eahamnataelitooraceorriaccetarat ae less eae ange ee nl ARES A aaa ( h y Se Fifty-first Year RMR CO se EOS Sy BITE IRS Wes COREG: RAN NCHO) 8 ayo ee Sas \ A, OWL D &” EW WG (erage (ARNG Nawae EPs Ey aaa VO) LOaDS INS fG WS Le a SAR Ue RSE Eee) ces ay we SS 9 =’ @ SoA, b SSS N 1 ES \ ; ANS —- NN WY G FY mere) (a ee Ca a Gee AK FORNEY aS wee a) KO a7 Me AN ONE CAS bp; NY S oe 5) dan Gok Oe, 2 ee tN RSP GN EI NOUR eo yy s PUBLISHED WEEKLY (GAGE =e TRADESMAN COMPANY, PUBLISHERS <2 oO >> YW LA POS IR SS USI NEE OE Sb: REE) : Seow won YI : LG) A Rey i ft Ze i Tre Si (a Z RS oe Pe Ce, > RS w CoN 0991: ZN JZ Sas EN LO SI es aN, De DK EST. 1883 4 Sy GY ZLA LUA IIE Number 2604 GRAND RAPIDS, WEDNESDAY, AUGUST 16, 1933 — EE——— LIPTELE AND Strewed acorns on the lea; And one took root and sprouted. up, And grew into a tree. Love sought its shade at evening-time, | To breathe its early vows; And Age was pleased, in heat of noon, To bask beneath its boughs. The dormouse loved its dangling twigs, The birds sweet music bore— It stood a glory in its place, A blessing evermore. | A traveler on a dusty road A little spring had lost its way Amid the grass and fern; A passing stranger scooped a well Where weary men might turn; He walled it in, and hung with care A ladle at the brink; He thought not of the deed he did, But judged that Toil might drink. He passed again; and lo! the well, By summer never dried, Had cooled ten thousand parched tongues, And saved a life beside. nn TE ET TTT OTT SE SI Se GREAT A dreamer dropped a random thought; “Twas old, and yet ’twas new; A simple fancy of the brain, But strong in being true. It shone upon a genial mind, And, lo, its light became A lamp of life, a beacon ray, A monitory flame. The thought was small; its issue great; A watch-fire on the hill, It sheds its radiance far adown And cheers the valley still. A nameless man, amid the crowd That thronged the daily mart, Let fall a word of hope and love, Unstudied from the heart;— A whisper on the tumult thrown, A transitory breath,— It raised a brother from the dust, It saved a soul from death. O germ! O fount! O word of love! O thought at random cast! Ye were but little at the first, But mighty at the last. CHARLES MACKAY. ee A A’ SHOE DEALERS” Policy represents | a real adventure in thrift — e - because —— It saves you money — dividends to policy- holders, of 25 to 30 per cent since organization, | #5%| is a record to be proud of. > oe + It saves worry —— prompt and careful adjust- | ments. It saves costly errors—our insurance auditing service meets a popular and growing need. yy MICHIGAN 44 SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY Mutual Buslding He Lansing, Michigan Ra er creer enema a a ADESMAN TF ifty-first Year Number 2604 MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men. SUBSCRIPTION RATESareas follows: $3. per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.56 per year, payable invariably in advance. Sample copies 10 cent: each. Extra copies of current issues, 10 cents; issues a month or more old 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. CHAINS ARE IN A JAM Forced To Face Innumerable Ex- penses I don’t believe | exaggerate a particle when | express the belief that the grocery chains are in a tough spot. A spot so tough that it may change the whole scheme of chain store merchandising. Every student of economics knows that a far-flung system of chain merchandising can become so diversified and so unwieldy that the economies that volume brings are more than eaten up by increased and innumerable ex- penses. There is much reason to believe that some of the big chains had already reached this point, even before the present problems arose. If I am right in this, the present problems have unquestionably made a bad situ- ation worse. The chains’ present problems are these: |. They are being heavily taxed all over the United States. The details and the figures on this have been published from time to time. In some States the chains have been able to pull strings so as to prevent the passage of tax laws, but this is probably only temporary. The tax scheme is ex- ceedingly inviting to states that need money—and _ what. state does not? Moreover the way to tax is clear. There are no legal complications about it any longer and the chains are helpless, be- cause the United States Supreme Court has upheld it, and all that ° any State needs to do is to model its law on the statutes which the court has upheld. How important the matter is to the chains can be seen from the Kroger Co.'s ad- mission that the tax law of one state alone will cost it $200,000 in taxes if the law is upheld. 2. Under the new Industrial Recovery codes the chains will positively have to increase the wages of a lot of their employes. They have only gotten through the depression by cutting wages to the bone. The increases they will now have to make will run into millions of dollars a year. 3. The whole system of secret rebates, discounts and allowances which have cut down the chains’ purchase costs is being threat- ened, not only by the investiga- tion of the Federal Trade Com- mission, but by the codes. 4. The loss leader system by which the chains have attracted a lot of business is also being threat- ened by the codes, and also by the growing belief on the part of manufacturers of trademarked brands that if it isn’t stopped they must do something in order to protect themselves from reprisals by the independent grocery trade. These problems are all in- tensely serious to the chains. And added to them is the growth of the co-operative idea among in- dependents, the growing public belief that chain stores are detri- mental to local communities, and the undoubted fact that greedy ambition has led the chains to open too many stores, and that the competition among the chains themselves has had disastrous re- sults. The effect of all of them is to increase the chains purchase costs, and its overhead, and de- crease its ability to get business. Which from a competitive policy is vital, and might even be fatal. If there is anything in this argu- ment, the logical result of it would have to be some change in chain store methods. What shape would that take? I believe it would take the shape of closing a lot of local chain stores, and concentrating upon fewer stores, and those larg- er than the average chain store has been in the past. Some of the big chains are already trying that. Whatever is done, however, the independents stand to gain from it, as I see it—Modern Mer- chant and Grocery World. selsaea Nu" eaten Crooked Camera Deal Nipped in the Bud The Petoskey daily newspaper con- tains the following: Two boys from New York left Pe- toskey in a hurry last night after run- ning afoul the law in a scheme to pro- miote the sale of cameras in. local stores. They are Carl Osberg, a dark, hand- some, smooth-talking salesman, and Alfred Wilson, a quiet, mustached fel- low. They spent most of yesterday in the county jail awaiting word from New York which would start them on a fast trip out of Michigan. It all started over the word “exclus- ive.” Four Petoskey merchants told Prosecutor A. T. Washburne tthey pur- chaser exclusive rights to the camera deal from one of the two men. The dark fellow dealt with Lake’s drug store and the smaller chap with Eck- els’, Henry’s book store and the Cen- tral drug store, the merchants said. Each said the had signed a contract which provided for purchase of 200 film packs to fit an odd size camera. The merchant was to be given 200 cameras. These cameras were to be given away with each purchase of 75 cents. The company was to make its money from the sale of additional film packs later. “Exclusively it was a good deal,” said John Lake. “But with a lot of stores in on it, the deal wasn’t worth a nickel.” It was that the quadruple dealing was discovered. Sus- picious of the deal, Mr. Boehm pur- posely failed to give them his check when he signed the contract. The sales- man thought he had it and left. Yesterday morning the came to the store in Mr. Boehm’s absence and asked Mirs. Boehm for a new check, saying he had lost the first one. Skep- tical, Mrs. Boehm asked ‘him to return liter. Then she proceeded to enquire at various stores to learn if the first check had been cashed. At Eckel’s she learned the check hadn’t been cashed but discussion de- veloped the duplicity. Further investi- gation showed Lake’s and the Central drug store had subscribed to the same deal. Mr. Lake started on the trail of the two men and found them checking out of the Perry Hotel. “Tt is all just a misunderstanding,” declared the dark chap. “Just a misun- derstanding.” After considerable discussion, it was agreed there would be no prosecution if the men returned the money, agreed to leave the state and to secure can- celations of the four contracts. The money was forthcoming and _ they signed agreements to leave. They were freed last night. through Henry’s Petoskey, Aug. 14—We surely fixed these birds right. They left Michigan by way of the Soo. We are notifying Mr. Parr, aslo the N.A.R.D., as well as the company they pretended to repre- sent. Their scheme was much the same as the free razor deal and the resale of blades for profit. The jail did not look good to them. : I may see vou about Friday, as I ex- pect to speak to the salesmen of the New Era on that date. John A. Lake. —_~2 +s Business Outlook For Next Three ‘Months With uncertainties of the N.R.A. Codes and inflation, business appears to have entered a quiet hesitant mar- ket; not only in business but in com- modities and securities markets. Busi- ness, however, shows only a moderate The unfilled S. Steel shows a decline which was somewhat larger than expected. Retail distribution for indicated a recession in some lines. tonnage statement of U. July moderate imiprove- 7 j < liprove ment. Cotton reports were about two billion bales above estimates. Electric power production was about the same increase in percentage as the preceding period. It has become very evident, if the N.R.A. program is not completely suc- cessful, that inflationary powers in the hands of the President will be used, if necessary, A definite plan for higher commodity prices is still very appar- ent. The halt in the upswing was pre- dicted ‘by many and resumption of strength will probably take place this fall, This will probably be due to gen- eral business improvement and also the Administration’s plans. There is a distinct relationship be- tween purchasing power and prodnuc- tion. Everyone realizes that five months ago stocks in the hands of wholesalers and retailers were low. Raw material in manufacturers’ hands were replaced and now there is a pe- riod ahead where both manufacturers and retailers will not buy more inven- tory until their present reserves move into consumers’ hands. There is bound to be a breathing spell. This probably will be taken care of by the “Buy Now” campaign. Some writers, however, claim that this campaign will succeed on the strength of rising prices rather than propaganda. The general prediction is that busi- ness outlook will be steady in August, will show an imiprovement in Septem- ber, this due directly to natural re- covery, inflation and better purchasing power of the consumer and farmer. J. H. Petter. ————— Fall Bedspread Demand Slower After large volume of ‘business early last month on Fall styles, bedspread mills now booking an unusually find that orders have dropped off con- siderably and that the higher prices have caused buyers to hesitate. Before lines had been officially opened whole- salers and retailers had covered a good portion of their initial requirements, and for a while after the showing or- ders appeared steadily. The volume to date is considerably ahead of that for the correspondinig period of last year. At the present time, however, the labor differentials have halted new business. ee Attracts Trade in Rain ” “Shower Sale” is used by a Chicago market to attract trade to the store during rains. He offers a discount on all goods bought while it is raining. This is reported to have attracted women who would otherwise have done their trading at stores nearest their homes. —___+4—___ What we need is an automobile that is afraid of trains. x A BARNEY ROMANCE A Leaf From Grand Rapids’ Early History A few evenings ago I had a delight- ful experence when Theodore Williams dropped in upon me and offered to take me for a ride anywhere I desired, and I replied to his proffered kindness that I would like to go and see a barn. We traveled Kalamazoo avenue Southward to the Michigan Central Railroad cros- sing and then one mile beyond. Turn- ing to the left, we found on Section 28, Paris Township, the barn I wanted to see. We drove into the farm entrance and enquired of the man who lived there if we could look into the barn, and he said ‘he was a tenant, but would be very glad to grant the request, and we sauntered to the front of the barn and I looked at it with the deepest interest. It was the first barn built in Kent coun- ty 100 years ago, and I am inclined, after having gone into the barn and rubbed my ‘hand over the big timbers and looked at the interior framework with a loving gaze, to tell the story which is attached to an unusual ro- mance. Grand Rapids is now in its second century. One hundred years ago, in 1833, the Guild families and Barney Burton and his brother, Josiah Burton, came to Grand Rapids to make their permanent homes. Joel Guild built a house on the site of the present Grand Rapids National Bank building. It was the first frame building in the settle- ment and, owing to the hospitality of the Guild family, the newcomers made it a sort of central meeting place. Barney and Josiah Burton took up from the Government 320 acres of land niow bounded by Divison avenue, Bur- to nstreet, Madison avenue and Lara- way road. Members of the Guild family took up areas adjoining this. Barney Burton was a vigorous young man and decided that this piece of land he thad taken up would eventually be his farm home. Like a thrifty farmer, he decided that the most important thing connect- ed with a farm holding was a barn and he personally entered upon the erection of a barn upon the premises and walked to and fro from the central trading post to his domain, working out from timber on the place the new barn, Each night he slept at the house of one of the settlers and each morning walked out to his task. . There was in the Joel Guild family avery attractive daughter, Harriet, and Mr. Burton fornred a sort of habit of changing his clothes when he came from building of the barn and spend- ing the evening with Harriet. They became very intimate friends and he ‘confided to her the plan he had for a future home. The barn was completed and one evening very soon thereafter Barney said to Harriet, “Don’t you think we better get married?” And Harriet re- sponded, rather coyly, “I am _ not averse to it, but I am not willing to change my father’s house as an abiding place to a barn.” Barney replied promptly, “I am not that kind of a lover and I’ll not be that kind of a husband. If you will agree to enter upon pioneer life with me, there will be a house erected within a week, for, MICHIGAN let it be known in this colony that we are to be married, as this will be the first marriage in this valley, every man will rally to us to build a house.” The frankness and attractiveness of this outlook under the pioneer conditions attracted Harriet sufficiently so that she entered into the agreement. In a week’s time a log house was completed a few rods in front of the barn and they were married and en- tered upon their honeymoon in the new house attached to the first barn erected in Kent county. It proved to be a very happy marriage and their home was a center of hospitality for many, many years, Settlers coming to Grand Rapids stayed with the Bur- tons until they should have a place in which to live. And although there were CHARLES W. no children born into the Burton fam- ily, when I became acquainted as a boy with the Burtons and other early settlers in Grand Rapids, I heard from time to time stories of boys and girls who had been brought up in the Bur- ton family and called her Mother. In time all of the Burton holdings were sold except twenty acres of the original domain, and this piece of land Mr. and Mrs. Burton expected to keep as their home and enjoy during life's decline. In 1856 my father and mother came into the situation and decided to live in Michigan, rather than. the Badg- er ‘sate, where I was born, if a suitable location could be selected. Mother took very kindly to the Burton place and, as the result of long negotiations, Fa- ther purchased the remainng twenty TRADESMAN acres of Burton Farm and deeded it to my mother. Adjoining lands were se- cured, so that Father had a farm of ninety acres and we came to live there in 1858. Not long after the log house was erected in which the Bur- tons began housekeeping, Mr. Burton, having been thrifty, erected a frame home, and it was into this home that our family came when we transferred our allegiance from the Badger state to the Wolverine state. The ‘barn was very substantial, An element of sentiment in the make-up of Barney Burton led him in the build- ing of that barn to put into it every Vind of timber growing on his forest domain. This was very interestng be- cause there was a wide range of spe- eics in this forest. When our family GARFIELD came to live in the Burton residence, I became as a lad very much inter- ested in the kinds of timber which were put into this barn, and everything at- tached to the barn became interesting and dear to me. It was in this barn that we had our big swing over the central floor; it was through this barn that we children climbed in playing hide and seek; it was on this barn floor that neighborhood gatherings had their picnics and it was in this barn that we had great’ times in connection with haying, jharvesting and threshing and those accompaniments of farm life. I have etched in my memory the most interesting associations connected with this barn. The remnant of Burton Farm came from my parents’ ownership to the August 16, 1933 ownership of my sister and myself, and I have lived there all of my life after coming from Wisconsin, except the years I was attached to the Agricul- tural College, until now. There came a time when the barn had lost its use- fulness, as the farm holding was dimin- ished and the city came out and ab- sorbed that part of the township of Paris, and I decided that inasmuch as it had lost ts usefulness, it could be spared and the remantn of the farm would lose nothng of value connected with its activities. My favorite cousin, Mrs. Fletcher, desired to live near our family and suggested tha it would add to ther happiness to have a cottage upon Burton Farm and near my fam- ily. I said to her that she could choose her location and I would be very hap- py to see that she could carry out her heart’s desire. After a good deal of surveying and counsel with Mrs. Fletcher’s brother, Ossian Simonds, the landscape gardener, it was thought that the location of the old barn was really one which would satisfy her heart better than any other spot upon the farm. I immediately decided to take down the born, and while there were some emotional expressions con- nected with my attachment to the old structure and the historic reminis- cences attached to its ‘history, I con- cluded that the establishment of a new home upon its site and the removal of the old structure was in the interest of everybody. It became noised about that the old barn was to be taken down and a Hol- land boy, Roy Slot, living in the town of Paris, negotiated for the old struc- ture and an agreement was entered into that he should take it down and have it for his very own if he would erect it again upon his farm and. util- ize all of the material in it, so far as practicable, in rebuilding the structure. The barn was put together without nails. It was pegged together and there were in it many remnants of the early days in the way of implements and appliances which had been used, and these were distributed to any peo- ple who desired to keep them as me- mentos. I did not follow up the mat- ter, as I was perfectly satisfied with the way in which the barn was taken down and the area upon which it stood cleaned up, and until a few evenings ago I had never seen the structure which thad been transferred from Bur- ton Farm to central Paris township. I looked lovingly upon the structure and recognized many details that were identified closely with my boyhood days. There was no change particu- larly, except the shape of the roof, which was transformed into what is called a gambrel roof, but this was alc- complished. through the service of the material that was in the original struc- ture. The barn doors which used to swing on hinges, however, now are on 1 rollers. I recalled that years ago a picture was taken of the barn in its original location, and I looked up this photo- graph and am glad to-day to make this record of a few facts in the history of our city and bring to life again the story of a “Barney Romance.” Charles W. Garfield. —_++.__ The crisis over, hope should revive. Sus | i i ' { i \ | = siege August 16, 1933 MORE ENCOURAGING WORDS Concerning the Tradesman’s Fiftieth Birthday Aniversary Grand Rapids, Aug. 11—Congratu- lations on the fiftieth anniversary of the Tradesman. I do not see that | cam add to the many kind leters you have received other than to say I en- dorse them all. They have not said too much, | am sure you may justly feel proud of your fifty years of in- tense activity as manager and editor of the Tradesman, and | am sure that every one of the nine that are left who started with you at the first issue are still proud to be with you. You have done a noble work. 1 am glad to see that you feel kindly toward the colored people. Many ot them, as you state, are very needy. One stopped at miy store not long ago, ask- ing if | had any paper to sell. I told him not any. He closed the door. 1 called him back. | noticed his small wagon, not worth ‘ten cents tor any purpose. | asked shim if he made much money in his business. He said, “Not much, sir.”’ He said, “I'll tell you what I made yesterday: twenty-ive cents; and with that | bought a five cent loat of bread, ten cents worth of meat and ten cents worth of coal.” | asked what he would have done ti he ‘had not made the twenty-five cents. He said he would have gone without anything to eat, “that’s what we do, sir.” t a seen him once since. He said, “Vhe other morning we were very short. We poured the coffee we had and then took the coffee grounds, put it on the bread to eat and that was our breakfast,’ and in it all he seemed happy. He was no fraud, We have much to be thanktul tor. And when the end comes with us, as come it will, 1 hope you will hear trom the Master’s lips, “Well done, Stowe.” F. C. Beard. Lansing, Aug. 11—My theartiest con- gratulations upon your completion of tty years of continuous service with the tradesman. In those years you have placed the Tradesman in that en- viable position where a human product becomes an institution, Lhis is the sort of immortality that might be called “{muniortality as a fact.’ The finest reward in lite, | think, is to achieve it, that one’s future may ibe livingly asso- ciated with human service. But may time be generous with you and leave you within the flesh for yet many years to guide the fortunes of the trades- man. George N. Fuller, yec’y Mich. Historical Conumission. Philadelphia, Aug. 9—Please accept our sincere congratulations on the oc- casion of your publication rounding out titty years ot “keeping everlastingly at it.” You have our ‘best wishes for con- tinued success. N. W. Ayer & Son. a Nashville, Aug. 14—I have read with great pleasure the many letters you have received following the issuance of the ‘“Fiftieth year of the Trades- man.” Trying to interpret the code to find out when | should open and close my place of a the prover salaries to pay and follow with a report on which the sales tax is. levied ‘has so engrossed my time and attention that I have de- layed writing you and expressing my appreciation of the wonderful service you have rendered the retail interests of the state through the many years you have published the ‘lradesman, I recall with pleasure trips I have made with you when you were organ- izing Business Men’s Associations. Later your Kealm of Rascality col- umn has continued to hold out a lan- term of warning against the many pit- falls that line the way of the unwary retail dealer and has saved him; many, many good diollars and ‘bushels of re- gret. You have not only given of your time to business of the dealer, but if re- ports are true, have ‘been most gener- MICHIGAN ous with the numerous industrial and commercial activities of your city, both with cash and personal service and these are some of the important quali- ties of good citizenship. Your “straight from the shoulder” opinions, and your quick response to the request for help from your subscribers entitles you to their miost sincere thanks, which I know you receive. I join your host of friends and ad- miuirers in congratulating you for the joy you appear to ‘have from the serv- ice you render and I with them wish you many years of continued physical and mental vigor ‘by which you may continue the work for which you are so eminently fitted. C. L, Glasgow. Flint, Aug. 9—Your brief words ex- press to me more honesty and _ sin- cerity in the welfare of pharmacy than if you had written volumes. Some day I will be in Grand Rapids and will call on you where I can express my thanks to you personally for things you have done. I cannot help but con- gratulate you on the fifty years of service the Tradesman has given. It is a wonderful achievement. You perhaps do not know my father has been on the sick list for several weeks, other- wise he would ‘have written you also. He is on the gain, but it is rather slow and for one who has always ‘been ac- tive it makes a hardship to be laid up. J. Howard Hurd. —__+ >> Interesting Observations Made in the Upper Peninsula Pickford, Aug. 8—Most of the people in the Lower Peninsula would be sur- prised to see the development in farm- ing which thas taken place above the Straits. This is especially true in Chip- pewa county, which is noted for its grazing lands and the heavy production of hay. This is also true about the vil- lage of Pickford in the South part of Chippewa county. Here is a country village with fine business ‘blocks and good stores well stocked with mer- chandise. It has a fine bank building and athigh school building which would be a credit to a much larger town. The farms about the town are well kept and the ‘buildings are in good repair. The local creamery provides a market for its wide dairy interests. At one time the town had a woolen mill, which has ben converted into a feed mill, This town and its farming com- munity are a credit to its people and their enterprise and thrift. Newberry, Aug. 9—I was much pleased to note that the people of New- berry have erected a monument to the white pine tree. A perfect white pine log, sixteen feet long and about thirty- six inches in diameter, with bark in- tact, has been set upon two concrete piers. Over all has ‘been erected an artistic shelter, same being placed upon the boulevard parking in the center of the street, just outside the business dis- trict. Wire rings have been placed about the log about every foot of its length to keep the bark intact. Tihis city is to be commended for its thoughtfulness in thus preserving a specimen of the best white pine ever grown in any land. The merchants at Newberry had a meeting at 2 p.m. at which [I was invited to speak and did. Every courtesy was shown me by the merchants taking the Tradesman. At this meeting there was a merchant present from MicMillan, When I en- tered his store later he greeted me heartily and handed me three dollars for ‘his subscription. Seney and Shingleton, Aug. 9—The former ‘thas one store fighting to live The latter has two small stores, one closed for the day and the other kept by an old man who is entitled to the oleo refund but was afraid I was a crook. Said he had no use for store papers. His place bore evidence of his lack of fitness for a merchant. Munising, Aug. 10—Dollarville has two stores. One placed a subscription, The other is a ‘branch of Westin & Co., TRADESMAN of Newhberry, who have the Trades- man. I viewed this almost deserted vil- lage, thinking of the man (the late Robert Dollar) who gave his name to it and who subsequently became one of the ‘best k-own men in the commercial world. The site is in a swamp, having a pond upon which the mills were erected. There is much flat and low country all the way West to near Mun- ising, where hardwood appears. This city is surrounded by high wooded hills, except toward the bay. It has a beautiful setting. I am staying at the hotel facing the shore of the bay, giv- ing a picturesque outlook over its waters. I consider this the most at- tractive town I have thus far seen in the Upper Peninsula. Population is about 4500. The big paper mill is the chief industry and is working an in- creased force. A. G. Schneider, formerly of Ona- way, recently opened the Home Town Bakery on Superior street. Mr. Schnei- der has a very attractive place of busi- ness and one can see at onice by the fine quality of ‘his product that he is a master baker and deserving of the pat- ronage of the food merchants and home people. Every city and town can have the best of baked goods if they will give loyal support to their home bakery. Marquette, Aug. 12—The_ grocers had a meeting ‘here Thursday evening, and Friday evening a meeting was held in the city ‘hall for all merchants. Had several invitations to this meeting, which I attended, It was called to set the code ‘hours. Stores will open at 7:30 a. m. and close at 6 p. m., six nights im the week, beginning Monday, Aug. 14. This city is badly chain rid- den. [ am told the local Chamber of Commerce favors them as well as the one newspaper. Also was informed the Welfare secretary gives orders on the chain stores, even when the applicants request that the independent merchant be permitted to furnish supplies, As matters stand no home food merchant is making any money. This, and the Government regulations, have left them in an abnormal state of mind, which has made it difficult to interest them in even a small investment in a good trade paper. I called upon tte managers of all the leaiding business houses in vari- ous lines, but short cash prevents con- sideration “of anything outside of reg- ular necessities, Referring to my suggested plan to fight the chains, I am ‘briefly outlining this plan to intelligent food merchants and, without exception, they would like to help give it a trial. I called to-day to have a chat with the manager of the only local paper, the Marquette Mining Journal, ‘but he was not in. Some of the chains here have given ‘him some advertising, others have not. I believe local publishers are in sympathy with the homie merchant, but prefer to re- main