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PUBLISHED WEEKLY ¥ 7% 3

SOO SOU SEF

Fiftieth Year GRAND RAPIDS, WEDNESDAY, MAY 31, 1933

   
  
 

 

 

 

NE GT GE GE GT IGT OT OT IT I I ET TT NT I I IE IT IT GT GT GT GT I GT GT IE GT GT IT OT LT GT GT NT OT TT

Life Is Too Short

What's the use to worry?

You haven’t got long to stay.

Why not take things easy

As you pass along life’s way?

It will do no good to worry

If things are going wrong;

You may just as well be pleasant,
Meet trouble with smile and song.
There’s none of us that’s perfect,
And only a few that can say

They have never strayed or wandered
From the straight and narrow way.
So, when you start to hammer
Some one who has gone astray,

It will do no harm to stop and think
You may lose your grip some day.
So, what’s the use to kick those
Who are just about to fall>

If you do not care to help them,
Don’t mention them at all.

You'll find if you'll acknowledge
That all I’ve said is true,

While there are many faults in others,
There's a flaw or two in you.

JENNIE LEE MASDEN.

44444
qa 44 44

 

 

    
  
  
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

 

 

 

 

 

 

 

Rademaker-Dooge Grocer Co.
Distributors of
Anchor Red Salmon
Red Heart Med. Red Salmon
Surf Pink Salmon
Bull Dog Sardines
Red Crown Sliced Beef

The House of Quality and Service

 

 

 

Ace the canned foods you feature grown
and packed
in your home

state?

W. R. Roach & Co.,
Grand Rapids, main-
tain seven modern
Michigan factories

for the canning of

 

products grown by

Michigan farmers. A complete line of canned vegetables and fruits

 

THE NEW DEAL

History has repeated itself--

 

Bishi the years

“ it has taken a crisis to
awaken the American
People

They now know that this country must

be made up of INDEPENDENT MER-
CHANTS and that every Individual shall

have an equal opportunity.

ae

 

 

 

 

 

 

 

 

Most Interesting Building
in the World

—_—

IT Is NOT A CATHEDRAL, nor an historic castle, nor the
newest skyscraper. Each of these is fascinating in its
own way, but possession is the measure of interest in
a building — and your home or your store is the most
interesting building in the world to you.

Naturally anything that affects the cost of main-
taining your building concerns you. And there is one
important item of overhead that may be reduced
appreciably and safely, with no initial investment.
It is the item of insurance.

Through the mutual insurance companies which
advertise in the TRADESMAN you may obtain sound
property insurance at a saving. If you have not
already taken advantage of this opportunity, you
should ask any of these companies to give you the
facts. It will probably pay vou well.

MORE PROFITS...

Chase & Sanborn’s Tender Leaf Tea is richer
in theo] — the flavor-bearing oil found in all
teas. It’s also richer in profits for you, because
its fine flavor brings constant repeat orders.
Recommend it to your customers, and besides
unusual profits, you'll enjoy all the advan-
tages of the Standard Brands Merchandising
Policy — frequent deliveries — speedy turn-

over, and quick profits.

CHASE & SANBORN’S

Tender Leaf TEA

Product of
STANDARD BRANDS

INCORPORATED

 

 

 

 

 

 

 

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Fiftieth Year

GRAND RAPIDS, WEDNESDAY, MAY 31, 1933

Number 2593

 

MICHIGAN TRADESMAN
E. A. Stowe, Editor

PUBLISHED WEEKLY by Tradesman Company,
from its office the Barnhart Building, Grand Rapids.

UNLIKE ANY OTHER PAPER. Frank, free and
fearless for the good that we can do. Each issue com-
plete in itself.

 

 

DEVOTED TO the best interests of business men.

 

SUBSCRIPTION RATES areas follows: $3. per year,
if paid strictly in advance. $4 per year if not paid
in advance. Canadian subscription, $4.56 per year,
payable invariably in advance. Sample copies 10 cents
each. Extra copies of current issues, 10 cents; issues a
month or more old 15 cents; issues a year or more
old, 25 cents; issues five years or more old 50 cents.

 

Entered September 23, 1883, at the Postoffice é
Grand Rapids as second class matter under Act of
March 3, 1879.

 

 

JAMES M. GOLDING
Detroit Representative

507 Kerr Bldg.

 

 

OUR MERCHANT MARINE

 

It Should Never Be Crowded Off The
Seas

Our sea-faring tradition has been one
of the very corner-stones of our foun-
dation as a republic. To verify that you
have only to recall the causes of the
Revolution, of our mnearwar with
France in the 1790’s and of the con-
flict in 1812-14.

To-day about fifty lines of American
ships operate out of nearly sixty of
our ports, on every important trade
route. If these servces were not being
conducted at a high standard of effici-
ency, we should ecrtainly not be hear-
ing such frequent lamentations from
our foreign competitors on the subject
of our “interference”’—as they put it—
with their ancient prerogatives.

Our merchant fleet must be consid-
ered in a dual capacity: First, it has
always been associated with national
defense as a valuable auxiliary to the
regular naval forces, as described in
the preambles of the Merchant Marine
Acts of 1920 and 1929. Secondly, as
regards its economic service, in the
building and operation of ships in com-
petition with other nations, on the
score of comparative costs we would
be unquestionably at a disadvantage if
it were not for the powerful aid of
Government mail contracts and finan-
cing. But with thse aids the steady
advance of the American merchant
marine has become one of the striking
features of the post-war period.
Twenty years ago, less than 9 per cent
of our ocean-borne foreign trade was
carried in American ships, but last
year we transported no less than 35
per cent, of our own trade—which, with
the exception of the abnormal years
immediately after the War. is the best
showing registered by our merchant
marine in this respect in 60 years. If
it had not been for that growth, it is
quite likely that the net balance of our
international accounts, including all
items of servces as well as_ goods,
would have been very near to the un-

favorable side of the ledger; and that
would have been a matter of serious
significance to our whole economic
position in the world’s affairs.

The importance of this shipping bus-
iness, both in terms of freight and in
expenditures for supplies, labor, and
other essentials, is all too little appre-
ciated. Just before the War our ship-
ping was earning in this traffic about
35 million dollars a year, and was
spending for supplies, wages, and other
purposes in this country about 26 mil-
lion dollars. As against those two fig-
ures our shipping in 1931 ( a very low
subnormal year) earned no less than
187 million dollars in freight carrying
and spent about 141 million dollars in
this country for supplies, wages, and
other items of operation, etc. There is
no doubt whatever that much of this
business—doubly precious in these
gaunt times—would have been lost if
it had not been for the valuable help of
the new shipping laws.

We have there approximately a five-
fold increase in the amounts involved
over the past twenty years, certainly
an impressive indicator of growth,
which can be matched in only one or
two instances among the other great
business activities of the Nation.

Still another feature of this vast in-
dustry is the construction and modern-
ization of our shipping. During the
last three fiscal years, there was an
annual average of 285,000 gross tons
of new ship-building. This meant jobs
for nearly 25,000 workmen in the yards,
and allied iindustries elsewhere sup-
plying material for the work. That only
presents one portion of the “job pic-
ture” of the industry. The other, of
course, involves the men actually on
our American-owned ships, who iast
year totalled almost 95,000, exclusive
of many thousands on harbor and
tiver craft.

We have in these truly impressive
figures irrefutable evidence of the
achievements of our policy of private
operation and ownership.

While the lessons of the Kaiser’s war
were directly responsible for the devel-
opment of our shipping industry to its
present stature, it was the civil war,
paradoxically enough, that contributed
to its decline during the years in be-
tween the two great conflicts. During
the war between the states, many ves-
sels were commandeered for militarv
purposes, while many others were sold
to foreign interests to escape this fate
or because war conditions made it im-
possible for their owners to get suffi-
cient cargoes for profitable operations.
Then too, the rapid growth of the iron
and steel industrv in England. at this
time when sheel shin construction was
replacing wood, affected our relative
status in the world of shipping.

.The immediate effects of the civil war
itself upon our shipping might have

been quickly overcome had it not been
for another more powerful factor.

The loss of “ship mindedness” among
our people was most serious during the
years when their principal energies
were given to the opening of the West.
They turned their eyes from the sea
and devoted themselves to the imme-
diate and tremendous task of building
a great inland transportation system
of railways, turnpikes and canals and
of developing the vast new territories
thus opened up. At the height of that
era, someone inquired of Commodore
Vanderbilt as to why he had switched
his interests from shipping to railways.
“The answer is smple” replied that
shrewd financier, “Six per cent is twice
as good as three per cent.”

So when the Kaiser’s war broke out,
less than one-tenth of our exports and
imports was carried in American-flag
vessels. The war-time withdrawal from
world trade routes of foreign shipping
facilities on which we had been depend-
ent was the most violent sort of
awakening to the short-sightedness of
the policy we had been following—
one of neglect and apathy with respect
to our merchant marine. The war cost
for “ships and more ships” was the
colossal sum of over 3 billion dollars,
largely the price of our lack of a mer-
chant shipping policy.

Most of you will remember the fever-
ish effort we made to re-establish
American ships on the world’s trade
routes. We tred to make up in a year
or two what we had lost during the
half-century, and more, in which we
had practically forgotten our merchant
marine, There were mistakes and there
were wastes, inevitable under the cir-
cumstances, but we did get results and
when the armistice was signed we
found ourselves better equipped with
merchant shipping than we had been
since the days of the clippers.

With the lesson of the Kaiser’s war
much in our minds, the United States
has ever since been striving to hold
the position as a seafaring nation that
it regained under pressure of sudden
necessity. The Government, itself.
through force of ercumstances, found
itself engaged in the shipping business
on a very large scale. The first step
was to turn these services over to
private owners. A means of bringing
this about, with a minimum of loss to
the Government and, at the same time,
with a proper amount of protection to
what was virtually a big, new industry,
was laid down by the merchant marine
act of 1920. Subsequently, the Jones-
White act of 1928 gave further help to
the shipping business by authorizing
the award of mail contracst for services
in foreign trade routes to the owners of
American vessels, and by increasing
the constructon fund from which our
shipowners might borrow at low inter-
est rates to defray part of the cost of

the construction of new vessels or the
rehabilitation of old ones.

There has been criticism of the way
these merchant marine acts have
worked out. If mistakes were made—
and I am neither criticizing nor defend-
ing the existing system—they should
and are bound to be corrected. But as
to the principle of government aid to
our merchant marine, I do not think
we should retreat. The cost of ship
operation is necessarily higher under
the American flag than it is under any
other.

I think it is perfectly plain that re-
peal or drastic curtailment of the exist-
ing law pertaining to ocean mail con-
tracts might very easily destroy the
entire American merchant marine en-
gaged in foreign trade, with a possible
resultant loss of nearly 500 million dol-
lars a year to American industry, agri-
culture, and labor. Forty-four such
contracts running for 10-year periods
have been entered into by the Post-
master General, as directed by Con-
gress, since 1928, when the act was
passed—and those contracts (to be
blunt about it) constitute the very
foundation upon which our oversea
merchant marine exists. The Govern-
ment mail aid (which it seems unfair
to regard simply as payment for carri-
age of mails was $19,165,000 in 1932.
If I interpret the will of the Congress
correctly, it voted such aid, in the form
of mail contracts, for the specific and
carefully considered purpose of guar-
anteeing the maintenance and perman-
ency of an adequate American mer-
chant marine in private ownership, as
an available auxiiliary for national de-
fense in time of need and as an essen-
tial element of our economic independ-
ence from foreign transport domina-
tion.

If we are going to hold what we have
gained in connection with our shipping,
Government aid will continue to pe
necessary, in one form or another.
Now, is it worth while to try to hold
on to what we gained in this respect,
or should we follow the counsel of our
competitors and withdrav- our ships
from world trade? This is a question
that should be considered, not with
flag-waving sentimentality but from
the point of view of our economic wel-
fare and of our security on the seas.

It seems to me that it would be as
ill-founded policy to abandon the mer-
chant marine services we have built
up as it would to tear up thousands of
miles of our railways and highways
and to invite foreign nations to rebuild
them with their capital and their labor.
We have the ships, just as we have our
domestic transportation systems, and
they are ships that are well able to hold
their own in the company of those ci
any other nation.

(Continued on page 17)

 

 

 

Lines of Interest To Grand Rapids
Council

About half a mile North and West
of the end of the pavement of Rich-
mond street is located an institution of
which few Grand Rapids people know
about. Although it has been in opera-
tion for about six years and employs
about sixty people, it is not generally
known to the public excepting to the
merchants who have occasion to use
its produce. Few beef chewers and
pork mincers realize that a miniature
stock yard and packing house is located
in our vicinity furnishing choice cuts
of meat and packinghouse products to
a goodly portion of the state.

The Grand Rapids Packing Co. is
one of the most modernly equipped
plants of its kind in the country and
turns out high grade products that are
consumed by the public in the sur-
rounding territory. It not only fur-
nishes fine meat products to the con-
suming public but it furnishes a local
market to stock raisers. Trucks loaded
with cattle, hogs and sheep come to
this market from a distance as far as
one hundred miles. When one learns
that the plant consumes from seven
hundred to a thousand head of hogs
and from one to three hundred head
of cattle every week he will realize that
such a market is quite beneficial to the
stock raisers in the surrounding terri-
tory. When the plant was first started
and until their demands became known
to the stock farmers, live stock was
purchased and shipped in from Chi-
cago.

At one follows through the opera-
tions in a modern packing plant he
gives some thought as to the prepara-
tions necessary to prepare choice meats
ready for the market. From the kill to
the cooler a regular production line is
maintained by men skilled in their
work. From the time the hair, pelt
or hide leaves the carcass, every oper-
ation is performed with accuracy for
timing that compares to the highly
efficient production line of our giant
automobile plants. As one follows the
line he eventually comes to the capa-
cious cooling rooms and there he finds
tons of hides, barrels and kegs of pick-
led meats, hundreds of pounds of cured
and smoked products and hundreds of
dressed carcasses hanging up ready for
the market When one gazes with
mouth agape at the great quantity of
dressed meat and wonders where it all
goes and how long it will last, the
guide informs you that the storage
rooms are emptied every week.

4

This modern plant employs about
sixty highly skilled workmen. They
work from nine to ten hours daily and
six days per week, Here the depression
has been little noticed because the con-
suming territory is so large that con-
stant production is necessary to satisfy
the demand.

The company maintains an office
and warehouse at 26 Ottawa avenue
from which point all city meat markets
secure their supply. All outside mer-

MICHIGAN

chants secure their supply from the
packing plant’s warehouse.

The sales department is in charge of
James Brown, who was formerly of
the sales department of Swift & Co.
The production department is in
charge of Charles W. Bartel and it is
through his ability to handle the plant
efficiently that Grand Rapids can
boastfully and proudfully point to the
Grand Rapids Packing Co. as one of
the most important of her many indus-
tries.

The difference between a business
man and a business woman is that the
man looks for the latest wrinkle in his
trade paper and the woman in her mir-
ror.

Word has been received that three
firms in Northampton, England, have
secured orders for 1,000,000 pairs of
men’s shoes. Must be that a great
many of our English brethren are back
on their feet again.

While on the subject of shoes, one
of our local shoe factories is figuring
on a contact with the government for
9,000 pairs of shoes for the recruits in
the new reforestation camps.

Most crooks finally get caught. You
see, a man bright enough to be a high-
ly successful crook has too much sense
to trey it

The Ladies Auxiliary held their last
luncheon and bridge party of the sea-
son last week at the home of Mrs.
Gerald J. Wagner on Morningside
drive. It was the largest attended party
of the series. A chop suey luncheon
was served from the products sold by
Harry Nash, and Mrs. Nash supervised
the preparation of the Shanghai brand.
The ladies cleared over five dollars at
their bridge party and that amount was
donated to the Widows and Orphan
fund. The Auxiliary plans to continue
these parties at the beginning of the
activity of the Auxiliary in the fall.

The publication announces that it is
estimated that between 500 and 1000
lepers are at large in the United States.
We are wondering if they did not mis-
spell leper. We are almost convinced
that it should be leapers as we can’t
turn around but what someone is leap-
ing on us for a cup of coffee or a thin
dime for a dinner.

Ambrose A. Weeks, aged 83 a mem-
ber of Grand Rapids Council for 33
years and a member of the Grand Rap-
ids Traveling Men’s Benefit Associa-
tions, was laid to rest Saturday after-
noon. He had been ill for over two
years. He represented the W. R.
Roach Canning Co. for many years.
He was a life member of all Masonic
bodies and his funeral was conducted
under the auspices of Doric lodge.

John H. Smith, 659 Ethel avenue, is
reported on the injured list. He suf-
fered a sprained ankle and will be in-
capacitated for several days.

Don’t forget that Grand Rapids
Council will meet Saturday evening for
the regular order of business and to
participate in a team work program.
This will be the last meeting until
September. All members should be
present as some very important ques-
tions will be discussed.

The Gilbert Ohlman family has been
on the sick list for the past week. A
malady of strep throat existed, but all
members are recovering satisfactorily.

Get the old bus greased up and dig

 

TRADESMAN

up some baskets with handles on, be-
cause we have been informed that the
big U. C. T. picnic date has been set
for June 24. We have not been in-
formed as to the place, but that will be
given out later — perhaps at the U. C.

’ T. meeting Saturday night. All you
need to do now is to get your append-
ages ready for the biggest and best
picnic ever given by the members of
Grand Rapids Council.

One of our boys was nosing around
last week looking for bargains and be-
fore he had time to duck or dodge, a
bargain smacked right square dab into
him He found that the England Hotel,
at Benton Harbor, furnished an ex-
cellent room, a wash cloth, bath towel,
soap, hot water, shower or tub bath,
a private stall for the car and an appe-
tizing breakfast all for a one dollar
bill The hotel not only annexed a
pleased guest, but the guest chalked
up a real discovery in bargains and
had staked out his claim for the great-
est find of the season.

Walter and Mrs, Lypps have re-
turned from a very enjoyable trip in
the Upper Peninsula. The Lypps’ re-
port favorable business conditions pre-
vail wherever they went.

A traveler is authority for the state-
ment that Americans play cards better
than the English. London bridge must
be falling down.

The Ferry Hotel, at Petoskey, has
changed from the American to the
European plan, with rooms from $1.50
up. This is one of the oldest hotels in
Northern Michigan and one of the last
to abandon the American plan.

Traveling men who make the North-
ern part of the state, especially those
of Grand Rapids Council, should stop
and call on Otto Clemens, at Kawadin,
about six miles North of Elk Rapids.
Otto is a member of No. 131 and con-
ducts a high class tourist camp on the
shore of Elk Lake. He has some com-
fortable cabins for sleeping purposes
and conducts a place where one can
secure a first-class meal at reasonable
prices. He intends to plant a big road-
side sign on which will be painted the
emblem of the order, so that fellow
members may know that a_ brother
U. C. T. is located there.

Now that newspapers have statistic-
ally proved that most people still be-
lieve in God, it might not be bad jour-
nalism to send a questionnaire to heav-
en to see if God still believes in us.

The Kraker Hotel, at. Holland, is
offering rooms from $1 up. This is a
neat and clean hostelry and they are
particularly interested in the United
Commercial Travelers. They announce
that they will extend the compliment
of a room to the wife of any U. C. T.
guest.

The Janis Hotel, at South Haven,
announces room rates at from $1 up.
They will extend the same courtesy to
the wife of any U. C. T. as does the
Kraker in Holland.

As we understand our agricultural
geography, a farm is a neglected body
of land entirely surrounded by pros-
perity.

Perry McDougle, principal owner
and manager of the Sault Wholesale
Grocer, Inc., sent his best wishes to the
boys through W. E. Lypps, who called
on him last week. Perry used to live in

May 31, 1933

Grand Rapids and traveled for the
National Grocer Co.

Every U. C. T. who travels should
register as a U. C. T. when stopping at
a hotel. Those three letters following
the name mean something to a great
many hotel. managers and more will
come to recognize their significance, It
takes but little effort to place the iden-
tification on the register and one never
knows what favors may return for the
effort. :

Proprietor Gilmore, of the Elk Tav-
ern, wishes to express his sincere
thanks to the U. C. T. boys who stop
at his hotel and cordially invites others
to give him a trial. He has rooms from
$1 up and is especially anxious to serve
the United Commercial Travelers if
they will make their identification
when signing the register. Mr. Gil-
more used to be manager of the Roose-
velt Hotel, in Lansing, and knows how
to conduct a first-class hostelry. Boys,
give him a call and show your appre-
ciation of his efforts to conduct a real
home for the traveling man.

Statisticians say that automobile
tourists spent $15,000,000 in Michigan
last year, but fail to mention the hotel.

The item last week concerning Tom
Fishleigh and his Whitman candy line
got pied in the linotype or composing
room and when it went to press it
came out like spinach all tangled
up. We apologize for those who got
tangled up and still maintain that Tom
sells a high grade line of sweets for
those who enjoy fine candies. Tom
doesn’t hand out anything for the fa-
vorable mention excepting news items,
so it is quite necessary to keep him
good natured,

We have been marking time so long
in order to be ready for the forward
march order that we feel qualified to
enter the parade of soldiers. We must,
therefore, cut short ‘our journalistic
efforts and make preparation for the
line-up on Tuesday. We have a well-
founded hunch that many others are
doing the same thing, for we found it
difficult to pry any news loose for the
columns this week.

Don’t buy cheapness. Pay enough
to get your money’s worth. This is
not a shoddy Nation. Be an American.

Scribe.

 

——_++~<-____
Change In Sales Tactics Due

Sales executives, facing a new era
in which the cut-throat competitive
tactics of the past will be autlawed,
must take the responsibility for educat-
ing the public to accept sales talks on
quality iu place of the price arguments
now popular, David Rosenblum of
Trade-Ways, Inc, told the Sales Exec-
utives’ Club of New York last week.
Speaking at the regular luncheon meet-
ing held by the organization at the
Hotel Roosevelt. Mr. Robinson said
that the technique of sales training re-
quired in the future will include selec-
tion of methods used by successful
salesmen in each industry and the sim-
plification of the procedure so that
average salesmen in each industry and
the simplification of the procedure so
that average salesmen can be taught to
apply such methods to their daily
work.

——_+--.___

You can tell the boss of the family.
The others must sit at the top or the
side of the jig-saw development.

 

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May 31, 1933

IN THE REALM OF RASCALITY

Questionable Schemes Which Are
Under Suspicion
Ben Migdall and others, Chicago,

engaged in the sale by mail orders, of
dress goods and other fabrics, directed
to discontinue representing that mer-
chandise reaches the customer “direct
from the mills” and that any articles
are gratuities when their cost is in-
cluded in the price charged for the
merchandise with which they are al-
leged to be given free of charge; and to
discontinue advertising for sale fabrics
specified to contain a definite yardage
when such yardage has been doubled
by splitting the material, unless such
fact is set forth in the advertisements.

Altoona Malt Co. and others, Al-
toona, Pa., engaged in the sale of malt
syrup, directed to discontinue the use
of the words “Royal Canadian Malt
Syrup” and “Canadian Imperial Malt
Syrup” to label or designate
syrup unless a statement to the effect
that the syrup is manufactured in the
United States of America of ingredi-
ents produced therein, appears in con-
spicuous type in immediate conjunction
therewith.

The Mahaffey Commission Co. and
others, Chicago, engaged in the sale
of seed potatoes, directed to discon-
tinue representing that inspection or
certification by respondent C. E. Mal-
min is inspection or certification by the
“Northern” or any other “agricultural
institute” and to discontinue making
any other misrepresentations relative
to the inspection or certification of the
potatoes.

O’Brien & Co., Seattle, engaged in
the manufacture of “P. H. Powder,”
directed to discontinue misrepresent-
ing its efficacy as a treatment for dogs
and live stock.

A corporation manufacturing mat-
tresses agrees to discontinue supplying
customers with mattresses stamped or
marked with a price in excess of that
at which it is intended they shall ba,
and usually are, sold, and to discon-

tinue recommending to customers the.

adoption of any plan whereby it is
represented that the mattresses are
being sold at greatly reduced prices
when such is not the fact, or supplying
any advertising matter in furtherance
of such a plan.

A corporation distributing general
merchandise, agrees to discontinue
publishing lists or other prices as and
for the regular retail prices, that are
not the prices at which iti is intended
the merchandise shall be, and usually
is sold; to discontinue the use of the
words “France” and “Paris” to desig-
nate articles not manufactured in
France or in Paris; to discontinue the
use of the words “Pearl” and “Pearls”
to designate imitation pearls unless
accompanied by the word “Imitation”
in typ equally conspicuous: to discon-
tinue the use of the word “Indestruct-
ible’ to designate products that are
not in fact indestructible; and to dis-
continue the use of the words “Silk”
and “Chiffon” to designate or describe
products that do not contain silk.

A corporation distributing an alleged
treatment for stomach trouble, agrees
to discontinue representing that the

such,

MICHIGAN

treatment will cure ulcers and other
stomach ailments when such is not
the fact.

A manufacturer agrees to discontinue
of the word “Relief” in the
trade name under which a certain pro-
prietary medicine is sold, on labels, and

the use

in advertising matter; and agrees to
discontinue representing that the medi-
cine is a competent treatment for bron-

chitis, coughs, cold, hay fever, and
other ailments of the respiratory
organs.

A corporation distributing coupons
to be used by retailers in connection
with the sale of their merchandise,
agrees to discontinue advertising that
the customer who buys the goods with
which the coupons are given, pays
nothing for the silverware with which
they are redeemed.

A co-partnership distributing an al-
leged remedy for animals, agrees to
discontinue representing that the rem-
edy is a competent treatment for
worms, distemper, or other disease in
animals when such is not the fact, and
to discontinue misrepresenting in any
way the medicinal properties and ther-
apeutic value of the product.

Two corporations manufacturing re-
frigerators, agree to discontinue the
use of the words “All Steel” and “All
Metal” in advertising matter descrip-
tive of, or on plates attached to, refrig-
erators that are not constructed in
their entirety of steel or metal.

a
Tomatoes Stay Fresh

For years, manufacturers of corru-
gated and containers
have been trying to get farmers to
package their products. This year, for
the first time, it looks as if a real
movement in this direction had started?

In five weeks this Spring, it is re-
ported. two million small “take home”
cartons of tomatoes were sold to a sin-
gle outlet.

One reason for the success of this
new trade in packages is the degree to
which contents are protected. At the
May new products conference held in
Boston by the New England Council,
one member exhibited a carton of to-
matoes which had been on a steam-
heated desk for several weeks — and
each tomato was as firm as the most
fastidious housewife could ask. Not
only was the carton a_ protection
against the drying action of the at-
mosphere, but it was even more effec-
tive in saving each tomato from the
investigative squeeze of every prospec-
tive purchase. The transparent cellu-
lose top makes it possible to see how
good the contents are without man-
handling them, Equal ingenuity is be-
ing put into the design of other con-

tainers for the farm trade.
—_2 2 >

For Strawberries

Ingenuity is going into the design of
a new paperboard strawberry crate.
During transit, this crate remains ef-
fectively locked. Yet, by a simple
action, it can be opened to display the
contents to any commission merchant
who is a prospective buyer, then be
locked again until it reaches the retail
store. Transparent topped strawberry
boxes made of paper stock (corre-
sponding to the tomato cartons) will
be seen on the market this Summer in
large quantities.

 

board similar

 

TRADESMAN

DETROIT DOINGS

Late Business News From Michigan’s
Metropolis

Herbert I. Lord, widely known De-
troit capitalist and industrialist, died
last Thursday in Henry ford Hospital
after an illness of several weeks. He
was 57 years old.

As chairman of the board of Lee
& Cady, and more particularly as vice
president and treasurer of the Detroit
Lubricator Co., Mr. Lord was identi-
fied closely with the idustrial growth
of the city for nearly three decades.

Jorn in Boston on Sept. 17, 1875,
Mr. Lord attended the Massachusetts
Institute of Upon his
graduation in 1898 he went to Chicago
with the American Radiator Co. In
1905 he came to Detroit with the De-
troit Lubricator Co., and in his asso-
ciation with that firm, took part in the
development of the automotive indus-
try and was known among automobile

Technology.

executives throughout the country.
Two years ago Mr. Lord accepted
the chairmanship of Lee & Cady. He
director in several other
Detroit Citv
©-s Co. In 1925 he was vice president

was also a

eo9cerns, including the

of the Railway Business Association.

Mr. Lord married in 1909 to
Miss Mary Norton, of Pontiac, mem-
ber of an old Michigan family. They

John Norton and Her-

was

hed two sons,

bert I. Lord Jr., both of whom sur-
vive.

Mr. Lord was a member of the
Bloomfeld Hills Country Club, the

Great

~

%

%

%

 

Brewing Co.

Bridge Street, Douglas and Indiana Ave., N. W.
GRAND RAPIDS. MICHIGAN
Telephone 8-1378

A Home-Cwned Brewery, constructed on the original site of
the former Petersen Brewery.

This Corporation offers their non-par shares subject to prior
sale at a price of One Dollar per share.
(One class of shares only)

As the Company desires to diversify its shares to the fullest
extent, small investors are welcome subscribers.

Michigan can have but sixty Breweries. Grand Rapids is the
best location in We-tern Michigan for the Brewing Industry,
because of its large home consumption and
remarkable shipping facilities.

3

Country Club of Detroit, the Detroit
Athletic Club, the Detroit Club, the
line Arts Society, the Grosse Pointe
Club, the Hunt Club,
the University Club, the Yondotega
Cleb, the Detro:t Club
Chi Phi Fraternity.

Grosse Pointe

Curling and
Funeral services were held Saturday
afternoon at 2 o'clock
107 Touraine

from the resi-

dence at Road, Grosse

Pointe. Burial was in Woodlawn Cem-
etery.
With twelve years rounded out as

secretary-manager of the Detroit Asso-
ciation of Credit Men, Ora A. Mont-
gomery will have active charge of the
work for another year. His re-election
by the board of dirctors was announced
last Saturday.

A native of Dayton, O., Mr. Mont-
eomery was graduated from the De-
troit College of Law in 1901.
named president of the credit men’s

He was

group in 1916 and five years later be-
came its secretary. The staff,
at that time totaled 15 persons, at pres-

which

ent includes 62 workers.
He is past commander of Ionic Com-
mandery of Knights Templar, and ‘s

related remotely to both Presidents
Lincoln and Hoover.
—-_. .

 

If I wanted to become a tramp. |
would information and
from the most successful tramp I
could find. If I wanted to become a
failure IT would seek advice from men

seek advice

who have. never succeeded. If I wanted
to succeed in all things, I would look
around me for those who are succeed-
ing, and do as they have done.

Jane Marshall Wade.

Lakes

*

%

%

%

 

ose Shares for me. | enclose check
C8. :
ee Name
ee ee Address

 

 

 

ITOVEMENTS OF MERCHANTS

Cadillac—Frank Kidd has ciosed his
caie on North Mitchell street.

Benton Harbor — The Lockway-
Stouck Paper Co., has decreased its
capital stock from $600,000 to $360,000.

Detroit—Electromaster, Inc., 1801
East Atwater street, has decreased its
capital stock from $300,000 to $200,000.

Tecumseh — The United Savings
Bank of Tecumseh has decreased its
capital stock from $80,000 to $50,000.

*int—The Dailey Liquid Malt Ex-

tract Co, 1521 St. John street, has
changed its name to the Dailey Brew-
ing Co.

Ewen—The Ewen Creamery, owned
by C. A Linzmeyer, is being remod-
cied and an electric refrigeration plant
installed.

Detroit—The Wayne Screw Prod-
St. Jean street, has in-

$5,000

trom

e Ulrich Lumber & Coal]
Co. Nine Mile Road & M. CR. R,
has decreased its capital stock from
$30,000 to $19,000,

Flint—Hamady Bros., 416 Industrial
Bank Blidg., dealer in meats and gro-
ceries, has increased its capitalization
from $100,000 to $200,000.

Bay City—The Kolb Brewing Co.
organized to manufacture and
sell beer, with a capital stock of $75,-
(00, all subscribed and paid in.

Battle Creek — H. S Penney, of
Grand Rapids and for nine years a
traveling salesman, has opened a tire
and tube store at 131 West Michigan
avenue.

Wayland—Cash Knight has leased
the Wayland Ice Cream Parlor of
Jerome Zaiser and will reopen it under
the style of Cash Knight’s Confec-
tionery.

Detroit—The Progressive Construc-
tion Co., 3315 Barlum Tower, has been
incorporated with a capital stock of
$50.000, $1,C00 being subscribed and
paid in,

Grand Rapids—The Imperial Brew-
ing Co., 260 Leonard street, N. W.,
has been organized with a capital stock
of $50,000. $25,000 being subscribed
and $5,600 paid in.

