently identified with the grocery business in Detroit for many years have formed a food brokerage company to be known as W. J. Tuck, Inc. The president of the new company will be W. J. Tuck, while W. E. Fitzgerald, who is re- signing as vice-president, director and manager of the Detroit house of Lee & Cady, wholesale grocers, will be new Secretary and treasurer: Prank L. Pierce, vice-president of the Ryan Coffee Corporation, New York, and former sales director of Eastern Mid- West Division of the California Pack- ing Corporation, will be vice-president. Mr. Tuck thas been a merchandise broker in Detroit for sixteen years. At one time he was branch manager for the National Biscuit Co. in New Eng- land. Mr. Fitzgerald has been with Lee & Cady for twenty years. Mr. Pierce at one time represented the Cheek Neal Co., in Michigan. counts which Mr. Tuck formerly repre- sented will be taken over by the new company. Offices of the Ryan Coffee Corporation, which W. J. Tuck, Inc., will represent, will be with W. J. Tuck, Inc. Mr. Fitzgerald’s resigna- tion at Lee & Cady is effective Feb. 1. All men will be active in the business. The ac- The annual meeting of the Society of Automotive held last week made it apparent why the public constantly gets better mobiles. It is because the designer never is satisfied. While the 1933 car is remarkable so far as its in- herent value is concerned, the engin- eers in their session here got busy with its various features and discussed a dozen and one ways of making them better by 1934. Among the papers and discussions of greatest popular interest on tl program was that dealing with stream- ‘lining of bodies. Obviously the en- gineers think that present streamlining efforts merely scratch the surface and that the future holds developments which will pale those of the moment. Chief interest in streamlining on the part of the design fraternity attaches Engineers here auto- vehicle's e to the matter of improved fuel mileage. The possibilities in this direction, as outlined by those gated them, are such as make the aver- age motorist reflect—thirty-five miles to the gallon in a car having a weight of 3,500 pounds is one of them. who have investi- Detroit’s automobile show, sponsor- ed by the local dealers’ rather than the manufacturers, meas- ured up to its traditional reputation as the largest display of the year in point of models on exhibition. The indus- try, however, was not entirely detached from the display, for it is watching all local shows with greater keenness this year. association With several of the larger city au- tomobile shows and the New York exhibition out of the way, the execu- tives of the factories can see no reason for revising their estimate that 1933 sales will exceed those of 1932— reaching, the estimate goes, 1,500,000 Cars. racing driver, has joined the Graham-Paige Motors Corporation, it is announced by Rob- ere ©. will wide Cannon-Ball Baker, Graham, vice-president, Baker shortly embark upon a Nation- for the motoring safety among dealers and the program promotion of public alike, it is said. ———_~>.~>—_____ OUT AROUND. (Continued from page 9) It may well be possible to reduce expenses successfully and still lose the business. Expenses are the necessary They can never be Beyond seeking assurance evils of operation. eliminated. that they fall within normal bounds, the best energies, should now as ever be devoted to the major functions of good buying and effective selling. Whenever business again starts to improve, no matter how slightly, the trends of retail sales will again be up- ward. If we are at the bottom now, then there should be the possibility of a little gain before the end of 1933. If a 10 per cent. increase in volume can be secured in 1933 over 1932, in goods sold, the so far as most retailers are concerned, will automatically solve itself. well bought and properly problem of distribution costs, E. A. Stowe. ——__~-.___ Curtain Trade Sees Turn. A curtain cloth yardage greater than was sold last Spring is forecast for this season by converters who are now receiving orders for Spring goods from curtain manufacturers, Although prices have declined substantially since the early part of 1932, overhead costs have also been reduced and executives said they expect to clear expenses and show a small profit this their hopes are realized, they added it will mark the since the de- pression started that a profitable show- The substantial call for colored cushion dot materials of the converting houses season. HLH first season ing has been made. for popular-price cottage set curtains is responsible for the gain in trade. ——_+-+>___ The deflection of the brains of America from making money out of the social order to solving the prob- lems produced by the social order is pretty nearly the gist of our problem. Phone 61366 John L. Lynch Sales Co. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts. Wanted—General stock of merchandise in small town in good farming commun- ity. Address No. 561, c/o Michigan Tradesman. 