neutral, rather than take a stand either way. However, I ‘believe they would stand by the home merchants, if they saw they were determined to protect their own interests and wil- lingly publish educational articles to show up the evils of monopoly and its blighting influence upon their fair city. I have in mind preparing a series of such articles, which might be used in a local paper to show the people how 3 they are being deceived; that instead of saving money ‘by ‘buying of chain res they are actually losing instead. [ do not believe it would ‘be difficult to get the signature of practically every ‘business manager to favor a move against the chain system, also an agreement to give advertising support to his local paper or papers, so they will experience no loss in rejecting chain store advertising. After a year of educational propaganda, I believe many would desert the chains and become loyal to tthe home merchant, and in time these stores would move out, The consumer cannot be driven, but he can be led by sensible appeal to act for his own best interests. I feel here is a mighty field for action; that city after city and town after town might be organized to his end. From my many conversations with merchants upon this subject, I would not hesitate to under- take this plan. I would work it out quietly and get it into operation with no newspaper publicity, just a silent flow of educational arteries going out constantly, touching every angle and economic aspect. I outlined this plan to you a few weeks ago to get your views of its merits. This is a changing world, so I offer the plan as a sug- gestion, with a view of its helping to drive back and. eventually give Amer- ican ‘business men relief from oppres- sive monopolies, which are sapping the vitality out of towns and cities through- out the Nation. Chain store blight has caused the loss of more Tradesman subscribers than any other thing I have encountered. Dozens have told me they will be back when they have the price they cam spare. You have the faith and conifidence of Michigan mer- chants to a remarkable degree for hav- ing served them so faithfully during the past ‘fifty years. They still need help and need it much. This is why I have attempted a few suggestions. E. B. Stebbins. > Men’s Hose Prices Doubled Men’s low-end hosiery prices have practically doubled in the last month, principally under the influence of the new imdustrial code, Some of the num- bers that were priced at 80 cents a dozen cannot be obtained for less than $1.60 at the present time, taking them from the 10-cent retail class and put- ting them in the 20-cent division. In branded goods the volume ‘business is now expected to be done on the 35 and 50 cenit numbers. —_—__»-~-___ Corset Outlook Notably Favorable Orders for corsets are being placed in substantial volume for early delivery, Marked attention is being given models featuring the use of new rubber-woven materials in ‘both girdles and founda- tion garments. The Mae West influ- ence is crystalizing asia notably impor- tant factor in the latest corsets and brassieres. Models giving the high bustline, typical of this vogue, are be- ing purchased in good volume. The general Fall outlook is regarded as ex- ceptionally favorable in the trade. Great spenders are bad lenders. M. E. Davenport President. BUSINESS EDUCATION At the DAVENPORT-McLACHLAN INSTI- TUTE is of higher grade because this school is Chartered by the State as a Class A College with power to grant degrees. College training for business is just as important as for any other profession. It is always a pleasure to give information regarding our courses. Fall terms start September 5 and October 1. DAVENPORT-McLACHLAN INSTITUTE 215 Sheldon Avenue, Grand Rapids, Michigan MICHIGAN TRADESMAN August 16, 1933 MOVEMENTS OF MERCHANTS Holland—Mrs. S. A. Leath has taken over the management of the Holland Sandwich Shop. Detroit—The Lake Shore Sugar Co., 8047 Hamilton street, has increased its capital stock from $5,000 to $100,000. Detroit—The Electrical Warehouse, Inc.. 470 Brainard street, has changed its name to the Turner Electric Supply Co. Detroit—I. Joffe & Co., 1043 Wood- ward avenue, dealer ‘in furs, has in- creased its capital stock from $1,000 to $5,000. Holland—J. J. ice business at Tenth street and River avenue, to the Superior Pure Ice & Jansma has sold his Machine Co. Lansinge—The Michigan Butter & Egg Co., 101 East Kalamazoo street, has decreased its capital stock from $100,000 to $50,000. Kalamazoo—Mrs. Grace Shaffer suc- ceeds Mrs. Ralph Travis as manager ot the Neumode Hosiery Shop, 102 South Burdick street. Detroit—The Bendix Carburetor Co., 2739 Woodward ave- nue, has decreased its capital stock from $1,125,500 to $243,100. Detroit—The Adelaide Meat Mar- ket, Inc., 915 Adelaide street, has been incorporated with a capital stock of $2,000, all subscribed and paid in. Port Huron—The Streamline Cop- per Pipe & Fitting Corporation, 1925 Lapeer avenue, has changed its name to the Streamline Pipe & Fittings Co. Detroit—The Pros’t Brewing Co.. 9920 Knodel avenue, has increased its capital stock from 300,000 shares no par value to 500.000 shares no par value. Ann Arbor—The University Brew- ing Co., with business offices in De- trot, at 515 changed its name to the Arbor Brew- ing Co, Niles—The Niles Metal Products Co., has been organized for the refin- Stromberg Barlum Tower, has ing and reclaiming of metal, with a capital stock of $1,050, all subscribed and paid in. Detroit—The Fort Dearborn Brew- ing Co., 1109 Lafayette been incorporated with a capital stock of $1,000,000., $200,000 scribed and paid in. Detroit—The Right-Fit Shoe Store. Inc., 8120 West Jefferson avenue, has been incorporated with a capital stock of $5,000, $3,000 of which has been subscribed and paid in. Battle Creek—The Maurice S. Goz- don Co., 22 West Michigan avenue, dealer in furnishings and clothing for men, has decreased its capital stock from $50,000 to $30,000. Detroit—Canyon Placers, Inc., 416 Stormfelts-Lovely Bldg., mining, con- centrating, etc.. has been incorporated with a capital stock of $250,000, $1,000 being subscribed and paid in. Monroe—The Hattner Forwarding Co., Elm and North Monroe streets, has been incorporated to deal in waste materials, etc., with a capital stock of $1,000, all subscribed and paid in. Detroit—The Columbia Brewing Co., 818 United Artists Bldg., has been Bide., has being sub- organized to manufacture and sell beer with a capital stock of $50,000, $5,000 being subscribed and $1,000 paid in. Detroit—The Talo & Solin Co., 209 Capital Theatre Bldg., merchant tailor and dealer in clothing at retail for men, has been incorporated with a ‘capital stock of $5,000, all subscribed and paid in. Battle Creek—L. S. Udell and Canie 3enfield have leased the store at the ‘corner of East Michigan avenue and Madison street and are occupying it with a modern bakery under the style of the Butter Kist Bakery. Detroit—The Joseph A. Lobsinger Co., Inc., 1312 Michigan avenue, has been organized to deal in new and used fixtures for restaurants and_ stores, with a capital stock of $10,000, $2,500 being subscribed and paid in. Jackson—The Grossvater Beer Dis- tributing Co., 103 South Columbia street, has been organized to deal in legal beverages with a capital stock of 250 shares at $10 a share, $2,500 being subscribed and paid in. Plymouth—The Mayflower Druz Co., Hotel Mayflower Bldg.. has merged its business into a stock com- pany under the same style with a cap- ital stock of 500 shares at $10 a share, $5,000 being subscribed and paid in. Detroit—The Greenfield Avenue Lumber Co., 12680 Greenfield avenue, has merged its business into a stock company under the style of the Green- field Lumber Co., with a capital stock of $25,000, all subscribed and paid in. 3enton Harbor—The King Equip- ment Corporation. Second and Miller streets, has been organized to deal in machinery and devices with a capital stock of $2,500 preferred and 6.600 shares at $1 a share, $9,100 being sub- scribed and paid in. Detroit — Recordings, Inc., 3606 Union Guardian Bldg., has been organ- ized to manufacture and deal in elec- trically transcribed records, distribute films and machinery, with a capital stock of $1,000, all paid in. Flint—The Mahar & La France Sales & Distributing Co., 1403 Union Industrial Bldg., has been organized for the distribution of beverages and equipment for sales, with a capital stock of $5.000, $1,000 being subscribed and paid in. Pontiac—The Joyce Style Shops of Pontiac, Inc., 7761 West Vernor High- way, has been incorporated to deal in wearing apparel for women and chil- dren. with a capital stock of $5,000, all subscribed and paid in. E. Kuyers, dealer in general merchan- dise at Stanwood. renews his subscrio- tion and writes: “I have read the Tradesman for more than forty years and I still look for it each Thursday morning as much as I do for the morn- ing Herald. I like it more each year.” Detroit—Distillers’ Importing Corp- oration, 1248 Free Press Bldg., has been incorporated for the importation, storage and sale of vinus, spiritous and fermented liquors for all legal pur- poses, with a capital stock of 2,500 shares at $1 a share, $1,000 being sub- scribed and paid in. subscribed and wholesale shoe center. Nashville—George Watts, of Chi- cago, Ill., is opening a garage at the service station owned by Evans. Theo. H. Bera, who for years was associated with the Bera Hard- ware Co., of Nashville until its dissolu- tion two years ago, has purchased the cream. poultry and egg business of Kenneth Lykins, Detroit—Return of the name Men- zies to the shoe field in Detroit is noted in the organization of the Hia- watha Shoe Co., Inc., with offices at 300 West Jefferson avenue, Detroit's The company lines of George is carrying, at wholesale, women’s shoes exclusively, and is sell- ing in the Detroit territory. Rapids—Harry A. Knapp, who has lived in Eaton Rapids all his life and has been associated in differ- ent business enterprises for a number of years, has now engaged in the hard- ware business on his own account, and has opened a new store with a full and complete line of hardware in a very location. The Michigan Company furnished the Eaton attractive Hardware stock, Grand Rapids—The Hotel was taken over Monday by the Amer- ican Hotel Corporation, which con- ducts forty-six hotels in the United States in behalf of the Metropolitan Life Insurance Co. The hotel organ- ization has placed J. B. Morris in charge of the hotel. Ernie Neir, who has been acting as manager for sev- eral years, is undecided as to his future career. Rowe i. Ishpeming—R. I. Carlson, clerk at the Mather Inn since the place was opened, in January, 1932, has resigned his position and has left for Duluth, where he will be associated with his brother-in-law, Carl Quigley, who conducts the Spalding Hotel in that city. He is succeeded by E. Arthur 3ennetts, who for a number of years past has been employed in the offices of the Cleveland-Cliffs Iron Co. Manufacturing Matters Paw Paw—The Puritan Winery Co. has been organized to manufacture and sell grape products, with a capital stock of $150,000, of which $40,050 has been subscribed and paid in. Detroit—LaSalle Wines & Cham- pagne, Inc., 2205 Dime Bank Bldg., has been organized to manufacture and deal in wines and champagne with a capital stock of $800,000, $6,000 of which has been subscribed and paid in. Detroit—Eunice Esther Flour Prod- ucts, Inc., 897 Lawndale avenue, has been organized to manufacture and deal in cereal foods and products, with a capital stock of $5,000, $1,500 of which has been subscribed and paid in. Detroit—The Chic Dress Shops, Ine., 9035 Twelfth street, has been in- corporated to manufacture and deal in wearing apparel for women, with a capital stock of 100 shares at $100 a share, $6,000 being subscribed and paid in. Jackson—The Devlieg Milling & Machine Co., 120 West Michigan avenue. has been organized to manu- facture and deal in milling machinery with a capital stock of 5,000 shares at $10 a share, $20,000 being subscribed and paid in. Detroit—Sterile Washer, Inc., 2288 First Nat’l Bank Bldg., ganized to manufacture and deal in washing machines and other products, with a capital stock of 500,000 shares ai $1 a share, $500,000 being subscribed and $1,000 paid in. Detroit—The Wu Kong Laborator- ies, Inc., 2756 West Philadelphia street, manufacturer and patent medicines, has been incorporated with a capital stock of $10,000 preferred and 5,000 shares at $1 a share, $15,000 be- ing subscribed and $1.000 paid in. —_—_~>~-.___ Twenty-seven New Readers of the Tradesman The following new subscribers have been received during the past week: O. C. St. Johns, Sault Ste. Marie Julius Peterman, Sault Ste. Marie R. B. Hough, Sault Ste. Marie Wm. H. Jordan, Rockford Fountain Bros., Newberry W. L. Wilson, Newberry Chas. B. Beaulieu, Newberry George A. Clark, Newberry H. J. Skinner, MicMillan F. N. Belfry, Munising Walter's Cash Grocery, Munising Albert G. Schneider, Munising Hankin & Co., Munising Conrad Denman, Munising Vincent Truden, Forest Lake Matt Pantti, Rumely Arthur J. Toupin, Marquette Queen City Bakery, Marquette C. J. Anderson & Son, Marquette Frank La Bonte, Marquette Workers Co-Op. Society, Marquette John Koller, Marquette Wm. Parent, Marquette S. Mattson, Negaunee Thomas Bros., Neganee Harsila Bros., Negaunee Ishpeming Furn. & Hardware Co., Ishpeming. —_—_~e-.—__ Son Will Continue the Business Sheridan, Aug. 14.—I wish to let you know how much my mother and I appreciate vour very nice letter and also those copies of the Michigan Tradesman, which you sent to her after my father’s death. It may be of interest to you to know that Dad was in the drug business here in the same building continuously for forty-eight years last spring. Had he lived until the first of this coming No- vember he and mother would have been married fifty years. Two men of Grand Rapids that Dad respected and thought very much of was Mr. Lee M. Hutchins and your- self. Very seldom a week went by but he would say, “Well, E. A. Stowe says in the Tradesman—and so on.” I only hope that I may live to be in a meas- ure somewhat like dod I expect to continue the business here at Sheridan and the Michigan Tradesman will always be more than welcomed every week. James B. Wood. ——_+-___ Store Records Every Merchant Needs Cash in banks and on hand. Cash received from sales. Cash received on accounts. Cash deposited. Cash withdrawn from bank. Charge sales, Outstanding accounts has been or- dealer in (total owed by customers). Invoices paid. aah a iis ae ad aaa a ame We 4 August 16, 1933 MICHIGAN TRADESMAN Essential Feature of Staples Sugar — Local jobbers hold cane granulated at 5.20c and beet granu- lated ait 5c. Canned Fruits—The cling peach code submitted to the California can- ners has been accepted by approxi- mately 80 per cent. of the industry, but there still remains the difficult task of getting buyers who covered future re- quirements at low prices to agree to pay the minimum contained in the code. The buyers, of course, might be expected to agree to a plan unan- imously carried out, but they will be much concerned by the possibility that some here and there might not live nu to the agreement and thus continue to have an advantage. Furthermore, there is the chance that wholesalers the Grocery and jobbers have made certain com- mitments to the retail trade which may also have to be revised, The price ad- justments called for are a pretty prob- lem and any agreements reached has to be all inclusive if further mischief is not to be worked in the future. Canned Vegetables—It is understood also that something of the same nature applies to tomatoes, where a movement is on foot to get large distributors to agree to revise their future contracts upward, so that higher labor costs and higher prices to growers may be pos- sible. The very low prices at which future contracts for tomatoes were made in past months make it impossi- ble for canners to foot increased pack- ing costs which have developed since the contracts were made under circum, stances ‘beyond their control. The ma- jor vegetables have shown additional strength in the past week. Standard peas are currently being held in Wis- consin at around $1.10 and prices on other grades are up much above those so freely quoted a short time back. There is not much activity at these higher prices. Dried Fruits—Interest is chiefly in new crop California figs, which have sold well at prices quoted. There has been a substantial call for packaged figs and bulks have done very well, too. Prices on new figs are reasonable, considering the fact that growers are getting substantially more for their fruits this year than last year. Im- ported figs are expected to be consid- erably higher in the fall because of the depreciation of the American dollar and a ‘better market for domestic varie- ties is looked for. New crop raisins have advanced on the Coast both for prompt and future requirements, The spot market is up 4%c on regular bulk Thompsons with midgets stronger in sympathy. Muscats thave advanced much more rapidly as they are in short supply in growers’ and packers’ hand's and the radical reduction in the new crop of this variety has resulted in in- crease’. California prunes and apricots are not doing much on the Coast at present. Recently apricot prices show- ed a slightly easier tendency in higher grades and Imperial prunes were also off slightly. Otherwise the primary market remained firm, Nuts—The shelled nut market shows a good seasonal activity this week. There is nothing spectacular about the demand, but satisfactory small busi- ness is reported. Almonds and walnuts are up as the week closes. Shelled pe- cans hold firm and scarce, Brazils are also in light supply. Large users have been trying to book future require- ments, but importers here are not tak- ing any chances on making such com- mitments now. Practically no offerings are being made from abroad and new crops are reported short over there. Olive Oil-——The olive oil market con- inues very firm abroad. Holders are making no concessions, either in Spain or Italy. The spot situation is consid- ered fair for this season of the year. While stocks are generally light, there is a satisfactory replacement business. Rice—The market is miore active and domestic ‘businéss on the whole has been accelerated. Buying for early fall needs is under way and the strength of the new crop prices has further stimu- lated demand for spot holdings. Old crop Blue Rose has worked into rela- tively short supply, and the long grains are firm at higher prices. First sales of new Prolifics have indicated a fu- ture market considerably higher than to-day’s spot levels. Salt Fish—The catch of fat mackerel for salting purposes in New England waters promises to be light this year, none having ‘been brought in to date. On the other thand, the run in Canadian waters has been very good. Salt goods from ‘this catch should be on the mar- ket within ‘ten days. This Canadian mackerel wails reported averaging about 250 to the barrel. Nothing has been offered from Norway, prices being too high to compete with the American. Some carryover of American fal re- mained, Demand seasonally slow, with litthke expected in the way of business until the middle of September. No new salmon prices are in yet. Pinks are reported on the Coast as very scarce, with arrivals from Alaska slow and’ 'the catch light. In the South- eastern part of Alaska the catch is running around 50 per cent. ———_+->____ Review of the Produce Market Apples — No. 1 Transparentts com- mand $1.25 per bu.; No. 2, 75c per bu. Dutchess and Red Astrachans, ditto. Bananas—5¥%4 @ 6c per bh. Beets—New, 40c a dozen bunches or $1 per bu. Butter — The market is without change from a week ago. Jobbers hold plain wrapped prints at 20c and tub butter at 19c. Sentiment regarding the near and more distant future conflicts. Dealers who are statistically minded, and there are many of them), refuse to recognize anything but supply. The excess in holdings compared with last year, according to statisticians, can only mean a trying situation to the close of the season. On ithe other hand the operators who have followed the market because of anticipated improve- ment in general ‘business and resulting increases in consumer purchasing pow- er believe the long season, in that sttor- age butter is salable until the lst of April, will witness a change in general conditions. Then, too, longs refuse to ignore the possibility of further infla- tion, Cabbage — Home grown, $1.25 per bushel, Cantaloupes — Southern Michigan, $2.75 per crate; honve grown, $1.25 per bushel. Carrots—Home grown, 40c per doz. bunches or $1 per bu. Cauliflower — $1 per crate contain- ing 6 @ 9 from Arizona. Celery—Home grown, 30 @ 40c per dozen, bunches. Cocoanuts—90c per doz. or $5.50 per bag. Cucumibers—No. 1 hot house, 60c per doz.; No. 2, 40c per doz.; Southern or ‘home grown, $1.50 per bu. Dried Jobbers pay as follows for hand picked at ship- ping stations: C. H. Pes trom farmier___-_____, 8f Light Red Kidney frem farmer__ 4.2: Dark Red Kidney from farmer__ 4.00 Beans — Michigan 2 +f SS Jt Eggs—Jobbers pay 7c per lb. for mixed eggs and 8c per lb. for heavy white eggs. They hold candled hen’s eggs at l4c per dozen, pullets at Ilc and X seconds at llc. It is rather dif- ficult for dealers to adopt a bullish position for the moment. With fresh eggs slow in middle August at 12% to l4c, dealers question the movement of storage eggs in October at the current figure, in August but so far this mionth con- sumer demand ‘has been slow. It has ‘been impossible to move storage eggs in quantities because of the relatively much higher costs. The situation in the egg trade is greatly muddled, Usually fresh eggs move up Grape Fruit — Present prices are as follows: Biomda Mor jarce $3.50 Florida Sealed Sweet____-_______ 345 Pexas, Chore =) 4.60 Werde Raney 6 4.50 Green Beans—$1.10 per bu. for home grown. Green Corn—Il5c per doz. for Yel- low Bantam. Green Peas—$1.25 per bu. for home grown. Green Onions— Home grown, 25c per dozen. Honey — Combs, 5 @ 6c per Ib.: strained, 5 Ib. tins, $4.50 per doz.; 60 lb. cans, 8c per lb. Lettuce — In good demand on the following basis: Imperial Valley, 6s, per crate--~_$4.25 Imperial Valley, 4s and 5s, crate. 4.75 Hot thouse, per ‘bushel__________ 95 Lemons—The price is ais follows: S00 Sunkist oe $6.50 G00 Sunkist. 6.50 560 Red Bal 5.50 SU) Red Bal 5.50 Mushrooms—28c per one lb. carton. Onions— California, white, $2 per 50 Ib. bag; yellow ditto, $1.25; home grown, $1 per bushel. Oranges—Fancy Sunkist California Valencia are now sold as follows: [0S ee Sa sala $4.25 ee 4.25 CO 4.25 ee. 4.00 oe ., 3.75 oe as 2S Red Ball, 50c per box less. Parsley—40c per dozen. Peaches — Elbertas from. Southern Michigan $2 @ $2.25; Hale’s Early, $3. Potatoes—Hiome grown sell on the Grand Rapids market to-day at $1.75 per bu. White Cobblers from the Car- olinas and Oklahoma, $3.25 per 100 Ib. sack or $6 per ‘bbl. Poultry—Wilson & Company pay as follows: Heavy fowls 0 lc Eight fowls .2.. 050. 8c Dawes 8e Tupeevs 0 Elc Geese 8 7¢ Radishes—1l2c per doz. bunches hot house. Spinach — 90c per bushel for home grown. Tomatoes—Out door grown, 75c per % bushel. Veal Calves pay as follows: Wilson & Company Paney 2 7(a8e Good 2 __5(@6¢ Water Melons—35 @ 45c for Flor- ida. Wax Beans—$1.10 per bu. for home grown, Whortleberries —$2.75 per 16 qt. crate. +» 2 Says Man Must Be Put Above Dollar E. B. Stebbens of The Mich. Trades- man, and former Montcalm banker, told Rotarians at their noon luncheon at the Hotel Ojibway Monday that in the recovery program of the United States dollar.” “we must place man above the “Business men must take a new in- terest in affairs outside their own bus- inesses,” the speaker said. “The doi- lar has been placed above the man in the past. That is what brought on the depression. In the future we must place man above the dollar.” Mr. Stebbins urged Sault business- men to pay close attention to condi- tions of social welfare and to boys and girls in schools and colleges. Eco- nomic conditions, he declared, have caused much of the great increase in crime among young people. “If young men had jobs and had an opportunity of earning money, crime conditions would be better.” The: speaker said on his trip from Cedarville and Pickford to the Sault he noticed the evidences of dairy farm- ing in Chippewa county. He said he noticed much hay was raised here and dairying could be developed to great advantage. He also said he believed the Sault “has a splendid manufactur- ing position with your power and fine transportation facilities.’—Sault Ste. Marie Evening News. ——__2-.___ Buyers Here for Fall Pottery suyers seeking decorative pottery for Fall promotion were active in the wholesale market last week. They fa- vored merchandise to retail at $3 to $8, but also took fair quanitities of higher- price goods, Staple lines were wanted in the popular price ranges. There was a decided trend toward modernistic styles in ‘better merchandise. Manu- facturers thave advanced their prices from 10 'to 15 per cent above the Spring level. In some cases producers limited orders to goods for delivery in Septem- ber, but the majority were willing to accept later commitments. —__»+.___ Every government official or board that handles public money should pub- lish at regular intervals an accounting of it, showing where and how each dollar is spent. This is a fundamental principle of democratic government. 6 MUTUAL FIRE INSURANCE The Cost of Insurance The matter of rates of premium to be paid for fire insurance has been a problem since insurance companies were organized. The first fire company in the present confines of the United States was the Philadelphia Contribu- tionship which began business in 1752 and is still im business. miums did not much bother this com- Rates of pre- pany for it is a mutual, and the mutual rates are based upon the number of losses, of fires, in the different classi- fications into which the entire insured property is divided. Some of the ear- her mutuals did not bother to divide the risks into thus assessing all risks at the same rate. This method made the matter of rates to be charged comparatively easy and When fire in- classifications, certainly very simple. surance became a matter of profit on invested money, elaborate plans had to be devised to fix the rates to be paid equitably, or at least in such a way that the fire insurance rate should be miaintained at as high a rate as the traffic would bear. Like taxes, the fire rates ‘have always been a subject for unfavorable discussion. The rates are always too low for the companies and too high for the policyholders, The fixing of rates is always a ques- tion of averages. Thus the making of equitable rates becomes a matter of statistical facts combined in an actual way. The larger the number of risks combined into a group the less uncer- tainty there will be as to the probable amount of the loss. Probably the best rating system that can be devised is the mutual plan of dividing the entire body of risks into several classes hav- ing the same probable loss liability in each class. If the classification be nearly right, the number of losses will automatically fix the right rate to be paid for the big policyholder in the en- tire class. If the classification is made with care, the mutual plan for fixing the cost of insurance must be as fair and equi- table as one can be devised. —_——_> + -+___- Chance to Lower Fire Risks There is one phase of the National Industrial Recovery Act that should not ‘be overlooked by municipalites— the chance it offers to perfect and re- build defenses against fire. Thirty per cent of the cost of mate- rials and supplies for needed public work will be donated outright to the town—and at a time when prices are abnormally low. As an added induce- ment, the Federal government will pro- vide the remainder of the funds allowed to finance improvements at an unusu- ally low interest rate. Practically every kind of work that will better fire departments is allow- able under the act. The construction and improvement of water facilities, a primary necessity of fire prevention, is an exanyple. Such work includes added facilities to insure against depletion of water in time of drought, increased pumping and distributional equipment, larger main capacity, and so on. An- other field is in building and housing projects which will eliminate areas of high fire risk. Still another is the con- MICHIGAN struction of alarm systemis. It has not yet ‘been decided whether the purchase of fire fighting apparatus is allowable under the act, but it is a possibility. Municipalities which wish Federal funds should hurry—there will be a rush, and the quality of the requests will be a decisive factor. Construction projects which will start within 30 or 60 days are to be favored, by Presi- dential order. And the progressive community will put ‘fire protection well up on its list of projects when it en- ters its application. 