« -—§-- RN OT SP a ne nto eee wee a as i sd papcade ae asian ot * * a b 5) 7) CVA =\\ Hy \ MV 2 Sy 6 ey ( = EX EVYESS KATHRIN FEE VES S76 OOF YS WQNOA Ir aCe PRUE eT a NO CES GEE EG CPG PRONG ASH VEY vp i) ECR he WEARS ae 5 (Glee Ee SEERA (E32 SVL Ges Geet UN Se Cae ee NC 7 TRADESMAN COMPANY, PUBLISHERS REPUBLISHED WEEKLY 4/7 5 SISOS SON Fifty-first Year LC Ss FO GRAND RAPIDS, WEDNESDAY, SEPTEMBER 20, 1933 Number 2609 Welcome home again, brave seaman, with thy thoughtful brow and gray, And the old heroic spirit of our earlier, better day — With that front of calm endurance, on whose steady nerve in vain Pressed the iron of the prison, smote the fiery shafts of pain! Is the tyrant’s brand upon thee? Did the brutal cravens aim To make God's truth thy falsehood, his holiest work thy shame? When, all blood-quenched, from the tor- ture the iron was withdrawn, How laughed their evil angel the baffled fools to scorn! which God hath written out On the great heart of humanity, too legible for doubt! They, the loathsome moral lepers, They change to wrong the duty blotched from footsole up to crown, Give to shame what God hath given unto honor and renown! Why, that brand is highest honor — than its traces never yet Upon old armorial hatchments was a prouder blazon set; And thy unborn generations, as they tread our rocky strand, Shall tell with pride the story of their father’s branded hand. As the Templar home was welcome, bearing back from Syrian wars The scars of Arab lances and of Paynim scymitars, The pallor of the prison and the shackle’s crimson span, So we meet thee, so we greet thee, truest friend of God and man. The Man with the Branded Hand : ££ £ He suffered for the ransom of the dear Redeemer’s grave, Thou for the true Shekinah, in the bound and bleeding slave; He for a soil no longer by the feet of angels trod, Thou for the true Shechinah, the present home of God. For, while the jurist, sitting with the slave-whip o'er him swung, From the tortured truths of freedom the lie of slavery wrung, And the solemn priest of Moloch, on each God-deserted shrine, Broke the bondman’s heart for bread, poured the bondman’s blood for wine. While the multitude in blindness to a far-off Saviour knelt, And spurned the while, the temple where a present Saviour dwelt; Thou beheld’st him in the task-field, in the prison shadows dim, And thy mercy to the bondsman, it was mercy unto him. y f+ F Jonathan Walker, the subject of the above poem, is buried in Muskegon. ~ When they look from slavery’s ramparts In thy lone and long night-watches, sky above and wave below, Thou didst learn a higher wisdom than the babbling schoolmen know; God's stars and silence taught thee, as his angels only can, That the one sole sacred thing beneath the cope of heaven is Man. That he who treads profanely on the scrolls of law and creed, In the depths of God's great goodness may find mercy in his need; But woe to him who crushes the soul with chain and rod And herds with lower natures the awful form of God. Then lift that manly right-hand, bold ploughman of the wave! Its branded palm shall prophesy “Salvation to the slave.” Hold up its fire-wrought language, that whoso reads may feel His heart swell strong within him, his sinews change to steel. Hold it up before our sunshine, up against our Northern air, Ho! men of Massachusetts, for the love of God, look there! Take it henceforth for your standard, like the Bruce’s heart of yore, In the dark strife closing round ye, let that hand be seen before. And the tyrants of the slave-land shall tremble at that sign, When it points its finger Southward along the Puritan line; Woe to the state-gorged leeches and the church's locust band, on the coming of that hand. John G. Whittier. ),, Sel, ection of. Rishs is Insurance Fi conomy for You WHY HELP PAY THE LOSSES ON POORRISKS? Each L year we are saving our Michigan Policyh olders over $400,000.00 How? BY SELECTING BETTER RISKS. Benefit by joining our select group of policyholders INSURANCE INQUIRIES INVITED THe MILL MUTUOLS OGEN Mutual Buildin LANSING MICHIGAN GRAND RAPIDS Phone 20741 7 Ere Fer ROEM E j 4 4s ; bi ee, va at < TY . ae Se — Fifty-first Year MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men. SUBSCRIPTION RATES areas follows: $3. per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.56 per year, payable invariably in advance. Sample copies 10 cent. each. Extra copies of current issues, 10 cents; issues a month or more old 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. Printed by the Tradesman Company, Under NRA Conditions THE MASTER CODE It Marks the Elimination of Costly Re- tailing Devices A year or so ago it would all have sounded like an extravagantly visioned Utopia to the average grocer; a con- summation devoutly to be desired, but not over-optimistically anticipated. Nevertheless, here he is today, stand- ing at the very gates with a ticket in his hand, happy in the knowledge that even if, as sober surveyors warn him, the land he is about to enter may not match up in all details with the pic- tures in the prospectus, a number of his most complex, cancerous prob- lems will surely be left behind in the ruts of rugged individualism. He has already received one special concession. Because of long operating weeks a blue eagle dispensation has exempted food and drug stores from the 40 hour employe week; thus gro- cery clerks may be worked 48 hours. There is a possibility, of course, that should the general retail code, with its 40 hour work week be passed and be- come a guide, the grocer’s 48 hour ex- ception may be cut to 44 or less. The actual prospectus of the gro- cer’s promised land is his so-called Master Code, filed on August 23, after a month’s hard fought discussion by a joint committee representing seven as- sociations and covering practically every part of the industry; retailers, chains, voluntaries, wholesalers, brok- ers and manufacturers, To the average, medium-sized: grocery retailer the pic- tures it presents are very lovely in- deed: No loss leaders. No commercial bribery nor false packaging nor defa- mation of competitors. No misleading advertising. Prices are to be in the open, and various advantages hereto- fore enjoyed by the big fellows—split commissions, advertising allowances, free and combination deals, false quan- tity prices, discounts and invoicing— are to be exorcised. The clauses prohibiting misleading advertising, commercial bribery, and defamation of competitors are to-day familiar parts of the codes framed by many industries. The grocer will nat- urally be glad enough to see such im- provements effected in the business ethics of his manufacturers. But his interest in these clauses is merely aca- demic, in comparison to the intensely personal feeling he has for the pro- visions aimed at the solution of his specific, localized problems; particu- larly those dealing with the prices at which he buys and sells his goods. And in this conection the Master Code is a sort of minor miracle to him, because, although prepared by representatives his erstwhile arch enemies, the chains, and the manufacturers whom he has long suspected of favoring such large scale operators, its price control pro- visions all appear to be intended solely to help him, the small retailer, by elim- inating the advantages heretofore ‘held by his more powerful competitors. As he sees it, neither the Govern- ment administrators nor the dissenting factions inside the industry can offer any reasonable, valid objections to those beautiful clauses. They are, ac- cordingly, all fixed parts of his visions of the future. In the glittering pre- cinets of his new deal there will be first of all no inside, secret prices or indi- rect price concessions. Manufacturers and wholesalers will be compelled to publish open price lists offering uni- form rates for all buyers of the same class. Snide evasions such as fictitious prices, false invoicing or unearned dis- counts, all used to cover up secret price agreements, will be very specific- ally barred. Because it constitutes a form of price concession not enjoyed by the little man, the splitting of brok- erage commissions with big buyers will be similarly banished, as will al- lowances heretofore granted by manu- facturers to large operators in the name of advertising co-operation. In the shining future, advertising allowance will only be permitted if the receiver promises not to use it to cut prices, and if its details are formally speci- fied in a written contract. Deals will be out, too. During the last few years the average retailer— and this is true of fields outside gro- ceries—has developed a whole-hearted hatred of this overworked merchandis- ing device. As he has seen it, the quantity purchase requirement of the usual free goods deal overloads him and unbalances his stock when he buys it, and gives his larger competitor an unbeatable price advantage when he doesn’t. Which explains the prohibi- tions against “the sale of any article or articles at a price that is contingent upon the concurrent purchase of an- other article or articles.” Overshadowing these _ significant points is one other—the provision de- signed to end the bitter reign of the loss leader. But as to the grocer’s ulti- mate realization of this, the greatest of his blissfully anticipated boons, very serious doubts still exist. With the code hearings still several days off, the government officials who will sit in judgment on the wish-prospectus are indicating a troublesome tendency to shy away from the idea of price fixing. Naturally, the code framers do not call it that. In their discussions they refer to the minimum mark-up clauses as provisions for the elimination of dis- astrous underselling. However, no matter how they slice it, the fact remains that they are asking for the enactment of a law which will fix the minimum prices at which groce- ries may be sold. And this the Gov- ernment is very, very disinclined! to do, since it might mean the setting of a dangerous, far-reaching precedent. Al- so, as Gordon C. Corbaley, director of the semi-official Food Industries Ad- visory Board, points out, since price fixing would mean the virtual insur- ance of profit to anybody who wanted to go into the grocery business, we might find a great influx of new retail- ers materializing overnight. Indeed, official opposition to price fixing in some quarters is so strong that it is likely to be overcome only by the realization that the entire structure of the recovery program will be threat- ened by denying the retailer this long sought eagerly anticipated boon. Partly in recognition of this opposi- tion and partly because many grocery store commodities are customarily ‘handled on less than 10 per cent mark- up, the percentage stipulated in the Master Code is only 7% per cent for retailers and 2% per cent for whole- salers, a total of 10 per cent over the manufacturers’ price. This will un- questionably be approved if the gen- eral retail code’s vigorously pushed 10 per cent clause gets by in its earlier hearing. In the office drafts of the Master Code the grocery margins were 10 per cent for retailers and 5 per cent for wholesalers. The reductions to the present levels were effected over the pleas of the retailers, both chain and independent, who claimed that the 10 per cent they had written into their own. separate, association code did not cover their overhead by far. Moreover, they said, there was every indication that their operating costs were due to rise very materially. They pointed to their increased labor costs under the NRA regulations. Hadn't the A. & P. Company figured that its payroll increase would come to fully eight million dollars? And even though the Federal Trade Commission report showed that before NRA the indepen- dent grocer paid his clerks an average of three dollars a week more than did the chains, and so will not have a pro- portionate increase in wage scales, the ADESMAN Number 2609 additional help required will still bring the independent’s overhead up mate- rially, along with the chain’s. Then again, in addition to his higher labor costs, certain code provisions written by manufacturing groups seemed likely to raise his overhead as surely as though they had been spe cifically planned for the purpose. Take, for example, the measures adopted by the cracker bakers and the cocoa man- ufacturers. being Under these codes, retail- ers would no longer be supplied with such essentials as paper bags and dis- play fixtures. The grocer is inclined to see in the reduction of the profit margin merely another demonstration of the difficult position in which the distributor of food products finds himself to-day. On his one hand he has the A. A. A. striv- ing to raise the farmer’s income by elevating produce prices. On his other hand General Johnson and his con- sumer’s councils reiterate and empha- size their intention of cracking down on “runaway prices,’ particularly on essentials like food. Between these two opposing forces, the food distributor sees himself as a buffeted, rather flat- tened cushion. And so, with an envi- ous sigh in the direction of the drug- gists who can feariessly rush in with a Master Code calling for a minimum mark-up some two or three times as large as his own hoped-for 10 per cent., the grocer agrees that his 714 per cent. and 2% per cent. margins may be more discreet and more likely to get by the powers. There is still another side to this whole price fixing theory as it applies to the grocery store. Instead of a few loss leaders, compensated for by satis- factory margins of profit on other items, there might develop a tendency to sell a wide range of products at the minimum profit margin—which in the great majority of stores would mean a positive loss. Beyond all these various provisions affecting the prices at which groceries will be bought and sold when and if all these code provisions are approved, will be others, aimed at certain mar- keting devices employed by manufac- tuers. The use of deceptively shaped or filled containers will be banned as coldly as false or deceptive labels and advertising. Consignment selling will be restricted and controlled by special regulations laid down by the joint com- mittee. Selling schemes which involve guessing contests and lotteries or which are “detrimental in any other way to the trade and the consuming public” will be outlawed. There is a peculiar significance in the fact that the merchandising pre- mium, a device used (and abused) more extensively in the grocery field than in any other, is not mentioned at all in the Master Code; a significance (Continued on page 24) nxn MICHIGAN TRADESMAN September 20, 1933 SUDDEN SUMMONS John R. DeVries, Manager of H. Leonard & Sons John R. De Vries was taken ill on Sunday, Sept. 10, and died five days later at Blodgett hospital. caused by the brain. The funeral was held at the Masonic Temple Monday afternoon Masonic auspices. Interment Forest Hill cemetery, Grand The pallbearers were Walter Utter, C. Herlein, Pothaar and Death was infection which settled in under was in Haven. (5. Peterkin, Ray Herman Smith, Fred Drilling—all long-time associates of the deceased. 3enj. John R. De Vries was born in Grand Haven, Jan. 20, 1884, his antecedents having been Holland on both sides. He attended the public schools of his na- tive town, graduating from the high John R. De Vries school on the English course. He then took a course of at the Grand Haven Business College. The next three years he acted as shipping clerk for the Grand Haven Basket Co. Twenty-seven years ago he caine to Grand Kapids and entered the employ of H. Leonard & Sons as book-keeper. He subsequently was promoted to the position of credit man and later to as- sistant manager. On the death of Frank E. Leonard in 1925 he was made manager of the business, which passed out of the control of the Leonard fam- ily and was taken over by seven Jong- time employes, including Mr. DeVries. Mr. Peterkin has charge of the glass- ware and house furnishing goods de- partment. instruction Mr. Utter has charge of the silver- ware department. Mr. Herlein china lines. handles the toy and The sales force consists of Herman Smith, Y. Berg, Richard DeVries and J. Zweedyk. Mr. De Vries was married Feb. 12, 1905, to Miss Olive Tennis, of Spring Lake. They had four children—three boys and a daughter. The family reside in their own home at 67 West Burton street. Mr. De Vries atended the Fountain street Baptist church and was a mem- ber of Valley City Lodge, F. & A. M. and De Witt Clinton Consistory. He had no other fraternal relations. Mr. De Vries owned up to but one hobby, which was fishing. He was an outdoor man in all that the term im- plhes. He attributed his success to hard work, properly applied and strict loy- alty to his customers, associates and assistants. Mr. De Vries was held in the high est esteem by his business associates, i those with whom he came in daily contact, and his passing will be an irreparable loss. He was a man of sterling qualities, sound judgment and was intellectually keen in business affairs. He was hon- orable in his dealings and always will- ing to be of service to those who were unfortunate and needed assistance. His genial personality attracted to him a wide circle of friends to whom his death will be a personal loss. ——_2--+___ Making Old Dress Look New Garments of good material but un- lesirable coior, OT taded or streaked, d may sometimes be salvaged by a dip in the dye pot. Some garments may be dyed just as they are, but others may take the dye The United States Bureau of Home Economics suggests unevenly or shrink. that it is often better to rip the gar- ment apart, dve and remodel it. A suit that is out of style may pos- sibly make a dark warm school dress for a girl, Or an old skirt can be con- verted into a child’s coat after dyeing Or a dress can be remodeled for fur- ther use. A dye for silk or wool is usually not the same dye as a dye of the same color for cotton. Some “all-fabric’”’ Woolen generally the easiest to dye at home, dves are on the market. fabrics are but directions must be followed explic- itly. Only , the manufacturer knows what is the chemical composition of the dye he puts into his package and he gives directions accordingly on the package. Any color can be dyed a deeper shade, but never a lighter one unless the original color is “stripped” as it is called. —such as baby blue, flesh pink, removed or Light tints egg- shell, and pearl gray—may be treated as white and dyed any color except a very faint tone. Any color can be dyed black, but in- stead of a dead black a tinge of the original color may result—blue-black or bronze. Closely related colors can be dyed the same color. Commercial household dyes can be purchased in powder, liquid, and cake form. The powdered dyes must be thoroughly dissolved and carefully strained through cloth before being added to the dye bath. Failure to do this may result in streaked and uneven dyeing. To prepare garments for redyeing, all trimmings, buttons, and buckles should be removed, and hems, pleats, and linings ripped out so that the dve can penetrate evenly through the fab- ric. If the garment is being made over it should be ripped up first and the pieces dyed. All spots and. stains should be removed and the material washed well in soap and water—luke- warm water for woolen articles, rinsed thoroughly, in water of the same tem- perature, Any soap left in the fabric causes difficulky in dyeing. Faded garments must have their color leveled. This can be done by boiling the fabric in o several soapy solutions of soft water and good neutral soap, or using a color remover. The kettle for dying should be gran- ite or agate ware, and must be large rh so that the fabric can be com- I immersed and moved about freely. The fabric should be weighed before itis wet to determine the amount of dye needed. Sticks of smooth wood or glass towel rods are convenient for stirring. As a rule it is better to put fabrics, especi- illy a 1 woolens, in the dye bath at a low or lukewarm temperature and. then raise it gradually as the directions on the dye package state. Wool combines better with dyes at near the But it will not temperatures boiling point. stand hard boiling, and must never be left in the dye bath longer than the time stated in the di- rections. Whatever oe a 4 1 » 4 rial should be wet is being dyed, the mate- thoroughly, then quickly immersed in the dve, and kept in constant motion. All folds of the fabric should be opened well. Then it should be stirred and turned, so that no parts float on top of the dye bath or remains at the bottom, or there will be spots and streaks. Dyed wool material shou in several warm waters until the rinse water is clear. A woolen fabric should never be put directly from the hot dye bath into cold rinse water. Sudden changes of temperature felt and shrink 1 € wool. Dye and rinse waters should 1 squeezed out evenly. Never wring or twist a woolen fabric. If convenient the dyed fabrics should f shade. hung out-of-doors in the ci When partially dry it should be laid I full length on a Turkish towel, the towel folded lengthwise over and the material rolled upon it. It should be pressed under a cloth on the wrong side. ——_»~-~-_____ Coast Orange Growers Meet Florida Challenge Open-mesh cotton bags now are serving both sides as weapons in the Florida vs. California struggle for Eastern orange markets. In the past two years, Florida orange 1ave marketed large quantities of fruit in open-mesh cotton bags whose interstices are wide enough to 1 reveal clearly the half dozen or so oranges in each sack. Their enterprise has been rewarded by the enthusiastic approval of consumers. Oranges packed in cotton bags attracted atten- tion; they were easy for consumers to splaved effec- ae 1 they could be d tively; and the bags, once empty, could be re-used in a variety of household tasks. California been af- fected so seriously by Florida’s bagged oranges that, this Summer they have taken up the same method in self de- fense. But the California grower’s problem is less simple than that of his Florida growers, relatively near growers have rival. Eastern markets, bag their oranges be- fore shipment and run little risk that one or two oranges in each sack may thus make the entire bag California oranges, on the other hand, reach the markets only after a long trip by rail or water. If spoil and undisposable. oranges are shipped by water, freight costs are relatively low; but, because some may spoil or become bruised in transit, bagging them before shipment If oranges are shipped by rail, spoiling or bruising is less likely; but freight charges are burdensome. To combine the advantages of sacked and low water rates where reconciled before, is risky. oranges they thaven’t been California growers have developed a new shipping technique. The oranges their paper wrappers, in specially-designed crates which can be knocked down and sent back to California for repeat loads. In New York, the oranges are bagged as soon as they are taken off the boat and sold direct to distributors without are packed, without customary going through the usual daily auction sales. Results already achieved by this new technique are lower selling costs; costs; and improve- ment of the California grower’s com- lower shipping petitive position. Plans now are being made to open five orange packing units in New York City and others in Phila- delphia, Boston, Seattle and Portland, Oregon, the last two for the Western trade. To the wide-awake New Uses Sec- f the Cotton-Textile Institute, which Florida growers in cotton bags, goes the credit for the new development. The Institute estimates that 5,000,000 cotton bags will be used for oranges this year alone. tion c interested —_——_>-~> Nut Kernels Marketed by Universi’ y Students Three tons of black walnut kernels and several hundred pounds of hickory nut and butternut were sold last year by students at West Virginia University. The Extension Service of the Agri- culture department nuts were sold by the students for farm people throughout West Virginia. Plans have already been made for the students to conduct the sales again this year. meats reports that the Leaners end up lean. M. E. Davenport President. BUSINESS EDUCATION At the _DAVENPORT-McLACHLAN INSTI- TUTE is of higher grade because this school is Chartered by the State as a Class A College with power to grant degrees. College training for business is just as important as for any other Profession. It is always a pleasure to give information regarding our courses. Fall terms start September 5 and October 1. DAVENPORT-McLACHLAN INSTITUTE 215 Sheldon Avenue, Grand Rapids, Michigan Scot at — 7 . September 20, 1933 MICHIGAN TRADESMAN 3 from Generation to Generation ..-- THE MICHIGAN TRUST COMPANY faithfully applies the principle of “fidelity to trust” to its every act, for every client, for every beneficiary. Tree MICHIGAN TRUST o. GRAND RAPIDS .. Lrust Service Exclusively a THE FIRST TRUST COMPANY IN MICHIGAN 4 MOVEMENTS OF MERCHANTS Menominee—The Menominee Oil Co., has changed its name to the Bara- tow Oil Co. Sault Ste. Marie—Passmore & Pa- quin, Inc., has changed its name to the Passmore Shoe Store, Inc. Houghton—The Econo Shoe Manu- facturing Co., has decreased its cap- ital stock from $22,500 to $4,000. Detroit—The Stockham Coal Co., 5250 14th street, has decreased its capital stock from $50,000 to $25,009. Detroit—Bricker Bros., Inc., 308 West Grand River avenue, furrier, has decreased its capital stock from $20,000 to $4,000. Detroit—The Acme Boiler Works, Inc., 550 South Junction avenue, has increased its capital stock from $35,000 to $75,000. Lansing—Michigan Distillrs, Inc., has ben organized with a capital stock of $300,000, $1,000 being subscribed and paid in. Detroit—The Copeland Refrigerator Co., 2567 West Grand Blvd., has changed its name to the X. Y. Z. Re- frigerator Co. Detroit—The Michigan Findings & Leather Co., 2134 Grand River avenue, has increased its capital stock from $1,000 to $5,000. Detroit—The United Distillers & Winers, Inc., 451 West Larned street, has increased its capital stock from $10,000 to $25,000. Detroit—The Charles F. Mann Co., 11655 Hamilton avenue, retail drug business, has decreased its capital stock from $17,000 to $5,000. Detroit—Edward Fry, Inc., brew- ing and distilling, has been incorpor- ated with a capital stock of $50,000, $1,000 being subscribed and paid in. Detroit—The Riverside Machinery Depot, 251 St. Aubin street, has chang- ed its capitalization from $145,000 to $30,000 and 11,500 shares no par value. Detroit—The Industrial Sales Corp- oration, 4612 Woodward avenue, has been organized with a capital stock of $10,000, $1,000 being subscribed and paid in. Detroit—The Midwest Casket Co., Inc., 2334 Elmhurst avenue, has been incorporated with a capital stock of $4,000, $3,300 being subscribed and paid in. Detroit—The Ekhardt & Becker Bay City—The Valley Welding & Boiler Co., 1317 South Water street, has been incorporated with a capital stock of $3,000, all subscribed and paid in. Brewing Co., Inc., 1551 Winder ave- nue, has changed its capital stock from 500,000 shares no par value to $500,000. Belding—Arthur McCoy has sold his interest in the Belding Hardware Co., to his partner, George Crawford, who will continue the business under the old name. Lansing—Lewis Brothers, Inc., 113 Seuth Washington avenue, dealer in clothing and furnishings for men, has decreased its capital stock from $75,- 000 to $7,500. Detroit—The Rubber Parts Corp- oration, 1235 Book Bldg., has been in- MICHIGAN corporated with a capital stock of $10,000, $3,000 of which has been sub scribed and paid in. Detroit—The Twin Pines Dairy, Inc., 13958 Hubbell street, has been in- corporated with a capital stock of $25,000, $16,000 of which has been sub- scribed and paid in. Allegan—The W. L. McClelland Co. has leased a store in the Town block, installed a plate glass front, re- decorated the interior and opened an exclusive shoe store. Dearborn—The Conra Steel Co., 8747 Brandt street, has been organ- ized to trade in and warehouse metals with a capital stock of $1,000, all sub- scribed and paid in. Detroit—The Star Products Coal & Oil Co., 13758 Mt. Elliott avenue, has been incorporated with a capital stock of 5,000 shares at 20c a share, $1,000 being subscribed and paid in, Hermansville—The Wisconsin Land & Lumber Co. has contracted for the logging of 8,000,000 feet of timber near Iron River and will open its hardwood sawmill at Hermansvile Oct. 1. Imlay City—The Home Drug Co, has been organized to deal in drugs. sundries, confectionery, etc., with a capital stock of $4,000, $3,000 of which has been subscribed and paid in. Otsego—Henry Tiefenthal, engaged in the baking business here 20 years ago, has purchased from H. R. Fabule, the Otsego Bakery and will continue the business under the same style. Flint—The Goodwill Stores, Inc., 201 South Saginaw street, has been incorporated to deal in general mer- chandise at retail with a capital stock of $5,000, all subscribed and paid in. Detroit — Robinson & Aronheim, Inc., 1031 Dime Bank Bldg., distilling and brewing, has been organized with a capital stock of 100 shares at $10 a share, $1,000 being subscribed and paid in. Detroit—The Grand Euclid Market, Inc., 8372 Grand River avenue, has been organized to deal in groceries, meats and dairy products with a cap- ital stock of $5,000, all subscribed and paid in. Highland Park—The Ramsdell Mer- chandising Co., 16487 Woodward ave- nue, has been organized to distribute household electric apparatus, with a capital stock of $1,000, all subscribed and paid in. Grand Rapids—The Grand Rapids Fuel Co., 607 West Leonard street, wholesale and retail, has been incor- porated with a capital stock of $50,000, of which $2,100 has been subscribed and paid in. Detroit—Interlake Terminals, Inc.. 4461 West Jefferson avenue, ware- housing, etc., has been organized with a capital stock of 50,000 shares at $1 a share, $10,000 being subscribed and $1,000 paid in. St. Louis—O’Melia Mills, Inc., flour mills, elevator, food products, has merged its business into a stock com- pany under the same style with a cap- ital stock of $50,000, $15,000 being sub- scribed and paid in. Detroit—The American Boy Cream- ery Co., 1564 First National Bank Bldg., has been incorporated to manu- TRADESMAN facture and sell dair yproducts, with a facture and sell dairy products, with a subscribed and paid in. Detroit—The Motor City Produce Co., Union Produce Terminal Bldg., has been organized to deal in fruits and vegetables in car load lots, with a capital stock of $25,000, $5,000 being subscribed and paid in. : Detroit—The Cellutize Co., Inc., 840 Cherry street, waterproofing, wood preservatives and kindred goods, has been incorporated with a capital stock of 100 shares at $20 a share, $2,000 be- ing subscribd and paid in. Detroit—The Sally Ann Shoppe, Inc., 11616 Dexter Blvd., has been incorporated to deal at retail in millin- ery and _ ready-to-wear apparel for women with a capital stock of $2,000, all subscribed and paid in. Detroit—The Huck Manufacturing Corporation, 6527 Russell street, has been organized to deal in rivets and riveting processes, with a capital stocix of 1,000 shares at $45 a share, $27,000 being subscribed and paid in. Detroit—The American Iron & Metal Co., 4690 Humboldt street, fab- ricater and dealer in iron and steel, has merged its business into a stock company under the same style with a capital stock of $1,000, all subscribed and paid in. Muskegon Heights — The Hoyt Street Drug Store, 649 Hoyt street, has been organized to manu- facture and deal in chemicals, cosmet- ics, confectionery and drugs, with a capital stock of $2,500, all subscribed and paid in. Big Rapids — Gamble Stores, con- ducting a chain of 176 stores, dealing in automobile supplies, electrical appli- ances, radio, paints, sporting goods, electrical refrigerators, etc., has opened a similar store at 111 Michigan avenue, with Lewis Vail as manager. Detroit—The Zynda Bros. Products Co., 10220 Nardin avenue, dealer in beer and other beverages, has merged the business into a stock company un- der the style of the Zynda Distributing Co., with a capital stock of $50,000, $1,000 being subscribed and paid in. Lakeview—Peter Peterson and Rich- ard Charnley, grocers and meat deal- ers, have each received checks from Uncle Sam for $14.54, refund on the nut oleo tax. Both express appreci- ation for the efforts of the Tradesman in recovering the two vears’ tax and interest. Belding—Art McCoy, for years a partner in the Belding Hard- ware Co., has disposed of his interest. Mr. McCoy is an expert on Indian lore and wildlife and during the many years he has been in business here has never missed a trip North during the deer hunting season. Detroit— The Metal Bi-Products Co., Inc., 648 East Columbia street, has been organized to deal in and re- fine non-ferrous and ferrous metals, with a capital stock of 5,000 shares of A stock and 5,000 shares of B stock at $1 a share for both, $1,000 being sub- scribed and paid in. Muskegon—Harry M. Algire, who has been engaged in the drug busi- ness here for the past ten years, has Inc., many September 20, 1933 removed his stock from its location on Western avenue, near Pine, to a newly decorated and refurnished store on Terrace street, near Walton avenue. A formal opening was held Sept. 16. Lansing—Lewis Brothers, Inc., deal- er in clothing for men at 113 South Washington avenue for the past 14 years, has successfully terminated the receivership under which the business has been conducted since May 27, 1933 and reorganized under the style of Lewis, Inc. The business being con- ducted at the same location. Grand Haven—The Moll Shoe Store. formerly at 111 W. 7th St., has moved to more spacious quarters at 109 \. 