561 FOR RENT—Store 25 x 75 feet, very best location, modern front. Desirable for shoes or groceries, etc. Will not rent for dry goods, clothing, or meats. Will rent very cheap. Apply Stein & Griswold Co., Allegan. Mich. 562 24 MICHIGAN TRADESMAN February 1, 1933 BALANCING THE BUDGET. Very Startling Array of Facts and Figures. Picture to yourself a book 11% inches long, 944 inches wide, 134 inch- es thick, with 964 pages and contain- taining roughly 1,360,000 words and figures and you have the National Budget for the fiscal year 1933-1934, nicknamed by Congress “The Bible.” Between the covers of this book is a mixture of facts and figures of such immense proportions as to bewilder the average person. So far as is known, no other Government issues a book comparing with this one, and nowhere can a legislative body such as our Congress be found who will take this book, figuratively speaking, tear it to pieces in order to examine every minute particle of information or request contained therein. before al- lowing an appropriation. Is it cause for surprise or indignation on the part of the taxpayers if Congress makes mistakes and allows unnecessary and expensive items to slip through oc- casionally? Are high taxes entirely the fault of Congress or are those officials who request appropriations partly to blame? The answers to these questions are left for the individual to provide, and the information given is offered with- out comment. The reader can draw his own conclusions. The United States Senate. The U. S. Senate appropriates $960, 000 for salaries for itself, with $51,000 more added for mileage. The Senate Chaplain receives $1,680 per year for his services, while the office of the Secretary of the Senate costs $118,520, including such items as two laborers at $1,620 each, three at $1,380 each, and one at $1,680. The document room costs $17,880, with one skilled laborer receiving $1,740. The Senate committee employes, consisting most- ly of clerks and messengers, cost $481,000, whil clerical assistance to the Senators cost an additional $724,200. The office of Sargent at Arms and doorkeeper rolls up an expense of $259,748 with such items as upholster- er and locksmith, $2,400, cabinet mak- er, $2,040, three carpenters at $2,040 each, janitor $2,040, seven skilled la- borers at $1,680 each, three female attendants in charge of ladies rest rooms $1,500 each and three other female attendants in the ladies toilets at $1,500 each, thirty-one page boys at $4 per day and many others too numerous to mention. For contingent expenses the Senate appropriates $498,186 for such items as stationery, automobile maintenance, folding of speeches, furniture and repairs and materials, also expenses of enquiries and investigations, reporting debates, and operation of the Senate kitchen and restaurant. The total Senatorial expenditures for 1934 are estimated at $3,198,734, being $101,144 higher than 1933. The House of Representatives. The House does things in a big way, appropriating for itself for salaries and mileage $4,580,000. The Speaker of the House employs no less than eight assistants to conduct his office at a cost of $20,140, while the House chap- lain comes in for $1,680. The clerk of the House has an appropriation of $164,630, being $1,950 more than was used last year. Such items as prop- erty custodian, who is a skilled cabinet maker and experienced in the con- struction and purchase of furniture $3,- 960. Locksmith and typewriter re- pairer, $1,860, messenger and clock re- pairer $1,740 and a host of book- keepers and clerks. Committee em- ployes cost $296,000 with a wage scale varying from $1,260 for janitor to $7,- 000 for clerk. The office of Sargent at Arms cost $33,860, while the police force for the House office building cost $53,640, and this is $8,800 more than the previous allowance. The office of doorkeeper estimates it will cost the taxpayers to operate during the fiscal year 1933-1934 only $262,- 528 for forty-one pages at $4 per day, two chief pages at $1,980 each, janitor at $1,440, messenger at $1,560, seven- teen messengers at $1,740 each, seven- teen laborers at $1,260 each, three female attendants in ladies retiring room at $1,680 each, one attendant in ladies reception room at $1,440 two drivers at $1,380 each. For special and minority employes we have two at $5,000 each and four at $2,820 each. The office of the majority floor leader has three clerks for $11,240, while the minority has four employes, including the janitor, at a total cost of $9,900. The House postmaster spends $71,640 while $3,400 is added for the mainten- ance and purchase of motor vehicles for mail handling, seven official re- porters for the House receive $7,500 each, the total expense for that de- partment being $67,740. For commit- tee stenographers we have four at $7,- 000 each and one janitor at $1,440. The total salaries for officers and em- ployes of the House is estimated for the fiscal year at $1,058,448 and this is $19,424 more than the last appro- priation. For clerk hire for members and delegates of the House there is an appropriation of $2,200,000, and for contingent expenses for the members of the House we have an added $396,- 150 for such items as repairs and ma- terials, extra clerks, stenographers, special and select committees, also telephone and telegraph services $90,- 000 stationery $60,000. The total House of Representatives appropria- tion for the fiscal year is $8,267,598. This is $7,576 less than 1932. Under the heading of miscellaneous we have Capitol police $95,430, committee on printing, $11,620, office of Legislative Counsel $75,000 and statement of ap- propriations $4,000.. And in conclu- sion the old saying “If money is the root of all evil, give me more root,” probably had its origin in the Halls of Congress, A. ©. Martin. —_+ +. Corporations Wound Up. The following Michigan corporations have recently filed notices of dissolu- tion with the Secretary of State: Whittlesey, Wittaker, Inc., Detroit. Max Fried Underwriting Agency, De- troit. Albert Pick and Co., Detroit. Eddy Filler Corp., Three Rivers. A. L. Dennis Salt & Lumber Co., Grand