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Fiftieth Year

   
       
  

   

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GRAND RAPIDS, WEDNESDAY, MARCH 15, 1933

   
  
 
  
  

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EST. 1883 4

SBI) SE Si

Se TRADESMAN COMPANY, PUBLISHERS 3) VAS

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Number 2582

 

 

 

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MITE GE] OO SOLS U] TUTE (Ce PO WO SUPE SSS Ew,

Xe 20

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My °Jheory of Sife

To live the law of life, clean of body and mind, without drugs, stimulants or
narcotics.

To refrain from thinking ill of another and to crush out all jealousy and malice,
which owe their origin to a wicked heart and a perverted imagination.

To know that there is no sin worse than ignorance and to do my best to remove
that ignorance by listening to the wise and instructing the ignorant.

To love my brother, whom I have seen, and believe in him as the best evidence
of God, who is unseen.

To ask for nothing that all cannot have on the same fair and equal terms.
To be guided by conscience and to try each day to improve my conscience.
To use what I earn as wisely as I can and not to fear the morrow.

To value friends as the best this world offers and to try to be the friend |
would have, yet serve truth and righteousness before friends.

To live above envy, hate and fear and to try in no way to conquer evil except
by good.

To realize that every time | do an unworthy act it reacts upon myself and that
if | am unhappy there is no one but myself to blame.

To pray by words and deeds, but more by deeds than by words.

To know that nothing can make me happy but myself and that the greatest
happiness comes to him who bears his cross in silence and carefully con-
ceals the shortcomings of his friends.

To live cheerfully and bravely day by day, cherishing the highest ideals,
striving to do all the good possible in every way and when night comes
go to rest in the faith of another to-morrow.

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MRM MNA MADARA ARIA RIAA

 

 

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Fiftieth Year

MICHIGAN TRADESMAN
E. A. Stowe, Editor

PUBLISHED WEEKLY by Tradesman Company,
from its office the Barnhart Building, Grand Rapids.

UNLIKE ANY OTHER PAPER. Frank, free and
fearless for the good that we can do. Each issue com-
plete in itself.

 

 

DEVOTED TO the best interests of business men,

 

SUBSCRIPTION RATES areas follows: $3 per year,
if paid strictly m advance. $4 per year if not paid
in advance. Canadian subscription, $4.04 per year,
payable invariably in advance. Sample copies 10 cente
each. Extra copies of . urrent issues, 10 cents; issues a
month or more old. 15 cents; issues a year Or more
old, 25 cents; issues five years or more old 50 cents.

Entered September 23, 1883, at the Postoftice of Grand
Rapids as second class matter under Act of March
3, 1879.

 

 

 

JAMES M. GOLDING
Detroit Representative
507 Kerr Bldg.

 

 

DETROIT DOINGS.

Late Business News From Michigan’s
Metropolis.

A. C. Beymer, A. F- Meier and M.
A. Baarck have organized to deal in
hardware specialties, aluminum ware,
beach furniture, baskets, etc., at whole-
sale under the style of the Beymer,
Meier and Baarck Sales Co., at 642
Beaubien street. Beymer and Baarck
are well known in retail circles, having
been associated in the same lines for
twenty years in Mt. Clemens. Mr.
Meier represented manufacturers in
the same lines for a number of years
calling on the trade in Michigan. The
new organization will act as manu-
facturers agents and will carry com-
plete sample lines in their new display
rooms.

Ben Glickstein, grocer at 3900
Brush street, is minus $27 as the result
of a visit by two bandits.

The North American flower show,
bigger and better than ever before, ac-
cording to the sponsors, opens Friday
at convention hall and will continue
for nine days.

William Skeggs, manager of a drug
store at 8066 Kercheval avenue, open-
ed his cash register and handed over
$50 to a lone gunman.

Detroit pay station phones will soon
be turned into burglar alarms in order
to halt the $5,000 average monthly
loss through slugs and bogus nickels.
The invention of the “cheat detector”
is credited to G. M. Reams, a young
telephone engineer. It consists of a
magnet, a battery and a resonant gong.
When slugs or washers are used, in-
stead of the regular response, a
clamor made ‘by the gong raps the
ear drums of the guilty party and
notifies the proprietor. The magnet
stopping the slug on its way to the
coin box, creates a short circuit set-
ting off the alarm. Agents will watch
the stations which have been produc-
tive of the greatest number of slugs.

Following the announcement last
week by Governor Comstock that the

abandoned this

Detroit fair will be
year, a campaign was started to raise
$25,000 for financial support to carry
on with help from other state sources.
J. Lee Barrett, executive vice-president
of the Detroit convention and tourist
bureau, is behind the move.

Detroit brewers in common with
those of other cities will be ready with-
in 24 hours to make legal beer deliv-
eries. Hops, skip and a pump.

Because of operating conditions
brought about by the banking situa-
tion in Detroit many wholesale and
retail firms have been obliged to make
further salary cuts essential to provide
sufficient cash to pay employes. These
salary reductions, as explained by the
employers, were not previously antici-
pated and in most cases as soon as
conditions warrant salaries will be re-
stored as nearly as possible, if not en-
tirely, to the former levels.

Harry Lowther, Sr., who was buried
in Evergreen cemetery this week, was
president of the Detroit Lithographing
Co., Ltd., and for many years was
manager of the Michigan Wall Paper
Co., 38 East Larned street. Born in
Dublin, Ireland, he came to Detroit
with his mother when a boy, where he
entered the wall paper business. In
addition to his widow, he leaves two
sons, Harry, Jr., and Russell, and a
daughter, Mrs. A. Grindell.

It would take a typewriter with a
double set of keys to keep abreast of
indecisions, inconsistencies and weird
and variegated stories attributed to
spokesmen for the Detroit bankers
during the present banking chaos.

At a meeting held by the Detroit
Retail Shoe Dealers Association for
the purpose of selecting officers for
the present year, the entire list of old
officers was unanimously re-elected.
This means that Clyde K. Taylor is
again president; Stuart J. Rackman,
vice-president; Nathan Hack, secretary-
treasurer, and E. W. Bradshaw, as-
sistant secretary-treasurer. The De-
troit shoe men have been fortunate in
having a fast moving, hard working
lot of officers, who are operating in
the closest harmony. Clyde Taylor
deserves considerable credit for keep-
ing the proper spirit alive and in mak-
ing his association one of the most
resultful ones in the country. A bit
of comedy is injected in the regular
monthly notices through the member-
ship circulation of the Underdogs
Bark. This official publication alone
is well worth the price of admission,
and for the most part emanates from
the fluent pen of the resourceful secre-
tary.

It is understood that Henry ford,
world’s wealthiest hotel man, proprie-
tor a Deaborn Inn at Dearborn and
Botsford Inn near Detroit, will restore
the Peninsular Tavern at Tecumseh
and will re-open it for business: The

tavern was erected in 1827 by General
Joseph W. Brown and was conducted
as a hotel until 1909, when it was
razed. Mr. ford’s representatives have
discovered the huge solid walnut front
door, the heavy old lock and many por-
tions of the old structure.

bank
brought a virtual production holiday
in the automotive industry last week.
Yet, even though it came on the eve
of the Spring selling season and just
when buying demand was beginning
definitely to show itself, it failed to

The Nation-wide holiday

dampen the spirit of the industry’s
leaders.

So far as factory activity is con-
cerned, there was no alternative but
to slow down. Such circumstances as
the inability of dealers to take cars in
the face of a virtually complete stop-
page of buying and the further fact
that payroll cash was lacking dictated
a deceleration of production.

Factory operations, however, were
not suspended completely. In the case
of the larger producers, those which
had a considerable supply of parts on
hand continued to keep their assembly
lines
pace: In

running, although at a_ slower

other instances, however,
units of the industry which were di-
rectly abreast of dealers’ orders and
which were without assurance that re-
tailers could finance shipments closed

down altogether.

Accepting the whole situation as
temporary, the industry emaintained
close contact with the retail field. Deal-
ers from all parts of the country sought
factory advice on the subject of dealing
with those comparatively few buyers
who were intent upon closing orders.
Headquarters’ counsel on the matter
was substantially the same in every
It was that retailers should
follow the policy of business generally,
namely, to conduct negotiations on
the basis of the credit integrity of the
individual patron.

instance.

Field reports to all factories during
the first part of the week were precise-
ly those expected. There was a vir-
tually complete absence of showroom
attendance, and service stations, too,
had few customers.

As the week progressed and the
news from Washington gave promise
of early abatement of the currency
stringency, a revival of interest was
reported by. motor-car retailers. Ex-
tension of limited credit and accept-
ance of checks of modest size managed
to stimulate mildly the demand for
service.

Coming on top of the three weeks’
moratorium for Michigan banks, the
Nation-wide holiday left Detroit and
this vicinity almost entirely without
cash. So long as the holiday remained
only state-wide the larger units of the

Number 2582

automobile industry had been able to
meet payrolls with cash to a consider-
able extent. Drawing upon bank de-
posits elsewhere, car manufacturing

bulk of the

new money placed in circulation in the

companies supplied the
state during most of the month of
February. This source of supply dried
up at the beginning of last week, of
course. Wage payments to reduced
forces were made by check as they
fell due.

Despite the adversity pf existing
conditions the confident
that the long-time result of the de-

cisive moves now under way will be

industry is

strikingly beneficial. Sentiment among
executives is that 1933 still will better
the record of last year as to sales.
As a result of the present situation,
however, there is a feeling that the
peak of buying and automobile pro-
duction will come later than had been
indicated in the gradual acceleration
since the first of the year.

The consensus among motor exec-
utives is exists the
basis for a genuine hope that confi-
dence will be

that there now

restored. Moreover,
they feel that the evil of hoarding has
become manifest to every one and that
as soon as restrictions upon bank de-
posits are relaxed, that circumstance,
together with greater public confidence,
will act as a stimulus to buying.

The necessity for concerted action
looking toward recovery has_ been
patent to the automotive industry for
the last year. It showed itself to mo-
tor executives when they united in the
Spring of 1932 in a campiagn to break
the buying jam. The success of that
effort was limited, and the reason for
it was ascribed to the fact that it was
a single-handed venture, confined to
a single industry. The projected move-
ment is looked upon as much more
promising because it is general in its
sweep.

Despite the temporary suspension,
it is not expected that the Spring sales
drive programs of the various manu-
facturers will be cancelled. All are
prepared to take up again at the point
at which the bank holiday found the
individual promotion campaigns.

With regard to production, every
company is in such shape that it can
resume with sufficient celerity and at
a rate that will enable it to meet any
condition of the market. The general
attitude here is that the next move
must find its initial force outside of the
Nation’s motor capital. Whatever its
origin and character, the feeling is that
the industry is prepared to conform
immediately.

Admitting readily that the bank hol-
iday hurt for the time being, motor
executives are optimistic that it was
the thing needed to start a substantial
recovery program,

 

MICHIGAN

 

TRADESMAN

March 15, 1933

 

 

Lines of Interest To Grand Rapids
Council.

Due to confusion in agreements and
a few misunderstandings thrown in
for good measure, together with the
uncertainty of the banking situation,
there was no news from Grand Rapids
Council in the Tradesman the past
week. Perhaps it was the change in
scribes which caused the confusion or
delinquency in the contribution of
news, but whatever it was which caused
the lack of items, it has been repaired
and it is hoped that the columns ap-
pear regularly hereafter.

Grand Rapids Council held its March
meeting, which was its annual meet-
ing, with all the old time pep for which
it is noted and in the face of a few
things which might tend to dampen
the ardor of the participants, a group
of officers were elected that should
auger well for the Council during their
regime.

Gerald J. Wagner, Nationally known
among consulting engineers, was
elected Senior Counselor. He has all
the requisite qualifications for an able
leader and it is expected he will be of
great service to the fraternity at large.
All line officers succeeded their im-
mediate superiors leaving but one line
office vacant, that of Sentinel. Paul
Schmidt was elected as the new Sen-
tinel. He is one of the younger mem-
bers and was chosen because of his
qualifications and the good work he
has done for the Council in the past.
Due to the retirement of R. W. Rad-
cliffe as chaplain, after serving six
years, that office was left vacant. R.
J. Shinn, a progressive and hard work-
ing member, was rewarded with this
honor. J. C. Laraway retired from
the Executive Committee after an ef-
ficient service of six years. Harry
Nash was elected to succeed him. W.
G. Bancroft was up for re-election to
the Executive Committee and he was
selected to succeed himself.

Perhaps one of the happiest fellows
in the Council was B. C. Saxton when
he turned the gavel to Senior Counse-
lor over to G. J. Wagner. Bert has
worked hard the past year and he has
given 131 a good honest, hard working
administration. He proved himself a
good leader and asked no one to do
anything that he would not do himself.
Bert now holds the office of Past
Senior Counselor, an advisor and ad-
monisher of his brethren.

The following is the official roster
of the officers for the ensuing year:

Senior Counselor—Gerald J. Wag-
ner,

Junior Counselor—Gilbert Ohlman.

Past Senior Counselor—B. C. Saxton.

Secretary-Treasurer — Homer R.
Bradfield.

Conductor—Chas. H. Ghysels.

Page—Frank F. Holman.

Sentinel—Paul Schmidt.

Chaplin—R. J. Shinn.

Executive Committee—Martin Ver-
maire, chairman, W. G. Bancroft,
Oscar Levy, Harry Nash.

Grand Conductor Allen F. Rock-
well acted as installing officer and was
assisted by Claud R. Lawton as Mar-
shal.

j. G. Wagner, B. ©. Saxton, H. R-
Bradfield, R. W. Radcliffe, H. Fred
De Graff and J. C. Laraway were se-
lected to represent the council as dele-
gates to Grand Council meeting at
Bay City, in June.

After being instructed as to the du-
ties of their offices the newly elected
officers were escorted to their various
stations. Counselor Wagner
gave a very interesting talk outlining
his intended program for the ensuing
year. If all members will co-operate
with him and help him carry out his
plans, Grand Rapids council should
make history.

Senior

Two new names were added to the
roster of and were
presented jewels for the six years of
official service each had given to the
Council R. W. Radcliffe and J. C.
Laraway are now proud owners of
Past Counselors’ jewels and are en-
titled to a voice and vote in the Grand
Council of Michigan,

Past Counselors

The new Senior Counselor closed
the meeting at 4:45 with instructions
that all that could do so, should attend
the Annual Ball and Home Coming
Party that evening.

The thirty-first annual ball and home
coming party of Grand Rapids Council
was held Saturday evening, March 4,
in the Moose temple. About one hun-
dred and seventy-five attended and
from the appearance of countenances,
every one seemed to enjoy the pro-
gram. The party was called to order
at 8:15 by the committee chairman and
he opened the activities by introducing
the new officers and inviting all pres-
ent to offer them a hand of good fel-
lowship and best wishes. At 9 o’clock
Duin’s orchestra swung into action and
rendered fine music for
those who desired to dance. In the
small ball-room upstairs, tables were
placed for those who wished to play
bridge and five hundred. At 10:30 an
intermission was declared and every
one invited to partake of a_ buffet
luncheon, prepared under the direction
of Mrs. W. E. Lypps. Shortly after
the luncheon prizes were awarded to
the bridge and five hundred players
and about door prizes were
awarded. The awarding of the prizes
created a great deal of interest and
much bantering was indulged in by all
present. When the last strains of the
orchestra died away at 12:15, the crowd
dispersed, voicing their pleasure and

some Very

sixty

expressing a desire for many more

such parties.

The committee in charge was as
follows: Mr. and Mrs. L. V. Pilking-
ton, Mr. and Mrs. W. E. Lypps, Mr.
and Mrs. Thos. Fishleigh, Mr. and
Mrs. Jos. McLachlan, Mr. and Mrs.
A. Bosman, Mr. and Mrs. F. L.
Kuehne, Mr. and Mrs. L. L. Lozier,
Mrs. and Mrs. B. C. Saxton and Mr.
and Mrs. H. R. Bradfield.

A banker told this story on himself,
so we believe it perfectly proper to
relate it in these columns: A_ very
vicious dog, who had the habit of
biting those he disliked, met a banker
on the street and promptly proceeded
to vent his feelings by biting the un-
fortunate banker. It is understood that
the dog, immediately upon inflicting
the wound, hustled out to a nearby
wood and bit two skunks to take the
taste out of his mouth.

Mr. and Mrs. A. Bosman attended
the funeral of Mrs. Bosman’s grand-
father at Jenison the past week.

D. E. Keyes, affectionately known
as Daddy and the oldest living member
of Grand Rapids Council, lies critically
ill at his home. The weight of years
has weakened his heart and it is feared
the ailment may prove serious.

E. M. Dunbar, of the Wolverine
Finishing Materials Co., has fallen into
step with our new President and has
done things by purchasing a new Olds-
mobile. Earl has contributed to the
uemployment situation by furnishing
work to seventy-one men for one day.

Our idea of an opportunist is the
man who wanted to work in a bank
because he thought there was money
in it.

The Democratic party may look
back on the days immediately following
the inauguration of their party into the
presidency and both houses as a red
letter day of events. From the moment
of Mr. Roosevelt’s oath of office things
begin to happen. The party can at
least exult in the boast that they at
least gave the Nation and the world
at large a real thrill. We admire the
new President for at least doing some-

thing constructive or destructive and’

we believe it is the former. If we
can believe what we now so commonly
hear from little groups gathered here
and there, drum-head courts if you
please, the Republican voters are be-
hind any decisive move the President
makes, so long as it is for the purpose
of bringing the country out of its
chaotic condition. We must agree
with Will Rogers when he said, "if
he just starts a fire in the Whitehouse
he will at least have done something.”

The banging of closing bank doors
made our ears ring and almost gave us
the jitters, but the Los Angeles earth-
quake gave us a real shock. It will be
hard for us to decide whether the
tremors were set up by the vibrations
of closing of bank doors, the fall of
salaries of the galaxy of starrs in Hol-
lywood or by the dancing feet of the
new Democratic Senator from Cali-
fornia, Wm. Gibbs McAdoo. What-
ever cause it may be, Los Angeles and
environs have suffered a dire calamity.
Perhaps we had better credit nature
with the earthy disturbance and the
Democratic party with anything else
momentous which may happen in the
future.

Some time ago we mentioned the
extent of (Canada’s yearly tobacco
crop. We have always associated to-
bacco with warmer climates but Cana-
da is a competitor to be reckoned with
in the production of tobacco. During
recent years she has raised an average

crop of twenty-five thousand tons a
year. Enough tobacco is grown in the
Dominion to meet more than half the
requirements of Canadian smokers,
and to export nearly ten million pounds
of tobacco to England. Tobacco has
been grown for hundreds of years in
Canada, its first crops being raised
by early French settlers. Tobacco
farming in Canada is carried on along
lines similar to those in effect in the
Southren United States. Cultivators
have studied the methods used in those
fields and each year tobacco experts
from Kentucky and Virginia go North
to help harvest the crop. With all her
supply we still contend one cannot buy
a decent tasting cigarette made from
Canadian tobacco. In fact, the natives
are keen for American smokes and will
pay a premium to get them.

Some of the most insecure things in
the world are called securities.

It has been a pleasure for the scribe
to receive a letter from one of the old
time peddlers and a former writer of
this department for the Tradesman,
Jim Golding. The scribe got a rise out
of him by inserting an item in our
columns. Jim is like one of Northern
Michigan’s hungry trout, throw out a
jine and there he is. Jim conducts an
advertising agency in Detroit and he
has been quite successful. Beats all
how some of the small town boys do
make good. Here appears Jim’s letter
in part because it is to all the boys
as well as to the scribe:

“I don’t think I ever could get so
old that memories of the old gang
would ever get dimmed. Really, I
often think of the good times I had
with the bunch of really sincere fel-
lows whose only fault was they would
cut your throat in a Rhum game. I
just wonder if you won’t tell the old
timers “hello” for me and extend an
invitation to them to drop in and see
me when they are down this way. It
would serve to fool the elevator man,
too, because he would probably think
they were clients.

“It would not hurt my feelings or
pride if for some reason we had to
move back to Grand Rapids. This is
saying a lot too because I live on the
Canadian side most of the year.”

We are all glad to hear from Jim and
we only hope that in the progression
of circumstances and for reasons para-
mount to his business success he will
be called to the progressive city which
he left so many years ago. Jim, we all
greet you in the sweet name of Char-
ity and if for any reason we are in the
city of few American born people we
will be glad to call and give the ele-
vator man a real thrill by offering him
a good American five cent cigar and
asking the way to the office of James
M. Golding, advertising consultant.
Thanks for the letter Jim.

B. C. Saxton gets relieved from the
duties of Senior Counselor and then
he promptly appropriates himself a
nice cold. Bert is an optimist and fig-
ured his head will be cleared and ready
for business by the time the banks
begin to function.

E. E. Kraai, of 1248 Wealthy street,
identified with the wholesale grocery

 

 

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March 15, 1933

business for many years, is ill at his
home with a heart ailment. Ed will be
glad to see any of the boys who may
be able to drop in and make a call.

Forrest Simmons and John Ten
Hopen have filed their final papers for

injuries received several weeks ago.
Grand Rapids Council "should be

proud of the fact that many of her
members are church goers. The scribe
has just begun to realize that many
of the members are ardent church
goers and hold important positions in
directorates of various churches.
While many are at worship some in-
sist on their beauty sleep. Noon calls
for news items find some of the boys
quietly resting in bed—no doubt re-
cuperating from the past week’s tren-
Well, it takes
all kinds of boys to make a good repre-
sentative body of men.

Ho been confined
to his home the past week with the
flu. He expects to be out and at ’em
in a few days.

uous battle for business.

Kuehne has

Den Berg, owner of
VanDenBerg Cigar Co., manufacturer
of the Whale Back and LaValla Rosa
cigars, has sufficiently recovered from
a prolonged attack of the flu to put in
a few hours each day at his office. We
are glad to hear of his improvement
and sincerely hope he soon regains his
normal health.

Selby Miller, appointed
chairman of the entertainment com-
mittee of Grand Rapids Council at
the annual meeting, held a committee
meeting Saturday. He invited Council
Leader H. Fred DeGraff, ieader of the
team work group, to meet with them
and together they formulated plans for
the year’s program. They plan to de-
vote every other meeting to the team
work program. At each of these meet-
ings a well known speaker will be
present. This meeting will be held im-
mediately after the regular business
meeting of the council. The Ladies
will furnish the luncheon.
The other meetings will be followed
by a luncheon, music and dancing.
The April meeting will be devoted to
the team work program and the May
meeting will follow a pot luck supper
in the council chamber. It is planned
to have the year’s program printed on
small cards and mail one to each mem-
her. These cards will give the work-
ing schedule of the council for the en-
tire year. This committee has a live
leader and there is no doubt but what
the attendance at the meetings will be
appreciably increased during the year.

At a meeting of the executive com-
mittee last Saturday, Martin Vermaire
was elected chairman by virtue of his
seniority. Many plans were discussed
and some adopted for the operation
of the committee for the coming year’s
work. Much good is expected to be
derived from the adopted program.

Jacob Van

who was

Auxiliary

A great many of the boys remained
at home during the past week, due to
the banking situation. Many of them
remarked that they were going to stay
at home and keep close to the gro-
ceries.

Those anxious to invest in a going

MICHIGAN

concern should make sure which way
it is going.

Word has been received of the
death of F. L. Scott of Coloma. Mr.
Scott was the only druggist in Coloma
and he conducted one of the finest and

most up-to-date stores in Western
Michigan.
C. C, Kammett, proprietor of a

business in South
Haven for the past eighteen years, has
sold his interests to the Barentsen
Candy Co., of Benton Harbor.

wholesale candy

A certain banker prided himself on
the fact that he has a glass eye that
could not be detected unless given very
close scrutiny. A certain business man
applied to this banker for a loan. He
had the necessary collateral, creden-
tials, etc., for the loan. The banker
carefully inspected the application and
examined the security. After he had
completed the inspection he said, “I
will grant your request upon one con-
dition. I have a perfectly matched pair
of eyes, one of which is artificial. No
one has ever been able to detect the
good from the glass one. If you can
name the artificial one the first time
you try I will grant the loan.” The
business man promptly named the left
The banker was astounded be-
cause the guess was correct. He said,
“please tell me how you guessed it so
when hundred have failed.”

one.

easily

“Well sir,” said the business man, “it

was the only eye that gave any hint
of a gleam of human kindness.”

At a meeting held Saturday by Coun-
cil Leader H. Fred DeGraff, the team
work group formulated plans for their
year’s actviities. The group will meet
Saturday, March 15, at 12:15 in the
cafeteria at the Elk’s Temple. A noted
speaker will be on the program and
all civic clubs, industrial groups, mer-
chants and any one else interested in
team work in business are invited to
be present. This group needs the sup-
port of everyone because the results
to be obtained from team work are so
far reaching that everyone interested
in business should aid in its efforts.
Call your friends and get them out to
this meeting. It is a gathering for the
welfare of all business and its results
may be a big factor in business recov-
ery.

We are glad to report that W. D.
Bosman, who underwent an operation
at Butterworth hospital for the re-
moval of a cataract, is recuperating at
his home, 206 Youell avenue. He is
able to see fairly well with the afflicted
eve and when he has secured special
glasses he expects to fully recover his
sight. He will be pleased to have any
of the boys call on him to help relieve
the monotony of being housed up.

Allen Rockwell and Lee _ Lozier
called on Fred Beardsley recently and
found Fred with that cheerful smile
and hearty greeting for which he is
fondly known. Although painfully ar-
flicted with rheumatism, Fred _ has
never lost his cheerfulness. He is
always pleased to see any of the boys
and loves to recall the old days when
he was in perfect health and was active
in the Council. Any of you old timers
who read this item get some more of

TRADEoMAN

the old bunch and go out on Benjamin
and give Fred a call.

The Valley City Milling Co. has
moved its general offices to its Port-
land plant. All sales will be driected
from there in the future under the di-
rection of Mr. Rowe, who will possibly
move his family to that location. The
company will maintain a Grand Rap-
ids office and warehouse at Ottawa and
Weston streets. They have leased the
Pere Marquette freight house at this
point. The dealers will be served and
serviced as in the past, although head-
quarters will be in Portland. Martin
Vermaire will spend a portion of his
time at headquarters and the balance
of the time will be spent in supervising
sales in the field. It is
that the new offices

understood
been at-
tractively arranged and that the move
will be beneficial to all concerned.
The Grand Rapids Salesmen’s As-
sociation are putting on a remarkable

have

food show at the Sanitary Grocery and
Market located at 932 South Division
avenue. It is understood that this is
a model food show and well worth
The sales-
men participating in the show are as
follows: DeHaan,
Radio, Winters, VanOverloop, Zuider-
hoek, Nittle, Malloy, Steele and Ver-
maire. Perhaps other groups of sales-
men might get some pointers in mer-

anyone’s time to visit it.

Ghysels, Holman,

chandising if they visited this display.

Tom Fishleigh returned from a
North trip last week with more ex-
periences than an animal trainer. Per-
sonally he hasn’t decided whether to
blame his troubles on the Democrats,
the closing of the banks, the recent
earthquake or a black cat. On Mon-
day night while he had his car stored
in a Ludington garage, mice helped
themselves to some of his samples.
The garage man intimated that the
mice were picked up before the car
was brought in for storage.
avers that he made no stops to pick
up mice. We don’t blame the rodents
for picking out Tom’s samples because
Whitman’s Sampler candy is candy
fit for the gods. Tuesday and Wed-
nesday’s blizzard added to his trou-

Tom

bles while on the rim of the mitten.
He had to use the old tow chain plen-
ty on those days. Thursday added more
grief. His first annoyance came when
he attempted to navigate his Chevie
without gas. After he had fueled up
and got going, he fell victim to an
orifice in one of his tires. To over-
come his rising ire, collections came
with a certain degree of regularity. He
had the good fortune to collect in a
fifty dollar bill and many other bills
of different denominations. He says
the merchants seem to get a kick out
of paying their bills with cash. We
hope that Tom has better luck with
transportation hereafter and that he
continues to garner in the cash for
his merchandise. Money buys new
samples, pays the tow bills, buys gas
and repairs punctures.
Buy American made
your independent
American business.

goods from
dealer and _ help
Scribe.

Fortune does not smile on those

who wait. It laughs at them.

   

3

Interesting Meeting of the Lansing
Grocers.

Lansing, March 13—Regular meet-
ing of the Lansing Grocers and Meat
Dealers Association was held March
9 at the Hotel Kerns through the
courtesy of the Daylight Baking Co.

Meeting called to order by President
Sabrosky.

Report by Ben Franklin, Swift’s
soap representative, that to date the
Association has only taken out 390
cases of the 1500 cases of Quick
Arrow chips pledged.

Mr. Cline, district manager of
Swift’s soap department, spoke to us.
Discussion followed.

Motion made_by Mr. Affeldt and
supported by Mr. Wardell that the
Association give four prizes to the
four stores selling the most coap chips
to speed up the sale. Passed.

First prize, $15.

Second prize, $7.50.

Third prize, $5.

Fourth prize, $2.50.

Two bills from Credit Exchange of
$2.75 each.

A hand bill entitled ‘Michigan Leg-
islative Hearing on Chain Store Tax”
was read.

Motion made by Mr.
supported by Mr. Goossen that the
Association have 2,000 similar bills
printed and distributed immediately
with the kind assistance of the Law-
rence Baking Co. drivers.

Motion made ‘by Mr. Ayers and sup-
ported by Mr. Wardell that the As-
sociation investigate to see what can
be done about the price cutting of
cigarettes by chain stores. President
Sabrosky appointed Mr. Ayers and
Mr. Wardell as the committee.

The Live American Club was ex-
plained and turned down by the As-
sociation.

Mr. Doyle explained a candy deal
the Curtiss Candy Co. is putting out
and gave all of us samples.

There have been rumors around
concerning the State Journal’s method
of issuing scrip. Mr. Affeldt and Mr.
Houser were appointed a committee
to find out the true details of it.

