~at Se rn ree garner rie, RO tg tn, IIS a me ~——— ea ene aati Pam ‘i a AE iE Tit EE iD oe ISP UF OM LLL Sor RAFTER DEG G SL SEAI/PI AE (6 ee hae SG Ce ACA VEE os a i ae INST ES SS ae A) Ee) Oe SINE WP A Ly ER EEE ACO AV VEEAIS UE ae Z : Be wa oY er : a IK y (Be) =s ’ ”, Ss eA PIS ), b L) ae | ieee Sener RA (Ce NI SINC ay ‘ ie PES — SS S : Zln25 y SPUBLISHED WEEKLY WG Re! 7# TRADESMAN COMPANY, PUBLISHERSA SOAS Os a ONE Fiftieth Year Ee ae SA Oe de Alien I've shut the door on yesterday— Its sorrows and mistakes: I’ve locked within its gloomy walls Past failures and heartaches. And now I throw the key away To seek another room, And furnish it with hopes and smiles And every Springtime bloom. No thought shall enter this abode That has a hint of pain. And Envy, Malice and Distrust Shall never entrance gain. I’ve shut the door on yesterday And thrown the key away— To-morrow holds no fears for me, Since I have found to-day. Vivian Yeiser Laramore. lati atl atlanta otitis atthe atl atthe. attliin,,tallien. tn. ste atte ote ote oo Rademaker-Dooge Grocer Co. Distributors of Anchor Red Salmon Red Heart Med. Red Salmon Surf Pink Salmon Bull Dog Sardines Red Crown Sliced Beef The House of Quality and Service J THE BERRIES ARE COMING! Y SELL EM WITH SHREDDED WHEAT RISP, golden Shredded Wheat ... plump, C juicy berries. There’s a favorite combina- tion that sells itself! Display them together, and watch them sell together. You can sell berries to every Shredded Wheat customer. Shredded Wheat with berries and milk makes a hearty, wholesome meal—-satis- fying to your customers and profitable to you! SHREDDED WHEAT NATIONAL BISCUIT COMPANY $@S% ‘‘Uneeda Bakers’’ eer) su aa ta ca A a ici cael at Ma acc Se et a) FOO a a ae ee ae Te OT er er A SOUND BUSINESS FOR 180 YEARS In 1752 the first mutual fire insurance company was founded—the first insurance company of any kind in America. This company operates actively to-day. Many other mutual fire companies are over 100 years old. There is no other business, important in the commercial life of the Nation to-day, that has back of it so much of tradition; of obligations faithfully met; of actual public service—as mutual fire insurance. The remarkable stability and vitality of mutual insurance is based on absolute adherence to one basic aim—the furnishing of sound insurance at the lowest possible cost to the insured. Mutual fire insurance companies have paid losses promptly and fully—have led the way in fire prevention—have con- sistently returned annual savings to policyholders. There is available to you through the mutual insurance com- panies authorized to do business in Michigan all the tradi- tional advantages of the mutual plan of fire insurance—safety, service and savings. Make these a part of your insurance pro- gram. Get the facts. They speak for themselves. eS) AN UNPARALLELED RECORD 13 mutual fire insurance companies are over 100 years old. 75 are between 75 and 100 years old. 272 are between 50 and 75 years old. 698 are between 25 and 50 years old. a a a a a OO OO OE UT OT ST OT OT Oe Oa mma immaaen A. the canned foods you feature grown and packed H is ae | at She brand you know W. R. Roach & Co., Grand Rapids, main- tain seven modern —_ Michigan factories for the canning of products grown by Michigan farmers. A complete line of canned vegetables and fruits LOWEST PRICE... in 12 Years Now, for a limited time, you can buy Royal Baking Powder at the lowest price in 12 years. Call up your jobber today and place your order. Then make preparations to feature this quality demand item at a new low price. Tell all your customers about it. You'll find them eager to take advantage of this outstanding value! ROYAL BAKING POWDER Products of STANDARD BRANDS INCORPORATED rosie smuagete oh es Bn: | ; { { { 7 ae oe me cole a ¥ Y | Ve ont SNES ae KO Fiftieth Year MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself, DEVOTED TO the best interests of business men. SUBSCRIPTION RATES areas follows: $3. per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.56 per year, payable invariably in advance. Sample copies 10 cents each. Extra copies of current issues, 10 cents; issues a month or more old 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879, JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. DETROIT DOINGS. Late Business News From Michigan’s Metropolis. The Michigan Neckwear Co., manu- facturer of men’s neckwear and whole- sale distributor of men’s hosiery has opened for business at 122 East Jef- ferson avenue. The officers of the new company are S. R. Alper, presi- dent; H. S. Alper, vice-president, and Louis Alper, secretary and treasurer. Twelve million dollars was deposited in the National Bank of Detroit on the opening day last Saturday of this new Detroit bank. The newly organized institution has been capitalized for $25,000,000, in which the General Motors Corporation and the United States Government have an equal in- terest. L. C. Humes of this city has been appointed general agent of the Ohio State Life Insurance Co., with head- quarters at Midland. According to the announcement Humes will have charge of twelve counties. Buyers for R. H. Macy & Co., Inc., in quest of merchandise suitable for department store sale, spent one day last week at the Hotel Book-Cadillac checking over local surplus stock quo- tations. Hannon, Clothier, 6518 Woodward, is closing out his stock and will retire from business in Detroit, according to his advertisements in local papers. Economical! Educational! Enter- taining! Headlines an advertisement in the Detroit dailies. Not what you guessed, but a three-day grocery sale held by the Packers Outlet Co., 13945 East Jefferson, with stores in other parts of the city. Door’ prizes, souvenirs, groceries, sandwiches, coffee and chop suey were offered free at the Jefferson avenue store only, Four hundred salesmen and dealers attended a convention of the Frigid- aire Corporation at the Book-Cadillac Hotel, to discuss advertising and sales plans for the 1933 season. J. J. Nance, sales manager of the corporation, came to Detroit from the company’s head- OFS GRAND RAPIDS, WEDNESDAY, MARCH 29, 1933 quarters in Dayton to lead in the dis- cussion and to address the men. Movies and talkies presented by E. G. Biechler, president and general man- ager, and H. W. Newell, vice-presi- dent, were among some of the features of the convention, The entire stock of hardware and sporting goods of the J. M. Waterston Co., 427 Woodward avenue, was badly damaged by fire early Sunday. Mabel Jane Tait died last week at the home of her sister, Mrs. Herbert L. Leister, 81 Lawrence avenue, fol- lowing a long illness: Miss Tait was widely known in Detroit business circles, where she owned and managed a millinery store for fifteen years at 131 John R street. The prosecutors office has moved to break up a racket which costs the linen supply dealers in Detroit thousands of dollars annually. One man was ar- rested by the authorities and was prosecuted by the St. Clair Linen Supply Co., 8108 St. Clair avenue. He pleaded guilty to having linen in ‘his possession belonging to another com- pany. This arrest is the beginning of a series to follow, was the statement made by a member of the Detroit Linen Supply Association, The Detroit Edge Tool Works, 433 Mt. Elliott avenue, was one of the first industries in this city to feel the bene- fits of the enactment of beer legisla- tion. W. F. Ebbing, president and treasurer of the company, states that big orders have been received for ma- chine knives for the manufacture of barrel staves from mills in Arkansas. Albert Hamburg, manager of the Ray Jewelry Co., 1226 Griswold street, was held up in front of his apartment Monday night and lost three diamond rings he was carrying, and eight dol- lars in money. Sallan, Incorporated, jewelers, has leased the building now occupied by Traub Brothers & Co., at Woodward and Grand River avenues. The com- pany will occupy the entire four floors of the building which will be vacated next month, after extensive alterations have been made. The Sallon store is located at Woodward and_ Gratiot avenues and has been in the retail jewelry business in Detroit for twenty- seven years. Traub Brothers & Co. will move to quarters at Washington boulevard and Clifford street. One might easily excuse the typo- graphical error of an: R” for a “B” in the caption, “Detroit Bank Condi- tions Aired.” J. W. Madill, manager of the De- troiter Hotel, announced this week the appointment of Howard Smith as sales promotion and advertising man- ager. Smith was formerly connected with the Detroit-Leland Hotel in the same capacity. Beginning this week and continuing until June, lectures on various phases of gardening will be given on the tenth floor of the J. L. Hudson Co. store. Recognized authorities will be the speakers. L. W. Kriek, proprietor of Cottage Gardens at Lansing, expert on peonies, opens the lectures on Mon- day. Vegetable and flower gardening and lawns will be discussed as well as the protection of trees and vines by authorities in each field. The Government after many years is still engaged in pushing the Lake Michigan diversion case against Illin- ois. And still it hasn’t succeeded in making it back water. There is always room at the top and the 1933 model appears to be a spinner, “Take Your Hotel Along,” says an advertisement in a magazine published in the interests of the traveling men. And the linen losses in Detroit alone are reported at $50,000 yearly. The paramount household issue: With breweries assuming the job of making the beer, will this mean less trouble brewing in the home? Money talks but we have forgotten what the last words were. A New Foundland Banks fisherman lassoed a whale by the tail. Some tale. He just read that a tax of two cents per pound on sugar had been levied in Canada. “And,” wailed Dingy Deeps, of Windsor, “my sugar weighs 190: pounds.” Now we are about to have a “Na- tional Dress Up Week.’ Make it “Press Up Week” then most of us can join. American Life Insurance Co. stock- holders have been advised by Presi- dent Clarence L. Ayres of a special meeting called for April 14, at 10 a. m., at the company’s office in Detroit. They will vote on the following mat- ters: A proposed addition to capital stock of the company $2,500,000; a proposed provision for six additional directors, making a total of twenty-one permissible and a proposal that the annual meeting of the company be held on the second Tuesday in May instead of the second Tuesday of February. Stockholders will also elect directors and a president. An order for twenty-five freight car- loads of packing cases fer transport- ing beer has been reccvived to-day by the Detroit Paper Products Corp., man- ufacturers of corrugated paper boxes. “The order calls for more than 500,- 000 cases for the packing of bottled beer,” said Seymour Franklin, presi- dent. “The corrugated paper boxes are the modern successors of the wooden beer boxes.” Production of the half million beer boxes will be started within a few days, Mr. Frank- lin said. The purchaser a large brew- ery prior to prohibition requested that its name be withheld. ADESMAN Number 2584 Gabby Gleanings From Grand Rapids. Abe Dembinsky, who recently pur- chased the stock, fixtures and book ac- counts of the Bertsch market for $4,- 850, has sold the fixtures to F. L. Cor- nell; F. H. Cornell and Arthur Bills. The purchasers will continue the meat business under the same stvle and close out the grocery department and soda fountain. Fred N. Rowe, President of the Valley City Milling Co., writes as fol- lows concerning the removal of the headquarters of his organization to Portland: “Moving our general offices to our plant at Portland was a change which we have had in mind ever since we bought the Portland plant. The Grand Rapids branch, now located in the Pere Marquette freight building on Ottawa just South of Weston, will continue to function as usual in the distribution of our merchandise locally and to Rapids. to Grand ficiency in adjacent points As a matter of ef operation, speeding up shipments and service to the trade, elimination of duplicate reports and, in addition thereto, an appreciable amount of sav- ing in overhead, we are convinced that As you well know, Mr. Stowe, it is difficult to oper- ate a plant efficiently forty miles or so from the main office where all matters of purchase, sale, traffic and other business are handled. We mailed a the change is a good one. notice of the change to all our cus- tomers, but naturally shall be pleased to have you make mention in your news columns to the trade at large. We have very comfortable and the most efficient working office we have Plenty o& room, ligl and ventilation, and properly arranged While it makes a little hardship upon us who ever had. t, heat > for the most efficient work. still have our homes and families in Grand Rapids, yet I am confident that the executives of the company and all the office force are well pleased with the change.” M. E. Shanteau, who was accused of unprofessional conduct by J. O. Reed, of Whitehall, in a letter found on his person after he had committed suicide, has been acquitted by the Attorney General’s department. The testimony taken in the case disclosed. the exist- ence of a condition at Montague that should receive the attention of local officials or the state constabulary. —_>-.____ John Oxenham Wrote the Poem. Baltimore, March 27—Thanks for the copies of the Michigan Tradesman which you sent me. The poem which you printed on the front cover of your paper and which I quoted in my talk on the occasion of the funeral of Senator Walsh was written by John Oxenham, who is, I understand, an English Anglican minister. The whole sermon was printed the following day in the Congressional Record. Every good wish. Michael J. Curley, Archbishop of Baltimore. Nn MICHIGAN TRADESMAN March 29, 1933 Lines of Interest To Grand Rapids Council. In club rooms, lodge halls, ladies aides, old folks homes and on county poor farms you may hear smatterings of conversation dealing with condi- tions. Invariably it has to do with the wonderful progress that has been made the last fifty years. The com- parison of yesterday with to-day is al- ways superficial. Let us get down under the skin of the thing and see just what has really happened the last fifty years. In 1883 women wore hoop skirts, bustles, petticoats, corsets, cotton stockings, high buttoned shoes. ruf- fled cotton drawers, flannel night- gowns, puffs in their hair, did their own cooking and baking, cleaning, washing, ironing, raised big families, went to church Sundays and were too busy to be sick. Men wore whiskers, square Ascot ties, red flannel underwear, big watches and chains, chopped wood for stoves. bathed once a week, if then, drank ten cent whisky and five cent beer, rode bicycles, buggies or sleighs, went in for politics, worked twelve hours a day and lived to a ripe old age. hats, Stores burned coal oi! lamps. car- ried everything from a needle to a plow, trusted everybody, never took an inventory, placed orders for goods a year in advance, always made money. 1933 women wear silk stockings, short skirts, low shoes, no corsets, an ounce of underwear, smoke, paint and powder, drink cocktails, play bridge. visit for hours over a busy telephone line, drive cars, have pet dogs and go in for politics. Men have high blood pressure, wear no hats, and some no hair, shave their whiskers, shoot golf, couldn’t hit a squirrel, bathe twice a day, drink poison, play the stock market. ride in airplanes, never go to bed the same day they get up, are misunderstood at home, work five hours a day, play ten and die young. Stores have electric lights, cash reg- isters, elevators, never have what the customer wants, trust nobody, take inventory daily, never buy in advance, have overhead mark-up, mark-down quota, budget, advertising, stock con- trol, annual and semi-annual, end-of- the-month-dollar day, founder’s day. rummage, economy day sales and never make any money. We wonder at times if life wouldn’t be more heavenly if we could go back to those good old days of suspenders, leather boots, home-knit mittens, heated bricks for cold feet, corn bread and hominy. Back just beyond the era of streptococcus, staphylococcus, appendicitis, apoplexy and indigestion. Back when race-maddening pride was unknown; when every farm and ham- let had a clear toned dinner bell to call to neighbors when help was needed, and the neighbors came. Perhaps the last few years will have a tendency to level us off into a closer bonded brotherhood and a more sincere regard for our neighbors. If ice and closed banks continue, Grand Rapids Council will have to take in washing to take care of the boys who think themselves youthful enough to practice gymnastics on the ice-coated sidewalks and _ streets. Archie Vis, with all his avoirdupois, came down on the slippery walk last week and injured an arm. Not many moons ago he had the misfortune to get some ribs cracked in an accident. We believe he has had his share of tough luck and recommend he come to anchor. The Council extends its sym- pathy and wishes him better skating next fall. John Millar has filed final papers for an injury suffered about two weeks ago. John is one of the oldest mem- bers of the Council and has a very good record for ability to keep off the injured list. An average man is one who enjoys most going places where a social error won't be recognized even if he com- mits it. Now that we seem to be excited over the possibility of the advent of beer and, perhaps, an opportunity to become a stock-holder in some bank, let us calm our beer excitement by re- calling the fact that beer was a na- tional drink in Egypt 4.000 years ago and it still is. Moreover, it has a claim to divine origin. It is said to have been a gift to men by the god Osiris. Hence it was drunk by peas- ant and king alike, and those engaged in making it were held in high esteem. They held high places, not only as professional brewers, but as privileged members of the king’s household. The king’s brewmaster was of some con- sequence. His seal always appeared on the account books of the brewery. The brewmasters who will concoct the beer for the thirsty American may well look back through the ages with pride at their calleagues and speak of theirs as an ancient and venerable calling. A cautious man buying yeast, raisins and sugar at the grocery store may have his embarrassment alleviated now by casually referring to the new 3.2 product. Dee W. Carpenter, of 1313 Under- wood, representing the Semet Solvay Coke Co., is confined to his home by illness. It is hoped he soon recovers and is able to resume his usual duties. Delos N. White, of 559 Lyon, is on the sick list and confined to his domicile for the present. Give him a call, fellows. Cheery words will re- place the doctor’s prescriptions. The headlines announcing the flood peril and suffering in the Ohio river valley have little significance to those of us who have never witnessed the muddy Ohio on a rampage. One has but to picture the immense watershed that drains the Ohio through numerous streams to get an idea of the tremendous volume of water which flows down through the valley when heavy rains and melting snow con- tribute simultaneously to the normal volume. The watershed comprises the Allegheny plateau and the states of Ohio, Indiana and Kentucky. Pitts- burg, which lies at the confluence of the Allegheny and Monongahela, the source of the Ohio, is the highest point into of the basin. As the Ohio gradually widens and embraces such rivers as the Scioto, White, Great Kanawha, Big Sandy, Kentucky, Green, Cumber- land, Tennessee and the Wabash, the volume of water rushing toward the Mississippi is a ravaging power of destruction unless confined within its banks. Immense levees have been constructed to restrain the powerful and mighty stream, but when nature arranges conditions properly the levees are of but little service. In 1913 the writer had the opportunity to witness one of the greatest floods in the his- tory of the Ohio valley. A great death loss and inestimable property damage resulted from the high waters. Thou- sands of the dwellers in the lowlands, protected by levees, were driven to higher ground to witness the engulfing of their homes. Bridges and highways were destroyed and the settling of silt and mud carried down by the water ruined property which ran into the millions. After one sees the devastat- ing powers of the raging, yellow flood, he wonders why people follow the re- ceding waters back to their old home sites to re-establish a destroyed home. No doubt it is the richness of the flood plain and the hope that there will never be any more high water. Ohio, Indiana and Kentucky river towns are areas of desolation when a flood like 1913 and 1933 appears. The water rises almost over night and the rise is so rapid that flood stage is reached and passed almost before warning can be given to those who are likely to be affected. As the flood recedes in this section, Cairo, Illinois, is the final stage of high waters. She is located at the junction of the Ohio and Mis- sissippi and is truly the Venice of America when the mighty waters de- scend upon her, as they have this year and in the past. We, who are able to sit by a warm fireside and read of this cataclysm, may thank our lucky stars that we are not out there perched upon a housetop or hay stack in the flood- ravaged Ohio river valley. Out there in the cold and darkness with dead cattle, fowl and debris to keep us com- pany until a pale dawn reveals once again the ravages of nature’s most potent element, rushing, roaring water. In running the government it’s not the overhead that costs, it’s the under- hand. W. D. Bosman is back on the job again as salesman for Foster, Stevens & Co. He states that his eye trouble has been greately reduced and that he has regained almost normal again after the operation underwent some time ago. L. E. Wilson, of 509 Glenwood, and a member of Gem City Council, No. 3, Dayton, Ohio, is reported on the sick list. A visit from our local members will be a strengthening tie of fraternal- ism between sister council members. Being told things for our own good never does us any good. Saturday is April Fool’s day. Let us all fool the new Senior Counselor and turn out the largest crowd the Council chamber has ever held. Let us get the spirit of the New Deal and declare a war on lethargy and indifference to- ward our brothers. Bring the missus and let her meet with the Ladies Auxiliary and play bridge and enjoy sight which he her evening. After the Council meeting participate in the team work program. Tear yourself away from that old anchorage, the radio and easy chair, and get a new slant on things. The country hasn’t gone to the dogs, neither has the Government ceased to function. We hear the sounds of per- petual calamity howlers day in day out, which subjects us to the grave danger of contracting an apathy toward progression. Indifference now may cause us to look ‘back later upon a monument to our folly. The next meeting will begin at 7:30 Saturday evening, April 1, in the Moose Temple at Cherry and Division. If you forget it, you are suffering from psychasthenia and should consult a specialist. If you just naturally don’t give a darn, that is too bad, even for the community in which you live. If you are out among ’em with a hearty handshake and a smile on your face, you are a valuable asset to your God, your family, your country, your fra- ternity and your neighbor. Don’t for- get the movie reel that will be shown as an added attraction to the team work program. We are wondering what became of that harbinger of spring, the robin, when the last cold weather appeared. Probably hied himself to the state sen- ate chamber to keep warm in the hot air that has been so lavishly dispensed there the last few weeks. Jimmy Malloy has contributed to the unemployment situation by purchasing a new Chevrolet. By his generosity he furnished seventy-one men work for one day. The Grand Rapids Salesmen’s As- sociation held a food show at the Ole Peterson grocery in Muskegon last week. The boys report a good. attend- ance and a worthwhile business. W. E. Lypps reports that the Kerns Hotel, in Lansing, is now operating on the following rates: Rooms without bath, $1 and $1.25. Rooms with bath, $1.50 and $1.75. This hotel is to be commended for the effort to meet exist- ing conditions. Word has reached us of the death of Chas. J. Biek, vice-president, general manager and sales manager of the Rudy Furnace Co., of Dowagiac. Mr. Biek’s death was very sudden and came as a great shock to the commun- ity, which knew him as a philanthropist and a loyal supporter to all civiic move- ments. Charlie, as he was familiarly known, started with the old Round Oak Furnace Co. when a boy and worked his way up to a responsible position. He was one of the organizers of the Rudy Furnace Co., of which he was managing head. He was a prom- inent member of the Knights of Columbus and at the time of his death was district deputy. Mr. Biek laid to rest Monday forenoon in the city which had been his home and pride throughout his lifetime. was Gilbert H. Moore, member of the sales division of the Rudy Furnace Co., attended the funeral Monday of Mr. Biek, managing head of that company. A. Bosman left Monday for a busi- ness trip through Indiana. Abe says the business outlook is good and the spirit of governmental co-operation is permeating business circles. ek eee ee 2 NT NRE HCE | P | March 29, 1933 Mrs. A. Fox, Jr., of Detroit, spent the week end with her parents, Mr. and Mrs. W. E. Lypps. She was ac- companied on her visit by a friend, Mrs. Gregg, of Detroit. Now that lumber prices are soaring, the lumber dealer will probably show a profit, not on the lumber he sells but on his inventory. We doubt whether an inventory profit will help pay over- head. After witnessing the Boy Scout parade Saturday and carefully counting the bundles of old clothes they had collected, we straightaway hurried home to check up on our cherished “other suit” and extra pair of socks. This movement by the Scouts is a worthy one, but we are fearful of the result on those of us who have a sec- ond best hidden away in case of more depression. Frank Holman has moved closer to the center of the city. He now re- sides at 906 Fairmount. We are won- dering whether Frank is getting more room, so that he may more lavishly entertain after April 7. Gilbert Ohlman, Junior Counselor and chairman of the relief committee, is doing good work among the sick and injured members of the Council. He is being assisted by Past Counselor R. E. Groom, who is a member of that committee. Ed. Kraai is reported as well on the road to the recovery of his normal health. He expects to be on the old job again in a few weeks. Business is good with Bob Groom, regardless of what he might say to the contrary. We were checking up on him recently and we found where he had secured a new telephone number. The team work group. under the di- rection of H. F. DeGraff, held its sec- ond meeting Saturday noon in a private room at the Elk’s cafeteria. The speaker was Donald Swanson, of the Grand Rapids Savings Bank. Mr. Swanson discussed the present bank- ing situation and explained the routine of their bank in getting ready for re- opening. The team work group will meet again Saturday, April 1 at 12:15 in the Elk’s temple. Everyone is in- vited to attend. There will be another speaker of note on this program. Senior Counselor Wagner announces that the cards bearing the Council’s working schedule have been mailed to every member. The cards can be folded and carried in an ordinary card case, so that the members may ac- quaint themselves at all times with just what the Council is planning. Instruc- tions to the broadcasting chairmen have been mailed also. We understand that the officials of the Council and the chairman of the entertainment committee are already planning a picnic for the members. The date has not been announced as yet, but we understand it will be dur- ing the first or second week of August. It has been intimated that there will be a very interesting program §ar- arranged. We were told a story the other day that reminded us of the story of Damon and Pythias. The little town of Galesburg, East of Kalamazoo, was the setting of this story of friendship and devotion. MICHIGAN Clarence Schroder, a retired mer- chant and Dan Hayes, active in the town’s business life, are two devoted friends and have been for years. They are now on the shady side of life, but are still one for all and all for one. Dan’s place of business is a rendezvous for the old timers and many a story has been spun and presidents elected at these gatherings. Not long ago the devotion of the two afore-mentioned men was made manifest by Clarence washing the windows of Dan’s store. Clarence contended that it was neces- sary for him to have a clear vision of things before expressing any more Opinions upon any subject, so he be- lieved it necessary that he apply soap and water to Dan’s front windows in order that clearness might be thereof. The incident is a joke among the cronies who gather there and it is used to twit Dan’s good nature when the “boys” get together. Buy American! Buy from your in- dependent merchant and help Ameri- can business. Edward ++___ When On Your Way, See Onaway. Onaway, March 28—Not very pre- sentable just now, we admit, but cheer up, the slush and mud will soon be forgotten (after election). Already the small boys have found the bare spots for their marbles and a goodly number of adults for spectators, probably one time experts themselves at the game. Now that we have failed to reform the beer-minded child, let him have his own way; he has squalled his way to victory. “We can hardly wait,” so say the enquinies which are already coming to the Onaway Chamber of Commerce. “Tell us about the trout streams in the vicinity of Onaway.” They promptly receive our folder and are seldom dis- appointed with their catch. Many who are unable to pay their water tax will manage to scrape up the pennies for the beer tax. West Branch is arranging for the opening of the trout season May 1 by sending out a lot of advertising for the event and offering prizes in their fly casting tournament; ‘biggest trout, best creel of trout and the one coming the longest distance. What a feast the mosquitoes will have. For years and years, as far back as we can remember, the curse of liquor has been fought by prohibition and temperance organizations, but the ter- rible scourge continued to reign be- cause it was legally right—right as long as we continued to pay the li- cense tax. And ex-Governor Chase Osborn comes forward with a new food dollar TRADESMAN to replace the gold standard. He says “Wheat” is our salvation. Well, that is something we can eat anyway, and it can be prepared in so many ways. Shoo the grasshopper and the Hessian y. Wrecked homes over-lapped wreck- ed homes in consequence of liquor; it became intolerable, unbearable and finally the great majority declared “the time has arrived—put it down.” President Roosevelt has found a remedg. He says “Curtail production of farm products, it is worth trying.” Funny we never thought of that be- fore. Too many farmers have already deserted their farms and sit on the fence and sell hot-dogs and gasoline. What a Nation_are we and how hard to please. Why? Just because our eighteenth amendment was not abso- lutely a total success. Is any law absolute? It is rumored that the Dean theater will re-open under new management which will be hailed with delight. Owing to the closing of several banks the theater has been closed since last fall. It is a fine playhouse, nicely equipped and excellent acoustics. Now that we have let down the bars, Uncle Sam says, “Come unto me all ye that are thirsty and I will give you beer, swill down all that you can pay for; the first mug will make you only 3.2 per cent. drunk; the second double that: the third awful dizzy and the fourth, equaling two pints—soaked— soused—ready for bed. (quoted from authority ). Supervisor Warboys of Cheboygan has succeeded in having a resolution passed by the County Board of Super- visors whereby the unemployed may secure work by signing an agreement to assign a portion of their wages to the county clerk to be applied first on payment of taxes and the balance for welfare. A mighty good plan for any county to adopt. Look back—picture the reeling drunken subjects that paraded our walks on pay nights. a few years ago. Have you forgotten? Be