Sayin ieee Sp centennial a Sree mmm I MRO mn CT hen we nn ge are renga: a nag LP? we FI NN ZR AF AUGRANENUS OREEE oh oR EEN Com: SSS (kp BiiZ ES SQXK y - YZ . So ( handy a, p3 SAN VS y ‘ e ys WOR) ES oN ae IAS C1 Miers 2 NG PELs Sy, Zs 2 ef () cz \ a eae \y A IN SL AE) AG sy WN : a) hee ae ra) ES 9, So) a Ae ae ZG) ORG CDW Pam : SQ ae Ee \)) ) \ 4) BES a Dy} | (oN Y A Z 5} \) \ T : E G uy Oo 7 ee ce EN 1/e i ee 7 are GE2G@ (a , CR, Se pif 1 REE EEE, EL BE Ba I genre So [eh et OSS NN CNOA VZZZ- OR CePUBLISHED WEEKLY 3 0G Ci SS TRADESMAN COMPANY, PUBLISHERS 350) ) SOS OW DIESE RSS ASO NSE ASS a Fiftieth Year GRAND RAPIDS, WEDNESDAY, MAY 10, 1933 Number 2590 Bee ee ee ee, We ee ee es MY TASK To love some one more dearly every day, To help a wandering child to find his way, To ponder o’er a noble thought and pray, And smile when evening falls — This is my task. To follow truth as blind men long for light, To do my best from dawn of day till night, To keep my heart fit for His holy sight, And answer when He calls — This is my task. And then my Saviour by and by to meet, When Faith hath made her task on earth complete, And lay my homage at the Master’s feet Within the jasper walls — This is my task. MAUDE LOUISE RAY Ss. H. PICKUP SR we EE, GS, GR WS We, es ‘ae, a ss as ee. as ee. as S 5 j ; 5 j 4 i f 5 Bw was, es, sn ‘es as ‘ae, as, a ed a. as. ss Here's a real HEADLINER! Chase & Sanborn’s Tender Leaf Tea is richer in theol — the flavor-bearing oil found in tea. Thousands of tea-drinkers are turning to this better tea. You can make it a headliner for you, too, by giving it your best selling efforts. Then, besides profits, you'll gain the advan- tages of Standard Brands Merchandising Pol- icy — frequent deliveries, fast turnover and quick profits. CHASE & SANBORN’S Tender Leaf TEA Product of STANDARD BRANDS INCORPORATED Rademaker-Dooge Grocer Co. Distributors of Anchor Red Salmon Red Heart Med. Red Salmon Surf Pink Salmon Bull Dog Sardines Red Crown Sliced Beef The House of Quality and Service INCREASE YOUR Candy Sales ‘Profits FEATURE BULK SPECIALTIES ORDER FROM YOUR JOBBER PUTNAM FACTORY GRAND RAPIDS, MICH. SII TRENGTH COMPANIES REPRESENTED HAVE Assets $65,931,787.14 Surplus $23,396,338.15 ERVICE Correct Insurance Coverage Engineering Advise AVINGS 121% To 40% According To Classification of Property THE MILL MUTUALS AGENCY LANSING, MICHIGAN Mutual Building Phone 20741 DETROIT OFFICE GRAND RAPIDS OFFICE Transportation Bldg. Grand Rapids Trust Bldg. Fhone Phone 95923 Randolph 0729 Vigoro Inoculation Semesan Bulk GARDEN SEEDS Vegetables and Flowers We specialize in LAWN GRASS and GOLF COURSE Mixtures SEEDS Write for our special prices INSTANT SERVICE Telephone 4451 ALFRED J. BROWN SEED CO. Grand Rapids, Mich. Wholesale Only Packet 25-29 Campau Ave. Wholesale Only Wholesale Only Wholesale Only B DISTRIBUTORS of PINE TREE Brand FARM SEEDS . Ls. E ERAT Are the canned foods you feature grown and packed Nhe brand a ae r in your home state? W. R. Roach & Co., Grand Rapids, main- tain seven modern Michigan factories for the canning of products grown by Michigan farmers. A complete line of canned vegetables and fruits ne ca ee ” : a Me as S fecntn SSR an Bitte nse. a Si sansa a « 4 i Fiftieth Year GRAND RAPIDS, WEDNESDAY, MAY 10, 1933 ADESMAN Number 2590 MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men. SUBSCRIPTION RATES areas follows: $3. per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.56 per year, payable invariably in advance. Sample copies 10 cents each. Extra copies of current issues, 10 cents; issues a month or more old 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. SOME TRENDS IN TRADE Sidelights on the General Business Situation Tie fifty-pound weights to the feet of a broad-jumper. If he moves at all it is an inch at the time. Take the weights off and watch him go! That’s about what happened to the country these last three weeks. Declaration of the gold embargo and announcement of definite reflation plans have given the country a running jump toward prosperity. We can’t expect to get there at once, but at last there’s uno- nimity of opinion that the shackles are off. Proponents of the so-called Thomas measure advance twelve prosperity points as the advantages: (1) bank de- posits will be converted into com- modities, real estate and property, (2) owners of collateral will negotiate loans to take advantage of rising prices, (3) merchants will order to restock empty shelves, (4) wholesalers will place orders for additional stocks, (5) manufacturers will take chances on re- opening their factores, thus making demands for labor and raw materials, (6) these activities will mean new busi- ness for transportation companies and the banks, (7) labor will be employed and additional demands will arise for farm products, hence stimulate and raise farm and commodity prices, (8) bank credit and bank deposits will be thawed out and banks become active again, (9) value will be replaced in all kinds of collateral and securities, (10) credit will be in demand and will be- gin to expand and revolve, (11) the people will be able to obtain money to pay taxes, interest and debts, (12) the government will have funds with which to continue the advance now noted in all lines of private and public activity. Steel, and in our basic industry, normal times the best barometer of capital goods business, now is operat- ing at 35 per cent. of capacity. This is several points ahead of the same period last year, as well as being high for the current year. Steel scrap prices have advanced sharply and indications point to higher prices for finished steel. The April output of automobiles, estimated at 165,000, will exceed the production in April last year. The April decrease in electric pro- duction will be the smallest falling off from the previous year that we have had in eighteen months. March showed a 26 per cent increase in contracts for residential buildings over February, according to F. W. Dodge Corporation figures. In total construction for the first quarter of the year increases were shown over last year in upstate New York and the New Orleans districts. New business booked by the hard- wood mills during the week ended April 15 was 31 per cent. above tie same week last year. All regions showed orders larger than production. There’s been a lot of talk about new revenue from beer but not enough about the increased revenue from beer accessories. Borden officials, for ex- ample, say that during the last two weeks sales of cheses of various types have increased from 25 to 100 per cent. and the entire warehouse and plant stocks of Liederkranz are exhausted. This increased consumption of cheese calls for increased sales of milk, and at advancing prices. So everybody in the circle—farmer, processor, distribu- tor, consumer—is happier, and even the cows ought to be more contented. Outdoor beer gardens are opening up all over the country, and Variety is authority for the estimate that in addition to giving employment to thou- sands of unemployed waiters, the re- turn of beer will bring jobs to more than 1,000 vaudeville acts and a mini- mum of 300 orchestras. “First a good product, then advertis- ing.’ Warner Brothers produced the musical comedy pictures, 42d Street,” and had so much faith in it that they bought more newspaper space than for any recent picture and sponsored a special train which ran from Holly- wood to the inauguration at Washing- ton and back again to the Coast over a different route. The result: the pic- ture is one of the biggest smash hits of all times, despite the fact that banks were closed during the first two weeks of its run. It is in its tenth week at the Strand theater in New York, and has taken in $200,000 at that theater alone. Another new and vigorously ex- ploited product which is going places in a big way is the air-cooled Elec- trolux .Orders in every district are said to exced production. The eastern division ordered a million folders for dealer distribution; the demand was so great that the order had to be upped to three million. An ill wind has blown some good to the can makers. Bootlegging and sub- stitution of lubricating oil have caused several of the oil companies to sell their products in sealed tin containers. Air passenger traffic for the first two months of the year was 17 per cent. better than last year. Passenger miles flown jumped 48 per cent. Air express gained 13 per cent.; air mail dropped 21 per cent. On the American Airways lines passenger traffic in the first quar- ter was 45 per cent. ahead and in ex- press poundage 200 per cent. ahead of last year. Freight car loadings continue to bet- ter the seasonal trend, with miscella- neous freight showing the biggest in- creases. This covers most manufac- tured items. For five consecutive weeks total loadings have increased their ra- tio to the 15-year average. Sales of household washing machines in March showed an over 1932 figures for the third consecutive month. increase In the Boston district ‘sales and prices of wool and hides have zoomed, and retail stores report a better-than- normal after Easter business. In New York stock exchange houses have re- called thousands of workers, cable companies are having the biggest busi- ness in several years, department stores drew a bigger-than-expected response to special sales, retailers are ordering heavily of those goods likely to be first affected by reflation meas- ures. Philadelphia reports the first demand in years for idle factories, and a de- cided improvement in the textile, metal and beverage business. In the Cleve- land district there is a real upturn in the automotive trade. Akron tire fac- tories have jumped production sched- ules as much as 50 per cent.; steel mills are working at double the rate of earlier in the year. Detroit is on a buying spree. The depositors are get- ting back over 200 millions from the two big banks. Auto makers have in- creased their schedules and retail sales last week reached a new high for 1933. Factory employment has increased not only in Detroit but in Battle Creek, Kalamazoo, Flint, Grand Rapids, Jack- son, Benton Harbor and Muskegon. Chevrolet has increased both May and June production schedules by 10,000 cars each. Chicago dry goods houses tell of a sharp increase in telephone and tele- graph orders and requests for price protection on future shipments. Last Thursday’s retail sales of Marshall Field were 14 per cent. ahead of a year ago. March sales of the Chicago ad- dressograph sales agency were the lergest of any month in. two years. Rising grain prices and good crop prospects cheer merchants and manu- facturers in the Minneapolis district. Many farmers have been holding their grain for higher prices, and now have real money to spend. The railroads serving St. Louis and Milwaukee have had to divert many extra cars to those points for beer. shipments. Higher grain prices mean tens of millions of extra dollars in purchasing power in the Kansas City region. Both wholesale and retail trade is at or near the year’s highest levels with cotton selling over 8 cents instead of 5, busi- ness has taken a big spurt in the At- lanta, New Orleans and Dallas sec- tions. On the Pacific Coast March building permits jumped 28.1 per cent. over February in 58 cities of 8 states. Hop growers in California, Oregon and Washington 150 per cent. increase in price. The two new bridges in the San Francisco area will 110 Just as we were becoming convinced that the well-known “turn” had come, Charles M. Schwab, the incorrigible old optimist, stepped out with another prediction—that the depression had “reached bottom” and that “there is an important portent of recovery.’ Well, there always comes a time when every prophet who maintains his stand must be right, and so we aren’t allow- ing ourselves to become upset by what Mr. Schwab says. The Presdient of the Chicago and Northwestern thinks that the railroads will gain from inflation even through their rates are fixed. “What the rail- roads need is more traffic volume,” he says, “and I would not be afraid that operating expenses would increase more than revenue. On our road we could handle 100 per cent. more traffic with no increase in expenses other than the cost of running the trains.” As a result of the rise in grain prices his road received on one day an order for 700 additional cars to move grains from lines west, the largest such order it has had for any one day in three years. Inflationary booms usually run this way—first, a wild speculative start in commodities and equities, such as we have just witnessed. This is followed by a tapering off and then a renewed upward move of more moderate pro- portions but better continued than the first. Salaried workers and most wage earners are “squeezed” temporarily be- cause of a lag between the upturn in prices of the things they buy and in- creased earnings for them. The first beneficiaries are the farmers, the indus- trialists, the storekeepers, the specula- tors and the unemployed. The final reckoning of uncontrolled inflation is utter chaos and collapse, but let us hope (and there are sound reasons for believing as well as hoping) that this reflationary process will be, as Sena- tor Robinson told the Associated Press members in New York, a “prudent in- flation.” are enjoying a cost million dollars. —_—_++»—____ The country is not made great by the number of square miles it con- tains, but by the number of square people it contains. Lines of Interest To Grand Rapids Council The big pot luck supper is over and what a magnitude of viands disap- peared before that mob of one hundred and fifty salesmen and their families. It was amazing how skillfully the La- dies Auxiliary arranged to have such a variety of foods. When everyone had eaten to repletion, along comes a flock of cake and a bunch of ice cream to bring to a close the perfect meal. And coffee! Al De Haan doesn’t fool when he donates his noted brand of Del Monte. It was brewed to a turn and there was plenty of it. Folks that were not there sure missed a wonderful chance to fill up enough to last over Sunday. Music was served during the meal by the Davis Tech orchestra which consisted of so many pieces that they overflowed into the crowd. We counted up to twelve and then got hungry and could not count the bal- ance that were left of the music dis- pensers. It was a splendid organiza- tion and should go far in musical cir- cles if they continue together. At the conclusion of the meal, tables and chairs were removed and the hall made ready for the council meeting. The ladies gracefully retired to their quar- ters for the Auxiliary meeting. The Council meeting was called to order promptly at 8 o’clock by Senior Coun- selor Wagner with all officers present and in their stations. As one looked about the room he was reminded of the good old days when the attend- ance was large and the fireworks plenty hot. The Secretary announced that there were applications for reinstate- ments, transfer and new membership to be ballotted upon. When the Senior Counselor called for the vote, Preston W. Porter, former member of Traverse City Council, and R. P. Jones had been declared members by reinstatement, Wilbur Lowell, of Owosso Council, a member by transfer and Wm. Van Overloop, a candidate for initiation. At the close of initiation the regular order of business prevailed and many things of importance were discussed and disposed of. The committee chair- man read some very fine reports. L. L. Lozier, chairman of the Legislative committee, and Harry E. Nash, chair- man of the Hotel Relations committee are to be commegqnded upon the thor- oughness of their reports and their ability to get co-operation from their committee members. After the teport of L. L. Lozier the council voted to send a copy of the following resolu- tion, which was drafted by John B. Olney, to the Government at Lansing, one to the Sample Case and one to each Council in the state: “To the Honorable Wm. A. Com- stock, Governor of Michigan, and Members of the Administration Board. “Gentlemen: “Whereas—The state press has car- ried announcement of the intention of your honorable body to discontinue the use of dust layer on the gravel highways of the state, and MICHIGAN “Whereas—Such action, if taken, would in the opinion of the under- signed, result in: “Rapid deterioration of our high- ways; increasing the hazard of opera- .tion of all motor vehicles, with atten- dant injury to many of the users of these roads; “Inability of the traveler to keep either himself or his car presentable in appearance due to dust; “Injury to roadside homes and farm crops; “Serious injury to Michigan’s tre- mendous tourist business; “Expenses, greatly in excess of the temporary savings realized, in the re- pair of the physical damage to the roads themselves; “Therefore—We respectfully petition your honorable body to reconsider your action classifying dust layer as a luxury and reinstate it as a necessity in the maintenance and safety of our highways, and the preservation of the essential business of our State. “Dated at Grand Rapids, this 6th day of May, 1933. “Teamwork Group, United Commercial Travelers of America.” An order was also issued for the legislative committee to draft a resolu- tion relating to Bill H. R. 3769, now before the National body and mail a copy to the Honorable Carl E. Mapes, at Washington. It was also urged that each member write individually and acquaint his trade with the conse- quences which might result should this bill pass. The Sample Case carries the information regarding the bill but for the benefit of those who do not have access to that magazine we are here- with reproducing the bill as written by Congressman M. K. Reilly of Wis- consin, “Be it enacted by the Senate and House of Representatives of the United States of America in Congress assem- bled, That no individual engaged in selling, or in soliciting orders for, goods, wares, or merchandise, or the performance of personal services, shall be relieved, by reason of his relation to interstate commerce from the opera- tion of state or municipal laws or ordi- nances requiring licenses, license fees, or bonds of, or otherwise regulating the activities of individuals so engaged. As used in this act the term “state” in- cludes the District of Columbia.” This is a vicious bill and should it be passed there is a possibility that every salesman will have to pay a li- cense in every town in which he sells merchandise. That expense will be re- flected back in the cost of the goods to the dealer and on to the consumer. If enough letters of protest are show- ered into Washington there is little possibility of the bill being enacted. After a very interesting meeting had come to a close, the hall was cleared and Slocum’s orchestra dished up some very fine music for those who cared to dance. From all indications nearly every one wished to care to enjoy the soothing rhythm of the music and the excellence of the dance floor. Old man depression was laid out cold until low twelve when the merry, well-fed crowd dispersed. From reports we are lead to believe that Spaditis is quite prevalent among TRADESMAN our members, We understand this mal- ady is brought about by prospecting for fish bait and appears in the form of large and small blisters on the hands, aching back and sore arches. The dis- ease is not necessarily fatal but should be avoided by patronizing bait venders who are equipped to furnish dainty morsels for the piscatorial gourmands. The Ladies Auxiliary held their final meeting of the spring and elected offi- cers for the ensuing year. One new member was annexed to the rolls in the person of Mrs. C R. Lawton who paid her dues for one year in advance. That is unusual for these times and is deserving of honor- able mention. The following efficient officers will guide the destinies of the Auxiliary for the coming fiscal year: President—Mrs. Harry E. Nash; Vice-Pres.—Mrs. Paul Schmidt; Secretary—Mrs. T. F. Westfeldt; Treasurer—Mrs. Selby Miller. The ladies have been a big factor in furnishing entertainment and lunches for the Council and have made a sub- stantial donation to the Widows and Orphans Fund. The ladies have re- cessed until fall when they will again meet and attempt to do bigger and bet- ter things in fraternal work. It’s a dern good idea to start at the bottom and wake up . The Ladies Auxiliary announces that they will hold a pot luck luncheon at the home of Mrs. Gerald J. Wagner, 145 Morningside Drive, Thursday, May 18. A chop suey course will be furnished by Mrs. Harry Nash in addition to the regular pot luck. Every member of the Auxibiary is urged to be present and to bring a friend. Bridge will be in order after the luncheon and valuable prizes will be awarded to the ladies who are the most skillful at the game. The ladies have held eight previous luncheons and have cleared $25.00 which they have donated to the Widows and Orphans Fund. The pot luck on Thursday, May 18, will be the last of the season. H. E. Connell, residing at 220 East Longview, Columbus, Ohio, has re- quested a transfer from Grand Rapids Council to Columbus Council No. 1. We are sorry to lose brother Connell but our loss is a gain for No. 1, H. S. Penny has been appointed an exclusive Corduroy Tire dealer for Bat- tle Creek and is now located at 131 West Michigan avenue. Haze had many years experience in the tire busi- ness and has been connected with some of the largest concerns in the country. Members of Grand Rapids Council will all be pulling for Penny and wishing him much success in his new venture. The fellow who itches for success must keep scratching. L. C. Dawes has moved his drug stock and fixtures from Lyons to Muir, where he will conduct a modern and efficient drug store. This is a valuable addition to Muir, as it has been with- out a drug store for the past three years. In May, 1918, a drunk jumped into Muskegon Lake and when a copper pulled him out and searched him he found $470 in gold on his person. Those were the good old days when one did not have to spend all his money to get a decent size bun on. May 10, 1933 Senior Counselor Wagner addressed a meeting of the Railroad Employes’ and Citizens league in the Pennsylvania railroad room Friday night. His sub- ject was, “Subsidy of motor vehicles through taxation.” George T. Bullen, 65, proprietor of Albion’s largest department store, died last week, following a paralytic stroke. Mr. Bullen retired from active busi- ness about five years ago. Western Michigan will be called to furnish most of the mint oil for the country this year. Shortage of roots in other producing sections of the coun- try will give local growers favorable advantage in the market. R. W. Bentley had a narrow escape from injury last week while driving near Big Rapids in a blinding rain storm. His car slewed on the slippery pavement and when things cleared away, the trailer he was drawing was badly smashed, the contents water damaged and a thick coat of clay mud was generously distributed over all concerned. Ray is too busy to be de- layed by waiting for car repairs, so he is driving another new Oldsmobile. He has given work to seventy-one men for one day and service to his custom- ers who depend upon him to be on time and in time to keep their stocks complete. Jim Vander Veen, of 61 Griggs street, bumped into a truck over in Muskegon last week and put a few dents in his car. There was no serious damage to either cars or drivers. Joseph McLachlan and family will move to Muskegon about June 1. They returned from Detroit last fall, expect- ing to make their permanent residence here, but Joe’s work is centered in and around Muskegon, so they are locating in the center of his territory. J. Harvey Mann, a member of Grand Rapids Council for the past twenty- five years, has been confined to his hime for several days with the flu. He will probably be able to resume his duties with Foster Stevens & Co. later in the week. It’s funny, but the man you could trust always pays cash. The T. P. A.’s held their annual state meeting in the Elks’ Temple Sat- urday, which ended with a dinner in the cafeteria room. At the conclusion of the business session the following officers were elected: P. T. Hendricks, Grand Rapids, state president; Neal Walker, Grand Rapids; Hal Elwood, Detroit; James Davis, Kalamazoo, and F. W. Stand- ish, Muskegon, vice presidents; A. D. Carroll, Grand Rapids, re-elected sec- retary and treasurer; and C. Evan Johnson, J. E. Laramy and G. L. Fox, board members for three years, and R. L. Byerly, board member for one year. Mr. Tinkler, retiring president, was presented with a beautiful Elk’s ring in recognition of his services, by Mr. Laramy, former state president. Past Senior Counselor B. C. Saxton is a member of the board of Post A, Grand Rapids. The independent dealers association which is sponsoring a food festival this month will wind up the activities by giving a free entertainment in the new civic auditorium the evening of May 15. The program of entertainment to date is as follows: “NAAN ORL SRE LES LEE IEEE NO | i ee Sa May 10, 1933 The four Allens, acrobats; three nov- elty entertainers; Wolverine Four; Rita Jane Rademacher, specialty num- ber; Keller Sisters, Specialty number and V. McDermott, readings. C. H. Thomas will act as master of cere- monies. Several members of Grand Rapids Council who are members of the Grand Rapids Sales Promotion Association are assisting the merchants in the arrangements. H. R. Bradfield, Secretary-Treas- urer of Grand Rapids Council, has moved his offices from the Michigan Trust building to 219 Houseman building. Some have a way that is right, but trucks have the right of way. Tom Fishleigh, made famous by Whitman’s Samplers, is a little tender to the touch around the region of his shoulders. He lays his lameness to changing a tire and perhaps there is where the trouble arose, because he did neglect telling us how big the thing was that got off his hook. Many of the old timers will regret to learn of the death of Adrian Oole, secretary-treasurer of the Grand Trav- erse Grocery Co. Mr. Oole died in a hospital at Petoskey last Wednesday after suffering a stroke on Tuesday. He had ben identified with the business life of Traverse City for the past twenty-five years and was especially active in the Chamber of Commerce work, Surviving beside the widow are two daughters, Zelma Mae and Euge- nia, both students at Hillsdale college. Roy H. Randall, of 1412 Sherman street, and Joseph E. White of 220 West 8th street, Holland, have been reported on the injured list. No details have been available. W. B. Emery, of 429 Crawford, is confined to his home with illness, caused by high blood pressure. It is stated he may be confined to his home for some time. W. B. is a member of 131 and will no doubt be glad to have the boys call. The Vincent Hotel, of Benton Har- bor, has been ordered closed by the sheriff, It is too bad that such a fine structure should be forced to close its doors to the public. This deprives Benton Harbor of its only fire-proof hostelry. Mrs. George Snow, lessee and man- ager of the Rood Inn, Ionia, has noti- fied Harry Nash, chairman of the ho- tel relations committee, that their rates have been reduced and that rooms with bath are now $1.75 and $2. Rooms without bath are $1, $1.25 and $1.50. She states that they are always ready to co-operate with the commercial men and will do all they can to make their hotel a pleasant place for the boys to stop. There are hundreds of muscles in the body and it only takes thirteen to smile. Why over work George Gilmore, new manager of the Elk Tavern, at Elk Rapids, announces that the Tavern is open for business. The new management is thoroughly experienced in hotel and restaurant operation, and knows that the com- mercial traveler is a discriminating traveler. That is why the sizable, im- maculately kept rooms, the excellent meals, the courteous service, and the utterly reasonable rates will imme- diately appeal to the travel-wise and MICHIGAN thrifty members of the United Com- mercial Travelers. E. R. Swett, manager of the Occi- dental hotel in Muskegon, announces that they have rooms without bath for $1.50 and rooms with bath at $2.50. He states that these ate the minimum rates at which they can operate and will be maintained during the depres- sion even though the hotel is operat- ing at a loss. The Milner Hotels, Inc., announce that they have hotels in the following cities that can furnish rooms at $1 and a rate of $3 per week for permanent guests, laundry done free: Hotels Mil- ner and Griswold, Detroit; Hotel Mil- ner, Flint; Hotels Milner and Griswold in Ann Arbor; Hotel Milner in Mus- kegon; Hotel Milner, Toledo, and the Hotel Astor in Akron, Ohio. They also announce that if you are a stranger, they will be glad to pay your cab fare from any depot to the hotels. The following rates prevail at these hotels: Hotel Norton, Detroit, $1 up; Berridge Hotel, Flint, $1 up; Fowler Hotel, Fowler, $1 up; Kimbark, Bay City, $1 up; Hildy’s Inn, Alma, 75c up; Hotel Kerns, Lansing, $1 up; Dal Van, Jackson, $1 up; Wildemuth, Owosso, $1 up, and Hotel Owosso, Owosso, $1.50 up. Here is a wide se- lection of first class hotels at reason- able rates. R. W. Schaeffer, former proprietor of a bakery in Ludington, has opened a restaurant and small hotel at 108 Danaher street in that city. He serves first class meals for 35c and will fur- nish lodging and breakfast for $1. Mr. Schaeffer is especially interestd in serving the traveling men. He was a consistant advertiser in the Grand Rapids Traveler while it was being published. Mrs. Hattie Kraai, widow of Ed. E. Kraai, will continue to travel her late hhusband’s territory in the interest of the Ferris Coffee and Nut Co. The boys had an awful chore Satur- day evening trying to keep Jimmy Malloy (125 pounder) from jumping all over Joe McLachlan (225 pounder). When finally pinned down and sub- dued, he was asked why he persisted in picking on Joe. He said, “my house, Borden Chocolate Co., tells us that all good goods come in small packages and I just want to prove their state- ment.” We would suggest that Jimmy hop onto some one near his size if he desires to prove that statement. We also caution him that he should not believe everything he hears and only about half he sees. Buy quality merchandise from your independent dealer and help American trade recovery. Be an American, —_+++—___ Summer Dress Volume Good Some let-down in the call for Sum- mer dresses is experienced this week, but orders booked to date indicate that volume has exceeded expectations. By far the bulk of the current demand is concentrated on new merchandise, a factor of marked importance in the business booked. Washable styles with combination jacket, prints, polka-dot effects, sheer types and flowered chif- fons are all figuring strongly in the orders placed. Cotton dresses to re- tail up to $10.95 are in particularly strong request. TRADESMAN IN THE REALM OF RASCALITY Questionable Schemes Which Are Under Suspicion Razor blade sharpeners will