2<- o> Good News for Distressed Stock Com- panies The stock market advances have caused the value of investments held by many stock insurance companies to advance in value to such a degree that companies which at the beginning of the year were in failing circumstances are now again showing a surplus. The Globe & Rutgers insurance company is now said to show a handsome sur- plus on the right side of the ledger to the great relief of the stockholders. The rise in prices has had a beneficial effect on the insurance business in gen- eral and the future is beginning to look more rosy. Soon the time honored: ar- guments will ‘begin to make their ap- pearance again. But the whole stock fire insurance plan has received a jolt from which it will not soon recover. The entire stock plan of insurance has not proven as impregnable as it was advertised to be. Now is the time for the really most practicable and effi- cient plan of insurance to assert itself and fulfill its real destiny. —_—_e~—-<— Iems From the Cloverland of Michi- gan Sault Ste. Marie, Aug. 14:-NRA— codes — minimum wages — maxima hours-—re-employment—the air is full of these. There isn’t anything else to talk about these days. And what a won- derful spirit of co-operation is being shown by the American people. Em- ployers and employes alike are rush- ing forward to do their part; to show President Roosevelt that they are with him 100 per cent. in his mighty effort to restore prosperity and ‘happiness to the country. It is a thrill to be living in these momentous times, to be able to feel that each and every one of us can help our President work his plan to a successful conclusion. It will be like a dawn of a new day as soon as the ditferent codes are all operative, when our competitors will cease to sell their goods at cost or less in many cases, making it hard to make any ‘headway, which will now be changed to a fair and honest way of doing business or on a live and let live proposition. EK. Bb, Stebbins, representing the Michigan Tradesman and an authority on economics, was present at a meet ing of the Chamber of Commerce at Newberry last week. He spoke at the meeting. It was his sentiment that the NRA will give the principle of coop- ration, especially in the small towns, a fair test and he believes that it will work out successfully. Mr, Stebbins also addressed the Rotary Club at the Sault last Monday. He spoke on dairy- ing in Chippewa county, telling the Ro- tarians what a great dairy country we have and the possibilities which are in store for this part of the Peninsula. The new Trail Inn on US 2 at Daf- ter Corners was opened for business last week by Mrs. F. H. Coons, who has enlarged the building so as to ac- commodate the tourist trade by spe- cializing on chicken. dinners, lunches and also carry a line of confectionery. Mrs. Coons needs no introduction to our Sault folks, as she has been con- TRADESMAN nected with the Trail Lunch on Ash- mun street for a number of years. Mr. Coons will continue the Sault business, while Mrs. Coons will devote her en- tire time to the new Trail Inn. One thing in public Ife a man has to get used to—having every act inter- preted plausibly in fourteen ways. H. Brunn, who for the past two years conducted the Happy hamburger lunch, has sold the ‘business to D. i, Nelson, who will continue the business in the last location in the West end of the city. A new home bakery was opened two weeks ago by Mrs. Weatherly and Mrs. Sowry, at 520 East Portage ave- nue. The new bakery will specialize on home made baked ‘bread and pastry. They hhave the advantage of a choice location with no bakery within half a nile to compete and they should be able to build up a profitable business. It seems as if the wholesale groceries August 16, 1933 are getting the big end of the thieving business of late, as thieves entered the Gannon grocery last week and loaded a truck full of cigarets, tobacco and tires. They also took along the big iron safe with the money and papers, and the week before they did the same job by taking a truck load of cigarets and groceries from the Hewett Gro- cery Co., at Manistique, ‘but they did not take the safe, as they did with the Cannon. grocery. We have safe automobiles now and safe highways. The next important thing is to get safe drivers behind the wheels. William G, Tapert. ——__~+~-<.___ Desk helps: Press on a new closed pin container and a pin places itself head up between the fingers. Ink is kept at bottleneck level in a new bot- tle—a well inside the neck fills when the bottle’s tilted. A REPUTATION WELL DESERVED 4 Given an “A” Rating by Alfred M. Best & Company — (the recognized authority on insurance companies) for conservative management and reliable service to policyholders. 4 Policies are accepted by leading life insurance companies, build- * ing and loan associations, trust companies, and other financial institutions as collateral on real estate loans. 4 Approved by every State Insurance Department. 4 Endorsed by the State Hardware and Implement Dealers’ Asso- ciation. 4 Recommended by Wholesale Firms. Federal Hardware & Implement Mutuals Retail Hardware Mutual Fire Ins. Co. Minneapolis, Minnesota Hardware Dealers Mutual Fire Ins. Co. Stevens Point, Wisconsin Minnesota Implement Mutual Fire Ins. Co. Owatonna, Minnesota OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying No interruption in dividend payments to policy holders since organization Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, Secretary-Treasurer ™ GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE CO. A LEGAL RESERVE MUTUAL COMPANY 23 YEARS OF DIVIDENDS TO POLICYHOLDERS Affiliated with THE MICHIGAN RETAIL DRY GOODS ASSOCIATION 320 Houseman Bldg., Grand Rapids, Mich. ee August 16, 1933 MICHIGAN TRADESMAN IN THE REALM OF RASCALITY Questionable Schemes Which Are Under Suspicion Particularly active in the solicitation of retailer memberships a few months ago, and promising practically the world in the way of prizes, the Retail Merchants Association, Inc., has re- turned to the limbo of forgotten things. A letter, signed “S, L. Fitzpatrick, former President of the Consolidated Retail Merchants Association, Inc.,” and addressed to I. A. Capizzi, Assis- tant Prosecuting Attorney, advises that all officers have resigned and the “as- sociation” has been dissolved. This concludes the latest chapter of lottery operation and small merchant exploi- tation in the Detroit area. The Detroit Better Business Bu- reau’s attention was first directed to this subject by small retailers who had been solicited for membership. Mem- bers paid $5 to join and $5 per week, thereafter, to defray the expenses of “business stimulation.” The “stimula- tion” took the form of coupons to be distributed with purchases, entitling customers to participate in weekly drawings for an automobile, cash and merchandise prizes, followed by a grand drawing at the end of the year. The winner was to get a house and lot; the runner-up a trip around the world. In response to enquiries, the Bureau pointed out the general ineffectiveness of such stimulating schemes and the open violation of the lottery laws. Various attempts were made to get around the lottery angle, while com- plaints began to come in with increas- ing frequency from ‘winners’ unable to get their prizes, or who had received “rubber checks” in Leu thereof. An investigation of advertised claims that seven cars shad already been awarded showed that only one car had actually been purchased, and that the “winner” of this car had subsequently been ‘hired as scenery in the further solicitation of small merchants. Consumer and retailer complaints, alike, were referred to the prosecutor’s office and a thorough investigation was started by Assistant Prosecutor Capizzi. Shortly thereafter the letters, advising of the resignation of all offi- cers and the dissolution of the associ- ation, was received. With the public turning market- minded, it is once more “open season’’ for the tipsters, their sheets and serv- ices, Half a dozen of these high pressure specialists are making hay while the stocks rise, flooding Detroit with liter- ature and flattering prospective vic- tims with long distance phone calls. One day last week a Bureau inves- tigator, who thad been deluged with mailngs of Jerome Whitney’s tipster sheet, “Financial Profits,’ was advised that Boston, Operator No. 83, had tried to reach him at his home. A few min- utes later, Bureau representatives (in- cognito, of course) were listening to the following tipster patter: “Mr. Blank, this is Jerome Whitney, of Boston. You thave probably been wanting to know the name of the stock I referred to in my last issue of Finan- cial Profits. It’s the Polymet Manu- facturing Company. Polymet is going to go to 20—yet sir, I said 20. “Now Mr. Blank, I want to prove to you just what my service will do. I’m trying to pick up a block of 10,000 shares at 3%. I’m going to let you in on it and the only thing I insist upon is that you sell when | tell you to and be satisfied with a reasonable profit— No, we're not interested in long pulls. This is going to be fast and I mean Polymet is going to 20 inside of thirty days. Now Mr. Blank, just give me an idea how much you'll be interested in. You say you couldn’t handle more than a hundred shares? OK. I'll tell you what [ll do. If I make connections on my 10,000 shares at 3%, I'll wire you in the morning, I may not get it, ‘but I absolutely won’t pay more than that figure. If I don’t get it, I'll get in touch with you and we'll decide what we want to do. I appreciate your con- fidence and assure you it will not be abused. All right, Mir. Blank, I’lt get busy now—and look for my wire in the morning.” Person to person calls from Boston to Detroit at 11 o’clock in the forenoon are expensive. Multiplied by several hundred daily, the total would run in- to rather important money. The only answer indicated is that the callees are “coughing up.” Needless to say, the wire arrived the next morning, advising that Jerome Whitney ‘had been successful in picking up that ‘block of 10,000 shares at 3%. We knew he would. The wire follows: “In accordance with our instructions our ‘brokers bought for your account 100 shares of Polymet Manufacturing Corp. at 34%. Total amount due in- cluding commissions, $317.50. Remit immediately. Polymet now selling 314. Jerome Whitney, Financial Profit.” Should you ibe favored with one of these long distance calls from Tipster Whitney or one of his friends, don’t feel flattered. Like the Bureau repre- sentative mentioned above, you'll be just one of many on a long “sucker list.” Whitney’s activities have been called to the attention of the Federal Trade Commuission, to see if they do not vio- late the new National Securities Act, and data is being submitted to the Post Office Department for investigation. ——_>+-___ Fall Millinery Volume Steady While the delay in the adoption of the millinery code has made for some uncertainty in the trade, a steady vol- ume of Fall business has been placed by retailers. Predictions are general in the trade that higher prices will pre- vail shortly and that final action on the code will result in a large number of orders from retailers who have been holding back in their commitments. The trend toward satin styles contin- ues strong, with hats of ribbed silks, wool crepes, novelty weaves and felts also in. active demand. —_~+<-.+__ Automatic pottery-making machin- ery has been developed which, it is estimated, will turn out up to 14,400 dozens of dinnerware shapes in 24 hours. Clay is fed in at one and; the finished product, ready for the kilns, comes out at the other. Three men and the machine do the work of 100 men. af Parti ee 4g In the New Attractive Cellophan Wrapped Carton. | The Same High Grade Uniform Quality — Lower Cost Tremendous Increased Sales is Positive Evidence That QUAKER COFFEE Pleases the Consumer. LEE & CADY TWO BILLION YEARS OLD We are celebrating this year, accord- ing to a consensus of opinion among geologists who recently met in Wash- ington, the two billionth anniversary of the world. They do not state whether this terrestrial globe has at last come to age, but they imply that it is get- ting along in years. Anniversaries are often the cause of a period of stock-taking and though we do not suppose the scientists would vouch for the absolute accuracy of their figure, such a nice round number of years as two billion should serve as a reminder that there is a past as well as a present and a future for the world. We have made some progress. The first billions years of our existence was spent in cooling off after the cosmic explosion which brought the world in- to existence, to accept the “exploding universe” theory, and another 800,000,- 000 was necessary for something like man to develop out of the first forms of life. Since then we have been get- ting along faster, although there are those who question whether “progress” is really the word to designate what thas been happening in recent years. In any event, our two billionth birth- day finds the world pretty well satis- fied with its past if somewhat dazed as to its future. We have peopled the sur- face of the globe, devised a number of complicated political systems, erected a huge economic ‘structure which we don’t quite know how to manage and invented an immense number of odd contraptions to make life a little easier. We can now send messages about this fragment of the original super-radio- active atom which was the universe in a few seconds, and even fly around it in} a lithe more than a week. Compar- ing the status of modern man with his original ancestors, we have things pretty well under control. There are still some problems. Cer- tain aspects of the earth are as far be- yond our understanding and our power to influence them as they ever have beer. Nor do we always get along to- gether as well as we should. But on the whole the birthday would seem to be a cause of congratulations. The earth is two billion vears old. Many happy returns of the dav! FEDERAL RESERVE POLICY Federal Reserve policy now definite- ly appears to have settled down into a rut. Week by week our central banks continue to purchase an insignificant volume of Government obligations. The amount is so small in fact—$10,- 000,000-—that the money market in so far as interest rates are concerned scarcely would notice if the purchases were discontinued. Nevertheless, it is quite probable that the adoption of such humdrum buying has been the wisest course open to our Reserve authorities. The reason such a policy has reflect- ed’ wisdom on the part of our Reserve bank authorities is found in the posi- tion which our central banks occupy in ‘the “new deal.” On the one side is the authority vested in the President under the Thomas inflationary amend ment to have the Reserve banks buy $3,000,000,000 of Government obliga- tions. On the other side is the fact that in the determination of financial policies the Administration, in so far MICHIGAN as there is any public evidence, does not consider it worth while to consult with any of the heads of our central banking system. In consequence it is desirable for the Reserve system to give the impression of co-operating with the “new deal,” or at least to keep from providing any evidence that it is antagonistic to its monetary tenets. The simplest way to do this is to keep making a few pur- chases of Treasury obligations in the open market each week in order that the volume of excess reserves of the member (banks remain at a more or less fantastic figure. If it does not do this the Reserve system must be prepared either to fight financial policies of the “new deal” or to put in force an order from Wash- ington which it knows full well can have only the effect of materially weak- ening its position and in the long run be of no value to the country. This will be an order. to start pumping out funds through the purchase of Govern- ment bonds, either in the market or directly from the Treasury as condi- tions may necessitate, That the Administration would not hesitate to give such an order has al- ready been made clear. In the week ended May 24, in the face of declining commiodity and stock prices and a ris- ing dollar in the foreign exchange mar- ket, the Treasury instructed the Re- serve banks to buy bonds. That week the system purchased $25,000,000. Be- cause of the bloated ballyhoo issued from Washington about the move the public accepted this as the start of positive inflation and consequently commodity prices and security prices started upward again and the dollar weakened. This rate of buying was continued with slight miodification until about a month ago, when weekly purchases dropped to $10,000,000. This, in com- bination with other factors, has been sufficient to give the commercial bank of the country over $500,000,00 of ex- cess reserves. So long as this figure is maintained the Administration should accept it as ample evidence of good faith on the part of the central banks and not subject them to further igno- miny. CONGRESS’S “BABY” Residents of the District of Colum- bia, who frequently comiplain that Un- cle Sam treats them like stepchildren, may have acquired a sympathizer in President Roosevelt. At least he has discovered that the power of Congress over the District is absolute, both for proposing and for disposing—a power, incidentally, which Congress either for- got or was unwilling to delegate to the President. The District of Columbia has long been governed ‘by a board of three Commissioners, appointed by the Pres- ident with the approval of the Senate. Mr. Roosevelt thas been represented as favoring, in the interests of economy, a plan to abolish the board and sub- stitute a one-man government. The appointment of an “administrator, for the seat of National Government would be quite in keeping with the Adminis- tration program, but, to paraphrase an expression which is sometimes used by members of the Administration, it has TRADESMAN been found that the District is dis- tinctly Congress’s “baby.” All the President can do about it is to formu- late recommendations and then wait for Congress to consider them. SPRAY GUN ADVANCES Several years ago there was some discussion as to whether a _ painter might not be taught to increase his speed by thaving a standardized route for his ‘brush strokes on each job. Likely enough, increasing use of the spray gun in factory operations was what caused the argument to be for- gotten. But now the spray gun itself is to be taught regular steps and put through its paces in ordely fashion. Two hun- dred square feet per minute of hides, wall board, glass, tile or any other flat material can now be finished with a battery of guns moved from side to side at controlled speed. Or the same method may be applied with a single spray gun moving back and forth while the niaterial passes slowly underneath on a conveyor, Another recent feature in spray guns is the development of what might be called finger tip control. No muscular effort by the operator is required to start or stop this spray; merely the pressure of his: finger releases air pres- sure to start the flow, while relaxation of the slight finger pressure permits a strong spring to stop the flow. CARE OF THE EYES Of all cases of eye trouble likely to lead to blindness which are diagnosed in American eye clinics, nearly half are neglected by patients who fail to re- turn for the necessary care. The Na- tional Society for the Prevention of Blindness, which has noted this state of affairs, seeks a remedy on a National scale. It will concentrate on an: effort to urge every hospital possessing an eye clinic to engage a social worker whose sole duty it will be to follow up cases in an endeavor to get patients to return for needed treatment. A wide variety of reasons is given to explain why patients who at clinics have had glasses. prescribed for them by the best eye specialists never get the prescrip- tion filled—even when ithe glasses will be free; or why patients, told they are suffering from glaucoma, which will destroy their sight unless treatment is provided, fail tto take the treatment. They are generally very “human” rea- sons, far removed from the realms of medical science. Sponsors of the pro- posed plan hold that social workers can deal with such situations more satis- factorily than can clinic physicians. DEADWOOD CELEBRATES The “days of ’76” mean one thing to persons in this part of the country, but quite another to the people of Dead- wood, S.D., who have been observing the fifty-seventh anniversary of the founding of that city. In a three-day celebration they revived the lusty leg- ends of that once “wide-open” town. Deadwood is proud of its history. Tak- ing action rather than age as a meas- ure of value, it is fond of recalling such characters as “Wild Bill” Hickock, Poker Alice anid Calamity Jane. Its old-time prospectors, placer miners, cavalrymen and Indians form a color- ful cavalcade. Perhaps there are yet August 16, 1933 living men and women to whom the anniversary procession following the trail up the gulch will recall their own glorious adventures in one of the wild- est gold rushes of the West. The his- tory of the West is well worth the at- tention it receives, That it is both hur- ried and recent does not diminish its value. It is fitting that the people of Deadwood should enjoy and dramatize their legends. LO, THE POOR INDIAN Indians of the Menominee tribe, in Wisconsin, after a tribal council, turned down an allotment of $30,000 from the United States Government for building roads on their reservation. They were grateful but felt they could handle the job themselves without help, and: that, under the circumstances, they ought to try to do so. Government officials who got this word in the midst of a land office rush of applications from) all directions for some of Uncle Sam’s money were distinctly shocked. They were, in fact, flabbergasted. There may be another side to this story, but view- ing it as it stands we have no longer any cause to wonder at the ease with which the paleface took this country away from the Indian, This tribal council puts to utter shame the aver- age City Council of America, which is not only out to get every cent that it can from Washington, but is probably looking around to devise still more adequate ways and means to make the “take” larger. AN OLD-TIME REMEDY Fresh evidence that human nature remains a constant quantity in a chang- ing world comes from Wakefield, Va. An almanac of 1782, just donated to the museum at George Washington’s birthplace, contains the suggestion: “Take ye heed, those among ye who may be bald and rub that part morning and evening with onions till it is red; then rub with honey.” Apparently even during those “times thiat tried men’s souls,” men’s scalps were not forgotten. Then, as now, the absence of hair from a mian’s head constituted a public invitation to counsel and reme dies. No governmental decree, from the Declaration of Independence to the current industrial codes, has been able to give any man the right to endure his baldness undisturbed, One cannot help being suspicious about the effi- cacy of the onions and honey treat- ment, EEE SELF-TIMING TEA Nearly twenty years ago, an acquain- tance in Wisconsin showed the writer a self-timing egg boiler which he had invented, and which depended for its time control on the gradual escape of the boiling water through a tiny hole. Now a Tradesman reader in Wis- consin sends me a description of a teapot which works in somewhat the same fashion. You can set your tea to brew three minutes, four minutes, or what you like, and when the time is up your basket of tea leaves will auto- matically rise out of the steaming water. What happens is that during the appointed time, water has been escaping drop by drop from a “time cup” which weighs the tea basket down. When the time cup is empty, an air float raises the leaves, = ee —* mon August 16, 1933 OUT AROUND Things Seen and Heard on a Week End Trip Judging ‘by appearances there is nore activity in Muskegon to-day than there has been. for months, If the fac- tory workers are as busy as the out- door workers, Muskegon is well along on the road to recovery. Needed re- pairs to buildings already in existence are in evidence in every part of the three Muskegons and new construc- tion frequently stares you in the face. The work of creating a new cold, stor- age Northeast of the old) Goodrich dock is being rushed with all possible dispatch. Workmen were engaged in every department of construction on Sunday, speeded up to the highest de- gree consistent with efficiency. The new warehouse and civic auditorium, now under construction, next to the cold storage plant, looms up suggestive of what is in store for Muskegon along the lines which will be encouraged by the new undertaking. Evidence of en- largement and improvement of the docks along Miuskegon Lake indicate that the people of the once known Sawdust City are alive to the advan- tages of deep water lake navigation and propose to utilize it to the fullest possible extent. Judging by our frequent visits to Marquette (Lake Michigan) park this season, that remarkable source of health, pep and comfort has been used by tthe people miore this summer than ever before. The cement road construc- tion ‘has been planned and carried out with the idea of furnishing good serv- ice to the most people. Our rcal mission to Muskegon Sun- day was to pay our respects to the widow and son of W. J. Carl, who de- voted forty-two years to the service of the people as a merchant in the two cities—-twenty-six years in Muskegon and sixteen years in the Heights. He died Tuesday and was buried Thurs- day. He was a most remarkable man in many ways. He leaves a large circle of friends and admirers. He was sev- enty years old. His mother, who is 91 years old, resides in Howell, in fairly good health. Mr. Carl was the most. lovable of characters. Endowed with a wonderful personality, he enhanced it with a kind- ly whimsical smile that wound its way unerringly to the hearts of men, A a friend he was unsurpassed. Intensely humian, absolutely unselfish, loyal, af- fectionate and: true, he drew the friend- ship of others as naturally as a mag- net draws steel—and he kept each friendship to the end. His knowledge of merchandisirg was wide and varied, and was allways given to those who sought it. Many firms and individuals found in him a sympa- thetic uaderstanding of their problems and an unerring devotion to their in- terests which extended far beyond the accepted responsibilities of business. Many of them freely credit to him a large portion of their business success and prosperity. MICHIGAN For ten years he faithfully served those whom the represented. For forty years he asi faithfully served the indus- try round which his life's work cen- tered. He has earned the right to those wonderful words, “Well done, good and faithful servant.” Mr. Carl thas passed from our midst, but he is not dead. He lives and will continue to live so long as the spark of life remains to kindle memories in the hearts of those who knew and loved him. Frank S. Verbeck has ‘headed for his winter home in Los Angeles after spending ten most delightful weeks with Michigan friends and acquain- tances. He addressed the Rotary Club at St. Joseph Monday evening and left the next day for Chicago, where he will devote a week to dissecting the great exposition. After a few days spent with Milwaukee friends he will proceed direct to the earthquake city on the coast. He left Michigan. solely because he was completely exhausted as the result of the efforts of his friends to enetrtain him in a manner befitting the service he has rendered the hotel fraternity as Secretary of the Michi- gan Hotel Association and historian and chronicler of the industry and its operators. The State Department of Agricul- ture is in receipt of a request from the Fruitful Manor Farms, wholesale and retail farm products, Perry Highway. R. F. D. 1, Zelienople, Pennsylvania, for the names of some responsible wholesale honey producers of Michi- gan. Merchants who have customers who keep bees and have been unable ito dispose of their supply of honey would do well to call their attention: to this opportunity to secure a purchaser. Governor Comstiock has mlade a good selection in the appointment of Frank T. Gillespie, of St. Joseph, to fill out the unexpired term of J. W. Howard Hurd as member of the Michigan Board of Pharmacy. Everyone who has: spoken ito me of the situation, in- sists that he is one of the most capable men for the position in the drug trade of Michigan. Surface indications lead to the belief that some very underhiandied work was done to accomplish the defeat of the pharmacy bill, which was put to death during the closing days of the legisla- tive session. I firmily believe that this bill would have helped the wholesale grocer. It ‘would have helped the retail grocer and it ‘would have helped the retail druggist I do not believe it would have been any real assistanice to the wholesale druggist, but the other three groups would have received great benefit. The bill was carefully drafted by Director Parr, of the Board of Pharmiacy, who has al- ways enjoyed an enviable reputation for fairness and straightforwardiness. When he conducted a drug store in St. Johns he enjoyed the friendship of every grocer in that city, as well as the admiration. of that prince of wholesale grocers, O. P. DeWitt. During the miany years he was dean of the phar- macy department of the Ferris Insti- TRADESMAN tute, lhe possessed the friendship of every grocer in Big Rapids. Before handing his! ‘bill to the Legislature he secured the hearty endorsement of many retail grocers, who could readily see that it was one of the fairest meas- ures ever presented to our law making body. For certain reasons which no one appears to be able to explain and which many leading wholesale grocers strongly condemn, certain wholesale grocers took it upon themselves to op- pose the measure and kept a lobby at Lansing to accomplish its defeat along lines which are not sanctioned by broad minded men, and which should not be enmployed by men of prominence in the wholesale grocery trade. I very much wish ito see the two great branches of the retail trade work together in sntoothing out the wrinkles which have, very unfortunately, been created by the recent activities of men who have evidently permitted their zeal in behalf of the grocery trade to obscure their better judgment. I felt impelled to make the same criticism of men who pretended ito ‘be acting in be- half of the drug trade some years ago, when they undertook to accomplish certain concessions at the hands of the Legislature to which they were not en- titled, No one ever gains any per- manent ground in this world by secur- ing temporary advantages at the ex- pense of their neighbors in trade. Thousands of pounds of butter have been weighed by the inspectors in the Bureau of Dairying of Dairying in the State Department of Agriculture dur- ing the past two months Twelve per cent. of the prints were found to be short in weigh. As a result of the check-up this fault has been corrected and the inspection of fourteen cream- eries in the city of Grand Rapids dis- closed all samples up to weight. The inspectors in other cities report the same improved condition. Frank Hamilton, who has long been conceded ito be the foremost citizen of Traverse City, leads a charmed life, judging by a recent occurrence in that city. Driving ‘his car with ‘this usual carefulnes's he was ‘hit broadside by a large truck which completely demiol- ished this car. He escaped without in- jury, which is regarded as ithe most re- markable outcome of such an accident which ever happened in the queen city of Grand Traverse Bay. If Mr. Hamil- ton lives unitil Nov. 20 the will be able to celebrate ‘his 85th birthday. He came to Traverse City from Saco, Maine, about sixty-five years ago. His first employment was as manager of the clothing department of Hannah, Lay & Co. James W. Milliken came with him. from Saco to take the manage- ment of the dry goods department of the same establishment, then the larg- est mercantile institution in Northern Michigan. About fifty-five years ago they formed a co-partnership under the style of Hamilton & Milliken and en- gaged in the clothing and dry goods business on their own account, As dhowing the esteem in which they were held by their former employers it may be stated that Perry Hannah and Smith Barnes, general manager of the big store, each took quarter interesits: in the new mercantile house. The new business prospered as the town grew and tthe country round about dievel- oped. Mr. Milliken died fifteen or twen- ty years ago, since which time the dry goods business ‘has been conducted by his son. Mr. Hamilton continued the clothing business until about a dozen years ago, since which time he has lived the life of a retired merchant in peace and happiness. He was the ear- liest exponent of good roads andi made Grand Traverse county famious for her good gravel roads before the days of construction. He plished this by cash contributions by cement accom. merchants and ‘business men and vol- uniteer labor assistance on the part of farmers. Not