fair. What percentage of this class do you see now? Do not quote the exceptions. An unusual sight greeted us_ this week—a real load of big saw-logs from somewhere — going somewhere — just like old times; either just discovered and uncovered or a long time on the way. The homes, the mothers and the children in rags suffered while the father drank and poured his weekly earnings into the saloon. Beer—the stepping-stone to something stronger. Can you control it? ~ Will high license solve it? Give the calf more rope. Suckers, the fish most detested by the sportsman on the trout waters, are quite popular just now, caught as they are in cold running water. The meat is firm and furnishes abundant food for a good many families. Shame! Uncle Sam, when you get hard up and need money sell your soul. See the money it would bring in—that is one way to get out of the hole. Make beer and everybody load up. US 23 is being widened, a good idea—good for this reason: the object is to provide a snow road on one side, while the other side will be plowed for wheels, a great convenience for farm- ers coming off side roads, We have been complaining of real estate taxes and every other kind of taxes, but now we have found the light. Give us beer. It will lift the burden. Of course, that law will not be violated. That innocent looking dot between the 3 and the 2 will be easily overlooked and soon eliminated. What then? The makers of wine are already complaining their wine won't keep. Al Weber, editor of the Cheboygan Observer and President of East Mich- igan Tourist Association, is making frequent visits to our city and county and spreading the gospel of tourist trade in the interest of the Associa- 3 tion which he represents. The right man in the right place. Won't it be nice when the little children appear in school in the morn- ing and compare notes; how much beer did you drink to-day Jimmy? “I only had two.” Will the beer replace the half pint of milk that the under-nourished child gets in school now? Why not, it is so stimulating and nourishing, you know. It is perfectly legal. The Community Council held its regular meeting Monday night with a big attendance. Plans were outlined and committees appointed for the spring work. That should bring re- sults. And when the little children arrive in Sunday school dressed in their best, bright and smiling faces and_ their breaths smelling of legalized beer. Be- hold! a kindergarten drunk. Steps are being taken to establish a standard high water level for Black Lake, that property owners may pro- tect their rights and prevent damage to resort property, which has frequent- ly occurred by the power dam on the lower Black River. This move is be- ing undertaken by Presque Isle and Cheboygan counties, Lack of enforcement evidently spells defeat in this country. Why not repeal all the laws that are not enforced? The remedy? Just repeal them and tack on a high license. That will smooth them over pro tem. Squire Signal. Maybe we have now learned that money is of no use unless used. YOU'VE BEEN WAITING FOR THIS For those people who must provide additional protection with the mini- mum of current outlay the Mutual Benefit offers a new policy . . . Permanent pro- tection at initial rates generally less than term . . . Participating ordinary life —cash values— paid up and extended insurance. Available ages |5 to 60, both men and women. eS ® Full details of this new pol- icy contract will be given you if you call our repre- sentative in your city. We have associate representa- tives in all principal cities in Michigan, or send the coupon for full details MUTUAL BENEFIT LIFE INSURANCE CO. RALEIGH R. STOTZ, General Agent 426 Michigan Trust Bldg. Grand Rapids Gentlemen: Without cost or obligation please send full details. NAME ADDRESS My age is.. 4 MOVEMENTS OF MERCHANTS. Traverse City—The Park Place Ho- tel Co. has decreased its capital stock from $500,000 to $50,000. Detroit—The Detroit Beverage Co., 2536 Orleans street, has changed its name to the Detroit Brewing Co. of Detroit. Ann Arbor — Killins Gravel Co., R.F.D. 3, West Liberty road, has de- creased its capital stock from $125,000 to $75,000. Grand Rapids — The Kline Drug Stores, 427 Ottawa avenue, has changed its name to the Peck Drug Stores, Inc. Mt. Clemens—The J. S. Paganetti Co.,, dealer in lumber, planing mill, etc., has reduced its capitalization from $50,000 to $10,000. Traverse City—The Hannah & Lay Co., dealer in fuel, builders supplies, etc., has decreased its capital stock from $250,000 to $70,000. Detroit—Bernstein Brothers & Co., 3711 Third street, dealer in general merchandise, has decreased its capital stock from $13,000 to $3,500. Kalamazoo—The National Storage Co., 309 East Water street, has opened a furniture store which occupies the entire second floor of its large plant. Grand Rapids — Muller Bakeries, Inc., has decreased its capital stock from $1,000,000 and 200,000 ‘shares no par value to 210,000 shares no par value. Detroit—The Keystone Distributing Co., 9421 Oakland general hardware, has been incorporated with a capital stock of $1,000, all subscribed and paid in. Detroit—Andrews Bros, of Detroit, Inc., Detroit Union Produce Terminal. wholesaler of fruit and produce, has increased its capital stock from $25,- 000 to $100,000. Detroit—The Shops, Inc., 2925 Woodward dealer in ready-to-wear apparel for women and dry goods, has decreased its capital stock from $35,000 to $5,000. Detroit—The Rex Market, Inc., 4816 Michigan avenue, dealer in meats and groceries, has been incorporated with a capital stock of $10,000, $1,000 of which has been subscribed and paid in. Detroit—The Judd Co., 440 Brainard street, has been organized to erect also scrap machinery, etc., with a capital stock of 200 shares at $10 a share, $2,000 being subscribed and paid in. Detroit—The L. M. Payne Co., 9311 Wildemere avenue, avenue, Berkey avenue, has been organ- ized to deal in automotive materials, metal products, etc., with a _ capital stock of $1,000, all subscribed and paid in. Kalamazoo—The MacFee Equip- ment Co., 614 West Willard street, un- der the management of V. R. Mac- Fee, has been incorporated under the style of the A. F. D. Manufacturing Co. Lansing—The Kerns Hotel has es- tablished all night service in its coffee shop, opening in the cafeteria at 8 p.m. and closing at 5 a.m., the cafeteria opening at 5 a.m. and closing at 8 p.m. as before. MICHIGAN Detroit—The Chene-Hancock Furni- ture, Inc., 4770 Chene street, has been organized to deal in furniture at retail with a capital stock of 1,000 shares at $1 a share, $1,000 being subscribed and paid in. Hamtramck—The Lewis Plumbing Supply Co., Inc., 9318 Conant Road, has merged its business into a stock company under the same style with a capital stock of $5,000, al subscribed and paid in. Royal Oak—The Home Trade Shoe Stores, Inc., has merged its business into a stock company under the same style with a capital stock of $15,000, all of which has been subscribed and $12,000 paid in. Kalamazoo—An order dissolving the Clark Boiler & Tank Co. and appoint- ing Harry Folz as receiver was made by Judge George V. Weimer on peti- tion filed by a majority of the directors of the company. Detroit—The American Mill Supply Co., 2527 West Philadelphia avenue, has been organized to deal in waste and obsolete materials, with a capital stock of $5,000, $1,000 of which has been subscribed and paid in. Detroit—Sam’s Plumbing Supply & Hardware Co., Inc., 8569 Russell street, has been incorporated with a capital stock of $2,750 common and $2,750 preferred, of which $5,500 has been subscribed and $5,000 paid in. Muskegon—The Liquidating Sales Co., 68 West Webster avenue, has merged its business into a stock com- pany under the same style with a cap- ital stock of 10,000 shares at $1 a share, $9,541 being subscribed and paid in. Battle Creek—Seaman’s, Inc. of Battle Creek, 44 West Michigan avenue, has been incorporated to deal in apparel for women and children with a capital stock of $35,000 common and $15,000 preferred, $10,000 being sub- scribed and paid in. Battle Creek — Doud M. Agnew, dealer in fuel, seeds, fertilizer, etc., has merged the business into a stock com- pany under the style of the D. M. Agnew Co., with a capital stock of 209 shares at $20 a share, $4,000 being subserbied and paid in. Stanton — Morris W. former Stanton mayor and prominent in Montcalm county politics, died March 24. Mr. Stevensson was owner of a dry goods store here. He was a member of the county road commis- is survived by one _ son, Stevenson, sion. He George. Detroit—Purse Brothers, Inc., Fort and Green streets, conducting a com- mission business in fruits and vege- tables, has merged its business into a stock company under the same style with a capital stock of 10,000 shares at $1 a share, $2,500 being subscribed and paid in. Ann Arbor—The Larmee Battery & Electric Service, Inc., 212 South Ash- ley street, has merged its batteries, auto accessories, etc., business into a stock company under the same style with a capital stock of $15,000, $10,125 of which has been $10,000 paid in. subscribed and TRADESMAN Muskegon—Charles J. Cihak, pho- tographer and dealer in pictures, has merged the business into a stock com- pany under the style of the Radium Photo Service, Inc., 320 West Western avenue, with a capital stock of 10,000 shares at $1 a share, $6,696 being sub- scribed and paid in. Battle Creek — The D. M. Agnew Co., coal and seeds, has purchased from David M. Agnew and Hattie L. Agnew, the assets, including the mer- chandise and fixtures used by David M. Agnew in his business at 33 West State and 137-39 South McCamly street for 198 shares of no par stock in the corporation. The stock has a fixed sale price of $20 a share. The company is also assuming debts and obligations amounting to $4,958.16. Royal Oak—With the basement of St. John’s Episcopal church, Eleven Mile road and Woodward avenue,, con- verted into a cobbler’s shop through the efforts of the pastor, Rev. Charles C. Jatho, Royal Oak Township’s needy have found one of their prob- lems solved. Since October, when Mr. Jatho started his enterprise, the shop has repaired, free of charge, 2,600 pairs of shoes. Of these, 850 pairs have been donated by Royal Oak peo- ple interested in the movement. These have been distributed to children and adults. The cobblers—some of them masters at their trade, some of them unemployed men—come to the church daily, to offer their services. In re- turn, they are served with a hot din- ner at noon, cooked by the sexton, Fred Bailey. The food is contributed by the women of the parish. That the enterprise is a worthy one is borne out by appreciation expressed by those who benefit from it. One family ap- pealed for aid, but refused to take shoes unless they could reciprocate in some way. The matter was finally settled when the father tuned Mr. Jatho’s piano. A boy about-14 years old stop- ped at the church and explained that he had been unable to attend school because his shoes were worn out. He was fitted with a sturdy pair of high- tops. The work has been made pos- sible through money Conations by city employes, members of the Kiwanis club and church members. Some of the necessary supplies have been given by Detroit belting factories. Mr. Jatho denies he is the “Good Samari- tan,” but the workmen insist that he has, many times, dug down into his own pocket in order that his “factory” could thrive. Mr. Jatho has sent out an appeal, asking that Royal Oak resi- dents search their closets for old shoes, which his cobblers will gladly put in- to serviceable condition and distribute to the poor. ne Manufacturing Matters, Three Rivers—The Sunshine Dairy Co, has been organized to manufac- ture and sell dairy products, with a capital stock of $10,000, $6,000 of which has been subscribed and $3,000 paid in. Detroit—Meter Duplicators, Inc., 613 Abbott street, has been incorporat- ed to manufacture mechanical devices, with a capital stock of $10,000, of which March 29, 1933 $5,400 has been subscribed and $1,500 paid in. Detroit — Prescription Laboratories, Inc., 14400 Grand River avenue, has been organized to manufacture and sell remedies, with a capital stock of $50,- 000, $3,000 of which has been sub- scribed and paid in. Hart—Circuit Judge Earl C. Pugs- ley has appointed Abe Dembinsky, auctioneer, to sell the assets of the Kunkel Mfg. Co. on Friday, March 31. The company manufactures heaters for ford cars. Herbert S. Newton is re- ceiver for the estate. Detroit—The Vinco Tool Co., 7350 Central avenue, manufacturer of tools and precision guages, has merged the business into a stock company under the same style with a capital stock of 2,500 shares at $20 a share, $15,000 being subscribed and paid in. ——_—_-o The Girl Scout Movement. Twenty-one years ago an American woman, Mrs. Juliette Low, was paying her annual visit to England. Among her friends was Sir Robert Baden- Powell, the founder of the scout move- Seeing what scouting was doing for English boys and girls and know- ing what it was doing for Amercian boys, Mrs. Low determined to intro- duce it to American girls. On her return to her native city of Savannah she invited several girls to tea and explained to them what scouting was. The immediate result was the forma- tion of the first unit of an organiza- tion which now has about 300,000 members. It is interesting to note that its periods of greatest growth have been those of National emergency, such as the years of the war and those of the present depression. The list of proficiency badges includes fifty-two individual titles and six group titles, while individual projects range through the alphabet from A for “Archer” to W for “World knowledge.” The Girl Scout Federation of New York, in connection with the National organ- ization, is this week celebrating the twenty-first anniversary of the found- ing of the movement. Girl Scouts and their leaders have the right to be proud of the record of this notable activity. —_+~++—____ Pay Envelope Special. A store in a small city in the East regularly offers what it calls a “pay envelope special.” This store has a ment. printer make up pay envelopes with this message printed on the back: “This envelope is good for a 5 per cent. reduction on any purchase made at .’ The envelopes also are numbered, so that, when they are turned in, it will be known where they came from. These envelopes are given to any employer who will use them on pay day. The employe receiving the envelope is allowed the stated dis- count when the envelope is presented in connection with a purchase. Other stores report the use of a somewhat similar idea to draw out-of-town cus- tomers; a certain amount is allowed against the railroad fares or automo- bile mileage of such customers, de- pending upon the amount of goods bought. ' ' Rat -4 Pe S i j PILLAR a ye 4 4 Pp March 29, 1933 MICHIGAN TRADESMAN Essential Features of the Grocery Staples. Sugar — Local jobbers hold cane granulated at 4.70c and beet granu- lated at 4.55c. Tea—First hands demand for tea during the week has not been quite as good, therefore in this country some easiness has developed in the market. Holders of tea are predicting an im- provement shortly. In primary mar- kets, however, Indias have developed some strength and so have some grades of Ceylons. (Consumptive de- mand for tea is about the same. Coffee—The market for Rio and Santos coffee, green and in a large way and speaking of futures, has ‘been very weak and declining during the past week. The Farm Board sold some more of the coffee that it had taken in trade for wheat at an additional de- cline from former sales. The under- tone of the Rio and Santos market is quite soft. Actual Rio and Santos shows a small fractional decline for the past week. Mild coffees are about unchanged. The first hands demand for coffee is not large at the moment, but the consumptive demand is about as usual, Canned Fruits—California peaches are also higher, standard halves being held firmly at 97%c and choice halves at $1@1.05, depending on seller. Choice sliced peaches are unobtainable under $1.05. No. 10s also have firmed up to $3.25 for standards and $3.50 for choice, Pears are unchanged and cherries and apricots are held around the old figures. Canned Vegetables—The outstand- ing item so far seems to be Maryland tomatoes, which have advanced through all sizes, not only once, but several times. Corn shows more strength, also, both standard ever- green and Bantam being held for bet- ter prices in the Midwest. Partial lists of new prices on asparagus have reached town but the-full list is ex- pected to be along in about a week or so. There are going to be some new factors in the market this year, and the ‘trade will follow a cautious policy. Canned Fish—Shrimp is looking up and values are firm. Alaska salmon shows no special change for the week. There is still some shading in Alaska reds, but pinks are firm. Fancy sal- mon is still scarce and firm. Sardines and other tinned fish show no change for the week. Dried Fruits—The dried fruit mar- ket is fairly active this week. Jobbers are considerably firmer in their price ideas, as there has been no accumula- tion of fruits on the spot to make for any special selling pressure. On the other hand, the trade shows no specu- lative interest in dried fruits, buyers being content to cover their immediate needs and let the future take care of itself. Distribution appears to be progressing in an orderly way, with California prunes, apricots, apples and peaches providing real strength. The recent advance in the prices on Cali- fornia prunes by the prune pool has been followed by higher price quota- tions by first hands, but there has ‘not been much buying for shipment at these higher prices from this market. There are still some goods coming in on contract, and distributors here seem content to hold the market at its pres- ent level rather than to sacrifice vol- ume to larger profits. Dried apples are reported as well maintained on their recent advance in California and New York State is in a very firm posi- tion at the present time, with stocks almost completely exhausted. Beans and Peas—The market on dried beans started the week by easing off somewhat, but later firmed up again, particularly on white kidneys. At present the market is fairly steady on everything and firm on some things. Dried peas are about un- changed. The demand for these prod- ucts is not very large at present. Cheese—The market has been quiet and steady during the past week with a small fractional advance since the last report on account of light offer- ings. Nuts—Demand for shelled nuts here remained largely routine during the week. There was a little seasonal pickup in some of the items, but no more than sufficient to support the market here on its present basis. Quo- tations from abroad hold within a nar- row range. This market is not sensi- tive to fluctuations abroad, however, as business is done on a hand-to-mouth basis. Demand for nuts in the shell showed a moderate pickup in the past week or so, stimulated a little by the coming Jewish holidays. Olives—The situation on the olive market presents little change from week to week. Demand in the New York market is still confined to needs. Spot quotations very steady. A lack of oversupply and the knowledge that replacement costs were high held the quotations. Spanish shippers main- tained a firm front, pointing to small and only fair quality new crop goods as a reason. There has been no ex- tensive purchasing for forward ship- ment. Olive Oil—The olive oil market showed a somewhat higher trend in Spain during the closing part of this week, but there was still some labor trouble confusing the situation. Italy remained quotably unchanged, al- though the undertone of the market was a little weaker. Stocks here are light and buying limited to a replace- ment volume. Pickles—No increase in demand is shown in the pickle market. Dills have been selling in job lots. The same is true of glass goods. Thus there is some competition to get business. Prices, although unchanged on _ the surface, have had a soft undertone. Sweet pickles show more activity than the dill. Rice—The rice market continues very firm in the South, with rough rice very strongly held by growers and millers showing a readiness to buy rough where offered. The movement of milled rice to domestic markets has fallen off somewhat in the past week or so, but a fairly good volume of busi- ness is still being done. Prices are now quite steady and retail outlets are doing a good business in it, Salt Fish—The Lenten demand for mackerel and other salt fish has been so good that the prices of the whole line advanced somewhat during the week. This includes both domestic and imported mackerel. Stocks are get- ting rather low with No. 2 American fat mackerel practically out of first hands. Syrup and Molasses—The demand for sugar syrup during the week has been small but regular. Production is still light; prices steady. Compound syrup is unchanged; fair demand. There has been a routine business for grocery grades of molasses without change in price. Vinegar—Vinegar is in normal de- mand for this time of the year. Short- ly a more active movement is looked for. ——_-++-____ Review of the Produce Market. Apples — Red McIntosh, $1.50 per bu.; Spys, $1.50 for No. 1 and $1 for No. 2; Baldwins, 75c@$1; Greenings, $1@1.25. Bagas—Canadian, 75c per 50 Ib. sack. Bananas—4%@5c per Ib. Beets—75c per bu. Butter—The market started the week with a small fractional decline owing to the poor demand, but later the situation improved a little and the market advanced about lc per Ib. It seems to be a day to day market with butter. Jobbers hold plain wrapped prints at 19c and tub butter at 18c. Cabbage—65c per bu.; 75c for red. New from Texas, $2.75 per 75 lb. crate. Carrots—Home grown, 60c per bu.; California, 60c per doz. bunches and $2.75 per crate. Cauliflower—$1.85 per crate contain- ing 6@9 from Calif. and Arizona, Celery—Florida commands 45c per bunch and $3 per crate. Cocoanuts—90c per doz. or $5.50 per bag. Cranberries—$2.75 per 25 Ib. box for Late Howe. Cucumbers—No. 1 hot house, $1.20 per doz. Dried Beans—The price has ad- vanced greatly since last week. Mich- igan jobbers pay as follows for hand picked at shipping station: © Hi Pea from elevator $1.60 Bea from farmer 2 8 1.40 Light Red Kidney from farmer __ 1.75 Dark Red Kidney from farmer __ 1.50 Eggs—The demand for eggs during the week has been quite moderate. Nevertheless, about the middle of the week the market firmed up on account of comparatively light receipts. This was after a small fractional decline which left prices 1c per dozen lower thra a week ago. The indications are that the production will be three times as large as a year ago. Jobbers pay 7c per |b. for receipts, holding candled fresh eggs at 12c per dozen for hen’s eges and 9c for pullets. Grape Fruit—Present prices are as follows: Bilorida Mor Juice = $2.50 Florida Sealed Sweet _.... =. = 275 ‘Pexds Choice. =. 2 3.00 cease Paney 0 5 Rexas. bushels 2222 200 Green Onions—Chalots, 60c per doz. Green Peppers—50c per doz. Honey—Comb, 5@6c per lb.; strain- ed, 5 Ib. tins, $4.50 per doz.; 60 lb. cans, 8c per lb. Lettuce—In good demand on the following basis: Imperial Valley, 6s, per crate ----$4.50 Imperial Valley, 4s and 5s, crate-_ 4.50 Hot house, 10 Ib. basket -------- 65 5 Lemons—The price is as follows: 660 Suakist 0 2 300 Sunkist .. CSO 360 Red Ball. 4.50 a0) Red Balk. 4.50 Mushrooms—28c per one Ib. carton. Oranges—Fancy Sunkist California Navels are now sold as follows: 26 ee ee $525 OQ 5.45 BG 2" 329 200 7235 RG a 20 292 2 ARG ee 325 67.0 ee ee 325 Red Ball, 50c per box less. Indian River oranges are sold on the following basis: P26 $3.50 MSG 2 WG) AIG 2 25 eS 288 2-22 Bulk, $3 per 100 Ibs. Onions—Home grown, 65c per bu. for medium yellow. Domestic Spanish, $1.40 per crate. Parsley—50c per doz. ‘bunches. Potatoes—Home grown, 45c per bu. ou the local market; Idaho bakers, 28c for 15 Ib. sack. Poultry—Wilson & Company pay as follows: Fteayy fowls 9 12c Eight fowls 292000 10c Bitens 2 8c ‘uekeys 200 “Ife Geese fe Radishes—35c per doz. bunches hot nouse. Spinach—$1 per bu. for giown. Sweet Potatoes—$1.50 per bu. for kiln dried Indiana. Southern Tangerines—$1.90 per box or bu. Tomatoes—Hot house, 10 Ib. basket. $1- 5 Ib. box, 60ec. Veal Calves — Wilson & Company pay as follows: Baney 22052 6@7 Vc @ogd 8 5@6c > <-—- To Seek Goods For Promotion. Indications are that the stores will be in the market for large quantities of promotional goods during the period directly ahead. This merchandise will be sought to stimulate Easter shopping by consumers, which is reported as slow in getting started, and will also figure prominently in merchandising preparations for post-Easter selling. The goods will not represent distress stocks, but merchandise specially pre- pared for price points. The goods range from under- stores at selected garments to dresses and accessories. a Underwear Line Withdrawn. One of the leading underwear mills has withdrawn from sales its low-end and middle ranges of men’s heavy- weight cotton-ribbed union suits. The standard line, however, and shirts and drawers in all classes are continued on sale. The volume of business has been so heavy on the union suits that the company has decided to withdraw the lines in order to protect customers on fill-in business. Other mills enjoyed substantial orders last week, but so far have not withdrawn any ranges. 6 MICHIGAN TRADESMAN March 29, 1933 MUTUAL FIRE INSURANCE Night Fires Most Costly. When the wailing siren of fire ap- paratus gets you up in the dead of night and you look out of the window at a great glow in the sky, the chances arc that the fire, then raging, may al- ready be beyond the valiant efforts of the firemen to prevent heavy destruc- tion of property. The cause is ‘ot difficu't to understand, fer here is ~vhat we would finfid it we took the trouble to investigate one of these night fires, many of which occur in factories. Most likely we would find that the plant was deserted in the hours before the fire and that there was inadequate watchman service or none at all. Un- der such conditions, when a fire starts it often burns undiscovered for some Ii there was a asleep or in another time. watchman, he may have been part of the plant; finally, when the flames reached such proportions that they were discovered, the situation may have been beyond his control and he may not have known how to turn . how to summon aid or how flames himself while in an alarn to combat the waiting for the arrival of the firemen. Such fires usually are coe con- trol when trained fire fighters reach the scene. As a result, destruction of property, of business far-reaching in its and work- upon associated industries, men are faced with unemployment and hardship perhaps for many If a fire is discovered in its early stages and quickly called to the atten- tion of employes or tr ers, the consequent 1 small. A study of 95,000 fires revealed that 53 per cent. were relatively i in their nature, with a loss of less than $100, and 83 per cent. resulted in a loss under $1,000. there were fourteen As compared with this, fires with over $100,000 and the individual fires which exceeded $10,000 accounted for 58 per cent. of the total loss. In New Engla New York Jour i were thirty-seven 1932, with losses 14 ie 1. sand dollars, or 209,000; it tacceac January, 1932 oe ao : 1onths in 1931 an 129 per cent. an : eat anche eouinide: s are due to automatic sprinklers oper : yy + e a able a 1} a cee ating for a considerable length of time after they have extinguished the fire because no one is aware they have functioned. In Worcester, Massachu- setts, the records show that twenty-two of a total of thirty fires resulting in individual losses exceeding $15,000, oo Oo oF 4 o o 5 were discovered at night, or 6 p.m. and 6 a.m. In Salt Lake City, ual losses in excess of the early people would be available to discover them. In Char- lotte, N. C., the records show seven of the twenty-three fires causing $10,- 000 damage were not discovered until between two and five in morning, when few after midnight. During the watchman service and other protective features in industrial and business buildings are depression, apt to be neglected or discontinued in an effort to avoid expenditure of mon- ey. As indicated above, this often is costly and unwise economy. Fires in be detected during their first stages, even in the factories can early morning hours, if a watchman in good physical health is employed, and required to report his movements at frequent intervals, to insure that he stays on the job and makes his rounds as instructed. He should be informed as to what he must do if he should discover a fire—the quickest way to summon trained fire fighters, no matter what part of the plant he is in when he sees the flames—and trained in the fire-fighting equipment main- Needless to say, this equipment must be kept in Supplementing such system for the automatic detection of fires should be installed in order that the flames may use of tained on the premises. good condition. watchman service, a quickly be reported to a central office which releases the alarm to fire head- quarters. It is even more important that the plant be equipped with auto- matic sprinklers to aid in holding a fire in check until the apparatus ar- rives, thereby minimizing the loss. ——_—_»> +. Memorial To Joseph W. Knapp By Dry Goods Merchants. Since the last meeting of the Michi- n Retail Dry ociation it as pleased re Providence to re- Goods Ass move from this earthly sphere Mr. Joseph W. Kn It was a real T dens and a great privilege to have known Mr. Knapp He was one of the organ- founders of this Association, ng in that intimately. a Ser riod of two years, fol- athe your riod of two During Mr. officer of the Association growth and was, as Knapp’s activities as an Michigan Retail Dry it had its greatest it is to-day, of G oods at benefit not only to the dry goods trade but to retailing generally. Mr. Knapp’s outstanding accomplis from a national viewpoint was his effort was final- ‘ t great cost iseli—t ane standard- ization of a in ce deaca gar- and other articles of hment QO a ~ ow = i, = om Fas’ fe s ot “ ih f QO oO om p Dp 2 nit goods wearing apparel. He was also an author of note, creating several volumes on practical business problems accepted as stand- side by leading schools of business. Mr. Knapp was a great merchant estimated by our standards. His every ti calculated a thought, move and act was to improve the ideals and activities of the retailer. Mr. Knapp’s dea irreparable loss to his th is a distinct and family, his this state association, the dry goods friends, his city, and, in a larger way, retailers of the Nation. Therefore, be it resolved that this Association go on record as acknowl- edging its debt to Mr. Knapp and that this organization extend its sympathy to Mrs. Knapp and the family, assur- ing them of the warm recollection which will ever remain because of Mr. Knapp’s ever helpful and_ friendly spirit. That a copy of these resolutions be sent to Mrs. Knapp and that they be spread on the records of this As- sociation. J. C. Toeller, J. C: Grant, L, D. Rosacrans, Resolutions Committee. The Tragedy of Death. Lines written on the passing of Senator Walsh. The tragedy of death Is built of human plans For who can witnesseth but God He understands Our going out, our coming in Or who shall pass, or who begin The tragedy of death. __ Se! The tragic comes To man’s environment alone; When Spirit fashions Who interpreteth its stone? What waiteth there? What is to be? The Great Artificer doth see— Save tragedy of death. Fizz "Twas ever thus In mans ambitious potent hour Achievement grows And feeds upon its rising power. Shall hope inspire To still attain More honored heights— Yet—lesser gain Than tragedy of death, Charles A. Heath. @WHY have policyholders saved? The Federal Mutuals insure only the better type of property—you might say the “cream.” This results in fewer losses. Operating costs are kept at the min- imum. These two factors result in a much lesser portion of your premium dollar being used, which means larger profits. As there are no stockholders the policyholders receive the profits at the expiration of their policies. These companies operate for your benefit—why not investigate? FEDERAL HARDWARE & IMPLEMENT MUTUALS Retail Hardware Mutual Fire Ins. Co. Minneapolis, Minnesota Hardware Dealers Mutual Fire Ins. Co. Stevens Point, Wisconsin Minnesota Implement Mutual Fire Ins. Co. Owatonna, Minnesota ™ GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE CO. A LEGAL RESERVE MUTUAL COMPANY 23 YEARS OF DIVIDENDS TO POLICYHOLDERS Affliated with THE MICHIGAN RETAIL DRY GOODS ASSOCIATION 320 Houseman Bldg., Grand Rapids, Mich. OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying The Net Cost is 30% Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, Secretary-Treasurer i f i Bi STIS mB = scenggtgmee mone en March 29, 1933 MICHIGAN TRADESMAN 7 Hardware Dealers Do Not Want Higher Taxes. “The tax collector’ll git you ef you don’t watch out,” as a modern poet might say. Little constructive effort is being done by the Legislature to effect economies in expense. Contrast this inaction with the accomplishments of the National Congress, working under the whip and spur of our President. Speaker Rainey, of the House, has just said, “The economy bills just pre- sented to the Congress mean a bal- anced budget and this good will be accomplished without one cent of ad- ditional revenue.” Now, what does the state administration say? “We must have a 3 per cent. sales tax to balance our budget.” The state administra- tion itself is spending almost as much as in the preceding year and there is apparently no effort on the part of the Legislature, where such action must be initiated, to change forms of local gov- ernment permitting expense reduction. As the chief cost of government is in the local units, any considerable re- duction in governmental expense must come through that source and the state government must provide the machinery and the mechanics to ac- complish that purpose. At the present writing it appears as though this inaction might make in- evitable a sales tax, with its attendant evils. Pennsylvania had a sales tax on an expermental basis for six months. Governor Pinchot, one of the outstand- ing executives of this country, has de- clared that no sales tax will be con- tinued in Pennsylvania if possible to prevent. President Roosevelt, months ago, stated his opposition to a sales tax. What will happen to Michigan deal- ers if a 3 per cent. sales tax bill is passed? Let’s look at the actual costs. The average hardware store paid per- sonal property taxes last year of 1% per cent. of sales. The experience of Mississippi merchants, where they now have a sales tax, indicates that they absorb at least half of the tax and in some cases three-quarters. The re- tailer’s tax bill will be doubled. How many can stand it? Taking an aver- age store with $40,000 sales, this means total taxes of over $1,000, besides real estate taxes. Think that over. It is imperative that each member not only write his state senator or representa- tive, but the chairman of the taxation committee in the Senate and the chair- man of the general taxation committee in the House. Members of the Senate taxation committee are: Henry C. Glasner, chairman, Charlotte; Adolph F. Heidkamp, Lake Linden; F. A. Kulp, 710 Post ‘building, Battle Creek; J. N. Lamoreaux, 4101 Lamoreaux Boulevard, Comstock Park; A. L. Moore, 602 Pontiac Bank building, Pontiac; William Palmer, 727 East Fifth street, Flint; C. Jay Town, North Adams, Members of the House gen- eral taxation committee are: F. E. Watkins, 130 Cass street, North Pon- tiac; Frek C. Holbeck, Long Lake; F. Dean Morley, New Troy; F. J. Cal- vert, 71 Avalon avenue, Highland Park; J. C. McInerney, 1227 Chestnut street, Wyandotte; Adrian C. Barr, Shepherd; J. S. Brzostowski, 4402 Sobieski avenue, Detroit; J. W. Helme, 112 West Maumee street, Adrian; Don VanderWerp, Fremont. Legislative work is done in com- mittee, therefore the necessity of writ- ing them. Special bulletins will be sent you later on the Legislative situa- tion. The Business Battle convention was only the opening skirmish of the Bat- tle of 1933. The fight must be con- tinued throughout the year. E, B. Gallaher laid down a plan of action which must and will be continued. The work done by your Utility Committee under J. Charles Ross can only be productive if members will stock and merchandise electrical and gas ap- pliances aggressively. Be certain that your Association will follow through on any infractions of the code adopted by the utilities. If, in your locality, the utilities are not following through according to the statement of mer- chandising principles, copy of which was sent you last month, give us specific information as to the infraction and they will be taken up, not with the branch manager, but with the general manager of the utility. The work of the price competition committee is continuing. In April, every paid-up member of the Associa- tion will receive a copy of the report, together with prices commonly paid by hardware dealers and prices at which competition sells these specific items. Action is promised by your officers for 1933. What support will you give? Thanks, Mr. Stowe. In the last four issues of the Michigan Tradesman, Mr. Stowe, the editor and Grand Old Man of Michigan trade journalism, has given from one to two pages to the hardware association and its activities. Mr. Stowe believes in giving full sup- port to trade organizations working for the welfare of the independent dealer. Regrets and Condolences. Friends of Scott Kendrick will be shocked to hear of his death on Tuesday, March 21, at the University hospital in Ann Arbor, due to the formation of a blood clot. Scott had been under hospital care for a short time, had improved greatly and was to leave for home the day of his death. Funeral was held in Flint, March 24. Scott will be sadly missed at state and National con- ventions, where he was always one of the popular figures. He was President in 1925, giving much of his time and talent to his craft. In the long jour- ney he has taken, may peace be with him, Don Dilger, 11645 Hamilton boule- vard, Detroit, died this month. Don was a man among men, a tried and true friend. Among those attending the funeral were President William Dillon, Charles Taepke, Tom Burns and other hardware dealers. Michigan dealers are determined to have their stores prepared for the busi- ness that is here and the better busi- ness that lies ahead. The following stores, using Association plans, have recently completed rearrangements or are now in process of modernizing: Big Rapids, Judson’s Hardware; De- troit, Kaufman Hardware, Lipke Hard- ware Co.; Grand Rapids, Denison- Dykema & Co., A. Dreisens & Son, Hammer & Cortenhof; Hadley, Chas. Morton; Holland, Corner Hardware; Jonesville, Godfrey & Sons; Owosso, Weisenberg & Co.; Port Huron, Mc- Donald & Marczan, Sperry hardware department; St. Clair, Smith MHard- ware Co.; St. Johns, Fowler & Sons; Sturgis, R. S. Donaldson: Waltz, Krysczke Brothers, It’s a Mistake. Advertising expense in most hardware stores has been cut ‘behind the ears. Perhaps dealers can’t advertise in the same way they always have. Most of it was done in the laziest and easiest way possible, any- way. If newspaper advertising is not possible or practicable, there isn’t a hardware dealer in the State of Michi- gan who can’t use a duplicating ma- chine. Some dealers are getting un- usually good results. O. E. Wylie, of Rankin’s Hardware, Shelby, uses, with good effect, a three-page letter with prices and descriptions of forty-one seasonal items, all priced to meet any competition. In fact, without saying so, it is directed at mail order com- petition. Margins, on costs, vary from 20 to 75 per cent., averaging about 50 per cent. or 334% per cent. on selling prices, The Gilbert Hardware Co., of Ore gon, Illinois, recently held a “Poultry and Egg Exchange” for two days, giv- ing in trade eleven different items in a new line of high-grade, triple coated enamel ware. A sauce pan, covered kettle, or drip pan was given for four dozen eggs. A tea kettle, percolator, dishpan, six quart kettle, or double boiler for five dozen eggs, or one dressed chicken. A round dish pan, water pail, or ten quart preserve kettle were given for six dozen fresh eggs, or one dressed chicken weighing five pounds or more. A mimeographed letter was used to broadcast this plan. L. M. Pletcher, of Delphi, Indiana, has been taking in corn for which he pays cash and sells it locally. He is able to give considerably more than the market price and has disposed of all he could get without loss. Read about the idea in Hardware Retailer. Many hardware dealers print on let- terheads, “Member of the Michigan Retail Hardware Association.” More will do so if reminded. This stamps a merchant as one who has pride in his craft and as one who will work co- operatively with others. How many will do it? The following is the schedule of group meetings together with the date, town, place and chairmen: April 17. Kalamazoo, Rickman Ho- tel, E. J. Hoekstra. April 18. Benton Harbor (place to be announced), G. L. Cassler. * April 19. Holland, Warm Friend Tavern, S. G. Verberg. April 20. Shelby, Congregational church, O. E. Wylie. April 21. Grand Rapids, Rowe Ho- tel, Jas. DeKruyter. April 24. Jackson, St. Paul’s Guild Floase, W. L. €. Reid. April 25. Coldwater (place to be an- nounced), Rollin Kerr. April 26. Petersburg, M. E. church, C. C. Gradolph. April 27. Ann Arbor, Masonic Tem- ple, Fred R. Meyer. April 28. East Lansing, Union build- ing, State College, Earl Young. May 1. Frankenmuth (to be an- nounced) Waldo Bruske, Saginaw, May 2. Bad Axe (to be announced), Ford Otis, Sandusky. May 3. Port Huron, Harrington Ho- tel, Cliff Hutton, Yale. May 4. Detroit, Fort Shelby Hotel, Chas. Halmes. May 95. Flint, Chas. H. Miller. Harold W. Bervig, Sec’y Mich. Retail Hardware Ass'n. Masonic Temple, —_ 2. __- Urges Service as Basis of Sales. Sales managers themselves were to blame for many of the practices which led to the general business collapse of 1929, John G. Jones, vice-president and general sales manager of the Alex- ander Hamilton Institute, told mem- bers of the Sales Executive Club of New York at their weekly luncheon in the Hotel Roosevelt last week. As guest speaker at the meeting, Mr. Jones called for a return to more hu- man relationships in sales activities. He blamed sales executives for permitting themselves to be misled into believing in 1929 that volume was the sole meas- ure of success. Sales staffs in these days should be imbued with the belief that service to customers is the only keystone of real sales success. To Advance Aluminum Wares. Manufacturers of aluminum wares withdrew all prices until further no- tice. The action, according to those in touch with the trade, presages a gen- eral price advance which will carry quotations from 10 to above 15 per cent. previous levels. The move, dictated in part by prospective increas- es in raw material and higher produc- tion costs, is in line with a general upward movement of prices in the home wares field. Quotations on kitch- en tools increased an average of 8 per cent. late last week and higher prices are looked for shortly on enamel ware. —_2-+___ Beer To Aid Musical Instruments. The return of beer gardens is ex- pected to prove a ‘boon to the musical instrument trade. A material improve- ment in demand is foreseen, inasmuch as many of the gardens will use the services of small bands or orchestras. Wind instruments are cited as most likely to benefit from the new develop- ment. While general trade in musical instruments is affected by the recent banking difficulties, interest in guitars has been quite well maintained. Saxo- phones and tenor banjos have declined in favor. —_2->____ New Refrigerator Lines Ready. Radical changes in design and the pricing of small mechanical refriger- ators at prices well below previous lows will mark the introduction of 1933 models of major companies this season, The large volume producers plan to bring out their new lines and models in the course of the coming two weeks. In most cases, according to trade reports, refinements of de- sign and of mechanical features have made greater refrigeration efficiency possible at the lower prices. —_+~--___ Strong souls fight their own battles, solve their own problems, asking no aid other than God’s. Light natures air their little troubles standing on street corners and calling aloud to the crowd to come and see them weep. 8 MUCH WRECKAGE REMAINS. After the flaring up of renewed courage and confidence which followed the splendid handling of the banking emegency, a natural reaction set in last week. In this sobering process it be- came more generally appreciated how much wreckage remains to be cleaned up and how many adjustments must still be made. In. addition, the farm relief proposals put forward and the highly disturbed foreign situation put their checks upon buoyant sentiment. So far as the agricultural program is concerned, opinions seems to agree that not even “an experiment” should be tried out along the muddled lines indicated. It would be far better, it is suggested, to link up reduction in farm output with mortgage and tax relief on a quid pro quo basis and then strike at the core of the trouble by promoting world-wide tariff modera- tion. Until banking difficulties are over- come in larger degree, business oper- ations cannot show much_ recovery. The weekly index discloses another recession, with only the carloadings series higher. Automobile output was sharply curtailed, but probably lifted last week. Steel orders were reported from this industry. Construction oper- ations were also hard hit by the mora- storium, the award figures for the first half of the month showing a drop of 21 per cent. from the February daily average. Commodity price irregular as inflation notions Dun’s list during the showed another ex- movements have become have faded. week, however, cess of advances, which were 40, over the declines, which totaled 19. The hide list was higher all around and textiles and foodstuffs moved up. The return of almost a billion dollars in money to the banks in two weeks testifies to the great increase in public confidence and probably means a more adequate resumption of banking facili- ties within the near future. BUSINESS ACTION NEEDED. After a taste of what it means to have a renewed spirit of courage and take hold of the country almost overnight, business interests are together in believing that every effort should be made to keep this newly awakened confidence and enter- prise alive. Admitting that there are ereat difficulties still ahead, it is felt that business itself through important groups should now move into action optimism and put additional power behind the Government’s effort to push our eco- nomic system out of the depression rut. Two forces particularly are avail- able for this peace-time draft. One is organized business of almost every description. Trade associations, cham- bers of commerce and other groups in the aggregate have not a great deal to be proud of for what they have accomplished so far in the emergency, but they might go a long way toward re-establishing themselves by getting together now for a united and supreme attack upon our economic troubles. The second force which might be utilized in the emergency is the ad- MICHIGAN vertising profession, which also has a rather disappointing record for the most part. It might find ways of dis- proving a spreading impression even in its own ranks that it is merely a The task of bring- ing about recovery has many angles, but among the most important is the problem of selling more goods to those who still have the means to buy but who are hesitant. Banking statistics show the money panic is over, and leadership and leg- islation at Washington have brought the National budget close to a balance. The public is feeling much better and the opportunity to consolidate and im- prove on these gains is at hand. Ac- tion should not be confined to Wash- fair-weather sailor, ington. SHORTER WORKING WEEK. In urging an emergency Federal law for the thirty-hour week in industry, the Silk Association of America at its annual meeting during the week professed to see this as the best of many solutions offered for dealing with the depression, since it would restore the idle to work, raise the morale of those who have been obliged to accept relief, decrease the tax burden on in- dustry and distribute money more evenly and thus restore confidence and increase purchasing power. All of these benefits, in the event that wage rates were raised so that proper living standards might be main- tained, would doubtless flow from such action if, at the same time, some means might be found to adjust farm in- comes also. Higher prices might, for a time, become necessary until operat ing efficiency was attained under the shorter working week, but this would by no means be unwelcome in its ef- fect on the present debt burden. In linking up their plan with a furth- er suggestion that the anti-trust law be amended so as to permit “concerted action and co-operation in production and distribution,’ however, the silk manufacturers appeared to weaken their case unless they can count upon a superior type of leadership which has yet to be uncovered. Such “co-opera- tion” has always meant excessive prof- its which expose the group to outside competition and at the same time pre- vent the more even distribution of in- come that assures healthy purchasing power. A shorter working week and a min- imum wage on a National scale would remove most of the troubles of which manufacturers grievously complain at present .Price-fixing scarcely qualifies as a remedy if experience is any judge. DRY GOODS CONDITIONS. Retail trade in areas not unduly af- fected by banking difficulties made a fair showing for the week. Locally, sales picked up briskly after the first few days of unfavorable weather and held this improvement to the close. Reports from out-of-town stores were on the whole quite satisfactory. Easter trade, however, has been slow in start- ing up. Figures for department store sales in the first half of the month were is- TRADESMAN the Federal Reserve Banks and prove quite Instead of the heavier loss expected, the metro- politan area showed a decline of only 23.6 per cent. under the same period last year. Estimates put the decline almost 10 per cent. higher. To explain this report, which cov- ered the eight days of the banking hol- iday, it was brought out that the store figures disclosed considerable variation store by store. The decline was re- duced by reason of the excellent re- sults attained by one large organiza- tion and several other good showings. Quick encouragement of charge ac- count business lifted this type of trade from a normal figure of about 50 per sued by surprising. cent. of the total volume done to around 65 per cent. Despite the exceptionally good showing made for the early part of the month, the factor of a much later Easter is bound to have its influence upon the final monthly figures. Last year the holiday fell on March 27. Store executives believe that the proper comparison basis this year would be to combine the sales of March and April. More buyers and more mail orders quickened trade last week in the wholesale merchandise markets. INSECT STOWAWAYS. It is sometimes asserted that the speeding up of international communi- cations and the development of modern transportation methods have brought us too close to our neighbors to be as comfortable as we were in former days. An unexpected argument in support of this view might be drawn from a re- cent talk before the Pan-American Medical Congress at Dallas by Dr. T. H. D. Griffits of the Public Health Service. He revealed the fact that mosquitoes were stowing away on air- planes flying between North and South America with the resultant danger of their spreading yellow and dengue fever in the United States. These mos- quitoes cannot ordinarily survive a trip between the two continents, but it has been found that they can live for the time requisite for a flight by air. Con- sequently it has now become necessary, in the opinion of Dr. Griffits, to guard against these unwelcome stowaways and take special precautions at the air- ports in this country in order to be sure that they do not land... We imagine that the risk of their spread- ing disease can be averted and that there is no actual danger of the coun- try’s being overrun with yellow fever. But it is a curious development that just as plagues were brought from the Orient to the West by rats aboard the early trading vessels, so now mosqui- toes traveling by plane threaten to bring us the fevers of South America. RETAIL SELLING METHODS. In a survey made by one of the large mail-order-chain companies inviting frank criticism from customers of their retail stores it developed that 40 per cent. of those who replied found that the sales clerks were either inatten- tive or too attentive. Apparently, the “happy mean” of retail salesmanship has yet to be reached, March 29, 1933 The question posed. by these and similar findings is whether sound prin- ciples of retail selling have yet been arrived at. successful specialty shops is still the ideal of retail establishments which cater to the general run of trade and have little of the “atmosphere” that contributes so much to the suc- cess of the specialty method. Certain ‘ other hand, run up high sales totals by abstaining entirely from personal salesmanship. The head of the largest organization of this kind, for instance, invariably tells a customer, if he js asked for his opinion, that the hat or dress “looks awful.” many ‘self-service’ stores, on the A new impression is making head- among thoughtful retail execu- tives that, as Mr. Filene puts it, high- pressure salesmanship leads not only to dissatisfied customers but to buying mistakes. No salesmanship at all might be preferable, with the salesperson merely equipped to answer all ques- tions concerning the articles sold. way HOARDED GOLD. It begins to appear that not even the authorities in Washington had anything like an accurate idea of how much gold was being hoarded in this country. Their figures indicated that between February 1 and March 4 ap- proximately $217,000,000 in gold disap- peared from the usual channels of trade, presumably into hiding places. While there is a normal amount of small hoarding by cautious house- holders, the total outstanding was esti- mated at not much more than $1,000,- 000 above that figure. But by the mid- dle of last week the New York Fed- eral Reserve Bank alone reported that it had received and turned back to the Government $250,000,000' in hoarded gfold and gold certificates. Estimates based on previous returns indicated that the total return from hoarding throughout the country has been about $400,000,000 since March 4. Obvious- ly, gold hidden away for many months and even years is now finding its way back into circulation. ARMOR-PLATE GLASS. Old proverbs become reversed. By the invention of armor-plate glass, with steel-like properties, the people of the old proverb will be enabled to throw stones in safety. Tests carried out in Lancaster, England, where the fac- tories making this new glass are lo- cated, give amazing results. A steel ball which will break a piece of ordi- nary glass when dropped from a height of twenty inches has to be taken to a height of at least twelve feet before it will break a piece of armor-plate glass. Molten lead at a temperature of 620 degrees will not break it, and at five degrees of frost it has resisted a blow just as well as at ordinary tem- peratures. The new material, when it does break, shatters into tiny frag- ments which are too small to cause anything but superficial scratches. It will bend three or four times as far as ordinary glass before breaking. ee a eR Bank depositors haven’t acted as exemplarily as the unemployed. The type employed by March 29, 1933 OUT AROUND. Things Seen and Heard on a Week End Trip. Word reached us recently that the A. & P. Co. had decided to install a drug store in every town in which it has a grocery store; that in the cities where it has many grocery stores it will establish an equal number of drug stores. I was inclined to take these statements with a grain of allowance at first, but I now have conclusive proof that the reports are based on fact and that the present plans of the A. & P. Co. call for the establishment of 50,000 drug stores during the com- ing twelve months. A _ letter from John A. Goode, President of the Na- tional Association of Retail Druggists, is as follows: Within recent weeks a number of re- tail distributors in the grocery field have announced their intention of open- ing drug departments. At the same time, word is received that several old established manufacturing companies in the drug field have consented to sup- ply these grocery outlets with. drug store products. This situation is a dangerous one from the standpoint of the public in general and the retail druggists in par- ticular. Steps must be taken at once to correct it and every drug manufac- turer made to understand that the re- tail drug industry looks with disfavor on the sale of drug products in grocery stores. The National Association of Retail Druggists herewith goes on record as serving notice to all drug manufactur- ers that the Association regards as un- fair and unwise the establishment of contacts with grocery stores for the sale of drug products. It is a matter seriously involving the public health in that the only interest the groceryman has in the sale of drug products is the immediate profit to be derived; where- as the druggist, because of his training, is qualified to detect instances which call for the services of a physician and is expected to render professional and intelligent advice. In the interest of public health, fur- ther restrictive legislation on the sale of drug products should be encouraged when it is evident that manufacturers have no interest in public health when their profit is concerned. Retail druggists who find nationally advertised drug products on sale in grocery stores are urged to com- municate immediately either with the National office or the undersigned, naming specifically any such products as they may find. I regret that Mr. Goode should not exhibit a more militant spirit in this matter, which involves the very exist- ence of thousands of small drug stores all over the country. A great menace confronts Mr. Goode and his organ- ization. Talking about it should be re- placed by immediate action, before the A. & P. Co. makes long time con- tracts for supplies with the drug manu- facturers. Herbert R. Moyes, editor of the American Druggist, has this to say on the subject: The sale of drug items in grocery stores will be continued, and_ will spread within twelve months to 50,000 retail grocery outlets, unless the trend is crushed immediately. The trend can be crushed if enough retail druggists give expression to vehement protest. At once. This js not an occasion for dilly-dallying. Drug manufacturers want to know how drug retailers feel on the subject. MICHIGAN They can’t ‘be blamed for going after yolume wherever they can get it if nobody cares where they get it. On good authority we are advised that most drug manufacturers will abide by the sentiment which retail druggists voice in the next few weeks. Retail druggists, therefore, should be ready instantly to co-operate to the full with their National and local drug association officials. Several drug manufacturers already have rejected large orders from gro- cery concerns. But the temptation is strong. They want help in keeping their minds made up. They’re waiting for word from you. If you think the drug store is the place in which drugs should be sold, for heaven’s sake say so now. Don’t wait until the grocers have taken your business away and then expect miracles to be performed with legislation. And if you want to be honest with the industry of which you are a part, don’t—regardless of your personal credit situation—don’t begin to buy your drug items from a grocery wholesaler. By letting drug manufacturers know what the sentiment of retail druggists is. By urging non-co operation with drug manufacturers whose products are sold in grocery stores. By urging definite co-operation with drug manu- facturers whose products are not sold in grocery stores. Vacant stores have already been leased at Saginaw and fixtures ordered installed at once. These stores will probably be opened during the next month. The extent to which drug manufacturers will bend the knee to these invaders of the field of legitimate drug exploitation will then be dis- closed. If I were asked for advice in the premises I would urge the National Wholesale Druggist Association and all National, state and local retail drug associations to call mass meetings within a week to adopt urgent protests against the sale of drugs to the chains by the drug manufacturers. If the wholesale grocers of America had taken prompt and decisive action along this line when the grocery chains first put in an appearance, they could have nipped the evil in the bud, but they went to sleep at the switch and permitted the illegitimate competitor of the retail trade to gain a foothold and flourish like a green bay tree. I shall never forgive the wholesale gro- cers of this country for permitting their own business to be impaired and for their betrayal of the trust reposed in them by the retailers in this matter. If they had stood up like men and positively refused to handle any goods which were sold to the chains at dis- criminatory prices we would not be forced to see the things we see to-day. If the wholesale druggists of America prove to be equally cowardly in facing this situation I shall hold the same contempt for them I have for the wholesale grocers. This is not a time for consideration. It is a time for im- mediate action of the most drastic and decisive character. The mail from Whitehall brings me the following letter from the owner of the White Lake grocery: Whitehall, March 22—Three cheers for you and your fighting spirit! They call us cranks, but we can stand that sort of gaff. TRADESMAN I had been to Chicago for several weeks and, upon my return, found the amount of work you had done and the results. If we had more men fighting for honesty in government—fairness and uniform justice—what an environ- ment we would be in? We should have no cause for complaint. Common sense should govern our judiciary and our law-makers, who at times err, and if such a palpable error is made as in our malt tax law, then a Fitzgerald is a God send. He is a man who is sincere and worthy of the trust reposed in him. I take off my hat to men of his and your type. May our Creator preserve you for many more years. Thanking you for the immediate ac- tion you gave this matter and the re- sults vou have already obtained. €. ©. Kern. I certainly appreciate the good words Mr. Kern showers on me in such un- stinted measure. I think they are de- served, but the battle is not yet won and intensive effort must be made by those who are disposed to render a helping hand to secure legislation which will place the chain stores on the same basis as the independent gro- cers, forcing every store to pay the license fee. The following letter has been re- ceived from a long-time friend of the Tradesman: Rosebush, March 23—Please find enclosed check for three dollars to re- new my subscription to your valued paper. I have been in the store busi- ness nearly thirty-six years. I do not remember when I started to take the Tradesman. It has been a great many years. [I consider it the best invest- ment I have ever made. considering the small amount it costs. I do not see how any merchant can get along without it. F. C. Mattison. Thank you, Mr. Mattison. The granting of a new trial to Tom Mooney, of San Francisco, will pre- cipitate the usual trades union tactics. The trial judge, the witnesses for the prosecution and the jurymen will all be clandestinely informed that unless the culprit is acquitted, they will be made to suffer by the murder or maim- ing of themselves and families by the sluggers which are on the payrolls of the unions. E. J. Parr, director of the Michigan Board of Pharmacy, is going over the pharmacy and drug laws of the state, with a view to bringing about a great- er degree of harmony between the drug and grocery trades, Both lines of busi-_ ness have encroached on each other during the past few years. Mr. Parr thinks as I do that the druggists have been a little too greedy in securing class legislation in their own behalf. He proposes to avoid such abuse of power in the future and place both lines of trade on an equal footing. He is in close touch with many of the most representative grocers of the state and is working with them along lines which cannot fail_ to