no long- er be advertised by a selling corpora- tion as “European Machines” or “From the Old World to the New,” when they are not imported into the United States, according to a stipula- tion agreement between the company and the Federal Trade Commission. Other stipulation agreements, made public to-day, involve paints, metal specialties, refrigerators, malt syrups and cigars. Details of these cases are as follows: The word “Manufacturing” longer be used as part of its trade or corporate name by a corporation sell- ing paints, nor in advertising matter or on labels, letterheads or stationery, or in any way to deceive buyers into be- lieving the company owns or controls a factory wherein its products are man- ufactured, when such is not the fact. A corporation selling paints and var- nishes will cease use of the word “Man- ufacturing” as part of its corporate name or alone or in combination with any other word, in any way which would deceive purchasers into believ- ing it owns, controls or operates a fac- will no tory wherein its products are manu- factured, when this is not true. A corporation selling an alleged rem- edy for such animals as foxes, goats and dogs, will stop use in its adver- tisements of all representations which would have the tendency to deceive purchasers into believing its product ts effective as a cure or treatment for, or will prevent worms, distemper or disease in animals, when such is not the fact. The company will also cease making representations concerning the therapeutic or medicinal properties of its product which are in excess of what actually can be accomplished by its use or which do not truthfully describe the capabilities of such product or the re- sults obtainable from its use. The words “Vuelta Abajo” will no longer be used in advertising or on la,- bels, bands, stickers or otherwise as a designation for his products by an in- dividual manufacturing cigars, nor will he use the words in any way to mis- lead ‘buyers into believing his products are composed wholly of tobacco grown in the Island of Cuba, or in the prov- ince of Vuelta Abajo thereof, when such is not the fact. A corporation selling a razor blade sharpener will cease use in advertise- ments of such representations as “European Machines” or “From the Old World to the New” either inde- pendently or in connection with the words “Copenhagen, Denmark; Leices- ter, England; Hamburg, Germany.” or with any other words, or in any way to deceive buyers into the belief that its product is made in Europe and im- ported into the United States, when such is not the fact. A corporattion manufacturing cigars will cease using the words “Throw- outs” either independently or in con- nection with other words, as a trade name or brand for its products, on its labels or in advertisements to describe products which are not actually throw- outs, and from representing directly or through its agents that its products 3 are throw-outs, when such is not the fact. It will also stop using on labels or in advertisements the words and figures “Now 2 for 5 cents” or any similar phrase of equivalent meaning to describe products regularly sold at the price so marked, or any other rep- resentaéions which have the tendency to deceive purchasers into believing the prices referred to have been re- duced, when this is not true. The com- pany further agreed to discontinue use on labels of the words or figures “10c and up sizes,” “off colors and shapes” or similar phrases of equivalent mean- ing, which may tend to mislead buy- ers into believing that the products referred to are of the quality usually sold for ten cents each, when such is not the fact. A corporation selling metal special- ties such as ash trays, platters, tank- ards, cigarette boxes and cocktail shak- ers, will no longer use the words “Precious Metal” either independently or with the word platinum, to describe its products, nor will it use any other words which would imply that the metal of which its products are made is of special or unusual value; and from use of the words “Precious Metal” or words of similar meaning which would deceive purchasers into the belief that its products are made of any rare or special metal, when such is not the fact. A corporation manufacturing re- frigerators will cease representing them as “All Steel,’ and will no longer use the word “Steel” in a way which would deceive purchasers into believ- ing its products are constructed en- tirely of steel, or of metal, when such is not the fact. A corporation selling malt syrup agreed to cease using the words “Duo Malt” as a trade designation for its product, or on labels affixed thereto, so as to deceive buyers into the belief that its product was made or prepared by a duo or double malting process. It also agreed to stop using such words or statements as “New Duo Malting Process,” “A Special Process” or “New Duo Malting Process which retains strength and flavor that is lost by ordinary melting methods,” so as to imply that the process by which its product is made is either a new or special process for the production of malt syrups, which is peculiar to and exclusive with this company, when such is not the fact, and from using in advertising matter any words, state- ments and pictorial or other represen- tations which would deceive buyers into believing it owns, operates or controls a plant or factory wherein is made the product it sells, when this is not true. a na Glass Trade Shows Gains Improvement in the demand for plate and window glass was quite noticeable during the week in contrast to the previous decline. The glass-con- tainer market, including beer bottles, is displaying more strength and the call for specialty glassware continues steady, as no units have gone out of blast in several weeks. All factors point to further production improve- ment before there is any decline. There is every reason to believe that window- glass prices will be higher very shortly. 4 MICHIGAN TRADESMAN May 10, 1933 MOVEMENTS OF MERCHANTS Irving Litinsky has opened aes 15333 Detroit the Lion's Shoes at Vriendly Avenue, Eberle capital stock from Livernois Jackson—-The Beverage Co. has increased its $30,000 to $50,000. . Muskegon-——The Muskegon Brewing Co.. 004 Michigan avenue, has changed ts name to the Meeske Realty Co. Kalamazoo—The Rose Tire Co.. 230 North Rose street. has decreased its capital stock from $40,000 to $20,000. Detroit--The Oakwood Upholster- ing Co., 0501 Mack avenue, has chang- ed its name to the Scott-Shuptrine Co, Inc. Detroit—The Ideal 100 East Jefferson avenue, has increas- ed its capital stock from $1,000 to $4,000. ; Rattle Creek—Raisin Brook Fur ales. Inc., 203 West Michigan ave- nue, has changed its name to the W hit- Garment Co.. S man Fur Shep, Ine. Harbor Harbor Springs Grocery, A. J. Faunce, owner, is now located in its attractive new Springs — The quarters in Clarke block. Detroit—The Wesley Baking Co., 14301 Birwood avenue, has increased its capital stock from 250,000 shares to 350,000 shares no par value. Adrian—The Adrian Live Sales Co., has been incorporated with capital stock of $15,000, $8,500 being Stock bed } o] ails subseribed and $1,000 paid in. Albion possession Of the grocery ly purchased of H. M. Brown Richard Rundy has taken — which he recent who conducted the store 39 years. Flint—Beer Sales & Supply Co.. 1306 + Union Industrial Bank Bldg., has been capital a ot $1,500. all subscribed and paid in. Lansing— The Tussing Drug Co. has its newly leased Tuss- North Washington avenue. 4 . pip completed its work ars an the frst > AES Caae >t “ 1 a if n oor of the } Tel } Th, Seana } Mackinac I[slana— Lhe (:rand Hotel incorporated with a ital stock of 5.000 shares at $10 a ~ 5 st $1,000 bene subscribed and pax ! more ~ 41) Yetroit \ rein Inc b-tit i gto Hivd., coerset and gverie Shop Ss peer corporated wit at Whole a Rattle Creek Drugs. Inc. of Battle Creek. Houghto e Elite Brewing C€ s been arg ed to brew sell alt beverages with a capital steck cf $100.000, $83,000 of which has been > } sc } G Detrot < 7 c 1047% q esterac x ad > Dee wre d t toods and beverages ‘ stock of $1t all subscribe dise at retail with a capital stock of $2.500, all subscribed and paid in. Flint—The McKeighan Drug Co., 1301 South Saginaw street, has merged ts business into a stock company un- der the same style with a capital stock of $6,000. all subscribed and paid in, St. Joseph—The Dixie Fuel Ter- minal Co., Foot of Broad street, has been organized to deal in fuel oil and gasoline with a capital stock of $15,000, $8,000 being subscribed and paid Detroit—The Reliable Linen Service Co., 1025 East Montcalm street, suc- ceeds Reliable Linen Service, with a capital stock of $11.000, $10,000 of which has been subscribed and paid in, Manistee—The Century Boat Co. of Manistee, has merged its business into a stock company under the same style with a capital stock of 2,500 shares at $10 a share, $25,000 being subscribed and paid Flint—The 410 South Saginaw street. its business into a stock company un- der the same style capital stock of $35,000, $15,000 being s Hub Shoe Store. Inc., has merged with a subscribed and paid in. Southern Michigan 1as ben incorporated Tecumseh—The Warehouse, Inc., } for the sale and storage of beverages with a ape stock of $5,000, $2,500 of which has been subscribed and $1,000 paid in. Flint—The B. & C. Distributors, Inc., 1300 St. John street, has been organized to deal in, store and trans- with a capital stock of $1,000, all sub- port soft drinks and other beverages, scribed and paid in. Detroit—The Schor Furniture Co, 8926 12th street, has merged its busi- stock company under the stock of ness into a same style with a capital 25,000, $15, ch has been sub- m Q00 of wi at eek ibed and paid ax Tool & Sport- East Larned street, ed to deal in hard- Detroit—The Aj ing Goods Ca. = : : ware and sports goods. with a capital ee Se ; stock of $20,000, $7,000 of which has been subscribed and paid in. ‘ Jetroit—Industrial I t Refineries, Inc., 2842 West Grand Bivd.. has been or- n petroleum products, pa he oreo c in ein ae 1d machinery for handling, stock - $10,000, $1,000 1 - 2-9. 5° > - the instaiiatian oF Hoorimg ana Car- pets, with a capital stock of $6,000 common and $4,000 prefered, $10,000 eing subscribed and paid in. he Old Brewers Distrib- uting Co., 2966 Penobscot Bidg.. has he I rs > ant 3 1 } : een orporated to deal in legal bev- erages at wholesale and retail with a } 10.000. of ee ock of a truits at wholesale and retail, with a stock of which has been subscribed and ‘est in. $50,000, $17,750 of Detroit—Loewenberg Brothers, Inc. 6137 Mt. Elhott avenue, dealers in fur- have =— the mpany — . dry goods, $10,000, of which $1.000 has been sub- scribed and paid in. Kaleva—Frank Bergstrom. recently of Detroit, with his son, Waino Berg- strom, have leased a store building and are equipping it with modern baking machinery preparatory to opening a bakery. The plant will be opened about May 15 it is expected. Detroit—George W. Brink & Son, 953 Penobscot Bldg., dealer in foods and beverages. has merged the busi- ness into a stock company under the style of Geo. W. Brink Distrbuting Co., with a capital stock of $10.000, of which $9,000 has been subscribed and paid in. Detroit—The Gately Clothing Co., 241 Michigan avenue, has merged the business into a stock company under the style of the Gately Shops, Inc., with a capital stock of $15,000 pre- ferred and 1.000 shares at $1 a share, £16,000 being subscribed and $15.000 paid in. Detroit—The Frank M. Pauli Co., 6529 West Grand River avenue, retail agency for soda fountains and store fixtures, has merged the business into a stock company under the style of Pauli, Inc., with a capital stock of $5,000, of which amount $4,570 has been subscribed and $1,000 paid in. Hamilton—Clarence Menold, for- merly engaged in the drug business at Grand Rapids, has leased the Rankin building and is installing a complete stock of drugs, drug sundries, a soda fountain and modern fixtures and fur- niture preparatory to opening for bus- iness about May 15. The Hazeltine & Perkins Drug Co. furnished the stock, fixtures and soda fountain. Pierson—Lyle Perry, who was for- merly employed in a Kroger chain store in Grand Rapids, has purchased the general merchandise and_hard- ware stock from C. L. Crimmins of Howard City. He took possession May 3. This stock and location was formerly owned by A. EK. Petrie. a pioneer merchant of this place. Mr. Perry will be assisted by his wife in looking after the trade. Detroit—J. J. Gielow & Sons. Inc., manufacturer of Aunt Jane food pro- ducts, 14115 Woodrow Wilson avenue, leased a warehouse at 15853 Hamilton avenue to be used for stock- rooms and shipping point for their products. The new warehouse will give the company an additional space of 19,000 square feet. The building on Woodrow Wilson avenue will be used for manufacturing purposes only. Detroit—A talk was recently given by Steven J. Jay, buyer of men’s shoes at R. H. Fyfe & Co., in the series of historical talks upon industries in the Detroit Historical Museum auditorium. have Society Audience was composed largely of school teachers. some with their pupils, and others interested in the history of varjous crafts. The His- conducting a series of n the history of local indus- tries, achat lighting, fighting, shoemaking, work and rubber tires. Detroit—Lou Fields, general man- ser of the Wise Shoe Co. is celebrat- ng his completion of ten years with his organization, and has marked up two big weeks of sales increases in torical Society is : stamps, fire logging, police 19 i terms of corresponding weeks of 1932 to celebrate. Business for first week of April was 63 per cent. higher in number of units, while that for the second week was double that of the same week a year ago. The hosiery de- partment had fifteen clerks behind the counters on the Saturday before Easter in order to handle the volume of traffic. Manufacturing Matters Detroit—Ryal’s, Inc.. 14316 East Jefferson avenue, has been organized to manufacture and_ sell household, bakery and restaurant apparatus, with a capital stock of $4,000, all subscribed and $1,000 paid in. Bay City—The Yale Electric Pro- ducts Co., has been organized to man- ufacture and sell electric and oil fur- naces with a capital stock of 1.500 shares at $1 a share, $1,500 being sub- scribed and paid in. Detroit—The Ty Rite Tie Co. 122 East Jefferson avenue, has been or- ganized to manufacture and sell neck- ties with a capital stock of $1,000 com- mon and $1,000 preferred, $1,000 beiag subscribed and paid in. | e —~-+>____. Gabby Gleanings From Grand Rapids The retirement of Ab Carroll from the position of superintendent of po- lice, if it is finally consummated by the city commissioners, will be the occasion of universal regret by the business interests of the city. Mr. Carroll has been the most faithful serv- ant imaginable. He has kept the city remarkably free from crooks and crim- inals. He has enjoyed a National rep- utation as an official who never ceases to keep track of a wrongdoer who plies his trade in Grand Rapids until he has apprehended him and sent him over the road. Grand Rapids has been very fortunate to have such a mani at the head of her police activities for so many years. He deserves and is re- ceiving the thankful and wholehearted commendation of every right thinking man and woman in the city. It is to be hoped that the wrong headed mem- bers of the commission may see the handwriting on the wall and reverse their unwise action in sanctioning his removal from office on flimsy pro- tests unworthy of consideration in the case of a man of Mr. Carroll’s great achievements in reducing the criminal record of the city to the lowest possi- ble notch. If the present attitude of the commissioners is maintained it will be small encouragement for any man to devote the best years of his life to the service of the people. The following new Red and White store openings will occur Friday, May 12: M. E. Chapman, Lowell: Chamber- lins Grocery, Big Rapids (R. G. Chamberlin, Prop.); City Food Mar- ket, Big Rapids (B. A. Chamberlin, Prop.) Ty The M. J. Dark Beverage Co. will handle Miller's High Life beer at wholesale in Kent, Ionia and Allegan counties, The capital stock is $10,000, all subscribed and paid in. The direc- tors are M. J, Dark, T. Raymond Dark, C. M. Dark, L. A, Dark and M. V. Rickle. The officers are as follows: President, M. J. Dark; Vice-President, C. M. Dark; Secretary, M. V. Rickle; Treasurer, L. A. Dark. a errors ' May 10, 1933 Essential Features of the Grocery Staples Sugar— Local jobbers hold cane granulated at 5c and beet granulated at 4.80c. Tea—Although considerable firm- ness has developed in the primary mar- kets for tea, prices on this side have practically shown no change during the past week. Values over here, how- ever, are steady to firm with a better demand. In fact, some buyers appeared durng the week apparently intent on speculating on tea against the probable advance. This is the first time that speculation has appeared in the tea market for a long while. The consump- tive demand for tea has not changed to any extent for some time. Coffee— The market for Rio and Santos coffee, green and in a large way, has been quite nervous during the past week. The week began with futures several points off, but later the market recovered and futures advanced several points. One reason is general financial conditions. Some speculation has appeared in the coffee market which is also helping to put prices up. Actual Rio and Santos coffee, green and in a large way, have advanced a fraction since the last report. Santos advanced, being relatively greater than that on Rio. It remains to be seen whether this strength will continue, as there is very little in the basic con- dition of Rio and Santos coffee to cause a permanent advance. Milds also show a small fractional advance for the week, due mainly to general con- ditions. Jobbing market on roasted coffee shows no particular change for the week, but if the present firmness in green continues, the jobbing prices will undoubtedly go higher also. Con- sumptive demand about as usual. Canned Fruits— Canned fruits are unchanged, but there is not much buy- ing interest in them at present prices in this market. Canned Vegetables—The major veg- etables are holding very firm. Mary- land tomatoes are getting scarcer all the time, and brokers generally are asking high prices. Corn continues un- changed, while California spinach has shown a better tone, with advertised brands being marked up. Southern spinach seems to be affecting Califor- nia spinach this season more than or- dinarily. Canned Fish—The principal devel- opment in canned foods for the past week has been the strike trouble on Columbia River. This trouble, it has ‘been reported, goes deeper than pre- vious differences between packers and fishermen, and there have been indica- tons of an attempt to organize cannery workers, also out in sympathy with the fishermen. The trouble also may extend northward, as there are always some signs that it is finding root around Puget Sound. There was little packing of chinook salmon brought down from up the river, where fisher- men were at work before armed patrol boats, manned by strikers, who made it too hot for them to continue, Some of the fish caught was canned, more has gone to waste, as the walkout of the cannery workers was rather sud- den, and it was said they refused to continue on their jobs until the raw stock available had been canned. ‘ two-thirds, MICHIGAN Dried Fruits—Dried fruits steady to higher, with strength most pronounced in apricots. Available stocks for sale are very well controlled at this time, with the State’s largest operator hold- ing the balance of power. The decline of the dollar against foreign exchanges is seen as enhancing the possibilities of sending fruits abroad, as spot stocks on the continent and in England are light, and forward price ideas are higher. Prices here are holding well, with apricots of top grades brihging somewhat above Coast prices, but rel- atively cheap as compared to the situ- ation out there. As for stocks avail- able here, they are light, compara- tively speaking, and under the circum- stances, the spot market is being well maintained, with jobbers receiving a rather steady inquiry for fruits. Hold- ers of prunes on the Coast are asking for full list price, and dried peaches are higher than they were a week ago. Dried apples are steady, with western New York stocks of last year’s pack well cleaned up, and the far west has been firming under the influence of improved inquiry from abroad, as well as home. Thompson raisins have held ground previously gained, while car- tons worked a litle higher here and Sultanas have made a moderate ad- vance. Beans and Peas—Demand for dried beans is poor, but in spite of this prac- tically the whole list is steady to firm with an advancing tendency, Perhaps red kidneys constitute one exception. Blackeye peas are also higher. If any demand develops for beans and peas, prices will of course go even higher. ‘Cheese—The market has been steady to firm during the week, mostly on ac- count of light offerings, and the de- mand is only moderate. Nuts—News has come ftom France concerning the extensive damage done by frost to the new walnut crop. Both the Bordeaux and Chabert districts have apparently been hit, with estimates of the damage running as high as As a result, it was said, holders of both shelled and unshelled walnuts in France are generally out of the market just now. The shelled wal- nut market here showed some spec- tacular strength in the closing days of last week, when importers found them- selves forced to deal among one an- other for stocks and there was a flurry of buying. It was difficult to keep track of the market, prices reacted so much on resales. The almond market was firm to slightly higher in Spain and filberts firmed up considerably after a slight reaction in Turkey. Pe- cans ruled strong to higher, as shellers face the prospect of higher prices on stocks. Rice—The market continues strong to somewhat higher. There is a fairly well sustained movement of milled rice to domestic distributing centers. The decline in the American dollar abroad has given an opportunity to foreign importers to buy rice here at an advantage, in spite of the higher prices of shippers. Farmers are find- ing no difficulty in selling rough stocks at their own price ideas, and the mar- ket looks as though it might work a little higher in the next week or so. Salt Fish—The market for mackerel and other salt fish is quiet without inci- TRADESMAN dent. Prices are fairly steady on ac- count of light stocks. The undertone in case of mackerel is strong entirely on account of small stocks as the pres- ent demand is not sufficient to produce much firmness. Syrup and Molasses—The situation in sugar syrup is about unchanged. Production is comparatively light; de- mand fair. Sugar syrup will of course be affected by whatever happens to sugar. Compound syrup, chief ingre- dient which is corn, will be directly affected by the condition of the corn market and shows an advancing tend- ency. Better grades of molasses are steady and in fair demand. —_——_2>~- Review of the Produce Market Apples — Red McIntosh, $1.50 per bu; Spys, SE.50 for No. 1 and $1 for No. 2; Baldwins, 75c @ $1; Greenings, $1 @ $1.25. Asparagus—$3 per case of 12 bun- ches; 30c per 2% lb. bunch. Bananas—4¥%c @ Sc per Ib. Beets—75c per bu.; new, 75c per doz. bunches. Butter—The market is “%c higher than a week ago. Jobbers now hold plain wrapped prints at 22c and tub butter at 2lc. There is nothing in sta- tistical developments at present to warrant a position on either side of the market. The new season of production is at hand, there being fair increases in outputs comparatively, but as yet it is rather difficult to compare with last year. General reports and advices, however, indicate a large and general production this season. Herds are large and with butter fat prices at at- tractive levels farmers are to be ex- pected to try for free production. Con- sequently conservative operators are inclined to sit back for developments in the supply field. But there is infla- tion and in that inflated currency is responsible for the support to date, there is no telling what might happen to the close of the producing period. At any rate the majority of dealers hesitate. Cabbage—New $3.25 per 75 Ib. crate; new from Mississippi, $4.50 per crate. Carrots—Home grown, 60c per bu.; California, 60c per doz. bunches and $2,75 per crate. Cauliflower—$2.50 per crate contin- ing 6 @ 9 from Calif. and Arizona. Celery—Florida commands 50c per bunch and $3.50 per crate. Cocoanuts—90c per doz. or $5.50 per bag. Cucumbers—No. 1 hot house, 85c per doz. Eggs—Jobbers pay 8c per lb. for receipts, holding candled eggs at I4c per dozen for firsts and 12c per dozen for seconds; pullet eggs, lic. The weekly report covering the storage movement in the principal thirty-five markets in the country, an excellent barometer of the up and down in the storage supply, disclosed a further in- crease of approximately 155,000 cases which in turn brought to light the fact that storing in cities not accounted for in daily reports was somewhat larger during the previous week. Cur- rent excess is large and with Chicago warehouses carrying will within a full seasonal supply, it is believed that open market offerings will increase a little. from Texas, Spot market yesterday exhibited a mixed trend and nervous generally. Grape Fruit—Present prices are as follows: Florida Mor Juice. 92. $2.75 Florida Sealed Sweet... S 3.00 bexas, @€hoice (2 202 3.25 Eexas -Paney 220 ot 3.25 ‘Pexas, bushels _22 = ss 2G Green Onions—Chalots, 60c per doz.; home grown, 30c per doz. Green Peppers—50c per doz. Honey—Comb, 5 @ 6c per Ib.; strained, 5 Ib. tins, $4.50 per doz.; 60 Ib. cans, 8c per Ib. Lettuce—In good demand on the following basis: Imperial Valley, 6s, per crate----$3.50 Imperial Valley, 4s and 5s, crate. 4.00 Flot house. (0 tb. basket... 1.00 Lemons—The price is as follows: SOC Sunkist 220500 $5.75 S00 Sankigg 22 575 $00 Red Hall. 4.75 S00 Red Ball. 8 4.75 Mushrooms—28c per one Ib. carton. Oranges—Fancy Sunkist California Navels are now sold as follows: 16 $3.50 SQ 3.50 PG 2 3.50 200 2 aa ONG A 3.50 PBS ee Fe 4 Se Red Ball, 50c per box less. Indian River oranges are sold on the following basis: 126 2 $4.00 $50) 4.00 06 4.00 ONG 2 4.00 5A 4.00 220 ee 723 3ulk, $4.00 per 100 Ibs. Onions—Home grown, 60c per bu. for medium yellow. Domestic Spanish, $1.40 per crate; Texas Bermudas, $1.50 per bag. Parsnips—75c per bu. Potatoes—Old, 45c per bu. on the local market; Idaho bakers, 28c for 15 Ib. sack; new, from Florida, $2.50 per bushel. Poultry—Wilson & Company pay as follows: Peavy fowls 29520 25 12¢ Right fowls 00 10¢ Bees (oo 8c Pupeeys: 22 13 Geese 7c Radishes—40c per doz. ‘bunches hot house. Spinach—90c per ‘bu. for home grown, Strawberries — Louisiana command $2.50 per case of 24 qts. and $3.00 for 24 qts. froin Fenn. Sweet Potatoes—$1.50 per bu. for kiln dried Indiana. Tomatoes—Hot house, 10 lb. basket, $1.56: 5 Ib. box, 85c. Veal Calves — Wilson & Company pay as follows: Raney 6@7c Good = a + +. A small man may make a big job shrink, but it takes a big man to make a small job grow. —_—__. + -___ One of the large oil companies is selling cigars, cigarettes and candy in its filling stations on the West Coast. 