Detroit—The Armada €oal Co., 3405
Gaylord street, has been incorporated
capital stock of 15,000 shares
at $1 a share, $9,000 being subscribed
and $6,000 paid in.

Detro:t—Michigan Beverage Distri-
butors, Inc., 54 West Elizabeth street,
has been incorporated with a capital
stock of $50,000, $1,200 being sub-
scribed and paid in.

Detroit—Philip H. Cloudman, Inc.,
403 \West Jefferscn avenue, has been
organized to deal in general merchan-
dise with a capital stock of $2,000, all
subseribed and paid in.

Detroit—The Dixie Diamond Coal
Co.. 3466 Penobscot Bldg., has been in-
corporated with a capital stock of 50,-
GOG shares at $1 a share, $1,000 being
subscribed and paid in.

Detroit — The Chojnacki Hardware
Co., 1499 East Hancock avenue, has
been incorporated with a capital stock
of 5.000 shares at 20 cents a share,
$1.600 being subscribed and paid in.

Detroit—The Downtown Fruit Co.,
2354 Russell street, dealer in fruits and
vegetables. has been incorporated with

has been

with a

MICHIGAN

a capita! stock of $25,0C0, $1,000 of
which has been subscribed and paid in.

Jackson — Electro Tear-Gas, Inc.,
300 Francis street, has been organized
to provide tear gas burglary protection
with a capital stock of 2,500 shares at
$10 a share, $3,780 being subscribed
and paid in.

Detroit— The American Boiler
Works, Inc., 1051 Bellevue avenue, has
merged its business into a stock com-
pany under the same style with a cap-
ital stock of $25,000, $1,000 being sub-
scribed and paid in.

Muskegon — The Muskegon Ware-
house Corporation, Old Grand Rapids
Road, has been incorporated with a
apital stock of $50,000 preferred and
50,000 common, $1,000 being sub-
scribed and paid in.

Detroit—The General Sales Corpo-
ration, 1599 East Warren avenue, has
been organized to deal in foods and
beverages with a capital stock of 1,000
shares no par value, $1,000 being sub-
scribed and paid in.

Grosse Pointe Village—The Grosse
Pointe Funeral Home, Inc., 17131
Kercheval avenue, undertaking, has
been incorporated with a capital stock
of 500 shares no par value, $2,500 be-
ing subscribed and paid in.

Battle Creek — F, ~. Schmidt, form-
erly with the Newark Shoe Store, has
leased space in the Betty Jane Dress
Shop and is conducting his own shoe
departmen. Women’s shoes retailing
from $2 to $3.95 are being featured.

Detroit—George Samra, dealer in
groceries, meats, etc., at 9739 Lin-
wood avenue, has merged the business
into a stock company under the style
of the Samra Market, Inc., with a cap-
ital stock of $4,000, all subscribed and
paid in.

Detroit—The Globe Paper Co., 235
West Jefferson avenue, has merged its
paper, twine, stationery, roofing, etc.,
business into a stock company under
the same style with a capital stock of
$100,000, all subscribed and $41,000
paid in.

Fiint—The A. M. Daviscn Co., 452
South Saginaw street, retail dealer in
apparel for men, trunks and bags, has
merged the business into a stock com-
pany under the same style with a cap-
ital stock of $50,000, all subscribed
and paid in.

Kalamazoo — Donald D, Murphy.
who has conducted the Union Cigar
Store at 147 North.Rose street for the
past year and a half, has now trans-
formed it into a restaurant. Dining
tables and a lunch counter have been
installed and the entire interior redec-
orated.

Marquette—Harvard Jean, proprie-
tor of the A. J. Jean & Son jewelry
store, has leased the store in the Ma-
sonic building, formerly occupied by
W. M. Smith, jeweler, who has re-
moved his stock to the Nester block.
The store is being remodeled, new fix-
tures and equipment installed and show
cases as well as wall cases put in.

Cc
~
>

Traverse City—Druggists from four-
teen communities in the Grand Trav-
erse region have organized and elected
officers as follows: President, Albert
Clement, Traverse City; vice presi-
dent, Rex Bostick, Manton; secretary-
treasurer, Wilford Porter, Frankfort.
A director will be named from each
county represented in the organization.

TRADESMAN

Ionia—Dissolution of an injunction
restraining the newly organized Grand
Valley Packing Co. from moving its
mechanical equipment here from Pon-
tiac, will enable the plant to go into
production the early part of June.
Chris Schmidt, of Detroit, and Fred
Fuzak, of Grand Rapids, organized the
company and have taken over the prop-
erty of the Michigan Tile Works,
which ceased operations several years
ago.

Ishpeming—Cleophas Meilleur, 72,
who spent the greater part of his life
in the banking business in the Upper
Peninsula of Michigan, died Monday
in a hospital in Escanaba, following a
brief illness. He started as a banker
in Ontonagon in 1894 and later formed
banks in Negaunee, Iron Mountain and
several other towns. His last venture
was the United States National bank in
Iron Mountain. He went to Escanaba
to live about a year ago, shortly after
his marriage to Mrs. Marie Dube. A
son, Theodore, lives in Iron Mountain.

Ecorse—Being wedged in between
three large chain stores within a block
area has not dampened the ardor nor
depressed the grocery business of
Lundteigen & Pettijohn, who for near-
ly six years have conducted a grocery
and meat market successfully at 4048
West Jefferson avenue, one of Detroit's
down river municipal neighbors, About
two years ago the firm changed over
to a cash policy and, according to J. J.
Pettijohn, the business has since near-
ly doubled and for the last twelve
months has shown a net gain of 25
per cent. Taking into consideration
the sharp competition and the de-
pressed business conditions during that
period there must be plenty of business
acumen, not to mention an abundance
of energy, bound up in the firm of
Lundteigen & Pettijohn.

 

Manufacturing Matters

Detroit—The Cadillac Cigar Corpo-
ratoin, 4605 Lovett avenue, manufac-
turer and dealer in tobacco, has been
incorporated with a capital stock of
$10,000, $2,500 of which has been sub-
scribed and paid in.

Detroit—The McArthur Manufac-
turing Co., 1954 St. Joseph street, has
been organized to deal in machinery,
tools and metal products, with a cap-
ital stock of 1,000 shares at $1 a share,
$1,000 being subscribed and paid in.

Lansing—The Hayes Electric Man-
ufacturing Corporation, succeeds the
F. D. Hayes Electric Co., manufac-
turer of electric controls, signals, mo-
tors, with a capital stock of $75,000,
$42,300 being subscribed and $35,400
paid in.

Coldwater—The Titus Foundry Co.
has merged its manufacturing and sell-
ing of metal and metal parts business
into a stock company under the same
style with a capital stock of 200 shares
at $10 a share, $1,581.60 being sub-
scribed and paid in.

Detroit—The Bronte Champagne &
Wine Co., Inc., 6108 McClellan avenue,
has been organized to manufacture,
blend and deal in beverages with a
capital stock of $2,500 preferred and
250 shares at $1 each, $1,350 being
subscribed and $1,000 paid in,

———_>.-~>___
Rebound in auto sales reflects reborn
desire “to go places.”

 

May 31,

Michigan Team Work Group
Detroit, May 29—The first and
povertv picnic of Lum Council, 4-11-4.
was held May 27 and 28 at Parma. ‘|
Pines is a beautiful camp grounds, w::
grass, flowers and trees, also nice cl:
cabins, a big farm mansion, You d:
even need to make up a picnic bask
They sell all home grown dairy pro:

ucts and vegetables.

Thinking of that, you know we
raise most anything but tea, coffee and
tropical fruit in Michigan and with our
apples, grapes and peaches, we do 1
need tropical fruits. We have also t
sugar to preserve our own. If |
country gets too tough for us Michi-
ganders let’s put up the barbed
and raise our own and eat our own and
watch them try to get into Michigan,
Of course, we must leave Indiana and
Ohio in because they have no lakes
and blue water and they have been
coming here in flocks every summer
and leaving money here for eats and
gas and so forth that they earned som:
other place. You ought to get a book
from the Secretary of State which
shows you how many hard earned do!
lars are left here for good on account
of our good roads. Rehtaew Krats.

——_—-2>____
Reports Sharp Straw Hat Gain

A 50 per cent. increase in orders fo:
straw hats over the corresponding pe-
riod of last year and a 40 per cent.
gain over that of 1931 is reported by
John Cavanagh, president of the Hat
Corporation of America, The upturn
was traced to the fact that retailers
had failed to place advance orders of
any size and were now atteripting to
provide for a good season. Mr. Cava-
nagh said that the most noticeable de-
mand was for sennits in the higher-
price range and that a large: propor-
tion of these styles would be suld than
was last year. Plants are working full
time and staffs have been incyeased,

he added.

+. + -o-
Hardware Orders Up Sharply
Hardware sales turned upward sharp-
ly in the local wholesale and retail mar-
kets this week. Jobbers are pressed for
garden utensils and related hardware
items by retailers who have all but
cleared their stocks of such seasonal
goods in the last ten days. Most ot!
the retail stores are making special

sales efforts on garden equipment
this time, figuring that demand wi!
begin to fall off immediately after
Memorial day. Building hardware
shows some slight gains this week also,
with tools and supplies for repair work
on buildings in greatest demand. Sheli
hardware and seasonal items, such as
screening, are active.

> 2

Denim Prices Moved Up Again

A further advance of %c per yard
on denims was put into effect b)
Joshue L, Baily & Co., selling agents
for Erwin Cotton Mills. The goods are
now on a basis of 11%c per yard for
28 inch 2.20 yard construction. Deliv-
eries cover July and August. In other
sections of the primary textile mar-
kets, selling agents reported that the
upward tendency in prices was con-
tinuing but that, while activity was
heavy, it had receded somewhat from
the peak of last week. Many agents
reported that their mills were sold up
far in advance and that the question of
prices was of minor importance.

—_—__»->—____

You can’t blame historians for get-
ting mixed up 200 years after the event
if no two commentators can agree on
the facts now.

 

 

 

 

  

 

 

 

 

 
 

  

May 31, 1933

Essential Features of the Grocery
Staples

Sugar — Local jobbers hold cane
granulated at 5c and beet granulated
at 4.80c.

Canned Fruits—Spot canned fruits
are cleaning up nicely, with no mate-
rial surplus in any one item. Peaches,
apricots, cherries and pears are in light
supply, and holders show no disposi-
tion to let their merchandise go, It is
getting harder all the time to find pop-
ular counts. Something is expected to
happen in Hawaiian pineapple to-day.
Higher prices have been looked for on
spot pineapple but there is as yet no
certainty of this. Generally heavy
buying of pineapple has been going on,
however, for a few weeks in anticipa-
tion of a rise.

Canned Fish—The salmon situation
is unchanged. Columbia River fisher-
men are still on strike in the lower part
of the river, while very little fish is
being put up in the upper part of the
river. Alaska salmon has held gener-
ally firm.

Canned Milk—Packers of evaporated
milk are preparing a tentative market-
ing agreement under the Agricultural
Adjustment Act. They feel that higher
prices without control would lead to
excessive production.

Dried Fruits—Dried fruit prices are
well maintained and excellent control
has been established on the Coast, with
packers sitting on the goods. The
prune pool, it has been reported, holds
only some 13,000 tons of prunes which
it will offer to shippers at higher prices
soon, This will clean up the holdings
and allow the pool to enter the new
season with no carryover. The packers
will carry the burden. But Europe has
been a buyer of late, and it is confi-
dently expected that with the dollar
depreciation, it will be possible to sell
a greater quantity of dried fruits for
export. The raisin situation has shown
steady improvement, and some opti-
mists are talking of 5c for new crop
choice Thompsons. Whatever the fu-
ture market will be, spot choice bulk
Thompsons are strongly held on their
recent advance and a late crop is
looked for. The only other develop-
ment of interest was announced by the
association, an advance of %4c on new
crop dried peaches through the differ-
ent grades, Prices on new crop apri-
cots quoted are f. o. b. Coast, from
first hands for late summer delivery,
and not to be confused with old pack
goods or on a New York basis.

Nuts—The shelled nut market shows
more tightening up in the past week,
but many of the favorites are still un-
der replacement costs, due to recent
advances abroad. This is particularly
true of shelled filberts and French
walnuts, neither of which can profit-
ably be imported at to-day’s prices
here. Almonds are unchanged but very
firm. Pecan halves are somewhat high-
er, as also are Brazils.

Olives—New developments are lack-
ing in olives, Prices maintain the ad-
vances of a fortnight ago. The ship-
ment market is very firm, there hav-
ing been some good business closed for
forward shipment. Local consumers
are not interested in replacements. The
spot stocks of pepper stuffed queens
have fallen very low, all sizes being

scarce. Ordinary queens are in fair

 

MICHIGAN

supply. Sales to the ultimate consumer
remain light, but there are hopes that
the warm weather will bring about an

improvement, Jobbers and _ retailers
have been buying fair quantities in
anticipation of this and because of the
threat of higher prices.

Pickles—The situation on the mar-
ket remained unchanged. Brine stocks
were light and in strong hands. Some
holders have withdrawn offerings. De-
mand fair. Glass goods have been
moving well. There has also been a
moderate demand for sweet pickles.
Prices of all items on the list remain
unchanged but had a firm tone.

Rice—The rice market is quiet at the
present time and the same is doubtless
true in other distributing sections.
However, prices are being well main-
tained and a resumption of moderate
buying is looked for soon, as it is wide-
ly doubted that distributors are cov-
ered very far ahead. In the South
prices on rough rice are firm and grow-
ers are not anxious sellers.

Vinegar—Vinegar gives signs of im-
provement, Price shading has been
eliminated. Demand is somewhat bet-
ter and promises to increase as the
weather becomes warmer.

>. ____
Review of the Produce Market

Apples — Spys, $1.50 for No. 1 and
$1.25 for No. 2; Baldwins, $1 @ $1.25;
Starks, $1 @ $1.25,

Asparagus—Home grown, 80c_ per
dozen.

Bananas—5 @ 5%c per Ib.

Beets—New, 65c per doz. bunches.

Butter—The market is “ec lower
than a week ago. Jobbers now hold
plain wrapped prints at 21%c and tub
butter at 20%c. The trade situation,
while apparently sound, nevertheless
is streaked with uncertainty. Dealers
long connected with the industry seem
not to favor a market that is in for
somewhat larger receipts and produc-
tion well up to all time record totals.
On the other hand, the market pre-
sents somewhat of a different picture
this year. Inflation moves already have
attracted support heretofore foreign to
the butter market, and it has been
this support which has accounted for
the comparatively high prices which
now prevail. Occasionally outsiders
display an unwillingness to add to
accumulations, but are quickly at-
tracted on reactions which, of course,
strongly suggests the belief in contin-
ued support until such time when the
statistical situation becomes bearish.
All indications point to bearish devel-
opments in the supply trend.

Cabbage — New from Tenn., $2.25
per 65 Ib. crate.

Carrots—California, 70c per
bunches and $3.75 per crate.

Cauliflower—$2 per crate containing
6 @ 9 from Arizona,

Celery — Florida commands 50c per
bunch and $3.75 per crate.

Cocoanuts—90c per doz. or $5.50 per
bag.

Cucumbers — No. 1 hot house, 85c
per dozen,

Dried Beans — Michigan Jobbers
pay as follows for hand picked at
shipping stations:

CH Pea from farmer 62.02) $2.20
Light Red Kidney from farmer__ 3.00
Dark Red Kidney from farmer__ 2.75
Eggs—Jobbers pay 7c per lb. for

doz.

 

TRADESMAN

heavy white eggs and 6%c for mixed
current receipts. They hold candled
hen’s eggs at 12c per doz., pullets at
10c and X seconds at 10c. Notwith-
standing the extremely large surplus
of the moment, the egg market has
numerous friends. Market has reacted
noticeably from the high of the period,
but considering the extremely bearish
statistical news from day to day, the
decline has not been severe. Conse-
quently it is only reasonable to expect
some betterment on the least favorable
development in the supply trend. Re-
ceipts have been heavy and while re-
ports on country collections disclose
information leading to the belief in
good arrivals comparatively, there is
every reason to look for reduced ship-
ment because of the late season, Lead-
ing holders of long pull commitments
are not advocating sale at existing
price level.

Grape Fruit—Present prices are 5
follows:

Plorda Mor Juice...:- $3.00
Blorida Sealed Sweet___._._____. 425
Wexas @hoice 225 oe 3.50
‘Bexas. Baneys. 6) oe 4.00
(Rexas, hushelc 2922 ee 250

Green Onions — Home grown, 25c
per doz.

Green Peppers—40c per doz. for

Southern grown.

Honey — Comb, 5 @ 6c per Ib.:
strained, 5 lb. tins, $4.50 per doz.; 60
Ib. cans, 8c per Ib.

Lettuce—In ¢ood
following basis:
Imperial Valley, 6s, per crate----$3.25
Imperial Valley, 4s and 5s, crate__ 3.50

demand on the

Het house, FQ lb. basket_._.._._ BD
Lemons—The price is as follows:
S00 Stnletsh so $8.00
S00) Sunkist: 29 8.00
360 Red Ball 6.00
S00 Red Bate 2 6.00

Mushrooms—28c per one lb. carton.
Oranges—Fancy Sunkist California
Vaiencias are now sold as foliows:

WAG ee $3.75
OO a
LC EO a ote oe 3.75
QUO ee 25
PG ee 3.75
je SO a eee ne 3.45
ee AD
G04 3.73

Red Ball, 50c per box less.

Indian River oranges are now out
of market, except bulk shipments,
which are still selling at $4 per 100 Ibs.

Onions—Texas Bermudas, $1.90 per
bag for yellow and $2 for white. ,

Parsnips—75c per bu.

Pineapple—Cuban are now in mar-
ket, selling at $3.25 for 18s and 24s and
$3 for 30s.

Potatoes—Old, 45c per bu. on the
local market ;Idaho bakers, 28c for 15
Ib. sack; new, from Florida, $1.50 per
50 Ib. bag or $1.90 per bbl.

Poultry—Wilson & Company pay #s
follows:

Siege fowls. .__...-..._-.-..... 12¢
Doe foals Gc 10c
Dyeks 2228 8c
Muukeys —2 Ile
Geese 2205) os 7e

Radishes—12c per doz. bunches hot
house.

Spinach—85c per bushel for home
grown.

Strawberries—$3.25 for 24 qt. case
from Kentucky and Illinois.

    

 

we

     

 

Sweet Potatoes
kiln dried Indiana.

Tomatoes—Hot house, 10 Ib. basket,
$1.40; 5 !b. box 80c.

Veal Calves — Wilson & Company
pay as follows:

 

$150 per bu. fos

Watey (2 6@7¢
Ge@¢ 2 abe
—_—_o 2 << -
Thirty-Four New Readers of the
Tradesman

The following new subscribers have

been received during the past week:
H. L. Marshall, Greenville
D. S. Blanding, Greenville
Mrs. C. Galloway, Greenville
J. D. Cooper, Greenville
Fisher Produce Co., Greenville
S. S. Clark, Grand Rapids
Kern’s Cash Grocery, Belding
C. S. Moore, Belding
F. C. Driese, Belding
Steven D. Parr, Belding
Walker Elec. Co., Grand Rapids
W.-E. Aelick, Belding
Glen W. Thorp, Ionia
John Hodgkins, Ionia
Stoddard &
€. KF. Waicht, fonia
I’, E. Chapman, Fenwick
P. B. Gillhespy, Conklkin
Coopersville State Bank, Coopers-

ville
Lundteigen & Pettijohn, Ecorse
E. J. Comstock, Shiloh
W. G. Longe, Ionia
Burton L, Reed, Ionia
Romeo Glossi, Tonia
John Herman. Tonia
Goble Plumbing & Heating Co.,
Tonia
O. A. Kimble, Tonia
A. E Moore, Ionia
John L. Adgate, Saranac
Philo Adgate, Saranac
S. P. Adgate, Saranac
HI. J. Houserman, Saranac
C.D, Kent, Detroit.
Aero Car Co., Detroit
—_+<-.__

Gabby Gleanings From Grand Rapids

John Kolvoord, Jr., succeeds Kier-
stead & Swift in the grocery business
at 1202 Jefferson avenue.

Prof. Munson, of Hart, estimates
that the cherry crop of Oceana county
will be about 75 per cent. of an average
crop.

Many retail grocers report that thei:
sales of malt have doubled since the
sale of brewery made beer was legal-
ized. Many jobbers had permitted ther
stocks of malt to run low in the be-

3uxton, Lonia

lief that the demand for the article
would be practically nil. They have
recently had occasion to order new

supplies in larger quantities than ever.

The cost of the sales festival con-
ducted by local independent grocers
from April 1 to May 15 resulted in a
loss of $300 to the committee in charge.
The loss will be made up from funds in
the hands of a local organization of
grocers, so an assessment will be un-
necessary.

>»

When you begin spending tomor-
row’s receipts today for personal or
family expenses, you are living ahea‘
of your income and you are on your

wav to the poorhouse,
——————
There are two worlds: the world
that we can measure with line and rule.
and the world that we feel with our

hearts and tmagination

  

ecstatic male te ack inn pte Merten 8 Sa HSE in

 

6

MUTUAL FIRE INSURANCE

Will You Have Records to Prove
Your Loss?
spontaneous

 

Fire starting by com-
bustion levelled the Union Hardware
Co. store, Marietta, Ohio. The
burned for eight hours, starting about
The build-

fire

six o'clock in the evening.
ing was chiefly of brick and wood and
was five stories high.

But the valuable records of business
were saved. The three safes and the
two letter files emerged shipshape from
the fire. And every book, record, and
paper was instantly available in pre-
paring their proof of loss for the in-
surance adjusters.

A brother merchant in a small town
in North Dakota, however, wasn’t so
fortunate .He didn’t anticipate fire and
so he didn’t adequately prepare for it.
One dark night fire visited his store.
this dealer’s

statement:

Here is hardware own

“T lost all of my records by fire (in
a register which was represented as
fire proof). It was a very serious shock
to me after the fire upon opening this
register to find my records absolutely
destroyed. This’ loss inconvenienced
me in many ways besides collecting but
very little of my outstanding accounts.
I lost many customers who did not pay
and would not come back to trade with
me for reason of guilty conscience. It
is impossible to fully realize my loss
in this respect and the difficulty in re-
establishing my business.”

The proprietor of a Nebraska home
supply company made this statement
after his disastrous fire:

“Tt had
charge accounts in a
proof) credit file. These records were
totally destroyed. After four months
of constant effort I had collected $500
in cash and secured notes for $500
more, You will readily understand my
actual loss, to say nothing of the time
has been a serious blow

$2,500 in
fire

approximately
(so-called

and trouble,
to me.

“My stock was only partially cov-
ered by insurance and was a com-
plete loss. I was able to collect what
insurance I had but it took 60 days
to get the money, due to the fact that
I had practically no records and the
insurance companies exercised their
privilege of being fully satisfied that
my loss was more than the insurance
in force. I know from my own expe-
rience that it is a mighty serious thing
for anyone conducting a business such
as mine to lose the important records
of his business.”

Fire is a serious thing, A fire that
destroys the records of business is a
calamity!

A while back R..G. Dun & Co., in
cooperation with a leading safe manu-
cfaturer, compiled a chart from a mass
of fire and record loss reports. Later
individual cases were studied in the
field. The total cases considered
ranged from a two-and-a-half million
dollar manufacturer to a cross-roads
store, and they were scattered from
Quebec to California. The combined
information produced these astounding
facts:

Seventeen per cent. who furnished
financial statements before the fire no
longer do so.

MICHIGAN

Fourteen per cent. suffered a reduc-
tion of 30 to 66 per cent. in their
credit rating.

Twenty-six per cent. were unaffect-
ed as to credit ratings, but they, too,
lost in other ways.

Forty-three per cent. did not resume
business.

Read these facts over. Dwell on the
last point. Forty-three per cent. did
not resume business after their fire.
The explanation for this appalling loss
can be traced in most cases to one or
more of the following reasons:

1. Inability to collect fire insurance
in full because of the destruction of
the records with which to prove loss.

2. Inability to collect outstanding
accounts because the records showing
indebtedness had been destroyed.

3. The difficulty of reestablishing
business without the records of the
past, for the records of the past are
the guideposts to the future.

4. Inability to dispute unfair claims
of creditors due to the destruction of
receipts, contracts, agreements, etc.

There is a fire for every minute of
the day and night. While reading this
brief article a dozen fires have broken
out in various parts of the country.
The fire loss in the United States is
the greatest in the civilized world. In
1879 America’s fire bill amounted to
$97,000,000. It now exceeds $500,000,-
000 yearly. This loss 4s but a part of
the toll exacted by fire, for this is the
tangible loss only. The loss through
destroyed records has been estimated
by the National Fire Protection Asso-
ciation committee on Record Protec-
tion to be even greater than the loss
due to burned buildings and merchan-
dise.

If fire swept through your store to-
night and burned your books of ac-
count, bills, invoices and other vouch-
ers, how would you collect the money
owed you? Thousands of business
men have learned in after-the-fire ex-
perience that it is almost impossible to
collect if the records are destroyed.

A Flat River, Mo., firm was able to
collect only $385 out of $3,200 owed
them. A store in Ackley, Iowa, had
outstanding accounts og $1,800 and
collected only $600. Thousands of
others have suffered serious loss or
have been forced out of business be-
cause of failure to collect bills after a
fire.

The fire insurance policy is a definite
contract between the insured and the
insurer wherein the latter agrees to
reimburse the insured for proven loss
up to the face value of the policy, and
the insured agrees to exercise all rea-
sonable precautions against fire; to pay
for the policy; and prove loss by pro-
ducing evidence of the amount and
value of goods in stock at the time of
the fire.

Most hardware men don’t know that
it is necessary to prove the amount and
value of stock on hand at the time of
the fire before the insurance company
will make settlement.

Insurance companies do not take ad-
vantage of technicalities to escape pay-
ing losses. But they can no more afford
to pay an wnitemized invoice for
burned merchandise than a business
can afford to pay a bill without check-
ing it to determine quantity, quality
and price.

TRADESMAN

 

May 31, 1935

 

 

Mutual Insurance

With losses lower, with expenses lower, with no inside profts
for invested capital you would expect the net cost of MUTUAL
insurance to be less. It is.

The saving in cost is not made at any sacrifice in safety and
strength, The Mutual plan of operation is right, Mutual insur-
ance is better protection, Because it is better it costs less.
May sound unreasonable if you are not informed, An investi-
gation is convincing, For the sake of yourself and your busi-
ness, investigate

Finnish Mutual Fire Insurance Company
444 Pine Str., Calumet, Mich.

 

 

 

V

 

»

 

You Do Not Have ™

to be in the Hardware Business

To secure the protection offered by these sound companies,
you do not have to be a hardware merchant. The Federal
companies insure all of the better types of property at a
substantial saving in cost. The companies were originally
organized by hardware and implement men to reduce their
insurance costs. The idea appealed to other types of mer-
chants and they too were soon able to secure this safe, eco-
romical protection. Your inquiry for full information will
be welcomed at any one of the companies below.

Federal Hardware & Implement’ Mutuals
Retail Hardware Mutual Fire Ins. Co. Hardware Dealers Mutual Fire Ins. Co.
Minneapolis, Minnesota Stevens Point, Wisconsin

Minnesota Implement Mutual Fire Ins. Co.
Owatonna, Minnesota

 

 

 

 

|
™ GRAND RAPIDS MERCHANTS |
MUTUAL FIRE INSURANCE CO. |

A LEGAL RESERVE MUTUAL COMPANY

23 YEARS

OF DIVIDENDS TO POLICYHOLDERS
Afhliated with

THE MICHIGAN RETAIL DRY GOODS ASSOCIATION
320 Houseman Bldg., Grand Rapids, Mich. |

 

 

 

 

 

OUR FIRE INSURANCE
POLICIES ARE CONCURRENT

with any standard stock policies that
you are buying

ne Net Cots 3B O% Less

Michigan Bankers and Merchants Mutual Fire Insurance Co.
of Fremont, Michigan

 

WILLIAM N. SENF, Secretary-Treasurer

 

 

 

 

+

‘

 

 

 

ORR e

May 31, 1933

MICHIGAN

TRADESMAN

 

When the insurance company settles
a fire loss it is buying an ash pile. The
Owner must prove that a definite
amount of goods, valued at a proven
price, was in the ash pile before the
insurer will settle the claim. This is
the only way the insurer can prevent
fraud.

The insured should read and under-
stand the conditions in his policies and
be prepared to meet the requirements
after his fire. Only trivial losses are
settled by local agents. Losses of im-
portance are settled only by trained
adjusters, employed by the insurance
companies to protect their interests.
Adjusters are keen business men. They
often know more about many _ busi-
nesses than the owners. Neither they
or their .employers take unfair advan-
tage of the insured, They merely pro-
tect the insurer against fraudulent
claims on merchandise that was not
in stock or which was overpriced.

To comply with the terms of the
policy contract the insured must with-
in the specified time (generally 60
days), submit a complete inventory of
damaged and undamaged property. To
substantiate this “after-the-fire”’ inven-
tory the insured must produce at least
one and preferably the last two regulra
“before-the-fire’ inventories and orig-
inal incoming invoices, books of ac-
count, bills, vouchers and all other rec-
ords showing receipts to stock since
the last inventory, and all other rec-
ords showing sales or withdrawls from
stock since the last inventory. Under
certain conditions other supplementary
records may be demanded by the ad-
juster.

Provided the insured carries proper
insurance, has good business reputa-
tion, has complied with all the clauses
in the policy contract and can prove
his loss, there should be no difficulty
in collecting for the full amount of
claimed loss.

If all the records necessary to make
and support such a detailed claim are
burned or lost the insured has no re-
course except to settle with the insur-
ers on their terms. He can take his
claim into court but there is no chance
of recovery unless the necessary proof
to substantiate the claim is available.

In case of fire will you have assets,
or ashes? Will you have records or
charred paper? The one means collec-
tion of insurance in full, preserved
credit, ability to collect accounts re-
ceivable and the ability to carry-on
anew. Ashes, charred paper means a
reduction in credit rating, an adjust-
ment on the insurer’s own terms, ab-
solute inability to collect outstanding
accounts, good possibility of paying
bills over again, inability to resume
business. According to the Dun sur-
vey, 43 per cent. of those who had
fires did not resume business. A stag-
gering figure. Had they had adequate
record protection a totally different

story could be told——Hardware Age.
+--+.

Soong Conference Indicates Leanings
Toward Bimetallism

President Roosevelt apparently is
determined to do something for silver
‘The first evidence of this was his lack
cf opposition to the inclusion in the
Thomas inflation amendment of the
provision that we may accept $200,-
(09,000 in this metal at 50 cents an

otmce on the inter-Allied debts. Now
an even stronger proof has been pro-
vided by way of the statement follow-
ing his conference with the Chinese
Minister of Finance.

In this it is said that they “consider
it essential that the price of silver, the
great medium of exchange of the East,
should be enhanced and _ stabilized.”
For the President of the United States
this is an extraordinary statement. So
extraordinary, in fact, that it is scarcely
credible it means what it says.

One could understand, and appre-
ciate, a statement that it is desirable
or essential for Chinese exchange to be
stabilized in the sense that a gold cur-
rency is stabilized. It is quite a differ-
ent matter, however, to say that the
price of silvvr itself must be stabilized.
The former would mean that China
and other silver-using countries would
keep their currencies convertible into
their standard metal, just as a gold
standard country must keep its cur-
rency convertible into its standard.

Stability in the price of silver, on
the other hand, means that this metal
must bear a constant value relationship
to gold. Not only must China keep !ts
currency convertible into silver, but an
ounce of silver must always be worth
the same number of grains of gold.
The only way this can be accomplished
is through bimetallism. What the Pres-
ident said, therefore, was that he con-
siders it essential that we have bimetall-
ism.

It also is disturbing to realize that
the President finally has succumbed
to the arguments of the silver interests
on the desirability or the necessity of
raising the price of the metal. Such an
advance will not benefit this country
as a whole by an appreciable amount.
The argument that it will is simply the
plea of those, plus that of their inno-
cent converts, who stand to gain mil-
lions by this subsidy to the silver in-
terests.

The group responsible for this argu-
ment have tried to take advantage of
the economic distress of the country in
order to line their own pockets. They
—the silver lobby—are unworthy cf
the intellectual association of those
seriously trying to hasten improvement.
They should be segregated as intellect-
ual untouchables.