a dollar of bonded in- debtedness was created ‘by him in this undertaking. Huis interest in this sub- ject gave him a National reputation and his enthusiasm, enlisted others in the work, most of whom looked to him for guidance, In later years the people of the Grand Traverse region honored him by designating a large section of US 31 as the Hamilton Way. This public recognition of the service he had rendered the people naturally gave the recipient great pleasure and satisfac- tion. Mr. Hamilton lives quietly in a comfortable home, deriving great pleas- ure from reading, meditation and dis- cussing matters of mutual interest with his personal friends, whose name is legion, Plans for curbing expensive services to customers, appointment of a com- mittee to hold apparently excessive wholesale price advances in check and a setback to efforts on ithe part of some stores radically to curtail hours of store operation under the retail code were major developments in the retail field during the week. H. J. Tily, president of the Retail- ers’ National Council and head of Strawbridge & Clothier, Philadelphia, said that in the current emergency the need for curbing expensive store serv- ices had now become vital. He indi- cated that plains aimed at achieving this were discussed at a meeting of major retail bodies during the past week and foresaw quick regulation fol_ lowing the hearing on the retail code on August 22. “Abuses of these service privileges of stores fall into two general classi- fications,’ Mr. Tily said. first the abuse by ithe retailer of his right to give these costly services, which through ithe force of competi- tion ‘had virtually become a race to- ward unlimited privileges. There is also the abuse by customers themselves of the privileges, which has “There is almost been allowed to continue by merchants, “There is no questioning the fact that in addition to hurting the mer- chant, these developments have also worked to the injury of customers. The privileges availed of by the compara- tively few must be paid for in higher merchandise costs by the many. The unlimited return of goods by customers has ‘been unchecked andi is an outstand- ing abuse which adds to the costs of (Continued on page 23) 10 FINANCIAL Confidence in Sound Money Not Jus- tified In the last few days the possibility of inflation again has been appearing on the front pages. This outburst is on the positive side or to the effect that something further will be done in the way of giving the country another shot in the arm. At first it consisted of re- ports from Washington to the effect that the Administration is moving to- ward using the Thomas bill, and: more recently has concerned a conference be- tween the President and his financial advisers, Professors Warren and Rog- ers and Mr. James P. Warburg. Only ten days or two weks ago, it will be recalled, the whole tenor of discussion about inflation was that this part of the recovery program has been pushed into the background. At that time it was explained day after day, through what were accepted as in- spired dispatches, that the President’s interest had shifted from monetary policies to the NRA and that it was hoped the Thomas bill would not have to be used. Curiously enough these stories about the abandonment of plans to debauch our currency still further coincided with a bond offering of the United States Government. Further, there is no question. but many people accepted the stories as having a real foundation, anid as a consequence the subscriptions to the bond’ issue were heavier in the face of assured currency depreciation. It leaves a rather unpleasant taste, ac- cordingly, to have the dispatches swing to the other side in less than a week aiter the issue was sold. Necessarily the mere publication of such stories does not mean that any of them ever had any real foundation, in the sense of their having been encour- aged by the Administration. Neverthe- less largely because of the dispatches of two and three weeks ago many peo- ple have become convinced that there is no immediate danger of inflation. Some now even go so far as to say that only a severe break in business activity would cause the President to use the powers given him in _ the Thomas bill. Unfortunately there is little or no basis for such a belief in the lack of danger of inflation. The President by adopting an inflationary course, rather than making a fight to save the gold standard, reveaied a lack of ideology about a sound currency. We have no reason to think, therefore, that he will make a real effort to keep from adopt- ing an inflationary policy. Rather, we must assume, on. the basis of his past record, that he would just as soon fol- low an inflationary course as one lead- ing to sound money anda stable stand- ard. When one comibines this situation with the fact that there is an inflation- ary party in the country of immense political power it would seem that the odds are very much in favor of infla- tion. This does not mean that it must start to-morrow or next week, but it does mean that unless a noninflation- ary group of at least equal political force develops there is every reason to MICHIGAN believe the Thomas ‘bill powers will be used in due time regardless of the busi- ness trend. Ralph West Robey. [Copyright, 1933] —_2+ + >__ Threats Weaken Chances of NRA Success General Hugh Johnson, NRA chief, has been the main reason many people have been willing to ‘take a passive at- titude toward this part of the Presi- dent’s recovery program. They have seen in Johnson, as revealed in his public statemtns, a man who was fight- ing for an overhauling of American industry with a view of getting a bet- ter distribution of income in the coun- try, and through this, to provide a per- manent ‘basis for more employment and a higher standard of living. It is a distinct shock, accordingly, to find Johnson, in his Cleveland spech, taking just the opposite poin tof view. In this speech Johnson falls to the level of using fear as a weapon to help the NRA. He attempts to club con- sumers into spending money. The threat he holds out is that we are to have “higher prices just as sure as the sun sets.” Further, such increases are to come soon — not gradually over a time beause of increasing consumption power resulting from greater prosper- ity. The cause of the higher prices will be the larger wage bills necessi- tated under NRA codes. a Combined with this assurance of higher prices is a plea for a boycott. The General specifically advises those who spend to buy “under the blue eagle”. Other spending, it is: pointed out, is destructive because those who do it “are hurting the chance to end unemployment.” The curious logic back of this differentiation between the effectiveness of dollars is that spending other than “under the blue eagle” helps “to destroy the business of the men who are paying more for help.” This type of reasoning is not a sound basis upon which to build a recovery program. No country ever has been able to scare itself into prosperity, and the United’ States thas no reason to be- lieve that it can be the first exception. Prosperity must involve greater spend- ing by the public, but it must be spend- ing based on confidence in the future and not on fear and uncertainty. Every such threat made by the lead- ers of the Roosevelt recovery program, accordingly, weakens the chance of its ultimate success. If that program is to win out and bring prosperity to the United States, it miust do so by caus- ing people to have confidence and con- sume goods, not merely by making them hoard commodities because of the fear of higher prices. The job facing the NRA is to make industrial conditions that will enable the public of the United States to buy the output of our industrial machine. There is only one way to do this. It is by getting production, purchasing power and consumption. to move up- ward together. Those members of the Administra- tion who are using fear as a club over- look the fact that spending and con- sumption are not synonymous, Spend- ing may be mere hoarding of commod- ities. It will be such hoarding if it is TRADESMAN caused by fear. Such spending means economic collapse, not prosperity. Ralph West Robey. [Copyright, 1933] —_+-+___ Code Operations Studied by Mer- chants Retailers all over the country took steps during the week to bring their store operations within the provisions of the temporary code agreed on last Monday by the field -of On Aug. 15 a hearing will be held SIX major associations in distribution, by the Recovery Administration on the code as proposed by the six asso- ciations which comprise the National Retail Dry Goods Association, the Na- tional Retail Hardware the Mail Order Association of Amer- Association, ica, the National Association of Retail Clothiers and Furnishers, the National Retail Furniture Association and the National Shoe Retailers At the hearing, it is understood that regulations covering fair trade prac- tices, not covered in the present tem- Association. porary code, will come up for consid- eration. A code for variety chains was ten- tatively developed during the week by the newly formed Association of Lim- ited Price Variety Stores and is ex- pected to be presented at the hearing on Aug. 15. The problem of adjusting wages and hours in this field of mer- more difficult than in other retail lines and will en- tail a higher added expense than in the case of other types of retailers. Reports from Washington have indi- cated that a pay-differential from the minimum already indicated for the re- tail field will not be granted to the variety chains. chandising was held In analyzing the changes required, it was brought out that the store sales staffs will be staggered for different periods of the day. A small percentage of the sailes personnel will come-in at the opening of the store, the greatest percentage will be on hand from 10:39 to 4 p. m. to take care of peak cus- tomer attendance, with the sales force again dropping to a minimum from 4 o, ? GREAT LAKES BREWING CO. A Michigan Corporation COMMON STOCK Fully Paid and Non-Assessable Offered subject to prior sale and allotment At $1.00 per share. @ Send for Prospectus GREAT LAKES BREWING CO. 353 Indiana Ave., N. W. GRAND RAPIDS, MICHIGAN Telephone 8-1378 °, Ls August 16, 1933 or 4:30 to 5:30 or 6 o'clock, as the case may be. In working out their solutions, the executives said they were analyzing each department separately. Questions of peak customer attendance, handling of lunch hours and types of merchan- dise carried said to be important fac- tors in the shaping of plans. A question interesting store exec- utives aside from the minimum wage forty-hour provisions for was. the and most employes determination of those coming within the scope of the forty-eight-hour ruling for store main- tenance employes. An official ruling will probably be made on this question, as, for example, whether or not store garage mechanics should come within the store maintenance class or be sub- ject to the forty-hour week. Execnu- tives earning over $35 a week. profes- sional people, outside salesmen and de- livery men and maintenance employes are the sole exceptions to the forty- hour code. These employes may work forty-eight hours per week, with one and one-third pay for overtime. — 72 >__ A new machine has also been de- vised for packing fruits and vegetables in small bags. It requires three opera- tors, is said to be capable of handling 600 small bags an hour. Analysis of any se- curity furnished up- on request. e J. H. Petter & Co. Investment Bankers 360 Michigan Trust Building Telephone 94417 x3 West Michigan's oldest and largest bank solicits your account on the basis of sound poll- cies and many helpful services . , OLD KENT BANK 2 Downtown Offices 12 Community Offices COMPLETE INVESTMENT SERVICE Write or Call Us With Reference to Any Securities ROGER VERSEPUT & COMPANY INVESTMENT BANKERS — BROKERS 813-816 Michigan Trust Bldg. Phone 8-1217 re ; 5 £ August 16, 1933 MICHIGAN TRADESMAN 11 GOOD MAN GONE W. Jj. Carl, Leading Merchant of Muskegon Heights Muskegon Heights, Aug. 8—W. J. Carl, 70 years old, leading merchant of Muskegon Heights for 42 years and active in the civic affairs of Greater Muskegon, died at Hackley hospital this afternoon. Mr. Carl was taken to the hospital about ten days ago and Sunday night he suffered a relapse and failed rapidly until his death came. Members of his family were at his bedside. No man was better known in Mus- kegon Heights than Mr. Carl, who established his store in that city. May 12, 1891, and conducted it until the time of his death. In addition, he had been active in various civic activities in Greater Muskegon, having served six years as a director of the Chamber of Commerce and in a number of other pccitions. Mr. Carl really grew up with the Heights. He saw the Heights progress from a hamlet to the city of today. Many of the families of that city had been his customers from the earty days. Mr. Carl came to Muskegon Heiguis from Howell, where he was born Jan. 8. 1863. He never remembered his father, Andrew J. Carl, who was killed by a stray bullet during the Civil war. Pensions from the government enabled Mr. Carl to start in the grocery bus- iness at Howell. About ten years later, Mr. Carl was considering a new location. He heard of the development of Muskegon Heights and became interested. So in March, 1891. Mr. Carl decided to visit the Heights. He left the train at Mona Lake and walked through a blinding snow storm to Muskegon Heights. All about him were pine stumps, while a clay road connected this “God district with Muskegon. Fewer than a dozen families resided in the Heights. However, Mr. Carl found the Morton Manufacturing Co. plant, the Alaska, and the Shaw Crane in process of construction. He decided that the Heights held much promise and that he would locate there. As a result, Mr. Carl returned to Howell and prepared to come to the Heights. He arrived with his wife and one daughter, Una, five vears of age. The trip to Muskegon Heights was forsaken” made by train by way of Holland and the family walked from Mona Lake carrying their luggage, as their horse was being driven through. Mr. Carl’s first store was in the Mason block on East Broadway in the same block with the old Vogel house and near the Maccabee hall. The fam- ily lived on the second floor for two years, when a home was bought at 1017 Fifth street. There the family resided for twenty-six years before acquiring the present home at 1716 Peck street. That was 16 years ago. 3roadway in the days when Mr. Carl arrived was just a wagon road. There was not much business the first year. It gradually increased, however, as the Heights: grew and it resulted in Mr. Carl moving in 1893 into the Har- rison block. Since that time the Carl department store building with its large floor space was erected at Broad- way and Peck, where many clerks have been employed to handle the business in recent years. In speaking of his first days in Mus- kegon Heights, Mr. Carl explained: “For the first few weeks we ate smoke for breakfast, dinner and sup- per. The smoke was caused by the burning of pine stumps and the at- mosphere was so hazy that even the outline of the sun was obscured.” Mr. Carl soon became a leader in Muskegon Heights and also in Mus- kegon. In addition to serving on the Chamber of Commerce board he was interested in several industrial enter- prises. 3aseball was Mr. Carl’s hobby. He gave freely of his time and money to The Late W. J. Carl provide organized ball in Muskegon and was a daily attendant at the games here during the league days. In re- cent years when spending the winters in the south he obtained much pleas- ure watching the major league teams in training. Mr. Carl was married to Miss Julia B. Barber in Howell. June 26, 1883. He and Mrs. Carl observed their golden wedding anniversary last June. There was an open house and scores of the friends of Mr. and Mrs. Carl called during the day. There were other events in connection with the anniversary. a dinner party at the home, June 24, for relatives, and a ban- quet at the Occidental hotel Sunday, June 25. Mr. Carl’s aged mother, Mrs. Caro- line Walker, now 91 years of age, sur- vives him as does the widow and one son, Lawrence, who was _ associated with his father in business in recent years. The daughter, Una. who mar- ried Samuel Phillips, died a few years ago. Aug. 9—The city of Muskegon Heights and the community will honor the memory of W. J. Carl, one of its foremost citizens and business men for 42 years, during the funeral serv- ices which will be held in the First Congregational church to-morrow at 3 p. m.- The city council was summoned into special session to-day at 7 p. m. by Councilmen Anton Seifert and Frank P. Rockenbach to arrange the city’s part in showing its respect. Tentative plans called for closing all offices dur- ing the funeral, and the police and fire departments will be represented with delegations in uniform at the services. City officials also will attend. The flag was placed at half mast at the city hall today and will continue through tomorrow. A committee of business men ar- ranged for all mercantile firms and business establishments to close from 2:30 p. m. to 4 as a token of the esteem the business men held for their asso- ciate. Members of the Muskegon Heights Board of Trade, of which Mr. Carl was an active member, will be attending the services. Rev. Archibald Hadden, pastor em- eritus of the First Congregational church which Mr. Carl attended, will preach the funeral sermon. Assisting in the services will be Rev. James A. Stegeman, pastor of the Covenant Re- formed church in Muskegon Heights. The services at the church will be preceded by brief services at 2:35 p. mi for the members of the family at the Lee chapel. Mr. Carl’s body will lie iii state at the chapel until 1:30 p. m. to-morrow. It will not be viewed at the public services in the church. Interment will take place at Oak- wood, with members of Muskegon Lodge No. 274 B. P. O. E., to which he belonged, having charge of the graveside services. Aug. 10—The pioneer spirit, citizen- ship, and friendliness of William J. Carl, one of the foremost citizens of Muskegon Heights and the entire community, were emphasized by Dr. Archibald Hadden, pastor emeritus of the First Congregational church, speaking this afternoon at the funeral services held in the church building which was crowded with relatives, business ecquaintances, and other friends of Mr. Carl. Mr. Carl died Tuesday. “Mr. Carl was a great friend of the community. His business contacts made him many friendships and he knew his friends by their first names. Friendship is one of the finest and big- gest things in life,’ Dr. Hadden de- clared. Mr. Carl’s diversified interests in the welfare of the comimunity, not only in business, but also in its sport, churches, its bank, the chamber of commerce, and local improvements towards developing the city, gave Mr. Carl a leading place in its citizenship, and for this reason everyone was much interested in him, the pastor said. The audience was reminded of the forty-two years Mr. Carl spent in Muskegon Heights where he pioneered in building the settlement of a few houses into a modern community. “Mr. Carl came with a _pioneer’s vision and saw it fulfilled. Like the pioneers in lumbering, he was a pioneer in the field of business. He drove his stakes and remained for 42 years,’ was Dr. Hadden’s tribute. Assisting in the services with prayer vas Rev. James Stegeman, pastor of the Covenant Reformed church in Muskegon Heights who was chaplain for the private services conducted in the presence of the immediate met- bers of the family at the Lee chapel prior to the public services at the First Congregational church. Beautiful floral tributes of sympathy decorated the church. Mrs. Charles Burnett was organist for the musie used in opening and closing the brief service. At Oakwood, members of Muskegon Lodge No. 274, B. P. O. E., had charge of the impressive graveside services. The entire community of Muskegon Heights paid its respects to its former distinguished citizen to-day.’ Flags were at half mast, and the offices of the city hall were closed for the after- noon, All places of business were closed from 2:30 p. m. to 4 p. m. Mayor Edward J. Lorenz with mem- bers of the city council and city offi- cials, and representatives of the fire and police departments attended. Wil- liam HH. Whitford, night captain, and Sergeant Harold Tupper with officers William Mauch, Austin Craymer, and William Hlall, represented the police department, and Harry Ridout, assist- ant chief, Alex Heisser, Sid Schott, lloyd Siplon, and John Hawkinson, represented the tire department. Of- ficials from the Muskegon Heights Board of Trade also attended. Pedier, Alfred Nielsen, Bert Ketchum, Gustav Jas- chek, Harry Lowes, and Earl Fritz. Bearers were T. J. The honorary ‘bearers were William Collier, J. H. Lee, Edward A. Poulin, B. G. Oosterbaan, Martin Schoenberg, S. R. Parsons, Charles Cunningham, and Henry Morton. Most of Mr. Carl’s relatives and im- mediate survivors were able to attend the funeral. He is survived by his widow, Mrs. Julia B. Carl: a son, Lawrence A. Carl; his aged mother, Mrs. Caroline Walker of Howell; three half-brothers, Frank Walker of Flint, Grant and Lewis, of Howell; one half- sister, Mrs. Herbert Lawson of How- ell; two grandchildren, Sabra Ana Carl of Muskegon Heights and Mrs. Charles Wright of Shelby, and one great-grandchild, Robert Wright of Shelby —Muskegon Chronicle. —_—__~> + To Feature Larger Dinner Sets Fall promotional activities of manu- facturers of dinnerware will be con- centrated on increasing the demand for sets of fifty-three and 100 pieces, ac- cording to reports in the trade yester- day. For the last two years the manu- facturers have ‘been called upon to fur- nish thirty-two-piece sets which were retailed around $5. Costs for handling and packing and shipping the small sets, it is argued, are out of proportion to the amiount involved in selling price. The manufacturers feel that the pick- up im industry affords them their first opportunity in three years to re-estab- lish the scales volume on the larger and higher-price sets. ——_>- + Honesty is put to a hard test in hard times. MICHIGAN TRADESMAN August 16, 1933 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President—Paul Schmidt, Lansing. First Vice-President -— Theodore J. Bathke, Petoskey. Second Vice-President—Rudolf Eckert, Flint. Secretary — Elton W. Viets, Lansing. Treasurer—O. H. Bailey, Sr., Lansing. Directors—Holger Jorgenson, Muske- gon; L. V. Eberhard, Grand Rapids; A. A. Boyce. Bay City; Vincent A. Miklas, Man- istee; Ward Newman, Pontiac. Avoid Blah and Ballyhoo in Adver- tising In my last I reviewed the “1-2-3 Plus” plan of a grocer advertiser and indicated that I should have to pass adverse criticism on the next circular. This is easier than it might be other- wise, because this present cicrular is a year old. Hence it is—I hope—ancient history and marks an epoch out of which the grocery trade is passing. 3ut it carries a hangover of absolute chicanery which remains today, and of that I expect to speak emphatically. This circular surely is as destructive a bit of advertising as anybody ever issued. There are about sixty-six main quotations and everyone is a cut price. Among them are fourteen hourly sale items, cut to the very bone and “lim- ited” to one, two and three to a cus- tomer. There are two drastic combi- nation deals on which no limit is mentioned. And there prices quoted are so ridiculous that it seems clear that the hardly known item which evi- dently carries the load can have little intrinsic merit, in which case the back- fire is rather certain to come with un- fortunate results. There is a special combination offer which was freely made by grocers at that time. Values appeared to be low enough in any event, but it did not move rapidly. And in this case it is cut still further. Inasmuch as this com- bination included goods of the h'ghest quality, known to all consumers in this territory, what better indication could we have that ballyhoo is not advertis- ing, and that, after all, the people who buy groceries are not easily misled? It probably goes without saying that this circular announces a special Fri- day-Saturday event, for that foolish- ness persists even now among gro- cers. Here the answer would be that this is a country town, hence depend- ent on farm trade and that farmers buy only on Friday-Saturday. But that is just why such offerings should be made—if at all—on Mondays, Tues- days and other normally slow days. This because Friday-Saturday trade is brisk in any event while other days drag along. Hence, if any sacrifice is to be made for new trade, make it for days when you want more trade—not for times when all your force js al- ready overdriven. But this is not all. After all the spe- cals and cut prices, the combinations. hourly sales and limitations, there is the offer of “a truck load of groceries free—not samples, real full sized sacks, boxes, etc.” Lastly the “kids” are told that balloons will ‘be released and. that “it may rain candy chews.” Well, in the days out of which we may now be passing — whether into better or worse, nobody yet knows — anybody was free to give away his goods; and if that process gave him any satisfaction, he was at liberty to enjoy it. It was, truly enough also, one of the pains of development to- ward narrowed grocery margins which have inevitably come and will come more fully. So we should not be too harsh in our judgment of it. But let us hope we are graduated out of it by now. Let “Beat these prices if you can,” as here quoted, cease. But there is here the indicated ch‘- canery—see dictionary for real mean- ing—which ought to be dropped by all grocers. That is found in the follow- ing: “Remember, also, folks: Every dol- lar you spend in the John Doe Gro- cery goes a long way, but it never leaves Home town.” Now ‘think: Printed advertising is necessarily aimed at ‘folks who can read. If they can read, maybe they can think. In fact, experience shows the extreme danger of counting on the fellow’s inability to reason for himself. And if we assume that readers of this advertising also can think, what will they conclude when they read offerings as hee set forth? Put yourself in the customer’s place and then note offerings of sugar, toilet paper, packaged salt, H-O oats and other similar things listed. If you re- flected at all, you would know that money can not remain in Hometown if such items are to be brought in; and in that event your reaction would be: “Well, you can’t depend much on. ad- vertising’ or you might smile and say: “Old John Doe does talk a lot of bunk when he gets started.” In either case would you have the reaction de- sired ? Fact is, if you carry this home- money idea to its logical conclusion, it will teach that the best use for money is to bury it in the back yard. It won’t do to put it into a bank, for then it will be loaned and used by others— probably by an out-of-towner at that. So bury it and it will stay in Home- town for keeps. The day that Hometowners are de- prived of liberty to send money to Pittsburgh for Heinz beans and rice flakes—both here on special offerings —to near Boston for Lifebuoy soap, to Minneapolis for Wheaties, to Brazil and Colomibia for coffee—by whatever way it reaches the store finally—to Alabama for cotton ol, however it be processed ‘before it arrives, to Mon- tana for wool and across the broad waters for pepper—on that day my friends, Hometown wll dry up and blow away, and we all know it. We fought a devastating war once to establish the contention that this was one country; that our states were integral entities, not independent com- monwealths; and under that plan we have developed so that we like to talk about what we have done. We ad- vance neither our own interest nor that of any community when we preach or promote sectionalism. More, except for certain restrictions which have justification on bases altogether aside from commerce, interchange of commodities w'th all the world is the surest basis for business success, het- terment and consumer service. If you doubt this, look at your own stock, unbiased, just facing the facts of the case. I rather incline to believe that you will then abandon such kin- dergarten ballyhoo, You may remember that I said in the last issue that one of the few merits of the former circular was its emphasis on something that might easily be obvious. Let me go farther now and reiterate something long since discovered—that emphasis on the obvious is usually strong—often the sitrongest—advertising. Because all cravat manufactuersr al- ways have used barathea silk, nobody ever said anything about it until Kaiser came along and advertised widely— Ka‘ser’s Barathea Cravats—and walked away with the cravat trade to riches. An oil dealer in Omaha drew prof- itable attention to himself by heralding the fact that buyers got certain mieas- ure from him because his pumps were regularly tested and kept true. He did not say that all other pumps were sim- ilarly tested, Grocers scales are everywhere tested now and have been for years. But no grocer ever has drawn attention to his own uprightness via strictly accurate scales, Is there room for such propa- ganda? Let any grocer advertise such a challenging message to his customers —then ‘back up his advertising by dis- playing ‘his scales prominently and keeping them in apple pie order each and every day and hour, and he won’t have to cut prices to attract a profit- able clientele. Some grocer with imag- ination will some day reap a golden harvest from this idea—but I have not seen ‘him yet. The idea is free. Paul Findlay. —_—_++._____ Nothing is perpetual save truth. KEEP SUPPLIED WITH..... LILY WHITE FLOUR VALLEY CITY MILLING COMPANY Portland — Grand Rapids — Expect Stores to Reduce Variety of Beer Brands A keenly competitive battle to hold the retail grocery outlets they now enjoy will develop among brewers be- fore Fall, a prominent brewer pre- dicted yesterday. At the present time, according to a survey completed last week, the retail grocery store is han- dling up to twelve different brands. of bottled beer, with an average of nine and one-half ‘brands to a store. “With the demand for beer now set- tling into difinite channels, we must expect a ‘weeding out’ process by gro- cers who will reduce their present wide selections to two or three varieties of beer,” the executive continued. “To prepare for this situation we are con- centrating on bu'lding up our dealer connections in order to hold our place when the inevitable sifting out occurs.” > Fast Weighing Pre-heating of air ‘has long been im- portant in getting maximum efficiency out of heating devices. Now comes pre-weighing, to speed up weighing. A new automatic filling and weighing device turns out 1,000 one-pound pack- ages per hour, and guarantees accur- acy of the contents within 1/16 of an ounce. The material is first divided automatically into ‘batches which have the correct weight w:thin a small per- centage. Each ‘batch is