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) SEAN as BE (repel pS Y a 3 ie — SSC pS OTSA ees Se Fifty-first Year GRAND RAPIDS, WEDNESDAY, SEPTEMBER 6. 1933 Number 2607 Cutlasses held in their yellowed teeth, “Blackbirds” stowed in the hold beneath. | had a mother who read me tales Of Gelert, the hound of the hills of Wales, True to his trust till his gallant death, Faithfulness blent with his final breath. I had a mother who read me lays Of ancient and glorious and golden days; Stories of Marmion and Ivanhoe, Which every boy has a right to know. I had a mother who read me the things That wholesome life to the boy-heart brings; Stories that stir with an upward touch— Oh, that each mother of men were such! You may have tangible wealth untold: Caskets of jewels and coffers of gold. Richer than I you can never be— I had a mother who read to me. STRICKLAND GILLILAN. Mr. Gillilan, born at Jackson, Ohio. in 1869, is a journalist and author. He wrote “Finnigan,” including the popular line, “Off again, on again, gone again, Finnigan”; “Including You and Me”: “Sunshine and Awkw ardness”; * ‘A Sample C ase ot Plbmmor’: “Lauch It Off’; “Danny and Fanny,” all published between 1910 and 1928. PRHREEBEHEHEEEEH EG E i Lc | TRE READING MOTHER I had a mother who read to me Sagas of pirates who scoured the sea, a a a a a a a a a a a a a a | MEMBER WE DO OUR PART Szon the NRA pleage MAKE YOUR OWN MARKET! MARKETS—that’s what we've been needing to bring back prosperity. | The farmer needs a market for his crops, the manufacturer needs a market for the things he makes, the retailer needs a market for the things he sells. But what’s a market, after all? People with money to spend. And the only way to create that market is to give people work so they can earn that money. YOU can help to make your own market if you will sign the President’s Re-employment Agreement—agree to a shorter work hour, a higher minimum hourly or weekly wage, in your business. And fast! For if every employer co-operates with this National Recovery campaign right away, then we'll have new markets—people with money to spend—for the things we grow and the things we make RIGHT NOW! And that spells GOOD TIMES AHEAD for us all! ced GSR GRAND RAPIDS, WEDN ESDAY, SEPTEMBER 6, 1933 Number 2607 MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men. SUBSCRIPTION RATES are as follows: $3. per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.56 per year, payable invariably in advance. Sample copies 10 cent. each. Extra copies of current issues, 10 cents; issues a month or more old 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. Vine-Ripened Tomatoes Now at Their Best More tomatoes are consumed per person in the United States than in any other country. The Bureau of Home Economics of the Department of Agriculture points out that now is the time when fresh to- matoes may be enjoyed at their best. The Bureau says that the vine-rip- ened, home-grown tomato is a much more flavorful fruit than the one which is) grown many miles away, picked for shipment when still green, and ripened in storage. The season for home-grown toma- toes is now at its height. All over the country family gardens are yielding, commercial growers are getting their crops to market. Canning factories are busy producing the tomato juice, the canned tomatoes, the catsup or chili sauce that may appear on countless thousands of family tables next Win- ter. Housewives are canning from the family patch, community canning cen- ters are putting up tomatoes for relief supplies later on. Last year the tomato crop that was sent to market amounted to more than 18,000,000 bushels of fresh tomatoes, and the canneries put out more than 1,500,000 tons—nearly all used in the United States. It is evident, says the Bureau, that Americans appreciate tomatoes. There seems to be, literally, nothing that could take the place of tomatoes. The characteristic color and flavor, refresh- ing quality, adaptability to any part of the meal, make them a godsend to the housekeeper. When you consider their nutritive values in addition, tomatoes are unique. Modern science finds them one of the very best of the “protective foods,” because they are a good source, not of just one, or two, but of three of the vitamins. Then there are those very important qualities of the tomato which make it unusual for cooking and canning. Vita- min C, for which the tomato is par- ticularly valuable, is easily destroyed by heat, but the acidity of the tomato helps reduce this loss. To a less extent, the same thing is true of Vitamin B also, Again, because of their acid content and their juiciness tomatoes are easier to can than other vegetables. A pres- sure cooker is not needed, in fact is not desirable for tomatoes, although necessary in canning the non-acid veg- etables to insure the prevention of spoilage. For tomatoes, says the Bu- reau, use the hot-pack method of can- ning—that is, heat the tomatoes to boiling and pack them thot into the containers—them process them jn the hot-water bath. Canned tomatoes—canned when the fresh tomatoes are at their best—are so important as a winter food that nu- tritionists recommend a serving in some form three times a week. This amounts to about a pint in a week for each member of the family, or 16 to 20 quarts per person for eight moniths of the Winter. It takes about 2% to 3% pounds of raw tomatoes to make 1 quart canned—or, roughly, a bushel of raw tomatoes to make an eight months’ supply for one person, Hardly any other article of food can be used in as many ways as the to- mato. Raw, cooked, or canned, in some form tomatoes may appear in any part of any meal. The baby has his tomato juice for breakfast, but you may prefer your tomatoes sliced and broiled or fried, to be eaten with your hot biscuit. A fresh tomato, sliced or quartered, may be one of the vegetables on your plate at lunch or dinner or supper. Perhaps it is sliced with onions on a lettuce leaf for salad, or with cottage cheese. Perhaps it is hollowed out and stuffed with chopped cabbage, or with chopped meat salad, for your lunch or supper. Scalloped or stuffed and baked, tomatoes fit in admirably with potatoes, or corn, or rice or beans at dinner. Broiled tomato on toast, with a bit of melted cheese and a curl of ‘bacon in the center of the slice, is an attractive supper dish. And there are the countless uses of tomatoes in soups, in scalloped dishes with rice, macaroni, potatoes and beans, in tomato jelly, in preserves— not to mention the ever-popular to- mato-juice cocktail, Later on, green tomatoes that come too late to ripen on the vines before frost comes will be used for pickles, for broiling, or in green tomato pie. Delay Spring Underwear Prices With wholesalers now centering at- tention on the movement of heavy- weight underwear, no prices are ex- pected to be named on Spring 1934 styles until very late this month. Indi- cations are ‘that the 25 cent short will be the cheapest number available. It is understood that to bring this price down, stores will average the costs of shirts and shorts and possibly offer ‘both for something like 39 or 45 cents. DETROIT DOINGS Late Business News From Michigan’s Metropolis At a meeting of the Women’s Ap- parel Club of Michigan held during the sixth semi-annual Women’s and Chil- dren’s Wear Market and Exposition at the Statler Hotel last week, the or- ganization endorsed the code for trav- eling salesmen submitted to N. R. A, authorities. Minimum salaries, plus guaranteed expense accounts, are in- cluded in the general proposals. Mil- ton Aronheim, chairman of the code committee, discussed the feature of salesmen’s commissions, stating that in his opinion salesmen should receive commissions on all orders shipped and if the retailer does not pay for the goods he should not suffer the deduc- tion from ‘his settlement with his firm. The matter of financing and credits, he said, was up to the manufacturer to accept or reject orders, a right they have exercised freely during the last few years. In the event they accept and decide to ship such orders the pay- ment risk should fall on their own shoulders and not be charged to the salesmen. Herbert M. Eiges, attorney for the association, has assisted in the work of drawing up the code and is interested in the proposed codes of National salesmen. The market and exposition organizations of traveling which ended last week exceeded at- tendance estimates. Purchases in many apparel lines were exceptionally heavy. Several garment houses were obliged to cancel display room reservations on account of the strike in the apparel centers. Sidney A. Styer is president of the Women’s Apparel Club of Mich- igan. M.S. Holland, formerly in charge of the orthopedic shoe department of Walk Over Shoes here for three years, is now with the Hack Shoe Co. in the same capacity. He was formerly trav- eling representative for the Scholl Co. ——__~+<>___ Master Code Seriously Defective The Master Code has not been signed by the President up to the pres- ent, which is 10 o’clock, Wednesday. Some features of the new draft are meeting with violent oppositinon on the part of independent merchants, both large and small. They do not like the 214 per cent. minimum granted to the jobber or the 7% per cent. for the retailer. While that is an improve- ment over indiscriminate loss leaders in the past in the end it will prove only a makeshift. The depth of the cut is controlled but the extent of the number of items is not. Chains, department stores, five and ten cent stores and other price slaughterers will merely shift their attack from a few items to many commodities which will be sold on. a cost plus 10 per cent. That will continue the effect of undermining the small retailer. We do not lose sight of the fact that ten per cent above cost for jobber-retailer is better than cost or below, yet the ‘chains and depart- ment stores buy direct and while con- fined to a ten per cent. spread they will get that much over cost while the small retailers will be called upon to pay the jobber ten per cent., if the latter is to make any semblance of profit and to meet the chains the independents will be selling at their cost. The chains, of course, will be losing upwards of 14 per cent., while the independents will suffer a total loss of their entire over- head. 22-2 Associations With Small Membership National Only two retail associations have qualified in the matter of numerical representation as the authorities in their respective industries, according to the latest report from NRA headquar- ters. These are the National Retail Hardware Association and the Mail Order Association of America. Of sev- eral whose authority is questioned by the administrator, the National Retail Furniture Association was credited with only 4,300 members in a field that claimed 25,000 in the 1930 census of distribution. The National Retail Dry Goods Association claimed olny 4,000 members while the census reported over 40,000 stores. The National Re- tail Grocers Association has only about 1 per cent of the total numerical strength of the grocery trade of the country, consequently has no license to speak much for all grocers. This may be a serious situation for associations with limited memberships which cannot claim to speak for a ma- jority in their fields. Gold Jewelry Prices to Rise Price advances on all jewelry in which gold is used is forecast as a re- sult of the recent edict by President Roosevelt. The increase in gold bul- lion costs is close to 50 per cent., as manufacturers are now compelled to pay the world market price of $29.59 instead of $20.67 an ounce for gold. Sales prices of finished jewelry will rise most sharply on items such as wed- ding rings, on which the proportion of labor is small. Refiners deny that any shortage of “karat” gold, the alloyed metal used for manufacturing, exists in the trade. —_>--+.—_____ 3usiness requires thinking, and the dependable man thinks, then intelli- gently acts. The dependable man is a burden-bearer and a load-lifter. He shoulders. in silence, his part of the program, and in doing this makes him- self a friend of others and a favorite with those who pay. Namesakes are not only an honor. but a good advertisement—that is, if they do not get into solitary confine- ment. THE CANNING INDUSTRY It Wants to Stand on its Own Feet The times call for candor, for straight thinking and perhaps for some plain speaking, Today our industry faces many and_ difficult problems. Some of these are old, some new; some are of the industry’s own making, others have been thrust upon it. But, whatever they may be, their solution in my opinion must come _ primarily from within the industry. It is our privilege, more than that, it is our duty to take the initiative. Even if we desired it, I believe it would be utterly futile to go outside the industry for a supposedly all-wise dictator, or to at- tempt to set up machinery designed automatically to save the industry from itself. At the same time, I believe it the industry’s duty to use toward the solution of its problems every aid it can wisely and legitimately bring to iis service. Many elements enter into the situ- ation in which canners now find them- selves. Some of these I wish to dis- cuss briefly and from the industry’s standpoint. What I shall say may apply to some canners and not to others. But we have always to re- member that the situation of an indus- try is nothing more, and surely noth- ing less, than the sum total of the sit- uation of its individual members. As an industry we have for some vears had a production capacity in ex- cess of market requirements. Over- production has occurred, now in one branch of the industry, now in another. But it took a general business depres- sion, with its loss of employment and its lowered purchasing power, to bring the industry to a full realization of the adjustment problem confronting it, and to a real appreciation of the factors be- side excess plant capacity that have contributed to the recurrent overpro- duction. As an industry we have lacked suf- ficient working capital to finance ade- quately and safely the output we have maintained. We have known this to be a fact, we have been told about it repeatedly, but it took the pinch of business depression to prove that stretching the dollar may spell disaster. As an industry we have had inade- quate information on which to plan and adjust our operations, or we have disregarded or been indifferent to the information we have had. Again, may I point out, it was the business depres- sion that set us to thinking seriously and led us at last year’s convention to go about getting the information we needed and will continue to need. As an industry we have failed to real- ize that our initiative and success as individuals are not necessarily sacri- ficed when we so conduct our business as to promote the welfare of the indus- try as a whole. There is no common denominator of business ability in the canning industry. Superior manage- ment, superior salesmanship, will ai- ways win the larger reward they de- serve. But it is quite a different thing for the individual to fly in the face of facts, to jeopardize both his own and his industry’s welfare by a make-or- break policy. I have mentioned these four things— excess capacity, under-financing, un- MICHIGAN informed planning, and lack of indus- try viewpoint—not to parade our short- comings but because I believe they are fundamental facts in the situation. The primary need is adjustment of our out- put to consumption—an adjustment based upon principles that will be just as applicable ten years from now as during the coming year. Any other measures we may take will be merely a stop-gap, a postponement of our problem and a multiplication of our troubles. The recurrent overproduction from which we have suffered has been due in part to an attempt to utilize exist- ing capacity, which we know is too large; in part to too much and too easy credit, which has taken the place of the working capital we ought to have; and in part to our not having, or of our ignoring, the facts as to market requirements. As to excess capacity the canners of today may use or not use it, as they choose. But what of plants that go on the market through failure of canning companies or through sales by canners who wish to realize at least something on their excess plant and equipment? And what of the promotion of new companies to take over and operate these plants os to build still others? This brings me directly to a phase of the situation that will have an impor- tant bearing on whatever the industry may do of itself to bring about a sane readjustment. During the last few years there has been injected into the industry the fin- ancial power of the United States Gov- ernment with its unlimited resources, in a discrimination between canners, aiding some canners by loans in unfair competition to others who were not so aided. This has developed, as might be expected, to a point where the gov- ernment is not only in the position of the banker for some canners but in order to protect its loans, the govern- ment finds itself in the canning busi- ness, selling goods and manufacturing goods in competition with privately owned and operated canneries. From the development to date we foresee the dangerous possibilities of the future. For the past twenty years by suc- cessive acts of Congress, the United States Government actuated by a de- sire to be helpful, has pumped credit ito agriculture with the hope that agriculture could be placed on an in- dustrial basis. The plan has failed com- pletely. Canned foods are construed as an agricultural commodity and through legislation recently enacted, the canning industry is now threatened with the same excess of credit that is gradually smothering agriculture. Let us review briefly the different channels through which government financing is available for the purpose of merchandising food products and for the construction and acquisition by purchase or lease of marketing facil- ities for processing food products. The word “Processing” has been construed by government agencies to mean “canning” and so through these vari- ous channels money is available with which to produce and merchandise canned goods. The Federal Farm Loan Bureau ad- ministers the Federal Farm Loan Act of 1917 and that portion of the agri TRADESMAN cultural credits act of March 4, 1932, previding for the establishment ard operation of the Federal Intermediate Credit Banks. The Federal Farm Lczn Bureau is not to be confused with the Federal Farm Board. The Federal Intermediate Credit Banks were cre- ated for the purpose of providing agri- cultural credit for periods that are in- termediate between the usual mutur- ities of short time commercial hank toans and long time farm mortgage loans. They are authorized to make loans to cooperative marketing organ- izations, secured by warehouse receints on shipping documents covering staple agricultural products. They are also authorized to discount agricultural paper under the limitations prescrihed ir the Act for banks, agricultural credit corporations, livestock loan companies. and other financing institutions with their endorsement, or to make loaus or advances to such institutions secured by such agricultural paper While the function of the Intermcd’>:> Credit Bank is to provide agricultural credit onlv, the Federal Farm Loan Bureau has held that so long as title to canned foods has not passed from the grower or grower’s association to a mercantile institution, the product is stil! an agri- cultural commodity and ecligithie col- lateral for a loan. The Federai Inter- mediate Credit Bank also makes loans to agricultural credit corporations which may be incorporated under the lews of any state the incorporator shall deem desirable. The amount of paper which a Federal Intern.ediate Credit Bank may discount for a corporation of this kind varies from three to eight times the paid in and unimpaired cap- ital of the borrowing institution To assist in forming or increasing the cap- ital stock of local agricultural credit corporations or like organizations qual- ified to do business with the Federal Intermediate Credit Bank, Congress by Act of March 3, 1932, authorized the Secretary of Agriculture to make loans to individuals for purchase of stock in such corporations and provided a re- volving fund of ten million dollars from which such loans may be made. Under this plan the government not only loans to agricultural credit corporations from three to eight times the amount of their paid-in and unimpaired capital but loans individuals the mony with which to purchase the stock of the credit corporations. The Federal Farm Board was au- thorized by the Agricultural Marketing Act of June 15, 1929. It received an appropriation of five hundred million dollars which was to be used in the price stabilization field and in the pro- mution of cooperative marketing. Its operations in the price stabilization field and promotion of cooperative mar- keting are too well known to need dis- cussion or review. In a comparatively small way it has advanced funds to cooperative marketing associations for the purchase of canning plants and at present is actively operating those plants and supervising their sales. Ac- cording to the trade papers, and I quote the Canner of November 19, “The Farm Board has established in Chicago and is financing temporarily a central sales agency to sell the packs of three of the cooperative associations which it is sponsoring and the Farm September 6, 1933 Board representative is‘acting as super- visor of operations.” Considering that statement, there surely can be no mis- taking the fact that the United States Government is actively in the canning business in competition with private enterprise. The Emergency Relief and Con- struction Act of 1932 empowered the Federal Reserve Banks in unusual cir- cumstances to discount paper directly for individuals, partnerships, and cor- porations. The paper so discounted must conform to the requirement of eligibility laid down by the Federal Reserve Act and the Regulations of the Federal Reserve Board. These re- quirements of eligibility are so high that it is doubtful if many loans will be made to the canning industry by the Federal Reserve Banks but it has been done in one instance. The Reconstruction Finance Corp- oration act authorizes loans for carry- ing and marketing agricultural com- modities and the Reconstruction Fin- ance Corporation is empowered to make loans to bona fide institutions organized under the laws of any state or of the United States having re- sources adequate for their undertak- ings, for the purpose of enabling them to finance the carrying and orderly marketing of agricultural commodities and livestock in the United States. This means that independent canners may organize credit corporations and through these credit corporations re- ceive loans from the Reconstruction Finance Corporation for the purpose of carrying and marketing the current year’s pack. While jit is not intended that the funds loaned by the Recon- struction Finance Corporation shall be employed to stimulate production, that is almost sure to follow in the case of loans to canners. Now, overproduction, disgustingly low markets, and grievous losses in the canning industry are not due entirely to government financing of coopera- tives nor to threatened government financing of independent canners. They are due, in a large measure, to rather reckless, unsound methods of financ- ing and to too easy credit. It is con- ceded that the canning industry has always been underfinanced to the ex- tent that it has never had in it suffi- cient canner owned capital. One rea- son for it is, that there has been little incentive for the average canner to build up his working capital. It is too easy to obtain the necessary credit to manufacture and carry canned foods up to the close of the packing season. The old smash ’em up—pack your head off—sell what you can at a profit and dump the balance—days are over. The distributors know it. We canners know it, and most of the banks and finance corporations which are loaning money on warehouse receipts are in the process of learning. The warehous- ing act under which a canner obtains warehouse receipts on his merchandise as it is packed, and uses them as col- lateral for loans, usually on a per case basis higher than the canners’ actual factory cost, has contributed much to the ills of the canning industry. The plan of financing was constructive when it was conceived. but the spon- Tana cnet SS September 6, 1933 MICHIGAN TRADESMAN 3 sors of it did not foresee the greed which was to enter into the working of it both on the part of those making the loans and those receiving them. If ever an industry needed a house- cleaning on a reckless method of fin- ancing which is detrimental to every- body, from ithe producer to the con- sumer, the cann’ng industry needs it on the intemperate use of this plan which stretches one dollar until it does the work of five or six. It results in surpluses and carryover and is directly responsible for hand-to-mouth buying which every business day in the year places the conservative, well financed canner on the same basis with the weakest holder of canned foods. Be- cause of it, we have the unusual ex- hibition of an underfinanced industry which could not possibly overproduce under sound, conservative financing practice, imploring someone to pre- sent a plan which will save it from the penalty of overproduction. It is the old chattel mortgage dressed up with a new name and as long as it operates on the present basis, the can- ning industry will have a problem to bring production in line with con- sumption. But whatever may be said of excess credit, unwise financing, and ill-advised intervention by the government in our business, the industry could not, even if it wished, evade its responsibility to balance its production with the mar- ket’s needs. Last year when we met in conven- tion. we knew that financial conditions during 1932 would in themselves tend to reduce the pack. The industry went further, for canners faced the facts, so far as they could be obtained, and con- scientiously sought to adjust their out- put so that stock to be carried over plus the pack in 1932 would balance the probable consumption during 1933. The industry at the same time sought advice and assistance from the Bureau of Agricultural Economics of the De- partment of Agriculture. What we asked required the collection of facts that the industry itself could not ob- tain, and the distinterested, unbiased analysis and interpretation of these facts for our guidance. The work done by the Bureau shows what are the chief factors that deter- mine the price of canned foods and therefore the profitable operation of industry. It demonstrates that the ne- cessary data are available or can be obtained that will accurately indicate to the industry the quantity of canned foods which the market will absorb at profitable prices. I do not believe that canned foods are in oversupply at the present time unless consumers’ purchasing power should decline much further. Distrib- utors’ stocks are probably lower than they have been for fiften years. Can- ners’ stocks are lower than they have been for several years: and the situa- tion is gradually working into a posi- tion where we may make a start toward living prices. Whether we return to profitable operations depends on how we adjust production to the needs of the day, and the industry is to be con- gratulated upon its efforts during the past year to put its house in order for whatever the new year may develop. But we should look farther, and to- ward a program of intelligent industry planning. For the present excess capacity there is but one remedy—not to use it until the market situation warrants its use, and I feel that the industry is fully justified in opposing by every legitimate means the promo- tion or financing of new companies to take over and operate plants that will only contribute to further over-pro- duction. For inadequate working capital, the remedy lies largely in the hands of the individual canner, who in the last two or three years, has found to his sor- row that the smaller the equity in his pack the less he is able to control his sales and his business. In my opinion, the remedy is to pack what we can finance with our own resources plus a reasonable amount of borrowed money, making sure that quantity does not exceed what we know we can sell at a profit. The courage to pack what we can safely and adequately finance wi't be followed by the courage to ask and receive a profit on our merchandise. Let us stop booking goods for deferred delivery on a price guaranteed basis which insures us a loss if the muarket declines and prevents us from accept- ing a profit if the market advances. There is no reason why the buyer should regard our business any more highly than we do ourselves and such an arrangement only convinces him of how cheaply we hold the opportunity for price appreciation on our products. Let us meet spot buying with spot selling. Let us own the goods we have in our warehouse without any strings tied to them. There is a price advance coming some day and we should have the profit. I believe our industry is im duty bound to give banks and finance corporations loaning money on warehouse receipts a few whiskerless truths regarding the factory costs of the items accepted as collateral and by so doing place them in position to make their loans on a constructive basis. I believe our industry is fully justified in opposing in every way the injection of government credit into the situation, thus making it more diffi- cult to correct the condition that has long made trouble for the industry. For the correction of our present inadequate planning information, a start has been made in the work that has been done by the Bureau of agri- cultural Economics. It is the industry’s responsibility to work out a practical way to apply the Bureau’s findings to its production problem and if this can be done the Bureau’s work will be of genuine value in our effort to balance production with the needs of the day. The canning industry wants to stand on its own feet. It wants neither cod- dling nor unwarranted interference with its business. It wants aid when and where that aid is both wise and legitimate. It proposes no plan for its rehabilitation that goes outside the law. It wants to set its own house in order. But it can do this only when we, as individuals, are broad enough and big enough to look beyond the horizon of our own business to the welfare of the industry as a whole. In emphasising the necessity of considering the wel- fare of the industry as a whole, it 1s not contemplated that there shall be any slackening in individual respon- sibility. The wholehearted acceptance and the faithful discharge of individual responsibility is true co-operation. In- dividual responsibility in our business, our civic life, and in our homes, is our duty and our privilege. No one ever gave up the right of individual respon- sibility that he did not regret it. I bespeak your full cooperation, your earnest encouragement, in every step the organized industry may take toward the goal we seek. —_+-<-___ From the Michigan Items Cloverland of Sault Ste. Marie, Sept. 4—Our Gov- ernment has undertaken a most gigan- tic and tremendously important pro- gram to bring back to the people of America ‘their rightful heritage of peace, prosperity and happiness—a pro- gram needed more than ever before. Industry and business have their codes. All the rest of us can do our part by enrolling under the Blue Eagle of the NRA, and if we all do our part in this great program we will bring back peace to our people and prosperity and hap- piness to our Nation. The Pickford fair started Sept. 2. The big day was on labor day, Monday. The fair directors have been making great preparations to put on one of the best fairs this year. Crops are fine and the live stock is well worth see- ing They have a good line of attrac- tions and the good times which are alwavs enjoyed at the fair make it well worth attending his year. Harry I. Best, the well known mer- chant at Pickford, who for the past several years conducted one of the leading grocery stores at Pick ford, has decided to go on a strictly cash basis Sept. 25. Mr. Best iis making a move in the right direction. The chain stores appear to thrive on a cash basis, so why not the independent merchant as well? We heard of a new way of collecting debts, the other day. Informed by the dobtor that he was not yet, ready to settle the account the collector said very quietly, “If you don’t, I’ tell all your other creditors that you paid me.” The Hiawathaland Publicity Bureau at the Straits of Mackinack closes its summer stations this week. Ennit Fleming had been in charge during the season with Charles McCandles and Gleen Arnols and assistents. The young men did good work and many complimentary reports were made by the tourists who were seeking infor- mation about the Upper Peninsula. They were pleased with the courtesy and detailed information which made their visit more enjoyable. The price of a hair cut at St. Ignace is now 35 cents, according to the new code which the barbers there have pre- pared to be sent to the President for his approval. The code calls for 69 hours a week, while at the Sault there has been no report of anything less than 30 cents for a hair cut. We hope that our barbers may have a softening of the heart, so that it will not be nec- essary to take a pleasure drive over the new cement highway to save 15 cenis. Jobs in job lots is the big idea now. The Soo Creamery has purchased the equipment of the Soo Beverage Co. creamery and will remove the equip- ment next week. The Soo Beverage has changed its plant for the produc- tion of beer with the Rhienbrau Brew- i he equipment had to be moved. The Beverage Co. will continue to operate as a cream station, with Wm. G. Roepke as manager. Thomas Melvin, former postmaster at DeTour, in company with Mr. Cam- eron, have opened a new grocery store at DeTour which will be know as the Squair Deal Grocery. It will be con- ducted on a cash and carry plan in the that Mr. Melvin used for ce. The new grocery is well stocked with a well selected stock of groceries, arranged nicely, making the new store very attractive. Mr. Melvin has been a resident at DeTour for iv vears and has made many warm is who wish him and ‘his part- ner every success in their new venture. There will never be real “over-pro- duction” in the world until everybody has everything he wants. It is largely in distribution that messes ine Co., so t same store the postott dumibness in thingis | is to have a new grocery ch will be known as Sam’s with S, F. Roe as pro- will occupy the Cameron the main street. Mr. Roe weven veats experience in the gro- business and needs no introduc- tion at Pickford, where he is well and favorably known. He will carry a complete line of groceries and will give j the business his personal attention, He has faith an the city of Pickford and may well look forward to. a bright fu- ture. the past William Boman, who for several years was manager of the gas plant there, has been transferred to Alpena to take charge of the gas plant here. During ithe several years he has been here the has made many frinds, being a live wire, active in the commercial clubs, country club, the la Sault club, also the rotary club. Many farewell parties have been given In their honor and thev will be greatly missed by a large circle of friends who wish Mr. and Mrs. Boman every suc- cess in their new home. The banks make their money through lending money and there are plenty of people and ready to do the borrowing. Mavbe things will be bet- ter when they can get together. William G. Tapert. —e~--~»__ Whoever yields to temptation de- Ui bases himself with a debasement from which he can never rise. A man can be wronged and live; but the unre- stricted, unchecked impulse to do wrong is the first and second death. Florace Mann. ——>-~.