Rapids. Johnson Office Equipment Co., Jack- son. Arnold Check Writer Co., Inc., Flint. Additional News Notes. Kalamazoo—The Checker Cab Man- ufacturing Co. has resumed operations at its plant here and between 500 and 600 former employes have been noti- fied to return to work, it has been an- nounced by General Manager J. H. Tuttle. No new men will be employed. The body shop will be the first de- partment to re-open and it is expected that the chassis division will get under motion about Feb. 1, according to of- ficials. The plant will manufacture a much improved cab, orders for which are already on the books to assure a three months run. It is expected that spring business may keep the plant open indefinitely. Lowell—John W. Hilderly succeeds Dexter G. Look in the drug business. Detroit—Carbon-Electric, Inc., 5721 Michigan avenue, has been organized to manufacture and deal in electrical equipment with a capital stock of $4,000, $1,000 being subscribed and paid in. Grand Rapids—The G. R. Case Co., 640 Front avenue, manufacturer of sample cases, has merged the business into a stock company under the style of the Grand Rapids Sample Case Co., with a capital stock of $5,000, $1,000 of which has been subscribed and paid in, Grand Rapids—Sixty-One Grand- ville Avenue Corporation, 61 Grand- ville avenue, S. W., has been incor- porated to manufacture and deal in stainless dyes, work in metal and wood, with a capital stock of $42,000, $1,000 being subscribed and paid in. Pontiac—The DeLuxe Ice Cream Co., 443 Auburn avenue, manufacturer of ice cream and dealer in milk and dairy products, has merged the busi- ness into a stock company under the same style with a capital stock of $1,000, all subscribed and paid in. Lansing—Howland-Doyle, Inc., 122 North Grand avenue, has been incor- porated to deal in clothing, dry goods, etc., and to manufacture and deal in candy and candy products with a cap- ital stock of $25,000, $1,500 of which has been subscribed and paid in. Detroit—The Industrial Specialty Manufacturing Co., 250 West Jeffer- son avenue, has been organized to manufacture and sell sewed novelties and to deal in cottons and woolens, with a capital stock of $1,000, all sub- scribed and paid in. Detroit—The Superior Solvents Cor- poration, 422 Stormfelts-Lovely build- ing, has been organized to manufacture and sell cleaning solvents, soaps and cosmetics, with a capital stock of $50,- 000, $10,000 of which has been sub- scribed and paid in. Royal Oak—The Kimball Manufac- turing Co., Inc., 1712 Roseland street, has been organized to manufacture and distribute cutting tools for insulation board, card board fibre, with a capital stock of $50,000, $1,000 being subscrib- ed and paid in. Detroit—The Wonder Dust Prod- ucts, Inc., 941 Holden avenue, manu- facturer of cleaning and_ polishing products, has been incorporated with a capital stock of 3,000 shares at $5 a share, $9,350 being subscribed and $1,000 paid in. Detroit—Herman Kramer & Sons, 7665 Gratiot avenue, retail dealer in furniture, musical instruments, rugs and chinaware, have merged the busi- ness into a stock company under the style of the Kramer Furniture Co., Inc., with a capital stock of $50,000, $45,107.85 being subscribed and paid in. Ithaca—Thieves entered the drug store of A. A. Sprague, Jan. 20, and carried away stock to the extent of about $1,000. The robbery was dis- covered on Saturday morning when the store was opened for business. Holland — Dick Van Tatenhove, proprietr of the Corner Hardware, River and Eighth streets, is closing out his entire stock of hardware at special sale, having to vacate his store in the near future. Detroit — Sunlight Markets, Inc., 14914 Kercheval avenue, has been in- corporated to deal in meats and gro- ceries at retail with a capital stock of $10,000, $1,000 being subscribed and paid in. Manistee — The William Miller Hardware Co. has transferred its stock to William J. Bolton (Manistee) as trustee, to be closed out and dis- tributed among the creditors as their claims may appear. Augusta—Thieves entered the gro- cery and dry goods store of Albert Snell, located South of here on the Climax road and carried away mer- chandise valued at approximately $600. East Tawas — Fire damaged the Carton Miller store to the extent of at least $1,000. —_—_+-+___ A Business Man’s Philosophy. The true story of the early career of one of the wealthiest publishers of business papers, now dead, is as fol- lows: He was a young locomotive engin- eer, earning $100 a month. In his spare time he wrote articles for the journal published for members of his craft. Eventually he was asked to join the staff of the paper at $225 a month. He went to his foreman and showed him the offer, but said he didn’t think he would take it. “You see,” he explained, “if I took this job and didn’t make good how could I support my family?” “Tf you don’t take it, I’m going to fire you,” said the foreman. “If you do take it and get fired I'll give you back your old job.” He took the job, and when he died he left a fortune of several million dollars. He was the Hill of McGraw- Hill. William Feather. —_—_~7 + >—___ Three More Red and White Stores. Last Saturday: Boston Square Mar- ket, Sidney Veenstra, owner, 1559 Kal- amazoo avenue. Next Saturday: Earl Kierstead, 1202 Jefferson avenue. Community Grocery, R. Roelofs, owner, 4402 South Division avenue, Home Acres. ——_—--—-&--@ Dixie is the region where it won’t help a panhandler to say he was thrown out of work on March 4. — ~+2+ .___ Unfortunately the war to end war doesn’t seem to have accomplished its purpose.