7th St. This establishment owned and operated by Edward W. F. Moll and sons Fred and Abram, has been in this location for the past twenty years. \ decided increase was the cause of mak- ing the change to larger and better quarters. Detroit—In the very week in which his new shoe store was opened, Stuart J. Rackham had a windfall of $191,250, from the estate of his uncle, the late Horace H. Rackham, an early associ- ate of Henry Ford. Under the original will, he was given $20,000, and the great bulk of the estate. about $20,- 000,000 was devoted to public charity, the largest such gift in the history of Michigan. Through an adjustment with the trustees, Stuart Rackham and the five other heirs received the in- creased amounts to prevent litigation over the estate. Rackham says the gift does not stop him from being a good shoeman, and comes _ in handy in connection with his current expansion, very Manufacturing Matters Lansing—The Hi-Klas Beverage Co., 408 East Maple street, has been organized to manufacture and sell soft drinks with a capital stock of $10,000, $4,000 of which has been subscribed and paid in. Detroit — The Becharas Hydro Thermal Corporation, 134 West Ver- nor Highway, has been incorporated to manufacture and sell electric water heaters, with a capital stock of $10,009, all subscribed and $5,000 paid in. —_>+»—____ White Shirt Vogue Due in Spring Return of the white shirt as a vogue in men’s furnishings is forecast by manufacturers of popular-price gar- ments. The producers explain that prices for colored materials have re- moved them from the class of goods which can be used in the manufacture of shirts to retail at $1.95 and white grounds must be substituted in the merchandise made up for Spring sale. In the past the low cost of shirtings made it possible to use colored cloth extensively and the demand for col- ored shirts in the popular-price ranges was stimulated as a result. —_2-<-___ A new machine wraps and seals 600 pies an hour, encasing them in a trans- parent wrapper which is sealed to the under side of the pie-plate rim. _—__-_2so-->_____ Surgical scissors are now being made with removable and renewable cutting edges which slip into grooves in the shanks. September 20, 1933 MICHIGAN TRADESMAN 5 Essential Features of the Grocery Staples The Master Code — Another week has gone by without the President hav- ing approved the master code up to this writing—Wednesday noon. It is thought that a decision will be reached before the end of the week. Sugar — Local jobbers hold cane granulated at 5.20c and beet granu- lated at 5c. Canned Fruits—The dried fruit mar- ket continues fairly active in a replace- ment ‘way. Jobbers reported during the week a good demand for merchan- dise. Orders showed diversification. Apricots, prunes, dried peaches and ap- ples were represented in the movement and spot raisins were quite active at the attractive prices quoted here. There is little evidence of speculative inter- est in the market but as the fall ap- proaches both the local and interior trades show a desire to round out their inventories. This market, by reason of its relatively low prices on fruits, is attracting considerable business. Stocks moving in against contracts are below replacement costs as a general thing, and trade sentiment is improving. The relatively low prices on domestic figs will undoubtedly affect the movement of imported figs in the trade where price means so much. Greek currants are also quoted high as a result of storms in the primary market. Little change is noted on the Coast, where packers are holding firm on all items. Rumblings of discontent are heard in California over ‘the cling peach situa- tion. The Cling Peach Control Com- mittee is reported to have estimated it will be unable to pay the authorized price on unharvested fruit to growers unless the Government acts to enforce all provisions of the code, but the Gov- ernment already has acted by ordering a prosecutor and a legal representative to the coast to enforce the agreement, particularly as it relates to peach con- tracts made at prices below the code minimum. Canned Vegetables — The canned food market showed steadiness last week in nearly all items. Shorter packs than were anticipated are indicated on the basis of the latest survey by the Bureau of Agricultural Economics. The total prospective production of toma- toes has declined 15 per cent. from the August 15 estimate bringing the pros- pective yield materially below last year’s as well as the five-year average. Storm. damage in the Tri-States is largely responsible for the loss. In sweet corn, production prospects im- proved a litlte during August, with good yields in. prospect in New Eng- land, Minnesota, Iowa, and Wisconsin. The green lima bean survey indicates 9,530 tons, as against 9,680 last year. Probable production of green beans is put at 41,030 tons, as against 43,760 tons a year ago. The indicated produc- tion of cabbage for sauerkraut is put at 83,500 tons, or 45 per cent. below the production of 1932. Canned Fish—The announcement made in the Northwest that 40 per cent. of the new pink salmon pack has already been sold has stimulated: inter- est throughout the country, but most brokers here find the demand for cheap grades of salmon at present prices negligible. Nuts—The market is shaping up for the fall now and next week should bring the new opening prices on -Cali- fornia almonds. There is considerable speculation as to what these prices will be, but reports are that advances of 2c per pound or so will be made, com- pared with last year’s opening. All nuts in the shell are tending upward, due to higher production costs, etc. The shelled nut market is fairly active here, with stocks in light supply and prices still only approximating replace- ment costs. Rice—The market has been featured by a more active domestic enquiry and prices in the South have shown in- creased firmness, but there is compara- tively little activity in the primary mar- ket. Unfavorable weather has delayed harvesting in some sections. The rice already harvested is of unusually good quality and will doubtless mean’ in- creased sales of Prolifics as a substi- tute for Blue Rose because of the higher prices. Trading here and in domestic consuming centers continues to show improvement. Stocks in the hands of the trade are light. ——_>+>—___ Review of the Protuce Market Apples—Wolf River and Wealthy, 75c @ $1 per bu.; Strawberry and Shi- awasse, $1.25 @ $1.50 per bu. Bananas—6!4 @ 7c per Ib. 3eets—35c per dozen bunches or 75c per bu. Butter—Jobbers hold plain wrapped prints at 23%c and tub butter at 22/ic. The market exhibits a fair amount of activity due entirely to the continued efforts on the part of one of the largest co-operative creamery associations in the country to advance prices. Yester- day the creamery extras were raised %c and centralized standards M%4e higher, presumably a move to stress the fact that in the future the tendency will not be downward. The fact thar fresh butter showed further accumula- tion and that storage stocks were en- larged further seemed not to discour- age interests financially supported by the government in their activities for maintained and higher levels. Cabbage—$1.25 per bushel. Cantaloupes—Home grown, 75c @ $1 per bu. Carrots—35c per doz. bunches or 75c per bu. Cauliflower—$1 per crate. Celery—20@40c per dozen bunches. Cocoanuts—90c per doz. or $5.50 per bag. Cucumbers—No. 1, $1 per bu. Dried Beans — Michigan Jobbers pay as follows for hand picked at ship- ping stations: C: A Pea from farmer... $2.50 Light Red Kidney from farmer__ 4.25 Dark Red Kidney from farmer__ 4.00 Laeht Cranberry 200 4.25 Eggs —Jobbers pay 9c per lb. for mixed eggs and 10c per lb. for heavy white eggs. They hold candled hen’s eges at 17c per dozen, pullets at 14¢ @ 15c. The future market on eggs turned somewhat easier under scat- tered liquidation and a continued rush to transfer open trades. Yet there was liquidation other than that of switch- ing contracts, in that the spread wid- ened and October trading was really active. Just what prompted the selling was not discernible to the majority in that the news of the day was a little “more bullish than otherwise, especially the storage movement in principal markets. However, scattered holders had their selling ways and constant pressure to the close resulted in the declines recorded. Grapes—Wordens and _ Niagaras, $1.50 per dozen for 7 Ib. baskets; Dela- wares, $2; 75c for 14 bu.; Californias, $2.25 per box for Tokays. Grape Fruit—-California crop ex- hausted. Texas and Florida are now in, being held as follows: (4 Se $3.50 7) (ee 3.50 C0 3.50 C6 ee S50 ‘Green Beans—$1.25 per bu. for home grown. Green Corn—l5c per doz. for Yellow Bantam or Evergreen. Green Peas—$1 @ $1.25 per bu. for home grown. : Green Onions—Home grown, 25c per dozen. Honey—Combs, 5 @ 6c per Ib.; strained, 5 lb. tins, $4.50 per doz.; 60 lb. cans, 8c per Ib. Lettuce — In good demand on the following basis: Imperial Valley, 6s, per crate_-_--$4.59 Imperial Valley, 4s and 5s, crate__ 5.25 Beat: per bushel... 63 Lemons—The price is as follows: S60 Stnkist 8 $6.50 S00) Stmleist 3 6.50 S00) Red Ball = 550 S00 Red Balik 5.50 Mushrooms—28c per one lb. carton. Onions—Home grown, $1.25 per bu. for Yellow and $1.50 for White. Oranges—Fancy Sunkist California Valencies are now sold as follows: 6 $4.50 AG ee 4.50) Oe 4.25 216 oe ee 4.25 262 Oe ee 4.00 .. ... 4.00 Oe 4.00 Red Ball, 50c per box less. Parsley—40c per dozen. Pears—$1.75&$2 per bu. for Bart- letts. Peaches — Elbertas $2.50 @ $3; Hale’s Early, $3@$3.25; Prolifics and Ingals, $2 @ $2.25. Pickling Stock — Small cukes, 20c per 100 or $2 per bu.; little white onions, 90c per 20 lb. box. Plums—$1.25 per bu. for Bradshaws; 75c for Lombards. Potatoes—Home grown, $1.35 per bu. White Cobblers from the Caro- linas and Oklahoma, $2.50 per 100 |b. sack; Idahos, $2.50 per 100 Ib. bag. Poultry—Wilson & Company pay as follows: Efeavy fowls... 500.00 2 10c Wieht fowls §2055002000 2 8c Braces) Sc (Bupneys ile Geese 60 Ze Quinces—$2.50 per bu. Radishes—12c per doz. bunches. Spinach—75c per bushel for home grown. Sweet Potatoes—-Virginia, $1.25 per bu. or $3.75 per bbl. Tomatoes—40c per % bu. for No, 1, and 30c for No. 2. Veal Calves —- Wilson & Company pay as follows: Maney 92020500 8@l10c Good = Se fe Water Melons—l0@I15c for home grown. Wax Beans—$1 per bu. for home grown. ~~» ____ A Limited Triumph As an experiment, the success of Mr. Wily Bigger, an employe at the Gov- ernment experiment station at Sand Hill, N. C., in grafting a tomato plant on a jimson weed is a novel triumph. Early in the season Mr. Bigger in- serted a slip from a tomato vine into a slit in the jimson stem. It grew there and now has produced normal toma- toes, while the remainder of the plant produces only jimson burrs, However, few gardeners will thrill at the news. The tomato is itself a hardy plant, readily grown from seed, relatively free from insect pests and easy of cul- tivation. Left to fight for survival in a patch with a jimson weed, the to- mato would have at least an even chance. If Mr. Bigger wants a real tri- umph, one that will win him undying thanks, let him cross an insect-ridden green bean with the all-pervading morning glory; or, better yet, graft a temperamental aster on an iron weed. That would be triumph indeed. oo Chain Store Tax Stopped By Injunc- tion Chain store licenses have already been issued by the Department of State to forty companies operating 286 stores. The forty corporations paid $13,795 in fees. The state has been stopped from making the new law ef- fective against fourteen of the larger chain store companies which are seek- ing to test the legality of the new statute. +O Play Ball You can if you want to Do things right today You can if you want to Make it bright alway Life is chiefly in the wishing Much like when you go a fishing With no luck you call it play. You can if you want to Find worth while the day You can if you want to Make a smile today When you make it try to wear it Then we'll try to grin — and bear it That will be a double play. You can if you want to Wiere you sit today Simply if you want to Help a bit some way Write a line to one in sorrow They will pass it on to-morrow Scoring for a triple play. Charles A. Heath. i - The Tree Worshipper I rather sit beneath a tree Enjoy its quiet shade Than share the stranger company In cities man has made For with its beauty, fruit and fire It supplements my heart’s desire. A fellowship there is in trees Wherever they are found And Mother Earth’s fair prodigies So much the more abound They speak a language through their gifts Nor is there tongue that so uplifts. They build a temple in the wood And follow sacred form Further devoted to our good They shelter from the storm Till their presence starts in me Pardonable idolatry. Charles A. Heath. 6 MICHIGAN TRADESMAN September 20, MUTUAL FIRE INSURANCE Cheap Money: Effect on Life Insur- ance The effect of the abandonment of the gold standard and a controlled in- flation of the monetary system upon the financial position of life insurance companies should, provided the infla- tion is properly controlled and not al- lowed to proceed too far, be very bene- ficial. Most evident should be the improve- ment in the farm mortgage situation resulting from a rapid and sustained advance in the price of agricultural! commodities. Not only will this ad- vance in commodity prices render it easier for the farmers to meet inter- est payments on mortgages, but also the higher prices for grains and agri- cultural products should result in a demand for farm lands. Life insurance companies which have taken over farm property in. vol- ume during the past few years should be able to dispose of a substantial por- tion of this property at a profit. The effect of inflation upon value of city properties is not so immediate, and would await improvement in gen- eral business conditions. On that portion of the life insurance companies’ portfolios invested in very highest grade bonds, there will doubt- less be a depreciation in value, al- though companies would still be re- ceiving the same income. It should be remembered that the life insurance companies’ obligations are in terms of a fixed amount of dollars, regardless of the value of those dollars at any one particular instant. Railroad securities of medium grade and other bond investments of sim- ilar nature will doubtless show an ad- vancement in value based upon the im- proved prospect for better business conditions. On this portion of the port- folio for a great many companies the appreciation will offset the deprecia- tion on high grade fixed maturity se- curities. From the standpoint of policy loans and cash surrender values, life insur- ance companies’ prospects should show marked improvement, Improved busi- ness conditions will lessen the demand for policy loans and cash surrender values. The restrictions on policy loan and cash surrender payments—it can not be called a moratorium strictly speak- ing—became inevitable after the barks of the country were closed. Unable to get money from the banks, hoarders rushed to the life insurance companies; and to have permitted the companies to continue to meet this abnormal and unnecessary demand for cash would have made the financial situation of the country much worse and might have wrought great damage to the structure of life insurance. It was an extraordinary measure to meet an extraordinary situation. The restrictions have gradually been liber- alized so that policyholders in real need of money are being accommodated. How long restrictions will continue in effect can not be indicated with cer- tainty. With an improvement in the general situation of the country, it is reasonable to expect that they will probably be lifted in the course of the next several weeks. The restrictions have not been and are not popular. The companies and the insurance commissioners were not altogether pleased to take such drastic action. All reasonable persons will agree that it was inevitable and absolutely necessary under the circumstances. That it has tended to increase the dif- ficulty of selling life insurance was to be expected. —_+-2>—___ Fire Prevention Week This Year This year Fire Prevention Week will be observed from October 8 to 14. In other years it has received a gaod deal of attention in the newspapers. This year, however, N. R. A. publicity may push fire prevention material to the back pages, or out of the picture altogether. For this reason, it will be necessary to drive more forcefully than ever to gain the public attention. Every fire chief should be at the head of his local fire prevention cam- paign. Too often the chiefs are con- tent to sit back and let other agencies do all the work—and at the same time get all the credit. There is a natural tie-up between fire prevention and the fire department. By taking advantage of the extraordinary amount of pub- licity on fire prevention flooding the country during this period, the chief can keep his department in the public eye in a favorable light. There are many ways of carrying on such campaigns. Do not neglect ‘any of the following agencies in map- ping out your program: the newspa- pers; radio; talks to school children; talks to civic organizations — Rotary and Kiwanis clubs, fraternal organiza- tions and so on; posters; exhibits in vacant store windows; public meet- ings. These are the most common methods of putting the message over: many chiefs manage to bring out some original method each year. To get space in the newspapers, jot down a few ideas you wish to bring out, and take them to the editor. If you feel that you cannot prepare an article for publication, he will detail the job to a reporter, who can whip your ideas into shape. Addresses to children, over the ra- dio, and before clubs of all sorts may either be delivered by citizens or mem- bers of the fire department. During Fire Prevention Week, every fire chief may be sure of the cooperation of his chamber of commerce and the insur- ance men in his city—two influential groups from which he can get much assistance. These men will help to prepare talks, and will deliver them if necessary. Posters may be obtained from the National Board of Fire Underwriters and the National Fire Protection Asso- ciation. Placed in the windows of stores and officers, they bring home your message, and tie in with the gen- eral campaign. Many cities have ma-le good use of the windows of empty stores, of which there are plenty. By using dummies, it is possible to depict the tragic results of using gasoline Before buying property insurance, investi- gate several companies from all angles to determine which is best for you. A fair com- parison will point to the Federal Mutuals as your logical insurance carriers. In addition to offering safety, competent service, prompt payment of losses and excellent management, they have saved policyholders 30 to 40% on the net cost. It will pay you to investigate. Federal Hardware & Implement Mutuals Retail Hardware Mutual Fire Ins. Co. Hardware Dealers Mutual Fire Ins. Co. Minneapolis, Minnesota Stevens Point, Wisconsin Minnesota Implement Mutual Fire Ins. Co. Owatonna, Minnesota DON’T BUY BLINDFOLDED Faneraret=semnineaicnnr onions ESA ee Mutual Insurance With losses lower. with expenses lower, with no inside profits for invested capital you would expect the net cost of MUTUAL insurance to be less. It is. The saving in cost is not made at any sacrifice in safety and strength, The Mutual plan of operation is right, Mutual insur- ance is better protection, Because it is better it costs less. May sound unreasonable if you are not informed, An investi- gation is convincing, For the sake of yourself and your busi- ness, investigate Finnish Mutual Fire Insurance Company 444 Pine Str., Calumet, Mich. i ara OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying No interruption in dividend payments to policy holders since organization Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, Secretary-Treaeurer ™ GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE CO. A LEGAL RESERVE MUTUAL COMPANY 23 YEARS OF DIVIDENDS TO POLICYHOLDERS Affiliated with THE MICHIGAN RETAIL DRY GOODS ASSOCIATION 320 Houseman Bldg., Grand Rapids, Mich. Snes te B : i September 20, 1933 carelessly in the home, for instance. tiere too the ingenuity of those hand- ling the campaign is the only limit of the effect attained. It is important that the fire chief be the head of the campaign. He should not be content to sit back and let men entirely outside the depart- ment take the reins, but should co- with these men, using their ideas and suggesting ideas of his own. Operate The chief should by no means assume a domineering attitude, but it is really his job to handle the program. If he dodges the responsibility, the respect he should command among conununity leaders is very apt to be non-enistent. ——_+~+ + A Message To Brcther Salesmen Perhaps no time in the history of motor transportation has it been more difficult to get funds for new cars. so it behooves us to give good care to the present ones. There are few things more important than lubrication, and less understood. We suggest you get the instruction book of your car and personally know what the manufacturer says about its lubrication. Many so-called greasing stations do plenty of greasing, but not much lubrication. First, they have no the proper lubricant or equpiment and knowl- + rey put do not possess the iecessary edge to do the job correctly. TI chassis lubricamt into everything, there- universal joints, by ruining brakes, ete, Ihe averase car needs at least seven kinds of lubricant: chassis, gear, wheel bearing, universal joint, water pump, steering gear, lead base grease for silent gears. Cars with free wheel- ing need special lubricant. All new General Motor cars require fluid: lubri- cant for spring shackles, but the aver- age fellow uses grease, which does not lubricate them. Power guns should not be used on water pumps or universal joints. Yellow lubricants, especially in chassis lubricants, are inferior to the darker ones. Cheap cup grease has no place in any kind of lubrication, but can be used as soap to wash your hands. Any lubrication station that is mot kept clean is run by a man who does not know his If the car dealer you patronize has the proper business, equipment and lubricants, and employs service man, that is a If not, hunt up an an intelligent good place to go. honest fellow who does his own work or closely supervises jit, and have him do the job. When you go to the place for the job the first time, look up the equipment, also lubricants, before giv- ing them the job. Remember that cheap grease jobs are usually expen- sive. dirt and sand off the fittings before Do not get a grease See that the attendant wipes all applying. the gun. job free with an oil change, as you are sure to be gypped on one or both. Drive on your own side of the road at all times. The writer has driven two cars over 80,000 miles each without having spin- dle bolts replaced, and they were in good condition. Reason: lubricated, not just greased. E. P. Monroe. ——_ soe. 3ut why shoot a little man whose treason harms the country very little and merely retire an official whose folly ruins it? MICHIGAN IN THE REALM OF RASCALITY Questionable Schemes Which Are Under Suspicion Stipulations to cease and desist from unfair methods of competition: A corporation manufacturing cos- metics agrees to discontinue the use of the phrase “A rich nourishing cream especially developed to smooth away wrinkles and keep the skin young and flexible,” or any representations of sim- ‘lar import, to designate or describe products that will not accomplish such results. A distributor of beauty preparations agrees to discontinue the use of the word trade on labels, and in any other manner “Laboratories” in name, that would imply ownership or opera- tion of a laboratory in which the prod- ucts sold are compounded. A corporation manufacturing shower bath curtains, window draperies, and novelty accessories, agrees to discon- tinue the use of the words ‘Federal Certified” on labels or im any other manner that would imply certification of any products by the United States Government or by any bureau thereof. A corporation manufacturing cutlery, including scissors, shears, and pen- knives, agrees to discontinue the use of the word “English” in trade name, in advertising matter, as a brand, or in any other manner, to designate or de- scribe products not manufactured in England. A corporation distributing a variety of merchandise, agrees to discontinue the use of the phrases “Pure Thread Silk Reinforced With ‘Pure Thread Silk Thread Silk,” in advertising matter descriptive of a Rayon’ and Reinforced with on labels, as a brand, or substantial product not composed in part of silk: to discontinue the use of the words “Art Silk” to designate any product not composed of silk; and to discontinue the use of the word “Silk” with the “Art,” or in conjunction with any other words, to designate products not com- posed in whole or in substantial part ‘Silk” when used to alone, in conjunction word of silk, the word designate products consisting of silk in substantial part only, to be accom- panied by other words in type equally as conspicuous, that will clearly indi- cate that the products are not com- posed entirely of silk. A corporation manufacturing soaps, agrees to discontinue the use of the phrase “Soaps of the British Empire,” the use of any pictorial representations simulating the Royal Coat of Arms of the British Empire, and the use of any other words or pictorial represen- tations implying that the soap is man- ufactured in any part of the British Empire. A corporation manufacturing hosiery, agrees to discontinue the use of the phrase “Pure Thread Silk Reinforced with Art Silk,” as a brand or label, or to designate in any other manner prod- ucts not composed of silk; to discon- tinue the use of the word “Silk” alone, in. conjunction with the word “Art,” or in conjunction with any other words, to designate or describe hosiery that is not composed in whole or in sub- stantial part of silk, the word “Silk,” when used to designate products con- sisting of silk in substantial part only, TRADESMAN to be accompanied by other words in type equally as conspicuous, that will clearly indicate that the products are not composed entirely of silk. A distributor conducting a miail- order business in connection with the sale of men’s furnishings, agrees to discontinue use of the word “Mills” as with its trade name, and to discontinue its use a part of or in comnection in any other manner that would imply operation of a factory in which the products sold are manufactured, when neither owning nor operating such a factory; and to discontinue use of the when the cost of the alleged gratuity is included in the price word ‘Free’ charged for the article with which it is purported to be given free of charge. A distributor of paints discontinue use of the phrase your paint direct and save middlemen’s agrees to “Buy profits’ when neither owning nor oper- ating a factory in which the products sold are manufactured. A corporation preparing and_ bot- ling a medicated drinking water, agrees to discontinue circulating alleged let- ters from users of the water, containing statements to the effect that the writ- ers have been cured of any serious or chronic ailment by the use of the bev- erage; and to discontinue use of any attributing to the medicinal advertising matter Water any properties not possessed by ordinary water or other non-stimulating beverage, Scholl Manufacturing Co., Chicag¢ Inc., Iil., engaged in the manufac- Zino-Pads,” alleged to remove ture of “ corns. Lightning Co., St. Paul, engaged in the manufacture of a purported elec- tric battery “Lightning alleged to be a designated Electrotype,” new, peculiar product not requiring use of sulphuric acid solution, which will charge batteries instantly, and charge a totally dead battery without the help of electric current. Howard B. Drollinger, Washington, D. C., manufacturer of an electrical device designated as “Solenoid belt,” “Ton-I-Zer,”’ representing designated discontinue previously directed to that the device, or any similar device designed to operate through exposure to a human subject to a low-frequency alternating nvagnetic field without any physical conductive connection of such subject in the circuit, has any physical therapeutic effect upon the subject by reason of the magnetic field, or that it is calculated or likely to aid in the pre- vention, treatment, or cure of any hu- man ailments. Griffiths Hughes, Inc., Rochester, N. Y., engaged in the sale of certain proprietary preparations, directed to discontinue representing that a product designated “Kruschen Salts” tutes a remedy for obesity or that it will of itself reduce excess fat; and to discontinue representing that ‘‘Radox sath Salts” is imported from England, that its use at home produces the ef- fects of treatment at world spas, and that it has therapeutic value conssti- famous when used in the bath, releasing great quantities of oxygen. Walker Remedy Co., Atlanta, en- gaged in the compounding and sale of proprietary medicines, directed to elim- inate the word “health” from the desig- nation “Walker’s Old Indian Health 7 Tonic,” and to discontinue represent- ing that the medicine is a remedy for badder trouble, for women’s diseases, or for pain in the neck, side, shoulder, back, or hips; that it is a remedy for lazi- fever, for liver, kidney or ness, a drowsy or tired feeling, rheu- matism, or pain, when these conditions are caused by anything other than con- stipation; that it is a remedy for blood diseases: or with the tired feeling resulting therefrom, when the weakness, conditions are caused by anything other than simple anemia; and that it will relieve weakness and a tired feeling resulting therefrom, beyond such re- lief as would follow the correction of constipation, if such condition were present. American Academic Research Soci- ety, Holyoke, Mass., engaged in the sale of “Progressive Reference Library Encyclopedia,” directed to discontinue representing that any set of books will be given free of charge, when such is not the fact; to discontinue represent- ing that the charge made is only for the loose-leaf supplement or for re- search services to be rendered during the ensuing ten years by a staff of edu- cational experts or research workers; to discontinue representing that the price of $39.50 for the supplements and the research work is a special reduced price when such is not the fact, and that the purchase price may be paid over a period of ten years, when pay- ment is required within a shorter pe- riod of time; to discontinue represent- ing that respondent has any connec- tion with Mount Holyoke College, or that the reference works are compiled or edited by the aforesaid college or the faculty thereof; and to discontinue the use of the name ‘Mount Holyoke Research Society” unless purchasers are infonmed that the set of books offered for sale is not sponsored by an educational institution known as Mount Holyoke Colloge. Gilman Hat Co., Globe Hat Works, Maf Hat Works, Inc., Manhattan Hat Co., Inc., Prime Hat Co., Grand Hat Co., Prospect Hat Co., Inc, H. & H. Hat Manufacturing Co. and Herman Hat Co., all of New York City, en- gaged in the manufacture of men’s made-over felt hats, directed to dis- continue selling old, worn, used, and discarded fur felts hats that have been cleaned and fitted with new ribbons, sweatbands, and linings, unless and un- til there is stamped thereon or attached thereto, in a conspicuous place, words indicating that the hats are not new but are used and worn hats that have been cleaned and made over. —__+++___ Pepper and Tomato Are Joined Ashland, Mass, Sent. 9 Pic wit lage, thanks to the horticultural magic ot Constable Charles MacNear, is the birthplace of a brand new vegetable— the “pepomato.” The result of crossing the tomato with the pepper, the pepomato is a tor- pedo-like vegetable, green when young and red when ripe. Constable MacNear describes it as “like a tomato with a peppery flavor,” but that’s his story. Other samplers say its “like a pepper with a tomatoey flavor.” : —_—_~2+.