6 MUTUAL FIRE INSURANCE Ability of Public to Take Care of Themselves This prolonged period of depression will go down into history as a period during whch many formerly supposed impregnable institutions were thor- oughly debunked. Two such institutions are the banks and the stock fire insur- ance companies. As the people are learning the ins and outs, the methods and practices, used by officials in the operation of these institutions the more thoroughly disgusted do they become with these formerly supposedly “strong” institutions. The banks now appear to their patrons as nothing more than institutions that were used to inveigle the publics’ savings for the financial aggrandizement of their own- ers and officials. Mr. and Mrs. Public now appear to have more faith in the old stocking than they have in the pil- lars of the banking edifice and the slowly dwindling total of stock fire in- surance premiums eloqugently depicts the lack of confidence in that much ad- vertised, absolutely indispensable, in- stitution. But the public must not for- get that back of the headline news on the newspaper front pages of such in- stitutions as have been untrue to their trust, are banks and insurance com- paniies that are still gloriously true and faithful to the purpose for which they were organized. Institutions carried on by men, honest and true, who never yielded to the lure of big business and shady inordinate profits. Men who ex- ecute their trust in the manner and with the fidelity which made America great during the period of its devel- opment. : Among such institutions are mutual savings banks, mutual life insurance companies and mutual fire insurance companies, These mutual companies have, in practically every instance, been found to be true to the purpose for which they were organized. Mutual savings banks of the coun- try, according to authority and finan- cial statements, are in a stronger posi- tion today than ever before in their history. Mutual life insurance companies have stood the strain of the depression bet- ter than the others. Of the life insur- ance companies that have failed, or gotten into trouble, we do not remem- ber one that was organized on the mu- tual plan. Life insurance is certainly erecting a monument to the mutual principle. Mutual fire have shown their strength and stabil- ity in a manner second to none. The mutual fire companies have their troubles too but they are carrying on and furnishing sound protection at the minimum cost to their policyholders. They are paying losses, which are insurance companies rather above the average, without im- posing undue hardship on their mem- bers, Ths country is not going to the dogs yet. As long as the people have the means to help themselves in the mu- tual or co-operative spirit they will see to it that their wants will be met. In union there is strength and the strength of mutual institutions in the MICHIGAN present crisis is a proof of the ability of the public to take care of them- selves. —_—_+ 2+ Stock Company A Fire Insurance Catastrophe The entire fire insurance world was stunned by the announcement that the New York Insurace Department had taken over, for the purpose of rehabili- tation, the Globe & Rutgers Fire In- surance Co. The general opinion of insurance men everywhere was the be- lief, widely held, that the difficulties of this great company would prove temporary and would yield to such re- organization in such a way as to pro- tect the interests of the insurance pol- icyholders and-the agents. The Globe & Rutgers Co. was or- ganized in 1899, through the consoli- dation of two companies of the same names. The company grew rapidly and when it reached the climax of its fin- ancial strength in the report for 1929, it reported assets of over $105,000,000, a surplus of more than $48,000,000, and a capital stock of $7,000,000. The Com- pany had a large part of its assets in- vested in common stocks. Owing to the continuing decline in stock prices following the boom of inflation the company suffered a severe decline in the value of its assets with the cor- responding shrinkage in its surplus ac- count to such an extent that the New York Department felt itself forced to take action for the protection of the company’s policy-holders. As it cannot be stated with any cer- tainty what the outcome of the rehab- ilitation scheme will be, the policy- holders have been advised by the De- partment to protect their risks by re- insurance with other companies. In its effect upon the general insur- ing public the financial troubles of a company of the size of the Globe & Rutgers is most serious and it is to be hoped that this giant company may be able to weather its present difficulties without great losses to innocent in- vestors, If the Globe & Rutgers had been a mutual company, how the stock com- pany apologists would have howled, but under the circumstances they are strangely silent. —_—_2-~+___ “Depression” And Fires If ever there was one time more than aother when every effort should be made to prevent fires in manufacturing and other plants giving employment to a number of people, that time is right now. Any fire starting in a plant not only destroys values but adds to the millions who are out of employment. as well as adding to the number of women and children who are practic- ally without food. In many, many in- stances when the wage earner ceases to earn, that will be the case—purchasing power shut off and hunger follow. Hence, those who have employment of any character, and no matter wheth- er the plant employs few or many or what the endeavor, every possible ef- fort should be exercised by everyone to prevent fire breaking out and rob- bing them of their means of making a living for themselves and family. At this writing a canning factory is destroyed by fire in Arkansas, cause TRADESMAN “unknown’—a total loss. If that were all it would not be so bad, but the avenue for the growers to sell their present crop of beans. the growing crop of tomatoes, etc., to this cannery is closed for the time being at least, and a number of women and children who usually get seasonal work there must look elsewhere to earn a liveli- hood. Perhaps they can find it and perhaps not. Any fire during these remarkably serious times, if it could be prevented and is not, is almost if not quite a crime for its burning. >> When On Your Way, See Onaway Onaway, May 9—The first of May, the opening day of the brook trout season, opened up warm and as fine as a sportsman could wish, the only drawback being the high water. To some people, especially a dead game trout fisherman, hardships add to the thrill, so it appears in the matter of the gentlemen referred to below. Here is a record that stands undisputed. The writer can verify at least a portion of this account, because he made the pho- tograph after taking the measure- ments. A sample of brook trout caught by Dr. A. F. Atknson, Charles Craw- ford, Bert Dagwell and Orr Stanley, all of Indian River, on May 1, 1933, fourteen trout, weight 33 pounds, 8% ounces, the shortest being 12% inches in length and the longest 18 inches. These men reported that the catch was made on McMaster creek, a famous trout stream emptying into Black River, near Onaway. I have seen many large trout taken from this stream, but this catch takes the bun. Dan Farrow, city superintendent of water works, is yet to be heard from and when returns come in from his favorite territory majorities will rise May 10, 1933 skyward, only Dan usually goes after the rainbows. Aubrey Wickersham (Wickey) moves fast. He spends less time by scooting to the mouth of Rainy River with his speedy little roadster, lands a five pound wall eyed pike and rushes him into town with the big fish still gasping. Wickey says he likes them fresh, the fresher the better. And such abundance of trailing ar- butus; that rich, fragrant, wax-like kind, so much of it that it adorns nearly every store -vindow. Community spirit is being shown this week under the management of Vern Tran, the popular barber. Vern has a big force of men, together with teams and a tractor, clearing and level_ ing the ground known as the old Chandler hotel site on Main street. The grounds will be used for baseball and a community playground. Funds were provided for the work from the proceeds of a play at the high school under the management of “Mac” Mc- Nabb. A big dance at the I. O. O, F. hall Tuesday night will celebrate the completion of the work. George Abbott, of Grand Rapids, is in town. Squire Signal. ——_>-->___ Knit Goods Demand Holds Up Activity in the various knit goods markets keeps up at a rapid pace. The period is one of the busiest in many months. DeWilde-Herzberg, selling agents for the Malden Knitting Mills, announce that they have withdrawn from sale all worsted sport coat num- bers and that they are sold up for the next ninety ways. Orders for bathing suits continue to appear in good volume and an additional advance in prices shortly is indicated. In hosiery, staple styles in the 45 to 75 cent retail ranges provide the bulk of the business. 7 GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE CO. A LEGAL RESERVE MUTUAL COMPANY 23 YEARS OF DIVIDENDS TO POLICYHOLDERS Affiliated with THE MICHIGAN RETAIL DRY GOODS ASSOCIATION 320 Houseman Bldg., Grand Rapids, Mich. OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying rhe Net cots BO% Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, Secretary-Treasurer t i i ' F : & ; em: rma F emer remanent May 10, 1933 MICHIGAN TRADESMAN HEKMAN POPULARITY IS BASED ON HONEST QUALITY ae = ALL THE WAY THROUGH HEKMAN Cookies and Crackers are favorites with Western Michigan housewives because of their invari- ably delicious, oven-fresh quality. This quality is the result of years of honest endeavor to produce the finest cookies and crackers that the use of purest, choicest ingredients, long experience, and modern scientific baking methods make possible. The reputation we've thus earned is our greatest incen- tive to maintenance of the highest standards — a pledge of supreme quality to all who buy and sell HEKMAN Cookies and Crackers. There are dependable and substantial profits for gro- cers who concentrate on HEKMAN Cookies and Crackers. Thousands of Western Michigan food mer- chants have discovered that advantage with particular emphasis during the lean years from which we're just emerging. And they'll find that the gradual return to more nearly normal public buying habits will see the HEKMAN name more securely established than ever before — and the profits to be made from concentrat- ing on the HEKMAN line the most attractive in history. HEKMAN quality is honest quality all the way through. You can capitalize on that fact to your own great profit advantage. Concentrate on HEKMAN Crackers and Cookies — it means more business for you. GRAND RAPIDS, MICHIGAN & bd IAA HEKMAN BISCUIT CO. AAD No. 133 RISING PRICES WATCHED Needless to say, price movements in the different commodity markets are being followed very closely by bus- iness interests. Inflation, accomplished and proposed, has had its usual effect in bringing about advances, but for the time being it is rather difficult to judge in many cases just what are the results of monetary and credit influ- cnces and of actual conditions of sup- ply and demand. Thus, it is calculated that the drop of 20 per cent in foreign exchange val- ue of the dollar has resulted in a rise of merely 6 per cent in the general commodity level. although. of course, the advance in commodities traded in international markets has exceeded this increase. The latter suffered the most in the world collapse and their return to normal levels would mean much toward bringing about recovery. In the domestic markets the rise in prices is irregular for obvious reasons. There is the thought ever present in the minds of buyers that the millions of unemployed and the low state >f earning power do not offer a favorable basis for passing along price advances. Other experiences with inflation have produced the phenomenon of a huge hidden buying reserve and this may be counted upon to lend impetus to the purchasing movement here, but only if uncontrolled rather than controlled in- flation results. As far as trade is concerned, current advances in the markets are welcomed because of their effect in lifting dollar volume and reducing the percentage of expense. This reaction lends further buoyancy to prices, which, however. will disappear once the stores are “out of the red.” Then their attitude will be reversed and further advances op- posed. BUSINESS CO-OPERATION Out of the mass of legislative pro- posals dealing with industry and labor at Washington, it is beginning to grow clear that the administration program is intended first to see what business can do toward establishing Co-opera- tion on production, wages and prices without endangering the public wel- fare, and, secondly, if business itself cannot accomplish the necessary re- forms, to force these by Governmental edict. The price difficulty in this program is to see that business co-operation does not run away with its new free- dom from restraints and place additional burdens on the gen- eral public in the way of exorbitant prices and charges. That was undoubt- edly behind the request made by Presi- dent Roosevelt before the United States Chamber of Commerce during the week for an increasing of wages to correspond with the increasing of prices. As industrial. interests see it, their troubles would be over if they were permitted to combine on prices. Never- theless, even a small minority not in- cluded in the combine might very well upset such “stabilization.” Mr. Roose- velt suggested that this difficulty could be taken care of by bringing -such minorities to understand that their trust law MICHIGAN “unfair” practices are contrary to sound public policy. The issue raised by this whole ques- tion centres on whether business is unselfish enough to subordinate indi- vidual pront to national welfare. That is highly questionable. The final res- olutions of the United States Chamber of Commerce were fair evidence that while the old order of entrenched self- ishness has been shaken, it is still in the saddle. ACCENTUATES RECOVERY A combination of normal and ab- normal developments continues to move the level of general business activity higher. The normal upturn is based upon correction of banking dif- ficulties, revived public confidence, a rebound in prices and low stocks of finished goods, while infiation moves may be accepted as accentuating this recovery. Doubts may be entertained about the eventual results of monetary changes and other artificial restora- tives, but hesitation has apparently lost its appeal as a business policy, and the action theme is spreading from Washington. Another sharp rise in the weekly business index again emphasizes that the increases are actual and go well beyond the usual seasonal expansion, ‘because that factor is eliminated from the fluctuations of the various lines. The gains for the last week reported were marked in all but electric power production, although even in this case the Eastern States furnished another increase over the corresponding week last year. The automobile industry, which is ~ providing the bulk of orders that are lifting steel operations, finds that sales are matching its expanded output. Es- timated production last month ran 62 per cent. ahead of the March figures and 3 per cent. over the April, 1932, total. Building is about the only major activity which continues to show ebb- ing operations, even against what should be a seasonal rse at this time. Commercial loans are being watched closely for further evidence of the business recovery. They show little rise so far, but banks report numerous inquiries concerning future accommo- dations, DRY GOODS CONDITIONS Following a business at the last week-end which was reported as the best since Christmas, retail volume during last week again exceeded the figures of a year ago on several days. Seasonal merchandise lines were ac- tive, but there was a brisk demand also for Summer goods. Apparel, ac- cessories and home furnishings figured in the call for hot weather supplies. This seemed to signify that the buying public is more impressed with the out- look for higher prices, In the light of improved sales fig- ures, early estimates on April trade are being revised upward. The strong close to the month’s business in this area, it is now felt, put sales within 8 per cent. at least of the volume done in the same month last year. Reports from the chain stores for April show that previous losses were sharply reduced, and in some instances increases were noted for the first time TRADESMAN in a long period. A compilation of ten chains and one mail-order house dis- closed a decline of only 4.64 per cent. The catalogue company made the best monthly comparison in more than two years. While orders for staple merchandise for next Fall and Winter. continued prominent in the purchasing done in the wholesale markets during the week, the fact that a good deal of immediate delivery business was also placed tes- tified to current gains made by retail- ers and not just to prospects of higher prices. On staples and semi-staples leading stores are buying 90 days ahead. An improved demand is now noted from farming areas. WALKING TOURS An interesting movement in Eng- land, unrelated to the gold standard, foreign exchange or disarmament, is that of the Youth Hostels Association. Its objective is to encourage walking tours and it has been so _ successful over the last two years that the open road has gained a favor among young holiday makers that seems almost in- credible in this day of busses and motor cars, There are already scattered over England, and particularly in the west and south, some 150 hostels in which the new generation of walkers can spend the night in the course of their tours. They are so placed that it is possible to find lodging available at the end of each day’s tramp over a varied series of tours which take in some of the most lonely stretches of English countryside. It is perhaps too much to expect so extensive a devel- opment of this idea in this country. Distances are too great to encourage walking in many parts of the United States. Nevertheless, the mountain trails which stretch down the Eastern seaboard from Maine to Georgia are a beginning in this direction, and in the New England States we seem to have country fully as available for walking tours as England. Even though the automobile, the concrete highway and the filling station have penetrated deep into the countryside, they can still be ‘avoided by those who seek out the old dirt roads, If we had youth hos- tels, the old-fashioned idea of walking might solve many vacation problems. NOTHING BUT THE DOG Those who accept theories that the original Americans came from Asia, Polynesia or Egypt sometimes assume that the early civilization developed on this hemisphere had their origins across the seas. This view is challenged by Dr. Alfred V. Kidder, of the Car- negie Institution, in an address before the American Philosophical Society. In his opinion, man brought nothing from the Old World but the dog that trotted at his heels. The first Americans, according to Dr. Kidder, were primitive and igno- rant. They developed their own agri- culture, all their great crops—includ- ing Indian corn, tobacco, lima beans and cotton—being unknown to the Old World until after Columbus discovered America. Likewise such staple cereals as wheat, rice, rye, barley and millet did not reach the Western Hemisphere until after Columbus came. In a similar manner, Dr. Kidder believes, they de- veloped their own arts. One of his May 10, 1933 strongest arguments for this theory is that the wheel was unknown in pre- Columbian America. Dr. Kidder’s interesting theory adds to the impressiveness of the civiliza- tions developed in Mexico, Central America and South America and yet does not prevent an explanation of the similarities of legends in the New and Old Worlds. Even the most primitive peoples have their legends and tradi- tions, which may not appear in written records for centuries after their migra- tions, TRADE AWARD MADE In line with the increased emphasis being placed on social-economic wel- fare, the award made during the week to the Cotton-Textile Institute, Inc.. for the most outstanding accomplish- ments in the trade association field during 1932 must be considered 2 happy one. Cited first amog its con tributions was “its persistent and con- structive methods in the elimination 9 undesirable working conditions for its thousands of employes.” Specifically, this represented the campaign carried out by the institute for the elimination of night-work by women and minors in the mills. Even though the humanitarian purpose of this drive was connected prmarily with the desire of the leaders of the indus- try to reduce overproduction, the un- dertaking probably marked the turning point of labor policy and employe rela- tions in this vast business. This change in attitude was easily a highlight of the hearings on the Black shorter-week bill. Among those receiving honorable mention in this contest was the Na- tional Retail Dry Goods Association. It may be hazarded that its quality campaign of last year might have proved much more effective if it had been worked out similarly along social- economic lines; that is. by urging the public against merchandise made un- der sweatshop conditions. That is still an appeal which can be made along very powerful lines to the benefit oi all business and the public as well. ST Many people have frankly despaired of our civilization and maintain that it is not merely upon trial but that it has failed. Others, pointing to the swift and even fundamental changes that have overtaken other peoples in other parts of the world, have freely pre- dicted the break-up of the foundation of our government. These fears I do not fora moment share. Nor do I be- lieve that they are entertained by any substantial portion of our people. America is made of stout stuff and our democracy runs too far back into the history of the struggle for liberty to succumb merely because our govern- mental machinery is out of adjustment. We do not discard the automobile be- cause the carburetor fails to work; we proceed to adjust the carburetor. sieiasseeliniiieanianeaen A Western wall-paper dealer insures his catalogs going to potential buyers by distributing them only to people who have had no redecorating done for from two to three years. Names are selected for the most part from the firm’s old customer list, and delivery is made by special store employes. + a j | ie QE — een SSepnrenenc | * | May 10, 1933 MICHIGAN TRADESMAN 9 OUT AROUND Things Seen and Heard on a Week End Trip Last summer the Grand Rapids weather man dealt us out the most beautiful assortment of Out Around days imaginable. He started in along the same line this season, but gave us a rather unhappy surprise last week. We watch the weather reports during the week with especial reference to Saturday. Friday he said, “fair Friday, rain Saturday,” so we switched our out country day to Friday. We had scarcely parted company with the city limits before it began to rain. By the time we reached Allegan the rain had increased to a deluge which made busi- ness transactions very difficult. Many merchants who had gone home to luncheon did not return to their stores until late in the afternoon. There was no fain on Saturday. Our local weather prognosticator will have to do better if we continue to place implicit confidence in his predictions. William H. Dendel, the Hopkins merchant, is sending out invitations to his friends to put in an appearance in about two weeks to inspect his tulips, which many of them will, undoubtedly, accept. Later other varieties of flowers will attract the attention of flower lovers. I like to see a business man have a hobby outside of his own busi- ness. I notice those who have a hobby live longer, as a rule, than those who confine themselves to the dull routine of store or factory. Besides, they get much more out of life while they are here. I called on two merchants at Hol- land Saturday who are partners in one of the best conducted general stores in that city. They are both fine fellows, but declined to renew their subscriptions to the Tradesman be- cause they have “no time to read.” This excuse seemed so peculiar to me, con- sidering the number of good clerks they have to assist them in the store, that I ventured to question them close- ‘ly. Neither takes or reads a daily or weekly newspaper or any magazine. Neither takes time to listen to the wonderful things which come to us nowadays over the radio. I cannot possibly see how either gentleman gets anything out of life worth having. I would as soon be a dummy or auto- maton as to go through life without keeping in touch with the aims, under- takings and accomplishments of the great men of the age. Holland people have made big plans for tulip week this year and expect to excel any previous celebration in both extent and beauty. John Hafner, landlord of the Warm Friend Tavern, told me he had many more reservations for rooms for tulip week this year than ever before. : I never understood before why Tom White’s meat market, 236 River ave- nue, is always full of customers when- ever I call. Saturday he showed me through his establishment, which ex- plained the situation. It is a model in every respect. Notice of appeal has been filed in circuit court from the decision of Circuit Judge Willis B. Perkins who held that the Cody hotel could not be sold on a bid of $50,000 on a decree of foreclosure in the sum of $121,- 337.36. By the decree the court or- dered any bid must reasonably repre- sent the value of the property. The appeal pprepared by the legal firm of Butterfield, Keeney & Amberg sets up that the court erred among other things in finding that “to allow plain- tiff, the Michigan. Trust Co., trustee, to acquire the property on a bid far below the real value of the same and which would result in a large deficien- cy against the mortgagors, produces a result which shocks the conscience of the court and brings the case within the rule of equity requiring that the sale be not confirmed.” I have not always been in accord with Judge Perkins in his decisions. Twenty years ago he decided against me on the somewhat noted “peach case” which I appealed to the Michi- gan Supreme Court. The cause orig- inally involved only $1.50, but it cost the defendent, the United States Ex- press Co., several hundred dollars to enable me to place on the common law books of Michigan a decision which has been worth thousands of dollars to the shippers of Michigan, in that it defined for the first time the duty of a common carrier in making delivery —that. shipments must be delivered to the person addressed or his authorized agent during ordinary business hours. Judge Perkins accepted the situation gracefully and wrote me a congratula- tory letter over my accomplishment in the Supreme Court, which has had far reaching results. In this case I wish to congratulate Judge Perkins on his finding. It may not pass the cold scrutiny of the Su- preme Court, but it will strike a re- sponsive chord in the heart of every man and woman who has a particle of red blood in his veins. If the Supreme Court should happen to approve of Judge Perkins’ attitude in this matter I shall hail the event as a new depar- ture in judicial procedure which marks the advent of an era of justice in place of the reign of Shylock. A friendly voice over the telephone informed me that I was a week too soon with Mother’s Day, which comes on the second Sunday of May instead of the first Sunday. My apologies to the mothers of America, who are prob- ably not very much concerned over the day dedicated to them. Every day ought to be mother’s day in every home in the land. I consider it a little unfortunate that the recent convention of the Retail Grocers and Meat Dealers Association did not take up and discuss the grow- ing favor in which the sale of eggs by weight is being regarded by merchants generally. Such a feature would have been a step forward. Its considera- tion and commendation would have placed the Michigan organization on a high plane of advancement. Referring to the bank liquidation plan referred to in this department last week, the author of the plan writes me as follows: Detroit, May 5—Thank you very much for your interest in our liquida- tion plan and for your flattering com- ment on the writer. I had the pleasure of presenting this plan in the Oakland County Circuit Court before Judge Frank J. Doty yesterday; and the incidents to that hearing cast much light on the general problem; on this plan, and on the spe- cific question as to legislation, which you raise, Under the jurisdiction of Judge Doty’s court are six bank receiver- ships. Deputy Attorney General Mori- arty interpleaded at the hearing on be- half of the state, primarily in protest against the payment of high bills for receivers’ services and legal counsel where little if anv progress was being made in liquidation. Judge Doty said in substance: “It is impossbile to liquidate the holdings of closed banks for cash un- der conditions such as exist to-day. Some plan furnishing depositors with immediate spending power, setting the wheels of business in motion again, and therby enabling debtors to pay their bank obligations, is imperative. This court believes that the authority vested in it by the laws now on the books, is sufficient to permit the in- stitution of a certificate plan, provided that plan be so safeguarded as to in- sure protection to all depositors. I have decided to place such a plan in operation; and have appointed Mr. Car] Pelton, attorney, to adapt a proce- dure for use in all the financial insti- tutions goverened by this Court, along these lines.” Mr. Pelton had previously invited me to submit the plan I sent forward to you, in his capacity of friend of the court in this action. J hope that the action will effect immediate release of spending power to depositors whose $23,000,000 are now so completely frozen in Oakland county; and by re- flection of benefits, will start thawing out the hundreds of millions similarly useless through the state. Personally, I am not sympathetic toward the freezing up of bank assets in preferred stock. The depositors and investors of the state have enough money frozen in dubious securities and unprotective capital already! A brief summary of the plan is as follows: The bitter attacks on bank receivers and their attorneys are due not so much to the size of their fees, as to the futility of their efforts. The depos- itors aren’t much interested in how hard these appointees may have worked, if they haven’t accomplished anything. More than a half billion dollars of deposits are frozen in closed banks in Michigan to-day. The bank assets can’t be sold except at ridiculous prices; as the insurance companies, private investors, and other banks that would normally buy, have plenty of troubles of their own. Bank loans can’t be collected when business is at a standstill; business is likely to stay at nearly a standstill while banks are closed; and banks will stay closed till the loans are paid. The way out of this squirrel wheel becomes apparent when we look coolly at the problem, The depositor’s money isn’t frozen in the bank; it’s frozen in the inventories of merchants; in secur- ities; in residences; in accounts re- ceivable. The obvious solution is not to toss the assets to hoarders whose money was dragged out of the banks; but to give the depositors a chance to get what their deposits paid for; and simultaneously build a reserve for the protection of the old and inactive, who can’t afford to spend all at once. We propose that the receiver shall an- nounce to the depositors, in substance “If you have $500 in the bank, we'll immediately pay you what cash we can, (let’s say $50 for example) and then issue you certificates saying how much more we owe you (in this case $450). We will see to it that the butchers, the grocers, the dentists and the land- lords who owe the bank money, accept these certificates in trade or on ac- count; so you can use them to buy necessities and pay bills. They may require you to pay part cash; or they may take the certificates at discount; but competition and pressure on the debtors will keep this within control. In other words, we offer you spending power so the bank can liquidate, in- stead of holding up your spending power because the bank can’t liqui- date.” That’s Part One. Now for Part Two. Some depositors will say: “We can’t afford to go on a big spending spree and use up our depos- its. Yet we know. that the assets of the bank are less than the deposits; so it looks to us as though your plan left the last of us holding nothing. The quick spenders would get the assets; we'd suffer the losses.” Our answer is: “Have no fears on that ‘account. We have protected both spenders and non- spenders. When the debtor brings certificates back to the bank, he is not allowed face value on them. If ap- praisal showed the bank was only worth $80,000, but had $100,000 of deposits, the bank will allow only 75c credit on $1.00 of certificates when debtors bring them in. Every cancel- lation will increase the security back of the remaining deposits which have not been spent. You have the choice of paying a price for the right to spend at once; or waiting for a better settle- ment later.” This plan is not a mere theory pulled out of the air. It was built on the experience of ‘bank receivers al- ready using offset systems, and liqui- dating millions of dollars of assets when all other attempts to move them had previously failed. We carefully analyzed a number of plans ,and procedures. We interviewed not only their designers and managers, ‘but the depositors and businessmen in the territories where they had been applied. We have carefully corrected their drawbacks. Then we have ap- plied our resulting plan on a million dollar scale, with gratifying success. Competent courts have passed on the plan. Trade and credit organizations are advocating it. Executives of banks still open tell us that it will not only aid communities where banks are closed; but will also remove a great hazard to banks now open, _ No plan or procedure is self-operat- ing. The success of the Thompson Plan, or of any similar procedure, will depend largely on how it is applied; how community support is enlisted; and how careful watch is kept against the sharpers and shysters who invari- ably rush in when