H. J. Balkecia, State Secretary of
the Bakers Association, gave us a fine
talk explaining the close connection
between the grocer and baker.

K. Olson, Sec’y.
———_-<+___

See Quick Pick-Up in Some Lines.

Expectation in the wholesale trades
indicate that a quick pick-up in busi-
ness in women’s accessories and chil-
dren’s wear is likely to follow clarifica-
tion of the banking situation. The ac-
cessory mentioned as the
type of main-floor goods which many
women shoppers, including those at
on a daily or weekly
Cashing of payroll checks will
release funds for the purchase of these
goods, trade in which fell off during
the week. Novelty jewelry, cosmetics,
neckwear and hosiery are cited as
likely to have the bulk of the demand.
Normal influences in chil-
dren’s wear are expected to prove as
strong as usual, despite curtailment in
adult purchoses.

—_—— + ___

Blouse-Skirt Vogue Growing.

In addition to blouses, orders have
been noted for skirts. This merchan-
dise shows less of a falling-off due to
the banking situation than lines run-
ning into more money. Silk skirts have
met with growing interest, particular-
ly the jumper types which have been
re-ordered. All-wool flannel styles
likewise have been in demand for cur-
rent selling by the stores. Increasing
attention is being given white skirts
and indications are said to point to a
good season for this type.

Bailey and

items are

business, ‘buy
basis.

seasonal

 

 

4

MICHIGAN

 

TRADESMAN

 

March 15, 1933

 

MOVEMENTS OF MERCHANTS.

Vicksburg—The Lee Paper Co. has
decreased its capital stock from $500.-
000 to $375,000.

Detroit—Flexlume Neon, Inc., 956
East Larned street, has changed its
name to the Townsend, Neon, Inc.

Detroit—The Northern Coal Co.,
514 Book Tower, has decreased its
capital stock from $50,000 to $35,000.

Detroit—The Hoffman Shoe Co.,
13808 Woodward avenue, has increased
its capital stock from $2,000 to $4,000.

Detroit — The Cummings-Moore
Graphite Co., 1646 Green avenue, has
decreased its capital stock from $100,-
000 to $10,000.

Detroit—The Calvert Dairy Co.,
2024 Union Guardian building, has de-
creased its capital stock from $100,-
000 to $20,000.

Detroit—The Wayne Screw Prod-
ucts Co., 521 St. Jean street, has been
incorporated with a capital stock of
$5,000, all subscribed and paid in.

Detroit—Baldwin & Squier, Inc.,
906 Donovan building, has been incor-
porated to act as broker for merchan-
dise with a capital stock of $1,000, all
subscribed and paid in.

Kalamazoo—The Richardson Gar-
ment Co., East South and Taylor
streets, has changed its capitalization
from $100,000 to $25,000 and 7,500
shares no par value.

Detroit—The McMurchy Funeral
Co., 1241 Free Press building, has been
organized to conduct an undertaking
business with a capital stock of $1,000,
all subscribed and paid in.

Wayland—L. D. Chapple has just
rounded out 58 years in the drug and
news business here and has held many
positions of trust in the village and
township during that time.

Detroit—The Charles Gauss Co.,
2159 West Grand River avenue, suc-
ceeds Charles Gauss in the wholesale
tobacco business with a capital stock
of $75,000, all subscribed and paid in.

Saginaw—H. J. Geyer, Inc., 116
South Michigan avenue, has been or-
ganized to deal in general merchandise
with a capital stock of $10,000, of
which $2,000 has been subscribed and
paid in.

Bangor—Earl W. Puffer thas re-
signed as manager of the local Fruit
Exchange and will engage in business
independently. Miller Overton suc-
ceeds him as manager of the Fruit
Exchange.

Detroit—The Michigan Waste &
Bag Co., Inc., 2001 Franklin street,
has merged its business into a stock
company under the same style with a
capital stock of $5,000. all subscribed
and paid in.

Detroit—The Wexler Candy Co.,
2567 Pasadena street, has been organ-
ized to deal in candy, notions, cigar-
ettes, etc., with a capital stock of 100
shares at $10 a share, $1,000 being sub-
scribed and paid in.

Detroit — Raymonds, Inc., 1604
Union Guardian Bldg., has been in-
corporated to deal in men’s clothing
and furnishings with a capital stock
of $3,420, of which $2,420 has been
subscribed and paid in.

Mt. Clemens — The Stewart Sales
Service Co., 4314 South Gratiot avenue,

has been incorporated to deal in autos,
oil burners, motor boats and _ stokers,
with a capital stock of $10,000, all sub-
scribed and $4,000 paid in.
Charlotte—In the case of Harold
Bertsch Shoe Co. vs. H. E. Cheney,
a default judgment of $400.31 and costs
of $39.40 to be taxed was given in
favor of plaintiff because of failure of
defendants to appear at trial.
Lansing—S. E. Voorheis and A. B.
Chase have leased the building at 426
South Washington avenue and opened
the Voorheis & Chase Furniture Auc-
tion House. A complete stock of new

and second-hand furniture will be
handled.
Detroit—Conley Bros., dealers in

hardware at 8929 Gratiot avenue, have
merged. the business into a stock com-
pany under the style of the Conley
Brothers Hardware, Inc., with a cap-
ital stock of $10,000, all subscribed and
paid in.

Grand Rapids—The A. M. I. Dis-
tributing Co., 1500 Union avenue, S.
E., dealer in pianos and talking ma-
chines, has ‘been incorporated with a
capital stock of 500 shares at $100 a
share, $1,000 being subscribed and
paid in.

Detroit—Robert Crain, dealer in
goods at 9200 Mack avenue, has merg-
ed the business into a stock company
under the style of the Robert Crain
Co., with a capital stock of $5,000,
$1,500 of which has been subscribed
and paid in.

Detroit—Charles W. Thiel, under-
taker at 3548 Lawton avenue, has
merged the business into a stock com-
pany under the style of the Thiel
Funeral Home, Inc., with a capital
stock of $4,000, $1,000 being subscribed
and paid in.

Grand. Rapids—The Kentucky-West
Virginia Coal Co., 915 Michigan Trust
Bldg., has merged its business into a
stock company under the same style
with a capital stock of 200 shares at
$100 a share, $10,000 being subscribed
and paid in.

Detroit — Horace E. Colley, 4716
West Warren avenue, dealer in furs,
etc., has merged the business into a
stock company under the style of
Horace Colley Furs, Inc., with a cap-
ital stock of $5,000, $1,000 being sub-
scribed and paid in.

Bay City—H. Hirschfield’s Sons,
McEwan and North Water streets, has
merged the business into a stock com-
pany under the style of the H. Hirsch-
field Sons Lumber Co., with a capital
stock of 175 shares at $100 a share,
$17.500 being subscribed and paid in.

Harbor Springs—Edward C. Adams,
for several years a clerk for his father
in the Adams & Co. grocery here, has
purchased the stock in the Cross Vil-
lage store and has moved his family
to that village. The Adams company
had been operating a store at both
places.

Kalamazoo—The Chas. G. Bard
Est., 251 North Edward street, steel
and mill supplies, has merged the busi-
ness into a stock company under the
style of the Bard Steel & Mill Supply
Co., with a capital stock of 13,000
shares at $1 a share, $13,000 being sub-
scribed and paid in.

Detroit—The Tool Shop Hardware
Co., 463 East Michigan avenue, has
merged its wholesale and retail hard-
ware, sports goods, house furnishings,
luggage, etc., business into a stock
company under the style of the Tool
Shop Hardware & Sporting Goods
Co., with a capital stock of $15,000
common and $10,000 preferred, $25,000
being subscribed and $5,000 paid in.

Norway—The Asselin Creamery Co.
has opened a cheese factory in connec-
tion with its creamery here. Complete
modern machinery and equipment has
been installed in a building entirely
isolated from the creamery proper for
the manufacture of various types of
cheese. Approximately 3,000 pounds
of milk was received on the opening
day and preparations are being made
to handle any quantity up to 10,000
pounds daily.

Crystal—Ray Binkley, 52, prominent
Montcalm county banker and president
of the State Bank of Crystal, dropped
dead at his home March 11, from an-
gina pectoris. “He had just returned
a few days ago from his annual vaca-
tion in Florida. For twelve years he
was railway mail clerk on the Grand
Rapids-Saginaw division of the Pere
Marquette. Later he became cashier
of the Crystal bank and in 1930 was
made its president. His wife, parents,
two brothers and a sister survive.

Ovid—Howard Jenks, 42, prominent
Ovid man and the proprietor of a drug
store there since 1920, died suddenly,
March 8, of acute heart trouble. Fu-
neral services was held Saturday. After
closing his store Wednesday evening
Mr. Jenks walked out to the curb when
the village fire alarm summoned the
department to the Pierce home. He
was seen to fall to the sidewalk and
Dr. Taylor was immediately summoned
but to no avail. Mr. Jenks is survived
by his wife and one son, Dick, aged
six years.

Ionia — Negotiations for establish-
ment here of a meat packing industry
which will eventually employ fifty to
sixty men was virtually assured with
the announcement by the _ citizens’
committee of the sale for $15,000 of
the unused plant of the defunct Mich-
igan Porcelain Tile Co. The purchas-
ers are Fred Fuszekl, formerly identi-
fied with the Grand Rapids Packing
Co., and Christian Schmidt, Detroit
sausage manufacturer. In addition to
providing employment for a number
of men, the industry will provide farm-
ers of this vicinity with a ready out-
let for cattle and hogs.

Big Rapids—After forty-six years of
activity in the merchandising of dry
goods and wearing apparel in Big
Rapids, John C. Jensen has announced
his retirement from business. Closing
out of the stock of the Vogue Shop,
details of which will be announced
shortly, marks the end of Mr. Jen-
sen’s association with a line of busi-
ness to which Big Rapids has for al-
most half a century grown accustomed
to have his name connected. As a
young man, J. C. Jensen came to Big
Rapids in the fall of 1887 to work for
the dry goods firm of Morris & Crane.
He was thus employed for seven
years, and then, together with O. M.

Oleson, opened a dry goods store in
the Comstock block, now the Nesbitt
block. In 1902 the firm branched out
by opening a shoe department, buying
out M. M. Brackney. In 1904 Mr. Jen-
sen formed a new partnership with
C. A. Wheeler, and these men bought
a store at Belding. This partnership
continued for seventeen years. In 1910
Mr. Jensen purchased the Morris &
Crane store and moved his business
to that location. He continued there
until 1920 when he sold his interests
to Parker-Ryan Co. The fall of the
same year Mr. Jensen again became
an active merchant when he launched
a new undertaking, the Vogue Shop.
He has continued until the present
time as head of the Vogue. Mr. Jen-
sen has taken a leading part in activi-
ties of the city not only as a merchant
but as a public servant, and as director
in numerous other enterprises as well.
He was president of the board of public
works for three years, member of the
board of supervisors for two years,
and a city alderman for a year, during
the period from 1900 to 1908. In 1910
he was one of the organizers of the
Falcon Manufacturing Co., and held
the office of president of that organ-
ization for ten years.. He was also a
director of the Citizens State bank for
twelve years.—Pioneer.

 

Manufacturing Matters.

Owosso—The Estey Manufacturing
Co., furniture, has decreased its cap-
ital stock from $250,000 to $70,000.

Detroit—The Kelly Clothing Co.,
Capitol Park building, has been or-
ganized to manufacture and sell cloth-
ing with a capitalization of $10,000,
$2,500 of which has been paid in.

Flint—The C. V. S. Manufacturing
Co.. Inc., Smith and Water streets, has
been organized to deal in machinery,
work in iron, steel, copper, lumber,
etc., with a capital stock of $16,000,
of which $15,000 has been subscribed
and paid in.

Detroit—The Phillip Drinkaus Co.,
1531 East Canfield avenue, dealer in
hardware specialties, manufacturer and
dealer in picture frames, moldings,
etc., has merged the business into a
stock company under the same style
with a capital stock of 400 shares at
$6.25 a share.

Lansing—Ralph E. Bates has sold
his interest in the Bates-Wohlert Co.,
700 East Grand River avenue, manu-
facturer of automobile starter gears
and parts, to his partner, Fred Wohl-
ert, Jr., who will conduct the business
under his own name. Mr. Bates will
open a replacement parts store, dealing
in replacement parts for products
manufactured by the company.

a ae
Glass Trade Shows Strength.

Unmistakable signs of strength in
glass manufacturing are seen this week
and the industry generally suffers
little from the financial moratorium.
There are few cancellations of orders
and operations continue with no mark-
ed change, except for improvement in
the bottle and container field. Orders
for window glass shows a slight in-
crease and the demand for better

grades of pressed and ‘blown tableware
are well maintained.

srquemeanamenemeemmeness

 

 

—

srquemeanamenemeemmeness

March 15, 1933

MICHIGAN

TRADESMAN

 

 

Essential Features of the Grocery
Staples.

Sugar — Local. jobbers hold cane
granulated at 4.60c and beet granu-
lated at 4.45c,

Tea—The banking situation during
the week has affected the first hands
tea market just as it has affected many
other food products. The situation
in this country is firm with prices
looking up. There has been no pres-
sure to sell. In fact, some of the im-
porters have ‘been holding tea back be-
cause the primary markets were not
freely offering supplies to this country.
It looks as if the first hands market
would continue firm for some time
anyway. The consumptive demand
has not of course been affected and is
fair.

Coffee—The market for future Rio
and Santos, green and in a large way,
has been stiffened by the banking
situation. This has interfered’ with
coffee business between this country
and Brazil and has caused at least a
temporary firm feeling with a good
demand. Actual Rio and Santos is
not materially different from a week
ago and this applies not only to
Brazils, but to milds. Jobbing mar-
ket on roasted coffee shows no special
change at the moment, but it will if
the green market continues to look up.
The consumptive demand for coffee is
about as usual.

Canned Fruits—Standard and choice
peaches in No. 2% tins are higher in
California, and standard sliced peaches
are pretty closely cleaned up. The
market looks to be about 2%4@5c high-
er on both standard and_ choice
peaches.

Canned Vegetables—Corn, peas and
Southern tomatoes remain just about
where they were. Standard peas and
tomatoes being held firmly. Corn is
not so firm as there is considerable
pressure to sell. There has been a
lot of corn sold at very low prices and
the market will be. better when it is
all gone. The Government released
some statistics on the 1932 tomato
pack during the week. They are some-
what vague but indicate a pack of
more than 3,000,000 cases in excess of
1931, which was a short pack.

Canned Fish—California tuna hold-
ers are talking higher prices. The
trade have not responded as yet. Sal-
mon, sardines and other tinned fish
are quiet without change.

Dried Fruits—The dried fruit mar-
ket shows much more firmness and an
inclination to work higher. Where
until recently jobbers were shading
here and there for fear of losing busi-
ness to some obliging competitor, or-
ders have been received in sufficient
volume to place buyers rather than
sellers on the aggressive. News from
California has lbeen quite favorable.
Both prunes and apricots are firm to
higher, and an active demand: for ship-
ment is reported. Higher replace-
ment costs are seen and. naturally re-
tail outlets want to expand inventories
as much as possible. Dried fruits are

also in good demand for consumption,
as people are finding them among the
most economical of foodstuffs. Pack-
aged fruits are reported as more active,
with a good replacement demand for
prunes, apricots, figs and raisins. Con-
export business has been

siderable

done in Oregon and California prunes,
apricots and dried apples, since the
unofficial decline of the American dol-
lar against foreign currencies.

Beans and Peas—Some strength has
developed during the week in marrows,
white kidneys and pea beans, The
prices have shown no marked advance
as yet. What the banking situation
will do to the market remains to be
seen. There is a good demand for
split peas at steady to firm prices.

Cheese—Cheese remains unaffected
by what is going on. The demand is
moderate and prices about unchanged.

Nuts—The market on shelled nuts
is fairly active this week and there is
less disposition to sell freely until it
is possible to get some idea of what
replacement costs will be. The trade
shows more interest in covering needs
and sellers on the spot are not so
ready to sacrifice price to business.
Filberts in particular are strong be-
cause spot stocks in these have been
at a low level for months. The un-
shelled nut market is still inactive, but
holders are not as anxious to do busi-
ness under present circumstances,

Olives—Olives have a very firm ap-
pearance. Because of the anticipation
of higher foreign exchange once the
banking holiday ends here, firmer spot
prices for olives are looked for. Even
before the financial upheaval olive
prices were on a par with or above
goods on the spot. The demand at
the moment appears very light.

Pickles—The demand for pickles re-
mains poor. This plus the fair sup-
plies in the hands of Western packers
gives the market a rather soft appear-
ance. Although the price list is quot-
ably unchanged the undertone is
easier because of a tendency to shade
when business can be had.

Vinegar—Vinegar is still seasonally
slow, but the demand is expected to
become better with the coming of
warm weather. Sweet cider is quiet.

Rice—The clean rice market in the
South has advanced from %c to Yc
per pound, with indications that it is
going higher. Buyers here are bidding
more for rice, as there is greater
anxiety about filling requirements, and
the spot market is now considerably
higher than it was a week ago. Oper-
ators here are following the trend in
the South and spot stocks are only
moderate. Higher replacement costs
are looked for. There has been much
more activity in the past few days.

Salt Fish—Demand for mackerel
and other salt fish has been good dur-
ing the week with steady prices. The
undertone, however, is strong and it
looks like good ‘business. throughout
Lent. e

Syrup and Molasses—Sugar syrup is
unchanged for the week. Demand is
steady and regular and the production
is still limited. Prices are unchanged
for the week, but the situation is firm.
Compound syrup is unchanged with a
fair demand. The grocery grades of
molasses are unchanged for the week,
but with a strong undertone.

—_2++>___
Four New Readers of the Tradesman.
The following new subscribers have
‘been received during the past week:
Wm. H. Gilbert, Grand Rapids.
W. C. Chinnick, Grand Rapids.
John Madsen, Lansing.
J. G. Lamb & Son, Ypsilanti.

Review of the Produce Market.

Apples—Red McIntosh, $1.50 per
bu.; Spys, $1.50 for No. 1 and $1 for
No. 2; Baldwins, 75c@$1;
$1@1.25.

Bagas—Canadian, 75c per 50 lb. sack.

Bananas—4@4%c per Ib.

Beets—75c per bu.

Butter — The market started the
week with a small fractional decline,
‘but later firmed up to the old figure.
It may go even higher before the week
is over on account of the
situation. There seems to be plenty
of best grade butter about while the
demand is not more than moderate.
Jobbers hold plain wrapped prints at
18c and tub butter at 17c.

Cabbage—40c per bu.; 50c for red.
New from Texas, $2.40 per 75 Ib. crate.

Carrots—Home grown, 40c per bu.;
California, 60c per doz. bunches and
$2.75 per crate.

Cauliflower—$2 per crate containing
6@9 from Calif. and Arizona.

Celery—Florida commands 45c per
bunch and $3 per crate.

Cocoanuts—90c per doz. or $5.50 per
bag.

Cranberries—$2.75 per 25 tb. box for
Late Howe.

Cucumbers—No. 1 hot house, $1.25
per doz.

Dried Beans—Michigan jobbers pay

Greenings,

 

banking

as follows for hand picked at shipping
station:

©: H Pea from elevator __. ___ _$£.25
Bea from farmer 208 2 1.05
Light Red Kidney from farmer __ 1.50
Dark Red Kidney from farmer __ 1.25

Eggs—Offerings of fine fresh eggs
are still rather limited and the market
shows a little more firmness. The im-
mediate future of the egg market is
dependent to somé extent upon the
financial situation. Jobbers pay 7c
per lb. for receipts, holding candled
fresh eggs at 13c per dozen for hen’s
eggs and 10c for pullets.

Grape Fruit—Present prices are as
follows:

Blorda Mor Juice —2.. 3) $2.50
Florida Sealed Sweet ...._.__... 2.75
Newae Cigice -..._.... __.. 300
Wexag, Hamey o2 2-5 | 3 50
‘Pexas, bushels. 20 05) 6 2.00

Green Onions—Chalots, 60c per doz.

Green Peppers—50c per doz.

Honey—Comb, 5@6c per lb.; strain-
ed, 5 Ib. tins, $4.50 per doz.; 60 Ib. cans,
8c per Ib.

Lettuce—In good demand on the
following basis:

Imperial Valley, 6s, per crate ~-_$3.50
Imperial Valley, 4s and 5s, crate 3.50
Hot house 10 Ib. basket __=_____ 55
Lemons—The price is as follows:
S60) Sumletct $5.50
300 Sunkist _____ a 5.50
860 Red Hall 4.50
S00 Red Ball 22 4.50

Mushrooms—28c per one Ib. carton.
Oranges—Fancy Sunkist California
Navels are now sold as follows:

Oe $3.00
Oo
Oe es 3.00
Ws
a ae 3.00
Ole 2 6 3.00
OO
See ee 3.00

Red Ball, 50c per ‘box less.
Indian River oranges are sold on the
following basis:

16 $3.25
MG 3.29
WG oe ag
ONG oe 3.25
Ave ee B
ACOs 3.00
A 3.00

Bulk, $3 per 100 lbs.

Onions—Home grown, 65c per bu.
for medium yellow. Domestic Spanish,
$1.40 per crate.

Parsley—50c per doz. bunches.

Potatoes—Home grown, 40c per bu.
on the local market; Idaho bakers, 26c
for 15 tb. sack.

Poultry—Wilson & Company pay as
follows:

Eeayy fowls =. Hic
Eight fowls 9c
Ducks 8c
Waekeys tte
Geese 22 Ze

Radishes—40c per doz. bunches hot
house.

Spinach—$1 per bu.
grown.

Sweet Potatoes—$1.50 per bu. for
kiln dried Indiana.

Tangerines—$1.90 per ‘box or bu.

Tomatoes—Hot house, 10 Ib. basket,
$1.25; 5 tb. box, 65c.

Veal Calves — Wilson & Company
pay as follows:

for Southern

Paney 460 6@7c
Good 2 5@6c
———_>->___

Albion To Keep Home Money at
Home.

Albion grocers and market proprie-
tors have agreed nearly 100 per cent.
to buy only bread and rolls made by
the four Albion bake shops as the re-
sult of petitions distributed by the
employes of the shops.

The “buy Albion bread” agreement
will take effect the last of this week
and will increase the business of the
bake shops by nearly 50 per cent. it is
believed. Approximately $3,000 has
been spent each month by Albion resi-
dents for baked goods manufactured
by three Jackson bakeries and one
Battle Creek baker and sold by Albion
dealers.

The bake shops are installing addi-
tional machinery for baking, wrapping
and slicing the bread. Bake shop pro-
prietors believe that the additional
business will make it possible to give
their present employes more employ-
ment and more money and will prob-
ably involve hiring of additional work-
men.

The petitions were drafted and cir-
culated by the employes of the bake
shops and not by the proprietors.
Competition from outside concerns was
slowly forcing the local bakers out of
business, the petitioners said. The Alt-
bion bakers agree to maintain reason-
able prices in keeping with present
rates.

A sale’s a sale these days. One
National advertiser, now concentrating
his efforts on obtaining enquiries which
can be turned over to his local dealers,
reports that where once his dealers
scorned following up enquiries on
small-profit items, they are now per-
fectly willing to make a call on the
possibility of even a 50 cent sale.

—_---___
Delay puts out the fire of purpose.

 

 

 

6

MUTUAL FIRE INSURANCE

Most Frequent Cause of Dwelling
House Fires.

Defective chimneys

responsible for more home fires than

It is estimated

 

and flues are
any one other cause.
that defective chimneys and flues are
responsible for an annual loss of $25,-
600,000. Unnumbered lives, mostly
women and children, have been lost in
fires this unnecessary
cause.

So easily prevented by
sense in constructing chimneys
keeping them clean, it is amazing that
we should continue to build them in a
fashion that engenders such tragedies

due to most
common
and

and losses.

Wooden chimneys, at one time gen-
erally used, were prohibited by ordin-
ance in New York City in 1648. But
flimsy, unlined brick chimneys, wood-
en beams projecting into chimney
walls, chimneys built on wooden sup-
ports and like defects in construction
cause present day fire departments in-
finitely more trouble than the one-
time wooden chimneys did the Colon-
ial bucket brigades.

Everybody ought to learn, remem-
ber and enforce the main factors con-
tributing to safe flue construction
which are designed to make the smoke,
flame, heat and gases of combustion go
into the open air through the top of
_the chimney rather than into the
building through its sides. Because
fires from defective flues start under-
back of ranges, under
in other places not in
plain view, it does not follow that
there is anything mysterious about
them or that they cannot be readily
prevented,

Chimney fires are due to accumula-
tions of caused by imperfect
combustion of fuel and neglect to
clean the chimney.

A continually and freely smoking
chimney is a sure sign of imperfect
combustion. Intelligent firing and
proper design of heating equipment
will largely eliminate this.

Chimneys should be cleaned at least
once a year and oftener if necessary.
If no professional chimney cleaning
service is available, the common meth-
od of sweeping with a_ properly
weighted bundle of rags or brush at-
tached to a rope and worked from the
top of the chimney may be found
effective.

If the exposed outside surface of a
chimney is at any time too hot to rest
the hand against with comfort, it is
an indication that any woodwork in
contact with it is an unsafe condition.

A smoke test is a simple method of
detecting the presence of cracks or
other openings in flues. The method
is to build a smudge fire in the fur-
nace or boiler connected to the bottom
of the flue, and when the smoke is
flowing freely, close it tightly at the
top. Escape of smoke through the
chimney walls or into other flues in-
dicates defects that should be corrected.

neath roofs,
hearths and

soot,

To ascertain if old chimneys need
rebuilding, climb to the top and look
down inside. If the mortar has fallen
from between the bricks on the inside,
it will soon do so all the way through
the wall. Take a sharp instrument

MICHIGAN

such as. an ice pick and try to push it
through the mortar; if you can do so
rebuild at once.

Smoke and stovepipes should be fre-
quently inspected to make sure that
they are in good condition, substan-
tially supported in place, and safely
away from woodwork and other com-
bustible material. Rusted pipes should
be replaced at once.

Stovepipes should never pass through
combustible partitions unless protect-
ed by a galvanized iron thimble, at
least twelve inches larger in diameter
than the pipe. Thimbles should have
double walls with ventilation through
the air spaces.

Hints on extinguishing
fires. First, call the fire department.

While awaiting the firemen, close
off, in as air tight a way as possible,
all openings fnto the chimney, includ-
ing fireplaces, smoke pipe holes and
clean-out doors. In the absence of
better means, wads of wet burlap or

chimney

blankets may be used for this purpose.

A few pounds of salt, or a pail of
sand thrown down the top of the
burning flue is often effective. <A
chemical fire extinguisher is better.

Chimney fires and fires due to de-
fective chimneys are among the
easiest kinds of fires to stop before
they start. Fires in the chimney
proper are due to dirty chimneys and
can be prevented by the simple ex-
pedient of regular and thorough clean-
ing. Fires which ignite the dwelling
because the chimney is defective can
be prevented by strict attention to con-
struction details.

To promote the science and improve
the methods of fire protection and pre-
vention; to obtain and circulate in-
formation on these subjects and to se-
cure the co-operation of its members
in establishing proper safeguards
against loss of life and property by
fire.

—_»-+—___
Linen Prices Are Withdrawn.

Importers have withdrawn all prices
on linens and refuse to accept orders
for future deliveries. Small sales of
spot goods continue to be made, and,
while a definite basis for prices is lack-
ing, importers make them according to
their judgment. Foreign quotations on
linen show a stronger tone in relation
to the dollar and importers wish to

protect themselves against the pos-
sibility of having to pay more in dol-
lars on later shipments. Not very

many sales of linens are put through,
but if a period of inflation sets in, im-
porters expect an abnormal demand,
since advance buying has been so re-
stricted.
—__+ 2 -«____

Expect Men’s Clothing Shortage.

With men’s clothing manufacturers
operating at very low
buying movement would develop a
scarcity in Spring styles, according to
comment in some quarters. This
week, with demand slightly below that
of previous weeks, manufacturers de-
cided to curtail operations even fur-
ther, with the result that there is not
much excess stock available. However,
other leaders in the industry cannot

levels, a rea!

see how a buying movement on a
large scale can appear, particularly
with some 13,000,000 people out of

work.

TRADESMAN March 15, 193

9
o

 

 

Tke GRAND RAPIDS MERCHANTS
MUTUAL FIRE INSURANCE CO.

A LEGAL RESERVE MUTUAL COMPANY

23 YEARS

OF DIVIDENDS TO POLICYHOLDERS
Affiliated with

THE MICHIGAN RETAIL DRY GOODS ASSOCIATION
320 Houseman Bldg., Grand Rapids, Mich.

 

 

 

 

 

OUR FIRE INSURANCE
POLICIES ARE CONCURRENT

with any standard stock policies that
you are buying

ne Ne cot» 3BO% Less

Michigan Bankers and Merchants Mutual Fire Insurance Co.
of Fremont, Michigan

 

WILLIAM N. SENF, Secretary-Treasurer

 

 

 

{ An actual unretouched
} photograph of a tornado
funnel cloud.

Destruction

From the Sky /

The only way you can beat a
windstorm is through ample
insurance protection. In case
of a fire you can ring an alarm
that will bring fire fighting
equipment to the scene to
keep the amount of damage
at a minimum. When a wind-
storm approaches you are
helpless. The storm takes its
toll and rebuilding must be
done. You will be able to
repair or rebuild your prop-
erty if you are completely

 

protected by the Federal Mu-
tuals. Windstorm (tornado
or cyclone) rates are small
and the Federal saving being
returned is 40%, which makes
the net cost extremely low.
Wherever you live you need
windstorm protection. The
Federal Mutuals will serve
you safely and economically
in protecting you from loss
by a windstorm. Write one
of the companies today!