then automat- ically dumped into a final hopper which sifts in just enough more mate- rial to bring the weight up to the de- sired amount before the container is filled. —o Jig saws seem to have jiggered. “The flour the best cooks use” Kalamazoo -— Traverse City A Big-Profit Sales Stimulator date tomer e 20 cents per dozen Kaha ate. Sells at: 2 cakes for 5c Ya TaN-EM Zl" ol Werner Fresh Compressed RED STAR YEAST Grown from Grain RED STAR YEAST AND PRODUCTS COMPANY Milwaukee, Wisconsin Strictly Independent — Since 1882 & & August 16, 1933 MEAT DEALER Progress of Meat Trade Told ‘n Ex- hibit The Century of Progress livestock and meat exhibit in the Foods Build- ing features every branch of the indus- try, the producing, marketing, proces- sing and retailing, and shows the prog- ress which has been made along every line. The food value of meat is dem- onstrated by food value charts of the National Live Stock and Meat Board which show the ranking of meat with other foods in terms of protein, iron, phosphorus, calcium, vitamins and cal- ories, The exhibit is sponsored jointly by units representing nearly all phases of the live stock and meat industry, in- cluding the United States Department of Agriculture, the Association of Re- tail Meat Dealers, the National Live Stock and Meat Board, the Institute of American Meat Packers, many live stock organizations and others. The exhibit. Another diorama, — slightly cultural building, occupying the entire center wing on the east side of the building. As the visitor at the Fair enters the main door of the Agricultural build- ing, his attention is directed at once to the main diorama of the meat ex- hibt, showing .a range scene, with a cowboy on horseback, almiost life-size, and with a background of range and mountains. This diorama is believed to be one of the largest in ithe entire Fair, and has drawn many admiring com- ments. The large diorama directs the eye of the visitor to the entrance to the exhibit. Another diorama, slightly smaller, showing a typical scene in a feed lot, with cattle, hogs, and sheep, occupies the opposite side of the front of the exhibit. This is also set at an angle to direct the attention of the visitor to the enitrance. As one walks through the entrance to the exhibit, he feels the chill of cold air, and is im- pressed by the glistening white walls of an immaculate meat cooler. Here hang full size reproductions of meat, in exactly the same manner in which one would see the meat if he were to walk into a packinghouse cooler or a big wholesale market. The cooler has been constructed with all the care that is used in building a regulation cooler, with insulated walls and a carefully worked out refrigeration system. The temperature 1s maintained at a level to a considerable degree below the tem- perature outside, in order that the at- mosphere may resemble as closely as possible that of an actual packing house. Leaving the cooler, the visitor walks over a loading ramp which leads to a model refrigerator car. The arrange- ment is identically the same as that used in a packing-house, and in the car the method by which carloads of meat are arranged is shown, Quarters of beef hang from the rails, and boxed products are shown carefully loaded into the car as they would be if the car were ready to leave a packing- house for some distant consuming cen- ter, Leaving the refrigerator car, the vis- itor at the exhibit finds himself in a larger area, showing other phases of MICHIGAN the meat industry. To his left is a re- frigerated truck, showing how the meat is transported from the packing- house or wholesale market to the retail meat store. Near this space is a third diorama, portraying the many forms of transportation used in handling meats and meat products. To the right of the truck is a model retail meat store window display, show- ing various meat itemis as they would appear in the window of a modern up- to-the-minute retatl store. Beyond the store window is the model retail meat store, with especially constructed dis- play cases, in which meat and meat products are shown. Above the diorama showing the transportation of meat products is a beautiful mural, showing the methods by which live stock were driven to market years ago. Above the model retail meat store is another mural die- picting old retailing methods, contrast- ing with the sanitary, attractive model store below. The murals are the work of Charles Holloway, one of the out- standing painters of murals in the United States, whose work decorates the Auditorium theater, one of the show places of Chicago. Past the model store is the first of the several exhibits emphasizing the value of meat in the diet. The first exhibit, sponsored by the United States Department of Agriculture, shows a model kitchen, in which various meat dishes are being prepared. Beyond the kitchen is a display in three levels, showing various cuts of meat, each on the level indicated by the price at which the cut sells. For example, on the top level are the choicer cuts. On the next shelf are the medium-priced items, and on the lower level such cuts as spareribs, pork shoulder roast, chuck roast of beef, and veal shoulder are shown. Next the visitor sees a “Style Show” in which the desirability of meat in the diet is shown. The next exhibit por- trays the balanced diet, and shows in an interesting way the products, in- cluding meat, which physicians and nutrition experts ‘believe are essential for a person’s well-being. On the visitor’s right as he is walk- ing by the “meat in the diet” exhibits is a case showing the many live stock by-products, and a board on which the names of all the sponsors of the ex- hibit are shown. Thus the exhibit tells the story of meat and its merits as food—-from the range and feedlot, through the pack- inghouse, the wholesale market, the retail market, and into the home of the consumer, ——— Average Person Eats More Fish While import and export trade in fish is falling off, the American public is eating more seafood, the Tariff Com- mission announced Aug. 5 in making public a tariff survey covering fishery products. The investigation is the largest in- quiry into this industry in more than a decade. Much of the data will serve as a basis for later reports under a Senate resolution which calls for new tariff data on fish with a view to tariff bargaining with other countries. Reviewing the industry in general, the Commission finds that this country TRADESMAN produces about one-tenth of the world output of 23,000,000,000 pounds a year. The future for the industry lies in presenting more attractive types of seafood to the public, the Commission says in pointing out the possibilities of using new methods of packing and freezing. In the last 20 years, only four new sea products have been introduced to the American table on a large scale. They are Atlantic haddock fillets, Pa- cific pilchard, tuna, and herring. Trade in salt fish has been receding in recent years but canning and freez- waste fish, sheels, seaweed have been finding a better market in the form of by- products. American fisheries use largely high- ing have been expanded and speed vessels which can return to port with fresh fish. The same is true in foreign countries but they have been developing large floating factories capable of freezing, canning or render- ing the catch at sea. The difficulty of recruiting factory hands and fishermen for long voyages at low wages is re- tarding this branch of the domestic industry, the Commission finds. The trend toward consumption of fish is slower in the United States than in many other countries, where grazing and crop areas are limited and fresh seafood is available at all times to all of the population. The amount of sea- food consumed by the average Ameri- can increased from 15 to 18 pounds a year between 1908 and 1930, the sur- very shows. The industry has perfected the freez- ing process so that frozen fish, when thawed, cannot be distinguished from fresh fish, but large quantities still are frozen by older methods. One of the important tariff problems affecting fisheries is the com- petition in obtaining fish from inter- national waters, says the Commission, pointing out that most other countries encourage their bounties or other subsidies. —_~++2.___ What Meat Stamp Certifies Few affect so many people as Federal meat inspection. Two-thirds of all the meat and meat products prepared in the United States is now inspected by Fed- eral inspectors. The remainder is not interstate does not come within the scope of the meat inspection law passed in 1906. Last year nearly 75,000,000 animals most vessels with cash services of the Government subject to commerce, so were converted into meat and products under Federal Department of Agriculture. Of this number almost 99 per cent passed in- spection and were designated as suit- able for food. Almost one-fifth of these were slaughtered in Illinois, which headed the list of States last year with nearly 14,000,000 animals. Prior to the enactment of the meat- inspection law food animals were con- verted into meat products without a uniform system of inspection. Public sentiment demanded wider Federal supervision of meat packing. The result was the Meat-Inspection Act. 3esides protecting the consumer, this law aids the livestock industry in lo- cating animal diseases on farms and supervision, says the 13 ranges as each animal is inspected be- fore and after slaughter, and the rec- ords indicate areas where diseases are so prevalent as to require special at- tention. It also affords certification re- quired by foreign governments for our exports and helps the packers to stand- ardize their products. The average cost of inspection ‘s about 7 cents per animal, or less than one twenty-fifth of a cent per pound of dressed meat. The main objectives of the meat- inspection law are to insure: First, that meat for human consumption is from healthy animals; second, that these animals are killed and the meat under conditions; third, that no chemical, dye, or other prohibited su)- prepared sanitary harmful preservative, stance is allowed in the preparation; fourth, that no false or misleading statement appears on the label or prod- uct; and fifth, that the supervision of the preparation of the meat and its products extends from the live animal to the final product. — >. A Business Man’s Philosophy I’, R. Webber, of Cleveland, reports that during the past season the New York Philharmonic Orchestra broad- cast twenty-nine Sunday concerts, playing 105 notable compo- afternoon sitions, Hofmann, Horowitz, Zimbalist, Gabrilowitsch, Prokofieff, Milstein, Petri and thirteen other noted soloists were heard. World air premieres were given to such compositions as the Vi- valdi-Bach Concerto in A minor, the Bach-Schoenberg Prelude and Fugue in E flat major, the Wagner Symphony No. 2 and Jensen’s “Passacaglia.” It is estimated that 6,000,000 people listened to these broadcasts, but all told, the Columbia Broadcasting Sys- tem received a total of exactly four appreciative letters. Mr, Webber also notes that a small Cleveland conducted an audition contest during which, ac- org station recently some of the c ” performed. cording to a newspaper, world’s worst amateurs This contest brought in more than 38,000 fan letters. “What does it all mean?” asks Mr. Webber. In his opinion, it doesn’t mean. that jazz and nonsense have _ triumphed over beauty and nobility. He is con- fident that classical music is ‘still good and will survive the banalities of jazz. Something else to remember is that people whose favorable opinion is val- uable are not ready letter writers. If you try to measure their interest in your advertising by counting their let- ters, they will discourage you. William Feather. +e Develop Pure Cellulose Items Development of a variety of prod- ucts made of a cellulose which has been purified by a patented process is announced by a Mine concern. The purified cellulose is being spun into yarns which are credited with unusual strength, controlled stretch, high ab- sorbency and uniformity. Rugs are be- ing made of these yarns in combination with wool. The material, accordinig to the manufacturers, is also finding a market for roofing, shoemaking, paper towels, upholstery fabrics and acoust- ical cloth. 14 MICHIGAN TRADESMAN August 16, 1983 HARDWARE Michigan Retail Hardware Association. President—Wm. J. Dillon, Detroit. Vice-President — Henry A. Schantz, Grand Rapids. Secretary—Harold W. Bervig, Lansing. Treasurer—W illiam Moore, Detroit. Field Secretary — S. Swinehart, Lansing. SELLING SUBSTITUTES Only Safe and Honorable Policy to Follow The question of the liability of a re- tail merchant for the unauthorized sub- stitution of merchandise, when a cus- tomer asks for a given article under its trade name, has been the cause of con- siderable litigation. And the courts have quite uniformly held that any practice of this kind constiutes a clear violation of the rights of the owner of the trade named article asked for, and may subject the merchant to an injunc- tion and damages if the facts warrant. Of course, this does not mean that a merchant does not have the right to sell a customer some other make of article than the one called for if he can. And so long as he lets the customer know just what he is getting, well and good. But when a customer asks for an article under its trade name, and the merchant delivers an imitation or substitute without explanation, he is treading upon dangerous ground. Now let us see how the courts have ruled in cases of this kind. In one case of this kind, a manufac- turing company put out a cleaning powder under a trade name and. built up a reputation for it through years of national advertising. A retail grocer stocked this powder and avdertised it for sale. He also stocked a similar product of another company, and when his customers asked for the nationally advertised powder delivered the other, without any explanation to the cus- tomer. This went on for some time. Finally the manufacturer of the na- tionally advertised powder had this practice called to its attention, and brought suit in the Federal Court for an injunction against the grocer. In finding for the manufacturer and in en- joining the grocer, the Court said: “The acts complained of are unlaw- ful. The customer at a grocery is not compelled to inspect every package called for to see that he gets what he orders. He thas the right to assume that he gets what he orders. The mer- chant, by assumini to fill the order, represents that the goods put up and delivered are those ordered. The man- ufacturer of an article placed upon the market for sale has the right to die- mand of the dealer who purports and advertises ‘to sell it that he deliver ‘his product when called for by the cus- tomer.” So much for that case, and the rule announced therein is supported by the great weight of authority, and the courts are open to grant relief to any manufaicturer or seller of goods under a particular trade name, where it ap- pears that the good will of such trade name is being impaired by the substi- tution of other goods under its color. As was said by the Court in another case of this character. “Tt is a fundamental priniciple of the law that one cannot make use of a rep- utation which another thas acquired in a trade name or mark for the purpose of deriving such advantage in the man- ufacture and sale of the goods as arises from the good will and reputation of the original manufacturer. Courts de- mand a high order of commercial in- tegrity in the use by competitors of a name under which a rival gained busi- ness reputation, whether that name is strictly a trade-mark or is descriptive of quality merely, and from all filch- ing attenypts to obtain the reputation of another.” And in another case of this kind a manufacturer of oil, which was mar- keted under a trade name, found that a retailer was substituting another oil when motorists called for his product, and brought suit for an injunction. The evidence showed that the customers were not aware of this substitution, but accepted the substitute thinking they were geting what they called for. On the above state of facts, the court in granting an injunction against the re- tailer, said: “The authorized and substitution of one article of sale for undisclosed another is familiar ground for injunc- tion against the seller.” In the light of the foregoing it is clear that a retail merchanit may let himself in for a costly dispute by en- gaging in ‘the practice of substituting goods without the customer’s consent. Of course, the great majority of mer- chants are above indulging in this prac- tice; if they do not thave an article called for or for any other reason de- sire to sell another brand, they will state the case frankly to the custonyer and let the latter decide, which they have a perfect right to do. And need- less to say, this is the only safe and honorable policy to follow, and one that will pay big dividends in the long run. Leslie Childs. —_++<-_____ Is the Laborer Worthy of His Hire? If you can tell me any organization that delivers half as much as your hardware twice the dues, I'll send you a receipt for 1933 association for dues, free of charge. Your organization has extended its service in 1933 on an expenditure ap- proximately half that of last year (60 per cent. of the association bank ac- count on February 14th is still frozen). May I briefly review a few of the activities during 1933? You are judge and jury—then hand down your de- cision. Price competition. A statewide sur- vey of hardware prices was made last November on 256 most commonly sold items. The survey indicated a situation that required united action to adjust. The remedy was outlined in the Price Committee Report sent all paid-up members. A supplement to that report is being mailed to such members this week This shows, on each item, Sears’ and Ward’s prices, the average deal- er’s costs, and thas space for his own cost and selling prices. Copies are available as dues payments are re- ceived. Utility competition. The Association Utility Committee, charged with the duty of drawing up a code of fair practices to ‘be observed by utilities, succeeded in securing a statement of merchandising principles which permits the dealer to make a fair profit in the sale of gas and electrical appliances. This statement was sent all miembers the first of the year. Additional copies are available. Sales tax. Before and during the re- cent legislative session, the Association energetically opposed the passage of a sales tax. When it became obvious that a sales tax would become law, efforts were concentrated to miake pos- sible the passing on of the tax. This was done, in co-operation with other associations, by securing the inclusion of two clauses: One mkaing it illegal to advertise absorption of the tax, and the other that the tax could be passed on. Members were sent the schedule of rates, instructions for handling the tax charge, and a large card to be placed on the cash register, announcing the tax. Such a card must be prominently displayed to make tax collection legal. Sales Manual Shopping surveys. conducted by the Michigan Associa- tion, showed the need for more effec- tive salesmanship in hardware stores. Salesmen had the edge, doubtless, but the arguments were not effectively presented. The hardware selling manual, prepared to meet this need, contains 225 pages of necessary know!l- selling information on specific items— indexed by items for ready reference. Supplements will be issued later. The manual has been sent paid members. Industrial Recovery Act. Immedi- ately on the enactment of the Indus- trial Recovery act, the Hardware Asso- ciation prepared a preliminary code which was presented to the govern- ment. This code contained clauses rel- ative to hours of labor, minimum wag- es, and unfair competition. The “un- fair competition” section will control many practices of business that have proved detrimental to the interests of legitimate retailing. As soon as ac- cepted by the Government, the hard- ware code will supersede the blanket code recently placd on all business. Special Services. I have not men- tioned the many special services which have been so largely used by hard- ware retailers. The store arrangement service is proving very popular this year as changes can be made cheaper than at any time in the past ten years. The business control service is contin- uing to assist dealers in, showing a profit. The information service answers questions every day as to sources of supply, where repair parts can be ob- tained, information as to sales, and credit and collection agencies. The postage saving ideas developed by the association have proved very popular— dozens of dealers are now using the customer statement and merchandise order forms that can be mailed for lc postage. This idea alone has saved many a merchant more than his year’s dues. Hardware Retailer with the monthly merchandising program shows how to display merchandise right. Therefore, looking over this list, is it not obvious that the Association is delivering the goods—is proving not only helpful, but invaluable to the hardware retailer of Michigan? It would have been easy to find excuses for relaxing efforts. It thas been: hard, on the severely reduced income, to maintain service, but it has been done. Your help is needed ito make a contin- uation possible. Is the laborer worthy of his hire? H. W. Bervig, Sec’y Mich. Retail Hdwe. Ass'n. —_++ + Expect Electrical Prices to Hold Assurance ‘that prevailing prices on electrical household appliances will hold at least until Oct. 1 was felt by buyers Aug. 10 when a number of larger volume appliance producers announced that they would accept or- ders for delivery up to that date. Last week the manufacturers were limiting sales to goods for delivery up to Sept. 1. Buying continues brisk throughout the market, but most of the orders are confined to smaller wares in the popu- lar price ranges. Producers yesterday predicted that if the current pace of buying is sustained throughout the month, the volume of sales will be the largest since June, the record month of the year to date. —_+ +--+ Buyers Here for Silverware Rumors of impending price advances on sterling silverware brought a large number of buyers into the wholesale markets. The store representatives were looking for low-end merchandise which can be offered in coming promo- tions, Manufacturers were able to sup- ply most of the demand but took only such orders as called for shipment be- fore Sept. 1. According to reports cir- culating throughout the trade, produc- ers contemplate advancing low-end sil- verware 10 to 15 per cent. around the first of the coming month. Further in- creases, it was said, will be made be- fore Oct. 1. —_+->___ Exterior wall surface and backing are combined in a new wall unit con- sisting of a concrete block into one face of which is cast any of the com- mon facade materials — brick, lime- stone, terra cotta, marble, granite, etc. Offices at— 15 Market Ave. GRAND RAPIDS, MICH. Phone 4-5571 ASSOCIATED TRUCK LINES, INC Nelson-Carmody Motor Freight Division DIRECT DAILY SERVICE OVER OUR OWN LINES GRAND RAPIDS — CHICAGO GRAND RAPIDS — CADILLAC PETOSKEY — MANISTEE — LUDINGTON — TRAVERSE CITY 1152 W. Austin Ave. CHICAGO, ILL. Phone, Haymarket 4431 GRAND RAPIDS PAPER Box Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING GRAND RAPI DS , Mi I C H IGA : HG % - pom a August 16, 1933 DRY GOODS Michigan Retail Dry Goods Association. President—Thomas Pitkethly, Flint. First Vice-President—D, Mihlethaler, Harbor Beach. Second Vice-President—Henry McCor- mack, Ithaca. , : Secretary-Treasurer—Clare R. Sperry, Port Huron. Manager—Jason E, Hammond, Lansing, Interpretations of Certain Measures of the Code Maximum, Hours Q.—May any employe whose sal- ary exceeds $35 per week work in ex- cess of the forty hour week agreement? A.—No. Unless such employes have managerial or executive responsibility they must observe restricted hours provided for in the Code. Executives earning over $35, are not restricted by the code as to hours of employment. Q.—Are executives (such as floor- nyen, buyers, assistant buyers, etc.) whose salary is $35 per week or less restricted to the maximum hours pro- vided in the codie? Q.— Wha constitutes employes? A.—Such executives are restricted to the maximum hours. They are exempt only if their salary is in excess of $35 per week. A.—Our interpretation of sional employes includes such persons as: registered pharmacists, doctors, dentists and registered nurses. Aiccord- ing to official information, store detec- tives and artists are not properly clas- sified as professional employes and are restricted to 40 hour maximum, Also according to our interpretation, sign writers, window trimmers and display men are not properly classified as pro- fessionals. The ‘hours of work for pro- fessional persons are unlimited by the code. Q.—Whiaat salespeople? professional] profes- hours apply to outside A.— Outside salespeople regardless of method of compensation are not re- stricted by the code as to the hours they may work, Q.—What constitutes outside deliv- ery men and what are the hours they may work? A.—Outside delivery men comprise drivers and helpers on package and fur- niture trucks and include also contin- gent drivers and ‘helpers. The hours which they may work is the maximum of 48 hours per week and more than 48 hours per week when paid for all time over 48 hours at the rate of one and one-third of their regular services. The daily working hours for such employes may be adjusted to meet in- dividual store requirements provided that as soon as an employe coming within this category has worked 48 hours within any one week he is to be paid at the rate of time anid one-third for any additional hours he is required to work during that week, and further provided that the continuity of his daily working ‘hours shall not be brok- en by unreasonably prolonged or ex- tended rest, relief or luncheon periods based upon present personnel practice. Q.—What constitutes employes? maintenance A.—The Association’s interpretation for maintenance employes includes the following persons if they are engaged in maintenance and repair work, MICHIGAN Night Watchmen, Maids (exclusive of cleaners employ- Carpeniters Enigineers Repair Mechanics Electricians ed to dust and Firemen clean merchan- Oilers dise stock as fur- Boiler Cleaners niture and china- Paintres ware who are re- Janitors stricted to the 40 Plumibers hour week. Porters The ‘hours the maintenance employes mfay work is the maximum of 48 per week and more than 48 hours when paid for all time over 48 hours at the rate of one and one-third of their reg- ular salaries. (See answers to previous question daily hours of work.) Q.—Are stores allowed to work all regarding employes 48 hours a week during spe- cial periods to take care of Christmas, inventory and other peak demands? A.—Yes. All employes may work on a 48 hour week three weeks in each six months period. Such 48 hour week may ‘be applied consecutively or may be applied on a daily basis over the six months period depending management requirements. Q.—Can employes work more than 8 hours in any one day under the pro- vision of the 40 hour maximum week? A.—Employes can work in excess of upon 8 hours a day under the provisions of the retail provided that their total working hours for the week do code not exceed 40 hours maximum (or 48 hour maximum under the exceptions mientioned in the Code), Stores, however, must be governed by State Labor laws in connection with this problem. Q.—What are the working hour re- strictions for advertising copy writers? A.—Some stores have reached the collective agreement that adivertising copy writens where they are regarded in ‘the store as divisional advertising executives directing the advertising activities: of one or miore supervising and related merchandising depart- ments and where their weekly salary is in excess of $35 they are properly classified as executives and do not ob- serve the hours restricted by the code. Copy writers who work independent- ly of any merchandising division and who have no managerial or executive responsibilities are nit classified as ex- ecutives regardless of salary and are restricted to the 40 hour maximum. Q.—What are the restricted hours for telephone operators, street door- men, elevator operators, elevator start- ers and restaurant employes? A.—These emiployes are restricted to the maximum 40 ‘hour week. If, however, the Administration approves a code for the restaurant industry, the provisions of ithe restaurant code, we believe, may apply to department store restaurants. Q.— What thours operator employes? govern beauty A—Beauty parlor employes of de- partments owned and operated by the store are restricted to 40 hours per week, In the Association’s interpreta- tion, beauty parlor employes im leased departments. are similarly affected. Q.—Can employes in the grocery de- partment operate under ithe retail code for food and grocery establishments TRADESMAN Which provides maximum hours of 48 per week? A.—The Association has asked for an official interpretation of this ques- tion and is ‘hopeful that the “Food and Grocery Code” will apply to grocery departments in department and general merchandise stores. : Q.—What hours govern workroom employes? A.—The Association’s interpretation of the blanket retail code is that all workroom employes are governed by the 40 hour maximum week. Q.—What governs working hours in relation. to store hours? A.—Our interpretation of the maxi- muni working hours as defined by the code is to be based upon the time an employe is required to report for duty until the time he or she is permitted to go off duty. Q—Do special business meetings for store employes count as part of their working time? A.—Yes, if employes’ attendance at such meetings is compulsory it is prop- 15 erly counted as part of their working time. If attendance at meetings is op- tional, it need not count as part of regular working hours. Minimum Wage Q.—What are the wage restrictions for junior employes? A.—Junior ages of 16 and 18 inclusive with lesis employes between the than six months experience in any re- tail store may be paid at the rate of $2.00 less than the minimum for a work week provided for in Section 3A of the code, with the understanding that as soon as such junior employes shall have accumulated more than six months experience in any retail estab- lishmient or establishments (include combined experience) their wages shall be raised to the minimum established depending upon the population classi- fication. Q.—What are the wage restrictions for apprentices? A.