spending power is freed. The cash market for certificates, we believe, should be in charge of an honest person, under the surveillance of the receiver or the court. We have worked out solutions for many special problems; but in the in- terests of simplicity, we do not go into them in the attached outline. We will glady furnish particulars on request. What It Does: I. Gives depositors immediate total spending power for their account, II. Protects non-spending deposi- tors. FEF. Stimulates business. IV. Liquidates frozen assets with- out forced sale and sacrifice. V. Furnishes incentive for paying debts. : VI. Leads to early re-opening of some frozen, but unimpaired banks. Procedure: ° (Continued on page 23) FINANCIAL Silver Only Circulating Money U. S. Bondholders Must Accept Among the many ramifications of our recent monetary policy is the posi- tion in which it has placed the United States Treasury in regard to payment of interest on United States obliga- The situation is worthy of a “Believe It or Not.” Today money available tions. Ripley the only form of which must be legally acceptable to holders of United States obligations in payment of interest is standard silver dollars. This arises from the fact that one cannot be forced to take anything other than legal tender in final settlement of debts. In this country our legal tender for private debts consists of gold, gold certificates, “greenbacks,” and stand- ard silver dollars. Our other kinds of currency — national bank notes, Fed- eral Reserve notes, Federal Reserve bank notes and silver certificates—are not legal tender. Subsidiary and minor coins are legal tender only to a nom- inal amount, If a private debtor desires, there- tore, he can enforce payment in one of the first four kinds of money men- . tioned. In the case of an individual to whom the Government owes interest on an obligation, however, the situ- ation is somewhat different. “Green- backs” are not legal tender for the payment of interest on United States Government obligations, although they are legal tender for the payment of all other debts. This particular pro- vision is a result of the fact that dur- ing the Civil War, when even the very existence of the Republic was in doubt, Congress refused to stoop to the point of repudiating its contract with those who had loaned it money. Because of the recent ruling of the Treasury Department, however, an in- dividual cannot accept either gold or cold certificates. Rather if he does cecept either of them he immediately is liable to a fine of $10,000 and ten vears’ imprisonment. So far as the holder of a Government obligation is concerned, threfore, quite aside from the refusal of the Government to pay out gold or gold certificates, these forms of money no longer are avail- able. This means that the only thing left is the standard silver dollar. The total amount of these in the Treasury is $502,000,000. Against this amount, however, there is outstanding $483,- 000,000 of silver certificates. The maximum amount possibly available to the Treasury, therefore, is the differ- ence between these two sums, or a little under $20,000,000 — or less than $20,000,000—or less than enough 92 pay the interest on the public debt for one day. Today, in other words, the United States is in the position where the cnly form of money in current circu- lation which is legally enforceable upon holders of Government obligations to whom interest is due is something which has no legitimate part in the monetary standard which we have maintained since 1873. Obviously, some new term is needed to describe such a MICHIGAN monetary system, Perhaps it would be accurate to describe it as an abandoned currency standard with controlled re- pudiation. Ralph West Robey. (Copyrighted, 1933) oe A Breath of Fresh. Air Intimations that the Administration will delay action on the Black-Perk:ns bill until the next scssion of Congress is like a breath of fresh air. In some respects this proposal, judging by pre- liminary reports., would be of more far-reaching consequences than any- thing else suggested since March 4. By one move it would have brought the entire industrial organization of the country under the direct and detailed control of the Administration. The reason given for delayine ac- tion on the bill is the desire of Presi- dent Roosevelt to get Congress ad- journed as quickly as possible. Even without the Black-Perkins measur¢ there still is a large program awaiting consideration by Congress, and we shall be fortunate if it can get out of Washington by the middle of June, If the Black-Perkins bill were thrown in it might be there until well toward fall. It is obvious that it is to the ad- vantage of the country to have Con- gress adjourn at the earliest possible moment. At all times this organization is a rather disturbing element in the business picture, but at present this is especially true. This is because so long as Congress remains in session the President will be under constant pres- sure from special groups to force more and more inflation, and it is doubtful just how long the pressure could be resisted. There are, nevertheless, even better reasons for delaying consideration of the Black-Perkins bill. The first of these is that the measure would make a fundamental alteration in our eco- nomic system. Such a change may prove desirable, but we should not at- tempt to legislate on it so long as Con- gress continues its present practice of failing to reveal any intellectual inde- pendence. A further reason for delaying con- sideration on the bill at this time is that its mere debate would add still more uncertainty to the business and outlook. This is should the measure become a law, it would have an enormous deflationary effect upon vast sections of the busi- nece structure. fnanc‘al hecauce Ultimatelv. we mav he reasonably sure, we shall have six- hour work davs in this countrv: but they canot be introduced when indus- try has had its reserves depleted by three veairs of losses. More important than any of the above, however, is the fact that busi- ness itself within recent weeks has re- vealed a marked improvement. Wheth- er this improvement can long with stand the disequilibriam created by in- Aton still is an open question: but at least it is the part of wisdom to give it a chance and in the meantime devote our energies to correcting some of the errors which are in need of attention. Ralph West Robey. [Copyrighted, 1933.] TRADESMAN Corporations Wound Up The following Michigan corporations have recently filed notices of dissolu- tion with the Secretary of State: Kennedy Poster Advertising Co., Ludington. Lockman’s Pharmacy, Pontiac. Muskegon Malleable Castings Co., Muskegon. Brown Jewelry Co., Inc., Highland Park. Esco Electric of Michigan, Inc., De- troit. Flint Supply Corp., Flint. Atlas House Wrecking Co., Detroit. Bird & Son, Inc., Lansing. Sol Scher Tailoring Co., Detroit. Dallas E. Winslow Chevrolet Sales, Inc., Jackson. Casa Loma Orchestras, Inc. Goetz-Mittelman, Inc., Detroit. Couple Gear Electric Truck Co., Grand Rapids. Milford Food Market, Inc., Milford. Cronin Coal Co., Detroit. W. A. Magoon, Inc., Detroit. Granger Life Insurance Co., Lan- sing. Redmond Products Corp., Detroit. Turner Land Co., Detroit. Grape Distributors, Inc., Detroit. Aluminum Processes, Inc., Detroit. Northern Lumber & Coal Co., Fern- dale. Lodge Motors, Inc., River Rouge. Detroit Die Casting Co., Detroit. Norland Corporation, Northville. Superior Fuel and Materials Co., Grand Rapids. New York Estate Planning Corpora- tien, Ltd., Lansing. Coulter Lumber Co., Grand Rapids. Smith Agency, Monroe. Transportation Land Co., Detroit. Regal Pictures, Inc., Detroit. Herbert Caldwell Smith Co., Detroit. Farmers Supply Store, Vicksburg. Flint Coal & Masons Supply Co., Flint. Wise & Bush Fur Co., Inc., Detroit. Maurice Miller & Co., Jackson. Congress Cleaners, Inc., Highland Park. Nussbaum Co., Detroit. Central Republic Co., Detroit. Automatic Electric Co., Detroit. Menominee River Sugar Co., Meno- minee, American-Peerless Hamtramck. Reserve Loan Co., Detroit. R. H. Beaumont Co., Detroit. National Paper Products Sales Co., Detroit. Advance-Rumely Co., Battle Creek. Bradstreet Co., Grand Rapids. Gladwin Mining Co., Detroit. Electrical Exhibits, Detroit, Edison Fixture Co., Detroit. Detroit Pickle Works, Detroit. Lansing Cutstone Co., Grand Rap- ids and Lansing. : Otis Fuel & Supply Co., Detroit. Detroit Riding & Hunt Club, De- troit. Summit Mineral Co., Marquette. James B. Day & Co., Detroit. S. W Straus & Co., Detroit. Laundry Co., Happy Chick Laboratories, Inc., Plymouth, Kalamazoo Warehouse’ Furniture Co., Kalamazoo. Roseville Alcohol & Chemica] Cor- poration, Lansing. May 10, 1933 Wolverine Refining Co., Inc., Grand Rapids. Thersol Corporation, Detroit. Reindel Construction Co., Detroit, Jefferson Oldsmobile Co., Grand Rapids. Wolverine Refining Co., Inc., Grand Rapids. Service Finance Corp., Sturgis. Henderson-Ames Co., Kalamazoo, Michigan Nestle’s Milk Products, Inc, Cass City. Geo. F. Minto & Co., Detroit. Bryan Boiler Sales, Detroit. Daniel Voros, Inc., Detroit. Libby, McNeill & Libby, Alma, Lindsey’s, Inc., Detroit. , ens en Analysis of any se- curity furnished up- on request. e i J. H. Petter & Co. Investment Bankers 343 Michigan Trust Building Phone 4417 BUYING AN INTEREST SILVER FOAM Brewing Company Means an Interest in a Going Concern. Honestly Capitalized. OFFERING PRICE $1.00 Per Share. Send for Circular SILVER FOAM BREWING CO. 504 Grand Rapids Trust Bldg. GRAND RAPIDS, MICH. Phone 8-0317 x» West Michigan's oldest and largest bank solicits your account on the basis of sound poli- cies and many helpful services . . OLD KENT BANK 2 Downtown Offices 12 Community Offices & May 19, 1933 Proceedings of the Grand Rapids Bankruptcy Court April 29. 1933. We have today received the Schedules, Reference, and adjudca- tion n the Matter of Fred DeHaven, Bankrupt No. 5199. The bankrupt is a resdent of Charlotte, Michigan. The schedules show assets of $5,100.00, of which $1,000.00 s claimed exempt, and liabilities of $3,426.72. Creditors sched- uled are as follows: City of Charlotte, Mich (taxes)__$ 37.72 City of Charlotte, Mich (taxes)... 46.23 The Arctic Ice Cream Co., Lansing, Mich (secured)..--._ 1,100.00 The Russ Mfg Co, Cleveland, Ohio (seuured) 2 537.00 Norman McLeod, Charlotte, Mich 5.67 Colborn Fulton Lumber & Coal Co., Charlotte Mich ._...- 45.00 Roy Andrews, Charlotte, Mich.... 10.00 V F Shaw, Charlotte, Mich... 4.50 MACH 2282 oe 270.00 Arctie Ice Cream Co, Lansing, Arctie Ice Cream Co, Lansing, Eaton County Saving Bank, ivi te 155.00 Charicite, Mich (2.05 25. 175.00 Consumers Power Co,, Charlotte, Mich) 202 ie ee 30.00 Hi A Highy, Charlotte, Mich____. 650.00 Warren Shavll, Charlotte, Mich.. 13,72 Charlotte Candy Co, Charlotte, Mich 2.2 See 4.30 National Candy Co,, G Rea 28.86 The Newton F: ceucts Co, Cincinnati, Ohio 22-2) poe 20.85 Star Paper Co, Kalamazoo.__-._.. 5.c0 Robert Johnston Co, Milwaukee, Wisconsin Joht.son Paper Co, Kalamazoo____ €.34 Cady Candy Co, Lansing, Mich.. 30.20 Lee & Cady Co, Lansing, Mich. 18.15 Capitial City Cigar Co, Lansing, MGGH oe 129.29 Willeroy Confections, Jackson, Michigan 200 oe ee 6.00 Fisk Bangs, Atty, Charlotte, Mich 15.00 R S Spencer, Charlotte, Mich_____ 2.00 April 28, 1983. We have today received the Schedules, Reference, and adjudica- tion in the Matter of Abraham P. Schef- man and Frank Schefman, doing business under copartnership name of Abe Schef- man & Company, Bankrupt No. 5195, The bankrupt is a resident of Grand Rapids, Mic.iigan, hose occupation was a whole- sale producer. ‘I'he schedules show assets OL plo,dit.sa, and liabilities of $45,973.05. Credtors sheduled are as follows: i K National Bank, G R (SCCHRGOD 232 $ 3.700.31 GR National Bank, G R (secured) 22250 es 17,400.00 Cc: R National Bank, G R (Secured) 2 2,150.00 G R National Bank, G R (Secured) --22. 2 wane 9,024.95 Fulton Bag & Cotton Mills, Atianta, Ga 2.9050 2.075.00 Chase Bag Co, Goshen, Ind_-___ 1,703.34 D C Price Publishing Co, Chicago, Vilinois 4.55 ee 25.00 GR Assn of Commerce, G R---- 75.00 The Barrick Publishing Co, Kansas; City, Mo 2) 32.40 GR Community Chest, G R__---- 25.00 Carl N Mapes, G Re 72.06 Farmers’ Rapid Transit Co, Chicaco, Ehnois =— 22. 32.25 Retail Grocery & Meat Dealers Assn G Ro 22s 12.00 Bixby Office Supply Co, G R---- .50 GR Assn of Credit Men, G R_.-- 36.41 G R Assn of Credit Men_.____._-- 23.00 Vanden Bosch & MecVoy, G R---- 22.25 Ww. HE Kessler Co, G R--____.___ 6.45 eo Culver, Martin, Mich...-.__ 32.38 G BR Paper Co, G R= 43.64 Black Eagle Oil Co. G@ Ro_______ 184.68 Burroughs Adding Machine Co, Detroit, Mieh : 5 5s. 259.25 Midway Transit Co, Benton Eiarpor, Mieh. 2000s 26.44 Standard Fruit & Steamship Con Ge ee Fruit Dispatch Co, G R Calif Fruit Growers Exchange, GR fees ee | 68414 Fere Marquette Ry Modern Storage House. G Ke. os 8.13 Consumers Fower Ce, G RW. 58.63 Cities Sérviec Oil Co, G Re. 32.83 Lash’s Froducts Co, Chicago, Pinos) 2 Sees | 810.50 Mich Bel! Telephone Co, G@ R_.._ 326.74 Postal Telegraph Cable 9, G R 15.88 Peiter Auto Co; 3 Rh -.-2.252.. 1.50 Pere Marquette Railway Co, DMétroit, Mich 22... .-.. 2. GOL-70 Pere Marquetie Railway Co, Detroit. Mich: 2120 cc 4 As RA Ryskanip Brethers. G Ru... -50 Randolph Marketing Co, G R_--. 704.34 Van Dyk & Reeves, Bush Terminal Bide. Brooklyn, N Ye. ----. 8.66 John Westing, G BRo22-25.4 8. 11.32 Western Union G Rio. 9.73 Bennet Wuel Co, G Roe 16.30 GR Gas Light Co, G Ro 12.02 April 29, 1938. We have today received the Schedules, Reference, and adjudica- tion in the Matter of William A DeVette. Bankrupt No. 5198. The bankrupt is a resident of Muskegon, Mich. whose occu- pation was Manaer of DeVette Motors, Ine. The Schedules show assets of $9,510. of which $7,250 is claimed exempt, and liabilities of $17,060.27. Creditors scheduled are as follows: MICHIGAN Peovles State Bank for Savings, Muskegon, Mich (secured).---- $ 930.00 Lineoln Golf Club, Ine., Muskegon, Mich (secured) -.-. 190.00 Hackley Union Nat] Bank, Muskegon, Mich (secured)----- 1,500.00 Hackley Union Nat’l Bank, Muskeson, Mich 2.00 7 9,400.00 Peoples State Bank for Savings, Muskegon, Mieh 2002 970.00 Peoples State Bank for Savings, Muskercon, Mich 00.0 2.000 387.00 Peoples State Bank for Savings, Muskegon, Midh 2) 8,511.27 Peoples State Bank for Savings, Muskeson Mich = 292 0 7 1 17.00 Peoples State Bank for Savings, Muskezon. Mich =... 85.00 Hackley Union Nat’l Bank, Muskeson, Mich 99200 255 2 22 50.00 Hackley Union Nat’l Bank, Muskeron, Mich 00-2) 2 20.00 April 28, 1933. We have today received the schedules, Reference, and adjudica- tion in the Matter of Frank Schefman, Bankrupt No. 5196. The bankrupt is a resident of G. R. Michigan, whose occu- pation was a wholesale producer. ‘The schedules show assets of $6,655.00, of which $1,750.00 is claimed exempt, and liabilities, $53,674.80. Creditors sched- uled are as follows: G R National Bank, G R (secured) (22 ee $3,700.31 G R National Bank, G R Gecurcd) 220520 Se 17,400.00 G R National Bank, G R (Secured) 22ers ee 3,150.00 G R National Bank, G R (Secured) 25002 9,224.95 Old Kent Bank, G R (secured)__ 6,500.00 Fulton Bag & Cotton Mills, Atlanta: Ga 22) 0 oe 2,075.00 Chase Baz Co. Goshen, Ind____.. 1,703.34 D C Price Publishing Co, Chicago Who. 25.00 G R Assn of Commerce, G R..-_ 1.00 The Barrick Publishing Co, Kanas Gity. (Moe oe 32.40 G@ R Community Chest, G R__.. 25.00 Carl N Manes G@ Rio tose 72.06 Farmers Rapid Transit, @Chireaco, Wl ee 32.25 Retail Grocery & Meat Dealers ASSu! | (Ge RE 12.00 Bixby Office Supply, G R---__—_.. -50 G. R. Ass’n of Credit Men, G. R. 36.41 G. BR. Ass’n of Credit Men, G. R: 23.00 Vanden Bosch & MeVoy, G. R._. 22.25 Ww. Et Kessler €Co., G. Ro. 6.45 Leo Culver. Martin. Mich. ___----- 32.38 G@ EK. Paper Co., G: RR. 43.64 Black Eagle Oil Co., G. R.__---- 184.68 Burrough’s Adding Machine Co., Metron, Mich, 222) 0) os Midway Transit Co., Benton iranpor, Mien. 93: 26.44 meee Fruit & Steamship Co., (Ce ee ee ee 259.25 : S 728.38 Dacey & Company, St. Louis, Ws) 67.50 Krait Dispateh Co., G. R.-_:__. 220.10 Califorrtia Fruit Growers Bxehanee. G. KR. 2282 ee 684.14 Pere Marquette Ry. Modern Storaca Whse. G H.... 8.13 Consumers Power Co., G. R.-----_ 58.63 Cities Service Oil Co., G. R._.- 32.83 Lash’s Products Co.. Chicago, Ill. 870.50 Mich. Bell Telephone Co., G. R.-. 326.74 ‘Postal Telegraph Cable Co., G. R. 15.88 Peiter Auto Co., G. R Pere Marquette Railway Co., Detroit. Mich. 22 0 601.70 Pere Marquette Railway Co., Detroit. Mier, 6260-2 4,431.84 Ryskamp Bros... G. Ro .50 Randolph Marketing Co., G. R._--- 704.34 VanDyk & Reeves, Brooklyn. NOON Cee 8.66 John Westing, G. RR. --- 2 ae Western Umon, G Ko. =) 8 9.73 3ennett Fuel Company, G. R._-_-- 16.3 G@ R. Gas © Lieht €Co., G R.--- 12.02 Siegel’s Ready to Wear, G. R.---- 85.00 Steketee & Sons G, KR... __ 19.56 Chas. Erankla & Co:, G. K.____-- 11.26 Wurabures G BR.) 2) 19.27 Weise’s Meat Market, G. R.---- 16.97 GR. Creamery, G.. KR. - 4.48 Garl N: Mapes G: KR - - 24.71 Masonie Country Club, G. R.---- 12.50 Congregation Emanuel, G. R.---- 3.00 bre. FW Spencer G R.- 5.00 In the Motter of Rert M. Heth. as Heth Bros., Bankrupt No. 5192. The first meeting of creditors has been ealled for May 17, 1933, at 10 A. M. Eastern time. In the Matter of American Paper Chem- icals, Inc., Bankrupt No. 5191. The first meeting of credtors has been called for May 16, 1933, at 2 P. M. Bastern time. In the Matter of Clayton N. Stratton, as Manufacturers Sales Co., Bankrupt No. 5188. The first meeting of ercditors has been called for May 16, 1933, at 11 A. M. Bastern time. In the matter of Dick Arens. Jr., Bank- rupt No. 5119, the first meeting of cred- itors has been called for May 16, 1933, at 10 A. M. Eastern time. In the Matter of Edna May Oplas and Isabelle Brown, copartners, Ba’ No. 5177. The first meeting of creditors bas been called for May 16, 1933, at 10 A. M. Eastern time. In the Matter of George Hoodhood, Bankrupt No. 5194. The first meeting of creditors has been called for May 17, 1938, at 11 A. M. Hastern time. TRADESMAN 11 Home Baker Flour The Ideal Family Type Fancy Quality Low Priced Satisfied Consumers Made to our own form- ula Home Baker embodies all features to please the most exacting house wife. Sold by Independent Dealers Only. * LEE & CADY 12 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President—Paul Schmidt, Lansing. First Vice-President — ‘Theodore J. Bathke, Petoskey. Second Vice-President—Rudolf Eckert, Flint. Secretary — Herman Hanson, Grand Rapids. Treasurer—O. H. Bailey, Sr., Lansing. Directors—Holger Jorgenson, Muske- gon; L. V. Eberhard, Grand Rapids; A, A. Boyce. Bay City; Vincent A. Miklas, Man- istee; Ward Newman, Pontiac. There Are Many Angles of Merchan- dising Stories are circulated daily of cer- tain grocers who make six per cent. net on sales. Such stories are true and at that many who thus earn big profits operate under quite modest gross, while others have special circum- stances in their favor. Such tales are good and bad. They are good in that they show that oppor- tunity is not lessened by anything in to-day’s business. The percentage of outstanding success does not vary much. But the stories are bad in that they lead mediocre grocers to conclude that all they need to do to equal such showing is to advance their prices. The fact remains that extra earnings result from special ability to serve the ‘public. That is what all merchants can well take thought of. I continue to assert that any govern- mental limitation on prices, margins, profits, expenses or other elements of business will disappoint their spon- sors. One California proposal is de- scribed thus: “It absolutely prohibits the selling of merchandise below cost, defining cost as the cost of the article, plus cost of doing business.” I have not seen this bill, so do not know what machinery it contains. But questions arise: “Cost of the article” —whose cost? “Plus cost of doing ‘business’—on what standard? Cer- tain grocers serve ceratin people on the basis of 18 per cent. or over ex- pense. Other serve on from 10 per cent. up. If cost of operation is taken as 10 per cent., what protection will the law afford those with a quite nor- mal average expense of 13 per cent.? And if cost is based on the cost of the best buyer, how will others fare? The rule is as sound to-day as ever: Grocers who belong in business will only be hampered by governmental protection in any form. Grocers whom protection will protect do not belong, and are a burden on the trade, a stag- gering load for associations to try to carry. Other angles are these: Any scheme +o provide artificially high margins to cover excess expense ratios of inef- ficient grocers not only hamper able merchants, but are against public pol- icy. For consumers are entitled to enjoy the benefits afforded by the best grade of merchants, operating with no restriction other than the force of eco- nomics. The real evils now complained of by the trade can be cured with the great- est promptness if grocers of all kinds face those evils with united front. Let us look back and see. Who did away with uneconomic pur- chasing? I say uneconomic because futures are good practice to certain limits, with certain grocers in certain lines. Trouble was, ten years ago and before, that all grocers were loaded MICHIGAN with all kinds of goods far in excess of requirements. When the job was finally tackled as a result of education which taught gro- cers that each could say no for him- self, the producers’ reaction was: “It can’t be done,” and they showed by what seemed unanswerable logic why it could not be done. But is was done quite speedily when grocers generally answered: “Search me. I don’t know how you will do it. I only know that it strains me to finance my own busi- ness, and I can not finance yours.” No government contributed to that salutary change in merchandising. It was done by the trade for and by itself. No special cost was entailed. We had no expensive surveys; no question- naires; no snoopers under the guise of investigators. The trade did it all; and it has been a lasting benefit of truly incalculable value. Present troubles are of a different character. A united front must be had to cope with them. But, given that front, the end ca nbe attained in sur- prisingly short order; and when thus attained, it will not only ‘be less costly than anything any government can bring about, but it will be more per- manent—and it will carry the priceless blessing that the doing of it will not curtail our remaining liberties, as gov- ernment regulation in whatever guise always does. A factor I have foreseen and written about for many months lies just ahead. That is the rise in costs of merchan- dise. That will give grocers plenty to think about. Great numbers of them won't think at all. They will not sense the significance of the horizontal rise which is due and coming—which al- ready has started. Such men will not awaken until they find themselves unable to meet their bills; and for many that will be too late. The trade will be the better for the elimination of countless thousands of grocers, whatever the cause of their elimination; but it will not be com- fortable for them. Wise merchants will take unprecedented pains to fol- low the market up in the immediate future. They will be safe and sound when the new level is attained; and their way will be easier, their prob- lems fewer, by the elimination of the unfit. It is now calculated that more than 1,000,000 subsistence gardens will be planted this Spring on the Atlantic seaboard. That indicates what will oc- cur virtually everywhere. For it is the soundest, most praiseworthy impulse of the average human to avoid charity, to be self-dependent. The movement is part of the process of readjustment and is inevitable. But those who eat from their own plantings—and it is astonishing what a quantity of food can ‘be grown on a plot 50 by 100 feet— will need less groceries. Not less fundamental is the trek back to the land which is in process. The rush to cities for high industrial wages averaged 630,000 a year in 1920- 29 and in 1922 the number was over a million. Now some two millions have gove back to the land, and millions more are on the way. Thoughtful grocers will not be unmindful of such factors. They will keep their ears to the ground to detect changes and be TRADESMAN prompt to adjust themselves to all such. It seems to be fairly well established and generally accepted that water will not run up hill—that is, unless it be in the stock market. But legislators con- tinue to try to make milk do that. The Pitcher bill in New York—whether milk pitcher is not specified—has one sponsor who said lately that “regard- less of supply and demand milk must be legislated into a profitable business.” Well, that’s that. What comment? If the present supply of milk does not move into consumption, it just seems logical to a garden variety of grocer that it can not be sold at all; hence stabilizing prices at not less than a given level will not cause milk to run up an incline any more than water. But we surely do have great faith in legislation, though signs appear that the faith is not as abiding as it uster- wuz—thanks tbe! We may achieve sanity even here, after a while. Of course, if wheat continues at its increased price of around 20c higher than it was, and gradually rises, all this kind of thing will be cured in the good, old-fashioned way. Let’s hope this occurs before we send any more pitchers to the milk-tank to be broken! Paul Findlay. ——_+--+>—_—_ Ads to Retail Grocery Profits Detroit, May 5—As the result of the interest you expressed in obtaining occasional items from this office for publication in the Michigan Trades- man I am enclosing an item in one of our recent publications entitled “Aids to Retail Grocery Profits.” We are making a systematic effort to bring this study to the attention of all wholesale and retail grocers in Michigan, and I am sure that an item in the Tradesman would contribute substantially to this end. Your co-operation is greatly appre- ciated. R. L. Whiley, Commercial Agent U. S. Dept. of Commerce. A publication designed to give the grocer, in simple language, summarized facts which will help him improve his merchandising efficiency in the inter- est of both himself and the consumer, has recently been released by the De- partment of Commerce under the title “Aids to Retail Grocery Profits.” This publication, which carries the endorsement of the National Associa- tion of Retail Grocers, the National Association of Wholesale Grocers and other grocery trade groups presents briefly and simply the principles of efficient grocery merchandising brought out in the Louisville Grocery Survey. In this bulletin the essential material is offered in form for quick, easy grasp and direct application by the practical grocer. Among the sub- jects covered are: Turnover’s place in the profit scheme A glance at gross margin Finding the why of high costs Money’s worth from fixed expense Some points about rent Delivery that pays its way Keeping credit cost down More money from modern stores Simple records for the grocery store The Louisville model store. A copy of “Aids to Retail Grocery Profits” can be obtained for 10c from the Bureau of Foreign_and Domestic Commerce, 2213 First National Bank building, Detroit. There is a discount of 25 per cent. for quantities of 100 or more. ——_+- > Living beyond one’s means inflicts meanness. May 10, 1933 Urge Grocers to Stock Shrubs In a bulletin sent to the trade, the National Wholesale Grocers Associ- ation suggests that retailers add a line of rose bushesan d shrubs to their reg- ular stocks. The jobbers’ group re- ports that a number of retail grocers have found the addition of such a line, especially in suburban communities, brings them a substantial addtion to sales volume at this season of the year, Although shrubs and rose bushes may be considered alien to the ordi- nary grocecry store’s stock, the bulle- tin adds that the present trend in gro- cery retailing is to include any items which can increase sales volume. ——__> ~~ _____ Display Old Glory For Three Days Greenville, May 6—If the chain store bill is signed by the governor I be- lieve every independent business man in Michigan should display the stars and stripes in front of his place of business for three days as an act of thankfulness. Enactment of this bill would be a big step toward freedom. I understand Michigan has been un- der six different flags and sometimes it has looked as though the seventh would ‘be the chain store banner. Praised be the day if competitive conditions are ever set up in this state whereby the indenendent business men can conduct honorable and _ honest places of business and be able to com- pete fairly on every item of merchan- dise. Cf) Clark. —_2 32> A Business Man’s Philosophy Half the large clocks that are dis- played for good-will advertising show the time incorrectly. Instead of cre- ating good will, they create ill will. A display clock that shows accurate time is a splendid form of public service. Why any one will allow an inaccurate clock brazenly to advertise indiffer- ence and shiftlessness is a mystery. Free service should be performed even more cheerfully and efficiently than services for which a charge is made. Otherwise the irritation is seri ous, Hotels, for example, urge pros- pects to open charge accounts, prom- ising holders of guest cards that checks will be cashed at any hour of the day or night. Often when a check is pre- sented, the guest is subject to incon- venience and embarrassment before he can get the cash. It would seem de- sirable to withdraw this privilege or grant it with less red tape. Some men are habitually promising hospitality exceeding their ability to supply. Naive friends accept their glowing invitations and are compelled to endure grave discomfort. ‘Common sense dictates this rule: Make no pretensions to supply correct time or free change or free anything unless you know you can make good. It is better to do nothing than to do something badly. William Feather. —_~+-.