produce satisfactory results. One of the best features Mr, Parr is undertaking to accomplish is the trans- ference of food and drug peddlers to his department. They now deal with the Secretary of State and no attempt is made to inspect the products they handle. Under Mr. Parr’s plan all peddlers coming under the above head- 9 ing will be subject to surveillance by his inspectors, who will promptly con- demn the sale of any article which does not come up to the standard of strength and purity established by law. [ am heartily in favor of this innova- tion and hope the Secretary of State will cheerfully relinquish this depart- ment of law enforcement to a bureau which has the necessary machinery and experience to prevent the sale of inferior goods by unworthy people. Mr. Parr would even go so far as to prohibit the handling of sandwiches by druggists, but doubts whether his associates on the Board of Pharmacy would acquiesce in this provision. He thnks they would probably consent to a prohibition of the sale and prepara- tion and sale of cooked meats and vegetables in drug stores. This, of course, would be accompanied by put- ting the kibosh on the sale by drug- gists of tea, coffee, flavoring extracts and spices,’ which he thinks should be confined to the stock in trade of the BrOCery Stores. I never expected to see a man in Mr. Parr’s official position so fully pledged to the theory of live and let live as he is and so fully determined to bring the drug and grocery trades into harmonious relations, so that they may work together for their own pro- tection and the health and happiness of the people they serve. When my associates and myself sold the Boyne City Electric Co. water power and electric light plant some years ago to A. E. Fitkin, the purchas- er deliberately cheated us out of $5,000. We have undertaken ever since to get him into Michigan, so as to get service on him. Our quest will now have to be abandoned, judging by | the following item in the last issue of Time: Died. Abram Edward Fitkin, 54, Manhattan public utilities operator who sold out before the crash, bought back afterwards: of chronic myo- carditis and interstitial neuritis: in Manhattan. Son of an English-born harness-maker, he gave up trying to be a Pentecostal minister, built up a huge chain of. utilities. He sold his National Public Service Corp. to Day & Zimmerman, Ine. in 1926 for re- putedly $250,000,000 and Inland Power & Light Co. for $30,000,000 to Samuel Insull in 1927, turned to security jn- vestments and hospital philanthronpy. Last year he took over and became board chairman of American Gas & Power Co. (then in receivership). If Lee M. Hutchins lives until May I—and every indication leads me to believe he will round out a century of usefulness—he will have devoted sixty years to the drug business. He got all the schooling he ever attained at Tonia. When he was 18 years old, he entered the employ of Taylor & Cutler. The first step in his education was washing bottles. His next step was to learn the details and intricacies of a pharmacy career. He acquired so complete a knowledge of the profes- sion by 1885 that he was handed a certificate as a registered pharmacist without examination. He has kept up his membership ever since, as is evi- denced by the forty-nine annual cer- (Continued on Page 23) 10 MICHIGAN FINANCIAL The Banking Situation From a News- _ Standpoint. eo OI cing and credit improved. The [ chosen banks i the nervousness caused by oiiday. Hoarded cur- Id have been coming back ; substantial rate. improved boom, which stock ex- which the public had, is The public must y a up. It is expected in ite next three or four months that business will not . but at the end of that time: the readjustment ill b show substantial e fairly well completed. Thi s undoubtedly means expansion of business activity, for summer and fall months. The normal spring business at the present time appears less than seasonal and this was undoubtedly due in part to the uncertainty of the bank- ing situation. program will It is expected that there will be some adjustments in the railroad situation: also that many city governments will be forced to deal directly with the bondholders on a re-arrangement of : - their bonded indebtedness. The gen- closed all the banks in the 2.21 situation looks very much im- proved and it appears certain that higher commodity prices are to be ex- headway ae : been creeping began to walk, to run, and in nineteen days As Al Smith would say: “Let’s look I Before the bank holi- day we had a bank in Ionia that was open 100 per cent. Any depositor could walk in at any time and demand and get his deposits in whole or part. Ours was the only bank in a wide area in this section where such withdrawals were possible. Then came the bank holiday and the bank was forced to close in eidcoeaite with the state and later with the National closing What has happened after that is not the fault of the officials of the bank—they are just a little more anxious to resume full-time operation Talking with orders. UNDER THE TOWER CLOCK than their customers. ON CAMPAU SQUARE TRADESMAN March 29, 1333 pected within the next few months. then the crowd would laugh and guf- Joy H. Petter. * taw. ES A kind-hearted woman asked him Not So Green As He Looked. one day, “Don’t you know the differ- In a small town in the South, there ence between a dime and a nickel? was a lad who had the reputation of Don’t you know the dime, though not being very bright. People there smaller, is worth more?” had fun with him several times a day “Sure, I know it,” he answered, “but by placing a dime and a nickel on the they wouldn’t try me on it any more open palm of his hand, and telling him if I ever took the dime.” ta take his pick of the two. In each oh case the lad would pick the nickel, and The crisis over, hope should revive. Speen eran W West Michigan's oldest and largest bank solicits your account on the basis of sound poli- cies and many helpful @ services . . . OLD KENT BANK 2 Downtown Offices 12 Community Offices Analysis of any se- curity furnished up- on request. J. H. Petter & Co. Investment Bankers 343 Michigan Trust Building Phone 4417 2) OE 0D OED OEE 0-0 0-0-0 0-0-4 0c: Cc. B. Kelsey, Investments | INTELLIGENT Jo a OF HOLDINGS t et We sponsor no securities at any time and can therefore render unbiased service. GRAND RAPIDs, MICH., 1ith floor Grand Rapids Trust Bidg. Phone 4720 OED 0D 0D 0D 0D 0D 0-0-0 0-0-0 0 Bankers who take a sympathetic interest in the business ot their customers help more than by mere loaning of money. Such an interest has helped many a company prosper and grow far beyond the amount loaned. GOL GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel at Home” 17 Convenient Offices i | 2 SYMPATHETIC a AR Ce : ~§ —— ALKALINE March 29, 1933 THE POWER OF GREED. Able To Ride Rough Shod Over the People. Forty years ago our leading states- men became aware of the danger of monopoly in business. It was declar- ed in Congress that monopoly was contrary to the public welfare and was indefensible in any court of justice. Private and corporate accumulation of wealth was seeking control of verious necessities of the people. It was plain- ly evident that unless governmental control was exercised it would not be long until both wholesale and retail prices of everyday necessities would be controlled by a monopoly, to the detri- ment of the consumer. It was clearly seen that the smaller independent mer- chants would be forced out of business, To meet this expanding menace Con- gress passed the anti-trust laws, be- ginning with the Sherman Act of 1890. Since that time, eleven more acts have been passed to better control monopoly in trade. Notwithstanding these laws and restrictions, concentration of cap- ital has been permitted to continue and grow like a mushroom, which illus- trates the power of money over law and justice. The opportunity for the smaller independent merchant has gradually become less as their oppor- tunity to live has narrowed almost to the vanishing point. Our earlier statesmen the power of greedy sought to halt its advancement through the laws they enacted, but these had little effect on its advance- ment. However, monopoly was brought before the courts of justice and indicted and lightly fined for viola- tion, while more escaped punishment. One judge, with more backbone than the rest, assessed a penalty of $29,- 000,000 for its many violations of the law, but it never paid any part of it. Another great monopoly is said to be the major cause of the panic of 1907. The house of Morgan and others were busy setting up the U. S. Steel Corporation. This was in the days of President Teddy Roosevelt, who was opposed to trusts and monopolies. He refused his consent to allow the purchase of competing steel companies by Morgan and his conspirators and threatened to use the “big stick.” In reply, he was informed that unless he gave his consent to their plans, every bank in the country would ‘be denied its funds on deposit in New York banks. The next morning many banks throughout the Nation closed or refused withdrawals. Clearing house certificates and local scrip were issued to give some relief to business. For- tunately this tieup of banks was soon over, as the President finally consent- ed to waive action of the anti-trust law and let the promoters of the giant steel trust proceed. Later he explained his position by stating there were good trusts as well as bad trusts. In this he must have erred, as no one has since heard of a good trust or monopoly. The ability with which organized greed has been able to over-ride the anti-trust laws gradually discouraged others-from trying to enforce them, so that to-day these laws are largely obso- lete. The failure of the individual or recognized wealth and MICHIGAN corporation of small means to suc- cessfully prosecute a case in court against those possessing great wealth is well known. It is the history of our courts, with few exceptions, that a sharp lawyer and a rich client are hard to beat. This situation is well known to most business men and is only mentioned here as an example of the power of greed and its ability to ride rough-shod over the people. It is conditions such as these that have had much to do with plunging our Nation into its present distress. On one hand we have a few multi-billion- aires and on the other a vast army of unemployed who are denied their god- given right to earn an honest living. The hundreds of millions of dollars needed to provide them with the bare necessities of life is largely borrowed money, which with interest adds to the burden of the distressed taxpayer. The recent collapse of our entire banking system, which forced the Gov- ernment off the gold standard, is the culmination of an era of greed and cor- ruption. It is evident that should past conditions continue, we would have been due for a revolution and blood-* shed. We are just emerging from the most critical epoch in our National history. We must clean up many of our courts and remove them from the dark cloud of distrust which has long hung over them and restore justice for all. In no other way can greedy wealth be brought under control. In his recent inaugural address, President Roosevelt scourged them with scath- ing indictment. He said, “Practices of the unscrupulous money changers stand indicted in the court of public opinion, rejected by the hearts and minds of men. The money changers have fled from their high seats in the temple of our civilization. We may now restore that temple to the ancient truths.” Now we need action and it should lead to prosecution for past crimes, and the penalty should at least include full restitution of the wealth unlawfully wrung from the American people. There must be a _ limit—a deadline—over which the accumulation of wealth cannot go. Why want to hog it all and fill the Nation with sorrow and distress? If the new administration fails to curb these greedy monsters, and the President’s indictment of them is just an idle gesture, then the people must act for themselves. The anti- trust laws are still upon the Federal statute books. These should be brought into action without delay. Michigan business men should unite in a single strong organization and drive monopolies and trusts from this state. They should collect evidence and sign a complaint and bring these monopolies into Federal court for prosecution. Farmers and citizens in general should back them with their support, as their best interests are in- volved, as well as merchants and other ‘business men. For many years the giant food monopolies have been driv- ing the smaller merchants and dealers out of business by underselling them, and at the same time they have been hammering down farm products prices. Their ultimate aim is the elimination of competition, then you will see the retail prices of food necessities rise. TRADESMAN This is the history of the oil and gas- oline octopus. Years ago it cut the price of its products and ruined thou- sands of small dealers, whom it has practically eliminated. It has long commanded a high price for its prod- uct, while the producers of crude oil got little, often not enough to cover the cost of production. This method is being followed by the food monopolies and if they succeed, farm peasantry is all we can expect. The evils of monopolistic strike at the heart of every Coupled with the vast army of un- employed is the increasing ranks of American youth, which has been prom- Same advance home. ised an opportunity in life and busi- ness. How can a young man or wo- man enter business in competition with gigantic monopolies? It is plain to every mind that very few could sur- vive and all they could hope for is an underpaid clerkship with the vast chains. The Americans of to-day are noted for taking abuse and impositions, but not so with their forefathers. Blind greed has tried their patience to the breaking point. Out of it all there will come good if it awakens them to action. Courts and judges begin to realize the temper of the people and there was never a time when justice had so good a chance for a square geal ‘Phe greedy wealth will weaken as the wrath of the people rises. We must fight this demon if we wish to restore liberty jus- tice and happiness to our firesides. We do not want to pass through another such catastrophe, nor do we want our children to, and stranglehold of coming generations. There is no excuse for enduring the im- positions of greed except ignorance and a cowardly spirit. Let us all wish our new President godspeed in his battle against financial greed. All should support him to the uttermost. E. B. Stebbins. —_—_~+- Investigate Before Signing on the Dotted Line. Several men were visiting in the store one day last week and one re- marked that in looking over an issue of a certain magazine he had noted five advertisements for different kinds of gasoline savers. They were guar- anteed to give all the way from 25 to 40 per cent. more miles per gallon of gas. He said “if we put them all on one car we could take gas out of the tank and still keep the car running constantly. How many times a year does the merchant have some suave stranger come presenting a scheme “guaranteed to increase your business 15 per cent?” The percentage runs all the way up to 50 per cent., according to the individual's fancy. If these various schemes did all they were sup- posed to do and a merchant took on every one which came along it would be no time before he would be doing all the business in his community and branching out to other fields. We would not brand all such propo- sitions fakes and failures, for a very few have merit. The men who call on the retailers with along these various deals and propositions are well versed as to their merits and know exactly how to present them. They are also adept at minimizing any defects you 11 might point out. That is their busi- ness. Their very existence depends on their ability to make black seem white and to turn darkness into daylight. Many a retailer has entered into a contract with some such stranger, only to find, to his sorrow, that any money paid out is gone for good, as well the stranger to as whom he gave it. Neither ever returns. Other contracts may be such as to permit the stranger’s But every time he comes it is money out of the merchant’s pocket The contract is perhaps found to be just within the law and the retailer is held to it, to his everlasting sorrow. The big majority of these quick business building ideas which strangers present to us are far worse bargains than the gas savers mentioned in the first paragraph. For some of the gas savers do save gas and all of them provide something to tinker with for a time. Any such scheme presented to a merchant should be first thoroughly investigated and then _ investigated again before acceptance. Any merchant can build up a busi- ness by honest endeavor, attention to detail and using his own brains to find building business Permanent ideas. business growth should be built upon a solid foundation of reliable quality, fair prices and friendly, dependable service, lf every retailer would consistently read the Realm of Tradesman and Rascality in the investigate every scheme presented to him hundreds of dollars would be saved to retailers in Western Michigan each year. As much—yes, more—business can be gained through ideas we secure in our visits and conversation with our regular traveling friends who call on us as can be secured from sehemes presented by strangers for a cash con- sideration. And the nice part of it is our cash remains in our cash register and we rise by our own efforts. Sam Sugarsax. —__---__ Raising Nuts. A state health officer in Virginia re- lates the story of a farmer who was delivering vegetables to a public sani- tarium. A patient saluted him. "Youre a farmer, aint yuh?” The farmer allowed that he was. “T used to be a farmer once,” said the guest of the State. “Did: yuh?” “Yes. Say, stranger, did yuh ever try being crazy?” The farmer never had, and started to move on. “Well, you oughta try it,” was the ex-farmer’s parting shot. “It beats farmin’ all hollow.” ——_-.___ Things I Am Tired Of. The Depression. The Farm Depression. The Foreign Depression. The Railroad Depression, The Industrial Depression. Economic Aspects of the Depres- sion. Social Aspects of the Depression. All Aspects of the Depression. Reading about the Depression. Talk about the Depression. The Depression, MICHIGAN TRADESMAN March 29, 1933 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President—Paul Schmidt, First Vice-President — Bathke, Petoskey. Second Vice-President — Eckert, Flint. Lansing. Theodore J. Randolph Secretary — Herman Hanson, Grand Rapids. : : : Treasurer—O. H. Bailey, Sr., Lansing. Directors—Holger Jorgenson, Muske- gon: L. V. Eberhard, Grand Rapids; John Lurie, Detroit: E. B. Hawley, Battle Creek; Ward Newman, Pontiac. Sold Twelve Barrels of Beer in Two Months. How completely London is a city of shopkeepers and how all its traditions hark back to trade is reflected in its street names. Cheapside is the ancient center of trade, the name meaning the market, originally West Cheap; and Eastcheap is therefore clear. Canwick street was a shortened form of Candle- wick, the place where chandlers con- gregated. Name lately changed to Cannon—utterly without meaning— because present day occupants thought Canwick not oe enough for f bish folly them—a bit of snob conveys its own no Fish Fish Street Hill meaning, though street now. John Stow, writing in about 1590 says: “Bridge street was called New Fish street, from street hill, replenished on both sides with large, fair and beauti- ful buildings, inhabitants for the most part rich merchants, and other wealthy citizens, mercers and haberdashers. In New Fish street be fishmongers and fair taverns on Fish street hilf and street, men of divers trades, there is commonly Fish Grasse grocers and haberdashers.” And so he with street, which he spells variously, with or without the ‘final e; Hall Court of which he writes: “Within this lane standeth the Grocers’ hall, which company being of old time called and except that the gro- portion of their land to the city on stands the Bank and through which runs Prince street, the 1890 — still goes on Grasse Grocers’ Pepperers;” | cers sold a which Grocers’ hall—-new in “standeth” in Hike ancient place. So Stow tells of “Cornehill’ where was a corn euikct and of how “poulters of late removed out of Poul- trie, betwixt the Stokes and the great Conduit in Cheape, into Grasse street and St. Nicholas shambles; bowyers, from Bowyers’ row by Ludgate into divers places, and almost with the fletchers; pater noster makers of old time, or bead-makers and text writers, are gone out of Pater noster row, and are called stationers of churchyard,” worn out Paule’s and so we might run on through Stow’s intriguing tale and happy-go-lucky spelling, indefinite- ly, to show that men never stay put for long. It is the old story: just as we seem to be all set something or some- body upsets the applecart again. But the “Honble” Mrs. Knight, trad- ing 130 after John Stow was gathered to his fathers, might any day have visited the grocer’s shop estab- lished in Fenchurch street by Damiel 1650, the location of which was not changed for 240 vears. It was removed to its present location in 1890 and continued to operate in 1931. 281 afterwards, when I visited it. Rawlinson was the first grocer to sell a pound of tea and his years Rawlinson jin years record is one of rare constancy in trade, even for London. Mrs. Knight bought her poultry fresh. Quite evidently her serving man or maid visited Brother Lipscomb or Lipscombe frequently. But again it is difficult to measure values by the bare fig Two chickens for 72c and squab pigeons at 24c each looks pretty reasonable to us now, even in a deflation. But only seventy Sammy Pepys tells sures. years before that, how he bought a leg of beef for six pence and his wife told him he “had the worth of his money.” An entire leg of beef for 12c seems out of line with 24c for a single chicken, eevn after seventy years. But now let us follow the ‘“‘Honble” Mrs. Knight to her “fishmonger’s.” This entry reads as follows: The Honble Esqure Knight Bill June ye 16: 1732. 4 Macken 0- 3-0 17 6 Mackerel] 0- 4-0 20 1 Trou 2ood 44 0- 5-6 4 Large Mackerell ____ 1- 2-8 22 3S Mackerell = 0 156 26 a Mockerell =) 0- 1-8 27 i tema = 0- 9-6 29 6 Large Mackerill ____ 0- 2-0 2 debsters 2 0- 1-6 tell Received the full cantonts of this bill and all demands p. m. (per me) Thos Broughton. This looks as if fish were more cost- ly than poultry in proportion in that water-front town—except, of the turbot, which always has luxurious bit of sea food. to pay around $2.35 for any single fish looks like simple extravagance on the scale of prices in 1732. But whatever we may think of the food bills of that time, nobody could take exception to the cost of English drink. The Englishman always has been a lusty quaffer and his malted drinks never have been ladylike. Per- haps I should say the drink never was ladylike until recently. This my recent experience indicates that the old ratio of around 8 per cent. has been cut to near 4 per cent. Anyway, the “Honble”’ Mrs. Knight bought beer as follows in May and June, 1733: May 3, 8, 19, 24, 29: June 2, 4, 12, 19, 23, 28 and 30, one barrel at each purchase—five barrels in May and seven in June, which seems to be go- ing some to us. But the cost was like nothing at all; for each barrel cost 10 shillings, or the normal present-day equivalent of about $2.40, the total bill for the dozen full barrels of malt re- freshment being a measley six pounds or around $30. Again, however, we have to consider the value of money and its purchasing power, even though to contrast a single turbot for $2.35 with a whole barrel of beer for $2.40 raises the value of the fish to fantastic altitudes. Good Mr. Beeching’s transcript of Lady Knight’s accounts include three or four other bills which I deem of sufficient interest to merit my com- ments. Let us now consider how re- markably unchanged are the drinking course, been a Even so, because habits of the British even now. First, the beer indicated in the text above is nothing like what we know by that name. Ours is the German Lager, a light, unstable, evanescent beverage which goes stale almost as one drinks it slowly. The English drink is ale, a heavy, durable beverage, so made that the receptacles are open- ed freely to the air, the drink not ripe and ready for use until it has thus re- mained open for a time. German lager is drunk cold. British beer is drunk at room temperature. The English drink seems insipid at first contact, but one soon gets used to its character and thenceforth it is—to me anyway—extremely satisfying. Paul Findlay. Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, March 20—In the matter of General Freezer Corporation, Bank- rupt No. 5158. The first meeting of cred- itors has been called for April 5. In the matter of Stanley F. Kalinowski, Bankrupt No. 5158. The first meeting of creditors has been called for April 5. In the matter of Muskegon Heights Memorial Works, Bankrupt No. 5165. “The first meeting of creditors has been called for April 5. In the matter of Frank Reddy, Bank- rupt No. 5166. The first meeting of cred- itors ha's been called for April 5. In the matter of Dewey R. Moll, Bank- rupt No. 5144. The first meeting of cred- itors has been called for April 4. In the matter of Leo E. Conklin, Bank- rupt No. 5151. The first meeting of cred- itors has been called for April 4. In the matter of Valley City Oil Co., a Michigan corporation, Bankrupt No. 9149. The first meeting of creditors has been called for April 4. In the matter of William S. Moon, Bankrupt No. 5164. The first meeting of creditors has been called for April 4. In the matter of Claud A. Struble, 3ankrupt No. 5162, the first meeting of creditors has been called for April 4. In the matter of John Varenhorst, Bankrupt No. 5148, first meeting of cred- itors was held March 17. Bankrupt present in person and represented by F. E. Wetmore, attorney. Certain cred- itors present in person and represented by Harry D. Reber, Gerald Meehan, at- torneys, and Grand Rapids Credit Men’s Association. Claims proved and allowed or objected to. Fred G. Timmer, Grand Rapids, trustee; bond $1,000. Bankrupt sworn and examined before reporter. Meeting adjourned without date. In the matter of Sol Tobias, Bankrupt No. 5139, first meeting of creditors was held March 26. Bankrupt present in per- son and represented by Charles H. Kava- nagh, attorney. No creditors present or represented. Claims proved and allowed, or objected to. Bankrupt sworn and ex- amined before reporter. M. N. Kennedy, Kalamazoo, trustee: bond $1,000. Meet- ing adjourned without date. March 21. We have to-day received the reference, adjudication and appointment of receiver in the matter of William Mil- ler Hardware Co., Inc., Bankrupt No. 5156. This concern si located at Man- istee. As this is an involuntary case, the schedules have been ordered filed, upon receipt of same, the first meeting of creditors will be called and note of same made herein. March 20. We have to-day received the schedules, reference and adjudication in the matter of Mller-Erhardt Clothes Shop, Bankrupt No. 5169. The bankrupt concern is located in Grand Rapids. The schedules show assets of $786 with liabili- ties of $5,465.73, The first meeting of SUED) CUTEST creditors will be called promptly and note of same made herein. The list of cred- itors is as follows: City of “Grand Rapids, taxes $45.82 International Tailoring Co., Chi. 565.69! Globe Tailoring Co., Cincinnati __ 114.27 Jos. Meltsner, New York... | 3.50 A. Krolok & ©Co:;. Detroit 2... 87.72 Heldman Clothing Co., Cincinnati 1,936.81 Goodimate Co., Philadelphia sa 27.52 G. R. National Bank, Grand Rap. 275.00 West Realty Co., Grand Rapids__ 2,369.00 Consumers Power Co., Grand oe 27.00 G. R. Gas Light Co., Grand Rapids 13.40 —~+- > Good Morning. Morning like a bargain new Brings an offering to you Not along the same old way As was spent a yesterday But in possibility Of a richer rosary. Hopes a man to ever be In some fresh ascendency, Casting off the robes that fail, Donnng those which more avail Winning by inherent right Further mastery at night. Dawns depict the Spring of year Only daily they appear Budding then to bloom anew Beautiful as voilets do What a picture every morn When another day is born. Circumstance becomes a power When it thrills beyond its hour So the dawn returns to be Animated ecstasy Leading on our feet afar Where the smoother pathways are. While the suns their mornings ope Let them be the horoscope Through which clearer one can see There an opportunity To increase the peace in store Gathered from the days before. Charles A, Heath. O SERVE YOU BET- TER, we are now operating our general offices on our Mill site in Portland, Mich- gan, where every modern facil- ity is at your ready command! Also, we are maintaining fresh- stocked branch Warehouses in Grand Rapids, Traverse City, Portland and Kalamazoo, Mich. VALLEY CITY MILLING CO. For 50 Years Makers of Super- ior Foods for People, Pets and Poultry CANDY FOR EASTER APRIL 16 ‘PUTNAM 'S_ Ss | EASTER ASSORTMENT, 2O LBS. NET WEIGHT MATIONAL CAMBY CO. tnx. PUTNAM FACTORY GRAND RAPIDS, MICH Every Item a Popular Seller /}> > March 29, 1933 MICHIGAN TRADESMAN 13 MEAT DEALER Demonstrations By National Live Stock and Meat Board. Pork merchandising demonstrations conducted by the National Live Stock and Meat Board have covered a wide field in the past few months. A total of 130 demonstrations were presented by members of the Board's staff in the period of July 1, 1932, to March 10, 1933, according to figures just compiled. These demonstrations have introduced modern methods of pork merchandising to retailers and other groups, featured by such modern pork cuts as butterfly pork chops, crown roast of pork, sirloin pork roll, pork tenderettes and others. Groups attending the demonstrations have included producers, housewives, retail meat dealers, packers, packer salesmen, chain and independent store organizations, hotel and _ restaurant men, home economics students, teach- ers, cooking school audiences, service clubs and others. Heavy-consuming centers of the East have been reached in these meetings as well as _ states throughout the West. Thousands of housewives attending the schools of meat cookery sponsored by the National Live Stock and Meat Board are expressing keen interest in many new and attractive meat dishes which are being demonstrated in these schools. A number of these dishes feature the modern styles in meat cuts which are being presented in meat merchandising demonstrations. Some of these new dishes which have been welcomed eagerly by housewives in the various cities are as follows: French leg of lamb, cushion style pork roast, broiled steak, liver loaf, rolled sirloin pork roast, baked ham butt slices, stuffed flank steak, meat loaf de luxe, Swiss cream steak, broiled Saratoga lamb chops, individual lamb pies, roast rump of beef, standing rib roast, crown roast of pork, and others. Norfolk, Va., is a new city just added to the schedule of meat cookery schools. The place of meat in the low cost menu is to be featured in a series of twelve radio talks to be given over radio station WENR, Chicago, by Mrs. Anna J. Peterson, head of the home service department of the Peo- ples’ Gas, Light and Coke Co. Mrs. Peterson is organizing a radio class in menu planning which will particularly stress meals for the economy budget. In her talks Mrs. Peterson will call attention to the National Live Stock and Meat Board’s new leaflet, “Good Meals at Low Cost,” and will furnish copies to those of her radio audience who request it. The first talk of the series will be given Thursday, March 30, at 11:30 a. m. and the others will be presented weekly at the same time. Retail dealers from three different states attended meat merchandising demonstrations given at Erie, Penn., by a member of the staff of the Na- tional Live Stock and Meat Board and more than 1,000 persons in, various groups applauded the new styles in meat cuts. Demonstrations were pre- sented ‘before the combined dietetics classes of the Erie hospitals, the Erie Rotary Club, housewives, and students and teachers of Mercyhurst College. The Indiana lamb campaign spon- sored by the National Live Stock and Meat Board, at South Bend, and fea- tured by merchandising demonstrations presented by a member of the Board’s staff is going across with a bang if the first meetings scheduled in the state are an indication. Six demonstrations were presented in one day, featuring modern styles in lamb cuts. Students in every school in South Bend were given the opportunity to witness these demonstrations, At Michigan City the programs drew audiences totaling 1,200 persons, who showed keen interest in the dem- onstrations and in the talks dealing with the value of lamb in the diet. Twelve other cities are on the Indiana schedule which will continue until May 4. —2 2+ >—__ Questions and Answers of Interest To Grocers. No. 1. Question—Why was the name strawberry given to the fruit? Answer—The name _ strawberry 1s derived from the Anglo-Saxon. The exact application of the word straw to the ‘berry is uncertain. The old Anglo- Saxon word literally means “that which is scattered about,” and was originally applied to the broken stalks of grain after threshing. In connection with the berry; the word may be taken in the sense of a long stem, referring to the runners of the plant or it may al- lude to an old habit of stringing the berries on a Straw. No. 2. Question—How do the so- called soluble coffees differ from ordin- ary coffees? Answer—The soluble coffees on the market, also known as “instant” cof- fees, are made from _ concentrated liquid coffee from which the water has been evaporated. The evaporating process results in minute brown crys- tals, resembling pulverized coffee, which are soluble in either hot or cold water. Soluble coffee varies in flavor with the quality of the coffee used and the methods employed in its prepara- tion. No. 3. Question—Is a dent in a can a sign of spoilage? Answer—Unless deep enough to make the can leak, a dent does not in- dicate that the contents of the can are in bad condition. No. 4. Question—What is the liquid in the can? Answer—lIt is simply the pure water in which the food is cooked, seasoned with sugar or table salt. It contains much nutritive value dissolved from the food and should always be cooked back into the food or saved for soups, sauces, etc. No. 5. Question—Should merchan- dise in the grocery display window be price tagged? Answer—Yes, every item displayed in the window should be price tagged regardless of its price or quality. The tags should be from at least two to four inches tall so they can be easily read from the sidewalk. No. 6. Question—What is mulliga- tawny? Answer—Mulligatawny is an East Indian word meaning “pepper water” and is the name of a thick, highly seasoned soup, the chief ingredients being curry powder and meat. INO. 7 Question Has the total number of grocery stores decreased during the present depression? Answer—According to the best in- formation obtainable, the total number of retail grocery stores has not de- creased during the business depression. No. 8. Question—W hat are the prin- cipal causes of business failures? Answer—A recent study by the De- partment of Commerce of 612 cases of bankruptcy and failures in New Jersey revealed that the principal reasons for failing were no books were kept, no inventories taken, and credit was ex- tended unwisely. No. 9. Question does ginger come? Answer—Ginger comes from the root of the zinzivwe plant. It grows in China, Japan and other semi- tropical countries. The strength and flavor of Jamaica ginger make it the best quality known, No. 10. Question—Why peanut butter be kept covered? Answer—Peanut butter will absorb the odors of other foods unless care is taken to keep it covered or removed from those foods that have strong odors.