Ralph West Robey.
(Copyrighted, 1933)

—_+-.__
Foreign Agents Seeking Lines
Foreign selling agents and distrib-
utors have taken a greater interest in
American-made goods since the United
States suspended the gold standard
than they ever showed before, Francis
T. Cole, general manager of the Amer-
ican Manufacturers’ Export Associa-
tion, reports. Enquiries from high-
grade distributors seeking permanent
connections with American manufac-
turers of all types of general merchan-
dise, he said, have come in steadily
from more than forty foreign markets
in the last three weeks. Office equip-
ment, machinery, novelties, smokers’
articles, glassware, hardware, textiles,
foodstuffs of all kinds, automotive
products and stationery are among the

lines in demand, he said.
———————

Consumers are buying everything
from shoes and rugs, to hats.

 

 

 

 

 

 

 

Now packed in beautiful attractive cartons
— cellophane wrapped.

The same Quaker Quality now in the pop-
ular priced field giving the consumer the
greatest possible value.

The beauty of the package and the Quality
of Quaker Coffee are appealing and will
meet with popular approval.

Sold by Independent Dealers Only.

LEE & CADY

 

 

 

 

 

 

 

OUR DOUBLE GOVERNMENT

“Many more precedents are going to
be shattered,” sad Franklin Roosevelt
when he boke all records in coming by
airplane to the Chicago convention and
thanking face to face the delegates
who had nominated him. This is cer-
tainly one campaign promise upon
which he has made good. In fact, so
much has been done for the fulfillment
af this plank that even the most ex-
pert of us cannot keep up with it. For
instance, we are apparently developing
a political status in which we have a
man President for the men of tke
United States and a woman President
for the women of the United Stites.
Mr. Roosevelt has his conferences witn
the men correspondents and lays down
policies and programs for the men.
Mrs. Roosevelt has her conferenc? with
the women correspodents, and lays
down policies and programs for the
women. Mr. Roosevelt offers reforest-
ation jobs to the men (and by the way,
in so doing, he did a grand job in
breaking up the bonus army), and Mrs.
Roosevelt immediately announces that
reforestation camps for women may be
establishd if women in sufficient num-
hers desire them.” Mr. Roosevelt stavs
home and plans legislation on banks.
inflation and other diffcult masculine
subjects. while Mrs. Roosevelt fies
around the country giving interviews,
writing pieces, opening benefits and
charity balls and doing all such other
delightful things as the feminine part
cf the country delight in. This is all,
we suppose, a part of the “new dea.”
\Ve must accept it and not criticize tt.
We must not even hint at an inevitable
day of reckoning. But we will at least
permit ourselves to say that, to-day,
if Franklin were not absorbing all the
public interest in the vastness and suc-
cess of his efforts. Mrs. Franklin would
be a subject of popular wrangling that
would make the Dolly Gann row look
like peaches and cream.

FORGETTING A BARGAIN

Judging by the report and recom-
mendations made by fourteen associa-
tions representing the wheat growers.
we have to conclude that the wheat
farmers look on farm relief as a one-
sided bargain. They say any reduction
of acreage now is virtually impossible.
They urge that the processin:y *ax, at
70 per cent. of the maximum allowed.
be assessed beginning August 1. And
they ask that the benefits from such a
food tax be paid to the farmers, on a
basis of present acreage, beginning on

 

July. 15.

The farm bill was designed as a
bargain between the farmers and the
Government. The Government in ef-
fect agreed to pay the farmers a bonus
when and if they reduced their acre-
age and prodduction to such a size
that the surplus over domestic needs
could profitably be exported. The
people of the country, through their
Government, were bound to pay for
such a bargain by a processing tax on
farm products.

These wheat associations are over-
looking half of the agreement. Be-
cause wheat acreage this year has
already been sharply cut, they ask for
the benefits. But muck of that reduc-
tion ef acreage was made not bv the

  

MICHIGAN

farmers but by bad weather conditions.
Should the growers be paid for what
the weather does to production? If so,
will they have a claim on Government
money if bad weather cuts their cur-
tailed acreage still more in future
Already this adverse weather
condition has so reduced crop prospects
that prices have risen to more than
double what they were at harvest time
a year ago. The wheat farmers under-
stand that. Yet they want a bonus.

AGAINST SWEATSHOP

Another signal triumph for the cause
of prompting an American standard of
product and living was achieved last
week when the Retail Forum of Pitts-
burgh, composed of executives and ju-
nior executives in the department stores
of that city, went on record against
the purchase of goods produced by
child labor or under conditions known
as “sweatshop.” The resolution was
offered by Edgar J. Kaufmann, presi-
dent of Kaufmann’s Department
Stores, Inc.

“The day when our industry can
tolerate unlicensed, unchecked  eco-
nomic individualism has passed,” he
said. The resolution tied in with the
drive against child labor and sweat-
shop conditions in Pennsylvania indus-
tries in which Mrs. Gifford Pinchot,
wife of the Governor, is enlisted.

For the Fall season the garment
manufacturers promise to have a label
ready which will mark goods made un-
der proper working conditions so that
the customer may make a choice be-
tween supporting a decent social code
and one which knows no _ standards
except cheapness and wage grinding.
It is to be hoped that this insignia may
be designed in such a way that pro-
ducers in other lines might readily
adopt it.

While the National Recovery Act
moves toward the essential purposes
sought through the use of this label,
an administration spokesman has urged
the adoption of such an insignia, and it
should serve to promote the progress
possible under the new legislation. it
would tell the ordinary citizen
whether he is buying for or against
his own interest and welfare.

years?

 

 

RAPID ADVANCES

Additional moves of the administra-
tion in the drection of inflation shared
with the reports of higher operations
in industry the chief attention of busi-
ness interests last week. The Federal
Reserve System after months ofinaction
renewed its drive toward easing credit
by purchasing $25,000,000 in Govern-
ment securities, the New York bank
reduced its rediscount rate from 3 to
2%% per cent. and President Roosevelt
called for a law taking the country off
the gold standard by statute.

The immediate effect of these infla-
tionary moves was to arrest at once
any softening in commodity prices and,
in some lines of industry, to cause a
redoubling of efforts to place advance
orders. The latter movement will un-
doubtedly spread and further stimulate
the expansion now under way.

Whether acceleration is required is
doubtful. The increase in industry, as
measured by the business index, has
heen 30 per cent. since March 18, a

 

TRADESMAN

tremendous rise in so short a period.
The latest index number derives most
of its increase from the further sharp
gain in steel operations despite the fact
that this industry still fails to get ap-
preciable business from two of its best
customers, the railroads and building
construction. Its main reliance has
been on automobile manufacture, pro-
ducers having raised their outputs still
higher in line with an increase of 22
per cent in sales last month over the
same month last year.

Slackening in the commodity price
rise was registered by the indexes of
the week, which, however, did noi
take into account later developments.

BUYING POWER FIRST

From the Washington pilgrims who
have been busy over what the Na-
tional Industrial Recovery bill will
mean to them, it is soon learned that
the greatest emphasis is being placed
by administration leaders on the wage
and hour features of the cooperative
plan. The government has its main
attention fastened upon bringing back
and increasing public purchasing

 

power.

Warnings are therefore being served
on those industsrial interests who im-
agine that the new dispensation merely
means fixing® of prices, control of pro-
duction and, therefore, extra fine
profits. They are being told that labor
comes first because it represents the
market. Perhaps it is being impressed
upon them also that raising prices and
restricting production simply means
national suicide with wages where
they are and unemployment what it is.

That these adjurations have received
some consideration is indicated by the
frequent inclusion of wage increases in
the reports of heightened operations.
On the other hand, there is little cause
for rejoicing in hearing of wage ad-
vances of 5 or 10 per cent. and price
jumps on the product of 20 or 30 per
cent., which is so often the way these
things go.

In business quarters, the comment
is general that the whole present re-
covery plan is “fine, if it works out!”
One way that it won’t work out, any-
one may see, is if price increases move
too far ahead of wage increases and
re-employment.

 

CRITICAL PERIOD AHEAD

Within less than two months it will
probably be determined whether the
present drive toward business recovery
has been successful. In that period
consumer demand must take hold and
make good on the orders now being
placed for future delivery. If that de-
mand fails to come up to present ex-
pectations, then producers will be up
against a scarcity of business again
and fail to get even their usual quotas
for Fall. In other words, future vol-
ume is now being anticipated. -

Thus far, however, the prospects
are on the bright side. Retail trade cf
one sort or another has picked up
notably. Earlier in the year it was
running more than 20 per cent. behind
last year’s. Now it is coming close to
the 1932 figures and may soon exceed
them.

There is larger employment in basic
industries and in the lighter manufac-

 

May 31, 1923

turing lines. Wage increases are being
given, Panic fears concerning bank de-
posits have disappeared and money is
coming out of hiding. Inflation sup-
plies a buying fillip. All these influ-
ences are on the side of increased
purchasing by the public and possibly
furnish enough priming to keep the
wheels going faster and faster.
However, there is still a huge host
of unemployed and considerable pro-
gress must continue to be made before
buying power reaches normal. The
critical period lies directly ahead.

 

DRY GOODS CONDITIONS

Retail trade has moved to a higher
level during the past week under the
influence of the very cheerful reports
of widespread business improvement,
favorable weather and the approaching
holiday. Summer apparel was in the
lead, but there was an active call also
for Summer rugs and certain other
home furnishings. Men’s wear lines
attracted better business.

As the month neared a close, indica-
tions here were that the stores will come
within a few per cent. of the sales
total of a year ago. A sizable number
of the stores will report increases.

May promotions by the stores here
and throughout the country have been
quite successful, judging from the re-
orders that went forward during the
week to the wholesale merchandise
markets. Cotton and linen apparel
drew an exceptional response, some-
what to the detriment of silks. As a
result of the large demand and also
legislative action and prospects, the
cotton goods industry closed the week
in hurried rush of price advances and
withdrawals. The furniture market has
apparently passed to the control of
sellers and the men’s clothing line
seems to be moving in that direction
also.

 

SHADOWS

In tune, perhaps, with the refluffing
of upper sleeves on women’s dresses
and other revivals of the World Fair
era, plans are making to produce
“Uncle Tom’s Cabin” for the delecta-
tion of a generation that is sure to
wonder what it was all about. But it
had its decided grip in another day.
Little Eva was born to make us weep;
Topsy to make us laugh. Miss Kate
Mayhew, who is going to play Hagar
in this production, once played Little
Eva when Lotta Crabtree was Topsy.
That was some time ago. And there
was Simon Legree. He was a_ bad
man, full measure, pressed down,
shaken together and running over. One
remembers an overwrought young
woman shrieking across the rows of
spectators: “Stop that, you brute!”
as Legree laid his heavy blacksnake
whip across the bowed back of Uncle
Tom. Can he make us angry like that
again?

 

The paper napkins supplied at the
fountain of a Boston druggist are
stamped each morning with the name
and price of the “special” that the store
is offering that day. The message,
through this medium, receives 100 per
cent. attention.

 

Another thing that gets to be a habit
after you do it a few times is quitting.

 

$2 TRAST ER Tt

EGE eS

 

 

 

  
  

 

=e

 

  

    
 
 
  

    

May 31, 1933

 

MICHIGAN

 

  

TRADESMAN

   

9

 

OUT AROUND

Things Seen and Heard on a Week
End Trip

I was pleased to learn Saturday that
the business men of Coopersville had
prevailed upon the management of the
Pet Milk Co. to resume operations at
the condensery at that place July 1.
The promise is made conditional on an
increase of the daily milk receipts from
38,000 pounds to 60,000 pounds. Since
the factory closed, some months ago,
all milk received at the condensery has
been :ransported by truck to the Pet
factory at Wayland.

 

Merchants who have $12 and inter-
est coming to them if they sold nut
oleo from July 1, 1929, to July 1, 1931,
and make application for the refund in
due form, will receive only $6 and
interest if they fail to file their claim
before June 30. As it requires only a
few moments to fill out the blank,
which can be obtained from _ the
Tradesman, I hope all who have this
amount coming to them will avail
themselves of the opportunity thus
presented.

I am glad to have assisted many
hundreds of merchants to secure this
rebate. I have exercised no discrim-
ination between subscribers and non-
subscribers, which I do not think I
will do the next time I find an oppor-
tunity to serve merchants who have
something coming to them, because I
want my patrons to feel that a sub-
scription to the Tradesman entitles
them to service which the non sub-
scriber has no right to expect.

I think every person owes himself
a duty and that is to arrange to visit
the Century of Progress exposition
which opened its gates last Saturday.
I do not mean a day or two, but a
week or more. Not necessarily all at
one time, but before the great fair
closes its gates Nov. 1 Chicago has
accomplished what any other city
would deem the impossible by creating
such a marvelous institution without
any assistance from the Federal Gov-
ernment, state or city. It is up to the
people who can avail themselves of this
opportunity to do so as early in the
season as possible, because as the time
of closing nears the crowds will, of
course. greatly increase. Many of the
exhibits are free, but an inspection of
everything shown at the fair costs an
eggregate of $81.

George Brinton Caldwell, organizer
and first president of the Investment
Bankers Association of America, died
at his home in Pondfield Parkways,
Bronxville, of heart disease after an
illness of three weeks. His age was 69
years. He was widely known as a finan-
cial authority, both in New York and
Chicago. Since retiring from the mort-
gage and investment firm of George B.
Caldwell & Co. two years ago he had
spent most of his time traveling and
at his Summer home in Westbrook,
Maine.

 

Mr. Caldwell was born in. Dunkirk,
N. Y., on August 24, 1863, a son of
Charles Melville and Mary Ann Kelner
Caldwell. His parents moved to Mich-

igan when he was a lad, and he was
educated in the schools of Ionia and
Greenville and at a business college in
Grand Rapids. After conducting a
farm for a time he served as city clerk
of Greenville in 1886. Meanwhile he
had entered the banking business as a
book-keeper. He subsequently  re-
moved to Grand Rapids, where he act-
ed as accountant for the lumber con-
cern of Tucker, Hoops & Co. for about
two years.

In 1891 Mr. Caldwell became State
Accountant of Michigan and secretary
of the State Board of Equalization.
From 1893 to 1899 he was National
bank examiner for Michigan and Indi-
ana, becoming assisiant cashier of the
Merchants National Bank of Indiana-
polis in the latter year. In 1902 he went
to the American Trust and Savings
Sank of Chicago as manager of the
bond department. This institution and
another bank were merged in 1910 un-
der the tame of the Continental and
Commercial Trust and Savings Bank
and Mr. Caldwell became vice-presi-
dent, serving until 1915. He helped
organize the United Light and Power
Co., of Chicago, serving on its execu-
tive committee for several years.

Mr. Caldwell in 1911 called a meet-
ing of thirty investment bankers in
Chicago, where a committee was
formed. The Investment Bankers As-
sociation of America was finally
launched at a meeting held in that city
that Fall. Mr. Caldwell, who drew up
its constitution and by-laws, became
its first president, serving for two
terms, 1912 and 1913.

In 1915 he was elected president of
the Sperry & Hutchinson Co., of New
York, continuing until 1925. For the
next two years he was president of
Caldwell, Mosser & Williamen, invest-
ment bankers. Mr Caldwell also had
been president of the United Founda-
tion Mortgage Co., and vice-president
of the United States Bond and Mort-
gage Co., both of New York. He was
a director of the Irvington National
Bank, the Gotham National Bank of
New York City and the Cranford Trust
€o., of Cranford, N. J. He was a di-
rector also of C. W. McNear & Co.,
of Chicago.

Mr. Caldwell was a member of the
Congregational church, the Masons
and the Knights of Pythias. His clubs
included the Union League and the
Bankers of Chicago, the New York
Athletic and the Sleepy Hollow Coun-
try.

In 1886 Mr. Caldwell married Miss
Lucy Smith Patrick of Ionia. Mrs.
Caldwell died in 1922, He is survived
by a widow, the former Miss Marion
Haley Andrews, of Westbrook, Me.;
a daughter, Mrs. A. R. Gibbons of
Bronxville; his mother, Mrs. Mary M.
Caldwell of Westfield, N. J.; a brother,
Leroy E. Caldwell, an investment
banker in Cleveland, and three sisters,
Mrs. William G. Hamilton of this city,
Mrs. Henry T. Campbell of Plainville,
Conn., and Mrs. Robert C. Taylor of
Westfield.

A bright little lady in the women’s
belt department was going over some
ef the oddities of our sex. Said she,
with a laugh:

“You'd be surprised at some of the
silly subterfuges women resort to to
give uS an impression that they are
simply rolling in wealth:

“Lots of times they come in here
and comment, in supercilious tone and
with haughty mien: ‘Show me your
most expensive belts.’ Then we think:
‘My! here’s a nice fat sale!’ But, alas!
how doomed to disappointment—they
go out with a measly 25 center. Then
there is the swell-dresser who sails up
to our counter and lights on us a dis-
sertation in the things of Chicago and
New York swelldom,

“Naturally, we can’t carry the earth
and moon in stock, These, also, leave
with one of the cheapest belts we
have. Would you believe it? No?
Well, it’s true, every word of it. If
you have any doubts about it you just
loiter around a bit and a very few min-
utes will demonstrate the veracity of
my statements.

“And so it goes: The people you'd
think didn’t have a penny to bless
themselves with prove to be liberal
buyers, while the folks who put on
such high-and-mighty airs are the

ones who turn out to be cheap
skates.”
The reason that human beings

stand upright is because the clever-
est of the animals discovered that by
restricting locomotion to his’ hind
legs, and abandoning his arboreal
habits, he freed the front legs and
could use them for getting hold of
things, The development of the front
legs for prehensile purposes led to
the acquirement of hand dexterity.
He already was endowed with sus-
tained binocular vision, and had out-
grown the nocturnal habits of his an-
cestors. He began to adapt his en-
vironment to himself in the fashion-
ing of rude garments and in the
manufacture of implements, both war-
like and domestic. He trained a con-
vergence of the eyes in order that he
might meet this self-imposed condition,
and to translate them from purely dis-
tance organs to structure that could
see equally well near by and far off.
Growing intelligence led to the trans-
mission of more and more complicated
ideas to other individuals in speech,
whether gesticulation, spoken, picto-
rial, or written. It is a fact that those
things, acquired last are first lost, and
those things first acquired are last lost.
The person depressed by a anaesthetic,
such as chloroform, loses his faculties
in about the following order: First,
self-restraint, or any of the finer sides
of human nature last acquired; speech
next becomes more or less incoher-
ent: balancing becomes _ difficult;
speech descends to noises before the
individual abandoned all fours; vision
is next lost, and when gone, hearing
soon follows, and then comes com-
plete unconsciousness,

I was talking the other day with a
bright young fellow upon whom de-
volves the task, once a week, of com-
pelling the windows of a certain hard-
ware store to speak for themselves.
I was free with my questions as to
the methods he employed in attaining
pleasing results, and he was so good
as to answer all those and a lot more
that I might have asked. Although but

a young man, the gentleman has had
much experience in window dressing,
having been at the work the greater
part of his life.

At the age of 10 he was left with
a widowed mother to support, an in-
valid with no one else’s shoulders to
lean upon but those of the sturdy little
man. He was obliged to leave school,
and sought and obtained employment
in a large general store in the thrifty
little town in which he was. born.
Given work at first because of the
distressing circumstances which had
overtaken his mother, the little shaver
soon made himself so generally use-
ful that he was continued in the store
on his own account. There was no
one about the place who could do half
a job at “fixing up” the windows and
for this reason they were allowed to
go sometimes for weeks without so
much as a finger touching them.

One day when the front looked par-
ticularly the worse for neglect the
store owner, not a particle in earnest,
laughingly asked the boy “how he
would like the work of changing the
windows once in a while.” Now, it so
happened that Johnny —we will call
him Johnny because that doesn’t sound
a bit like his real name—Johnny had
had his bright blue eye on those dirty
old windows ever since he first crossed
the threshold as an employe, and had
been secretly longing that some for-
tuitous circumstance would throw the
care of them his way. He felt timid
about asking for the work, however,
and was greatly surprised to be asked
the above recorded question by “The
Boss,” as he was called by all around
the place, although never with an in-
tonation of disrespect.

Well, the upshot of the matter was
that Johnny became so masterful at
the new work that the windows took
on a life they never before had ex-
hibited and became a source of profit
to the place, whereas heretofore they
really had been a detriment. Johnny
continued in the employ of that store
for ten years, taking magazines and
other literature on the subject of win-
dow trimming until he became thor-
oughly proficient in the art, and went
from there to the position he now oc-
cupies in the Furniture City, where he
does all the window dressing, unaided
by any one else, beside which he has
some other work in the office, where
he is a valued assistant of ‘The Boss.”

 

The young man and his mother re-
side in a roomy cottage on one of
the pleasantest streets, and he is pay-
ing for it thru a building and loan asso-
ciation. With care and good nursing
the mother has become a
woman, and she does all the work of
the little home nest. She is very happy
over her son’s success in his chosen
work, and the two live an ideal life of
quiet peace, which, it is hoped, may
be-long continued. Some of this little
history of a store boy came out in the
conversation I had with the young
window trimmer, but most of it came
to me through a friend of his, who,
with many others, rejoices in_ his
chum’s advancement from the position

(Continued on page 23)

strong

  

 

10

____ FINANCIAL

SAVINGS TIED UP OR LOST

 

Thoughts of the Average Small De-
positor

My banker and I are on the outs. He
thinks me a dangerous radical, bent
on junking our government and our
industrial system and in favor of some
crazy socialistic scheme that will make
everybody rich without working. What
I think of him is—well, I don’t just
exactly know.

Sometimes I think there are lots of
men behind the walls of Jackson and
Marquette who have brought much
less misery upon people than my
banker has. That thought comes to
me usually at night, when I'm trying
to sleep, but can’t because I keep on
looking back over the years I worked
for that money which my banker has
lost for me. I think of the things my
family and I denied ourselves to save
that money. And I wonder if my
banker’s sleep is any more broken than
mine.

Of late I have caught myself sym-
pathizing with my banker. I saw him
a couple of weeks ago with a black
patch over his eye. He laughed and
said, “You ought to see the other fel-
low.” I happen to know that the other
fellow was unmarked. Now, only a
couple of days ago, I learn, he was
beaten up again, by Mill Gillup, a
husky farmer, who wanted a part of
his $3,000 deposit to buy spray mate-
rial with, so he could save his big
orchard, on which he depends for a
living. He didn’t get it, because the
bank can pay no more than 5 per cent.

My banker takes his lickings without
complaint. He stands there and takes
it, too, when men and women, half hys-
terical from brooding over their losses,
curse him in his office until all out-
doors can hear. When he is not there
facing the abuse of those who were
once his friends, he is usually down in
Lansing, trying to make some kind of
an arrangement for the reopening of
his bank. It takes more than a coward
or a thief to stand up under such a
strain. I know I couldn't.

More than three months have passed
since the bank holiday, yet my bank
is still closed. It paid off 5 per cent.
and then stopped dead. Business in this
pleasant Michigan city of 12,000 people
is slowly strangling. Credit has been
shut off. A lot of bartering goes on.
My neighbor paid his doctor bill the
other day with a quarter of beef and a
flock of plump Plymouth Rock hens.
Many merchants are hanging on by
their finger tips. Old people that I
know, like Gus Jorgensen, go wander-
ing around, kind of numb and bewild-
ered. The struggles and the pennry-
pinchings of a lifetime for the nest egg
that was to keep Gus and his wife in
comfort during the last stretch of their
years, seem to have been futile.

The $1,800 worth of bonds that ry
banker sold to Gus are worthless. The
$2,600 which Gus had in a savings ac-
count, for some weird reason not un-
derstandable to Gus, can’t be touched.
Lansing says, “no” because Washing-
ton won't say “yes.”

“When dem fellers in Lansing gonna
do something?” asks Gus. They want
me to starve? I save that money from

MICHIGAN

40 years’ work. Now I am too old to
work, even if there is a job.”

Gus’ wife is past the weeping stage.
She sits dry-eyed and
mumbling to herself.

“Yah, Gus was good man. He work
and he save. But for what good? In
the end it is the poorhouse.”

Even when my thoughts are black-
est, I cannot picture my banker as
being a demon who would deliber-
ately precipitate a tragedy as sadden-
ing as the one that has come into the
life of Gus Jorgensen and many like
him.

Somewhere along the line, there has
been a cataclysmic slip-up, which has
permitted these things to happen. We
are not going to correct conditions,
and make amends for the wrongs that
have happened in the recent past by
calling the banker a thief or by hav-
ing the banker call the complaining
depositor a bolshevik.

We are not disposing of this ter-
rifying mess by accepting as final the
glib words of a dapper bankers’ law-
yer, who marches into court and says
that the loss by a depositor of a share
of his funds is nothing astounding, be-
cause there has been a shrinkage in
the value of all securities, including
government bonds — so we must all
take our jolt and make the best of it.

The Gus Jorgensens can’t take that
jolt and any attemped settlement of
the banking situation which does not
take into account their plight is no set-
tlement at all. A moratorium is all
right for persons of my age, who still
can make a new beginning. It is cal-
lous to the requirements of those who
are too old to start anew.

emotionless,

Newspapers may duck their editorial
heads in the sand and repeat with
monotonous regularity the assertion
that things are coming along fine with
the banks. In so doing. they are ren-
dering the service which big advertis-
ers expect of them. In truth, it is a
dis-serve, for it tends to put off a day
of reckoning which must be _ lived
through before the right kind of a foun-
dation is laid for a complete banking
recovery. False optimism is as dan-
gerous as unfounded pessimism. What
we need is the courage to stare facts
in the face, and take the necessary
steps to meet them.

We can’t get along without hanks.
That, we all know. Banks cannot exist
without the support of a sufficient
number of depositors. That is also
somewhat trite. The fact which seems
to be overlooked in this stampede to
cure the banking situation with words
is that the average small depositor,
having been deprived of a part of his
savings, has lost his confidence in
banks. Without that confidence, banks
cannot get completely back on their
feet, no matter what kind of a plan
they adopt.

The fellow like myself, who feels
that he has been set back about ten
years by the failure of his bank to
live up to its promises, and the Gus
Jorgensens, are not going to renew
their trust in bankers who failed them,
unless they are convinced the safety
of their funds is guaranteed by the
government. The newspapers may
editorialize, the leaders of our service
clubs and chambers of commerce may

give interviews and make _ speeches,

TRADESMAN

and even our high public officials may
urge us to stand behind our bankers,
but we know we have been bitten, and
being only human, we are not going
to pet the same dog and be bitten
again.

That is not just an embittered opin-
ion of one person. It is the gist of
statements I have heard from hundreds
of small depositors with whom I have
spoken in the last three months, not
only here in my home town, but in
many cities of Michigan.

Let us assume that Monday morning
every bank in the state is open for the
first time since the holiday. Off-hand,
I would say that the day would be one
of rejoicing.

Yet, what will happen when these
banks do open. Are our problems set-
tled then? I say ‘no,” for the reason
that the banks will be without the sup-
port of the vast army of small depos-
itors whose business they must have
if they are to live.

Banking will be an unprofitable busi-
ness in hundreds of cases, and an un-
profitable bank soon folds up. The day
of reckoning I mentioned a few mom-
ents ago will be that day on which
bankers in Michigan realize that they
are without the one asset essential to
the survival of their business; that
asset is public confidence.

Instead of resorting to propaganda
and ballyhoo to regain that confidence,
it seems to me it would be better for
them to go at once to the heart of the
matter, learn what the small depositor
is thinking, what he is entitled to as a
matter of justice, and what must be
done to make him once more the type
of citizen who looks upon a bank as an
institution with a high mission, worthy
of his support

Perhaps, by so doing, they may be
able to make the depositors see theirs
(the bankers’) side of the picture. Per-
haps—who knows—they may arrive at
an understanding of each other’s prcb-
lems that will enable them to pull to-
gether in the same yoke. My banker’s
opinion of me notwithstanding, I would
like to see a feeling of mutual confi-
dence between banker and depositor,
that would place the banks of Michi-
gan on a stronger footing than they
ever have had.

That feeling might have its birth in
a frank, two-sided discussion between
the small depositor and the banker. I
am a small depositor, ignorant of the
inside facts of banking. I am not an
investor, nor a speculator. My chief
use for a bank was as a safe depository
for money I would need when my
working days were ended. I am only
one of hundreds of thousands in this
state, a disillusioned and somewhat
rancorous person, who hopes that out
of all of this suffering and travail, some
good will come in the end.

So, Mr. Banker, hear my complaints,
Answer them, if you can. You will
soon realize that I know little about
the functions and the workings of a
bank. Set me right in instances where

 

May 31, 1933

lack of financial knowledge gives me
false notions. Maybe, we can yet get
together. If we don’t, my opinion is
that you and your fellow bankers will
have to devise a system of banking
that will manage to get along without
the support of small depositors. If
you don’t, you won't be in the banking
business much longer.

 

 

Analysis of any se-
curity furnished up-
on request.

e

J. H. Petter & Co.

Investment Bankers
343 Michigan Trust Building
Phone 4417

 

 

 

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BREWING COMPANY
MANAGEMENT

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Michigan. The original Haehnle
Brewery was established in Jack-
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INVITE YOU
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$1.00 PER SHARE
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504 Grand Rapids Trust Building.
GRAND RAPIDS, MICH.

 

 

Phone 80317

 

 

3 West Michigan's
oldest and largest bank
solicits your account on
the basis of sound poli-
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services . .

OLD KENT
BANK

2 Downtown Offices
12 Community Offices

 

 

 

COMPLETE INVESTMENT SERVICE

Write or Call Us With Reference to Any Securities

ROGER VERSEPUT & COMPANY

INVESTMENT BANKERS — BROKERS

813-816 Michigan Trust Bldg.

Phone 8-1217

 

tz

i
?

 

 

 

 

 

 

May 31, 1933 a

Here is the lament of me, the small
depositor:

Until this recent crash, my only
conception of a bank was that it was
an institution where you could place
your money for safe-keeping or where
you could get a mortgage in case you
started buying a home or a loan on
good security. A banker was a person
of superior knowledge and high attain-
ments. He lived in a big house and
drove an automobile with the wheel-
base of a box car. His advice was
sought and followed, on anything hav-
ing to do with the use of money. He
could do no wrong. He was a pillar of
the community. He made lots of
money; so did his directors and his
stockholders. No resentment welled up
in me because of that. Any man with
brains enough to master the intricacies
of finance is entitled to big pay.

I took my money to the banker’s

bank, so much out of every pay, be-

cause it had been pounded into me
since boyhood that one must have
something laid aside for the rainy day
and for old age. What the banker did
with it, I didn’t know and didn’t care.
A person with knowledge of money
matters far beyond that which I might
ever hope to attain, a man of such high
standing in the community, could be
trusted. If he tried to tell me all about
what the bank was doing with the dol-
lars we small depositors left with him,
I wouldn't understand anyway. His
conversation would be as enlightening
as one of those bank statements you
see published every so often in the
newspapers. Mr. Banker, don’t you
agree with me that [ was a dumb ass
to build up in my mind such an opinion
of you? Have not you and hundreds
of your fellows in Michigan proven
that your business judgment is about
as rotten as mine would be, weighing
in the fact that I know nothing of pusi-
ness?

On billboards, in newspapers, and by
other means of advertising you im-
pressed upon the public that your bank
paid 3 per cent “with safety.” I liked
to read those advertisements. They
gave me a feeling of security. At this
moment, you will have to admit that
the ‘“‘safety” clause of that advertising
was false. I wonder if I couldn’t sue
you for something or other. It seems
to me you've induced me to leave my
money with you by means of misrepre-
sentation. If a city merchant adver-
tises an article as being made of leath-
er, when in truth it is composition ma-
terial, the Better Business Bureau soon
gets him by the neck and yanks him
into court. What would you think
about me bringing a test case against
you? Do you think I could collect?

When a banker gets ready to open
up, after a period of refrigeration, he
lets you know what the terms of the
opening are. That has been decided
between himself and the banking com-
missioner. The depositors are not con-
sulted. Leastwise, I never was. The
banker says he will pay a certain per-
centage of the deposits. The date and
time on which the balance will be avail-
able is something that is left to the
future, like to-morrow’s weather. Well
now, suppose my mortgage payment
is due, Or suppose a note is due. Will
you, Mr. Banker, treat me as consider-
ately as you ask me to treat you? Will

MICHIGAN

you shave those payments down in the
same proportion as you have cut my
available savings? Be a good boy now
and answer me.

Last winter I became a little appre-
hensive about the solidity of the bank-
ing structure. A friend, who I have
since learned was much smarter than
I, told me I better put my money into
a postal savings account. I talked to
you, my banker, and do you remember
what you said? You said, “Well, the
government deposits all its postal sav-
ings money with the banks anyway,
so what’s the difference?” You told a
half truth, which is worse than a good
full-bellied lie. You deliberately failed
to tell me that for every dollar of
postal savings which the government
deposits with you bankers, it demands
as collateral a dollar’s worth of secur-
ity in the form of government bonds.
And if the government is smart enough
to demand that measure of protection,
why should I not follow the example?