____ High pay and short hours will puta new premium on efficiency. M. E. Davenport President. BUSINESS EDUCATION At the DAVENPORT-McLACHLAN INSTI- TUTE is of higher grade because this school js Chartered by the State as a Class A College with power to grant degrees. College training for business is just as important as for any other profession. It is always a pleasure to give information regarding our courses. Fall terms start September 5 and October 1. DAVENPORT-McLACHLAN INSTITUTE 215 Sheldon Avenue, ec Grand Rapids, Michigan MOVEMENTS OF MERCHANTS Petoskey—The Northern Brewing Co,. has decreased its capital stock from $175,000 to $150,000. Ionia—Ray C. Eckert, grocer and meat dealer at 449 East Main street. has removed to 214 West Main street. H. Wakefield has removed his grocery and meat stock from 637 Lincoln street to 449 East Main street. Tonia—E. Acme Coal Co., has been incorporated with a capital stock of $10,000, $2,000 being subscribed and paid in. Jackson—The Grand Rapids—The Furniture City Brewing Co., 640 Rumsey avenue, S. W., has increased its capital stock from $1,000 to $350,000. New Era—Westing & Swanson, Inc., lumber and cement, has decreased its capital stock from $27,000 to $15,000. Adrian—The 516 Michigan avenue, has decreased its capital stock from $150,000 to $11,000 and 790 shares no par value. Detroit—The Esslin Coal & Cartage Co., 677 avenue, and retail, has decreased its stock from $25,000 to $1,000. Nashville—H. Jaffe, gaged in trade at Ann Arbor, has open- dealer in produce. fuel, Acme Preserve Co., wholesale capital Lycaste formerly en- ed a store here, dealing in dry goods, notions, shoes and men’s wear. Detroit—The A.B.C. Bakeries, Inc., 16504 Woodward avenue, has been in- corporated with a capital stock of $1,000, all subscribed and paid in. Detroit—Sklare & Elias, Inc., 170 West Jefferson avenue, wholesale dea!- er in curtains, draperies and linens, has changed its name to Morris Sklare, Inc. Detroit—The Commercial Malt Co., 1838 Dime Bank Bldg., has been in- corporated with a capital stock of $1,250,000, $193,450 subscribed and paid in. Detroit—The Ray Dairy Farm Co., with business offices at 515 Barlum Tower, has been organized to own and conduct a dairy with a capital stock of $10,000, all subscribed and paid in. Detroit—American Distillers, Inc.. 2288 First Nat'l Bank Bldg., has been organized with a capital stock of 100, 000 shares at $10 a share, $1,000,000 being subscribed and $100,000 paid in. Detroit—Famous Brands, Inc., 1900 East Jefferson avenue, has been or- ganized to act as distributor for beer and vinous beverages with a capital stock of $10,000, $4,500 being sub- scribed and paid in. Detroit—Goody being inc, 1342 Maple street, has been organized to deal in candy, ice cream and confec- tions of all kinds at retail with a cap- ital stock of $2,000. $1,000 being sub- scribed and paid in. Niles—The Wolverine Motor Parts, Inc., 123 Sycamore street, has been organized to deal in auto parts and equipment at wholesale and retail. with a capital stock of $10.000, $3,500 being subscribed and paid in. Detroit—Sax, Inc., 1562 Washing- ton Blvd., dealer in apparel for women, toilet articles, etc., has merged its bus- iness into a stock company under the same style with a capital stock of $16, Stores, MICHIGAN 800 and 700 at $10 a share, $17,500 being subscribed and paid in. Allegan—Announcement shares made Thursday of the sale of the Allegan News to John J. Axe and Douglas E. Alcock and Samuel R. Axe, all of Spen- cer, lowa. The first two will conduct the paper. The News was established Dec. 8, 1899, by J. J. and 1. AL Fire- stone and sold to Fred C. Gallagher April 1, 1921. Flint—The Wohl Shoe Company of was St Louis has opened a store here at 452-454 South Saginaw Street, to be known as the Vanity Slipper Shop. The store has 2500 sq. ft. of floor space and has chairs for 36 patrons. Wom- en’s shoes are handled exclusively. at two prices, $2.95 and $3.95. The store is managed by C. H. Ackerman, who came here from Kline’s in Detroit. He three regular clerks, and three extras wi!l be hired for Saturdays. is being assisted by Manufacturing Matters Detroit—The Cadillac Specialty Co., 10047 West ganized to do a general manufacturing business with a capital stock of $5,000, all subscribed and paid in. Detroit—The Crazy Water Crystals Co., 20 West Adams avenue, has been Fort street, has been or- organized to manufacture and deal in mineral water and drug products, with a capital stock of $10,000, all subscribed and paid in. Saginaw—The Banner Brewing Co., 1743 East Genesee avenue, has been organized to manufacture and deal in all legal beverages, with a capital stock of $300,000, $1,000 and paid in. 3urr Oak—The Grand Central Screw Co. is moving from Coldwater to Burr Oak. building formerly housing the Cak Manufacturing Co. 40 are employed. Detroit—The Hedaid Corporation, 10906 Gratiot avenue, has been organ- being subscribed It will occupy a portion of the Burr From 20 to ized to manufacture and sell pharma- teutical products, with a capital stock of 1,000 shares at $1 a share, $1.000 being subscribed and paid in. Detroit—The Michigan Metalcraft Co., 6527 Russell street, has been or- ganized to manufacture and deal in metal stampings and containers, with a capital stock of $6,000, of which amount $1,020 has been subscribed and paid in. Detroit—The Van Arman Cereal Co., 723 Penobscot Bldg.. has been or- ganized to raise and process fruits and vegetables, manufacture cereal foods, with a capital stock of $200,000, $15,- 800 being $1,000 paid in. subscribed and —_+- .____ There is dew in one flower and not in another. because one opens its cup and takes it in, while the other closes itself, and the drops run off. God rains his goodness and mercy as wide- spread as the dew, and if we lack them, it is because we will not open our hearts to receive them.—Beecher. —__~+-++>___ It is staying ahead rather than get- ting ahead that counts, and to stay ahead one must plan for the morrow. TRADESMAN Twenty-Eight New Readers of the Tradesman The following new subscribers have been received during the past week: N. T. Stephenson, Escanaba Hanrahan Bros., Escanaba Albert E. Rose, Escanaba W. F. Breitenbach, Escanaba Wallie E. Boucher, Gladstone A. J. Leveille, Cooks Philip Luepnitz, Moran Kaskinen Motor Co., Kaleva H. H. Bennett, Levering D. H. Evans, Brutus O. W. Dreese, Alanson Lee E. Jones, Ionia Smith & Wasnich, Harbor Springs Jerome W. Hovey, Harbor Springs Harbor Springs Furn, Co., Harbor Springs Harvey H. Hartung, Harbor Springs Walter Marsek, Cross Village E. C. Adams, Cross Village Petoskey Produce Co., Petoskey Frank Gruler & Sons, Petoskey L. E. Juilleret, Petoskey A. Fochtman Dept. Store, Petoskey Van’s Grocery & Market, Petoskey S. A. Williams, Petoskey Leo Wiese, Petoskey Doherty & Co., Petoskey John Hallett, Jr., Charlevoix A. Friedman, Belding. —_+>-+___ Profts By the Bankruptcy Proceedings Grand Rapids, Sept. 5—I want to comment on the matter of publishing in your paper the proceedings of the Grand Rapids 3ankruptcy Court, which we deem to be a very good thing, particularly listing the credits of con- cerns in bankruptcy, because by going through these we sometimes discover customers of ours who have heavy claims against a concern, possibly so heavy that it is detrimental to them. For instance, in last week’s issue one concern, an indirect customer of ours, is “into” a company for over $13,000. That is a lot of money—so much so that it is bothering them to pay their bills and it puts us on our guard so that we are careful not to sell lumber unless we are assured where the money is coming from. Please keep up publishing these rec- cords, for, as we said before, it is a mighty good thing to watch them. A. Van Keulen, Van Keulen & Winchester Lumber Co. ——_>+>___ Gracious Action By Peter Pan Bakers Kalamazoo, Sept. 2—In appreciation of the co-operation given us by our local grocers as well as those whom we serve in Southwestern Michigan, we are taking them to the Century of Progress on Sept. 14. We have chartered ten large busses which will leave our plant at 6 a.m., returning in the evening at the con- venience of the grocers. Arrangements have been made to have some of the Chicago officials meet the busses and we are planning to make it a real day of enjoyment for our good friends. We know you will be interested in hearing about our plans and we will be pleased if you wish to give us a write- up im your next issue. Jack Schafer, Peter Pan Bakers. Don’t bother about genius. Don't worry about being clever. Trust to hard work, perseverance and deter- mination. And the best motto for a long march is: “Don’t grumble. Plug on!” A man may be ungrateful, but the human race is not so.—Milton. ——_232>—____ Automobiles are likely to be dearer. September 6, 1933 Corporations Wound Up The following Michigan corporations have recently filed notices of dissolu- tion with the Secretary of State: Metropolitan Wholesale Drug Co., Inc., Detroit. Roy Court Building Co., Detroit. Wardell Book and Gift Shop, De- troit. Amidon-Clark Co., Sparta. Perritt Iron and: Roofing Co., Detroit. Kalamazoo International Co., Kala- mazoo. Central Garage Co., Detroit. Windiate Building Co., Bay City. Knitbac Service Co., Inc., Detroit. Wege-Stanford Marble & Tile Co., Detroit. House’s Cherry Cider Co., Sauga- tuck, Detroit Investors Corp., Flat Rock. Robert Beutel Estate, Inc., Bay City. Parr Lumber Co., St. Johns. David Fitch, Inc., Birmingham. Valley Castings & Pattern Co., Bay City. Salutaris Mineral Springs Co., St. Clair. Paint Thinners, Inc., De‘rasr, Super Service Oil Co., of Kalama- zoo, Kalamazoo. B. V. D. Sales Corp. of the Mid- West, Detroit. J. F. Higman Lumber Co., St. Jo- seph. Grover C. Stine, Inc., Saginaw. Commerce Ave. Garage Co., Grand Rapids. Industrial Track Construction Co., Detroit. Profit Sharing Candy Corp., Muske- gon. Detroit Heliofloor Co., Detroit. Long Plumbing and Heating Co., Inc., Detroit. The Lamson Floors Co., Detroit. Linwood Cartage Co., Detroit. Hess Warming & Ventilating Co., Detroit. Timber Rapids. Valley Farmers Oil and Gas Co.. Flint. Protection Sales Co.. Detroit. Hagaman and Storrs Co., Bay City. Edward V. Monahan Co., Detroit. Furnas Ice Cream Co., Inc. Detroit. F. B. McKibbin Co., Lansing. Gratiot Agency, Letroit. Houghton County Traction Co., Houghton. National Chevrolet Sales, Muskegon. Monnier Lumber Co., Detroit. Dodge Woodlands Co., Detroit. Seger-Graham Electropure Dairy Co., Adrian. Combustioneer, Inc., Detroit Fordson Radio Mfg. Corp., Detroit. Rice and Reid, Inc., Milford. Greenfield Ave. Lumber Co., Detroit. General Motors Management Serv- ice, Detroit. Meyer & Mohaske Co., Detroit. Eberline-Jackson, Inc., Detroit. Melrose Oil and Gas Co., Fremont. Lovering-Longbotham Co., Ann Ar- bor. Bellevue-Industrial Furnace Co., De- troit. The Twin-Flwx Corp., Detroit. ———_+-e+—___ What’s become of the old time boy that used to sneak up alleys and by- ways while breaking in a new suit of clothes? Investments, Inc., Grand me September 6, 1933 Essential Features of the Staples Sugar — Local jobbers hold cane granulated at 5.20c and beet granu- lated at 5c. Tea—The first hands tea market has been rather quiet during the week with- out any particular changes in price. Demand ‘has been. rather regular, but mot very heavy. The undertone is still rather strong. Consumptive demand for tea good. Grocery Coffee—Early in the week the mar- ket for future Rio and Santos coffee, green and in a large way, showed some gain, but later some of this was lost. We do not seem to be able to hold the Rio and Santos market up for any length of time. Demand for spot Rio and Santos during the week has been very dull and prices are about where they were a week ago. Milds are also practically unchanged from last week, as is the jobbing market on roasted coffee. Canned Fruits—California fruits are still very much unsettled and every- body is trying very hard to straighten the situation out. The codes are re- sponsible. Prices are looking up along the whole line. Canned Vegetables — The demand during the week has been quiet with crop damage here and there still a factor, as is the price advance due to the various codes. The storm of a few days ago hurt the Southern tomato pack and some packers have withdrawn prices. There is a good deal of reason to believe that buyers are not going to get all of their future orders or all that they need, if bought on spot. Higher prices are expected. The storm also hurt the corn crop, in some places very badly. Prices are looking up. Canned Fish—The continued short run of pink salmon on Puget Sound has caused reluctance to sell among some of the packers and the price of $1.25 Coast, recently announced, will go higher in the belief of many. Chums are also in light supply. Dried Fruit—The dried fruit market has been affected to some extent by the labor day holiday, but jobbers and other distributors look for a resump- tion: of activity early next week. There has been no speclulative interest to speak of up to this time, so that retail outlets are not holding large stocks. On the other hand current spot prices are attractive as compared to futures, due to the fact that jobbers anticipated freely for shipment this month at the attractive levels which prevailed in the late spring and early sumimer. Raisins, apricots and California prunes have been moving owt in a steady if not spectacular way, and stocks here are not heavy. The California market is rather dull at the present time. There has been some very good forward busi- ness done in ‘figs, ‘however, and both packaged and bulk types have been bought rather freely for later needs. Prices have been seeking a natural level, but recent sun and insect dam- age in Merced and Fresnos resulted in increases reported as mutch as Ic and 1%c per pound. There has been some interest shown, also, in new crop dates and figs from Smyrna and Busreh for midfall arrival, but caution is still ap- parent as importers are trying not to overestimate the holiday demand. MICHIGAN Beans and Peas—Demand for dried beans is very poor but prices, how- ever, have been steady, with the pos- sible exception of red kidneys. Dried peas are also neglected. Cheese—The market has been steady during the week, but the demanid has been quiet. Nuts—The nut market shows little change here in spot goods. There has been some future business booked but demand for prompt needs is light. Prices have been holding well with several varieties of nuts im the shell higher, Shelled goods have ruled gen- erally unchanged, French and Italian walnuts are now expected to be some- what more plentiful than was formerly expected. Rice—The market is moving along at a somewhat accelerated pace and while there was a slight letdown due to the labor day interval, millers look for- ward to a resumption of activity early next week. Spot and future rices are now practically on a parity, with the former closely sold up. Distributors are not heavily stocked and some good replacement business is anticipated. Salt Fisht—-Some activity is develop- ing for mackerel and other salt fish. Some new American shore mackerel has now come forward. Norway and Irish mackerel are cutting no figure in the market now. Syrup and Molasses—Demand for sugar syrup has been rather good dur- ing the past week, considering the sea- son. Prices are firm and production restricted, especially high grade syrup. Compound syrup ‘has been dull with no change in price. Fancy grades of mo- lasses are unchanged in price and in quiet demand. ——_+-.___ Review of the Produce Market Apples—Wolf River, $1 @$1.25 per bu.; Wealthy, Dutches and Red Astra- chans, 75c @ $1 per bu. 3ananas—O™% @ 7c per Ib. Beets—35c per dozen bunches or 75c per ‘bu. Butter—Jobbers hold plain wrapped prints at 22%c and tub butter at 21%c. Less is heard of government buying of butter and the report that the secretary of agriculture is not entirely in accord with the purchase of the manufactured product to stabilize the situation checks support lately credited by Government activities. The secretary of agriculture rather favors the lessening of milk pro- ducing cows and, of course, this pro- cedure is not regarded as a bullish fac- tro for the present. On the other hand the steady flow of butter to market rather discourages accumulation for the longer pull, that is, by actual handlers. Cabbage—$1.25 per bushel. Cantaloupes—Home grown, 75c @ $1 per bu. Carrots—35¢ per doz. bunches, Cauliflower—$1 per crate. Celery—Home grown, 25@35c_ per dozen bunches. Cocoanuts—90c per doz. or $5.50 per bag. Cucumbers—No, 1, $1 per bu. Dried Beans — Michigan Jobbers pay as follows for hand picked at ship- ping stations: CH Pea trom farmers.) e $2.85 Light Red Kidney from farmer__ 4.25 Dark Red Kidney from farmer_-_ 4.00 i TRADESMAN Eggs — Jobbers pay 9c per lb. for mixed eggs and 10c per lb. for heavy white eggs. They hold candled hen’s eggs at l6c per dozen, pullets at 14c and X seconds at 13c. The market on eggs while not especially active, never- theless shows a fair amount of inter- est and prices wavered to the close of the session. Market finished unchanged to Mc lower with October refrigerator standards at 18%c and November re- frigerator standards at 1854c. Market opened comparatively firm and appear- ed to be in strong hand’ during the first hour, but scattered selling crept in as the session progressed and toward the last a fair selling movement re- sulted in price dips. The dip, however, attracted new support very late in the trading period and market finished fairly well, especially for November. Grapes — Wordens and Niagaras, $1.75 per dozen for 7 lb. baskets; $1.50 per bu. Grape Fruit — California, $3.50 for 64s and 80s. Green Beans—$1 per bu for home grown. Green Corn—l5c per doz. for Yellow Bantam or Evergreen, Green Peas—$1 per bu. for home grown. Green Onions— Home grown, 25c per dozen. Honey — Combs, 5 @ 6c per Ib.; strained, 5 lb. tins, $4.50 per doz.; 60 Ib. cans, 8c per Ib. Lettuce —In good demand on the following basis: Imperial Valley, 6s, per crate____$5.00 Imperial Valley, 4s and 5s, crate-- 5.75 Pear per bushel 92 75 Lemons—The price is as follows: 360° Sunkist 500° Suakist- = 0 5. S00) Red Bal 4.50 S00) Red Bale 4.50 Mushrooms—28c per one lb. carton. Onions—California, white, $2. per 50 Ib. bag; yellow ditto, $1.25; home grown, $1.25 per bushel. Orange—Fancy Sunkist California Valencias are now sold as follows: i. 2... $4.25 A) 4.25 20) 4.00 Ae so ee 4.00 Be 3.75 208 ee 85 Oe 3./5 Red Ball, 50c per box less. Parsley—40c per dozen, Pears—$1.25 per bu. for Bartletts. Peaches — Elbertas $2.50 @ $2.75: Hale’s Early, 2.75 @ $3; Prolifics and Ingals, $1.75 @ $2. Pickling Stock—Small cukes, 20c per 100 or $2 per bu; little onions, 90c per 20 Ib. box. Plums+-$1 per bu. for Bradshaws; 75c for Lombards. Potatoes—Home grown sell on the Grand Rapids market to-day at $1.25 per bu. White Cobblers from the Car- olinas and Oklahoma, $3.25 per 100 1b. sack or $6 per bbl. Poultry—Wilson & Company pay as white follows: Heavy fowls 9280 10c iont fowls 8e Deeks 8c 1 a llc Cees 7¢ Radishes—12c per doz. bunches, 5 Spinach—75c per bushel for home grown. Sweet Potatoes—Virginia, $1.40 per bu. or $4 per bbl. Tomatoes—40c per % bu. for No. 1, and 30c for No. 2. Veal Calves — Wilson & Company pay as follows: Haney 7@9e Good io Sez Water Melons—35 @ 45c for home- £TOWN. Wax grown. Whortleberries — $2.75 @ $3 per 16 quart crate. —_+>+.___ Hog Cholera Warning During the last few weeks, reports reaching the Michigan State Depart- ment of Agriculture indicate a wide- spread Bean—$1 per bu. for home prevalence of hog cholera throughout the state. A large number of the outbreaks have been traced to the feeding of garbage and meat mar- ket waste to unvaccinated hogs. This is a dangerous practice, not only en- dangering the life of the swine to which the garbage is fed, but, in event of an outbreak of hog cholera, endan- gering the life of ‘hogs belonging to various owners in the farm area. surrounding When an outbreak of cholera occurs in a community, swine owners in the near vicinity cam protect their herds by proper vaccination; but in event that disease appears in a swine herd before vaccination, it is at least advisable to immediately consult a qualified veter- narian. Delay is dangerous! —_2~-+____ Cherry Fruit Fly Clean-Ups The State Department of Agricul- ture reports ‘that toward the close of the cherry fruit fly campaign two large orchards that were badly infested were cleaned up. In the case of one of these orchards, located near Empire, and scattered over a large area, the trees were stripped of cherries and the cherries buried jin large pits and cov- ered with lime and at least two feet of soil, as required by the regulations, In the other instance—a orchard near Northport—about 10,000 pounds of cherries large were removed from the trees, placed in a large pit, and treated as in the case of the cherries from the Empire orchard. ——_2--+__ Stores Fight Discount Changes The reduction in discounts now be- ing made is rapidly developing into a major point of issue between manu- facturers and retailers and their buy- ing office representatives. Both indi- vidually and through the National Re- tail Dry Goods Association the retail- ers are expressing strong opposition to the action of the producers in a wide variety of lines in shortening their dis- count terms without waiting for the officially accepted. A strong fight on the lowered discounts is predicted at the hearings on the various codes to ‘be codes incorporating these changes, it was said. [ have brought myself by long medi- tation to the conviction that a human being with a settled purpose must accomplish it, and that nothing can resist a will stake even fulfillment—Dis- which will existence upon its raeli. 6 MUTUAL FIRE INSURANCE Don’t Take a Chance—Inspect Your Property To-day The greatest fire hazards during cold weather are in the dwelling. Before the cold weather set in furnaces, heating stoves, cook stoves, stovepipes and chimneys were carefully looked over and made safe for the winter. Sinice that time these have been put to a se- vere test and cold weather is still with us. Defects and fire dangers develop because of constant use. The occupants of the home too often take is for granted that everything is all right without investigation, Don’t neglect this. It ts time to make an- other inspection. Unless you do defects which you do not know exist, may burn your home before spring-time and mild weather. Make another inspection to-day. Don’t fill the stove and leave your home or go to bed unless the front draft is closed, the side door propped shut with an iron bar. See that there is a fireproof board under your stove to catch any sparks which may come from the stove and be sure that no cloths or rags are Check up on your chimney and openings. wiping stove or pipes. clothing, hung near the Be careful of joints between stove- pipes and flues, and use thimbles. If a stovep:pe is taken down to be cleaned, be sure that it is replaced and safely plastered in position. After removng a stovepipe from a chimney, close the opening with a metal flue stop; if the flue connection is left open fire may communicate, and if it is closed by being stpffed full of rags or paper the chances are that it will communicate. Smoke and stovepipes should be fre- quently inspected to make sure that they are in good condition, substan- tially supported in place, and safely away from woodwork and other com- bustible material. Rusted pipes should be replaced at once. Stovepipes should never pass through combustible partitions unless protected by a galvanized iron thimble, at least twelve inches larger in diam- eter than the pipe. Thimbles should have double walls with ventilation through the air spaces. Chimney fires and fires due to defec- tive chimneys are among the easiest kinds of fires to stop before they start. Fires in the chimney proper are due to dirty chimmeys and can be prevented by the simple expedient of regular amd thorough cleaning. Fires which ignite the dwelling because the chimney is defective can be prevented by strict attention to construction details. ——__>~-<.___ Criminal Firebugs Old standards of rigid honesty, says the Omaha World-Herald, must have slipped a good deal when the deputy state fire marshal of Nebraska, L. J. Butcher, gives it as his carefully con- sidered conclusion that 50 per cent. of the fire losses: in Nebraska during the past year have been initentional. The penalties for the crime of arson are severe, but convictiom is not easy. Yet widespread scorn and contempt must be called down upon the head of gain dishonest the cheater who, to SAB oS a rt PT MICHIGAN dollars, will deliberately set fire to his house or his business, hoping to col- lect damages from the insurance com- pany. Such a man is a public enemy of the first order. If his crime meant only the defrauding of the insurance company it would be bad enogh, for he is increasing the financial burden upon every honest man who pays a fire insurance premium. The horror of arson is that every fire means the risking of life as well as property. For in combating even small blazes firemven expose themselves to the risk of disability and death: and no man’s life should be imperiled in a dishonest cause. Yet incendiary fires, for the purpose of collecting insurance, have become 3oard of lire Underwriters js proposing a delay so common that the National of sixty days after proof of Joss, be- fore the payment of fire insurance claims. Such a delay would be, admit- tedly, a severe hardship upon. the hon- est person who has suffered a fire loss. It is advocated only as a measure that would tend to lessen arson, by making it more difficult to reap the profits of arson. <-->. —_- Fire Protection For the Farmer The farmer is the greatest propor- tionate sufferer from fire. In other words, the annual farm fire waste is greater in comparison to property val- ues than the urban loss. This may have been unavoidable a few years ago, Farms were far apart, roads poor, communication facilities slow and undependable. But to-day a different situation obtains. Good roads make it possible to go from the near- est town to the average farm in a very short The telephone affords instant contact with the outside world. not come down is that the bulk of space of time. The reason farm fire foss has farmers have taken insufficient interest in building up fire fighting organiza- tions. A few sitates have shown hiow this can be done at a reasonable cost. A first-class standard engine is situated at a central point, where it can serve a wide number of farms in the sur- rounding area. The department is headed by a qualified fire marshal who builds up a volunteer organization, The cost to the state or the community or the farmer is nothing in comparison to the protection furnished. Such organi- zations have saved hundreds of dollars worth of farm property which would otherwise have been destroyed. Anyone who has lived in farming sections knows the tragedy of fire that destroys buildings, livestock, crops and lives and raises taxes and insuranice The solution is the central fire well equipped and scien- tifically developed. —_-2___ School Fire Hazards County superintendents in all ninety- three Nebraska counties have been re- quested by State Fire Marshal Butcher to submit lists of names and addresses of all rural school instruc- tors so that information can be ob- tained on the fire hazards in Nebraska rural schools. Rural school instructors, Butcher said, will be asked to submit reports showing the nature of con- rates. department, 7 TRADESMAN struction, manner of heating, fire pre- vention equipment and fire prevention instruction used in each school, —_+--____ A Business Man’s Philosophy It has been observed that an army can regain lost ground faster and easier than it can push on to a new goal. This fact offers hope and inspiration to those who wonder how long it will take this country to regain the ground lost since 1929, I think the prediction can safely be made that we will not only achieve the records that were marked up in that year, but that we will do it in less time than many of us now deem possible. Any venture into new and unknown territory makes us nervous, but when we are on familiar ground we are sure September 6, 1933 and courageous. We are not cowed by a sense of possible defeat, by a feel- ing that we do not know our way, or by a fear that we are over our depth. “We have been here before,” we tell ourselves. Nobody, who has once made $50 a week or $50,000 a year is fearful that he is incompetent to earn such a salary again. As prosperity returns, every one aims to get back to his old pay schedule. It is a safe bet that the majority will. It is also a safe bet that this nation will equal and surpass all its past rec- ords within this decade. William Feather. ——_.--2>___ Strikes should be struck out of re- covery. OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying No interruption in dividend payments to policy holders since organization Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, Secretary-Treasurer FIRE ance—and don’t neglect it! protection is constant protection! 444 PINE ST. ~~ “‘Choosey’’ Fire, like Death, is feared chiefly because it can descend so suddenly, without regard for persons or plans. scorched shingle for twenty-five years—and then, without warning, be burned to the ground in a couple hours. Your only protection is insur- Our records show a pitiable number of cases where fires have been reported a few days after a lapse of insur- ance—too late to benefit from past FINNISH MUTUAL FIRE INSURANCE CO, is not Your house may escape even a years’ payments, The only sure CALUMET ™ GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE CO. A LEGAL RESERVE MUTUAL COMPANY 23 YEARS OF DIVIDENDS TO POLICYHOLDERS Affliated with THE MICHIGAN RETAIL DRY GOODS ASSOCIATION 320 Houseman Bldg., Grand Rapids, Mich. September 6, 1933 IN THE REALM OF RASCALITY Questionable Schemes Which Are Under Suspicion Claims featured by the Grier-Suther- land Co., 563 E. Larned, in their recent “Wholesale Liquidation” afford an outstanding example of abuses in com- parative Inaccur- Detroit setter Business Bureau shopping were reported to the company, which re- fused to publish correction. price advertising. acies uncovered through the The following advertised items were purchased by the Bureau: “Beryrcraft Paint--all regular colors —$3.75 Reg.