___ The very core of peace and love is imagination, All altruism springs from putting yourself in the other person's place—Harry Emerson Fosdick. EMPLOYMENT GAINS The setback in trade was not cheer- ful news to industrial interests last week, On the other hand, the employ- ment and payroll figures made public in the week promise added support to purchasing power. At the same time, efforts to‘ loosen up bank credit for industrial and trade uses were regarded as particularly desirable in view of the impairment of capital and the addition- al costs involved in the recovery pro- gram. Employment last month for the country as a whole increased 6.4 per cent. and payrolls 11.6 per cent. Sec- retarv Perkins reported. This meant that 2,200,000 workers have obtained employment March, but Miss Perkins indicated that the num- ber of employed is still 28.4 per cent. since last and payrolls 48 per cent. below the 1926 average. However, even at the code minimum there should be more than $30,000,000 a week added to pur- chasing power through the gains made since last Spring. A reversal in automobile production . was the feature of the weekly business index, even though the combined num. ber showed another drop. Sales of mo- tor cars have been well maintained and, since there have been few price in- creases, point by inference to a buyers’ strike on other products which have been sharply advanced. In the cotton goods field, speculative operations have been resumed on the basis of the out- look for inflation, and sales reached a very high total in the week. Some of the criticism aimed at banks for restricting loans seems well based when present caution on self-liquidat- ing commercial transactions is com- pared with the lack of that care even on non-commercial business at the top of the boom. A question which some bankers might ask themselves is how much they stand to lose through failure of the present recovery drive compared with what they would risk through loans that are ordinarily paid off when cluded. legitimate business is con- STRONG DOSE OF INFLATION Influential in the speculative disaf- fection of the public at large has been the gradual realization that the busi- recovery since labor day has lacked the vigor anticipated with the approach of autumn and the restora- tion of large numbers of the unem- ployed to the working ranks. Steel production, which is back to the low- est level since the first week in June, is so disappointing as to suggest the accumulation of excess inventory. Rail- road carloadings have turned down- ward. But worst of all is the indisput- able recession in retail trade this month as compared with a year ago, implying quite definitely, even in the case of food-stuffs, over-buying by consumers ness last month in advance of certain higher prices. Backwardness of the heavy indus- tries and of retail trade has intensified the pressure for inflation which West- ern and Southern Democratic political leaders have been exerting upon the Administration at Washington. The Commitee for the Nations is under- stood to have been hard at work upon a draft of a policy which would prompt- MICHIGAN ly effect the sharp upward valuation of price levels which they have es- poused. Theirs will be the business voice in the inflation councils. As a straw that might be expected to show which way the wind is blow- ing, is the sudden reversal of attitude of the Secretary of Agriculture. In a prepared statement he indicated plain doubt of the success of the agricultural program as it comes into conflict with the NRA, stating that the farmer is no “better off,” if, with higher income, he has to pay higher prices for manu- factured goods. Secretary Wallace said: “Our people are likely to get im- patient in the next few months and de- mand a strong dose of inflation,” an admission that contrasts markedly with apprehension by the same Administra- tion spokesman last month over the ultimate consequences of inflation. Ad- ditional straws of inflation are the strong statements by such senatorial leaders as the conservative Pat Harri- son, Chairman of the Finance Com- mittee, and Senator Fletcher, head of the Senate Banking Committee, The understanding 2t the Capitol is that this week the President will be in consultation with the leading infla- tionists of whom he expects definite programs. At least two of his leading impartial economic advisers will at that time tender their views. Tangibly dis- counting the strongly-running ment toward inflation are the gains last week of over 10 cents per bushel for wheat and 18 cents for sterling ex- change. Inflation therefore seems at the mo- ment to be more imminent than at any time since dictatorial powers were con-_ ferred upon the President by Congress. In the opinion of the biggest capital- ists and market operators, the pros- pect of inflation makes less desirable than ever the retention of cash. Infla- tion, now on the horizon, must simply intensify the extreme money ease, and conceivably might warrant a yield of 3 per cent. or less for seasoned divi- dend. paying equities. senti- NORMAL THEORY DOUBTED After the extraordinary steps that have been taken since last Spring in the effort to bring about recovery, those who argue that the country should be let alone and normal forces would carry it back to economic nor- malcy are fairly safe in the knowledge that their hypothesis cannot be tested out. The program cannot be waved aside and all its effects removed in order to see whether they are right or wrong. On the other hand, practically every- thing ‘that the traditional school of economists has argued for has received attention. Sound money was in the way in the two political platforms, and yet the banking moratorium became necessary. Sharp Governmen econo- mies were instituted and the budget was brought into practical balance. For three years “rugged” individuals had full opportunity to show what their policies could bring about, and, apparently, in the end many of them went to Washington with pleas for relief at almost any cost. It would seem, therefore, that nor- mal recovery had many obstacles in its path and basically, of course, the TRADESMAN almost impossible task of service on a debt structure swollen to tremendous proportions during the boom. Possibly through the old method of individual judgments this debt service might have been worked out, but only over an- other long period. The question was very much to the point whether the country could stand the strain for any such length of time. There are uncertainties with the present program and they un- doubtedly hamper business operations. It is only fair, however, to compare the damage done by these uncertain ties with the black outlook and despair which held the country before positive steps were taken to deal with our eco- nomic calamity. The balance decidedly in favor of what we have. enemas RETAIL CODE HELD UP Price-control features of the retail connected seems code are understood to be causing fur- ther delay in the adoption of regula- tions for this field, which is, ot course, one of the most important in point of units and The “stop-loss” provisions apparently blinks employes. fight for the fact that the consumers’ represen- tatives on the Recovery Administration are opposed to any arrangement on prices. It would seem as though retailers themselves might reach the same atti- tude along a somewhat different line of reasoning. Should a minimum be placed below which goods could not be priced, say 10 per cent. above the wholesale price as suggested, then it might be expected that prices would tend toward that minimum. In such circumstances the last condition would be a great deal worse than the first for retailers. Outside of the labor provisions, pos- sibly the best plegde to which the re- tail interests might bind themselves to their own greatest benefit would be in deciding to handle only Blue Eagle products. Several leading institutions have already led the we in this prom- ise. Ruthless price competition has its fountainhead in the “sweating” of labor and it cannot carry on very far if this evil practice is eliminated. “Sell- ing below cost” can only be continued at the expense of labor, So far as the proposed rule on brand- ed goods is concerned, it would be well for manufacturers of such products to consider whether requiring them to be sold for not less than 21 per cent, un- der the list price would stand the test of actual figures. That reduction js apt to become general. Is it higher or lower than the present average retail price? If higher, then volume must suffer. DRY GOODS CONDITION Equinoctial storms and the apparent completion by the public of its “price protection” purchases brought about a marked slump in retail trade here dur- ing the week. Reports from other sec- tions of the country, with the possible exception of the South, told of similar declines. Retailers, however, viewed this recession as only temporary. The sharp drop in trade made nec- essary a revision in early estimates of business for the half month. From a gain of 10 per cent. which was form- erly calculated for the two weeks, it was figured that volume would do well September 20, 1933 to break even with a year ago, All dis- tributive units are apparently feeling the set-back. Two explanations are offered for this development. One contends that con- sumers who had money or credit used them last month to anticipate the price advances which they were convinced would soon become effective. In this they followed the coursé of profes- sional buying, which also stocked up against future price increases. The other theory is that there may be the dim beginnings of a buyers’ strike against unreasonable price de- mands present. Should this be the case, then consumer resistance may be ex- pected to grow much stronger in view of the much higher prices which are still in the offing. The increase from last Spring, which is figured at from 20 to 30 per cent, may be doubled in some instances, if retailers price goods on a replacement basis. Delivery problems still vex the wholesale markets, due to code delays, labor shortages and restricted banls accommodation. This difficulty, how- ever, might be succeeded by cancella- tion trouble if trade continues to re- cede. MORE INITIATIVE NEEDED When what has since become the Blue Eagle plan was first outlined in these columns on March 8 of this year as a co-operative enterprise for trade and industry, it was suggested that a small tax on sales would finance the necessary education of the public. Po- licing of the codes is the first essen- tial, since the Eagle must stand for what it really signifies. But after that the education of the public to its stake in the support of Blue Eagle products is a sine qua non. So far it is apparent to some ob- servers that entirely too much reli- ance is being placed on government effort for both policing and public edu- cation. This is, perhaps, a logical cor- dition and to. be expected in a program: that was launched so swiftly on a thousand fronts. To make the benefits real and lasting, however, trade and industrial groups will have to show more initiative, it is believed. Looking forward to possible failure of the recovery program to reach its full objectives, each business will hold its advantages only to the extent that it has bulwarked its own particular membership. The central theme of the Blue Eagle plan might well be carried on to success through private support even if the main program falls on evil days, The suggestion, therefore, that funds be appropriated from industry itsel* to finance the drive for public support of honest products made under decent working conditions and reasonably priced should mean a real and lasting co-operative movement and not merely a government scheme subject to the changing winds of political favor. Even lollipops can’t escape change. A heightened safety factor is claimed for a new one in which a flexible loop handle, made of a special type of paper, replaces the usual wooden stick. ——2-.___ The world can take a young man out of Indiana, but it can’t take India out of the young man. echo September 20, 1933 OUT AROUND Things Seen and Heard on a Week End Trip I always enjoy a trip over M37. The scenery on both sides is atractive, the towns are mostly bright and snappy and the people I call on are invariably friendly. I seldom go to Sparta that I do not call at the general store of Johnson & Smith, variety of stock and general appearance would be in keeping with a town ten times the size of Sparta. because its size, I usually drive by the factory va- cated by the Grand Rapids Store Equipment Corporation anid wonder how long it will be before some other manufacturing institution will find lodgment there and start the wheels in motion. Despite that setback and the delay in opening the banks, the town is doing prety well in a business way. The striking drawback at Kent City is, of course, the Roach cannery which stands like a silent sentinel illustrating the mutability of human hopes in a changing world. The closing of the cannery has forced the growers trib- utary thereto to resort to the Grand Rapids market as an outlet for their products and the prices they ‘have re- ceived during the past three years have been anything but satisfactory. It is devoutedly to be hoped that changed conditions in the canned goods mar- ket will result in a resumption of oper- ations another season. Mrs. J. B. Perham, widow of the vet- eran druggist, informed me that she and her son will continue the business as long as they can make a comfor- table living from the sales. Mrs. E. A. Webb, widow of the long-time druggist at Casnovia, has not yet found a cash purchaser for her stock and building. I hope she may be successful soon in placing these properties in the hands of a worthy successor of her late husband. I was told that the Masonic lodge at Casno- via conducted a very interesting memo- rial service for their late member last Tuesday evening. I was greatly pleased to be told at Newaygo that the Newaygo Engineer- ing Co. had been re-organized under the auspices of the former manager, W. J. Bell, and that orders are being received in sufficient volume to war- rant the employment of a dozen or fif- teen men, a I am also told that J. B. John has purchased a patent for the production of a new kind of cement in Germany and that he proposes to utilize the Newaygo Cement Co. plant in the pro- duction of this article. This is certain- ly good news for Newaygo. Nels Christianson, who has been en- gaged in general trade at Newaygo forty years, met his first experience with a forged check last week. A stranger dropped in the store, made a fwe purchases and handed out a check on one of the Fremont banks for MICHIGAN $10.35. Mr. Christianson gave him the remainder in cash, only to learn on Saturday that the check was a forgery. He was much chagrined over the ex- perience, but I told him no other merchant in Michigan could present such a record as he has made. The new addition to the Fremont Canning Co. presents a very handsome appearance. I was gratified to learn that the plant was running on a higher momentum than ever before, with no indication of a let-up in any depart- ment. Judging by the extent and variety of the antiques possessed by Fremont peo- ple I think the next institution the peo- ple of that enterprising town should espouse is a public museum. L. D. Puff, the hardware dealer, has a col- lection of fire arms and explosives which would make that department of the proposed museum Very complete and comprehensive. George B. Catlin, librarian of the De- troit News, premier historian of the Northwest Territory and the best his- torical authority of Michigan, writes me as follows concerning some state- ments I made jin this department last week: Detroit, Sept. 15 — Many thanks for your letter, those of Col. Foster and that lovely boquet you handed me on page 9 of the Tradesman. After all appreciation is one of our best rewards, and I am glad to note that you are getting a generous contribution of it irom all directions. The banking situation seems to be straightening out everywhere except in Detroit. We have had a prolonged in- vestigation here, charges of misfeas- ance and malfeasance, criminations and recriminations, world without end— without getting anywhere. There is no sure cure for foolishness. The human species is brother to the sheep and apt to follow the bell weth- ers, even if they are drunk on -loco weeds. The consequences of booming real estate and stock values have been demonstrated over and over again, but if any one raises a voice of warning during the height of the craze he is rated as a public eneny, You give a complete statement of the plaintiff's case in that newspaper controversy and now I am wondering what the other side of the case may be. As all sorts of people engage in business, big and little, it is not strange that methods now and then become picturesque. Spanish conquistadors robbed the early American people of their gold and jewels; British priva- teers preyed upon the vessels of the conquistadors and gradually drifted into plain piracy and the nations had to combine to suppress that. The pas- sion for getting rich quickly and with- out rendering any compensatory serv- ice is more general than we like to admit. Am glad that Mr. Garfield is improv- ing. The past year must have given him no end of worries, and a man who is the seul of honor, as he is, would suffer from the strain more than one can appreciate. Long life and happi- ness to him to the end of his days. Three weeks ago I helped carry to the grave one of his old friends and fellow students at the Agricultural College, Oscar Angstman, and yesterday an- other of the same group, Will Snyder, called at the house and we talked about Mr. Garfield, The celebration of Perry’s victory was a great success. We had a lovely day, a quiet lake and a jovial company with a nephew of James Alexander Perry on board with his family. James TRADESMAN Alexander, brother of Oliver H., aged 15, served as powder monkey on the Lawrence and crossed to the Niag- ara in the boat with his big brother. Stephen Champlin, cousin of Oliver, commanded the Scorpion in the figl and although armed with only one long and one shart 32 pounder he fired the first and the last shot. I \ 1) ¢ eat Champ] was the last survivor of the men who participated in the victory, dying in Butfalo in 1870 at the age of 90. At the Centennial Exposition in Philadelphia [ saw the remains of the Lawrence, which an enterprising fel- low was cutting up into souven’rs— canes, brackets, card baskets, etc. I think the Tigress and the Porcupine were afterward used for several years as revenue cutters on the upper lakes, one commanded by Capt. Keith and the other by Capt. Flaherty. One of them brought President James Monroe from Erie to Detroit in 1817 when he made a visit of five days here. I agree with you that the Porcupine should be raised and preserved in Spring Lake as a hisoric relic of heroic days. If I am to judge by the report of the twentieth annual convention of the Michigan Hotel Association, held at Prudenville and in. this week’s issue of the Tradesman, no published action was taken on the matter of refusing dogs admission to hotel rooms where eating and sleeping is practiced. For three years past I have urged the organization to secure the enactment of a law prohibiting this practice, but my appeals appear to have fallen on ears deaf to any entreaties. I think I will undertake to attend the next convention, if I am so fortunate as to be invited, and see if I cannot secure an authoritative expression from the members present on this important question, The down-town churches of Grand Rapids have always aimed to have Strong expounders of their religious tenets in their pulpits, but the death of Dr. Wishart (Baptist) and Dean Jack- son (Episcopal) have left vacancies which will be difficult to fill, The re- cent retirement of Rev. Merriam from Park Congregational church has been filled by Rev. Edward Archibald Thompson, of Pasedena, Calif., where he had a very successful pastorate for several years, Dr. Thompson is not only a preacher of the gospel—from the heart rather than the head—but he is a natural religious leader and one who identifies himself with every for- ward movement for the good of his church and the moral uplift of the com- munity, the state and the Nation. As he is not well along in years, he has reason to leok forward to a long and successful career in Grand Rapids. When the Park church was rebuilt on the inside under the-direction of Rev. Merriam some years ago, a cousin of Anton Lang—who takes the part of Christus in the Passion play at Ober- ammergau—and who is also an artistic wood carver, like his distinguished cousin, f created a _ representation o Christ in wood which was installed in Park church and which has attracted wide and painstaking attention. The people in the office of the church are very obliging to lead any stranger in the city to this remarkable work of art. Enter the church by the side door and proceed directly to the office on the ground floor. Any one who 9 properly identifies himself will receive prompt and painstaking attention. The past week has brought many letters from Tradesman readers, pro and con, regarding the paragraph I handed out in last week’s paper re- garding legislation I think we should have relative to the distribution of both ] beer and hard liquor, when the latter is legalized, in order to prevent the abuses we had to meet and contend with before the prohibition law was enacted. I think I will undertake to present a summary of these letters in a future issue of the Tradesman. They are mostly in hearty accord with the ideas I set forth in the Tradesman of last week, showing me very plainly that the restoration of the saloon and its accompanying vices will not be tol- erated by the people. Every driver of an automobile is in- terested in what the code is to do to the oil industry. The President ap- pointed Secretary Ickes a short time ago as oil administrator. He has since then appointed a committee of fifteen, including twelve men connected with the industry, to co-operate in an effort to make the code work as it is intended. The problem before the oil men is the regulation of production and. the agreement on prices for the crude and 1 finished products. Some of them want agreement on prices. If this should has author- come about, the President ity under the code to determine an experimental price of oil for a sixty- day trial, Some of the oil men object to Pres:- They attend to that important dential price-fixing. prefer to matter by agreements among themselves, by pre- venting overproduction and arranging for an allocation among the different companies of the amount to be pro- duced. The oil administrator has authority under the act of Congress to allocate production and to enforce his orders, With more than 20,000,000 automo- biles in the country, each using gaso- line, the matter of price becomes of vreat importance. It is of almost equal importance that the supply of oil be conserved so that this great natural resource may not be wasted. The need of some kind of regulation in the in- dustry has been evident for a long time. The anti-trust laws have pre- vented the oil companies from combin- ing. State regulation ends at the state boundaries. The code is the result of an effort to extend regulation over the whole industry under -Federal super- vision. It is much easier to justify it in this case than in the case of some other industries in which it is being ap- plied. Common sense, which is often more accurate in its judgments than scientific logic and learning, has already found fault with the psychology which tried to make certain human characteristics the key to all social problems. The subconscious mind, the complex, sex and the mechanisms of behavior have been blamed in their turn for the curi- (Continued on page 23) Spoon agreeing deen arene eran cere ene semua mentareaaa 10 ___ FINANCIAL Threat of Inflation Underlies Both AGA and NRA There is a growing demand from practically all sections of the country for some kind of governmental price fixing. This demand is not surprising. In fact, it would be astonishing if the combination of the agricultural relief program, inflation and the NRA did not result in just such a demand. All three of these phases of the Roosevelt program have to do with prices. Secretary Wallace has as his primary goal the elimination of all dis- equilibrium between the prices received by farmers and the prices they have to pay for the goods they purchase. The NRA has as its immediate goal an in- crease in the volume of wages. This must result in a higher cost of produc- tion to be offset by higher prices. Underlying both the agricultural pro- gram and the NRA is the threat of inflation which constantly is being held over our heads. The effect of this has been hoarding in commodities with a concomitant advance in the price level and the cost of living. On every side, therefore, the Federal Administration is playing with the price level, The in- evitable result of such a program is the creation of disequilibria. It is this which is causing concern from one end of the country to the other. Farmers are becoming disgrun- although agricultural prices are advancing, they find other tled because, prices advancing equally fast so that they in actuality are no better off. In- dustry is worried because it must have higher prices in order to meet the greater cost of production under the NRA and it realizes that an advance 0 prices may curtail sales. Finally, con- sumers are becoming aroused because the advance in the cost of living is not being followed by any greater number of dollars with which to meet it. Such disequilibria cannot continue indefinitely. Either the spread will get so great that it becomes unbearable and and there will be a collapse or the various portions of the economic sys- tem again must be brought into work- able balance. No economic system can prosper when a large proportion of the population is being subjected to a strain. The solution is obvious. It is simply that the Administration must get a harmony in its program which will pre- vent one part after another geting com- pletely out of line. This means a thor- ough overhauling and the elimination of some features. Although this is a big task, if the Covernment does not do it, it will find that by comparison the problems it has faced so far have been mere child’s play. Ralph West Robey. [Copyright, 1933] —_—__> +. —___ Every One Loses by Resultant Un- certainty Rumors of impending inflatic nary developments which recurrently ema- nate from Washington in such volume gravely endanger the possibility of any orderly recovery. Their disturbing ef- fect, too, is not offset by official denials. This is because during the past six months so many of these stories have been followed by hair-raising develop- MICHIGAN ments that every rumor about infla- tion is given serious consideration, The current reports have to do with a conference of President and the outstanding financial lights’ of the Administration on Monday after- noon. The first Roosevelt gossip coming in about this meeting was to the effect that the President was considering a crastie currency move in connection with the refunding of later statements aboutt Government ehusbie-eb obligations. If one can believe the discussion between the President and his advisors there was not a word of truth in this report. Nevertheless, it was sufficient to cause a sharp rally in stock prices. It should be clear that the continua- tion of such a condition can have only deleterious effects. The Government does not gain prestige by the circula- tion of such stories and certainly the public at large, in so far as jt is affect- ed at all, is hurt by them. Every effort should be made, accordingly, to pre- vent the creation and maintenance of such a state of uncertainty. The answer js made, of course, that the circulation of such rumors has nothing to do with the Administration itself. It is stated they receive their currency through Washington report- ers sending out stories and drawing their own conclusions as to what is taking place within such meetings. Further, that when this is backed up by the grapevine tactics of financial centers an innocent conference quickly is converted into a world-shaking ne- gotiation. The fact of the matter is that in each case the Administration can prevent the circulation of such stnies if it so desires. The President has thousands of conferences about which nothing is said in the press. He and: his publicity agents, accordingly, must accept a sub- stantial share of the responsibility for this disturbing element in the Aemer- ican financial and economic system. This does not mean, it should be em- phasized, that the President necessarily is in favor of keeping the public in an uproar on the question of inflation and devaluation of our currency. It does mean, nevertheless, that he seems to show no concern over having such Stories spread from time to time. Otherwise he would put an immediate end to all of them and thereby not force the public to believe that he sim- ply does not know what he wants to do. Ralph West Robey. [Copyright, 1933] ——_2>-.