____ Hope has risen with prices. May 10, 1933 MICHIGAN TRADESMAN 13 MEAT DEALER Food Essentials Found in Meat In a previous issue dealing with the six food value charts published by the National Live Stock and Meat Board, the protein chart and the iron and cop- per chart were presented, and the high value of meat as a source of these food elements was discussed. In this issue the phosphorus and vitamin charts are considered. The importance of phosphorus as a food element is forcefully emphasized by the statements of nutrition author- ities when they assert that few other inorganic elements enter into such a diversity of compounds and play such an important part in so many body functions. Phosphorus is known to be asso- ciated with the output of nervous en- ergy. In combination with calcium it builds rigid bones and strong teeth. It forms phosphates which help to maintain the slight alkalinity of the blood. It is essential to every living cell and is a necessary constituent of all body fluids. Nutrition studies have shown that the selection of foods with an adequate supply of phosphorus is very essential since the phosphorus supply in the body must be maintained at a level above the amount actually needed to meet the nutritive demands. In the case of children, phosphorus is of spe- cial concern, research having shown that the amount necessary for proper growth and development is one and one-half times the amount necessary for adults. That meat is a potent source of phos- phorus is revealed in the accompanying phosphorus chart. This chart lists 33 common foods in the order of their phosphorous content based on aver- age helpings. It will be noted that the five foods leading the list are meats. The vitamin chart shows that certain meats are good sources of vitamins A, B and G, all of which are impor- tant vitamins in their relation to nu- trition. A deficiency of any of these vitamins in a diet is apt to produce serious results. It has been found that deficiency in vitamin A increases the susceptibility of the body to disease. Diets low in vitamin A usually result in a serious eye affection and a general let-down in physical vigor. The liver and other glandular organs in food animals are especially good sources of this vita- min, Vitamin B is especially necessary in growth processes and is valuable in stimulating the appetite. A lack of this vitamin in the diet is correlated with certain nervous disorders. Vitamin G, also essential in proper nutrition, is found in appreciable amounts in meat. The consumption of foods low or lacking in this vitamin is thought to ‘be responsible for a seri- ous nutritional disease common in the South and known as pellagra. —_»+- + Good, Better and Best Eggs What is the dfference between “spe- cial” and “extra” eggs? Shall I buy white eggs or brown ones? Why do eggs vary so much in size? How can I tell that I am getting the best and freshest eggs? Must I depend solely on my dealer’s word? Homemakers are constantly asking such questions as these. The answer to most of them is furnished by the United States Bureau of Agricultural Economics iln its egg grading work. Wherever Government graded eggs are sold, one need no longer feel uncertain about the eggs one buys. Many dealers who sell eggs under brand or hennery names avail them- selves of the services of an official Government egg grader, and seal each carton with a certificate of quality as it is packed for the retail purchaser. This certificate is dated so the buyer can tell just when the eggs were graded. The highest quality egg is a “U. S. Special.” These eggs are suitable for every use. The most fastidious per- sons can eat them when soft boiled or poached. They are also recommended for use semi-raw or raw, as in egg- nogs or whips for invalids. Eggs of this grade must be uniform ‘in size, and the lot must contain at least 80 per cent of eggs with a clean, sound shell, an air cell only % inch or less in depth and a dimly visible, regularly shaped yolk, well “centered” in the middle of the albumen or white (not near the shell). The white must be firm and clear, and there must be no visible germ development. When broken out of the shell, eggs of this quality have a firm, well-round- ed yolk whch stands up well and a thick, firm white like a clear jelly. Ob- viously only very fresh eggs carefully handled would conform to this high standard. Government graded eggs of each quality grade are sorted by the packer into three sizes — large, medium and small — corresponding to definite weights per dozen. The size or weight it noted on the “certificate of quality” seal on each carton. Large eggs must weigh 24 ounces per dozen with no egg less than 22 ounces per dozen, me- dium 20% ounces with no egg less than 19 ounces, and small, 17 ounces with no egg less than 15 ounces per dozen. The quality requirements for each grade are the same regardless of size of the eggs. For example, “U. S. Spe- cials, Medium” are of exactly the same qualty as “U. S, Specials, Large,” but are of a smaller size. If priced the same as the large eggs, the housewife does not get as much actual food material for her money. But if priced proportionately lower, she does. Put in another way, the housewife who wishes to serve eggs of the high- est quality, who feels she can not af- ford to buy the “U. S. Specials, Large,” may give her family just as good eggs, though somewhat smaller, for what she can afford to spend, so there is a con- sumer demand for each size in each grade. “U. S. Extras” are next to the high- est quality and represent the best grade of table quality eggs obtainable in many retail stores. Even for soft boil- ing and poaching they are satisfac- tory to most people. “U, S. Standards” are of third qual- ity and are only fair for table use. The great bulk of eggs in commercial chan- nels are of this grade. They will do for frying, for scrambling with bacon, and for ordinary cooking, but not for poaching or soft boiling or for use in the more delicately flavored foods con- taining eggs. ‘Phe fourth grade, or U. S. is the lowest, and is suited primarily ‘Trades, ” for use in cooking and baking. Eggs of this grade may vary greatly in size. —_--———___—__ Iodine in Eggs Goitre is a deficiency disease the cause of which is a lack of iodine. The best way of administering the iodine is in some organically Hence the present fad for eggs of high especially in regions combined form. iodine content, where goitre is prevalent. On the principle that if a little iodine is good, much must be better, poultry breeder have been adding iodine com- pounds to feeds and drinking water. The method is so simple that Dr. C. H. Almquist of the University of Califor- nia ‘finds it necessary to sound a warn- it. No one knows how should be ing against much jodine or how little fed to a laying hen or a growing chick. Until the correct doses are fixed by experiment the eating of eggs rich in iodine may have its drawbacks. oe A Business Man’s Philosophy The story is told of a committee of fifteen that met to consider how to improve the inspection department of chairman observed committee a factory. Ihe that eight of the and he inquired how many of None, he wore glasses, the inspectors wore glasses. was told. Eyes were examined and glasses were prescribed for half the men. After glasses were obtained the in- pection problem was solved and the men did better work with less effort. Bad eyesight and poor illumination are the cause of much imperfect work and much preventable fatigue in fac- tories and offices. The invention of the electric light lengthened the wak- ing day by supplying adequate illumni- When we try to work in @ our eyes but our nation. poor light, not only whole body becomes weary and we tend to fall asleep. Imperfect eye- sight, even in good light, is fatiguing; hence the need for proper glasses, William Feather. —_—__.-.____ A man must not think he can save himself the trouble of being a sensible man and a gentleman by going to his lawyer, any more than he can get himself a sound constitution by going to his doctor.—Ed. Howe. Good-will builder: A Kansas City shoe shop offered “a shine for a smile” during the banking holiday. Beech-Nut COFFEE - PEANUT BUTTER CATSUP - BUTTER WAFERS ‘TOMATO JUICE TOMATO JUICE COCKTAIL and other foods of exceptionally fine flavor BEECH-NUT PACKING CO., CANAJOHARIE, N.Y. FRIGIDAIRE ELECTRIC REFRIGERATING SYSTEMS p RODUCT OF GENERAL moron WITH FAMOUS COLD CONTROL AND HYDRATOR All Medels on Display at Showreom F. C. MATTHEWS & CO. 70 No. Division Ave. Phone 9324 GRAND RAPIDS Demand Increasing for MICHIGAN APPLES WITH FLAVOR We have the best assortment of Varieties in Michigan— Cleaned. Polished and regraded by Modern Electrical Equip- ment before leaving our Warehouse — Wholesale only. Wolverine Dealers, send us your orders. KENT STORAGE COMPANY MICHIGAN Portland — Grand Rapids KEEP SUPPLIED WITH..... LILY WHITE FLOUR “The flour the best cooks use” VALLEY CITY MILLING COMPANY Kalamazoo -— Traverse City HARDWARE Michigan Retail Hardware Association. President—Wm. J. Dillon, Detroit. Vice-President — Henry A. Schantz, Grand Rapids, : Secretary—Harold W. Bervig, Lansing. Treasurer—William Moore, Detroit. Field Secretary — L. S. Swinehart, Lansing. The Hardware Dealer and the June Gift Trade The wide-awake hardware dealer al- ways looks and plans ahead. So May is not too early to plan for the June gift trade. In this connection two facts should be kept in mind. While June is the “month of brides,” the wedding-gift trade is an all-the-year-round affair. June is merely the peg on which you hang the advertising which will bring you business throughout the whole year. Second, the wedding itself is usu- ally preceded by a series of “showers” for which gifts will also be purchased. Therefore, it is good policy to start advertising for and catering to this “shower” trade early in May; and to follow up, later in the month, with an appeal to the June gift trade. At least one “June bride” display should be staged. If you have window space, it is preferable to run two or three in the course of the month. The initial display, some time the latter part of May or at the latest on June 1, should be of the colorful, decorative type to remind people that the month of brides is close. This should be fol- lowed by “stocky” displays for the pur- pose of emphasizing the comprehensive range of gifts the hardware store has to offer. The hardware dealer can take it for granted that some if not all of his competitors will make a determined effort to secure the wedding gift trade. In addition, he will have competition from jewelry, dry goods and notion stores, among others. Some extra ad- vertising effort should therefore be put forth. It is not years since the public began to realize that the hardware stock did possess gift possibilities; and while much has been done by aggressive hardware dealers to educate the public in this respect, the educational process—through news- paper advertising and window display —should not be allowed to slacken. so many The hardware dealer has, however, one distinct advantage. He handles some gift lines not to be found else- where and always in demand during the wedding season. These are the kitchen shower lines, the practical household articles and a wide range of “useful gifts’—the sort of gifts that, right now, should be exceptionally popular, By good publicity, the hardware dealer can drive home the wisdom of “practical” gifts. Coupled with this he should point out the gift possibili- ties of ordinary hardware lines. For instance, for the person with money to spend, what could be a more de- sirable gift than a modern kitchen range—gas, electric or coal as circum- stances may dictate. Yet few people ever think of a kitchen range as a wed- ding gift. Another feature which can now be stressed is the ornamental and attrac- MICHIGAN tive nature of most of the “practical gifts” featured by the hardware store. Time was when the kitchen range was a black, ungainly thing. Now it can be had in all sorts of pleasing colors. This is true of a host of useful articles handled by the hardware dealer. In- stead of merely “Practical Gifts” his slogan may very well be “Practical Gifts—Yet Ornamental.” “Everything suitable for wedding presents” was the caption of a 3-col- umn, six-inch newspaper advertise- ment by a western hardware dealer. This advertisement contained prices and brief, catchy descriptions of many articles, ranging from cut glass berry bowls to carpet sweepers. Six illustra- tions were used. Ti will pay every hardware dealer to use his newspaper space for some ad- vertising of this description, to empha- size the wide variety of gifts offered by the hardware store. His window trim at the same time should bring out the same idea. Window advertising and newspaper advertising can quite fre- quently be co-ordinated to good ad- vantage. “Choose from the Largest Stock” is a good caption for such an advertise- ment or “A good assortment ensures a satisfactory selection. We have the most varied gift stock in town.” It pays to run a series of advertise- ments dealing with various phases of the same general topic. Thus, an ini- tial advertisement should stress the fact that June, the month of brides, is here, and that the hardware stock has exceptional gift possibilities. Then, stress the comprehensive nature of the hardware stock—the wide variety of gifts from which a selection can be made. In a further advertisement, bring out the idea of practical gifts. In preparing an advertisement, the headline is important. Make it short and to the point: GIVE A USEFUL WEDDING GIFT This headline, or something convey- ing the same idea, should be followed by a brief paragraph stressing the “useful gift” idea. Thus: “The day when all wedding presents had to be merely useless ornaments is gone forever. Today, the practical gift is appreciated above all others. “A wedding gift is valued according to the service the recipients get out of it. Experience teaches that newly mar- ried couples need articles for table use and household utensils far more than fancy knick-knacks and tawdry orna- ments. “Give them something whose useful- ness will constantly remind them oi your thoughtfulness, something they will use and appreciate every day. Give them the right quality and make it a lasting reminder of you.” Follow this with a list of suggested articles, quoting price ranges. A few words of terse description will help. So, too, will good, clear illustrations. Wherever possible, use cuts in your newspaper advertising. Gift “service” along the line of keep- ing a check list of gifts for each pros- pective June bride, with a view to avoiding needless duplication, will be appreciated. Of course the recipient has always the privilege of exchanging gifts that are duplicated; but your customer will feel happier in the knowl- TRADESMAN edge that the gift in whose selection he devoted so much time and thought is actually retained and put to use. The gift trade is worth catering to; and any effort you put forth now has cumulative results in addition to the immediate sales. You are educating the public to the possibilities of the hardware store as a gift store and building business for the future. Victor Lauriston. —_ 7.2 >__—_ May Report of the Michigan Retail Hardware Association __ Lansing, May 8 — The Michigan Association carries on. In two weeks we will start a membership campaign covering the entire state which has been divided into 14 districts, in charge of the Executive Board members, and subdivided into eighty sections in charge of a chairman who will, in most cases, have an assistant to help him in the work. These sectional chairmen and assistant chairmen will call on all delinquents and prospects eligible to membership. I earnestly request the support of every associa- tion member in putting over this cam- paign to a successful conclusion, Let this be our slogan, “Michigan Main- tains Its Membership.” List of Sectional Chairmen Chairmen who have so far accepted responsibilities for their sections are as follows. Some areas are not yet organized. County (Chairman Huron W. A Slack Macomb L. F. Wott Kent W. A Rogers Newago LL. DD Patt Otsego G. A. Ford Lapeer BE. Larry Wayne W. J. Dillon Chas. Holmes Julius Nagel C. F. Taepke George Lee J. W. Tyre Ed. Myler Berrien J. A, Kere Kent H. A. Schantz Clinton Fred Olson Bay C. L. Goddeyne Lenawee R. T. Davis Gratiot C. G. Larry Eaton R. S. Spencer Ingham H. W Bervig Oceana A. J. Rankin Mason C. P. Clausen Denta and Schoolcraft H. H. Huhgitt Oakland W. A. Wright E. O. Hatton Barry G. E. Goodyear Shiawassee H. Dignan Genesee C. H. Miller Saginaw Waldo Bruske Mecosta W. C. Judson Manistee J. W. Meyer Wexford F. Sudstrom Tuscola Andrew Larsen Monroe C. C. Gradolph Ottawa J. C. Verseput Jackson W. G. Knibloe Luce and ‘Chippewa S. D. Foster Menominee H. Eastberg Ontonagon F. M. Hecox Gogebic V. A. Coleman Sanilac L. A. Straffon VanBuren N. J. Waters Charlevoix H. C. Meyer Dickinson J. P. Palmer St. Clair C. A. Sturmer Livingston C. H. Sutton Cheboygan, Presque Isle and Montmorency J. L. Louisignau Kalamazoo F. L. Willison Hillsdale K. Katzenmeyer Montcalm M. E. Sagendorf Report of price committee. Report of the price committee has been sent paid-up members of the Association. It will be sent each delinquent and to each new member when 1933 dues are paid. This is the most outstanding contribution of the Association to the continued stability of the hardware in- May 10, 1933 dustry. It contains a selected list of items with prices reported by Michi- gan Hardware Dealers, also competi- tive retail prices. A supplement will be issued later showing a complete list of items covered by the study. Legislation Retail Sales Tax. The chairman of the legislative committee, C. L. Glas- gow, appeared before the House Tax- ation Committee with representatives of other associations, presenting the retailers’ point of view on sales taxes. Master painters’ license law. House Bill No. 357 was introduced by Philip C. Pack, of Ann Arbor, “to regulate and license the business of painting, decorating and paper-hanging; to de- fine_ those engaged therein; to set up a Board of Examiners and Painters.” The bill asks for a board of three ex- aminers, appointed by the governor from a list of ten names submitted by the Master Painters and Decora- tors Society. This bill is apparently designed to control the paint and paint- ing business in the interests of a lim- ited group of contracting painters. It seems obvious that the passage of this bill will adversely affect sales of paint in hardware stores. The bill has been referred to a House Committee con- sisting of: Chairman, T. W. South- worth, Monroe; C. W. Bischoff, De- troit; G. H. Schoenthals, St. Johns; L. T. Barber, Edmore; J. G. Ruli- son, Lansing; F. J. Berker, Saginaw; J. A. Strange, Grand Ledge; G. T. Hartman, Houghton. Ask your rep- resentative to oppose this bill. Plumbers’ License Bill. House Bill No. 305 was introduced by J. G. Ruli- son, of Lansing, entitled “An Act to Provide for the Licensing of Plumb- ers, the Supervision and Inspection of Plumbing and the Adoption and En- forcement of a Minimum Standard Therefor.” It applies to “The con- struction, installation and mainten- ance of plumbing in connection with all buildings, residences and structures located in any city, village, township, or county having a system of water works or sewerage’ and the territory extending a distance of 1 mile beyond such boundaries in all directions and, in the case of cities having a popula- tion of 100,000 or over, the territory extending for a distance of two miles in all directions; also to all buildings or residences located on ‘land adjacent to lakes or streams occupied for resi- dence or resort purposes. Work can only be done by plumbers holding a state plumbing license. Your legisla- tive committee desires an expression of opinion from members in regard to the plumbing law. Write your rep- resentatives for a copy of House Bill No. 305, to familiarize yourself with its provisions. Save this list. Write the Association for information before ordering mer- chandise or signing contracts: Bristol Co., Denver, Colo. Consumers Christmas Fund, York. City. Pur-O-Zone Air Purifiers. First Amer. Life Inc. Stamp Ass’n., St. Louis. *Interstate Sales Corp., Cleveland. **Rogers Natl. Distributors, Toledo. Tourist’s League of America, Cleve- land. *Operates under four names. **Operates under eight names. Detroit city scrip. The Retail Mer- chants Association of Detroit adopted the following rules for acceptance of city scrip: 1. City scrip will be ac- cepted only from the original payee, namely the city employe or members of his or her immediate family who will be required to identify themselves when presenting scrip. 2. Scrip will be accepted in payment of obligations at present owed to any of the stores. 3. City scrip will be accepted on any new sale transaction only until the merchant has received that amount of scrip which is the maximum he can use in payment of his taxes, plus any (Continued on page 22) : New May 10, 1983 DRY GOODS Michigan Retail Dry Goods Association. President—Geo. C. Pratt, Grand Rapids. First Vice-President—Thomas P, Pit- kethly, Flint. Second Vice-President—Paul L. Proud, Ann Arbor. Secretary-Treasurer—Clare R. Sperry, Port Huron. Manager—Jason BE. Hammond, Lansing. Cotton Goods Stocks Low Although production of carded cot- ton goods has been stepped up con- siderably in the last few weeks, the large sales of cloth have depleted stocks to the lowest point for any cor- responding period in the last decade, according to opinions expressed in the trade. Mills also have acquired a large backlog of orders and, whereas the seasonal production trend at this time of the year is usually downward, out- put will have to increase or be main- tained at present levels for some weeks to fill the demand. It is also agreed that total stocks of cotton goods in all hands, from mill to retailers, was so low, prior to the start of the buying movement, that part of the buying was justified without the inflation fillip, Linen Suits Meet Active Call Numerous re-orders for women’s linen suits are reported in the Eastern market, with the indications pointing to an active season in this merchan- dise. Both tailored and swagger two- piece outfits are in demand. The linen ensemble in black is being strongly featured by several of the leadng local specialty shops. A strong demand is also reported for pique coats and taf- feta jackets in white and pastel colors. Cotton dresses with swagger coats are selling actively. Double sheer silk coats are being sought in both medi- um and higher price lines. ~~~» Few Increases on Apparel Lines Despite advances in the primary markets, few increases have been made as yet on finished merchandise in the apparel or accessory fields. With the exception of hosiery and shoes, the price strengthening to date has been almost entirely confined to withdrawal of concession previously made. There has been no let-up in the sharp compe- tition for business and producers are endeavoring to base prices on current retail price lines as long as they can. Prediction was made, however, that the Fall lines will be a shade higher than for last Fall. —_> +>. Men’s Wear Call Continues Heavy Orders for men’s clothing and fur- nishings continued to come into the Eastern markets in large volume this week, with stores eager to cover re- quirements on Fall styles particularly. Goods made of raw materials, which are advancing in prices, such as cotton and hides, were bought liberally. Ad- vance earlier this year than at any time vance buying on fall types has been earlier this year than at any time said. One of the large resident offices, which had originally scheduled its Fall buying convention for June 5, has ad- vanced the date to May 15 because of numerous inquiries from retailers. —_~+++—___ Hard-Surface Rug Market Quiet Price advances rangig up to 10 per cent. will become general in the hard- surface floor coverings industry before MICHIGAN the middle of this month. Two of the large volume producers, the Arm- strong Cork Co., and Sloane-Blabon Linoleums. were still considering the repricing of their lines yesterday, but officials intimated that an announce- ment on prices would be made within a few days. The price advance an- nounced by Congoleum-Nairn, Inc., effective May 20, inspired little forward purchasing in the trade. Buyers said they would hold back orders until other producers announce new quota- tions. —_—o2s > Fall Garment Lines to Be Late The unexpectedly active demand for Summer lines of apparel, which prom- ises to continue well into next month, will be a major factor in delaying the early showing of Fall coats and dres- ses. Few representative Fall lines will be open until after July 1, it is indi- cated in the trade. The usual excep- tion will be made in the case of show- ings to Coast buyers who will begin operations in June. Producers, how- ever, will begin to hold meetings here next week to shape price-line and pro- duction policies for Fall. —_+-.>—____ Shoe Price Advances Broaden Price advances in shoes have broad- ened to include some of the larger producers. One of the leading com- panies is said to have advanced low- end numbers approximately $1 per case. Rises for other producers were said to average about 10 cents per pair. Intimations are heard that another of the largest companies is planning an advance shortly if the current strength in hides and leather holds. Demand for goods has been improving slowly in the last week, although it has not reached the scale evident in some of the other consumer goods industries. —__++>___ Socket Appliance Buying Limited Rumors of impending price advances by manufacturers of electrical house- hold appliances continues to upset the wholesale market. Although confirma- tion of the reports is lacking, buyers believe that some such move will be made before the close of the week and are limiiting orders until definite an- nouncements are forthcoming from producers. Calls for merchandise are confinfied to staples such as fans, elec- tric irons, fruit juice extractors, batter mixers and percolators. Initial orders for fans are reported 15 to 20 per cent. under those of 1932. _—_--- 2 ___ Basement Buying Continues Brisk The excellent business being done in basement departments of many stores throughout the country is being reflected in continued active demand for low-end merchandise. Dominating in the purchases being made are under- garments, shoes. millinery, gloves, blouses, swagger suits and low-price Summer coats and dresses. Playing its part in the spurt in basement trade, is consumer reaction toward higher prices. Basement price lines as yet are practically unchanged. —_++>___ A man’s real limitations are not the things he wants to do but can’t. They are the things he ought to do but doesn’t. —_+++___ Prosperity is always born mentally. TRADESMAN 3) DC D0) > |) SD 0) SERED () ED () - () ED () DO <> 0 SD (> ERED (5 ( ) ( ) ( ) ( ) ( ) GERARD () came ¢ YEAKEY - SCRIPPS, Inc. 160 Louis Street Grand Rapids, Mich. Wholesale Linoleum, Carpets and Rugs Distributors of ARMSTRONG’S LINOLEUM and BIGELOW-SANFORD’S CARPETS AND RUGS 6 OO 0 RD OSD 0 em) come 9% 0°¢) a> 0 GD 0 GD 0 ee ) CD 0 aD 0 ommC ote G GRAND RAPIDS PAPER Box Co. MICHIGAN BELL TELEPHONE CO. Graham-Paige officials use the telephone to call former employees back to work GRAHAM -PAIGE CALLS MEN TO WORK BY TELEPHONE ‘When we can reach them,” says an official of Graham-Paige Motors Corporation, “‘we call our people back to work by telephone. When they have no telephones, we must fall back on post cards. The telephone gets immediate action; the post cards mean a delay of at least a day.” * * * Other things being equal, applicants or former employees within easy reach by tele- phone usually are called first when workers are needed. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING R AN D RAPIDS, MICH I G AN °S MICHIGAN TRADESMAN May 10, 1933 HOTEL DEPARTMENT Verbeck En Route To Old Friends In Michigan Flagstaff, Arizona,. {en route to Michigan), May 4—During the com- ing summer Michigan State College will conduct a survey of tourist homes throughout the state to determine their number, size and sanitary conditions and other similar information on the subject of farmhouses and_ private homes that are competing with hotels for tourist business. This program was arranged at a special meeting of the executive committee of the Michigan Hotel Association held at Lansing last week, following the short course in hotel administration. The results of this investigation will be made avail- able to all members of the Association as soon as completed. It was brought out in the discussions at the meeting that in such states as have legal reg- ulations the net result has been that the standard of such lodging houses has been raised to a point where they offer even keener competition for legit- imate hotels. In view of this fact the members of the committee plan no at- tack on this unfair competition by legislative means as had been original- ly intended. Contracts have been let for refur- nishing the Grand Hotel at Mackinac Island, by the new owner, W. S. Woodfill, who recently took over its operation, and the institution will be ready for business as usual, about July 1. Mr. Woodfill was for several years connected with the managerial staff of the Grand, which is a guarantee that this famous resort will be kept up to its usual high standard, My old friend, Jacob Hoffman, oper- ator of the LaSalle and Hoffman ho- tels at South Bend, and a member of the national board of aviation com- missioners, was operated on for ap- pendicitis two weeks ago, but I am enabled to announce to his many warm friends in the Michigan Hotel Associa- tion that he is making a very satis- factory recovery. Elmer Hogren, for the past eight vears manager of Hotel Hollenden, Cleveland, has been appointed man- ager of Hotel Whittier, Detroit, suc- ceeding Fred M. Crosby. Mr. Hogren is very well known in Detroit and Michigan as well. The proposed merger of the Hotel Hayes Co. and the Community Hotel Co., both of Jackson, into a new cor- poration has been approved by the stockholders of both hotels, and _ its plans for the future have already been announced. This is one I extract from the Hotel World: John L. Sullivan, executive assistant manager of the Book-Cadil- lac, has to stand for a good deal of joking on account of his name, and he says he has been compelled through politeness, to laugh at many poor jests likening him ‘to the old Boston boy, and that to break into a grin now when he sees one of the jokes coming is positively painful. Recently, as he was at the reservation desk, a man came up and was greeted by the clerk on duty, with the usual “good morn- ing, Sir.” After the man had registered the clerk descovered him to be James J. Corbett, Memphis, Tenn., and in- dulged in another left-hander by intro- ducing him to Mr. Sullivan. The taxation committee of the De- troit Hotel Association has succeeded in having all hotels reassessed this year, with the result that most of the newer structures have been cut from five to ten per cent. In a resolution adopted by the Mich- igan Hotel Association at their recent Lansing meeting, the activities of the education committee, under Miss Mary Ruth Myhan, manager of Hotel Sham- rock, South Haven, were highly com- mended in connection with the work accomplished at the winter short hotel courses. Myron R, Gilbert, for eight years man- ager of Hotel Prince Edward, Wind- sor, Canada, and an outstanding hon- orary member of the Michigan Hotel Association, has severed his connection with the former organization, [ have no information as to his future plans, but he knows, that whatever they may be, the writer is “strong” for him. At the election held in Los Angeles this week, the last semblance of pro- hibition legislation, so far as beer and light wines are concerned, was wiped off the slate, and henceforth these bev- erages will be sold, not only at res- taurants and regular bars, but by the grocery stores as well, a light license charge having been arranged for. Following the tipless waiter comes a device for doing away with his serv- ices altogether, by a series of minia- ture elevators which transport the food to the table, after the order has ‘been transmitted through a speaking tube. But whom are we going to “cuss”. over errors of service? Now, I am definitely on my way to Dear, Old Michigan, and unless Old Man Trouble interferes, as hapuened a year ago, I hope to be with my Mich- igan aquaintances some day the latter part of the week of May &th, or at least report at headquarters by that time. Here we have been rolling along over the finest highways in the world, in a perfectly good Michigan made automobile. with congenial companions on a basis of about 500 miles a day, outstripping railroad ‘“‘passengerless”’ trains, and not feeling any the worse for wear. When I see one of these public institutions which from _ time immemorial used. to haul human freight across the continent I cannot help but observe that perhaps, after all, if railroad managers had taken the public into their confidence, instead of trying to make them enemies, there might be some dividends on railroad stocks, but every day I see some fresh evidence of assininity on their nart. For instance, the rail lines have announced a rgund trip rate to the Chicago Fair, with a 21 day return limit. Imagine a resident of California buying a ticket on a railroad, consuming two weeks on the train, and then being allowed a stingy seven days to view the fair and visiting relatives, after a journey of 2,500 miles. At frequent intervals we contact motor busses, loaded com- fortably with satisfied passengers, and all sore at the rail lines for depriving them of the privilege of visiting Chi- cago this summer, by posting rates which are much too high, and then limiting the possibilities of enjoying the trip om a 21-day schedule. Say what you please, the busses supply a service which the rail lines cannot pos- sibly furnish and at an appreciably less cost. Suppose the public does build the highways. The public when pat- ronizing busses are enjoying them. And besides you can stop anywhere you like, get a chance to. absorb a night’s sleep in a comfortable hotel along the way, and the scenery is hand- ed to you in such doses that you can fully digest it. As I before remarked, I am in a private conveyance, but feel in a position to act as guide, due to the knowledge imparted to me by the motorman or porter. on ‘a’ previous stage trip. I take off my hat to the management of the Pacific Electric Company, which operates nearly two thousand miles of rail line in Califor- nia, and manages to keep out of the red by supplying the public-with a service they like and appreciate, at a moderate cost. Instead of handicapping the patron by charging an excessive fare to overcome the losses through competition, the “red” cars go whirling along with an evident desire to please patrons, and the steam roads put up a howl leading one to believe that the highways were only intended for pe- destrians. When the trolley people find a weak link in their chain they take the railroad commission into their confidence and accept their suggestions instead of fighting them in the courts. They agree mutually to make experi- ments instead of arbitrarily applying theories. Thus it was that the Pacific Electric, when motor cars came in, instead of rushing off to the printer and bringing forth new and_ higher tariff sheets to “take up the slack,” as they call it in railroad parlance, they held a meeting with their patrons and tried to convince them that perhaps trolley. mileage was cheaper than gaso- line, after all. And they accepted a suggestion of experimental reduced rates from the railroad commission, which turned out to be the very rem- edy they were blindly seeking. The Citizens of California are vigorous in their anathemas against the Chicago rail lines for handing them a lemon and while they will, no doubt, visit the fair, it will be by other: methods than choo-choo cars. Now that I have this out of my system, I will devote a little time to viewing the scenery which my companions are raving about and per- haps next week will work it over into something readable. I am not speaking from a publicity standpoint, but I would like my read- ers to know that if they do make a trip out here by train, they should avoid night travel, especially if you are desirous of seeing the scenery, which you must necessarily miss if you travel unceasingly. If you will ar- range to stop off nights, you will find comfortable hotels everywhere, plenty of time to partake of exceptionally good meals, and for your daylight journey you can have the Pullman fa- cilities if you desire them, or the very comfortable reclining chair cars for which no charge is made. If you stop over night at hotels, and use the chair cars by day, vou will find the cost much less than if you rushed through by -night and missed the sight seeing opportunities. _ Obligation to protect passengers trom robbery was imposed upon sleep- ing car companies by Federal Judge McCormick, of Los Angeles, the other day. A woman passenger on a coast train was robbed of her purse con- CODY HOTEL GRAND RAPIDS RATES—$1 up without bath. $2.50 up with bath. CAFETERIA IN CONNECTION Hotel and Restaurant Equipment H. Leonard & Sons 38-44 Fulton St., W. GRAND RAPIDS, MICH. Store, Offices & Restaurant Equipment G.R.STORE FIXTURE CO. 7 lonia Ave., N. W. Phone 86027 ALL GOOD ROADS LEAD TO NIA AND THE REED INN Excellent Dining Room Rooms $1.50 and up MRS. GEO. SNOW, Mgr. “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Business and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality’ GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria -i- Sandwich Shop MORTON HOTEL Grand Rapids’ Newest Hotel 400 Roums -- 400 Baths RATES $2.50 and up per day. Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. JOHN HAFNER, Manager Park Place Hotel Tre -erse City Rates Reas..r.able—Service Superb —Location Admirable. GEO. ANDERSON, Mgr. ALBERT J. ROKOS, Ass’t Mor. New Hotel Elliott STURGIS, MICH. 50 Baths 50 Running Water European D. J. GEROW, Prop. quersnauas ene Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $2.00 and up EDWARD R. SWETT, Mgr. Muskegon “5. Michigan Columbia Hotel KALAMAZOO Good Place To Tie To HOTEL ROWE We have a sincere interest in wanting to please you. ERNEST W, NEIR MANAGER May 10, 1933 MICHIGAN TRADESMAN 17 taining valuable jewels during the night and the Pullman company dis- claimed all responsibility for same. In his decision the judge had this to say: “Tt seems to me it is the duty of the sleeping car company to arrange the hours of duty of its employes that while passenger are asleep in their berths a continual and careful watch of the interior of the car shall be maintained.” This seems like a perfectly just and equitable decision. There is, in the first place, no valid reason why the Pullman company should not provide the same protection for passengers as is enjoyed by guests in hotels, who are protected by stringent laws in every state in the Union. Some rail lines, operating their own sleepers, furnish this protection, and there is no reason why it should not be universally adopted. The other day there was on exhibition here a new “nite” coach, which is being operated on the high- ways between here and Chicago. It had sleeping facilities for 30 passen- gers, with conveniences which Pullman car patrons never dreamed of. Such as lavatories in each compartment, air mattresses, radio, porter and maid service, and all for a nominal cost, with a daily luncheon served free. The staid old Pullman organization does not take any stock in these new-fan- gled notions. You are shelved nightly in an uncomfortable berth, poorly ven- tilated, and, in winter time, about the time you are to retire, the porter turns on a full head of steam, so that you are thoroughly grilled .on all sides when you report in the morging, if you are still alive. The heat is averaged up by a viciously cool period during the day- time, when heat is really required by all rules of health. The Pullman com- pany ic amply recompensed for every- thing it supplies its patrons and it ought not to go scot-free from respon- sibility by printing a clause on its tickets, observable only by the use of a microscope, denying such responsi- bility. Maybe the all powerful Inter- state Commerce Commission could be appealed to successfully to compel them to see the error of their ways, and supply employes with thermome- ters as well. It is only a record which has been previously established, but Los Ange- les has completed another winter with- out a solitary frost. In fact, accord- ing to “what I read in the papers,” as Will Rogers would say, -her lowest temperature record this season was 42 above. Frank S. Verbeck. ——_++2___ Twenty-One New Readers of the Tradesman The following new subscribers have been received during the past week: John J. Bale, Lakeview, Geo. Ferris, Lakeview, D. S. Griffith, Lakeview, Louis Gittleman, Lakeview, Guy Walker, Lakeview, Charles Stimpson, Amble, Roy Hanson, Amble, W. R. Live, Six Lakes, Maxted & Delling, Lakeview, R. J. Charnley, Lakeview, Peter Peterson, Lakeview, M. P. Hansen, Lakeview, Clarence S, Wise, Allegan, Fred J. Durand, Allegan, George Vander Zaag, Byron Center, Henry Geukes, Byron Center, Lyle Perry, Pierson, Herman Freidrich, Grand Rapids, G. E. Wood, Lakeview, C. L. Crimmins, Howard City, Moeller Bros, Tawas City. —_—_.+>—___ It is no longer true that. money is power and everything. These days money ain’t nothing. ——_2+>—___ We need stimulation by reflation. MEN OF MARK W. P. Hartman, Sales Manager for W. R. Roach & Co. Well directed and properly concen- trated effort is the magic talisman which opens the door to business suc- cess or other distinction. It is a force which may build up or destroy mag- nificent undertakings. Within recent years it has reduced a powerful nation to a condition of pitiful helplessness. However, at all times, when applied in either a national or individual quantity, the results are correspond- ingly marvelous. It is an old saying that things which are obtained with- out effort are not greatly prized and fortunes which come quickly are likely to vanish into thin air as rapidly as they materialize. Nothing that is ob- tained cheaply seems to be worth while in this day and age and only steady, persistent, intelligently directed work makes life’s rewards of real and permanent value. It is often found that the young man who does not get along well in life is lacking in definite aim. He is William P. Hartman like the inhabile marksman who uses a big tbarreled gun and a small sized shot and trusts to luck for his quarry. He overlooks the facts that the shot scatter and that if one or two were to take effect they probably would not kill or even disable. The true marks- man never uses birdshot when out after big game. He carries a heavy rifle and depends upon his steady arm, practiced eye and long years of training to speed the bullet to its intended destination. In everyday business life are ob- served young men who fritter away their best years in essaying a trade, occupation or profession for which they have no taste or inclination. They try a certain line of work for a few months or years and then another and because they do not soar to the top right away they become dissatisfied and again go into a new kind of busi- ness, with the result that they find nothing that suits them and that they never rise above mediocrity. They lack the absolute essential to success in any undertaking, which is constant and persistent application. Failure is seldom recorded in the case of one who possesses a singleness of intent from which he never varies. The employe who simply does his duty and keeps one eye on the clock never amounts to much, while he who does his whole duty or a little more perhaps and takes as much interest in his employer’s busi- ness as if it were his own is always heard from. Tenacity of purpose and the concentration of all the powers of body and brain are the goal winners of the twentieth century and any suc- cess which is not predicated upon these two inspiring agencies is purely adven- titious and evanescent and of false or unsatisfying nature. Given constancy of purpose with an intelligent direction thereof and a life- time of endeavor might amount to but little were it not reinforced by a neces- sary complemen of brain. Something of this happy combination of a fixity of purpose and the mental capacity for its support is suggested in review- ing the career of an eminent factor in the development of the food business of the country, Wm. P. Hartman. Mr. Hartman is not one of those who is seeking notoriety. He is not at all vainglorious as to what he has accom- plished in a third of a century of ex- ceptional activity; but his very mod- esty attracted attention to his deeds in such measure that he is known and honored in business and social circles throughout a much wider environment than is the case of most men of his age. William P. Hartman was born on a farm near Circleville, Ohio, twenty miles south of Columbus, Aug. 19, 1887. His father was of German de- scent. His mother was descended from the Pennsylvania Dutch. He attended the public schools of Circleville until he had completed the first year in high school. He later supplemented this by a course in a business college, where he learned bookkeeping, type- writing and stenographic work. When he was seven years old he began contributing to the family ex- chequer, Saturdays and holidays and summer vacations were devoted to nec- essary work in one of the great can- neries of Circleville, which was then regarded as one of the most impor- tant canning centers in the United States. Later he clerked in grocery stores in the same city. In 1906 he heard there was an opening in one of the sixty-seven Kroger stores then doing business in Cincinnati and sought the appointment. He was turned down ‘because he could not speak German fluently. In 1906 he organized the Hartman Realty Agency in Circleville in com- pany with his father, who still contin- ues the business under the same name, A year or so later he removed to Roanoke, Virginia, where he became chief clerk of the emigration depart- ment of the Norfolk & Western Rail- way. Eighteen months later he was transferred to Medford, New York, where he became assistant director of development on the Long Island Railroad. In 1910 he was sent to Michigan to make an agricultural survey of that portion of Michigan served by the G. R. & I. Railroad. His report, which was completed within three months, was adopted and he was instructed to create a demonstration farm _ near Howard City, which he managed for several years. He was associated with John I. Gibson in the activities of the Western Michigan Development Bu- reau for many years. He was also a director of the Grand Rapids Associa- tion of Commerce, President of the Kiwanis Club and connected with the Michigan Tourist and Resort Associa- tion. He subsequently became inter- ested in the production of potato flour for the use of bread bakers and worked with the various factories then doing business in Michigan to secure a pro- tective tariff against the producers in Holland and Germany in 1922, The same year he was made Deputy Com- missioner of Agriculture and director of the Pure Food Bureau at East Lan- sing. March 1, 1925, he became con- nected with W. R. Roach & Co. in charge of production. On the retire- ment of A. E. Haven as sales manager a week ago he was promoted to take the position thus vacated. Mr. Hartman was married to Miss Margaret Sapp, of Circleville, Ohio, April 6, 1910. They had one child, who died when quite young. They reside at 612 South Prospect avenue. Mr. Harman joined the Elks when he was located in Virginia, retaining his connection with that organization twelve years, Mr. Hartman says hs greatest hobby is the great out doors. All his life his work has been mostly out in the open. With a fine presence and the quali- ties of mind and heart which naturally surround him with a host of friends, Mr. Hartman is one of the business men of Grand Rapids who believes thoroughly in its future and who shows in his own life the advantages Amer- ica gives and what may be done in a few years in this favored land by a boy who has no acquaintance with the word fail. Patriotic and public spir- ited, intensely American, it is from the ranks of such men the high types of American citizens are ever coming. 2 ___ Books You Can Wash Last Fall a new cover cloth for books was put on the market. So new is this material that the first export shipment of books bound in it left this countdy in March. Yet already, it is reported, every important Ameri- can book publisher is making use of this new cloth—which is, in act, a regular fabric waterproofed with a spe- cial pyroxylin lacquer, a material chem- ically similar to that with which all automobiles are to-day finished. You can spill water on a book bound in this new material, and scrub it with soap, and it doesn’t become sticky or stain the hands of users in hot, humid weather. At the same time, its cost is so moderate that it is being used on best sellers and is expected to go into service on text-books, as well as hav- ing already been employed on some of the more artistic and higher priced of current books. —_---.____ Daily Posting News A merchant in a small town was able to attract many new customers and: increase his sales to old custom- ers by posting the day’s latest and most interesting news on a blackboard mounted on a showcase inside the store. 18 MICHIGAN imac DRUGS Michigan Board of Pharmacy. President—J. W. Howard Hurd. Flint. Vice-Pres.—Duncan Weaver. Fennville. Director—E. J. Parr, Lansing. Examination Sessions—Three sessions are held each year, one in Detroit, one in the Upper Peninsula and one at Ferris Institute, Big Rapids. Michigan State Pharmaceutical Association. President—F. H. Taft, Lansing. First Vice-President—Duncan Weaver, Fennville. Second Vice-President—G. H. Fletcher, Ann Arbor. Secretary—R. A. Turrel, Croswell. Treasurer—William H. Johnson, Kala- mazoo. Most Important Thing We Have To Sell Is Ourselves In opening a discussion of an adver- tising program for a drug store in one of the smaller cities or towns of the United States, there are many things and methods to be considered. One should take up carefully the amount of money to be spent, being sure to get it spent for the greatest amount of coverage for the cost, to bring the cost of advertising per piece to as low a figure as possible, with a return that will be commensurate. One use post cards, getting a few items be- fore the prospective customer, pref- erably seasonable ones, in this man- ner the most successful. One may use the weekly or daily newspaper if a community has one or both of these mediums, if that has sufficient cover- age in the community to be success- ful. One can use the calendar to keep his store name before the customer, although few items are sold from their advertising on a calendar in the ex- perience of this writer. One may go to any heights or to any depths in his advertising, but the thing that the suc- cessful druggist wants from it is the result. can If any piece of advertising fails in the immediate sales program, it may yet be the best piece that the store has ever used; for it may be building a future sale on some product that will pay its cost many times over. This is especi- ally true of window display. The cus- tomer slay stop and buy a box of candy because he saw it beautifully displayed, he knew it would be wrapped perfectly from that store where he came to buy it, he knew the candy would be better than the average for that particular assortment or flavor, and he might be sure that his purchase would be a distinct help to his com- munity, for that druggist was a real asset to his community. That is all well and good, but this same cusomer might pass a window display fifty times some bandages and other hospital items and never buy a bottle of iodine nor a roll of adhesive, and then the fifty-first time he sees it is the day that the baby has particu- lar need of an ice cap, and this series of displays will come to his mind tell- ing him there is the store with the assortment and he will get what he wants at a price and quality that he will remember for years after the thought of the windows made the sale of the cap. It has been aptly stated by one out- side of the profession of Pharmacy that “An attractive label will sell the first one, but the contents must sell the second one.” How true each of us know that statement is. We can sell showing items of a quality that cannot be dupli- cated at three-quarters of the price and we know it, and by selling this extra twenty-five per cent. in the sell- ing price, we are building a business that will last through the days and the years to Through a little better salesmanship, by giving a little more and better service than our com- petitor, and listening to the customer and his needs, will make a remarkably Let us sell items that come. better business. the repeat business will assure us that the customer will always be ours. Another form of advertising that pays large dividends is the word of mouth. It is the cheapest form, for it costs us nothing and it can do so much good and so much harm, if it is in the right or the wrong direction. It is up to us behind the counters of the United States if our customer does not leave us with her word spoken for us. We can do a fot, it is in our power, let us exercise it so it will do us good, never harm. We have heard the statement, the does not know who used it that “Successful merchandising was to sell merchandise that not come back, to customers would come back for That is so true of the advertising pro- gram. If something works well now, it writer first, would who more of it.” is not a reason to believe that it will always work well. The druggist must be constantly on the alert for an ad- vertising method that he can use in his appropriation that is novel and dif- ferent. Most drug than 3 per cent. of sales for adver- tising. Some of them will get a great deal of advertising for less than this, depending on how high their gross sales will run per year. It is well to budget this expense over the year, so much per month, rather than sporadic attempts at times of the year. Yes, we realize that money is freer at some periods than others, but at that there is always some business if we will go after it and make the friends for the that we can stores operate on less store and the business make through our individual efforts. We can use some idea too often to keep up its pulling power, regardless of the past success that it may have had. That is something to watch out for. Use something well, but do not wear it out, is a good warning to bear in mind in the advertising campaign for the year. I know of one druggist in Cen- tral Michigan who has had exception- al success in using post cards, mailing them to his list of customers. He has used these mostly on seasonable items, merchandise in large years ago he and has sold quantities that ten thought impossible to move even a small fraction of what he has sold in this manner. He has told the writer that four items is the maximum for a good sale, as the customer refuses to read any more than that, and buy them. So four is what he uses, and so far he has had remarkable pulling power from that number. More of these can be added but it might de- stroy its effectiveness. The modern use of the telephone is a method of advertising that many stores miss. One can call a customer at frequent intervals, ask him to come TRADESMAN in and look over new lines of goods, and in this way it makes a feeling of friendliness for the store and in gen- eral the customer likes this much addi- tional attention. Circular advertising costs about the same as a post card, if the circulars are mailed in lots of three hundred or more, or about one cent each. Some communities have been deluged with circular advertising so their effective- ness right now in western Michigan is pretty low. The card will hold the preference in the day of the busy per- son, for it takes less time to see what is. offered. One thousand cards or circulars can be mailed out for ten dollars, and that will cover that many homes. The printing would be extra, but that is quite moderate in most cases now. As for addressing them that can be done any time in the store and that can be figured by the week for the clerk hire. There is no need of extra expense for this in the store of to-day. The main thought in a circular is to get it read. This can be done in most cases by using some statement on the outside of it to get it opened by the customer. The writer has seen one that helps by stamping the state- ment on it regarding new goods, low- er prices, or some other such wording that the druggist thinks will assist him in geting the message read. The curi- osity of the customer must be excited a little bit in order to make it success- ful. As concerns newspapers, one of the cardinal faults of newspaper advertis- ing is the absence of pictures. Look at an ad of any well known department store, and you will see work of artists, and yet some druggists will not use the free cuts that manufacturers are glad to give away. Why do they try to give them to us? Because they know cuts will improve the appearance of May 10, 1933 the advertising you are placing. One concern and asked us to select some cuts for our use, as we had used their merchandise in our ad without a cut included. This helps the manufacturer and it helps the druggist to make sales. Many other manufac- turers are happy to do this, and let us co-operate by using them. wrote us Another point that has been tried out is using too many items in a dis- play ad. This can be overdone, as on the postcard. It has proved out best to use items carrying them the width of two columns of the paper. It costs more, you cannot use so many at a time, but they are read better, is the experience. Make them easy for the customer to see and to read. Use larger type both for price and item, and the results will be more gratifying, It is impossible to buy from every salesman who calls on the store, but one can treat every one with tact, courtesy, and diplomacy, if you do need nothing from him. The writer has found this to be a good move, to have the salesmen loyal to you, and this can be done by treating them as we would like to be treated. The old Christian example is a good one to remember among the travelers. They can do us favors, many of them are doing us kindnesses even if we do not to them, and we should be glad to reciprocate to them. The writer has many of his best friends among the traveling drug men, and likes to culti- vate such friendships. Then there are windows, and there is no legitimate reason for a druggist not chargng rent to window space as he would to his soda department, for they are producers just as he expects his departments to be. The windows are always the real eyes of the store and I have never seen a store that looked good to me with windows that are bare, poorly attired, or dressed and staple items. Grand Rapids SPRING AND SUMMER SPECIALTIES Marbles, Rubber Balls, Jacks, Bathing Sup- plies, Paint Brushes, Paints, Oils, Wall Fin- ishes, Varnishes, White Lead, Enamels, Soda Fountains and Supplies, Golf, Tennis and Baseball Supplies, Indoor Balls, Playground Balls, Sponges, Chamois Skins, Electric Heaters, Electric Fans, Goggles, Pic- nic Supplies, Lunch Kits, Vacuum Bottles, Food Jars, Therma Jugs, Insecticides, Seed Disinfectants, and thousands of other new All now on display in our Sample Room. Come in and look them over. Everything priced in plain figures. Hazeltine & Perkins Drug Co. Cameras, Michigan May 10, 1933 MICHIGAN TRADESMAN 19 unartistically. This is the place where the druggist has a chance to find out whether he is an artist or not: and many times we are sorry to have to report, they are not. One store I know quite well had front windows eight feet deep. The window rarely had a display in it that needed that much depth and there was a waste here that could not be util- ized in any manner. A schedule and plan was worked out for two windows and they were cut down to a depth of two feet, following the curve of the glasses in the front. A permanent shelf was built in the window about eight inches above the floor, paneled up the backs, and nearly one hundred square feet of floor space was added to the store, in the front of the store, where space could easily be made pro- ductive. Immediately two new lines of merchandise was added in popular prices so these have contributed their part to the profits of the store, and peo- ple are coming there now for small items that they did not have a chance to buy before, proving that the space is paying it way. This was accom- plished through the utilization of some waste space, and there is prob- ably some in almost every drug store in the United States. We have been going through what economists call a business depression. I do not like the term now and I did not like it ten years ago, but we are here and must deal with it. So we are in it, but there is no better time for the drug store to be kept up-to-date. We are told that we like to eat where the crowd eats, and we like to trade with a busy firm, so we can keep busy with our work, and this is the ideal time to keep paint and varnish busy. Paint is cheap, many painters are with- out work in any community, and they like to earn something. It will cost a little but it will put some money in circulation and that is the only way to beat this depression that we have on our hands now. In this manner we can keep up our appearances and make customers believe we are doing some business. It will tend to radiate opti- mism, which we need now if we ever did, and the American buyer needs it a little bit more than any one else this year. One of our best advertising medi- ums is the satisfied customer. The one who buys a hot water bottle which his druggist can and did guarantee for two years, and he has had five years service from it. How good that adver- tising is. How pleasant to hear over the counter, and the results. Others like to hear those things, and if your customer tells you, it is probable he has told other. That is what builds a business for all time, and we can capitalize on it beautifully. There is a real advertising value in one small item and many druggists miss the use of this. It is the label that we affix so many times each and every day. Whether the label is penned for a prescription, or typed for some other use, or a regular printed one for ordinary use. Still one can use a litho- graphed label for own preparations, each one carrying the store advertis- ing message out to the customer and his family. I personally believe more customers come back because of a good looking label than for any other little matter. Sometimes the label is not a little matter to the customer. The label is giving service to that family for twenty-four hours each day, and then we get so discouraged when we see some pharmacist who wilfully disfigures a store label by pouring over it, making the bottle look untidy to any other professional person who comes into that prescription depart- ment. Let us remember this label is adver- tising, good advertising, and I contend that if there were no laws governing labels and their use, we would still use them in our stores, for a good label is an honor to the store where it is used, the good name of that store, and for the good will it helps to build. This article is written primarily on the subject of advertising and in con- clusion, the writer would like to di- gress a little from that subject. The writer has heard many talks on sales- manship and many of them have been good ones from the leaders in the drug field, in that fine art, salesmanship. But the best talk on selling I ever heard was not from a man with a grip, not a salesman in any sense of the word, not from one who ever car- ried an order blank, but from on whose sole interest in selling was to sell ideas to juries. I refer to an attorney with a real court record, which any attorney would be proud to have. He was a salesman in the real sense of the word and if one cares to look over cases won, one can readily find out that he had real caliber in his practice. Yes, he has held high positions in his state and in his Nation, and has hung up a legal record in which he can well take pride. If one cares to use a commercial ex- pression, he is a salesman. What one can show by this is merely that the most important thing we have to sell is ourselves to an idea. Let us do our best to build up a real business, an advertising program in which we can be most proud. Duncan Weaver. —_.