—Gal. $1.95.” “$14 Reflector Lamps — All Seautiful silk 3. with shades—$5.25. $3.75 Golf Bags, $1.25.” “$3.50 Brief Case, $1.95.” “$1.70 Fruit Juice Extractor, 85c.” “$18 Golf Bags—Genuine Leather— $6.95.” $10 Genuine Leather Carryall, $3.” Subsequent investigation by the Bu- reau indicated that the claimed com- paratives were exaggerated in. every instance. The so-called “$3.75” Berry- craft paint was found selling regularly in other stores at $2.80 and all colors were not available, as advertised. The “$14” Reflector Iamp was found to have been offered to local retailers at $2.50 and the shade proved to be rayon rather than silk. Needless to say, lamps wholesaling at $2.50 are not usually sold to the public at $14. And it is equally obvious that $5.25, the actual selling price, does not justify the “Less than Wholesale” claims featured in the Grier-Sutherland advertising. The “$3.75” golf bag was readily duplicated in quality at from $1.65 to $1.95, while the “$3.50” brief case was no better than others found selling regularly elsewhere at 1.95 to $2.50. Fruit juice extractors, similar in qual- ity to the “$1.70” extractor described by Grier-Sutherland were found re- tailing regularly at from $1 to $1.29, while both the “$18” golf bag and the “$10” carryall were found to be no better than other merchandise selling segularly for half or less than half the figures quoted. Exaggerated comparative prices are destructive to public confidence in all advertising and the Bureau is drafting a proposed ordinance, to be submitted to the Corporation Counsel at an early date, which should effectually check this type of misrepresentation. Close co-operation between the De- troit Better Business Bureau and the Classified departments of the newspa- pers has largely checked the sale of household goods by dealers as their own personal belongings or the sacri- ficed furnishings of some one forced to leave the city to care for an ailing aunt. Five “stuffed flat” operators have thus far been convicted upon com- plaint of the Bureau to the Prosecu- tor’s office. The latest, one “Bertha Williams” was convicted of obtaining money under false pretenses before Re- corder’s Court Judge W. McKay Skill- man. Warrant was issued, following com- plaint to the Bureau that “Bertha Wil- liams,” alias Mrs. Lendzion, alias Mrs. Lanson (who admitted operating a “stuffed: flat” in a restricted residential MICHIGAN district) had sold a cheap machine- made imported French or Belgian 9x12 rug as a genuine “Oriental.” This rug, which experts valued at a maximum of $27.50, was described to the victim as having cost $285 six months ago, and being offered for sale only because the vendor was “breaking up her home.” This is the typical “gag” employed by the “stuffed flat” opera- tor in an attempt to dispose of shoddy merchandise at thighly inflated prices. Unlike genuine handknotted, pile Orientals, the rug in question was all cotton and the pile was readily plucked from any section—as Judge Skillman demonstrated. Bureau shopping has conclusively shown that most of the “bargains” offered by irresponsible and gyp resi- dential operators are exaggerated and that unfortunate buyers little chance of recovering their money when misrepresentation and fraud are discov- ered. Unlike the legitimate, established merchant, the “stuffed flat” dealer is here to-day and gone to-morrow aud those who seek his bargains should bear this in mind when buying. we ro] have The Federal Trade Commission has ordered George L. Walker, trading as Walker Medicine Co., to stop using the word “health” in the name of his product, “Walker’s Old Indian Health Tonic.” The Commission finds that Walker’s medicine “is not a general health restorative and that the use of the word ‘health’ without proper limi- tations in the name of said medicine or otherwise in connection therewith is unwarranted.” The Commission also orders Walker to cease representing the medicine as a remedy or cure for disease of the liver, kidney or bladder or for women’s diseases, pains in the neck, side, shoulder, back or blood diseases, laziness, tired feeling, colds, la grippe, rheumatism and others, hips, The Federal Trade Commission has signed ‘stipulations with manufacturers and dealers in cosmetics, imitation jewelry, ‘hosiery, men’s furnishings, and other articles, in which the latter have agreed to discontinue unfair trade practices. Names are not listed, as is customary in these cases, but the facts in each instance are made known as follows: A corporation manufacturing cos- metics agrees to cease use on labels affixed to its product of the statement “a rich nourishing cream especially de- veloped to smooth away wrinkles and keep the skim young and flexible,” or any other statement which would have the capacity to deceive purchasers into believing that the product, when ap- plied externally, will nourish the skin or keep away or eradicate lines and wrinkles and keep the skin young, when such js not the fact. An individual selling beauty prepa- rations will no longer use the word “laboratories” as part of her name, or in advertising, so as to mislead buyers into the belief that she own, operates, or controls a laboratory wherein the products she sells are made or com- pounded. The words “Federal Certified’? will no longer be used by a corporation manufacturing bath curtains, window draperies and novelty accessories, in TRADESMAN any way which would deceive purchas- ers into believing its product has been “certified” or endorsed by the United States Government or by any depart- ment, bureau or officer thereof, A corporation manufacturing cutlery agrees to cease use of the word “Eng- lish” as a trade name or brand for products not manufactured in England, and from use of the word “English” in any way which would mislead purchas- ers into the belief that its products are manufactured in England, when this is not true. A corporation selling a variety of merchandise, including imitation pearls, will stop word “Pearl” connection with other words so as to imply that its products are made in whole or in part of pearls when such is not the fact: and from use of the word “Pearl” in any way which would deceive buyers into believing its using the either alone or in products are made in whole or in part of genuine or natural pealrs, when such is not true. A corporation manufacturing hosiery agrees to discontinue use of the words “Pure Thread Silk Reinforced with Rayon” or the words “Pure Thread Silk Reinforced with Art Silk” as a brand or label for its hosiery, or as descriptive of a product not composed in substantial part of silk. It alo agrees to cease use of the word “Silk” either independently or in connection with the word “Art” as descriptive of its hosiery so as to imply its product is composed in substantial part of silk, when such is not the fact. If its hosiery is composed in substantial part of silk and the word “Silk” is used as decrip- tive thereof, the word “Silk” shall be accompanied by other words in type equally as conspicuous so as to indi- cate clearly that the hosiery is not composed wholly of silk but of mate- rials other than silk. The company fur- ther agrees to stop use of the words “Art Silk“ to describe a product not composed of silk or to represent a product simulating silk in appearance or texture. A corporation manufacturing soaps will no longer use the words “Soaps of the British Empire” or a pictorial representation simulating in appearance the Royal Coat of Arms of the British Empire, or any other words or pic- torial representation as a brand or label for its products which would deceive buyers into believing its products are made in the British Empire and im- ported into the United States. A corporation manufacturing hosiery will cease use of the words “Pure Thread Silk Reinforced with Art Silk” as a label for its product, and will no longer use the word “Silk” either inde- pendently or in conjunction with the word “Art” as descriptive of its hosiery so as to imply the hosiery is composed of silk, when this is not true. If the hosiery is composed in substantial por- tion of silk and the word “Silk” is used as descriptive thereof, the word “Silk” shall be accompanied by some other word printed in type equally as con- spicuous so as to indicate clearly that the hosiery is not composed wholly of silk, but in part of a material or mate- rials other than silk. An individual selling men’s furnish- ing goods, including shirts, underwear and neckwear, by mail order, agrees to 7 ether independently or in connection with cease use of the word “Mills” other words asa part of the trade name under which the carries on business; and from use of the word “Mills” in any way which would deceive pur- chasers into believing he owns, con- trols or operates a factory wherein the products sold by shim are manufac- tured, when such is not the fact. He also agrees to stop use of the word “Free” in any way which would mis- lead buyers into the belief the products referred to are given free, or that their cost is not included in the price paid by the purchaser for other products. An individual selling paints agrees to cease use of the statement “ 3uy your paint direct and save middlemen’s profits” so as to imply or which would have the tendency to deceive buyers imto believing he owns, operates and controls a plant or factory wherein is manufactured the paint sold and dis- tributed by him, when such is not the fact. A corporation bottling medicated drinking water agrees to stop pub- lishing, distributing and circulating any advertisements consisting of al- leged letters from users of its prod- uct containing statements that the writers thereof have been cured by the use of its product of any serious or chronic ailment; and from the circu- lation of advertising matter which con- tains representations claiming for the water curative or medicinal properties greater than those usually found in drinking water or non-stimulating beverages, Store Advertising Experts in NRA Drive A committee of leading retail adver- tising executives has been appointed to prepare plans covering the role which retailers can play in the NRA con- W. Spaeth, mgr. of the sales promotion division of the National Retail Dry Goods Asso- ciation. Careful study will be given by the group to determine the most effec- tive promotional approach to the ob- jective of increased consumer buying sought by the NRA committee has already started to func- tion and will meet again in the next few days to activities. sumer campaign, says F. officials. The shape post-labor day Heavy Underwear Prices Raised With one of the leading manufac- turers of heavyweight cotton ribbed underwear issuing new prices, the en- tire market is expected to be quoting on goods by the end of the week. The twelve-pound union suit is priced at $7.25 per dozen for the substandard $7.50 for the standard and $7.87'4 for the branded styles. The 14 and 16 pound numbers were put at styles, 62'4 cents and $1.35 per dozen higher respectively for each range. The trade expects these prices to be advanced later in the season. The last quotation on a 12-pound substandard union suit was $4. When a man is guided by reason and the rights of others—not simply what he desires to do, but what he ought to do—then the man will make friends, and these friends are bound to help him. 8 SPRING PRICES A PROBLEM The delay in the approval of codes the huge amount of forward buying of goods at low prices make it evident that con- for many industries and sumers will not feel the full impact of higher prices until Spring. There have been fairly sharp advances for the com- ing Fall season, but retail stores will be able to average on merchandise to some extent so that the price rise can be applied gradually. However, the development causing thoughtful executives the most concern is the further sharp increases sched- uled on Spring goods. It is not unrea- sonable to expect from present devel- opments that prices on Spring mer- chandise will be from 70 to 100 per cent higher than those prevailing dur- ing the this Every handler of a product from the raw-material producer down to the re- early months of year. tailer is experiencing increased costs under NRA. And the unfortunate part is that these costs are pyramided as they pass through the various process- ing and distributing units. Coming down to the retail stores, they are reported planning to increase mark- ups in order to care for their higher expenses. The outgrowth of these skyrocket- ing prices, as some executives see if, will be further large scale, as workers strike for higher labor troubles on a wages to take care of the increased cost of living. But a wage increase means an addition to operating costs, thus creating a vicious circle. Of course, it is to be hoped that a suffi- ciently large demand will appear from the unemployed regaining jobs to in- crease production sharply and thus cut costs somewhat, consequently holding down prices. But the problem is a seri- ous one and demands major considera- tion from business executives. UNWANTED BOYS Many young men and boys need no argument from them that these are difficult and dis- couraging times in which to find a job. statistics to convince The promises implied in their educa- tion have been disappointed and the theory that youth will be served will not fit the These youngsters may even feel that the pro- gram of NRA is none too friendly to- ward them, though they that its beneficial effects will reach them. The predicament of young workers is set forth in figures compiled by the Association for Improving the Condi- tion of the Poor, which has made a survey of employment in nearly five thousand living in different sections of the country. It is reported facts in the case. hope finally may families that the percentage of idleness is great- est for both sexes among persons un- der twenty years of age, classified 2s gainful workers. Nine per cent. of the unemployed are young persons who have had no work since they left school, But other statistics show another aspect of the situation. A majority of those in employment represent the sole support of their families. It must be considered desirable, therefore, that whatever work is available should be MICHIGAN done by men, rather than boys, though the discrimination against youth is one of the most painful effects of the de- pression. Employers, in general, are giving first consideration to men with OI1Vine families to support when it is found necessary to decrease or increase pay rolls. There are many exceptions, but these humane considerations do affect the employment figures. as is partly proved by the large number of boys who have no jobs. INDUSTRY ENTERS FALL Industry and business will enter the Fall season this week in what is prob- ably the most confused state of mind Whether it will provide a complete collapse of the most experienced in years. astonishing upturn in the country’s history or whether the gains already made will be consolidated and the drive to normal business accelerated are the questions worrying business men. Last week provided little in the way of new developments to answer these On the unfavorable, as questions. whole, they were somewhat they indi- cated that the seasonal slump had been New than sroduction, ] deepened. orders, more actual showed a decline. The steel, lumber and automobile in- dustries found demand falling away sharply. Car loadings and_ electric power output were lower, while cot- ton forwardings fell below those of a for the months. As a result, the weekly index year ago first time in many of business activity dropped back more than four points, to a level some fifteen points below the year’s high mark. Business in general is looking to the next thirty days to test the efficiency of the administration measures. A tre- mendous volume of goods has been manufactured and sold to distributors, On the other hand, 2,000,000 workers have re- and prices have skyrocketed. turned to their jobs, as estimated by General Johnson; lower-bracket wages have been advanced and the psychol- ogy of the people is cheerful. There also remains the fact that the huge public works program is sched- uled to get under way later in the year and that repeal of prohibition will re- store a large industry, thereby provid- ing further employment. BUY NOW CAMPAIGN COMING In recognition of the compelling ne- cessity of sustaining the momentum which trade has thus far achieved, it is likely that a strong national campaign to spur consumer buying will be launched in the near future under NRA auspices. The critical stage of the whole movement is now being ap- proached, and consumer support must be enlisted on a huge scale to provide the base for the wage and production structure which is being built up. In retail circles reluctance has again bobbed up to designating the drive a Objection has been voiced to the use of the words, owing to the feeling that they imply “buy-now” movement. a selfish appeal on the part of the stores. Study is being given to the de- velopment of what is hoped will be a better slogan. Yet, whether called so or not, the drive cannot be other than a “buy- TRADESMAN The appeal may be suggested during the evident that any pro- to stir the consumer now” campaign. indirect as But it is gram effectively must carry conviction that he has a direct personal stake in recovery, and moreover that he will benefit by buy- was week. ing now. A committee of executives is shaping its plans, and retail advertising whether under “buy-now” or any other name the full force of store publicity should be trained on this fundamentai NRA objective. DRY GOODS CONDITIONS From the standpoint of sales in- creases over 1932, local retail trade during the week made an excellent showing. Gains of 15 per cent. or more over the corresponding daily volume figures of a year ago were noted by a number of leading stores here. Reports from out-of-town retailers also told of sharp increases. Gains in home wares, furniture and kindred lines were espe- marked, with sales of coats, school apparel and fur garments also cially doing well. The improvement in volume during the last half of the month caused a re- vision upward of the estimate on Aug- ust department store trade. The in- crease over a year ago is now placed at about 8 per cent, the best compara- tive showing in three years. Now that labor day is over the new conditions which will affect retailing for some time to come will be more fully oper ative. The current sales gain is felt to be a happy augury of progressive im- provement as the Fall season gets un- der way. Improving purchasing power and strong promotional efforts are fac- tors favorable to distribution. By the end of this month a fairly well based idead will be had of consumer reaction to higher prices. Pressure for deliveries on old orders rather than a sharp increase in new business feature the major wholesale markets this week. pe reermeneteasicel cece, A CODE FOR HENS No one who has watched a hen cross the road in front of an advancing auto- mobile will be surprised to learn that cnce more she has managed to do the wrong thing. There is a surplus of eggs. To be sure, the hen has only been doing her duty; but duty for the hen means anxiety for the farm adjustment administration. The cold-storage sup- ply of eggs is reported to be 40 or 50 per cent. greater than it was last year. Unless the Farm Administration acts, this surplus is likely to become an- other thing that somebody will have to “take on the chin”—in more ways than one. So why not have a code for hens? They should have shorter working hours. The artificial lighting systems, by which crafty poultry men have rob- bed them of their rest, should be abol- ished. Cackling could be depended upon to reveal any “chiseling,” ene AN OIL-DIVINING ROD The reported discovery of Russian scientists of a divining rod which de- tects the presence of oil in the earth may seem unfortunately timed just now when the American oil industry is 1933 September 6, being regulated. The instrument de tects the minute quantities of which rise close to the surface of the gas ground in the vicinity of an oil pocket, This new device represents a curious parallel to the hazel wand with which the rural “well witcher” advised farm- ers where to dig for water. But appar- ently there is nothing to correspond with the ‘“witcher’s” mystic practice of tossing a silver dollar into the air and letting the number of turns ij made indicate the depth in feet at which water would be found. The new divining rod should prove an extremely useful device not only :n locat.ng new wells but also in deter- mining the extent of subterranean oil Under the old system only one produced oil. pools. Yet these cost as much as the ones well in ten “dry holes” that proved productive. If it turns ont to be trustworthy, the invention should make possible great economies for the oil industry. ee eee TOO MANY BULBS While America’s adjustment of out- put to demand goes on, in cotton paten. hog lot and wheat field, the rest of the world is not without its parallel prob- Holland offers the latest. in- Dutch bulbs, for generations the finest parent stock for tulips, hya- cinths and narcissus, have become a drug on the market. To bolster the prices, an “adjustment committee” was put to work, and it has decreed a “bulb-destruction week,” which is now lems. stance. in progress. Thousands of bulbs are being piled up to rot or otherwise je Such incidents are tacular. The world was shocked when Brazil began were jeers when it was first suggested destroyed. spec- burning coffee. There that cotton be plowed under. But thes actions are only commercial practice carried to the extreme. The building which can no longer attract agine enough tenants to pay its way is torn down to make a parking yard. The peach crop for which there is no mar- ket is allowed to rot in the orchard. Such things have been happening for vears, ee A WEIGHTY PROBLEM Announcement by the Public Healt Service that a large waistline is an en- emy to the health of middle-aged men will not be relished by the persons to whom it obviously applies, They know it will invite advice instead of sym- pathy. At least by inference, the Health Service announcement takes the posi- tion that the fat man is more to be pitied than ridiculed. But that is not the way the public looks at it. Strangely enough, the oversized waistline repels Sympathy instead of attracting it. The Prosperous paunch is a standing invita- tion to poking. The smiles with which men of abundant proportions greet jests about their persons are the resu't of long experience in repelling ridicule. Necessity and not nature is responsibie for the fat man’s reputed good humor. The Public Health Service will never win the plaudits of the portly merely by offering advice. But by arranging to make chairs more substantial and theatre seats wider it could usher ‘n a new deal for the fat of the land. September 6, 193 MICHIGAN TRADESMAN 9 OUT AROUND Things Seen and Heard on a Week End Trip Muskegon has at least one historical heritage which she should cherish with great veneration. I refer to the grave of Jonathan Walker, the “Man with the Branded Hand.” the sturdy old patriot and humani- The remains of tarian first found a resting place on the point of land which juts: out into Mona Lake on the North side, a few feet East of the bridge which takes the driver over the channel to Lake Harbor. In 1878 the remains removed to the leading cemetery in Muskegon and reinterred with appro- priate ceremony under the leadership were of Hon. Henry H. Holt, who was once Lieutenant Governor of Michigan. The monument erected in memory of the hero was paid for by Parker Pillsbury, of Vermont. who was the donor of the shaft. He came to Muskegon on the occasion of the dedication and deliv- ered the memorial address. Many years later the owner of the lot on which the cemetery burial was made request- ed the removal of the remains and they and the monument were given a more appropriate location near the entrance to the cemetery. I think Landlord Swett will pardon the suggestion, but if I were in com- mand of his beautiful hotel I think | would obtain a portrait of the world- famous hero, a photo of the monument and a reproduction of the poem by Whittier—which Walker for- ever among the immortals—and have placed them framed together and hung in a conspicuous place in the lobby of the Occidental. at the hotel in a hundred knows that one of the most heroic men of the nineteenth century—made doubly so by the pen of the Quaker poet—has found a final resting place in Muske- gon. I believe that many guests at the Occidental would be glad to learn of this situation and would stay over a day or a few hours at least to pay their respects to one of the most fam- I do not think one guest ous men in the history of the cause which resulted in conferring freedom to the Negro race. The average landlord does not take which involve money in kindly to suggestions the expenditure of good times like these, but Mr. Swett has never turned a deaf ear to any sugges- tion I have made in the past concern- ing methods which would add to the comfort or attractiveness of his model hotel. When I mentioned this matter to him at his romantic home on the channel between Lake Michigan and Mona Lake the other evening, he im- mediately made a mental notation of my remark and said he would give it due consideration. Speaking of suburban homes, I have never seen one which appeals to me as much as the Swett mansion. There is a notation at the entrance to the estate, inviting strangers to stay out, but after patronizing the Occidental Hotel for under the Swett twenty-four years management I felt disposed to ignore the warning and break in on the priv- acy of Mr. Swett and his charming family. Now I have a standing invita- tion to “come again,’ which I shall surely avail myself of during daylight, so I can more accurately absorb the beauties of the home and its remark- able surroundings. Considering the business depression and the many uses Muskegon, county and city, have for money these days, they have done remarkably well in the One of thoroughfares construction of cement roads. the most serviceable thus created is the extension of the pavement on Getty street from Broad- way (Muskegon Heights) to U.S.-31. In approaching the Heights from the South on U.S.-31 a turn to Getty street enables the traveler to proceed directly to Jackson street or Marquette ave- nue. Either thoroughfare leads directly to U.S.-31 on Ottawa street. This en- ables the traveler who happens to be in a hurry to reach any point North of Muskegon without being compelled frequent stops in going through Muskegon Heights and Mus- kegon in response to traffic signals. I do not know where our Muskegon friends find the money to undertake to make all these improvements, but they evi- dently do find it—and make good use ot it. I am told that the Alabama is play- ing to the biggest business she has ever experienced since she was constructed a quarter of a century ago. mighty good boat and good luck which has come to her un- der the new management. When I recall the sturdy old navigator—Cap- She is a deserves the tain Rossman, who was Commodore of the Goodrich fleet for years—and the care and thoroughness which he put into the construction of this ship. I cannot help thinking of the record his creation has made in staying on top of water so long without a serious mishap. My first acquaintance with Captain Rossman was at Sleeping Bear Point miore than fifty years ago. As first assistant to the receiver of the North- ern Michigan Transportation Co., he had charge of the fuel supply of the fleet of the twenty-nine wood burning propellors engaged in the grain carry- ing trade between Chicago and On- densburg, one of the terminals of the Vermont Central Railroad. The fail- ure of the railroad which owned the water transportation system forced the latter into bankruptcy also. I think the last vessel of this fleet—the Ver- non—was burned off Charlevoix about forty years ago. It took with it to the bottom of the lake a friend of mine, Fred Burke, whom I had met while he was in the employ of Captain Rossman at Glen Arbor. He was clerk on the Vernon when she went down. Captain Rossman had one obsession which he never consented to deviate from—he never sailed a boat without a mast. He said a sail saved coal, steadied the ship in rough weather and Saying much. The in time of disaster enabled the navi- gator to keep his ship off the rocks. He pointed to his own experience to sustain this position. The old Mich- igan, which foundered off Grand Ha- ven about sixty years ago, could have kept away from shore if she had been equipped with a sail. From that time on Captain Rossman had his say in the construction of each new ship added to the Goodrich fleet. The Alpena was lost in an October storm about fifty- five years ago, but she probably owed her doom to being struck by lightning in midlake. l'ifty years ago, when Captain Ross- man was captain of the old Menominee and resided at Grand Haven, he de- lighted to relate a story on one of his lady passengers. who came to him in great distress just before the time the ship was expected to sail with the re- mark: “Captain, I just know I am going to be sick. I am not a good sailor.” “Never mind,” replied the suave old navigator. “Go to your stateroom, undress and go to sleep. You will wake up in Chicago in the morning and never know anything has happened.” Captain cautious master who never took any unnecessary risks. He never permitted his ship to leave port when he thought there was going to be a bad storm. The Menominee laid all night at her dock in Grand Haven that night. Not knowing that the ship had not gone out to face the storm, the lady supposed she was in Chicago. Going up to Cap- tain Rossman, she met him with a happy smile and the remark: “It was just as you said, Captain, I never was sick a minute.” Rossman was a Edward Frick, who has lived in a beautiful home on the lake shore, near Douglas, since his retirement from the Judson Grocer Co., as buyer and assistant manager, has decided to spend the winter in Grand Rapids, so Mrs. Frick can be in closer contact with her oculist. Mr. Frick, who was in poor health for some years, is now a well man, capable of enjoying the good things of this earth many years longer. Considering the drought, this has been a remarkable season for canta- loupes, of which I am very fond. I began with this year’s crop when we received the first shipment from Cal- ifornia, then Arizona, then Colorado. then Indiana and_ finally Michigan. I did not meet up with a poor melon until IT began buying those raised by farmers living near Grand Rapids. The 3enton Harbors were the finest this year I have ever known—and that is growers in that vicinity appear to have produced re- markable results by careful and_per- sistent experimentation over a long period of years. I do not think any farmer has a right to offer melons for sale unless he is an expert in the pro- duction of this delectable fruit. A Fennville fruit grower informs me that last year the fruit growers trib- utary to that market shipped 100 car- loads of pears. This year they expect their shipments will not exceed ten carloads. Harry M. Royal, of Shelby, one of the best posted men on fruit condi- tions in Western Michigan, writes me that Oceana county will have no mar- ketable peaches this year. The “three Browns” of the Century Iurniture Co. (Grand Rapids) have drawn no salary from their organiza- tion for three years. They have made this sacrilice voluntarily in order that the wages of their employes may be continued on a living basis. If there is a parallel to this action in Michigan, I would like to know about it. The brown men are foremost among the outstanding furniture manufacturers of the world. The Michigan Supreme Court. last week affirmed with some modifications the decision recently rendered by Judge Willis B. Perkins- in the case of the Michigan Trust Company foreclosure action against the Cody Hotel, Grand Rapids. The case attracted wide at- tention, Perkins Judge holding that the trust company must bid in the property at the amount of the mort- gage, rather than at a lower price, plus a deficiency judgment. The outcome of this litigation is likely to cause much consternation on the part of trust com- panies and insurance companies which make large loans on real estate and buildings. “Organized labor's co-operation with the Industrial Recovery act,” says In- dustry and Labor, “is just about as sincere and beneficial to industry and labor as its co-operation with the gov- ernment during the kaiser’s war when it agitated, called and conducted fifteen hundred strikes—most of them in plants where government orders for munitions, supplies, clothing, and food were being feverishly rushed out for the relief of American soldiers isolated in a foreign land and millions of confronted with a powerful enemy.” The maple tree, the leaf of which is the national emblem of Canada, is not only a notably fine ornamental tree, but also has a unique monetary value apart from its value as lumber: for the production of maple syrup and maple sugar in Canada this year was 1,262,315 gallons of syrup, valued at $1,559,628 and 5,785,130 pounds of su- gar with a value of $499.713. the com- bined value being $2,059,341. Most of the maple syrup and maple sugar pro- duced in Canada comes from the Prov- ince of Quebec, with Ontario in second place. Small quantities are produced in Nova New. Brunswick. These products are derived from mil- Scotia and lions of maple trees, which are tapped in the month of March each year. Both maple syrup and maple sugar find a ready market due to their high quality. No adulteration of them is permitted under Canadian Government law. The chief demand is for household use and there is a large market among makers (Continued on page 23) 10 ___ FINANCIAL Inflation Obtained Through Slam- ming Our Currency Comfort is being derived by many people because of the recent assurances of high Administration officials that they are not considering currency in- flation. some reason these are taken to mean that hence forth the Government is going to follow sound financial policies and that the Presi- dent will not use the inflationary pow- ers conferred upon him by the Thomas Such a conclusion is un- All the evidence that we a continuation of an For amendment. warranted. have points to inflationary program. ; Confusion over the outlook is a re- sult of limiting the term inflation to the running of the Government print- ing presses. In certain countries, not- ably those where most of the business is transacted by means of currency, it is true that any real inflation almost certainly would have to be injected through an increase in the volume of paper money. In this country, however, the situation js very different. In this country the use of bank de- posits rather than currency is the im- portant thing. Under reasonably nor- mal circumstances we use checks in over 90 per cent. of the volume of business. Currency expansion, accord- ingly, from the point of view of infla- tion, is of secondary significance. It could be made into a dominant factor, of course, through the Government's starting the printing presses, but it is a grave error to think that so long as there is no increase in the volume of currency the country is not being sub- jected to inflationary policies, As a matter of fact, President Roose- velt entered upon an inflationary pro- gram almost immediately upon taking office. From that time on there has been no let-down. As pointed out re- peatedly, every time there has been a weakening of the inflationary psychol- ogy a new attack has been made by the Administration upon our currency. This has been just as truly inflationary and has had the same results as would a Start of the printing press in a coun- try which transacts its business with currency. This inflationary program of the Roosevelt Administration has been to undermine confidence in the stability of our currency and convince the pub- lic that dollars which it holds will suffer a deterioration in purchasing power through an increase in prices. The measurable evidence of the suc- cess of the program from an iniflation- ary point of view is the fact that our cunrency — thie currency of a creditor nation—is quoted at a 30 per cent. dis- count in the foreign exchange markets. The question, then, of whether we are to have a continuation of inflation is not at present concerned with the Government’s starting the printing presses. Even those who are most firmly convinced that ultimately we shall come to this step do not believe that it isa matter of immediate future. They recognize that for a country such as the United States, starting the print- ing presses would be the last point in an inflationary program. Further, that when and if this step is ever taken it MICHIGAN will be time for some one to give the American public the order, “Stand by Ralph West Robey. [Copyright, 1933] —_2--.