FEDERAL HARDWARE & IMPLEMENT MUTUALS

Retail Hardware Mutual Fire Ins. Co.
Minneapolis, Minnesota

Hardware Dealers Mutual Fire Ins. Co.
Stevens Point, Wisconsin
Minnesota Implement Mutual Fire Ins. Co.
Owatonna, Minnesota

 

 

 

 

 

+

 

~

SSRN aE a ENNIO TYE Ms,

 

 

|

¥
4
i

RRR I A RR

 

re

_— ——emeererenrmn = ere

March 15, 1933

IT CAN BE DONE

 

By Merchandising Through Intimate
Co-operation.*

Many of us are wondering whether,
if this depression keeps up much
longer, we will not all be compelled to
shut up shop and apply for a berth in
the poorhouse.

The answer to this is No! There is
no need at all for any live merchant
becoming concerned over the future.
He will not alone get by, but when he
gets his organization functioning on a
new and up-to-date basis, he will make
money as easily under the new condi-
tions as he was ever able to during the
boom—and this is not maybe—it 1s a
fact.

In a recent talk, I outlined present
conditions—the conditions we have to
deal with. Now, I am going to apply
these conditions to our present, every-
day business, and, again, I am going
to talk very frankly.

Unfortunately, we must start out by
saying that any and all plans which we
may make, based on sound economics,
might be completely upset if our half-
witted Congress again runs wild and
passes unsound laws which would en-
danger the National stability.

It is impossible to even guess what
will emanate from such a flighty, in-
competent and insincere ‘body of men
as compose our present Congress;
therefore, all anybody can do is to
ignore them in our calculations and
lay our plans on the assumption that
public opinion will prevent them from
becoming too radical.

For ten years I have been forecast-
ing what has taken place; namely, that
beginning with the collapse in 1920, we
were in a great period of liquidation,
in which the recent boom formed only
an incident—entirely natural and fully
expected—but which, great as it was,
had no effect upon the general trend,
which was always down.

We have had four great secondary
reactions in our history—in the 20's
40’s, 70’s, 90’s—each one lasted longer
than the present depression—the short-
est one of the four having lasted four
and one-half years.

In each case the depression followed
wild orgies of extravagance and spend-
ing—in each case the country was
overloaded with debt—in each case
prices of goods, commodities and labor
had been run up to previously unheard
of peaks—in each case recovery was
greatly delayed by repeated attempts
to maintain wages and prices at boom
levels—in each case deflation was un-
even and unbalanced.

Thus we see that conditions preced-
ing and during our present depression
have not been very different than those
existing in previous major depressions.

Every previous attempt to restore
boom prices failed completely and
prosperity only returned after complete
liquidation ‘had taken place and after
prices had been stabilized on a new
and lower plateau.

The very same things are taking
place to-day—we are delaying recovery
by trying to boost prices and wages
back to boom levels—meanwhile, a
new and lower plateau of stabilized

 

*Paper read at Grand Rapids conven-
tion Michigan Retail Hardware Associa-
tion by E. B. Gallaher, Norwalk,

MICHIGAN

prices is gradually ‘being formed and
will soon blossom out as a reality.

We may, therefore, just as well
make up our minds that, for years to
come, we are going to do business on a
lower price—full value—plateau, and
we should adjust ourselves accord-
ingly.

Now at the start I want to disabuse
your minds that this means hard sled-
ding for many years to come—quite
the contrary,

It is a fact that we can do highly
satisfactory and highly profitable busi-
ness whether prices are high or wheth-
er they are low, providing a proper
balanced condition exists and providing
prices are stabilized.

An out-of-balance condition, even
with high prices, prevents free inter-
change of merchandise and services,
and ‘business is ‘bad. When prices are
not stable, business is always bad.

To-day prices are too low in ‘the
crude material areas and too high in
the industrial sections—therefore, the
remedy is clear—prices must be stabil-
ized on a plateau somewhere between
the two. As soon as this stabilization
takes place, we can begin to swap our
goods and services once more, and
business will pick up rapidly.

Our crude material areas are com-
pletely liquidated, but our industrial
areas are only just getting into their
stride for complete liquidation. It is
now progressing rapidly and will
progress more rapidly during 1933.

Prices at the mills have already come
down to considerable extent—they will
come down more during the year.

But now we have the problem of
placing these new and lower priced
goods in the hands of the ultimate con-
sumer—this is, in part, your problem.

I am now going to speak very plain-
ly—there is nothing to be gained by
sidestepping the issue.

It does the farmer no good to be
told how cheaply goods can be manu-
factured—if he can’t get them at prices
he can afford to pay. It does the in-
dustrial worker no good to talk to him
about eggs at 10 cents per dozen when
he has to pay 55 cents or go without.

In short, our system of distribution
has fallen down completely—it is one
of our major problems to revamp our
methods so that we can place goods,
which are low-priced at the source, in
the hands of the consumer at prices
which will fit his pocketbook.

I have always believed in the prin-
ciple of efficient jobber-dealer distribu-
tion as being best suited to the needs
of the country. I have always been
against inefficient jobber-dealer distri-
bution, which is nothing more or less
than a legal way of robbing the con-
sumer through wanton waste.

The independent dealer and jobber
complain bitterly of the chains and
mail order houses. Whose fault is it
that these methods of merchandising
have flourished? Why were chains and
mail order houses ever started?

You know the answer as well as I
do. They were started and have been
kept going, and have flourished, be-
cause of the gross inefficiency of the
independent jobber-dealer unit.

You men were in the ‘field first, and
you were well-established—why did
you allow the chains to come in and
take your business away from you?

TRADESMAN

Now you want to know what to do to
keep them from wiping you out of the
picture.

The efficiency of a chain does not lie
in the low prices at which they can
buy—our better class jobbers can buy
as cheap or cheaper than any chain.

The success of the chain has not
been built up on poor quality goods
sold at low prices—don’t fool yourself
—they are selling truly high-quality
goods and they are selling them at
prices below your prices.

One of the oldest manufacturers of
high-class tools in the country told me
a few days ago that he had bought a
full line of tools from a chain, which
were similar to those he was making.
He turned them over to his shop ex-
perts—didn’t tell them where they
came from—and asked them to report
as to their quality. The report was
that each and every tool was fully up
to the standard of the high-class tools
this manufacturer was making. The
only difference was that they were not
as highly polished.

Is it any wonder that the chains and
mail order -houses have ‘been taking
your tool business away from you?

There was a time that you could fool
customers by talking quality so hard
that you could get high prices—you
can’t do it to-day. Cheap and rapid
transit has increased the shopping
range of consumers to such an extent
that they now understand more about
quality and values.

But—stop and think—did you ever
make a great deal of money at the end
of the year even when you were able
to get high prices and had all of the
hardware business in your own hands?
Some, of course, did, but how many?

There is nothing to be gained by
damning the chains and mail order
houses—you can’t make any headway
against them by telling people their
goods are of low quality, for they will
soon find this is not true; then you
are through so far as they are con-
cerned. Better, by far, acknowledge
the facts and fight it out some other
way—never forgetting that prices to
the consumer are coming down—com-
ing down rapidly—that our big prob-
lem to-day is to transmit the low
prices at the mill to the consumer—
that if you can’t do the job, some more
efficient set-up will do it.

Now, in all merchandising, we must
have two functions—the function of
wholesaling and the function of retail-
ing. These functions must and do
exist, whether a manufacturer attempts
direct selling—whether we operate a
chain or mail order house—or whether
we have a straight jobber-dealer unit.
The only question, therefore, is: What
type of set-up is most eocnomical? It
is this type—whichever it is—that will
ultimately drive out the others.

The efficiency of the chains lies in
the fact that there is perfect co-ordina-
tion between their wholesale and retail
departments; and, secondly, that they
never do line-buying, but ‘buy strictly
in accordance with demand.

There are other details of operation
in which these modern merchants ex-
cel—but all these various and sundry
details are now well understood—your
Association has accumulated and
studied them—they are at your dis-

   

7

posal, with competent instruction for
their application and use.

Therefore, we will dismiss this sub-
ject by saying that you are committing
suicide unless you adopt these efficient
methods of internal management and
take your Association into silent part-
nership.

But your Association can do nothing
for you when it comes to your rela-
tions with your jobber—this you must
do for yourself. Your Association can
give you efficient means for sales con-
trol, stock control, ete—but it can’t
prevent you from line-buying and over-
stocking on shelf-warmers.

In short, the time has finally and ab-
solutely arrived when the jobber and
dealer must get together and work to-
gether in a relationship which will be
just as close and just as efficient as is
the jobber-dealer relation now existing
between these two elements which
compose the chain and the mail order
house. Unless this is done, and done
promptly, the old-line jobber-dealer
method of distribution is doomed to
disappear,

Both the jobber and the dealer have
been, and still are, open to the most
severe criticism. Let’s look them over
and be frank about it.

Jobbers made so much money in the
past, before modern competition en-
tered into the picture, that they became
smug and hard-boiled. They thought
they had the lion by the neck, with a
muzzle on—but when they got awake
they find they have him by the tail—
and he has no muzzle.

The trouble with many jobbers to-
day is that they are still in the hands
of old men—old men who are living in
the past instead of the present. These
old men think they understand busi-
ness—they did understand it as it was
done years ago; but they know little
or nothing about modern methods and
don’t want to disturb their dreams of
the past with any new innovations.

Now, if we are dead and know it,
we still have a chance to come back—
but if we are dead and don’t know it,
there is no chance for us. We are
through!

Due to these old men’s relationships
with manufacturers—with whom, they
tell you, they have done business for
fifty years—they have been, and are
still, buying lines instead of the best
sellers. They are so tender-hearted
they do not want to offend their old
friends, the manufacturers.

Where do you suppose a manufac-
turer would land if he refused to sell
his best selling items to the chains and
mail order houses unless they ‘bought
his entire line? I guess we'd all have
the right answer the first time—the
ash can!

As a result of these old relationships,
jobbers grew into being selling agents
for the manufacturers—and abandoned
their function, in the chain of distribu-
tion, which should tbe that of purchas-
ing agent for the community they
serve.

Now, we can’t serve two masters to-
day any more than we could when the
Good Book was written. A jobber
cannot be purchasing agent for the
consumer and selling agent for the
manufacturer at the same time. It just
can’t be.

(Continued on page 18)

 

 

DRY GOODS CONDITIONS.

Sharp improvement in retail trade
testifies to the gain in sentiment
brought about by the swift steps taken
by the National administration to deal
with the banking crisis.
which ranged from 40 per cent. upward
under a year ago, local stores reported

From losses

a resumption of activity which brought
sales levels in some cases up to the
pre-moratorium period. Main floor
items were particularly active.

Preliminary figures of the Federal
Reserve Board on department store
sales last month put the decline at
25 per cent. This loss was brought
down to 22 per cent. when adjustment
was made for one less business day
this year. The declines ranged from
21 per cent. in the New York and
Dallas area to 31 per cent im the
Chicago Reserve region, which takes
in Detroit. The Reserve Board index
showed no change between January
and February.

A chain store compilation of twenty
systems showed a drop in sales of 13.8
per cent. for the month. This average
includes the two large mail-order-chain
systems.

In the wholesale merchandise mar-
kets business is quiet for obvious
reasons. Cancellations, however, are
not heavy considering the seriousness
of the situation throughout the coun-
try. Some evidence that inflation was
expected was found in various markets.
Certain import lines were advanced,
such as rugs, and in other cases quo-
tations were temporarily withdrawn.
Some instances were reported of
heavier orders placed against the pos-
sibility of future price increases, but
as .a rule not much business was
“driven in” on this account.
PROSPECTS FOR INFLATION.

A certain amount of inflation, at least
enough to start business on the up-
grade, is desired equally by both buy-
ers and sellers. The creditor group in
the country and those having fixed re-
turns from investments are the only
ones who are against such a trend,
and even these persons find good rea-
sons for believing that a moderate in-
flation would conserve rather than in-
jure their interests.

Whether inflation will take place is
somewhat uncertain, with perhaps a
certain inclination toward the theory
that it will. It is not so much a matter
of the large additional supply of cur-
rency which is promised as a result
of the new banking provisions, because
there was more than enough money
formerly to carry on a much extended
business. If to this added potential
on top of the present huge supply,
however, there should come, as seems
indicated, an early flight of money
back into goods and then returning
confidence, markets should prove quite
buoyant. There is also a tremendous
replacement demand in the offing to
spur on such activity.

On the other side of the picture,
reasons appear for taking an oppo-
site view. There is the heaviest un-
employment in the country’s history.
Some 13,000,000 will not be active in

MICHIGAN

the markets regardless of monetary
circumstances. Raw material stocks
are still heavy and unwieldy. Liquida-
tion of banks that cannot open will
act as a check upon rising security
and commodity markets.

 

RETAIL RELIEF STEPS.

Although the captious may assert
that they were forced into such steps
through self-interest, the decisive
methods promptly adopted by the re-
tail stores here to handle the banking
emergency will receive general ac-
claim. They might have juggled their
opportunity by hesitant and half-way
relief to harassed customers, but they
opened up their credit resources im-
mediately and most liberally. One store
even furnished meals billed to charge
accounts.

As a result of this quick action, not
much burden was placed on customers
by the bank holiday and many new
charge accounts were opened, which
should have a decided bearing upon
the future business of the stores. In
helping the public, retailers have en-
hanced their own trade prospects.

Stores throughout the country must
be accorded further credit for their
policy on merchandise ordered from
manufacturers and wholesalers. Re-
ports agree, in most instances, that
cancellations and returns have been
light considering difficulties.
While it is quite proper to point out
that praise for keeping contracts is
scarcely in order, nevertheless there
are often technicalities which can be
used in emergencies, and these have
not been utilized on any appreciable
scale.

In holding to their contracts, then,
retailers are again
Confidence is increased

very

following a very
wise course.
on all sides.

 

ACTION PLEASES BUSINESS.

Action, and of a kind which dwarfs
even the most fulsome tributes being
broadcast by apologists of the Hoover
regime, is now on display at Wash-
ington. A thought in the minds of
many business men is quite naturally
how much of the huge losses suffered
by the country might have been saved
if such leadership had appeared earlier
in place of the trumpeting of “rugged
individualism” which marked the
course of Government for three years.

But history will take care of this
record, and not wholly, it is hoped,
from the data furnsihed by those who
have yielded so often to distortion. In
the meantime, it is not too much to
say that the total complexion of the
business picture has been changed by
the action on vital problems by the
new President. This was the universal
expression in trade circles during the
week.

Even with the banking crisis by
no means over, and the probability of
a stiffening of the opposition in Con-
gress toward necessary economy meas-
ures, business interests are giving
plenty of evidence that delayed plans
will go forward and operations be
stepped up within the near future.
Further emergencies may develop, but
it is the opinion of trade and indus-

TRADESMAN

trial representatives that real leader-
ship is at hand to cope with them, and
in their eyes that is a foregone promise
of victory in overcoming them.

 

CONFIDENCE REGAINED.

Masterly handling so far of the Na-
tional emergency by the administra-
tion has aroused a quick response in
business sentiment, which has become
more hopeful than it has been in some
time. The economy program, follow-
ing fast on the banking bill, went to
the core of the crisis, in the opinion
of business men, by insisting that Na-
tional recovery rests upon unimpaired
Government credit.

So far as the banking bill was con-
cerned, Senator Glass pointed out its
deficiencies, which, however, must be
overlooked in the emergency. It should
place almost three billions in additional
currency at the command of the banks.
With the all round embargo on gold,
that should prove sufficient to meet
even extraordinary demands when it
is more than likely that the rush for
money has passed its peak. Restora-
tion of checking privileges, even upon
a restricted scale if necessary in some
cases, is all-essential. A fatal mistake
was made in driving depositors into
the use of cash.

Cheerful news was not altogether
lacking last week. The failure report
for February showed a drop of 13 per
cent. in number under the same month
last year and was the lowest total for
the month since February, 1930. Lia-
bilities disclosed a decrease of 22.8 per
cent. from a year ago.

 

THE AMERICAN SCIENTIST.

The 250 men and women chosen by
more than 20,000 scientists as the lead-
ers in their profession offer a picture
of the American scientist that the lay-
man seldom sees. Taking the average
of the list, the outstanding American
scientist is just short of forty-two
years old. He is doing research work
either in a university or some allied
institution. He is a university gradu-
ate, probably from either Harvard, the
University of Chicago or Columbia.
He probably was born somewhere in
the Middle West.

This composite scientist is particu-
larly interesting when compared with
his counterpart of five, ten or twenty
years ago. Ten years ago the leading
scientists were to be found in indus-
trial laboratories, drawn there during
the war or by the scientific activity in
industry immediately after. Ten years
ago the average age was higher. Ten
or fifteen years ago most of the out-
standing scientists came from the
East.

 

SAVING $1,400,000 A YEAR.

In approving the sale of fifty-two
cargo steamships to a New Orleans
shipping concern, the United States
Shipping Board last week accomplished
two things its officials have been try-
ing to do for many months. It got
itself completely out of the Gulf trade;
it has been out of the Pacific trade for
some time. And it engineered a book
saving of about $1,400,000 a year to
the Government, besides recovering the

 

March 15, 1933

$2,500,000 received for the ships. This
saving comes about from eliminating
the cost of Government operation of
the ships and from wiping out a mail-
contract subsidy under which the ships
were operated. Lines still in operation
by the Merchant Fleet Corporation
under direction of the» Shipping Board
constitute a considerable item on the
debit side of the Government books.
The operating deficit for the year end-
ed last June, for instance, was ap-
proximately $8,430,000, slightly under
$1,000,000 less than for the previous
year.

 

REPEALING OLD LAWS.

So much is said about the multitude
of laws which are added to the statute
books, Federal and state, every year
that it is only fair to take note of the
wiping out of 2,000 obsolete Federal
laws at a stroke. The entire 2,000 were
embodied in a single bill drafted by a
staff in the Department of Justice. To
the members of this staff, whose
names are not known to the public, the
country owes more than the routine
gratitude it may be supposed to feel
for ordinary good work on the part
of those who serve it. Nearly all of
the 2,000 laws now formally discarded
were of a minor sort, but so are most
of the new laws whose multiplication
evokes periodical criticism. The states
might well folow the example thus set
at Washington and purge their own
statute books of laws which are out-
worn or which are in need of revision.
This kind of deflation is to be encour-
aged.

 

EVEN HOLLYWOOD.

Even Hollywood discovers that busi-
ness is business. Facing bank holidays
and all their implications, the motion-
picture industry has served notice on
all the lots that the matter of making
movies will suspend for eight weeks
unless half-pay is accepted for that
time. And this goes for the most tem-
peramental star on the dizziest heights
as well as for the last hired “supe.”
The first reports are that the pay re-
duction will be accepted. There doesn’t
seem to be anything else to do. The
bank holiday inevitably hit the motion-
picture exhibitors severely throughout
the country this week. In a very little
while, even if the customers start com-
ing back next week, the effect of these
losses will seep back to the studios.

 

PATRONAGE MUST WAIT.

President Roosevelt’s refusal to
bother with patronage until the bank-
ing situation is settled is exactly in
line with his inaugural pledge. First
things must come first. Essential jobs
are being filled. The work of the Gov-
ernment is going on. Patronage can
and should wait. This is little less
than wartime procedure. It is also
common sense. It is exactly what the
situation calls for. Patronage is a party
affair. The banking situation is a Na-
tional crisis. Mr. Roosevelt, in this
detail, proves that he is doing what is
expected of him as the National leader.

 

Time is capital which costs nothing
to get, but everything to lose.

 

 

 

 

 

 

March 15, 1933
OUT AROUND.

Things Seen and Heard on a Week
End Trip.

A Benton Harbor merchant sends
me a half page advertisement publish-
ed in the local daily papers announcing
that the payroll of the Benton Harbor
Malleable Industries, amounting to
$5,000 and $6,000, will be paid in scrip
on the following conditions:

We have ample cash in banks to
meet every obligation, but cannot get
it. We have a large reserve of United
States bonds but cannot sell them. We
cannot get cash to meet our payroll.

In consequence we are paying our
men to-day with scrip issued by our
company. This scrip will be accepted
by the city of Benton Harbor in the
payment of water or other taxes. It
will be accepted by the Michigan
Telephone company in payment of
telephone servce. It will be accepted
by the electric light and the gas com-
pany. It will be accepted by grocers
and meat dealers and druggists, by
clothiers and dry goods merchants and
will pass current among the tradesmen
of the city, excepting some of the for-
eign owned chain stores.

It is likely that every dollar of scrip
issued will do double service. The
merchant taking it in will pay his clerk,
the clerk will pay his grocer, the gro-
cer will pay his electric ilght bill and
the electric light company may pay its
workers with the same scrip. It will
then go again to the merchant and
money will be locally replenished until
the bank trouble is settled.

Following above is a list of business
houses in Benton Harbor and St.
Joseph which agree to accept the scrip
in payment for merchandise. The list
includes the gas and electric light
companies and the city of Benton
Harbor in payment for taxes.

I heartily commend this action, both
the company which thus favors its
employes and the business houses
which agree to co-operate in carrying
the plan into execution. When un-
expected and almost unparalleled con-
ditions confront us, it is very com-
mendable to see such a spirit of help-
fulness planned and carried into execu-
tion and under such commendable
conditions.

Last week the editor of the Pitts-
ford Reporter requested that he be
permitted to reproduce my article on
Slow But Sure Starvation in his pub-
lication. I gladly granted his request
and the gets even with me by publish-
ing the following paragraphs below the

yarning concerning chain stores:

The above article by Mr. Stowe is
copyrighted and therefore not subject
to reprint without permission from the
author. We are positive that by writ-
ing Mr. Stowe at Grand Rapids, any
newspaper can secure permission to
publish same without cost, because
Mr. Stowe never thinks of himself
when the opportunity is presented to
do this independent merchants a good
turn.

E. A. Stowe was born in Hudson,
leaving there for Grand Rapids in 1870,
and has done more good for the honest
retail merchants of Michigan than any
other one man living. He has publish-
ed the Michigan Tradesman for forty-
nine years and has saved his subscrib-
ers hundreds of thousands of dollars;
has chased out more crooks from our
state than any other one man.

In the thirteen years we conducted
a store in Pittsford, this great pub-

lication saved me many dollars. The
price of the Michigan Tradesman is $3

MICHIGAN

per year and it is worth $300 per year
to any retail merchant.

We are not trying to sell you any-
thing, Mr. Merchant, it means nothing
to us, but if we were you, before we
ate another meal we would subscribe
to this—the greatest trade journal in
America.

In view of the fact that Mr. Stowe
wrote Slow Starvation many years ago,
certainly proves the vision in the man,
and has not his prediction come true?
In many instances the present low
prices for farm products were caused
by the “fighting down” of food stuff
prices ‘by the vipers.

There may be others but I never
heard of but one Pittsford man locat-
ing in Grand Rapids. That man was
George W. Thompson, who lived ‘on
the hill’ on Coit avenue. He was one
of the tallest men I ever knew. He
practiced law all this life. He had a

hobby, which was the planting of
shade trees. He organized the Grand
Rapids Tree Planting Association and

served as its president many years un-
til he died, about twenty years ago.
Thousands of trees were planted un-
der his inspiring leadership.

From 1853 to 1870 my father clerk-
ed in the general store of John K.
Boies, at Hudson, who took in about
everything the farmer produced in
those days, including wool, poultry,
green apples, dried apples, dressed

hogs, dressed sheep and grain. Farm-

ers traded at the store during the year,
drawing only enough cash to pay the
hired girl, the tax man and the doctor.
During January or February annual
settlements were made. If the balance
was in favor of the farmer the mer-
chant gave his customer a due bill. If
in favor of the merchant, the farmer
gave his note to balance the account.
As the farmer needed money for taxes
or other expenses he was at liberty to
call on his merchant for such sums as
he required. Relations of this kind
were nearly always pleasant on both
sides. Such farmers as were unable to
come to town were called on by my
father, who was furnished a horse and
cutter ‘by his employer. I frequently
accompanied him on these settlement
trips. It usually required a day to
settle with each customer, whose
yearly transactions ranged from $1,000
to $5,000. I cannot recall an unpleas-
ant incident during all those years,
which is not always the case in these
days. I recall that the farmers’ wives
around Pittsford were mostly good
cooks and that my father never unduly
hurried his work when he was in that
vicinity.

 

John K. Boies was a great man in
his day. He was a successful mer-
chant in all the term implies. He was
looked upon as the biggest man in
the Congregational denomination of
Southern Michigan. He was an astute
politician and represented his district
in Congress for several years. He was
a convincing orator and made the key
note speeches at state conventions for
many years. He presided at many
state conventions of the Republican
party. He was a dominant man in all
the walks of life—of the type of Zach
Chandler and Lewis Cass. I am glad
my father had the advantage of being
a trusted lieutenant for so remarkable
a man for so many years.

TRADESMAN

Concerning the fiasco attending the
enactment of the malt tax license law,
I am in receipt of the following from
our Secretary of State:

Lansing, March 8—Thank you for
your very kind letter of March 6 and
for the mention you give in this week’s
issue of the Tradesman regarding the
administering of the malt tax law by
thsi Department.

I was disappointed when the Su-
preme Court refused our ruling regard-
ing the license fee for retail stores, Of
course, the Court had to follow the
letter of the law, while I construed
the statute on the basis of common
sense and what I thought was the in-
tent of the Legislature.

It does not seem right to me that
eight hundred retail stores owned and
conducted by one concern should be
permitted to operate on one license
when each independent merchant must
pay the twenty-five dollars. As a mat-
ter of fact, twenty-five dollars is too
high and I have recommended to the
Legislature that this be reduced to a
minimum of three or five dollars with
the clause in the statute which would
compel all retail stores, regardless of
by whom owned, to be required to pay
the tax.

I think we should continually
have in mind legislation which
will help the independent mer-
chant, rather than any legislation
which would be in favor of the

chain system.

Frank D. Fitzgerald.
To this letter I made the following
reply:
Grand Rapids, March 9—My dear
Mr. Fitzgerald—I thank you for your
prompt reply to my enquiry of March

I note what you say about your
recommending to the Legislature that
the license fee be reduced to $3 or $5,
applicable to every retail store which
handles malt.

Am I to infer from this that you
will see to it that such a bill has been
or will be introduced at the present
session of the Legislature and that
you will give it the attention you hand
out to every undertaking you espouse,
until it is enacted by the Legislature
and signed by the Governor?

I occupied a front seat at the Re-
publican State convention and was
greatly pleased to note the hearty ap-
plause which greeted you every time
you arose to speak. E. A. Stowe.

Mr. Fitzgerald’s reply to the above
letter is as follows:

Lansing, March 11—Your letter of
March 8 in reply to mine of March 6
reached my desk this morning.

A bill is ‘being drawn by our Depart-
ment attorney covering many changes
in the malt tax law, among them the
reduction of the license fee for retail
stores. While this will not be known
as a department bill, it is, meverthe-
less, as above stated, being drawn by
the department and its procedure
through the legislative mill will be
watched by us.

I am enclosing herewith the report
of the operation and enforcement of
the malt tax law and call your atten-
tion to my recommendations in the
report. The bill now being drawn will
cover the recommendation shown in
this report and one or two other minor
changes which we _ believe will
strengthen our position in the enforce-
ment of this law.

Frank D. Fitzgerald.

The recommendations referred to by
Mr. Fitzgerald are as follows:

In view of the foregoing difficulties
in the enforcement of the malt tax law,
I have a number of recommendations
to make, which I believe will be a
great aid in ts enforcement. Such
recommendations are as follows

1. The law should be amended so
as to require every dealer, distributor

   

9

and manufacturer to keep a set of
books and records, which will show
the amount of malt products manu-
factured and sold and the amount of
malt tax stamps purchased to cover
same. Such records should also show
a complete inventory of malt products
on hand at the beginning and the end
of each month so that it could be
ascertained just how much was sold
during that period, In addition, manu-
facturer’s books and records should
show the amount of raw materials on
hand, the amount purchased and the
amount used during any one period as
well as a complete record as to the
number of brews of liquid malt or
wort and the number of gallons man-
ufactured and on hand.

2. The law should be amended so
as to require monthly reports to the
Secretary of State, giving all this in-
formation above referred to as well as
the amount of stamps on hand at the
end of each month.

3. Inasmuch as the tax is on the
sale of malt products, the law should
be amended so as to permit refunds by
the Secretary of State on all malt
products, which a dealer, distributor or
manufacturer can show were sold in
such a manner as not to be subject to
the tax under the commerce clause of
the Federal Constitution. Refunds
should also be permitted when it is
satisfactorily proven that certain quan-
tities of malt products could not be
sold because spoiled or otherwise unfit
for sale provided the tax had been paid
on them.

4. The law should be amended so
as to require all manufacturers to per-
manently place their name or trade-
mark on the containers in which they
sell liquid malt or wort and such con-
tainers should, in no event, have a
capacity of more than five gallons. It
is absolutely necessary that the law
prohibit the use of motor vehicles hav-
ing concealed tanks for the sale or
distribution of such liquid malt or
wort, as there is no possible way of
checking the same and no one but a
uniformed police officer can stop such
Cars at niet
5. The law should be amended so
that instead of requiring stamps to be
placed on the containers of liquid malt
or wort as evidence of payment of the
tax, it should provide that such con-
tainers be sealed with patented seals
of the same nature as car seals be-
e€ause of the fact it its impractical to
use stamps for the reason it is impos-
sible to affix them to ‘hot or cold cans
of liquid or wort so that they will per-
manently be affixed.

6. The license fee required for
motor vehicles transporting malt prod-
ucts should be reduced to a sum of not
more than $5 and apply to the com-
mercial delivery only. In addition, the
law should also provide for the issu-
ance of an identification tag to be at-
tached to such vehicle in plain sight.

7. The law should be amended so
as to require a registration certificate
and payment of a fee for every place
of business in which malt products are
handled. This would settle the ques-
tion as to whether a person can oper-
ate several hundred stores on one reg-
istration certificate while a person
operating one store is required to pay
the same fee. The law should also be
amended so that the retail registration
fee be reduced to a sum not in excess
of $5 for each place of business,

8. The definition of distributor
should be changed so that a retail
dealer importing malt products for the
purpose of sale to the consumer
would not be classed as a distributor.