—Apprenticse over 18 years of age with less than six months experience in (Continued on page 23) its cost for years. absolute necessity. in emergencies, time and trouble. MICHIGAN BELL TELEPHONE CO. SIX PEOPLE EXPRESS THEIR OPINIONS ON THE VALUE OF TELEPHONE SERVICE Each day, a metropolitan newspaper asks several persons a question and publishes their answers. Recently, six were asked, “Do you consider a telephone in your home a luxury or a necessity?” Each answered, “It’s a necessity!” A MERCHANT said: “The other day our youngster had an accident, and my wife immediately called a doctor and me. That one call was worth the cost of the ser. -¢ for a year.” A MUSICIAN said: “1 get many cor tracts over my telephone that I would not get otherwise.” A SALESMAN said that he could economize on many things, but not on his telephone, as in emergencies it might be worth ANOTHER SALESMAN replied that he and his wife cancelled their telephone service to save money, but after a month of inconvenience decided a telephone was an A MANUFACTURER referred to the value of a telephone A MANAGER regarded the telephone as worth more to his wife than its cost, by saving her 16 MICHIGAN TRADESMAN August 16, 1935 HOTEL DEPARTMENT Verbeck Bids Michigan Friends a Temporary Farewell Chicago, August 14—And now I am headed once more for California, but | cannot leave my Michigan friends with- out at least an acknowledgment of the very many kindnesses which they have extended to me during my regular, an- nual “farewell” appearance on any stage. | anticipated a wonderful re- union with my old colleagues in the Michigan Hotel Association and had made a reasonable allowance for time’s lapses, but my horoscope was away off and the old suggestion to the effect that “absence makes the heart grow fonder” is still one of the basic laws of the human race. Certainly, Michi- ganders have their lines, thoughts, and desires tuned to a nicety. Maybe I will be able to acknowledge by per- sonal communications to all my friends some idea of my personial feelings in the premises, but in the meantime please rememiber that I amy still, and always will be, with you in spirit. You have all been good to me and my fondest hope is that I may prove to you that I deserve it. _ On Sept. 7, 8 and 9 the Michigan Hotel Association will hold its annual convention at the wondrous establish- ment of Frank Johnson, Houghton, Lake Resort, near Pruden- ville. The formal program has not yet been announced, but undoubtedly will be forthcoming in a few days. This year, particularly, it is highly impor- tant that the organization put its best foot forward and give a visible indica- ion of its strength. There will be rad- ical changes in the minutae of hotel operation, due to governmental de- mands, and information hardly obtain- able by other methods, will be offered at the state convention, Be sure and remember the time anid place. Proprietors and managers of eight of the leading hotels at Muskegon have joined in a petition to the police de- partment of that city asking for a lib- eralizaion in the parking laws so that cars will be permitted to park on down- town streets during the night. At pres- ent no parking is allowed from 3 a. m. to 6a.m. The petition stated that en- forcement of the local ordinance had seriously curailed business just when it was beginning to show signs of life. The statement was added that most commercial travelers checking ac- counts had been reduced to such an ex- tent, or their commission earnings are so small, that they cannot afford to pay for storage on their cars. This sug- gestion might apply to numerous other cities as well, Daniel Swavely has succeeded Mrs. Anna Mitchell as proprietor of the Mt. Morris hotel. The annual convention of the Wis- consin Hotel Association will be held in Milwaukee Oct. 25, 26 and 27. W. H. C. Burnett, who took over the 225 room Hotel Lewis, Detroit, from receivers for John J. Barlum, some- thing over a year ago, plans to reopen the establishment as the Hotel Palm- wood. The hotel has been redecorated and partially refurnished, box springs and inner spring mattresses have been added to the equipment, and a modern coffee shop will be conducted in con- nection. therewith. The new 50 room Lakeside Hotel, located on the Lake Michigan front, at Benton Hiarbor, has been opened for business, with Donald Coon as) man- ager. Prominent thotel men from all over the Nation have been in session at Washington for the past two weeks, engaged in ironing out the difficulties Johnson’s - encountered ‘by operators all over the country and more especially to find out exactly just what is required by the Government in its reconstruction pro- gram, No association ever brought to- gether a group of more serious minded men for the discussion of their com- mon problems and the manner in which their meetings have ben con- ducted is almost a warranty that they will accomplish what they are there for. One of the results of the con- ference and of the official information supplied by Government representa- tives, will be the preparation of a brief setting forth the hotel industry’s claim for exemption or partial exemption from the requirements of the blanket code which seem unsupportable in the operation of hotel business. No com- mitments will be made, but hotel men all over the country will be placed in a position whereby they will know what it is all about. After much discussion by the direc- tors of the American Hotel Associa- tion, the program for the annual con- vention at Del Monte, California, will be carried out. It was thought that a meeting at a more central point would meet the demand of the times, but California will have it and the date will be Sept. 12 to 15. Raymond Reid and his most charm- ing wife, at Reid’s Hotel, South Haven, have been among my recen'test hosts. David Reid, founder of this institu- tion, was a personal friend of mine of at leasit twenty-five years standing. He was more than an ordinary friend—a real pal—and' always backed me up in my efforts to secure coniverts to the fold of the Michigan Hotel Associa- tion. Surely I felt the shock of his death very keenly. His son, Raymond, however, seems to have inherited his father’s many good’ qualities, especially the arts invoked and most essential in successful hotel operation. There was never a hotel in Michigan which re- ceived as many finishing touches as the Reid. There always was, and prob- ably always will be, something stirring there which has to do with the com- fort and pleasure of the guest, The same old bunch of traveling men con- tinue to hang out there, and have about the same old stories to tell of Reid ‘hospitability. The rooms, as usual, are immaculate, equipped with the very best obtainable in the shape of “slumiber’” toggery; the lobby has been quite extensively improved with the addition of new furnishings, but it is of the feeding end I have something specially ito talk about. Feeding at the Reid Hotel is, in reality, its middle name. They have easily some of the best selected menus I thave seen any- where, and the product of ‘tthe kitchen is A-l. A spacious dining room is aug- mented with a very attractive, all-night coffee shop. I was surprised to learn that a community like South Haven could support such an institution, but they do, and on a strictly paying basis. Here is a menu giving you a hint of a meal offering, at 55 cents: Spaghetti Italian Soup Indian Relish Olives Fried Lake Michigan Trout Roast Prime of Beef, au jus Grilled Pork Chops with Apple Sauce Bacon and Eggs, Country Style Small ‘“T’’ Bone Steak Mashed and Steamed Potatoes Fresh Garden Peas New Beet Salad Assorted Home-Baked Pies Ice Cream and Pineapple Ice Beverages And when I say “home-made” pies, I mean it. You realize they are that before you puncture one of those lib- eral portions with your fork, Was it a pleasure to have Mrs. Tup- per Townsen d call in at the Whit- comlb, the other morning, and try to make me believe that she was inter- fering with mv morning repast? Well, I should say it was a surprise to see her, for she and her late husband were among nuy staunchest friends, when they were operatinig the former Whit- comb. We surely did ‘have a nice visit, talking over the multitude of happen- ings of former days. Mrs. Townsend, who is enjoying the very best of health —and looks the part—resides at Ham- ilton, Ohio, but is visiting former friends there. I had bulletined myself ‘to make a call on Mr. andi Mrs. Charles M. Heald, at their summer home at Bangor, but just couldn’t make it. I know they read: the Tradesman and. ‘this will tell them: that as soon as they return to their winter home, in Pasadena, I will resort directly to them. Somebody tells me that W. F. (Bill) Jenkins: is back at Big Rapids, where he so successfully operated the Western Hotel for many years, “Bill” has ‘been connected with Hotel Knight, Ashland, Wis., for some time, and now operated by W. F. Rick, formerly of Hotel Benton, Benton Harbor, but I am led to understand that he contem- plates re-entering the Michigan hotel field, and I should say it serves him right. Go ahead, Big Boy, and add many more scalps to your belt, I am with you. Some character assassin has started the report that the title of “Judge,” bestowed upon the writer iby the en- thusiastic electorate of Pentwater, really came from another source—pas- sing upon the qualities of certain Ken- tucky products. As the only Kentucky products I am “advised” of are, viz: Fast horses, beautiful women and vile liquor, [ am shy of understanding and pass it on 'to my good friend Dr. Blu- menthal, for proper interpretation. I notice by reading a Los Angeles paper that the periodical attempt to release Tom Mooney from the Cali- fornia state prison, for ‘this ~articipa- tion in a wholesale massacre of inno- cent persons, during a labor agitation, Store, Offices & Restaurant Equipment G.R.STORE FIXTURE CO. 7 tonia Ave., N. W. Phone 86027 Hotel and Restaurant Equipment H. Leonard & Sons 38-44 Fulton St., W. GRAND RAPIDS, MICH. Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. JAMES HOEKSEMA, Manager oe HOTEL ROWE We have a sincere interest in wanting to please you. J. B. MORRIS MANAGER ALL GOOD ROADS LEAD TO IONIA AND THE REED INN Excellent Dining Room Rooms $1.50 and up MRS. GEO. SNOW, Mgr. CODY HOTEL GRAND RAPIDS RATES—$1 up without bath. $2.00 up with bath. CAFETERIA IN CONNECTION ee HOTEL MANISTEE, MICH. Universally conceded to be one of the best hotels in Michigan. Good rooms, comfortable beds, ex- cellent food, fine cooking, perfect service. Hot and Cold Running Water and Telephone in every Room. $1.50 and up 60 Rooms with Bath $2.50 and $3 HENRY M. NELSON, Manager 400 Rooms -t MORTON HOTEL Grand Rapids’ Newest Hotel 400 Baths RATES $2.50 and up per day. Cafeteria -te “A MAN !S KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Business and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality’ GRAND RAPIDS, MICH. Rooms $2.25 and up. Sandwich Shop Park Place Hotel Tre -erse City Rates Reasa.r.able—Service Superb —Location Admirable. GEO. ANDERSON, Mgr. ALBERT J. ROKOS, Ass’t Mor. 50 Baths New Hotel Elhott STURGIS, MICH. 50 Running Water European D. J. GEROW, Prop. Muskegon *5° Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $2.00 and up EDWARD R. SWETT, Mgr. Michigan Columbia Hotel KALAMAZOO Good Place To Tie To d : 2 cs ea ei i i % y August 16, 1933 MICHIGAN TRADESMAN 17 vears ago, is to be renewed, in some other form. The last attempt was made when former Mayor Walker, of New York, interceded with Governor Rolfe, of the Golden State, to try and have him pardoned. It didn’t work out so well with the governor, who assembled a tribunal of several members of the state supreme court, gave full rein, and waited results. After calm deliberation, which included a careful reading of all the testimony, they decided Mooney was mighty lucky to be able to avoid a neck-stretching, A ‘bunch of labor- ites, and a few fool preachers are now trying another attack ‘by ostensibly pleading guilty to the change, but claiming Mooney ‘has been sufficiently punished. I might be inclined to agree with them, but this man has never shown any evidence of contrition and brazenly asks for exoneration and a full pardon, The commission of judges, in their report, seemed to intimate that he has shown no evidence, whatever, of veing a good boy or by regretting what he had done. Then there is that particular individual McNamara, who is sojourning in San Quenitin prison, because ina spirit of playfulness, twen- ty years ago, he participated in the massacre of twenty odd employes of the Los Angeles Times, during a labor’ dispute. The records show distinctly that he pleaded guilty as charged, but now he, too, has changed ‘his mind and is innocent. McNamara was not the only one who was guilty of participat- ing in the Times outrage. Some of the other union fiends who were parties to the outrage really got prison sentences, but others went scot free, and thave been on union payrolls in some form or other ever since, unless they have been caught up with by stern justice. I al- ways admired the record of Gen. Ottis, now deceased, in his fight against so- called unionism. He owned the Los Angeles Times, but opposed the crea- tion of monopolies in any form, and stuod absolutely for the freedom of employes. When other newpapers and the politicians were kowtowing to the unions he was fightinig them to a stand- still, although ‘he was willing at all time3 to trealt such maitters fairly and openly with his employes. The walking delegates didn’t like him in the least and it was in the carrying out of a program. to vent their spleen that the Times building was dynamited at an hour of the night when all loyal indi- viduals were at their posts of duty. A beautiful statue, erected at the head of Wilshire Boulevard, is a memorial to General Otis and carries the inscrip- tion: “Liberty under the Law.” Oppo- site this statue is an-art gallery, donat- ed to Los Angeles by this wonderful individual, So long, folks of the Michigan Ho- tel Association. Maybe I will see some of you in California this winter. If not, then look tor another manifestation: re- miniscent of grasshopper days in. Kan- sas, on my next “farewell” visit. Frank S. Verbeck. ee Report General Gain in Business Higher conumodity prices, increasing inventories, easier credit and improved collections ‘have all been factors in the substantial improvement in business in the last four weeks, the business sur- vey committee of the National Asssoci- ation of Purchasing Agents reports. The business gains have reduced unem- ployment, the committee adds, in every section of the United States anid Can- ada, According to members of the committee, who make monthly reports on tthe general business situation, the only drawback in the present miove- ment is the undoubted element of spec- ulation in much of the current buying. —_++- Corporation reports begin to reflect business improvement. MEN OF MARK J. Harvey Mann, Secretary Foster, Stevens & Co. J. Harvey Mann was born on a farm mear St. Ehomas, Ont, January 27, 1861. His father was a New Yorker. His mother was a native of Pennsy!- attended the country school nearest his home. He vania. As a youth he then went through St. Thomas high school on the literary course. He then took a two year course at the collegiate institute at St. Thomas, supplementing it with a commercial course at the De- troit Business college. July 23, 1883, Mr. Mann entered the employ of Ducharme, Fletcher & Co., wholesale hardware dealers of De- troit, as bill clerk. Two and a half years later he was requested to come to Grand Rapids and take a similar position with the Gunn Hardware Co. He was promoted from time to time, finally locating at the general desk. On the retirement of the Gunn Hardware Co., eight and a half years later, he & Co. as Stevens. Six went to Foster, Stevens assistant to Sidney F. years later he was elected secretary of Foster, Stevens Co., a position he still holds. Mr. Mann was married in 1885 to Miss Lillie Morris, of New Glasgow, Ontario. She died in 1919, and the fol- lowing year Mr. Mann married Miss Effie Turner, of Algoma Kent county. The family reside at 805 Madison avenue, having occupied the house forty-two years. By his first wife, Mr. Mann had one son, Morris, who resides at 727 Madi- son avenue, and travels for a manu- facturer of mattresses and springs at Indianapolis. His territory comprises Michigan. He was recently married to Miss Genevieve Gray, of Grand Rapids. Mr. Mann has attended Grace Epis- copal church for many years and five years ago became a member of the parish. He joined the Masonic frater- nity twenty years ago and has since embraced DeWitt Clinton Consistory and the Saladin Temple, Knights of the Mystic Shrine. He is a member of the U.C.T., having been through all the chairs of the local lodge. Mr. Mann owns up to but one hobby, which is golf. He has not been doing much at it lately. He attributes his vork and those who know him best feel he has certainly earned the rich reward which has come to him in the way of long and faithful service to one township, same succes to hacd house. a Should Answer the Command “For- ward” During the past ten days the daily papers have carried news items from many Michigan cities and towns in re- gard to opening and closing hours of retail stores. Of course, the N.R.A. blanket code was the starting point of all discussion on this topic. Retail as- sociations in most towns’ and cities held meetings to determine what should be done. By reading the news items one gets the impression that the retailers are going in for a big vaca- tion, are cutting store hours to the minimum of 52 hours per week. I attended one meeting in which a dozen different dealers had had the floor discussing what time they should open and close for business, Each one presented the idea that for their own best good they would have to operate the minimum number of hours, curtail expenses here and there and, in fact, the air was getting bluer and bluer. Finally the chairman called on one young man for his ideas on the sub- ject and although I cannot quote him exactly, this is the substance of what he said: “Boys, you will probably feel like throwing me out of the window for what I am going to say, but as I sat here it made my blood boil to hear what has been said. When I was in France in 1918, when the command “Forward” was given, we did not hesi- tate. Our commander had spoken and we obeyed. To-day we are fighting a war on depression and our commander has spoken. There is only one thing to do—go forward. Let us keep our stores and shops open the same as in the past, we should conform to the code of our business. It may mean hardship and struggle for a while, but we did it in 1918 and we can do it to-day.” That was the highlight of his talk and in- stead of throwing him out the window his fellow townsmen cheered him to the echo. The air cleared and so far his town has kept out of the news items as far as curtailed store operation is concerned. I am sure that had this man been able to present his message to every retailer in Michigan the news items would be much more encouraging to our president and Mr. Johnson. And I believe that the independent retailers should keep their places of business open the same as in the past. To do otherwise is to defeat the purpose of the N.R.A. Let us keep our places of business open as usual, at least until limited by a code for our particular group, which- ever it is. The idea of the N.R.A. is to place more men in jobs. This can- not be accomplished by shortening hours of operation. Let us push for- ward for the success of the N.R.A. program and eventually succeed in our own field. Some large units may wish to have a limit written into each code, but we should use what means we can to see that such limits are omitted from the code, or at least the independent deal- ers should have a voice in the estab- lishing of such limits. Nineteen thirty-three is not so far removed from Nineteen eighteen but that we can still hear and answer the command “Forward.” Sam Sugarsax. —_+-+—_ State’s Food Dealers Agree on Work Hours Lansing, Aug. 10+—Directors of the Michigan Retail Grocers and Meat Dealers Association Thursday adopted a NRA code which will close stores at 6 p. m. every night but Saturday. The closing hour for Saturday night was ‘fixed at 8 o'clock. The code is expected to end rioting in several cities as a result of independent merchants remaining open longer than others. Under ‘the code, all merchants who are members of the Retail Grocers. anid Meat Dealers Association, agree to close New Year’s day, Memorial day, Fourth of July, labor day, Thanksgiv- ing and Christmas. Discussion preceding the adoption of this schedule brought out the fact that unemployment in the food retailing held ‘has ‘been only about 15 per cent. of the peak employment which was en- joyed in 1929 and ‘that the differential between 63 ‘shours of store operation and 48 hours maximum labor would require a 30 per cenit. increase over the present working staff,” Paul Schmidt, of Lansing, President, said. “Somie of the members felt that ‘this was hardly fair as it would place the employment figure of the retail food distributor in excess of those of 1929, also it would require approximately 3 per cent. additional gross profit in or- der to absorb the overhead created by the increased pay and number of em- ployes. However, all present were eager to co-operate with Gen. Johnson and readily agreed to conform to a sixty-three-hour store operating week. ‘The discussion then centered about the adoption of the fair trade practices as set up in the tentative code by the National Association of Retail Grocers. it was brought out that immediate adoption of a set of trade practice rules was absolutely necessary in order to protect the small independent merchant so that he might be in a better posi- tion to continue in business in spite of increased overhead.” >> ___ In remitting the Tradesman recently for past and advanced payment upon Ronna, 289 BE. Di vision street, Ishpeming, says he at- subscription, J. A. tributed fifty per cent or more of his success in the grocery and meat bus- iness to reading and following the ad- vice found each week in the Trades- man. He says he entered the business with very little experience, but by ap- received from plying the advice he reading the Tradesman each week, he has made excellent progress, consid- ering the times. Mr. Ronna has a fine store and an excellent stock of all food products. with the prompt and courteous service he rend- This, together ers patrons, assures his future success. Many a merchant who has lost out in business could have saved and_ in- creased his investment if he had taken the course Mr. Ronna did and followed the counsel and advice of a good trade paper. Some ductcun Wee A a P. Ca. An increase of $8,264,152 in its pay- roll is reported by the Great Atlantic and Pacific Co. for the first week of 15,358 under the President's re-employment agree- ment. The operation of its stores company reported also 8,340 more employes. In every one of warehouses in all parts of the country, bakeries, coffee- its stores, offices, roasting planits and laundries, fish and produce warehouses, and food plants, the A. & P. organization is operating 100 per cent. according to the code, the management announced. Hours and wages have been adjusted to meet the new scale, and employment oppor- tunities in various branches of the busi- ness are being provided for thousands of men and women as rapidly as pos- sible. ——_> +> ___ “synthetic” stone is com- posed of shale and alkaline earths and a quarry-waste filler. Said to have physical qualities similar to stone, it can be molded in a variety of colors and shapes. A new 18 DRUGS Michigan Board of Pharmacy President—Earl Durham, Corunna. Vice-Pres.—M. N. Henry, Lowell. Other members of the Board—Norman Weess, Evart; Frank T. Director—E. J. Parr, Lansing. Examination Sessions—Three sessions are held each year, one in Detroit, one in the Upper Peninsula and one at Ferris Institute, Big Rapids. Michigan State Pharmaceutical Association. Officers elected at the Jackson Con- vention of the M. S. P. A. President—Duncan Weaver, Fennville. First Vice-President — Paul Gibson, Ann Arbor. Second Vice-President—J. E. Mahar, Pontiac. Treasurer—Wm. H. Johnson, Kalama- zoo. Secretary—-R. A. Turrel, Croswell. Executive Committee—A. >= 36 2 IES on R 19 filt then um ade of as tc tl : be ale care Ni : | Co UL se @ 0 ‘ R: GU a . ooh c : 7 : t > re la’ € oe t teri ai m’ 35 @ . D Ci 3arbe M ar ae ering dissic arbon:z by in Ear heir retaile t w er dire she : oO ease oo vk, 5 @ eo 50 called tb. ket EN istere - Thi olvin nate ipreg - that licen ae pou rect t al- Sul ne : Ls 03 45 Aloo § 1b.gour the da ° eC 1s gi wi na at s se c we toc T; Caine es 314%4@ It s, Si Ne pur y of fi fo s pr it i th « at- { sucl fae yh ork con arte aL _ 09 4@ 5. Sain lds He of i rol r cra eparati mn the ot rece 1 acti eV Ave a | i aric, | a 15 @ 10 Baca otrine, an G oo smile issu as n t am ati wat > ot] ti ede ctro Ve alre rard op > 15 Ave wd. Ib. Si G 60 Teak €. suital en ps on er g ille nt lez n mi Vv ac - De ne 031% @ 15 4 abic, f Aa oJ nl’k ple oo ai sixt and peta ad and a liqu later as A om paid ret aoe Be Arabic, a ee aa " one 15 : ility iqui xty di ie 4 adimi ‘feat Or < n t re y an sd, No OL @ 45 \ abic, sec.. ae . a ee Ser” >. BE@S adimi y of uid iro in n- C: th and he tak sure Grain, g seus pp 5 d Cae a 7 @ 1 OY on wa it 1 Of 92 2 1inis tl a. ps 1 . do alle ei d mi Mie en <¢ 00d. Sa 2 Ar d1C a J. — “ 50 sy low @, i 3 J@1 ay i ste Me ¢ n Nix Ses 1 d oh; idea ght atte as ; d, ral. _ coca A abic, tra or ? A( Le i Cee a. | 1s 004 $5 Ct red amoni acc xed cS der lard’ li of be r of a AL gal ---- 4 @ Asafo “9 P< n, 15 a av \ mo ard, be 1 nat 5 | 1e vi col onia ccount wit Co! li th co di Lu UM 4 0 @ 55 As: oeti d » Ib. ¢ a) Mus n, ib. 1h. 3 5 @ 20 anc vin d a it ( 1 tril nitr que e nst 1s- P mp (perAs 0@5 rosie) ida. lb i OF M star oo 504 75 rt} ou . Wz: yf tt thuti ol. ws peo rue owd. Ik TA 50 5 OC “eo 1: lb Te OG @ 25 ust: d, tr 1 25 A ) lo ver S spi , as < 1e c 1Or W sho: ple d to d. 0 pee! SH @ 0 Gu: iae da Po 95 € 35 Or ard rue 1 25@1 0 win pre irit ¢ alwe enti 1 of e als uld tha: eh _u 60 wb a _ --— 4 ) 35 ai. a 754 50 eparati oO ay age | Si be t §s Cc ra.,1b. 05 S x uc, po i 1@ 5 rig “ AS. W2 25 Six | Len f earthy a sens of ae affe felt di sold ve eras 3 @ 13 Kino, c, powd a 5@ 50 . anim, art, ib: @1 50 - dur mz wor ue tl rug, octe at | un- 3-F. ate NI 4 @ g WW ; powd. fae a. Ss ennyr «HEE 3 00@ ar pou poul out ade rmis rl 1€ 1ggi ed % th EF Ib. d, Ib A 3 3 yrri ee » 7 nyr 0G 3 nd 1dis . by Ss Ww 4 1e s petiti ists as e dis Ca ib: ao , lb. 06 3 Myr a, It 1G a. @ 70 epp oyal, W3 Be to ed i s of y th a's and sec ion S al smal 1S- M fyb. a--a--- 6 @ Sh rh Pe b ( 75 Ros erm ag 1 25 sta na eartl e fol : sit ond : id s 1 pe N uria ie 05% . 18 ellac, -ow., | @ 90 R tise dr. int, 2 00@ welt nd f mor wor = com: 1ce moti so ¢ C- Muri: te Ly lb. a 0544 wo : lb. On - @1 : Re ea m4 754 1 20 Lol or tar ms pos tha ion urne oe ea 20 b@ 3 _Gr i ing a 10 ser tera fe { @: 49 de lose a an s we J.1 sed of t a see ed riat , Gra Ib. « 3 Sh oun e oe we n., OZs 7305 40 con sed nu d tl ere : Lac of F neeti ms e, Po. aah, 18 D 25 ellé d. 0 8 ace 4 Oe 40) 1 gla mib 1e" firs Sa roi : tit S te Pp : » Ib @ 25 (b uC, neo 15 79 and: ers Cg @2 odo: pose Ss. er nal st : agi OLX aE lg 2 o ft OU , Ib: . 98 @ 3 Tv 01 wt nS te R alwoe Il 50¢ 50 r d ves: of . lo inias ’ D . Tat a r€ fai ind AR 0 @ 0 ra ne lite aps a . 4. V O6 = D 95 was » and ssel da wed Rapi w etroi att con air s SEN 0 « 18 eat dr’d)- 5 25 W I, te -- 1 * Thi S evi a unti ys i apid , and vit, \ ue Tani mit Co pee IC @ 3¢ No. ‘antl ) Ib ) 625 Snes L be 004 11s ide stro til In se 9, | S Villi ns te copa BALSA 30 N 1 d, >. 36 ay ssafr: yee vl 5 fu Ss p nt on: th a enit lav Ste illia ing, | € Kir iba ALSAN 0. 2, bi 30 ae D. = § 50 sed i putref : ge ar ey h the e | wa am I a Fir Gan Ib SAM @ Paw lt Is. @ 45 rue ine 8 0NG ri os ad ot ere ee rt K Loe’ <€0 ir ana Ib. 2 @ 2 w. bgt 45 Syn. lk 44 00@8 6 wha in Si ying moni sal etal mi 2 Ke yebri Pp , Or ae see 0 Lon 23s 16 Sp yn. We: 504 6I d s ja: eee ail AOA elle yric Per reg ipo i > an 0@: Spe ! eS i 60 ti at 2 is mass acal find e of di drug ppony er, G ck, Fain a or 60@ 7 4 mane ot Ta anit ean 4 75 ill sl po Ss dict g rte ( lu b 2 D1 id H i ( pf ns it 16 ed. ame) unds was areal the p is'tilled trade ed to rand , Iban aa vu@2 40 oe ae Ley q5 Thyme val Pala 60@2 : Thi -) am of whi then i em pres rope d lic on tl rep aaie Bs co ----- 1 50 Pinging. ba + ne 20 a his p di sub whisky n in- final esente a! sol juor 1e ma re- oe ae 1 10@2 00 Ib 00Se HOPS 25 G Winte: a =e a 00@2 40 101 roc seq SKY ( I re ( i ‘uti n ti atte rdi KS 5 @l 20 H pies 5. pe @) I Ges is ) 3 50@4 40 1aic’ ed ue: ‘oh! ne peal dV on ryi er O inar @1 80 Y oe ress 40 4k rgre od 15 @4 a. u n ! n 6 yt in} rd ry. sO P D se uf e b. 50s oC odor He cee prod a” dis- pai It Hi the cS oe the ig to Saigon! 7 aren : peal h, true, ] ae 1502 00 rangi hick t wi uced ce as Kigt sibili prol ang nm, Ib. cde 6 a PE w Wea apd delaaeate 2 40 lut ging f 2 eu - a a weak ore app een re iteentt no a elim. i pbs 2 @ 3s a gross. PERoxio a peoskaie auger) ed wi ror admi di a cis c out eq nA he Em Powe .. @ 35 eee 25 00% = rmv a ib. a dead ; Ww n 1ini is ar st I or : nit ues’ At a aa bp. 5 @ 5 Mz s _15 27 VO 5 v@ ) : ah wat eee a anes five if the this pt to any a“ nb ae 1b. 7 Pe corre Ae Aaeean a pe ao 75001 oa con < lar x4 ater Oo or in Le K me co Irpos fy spe ‘ at tl 30a ras b. ci OS @ 60 Pu SE a oO OG 10 00 ‘oc or, ; H af © M4 20 iditi gic roWwi ty do nit mil mimi Se cial 1e Soe ptre Ss (Pa ib ‘ @ 50 re cT 50 Ce oan gal EA 50@5 00 ion » epil Vane dro SES re. T pers ittee 7 onl col aptr ec d lb 38 a ie PO 2 06 : rd rie = VY D> Of It ie ilepti an ps ' al Phi S, al e is e p' m- ree ut . 45 @ . ot EAD. ow 0M: w sive! Hee 1 ’ ic A opt di ou Is ud s ¢ ha Cc ; po., Ib. 20° ps al, D wea on ~ No. 154 hi certai a mp! fe t ib wh two i con mm Cube ik 20 @ ae ow Ib. AC YDER 25 sot ian,” Ne 201, ai : umani ain nd 1 iploye a co y n¢ : ole o if c Ipo's a- Cu eh, BER b. 35 w 35 d. ae ca ? ae Seed wal r- 2140 “5 some nity in : i thas i eee ® committee i eb le srinete of patse c =RRIES @ co Extr = oot ATE 4] [aint es, gal._ 1 004 35 ot of th Nor: s (bee < a EC a . diff the was | sed er, *. ine p acts co a ae @ 25 — No. gal. - @1 5 th e ew n vais offici iffe pres br of F ip) G Li por s, sti RIC : 2: 4ins ed, r 1. g: 1 85@ ov e past esteemed i boon 7 being cially rent rie i . oumBeUE VIT 10 g 65 Lozenges, Mahe. E @ 35 ee i Wal 1 5300 | “ re id} : an. t 1e CO. a stu 2 m S ete IT @ 75 afers Ss, i 15 on sfoo yil., Ba : 25@1 DD n an on o 1 nsi dy th ucl Li -- RIO 2 (24s) 50 an ae: a D o lo 1m. . Oi! nioti de yin 1e C } d a L 20 B aaa ht al ce ul. ad ) ean Phil Pes ae aa sie ibe g legisl com- } v “BORAX @ no LEAVES " “a 00 Maia . one) pe Ik iD esicri ies > de NV ais ne slati ou B 1 2 15 Bu hu. ib. E ( 50 JE ee 3 P a. C es H scrib es 2 ay SD erni 10n nd RIM b. 06 a ue it sk S @1 5 Sr ire a ot SOG roc Phil, Cote of ed and y M pass in , ic Ss 6 Jah >. 10r 50 cnn se gal. ai eedi e - ao ; tl r se g — TO @ Sag P’¢ lo t v m, eal 3 06 edings of ae oe conflict re wa ae Pedi Pound CAMPH¢ oF Ve Saxe, ul, fe @ 6 arg gal 2 50@3 : . Ne ’ cti Gs r se ti ai SS 0 = é 50 i ae Th signa a (Merely ideas vacua e that was Pe Gains @ 1 cressed. Ib. 25 ot hate, 1 Bal 60 Mi ee P arm, ie t1Ot y “as sibili S appoi is Chi ie H en Sagi ou iS, a= @ 70 «GO » Sal. : 734 50 Michi eS xecuti onti ac : 1.) bi mit ity ti oin TESS Po IAR @ 7 Ss e, P’ neces lk oy ur 5 G ee sae sl y Meeti as ie ilies a) th he that a a e, aoe IDES 5 enna, nces oe :. um, O25. opium 0@ 90 ion. | : n . 