__ Earnings Likely To Be Affected By Conditions Reports of domestic business show that recent trends continue. Steel ac- tivity is still somewhat lower and in- dustry reports show lack of new orders. The demand for heavy steel is very small and at the present time it looks as if steel mills will reduce operations and that previously built up invento- ries will be used in the market. Plans are being formulated to stimulate the buying of railroad equipment although it is reported that steel companies will have to take a reduced price on this equipment. Retail trade in the textile industry showed about the only signs of autumn pick up. Car loadings, bank clearings and electric power production TRADESMAN continue the down trend, which was started in July. The demands of industry for Gov- ernment assistance to finance risks which so far the banks have consid- ered too speculative for the safety of their depositors, is a disturbing factor in the present program, While there were evidences in recent weeks that the Administration was listening to the more conservative figures in the Ad- Ministration, the demand of leading Senators for inflation, as a result of declining business, again brings to the minds of many investors new problems. So far, no definite monetary policy has been announced by the Administration and there is no indication that this is to be announced shortly. In the past it has changed with business condi- tions. It seems that inflation will take the form of expansion of credit. At least, many writers feel that this will be the program for the next two or three months. Many are saying that credit inflation is a better type than paper money inflation due to the fact that paper money does not stay in circula- tion and that credit expansion devel- ops credit, which goes direct to bank credit and to the establishment of ex- panding business. This, undoubtedly, will take the form of purchases by the Federal Reserve of government bonds. This, of course, makes idle money, with the tendency to force this credit into business and it logically could be a revival of confidence. One of the current problems of the Administration is expansion of capital goods, or saying this in another way— goods that are required to supply goods, which people use; capital goods rather than goods which are consumed. In other words, the Government must assist business in developing along the lines of construction. For those investors holding bonds, particular attention should be given to the holdings as the New Deal is liable to hurt many industries while, on the other hand, it helps others. For those investors holding stocks, normal recov- ery should carry for some time. They also have the benefit of inflation and the advantage of higher prices. Again, however, careful attention should be given, in that earnings are liable to be affected by conditions in many indus- tries. J. H. Petter. Proceedings of the Grand Rapids Bankruptcy Court September 7, 1933. On this day the schedules, reference, and adjudication in the matter of Ralph H. Bowman, bank- rupt No. 5420, were received. The bank- rupt is a laborer of Muskegon, Michigan. The schedules show total assets of $830.00 (of which $330.00 are claimed ex- empt). and total liabilities of $1.323.15, listing the following creditirs: Associated Investment Co., Mus- heron $ 220.02 Turner, Engle & Cochran, Mus- ROCCO 100.00 Fawiey-Abbott Co., Muskegon__ 20.00 Bishop Furniture Co., Muskegon 19.00 Dr. A. W. Mulligan, Muskegon__ 2.00 Swenor Dairy, Muskegon________ 2.50 Division St. Green House, Mukegon 4,50 Peoples Credit Clothing Co., MUSKOCOR 55.00 Budd’s Jewelry, Muskegon______ 8.90 Cooper's Flower Shop, Muskegon 2.50 Dr. DeVere R. Boyd, Muskegon =: 140.00 Dr. C, J. Bloom, Muskegon____ 75.00 Dr. R. J. Douglas, Muskegon____ 8.00 Dr. C. M. Colignon, Muskegon__ 2.00 Dr. J. A. Racette, Muskegon____ 800 Dr. A. A. Spoor, Muskegon______ 15.00 Hackley Hospital, Muskegon_____——- 110.00 Mr. Hubbard, Muskegon________ 10.00 Wim. D. Hardy Co., Muskegon__ 33.00 Grossman's, Muskegon ______ 50.00 Ned Martin, Muskegon__________ 50.00 September 20, 1933 Alice Jane Shop, Muskegon______ 35.00 Towner Hardware Co., Muskegon 10.00 Square Clothing Co., Muskegon 8.00 Arons, Muskeron ooo 18.06 Pine St. Furniture Co., Muskegon 9.00 Hall Electric Co., Muskegon____ 1.06 A. R. Damm Hardware, Muskegon 9.00 Piper Auto Sales, Muskegon____ 5.00 Jimmie & Jerry’s Grocery, Mus- kepon Fits. 20 60.00 Highland Park Dairy, Muskegon 15.00 Bakker’s Hair Shop, Muskegon 3.00 Mueller Jewelry House, Muskegon 8.60 September 8, 1933. On this day the schedules, reference, and adjudication in the matter of Thomas W. Butler, bank- rupt No, 5425, were received. The bank- rupt is a proprietor of a billards and tobacco store of Dowagiac, Michigan. The schedules show total assets. of $3,316.80 (of which $2,500.00 are claimed exempt), and total liabilities f $2,775.43, listing the following creditors: City of Dowagiac, personal taxes S 12.15 County, School Road & State Taxes 32.96 aes tae 12.00 Ezra G. Nodruff, Dowagiac____ 342.50 A. H. Gawthrop, Dowagiac______ 212.00 Dowagiae National Bank, Dowaeiae 280.00 Co-Operative Building. & Loan Assn, Dowarpiac "7. 600.00 S. B. Snell; Dowagiac 5 428.00 Dowagiac Bottling Works, Dowarigg 2 ie a 90.00 Mable Burke, Dowagiac_______ 712.88 Mich. Gas & Electric, Dowagiac 32.84 Artesian Ice Co., Dowa'giac______ 14.3 Burlingame & Stahl, Dowagiac__ 5.99 Hinckley & Garret, Dowagiac__ 3.80 Mutual City & Village Insurance Co. Dowasiac 8.00 September 11, 1933. On this day the schedules, reference, and adjudication in the matter of Oscar J. Martin and Ed- ward W. Martin, co-partners doing busi- ness as Martin's Drug Store, bankrupt No. 5429, were received. The bankrupt is located at Grand Rapids, Michigan. The schedules show total assets of $3,315.77, and total liabilities of $3,508.67, listing the following creditors: City Treas. & State Treas, G. R. $259.36 COMPLETE INVESTMENT SERVICE Roger Verseput & Co. Investment Bankers Brokers : 813-816 Michigan Trust Bldg. Phone 8-1217 Analysis of any se- curity furnished up- on request. e J. H. Petter & Co. Investment Bankers 360 Michigan Trust Building Telephone 94417 3 West Michigan's oldest and largest bank solicits your account on the basis of sound poli- cies and many helpful services . . , OLD KENT BANK 2 Downtown Offices 12 Community Offiices 7 September 20, 1933 MICHIGAN TRADESMAN il Heyboer Company, G. R.____-___ 1,005.37 Nanyang Lace Co., Inc., N. Y. C. 4.54 In the matttr of Ralph H. Bowman, International Harvester Co., Jack- Hazeltine & Perkins Drug Co., Piedmont Plush Mills, Inc., Green- bankrupt No. 5420. The first meeting of SON 2 ee 10.00 Ge ee 510.17 wile, S. ©. oo 10.44 creditors has been called for September Lannan Quarries, Inc, Beaver G & Trust Co, G, R 860.00 W. E. Carrington, Receiver Paxton 28, 1933, at 11 A. M. Dane, Wis _ 175.00 Koeze Mfg. Co., G. R.__ 20.00 Canning €o., Paxton, H.. _ 1.05 In the matter of John Masselink, bank- Ola Kent Bank G&G. HR... 8,019.82 Millis Poer Co. G. RR... 5.80 Schreiber-W allach Co., Cleveland 2.21 rupt No. 5405. The first meeting of cred Connecticut Steam Brown Stone Burton Heights Fuel & Building ME OM: Ruechik, Ine, N. ¥. €C... | ae itors has been called for September 27, Co., Portiand. Conn 1,250.00 Material Co; G RR. 14.00 Southern Pen Co., Petersburg, Va. 1:23 1933 at 2 PL MM. Hodley Quarries, Inc., Blooming- Join Collier G. Ro 11.50 Utility Products, Inc., Chicago__ 58.44 In the matter of Harrison Doonan, ton, Gide — 20000 Michigan Candy co. G. &...__. 00 Winship, Boit & Co., Wakefield, bankrupt No. 5411. The first meeting of Vendor Slate Co., Easton, “Penn. 440.00 A. HE. Brooks & Co., G. R...____ -00 ae lrlrrrtrs—CisCOr:tiwsSCiC‘CC;COC:Cisié‘C(<(CCOC(C;#COi”é#N 9.70 creditors has been called for September Ross-Republic Marble Co., N.Y.C. 1,800.00 Tunis Johnson. Cigar Co., G. R. 87. 95 Conlon Corp., Chicaszo =. 233.10 27, 1933. at 2 BP. M. In the matter of Louis Landauer, indi- G. R. Savings Bank, G. R......... 275.00 Stanz Cheese Co., South Bend____ 3.91 In the matter of Fred Berger, bankrupt vidually and doing business as The Louis Berzhotr Co. G, Riu. 3.90 Stuber & Kuck Co., Peoria______ 5.51 No. 5391. The first meeting of creditors Landauer Hardware, bankrupt No. 5090, Arctic Ice Cream Co., G. 20.66 S. M. & R. Co., Inc., Chicago 26.92 has been called for September 27, 1933, final meeting was held under date of G E Press, G. Roo 20.00 Standard Brands, Inc., Chicago__ 31.86 at 11 A. MM. August 21, 1933. Fred G. Timmer, trus- Shaw News Co., G. RR. 2.00 Sanitary Feather Co., Chicago__ 5 In the matter of Clare A. Noffsinger, tee, was present. Trustee's final report Locke Insurance Agency, G. R. 63. Baldwin Perfume Co., Chicago__ Frederick Stearns & Co., Detroit 36. Michigan State Telephone Co., G. R. 27.66 Century Photo Shop, G. a. 3.00 General Cigar Co., Chicago __ 3.93 G. it. PB, Cigar Co.; Detroit... 2.93 Holland Cigar: Co:., G. RR. 22.88 Vanden Berg Cigar Co., G. R.____ 8.00 Christy Sales Co., Fremont, 0... 3.25 The Vadso Sales’ Corp., Chicago 14.66 Bayuk Cigars, Inc. G. BR. 9.79 Rysdale Candy Co., ‘a. ca 15.61 mM. BE Skillman, G. Roo 105.60 Banker Candy Co., Battle Creek 3.10 September 11, 1938. On this day the schedules, reference, and adjudication in the matter bankrupt No, 5427, were received. bankrupt is a dealer in tires, batter and automobile accessories of Stur Michigan. The schedules show assets of $2,105.20 (of which of Howard E. Augspurger, The ies, gis, total $859.36 is claimed exempt), and total liabilities of $7,675.59 listing the following creditors: Citizens Trust and Savings Bank, SCUrEES 5,55 The Battery Shop, "Kalamazoo... 36 Chicago Cycle Supply Co., 50.00 1.16 Chicago 89.35 Goodrich Silvertown Tire Co., ISalamazoo 9 30.83 Goodrich Tire Co., Detroit-_____ 1,499.46 R. M. Kaugh Co., Ft. Wayne____ 84.37 John Simpson, Sturgis Sen ane Tote a E. Walters, Sturgis. 44.65 September 9, 1933. On this day the schedules, reference, and adjudication in the matter rupt No. 5152, were received. The ba rupt is located at Benton Harbor, igan. The schedules show assets of $45 of Aage K., Frandsen bank- nk- Mich- 0.00 (all of which are claimed exempt), and total liabilities of $5,784.35, listing following creditors: Mildred A. Frandsen, Delton____$1,47 Queen Dress & Shirt Co., Milwaukee 1 Japanese Wood Novelty Co., Provi- dence, Hoo fio 3 N. Erlanger, Blumgart & Co., Now York City 4 English-Amer. Tailoring Corp., 3altimore, Md. the 2.41 6.30 4.45 1.16 2.94 DeVries Lembeck, Inc., N. Y. C. 4.00 Augusta Knitting Corp., Utica, Ne ee oo 22.89 Century Ribbon Mills, Inc., N. Y. C, .16 Daisy Whitehead Knitting Co New Yord Oity 20 6.60 Auerback Bath Robe Co., N. Y. C. 7.06 Kirsch Co., Sturgis. s 1.66 Hoh Heinz Co. G. Rieo8 8 6.17 Proctor & Gamble Distrib. Co., Dermot 9.66 Dudley Paper Co., Lansing ______ 6.32 J. Wiss & Sons Co., Newark, N. J. 14.30 Reese & Reese, Omaha, Neb. 18.14 A. Krolik & Co., Inc., Detroit_._.. 500.00 David E. Sehwab & Co., N. ¥. CC: 41. L. Tweel Importing Co., N.Y.C. 28.57 Munsingwear Corp., Minneapolis. 29.96 Frank Levinsohn & Bros., N.Y.C. 70.27 Hixcella, Corp. N. ¥. Co 106.41 Durand-Me Neil- Horner Co., Chicago 10.68 mowrart & Co... No Vo Co 4.20 Bishop-Gerson & Co., Inc., ee 138.80 Butterick Publishing” Co., ¥. ©. 17141 Arlett Girl Coal Co., Inc., NEG. 8.10 Art Craft Silk Hosiery Mills, Inc., Philadelphia G0 56.52 Simon Bros., Ine., South Bend____ 27.17 Van Camp Sea Food Co., San Pedro, Cant 2.43 Wilson Bros., Chicago... 5.51 Bluffton Grocery Co., Bluffton, Ind. 12.96 Eureka Vacuum Cleaner Co., Detroit 3.27 L. & M. Kaufman Bros., Inc. NA Y¥.C€ -68 Keystone Silver, Inc., N.Y. "Cc. a "16.5 93 Kiddies Cunning Cloes Co., Chicago 33. Kaybrook Mfg. Co., Inc., N.Y.C._ 11.55 A. H. Jackson Mfg. Co., Freemont, Onin 30.35 William Iselin & Co., Inc., N.Y.C, TE Mrs. Day’s Ideal Baby Shoe Co., Banvers, Mass. _ 2: 4.77 Flexlume Corp., Buffalo, N. Y.__ 58.43 Her Majesty Underwer Co., Phila. 4.08 Hastings National Bank, Hastings 226.138 Houbigant, Inc. ¥ C ho 15.42 The Great Six a Winona, Minn. 44.16 Kellogg Sales Co., Battle Creek 7.20 Landauer-Goldstone Co., Milwaukee 4.77 Morris, Mann & Reilly, Inc., Chicage 1.72 P. R. Mitchell Co., Cincinnati____ .25 Mitchell Sales & Storage Inc., Hort Wayne 9 0 3.07 Melcher & Landau, Ine., Chicago aT Marathon Rubber Products Inc., WuUsat. Wis: 20 oo 1.57 National Garment Co., Massillon, O. 6.3 Novelty Veiling Co., 1 yo... 14.03 Minn. Valley Canning Co., LeSueur, MAR) 6.57 Pioneer Mfg. Co., Cleveland______ 1.47 Speare Glove Co., Gloversville, N. Y. 1.14 Strutwear Knitting Co. Minneapolis 10.59 rs. A, K. Frandsen, Delton______ 630.00 Hastings City Bank, Hastings__ 211.82 Fremont Mfg. Co., Fremont, O.__ 2.76 Citizens Bank & Trust Co., Elwood, Ingigna (oo 1.05 Jas. H. Forbes Tea & Coffee Co., ot. bowuis. No. 9 46 Elite Glove Co., Inc., Gloversville, New York 2b 3.28 Emil Eigner & Co., ae York G ity 2.31 Duro Test Corp., N. ¥. ©... 8.37 The Embossing 'Co., Taian Mich. .89 Jas. H. Dunham & Co., N. S 26 a 1. Corticelli Factors, Inec., N.Y.C.__ 22.65 1 College Inn Food Products, Chicago a3 Cheramy Inc. No ¥) @. | 6.00 Calumet Carton Co., Harvey, Ill. 45 Creswell Candy Co., Chicago__ 1.08 Craig Glove Co., Inc., Gloversville, New York 2.93 Bermingham & Prosser Co., Kala- mazoo Vogue Novelty Mfg. Co., Chicago 60 Maxine Neckwear Co., Chicago 39 Schmidt Knitting Co., Cleveland 55 s 9, 8. li. N. Gross Co., Cleveland. __. 8.10 Majestic Mirror & Art Co., Chicago 4.39 Arrco Playing Card Co., Chicago 1.83 Phoenix Hosiery Co., Milwaukee 31.43 Textile Banking Co., Inc., N. Y. C. 115 Hecht Fixture Co., Chicago______ Pele Algoma Mfg. Co., Inc., Algoma, Wis. 6.51 Campus Sweater Co., Cleveland 22.92 E. Albrecht & Son, St. Paul, Minn. 3.68 Herman & Jacobs, Iie... 21.29 A. J. Hilbert & Co., DePere, Wis. 32.10 Commercial Factors ‘Corp., NYC 4.69 Leacock & Co. N. Yo C4 L-a3 Fan C. Pack Co., Inc., N.Y¥.C.__ 15 Overland Candy Corp., Chicago 2.91 Remington Rand, Inc.. Chicago 5.03 Arta Picture Co.. Chicago... rss A. & H. Shillman Co., Baltimore 3.60 Borin-Vivitone Corp., Chicago__ .96 T. Buettner & Co., Chicago____ 74.78 Central Paper Box Co., Peoria__ C30 Diekenson & Co., Inc, N.Y.C..___ 3.00 Ernest Simons Mfg. Co., Port Chester, N. Y Forest Garment Co., Cleveland__ Flour City Paper Box Co., Minne- He DD ao = = apolig ee 5.61 H. CGC. Fry Glass Co., Poe Pa. 10.62 Hills Bros. Co., N. Yi Je 1.73 Western Silver Nov es Corp., N Yo Ce 6.86 Lample Sportwear Mfg. Co., Cleve- Te 1.55 The Louray Co.,, GR. 3.04 Loose- Wiles Biscuit Co., South Bend 7.44 Massari-Anderson Co., Chicago__ 1.44 -ackers Motor Transit, Chicago .09 South Bend Electric Co., South Bend 24.59 stelicr Drug Co., N. ¥. C= - 3.20 Tallman Robbins Co., Chicago__ Zt V. ©. Van Sant & Co., Baltimore 1.05 Happy Maid Frocks, Chicago____ 17.50 Metropolis Costume Co., Phila.__ 11.03 Fred Fergusen, Chicago__________ 12.60 West Mfg. Co., Inc., Corona, West Bend Aluminum Co., Bend, Wis. Benstone eS an oa Qo or Bernhard Ulmann Co., Inc., Chicago 7.96 Shaw & Davis, Inc., Hv Cc. .og Jacob Cassell, Indianapolis Se 30.00 The W. Bingham Co., Cleveland__ 3.93 Indianapolis Cage Corp., Indianapolis 2.13 Royal Tilors, Inc., Chicago a 3.47 Butler Bros., Chicago. = | 173.70 Jergens- Woodbury Cineimnath 2 2 1.20 Campus Sweater Co., Cleveland 8.35 Edson, Moore & Co., “Detroit____ 37.55 Samuel Jastromb, C hicago__ Looe 6.30 G. & S. Knitwear Co., Cleveland 22 Helen Zolin Studios, Milwaukee__ 1.30 Textile Publishing Co... 5.22 Plates: Chicaeo 0. 4.28 Elizabeth Arden, Inc., N. Y. C.__ 1.06 Sommer-Pelzer Co., Cinenna'ti__ 6.51 Belding Heminway "Co., Chicago cL Richard Hudnut, N. Y. C._ 1.80 Kippy-Kit Co., Circleville, C2 152 Continental Silver Co., Inc., H. Y. Schmidt Glove Co., N. YC. 10.89 Julius Kayser & Co., N. Y. C.__ 60.73 Brookivm 0 1.13 Libby-McNeill & Libby, Chicago 3.80 Marshall Field & C., Chicago____ 17.57 A, Stein & Co., Chicago = 15.71 A. Kimball Co, N. ¥. C.. 84 Spiegel Bros. N. Yo ©. 8. Geo. H. Bowman Co., Cleveland 8.16 Monarch Marking Sy stem Co., Dayton 3.51 Klein & Co., Philadelphia________ 7.76 W. Rk. Payne, Benton Harbor____ 235.06 R. C. Read & Co., Boston________ 23.40 In the matter of Thomas W. Butler, Bankrupt No. 5425. The first meeting of creditors has been called for September 28, 1933, at 2 PL My. bankrupt No, 5372. The first meeting of creditors has been called for Septenimer ai, 1936, at If A. M. In the matter of Walter bankrupt No. 5396. The first creditors has been called for 27, 1933, at 10 A. M. In the matter of Howard E. Augspur- ger, bankrupt No. 5427. The first meet- KE. Wheeler, September ing of creditors has been called for Sep- tember 27, 1933, at 10 A. M. In the matter of Julius Kramer, bank- rupt No. 5074, final meeting of creditors was held August 21, 1933. ¢ creditor only present. Trustee's final report and account approved and allowed. sill of attorney for bankrupt reduced and allow- ed. Made order for payment of adminis- tration expenses and balance funds in part payment of preferred labor claim; no funds for preferred taxes or general creditors. ‘No objection to bankrupt’s discharge. Meeting adjourned without date and files returned to Clerk of Court. In the matter of Walter H. Moul, bank- rupt No. 5008, final meeting of creditors was held August 21, 1933. Trustee pres- ent and bankrupt represented by War- ner, Norcross & Judd, attorneys. Trus- tee’s final report and account approved and allowed. Bill of attorney for bank- rupt allowed, subject to payment of all administration expenses. Made order for payment of administration expenses as far as funds would permit; no dividend for creditors. Meeting adjourned with- out date. No objection to bankrupt’s dis- charge, Files returned to Clerk of Court. september 11, 1933. On this day the schedules, reference, and adjudication in the matter of Helma Benson and John A. Benson, co-partners operating as Ben- son’s, bankrupt No. 5430, were received. The bankrupt is located at Grand Rap- ids, Michigan. The schedules show total assets of $1,536.16 (of which $10.00 are claimed exempt), and total liabilities of $3,658.17, listing the following creditors: @ity Treasurer, G Ro. $ 27.04 State of Michigan, sales tax______ 2.00 Mitchell Brothers, Chicago_____ 1,305.00 Famous Dress Co., Cleveland_ 213.45 Marinette Knitting Mills, Marinette 230.00 National Ribback, Chicago______ 39.00 Leocadia Jones, G. R. Poo) = 28 50 American District Telephone & Nelegram: |G Roo 49.50 The Grand Rapids Herald, G. R.__ 10.63 The Grand Rapids Press, G. R.__ 26.45 American Paper Box Co., G. R. 13.73 Michigan Bell Telephone, G. R.__ 15.80 Mr J. Bryce BDetrot 200.00 Mrs, A. Rudine, G KR... Ue ~ 1,000. 00 September 12, 1933. On this day the schedules, reference, and adjudication in the matter of Grand Rapids Cut Stone Company, a Michigan Corporation, bank- rupt No. 5433, were received. The bank- rupt is located at Grand Rapids, Mich- igan. The schedules show total assets of $4,317.89, and total liabilities of $14,- 393. 20, listing the following creditors: City Treasurer, Gc 2... 460.67 James Valentine, G. R...___.___ 45.00 Peter Balhuis, G. BR... 34.00 James Et Box, G@ Roo 31.00 Michigan Stone & Slate Co., Mus- Meron ee 35.00 Walter Miles Coal Co G Roa 34.13 National Lead Co. Chicago______ 24.46 Patch Wagner Company, Rutland, Wermont 2) 20.00 BH. Raimville Co., G R..- 8.10 Simpson Granite Works, Ge Ri 5.00 Dale Souter Gi Ri 25.00 Shawnee Stone Co., Bloomington 189.66 Starr ‘—Iramsfer Co., G. R. 1.87 Michigan State Accident F'und, Damsine 11.88 stanagard Ol Co, G. KR... 102.16 Wicks-Fuller & Starr, G. R.____ 10.00 Kroger Grocery Co., G. R.--______ 10.00 Bedford Foundry Co., Bedford_ 30.82 James Hi. Rox, G. RR... 507.28 Acme Welding Co., G. R...-____ _ 3.00 Brunner-Lay Co., Chicago_______ 3.44 Bixby Office Supply Co., G. R.__; 7.74 Builders & Traders Exchange, G. R. 17.50 Carborundum Co., Niagara Falls 20.00 1 Consumers Power Co., G. R.--.___ 115.28 G. R. Sheet Metal Co., G. R.____ 6.45 1 R. Association of Commerce_-_ 37.50 G. R. Forging & Iron Co. ----_--- 6.95 Goodrich Silvertown Ine., G. R.__ 29.48 I. H. Gingrich & Sons, eG. Re 9.00 Glenridge Stone Co., Millersberg 309.0 Gardner Vail Co., Chicago__ iS 12.50 Clare J. Hall Atty., G R..____ 25.00 Irving Casson Davenport Co. OSC ea 200.00 Leitelt Tron Works, Ga Ft .. 25.90 Martin Auto Electric Co., G. R 15.54 Mich. Bell Phone Co., G. R.__-_ 38.63 pa re aR RCN, and account was approved and allowed. Balance bills, notes and accounts receiv- able sold to Donald Gossett, of Grand tapids, Mich., for the sum of $3.00. Trus- tee’s right, title and interest in Lot No. 341 Pasadena Park Addition to the City of Grand Rapids was abandoned as worthless and burdensome. Order was made for the payment of expenses of administration, preferred claims and a first and final dividend to creditors of 11%. No objection to discharge. Final meeting adjourned without date. Files will be returned to U. S. District Court. In the matter of Borgman Stores, Inc., bankrupt No. 5404. The sale of assets has been called for October 5, 1933, at 10 A. M., starting at store located at 408 West Leonard St., Grand Rapids, Mich- igan, and continuing until the seven stores are sold. An itemized inventory and appraisal can be seen at the office of the Referee in Bankruptcy. In the matter of Fred DeHaven, bank- rupt No. 5199. The sale of a’ssets has been called for October 4, 1933, at 2 P. M., at the premises formerly occupied by the Bankrupt at No. 135 Cochran Ave., Char- lotte, Michigan. The assets consists of store fixtures and equipment of a con- fectionery store, appraised at $1,597.47. All interested in such sale should be pres- ent at the date and time above stated. In the matter of Otsego Waxed Faper Co., bankrupt No. 5146. The sale of assets has been called for October 3, 1933, at 2 P. M., at the premises formerly occupied by the Bankrupt at Otsego, Michigan. The assets consists of real estate, machinery, factory equipment, motors and electrical equipment, paper and supplies, all appraised at $35,484.19. All interested in such gale should be present at the date and time a‘bove stated. A Business Man’s Philosophy To many young men who came to see me about employment in 1932 I said: “Have you any If they said they had enough to carry them for six months, I suggested that they take a trip around the world, or a trip to Europe if the longer trip could not be financed. money?” As far as I know my _ suggestion was followed by only one man. He introduced an improvement that was He got married and went to Paris for a honeymoon that lasted six months. his own idea. He returned recently, very happy and obviously much improved mentally and physically. his time to advantage, He had used acquiring mas- tery of the language, exploring the rich cultural life of France, and making val- uable connections and friendships that If he had stayed home, he probably would have spent an equal sum, and now might be broken in health and spirit. My advice always to young men is “Invest in yourself.” will last as long as he lives. It is foolish for a young man to put small savings out at common interest in the hope of some day reaching a goal of five thou- dollars. The best thing he can do with his initial surplus is to spend sand it on self-improvement. Money cation, wisely spent in travel, edu- reading and good appearance will pay dividends exceeding anything his capital will earn elsewhere. William Feather. —_»--+__ At last hog-raisers are dipping into the Washington pork barrel. —_+++___ NRA will profit nothing if nobody can earn a profit. some siiaiatiiciaaae a 12 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President—Paul Schmidt, Lansing. First Vice-President — Theodore J. Bathke, Petoskey. Second Vice-President—Rudolf Eckert, Flint. »ecretary — Elton W. Viets, Lansing. Treasurer—O. H. Bailey, Sr., Lansing. Directors—Holger Jorgenson, Muske- gon; L. V. Eberhard, Grand Rapids; A. A. Boyce, Bay City; Vincent A. Miklas, Man- istee; Ward Newman, Pontiac. Stab:lity Held by Charac er, Conserv- atism and Sustained Quality What means dise and business? It means just what character in merchan- character means in any man’s life. Any merchant who gets the force of 1 idea into his system has already laid the foundation for success. This can be illustrated by the experi- ance of any long established, success- ful concern: Heinz, Lea & Perrins, Ivory, for examples—names which evoke the impression of unquestioned reliability in all of us. But because there are more British business houses with long histories behind them than we have, I illustrate by reference to two or three of those. A childhood which dates from perhaps my fourth impression of mine year is of stopping at the grocery store in Glasgow with my grandmother and being given a ginger snap to keep me happy while she shopped. Some thirty years later we imported Huntley & Palmers good direct. In the assort- ment was ginger snaps. The first taste of them brought back vividly the street in which the old Glasgow grocery store was located. Digging into history a bit, I then learned that possibly the same baker was still in service; because H & P had one man who had baked those ginger snaps for about 50 years. Certain it is that if and when that baker passed to his fathers, other trained under him would carry on with precisely the same flavor, resulting from the same grade and character of ingredients, which had preserved my impression over a full generation. I am reminded of a medical saying: “Respect old habits—even bad ones.” We can think over that saying. Its significance will It means partly that we may well go slow on changes— meaning and true come to us gradually. being sure we are right before we change and holding back determinedly until] we are sure. It is better to be known as a bit queer and “sot” in our ways than not to be known. I am reminded also of a legend printed on the preparations of John Wyeth & Brother, Philadelphia, manu- facturing pharmacists, which I learned by heart and have never forgotten be- cause so striking; “We claim no pro- prietorship in our preparations. Our only claim is the purity and excellence of the materials used and the skill and accuracy with which our products are compounded”’—and the full formula is printed in plain English on the label. I told a time ago of buying McVitie & Price ginger bread in Nice and of seeking it ever since—McVitie, you re- member, is pronounced macveety. I now learn that this biscuit making house, which originated in Edinburgh and which I did not know had extend- ed out of that Scotch capital city, has plants in Edinburgh, Manchester, Lon- MICHIGAN “prob- ably the largest biscuit manufacturer in Europe.” don and France: and that it is How is it that those British biscuit makers continue to distribute their goods in our country over tariff walls, against ocean freights, export packing expense and what we inicline to think is competition ? Maybe the answer is the “excellence of rather keen domestic the materials used and the skill and accuracy with which they are com- pounded.” There are many ways to express the thought that price is not the only con- sideration in anything. “A low price “44 without quality does not constitute a bargain,” says one. “Quality may be high or low’ says another. “To get rich quick is a delusion” would per- haps express it best—for that is a com- mon, failing. We are somewhat inclined to regard those Britons as slow. They are not so very slow, after all. But, better than being speedy, perhaps, they are quite sure; and it is worthy of note that they make sure by being satisfed with the recurrence of many small profits. Fortnum & Mason, for example, as I have told many times and feel I can repeat with propriety, established in London around 1710 and continuous ever since, opened a New York retail house two or three years ago for the sale of groceries. Can you beat that? Well, they beat it themselves anyway, for they have just opened a wholesale department in New York—a_ depart- justified by their already distribution of high ment fully continent-wide grade, exclusive specialties. In fact, distribution from the American house has long extended to Honolulu. That house bids fair to take the place Tilford, Acker, wther old-timers vacated by Park & Merrall & Condit and « who have fallen by the wayside of late years, wrecked on the shoals of depart- ure from genuine merit in goods and ‘ark & Co. flourish ervices. And the fact that and Hicks & Son aie in New York as of old indicates clearly . i ‘ that stead‘ast adheranice to nig i . i 4 a goods 1S alWavs a winning Card in me€rT- chandising, It is not all in the price,” as stil } - - q rer lyin ¢ n11+ another good merchant puts it: and as for consistency, of which politicians are cften so provided one is consistently right. sistency counts for httle it may be consistently wrong—w!] not so good. T know this: That since we ate Mc- Vitie & Price’s ginger bread squares in nue we have looked for them and now ie I have word from headquar- can be obtained in New York and Boston, I can assure you that soon I shall be able to report that we are taken back ‘to the city on the French Riviera by the remembered fla- vor thereof. What does all his mean to the ordi- nary family grocer? It means that if he dievotes himself to the task of know- ing about groceries and of being actu- ally what he likes to call himse!f—the purchasing agent for his customers— he may stand out as individually in his district, neighborhood and vicinity as distinctly and clearly as McVitie & Price loom up in my mind across the Atlantic. . TRADESMAN The job thas always been worth while for the man who aims to be a grocer all his life, for that man is cer- tain to learn his groceries in full de- tail. That, as I said last week, is in some respects more difficult now ‘than it was forty years ago, because of the standardization of so many commodi- ties and their packaging uniformly so that stores tend to be much alike. But, as I also have lately shown, gro- cers who are masters of their businiess can build up a Special trade and clien- tele for cheese now as effectively as ever in the past. I am inclined to think that job is easier now because so little specializing in cheese is now done. Packaged, processed, advertised cheeses are now so universal—the average gro- cery store in its cheese department is so exactly hke all other grocery stores —that the man who goes after his own lines individually can stand out more distinctly now than when every grocer did something on his own account in cheese, however unskilful he might be at it. The same reasoning applies to dried fruits—pointedly to shelled nuts on which, by the way, merchants can spe- cialize in virtually any neighborhood despite ‘the common impression to the contrary—in Scotch and Irish oatmeal —in bulk cereals—to say nothing of individual blends and brands of tea. It is the individuality is Such work always pays. stuff of which true made. From such efforts springs a cli- entele which in a surprisingly shor't time will say of you: “I remember that taste from childhood.” Paul Findk —_—_2-.