9. The law should be amended so
as to give the Secretary of State some
discretion in granting certificates of
registration so as to prevent the neces-
sity of issuing certificates of registra-
tion for a place of business for which
the license has been revoked upon ap-
plication of an employe of the former
licensee or when the Secretary of

(Continued ou page 23)

 

 

10

FINANCIAL

Seven Kinds of Notes in Circulation.

Our banking crisis and tkhe de-
cision to issue a “new currency” has
created widespread interest in the
types of paper money now in circula-
tion in the United States, Heretofore,
the average individual has paid little
attention to the type of paper money
in his possession for the very simple
reason that it was all equally good.
Perhaps comparatively few even real-
ize the complicated nature of our cur-

 

rency system.

This complication is readily appar-
ent if one recalls that there are 1n cir-
culation in this country seven different
kinds of paper money. First among
these may be mentioned the gold cer-
tificate. This is nothing more than a
warehouse receipt for an equivalent
amount of gold deposted in the United
States Treasury. The Government by
law must convert it into gold upon de-
mand. It has the same legal tender
powers as gold itself, which means that
it must be accepted in final settlement
of a debt.

Second are silver certificates which
are warehouse receipts for silver. The
law requires that these be redeemable
on demand in silver dollars. They are
kept convertible into gold, of course,
although no specific promise is made
by the Government that they will be
so convertible.

Third are United States notes, or so-
called “greenbacks.” These were issued
during the civil war, and since con-
vertibility into gold was restored in
1879 there have been some $346,000,-
000 outstanding. Until 1900 they had
no specific backing. In that year
$150,000,000 of gold was placed back
of them so that since that time a
specific provision has been made for
their redeemability in gold. They have
unlimited legal tender power.

Fourth are National bank notes,
also an outgrowth of the civil war.
They are backed 100 per cent. by
United States Government bonds of
certain issues, plus a 5 per cent. gold
redemption fund. They do not have
legal tender power and they are re-
deemable by law only in lawful money
of the United States. Such lawful
money includes standard silver dol-
lars, silver certificates and United
States notes.

Fifth are Treasury notes of 1890,
issued in connection with the silver
purchase acts of the last century.
These all have been retired with the
exception of a few which it has been
impossible for the Treasury to get hold
of. They have unlimited legal tender
power.

The above were the kinds of cur-
rency in circulation when the Federal
Reserve act was passed in 1913. This
act provided for two additional kinds.
First of these was the Federal Reserve
bank note. This was designed to re-
place National bank notes and is ex-
actly the same as the National bank
note with the exception that it is issued
by a Federal Reserve bank instead of
a National bank. The “new currency”
apparently will closely approximate
this type of note.

The second kind of currency pro-
vided in the Federal Reserve act was

MICHIGAN

the Federal Reserve note. This was
backed in the original act by 40 per
cent. gold and 100 per cent. commer-
cial paper eligible for rediscount. Later
the act was amended, making it pos-
sible to have merely 100 per cent.
backing of which not less than 40 per
cent. must be gold and the balance
could be commercial paper. A year
ago under the Glass-Steagall act these
provisions were further amended so
that to-day the notes may be issued
with not less than 40 per cent. gold
and the balance in either commercial
paper or United States Government
obligations. This currency is redeem-
able in gold at the United States
Treasury or in gold or lawful money
at the Federal Reserve Bank.
Ralph West Robey.
[Copyrighted, 1933.]

———_ o-_
Probably the First Objective of the
Government.

In the minds of the majority of
readers of the Michigan Tradesman,
for the past week, was the banking
situation and the various proclama-
tions regarding the banks and the in-
flation angle given to the Govern-
ment’s method of rehabilitation of our

banks.

The point uppermost in our minds
has been inflation and are we to have
it? It seems to the writer that there
should be a period of inflation and a
price rise almost immediately. This is
due to low inventories and the demand
which has been built up due to no
banking facilities. This, also, will re-
sult from elimination of fear for safety
of bank accounts and should lead to
the purchase of stocks, commodities
and other investments. It also seems
that the public’s fear of drastic infla-
tion will force money out of hoarding
into the purchase of tangibles. It
doesn’t seem likely that this would get
out of hand, but will be controlled by
the Government.

Uncontrolled inflation has been the
forerunner of disaster in the past. For-
eign nations, who resorted to inflation,
found they could not restrain it. Infla-
tion would penalize creditors, their
wealth would be reduced automatical-
ly.

Many people think that all com-
modities will rise immediately. It
seems that those which would reflect
this rise are the ones having an inter-
national market. Wages and salaries
would not respond quickly and, of
course, ‘half of our National income is
wages and salaries. Therefore, stabil-
ization of currency is the probable first
objective of the Government. Presi-
dent Roosevelt has the confidence of
the people and the press. The hysteria

 

UNDER THE TOWER CLOCK
ON CAMPAU SQUARE

TRADESMAN

which we have been going through for
the last three years should be greatly

eliminated. Jay H. Petter.
—_++>—___-

Propose Cut in Canned Pea Sizes.

A reduction from six to three in the
number of standard sizes used in the
packing of peas is proposed in a re-
port sent to the canning trade by the
division of simplified practice of the
Bureau of Standards of the United

March 15, 1933

States Department of Commerce. The
report, resulting from a trade confer-
ence held in Chicago in January, sug-
gests that sieve sizes be divided into
small, medium and large. Canners
representing more than 85 per cent. of
the total annual pack of peas are re-
ported in favor of the change, which
will go into effect on May 1 unless
opposition develops.

 

 

 

Analysis of any se-
curity furnished up-

on request.

e

J. H. Petter & Co.

Investment Bankers
343 Michigan Trust Building
Phone 4417

 

¥ West Michigan's
oldest and largest bank
solicits your account on
the basis of sound poli-
cies and many helpful
services . .

OLD KENT
BANK

2 Downtown Offices
12 Community Offtices

es rr rtsiCS
> C. B. Kelsey, Investments [
} INTELLIGENT SUPERVISION OF HOLDINGS a
S We sponsor no securities at any time and can therefore render unbiased f
service. eS

GRAND RAPIDS, MICH., 11th floor Grand Rapids Trust Bldg. Phone 4720 a

2 0 0-0-0 D-DD 0-00-00 0-0 0-0

 

 

An - Old - School - Principle
In a Modern Institution

This bank will never outgrow its
friendly interest in its customers.
The spirit here will never change.
Helpfulness is the very foundation
on which we have built.

unchanging through the years.

Our service has broadened, our
business increased. But this is one
old-fashioned principle which we

will never give up.

CBUOLO

GRAND RAPIDS SAVINGS BANK
“The Bank Where You Feel at Home”

17 Convenient Offices

A spirit

 

 

 

 

 

 

 

 

| Y),, Sel ection of Risks
is Insurance Economy For You

 

WHY HELP PAY THE
LOSSES
ON POORRISKS?

Each year we are saving our
Mich 1p an Policyh olders over
$400,000.00

How?

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12

MICHIGAN

TRADESMAN

March 15, 1933

 

RETAIL GROCER

Retail Grocers and Meat Dealers Associa-
tion of Michigan.
President—Paul Schmidt, Lansing.
First Vice-President — Theodore J.

Bathke, Petoskey.

Second Vice-President — Randolph
Eckert, Flint.
Secretary — Herman Hanson, Grand

Rapids.
Treasurer—O. H. Bailey, Sr., Lansing.
Directors—Holger Jorgenson, Muske-
gon; L. V. Eberhard, Grand Rapids; John
Lurie. Detroit; EK B. Hawley, Battle
Creek: Ward Newman, Pontiac.

 

Wisconsin Reaps the Whirlwind on
Her Pet Industry.

King Canute, you remember, when
courtiers flattered him, cut their apple-
sauce. When the “forbidden” tide wet
his skirts he cynically declared that
earthly kings were not so much.

Despite 900 years’ intervening ex-
perience, our Government officials
have not vet assimilated Canute’s hard

common sense. This appears from a
report, disseminated end of December,
that Fred M. Wylie, deputy attorney
general of Wisconsin, threatens to bid
economic (milk) tides to stand.

Maybe, being of fresh water origin,
Wylie is unfamiliar with tidal habits.
Anyway, he is going to stop Supply
and Demand from operating in his
state. He will “rule’—note the kingly
phrase—that none shall pay less for
milk than the price he sets. He is
backed by the Department of Agricul-
ture and Markets—whether Uncle
Sam’s or ,Wisconsin’s is not clear, but
no matter since both disregard eco-
nomic laws. The backing is thus
quoted:

 

“The Department is prepared to and
will, if necessary, issue an order de-
claring it an unfair trade practice to
further reduce the price paid the
farmer.”

So this interesting situation: Wis-
consin milk is so abundant that dis-
tributors buy it below production cost.
They will be ordered not to lower
present price, regardless of offerings;
and, of course, if buyers are enjoined
from paying less, sellers cannot stimu-
late consumption by offering for less,
since to pay less will contravene the
rulings.

I find no provision for herding con-
sumers to “vending depots,’ maybe
as old time bosses herded voters “in
each enjoined under
penalty of a hard look to purchase a
given per capita allotment.

blocks of five,”

But such
arrangement, it seems to me, must be
had to Wrylie’s super-
economic scheme: and allotment is a
ly popular shibboleth among

round out

current
our regulators at this writing—so why
not that?

| fear me our 1933 forgetters of
Canute will experience a renewal of
the lesson of circa 995 that natural
forces are sad things to monkey with.
It seems fairly obvious that if folks do
not buy sufficient milk now to absorb
the supply, they will hardly buy more
under a pegged price.

This recurrence of kindergarten gov-
ernmenta] tinkering might evoke Gar-
gantuan laughter were it not for the
appalling feature, which strikes me
with sheer amazement: That, so far as
I have observed, not one trade editor
has spoken his mind—nor indicated
that he had a mind—against this out-
rageous encroachment on commercial
liberty, on men’s freedom to barter on

the basis of mutual agreement. Editors
have all been content to print the re-
port without comment.

Yet, aside from its childish futility,
here is incipient repression as grievous
as any that obtained in the Dark Ages.
The King has spoken—ours to obey
with unquestioning humility — God
save the King!

The truth remains as I experienced
it during some forty-seven years in and
of my native state, that Wisconsin has
consistently sown the wind during a
generation and a half on her pet dairy
industry.

Research, education, enlistment of
exact science, concentrated on bigger
and better production wrought such
great results that the industry became
supremely profitable. Dairymen were
the agricultural aristocrats. Dairy acre-
age was capitalized at increasing alti-
tudes. Generous and rapid profits at-
tracted farmers from other lines until
the inevitable happened: production
overook the consumptive outlet.

To promote this specially privileged
industry, the state did every customary
prohibitive, negative thing that char-
acterizes governmental interference
with commerce. It strained legality,
for one thing, to shut out oleomar-
garine, perfectly legitimate and whole-
Dairymen, alive only to
their own immediate interest, were
amusingly liberal users of oleo while
getting top prices for their butter—
oblivious, clearly, to how thus they
contributed to a narrower butter mar-
ket .

Characteristically, too, producers
thus pampered and protected gave no
thought to outlet. Wisconsin is too
near her markets for that idea. Con-
trast California where producers labor
under what they feel is a handicap,
that their produce must be lifted 2,200
miles to market—truly a vast advan-
tage because it can only be accomplish-
ed co-operatively; and because her
products meet others on an openly
competitive basis, California systemati-
cally enlarges her outlet and her prod-
ucts move into consumption usually
somewhat ahead of increased produc-
tion.

some as it is.

Wisconsin now reaps the whirlwind
of commercial and economic hetero-
doxy; of advertising and promotional
illiteracy—and apparently her enlight-
enment ts not yet.

One good inheres in bad laws, in

which transcend common
They cure themselves through
their own unsoundness. Pity that the
process is always costly, retards eco-
nomic readjustments, often entails
widespread suffering, seldom avoids
glaring injustice, generally is certain
to encroach hard on our remaining
liberties.

rulings
sense:

The costly consequences of Wylie’s
ruling, if issued, will appear when pro-
ducers discover that the pegged price
is no remedy for overproduction. Arbi-
trary pricing will not insure anybody’s
outlet. What will producers do then?
What would you do? Here is invita-
tion to bootlegging of milk which no
producer, it seems to me, would regard
as other than his normal heritage.

What we should all do right now is
rise in Our vigorous indignation in pro-
test, tell those “authorities” to jump in
their own milk cans as they may elect

but to keep out of ours, incidentally,
perhaps, learning that Supply and De-
mand is not yet abrogated. They
might also reread Gulliver’s Travels
for much needed enlightenment.

What is certain—the longer delayed
the sadder the consequences—is that
control will break down. Wisconsin
milk will again be sold on a free mar-
ket. If in the interval normal read-
justment occurs, price will rise and we
will forget this present squall, resume
our placid commercial way—until next
time.

If readjustment does not come soon,
dairymen will sell surplus cows and
turn to other activities; but this natur-
al, normal process is certain to be de-
laved and hampered, its consequences
aggravated, as always when artificial
“regulation” is attempted.

In all this Wylie is merely an inci-
dent. What we may well realize is
that herein American commerce has
got what it asked for. During thirty
years we have increasingly run_ to
Washington and Madison for help, for
protection, blind to the curtailment of
liberty thereby progressively entailed.
Presently increasing encroachment on
our freedom should awaken us to our
emasculation, when we can listen un-
protesting to such threatened govern-
ment ukase with the docility of serfs.
Have we utterly forgotten our lib-
erties? Did the Fathers do it all for
us? Have we no obligation to pre-

 

 

     
     
 

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20 LOS. NET WEIGHT

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serve what they got us? Has Esau
again sold his birthright?

Were it not so tragic, we might well
emit a hearty guffaw at the spectacle
of this present day would-be king—
less wise than Canute. But the fact is
that this is a tragedy of a wasted, dis-
sipated liberty. Paul Findlay.

Note—Since this was written in mid-
February, Wisconsin new relates how
dairymen have poured milk on road-
ways—25,000 pounds in one day—in
protest against inadequate returns.
Natural deflation already is upon the
industry. Farmers will not long do
this. Next they will sell their cows as
part of the process of restoring normal
balance between Supply and Demand
—process which will operate more
speedily and healthfully without than
with governmental interference. And
because liberty will be conserved in
proportion as natural readjustment
proceeds unhampered, here’s hoping
that economic law beats the authorities

to te iB.
——E———

The right use of leisure is no doubt
a harder problem than the right use
of our working hours. The soul is
dyed the color of its leisure thoughts.
As a man thinketh in his heart so is
he.

> -o-

Hard-times note: In some sections
merchants are breaking open cigarette
packages and retailing the smokes at
a cent each.

 

 
 
  

 

 

  

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MILLWAUKEE, WISCONSIN

Strictly
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March 15, 1933

MEAT DEALER

State Association of Retail
Meat Merchants.
President—Frank Cornell, Grand Rapids

Vice-Pres.—E. P. Abbott, Flint.

Secretary—E. J. La Rose, Detroit.

Treasurer—Pius Goedecke, Detroit.

Next meeting will be held in Grand
Rapids, date not decided.

Michigan

 

Insulation Makes Difference in the

Cost of Refrigeration.

Insulation has a direct bearing on
the maintenance cost of meat coolers,
whether they are erected on the prem-
ises or assembled at the factory of a
refrigerated equipment manufacturer.

The efficiency of the insulation de-
termines in a great degree the amount
of refrigerant that will be required.
Proper and adequate insulation is paid
for over and over again by the econ-
omy it effects. On the other hand,
use of insulation that is inadequate in
thickness or quality results in unneces-
sarily high refrigeraton. costs.

Insulation that is absorbent of
moisture, that is inadequate in thick-
ness or efficiency, or that is improper-
ly installed is certain to deteriorate,
necessitating expensive repairs or re-
placement.

Refrigeration in its simplest terms
is the extraction and removal of heat
from the goods to be held. This is
not done by immediate contact be-
tween the refrigerant and the meat
products, but through the medium of
air. Air cooled by contact with the
coils of ice, falls to the floor and
passes over and around the goods, As
it absorbs their heat, it rises and. cir-
culates through the coils or ice, giving
up its heat to the refrigerant. This
process of heat interchange by means
of the air is essential.

Removal of heat from the products
is not the only problem involved. The
difference in temperature between the
air insde the cooler and the outside
air causes infiltration of warm, moist
air through walls, floor, and ceiling
unless the cooler s effectively insulated.

It must be recognized that no ma-
terial is entirely heatproof; some heat
will get through any construction.
Most materials, and particularly metals
have little resistance to the transmis-
sion of heat. If walls were made of
these materials alone the heat leakage
would be so great that the cost of
effective refrigeration would be al-
most prohibitive. Constant, uniform
temperatures could be maintained only
with great difficulty. It is only be-
cause of the protection afforded by
efficient insulation that refrigeration is
commercially practicable.

There are a few materials which
have a very low heat conductivity, that
is, a high resistance to the passage of
heat. These are known as insulators.
One of the materials most widely used
in packing plants and for the insula-
tion of coolers and other refrigerated
equipment is corkboard.

In specifying an insulating material
packers and meat dealers should see
that the material selected is

1. Highly efficient in resisting the
passage of heat.
nonabsorbent — of
an excellent
material

2. Permanently
moisture, for water is
conductor of heat and any

that readily absorbs moisture becomes
useless as insulation.

MICHIGAN

3. Structurally strong and_ stable
so that it will stay permanently in
place without sagging, settling, shrink-
ing, swelling, or warping.

4. Free from objectionable
and from any liability to rot or mold,
or to harbor vermin.

5. Readily handled and erected by
labor and with

odor

available ordinary
tools.

6. Slow burning and a fire-retard-
ant.

7. Reasonable in cost of material

and erection.

—_—_>+>—__

The Menace of Chain Store Taxes.

In the capitol! halls of forty-one
states this month legislatures are
convening — impoverished legislatures
whose first considerations will be the
wherewithal to make up state deficits.
And in the lobbies of each of the halls
are anxious chain store men, there to
do what they can about impending
chain tax bills. They haven’t much
hope. Embarrassed and_ desperate
governing bodies are going to find any
source of revenue hard to turn down.

It was in 1931 that the big flood of
anti-chain legislation came. That year
125 bills were drawn up and_ intro-
duced, Nothing much came of them;
there was no legal assurance that such
laws were constitutional. But in May
of 1931—too late for most legislatures
to do much about it—the great blow
fell. The highest court of the land (in
a five to four decision) gave its sanc-
tion to the Indiana chain store tax bill,
opened the flood gates. Fortunately for
the chains the following year (1932)
was an off-legislation year. Only nine
states convened. Five of those— Ala-
bama, Arizona, Florida, Louisiana and
Wisconsin—enacted chain tax legisla-
tion.

Meanwhile the National Chain Store
Association, mindful of 1933’s poten-
tialities, made desperate efforts to
gather up the Nation's chains in a con-
certed campaign for protection. The
campaign didn’t materialize. It was
balked by lack of funds. Eighty per
cent. of the chains operate less than
twenty apiece. Amd to the
thousands of sectional and local chains
the big national organizations are more
often competitors than bed fellows.
Since most of the anti-chain legislation
then passed was directed mainly
against big chains and did little or no
damage to the little ones, the latter
could see no good sense in contribut-
ing to a big competitor’s cause.

In view of the situation facing them,
the amount of anti-tax advertising
done by the chains lately has not been
much. There has been an increase in
institutional copy designed to forestall
taxation indirectly by creating public
good will. And if such copy had been
run consistently during the past ten
years, many an advertising man says,
it might have been a successful fore-
staller.

It was not

stores

until this year that
municipal governments began to tap
the chains for city deficits. Palatka
(Fla.) and Portland (Ore.) led off the
parade last summer. Like the states,
the cities were quick to catch on and
before the year closed sixteen cities
had introduced such ordinances. Also
like the states, many other cities have
bills ready to near
future.—Tide.

spring in the

TRADESMAN

Customer’s Guest Sale.

While many merchants inform their
regular customers, and invite them in
for sales a day ahead of the date an-
nounced to the general public, a store
in the East has givevn this custom a
new turn. To build up a mailing list,
this store conducted a sale for regular
customers exclusively. The announce-
ment of the sale was sent by letter
only to people who had charge ac-
counts. This “customers only” feature
with the
letter were two “guest” cards, which

was emphasized. Enclosed
the customer was privileged to give
to friends. Each of these cards pro-
vided space for the writing of a name
sched-
uled for a Monday, normally a quiet

and address. The event was

day. Customers and guests were in-
structed to make their purchases in the
usual way, at regular prices, and when
their purchases were complete to turn
the cards in at the main office, where
a 10 per cent. credit or refund would
be allowed. The cards turned in, with
names and addresses, provided the in-
formation necessary for the building
of the mailing list. It is reported that
these events, conducted three times a
year, proved very valuable in develop-
ing new accounts. Customers who
presented their invitation letters were
discounts as the

allowed the same

guests.

——_>->___
Life is like a game of cards. You
must play the game with the hand
that is dealt you. The greatest glory,

after all, is winning with a poor hand,

   
 

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13

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A new food product, cheese chips, is
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the same way as potato chips.

 

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14

HARDWARE

Michigan Retail Hardware Association.
President—Wm. J. Dillon, Detroit.
Vice-President — Henry A. Schantz,

Grand Rapids.

Secretary—Harold W. Bervig, Lansing.
Treasurer—William Moore, Detroit.
Field Secretary — L. S. Swinehart,

Lansing.

 

Sporting Goods Trade in the Spring
Months.

Throughout the United States, the
public has been educated to look to
the hardware store for sporting goods.
There are stores devoted to sporting
goods alone, and there are stores in
other lines which carry sporting goods
departments; but the hardware dealer
has always secured a substantial share
of the trade.

A feature of sporting goods is the
wide and- increasing variety of lines
that can be handled. I can remember
when golf was a mystery to most peo-
ple on this side of the Atlantic. In
recent years we have witnessed the
emergence of skiing. New sports are
constantly appearing, and being popu-
larized: and, once established, while
the craze may pass, a certain vogue is
pretty sure to remain.

The wide-awake hardware dealer
will, consequently, find it worth while
to give some attention to such novel-
ties in his sporting goods department;
since the novelty of to-day is the craze
of to-morrow and the established sport
of next day.

With the approach of spring, sport-
ing activity bestirs itself in many lines.
For one thing, it marks the opening of
the fishing season. In river and lake
communities there will be a call for
canoes, motor boats and athletic equip-
ment. The enthusiastic golfer gets out
his togs; the baseball enthusiasts get
into action. It is timely for the hard-
ware dealer to show the people inter-
ested in these various activities that he
has the goods to meet their demands.

In handling sporting goods, it is
worth while to establish your store in
the public estimation as the place to
go whenever sporting goods are want-
ed. “If you can’t get it at Blank’s,
you can’t get it anywhere in town” is
the belief one big city store has man-
aged to instill into the minds of the
public. This has been achieved by
making the stock varied and compre-
hensive, by handling new lines first,
and by featuring a remarkably varied
selection.

In smaller communities it may not
be desirable to make heavy investment
in sporting goods stock. But the deal-
er who knows the various sports, the
equipment required and where to get
it, can render good service to his cus-
tomers by keeping in touch with manu-
facturers and jobbers, while at the
same time carrying in ample stock
those articles for which there is a
pretty sure demand. To handle the
business properly, you should have in
stock whatever your competitors are
likely to carry; and should be in a
position to get whatever else the oc-
casional customer may require.

All this presupposes
knowledge of sporting goods.

a thorough
If you

are not a sporting goods specialist, it
will be worth while to have one of
your salespeople specialize in the line.
In the small store it may not be neces-

tation

MICHIGAN

sary for the sporting goods specialist
to spend all his time in that depart-
ment, so long as he knows it. But if
one of your salesmen shows a special
interest in or aptitude for the line, en-
courage him to learn all about it.
Personal work is very helpful in de-
veloping business. Thus in one store

the sporting goods salesman makes a

practice of personally soliciting the
various athletic organizations at the
opening of the season. He knows the
officers of every organziation; he gets
in touch with organizations and indi-
vidual members; and quite often has
been able to quote attractive proposi-
tions which have cinched the entire
trade of an organization,

In this canvassing the quality repu-
established by the sporting
goods deparment is helpful. The fact
that your salesman won’t recommend
an article unless it is dependable makes
a lot of difference in the long run.

Sporting goods lend themselves
readily to attractive window display.
There are few lines where sales are so
directly traceable to displays. The in-
troduction into displays of pictures of
big league baseball players, tennis
stars, and other individuals prominent
in sport quite frequently adds to their
effectiveness. Pennants showing the
colors of college and local teams also
help out. If a big game is being put
on in your locality, put on a timely dis-
play that links up with the game.
Work in photos of the opposing teams,
or of star players.

The sporting goods department
should be given reasonable prominence
inside the store. It is good policy to
group all sporting goods together. The
line should have a fair share of window
display as well. With the average
hardware store in spring the problem
is to find window space for everything
that ought to be displayed. But the
line pays for a fair show.

It is often worth while to secure
mailing lists of members of various or-
ganizations in your territory and send
them circular letters or printed matter
with reference to lines you are featur-
ing. This is worth doing even where
your sporting goods salesman main-
tains a fairly close personal touch with
organizations and individuals.

Sporting enthusiasts have their
peculiarities. One experienced hard-
ware dealer discussed them thus:

“Baseball goods are always in fine
demand, especially among the young-
sters. The older people who do not
continue in the game usually become
fans; but the boys who enthuse over
the big league players inevitably or-
ganize back-yard leagues of their own.
You wouldn’t thnk it, but they want
good equipment. You would imagine
a 12 year old boy would be satisfied
with the cheapest glove he could get.
Why, I’ve sold these boys mitts run-
ning up into several dollars each. A
boy will work hard to get the money
for a mitt and then insist on the very
best he can afford. I find it is the same
with bats and balls. And the great
thing is to give them for their money
the very best value you can; for that
is what builds business.

“Fishing is different. It is the old,
dyed-in-the-wool angler who is the
great buyer of quality goods. Young
men are joining the ranks every year,

member your

TRADESMAN

but we don’t sell them as much or as
good quality as we do the old timers.
As, say, the middle of May approaches,
the old time angler gets restless. He
feels the call of the river. Right then
is the time to appeal to him with a
good, strong display. The minute he
sees it he will come in, buy some new
equipment, and be off.”

The better the hardware dealer un-
derstands the peculiar quirks of his in-
dividual sporting goods customers, the
more successful his business will be.

Victor Lauriston.

—_—__+++—___
The Pioneer Mother Twenty Years
Ago.

At this spot, my boy, your mother
and I parked our limousine one night
and made our way nineteen blocks
through the snow to the Paradise Pic-
ture Palace. We had driven round
and round for an hour and couldn’t
find anything mearer; every Square
parked solid. That gives you an idea

of what your parents endured.

“Tell me some more about those old
times, daddy!”

“Well, son, that same night we stood
in line for another hour before we
could get to the ticket window. I re-
poor mother was so
tired she could hardly stand up in her
silk slippers after we got inside. In
those days you didn’t even expect to
get a seat.

“I tell you, women had to be strong
and brave then. It was a hard life
they led. But your mother never com-
plained. She was always cheerful. She
used to say she had married me for
better or for worse and she would: face
any luxury with a smile.

March 15, 1933

“T chall never forget how courage-
ous she was on the long journeys we
were compelled to take in the car when
the roads were packed with other cars.
Sometimes we would drive half the
night to reach the proper resort hotel.
She would fall into bed totally exhaust-
ed with pleasure. But she was always
up and ready to push on the next day.

“Viou see, son, four hundred miles a
day was the standard for what we
used to call touring; and your mother
knew that if I got back home without
averaging that distance I should be
humiliated by other drivers I met at
the club. So she stuck by me.

“But she paid a penalty. I have al-
ways thought that the luxuries she
endured then have kept her from en-
joying life to-day.”

“Was it awfully hard, daddy?”

“Son, you have never stayed at one
of those expensive resort hotels that
everybody had to go to when your
mother and I were young, so you can’t
picture what we went through. But
as I say, like most of the fine Ameri-
can women of the times, she stood by.
I never knew any woman who could
endure as much recreation as she
could without flinching.

“Fortunately she was spared to see
her family happily established among
their privations. She said to me just
the other day, ‘James, it makes me so
happy to know that by holding on as
we did in those long rich years we
were able to live to watch every one
of the children enjoying poverty.’

“You have a mother to be proud. of,

9

son. McCready Huston.

 

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March 15, 1933

MICHIGAN

TRADESMAN

   

15

 

DRY GOODS

Michigan Retail Dry Goods Association.
President—Geo. C. Pratt, Grand Rapids.
First Vice-President—Thomas P. Pit-

kethly, Flint.

Second Vice-President—Paul L. Proud,

Ann Arbor.

Secretary-Treasurer—Clare R. Sperry,

Port Huron. .

Manager—Jason E. Hammond, Lansing.

 

PRELIMINARY ENQUIRY.

 

Is It a Hindrance or an Oppor-
tunity?

In the Donaldson Dry Goods and
Apparel Shop, a suburban store carry-
ing yardage and ready-to-wears, the
telephone rang. The proprietor an-

swered.
“Mrs. Herbert speaking. Is this
Donaldson’s?”

“Yes, Mrs. Herbert. How are you?”

“Fine, thank you. What have you
in nine-quarter sheeting?”

Distinctly and rather slowly the mer-
chant named three well-known brands,
stating the price of each. “You un-
derstand, of course, Mrs. Herbert,
these are gleached. Would you be at
all interested in unbleached?”

“Why, I hardly know—how is the
brown in price?”

“We have two grades. One is firm
goods, of excellent quality. We are
selling this at 29 cents. It soon bleach-
es out and makes durable sheets,
easily laundered and highly satisfac-
tory. In the unbleached we have also
a light weight that we’re making a
special on this week—only 19 cents.
We take pride in our line and we'll
be glad to show you the goods whether
you buy or not.”

“T’ll_ come in
Donaldson.”