++____ Men’s Stores Push Better Goods Men’s wear stores are making an attempt to promote better grade mer- chandise and in some cases appear to be successful. More attention is given to the higher price clothing and fur- nishing brackets. Few of the chain stores appear to be willing to go be- low the $25 range in clothing and dis- plays of clothes ranging up to $55 are more frequent. While the $1 to $1.50 shirt is most prominent, stores are also stressing the $1.95 and $2.50 styles. In neckwear many low-price sales are still in evidence, but considerable at- tention is also accorded to the $1 and $1.50 ranges. —_++~+___ An Episcopal rector while spending his vacation roughing it in the moun- tains of North Georgia, became some- what lonesome for some of his own re- ligious faith, and sighting a cabin in the distance, approached it and inquired of the woman at home if she knew of any Episcopalians in the vicinity. She replied, “Wal, mister, I couldn’t tell you. for John does all the trappin’ of varmints about here, but you can go back to the stable where he nails up theif hides and see what you can find.” WHOLESALE DRUG PRICE CURRENT Prices quoted are nominal, based on market the day of issue. Acid Acetic, No. 8, 1b. 06 @ 10 Boric, Powd., or Xtal, lb. -... 084%@ 20 Carbolic, Xtal, lb. 36 @ 43 Citric. tb. 2 35 @ 45 Muriatic, Com’l., Ib. <2 8 OER: 10 Nitric, Ib. -__..- 0s @ 15 Oxalic. Ib. .._... 15 @ 25 Sulphuric, Ib. -. 034%@ 10 Tartaric, lb. .... 30 @ 40 Alcohol Denatured, No. 5, Gak 48 @ 60 Grain, Gal. --.. 4 00@5 00 Wood, Gal. -.__ @ Alum-Potash, USP Lump, Ib. .... 6 @ 13 Powd. or Gra.,lb.054@ 13 Ammonia Concentrated,lb. 06 @ 18 4-H 1b. 0544@ 13 Sam, Me 22 054%@ 13 Carbonate, Ib... 20 @ 25 Muriate, Lp., lb. 18 @ 3 Muriate, Gra., lb. 08 @ 18 Muriate, Po., lb. 20 @ 30 Arsenic Pound 26202020 2 07 @ 2 Balsams Copaiba. Ib. —-.. S0@E 20 Fir, Cana., lb. 2 00@2 40 Kir, Oreg., ib. _. 60@1 00 Peru, Ib. - 1 70@2 20 Tolu. Ip. —..-_. 1 50@1 8v arks Cassia, Ordinary, lb.. 2 @ 30 Ordin., Po., lb. 20 @ 2 Saigon, Ib. -- @ 40 Saigon, Po., lb. 50 @ 60 Bim, ib... 40 @ 50 Elm, Powd.. lb. 38 @ 45 Elm, G’d, lb._. 38 @ 45 Sassafras (P’d lb. 45) @ 35 Soaptree, cut, lb 15 @ 25 Soaptree, Po., lb. 25 @ 30 Berries €ubeb, lb. 8 @ 75 Cubeb, Po., lb. @ 80 Juniper, ib. _... 10 @ 20 Blue Vitriol Pound ._- . . 05 @ Ib Borax P’d or Xtal, lb. 06 @ 13 Brimstone Pound .......... @ @ 16 Camphor BOUnd: 20 @ 65 Cantharides Russian, Powd. —. @3 50 Chinese, Powd. @1 25 Chalk Crayons, white, dozen__ @3 60 dustless, doz. @6 00 French Powder, Coml., lb. —. =e 10 Precipitated, lb. 12 15 Prepared, Ib. .. 14 é 16 White, lump, Ib. 03 @ 10 Capsicum Pods, lb. ..... 60 @ 70 Powder, lb. -. 62 @ ES Cloves Whole, \b..-. . 30 @ 2% Powdered, lb....35 @ 40 Cocaine Ounce 22. 11 43@ 13 60 Copperas Xtal, Ib. ~~. 03%@ 10 Powdered, lb. -. 044 @ 15 Cream Tartar POUnG: 2 ope 22146@ 35 Cuttlebone Pound ..... 2. -~ 40 @ 56 Dextrine Yellow Corn, lb. 064%@ 16 White Corn, lb. 07 @ lL Extract Witch Hazel, Yel- low Lab., gal. 99 @l1 8% Licorice, P’d, lb. 50 @ = 6() Flower Arnica. 1b... 50 @ 55 Chamomile, German, Ib. -. 35 @ 45 Roman, lb. -. @ 90 Saffron, American, Ib. 50 @ 55 Spanish, ozs. @1 25 Formaldehyde, Bulk Pound 2.23. ee @ 20 Fuller’s Earth Powder, Ib. -... 06 @ 10 Gelatin Pound: 2.22 65 @ 65 Glue Brok., Bro., Ib. 20 @ 30 Gro’d, Dark, lb. 16 @ 22 Whi. Flake, Ib. 27%%@ 35 White G’d., lb. 26 @ 35 White AXX light, Ih 22 @ 40 Ribbon —....... 42%@ 50 Glycerine Pound 22.20 = 144%@ 35 Gum Aloes, Barbadoes, so called,lb.gourds@ 60 Fowd.. Ib. _. 35 @ 45 Aloes, Socotrine, Ibe 22 @ % Powd., Ib. —.. @ 80 Arabie, first, Ib. @ 40 Arabic, seqc., Ib. @ 30 Arabic, sorts, lb. 15 @ 25 Arabic, Gran., lb. @ 35 Arabic, Pd, Ib. 25 @ 435 Asafoetida, lb. 47@ 50 Asafoetida, Po., lb. 75@ 82 Guatae, Ib __ @ 60 Guaiac, Powd._ @ 70 Kino, Ib, @ 930 Kino, powd., lb @1 00 Myrrh, Ib. ____ @ 60 Myrrh, Pow., lb. @ 17 Shellac, Orange, 1D 15 @ 26 Ground, Ib. __ 15 @ 25 Shellac, white, (bone dr’d) lb. 30 @ 45 Tragacanth, No. 1, bbls. __ 1 60@2 00 No. 2 Ibs. ..__ f 50@1 75 Pow., Ib. ._.. 1 25@1 50 Honey Foun@ 2...) @ 40 Hops as Loose, Pressed, ee @ 7% rerom Peroxide Pound, gross 25 00@27 00 We Lak, gross 15 00@16 00 % Lb., gross 10 00@10 50 Indigo Madras, Ib. _-_. 2 00@2 25 insect Powder Pure, Ib 2... _ 25 35 Lead Acetate atal, ib ... | lt? @ 25 Powd. & Gran. 25 @ 35 Licorice Extracts, sticks, per box -...150 @2 00 Lozenges, Ib. -.. 40 @ 60 Wafers, (24s) box @l1 50 Leaves Buchu, lb., short @ 50 Buchu, lb., long. @ Buchu, Pd., bb. @ 60 Sage, bulk, lb. 25 @ 30 Sage, loose pressed, 4s, lb. @ 40 Sage, ounces ._ @ 8 Sage, P’d & Grd. @ 35 Senna, Alexandria, Ib.50 @ 60 Tinnevella, 1b.20 @ 30 Powd., Ib. _. a @ 35 Uva Urai, lb. . @ 25 Uva Ursi, P’d, be. @ 30 Lime Chloride, med., dz. @ 8&5 Chloride, large, dz. @l1 45 Lycopodium Pound 2) 8742@ 60 egies Carb., 4%s, lb. _. @ 30 Carb., 1/16s, Ib. @ 32 Carb., P’wd., lb. 15 @ 25 Oxide, Hea., lb. @ 7 Oxide, light. lb. @ 75 Menthol Found 2... 5 12@5 60 as, Pound 22. 1 25@1 35 Morphine Ouneces @10 80 ee @12 96 Mustard Bulk, Powd., select, lb. __.. 45 @ 50 No: f, ib. 2h @ 95 Naphthaline Balla, ip. 2 06%@ 15 Flake, Ib. -.. 05%@ 15 Nutmeg Pound -2 = @ 40 Powdered, Ib. —. @ 50 Nux Vomica Pound 2... ane @ 2 Powdered, lb... 15 @ 25 Oil Essential Almond, Bit., true, ozs. @ = Bit., art., ozzs. @ Sweet, true, lb. 110@1 a Sw’t, Art., lbs. 1 00@1 25 Amber, crude, lb. 75@1 00 Amber, rect., lb. 1 10@1 75 Anise, Ip. 2 1 00@1 40 Bay, Ib. ....... 4 (O0@4 26 Bergamot, Ib. __ 3 50@4 20 Cajeput, Ib. ____ 1 50@2 00 Caraway S’d, lb. 2 65@3 20 Cassia, USP, Ib. 1 75@2 40 Cedar Leaf, lb. 1 50@2 00 Cedar Leaf, Coml., lb. --.. 1 00@1 25 Citronella, Ib... 75 @l 20 Cloves. ih. 2 1 75@2 25 Croton, Ibs..... 4 00@4 60 Cubheb, Ib. __.. £4 25@4 80 Erigeron, lb. -. 2 70@3 35 Eucalyptus, Ib. _. 75@1 20 Kennel 2 2 00@2 60 Hemlock, Pu.,lb. 1 155@2 % Heml’k Com., lb. 1 00@1 Juniper Ber., lb. 3 00@3 20 Junip’r W’d, lb. 1 500@1 75 Lav. Flow., lb. 3 50@4 00 Lav. Gard., lb... 1 25@1 50 Lemon, 9b. _. 1 75@2 25 Mustard, true, ozs. @1 50 Mustard, art., ozs. @ 35 Orange, Sw., 1b. 3 00@3 25 Origanum, art, Je ee 1 00@1 20 Pennyroyal, lb. 3 25@3 50 Peppermint, lb. 2 75@3 20 ease, Gr. 2 @2 50 Rose, Geran., ozs. 50@ 95 Rosemary Flowers, lb... 1 00@1 50 Sandalwood, Hf. ib. -_ & 00@8 G0 W. L. ib. __... 4 50@6 76 Sassafras, true, Ib. --._ 1 60@2 20 sya. Ib .. @ Gl 26 Spearmint. Ib... 2 00@2 40 Tansy, Ib. ._.. 3 50@4 00 Thyme, Red, lb. 11 15@1 70 Thyme, Whi., lb. 1 25@1 80 Wintergreen Leaf, true, lb. 5 40@6 00 Birch, ih. __.. 2 i@s 40 Sym 75@1 20 Wormseed, Ib. __ 3 50@4 00 Wormwood, lb. 4 75@5 20 Oils Heavy eo fal. 1 15@1 35 ocoanut, Ib. _. 23 35 Cod Liver, Nor- — Wwegian, gal. _.1 00@1 50 Cot. Seed Gals. 90@1 10 Lard, ex., gal. 1 55@1 65 Lard, No. 1, gal. 1 25@1 40 Linseed, raw, gal. 73@ 88 Linseed. boil.; gal, 76@ 91 Neatsfoot, eXtra. gal... § 25 oe 80@1 25 Malaga, gal._. 2 50@3 00 Pure, gal. -. 3 00@5 00 Sperm, gal. _.._ 1 25@1 50 Tanner. gal. _. 75@ 90 Tar sab 50@ 65 Whale, gal, ___ @2 00 Opium Gum, ozs., $1.40; Ip, 7 50@20 00 Powder, ozs., $1.40; Ib 17 50@20 00 Gran., Ozs., $1.40; Ib. _-._ 17 50@20 60 araffine Peund 2... %w@ 15 Papper Black, grd., ib. 25 @ 35 Red. erd., Ib 45 @ 55 White, gerd., Ib... 40 @ 45 Pitch Burgundy Pound = 20 25 Petrolatum Amber, Plain,lb. 12 @ 17 Amber, Mae 14 @ ig Cream Whi., li @ 22 Lily White, » 20 @ 25 Snow White, lb. 22 @ 27 Plaster Paris Dental Barrels @5 50 hess, Ih 024%@ 08 é e Ht ey austic, st’ks,lb, 55 Eiquor, Ib, } ‘a Potassium Acetate, Ib. .... 6 @ 9% Bicarbonate, lb. 30 @ 35 Bichromate, Ib. 15 @ 25 an lb. .. 51 @ 73 arbonate, Ib_. Chlorate, “= tal. Ih ... 17 2 bowd., ik: ..... 47 S 33 Gran, ik .. ii @ 2 aie, i 2 70@2 93 ermanganate, Z é oo “oa ed. ly, 80 Yellow, Ib. _.. §6 S $e Quassi Pound ee 30 Powd., ih... 35 @ 40 : Quinine 2 02. CANS o7s.__ @ 6&1 tis i. Sal psom, Low Glaubers, a Lump, ib. _.._ 03 10 Gran, Ib . 0340 10 Nitre, Xtal or Powd,. 10 1 Gron., Ib. .. @9 ¢ ia Rochelle, Ib. __. 17 @ 30 Seda, Ih 023%4@ 08 Soda Baw oo 03 @ 10 Bicarbonate, - 03%@ 10 Caustic, Co’l., Ib. 08 @ 15 Hyposulphite, Ib. 0 @ 10 Phosphate, Ib. 23 @ Sulphite, Atak. ih... @ @ Dry, Powd.., Ib. 124% @ Silicate, Sol, gal. 40 @ Turpentine Gallons 58 @ 20 MICHIGAN TRADESMAN May 10, 1933 GROCERY PRICE CURRENT The prices quoted in this department are not cut prices. They are regular quotations such as jobbers should receive for standard goods. Because of present day uncertainties, sharp buyers who are in good credit may sometimes be able to induce the jobber to shade some of the quotations, but we prefer to quote regular prices on regular goods, because cut prices obtained by duress or under force of circumstances never accurately represent the actual condition of the market, which is the proper province of this publication. ADVANCED DECLINED Pink Salmon Diced Carrots Evap. Milk Flour BREAKFAST FOODS Pears ie let Kelloga’s Brands Pride of Mich. No. 2% 2 25 Parsons, 32 oz. —_____ 3 35 Corn Flakes, No. 136 50 Parsons. 10 oz. ____-- 270 Corn Flakes, No. 124 . Parsons. 6 eZ. -____ £80 Pen, No. 224 _---- 4 Iittle Bo Peep, med. 135 Pep, No. 250 -_-_- 00 Black Raspberries bitte Bo Feep, ige- 22 Keambles, No. 12. *7 a 2... 2 55 — eo 210 Bran Flakes, No. 624 180 prige of Mich. No. 2. 2 35 APPLE BUTTER Table Belle, 12-36 oz., Gee BAKING POWDERS Royal, 2 oz., Goz. ____—s—- 83 Royal, 4 o0z., doz. ____ 1 80 Royal, 6 oz., doz. _.._. 2 20 Royal, 12 oz., doz. ____ 4 37 Royal, 2% lbs.. doz... 13 TF Royal, 5 ibs., doz. 24 50 DrALY 25% 59 Loe LO YD Bs o ‘ . 10 lb., % doz. in case 5 75 BLEACHER CLEANSER Clorox, 16 oz., 24s -- 3 25 Clorox, 22 oz., 128s —. 3 00 Lizzie, 16 oz., 12s ---- 2 15 BLUING Am. Ball, 36-1 oz.,cart. 1 00 Boy Blue, 18s. per cs. 1 35 BEANS and PEAS 100 Ib. bag Dry Lima Beans 100 Ib. 6 23 White H’d P. Beans__ 3 50 Split Peas, Yell., 60 lb. 3 95 Split Peas, Gr’n 60 Ib 5 25 Scotch Peas, 100 Ib. -- 7 00 BURNERS Queen Ann, No. 1 -- 1 15 Queen Ann, No. 2 -- 1 25 White Flame. No. 1 and 2, doz. ___.___ z 25 BOTTLE CAPS Dbl. Lacquor. 1 gross pkg., per gross ------ 13 Bran Flakes, No. 602 Rice Krispies, 6 oz —- Rice Krispies, 1 oz. -- All Bran, 16 oz. All Bran, 10 oz All Bran, % oz. 09 Do BD bt 2 fh bo bo or OQ Kaffe Hag. 6 1-lb. : cans 2 57 Whole Wheat Fla., 24 1 75 Whole Wheat Bis., 24 2 35 Post Brands Grapenut Flakes, 24s Grape-Nuts, 24s ----- Grape-Nuts. 50 Instant Postum, No. 8 Instant Postum, No. 10 Postum Cereal. No. 0 Post Toasties, 36s -- Post Toasties, 24s -- Post Bran, PBF 24 -- Post Rran PBF 36 -- Sanka 6-11b__________-- DOS DO bo tO Nh OH O89 rw or Amsterdam Brands Gold Bond Par., No.5% 7 50 Prize, Parlor, No. 6-— 8 00 White Swan Par., No.6 8 50 BROOMS oo Quaker, 5 sewed ---- 2 00 Warehouse -~--------- ° 79 Rose = 2 50 Winner, 5 Sewed ---- 3 70 Whisk, No. 3 —_-____ 2 25 BRUSHES Scrub Solid Back, 8 in. —---. 1 50 Solid Back. 1 in. ---- 1 75 Pointed Ends ------- 1 25 Stove a Shaker No 50 2 00 Peerless = 2 60 Shoe soe No: 4-0) No 2-8 222 3 00 BUTTER COLOR Jandeuon 2 85 CANDLES Zlectric Light, 40 lbs. 12. Plumber, 40 Ibs. ---- 12.8 Paraffine, 6s -------- 14% Paraffine, 12s ~------- 14% Wickine Tudor, 6s, per box -- 30 CANNED FRUITS Hart Brand Appies S No 1 4 75 Blackberries Pride of Michigan ---- 2 55 Cherries Mich. red, No. 10 ---- 5 00 Pride of Mich., No. 2 2 60 Marcellus Red ------ 2 10 Special Pie —_.._._._ 1 85 Whole White -------- 2 80 Gooseberries Ne. 30 2 Red Raspberries IO. 00 Np. 4 1 40 Marcellus, No. 2 _... 2 35 Pride of Mich. .._ 2. 2 75 Strawberries MG. 2 3 00 DS Oe 1 20 Marcellus, No, 2 _... 1°80 CANNED FISH Clam Ch'der, 10% oz. Clam Chowder, No. 2_ Clams, Steamed. No. 1 Clams, Minced, No. % Finnan Haddie, 10 oz. Clam Bouillon, 7 oz.__ Chicken Haddie, No. 1 Fish Flakes, small __ Cod Fish Cake. 10 oz. Cove Oysters, 5 oz. __ H rome bobo to topo poe on o Lobster, No. 4, Star 00 Shrimp, i, wet ____ 45 sard’s, % Oil, Key __ 4 25 Sardines, % Oil, k’less 3 35 Salmon, Red Alaska_. 1 90 Saimon, Med. Alaska 1 45 Salmon, Pink, Alaska 1 25 Sardines. Im. 4, ea. ¢@10 sardines, Cal 95 Tuna, % Van Camps, Gos.) i 7% Tuna, 4s, Van Camps, Gon — 25 Tuna, 1s, Van Camps, OE 3 60 Tuna, %s, Chicken Sea. BOS, 20 1 85 CANNED MEAT Bacon, Med. Beechnut aa Bacon, Lge. Beechnut 43 Beef, Lge. Beechnut 51 Beef, Med. Beechnut 07 beef, No; 1, Corned: __ Beef, No. 1, Roast __ Beef, 2% oz., Qua., sli. Beef. 4 oz. Qua., sili. Beefsteak & Onions, s. (hi Won Car, is Deviled Ham, %s ____ Deviled Ham. ¥%s ____ Potted Beef, 4 oz. Potted Meat, 4 Potted Meat, % Libby 75 Potted Meat, % Qua. 55 Potted Ham, Gen. % 1 45 Vienna Saus. No. % 1 00 Vienna Sausage, Qua. 80 Veal Loaf, Medium __ 2 25 MRO DOH EB bo Oo bo HE ww on Libby 45 Baked Beans Campbells, 48s ____ _ 2 30 CANNED VEGETABLES Hart Brand Asparagus Natural, Mo 2 2 3 00 Tips & Cuts, Ng. 2 —-. 2 25 Tips & Cuts, & oz. .. 1 35 Baked Beans 1 Ib. Sauce, 36s, cs.__.. 1 60 No. 236 Size; Doz..___ 95 NO: 40: Sanee. 2. 3 80 Lima Beans Little Quaker, No. 10 8 25 Baby, No. 2 1 70 Pride of Mich. No. 2_. 1 60 Marcellus, No. 10 __-. 6 50 Red Kidney Beans String Beans Little Dot, No. 2 -..- Little Dot. No. 1 ---. Little Quaker, No. 1_-- Little Quaker, No. 2_- Choice, Whole, No. 2__ A DOR bo sssSR Cut. No 10 22. 8 00 Cut No. 2 1 60 Pride of Michigan -. 1 35 Marcellus Cut, No. 10 5 50 Wax Beans Little Dot, No. 2 ~.-. 2 25 Little Det, No. i ... 180 Little Quaker, No. 1_. 1 45 Choice, Whole, No. 10 10 25 Choice. Whole, No. 2 1 70 Choice, Whole, No. 1 Cut, No. 1 9 Cut, Bo: 2 Pride of Mich., No. 2 Marcellus Cut, No. 10 5 Beets Extra Small, No. 2 -. 2 50 Fancy Small, No. 2 -. 2 00 Pride of Mich., No. 2% 2 00 Hart Cut, No. 10 -__. 5 00 1 Hart Cat No, 2 oe: 85 Marcel. Whole, No. 2% 1 35 Hart Diced; No. 2... 30 Carrots Deed Mo 2 90 miced, No. 49 se 4 00 Corn Golden Ban., Mo. 2_.. 1 25 Golden Ban., No. 10 10 00 Little Quaker. No. 1._ 90 Country Gen., No. 2. 1 20 Pride of Mich., No. 1 80 Marcellus, No. 2 -. 9% Fancy Crosby, No. 2.. 1 15 Fancy Crosby. No. 10 6 50 Whole Grain, 6 Ban- tam, No, 2... 1 46 Peas Little Pot. No: 2 __.. 2 25 Little Quaker. No. 10 11 25 Little Quaker, No. 2_. 2 15 Sifted E. June, No. 10 9 50 Sifted E. June. No. 2__ 1 75 Belle of Hart, No. 2__ Pride of Mich., No. 2. 1 45 Marcel... Sw. W. No. 2 1 45 Marcel., BE. June. No. 2 1 35 Marcel... E. Ju., No. 10 7 50 Pumpkin No. ee 75 No. 2% =--..- 1s Sauerkraut No. 18.2 4 00 NO: 2e5) ee 1 35 NO. 2 2022000 1 05 Spinach No. 2 2 2 25 No. 2 1 80 Squash Boston, No: 3 1 35 Succotash Golden Bantum. No. 2 2 10 Hart, No. 2 1 80 Pride of Michigan -_ 1 65 Marcellus, No. 2 ---. 1 15 Tomatoes No. te 5 25 No. 2% - — No. 2 Pride of Mich.. No. 2% Pride of Mich., No. 2__ Tomato Juice Hart. No. 410) 15 CATSUP Smiders, 807.) 95 Sniders, 14-07, | 1 55 Sniders, 8 oz.-.--Toz. 95 Sniiders, 14 »z.___Doz. 1 55 Quaker, 8 o0z.-._-- Doz. 99 Quaker, 14 0z._.-- Doz. 1 20 Ruby. 14 of... Doz. 95 CHILi SAUCE Sniders, 8 oz. Sniders, 14 oz. OYSTER COCKTAIL Sniders, 11 oz. ._.-. _- 2 00 CHEESE Roguefort oo 55 Wisconsin Daisy --~-- 14% Wisconsin Twin -_____ 13% New York June ----.. 24 Nap Sago 220.00 40 BTA ON 8 ee ee aD Michigan Flats -.-.-... 14 Michigan Daisies --.... 14 Wisconsin Longhorn -. 15 Imported Leyden -_-._- 23 1 ib. Limberger. ........ 18 Imported Swiss -------- 50 Kraft Pimento Loaf -- 21 Kraft American Loaf __ 19 Kraft Brick Loaf —.u.-. 19 Kraft Swiss Loaf -__--- 22 Kraft Old Eng. Loaf_. 32 Kraft, Pimento. % Ib. 1 50 Kraft, American, % Ib. 1 50 Kraft, Brick, % lb. -- 1 50 Kraft, Limbur., % Ib. 1 50 CHEWING GUM Adams Black Jack --__ 66 Agams Dentyne _.___._ 65 Beeman’s Pepsin -_----- 66 Beecnhut Peppermint -. 66 Doublemint Peppermint, Wrigleys -. 66 Spearmint, Wrigleys --~ 66 Juicy: Famit 22 66 Wrivleys PK 2s 66 Teanerwry 2 ee 66 CHOCOLATE Baker, Prem., 6 lb. % 2 38 Baker, Pre., 6 lb. 3 oz. 2 2 CLOTHES LINE Riverside, 50 ft.---_-- 1 40 Cupples Cord 2-7. 1 85 COFFEE ROASTED Lee & Cady 1 Ib. Package Arrow Brand 2. Boston Breakfast ____ 23 Breakfast Cup ....-__ ZA Competition 2.00. 15% AIMBATIAL 35 ee 19 Majestic 2122 29 Morton House ___-_--__ 33 Wedrow. (ee 26 Ouaker oe 29 Competition —_—--.-.-- 151% McLaughlin’s Kept-Fresh Coffee Extracts M:. Y.. per 100 —._.__ 12 Frank’s 50 pkgs. -. 4 25 Hummel’s 50, 1 lb. 10% CONDENSED MILK Bagle, 2 oz., per case 4 60 EVAPORATED MILK Oe eee PARE. Pall ei or 2 95 Pare, Baby 1 48 Quaker, Tall, 10% oz. 2 85 Quaker, Baby, 4 doz. 1 43 Quaker, Gallon. % dz. 2 85 Carnation, Tall. 4 doz. 2 95 Carnation, Baby, 4 dz. 1 48 Oatman’s Dudee, Tall 2 95 Oatman’s D’dee, Baby 1 48 Web, Pane ee ae 2 95 Pet, Baby, 4 dozen._ 1 48 Borden's, Tall, 4 doz._ 2 95 Borden’s Baby, 4 doz. 1 48 CIGARS Hemt. Champions -. 38 50 Webster Cadillac .... 75 00 Webster Golden Wed. 75 00 Websterettes __._.._- 38 50 CinGon 26 38 50 Garcia Grand Babies 38 50 Bradstreets — -_._. 38 50 Odins 2225 8 50 R G Dun Boquet _. 75 00 Perfect Garcia Subl. 95 00 Budwiser ....-. 19 50 Tango Pantellas -__. 13 0 Sikyvitnes: (2225 2 19 60 Hampton Arms Jun’r 387 50 Tron 22 35 00 Rancho Corono ______ 35 06 KRenway 9 20 00 CONFECTIONERY Stick Candy Pails Pure Sugar Sticks-600c 3 90 Big Stick, 28 lb. case 16 Horehound Stick, 120s 75 Mixed Candy Kindergarten _______ 14 gipager 2 09% French Creams —_____ 11% Faris Creams ......_. 12 eupieer: 22022) 09 Fancy Mixture —______ 14 Fancy Chocolate : 5 lb. boxes Bittersweets, Ass’ted 1 25 Nibble Sticks - ____ =. 1 30 Chocolate Nut Rolls — 1 50 Lady Vernon 115 Golden Klondikes ____ 1 05 Gum Drops Cases Jelly. Strings =. 14 Tip Top Jellies _____ 09% Orange Slices -_-____ 09% Lozenges Pails A. A. Pep. Lozenges -_ 13 A. A. Pink Lozenges __ 13 A. A. Choc. Lozenges __ 13 Motto Hearts _. 1¢ Malted Milk Lozenges__ 19 Hard Goods Pails Lemon Drops ~-....__- 12 O. F. Horehound drops 12 Anise Squares ....... a= id Peanut Squares __.____. 13 Cough Drops Bxs. Smith Brog, 22). 1 45 uden se. 2. 45 Vick’s, 40/10c J-____ — 2 40 Specialties Italian Bon Bons ~_.... 16 Banquet Cream Mints_. 17 Handy Packages, 18-10c 80 COUPON BOOKS 50 Economic grade 2 50 100 Economic grade 4 50 500 Economic grade 20 00 1000 Economic grade 37 50 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 tbl boxes 2 4. DRIED FRUITS Apples N. Y. Fey., 50 Ib. box 13 N. Y. Fey., 14 oz. pkg. 1€ Apricots Evaporated, Choice _. 10% Evaporated, Ex. Choice 11% BEATE | Vis. gece epee One eee 13 Ex. Fancy Moorpack 15% Citron 10° 1b. Pox) 22s 24 May 10, 1933 MICHIGAN TRADESMAN 21 Currants Margarine POTASH HERRING SOAP TEA Packages, 11 02, -_---- 11% Babbitt’s, 2 doz. -... 2 75 _ Holland Herring Am. Family, 100 box 5 60 Mixcd Were 2. Crystal White, 100 ___ 3 50 Mixed, half bbls. -_____ WB 60s 2 2 00 Japan Dates Wilson & Co.'s Brands FRESH MEATS 0. 4a. Flake Whit, 10 box ase Imperial, 12s, pitted__ 1 35 Oleo Milkers. h if hie 2 =p Nz a A : Oe ae ae 08 ilkers, half bbls. __._ Grdma White Na. 10s 3 50 mperial, , Reg r 5 Susclak on = 11 Milters. Dbis) 28 Jap Rose, 100 box -__. 7 40 [Eee Fairy, 100 box ...-_... 3 a5 Beef oi : Palm Olive, 144 box_. 7 60 . Be ea take Herring fava G0 Sone O Gunpowder es > r 2 29 Evap., Choce _ a) MATCHES Med. Steers & Heif. __ 0g “® Bbl-. 100 Ibs. ______ ae ae ” yao | Sh — 46 an —~. 10% Diamond, No. 5, 144 615 @Gom. Steers & Heif 07 Mackerel SSG cene ox - 5 70 oo eee is Fancy Searchlight, 144 box 6 15 + << Tubs, 60 Count, fy. fat 6 00 Grandpa Tar. 50 sm, 2 10 Suan 4e . 20 Pails, 10 lb. Fancy fat 150 Grandpa Tar, 50 Ige. 3 50 Deak Nao 490 Trilby Soap, 50, 10e 3 15 Ceyion a Wen wine Barber Bar, 9s 50 FPekoe, medium -_._____ 41 eo hee 24 Woe 08 ee On oe Banee Awedesn 24 Good 07 White Fish Lux Toilet, 50 -_.___ 3 15 : " Safety Matches Medium 62 ue Med. Fancy, 100 Ib. 13 00 English Breakfast Red Top, 5 gross case 4 75 Milkers, bbls. _______ 18 50 SPICE Congou, medium -_____ 28 Signal Light, 5 gro. cs 4 40 K K K K Norway __ 19 50 Wnete “leas Sonne Gruce ——-- eas Raisins 2 oo 1 40 Allspice, Jamaica @24 : : —- ee : ‘ ; Lamb Cut Tuneh 1 50 ; ; a Gan Seeded, bulk ~_---*---- 6% eos o° Cloves, Zanzibar _... @36 a Sa blk. 61 Surineg Lamb 13. Boned, 10 Ib. boxes __ 16 fa Tas 1ompson’s s’dless . 6% : G Cassia. Canton ______ @24 Oolong Quaker s’dless blk.----- 6 MULLER’S PRODUCTS Ood ~--------~-------_. 13 Cassia, 5c pkg., doz. @40 Medi oh eal ee eN RTT 6 Macaroni, 9 oz. __.__. 200 Medium -__________ 08 Ginger, Africa _ _ @19 Chace” oe 3 Quaker Seeded. 15 oz. 6% Spaghetti, 9 oz, _____- 200 Poor vd Wincd. Nov i Cn tae a Elbow Macaroni, 9 oz. 2 00 SHOE BLACKENING Mixed, l0c pkgs. doz. @65 2 £@ © - = wo - Le : . zh t Neate. doz. ___130 Nutmegs, 70@90 _____ @50 “age Vermicelli, OZ. . 4. Combination, dz. 1 30 Nutmegs, 105-110 ____ @48 California Prunes Egg Alphabets, 6 oz... 200 Gooq Mutton Bricboot, doz _ 2 00 Pepper. Black oe Cotton, Soe oe 2 90@100, 25 Ib. boxes--@05 oe = ----- Oa Hitpye, do 1 30 a Cotton, 3 ply Balls — . RP, 25 Ib. boxes._@05% oo ~--—---~-—---- 03 Sails duu 90 ; *.... ti 70@80. 25 lb. boxes--@06% uk epee tee a ae = 60@70. 25 1b. boxes__@07 NUTS—Whole Pure Ground in Bulk VINEGAR 50@60, 25 Ib. boxes__@07% aAimonds, Peerless _.-. 15% Allspice, Jairaica -... @16 _ F. O. B. Grand Rapids 40@50, 25 Ib. boxes_-@07% Brazil, large -.._. 7 12% as nee Cloves, Zanzibar __.. @27 Cider, 40 Grain ______ 16 20740, 25 Ib. boxes--@08% Fancy Mixed _..... 11% Loin, med 08 ce ae ae ee @21 White Wine, 40 grain 20 30@30, 25 Ib. hoxes_-@1z | Filberts, Naples ______ noe, le tack Sik Liaatd oS , 7 “Hneer, Corkin @ig White Wine, 80 Grain 25 18@24, 25 Ib. boxes--@14% peanuts, Vir. Roasted 6% Shoulders __...... 06 Black Silk Paste. dos 125 wlustard_ ------------- @19 Peanuts, Jumbo _____ 7%c Spareribs ____...__ 05 Enameline Paste, doz. 139 Mace Penang -------- @65 Wi Pecans, 3, star ~_--_-_. ay Neck bones 03 Enameline Liquid, dz. 1 30 rent ee pi No. 9 ne Pecans, Jumbo ________ 40 Trimmings _____ 04% #$%|E. Z. Liquid, per doz. 1 30 NOUMe ES ——~---------—- GAS no yt Ber Sxeae -—_._. — Hominy * e Pecans, Mammoth <2. 50 9 = = Radium, per doz hi ce ee a xy oe _= Pearl, 100 Ib. sacks -- 35° Wainuts, Cal. ___ 13@21 Rising Sun. per doz. 130 Pepper. Cayenne —__ @25 NO: 3 ber Rross ____ oe Hickory 220 07 654 Stove Enamel, dz. 2 39 Paprika, Spanish ~ -- @30 i. : ber Rross ~_____ 2 30 PROVISIONS Vulcanol, No. 10, doz. 1 30 Rochecee an, ot ae a Barreled Pork Stovoil, per doz. 3 00 hacen No. 2, doz. 50 Sutk Geode \ ee is a a Elbow Macaroni, 20 Ib. 4% dalted P . Short Cut Clear ” 12 U0 Seasoning Rayo. per doz 7a Egg Noodle. 10 Ibs. -- 12 Puacy — ; eanuts : a oe Chili Powder, 134 oz. 65 : Cf - Ree ee ; 24 1 Ib. Cellop’e case 1 80 bao Sa iis SALT 41 le WOODENWARE D S Bellies 18-29 13-10-7% F. O. B. Grand Rapids Gniom Sale 1 35 Baskets Pearl Barley a ween Colonial, ao ihe oe Garlie 22k 1 35 ee Wide Band, ee eo sOlonial, 36-116 9 90 Ponelty, 316 oz. _.__ 3 26 woo andles _____ 2 0c Barley Grits -------- 5 00 Shelled barca Colonial, Iodized. 24-2 } 35 iitchen Bouquet .._. 4 25 Market. drop handle__ 9¢ Ghester a) Almonds 22200 39 Pure in tierces..___ 6% Mad No. I Bbis. 290 Laurel Leaves .______ 29 Market, single handle 95 Peanuts, Spanish ON ib, ibs divancn CO NO. 1. 160 tb. bk. 1 00 ©=Marjoram, 1 oz. _____ go Market. extra _______ 1 60 1%) tb. begs —._.__ G4 OU ie tubs Advance 2 Uarmer Spec. 70 Ib. 100 Savery, 1 os. qq bint lame 8 50 Filbert, 22200 2 i) pale adcanca 4 | PSCHSRS Meat, 60 ib. Gg Thyme. 1 oz. —...__ g9 ‘Splint. medium -_.___ 7 50 Sage lecans Salted _........ 45 10 Ib, pails advance % Cream Rock for ice Tumerel, 15 oz. .____ 65 Splint, spe" "6a Bast India ----- ~~ Walnut Calforsia = 4G Ik. pulic aeanen 1 cream, 100 Ib.. each 85 Sih psi oa | Butter Salt, 280 lb. bbl. 4 00 Compound tierces ____ 1, mlock, 50 tb. 40 Barr , Churns Compound, tubs 74, Baker Salt, 280 Ib. bbl. 3 80 STARCH arrel. 5 gal. each __ 2 40 Tapioca MINCE MEAT oe " € 1006. ver bales 53 Corn parrel. 10 gal., each 2 55 Pearl, 100 Ib. oe a None Such, 4 doz. __. 6 20 20, 3 lb., per bale ____ 1 09 Kingsford, 24 Ibs, _-___ 230° t0 6 zal. per gal. __ 16 Bota ne A 2 3 3; Quaker, 3 doz. case -_ 2 v6 ae) tags. Table. g-: FOwWd.. bags. per 100 2 65 Dromedary Instant -- » © Yo lio, Kegs, wet, Ib. 16% 3 Sausages a “ ; i ae ic Pails Ol0Sha 8. 10 roam, foes ese 10 at. Gs i 2 13 v Qt. Galvanized ____ 2 6¢ wIVer = —----------~__-___ 12 qt. Galvanized 2 85 ; brathiot 12 : 3 lv 3 doz. o.. 2 24 - J es 05 ae ott t------------ 15 Gloss 12 at Monae a rs. oz. Jar, n, doz. 1 ongue, Jellied ________ 2 eo 55 , Sin Dae 4 Assorted flavo 16 oz. Jar, Plain, doz. 195 Headcheese ___-.._._... 3 ei ee a NO oe Quart Jars, Plain, doz. 3 25 gree te 3S te eee el 6 Gal. Kegs, each __- 6 5u ae i ae ae Traps FLOUR oz. Jar, Stuff., doz. 1 15 Smoked Meats < A hati = fan ee so 6M ; : Vv. C. Milling Co. Brands 8 oz. Jar. Stuffed, doz. 225 Hams, Cer. 14-16 lb. 13 5 manenepopre Ly =e Alea ee ee Mouse. wood, é eae 7 Cily White _......_. 510 10 oz. Jar, Stuff., doz. 265 Hams, Cert., skinned Dad pce ci. 2 75 Mouse. tin, 5 ioe _ Harvest Queen __---- 5 20 1 Gal. Jugs. Stuf! dz.246 16-18 Ib. ___ @12% sa a re ‘° Rat, wood |___ Tae Yes Ma'am Graham, Ham, dried beef 3§ ye : Nat, soride 1 0 Ngpead ail Bang eens, 1 40 Knuehica @23 Mouse, spring ________ 20 California Hams __-_@09 : nae 2. rr PARIS GREEN or gee aa Hams @lt Corn 6 34 Oile ams {050 @18 Blue Karo, No. 1% __ 2 Tubs Lee & Cady Brands ig 32 Minced Hams @12 Blue aaah No. . Z = Large Galvanized ____ 8 75 Home Baker -------- Qn ang Se: oe ee $0 Bacon 4/6 Cert. ._ =. @i4 Blue Karo, No. 10 _. 2 99 Medium Galvanized __ 7 75 Cream Wheat ------ Red Karo, No. 1% -— 2 37 Small Galvanized -___ 6 13 ted Karo, No. 5, 1 dz. 3 44 Beef o Red Karo, No. 1 PICKLES Boneless, rump -___@19 00 ee poe “> 26 oz. Be Soe ee Wenn ne FRUIT CANS 5 cat ae ee 6% Iodized, 32, 26 oz. __ 2 40 Hale sa ee : = Presto Mason eS , = Liver Bive case lote <2. 2 30 imit. Maple Flavor Glass, single -_______ 6 00 F. O. B. Grand Rapids _ Bech 2 ll Orange, No. 1%, 2 dzz. 2 93 Double Peerless ______ 8 50 alt pint .-- « oO ie Jrange, No. 1%, ZZ. § = 7 Gale Se @rance No | 7 4173 \simeale Peerless _____ 7 5C One pint (2 1S fk - Fangs, SO. 5 1 doe. 412 Neier Queen 5 be One quart ------------ d Sweet Small =. ee Univers 25 Half gallon ---------- 11.55 5 Gallon, 500 _________ 7 25 BORAX Ss ell cn ane Twenty Mule Team Peano wer a — : - 24, 1 1b. packages -__ 335 [@nuck, o gal. can -- 5 50 Fancy Blue Rose_____ 360 48, 10 oz. packages __ 4 40 13 in mone Bowls Fancy Head__________ 485 96, % lb. packages __ 4 00 ie Tei Oe FRUIT CAN RUBBERS Dil Pickles Grape Juice iT to, Hatta 13 00 Presto Red Lip, 2gro. _ Gal., 40 to Tin, doz. _. 7 50 Wolem. 14 Guaet case 440 19 in. Hutter ____ 24 08 carton rage age ‘ 32 oz. Glass Pickled__ 2 (C0 Pisuks c ee a a os o i in. 2 5 50. elch. 36-4 oz. case__ 2 ; er ee te -, a0 08 Gieee Pheewn 245 6 fone, per case 1 80 WASHING POWDERS oe? ; 12 rolls. per case ____ 129 Bon Ami Pd., 18s, box 1 90 WRAPPIN 18 cartons, per case__215 Bon Ami Cake. 13s.. 1 65 ‘i in wae Ga 6 fe 6M 85 ee ae a Ee. GELATINE Dill Pickles Bulk Climaline, 4 doz. ---- 360 pints ‘2 doz 460 Butchers D F 05% — a scat we 3 65 Grandma, 100, 5¢ —--- 350 QUatis” 1 dog, «30 Kraft on : 4 16 GAL or. , -- ale Gs ge nay ‘: : a ears macs Peet a ie hoe ee 30 08 SALERATUS wogeeey, 1) tare, £8 ee Shoes, Foe 0 OG NG ears _ Jelsert, 3 doz. ------ 1 40 : i Arm gaa Waonace Ha il ( Gold Dust. 12 Large. t 80 S Gallen Sal each __ 3 35 ’ "ans, cn .-¢ 4 JELLY AND PRESERVES Pure, 30 lb. pails -_-- 2 60 Imitation, 30 lb. pails 1 60 Pure, 6 oz., Asst., doz. 9n Pure Pres., 16 oz., dz 1 40 JELLY GLASSES % Pint Tall, per doz. 38 PIPES Sob, 3 doz. in bx. 1 00@1 20 PLAYING CARDS Battle Axe, per doz. 2 65 Bicycle, per doz. ---- 4 70 Torpedo, per doz. .... 2 50 SAL SODA Granulated, 60 lbs. cs. 1 35 Granulated, 18-2% Ib. packares 20 1 10 COD FISH Peerless, 1 lb. boxes 18 Old Kent, 1 lb. Pure 25 Golden Rod, 24 4 La Frace Laun., 4 dz. 3 65 Old Dutch Clean., 4 dz. 3 40 QOetazon. 96s =... -_ 3 90 ISO, 26S fo 4 80 Roms. 409 22002 2 2 95 Spotless Cleanser. 48. OC Or a 85 Sani Flush. 1 doz. .._ 2°25 Sanolio, 2 doz. =... a 16 Speedee. 3 daz. .__..- 7 20 Sunbrite. 5@s .-.._._.. 2.16 Wyandot. Cleaner, 24s 1 85 TABLE SAUCES Lee & Perrin, iarge__ 5 75 Lee & Perrin. small__ 3 35 P@ODGE =. 20 ee 1 60 moval Mint 0. 2 40 Tobaseo, smalk .-.- | 3 75 Sho You, 9 oz... doz 2 00 Aa VWaree 222 4 75 A-l small =. 2 85 Gaper 2 02. ........- | 33 YEAST CAKE Magic. 2 doz, .. 2 <0 Sunlight. 3 dog. _...._ 2 it Sunlight, 1% dog. _... 1 35 Yeast Foam, 3 doz. _. 2 70 Yeast Foam, 1% doz. 1 35 YEAST—COMPRESSED Fleischmann, per doz. 30 Red Star. per doz. -... 20 MICHIGAN TRADESMAN May 10, 1933 SHOE MARKET Michigan Retail Shoe Dealers Association. President—Elwyn Pond, Flint. Vice-President—J. E. Wilson, Detroit. Secretary—Joe H. Burton, Lansing. Asst. Sec’y-Treas.