__ Shorten Store Hours to Avoid Em- ploying More Men The N.R.A. people are after grocers who are manipulating their store hours so as to defeat the purposes of the code, and are threatening to take their emblem from them. The Government takes the position that grocers who signed the code cannot shorten their store hours so as to avoid the employ- ment of more people September 20, 1933 The code authorities have issued the following statement: It is the intent of the Administration in Washington to shorten hours of op- ration as well as to put more people to work and raise wages. The President's Re-employment Agreement does not place any limita- tion on store-hour operation and the N. R. A. in general will not sanction any group agreement as to store hours. The N. R. A. Administration has also given out the text of a warning which they sent tothe Indiana Retail Grocers’ Association as follows You are urged to give serious con sideration to the fact that in several local communities retailers are making joint agreements to shorten store hours. This is not in keeping with either the spirit or the fact as expressed in the President's Re-employment Agreement or in the President’s. state- ments regarding re-employment, of which the essence is to effect an in- crease both in re-employment and in wages to those employed. In the Presidential agreement the absolute minimum hours of any store which customarily operated more than 52 hours is 52 hours. The average num- ber of hours which retail grocers were open was by their national committee stated to be 73 hours. They said they did not want their hours shortened be- cause of possible loss of business. On this representation grocers were given especial consideration and allowed 48 hours’ work for the employes. If the store hours are reduced by agreement to any number of hours below 63 hours the re-employment which is anticipated through the allowance of the 48-man hours each week will not be obtained and the understanding upon which the food and grocery distributors and the retail codes was based will not have been carried out. The proposal to shorten store hours is in violation of Section 8 of the Pres- ident’s Re-employment Agreement. Re- consideration of the provisions of the retail codes and possible withdrawal of insignia will be necessary immediately if community or concerted action to shorten store operating hours is taken. —_—2~--__ What is defeat? Nothing but edu- cation; nothing but the first step to something better. — Wendell Phillips. ———_2~-»__ Americans trust Roosevelt’s more than his Brain Trust. brains » JUNKET > EG U.S. PAT. OFF POWDER or TABLETS Make Milk into Cool, Creamy Desserts - No Cooking. The Junket Folks, Little Falls, N.Y. re the canned foods you feature grown and packed in your home state? W. R. Roach & Co., Grand Rapids, main- tain. seven modern Michigan factories for the canning of products grown by Michigan farmers. REGU S.PAT. OFF A complete line of canned vegetables and fruits September 20, 1933 MEAT DEALER Health-Building Properties of Oysters as Food It is a popular fallacy that oysters should not be eaten during the months which are not spelled with an “R.” This fallacy has been so thoroughly impressed upon us since childhood that a large proportion of the population omits oyster eating during the months of May, June, July and August, thus deferring their demands upon the oys- ter fishermen until September. Until recent years, there was a good reason why oysters were not recom- mended as a food during these hot months. In times gone by, the oyster luggers, under sail, took several days to bring im oysters from the oyster reefs or beds. At times, when contrary winds were encountered, as much as four or five days’ time would elapse, before the oysters reached the counter for con- sumption. Then, too, in those days, refrigeration facilities were lacking at the oyster counters. To-day—when the luggers, equipped with motors, transport oysters from reefs or beds to oyster counters in from six to eight hours, and with the improved refrigerating facilities that exist at present—oysters sold by any of the reputable dealers are recom- mended as a safe hot weather food. If you like oysters and would like to find a substitute for a heavy, hot cooked dinner you may find the follow- ing suggestion to your liking. And in satisfying your desire for this type of meal you also do away with the labor necessary for cooking the ordinary din- ner, a far from desirable task on a hot day. Ice cold raw oysters, with crackers and iced tea or some other cold drink is the menu you may find to your lik- ing on some of the nights when the heat is stifling and warm foods are too much of a reminder of the temperature: The husband who encourages his wife to prepare a meal such as that described above not only may add to his wife’s) good humor but he may also find that he will be able to sleep better on a hot night than if he had eaten a warm meal. , The most popular method of serving oysters is in the form of a stew, accord- ing to 52 per cent. of the housewives included in a study of consumer pref- erences for different methods of pre- paring oysters which was made by the Bureau of Fisheries. Other popular mehods are scalloped, as a soup, as a dressing, baked, and in salads. If you are fortunate enough to like oysters served raw you will get the full benefit of the vitamins they contain. If yuo want to find some new recipes and new methods of preparing oysters write to the Superintendent of Public Documents for Bureau of Fisheries Economic Circular 58 (5 cents). It contains 98 recipes on the preparation of oysters. If you are interested in further pur- suing your study into the subject of oysters, write to the Superintendent of Public Documents for Fishery Circular No. 3 (10 cents). Information Circu- lar No. 9 contains a list of all the pub- lications on the subject of marketing MICHIGAN oysters and oyster fishing; it may be obtained free from the Bureau of Fish- eries, Neither of these publications contain any large measure of enlightenment for the housewife. She will find the meth- ods of preparing oysters suggesed in Circular 58 sufficient to satisfy the de- mands of the most exacting of oyster epicures. Any, discussion on the subject of oyster consumption should not be con- cluded without referring to the valu- able health qualities of oysters. They are rich in iron, copper, manganese, and other salts, making them an ideal food to rebuild the worn out red cor- puscles of the blood. Science claims that the iodine content of oysters is useful in preventing common goitre. Only fresh liver and oysters con- tain the animal starch called glycogen. Oysters are urged by scientists as a preventative against anaemia, and are being widely used as a cure for this disease: So you may eat oysters both during the months without an “R” and with an “R” with the conifidence that you are helping your system to rebuild the red corpuscles jn your blood, which means the returm of the energetic feel- ing which comes with a healthy blood system. Frank E. Bell, Commissioner U. S. Bureau of Fisheries. —__+~-<-__ Frog Legs in American Fare Frog legs as food, first popularized in this country by imported French chefs, has shown a large increase in America during the last 25 years. Figures of the Bureau of Fisheries show that the value of frogs marketed in 1931, the last year for which figures are available, amounted to $144,527, or about four timies the value of those sold in 1908. The data shows that 890 fishermen were employed on a full time basis and 2,189 were employed part time in catch- ing frogs during 1931. The total catch amounted to 986,737 pounds. The Atchafalaya, Mississippi, and Red Rivers in Louisiana, and Lake Okeechobee and other interior waters, in Florida, are the chief sources of the commercial supply of frog legs. Success in artificially raising frogs has not been achieved in this country although in Japan “frog farming” has been carried on advantageously. This is possible, however, largely because of the cheapness of labor in Japan. Most of the “frog farms” in this country are natural marshy areas or ponds adapted as to food supply and environment for raising frogs. In such areas, says the Bureau, frogs will thrive and multiply without attention from the owner of the land. Part of the failure to raise frogs arti- ficially in this country is due to their feeding habits. They will not eat dead fish, vegetable refuse or the like but require living food. Most of their food supply is made up of small insects, al- though in the adult stage they eat small fish and young turtles. In the eastern United States the edible species are the common bull- frog, the green frog, the southern bull. frog, the leopard frog, the southern leopard frog and the pickerel frog: In the western States the edible species TRADESMAN are the yellow-legged frog, the west- ern frog and the western bullfrog. The common bullfrog is the largest North American species, reaching a length of eight inches. This species ranges from the Gulf Coast to southern Canada and from the Atlantic to the Rocky Mountains. It takes a little more than two years for the species to reach maturity. Most of the frogs taken in this coun- try for commercial sale are captured with grabs or with spears and lines. At one time the supply of frogs was so reduced by the commercial fisher- men that several States enacted game laws for their protection. —_+- + The Poems on the Front Cover Grand Rapids, Sept. 14 — When I went ‘home to lunch this noon I picked up the Michigan Tradesman which had just come in the morning mail and read with a great deal of in- terest and pleasure the poem on the front cover entitled “When I am dead.” I read it aloud to the whole family, including an uncle and aunt of ours who are visiting here from California and they thought so much of it that they wanted me to have some copies typed, so they might take them home. They are both Christian Scientists and this poem appealed to them very strongly. How true it is that we say good thines about people after they have passed beyond, but forget to say them while they are still alive when they can appreciate what we say. I remember a great many years ago after you had begun printing on the front cover, not only good poems, but other good articles and essays for quite a while, you had an opportunity to sell the front cover to some advertiser. Your good friend, Adolph Krause, of the then Hirth-Krause Co., had on humerous occasions stepped in and complimented you on the articles you were running on the front cover, and when this particular edition came out with an advertisement on the front cover, Mr. Krause stepped in and mildly criticized you for even tem- Portland — KEEP SUPPLIED WITH.... LILY WHITE FLOUR VALLEY CITY MILLING COMPANY Grand Rapids — 13 porarily discontinuing the printing of the good sayings and poems, telling you that devoting that front cover to these heroics was worth a great deal to you. You know, Mr. Krause is one of the rare combinations of successful business man and philosopher and you, being a hard-headed business man, rather took issue with him and told him that you knew just what that front cover was worth when it con- tained an advertisement and wanted him to tell you just how much it was worth to you if you used it for the printing of these beautiful poems. Of course, he could not measure this up in dollars and cents, but he still insisted that it was worth a lot to the Michigan ‘Tradesman. I want to compliment you on being able to lay your hands on some of the most wonderful articles that you print on thait front cover that can be ob- tained and I only wish that I had started in years ago to keep them all. I have heard of numerous cases where they have been religiously laid aside. There is one particular instance I heard of where a school teacher would go to a store which took your ppaer and if she couldn’t get the store- keeper to give her the front cover she would copy what you had printed that particular week and use it in her school work. Roy H. Randall. —__+~-~.__ Illinois Man To Close Plant Till NRA Blows Over Elgin, Ill, Sept. 16—Preferring, he said, to quit business altogether than to operate under the NRA, Mr. Benja- min A. Pearsall, head of a dairy prod- ucts company, today was preparing to close his plant at the end of the month. In announcing his decision Mr. Pear- sall said the National Recovery act was all “coercion and fear, bluff and boy- cott” and said he would go out of busi- ness until it “blows over.” Mr. Pearsall has about 100 workers on his pay roll. —_---__ Trying to keep a girl pleased is as futile as lathering a mirror and shaving the reflection. —_+-<-___ Given shorter hours, workers should strive to do more per hour. “The flour the best cooks use’”’ Kalamazoo -— Traverse City Rademaker-Dooge Grocer Co. Distributors of PETER PAN COUNTRY GENTLEMAN CORN PETER PAN GOLDEN BANTAM CORN MISS MICHIGAN SWEET PEAS FREMONT SWEET PEAS BIG MASTER MALT BLUE RIBBON MALT BOUQUET TEA The House of Quality and Service HARDWARE Michigan Retail Hardware Association. President—Wm. J. Dillon, Detroit. Vice-President — Henry A. Schantz, Grand Rapids. Secretary—Harold W. Bervig, Lansing. Treasurer—William Moore, Detroit. Field Secretary — L. S. Swinehart, Lansing. America Went Haywire on Low Prices To sell cheap goods, or not to sell cheap goods that is the question. There have been orations and articles galore on the subject. As in almost all discus- sions the truth lies about half way be- tween the extremes. Unfortunately, if a writer, or speaker, expresses the opin- ion that in recent years too much atten- tion has been devoted, and too much time has been given, to the seeking out and selling of low priced goods, then this speaker or writer is immediately accused of advocating that a dealer should sell nothing but ‘high priced goods, and should not sell any low priced goods. On the other hand, if he advocates the sale of certain low priced items then he is put in the class as advocat- ing nothing but low priced items. Is there not a middle ground between these two extremes? Let’s look back to the selling of hardware a generation ago. Take for instance cutlery. Jobbers not only carried high priced lines of cutlery such as Wostenholme, Rogers, as wel! as American high grade goods, but they also carried in stock a lot of cheap German goods. When a salesman start- ed out, in his trunks were various rolls of the various lines. Some dealers car- ried in stock nothing but high quality goods. Other dealers, especially gen- eral stores bought and sold nothing but the cheaper class of goods. There were still other merchants who carried both high and low quality and were in posi- tion to take care of the purchases of any class of customers. If a salesman started out with his line of cutlery and sold nothing but the cheap German goods this would have been a source of great surpise to his sales manager. He would quickly have been asked if mer- chants on his territory were not buying anything besides this trash. As a mat- ter of fact there was then no argument about high or low priced cutlery. It was taken for granted there was a de- mand for both kinds. Therefore, both kinds were stocked and sold. Now take the sale of arms a genera- tion ago. There were, of course, high grade arms. Practically all of the first class brands of arms sold in this coun- try today were sold a generation ago. It was nothing unusual for a salesman to take orders for double guns rang- ing from $75 to $200 each. Sometimes even special orders for more expen- sive arms either to be made in this country or to be imported from abroad. On the other hand, probably the pres- ent generation have no conception whatever of the cheap trash in the shape of single barrel and double bar- rel shotguns and rifles that were im- ported and sold a generation ago. Most of these cheap guns and rifles were manufactured in Belgium. There workmanship was something terrible. Many of these guns were painted, bar- rels and all, to give them an attractive appearance. Practically alt of them were hand made. Parts for them were MICHIGAN not interchangeable and, of course, this was great for the old gunsmiths who did a lucrative business filing out parts for this class of arms. The guns of those days, of course, had ‘hammers. Many of them were muzzle loaders and there was a great sale for EB (Ely Brothers) caps, mus- ket caps, wads, powder and shot. That Was a generation when powder pouches and shot pouches, as well as powder horns, were regular stock articles. These goods, of course, were sold at a price, but no salesman, and no job- bing house, and no retailer ever thought of just selling these cheap goods and nothing else. There were high priced goods for the best trade and low priced goods for those who could not afford to buy anything else. Some young men in the trade talk about mail order house competition as if it were something entirely new. These young merchants of today, of course, were children or were not even born in the days of concerns like E. C. Meacham’s Arms Co., of St, Louis, dealers in sporting goods, who issued low priced catalogs and distributed them all over the country. Meacham bought up distress merchandise. He imported in large quantities. Osten- sibly he sold only to dealers, but as a matter of fact, as he would sell any- body in town in any line of business, he practically sold direct to consumers as the barber in the town who would collect the money, would sell arms and sporting supplies to anybody. The same general conditions pre- vailed in shelf hardware. Foreign pad- locks were imported and were sold by jobbers at from 60c to $1 per dozen. These padlocks, of course, were very crude. They did net pay anybody a fair profit. There were other items of the same nature all through the line of shelf hardware, but these cheap goods were all taken as a matter of course. There was a certain demand for them, but this did not mean that the salesmen and the retailers of those days did not sell large quantities of the best hardware of the day. The point I am trying to make in this article is that in the early days of the distribution of hardware in this country there were always very cheap goods sold on a small margin. Prob- ably there were more cheap goods of- fered, especially by foreign manufac- turers, than are offered to-day. These goods were bought and sold, but no one ever seemed to gather the idea in those days that it was necessary to sell nothing but cheap goods. My judgment is, and I know this will subject me to criticism, that in the past few years this entire country, including jobbers, retailers and sales- men, went haywire on cheap goods. The alleged basis for this state of mind on the part of the hardware sell- ers was the competition of mail order houses and chain stores, Now, let us admit this competitiou. Let us admit at times it is troublesome, but this com- petition is no reason in the world for a retailer changing the entire charac- ter of his store from high quality goods, to nothing but bargain coun- ters and bargain sales. To my mind this idea of cheapness in buying was just an obsession. It has struck the retailers especially with the idea of TRADESMAN open tables with cheap goods dis- played. This, of course, was just an imitation of chain store methods. Then as the retailers hammered the sales- men of jobbers for cheap goods the majority of the salesmen, especially the younger salesmen, went haywire on this idea of selling low priced items. Then in turn the retail dealer and the salesmen hammered the job- ber and it was not long before a large number of jobbing buyers went also haywire on this same subject. What has been the result? The gen- eral standard and character and quality of hardware sold the past three years has drifted to a much lowered stand- ard. Many retail merchants and sales- men entirely lost the idea that while it was a good thing to have some cheap goods, for instance as in the old days, there was no reason in the world why all of the better quality of goods should be thrown out and nothing but cheap goods offered to the public. What has been the result? A lowering of the unit sales of both retailers and job- bers. A lowering of the sales volume of the salesmen. It is only a matter of common sense that a profit of 25 per cent. on a total sale of $4 is $1, while a profit of 25 per cent. on a total sale of $6 is $1.50. In other words, an in- crease of 50 per cent. in profit at the same percentage in profit on account of the sale of higher priced goods. This simple problem in merchandising seems to have been entirely forgotten by large nuinbers of retail stores, and their clerks, Now, let me illustrate what I am driving at by a few actual experiences in buying. I wished to buy a certain tooth powder. I went into a drug store near the Grand Central station at 12 o'clock at night and asked for a can of this powder. It was given to me with a ticket for 19c. I said to the clerk, “I thought the price of this powder was 25c.” “Yes, that is the manufac- turer's resale price,’ he answered, “but we sell at 19c”’ “Just why,’ 1 in- quired? ‘Well, to tell you the truth,” he replied, “we are meeting the com- petition of one of the large department stores in New York.” “But,” I said, “this is 12 o'clock at night and the department store closes at six. Be- sides I did not even know the depart- ment store was making that price. In addition to that I wouldn't walk from here, over 10 blocks, even if the de- partment store was open to save the six cents.” This clerk looked at me with a very bored expression and said, “Well anyhow 19c is our price.” It is interesting to note that this chain of drug stores of which this is one, has recently gone into receiver’s hands. Here is another outstanding illustra- tion of the fact that cut prices haven’t the effect and influence that some deal- ers think they have. A certain well known manufacturer under contract makes a special brand for a selling or- ganization. These goods under the special brand are exactly the same goods sold by this manufacturer under his own brand. There is no difference whatever except the labels and the stamps. The quality of the two lines is exactly the same in every respect. This fact is well known to jobbers, to retailers and to salesmen. Now this special brand is being sold and is be- ing offered from 10 to 15 per cent. less September 20, 1933 than the manufacturer’s own brand. The sales are backed up by a strong selling organization. One would sup- pose under such conditions that the sale of the special brand would gradu- ally take the place of the sale of the manufacturer’s brand on account of the difference in price. But what has happened? The sale of this special brand, notwithstanding the cut prices, and nothwithstanding all the push that has been put back of the line, has not only not increased in volume, but has actually fallen off in sales. Of course, the reason for this is that the manufacturer on his own line by wide, excellent and systematic adver- tising has built up his sales. He has created a large consumer demand. The public know this goods and is willing to pay the price for his brand and is not willing to take the special brand even at a cut price. Another indication of the value of national advertising, trademarks and consumer demand is in the determina- tion of mail order houses and chain stores to obtain these goods even if they sell them afterwards at cut price. They practically say to the public— here we have these well known brands. There is no question about the quality. We can supply them to you and in ad- dition we will give you the inside price. Mail order houses have found that selling special brands, even at cut prices, was up hill work. With a spe- cial unknown brand a cut price means nothing. The consumer naturally con- cludes that the goods are lower priced because they are of lower quality. If you should go into a shoe store and a dealer should say here is a pair of shoes at $4 and another pair at $5, you might look at these shoes and not be able to see the slightest difference between them, but nevertheless on ac- count of the difference in price the ma- jority of consumers would conclude that the higher priced article was a better quality, or it would not be offered at a higher price. There are many goods that must be bought upon faith. The average buyer is not an expert in judging quality. They al- ways feel that they are protected by a well known brand. But after all is said on this subject of low priced goods, and higher priced goods, isn’t the jam into which this country got itself trying to sell goods without any profit the answer? The haywire craze for cut prices, low prices, cheap assort- ments, good looking goods of poor quality permeated every business in the United States. Almost everything we bought came to pieces. It thas almost been impossible to get the good qual- ity of years ago. This state of mind of the country ‘has led to the N. R. A. Let me close with the following state- ment made by General Johnson: “If chiselers under cut you, tell us. Give us the names and we will deal with them in short order. We propose to create conditions under which money can be made and more employ- ment created. There is only one way to do it.” The only one way is to start in right now selling your goods at 2 reasonable profit. Buy goods on which you can make a profit. Train your salesmen to think in profits and not jn volume.— Saunders Norvell in Hardware Age. September 20, 1933 MICHIGAN TRADESMAN 15 DRY GOODS Michigan Retail Dry Goods Association. President—Thomas Pitkethly, Flint. First Vice-President—D. Mihlethaler. Harbor Beach. Second Vice-President—Henry McCor- mack, Ithaca. , A Secretary-Treasurer—Clare R. Sperry, Port Huron. ! Manager—Jason E. Hammond, Lansing. Homewares Sales Volume Ahead Results in the first week of the sea- sonal promotions of homewares were better than retailers expected. Dollar volume in some stores ranged as much as 10 per cent. ahead of the correspond- ing period last year. The call for mer- chandise was general with such items as china and glassware, curtains in re- tail ranges up ‘to $6 a pair, low-end electrical appliances and household lin- ens outstanding. The demand or kitch- en utensils and accessories was good, buyers said, but not up to the volume levels maintained in other lines. Most of the stores are offering homewares at the higher levels, made necessary by the recovery program. —_—_>+>—___ Better Grade Glassware Wanted demanid for heartens A growing consumer better price merchandise manufacturers and selling agents of table glassware this week. Stores hold- ing seasonable housewares promotions report that consumers are asking for goblets and other crystal stemware re- tailing at 25 to 50 cents each, The cheaper types of glassware, which formerly retailed in the 5 and 10 cent ranges, are much less popular than last Fall. Importers handling Swedish and other high price stemware report an increase of 50 per cent. in August sales this year compared with last. —_»>++— Linen Orders Heaviest in Years September buying of linens for men’s and women’s suits is the heaviest in years. The exceptional call is due in part to the fact ‘that manufacturers are producing linen suits for womn for Fall wear and also to the early buying be- ing done for the 1934 men’s lightweight suit season. Linens in black, brown and navy are wanted by the women's wear trade for immediate delivery. The ad- vance buying for men’s suits is the heaviest in more than five years, with manufacturers seeking assurance that the goods they order now will be de- livered around the close of the year. —_2++>——__ Sports Dresses Meet Active Call Re-orders on sports dresses have been large, with the volume of business at retail on this merchandise the best in several years for the early Fall pe- riod. The demand has covered a wide variety of woven woolens and knitted types. Favor for rabbits’ hair knitted garmenits has been notably strong and promises to continue for some time to come. Boucles are also faring well in the several new versions which are being shown. One and two piece mod- els have sold well, with the three-piece considerable re- styles, however, in quest. ——_++>—__—_ Choose Date for Cotton Week Selection of the week of May 14 to 19 as the period in which Cotton Week for 1934 will be observed has been announced by George A. Sloan, president of the Cotton Textile Insti- tute. The dates were selected, Mr. Sloan said, at a meeting of institute officials last Wednesday. Preparations for the 1934 observance by the cotton industry, it was stated at the institute offices, will be started before the close of this month. The institute also an- nounced yesterday that its regular an- nual meeting and election of officers will be held here Oct. 18. —_+-.___ S’ores Place Straw Hat Orders An exceptional amount of early buy- ing marks the straw hat market. Re- tailers have placed orders for much of their 1934 requirements on popular price merchandise. Price advances re- cently made on straw thats of all kinds will compel the average retailer to ask $1.95 for hats comparable to those re- tailed at $1 this season. Better type straws will sell from $2.45 up, it was predicted. The heavy buying at this time is believed due to the fear that wholesale prices will go up sharply immediately after the hatter’s code is approved and put into. effect. —_>--___ Predict Shortage of Si-ks A virtual shortage of some types of silk goods is said ‘to be looming up as a result of the continuance of the strike in the industry. The walkout of the dyers is already being reflected in a paucity of goods for near-by delivery and will prove an important factor in production which would have available for later shipment. Prices are been notably firm, Acetates, pure-dye, can- tons, satins to be used in combination with other weaves and cheap rayon cloths are particularly active. Chinese red and green are gaining in colors. —_——__++>___ Foresee Silk Underwear Delays A situation in silk uniderwear on de- liveries similar to ‘that which has ham- pered the dress trade for several weeks is seen as a result of the underwear stoppage. Resident offices took steps to advise their clients of this proba- bility, although it was niot expected that the stoppage would prove of long duration. Higher prices were reported as likely, as many silk underwear items, with the possibility of a corresponding adjustment on back orders. The Fall trade in undergarments ‘has been ac- tive. —_+-+____ Leisure Aids Sporting Goods Increasing sales of sporting goods and equipment, traceable in. considerable part to the increased leisure under the NRA program, is reported by leading dealers in this merchandise. In one well-known shop, ten out of the twelve departments showed substantial gains during August and July. At the mo- ment ‘there is an active call for guns, with buying centering on the medium price varieties. Camping equipment has been active, with a large volume done in tennis and golf equipment. ——_++-____ Corset Orders Notably Good The course of orders thus far this Fall indicates one of the best seasons in years for corsets and foundation gar- ments. Not only have the Mae West silhouette and the recent trend toward greater slimness proved stimulating factors, but the diversity of models be- ing shown was said to be a notably fa- vorable factor for corsets. The longer models providing unbroken hiplines and higher bust effects are selling read- ily. Brassieres also are meeting a greater demand. There is no better ballast for keep- ing the mind steady on its keel, and saving it from all risk of crankiness, than business.