Instances are not at all rare, up here
where I live, of bankers inducing peo-
ple to take their money out of safe de-
posit boxes to be placed in a savings
account. People allowed themselves to
be cajoled into doing this, because
propaganda had made them afraid of
the word “hoarder.’ What in calm
times would be regarded as prudence,
thrift, or caution, was made to look
like the heinous offense of hoarding.
I know a man 80 years of age who
took $3,000 out of a safe deposit box,
placed it in a savings account at the
behest of a banker. The bank closed
three weeks after the transfer was
made. Tell me, did that banker actually
believe that he was performing a
worth-while service for the old man?
If the banker knew anything about the
condition of his own bank—and I sup-
pose he did—I would say he was
guilty of a cold-blooded swindle. And
what would you say? The old man
can’t say much of anything. He’s liv-
ing on the charity of friends. The bank
is closed, and the banker in question
is no longer in Michigan.

You see, since I’ve interested my-
self in banking matters, I’ve picked up
a few phrases understandable to you.
I’m talking now about a_ secondary
reserve. I understand that this reserve,
in up-state areas, consisted largely of
good farm mortgages. The theory was
that a bank should help develop the
territory from which it drew its sus-
tenance. These farm mortgages were
liquidated in a hurry, on the advice.
I understand, of our state banking
commissioner, who counseled that De-
troit real estate bonds be used in their
place. The farms are still here, pro-
lucing. What about the real estate
bonds? What would vou think. Mr.
Banker, if I told you of a bank in the
northern part of the state which held
$126,000 worth of these Detroit real
estate bonds, with $122,000 of them
now in default? I know who takes the
loss. The depositor, Please tell me, if
my information is correct, why a man
in a position as high as that of state
banking commissioner plugged for De-
troit real estate bonds?

As I write this, about 200 banks in
the state are still closed. Many others
are open, with restrictions. “Restric-
tions” is just a word which means that
you can’t get what belongs to you.

TRADESMAN

If my old-fashioned notions about the
integrity of the banker are not all
wrong, why have not the bankers, the
directors, and the stockholders used
some of their earnings to meet this
crisis? I am told that dividends on
bank shares, during the lush times,
went as high as 60 per cent. It would
seem to me that a part of these fabu-
lous earnings might be used now to
chase from the bedside of Gus Jorgen-
sen the specter of the poor farm. That
may not be banking; but it is, at least,
human. Give me a few words on this
angle of the situation.

There is a law in this state which re-
quires the banking commissioner to
levy a 100 per cent. assessment on
stockholders, at such time as he thinks
that the capital structure of a bank
has been impaired. I am addressing
this question to you, my Banker. Why
have there been no assessments on
stockholders, when 200 banks are in
such shape that the banking authorities
refuse them. permission to reopen? The
theory seems to be that the depositor
should stand his loss, arbitrarily im-
posed on him, while the stockholder
for some reason or other, is not being
assessed. Here is a chance for you to
elucidate the stockholder’s side of this
argument.

In closing, let me re-enact a scene
associated with the local banking deb-
acle. It was a public meeting. The
bankers were there. The civic leaders
were there. They were all up there on
the platform. In the curving rows of
listeners were the depositors.

It was thought then that the bank
would re-open in a few days, as the
legislature, after a long, costly wrangle,
was finally getting to the point of pas-
sing an emergency banking measure.

The purpose of the meeting was to
pledge anew the allegiance of the de-
positors to their bank, so there would
be no danger of a run when the doors
opened for regular business.

There were numerous speeches, all
in a similar vein.

Here was my banker, and all his
executives — good, substantial citizens.
Had they ever done us a wrong? Had
they not been useful townsfolk? Didn’t
they help the farmer, the merchant,
the manufacturer and the home owner?
Well, friends, the bankers, through no
fault of their own, had come upon dif-
ficult times. Because a Detroit bank
had gotten into trouble, the local bank
was placed in a critical situation, If
the depositors grew panicky they could
come close to wrecking the bank. Now
was the time to stand by these men—
my banker and his officers and direc-
tors, We, the depositors, owed them
that measure of loyalty.

That pep meeting was all right. I'll
agree in principle with what was said.
A citizen does owe his support to a
well conducted home bank. The town
can’t get along without one.

I have made the suggestion several
times recently that another meeting is
in order, On the platform should be
Gus Jorgensen and his wife and other
aged folk in a similar plight, small
businessmen who are going to the wall
because they can’t get their funds, un-
employed men who have spent the 5
per cent. of their savings given them,
and now have no other means of get-
ting more money with which to feed

11
their. families, farmers who need
money to carry on, if they are to make
a crop this year. Down in the audience
would be my banker, his officers, direc-
tors and stockholders.

The speech would be short. It would
be like this:

Here are representatives of the peo-
ple whose money enabled you to do
what you have done for the commun-
ity; whose money enabled you to make
money for yourselves. They stood by
you; gave you their trust and their
confidence. They’re in trouble now.
Will you stand by them?

When will that meeting be held?—
Small Depositor in Detroit Saturday
Night.

ap
A Business Man’s Philosophy

I often think that we might make
our lives more enjoyable if we try to
effect one small improvement each
week.

Suppose we ask ourselves the fol-
lowing questions:

Are my shoes comfortable? If not,
why not search the town for a last
that really fits?

Am I smoking tobacco that suits my
taste? A study might reveal a mixture
that would double the pleasure from
your pipe.

Is my bed equipped with a good
spring and mattress? Are the cover-
ings warm and light? So much of our
lives is spent in sleep that it is poor
economy to forego the best in acces-
sories,

Do I own a watch and clock that
keep correct time? Not to know the
exact time is an hourly handicap.

Does my living room contain a com-
fortable chair and a good reading
lamp? It would be folly to neglect
such important conveniences.

Do I own a good hair brush, clothes
brush, tooth brush, nail brush, razor
and nail file? Believe it or not, thou-
sands don’t.

Do I subscribe for enough magazines
and buy enough books so that my eve-
nings are not wasted because there’s
nothing to read in the house?

Do I own an atlas, dictionary and
small encyclopedia so that I may set-
tle arguments and obtain information
quickly?

Do I own an adequate supply of
socks, handkerchiefs, collars, ties? It’s
amazing that so many people will put
up with the inconvenience caused by
a shortage of such small items.

William Feather.
——_—--»

We will not defeat communism by
denouncing it. We will defeat com-
munism only by surmounting it with
a similar devotion to our own social
ideals of economic justice and public
service. The communists in Russia
are more sacrificially in earnest about
what they want than we are here
about what we ought to want.
Troubled times are ahead unless this
nation can shake itself free from its
stupid self-complacency and_ selfish
materialism to lay hold upon its chance
at building here a better society.—Rev.
Dr. Harry Emerson Fosdick.

——_-+~+___

All nations and men now seem will-
ing to make a complete readjustment
on terms that won't cost them any-
thing.

 

12

RETAIL GROCER

Retail Grocers and Meat Dealers Associa-
tion of Michigan.
President—Paul Schmidt,
First Viae-President —

Bathke, Petoskey.
Second Vice-President—Rudolf Eckert,
Flint.
Secretary
Rapids.
Treasurer—O. H. Bailey, Sr., Lansing.
Directors—Holger Jorgenson, Muske-
gon; L. V. Eberhard, Grand Rapids; A. A.
Boyce, Bay City; Vincent A. Miklas, Man-
istee; Ward Newman, Pontiac.

Lansing.
Theodore J.

— Herman Hanson, Grand

 

Can Foods Be Retailed on 9 Per cent
Gross?

When Dr. V. H. Pelz said recently
that super-markets would not long
hold their present popularity and prof-
itableness, he advanced many sound
reasons for his conviction, but on the
basis of those only, it seemed to me
that the way of readjustment might be
tedious.

Now it looks as if there were good
mathematical bases for the belief that
they will settle down rather promptly
into being quite precarious ventures
in most places, and just another class
of retailers in a few localities.

For now we discover that the Big
Bear Market of Elizabeth, New Jersey,
pays $1,500 monthly rent and collects
between $8,000 and $9,000 per month
rents from those to whom it grants
concessions. That surplus of $6,500 to
$7,500 per month — $78,000 to $90,000
per year — can quite easily make gro-
cery earnings negligible.

On that basis, Big Bear might sell
groceries on a break-even plan and
sit mighty pretty. On such a founda-
tion, 9 per cent average margin might
well be understood. But also right
there is, to my mind, a reason much
more potent than has hitherto been
advanced why markets of that charac-
ter will soon lose their glamour as
profit makers.

This because any such easy money
will attract a flood of competition. We
see plenty of it coming along right
now. Other such markets are already
established in the neighborhood of
Big Bear and New Jersey cities else-
where are getting them.

The process will be: One market
gets big space earnings. That attracts
other markets with competitive space.
As they crowd any district, their ren-
tals are competitively reduced and busi-
ness subdivided until they get down to
greater dependence on grocery earn-
ings. Then it must be demonstrated
whether they can survive and prosper
on 9 per cent gross.

It is possible that 9 per cent. will
cover expenses and satisfactory profit
even on volume much less than the Big
Bear is reported now to enjoy. If it
does, we shall have another factor that
is certain. That is, that such service
will appeal permanently only to a
much more restricted class than it
does now. Then the element of worn-
out novelty, stressed by Dr. Peltz. will
come into play, and thousands of
women who have driven miles out of
their normal beat to “try anything
once” will drift back to their neighbor-
hood stores, whether those be chain
or individual.

But all of this is only a new aspect
of the change which is constant, the
variation in method and outcropping
of new plans and ideas which must be
with us so long as our business lives.

MICHIGAN

For change is a natural element in life.
Not to change is to be dead — and we
do not expect the food business to die
for a while yet.

All of this means that, as usual, the
wakeful grocer will keep his eye peeled
and his ear to the ground.

The Woolworth folks announce that,
because of their definitely limited price-
system, whatever sales tax may be im-
posed anywhere they will “merge” in
their prices. That means, the customer
will not be conscious of the tax.

How that will be fitted into such
sales tax plans as we have now (May
1) in California remains to be seen.
For in such plans a major point is that
the tax must be added, specified and
collected as a direct impost on the
consumer. That feature is its most
valuable point, both from the stand-
point of the grocer and that of good
business and good citizenship.

Hence, if this feature is enforced,
Woolworth must either fall in line or
go out of California business. That
affects grocers only to the extent that
Woolworth handles foods; and he does
that increasingly, at least periodically.
Right now he has a special food event
of some sort. And this may hint that.
as time passes, grocers may find this
Five-&-Ten to be a more drastic com-
petitor than any “corporate” chain.

Which leads to other reflections,
thus: Woolworth never has taken hold
of and pushed a food line or article
except as that article has been neglect-
ed by grocers. Often I have seen the
citrus market drop and remain down
for weeks in regions without chain
stores, while grocers have not re-
vamped their prices. Finally, Woc!-
worth has filled his windows, sold a lot
of fruit and stirred things up con-
siderably.

Now, so far as I have observed, what
Woolworth offers is as readily acces-
sible to grocers and could have been
sold by them on a basis that would
shut Woolworth out, had they acted
in immediate conformity to markets.

All this focuses attention on a final
conclusion of Dr. Pelz — incidentally,
a contingency I have stressed for
wears as inevitable: that grocery mar-
gins must be narrowed by all of 2 per
cent.

This has never been a popular con-
tention of mine. Grocers don’t “like”
that kind of stuff, but the facts are
uncontrovertible, the economic tend-
ency inescapable. It is well established
in England and has been for so long
that its beginning is forgotten, that
groceries — including provisions and
all foods together — move on an aver-
age margin of 15 per cent., less 12%
per cent. expense, with 2% per cent.
profit.

Our newer country has not come to
that as yet, but we are not So new as
we were. Pioneer conditions exist now
only in a few isolated regions. In most
sections — becoming more general
daily — merchants are so plentiful that
competition forces margins to the min-
imum for survival. Elimination will
occur among the unfit, leaving the
best, ablest, most skilful grocers in
business, and those are the ones who
can operate with profit on the narrow-
est margins.

A time ago, Charlie Mering, able
grocers secretary of Sacramento, stated

TRADESMAN

that more grocers-exist in California
who do $3,200 business per year and
less than of any other class. Is that
absurd? Well, we now have such gen-
neral hand-to-mouth grocer buying and
wholesale supplying that surprising de-
velopments have come.

Mering tells of a visi tto a widow
grocer who thought to join the local
association, but recoiled when told it
would cost her $8 per year. Seemed
odd that she could not afford such cost,
until Mering learned in his chat with
her that her sales were $125 to $150
per month.

He was astonished and asked if she
could get by on such sales. She showed
him that she could. She owned her
little cottage, lived by herself and kept
her little front-room shop. On a mar-
gin of 10 per cent — all of which she
probably got — her gross income was
$25 to $30 per month; and on that in-
come she could be, and was, more in-
dependent than most grocers.

The existence of thousands of such
tradesmen must always operate to re-
duce margins in general. For though
their sales individually may be neglig-
ible, they are heavy in the aggregate;
and the influence of their operations is
more potent by far than we might in-
cline to think,

It seems quite clear that grocery
margins are due for further drastic
narrowing. Grocers may as well pre-
pare to face this contingency and be
well set to meet it. There will remain
ample room for real merchants to
make a fine income from food retail-
ing — no danger that they will ever
be eliminated, but only those who can
do a good job are apt to remain with
us. Paul Findlay.

———E
What the Chain Store Means
The indictment against chain

stores, especialy groceries, is that
they have no local pride and no
interest in the locality in which
they do business, aside from what
profits they may take away. And
send to New York or some other
seaport, to be spent in buying up
some movie actress or other rich
man’s impedimenta.

In Topeka it has been brought
out that customers are short-
changed and short weighed; that
special standard brand packages
are made up especially for these
chains which are smaller than the
standard and therefore cheaper—
to the chain; that clerks are under-
paid and overworked. And other
very serious infractions of what is
the ordinary man’s standard of
morality in busitiéss,

If a chain manager is caught at
these practices, it is an easy mat-
ter to get a new manager.

Then the same old practices are
kept up under the new man.

When a citizen runs a store he
is tied to the spot. His customers
know him personally and he has
a human, neighborly interest in
the town and the neighborhood.

A large number of the “‘bar-
gains’ offered by the chains are
simply come-ons intended to catch
a sucker. Just like bargain stores
which put all the low-priced goods
in the window and depend upon
the ignorance of the buyer to work

 

May 31, 1933

off mediocre or undesirable or
short-weight goods.

In short, the charge is that the
chain is a swindle, sugar-coated
to catch the unwary, and engineer-
ed by men in New York or Chi-
cago who make a business of
studying new and attractive arti-
fices.

Chains take no part in the up-
building of the communities on
which they fatten.

The local store owner owns his
store and his home, raises his fam-
ily and contributes to the com-
munity.

When you spend your money in
a chain about 15 per cent goes to
New York or Chicago.

When you spend your monev
in a locally owned store that 15
per cent stays in Topeka and gives
work to local workers.

Many thousands of dollars per
week are spent for groceries here.
And out of every dollar you can
get a bit back by buying more
from a home-owned store.

A very cursory investigation
will convince you that prices are
as low. and in many cases lower,
in the home-owned store.

Some years ago | sent my little
niece to a chain store on Tenth
street to buy some bananas. The
sack she brought back contained
a black mass of out-of-date ban-
anas.

I went back with her and she
pointed out the clerk who sold
her the “‘bananas.”’ I took the
sack to the State House and hop-
ped onto the food inspector.

While I raised a pretty row it
did not get anywhere.

But no one has sold the kid
rotten bananas since then.

Let every customer, if he WILL
buy from chains, see that they do
not sell little girls rotten bananas
—or rotten anything else.

An interesting sidelight is re-
vealed on the way chain stores
are worked comes here with the
information that the A. & P. has
folded up its flock of stores in
Wichita. Chain groceries take
money out of a town that should
remain in profits and living for
the families of proprietors. In
Wichita the sheriff had to grab the
stocks in order to get taxes duc
the county. Charles Trapp.
Topeka, Kansas.

—_—_~+~++____

The business of retailing has taken
its purification like a good soldier. I
know of no other non-creative enter-
prise which has met the ever-changing
conditions with such bona-fide courage,
and no other industry has revamped
with so few casualties and so few
people hurt. We will witness in the
era before us more intelligent shop-
ping methods, more intelligent man-
agement, and we will have done away
with gadgets and frills that all have
added to the cost of distribution. We
have learned a lot of things all through
this dire process, but we will be bet-
ter merchants and manufacturers when
the new day does come, and the profits
will be larger than ever.— Retailing.

 

May 31, 1933

MICHIGAN

TRADESMAN

 

MEAT DEALER

Less-Demanded Cuts of Meat Good
for Children

Asserting that the health and effi-
ciency of the coming generation is seri-
ously threatened by a prevailing con-
diticn of faulty nutrition, Miss Anna
E. Boller, dietitian of Rush Medical
College and head of the National Live
Stock and Meat Board’s department of
nutrition, urged parents to use every
care in planning an adequate diet for
their children, in a statement issued
today.

“The condition is widespread in ex-
tent and alarming in its significance,”
said Miss Boller. Evidence of the
gravity of the situation was brought
forcibly to my attention by a survey
in which I recently participated among
a representative group of school chil-
dren. It was found that approximately
90 per cent. of this group, picked at
random, had developed nutritional ane-
mia in varying degrees. More than half
of the cases were markedly or very
meriecly anemic.

“Information secured in the survey
indicated strongly that a diet out of
balaace rather than a lack of food was
the basic cause of this condition in the
majority of these children. The sur-
vey showed, among other things, that
the meat intake was wholly inadequate.
For example, in the case of 60 per cent.
of this group, the amount of protein,
especially in meat, in the diet was ex-
tremely limited, a fact which may have
contributed materially to the anemic
condition.”

 

Miss Boller pointed out that modern
research has revealed the high value
of iver for the prevention and treat-
ment of anemia, this discovery being
recognized as an outstanding scientific
achievement. She stated that in addi-
tion to the iron, so necessary in com-
bating anemia, liver is such an excel-
lent source of other nutrients, includ-
ing vitamins, that it would seem advis-
able to include it in the child’s diet at
least once a week.

According to Miss Boller, malnutri-
tion in children may be manifested by
various symptoms, including marked
overweight as well as marked under-
weight for height and age, an abnormal
color, fatigue posture, lack of endur-
ance, and inattention at school. AlI-
though the extent to which this con-
dition may bring about permanent in-
jurious effects is dependent upon vari-
ous factors, it is her opinion that if
long continued, serious results are in-
evitable.

Miss Boller outlined the ideal daily
diet for a child as consisting of milk,
meat, egg, cooked and uncooked fruit,
vegetables including potatoes and one
cooked and one uncooked vegetable,
orange or tomato juice, cereal, bread
and butter. These foods provide such
essential elements as protein for
growth and for tissue repair, iron for
building blood, phosphorus and _ cal-
cium for strong bones and_ healthy
teeth, and the vitamins necessary to
general health.

“Research studies,” said Miss Boller,
“have shown that contrary to old ideas,
meat should occupy a prominent place
in the diet of even the very smal!
child, Besides contributing the essen-

tial food elements in easily ass:milable
form, meat has another function, that
of adding flavor to the entire diet.

In conclusion, Miss Boller called the
atention of parents to the fact that
they may well consider the less-de-
manded cuts of meat in planning the
children’s menus. She said that these
cuts are just as desirable in flavor and
food value as the so-called select cuts
and that present prices make them
available for even the most restricted
budgets,

—_2--~___
High Pressure Selling Fraught With
Danger

One day last week a salesman called
on us whom we had not seen in a
dozen years. He told us he was back
with his old company and said, ‘You
know they called three or four of us
old boys back and sent us out to take
the place of the high pressure boys
who were in this territory.”

The question presents itself, how
many sales have been lost by the in-
sistence of high-powered salesmen?
Merchants know what they want: and if
they are bulldozed into buying by the
harangue of
often the deal unpleasant
relationship between buyer and seller.
Many resent these
power methods, but turn around and
use them on their own customers,

some sharp. salesman,

leaves an

merchants high-

Most all trade papers contain articles
on ‘How to increase the average sale,”
suggesting additional items will build
up greater volume, etc. This may be
true and advisable in some cases, but
should be used with care. Certain cus-
tomers are waiting and hoping you can
advise them about additional items,
while others through lack of time or
money resent forceful selling methods.

I remember one customer who came
to trade with us remarked, “Now, I
left Mr. Blank’s because he was always
pestering me to buy this and that. We
know what we can afford and want.”
You may be sure we never bothered
that woman with high pressure meth-
ods. She has been one of our good
customers for the past six years.

Another lady was an easy target and
bought most anything suggested. Her
husband always paid promptly, but one
pay night came in the store, paid his
bill in full and informed us he would
not trade with us any more because
his bill was too high. We attempted
to explain and endeavored to hold his
trade and keep the bill down, but it
was too late. We had sold ourselves
out of a good customer,

I have in mind another lady who de-
lights in being shown new items. She
not only delights in being shown them,
but wants to be forced into buying
them. I actually believe she would be
disappointed if she missed out on any
of the new items which are continu-
ally coming into the store: In _ this
case the husband pays the monthly
bills with a smile and boasts of what
a fine cook and housekeeper his wife is.

All of which goés to show that high
pressure methods should be applied
with care, choosing those customers
who respond without resentment and
being shoved aside entirely when wait-
ing on thoe who wish to do their own
buying. The merchant’s problem is to
pick out the right ones on which to
use high-power methods.

If I were given the choice between
two courses—first, of trying to sell
“just one item to every cus-
tomer” or just selling them what they
call for—I believe I would choose the
latter course.

But there is a happy medium and by
careful study of our customers we can
attain it. Sam Sugarsax.

more

——_2~-~-__
Food Shoppers Buy What They See

The American other
purchaser of food for the home appar-
ently tends to buy those canned prod-
ucts which are prominently in sight
rather than to call for particular items.

This is indicated in an announce-
ment May 20 by the Department of
Commerce of marked inereases in
sales of a number of slow-moving
items reported by a large San Fran-
cisco retail grocery as a result of a
campaign undertaken with the aid of
the Bureau of Foreign and Domestic
Commerce.

Physical inventories taken at the
time of installing a new
stock control revealed heavy stocks on
hand of a number of inactive canned
goods items, some of which had been
accumulating for more than a
setter display of these items in pre-
ferred positions toward the front of
the store brought immediate results, it
was stated.

Two items in particular, which had
been practically dead on the shelves,
are now selling 10 cases a. week.

The methods of improved stock con-
trol by a special stock-control card
were developed by the organized gro-
cery trades of the country on the basis
of results of the Bureau’s grocery sur-
vey in Louisville and work in Pitts-
burgh and Philadelphia, it was stated.

These stock-control cards supply the
grocer with current data as to amounts
on hand, cost and selling prices, gross
margin, and rate of turnover for each
item under study.

housewife, or

system of

year.

—__+~-.___
A Business Man’s Philosophy

An editorial by a reader:

“Er bee to pass on to you
think is a story in your vein.
that it even has a moral.

“Tt concerns the salesman of a com-
pany from whom I buy part of my
materials. It is the largest company
in its field in the United States. The
salesman covers a large territory. He
tells me that he was their only sales-
man to equal in 1932 his business for
1931. In 1930, and for the five years
previous, he says that he had dozens
of active accounts. In 1932 his list of
regular buyers, as compared to spora-
dic customers, was reduced to three,

what I
I think

my own company and two in Phila-
delphia. If it were not for these three
accounts, he tells me, his business in

13
1932 would have been almost com-
pletely shot from under him. It is we

three who gave him his increase. Now,
we three are in entirely different, non-
competitive lines. But — one of us has
been in business over a century; my
own company has been at it eighty-one
years; number three is fifty-four years
old.

“Tt strikes me that there is a lesson
reputation and

here in the value of

stability, not only in one’s own bust-
ness but in the business of one’s cus-
tomers. When
for this young man he did not neglect
to keep the three old-timers well satis-
fied. He did not shut his eyes to the
brightness of the far pasture, but at the
same time he kept his fences around
the old home field in first-class condi-

things were booming

tion.” William Feather.
—_~+- +. ___
The Kewanee (Ill.) Chamber of

Commerce has devised a plan for pass-
ing on to the consumer the fractional-
cent tax payments arising under the
new Illinois sales tax. The plan calls
for the sale of one-fourth cent tokens
to retailers through a Chamber clear-
ing house. Proceeds are placed in trust,
thus backing the tokens to their full
face value. The law imposes a fourth-
cent tax on sales of one to eight cents
inclusive: a half cent tax on
from nine to:17 cents, etc. On a five-
cent sale the retailer would be handed
six cents and would return the custom-
er three tokens in change. The cus-
tomer uses these to pay taxes on other
purchases.
—_——_»~-

Rome has celebrated its 2,687th
birthday. When you get old, says the
Scripture, somebody leads you around
whether you like it or not.

sales

 

FRIGIDAIRE

ELECTRIC REFRIGERATING SYSTEMS

Pp
RODUCT OF GENERAL motors

 
  

      

 

 

WITH
FAMOUS
coLD
CONTROL
AND
HYDRATOR

All
Models
on Display
at
Showreom

 

 

 

 

 

F. C. MATTHEWS & CO.

70 No. Division Ave. Phone 9324

 

 

 

 

 

 

GRAND RAPIDS

 

Demand Increasing for

MICHIGAN APPLES

WITH FLAVOR
We have the best assortment of Varieties in Michigan—
Cleaned. Polished and regraded by Modern Electrical Equip-
ment before leaving our Warehouse — Wholesale only.
Wolverine Dealers, send us your orders.

KENT STORAGE COMPANY

MICHIGAN

 

 

 

 

 

est hitmen it ith tana aaa maa anata enn te a

 

 

14

MICHIGAN

 

TRADESMAN

 

May 31, 1933

 

PRP!

HARD TIMES AND THE

 

ct

 

 

WAY OUT

(Excerpt from speech of Robert G. Ingersoll, October 20, 1878)

We have passed through a period of wonderful and unprece-
dented inflation. For years we enjoyed the luxury of going into
debt, the felicity of living upon credit. We have in the United
States about 80,000 miles of railway, more than enough to make
a treble track around the globe, * * * * *,

During the same time we had a war in which we expended
thousands of millions of dollars, not to create, not to construct,
but to destroy. All this money was spent in the work of demoli-
tion, and every shot and every shell and every musket and every
cannon was used to destroy. All the time of every soldier was
lost. An amount of property inconceivable was destroyed, and
some of the best and bravest were sacrificed. During these years
the productive power of the North was strained to the utmost;
every wheel was in motion; there was employment for every kind
and description of labor, and for every mechanic. There was a
constantly rising market—speculation was rife, and it seemed
almost impossible to lose. As a consequence, the men who had
been toiling upon the farm became tired. It was too slow a way
to get rich. They heard of their neighbor, of their brother, who
had gone to the city and had suddenly become a millionaire. They
became tired with the slow methods of agriculture. The young
men of intelligence, of vim, of nerve became disgusted with the
farms. On every hand fortunes were being made. A wave of
wealth swept over the United States; huts became houses; houses
became palaces with carpeted floors and pictured walls; tatters
became garments; rags became robes; and for the first time in
in the histor-y of the world, the poor tasted of the luxuries of
wealth. We wondered how our fathers could have endured their
poor and barren lives.

Every business was pressed to the snow line. Old life insurance
associations had been successful; new ones sprang up on every
hand. The agents filled every town. These agents were given a
portion of the premium. You could hardly go out of your house
without being told of the uncertainty of life and the certainty of
death. You were shown pictures of life insurance agents emptying
vast bags of gold at the feet of a disconsolate widow. You saw in
imagination your own fatherless children wiping away the tears
of grief and smiling with joy.

These agents insured everybody and everything. They would
have insured a hospital or consumption in its last hemorrhage.

Fire insurance was managed in precisely the same way. The
agents received a part of the premium, and they insured anything
and everything, no matter what its danger might be. They would
have insured powder in perdition or icebergs in the torrid zone
with the same alacrity. And then there were accident companies,
and you could not go to the station to buy your ticket without
being shown a picture of a disaster. You would see there four
horses running away with a stage, and old ladies and children
being thrown out; you would see a steamer being blown up on
the Mississippi, legs one way and arms the other, heads one side
and hats the other; locomotives going through bridges, good
Samaritans carrying off the wounded on stretchers.

The merchants, too, were not satisfied to do business in the
old wav. It was too slow; thev could not wait for customers. Thev
filled the country with drummers, and these drummers convinced
all the country merchants that they needed about twice as many
goods as they could possib!v sell, and they took their notes for
sixty and ninety days, and renewed them whenever desired, pro-
vided the parties renewing the notes would take more goods. And
these country merchants pressed the goods upon their customers
in the same manner. Evervbody was selling, everybody was buy-
ing, and nearly all was done upon a credit. No one believed the
dav of settlement ever would or ever could come. Towns must
continue to grow, and in the imagination of speculators there were
hundreds of cities numbering their millions of inhabitants. Land,
miles and miles from the citv. was laid out in blocks and sauares
and parks; land that will not be occupied for residence probably
for hundreds of years to come, and these lots were sold, not by
the acre, not by the square mile, but by so much per foot. They

were sold on credit, with a partial payment down, and the balance
secured by a mortgage. These values, of course, existed simply
in the imagination; and a deed of trust upon a cloud or a mort-
gage upon a last years fog would have been just as valuable.
Everybody advertised, and those who were not selling goods and
real estate were in the medicine line, and every rock beneath our
flag was covered with advice to the unfortunate; and | have often
thought that if some sincere Christian had made a pilgrimage to
Sinai and climbed in its venerable crags, and in a moment of
devotion dropped upon his knees and raised his eyes toward
heaven, the first thing that would have met his astonished gaze
would in all probability have been:

‘St. 1860 X Plantation Bitters.”’

Suddenly there came a crash. Jay Cooke failed, and | have
heard thousands of men account for the subsequent hard times
from the fact that Cooke did fail. As well might you account for
the smallpox by saying that the first pustule was the cause of the
disease. The failure of Jay Cooke & Co. was simply a symptom
of a disease universal.

No language can describe the agonies that have been endured
since 1873. No language can tell the sufferings of the men that
have wandered over the dreary and desolate desert of bank-
ruptcy. Thousands and thousands supposed that they had enough,
enough for the declining years, enough for wife and children, and
suddenly found themselves paupers and vagrants.

During all these years the bankruptcy law was in force, and
whoever failed to keep his promise had simplv to take the benefit
of this law. As a consequence, there could be no real, solid
foundation for business. Property commenced to decline; that
is to say, it commenced to resume; that is to say, it began to be
rated at its real instead of at its speculative value.

Land is worth what it will produce, and no more. It may have
speculative value, and, if the prophecy is fulfilled, the man who
buys it may become rich, and if the prophecy is not fulfilled, then
the land is simply worth what it will produce. Lots worth from
five to ten thousand dollars apiece suddenly vanished into farms
worth twenty-five dollars per acre. These lots resumed. The
farms that before that time had been considered worth one hun-
dred dollars per acre, and are now worth twenty or thirty, have
simply resumed. Magnificent residences supposed to be worth
one hundred thousand dollars, that can now be purchased for
twenty-five thousand. they have simply resumed. The property
in the United States has not fallen in value, but its real value has
been ascertained. The land will produce as much as it ever

_ would, and is as valuable todav as it ever was;and every improve-

ment, everv invention that adds to the productiveness of the
soil or to the facilities for getting that product to market, adds to
the wealth of the nation.

As a matter of fact, the property kept pace with what we were
pleased to call our money. As the money depreciated, property
appreciated; as the money appreciated, property depreciated.
The moment property began to fall speculation ceased. There is
but little sveculation upon a failing market. The stocks and
bonds based simply upon ideas, became worthless, the collaterals
became dust and ashes.

At the close of the war, when the Government ceased to be
such a vast purchaser and consumer, many of the factories had to
stop. When the crash came the men stopped digging ore; they
stopped felling the forest; the fires died out in the furnaces; the
men who had stood in the glare of the forge were in the gloom of
want. There was no employment for them. The employer could
not sell his product; business stood still, and then came what we
call the hard times. Our wealth was a delusion and illusion and
we simply came back to realitv. Too many men were doing
nothing, too many men were traders, brokers, speculators. There
were not enough producers of the things needed; there were too
many producers of the things no one wished. There needed to be
a re-distribution of men.

 

t

TIAA

 

 

 

May 31, 1933

DRY GOODS

Michigan Retail Dry Goods Association.
President—Thomas Pitkethly, Flint.
First Vice-President—D, Mihlethaler,

Harbor Beach.