—O. R. Jenkins. Association Business Office, 907 Trans- portation Bldg., Detroit. Rises Come With Recovery After all is said and done, inflation or no inflation, the American public will continue to buy closely to their needs. Certain buying habits have been adopted ‘by the public—restraint and reason—and it will take some time be- fore free spending becomes general again. But there are pressures behind the merchant that makes a similar policy A merchant must anticipate, not only in his goods, but impossible for him. his prices and his policies. If we are in a period of recovery, following a depression, then we must realize these three points: First, sur- plus stocks have practically disappear- ed, Second, costs of production and prices are at present low but likely to Third, new influences, new competitions of all sorts increase. taxes, new become operative. Inasmuch as points one and two are pretty well understood, let us consider point three—and one very important new influence. The government now takes a hand in proposing a safeguard against unemployment. By so doing . it brings into operation a force that will increase prices of all finished com- modities. through the Black 30-hour (five days, six hours) bill, something so radical measure of employment The government sponsors, as a public control that it has brought to Wash- ington representatives of all business and all labor. The basic idea back of this move- ment for a shorter week is to spread labor by compulsory legislation. For the first time in American history individual rights as to hours of work for male adults are to be controlled. Shoe manufacturers and tanners of leather are in Washington, not in di- rect opposition to a shorter week as much as in opposition to a proposed amendment to have within each indus- try a super body that will control pro- duction, control wages and control working time. This really means na- tionalization of industry, if it goes that far. The understanding is that the super body in each industry will incluude three manufacturing representatives, three labor representatives and three general public representatives. This is the proposal that is challenged by both representatives of business and rep- resentatives of labor. The leader of the American Federa- tion of Labor says: “The American Federation believes the fixing of min- imum wages by wage boards would be a risky adventure for labor. While it would help some, it would injure the great bulk of organized labor. Give us the right to organize and we will right wages through exercise of our economic strength. We favor a law compelling employers to permit us to organize. We believe that the mini- mum wages might, under this propo- sal, become the maximum, Wages would then be pegged down at a low level. All we want is to be free.” Naturally, organized labor wants the right to do collective bargaining, but many employers are opposed to deal- ing with business agents or “walking delegates” of the union because they are too aggressive and are not fully informed as to conditions within a par- ticular plant. Employers prefer to deal with representatives of their own work- men. The maintenance and improve- ment of wage rates is something that should be kept individual to a plant or a community or a grade, or a type of product. The real fight is harnessing of industry by government to diminish unemployment and sustain wages arti- ficially. If government demands the right to limit the work week, control produc- tion and to regulate wages, then it is going too far down the line of nation- alization of industry. That's the reason why industry and labor are fighting together in Washington. A shorter week’s work, with goods selling at today’s prices, would mean still further reduction of wages per worker. But this defeats the purpose of all the present government moves to increase purchasing power as well as employment. Out of it will come some compromise solution, ‘but the shorter work week is almost a surety and it would naturally bring about an increase of wages, with or without government control. We emphasize this point, at this time, to illustrate the fact that there are forces at work to artificially increase the price of all goods. We doubly stress the point brought out in last week’s edi- torial—that even though the buying habits of the public show no change, the buying habits of the merchant will be forced to change. It would be folly for him to rush into old-fashioned clearance sales in the next two or three months, when he will be forced to pay more money for new goods. So you see, there are pressures be- hind the price structure indicating higher prices soon. The increase of retail prices will lag behind increases in wholesale prices. The merchant has this point in his favor—wages, rents and interest rates rise more slowly if we are in a period of recovery as against one of depression. We must expect cost of production to rise more rapidly than prices, The merchant will resist price increases be- cause he feels he cannot immediately get an increased price from his public, but what he can get is a level of price, providing he doesn’t use clearance sales for the dumpage of regular goods. He naturally will have to clear perish- able goods, but only at the end of a season. The first correction, therefore, comes in looking at the stock on hand, in stores, as good stock worth the prevail. ing retail price—Boot and Shoe Re- corder. a Organize District Association Retail Druggists of Montcalm, Gra- tiot, Clinton and Isabella counties met at Carson City last evening and organ- ized a district association to further the ends and ambitions of the mem- bers. The dealers who promoted the gathering are A. A. Sprague, Ithaca, Harold F. Millman, St. Johns, and Otto Cummings, Stanton. May Report of the Michigan Retail Hardware Association (Continued from page 14) amount he can dispose of in any other manner. 4. No change, either paper money or silver, will be given for any scrip presented. 5. These regulations are subject to change at any time if conditions require National congress. National Con- gress will be held the week of June 12, headquarters at the Knickerbocker Hotel in Chicago. Anyone contem- plating visiting the Century of Prog- ress exposition in Chicago should schedule the trip so as to attend one or more sessions of the congress. Members will be accorded full privi- leges of regularly appointed delegates. Session theme will be “The Facts of Distribution.” : Wide awake dealers are getting business. Last month mention was made in the Michigan Merchandiser of the direct mail adv ertising of Rankin’ S Hardware, at Shelby, giving prices and descrptions of seasonal items. A 61 per cent increase in sales was regis- tered in March as a result of the pro- motional work. The Kerr Hardware Co., of Niles, has issued a 16-page catalog, with front cover similar in size and color to the Hardware Retailer. The catalog con- tains a large number of illustrations, complete descriptions and prices and covers a very complete assortment of hardware, including seeds, gardening supplies, stoves, housewares, paints, roofiing, farm supplies, cutlery, har- ness, posts and fence, poultry netting and supplies, automobile tires and other items. Good work, John. On the recent group meeting trip, many dealers, not content with letting their stocks run down and complaining about conditions, are putting a punch into business which is producing re- sults. These are the merchants who will come out on top. Man to man—do you believe in or- ganization? Do you suppose it is mere- ly an accident that chains have made no inroads into the hardware business? Most unprejudiced observers credit the fact that the hardware business is in the hands of independent retail- ers to the activities of the Hardware Association making available to its members the best and newest ideas in management and display. Every trade outside of hardware en- vies the hardware fraternity in its possession of an active, energetic and effective organiization. Some of our members, carrying other lines than hardware, and belonging to a number of trade organizations, in some of which they pay annual dues several times as much as in the Hard- ware Association, say that they get more real value from their hardware association membership than from any other connection they have. In the past two vears Association activities have been “stepped up” ma- terially. New services have been in- augurated, old services have been ex- panded. The Association is making an intense effort to still further increase its influence and effectiveness by secur- ing new members, and is putting on a membership campaign in which over 100 hardware dealers will actively par- ticipate. The confidence of the Asso- ciation membership and their intense loyalty makes a campaign of this kind possible. Association membership for the re- mainder of the vear is only $7.50. New members will receive the report of the price committee — perhaps the out- standing contribution of the Hardware Association to its members. H. W._Bervig, Sec’y. A Business Man’s Philosophy If young women devoted to the cul- tivation of their voices half the time and money that now go to beauty shops they would acquire a degree of charm that would be most pleasing. Next to listening to a person who has something to say, I think that I most enjoy listening to a person who speaks well. I have in mind the enunciation of words clearly and distinctly, and beau- tiful, low, well-modulated voices that are musical rathe rthan hoarse. The art of speaking is sadly neg- lected in the United States. I do not mean oratory, but the speaking that is necessary in ordinary conversation. Too much of our speech is slovenly. Words are clipped and slurred. Bad breathing produces unpleasant nasal wheezes. The charm and beauty of good speech appeal to every one. It seems strange, therefore. that so little atten- tion is given to the cultivation of a good speaking voice and its value as a personal asset. Young women spend hours arrang- ing their hair, finger nails, lips and eyes. But the effect of this pains-tak- ing effort may be ruined when they speak. 18] The British stress good speech ‘in their so-called public schools. So ef- fective are the training and discipline that a graduate of an English public school speaks well even though he may be as dense as a mule. What he says seems important speaks it so beautifully. William Feather. —__+~-<.___ That in times of prosperity business practices tend to become loose. —_2++__ There can be no compromise with dishonesty. because he ositive protection profitable investment is the policy of the wy MICHIGAN 2 SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY Mutuel Bullding : Lansing, Michigan STi tte im 88800 tissu 2 AAO NSPE RRR 2! ; i ; a 2 lagen Se a name mt ame mst i i : : Aas gg Ant ens aes TT ig aerate May 10, 1933 MICHIGAN TRADESMAN 23 OUT AROUND. (Continued from page 9) I. Receiver (sometimes aided by depositors’ committee) estimates or- derly liquidation value of bank’s assets. II. Depositors are then immeditely offered: (a) Part payment in ‘cash; (b) Balance in transferable bank cer- tificates, mon-interest-bearing. III. Redemption of Certificates by Bank: A. Certificates will be accepted by the bank (receiver) in payment of debts due it, for the ensuing two years; subject to the following dis- count schedule: (1) First sixty days—rate of dis- count announced at the outset, based on percentage of loss esti- mated (see “I”’), plus 5% addi- tional discount as safety margin. However, certificates will be ac- cepted at par, during this period, if debtor makes partial payment (approximately 1/3 the discount percentage) in cash, (2) Discount schedules for ensu- ing 60 day periods shall be an- nounced in advance of each, de- termined in the same fashion on the basis of the then state of assets as cancellation continues, B. Certificates outstanding at the end of the two year period may be used to bid in the bank assets, or paid out of the proceeds of final liquidation. The discount schedule and safety margins have increased their securtiy. IV. Stockholders’ Liability: Since the discount schedule already evaluates the probable depreciation of deposits, the receiver may accept certificates in settlement of stockholders’ liability on assessments, if he deems it best. V. Circulation: Certificates pass readily in commerce, because they can be used either to retire debts due the bank, or to purchase bank assets. In some instances, merchants accept cer- tificates at discount, or in certain arti- cles only, or require that part of pur- chase be paid in cash. The decision just handed down by a Federal Court in Kentucky, declar- ing unconstitutional a ten cent per pound tax on oleomargarine, has been hailed by manufacturers and grocers as one of the most important and far- reaching developments in the conflict about the product. In its decision, the Court said: “It is not within legislative competence, iby taxation, to destroy a legitimate business in times of depression any more than in normal times, and as we are living in subnormal times, the valid_ ity of the tax in question must be measured by its effect during these times,” The law which was voided by the decision of the Court was passed by the Kentucky Legislature in 1932, and placed a tax of ten cents per pound on all types of margarine. The case which resulted in a decision favorable to margarine, was brought in the name of the Field Packing Co., Kentucky distributors for the Best Foods, Inc. The decision of the Federal Court affects not only Kentucky, but may also affect Tennessee, North Dakota, Nebraska, Wyoming, Washington and other states where high taxes have been imposed on margarine, according to Palmer Schade, General Sales Man- ager of the Best Foods, Inc. “This decision undoubtedly will be appealed to the United States Supreme Court on behalf of the State Tax Com- missioners of Kensucky,” said Mr. Schade, “but we have every hope that the arguments which proved conclusive in the Kentucky Court will also win in the Supreme Court. “Then margarine will be free from the destructive laws which have ham- pered it during the past few years and manufacturers and dealers can again exercise the right given them under the fourteenth amendment to conduct their business without persecution, The decision holds unconstitutional a law which taxes all kinds of marga- rine ten cents a pound. Several States have recently enacted laws which tax only nut margarine, while exampting from taxation margarine made from certain “domestic” oils and fats. “If the Kentucky court holds that a tax on margarine is confiscatory and unconstitutional, how much more un- constitutional are laws which are just as confiscatory and also discriminate in favor of one kind of margarine,” Mr. Schade said. After citing the stipulation that oleo- margarine “is a legitimate, well rec- ognized, pure, nutritious and whole- some food, which is, and for many years has been, an established subject of intrastate and interstate commerce, and is not injurious to the public health, safety, welfare and morals,” the Kentucky Federal court declared that the question was whether the tax was prohibitive of the legitimate busi- ness of selling the product. “In the light of the record,’ the court held, “this question must be answered in the affirmative.” Chicago resorters appear to be arriv- ing at their lake shore cottages in Michigan in advance of the usual dates. The exposition season will soon be on and country cousins will find rea- sonable rates at all good hotels. E. A. Stowe. ———_~+~-+__— Some New Uses For Sugar In Brazil coffee has been destroyed to reduce the supply and raise the price. Overproduction of sugar is just as marked. Instead of burning cane or beets, the chemists and physicists of both Europe and America are trying to find new industrial uses for sugar. What America is doing was re- vealed by Dr. Gerald J. Cox of the Mellon Institute before the American Chemical Society. According to him, painting, fly killing and housecleaning may well become aromatic occupations, and all because of the uses he has found for fragrant liquids which are known as esters and which are obtained from sugar. He has compounded lacquers which have none of the pungency of turpentine and which remind one of the odors in a Persian perfume shop. “Give me a quart of red paint,” a boy sent to the hardware shop may yet say, “the kind that smells like lily of the valley.” The same esters are also serviceable in the making of insect exterminators. To kill with a spray that recalls the fragrant delights of an Oriental garden will be something new to those who have wondered whether it is not bet- ter to endure the buzzing and stings of mosquitos than to offend the nostrils with a compound that suggests any- thing from the tar liquor of a gas plant to creosote. Dr. K. Cuker, a chemist, of Prague, attacks the problem in a different way. He converts sugar into mechanical en- ergy—makes it drive an engine. This sounds very much like the destruction of coffee. But there is real science and engineerng in the Czecho- slovak doctor’s mind. Brazilian Driven by the high cost and the taxes on gasoline to cast about for a new fuel, Cuker hit on sugar. He knew that it would explode if mixed with air. Flour and sawdust will do the same think. Any hydrocarbon dust will. Why not pulverize the sugar, mix it with air and feed it to a motor? Mixtures of dust and air are not always sure-fire explosives. So Dr. Cukekr combined sugar with alcohol —one part sugar to three parts of aleohe!. Fo make certain that this mixture will explode, a little nitrated sugar is added. What nitration means we see in the case of gun-cotton. Nitro- gen puts the “gun” in the cotton— makes it one of the most powerful ex- plosives known. Sugar thus treated proves to be a remarkable engine fuel. sediment, no ash. With perfect com- bustion assured, Cuker’s is that the price of sugar may rise There is no one worry and thus thwart him from reaping his just reward, >> The Artificial Stimulation of Business Business is definitely on the upgrade, as many business indicators now show. The past week gave evidences of the intention of the some form of regimentation of indus- Administration for try. The program will contain private operation of business with government supervision. There is now a proposal before Congress to place a direct tax on power production. The long awaited railroad legislation was pro- posed last week, providing for a na- tional coordinator which will assist in bringing about economies of operation elimination of through consolidation, excess competition, reorganization sill with the so-called inflation amendment pas- sed both ference for the usual adjustments. Newspapers and financial articles are still full of inflation talk. already where necessary. The Farm Houses and is now in con- Prices have not actually through inflation but through the dis- inflation. The purpose of inflationary methods and for its effect has already been felt. risen sharply. cussion of Many financial writers say that this present control of the situation by the government is of a permanent nature, that it will be the beginning of a different period and that it will take some time for it to work out. It is hoped that it will succeed. economic It seems pretty well stimulation of that by know summer we will what the artificial business has accom- plished. J, Hy Petter. ——_—_>-- Safety lies in more selling. A Business Man’s Philosophy Each man has his own routine. One man tells me that after he gets into his pajamas, he chooses a shirt for wear next morning and inserts cuff links and buttons. This takes a shower before he shaves, and while he is shaving he plans the day’s work. Another man that he hasn’t packed a traveling bag at home since he was married. His wife does that. She also lays out his evening clothes and arranges his shirt. Many men confess that their wives buy their ties, socks and shirts. Other men dislike their wives to buy so much as a handkerchief for them. Some men resent any help or inter- ference from their One man even refuses to let the maid put his laundry in the drawers of his dresser. ‘Hands Off!” is his warning to every one in the household. He has a place for everything and he wants every- thing in its place. The only time his wife is allowed to wait on him is when he’s sick—Widdiam Feather. collar man says wives. ——_>~-+___ Orders Heavy for Pigskin Gloves As a result of the demand appearing for men’s pigskin gloves for Fall, the trade looks forward to one of the best seasons it has ever enjoyed. strong Orders are coming in from all sections of the country for delivery as early as July and August. Resident offices here are recommending that place their Fall commitments at once. As a result of the heavy demand, an imita- tion pigskin has been placed on ‘the market as a substitute for the low- price genuine pigskin. This style, how- ever, is not expected to be as widely accepted by consumers as the genuine type, stores Oo Hardware Volume Gaining Reporting a steady gain in the de- mand for hardware of all types, whole- salers in the local market yesterday said that a corresponding improvement in credit conditions is attending the rise in business. Retailers, anxious to stock goods price increases, have cleared up over- due accounts wherever possible. rent buying is centered on items and on building hardware, deal- ers said. Repair work on buildings in the cities and suburbs is greater in vol- ume this Spring than last, and the de- mand for builders’ hardware has risen accordingly. staple against possble Cur- seasonal That the wheel that squeaks the loudest gets the grease, ——_--__ Looks like buy now or pay more later. Phone 61366 John L. Lynch Sales Co. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan Business Wants vepartment Advertisements insertea under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts. 24 DEATH OF ADRIAN OOLE Caused by Stroke Sustained at Petos- key Adrian Oole, while returning to his hotel from a call on one of his custom- ers at Petoskey, sustained a stroke about 9 o’clock last Tuesday evening. A companion drove the car to the hotel, whence he was removed to the hospital, where he passed away the next noon, without regaining consci- ousness. Mrs. Oole was immediately notified and was with her husband from midnight until he died. The fune- ral was held at Weaver’s Chapel, Trav- erse City, 2.30 o’clock Sunday after- noon. It was conducted by Dr. Towne, pastor of the local Congregational church. The pallbearers were six of the traveling salesmen of the Grand Traverse Grocer Co.—AlI. Sorenson, Ned Lowing, Otto Carlson, O. D. Shel- don, Herman Bottje and Al. Plough. Nearly every merchant from Petoskey and the Grand Traverse region was present at the funeral. Robert A. Vos, of Grand Rapids, attended. Adrian Oole was born in the Zee- land Province of the Netherlands, June 26, 1876. His parents removed to America in 1891, and he came with them, locating in Grand Rapids. His first work here was as a shellacker with the Phoenix Furniture Co. A _ year and a half later he took a clerkship in the grocery store of E. Jansema, cor- ner Alpine avenue and Leonard street. Two years later he transferred him- self to John VanKreuken & Co., who conducted a grocery store at the cor- ner of Alpine and Tenth. Three years later he obtained employment as clerk for Fasoldt Bros., proprietors of the Empire Clothing Co., on South Division avenue. A _ year later he formed a partnership with John Dyk- stra and engaged in the grocery busi- ness at the corner of East Bridge and Clancy. A year later he sold out to his partner and took a position in the tax department of the city under the City Treasurer, Marcus A. Frost. After serving in this capacity for one year, he entered the employ of the Mussel- man Grocer Co. as assistant book- keeper. Fred D. Vos, his present as- sociate, was head bookkeeper in the same house at that time. In 1902 he was promoted to the position of book- keeper and credit man for the Mussel- man Grocer Co. branch at Traverse City. He subsequently became assist- ant manager and buyer under Manager Musselman. In the re-organization which was consummated about 2% years ago, he was a large stockholder of the Grand Traverse Grocer Co. and became treas- urer of the corporation. He continued along the same lines he had followed for several years, including one day a week covering the retail grocery trade of Petoskey and Harbor Springs. Mr. Oole was married Sept. 11, 1911, to Miss Clara DeGroot of Grand Rap- ids, and they had two daughters, 21 and 18 years old, respectively. The famliy reside in their own home at 221 Boardman avenue. Mr. Oole attended the First Con- gregatonal church and was a Master Mason and an Elk. He was also a member of the U, C, T., having passed = CS NSE TA MICHIGAN through all the chairs twice. He was a director of the Traverse City Cham- ber of Commerce one year. He had never aspired to public office. Mr. Oole had but one hobby, which was hard work. His motto was con- stant attention to business, and those who knew him realize he lived up to the letter and spirit of the motto. Few men ever worked in more branches of the wholesale grocery business than Mr. Oole. This contact gave him a complete knowledge of the business in all departments and the general information he acquired and carefully retained enabled him to take ey TRADESMAN would flow between them. Now this discovery is going to come in handy for petroleum chemists, electro-platers, paper manufacturers, and almost any industry that deals with substances which may contain acid or alkali, With the apple experiment pointing the way, a low cost instrument has now been devised that tells at a glance the relative acidity, alkalinity or salti- ness of almost anything you might name. The new instrument is port- able, or, in factory use it can be in- stalled for permanent testing on a pro- duction line. The Late Adrian Oole up the work at any angle and carry it forward successfully and profitably. Personally, Mr. Oole was very much liked by all who had the pleasure of his acquaintance because of the peren- nial good nature which accompanied all his moods and characteristics. In dealing with his friends and customers he always aimed to refrain from giving offense by word or act. He dealt squrely and generously with everyone with whom he came in contact and seldom lost a friend through mistake or misunderstanding. Because he was a hail fellow well met his presence was always welcomed in any store or office. He had a keen appreciation of clean and whoesome wit and always enjoyed telling or listening to a good story or an amusing incident. ——_>+ From Apples To Zeolite. A while back, someone discovered that when two needles of different metal were stuck into an apple and connected by a wire, electric current Items From the Cloverland of Michi- gan Sault Ste. Marie, May 9—It is be- ginning to look like the good old days when the weather was so perfect as it was on Sunday, with picnics, fishing, golfing and driving, which renew the spirits of all from the youngest member of the family to the oldest. Nature has lavishly endowed us with her riches. One wonders how so many are able to get so much enjoyment. The Les Cheneaux Islands were visited by sev- eral hundred cars, mostly from the Sault, and about every launch and row- boat at the boat liveries was in com- mission. It was some sight to see a fleet of boats scattered around Cedar- ville and Hessel, as if a regetta had been planned for the day, and most every fisherman had all the fish he could handle. Only a few halted at the limit. The trout streams are also at- tracting many fishermen, but don’t seem to be so abundantly stocked with trout, as only a few satisfactory catches are reported. The gas stations also enjoy increased Sunday business when the weather is in their favor. The first carload of beer in the city was received by the D. Booth Produce May 10, 1933 Co. last week, all ready to start deliv- eries at the sound of the gong. The beer signs on the various. delivery trucks seem to indicate that it won’t be long now and from present indica- tions there will be no scarcity of places to accommodate the masses who are waiting for the opportunity. The Manistique Light & Power Co., which has been operated for the past year by the Edison Sault Electric Co., became a subsidiary of the Manistique Pulp and Paper Co. again: but the Edison plant at the Sault will continue supplying the power requirements of the Manistique Pulp and Paper Co. over its high line which was extended from the Sault to Manistique over a year ago. The Gleason pavilion, near Brimley, has been opened under the manage- ment of Fred Johnson. Dances will be given every Friday and Sunday night during the Summer. Fred Fournier’s orchestra will furnish the music. John Macki, manager of the Superior Tire Co. on Ashmun street, has taken the agency for the Kelly-Springfield tires for the Sault. Dave Mitchel, who for the past year ‘has been conducting a grocery store in the East end of the city, on Port- age avenue, has sold out to J. A. York, a well-known old time resident of the Sault. His son, Everett York, will manage the store. Everett has had seven years experience with the Can- non grocery at Iron Mountain. The location is one of the best on the East side and has always enjoyed a good patronage. The new Sugar Island ferry will be ready to begin operations July 1, giv- ing twenty-four hour service between the Sault and Sugar Island. It will be known as the ferry boat Beaver, 60 foot long with a capacity of ten cars. E. E, Peterman will have the contract, commencing July 1. Elmo Kibby, holder of the present contract, will operate until that time. We notice that in the swap column in last week’s Manistiaue News there are numerous swaps offered. One is for one gallon maple syrup for one case of beer. James’ Raeffale, the well-known South side meat dealer, has purchased a large truck capable of carrying nearly a full carload of cattle, which will be used in transporting live stock to the markets. Mr. Raeffale made his first shipment last week. Look at us now — off the water wagon, off the gold standard, and no telling what we'll be off next. R. G. Ferguson has returned with his family from Florida, where they spent the winter. D. H. Patterson is in Chicago at- tending the dredge men’s convention. Work was started on the new gas station on Ashmun and Dawson streets last week by the White Star Northern Oil Co. at a cost of $8,000. The new station is a third of a system of three at Newberry and Munising. Plans have been drawn un for two buildings. A service station and greasing build- ing will be built, with entries from both Ashmun and Dawson streets. The servic estation will be complete with tires, gasoline and battery serv- ice. Three modern electric pumps will be installed. The company expects to be in operation about June 1. Leo J. Donelly will be manager of the new station. In a move to cut down overhead the D., S. S. & A. Ry. Co. has consoli- dated the freight and passenger depots, Part of the waiting room has been partitioned off to enlarge the office space. The Northwestern Leather Co. an- nounces a 5 per cent. increase in wages, Owing to the increase in their business and the future prospects. It is now employing about 700 men and building a large addition to the factory. It is doing its bit to kick out of the depression and help hurry along prosperity. William G. Tapert. cot masa Berne PRS Ne NNN . Gigenat eGR Iggnaes ane rane. ‘osighoms.