—Lowell. —_+~-->____ Leadership in recent years too often proved unseaworthy. Our Government should pay the market price for gold, not force ship- ping of gold ores to Canada to give work there. ——E———— Italy has Mussolini. We have John- son. GRAND RAPIDS — Offices at— 15 Market Ave. GRAND RAPIDS, MICH. Phone 4-5571 ASSOCIATED TRUCK LINES, INC. Nelson-Carmody Motor Freight Division DIRECT DAILY SERVICE OVER OUR OWN LINES GRAND RAPIDS — CHICAGO CADILLAC PETOSKEY — MANISTEE — LUDINGTON — TRAVERSE CITY 1152 W. Austin Ave. CHICAGO, ILL. Phone, Haymarket 4431 MICHIGAN BELL | | TELEPHONE CO. LONG DISTANCE RATES ARE SURPRISINGLY LOW = or for less, between 8:30 p. m. and 4:30 a. m., you can call the fol- lowing points and talk for three minutes for the rates shown. Rates to other points are proportionately low. From GRAND RAPIDS to: Station-to-Station Peyas GLI $.60 Sa ONY. 55 EA GRANGE, HL 50 CUAREEVGR( 50 Neeeeee 50 TOREDO: OLN 50 The rates quoted above are Night Station-to-Station rates effec- tive from 8:30 p.m. to 4:30 a.m. Night Station-to-Station rates are approximately 40% less than Day Station-to-Station rates, in most cases. On calls costing 50c or more, a Federal tax applies. For fastest service, give the operator the telephone number of the person you are calling GRAND RAPIDS PAPER Box Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING GRAND RA/PI Ds .- M I C HIGAN 16 MICHIGAN TRADESMAN September 20, 1933 HOTEL DEPARTMENT MICHIGAN HOTEL MEN Twentieth Annual Convention He'd at Houghton Lake Preston D. Norton, Managing Di- rector of the Norton Hotel, Detroit, and the Norton Palmer, Windsor, was elected President of the Michigan Ho- tel Association at its twentieth annual convention which closed Saturday at Johnson’s Rustic Tavern, Houghton Lake. Mr. Norton has served the Associ- ation as Secretary for the past three Vice-President two years prior to that time. years and was A graduate lawyer, and raised in the hotel busi- ness, Mr. Norton, without question, will give the organization one of the best administrations it has ever had. His genial personality and widespread popularity will assist him in further- ing the many activities of the associ- ation, which already is considered one oi the most active state groups in the American Hotel Association. Other officers elected were Ralph T. Lee, proprietor of the Lee Plaza and Lee Crest Hotels, Detroit, vice-presi- dent; Bruce E, Anderson, proprietor Hotel Olds, Lansing, secretary; and bb. J. Gerow, proprietor Elliott House, Sturgis, was elected to serve his sec- ond term as treasurer. The members of the Executive Council elected were as follows: Fred J. Doherty, retiring president, chair- man of the council, Hotel Doherty, Clare; Carl H. Montgomery, Post Tavern, Battle Creek; Henry M. Hol- lister, Bancroft Hotel, Saginaw; John A. Anderson, Hotel Harrington, Port Huron; Walter J. Hodges, Hotel Burdick, Kalamazoo; Wm. L. Mc Manus, Hotel Cushman, Petoskey; E. R. Swett, Hotel Occidental, Muske- gon; J. Henry Pichler, Hotel Statler, Detroit; E. J. Bradwell, Hotel Cook Cadillac, Detroit. District Vice- Presidents elected were: Ist District, M. V. MacKinnon, The Wardell, Detroit; 2nd District, Ed. Dalton, Hotel Dalton, Jackson; 3rd District, Wm. Carroll, Kellogg Hotel, Battle Creek; 4th District, D. J. Gerow, Hotel Elliott, Sturgis: 5th District, J. Hoeksema, Warm Friend Tavern, Holland; 6th District, Lloyd G. Robinson, Hotel Durant, Flint; 7th District, C. W. Holden, St. Clair Inn, St. Clair; 8th District, A. C. Mar- tin, Hotel Steel, St. Johns; 9th Dis- truct, George C., Hotel Park Place, Traverse City; 10th Dis- trict, F. R. Johnson, Johnson’s Rustic Prudenville; 11th District, Leon A. Deglman, Hotel Ojibway, Sault Ste. Marie; 12th District, C. A. Robinson, Iron Inn, Iron River; 13th District, O. M. Harrison, Hotel De- Detroit; 14th District, Elmer Hogren, The Whittier, Detroit: fSth__District, C. E. Wilson, The Lee Plaza, Detroit; 16th District, John S. Packard, Dearborn Inn, Dearborn; and 47th District, H. V. Heldenbrand, Hotel Waldron, Pontiac. Anderson, Tavern, troit Leland, John A, Anderson, of the Hotel Har- rington, Port representative for Michigan on the Huron, was re-elected American Hotel Association Council. With the opening of the convention by President Fred J. l‘riday morning, September 8, at Joha- Doherty, on son’s Rustic Tavern, Frank Johnson, the host, welcomed the members in a most cordial manner, stating that the entire resort, accommodating over two hundred, was reserved for the hotel men and that all its facilities were at their disposal. Before the President delivered iis address, he appointed on the Nomin- Anderson, Hotel Harrington, Port Huron, Chair- man; Leon A, Deglman, Hotel Ojib- way, Sault Ste. Marie; Charles E. Wil- Detroit; EF. I. Bradwell, Book Cadillac Hotel, De- troit; and C. W. Holden, St. Clair Inn, St. Clair. He further appointed HY. Heldenbrand, Hotel Waldron, Pontiaz; W. W. Carroll, Kellogg Hotel, Battle Creek; and C. M. Luce, Mertens Hotel, ating Committee, -John A. son, The Lee Plaza, Educational Committee of the M.H.A., were securing very definite results. He pointed out the need of skilled hands and trained brains to take the place ot the present day hotel man. He said that with the retirement of the men now in the industry, educated young mien and women must be ready to carry on and continue to elevate the profession of hotel keeping, to a still higher plane. He commended the fac- ulty of the Michigan State College for the recognition their hotel course is getting throughout the country. With the gradual increase in num- bers of attendance at the annual short course at the college, Ruth Mary My- han, chairman of the committee, said that unquestionably there was a verv popular demand for such courses ef information about the hotel business and she was confident that the activ- ity would continue to grow as it has during the five years of its existence. 1 2 1. Preston D. Norton, President 2. Ralph T. Lee, Vice-President 3. Bruce E. Anderson, Secretary Rapids, on the Resolutions Committee, under the Chairmanship of Mr. Heldenbrand. In this report on the year’s activities, President Doherty dwelt on the splen- Grand did accomplishments of the committee chairmen and expressed his gratitude for the wholehearted cooperation given him during the two years of his ad- ministration. Preston D. Norton and Ralph T. Lee, secretary and treasurer respec- tively, reported in detail upon the ac- tivities of their offices. The beer bill of Michigan and other pieces of legislation passed during the year formed the greater part of Bruce Anderson’s report as chairman of the legislative committee. He also drew attention to the fact that certain bills with questionable value to hotels had received the attention of his commit- tee. H. William. Klare, director of the Educational Committee, said that he felt the efforts of the Michigan State College, together with those of the 4 5 4. D. J. Gerow, Treasurer 5. Fred J. Doherty, Chairman Exec- utive Council W. W. Carroll, in charge of placing students of the four-year course dur- ing the summer vacation in order that they might obtain actual experience, reported that he had received very good cooperation from the members and hotel men outside the state. M. V. MacKinnon, in charge of in- surance activities, said that while the effort to secure lower rates on fire in- surance for hotels continued, it was something that would take consider- able time to materialize, However, it was hoped that some sizable rate re- duction on fireproof hotels at least would be effected this Fall. In this he quoted the thought of E. L. McManus. in charge of American Hotel Associ- ation insurance matters. In spite of the fact many other asso- ciations are constantly decreasing in numbers, W. H. Crabb, chairman of the membership committee, presented the applications of fifteen new mem- bers since the last meeting. This, he said, proved beyond a doubt that the hotel men of Michigan realize the im- portance of the work being done by the association. Protective activities were reported upon by J. E. Williston, chairman of that committee. Urging the members to make use of the agreement with the state police for broadcasting names and descriptions of hotel crooks, Mr. Williston said, “The means for appre- hending a large number of these crim- inals are in your hands You have but to make use of them.” “There are but very few laws on the statute books of Michigan govern- said Claude S. Carney, chairman of the Board of Commis- Department of ing hotels,’ sioners, Labor, who was one of the principle speakers on the: program. “It is not the intention of the Department to make life miser- able for hotel men by rigid inspection. The majority of hotels in Michigan already comply with the necessary reg- ulations and it is simply a matter of the inspector calling on them and making out his report.” Asked what the attitude of the Department was re- garding tourist homes the Commis- sioner stated that he was not concern- ed with the matter of competition be- tween the small hotel and the tourist home. On the contrary, it was the purpose of the administration to en- courage competition in all lines of bus- he said, “when we in- spect a tourist home, it comes under the same category as the hotel and must comply with the same regula- Mr. Carney pointed out also that by inspecting tourist homes and bringing them up to the requirements of the hotel as regard sanitary condi- tions, fire escapes, etc., they became keener competitors of the hotel. This, it might be noted, replies to a differ- ence of opinion among hotel men that this form of competition can be elini- inated by placing them under the same regulations as hotels. It was Mr. Car- new’s thought that instead of elimin- ating them, it made them more attrac- tive to the traveling public. “The sales tax was instituted in Michigan to replace real estate tax and te distribute the burden of taxation r-ore evenly by causing every individ- ual to pay instead of just the property owner,” said Deputy Attorney Gen- eral Thomas Ward. “The results obtained so far are very satisfactory,” Mr. Ward stated. He is confident it will be the means of the state meeting many of its finan- cial obligations. He also announced a change in the manner of collecting the tax, when he said that it was the in- tention of the administration to issue instructions within the very near fu- ture, whereby retailers will be given thirty days in order to adjust their records, and thereafter the amount of the tax must not be shown on sales as a separate item, but must be included in the sale price of the article or com- modity sold. “The state does not care what you charge for an article, but you must absorb the tax in the retail price,” he said. Mr. Ward, in a word, said, “When applying the sales tax to retail sale, ask yourself the following question, ‘Are you selling something tangible, and are you selling it to the consumer?’ ” ” iness. “But, tions.” September 20, 1933 MICHIGAN TRADESMAN £7 The Round Table Discussion on almost impossible to take advantage Newspaper publicity, in the main, is | Saturday morning, under the chair- of all of them. Motor boats, horse urate wonderful le but ee har “A MAN IS KNOWN BY THE . c . eeu . . uf i ere 2c meet? . >SHre i ‘ us ss manship of D. J. Gerow, was a con- back riding, swimming, fishing and et a Una y a | wolee ah COMr any Wty Sree Cetin Gr the Amiccic me Aen Pas : . oe eo os a That is why LEADERS of Businesa tinuation of the American Hotel Asso- golfing were among the most popular. other guardians of the peace in their and Society make their head- ciation Section conducted by John A. The annual banquet and dance was _ efforts to spy on law-breakers. A har- quarters at the s R enw uv ‘ * . 7 1° ws i ay} Anderson, inasmuch as both dealt with held on Friday night. Accompanied dened criminal is this man Heatley ees P A N gl L | N D a thorough discussion of the National by his wife, Emory Parnell, well is being straight-jacketed in an ee ! : : z : : : homa prison, has openly concedes that Recovery code, proper liquor legisla. known character artist, of Detroit, 4. was enabléd to make various get- HO | EL tion after the repeal of the eighteenth kept his audience enthusiastically aways by being kept in touch with po- : . : 1 1 : Ve 4 Be ele fae lice activities through the daily press. An entire city block of Hospitality amendment, both of which are nationa amused with a series of songs and : eo ie GR I i ceope Wiese periciine to the hadacter shits, The ‘Favern's sole: Scotland yard, which has the highest AND RAPIDS, MICH. : : Bie eh : : : ; i Tee ee record of accomplishments of any po- Rooms $2.25 and up. code were handled by John A. Ander- — did orchestra furnished the music for — fice organization in the world, accom- Cafeteria aa Sandwich Shop son, and Charles H. Stevenson, both dancing following the banquet. plishes these results by keeping er- gentlemen having attended the meet- On behalf of the members of the tirely gab 7 ao ope- : ; el. ee i ‘ ration ani ‘tection. c 2y are ings of the committee in Washington Association, Charles H. Stevenson ition and detection. Once they are a : : : : , ; i i on the trail of a criminal the world at and Chicago. I:xpression of their opin- — presented a solid gold Waltham wrist large knows nothing about what. is ions was very interesting. watch to retiring President Doherty, going on and the criminal, also, is M O R I O N a i: : : i : i ore oS fe ee ee 8. The outcome of the discussion re- as a token of the esteem in which he i me » Tec ene ee a io ae : ae other angle to this type of publicity, garding the control of liquor follow- 7 the Associatic : ; : i i a ; Hie | : ao - the phe ae ; which Malcolm W. Bingay, a writer ing repeal resuited in the appointmen 1e Kustic trolic and buffet supper fo : trol tree Press : € s)e? x nr SPP : PI for the Detroit Free Press, handled Grand Rapids Newest by President Norton of the following on Saturday night was voted an event without gloves in an address made at Hotel Special Committee: Walter J. Hod- long to be remembered by the asso- 4. oe CI the ce eae Asso- ote : : . ae a : ciation Oo nrets ot Once, al a req ges, chairman, Fred J. Doherty, Ed. tc | Frank ; ceeping -* g é J. Doherty, ciation Frank Johnson, in keeping cent convention in Chicago, which ap- 400 Rooms 400 Baths Dalton, John A. Anderson, C. M. with the affair, had decorated his beau- _ peals to me. He spoke of the “sensa- Luce, F. C. Martindale, A. E. Ham- _ tiful rustic dance hall in true rustic tional, irresponsible and scandalmong- RATES ilton, J. E. Frawley, Wm. L. McManus _ style, even to four improvised enclo- ©™!8 element of the press” which plays $2.50 and up per day. and H. M. Hollister sures in which were placed, sheep, star that ih ee ee : . Ah : a . SUFES if _ ich were 2 mee, sheep, plying them with ideas of criminal ac- Re reso ations oo under the calves, chickens and tiny pigs. The complishments which have no place in chairmanship of H. V. Heldenbrand — guests at the party were all dressed in the moral code outside of the court a me offered fitting resolutions on the death — rystic attire or in costume. room. Crime news, at the most, of the following members in the Asso- ciation, who passed on during the past year: Floyd E. Doherty, of Reed City; Hl. D. Smith, of Bellaire; R. W. Reip, Linden; Dave Reid, South Haven; and Paul Buckley, of Ann Arbor. The Resolution to the press was also unanimously adopted: Whereas The Michigan Hotel Asso- ciation has received excellent following always cooperation from the hotel press in general, and Whereas—The representatives of the press have given so freely of their time and interest, be it hereby Resolved—That the Michigan Hotei Association extend its appreciation and thanks to the various hotel publica- tions, and be it further Resolved—That this made a part of our records and a copy sent to each publication. resolution be A Special Committee headed by Walter J. Hodges, presented the fol- lowing resolution: ‘The members of the Michigan Hotel Association in annual convention assembled at Houghton Lake, Sept. 8, express approval of the policies, pro- gram and intelligent efforts of the present administration of the Ameri- can Hotel Association, its President, Thomas D. Green, and its National Recovery Committee in framing a sat- istactory code under which hotels may operate under the Recovery Act and pledge support to them. The Secretary is directed to transmit this resolution to the Amer- ican Hotel Association in convention at Del Monte, California, and our hon- orary member, Paul Simon, ed to carry a copy of the message to the convention. especially ‘continuing is request- Johnson’s Rustic Tavern, the most outstanding resort in Northern Mich- igan, and noted for its beautiful roomy tavern and surrounding cottages built of logs taken from his 1500 acre tract of Northern forest, offered the mem- bers of the Association many unique facilities for a good time, and it was First prize for men was won by Ralph T. Lee, second, Preston D. Nor- ton and third by the host, Frank John- son, The ladies prizes went to Ruth Mary Myhan, Mrs. John A, Anderson and Mrs. A. E. Hamilton respectively. A recess in the frolic was called in order that the awards of the golf tournament, played on Saturday after- noon, might be presented to the wir- members. The beautiful 22-inch silver trophy cup went to A. E. Du- manois, of Fenton, as first prize, while the second prize, a smaller cup, was ning won by C. W. Holden, of St. Clair. E. J. Bradwell, of the Book Cadillac Hotel, Detroit, and president of the Detroit Hotel Association, having at- tained the honor of highest golf score, was awarded a miniature loving cup, some four inches in height. 3y resolution and by popular demon- stration Frank Johnson was voted an outstanding host. —_——__+- + Average Hotel Promoter Ignorant of the Business Los Angeles, Sept. 16 — I am cer- tainly much pleased to receive an an- nouncement to the «fect that hence- forth Hotel Stearns, Ludington, is to be under the management of E. T. (Eddie) Moran, who, until recently, has been assistant manager of the Morton Hotel, at Grand Rapids. I have watched the career of this inter- esting young man for several years and I unhesitatingly say that he is of the right stuff and is bound to make a satisfactory record in the hotel field. Originally I knew him at Hotel Otse- go, Jackson, and the Wolverine, De- troit. In ‘these various positions the accumulated many friends and ac- quaintances, who have been steadfast boosters, and who will, no doubt, con- tinue to patronize ‘him in his new cap- acity. Mrs. Moran, also, is a distinct asset in the work, and will prove an admirable and attractive hostess at the Stearns. I wish these young people a full measure of success at Ludington. They have a wonderful, up-to-date hotel, ina live city and they know how to conduct it to ‘the satisfaction of their patrons. Wishes for much suc- cess. should be published on the same basis as any other news- -for what it is in- trinsically and comparatively worth as news—and nio more, The unholy alli- ance between police officials and the vellow press has done much toward lowering the moral standard, and cer- tainly supplied a lot of ideas to the youthful element, which they would not, as I have stated, ever secure out- side of criminal proceedings. It is usually the case that hotel pro- motion is in the thands of HOTEL CHIPPEWA MANISTEE, MICH. Universally conceded to be one of the best hotels in Michigan. Good rooms, comfortable beds, ex- cellent food, fine cooking, perfect service. Hot and Cold Running Water and Telephone in every Room. $1.50 and up 60 Rooms with Bath $2.50 and $3 HENRY M. NELSON, Manager somebody % e who knows nothing about the business, who goes to others who are also shy ie a of hotel knowledge, and induces them , ; to invest their coin in possible hotel Hotel Milner flascos, but one finds the parboiled Formerly Herkimer Hotel limit in the person of the real hotel $1 00 Day —- $3.00 Week operator who, when the convention Guest Caunare ae Fee season opens, diseonnects se institu- First Class Cafe in Connection (Continued on page 22) Grand Rapids, Michigan ALL GOOD ROADS LEAD TO CODY HOTEL ee GRAND RAPIDS THE REED INN RATES—$1 up without bath. Excellent Dining Room Rooms $1.50 and up $2.00 up with bath. MRS. GEO. SNOW, Mgr. CAFETERIA IN CONNECTION Park Place Hotel : Traverse City Store, Offices & Restaurant Rates Reasonable—Service Superb Equipment —Location Admirable. GEO. ANDERSON, Mgr. G.R.STORE FIXTURE CO. ALBERT J. ROKOS, Ass’t Mar. 7 lonia Ave., N. W. Phone 86027 New Hotel Elliott STURGIS, MICH. Hotel and Restaurant 50 Baths 50 Running Water Equipment European H L Posie D. J. GEROW, Prop. . Leonard & Sons 38-44 Fulton St., W. : GRAND RAPIDS, MICH. Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $2.00 and up W. F : d ; EDWARD R. SWETT. Mgr. arm rien avern Muskegon ae Michigan Holland, Mich. Is truly a friend to all travelers. All Coiumbia Hotel room and meal rates very reasonable. Free private parking space. KALAMAZOO JAMES HOEKSEMA, Manager Good Place To Tie To MICHIGAN TRADESMAN September 20, 1933 DRUGS Michigan Board of Pharmacy President—Earl Durham, Corunna, Vice-Pres.—M. N. Henry, Lowell. Other members of the Board—Norman Weess, Evart; Frank T. Gillespie, St. Joseph; Victor C. Piaskowski, Detroit. Director—E. J. Parr, Lansing. Examination Sessions—Three sessions are held each year, one in Detroit, one in the Upper Peninsula and one at Ferris Institute, Big Rapids. Michigan State Pharmaceutical Association. Officers elected at the Jackson Con- vention of the M. S. P. A. President—Duncan Weaver, Fennville. First Vice-President — Paul Gibson, Ann Arbor. Second Vice-President—J. E. Mahar, Pontiac. Treasurer—Wm. H. Johnson, Kalama- zoo. Secretary—R. A. Turrel, Croswell. Executive Committee—A. A. Sprague, Ithaca; Leo J. LaCroix, Detroit; J. M. Ciechanowsky, Detroit; M. N. Henry, Lowell; Benj. Peck, Kalamazoo; J. E. Ma- har, Ponttac. More About Con raceptives It was with quite a bit of amuse- ment and just a trace of cynicism that the drug trade read your article in a recent issue headed ‘‘Prevenceptives and the Drug Profession.” It can not help but remind one of a certain widely circulated cartoon that winter when Congress angrily dismissed a certain doorkeeper appeared last for alleged attack on the honor of that august body. The cartoon showed Con- gress, shabby and quite the worse for wear, sitting in a gutter. Around the corner was disappearing a man who had been spanked—the doorkeeper. And Congress was waving an angry fist in the air from its seat in t ter and shouting, “How dare you at- tack my good name!” Thus it is with the drug trade. macists have handled a very profitable Phar- mechanical means of contraception ever since the reign of Charles II. At that time the famous—or infamous, as you prefer—Dr. or Baron Condon in- vented an appliance, made from the in- check the testine of the sheep to dreaded “French disease.” It sprang favor, al into immediate although it brought the originator so much ridi- cule that he was forced to change his name. Even to-day the such articles blandly state that they manufacturers of - are made for medicinal purposes only and are to be sold exclusively under a doctor’s order or prescription. It is just another of those amusing incidents that you run into so often in a drug store where the manufacturer uses a meaningless phrase to comply with the law. The profit of the druggist in handling such artciles runs from four hundred to as high as six hundred per cent. It is not the purpose of this article to take exception with those who handle this profitable line, rather it is to call at- tention to the inconsistencies of the article you published. In my personal experience I have found one drug store, owned by a Jady and gentleman of the highest personal and professional in- tegrity, who did not handle the above mentioned merchandise. In all the other stores known to my personal knowledge they are sold pro- miscuously—to any boy who has at- tained the age thinks he might need them. And very few phar- macists—especially those in the larger cities—can truthfully deny that they where he had had calls for the same thing from high school girls. Yet the author un- 2 der discussion states— possibly with his tongue in his cheek —that we should use discretion in handing the newer methods of contraception across our counters. Let us compare the old method with the new. Anyone who has the slightest working knowledge of the various jel- lies on the market, or who has dili- gently read the literature accompany- ing them, knows that in ninety-nine per cent of the cases they cannot be used by anyone except married people, most of whose churches have ruled that they have a moral right to use them. for these egal that do the mechanical means. Every It is physically impossible f ill ies to have the large use vy that I have ever seen specifies t the user shall lie in a prone posi- tion in bed for eight to ten hours after use, and that it they stand in an erect position during that time the efficiency of the product is lost. Therefore it is a mere case of deduc- tion to see why the young people who are now using the old methods cannot The vouth of t use the new. he land will always have the crude mechani- cal method of contraception as long as drug stores, barber shops, filling sta- » 3 tions, etc., carry them. But to the mar- ried couples comes th’s improved, more certain method that belongs to them almost exclusively. It is a method that is not so hasty, that calls for time to complete its purpose, that cal!s for a proper surrounding atmosphere for its effective use. It is an ethical method people who have a 2a nN he 2] Fy cannot be used Dy that is used by moral right to, and those who do not. So I urge the druggists not to swal- low a camel and choke on a gnat. Get behind these new them. products and push They are a vast improvement over the merchandise you are now car- rving and they are ethical products that you will not have to “bootleg.” As ge t a call for one of these jellies you I have said before, every time you can be almost positive that it will be used legitimately by people who have g it to—it can scarcely be used by others. And you will have taken a step forward toward ethical pharmacy and will not be called upon to compete with the barber shops and filling sta- C. H. Smedley. Salem, Ind. —_~+~--____ When the Prospect Asks for Some- thing Cheaper tions. In my younger years I was em- ployed for a time as a clerk and gen- eral errand boy in the retail hardware emporium of a shrewd Canadian named Jack Quigley. That austere gentleman caught me one morning in the act of apologizing humbly to a prospective patron for the fact that we did not Subse- quently, he impressed upon me. that carry a certain line in stock. the one unpardonable sin of retailing was to permit 4d customer to go out of the store empty-handed “Your job,” my employer reminded me, “is to sell the merchandise we have in stock: not ” to apologize for goods we haven’t got. There is much to be said for the Quigley school of philosophy, and I was minded of my early reprimand the other day when I read a letter which one of my correspondents sent me to criticise. Here is the missive: “Thank you for your recent letter, but it is to be regretted that we are not in a position to quote you on sec- ond surgeons’ gloves for the reason that it is opposed to our policy of not selling second gloves for hospital use. “This may be a foolish idea of ours, but we are seeing it through on. the premise that it is even more dangerous for an operating room to supply a sec- ond glove than it is to use a rejected thermometer, a hypodermic that is in- correctly calibrated or a catgut the ster- ility of which is questioned. “We will admit that we are losing quite a bit of business on account of this attitude, but we think it is better to sacrifice it rather than sell a second glove which may prove disastrous to the patient or to the surgeon through infection caused by the glove breaking down, “I realize, Doctor, that what the hos- pital wants is second gloves, and this letter is a poor substitute; but it is to be hoped that we may be able to get together on some of the other items you may find yourself interested in from time to time.” Despite the fact that this letter is rather awkward in construction, it is, on the whole, a sraightforward presen- tation of the company’s position. Its weakness lies in the fact that it is apologetic where it should have been strongly assertive. No effort whatever is made to sell the first-quality article. The obvious move here was to quote a price on the perfect product; to dwell upon the guaranitee and assurance of satisfaction; to contrast the evident risks against the possible “savings” of a few cenits per unit, and to express confidence that, after thoughtful con- sideration, an institution of the char- acter of Blank Hospital would not be content with anything less than the best and safest product available. —_+~+-___ Overhead puts many under. PUTNAM’S ADJUSTABLE Strong, Light Attractive Occupies only 15x34 inches of Floor Space — Six Hinged Lid Glass Top Metal Display Covers JUST WHAT YOU HAVE BEEN LOOKING FOR With Bach Details of This Rack Unusual] Offer Jobbers " PUTNAM FACTORY a a Supplie y : A National Candy Co., Inc. for 65 years Grand Rapids, Mich. The Up-to-date Way to Sell Bulk Candy 20 Varieties of Fast Selling Items to Select From Average Weight of Candies. 