Second Vice-President—Henry McCor-
mack, Ithaca. , ‘

Secretary-Treasurer—Clare R. Sperry,

Port Huron.

Manager—Jason E, Hammond, Lansing,

 

A New Dry Cleaning Soap

While the advantage of using certain
soaps in dry cleaning has long been
known, considerable difference of
opinion exists as to the reason for this
advantage. It is generally agreed,
however, that one of the main pur-
poses of the soap is to remove water
soluble stains and soiling substances.
Another reason is due to the fact that
the water normally present in the fab-
ric renders it difficult for the solvent to
penetrate to the oils and greases which
are to be removed. The addition of a
soap, which has the power of taking up
that water enables the solvent to pene-
trate the fabric to a greater degree
and at the same time wet it sufficiently
to dissolve the water insoluble oils
and grease.

One of the chief difficulties in con-
nection with dry cleaning soaps is the
poor solubility of the usual soaps in
dry cleaning solvents. A super-fatted
potassium oleate soap seems to be the
most soluble, but even then only a
relatively small amount can be dis-
solved. This solubility is not perma-
nent and every dry cleaner is familiar
with the cloudiness in many dry clean-
ing soap mixtures during the cold
weather,

Recently a new base has been intro-
duced which is arousing great interest
because of its complete solubility in
the cold in all dry cleaning solvents.
This new base which is available under
the name of diglycol oleate is a thin
oily liquid possessing many marked
advantages over the potassium or so-
dium soaps generally used in dry clean-
ing work It has been found that an
alkali soap must contain from 10 per
cent. to 15 per cent. of water, other-
wise its solubility in naphtha or other
dry cleaning solvents is negligible.
This water content besides’ being
wasteful from an economic point of
view, may, in certain cases, be actually
harmful, especially when carbon tetra-
chloride or similar chlorine solvents
are used. Carbon tetrachloride in the
presence of moisture over a period of
time may break down with the forma-
tion of free hydrochloric acid which
will tender the material dry cleaned
and also cause corrosion to the metal
parts with which it comes into contact,

Since diglycol oleate is entirely free
from water, it can be stores indefinitely
with carbon tetrachloride without any
fear of the carbon tetrachloride break-
ing down and liberating hydrochloric
acid. No matter how well alkali soaps
have been neutralized, they are subject
to hydrolysis in the presence of water.
The free alkali, which is thus liber-
ated is also a potential source of
danger under certain circumstances.
Diglycol oleate, on the other hand, is
entirely free from alkali and therefore
there is no danger of hydrolysis and
the liberation of free alkali.

The detergent action of diglycol ole-
ate is exceptionally good because it is
both a solvent and an emulsifying

MIC.HIGAN

agent. As a solvent for grease and
oils, it is an active assistant to the
dry cleaning fluid used. As an emul-
sifying agent, it emulsifies the water
and water soluble dirt normally pres-
ent in the clothes, with the dry clean-
ing solvent. The emulsifying proper-
ties of diglycol oleate are utilized in
many other ways than in dry clean-
ing. For instance if 10 parts of dig-
lycol oleate are mixed with 40 parts of
mineral (spindle) oil and 60 parts of
cold water added while stirring with a
high speed agitator for about five min-
utes an excellent lustering or polish-
ing medium is obtained. This, of
course, can be varied according to in-
dividual requirements, by increasing
the oil content or the water content.
Emulsions of turpentine and water
by means of diglycol oleate are very
interesting as illustrating the two dif-
ferent types of emulsions.

When ten parts of diglucol oleate
are dissolved in 50 parts of turpentine
and 100 parts of cold water are added
with high speed agitation, an emulsion
is obtained which can be diluted with
turpentine or oil but not with water.
This type of emulsion is known as a
water in oil emulsion, the water being
on the internal or dispersed phase and
the oil on the external or continuous
phase, If, however, a similar emulsion
is made, using water made slightly
alkaline with 25 per cent. caustic soda,
the product now obtained can be di-
luted with water but not with turpen-
tine or oil. This type of emulsion is
known as an oil in water emulsion.
In this case, the oil is now in the inter-
nal or dispersed phase and the water
is in the external or continuous phase.

In actual cleaning practice a pint of
diglycol oleate is added to 50 gallons of
dry cleaning solvent. This gives a
sparkling clear, active cleansing me-
dium at a very low cost.

After the dry cleaning fluid has been
used for some time it becomes dirty
and must be cleaned before further
use, The two methods of cleaning gen-
erally employed are filtration and dis-
tillation. In the former case, after the
filter presses have been used for some
time, the pores of the filters become
clogged with dirt and solid soap, and
the filters must be cleaned to restore
their efficiency. Since diglycol oleate
is a liquid and not a solid dissolved or
suspended in a liquid it passes right
through the filters so that only the
actual dirt remains behind on the fil-
ters. Thus the filters can be used for
a longer period without having to be
cleaned.

Where distillation is the method em-
ployed, considerable difficulty is expe-
rienced in the case of solvents con-
taining the usual alkali soaps because
of excessive foaming, This not only
causes the soap to come over with the
solvent, but in many cases some of the
dirt itself is actually carried in the
foam along with the solvent. Since
diglycol oleate has a high boiling point
and does not foam to the extent of an
alkali soap, it remains behind and al-
lows the solvent to distil over quietly

and free from any trace of dirt.
—++>___

To Launch Elastic-Fabric Suits

Sample lines of men’s Fall clothing.
of smooth finished worsteds featuring
elastic yarns, will be shown during the

TRADESMAN

week of June 5. The yarns have al-
ready found wide use in many items
of women’s apparel and a big field in
men’s wear was predicted. Greater re-
siliency of the garments, increased dur-
ability and ability to hold pressing are
the virtues claimed. Three leading
mills are producing the fabrics with a
well known Philadelphia manufacturer
making the suits which will retail from
$35 up. A leading retail buying organi-
zation was quoted as expressing a
strong interest in suits of the new fab-
rics.
a rs

Rugs in Demand for Spot Delivery

Brisk purchasing for immediate de-
livery mark trading in the wholesale
floor-coverings market. Axminster
rugs in medium and better grades sell
more freely than they have in recent
weeks. Stores in the mid-West have
done some forward buying on soft-
surface rugs in order to cover against
possible price advances. The wisdom
of this move is questioned in some
quarters where it is held that plans for
June price increases are losing favor
with the mills. The majority of man-
ufacturers are understood to favor
holding back any changes in quotations
until the regular Fall openings sched-
uled for August 7.

OO

Notion Trade Enjoys Active Call

Demand for notion goods of all kinds
improved over the last six weeks and
on seasonal merchandise producers are
enjoying the most active call in two
years. Better price buttons, buckles
and slides are selling in quantity for
both immediate and future delivery.
Dress accessories and trimmings are
also outstanding. Price advances in
the industry have been limited with
the principal increases applying to ar-
ticles made from cotton and from other
textiles which have been subject to

sharp rises in recent weeks. Both
credits and collections are _ better
throughout the trade.

——_ +--+

Sharp Rise in Sterling Ware Sales

Rising prices of bullion, talk of mon-
tization of silver and the seasonal pro-
motion of sterling silver, flat and hol-
low, combine to send consumer sales of
silverware to the highest level in more
than a decade, Unit sales of sterling
during the first ten days of this month
rose 230 per cent. above the level for
the corresponding period last year. The
high rate of activity still continues, but
producers believe it will subside to
1931 levels when the promotions are
over. All types of sterling, both flat-
ware sets and hollow pieces, are selling

in volume at present.
a —-

Retailers to Discuss Big Issues

Instead of being devoted to prob-
lems of internal store operation, the
mid-year conference of the National
Retail Dry Goods Association, to be
held at Chicago beginning May 31,
will be largely given over to major
economic questions. Among the topics
to be considered are the National In-
dustrial Recovery Act, currency infla-
tion and its effects on retailing, chang-
es in consumer purchasing power, state
sales taxes, the Farm Relief bill, com-
pensation plans and the five-day week.
The speakers will include David Law-
rence, Lew Hahn, D. F Kelly and Pro-
fessor Malcom P. McNair.

15

Hanes Underwear Prices Up
Advances of 12% to 25 cents per
dozen on its line of lightweight under-
wear is announced by the P. H. Hanes
Knitting Co.
union suits moved up 25 cents, wh/le
men’s broadcloth

Men’s and boys’ woven

shorts, retailing at
25 cents, were increased 12'%4 cents per
dozen. Several lines of balbriggan
styles have been advanced by mills 25
cents per dozen, it is also learned. The
Central Knitwear Mills announced
that their bathing suit line is sold up
for the remainder of the and
withdrawn from sale. Mills are work-

ing full-time to meet the demand.

season

A
DuPont Rayon Unchanged

Indications that rayon yarn prices
would be unchanged for the time being
were given last -week when the Du-
Pont Rayon Co. viscose division an-
nounced that it would open its books
on June 1 for June, July and August
business at present prevailing prices.
The trade had been generally expect-
ing an additional advance in price, but
the DuPont statement appears to elim-
inate such a possibility for the imme-
diate fyture. Demand continued
very heavy for yarn, and it was re-
ported that some mills will be short
for June shipments.

has

ee ne ne

From Knitted Sportswear Guild

Announcement of the formation of
a trade group, composed of manufac-
turers producing knitted sportswear
for the retail trade, and affiliated with
the National Knitted Outerwear Ass’n.,
is made by S. S. Korzenik, secretary of
the latter association. An organization
committee met and drafted recommen-
dations for the group, which will be
presented for adoption at a general
meeting of the knitted sportswear in-
dustry to be called shortly. Twelve of
the leading mills in the field are char-
ter members of the new group.

—_>+-__

Various Cotton Goods Advanced

Minor advances on various types of
cotton goods were put into effect by
several selling houses. Sub-count sheets
Col-
ored border terry towels were moved
up 5 per cent. by Woodward, Baldwin
& Co., and similar advances by other
houses are expected shortly. Indica-
tions were that tickings would be
placed on a basis of 13 cents for the

were raised 15 cents per dozen.

8-ounce type soon. Other advances in-
cluded low-end ginghams, which were
raised 44@% cent and bleached mus-
lins, which were put up % of a cent.

—_»~-+___
Survey Fall Silk Trends

Early indications are that satins will
be strongly featured in the Fall lines of
silks which will be opened about the
middle of next month by several lead-
Much confidence is being
ribbed fabrics, including
and Ottomans. If this
vogue develops, it will be the first sea-
son in close to a decade in which the
ribbed weaves will be notalby outstand-
Mossy-surfaced fabrics are also

ing firms.
placed in
bengalines

ing.

seen headed for marked prominence.
—____@¢¢.

In some stores they have a certain

day for washing windows, just once
in so often. In other stores they wash
them when they get dirty, whether it
is fime sr not.

—_2>___
Safety lies in more selling.

 

 

  

16

HOTEL DEPARTMENT

Some Features Which Concerned the
Hotel Elliott

 

Sturgis, May 27—-What could more
naturally happen than that I should
make one of my first stops in Michigan
than with the Gerows, who for the
past dozen years have been conducting
Hotel Elliott in this progressive city?
| remember very well when they came
here from Wisconsin and took over the
operation of the Elliott from C. D.
Farr, who had been associated with it
for a good many years. They at once
came into prominence as active mem-
bers of the Michigan Hotel Associa-
tion and soon after we were fast
friends. When I was back here, three
vears ago, they exhibited plans for a
New Elliott. since carried out, but I
was hardly prepared for the changes
actually made. Hardly a vestige of
the older structure remains, and these,
such as they may be, are well con-
cealed by decorative achievement. But
I am not going to talk about the phys-
ical elements of the proposition, What
I want to tell all my hotel friends is
something about the operation of this,
one of Michigan’s most comfortable
and satisfactory hostelries. The loca-
tion, most of us know, is ideal. You
enter a spacious lobby, furnished sen-
sibly as well as substantially. Easy
chairs, upholstered artistically, light-
ing effects which are the last word in
that particular line, with decorations
in keeping with the remainder of the
ensemble. The dining rooms, two in
number, furnished with equipment pro-
duced in the factories in their own
home town, are pleasing to the view
and substantial. Directly opening upon
the lobby is the regular service room,
but bevond that and of about the same
dimensions is a banquet hall, with pro-
visions for seating 400 guests, and a
beautifully finished hardwood floor
which instantly appeals to the devotee
of the light fantastic. Mrs. Gerow, who
has never yielded to anyone else her
supremacy in the kitchen, though she
has for some time surrendered actual
activities in that department, was re-
sponsible for the arrangements there-
in, incorporated in which one will find
the very latest in equipment, not the
least of which is the abundance of
electrical refrigeration, with plenty of
elbow room to enable the operatives to
perform their respective duties without
congestion. All of the guest chambers,
most of which are provided with baths,
both tub and shower, are not only ar-
tistically but completely furnished.
When I savy completely, I mean they
are provided with every convenience.
When I say this I will be backed up
by the traveling fraternity who know
what it means to rest their weary bones
on comfortable mattresses, have com-
plete writing facilities, perfect lighting,
etc. I particularly want to commend
the Elliott landlord on the arrange-
ment of lighting effects which include:
overhead, side, desk, bed-head and —
not the least important — proper il-
lumination for the individual who has
to struggle with a prolific beard each
day. Bath rooms are tiled completely
and sumptuously. Now, I have pur-
posely deferred for my last topic, the
question of “eats.” Hotel Elliott has
ever enjoyed a reputatien for the
excellence of its cusine, but the Gerows
have specialized on this feature ever
since they established themselves in
Sturgis. I am going to append a
couple of their menus, but while as
compared with those of metropolitan
hotels, they may appear at first glance
to be meager, there is an ample selec-
tion for the most exacting epicure and
it is prepared like “mother tried to
prepare it.” When you ask for a steak,
there it is, a teabone of ample propor-
tions cooked marvelously. Chicken,
offered I think every day, is just as
you like it — done to the queen’s taste.
Plenty of strictly fresh vegetables, fruit
of all kinds; and the pastry — well, I

MICHIGAN

wish everybody I like in the whole
world could have participated in some
of the cherry pie eating contests. Nor
is the matter of preserves, jellies and
appetizers scrimped or OV erlooked. You
will always find them in evidence and,
if in the joy of satisfaction you do for-
get about them, a well-trained, well-
groomed waitress, physically attractive,
will call your attention to their avail-
ability. The Elliott dining rooms have
been much exploited by those who
have patronized them, and are one of its
chief sources of income, though some
operators will tell you there is no
profit in the feeding game. Here are
the bills of fare I promised you: A
week-day dinner at 75 cents:
Chicken Noodle Soup
Cabbage Compote, Cheese Dressing
Watermelon Pickle Cinnamon Sherbet
Broiled Small Teabone Steak
Fried Chicken with Dumplings
Creamed Sweet Breads on Toast
Fried Calves Liver and Bacon
Hot Rolls, Rye and All_Wheat Bread
French Fried Potatoes
Creamed Asparagus
Vanilla Ice Cream Chocolate Cake
Rice Pudding Cherry Pie
Beverages
SUNDAY
A Dollar Dinner:
Fruit Cup Home-made Peach Pickles
Cream of Ghicken Soup
Roast Prime Ribs of Beef, au jus
Fried Chicken Scalloped Noodles
Boiled Sugar-cured Ham, Pineapple Sauce
Roast Loin of Pork, Sage Dressing
Breaded Lake Trout, Tartar Sauce
Hot Tea Biscuit
Whole Wheat and Rye Bread
Mashed and Steamed Potatoes
New Peas in Cream
Lime Supreme Salad, Whipped Cream
Strawberry Sherbet
Whipped Cream Pie Cherry Pie
Steamed Fruit Pudding, Caramel Sauce
Vanilla Ice Cream
Beverages

Some of the hotel fraternity may
not know about it, but D. J. (known
to his friends as “Dan”) Gerow, was a
resident of Owosso for twenty years,
during which period he was engaged
in the hardware and implement busi-
ness, interspersing his activities with a
couple of terms as sheriff of Shiawas-
see county. In 1912 he moved to Wis-
consin Rapids, in the Badger state
where he operated the Witter House
until 1921, when he took over his pres-
ent holding. Mr. and Mrs. Gerow en-
joy an extensive acquaintance among
the members of the Michigan Hotel
Association, in the activities of which
they are outstanding figures. Just now
his friends here tell me he is slated
for the office of U. S, marshal, and
naturally I hope he gets it, for it
might mean added security for me in
subsequent Michigan visits.

I ran across an old acquaintance
here, C. D. Farr, who formerly con-
ducted Hotel Elliott. Mr. Farr has the
agency for Chevrolet automobiles and
is going strong. He, too, was a popu-
lar landlord in his time.

Also I ran across Wm. J. Cannon,
now living in Owosso, who has sold
tobacco for forty vears to Michigan
customers everywhere in the state. He
represents the Scotten-Dillon Co., of
Detroit. Mr. Cannon was a welcome
guest of mine for years when I was
conducting the Verbeck Tavern, Pent-
water, and it is hardly necessary to
state we enjoyed a happy reunion.

“Scribe,” in your commercial trav-
elers column kindly makes mention of
the return of ye writer for a visit to
his old stamping ground, intimating,
however, ulterior motives for such
visit, such as real estate or stock deal-
ing in earthquake insurance companies,
In the language of the Michigan Soci-
ety of California, I can only repeat
their slogan: “I love you, California,
but oh, you, My Michigan.”

During a very brief visit at Lansing
the other day, among many friends, I
ran across Dr. G. A. Blumenthal, a

very old and valued acquaintance, well

 

TRADESMAN

known throughout the length and
breadth of the Nation as a professor
of psychology as well as an efficiency
expert. He has been sojourning in
Lansing for several months in active
service.

 

At Lansing, also, in the license de-
partment of the Secretary of State, I
renewed acquaintance with Miss Agnes
Schelling, who for several years was
active manager of Hotel Porter, the
largest residential hotel in the Capitol
City. It was a treat to again meet up
with this charming individual, who was
also an honored member of the Mich-
izan Hotel Association, looking very
well and prosperous, thank you.

E, A. Richardson and his son-in-law,
Dick Murray, known everywhere in
Michigan as successful hotel operators,
but who now have the general agency
for the Annheuser-Bush Brewing Cor-
poration, of St. Louis, are also con-
ducting headquarters in Lansing. My
visit there was brief, but later on I am
going to give all the boys there some-
thing more than the “once over.”

 

Chas. T. Gratz, who was for some
time connected with the front office
of Hotel Pantlind, and later on with
Chicago hotels, is now manager of
Hotel Gary, at Gary, Indiana.

John Willy, of the Hotel Monthly,
very truly says that “owners of hotel
properties leased to operators, who be-
cause of too high a rent, cannot make
the properties pay under present con-
ditions of travel and lowered rates,
will find it to their interest to adjust
rentals so the Operators can stay in
business. It is well to bear in mind
also that a closed hotel is a blight on
its city, a dead loss to its owner and a
deterrent to travel. True, the average
owner is handicapped with taxes, often
a heavy mortgage, and his is not a bed
of roses by any means; but the one
thing necessary to any community of
any size is a well-ordered hotel con-
tinuously open. The rental figure de-
termines this to a great degree.”

 

Everywhere the introduction of beer
into the commercial world seems to
have stimulated hotel activities. Such
a condition was already in evidence
before I left California and it was even
more noticeable in Chicago. I have

vet to detail my Michigan observa-
tions.

 

Chicago hotels are featuring free
features which they propose to extend
to world’s fair guests, such as break-
fast, no charge for tailoring, a dollar’s
worth of personal laundry, morning

 

CODY HOTEL

GRAND RAPIDS

RATES—$1 up without bath.
$2.50 up with bath.
CAFETERIA IN CONNECTION

 

Hotel and Restaurant
Equipment
H. Leauaad 2 & Sons

38-44 Fulton St., W.
GRAND RAPIDS, MICH.

 

 

 

Warm Friend Tavern
Holland, Mich.

Is truly a friend to all travelers. All
room and meal rates very reasonable.

Free private parking space.
JOHN HAFNER, Manager

 

 

 

May 31, 1923

 

Store, Offices & Restaurant
Equipment
G.R.STORE FIXTURE CO.

7 lonia Ave., N. W. Phone 86027

 

 

ALL GOOD ROADS LEAD TO
1ONIA AND

THE REED INN

Excellent Dining Room
Rooms $1.50 and up
MRS. GEO. SNOW, Mgr.

 

 

 

“A MAN IS KNOWN BY THE
COMPANY HE KEEPS”

That is why LEADERS of Business
and Society make their head-
quarters at the

PANTLIND
HOTEL

 

 

“An entire city block of Hospitality”
GRAND RAPIDS, MICH.
Rooms $2.25 and up.

} Cafeteria ote Sandwich Shop

 

MORTON
HOTEL

Grand Rapids’ Newest
Hotel

400 Rooms -% 400 Baths

 

RATES
$2.50 and up per day.

 

 

Park Place Hotel
Tre-erse City

Rates Reas.r.able—Service Superb
—Location Admirable.

GEO. ANDERSON, Mgr.
ALBERT J. ROKOS, Ass’t Mor.

 

 

New Hotel Elliott
STURGIS, MICH.
50 Baths 50 Running Water
European
D. J. GEROW, Prop.

 

 

 

Occidental Hotel

FIRE PROOF
CENTRALLY LOCATED
Rates $2.00 and up
EDWARD R. SWETT, Moar.
Muskegon a Michigan

 

musmamamasing
—

Columbia Hotel
KALAMAZOO
Good Place To Tie To

HOTEL ROWE

(; We have a sincere
interest in wanting to
please you.

ERNEST W, NEIR

MANAGER

|

 

 

 

 

 

 

 

 

 

 

 

 

May 3:1, 1933

newspaper and garage service. The
railroads, which are endeavoring to
commercialize the same event, seem to
be working from an entirely opposing
angle — to “fleece” instead of “give.”

 

There is no secret in the fact that a
hotel’s service, or lack of it, can make
or break, a convention. You can lead
a horse to water, but you cannot make
him drink if the water isn’t all that his
horse sense tells him it should be.
Salesmen, and those who yet aspire to
the toga, need the stimulation, the ex-
hilaration of the up-and-up, on-its-toes
hotel convention service. You can lead
these boys to a barn in the wilderness,
feed them on hard-tack, and they will
probably go to hades for you. But
make no mistake about it — relieve
those same boys of the irks and irri-
tations of makeshift surroundings and
shabby service, and see them respond
in increased respect and loyalty. They
don’t complain, mind you — these
knights of the grip — but they cannot
help thinking their part. And this ap-
plies to the resort operator as. well,
who looks upon the tourist as manna,
heaven-sent, but who tries to overdo
the “squeezing” act.

 

Hotel Belding, at Belding, under the
efficient management of E. V. McNal-
ly, has recently undergone careful ren-
ovation and refifinishing throughout.
Many of the rooms for guests have
been made very attractive and rates to
the traveling public have been made
in keeping with general conditions.
Manager McNally is certainly awake
in providing real hospitality.

Claude L. Pfeifer, who recently sold
his restaurant on East Fulton street,
has removed to Hesperia for the sum-
mer, where he will conduct a grocery
store and restaurant, catering to fisher-

men.
Frank S. Verbeck.
—_—__» +
Attend Chicago Congress and Cen-
tury of Progress

Lansing, May 29—Make your trip
profitable, as well as pleasurable, by
visiting Chicago the week of June 12,
so you can attend the Congress of the
National Retail Hardware Association
as well as the Century of Progress ex-
position.

The Congress theme will be facing
the facts. There will be discussions of
conflicting prices to consumers; brand-
ed and unbranded merchandise; the
quality argument; good value at a fair
price; the price at which consumers
will buy. The course for reorganiza-
tion of the hardware industry will be
outlined.

Convention headquarters will be the
Knickerbocker Hotel, ideally situated
near Lake Michigan and Michigan
avenue with ready access to the Expo-
sition. Rooms with bath: Single, $3;
double, $5; double, twin beds, $6. :

Group Meetings. The sprng series
of group meetings ran from April 17
through May 5, with a total attendance
ahead of last year. Attendance in order
of number was as follows:

Detroit, Chas. Holmer, Chairman_125
Shelay, Ao | Rannt...--.--->__- 93
Bad Axe, Ford Otis, Sandusky .--- 92
Frankenmuth, W. Bruske, Saginaw 85
Grand Rapids, Jas. De Kruyter---- 73

taeccon: W. L. C, Reid_._...---_~ 59
Petersbure, C. C. Gradolph--.____ 56
East Lansing, Earl Young-------- 54
Flint, Chas. Hl. Miller------- 2 = 49
Kalamazoo, E, J. Hoekstra-------- 45
Port Eluron, Chm Hutton___.---— 43
Benton Harbor, C. L. Cassler_---- 38
Holland, S. G. Verbere—_-__-____- 33
Coldwater, Rollin A. Kerr-----.=- 29
Ann Arbor, Fred R. Meyer------ 22

Miata ee Ee 897

For the fine showing the Association
is indebted to the chairmen and assis-
tant chairmen. Some of the chairmen
personally called on dealers in their
area to stimulate interest. Members
were pleased with the feature talk de-
livered by G. W. Sulley, of the Na-

MICHIGAN

tional Cash Register Co., Dayton, and
the specialty number, “the talking
movie, presented by K. A. Zollner, of
the American Wire Fabrics Corp.,
New York City.

Legislation. For some time »ast and
to come the attention of the legisla-
ture was and is directed toward raising
revenue, The Southworth bill, impos-
ing a 3 per cent. sales tax, as well as
a manufacturers’ and other special
taxes, was passed in the House and is
now in the Senate. It seems apparent
that the Senate will practically re-write
this bill, or offer a substitute consid-
erably different from the Southworth
bill. Efforts of retail interests are di-
rected toward inserting a mandatory
provision for passing on the tax to the
consumer and for making it a misde-
meanor to advertise absorption of the
tax.
Members of the Senate Taxation
Committee (address Senate Chamber,
Lansing) are: Chairman, Henry C.
Glassner, Charlotte; A. F. Heidkamp,
Lake Linden; Francis A. Kulp, Battle
Creek; J, Neil Lamereaux, Comstock
Park; Andrew L. Moore, Pontiac; Wil-
liam Palmer, Flint; C. Jay-Towne,
Notrh Adams. Members in the dis-
tricts represented by these Senators
are especially urged to write their Sen-
ator asking that protection be given
the retailer.

Price Competition. All paid up mem-
bers have received their copy of the
price committe report. This study is
not a flash in the pan. It is being ag-
gressively followed by action that has
compelled interest in this work by all
sources of supply to the hardware
trade. Twice a month the costs to
dealers on a special list of fifteen to
twenty items are compared with prices
at which competition sells the samé
merchandie and where inadequate
margins are given retailers, the matter
is brought to the attention of the man-
ufacturers supplying this particular
merchandise.

State and national associations are
co-operating in the movement to place
the hardware retailer in a better posi-
tion for securing competitive prices.

Good Luck, Lee. Members will be
interested in the news that Lee Swine-
hart, who withdrew from association
work last month, has formed “L. S.
Swinehart & Associates” and will en-
gage in special sales work. While with
the association, Lee put over several
successful sales for members and is
well equipped by past training and ex-
perience for work in his newly chosen
field.

Causes of Bankruptcies Among Con-
sumers. Between 1920 and 1930 bank-
ruptcies of wage earners increased 414
per cent. In 266 cases analyzed, cred-
itors recovered an average of only
0.06 per cent. of their claims. The U.
S. Department of Commerce in co-
operation with Yale University made
a study of the major causes of con-
sumer bankruptcies which contains
much information that will give a bet-
ter apprecation of the problems of
credit extension. Copy of “Causes of
Consumer Bankruptcies” sent for 5c
in coin by the Bureau of Foreign and
Domestic Commerce, 2213 First Na-
tional Bank building, Detroit.

Store Arrangement and Display. In
the past few weeks store plans have
been made for Lee Hardware, Detroit;
Schaberg-Dietrich Hardware  Co.,
Lansing; Midland Hardware Co., Mid-
land. About fifteen stores have re-
quested plans from the Association
service department. These stores con-
template making their changes later
in the year. Plans are being supplied
by the assocition as rapidly as possible.
An unusual amount of activity in re-
arranging hardware stores is evident
this year. Dealers realize the necessity
of improved display.

Those interested in rearranging
should ask for the Store Planning
Questionnaire. On receipt of this sheet,
your association will draw a plan to
scale, furnish complete set of fixture

mares arertemrns

TRADESMAN

sheets, suggest lighting and _ color
schemes.

Your Association service department
has made plans for over 500 hardware
stores, has developed new ideas of dis-
play and arrangement based on the
practical experience of hardware men.
All this help is yours for the asking.
Let the Association service man show
you how.

Stores all over Michigan are using
the Association merchandising pro-
gram. It gives profitable sales ideas,
shows how to arrange merchandise on
display stands and how window dis-
plays should be made.

Last month this page mentioned a
shopping report made in hardware and
chain stores under direction of the
Michigan Association. The object was
to discover the strong and weak selling
points in both stores and to follow
this with suggestions for strengthen-
ing the weak points.

The first point was that of appear-
ance. Neatness was given a rating of
ten points. Hardware _ salespeople
averaged eight points, chain stores nine
points. Two-thirds of the hardware
salespeople rated ‘neat’; three-quar-
ters of the chain salespeople.

People do not expect a fashion plate
to wait on them, but they do expect
cleanliness in clothes and in person
and this is not impossible even in
stores where the owner or salesperson
has to do odd jobs in the shop, unpack
or assemble merchandise. A_ shave,
clean clothes, no smokes, no hat or
cap — and the salesperson can meet
his customer with a smile and a con-
fidence in himself that goes a long
way to inspire confidence in the cus-
tomer. Check yourself and your sales
force, using the following rating. Ap-
pearance—‘neat,” ten points ;“fair,”
six points; “careless,” two points. How
do you rate? Send for complete rating
sheet. Have a friend rate your store.

Harold W. Bervig,
Sec’y Mich. Retail Hdwe. Ass’n.
—_-2--e

OUR MERCHANT MARINE
(Continued from page 1)

The program that is being followed
by our shipping services is certainly
not over-ambitious. We are not trying
to crowd other nations off the sea. We
simply are endeavoring to maintain a
merchant marine that is adequate to
handle a fair portion of our own ex-
ports and imports. It is not unreason-
able to ask the American people to sup-
port such a project. American-flag
vessels quote rates as low as all others
—and give American service. There 1s
no empty “flag-waving” appeal and no
extra cost to the shipper, who is real-
izing that no trader, large or small,
nation or individual, can afford to en-
trust the bulk of his delivery to his
competitors.

With the whole-hearted support of
the American people there will inevit-
ably be less need for Government aid
to our shipping industry than there is
in the face of some indifference that
prevails in a few quarters to-day.

Certainly we should do our travel-
ing in American vessels, whenever it
may be commercially possible. We
Americans should do what we can
within the bounds of prudent economy
and sound business to promote the use
of our ships in carrying our goods to
foreign markets. It is equally incum-
bent upon our importers, however, to
see to it that American ships are em-
ployed, wherever feasible commercially,
in bringing foreign goods into this
country. After all, it is the buyer who
pays the freight, and every importer
of foreign goods, especially the bulky
raw materials that are so essential to

17

many of our industries, can play an
important part in insuring that Ameri-
can ships on regular services to the
countries where he buys his goods get
at least their share of American-bound
cargoes.

Thinking Americans will appreciate
the dangers inherent upon our allow-
ing ourselves again to become depend-
ent upon foreign transportation agen-
cies alone for bringing to our shores
the materials essential to the operation
of our industries. By maintaining an
adequate merchant marine we should
not again be in a position where pro-
duction in the United States can be
threatened by quarrels among other
nations, in which we ourselves have no
part. This is not merely patriotism, it
is intelligent and proper self-interest.

Thinking Americans should realize,
too, that by using American ships they
are saving jobs for their countrymen
-——a primary consideration in the minds
of all of us, especially at this time. At
the risk of repetition, I want to em-
phasize again that it entails no patri-
otic sacrifice to use American vessels,
for our lines are able to stand on
their merits in competition with those
of other nations, with respect to rates,
speed, up-to-dateness of design and
engineering, and regularity and quality
of service.

One important factor in that quality
of service is the efficiency of the crews
—and I must not fail to mention that,
in promoting this efficiency, an inter-
esting part is played by the American
Merchant Marine Library Association,
which furnishes good reading matter to
the seamen. Under the able leadership
of Mrs. Henry Howard, this national,
non-sectarian organization operates the
greatest traveling library in the world.
It furnishes carefully selected libraries
not only to most of the merchant ships
sailing under the American flag but
also to men serving in light-houses,
lightships, and isolated Coast Guard
stations. This fine undertaking is sup-
ported wholly by voluntary contribu-
tions of funds and books. There can
be no doubt whatever that it is doing
splendid work. It is one of the numer- °
ous factors that make for the sturdy
upbuilding of the morale of our mer-
chant service.