True to her word, Mrs. Herbert,
who has a household of seven to pro-
vide for, arrived in a few minutes.

Mr. Donaldson being ‘busy with a
customer, Mrs. Huxley, who has been
in his store five years. and under his
training has become a well-liked, effi-
cient. saleswoman, waited upon Mrs.
Herbert. Soon that thrifty matron
had made her decisions, a bolt of
bleached and another of brown were
tucked in her runabout, and she was
driving off, while the pay for her pur-
chase was reposing in the Donaldson
cash register.

Other customers left and for a little
time Mr. Donaldson was alone with
his helpers, who at present are the
Mrs. Huxley just mentioned, Miss
Powell, not so experienced but apt and
attentive, and Jimmy Dorman, a high
school boy just taken on ‘to sweep in
the morning and help on Saturdays.

Jimmy’s store experience has been
brief, three months in this part-time
way with Mr. Rawlins, Mr. Donald-
son’s chief competitor. When Mrs.
Herbert entered the Donaldson store,
Jimmy had just returned from Raw-
lins’, where he had gone on an errand.

“I didn’t know, Mr. Donaldson, but
you were wasting time at the phone,
explaining to Mrs. Herbert all about
that sheeting,’ remarked Jimmy, but
I guess not.

“She called up Rawlins’ while I was
there. Mr. Rawlins was visitng with

right away, Mr.

his cousin who drives into town every
week. They were discussing technoc-
racy and Mr. Rawlins didn’t notice the
phone bell.

“Jennie Moore, the girl who works
there, tried to answer. She’s a nice
girl but she never does know what
they have or the price.

“She asked to be excused to find out,
but she was so nervous she couldn’t
put her hands on the goods and she
dassn’t interrupt her boss’ conversa-
tion. So she went back and told Mrs.
Herbert she was awfully sorry but she
hadn’t found the sheetings, although
she knew they had three or four kinds.
She couldn’t tell the prices either but
she was sure they were low, for Mr.
Rawlins had said that all cottons are
down. Wouldn’t Mrs. Herbert come
in?

“Well, Mrs. Herbert didn’t go
there. Jenny was hanging up the re-
ceiver as I left. I wasn’t three
minutes getting back and when I came
in here Mrs. Herbert and Mr. Donald-
son were talking over the phone.

“Jenny wasn’t to blame. Mr. Raw-
lings never spends much time answering
a ring, that is, unless someone is plac-
ing an order. Enquiries about goods
and prices he makes short work of. He
says, ‘You can’t scarcely ever sell any-
thing by phone. Better just tell ’em
to come and see the goods.’ ”

“l’m not criticizing Mr. Rawlins’
methods,” Mr. Donaldson began, “but
there are two ways of regarding an
enquiry, whether it comes by phone or
s made here in the store. It may be
considered a hindrance, even an an-
noyance; but it is also an opportunity,
and one that I want we shall all try
to make the most of.

“Not that a painstaking reply will
always result so happily as just now
in the case of Mrs. Herbert. But in the
long run, care and intelligence in
answering do bring results.

“In our situation, our real competi-
tion, as you know, is with the big
down-town stores. Our rent is low
comparatively, and our regular selling
prices are at least not higher than
theirs. Our main trouble is to get
people to come and see what we have
and how far money will go right here
in their neighborhood store,

“Having been here fourteen years,
Mrs. Donaldson and I know person-
ally almost everybody living here-
abouts. In most ways this acquaint-
ance is a help. But many women hate
to ‘shop around’ in stores where they
are known. If planning a large pur-
chase, they prefer making a trip into
the city. There they can go from
store to store and compare qualities
and prices, and not a soul knows them.

“They feel that we'll feel sore if they
come here and put us to the bother of
showing our goods, and then they
don’t buy.

“This is the reason so many call up
and make an enquiry instead of com-
ing. There’s no way known to prevent
this hiding behind the telephone, but I
make it a point, whenever I can do so,
to tell people that we want them to
come and see what we offer, whether
they buy or not.

“Years ago I sold time clocks to in-
dustrial plants. Introducing a new
article is of course far harder than
calling on an established trade and
taking orders. When I could get a
prospect to asking about my clock,
especially enquiring the price, I felt
things were coming my way.

“One enquiry de-
- serves skillful handling is that with a
serious-minded person, behind the en-
quiry is a definite idea of buying.
When such a woman as Mrs. Herbert
asks about sheetings, a sale is already
about 75 per cent. accomplished. Some
store will get it. The way her phone
call is answered may determine what
store will have the good fortune to
measure off the goods.

reason why an

“Tt is greatly worth while to culti-
vate a good telephone manner—pleas-
ant voiced, courteous, unhurried, un-
derstanding.

“Here we'll go on the assumption
that every enquiry, whether made in
the store or by phone, is an opportun-
ity. Let us watch our manner of

ninkienieit

and also watch

Ella M. Rogers.
a a oe

Men’s Fall Suits Ready May 1.

With Fall lines of woolen and wor-
sted suitings expected to be opened at
the end of this month, clothing manu-
facturers will have their Fall ranges
ready about the first of May. Unless
wool goods prices take a sharp upward
turn, which is not generally expected,
manufacturers expect the new styles
to be unchanged in prices. In the last
week, piece goods have firmed: slight-
ly, as raw wool showed indications of
moving up. Rumors are prevalent
that many woolen mills with-
drawn prices, but these reports are un-
founded. Producers are not accepting
any large contracts, however,

handling enquiries

results.”

have

 

 

MICHIGAN BELL
TELEPHONE CO.

 

 

 

 

 

YOUR DOCTOR

is available instantly

BY TELEPHONE

Life itself may depend on reaching your
doctor quickly. Whatever the hour...
whatever the weather... he will re-

spond promptly to your eall.

Only with a telephone can you summon
your doctor instantly in an emergency.
Just one such call may be worth more
to you than the cost of the
telephone for a lifetime.

 

 

 

 

 

 

 

   

GRAND RAPIDS PAPER Box Co.

Manufacturers of SET UP and FOLDING PAPER BOXES

SPECIAL DIE CUTTING AND MOUNTING

G R AN D

G AN

 

RAPIDS. MI

C H I

 

16

HOTEL DEPARTMENT

Wine,

 

Reducing the Victims of
Women and Song.

Los Angeles, March 11—Sunday
last, in company with Mr. and Mrs.
J. P. Oberlin, of Traverse City, and
Mrs. Jacque Percy, formerly of Grand
Rapids, we made a start for Sunland,
in the San Fernando Valley, intend-
ing to enjoy a picnic lunch in the larg-
est forest of live oak trees in Califor-
nia. We selected a day, however,
when everybody in Los Angeles had
the same idea in view and found the
standing room sign already displayed
when we arrived. Whereupon we de-
cided to ignore the whole bunch and
organized an impromptu exploring
party instead, continuing on a brand
new but perfectly elegant highway to
Angeles National Park, some sixty
miles away, where we found primitive
offerings in copious portions. We
passed over a ridge East of the Ver-
duco mountain range, which brought
us through the San Gabriel Valley and
up to the crest of the mountain range
by that name, where we found gorg-
eous scenery backed up by_ snow-
capped summits. Thence to Switzer-
land and down into a deep canyon
where we roosted by a tiny mountain
stream, spread out our lunch on huge
rocks at the stream’s edge, and pro-
ceeded to demolish chicken sandwich-
es, Banbury turnovers (an offering
peculiar to Los Angeles bakers),
washed down by certain liquid prod-
ucts also peculiar to California, and
all amidst mountain vistas the like of
which are not to be found outside the
Grand canyon. It is in this sector
that the celebrated thirty million dol-
lar dam, for the storage of water is
being erected in San Gabriel canyon.
There is no stream worth mentioning
in the canyon, but when the summer
sun strikes the ravines, there will be
snow water good and plenty. After
partaking of the aforesaid luncheon
we re-embarked in our Studebaker,
worried somewhat about the lack of
gas stations and the possibility of ap-
plying shoulder power to same, we
came to a descending grade which
brought almost to the city limits of

beautiful Pasadena, having passed
through Hollywood, Glendale, San
Fernando, Sunland, Tajunga, two or

three mining camps in partial opera-
tion, and a lot of embryo smaller
cities too numerous to mention. To-
morrow the same identical group of
unemployed are carded for a trip to
Palm Springs for the purpose of giv-
ing the dwellers over there something
to talk about. The Oberlins acknowl-
edge that there is a slight difference
between the topography of commen
in comparison with that of Dear Old
Michigan.

Los Angeles to-day stands in the
lead of all cities in the world in the
matter of airplane supremacy. A Gov-
ernment survey completed reveals that
fact that in the number of planes
owned and operated, in the volume of
air mail and passenger business and
in the number of airports in use she
is the premier city of the world. It 1s
worthy of mention that the first com-
mercial airport in America was estab-
lished here, and to-day the amount of
air mail going out and coming in, not-
withstanding the increased rate for
that particular service, is greater than
in any other city in the country not
even excepting New York. This mail
is equivalent to 20 per cent. of the
Nation’s total weight and more than
30 per cent. in total income from such
sources. Manufacturing establish-
ments here turn out hundreds of these
conveyances monthly, and_ private
ownership of same exceeds the human
imagination. The air ship is no longer
a curiosity in the lives of hundreds of
business men, who have become ac-
customed to this speedier mode of
travel.

 

Nor is a letter by air such a

MICHIGAN

curiosity as to be noticed by excited
neighbors and friends, as it was only
a short time ago. No such marvelous ~
spectacle has been seen in all the world
around in all the annals of history as
is displayed by the growth of aviation
in the past decade—and of all the cities
of the wee Os ae leads.

 

Every time a new hotel is opened
they go every previously established
institution one better. A very recent
innovation is the stationary corkscrew.
Time was when the Bible was even
chained to the pews in the houses of
worship, so they could be read with-
out danger of losing them. There is
less danger of that nowadays for the
reason that the Gideon Bible is not so
protected. But corkscrews are easily
slipped into pockets, and making t them
a part of the basic structure is surer
Not that the ordinary scofflaw of to-
day would stoop to petty larceny, bat
there is the souvenir collecting fad we
all know about. The practice of sup-
plying.this open sesame, while bene-
ficial to the guest, is doubly so to the
hotel. The custom of enveloping the
bottle in several folds of toweling and
thumping it against the door jamb to
force out the cork is bad for ae towel
as well as the door jamb. When, in
moments of extreme need the neck is
broken off by a sharp blow on the
edge of the bath tub, the glass gets
inte the carpets, the waste pipes and

the tub enamel is more or less nicked.
The cost of corkscrews is slight, and
when securely attached to a ring bolt
imbedded in the concrete wall they are
good for a long drawn out siege. And
some of these naughty law violators
have expressed satisfaction over the
innovation.

-The local papers are full of the do-
ings of a young lady, who exploited
her nerve in making a trip from Chi-
cago to Los Angeles, on an invest-
ment of $7.90. The old-fashioned
tramp rode the brake-beams and ask-
ed for handouts at the back doors. He
looked generally ashamed of himself
and retired to the alleys or vacant
buildings for hiding. He was a bird
of passage, going North in the sum-
mer to escape the heat and South in
the winter to keep warm. But the
modern auto tramp knows no. such
modesty. He glories in effrontery and
bids for applause. To the appeal for
a ride, the autoist slows down only to
be hit over the head with a piece of
gas pipe and be relieved of his watch
and loose change or else carries the
beggar on another leg of his journey
to get his picture in the newspaper.
The school boy who would spurn to
beg for a crust will beseech a ride. A
woman who would not stoop to ask
for a quarter will hold you up and ask
you to help her on her journey. You,
of course, pay her passage. Starting
out on a journey and sponging one’s
way, is not so much of a feat; it is
just sublime gall—strangers supply the
gasoline—and the “heroines” get the
plaudits.

 

It is claimed that not long ago any
male resident of California who dash-
ed off to a party where “wine, women
and song” were in evidence stood a
good chance of waking up in the
morning to find that, beside possess-
ing the proverbial headache, some
Ititle blonde thing had persuaded him
to trot over to the justice’s office to
take on the responsibilities of a matri-
monial environment. There was a lot
of this, obviously, for there are a lot
of blondes and a vast quantity of gin
in California. Finally, the master
minds of the legislature evolved a
scheme which protected mere man
from designing women—at least while
he was handicapped by the romantic
urges inspired by the essence of
juniper in alcoholic solution. The
scheme was promptly made a law and
now stands as such. Three days must
elapse before the moonshine struck

TRADESMAN

gent and the girl, who figures that she
would become the beneficiary of =
life insurance policy, can be united 1
the bonds of matrimony, even see
they have procured a license, and one
or the other. or both, a divorce. It is
a great law. It protects the inebriated
victim of the woman’s wiles—if he
can sober up in two days. If he can-
not, it probably serves him right. Of
course, the seductress can put him in
a car and take him say, from Los
Angeles to Tia Juana, Mexico, and
there the dirty work may be ac-
complished across the border. But
there is at least a sporting chance in
this. He may recover his senses dur-
ing the 150 mile drive or may even be
killed in a smash up. Men get pro-
tection in California. To prove this
point more effectually, let me remark
that a recent court ruling in this state
has made it positive that a man can,
and under certain circumstances, shall
receive alimony. It is no longer pos-
sible for a heartless woman to marry
a man and, once his youth is gone and
his best vears wasted in the noble ac-
complishments of fatherhood, toss him
aside like a cast-off glove while she
flees to the arms of some home-
wrecker who has studied the saxa-
phone or ukulele by correspondence.
She can chuck him brutally out in the
world to earn his. own living, to be
sure, but in California the woman pays
and pays, under such conditions he
may go into court and, if his pride
does not hinder or his gentle nature
shrink from the publicity of such pro-
ceedings, he can tell all If it is
shown that his life has been unhappy,
that the cars she bought him are not
gifts of love but mere formalities, he
can sue for alimony and get it. Man,
in California, is no longer a mere
puppet for unscrupulous females who
“lie, love and leave.” The new legal
trend is rapidly approaching the
Utopian, so far as the male of the
human species is concerned. Only re-
cently a woman who petulantly put
her husband to death by tossing a to-
mato, which it afterwards developed
was inside of a can, was sentenced to
prison, and the judge even hinted he
would not feel favorably inclined. to-
ward parole, for a few months, at
least, and still there is that silly talk
about men of to-day not being what
their forefathers were. But, at any
rate, migration of the male sex to
California is thereby encouraged, and
a new army of crooners and their like,
may be anticipated in the future. The
anti-salooner will present the argument
that vile liquor is responsible for these
complications, but I maintain the little
blonde creatures are indirectly, at least,
responsible for about everything.

 

Hotel and Restaurant
Equipment
H. Leonard & Sons
38-44 Fulton St., W.
GRAND RAPIDS, MICH.

 

Store, Offices & Restaurant
Equipment
G.R.STORE FIXTURE CO.

7 lonia Ave., N. W. Phone 86027

 

March 15, 1933

 

CODY HOTEL

GRAND RAPIDS

RATES—$1 up without bath.
$2.50 up with bath.

CAFETERIA IN CONNECTION

 

 

ALL GOOD ROADS LEAD TO
1tONIA AND

THE REED INN

Excellent Dining Room
Rooms $1.50 and up
MRS. GEO. SNOW, Mgr.

 

 

MORTON
HOTEL

Grand Rapids’ Newest
Hotel

400 Roums -t 400 Baths

RATES
$2.50 and up per day.

 

 

“A MAN IS KNOWN BY THE
COMPANY HE KEEPS”

That is why LEADERS of Business
and Society make their head-
quarters at the

PANTLIND

 

HOTEL

“An entire city block of Hospitality’
GRAND RAPIDS, MICH.
Rooms $2.25 and up.
Cafeteria -i- Sandwich Shop

 

 

Park Place Hotel

Traverse City

Rates Reasonable—Service Superb
—Location Admirable.

GEO. ANDERSON, Mgr.
ALBERT J. ROKOS, Ass’t Mor.

<a
—~

New Hotel Elliott
STURGIS, MICH.

50 Baths 50 Running Water
European
D. J. GEROW, Prop.

 

 

Occidental Hotel

FIRE PROOF
CENTRALLY LOCATED
Rates $2.00 and up
EDWARD R. SWETT, Mgr.
Muskegon -t- Michigan

 

 

 

 

Columbia Hotel
KALAMAZOO
Good Place To Tie To

 

 

 

 

 

Warm Friend Tavern
Holland, Mich.

Is truly a friend to all travelers. All
room and meal rates very reasonable.
Free private parking space.

JOHN HAFNER, Manager

 

 

 

 

 

 

HOTEL ROWE

We have a sincere
interest in wanting to
please you.

ERNEST W, NEIR

MANAGER

 

 

 

 

 

 

 

 

 

 

 

March 15, 1933

MICHIGAN

TRADESMAN

17

 

Traveling men and the hotels have
undoubtedly been among the greatest
sufferers in the recent epidemic of
bank holidays. Commercial travelers,
as a rule, depend upon the hotels to
cash their checks and drafts, and to
add to complications, others pay their
hotel bills by checks and drafts. But
through all the unpleasantness both
classes have functioned nearly 100 per
cent. Detroit hotel men imported
funds from other localities to help out
the situation. These have sure been
strenuous times, but if Congress will
extract enough pabulum out of the
situation to enact laws guaranteeing
bank deposits, the energy employed
will be well expended. When de-
positors discover that banks are ports
of safety instead of rendezvous for in-
trigue and highjacking there will be
no more runs on depositories, and con-
sequently fewer panics.

Fred. Doherty. president of the
Michigan Hotel Association and Chas.
H. Stevenson, Hotel. Stevenson, De-
troit, general counsel for the same or-
ganization, have started out to give
bad-check passers some uncomfortable
moments. They are collecting data
from the statutes of the various states,
compiling same and are going to ask
the Michigan legislature to go them a
few better. It is a well-known fact
that the present Michigan laws are
sorely inadequate and if these ener-
getic individuals are given the right of
way there will be something stirring.

 

 

A “house physician” in a hotel need
not necessarily be an “inmate” of that
institution and seldom is, but certain
developments have been demonstrated
by one state hotel organization which
would indicate that a very large per-
centage of healers are little better
than wolves in sheep’s clothing, They
prey on guests of the hotel by charg-
ing shamefully for what they try to ac-
complish and then divvy with the hotel
management on the results. Many a
poor stranger traveler has been “ironed
out” by paying fees that would make
the ordinary medical man blush with
shame.

 

The Windsor (Ontario) Hotel As-
sociation has elected Myron R. Gilbert,
manager of the Prince Edward Hotel,
in that city, as president for the com-
ing year to succeed Preston D. Nor-
ton, general manager of the several
Norton properties. Mr. Gilbert has
been an honorary member of the
Michigan Hotel Association for sev-
eral years, has been very punctillious
in his attendance at the meetings, and
its “boys” will be mightily pleased to
know that he has been placed in the
executive chair. Me, also.

 

Hotel Franklin, Detroit, after a
siege covering a period of several
weeks, has finally been opened by the
receiver, David James, who has ap-
pointed Edward M. Price, formerly
connected with the American House,
Detroit, as manager. He will be as-
sisted in the management of the hotel
by Robert O. James, son of J. W.
James, who was active in the manage-
ment of this property many years.
Robert O. is of the fourth generation
of one family who have presided over
the destinies of this institution, This
hotel was for a long time known as
the Franklin Temperance House, but
it is reported that it will inaugurate a
tap room if beer again becomes. a
legitimate article of merchandise in
Michigan.

The Grand Hotel, Mackinac Island,
for a long period one of the palatial
hotels of the whole country, and re-
cently in the hands of a receiver has,
according to reports, been purchased
by W. S. Woodfill, Chicago, at the

reported price of $75,000, who will op-
erate it this coming season.

The Cadillac Hotel, St. Clair, has
been taken over by Gustave Moebs,
who formerly conducted a hotel at
Romeo, and will be run by him this
season. Capt. and Mrs. Frank Meno
have been in charge of this institution
for the past year.

Adolph M. Lee, Detroit, has taken
over the old Dover Hotel, in that city,
and it will hereafter be known as Ho-
tel De Vur. It was formerly operated
by Paul Shapero.

 

A 39 story hotel, just completed in
London will, it is said, be conducted
on the American plan. Some hotel
men out here tell me that there will
in the near future be a general re-
sumption of this plan in the operation
of hotels on this plan. I fail to see
the logic of this return to the primitive
times when we all used to give the
tired traveler a room and_ three
“squares” for the same remuneration
we more latterly secured for the room
alone, but it may be so, in which case
we will hear of the drug stores put-
ting in equipment for handling
lodgers.

Plans were laid at a meeting of the
board of directors of the Great Lakes
Touring Association, held at Detroit
recently, with President John A.
Anderson, manager of Hiotel Harring-
ton, Port Huron, in the chair, to issue
a new type of road map this season.
This map will include a much larger
territory, showigg the roads leading
into the Great Lakes area, so that it
will replace numerous private publica-
tions which have heretofore been
issued for the benefit of tourist guests.
Dues in the association were reduced
from 50 cents per room to 25, with a
minimum of of $25 and a maximum of
$250, and a plan of general newspaper
advertising was agreed upon. It is
said to be one institution which has a
healthy treasury,

 

A raft of candidates for the presi-
dency of the National Greeters at the
coming annual convention. I nom-
inated Preston D. Norton, one of the
best hotel men ever and a going in-
stitution in Greeter affairs for this
position and propose to see that he is
elected.

 

Some say that the return of liquor
to the mrechandising field will bring
back good times, but I advance the
claim that a stable currency with a
good, safe place to keep it, will have
as much to do with a return of pros-
perity as any offering shied into the
ring so far.

 

The first auto bus line established
in America was operated between Lud-
ington and Shelby, nearly two decades
ago by M. W. Rush and Adrian Luce,
the former a Chicago telegraph oper-
ator and Mr. Luce an advertising pro-
moter. Both were interested in Pent-
water realty and both were imbued
with the very laudable notion that
transportation facilities would promote
transportation. They expended a
small fortune in several commodious
busses, not so different from the ones
in use nowadays, but their schedule of
fares was too low—three cents per
mile—and road conditions were against
them. These busses were afterward
put into service in Western New
York. I am reminded of all this by
running across Mr. Luce at. a recent
meeting of the Michigan society here.
He now has a successful advertising
business in Los Angeles.

 

When I was visiting Michigan three
years ago and was being piloted over
the state by one of my hotel friends,
I used to see a lot of mechanical road
graders in operation on the highways.
An investigation proved that every
time a road grader was employed
twenty-seven laborers were released
from employment. Out he-e now the

machine is resting or rusting by the
roadside and the twenty-seven men
have jobs and are mighty glad of it.
Maybe this will develop a way to-
wards assisting the unemployed. Of
course there will be those who will
make light of the matter, but I have
been of the opinion for many years
that too much improved machinery
was enough. With less machinery
there would be fewer life insurance
agents, and, as Will Rogers says,
fewer people lining the highways with
no personal belongings except di-
plomas.

 

A Denver cafeteria owner who has
‘been fighting patent claims on special
fixtures, has won his first inning in the
Federal court. This was a test suit to
determine whether 25,000 restaurants
in the United States would be com-
pelled to pay royalties on equipment
which was more or less in general use
before the patent was granted.

Frank S. Verbeck.
a a er
Rounding Out a Beautiful Life.

Hon. Charles W. Garfield celebrated
his 85th birthday very quietly at his
home in this city yesterday, surround-
ed ‘by ‘beautiful flowers which were
sent as evidences of the esteem in
which he is held by his friends.

In writing of Mr. Garfield to-day
one finds a conflict in his mind. On
the one hand one realizes how dis-
tasteful mere personal praise has
always been to Mr. Garfield. On the
other hand, one feels the prompting of
a great love to bear testimony. For
my part I do not recall a time when
I have been more glad to bear testi-
mony or record gratitude or express
my affection. First of all when I think
of him I think of the title of one of
Dr. Dole’s books, “The Religion of a
Gentleman.” In the best sense of the
word Mr. Garfield is a gentleman and
his religion is the religion of a gentle-
man. There is about him that fineness
of nature, courtesy, breeding, that
deportment, that culture which we
associate with a gentleman. And the
reason why I use the term “in the
best sense of the word” is because in
the minds of some people a gulf exists
‘between a gentleman and the great
mass of the plain people. There is no
such gulf, and no such gulf exists in
his life. In the best sense of another

great term, he is thoroughly demo-
cratic—one of the people. One can go
on and
acteristics as we know him, but it is
The simple mention of
a few words is enough, the application
we all can make: Intelligence, humor,
cheer, unselfishness, purity, modesty,
courage and what St. James calls the
surpassing gift of kindness.

Mr.
humor without being frivolous, a gay
spirit without lacking sympathy for
the suffering; he is scholarly without
being pedantic, upright without being
didactic, a home lover without ignoring

enlarge upon leading char-

unnecessary.

lively sense of

Garfield has a

his duties to the community, state and
Nation.
Sixty years. |
talked with him even for five minutes
without being refreshed and cheered
on my way by the contact.

I have known him for nearly

never met him and

Such is the power of a clean, clear,
genuine, sympathetic and modest per-
sonality.
the possessor is generally totally un-
conscious. I have no doubt that if
Charley, as his old friends always like
to call him, could know of my sense
of gratitude for the tonic effect of his
acquaintance, which perhaps he scarce-
ly regards as other than an early and
boyish friendship, he would be the
most surprised of men.

As I parted company with him last
evening, after spending a few hours
at his restful home, he remarked,
“Ernest, we are getting pretty near the
end, but we are not afraid.” I ac-
quiesced in his remark, because I know
he walks with God and goes about
doing good every day of his life,

E. A. Stowe.

But it is a power of which

—__—_-¢
Corporations Wound Up.

The following Michigan corporations

have recently filed notices of dissolu-
tion with the Secretary of State:
Lovewell Smith Realty Co., Northville.
Fairway Florists, Detroit.
Goodlin. Radio Co., Inc., Kalamazoo.
Evans-Legg Motor Co., Birmingham.
Rees Fashion Shop, Inc., Lansing.
Detroit Herald-Tribune Corporation,

Detroit.

Continental Ice Co., Detroit.
Hornell Ice & Cold Storage Co., Del-
ray.

 

   

Monroe -

 

POPOV OPO EOE OOOO OE

The Union Bank of
Michigan

Under authority of the State
Banking department resumes
business in all departments sub-
ject to government regulations
forbidding payment of gold and
to prevent hoarding.

Union Bank of Michigan

Ottawa -

PUI

     
     
     
     
       
 

Fountain

 

 

 

 

18

MICHIGAN

eines

DRUGS

Michigan Board of Pharmacy.
President—J. W. Howard Hurd. Flint.
Vice-Pres.—Duncan Weaver. Fennville.
Director—E. J. Parr, Big Rapids.
Examination Sessions—Three sessions
are held each year, one in Detroit, one in
the Upper Peninsula and one at Ferris
Institute, Big Rapids.
Michigan State Pharmaceutical
Association.

President—F. H. Taft, Lansing.

First Vice-President—Duncan Weaver,
Fennville.

Second Vice-President—G. H. Fletcher,
Ann Arbor.

Secretary—R. A. Turrel, Croswell.

Treasurer—William H. Johnson, Kala-
mazoo.

 

 

The Pharmacist Should “Practice Self-
Medication.”

Qn Dec. 15, 1932, Harry 5. Noel,
editor of Tile and Till and advertising
director of Eli Lilly & Co., gave a talk
on “The Cross-Roads of Pharmacy,”
in the lecture hall of Brooklyn College
of Pharmacy. Prefacing his address
with jokes that had the audience in
the proverbial stitches, and subsequent-
ly stressing the advantages of conduct-
ing professional pharmacies, his mes-
sage proved most stimulating and in-
spirational.

However, in the open forum that
followed, a member of the audience
questioned Mr. Noel as to what he
could suggest to alleviate the distress
and chaotic condition pharmacy finds
itself in. Mr. Noel admitted his per-
plexity in being able to offer a rational
suggestion along that line. He could
have just as well been asked what he
could do for the depression. In either
instance, one can readily appreciate
what an embarrassing question it was.

Notwithstanding, at what already
marked the termination of that part of
the program, the chairman called upon
Professor Anderson, Dean of the
Brooklyn College of Pharmacy, to add
a few words. Addressing the party
who had only a short while ago asked
Mr. Noel to solve the problem afore-
mentioned, Dean Anderson offered his
remedial agent which consisted of two
words and they were: Practice self-
medication.

One could interpret that suggestion
in no other way than that in which it
was intended. Dean Anderson was
hinting that pharmacists should cope
with their own problems instead of
constantly depending on others. And
that was as fine a bit of advice as
could be given.

Now, what may be some ideal meas-
ures suitable for self-medication? Since
I have asked the question, I’ll endeavor
to answer it.

Firstly, demand a reduction in rent.
Many pharmacists feel that it would be
a futile request and yet others who
have come to reasonable understanding
with their landlords had their rentals
reduced materially. Charles J. Clayton,
secretary of the Colorado Pharmaceu-
tical Association, sees the situation in
this light: “I believe that most land-
lords would rather take a lower month-
ly rental than have a vacant store,
which is the only alternative in many
cases.”

Secondly, cut down your stock. In
one of the stores I visited, there was
so much merchandise on the shelves
that I had imagined for the moment

the owner was in the wholesale drug
business. In view of the fact that the
turnover is not what it used to be, cou-
pled with the downward trend of prices,
over-stocking is a foolish move, the ef-
fects of which are not infrequently
disastrous.

Thirdly, cut out the cut-pricing ten-
dency. Some know no limit to estab-
lishing prices incredibly low and on
which are not  competi-
tive and consequently don’t war-
rant cutting. In the neighborhood of
our store, certain pharmacists are filling
prescriptions at three for a dollar and
a quarter or thereabouts. Of all things
to cut on prescriptions should be the
last, because they are the sole back-
bone of pharmacy. In fact, some of
the customers tell the pharmacist what
he should charge, in due time they will

items

be telling him how to run his business.
And where they will run it, is quite
obvious.