12 Pounds YOUR JOBBER Will be Glad to Give You Pen Inks, Mucilage, Artist's tractors, etc. Grand Rapids chool Supplies and Pencil Tablets, Erasers, Note Books, Theme Books, Spell- ing Blanks, Composition Books, Ring Binders, Note Book Covers, Compasses, Dividers, Slates, Cray- ons, Pencils, Penholders, Water- color Paints, Note Book Fillers, Fountain Pens, Construction Paper, Extra Leads, Chalks, Pencil Sets, Brushes, board Erasers, Thumb Tacks, Pro- Most complete line ever shown, all on display in our sample room. Come Look Them Over — PRICED RIGHT. Hazeltine & Perkins Drug Co. Liquid Pastes, Rulers, Black- Michigan 7 & SACU et September 20, 1933 ¥ MICHIGAN TRADESMAN 19 Making Money Out of Fruits and Veg- etables Potatoes (Irish)—Buy clean, smooth, firm Best Irish round, white, ones varieties are: and sumnier Cobbler, smooth popular spring variety; Red Bliss, round and red, early season, small but full of flavor; large tain, and Idaho Russets, and fine for baking; Green Moun- standard high quality late variety. Keep away from heat or profits will Sort often for rots and de- Keep your customers well stocked, evaporate. cay. Push early varieties for profit. Potatoes (Sweet)—Get both moist-meated, or dry- meated and types. yam Color is not important. Thick, medium sized sweets that ta- toward the More perishable than chunky, per ends are preferable. Irish potatoes. Introduce both types to all customers. Suggest different ways to prepare them, such as glaced, baked, etc. Peppers—Learn which kinds your Use freely to brighten Keep them moving. Sug- customers want. your display. gest for salads, soups, ete. Radishes—Learn what varieties your prefer, and Wash Always Wo Keep Red Button sell best: roots. customers white Icicle generally all trim display plenty of freshen, leaves dry if possible. varieties and with leaves. ice or dip in ice water. Suggest as appe- tizers and garnishes, Rhubarb (Pie freshness in leaves and firm straight, red stalks. Adds color to dis- Wilts in a few days. Is some- times revived by cutting a slice off the bottom and water Over- night. Suggest for pies, sauce. Some women think it is a good tonic. Spinach—Wash if sandy. dead leaves. Place cracked ice on possible to keep it fresh. Sprinkle a few times during the day. Pack in ice overnight. Never keep it tightly packed in container or it will heat and spoil. Recommend this as a great health food with an extra store of vitamins: Learn and suggest vari- ous methods of cooking. for long, Plant )—Look plays. standing in Remove dry, display if Squash—There are fifty varieties. Learn which your customers Best to cut large winter varieties. A whole one is too large for many fam- Avoid bruising. Look out for Winter varieties are dry room, not piled Suggest sum- winter for want. ilies, frozen squash. best stored in cool, on top of one another. mer varieties for cooking, baking, Sweet Corn—Must be fresh with well-filled kernels. Get good corn or none. Figure your needs closely. Give prominent display to move it fast. Cut a “window” in several ears to show kernels. Spread it on floor, preferably in refrigerator. Sell it quickly. Teach women about different varieties. Tomatoes—Select ripest ones to sell first. Rewrap green ones. Cut one in half and cover with cellophane to show meaty Sort them each morn- ing, picking ripest ones to sell imme- diately. Tomatoes must be handled gently. Don’t pile tomatoes more than two deep. Push them the year ’round. Good supplies are available. Get orders in advance for canning and for catsup making. section. come with both yellow Turnips—Fresh turnips tops on, Sack turnips are and white. Sell fresh turnips before leaves turn yellow. If leaves do turn, cut them off and sell turnips in bulk High food value. Suggest use of turnip tops as greens. You must have conifidence in the quality of Coniidence is your biggest need. vour merchandise. You must have con- fidence in the need for it in the home ot €very customer, And you must make your customers confident and trustful that you are giv- ing them a real value in the fresh fruits and vegetables you sell them. Always suggest to customers your ts and the purchase of those frui vege tables that you would glad to have iy : oUnel some grocer suggest to your Own wife. You probably recognize that as the golden rule applied to your job- and let us say here that that is the only policy we have ever seen work success fully and Women buy from you day after day. They like faith in profitably. what they get. They have tell their friends. And still others fresh fruits you. They These friends come in. hear about the quality anid 11 vegetables you sell. They buy oftener. They buy more. Your turnover speeds up. Your spoilage drops down. Your protits mount—and that is exactly what you are in business for. Po Improving Flavor of Peach by Using Syrup in Canning When canning peaches and other fruits it is not absolutely necessary to add sugar in any form, but the fru‘ts will have a better flavor to most tastes with boiling sirup. fruit 1s if the jars are filled When any ing canned, the sirup should be made large amount of be- ready in advance and be boiling hot when the jars are filled, says the Unit- ed States Bureau of The sirup not only better flavor and texture, but by pom ing it into the j Home Economies. gives the fruit a jars just before they are sealed for processing, it helps to drive out air and give a better pack. Three concentrations of sugar are recommended, depending on the acid- ity of the fruit, and the way the canned product is to be used. For thin sirup, should be used to for medium, one cup of sugar three cups of .vater; one cup of sugar to two cups of water; and for thick one cup of water. sirup, one cup of sugar and In each case the sugar au! water wld be heated carefulty until tl shot tevether and stirred sugar is d:ssolved woe sirup brought to a bo'l. Some of the juice of the fruit stituted for water in the syrup to the fla and the may be sub- im- prove vor of the product notice- ably. —_—___ 2+ __ New Top for Mixing Drinks A new type shaker-top for mixing beverages has just been put on the market by a silverware concern. The top, made either of silver-plated metal or sterling silver, is credited with mak- ps any glass a beverage mixer for soft r hard « The a wide at lrinks, apphance ts tap- being the bottom and It is equipped with Turning the narrow at the top. strainer and spout. 1 HaASIS, top seals it to the g without leakage. The silver-plated version is priced to retail at $1 anid the sterling type to re- tail at $5. WHOLESALE DRUG PRICE CURRENT Prices quoted are nominal, based on market the day of issue. GUM ACID Acetic, No. 8,lb. 06 @ 10 Borie, Powd.. or Mtal ib. = O846@ 20 Carbolic, X tz u, Ib. 36 @ 43 Citric Ib. — oo go @ 45 Muriatiec, (¢ ‘om’L., | eae _.. O64%4G@, 10 Nitric: Ib: 2 08. @ 15 Ovane Vn ooh @ 2h Sulphuric, lb.__. 084%@ 10 Martarme, 1b... 35 @ 45 ALCOHOL Denatured, No. 5 oe Se 44 65 Grain, gai... 4 00@5 06 Wood) gal = 50 @ 60 ALUM-POTASH_ USP Eump, tb... @ @ is Powd. or Gra.,lb. 054@ Ils AMMONIA Concentrated, lb. 1S Pe ee 13 BeBe os oe 13 Carbonate, 1b.--- 25 Muriate Lp., lb.- 3U Muriate, Gra., 1b. {s Muriate, Po., Ib... 30 ARSENIC POUNG se 07 @ 20 BALSAMS onaiba ib... 60@1 40 Fir, Cana., tb... 2 00@2 40 wir, Ores). ip, s 50W1 00 Peru, {p.22255 20° 1 70@2 20 olan. tb... | 50@I SO BARKS Cassia Ordinary, ib.__ @ 30 Ordin., Po., Ib. 25 @ 35 Dagon. jp @ 40 Saigon, Po., Ib. 50 @ _ 60 i Wp es 40 @ 50 Mim, Powd.; Ib.. 38 @ 45 Pilm, Grd. ib. 48 @ 4 sassafras (P’d lb. 45) @ 35 mOaptree Cut, lb. 20 W 20 Soaptree, po., lb. 35 @ 40 BERRIES @Gubeh, ip. 8s @ va Cubeb, po.. tb... @ 7d Juniper, Ib poe 16 @ 20 BLUE VITRIOL dp Ouiniel 2 GG @ 15 BORAX ed Or Xtal 1.06 @ 13 BRIMSTONE Meum, 222 04 @ 10 CAMPHOR POuUnG (ot: 5a @ 75 CANTHARIDES Russian, Powd. @3 50 Chinese, Powd.__ @2 00 CHALK Crayons, White, dozen__ @3 60 Dustless, doz._ @b6 00 French Powder, Comb. Tp.2 03%@ 10 Precipitated, lb. 12 @ ila Preparcd jb: 14 @ 16 White, lump, lb. 03 @ 10 ee Reds, Wis @ 70 Powder, ib. | 62 @ 7a CLOVES Whole: Ip 30 @ 40 Powdered, lb.... 35 @ 45 COCAINE Cunea 12 68@14 85 COPPERAS eal Ep. 03%@ 10 Powdered, lb.--_. 04 @ 15 CREAM TARTAR Peund =. os 86 CUTTLEBONE POUNG: eo 40: @ 50 DEXTRINE Yellow Corn, Ib. 064%@ 15 White Corn, Ib.. 07 @ 15 EXTRACT Witch Hazel, Yel- low Lab., gal.. 99 @1 82 Licorice, P’d, lb. 50 @ 60 FLOWER Arnica, Ib. 2. 50 @ 55 ce hamomile, German, Ib... 35 @ 45 Roman, Ib... @ 90 Saffron. American, Ib.. 50 @ 55 Spanish, o7s.__ @1 65 FORMALDEHYDE, BULK Roum! 09 @ 20 FULLER’S EARTH Powder Ib. 2 | 05 @ 10 GELATIN HOuUNG ...2. 355 @ 65 GLUE Brok. Bro: Ib. 20 @ 30 Gro'd, Dark, Ib. 16 @ 22 Whi. Flake, Ib._. 274%@ 35 White Gd... Ib... 25: @. 35 White AXX light, D: i: @ 40 Ribbon | Ea 424,@ 50 GLYCERINE Pound (2 144%@ 35 Aloes. Barbadoes, so called,lb.gourds 4% Powd.. Ib... mo & Aloes, Socotrine, Ib. é «a Powd.. _ Ib. @ Arabic * 5 (tl Arabic, sec a Arabic, 1a @ Arabic. a Avabie, Ed ib. 25 @ Asafoetida, lb. __. 47@ Asafoetida, Po., lb. 75@ Guaiae, lb. S @ Guaiae, ~ aS ul Korg: Th a Kino, powd., "1b. - @w1 Myrrh, Ib. et @ Myrrh Pow.., b. a Shellac, Orange, Ib. a. La%e@ Ground, Jb._._. 22%@ Shellac, (bone Tragacanth, white, No: 1, bbIS.. 1 60@2 No. 2, Ibs... 1 §6@1 Pow. Ib. 25a HONEY POUNG 0k 25 @ HOPS 4s Loose, Pressed lb, ve aes @1 HYDROGEN “PEROXIDE aid) Ib. 35 a 00 to 50 40 9- 40 Pound, fross___25 00@27 00 o )., Bress...215 O00@I16 00 % Ib., @ross____10 00@10 50 INDIGO Madras. Ib. 2 06q@p? 25 INSECT POWDER Pure. ib. a. @ 41 LEAD ACETATE Mtal. ib. — _ 1) @ 25 Powd. & Gra an. 25 @ 35 LICORICE Iixtracts, sticks, por Hox == f 50 @ea 66 Lozenges, Ib.___ 40 @ 50 Wafers, (24s) box @1 50 LEAVES Buchu, lb., short @ 60 Buchu, Ib., long_ @ Buchu, Pa. 1b. _ @ 70 mage, bulk, Ib... 25 @ 30 Sage, loose pressed. 49, lb. @ 40 mase, Ounces ___ @ 8d age, Pid & Grd. @ 35 Senna, Alexandria, lb. 55 @ 40 Tinnevella, lb.. 20 @ 30 Powd. Jb... 25 @ 35 Uva, Ursi, Ib... @. 8 Uva Ursi,P’d, Ib. @ 45 LIME Chloride, med., dz. @ 85 Chloride large, dz. @1 45 LYCOPODIUM Pound (ea 45 @ 60 MAGNESIA Carb., %s, Ib. @ 30 €arb., 1/16s. lb._ @ 32 Carb., Pwd., ib. 15 @ 25 Oxide, Hea., Ilb._ @ % Oxide, light, 1b._ @. 75 MENTHOL Pound Jo BOOMs 66 MERCURY Pound 1 25@1 35 MORPHINE Ounces @11 80 Neg @13 96 MUSTARD Bulk, Powd.. select, bp 45 @ 50 No. ft Thc 2 25 @ 35 NAPHTHALINE pees. Wi OF @ 12 Flake, Pe Oi @ 2 NUTMEG Pound es @ 40 Powdered, lb.___ @ 50 NUX VOMICA Pound 22 @ 25 Powdered. Ib... 15 @ 25 OIL ESSENTIAL Almond, Bit. true. os, @ 50 Bit. art. 07s. @ 30 Sweet, true, lb. 1 25@1 80 Sw’t, art.. Ibs. 1 00@1 25 Amber, crude, lb. 71@1 40 Amber, rect., lb. 1 30@2 00 Ase Wie i 00@1 60 Bay. tbo 4 00M 4 25 Bergamot lb._.. 3 00@3 60 Cajeput. ID. 1 00@2 00 caraway S’d, lb. 2 80@3 406 Cassia, USP, Ib.. 2 10@2 60 Cedar Leaf, 1b.__ 1 50@2 00 Cedar Leaf, Com. W.22 2: 1 00@1 25 Citronella, lb..._. 1 05@1 40 Cloves; Whe 2: 1 75@2 25 Croton. thse 4 00@4 60 Cubeb. Ib 5222 2. 4 25@4 80 Brigeron 1b.____ 2 70@3 35 Eucalytus, Ib.__. 95@1 60 Bennel 22202 os 2 00@2 60 Hemlock, Pu., lb. 1 Heml’k Com., lb. 1 Juniper Ber., Ib. 3 Junip’r W’d, Ib... 1 5d @2 00@1 00@3 : 50@1 7 iv Lav. Flow., Ib._. 3 50@4 00 Lav. Gard., Ib._. 1 25@1 50 Lemon, Ib... 1 15482 25 Mustard, true, ozs. a 50 Mustard art., ozs 30 Orange, Sw., Ib. 3 004 @3 25 Origanum, art, lb. 2 £ O0@t 20 Pennvroyal, ib. 2G @3 20 Peppermint, lb.. 4 75@5 4( HOSe mr 22200) @2 50 Rose, Geran., ozs. 50@ 95 Rosemary Flowers, Ib.___ 1 0O@1 50 Sandalwood, BE. F., We SS O0@s 66 W. bb 4 504 Ta Sassafras, true, Ib... -- 1 60@2 20 Syn i oo 85@1 40 Spearmint, lb.___ 2 00@2 40 Pansy, Hh... = 3 50@4 00 Thyme, Red, lb.. 1 50@2 00 Thyme, Whi., Ib. 1 75@2 40 Wintergreen Leaf, true, lb._ 5 40@6 90 Bireb | Th. 3 50@4 00 Syn. oo 75@1 20 \Wormseed. Ib. __ 3 56@4 00 Wormwood, Ib. ~ 4 50@5 00 OILS HEAVY Castor ak |. 1 15@1 35 Cocoanut, Ib... 224%4@ 35 Cod Live r, Nor- wegian, gal lL 10@1 Sv Cot. Seed, gal. 85@1 00 Lard, ex., gal. 1 55@1 65 lard No. 1. gal. 1 25@1 40 Linseed, raw, gal. 85@1 00 Linseed, boil., gal. 88@1 03 Neatsfoot, extra, eak. S0@1 00 Olive, Malaga, gal. __ 2 50@3 00 Pure, gal._____ 3 00@5 00 Sperm, aa. . | 25@1 50 Tanner, gah 75@ 90 Tar eal... ete 50@ 65 Whale, gs al. oo @2 00 7 30@ 20 00 7 50@20 00 7 50@20 00 PARAFFINE Found 223 06%@ 15 PEPPER Black, erd.. ib. 25 @ 35 Red. erd. 1b. 45 @ 4§5 White erd., Ib 40 @ 45 PITCH BURGUNDY Pound 22200 3 20 @ 35 PETROLATUM Amber, Plainib. 12 @ 17 Amber, Carb.,lb. 14 @ 19 Cream Wht. Ib. 17 @ 22 Lily White, lb... 20 @ = Snow White, th 22 @ PLASTER PARIS DENT’ iL Barreig 6 @5 75 Bess, 1b 031%4@ 08 POTASSA Caustic, st’ks,lb. 55 @ 88 Eiquer 1b. @ 40 POTASSIUM Mectate ip. 60 @ $6 Bicarbonate, lb.. 30 @ 35 Bichromate, lb.. 15 @ 25 Bromide, Ib. =. 6 @ 7 Carbonate, Ib._.. 30 @ 35 Chlorate, Xtal., @ 23 Powd., @ 23 Gran., t @ 28 lodide | 3 36@3 59 Permanganate, Ib. Prussiate, Red Ib. = 88. @ Yellow, Ib. 50 @ QUASSIA CHIPS Found 25 @ Powe Wh 50) an @ QUININE » OZ. Cans, ozs.__ @ SAL EXpsom, 1b... 084%@ Glaubers, Lump. 1p2 03 @ Gran., lb._____ 034%@ Nitre, Xtal or Powd._ 10 @ Gran. Ib 09 @ Rochelle, Ib._____ lt @ Soda, ih: 024%@ SODA j 11 3 @ Bicarbonate Ib._ 03%@ Caustic, Co’l., lb. 08 @ Hyposulphite, lb. 05 @ Phosphate, lb.__ 23 @ Sulphite, tal, I Dry, Powd., lb. EKO Silicate, Sol., gal. 40 TURPENTINE Gallons ——. 56 @ 22% @35 90 60 30 40 66 10 16 20 MICHIGAN TRADESMAN September 20, 1933 GROCERY PRICE CURRENT The prices quoted in this department are not cut prices. They are regular quotations such as jobbers should receive for standard goods. Because of present day uncertainties, sharp buyers who are in good credit may sometimes be able to induce the jobber to shade some of the quotations, but we prefer to quote regular prices on regular goods, because cut prices obtained by duress or under force of circumstances never accurately represent the actual condition of the market, which is the proper province of this publication. ADVANCED Walnut Meats DECLINED Kanuck Syrup Royal Baking Powder Mich. H. P. Beans AMMONIA Parsons S207. _. 5) Parsons, i0ez. 27 Parsons, G6oz. _ i £0 Little Bo Peep, med.__ 1 35 Little Bo Peep, lge.--. 2 25 Quaker 32 oz. 2 10 APPLE BUTTER Table Belle, 12-36 oz., doz. 96 BAKING POWDERS toyal, 2 0z., doz.-____ 86 Roval 6 oz., doz... 2? 060 Roval 12 oz.. doz... 3. 85 toyal, 5 Ibs., doz.____ 20 00 6.0 i, ae FO A es 10 0z., 4doz.in case__ 3 40 15 0z. 4doz.in case__ 5 00 250z., 4doz.in case__ 8 10 50 0z., 2doz.in case_. 7 00 5lb., ldoz.in case_. 6 00 10 lb., % doz. in case__ 5 75 BLEACHER CLEANSER Clorox, 16 oz., 248 _____ 3 23 Clorox, 22 0z., 12s _____ 3 00 iuivvie, 168 Oz.. 126. 2 id BLUING Am. Ball, 36-1 0z., cart. 1 00 Boy Blue, 18s, per es. 1 35 BEANS and PEAS 100 lb. bag Dry Lima Beans,100 Ib. 7 50 White H’d P. Beans__ 4 1? Split Peas, Yell., 60 1b. 3 %5 Split Peas, Gr’n, 601b. 5 80 Scotch Peas, 100 Ib.___ 7 50 BURNERS Queen Ann, No.1 _____ a 35 Queen Ann, No. 2 _____ 1 25 White Flame, No. 1 ped 2, for 2 25 BOTTLE CAPS Dbl. Lacquor, 1 gross pkg., per gross________ 15 BREAKFAST FOODS Kellogg’s Brands Corn Flakes, No. 136 __ 2 85 Corn Flakes, No. 124 __ 2 85 tee, NO 224 . 2 15 rep Ne. 250 1 05 Krumbles, No. 412____ 1 4€ Bran Flakes, No. 624__ 1 90 Gran Flakes, No. 650_. 85 Rice Krispies, 6 oz.____ 2 25 Rice Krispies, 1 oz.____ 1 10 Auli Bran, 1667... 2 25 All Bran, 10 0z 2 70 Ali Bran, % oz. ___ 1 it Kaffe Hag, 6 1-lb. CAMS 2 Di Whole Wheat Fla. 24s 1 85 Whole Wheat Bis., 24s 2 36 Post Brands Grapenut Flakes, 24s__ 2 00 Grape-Nuts, 24s ______ 3 95 Grape-Nuts, 50s ______ 1 45 Instant Postum, No. 8 5 40 Instant Postum, No. 10 4 50 9 Postum Cereal, Ne. 0_ Post Toasties, 36s Post Toasties, 24s MNowonrmtyoa mT Srorer Post bran. PBR ?4 _ 2 Post Bran PBF 36 2 Sanka 6-119... 2 Amsterdam Brands Gold Bond Par., No.5% 7 50 Prize, Parlor, No. 6___ 8 00 White Swan Par., No.6 8 50 BROOMS Quaker, 5 sewed______ 6 75 Warehouse ....__ 6 25 Bese 8 Winner, 5 sewed______ 5 G0 Whisk, No. 3... 2 2 BRUSHES Scrub Selig Back Bin, _ . 1 50 Solid Back,1in. ____ ress Pointed Ends _________ 1 25 Stove saater 1 80 No 600. 2 00 Perriesn 2 2 60 Shoe Ne 6-0 2 25 BD 20 3 60 BUTTER COLOR Dantelion 85 CANDLES Electric Light, 40 Ibs._ 12.1 Plumber, 40 Ibs._______ 12.8 Paratfine, 6s 14% Paratine,i%s == 14% Wackigg 40 Tudor, 6s, per box____ 30 CANNED FRUITS Hart Brand Apples No. 10 5 00 Blackberries Pride of Michigan_____ 2 BO Cherries Mich. red, No. 10_____ 6 25 Pride of Mich., No. 2__ 2 60 Marcellus Red__--_____ 2 10 Special Pie. 1 35 Whole White__..______ 2 &@ Gooseberries NO, 806 oe ee Pears Pride of Mich. No. 2% 2 25 Black Raspberries NG. Bea 2 €0 Pride of Mich. No. 2__ i Red Raspberries s Neo 2 8 NOt 1 25 Marcellus, No. 2... 1 70 Strawberries NO. 220 3 00 8 On, 1 20 Marcellus, No. 2... 1 45 CANNED FISH Clam Ch’der, 10% oz._ 1 35 Clam Chowder, No. 2__ 2 75 Clams, Steamed No, 1 2 75 Clams, Minced, No. % 2 40 Finnan Haddie, 10 oz._ 3 30 Clam Bouillon, 7 oz.__ 2 50 Chicken Haddie, No. 1 2 75 Fish Flakes, small____ 1 35 Cod Fish Cake, 10 oz. 1 55 Cove Oysters, 5 oz.-__ 1 35 Lobster, No. 4. 1 BS Shrimp, 1. wet. 1 45 Sard’s, 44 Oil, k’less__ 3 35 Sardines. %4 Oil, k’less 3 35 Salmon, Red Alaska___ 2 25 Salmon, Med. Alaska__ 1 80 Salmon, Pink, Alaska_ 1 50 ea.__6@11 Sardines,Im. 4, Pardines Cal 00 Tuna, % Van Camps, G02. a fis) Tuna, 4s, Van Camps, Gem) 2 1 35 Tuna, 1s, Van Camps, 0620 oe 3 60 Tuna, %s, Chicken Sea, Gey. 1 85 CANNED MEAT Bacon, med., Beechnut Bacon, lge., Beechnut_ Beef, lge., Beechnut___ Beef, med., Beechnut _ Beef, No. 1, Corned ___ Beef, No. 1, Roast ___ Beef, 2% oz., Qua., Sli. Corn Beef Hash, doz. Be>fsteak & Onions, s. bor nt et bo Oo DO wo o Chid Con Car., is 05 Deviled Ham, %s ~____ 90 Deviled Ham, %s _____ 1 35 Potted Meat, % Libby 48 Potted Meat, % Libby_ 75 Potted Meat, % Qua.__ 55 Potted Ham, Gen. %4__ 1 35 Vienna Saus. No. %_-_ 90 Vienna Sausage, Qua... 85 Baked Beans Campbelis 48s__.______ 2 35 CANNED VEGETABLES Hart Brand Asparagus Natu No 2. 3 00 Tips & Cuts, No. 2___. 2 25 Tips & Cuts, 8 oz... 1 35 Baked Beans 1 Ib. Sace, 36s, cs._____ 1 75 No. 2144 Size, doz._____ 105 No. 10 Sauce... 4 00 Lima Beans Little Quaker, No. 10__ 8 25 Baby No. 220 1 60 Pride of Mich. No. 2__ 1 35 Marcellus, No. 10_____ 6 50 Red Kidney Beans WO) Ce 4 00 NO 2 90 Bor 45 String Beans Choice, Whole, No. 2__ 1 60 Cab NO; 40 7 25 Cat Noo 1 35 Pride of Michigan_____ 1 15 Marcellus Cut, No. 10. 6 00 Wax Beans Choice, Whole, No. 2__ 1 60 Cul, NO 16 2250 7 25 1, No? 1 35 Pride of Mich., No. 2__ 1 15 Marcellus Cut, No. 10_ 5 50 Beets Extra Small, No. 2____ 2 00 Fancy Small, No. 2___ 1 75 Pride of Mich., No. 2% 1 35 Hart Cut No.19 | 4 00 Mart Cut No.2? 85 Marcel. Whole, No. 2% 1 35 Hart Diced, No. 2___. 90 Carrots mced, No 2 2 90 imeed, No.1p 4 10 Corn Golden Ban., No.2 ___ 1 35 Goiden Ban., No. 10 _.10 00 Little Quaker, No, 1__ 9u Country Gen., No. 2___ 1 20 Pride of Mich., No. 1__ 80 Marcellus, No, 2______ 1 10 Fancy Crosby, No. 2 __ 1 15 Fancy Crosby, No. 10 _ 6 50 Whole Grain, 6 Ban- faim: NO. 2 1 45 Peas iattle Det, No. 2... 2 is Sifted E. June, No.10 _ 9 50 Sifted E. June, No.2 __ 1 75 Marcel., Sw. W No. 2_ 1 45 Marcel., BE. June, No. 2 1 35 Marcel.. E. Ju., No. 10 7 50 Pumpkir PO 20 4 75 MO 266 2 1 30 Sauerkraut Ne10) 42 MO.2% 1 25 Oe Spinach MO oe 2 25 NO 2s 1 80 Squash Boston, No. 3... 1 35 Succotash Golden Bantam, No. 2_ 1 75 Hart, No. 2. 1 55 Pride of Michigan_____ 115 Tomatoes NO 10 5 25 DO 2 ee 1 $0 MO 2 1 40 Pride of Mich., No. 2% 1 35 Pride of Mich., No, 2__ 1 10 Tomato Juice Hart, No. 10... CATSUP Little Sport, 14 oz., CRZeR 418 Sniders, 80z. _____ doz. 93 uiders, 140z. ___.doz. 1 55 Quaker, 8 oz. -...doz. 1 12 Quaker, 14 o0z.____ doz. 1 35 CHILI SAUCE sniders, 8oz. 1 65 Sniders, 1407. _. 2 25 OYSTER COCKTAIL spiders, 11 07.2... 2 00 CHEESE Roauctort 72 Wisconsin Daisy _____ 143, Wisconsin Twin ________ 14 New York June. 24 A RO 44 DTIC 18 Michigan Flats. 13 Michigan Daisies_______ 13 Wisconsin Longhorn____ 14 Imported Leyden_______ 25 1 ib. Limberger 22 Imported Swiss ________ 2d Kraft, Pimento Loaf____ 23 Kraft. American Loaf __ 21 Kraft, Brick Loaf_______ 2k Kraft, Swiss Loaf______ 21 Kraft, Old End. oaf_____ 33 Kraft. Pimento, % Ib._ 1 60 Kraft, American, % Ib. 1 60 Kraft, Brick, % Ib.____ 1 60 Kraft, Limbur., % Ib._ 1 60 CHEWING GUM Adams Black Jack _____ 67 Adams Dentyne ________ 67 Beeman’s Pepsin________ 67 Beechnut Peppermint___ 67 Doublemint 7 (<> oe no. aea ttn ane sae aeme stee ame ‘ Peppermint, Wrigleys ___67 Spearmint, Wrigleys ___ 67 Suicy Prat 67 Wugleys PK... 67 eatery 67 CHOCOLATE Baker, Prem., 6 lb. %_ 2 50 Baker, Pre., 6 lb. 3 oz. 2 42 CLOTHES LINE Riverside, 50 ft._______ 2 20 Cupples Cord... 2 93 COFFEE ROASTED Lee & Cady 1 Ib. Package Airow Grand 21% Boston Breakfast_____ 23% Breakfast Cup _____. 21% Competition 16 See 19% masestieg 2 29% Morton House __________ 31 Nedrow 26146 Quaker, in cartons____ 21% McLaughlin’s Kept-Fresh by M Laugh Coffee Extracts MY. per 100. 12 Frank’s 50 pkgs._____ 4 25 Hummel’s 50, 1 Ib.____ 10% CONDENSED MILK Eagle, 2 oz., per case__ 4 60 EVAPORATED MILK Quaker, Tall, 10% oz._ 2 85 Quaker, Baby, 4 doz.__ 1 43 Quaker, Gallon, % dz._ 2 85 Carnation, Tall, 4 doz. 2 Carnation, Baby, 4 dz. 1 Oatman’s D’dee, Tall _ 2 95 Oatman’'s D'dee, Baby 1 Pet Tad ee 2 Pet, Baby. 4 dozen__. 1 Borden's, Tall, 4 doz._ 2 Borden's, Baby, 4 doz. 1 CIGARS Hemt. Champions____ 38 50 Webster Cadillac ____ 15 06 Webster Golden Wed. 75 Ou Websterettes _ 38 50 Cineos oe 38 50 Garcia Grand Babies_ 38 50 Bradstreets ______ 38 50 La Palena Senators__ (5 Uv Oding 38 50 R G Dun Boquet____ 75 00 Perfect Garcia Subl._ 95 Ov udwiser 19 £0 Hampton Arms Jun’r 3/7 50 Olam 3d UU Rancho Corono_______ 35 CO Kepway 20 00 CONFECTIONERY Stick Candy Pails Pure Sugar Sticks-600c 3 90 Big stick, 28 Ib. Case__ 16 Horehound Stick, 120s. 75 LC Mixed Candy Kindergarten ____/__ la eader 09% French Creams_______ 11), Paris Creams_________ 12 ter = 09 Fancy Mixture_______ _ 14 Fancy Chocolate : d Ib. boxes Bittersweets, Ass’ted_ 1 25 Nibble Sticks _____ > 1 25 Chocolate Nut Rolls__ 1 50 Lady Vernon_________ 1 43 Golden Klondikes_____ 1 08 Gum Drops | Cases Jelly Strings: | 14 Tip Top Jellies____ 09% Urange Slices______ 0912 Lozenges Pails A. A. Pep. Lozenges ____ 1% A. A. Pink Lozenges ____ 12 A. A. Choc. Lozenges ___ 13 MOO Heants 1b Malted Milk Lozenges___ 19 Hard Goods Pails hemon Drops || 12 O. F. Horehound Drops_ 12 Anise Squares___._ | 13 Peanut Squares________ 13 Cough Drops Bxs. Simith Bros. 1 45 Budens 7 1 4d Vick’s, 40/10c. 2 40 Specialties stalian Bon ‘Bons_______ 16 Banquet Cream Mints__ 17 Handy Packages, 12-10c s0 COUPON BOOKS 50 Economic grade__ 2 50 100 Economic grade__ 4 50 500 Economic grade__20 00 1000 Economic grade__37 50 Where 1,000 books are Ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 ib. boxes. -- 0 42 ORIED FRUITS 13 Apples N. Y. Fey., 50 1b. box____ N. Y. F pkg. __ 16 cy., 14 oz, Apricots Evaporated, Choice __ Fivanorated, Ex.Choice 14% Maney ee 16% Ex. Fancy Moorpack__ sua ia ence Seale September 20, 1933 MICHIGAN TRADESMAN Currants MATCH : : ES Packages, 11 02.------- 11% Diamond, No. 5, 144... 6 15 ae oe HEenine SOAP TE oo Beef Holland Herrin ae Ey, te box. 6 10 J : Diamond. No, 0_------ 4 30 ee ae . oe 10 Mixed, Kegs a ae ae oe 3 50 Medium Kale Dates . . U------- ood Steers & Heif.__-- 09 Wicca Ham nla 2 oo eee BSG Ghdies 0 AG . lewpertal 125. pitted Med. Steers & Heif._---- | fae een at ee a pace ae Ponerinae Cepeer 1 16 Com, Steers & Heif. 07 Milkers, kegs —_—--—_—- ee ee os Milkers ¢ ee oS ’ >. SEE eres 7400 ee bn roa 12200, Mathes ukers, hal ii.-———- Pay.) box’ 3 0 ae op, 5 gross case_ 5 25 Veal i : 8. ------~---- Palm Olive, 144 box___ : 00 Gunpowder Figs lenal Edeht. 5 ero.es 5 25 Top 20 12 Devs A) bow aa, Chole |... 39 ag ne Ga 10 Pummo, 100 box_----- 485 Fancy ------------------ 40 70 ae 08 4% bbl arf ile Sweetheart, 100 box--_ 5 70 elec : -, 100 Ibs._----_-__. Grandpa Tar, 50 sm. -. 2 10 Ceylon oo S PRODUCTS Grandpa Tar, 50 lge._. 3 50 Pekoe, medium -- 41 Peaches Spaghetti, ae =o : bs nee : Lamb Mackerel Willix a achee ee ea aa. oe 2 ORs pring eu r : iams Barber Bar, 9s i fae so nivka ine cay. Macaroni, 9 0z._ 2 10 Good oo i Pails 10 oe fy. fat 6 00 Williams Mug, per oe a Ce eae ane or Egg Noodles, 6 0z._-__. 210 Medium aor ay ails, 10 lb. Fancy fat 150 Lux Toilet, 50 8 15 congou, medium -_____ 28 Pee Vormiceli. G§ oz 210 Poor we eo 8 15 Congou, choice _____ 35@36 ene ee ee 3 : : Congou, faney | 42@43 — eis Spaghetti, 24c, Mea Boa SPICES ri American pec eae 24 Of a aacaaan a 2 20 Good Mutton Milkers, bbls. as a a a Atego oe Spices @ Medium — 39 a Se ae: ee 041% Wee ks amaica______ G28 eee ee q g erican 24 ot ae aOR ig a K Norway--- _ 50 Cloves, Zanzibar___-- @36 Choice ----------------- 35 oe ee 02 faa 1 40 Cassia, Canton ______ oq Pamey -——--________ 50 = assia, 5c pkg. 2 a Raisins Almond Whole Boned, 10 Ib. boxes.--- 16 Ginger, Africa Or ais Almonds, Peerless --.. 15% Med No. tt @3 Seede ee 1 i Saas Pork Oo a a De ee ace ee ee wo 4 Pei Pee, ae Gee Cations} ply cone 35 Quaker : ancy Mixed___--____- by Mite 1é ‘ negs, (0@90 5 Cc : , _ a as r s'dless blk.__-- os Filberts, Naples ee! 13 a Pa : ee Gee Ne vutinegs, 105-110 a otton, 3 ply balls ______ 35 aS Ee , Vir. Roasted_ 5 ‘ aie a . e, >eppe ars aa > inks Seeded, 15 oz.-- 7 Peanuts, Jumbo aie fh Spar ige- ties cece a ee Coe. dz. 1 30 ee sl <> wood handles " 90 es : MEAT 3 lb. pails __._- advance 1 Caan 36-114 gees 1 = Marjoram, 1 0z.--_-___ gy Market, drop handice Gh o : uch, 4 doz._____ 6 20 Compound tierces____- 8% Golonial . ae a lage 26 Savory. oz. 65 Market, single handle. 95 oes doz. case___ 245 Compound, tubs_____-- 8% Mead No. “y che 24-2_ : = Piyme do7° 0 0! 40 Market, extra -___-- aA 60 i. eave aslo o, Kegs, wet, Ib... 16% Med. No.1,’ 100 ao a aa Tumerie, £44 og. /2 35 Sunt, eae 4 | cuienamon . co urea gel ere Splint, medium ______- 7 5 Bade, Cite 5 00 bee Sausages hap pial oe a a 1 ¢ Splint, small 6 aa aes 4 50 905 bea eT A) Geen Hock tor ice , anon / OLIVES Frankfort ccva2u2. 12 Butter Salt, 280 1b. Dbl. 4 09 Corn Harem ne 7 oz. Jar, Plain, doz...195 Pork —-_-_--_--- = 7 or Salt, 280 1b. bbl. 4 00 Ki Py) yS 9° Jarrel. at, onch.- 4 48 16 : 2 Oe 15 Block, 50 1b ingsford, 24 Ibs._-_ » sg «=3Barrel, 10 gal., ez Er a ee fae a 1 Fe d 50 ih 40 -- 250 Datrel, 10 gal, cach ___ 2 6 _ Sage Quart Jars, Plain, doz. 3 35 Header Jellied ___--__-- 21 Baker Salt, 280 lb. bb! 3 80 Powd., bags, per 100-_ 2.65 3% to 6 gal. per gal. 16 : ast India 990 02 18 5 Gal Kees, cnen 6 56 eee aay is 10 lb., per bale____-_ 93 ATEO. 24, 1 1b. pkgs.-__ 1 52 oo ; ao dae eae aoe 1 15 2 3 Ib., per bale____- 1 09 Grae 2451 8 2 Pails 8 oz. Jar, Stuffed, doz. 2 25 Smoked Meats oe bags, nar - oY at Galranaeg ___- 2 60 Tapioca 10 oz. Jar, Stuff., doz. 265 Hams, Cert., 14-16 Ib.___ 14 12 qt. Galvanized _____ 2 85 Pearl, 100 Ib. sacks.... 7% 1 Gal. Jugs, Stuff., dz. 15 Hams, Cert., Skinned _ Gloss aoe oe te te is @14 Argo, 24, 1 lb. pkgs. --. 1 52 iar arr cer Jr._ 5 00 Dromedary Instant --- 3 50 pe om ot @ a Sie ee ie : u ee! i: Ce 24 Argo, 8. 5 Ib. nkgs.---. 2 “6 ' California Hams _____-_@09 Silver Gloss. 48, Is____ 11% Frége ; PARIS GREEN Picnic Boiled ee aie rs Wlastic. 32 hes 2 5a mn wood, 4 holes__ 60 Jiffy Punch es a 34 Boiled Hams__________ @21 ise 4378 a wood, 6 holes-_ 70 ; 3 doz. Carton__-------- eo 32 capa SS @10 3 (ODIZED ae We te ep ae : ae 30 Bacon 4/6 Cert.______-- @14 : Mead. 6 ep : SALT » Spring -------___ 1 00 Mouse, spring_________ 20 Beef ee IN SYRUP FRUIT CANS Boneless, rump__-.-@19 00 Secenrens ae Corn + PICKLES © - Blue Kara, No. 1%4 242 Lar . — Lar Qta tian =e Pl . ete sarge Galvanized_____ 8 73 Presto Mason Li we) Blue Kare’ No. 10 1 dz. 324 Medium Galvanized___ 7 75 : ; 3 ae ay Galvanised. 6% Gan oe of aeiee. Ae) count _- 4 75 oe Red Karo, No. 5. 1 dz.— 3 52 One quart__----------- 8 6d Bore.) 2 ee Ud ‘ee Run’g, 32, 26 oz._ 2 40) Bet a NG. i 3 3t Wash Half gallon_ 11 55 Wive case lots- 2 oma ==oa === Sweet Small ae - : Banner, Globe_---____ 5 50 cota Age odized, 32, 26 oz.--_-- 2 40 Imit. Maple Flavor Brass, single | § 25 Banner, a a Hive case lots_____..__ 2 30 oe Ne 1% 2 dz._ 2 98 eater sinsle | Sg 00 Jrange, No. 3, 20 cans_ 4 39 ouble Peerless oS 5 FRUI anner, quarts, doz. -_ 2 10 RICE 7 oh a. ae Bahia aed ge Paw Paw, quarts, doz. 2 80 Fancy Blue Rose___ + 50 ae cones t 59 eee Faney Mead 5 a0 BORAX Maple and Cane wc 7° Presto White Lip, 2 Dill Pickles Twenty Mule Team Kanuck, per gal._—- 19 en aes 1- gro. carton__--------- S Goi thd Win 8 15 ov a pee eee oe aq oS al. can 5 00 32 oz, Glass Thrown___ 1 45 we a Wood Bowls RUSKS 4 a é agzes...__ weici ee Jue Llp Bitter 5 00 : : Postma Biscui ch. 12 quart case__ 4 40 15in. Butter ____ : Jell-o Po aa 2 35 Dill Pickles, Bulk 18 rolls, per a CG 10 oe eee oe a 17 in. Butter "~~~ 13 00 3 Minute, AO 4 05 5Gal., 200___-______- 365 12rolls, percase ______ 1 39 WASHING POWDERS Welch, 26-4 oz. case... 2 30 19 in. Butter - DP ge 66 4 Plymouth, White_—-_-- 1 65 Pee a oo eae ee 235 Bon AmiPd., 18s, box. 1 90 : - Slee. 4 fon 40 -, 1300____-_____ 30 00 12cartons, percase ___157 Bon AmiCake, 18s_.-. 1 65 ; PRG) ee 35 WR eh j - coone OIL nc arene PAPER | ; JELLY AND PRE Cli ‘ = : azola 3 ees a, white__ 05 : RESERVES imaline, 4 doz._____- 360 Pints, 2 doz No. 1 Fibre 6 i Pure, 30 lb. pails_--_-- 2 60 PIPES we SARE RAT US Grandma, 100, 5¢------ a 50 Quarta 1 d0n ue 4 he Butchers D F________- ost : pias er 30 Ib. pails. 1 60 Cob, 3 doz. in bx. 1 00@1 20 ; 7 ammer 24s_ 1 50 hacia 24 large_._. 350 Half Gallons, 1 doz. 5 40 Bratt 0 04 7 : ure, 6 oz., Asst., doz. 90 oe Snowboy, 12 large .-- 180 allons, each 4) ‘Kraft Stripe__--—. 09% . Pure Pres.. 16 oz., dz._ 1 40 an Dust, 12 la)... 180 , Gallon cans each___ 3 33 ey , tolden Rod, 24. _-_-- 4 25 oT ; ~~. oc aaa La France Laur 4 dz. 3 63 YEA ‘ v @LAsSES Old Dutch Glean., 4 dz. 3 40 |% ST CAKE i ¥% Pint Tall, per doz 25 PLAYING CARDS Granulated, 60 Ihs. cs.. 1 55 Octagon, 96s -- 3 90 e re We 8 Oe 2 70 : i aaa 25 Battle Axe, per doz... 2 65 Granulated, 18-2% Ib Rinso, 24 ae 4 ABLE SAUCES Sunlight, 3 doz 9 70 ‘ Bleycle, per doz.______ aac eee te Rie, a 9 . ee large--. 5 75 Sunlight. 1% doz. ----- 1 35 : A DAG ees SQ. 406 22 2 5 Poarri & 9 25 sigs . 2 a a oe or & MARGARINE rpedo, per doz.__._- 2 59 Spotless Cleanser, 48, Pepper ae &0 cee ees oe 2 ; Wie. ae Hog Mit 169 Yeast Foam, 1% doz.-- 1 35 s Wilson & Co.’s Brands a Flush, 1 On. 2 25 Tobasco, anal 3 75 Gee an COD FISH eiacios ° pee eee 7 20 i Seal aoe 11 cou ee : Pe od iin 1 tb. boxes... 38 Sunbrite, Sg ae 3 10 ae a fo 4 : no ea oe wee 9 75 pu nia , IVS——-———————— _ 4 » SMe eo Oe ee araie Sn a ae E . per doz._-- < 75 ent. 1 lb, pure--..- 25 Wyandot. Cleaner, 24s 1 85 Caper, 2 0z.________--. 3 30 Red Star, per doz.______ 20 SHOE MARKET Michigan Retail Shoe Dealers Association. 1 resident—LElwyn Pond, Flint. Vice-President—J. Is. Wilson, »ecretary—Joe Hl. Burton, Lansing. Asst. Sec’y-Treas.