The United States has an investment
in its merchant marine, just as it has
in other forms of transportation. Let
us protect that investment. Let us see
to it that the American flag never
again is crowded from the trade routes
of the world.

Julius Klein.
—_~+<-+.__

You can tell how much of a sucker
he is by the height prices much reach
before he will buy.

HOTEL

CHIPPEWA

MANISTEE, MICH.

Universally conceded to be one of
the best hotels in Michigan.
Good rooms, comfortable beds, ex-
cellent food, fine cooking,
perfect service.

Hot and Cold Running Water and
Telephone in every Room.

$1.50 and up
60 Rooms with Bath $2.50 and $3
HENRY M. NELSON, Manager

 

 

¢,
e
“e

 

 

DRUGS

Michigan Board of Pharmacy.
President—J. W. Howard Hurd, Flint.
Vice-Pres.—Duncan Weaver. Fennville.
Director—E. J. Parr, Lansing.
Examination Sessions—Three sessions
are held each vear, one in Detroit, one in
the Upper Peninsula and one at Ferris
Institute, Rie Ranids.
Michigan State Pharmaceutical
Association.

President—F. H. Taft, Lansing.

First Vice-President—Duncan Weaver,
Fennville.

Second Vice-President—G. Hi. Fletcher,
Ann Arbor.

Secretaryv—R. A. Turrel, Croswell

Treasurer—Wiliam H. Johnson, Kala-
mazoo.

 

Fewer Restrictions Upon Physicians
in Prescribing Liquor

Monday, May 15, physicians have
greater latitude in prescribing medi-
cinal liquors for their patients. As
much as 30 days’ supply may be pre-
scribed at one time, and in excepticnal
cases the supply may be for 90 days.

Regulations to carry out the Act of
Congress of March 31, 1933, were is-
sued during the month by the Bureau
of Industrial Alcohol with the approval
of the Secretary of the Treasury and
the Attorney Geveral.

Prescriptions will no longer be re-
‘quired to be written in duplicats, and
until Jan. 1, 1934, physicians hoiding
permits and authorized to prescribe
liquor will be furnished books contair-
ing serially numbered original and
duplicate blanks, but the latter will be
used as originals.

Each prescripiion must
kind and quantity of liquor prescribed,
name and address of patient, with
other information, and must be filled
within seven days. Physicians must
maintain a confidential record showing
the ailment for which the prescription
is issued, but such record will not be
disclosed except in a court of equity or
where disclosure is required in con-
nection with enforcement of the Na-
tional Prohibition Act.

Retail druggists will no longer be
required to keep duplicates of pre-
scriptions, nor to report the names and
addresses of persons getting prescrip-
tions filled, but must make a special
entry in reports to show the filling of
any prescription calling for more than
one quart of liquor or one fallon of
vinous liquor.

Another set of regulations was is-
sued during the week by the Bureau
of Industria] Alcohol, for the manu-
facture of wine and fruit juices with
an alcoholic content of not mcre than
3.2 per cent. by weight. This carries
into effect the provisions of the Act
of March 22, 1933, authorizing the sale
of 3.2 beer and 3.2 wine and fruit
juices,

show the

The regulations prescribe the quali-
fications of persons who propose to
manufacture and market this wine and
fruit juice. Regulations on beer have
been in effect for some time.

All manufacturers of such wines and
fruit juices will be required to register
with the Bureau of Industrial Alcohol.
A Federal tax of $5 a barrel will be
assessed. Labels must show the exact
contents of bottles or other containers,
and if the wine or fruit juice is car-
bonated, must so state.

The 3.2 wine and fruit juices may be
sold by dealers without obtaining a
permit from the Bureau of Industrial
Alcohol. The Federal internal revenue

MICHIGAN

Pins

tax imposed upon liquor dealers may
be paid by dealers in wine.

Dr. James M. Doran, Commissioner
of Industrial Alcohol, believes that a
shortage of beer still exists and prob-
ably more than a year will elapse be-
fore supply balances demand. Because
of the shortage, “5-cent beer” is not
in the immediate future, according to
Dr. Doran, and will have to await the
increase in breweries and beer output.

Explaining how 5-cent beer could be
possible, Dr. Doran points out there
are 496 eight-ounce glasses of beer in
the average 3l-gallon barrel of beer.
At 5 cents a glass a barrel of beer
would bring the retailer $24.80

Seer is now wholesaling from $12
to $16 a barrel, and the wholesale price
eventually should be in the neighbor-
hood of $13 a barrel, including the tax.
The retailer selling at 5 cents a glass,
therefore, would have a $12 margin.
This is ample profit if consumption
and production are large, according to
Dr. Doran.

——_-+ 2
Favorable Impressions Build Business

Mental attitude, personal appearance
and manners are important factors in
selling foods and refreshments at the
soda fountain, or for that matter any-
where in your establishment.

Because you are handling items con-
sumed as foods, it is essential to ob-
serve all the precautions and niceties
which would be expected of any food
salesman. You are dealing with cus-
tomers who know a great deal about
hygiene, sanitation, food values and all
the modern notes that have recently
come into distribution of food.

Observe these little points at your
fountain. They go far in creating a
good impression upon your customers:

Appearance—The first requisite of a
good fountain salesperson is an attrac-
tive and pleasing appearance. A smile,
a friendly attitude toward the custom-
ers who come into the store, a clean
and neat uniform or apron, all help to
provide the background for the sale.
Appearance is very important.

Cleanliness—Very closely related to
appearance is the matter of cleanliness.
Cleanliness of uniform or apron; clean-
liness of person, including face and
hands, hair and nails, are vital to the
success of a soda fountain and lun-
cheonette and to your success as a
salesperson,

Customers are very particular aboui
the hands that touch food, and more
than one sale has been spoiled and
many customers lost because of dirty
finger nails or uncombed hair.

A daily bath, clean uniform, and fre-
quent manicures, are essential to the
selling of any sort of foods.

Health—Keep yourself in good phys-
ical condition so that it will not be
necessary to stay away from work.

If you get sick, stay away until you
are well. Customers do not like to be
served by salespeople who are not
well. Colds are especially annoying to
customers, and no one with a cold
should either approach a customer or
touch food that is for sale. Any possi-
bility of contaminating food should be
avoided.

Keep yourself in good health by ob-
serving simple health rules. Get plenty
of sleep, as much fresh air as possible,
and regular, nourishing meals. Keep

TRADESMAN

yourself clean and be free from fatigue
and ordinary’ illness will not trouble
you.

Health is a most important asset in
our modern business, and is worth
every effort needed to preserve it.

Don’t Be Lazy—You can be men-
tally lazy as well as physically. Keep
your mind and body active as much
as possible. Don’t get the “It can’t be
done” attitude just because you have
never done a certain thing.

Look around you and see the world
in which we live and make up your
mind that nothing is impossible. Then
go to work and keep your soda foun-
tain busy.

Watch for new ideas and sugges-
tions for selling the products of your
soda fountain. Watch for new cus-
tomers whom you may get for your
store by unusual and intelligent selling
and service. Build for the future and
forget the past. Laziness is a habit
that is easy to get and hard to break.
Beware of it. Build up for yourself

 

May 31, 1933

a store of mental and physical energy
so that laziness will not become one
of your habit.

3e Truthful — Don’t make absurd
and impossible claims for the food you
sell. You have plenty of good, strong
selling points.

Don’t make statements that are not
true, or promises that can’t be kept.
They can do you and your business
much harm.—Northwestern Drugg'st.

——__>- > ____
Blackstone Sundae

In a long double dish place two

scoops of chocolate ice cream. Over

the ice cream pour marshmallow sauce,

arranging a few chocolate covered al-

monds on top. Finish with a dash of

whipped cream and cherry.
i

Temptation Sundae
In a melba glass, pour some crushed
strawberry fruit. Add a small scoop
of vanilla ice cream, marshmallow
sauce and strawberry ice cream. Cover
with marshmallow sauce and arrange
about four frozen strawberries on top.

 

PUTNAM'S
ADJUSTABLE
CANDY
DISPLAY
RACK

Strong, Light,
Attractive

Occupies only
15x34 inches of
Floor Space

Six Hinged Lid
Glass Top Metal
Display Covers
With Each
Rack

Jobbers
Supplied by

JUST WHAT YOU HAVE BEEN LOOKING FOR

 

PUTNAM FACTORY

National Candy Co., Inc.
Grand Rapids, Mich.

The Up-to-date
Way to Sell
Bulk Candy

20 Varieties of
Fast Selling
Items to Select
From

Average Weight
of Candies.
12 Pounds

YOUR JOBBER
Will be Glad to
Give You
Details of This
Unusual Offer

Makers of
GOOD CANDY
for 65 years

 

 

 

and staple items.

Grand Rapids

 

OPRING AND SUMMER SPECIALTIES

Marbles, Rubber Balls, Jacks, Bathing Sup-
plies, Paint Brushes, Paints, Oils, Wall Fin-
ishes, Varnishes, White Lead, Enamels, Soda
Fountains and Supplies, Golf, Tennis and
Baseball Supplies, Indoor Balls, Playground
Balls, Sponges, Chamois Skins,
Electric Heaters, Electric Fans, Goggles, Pic-
nic Supplies, Lunch Kits, Vacuum Bottles,
Food Jars, Therma Jugs, Insecticides, Seed
Disinfectants, and thousands of other new
All now on display in
our Sample Room. Come in and look them
over. Everything priced in plain figures.

Hazeltine & Peckies Drug Co.

Cameras,

Michigan

 

 

 

 

 

 

 

 

 

 

 

 

 

May 3
31, 1933
Int T
Oo em
one a thi pter

OU nN Co
gla ince twel cktai

ss I of ve- ail
one valf f gre ounc

1€ ou 2 enadi e gl
wit nce wit ne sv ass
Cola ton ee asoed 1c Gling Rear MIC
of rs will di oT oe ice me see DAES HIG
orange be se water and fil Add the te to be d or th =>
Ze ic separ : 2 g on xtb evo .
canon tbe sr i. oe TRA
ta a op witl leat 2 stir tog an e it wa was pr this le e DES
a 1 : at s : uch,” s escri :

oe cadilly a | rane ject in MAN
of OnSee twel Pun ee eren ney 4 7 nended # and i WH

; one-t of lit ‘So - otk ae fo nd hy -xtbook das © a OL
abil o. aneags ne ei ay oo tenons in ESA

) dle ea Pp: ass cn arcoti e wi ssons i
gs fruit ion and en ‘a draw oe year ues) oe of . due - Price LE D

slice ate Bal on e jui f th + , fro i alcoh ref- woah s qu R
Oo e of rd gl eo ice ir yea om Ww ol B tic, Aci ot

n tc pir and i ass unce st ye r of the 1 veek and oric , No cid ed ar

op. reapple chipped with : of in ath = of ear e ot the oxtal Pow. Ib. 06 e nominal, PRICE
and ie = ar- Ww , ih xh s ing g oO _ Gi olic, X + Or @
ee Se € =e en, as school, throu f the ce 08 9s based CU

. Into a Mi en es nt eae ahs ai or 240 " the uriatie, Go sib. 36 g 2 ie 2 ea on ma RRE 19
DU < n ; ry Wd 1 : rded’ € an ae ---- 38 og ¢ arbe m r
o of tween Rickey , .. atone ee > and school ee a L, 35 @ 2 aoe ket the d NT

ct io unc ese | y; if trutl suct ic. =e fc. I. ———- ie 2 -gou i 4

chi e e ¢ e - aw f eve a 1 re ulph i. % ans 8 irds le of i
1 ce itl es aw t al some is li —_— 5 @ Powd., Ib. —- , 45 u , Pu.,l
t ; Sy e 1 Oo . 1 2 ! Cc lb
op wi Flo 1 git syrup. “ one r or i ways f € mo ut. I line Dena a a 25 Arabic, ae G tae esti . 1 155G@
ith a g at a sc oapiee ah Then | Many in spirit ully at rece n fact er oe : a Arabic, oA ib es nk wa. ae ob 20
sree scoop e bee 7 of , sa yey nt o , 3rain oe a 0 rabic. so c., Ib. @ 80 Lav. Flo Be 30 1 25
O n ch of mi and n revi the says D yed ¢i nes, rain, Gal. —- it ‘agaiie, aa! a arte i. dws 20

n er n : al Vis : law r itl d, Ir ee AG. bi ra b. ( 0 n ar lb 50 wd 20
bo ee Sherb ry: int ice eee a0 in ae a i oder in is ote ea “2 e Ae hs @ 30 Mustar o a 3 “vu 7
uae y pi r ries ro of ore ie 8 Ss. Pp mp -P == 50 D5 G ‘oeti 2 . 25 @ 5 O stard. ia. 5@ v0
a ll pine grap et ] es. Vv . th rec 0's owd. Ib otas @ 00 uaia ida b. o 35 ran rd rue 1 35 15
full oe apple e jui aws t witho e Stat ent y Ss hav . or Gra. h, US 60 Guaiac Ib Po., lb. pi 35 Cee cart, ozs 5@2 D0

é y es K iac ; a a 40W a iga / 5S a. 02 : 2:

glas Add syr ce, oO cel o thei ut tl es ears e Cc ra 05 P ica ft a es 50 it nu Sw. ozs @1 2

ss wi pl yrup, jui ne it 1eIr 1em , Or s an one A -» lb. Kind Ib oad 5@ & Pe >, m, s Ib. 3. Gs 50

ie you with —. ee s ounce fio ete ; ee have oie ao ta sche 9 2 Myrrh eee aS @ Pe aa 3 0@3 &

syrup, i are in s shav Ho bo this s in a | added _ ey _ Ib. 0 yrrh, Ib ib. 70 hoe ral, 1b. 1 =
is , inc usi soda ed i half oks s ye the he sucl kes poo 6 @ She Hy, Po co A @ R se, ge b.. 2 00@

at rea ng . ice g s on ar s la mos ah uri can - 05% 1 ia Ge. --— @ 90 a. | Tbe 3 754 1 20

fre han se t ali and rad pl _ speci w of st r ace a @ a Ryprekebe 1 00 ee pe | hee

s d, he igh es lys ifies Sadi Ce uri e, L b.- 5% 13 evauia range, @ nseae Sn ce 75@ 20

h min deco quan pine the h 4 to 8 iology s that ndiana pba a Ib. 20 +4 13 on @ . Sa iawers. an O28 o2 25

Oo t. rate tity ap coti arn mus i an th ’ ate a., 1 . 18 2 lla , Ib oe 15 75 and rs, . §@ 50)
ae a: : in Pe vec ist incl d hygi ce ee Po - i. 08 @ 30 “_{oone’ white, 7 @ < alwood, - =
roblen a bees Pp pra s oie a oon 2 O30 ee 5 @ 2 wav ee 1 00@1

R ’ ay thi renses vid alc eri r ae ic 30 XN ey h , 3 5 ee Gis lb ae: q 50

KR Revi of 118 Ss 6 es oh ial Fi paik Soi No. 2, bbl 30 @ fae - — 8 004
oe Liquo —* a ee = gia ia on Fin Ca Balsaime Pow. os @ 4% § true, Ib = 4 5004 75
the m i r L y Ch ae 8 . ers au sus nNar- P ’ cL roe 20 ~ 1b Soe 60@: Spear oo lb. Ao) @4i7
cha Nati n te aws ang De Bur faill pensi eru eR. Ib 50@ Po ss eo 00 os : -16 .
sae ees spien es in He are eau of P re te Boe Tolu, Ib. ee ae — a aoe a Thyme ib, Ib. 1 Seas &
; he n th ras | in tl oes rent of Prohi vice 7 oe _* Soa 0 oe y @1 50 sv ne -- 2 @1 2
i ch e li yee 1e s A diges yt rohibi : aes 17 @1 00 4s Lo aoe we ed, eg 00wW: 20
n maj ange iquor © teui chool S Icohol st of Justice ition at Barks 1 ae aa be ose, Hops 5 @ Vinter Whi. ib, li 5004 40
public jority which } laws. ived — ese a Co Stat ee the co ” @1 8u P Hydree ressed 40 no green Ib. 1 lb@1 00
acc sal opini nas oe ols.” I yerene e la shed i seaaed . Pound ccaae Fe : ere ue, 25@1 80

ordi e io co i n : ws i Saigo ie 25 Ve ; en : W yn. ll lb. 5 80
Cc rding of li n co me to as calle that und s entitl : Saigon, ie @ oe = @10 Worms ae 5 40
pias ig lag es ncernin pes oo. public the F Em, Ib. Po., Ib. @ Lb.” gross . v0@2 »  Wormwoo “——— 2 isqa 20

Fd nt i re rin g m sid e f ati ubli E 1 a i @ h . gros 5 p27 ood i. ee o

‘ducati in Jat gs wi a peré e ac on 1 elm aa “ae lad Dae i 00 Cas d, Ib. oe oa
hon ae ertil Hema - oe al ae a sae tas atten- oe, - Ib. 40 @ én ge “indigo 00010 80 a che Hews S01 4 e
to education a new e of a Ropers. period all ot! v. ae each 3 States Soaptree, pe = @ 60 l’ure Insect Po ; 50 Gocoaiiut leavy 5@d ra

i. : slide ong ne Offi = ey oe sche n, to seep o ptree, ty i 45) q a Nita - Powder 25 oarewian, b. = ae
aes bas ng the in regard out by ecariee i a ok exclu. Cubeb ‘Ber m2 88 powd tb pone Lard Seed gal. 4 33
. e ac y pupi am i th c, f . 4 eb, b. ries @ . & Gran at 35 said. Na a 0

alo has decad ect g tl pils 1s ae or nica, Ea 30 Bx Gr a 5 li Na s. 0@
ng be e s of re te s of pres eh a iper . a xu oo 7 Lnseed 9. —_ cant 50

ha thi en , Says pupils achi all sent ours i Ib @ p ile cate . 2d 25 aoe . gal 1 nd
ve ak need s Dr thei s to ing of grad ed, carr te ee : 75 a — io “— cd. teil : i ee bn
tio not | ne, f f . Ro ieir_ con pres of th es, S arrie oo = @ 8 ore pasties 36 eatstu OW ae 25q01 40
n yee or or S gers a co ese ey sun d ue Vitri @ Q afe es ee ° ( 2X Ur: ot, , 2 75 1 40

of n al sch S Ic nclusi nt i yea amari Pp a rio} 20 = ib 15 = s ul. 75@
publi thei abse coh solne ohol usi in di ra ariz do _— 0 , (24s) | 50 @ ia 18 SS

ic Ir nt oli ing SV a ons diff nd aski a rx Bor 06 Bu 24s) b 40 @2 Mil: : wW 93
t a sa , bu ic =e yste nd as e sk ta ax @ ck b 00 lalagi —— YS
ers Ngee : nies the eee ae narcotic to ie. oe Pound pa 06 15 iueuu, ie 1 bu Sperm, e gal SO@1 :

situati O Sd ali : 1 s eff ns se st @ x. chu PE shor ty VT: , Bal. 25 <3
Poin vation de them oo ie eg f o ee of — Camp -- 04 : sage, ee long @ en “23 ov@s wv

oO eci hi oO Oo — se ulk,. i 5 a ak 1. 1 5
ol wi nc cide whi of ot 4 ger legi 1un aed pho @ pre: pose : yw v nal l. 25G v
cu . wil onc : dl ch the : S Sd gisl ° lan Russi Cc —-<- r 10 S ress Ose ib. 25 e, --- anne 29@ 1 “
2 prienin tc. erning Ne al- oe an ays, is ation hee anthari Seer sed, % 25 : 6uU Ga eae i5@ 50
hae _ nena i. eff its _ ag of eral te mentio nese, Powd, = “5 Soe ounces Ib wo a Opium ne =
plai ired in a di : ects . ir h inte Oo . : ned Cc awd a ina & SS . w Yee ie = $1 m 2 D
ns b all b it10 s of an e eff alf mp indicati ? rayo d. @: Alex: G i vder, oz -40; ou

to _ M y | ut nt I d ect cen era cativ Ww ons Cha 3 50 Vi xan rd, w 0 _ tb. r. ozs.. § 7
t os aw fea < oO soci u tury ne vie hite, ik @1 in driz 8 Gan Zs. , wei
oe an _ thes Be Ro ae th is oo ae rene pee _dustless, do = Zee r 50 vs Ib. — jito, v0
e it h 1 ee nd nch . dee Uv: Ue lb SS @ oe oat mi
subj av betw laws gers e evi m e indi of Co. oe a bi . 20 6 ai 1.4 50@:
ject Wave veen s d S ox t evil ore ndivi Pre mil. owder @3 Ursi, i, 25 Ww GO Po ee Se: ”)
18 ate oD awk | forei idt P cipita Ib er once si, bd. me 30 und Pa 17 00
Th swept of legi 80 ba en in reibl tal | Whit itated, : 6 00 Chl Pg W 3: oo 50@

ae th gisl ; and ck of t . Rog ten e fr Seen T ed, 02 Cl orid Li . 1b 3a Bk: a ine 20
whi rst eco atio 188 he ers, i per emi ite. lu lb lb. 1 %@ lori e, im ; a ack Pp fe 00

ch j St unt n 9 th ma 7 1S tl anc inde . lum . 2 10 ide med 8 @ ted Ee ap Ub%
to b , in 1 ate ry on - e eff teria he cl e, a r of Po p. Ib. 14 @ 1 Po | levee. d g wi mpeg per @

e 882 to ac : his sta ects 1 us chara ccordi P ds, Cap: b. 03 @ 5 und Lyc rge, z. lite, gre — a 16
a | sd t was V oo ca saat owder. os Bi ca, tt epodium eo td. Ib. 2 @ 45
whi y h its to th ermo scho mad hol structi nuch Wh Lol oe “et ~-- 37% “ — h Burg 4€ @ 55

ch physi publi e | nt ger ol : e / oM tio Pp ole Cc = @ c rb s gnesi VAT) A ans rgu @ a
the i _ siology ic sch peas A ated ao orally any o n on hee loves @ a Carb., ie a @ wu Aakas paiuc * Dp 45
land ects give a and ools “el S —— a sets cee , or by f the on d, ate 30 Uxide, Pwd. lb. @: Auber, Viainytb. .

sa of a cial oo e- rack eC ys, b e highly bo nce Cacaia 35 @ ide, tea., Ib. 15 as ana Wend sib. 12 6
sy nd Icol pr yg Kc aus ut t ghl ok - ocai 25 lig | 15 @ ;: +ily weer Ib 12

stem.” narcoti nolic d ominen sari more : the se of th hey oe ene = “ooo aT @ 40 Pound — ib: ¢ = Snow White,” ee e *
B cs, rink ce t ; nan tea thes re & anes ppe 43G@ a : 15 P hite = a 1

y 1 upo Ss. sti oO —T n achi stro exa cnt te ras 13 P --- hol @ so Bar last te, Ib 20 @ 9

tori 890 a the stin he nere nee ng f &- ed. lb. _ PE ee —— 75 ppt er hae 22
ies all b ch ue bla edu bias. whi eeli Pou Cre: i 03% nd Rievcnas 4 67 ie Paris 22 25
practi ad ut 1 um me f See eae a a 3 O ise 1@5 (a is ene 21
ctic pas 0S an Ro or rs ed ee Ta @ , oe em aaa ent i
tor ally ssed | tate gers wha were to Po Cc oe rtar 15 a cces Mor ey on Li usti a al

y- all aw s an consi ; ! t th no und utt -- 22 ial phin 25W iqu ic, s ota - 03 @5 75
be In 1 of S Of at sid or t ey t t wh = lebo en oie . 1 33 o t'ks,lb. he

studi 6 whi a tl erri e era he au oO Y ---- ne 35 as - » db, »ib
ee ‘ States ich w ve subj = dge ot ble de “wa ght,” s Ily to a obextrin 40 oe Mustarc @10 gcote P oS :
da ether jt “all slit ecbice ae rimental the _ ne - ae | Dr ite Corn, Ib. < rT Me 5 ow, @i2 96 Wicarbo Potassium ae

aw itv pupil apyeet A b al pl ects sif le Gee. Wi rn, | . 06% it Ib . po ars 40
‘tb as no was to sina was h etter jarma s of a ted | ime bia H Ext b. 07 @ 1 i i: 4 Bromide, . 60

s c , ; Mtuaae: 45 a ide, Ib - @

e tau t made he at 11 scho to ave in found cology Icohol knowl- we oe @ fe Feta Naphthal 25 @ 50 Carboni lb Ib. = @ 96
x thoro ght in clear udied ols.” tation recent RGod 6 ca Exp rice, P" a hg : e, Ib os @ 35 borate, —  S 35
9, tea ughly the sa . In 21 chased Briti s of year of fac furnisl - 3 a, Ib 99 @ Pou ee 06% aacd ‘lb — © @ be
knowl — ‘: as other me — it was rene 7 ae such ts, a 1es Cae Flower 50 a 833 ee S a RY 15 ata lb og yw =
hol edg npre subj ner , th edi ject sane we Ger — 60) <a 15 P ida eg - 17

d ew pared i jec and vie en cal as pre aman - 50 Po ik. erma in a @ 2

Te certificate = Pe this — in (Vie e the Et al Research of Te Saffron, - o.& Powd Nux Vom e= agaist 2 3 23

xtb Ss. : icto * ff nt sy 1€ am * . ee ered. lb ic 5 ed e, &, ~-2 70 28

tar ook ep eld a rG TEC syn Co Ss eric al @ d ls a 0 Y ib is: @2
ya s ermi of nd M oel t of A 1posi unci pani an @ «on Oil Ib ellow, Il + 38% 93
fo nd hi ada itted Man” anc Al sium, ‘ il, F ish, ¢ Ib 9 cna we 3 @ <i wi
rth igh pted to ers b z, 1 coh rR Po ethan a0 . = : ss 5 @ a Q x 80 3
comi -sch to (Th yH 931) ol o e- und aheehus hea enti -_ © “a = @
ing ool bot Thi eM ave » a nM = hyd 55 oe al . vnees 50 9
. In gra h e his i ac : n E nd ‘6 an” Po FE Lees e, 8B @1 Swe: art , OZ ., a Ch @ 0
some Le beer sulted ‘uation, Dr oe Alcohol <a = ae 65 out tay as. a a. gas ips__ 60
tate e soo; kn arg n, D om and Po a arth 20 Amber. Art. | Ib @ 50 zz. Ca Guinin <a ;
s th on ow ely r pa oth- un --- oe «I . 1:10 gaye 2 2
e le y if . Re ny v d Ge 06 A er ru bs 10@ 30 E ‘ ne @
aaa His a on oe he a sé Loth- ok, Bro — 10 aay. oe 00g! 35 Epsom, 1 oe ”
s . — Bay. | : aa 25 oe -_.
ound w th the eart = Gro’d G gay, Ib. ~ systray @ 5
ati ere j eff h Aces masa Br lue Cz rgamc¢ Se. 10 00 sun Ss, = 6 51
tion of G©-18 2 ects of of sifted Whi . Dark Ib 65 Cajeput. | Sa 1 anes 75 tan. lb 03%@
fa vail al Whit Fla = l . 20 Gace - Ib 'e 3 00¢ 14 itre or fi, coe 1
is Hable 4 ce White Ga. ib. x g 30 Cassia, S‘d a : 500) 25 Xtal — %3 @ .
better na 2 S& if 27% @ 2 eae . USP, ib. 2 5002 00 Rachel oa peed 03%@ 10
f oc ——c @ 35 pow eat, ib. 2 65@3 00 Rachelle oe ie
‘ Ses 36 a ast. Si er a“ a Ee
> ---- x - 7) . ig . e
ound Gly _ 42% 40 Cloves. Ih es @2 00 Ash eee 17 @ Me
oe cerine @ 50 Croton Ih. joe 1 0@ Hiessan Sade. eae 30
----- Soe Ib Te 1 25 Cau bonate, ’ @ o
eae ae 05@ Gg st ate ih 8
% ig a. 1 75 1 conan e 0
@ 3 Eue eron . C4 TAM? 40 P posul Co’l lb 3 @
5 EF alv ’ in oC@4 95 hos lph se Ib 03
en pt 0C@4 s ph it b %@ 10
nel us, Ib a + ae = alee &, lb. 08 @ 10
See a 35 Xtal.,” ip. 2 15
2 60 aie oe --- 0 28
, Sol. Ib 7
Gal ow . 12 @
lon Tu al %4@ 12
s rpe . 40 2
aoe ntin @ 0
see a 50
71

eer ee

 

 

MICHIGAN

GROCERY PRICE CURRENT

The prices quoted in this department are not cut prices. They are regular
quotations such as jobbers should receive for standard goods. Because of present
day uncertainties, sharp buyers who are in good credit may sometimes be able
to induce the jobber to shade some of the quotations, but we prefer to quote
regular prices on regular goods, because cut prices obtained by duress or under
force of circumstances never accurately represent the actual condition of the

market, which is the proper province of this publication.

 

ae

 

 

ADVANCED DECLINED

Raisins

Prunes

Salmon

AMMONIA BREAKFAST FOODS Pears
Kellogg’s Brands Pride of Mich. No. 2% 2 25

Parsons, 32 oz. ___.__ 3 35 Corn Flakes, No. 136 2 50
Parsons, 10 oz. __.__ 270 Corn Flakes, No. 124 2 50
Eareons. 6 oz. 20 Pep, No. 224 2 00 .
Little Bo Peep, med. 135 pep, No. 250 ________ 1 00 Black Raspberries
ones Bo. Peep, ige. oa Krumbles, No. 412 ___ 1 35 a 2 55
re ee eee ee a a lao of Moh. NG. 8. 2 Ss

APPLE BUTTER

Table Belle, 12-36 oz.,
doz.

BAKING POWDERS

Royal, 2 oz., doz. ___. 93
Royal, 4 oz., doz. ____ 1 80
Royal, © oz., doz. ____. 2 20
Royal, 12 oz., doz. ___. 4 37
Royal, 2% lIbs.. doz.__ 13 7€
Royal, 5 lbs., doz.____ 24 50

Pra)
avid ©

APY
Cra)
Ses

Crete OAc]
etre;

 

4 doz. in case 3 40
4 doz. in case 5 20
25 oz., 4 doz. in case 8 80
5 2 doz. in case 7 00
.. 1 doz. in case 6 00
10 Ib., % doz. in case 5 75

BLEACHER CLEANSER

Clorox, 16 oz.. 24s __ 3 2

Clorex, 22 oz:, 128 _. 3 00

iArvie, 16 oz., 12m .... 2 15
BLUING

Am. Ball, 36-1 oz.,cart. 1 00
Boy Blue. 18s, per es. 1 35

BEANS and PEAS

100 Ib. bag
Dry Lima Beans 100 lb. 7 50
White H’d P. Beans__ 3 50
Split Peas, Yell., 60 Ib. 3 95
Split Peas, Gr’n 60 Ib. 5.00
Scotch Peas, 100 lb. -_ 7 00

BURNERS

Queen Ann, No. 1 _. 1 15
Queen Ann. No. 2 __ 1 25
White Flame. No. 1

and 2, doz. ________ 2 25

BOTTLE CAPS

Dbl. Lacquor. 1 gross
pkg., per gross _..._. 18

Bran Flakes, No. 602 1 50
Rice Krispies, 6 oz... 2 25
Rice Krispies, 1 oz. _. 1 10

All Bran, 16 oz. --.. 2 25
All Bran, 10 oz —_... 2 70
All Bran, % oz. ____ 1 10
Kaffe Hag. 6 1-lb.