___ A Business Man’s Philosophy “The best health rule of all, I be- lieve,” writes Dr. Logan Clendening, “can be derived from the philosophy man whose utterances, in all respects, I abominate — Friedrich Nietzsche, Somewhere the said, or is said to have said, ‘Live dangerously.’ “That seem to me as healthy a mode of life as could possibly be chosen. The one thing that life has taught me is that it should be lived to the full.” I have never before seen this point of view expressed by a physician, but it agrees with the observations I have made as a layman. Of the people I know, those who are most rarely sick are almost invariably those who travel at fastest clip. They eat heartily, stay up late, work hard. If they die it is because they refuse to go to bed long enough to cure a cold before it turns into pneumonia. Some one may retort that the fastest movers inherited iron constitutions, without which they could not stand the pace. The evidence does not bear this out. In any modern group, frail women can be found who are never ill, al- though they lead a life that would tax the strength of a longshoreman. Anyway, robust health isn’t the most important thing in life, according to Dr. Clendening. More important than health is the ability to do one’s job well. Next to that and still ahead of perfect health is the cultivation of such things as poise, grace, a good speaking voice and a sense of humor. In short, we should struggle to lift our- that class known as William Feather. —_~+-->____ Proceedings of the Grand Rapids Bankruptcy Court August 21, 1933. On this day the sched- ules, reference and adjudication in the matter of Everell S. Brower, bankrupt No. 5887, were received. The bankrupt is a furniture salesman of Grand Rapids, Michigan. The schedules show total as- sets Of $9,650.00, (of which $650.00 are claimed exempt, and total liabilities of $10,573.67, listing the following creditors: City Treasurer, = G Rs $1,759.70 City of East Grand, Township of for crash.’’ of the selves out of “bores.” G. R. and State of Mich.______ unknown Ravenswood Development Co., Se 3,641.63 Meyering Land Co., G R________ 2,815.22 ato Clink © Roo 4.25 Bennett Fuel & Ice Co, G R____ 30.25 Blakeslee Bros., G R____________ 50.00 Dr James Brotherhood, G R____ 9.00 Breen & Halladay, G R________ 180.26 Cit yof East Grand Rapids______ 2.50 Creston Transfer Co, G R________ 25.00 Dr Willard M Campbell, G R____ 4.00 Consumers Ice Co, G R________ 10.00 Chase Electric Co, G R__________ 8.00 ieee Dygert, Inc, GR... 7.50 Kberhard’s Foods, G R__________ 239.21 Ezinga Milk (Co, G R____________ 47.82 Edison Tailoring Co, G R________ 2.00 F F Wood Motor Co, G R______ 6.10 Mary J Ficild Co. GR. 26.50 Grand Rapids Press, G R________ 1.98 Grand Rapids Herald, G R______ 7.00 Herpolsheimers, G R__..___. 38.31 J C Herkner Jewelry Co, G R__ 3.00 George Hopp Florist, G R______ 6.00 Dr Harry H Luton, G R______. 3.90 Dr John H McRae, G R________ 10.00 John Ott Garage, Agnew________ 34.68 Old Kent Bank, G R______..._ 826.00 Paul Steketee & Sons, G R______ 308.35 Dr Ray Sexton, G R 44.00 Raevnswood Country Club, EGR 162.00 R Tatroe Tire Co, G eee 4.55 Mrs J BR Tavior, Flint ss 165.00 Wurzburg Dry Goods Co, G R__ 42.35 G R Gas Light Co, G R_..._._ 18.41 Consumers Power Co, G R______ 13.24 Mich Bell Telephone Co, G R____ 15.96 August 21, 1933. On this day the sched- ules, reference and adjudication in the matter of Walter E Wheeler, bankrupt No. 5386, were received. The bankrupt is a coach cleaner, ef Grand Rapids, TRADESMAN Michigan. The schedules. show | total assets of $300.00 (all of which are claimed exempt), and total liabilities of $7,337.70, listing the following creditors: City, County & State Taxes, G R $322.59 Mich. Conterence of the Evangelical Churn tay Ciy 5,406.67 Household Finance Corp, G R__ 119.00 G Rh Creamery Co, G KR 11.66 Godhellt Dairy © RB. 70.00 Bases Mucel Co, G Re 28.05 Cormeen se © Be 2.10 Tiefenthal’s Grocery, G R______ 23.53 Dr John Pedden, G R..__. - 54.00 Gi truss Co fg 4.00 Burton Heights Branch G R Nat'l meee Ge Ro 135.00 Mich Bell Telephone Co, G R__ 10.25 Mike Slayman, G R_.._..__.. 45.00 Dr Spencer, Scottville__._______ 35.00 Or Harold (rane, G RR 310.00 Dr Alfred Dean, G R____._____ 16.00 © sae tsent Co. G RB. Alice Smith Norris, G R__-_____ 5 Spears Inamber Co, G R...._ 25.53 & Bewiey, G Boe 45.00 . © Seprine, GR 19.00 Reger Wakes, G El 300.00 gonn Bozema, GR. 5.00 Mrs Knighter, Byron Cester____ 12.00 Seiperta, Grocery, G KR 30.71 Woodka Bros, G Rk... 2.67 Frank Doran, G RR... 44.95 Dewey Van Belkin, G R________ 22.75 ? DPD Carve G fe 22.50 Herman Huberts, G R__._______ 22.50 Spikerman’s Grocery, G R______ 2a.00 Engle’s Lumber Co, G@ R________ 9.00 George Breen Fuel Co, G R_____- 11.00 Dr John © Marsh, G H.. 5.UU 3 ideings Co, G Ro. "10.25 Ezinga’s Creamery, G R-________ 15.00 Beverly Creamery Co, G R______ 14.00 August 21, 1938. On this day the shced- ules, reference and adjudication in the matter of Albin B. Pfister, bankrupt No. 0385, were received. The bankrupt is a mechanic of South Haven, Mich. The schedules show total assets of $6,125.0U, (of which $2,000.00 are claimed exempt), and total liabilities of $9,868.54. listing the following creditors: Frank and Kose Szarkowski, polth Maven 200 $2,310.70 Charles M Weber, Chicago______ 4,240.00 frank H Chaddock, $ H______ Sau.UU Iida EK Hennig, Chicago__________ bUU.UU +rank and Rose Szarkowski, S H 2,160.10 EC Cogehal S Ho ZU0/.14 August 21, 1933. On this day the sched- ules, reterence and adjudication in the matter of John Bb. Kyan, bankrupt wo. 5338, Were received. ‘‘he bankrupt is a salesman and broker, oi Muskegon, Michigan, ‘Ine schedules show total assets Of $100.00 (all of which are Claimeu exempt), and total liabilities of $143,- 450.69, listing the following creditors: Citizens ‘Lrust and savings Bank, Cuicace 36,500.00 Martin C Henneily, Chicago____ Lovu.ud Louis A Cohn, Chicago______ nome $900.00 J H Wilson, Cnicago________- 3,500.00 Calumet Retining Co, Chicago__ 2,000.00 bred G Clark Co, Chicago______ 2,500.00 Harry Berger & Co, Chicago____ 630.00 Max achs, Chicago_...__._______ 400.00 W EE Brown, Vuisa 30,000.00 44 W Baxter, Tulsa 9,000.00 ‘thoms D Brennan, ‘Tulsa________ , 200.00 George R Ventries, Tulsa________ 300.00 A K Tearney, Chicago__._____ 100.00 LC Thomas, St Louis, Mo.______ 50.00 Sam W lass, Chicago________ 2,500.0U Rich J Penny, Chicago________ 330.00 C F Martin, Evanston_____.____ . 500.00 William C Johnson, Chicago__._. 100.00 2 is Heath, Tulsa 330.00 ‘Thomas P Merrill, Tulsa. __ 500.00 Mrs Evelyn Carroll, Beverly Hills, Collormin oo 2,500.00 William E Jagen, Cnicago______ 1,800.00 Henry Farthing, Waukegan_____ 350.00 Paul Weinberg, Chicago________ 1,800.00 A J Callaghan, Detroit... 150.00 Ernest L Hughes, Chicago______ 202.34 Ward C Pearl, Chicago__________ 100.00 Marshall Field &Co, Chicago_. 250.00 Fort Shelby Hotel, Detroit______ 500.00 Allen Sweet, Detroit___....____ 150.0u St Clar Hotel, Chicago... 210.00 John J Kerins, Dumright, Okla. 4350.00 a % Riloy, Puleg 75.00 Leona Apartments, Chicago____ 150.00 R C Beckman, Chicago 450.00 Marigold Garage, Chicago_______ 64.35 Gene Nufer, Ciicage 150.00 Hotel Muelbach, Kansas City____ 1,z0u.0u pesto Albpott, Seattle sUU.0U ames Anderson, Kansas Cit 1,000.00 Mayo Bé@others, Tulsa ____ : 2,500.00 George W. Snedden, Tulsa________ M P Kraffmiller, La Granbe tay W Schalk, Chicago. 50U.0U Huff & Cook, Chicago__________ 5,000.00 ¥ranklin J Newberger, Chicago10,000.cu Old Dutch Relning Co, Muskegon 704.00 Metropolitan Casualty Ins. Cog, Cine) a ee 250.00 George W Hall, Chicago________ 500.00 James K Ges Amalgamated Trust & Savings Bank, Chicago __.. 18,000.00 August 8, 1933. On this day the sched- ules, reference and adjudication in the matter of Herold W Hermance, bankrupt ‘No. 5368, were received. The bankrupt is the owner of Majestic Radio Shop, Muskegon, Michigan. The schedules show total assets of $43.70, and total lia- September 6, 1933 bliities of $3,008.63, listing the following creditors: City of Muskegon, Muskegon____$ 29.66 John A Arntz, Muskegon______ 250.00 Fred L Beerman, Muskegon____ 29.70 Grigsby Grunow Co, Detroit____ 2,034.54 Majestic Co-Operative Advertising Association, Chicago ___.____ 204.50 S M Mangleson, Muskegon______ 239.10 Mich Associated Telephone Co, Musweron 2 20.00 Muskegon Chronicle, MuskKegon__ 12.82 Muskegon Gas Co, Muskegon____ 11.00 Markle Cement and Coal Co, Muskegon oo 20.00 Reliable Tire Accessories Co, Muskeeon 2. 149.37 Shannon and Blanchard, Muskegon 2 8.00 In the matter of Ernest A Power, Bank- rupt No. 5382. The first meeting of cred- itors has been called for September 12, 1933, at 2 P. M. In the matter of Lawrence Mitchels, Bankrupt No. 5379. The first meeting of creditors has been called for September 12, 1933, at 10 A. M. In the matter of Olive Brittain, Bank- rupt No. 5378. The first meeting of cred- itors has been called for September 12, 1933, at 10 A. M. the matter of Albert VanDyke, Bankrupt No. 5376. The first meeting of creditors has been called for September 3, 1988, at 2 Pp Me In the matter Bankrupt No. 5341. creditors has been 8, 1933, at 11 A. M. In the matter of Bert Glupker, Bank- rupt No. 5365. The first meeting of cred- itors has been called for September s 1933, at 10 A. M. __in the matter of Martin Browneye, Bankrupt No. 53867. The first meeting of creditors has been called for September SB. 1933, at 10 A. M. in the matter of Herman A. Ahrens, Bankrupt No. 5358. The first meeting of creditors has been called for September i, 1933, at 2 P. mw. In the matter of Bankrupt No, 5361. of Esther M. Gentz, The first meeting of called for September Aubrey B. Brady, The first meeting of COMPLETE INVESTMENT SERVICE Roger Verseput & Co. Investment Bankers Brokers 813-816 Michigan Trust Bidg. Phone 8.1217 Analysis of any se- curity furnished up- on request. e J. H. Petter & Co. Investment Bankers 360 Michigan Trust Building Telephone 94417 3 West Michigan's oldest and largest bank solicits your account on the basis of sound poli- cles and many helpful services . . , OLD KENT BANK Downtown Offices 12 Community Offices September 6, 1933 MICHIGAN TRADESMAN 11 creditors has been called for September 7, 1393, at 2 P. M. In the matter of Young-Johnson Fur- niture Co., Bankrupt No. 5353. The first meeting of creditors has been called for September 7, 1933, at 10 A. M. to con- sider composition. In the matter of Chester H. Thomson, 3ankrupt No. 5331, first meeting of cred- itors was held August 18, 1933. Bank- rupt present and represented by Dilley & Dilley, Attys. Hilding & Baker, Attys., present for creditors. Bankrupt sworn and examined without reporter. Claims filed only. Fred G. Timmer, Grand Rap- ids, Michigan, trustee; bond $100. Meet- ing adjourned without date. in the matter of Arnold G. Lockerby, Bankrupt No. 5330, first meeting of cred- itors was held August 18, 1933. Bankrupt present and represented by Dilley & Dilley, Attys. No creditors present or represented. Bankrupt sworn and exam- ined without reporter, Claims filed only. Fred G. Timmer, Grand Rapids, Mich- gan, trustee; bond $100. Meeting ad- jJourned without date. Final meeting of creditors in the mat- ter of William C. Dennes, Bankrupt No. 4840, has been held, The trustee was Jpresent and represented by attorney; State of Michigan represented by Judson i, Richardson, Assistant Attorney Gen- eral, and the bankrupt was represented by Charles H. Farrell, Atty. Trustee’s final report and account was approved and allowed. Balance accounts receiv- able and interest in certain real estate sold at auction. Sale of trustee’s inter- est in certain real estate held open until title can be cleared, whereupon sale will be made and supplemental final distribu- ulon made. Bills of attorneys for bank- rupt and for trustee approved and al- lowed, Made order for payment of ad- ministration expenses and preferred labor claim and 50% dividend on preferred tax claims; no dividend for general creditors. No objection to bankrupt’s discharge. Meeting adjourned without date. August 22, 1933. On this day the sched- ules, reference and adjudication in the matter of Mul-Sco- Lax Laboratories, Inc., bankrupt No, 5384, were received. The bankrupt is located at Kalamazoo, Mich- igan. The schedules show total assets of $7.801.12, and _ total liabilities of $9,962.37, listing the following creditors: Collector of Internal Revenue, Detroit Setrote e unknown Secretary, State of Mich., J Lansing oe ee unknown Treas, City of Kalamazoo, isAlamazog: = > 21.74 Myron A Barber, Petoskey______ 106.00 Cherry-Burrell Corp, Detroit__._. 411.25 Kalamazoo Publishing Co, Kal. 25.00 The Sandusky Republican-Tribune, mPandusiegs 6000 eo The Utica Sentinel, Utica________ Reporter Publishing Co, Iron River Gladwin County Record, Gladwin The Evening Star, Franklin, Ind Romeo Observer, Romeo_________ The Lapeer County Press, Lapeer The Berkley Review, Berkley____ The Durand Express, Durand____ Battertons West Side Drug Store, Greensburg, Ind nh > greg ss ae ~ pee ete 4.48 Greensburg Daily News, Greens- burg, fd unknown The Delta Reporter, Gladstone__ 14.10 The harlevoix Courier, Charlevoix 16.07 The Green Drug Co, Connersville 4.80 The Lowell Ledger, Lowell______ 9.60 The Osceola County Herald, Reed Oey 12.60 The Post-Gazette Printing & Pub. CoO; TAUGsOn 3k 6.00 Otsego County Herald Times, Gaylord ie ae Rae ec) 15.57 The Northville Record, Northville 11.70 The Plymouth Mail, Plymouth__ 7.20 Traverse City Record-Eagle, ‘raverse, Oity 20550. 8.80 Hart Shaw Drug Co, Adrian____ 5.00 The Ionia Daily Sentinel-Standard, jonia, cu 6.30 Cadillac Evening News, Cadillac 4.20 Northrop Advertising Agency, Watamazoo jo ee 17.25 Consumers Power Co, Kalamazoo +2 Kmerick Machine Co, Kalamazoo 29.00 W 4H Pendleton, Kalamazoo____ 14.96 inton Daily Citizen, Linton______ 2.88 Owens-Illinois Glass Co, Toledo 949.20 Mich Bell Telephone Co, Kalamazoo 7.10 Monsanto Chemical Works, St Louis 53.48 Factories, Inc, Kalamazoo________ 2.69 W J Steele, Detroit....: 1°) | 60.50 M L Morton, Kalamazoo________ 40.00 Brazil Daily Times, Brazil______ 3.22 Goetz Drug Store, Detroit _____ 10.00 Myron A Barber, Petoskey______ 5,390.32 T B Merchant, St Clair____.._ 2,556.16 Adams, Van Horn & Bloom, Kaa 7OG 8 ee ie 20.00 August 22, 1933. On this day the sched- ules, reference and adjudication in the matter of Fred Berger, bankrupt No. 5391, were received. The bankrupt is a salesman of Grand Rapids, Michigan. The schedules show total assets of $11,- 685.00, (of which $50.00 are claimed ex- empt) and total liabilities of $12,085.14, listing the following creditors: State, County & School Tax, G R$ 126.50 COE Dae Ge Re 85.25 G 2 Trust CoG Ro oo 5,000.00 G R Mutual Bldg & Loan Ass’n, GR ee serra ote See ee 5,500.00 Saladin Temple ASONMS, G R-__ 24.00 Lamoreaux Bros, G R-_--------- 11.50 Dr John F Younkman, G R_--- 3.00 saladin Temple ASONMS, G R_- 6.60 Economy Dye House, G R-_----- 17.50 Bon: Marche, G@ Heo. 22.50 Ancient Accepted Scottish Rite, CS 5.00 Georgia Lee Store, G@ R_---_----- 12.00 Mary J Bield Co, G KR... .._-_ 11.33 Dr Vernor Eman, G R__---------- 20.00 Dr HJ Strobel, G R---_.-_--__ = 17.00 Rason & Dows, G R.-.-_-----__-__ 13.00 Dr D B Hagerman, G R__------ 27.00 Herpolsheimers, G R_----------- 27.00 Dr J P Beukema, G R-_----_---- 226.00 Peterson’s Pharmacy, G R_------- 10.94 Sievels, G Ro). ee 8.85 Dr James Glerum, G R_--------- 75.00 G R Herald. G Reco 2.40 Majestic Radio Shop, G R-__------ 3.20 Wurabure ss Goo ee es 12.00 East End Shoe Store, G R_------- 9.35 Paul Steketee & Sons, G R_----- 17.00 Dr Crume, Gon 28.00 Dr R J Hutchinson, G Ra __ 18.50 Willam J Dykstra Co, G R_----- 9.74 Hammer & Cortenhof, G R_----- 37.18 Gast Motor Co, G@ Ru. 9.25 De J © FKoshee, G RR. 241.00 Dr H C Wills, Metz Bldg G R-_- 70.00 EXberhardt’s Grocery, G R_----- 150.00 Portfleet. Bros, G Ho. _-- 2 80.00 Mich Bell Tel Co, G R_______- 50.00 Western Union, G R------~----- 6.27 G R Gas Light Co, G R_....__. 18.00 EGR Water Works, E G R_-_-- 21.28 Biwman & Co, G R___.........-. 27.00 G HR Press, G@ Reo oo 5.00 Home State Bank, G@ R__-__--_-__ » 10.00 Dr Fred FP Currier, G Ru -___- 10.00 August 24, 1933. On this day the sched- ules, reference and adjudication in the matter of John K Jensen, bankrupt No. 5393, were received. The bankrupt is a cabinet maker of Barry County, Mich. The schedules show total assets of $120.00 (of which $115.00 are claimed to be ex- empt), and total liabilities of $618.78, listing the following creditors: Young & Chaffee Furn Co, G R_$ 131.00 Commonwealth Loan Co, G R___- 72.00 Bishop Furn Co, G Ro 11.40 Dr P L Thompson, G R----_--- 108.00 Dr Willis Dixon, G@ Ro: 62.00 Dr Norman S Van, G@ R__-.______ 40.00 Dr John Pedden, G R _-----_--- 17.29 P Steketee & Sons, G R__--_-- 4.85 vonn Ley, G Rev 15.00 Wurzburg Dry Goods Co, G R__-- 1.90 Fox Jewelry Shop, G R__--___- 2.19 Conroy Coal Co, G@ Ru. 23.21 Chase Nursery Co, Rochester, N Y 6.10 Old: Kent Bank, G@ Ro. 19.00 Herpolsheimer Co, G R__-_--_--- 4.65 Estate of Mason Cline, Middleville 24.00 Adrian Garner, Middleville______ 8.64 Russell Bedford, Middleville____ 6.15 James Pohemus, Middleville____ 10.64 Harry Pactor, Middleville_______ 4.31 Herbert Beneway, Middleville__ 8.00 Edward Lewis, Middleville______ 4.00 Dr Chester Lund, Middleville__ 9.00 In the matter of Abraham Miller and Louis Sernick, copartners doing business as Milled-Sernick Auto Parts Company, Bankrupt No. 5398. The first meeting of creditors has been called for September 18, 1933, at 2 P. M. In the matter of Albin B. Pfister, Bank- creditors has been called for September Bankrupt No. 5347. The first meeting of 18, 1933, at 10 A. M. In the matter of Albin B. Ffister, Bank- rupt No. 5385. The first meeting of cred- itors has been called for September 19, 1933, at 2 P. M. In the matter of Herbert Benjamin Montague, Bankrupt No, 5375. The first meeting of creditors has been called for September 19, 1923, at 10 A. M. In the matter of Mul-So-Lax labora- tories, Inc. Bankrupt No. 5384. The first meeting of creditors has been called for September 15, 1938, at 2 P. M. In the matter of Everell S. Brower, Bankrupt No, 5387. The first meeting of creditors has been called for September - 15, 1938, at 11 A. M. In the matter of Raymond Beckwith, Bankrupt No, 5374. The first meeting of creditors has been called for September 15, 1933, at 11 A. M. In the matter of Forrest R. Stroud, Bankrupt No. 5368. The first meeting of ereditors has been called for September 15, 1938, at 10 A. M. In the matter of Theodore J. Diott, Bankrupt No. 5370. The first meeting of creditors has been called for September 15, 1938, at 10 A. M. Aug. 28, 1933. We have today received the adjudication, reference, etc. in the matter of Aage K. Frandsen, Bankrupt No. 5152. This is an involuntary case and the schedules have been ordered filed, upon receipt of same a list of creditors and assets will be made herein. August 25, 1933. On this day the sched- ules, reference and adjudication in the matter of Louis Sernick, bankrupt No. 5396, were received. The bankrupt is a junk dealer of Grand Rapids, Michigan. The schedules show total assets of $700.00 (of which $450.00 are claimed ex- empt), and total liabilities of $796.00, listing the following creditors: Nathan Berinberg, G R---.------- $ 250.00 Nathan Weiner, G R_----------- 475.00 Dr Clinton J Foshee, G R_------- 34.00 Dr W L Bettison, G FR______-.__ 12.00 August 25, 1938. On this day the sched- ules, reference and adjudication in the matter of Abraham Miller, bankrupt No. 5397, were received. The bankrupt is a junk dealer of Grand Rapids, Michigan. The schedules show total assets of $2,800.00, (of which $500.00 are claimed exempt), and total liabilities of $6,041.07, listing the following creditors: nee City Treasurer, G R_~------------ 5 197.95 HS Veltman Co, G R__-___--___ 5,400.00 Household Finance Co, G R-_--- 108.00 Blodgett Memorial Hospital, G R 5.00 I’he Boston Store, G R_---------- aoe on Manche @ Ra. 9.5 Bulcis & Timmer Fuel Co, G R 6,00 Burleson Sanitarium, G R_----~-- 10.00 Dr Foshee, G R_______.--__--__ Le 51.00 Drs Grant & Huizenga, G R------ 25.00 Herpolsheimers, G R-_------------ 27.18 A May & Son, Gee ee : 7.00 G R Savings Bank, G R_-----__ 130.00 Paul Steketee & Sons, G R---- 28.45 Wurzburg’s Department Store, G R 6.31 August 24, 1933. On this day the sched- ules, reference and adjudication in the matter if Harry W. Young, bankrupt No. 5394, were received. The bankrupt is a designer and builder of Whitehall, Mich- igan. The schedules show total assets of $2100.00 (of which $200.00 are claimed exempt), and total liabilities of $2,419.34, listing the following creditors: Robert Geffert, Whitehall__--__ $ 700.00 Carrie Mears, Pentwater__------ 240.00 Montague Castings Co, Montague 265.00 Thomas Brightwell, Whitehall__ 40.00 Gee & Garr. Whitehali__________ 35.00 B L Saltzman, Chicago__________ 1,139.34 August 28, 19388. On this day the sched- ules, reference and adjudication in the matter of Robert Gardineer, bankrupt No. 5400, were received. The bankrupt is a laborer of Richland Township, Mich- igan. The schedules show total assets of $175.00 (of which $160 are claimed ex- empt), and total liabilities of $1,729.30, listing the following creditors: State Treasurer, Indiana, Mich,__$ Vermeulen’s Warehouse F'urn. Store, 17.00 ieslammazoo, 47.50 James Underhill, Delton_-_---~~- unknown Joseph Stenger, Delton_--------- 700.00 Floyd Fisher, Richland__---~---- 38.50 Consumers Power Co, Kalamazoo 10.60 Elmer Willison, Delton___------- 1.00 Wilkins Tire Co, Kalamazoo___- 5.65 James Underhill, Delton__------- 900.00 August 25, 1983. On this day the sched- ules, reference and adjudication in the matter of Abraham Miller and Louis Ser- nick, copartners D. B. A. Miller-Sernick Auto Parts Company. bankrupt No. 5398, were received. The bankrupt is located in Grand Rapids, Michigan. The sched- ules show total assets of $1,620.69, and total liabilities of $4,546.23, listing the following creditors: CityPreasurer, G R-__________- $ 304.37 Township of Wyoming, G A__---- 13.97 State of Michgan, Lansing_--~-- 7.59 Mrs M Berinberg, G R-__-------- 400.00 Grand Rapids Savings Bank, G R 1,070.90 Standard Iron & Metal Co, G R- 150.00 G@ Bh Press. G Re 12.42 Amplus Storage Battery Co, Cian Se 4.04 Automotive Parts Corp, G R---- 512.14 Auto Radiator Mfg Co, Chicago 274.63 Chicago Accessories Brokerage Co, @inieare, 26 ie 5.00 Flash Laboratories, Chicago___-- 20.80 Frumkin Tire Co, Toledo___----_ 15.00 PB Gast & Co, G@ R__-.-__- 5.25 G R Welding Co, G R__---------- 61.00 Jeffers-Hake G RR... 19.54 HG Bange, Chicago... 17.45 Morris & Lermick, G KR... 370.60 Maremont Mfg Co, Chicago__-__- 16.00 McRea Detroit, Inc, Detroit____ 55.79 Montieth Bros Co, Elkhart____-- 276.53 Mich Bell Telephone Co, G R__-- 24.17 Conrad Mendel. Chicago__.______ 63.90 Motor Parts Mfg Co, West Ellis, Wie 53.81 National Ignition Sales Co, N Y 51.97 Northwestern Oil Co, G R__------_- 19.71 Pittsburgh Plate Glass Co, G R_ 338.25 Plous & Co, G Reed & Wiley, G Ro 88.32 Reliable Tire & Accessories Co. G R 24.4: Universal Parts Co, Ghicago__-. 148.36 Wilco Products Co, Chicago___- 47.46 Dr RH Denham, G& Ro... 9.50 Dr V M Moore, G R_..._.-_-__ 10.00 August 25, 1933. We have today re- ceived the schedules in the matter of Allen’s Smart Shop, bankrupt No. 5347. The schedules show total assets of $12,- 344.50, and total liabilities of $27,852.97, listing the following creditors: City Treasurer, Muskegon______ unknown State of Michigan, Lansing_--_unknown Treasurer Muskegon County, Muskegon _-unknown Phil E. Goodman, Flint-_--_---__ 600.00 Able Luggage Co, New York__-_- 1.88 American Paper Box Co, G R-_- 50.67 American Dst Telegraph Co, IGtROHe or ee ee 81.00 Berman Lurie, Inc, New Yirk_- 39.27 Berman & Smith, New York___. 108.75 Bernstein & Goldsmith Co., Inc, Wer: Welnhe fas 130.10 Berg & Wassell Garment Co, OW Gat) a 113.70 Carolne rocks, Ine, Chicago... 66.00 Cardais Cloak Co, St Louis, Mo = 252.00 The Champ Dress Co, N Y---- _. [20.83 Century Dress Co, New York____ 80.63 Checker Sportwear Co, Inc, N Y_ 111.87 Diana, Waist Co. Phila. 71.25 Fixcell Coat Co, New York______ 63.50 Elite Dress Co, Pittsburgh______ 90.60 Kisenstadt & Joseph, New York 109.75 Kiclipse Dress Co, Inc, New York _ 87.00 Exquisite Garment Co, New York 76.26 Fairfax Mfg Co, Ine, Baltimore 48.00 I Fleischer & Sons, Cincinnati__ 110.00 Fischer Dress Corp, N ¥_. _ 99.00 Flo-Maid Dress Co, Inc, N Y__-_ 104.50 Forsch Benjamin Co, Cleveland 293.00 G KRM M Hire Ins Co, G RR 65.40 Gilbert Dresses, inc, Chicago__ 96.04 The LN Gross Co, Cleveland____ 81.00 Samuel Grossman Co, Chicago__ 149.00 Georgeous Wroeks|' Inc, N Y¥____ 29.50 Max Gross, New York = 196.50 Gu Ta Inc, New York City...___ 23.62 The Greater Muskegon C of C__ 50.00 Harris Bros & Mann Inc, N Y__ 1148.00 The Heller Co. Chicaro =. ss 163.16 Charles Hymen Dresses, Ine, CIMiG€a pO. a ee 130.00 Hirsch & Sons, Ine, Chicago__. 149.50 Jackson Frocks, Chicago po 15.00 Samuel Jastromb, Chicago______ 130.50 Katz & Alper, New York City 87.75 Korach Brothers, Chicago ___ S 85.00 H Kleinman & Co, New York____ 186.00 Klein Brothers N YW 139.13 The Klein Frankel Co, Cleveland 341.50 L & K Cloak & Suit Co, N ¥__ 26.00 Lampl Ixnitwear Co, 28.53 i Cleveland Lily Mae Dress Co, N Y 33.90 Marks @ Davis N Vou ~ 100.06 Majestic Knitwear Co, Cleveland__396.35 Merchants Service Bureau, Muskegon ee es 4f Mize Brothers, Ine, Nacodoches, — -“ Wee le Mock, Judson Voehringer Co, Inc Mela NY ” 443.78 Muskegon Electric Co, Muskegon 9.20 Muskegon Chronicle, Muskegon__ \ L 351.19 Mich Associated Tel Co, Muskegon ae so Od Henry Nathan, Chicago________ 48.38 National Blouse Corp, N Y._.___ 82.69 Novick Heller Co, Chicago. _. 29.00 Noxall Waist & Dress co N ¥.. 50.88 Plates, Chicas ie 5.98 Parismaid Dress Co. N ¥ 41.97 Paramount Dress Co, Chicago__ 4.00 Pepper Wilkin Kramer, N ¥.... §6253:00 Pee-Chee Frocks, Inc, N Y______ 53.12 Pioneer: Waist, Pa 191.25 Price Schlessinger, Inc, N Y____ {136.50 Phoenix Dress Co, Milwaukee____ 85.50 Mike Pomerantz, Inc, N Ys 239-00 Pontiac Dresses, Inc, N Y______ 181.25 Plutzer & Gloomberg, Inc, N Y 34.63 Quimby Kain Paper Co, G Rh... 16.65 R & H Dress Co, Chieazo.—s_ 159.10 Rose-Ed Sportswear Co, N Y__ 10.63 Rose Dress Co, Chicaei 54.01 Rosalyn Dress Co, Chicago______ 65.25 Resort News, Muskegon... __ L.75 Stern Slegman Prins Co, N ¥__ 111.560 Seigel & Alenikoff, N’¥ ss 179.355 St. Louis Maniford Printing Co, St Louis t a a 20.40 Stofe & Schrier, Inc. N Ys 74.94 Sportogs, Inc, N Y- | 40is Schuylkill Valley Mills, Inc, Spring City, Ba ee sea Triple Quality Hosiery Corp, N Y¥ 262.51 Y Trussel Dress Co, N Be ater (70.00 Virginia Frocks, me N ¥. 108.38 Weinberg & Rotherberg, N Y__ 112.39 Dp Winter & €o NY |. 107.37 Estate of Louis K Liggett Co, NN ee 5,500.00 C W Dearborn, Muskegon_ — 2,000.00 Consumers Power Co, Muskegin 40.00 Phil E Goodman. Rint. = 2,011.27 Genesee County Savings Bank, Ripe 22 8,402.69 August 28, 1933. On this day hearing On show Cause order resale of assets was held in the matter of Luce Furniture Shops, Bankrupt No. 5159. The trustee Was present and represented by Dunham & Sherk, Attorneys. Warner, Norcross & Judd, Attorneys, were present on be- half of the bankrupt and Kroehler Com- pany. |Mr. C. Hoogesteger, one of the members of the Bondholders’ Protective Committee, was present in person and represented by Kypappen, Uhl, Bryant & Snow, Attorneys. Creditors were repre- sented by Francis L. Williams, Attorney, and Grand Rapids Credit Men's Associ- ation. A general discussion as to the offer of the ‘Bondholders’ Protective Committee was had, which offer was ac- cepted and confirmed, with five day ap- peal period provided. he offer was in the sum of $100,000.00 for all of the assets of said bankrupt, excepting only cash on hand, and reserves the right to surrender up First Mortgage 6%% Sinking Fund Gold Bonds deposited, in part payment of the purchase price. August 28, 1933. On this day first meet- ing of creditors in the matter of Hesse’s, Inc., a Michigan corporation, bankrupt No. 5364, was held. The bankrupt was present by Joseph J. Hesse, its president, and represented by Theo. H. Elferdink, Atty, CGertain creditors present in per- son and represented by Cleland & Snyder, Hilding & Baker, Taggart & Kingston and Dilley & Dilley, Attorneys. Joseph Hesse sworn and examined before re- porter. Claims filed only. Fred G. Tim- (Continued on page 22) 12 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President—Paul Schmidt, First Vice-President Bathke, Petoskey. Second Vice-President—Rudolf Eckert, Flint. secretary — Elton W. Viets, Lansing. Treasurer—O. H. Bailey, Sr., Lansing. Directors—Holger Jorgenson, Muske- gon; L. V. Eberhard, Grand Rapids: A. A. Boyce. Bay City; Vincent A. Miklas, Man- istee; Ward Newman, Pontiac. Lansing. Theodore J. Service Grocer’s Advertising Is a Man’s Real Job One who describes himself as a neighborhood, family, full-service gro- cer plans to advertise by means of distribution of circu- fundamental house-to-house lars and asks for a few hints on how to do it. I am always doubtful when I give such hints: for the percentage of men who really grasp them realize their truth, therewith and carry the work onward basic then operate in keeping on sound lines, is so trifling as to make the effort almost useless. For two truths stand out about all this. First, that what was sound ten, fifty or a hundred years ago is sound to-day and will be sound in the future. Second, that virtually every beginner in such work must start by getting rid of a load of false notions. If that basis can be established, there is hope for otherwise we better not start. I wish, therefore, that you would re- gard every word I write as if it SUCCESS $ were specially emphasized, because it will be fundamental. Begin, then, by looking within your store. You are a service, family grocer, operating in a neighborhood, serving the same general set of families regu- larly. What are you not? You are not a cash-and-carry, centrally located, har- gain-dealer grocer. The differences are legion—every one crucial. First, then, if you have fitted your stock into the real needs of your clien- tele, you carry twice or more the as- sortment that is proper for cash and carry. Specifically, cash and carry re- quires, say, 750 to 900 items. have anywhere near the proper variety If you and assortment for your class of trade, you have 1,500 to 2,500 items in stock. If your stock does not conform to this general plan, you have been misled by the rapid stock turn cry of late years into your the danger line, Here is the point: It is proper to bleeding assortment below keep stock down to the economic min- imum of quantity. Assortment is some- thing else. Beware of cutting out items wanted by a credit-service clientele. What, then, does this one fact mean? Consider carefully: It means that you can advertise from one year end to the other without mentioning, quoting or otherwise specially offering a thing by man, have single carried the cash-and-carry You all automatically—everybody around you talking of it, offering it, advertising it. In addition, you have clusive ammunition, h's ammunition your own ex- Second. Consider the cash-and-carry man’s limitations. Because he sells for cash a lim'ted line of staples and near- staples wanted by everybody, he must sell intensively when the pay envelope is full; that is, the week-end. His pres- sure must be on Friday and Saturday. That handicaps him heavily with an MICHIGAN Commonly, he does around 65 per cent of his week's out-of-balance week. business ‘between noon on Friday and Saturday night. Hence, ‘he can advertise only for week-end sales. No one thing is so vitally important as to get the significance of this fac- tor. Your entire venture hangs on. re- So let us dig into it. Assuming that you have some estab- lished business, what condition do you alization of it. find? Isit not a fact that you are busy, plentifully busy, on Friday and Satur- day? As a family grocer, if you have not already made the common mis- take of advertising so-called “specials” for week-end sale, you are quite com- fortably busy the two last days of each week. But you are not busy enough on Monday and