—Kentucky Grocer. —_—__»-~2_____ A Business Man’s Philosophy. From what plant should In this country we know how to or- ganize, but we don’t know how to disorganize. Consequently every com- munity is cluttered with feeble associa- tions and societies whose only excuse for existence is the desire of the execu- tive secretary and his staff to hold a job. Each president leaves with his successor the unpleasant task of serv- ing as a funeral director. This con- tinues interminably. Herbert N. Casson suggests that in most cases, the best organization is a temporary committee formed for a specific purpose with the understand- ing that it will ‘be disbanded when its work is done. “In my opinion,” continues Casson, an Englishman, “if all the organiza- tions in Great Britain, outside of busi- ness companies, were to be scrapped. there would be a flood of individual enterprise and energy let loose that would carry us up to a higher level of prosperity than we have ever known.” In England a movement has been started—we were about to say “organ- ized’—known as Individualism. The Individualist is defined as one who does his own thinking and by his ef- forts raises some standard of social life. Another definition calls an Indi- vidualist one who revolts against the standardization of human nature. “There is no such thing as demo- cratic self-help,’ writes Casson, in his book, “Creative Thinkers.” “There is no such thing as National initiative. All progress begins with a few individuals. There is no mass brain. There is only mass memory. William Feather. St Co-ordination of rail and motor- truck facilities in the movement of household goods is being undertaken by a Chicago company through an adaptation of the container car system. “Rail vans,” 16 x 8 x 6 feet, interiors of which are padded and equipped with hidden hooks for making the contents fast, are used. Roller devices on the vans permit their movement between flat car, platform or truck by two men. Spring anchors make the vans fast to flat cars and cushion them against jolts. a a Good Night. Gently like a misty rain Shades of night descend again Upon manor, mead or tent Wrapt in one environment How the darkness with its fall Humanizes after all. Shadows growing softly keep Adding lures to welcome sleep High or low together trod To the peaceful Land O’ Nod What a commonwealth of rest Has the darkness long possessed. As in childhood’s day it seems Stars brought night and night brought dreams Up above the world so high Like a diamond in the sky. So with nightfall once again Men are boys, and boys are men. Mighty truths do come to light When we see them in the night Searcely Can one even nod But he nearer feels to God How he holds us all as one With the setting of the sun. Charles A. Heath. FRIGIDAIRE ELECTRIC REFRIGERATING SYSTEMS Pp RODUCT OF GENERAL moor WITH FAMOUS COLD CONTROL AND HYDRATOR All Models en Display at Showreom F. C. MATTHEWS & CO. 70 No. Division Ave. Phone 9324 GRAND RAPIDS Demand Increasing for MICHIGAN APPLES WITH FLAVOR We have the best assortment of Varieties in Michigan— Cleaned. Polished and regraded by Modern Electrical Equip- ment before leaving our Warehouse — Wholesale only. Wolverine Dealers, send us your orders. KENT STORAGE COMPANY MICHIGAN 14 MICHIGAN TRADESMAN March 29, 1933 HARDWARE Michigan Retail Hardware Association. President—Wm. J. Dillon, Detroit. Vice-President — Henry A. Schantz, Grand Rapids. : Secretary—Harold W. Bervig, Lansing. Treasurer—William Moore, Detroit. Field Secretary — L. S. Swinehart, Lansing. Suggestions For the Hardware Dealer in April. Even if in your locality spring is still around the corner, it will be good policy to play up housecleaning lines. In most stores the demand is well un- der way. Housecleaning equipment is a big factor in April business, and will continue active until the hot weather. A timely way to start April business is to put on an appealing display of housecleaning lines. In such a display try to stress the idea of adequate equipment for housecleaning; and more than that, the idea of being ade- quately equipped before housecleaning actually commences. The idea to get across is, first, that the housewife should have handy every labor-saving device she is likely to need; and that, second, the more com- plete her equipment, the easier and the quicker the work will be accomplished. The time to make your strongest appeal for this trade is before the ma- jority of housewives get their house- cleaning under way. The housewife who has actually got started on her spring cleaning is apt to say: “Well, anyway, I’ve got the work pretty well done. If I’d had these things at the start they would have helped me a lot; but, seeing I’ve got this far without them, I'll worry through until next season.” Many dealers have found it advan- tageous to put on a series of household displays in ‘April. For a curtain- raiser, a comprehensive, stocky dis- play is often best. Show everything you have that will be helpful in house- cleaning. In your accompanying show cards, stress the comprehensive nature of your stock. Bring out the idea that “complete equipment reduces drudg- ery.” As the season progresses, specialized displays are in order. Thus, an “Easy Washday” window can feature laun- dry equipment— washing machines, wringers, tubs, ironing boards, clothes racks, sleeve boards, irons, curtain stretchers, clothes lines, reels, pulleys, clothes pins, and anything of a like nature. It is a good idea to show a model laundry room, if you have sufficient space for it, with electric machine, sta- tionary tubs and complete laundry equipment. If you can show the ma- chine in actual operation, so much the better. Quite often where the window is not large enough, a model laundry room can be shown in some part of the store. The spring series should also in- clude a paint display. The paint de- partment links up logically with house- cleaning; since house cleaning in- evitably uncovers the need for paint, and especially wall tints and interior specialties. The wall tint business has large pos- sibilities. If you can sell a complete order for an entire house, well and good. But better results are often se- cured by aiming lower. Here is a good line of attack: “Why not try just one room—the room that most needs redecorating? Take that room and fix it up. Then, when you are ready to go on with an- other room, you can do so. A single room does not cost much to decorate, especially if you are handy with a brush and can do the work yourself. Even if you are not, there are lots of good painters who will be glad of a little job like this at a moderate price. A room at a time, you hardly feel the cost, and before you realize it, the whole house is redecorated from top to bottom.” Customers who adopt that plan may redecorate one or two rooms every year. They come to make it a habit, and the purchase of wall tint every year is almost automatic. But quite often the customer, having done one room, is so well pleased that he does the whole house. Anyway, “Why not try just one room?” is a good way to introduce wall tints to a lot of new customers. The tool department deserves some pushing at this season of the year. In putting together a display of small tools, the.window can be arranged in terrace form, one step rising behind another. Another popular arrange- ment is to provide a good background and show the tools in fan or similar designs against. the background, with some of the larger items in the fore part of the window. White cheese- cloth makes a good background; or colored material can be used if pre- ferred. The background and the color scheme contribute a great deal to the effectiveness of a tool display. With garden tools, realistic effects are often achieved in a very simple way. This is done by introducing various accessories. Thus, artificial leaves and flowers can be worked into a display of garden tools. A good stunt is to floor the window with turf. Another device is to start some seeds in flat wooden boxes, and when these begin to sprout, to work them into your display. Quite often the seeds can be so planted that they will spell something—a word, a name or a slogan—against the black loam. “Our Seeds Grow” is a good slogan. Some plants show up better than others. I have seen radishes used but they are often spindly and uncertain; ordinary field corn with a straight green shoot, or ordinary grass seed, will make a more impressive showing. If you plan to use such seed boxes with your gardening displays later in the spring, remember to plant them two or three weeks in advance of the time you need them. Toward the end of April, many families will be moving. This gives the dealer a chance to push the sale of stoves. A new house suggests a new stove; ‘but once the old stove has been moved and set up, your chances of making a sale are much less. Sporting goods should move rapidly in April. The dealer who ‘is well stocked with all lines in readiness to meet the demand will get the bulk of the spring trade. The demand is apt to develop suddenly; and when a sport- ing enthusiast gets started, he wants what he wants when he wants it. So it pays to have the goods in stock when the demand develops, rather than to have them “on order.” In connection with many of the spring lines, demonstrations are help- ful. This is particularly the case with ranges—coal, wood, gas or electric. Paint and paint specialties, washing machines, vacuum cleaners and similar devices can also be demonstrated to good advantage. Victor Lauriston. > New Civic Organization Formed at Flint. Final organization of the Flint Mer- chants’ Council, a new civic body com- posed of 877 merchants of the city, was effected at 2 meeting last night. Officers of the new group are Frank DeRoo, chairman; Proctor W. Sibil- sky, first vice-chairman; Guy Odle, second vice-chairman, and Harold C. Rockwell, secretary-treasurer. The new group is the amalgamation into one organization of twenty-nine different organizations of merchants of the city and its objects, according to the constitution, are tc elevate and maintain a high and ethical standard of trade practices among retail and wholesale merchants; to promote and protect their general welfare; to en- courage constructive legislation in their behalf, and to oppose such proposed laws as may appear to be detrimental to them. In announcing the formation of the Council, Mr. Rockwell stated' this morning that it is not the purpose of the group to conflict in any way with any other organization of the city and every effort will be made to co-operate with other organizations for the gen- eral good of the city and the city’s merchants. Membership consists of wholesale and retail merchants, individuals, firms or corporations engaged in the business of selling goods, wares and merchan- dise. The council will meet regularly on the first Wednesday of each month, Last night’s meeting voted to ac- cept the invitation of the Chamber of Commerce to have two men appointed by the Council sit with the members of the board of directors of the Cham- ber of Commerce at their meetings in order to further co-operation between the bodies. It was pointed out that the new body does not mean the end of such organ- izations as the Independent Grocers’ Association, the Independent Garage Men’s Association, the Flint Radio Dealers Association, the seventeen units of the Allied Construction In- dustries group, but simply that these different organizations in different fields are uniting to form a collective body also for their common good.— Flint Daily Journal, March 23. How ridiculous current values will look a few years from now! GRAND RAPIDS Old Time Traveling Men Plan Annual Reunion, Last Saturday Geo. E. Abbott, Wm. L. Berner, W. S. Burns, Leo A. Caro, Oscar Levy, D. A. Drummond, Walter S. Lawton, John H. Miller, W. M. Ten Hopen, Frank H. Starkey, “Dick” Warner, D. N. White and Geo. W. McKay were called together to make plans and arrange a program for the seventh annual reunion of the old time traveling men and their ladies, to be held Saturday, April 29, at the Asso- ciation of Commerce, from 3 to 10 with banquet at 6, 50c per plate. A good program was arranged, Leo A. Caro will be the toastmaster. Rey. Geo. H. McClung will give the main address. A good attendance is desired. All salesmen who traveled between the years 1880 and 1915 are eligible to attend this party and we want them, too, but it is quite necessary that they make reservations for the banquet. They can get in touch with me at the Grand Rapids Trust Co. or drop me a card in care of the Trust Co. on or before April 27. For reasons _ this year I have cut down my mailing list from 325 to 100, so you see I am send- ing out 100 invitations only, but it is not done with the intention of slighting any one. All old timers are more than welcome and I just hope to get a lot of reservations from those who did not receive an invitation. George W,. McKay, Chairman. ——_2->—_____ A Business Man’s Philosophy. Kenneth Goode, a student of sales and advertising problems, believes that knowledge is power. He sees millions of dollars of profit for American busi- ness in knowing what people want, how they want it, when they want it. He pleads with American business men to cease depending on hunches and hit-or-miss methods of advertising and selling, and to substitute the testing method. Make what people want at a price they are willing to pay, and you will cease to be baffled by selling prob- lems and profitless prosperity. “Hard selling doesn’t pay,’ says Goode.- “High sales costs are a sign of hard selling. High selling expense is like fever in a patient. Or an over- heated engine. “It shows something is wrong. It costs something to “sell” any man even the thing he wants most: sampling crews find it costs $1 properly to place a 35-cent can of baking powder. But healthy selling shouldn’t cost too much. A sales expense over 30 per cent. in- dicates, in some degree, one or more of these faults: “1. Wrong article. “2. Too high price. “3. Faulty presentation. “A. Badly selected prospects. “5. Overextended market. “6, Waste in sales organization.” William Feather. PAPER Box Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING G R AN D R API DS, M I C HIGAN ; j i i scntbiaa pentnidaimcandeninec’s March 29, 1933 DRY GOODS Michigan Retail Dry Goods Association. President—Geo. C. Pratt, Grand Rapids. First Vice-President—Thomas P. Pit- kethly, Flint. Second Vice-President—Paul L. Proud, Ann Arbor. Secretary-Treasurer—Clare R. Sperry, Port Huron. Manager—Jason E. Hammond, Lansing. Official Report of Dry Goods Conven- tion at Lansing. Our convention at the Hotel Olds in Lansing on March 21 and 22 from a standpoint of quality was a very successful event. The attendance was not so good. To enumerate the rea- sons for slim attendance is unneces- sary, as all persons understand that money spent for travel can be saved. We were also handicapped by the severe ice storms which deterred many from starting. We had members in attendance from Battle Creek, East Lansing, Flint, Grand Rapids, Harbor Beach, Has- tings, Howell, Ionia, Ithaca, Jackson, Kalamazoo, Middleville, Port Huron, Tecumseh, Traverse City, Watervliet and Wayland also representatives of wholesalers and manufacturers, ap- proximately seventy-five in all. The forenoon of the second day was set apart for visiting the Michigan Legislature, conferring with legislators regarding the problems of taxation and institutional support. Governor Comstock’s bill providing for the raising of revenue for state ex- penses provides for a retail sales tax; manufacturers tax; taxes on mining and lumbering; public utilities; public service companies; amusement com- panies; and on citizens engaged in the professions. While not a part of our report prop- er, we give herewith a reputed con- versation between Mr. and Mrs. Cool- idge. Mr. Coolidge had been to church. On his return Mrs. Coolidge asked him the subject of the sermon. His reply was “Sin”. “What did the preach- er say?” “He said he is against it”. This illustrates the attitude of every merchant on the retail sales tax. A formal resolution to oppose the sales tax was not introduced, the verdict being that the sales tax is unjust and each was urged to use his influence with his legislator to reduce expenses rather than vote more taxes, The program on the evening of March 21 was a lively one. Thomas Pitkethly presided and took the lead in the discussions. He discussed the problem “How to get rid of old mer- chandise”. He stated that merchandise was divided into three classes: Class A—Merchandise in stock from 1 to 6 months. Class B—Merchandise in stock from 6 to 12 months. Class € — Merchandise in twelve months or over. Inventory is made every month and in some departments every week. The salespeople are, therefore, familiar with the conditions of their stock. Old merchandise is disposed of by mark- downs. The sales people themselves inventory and handle the merchandise and are anxious to dispose of same. Methods are devised to keep in the stock MICHIGAN sales people’s mind that they must get rid of old merchandise. They are all required to furnish a record card for the manager’s desk. Get in touch with Mr. Pitkethly on this subject. The question box discussion was participated in by Presdent George C. Pratt, Carl R. Edgell and D. M. Shot- well, of the J. W. Knapp Co., Henry McCormack, of Ithaca, H. R. Brink, of Battle Creek, Clare R. Sperry, of Port Huron and several others. Sidney A. Styer of Detroit, Presi- dent of the Women’s Apparel Club of Michigan, gave a very interesting talk on his experience in the detecting of shoplifters. He says there is an or- ganized gang in Michigan that steals on an average of $1,000,000 a year. He says they work in trios and are given orders as to just what merchan- dise is desired. This merchandise is all A goods and is shipped by truck to a place in Detroit and sold at whole- sale. Shoplifting gangs have expert attorneys. He stated that certain pros- ecutors had been bribed and regretted that the stores themselves are not as alert as they should be in the detec- tion of shoplifting. An interesting discussion followed and it was unanimously agreed that the Michigan Retail Dry Goods Asso- ciation should co-o-perate with the State Clothiers Association, the Wom- en’s Apparel Club and others in the arrest and conviction of shoplifters. One interesting comment was that entering a store with intent to steal is felony. Theft under $50 is simple larceny, punishable by a fine. The fine is gladly paid and business pro- ceeds as before. We will give our members more data concerning shop- lifting as our work progresses. Mr. Styer’s contribution to the program was indeed very valuable. During the course of the discussion Mr. Pratt made one interesting com- ment to the end that one idea present- ed at the one-day convention in Lan- sing last October and put into effect at his own store in Grand Rapids was of itself worth enough to pay his dues in the organization for several years. We ask our non-attending members to take note of this suggestion. Without going into detail will say that, as a result of the above mentioned sugges- tion, the Herpolsheimer Co. sold 900 $5 rugs following the plan outlined by A. J. Richter, of the J. B. Sperry Co., of Port Huron. The meeting closed with a warning from H. W. Bervig, of the Michigan Retail Hardware Dealers Association, that they should be alert in opposition to all forms of retail sales tax, urging the members to call upon their repre- sentatives at the Capitol. The noon luncheon address by Prof. Herman Wyngarden, of the Michigan State College, on the subject of “De- pression, Debts and Prices” with charts was a high-class affair. Every man and ‘woman present listened with tense attention. It is impossible to report an address given from charts, but since Prof. Wyngarden is one of our Mich- igan men in the Department of Eco- nomics of the Michigan State College, TRADESMAN we urge that groups of merchants in different towns invite Prof, Wyngarden to come. He has not authorized me to say so, but I venture the suggestion that he will gladly respond to any in- vitation. The present financial depres- sion, its causes, and Mr. Wyngarden’s hopes for the future were outlined in an exceedingly interesting manner. The afternoon program was com- plete. The address by O. G. Drake of the -Herpolsheimer Co, of Grand Rapids, scheduled for the evening previous, was the first number on the program. Mr. Drake’s address was well received and, judging from com- ments from merchandising men from other stores, was a valuable addition to our program. We suggest to our members that the glad hand is always extended at the Herpolsheimer store. Stop in there and become better acquainted with both Mr. Pratt and Mr. Drake. The hardware and the dry goods men co-operate together in every way possible. One of the problems of the hardware men is the merchandisng of gas and electrical appliances by the utility companies. Recently some very vigorous conferences have been held by the representatives of the state associations and the utility com- panies, and the addresses at the con- vention by Harold W. Bervig and J. Charles Ross gave our members a good outline of the efforts of the hardware dealers to limit what they consider as unfair competition by the utility com- panies. public While this problem does not closely affect the dry goods men, yet we are with our hardware neighbors in helping them to combat this form of competi- tion. Attend the conferences of the hardware dealers throughout Michigan whenever they come to your locality. We have much enjoyed the personal acquaintance and friendship of Arthur S. Purdy, of Isenberg, Purdy & Co., of Detroit. This company requested mem- bership in our organization and, after consulting with our president two years ago, their membership dues were received and have been paid for three years. We mention this to stimulate interest in them. They are certified public accountants, men of fine char- acter, and are anxious to be of service to the merchants of Michigan. This is a frank statement and I think Mr. Purdy will appreciate a statement of this kind. We call your attention to an address by Mr. Purdy entitled “Exterminate the Villain” on page 10 of our con- vention program book. We are also glad to announce that Mr. Purdy’s ad- dress on “The Outlook for the Small Store” is printed in full on page two and three of the Michigan Tradesman of March 22. Since the Tradesman is easily obtainable, we urge you by all means to get a copy of this number. Write to Mr. Stowe for a copy and avail yourself of this unusual privilege. The evening program was a top- notcher. Almost everybody in Mich- igan knows Lee H. Bierce, formerly of Grand Rapids, now director of pub- lic relations, Detroit-Leland Hotel. Mr. 15 3ierce is an easy and pleasing speaker. He warned merchants that the old eth- ical standards created during good times were being constantly discarded. There are all forms of competition and a good deal of unnecessary and irritat- ing competition among merchants themselves. The code of ethics pub- lished in our annual program book beginning on page 19 is still good read- ing for merchants. Proper standards of competition should be more care- fully observed now than at any other time. Attorney General Patrick H. O’Brien is an able and serious man, although, like others of his nationality, witty and entertaining. The human and_ the technical side of life were discussed by him in an address which we entitled “Humanity vs. Technocracy”. Mr. O’Brien expressed himself as serious- ly in doubt that we have yet found the corner around which to find prosperity. Mr. O’Brien is a public man, a state officer of the dominant political party and would be a first-class man to ap- pear on programs of your Civic Bu- reaus and your Chambers of Com- I am not authorized to say so, but venture the suggestion that Mr. O’Brien will respond gladly to such invitations. We are under great obligations to him for his willingness to serve us on this occasion. We re- gret that he was obliged to leave be- fore the end of the program on account of another speaking engagement at the civic auditorium at Lansing. Prof. Harper Stephens, of the Lan- sing public schools furnished us with- out expense a fine orchestra from the public school. Eight refined and tal- ented young persons delightfully en- tertained those in attendance at the merce. evening banquet. A little later we may send out a circular letter asking about the holding of a one-day convention in the fall, whether it shall be held in Grand Rap- ids, Lansing or Detroit. Be thinking on these things. Times are going to be better and you must get out to the conventions and district meetings and get in step with those who will be our successful merchants of the next decade. Robust, vigorous, broad-minded and loyal John C. Toeller, of Battle Creek, comes to our conventions whenever he can. He is a whole program by him- self. With sadness he referred to the serious illness of our first president, D. M. Christian, the passing of our fourth presdent, J. B. Sperry, and the recent death of Joe Knapp. His gen- ial presence was an inspiration to everyone at the convention and he was made useful by appointment by the president as chairman of the com- mittee on resolutions and a member of the nominating committee. A copy of resolutions of respect to Mr. Knapp’s memory was prepared by Mr. Toel- ler’s committee. These resolutions are published in this issue of the Mich- igan Tradesman, As usual, the directors of our insur- ance company were in attendance. Mr. DeHoog, our secretary-manager, has a (Continued on page 23) 16 MICHIGAN TRADESMAN March 29, 1933 HOTEL DEPARTMENT man’s Association; Dell Lutz, who not many, to be sure, but when they came out here years ago and estab- do it costs more money than if the CODY HOTEL : lished a general store at Bishop; Mrs. employe had made the mistake in Scns aes Verbeck Makes Amends For His Della Chaffe; Gottleib and Rickey judgment.” One will naturally assume Oversight. Hurthle; Mrs. Ruth Ackerman; Mrs. from his experience or that of his as- RATES—$1 up without bath. Los Angeles, March 25—Ye editor Margaret Perkins Goodrich, owner of sociates that the man who carries out $2.50 up with bath. and quite ‘a number of friends having 4, Prominent gown parlor here; Gail his instructions in transmitting the CAFETERIA IN CONNECTION expressed disappointment at my not Goodrich; Mrs. Emma Perkins; Mrs. Message to Garcia, will win in the giving a graphic account of the recent A. W. Gifford; Mrs. Caroline Newark long run, but I question it. The world “unpleasantness” at Long Beach, I Bliss. From Shelby were registered is full of failures who fancied they had feel that perhaps I owe them an apol- on a ime Pa cacrceag ant a a better mee tome sates than the ALL goo Poss LEAD TO : ae dead alonads : - and Mrs. eigh unner, Franklin one suggested by the boss. ogy or at least an explanation for my Pierce, for many years a Standard Oil THE "REED INN shortcomings. The simple fact is I have been so upset by reports of floods and blizzards in the Middle West and the attendant toll of human lives that I have felt unfit to tackle the lesser problem of writing up what Mark Twain used to call a “Nevada rustle.” I happened to be at a point where the tremor, or whatever you may Call it, did not even impress me, my first ex- perience in this line after a six year sojourn. The results were deplorable, to be sure—a total fatality list of 117— but not one in Los Angeles. To be sure a leading, reliable Chicago news- paper came out the morning after and scare-headed a death list of “1500 in Los Angeles” and countless thousands injured. The earthquake did not occur at Long Beach, as many suppose, but its active center was hundreds of miles away in the bosom of the broad Pacific but the resounding shock did much injury to poorly constructed _ brick buildings in Long Beach. Stucco buildings were entirely without damage and with the exception of an occasion- al fallen chimney, a buildings were unscathed. Probably 90 per cent. of the fatalities and sete casualties were caused by falling brick and other debris. The coroner’s inquest just held supplies this information. Of course, Dame Nature played a sad trick on Southern California along the lines of undesirable publicity, but the Los Angeles Chamber of Commerce an- nounced yesterday that, in addition to preparing pamphlets telling about the unfortunate occurrence, they are send- ing out quantities of photographs showing things as they really are and they are also arranging to send sev- eral speakers on an extensive tour through the East, among them being a seismologist—if you know what that means—to come right out and tell all about it. This will be followed up by radio programs, so that after all my friends ‘back in Michigan will not find it necessary to take my word for it. The water front in Long Beach did not “slide into the ocean,” nor did any por- tion of it, and if you visited the beach city to- day you would experience much difficulty in finding tangible traces of the calamity. Southern California may pull off magnificent climaxes of many varieties, but she is also adept in cov- ering up traces of “faults” and eventu- ally the realtors will be utilizing earth- quakes as assets and their results as souvenirs. “T love you California, but oh, you Michigan; my Michigan.” Thousands upon thousands of former Michigan- ders and other thousands of visitors from the Wolverine state, wearing crimson badges with the above quoted inscription printed thereon, were in evidence at Sy camore Grove, Los Angeles, on the occasion of the semi- annual picnic of the Michigan Society of California, last Saturday. And it was some picnic, accompanied by California picnic weather. Sycamore Grove, so named from the verdure which adorns it, reminded one of the old saying to the effects that the “woods were full of ’em.” It is now estimated that 10 per cent. of the alien population of Southern California are Michiganders and these, augmented by the transient visitors, made up a re- spectable quorum. From Pentwater there were Chas. F. Lewis, formerly engaged in the hardware business; Mr. and Mrs. A. B. Flagg, a former drug- gist, now covering the entire Union as a representative of a National Lumber- representative, living at Grand Rapids, but a resident of Hollywood for some time, accompanied ‘by Mrs. Ruth Adrian, a niece, formerly with W. R. Roach Co., were also there, and also Mr. and Mrs. Wilton Pierson, former- ly of Fremont. Mrs. G. W. Haight and Mrs. Ernie Fuller were registered from Hart. It will interest his Michi- gan friends if I tell them that Franklin Pierce, who was seriously ill for sev- eral months, was one of the central figures of the “blowout,” looking like ready money. Sycamore Grove, where the bulk of the state gatherings are held, has ample provisions for picnics. Coffee is served, and after the con- tents of the capacious lunch baskets have been stowed away, the partici- pants gather around the _ speakers’ stand, sing good, old-time songs like “My Michigan,” listen to letters of regret from absent ones, hear speakers of note, and then comes the award of prizes and medals to the oldest par- ticipant, the oldest California resident, the latest arrival and the best looker. I refuse to go into further edtails, One of the morning papers comes out with pictures of prominent Wolverines, on the same page with movie stars who are mixed up in a divorce scandal, but I have discovered no connection be- tween the two. Mr. and Mrs. A. B. Flagg, of Pent- water, left immediately for the Wol- verine state, after attending the Michi- gan gathering. They will stop at Phoenix, Arizona, en route, and then go back home to give a graphic ac- count of the earthquake. I used to find a lot of people who took it for granted that the hula-hula dance, staged in Haw aii, as akin to the “hoochy koochy” of Chicago World’s Fair fame, but I wrote about it to the contrary several years ago, after a per- sonal survey, and now George Bernard Shaw, confirms my claims with a state- ment like this: “I hope you never per- mit Christianity to destroy or change the beauty of your dances. They have the charm of unspoiled nature.’ A letter from Arthur A. Frost, for- mer general manager of the Morton Hotel, Grand Rapids, indicates that he and his estimable wife, will return to the Furniture City soon after the first of April. Another reason, added to the many why I want to come back East this summer. salesmen used to spot the Eastern suckers by their high-cut shoes. There are other evi- dences of unsophisticatedness. For in- stance, a lot of recently acquired aliens absolutely fail to recognize real winter. Here they are, parading around in summer clothes, riding along the flower-skirted boulevards in open cars, visiting orange groves and indulging in outdoor picnics, far more disdainful of winter than the natives. Tell them to light the gas heaters in the evening and they laugh in your face. Winter is a queer commodity, but in California the only ones you hear complaining about it are the Native Sons. The real estate In one of the current magazines I find an article from which [ make this extract: “If a man is hired to do a certain job, he should do that job, as he sees it and not merely do what the boss wants him to do, because bosses have been known to make mistakes; is certainly Michigan will never get anywhere with her bad check legislation until she establishes a rule, judicially, to the effect that the check itself, with the regulation bank endorsements, is prima facie evidence of attempted fraud. It works out all right in California, where there is much looseness in the jumbled up mess in the judicial box, and there no. reason why it should not do so in Michigan where there is, at least, an element of pains-taking in the disposition of legal matters. The idea that a bad check has to be backed up by the evidence of the entire di- rectorate of a bank, seems to me silly, and lessens the possibility of convic- tions in otherwise dead cinch cases. Simplicity in laws and court proceed- ure will do much toward accomplish- ng tangible results. I, too, want to add my feeble efforts in commending the actions of Presi- dent Roosevelt in his outstanding ef- forts to provide for the people the re- lef he promised them during last year’s campaign. He has shown fore- sightedness in leaving the political plums on the high branches until he has disciplined Congress in the work they were selected for. The former President Roosevelt succeeded in get- ting something out of Congress by the same methods, especially during his first term. To be sure, the political leeches did not look upon this course with favor and promised his complete annihilation at the polls, but the pub- lic gave him such an endorsement that they kept silent for a while. ihe new president has already quite a collec- tion of scalps hanging to his belt, and he seems to just consider it an early morning job, presumably with the idea that when he gets down to regular hours there will be something show- ing. We can stand a lot more of it, to be sure but we can encourage him with words of commendation. The bank moratorium is reported to have taken a heavy toll from the vari- ous clubs in Detroit, but the hotels fared much better. Travelers experi- enced little difficulty in securing funds as the Detroit hoteliers had grapevine Hotel and Restaurant Equipment H. Leonard & Sons 38-44 Fulton St., W. GRAND RAPIDS, MICH. Store, Offices & Restaurant Equipment G.R.STORE FIXTURE CO. 7 lonia Ave., N. W. Phone 86027 Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. JOHN HAFNER, Manager Excellent Dining Room Rooms $1.50 and up MRS. GEO. SNOW, Mgr. MORTON HOTEL Grand Rapids’ Newest Hotel 400 Rooms “i 400 Baths RATES $2.50 and up per day. “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Businesa and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality” GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria -t- Sandwich Shop Park Place Hotel Traverse City Rates Reasonable—Service Superb —Location Admirable. GEO. ANDERSON, Mgr. ALBERT J. ROKOS, Ass’t Mor. New Hotel Elliott STURGIS, MICH. 50 Baths 50 Running Water European D. J. GEROW, Prop. ———— Se Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $2.00 and up EDWARD R. SWETT, Mar. Muskegon “fe Michigan Columbia Hotel KALAMAZOO Good Place To Tie To appaymgrasupses arte HOTEL ROWE We have a sincere interest in wanting to please you. ERNEST W, NEIR MANAGER March 29, 1933 connections with Canada, which proved quite satisfactory. The American Hotel Association has finally definitely settled on Sept. 12 to 15 as the date for their annual conven- tion, which this year is to be held at Del Monte, in this state. Carl Stanley, who will be host to the hotel men on this occasion, has written President Green that Californians are anxious to welcome a large delegation of hotel men from the East for the meeting which was originally scheduled for 1932. Although the A. H. A. has de- clared that this is to be a strictly business meeting and that all amuse- ment is to be subordinated to business discussions. Pacific Coast landlords do not propose to let them get away with- out a few “samples,” of which earth- quakes will not be one. [ hope my Michigan friends will be present in full force with their bells on. It is announced that W. S. Woodfill, who is reported to have purchased the Grand Hotel, at Mackinac Island, will open same at the usual time this year and that much is expected of it. The hotel, formerly owned Dy the late foseph Ballard, of . French Lack, Indiana, will accommodate 1500 guests. Mr. Woodfill was general manager for the operating company from 1923 to 1928 inclusive, and has had much other hotel experience. High hopes for better business in all departments in the near future are cheering up the hotel men in every di- rection, based on the action of Con- gress on beer. While there is a differ- ence of opinion as to the value of the proviso for the sale of wine of the same alcoholic content as beer, the feeling is general that any move in this direction is decidedly in the interests of a revival of all kinds of industry— a revival which cannot fail to be re- flected in the house counts all over the country, as well as increased sales in feeding establishments. Banker Mitchell, New York, may have an opportunity of fraternizing with bootlegger Capone, at Atlanta, though the latter may be embarrassed by the thought that his efforts of the past may seem infantile as compared with those of his new companion. An efficient and capable young wo- man, got herself a job ina Washington, D. C., coffee shop during the recent inauguration rush, and who has since been elevated to the position of head waitress in the same establishment, has ‘been. discovered to be the niece of the late E. M. Statler—Miss Dorothy Statler. She took a hotel course and then decided to apply it. She will be heard of in the future. The February meeting of the Detroit Charter of Greeters, No. 29, was post- poned until March 30,-on account of the recent bank “vacation.” It will be rather more of a social affair than usual and will be held in Windsor, Ont., with General Manager Preston D. Norton, 6f Hotel Norton-Palmer, as host. While it may not be highly import- ant that newspaper readers are given erroneous impressions as to certain phases of hotel operation, it can be very annoying to hotel men to be erroneously reported, as has frequent- ly been the case under the. blithering influences of Volstead act enforcement, for happenings over which-they had no control whatsoever. Guests of hotels who bribed hotel employes to procure for them liquors, without even the knowledge of the operators, brought much embarrassment, and needless ex- pense to the latter. Let us hope that jn the main these difficulties will be overcome in the future. Henceforth the thoughtless bellhop or porter may MICHIGAN not ‘bring the innocent landlord to a close-up of the hoose-gow. Over in Hollywood the chief per- formers among the movie stars have expressed a willingness to accept a lower wage scale during the period of depression, but the scene-shifters and other union roustabouts are on the verge of declaring a strike over the same proposition. They may ac- complish something, but I doubt it very much. Trade unions are _ not popular in Southern California and have not been since the episode of the dynamiting of the Times building sev- eral years ago, under direction of high union officials. Very few institutions here are under the control of labor unions. Wage earners, as a rule, have seemed satisfied with their compensa- tion and this phase has been eliminated from politics by almost unanimous consent. However, unionism flashes in the pan occasionally, and as is usually the case, inopportunely. The producers of movie plays have caught up agreeably with the stars, and have agreed without friction that if the for- mer are willing to continue their ac- tivities at a loss, the latter will do what they can to reduce it to a minimum. Not so the unionists. With them it is ‘whole hog or none,” and there is reasonable ‘belief that it will be the latter. The Chamber of Commerce, probably the most powerful civic or- ganization in the entire West, frowns upon these efforts and assures the pic- ture producers they will be back of them to the finish. Also the Merchants and Manufacturers Industrial Associa- tion has taken a similar position. To be exact, Los Angeles’ manufacturing, with a few negligible exceptions, is done in open shops, and will continue to be. Every time the unions have attempted any move in this direction it has proven to be a fiasco. They tried dynamiting barber shops and dry cleaning establishments, as they have done in the East, but the barbers are whistling along the way and the cleaners are ugperturbed. They have undertaken to keep audiences away from theaters, because the owners of same refused to make concessions to the musicians. Recently, at one of the local theaters, the union called a strike because of a disagreement be- tween the owners and an. electrical switchman. The manager announced to the audience that their money would be refunded at the box office, but the audience wouldn’t have it. so. They arose enmasse and demanded that the play go on, and produced an electrician who was familiar with the workings of the switchboard. The movie studios are all operating full time and the union employes are marking time in Pershing Square and other loafing places. Most of them are making a living as pickpockets. A local newspaper has made the dis- covery that the late President is “dog minded,” producing a photograph showing him cavorting with a bunch of flea catchers. Too bad. At his worst I had considered him house broke. The Federal courts have decided that one may linger around his own hearthstone listening to the broadcast- ing of copyrighted music, without danger of going to Fort Leavenworth, Atlanta, or some other boarding house for Federal malefactors. This was brought about by hotel men who want. ed the privilege of installing radios in guest chambers. However, it is still a capital offense for the hotel orchestra to dispense this same class of enter- tainment without somebody “paying the freight.” Frank S. Verbeck. —_++-+___ All great structures have low be- ginnings, Cowards accept defeat. try again, The brave TRADESMAN WHO BEARS LOSS When a Safety Deposit Box Is Robbed? In times of business with bank failures above normal, the depression, tendency of ‘business men and others to secrete money outside the regular channels is easily understood. And, doubtless, a safety deposit box is about the best bet for that purpose; at any rate it is far safer than an old crock, jar, bed tick, or similar hiding place so frequently selected in cases of this kind. However, this naturally raises the question of who bears the loss in the event of the robbery of a safety de- posit box, as between the box holder and the bank. In other words, just what is the duty of a bank in respect to safeguarding the contents of safety deposit boxes that it rents to its cus- tomers? Now, let us see. In the first place, in the absence of a special contract, a bank is not an insurer of the safety of the contents of its safety deposit boxes, and is only obligated to exercise ordinary care in protecting same. If then a safety de- posit box is robbed, the holder must show negligence on the part of the bank, that caused or contributed to the loss, ‘before the latter may be held liable. For example: In one well reasoned case of this kind, a band of burglars broke into the vault of a bank and robbed many of the safety deposit boxes belonging to customers of the bank. Some of the customers thereafter brought — suit against the bank in an attempt to hold the latter liable for the loss. The evidence showed that the bank conducted its safety deposit box de- partment in conformity with the prac- tice of other banks located in towns of similar size. That the burglars were experts in their line, and used the most up to date methods in sawing through steel bars in gaing entrance to the vault. There was no evidence of a want of care on the part of the bank. In holding the bank was not liable the court said: “Defendant's banking house, vault, and safety deposit boxes were equal to those maintained by similar banks in towns the size of Oneida. It did not advertise that its building, its vault, or its safety deposit boxes were burglar proof. The proof shows, and the aver- age man well knows, that, in this day and time, few, if any, buildings and vaults, and comparatively speaking, few safes, are burglar proof. We think the proof in the instant case fails to show that there was a lack of ordinary care upon the defendant bank.” Of course, what will constitute a lack of ordinary care in cases of this kind will depend upon the facts of each case. And if a bank is shown to have been negligent in a way that caused or contributed to a loss by burglary or robbery it may be held liable. This may be illustrated by the following: In this case a bank engaged in the renting of safety deposit boxes, and its equipment was equal to or better than the average bank in towns similar to where it was located. However, at the close of business one day, the cashier, or whoever was in charge, closed the bank leaving the middle door of the vault unlocked. That night burglars cut through a window sawing the iron bars that pro- tected it and gained entrance to the building. They then had little difficulty in getting into the vault since the mid- On the above facts, the court, in holding the evi- dle door was unlocked. dence of negligence on the part of the bank was sufficient to support a judg- ment for the loss suffered, said: “Under the conditions indicated by the testintony the court below properly charged that defendant owed plaintiff the duty of exercising such care as ordinarily careful and prudent persons exercise in the same or similar business and that, if the jury found defendant failed to exercise such care, plaintiff was entitled to a verdict for the amount of his loss.’ obvious bank in guarding its safety boxes is, in the ab- From the foregoing, jt is that the liability of a safe- sence of a special contract, limited to the exercise of ordinary care. And, in the absence of a showing of negligence, a bank will not be liable for loss caus- ed by the robbery or burglarizing of such boxes. Whether or not to so place money is of course a personal question, but a knowledge of the law of liability thereon will do no harm and may be of material aid in reaching Leslie Childs. ——_>+.__ Maintain Sarouk Price Advance. Higher prices quoted on Sarouk rugs ten days ago are being maintain- ed in the market this week despite a decided lack of interest on the part of buyers. a decision. The Oriental floor coverings, it is explained, are bringing higher prices abroad and importers here are unwilling to part with present stocks under the The is resigned to a demand for circumstances. trade slow goods for the remainder of this season, and the majority of importers predict that a revival in buying of better rugs will not develop before August. By that time both the Chinese and Orien- tal products will be in demand. —+—___ Straw Hat Volume Smaller. Judging by the volume of advance orders placed by retail stores on men’s straw hats, merchants are prepared for a somewhat smaller business during the coming season. Manufacturers say, however, that the trend is the same in other divisions of men’s wear, and that, if business improves to any ex- tent, re-orders will make up for the loss in advance commitments. Popu- lar price ranges are expected to be the $1.95, $2.95 and $3.50 brackets, the lat- ter particularly for Panamas. Plain bands are expected to predominate. ——_—_-->2?.>____ Navy Gloves Coming To Fore. The navy shade in gloves is coming to the fore strongly, with the demand creating a similar to that which has prevailed in gray kid gloves in recent Importers’ scarcity weeks. stocks are reported as market. throughout the Retailers are giving the bulk of their attention to novelty slip-on low styles, with the volume call centering on gloves to retail at $1.95. Fall lines are being completed and are expected to be ready for showing in about ten days. Firmer prices are likely to rule. DRUGS Michigan Board of Pharmacy. President—J. W. Howard Hurd, Flint. Vice-Pres.—Dunecan Weaver. Fennville. Director—E. J. Parr, Lansing. Examination Sessions—Three sessions are held each year, one in Detroit, one in the Upper Peninsula and one at Ferris institute, Bic Rapits. §§ === Michigan State Pharmaceutical Association. President—F. H. Taft, Lansing. First Vice-President—Duncan Weaver, Fennville. Second Vice-President—G. H. Fletcher, Ann Arbor. Secretary—R. A. Turrel, Croswell. Treasurer—\William H. Johnson, Kala- mazoo. Soda Fountain and Luncheonette. They say that the soda fountaineer’s career is a dog’s life. Long hours; messy; disgruntled customers; sticky kids and perspiring, obese females. Salty sandwiches and sputtery carbon- ators. All in all all, highly undesirable —to hear some people describe it. But the others? Well, they have a philos- ophy. And what a difference that philos- ophy makes. Any successful business, or any suc- cessful business man, must have a philosophical code of some kind to be successful, Otherwise selfishness, ir- ritation and slovenliness will wipe them off the business slate. There is a philosophy—and there is plenty of room for more of it—behind the soda fountain. Every fountaineer, from the manager to the greenest rookie, should search it out, meditate upon it and make it a part of him. The sooner he does so, the sooner his life and his job will take on a rosier hue. Things will begin to seem worth while. The job will become interest- ing, and for some reason not entirely obvious (to him) fountain customers will begin to be less irritating and actually seem to want to be served by him. Even the boss will be found to “improve” in his attitude toward the fountaineer. But what is this seemingly magical ingredient? Look at this picture: Two men are seated at opposite ends of a soda fountain. One of the men is dressed in a derby, spats and smartly He orders a malted; The man at the cut overcoat. extra heavy, please. other end is to all appearances a work- ing man. His gloves are of the jersey type and a sweater of doubtful shade is draped about his shoulders. His order is for a Coca-Cola. On tap. They wait. Present both orders come, and the customers drink them. The man in the derby hat pays for his drink and the sweatered man pays for his. Both are refreshed, both feel better for hav- ing visited this establishment. Each is a little bit happier, a little bit more cheerful than he was before. In that last sentence lies the whole philosophy of the modern soda foun- tain. Will you think of a soda fountain investment in this way for just a mo- ment? Picture a fountain (or lunch- eonette) existing for two purposes: first, to serve a community by fulfilling a definite want—and let us term this the “satisfaction” return on expended Second, there is the time and money. MICHIGAN “cash profit” return on invested capital. Modern merchandising methods are concerned only with the second of these two factors—cash profit; and with the first only insofar as a returning cus- tomer means profitable repeat business. The only person concerned with the satisfaction of human wants at the fountain as such is the fountain at- maligned “soda must this humble tendant—the much squirt.” Not only person endeavor to serve all with the utmost and consideration, but he must also explain to his own politeness little self the whys and wherefores of taking such pains to cool the palates And right here we return to the philosophy of various and sundry people. of the fountain. Outside of the pay envelope, which by the way is also important these days, there ought to be another vital reason why an employe in a fountain should treat his customers as courteously as possible. Have you thought of it yet? Think of those two men at opposite ends of the fountain again. Watch them as they set their glasses down. See any smiles on their faces? Look at that jersey-glove-man grin! Now isn’t there a little pleasure in that? Doesn’t it make you feel a tiny thrill of satisfaction every time a sundae or soda you set out “clicks” with the patron? You get a little kick of pleasure every time you do some- thing for another person that makes him just a trifle happier. And the bet- ter you succeed in pleasing that per- son, the stronger the sensation will be for you. Because it is hard to put into words, this definition of true soda fountain philosophy may seem a bit awkward and stilted, but the facts appear to bear out the statement. Here it is, a work- ing definition of soda fountain philos- ophy. The greatest return from fountain dispensing should come from the pleas- ure which this service brings to the customer. How shall one apply this formula in a practical manner? Rather than sug- gest methods that you may be able to use, let me cite a little experience in which this philosophy served me. Per- haps then it will be easier to see the point. A long time ago, ice cream cones used to be my bane. In the neighbor- hood in which I was working at the time, there were a number of small children. Like most youngsters, these kids took a liking to ice cream cones. Dispensing cones is not at all difficult ordinarily, but here was a different problem. Because I was of the opinion that hard ice cream sold best and presented the neatest appearance, mine was always packed hard in ice and lib- erally salted (this being before the time of super fountains). Consequently dig- ging one perfectly round and large scoop of ice cream to fit a cone was not always a simple trick and most certainly no fun when the freezer was almost empty Multiply this feat by three hundred or maybe more and you have a real problem in temper and what not. Every time I turned TRADESMAN around, Junior wanted a cone. When Junior had his, Sooky wanted one, and so on. For a while every time some one mentioned ‘‘cone” I saw red. One day a brilliant idea came to me. These kids were not ordering cones because it annoyed me, but because they really wanted cones! I tried to put myself in their place, and then it was all clear. The joy a well-filled cone gave these tots, more than com- pensated for any annoyance caused a soda clerk filling the cones. And after that cones couldn’t move fast enough to suit me. That was only one experience. You may have thought of many since that could it in appropriateness, but the idea is comforting. At any rate, soda fountain philosophy might stand a bit more thought. And like the timid sheep of Little Bo-Peep, you needn’t be at all surprised if a few cash profit figures come trailing in the wake of this simple idea. K. J. Martin. —_+-—-____ Princess Sundae. In a melba glass, pour a small ladle of crushed pineapple. Add vanilla ice cream, pineapple fruit and more vanil- la ice.cream. Peel a ripe tangerine, removing as much of the skin as possi- ble. Arrange slices of tangerine around the ice cream. Pour a small amount of grenadine syrup on top. Finish with a dash of whipped cream and a few shaved nuts. —_——_~+ Nokomis Frappe. In a mixing cup place one scoop of cherry ice cream and one ounce of claret syrup and milk. Mix well and serve with whipped cream float. ——_2-+___ Sorority Soda. In a twelve-ounce glass pour one ounce of maple syrup. Add a spoonful surpass March 29, 1933 of whipped cream and mix together with a spoon. Proceed as for a usual soda, using palmerhouse ice cream. Top with whipned cream and arrange a few whole pecan meats on top ind a cherry. Hot Vanilla Malted. In a hot cup pour twelve ounces of milk, adding two heaping spoonfuls of malted milk powder and one teaspoon- ful of vanilla extract. Mix and serve hot with whipped cream. ——_—_+-+>___. Hog Egg Lemonade. In mixing cup break one egg. Add about two ounces of simple syrup and juice of half a lemon. Mix well, pour in twelve-ounce glass and fill glass with boiling water. 