Fourthly, make your store look like
a pharmacy. Just as clothes make the
man, appealing windows make _ the
store. One pharmacist complained that
it cost him five dollars to put in a
window display and he figured that
the returns did not justify it. Yet we
cannot always think along monetary
returns. A window which is period-
ically dressed with items pertinent to
pharmacy will make an impression,
which, like advertising, is a cumula-
tive one. By continually bombarding
the passersby with good window dis-
plays, the store following this motive
will gradually and surely enlist a
growing patronage. However, spend-
ing five dollars every year on a win-
dow display and then expecting results,
as the pharmacist referred to above
did, is just another one of those fool-
ish notions some of our brethren en-
tertain.

Fifthly, read the
publications. No better perspective of
the pharmaceutical field can be gotten
than by perusing those journals.
Monthly, one can glean ideas which,
when incorporated in the routine of
the business, will tend to show marked
productivity. After all, many conduct

pharmaceutical

one man pharmacies and outside of
their own little sphere, do not know
what is going on outside of their door.
No one knows so much about one’s
own calling that one should not learn
a little more. And as diverse an enter-
prise as a pharmacy is, there are vir-
tually a hundred and one new ways
to stimulate business.

Sixth, do your own detailing among
the doctors. How should he know
what to send his patients to your store
for unless he is familiarized with your
stock? For example, one druggist I
know put in a full line of trusses. He
informed his doctor about that and
about a month later a patient was
recommended to the druggist. Of
course, the trusses are selling slug-
gishly, and then again it is only a short
while ago that he installed that type
of business. After a year or two, or
perhaps a little longer, he will build up
this side-line which has been and al-
ways will be highly remunerative.

TRADESMAN

Lastly, give as much time to sales-
men as you can. Their missionary
work is of inestimable value. They
will give you certain slants and sug-
gestions that will be of mutual benefit.

Of course, we can continue with
these suggestions at length but the
above are what I think essentially the
measures one should take if one should
heed the sage advice of Dr. Anderson,
which is, once again, practice self-
medication. Joseph J. Gold.

—_—_—_2++>___
IT CAN BE DONE.
(Continued from page 7)

If he decides to be selling agent for
the manufacturer, it is quite all right—
but let him say so frankly. Unfor-
tunately, many jobbers have been try-
ing to play the double role and it hasn't
worked in the past, and in to-day’s
market it won't work even a little bit.

Jobbers have lost touch, through
lack of contact, with the consumer and
his requirements and demands. His
buyers sit penned up at their desks,
contacting only with the salesmen of
manufacturers. The only knowledge
these men get of outside conditions is
through occasional contact with their
own salesmen, and this is second-hand
information at best, and not very
accurate,

As a result, the jobber buys what he
personally likes, and in quantities
which he thinks his sales department
should be able to sell—he doesn’t know
that the goods are going to be salable,
and he doesn’t know whether the sales
department is going to be able to sell
them.

Very few buyers have any idea at all
as to what are the best sellers in a line
and what percentages of sales these
best sellers represent.

In other words, buying is done, in
many cases, without the most funda-
mental information as to marketability

March 15, 1933

—rate of sale and price consumer is
willing to pay.

The sales department is then given
a list of the goods in stock and goes
out to sell the retailer.

If the retailer is a good merchant
and has sufficient capital to be inde-
pendent in his purchases, he usually
knows what he can sell and the quan-
tities he should buy to meet his de-
mand. Such retailers are usually suc-
cessful—they’re successful to-day. I
know many such retailers personally.

But in far too many cases, the re-
tailer is lazy—a poor merchant or lacks
sufficient capital, and if he has any
one or all of these faults, the jobber’s
salesman has no difficulty in loading
him up with a lot of slow-turning num-
bers, at prices which put him out of
competition. Then the trouble begins.

Now, the retailer is subject to criti-
cism also, I am speaking of the aver-
age, not the exception.

He usually is lazy—fails to study his
market — buys carelessly —'buys too
many slow-turning items—has_ not
made a study of best sellers—buys too
many lines—and, last but not least,
takes advantage of long-profit items to
carry his shelf-warmers, thereby losing
his profit on both his fast and slow
numbers and jacking up his prices on
the otherwise fast sellers to a point
where he has no volume.

What I mean is this: Give the ordin-
ary dealer a special price on a dollar
grade hammer, so that he can sell it
for, say, 60 cents, in competition with
the mail order houses, and make a fair
and reasonable profit on it for himself
—will he sell this hammer fgr 60 cents
and develop a large volume on ham-
mers? He will not- In nine cases out
of ten, he will mark the hammer up to
one dollar—pocket an enormous profit
on a few sales and get no volume.

When a jobber helps a retailer by
giving him specials to place him in

 

Grand Rapids

 

OPRING AND SUMMER SPECIALTIES

Marbles, Rubber Balls, Jacks, Bathing Sup-
plies, Paint Brushes, Paints, Oils, Wall Fin-
ishes, Varnishes, White Lead, Enamels, Soda
Fountains and Supplies, Golf, Tennis and
Baseball Supplies, Indoor Balls, Playground
Balls, Sponges, Chamois Skins,
Electric Heaters, Electric Fans, Goggles, Pic-
nic Supplies, Lunch Kits, Vacuum Bottles,
Food Jars, Therma Jugs, Insecticides, Seed
Disinfectants, Easter Egg Dyes, Easter and
Mother’s Day Cards, and thousands of other
new and staple items. All now on display in
our Sample Room. Come in and look them
over. Everything priced in plain figures.

Hazeltine & Perkins Drug Co.

Cameras,

Michigan

 

 

 

 

 

1 A RRR RRA

 

 

ee
BRUINS cn

 

 

 

 

 

Mar 2
ch 15, 1933
competiti
10n
pecibe ic < and then |
is so d earns th MIC
u : : at : H
advantage ee he ae the in our busi IGAN TR
yer just his positi sto d HSC OSes ADE
an f says, “Wh ‘ tion, the job ead and slo 1ust get rid s M A N
Ue to say th ee die use?’ I our loss at w-turning items of our
The ee eer ios a oe las WHOLESA
: : : yrolls
ee € answer = se oN ee ie le on a ae oe LE DRUG
goin : oO : : n we s s basi :
ere ate to Tei ees they an alliance with e should try to n Prices quoted PRICE CU E
ailers. Th ust becom who has some good j oo Aci are nomi RREN
LG ae Olan neg coe one dct the light—b od jobber Borie,’ Pow al minal, based T
munity the sing agents fo rally be- to ic defied aad ecome thor- et Powd.. =e @ 1 Al 2 on market the d
Dea yee r the com- oO a veal j who is pr ea 0 oes, Barbadoe ay of iss
ps and jobl through inti job of merch oaell Carbolic, Xtal. as 6 @ 20 . ee ce Hemlock, I ue.
er in bers musi Ae imate co- : an ising Seike Canvk 43 A owd., Ib .gourds @ Hanke | Pu.lb. 1 155@2 |
custo1 a closer bond SF eG tc As I have al oper aon. ° oo oc o Cae a. ee —* aa
stomer and nd than n been do , ready sta Mikic ik. 0 ee Junipr W'd, lb. 3 C@i %
unite jn som supplier—the 1erely it = eee is being a ted—it has Gaanc faeces, oa & 10 aoe _ @ 1% Lav. ll Ib. 1 saoai 20
S - S : : . = i oe === Es
—pool thei e closely-knit r oa must bee s been seriously one—wherever Sulphuric, a. 15 @ z aa first, Ib. @ 30 ia a. Ib. 3 eet 1%
together r problems and elationship d 4 a great succe i Aiea He hia artaric, Ib. ---- ore 10 pe  e Ib. ° a Lemon, Ib. — = i 25@1 50
oe : solv ealer ss—tboth jobt . .---- 35 @ 45 rabic, ‘imu @ a ao --- 2 25@2 3¢
: This means a e them the oe able to o jobber and Denatured, No. a Arabic, oe : . - Mustard, art., a @1 -
jobber radical - in and mai money ee ata S Ga - @ 35
and f chang f being mail Oo 1 y; and Gain, Gal 48 Asafoeti a, lb. @ 35 ganum, 4 00@4
have or de 1 € fOr both g met, a . raer pri Ww . Gak = @ 60 G 2 etida, P os SEG x lb. art, 25
to gi aler. D Y , and in many €es are ood, Gal. --. 4 00@5 uaiac, 1b Poe., Ib: 15¢ 0 Waninwiies il
fan glve up indiscrimi ealers will ou have My Cases bett alum- -. 60 @ 09 Guaiac, Pp ee "@ 82 teen erg ib. 1 00@1 20
pi “ many jobbers Ena A buyi gentlemen a great opp ered. Dowd. oe aoe, © wd. =O 10 oe 2 oe

ck out s. They wi ys : ortunit owd. a ino, powd.. Ib. hoe Gk : @3 75
é some y will h a ae y; or Gra., lb. @ 13 Myrrh wd., Ib @ 90 R e, Gera mae
jobber good, li ave to Ww 054@ M » Ib . @ osem N., OZ 2 50

" » LEV h A 4 1 y Bs ee 1 00 ary s. 5
with hi and concentrat €, up-to-date amen Your W ¢ oncentratedib. 0 a See one oe aaa, =—
1m. € their | . away, N ay, See O = 06 @ 1b. Orange @ 175 ES alwood L } d0@i &G

The jobt buying spell of wint farch 14-0 naway. Poet oo 05% @ a eo aa = rE. . @1 50
rol ber will hay on just a ne more arbonate, Ib._- en ae [a ae it a ae
: Pal Sues | ve to assume th that ae to make ie finish for baat oS é 20 @ A Gane amhite 15 @ 2 ena, ---- 4 50@4 16
to keep in inti ity buyer—he wi e ex s lackin or th riate, Gr 18 @ Trag rd) Ib rue, 1b

intim ne will h xpected g when i ald ooo a., Ib. 08 eo we .30 @ 45 S oon aa
sumer m ate touch wi ave th Seal Just th t was  Po., Ib @ 18 No. 1. bbl 5 Spea 7. 4 0@2 20
a with e finis e sa Le reall . 20 N , bbls. Spearmint 70 @12
what the sae? salt fase the con- that ee touches ears 1s ie Pound Arsenic @ 30 S aie a ta 00 mae Ib. ib 3 agen a
RE ; , ; is putting ‘Balsa cr oe ae 1 — - 25
must — best-selling it to know inch ice at in getting ail ice houses Copai Glalsam 07 @ 2 food sat 75 ipine Red, Ib. 11 50@4 00
stock stop line-buyin ems are—he few ae work in. Coes twentv nee. lb. ms ancl Pound Honey 50 Walee: in 1 15@1 70
s to good g—redu sieduat # rom now tty well in z “ea lb. 20 3 eee 25 Led Woe mar
and pri s the co ce his | tae pene The hea foci “200@2 40 48 Ho om Ui
prices h ae nsumer wi em, but packing os scarcity of eru, 1b = s0@ 40 Loose, P ps S ch, Ib . 5 40@6
If the j e will pay will buy Wh; there is al s now the wa nm 1 pi 00 ioe ressed, wr a 2 75@: 00
e jobber i : ce hich i s always a _prob- ib 70@2 20 anges Vormseed, Ib. ~ ace 20
the Nes . to become bu ; oe ae es worse, oe Cassia. arks 1 50@1 8b ae aecuia 15 W serine ms 3 Se 4 Y
prices 7 ne mer Tes e pieces ig-saw pankin Ordin i © e d, Ib. 4 75@ 0
ee es from the ee buy at right gether os ena When eae tee % Lb., gross 15 0016 00 Castor, tle Money <r
ss on these pri nufacture plac e are po Siiess ee __ 20 @ s 10 0 0 coanut, Ib. i 15¢

: : rs ement apt to b put to- gon, Ib. 25 NM : 0@10 5 Coa lb. 5@1 35

will be iS c prices so th ’ and E Ss. e som ‘ Saigon, ee fadras Indigo 0 Liver, N cae 2214@ oO
in positi at the retai verythi e mis- Elm, Po., lb. @ 40 Poh wegia . Nor- 35
It can be d sition to meet etailer exchang ng constitute Elm, ? os 7 @ G@ P Insect Pov 2 00@2 25 Cot. Seed gal 10
The j one. It is bei competition of poe these days: ee medium of Elm, pay Ib. 38 a a Ib. owder us ae Gals. soot 50
i ' - 5 , - WV : 2 40 @ BO Lead Ace ”
en must also os done. scrip, rreney anyway? ge ge use oe ae a @ = ea. lage Te. 35 Linseed, rf, - 2 oa bm

ow with his + ssume afr put into it money wi abo ooo cut, Ib @ 3% ad Aa Missed Lak 1. 1 40
similar to that dealers which aoe stove fa aa oases suffice . aptree, fa 15 @ 25 & Gran. a e 25 Meo aa 64@ 79
the manageme ee existing bet be, Bearley . oo je he = present  Gubeb — 8 erro * aa * a2 5
individu nt of th : ween Potato ere; ne the m Gulch ro. i. tae box . be 2. MGI a

al i e chai ; es, V xt in oO ost Juniper Po., @ zen, aa Mala @1 25
inde tor_merchans and to Te en grain, sre eae, uniper, Ib.'-—- 10 @ 30 Waters, (24s) “b nae a § mae ge a eae
ti advertisin sing helps what have a ties ay, fence P. Blue Vit 0 @ 2 8S) box 50 ig gal _. & OO 3 00
surveys—kind a g ‘helps—mark 7 Ce an you? , pulpwood and ound 2 itrio} Buchu, Ib Leaves @1 50 aoe po em 1 sot 00
os all in arrangement mt to the a: are now looki P’d or X Borax oe aaa Ib., a @ 30 Whale j 8 ue 90
varied hel : e other ma of will soon a license ing forwartl tal, gn 06 Saga Pd. ib. @ ; fab 50@ 65
a jobber lps which the right es ge eo will ee a a Brimstone @ 13 Sage, toes lb. 25 S ae Gue, ozs. Sao a
is in ind iad vill soon dis: pu ° -—-—-—- pre: 3 » $1.40;
t such nd o in n dis ar. - 04 , Presse . ny
oe pecclions Se ae portion Oat ee when = Pound - Camphor e* ane cee lb. @ 40 Ponda ous, $1.40: 50@20 00
iow cites aera Standing sti present. itself Russi Ganitacide @ 65 ae We & a =F Gran., ozs., i? 50
mutual—found gements mu wand ac th still means : a oo Alcatel . @ 35 ie is Sh 4 @20 00
—if th ed on mut st be three O e saying s going back inese, Powd -- @3 50 Tinnev a Oe 17 50
ey are goi ual confid maway goes. H cK- . : ao @ 6 Fo Par, @20 00
going en mad : vy i e @1 2 wd b. 20 0 und affin
cessful. g to last and ce e decided yerchants re are Crayons Chalk & Uva U oe if. 2 95 -2.lmhmUmUCCUD e
The set oe Fi ae eee ep Bare white, dozen. UN sais oe 20 $ 35 Black Papper “ae &
set- oO . : e us : ia ° , eae . oF
2 formerly occuied by vge Graves Prgnah Powder @2 so Chloride rab @ Raia 8
’ S 3 er eS ’ ewly pe y raves m ‘om. er, Ch | ma ’ erd =
mee s above : co mo y finds aves & M mml., 1 ’ lorid ed., gerd. ib 36 @ 5
cas ayes oo mee aes sew ea precipliated, ik tg 1p slates, ds. Gn 4 Pound heh Buraundy ‘
the chai e con ss nicel d fixtures — w Whi me: @ 1 nd _ tain poe 7

: in | sumer and y establi res and hite, 1 oe br a P 0 @
unit can can offer carry bas plished J a . lump, Ib @ 16 = 3ee@ 6 Amber, etrolatum 25

“aap eal and each date oe a ae. (capeicum Carb. Ya ibe aw Amber, Gari. a Q

‘ er tha te grocer ourishi mish a Powder Ik C 1/l6s, lb. @ ream Whi., b. 14 7
Gen hi n this, s buildi y. Nex ishing ch 60 @ 7 arb., P’ 8S, 1b. 39 Lily Whi i., lb @ 19

a cena aestins uch a combi oe LK t door, i up-to- a ¢ ms Gee eee Be @ 32 Snow Mee no t
the chai y istinct ad ppina- ormerly ‘ . Manni Jn the sam Whol Clove: BS Oxi » Hea., -15 @ 25 White - 20 @ -

ain, in th vantage st y occupi ing, in th ®. pon lb. . ide, ligh Ib. 2 Plast . Ib. 22 25
a ; at the : g over 4 tore, als : ed ‘by 1€ room owdered’ loo 25 t, lb. @ 7% Barrels er Pari @ 27
ger of the chai : retail store n his re- O nicely eg Snody’s dr Sib. —= 30 @ 35 Poun Menth @ % epclipe penis ris Dental
ested ain is a hireli Nan- establish nodeled ug Ou Cocai @ 40 a. ol s, lb eat i

: only, asa a ireling—inter ness—a mod i ed meat a , presents Meg. os Soy a Seca ea 5 12@5 . . a “aia 50
with no prospect e, in holding his ar, eee The a yee ee busi-  -tab lb aaa 13 60 Hound <— ee Sreery st'ks.Ib. 5 a
pendent s of becomi ph buildi enry D establish rat nang wy gine ee 1 25¢ ih 2. 5 @

, and wi oming 1 r ilding ean doub mae ered, lb. __ 03%@ Oun Morphi ie 2 Sse 88
Also with no ane inde- emodel on Sta le-fr ih . 10 eces ine ‘a as @
; se : ed State s : ont c eae eee cet ass 40
store - a patie of job. aes fee 1, will be ee is being ea ae ie eo on a Bicarbonate a «
sto NOV e ooki g store : up! [ ___sGuttlebs 26 B as 12 96 ich 5 1b. 9
—they sus and from town . — oo up ore and justice office. Pound Guistanede: e°¢ ull, Powd., - Bromide, I Ib. * @ 35
community y ever become o town aged by A little cash ine street a Y ” Dextein 40 @ 56 No. i -_ 46 @ Carbonate, 7 51 $ 72
Th . pawofiar Pecer ie La Wc, a White Corn, ib. « B Naphthal 2 @ 35 Ma ~~" € es
e money a chai eee Gf ee Scam ae i Balls, Ib. - haline | wen oe
a communi in store takes leave i o find it w ell, these gi Ww Ext : @ 1 oe Wh os 06%@ 15 Gran., ig @ 23
ity—th ty goes out of th es from Th it to the girl where other = viten Hazel = P Neisiace: 05% @ 7 oe. i -— 21 eg 23
e money the comn e Onaw S- s fail; Li w Lab. ¢ el- ound utmeg 5 uae 36 28
pendent d y taken in ff qun- full tin ay school 3 : corice Pp’ gal. 99 @ Powdered. lb. Prussi ganate, | 4 @3 84
ealer : by an ind be re and g s will ¢c . P’d, lb. 50 1 82 ered, lb. __ @ 4 waa ae » Ib, 224%@
munit remains i ioe Seo ike an ie we en @ 6 a : ed, Ib. -
fa y. People are n the com- °™ the O ne county n e usual num- ane ia ie 50 «= Yellow, Ib. _- 80 @

cts and will aware of Th naway re ormal, ke a amomile, 75 @ Poudaiaa i Gusski oc 50 90
—pr ill favor the 1 these Le Onawa : cord. eping German ‘ib 8) Cibo 3g @ 2 Pound uassia Chi @ 60
hig ae and prov — merchant art o, ane garment fact sgeomam Ib. 8 @ «@& hee Essential @ 2 Powd.

stock is viding only, snilt; over , puttin ory is gine coe @ 9 Bit.. 1 : ae Se
oe on somiprehensive : ver Te be Race gris, Aa fall night San Ib. 35 @ 4 Bit, a oe 6G ney aoe es

. a H a e Sw +» O oy
prices are a nd that his valu a eee tes By a at a premiu ours FS Pamakieneds, Gule 25 swt, true, Ib. 1 000 50 Epso — «©

Ss good. es and ore extensi y on Black L m. Una yde, Bulk Amb ; Art. lbs. 00@1 60 Gla m, Ib.

We can th this comi sively adverti ake will b Ful ec ae @ Amb er, crude ib 1 00@1 25 gc eee 034%@
sayi , therefore 20223 ung Se€aso ised tha e Powder ler’s Earth 20 Ani ors Fees se 75@1 0 ee 10 _
ng that as we summarize by ine Keating ister Allan Wai ever i we @ t es gg - os : 10@1 - we oo 03 @ 10

e e D out 1 u i x . a 2 ; ae
a. a lower plateau peg Lo Be cere ee oe ec . Bergamot, Ib. -- 4 00@4 25 Xtal or Po =

xt few years prices for th which wi which ha rs of his oo 8 chae. @ 65 oto oo 3 50@4 20 & ran., Ib wd. 10 @
mediate! s to come e eal Gately alice ditches mk, Bee, aon Sa ee Pe ie oe = 2

y cut awa , we must i surely attract ividualit Gro’d, D: 0., Ib. 20 sassia, USP” Ib. 2 65@ a. oe. ae 16

ye im- tour y Whi. ark, an ik 65@3 20 ae @
vey fast tenia AI A Stenal White Gd, Ib. 27%@ 30 ‘Cedar Leaf, igoge 0) Bies — 03

lot of : White Ib. 26 35 Coml ' @2 00 Bicarbonate,

Son people are | 1 AXX li @ 35 Citronel! Ib. -__ Ca me nate, Ib 03 @
ne others are es won ta ple mito eR . ht, ad Cloves. Ib i ae 25 saa s 02%@ "
t as hard. a ee 42% eae < 1 75@2 hospha te, Ib. 0 15
Pound Glycerine .° a ae p o0@8 28 Sulphite, ib. 23 ¢ z

Ser ose 1444@ 35 Buealyptus, i ee ple 80 re wen aw

cenal bh: .. % 35  Silicat owd., Ib @ 12

— ; Et 20 6, Sol..gal. 12%@
_ 200@2 60 « + gal. 40 @ 20
Gallons Turpentine 50
[oe 56 @ 71

ing bit of 1 i
inflation which still
remains

 

20

MICHIGAN

GROCERY PRICE CURRENT

The prices quoted in this department are not cut prices. They are regular
quotations such as jobbers should receive for standard goods. Because of present
day uncertainties, sharp buyers who are in good credit may sometimes be able
to induce the jobber to shade some of the quotations, but we prefer to quote
regular prices on regular goods, because cut prices obtained by duress or under
force of circumstances never accurately represent the actual condition of the

market, which is the proper province of this publication.

 

 

 

 

 

 

ADVANCED DECLINED
Sugar Pork
Flour Lard
Scotch Green Peas Jello
oops Pears
AMMONIA ee as Pride of Mich. No. 2% 2 25
Parsons, 32 0z. —---_ 335 Corn Flakes, No. 136 2 50
Parsons, » pz ‘2 Corn cage No. 124 a
Parsons. DE. 2 No. seh 2 :
Little Bo Peep, med. 1 35 pit Na 350. 1 00 Black Raspberries
Little Bo Prep, lge. 2 2 IKxrumbles, No. 412 -— 1 35 Ma 8 ee 2 55
Quaker, 32 oz. ------ 210 Bran Flakes, No. 624 180 riage of Mich, No. 2-- 2 35
Bran Flakes, No. 602 1 50
Rice Krispies, 6 oz -- 2 2
Rice Krispies. 1 02. : - s ,Red Raspberries .
Bran, OZ. ---- NOS 2
APPLE BUTTER m4 Bran, 10 oz ----- : 7 Not 1 40
All Bran, % 0Z. ---- Marcellus, No. 2 —-__. 2 35
Quaker, 12-38 oz., doz. 2 00 > "ae 9 75
clan Ih 38 ok. oe a ee 76 Pride of Mich. _ 2 15
doz, ---------------- 2 00 Whole Wheat Fla., 24 1 90
Strawberries
WO. 2 3 00
BAKING POWDERS Post Brands Ren 1 20
Royal, 2 oz. doz gg Grapenut Flakes, 24s a Marcellus, No. 2 ____ 1 80
Royal. 4 oz., doz. _-__ 1 80 kal a ig es 1 40
Royal, 6 0z., doz. ---. 2 20 at Postum. No. 8 5 40 CANNED FISH
Royal, 12 oz., doz. ---- 378 jherant Postum. No. 104 50 Clam Ch’der, 10% oz. 1 35
Royal, 2% lbs., doz... 13 Tf Sociam Cereal. No. 0 225 Clam Chowder, No. 2_ 2 75
Royal, 5 Ibs., doz.____ 2450 Dost Toasties, 36s -- 250 Clams, Steamed. No. 1 2 75
Post Toasties. 24s -- 2 50 Clams, Minced, No. % 2 40
Post Bran, PBF 24 -- 285 Finnan Haddie, 10 oz. 3 30
Post Rran PBF 36 -- 2 85 Clam Bouillon. 7 oz.__ 2 50
Chicken Haddie, No. 1 2 75
Fish Flakes, small -- 1 35
hee — oe 10 oz. : =
Brands ove Oysters, 5 oz. 1%
Gold Bond Par., No.b% 760 Lobster, No. %4, Star 2 00
Prize, Parlor, No. 6-- 8 00 Shrimp, 1, wet _____ 1 45
White Swan Par., No.6 8 50 Sard’s, % Oil, Key -_ 4 26
Sardines, % Oil, k’less 3 35
Salmon, Red Alaska__ 1 90
Salmon, Med. Alaska 1 45
BROOMS Salmon, Pink, Alaska 1 20
Quaker, 5 sewed ---- 6 25 Sardines, Im. %, ea. 6@16
Warehouse a | Sardines, Im., %, ea. 25
ee 2475 Sardines, Cal: 2 1 00
Winner, 5 sewed ---- 370 Tuna, % Van Camps.
Whisk. No. 3 _______ 3 ™ Gon 1 75
Tuna, %s, Van Camps,
Ge 1 35
Tuna, ls, Van Camps.
BRUSHES Ron 2 3 60
Scrub Tuna, %s, Chicken Sea.
Solid Back, 8 in. ---- 1 50 - .
10 oz., 4 doz. in case 340 Goligq Back. 1 in. ---- 1 75
15 oz., 4 doz. in case 5 20 pointed Ends -------~ 1 25
25 oz.. 4 doz. in case 8 80 CANNED MEAT
50 oz., 2 doz. in case 7 00 Bacon, Med. Beechnut 1 71
5 lb.. 1 doz. in case 6 00 Bacon, Lge. Beechnut 2 43
10 Ib., % doz. in case 5 75 Stove 130 Beef, Lge. Beechnut 3 51
Shaker --------------- 200 Beef, Med. Beechnut 2 07
~~ . 260 Beef, No. 1, Corned __ 1 95
Peerless -—------------ Beef, No. 1, Roast __ 1 95
BLEACHER CLEANSER Beef, 2% oz., Qua., sli. 1 35
Beef. 4 oz. Qua., sli. 2 25
(lerex, 16 oz., 248 __ 3 25 Shoe Beefsteak & Onions, s. 2 70
@lom=x. 22 oz, 228 _ 225 No £0 2 225 Chili Con Car., 1s _--_ 1 05
Lizzie, 16 oz.. 128 _._.. 215 No. 2-0 ~-—------------ 309 Deviled Ham, Us __.. 1 50
Deviled Ham, %s -.-. 2 85
apenee nt 4 oz. ae 110
otted eat, 4 ibby 45
ne BUTTER COLOR , .. Potted Meat, % Libby 75
Jandelion ------------ Potted Meat, % Qua. 55
Am. Ball, 36-1 oz.,cart. 1 00 —. A a
Boy Blue. 18s. per cs. 1 35 CANDLES Vienna § es Qua 80
Blectric Light, 40 Ibs. 12.1 ee Z
Siaher, 2 es =. 3ee Veal Loaf. Medium -_ 2 25
Paraffine, 6s ---—--- 14%
Paraffine, 12s -------- 14%
Wicking ——___-__-___ 40 Baked Beans
BEANS and PEAS Todor, 6s, ver box — FF once tis 30
—— Van Camp, Bean Hole,
Dry Lima Beans 100 lb. 6 25 CANNED FRUITS ee
White H’d P. Beans 2 50 Hart Brand
Split Peas, Yell., 60 Ib. 3 95
Split Peas, Gr’n 60 Ib. 4 75 CANNED VEGETABLES
Seotch Peas, 100 Ib. __ 7 00 a Apples 4% Hart Brand
o. 10 __--------------
Asparagus
Natural, No. 2 a : =
Tips & Cuts, Ng. 2 --
Blackberries :
BURNERS Pride of Michigan ---. 2 55 Tins & Cuts, 8 oz: —_ 1 35
Queen Ann, No. 1 -. 1 15
Queen Ann. No. 2 - 1 25 ‘ue ee
White Flame. No. 1 Cherries — 21% Size —— la
and 2, doz. --______ %25 Mich. red, No. 10. 5 00 5” sn sance ue
Pride of Mich., No. 2260 “‘° ee
Marcellus Red ------ 2 10
Special Pie ---------- 1 35
Whole White -------- 2 80 Lima Beans
BOTTLE CAPS Little Quaker, No. 10 7 ”
Bany. Wo. 2.2
Dbl. Lacauor. 1 gross Gooseberries Pride of Mich. No. 2-- i 80
pkg., per gross —.._.. a Ne 2 2 Marcellus, No. 10 ---. 6 50

 

TRADESMAN

Red Kidney Beans

No. 40-0 3-40
No. Fo 85
8 Oe; 22 60

String Beans
Little Dot, No. 2 2
Little Dot. No. 1 ---. 1
Little Quaker, No. 1-- 1
Little Quaker, No. 2_. 2
Choice, Whole, No. 2-_ 1
Cut, No. 10
Cut, No. 2
Pride of Michigan -. 1 35
Marcellus Cut, No. 10_ 6 50

Wax Beans

Little Dot, No. 2 ---- 2 25
Tittle Det, No. 1 __-_ 1 80
Little Quaker, No. 1_- 1 45
Choice, Whole, No. 10 10 25
Choice, Whole, No. 2 1 70
Choice, Whole. No. 1 1 35
Cut, No. 10 9 00
Cut, No: 2
Pride of Mich., No. 2 1 rel
Marcellus Cut, "No. 10-6 5

Beets
Extra Small, No. 2 -. 2 50
Fancy Small, No. 2 -- 2 00
Pride of Mich., No. 2% 2 00
Hart Cut, No. 10 ---- 5 00
Hart Cut, No. 2 85
Marcel. Whole, No. 2% 1 35
Hart Diced, No. 2 ---- 90
Carrots
Diced. No. 2). 95
Diced. No. 10 22) 4 00
Corn
Golden Ban., No. 2.. 1 20
Golden Ban., No. 10 10 00
Little Quaker. No. 1. 90
Country Gen., No. 2. 1 20

Pride of Mich.. No. 1 80
Marcellus, No. 2 by
Fancy Crosby, No. 2. 1 15
Whole Grain, 6 Ban-

tam, No. 2 -------- 1 46
: Peas
Little Dot, No. 2 22.2 25

Little Quaker, No. 10 11 25
Little Quaker, No. 2_- 2 ld
Sifted E. June, No. 10 9 50
Sifted E. June. No. 2__ 4 75

 

Belle of Hart, No. a 4 75
Pride of Mich.. No. 2__ 1 44
Marcel., Sw. W. No, 21 86
Marcel., BE. June. No. 21 go
Marcel., E. Ju., No. 10 7 50
Pumpkin gees
No: 18...
No, 23% 1 9
Sauerkraut
No: 10) 4 00
No 266 222.550. 1 35
No. 22. 1 05
Spinach
No. 2% 222 2 25
NO: 2) 1 80
Squash
Boston, No. 3 __.._--- 1 35

Succotash :
Golden Bantum. No. 2 2 10
mart: Ne. 2 1 80
Pride of Michigan —_ 1 65
Marcellus, No. 2 ~--. 1 15

Tomatoes

No. 10 25
No. r 1 80
No. 3. te
1.35
1 10

 

Pride of Mich., No. 2%
Pride of Mich., No. 2__

Tomato Juice

Mart, Ne. 410 15
CATSUP

Sniders. 8 07: 2.2. 1 20

Sniders, 14 oz. ~-_--- — 1 8

CHiL:1 SAUCE
Sniders, 8 oz.
Sniders, 14 oz.