Tuesday; better, prob- ably, on Wednesday; about the same on Thursday. The job, then, is not to add to the trouble you have keeping up with busi- ness on Friday and Saturday, but to put more business into Monday, Tues- day and other slow days. Stop & Shop, Chicago, found its slow day was Wed- nesday. Pressure put on that day re- sulted in increased bus'ness to such an extent that for Wednesday the store has morning, run through the day, with a night force coming right on which works through Wednesday night—thirty-six hours of years opened heavy business now where formerly there were twelve hours of dullness. So put pressure you want trade. To do that, first examine your sales records carefully to know just what time your it is your store you are running, re- member, not any “average” store. Third. It isa happy idea to think of what price advertising because, proper- ly regarded, your advertising is not going to be price advertising at all. Wonderful will it be if you can get that idea well digested. Study your own stock well. Take items your customers like or will like if you tell them about them. Pick out such items as you know personally— where that is in s'tore—for their character, uses, proper treatment for best results, your advertising. points about Tell about them in Always give a few each Be rigidly careful that you know what you talk about; because description is coming item. up again and again every week and it must tally with the facts. Quote prices always, but no need whatever to cut prices, Be satisfied to grow regu- larly with sales in heavier volume to your own customers, stimulated when you need the business, You can attract the housewife from her washtub on Monday by a snappy offering of fresh strawberries or peach- es at the right price for quafity and condition—and make a legitimate profit at that—when you could not get her down town otherwise or when saying nothing would result in her serving Sunday left-overs. what ? most Then hard Then a factor that ts men—the unescapable to think—think—think. For foundation stone of real ad- vertisng is exact knowledge of our for necessity the very wares. That has always been a job. But it was really Jess of a job when nobody could avoid it. In 1883, for example, we dealt in stemless, but not TRADESMAN September 6, 1933 seedless raisins, except Sultanas; in Signs of Autumn Greek currants, called English currants When the August sun : With mellow light which those of us who were well Is weaving through the webbing trees posted knew were a variety of small Of leaf and fir . : Her finest forest tapestries; rarsins; in several grades and charac- When the blue-jay is astir ters of sugars, including a wonderful Amidst the oak : e : To see how fares sugar now vanished from ordinary The acorn set i ! r / Thich s shail , mortal view—genuine New Orleans Which soon shail ope molasses dregs, food for the gods. Cof- fee was now factory roasted to a large extent, but many continued to buy it “green.” “oreen.” Teas were Indian growths were all in bulk and as yet unknown in America, When Thus we just had to “know our groceries’—there was no escape. We had, for one thing, to know something about butter; for it was all “dairy,” that is to farmer-women and varied from the extreme of merit to utter sut though it is harder now to know Say, made, “car grease.” really what you sell, you can stand out as a successful advertiser only as you know your items, their merits and how they can be used. A good grocer must be a good chef, a good cook, a skilful He must can be a food approach planner of meals. expert and he standard or he will not go far. However, the task is not so hard as it seenrs; and to the earnest student all study yields knowledge rather readily; and as knowledge expands so does the desire to know more. So go to it. I have said nothing about credit. That is so crucial, I shall write on it next week. Paul Findlay. C re the and packed in your home state? W. R. Roach & Co., Grand Rapids, main- tain seven modern Michigan factories for the canning of products grown by Michigan farmers. When August that T A complete line of canned vegetables and fruits As chill October comes with frost; When the shifting winds Bring odors clear Of milkweed and the bergamot With pollen from the goldenrod, Or drive across the scene Thin haze and smoky atmospheres Until quite oft { Is lost the cheer to gaze On old horizons the birds Begin to congregate In friendly flocks And fly To southward more— Though leisurely As if on holiday; the garden has a Of vegetable mature And vines display Their clustered grape While orchards proudly To early apple harvest double lure call Then the year Has autumn near With gifts the more increased While thoughts return Of fireside fellowship And overflowing feast, 10, 1933 Charles A. Heath. ea The Lucky Seven ell the public your sales story: Pleasantly, Persuasively, “Pepfully,” Powerfully, Positively, Plentifully, Persistently. —_->-2-~___ odes coddle unionism, not industry. canned foods you feature grown e brand you know Ln Eek JUST WHAT YOU HAVE B PUTNAM’S ADJUSTABLE CANDY DISPLAY RACK —_—_— Strong, Light, Attractive Occupies only 15x34 inches of Floor Space Six Hinged Lid Glass Top Metal Display Covers EEN LOOKING FOR The Up-to-date Way to Sell Bulk Candy 20 Varieties of ¢ Fast Selling =. Items to Select From Average Weight of Candies, 12 Pounds — YOUR JOBBER Will be Glad to Give You ith Bach Details of This ie Unusual Offer Jobbers PUTNAM FACTORY Makers of Supplied by National Candy Co., Ine. a é Grand Rapids, Mich. or 65 years September 6, 1933 MICHIGAN TRADESMAN 13 MEAT DEALER Organized Effort Is Policy of To-day Like each successful and surviving institution we have been fortunate in meeting the trying conditions of our age. We have many major problems to solve, one of which is a speedy re- adjustment of costs and expend:tures in our business. Problems in organization, standard- ization, legislation, production and di's- tribution crowd upon us. Hereafter no participant in the activities of trade and industry may with safety to him- self think only of his own selfish inter- ests. He must take the broader view or lag behind in the race. The trade association to-day presents the sound- est organized approach in a democracy to the solution of group problems in industry. In spite of its weaknesses, it offers orderly approach to the solution of the problems of a trade or industry. And the men who dead trade associa- tions and the men who thave given of their time and effort in the solution of their problems, through the mechanism of committees and the forwarding of constructive programs, deserve the thanks not only of their fellow busi- nessmen, but of the public. Most trade associations have their origin in de- fense; most were formed to protect the group against some wrong, either real or fancied. We want to give you lead- ership and planning and make your trade association a power for promot- ing advantageous conditions, rather than a force for preventing disadvan- tageous conditions. The trade associa- tion has the power for collective action if its members will treat it as a force for constructive accomplishment and not look upon it as an instrument for defense alone. The “go-itdalone’” policy thas ‘had its day with results that all now see and are paying the penalty for. The “pull-together’ policy is that of to-day and to-morrow, We urge you to keep banded together for your own protec- tion. 3ut the first essential of co-opera- tion is education. No matter how much we may desire to pull together, dis- order results if we do not proceed ac- cording to a plan devised by intelli- gence and tested by experience, There are many to give advice but few who are real leaders, capable of carrying out the practical details of co-operative activity. If you plan on co-operative activities, it iis not advisable to put at the head of your organizations those who have failed in their employment elsewhere; you must secure the best and most capable to be had. Expert analysis and direction must be had, else the experiment fails and once more it is said that men are in- herently incapable of Jong working together for the common good, We find many examples of successful groups that started with 12 or 16 and grew rapidly while others that started with large numbers failed. We have studied and labored hard to place our business on a h’gher plane of ethics, and in so doing, methods have been readjusted to meet the con- ditions of the times, but there is need of legislation or supervision. to curb the unscrupulous. We and our association know the trickery and methods com- bined by unfair business tact:cs used in this industry and your National As- sociation has done all in its power to make recommendations to your Fed- eral Government that would benefit the entire industry. We have likewise op- posed legislation that we deemed im- practical. We are better equipped than ever before to serve in the very best man- ner the public, of whom we form a part and with whom we so happily associate in business. The history of trade associations throughout the country these organizations have been success- ful and attained their purposes just to the extent that they have followed a shows that consistent course. As advice to association members | would say: Do not permit internal dis- sensions to disrupt your organization, It is well to battle and debate a ques- tion, but after the majority have voted, all should support. Despite the best of intent/ons, suspi- cion and jealousy will arise, followed either by dissolution of the organiza- tion or the nullification of its effort. It is not necessary to list the well-known cases jin which the domination of a trade organization by a single individ- ual or interest within it has had exactly this result. Many industries are great changes and retailers likewise must make alterations that mean for undergoing economy and efficiency. In the present day practically every industry has its association, the neces- sity for them being much greater than the average individual thinks. I want to declare emphatically that it is a very bad policy for the individual business man to try to go alone these days. I rather think you will be obliged to form buying groups and make other changes that will give you co-operative power locally. It is natural for a re- tailer who ‘has a well-established, pros- perous business, so fortunately situ- ated that he feels lhe has no fear of any other competition, to think that he has no need of associations—tlocal, state or national—but if you could read some of the letters that come into our National office you would see an en- tirely different picture. Individually the members of this association are capable of handling their own personal affairs and looking after their own business. However, there are certain matters which affect the general good of the industry which the individual cannot handle. In these general matters or- ganized effort ‘is through organization can the general welfare of the business be fully pro- tected. That is the reason for the existence of this association, needed, and only In its present condition, the meat business is more in need of organized effort than during normal times. The actual value of the association to the individual is not possible to determine. It is known, however, that if it were not for the activities of the various local associations and particularly your National Association, hurtful legisla- tion would ‘be enacted and many undue burdens would be placed on the in- dustry. Therefore about the only way to measure the value of tthe benefit re- ceived through organized effort is to picture the conditions which would exist were there no associations to re }- resent and speak for the retail business when ‘its general wellare is at stake. William B. Margerum, President, National Association of Retail Meat Dealers. A Puzzling Problem of Aid for the Poultry Industry What to do about chickens is a prob- lem puzzling officials of the Agricu!- tural Adjustment Administration. Poultry and eggs provide income on 5,400,000 out of 6,000,000 farms of the country. That income in 1929 totaled $848,- 000,000, 2,700,000,000 dozen eggs and 284,000,000 chickens realized from sold for food. So sizable a portion of the farm in- come comes from this phase that agri- cultural adjusters are trying to deter- mine how prices can be raised. But they admit that thus far they have no plan which can be applied on a national scale to solve the problem. They say: “Several factors contribute to the dif- ficulty of improving the poultry and egg situation. First and most impor- tant 1s the fact that poultry is produced on such a large number of farms, in all he United States. “Second is the fact that on all but a 1 parts of ti relatively small number of these farms poultry is considered only a side issue anid is often left entirely to the farmer’s wife. “Third, it is possible for producers to get into and out of poultry and egg production in one season, thus making possible considerable fluctuations in the supply and therefore of price. “Fourth, there are many thousands of buyers of eggs and poultry, scat- United States. Fifth, the marketing of poultry and tered widely over the eggs is handled by several kinds of middlemen before they reach the con- Portland — KEEP SUPPLIED WITH... LILY WHITE FLOUR VALLEY CITY MILLING COMPANY Grand Rapids — sumer, Sixth, cold storage supplies of eggs and poultry are from 40 to 50 per cent. greater than a year ago, and no | effective price-raising plan can be ‘ which does not take the factor of cold storage supplies into consideration.” Specialists of the Department are busy on the problem and are sifting suggestions in the hope of working out a plan that can be apphed to this phase of the farming problem. Work for Aged and Infirm Unemployed workers, especially aged or infirm persons who find it difficult to secure employment, are given a spe- cial opportunity for work in Zurich, Switzerland, through handicraft work- shops which the municipal government has established. The American Consul General at Zurich reports that successful training has been given to workers between the ages of 40 and 70 in the production of articles of furniture, tools, utensils, sil verware, rugs, hammocks, rope, covers and all kinds of ornaments and _ trin- kets. No previous knowledge of the arts and eratts is requited by those em- ployed, among whom are aged unem- ployed bookkeepers, stenographers, barbers, bank clerks, carpenters, brick- layers, and so forth. The report of the Consui General says that it is the object of the city authorities to establish new industries in which the aged and infirm may find permanent remunerative employment, and any industrial line offering a pos- sibility. in this connection is experi- mented upon, During 1932 the experimental work- shops were practically self-supporting. About 44,000 alone was used in the manufacture of pounds of aiuminum ware sold during the year. —_—__22.>____ The lifter finally is lifted. “The flour the best cooks use’”’ Kalamazoo -— Traverse City Rademaker-Dooge Grocer Co. Distributors of PETER PAN COUNTRY GENTLEMAN CORN PETER PAN GOLDEN BANTAM CORN MISS MICHIGAN SWEET PEAS FREMONT SWEET PEAS BIG MASTER MALT BLUE RIBBON MALT BOUQUET TEA The House of Quality and Service 14 HARDWARE Michigan Retail President—Wm. J. Dillon, Detroit. Vice-President — Henry A. Schantz, Grand Rapids. Secretary—Harold W. Bervig, Lansing. Treasurer—William Moore, Detroit. Field Secretary — L. S. Swinehart, Lansing. Timely Suggestions for the Hardware Dealer With the advent of September, busi- ness becomes more active than in the summer months. With county fairs, harvest festivals and similar events, the hardware dealer can do much to stimulate this business by active partic- ipation in these affairs. If there is a fall fair, it is often good policy to have a booth or stand. First. because such participation actively identifies you with the farming com- munity. Second, because, if properly handled, a display at a fall fair is good advertising and can be made a very helpful business-getter. If you are planning such an exhibit, get to work on it early. Everything should be carefully planned; just as carefully as your most important win- dow display. Perhaps even more care- fully. It will usually be found advantageous to feature ranges and heaters. Labor saving household devices, particularly such as can be used in farm homes, may also be played up. If you have space, paints or paint specialties can be shown and demonstrated, Demon- strations help with any of these lines. Keep in your mind e clear idea of what your fall fair display may accom- plish for you. The results may not show in direct sales. But you show some lines in which your farm custom- ers are apt to be interested. You in- troduce new models and new devices. You meet your farm customers per- sonally and establish friendly contacts. And, finally, you can distribute adver- tising matter and secure the names and addresses of a lot of good pros- pects. With a mailing list of such prospects, a follow-up later is an easy matter. September is a good month for dem- onstrations in the thardware store. Many lines can be demonstrated to good advantage. Ranges, vacuum cleaners, paints and interior finishes, washing machines, electrical devices— all these can be sold as a result of simply showing the prospect what the article will do for him. If the store has a spare room, or an out of the way corner or a bit of un- occupied space, this can be readily con- verted into a demonstration room, In- vite your public to call and see what your new range or washing machine can do. Put a good salesman in charge of the demonstrating, set the article working, and put up signs throughout the store directing customers to the demonstration department. You might hold a “demonstration week” and ad- vertise it freely, send out formal invi- tations to your prospects, or use the telephone to invite them. If you take up this form of advertising activity, go at it thoroughly. You don’t need a professional demonstrator from out of town; but you should select the mem- ber of your staff best qualified for the Hardware Association. MICHIGAN work and see to it that he is thoroughly grounded in it. With strictly summer lines pretty well cleared out, the hardware dealer in September should be working on new, seasonable lines. The stove de- partment can be enlarged by utilizing the space formerly given to such bulky hot-weather lines as refrigerators, lawn mowers, haying tools and screen doors. The stove department is of course the big feature of the fall trade; and it demands adequate and suitable facili- ties for display. If. possible sufficient space should be allowed inside the store to show each stove to good ad- vantage. In many communities, fall is moving time. People are getting settled for the winter. As a rule, they want to have their homes in shape for Thanksgiv- ing and Christmas. Ail this means an active demand for household utensils, kitchen lines, paints, etc. There should also be some demand for builders hard- ware. Builders’ hardware may require some outside canvassing. In one small city store the junior partner handles this work personally; making it his busi- ness to keep in close touch with what- ever building is going on. As soon as a new structure is started, or even be- fore, he learns the names of owner and contractor and interviews both. He makes regular calls on local archi- tects and builders. In many cases sales of tar paper, roofing and builders’ hardware are closed as a direct result of these calls. Moreover, this outside canvassing helps the sale of other lines. Even where no effort is made to canvass them, it will pay the hardware dealer to maintain personal contacts with architects, contractors and build- ers. Furnaces, and hot water and steam heating systems, justify outside can- vassing. In fact, it is hard to get busi- ness without some outside work. These lines run into a lot of money; and. can be conveniently handled in connection with your canvass for builders’ hard- ware, The fall paint campaign should be a big factor in fall trade. Yet there is no line where actual sales fall so far short of opportunities. Even in nor- mal times, only a tithe of the buildings that need paint get painted. In the last few years painting has been even less active. With a general revival of busi- ness, buildings which have been fairly shrieking for paint are apt to get some attention. Hence, it will pay the hard- ware dealer to push this line aggres- sively, The sporting goods department should also receive some attention in the fall. Shooting is especially active, and some good hunting displays can be put on. Football is another sport active at this season. While giving due attention to early fall lines, the alert hardware dealer will be paving the way for later fall and Christmas business and making his plays for the Thanksgiving and Christ- mas trade. A feature of the later fall selling campaign should be a drive to “Clean Up and Brighten Up for the Holidays.” This should be started well in advance of the Thanksgiving holi- TRADESMAN day; in fact, it ties in with the stove. paint and household goods. Now is a good time to lay your pre- liminary plans for Thanksgiving and Christmas business, The necessary newspaper advertising and window dis- plays can to a large extent be planned in advance. Preliminary planning will help you to secure better results from your selling efforts. Prospect lists in many of your fall lines should have been overhauled and revised in the summer months. You and your salespeople should, however, be constantly on the lookout for new prospects, for stoves, paints, washing machines and other lines: and a care- fully planned follow-up campaign can get results in many cases. There is distinct evidence of a busi- ness upturn. The wide-awake dealer should be prepared to take advantage of any improvement that comes. To September 6, 1933 make the ntost of his increasing oppor- tunities, he should be ready to put forth his very best selling efforts. This does not mean that he should utilize “high pressure” salesmanship to in- duce the customer to buy some expen- sive article he doesn’t need; but intel- ligent salesmanship and service are called for and will produce results. Victor Lauriston. —_~+-<.___ Youth is not a time of life: it is a state of mind. People grow old only by deserting their ideals and by out- growing the consciousness of youth. Years wrinkle the skin, but to give up enthusiasm wrinkles the soul, You are as old as your doubt, your fear, your despair. The way to keep young is to keep your faith young. Keep your self- confidence young, Keep your hope young. Leaners end up lean. PETOSKEY — Offices at— 15 Market Ave, GRAND RAPIDS, MICH. Phone 4-5571 ASSOCIATED TRUCK LINES, INC. Nelson-Carmody Motor Freight Division DIRECT DAILY SERVICE OVER OUR OWN LINES GRAND RAPIDS — CHICAGO GRAND RAPIDS ~— CADILLAC — MANISTEE — LUDINGTON TRAVERSE CITY 1152 W. Austin Ave. CHICAGO, ILL. Phone, Haymarket 4431 PERSONAL The profit and loss statement of your busi- ness is personal information. Only you and your business associates know if there is a profit made on the investment. Many busi- nesses for the past few years have had a difficult time showing a net profit. Many are showing losses. You have, no doubt, used every bit of effort and every idea possible in attempting to make the profit item larger in your business. Here is possibly one idea you have forgotten — that insurance costs may be lowered from 30 to 40%. The Fed- eral Mutuals, composed of the Retail Hard- ware Mutual, Hardware Dealers Mutual and the Minnesota Implement Mutual, provide sound protection at a just price, Write the Federal Mutuals at Stevens Point, Wisconsin, for information on the reduction of this important overhead item that will help your profits. You owe it to yourself and your business to investigate the Federal plan. res GRAND RAPIDS PAPER Box Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING GRAND RAP | Ot er \ a C HIGAN mien é — : i ; a g a mena ns naman PURE Mie £ = * rials. September 6, 1933 DRY GOODS Michigan Retail Dry Goods Association. President—Thomas Pitkethly, Flint. First Vice-President—D, Mihlethaler. Harbor Beach. Second Vice-President—Henry McCor- mack, Ithaca. , . Secretary-Treasurer—Clare R. Sperry, Port Huron. Manager—Jason E. Hammond, Lansing, COTTON PROCESSING TAX Information Supplied by Michigan Re- tail Hardware Association The Cotton Processing Tax, levied under the “Agricultural Adjustment act,” is a tax on all cotton or cotton articles in which the component part or chief value is cotton. As much information as is possible has been assembled concerning this tax. We are making every effort to obtain, before the report must be made to the Collector of Internal Revenue, additional information as to the weight of cotton in articles made partly from cotton. Read this report in connection with PT Form 42 and the instructions on the back of that form, We have been informed by the Collector of In- ternal Revenue that PT Form 42 ha's been mailed each merchant in the state. If you have not yet received that form, write this office as we have a supply. PT Form 42, used in making the report to the Government, must be filed in duplicate. The inventory is to be made at the close of the business on August 31. Column 1 of the inven- tory return shows the total weight of the taxable articles in your inventory on August 31. Column 2 sho ws the total gross weight of the taxable articles brought into stock dur- ing August. By deducting column 2 from column 1, you arrive at column 3, which is the gross weight of taxable articles in your inventory. Column 4 shows the weight to be deducted for sizing, buttons, and non-cotton mate- The last column gives the net taxable weight of your inventory. A footing of this column, multiplied by the tax rate per pound of $.04418, gives the amount of tax to be paid to the collector of internal revenue. PT Form 42 shall be filed not later than 30 days after the date on which the inventory is required to be taken, or Sept. 30. The tax is payable to the collector of internal revenue for your district. On Aug. 17, the Treasury Depart- ment issued Order No. TD4385 con- taining new rulings as to payments previous order gross which supersede the stated in the instructions on the back of PT Form 42, The new order is as follows: “With respect to the amount of tax due on return PT Form 42 (covering your inventory on. Aug. 31), one-fourth must be paid on or before the due date for filing returns, Sept. 30, one-fourth not later than thirty days after the due date, or Oct. 30, one-fourth not later than sixty days after the due date, or Nov. 29, and one- fourth not later than ninety days after the due date, or Dec. 29. These ex- tensions apply only to payment of the tax and not to the time for filing each return.” The tax is to be paid on articles made from cotton, or from some form of cotton, and on articles composed of - MICHIGAN cotton and other components, provided the cotton has a value greater than that of any other component. The test is not the relation of the value of the cotton content to everything else in the article, but the relation of the cot- tom content to any other ingredient, by value. If the cotton is valued more than that of any other ingredient, the article is taxable as to its cotton con- tent. In the case of an article composed partly of cotton in any of its forms and other non-cotton material or ma- terials, if the weight of the cotton con- tent of the article cannot be ascer- tained, information as to the propor- tion by weight and by value of the cotton in the article, should be ob- tained from the manufacturer. We hope to secure some information on the cotton content of various articles for submission to our members. PT Form 42 shows an extensive list of articles made from cotton, relatively few of which are carried in the hard- ware store. The following is a list, necessarily incomplete, which covers most of the items carried in hardware stores to which the cotton processing tax may apply: Aprons—Carp’t’r Leggings Lines—Fish Mantles—Gas Back bands Bags—Cotton Bases—Baseball Mittens Blazers Mops sreeches—Hunting Nets—Fly Cases—Gun, Minnow Tennis Racket Tennis Caps—Hunting Overalls Catchers—Grass Pads—Collar Clotheslines Beach Collars—Horse Sweat Coats—Hunting -ants—Basketball . Cordage Protectors—Body Covers—Animal Robes—Beach Auto Lap Blanket Rope—Cotton Camp Cot Sacks—AIl kinds Golf Club Seines—Fish Hay Shirts—Sweat Troning Boards Straps Chairs—Beach Suits—Bathing Cloths—Dish Track Dust Sweathers Curtains—Shower Tape—Friction Flaps—Tire Tarpaulins Gloves—Cotton Tents Hammocks Twine Vests—Shell Weather stripping Hampers Hose-—Golf Jerseys Wicks—Lamp Knapsacks Torch Knickers The tax need not be paid on second- hand goods. nor, as explained im the paragraph preceding, when cotton is not the principal part im value. Articles manufactured from cotton Jinitters are not subject to tax. If this exemption is claimed, it must be shown to the satisfaction of the commissioner of in- ternal revenue that the article or the cotton content declared to be exempt was made from linters. Cotton linters are short, fleecy fibers which adhere to cotton seeds after it has once passed through the gin. Few items in hard- ware stock are made from linters. The question has been raised about reporting the weight of obsolete and unsalable merchandise. There is no provision in the regulation authorizing the elimination of such merchandise. It is suggested, however, that if you TRADESMAN have considerable merchandise so ob- solete that jt is unsalable, the weight of this merchandise be eliminated from your return, filed on a separate list with an affidavit attached that you consider such merchandise unsalable and are holding it to write off your in- ventory when convenient. It is not now known whether oil cloth, window shades, auto casings or rag rugs are taxable. Information on this point will probably be forthcom- ing soon. Garden hose, made from cot- ton and rubber, is probably not tax- able. It is advisable, however, to in- ventory the articles mentioned above in Case it may later be determined that the tax must be paid on them. The ‘final inventory as to the cotton content must, of course, be made on PT Form 42, but before the weights of the various articles can be placed on that form, it will probably be nec- essary to work from a regular item- ized inventory of all articles to be in- cluded in the report. 15 We suggest you make a complete inventory on your own form, of all cottion articles, including articles of which you may be in doubt as to their principal content being cotton, show- ing quantity, kind, stock number and manufacturer or brand, This complete inventory will be for reference if and when needed. Make a separate inven- tory of all goods brought into stock during August. This can be made up trom August invoices. From these in- ventories make up PT Form 42 which is to be sent to the collector of inter- nal revenue. In case it develops that articles concerning which you are in doubt should be eliminated or included, you have the original entries for ref- erence. These inventories should be kept four years in case the collector of internal revenue wishes to check Harold W. Bervig, Sec’y Mich. Retail Hdwe. Ass’n. ++ When you have a fight with your the ‘figures. conscience and get licked, you win. out a telephone.”’ * MICHIGAN BELL TELEPHONE CO. “WE'VE HAD OUR TELEPHONE PUT IN AGAIN” ‘J just had to call and let you know, Alice... “Yes, the Joneses were nice, of course. But I’m sure they didn’t like us running in to use their *phone so often, and it was embarrassing to ask them. And no one could call us. “T really feel so much safer with a telephone, too. You never know when something is going to hap- pen or when one of the children might be taken sick, and you’re just cut off from the world, with- You can have the convenience and protection of telephone service for only a few cents a day. Order from any Telephone Office. Installation will be made promptly. * 16 MICHIGAN TRADESMAN September 6, 1933 HOTEL DEPARTMENT iicable. Running streams and groves 4 . of trees are numerous in the eastern HOTEL part of Kansas, but the watercourses Features Abcut Santa Fe Tral Not in the western part are much smallar C H [ P P E W A The Genera‘ly Known and mostly dry in summer, and the Kingman, Arizona, Sept. 30—I am principal trees are cottonwoods, which MANISTEE, MICH. glad to note that my good friend Pres- we all know more or less about, and Universally conceded to be one of ORTON C a le en ae grow sparingly along some of the val- the best hotels in Michigan, ton D. Norton, Secretary of the Mich : | Good rooms, comfortable beds, ex- igan Hotel Association, is sending out cellent food, fine cooking, anniounc it fi the coming annuz The Rocky Milountain section, ex- perfect service. announcements of the coming annual The Rocky 4 ulltai 3 ’ 7 convention, which are comprehensive, tending trom Pueblo, Colorado, to Hot and Cold Running Water and ee r : Telephone in every Room. . 1 } bey Ss. c and constitute a stirr.ng appear sie . Dania : proper, Is Dy tar the apa $1.50 and up > ‘rship t« > on hand and take interesting teature of any trip over the a membership to be on hat . eae ete Co f. esas f 60 Rooms with Bath $2.50 and $3 G d Rapids, Michi part m the proceedings, which, this rail and consists otf a succession o HENRY M mELcON. ts ran api S, 1c gan year particularly, are of more than high rocky ridges rising abruptly 4,000 ° » Manager ordinary interest to the fraternity. 1 am to 6,600 ieet above the Great Plains. 