0-4 - Coffee Frappe. In mixing cup, pour one ounce of coffee syrup, one scoop of vanilla ice cream and some milk. Mix well and serve with a float of coffee ice cream and whipped cream in a twelve-ounce glass. Double Strawberry Soda. In a twelve-ounce glass pour two ounces of strawberry crushed fruit. Add a dash of coffee cream. Proceed as in a usual soda, using strawberry ice cream. Top with whipped cream. —-- Chocolate Frost. In a mixing cup place two scoops of chocolate ice cream, one ounce of chocolate flavor and carbonated water. Mix well and serve with whipped cream. ——_>+ > Apricot Fluff. In a twelve-ounce glass pour two ounces of apricot syrup and one ounce of rich coffee cream. Mix with fine stream and finish with fine stream of carbonated water. Finish with whip- ped cream, Grand Rapids OPRING AND SUMMER SPECIALTIES Marbles, Rubber Balls, Jacks, Bathing Sup- plies, Paint Brushes, Paints, Oils, Wall Fin- ishes, Varnishes, White Lead, Enamels, Soda Fountains and Supplies, Golf, Tennis and Baseball Supplies, Indoor Balls, Playground Balls, Sponges, Chamois Skins, Electric Heaters, Electric Fans, Goggles, Pic- nic Supplies, Lunch Kits, Vacuum Bottles, Food Jars, Therma Jugs, Insecticides, Seed Disinfectants, Easter Egg Dyes, Easter and Mother’s Day Cards, and thousands of other new and staple items. All now on display in our Sample Room. Come in and look them over. Everything priced in plain figures. Hazeltine & Perkins Drug Co. Cameras, Michigan eitaiatncantacainlchit March 29, 1933 MICHIGAN TRADESMAN Passing of an Influential Publisher. Sebring, Florida, March 25—Around five decades ago, when I was breaking into the newspaper game as an ap- prentice in the office of the old Shelby Independent, then owned and edited by Judson Palmiter, pioneer publisher, there came regularly to the office in exchange a unique publication printed in Chicago. Possibly its major por- tion was a little deep for my youthful mind, but there were portions suffi- ciently understandable to continuously intrigue my interest and thus I became a regular reader of this publication, which gained a National and_ inter- national circulation. I recall getting many a youthful chuckle from its ironic humor and absorbed many things which worked into my Sunday school lesson, occasionally to the con- fusion of the teacher, who was always strictly confined to the lesson in the information thereof. This publication was quite as seri- ous for mature people as was our teacher. It was seriously named the Ram’s Horn, but what boy of twelve or fourteen. would not weave some facetiousness into that combination as a name for a publication, especially a religious one? And this was a re- ligious. newspaper of the evangelist type and especially strong on temper- ance. By this I mean that its editorials spoke in the language of the Dwight L. Moody evangelism and it was largely devoted to driving out the “devil of strong drink” and that “accursed in- stitution” the saloon, to which was at- tached, according to the Ram’s Horn, every evil thing. The editor of the publication was Elijah P. Brown, who was an atheist up to the age of forty years. Coming in contact with Moody, he was con- verted and became a_hattler for right- eousness. Even to his latter days he was a warrior for any principle in which he believed. He had the genius to adopt and promote—before the days of the Ram’s Horn—the so-called ready-print, syndicate service for country newspapers, to later become largely used throughout the country by big and little newspapers. Just as I had no vision of that development I had no thought that half a century later I would come in personal associa- tion with this remarkable character. Yet it so happened and when I first came to Florida, three years ago, I found in him, at the age of near ninety, one of my most interesting and choice companions, It was easy to become acquainted because of my youthful interest in his publication and his continued interest in the work to which he had devoted practically his whole life. Most fre- quently I met him at, or near, the i brary, with which he was so familiar that he could direct me to any line of reading and almost to any individual volume. He was prepared to discuss any manner of subject and as he had been a wide and understanding reader, together with his great accumulation of information from a long and active life, his association was always in- structive. He was well informed upon many things—an authority upon the wars in which this country had been engaged, well learned in history in general. He had published newspapers in Ohio and Indiana before going to Chicago and the first newspaper in the Florida town of his residence after he was seventy years of age. He enlisted in the Union army from Ohio, was wounded at Shiloh and later re-enlisted for the duration of the war. He was persist- ent in his persuasions, was Ramshorn Brown—as was his affectionate and honorary title. He wore with pride a G. A. R. button, he was an honorary member of the F. & A. M., an ordained minister of the M. E. church. On Sun- day, March 5, he passed his 91st birth- day. On Tuesday of this week his friends gathered to pay their last as- sociated tribute to his life and memory, He had simply retired a few evenings before and the sum of his service and his expended energies joined together and removed his spirit from its habitat of clay and ere he was found by his family he had entered the joy of his Lord, perhaps announced by the Rams Horn, which he had sounded many years ago. In the January 4th edition of the Michigan Tradesman there was an in- teresting editorial on “Fair Play to the Negro.” I do not know about the cir- cumstances to which this especial ref- erence is made, but some of my own observations may be of interest to the editor and to his readers. He well says that much of the work he mentions is largely dependent on negro labor. From time immemorial the ancestors of the American negro have lived in the tropics and through his environ- ment of many generations he has be- come acclimated to conditions under which white men melt and die. For this reason the negro is a useful ele- ment of our economic life, although I do not confine his usefulness entirely to being a mere bearer of burdens. If we are to have an understanding and loyal citizenship we must have an informed one. A large group of people of a particular creed or color, more or less centered in one section of the country, largely illiterate, with no prospect to promote ambition would become a cancer on the body politic, likely to eventually infect the whole system. My experience in living in two states each of which have a con- siderable negro population, prompts me to declare the universal loyalty of the negro to the country and the as- surance that the so-called negro prob- lem is being worked out with a stead- ily better understanding. Only a few days ago I visited, upon the invitation of the superintendent, a negro school located in one of the cities of Florida. I am advised that it is typical of such schools in towns of similar size. Originally a portion of the funds for this school was con- tributed by the well-known Chicago philanthropist, Julius Rosenwald, head of the Sear, Roebuck & Co. New equipment has continually been added by the local board, the patrons and the teachers and students. I was interested especially in a playground and sports field, prepared by the industry of the boys, directed by the teachers; also by experimental cooking in the do- mestic science department—and I am a witness to the fact that the experi- ment was a success. This school is on a par with some white schools, al- though I am constrained to say that it is not the rule. I heard several classes besides the chapel exercises. These classes were European history—fifth grade—and American history by the eighth grade, which grade completes the curriculum, The students were orderly and inter- ested in their work. It was evident that they wanted to make a good im- pression with a white visitor, but I was impressed with the fact that their lessons were about as well prepared and their familiarity with them would do credit to similar classes in white schools. The teachers of these classes were brother and sister, both graduates of the South Carolina State College for the Colored. I was advised that nearly every teacher in the school was a col- lege graduate, or, in the lower grades, normal school graduates. An incident which attracted my attention was that the teachers quite frequently corrected the pupils in pronunciation—“Florida” being one of the words difficult for them, though living here all their lives. Possibly they might have had similar occasion with some _ native white pupils—the vernacular of the region not being altogether confined to either race. Harry M. Royal. Germany hereafter will have to be reckoned with. WHOLESALE DRUG PRICE CURRENT Prices quoted are nominal, based on market the day of issue. Acid Acetic, No. 8, 1b.06 @ 10 Boric, Powd., or Xtal, Ib. ..... O8464@ 20 Carbolic, XtaLl,lb. 36 @ 43 @itgie, fb. 35 @ 45 Muriatic, Com’L., ib 22 3 Oe «10 Witrie, Ip: ..-_ 0s @ 15 Oxalic, Ib. ~.____ 15 @ 25 Sulphuric, Ib. -. 034%@ 10 Tartaric, Ib. _--. 35 @ 45 Alcohol Dace. No. 5, Se 48 @ 60 ean Gal. -... 4 00@5 00 Wood, Gal. _... 50 @ 60 Alum-Potash, USP Bump, Ib .... @ @ 12 Powd. or Gra.,1b.054@ 13 Ammonia Concentrated,lb. 06 @ 18 4h 054%@ 13 ooke, ID, 250 54@ 13 Carbonate, Ib... 20 @ 25 Muriate, Lp., lb. 18 @ 30 Muriate, Gra., lb. 08 @ 18 Muriate, Po., lb. 20 @ 30 Arsenic Pound 2222 07 @ 2 Balsams Copaiba, Ib. -_._ 50@t 20 Bir, Cana... Ib. 2 00@2 40 Bir, Ores... Ib. =. 50@1 00 Peru lp. 1 70@2 20 Moly. Tp. 2025.) 1 50@1 8v Barks Cassia, Ordinary, lb.. 25 30 Ordin., Po., Ib. 20 25 Saigon, Ib. -- 40 Saigon, Po., Ib. 50 60 Rim, ib 40 50 Elm, Powd.. lb. 38 45 Elm, G’d, 1b.__ 38 45 Sassafras (P’d lb. 45) Soaptree, cut, lb 15 Soaptree, Po., lb. 25 Berries Cubeb. Ib. 2.) 75 Cubeb, Po., lb. 80 Juniper, ib. ..__ 10 20 Blue Vitriol Pound 2.2 0 | 05 15 Borax P’d or Xtal, lb. 06 13 Brimstone Pound 222228 04 10 Camphor Bound 222.0 7. 50 65 Cantharides ©H 8 © DB © OOH HQHOQHHHVS 9H oo Oo Russian, Powd. —_ 3 50 Chinese, Powd. 1 25 Chalk Crayons, white, dozen__ @3 60 dustless, doz. @6 00 French Powder, Coml., Ib. ~.03%@ 10 Precipitated, Ib. 12 @ 15 Prepared, lb. .. 14 @ 16 White, lump, Ib. 03 @ 10 Capsicum Pods, Ib. 2... @ 70 Powder, lb. _. 62 @ ES Cloves Whole, lb. --.. 25 @ 35 Powdered, Ib. -. 30 @ 40 Cocaine Ounee 2.222. 11 43@ 13 60 Copperas tak ID .....- O34%@ . 10 Powdered, lb. -. 04 @ 15 Cream Tartar Pound ~..._. -- 20 @ 40 Cuttlebone Pound 2.2) 2 40 50 Dextrine Yellow Corn, lb. 064%@ 15 White Corn, lb. 07 @ li Extract Witch Hazel, Yel- low Lab., gal. 99 @1 82 Licorice, P’d, lb. 50 @ 6() Flower Arnica, lb. ....75 @ &) Chamomile, German, lb. -. 35 @ 45 Roman, Ib. -. @ 90 Saffron, American, lb. 35 @ 40 Spanish, ozs. @1 25 Formaldehyde, Bulk Pound (2220225 — 0 @ 20 Fuller’s Earth Powder, Ib. ---. 06 @ 10 Gelatin POUNG 22226052. 55 @ 65 Glue Brok., Bro., lb. 20 @ 30 Gro’d, Dark, lb. 16 @ 22 Whi. Flake, Ib. 27%@ 35 White G’d., lb. 26 @ 35 s AXX light, @ eee ae 424%@ 50 Gum Aloes, Barbadoes, so called,lb.gourds@ 60 Powd., Ib. .. 35 @ 45 Aloes, Socotrine, WD: 2 @ 75 Powd., ib. — @ 80 Arabic, first, Ib. @ 40 Arabic, sec., lb. @ 30 Arabic, sorts, lb. 15 @ 25 Arabic, Gran., lb. @ 35 Arabie, Pd, Ib. 25 @ 35 Asafoetida, lb. __ 47@ 50 Asafoetida, Po., lb. 75@ 82 Guaiac, Ib. io @ 60 Guaiac, Powd._ @ 70 Kine, ib. _ @ 90 Kino, powd., Ib. @1 00 Myrrh, lb. .__. @ 60 Myrrh, Pow., lb. @ 7 Shellac, Orange, I 15 @ 26 Ground, Ib. __ 15 @ 25 Shellac, white, (bone dr’d) lb. 30 @ 45 Tragacanth, No. 1, bbis. __ 1 60@2 00 Ne. 2, Ibs. ___. 1 §0@1 75 Pow., Ib. .... 1 26@1 50 Honey Pound ....- 25 @ 40 Hops %s Loose, Pramed. ED. 22 @ 1% Hydrogen Peroxide Pound, gross 25 00@27 00 a Lb., gross 15 00@16 00 % Lb., gross 10 00@10 50 Indigo Madras, Ib. ____ 2 00@2 25 Insect Powder Pure, Ib. 2 2 @ 35 Lead Acetate Atal We 2 ki @ 25 Powd. & Gran. 25 @ 35 Licorice Extracts, sticks, per box ...._ 150 @2 00 Lozenges, lb. __ 40 @ 650 Wafers, (24s) box @l1 50 Leaves Buchu, Ib., short @ 450 Buchu, lb., long. @ Buchu, P'd., Ib. @ 60 Sage, bulk, lb. 25 @ 30 Sage, loose pressed, 4s, lb. @ 40 Sage, ounces __ @ 8 Sage, P’d & Grd. @ 3d Senna, Alexandria, Ib. 50 @ 60 Tinnevella, 1b.20 @ 30 Powd., ib. .. 25 @ 46 Uva Ursi, ib: _. 20 @ 25 Uva Ursi, P’d, lb. @ 30 Lime Chloride, med., dz. 5 Chloride, large, dz. @l1 45 © oo o Lycopodium Bound — 2 | 374%@_ 60 dead Carb., 34s, Ib. __ @ 30 Carb., 1/16s, Ib. @ 32 Carb., P’wd., lb. 15 @ 25 Oxide, Hea., lb. @ 7% Oxide, light, lb. @ 7 Menthol Pound D. 12@5 60 aii Pound 92 4 1 25@1 35 Morphine Quneess @10 80 eee oa @12 96 Mustard Bulk, Powd., select, Ib. _... 45 @ 50 No.1, Ib 2. 2h @ 35 Naphthaline Balls, th, 2222 6%@ 15 Flake, lb. -. 05%@ 15 Nutmeg Pound 9. @ 40 Powdered, Ib. __ @ 50 Nux =e Pound 22... @ 2 Powdered, bb... to 56 @ 26 Oil Essential Almond, Bit., true, ozs. @ 50 Bit., art., o2zzs. @ 30 Sweet, true, lb. 1 00@1 60 Sw’t, Art., Ibs. 1 00@1 25 Amber, crude, lb. Amber, rect., lb. 1 10@1 75 Anise. Ib. 3: 1 00@1 40 Bay, ib. 4 00@4 25 Bergamot, lb. -_ 3 50@4 20 Cajeput, lb. __._ 1 50@2 00 Caraway S’d, lb. 2 65@3 20 Cassia, USP, lb. 1 75@2 40 Cedar Leaf, lb. 1 50@2 00 Cedar Leaf, Coml,, ib. ..-.. 1 0@1 25 Citronella, Ib. -- (& @i 26 Cleves: Ip. . | 1 75@2 25 Croton, Ibs. -.. 8 00@8 25 Cubeb, Ib. ___. 4 25@4 80 Erigeron, Ib. -. 2 70@3 35 Eucalyptus, Ib. -. 75@1 20 Penne) 22. 2 00@2 60 Hemlock, Pu.,lb. 1 155@2 20 Heml’k Com., lb. 1 00@1 25 Juniper Ber., lb. 3 00@3 20 Junip’r W’d, lb. 1 500@1 75 Lav. Flow., lb. 3 50@4 00 Lav. Gard., lb.. 1 25@1 50 Hemon, Ib. __._ 2 26@2 36 Mustard, true, ozs. @1 50 Mustard, art., ozs. @ 35 Orange, Sw., Ib. 4 00@4 25 Origanum, art, i 1 00@1 20 Pennyroyal, lb. 3 25@3 50 Peppermint, Ib. 3 50@83 75 Rose, GF _... @2 50 Rose, Geran., ozs. 50@ 95 Rosemary Flowers, lb... 1 00@1 50 Sandalwood, EE. FE, Ib ___ 8 00@S 60 W. LE. Ib .... 4 50@4 75 Sassafras, true, Ib. __.. 1 60@2 26 Syn, Ib .. @1 20 Spearmint, lb... 2 00@2 40 Tansy, Ib. 3 50@4 00 Thyme, Red, Ib. 11 15@1 70 Thyme, Whi., lb. 1 25@1 80 Wintergreen Leaf, true, lb. 5 40@6 00 Birek lb _. 2 75@3 20 SVE 75@1 20 Wormseed, Ib. __ 3 50@4 00 Wormwood, Ib. 4 75@5 20 Oils Heavy Castor, gal. __ 1 15@1t 35 Cocoanut, lb. 224%2@ 35 Cod Liver, Nor- Wegian, gal. __1 00@1 50 Cot. Seed Gals. 90@1 10 Lard, ex., gal. 1 55@1 65 Lard, No. 7 gal. 1 25@1 40 Linseed, raw, gal. 65@ 80 Linseed, boil., gal. 68@ 83 Neatsfoot, extra. Gal. ____. 80@1 25 Olive, Malaga, gal._. 2 50@3 00 Pure, gal. __ 3 0@6 00 Sperm, gal. ____ 1 25@1 50 Tanner. gal. _. 75@ 90 Dar, gal 50@ 65 Whale, gal _ @2 00 Opium Gum, ozs., $1.40; Soe 17 50@20 00 Powder, ozs., $1.40; Be 17 50@20 00 Gran, *028., $1.40: i 2 17 50@20 00 Paraffine Pound 064@ 15 Papper Black, erd.. ib. 25 @ 35 Red, grd., Ib. 42 @ 55 White, gerd., lb. 35 @ 46 Pitch Burgundy Pound: =... — 20° @ 25 Petrolatum Amber, Plain,lb. 12 @ 17 Amber, Carb.,lIb. 14 @ 19 Cream Whi., lb. 17 @ 22 Lily White, lb. 200 @ 25 Snow White, Ib. 22 @ 27 Plaster Paris Dental Warrvelg, 2 @5 50 Ress; i 0344@ 08 Potassa Caustic, st’ks,Ib, 55 @ 88 Eiquor, Ib, @ 40 Potassium Acetate, Ib. __ 66 @ 9% Bicarbonate, Ib. 30 @ 235 Bichromate, lb. 15 @ 25 ne D8 @ arbonate, Ib.__ 30 Chlorate, 7 Atal, th .. 17 @ 23 powd., Ip ___ 17 @ 33 Gran, Ib. _. 2 S. Rr Iodide, Ib. 3 64 Permanganate, lb. sane oe en iy 2. 80 90 Yellow, Ib. .. 50 eS 60 Quassia ‘Chipe Pound =. 25@ 30 Powd.,, 1 ss 3k @ 40 2 Quinine 2 OZ Cans., ozs. @ 57 a - Sal “psom, Ib. .... 03% 10 Glaubers, si Lump, Ib. _... 08 @ 10 Gran., Ib. -... 034%@ 10 Nitre, Xtal or Fens 10 @ 6 Gran, Ib. 09 @. 16 Rochelle, Ib. — 18 @ 3 Seda. ih. 2 02%@ 08 Soda Asn oo 03 10 Bicarbonate, ™ 03%@ 10 Caustic, Co’l., . 08 @ 15 Hyposulphite, iD 0 @ 10 Phosphate, Ib. 23 @ 28 Sulphite, atal, Ik ... F @ 12 Dry, Powd.. Ib. 124%2@ 20 Silicate, Sol. gal. 40 @ 50 Turpentine Gallons _.. 54 @ 69 MICHIGAN GROCERY PRICE CURRENT The priczs quoted in this department are not cut prices. They are regular quotations such as jobbers should receive for standard goods. Because of present day uncertainties, sharp buyers who are in good credit may sometimes be able to induce the jobber to shade some of the quotations, but we prefer to quote regular prices on regular goods, because cut prices obtained by duress or under force of circumstances never accurately represent the actual condition of the market, which is the proper province of this publication. ADVANCED Sugar Prunes Smoked Hams DECLINED Argo Corn Starch Pork Lard AMMONIA Parsons, 32 ox. 2 35 Parsons 10 o7.. = 2 40 Parsons Aon 1 R40 Little Bo Peep, med. 1 35 Little Bo Peep, Iige. 2 25 (uaker, 32 av. 2 10 APPLE BUTTER Quaker, 12-38 oz., doz. 2 00 Musselman, 12-38 oz. Gee 2 00 BAKING POWDERS Royal, 2 oz. doz... is Royal, 4 oz., doz. __.__ 1 80 Royal 6 oz., doz... 2 28 2 og., doz. 4 37 2% ibs.. doz... 13 7& b ibs... doz. 24 50 Royal, Royal, Royal, Dry 2353 9 DS £9 10 oz., 4 doz. in case 3 40 15 oz., 4 doz. in case 5 20 25 oz.. 4 doz. in case 8 80 90 oz., 2 doz. in case 7 00 5 lb.. 1 doz. in case 6 00 10 lb., % doz. in case 5 75 BLEACHER CLEANSER Clorox, 16 o2., 248 ._ 3 2 lorek, 22 ov, (27s _. 3 OP lAzzie, 16 oz.. 128 __.. 2 15 BLUING Am. Ball, 36-1 oz.,cart. 1 06 Boy Blue, 18s. per cs. 1 35 BEANS and PEAS 109 Ib. bag Dry Lima Beans 100 Jb. 6 25 White H'd P. Beans 2 75 Split Peas, Yell., 60 Ib. 3 95 Split Peas, Gr’n 60 Ib. 4 75 Seotch Peas, 160 lb. __ 7 00 BURNERS Queen Ann, No. 1 _. 1 15 Queen Ann. No. 2 __ 1 25 White Flame, No. 1 and 2, doz. BOTTLE CAPS Dbl. Lacquor. 1 gross pkg., per gross ____-_ 13 BREAKFAST FOODS Kelloga’s Brands Corn Flakes, No. 136 2 50 Corn Flakes, No. 124 2 50 Pep, No. 224 -------- 2 00 Pep, No. 259 —____ 1 00 Krumbles, No. 412 -— 1 35 Bran Flakes, No. 624 1 80 Bran Flakes, No. 602 1 50 Rice Krispies, 6 oz -- 2 26 Rice Krispies. 1 oz. -- 1 10 Ati Bran, 16 oz. 2 25 All Bran, 10 of —_— 2 70 Ail Bran. & oz —_ 1 18 Kaffe Hag. 6 1-lb. . pans 2 27 Whole Wheat Fla., 24 1 Post Brands Grapenut Flakes, 24s Grape-Nuts. 24s Grape-Nuts. 50 Instant Postum, No. 8 Instant Postum, No. 10 Posiim Cereal. No. 9 Post Toasties, 36s i Post Toasties, 24s -- Post Bran, PBF 24 -- Post Rran PBF 36 -- DOS bo PO PO em OO nr 9 Amsterdam Brands ~ Gold Bond Par., No.b% 7 60 Prize, Parlor, No. 6-- 8 00 White Swan Par., No.6 8 50 BROOMS Quaker, 5 sewed ---- 6 25 Warehouse ---------- 5 ze Ress 2 = Winner, 5 Sewed ---- 3 ¢ Whisk, No. 3 —_______ 2 25 BRUSHES Scrub Solid Back, 8 in. ---- 1 50 Solid Gack. 1 in. _--. 1 75 Pointed Ends ------- 1 25 Stove Shaker 1 80 No. 5) 2 = Peerless ——_---—_--——_ 26 Shoe ca No £-6 d No. 2-3 .......__.__.----+ 3 00 BUTTER COLOR Jandelion 2 85 CANDLES vlectric Light, 40 Ibs. 12.1 >jumber, 40 Ibs. ---- 12.8 Paraffine, 6s -------- 14% Paraffine, 12s -------- tag Wicking Tudor, 6s. per box -- 30 CANNED FRUITS Hart Brand Applies Go 10 4 75 Blackberries Pride of Michigan ---- 2 55 Cherries Mich. red, No. 10 5 00 Pride of Mich., No. 2 2 60 Marcellus Red ------ 2 10 Special Pie —...-...: 1 35 Whole White -------- 2 80 Gooseberries No. 0 Pears Pride of Mich. No. 2% 2 25 Black Raspberries NO. 2 2 55 Pride of Mich. No. 2_. 2 36 Red Raspberries Ae a ae es 3 No. 00 Nod oe 1 40 Marcellus, No. 2 _._ 2 35 Pride of Mich. _..._ 2 15 Strawberries Ne. 2 2. 3 00 Bom 2 1 20 Marcellus, No. 2 1 89 CANNED FISH : Clam Ch’der, 10% oz. 1 35 Clam Chowder, No. 2. 2 75 Clams, Steamed. No. 1 2 75 Clams, Minced, No. % 2 40 Finnan Haddie, 10 oz. 3 30 Clam Bouillon, 7 oz... 2 50 Chicken Haddie, No. 1 2 75 Fish Flakes, small -- 1 35 Cod Fish Cake. 10 oz. 1 55 Cove Oysters, 5 oz. -_ 1 45 Lobster, No. 4. Star 2 00 Shrimp, 1, wet —._._ 1 45 Sard’s, % Oil, Key -_ 4 25 Sardines, % Oil, k’less 3 35 Salmon, Red Alaska. 1 90 Saimon, Med. Alaska 1 45 Salmon, Pink, Alaska 1 20 Sardines, Im. %, ea. 6@16 Sardines, Im., %, ea. 25 Baraines, Cal. —.. 1 00 Tuna, % Van Camps, doz 445 Tuna, %s, Van Camps. Gez, —- 125 Tuna, ls, Van Camps. aoe 2 3 60 %s, Chicken Sea. Tuna, doz. CANNED MEAT Bacon, Med. Beechnut Bacon, Lge. Beechnut Beef, Lge. Beechnut 51 Beef, Med. Beechnut 07 Beef, No. 1, Corned _. 1 35 sect, No. 1. Boast .. 1 35 Beef, 2% oz., Qua., sli. Beef, 4 oz. Qua., sili. Beefsteak & Onions, s. Chi Con Car., is ...- Deviled Ham. %s -_-- Deviled Ham, %s ___- Potted Beef, 4 oz. ____ Potted Meat, 4 Libby 45 Potted Meat, % Libby 75 Potted Meat, % Qua. 55 Potted Ham, Gen. % 1 45 Vienna Saus. No. % 1 00 Vienna Sausage, Qua. Veal Loaf, Medium _. 2 25 DO tp DO Dt Bt EDO OO DD wo on Baked Beans Campbells, 488 __._. 30 Van Camp, Bean Hole, S08) 2 3 7% CANNED VEGETABLES Hart Brand Asparagus Natural. No. 2 3 60 Tips & Cuts, Ng. 2 -- 2 25 Tips & Cuts, & oz. .._ 1 35 Baked Beans 1 lb. Sauce, 36s, cs. -_ 1 50 No. 2% Size, Doz. -_ 90 No, 10 Satice oo: Lima Beans Little Quaker, No. 10 8 25 Baby, No. 2... 1 70 ‘Pride of Mich. No. 2_. 1 60 Marcellus, No. 10 -_-. 6 50 TRADESMAN Red Kidney ~—. No: 10 20 75 No. 2 2 85 S oe ee ee String Beans Little Dot, No. 2 Titties Dot. Ne. 1 —. Little Quaker, No. 1-- Little Quaker, No. 2_- Choice, Whole, No. 2-_- ht Rohe bo SssseR Cut No, 10 2 8 00 Cut No. 2 22 1 60 Pride of Michigan -. 1 35 Marcellus Cut, No. 19 5 50 Wax Beans Little Dot, No. 2 ---- 2 25 Little Dot, No. 1 ---- 1 80 Little Quaker, No. 1_- 1 45 Choice, Whole, No. 10 10 25 Choice, Whole, No. 2 1 70 Choice, Whole, No. 1 1 35 Cut No. 10 2. 9 00 Cut No 2 1 50 Pride of Mich., No. 2 1 2% Marcellus Cut, No. 19 5 50 Beets Extra Small, No. 2 -. 2 50 Fancy Small, No. 2 -- 2 00 Pride of Mich., No. 2% 2 00 Hart Cut, No. 10 --__ 5 00 Hart Cut. No, 2 85 Marcel. Whole, No. 2% 1 35 Hart Diced, No. 2 90 Carrots Diced, No. 2 . Diced, No, 10 - = 4 00 Corn Golden Ban., No. 2_-_ 1 25 Golden Ban., No. 10 10 00 Little Quaker. No. 1-. _ 30 Country Gen., No. 2.. 1 20 Pride of Mich., No. 1 80 Marcellus, No. 2 % Fancy Crosby, No. 2. 1 15 Fancy Crosby, No. 10 6 50 Whole Grain, 6 Ban- tam, No. 2 -------- 1 4 Peas Title Dot, No. 2 2... 2 2 Little Quaker. No. 10 11 25 Little Quaker, No. 2__ 2 15 Sifted E. June, No. 10 9 50 Sifted E. June. No. 2__ 1 Belle of Hart, No. 2__ 1 75 Pride of Mich.. No. 2-_ 1 44 Marcel., Sw. W. No. 2 1 8 Marcel., E. June. No. 2 1 ga Marcel., E. Ju.. No. 107 Pumpkin No 1). 4 75 No; 2% 2... ee No. No No. Spinach No, 2% 2. 2 25 No; 2 282 1 80 Squash Boston, No. 3 __.....- 1 35 Succotash Golden Bantum. No. 2 2 10 Hart: No. 2 1 Pride of Michigan Marcellus, No. 2 ~--. 1 16 No. No. 2% - O08 Pride of Mich., No. 2% Pride of Mich., No. 2__ Tomato Juice Hart, No; 10 15 CATSUP Sniders, § oz. 22. = 95 Sniders, 14 oz, =... 1 55 CHiti SAUCE Sniders, 8 oz. Sniders, 14 oz. OYSTER COCKTAIL Sniders, 11 oz —._-- — 200 CHEESE Boquefort ..2 55 Wisconsin Daisy ----- 14% Wisconsin Twin ~_____ 13% New York June _____.. 24 San Sage —...2 40 PAC =a 15 Michigan Flats -.--.... 14 Michigan Daisies .._.. 14 Wisconsin Longhorn —-. 15 Imported Leyden --_---- 23 1 lb. Limberger ~---.- - 18 Imported Swiss -_------ 50 Kraft Pimento Loaf ~--. 21 Kraft American Loaf _. 19 Kraft Brick Loaf _.._ 19 Kraft Swiss Loaf ____-- 22 Kraft Old Eng. Loaf__ 32 Kraft, Pimento. % lb. 1 50 Kraft, American, % lb. 1 50 Kraft, Brick, % Ib. -_ 1 50 Kratt, Limwur., % Ib. 1 50 CHEWING GUM Adams Black Jack ___. 66 Adams Dentyne —------- 65 Beeman’s Pepsin __-_--- 66 Beecnhut Peppermint -- 66 Doublemint Peppermint. Wrigleys —_ 66 Spearmint, Wrigleys -_. 66 Swiey Mrmit ooo 66 Wrizlieys P-K 2.20 3 66 TRADEITY 22552 66 CHOCOLATE Baker, Prem., 6 lb. % 2 38 Baker, Pre., 6 lb. 3 oz. 2 2 CLOTHES LINE Riverside, 50 ft. Cuppies Cuoid 30 ———. + COFFEE ROASTED Lee & Cady 1 Ib. Package Arrow Brand —-.. 23 Boston Breakfast ____ 23 Breakfast Cup —_______ 21 Peiporias oe 35 5 19 Maiestic 0 29 Morton House __------ 33 NedrOW «225 et 26 Qunker. 22505 29 Coffee Extracts MY. per 100 =... 12 Frank’s 50 pkgs. -- 4 25 Hummel’s 50. 1 Ib. 10% CONDENSED MILK Eagle, 2 oz., per case 4 60 EVAPORATED MILK Quaker, Baby, 4 doz. Quaker, Gallon, % dz. Carnation, Tall, 4 doz. Carnation, Baby, 4 dz. Oatman’s Dudee, Tall Oatman’s D'dee, Baby Pet. Tate eee Pet, Baby, 4 dozen -_ Borden’s Tall, 4 doz. Borden’s Baby, 4 doz. 2 50 1 25 March 29, 1933 CIGARS Hemt. Champions __ 38 50 Webster Cadillac ____ 75 00 Webster Golden Wed. 75 00 Websterettes ._______ 38 50 Cincos 38 50 Garcia Grand Babies 38 50 Bradstreets _ ______ 38 50 La Palena Senators_ 75 00 Odins 38 50 R G Dun Boquet ... 75 00 Perfect Garcia Subl. 95 v0 Budwiser 0 19 50 Tango Pantellas ____ 12 0 eRyiines —- 19 60 Hampton Arms Jun'r 37 40 a7 OjeR 35 00 Rancho Corono ______ 35 06 On WAP 20 00 CONFECTIONERY Stick Candy Pais Pure Sugar Sticks-600c 3 Big Stick, 28 Ib. case ie Horehound Stick, 120s 75 is Mixed Cand Kindergarten - oa French Creams 11% Paris Creams 22 12 MUDier see 09 Fancy Mixture ______ 14 Fancy Chocolate : 5 lb. boxes Bittersweets, Ass’t 1 Nibble Sticks cena 1 ze Chocolate Nut Rolls _ 1 50 Lady Vernon ________ 115 Golden Klondikes ee 105 Gum Drops Ca Jelly SUines Pg Tip Top Jellies _____ 09% Orange Slices . 091% Lozenges A. A. Pep. Lozenges «A. A. Pink Lozenges __ «i. A. Choc. Lozenges __ 13 Motto Hearts te Malted Milk Lozenges__ 19 Hard Goods Pails Lemon Drops _...-. 12 O. F. Horehound drops 12 «Anise Squares _____ —— teunut Squares _______ 13 __ Cough Drops Bxs. Sinith Bros. 22 1 45 Lugen sg 1 45 Vick’s, 40/10c _=___ — 2 40 Specialties Italian Bon Bong -_--.. 1 6 Banquet Cream Mints__ 17 Handy Packages, 12-10c 80 COUPON BOOKS 50 Economic grade 2 50 100 Economic grade 4 50 500 Economic grade 20 00 1000 Economic grade 37 50 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 Ib] boxes LL. 42 ORIED FRUITS Apples N. Y. Fey., 50 Ib. box 13 N. Y. Fey., 14 oz. pkg. 1€ Apricots Evaporated, Choice .. 10% Evaporated, Ex. Choice 11% OOM ee ee 13 Ex. Fancy Moorpack 15% 10 lb. box * oo ma cine NNN tic 4 a * ‘Sova March 29, 1933 Currants Packages, 11 oz. -____- 11% Dates Imperial, 12s, pitted__ 1 35 Imperial, 12s, Regular 1 15 Peaches Eivap., - 0% Fancy ... 10% Peel Lemon, American _____ 24 Orange, American _____ 24 Raisins Seeded, bulk __________ 6% Thompson’s s’dless blk. 61%4 Thompson’s seedless, 15 oz. California Prunes ee a ae boxes_._.@05 b. boxes._.@05% aon. - i boxes__@06 60@70, 25 lb. boxes__@06% 50@60, 25 lb. boxes__@07%4 40@50, 25 lb. boxes__@07% 30@40, 25 lb. boxes__@08% 30@30, 25 lb. boxes__@12 18@24, 25 lb. boxes__.@14% Hominy Pearl, 100 lb. sacks __ 3 50 Bulk Goods Elbow Macaroni, 20 lb. 4% Egg Noodle. 10 Ibs. __ 12 Pearl Barley ee 00 Barley Grits —--_.--__ 5 00 @hester 22 2 50 Sage Bast India: _.._ 0 Tapioca Pearl, 100 lb. sacks __ 7% Minute, 8 oz., 3 doz. 4 05 Dromedary Instant __ 3 50 Jiffy Punch 3 doz. Carton Assorted flavors. FLOU Vv. C. Milling Co. Brands Ealy White oo 5 10 Harvest Queen -_-__- 5 20 Yes Ma’am Graham, B0g 2 1 40 Lee & Cady Brands Home Baker --_----_ Cream Wheat FRUIT CANS Presto Mason F. O. B. Grand = Half pint _....... 15 One pint .. i 40 One quart _... 8 65 Half gallon —.....___- 11 55 FRUIT CAN RUBBERS Presto Red Lip, 2 gro. CONOR oo 70 Presto White Lip. 2 Gro. Carton —... 76 GELATINE TeN-6; 3°d0Z, 2.2 20 Minute, S GOZ. 2 4 05 Plymouth, White —___ BA Jelsert, 3 doz. ______ 1 40 JELLY AND PRESERVES Pure, 30 lb. pails -___ 2 60 Imitation, 30 lb. pails 1 60 Pure, 6 oz.. Asst., doz. 90 Pure Pres., 16 oz.. dz 1 85 JELLY GLASSES % Pint Tall, per doz. Margarine 1. VAN WESTENBRUGGE Food Distributor Cream-Nut, 1 lb. Pecola, 1 lb. Wilson & Co.’s Brands Oleo ING 08 Speeial Holl: 22 32 ec Tt MATCHES Diamond, No. 5, 144 6 15 Searchlight, 144 box 6 15 Swan, 144 00 5 20 Diamond, No. 0 _____- 4 90 Safety Matches Red Top, 5 gross case 4 75 Signal Light, 5 gro. cs 4 40 MULLER’S PRODUCTS Macaroni, 9 oz. _ 2 00 Spaghetti, 9 oz. ______ 2 66 Elbow Macaroni, 9 oz. 2 00 Egg Noodles, 6 oz. __ 2 00 Ege Vermicelli, 6 oz. 2 00 Egg Alphabets, 6 oz.__ 2 00 NUTS—Whole Almonds, Peerless ____ 15% Brazil, large -..-.__ — 12% Rancy Mixed __...._ Ba Filberts, Naples -_____ Peanuts, Vir. Roasted 6% Peanuts, Jumbo _____ Tec Pecans, 3, star -.. |: 25 Pecans, Jumbo ________ 40 Pecans, Mammoth ____. 50 Walnuts, Cal. _.. 13@21 RUICKOPY 2 07 Salted Peanuts Fancy, No. 1 24 1 lb. Cellop’e case 1 80 Shelled Almonds. 200s 39. Peanuts, Spanish 125 Ib. bags -.______ 544 Bilberts =.20 00 32 Pecans Salted ~_-______ 45 Walnut California _... 45 MINCE MEAT None Such, 4 doz. _.. 6 20 Quaker, 3 doz. case _. 2 65 Yo Ho, Kegs, wet. lb. 16% OLIVES 7 oz. Jar, Plain, doz. 1 16 oz. Jar, Plain, doz. 1 Quart Jars, Plain, doz. 3 5 Gal. Kegs, each _-_-- 6 3 oz. Jar, Stuff., doz. 1 8 oz. Jar. Stuffed, doz. 2 10 oz. Jar, Stuff., doz. 2 1 Gal. Jugs. Stuff.. dz. 2 PARIS GREEN ee oe ee Te on and Se 2.202222 PICKLES Medium Sour 5 gallon, 400 count -_ 4 Sweet Small 5 Gallon, 500 -__._-___ 7 Dill Pickles Gal., 40 to Tin, doz. __ 7 32 oz. Glass Pickled. 2 32 oz. Glass Thrown -- 1 Dill Pickles Bulk § Gat. 200 222 16 Gal.650 2222 11 45 Gal., 1300 _..._____ 30 PIPES 38 Sob, 3 doz. in bx. 1 00@1 75 25 MICHIGAN PLAYING CARDS Battle Axe, per doz. 2 65 Bicycle, per doz. ---. 4 70 Torpedo, per doz. .... 2 50 POTASH Babbitt’s, 2 doz. --.. 2 75 FRESH MEATS Beef Top Steers & Heif. ---- 11 Good Steers & Heif. ~-_ 09 Med. Steers & Heif. -_ 08 Com. Steers & Heif. -_ 07 Veal Top 22523 09 Good oe ee 08 Medium 22.002). 07 Lamb Spring Lamb =. 2. 1g GOOG) oo oe os 13 Me@ium 222 08 120) 05 Mutton Good, 2.2 04% Wisdiuim 03 PGOr 2222200 0g Pork Eoin, mea: 2. 09 BUGS) 2 0844 Shoulders. 22.0... 06% Sparertps 2220022 06 Neck bones —-_------ 03 Trimmines 05 PROVISIONS Barreled Pork Clear Back ___ 16 00@18 00 Short Cut Clear _.__ 12 00 Dry Salt Meats D S Bellies 18-29@138-10-7% Lard Pure in tierces tubs __..advance \% 50 lb. tubs -._--advance %4 . pails ._...advance % 10 Ib. pails _._.-.advance % 5 lb. pails -.._-advance 1 3 lb. pails -_-_.advance : Compound tierces ---- Compound, tubs ------ 61% Sausages Bologna: oo 10 PAVOR 2 oo 13 Rranikfort 22 oo 12 Porlke = 25 Tongue, Jellied —_------ 21 Headcheese 2... 13 Smoked Meats Hams, Cer. 14-16 Jb. 12% Hams, Cert., Skinned Foss TD. 2 | @12 Ham. dried beef Kauckleg, 2 @23 California Hams __..@09 Picnic Boiled Hams @16 Boved ams 2 | @18 Minced Hams --_-__- @12 Bacon 4/6 Cert. _._.. @14 Beef Boneless, rump ---.@19 00 Liver Beet 2 is rt Bi 2. 35 PO@Pk 222-200 05 RICE Fancy Blue Rose -- 3 50 Raney Head -..... 4 75 RUSKS Postma Biscuit Co. 18 rolls, per case -_. 1 80 12 rolls, per case ~... 1 20 18 cartons, per case_. 2 15 12 cartons, per case. 1 45 SALERATUS Arm and Hammer 24s 1 50 SAL SODA Granulated, 60 Ibs. cs. 1 35 Granulated, 18-24% Ib. packages -~-..----.-- 1 10 COD FISH Peerless, 1 Ib. boxes 18 Old Kent, 1 lb. Pure 25 TRADESMAN HERRING Holland Herring Miscd Kegeeg Mixed, half bbls. Mixed, bbls. Milkers, half bbls. Milkers, bbls. Lake Herring % Bbl., 100 Ibs. Mackerel Tubs, 60 Count, fy. fat 6 00 Pails, 10 lb. Fancy fat 1 50 White Fish Med. Fancy, 100 Ib. 13 00 Milkers, bbls. ~..____ 18 50 K K K K Norway __ 19 50 & ib. patlg 1 40 Cut Eunen 1 50 Boned, 10 lb. boxes _. 16 SHOE BLACKENING 2 in 1, Paste. doz. ___ 1 30 E. Z Combination, dz. 1 30 Dri-Foot, doz. -..__.. 2 00 Bixbys, doz. ...... 30 Shingla, doz... 90 STOVE POLISH Blackne, per doz. ____ Black Silk Liquid, dz. Black Silk Paste, doz. Enameline Paste, doz. Enameline Liquid, dz. E. Z. Liquid, per doz. Radium, per doz. ____ Rising Sun, per doz. 654 Stove Enamel, dz. Ph IND tek tt at ek Bat oo So Vulcanol, No. 10, doz. 1 30 Stovoil, per doz. ~____ 3 00 SALT F. O. B. Grand Rapids Colonial, 24, 2 ib. __. 95 Colonial, 36-1% ______ 1 20 Colonial, Iodized, 24-2 1 35 Med. No. 1 Bbls. 2 90 Med. No. 1, 100 Ib. bk. 1 00 Farmer Spec., 70 Ib. 100 Packers Meat, 60 Ib. 66 Cream Rock for ice cream, 100 lb., each 85 Butter Salt, 280 Ib. bbl. 4 00 Block, 50ib. 40 Baker Salt, 280 Ib. bbl. 3 80 6, 10 Ib., per bale _... 93 20, 3 lb., per bale ____ 1 00 28 Ib. bags, Table ____ 40 Free Run’g, 32, 26 oz. 2 40 Kive case lots _...___ 2 30 Todized, 32, 26 oz. -. 2 40 Five case lots ~------ 2 30 BORAX Twenty Mule Team 24, 1 Ib. packages -. 3 35 48, 10 oz. packages -_ 4 40 96, 14 lb. packages __ 4 00 WASHING POWDERS Bon Ami Pd., 18s, box 1 90 Bon Ami Cake, 18s__ 1 65 Bptlie: 22 85 Climaline, 4 doz. -__. 3 60 Grandma, 100, 5c ---. 3 50 Grandma, 24 Large -. 3 50 Snowboy, 12 Large -_ 1 80 Gold Dust, 12 Large 2 06 Golden Rod, 24 ~_---- 4 25 La Frace Laun., 4 ds. 3 65 Old Dutch Clean., 4 dz. 3 40 Qetagon. $6s —.....__ 3 90 Rinse, 406 2... 3 20 mundo. 2497000 5 25 heesn Cleanser, 48, ee 3 85 Sani Flush, ¥ doz. .. 2 26 Sapolio, 3 doz. ~------ 3 15 Soapine, 100. 12 oz. -. 6 40 Speedee, 3 doz. % Sunbrite. 50s ~-------- 2 10 Wyandot. Cleaner, 24s 1 85 SOAP Am. Family, 100 box oa White, 100 __ 7 m G05 2 00 Fels Naptha, 100 box 5 00 Flake White, 10 box 85 Grdma White Na. 10s 3 50 Jap Rose, 100 box ____ 7 40 Rairy. (00 box. & oo Palm Olive, 144 box 25 8 Lava, 60 Dox 2 Pummo,. 1060 box 4 8: Sweetheart. 100 box __ 5 70 Grandpa Tar. 50 sm. 2 Grandpa Tar, 50 lge. 3 Trilby Soap. 650. ie 2 Wiliams Barber Bar, 9s 50 Williams Mug. per doz. 48 Lux Toilet, 50 3 SPICES Whole Spices Allspice, Jamaica __.. @24 Cloves, Zanzibar ___. @36 Cassia. Canton —_____ 24 Cassia, 5c pkg., doz. @40 Ginger, Africa _.._____ @19 Mixed. No. i @30 Mixed, 10c pkgs., doz. @65 Nutmegs, 70@90 _____ @50 Nutmegs, 105-110 ___. @48 Pepper, Black ..... @23 Pure Ground in Bulk Ailspice, Jairaica __._. @I16 Cloves, Zanzibar -_.. @27 Crista Canton ...-__ @21 Ginger, Corkin ._.__ @18 WES GN 2 @19 Mace Penang 2... | @65 Penrer, Black @19 NUbRESS — a Pepocr, White .___.. @2¢4 Pepper, Cayenne -... @25 Papa, Spanish = _. @2 Seasoning Chili Powder, L% oz. 65 Celery Salt. 13% oz. __ 380 Sage 2.02. 2.0 2 80 Onion Sale 2... i ao Garlic 2 1 35 Ponelty, 34 om. ..... J 26 Kitehen Bouquet ___. 25 Laurel Leaves —--_-_-- 20 Marjoram, 1 oz. ...___ 90 Savery. § om 65 Thyme. 1 on. 90 Fumerel, 1% of. .____ 65 STARCH Corn Kingsford, 24 lbs, -... 2 30 Powd., bags, per 100 2 65 Aree, 24. 1°%b. pkes. 1 15 Cream. 24-1 2 20 Gloss Argo, 24, 1 lb. pkgs. 1 52 Argo, 12, 3 Ib. pkgs. 2 17 Argo, 8 5 lb. pkgs... 2 46 Silver Gloss, 48. ls _. 114 Bilastic, 32 pkgs. ._... 2 55 Miger, 48-1 2... Siger. G0 Ibe 2. 2 2 75 SYRUP Corn Blue Karo, No. 1% -. 2 Blue Karo, No. 5, 1 dz. 2 99 Blue Karo, No. 10 __ 2 Red Karo No. 136 . 2 57 Red Karo, No. 5, 1 dz. 3 44 ned Karo. No. 10 _... 3 29 Imit. Maple Flavor Orange, No. 144, 2 daz. 2 93 Orange, No. 5, 1 doz. 413 Maple and Cane Kanueck, per gal. _... 1 50 Kanuck, 5 gal. Grape Juice Welch, 12 quart case 4 40 Welch, 12 pint case_. 2 25 Welch, 36-4 oz. case__ 2 30 COOKING OIL Mazola Fints 2 dom 22 4 60 Quarts. | doz. _...... 4 30 Half Gallons, 1 doz. 7 75 Gallons, each ......... 25 5 Gallon cans, each -~ 3 35 TABLE SAUCES Lee & Perrin, large_. 5 75 Lee & Perrin, small__ 3 35 Pepper 2.2. 73 60 Reval Mint =... 2 40 ‘Pobasee, smalk —...._ 3 75 Sho Y¥5u, 9 o2.. doz. 2 00 Aq). Jarno .. 4 75 oP one 2 85 @aner 2 62. 2 3 30 TEA Japan Mée@iunm ULM @€holee 22. 21@29 Haney (2 35@38 No: TF Nibbe = 32 Gunpowder Ciélce 40 Nancy 0 47 Ceylon Pekoe, medium 41 English Breakfast Congou. medium ______ 28 Congou, Choice ____ 35@36 Congou, Fancy ____ 42@43 Oolong Mediu 39 Choice 45 BAnNey - 50 TWINE Cotton, 3 ply cone ____ 25 Cotton, S ply Balls ss VINEGAR F. O. B. Grand Rapids Cider, 40 Grain 16 White Wine, 40 grain__ 2vu White Wine, 80 Grain 25 WICKING No. 9, per gross ______ 3U No. 1, per grosg 1 2 NO. 4 ver Zross ______ 1 5u No. 3. per grosg 2 3u Peerless Koils, per doz. yu Kochester, No. 2, doz. 50 ttuchester, No. 3, doz. 2 vy Kayo, per doz 76 WOODENWARE Baskets Bushels, Wide Band, wood handles ______ 2 00 Market. drop handle__ yt Market, single handle 95 Market. extra ._. 1 60 spn, large 8 50 Splint, medium ....__ 7 60 Splint, spe" - 6 50 Churns Barrel, 5 gal., each __ 2 40 Barrel, 10 gal., each__ 2 55 3 to © gal.. per gal. __ 16 Pails 10 gt. Galvanized ____ 2 60 12 qt. Galvanized __ 2 85 14 qt. Galvanzed ____ 3 10 1z2 qt. Flaring Gal. Jr. 5 00 0 at. Tin Dairy 4 00 Traps Mouse, Wood, 4 holes. 60 Mouse, wood, 6 holes. 70 Mouse, tin, 5 holes ___ 65 Hat, wodd 1 0c eat, Supitie 2 1 00 Mouse, spring —_______ 20 Tubs Large Galvanized ____ 8 75 Medium Galvanized __ 7 75 Small Galvanized ____ 6 15 Washboards Banner, Globe 5 Brass, single 6 Glass. single __.__ 6 Double Peerless ______ 8 56 7 5 7 Single Peerless Northern Queen ______ Universal 25 Wood Bowis 3 in. Butter 5 00 15 im, Butier —.. 9 Ov it in, Butter 18 00 iS in. Hutter. 25 00 WRAPPING PAPER Fibre, Manila, white__ 05 No. 2 Mira. 2. on™ Butchers D F 05% Krgte oe Wraft String —.......... vss YEAST CAKE Mastic. 3 dom ....... a Sunlight. 3 doz. —.... 2 70 Sunlight, 1% doz. ..... 1 35 Yeast Foam, 3 doz. _. 2 70 Yeast Foam, 1% doz. 1 35 YEAST—COMPRESSED Fleischmann, per doz. 30 Red Star. ner doz. 20 MICHIGAN TRADESMAN March 29, 1933 SHOE MARKET Michigan Retail Shoe Dealers Association. President—Elwyn Pond, Flint. Vice-President—J. E. Wilson, Detroit. Secretary—Joe H. Burton, Lansing. Asst. Sec’y-Treas.