—O. R. Jenkins Association Business Office, 907 Trans- portation Bidg., Detroit. Detroit. A Promise of a New etuitine For the first time in the history of retailing merchants have discovered that no branch of retailing is ver. much different than any other branch and that the common function of tribution of merchandise to the 4 an be regulated under a common code. Even the drug trade, endeavoring to get a separate code, discovered that it has so many things in common wit! general retailing that it might well en- ter the master code, reserving to itself one or two minor and _ provisional clauses, The selling of shoes is not very dit- ferent from the selling of furniture or clothing or dry goods, in those funda- l mental charac of showing and serving the public, advertising, credits y variable in } } and conditions. The on far as shoes is concerned is the semi- so professional feature of fitting and alter- g shoes for other than normal feet. So we see, at this writing, the pos- sibility of all retailing being placed un- der one master code. We are now at The period Washington is Corridor conversation, se- the point of patient waiting. of contabulations in about over. with the cretive or excitive, passes hearings. The period of obstruction and contradiction is likewise over. Out ot choalensieee will come, in a few days, a code which materially changes all 1 retailing from this day forth. In exchange for giving to the NRA those benefits in hours and wages cal- culated to reduce unemployment, re- tailing as an industry has received tl promise of correction of certain trac abuses and the possibility ination of “loss leader” selli controversies have never been a serious factor at retail, so that the fights in the manufacturing aoe ‘a - . > felds present no companion problem at retail. All re- tailers discovered the same general practices of chiseling, sweat shop pric- ing and sweat shop penne give way tO a new lated to improve the possibility for a profit. sportsmanship at retail calcu- But remember this. the code does not ot itself There is much of supply a retailing heaven. hell yet to be found in retailing through the errors and ag- gravations of picking the wrong goods, that will l The Government can give not sell at the higher prices. but little more than the bare outline of a possible future Golden Rule for Retailing. Don't code. Don’t even expect as much as expect too much in the first the first drafts indicate. The mere writing of the code is but the begin- ning of a great experiment to establish fair rules 6f competition. Revisions will be made from time to time. In fact, if you want the bitter truth, if 000 stores, 5,000,000 people, do not materially reemploy 800,000 more from the ranks of the unemployed, there will be a revision about Nov. 1 of store hours to insure employing over such reemployment. New stores will crop up and will employ more people. Some businesses MICHIGAN may have the experience of one live lue Eagle oper- oO store, which signed the B hat it ae ate with the addition of only 22 new staff of 2100 the four weeks since the code and discovered people, on a standing peop le B UT in ie of that blanket the increase d code, because of business and the inicreas- ed buy:-ng of people (who see in today’s : value real profit in public purchase) that store has increased its sqaciuaneet vorkers. The store owner is only too happy to add new people when the volume of his business in- Merely adding them, as a ges- ture of obedience to the Blue Eagle, is not particul. That mer- isfving. chant is tremendously enthusiastic over the surge of buying power that has hit his community and it is obvious that if the same thing happens nationally, the NRA, as such. will be a huge suc- Cess. The early months of Fall will tell the story, but this thing we can take as a truth from this day forth. business nee the yoda code fe ce a Once the retail code 1s in operation and once its trade practice provisions are ade law, they will be observed and enforced not only for a period of two years, the duration of the law, but for niany vears to come. It will be a hor- retailing, if after the rules were set anc sportsmanlike, that a 1 1 an act of Con Dac 1 1 0 the davs L ine axe. We commend the rare patience of Deputy Administrator A. D, White- side. who has permitted full and com- plete hearing a. addition and reconsideration of every paragraph of the code, to the end that the master code, as presented, will be the biggest contribution towards a better day in ling—Boot and Shoe Recorder. Average Hotel Promoter Ignorant of the Business (Continued from page 17) that he may handle a few transient cuests at higher rates, We have had several concrete examples of this type of business in Los Angeles during the season. A predicted aittend- aance of 100,000 to twice that number, at a convention of war veterans, sent a lot of permanent guests scurrying for accommodations in apartment houses and other quarters. The exact attend ance was slightly above 17,000. A por- is number remained on the hich brought them to town present 14 ] ( percentage of the others put up with relatives. Naturally the hotels were mostly “frostbitten’ and will now proceed to reorganize and seek to recover that patronage which they have lost. But next season there convention of High Binders, will be a or some on else and the regulars will be “shunted” in the customary man- wer hotel manager conceived the idea of issuing credit 1 desired to establish a credit with his hotel, but now — ho- tel men W ho adopted the idea are ‘thav- ine their lor instance, some hem throught it would make a hit nev sent out a bunch of these cards customers, resulting in the filing of many of them by irre- sponsibles, and a consequenit shower of with the regulars who occasionally go wrong, proved to be no joke. The 1 noment the hotel man decides that he will cash personal checks for nobody, and requires those with other f remittances to identify themselves, he may be said to have arrived mentally. Some years ago a cards to such as trobule S. to prospecti ve Ve ee bad checks, These, iorms ot TRADESMAN A Chinese restaurant in London is featuring a new delicacy in the form [ res which have been buried in OF ef sol for twenty years and do not re- quire cooking before eating. For peo- ple who are a trifle finicky about their fresh eggs this ought to make a de- cided hit. It is from this class of epicures that the Chinese “joint” se- cures most of its patrons. Hereafter, a new ordinance adopted by the Los Angeles city council and directed against the gangster element, wll be put in force immediately, This emergency measure requires that all ex-convicts in the city must register immediately, and must also — the authorities of any removal. If this is not done there is a heavy fine nad im- priconment for the offender. The po- lice authorities predict that at least 95 per cent. of felons now living in the city will leave at once on account of this regulation. If it works out, the of handling gangsters will be ae propiem Also the police commission here has decided that hereafter their minions hall obey the law and they have issued a radical order to the effect that any ifficer who makes an entrance into a ee home without a search war- rant shall “walk the plank.’ This was brought about through the disastrous termination of a suit for damages igainst the city wherein the complain- ant was awarded a verdict because the er had overlooked ths formility. And, strange as it may seem, the head of the anti-saloon league has acqui- esced in this determination to hence- forth keep out of trouble. The consti- tution of California is almost a replica of the National document and the right to hold inviolate the sanctity of the home is going to be strictly adhered to in the future. Hence, the thrifty indi- vidual may even use the blossom of the dandelion to prepare his spring tonic and will not be subject to the inter- ference of some booze fighting police “bull” who might otherwise come in shal and, by inference, threaten him with consignment to the wicked place, or else extract sustenance from his wal- let That the New York state law lim- iting the liability of an inn keeper to S10) in case of loss of baggage, where there has not been a previous agree- ment between the owners of the bag- gage and the hotel, is reonmi red as meaning what it says, is evident from a decision handed down by the supreme court, where a verdict of $100 was ren- dered in an action for the loss of a jewelry trunk which was valued at $15,000 and that amount claimed in the suit. It would be a good thing to have such a law in a good many other states. There has been an epidemic of law suits all over the country wherein an attempt has been made to develop } 1 j September 20, 1933 a goat out of the hotel man, and he has acted the part nobly, but it is high time he were permitted to take a vaca- tion. Recently out here a guest stubbed his toe on a stair carpet and forthwith the hotel man was asked to pony up $25,000, notwithstanding the fact that no proof was offered to the effect that the said stair covering was in any wise defective. The judge, however, prob- ably sensed that some bootlegger and not the ‘hotel man, was to blame and pronuptly took the case away from the jury Those familiar with most of the 35,- 000 miles of roads in the thirteen Southern counties of California are unanimous in the opinion that six months of each year are well spent covering the highways of this favored section. Perhaps nowhere in the whole world are so many scenic attractions available to the autoist. Roughly esti- mated Southern California contains about half the highways of the entire state. Approximately 2,000 miles of these roads belong to the state and are designated and maintained as. state highways. Nearly 3,300 miles are des- ignated as county roads. Many of them are paved and are of ‘the very highest type of construction, but all of them are available for comfortable travel- ing. It is for this reason that Southern Califarnia has a larger number of auto. mobiles per capita than any nation in the world. There are approximately two motor cars for every family, and every one of them will be found with 1933 license. The trend of the times was indicated by a delegate in attendance at the an- nual police convention here last week, and stopping at my hotel, in a state- ment he made in a conversation we held in the hotel lobby the other eve- ning. “There are more armed men in America to-day t} han there were dur- ing the civil war,” is exactly what he said, If this statement is true, it is sure a sign of retrogression. The constitu- tion, to be sure, gives citizens the right to bear arms, but it is usually conceded these days that arm's are unnecessary and that most people are safer with- out them. I think the most of us would like to see a world without arms. Let us hope that future genera- tions will enjoy such a condition, We plant game in game preserves to over- come the wanton destruction. of game in the past, but we allow the use of instruments of destruction which wan- tonly destroy such game. In the days of pioneering nearly every man car- ried a gun, but it was for protection against wild animals and savages. But these have passed out of the picture. Now, no thoughtful individdual ever thinks it necessary, and very few do so for legitimiate purposes. Gun play used to be a normal state of affairs: now it draws a headline in the news- papers because of its rarity. There are ositive protection plus profitable investment is the policy of the Wy MICHIGAN 24 SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY Mutual Building . . * Lansing, Michigan > i SNE octets aie i ati RIE ns ae —_ WESABE ope ie ania TER en meters ~ bE tase 4 September 20, 1933 MICHIGAN TRADESMAN 23 still too many guns in America—and I am speaking of America only — and what there are are mostly in improper hands. It ought not to be an easy mat- ter to procure firearms even if there is a necessity for them, but what possible excuse can a manufacturer or a dealer give for the making and selling of gat- ling guns such as are now known to be in the hands of racketeers? If it is proper to require a registration of jail birds, why not require every individual to report on the possession of fire arms and allow the authorities to decide whether they may legitimately retain possession of same? No matter what may happen in other industries there will never be a five-day week in the hotel business. People must eat and sleep during the entire week of seven days and the prob- abilities are that hotel patrons will do more eating and sleeping than ever before if they have more idle moments. 3ut arranging for service for an entire seven-day week is yet a problem which a very able committee appointed by the American Hotel Association is try- ing very hard to bring ‘to a solution. Some hotel men take the position that guests take pleasure in giving tips to employes who perform satisfactory service. That is all right, but why pass the subject by without a further exam- ination into the facts. All employes do not perform satisfactory service and no one knows this beter than the hotel one knows this better han the hotel type is exceedingly rare, take pleasure in performing a service without any particular thought as to the possibil- ity of receiving a gratuity, but most of them size up the guest and serve ac- cording to appearances. Frank S. Verbeck. —__+-.—___ Items From The Cloverland of Michigan Sault Ste. Marie, Sept. 18—This is fair week and it looks as if the only thing left t» cause any disappo.ntment would be the weather. We have had such a nice long run of fine weather that we are almost looking for it to be too good to last much longer. or the past week we have had some rain and some of the old timers predict rain for the fair. If they win, it will be just too bad, as we have a good exh‘bit and for the first time for a number of years the co-operation of the merchants, ar- ranging to close one day so that all may patronize the fair. It may be that the school board will also fall in line to close for the afternoon, although last week they would not consent on ac- count of a short term and other rea- sons. There will be plenty of attrac- tions at the fair this year, iciuding horse races, automobile races and other sports. All of the concessions are taken and if we only have the favor- able weather this should be a banner year, It looks like the C. C. C. camps will continue for another six months from reports received here. The men will be given a chance to re-enlist and those wanting to drop out will make place for new men. The C. C. C. camps have made considerable extra business here and it is hoped that they will continue during the winter. The future is bound to be brighter, but while waiting for it, is is a good idea to enjoy the present. The building formerly occupied by the Pell and Pell pool rooms at New- berry is being remodeled for the A. & P. Co. All new ‘fixtures, including electric refrigeration and ventilation, are being installed. The new tenant will also have a meat market depart- ment. It is expected the new place will be finished for business next week. Mynor Seaman, one of DeTour’s well-known merchants, was a business caller here last Saturday. He was ac- companied by his wife and daughter. They remained over for one of the midnight shows, returning later. Glen Smart, the popular traveling salesman for Swift & Co., returned last week from a visit to the world fair at Chicago. Glen was one of the lucky fellows who won the trip bv being high man in selling soap in this terri- tory. Judge Gillespie and Deputy Sheriff John McKee had an unusual experi- ence last Wednesday morning when Frank Cams called on his honor, hit- ting him for a little loan to buy some food. After listening to the hard luck story, he had a softening of the heart as well as the deputy sheriff and the two relieved the situation by raising $1.50 for the distress. You may imag- ine their surprise when a short time later, at 2:10 the same afternoon, the police brought in the man and_ his wife for being drunk. This brought about a change of heart again, but this time he gave them ten days, meals in- cluded. Life is much like a game of cards— you play it with the hand that is dealt you, The greatest disgrace is losing with a good hand and the greatest honor is winning with a poor hand. William G. Tapert. —_—__e-»—__ What Vegetables To Buy On an economy diet, nutritionists say that a family needs, according to its size, a certain number of pounds of “other vegetables’— that is, vegetables other than potatoes and tomatoes—to balance a weekly supply of bread, ce- reals, milk, meats and so on. To get the most for your money, how should you choose your vegeta- bles? The United States Bureau of Home Economics suggests a three-way guide: First, of course, look for the vege- tables that are ‘in season” in your lo- cality, because they the cheapest will probably be vegetables. choose some green-leaved vegetables, some beans or peas, and some yellow- fleshed vegetables. Third, among these different types select the best for Second, bargains, i.e., the vegetables that yield the most food values for the money; to do this you need to “know your onions” very well indeed, Just now in many places lima beans may be bought within the limits of the small pocketbook. Snap beans may be cheaper, but to many people the limas are an especial treat and they are an excellent food bargain. Sweet corn is plentiful now in many markets, so are beets and Summer squash. For greens, if you cannot find: beet tops or kale, or if spinach is too high now, there is always cabbage, and in some places there is swiss chard, which makes an interesting variation. Again, there are always carrots and onions; anid in some places, peas. How much of a variety can we have within a week’s supply, keeping closely within the good food bargains? Here are some of the possibilities, says the Bureau: Monday, creamed potatoes and kale, or any other greens that may be cheap. Tuesday, baked tomatoes stuffed with rice. Wednesday, beans—lima or snaps, and beets. Thursday, corn on the cob and sliced tomatoes. Friday, potatoes cooked in their jackets, swiss chard or cabbage. Saturday, fried corn and _ yellow squash. Sunday, mashed potatoes and fried tomatoes. There are many tempting combina- tions for this Summer season, which is, of course, opportunity to “make hay while the sun vitamin values being the “hay.” But one thing to remember in making pur- chases is this: shines’—mineral and Peas and corn lose their sugar rap- idly, and if to be served while their flavor is still at its best, they should be used as soon as they are gathered from the garden if possible. These vegeta- bles graually lose their sugar, even if they are kept on ice, and they lose it very rapidly in a warm room or left in the sunshine. It is best, of course, for every reason, to buy these and other green or watery vegetables from day to day if you can manage it, and not in advance. If they must be kept overnight, put them in a refrigerator if you can, ——_»+<. OUT AROUND (Continued from page 9) ous conduct of men. Single-track scien- tific studies have found one chief cause for many social phenomena, though not always the same one. And now the American Psychologi- cal Association has listened to a new explanation of basic human behavior. Dr. Beardsley Ruml of the University of Chicago finds homesickness, or nos- talgia, to be the most powerful factor affecting the habits of humanity. It controls, he says, the shifting of popu- lations and the stability of every settled social order. It inspires patriotism, promotes conservatism and holds the family together. It is the basis of much religious conviction and esthetic senti- ment. It is, he claims, a clue to many riddles in social science and should be made a starting point for studies in statesmanship, Nearly every individual can recog- nize within himself the impulse which seeks a safe and settled home and will defend it against the restlessness of all the world about him. Tiere is a love of places and the memories attached to them. There is a like love of old acquaintance, which goes deeper than any desire for fresh company anid new faces. And there is another and abid- ing affection for well-tried faiths and firm convictions, which becomes a sort of homesickness in the disturbing pres- ence of new doctrines and unfamiliar opinions. The nostalgic urge may delay the march of progress and make men stub- born in defense of false standards and outmoded manners of thought and liv- ing. But the longing for a home, both for body and mind, has largely laid the course of civilization in the past and will continue to do so through all the chances and changes of the future. E. A. Stowe. —_—_»-2.—__—— If I Had A Million The corner grocer says, “if on open- ing the store some morning a million cold dollars were thrust into my hand, couldn't I have some fun. I could im- mediately — Tell that extra good customer who persists in bringing her dog into the store to take her pup out and stay out —ibut would I? Tell the woman who pinches all the fruit to have a heart. How would she like such treatment—but would I? I could double the price of my gro- ceries and lie around in complete idle- ness—but would I? I could lock the door right in the face of every customer—grab a fish pole and beat it for the lake—but would I? I could tell the lady who always wants everything way below cost “to go way back andi sit down’”—but would I? I could pay every wholesaler in ad- vance—but would I? I could sell the poor farmer real butter at the price he now pays for olec—but would I? I could put oranges and lots of fresh fruit and vegetables in with the welfare orders to make the unemployed happy —but would I? I could advertise—but would I? I could pay for the Tradesman in advance-——but would I? I could argue with every customer, or I could take my time and joke with them—but would I? I could treat the kids to candy every day—but would I? I could do ail these things without the million, but I couldn’t change my nature or my make-up-—and would last about as long without the million as J could with it. Sam Sugarsax. —__s~+ >___ Hazy Days The autumn haze Is made of dreams When summer falls asleep And lends its ways It truly seems To bosom soft and deep Our thrills of Spring, our daisy chain And meadows with their song again. The autumn haze — Like incense rare — When summer falls asleep Appears to raise A silent prayer That fatal frost may keep Aloof from leaf -—— yet timely bring To woods a flood of celoring, Methinks the haze Does represent That summer is asleep And too portrays The banishment Of cares which love to creep Adown the paths we hope to run Till shines another summer sun. Charles A. Heath. —_»~-. Each one of us has had 60,000,000 ancestors since the Norman conquest in 1066. eC ses Two maidservants have been elected to the councils of towns in Czechoslo- vakia. Phone 89574 John L. Lynch Sales Co. SPECIAL SAL&G EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan Business Wants Gepartnent Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. if set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too smali to open accounts. WILL EXCHAN( 1f&—Toledo real estate for stock of general merchandise. If in- terested, address No. 499, c/o Michigan Tradesman. ood THE IRONY OF FATE arenas Chain Store Closes: With NRA Signs In Window In this picture a story has been told. It is a story full of meaning and in- tensity, full of stark realism, full of life’s sinister events. It is an amusing story to some, to others not so pleas- ant. It is a tale of youth—youth help- lessly thrown into the pits of a chaotic world. It is the story of the Iron Mountain A. & P store which recently closed its doors and moved out, leaving hanging in its window the emblem of the NRA—the emblem which says “We Do Our Part’—our part to aid unemployment by hiring new employes, raising wages, and shortening the working hours—the emblem which was created by our Preside: t to halt the complete fall of a crushed, depleted nation—a discouraged, unemployed na- tion—a nation broke ard hungry. This A. & P. store probably wasn’t making enough money so its doors were closed, perhaps leaving behind it some more unemployed people, and leaving another empty building in the hands of a landlord wh» kes had a difficult task to pay even the taxes on it during these trying days of depreci- ated values. Presdent Roosevelt has asked the business establishemmts and industries to operate and employ even though it may be highly difficult and discouraging tc them because in the long run it will help to carry the na- tion back to normalcy. The \. & P. store says: No. It hasn’t made a lot of money, so it defies the chief executive and closes its doors—and yet, in a seemingly patriotic manner, it proudly displays the NRA blue eagle in its windows: Is this patriotism? Is it something to be proud of? We say No! The picture above shows a youth no‘ yet out of his teens standing by and wondering just what it is all about. He knows that when a business establish- ment closes it throws a number oi people out of work, and he also knows that he NRA sign signifies “more em- ployment.” But when he sees a “closed” sign and an NRA sign to- gether he becomes puzzled. He can’t quite see the connection between the two. No, lad, there is no connection, and there never should be, but strange things do occur at times. And, dear readers, the picture above shows the future destiny of our youth if we are to continue under the chain store sys- tem. It plainly illustrates what your boy and my boy will continue to meet at the hands of these chain organiza- tions—no work—nothing to do. Every loving mother who has chil- dren and wishes them to grow up into fine manhood and fine womanhood, every farmer who is receiving almost nothing for his products from the chains, every school teacher whose sal- ary is helped being paid by the inde- pendent merchant, every doctor, law- ver, professional man, every public of- ficial should stop to consider before making his purchases at chain organi- zations. The independent merchants through- out the country are suffering and. sacri- ficing in an effort to comply with the new code, and now comes a chain store MICHIGAN which openly defies it. The latter store now does not deserve your support and patronage. Mothers, farmers, laborers, profes- sional men, and merchants, too, do you wish to co-operate with the president’s code by trading at stores which are fulfilling the NRA agreement? Do you want to take an active part in the great- est battle in our history—the battle against the depression? Do you want to do your part to bring this United States back to happier and more pros- perous times? Do you want to lay a solid, healthy foundation for our youths in years to come? Or do you want to be a slacker, and trade at those stores which are using the Nattional blue eagle emblem as a “smoke screen?” If you want to do your part, the in- dependent merchants, who are spend- ing their money at home, who are pay- ing taxes to help educate your children, deserve your first and only considera- tion.—Iron Mountain Capitol News. TRADESMAN complex and widespread food business. While the grocery Master Code may represent a veritable miracle of co- operation between widely-diverse ele- ments in the industry, these co-operat- ing elements still comprise only about 10 per cent. of the entire food business. Clearly, the regulations framed to con- trol that 10 per cent. might not be as acceptable or feasible when applied to the producers and distributors of meats, fish, fresh fruits and vegetables, dairy products and others who play important parts in the food market. Even if the Master Code becomes nothing more than a perfect pattern to be adopted by indivdiual codes (as has already been done in several in- stances) it will mark a forward step of great importance. For the first time in the history of the food indus- try, the lions and the lambs—even the chains and independents—have found grounds for agreement—H. Deutsch in Advertising & Selling. THE MASTER CODE (Continued from page 1) that is particularly pointed in view of the fact that government officials have indicated their very clear disapproval of all such practices which, they feel, raise the prices of commodities unne- cassarily. Perhaps the very competent merchandisers who evolved the Mas- ter Code were convinced that induce- ments to make people buy were more necessary at this time than ever be- fore and so, by their silence, sagely gave their approval to the basic prin- ciple. This does not mean, of course, that the premium is completely white- washed. It was specifically outlawed by the independent retailer’s own code adopted in Atlantic City by a little handful of men masquerading under the name of the National Retail Gro- cers Association and arrogantly assum- ing to speak for the grocery trade of the entire country, when their organi- zation does not represent 1 per cent. of the total number of grocers in the United States. The Master Code is, in a sense, a vertical one, and the Government ex- perts on whose laps the codes are laid do not care very much for vertical codes. They will agree that a single set of regulations designed to cover an industry from top to bottom is great in principle, but they deplore its imprac- ticability, particularly for the extremely Grocery Terms Opposed Charging that many of the smaller divisions of manufacturers handling in- dividual food commodities are attempt- ing to force wholesalers to accept re- ductions in cash discount allowances through new codes, the National- American Wholesale Grocers Associa- tion warns its members to oppose such moves. The accepted discount rate in most commodities, the Association contends, is 2 per cent. for cash, while many commodity groups are now try- ing to establish 1 per cent. as the limit. Among the groups reported by the wholesalers to be seeking a change in discount rates are producers of coffee, baking powder, gelatine and macaroni. —_2+~+.___- Shoe Orders Are Sharply Off Orders for men’s and women’s shoes declined substantially in the wholesale market last week and several producers reported that sales volume for the week would fall behind the figure for the corresponding week last year. The dearth of buying was attributed to the fact that retailers previously had stocked up on merchandise in antici- pation of price advances. Both retailers and manufacturers are now waiting for the goods to move into consump- tion. Imposition of the processing tax on raw materials has added 5 to 15 cents to the retail cost of shoes this month, according to the trade. September 20, 1933 Formal Millinery Vogue Gains Growing interest in more formal models, together with substantial re- orders for sports millinery, are re- ported in the trade. Many of the new styles stress the formal type heavily, with velvets notably outstanding. Tur- bans, particularly of the close-fitting variety, are receiving attention. A strong formal vogue would help greatly to raise the size of the average millin- ery sale at retail, it was pointed out. Hats of felt, novelty materials, to match accessories, antelope and woolen weaves are also active. ——_22>___ Select Spring Shoe Colors Two high style and seven staple colors for women’s shoes have been chosen for Spring by the joint com- mittee of tanners, shoe manufacturers and retailers, in co-operation with the Textile Color Card Association. The high fashion shades comprise Spring taupe, a new light taupe developed from the eel gray favored for Fall. and Biscay brown, a light brown. The staples, stressing blues and grays, com- prise marine blue, Paris gray, flint gray, Indies brown, Bourbon, sea sand and fawn brown. ——>+ >. Note Fall Gain in Cosmetics A gradual improvement in the de- mand for cosmetics has featured the current month and is expected to broaden out into substantial increases in October. Consumer demand for the so-called essential items, particularly cleansing creams, fotions and hair preparations, has been well maintained. a trend which continued during most of the depression period. The holiday outlook for perfumes and allied lines is seen as much better than a year ago. Popular-price sizes continue to be stressed. —_+++____ No Rush to Low Price Field Manufacturers of better grade items in a wide variety of merchandise rang- ing from silverware to dresses are showing little desire to bring out lower- end lines in order to meet possible price resistance. Two factors were said to govern: One, the reluctance to enter an unfamiliar price field in which com- petition among firms long engaged in selling at the lower levels was already keen; the other is the expectation that quality goods will now ‘find a much wider market than-in the past three years. —_2+>___ Candy Sales Show Uptrend A substantial season rise in sales of packaged chocolates and other candies has developed, with gains of 5 to 10 per cent. Over a year ago noted in some instances. Types with nut and fruit centers and “chewy” candy were said to be making a particularly good show- ing. Higher retail confectionery prices are due, it was added, owing to the rise of 18 to 30 per cent in raw materials and the higher costs of NRA operation. The trade will continue to concentrate on ‘the pound box as the volume seller. —_2-+.__ He that would write well must fol- low the advice of Aristotle—to speak as the common people speak, and to think as the wise think. —__ £24. Airplanes capable of carrying 250 passengers are predicted by an engi- neer, Se TR A A RO TR TU It ie IN men en ese rece ~ WE MUST ALL ge UNITE FOR THE COMMON GOOD U.S. ’ WE DO OUR PART WE DO OUR PART No one person, no one industry can, alone bring about the improvement hoped for by NRA. The C. F. Mueller Company was prompt to enroll—we gladly do our part. Cooperate by signing up and displaying the Blue Eagle, and speaking of displaying, don’t overlook MUELLER’S—the popular Red, White and Blue package. oo Ai “iw = sve er tuy A Product of ms STANDARD BRANDS INCORPORATED Quaker Coffee In the New Attractive Cellophane Wrapped Carton. The Same High Grade Uniform Quality — Lower Cost Tremendous Increased Sales is Positive Evidence That QUAKER COFFEE Pleases the Consumer. LEE & CADY Three Tests Before securities are placed in any trust account in the GRAND RAPIDS TRUST COMPANY they must first pass three tests: First: Second: Third: They must be particularly adapted to the trust in which they are to be placed. There must be diversification of securities. This policy has been pursued by the manage- ment for years and found very sound in re- ducing possible depreciation in both princi- pal and income to a minimum. Securities must be purchased to the best ad- vantage to the trust. Of course, the company never makes one cent of profit on the secur- ities purchased for this purpose. They are put into the trust account at cost. Our customers have found this manner of building trust accounts most advanta- geous to them during the recent period of stress. GRAND RAPIDS TRUST COMPANY eel ecco re cia ic ie it tt tesa ai Stas Re ee es a y cn mci ns Cam eg