1% glad, therefore, to contribute my mite On account of their great altititude to the success of the gathering, It is these mountains receive considerable sues 6 d i to be held, as heretofore announced at precipitation and a large part afe for- Just a fine modern Ww Johnson’s Tavern, Houghton Lake, ested up to the tumber line, which is at this week, beginning on September 7, altitude of about 11,000 feet. The rocks Hotel, where the cies a h. Several in are steeply titled, and in nist of this j and concluding on the 9th. Several in- are ceeply titled, and n oO : oi. ; teresting business meetings are sched- the granites and seams of the old earth appreciation of your : -d and there wili be a full measure crust have been vushed far upward and : uled and there w li De irae onciitete the duo cevtral tance. Ae patronage is reflected or entertainment for everybody, the conmsitute thie hagh cenitra ED re = | - Re - . - > Oi - 7 > ‘ J > ¢ come to a final chmax on tween Las Vegas and Santa Fe the : eee fo fom to a final « crae tee fia “3 in an effort on the : Saturday evening with an old-times principal highway crosses. the north arty, known on this particular occa- end of the great Corona Plateau, a high ‘ a Sees on er oc FSP AU ener cai nthe Pecos ak a part of the Hotel : son, as a Rustic Frolic. Frank John- table land between the Pecos and Rio ; ‘ Rei a. : 1 pe 1 is - Lod ot, ] F ¢he & s proprietor ot the avern, pilac- Grande rivers which lie south of the ; : 1 pl pric T ol a 1e J Ave a Is J 1 : > | \ ie Bon he Rockie management and em- i Ing all its facilities at the hands oft Rocky Mountains. evond the NOCKIES : his ouests am sorry articular) the traveler crosses the Rio Grande 4 his guests. I am sorry, particu iTLY cler ihe 1 ea picts be iake your i this vear, when there are so man and enters the great Colorado ateau 2 portant issues to be considered, that I ceding \V nie a ae visit as pleasant as cann be ] Id friends on this across New Mexico and Arizona, < aang seep . a no i nany mil the 1 rth and south, but IN THE HEART oF bl occasion, put Nave no doub Liev man ves to tae north an = : OSSi e, will all do themselves proud and Jeave all tributary to this great trail artery. CITY OF GRAND RAPIDS p ' coe A Dig ie at Thighs ces oe a : «+ a record of acconiplshment behind In the brief space allotted to me for Division and Fulton ae ea vi ce ae SE 3 them. When you read this, if you have is article | cannot undertake to go ul SS SR ee : : : : a : not alecady participated, get | mite preat detadl, bit there ane cae. GRAND RAPIDS’ : old gray bonnet and join the throng. standing cities West of the Kansas line, RATES f ; Ever since J] left Kansas City I have and incidents of moment which I have $1 up without bath FRIENDLY HOTEL been following very closely the much picked up which I willl try to explain exploited Samta Fe Trail. A lot of understaindingly, for the benefit of par- $2.50 up with bath people back East queried me about ticularly of such of my readers who this particular route, and consequently have solicited me to do so, and I will Philip A, Jordan, Manager [ have been unusually arto inne- incidentally mention Dodge City, Kan- CODY CAFETERIA IN gotiating the trip. The United States sas, which was originally named for of America ees an, area so vast General Henry Dodge, at one time CONNECTION in extent and so diverse in natural fea- Governor of Wisconsin, when a terri- tures as well as in chiaracteristics due tory. Though now strictly a commer- to human agency that the American cial center, it was at one time a famous : citizen who knows thoroughly his own frontier town, closely associated with i. . ’ country must have traveled widely and much Indian warfare, and was the - : * observed wisely. To “know America grazing ground for a million head of Hotel Milner ; first” js a patriotic obligation, but to cattle, in charge of thousands of herd- soe is ; . : Nines @iegs toned 3 rapier ee Paes 5 oa ens Foetus See eee . 4 meet this oblivatiom the traveler needs ers. ‘I here As little evidence of anything $1.00 ay — $3.00 Week to have his eyes directed toward the of this sort niow, but a live city, con- Geek feos Biue peas : most important or essential] things spicuous in its commercial activities, First Class Cafe in Connection ; within ‘his field of vision and then to remains as a memento. From Dodge Sunday Dinners 35e—40e i have much which he sees explained by — City estward to La Junta, Coloraddo, ” agg ed eat at A J ’ pids, Michigan what is'unseen in his passage. In the the principal highway follows ithe Ar- days when railroads carried a vast ma- kansas Valley, continuing along the ; .f jority of the travelers, such as invested north side of the river, in most places ALL GOOD ROADS LEAD TO ae TEE AR _ cat in Pullman accommodations, missed within a mile of it. The valley in this ee BIE sat Bee Nitta with their vision many jnteresting char- vicinity is from two to three miles in THE REED INN ieee Lee i — acteristics, and even the daylight trips greater part and is bordered by moder- Excellent Dining Room re il : 7 were tar irom satisfactory due to he ately steep slopes or bluffs on the Rooms $1.50 and up lack of knowledge among railroad em- north side of the river and by a wide MRS. GEO. SNOW, Mgr. ployes who cared little for what they ob- zone of sand hills on the south. At served and seemed to have less inter- Garden City, the first irrigation project est in the desires of such as depended undertaken by Uncle Sam was instal- Park Place Hotel e upon them for information, Today, led many years agio and it is now the ° Th however, much of this former raj] center of one of the greatest beet Traverse City patronage has been diverted to busses sugar areas in the United States, The Rates Reasonable—Service Superb P tli d H t l and pfivate conveyances, and I am settlers in this part of Kansas, before —Location Admirable. an m O e happy to announce that the bus or- the introduction of irrigation, suffered ace tek nee ee : ganizations are fully realizing the © seem to be enjoying a reasonable de- . : fe Th f S ] ' wishes of patrons and are instructing vree of prosperity. LaJunta (hoonta) € center 0 oe employes to make special efforts to is a very old town for this part of the N H | Elh d B A o see that travelers fully realize just country. Even seventy years ago it ew ote ott an usiness ctivi what offerings in the way of scenery Was an important trading center on the STURGIS, MICH. ties in ( srand Rapids. and other charateristics are at hand. Trail. The name is a Spanish term, 50 Baths 50 Running Water The present stimulus given to travel meaning junction, and refers to the European im our home country ought to encour- convergence of the old trails at this D GEROW, Pr S ‘ ] d : - ; : : ‘o m nan age Many thousands of Americans to point, Beyond La Junita may be seen i J : P. trict y oO er study geography at first hand. In go- the eastern edge of the Rockies, rising fire ~ roof Dining ing along the aforesaid Santa Fe Trail above the western edge of the plains, Occidental Hotel p ° , from Kansas City to Los Angeles, a extending from north to Cafeteria and Buffet south, pre- i distance of nearly 1,800 miles, the ob- sentinfg a magnificent panorama. Pre- FIRE PROOF serving traveler sees a wide diversity sumably the sight of these mountains CENTRALLY LOCATED Lunch Rooms in con- of geographic conditions. First he cheered the hearts of the overland wag- Rates $2.00 and up crosses the Great Plains, which extend on-train emigranits after their dreary EDWARD R. SWETT, Mor. nection. for 500 mites to the foothllls of the marches across the plains and it still Muskegon s Michigan Rocky Mountains. In the eastern part cheers the sons of the West as they of these plains the rainfall is ample for return to their mountain hames after 750 rooms — Rates crops, so that nearly ell the land is in a visit to the Century of Progress of- c I bi H ] farms and the population is nioder- fering, at Chicago A short, distance olumbia ote $2 50 and u with ately dense. Toward the west the cli- west of La Junta the route leaves the : Pp > mate becomes increasingly arid and valley of the Arkansas Tiver and KALAMAZOO kath e farms give place to scattered cattle crosses the plains toward the foothills ranches, except along Some of the ot the Rockies, following a course Good Place To Tie To watercourses where irrigation js prac- nearly due southwest of Trinidad .Of ¢ conn September 6, 1933 MICHIGAN TRADESMAN 17 this city I made mention in a previous communication and its Hotel Gardenas, built in the mission style. Trinidad is in Colorado, but a few miles west is the state line of New Mexico, you negoti- ate Raton Pass, where you at once acquire an altitude of 8,000 feet. It isa spur of the Rockies—niot the main squeeze. The name Raton (locally pro- nounced rattoon) is Spanish for mouse. Wagon Mound, sevenity miles to tthe west, is onie of the very oldest settlements—Santa Fe excepted—on the Trai. Its name is derived from a resemblance of the peaks near by to a wagon top, when seen from a dis- tance. A short distance away are the ruins of Fort Uniion, one of the most important military stations on ‘the Trail, where ‘two principal branches of the same joined. The adobe houses are unroofed, must of the walls are falling in ruins, and the grounds are over- grown with vegetation, but it is easy to be seen that the fort had accommoda- tions for a large garrison. It served not only as a refuge for the settler and traveler, but its storehouse carried a large stock of army supplies, it being a strategic point during the Civil War. Las Vegas has been a railway division point ever since the Santa Fe Railroad Was constructed ito this section in 1879, The name is Spanish for meadows. On a flat roof of a building here Gen. Phil. Kearney stood in 1846 to administer to the Mexican citizens ithe oath of allegiance to the United States. Its altitude is about 7,000 feet, and it is surrounded by most wonderful min- eral deposits of almost every variety. Leaving here we soon enter the land of the Pueblo Indians, who have an interesting history extending back many centuries. The name Pueblo (pwa-blo) was applied to them by the early explorers because tthey lived in well-esitablished permanent villages, in marked contrast to the transient camps of the momaidic tribes to the East and West. With the Spanish conquerers and after them came many self-sacri- ficing missionaries and other colonists from Mexico and Spain, endeavoring to civilize the Pueblo people, it is not easy to-day to appreciate the heroism of the men who so bravely entered this strange anid isoated counttry and ruled! jits natives 300 yiears. There were many struggles and massacres, and the early chronicles are touching in their evidence of a religious zeal that overcame severe privations. At the time of Coronado’s march of conquest there were reported to be 71 pueblos in New Mexico and eastern Arizona, but numerous remains of habitations of this character show that originally there were many more of them and they occupied a much wider territory in ancient times. The Pueblo houses are of uniform architecture, built of stone or adobes in terraces one upon another, the roof of one house being the front yard of the next above. Lad- ders were used exclusively for exterior chimbing. Entrance was effected through a hole in. the roof, through which also the smoke escaped. It is claimed the women built the ‘thouses and later churches as well. The Pu- eblo people have always been weavers and potters, and it is believed the Na- vajo blanket was initroduced to the Na- vajos by Pueblo women, Just before we reach Santta Fe, of which I wrote a great deal last week, we came to Glo- rietta Pass where the road reaches an altitude of 7,421 feet in a cut 30 feet deep through the summit. This pass is at the divide between the Pecos and Rio Grande rivers. In the north are fine views of the high peaks of the Rockies. One of the higher pinnacles, known as Thampson Peak, 10,546 feet above ‘the sea, is about seventy miles northwest of Glorietta and plainly in view, and other peaks, some of them 2,000 feet higher, may be seen further north. This portion of our journey takes us over historic battle ground, for here occurred a decisive battle be- twen Union and Confederate forces in 1862. A preliminary skirmish ending in favor of the northern forces was followed by a battle lasting nine hours and which ended in a truce. Thhiis is commonly known as tthe batitle of Glo- rietta and indicated by various monu- ments throughout the Southwest, I wish I hhad more space. Perhaps ye editor will allow me more in a future issue. It was all mighty interesting to me. Frank S. Verbeck. ——_-_—2>___—_ Questions and Answers for Grocers and Clerks No. 1. Question—Why do crabs turn red when dropped in boiling water? Answer—It is due to a chemical change. No. 2. Question—Why nearly every roasted coffee on the market is a mix- 2 ture of two or more varieties Answer—Practically every variety of coffee has a characteristic of its own. Coffees are mixed in order to produce desired blends. Thus, if it is desired to give a cup of Santos more body, for instance, added; if a somewhat acidy taste is wanted, bon Santos is added; if a particularly Maracaibo is 3our- good flavor and good color are wanted, s0gota is added: and so om No. 3. Question—How food prices decline in 1932? Answer—Food prices declined 15.8 per cent in 1932. The price decline since 1929 has amounted to 34.8 per cent. No. 4. Question—Are the stores gaining or losing? much did chain actual number of chain stores is not at present increas- Answer—The ing. Chain systems are expanding by adding meat and other departments and substituting the large market store for two or three small stores. Many chain systems are carrying through remodeling programs. There has been no change in the relative number of chain and independent food stores for three years. No. 5. Question-—Who owns the Piggly Wiggly trade name, original patents and system? also Answer—The Kroger Grocery & Company, Cincinnati, Ohio, owns the Piggly Wiggly system. There are about 2,500 Piggly Wiggly stores in the country, several hundred of which are owned and operated by Kro- Baking ger, the balance of the stores being owned and operated by individuals or corporations who pay Kroger a royalty for the use of the name and system. No. 6. Question—What is Chloro- phyl? Answer—The green pigment which gives plants and leaves their color is technically known as chlorophyl. No. 7. Question—Is it desirable to use artificial preservatives ini canning? Answer—No. Foods properly canned keep because they have been sterilized by heat in air tight containers, so arti- ficial preservatives are not necessary. No. 8. Question—What percentage of the total grocery business do chain stores do? grocery stores do only about 26.5 per cent of the total grocery and provision business of the United States, and only 30 per cent of the total sales through what are gen- erally classified as grocery stores. No. 9. Question—How far do bees fly for honey? Answer—Chain Answer-—Bees fly as far as 234 miles from the hive to get honey, it was found by the Bureau of Etymology. No. 10. of a can of food affect the wholesome- Question—Does the metal ness of the food? Answer—No. The can is simply steel covered with tin and for some products it is coated with care- fully selected enamels baked at high pure temperatures. It is sterilized and clean, It can have no unwholesome action whatever on the food inside. —_>+>_____ Some New Beer Styles Old time brewers will tell you that with the approach of Winter the public begins to prefer bottled beer to draught beer. In Summer, it is the other way around. Since this is our first Autumn of legalized beer, this shift in public taste is likely to have its effect upon meth- ods of marketing and manufacturing. The most marked change, very likely, will be am increase in the use of fibre- board containers, or cartons, with pos- sibly a change in the type of cartons most used. In the old beer days, the family sup- ply was delivered to tthe home in sub- stantially built wooden containers hold- ing twenty-four or thirty-six bottles. When many The case had to be returned. came back last Spring, brewers beer hurried to place substantial orders for wooden cases of the old type. In the last fifteen years, however, tremendous progress has been made in the design of fibreboard containers, and to-day, I understand, the old and the new, the wooden case and the fibre- board carton, are running a fairly close race—with the odds probably in favor of the latter. A number of things have been in favor of the carton. You can pile more of them into a truck—ais many as fifty per cent. more, according to one claim. No deposit has to be taken from the customer, and the carton does not have to be returned. Consequently, customer gets a fresh looking package instead of a container that has been re- used many times and shows it. Those who do their shopping by car find beer in cartons much easier to carry home. And the claim is also made that beer which has been chilled in a carton stays cold for many hours because the car- ton stores cold air. each One interesting development to be watched is the demand for cartons holding only six bottles. This was ap- parently first introduced to the trade by Pabst and other Middle-Western brewers, and seems to be popular with the consumer because it is so much “asier to buy or to carry a carton of six than one of twelve or twenty-four. Eastern brewers have not up till now given much attention to the small car- ton. Many supplying local trade have been unable to keep up with the demand, and have not cared much about such matters as consumer pref- erence. I understand, however, that the small carton is one of the weapons which Middle-Western brewers are using to help them in their invasion of the Eastern market. Whether for this reason or not, several Eastern brewers have recently been enquiring into the cost of small cartons. brewers How To Make Tea Tea must be properly prepared in or- fullness of its flavor and aroma and to obtain all of der to bring out the its benefits. The right way to make tea is to use one teaspoonful of tea for each cup, and one additional teaspoonful for the pot. Place the tea preferably in a warm earthenware, china or glass tea pot and then pour in the required quan- tity of freshly bubbling, boiling water. Allow to stand from three to five min- utes. Then strain ithe tea into a second heated teapot for serving. This insures a uniform brew and the last cup will have the same delicious flavor as the first. It is recommended that you use cream and sugar because they give ad- ditional food and energy value as well as body to the tea. Placing the cream and sugar in the cup before pouring in the tea improves the flavor. For iced tea, brew as above, using twice the quantity of tea, sweeten and serve with lemon. eg gg Predict Luggage Sales Gain An increase in sales volume during a slice of the Fall and holiday season of 25 to 30 per cent. is predicted by members of the National Luggage Dealers’ Asso- ciation, attending a convention at the Hotel anticipation of this increase stores are purchasing Pennsylvania, In considerably more merchandise at higher prices than a year ago, it was said. A resolution was passed asking the luggage manufacturers to include in their ethics code a provision against producers selling goods directly to con. sumers in competition with established merchants. ——_+~--___ Novel Jewelry Orders Increase Reorders on novel jewelry increased during the week, with the indications being that volume this month will run ahead of the same period a year ago. The vogue of the 1900s is having a strong effect on both the type and vol- ume of costume jewelry being bought Metal types are out- standing® with the gold finish receiv- by the stores. Ing most attention. The demand cov- ers pins, clips, bracelets, brooches and earrings. The call for necklaces con- tinues to be affected by the high neck- 3 lines prevailing in the Fall styles. Store, Offices & Restaurant Equipment G.R.STORE FIXTURE CO. 7 lonia Ave., N. W. Phone 86027 Hotel and Restaurant Equipment H. Leonard & Sons 38-44 Fulton St., W. GRAND RAPIDS, MICH. Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. JAMES HOEKSEMA, Manager 18 DRUGS Michigan Board of Pharmacy President—Earl Durham, Corunna, Vice-Pres.—M. N. Henry, Lowell. Other members of the Board—Norman Weess, Evart; Frank T. Gillespie, St. Joseph; Victor C. Piaskowski, Detroit. Director—E. J. Parr, Lansing. Examination Sessions—Three sessions are held each year, one in Detroit, one in the Upper Peninsula and one at Ferris Institute, Big Rapids. So Michigan State Pharmaceutical Association. Officers elected at the Jackson Con- vention of the M. S. P. A. President—Duncan Weaver, Fennville. First Vice-President — Paul Gibson, Ann Arbor. Second Vice-President—J. E. Mahar, Pontiac. Treasurer—Wm. H. Johnson, Kalama- zoo. Secretary—R. A. Turrel, Croswell. Executive Committee—A, A. Sprague, Ithaca; Leo J. LaCroix, Detroit; J. M. Ciechanowsky, Detroit: M. N. Henry, Lowell; Benj. Peck, Kalamazoo; J. E. Ma- har, Ponttac. The Root of Cut Price Evils Many plans and ideas have been pre- sented to “cure” cut price evils, yet nothing concrete has been offered to prevent the origin of gaining a foot- hold. When we were asked who was responsible for existing conditions, both co-writers replied in unison, “The Druggists, the Doctors and the Dis- reputable Manufacturers.” Such assertion or accusation (call it what you will) we are explaining for the benefit of the Reputable Mann- facturer, Pharmacist and Physician. A shoe-worker, employed at a bench in a shoe factory, developed rheuma- tism. He consulted a physician, who prescribed a combination of Salicylates and outdoor exercise. Within a short time this patient reacted favorably to the treatment. Although he attributed the “cure” to the prescription, there isn’t any doubt in our mind that exer- cise and nature had considerable to do His enthu- with the favorable results. siasm after using this prescription, was so great, that out of it grew an idea to commercialize it. Approaching the druggist who com- pounded the original prescription, he made a deal for a large quantity and resold it to many of his co-workers in other later approaching other his plant, workers in factories manufac- turing shoes. His silver tongue and bragging abil- ity brought him favorable results and the sale of this item at a dollar a bot- tle increased considerably. Seemingly, later on this self-styled doctor of rheu- matism came in contact with a very clever advertising man, and a deal was made to put it on the market. A so-called Pharmaceutical Labor- atory was established in a couple of rented shacks. A fair description of such Laboratory can be easily made by referring the druggist reader to the old fashioned back room of a “Pharm- acy” in the Eighties. A junior drug clerk was installed as the chief Chem- ist, a janitor, and a secretary who was a bookkeeper, stenographer and what not, completed the list of employees. The advertising agency began a cam- paign in an adjoining large city. “Spots” were picked. We mean by “spots,” drug stores in the cosmopol- itan district, called “live wires” were operating first class mod- ern drugstores. Those druggists were where so om etn an a he MICHIGAN offered “exclusive advertising” provid- ing they stocked a fair amount of the product, displayed it in their windows and counters, and featured the sale ot it, recommending and explaining the remedial values. The local newspapers carried the publicity that the druggists named be- low are selling and recommending the use of this famous rheumatism remedy. Druggists who had been given this proposition congratulated themselves in having obtained free advertising, although instead of obtaining, they were giving it. Within a short time, this product became an seller and the non-thinking druggists put it over for the manufacturer and the advertising agency. Suddenly the chain drugstores began featuring and footballing this item so that the resale price fell to a low level of 59 cents which was below the price any druggist could buy it for. Then the manufacturer was ap- proached by the men who aided its origin, with a complaint. The reply they were given was that the prices could be controlled. Later on other manufacturers came to the very same druggists with like propositions. Again and again the sil- ver tongued salesman would sell the same plan with a new item. “Barnum was right” why will druggists con- tinue to co-operate with such type of manufacturer?—Lord only knows. The continuation of such a policy by aiding and abetting the development of such products added another branch to that spreading cut price tree. The same applies to the medical pro- fession. Detail turers of questionable repute will call on a physician, pass him a smoke, pat him on the back, then introduce a won- derful discovery and after a great deal of flowery oratory, leave him a sample and ask him to prescribe it. The doctor, in many cases without ascertaining the merits or the reputa- tion of the manufacturer begins writ- ing for it and often demands original packages or containers. Often the patient will read the pres- cription and demand it over the coun- ter. Now and then the doctor will care- lessly hand the patient a sample with- out removing the label and again a counter demand is created. extensive men Patients who obtain original labels pass along information that Doctor So and So recommends its use or has prescribed for it, and before long this is broadcasted and rebroadcasted until such items becomes a developed coun- ter seller and the back-bone of cut prices. A humorous incident occurred a few years ago. A Physician’s wife entered a pack- age store to purchase some perfume. Her attention was attracted to another woman, a patient of her The patient was discussing a purchase, of a so-called specialty, with a clerk in the store. “I am not so sure that I ought to use it without consulting my Doctor So and So.” The clerk replied, “Oh, I know Doctor So and So, he writes for it quite often” and the sale husband's. sa representing manufac- — TRADESMAN was completed. The Doctor’s wife re- sented her husband being done out of a call and upon the first opportunity related the incident to her husband. The Doctor laughted, thought it a great joke, and admitted that he pres- cribed for such items occasionally. We still fail to see the joke or any real intelligence in the laugh. To add more grief to the situation, the doctor was a pharmacist and part owner of a drugstore. May we say to the doctors and druggists, “Awake from your dreams or else most of your prescribing and dispensing will be done in package and grocery stores. To the manufacturers of repute we say, “If you desire to continue a healthy policy for yourselves, the doctors and the legitimate pharmacists, avoid the abuse the price cutters are giving your items with the well known ‘just as good,’ ‘more for your money’ and ‘we are just out of it but we have something similar.’ Insert in your advertising— ‘Do not accept anything else’ or just as good trade in a legitimate pharm- acy where you will receive the brand and the item you desire, not substi- tutes.” Substitutions are what chain stores and predatory price cutters thrive on and their existence depends solely on this malicious practice. If such practice is injuring the man- ufacturer’s business he can obtain an injunction restraining the use of such tactics obstructing the legitimate sale of it. If any manufacturer refuses to abide by such actions of playing fair with the legitimate pharmacist, to the pharma- cists we say: “Do not allow any win- dow display or counter space, refuse information by pleading ignorance of his product, and avoid discussing rem- edial effects with prospective custo- September 6, 1933 mers. Do not permit your name, as a pharmacist, to be used by the manu- claims as to the merits of such a prep- claims as ti the merits of such a prep- aration in newspaper advertising.” The sooner the pharmacist learns to refuse these courtesies, the sooner the masufacturers will derive some solu- tion which will benefit those who are rightfully deserving. Otherwise, he is simply adding fuel to the fire which is slowly becoming destructive not only to the legitimate pharmacist but to themselves as well. John De Nicola. —_~+-~-.___ Noteworthy Features Observed By a Passing Strangr Escanaba, August 29 — Hanrahan Brothers, 810 Ludington avenue, are now nicely settled in their new food store, which is up-to-date in every par- ticular. Bes'des having fine equipment of store fixtures, their stock is most artistically arranged. There is no bet- ter location in: the city and with prompt and courteous service they render, their success will be even greater than in the past. St. Ignace, Aug. 30—I left Maniis- tique about 3 p.m., arriving here 7 p.m., distance one hundred miles. Most of the route is through cutover lands and swamps. There is much limestone along the route. Near Manistique is one of the largest quarries. The ground stone is used by blast furnaces, paper mills, etc. In completing my Upper Peninsula circuit, I am mutch gratified with what I have seen and learned about this large territory. No one can form an adequate idea of its extent, its vast resources, its large in- dustrial development and its hospitable people, without enjoying it as J] have done during the past three weeks. The Finnish and Swedish people have played a large part in its development. They are thrifty anud dependable and have had a large part in opening up its rich mines and timber resources. Petlston, Aug. 31—It has been an- other fine day; in fact, I have had very good weather almost every day. Made several calls in St. Ignace upon those I interviewed a month ago. I judge the tourist trade is fifty per cent, or more of the usual bus'inees. The state ing Blanks, Ring Binders, Compasses, ons, Pencils, color Paints, Inks, Extra Leads, sample room. Grand Rapids School Supplies Pen and Pencil Tablets, Erasers, Note Books, Theme Composition Books, Note Book Covers, Dividers, Slates, Cray- Penholders, Water- Note Book Fillers, Mucilage, Fountain Pens, Construction Paper, Chalks, Artist’s Brushes, board Erasers, Thumb Tacks, Pro- tractors, etc. Most complete line ever shown, all on display in our Come Look Over — PRICED RIGHT. Hazeltine & Perkins Drug Co. Books, Spell- Liquid Pastes, Pencil Sets, Rulers, Black- Them Michigan ASL ati trai age tCte September 6, 1933 MICHIGAN TRADESMAN 19 maintains an excellent ferry service cember, I was indeed surprised, as he W across the straits. It looks to me as does not appear ito have reached near HOLESALE DRUG PRICE CURRENT though the plan for a bridge to re- that age. He belongs to the Chippewa place the ferry is impractical and only tribe and during the Kaiser’s war he Prices quoted are nominal, based on market the day of issue. an idle dream of ways to spend tax- and fourteen other Indians, including le > kK > F 5@2 S payers’ money, 7 three young women, toured the U. S. Acetic, No. Ore 06 @ 10 Aloes Haves, Havre Gana. , Meal 35 Carp Lake is a beautiful body of in the play, Hiawaitha, for ‘tthe benefit Boric, Powd., or so called,lb.gourds @ 60 Juniper Ber., lb. 3 00@3 20 water and the shores are well lined of the Red Cross. There are quite a Xtal, lb. __-. 08%@ 20 Powd., lb.___-__ 85 @ 45 Junip’r W’d, Ib._ 1 50@1 75 with cottages. Hada fine visit with F. number of the Ottawa tribe who make Carbolic,Xtal,lb. 36 @ 43 Aloes, Socotrine, _. Lav. Flow., Ib. 3 50@4 00 : : T : , Citric ib 35 @ 45 lb @ 7 Lav. Gard., Ib 1 25@1 50 G. Hunt and E. Nelson, they having their homes here. Years ago there Muriatic, Gom’l, - __Powd.. ib... @ 80 Lemon, Ib.-...-. 1 75@2 25 the only general stores. Both have were shipping docks here and a large jo a 3%4@ 10 Arabic, first, 1b._ @ 40 Mustard, true, ozs. @15 e rt . rt. bu 8 th a =< 2 : a 50 been subscribers to ithe Tradesman for sawmill. The old steam boilers are lt * +———---- - . 15 Arabic, sec., i @ 30 Mustard art., S a 35 rear - oe art a eS i Bit te See ak : ie “mai A by hose 3 mithhs COmaehe, 1b... » € 25 «=Arabie, sorts, » 15 @ 2 Orange, Sw., ib... = 00@d 25 years and ‘find dt a profitable mvest all that remani. About three months Sulphuric, 1b.-__ 0834%@ 10 Arabic Gran., lb. @ 385 Origanum, art, ment. ago the state took over the SCCMG 8=artaric. ib. 35. @ 45 Arabic, P’d, Ib.. 25 @ 35 et aecal 20 Levering is located in a good farm- route from Harbor Springs here. It is ALCOHOL Asafoetida, lb. __.47@ 50 Pennyroyal, lb.__ 2 75@3 20 ing region which will harvest a good understood that im time this route Denatured, No. 5 Asafoetida, Po., lb. 75@ 82 Peppermint, Ib._ 4 75@5 40 T i ruaiac, Ib 7 ose. dr 9 & crop of corn, so I was told. The potato along along the lake shore will be ex- gall. ----------- “4 @ Giana a - 15 hae. a 500° 95 crop is not so good, owing to lack of | tended to Mackinaw City. Nio doubt woul a eee ao at aah a ke ; @ 9% rain. There were fine forests of hhard- the state will improve the surface of ae POTASH, USP Kino, powd., Ib._ @1 00 Flowers, Ib... 1 00@1 50 wood and pine, which the mills have the road, but tthe old original tral Bump 1b. 05 @ 13 Petits Ls oi. @ 60 aos. : A cut, so the village depends upon the which the Indians trod for centuries Powd. or Gra.,Ib. 054@ 13 Sheltie Orange, oe WL 4 Le : 4 soa 4 farmers for its trade. Walker & Son will be preserved, No trip into this part AMMONIA i. wee 2 Sse J have a large general store, well stocked of the state is complete, unless one Concentrated, lb. 06 | @ 18 Ground, ibe 221%46@ 30 thue, Ih. 1 60@2 20 wth goods. They also handle the tele- includes Cross Village. No wonder the | 4-F, 1b. --------- 05%@ 13 Shellac, white, a S5@1 40 a as woe Si ee Ta : : Sot Ee 05%@ 13 (bone dr’d) lb. 385 @ 45 Spearmint, lb.___ 2 00@2 40 phone exchange. They have been read- Indians selected this region for their Carbonate, lb..-. 20 @ 25 Traga’canth, Tansy, Ib. _ 3 50@4 00 ers of the Tradesman for years, H. H. home and hunving grounds, Everyone Muriate. Lp., Ib. 18 @ 30 No. 1, bbls.