7 2 Pp some a ne oe 3d. = * tae aan 1 2 00 13 on. ‘hel ate P ommi g men! M r, é h res r€ yon CHALI @3 5 Ti and . a ) vder, | 10 00 2 d h mit nit ia urpl no an ent White: AL 3 50 ‘innev ri . = aid ee a an te es an 1y acti d ed D rit K @2 Po eve a. a : - Ge : ane | 17 mi i miac e a st j d “ y de : tic pr . < us e, 00 Uv: we lle . Ib. 35 35 sva a “AS., reney 5 Pctitio eeting acetal sie pe out we declined was pt K ort de Uva Urs Mh tae : ee tes - eat . distri n rej P As ie mie ave ‘he: ak oe Po OZ._ @ Ursi, Yb, 20 @ 40 ote 7 504 istibton of nes aly fears raonibas ee fact ae Ss os 60 Chlo i,P'd, Ib. 7 = Pound PAR ] a x : p ct he c ar --- 1 + t 35 ( NV esaler of be pleadir a aoa a ot Wedding hough ler int vrepared, I. Ib. 03% - Chloride _ LIME @ 3 Ble AFFINE. @20 Moti i er t ing for I hh rent nd w mine Mr Sn . lum ae 12 2@ 10 PR L Pees 1 yp 45 i pg PEP ca aa OU point on ado o con r direc ah hope i e hop nded ‘. Gak 1c (CAP: ib. x 6 15 ound Woane by 2 ay ao PER %4@ msu: are’ satsi 2 by Powd : -- 25 ite g ae 5 Ce sane tha ee : om at this 7 hi. the Sens ¢ io can oe @1 ye | i 1. Bb a - « a ; 5 unt t y r a ex s nine Cove Carb., ls GNES 4 Pad CH I Ib._ 22 3 nee of eee . _ es esl se ae Fee alan se Fende _ LOVE 62 @ 70 Carb, aac @ 60 aye af @ 55 sare retai c re nt ave th on wi dered, ES @ ! xide, so ae Ar PETR U @ 45 : of ail mimi sent ap f e€ ma wil red, Ib. 15 oO ide, E wd Ib. « ‘ nbe ETROLs ND 15 eigl spiri dru amit t Z ron cor yb Ib O ee : xide, Tea... Ib. @ 3 mee 8 OLA a ghte rito ggis ee o th 1 til rect i e ab oe aga 7 en 1 O 30 Sait er, Carl pati tha ent us li gists the vi e me ! inf le t a. OCA - @ 4 P. ht Ib 5 @ 29 Li a. Ca tin, iv UM 25 t th h an iqu relati vie R to t on oO x ee IN @ 0 ou een ib a 9% aily 1 Ww rb . 12 i se ue o od NA Ture ia ta Cc a E 45 nd E cm @ 20 Sno W Vhi ‘ib. 14 @ poini e G nid ’ if ed f 1e. tio P 1 op 1996 5 ] NT ae LOW hit “ . 14 @ nit ove sei 3 and o tl . Tu a“ en ores 68@ i HOL @ egal e, Il Teo. 17 con on rinor | it 1S whe: 1e At Ss rrel ~ ered, lk RAS @14 85 ound MERCUE i) Bar rae | hi a @ 19 ami an. be sata n th S iton odi » Sec’ Poe a 85 =e 4 67 Perl pete a thi issio y § rec ealed a. . ch 10bi um Li cy ou RE b.~ 03% ( ---- UR 7@5 ea a. Ania 4 oa ; speci : : e vile L a: n A aed re Jun — hee Dd 2 S, ae RIS I 25 his mater sie aubhie tes 7 Schenctaly, New ¥ -_ P — waa ® is aie MORPH! 42 aq ca eo — ia gulati or ae ommi ap ri a New s dri ound UTTLEB. AR 7 ae NE 5@1 35 oat POTASS ne aL com| ons deali or itte : ence » Wi w Y rivin nee LE 214 ee TA oo 4ique cs TAS 3%@. 75 ci nip ete relati ling wi con e or dit witl Il ha ork g tl Yel oa ae 35 uk, ven mee @1 ms 1b ks,1 SA 2@ 08 whi ca th with trolli Le ae iti by mi aroug! white DEXTRII 0 | ae 0 Gi 96 Acet Po Awe yg ; N on ereto rules ue hittin apor righw reir fi ght Ve ie Cu. a No. 1 Ib. ge Bicarbo TASS! @ . Motio registe at ie and een ae vec le ligt irst his a orn oo a, so Ve say SIUM @ s reniti nh ster ‘ais Ss cur IDS. ite x c E » 1D.— 6 @ oy MAPA 45 @ ar catia en ‘ nition: 1 adopted edi a one 3 about rent, o With ted by pe- vy gE “a 15 TELL APHTHA 25 @ so somite, i Ib.- . a ve ‘the be held d th arma co rdin the One 0 80 so- icori ab 1, Ye 7 lb - i LINE. 3d Carbonat Ib. oe 15 @ 96 M last ft at fee the 1 . _ (i uaceatiay 400 same ; these to 90 A ce Pp a - Fauna NU Le - ( Xtal e, lb. mone 51 @ 35 Moti ‘ ee Arni ya "a @ é ee @ 25 Peay aid ull week mae, th 934 co 7 ein as 215 w sme amination 2 Chamo! ‘FLOwe 50 e 82 os @ 2 ! haa Ib. 30 @ 72 n lop in ed nr show ane atts 10° : G aaa R @ 60 a ib. g 10 iran 1. ) 35 ae a4 pted | Ju at Vi | ce v Se pow nm as err ile oes 60 Po NU bp lodide, lh +--- KEG ° itt t the ompet that th oe ee actual that 2 to be di Phe |i a ke _koman, ] - 50 Fava: X_VON @ 4 Perma Ib. (es 7 @ % legal Asso iho at he As 7 rl site am, ‘b ight is me tron, no 35 @ 5d vdered, Ik MICA @ 50 sara 21 @ = penny oe cect A ae pln Woe ‘tests Hat ours ee a" @ 4 Aln OIL in “ Yell 1h ea ib. 3603 28 om n to nl A si akes sing mich s na F nis alt @ 5 10° ss _— Id @ 25 Le . : 2214 @ 59 ent th re b im gn WwW ve OR sh. ¢ lb » 4 Bi id EN 0 D 25 Ww, ae i, os ” as ol ue pe vucl quali Po MALI oo ” the tt TI @ 2% Soa ao D35 4 th att - e de é ’ po he lit un LD ‘S sit rue AL 2D boar AS 80 4 e B er 0 nc vised rtab asie y ad _ EH @ Sua aoe a ‘Ov d SIA € 5( @ 101 f y : le i F P FULLEF YD @ wee t., ozs. aa yn A ) @ 90 ard of mete of flat which instr reccans Ete a 63 See @ : ib A CHIPS, 60 tion . It’s mate Tegiste ument Poun a. EAR a ae, pene ree 1 es be 1 Oo cn QUIN : a @ aa. in pape Facey re oe ie BE d GELATIN’ TH Anise, oe ic 1 aa oa Hapso ns, NINE @ 30 : r, texti d to ectly spar- a B ane Nv » 10 oan ea Ib. 1 7101 25 sf seat gee Ib SAL ; ile an find on a a a ik E 55 @ 6 Sane ae 1 s0@2 a Lump, . @ 66 d oth appli Whit ie Te 20 65 eta j no 4 yb DU Ni Sea Ib . 0344 ¢ : er i eae White Gd. Beane @ : ors a aa o ao i @ 10 ndus- hoe ARK 7s aig ae ota ae oa ae Xtal or I oS - Pag 3 a 22 Jed aa 213 @2 cee 3146 oa a 35 ¢ dar Leaf oy vee aa Rochelt Faas 4@ 10 et oo r Her ao : SE 1 as a, 2 1 a Z Pound Gi venai 4 ' Citronell 1b. , fn 60 ool ober - ae ® 16 oe 2%a “a ronella, 1b... 2 00. BE des + 6 _~ RIN 2@ ) ‘roton lt lb 10 Bi h 7 4 16 ---- E i 50 Cub on pics ot a1 50a | soD = 02% @ 3 ade Bp beb,, ie 054 25 au Phone A @ * %@ Jrig dt eas a o@1 o oe nat eee i 08 E ger Nee cue 754 40 Iv ie € e as 35 nuc: eee mie) 4 @2 ypos Co’ lI 03 ° x alvtu: --- 00@ a 25 P SL 30 he o Fer ytu lb cas \@4 0 hos uphi 1, =o nnel re lc 2 25@4 60 Samet rite. ta 08 Lo @ 10 cee oer ae @3 80 ee e, Th. b. 05 @ 10 Sa 9 95@1 39 D ab, | 33 @ 15 2 00@2 60 Silicat oo 23 @ 38 2 60 ate pi 07 28 Ck , Sol p a. G ralle TU a 121 o ns RPE gal. 4 “4 @ 12 z ENTIN @ 20 a cc . 50 @ 74 P ant 20 MICHIGAN GROCERY PRICE CURRENT The prices quoted in this department are not cut prices. They are regu‘ar quotations such as jobbers should receive for standard goods. Because of present day uncertainties, sharp buyers who are in good credit may sometimes be able to induce the jobber to shade some of the quotations, but we prefer to quote regular prices on regular goods, because cut prices obtained by duress or under force of circumstances never accurately represent the actual condition of the market, which is the proper provinte of this publication. ADVANCED DECLINED Fruit Jar Rubbers Am.. Family Soap AMMONIA BREAKFAST FOCDS Pears Pride of Mich. No. 2% 2 25 Parsons 3207. _ sss 3 35 Kellogg’s Brands Parsons, 10 oz. ___ 2 70 Corn Mlakes, No. 136___ 2 50 Black Raspberries : PAMEOns, bOc, Le Corn Miakes, Nott 250 Ne 22 2 60 Little Bo Peep, med.__135 Pep, No. 224 __._ 215 Pride of Mich. No. 2__ 1 60 Little Bo Peep, ieee 225 ep Me 250 1 05 Cuaker 32 of 216 Krumbles, No. 412____ 1 40 Red Raspberries i APPLE BUTTER Table Belle, 12-36 oz., M02 1 90 BAKING POWDERS Royal, 20z7.,doz. __ 93 Royal, 40z. doz. ___ 1 80 soyal, 60z.,doz. ___ 2 20 Royal, 12 oz., doz. oe Be Royal, 214 lbs., doz.__ 13 75 toyal, 5 lbs., doz.____ 24 50 ‘ ipl) ite) wT (SaaS MSs Ia ae aes bi RU 10 0z., 4doz.in case__ 3 40 150z. 4doz.in case__ 5 00 250z., 4doz.in case__ 8 10 30 0z., 2doz.in case__ 7 00 5lb., 1doz.in case__ 6 00 10 lb., % doz.in case__ 5 75 BLEACHER CLEANSER Clorox, 16 0Z., 245 3 25 Clorox, 220z., 125 3 00 inzzie, 16 0z.. 12s... B45 BLUING Am. Ball, 36-1 0z., cart. 1 00 Boy Blue, 18s, per es. 1 35 BEANS and PEAS 100 lb. bag Dry Lima Beans,100 Ib. 7 50 White H’d P. Beans__ 4 35 Split Peas, Yell., 601b. 3 &5 Split Peas, Gr'n, 60 Ib. Scotch Peas, 100 1b.___ BURNERS Queen Ann, No.1 ___ 1 15 Queen Ann, No. 2 _____ 1 25 White Flame, No. 1 ana 2, doz. 2 25 BOTTLE CAPS Dbl. Lacquor, 1 gross pEe., per gross... 15 Bran Flakes, No. 624__ 1 90 Bran Flakes, No. 650_. $5 Rice Krispies, 6 oz.____ 2 25 tice Krispies, 1 0z.____ 1 10 All Bran, 16 0z.__._ 2 25 All Bran, i0joez. 2 70 AS Bran 5% 07, 1 1¢ KKaffe Hag, 6 1-lb. CAS 2 57 Whole Wheat Fla. 24s 1 83 Whole Wheat Bis., 24s 2 30 Post Brands Grapenut Flakes, 24s__ Grape-Nuts, 24s ______ Grape-Nuts, 50s ______ Instant Postum, No. 8 Instant Postum, No. 10 Postum Cereal, Nc 0_ Post Toasties, 36s Post Toasties, 24s ____ Post Bran. PBF 24 ___ Post Bran PBF 36 ___ banka 6-115... Rpt bo be WY wp OTF ew BSD te cr Amsterdam Brands Gold Bond Par., No.5% 7 50 Prize, Parlor, No. 6___ 8 00 White Swan Par., No.6 8 50 BROOMS Quaker, 5 sewed______ 6 75 Warehouse 6 25 ose) LL Winner, 5 sewed______ 5 60 Whisk, No. 32.0.0: 2 25 BRUSHES Scrub Solid Back, 8in. sss 1 50 solid Back,iin. _____ i i Pointesd nds 1 2 Stove Shaker 1 80 BV; ty 2 00 Peerless 2 60 Shoe No 10 2 25 No.2) 3 60 BUTTER COLOR Dandelion _____. 2 85 CANDLES Electric Light, 40 Ibs._ 12.1 Plumber, 40 Ibs._______ 12. Parafline,6s 14% Paraitine, 12s. 144% Witham 40 Tudor, 6s, per box____ 30 CANNED FRUITS Hart Brand Apples Ne. 200 4 75 Blackberries Pride of Michigan_____ 2 55 Cherries Mich. red, No. 10_____ 6 25 Pride of Mich., No. 2__ 2 60 Marcellus Red_________ 2 10 Special Pie. 1 35 Whole White... 2 8@ Gooseberries N nil ceuinbaec dea migle No.2 8 en Ne.t 1 25 Marcellus, No. 2______ 1 70 Strawberries NO. 2200 3 00 BOC i 20 Marcellus, No. 2______ 1 45 CANNED FISH Clam Ch’der, 10% oz._ Clam Chowder, No. 2__ Clams, Steamed No, 1 Clams, Minced, No. % Finnan Haddie, 10 oz._ Clam Bouillon, 7 oz.__ Chicken Haddie, No. 1 Fish Flakes, small____ Cod Fish Cake, 10 oz. Cove Oysters, 5 oz.___ Lobster, No. 4, Star_ Shrimp, 1, wet. Sard’s, 4 Oil, k’less__ Sardines, 4 Oil, k’less Salmon, Red Alaska___ 2 10 Salmon, Med. Alaska__ 1 70 Salmon, Pink, Alaska_ 1 45 Sardines, Im. 4, ea.__6@11 pardines Cal 9716 Tuna, % Van Camps, 1 Ae 1 45 Tuna, 4s, Van Camps, 1 WOH NH ee bobo tonp te be Go on Al 35 Tuna, is, Van Ca:nps, CC A 3 60 Tuna, %s, Chicken Sea, Gem. 1 85 CANNED MEAT Bacon, med., Beechnut Bacon, lge., Beechnut_ Beef, lge., Beechnut___ Beef, med., Beechnut _ Beef, No.1, Corned ___ Beef, No. 1, Roast |_| 3eef, 21% oz., Qua., Sli. Beef, 4 oz. Qua., sli, __ Be>fsteak & Onions, s. Chiti Con Car., is... Deviled Ham, 4s _____ Deviled Ham, %s _____ Potted Beef. 4 o0z._____ Potted Meat, 4 Libby_ 45 Potted Meat, % Libby_ 75 Potted Meat, % Qua.__ 55 Potted Ham, Gen. %4__ 1 45 Vienna Saus, No. %4___ 1 00 Vienna Sausage, Qua... 80 Veal Loaf, medium___ 2 25 Rb Rr DD Doe Be DO co bo nw oe Baked Beans Campbells 48s_________ 2 35 CANNED VEGETABLES Hart Brand Asparagus Natural No 2. 3 00 Tips & Cuts, No. 2_- 2 25 Tips & Cuts. 8 oz. 1 35 Baked Beans 1 1b. Sace, 26s, cs... 1 75 No. 2% Size, doz.._.___ 1 05 No. 10 Sauce... 4 0 Lima Beans Little Quaker, No. 10__ 8 25 Baby: No 2... 1 60 Pride of Mich. No. 2__ 1 35 Marcellus, No. 10_____ 6 50 TRADESMAN Red Kidney Beans Ne 100 4 CO Moe 90 B02) 48 String Beans Choice, Whole, No. 2__ 1 55 Cut, NG. 30 7 25 rat Oe oe 1 35 Vride of Michigan_____ 115 Marcellus Cut, No. 10. 6 00 Wax Beans Choice, Whole, No, 2__ 1 55 Cut, Nei 7 25 Cun Ne 2 1 35 Pride of Mich., No. 2__ 1 15 Marcellus Cut, No. 10_ 5 50 ae Beets Extra Small, No. 2____ 2 00 Fancy Small, No. 2___ 1 75 Pride Of Mich., No. 2% 1 35 Hart Cut, No.10 — 4 00 art Cut, Ne.2 85 Marcel. Whole, No. 2% 1 35 Hart Diced, No. 2____ 90 Carrots iced, No.2 90 Diced, Ne.10 _|. 4 00 ‘ Corn Golden Ban., No.2 ___ 1 30 Golden Ban., No. 10 __10 00 Little Quaker, No, 1__ 90 Country Gen., No. 2___ 1 20 Pride of Mich., No. 1. 80 Marcellus, No. 2__.___ 1 (0 Fancy Crosby, No. 2 __ 1 15 Fancy Crosby, No. 10 6 50 Whole Grain, 6 Ban- cam ING. 2020 1 45 Peas Little Dot, No. 2______ 2 15 Sifted E. June, No.10 _ 9 50 Sifted E. June, No.2 __ 1 75 Marcel., Sw. W No. 2_ 1 45 Marcel., BE. June, No. 2 1 35 Marcel.. E. Ju., No. 10 7 50 Pumpkin OD) 4 75 NO24 oo 1 30 a Sauerkraut O18 2 4 25 NWO 246 1 20 WO 90 Spinach No. Cie 2 25 NO 2 1 80 ! Squash Boston, No. 3. 1 35 Succotash xolden Bantam, No. 2_ 1 Hart, No. 2 Pride of Michigan_____ Tomatoes MG). 5 25 NO 2h 1 £0 NO ee 1 40 Pride of Mich., No. 2% 1 35 Pride of Mich., No, 2__ 1 10 { Tomato Juice Hart: No. 10: 4 75 CATSUP priders, 86Z- , oo »niders, 1407. _____ 1’ 55 sniders, 80z. _____ doz. 9o sniders, 14 0z. ___.doz. 1 5d Quaker, 80z. __...doz. 90 Quaker, 14 0z. ____doz. 1 20 Ruby, 14 oz.____--doz. 9d CHILI SAUCE Sniders, 8o0z, __... 65 sniders, 140z. 2 25 OYSTER COCKTAIL sSniders, 11 oz... 2 00 CHEESE soguefort 68 Wisconsin Daisy _____ 144; Wisconsin Twin ______ 1s}; New York June_________ 24 SAD SACO 40 Perici 15 Michigan Flats ___ 14 Michigan Dais:es _______ 14 Wisconsin Longhorn____ 15 Imported Leyden _______ 23 I ib: Limberger. 20 Imported Swiss__.______ 52 Kraft, Pimento Loaf____ 24 Kraft, American Loaf___ 22 dsrait, Brick Loaf _____ 22 Kraft, Swiss Loaf.______ 27 Kraft, Old Eng. Loaf___ 32 Kraft. Pimento, % lb._ 1 60 Kraft, American, % lb. 1 60 4sraft, Brick, % Ib.____ 1 60 Kraft, Limbur., % Ib._ 1 60 CHEWING GUM Adams Black Jack______ 66 Adams Dentyne ________ 65 Beeman’s Pepsin _______ 66 3eechnut Peppermint___ 66 Deubiomint — 66 Peppermint, Wrigleys __ 66 Spearmint, Wrigleys ___ 66 amicy Hrait 66 Wrigiey’s P-K. 66 Teaberry | 66 CHOCOLATE Baker, Prem., 6 Ib. %_ 2 50 Baker, Pre., 6 lb. 3 oz. 2 42 CLOTHES LINE Riverside, 50 ft....____ 2 20 Cupples Cord _________ 2 99 COFFEE ROASTED Lee & Cady 1 Ib. Package asTow Brand: to Boston Breakfast_______ 23 Breakfast Cup... 21 Competition ..-__-_____ 15% a. ae 19 Majeeie 29 Morton House __________ 31 Nedrow — 26 Quaker, in cartons_____ 21 McLaughlin’s Kept-Fresh Coffee Extracts MY. per 190. 12 Frank’s 50 pkgs._____ 4 25 Hummel’s 50, 1 1Ib.____ 10% CONDENSED MILK Eagle, 2 0z., per case__ 4 60 EVAPORATED MILK Quaker, Tall, 10% oz._ 2 85 Quaker, Baby, 4 doz.__ 1 43 Quaker, Gallon, % dz._ 2 85 Carnation, Tall, 4 doz. 2 95 Carnation. Baby, 4 dz. 1 48 Oatman’s D’dee, Tall._ 2 95 Oatman’s D’dee, Baby 1 48 Pet, Tak oe 2 95 Pet, Baby, 4 dozen___ 1 45 Borden's, Tall, 4 doz._ 2 95 Borden's, Baby, 4 doz. 1 48 August 16, 1933 CIGARS Hemt. Champions____ 38 50 Wevuster Cadillac ____ (5 00 Webster Golden Wed. 75 00 Websterettes ________ 33 50 CinC Oe 38 50 Garcia Grand Babies_ 338 50 Lbradstreets So 38 50 la Falena Senators__ 15 Ou Oging 38 50 R G Dun Boquet____ (a v0 Verfect Garcia Subl._ 95 bu BudwikGr kes i c0 ‘hango bantellas_____ 13 09 Hampton Arms Jun'r si 56 (Progam ae ae Ob fkancho Corono_______ 35 CU MeOnWAYy 2. 20 Ov CONFECTIONERY Stick Candy Pails Pure Sugar Sticks-600c¢ 3 90 Big stick, 28 lb, case__ 16 Horenound stick, 120s ia Mixed Candy Kindergarten _... 14 ender 22. 09% Hrench Creams_______ lit, Faris Creams 12 JUpIter 8 ee . U9 Fancy Mixture... 14 Fancy Chocolate 5 lb. boxes Bittersweets, Ass’ted_ 1 ra) Nibble Sticks... 1 25 Chocolate Nut Rolls__ 1 50 lady Vernon 145 Goiden Klondikes_____ 1 0d Gum Drops Cascs dey Strings 4 ‘Lip Top Jellies________ 0914 Orange Slices. 0944 Lozenges Pails A. A. Pep. Lozenges ____ 13 a. A. Pink Lozenges ____ i2 A. A. Choc. Lozenges ___ i3 Motto THieants: lo Maited Milk Lozenges___ i9 Hard Goods Pails Lemon Drops... iD O. F. Horehound Drops_ 12 Anise Squares _______ lJ Peanut Squares ________ 13 Cough Drops Bxs. Sinsth. Brog. 1 45 ugen a 1 45 Vicks: 49/10¢... 2 40 Specialties italian Bon Bons_______ 16 Banquet Cream Mints__ 17 Handy Packages, 12-10c 80 COUPON BOOKS 50 Economic grade__ 2 50 100 Economie grade__ 4 59 500 Economic grade__20 00 1000 Economic grade__37 50 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge, ee CREAM OF TARTAR 6 4b, boxes ORIED FRUITS Apples m. ¥- Hey.. 501b box. 13 N. Y. Fey., 14 0z. pke. _ 16 Apricots Evaporated, Choice __ Evaporated, Ex.Choice 14% Paney 72. _. 16% Ex. Fancy Moorpack__ Citron 10 1b. box 24 lB hates aaa RSE: August 16, 1933 M ICHIGAN TRADESMAN “ Currants et : MATCHES ackages, 11 0z.--.__-- 11% Diamond, No. 5, 144_- 6 15 -iausicaesa pune HERRING SOAP ee 144 box___ 6 15 Beef Holland Herri Am. Family, 100 box__ 6 10 pc ewan, 14 ns ' / ing Crystz eee ( @ En apan aol Dates : Diamond. No. 0_ 5 20 Top Steers & Heif a 11 Mixed Kerg 2.0 Pb ge Ww hite, 100___- 3 ov Medium a " 72 Imperial, 12s, pitted __ 1 35 aeaae 490 Good Steers & Heif.___- 64 | Wiced hall bhi F.B., 60s___-______---. 220 Ghoie ~-~~--------- 18 Imperial, 12s, regular _ 1 15 Med. Steers & Heif.____- oe tec foc ee ie a pace ee ~ ; a apa S. ------------ “ake White s > @- Maney 2 geass R Safety Matches Com, Steers & Heif. -._.. 07 peta kegs Ce a ro oe Malaise 2 > No. I Nibbs oe ot Peachae Hoe oe 5 gross case_ 5 25 ee hee bbls.------- Fairy, 100 box _____--_ 3 00 Evap. Choice ..____.--. - gnal | ight, o gro. cs 5 25 Veal o TS, DDIS, ----------- Palm Olive, 144 box___ 8 00 Gunpowder fae ee a ees 1 on 09 reve, 50 box......... 295 Choice -~------------ 32 ae Goa : Summo, 100 box______ 485 Fancy fe as Meghan 7 % bbl none Pehla 100 box__.. 5 70 ---- 40 Peel [ foe en oe zrandpa Tar, 50 sm. -_ 2 10 Ceylo e American...) + 24 ao Ferree ee Tar, 50 Ige.__ 3 50 + Pekoe wenn 11 < i 6 ACALOMI, J O4.--~----- Pri , Soz rc i z = ’ decdicverec selec ] oe eee - Spaghetti, . 02 2 2 10 Spring ioe 18 1 . _Mackerel Willems Berber Bar de a . Wihow Macaxvori Soz 310 Good Tubs, 60 Count, fy. fat 6 00 Williams Mug, per a English Breakfast Raisi Egg Noodles, 6 oz. _--- 2 10 Medium ie ae Pails, 10 lb. Fancy fat 150 Lux Toilet 50 ae ~€6CCongou, medians oe 28 Sak ee Eee Wie 6c, 516 For i Re oer ae choice 35 36 pct aerate ome as 6% See Alpha Se een mers Smee eni nr cuireet ed 3 ongou, fé » Quakers s S’dless blk. 6% Cease Siaenetn, Sie 210 pepragmene White Fish a oe" uaker s'dless blk.__-- 1 one . oer ets aniieee moe Fancy, 100 lb.__ 13 00 SPICES Oolong Ll ” ae tte ee n > ee Quaker Seeded, 15 oz._- 7 Good 0414 ee bbls. -__----- 18 50 _ Whole Spices Medium aa 39 Medium _ 03 12 3 K K Norway--- i 50 Allspice Jamaica_ @24 Choice : 1D Boor oo a 02 Cc sae ee Svar esto - Pe) Cloves, Zanzibar______ @36 Haney oo ed -..rrrtr~—~”——(“( iCr*COCSC..CUFFUCUC CCU ei sh en yeh ara eer 50 Cassia, Canton -_-.--. @24 90@100, 25 lb. boxes __@ vo Ss Boned, 10 lb. boxes_-____ 16 oa 5c pkg., doz... @40 80@ 90, 25 Ib. boxes —_ ole iinger, Africa -___ « 70@ 80, 2E bie bor a Peerless -.._ 15% Loin, med a 10 mea No. L ---- @ Cotton, 3 ee Sant ee aa --@ azil, large ____ ea aad Mixe Seg Sone , 3 ply cone 36 ee tee ee 2 fo eB Aacunine Cee ee a, Cn ee 5 50° 25 Ib. --@08% Filberts, Naples ______ Ste ue re ee ar G'2 in 1, Paste, doz.____- fa Mutices ie 50 $0@ 30, 25 1b. boxes —-@09" Peanuts, Vir. Roasted. fe ee 05° EB. %, ‘Combination, dz. 1 30 Pome Hee ae 20) 20 9% lh hos a ea Cue ane Tem ri-Foot, me ee 9 , -- -_ @23 30@ 30, 25 lb. boxes _-@12 oe eae 7% UOrimmings __-_____. 06 3ixbys oe ‘og ae “eg | a VINEGAR 18@ 24, 25 lb. boxes _-@14% Pecans, S ee Se 25 Siok. den 90 Pure Ground in Bulk as O. B, Grand Rapids Pecans, Mammoth ______ 50 Allspice, Jamaica @17 White oo fare = : ecans, Mammoth -_~-__ vs ae cere See 7 J 2 e rai 9 cans Walnuts, Cal.—__--- nan fee eS ae @30 White Wine, 80 erain.. 25 tan re , § assia, F yn G99 Ms € ae Pearl, 100 lb, sacks__-- 3 50 ee 07 PROVISIONS STOVE POLISH { Ginger, Corkin__- ade Clear boon 16 0001 00 Blackne, per doz.----~ 1 30,, Mustard __- @22 Salted P d ok _-—_- @1% Black Silk Liquid, doz. 1 30, Mace Fonans -_--__- @65 WICK oo Goods _ Fancy, No. sihcipani ae Short Cut, Clear. 12 00 _ Black Silk Paste, ‘doz._ 1 25, i - Pepper, Black 23 NO. 9 eee 80 He a a 20 1b.bx. 1 05 12—1 Ib. Cellop’e case_ 1 30 = Enameline Paste. doz. 1 30 ;Nutmegs @oz No.1, per gross 1 25 gt @, 10 ibs. a2 oe sins ecu as Bnameline Liquid, doz. 1 305 ‘Pepper, White @2¢ No. 2. per gross cc 50 Ds ei _ shee E. Z. Liquid, per doz.. 1 30. Pepper, Cayenne @oq No.3, pergrosg ____ | 9 40 Rear B Shelled Belles__18-29@18-10-09 Radium, per doz... 1 30 Paprika, Spanish -_- 39 Peerless Rolls, per doz. 90 0000 avtey 00 Almonds -_____- 29 tan ae Sun, per doz._-- 1 30 * Rochester, No. 2, doz 50 > Sa or ea ee Deane aueeganl aon | 7 54 Stove Ene 2 le Rochester, N . ee a arley Grits... —_- 5 eo aig con aaa 125 facd aot nn ae : i Seasonic ae ne 3, doz._ 2 00 Ohester (0 co thn. ou ae in tierces____ TY Stovoil, per aan 8 | Chili Powder, 114 0z.__ 65 (2 ie CU 3! 6 Ib: tubs 2) advance Celery Salt, 1% Oz. 80 oe salted __________ 15 50 lb. tubs ___.-advance a maga. 208. 1 80 Sage alnut California ______ 45 20 1b. pails ____- advance % Onion Se a. t 353 WOODENW . 4, oC ARE Bast India 0 10 101b. pails advance % SALT 7 Ganie ee 1 a Baskets 5 Ib. pails ____- advance 1 F.O.B. Grand Rapids t Ponelty, 3% oz._---_-_ 3 25 Bushels, Wide Band, Tapio SRAM <—cRNES 1 colo ag HTS SAO, STS ur" grab, dip nae” ioca M Z srces______ 8% Colonial, 36-1144 __-- oy Se 9 Market, drop handle. 90 Pearl, 100 lb. sacks__._. 7% None eo Compound, tubs_____-~ 09 Colonial, oe 24-2_ : - eee, bom go Market, single handle. 95 Minute, 8 oz., 3 doz._. 4 05 Quaker 3 doz eet : a Med. No. 1, hols 2 90 races £OZ 65 Market, extra 4 66 Dromedary Instant ___ 350 Yo Ho, Kegs “wet Tien Med. No.1, 100 lb. bk._. 100, T A © ee yo Splint, large _______- 8 50 : : S, , lb... 16% Sausages Farmer Spec., 70 Ib... 1 00'° umeric, 14% oz. 5 Splint, medium 2 86 foe ty ee 10 Packers Meat, 50 Ib... 65 Splint, small ~ 6 80 Jiffy P ne aT ae 13. Cream Rock for ice , 3 doz Padre a 9 OF Pork ooh oe) ee 12 oa 100 lb., each 85 STARCH : _ Churns ia ha N__--~----- 2 290 OLIVES eee Soe ko Butter Salt, 280 1b. bbl. 4 00 Barrel, 5 gal., each_ 2 40 Assorted flavors 7 o7 ; Tongue, Jellied _ 21 Block, 50 Ik Corn Zarrel, 10 gal ‘ ” © kr . 7 oz, Jar, Plain, doz 105 Headcheese [oe > Bs oY ee eer aa 40 Kingsford, 24 lbs 9° ae ) gal., each___ 2 55 16 oz. Jar, Plain, pang 1 93 ‘ Co ee i3 Baker Salt, 280 lb. bbl 3 80 Bawd eee ‘ Eas ae a 00 3 to 6 gal, per sak ___ 16 Quart Jars, Plain, doz. 3 25 o ay! ae per bale______ 93 Argo, 24 oT anid es : 65 R Gall Kees each 6 KI 20, 3 1b., per bale_____ 1G ene oe KgS.--_ 1 92 Pai : oz. Jar, Stuff., doz. ne ; - Hams ere oa 15 28 lb. bags, table__-~- 40 Cream, 24-4 _____.--_ 4 20 10 qt. ate 2 60 ‘ = S . M, VOTL., -16 pec ee ‘ ‘ i afoot oe FRUIT CANS Soe tee eet eee 2 te Bae, Cort, Sitencs : fil eS eee - 2 85 1 ou : a Stuff., doz. _ 2 65 16-18 ib @i5 i. ‘ 4 Pau i qt. Galvanized 4 240 al. 3 - pes Pere dice shea megeuaare se t i go, i core me 2 ._Flaring Cc: mis he Presto Mason ugs, Stuff., dz. 195 Ham, dried beef “Argo. i “1h ip 7 a ‘oat rd osha Jr. 5 00 F. O. B. Grand Rapids oo a @a Gtiraea we Ae es ee “ 7 airy 4 00 any oe aT 15 ee @09 : Silver Gloss, 48, 1s____ 11% trace Bei ec le ii 5 ec SINS 28) 116 H RVics caktee 4 ee s roe oN One guart_ i Boiled. Hams_- IR Mir h Mastic, 32 pkgs._------ 2 55 Mouse, wood, 4 holes 60 CU ae ees 8 65 PARIS GRE H ars : Tiger, 48-1 Mouse, w . > Half gallon_ Be ay EN Minced Hams - @12 See a se, wood, 6 holes... 70 gpallon_-____------- il 56 is Pee a Tiger, 50 lbs 9 7-7 M Spear = 1a i ae ee eS Bacon 4/6 Cert. __ @14 lODIZED lentes Ue DS.--- - = to rat « ’ a + holes_ 65 Pe ee es 39 Se Lat, WOO 1 00 23 and bs. 2 tat, spring ) ee : Beef Jat Mouse, spring i Boneless, rump___._@19 00 aa alt at oe FRUIT CAN RUBBERS Seer Blue Kara No. 1% 9 49 Tubs Presto Red Lip, 2 gro. PICKLE : ey lace Blue Karo, No.5, 1 dz. 3 “- Large Galvanized 8 75 eaxton) 78 s Liver htt eile Bina kare. N -5, 1 dz. 3 24 Medium Galvanized Ba . Ln a ; aro, No. 10 > O7 b ralvanized 7 75 Presto White Lip, 2 adie “Re pect a 12 cs 7 Red Karo, No. 11%4 - 362 omall Galvanized 6 75 ero. Garton = go 5 oF alf -- a ee ao go” Red K To. 5 i ” =5 5 gallon, 400 count____ 4.75 Pork 05 ~ r ive No. 5, 1 dz._ 3 52 Seas ee erent ae ‘ cA ted Karo, No. 10 9 97 Free Run’g, 32, 26 0z.- 2 4() : a Sweet S Five case lots_-------- 2 3() Banner — Pe 5 gallon, 500 — f lodized, 32, 26 oz.--_-- 24). !mit. Maple Flavor as ae a a 7 25 Five case lots___------ 2 3) Orange, No. 114. 2 dz._ 2 98 Glass, single ae GELATINE R ’ Z-, AOZ, ____ 90 2 RICE Orange, No. 3, 20 cans_ 4 39 Doul le Peerless _ x UU Se ae anner, quarts, doz.__ 210 Fancy Blue Rose 4 65 double Peerless___ _ § 50 attania va cea j ie Paw Paw, quarts, doz. 2 80 Fancy Head se uh nets Peerless____ 7 50 Le, o GOZ.___ ee ee ne eT oy ot Norther ¢ PA eer Plymouth, White_-___- 1 5S BORAX SE ioisdaos a Gane Tateceeal ease ay demmert, ¢ dow. 1 40 Dill Pick Twenty Mule Team wan sal 1 BO eae ek ie As a ickles 24,1 Ib. packages _ 3 3h é 5 gal. can 5 50 Ok Clan Gira. 1 48, 10 oz, packages... 4 40 w . Glass ee RUSKS 96, 14 Ib. packages__._ 4 00 13 ced Bowls Postma Biscuit Co. Grane ha 3in. Butter ___-- 5 00 Dill Pickl 18 rolls, per case _____. 2 10 Welch. +3 atiart kg ie Butter 9 00 JELLY AND PRESERVES 5Gal, 200. cea oe a - Welch, 12 pint oa ee iin eee se Pure, 30 Ib. pails. = 260 16 Gol. GAN Re ae hee oe | a fo per case ___ 2 35 WASHING POWDERS Welch, 26-4 oz. case_ 2 30 - Butter __- . 25 60 Imitation, 30 lb. pails_ a G64 Go MS cartons, per case ___ 157 Bon Ami Pd., 18s, box- 1 90 Pure, 6 0z., Asst., doz.. 90 te iat ee 30 00 Bon Ami Cake, 18s_--- 1 65 Pure Pres.. 16 oz., dz.- 1 40 srillo oo 85 COOKING OIL _.WRAPPING PAPER boli ae a ee 3 85 Mazola Bor Manilla, white__ 05 ‘limaline, 4 doz.__---- 3 60 Pints, 2 doz 460 Ne. 1 Fibre ” ney SALERATUS qe é 5 35 arts ; ey Sutchers D F —-. 06% Cob. 24 PIPES Arm and Hammer 24s_ 1 50 peciaor atey a. ; a i ly ag doz , ao oar aly ro 4 * - = Ay & arpe_--- v ¢ « ae Ss, Wa. 5 4 « eas eeek () Pe doz. in bx. 1 00@1 20 Snowboy, 12 large ---- 1 80 Gallons, each__- a : g1 Kraft Stripe 93% JELLY GLASSES Gold Dust, 12 large--- 1 80 5 Gallon cans, each___ 3 35 ae 4% Pint Tall, per doz.___- 35 solden Rod, 24-_-__-- 4 25 ake seca pone Laun., 4 dz. 3 65 YE Yd Dutch Glean., 4 dz. 3 40 AST CAKE PLAYING CARDS Granulated, 60 Ibs. es. 1 35 Octagon, 96s -- 3 90 TABLE SAUC Magic, 3 doz.__- 2 70 Battle Axe, ner doz... 2 65 Granulaited, 18-2% Ib. ee ae 4.30 Lee & Perrin, larg ES _ _. Sunlight, 3 doz. 2 70 a per G07. Aa packareg 2s 1 10 Rinso, 40s eo 95 Lee & Doce: ples -2 (2 Sunlight, 1% doz - 1235 MARGARINE orpedo, per doz.__-_- 2 50 Spotless Cleanser, 48, Pepper os cp Least Foam, 3 doz. 2 70 : 20 02%. -------------- 3.85 Royal Mint_- 2 Oo 4G Yeast Foam, 1% doz.__ 1 35 Wilson & Co.’s Brands Sani Flush, 1 doz.____- $95 Fobaseo, small_._____- 3 75 Oleo Cop FISH Pe ‘ — ee $15 Sho You, 9 0z., doz.___ 2 00 Speedee, 3 doz.__----- A- a 73 Pia ah 09 POTASH Peerless, 1 Ib. boxes 12 Sunbrite ee ‘ pe oe oe _47% YEAST--COMPRESEr pecia Ol ___-__------ 11 Babbitt’s. 2 doz. 975 Old Kent, 1 1b. pure__--- o- Wvra. dot ‘Clea Toner est wi aes small _2.85 Fleischmann, per doz._-. 30 ie ee eo Jets : 9, pure----- “9 yandot. Cleaner, 24s 1 85 Caper, 2 02Z.----------- 330 Red Star, per doz.__---- 20 MICHIGAN TRADESMAN August 16, 1933 SHOE MARKET Michigan Retail Shoe Dealers Association. lresident—Elwyn Pond, Fiint. Vice-President—J. E. Wilson, Detroit. Secretary—Joe H. Burton, Lansing. Asst. Sec’y-Treas.—O. R. Jenkins. Association Business Office, 907 Trans- portation Bidg., Detroit. What Prices at Retail? The merchant had better watch out that he is not caught between the sup- per and lower economic millstones. His decisions for the next few weeks as to prices for Fall and Winter foot- wear are even more important than the blanket code itself. Never forget this one principle, the primary motive which actuates man to embark and continue in the retail shoe business is to make money. The shoe merchant is the natural selector of merchandise for his community and for that service must be recompensed. Through his eves the public first sees all footwear. Through his store the public buys all footwear. He is the most important part of the entire system of foot serv- ice. He has now got to face the facts squarely on how to invest his time, his energy, his brains and his capital that he may make a profit on each ef these investments. We can best express the pressure of the upper economic millstone through giving you a picture of the rising costs of production due to the increase in commodity prices, labor, ete. You may remember the Recorder's measuring stick of costs and that twen- ty years ago we took a shoe then selling at retail at $3.50, wholesale $2.35. We kept that shoe as a_ cost-model all these years with one change. The first shoe was a Bal: but since boots went out we have changed the model to a low shoe. The table reveals the meas- uring stick: Between last March and present day replacement costs (estim- ating the increase in labor and over- head on account of the code) there ts an increase of 15 per cent over the pre-code figures. Note here the start- ling difference between the March tig- ures and the replacement figures of today: March August 1933 1933 Upper Stock 3 ft. 3 1.05 Cloth lining 09 U2 15 Sheep leather trimmings 514 18 Hooks and eyes 0414 0434 Bottom stock—outsole, welt, insole, heel, box, counter, figuring No. 1 heavy Union Back 71% 1.17% Se 217 Labor .83 | 931% Carton, box 06 _ 0% Royalty 0916 09% Factory and general factory labor expense 32014 39 Findings, laces, tongues 16 181% Administrative and selling expense 236 -42 Discount and interest 12 45 $3.6314 $4.74%4 You need little more than this to in- dicate the burden of costs that will be thrown upon shoes made from this day forth. At this point the merchant might sav: “Well, it’s up to me to pass it on to the consumer. I can do no other.” Well and good. But remember shoes must be sold—no man can eat them or consume them and hope to. profit thereby. What's to be done? Mark all shoes at replacement prices or strike a difference between owned shoes and new shoes? That’s for the merchant individually to decide, but let him also take a look at the lower millstone-- purchasing power of the public. This week the President sets up an association termed the consumers’ Council, a-division of the Agricultural Department’s Economic Bureau. This bureau will attempt to show not only what a fair price should be but will indicate how much of the higher prices go back to the farmers and laborers. At first the price will be confined to bread, milk, meat and other food stuffs but clothing and other textile goods will be taken in later. Remember you have signed a blan- ket code that says: “Not to increase price of any mer- chandise sold after the date hereof over the price on July 1, 1933, by more than is made necessary by actual in- creases in production, replacement, or invoice costs of merchandise. since July 1, 1933, or by taxes or other costs resulting from action taken pursuant to the Agricultural Adjustment Act, and, in setting such price increases, to give full weight to probable increases in sales volume and to refrain from taking profiteering advantage of the consuming public. To Restore Domestic Market And also remember that every act of theNational Recovery Administration is based on the statement by the Pres- ident of the United States outlining policies of the National Recovery Ad- ministration and termed Bulletin No. 1. It is as follows: “IT am fully aware that wage in- creases will eventually raise costs, but I ask that managements give first con- sideration to the improvement of oper- ating figures ‘by greatly increased sales to be expected from the rising purchas- ing power of the public. That is good economics and good business. The aim of this whole effort is to restore our rich domestic market by raising its vast consuming capacity. If we now inflate prices as fast and as far as we increase wages, the whole project will be set at naught. We cannot hope for the full effect of this plan unless, in these first critical months, and, even at the ex- pense of full