Cams 22 2 57
Whole Wheat Fla., 24 1 75

Whole Wheat Bis., 24 2 35

Post Brands
Grapenut Flakes, 24s
Grape-Nuts, 24s
Grape-Nuts. 50
Instant Postum, No. 8
Instant Postum, No. 10
Postum Cereal. No. 0
Post Toasties, 36s —-
Post Toasties, 24s —-_
Post Bran, PBF 24 -_
Post Rran PBF 36 --
Sanita 6-192

DODD BY bo pot mm OT 68
bo
on

Amsterdam Brands
Gold Bond Par., No.5% 7 50
Prize, Parlor, No. 6. 8 00
White Swan Par., No.6 8 60

BROOMS
Quaker, 5 sewed -_-. 5 00
Warehouse —_._.__. 5 75
Rose 3 2 50
Winner, 5 Sewed ---- 3 70
Whisk, No. 3 2 25

BRUSHES

Scrub

Solid Back, 8 in. ---. 1 50
Solid Back. 1 in. ---. 1 75
Pointed Ends  —--_--. 25

 

Shoe
ee 2 25
Se 3 00

No. 4-0
No. 2-0

BUTTER COLOR
Jangelion 22 2 85

CANDLES
Zlectric Light, 40 lbs. 12.1

Plumber, 40 Ibs. ---- 12.8
Paraffine, 6s -.------ 14%
Paraffine, 12s —__.___. 14%
Wicking —____..... aoa 40

Tudor, 6s, per box -- 30

CANNED FRUITS

Hart Brand
Apples
No: 40 2 4 75
Blackberries
Pride of Michigan __._ 2 55
Cherries
Mich. red, No. 10 ---. 5 00

Pride of Mich., No. 2 2 60

Marcellus Red -_.-.. 210

Special Pie ........ 1 35

Whole White - .-.-.-- 2 80
Gooseberries

No, 10

Red Raspberries

NO. 2 2 00
NG. A 1 40
Marcellus, No. 2 ____ 2 35
Pride of Mich. .._ 2 75
Strawberries
9G: 2 3 00
Be 1 20
Marcellus, No. 2 ____ 1 80

CANNED FISH
Clam Ch’der, 10% oz. 1 35
Clam Chowder, No. 2. 2 75
Clams, Steamed. No. 1 2 75
Clams, Minced, No. % 2 40
Finnan Haddie, 10 oz. 3 30
Clam Bouillon, 7 oz... 2 50
Chicken Haddie, No. 1 2 75
Fish Flakes, small _. 1 35
Cod Fish Cake, 10 oz. 1 55

Cove Oysters, 5 oz. __ 1 35
Lobster, No. 4. Star 2 00
Shrimp, 1, wet  -____ 1 45

4
Sard’s, % Oil, Key __ 4 25
Sardines, % Oil, k’less 3 35
Salmon. Red Alaska__ 1 95
Salmon, Med. Alaska_ 1 55
Salmon, Pink, Alaska_ 1 35

Sardines. Im. 4%. ea. €@10
Sardines, Cal... | 5
Tuna, % Van Camps,

doz 1 75

Tuna, %s, Van Camps,
om, 20 — 4 35

Tuna, 1s, Van Camps,

ee eee 3 60

a 1 85

CANNED MEAT
Bacon, Med. Beechnut
Bacon, Lge. Beechnut
Beef, Lge. Beechnut
Beef, Med. Beechnut
Beef, No. 1, Corned __

Beef, No: 1, Roast __ 1 95
Beef, 2% oz., Qua., sli.
Beef, 4 oz. Qua., sli, 25

Beefsteak & Onions, s.
Chili Con Car. is
Deviled Ham, %s ____
Deviled Ham, %s ____
Potted Beef, 4 oz. ____
Potted Meat, % Libby 45
Potted Meat, % Libby 75
Potted Meat, % Qua. 55
Potted Ham, Gen. % 1 45
Vienna Saus. No. % 1 00
Vienna Sausage, Qua. 80
Veal Loaf. Medium __ 2 25

Dom PEDO DOM BR DD Oo KS bE
oo
ou

Baked Beans
Campbells, 48s ______ 2 30

CANNED VEGETABLES
Hart Brand

Asparagus
Natural, No. 2 3 00
Tips & Cuts, Ng. 2 -. 2 25
Tips & Cuts, 8 oz. -_ 1:35

Baked Beans
1 Ib. Sauce. 36s. cs... 1 60
No. 2% Size, Doz...... 95
No; 10 Sauce. 3 80

Lima Beans
Little Quaker, No. 10 8 25

Baby, No. 2 22 1 70
Pride of Mich. No. 2_. 1 60
Marcellus, No. 10 ___. 6 50

TRADESMAN

Red Kidney Beans
10

String Beans
Little Dot, No. 2
Little Dot. Ne. i —...
Little Quaker, No. 1_-
Little Quaker, No. 2.
Choice, Whole, No. 2_-
Cut: No. 10
Cut, No. 2
Pride of Michigan _-
Marcellus Cut, No. 10

eee en ee mee

OU et 00 et Ot
NOMOISMHC
OnSSssssey

Wax Beans
Little Dot, No. 2 -.-. 2 26
Little Dot, No. 1 ---. 1 80
Little Quaker, No. 1__ 1 45
Choice, Whole, No. 10 10 25
Choice, Whole, No. 2 1 70

Choice, Whole, No. 1 1 35
Cut No: 10 2 9 00
Cut No 2 oo 1 50

Pride of Mich., No. 2 1 26

Marcellus Cut, No. 10 5 50
Beets
Extra Small, No. 2 _. 2 50
_ Fancy Small, No. 2 -. 2 00
Pride of Mich., No. 2% 2 00
Hart Cut, No. 10 ____ & 00
Bart Cut, Noe, 20 85
Marcel. Whole, No. 2% 1 35
Hart Diced, No. 2... 90
Carrots
Deel. No 22 90
Diced, No, 10) 2 4 00
Corn
Golden Ban., No. 2. 1 25
Golden Ban., No. 10 10 00

Little Quaker. No. 1._ 90
Country Gen., No. 2. 1 20
Pride of Mich., No. 1 80
Marcellus, No. 2 -. _ 9%
Fancy Crosby, No. 2_. 1 15
Fancy Crosby, No. 10 6 50
Whole Grain. 6 Ban-

tam, No. 2 1 45

Peas
tattle Dot, Noe 2 -. . 2:25
Little Quaker. No. 10 11 25
Little Quaker, No. 2__ 2 15
Sifted E. June, No. 10 9 50

Sifted E. June. No. 2__ 1 75

Belle of Hart, No. 2__ 1 75

Pride of Mich.. No. 2_. 1 45

Marcel.. Sw. W. No. 2 1 4a

Marceel., E. June. No. 2 1 35

Marcel., E. Ju., No. 10 7 50
Pumpkin

No: 1002000 4 75

No. 2i—. 1 30
Sauerkraut

NO; 30) 2 4 00

NR: 26 ee ee 95

NO, 2 2. 85
Spinach

No. 2 2 2 25

No. 2 220 1 80

Squash

Boston, 0; 3 2. 1 35
Succotash

Golden Bantum. No. 2 2 10

Hart, No. 2 2 1 80

Pride of Michigan __ 1 65

Marcellus, No. 2 --.. 1 15
Tomatoes

Noe: 10) 2 25

NO. O46 2 1 80

NO. 2 1 40

Pride of Mich., No. 2% 1 35
Pride of Mich., No. 2__ 1 10

Tomato Juice

Mart, No, 40 2 4 75
CATSUP
Sniders,:8 07, 22... 95

Sniders, 14 oz.
Sniders, 8 oz.._...Doz. 95
Sniiders, 14 0z._.._Doz. 1 55
Quaker, 8 o0z.-_-- Doz. 990
Quaker, 14 0z.._..__Doz. i 20
Ruby. 14 oz...._-- Doz 95

CHILi SAUCE
Sniders, 8 oz. —-..__
Sniders, 14 oz. ------ 2 25

OYSTER COCKTAIL

Sniders, 11 oz. —_.__ |
CHEESE

Roguefort — 200
Wisconsin Daisy --_-- 14%
Wisconsin Tiwin ~____- 13%
New York June -__--.. 24
SAD Save 222 40
Rerick 15
Michigan Flats  -.-..... 14
Michigan Daisies ...... 14
Wisconsin Longhorn ~-. 16
Imported Leyden -_.._. 23
1 1b; Adamperger 20
Imported Swiss —_---___ 52

Kraft, Pimento Loaf___ 24
Kraft, American Loaf _. 22
Krat, Brick Loaf... _ 22
Kraft, Swiss Loaf... 27
Kraft Old Eng. Loaf__ 32
Kraft, Pimento, % lb. 1 60
Kraft, American, % lb. 1 60
Kratt, Brick, % 1b._... 1 60
Kraft. Limbur., % Ib. 1 60

CHEWING GUM

Adams Black Jack ____ 66
Adams Dentyne _______ 65
Beeman’s Pepsin _______ 66
Beecnhut Peppermint _. 66
Doublemint — 29 66
Peppermint, Wrigleys __ 66
Spearmint, Wrigleys ___ 66
Juiey Bruit 22 2 66
Wririeys P-K 2 66
Teaberry: 2.03 66
CHOCOLATE

Baker, Prem., 6 lb. % 2 38
Baker, Pre., 6 lb. 3 oz. 2 22

CLOTHES LINE
Riverside, 50 ft....... 1 40
Cupples Cord ___..__- 1 85

COFFEE ROASTED

Lee & Cady

1 ib. Package
Arrow Brand ________ 23
Boston Breakfast ____ 23
Breakiast Cup .-. 21
Competition 2 15%
Imperial 2 35
ee 19
Majestic 29
Morten House 2-0 31
INCOTOW et 26
Quaker, in Cartons___ 21
Competition __.....___ 15%

McLaughlin’s Kept-Fresh

 

Coffee Extracts
M. Y.. par 100 _._.._
Frank’s 50 pkgs. -_ 4 25
Hummel’s 50, 1 Ib.

CONDENSED MILK
Eagle, 2 oz., per case 4 60

EVAPORATED MILK

 

Page, Tall
Page, Baby
Quaker, Tall, 10% oz. 2 85
Quaker, Baby, 4 doz. 1 43
Quaker, Gallon. % dz. 2 85
Carnation, Tall. 4 doz. 2 95
Carnation, Baby, 4 dz. 1 48
Oatman’s Dudee, Tall 2 95
Oatman’s D’dee, Baby 1 48
Pet TA 2 2 95
Pet, Baby, 4 dozen__ 1
Borden's, Tall, 4 doz._ 2 95
Borden’s Baby, 4 doz. 1

 

May 31, 1933

CIGARS
Hemt. Champions __ 38 50
Webster Cadillac __._ 75 00
Webster Golden Wed. 75 00

Websterettes _.._____ 38 50
Cineos. 220000 38 50
Garcia Grand Babies 38 50
Bradstreets ~ - __.___ 38 50

La Palena Senators. 75 00
OGipe 2.
R Dun Boquet __ 75 00
Perfect Garcia Subl. 95 00

Budwiser 0...) 19 50
Tango Pantellas ____ 13 00
Skyjines —,.:4-..._. 19 60

Hampton Arms Jun’r 37 50

TOM: Clie 35 00
Rancho Corono ______ 35 06
AROMA AY oo 20 00
4
CONFECTIONERY
Stick Candy  Pai)s

Pure Sugar Sticks-600c 3 90
Big Stick, 28 lb. case 16
Horehound Stick, 120s 75

Mixed Candy

Kindergarten ________ 14
heater 0944
Erench Creams |" 11%
Paris Creams 12
SUDIbOr 2 09
Fancy Mixture ______ 14

Fancy Chocolate

: 5 lb. boxes
Bittersweets, Ass’ted 1 25
Nibble Sticks 1 35

Chocolate Nut Rolls — 1 50
aay Vernon ..
Golden Klondikes ____ 1 05

Gum Drops
Jelly. Strings .2 4
Tip Top Jellies ____ 0944
Orange Slices _ | 09%

Cases
1

Lozenges Pails
A. A. Pep. Lozenges _. 13
4. A. Pink Lozenges __ 13
A. A. Choc. Lozenges __ 13
Motto Hearts 20 1¢
Malted Milk Lozenges__ 19

Hard Goods Pails
Lemon Drops _. 12
O. F. Horehound drops 12

Anise Squares _______ io as
Peanut Squares ______ 13

Cough Drops Bxs.
Smith Bros: 2222 1 45
Amgen 1 45
Vick's, 40/10c .--. — 2 40

Specialties
Italian Bon Bons __.-.. 16
Banquet Cream Mints__ 17
Handy Packages, 12-10e 80

COUPON BOOKS
50 Economic grade 2 50
100 Economic grade 4 50
500 Economic grade 20 00
1000 Economic grade 37 50
Where 1,000 books are
ordered at a time, special-
ly printed front cover is
furnished without charge.

CREAM OF TARTAR
© Ib} boxes: 2200 4:

DRIED FRUITS

Apples
N. Y. Fey., 50 Ib. box 13
14 oz. pkg. 1€

Apricots
Evaporated, Choice _. 10%
Evaporated, Ex. Choice 11%
WRRCy oo ee ae 13
Ex. Fancy Moorpack 15%

Citron

10 1b: Box 24

cei 9 es sei easraarauaeaes

inet

is

 

si Sin ese

May 31, 1933

 

MICHIGAN TRADESMAN 21
Currants Margarine POTASH HERRING SOAP TEA
Packages, 11 oz. ------ 11% Babbitt’s, 2 doz. -... 2 75 _ Holland Herring Am. Family, 100 box 5 60
ae ary oe + aaa hat 500 a j
xed, h bbls. .. .. EB, S 22220 apan
. Mixed, bbls. ~__--______ Fels Naptha, 100 box 500 Medium __--___________ 16
Dates cuca + Brands FRESH MEATS Milkers, Kegs __________ Flake White, 10 box 285 Choice __--__--__-__- 19@28
Imperial, 12s, pitted__ 1 35 Nut — 09 Milkers, half bbls. _____ Grdma White Na. 10s 350 Fancy ----------_- 32@36
Imperial, 12s, Regular 1 15 Sot nen i Milkers, bbls. _.__._____ Jap Rose, 100 box _... 740 No. | Nibbs________.___. 31
So eee BPairy, 100 box... 3 00
he es oe “a Palm Olive, 144 box__ 8 00 ‘ °
ea Lake Herri Eave, 60 bor 2 25 : unpowder oe
: _ Peaches MATCHES eee eee BE, ie ae Pummo, 100 box ______ Se, Cities 32
Eivap. Choice Diamond, No. 5, 144 6 15 Med. Steers & eu. -- Mackerel Sweetheart. 100 box .. 5 70 Fancy =... 40
Fancy ---------------- Searchlight, 144 box 6 15 Com. Steers & Heif. ~~ 07 Tubs, 60 Count, fy. fat 6 00 Grandpa Tar. 50 sm. 2 10
Goan 16 5 20 Pails, 10 Ib. Fancy fat 150 Grandpa Tar, 50 Ige. 3 50
Diamond, No. 0 ___--- 4 90 ee eS enc mote ‘a
ams roper ar, JS » TROCWUIM
Peel i Top Veal 09 Williams Mug. per doz. 48
Drange, American -_~-- 24 a White Fish ea oS as Engle Gicaliens
, American __--- Safety Matches Madigan 07 Med. Fancy, 100 lb. 13 00 Congou, medium 28
Red Top, 5 gross case 4 75 Milkers, bbls. -_____ 18 50 SPICES Congou, Choice -___ 35@36
a ee ee ce tS ay 7 Norway -- ” a Whole Spices Congou, Fancy ____ 42@43
. ~ DOS
ao, ae Gut Hance ———-n— 1 Altice, famalca = 924
Seeded, bu aed. Wik 64 Spring Bambee 15 Boned, 10 Ib. boxes __ 16 Gagsia’ Canton ss 24 Oolong
Cg LEGS GCropueTS. coca 14 Cassia, 5c pkg, doz. @40 Medium _____ 39
Quaker s‘dless Te 7 Macaroni, 9 oz. ~---_- 2.00 Medium 2. 10 Ginger, Africa cS Se @19 Choice oe ee 45
Se ee Spaghetti, 9 oz. ____-- 20¢ Foor 05 Mixed. No t | @0 Kancy 50
Quaker Seeded, 15 o2.-- Elbow Macaroni, 9 oz. 2 00 SHOE Mixed, 10c pkgs., doz. @65
Bgg Noodles, 6 oz. . 2 00 soe a 4 Mees Ge aes
Keg Vermicelli, 6 oz. 2 00 BE. Z. Combination, dz. 1 30 Nutmegs, 105-110 -___ @48 TIE
California Prunes Egg Alphabets, 6 oz... 200 Mutton Dri-Foot, doz 1S oo © 6Peprer. Black = @23 Cotton, 3 ply cone ____ 25
90@100, 25 Ib. boxes__@ Good -~~----------___- 04% Bixbys, d eas 1 Cotton, 3 ply Balls ____ 27
30@90, 25 Ib. boxes__@ a lalla eta “ ge. oe SG
70@80, 25 Ib. boxes--@07 ee Pure Ground in Bulk VINEGAR
oat ag bee ee NUTS—Whole Allspice, Jairaica -_.. @16 F. O. B. Grand Rapids
50@60, 25 Ib. ee ae Almonds, Peerless ---_ 15% Cloves, Zanzibar @27 Cider, 40 Grain _______ 16
10@50, 25 lb. boxes_— @osy, Brazil, large -_--.___ 12% : Pork STOVE POLISH Cassia Canton -_____ @21 White Wine, 40 grain... 20
30@40, 25 Ib. a ee - Fancy Mip< Gl 11% Loin, Ce 09 Blackne, per doz 1 30 Cinger Corkin @i1s White Wine, 80 Grain 25
ea ee Nels ie 09 Black Silk Liquid, dz. 130 Mustara _.........-~ @19
18@24, 25 Ib. boxes--@14% peanuts, Vir. Roasted 6% Shoulders _---------- G4 Wises Gi Pasta dox 125 Mace. Penang @65
Peanuts, Jumbo _____ Te Spareribs ------____ 05 Enameline Paste, doz. 130 Peprer, Black _...... @19 WICKING
Pecans, 3, star 25 Neck bones —_-____- 03 Enameline Liquid, dz. 130 Nutmegs __.--........ @23 No 9. per gross ______ 80
ieminy Pecans, Jumbo ---__--- 49 Trimmings ---~--__-- 06 BE. Z. Liquid, per doz. 130 Pepner, White ---__- @23 No. 1. per gross _____" 1 25
k 350 Pecans, Mammoth --___ 50 Radium, per doz. --_.130 Pepper, Cayenne _... @25 No. 2, per gross ._____ 1 50
Pearl, 100 lb. sacks -- Walnuts, Cal. --._ 13@21 Rising Sun, per doz. 130 Paprika. Sv: isl - @30 No. 3, per gross _____ 2 30
Midi 07 Bee icua Maw tard ain 0 CUCU Cee - 8 Serpe Rolls, ber doz. 99
ester, No. 2, :
Barreled Pork oor a doz. 13 Rochester, No. 3, ee 2 a
Bulk Goods Clear Back -__ 16 00@18 00 : a. Rayo, per doz on
Macaroni, 20 Ib. 4% Shack 5 ‘ Seasoning ee 75
a wean 10 ibe. _. 12 Salted Peanuts Short Cut Clear _._ 12 00 Chili Powder. 1% 0z.. 65
sa , Mines, Me t 3 Celery Salt, 1% oz. _ 30 WOODENWARE
24 1 1b. Cellop’e case 1 Dry Salt Meats SALT Sage. OZ. 222 80 B
: . ask
DS Belles 18.29@18-10-09 _F. O. B. Grand Rapids Qnion Salt ------_-- — 135 Bushels. Wide Band,
Pearl Barley ‘ ee 4te.  G nae a 3 95 ..Wood handles ______ 2 00
ie 0 Colonial, 36-1% ______ LM vice, Gone 4 «Matiet cn hanes
Barley Grits -------- 5 00 Shelled : Lard Colonial, lodized. 24-3 135 ‘itchen_ Souquet -._. * Market, single handle 95
coer i. 39 Pure in tierces________ 7% Med. No. 1 Bbis. ___ 299 ‘laurel Leaves ---___ 20 Market. extra 1 60
Peanuts, Spanish 60 lb. tubs ____advance Med. No. 1, 100 Ib. bk. 100 Marjoram, 1 oz. ------ © sot ne 8 50
125 lb. bags -—--___- 5% 50 Ib. tubs -__advance 4% Farmer Spec., 70 Ib. 100 Savory, 1 oz. -----_-. $5 Splint, medium —-...~ 7 66
Werte 32 20 ib. pails ___advance Packers Meat, 50 Ib. 65 = oyme. 1 oz. ------___ $0 ‘Splint, small ia
Sa Pecans Salted 2.0. | 45 10 lb. pails _..advance % Cream Rock for ice Tumerci, 1% oz. ----- ce
East India -----. ---- 10 Walnut California ___. 45 6 Ib. pails __--advance 1 cream, 100 Ib.. each 85
a. Bs _ noe 7% ae Salt, 280 Ib. bbl. 4 00 a Churns
pound tierces _____ ock, SO Ib 40 arrel, 5 gal., each __ 2 4
Le Compound, tubs ___--- 7% Baker Salt, 280 Ib. bbi. 3 80 ss a Barrel, 10 gal., each. 2 68
Pearl, 100 lb. sacks -- 7% MINCE MEAT 6 10 Ib., per bale ----_ 93 Kingsford, 24 lbs. ____ 230 % to 6 gal.. per gal. 16
Minute, 8 oz., 3 doz. 4.05 None Such, 4 doz. ___ 6 20 * i. * ney ee ---- 100 powd., bags, per 100 2 65
Dromedary Instant -. 3 50 Quaker, 3 doz. case __ 2 65 Sausages - bags, Table ---- 40 Argo,'24. 1 lb. pkgs. 1 15 Pails
Yo Ho, Kegs, wet, Ib. 16% Bologna eee 10 Crean, 24-1 2 20 19 at. Galvanised ____ 3 69
aiVer = —--~-~--~--------- 12 qt. Galvanized __ 2 85
Jiffy Punch Braviter _ - a “ paar es 3 10
ee 2 26 E Reo Gloss - Hlaring Gal. Jr. 5 00
: a flavors. 7 oz jan, Dt doz. 105 Longue, Jellied _.-____ 21 Argo, 24, 1 Ib. pkgs, 152 10 at. Tin Dairy —____ 4 00
16 oz. Jar, Plain, doz. 195 Headcheese ------______ te

FLOUR
Vv. C. Milling Co. Brands
Baily White —-------__ 5 10
Harvest Queen ------ 5 20
Yes Ma’am Graham,
50g 2 1 40

Lee & Cady Brands
Home Baker --------
Cream Wheat ------

FRUIT CANS
Presto Mason _
F. O. B. Grand =o

Half pint -.-__-..--- 7

One pint =<.--- 7 40
One auart 8 65
Half gation —.----__- 11 55

FRUIT CAN RUBBERS
Presto Red Lip, 2 gro.

CARtOn. 220 ee 70

Presto White Lip, 2 z

ero. carton _.._____-_ 76
GELATINE

Jello. 3-007. = 2 50

Minute, 3 doz. -------- 4 05

Plymouth, White ---- 1 55

Jeisert, 3 doz. .---- 1 40

JELLY AND PRESERVES
Pure, 30 lb. pails --_. 2 60
Imitation, 30 lb. pails 1 60
Pure, 6 oz., Asst., doz. 90
Pure Pres., 16 oz., dz 1 40

JELLY GLASSES
% Pint Tall, per doz. 38

Quart Jars, Plain, doz. 3 25
5 Gal. Kegs, each ____ 6
3 oz. Jar, Stuff., doz. 1
8 oz. Jar. Stuffed, doz. 2 25
10 oz. Jar, Stuff., doz. 2
1 Gal. Jugs, Stuff.. dz. 1

PARIS GREEN
A ee 34
Tg 32
28 ang be 2282s. 30
PICKLES

Medium Sour
5 gallon, 400 count —_ 4 75

Sweet Small
5 Gallon, 500 ~_-_-____ 7 25
Dil? Pickles
Gal., 40 to Tin, doz. __ 7 60
32 oz. Glass Pickled._ 2 00

32 oz. Glass Thrown -. 1 45

Dill Pickles Bulk

5 Gal., 200 ______ ooo 3 65
16 Gal, 660 --. 11 25
45 Gal., 1300 _..__ 2 30 00

PIPES
Sob, 3 doz. in bx. 1 00@1 20

PLAYING CARDS
Battle Axe, per doz. 2 65
Bicycle, per doz. ___. 4 70
Torpedo, per doz, ._.. 2 50

Smoked Meats
Hams; Cer. 14-16 ih. 14
Hams, Cert., Skinned

HG-18 Vos 2 @14
Ham, dried beef

Knuckles @
California Hams ____@09
Picnic Boiled Hams @1é

Boiled Hams ________@18

Minced Hams ______ 12

Bacon 4/6 Cert. __._. @14
Beef

Boneless, rump  ___.@19 00
Liver

BeCh oe ry

Cale oo 35

Bork 2 05
RICE

Fancy Blue Rose_____ 3 75

Maney EHead 3. 5 00
RUSKS

Postma Biscuit Co.
18 rolls, per case ____ 1 80
12 rolls, per case ____ 1 20

18 cartons, per case__ 2 15
12 cartons, per case_. 1 45

SALERATUS
Arm and Hammer 24s 1 50

SAL SODA
Granulated, 60 lbs. cs. 1 35
Granulated, 18-2% Ib.

packgses 220.55 1 10
COD FISH
Peerless, 1 Ib. boxes 18

Old Kent, 1 lb. Pure 25

    
     
 

 
 

: lODIZED

TN as
eT

attra rp
wee)

  

i
}

7

   
 

Free Run’g, 32, 26 oz. 2 40

Five case lots -_--___ 2 30

Todized, 32, 26 oz. __ 2 40

Five case lots —~---___ 2 30
BORAX

Twenty Mule Team
24, 1 lb. packages __ 3 35
48, 10 oz. packages -. 4 40
96. % lb. packages __ 4 00

WASHING POWDERS
Bon Ami Pd., 18s, box 1 90

Bon Ami Cake, 18s__ 1 65
Brille 2.0 85
@hipso. large. = 4 15
Climaline, 4 doz. ____ 3 60
Grandma, 100, 5c -_._ 3 50

Grandma, 24 Large —. 3 50
Snowboy, 12 Large __ 1 80
Gold Dust. 12 Large-. 1 80
Golden Rod, 24 ~___.. 4 25
La France Laun., 4 dz. 3 65
Old Dutch Clean., 4 dz. 3 40

QOctazon. 96s 3 90
ISG. 246 22 4 80
Ringo. 40s 220 2 95
Spotless Cleanser. 48,
AOR es 3 85
Sani Flush, 1 doz. _. 2 25
Sapolio, 3 doz. ___.__- 3 15
Speedee, 3 doz. -__.__ 7 20
Sunbrite. 50s ~.--..-__ 2 10

Wyandot. Cleaner, 24s 1 85

Argo, 32. 2 lb. pkgs. 2 17
Argo. &. & Ib. pkgs._. 2 46
Silver Gloss, 48. ls _. 114

Elastic, 32 nkgs. __.__ 2 55
Riger 42-)
Piger. 60 Ibs. 2 75
SYRUP
Corn

Blue Karo, No. 1% __ 2 36
Blue Karo, No. 5, 1 dz. 2 99
Blue Karo, No. 10 __ 2 99
Red Karo, No. 1% —. 2 57
Red Karo, No. 5, 1 dz. 3 44
Red Karo. No. 10 ..__ 3 29

Imit. Maple Flavor
Orange, No. 1}, 2 dzz. 2 93
Orange, No. 5, 1 doz. 4 13

Maple and Cane
Kanuck, per gal. ____ 1 50
Kanuck, 5 gal. can __ 5 50

Grape Juice
Welch, 12 quart case 4 40
Welch, 12 pint case._ 2 25
Welch. 36-4 oz. case__ 2 30

COOKING OIL

Mazola
ints. 2 daw 2. 4 60
Quarts. 1 dem 2 | 4 30

Half Gallons, 1 doz.__ 5 40
Gallons, each
5 Gallon cans, each —. 3 35

TABLE SAUCES
Lee & Perrin, large__ 5 75
Lee & Perrin, small__ 3 35

PeEnper 222 —— 2 60
Royal Mint .... - 2 40
Tobasco, small —.___ 3 75
Sho ¥3u, 9 oz.. doz. 2 00
A-). large .-. 4 75
A-} gmail oo 2 85

Caner. 2 oz. 2... 3 30

Traps
Mouse, Wood, 4 holes__ 60
Mouse, wood, 6 holes. 70

Mouse, tin, 5 holes __ 65

Hat, wodd ... 1 ee

Rat. spring 1 00

Mouse, spring 20
Tubs

Large Galvanized ____ 8 75

Medium Galvanized __ 7 75

Small Galvanized ____ 6 75
Washboards
Banner, Globe ________ 5 60
Brass, single —________ 6 25
Glass, single 6 00
Double Peerless ______ 8 50
Single Peerless ______ 7 50
Northern Queen —_____ 5 50
Universal 7 25
Wood Bowls

 

im. Butter ... 25

WRAPPING PAPER
Fibre, Manila, white... 05

 

No. 1 Fibra 2 06%
Butchers D F 05%
Kraft Bey

Kraft Stripe ..... 09%

YEAST CAKE

Magic. 2 dow ....... 27
Sunlight. 3 doz. —.__._ 2 70
Sunlight, 1% doz. .... 1 35

Yeast Foam, 3 doz. __ 2 70
Yeast Foam, 1% doz. 1 35

YEAST—COMPRESSED
Fleischmann, per doz. 30
Red Star. per doz. .... 20

 

 

  

SHOE MARKET

Michigan Retail Shoe Dealers Association.

Vresident—Elwyn Pond, Flint.
Vice-President—J. E. Wilson, Detroit.
Secretary—Joe H. Burton, Lansing.

Asst. Sec’y-Treas.—O. R. Jenkins.
Association Business Office, 907 Trans-
portation Bldg., Detroit.

 

Going Too Far on Shoe Cure-Alls

While all these great things are be-
ing done out of Washington, there is a
day’s work t obe done in every shoe
store in this country to move the goods
on hand at the price the public will
pay. In our many years of experience
in the trade, we have never seen a time
when more of a merchant’s time and
effort were put into his own business.
Most shoe men are back in the shoe
all the energy and vigor
It’s shoe business first,
time and the result ob-
made.

business with
they
last and all the
tained indicates real progress
With all this renewed effort in shoes,
the most natural thing to expect is
enthusiasm for new lasts an dparticu-
orthopedic theories. Over-enthu-

possess,

larly
siasm brings
the time has come to seriously point to
one over-play in the technique of retail
flaw needs correc-
tion immediately. Otherwise the trade
will overstep the mark that lies be-
tween a commercial undertaking and a
professional service. Here’s an _ inci-
dent that indicates the possible danger
through over-emphasiz-
and cure

new responsibilities. So

shoe selling. This

that may come
ing relief, remedy
wearing of orthopedic

through
shoes.

A shoe man, lecturing to a group of

people, found himself carried away
with his own enthusiasm. He tells
these men and women that his shoes

can cure many of the ailments of the
human body — not only in the feet and
legs but above the hips. He indicates
ills happen through faulty
fitting and errors in
He builds up a great
But the
his audience is com-

that most
posture, wrong
Wearing.
for corrective

shoe
case shoes,
major portion of
posed of adults above the age of 50 —

many of whom are sufferers from
chronic internal troubles of many
years’ duration. Many of these people

have turned to shoes in the belief that
a cure can be effected at this late stage
—even though other treatments have
failed,

For the shoe man to step in at this
point and to claim all manner of bodily
cures through correction of the arch
and posture is indeed high folly. Shoes
and posture are not a great anki.
The industry is not prepared to serve
mankind so professionally as to claim
a place in medical science. The shoe
merchant, with his limited understand-
ing of anatomy — much less
physical misery—is not prepared by
schooling, training or experience to
take the place of a surgeon and phy-
sician who has put a lifetime into the
study of health and humanity

We know it is fine for a shoe man
to pose professionally as a great bene-
factor to the human race and when a
customer says: “You have cured my
troubles,” the shoe man’s chest swells
with pride, But that’s the time to stop,
and to remember the shoe store is not
a hospital but a commercial shop deal-
ing in foot coverings useful as a pro-
tection and interesting for their fash-
ion.

human

  

MICHIGAN

It is true that shoes have progressed
tremendously in the past 50 years. It is
likewise true that perfection of foot-
wear as a comfortable foot covering
has not been achieved as yet for all
mankind. Nor will it ever be. Human
bodies, weights, blood and tissue are
tremendously diversified and even
though we have 782 orthopedic and
corrective names for shoes, in addition
to 191 “doctor” shoes, there is still
work to be done in research. Why are
all these differences in shoes necessary
if it were not for the fact that guided
and often misguided shoe men are
groping for more light on the subject
of foot health? But because of this ni-
tensified work and study of lasts and
constructions, many shoe men are de-
veloping the “doctor” complex—which
is a danger we are emphasizing here
and now.

We hope before long, some shoe men
will put up in their stores
ing:

“These shoes are not cure-alls. They
cannot cure all ailments and illnesses
that the heir to. They are
simply helpful aids to walking comfort
and posture.”