___ 1 60@2 00 Thyme, Red, Ib. 1 50@2 00 sennett has a fine food store and is who trave “Is this way is charmed with Muriate, Gra., lb. 08 @ 18 No. 9 Ips I 50@1 15 Thyme, Whi., Ib. 1 75@2 40 going to read the Tradesman from now _ its scenic beauty. eee ee Se Gui eer oe Lee ae Ib. 5 40@6 90 on, He was formerly from Nashville. Petoskey. Se 2 aa OR ec > Ae > HONEY Birch ib 3 50@ 0 Pellst a As len eet etoskey, Sept. 2—Little Traverse Pound = 2 07 20: Pound 2. os 25 @ 40 ae Ib. -____ 3 50@4 00 Sons a ge 2 coe : sou he a region seems to hiold its former charm _ _BALSAMS HOPS Warniaced ik se eT a eltect of the closing O the dumber miulis for the tourists. The picturesque set- Copaiba, lb.--___ : 60@1 40 4s Loose, Pressed. Wormwood, Ib. 4 5005 00 and this includes Brutus. However, ting. of Petoskey, Bay View and Har Fir, Cana., es 2 00@2 40 pee @1 25 OlLs uoaue ese yn > adjacen’ eet ard mes eh daar a ‘ir, Oreg., Ib.__. 50@1 00 Saige - —— Sai ] oor caged bor Springs, thin, vitalizing air, will a ” 1 ates 3 Protech eae Castor, gal._____ 1 15@1 35 oe eee a eee POO” 6 seever he -a magnet to summer travelers. ‘Yolu, tb. ______ 150@1 30 4 ee in hie ce Cocos, I. Me & ms Hale alle : alte meh : ; o - oe seems: % |b., gross____15 00@16 00 ¢ ee ee oo ne, also good crops of alfal- [he social and cultural environment BARKS \% Ib., gross__--10 00@10 50 ea! eM 1 00@1 5 a were grown: this — : centering at Bay View, with its Assem- ere : INDIGO Cot. Seed ore 5@1 00 Harbor Springs, Sept. 4—Smith & bly and oratorical and musical talent, Con a 25 g a Madras, Ib.__-___ 2 00@2 25 Lard,ex., gal.__ 1 55@1 65 Wasnich recently formed a copartner- attracts a high class of intelectual and Qo, | OG Oop i er Lard No. 1, gal. 1 25@1 40 ship and bought out the local bakery, wealthy citizens, many of whom own Saigon, Po., lb. 50 @ 60 aaa aonvale . oy or ce ee ey bh we ae a aieikad ee te : i 40 @ 50 x 2 ee Rell, dak Se@h Gi supposing they would have the busi beautiful summer ‘homes there, As I i. Pow i ae ag te. Hes 17 @ 2 Neatsfoot, ness of the town. The baker who sold = write my window overlooks the beau- Fim: pay Ib ioe 38 g 45 Powd. & Gran. 25 @ 35 _ Gttra, gal 80@1 00 to them has started a second bakery, tiful bay and it carries my mind back Sassafras (P’dlb. 45) @ 35 LICORICE bases 8 5 carse which the town did not need. However, to the days when its waters were dot- Seaptree_ cut, Ib. 20 @ 30 ee ee “a osu hee s gaan o the new ifirm are coming along nice- ted with boats loaded with pleasure So@ptree, po. Ib. 35 @ 40 |e ee ibe 40 @ . Sperm, gal. _____ 1 25@1 50 ly. They are both practical bakers, seekers, Every hour the ferry carried enai oo @ os Wafers, (24s) box — @1 50 Tanner, gal._____ 75@ 90 have a good location and turn out a its load of tourists across the bay. Sail Gubeb) po. Ib @ 73 LEAVES an a ene oo high grade of bread, cakes, pies and and row boats were much im evidence. Juniper, Ib.-_-. 10 @ 20 Behe. Ib., short @ 60 a ger @2 0 cither foods. They deserve the patron- Large lake boats were arriving from BLUE VeEIGh eon ae aa @ 79 «Gum, ozs., a age of the community and! are getting Chicago ‘and other lake cities, heavily Pound (2002. @ 15 Sage, bulk, ‘Ib. __ 25 @ 30 1 17 50@20 00 an increasing share of it. Harbor loaded with visitors. Special trains were a na Sage, loose : Powder, ozs., $1.40 Springs is a mecca for tourists. Locat- run during the resort season to han- Pd or Xtal, Ib. 06 @ 13 _ pressed. 49, Ib. @ 40 |, Hes eas. $1.4 - 50@20 00 ed upon tthe curve of Little Traverse dle the crowds. The curio and souvenir a BRIMSTONE co ounces al . = aga were 17 50@20 00 Bay, with wooded hills in the back- merchanits were much in evidence and ound --.--_--- 7 eo a ! ee eres” . . - . . CAMPHOR eenna, PARAFFINE ground, it is one of the beauty spots many lapidary artisans ground and Poca 55 @ «75 Alexandria, lb. 35 @ 40 Pound ______.__ 06%@ 15 for which our state is noted. polished the moss agate found along CANTHARIDES ee a Ib. 20 @ : PEPPER ! : : pe up ab ee igae a en ee : : a wd. Ib. __ 2 @ 35 Bk a 3s ae A signboard told me it was nineteen the shores of ithe bay : Watch charms, Russian, Powd. - @3 50 Uva Ursi, ib. — _ : @ - oe oe wes a @ mi miles to Cross Village, so at 4 p.m. I Cuff buttons, stick pins, paper weights, Chinese, Powd.__ @2 00 Uva Ursi,P’d, Ib. @ 45 White gerd, ib. 40 @ 45 headed that way. Talk about scenic ¢t¢., were produced while you watched CHALK LIME PITCH BURGUNDY wooded drives, this takes the lead over the operations. How different it is to- es r a. ores med., dz. @ 85 Pound _____ 20 @ 2 any I had traveled, The route fol- day. The excursion steamers are no Wa. = _ meen dz. @1 45 PETROLATUM lows an old Indian trail, which winds more, I have nat seen a gail boat French Powder, Pound Te 6 g9 ‘Amber, Plain,Ib. 12 @ 17 through virgin forest most of the Since I arrived. Only a few motor and Coml., 1b._-___ 03%@ 10 Amber, Carb.,lb. 14 @ 19 g g ee saga - a g MAGNESIA Cream’ Whi way. The trail was first widened so fiiuing boats are in evidence. No more pees i on a Ce ih 0 Lin Wine In ie a horse and sled could get through, ‘tourist trains, ithe depot almost de- Wniie. Wamp. oe g 10 ea oo | 6 —O re lt Snow White, tb 32 S 3 2 then broadened for a wagon. With the Serted.. Instead the streets are filled CAPSICUM aa a fs a6 2 25 PLASTER PARIS DENT: iL : . , miconaclic ee ois aie eis : é — @ 3 pr coming of the auto it was widened a With big Packards, Cadillacs, Buicks Pods, Ib._______- 60 @ 70 Oxide, light, 1b._ @ 75 Pooh ees ie little more, so in driving one must use @Md other cars. Traffic is much con- Powder, tb. -_-_- 62 @ 7 MENTHOL ee oe utmost care in passing cars. Speed gested at times. The old Park Hotel : CLOVES Pound 250 5 00@5 60 Caustic, Cea oe @ 88 must be cut down, owing to the many @"d the Cushman House are closed. ree a 2 a* MERCURY Liquor, 1b. --____ - @ 10 short curves. The route follows the (he Perry Hotel seems to have a fair genia > @ & Pound |. 1 25@1 35 per nsiun edge of the high banks of Lake Mich- ‘ade, although hotels in general are Onke, C sae ge MORPHINE _ Acetate TW @ $6 igam most of the way. About midway ard hit. It is mo wonder. Since the ~~ Groom 2 Ounces —___-_-- @11 80 Bicarbonate, Ib._ @ 35 a wy Pak Stee. See state and nearly every city and village wo #3 -—------____- @13 96 Bichromate, 1Ib._ 5 @ 25 is a small Indian village and a mission | Soke didpteg tia Mtaly Ib. 2. 034@ 10 MUSTARD Bromide, Ib.-___ 51 @ 72 church. By the time I arrived at Cross ‘@4V€ Opened tourist ‘camps, and thou- Powdered, Ib.--- 04 @ 15 Bulk, Powd., Carbonate, Ib.___ 30 @ 35 Village, it seemed as though I had sands of citizens have nailed up a sign, CREAM TARTAR select. jh 45 @ 50 Chlorate, traveled a much longer distance, owing ‘tOUTIStS rooms, It 1s no secret as to Peund --_---___- ao 6 NS nae Ee , @ *® to the low speed. The little town is lo- | What ails the hotels. Hard times have, SET TeeSane NA TETIAEINE ee ib, Ss rs ae cated on a high bluff with a grand view 00 doubt, causd many to open ther Pound -------- @ 50 Balls, lb. ~_____ 07 @ 12 jodide, Ib... 3 36@3 cs (eee bi 2 repeat ly Fase “ow t Scere 3 36@3 59 of the lake. Im the distance cam be seen TOTNES tO travelers. “1 19 a full Mouse =F now Corn. Ib 06%@ 15 NUTMEG Fermanganate, Ib. 22% @35 > : akes >i , f ’ : 5 Beaver, Crane and other islands. On which makes a hotel pay. If more white Com 07 @ 15 Pound Je @ 40 noe ayes 80 @ 90 one the lighthouse can be seen. Two Variety of rates and service could be EXTRACT Powdered, Ib.__. @ 50 Yellow, Ib.___- 50 @ 60 general stores, both with excellent Provided, hotels would care fora much Witch Hazel, Yel- NUX VOMICA QUASSIA CHIPS stocks of merchandise, enjoy a good larger number. The higher rates of Jow Lab., gal._.99 @1 82 Pound _________ @ 3 Pound i & @ 30 trade. Walter Marsek is proprietor of the hotel oblige many to seek sooms Wicorice, P'd. lb. 50 @ 60 Powdered, Ib..-- 15 @ 25 Pow4d., Ib.__-= 7 35 @ 40 ane and E. C. Adams the other. Each Outside, whereas if lower cates were a FLOWER OIL ESSENTIAL : QUININE ee ead be he oe dk Gentine on os the hotel might be ‘filled most as aoe 00 @ 55 Almond, > OZ. cans, ae @ 66 ee es ata of the time. There is a hotel compan 5 it., true, ods. @ i | trade. There jis a public and a paro- Geen iis i scteusk ie Ce. oa. - —— 35 ‘ = Bit. art. ozs. @ 30 Epsom, 1b______ 03%@ 10 chial school, a catholic anid a protestant oe aie ie eaatae § a ea 4 Sweet, true, lb. 1 25@1 39 Glaubers, church. The population is about 100 ™@!ng a rate of /) cents for rooms American, 1b._ 50 Swit, art.. Ibs. 1 00@1 25 a Soo whites, and Indians in about equal and having full rooms each night or Sue we ¢. 2 Amber, crude, lb. 71@1 40 | Gran., Ib._____ 0%@ 10 ates, L ranis t ieabke os. aud abi an b ia , at ° Amber, rect., Ib. 1 30@2 00 Nitre, numbers. Some of the Indians are Se hee Pie i co ce i Pe i ing FORMALDEHYDE, Ree Anise, lb._______ 1 00@1 60 Xtal or Powd.. 10 @ 16 farmers and others are makers of bas- ONY. Miany travelers on small in- Pound __-_______ a ey 4 00@4 25 |, Gran., Ib.______ 09 @ 16 losis “doy exces hows and arrows come use their services. These hotels FULLER’S EARTH Bergamot 1b.__. 3 00@3 60 Rochelle, 1b._____ 17 @ 30 ee : : .’ are kept meat and clean, with runnin Powder, Ib._____ o> @ 10 €ajeput, Ib 1 50@2 00’ Soda, Ib._____=_ 02%@ 08 their products finding ready sale ’ & - p : g y cs Ge Gr ee, GELATIN" Saraway S'd, Ib. 2 80@3 46 SODA among the tourists. el Pound as 55 @ 65 Cassia, USP, Ib. ‘ H0@2 60 Ash 22 03 @ 10 It was my pleasure to meet Chief 1e food merchants here are having », Cedar Leaf, lb.-_ 1 50@2 00 Bicarbonate Ib._ 03%@ 10 : ? : aa : a fair business fi + A & P. Brok., Bro., lb... 20 @ 30 Cedar Leaf, : Caustic, Co’l,, Ib. 08 @ 15 Thurnder Cloud, a resident here. He ss, with two Gro’d, Dark, Ib.. 16 @ 22 Com ip... 1 00@1 25 Hyposuiphite, lb. 05 @ 10 was dressed in buckskin suit and war Stores competing. Other lines feel the Whi. Flake, lb... 27%@ 35 Citronella, Ib..-_ 1 05@140 Phosphate, Ib... 23 @ 28 bonnet—a fine specimen of the noble depression more. All are hopeful the White G’d.. Ib.__ 25 @ 35 Cloves, Ib._______ 1 75@2 25 Sulphite, redman. The chief is a genial man to buying campaign now being put on by oes AXX light, a oo Psa a ; pe a a “ g 12 ST aie ; a Oe Ip @ ry, Pow 1 20 meet and ‘he was most obliging in giv- the ae A will — a gain in business Ripbon 2. 42%.@ 50 WBrigeron_ 1b.____ 2 70@3 35 Silicate, Sol., gal. 40 aS 50 ing me information. When he told Over last. year. Every merchant here GLYCERINE Bucalytus, lb.--. 95@1 60 TURPENTINE me ‘he would be ninety years old in De- (Continued on page 23) Pound 220. 14%@ 35 Fennel --______ 2 00@2 60 Gallons _________ 57 @ 72 20 MICHIGAN TRADESMAN September 6, 1933 GROCERY PRICE CURRENT The prices quoted in this department are not cut prices. They are regu‘ar quotations such as jobbers should receive for standard goods. Because of present day uncertainties, sharp buyers who are in good credit may sometimes be able to induce the jobber to shade some of the quotations, but we prefer to quote regular prices on regular goods, because cut prices obtained by duress or under force of circumstances never accurately represent the actual condition of the market, which is the proper province of this publication. ADVANCED DECLINED Salmon Jello Canvas Gloves AMMONIA BREAKFAST FOODS Pears Pride of Mich. No. 2% 2 25 Parsons 3202, _.. 3 33 Kellogg’s Brands Parsons, i0oz. ____.__ 270 Corn Flakes, No. 136___ 2 50 Black Raspberries Parecons, Gon. ._..._ L 20 Com Fiakes No. 128 3838 No 2. 2 0 intitle Boe Feep. med... 135 Pep, No. 224 215 Pride of Mich. No. 2. 1 66 Little Bo Peep, lge.--- 2 ee ep No. 250 1 05 Quaker, 32 oz._______- 210 Krumbles, No. 412___. 1 4¢ Red Raspberries Bran Wiakes, No. Gct. 190 No 2... 2 aS Bran lakes, Wo.tb). SS Noi. = 2 i 25 - Rice Krispies, 6 oz.___- 22> Marcellus, No. 2... 1 70 Rice Krispies, 1 0z._--- 1 10 APPLE BUTTER AU Bran, 160%. 2 25 Strawberries AllBran to0oz ..._. 210 No.2 00 Table Belle, 12-36 oz., All Bran, 4% 0z.___ 12 foe 1 20 doz. —...... § 90 Kate Hare 6 1-ib. Marcellus, No. 2______ 1 45 Cane 2 5% Whole Wheat Fla. 24s 1 85 Whole Wheat Bis., 24s 2 30 BAKING POWDERS Post Brands CANNED FiSH Grapenut Flakes, 24s__ 2 00 Royal, oz.,doz. _..._- 93'~=— Grape-Nuts, 248__.__._ 3 95 Clam Ch'der, 10% oz._ 1 35 Royal, 4oz. doz. __. 180 Grape-Nuts, 50s. 1 45 Clam Chowder, No. 2__ 2 ia Royal, 60z.,doz. _._.. 2 20 Instant Postum, No. 8 5 49 Clams, Steamed No, 1 2 75 Royal, 12 oz., doz. _... 4 37 Instant Postum, No. 10 4 50 Clams, Minced, No. % 2 40 Royal, Dag. lbs., doz... 13 75 Postum Cereal, Nc. 0_ 2 25 Finnan Haddie, 10 oz._ 3 30 Royal, 6 Ibs... aoe 2450 Post Toasties, 36s .... 250 Clam Bouillon, 7 oz__ 2 5 Post Toasties, 24s -... 2 50 Chicken Haddie, No. 1 2 76 Post Bran. PBF 24 __.2 95 Fish Flakes, small____ 1 35 Sry, Post Bran PBF 36 --- 2 95 Cod Fish Cake, 10 oz. 1 55 253 KS 3 ry Sanke 6-1 1D... 257 Cove Oysters, 5 oz... 1 38 owortrs, lometer, No, 4... 1 85 Amsterdam Brands Shrimp, 1. wet... 1 45 Gold Bond Par., No.54%4 750 Sard’s, 4 Oil, k’less__ 3 35 Prize, Parlor, No. 6___ 8 00 Sardines, 4 Oil, k’less 3 35 White Swan Par., No.6 8 50 Salmon, Red Alaska___ 2 25 Salmon, Med. Alaska__ 1 80 Salmon, Pink, Alaska_ 1 50 Sardines, Im. 4, ea._-6@11 perdines, Cal) 9716 BROOMS Tuna, % Van Camps Quaker, 5 sewed___--- 6 75 SS rs) Warehouse __... 6 25 Tuna, 4s, Van Camps, ieee 2 30 of 1 35 Winner, 5 sewed______ 560 Tuna, 1s, Van Camps, Whisk, No. 3... 2 25 a 3 60 Tuna, %s hicken Sea ea 85 BRUSHES Scrub i 10 0z., 4doz.in case__ 3 40 Solid Back, 8in. ______ 1 00 CANNED MEAT 150z. 4doz.in case__ 500 Solid Back, lin. -_-_-- 1 pl = 250z., 4doz.in case.__8 40 Pointed Ends _______ 125 Bacon, med., Beechnut 1 71 50 oz., 2doz.in case__ 7 00 Bacon, lge., Beechnut_ 2 43 51b., 1doz.in case_. 6 00 Stove Beef, lge., Beechnut___ 3 #1 sbi 4L faz in Gase 6 75 Shaker 180 Beef, med., Beechnut _ 2 07 oe No. 60.00 200 Beef, No. 1, Corned ___ 1 95 Perricges 260 Beef, No.1, Roast ____ 1 95 Boef, 2% oz., Qua., Sli. 1 35 Shoe . Beef, 4 oz. Qua., sli, __ 2 25 Neo.4-09 2 225 Be>fsteak & Onions, s. 2 70 ene eae Mo 2-0) (2 360 Chiii Con Car., is. _ 1 05 : 2 225 Deviled Ham, 4s ___.- 15 a = ne ; Ee oe 3 00 Deviled Ham, %s ____- 215 Lizzie, 16 oz.. 12s. 2 15 Potted Beef. 4 0z.--__- 1 1¢ : Potted Meai, 4% Libby. 45 BUTTER COLOR Potted Meat, % Libby_ 75 Panteiion 285 Potted Meat, % Qua.__ 55 Potted Ham, Gen. %4__ 1 45 Vienna Saus. No. %__- 1 00 — Vienna Sausage, Qua._ : - Am. Ball, 36-1 0z., cart. 1 00 Veal Loaf, medium___ 2 25 ee Soi eas CANDLES idl te oma ae ee Plumber, 40 ibs._._.___ 12.8 Baked Beans Paratine, 6s an Campbetic 486... 2 35 Parafine, i2s __.._.. 1 BEANS and PEAS waa 40 100 1b. bag Tudor, 6s, per box____ 30 Dry Lima Beans,100 Ib. 7 50 CANNED VEGETABLES White H’d P. Beans__ 4 35 Split Peas, Yell., 60 1b. 3 %5 Hart Brand Split Peas, Gr'n, 60 1b. 5 80 CANNED FRUITS Scotch Peas, 100 Ib.___ Hart Brand Asparagus Natural Noa 2... 3 00 Apples _» Tipe ®& Cute, No 2... 2 26 No ft 5 3 Tips & Cuts, 8 oz._____ 1 35 BURNERS Blackberries Queen Ann, No.1 _____ 115 Pride of Michigan_____ 2 55 Baked Beans Queen Ann, No. 2 _____ 1 25 1 lb. Sace, 36s, cs._____ 1 75 White Flame, No. 1 Cherries No. 2% Size, doz... 1 05 an 2 Gor. 225 Mich. red, No. 10_____ Si No. 16 Seance. 4 00 Pride of Mich., No. 2__ 2 60 Marcellus Red_________ 2 10 special Pie. 1 35 Lima Beans BOTTLE CAPS Whole White__._______ 2 8@ Little Quaker, No. 10__ 8 25 Bany, No. 2s 1 60 Dbl. Lacquor, 1 gross Gooseberries Pride of Mich. No. 2__ 1 35 pike. per eross._.__. mm No Marcellus, No. 10_____ 6 50 Red Kidney Beans not 4 Ne? oe String Beans Choice, Whole, No. 2__ cCut,, No. 10 Oe Pride of Michigan_____ Marcellus Cut, No. 10_ Wax Beans Choice, Whole, No. 2__ Cut, No. 10 Cul Np 2 Pride of Mich., No. 2__ Marcellus Cut, No. 10_ Beets >t pet md et ee Fa 45 Extra Small, No. 2____ 2 00 Fancy Smail, No. 2___ 1 75 Pride of Mich., No. 2% 1 35 Hart Cut, No.10 _.___ 4 00 Mart Cat. No.2 85 Marcel. Whole, No. 2% 1 35 Hart Diced, No. 2... —s_—is« #0 Carrots Pieced, No.2 90 Pee, NO I8 410 Corn Goiden Ban., No.2 ___ 1 30 Goiden Ban., No. 10 __10 00 Little Quaker, No, 1._ 9 Country Gen., No. 2___ 1 20 ride of Mich., No. 1__ 80 Marcellus, No, 2______ 110 Fancy Crosby, No.2 __ 1 15 Fancy Crosby, No. 10 _ 6 50 Whole Grain, 6 Ban- tam Noe 2.00. 1 4 Peas inte Dot Noe. 2. 2 15 Sifted E. June, No.10 9 50 Sifted E. June, No.2 __ 1 75 Marcel., Sw. W No. 2. 1 45 Marcel., BE. June, No. 2 1 35 Marcel... E. Ju., No. 10 7 50 Pumpkir. me. 10 4 75 De 1 30 Sauerkraut Ne 0 4 25 No. 216 ee ees ae 1 2 NO 2 Spinach No 2% fe 2 25 ee 1 80 Squash Boston, No. 3.0.0. 1 35 Succotash Golden Bantam, No. 2_ 1 75 Mart We 2 55 Pride of Michigan_____ 115 Tomatoes WO tee 5 25 No. 216 is pc laop ce oie acces 1 $0 Wo. m 1 40 Pride of Mich., No. 2% 1 35 Pride of Mich., No. 2. 1 Tomato Juice Hart, No. 10... CATSUP snigers, Sez, 2. a saugers 1408 .-. 1 55 Sniders, 80z. _____ doz 95 >niders, 14 0z. __._.doz. 1 5a Quaker, $8 oz, _____ doz. 1 05 Quaker, 140z. ____doz. 1 25 CHILI SAUCE pliers, SOx. 65 Sniders, 14 og. ______ 2 25 OYSTER COCKTAIL spiders, 11 oz: 2 60 CHEESE VOUMORORE 72 Wisconsin Daisy _____ 144, Wisconsin Twin... 14 New York June... 24 SA ee 44 Src ae SMichigan Flats 13 Michigan Daisies_______ 13 Wisconsin Longhorn____ 14 Imported Leyden_______ 235 a ib. Limberser 22 imported Swiss ____.____ 25 Krett, Pimento Loaf. 23 Kraft. American Loaf __ 21 Kratt, Brick, Loaf. Zt Kraft, Swiss Loaf______ 21 Bratt, Ola Ind. oat _ 33 Kraft. Pimento, % Ib._ 1 60 Kraft, American, % Ib. 1 60 Krait, Brick, % 1b... 1 60 Kraft, Limbur., % Ib._ 1 60 CHEWING GUM Adams Black Jack _____ 67 Adams Dentyne —_______ 67 Beeman’s Pepsin________ 67 Beechnut Peppermint___ 67 Douliemint 67 Peppermint, Wrigleys ___67 Spearmint, Wrigleys ___ 67 Susty fru 67 Writteys P-K 67 Teaperry 67 CHOCOLATE Baker, Prem., 6 lb. %_ 2 50 Baker, Pre., 6 lb. 3 oz. 2 42 CLOTHES LINE Riverside, 50 ft._______ 2 20 Cnuopplies (ore 3 2 93 COFFEE ROASTED Lee & Cady 1 Ib. Package Arrow. Brand 21% Boston Breakfast_____ 23% Greakiast Cup. 21% Competition _ 16 ee We ee 191% Maresiae 29% Morton House. 31 POOPOW foe, 2645 Quaker, in cartons__._ 21% McLaughlin’s Kept-Fresh bo Magis: Coffee Extracts Mm: %.. Ger 160.. 2 12 Frank’s 50 pkgs._._-_ 4 25 Hummel's 50, 1 1b.--__ 10% CONDENSED MILK Eagle, 2 oz., per case__ 4 60 EVAPORATED MILK Quaker, Tall, 10% oz._ 2 85 Quaker, Baby, 4 doz.__ 1 43 Quaker, Gallon, % dz._ 2 85 Carnation, Tall, 4 doz. 2 95 Carnation, Baby, 4 dz. 1 48 Oatman’s D’dee, Tall _ 2 95 Oatman’s D’dee, Baby 1 48 Pee Fee oe 2 95 Pet, Baby. 4 dozen___ 1 45 Borden's, Tall, 4 doz._ 2 95 Borden's. Baby, 4 doz. 1 4S CIGARS Hemt. Champions____ 38 50 Webster Cadillac ____ 75 06 Webster Golden Wed. 75 00 Websterettes ____ 38 50 ieee 38 50 Garcia Grand Babies_ 38 50 Bradsivects _.. 38 50 La Palena Senators__ 75 00 Catia 38 50 R G Dun Boquet____ 75 00 Perfect Garcia Subl._ 95 60 Buawisee 15 £0 Tango Pantellas_____ 13 00 Hampton Arms Jun’r 3/ 56 peo ea 35 00 mancho Corong 35 C0 Reonwaey 220 20 06 CONFECTIONERY Stick Candy Pails Pure Sugar Sticks-600c 3 9¢ Big stick, 28 lb. case__ 16 Horehound Stick, 120s 75 Mixed Candy Mingerearten 86) 14 PeaGer w4 French Creams 11% Faris Crohns. 12 JUptee 2 _ 09 Fancy Mixture_______ 14 Fancy Chocolate | 5 lb. boxes Bittersweets, Ass'ted_ 1 2 Nibble Sticks_._ 1 Chocolate Nut Rolls__ 1 30 hady Vernon 1 45 Golden Klondikes_____ 1 05 Gum Drops Cases Jeny Strings 14 itp Top Jollies 09% Orange Slices. s 091 Lozenges Paiis a. A. Pep. Lozenges ____ 13 = A. Pink Lozenges ____ 1g - A. Choc. Lozenges ___ 3 a Hearts ls Malted Milk Lozenges___ 1y Hard Goods Pails bemon Drops. AZ QO. F. Horehound Drops_ 12 Anise Sater 13 Seanut Squares | | 13 Cough Drops Bxs. Sratth Bros 1 45 Luden’ FO ee 1 45 Wicks 40/106 2 46 Specialties stalian Bon Bons... 16 Banquet Cream Mints__ 17 Handy Packages, 12-10c SO COUPON BOOKS 50 Economic grade__ 2 i0 100 Economic grade__ 4 50 500 Economic grade__20 60 1000 Economic grade__37 50 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6m texet 42 ORIED FRUITS Apples N. ¥. Key..60 1b box. 13 MN. Y. Woy. 1407 vke.. 16 Apricots Evaporated, Choice __ Evaporated, Ex.Choice 14% Meneses 161% Ex. Fancy Moorpack__ Citron 6 i. bee 24 » September 6, 1933 MICHIGAN TRADESMAN 21 Currants MATCHES FRESH MEATS HERRING SOAP TEA Packages, 11 0z.------- 114% Diamond, No. 5, 144--- 6 15 Am. Familiy, 100 box. 6 10 Japan Searchlight, 144 box___ 6 15 Beef Holland Herring Crystal White, 100___- 3 50 Medium i eae 4 5 20 Top Steers & Heif._____ i Miked Heese ft e..... 1k ee ee 21@ 28 Diamond. No, 0_--_--- 490 Good Steers & Heif._.-- 09 Mixed, half bbis......_.- Fels Naptha, 100 box__ 5 #0 Fancy _____ ae Dates Med. Steers & Heif.--_- G Mixed bile. Flake White, 10 box..285 No, 1 Nibbsa.__.._____ 31 Imperial, 12s, pitted —_ Com, Steers & Heif. _._. 07 BMilkers, Kegs ._...__._-- Jap Rose, 100 box_____ 7 40 Q Imperial, 12s, regular _ 1 15 Milkers, half bbis.._.-.-- airy. 106 box... 3 00 G 4 Safety Matches Mikes; bole. Palm Olive, 144 box.._.$00 ... unpowder a Red Top, 5 gross case_ 5 25 Veal Lava, 56 tox 225 Choice -—-—-------—--- on Steud) tient, 6 gro. ¢s 5 2 Ten 22 10 Pummo, 100 box_____- 4% Fancy ------------------ 49 Peaches Gaoe 2.0 09 Lake Herring Sweetheart, 100 box... 5 79 Evap. Choice --------- meas 2 & bol, ete Grandpa Tar, 50 sm. __ 2 10 : Ceylon Raney 2 leslie Grandpa Tar, 50 ige.__ 3 59, Pekoe, medium -----..__ 41 E ER’S ee Trilby Soap, 50, 10c_. 3 14 Macaroal,$ oz. Lamb Mackerel Williams Barber Bar, 9s 40 English Breakfast Bpageta, 9 640 2 10 Soring Tam 18 Tubs, 69 Count, fy. fat 6 90 Williams Mug, per doz. 48 Congou, medium —__.__ 23 Peel Elbow Macaroni, 9 oz.. 210 Good -~--------_-------- 14 Pails, 10 Ib. Fancy fat 150 Lux Toilet, 50.__._._. 215 Congou, choice ____ 3536 Lemon, American_-_-~--- 24 Egg Noodles, 6 oz. -_-- 210 Medium --____--___._.__ 12 Congou, fancy ______ 420 42 Orange, American_------ oA Ware Vermicel, 6 a2. 230 Foor 05 Egg Alphabets, 6 0z.__ 2 10 White Fish SPICES Oolon Cooked Spagnetti. 24, Med. Fancy, 100 Ib... 13 00 Whole Spices Shades . - 7 oe 2 20 Mutton Milkers, bbie. 50 Allspice Jamaica_____- OS A pr Raisins Ceo 04% #%K K K K Norway_-- 3 50 Cloves, Zanzibar______ @36 Fancy meee & gallon, 506... 7 25 Five case lots_-------- 2 30 Orange, No. 3, 20 cans. 4.39 Double Peerless... Presto White Lip, 2 Banner, 6 0z., doz. ___- 90 Te Genel Dee. palm ero. carton. 83. Banner, quarts, doz. __ 2 10 RICE Northern Gus Paw Paw, quarts, doz. 2 80 Fancy Blue Rose______ 4 50 ‘ Maple and Cane Wniversat . Waney Head 5 30 BORAX Kamuck, per gal.____. 160 0°00 ee Twenty Mule Team Kanuck, 5 gal. can_ = A GELATINE Dill Pickles 24,1 lb. packages ___-- 3 35 Ve ee in, 1 on 235 Gal., 40 to Tin, doz.___ 8 15 48,10 oz, packages___. 4 40 at. od Bouts Minute, 2 doz. 4.05 32 0z. Glass Thrown___ 1 45 96,% lb. packages... 400 Grape Juwe 13 in. Butter _-_-___. 5 00 Plymouth, White--__-- 1 55 RUSKS ee 12 quart case- 4 40 a in. Butter ee 9 00 Jelsert, 3 doz.--------- 1 40 Postma Biscuit Co. “Walch. 2A. pint case... 2 25 1/in. Butter _________ 18 00 Dill Pickles, Bulk 18 rolls, per case ______ 210 Bich, 26-4 og. cage... 2 30 18 In. Butter... a Gal 206 0 $65 12 rolls, percase 1 39 WASHING POWDERS 1664) 66050050 2 11 25 18 cartons, per case ___ 2 35 - a a ser box. 3 = 5 Gs 206. 12 cartons, ae 5 on Ami Cake, Eo See ee ae Be 85 oo Fibre, Manilla, white. 05 Imitation, 30 lb. pails_ 1 60 Chipso, large_--------- a tins 2 azola Me 4 wea” aa Pure, 6 oz., Asst., doz. 90 Climaline, 4 doz._----- 3 60 ae a oon... 4 Fetches Cae Pure Pres.. 16 oz., dz.- 1 40 SALERATUS Grandma, 100, 5c------ 350 Quarts, 1 doz.-.-.-___. 4 30 yoo er ae PIPES Arm and Hammer 24s_ 150 Grandma, 24 large-_ 350 Half Gallons, 1 doz.--- 5 40 rage Stripe... 09% Cob, 3 doz. in bx. 1 00@1 20 Snowboy, 12 large... 180 Gallons, each__-_.---_,, 81 ee ee : is Gold Dust, 12 la _._. 180 5 Gallon cans, each__. 3 35 Golden Rod, 24..--.-- 4 25 JELLY GLASSES eee ane ‘> : [ YEAST CAKE 1 ; li, per doz.___- 35 SAL SODA o ute ean., Z. Magic, 2 dn... 2 1 sg soph aes PLAYING CARDS Granulated, 60 Ibs. cs.. 135 Octagon, 96s ---------- 390 | TABLE SAUCES ___ Sunlight, 3 doz, __.__._ 2 70 Battle Axe, per doz... 265 Granulated, 18-2% Ib. Rinso, 245 -~----------- 4 80 - & Perrin, large__. 5 19 Sunlight, 1% doz. - t 25 Bicycle, per doz._-_--- 4 70 packages 200: 110 Rinso, 40s ~----------- 2 95 oe & Perrin, small__.. 3 35 Yeast Foam, 3 doz.__-_ 2 70 Torpedo, per doz._----- 2 50 Spotless Cleanser, 48, _ Bepper --------------- 160 Yeast Foam, 1% doz... 1 35 MARGARINE AG ae 3 * ae Mint- oa -- 2 40 Sani Flush, 1 doz..-- 2 25 obasco, anal... 2 7% Wilson & Co.’s Brands Sapoko, 4 doz..__.-___ 315 Sho You, o oz., doz... 2 66 Oleo COD FISH Speedee, 3 doz._------ oa) A-l laree 2 4 75 _YEAST—COMPRESSED Se ee 09 POTASH Peerless, 1 Ib. boxes... 18 Sunirite, Sis... 210 A-1l, mall --__...... 2 35 Ficiechmann, per doz. 30 eck Bow 11 Babbitt’s, 2 doz._____- 275 Old Kent, 1 Ib. pure--___ 25 Wyandot. Cleaner, 248 1 85 Caper, 2 0z.---------_- 330 Red Star, per doz.-.---- 20 SHOE MARKET Michigan Retail Shoe Dealers Association. . President—Eiwyn Pond, Flint. Vice-President—J. E. Wilson, Detroit. Secretary—Joe H. Burton, Lansing. Asst. Sec’y-Treas.—O. R. Jenkins. Association Business Office, 907 Trans- portation Bldg., Detroit. After Signing Code, What Next? Look out for the runaway emotional- ism of the public. It is going to find expression through local public opin- ion developed by the hysteria of rumor and the rancor of individuals. Vigilance and common sense on the part of the merchant are needed. It is said that 20,000,000 women will organize a door- bell campaign to see that “eagle” shops are patronized and no others. Natural- ly recovery will not come unless the nation gets behind it but the merchant must be convinced that it 1s for his good as well as the country’s good. Every merchant, everywhere, knows by this tame that he cannot dio business without the Blue Eagle. Under the Blue Eagle he has certain obligations to employes in hours and wages. These he must fulfill or else he will suffer what Hugh S. Johnson terms “eco- nomic death.” He must abide by the absolute letter of the code for if he doesn’t, he may suffer both physical and financial defeat. In some cities there has been sum- mary action taken by groups of con- sumers that almost indicates the “spirit of the Vigilantes.” In one city, a smal] size mob forced all of the stores to close by a fixed hour—as if the intent of the Government was a restriction of stere hours. But the opposite is urged —morte store hours less worker hours —for it will mean more people em- ployed if stores are kept open. The attitude of the public today is something to watch with extreme care. It has reached a pitch bordering on fanatical evangelism. Is this hysteria er something deeper? There is no question but what the American pub- lic has been stirred to a passion over this idea of increasing the purchasing power through shorter hours and high- er wages. In the City of New York alone, the complaints that have been filed to date of evasion or supposed evasion of the Blue Eagle code would keep a com- mittee of trained investigators busy for months. In many cases the store own- er himself doesn’t understand that he signed a contract with the Government for he believes that he can modify it to the extent of the conversations he has overheard in his trade associations or in his daily contacts. In some cases the clerks themselves file complaints— openly or anonymously—in the belief that they are in the right and the mer- chant is in the wrong. This week’s signing of the retail composite code, including shoes, will— we hope — prevent further misunder- standing but in many cases the publ’c and the clerks will think it strange that there should be a difference between a general blanket code and the particu- lar retail shoe code. The retail shoe code gives a few more advantages to the merchant—but in the process of telling the public there is bound to be confusion, But the extremely important thing is more than just the word and action of MICHIGAN TRADESMAN the code itself. There has been organ- ized in Washington a Consumer’s Ad- visory Board. Mrs. Roosevelt herself said: “Consumers must learn to defend themselves against too sudden and too high a rise in prices of the things they buy. Prices have got to go up but not too soon, nor too much, and on some things there is no reason or justifica- tion for any increase in prices. Pur- chasers can best protect themselves by dealing with those vendors who do not increase their prices beyond the real difference occasioned by increased costs of production, and reporting those who do, if upon inquiry and in- vestigation they find they are being imposed upon.” It is true we do not want to see the return of profiteering. We do _ not want to see the prices of old inven- tories boosted to a point that- cannot be explained upon investigation by the Consumer’s Board. And yet there must be imcreases or else the structure of industry falls down. Merchants in the market for to-day’s shoemaking must pay so high a price that the step-up on new goods would frighten purchasers away. A happy medium must be found. We want no inquisition of retail shoe Every merchant in America wants to play fair with the public and at the same time survive. He wants to be helpful and will observe proper cau- tion in his pricing, for in a way he is forced to keep his prices in hand for fear of losing his customers entirely. For the moment, the merchant is the one who has done most to bring about recovery. His early orders put into circulation money, credit and work. He stocked up because he knew prices prices. were going higher. He should benefit somewhat by his foresight. In step- ping into a new and strange business period he should keep a sharp eye ahead.—Boot and Shoe Recorder. Proceedings of the Grand Rapids Bankruptcy Court (Continued from page 11) mer, Grand Rapids, Michigan. trustee; bond $500. Meeting adjourned without date. August 30, 1933. On this day the sched- ules, reference and adjudication in the matter of Emil J. Haas, bankrupt No. 5403, were received. ‘The bankrupt is a supervisor of Grand Rapids, Michigan. The schedules show total assets of $425.00 (of which $350 are claimed exempt), and total liabilities of $715.90, listing the fol- lowing creditors: H Dyksterhouse, G R........ 3 107.06 Coionial Baking Co, G R__...._. 160.83 DeJeaeer Fuel Co. G RR... 7.00 Der Jas tienry, MD. G R...._.._. 3.00 Southwest Dairy. G R._____.__ 8.00 Dr Jas M DeKraker, G K__._.. 2.00 Dr Wm A Hyland, G R._._._. 5.00 menry Brink, G H. 4.00 om Begeer © Ro 78.00 ly tohn Pelion GR... 2.50 Dr A E Cottingham, Ioni 14.00 Frank Gasea, fonia.... 24.07 lonia Credit Exchange, Ionia____ A.58 Stebbins Funeral Home, Ionia__ 35.85 fred D Keister, fonia. = 8.00 iy Kitaon, fake... 12.00 Richard Dunsmore Dairy, Ionia 6.00 Chas Ireland Hardware, Ionia__ 12.29 W C Stout Elevator Co, Ionia__ 29.78 Prank W Wirts, tonia. 11.00 Car] Jehner, Ionia ee | ee J H Stover, Birmingham_....___ 5.00 August 30, 1983. On this day the sched- ules. reference and adjudication in the matter of John Masselink, bankrupt No. £405, were received. The bankrupt is a laborer of Holland, Michigan. The sched- ules show total assets of $505.20 (of which $500.00 are claimed exempt), and _ total liabilites of $14,466.35, listing the follow- ing creditors: City Treasurer. Holland. Mannes Knoll, Holland i) tee eo _ 1,500.00 a Van Gpyker, G BR... ee oe Holland Loan Association, Holland 163.03 Eaton & Eaton, Holland________ 72.00 Kred Tinholt, Holland... 3,324.00 People’s State Bank, Holland.. 118.00 Mannes Kno HoilanW________ 165.00 Klinge Coal Co, Holland________ 46.93 Albert Masselink, Hudsonville_._._ 200.00 Gerrit Meyer, Holand___.________ 16.00 Corner Hardware, Holland______ 21.74 J J Rutgers Co, Holland__._______ 7.00 Holleman De Weerd Auto Co, IG 2.85 Overbeek Bros Garage, Holland 7.00 John Van Zoeren, Holland______ $6.00 Reliable Garage, Holland________ 6.00 Service Pure Oil Co, Holland____ 3.00 Wolvering Garage, Holland______ 3.23 Scott Lugers Lumber, Holland__ 3.04 Drenthe Garage, Zeeland________ 1.08 PS Boter & Co, Holand. - 32.60 Likker Rutgers & Co, Holland 15.40 Richard Lamar-Watkins Products, Peeiame 4.70 Dr O E Van Der Velde, Holland 5.50 Dr Tappan, Polape 9.00 H Van De Heuvel, Holland______ 4.25 Holland Vuleanizing, Holland____ 9.45 Geo Mooi Roofing Co, Holland__ 5.44 Wm Waener, Holland... 10.00 Jack De Pree, Holland__________ 20.00 Tyler Van Landegend, Holland__ 3.08 J R Watkins Co, Winnona______ 200.00 s0hn Bust Hollaad ss 1,273.00 Klass Meyer, Holland__..________ 424.00 Frst State Bank, Holland. .____ 110.00 William Timmer, Zeeland______ 224.00 John ER Mast, Hollang «=. 53.00 John Hulst, Holland. ___ oo 350.00 Klaas Van Den Veen, Holland__ 400.00 John Hagelscamp, Hamilton_____ 500.00 William Timmer, Zeeland________ 400.00 Peoples St Bank, Holland_______._ 152.01 Albert Smooes, Hamilton________ 3,000.00 Henry Beners, & Albert Hamilton, PMR 350.00 August 30, 1933. (We have today re- ceived the schedules of Daniel Stern, bankrupt No. 5360. The schedules show total assets of $608.79, ((of which $350.00 are claimed exempt), and total labilities of 36,755.72, Isting the following creditors: State of Mich. Lansing________ $ 82.60 oeeer eer 107.56 Ainsworth Shoe Co, Toledo______ 440.00 Ault-Williaams Shoe Co, Auburn, Me 3.40 bos Leather Co G 8... = 18.94 Bob Smart Shoe Co, Lyschburg, Va 78.04 Cole, Rood, Haan, McGregor Co, (hiches ...... Pehle a eee Cs an ea W B Ccon Co Rochester, N Y__ W L Douglas Shoe Co, Brocton, Daniel Green Co, Dolgeville, N Y Ebner Shoe Co, Milwaukee____ Endicott-Johnson Corp, Endicott Florsheim Shoe Co, Chicago____ Goodyear Glove Rubber Co, Colca ee B F Goodrech Footwear Corp, eo eee Hoekstva Shoe Co. G RB... Johnson Murphey Shoe Co, Newark Roberts, Johnson & Rand, St Louis C W Marks Shoe Co, Chicago__ A G Walton Shoe Co, Boston____ Star Paper Co, Kalamazoo______ 48.76 Pred Stern Dectur 3,120.00 Numatic Shoe Co, Milwaukee__ 8.36 T & Updyke, Allegan. sss 300.00 Allegan Lodge No. 111 F & A M _ 250.00 Pear, E Town, Alicoan ss 475.00 Tri-County Telephone Co________ unknown Consumers Power Co_______ unknown August 30, 1933. On this @ay the sched- ules, reference and adjudication in the matter if Borgman Stores, Inc., a Mich- igan Corporation, bankrupt No. 5404. were received. The bankrupt is located in Grand Rapids, Michigan. The sched- ules show total assets of $26,886.77, and total liabilities of $32,604.26, listing the following creditors: State of Michigan, Lansing______ $ Ol Kent Hank G Bo 8 12 National Cash Register Co, Dayton 250. Ambrosia Chocolate Co, Milwaukee 33.10 Arkansas State Rice Milling Co, Corige, Arkansas 100.00 Atlantic Sales Corp, Rochester, N Y¥ 90.00 September 6, 1933 W T Adams Broim Co, Louisville, PC OOANGRe og 11.24 Harold A Albaugh, Gowen______ 26.12 Blue Valley Creamery Co, G R_. 