OYSTER COCKTAIL -
0

Sniders, 11 oz.

CHEESE
Rogvuefort oes: 55
Wisconsin Daisy ----- 14%
Wisconsin Twin —__-_-_ 13%
New York June --_---._ 24
Sap Sapo 22220 40
PBTAO ee 45
Michigan Flats __.._... 14
Michigan Daisies  ---_-- 14
Wisconsin Longhorn  -. 15
Imported Leyden ------ 23

i ib. iuimaberger. .......__ 18
Imported Swiss
Kraft Pimento Loaf
Kraft American Loaf __ 19

Kraft Brick Loaf ___-- 19
Kraft Swiss Loaf __-_-- 22
Kraft Old Eng. Loaf__ 32

Kraft, Pimento. % Ib. 1 50
Kraft, American, % lb. 1 50
Kraft. Brick. % Ib. -_ 1 50
Kraft. Limbur., % Ib. 1 50

CHEWING GUM
Adams Black Jack --__- 66
Adams Dentyne ------- 65
Beeman’s Pepsin __----- 66

Beecnhut Peppermint -- 66
Doublemint 6
Peppermint, Wrigleys -_ 66

Spearmint, Wrigleys --. 66
awacy BPW 2 66
Wrisieys (7-22 66
Teaperry (0 ae 66
CHOCOLATE

Baker, Prem., 6 lb. % 2 50
Baker, Pre.. 6 lb. 3 oz. 2 55

CLOTHES LINE
Riverside, 50 ft.
Cupples Cord

=

COFFEE ROASTED

Lee & Cady

1 ib. Package
Avrow Brand. 22) 23
Boston Breakfast ---- 23
Breakfast Cup -------- 21
fmpoerial .. 3d
Be 19
Majestic: (2 29
Morton House __------ 33
Wearow 26
Quaker: oo 29

 

Frank’s 50 pkgs.
Hummel’s 50, 1 Ib.

CONDENSED MILK
Eagle, 2 oz., per case 4 60

EVAPORATED MILK

 

Page, Tall ------..... 2 55
Page, Baby -~-------.. 1 43
Quaker, Tall, 10% oz. 2-40
Quaker, Baby, 4 doz. 1 20

Quaker, Gallon, % dz. 2 40
Carnation, Tall, 4 doz. 2 50
Carnation, Baby, 4 dz. 1 25
Oatman’s Dudee, Tall 2 50
Oatman’s D’dee, Baby 1 25
Pet. Tal. ee 2 50
Pet, Baby, 4 dozen __ 1 25
Borden’s Tall, 4 doz. 2 50
Borden’s Baby, 4 doz. 1 25

 

March 15, 1933

CIGARS

Hemt. Champions -. 38 50
Webster Cadillac -... 75 00
Webster Golden Wed. 75 00
Websterettes ~_._._- 38 50
CrmCOR oo 38 50
Garcia Grand Babies 38 50
Bradstreets 38 50
La Palena Senators_ 75 00
Odins 3

R G Dun Boquet _. 75 00
Perfect Garcia Subl. 95 00

Budwiser 2.200 19 50
Dry Slitz Stogies -_ 20 00
Tango Pantellas -__. 12 90
Skylines 22032 —_~ 19 50
Hampton Arms Jun'r 3/ av
ER OIAR 35 06
Rancho Corono ~_---- 35 06
RON WAY 2 20 00
CONFECTIONERY
Stick Candy Pails

Pure Sugar Sticks-600c 3 90
Big Stick, 28 lb. case 16
Horehound Stick, 120s 75

Mixed Candy
Kindergarten

DieaAger oe 09%
Hrenen Creams . 11%
Pavia Creams 2200. | 12
Jupiter (20 09
BFancy Mixture ._____ 14

Fancy Chocolate
d lb. boxes
Bittersweets, Ass ted * =
Nibble Sticks  —____ ee
Chocolate Nut Rolls — i 50

Lady Vernon ______.. 1 15
Golden Klondikes ____ 1 05
Gum Drops Cases
Jelly Strings: (292. 14
Tip Pop. Jellies 2... 09%
Orange Slices  -_-____ 09%
Lozenges Pails

A. A. Pep. Lozenges —_ 13
A. A. Pink Lozenges —-_ 13
A. A. Choc. Lozenges __ 13
Motto Hearts 220 1¢
Malted Milk Lozenges__ iy

Hard Goods Pails
Lemon Drops 22.0 12
O. F. Horehound drops iz
Anise Squares

Veunut Squares __.._.. 13

Cough Drops Bxs.
Smith Bros. 220 1 45
louden’s «2... ae & AD
Vicks, 40/10c __ _ 2 40

Specialties
Italian Bon Bons -_... 16
Banquet Cream Mints__ 17
Handy Packages, 12-10c 80

COUPON BOOKS

50 Economic grade 2 50
100 Economic grade 4 50
500 Economic grade 20 (0
1000 Economic grade 37 50

Where 1,000 books are
ordered at a time, specia!-
ly printed front cover is
furnished without charge

CREAM OF TARTAR
S tbl boxes 2.2.03 42

DRIED FRUITS

Apples
N. Y. Fey., 50 Ib. box 13
N. Y. Fey., 14 oz. pkg. 1€

oe

Apricots
Evaporated, Choice __ 10%
Evaporated. Ex. Choice Pod

F; ancy
Ex. Fancy Moorpack isi

Citron
ee 24

10 lb. box

|
¥

3

 

 

 

 

 

=

lttttenaannitelaaies

|
4
q
=
2
3
2
3
3
2
%
2
4
2
a

 

 

si er NANI

March 15, 1933

 

 

 

 

 

 

MICHIGAN TRADESMAN 21
Currants Margarine P
LAY
Packages, 11 oz. -_.--- 11% Bettis ace ner aa, 2 sae tet ‘SOAP TEA
I. VAN WESTENBRUGGE Bicycle, per doz. ---- 470 Mixed, Kegs ____- ' a ee ie ce
Food Distributor Torpedo, per doz. .--. 250 Mixed, half bbls. -__- F aie te 10 = oN
Dates Maat Wee Fels’ Naptha. 100 box” sap <nean
Imperial, 12s, pitted__ 1 35 ° Milkers Kees re ptha, 100 box 500 Medium --_____.--__- a7
I i Milk ake White, 10 box 285 Choice -___
mperial, 12s, Regular 1 15 TASH aa half bbls. --_ Grdma White Na. 10s 350 Fancy __----_-__ ae
me eee la OO dau Hose. 100 box 7 49 No. 1 Nibbs —____- a
airy, Ox ‘ae ) 8
Palm Olive, 144 box 8 25
Peaches La T : gp
Bvap., — ccs went % Bol. 100 ‘Ibo fe ees i Cee
me ackerel Sweetheart. 100 box __5 70 Fancy a v
Bae ot fe oneew Gaus Te Bon te 0606C™C~é~C<( <;‘“(R((NN "
on = Beet Pails, 10 lb. Fancy fat 1 50 oa Tar, 50 lIge. 3 50
5 op Steers elf. 2. TE rilby Soap, 50, 10c 3 15 Ceylon
Besnen es = — Ib. -_-___- : Good Steers & Heif. __ 09 Wiliams Barber Bar, 9s 50 Pekoe, medium -___ 41
oo ee 24 . 6 aoee-n---- Med. Steers & Heif. ~_ 08 Williams Mug, per doz. 48 i
ange, American _____ 24 Com. Steers & Heif. —- 07 cao White Fish Fax Rowlet. 56 "3 15
ed. Fancy, 100 Ib. 13 00 English Breakfast
Wilson & Co.’s Brands Veal ree Po i3 bo SPICES Congou. Gnas mee
Ss Raisins Oleo OG) eee eee 09 & ib: patie ..... a 1 40 : Whole Spices Congou, Fancy lay ee
eeded, bulk gi, Mat 03 Goce 2 63 Cut Lunch 4 BO Allspice, Jamaica ___. @24 ae
Ec aah s s’dless blk. 64, Special Roll ~----------- a Medium: 2 07. +2.\Boned, 10 lb. boxes _. 16 Cloves, Zanzibar -_._ @36
a. a Ge Coe OF tien
Sed ib ae ee p Lamb Ginger. Africa soriaiae! aa Cana... a
pring. bampb 222. wed. No. ft i Fancy 0 2 r
Piamond. Mo. §. 144 615. Goede —.—....__.-_._.. - 2 ere BLACKENING Mixed, 10c pkgs., doz. es ee ee es “
: Searchlight, 144 box 615 Medium oe mn oot —- 120 Nutmers. 1000 __.. 60
California Prunes Swan: 140). em fee 05 «Dri-F ombination, dz. 1 30 Nutmegs, 105-110 ____ @48 TWINE
90@100, 25 lb. boxes__@05 Diamond, No. 0 _____- fe Bixb a doz | 300. Pepper Black | @23 Cotton, 3 ply cone 25
80@90, 25 Ib. boxes__.@05% a 1 30 Cotton, 3 ply Balls _--- 27
70@80, 25 lb. boxes__@06 Mutton a. @ox. -------.__ 90 —
60@50, 25 lb. boxes__.@06% Safety Matches Good 220 a 04%
50@60, 25 Ib. boxes__@07 Red Top, 5 gross case 4.75 Medium ---_--------- 03 Ture Ground in Bulk VINEGAR
40@50. 25 lb. boxes__.@07% Signal Light, 5 gro. cs 4 40 Poon 22 og Ailspice, Jairaica --.. @16 F. O. B. Grand Rapids
30@40. 25 1b. boxes__@08% STOVE POLISH Cloves, Zanzibar -_-_ @27 Cider, 40 Grain —_____ 16
30@30, 25 lb. boxes__@12 Blackne, per doz. _...130 <2. Canton ------ @21 Lar Wine, 40 grain__ 20
18@24, 25 Ib. boxes__@14% . Por Mon Ge tas it @is White Wine, 80 Grain 25
MULLER’S PRODUCTS in, med. ----------- 10 Black Silk Paste, doz. 1 25 eee @19
Macaroni, 9 oz. __-__- SE —— 09 Enameline Paste. doz. 139 ace. Penang -------- @65
Spaghetti, 9 oz. ______ 209 Shoulders ------------ 0614  Hmameline Liquid, dz. 1 30 Eeprer, Bleck 2. @19 No, 9 WICKING
Hominy Elbow Macaroni, 9 oz. 2 00 Sparerips 22620 a 06 E, Z. Liquid, per doz. 1 30 Nutme Se @23 Ne L ber gross -_____ 80
Pearl. 100 Ib. sacks __ 360 Hee Noodles, 6 oz. _.209 Neck bones -------- 03 Radium, per doz. _...130 roe" White ------ @23 No. 2 ber Bross -_____ 1 2
Ege Vermicelli, 6 oz. 200 ‘Trimymings ---------- 06 Rising Sun, per doz. 1 30 Repner, Cayenne —___ 25 ‘No 3. ber #ross ~____ 1 50
Egg Alphabets, 6 0z._. 2 00 a aaa. dz. 239 Paprika, Spanish ~ -- @30 Peerless Rolls. per doz =
. No. r doz.
Bulk Goods PROVISIONS Stovoll, per dom... 8 00 ochester. No.'2, doa. 50
Elbow Macaroni, 20 Ib. 4% ae. lc rr Rochester, No. 3, doz. 2 0
Egg Noodle. 10 Ibs. __ 12 NUTS—Whole Clear Back - 16 00@18 00 a: p, seasoning yO per dos, ____. 75
Almonds, Peerlesa ___ 15% Shake Cut Clear «16 G8 Chili Powder, 1% oz. 65
Brazil, large —_---_ — 12% oo ee 8 WOODENWARE
Fancy Mixed ------ a 80
Pearl Barley Filberts, Naples -—_— a Dry Salt Meats Colonial, B, Grand — a — 135  Bushel Wide
a 700 Peanuts, Vir. Roasted 6% D S$ Bellies 18-29@18-10-6 Colonial, 3 Ib. -—-- 95 Garlic ---------------- 1 35 cm Wite Band.
Barley Grits __-___-- Se veuue Jaa Colonial, 36-1% -_——_- 1a Foucty, 6% on 33 ys Seats ____. 2 00
See Hee 6 ae ~ Colonial, ee 24-2 135 Kitchen Bouquet -._. 4 25 es ao. handle._ 9¢
» % Star -------. . . ; .. 290 Laurel Leav » Single handl 5
Pecans, Jumbo -- 40 p aa Med. No. 1, 100 ‘tb ye ereria 20 Market, extr; wea
i a. 40 Pure in ties 6 wi ae bk. 1 00 Marjoram, 1 oz, ------ 90 Splint. ‘1 Cee 1 60
Walnuts. Cal ““Z@2i 60 Ww. tubs -.--advance % Pack t Ib. 100 Savory, 1 oz. -------- 65 Spli arge -----_-__ 8 50
Sage . 50 Ib. Ee ers Meat, 50 Ib. 65 Thyme, 1 oz. -_..__.. splint, medium —_____ 7
East India __.__ as Hickory ---------------- 07 20 db. poe — a Eo Cream Rock for ice Tumerci, 1% oz. _____ = Splint, spe" _ 6 bo
10 Ib. pails _---advance % Butter S 100 Ib. each 85
5 lb. pails -...advance 1 utter Salt, 280 Ib. bbl. 4 00
Salted Peanuts 3 lb. pails ___-advance 1 oe. om. —___ _ Churna
Tapioca Fancy, No.1 —-________ Compound tierces 6 aker Salt, 280 Ib. bbl. 3 80 STARCH Barrel, 5 gal., each __ 2 40
Pearl, 100 lb. sacks _. 7% 74 1 1b. Cellop’e case 1 80 Compound, tubs ------ 6% 6, 10 lb., per bale _-_. 93 Corn Barrel, 10 gal., each__ 2 55
Minute, 8 oz., 3 doz. 4 05 Pic 20, 3 Ib., per bale ___.100 Kingsford, 24 lbs. -___ 2 30 3 to 6 gal.. per gal. _. 16
Biamedure Gatant #66 28 lb. bags, Table _... 40 Powd., bags, per 100 2 65
Shelled Sausages Argo, 24, 1 lb. pkgs. - 52 .
Almonds 220. aa Heldenus 2 10 Cream, 247) 2 20 Pails
Peanuts, Spanish River oe 13 7 at. Galvanized ____ 2 60
Jiffy Punch 125 lb. bags y% Frankfort 12 Gt. avenies .. 2%
§ doz. Carton _-... o% Witherta: oe eo be 15 ee at. Galvanzed _____ 3 10
Assorted flavors. a ea a Boe, Fed a ve Gloss y at Flaring Gal. Jr. 5 00
Walnut California... 42 Headcheese —_.____ 13 ao - : Ma ta 3 oo ae
co ee » 12, . pkgs. 2 17
FLOUR Silver a a Traps
, te. 1
ao ee MINCE MEAT Han ee ae 12 oe = fae wotaiuue ©

wy White 0 Oo , : 6 4b. er, 48-2 Ce . ; oles. 7
Harvest OC ee Pe gar ap ‘ * —* : oe Gu Biger. 50 lbs. _ 2 75 ae aD. 5 a é5

es ‘am Graham, Yo H "x . a ee a ee a WOO oe OL

So — o Ho, Kegs, wet, Ib. 16% Ham, dried beef Rat, spring - arty

arcs Knuckles oe @ae Mouse, sprin Ts :
California Hams ---.@09 SYRUP oo. ”
Picnic Boiled Hams @16 Corn
Lee & Cady Brands eas aig Boiled Hams —__--- @18 Blue Karo, No. 1% -- 2 36 Tubs
ice Wee Hie ar, Plain, doz. 105 Minced Hams -----. @12 Blue Karo, No. 5,1 dz. 299 Laree Galvanized -___ 8 75
Cream Wheat --__-- Q oz. a Plain, doz. 195 Bacon 4/6 Cert. ---- @13 Blue Karo, No. 10 __ 2 99 Medium Galvanized -_ 7 75
_ pina oo doz. : a Red Karo, No. 1% __ 2 57 Small Galvanized -___ 6 75
. ; ae Red Karo. No. 5, 1 dz. 3 44
. 3 oz. Jar, Stuff., doz. 1 15 B ; ' Ca
8 oz. Jar. Stuffed, doz. 2 25 Boneless, on ----@19 00 bis Run’g, 32, 26 oz. 2 40 eee Ne ee Washboards
FRUIT CANS 10 oz. Jar, Stuff., doz. 2 65 eS. a a 2 30 Banner, Globe —__-_-_.- 5 50
Presto Mason 1 Gal. Jugs. Stuff.. dz. 2 40 oes aos oz. -. 2 40 Brass, single —_- 6 25

F. O. B. Grand Rapids Liver _ a oe a0 imit. Maple FI Glass, stadia — 6 00
Half pint _____ Becta I pee ORG “ ace Double Peerless ______
oo 2 PARIS GREEN Calf om Orange, No. 1%, 2 daz. 293 Single Peerless ~=_- ote

Pe Oa a. Cee ee aa Or: N 5 - 9 eeriess ........
a Cees 8 a a SS ee 4 Pere re BORAX or NG & 8 Oe. 2 Northern Guoen ee a
alf gallon -------__- Me 2 = Twenty Mule Team Maple and Cane Universal ————_____ —— 7 2%
ee aac ” - Ib. packages 2% coun’. ae gal. ---- 1 60
’ oz. packages -. 4 40 anuck, 5 gal. van -. 5
PICK Fancy Blue Rose -. 3 50 96, %4 lb. packages -_ 4 00 _~ : Wood Bowls
I LES Fancy Head _______ ‘4°75 IS th, Butter 5 00

FRUIT CAN RUBBERS Medium Sour ae : 15 in, Butter 9 00
Presto Red Lip, 2 gro. 5 gallon, 400 count -- 4 75 Welch Goate ‘aa Ge an laa 1s

carton _-____ , j case 19 in. Butter —

eS 70 z See
Presto White Lip. 2 oo Gece boeens et
gro. carton - it Co. ; elch, 36-4 oz. case_. 2 30
-a-------- 76 Sweet Small 13 vole. per cons 4 mg 4 BOM Ammt Poa.. tae. box ¢ 30
6 Gatton He 725 12 rolls. per case --. 1 20 i apes ae +e WRAPPING PAPER
f cartons, r so ee ae 7 2
12 cartons, ven a. : 7 Climaline, 4 doz. -_-_ 3 60 COOKING OIL Fibre, Manila, white-_ 05
GELATINE Grandma. 100, 5c 3 50 Mazola No: 5 YS W-—— 06%
Jello, 3 doz, 2 9 : i : : oo Pints. 2 doz =... 4 69 Butchers D F 05%
Mi 20 Dili Pickles Grandma, 24 Large -. 3 50 :

Inute, 3 doz, ________ 405 Gal. 40 to Tin, d 15 Snowboy, 12 Large -- 2 55 Gee 1 OF 4m hes. --—————
Bipmath, Wilts 165 $5 ce Glaus Pickica 2 : SALERATUS Ca nea ts tates 2 OE Soom. | oe 7 Kraft Stripe --------- 09%
Jolsert, 3 doz. 2 1 oz. Glass Pickled__ 2 (C0 . Gallons, each -------- 1 25

-- 140 32 oz. Glass Thrown __145 Ar™ and Hatamer 24s 150 Golden Kod. 24 --_ 425 5 Gallon cans oh 3 35
La Pace Zann. 4 ds 3 6 a
utc ean., z. 3 40 YEAST CAKE
Octagon, 96s —-------- 3 90 i q
roma? AND PRESERVES oe SAL SODA tuum fe 3 20 TABLE SAUCES Maaic. 3 oe... 70
e, 30 lb. pails ____ 2 Dill Pickles Bulk i Le Perri v7, Sunlight. 3 doz. ------ 2 70
Imi 60 Granulated, 60 lbs. cs. 135 Rinso, 24s ~---_------- 5 25 e & Perrin, large-_ 5 75 ;
tation, 30 Ib. pails 1 60 ,5 Gal. 200 ---------- 365 Granulated, 18-2% Ib Spotless Cleanser. 48, i. a bevin aca. 8 See tae SH
Hoses 6 oz.. Asst., doz. 9y 16 Gal.. 650 ---------- 11 25 packaces ——........ = 240 Wan 385 Pepper ------ oe =" 4 60 zea Foam, 3 doz. -. 2 70
ure Pres., 16 oz.. dz 135 45 Gal., 1300 -----_--- 30 00 Sani ria 1 doz. ..225 Royal Mint --_------- 2 40 east Foam, 1% doz. 1 35
Sapolio, 3 doz. ------- 315 Tobasco, small --_--- 3 75
Soapine, 100, 12 oz. -- 6 40 Sho ¥oau, 9 oz.. dez. 2 90 :
COD FISH ‘ Speedee, 3 doz. ------ 720 A-l, large ------------ 4 75 YEAST—COMPRESSED
JELLY GLASSES PIPES Peerless, 1 Ib. boxes 18 Sunbrite. 50s —~-------- 930 Ast small. 285 Fleischmann. per doz. 30
ob, 3 doz. in bx. 1 00@1 20 Old Kent, 1 lb. Pure 25 Wyandot. Cleaner, 24s 1 G Caner 2 om. 330 Red Star. per doz. ---- 20

% Pint Tall, per doz. 38

 

22

MICHIGAN

TRADESMAN

March 15, 1983

 

SHOE MARKET

Michigan Retail Shoe Dealers Association.
President—Elwyn Pond, Flint.
Vice-President—J. E. Wilson, Detroit.
Secretary—Joe H. Burton, Lansing.
Asst. Sec’y-Treas.—O. R. Jenkins.
Association Business Office, 907 Trans-

portation Bldg., Detroit.

 

Carry On—With Courage and Confi-
dence.

Do business up to the
Each individual

Carry on.
point of limitations.
in each business, is being tested as
never before. The present monetary
crisis reveals first of all the capacity
of neighborliness. The finest thing
that has come to our attention has been
the action of a merchant who found
himself with several days’ cash re-
ceipts on hand. He visited the adjoin-
ing stores and offered assistance if
they were in need of immediate cash.
Then he called up on the long dis-
stance telephone, his source of supply
and volunteered to send several thou-
sand dollars if the same was needed
for immediate payrolls.

That man and merchant
the true spirit which we hope is pre-
valent throughout the shoe trade. We
are facing the testing of friendships
and the real proof that this industry
is indeed a family. The first thing that
people do in a storm is to turn to their
neighbors to ask for and offer credit.

We hope by the time this is read
that some National solution has been
achieved, correcting the shortage of
money. It must be quickly followed
up by some method of releasing check
money for its normal functions. No
per-

typifies

policy of dribbling out small
centages of cash—5 per cent. at a time
_will serve. What is wanted is a re-
vival of sound banking facilities. That
must be solved

and quickly. A

is something that
simply, effectively
guarantee of Clearing House certifi-
cates supplies a National interbank
currency and_ scrip helps in
the minor transactions; but both of
these substitutes for actual money de-
work and

money

lay, handicap and retard
trade.

The urgent thing is to restore the
circulation of checks and normal busi-
ness paymets. Unless this is done we
have the cumulative demoralizing ef-
fect of non-purchase of commodities
and injury to an entire season’s busi-
ness by the tightening up of business
and credit because of fears.

The ten strongest words that we
have heard were those by President
Roosevelt—“The only thing we have
to fear is fear itself.”

We find the very need for co-opera-
tion has aroused a Nation of business
men to the need for neighborliness.
We hope that every manufacturer who
has taken orders and accepted them
for making, will go right through to
final shipment in the spirit of “carry-
ing on.” This is no time to put on
the extra pressure of credit responsi-
bility and selection. If the customer
was good enough to solicit for an or-
der, he is good enough to ship.

One of the finest moves in the direc-
tion of serving the public, as well as
their own interests, was the offer by
every reputable shoe store and depart-

ment store in America, then extending
credit facilities to the public during the
banking emergency. A similar broad
policy should prevail in back of the
lines between the manufacturer and
the merchant.

We hope that before the week is
out those stores which are on a
strictly cash basis may find that scrip
money has been issued sufficient for
the needs of the public.

The important thing is to get turn-
over and distribution of goods. Pay-
ment is something that can be man-
aged by emergency substitutes.

We do not want to see trade taking
a holiday as a follow-up of money
taking a holiday. For that reason we
urge and reurge the necessity for car-
rying on—putting more activity into
selling at the fitting stool and to have
no abatement whatsoever of the rest
of the activities in the store whether
it be advertising or window display or
the buying of supplies.

The hoarding of gold is discourag-
ed. Perhaps what will take its place is
the hoarding of goods. We are seeing
examples of people stocking up on
groceries for fear of eventualities.
Maybe the next move is to put some
importance on possession of goods of
all sorts, for many a man and woman
has wished that they had bought a
new pair of shoes while they had the
money. Many a merchant wishes the
same for he faces a Spring season
without the stocks needed. Carry on.

New leaders will find the way. It
is indeed a new deal and we hope it
will bring about a stabilization of
money and business and a restoration
of character, courage and confidence.
—Boot and Shoe Recorder.

ses
Items From the Cloverland of Michi-

gan.

Sault Ste. Marie, March 14—That
was some storm we had in this ter-
ritory last Thursday and fitted in with
the bank holidays. Business was just
about at a standstill. The milkmen and
mail carriers were almost the only
regulars on the job. We have had
some quiet days in the past, but Thurs-
day set a new record. The first week
the bank holiday ended Saturday,
leaving the merchants with a week’s
accumulation of cash and checks, and
if the new deal does not open the
banks in the near future we won't
need any deal. Things are getting no
better fast.

A new grocery was opened on
Johnson street last week by Victor D.
Napoleon in the store recently oc-
cupied by Tony Young. This is Mr.
Napoleon’s first venture in business
for himself.

The Northwestern Leather Co., at
Algonquin, expects to reduce its out-
put shortly unless more business is
offered, which will mean a slow down
with the merchants, as the leather
company has been running one of the
largest payrolls in the city, numbering
595 employes. This company has been
one of the few leather manufacturers
in the United States which has not
been operating in the red and it is
hoped that the future will enable the
company to again resume full time
operation.

The Newberry Lumber and Chemi-
cal Co., at Newberry, closed down last
week. The whole plant has been in
operation for the past few months as
an unemployment relief measure.

It is sad for one not to think well of
his birthplace, but it is tragic when
_ birthplace doesn’t think well of

im.

Announcement of the opening of the
Manistique city dairy was made last
week by W. B. Munford & Son, who
will begin the delivery of milk and
crefm throughout Manistique after
March 15. Leslie Munford, who is
associated with his father in the busi-
ness, was employed by creameries in
Detroit and also by the Soo creamery
and is thoroughly familiar with the
business. The Munfords have a herd
of twenty cows of their own,

The two Pennsylvania Railroad
trains between Mackinaw City and
Grand Rapids were discontinued

March 12. Train No. 559, which ar-
rives at Mackinaw City at 4:30 p. m.,
and train No. 508. which leaves Mack-
inaw City Southbound at 7:40 a. m.,
will run daily. The schedule change
means that a person arriving from
Grand Rapids at Mackinaw City in
the afternoon will have to wait until
the next morning for train connections
to the Sault. A person desiring to
take a train to Grand Rapids from the
Sault will have to leave the Sault in
the afternoon and wait at Mackinaw
City for the morning train, Trains of
the Michigan Central Railway are not
affected by these changes.

Chris Canikura, proprietor of the
American ice cream parlor, on Ash-
mun street, was absent from business
a few days last week for the first time
in many years, but Chris had a good
excuse on account of a new young
daughter being added to his happiness.