initial profits, we defer price increases as long as possible. If we can thus start a strong, sound up- ward spiral of business activity our in- dustries will have little doubt of black- ink operations in the last quarter of this year. The pent-up demand of this people is very great and if we can re- lease it on so broad a front, we need not fear a lagging recovery. There is greater danger of too much feverish speed.” Still another caution comes from General Hugh S. Johnson, Recovery Administrator, saying: “Of course the consuming public will pay eventually, but all the President asks of you is that you lean over backward not to mark up prices further or faster than you have to in order to absorb these actual increased costs. Everybody knows what that means. It is simple and easy to ‘be fair. Speculative price advances are the best way to kill the goose that lays the golden eggs. There is a starved demand here such as never before — worn-out automobiles, un- painted houses, shabby shoes and clothing. If we take away the fear of unemployment we will start a real buy- ing power.” So, there you stand, between the up- per and lower economic millstones and it’s for you to decide, remembering al- ways that a business if it is to con- tinue must take in a little more than it spends out and that much more is termed — profit—Boot and Shoe Re- corder. —_>—____ Marquette Cursed By Too Many Chain Stores Entering a food store of and old- time merchant I was attracted by his conversation with a man well past mid- dle life who was in an emaciated con- dition. He was leaning against the showcase for support, as he was scarcely able to stand. He was telling the merchant ‘how he had collapsed while at his job and been compelled to go home. He had come to buy a half pound of beef to rally his strength, so he could return to work. The merchant told me he had known the man over twenty years and that he always paid his debts anid he esteemed him as a man who always lived within his means. Now his family had been increased to ten andi they were living upon bread and potatoes, meat being a luxury they could not afford. He told the man he should have a half pound of meat each day he worked in order to keep in health and fit to doa day’s work. He said it was a shame that honest people should be compelled to live under such conditions and that the law that taxed the poor man’s necessi- ties was an unjust law, as the rich often did not pay as much as the poor. As I saw this man stagger home- ward with his small piece of beef, it brought home a thought of the un- equal burden borne by the poor, com- pared with the ease with which the rich escape. In my calls upon hun- dreds of food merchants, I wonder how the welfare department in towns and cities would get along were it not for the home merchants. Almost all of them do a credit business and feed many families while the home earner is out of work, Were it not for these sympathetic merchants, who tide over laboring men and women, the taxpay- ers would feel a far heavier tax burden in supporting welfare work. Those who condemn the home «merchant for helping his patrons in time of need should commend ‘him for humanity. Were all the food stores owned by tthe greedy chain store corporations, God pity the poor who need temporary re- lief. It is a sad commentary upon the constitution under which our Govern- ment was formed. In it we find this language expressing its object: “To establish justice, promote the com- mon welfare and happiness of the peo- ple of the U. S.” The queen city of the Upper Penin- sula, in which I write, is burdened with Wall street owned chain stores, which come here to harvest the crops the independent merchants and other business men have planted. They do not come to build up the city as they care not to own a dollar of local prop- erty. Thoughtless local citizens fall for the rentals offered, little thinking of the welfare of other property own- ers and their neighbors who helped to build up the city and its institutions. They do not realize the hardship and loss brought upon others. The glam- our and display of the big chains draws to their coffers the patronage of many in the professions, who really depend upon the public for support. They forget the local merchant who pays the bulk of taxes. I was told the Wel- fare department send the poor with their food order to the chains. No rec- ord of progress has yet been made in any chain ridden city, but there is vis- ible evidence everywhere of empty stores and residences caused by loss of business among independent mer- chants and those depending upon them. I learned from the fair Chamber of Comimerce secretary, that the chain store mianagers here are quite active in the organization. She said she thought tthe chains kept prices down where they should be and that before the chains came the local merchants were too ‘high in their prices, also that she supposed there were some bad fea- tures about them, along with the good. There are hopeful signs on the horizon that the people are awakening to the invasion of midst. They begin to see they come not to contribute wealth for building up the community, but instead, they come to take away. They come pre- pared to leave within a day, if the peo- ple get wise to their methods. They have no school, church, or welfare problems to solve. They are fair weather birds that fly away from local duties and responsibilities, E. B. Stebbins. monopolies into their —_+>~--___ Black Leads in Early Reorders The early reorders now being re- ceived on women’s Fall coats, dresses and accessories indicate blaick is be- ginning to move well in retail channels, with marked favor also accorded to gray and brown hues. It is expected that black will retain leadership until the season is well advanced. The eel gray and taupe tones are being well received, with the rust, wine and purple blue shades having gained in popular- ity during the last ten days. Bronze green has also come forward strongly. The color trends are being carefully watched for the appearance of special hues which may dominate during the season. —_2~--___ Distress Goods Slow Clock Sales The presence of distress merchandise in the electric clock market is hamper- ing manufacturers in pushing Fall sales programs, The producers, hoiwever. feel that the distress goods are being cleared rapidly and normal trading ac- tivity can be looked for before the end of this month. A number of buyers ate in the market this week, looking for electric clocks in wood and onyx to retail for $5 to $10. The lower price goods, it was said, are wanted for im- mediate delivery. Purchases of more expensive merchandise are limited to orders for September and October de- livery. —_2--___ Said to give all the advances of steel frame construction at the cost of re- inforced concrete, a new type of floor and roof construction utilizes an all- steel-and-gypsum slab. It is light, rap- idly erected, requires no shoring, a iiss : ri eval sue. wis 3 2 i d LLL TESS RI IE HOS S APO August 16, 1933 MICHIGAN TRADESMAN 23 OUT AROUND (Continued from page 9) distribution. Preferential discounts are another example of giving an advan- tage to a few customers, with all the others carrying the burden. Albuses in credit practices and in deliveries also demand regulation, which is absolutely essential under current conditions.” Mr. Tily viewed the recovery move- ment as sound socially and economic- ally. He ‘had no fear, the said, of the labor provisions of the codes, and held that industry is finding its way out by elevating standards of living through proper use of the machine and by pro. gressive reduction of hours of lalbor, “so that despite technological advances there will be employment for all in this country.” While the “compulsory” fea- tures seem essential in the recovery program because of the ‘human ele- ment,” ‘he said the small store must be protected, and nothing should be done “to put it out of business.” It was learned during the week that a comnuttee of merchants, headed by J. R. Pridday, president of Lord & Taylor, has been appointed by the Na- tional Retail Dry Goods Association, to determine ways and means for the control of apparently excessive price advances at wholesale. Mr. Pridday described the basic pur- pose of the committee, which will in- clude heads of stores in various sec- tions of the country, as the “preserva- tion and increase of the existing con- fidence and good-will between. manu- facturers and the recognition of the equities of both parties in order to best facilitate the flow of merchandise under the recovery program.” Many protests have been received from merchants regarding prices and added surcharges placed by manufacturers on goods ordered some time before code regulations went into effect. In many cases, it was asserted, the merchandise was manufactured, but delivery was held up until the filing of their code, which manufacturers be- lieved entitled them to a higher price. increased In one instance a lot of 2,000 items of merchandise was ordered in May at a price of $2.10. The retailer unavail- ingly sought delivery during June and July. The second day, however, after the code of the group to which this producer belonged was filed, the store was informed the goods were ready, but the price was now $3.60. Numrer- ous similar examples were cited by re- tailers, Opposition to the radical restriction of store hours gained headway during the week among retailers themselves, following the condemnation which such practices evoked from General John- son. Recently in ‘the grocery field, but in. other retail fields as well, efforts had ‘been made to form. local agree- ments to cut store ‘hours radically. It was ‘significant, however, that tele- grams of protest were received by trade association executives from a number of retailers to the effect that such ef- forts “were a subterfuge to avoid add- ing more persons to store payrolls” and would also “discriminate against the neighborhood store.” The National Recovery Administra- tion advises. that it does not require the manufacturer of food or other grocery product, who is entitled to display the blue eagle emblem, ito use that emblem upon the consumer label or package of his product. But the Administration ex- pects each such manufacturer to co-op- erate fully with the government in otherwise publicizing complianice with the Industrial Act, ‘by the display of this emblem. Upon enquiry I learn that prominent manufacturers will not use this emblem upon the consumer label or package of their products, at this time. Lew Hahn will sever his connection with the Hahn Department Stores, Inc., on Aug. 31. His contract with the department store chain will expire on that date and will not be renewed. Owing to his temporary withdrawal from ‘tthe department store field, Mr. Hahn also tendered his resignation as president of the National Retail Dry Goods Association, but the board of that Association refused to accept it. For the last two years Mr. Hahn has been chairman of the board of the Hahn stores. He joined the corpora- tion as president at the time of its or- ganization on Sept. 1, 1928. He was succeeded in that capacity in 1931 by Paul Quattlander, who had been exec- utive vice-president. Mr. Hahn said ‘he had no immediate plans for the future, adding that “after twenty-five years of employment in the retail field I find myself in the unique position of being without a job.” Mr. Hahn has long been a prominent figure in retail merchandising. Prior to becoming affiliated with the Hahn De partment Stores, Inc., he was for ten years managing director of the Na- tional Retail Dry Goods Association. Under his guidance the association grew to number more than 2,000 prom- inent stores throughout the country. ——_+—- Details of the formation of the Hahn Department Stores, Inc., were an- nounced on Dec. 11, 1928. Twenty-two stores were acquired, the largest of which was the Jordan Marsh Com- pany, Boston, with the expectation that addiional units would ‘be taken over in the creation. of a ‘huge depart- ment store ‘chain which, it was pre- dicted, ‘would have annual sales of $1,000,000,000. iA change has been made in the man- agement of the local Hahn _ store, known as the MHerpolsheimer Co. George C. Pratt, who ‘has been gen- eral manager for several years, has retired. He is succeeded by Myron Sei- bert, of the Hahn organization, his last activity being with the Jordan-Marsh store at Boston. His title will be gen- eral manager. His associate in the managerial department will ‘be Orra Drake, who came to the Herpolsheimer organization eight years ago as secre- tary to the merchandiser. His present title is store manager. Many plans for the re-arrangement of the various de- partments are wnder consideration which I am told I will be given an opportunity to play up in this depart- ment later. E. A. Stowe. —_—_—_ +. Interpretations of Certain Measures of the Code (Continued from page 15) any retail store may be paid $1 less than the minimum for a work week as provided in Section 3A of the code. As soon as jsuch apprentices shall have attained a combined experience of more than six months in any retail estalb- lishment or establishments they shall be paid not less than the minimum pre- scribed in the code. Q.—What are the wage restrictions covering part time employes? A.—New part time employes are to be paid not less than a pro rata basis of the minimum wage as set forth in the code. For example: the hourly rate of employes working the maxi- mum forty hours at a minimuny weekly pay of $14 a week is 35c. Part time employes doing this class of work must be paid not less than an hourly rate of 35c for the hours so employed. Old part time employes whose wage is now in excess of the hourly rate based upon the minimum prescribed should not be reduced since such reduction is a vio- lation of the spirit of the retail code. Q.—With regard to restaurant em- ployes, are meals furnished employes considered “paymient in kind” and miay the cost of such meal be applied as part of the minimum wage? A.— Yes. Q.—Are tips and gratuities received ‘by employes properly included in meet- ing minimum .wage requirements? A—tThe unofficial interpretation in- dicates that such counted as making up the minimum wage. Q.—Is the store responsible in pro- viding minimum wages and enforcing maximum hour restrictions for em- ployes of leased departments? A.—The Association’s understanding is that the leasee is responsible. Q.—What is the stores’ responsibil- ity for manufacturer’s salespeople (such as those selling washing ma- chines, vacuum cleaners, etc.) who are paid directly and solely by the manu- facturer? A.—It is the Association’s under- standing that the manufacturer is re- sponsible for such employes as to min- gratuities may be imum wage and working hours. Q.—Are stores responsible for man- ufacturers’ demonstrators whose sala- ry is paid partly by the store and partly by the manufacturer? A.—Yes. such persons’ salaries, it is responsible to see that minimum wages are paid and working hours observed. — Na- tional Dry Goods Association, —__2-<.___ New in lifts: An automatic electric home elevator which takes up no space downstairs when not in use—and which stops instantly should the cat be sleeping under it when it descends. A new automatic, electric, tunder-the- counter dumbwaiter for retail stores which needs little space, no pit, car- ries 300 pounds. ae —_—_2++>—__—_ We're not getting “back to normal- ” cy” — we're moving forward to sanity. If the store pays part of. Hardware Dealers Discuss the Code The retail hardware dealers, under Retail Hardware Association, ‘held a meeting the auspices of the Michigan Friday evening in the Rowe Hotel to discuss the United Retailers code un- der which the hardware stores will op- erate. The Unified Retailers code has been approved by the Government as to the labor section. held in Washington Aug. 24 to con- sider possibie changes, also to con- sider the “fair price’ section of the Hearing will be gS final code, which is expected to be approved by the Government the fore part of September, Discussion was opened by L. F. Cal- ahan, who discussed general features of the National act and the method's used by the Na- tional Recovery administration in car- Industrial Recovery rying out the provisions of the act. Mr. Calahan was followed by H. W. Bervig, Secretary of the Michigan Re- tail Hardware Association, who out- lined the reasons for the enactment of the recovery act, the work which had been done by the Association in help- ing prepare the unified retailers code. Through the efforts of the Hardiware Association a provision was included in the labor section of the code per- mitting retailers to employ their help forty-eight hours per week for three weeks in each six months period. After these talks Mr. Calahan and Mr. Bervig answered questions from the floor relative to provisions of the Recovery act. C. H. Kutsche, of Kutsche’s Hard- ware, officiated as chairman of the meeting. This was the largest meeting of hardware store owners which has ever been ‘held in Grand Rapids, outside of state conventions. Some of those at- tending came from surrounding towns as far as sixty miles away. ++. A new water-resistant wall paper, coated with neither varnish nor lac- Offered in glazed or unglazed finishes, it can be quer, has been developed. wiped with a wet cloth without remov- ing the print, permits erasure of pen- cil or wax crayon marks, Phone 89574 John L. Lynch Sales Co. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan Business Wants vepartment Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts. FOR SALE—New German lemon-or- ange squeezers. F'ine articles for fairs, house-to-house, BIG PROFITS for crew or jobber. T. F. ZEMKE, SEBEWAING, Mich. 591 FOR SALE—MEAT MARKET, com- pletely equipped, very cheap. At Walled Lake. Two 12-foot counters. Reuben 3uss, Homer, Mich. 592 SALES THAT GO OVER—And make new, steady customers. Hundreds of enthusiastic repeat customers in Mich- igan, States, and Canada. Twenty-two sales in one Michigan city. General, fur- niture, and hardware. E. B. Davis, phone 214, 608 Pine. Alma, Mich. 593 24 : THEY MAKE OR BREAK US Wives and Mothers Sow Seed of Dis- content “One of my best clerks has fallen down on the job,” said a veteran gro- cer. “He seemed to have lost his interest in the business. Yet he used to be one of the best clerks I ever had. All of the customers liked him. “But lately this man has gone to pieces and I can’t understand the trouble. He seems to think I don’t appreciate his services, that I do not pay him enough, and to make matters worse he is always complaining about this, that and the other, particularly when it comes to doing a little extra work, I expect I'll have to let him go.” The clerk lost his job. A few months later I saw him, working for another grocer in my city. He was bright, en- ergetic, full of pep, and was evidently giving this grocer real service. I asked his employer a few questions about him. “I suppose you were surprised to see John here,” he laughed. “When I heard he had been fired and the reason for it, I sent for him. It didn’t take me very long to find the cause of the trouble. I put him to work and I telephoned the iboy’s wife. That's where the trouble was.” “His wife?” I asked. “Yes,” he answered with a smile, “At least half of the trouble I have had with clerks can be traced to their wives or some close relative, and that holds good in nearly every business, I imagine. I expect you think it funny, but I am telling you it is true. “Take John’s wife, for example. John was making a fair salary. He was kind and loving and thought a great deal of his wife. She thought he Was just simply the greatest fellow that ever lived. She was disappointed that everyone else, including his employer, didn’t feel the same way she did, so she began to sow the seed of discontent in his mind. “You know how wives do. They usu- ally start in by airing their views to their husbands. At first the husband forgets what his wife says and pays no attention to it. But after awhile, he has listened to her tirade so gently much he begins to take himself too He loses his enthusiasm and h's respect for his employer and unless a redeeming force is brought into play, he loses his job. Being constantly re- minded that he is underpaid, over worked and down-trodden, he forsakes his employer's interest and broods over his fancied injuries. It all has a tellling effect on his work. “It is simply a matter of wives, wives, wives. You know when a man begins to slip his wife can usually brace him up and start him on the up-grade again. That is, of course unless she is the cause of his slipping.” This grocer’s statements set me to thinking. Probably many other gro- cers are of the same opinion about how much the wives control their husband’s work, but even if a grocer is convinced that ‘hs clerk’s wife is the cause of the trouble, it is a rather delicate propo- sition, to handle. “T’ll admit,” he confessed, “that it seriously. is hard to approach the wife and ac- RA a ANA at mb AE a Al Mi Lc Tia kag: MICHIGAN complish what you want. I made a mess of it several times in the begin- ning myself, but someone finally gave me a few pointers about these wives, and how to handle them, “When John’s wife came here at my request, it took me only a few min- utes to find out whether I was right or wrong. She seemed to have a hunch I knew what it was all about and that John was the reason for my calling her to see me. That’s just a womian’s in- tuition. “I began talking to her about John. I praised him to the skies and had no difficulty in selling her on the fact that he was a very wonderful man. So far she agreed with everything I said. I knew I was on very dangerous ground, and I progressed very slowly for fear that I might make a blunider, ““You know,’ I aid, “men are just a lot of babies, and we have to be babied all the timie in one form or an+ otiher,’ ““T am ‘taking John on because I believe that there is not a better gro- cery clerk in this part of the country, but unless someone looks after him and convinces him that he has to show that he is a good clerk, the same thing might happen in this place that hap- pened in the last job he had.’ “And so we went on talking, and when she left I was convinced that she would do her part to enthuse him in his work. “And she did. John is doing well in the job now and there is really no tell- ing where ‘he'll finally get if his wife keeps on boosting hitm. “T'll tell you something else that I think had lots to do with it. When he stayed out of work for three or four months, she learned the importance of his keeping a job and now she is for his employer one hundred per cent. “A man with a nagging wife can never accomplish anything. It is quite impossible to convince some of these irritable wives of the folly of using their husbands as something on which to exert their tempers. Nevertheless, when one of my clerks begins to slip I always look for a woman behind the trouble, “A clerk’s wife can make or break him. Through encouragement she can keep him interested in this work, but if she keeps reminding him that other women’s husbands are getting far more money though they are not nearly so good as he, the husband in question will immediately begin ‘to lose interest in his work. “A man plaices all ‘his ‘trust and con- fidence in the woman he has chosen for his life’s companion. He comes to her with his grief, expecting consolation, and if she loves him ‘he usually gets it. “Naturally, he is proud of his wife and wants to win the world ito lay at her feet. The moment that he begins to feel that his wife doubts th‘s ability to do things that other men do he begins to lose his conifidence and cour- age. “Tt is true that wives should not mix up in their husbands’ affairs, but it is also true that if one’s jhome life is to be happy a man must be spurred on to do his work in a ‘better way by the women who rules his home. “Of course, if I call the wife of a clerk in to talk to her about her hus- TRADESMAN band, I don’t attempt to tell her how to run her home. I simply tell her how important it is that she do what she can to make ther husband a success. I explain to her that he can do a whole lot ‘better with her help than he can do without it. “Frequently, I find with unmarried clerks that the same is true of their mothers and fathers. Their mothers put the same kind of ideas in their heads that their wives do. A mother can make her son think that he is much better than the really is and deserves more money ithan the is getting and much better treatment than he is re- ceiving, anid she can make him. thor- oughly unhappy. So I find that I have to talk to the mothers as well as the Wives. “You may wonder where I learned all this about talking to the mothers and ‘the wives. Well, I'll tell you a secret. My own wife told me how to talk to them to get them on my side.” —_+>~->—____ Do This for Acute Blood Poisoning Call the doctor in whom you have most faith, do what he tells you to do, but try to have these things done also. Lay the patient on the left side, bring up the right knee, have a two-quart water containing the juice of one lemon and enema can full of lukewarm keep on washing the bowels out until ‘they are clean. Twice a day as long as the infection persists wash the bowels out clean. Give nothing to eat excepting water; honey, raw ripe fruits; raw green leafy vegetables and nuts. Let the patient have as much of these as he asks for. Never offer it to him. Do not have food in sight. Fasting during an acute infec- tion is very healthful. kind of a food at a time during acute illness. centered at the place of disease or in- There is little or no vitality for digestion. so food put in a sick person’s stomach is more laible to fer- ment and harm than it is to digest and benefit. After the cleaned out, put the person with acute blood poison in a tub of hot water and keep on adding hotter water until the person gets very uncomfortable, even weak. Keep ice or cold wet towels on his head. Give only one The vitality of the body is fection. bowels are thoroughly Never mind drying too thoroughly, wrap him in sheets and in towels and give him fever therapy. Let the heat from the hot water be so thoroughly retained by thorough wrapping in sheets and hot blankets that it kills the blood poison germs. High body tem- perature does kill germs. Leave the person in the hot blankets until he thoroughly sweats and until he starts to get cold. If the blood poisoning is still threatening, repeat the hot bath and hot blanket sweat. I know a Southern doctor who says he never has had a pneumonia patient die who had strength enough to get in a tub of hot water. He kept his pa- tient in the tub of hot water until he begged to get out. Then wrapped the patient up in newspapers to prevent loss of heat, then in blankets, and left the hot, sweltering patient wrapped up LE TAT or re ERT CS TOC. August 16, 193: for two or three days if the crisis did not come earlier. He let the bowels and urine pass in the newspapers and stay there. He kept his patient so hot that germs cou'd not live and he says he never lost 3 pneumonia case. I know that with diathermia to pro- heat, baths to sweat out poison, ultra violet duce internal electric cabinet to kill germs, enemas to clean out the bowels, and fruits, vegetables, honey. nuts, and water to build resistance, that I have little or no fear of blood poison- ing. One may have to lance, but usually the patient operated upon. recovers. without being —__+~-.____ A Business Man’s Philosophy One of the tragedies of life is that experience gained in one situation at great cost often is of no ‘help in han- dling another situation, I am thinking of the heartless de- flation that drove millions of people frantic during the depression, Lives there a man who owed money during the bleak years when values shrank fast, who did not say to him- self: “Once out of this and I'll never borrow another dollar as long as | live!” Millions must also have promised themselves that they never again would ‘buy common stock, real estate, or second-grade bonds. Now that the outlook is for some kind of inflation, the experts tell us that we must unlearn the lessons of deflation and repeat the insanity that got us into so much trouble before. This outline of procedure during in- flation comes to: me from a man who spends most of his time studying econ- omics, Buy common stocks, speculative and second-grade bonds. Buy commodities with payments ex tended as far into the future as pos- sible. Buy commodity common. stocks. Borrow as much money as you can for a five-year term, Get out of “sound” securities, William Feather. —_>~-.-__ Loss Ratio of Mutuals Low The Associated Factory Mutuals re- ported losses from fire, tornado, siprin- kler leakage and use and occupancy for 1932 were 17 cents per $1000 fo the in- surance carried. This loss ratio was considerably less than were the losses for 1931 and one-third below the aver- age for ten years. Over half of the loss claims were for less than $250. while the average for a total of almost 2300 losses was reported as being less than $725. The amount of insurance in force decreased due to the decrease in property values and general business conditions. Figures like these quoted state a rea- son for the growth of mutual insurance throughout the country. One of the troubles of mutual insurance is that they are not in a position to take a large proportion of the risks offered. —_~+~+<-_ Intelligence is very much the knack of knowing where to find out what one does not know. , . Prize fighters are peaceable men. Their blows are worth money. gore ee “ ise babe Eat i +i 4 be i ae ee ee er AREAS -». BEEF YOUR CAPITAL WORKING Your capital is never idle or tied up in over- stocked storerooms or crowded shelves, when you buy the Standard Brands way; it’s working for you all the time. For Stand- ard Brands products are delivered right to your door frequently and regularly. You buy only enough to last a short period. Most of this stock is sold before the next delivery. You have your profit, and your capital is ready to go to work again. Push Standard Brands products and keep your capital working all the time, and bring- ing you greater and better profits. STANDARD BRANDS Rademaker-Dooge Grocer Co. Distributors of PETER PAN COUNTRY GENTLEMAN CORN PETER PAN GOLDEN BANTAM CORN MISS MICHIGAN SWEET PEAS FREMONT SWEET PEAS BIG MASTER MALT BLUE RIBBON MALT BOUQUET TEA The House of Quality and Service «insure the Mutual Way WE OFFER TO OW] Turoucu THE MILE MUTUALS ACENCY oeoe @& mittal ie aa THE LARGEST MUTUAL INSURANCE ACENCY IN MICHIGAN INCORPORATE D_W] Boost Summer Sales with these SELF-SELLERS HREDDED WHEAT sells fruit... and fruit sells Shredded Wheat. | Feature these self-sellers together, || and you SELL more of both! _ Ready-cooked, ready-to-serve, __ Shredded Wheat is just right for js, hot-weather promotion. Put your effort behind it, and watch those summer sales take a running jump! NATIONAL BISCUIT COMPANY “Uneeda Bakers” Ave the canned foods you feature grown and packed ee — Nhe brand you know re