123.00 Blue Seal Products Co, Chicago 31.45 Bordo Products Co, Chicago. __ 31.00 Baby Rice Popcorn Co, Waterloo 46.25 Dordenma. MN yo 100.00 i) Beppe inc Ny 20.50 g0nn Borpman, G Bo 100.60 Consumers Power Co, G R__-_-- 175.00 Consumers Ice Co, G@ R-__------ 137.04 Californa Animal] Products Co, Onkteng Cate oo 16.00 Calif Walnut Growers, Los Angeles 20.50 John B Canepa, Chicago________ 17.50 Central Mich Paper Co, G R___- 15.81 Commercial Milling Co, G R____ 23.25 Colgate-Palmolive-Peet Co, Chicago 96.54 Calif Packing Corp, San Francisco 684.59 Chamberlain Bean Co, Port Huron 35.00 Chicago Macaroni Co, Chicago__ 67.20 Herman N Dosker & Co, G R____ 880.00 M J Dark & Sons, G BR. 155.57 J0nn DevVricn G BR. 380.00 gonn Dejone. G@ Boo 100.00 WOMOrS, fe 43.00 Ferris Coffee & Nut Co, G R__._ 226.30 Sis Brother Co, G Hou. 4,316.11 oT - Foe CG Bo 495.00 G R Wholesale Grocery, G R_-_-- 3,323.72 Se Paper 00, 8 Bo 223.75 Hekman Biscuit Co, G R__....__ 1,049.47 Hills Bros, Coffee Co, Chicago__ 14.64 Holland Cleaner Co, Holland____ 62.35 Haskins Brothers Co, Omaha____ 59.00 Mandy Wacks Corp, G. B.... 54.48 mo Mem, Co G We 36.98 Mousnd Cisse to, G BR 63.97 Hart & Howell, Brooklyn, Mich 26.25 Heliyer & Co. Chicago... 82.80 Jennings Mie Co, G KR... 1 43.42 Moose Mie (> GC B. 134.23 wont Sitters Co G RU. 354.49 Kentucky Macaroni Co, Louisville 25.60 Keystone Chemical Co, Detroit__ 48.75 Karavan Coffee Co, Toledo______ 172.00 Thomas J Lipton, Inc, Hoboken__ 149.00 beaue ron G Ao 85.20 beam (ney, GR 2,034.48 Leghorn Food Products Co, Chicago 17.00 Mich Mushroom Co, Niles________ 89.00 Metal Office Furniture Co, G R_ 100.00 Mich Bell Telephone Co, G R____ 44.33 Morton Salt Co, Chicago. ss 8 McCormick & Co, Baltimore____ 20.64 National Bscuit Co, G RR 73.06 Newton Products Co, Cincinnati TT.2% National Candy Co, G R__________ 203.60 National Pecan Growers Exchange, Bibeny, Gecreia 85.60 Chas W Nelson & Co, Pulaski N Y¥ ¢99 New Era Canning Co, New Era 52.52 Puritan Products Co, Milwaukee 14.00 Partition Machinery Co, Chicago 50.00 Pfaffman Egg Noodle Co, Cleveland 19.20 Proctor & Gamble, Detroit______ 136.00 Postma Biscuit Co, G Ro 304.54 Plainwell Canning Co, Plainwell 141.15 Rademaker-Dooge Co, G R______ 26.65 B M Reeves, Brooklyn________ 48.00 teed Tissues Co, Little Falls_. 114.55 Sherman Brothers, Chicago____ 1,479.23 A Schefiinan & Co. G KR... 1,633.00 Stewart Curtis Packers, Chicago 52.0° wit & Co, Detroit. 127.0 Salada Tea Co, Boston. ss. 37.42 Swanson Brothers, Chicago_____ 141.84 Stickney & Poor Spice Co, Boston 20.00 Shotwell Mfg Co, Chicago______ 23.25 Van Dricle & Co, GR 159.00 Valley City Milling Co, Portland 642.89 Vanden Berge Cigar Co, G R____ 648.09 Van Duren Broom Co, G R______ 56.26 NOt Miline Co GR 20.63 I Van Westenbruggee, G RR. 379.77 Wixon Spice Co, Chicago________ 55.80 Van Camps, Indianapolis__._____ 143.89 Mrs Ven Bree © Ba... 150.00 Wexford Ice Cream Co, G R______ 625.70 Zion Institutions & Industries, Zion 41.76 Oi Kent Hank Ge unknown Mrs John Borgman, G R..__ | 1,000.00 Richard Borgman, G Rs 56.85 Holland Baking Co, Holland___. 220.00 M Veensivgn, G Ro 280.67 ositive protection plus protitable investment ‘1 the polity of the yy MICHIGAN 24 SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY Mutual Building <4 - Lansing, Michigan i i i i i 4 September 6, 1933 August 31, 1933. On this day the sched- ules, reference and adjudication in the matter of Harold J. Redaway, bankrupt No. 5412, were received. The bankrupt is a papermill worker, of Kalamazoo, Michigan. The schedules show total assets of $65.00 ((of which $35.00 are claimed exempt), and total liabilities of $489.00, listing the following creditors: H J Cooper, Dodge Agency, Kala- SABO ig ee $ 21,55 Bartlett Dairy Co, Kalamazoo_- 2.00 H R Cobb, N D, Kalamazoo__-- 8.40 Earl A Marcy, Kalamazoo_-_-_-__- 112.50 Dr A E Henwood, Kalamazoo-_-_ 8.27 Julian Goldman Store, Kalamazoo 24.18 Costlow Store. Kalamazoo_----- 35.10 Rose Keelan, Kalamazoo_----~-- 60.00 Dr O C Howson, Kalamazoo___- 3.00 Dr G H Sindecuse, Kalamazoo-_- 50.00 Borgess Hospital, Kalamazoo-_-- 44.00 Dr A S Youngs, Kalamazoo___- 50.00 Bronson Methodist Hospital, Kala- mazoo —-----~---------—---------- 40.00 Dr Hugo Aach, Kalamazoo__-_-~ 5.00 CoCok Coffee Shop, Battle Creek 3.00 Dr J E Berre, Kalamazoo-__-_-- = Lerdy Hornbeck, Kalamazoo---_- August 31, 1933. On this day the sched- ules, reference and adjudication in the matter of Bruce G. Kitchen, bankrupt No. 5410, were received. The bankrupt is a patrolman of Kalamazoo, Michigan. The schedules show total assets of $1380.00 (all of which are claimed exempt), an total liabilities of $976.54 and interest, listing the following creditors: Household Finnace Corp, Kalamazoo, Mien co $190.00 plus interest Home Savings Bank, Kalamazoo, © Mien $101.00 plus interest P. B. Appledorn’s Sons, Kalamazoo 5.00 Ashley’s Dairy Co, Battle Creek 12.00 Dr. Becker, Battle Creek_______- 54.00 Bestervelt Market Co, Kalamazoo 18.00 Bronson Methodist Hosp, Kalamazoo 70.60 Sara Davies, N D, East Toledo-- 13.00 Bent Fast, Battle Creek------- 12.00 Julian Goldman Store, Kalamazoo 15.00 Hampton Grocery. Kalamazoo_- 2.55 Dr W G Hoebeke, Kalamazoo-___-_ 13.00 Joldersma & Klein, Kalamazoo__ 2.00 J R Jones’ Sons’ Co, Kalamazoo 15.96 Kilian’s Budget Shop, Kalamazoo 24.00 Dr O J Kinsel, Kalamazoo___--- 1.00 Dr. W W Lang, Kalamazoo-___-_-- 10.75 Dr. Lethbridge. Mason.___._.___ 19.00 James G. Malone, M. D., Kalamazoo 10.00 McGuire Coffee Co, Kalamazoo 4.00 Dr. Alton Pullon, Klamazoo_... 201.00 Mr. Phillips, Battle Creek____-- 20.00 Leland Wells Pollock, Boston__ 1.00 Dr. L V Rogers, Gaesburg__--~- 3.00 Dr. R W Shook, Kalamazoo-__-- 6.00 Dr. J P Spooner, Toledo________ 13.50 Dr. E. P. Wilbur, and Dr. R B Fast, halaneeon 25.00 Charles Wolfes, Kalamazoo__--__- 9.18 Kalamazoo Creamery, Kalamazoo 6.00 August 31, 1933. On this day the sched- ules, reference and adjudication in the matter of Harrison Doonan, Bankrupt No. 5411, were received. The bankrupt is a paper maker of Kalamazoo, Mich- igan. The schedules show total assets of $300.00 (all of which are claimed ex- empt), and total liabilities of $551.00, listing the following creditors: Personal Finance Corp, Kalamazoo $40.00 Star Paper Co, Kalamazoo______ 8. Bell Shoe Store, Kalamazoo___- 11.00 Dr C B Fulkersin, Kalamazoo__ 50.00 Dr Leslie DeWitt, Kalamazoo_-_ 75.00 Bronson Hospital, Kalamazoo____ 75.00 Dr Walter Den Bleyker, Kalamazoo 11.00 Dr H B Brady, Kalamazoo_____-_ 8.00 Spear & Company, Philadelphia 8.00 National Cash Register Co, are Hinton Grocery, Kalamazoo______ Calder Grocery, Kalamazoo____-_ Stout Paper & Supply Co, Kal- SeeeOO See 45.00 Walsh Fruit Co, Kalamazoo__-_- 35.00 Kalamazoo Cold Storage, Kalamazoo 30.00 DeLeew Bros, Kalamazoo___-____~_ 23.00 Hecht Produce Co, G R_.______-- 75.00 Gilmore Bros, Kalamazoo______~- 12.00 J R Jones & Sons, Kalamazoo__-_- 5.00 —_—_> +>. Jobbers Give Surcharge Stand The control committee on_ sur- charges of the Wholesale Dry Goods Institute issued a series of recommen- dations as a basis to be used by whole- salers in effecting individual settle- ments of contracts. The suggestions are that orders placed and accepted after May 17, without a labor clause, should be delivered without a sur- charge. Those placed before May 17, without a charge and for delivery after surcharges become effective, should be subject to a reasonable adjustment, but not more than 50 per cent. of the reg- ular surcharge. Orders for delivery taken on a specified date prior to the effective date of surcharges should be delivered without surcharges. MICHIGAN OUT AROUND (Continued from page 9) of ice cream and candy, who use both the syrup and the sugar for flavoring. Tobacco manufacturers are also large buyers of syrup to give cigarettes an added taste and flavor. The old theory that when a man runs afoul of the law he should be confined in a cell to work out his sal- vation without any material benefit or moral help has passed, and to-day the necessity for individual instruction 1s recognized almost universally. J. C. McCullough, Director of Education at Pennsylvania Industrial School, Hunt- ingdon, Pa., observes in a _ recently printed article, that the need for adap- tation of methods and material to the intelligence and achievement of the inmates is a very real one. In outlining the course taken with boy delinquents who come to the Pennsylvania Industrial School, Mr. McCullough says: “When a boy is received at the Penn- sylvania Industrial School, he passes through a probationary period of two weeks. During this time he receives medical, physical, psychological, and psychiatric examinations. He also re- ceives the Stanford-Binet intelligence test and a battery of achievement tests. The results of these give a fair degree of information in regard to the previ- ous achievement of the boy as well as his physical fitness, mental capacity and adaptability for training. “In addition to these examinations, the boy is placed in charge of a guid- ance officer who endeavors to direct him in the proper choice of a trade. The first step is a careful explanation to the boy of the various trades offered in the institution, the preparation re- quired for each, and the opportunity for employment upon release in each trade. After this, the boy is asked to make several selections of trades which appeal to him. He is then taken to the shops in which these trades are taught where he spends two half days in an exploratory capacity. If he is not satis- fied, he is taken to other shops ani shown other tra les. He then has an- other conference with the guidance of- ficer in regard to the choice of a par- ticular trade. “After the boy has completed his two weeks of exploration and examina- tion he is brought before the staff, which is presided over by the General _ Superintendent, and is composed of the Assistant Superintendent, Director of Education, Psychologist, Chaplain, and Physician. The staff has before it the results of the various examinations and a report from the guidance officer. After due consideration of the data at hand and a discussion of the boy’s in- terests, desires and needs, he receives an assignment. This assignment may be changed by action of the staff if, at any future time, the boy’s welfare seems to demand it. “The boy now takes part in the reg- ular routine of the institution, attend- ing school, and working at his trade. Full time in school is required of illiter- ate boys, while those of the middle grades go to school for three hours and TRADESMAN do shop work the remainder of the day. A boy in the upper grades may work in the shop all day and go to school two hours each evening. “An extensive physical-education program is arranged for all boys. This is carried out largely through recre- ation. A part of the time is given to setting-up exercises and the remainder to games of a recreational nature. Those boys having physical defects receive corrective exercises. In this latter work, the physical-education de- partment works under the direction of the resident physician.” E. A. Stowe. od Noteworthy Features Observed by a Passing Stranger (Continued from page 19) praises the value of the Tradesman to them. I was much pleased to form the acquaintance of Mr. John A. Lake. He made out a list of firms who needed the Tradesman, also he offered to take time to go with me calling on them. Among the new subscribers I send you herewith are a number of those he listed. It is certainly ifime to meet so many merchants like Mr. Lake, who are enthusiastic ‘boosters for the Tradesman. President Roosevelt intended the N. R. A. should get the business of the Nation upon a “live and let live” basis. Not all the trouble in merchandising comes from chain store competition. Frequently complaints come that some home merchant is cutting prices below cost and using this method to draw trade to whom lhe expects to sell other goods at a profit. It has been charged that department stores cut prices be- low cost on groceries so as to get the people int otheir stores, where they ex- pect to sell them dry goods and cloth- ing, shoes, etc., at prices that will care for their losses on foods. This practise makes it ‘hard on the exclusive food dealer. The earlier that merchants get together and arree to stop these war- ring tactics, the earlier prosperity will come. This is a big world and every- one should thave a chante to make a comfortable Kving, not only in mer- chandising, but in the field of labor as well. Low prices never brought pros- perity. It has alwavs produced a scan- ty living and distress. Selling goods at or below cost never did anyone a favor. It is always harmful, both to the seller and the buyer. Every merchant should keep this constantly in mind. He cannot honestly display the Blue Eagle of the NRA when following this pract:ce. E. B, Stebbins. ——_>-+>_____ Orders for Chinaware Increase Talk of a 15 per cent. advance in chinaware prices in the near future are current throughout the wholesale mar- kets. The reports are supported by statements of selling agents who warn customers of the impending rises. The selling agents say the higher prices would go into effect Sept. 10. Buying advanced considerably on the strength of the reports. and stores are now cov- ering their requirements up to the mid- dle of November. Dinner sets to retail in the $8.75 to $18 range are in best demand. —_———_» +. Personal liberty will prove a poor and shrunken thing incapable of sat- isfying our aspirations if it does not exact as its minimum requirement that there shall be the preservation of op- portunity for the growth of person- ality. ——_—--+-_ ~~. --—— Even silver will some day come into its own. 23 Silk Fabric Prices Strengthen The threat of a strike in the silk industry has made buyers more anxious to cover requirements, and firmer prices were reported in the market. Goods which were quoted at 721% to 75 cents per yard about two weeks ago were priced at 80 cents last week. The call for acetates and rayons has shown a spurt, with an active demand also noted for canton crepes. Satin crepes were reported moving in smaller vol- Chinese red and green, Schiap- arelli blue, terra cotta, bronzeen green ume. and licorice brown led in colors, with black, however, continuing to lead. TN NRA Tags for Knit Goods To permit consumers to distinguish between knitted outerwear garments made under the recovery code and those produced otherwise, the National Knitted Outerwear Association is pre- paring for its members mill tags to be attached to all goods produced under the NRA. and blue, on a white ground, the tags contain the Recovery Administration insignia on the front and the emblem National Knitted Association on the reverse side. Viola- Printed in two colors, red of the Outerwear tion of any code provisions voids use of the tags. a ee Press for Dress Deliveries With production now gaining, pres- sure for deliveries continues to feat- ure the dress situation. Buyers are asking that merchandise on order for several weeks be rushed as quickly as possible to take care of early Septem- ber requirements. Increased quotations are now being named on the various price lines, but considerable uncer- tainty over the extent of the increase due to the code continues to prevail. The former $10.50 range is being ad- vanced to $11.75 and: $12.75, t was re- ported yesterday. ee If fixing wages and prices and reg- ulating output (lumber for cxample) isn’t Fascism, what is? Phone 89574 John L. Lynch Sales Co. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan Business Wants pepartment Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. if set in capital letters, double price. No charge less than 50 cents. Smali display adver- tisements in this department, #4 per inch. Payment with order is required, as amounts are too smail to open accounts. SALES THAT GO OVER—And make new, steady customers. Hundreds of enthusiastic repeat customers in Mich- igan, States, and Canada. Twenty-two sales in one Michigan city. General, fur- niture, and hardware. E. B. Davis, phone 214, 608 Pine. Alma, Mich. 593 FOR SALE—Shoe store in one of the best cities in Michigan. Established twenty-five years. Good reason for sell- ing. Our stock is low and we will sac- rifice for quick sale. Address No. 597, e/o Michigan Tradesman. 597 Information—How to establish profit- able little business, free. Small invest- ment. Full or spare time. Plan Bureau, 4090 Archer, Chicago. 598 ee ie il * ie 24 MICHIGAN TRADESMAN September 6, 1933 Making Money Out of Fruits and Veg- etables Watermelons — Buy regular shapes in watermeions. Wine witna lard be- fore displaying. Cut into halves or quarters for display or sale, covering Never stack over Handle with cellophane. three deep—they're heavy. Suggest them for cutting into balls and mixing with carefully and gently. fruit dishes as well as for eating the rezular way. straight, tresh, crisp stalks with compact pointed tips. ' } 1 ? Asparagus — Buy I ; Don’t moisten the tips. This will cause decay and make an odor. Stand the bunches upright on moist cloth or moss. Keep in a cool, damp place over- night or stand bunches upright in shal- low water. Keep tips dry by all means. Served hot with melted butter, Hol- landaise sauce or creamed on toast. Fine for salads alone o: in combina- h other vegetables. Beans (Wax and String)—Get them tion wit young, tender and crisp enough to snap in two if bent sharply. Be sure they are not rusty. old or wilted. Display with several broken to show crispness. Keep them dry or rust spots may oc- cur. Don’t keep them in large con- tainers or they will heat in the center. Don’t ice them. Suggest using for sal- ads as well as cooked separately and with other vegetables in soups. 3eets—Swish them around in cold water but keep leaves dry. If leaves become wlited, trim them. Keep roots in crushed ice or in shallow water over night, but keep leaves dry. If tops get slimy, cut them off. Suggest for cook- } ing or pickling. Tell women the tops are good, cooked like spinach. Broccoli —- Estimate your needs closely. Leaves, stems and heads should be bright green. Remove from crate to display. Keep leaves dry, though you can keep lower part wet. Or wrap in wet gunny sacks, Broccoli I ‘ - is getting very popular. Usually served hot with Hollandaise sauce or cold with some variation of French dres- sing. Cabbage—Buy solid, heavy heads. Peel off wilted leaves. Trim stem to show white. Display in large auantities in kraut season. Keep damp, but be careful about too much water or cab- bage may rot. Try to educate your customers to use different varieties and colors. Take advance orders for kraut cabbage in large quantities. Carrots—Get mediu Large m_ size. carrots may be tough, flat tasting. Trim off Lay away in orderly Show roots as we wilted leaves, manner at night, but leave them loose ° to permit air circulation. Carrot tops, unlike most bunch vegetables, will stand water. Suggest for soups, for cooking with peas for salads. Very healthful when eaten raw. Cauliflower—Buy solid, pure-white head with bright green leaves. Trim outside leaves only on those you are displaying right away. High-grade cauliflower makes beautiful border in window display. Don’t moisten or ice cauliflower, as this may start decay. i Shave leaves if needed to freshen the appearance. Keep in cool place over- night. Suggest for cooking alone or in soups. Celery:—Get thick, meaty stems well bunched. Pick off discolored leaves and stalks. Shave the base to make it look white. Good window item. Sprinkle often. Overnight keep in cracked ice or stand upright in ice water. Suggest frequent use in salads and buttered or creamed as a vegetable. Cucumbers—Estimate your needs closely. Get long, firm, green ones. Extra plump ones may be seedy. Lend color to any display. Handle gently. Bruises may start decay. Do not ice. soups, Suggest using them profusely in salads or sliced, in vinegar, Egeplant—Figure your needs close- ly. Rich purple helps brighten your display. Keep in cool place, away from moisture. Suggest for variety. Be- coming quite popular. Lettuce—Remove outer discolored or wilted leaves and shave stem. Wash it and shake off surplus water. Display stem end up. It feels firmer and stands handling better that way. To hold your trade, you must have nice lettuce. Do not trim more than necessary or you Keeps well on ice. Don’t sprinkle too much as this may Start rust. Overnight, place stem down and cover with ice and a burlap sack. Sell women on keeping lettuce con- stantly on hand and using it in all kinds of fresh fruit and vegetable dishes, and trim away profits. for all sandwiches. Onions (Green)—Trim tips if dis- colored. Wash dirt off the bottom, but keep tops dry. Trim tops if too long Overnight lay loosely with stalks all in one direction to per- or discolored, mit air circulation. Many people be- lieve in the medical value. Onions (Dry)—Late onions may be bought in large quantities. Early ones keep less well. Show them the year ‘round. Keep very cool, very dry— separate from other goods. Many peo- ple eat them for “blood purifiers.” Parsnips— Some trade want them rough, unwashed. Others want them washed. Learn which to buy. Easy to keep. Will stand freezing. Suggest fried, baked or in soup. Peas—Buy pods which are well filled but not crowded or rigid. Display prominently to sell them quickly. Open several good-looking pods and display them on top. Sell them quickly. They are delicate. ] Dampness and ice will » you keep them. Fine peas are a 1 real delicacy worth pushing strongly. he Suggest cooking with carrots, —_+>->___ Predict a Moderately Upward Trend The failure of the securities market to exhtbit strength during the past week may be attributed to uncertain- ties. Strikes are occurring which af- fect a large number of workers. There were some upheavals of officials in the N.R.A. and the fact that Ford has not signed up presents a real problem for N.R.A, officials. Recession in business, although slight, and also doubt as to possibilities of purchasing power to support greater production this fall, has its interpretation in the securities mar- ket, as have the lack of monetary pol- icy and fears of drastic inflation. More sign's are appearing that monetary in- flation and revaluation of the “dollar” will at least he delayed. It is believed by the Administration that there will be a slower pace of recovery from now on and greater re- liance will be placed upon credit infla- tion, freeing of deposits and possibility of blanket guarantees of banks; with elimination of many weak units. Many of the basic industries that were extremely busy a few months ago are gradually slowing up due to cost uncertainties and the fact that many firms are hesitant about signing future contracts due to higher cost of labor and raw materials. Steel output was estimated at 49 per cent. of capacity as against a high of 56 per cent in July. In the lumber trade the trend is slightly downward as is also electric output and bank debits. The encouraging factor for investors holding common stocks is that money is still very easy. With this in view very little liquidation has been taking place in the market and even with pres- ent earning powers of common stocks somewhat affected, the outlook for a new business upturn and the fact that stocks are not in weak hands, makes common stocks still attractive to inves- tors. The bond market, for those investors holding bonds, was a quiet affair with both transactions light and price trends irregular. Most writers are predicting a trend moderately upward in busi- ness volume for September, basing this fact on the month of August, which was very satisfactory, and a let down in business less than in previous years for the same month. J. H. Petter. ——_+-+—__ Hardware Demand Is Active A continued demand for all types of hardware, except the items used only by the building trades, was evident throughout the wholesale markets this week. Retailers are stocking on shelf hardware and are buying household equipment and Winter and Fall spe- cialties in the expectation of avoiding higher prices later in the month. Sales throughout August compare favor. bly with those of the corresponding month last year in both the wholesale and retail branches of the industry. It is estimated that wholesalers did 15 per cent. more business last month than in August, 1932. Retailers are credited with jncreasing sales volume around 5 per cent, ———_> 2. ____ Dry Goods Orders Heavier Dry goods increased their purchases in the local markets somewhat this week, although they confined orders to goods needed imme- diately. The easier tone that has de- veloped in prices is one of the reasons why they are Wholesale inventories have been de- pleted by the fairly large volume af wholesalers oprating cautiously. goods taken by retailers and if the stores move merchandise in a ¢ooad way this month, reorders will necessi- tate further replenishments by job- bers. Jobbers reported that in some instances they have been able to ob- tain goods at levels substantially below he so-called ceiling prices. —_-+__*.-«_ — Retail Trade Gains Continue Retail trade again registered sub- stantial gains during the past week. local store executives report. Increases of 15 per cent. or more over the cor- responding period a year ago were noted by some stores. Consumer buy- ing of house wares, furniture and al- lied lines was described as notably ac- tive and the sales spurt in these lines cver a year ago was particularly sharp. Fur-trimmed cloth coats and fur gar- ments likewise sold. Some headway was made with offerings of back-to- school apparel, with the indications being that demand for this merchan- dise will be in full swing next week. —_+->_____ Promoting Cheaper Half Hose Hosiery wholesalers are promoting imitation-wrap half hose to retail at 35 cents or three for $1, as a result of the price increase on the genuine wrap goods, that has advanced them to the 50-cent division, reports yesterday in- dicated. Until proof of consumer will- ingness to pay 50 cents for goods which a few months ago were available at 25 and 35 cents a pair, is forthcoming, jobbers will confine themselves to the cheaper styles, it was said. Clocks, panels and small figures in heather ef- fects are most popular. ——_>->____ Predicts Revival of Hoops With bicycles and roller skates meet- ing revived favor, a trend toward that other old-time favorite of childhood. hoops, is foreseen by a manufacturer here. He has brought out a series of hoops of graduated sizes and in six different colors.. The hoops, he points out, may be used for rolling, ring toss, throwing and return, etc. They are made by a drum manufacturer, and are of laminated three-ply maple. The hoops are priced to retail from 10 to 25 cents and will be merchandized either individually or in sets of various sizes. Knife Features NRA Emblem A leading pocket knife manufacturer has been granted permission by NRA officials to bring out a pocket knife bearing the Blue Eagle insignia and the words “We do our part,” is was announced yesterday. According to stipulations, the knives may not be sold over the retail counter, but they may be distributed as a gift by firms which have enrolled under the recovery act. The first of the knives to be manufac- tured was sent to President Roosevelt and the second. to General Johnson. Hanes Prices Heavy Underwear The P. H. Hanes Knitting Co. has issued prices on heavyweight cotton- ribbed underwear in line with the mar- ket established last week. The twelve- pound union suits were put at $7.25 a dozen for the substandard ranges, $7.50 for the standard group and $7.87 for the branded lines. Shirts and draw- ers follow the market basis of $5 a dozen for the standard ten-pound styles and $5.3714 a dozen for the branded styles. Deliveries are for No- vember and December. —_>~+___ Glass Trade Activity Spreading September finds activity in the glass manufacturing industry spreading out over a wide front. The month will see substantial improvement in more than one division, with the expectation that there will be new high ground in view before the advent of the last quarter of the year. Sales of plate and window vlass held up fairly well through the week. Current production of blown and pressed glass tableware ranges from good to fair. The export call for containers has subsided. : SLOW BUT SURE STARVATION si Dominance of Chain Store Must Necessarily Result in Impoverishment 5, of the Community. I have been accused of many things of which I had no knowledge during the time I have con- ducted the Tradesman, but one accusation has never been laid at my door—that I have an inordi- EY nate love for the chain store. I have fought this menace to legitimate merchandising with all the 5 vigor I could command ever since the viper showed its head. I shall continue to oppose it as long i 5 as I have any breath in my body, not because it has no good features to commend it, but because Ry the bad features outweigh the good. Under existing conditions it has but one fundamental theory FY —to make money for the owner. Such features as service to the public, duty to the community, and fair treatment to clerks are entirely overlooked by the chain stores in the mad endeavor to BY make as much money as possible and get the money so made out of the town in which it is made at 5 the earliest possible moment. Money made by a legitimate merchant usually finds lodgment in By the local bank and is utilized to assist in meeting the payrolls of local factories, from which it BY comes back to the merchant in never ending procession and succession, but no local banker dares Dy to use the deposits of chain stores in meeting local calls and necessities; because he knows that such action on his part will force him to either suspend payment or go on a borrowing expedi- iB tion day after tomorrow or week after next. Is The independent retail dealer sends out of town only sufficient funds to cover his foreign | | = purchases. The remainder of his bank deposits, which represent the profit he has made in his J & store transactions, remain in the bank until invested in a home, devoted to payment on a home - ig already purchased on time, applied to the purchase of additional home furnishings, needed addi- hd Re tions to his store building, desirable additions to his stock or fixtures or investment in local manu- 5 facturing enterprises which give employment to home people and thus contribute to the growth A Rd and prosperity of his home town. iS The chain store, on the contrary, sends the entire receipts of the store (less rent and wages By paid the store manager and his clerk) to the headquarters of the chain system in Detroit or else- Rf where, to be immediately transferred to New York, where they are absorbed by high priced By executives and clerks and divided among the greedy stockholders of the organization. This steady stream of money, constantly flowing out of town every week, NEVER TO RETURN, must ultimately result in the complete impoverishment of the community. It is a pro- = cess of slow but sure starvation. & This is the strongest indictment ever presented against the chain store—an indictment which a 5 precludes the possibility of a defense, because there can be no defense to a charge of this kind, 5 based on the logic of events. . Ri This indictment effectually outweighs and overcomes any possible advantage which can be 5 presented in favor of the chain store, because of its low prices on some lines of goods, alleged uni- 4 formity in methods and prompt service. ’ In the light of this disclosure, which no one can successfully contradict or set aside, the con- sumer who patronizes the chain store, instead of the regular merchant, is effectually destroying RY the value of any property he owns in the town in which he lives, placing an embargo on the further KS DY progress of his own community and helping to bring on a period of stagnation in business, real ie > By estate and manufacturing which will ultimately force him to accept less pay for his services and Kg KY reduce the level of living he enjoyed under conditions as they existed before the advent of the Es chain store. : 5 The decadence of the town, due to lack of employment and the diversion of all available & 5 capital to the headquarters of the chains in Eastern money markets, will cause a depression in farm 4 = products, due to lack of local demand, which will ultimately result in the impoverishment of the a BS farmer. He can still ship his wheat to Liverpool, but there will be no local market for perishable % 5S products which must be consumed near at home.—E. A. Stowe in Michigan Tradesman. Re © S By a... ieee i AMM MMNAMAMATAMAMANAMAMAMAMATAMAMAMAMAmAmAmMAmOmAmAm(Y Wimmer mcm ume mre Sri In the New Attractive Cellophane Wrapped Carton. The Same High Grade Uniform Quality — Lower Cost Tremendous Increased Sales is Positive Evidence That QUAKER COFFEE Pleases the Consumer. LEE & CADY A Product of STANDARD BRANDS INCORPORATED ensure the Mutual Way Wwe OFEER TO OW] Turovucu THE LARGEST MUTUAL INSURANCE ACENCY IN MICHIGAN DETROIT GRAND RAPIDS _ Cy OP ALN gf ETERNAL ART ANE a a TORRY REET PRE MILAN ISIE ORIENTA NEP GY