—O. R. Jenkins. Association Business Office, 907 Trans- portation Bldg., Detroit. Sound Business Precedes Purchasing Power. Can vou visualize any lasting recov- ery without restoration of consuming power? That is the real test to follow the beneficial actions taking place in Washington. The consumer must now stage a comeback. We learn from our newspaper source at Washington, that President Roose- velt is tremendously pleased with a letter he received from a patriotic shoe man. This man wrote: “We are with you, Mr. President. We admire what you have done and what you are doing. But the job is too big for one man to handle. I wish, as an individual, to do my bit. If every individual in America would assume the responsibility of mozilizing his time and effort, you would have 123,000,000 little presidents of their own lives and living, working for the good of all. “As an individual, I have looked at resolved to my business and have make it sound, solvent and serviceable. And I want vou to know that I stand ready to do my share.” With that spirit, America will win and win quickly. The individual no longer wishes to lean on his bank, his industry or his government. He plans to stand on his feet and build for him- self a successful life while giving to every man the privilege of doing the same, “Sound banks” as a mandate by the Government, means sound business and sound business practice. Of this we can all be sure—that sound banks are going to insist upon a policy of loans to only those businseses that are sound in management, in structure, in pur- pose and in operation. One thing that will do more to bring about a recovery or a resump- tion of purchasing power, will be fair dealings to workers. Every industry, indicted for examples of exploitation of labor be- Strikes have been called because “shoe work- including shoes, stands yond the needs of the hour. ers are working for such low wages that they are obliged to go to welfare departments, after working a_ full week, A new courage to ask a fair price for a product is obligatory if factory workers, as consumers, are to be again measured as a consuming-power for all the goods and services needed un- der American standards of living. 3efore we can have sound products, we must have sound wage schedules. Before we can have sound retail stores, we must have sound economics per- nutting a living profit for all the goods and services, back to the raw stock itself. The very fact that Government in- sists upon sound banks, is going to through the streams of trade which have to be have its repercussions made sound, secure and solvent if con- suming power is to be maintained. The talk of inflation, which was at a high point a day or two after the National banking holiday was declar- ed, seems to have been largely the result of wishful thinking, and to have flattened out considerably as the vari- ous phases of the situation were con- With new currency under distinct control, with growing assur- ance that the gold standard will be maintained with stocks of raw ma- terials comparatively heavy, and un- employment at or near the peak, wide- spread inflation at present seems im- probable. Also, the liquidation of im- paired banking assets will for some time tend to cool security and com- modity prices. The most helpful phase of the past few days has been the rallying of con- fidence. As the direction taken by new leadership proves to be sound, confidence will continue to increase, and business to improve. Forty-three billions of bank deposits must include some latent purchasing Personal inventories of goods have certainly not increased materially in the past year, and if the damned- up volume of desired goods was large last Spring, it must have been aug- sidered. power. mented in past months. Demonstrated confidence alone can force it to flow] The year is still young, and the 1933 profits of producers and distributors will be measured by the confidence shown by them.—Boot and Shoe Re- corder. —_2++—___ Choose Fall Shoe Colors. The color committee of the Tanner’s Council of America has designated Indies brown, Maderia brown and New Admiralty blue as classic staples for the volume shoe trade during the Fall and Winter of this year. The im- portance of fawn brown and swagger brown used alone and in combination will also be noted on the color card when issued. Bourbon and brown sherry were repeated for men’s styles. A new lighter custom shade will be brought out later. - George H. Mealley of the Ohio Leather Co., Philadelphia, has been elected chairman of the com- mittee. ——_+-.+__ Shoe Orders Show Gain. Reflecting the general feeling that shoe prices may advance shortly, re- tailers have placed several orders for goods this week. Pre-Easter demand is also partly responsible for the ac- tivity, which is the heaviest in many weeks. While as yet there has been no tangible evidence of higher quo- tations, leading manufacturers are not accepting orders very far in advance, in order to protect themselves against increased leather quotations. At the present time hides are about 114 cents above their low point of the year, which was the middle of last month. ——_22.__ Orange Fruit Cream. In a mixing cup place a fresh orange which has been cut up in small cubes. Add one ounce of simple syrup, one scoop of vanilla ice cream and some milk. Mix well on mixer. Serve with whipped cream. IN THE REALM OF RASCALITY. Questionable Schemes Which Are Under Suspicion. Ovelmo Co. and J. C. Hutzell, Fort Wayne, Ind., vendors of “Ovelmo Cream,” an alleged cure for eczema, itch, salt rheum, and tetter, agree to discontinue representing that eczema can be cured by the use of Ovelmo, without a statement to the effect that the cure applies’ only to the itching or eruption; and to discontinue represent- ing that fifty thousand persons have been cured of eczema by Ovelmo treat- ment, and that it has cured the worst cases of eczema, itch, salt rheum, and tetter, when such are not the facts. Morris R. Shapiro, Charles Shapiro, Mary Shapiro and Robert Shapiro, trading as Uca Mentho Co., Chicago, vendors of a healing and vapor salve designated “UCA-Mentho Healing and Vapor Salve,” agree to discontinue ad- vertising in a manner fo imply that a watch will be given for selling twelve boxes of the salve at twenty-five cents a box, and that twelve perfume novel- ties are also sent to be given free to each purchaser, when in fact, the agent is required either to sell twelve boxes and remit $3.50 in excess of the sum obtained from the sales or to sell twenty-four boxes and remit $1.95 in excess of the sum obtained from the sales, before the premium is given, and the cost of the novelties, purported to be gratuities, is included in the price charged for the salve; and to discon- tinue representing that a premium will be sent upon receipt of a certain sum, when an additional remittance is re- quired to cover packing charges. EF. j. Eller, trading as Eller Co., New York City, vendor of a book con- taining names, addresses and informa- tion about securng home work agrees to discontinue inserting advertisements in the “Help Wanted” column, headed “Help Wanted—Female” and directing women wanting reliable kinds of work to write Eller Co. for information and to enclose stamp, when having no em- ployment to offer; and to discontinue inserting any advertising matter in fur- therance of the sale of the book, in a classified column captioned to indicate employment is being offered. Hagen Import Co., St. Paul, vendor of an herb tea medication alleged to prove effective as a home treatment for rheumatism, neuritis, arthritis and lum- bago, agrees to discontinue represent- ing that the herb tea has uses other than those of a medicine combining diuretic, laxative, and stomachic prop- erties, and that it is a proper treatment for rheumatic conditions other than those pains often designated by the layman as rheumatic but which are due to stomach disorders, faulty elimina- tion or excessive uric acid. A vendor-advertiser engaged in pub- lishing a magazine using the puzzle form of advertising to obtain agents, agrees to discontinue representing that any prizes offered are free and that any prize is offered for the mere solution of a puzzle, when such are not the facts; to discontinue representing that a certain contest for prizes is open to persons who solve a certain puzzle, unless and until entrance into the con- test is so limited; and to discontinue using advertising matter containing a puzzle and offering a prize to the win- ner, without a conspicuous statement in such advertisements to the effect that something other than the solving of the puzzle will be required before the prize will be awarded. J. Bergman, Inc., and J. Bergman, New York City, vendors of alleged antiseptic preparations for use by wo- men, agree to discontinue representing that the preparations are germicides, are non-poisonous, and will prove in- fallible in the treatments of certain conditions, when such are not the facts. Munich Method, Inc., Buffalo, ven- dor of a treatment for goitre designat- ed “Munich Method,” agrees to dis- continue advertising that it is a com- petent treatment for any other than simple goitre; and to discontinue rep- resenting that the preparation repre- sents the latest scientific method for the removal of goitre, that it will prove effective regardless of the size or char- acter of the goitre unless it has reach- ed the incurable stage, that there is a high infant mortality caused by goitre, that seven out of ten children born to families where one of the parents is goitrous, are in danger of Cretinism, and that treatment taken by the mother prior to the birth of the child will develop the child’s thyroid gland. G. C. Brashear, who solicited collec- tions from the business men of this city and surrounding towns some weeks ago on the assurance that he would establish an office in this city, has evaporated without reporting to his clients on the payments he suc- ceeded in securing. At last accounts he was busy along the same line at St. Johns, ositive protection profitable investment ‘1 the policy of the yy MICHIGAN 4 SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY Mutual Building . : Lansing, Michigan March 29, 1933 MICHIGAN TRADESMAN 23 OUT AROUND. (Continued from page 9) tificates he holds. After he had work- ed for Taylor & Sutler he asked their permssion to take over the book- keeping department of the establish- ment, which was cheerfully granted. Later on the house took over the sale of Standard Oil products in three counties and Mr. Hutchins was placed in charge of this department, both buy- ing and selling. Aug. 1887, he was called to Detroit to take a responsible position with the wholesale drug house of James E, Davis & Co. where he re- mained nearly eleven years. As soon as Mr. Davis discovered the rare capability of his new employe Mr. Hutchins was made assistant manager. June 13, 1898, he came to Grand Rapids to take the position of credit man for the Hazeltine & Perkins Drug Co. The day happened to be Friday and Dr. Hazeltine, who was then the official head of the house, requested his new associate to report for duty the following Monday, because he did not like the jinx of Friday, the 13th. Mr. Hutchins declined to act on the doctor’s suggestion and has been at his desk ever since. For many years he has been both the official and active head of the institution, which is uni- versally conceded to be the model wholesale drug house of America. E, A. Stowe. —_>-~+___ New Idea in Potato Chips. Dated potato chips have been placed upon the market in Cleveland, Ohio. The chips are packed in a glassine bag with a cellophane window which bears a sizeable red seal, with the words: “Guaranteed Fresh Until March 6,” or whatever date the time of packaging makes imperative. The chips are un- salted. The function of salting is per- formed by a paper tab which is pulled when opening the bag. The salt is contained in the folds of the bag at the top. When the bag is opened the salt shakes down upon the potato chips. Printed upon the bag is: “The result of modern research, these potato chips are made by a new, improved, more costly process that produces a superior product. Their delightful flavor and fresh crispness are better retained if they are left unsalted until used. This package keeps the salt in a separate pocket. The date stamped on this package is your guarantee that these potato chips are fresh and crisp.” The various sizes of the dated potato chips retail at 5, 10 and 23 cents. ——__+ 2. Silk Price Rises Withheld. With a soft undertone prevailing in raw silk, the expected rise in broad silks has failed to materialize. Some of the very low end goods are a shade firmer, but the general market stands on about the same price basis as be- fore the banking moratorium, The dress trade is increasing its commit- ments slowly, but with expanding Easter demand may be in the market for substantially increased quantities in the near future. The mills are watch- ing the stock goods situation carefully and are holding current production in check. Retailers have been in the mar- ket placing re-orders on goods featur- ed in recent promotions. , , P 4 , } , , j } } , } , } } , } } } } } } } } } SO a OT I FT TT TO OT Oe Ge ae Oe Cutting Down Insurance Cost Existing conditions have forced many commercial enter- prises to reduce overhead expenses wherever possible and practicable. One item frequently singled out for a drastic cut is that of insurance costs. Often it is felt that a worthwhile saving can be effected by materially reducing the amounts of various policies carried or by dropping some lines of protec- tion altogether until business improves. Undoubtedly it is well to make a careful survey of insurance requirements and to ascertain that there is no coverage being carried over and above what is really needed in view of pres- ent inventories and the general situation. But it is the height of imprudence to let go any protection until it is established beyond doubt that the safety of the business or of the indi- vidual will not be put in jeopardy by the lack of it. It goes almost without saying that the present is the worst possible time in which to be found inadequately insured should a loss occur. Accordingly, it is false economy to cut insurance below the amount actually needed to give proper and sufficient pro- tection. At this time cases are common in which, after a fire, ad- justers find that the amount of insurance carried is but a frac- tion of the loss sustained. In that event the business man may have to shoulder a financial burden that will handicap him for the rest of his life, all because of this effort to reduce expenses by saving a small amount on the yearly cost of his insurance. A merchant in one of our cities had a fire recently, involving practically a total loss on his stock of goods, valued conserva- tively at $25,000. On this he carried only $7,500 of insur- ance, having allowed $15,000 to lapse over a period of six months prior to the fire. He now realizes that his policy of retrenchment by cutting down the amount of his insurance protection was essentially a penny-wise-pound-foolish one, and one which he will never repeat if he is ever able to estab- lish himself in business again. A careful survey of your insurance may disclose means of reducing your insurance costs without weakening your protec- tion. Such a survey should deal with total insurance require- ments as a whole, and not with a single line or two. . Consider- ation should be given to the relation of one line of coverage to another. Should you wish, the representative of a mutual insurance company, capable and trained in insurance affairs, will assist you in making such an audit. He will study your insurance problems with you, always with your own interest foremost in his mind, and quite probably will be able suggest a readjustment of your insurance program that will result in a reduction of your insurance cost without a sacrifice of pro- tection. Anal elle lta ltt An LR ntl sa — nn ti el ln al AR ERA A IN OB ( che. ott... ath. attr thir. atth..tttin. thin... .2tie..2trn..atie..atdn. athe. sie atie. aie atin sien alte nim ates otra ate, atten atenntnafan ation, cttnsalnafr.ie,.san. cal... alr tll tt tl tll tll tl tt ie oti tll ntl ltl witht lt nll ltl ntl tt nll tl ltl tt tall wll ttl nil acl, Official Report of Dry Goods Conven- tion at Lansing. (Continued from page 15) well earned reputation of being a safe insurance underwriter. He has the hearty support of J. N. Trompen and his board oi directors. We never hesi- tate to recommend to our merchants the patronizing of their own insurance company and utilizing Mr. DeHoog’s valuable advice and counsel on insur- ance problems. The Nominating Committee consist- ed of Messrs. F_ E. Mills, J. €. Foel- ler, J. R. Brink, D. W. Goodnow and J. T. Milliken. They carefully scrutin- ized the list of officers and directors for the entire period of our existence and made nominations subject to the approval of the convention as follows: President—Thomas Pitkethly, Flint, succeeding Geo. C. Pratt. First Vice-President—D. ler, Harbor Pitkethly. Second Vice-President—Henry Mc- Cormack, Proud. Mihletha- Beach, sticceedine TL. Ithaca, succeeding Paul Secretary-Treasurer—Clare R. Sper- ry, Port Huron, succeeding Clare R. Sperry. Dtrectors—Fred E. Park, Adrian, succeeding Fred E. Park: I. P. James, Saginaw, succeeding H. McCormack; F, F. Ingram, Jackson, succeeding Van BD. Field: W. K. W yan- dotte, succeeding H. N. Mehlhose, 3ush, The directors elected !ast year for a two-year term are J. C. Grant, Bat- tle Creek; H. L. Wever, Ionia; Claude Pemberton, Howell. It was moved and carried that the report of the committee on nomina- tions be accepted and that the gentle- No one need to feel that the affairs of the men named be declard elected. Association will be forgotten when re- sponsibility rests in the hands of so capable a man as Mr. Pitkethly. Jason E. Hammond, Mer. Mich. Retail Dry Goods Ass’n. a Juvenile interest is being effectively enlisted by a number of business or- ganizations in a number of ways. An automobile maker is enlarging his prospect list by offering a two-foot model of his car to youngsters, the when the premium being presented prospect is sold. Standard packaged goods in miniature stock the shelves of several miniature stores being shown in the toy departments. Picture puzzles are being offered as premiums, etc., by a growing list of companies. Phone 61366 John L. Lynch Sales Co. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan Business Wants Department Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subSe- quent continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts. 24 MICHIGAN TRADESMAN March 29, 1933 Items From the Cloverland of Michi- an. Sault Ste. Marie, March 28—With the coming of Spring it makes us feel that happy days are here again. We are proud of our new President Frank- lin D. Roosevelt. We handed him one of the toughest jobs in history, and how fearlessly, courageously and de- terminedly he tackled it. In less than a week after he took office, he had it licked. From the depths of fear, from the bottom of the pit. he lifted us up, and again we see the bright sunshine of hope. Confidence has been restored and fear has been put to flight. For this we owe our President our deepest gratitude. Most business men and most officials in Washington saw the bank crisis coming. It had been brew- ing and threatening for months. Now that it is over, we feel like a sick per- son who has suddenly become well. We have had a country-wide bank housecleaning. Our house is in order and we are ready to do business again. There is more genuine relief and a bet- ter sentiment among our people than there has been for three years. People evervwhere feel that this is the last and final hurdle, that the darkest days are now definitely past and that we can turn only one way—upward. Some two billion dollars of new currency will be put into circulation. The banks which are doing business have the ap- proval of our Government. They are sound. There are predictions on all sides that boom times are just ahead and that commodity prices will in- crease rapidly. Now is the time to get going, to grasp opportunity. The time for waiting is past. for the stage is set for a rapid recovery, Optimism is abroad throughout. The men of vision and action to-day will be the leaders of to-morrow. We don't want to let this new deal catch us napping. : A new style shop will be opened in the near future by Miss Jessie Ferris and Miss Bertha J. Borgen at 108 Rdge street. It will be known as the Elite Style shop for women. Miss Ferris will need no introduction to the public, having spent most of her life living in the Sault, and for the past ten years has been employed as secretary to Dr. E. H. Webster and previous to that time head accountant for several years with the Cornwell Co. Miss Ferris is a member of the Bowating Club of business and professional wo- men. Miss Borgen, whose home is in Moorhead, Minn., is supervisor of art in the Sault high school. She has studied and had experience in dress designing. The building, which was formerly a hat shop, is being re- decorated and remodeled. Miss Borgen will direct the plan of decoration. A complete line of ladies suits, dresses, sports wear and millinery has been ordered for the opening. The new firm has faith in the home town, which offers a bright future. The State Savings Bank at Manis- tique will open Monday morning, after being closed since the holiday closing. This will mean much to the merchants who have been handicapped since the bank closed. A banking emergency used to be when somebody at the bank telephoned to notify vou of an overdraft. W. H. Peck, who came to the Sault more than forty years ago and opened the first candy kitchen, died at his home last Friday, after suffering from a paralytic stroke several months ago. Mr, Peck’s life was closely associated with the growth of the Sault. After selling out his candy business, he en- tered into the lumber business which he followed for several years. He was also associated with the Johnson har- ness shop for several years. In later vears he was associated with the Lock City Manufacturing Co., of which he was President. He was also connected with the Troy laundry and owner of the Pasadena apartments. He leaves to mourn his loss a widow, three sisters and one brother. He was a member of all the Masonic lodges and of the First Baptist church. He left a large circle of friends who extend to the bereaved their deepest sympathy. It is all right. When we got to the bottom, the bottom didn’t fall out. William G. Tapert. —__ 2.2. Be Sure and Vote April 3. Whether you believe in the 18th Amendment or not, it is your duty as a voter to go to the polls on April 3 and cast your ballot on the question of its repeal. Michigan voters have already expressed an overwhelming sentiment for repeal. They did this when, on Nov. 8 last, they voted to repeal the prohibition clause in our state constitution. Now we are to de- cide our stand on the question from a National standpoint. This may seem confusing to some, but we must first realize that National prohibition is a question entirely separate from state prohibition. In proposing that Na- tional prohibition be left to the judg- ment of conventions in the several states, in accordance with article 5 of the constitution of the United States, the Congress took the only step pos- sible in order to secure a National referendum on repeal. That most of the states had already expressed them- selves on their own state laws was not sufficient. National action on the 18th Amendment itself was required. Michigan will be the first state in the Union to vote on National repeal. They will do this April 3 when they go to the polls and vote for conven- tion delegates nominated as pledged wets and drys by non-partisan county boards under the Keidkamp bill. This is the bill our Michigan legislature passed, calling for the “convention of the people” in this state, which con- vention must pass on ratification or rejection of the proposed twenty-first amendment. This twenty-first amend- ment repeals the 18th amendment and provides further that no liquor or beer can be shipped into any state which wishes to remain “dry.” After thirty- six states have ratified this new amend- ment to our National Constitution it will go into effect. Passage of the beer bill by Congress has led some to believe that any fur- ther action on prohibition was unneces- sary. This is not the case. This beer bill has nothing whatever to do with the 18th amendment. Congress could have passed it at any time. It is simply changing our National legal description of intoxicating liquor from those liquids containing one-half of 1 per cent., which was the old limit, to slightly over 3 per cent. The voters in Grand Rapids will find om the voting machines the following: “Delegates to the convention called for the purpose of ratifying or reject- ing the following proposed amendment to the constitution of the United States of America: “Sec. 1. The eighteenth article of amendment to the Constitution of the United States is hereby repealed. _ “Sec. 2. The transportation or im- portation into state, territory or pos- session of the United States for deliv- ery or use therein of intoxicating liquors, in violation of the laws thereof is hereby prohibited.” To vote for or against the repeal of the 18th amendment it is necessary to vote for the delegates pledged for or against the repeal of the 18th amend- ment. Kent county is divided into three representatjve districts. Grand Rapids is the first representative dis- trict and will have three votes in the convention. The South Kent or second repre- sentative district (Rep. Look’s district) will have one vote in the convention. The delegates are: for repeal, John M. Dunham; against repeal, J. Pomeroy Munson. The North Kent or third representa- tive district (Rep. Post’s district) will have one delegate: for repeal, Wm. S. Lamoreaux; against repeal, Harold Sauer, The repeal of state prohibition, voted by the citizens of Michigan last No- vember, will be effective only when the 18th amendment to the National constitution is repealed. Over forty states have already enacted bills call- ing for conventions to pass upon this question, The repeal organizations believe that prohibition in the United States will be ended within less than a year. Dorothy S. McAllister. -———_2>-.___ A. C. Allen, merchant at 59 Man- chester street, Battle Creek, renews his subscription to the Tradesman and says: “I am very late with this remit- tance, and I deeply regret it, but busi- ness has been so very poor, I feared for a time I could not continue my subscription. I’m glad to say I can see a little improvement, and I am deter- mined to be with you as you complete the half century, and bring out that great big anniversary issue, an achieve- ment which will win for you the hearty congratulations of your host. of friends.” —_2>2>___ Jury of Women Sale. A jury of clubwomen, enrolled from twenty neighboring communities, was used by a store in a large city to re- view in advance the values intended for its anniversary sale. The women were shown samples of the merchan- dise to be offered in the sale, each buyer displaying and “selling” his own merchandise to the assmebled group. In some cases price changes were made at the suggestion of members of the jury. The fact that “the jury of women” passed upon the values was featured by the store in the advertise- ments announcing the sale. —>~- =. __ Mate Sale. A merchant in New England reports that he secured a 69.4 per cent. return from a direct mail sale designed to increase his rural following. A heavy canvas work glove was enclosed with a letter inviting the prespective cus- tomer to come in and claim the mate of the glove. Included in the letter was a reprint of the merchant’s advertise- ment in the local paper. This mer- chant reports that 580 mailings, costing slightly less than $150, brought 401 customers and prospects into the store to claim their gloves. The purchases made by these callers totaled $4,325.80. —-_ Seamless Meshes Hold Favor. In contrast to the absence of demand for full-fashioned mesh hosiery, selling agents report that they were doing a good volume of business on the low- end seamless styles. These are usual- ly of the smaller mesh types, selling at about $1.50 per dozen and retailing at 25 cents per pair. These styles are the only group in the mesh classifica- tions which will repeat their popularity of last year, it was said. Mesh anklets to retail at 10 cents per pair are also moving fairly well at this time. Money Back Sale. A store in Indiana reports that it features a money-back guarantee on the specials it offers each Saturday. If, after having purchased a special, the customer finds that the same arti- cle might have been bought on the same day from some other store at a lower price, this store offers to receive the merchandise back, or to refund the ‘purchase price without question. It is claimed that this guarantee satisfies those who like to compare prices, and also those who like to save money and yet do not care to “shop around.” | —__»-.+____ Rugs From Scraps. Another new development in the textile field is a process for joining strips of carpet so that they look as if woven on a broad loom. Scrap or waste pieces may be utilized to make larger carpets, without seams show- ing or joints being so raised that they will wear down more rapidly than the carpet. The new process can be ap- plied with existing factory equipment, the cost is claimed to be no greater than for older methods, and laboratory tests promise that a good bond wil: last twenty years. ——_++>____ Mail Orders Continue Heavy. The revival of activity which fea- tured the wholesale markets last week continued in evidence Monday. Mail orders were reported as heavy, a!- though the number of buyers in evi- dence was said to be less than a week ago. As was the case last week, inter- est centered strongly on ready-to- wear, with quick delivery sought in most instances. While talk of the shortage of merchandise for quick shipment is heard, this is dependen:‘ cen consumer response. —_2+.__- Sing a Song of Taxes. Tax bis head, tax his hide. Let the Government officials ride. Tax h‘s cow, tax her calf, Tax his horse and tax his ass. Tax his houses, tax his lands, Tax the blisters on his hands. Tex his ford and tax his gas, Tax the road that he must pa'ss, Tax the payroll, tax the sale, Tax his hard-earned paper kale. Tx his nipe and tax his smoke, Teich him Government is no joke. T.x the water, tax the air, Tax the sunlight if you care. Tax the living, tax the dead, Tax the unborn ere they’re fed. Tax their coffins, tax their shrouds, Tax their souls beyond the clouds. Tax them all and tax them well, Tax them to the gates of hell. 22-2. Four More Red and White Stores. Three new Red and White Stores opened last Saturday. I. M. Wolbrink, Cedar Springs: j. Wierenga, Dutton, and F. A. Keech & Son, Moseley, On Saturday of this week R. E. Curtis, Edmore, wi!l open. —_~++.___ Honey Frappe. In a mixing cup place a large scoop of vanilla ice cream and milk. Add one ounce of pure strained honey, Mix well and serve. re Nea, we po sais ke ee ee Was sn tt 2 Ren PRE tt ications sp gate: * Piss nin Tees med Fal ita sada, = a ee i i} | iy i ee | ; MODERN CUTS OF PORK This is the twenty-fourth of a series of articles presenting modern methods of cutting pork which are being introduced by the National Live Stock and Meat Board.—Editor’s Note. THREE MAJOR CUTS OF SMOKED HAM (Continued) Ham butt slices were suggested in the preceding article as one of three ways to use the smoked ham butt. The other two ways are described here. HAM BUTT CUT INTO TWO PIECES The smoked ham butt may be used to advantage by cutting it into two pieces, providing a piece for baking and one for seasoning. Art. XX1V—Cut 3 The piece which contains the aitch bone may be used for seasoning purposes. The TI can anaes d Art. XXIV—Cut 2 other piece is practically boneless and will ie butt 1s cut as indicate : : make a desirable, easily carved cut for by the white line on the 1. Cut the butt into two pieces. baking. picture above. HAM BUTT CUT INTO DOUBLE SLICES Seasonable demand often necessitates cutting a maximum number of slices from a smoked ham. The meaty section of the butt may be converted into double slices which are very attractive in appearance. ‘s Art. XXIV—Cut 5 Art. XXIV—Cut 4 2. Cut into double slices. 1. Turn meaty section over so that the cut sur- face will rest on the block. Be Art. XXIV—Cut 6 Art. XXIV—Cut 7 3. Open the double slices as though opening the 4. An attractive display of double slices. At the pages of a book. upper right is the aitch bone piece for seasoning. 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