Mrs. Sprague and Nina Robbins
have opened a pie shop on Kimball
street. Mrs. Sprague will be remem-
bered for her excellent home made
pies when in business several years
ago.

Because of the closing of the various
money exchanges in the states, Ameri-
can money was not at a premium in
the Canadian Sault. We are informed
that at Windsor no banks are accept-
ing American money or checks.

The old time friends of Leon Bel-
lair, who left this city about twenty
years ago, were shocked to hear of his
death, which occurred in Detroit last
Thursday. He was well known here
where he built a hotel called the Bay
City House, but later changed the
name to the Hickler House, which is
still in operation.

The Kibby Ferry is now: operating
across the river from the mainland to
Sugar Island, opening navigation at
that point. While the ice across the
river to the Canadian side is getting
thin, passengers are required to use
the row boat a short distance from the
Canadian side. It is expected that the
regular ferry will be in service again
within the next two weeks.

There is always a bright side. Only
in times like these are safes and vaults
given a practical test.

The new Canteen, which is a branch
of the first Canteen, owned by Smith
& Fowler, opened for business last
Friday, with seven clerks. They were
kept on the jump all day. They picked

one of the best locations in the city
and are operating on the cash and
carry plan.

W. D. MacIntyre, who for a number
of years was purchasing agent and ac-
countant for the Soo-Cadillac Lumber
Co., has accepted a position as auto
salesman for the Studebaker agency,
owned by G. T. Partridge & Co.

The Robertson laundry is contem-
plating putting an addition to its build-
ing on Ashmun street. A new boiler
house and equipment will be built at
the rear of the building. The plans call
for the installation of a new boiler
more than twice the rated horse power
of the present one A new stack, coal
bunkers and the installation of a me-
chanical stoker, which will eliminate
all snroke. A new wash room, garage,
storing room and a marking room. All
of these will greatly increase available
production at the laundry.

George Blank has withdrawn from
the Sault Insurance agency and has

formed a copartnership with the
Adams insurance agency. He will be
actively associated with John N.

Adams and his son, with offices at the
Central Savings Bank building. George
as he is known by his many friends, is
one of the best known insurance men
in Cloverland and has made a success
of the business.

William G. Tapert.

——_o-e-2

Custom Clothes Cut 15 Per Cent.

Price Cuts of 15 per cent. in custom-
made clothing last year, bringing the
total reduction since 1930 to about 35
per cent., were reported in New York
City by members of the Custom Cut-
ters Club, concluding their annual
style show at the Hotel Commodore.
The lower prices, based on 1educed
material and labor costs, have increas-
ed sales in the last two months, it was
said. One tailor reported that since
Jan. 15 his Newark plant has been
working sixty-four hours a week. The
attendance at the two-day convention
reached 350, with cutters coming from
all the important cities and announc-
ing that the time was ripe for more
aggressive advertising.

a
Introductory Package Sales.

Whenever it opens a new store, a
chain store company reports that it
conducts an “Introductory Sale.” In
order to draw as many people as pos-
sible to the store without regard to
profit, the company gives away an
“Introductory Package” with each pur-
chase of $1 and over. An official of
this company said that these sales
serve as an excellent .means of ac-
quainting customers with the complete
line of merchandise carried by the
store,

ositive protection
profitable investment
is the policy of the

wy
MICHIGAN 4 SHOE DEALERS
MUTUAL FIRE INSURANCE COMPANY

Mutual Bullding .

: Lansing, Michigan

 

 

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March 15, 1933

MICHIGAN

TRADESMAN

23

 

OUT AROUND.
(Continued from page 9)

State has good reason to believe that
such application is simply subterfuge.

10. The law should be amended so
that the penalty for a second or subse-
quent offense, under the provisions of
the malt tax law, shall be sufficient to
make the offense cognizable by a Cir-
cuit Court.

 

The attempted enforcement of the
malt tax law has met with much op-
position and evasion, including the
sale of counterfeit stamps. The total
income from the tax and the sales of
stamps has been $1,486,158.70. The
expense of enforcement has ‘been
$141,410.67, leaving a very handsome
sum for the use of the state. The
Secretary of State has issued a printed
report on the situation, which is very
interesting reading. He will send a
copy to any merchant who requests
same on a regular mercantile letter
head. Now that he has undertaken to
secure the enactment of a new license
law which will meet the approval of
the Michigan Supreme Court I am
inclined to think the merchants of
Michigan need give the subject no fur-
ther consideration, especially as the
license fee will be reduced from $25
to $3 or $5. The money paid for
stamps can, of course, be added to the
price of the article sold, thus passing
the buck on to the consumer. I may
be mistaken, of course, but I cannot
help thinking that the return of regu-
lar brewery made beer to public con-
sumption will reduce the purchase and
consumption of malt extracts, malt
syrup and liquid malt (wort) to a very
small percentage of what it has been
during recent years.

An East end grocer phoned me that
the Kindel Furniture Co. is giving its
employes an option of receiving their
pay in Kroger coupon books or wait-
ing for their pay until the banks are
permitted to meet payrolls. I wrote
the company a courteous letter, re-
questing information on the subject.
Instead of replying to my letter, the
manager called over the phone to say
that no coercion was used in the mat-
ter; that the Kroger books were left
with the company to hand out to any
employe who asked for them to keep
things going at home. I am sorry
that so splendid a company as the
Kindel organization should play into
the hands of the common enemy in
this manner, because money paid the

chain stores leaves Grand Rapids,
never to return. Dealing with the
chains in this manner violates the

principle I have long aimed to incul-
cate—the principle of Keeping Home
Money at Home.

The manner in which the colored
race is rapidly gaining access to the
American stage has been largely due
to the musical talent of the colored
people. I read the other day that the
granting of a license to present Green
Pastures in Washington, D. C., was
the first time colored people had ever
been allowed to appear on the stage
of that city. The manager of the or-
ganization has sent a representative
into other Southern cities to ascertain
if the play would be permitted to be

presented elsewhere in the South. The
English people, I am told, are very
partial to colored stage artists, but
they cannot see Green Pastures, be-
cause there is a tradition as old as the
hills that no representation of Jehovah
can ‘be shown on the stage. The color-
ed people are very happy entertainers
so long as they confine their repertoire
to negro. spirituals and plantation
songs, but when they undertake to
present classical music they make a
great mistake, in my opinion. Such
undertakings are not in keeping with
the traditions and character of the
colored people.

Booker Washington once told me
that Southern white gentlemen were
willing to address him as Prof. Wash-
ington because of the record he had
made as an instructor; that they
would willingly speak of him as Dr.
Washington ‘because of the degrees
which had been conferred upon him by
some of the great Northern uni-
versities, but they would under no cir-
cumstances, address him as Mr. Wash-
ington, because that would signify
social equality, which they could not
consent to tolerate,

 

I am told that nearly every South-
ern family of culture and refinement
possesses the poems of Paul Dunbar,
the colored poet who wrote some of
the most beautiful poems in the Eng-
lish language. While they pay their
tribute to a colored artist they will un-
der no circumstances read a book
which has been handled by a colored
person. When I was in Chattanooga,
about forty years ago, I naturally
called at the library. My first enquiry
was, “This is a public library, I sup-
pose?”

“No,” the manager replied.

“Why not?” I asked.

“If it was a public library, the
negroes would read,’ was the reply.

“Don’t the people of the South want
the negroes to read?” I asked.

“They have no objection to their
reading, but they do not want them to
handle the same books the white peo-
ple read,” was the reply.

I have never been able to reconcile
this attitude with the fact that South-
ern people turned their babies over to
colored mammies to suckle and bring
up and ate the food prepared by
colored cooks.

I heartily favor the suggestion of a
local authority that the jury system of
Michigan be amended so that all class-
es of court cases be tried by a jury of
six, instead of twelve, as at present.
There is no sense of continuing the
present arrangement, especially when
the change suggested would save the
people of Michigan many million dol-
lars every year, without impairing the
right of the people or the defendants
and litigants of the protection to which
they are entitled.

Monroe, March 9—A situation has
arisen in Monroe which we feel would
be of interest to you ,as you have pub-
lished in your trade journal many ar-
ticles of this type.

The Consolidated Paper Co. of
Monroe, due to :the recent bank holi-
day, has paid off its employes half in
scrip and half in money. This in itself
is perfectly all right, but this scrip is
redeemable at the A. & P. or Kroger

stores only. The independent grocers
of Monroe are very much put out
about this, as it decreases their busi-
ness considerably,

I feel, however, that if you would
publish an article on this situation in
the Michigan Tradesman that we
would be greatly benefited.

L. M. Dunbar.

On receipt of this letter I sent the
following appeal to the Consolidated
Paper Co.:

Grand Rapids, March 11—I am in
receipt of a letter from a representa-
tive merchant of Monroe stating that
you recently paid off your employes in
cash and scrip—that the scrip is re-
deemable at A. & P. or Kroger stores
only.

This means that all of the money
you divert in this way to the chain
stores, except the small percentage
paid for rent and clerk hire, goes di-
rectly to New York and will never see
Monroe again,

Hearst papers are playing up pretty
strongly the idea Buy American. For
forty years my theory has been Keep
Home Money at Home, because those
who patronize chain stores or touch
them at any angle contribute to the
downfall of the town and the destruc-
tion of the independent merchant
whose income is. practically all ex-
pended in his ‘home town.

It is possible, of course, that you
have never given this matter the
thought you should have given it and
will please me very miuch to have you
write me that you have changed front
and have made the scrip you put out
good at any independent store in
Monroe,

I thank you in advance for the
courtesy of a reply. E. A. Stowe.

—__+ > ___
Proceedings of the Grand Rapids

Bankruptcy Court.

Grand Rapids, March 6—We have to-
day received the schedules, reference and
adjudication in the matter of Edward <A.
Smaglinski, sankrupt No. 5154. The
bankrupt is a resident of Grand Rapids,
and he did business under the name of
West Side Clothes Shop. The schedule
shows assets of $1,889.70 of which $350
is claimed as exempt, with liabilities of
$4,018.53. The court will call a first
meeting of creditors and note of same
will be made herein. The list of cred-
itors is as follows:

@ity of Grand Rapids =. $170.82
Cutter and Crosette, Chicago ____ 20.47
Woolen Cone Co., Chicago ________ TESS

Max Bachove Co., Grand Rapids__
Goshen Shirt Co., Chicago _—.__-- _
B. A. Brown Co., Franklin, Ohio__
Elmo Hosiery Mills, Chattanooga,

 

CCM a2. 24.00
Irving Brandt Co., Chicago ______ 18.00
J. G. Leinbach Co., Reading, Pa... 35.57
C. W. Mills Paper Co., Grand Rap. 2.50
Lewis DeMagt, Grand Rapids ____ 20.00

Standard Auto Co., Grand Rapids

George Connor Coal Co., Grand R. 6.25

Warder Paper Box Co., Dunkirk,
E ¥

Ne) ee 4.92
Parrotte McIntyre Co., Chicago __ 66.70
Bred Bras. Co., €hicazo 13.00

Consumers Power Co., Grand Rap. 10.81
G. R. Water Works, Grand Rapids 4.61
G. R. National Bank, Grand Rap. 100.00
Old Kent Bank, Grand Rapids____ 770.00
T. W. Strahan, Grand Rapids __ 1,313.00
Felix Kowalinski, Grand Rapids__ 1,377.05

March 7. We have to-day received the
schedules, reference and adjudication in
the matter of Elijasz Albert Wolosiecki,
Anthony Wolosiecki and Stephen Wolo-
siecki, copartners trading as_ Reliable
Market, Bankrupt No. 5155. The bank-
rupts are residents of Grand Rapids.
The schedule shows assets of $2,704.60
with liabilities of $2,710.96. The first
meeting of creditors will be called and
note of same made herein. The list of
creditors are as follows:
City of Grand Rapids _.... $ 92.23
Elijasz Albert Wolosiecki, G. R. __ 75.00
Anthony 'Wolosiecki, Grand Rapids 75.00
Stephen Wolosiecki, Grand Rapids 225.00
National Cash Register Co., G. R. 140.00
@ f ) Corp. Detror — 2 700.00
Household Finance Corp., Grand R. 185.00
Schust Baking Co., __--unknown
Red Fop Malt Co. Detroit ___.-_ 1.00
Commercial Milling Co., Grand R. 2.00
Post & Brady, Grand Rapids __.. 70.00
Switt &:Co., Grand Rapids ___.._ 40.00
Swift & Co., Grand Rapids .-._ 40.00
John Morrell & Co., Sioux Falls,

Ss. DB 20.00

 

Thomasma Bros., Grand Rapids__ 70.00
Wilson & Co., Grand Rapids _____-_ 40.00
Armour & Co., Grand Rapids ____ 35.00

Vanden Brink & Son, Grand Rap. 45.00
Lee & Cady, Grand Rapids ____ 38.00
Rademaker-Dooge Grocer Co., G.R. 60.00
John Rauser, Grand Rapids ______ 600.00
Rauser’s Quality Sausage Co., G.R. 150.00

Jacobson Commission Co., G. R. __ 9.00
Van Driele & Co., Grand Rapids __ 15.13
Hi. R. Bekkering, Grand Rapids__ 6.00
Cc. W. Mills Paper Co., Grand R. 15.00

Boot & Co., Grand Rapids at
Schefman Product Co.. Grand R.
Ferris Coffee Co., Grand Rapids__
Hecht Produce Co., Grand Rapids
City Coal & Coke Co., Grand Rap.
Fox Jewelry Co., Grand Rapids

bo
om OCLDS Ole OF
©

o

Michiga Bell Tele. Co., Grand R. 50
G. R. Gas Co., Grand Rapids is 1.50
Consumers Power Co., Grand R. 5.60

Schust Cookie Co., Grand Rapids 60.00
Anderson Bros., Grand Rapids ___ 5.00

In the matter of Robert W. Turner,
Bankrupt No. 5130. The first meeting of
creditors has been called for March 24.

In the matter of Clarence A. Carlson,
Bankrupt No. 5045. The first meeting
of creditors has been called for March 24.

In the matter of Cornelius J. Kole, in-
dividually and as surviving partner of
Holleman-Kole Auto Co., Bankrupt No.
5147. The first meeting of creditors has
been called for March 24.

In the matter of Shirley Duane Tucker,
Bankrupt No. 4956. The first meeting of
creditors has been called for March 24.

In the matter of Elijasz Albert Wolo-
siecki, Anthony ‘Wolosiecki and Stephen
Wolosiecki, copartners trading as Re-
liable Market, Bankrupt No. 5155. The
first meeting of creditors has been called
for March 23.

March 7. On this day final meeting of
creditors in the matter of George Arthur
Berry, doing business as Producers Fuel
Co., Bankrupt No. 4955, wa's held. Trus-
tee present; J. Thomas Mahan, attorney
for bankrupt, present; Grand Rapids
Credit Men’s Association present in be-
half of creditors. Trustee’s final report
and account approved and_e allowed.
Claims proved and allowed. Balance of
accounts reeivble sold at aution. Order
made for payment of administration ex-
penses as far as funds would permit; no
dividend for creditors. No objection to
bankrupt’s discharge. Meeting adjourned
without date and filfies will be returned
to U. S. District Court.

In the matter of Landman’s, Incorpo-
rated, a corporation, Bankrupt No. 4446,
final meeting of creditors was held Feb.
27. Trustee present and represented by
Jackson, Fitzgerald & Dalm, attorneys.
Creditors present by Phillip A. Cohen
and Knappen, Uhl, Bryant & Snow, at-
torneys. Bidders present on accounts
receivable. Claims proved and allowed.
Trustee’s final report and account ap-
proved and allowed. Balance bills, notes

and accounts receivable and certain
shares of stok sold at auction. Matter
of appeal to Circuit Court of Appeals

from decision of District Court in the
matter o M. N. Kennedy, trustee, vs.
Midland Clothing Co., considered and de-
cision made by those present not to ap-
peal. Order made for payment of ad-
ministration expenses, supplemental first
dividend of 5 per cent., and final dividend
of 19.33 per cent. to creditors. No ob-
jection to bankrupt’s discharge. Meeting
adjourned without date and files will be
returned to U. S. Distriet Court.

Mareh 9. We have to-day
the schedules, reference and adjudica-
tion in the matter of Henry Jenner,
Bankrupt No. 5157. The bankrupt is a
resident of Kalamazoo, and his occupa-
tion is that of a laborer. The schedule
shows assets of $65 with liabilities of
$635.35. The court has writtén for funds
and upon receipt of same the first meet-
ings of creditors will be called and note
of same made herein.

March 11. We have to-day received
the schedules, reference and adjudication
in the matter of Stanley F. Kalinowski,
Bankrupt No. 5158. The bankrupt is a
resident of Grand Rapids, and his occu-
pation is that of a laborer. The sched-
ule shows assets of $2,175 of which $100
is claimed as exempt, with liabilities of
$3,697.76. The court has written for funds
and upon receipt of same the first meet-
ing of creditors will be called and note
of same made. herein.

received

 

Phone 61366

John L. Lynch Sales Co.
SPECIAL SALE EXPERTS
Expert Advertising
Expert Merchandising
209-210-211 Murray Bldg.
Grand Rapids, Michigan

 

 

 

Business Wants Department

Advertisements inserted under this head
for five cents a word the first insertion
and four cents a word for each subse-
quent continuous insertion. If set in
capital letters, double price. No charge
less than 50 cents. Small display adver-
tisements in this department, $4 per
inch. Payment with order is required, as
amounts are too small to open accounts.

 

 

24

IN THE REALM OF RASCALITY.
Questionable Schemes Which Are
Under Suspicion.

Northern Fruit and Produce Co., and
others, Chicago, engaged in the sale of
seed potatoes, is ordered to cease and
desist from representing that inspec-
tion or certification by the respondent,
Ted E. Wolfe, is certification or in-
spection by the “Mid-West” or any
other “agricultural institution” or that
the said seed potatoes have been in-
spected and certified to by any persons
whomsoever or in any manner what-
soever other than is actually the case.
Weil Corset Co., New Haven, en-
gaged in the manufacture of a rubber
reducing belt, is ordered to cease and
desist from representing that the gar-
ment reduces the waist instantly from
two to four inches, that it reduces
much more rapidly than ordinary mas-
sage, taking off inch after inch directly
through the deep breathing it facili-
tates, that it substitutes good solid
tissue for the useless fat; and from
representing that a special, reduced
price is being offered when such is not
the fact, and that the garment is sent
on free trial when purchaser is re-
quired to make a deposit prior to its

receipt and trial.

Western Bottle Manufacturing Co.,
Chicago, engaged in the sale of “Dr.
West’s Tooth Paste,” is ordered to
cease and desist from representing
that certain tests, and certain pictures
used in connection therewith, purport-
ing to show the superiority of respond-
ent’s product over the products of
nine nunamed tooth pastes, were au-
thorized, checked or adopted, by a
university, and from representing that
Dr. West’s tooth paste is the only one
of any number of competitive tooth
pastes that can be used without injury
to the teeth, its two polishing agents
making it safer for use.

H. & S. Publishing Co., Chicago, en-
gaged in the sale of a monthly maga-
zine designated “Everyday Life,” is
ordered to cease and desist from repre-
senting that a seed of the soy bean
variety offered as part of a combina-
tion offer with subscriptions to the
magazine, is a domestic coffee berry
from which coffee can be grown for
one cent a pound.

C. Grover Caldwell, trading as Wa-
bash Chemical Co., Chicago, vendor
of “Pancretone”, an alleged treatment
for diabetes, agrees to discontinue rep-
resenting that Pancretone is a new
product now out of the experimental
stage, being prescribed by many phy-
sicians and being used by thousands
of sufferers who formerly used insulin
but get the same result from Pancre-
tone, when such are not the facts;
to discontinue representing that Pan-
cretone will eradicate sugar from the
urine in from five to twenty-one days,
will rapidly build a carbohydrate tol-
erance in the system, restore the cir-
culation to normal function and restore
the health of many persons when all
else has failed, when such are not the
facts: to discontinue representing that
the product is a competent treatment
for true diabetes or any form of so-

MICHIGAN

called diabetes other than the type
which is indicated by sugar in the
urine, when such is not the fact; to
discontinue representing that any testi-
monials are of themselves positive
proof that the treatment will prove
adequate, when such is not the fact;
to discontinue representing that a con-
tainer and bottle will be sent, and
complete test of urine made “free of
charge” when the cost of the test,
bottle, and container is included in the
price charged for a sixty-day treat-
ment.

—_+ ++
44,000 Grocers Stopped Selling Mar-
garine in 1932.

The organized meat and cottonseed
interests of the country are launching
a campaign against the unfair and
burdensome taxes on margarine which
extend practically over the whole
United States. The leader is E. S.
Haines, former Federal Trade Com-
missioner and now vice-president of
the National Cottonseed Products As-
sociation. Another leader is F. E.
Mollin, secretary American National
Live Stock Association.

According to these associations,
state and Federal discrimination that
has virtually destroyed the American
margarine industry and has denied
low-cost food to some 40,000,000 peo-
ple in the reduced income classes,
many of whom are now unable to buy
table spreads. The campaign is being
launched. It has the approval of New
York City consumer organizations and
trade associations for the removal of

marketing restrictions that operate
against the consumer.
Margarine consumption dropped

from 3.11 pounds per capita in 1918 to
1.74 pounds per capita in 1932, due
mainly to burdensome Federal and
state taxes, in some instances as high
as 15 cents per pound, affecting both
manufacturer and _ distributor, and
levied alike on products of domestic
and foreign origin. These taxes,
coupled with high license fees, resulted
in 44,000 retailers abandoning their
licenses to sell margarine in the fiscal
year ended June 30, 1932.

Elimination of these restrictions
would benefit farmers in twelve South-
ern and seventeen Western states by
expanding the demand for cottonseed
oil and beef fat. Direct benefits would
accrue to cotton and beef producers
because cottonseed oil represents 10
per cent. of the total value of the cot-
ton crop in these states, and beef fat,
a by-product going into various low
priced uses, would turn back to the
margarine field, produce twice its
present income and result in a slight
decrease in the price of beef to the
consumer as well as an increase in the
farm value of the animal.

—_———> >>
Frozen Fruit Business Is a Big Busi-
ness.

Because car-lot shipments of fruit
preserved by the frozen pack method
have reached such large proportions,
the United States Department of Ag-
riculture has made a transcontinental
test with frozen fruit in carlots. The
Pacific Northwest ships an increasing
amount of frozen fruit each year, but
there is little uniformity in refrigerat-
ing methods, and the Bureau of Plant
Industry made the test to get informa-

 

TRADESMAN

tion on the best practices. It appears
probable that refrigerating costs can
be lowered by finding the exact tem-
perature requirements of frozen fruits
in transit. It was found that heavier
salting of the ice was needed toward
the end of the journey than at the be-
ginning in order to bring the fruit to
market in good condition. The first
test shipment consisted of five car-
loads of strawberries and raspberries
shipped from Chehalis, Wash., to Chi-
cago, Cleveland and Boston. The
frozen fruit was shipped in ordinary
refrigerating cars. The temperature
was kept below the freezing point by
adding salt to the ice. Well-insulated,
ordinary refrigerator cars were found

to be satisfactory for shipping the
frozen fruit.
—__>+ +
New Pea For Canning Developed in
Wisconsin.

Development of a new variety of
canning pea—the Wisconsin Early
Sweet—has been brought about by ex-
periments of the University of Wis-
consin stations, according to E. J.
Delwiche, in charge of pea breeding
work. Mr. Delwiche believes that the
new variety will displace a large share
of the Alaska pea crop now grown in
the state. Trials with Wisconsin Early
Sweet peas made in Utah, Illinois and
New York, as well as in Wisconsin, all
indicated that the new variety is equal
in canning quality to Surprise and
Perfection, and canning trials at
Waupun: proved this variety yielded
more to the acre than the Alaska and
proved superior in quality to the Per-
fection. Reports from New York ex-
periment station state that this variety
stood at the top of the list of the
numerous early varieties on trial there.

+>

Employe Sale.

A store in London cleans ,out slow-
selling and odd-lot goods by means of
special sales to employes. Immediate-
ly following the close of its July and
January sales—the two big events of
the year, the store collects all its slow-
selling merchandise, together with odd-
lot goods which it wants to close out,
and marks everything at the lowest
possible figure. The entire assort-
ment is then displayed in one room,
and during a single morning, from 9
until 10:30, employes are given the op-
portunity of purchasing this merchan-
dise at the low prices at which it has
been marked. It is claimed that the
results are so satisfactory that these
“staff” sales are now held regularly by
this store at six month intervals.

—_++>—_—_
Sarouk Rugs Advance Sharply.

Price advances of 25 per cent. were
put into effect on Sarouk rugs last
week ‘by the majority of wholesale im-
porters. The increase carries Sarouk
quotations to the highest level in two
years. Several of the largest import-
ing houses announced that they would
limit sales at the $1.75 price for the
present and would issue new price
lists as soon as definite information re-
garding the standing of the dollar
abroad is obtained. The increase is
attributed directly to the uncertainty
importers feel because of restrictions
placed by the Government on the ex-
port of funds.

 

March 15, 1933

Monkey Fur Trimmings Gain.

The revival of interest in monkey
fur, which was predicted as likely to
develop as a result of the emphasis
placed on this trimmng at the recent
Paris openings, is gaining headway.
Many of the new models now being
shown feature the fur in various treat-
ments. Retailers are said to be
sampling these styles fairly well in or-
der to test Out consumer acceptance of
the revival of this style detail in this
country. Meanwhile, prices of the fur
are somewhat firmer in the trade, with
quotations low enough to insure its
wide use from a price standpoint if
consumer response is good.

o>
Rug Market More Active.

A slight increase in the demand for
rugs is apparent in the wholesale floor
coverings market. Buyers place or-
ders for immediate requirements but
show no desire to cover for future
needs, despite reports that a price ad-
vance is likely in the near future. A
report that one of the largest pro-
ducers is planning to shut down its
largest mill in the near future inter-
ests buyers, but executives of the com-
pany deny the report. Only a limited
curtailment in production is planned,
mill officials said. There is little trad-
ing in imported rugs.

—_2-+_____
Gray Kid Gloves Scarce.

Something of a shortage of popular
price gray kid gloves for quick deliv-
ery is reported in the Eastern market.
Stocks in the hands of importers are
small and orders have ‘been booked
against the merchandise arriving. The
call for gray reflects the wide vogue
this shade has obtained in Spring
ready-to-wear for which matching
gloves are sought. Marked interest is
also shown in navy, with beige and
white enjoying much popularity. The
call for fabric gloves ‘has gained some-
what.

———_2-+—___
Electrical Appliance Call Limited.
The flurry of buying activity in

many of the home wares markets in
the last few days has had little effect
upon the electrical appliance industry,
manufacturers assert. Orders continue
limited in number and the amount of
goods purchased are small. Prices, es-
pecially those on small appliances such
as percolators and toasters, remain un-
changed. In several sales offices,
executives said they are filling all or-
ders placed and will have no hesitancy
in booking business for future delivery
if requested.

——_>-+___
Blue Handbags Sell Actively.

The widespread popularity of blues
in ready-to-wear has led to correspond-
ing emphasis on the navy shade in
handbags. This hue, it is pointed out,
will harmonize with practically all of
the varieties of blue coats, suits and
dresses. The current call emphasizes
bags with more complete fittings, par-
ticularly ones with compartments or
cases for cigarettes, etc. Popular price
merchandise is stressed, with pro-
motional items receiving most atten-
tion. White bags are being bought by
Southern stores.

—_2-<-___

Every time a mule kicks he slows

down, a man loses ground.
—~>->—___
Spend if you can,

 

 

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MODERN CUTS OF PORK

This is the twenty-second of a series of articles presenting modern methods of cutting pork which are being introduced by

the National Live Stock and Meat Board.—Editor’s Note.

THREE WAYS TO USE FRESH HAM HOCKS Fresh ham hocks may be cut into small roasts as illustrated

TEER,

Ta
Use of the fresh ham
hock often presents a
/ problem. Three differ-
- ent ways to use this cut
are given here with the
object of adding to its
desirability.

   

Art. XXII—Cut ! Art XX1l- Cnt 6

N

FRESH HAM HOCK (SPLIT) |. Numbers 2 and 3 may be roasted. No. | is waste. No

4 will make a small cut for seasoning purposes.

FRESH HAM HOCK (HEEL MEAT REMOVED)

The outside appearance
of the hock belies its
true value. The hock,
split open, has a much
greater appeal.

<6

      

Remove the knuckle.
Then split the hock. 1. Remove the skin and ~a
heel meat by following Somat
the natural dividing

seam around _ the Be od
ae 7
shank meat. }

er Art. XX11—Cut 7

Art. XXII—Cut 3

   

The split hock exposes
very little bone and
a high percentage
of lean meat. The
knuckle may be used
as a seasoning piece.

  

Art. XXII—Cut 4

FRESH HAM HOCK ROASTS 2 eee

2. Remove the heel meat from the skin.

 

Art. XXII—Cut 9

3. Cut the shank into two pieces. The heel meat at the
right may be used as pork trimmings.

 

 

 

 

 

 

 

 

 

 

 

 

 

 
 

He Knew What He
Was Worth

When a Kalamazoo man applied for a job the other day
and was told he would be paid all he was worth, he got
madder than a hornet and stated very emphatically that
he could not and would not work for such low wages.

it that man should ever attempt to run a business of his
own, he would be just the kind of chap who would kick
on the price of a safe, no matter how low it was, leave
his account books and valuable papers exposed and then
when the fire licked them up he would charge the whole
thing up to his ding blasted hard luck.

BE SENSIBLE BROTHER AND GET BUSY

and write us to-day for prices on a first-class dependable
safe. It means really more to you than it does to us,
because while we would make only a fair profit on any
safe we sold you, you would lose what you never could
replace if you should have a fire and lose your books of

account.

Grand Rapids Safe Co.

Grand Rapids, Michigan