Shoes are shoes; not medical appli-
ances.—Boot and Shoe Recorder.

a sign say-

body is

—_~+++___
Wrapped Ice Is Not So Cold

If you wrap the ice the box is less
cold.

Laboratory tests have given us a
better understanding of what goes on
when we put ice and food into a re-
frigerator. The faster the ice melts,
the lower the temperature of the air
around it. Another reason for not
wrapping the ice is that undesirable
odors are condensed on its moist cold
sufrace,

The object of refrigeration is to safe-
guard food from bacterial increase,
which goes on rapidly as the tempera-
tures mount. Milk and meat in par-
ticular should be stored at tempera-
tures below 45 degrees Fahrenheit for
part of a day or a 24-hour period. An
“ice blanket” or any sort of paper or
cloth covering retards the melting of
the ice, but at the same time prevents
the lowering of the temperature in the
refrigerator which would occur if the
ice were allowed to melt in the usual
way.

Studies by the United States Bureau
of Home Economics show the differ-
ence in temperatures in two boxes—
one with unwrapped, the other with
wrapped ice. Currents of cold air move
downward from the melting ice, so
that the place just below the ice on the
floor of the refrigerator is the coldest
spot. In the first case, with ice un-
wrapped, it is 42 degrees Fahrenheit
in this part of the box, and in the sec-
ond, 43 degrees Fahrenheit.

The air currents move along the
floor of the box, rising 3 degrees in
temperature, so that in the box with
the wrapped ice the maximum temper-
ature at which milk should be stored,
or 45 degrees Fahrenheit, is exceeded.
As the air current absorbs heat from
the food and the walls of the refrig-
erator, the upper shelves of the box
are less and less cold, but where the

wrapped ice is there is a rise of 4 de-
grees instead of 3 degrees.
—— ++ >
Preparation saves perspiration.

TRADESMAN

TO MAKE BOTH ENDS MEET

How to Apply Thrift in Planning

. Expenditures
the famly lives depends, of
course, upon the family income. But
it depends no less upon the way the
income is used and the resources in
time and ability which the members of
can contribute to work
the home. The -housekepers who are
known as “clever managers” have a
canny way with the household funds.
They know how to spend most effec-
tively, how to buy most economically,
what things to buy ready-made and
what to make at home, whether to give
their own time to this or that job,
whether it is better business to pay
somebody else for doing it. They suc-
ceed in making a little money go a very
long way.

Careful planning of the family ex-
penditures of time and money is an
important factor in this success, and
the best way to plan wisely is to do
some record-keeping, home economists
say. A record of family expenditures
for a week, a month, a year is a great
help in planning for future expendi-
tures within the limits of household
funds. In other words, a household
account and a budget will help the
housekeeper to provide the most in
comfort at the least expense.

All this planning and recording is,
of course, moré easily said than done.
For in household accounting, like bus-
iness accounting, there are good ways
and poor ways, ways that are hard and
ways that are comparatively simple.
The United States Bureau of Home
Economics offers suggestions on these

How

the family

points in “Planning and Recording
Family Expenditures,” published by
the Department of Agriculture, of

which this bureau is a part, as Farm-
ers’ Bulletin No. 1553. The bulletin
costs 5 cents a copy, and like other
bureau publications, can be had by ad-
dressing either the Bureau of Home
Economics or the Superintendent of
Documents, Government Printing Of-
fice, Washington, D. C. In addition,
the bureau can furnish, without charge,
sample budgets for families of differ-
ent size, and at different levels of in-
come.

The family budget must include costs
of housing, food, clothing, household
operation, and miscellaneous other
items. The most detailed budget stud-

 

May 31,

1933

ies so far published by the Bureau of
Home Economics relate to food, and
in this connection the term budget has
a double meaning. The homemaker
must not only budget for the amount
of money to be used in purchasing
food but for the kinds of food required
to meet the nutritional needs of her
family. “Enough to eat” in the sense
of quantity alone may mean enough to
satisfy hunger for a time. But if the
housekeeper buys only the foods of
whch she can get the most in quantity
for least money, she will be piling up
doctors’ bills for the family, along with
reduction of income through time lost
from work, to say nothing of the suf-
fering that will come from illness
itself,

Food budgets are the subject of sev-
eral publications of the Bureau of
Home Economics, For families of
small means, a leaflet entitled “Getting
the Most For Your Money” was pre-
pared by the Bureau and the Exten-
sion Service of the Department, and is
distributed free on request. It con-
tains a food budget for a week for a
family of five—representing an ade-
quate, balanced diet at minimum cost.
An emergency diet, planned for the
protection of needy families with chil-
dren, is shown in a folder for free dis-
tribution entitled “How to Spend Your
Food Money,” published by the Bu-
reau of Home Economics and _ the
United States Children’s Bureau.

For the use of relief workers and
community leaders, several other pub-
lications are available. One is “Ade-
quate Diet for Families of Limited
Incomes” by the Bureau of Home
Economics and the Extension Service
(Miscellaneous Publication No. 113).
Another is “Emergency Food Relief
and Child Health,” and still auother is
“Family Food Budgets for the Use of
Relief Agencies,” the two last published
jointly by the Bureau of Home Eco-
nomics and the Children’s Bureau.

The housekeeper’s time is a very
important factor in the planning of
household expenditures, and how best
to use it depends in large part upon the
arrangement of her kitchen and the
tools she has there. The bureau’s bul-
letin “Convenient Kitchens” (Farmers’
Bulletin No. 1513) is helpful both
planning purchases of household equip-
ment and in budgeting the housekeep-
er’s time.

ositive protection

plus profitable investment
is the polity of the

yy |
MICHIGAN 244 SHOE DEALERS
MUTUAL FIRE INSURANCE COMPANY

Mutual Bullding : .

 

: Lansing, Michigan

 

 

 

 

 

 

 

 

May 31, 1933

The Bureau of Home Economics
has joined with the American Home
Economics Association in offering the
housekeeper help with another of her
problems—namely, the problem of in-
telligent buying. With the myriads of
articles of many sorts of products, with
organized advertising and high pres-
sure salesmanship, present-day buying
problems are far more complicated
than those which beset our grand-
mothers. Many homemakers write to
the bureau asking for assistance in
learning to be better buyers. “House-
hold Purchasing: Suggestions For Club
Programs” is a pamphlet which can
be had for 10 cents by addressing
either the American Home Economics
Association, Mills Building, Washing-
ton, D. C., or the Bureau of Home
Economics, United States Department
of Agriculture.

The information published in the
bulletins, leaflets, and mimeographed
material of the Bureau of Home Eco-
nomics is all broadcast at one time or
another in the radio program known
as the National Farm and Home Hour.
Home economics subject matter is
scheduled for Tuesday every week.
Another radio program, “Housekeep-
ers’ Chats,” also includes this informa-
tion, and may be heard over 200 dif-
ferent local stations throughout the
country every day except Saturday and
Sunday. Dr. Faith M. Williams.
Copyright, 1933, by United States News

a

OUT AROUND
(Continued from page 9)

he filled in the country general store
to the one he now occupies in the
prominent special store of the Second
City of the State. His business life is
an exemplification of what energy and
individual aptitude for certain work
will accomplish.

An expression of exultant joy has
passed over the country. At last the
time has come when Justice does her
duty without disturbing the bandage
that blinds her eyes. High and low,
rich and poor, bond and free are find-
ing out that the law is no respecter
of persons and that each one who vio-
lates that law suffers for his trans-
gression. Now there is no asking,
What is the standing socially, finan-
cially or morally, of the prisoner at
the bar; but is he guilty? and the ver-
dict is rendered accordingly. Is theft
the crime? It is no longer a matter of
supreme importance whether the thief
stole a pocketbook or a section of ter-
ritory, whether he swindled his neigh-
bor out of his farm or his refinery, he
is found to be a thief, is punished ac-
cordingly, and society rejoices.

All this is exactly what it ought to
be, as it is exactly what it has been,
at least theoretically; but, practically,
the bigger the rascal the bigger has
been found to be the hole in the meshes
of the law through which the trans-
gressor has too often escaped unpun-
ished. The mending of the judicial net
and the impartiality of the judge have
made the change and there the culprit
stands convicted. There is no sympa-
thy for. him, if face and form and
demeanor declare him a degenerate;
but, the pity of it is when, the con-
queror of early adverse circumstances,

 

MICHIGAN

the man of the highest round of the
ladder of success stands convicted by
a jury of his peers!

 

A notable example of this is found in
a city of the Middle West: A United
States official, having hardly finished
a most remarkable plea for a client in
the court room where he was soon
after arraigned as a defendant, was
called to answer to the charge of land-
grabbing. His was not the first and
only instance where the Nation’s fore-
most men have been charged with be-
ing unequal to the great trust placed
upon them. Born poor—a blessed her-
itage, if men will but think it so—they
blazed their own way through count-
less difficulties to the rewards they
reached by the sterling qualities which
make men great. With hand and brain
and the unfaltering trust that goes with
them they toiled and won. The scan-
tily spread table, the pitch-pine torch,
the bookless library had no terrors for
them, as they struggled upward, to
stand at last on the summit of their
achievement, the pride of the home, the
state, the Nation that reared them; and
after all this to have arraigned and
convicted at the bar of public justice
all these same sterling qualities that
humanity loves—oh, the pity of it. To
the supreme delight of a countryful of
admirers the jury, after a few minutes’
deliberation, pronounced the Senator
innocent; but that a man, and such a
man, should be so charged is pityful
indeed.

It would be a waste of time to assert
that the end
gain. It is its acknowledged purpose.
Men toil for it and die for it, and it
is to their unbounded credit if every
penny of it, be there many or few, is a
pledge of honest endeavor and of un-
sullied reward. “A fair field and no
favor” is all that has been insisted on
and, with these conditions granted, the
fight has been fought to the finish.

and aim of business is

Sometime in the ’60’s_ intelligence
sunk a well on the banks of Oil Creek
and commercial enterprise at once be-
gan an industry which has encircled
the earth. The problem to be solved
was the great gain to be won from the
crude stuff that was pumped from the
experiment on Oil Creek. Enterprise
saw the golden possibilities and bent
its energies to the task in hand. That
insignificant territory in Northwestern
Pennsylvania was soon a forest of der-
ricks and in time Oil Creek was lined
with refineries. Then a halt came.
Greed took the place of gain. To make
use of a common phrase, the deal was
not a square one and the game follow-
ing it was a “skin game.” The subse-
quent store is too stale to repeat, but
the fabulous profits and the equally
fabulous fortunes from the dealing and
the gaming have made the gamblers a
reproach to the villainy that has pro-
duced them—and the pity of it! There
is not a quality in the long list of the
noblest character which these men
have not shown. Beginning with noth-
ing or with what at the time seemed
its equivalent, they brought to the task
brain, and perseverance, and courage,
and energy, and untiring industry and
the marvelous wealth they secured
would have obtained also the merited

TRADESMAN

praise, even of their competitors had
they “played fair”; but even they, and
their competitors and the world at
large, contemplating the enormous for-
tunes, are forced to exclaim ,even
while admiring what has accomplished
this, “Oh, the pity of it!”

What of it? _ his: Let the genera-
tion which is training the generation
which will take the places of these men
so teach, so train that they will con-
clude from these that the
fault deplored lies not in the money
accumulated nor in the worthy quali-
ties which earned it, but in the unfair
deal and in the unfair gain that fol-
lowed. E. A Stowe.

+.
Proceedings of the Grand Rapids
Bankruptcy Court

In the Matter of Carl J. Erickson,
Bankrupt No. 5202. The first meeting of
creditors has been called for June 7, 1933,
at 10 A. MM.

In the Matter of Arden Fintch, Bank_
rupt No. 5138. The first meeting of cred_

instances

itors has been called for June 7, 1933,
at 10 A. M.
In the Matter of Peter Klont Bank-

The first meeting of cred-
1933, at

rupt No. 5207,
itors has been called for June 7,
j1 A. M.

In the Matter of Eddie S. Christiansen,
Bankrupt No, 5210. The first meeting of
creditors has been called for June 7, 19338,
at ii A. M.

In the Matter of Mearl Weston, Bank_
rupt No. 5208. The first meeting of cred-
itors has been called for June 7, 1933, at
2 re MM.

In the Matter of Kenneth Oberlin,
Bankrupt No, 5203. The first meeting of
creditors has been called for June 7, 1938,
at. 2 2. 7D

May 23, 1933. We have
the Schedules, Reference
tion of City Book Store. a Michigan cor_
poration. bankrupt No. 5228. The sched-
ules show assets of $3,300.00, and liabil-

today received
and Adjudica-

ities of $6,139.29. The list of creditors
are as follows:
Secretary of State, Lansing,

Preterred ax 29020 oe $ 52.60
City Treasurer, Traverse City,

POVSONAE Uae 2. A 83.37

John Wonzer, Traverse City,

 
 

preferred labor _ 780.00
Edward Wonzer, Traverse City,

Deeterred labor ... = (40.00
D. Appleton, New York City... 15.00

American Book Co.
American Writing

Chicago__.
Mech. Co.,

234.61

DGtrOle 50.00
Benton Review Co., Fowler, Ind. 18.60
Conklin Pen €o:. Foledo, O._..___ 150.58
Chicago Printed String Co.,

CRICANG ks eee 3.17
G. S. Carrington. Chicago. 6.08
Crescent Products Co., Terre

EfameG. ING, 2a. 25.90
Century Co.. New York City _ 5.79
KNugene Dietzgen Co., Chicago__ 27.66
Devoe Reynolds, Chicago... 21.44
Dodd Mead Co.. New York City 10.51
Detroit News Co... Detroit... = 137.12
Gibson Art Co., Cincinnati, Ohio 50.00
G. & News €o. GG RO. 2.98
Grossett & Dunlap, New York__ 230.00

Garden City Publishing

€o.,
Garden City, N. J

 

pe 65.37
Harcourt & Brace, New York City 2.56
Ginn & Co., Chicato 8
Hysil.-Mfg. Co.. Revere, Mass.____ 12.33
Henderan Lithographing Co.,

Bieweom. hig 6 86.82
Hholdaw Bros. ©hicaro. = 44.75
EF. H. Lawson Co. Cinecinnati____ 7.36
laurel Book: €o., Chicazo.. 32.34
Nat'l Blank Book Co., Chicago__ 94.52
Old Towne Carbon Ribbon Co.,

ErOoKIen, Nooo 44.94
H. A. Owen, Danville, NY... 16.24

Parker Pen Co., Zanesville, Wis. 102.39

wm IN. Palmer €o., Chieazo 50.29
Quimby Kain Paper Co., G. R._. 568.93
Reilly & Pee Co.. Chicazo 3.14
Richmond Stamp Co. G BR. = 40.00
Sanrord Ink Co.. Chicasco. 21.55
Silver Burdett Co., Chicago______ 28.76
Strobridge Lithographing Co.

vO@nemmnatt: 220 fee foe 10.37
Scott Foresman Co., Ghiearpo-.- 414.41
Schaeffer Pen Co., Fort Madiison,

HOw ee Se ee 30.57
United News & Stationery €oe:,

New Work City 31.55
EF. Volland Co., Joliet: Wh. 57.99
John C. Winston Co.. Phila... __ 573.29
Webster Publishing Co., St. Louis 19.60
Chas. Vie Heald. @& Ro 666.64

John Wonzer. Traverse City____ 1,150.00

sn the Matter of Edward Ludwig,
bankrupt No. 5085. The final meeting of
ereditors has been called for June 15,
1933, at 11 A. M. The trustee’s final re_
nort will be approved at such meeting.
There mey he a small first and final divi-
dend for creditors.

In the Matter of George F. Cornell &
Son. bankrupt No. 4940. The final meet-
ing of creditors has ben called June 15,

23

1933, at 11 A. M.. The trustee’s final re-
port will be approved at such meeting.
There will be a dividend for creditors.
In the Matter of Leon G. Agon, bank_
rupt No. 4754. The final meeting of
creditors has been called for June 15,
1933 at 10 A: M. The trustee's final
report will be approved at such meeting.
There will be no dividend for creditors.
May 26, 1933. We have today received

the schedules, Reference, and Adjudica-
tion of Philip W. Tobias, Bankrupt No.
5232. Who resides at Grand Rapids. Mich-

igan, whose occupation is that of a Sales-

man. The Schedules show assets of
$1,446.00 of which $950.00 is claimed ex_
empt, and liabilities of $23,247.82. The

list of creditors are as follows:
City of Grand Rapds, G. R..
preetves taxes C4 SG
G. R., Mich., County of Kent,
State of Mich. preferred taxes
Cty of G. B.. G. KR. Mich.

38.34

139.92

Mrs. Nellie Huzenga, G. R. 606.00
Union Bank of Michigan, G. R... 333.00

Industrial Company, G. R..- unknown

E. Dunn, Holland, Mich. 200.00
American Security Bank, G. R.-- 15.97
Breen & Halladay Co. G. KR... 65.75
Bon Marche, &. R.___ Ee 20.79
Dr & ©. €illey. G. H. 40.00
De. D. A. Diekson, G. BR... 12.90
He B Bihar. GR 12.50
Heth Bros., G. K. SS SS 15
Herpolsheimer Co. G. R. ae 3.87
Joppe Milk Co., G. R. a 10.66
Dr. KR. E. Kleinstecker, G. R. 3 71.00
EC. Bee: GR: coon : eta 5.19
Mays Drue Store. G R.-.--__.- 8.59
A. May & Son, G. KK... oe 36.38
Goodrich -Silvertown, G. R._____- 44.83
North’s Garage, G. R. a 7.90
Dr. W. W. Oliver. G. EK : oi 20.00
Dr W. €. Keek. G. RK. . 3.00
Ravenswood Country Club, G. R. 110.00
Paul Steketee & Sons, G. K.___- 22.14
Dr. W. L. Spencer, G. R. ae 3.00
Wuorzbure's Co... G&. BR... oes 9.87
BE. J. VanZoeren G. R.___. aoe 20.90
Arthur Dunn, G. R. So 15.00
Dr J. M. Wrichkt. G. KF a 164.00
Canners Supply Co... G. Ri 19.00
Dr. Rowland Webb. G. KR... _. 80.00
Century Fuel Co.. G H...._... 6.50
Jacoh Tangenberg, G. R. 5.20
Allan N. Moore Ine, G. R....... = 958.00

Central Michigan Paper Co.
Approximately

Powers-Tyson Co., G.

Alex Dempster,

ee __ 20,000.00
R.__Amt. unknown
Akron O. i

Liability uncertain

May 26, 1933. We have today received
the Schedules, Reference and Adjudica-
tion of Edward Martiny, Bankrupt No.

-999

5233. Who resides at Martiny Township,
whose oeccunation is that of a farmer and
fox rancher. The Schedules show assets
of $477.00, all of which is claimed exempt.
and liabilities of $8096.00. The list of
creditors are as follows:

Charles L. McCormick, Country

urer, Mecosta County, Mich.,

Treas-

Preferred taxes JS We. 66
Inga L. Peterson, Muskegon_____ 2,600.00
Jacob Esterly, Rodney Mich _. 207.00

Bie Rapids Savings Bank, Big
Rapids, Ind. notes :

Citizens State Bank. Big

Nrs. RK. G. is

: _ 1,600.00

¢ Rapids 1.140.00

Abbey. Big Ranids__ 100.00
§ ’

Kdward Dresser, Big Rapids_.___ 250.00
Ross Simcox, Rodney___- 20000
Judson Hardware Co., Big Rapids 33.00
Peerless Oil Co., Big Rapids____ 8.00
Mrs. John Esterly, Rodney__- 125.00

Mrs. Richard Franey,
Frank Ward,
Big Ranids

Rapids _ ee oc S008
Citizens State Bank, Big Rapids 289.00

30.00

Big Rapids
ae 600.00

Charlotte__ on
Savings Bank Big

 

Phone 61366

John L. Lynch Sales Co.
SPECIAL SALE EXPERTS
Expert Advertising
Expert Merchandising
209-210-211 Murray Bidz.
Grand Rapids, Michigan

 

 

 

Business Wants bepaiih.el.t

Advertisements insertea under this heaa
for five cents a word the first insertion
arid four cents a word for each subse
quent continuous insertion. if set in
capital letters. double orice No charge
tess than 50 cents. Small displsy adver-
tisements in this dépurtmen'. $4 per
inch. Payment with orcer ts required. as
amounts are toe small to onen accourts

WILL TRAD!—Tennessee valley farm
for merchandise stock, personal property

 

or offers. Phillips, Manchester. Ten-
nessee. 573
Se

FOR SALE
HARDWARE AND IMPLEMENT
BUSINESS in town of 4,000 pop-
ulation. Good farming community.
Factory town. Central Michigan.

ee oe
8) () CRD () REED (> ED (

For information write No. 1000,
: care Michigan Tradesman.
~~

 

 

24

MICHIGAN

TRADESMAN

Bay 31, 1933

 

THREE DAYS OF JOY

Comprehensive Programme of Drug
Convention at Jackson

Tuesday, June 27

of registration head-
Hotel. It will be

person attending

The registration

fee incl sili noonday luncheons, din-

ners and all entertainment features,

listed in
Official badge must be worn.

9 to 10 a. m.—Registration and infor-
mal reception.

10 a. m.—First
—— opening of convention, Pres-

SS

9 a. m.—Opening

Hayes

necessary for each
:

egistered.

unless otherwise program.

business session.

 

mittee
Appointment of Auditing Committee.
Organization and instructions to
No Committee.
: ,

in Hi. W ebster, Chair-
na i S. P. & N. F. Commit-

> of N. A. R. D.. on “Possibilities
f th Side of Phar-

 

Professional

 
 
  
 
 
 

Session—These open
periods set

en discussion and con-

open forum
Ww e want all of the indi-

mbers present to enter

   

 

e

the discussions, so that the

 

good possible can be derived

 

the convention.

 

10:30 a. m—Get acquainted meeting
ior at Haves Hotel.

12 noon—Mixed luncheon for all at
fe es ic otel
Welcome add resses,

General Chair-
County Retail

W ay,

 
  
   
  
  
 
 
 
  
  
 
 

 

business.

— Hi. Tait.
rt—R. A. Turrel.

ers . - m.

ommittee report—B. A.

Johnson.

on “Organized Phar.
Present and Future

ter party for
tournam ent

¢ Coun

 

Jackson Masonic

6 p. m.—Dinner and bridge for ladies
at Cascades Club House, Sparks
Foundation.

6 p. m.—Entertainment
Country Club.
Thursday, June 29

m—Third business ses

for men at

9:30 a. sion for

men.

Unfinished business.

Legislative Committee report, D. G.
Look, chairman.

Membership Committee report, Paul
E. Gibson, chairman.

Trades Interest Committee report,
Wm. E Loebrich, chairman.

Prescott Memorial Fund _ report,
Prof, C. H. Stocking, chairman.

Auditing Committee report.

Publicity Committee report, James
E, Way, chairman.
Board of Pharmacy Report, E. J.

Parr, Director of Drugs and Drug
Stores of Michigan.

Speaker—J. W. Howard Hurd, Pres-
ident Board of Pharmacy, on “Our
Michigan Board of Pharmacy.’

Open Forum Session—Let us have
a peppy discussion of timely top-
ics.

10 a, m.—Ladies tour of the Irish Hills
and a visit to McCourtie farm. Re-
turn to Masonic Country Club for

luncheon and bridge.

12 noon—Open for private arrange-
ments for the men. (No noonday
luncheon scheduled.)

2 p. m.—Fourth business session.

Unfinished busi ae

DR. D. Aland MS. FP. A. Journal
nh. ff iakey. ary

Report of Resolutions Committee.

Report of Nominating Committee.

Election of officers.

Speaker—Horace S. Thomas, East-
man Kodak Co., on “Increasing
Photo Profits Through Open Dis-
play.”

Speaker—R. J. Wilkinson, National
Vice-President, Master Photo Fin-
ishers of America, on “Extra Dol-
lars in Your Photo Department.”

Report of tellers.

Installation of officers.

Open Forum Session — This is the
time to tell your new officers what
you would like them to accom-
plish during the coming year. Al-
so promise that you will do your
share to help them in every way
possible.

p. m.—Dinner Dance, Hayes Hotel

ball room.

——_>- > —___

Guidance in Preparing for a Career
What guidance in preparing for a

life career can be obtained from the

Federal Government? Among other

Federal activities for aiding the youth

of America to become efficient wage-

earners, the United States Office of

Education offers directions to those

who would engage in a profession or

occupation requiring advanced study.

Would the youth aspire to become

a lawyer? a physician? a journalist?

an architect? an engineer? a musician?

an educator? He can obtain guidance

as to the wisdom of his choice of a

career and on how best to proceed to

prepare himself for the undertaking.

The information provided in response

to his inquiry is factual—not specula-

tive—and succinctly comprehensive and
authoritative. The seeker for guidance
must do his own thinking; he will be

~

provided with information that should
prevent misguided conclusions.

The inquirer will be given informa-
tion on specified occupations—one cr
more—as his fancy may select. The
occupation will be explained to him,
both in its general aspects and as to its
specialties and allied occupations. He
will be told briefly of the history of its
development,

What are the opportunities? Statis-
tics will be quoted to indicate whether
the occupation presents a demand for
services which will sustain its perman-
ent character; and as to whether those
who are likely to engage in it will be
sufficient in number to provide the
service which will be demanded or will
overcrowd the occupation.

Will it pay? The range of salaries
paid in the occupation is prescribed as
derived from reliable research sources.
While the data may not reflect the
compensation received in this period of
shrinking incomes, it will have its rel-
ative value as a basis of comparison
with return to the worker in other
occupations.

What physical fitness is necessary?
Requirements of personal qualifica-
tions, so far as they have a practical
bearing, are recited. The need for good
hearing, good eyesight or other phys-
ical efficiency is indicated when a fac-
tor; but it is assumed that the moral
attributes of honesty and loyalty will
be taken for granted as elements for
success in all occupations.

What requrements of governmental
supervision must be met? Where there
is state control and regulation of an
occupation, the State requirements are
epitomized. Requirements for board
examinations, license to practices. reg-
istration, and reciprocity are also told.

Where is the best place for prepara-
tory study? and at what cost? Em-
phasis will be given to the subject of
preparation. Professional — schools
which specialize in instruction in the
specified occupation, requirements for
entrance examinations, pre-professional
requirements, degrees awarded, accred-
itment of colleges, time required for
training, standard courses of study,
tuition, cost of board and room and
student expenses and budgets are con-
sidered.

Colleges which offer specialized
training are listed. Professional asso-
ciations are described, as particularly
helpful in supplying material and an-
swering questions relative to the pre-
fession which they promote.

A list of carefully

ences is also included

selected refer-
in this plan of
guidance. The list directs the inquirer
to sources of more detailed study cf
the professional occupations.

This information is comprised in a
series of “Guidance Leaflets” ssued by
the United States Office of Education.
Of the 17 leaflets so far printed, 145,-
009 copies have been distributed—
31,000 mailed free, and 114,000 sold it
5 cents a copy.

Law, medicine, dentistry,
librarianship,

journalism,
architecture, civil engi-
neerng, electrical engineering, mechan-
ical engineering,
forestry,

pharmacy,
veterinary medicine,
chemical engineering,
art, and home economics are the titles

nursing,
music,
chemistry and

 

of the Guidance Leaflets already in
ptint. While these cover a wide range
of professional occupations, it was
originally planned to extend the series
to include all subjects of major courses
in colleges,

The Guidance Leaflets are available
on application to the Superintendent
of Documents of the Governmen:
Printing Office, accompanied by th:
cost price in cash or money order. The
price is 5 cents a copy; in 100 lots of
one title or of various titles, the price
1s 33. Walter J. Greenleaf.
Copyright, 1933, by United States News

—_++.____

Apparel Collections Show Gain

Credit conditions among apparel
retailers continue to improve-
ment, reports in the market indicate.
Collections are becoming better, a de-
velopment now particularly true of
stores in the agricultural areas, which
are climbing up to their best credit
standing in

show

several yeats. the im-
provement, reflecting better retail trade
in the last few weeks, was remarked as
of special bearing on the enlarged or-
ders for staples which many retailers
in agricultural areas have placed. For
the first time also in a long while,
many of the smaller stores are getting
back to a profit basis.

—-se2e-oo

Shoe Prices Continue Upward

Additional price advances on shoes
were put into effect during the week,
bringing the total
the higher-priced numbers to 50 cents
per pair. The increase on the cheap
numbers ranges from 2% to 25 cents
per pair, while shoes wholesaling above
$3.50 have been moved up 25 to 50
cents per pair. Demand continued ex-
ceptionally heavy during the week for
both men’s and women’s types, with

rises on some of

the sport styles outstanding. Produc
tion during the current month is ex-
pected to be substantially ahead of

that of the corresponding month last
year,

—_2 +>
Unified Wool Industry Sought
Members of the American Associa

tion of Woolen and Worsted Manufac

turers, meeting last week at the Man
hattan Club, authorized the presiden
to appoint a committee of five to worl
with the National Association of Wo:

Manufacturers to ascertain whether a

suitable arrangement could be

for unifying the industry. The group
decided against bringing in a new slate
of officers at this time. A decision was

also reached that the committee o!

five should appoint some of its mem-

bers to accompnay representatives Oo

the national association on their next

made

visit to Washington.

—_2 2. >__
Window Glass Call Improving
There has been no slackening of the
gradual rise in the demand for win-
dow glass. Residential buildings pro-
vide one of the largest markets for
window glass and the increase in this
field, contrary to the movement in a!
other sections of the building industry
is adding greatly to the momentum 0!
the call for this type of flat glass. Ir
plate glass a falling off in demand has
been noticed in the automobile field
Beer bottles remain the leaders in both
production and demand in the glass

container division.

Discontent should begin with self.

 

 

 

Pe NR i AE a RR
Slt ug a isan vinssn SEO Rs

EF OE MG

OLE A NTO

er OTE A

wi. me Vil

‘

  
   

 

 

He Knew What He
‘ Was Worth

When a Kalamazoo man applied for a job the other day
and was told he would be paid all he was worth, he got
madder than a hornet and stated very emphatically that
he could not and would not work for such low wages.

 

WIN bc NORA ily, MRS Poe

ee en ee

it that man should ever attempt to run a business of his
own, he would be just the kind of chap who would kick
on the price of a safe, no matter how low it was, leave
his account books and valuable papers exposed and then
when the fire licked them up he would charge the whole
thing up to his ding blasted hard luck.

3 snc ar
Ae i il

2
i
:

BE SENSIBLE BROTHER AND GET BUSY

 

and write us to-day for prices on a first-class dependable
safe. It means really more to you than it does to us,
because while we would make only a fair profit on any
4 safe we sold you, you would lose what you never could
replace if you should have a fire and lose your books of

account.

| Grand Rapids Safe Co.

| Grand Rapids, Michigan

 

 

 

 

 

 

 

 

 

 

Quaker
Milk

Rich in Quality

~ Naturally it’s Finer

   

The quality plus
correct price is
constantly increas-
ing the number of
satisfied consum-
ers.

A trade builder

for the retailer.

Sold by Independent Dealers Only.

LEE & CADY

 

 

 

ee my

KEEP SUPPLIED WITH ..:.. .

LILY WHITE FLOUR

“The flour the best coo

VALLEY CITY MILLING COMPANY

Portland — Grand Rapids -— Kalamazoo -— Traverse City

 

 

wu

Wholesale Only Wholesale Only
DISTRIBUTORS of PINE TREE Brand FARM SEEDS
Inoculation
GARDEN SEEDS
Vegetables and Flowers
We specialize in

LAWN GRASS and GOLF COURSE Mixtures

SEEDS

Write for our special prices
INSTANT SERVICE
Telephone 4451

ALFRED J. BROWN SEED CO.
25-29 Campau Ave. Grand Rapids, Mich.

Wholesale Only Wholesale Only

Semesan

Packet

Vigoro
Bulk

RTO

 

 

 

 

 

 

a

TRENGTH

COMPANIES REPRESENTED HAVE
Assets $65,931,787.14
Surplus $23,396,338.15

ERVICE

Correct Insurance Coverage
Engineering Advise

AVINGS

1214% To 40%
According To Classification of

Property

   
  

THE MILL MUTUALS AGENCY

LANSING, MICHIGAN

Mutual Building Phone 20741

DETROIT OFFICE GRAND RAPIDS OFFICE

Transportation Bldg. Grand Rapids Trust Bldg.
Phone Phone
Randolph 0729 95923

 

 

 

 

GRAND RAPIDS PAPER Box Co.

Manufacturers of SET UP and FOLDING PAPER BOXES
SPECIAL DIE CUTTING AND MOUNTING

G R AN D

   

RAPIDS.

 

MICHIGAN