I ifty-first Year GRAND RAPIDS, WEDNESDAY, FEBRUARY 14, 1934 Number 2630 eRe CL BON GO Saas Lees s! DS Vigoss SSTDEEG } cS) re) @ sae SX SA wea AG ee: es a ee AS SES: Ger TORE A AS ae Cc ACTA hee en SE GCE We Pik Ye Y 5 ERE waa (ira NX AA wae <'S KO 2 7 i & we a on O Ew. YE So 5) Wi =) Os A SS p See (Sal we See SS Cees Di weg Ne GoPUBLISHED WEEKLY © 7 SoS ae COMPANY, PUBLISHERS SZ EST 1883 4 SPE See a as LS TGR ESTP O ISS Ee Unome lo SS ae 1 Life The period of life is brief: "Tis the red in a red rose leaf, "Tis the gold of a sunset sky, "Tis the flight of a bird on high; But we may fill that space With such infinite grace That the red shall tinge all time And the gold through the ages shine And the bird fly swift and straight To the portal of God’s own gate. TANDARD GE LWAYS fresh and uniform in strength. The kind that world-famous doc- tors recommend for - -~stipation and resulting ills. The only Yeast that contains Vitamin D — the sunshine vita- min — so necessary to health and so hard to obtain in winter. Get behind it. Recommend it. You'll find it a splendid business- builder. Rademaker-Dooge Grocer Co. Distributors of PETER PAN COUNTRY GENTLEMAN CORN PETER PAN GOLDEN BANTAM CORN MISS MICHIGAN SWEET PEAS FREMONT SWEET PEAS BIG MASTER MALT BLUE RIBBON MALT BOUQUET TEA The House of Quality and Service NEARS GOOD REASONS, WHY YOU SHOULD ‘STOCK Scare De brand (Xow ids, maintain seven modern you know z - DD REGU S.PAT OFF. Michigan facto- ~~ ' by HART/ A complete line of canned vegetables and fruits. ries for the can- ning of products grown by Michi- gan farmers. cowradl wa Omutual fare snsurance companies Omutual lsfe imsurance companies © mutual savings banks have pravadled! dhe somndest pated foam 00 Hepres san gran ata Eksounceo coc THE MILL MUTUALS ACENCY © LAR SENnG DET IRGET GRARD FAPEUDSE | a geese nerpeness mapngarreenetnaniy’ ena ADESMAN Fifty-first Year Number 2630 MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men. SUBSCRIPTION RATES areas follows: $3. per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.56 per year, payable invariably in advance. Sample copies 10 cent_ each. Extra copies of current issues, 10 cents; issues a month or more old 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. Printed by the Tradesman Company, Under NRA Conditions Greatest Need at Present Time Business today is supposed to be built up on the best thought under a National life which re- gards itself as the best form of government. This does not mean necessarily that there is uniform- ity anywhere or everywhere. In- deed the very opposite. Tot hom- ines tot animos—as many men, so many minds—has a modern verbiage; tot homines tot paucos animos—as many men, so few minds. Strangely, there are how- ever, enormous ebbs and flows in the seas of thought and the ocean of intelligence. Today we see men back flowing into depths where all individualism disappears in the under-tow. Man no longer be- lieves that “One with God is a majority,’ but that the majority, and alone, can lick the supernat- ural forces of the Universe. We must recognize the “vox populi”’ today asa retrograde movement and not progressive. Men are do- ing things with the abandon of fatalists. Russia is the relic of the ice— cold, fearless, Godless. Hitler the Austrian, will turn the blood of a nation back to primal Teutonic springs. Mussolini makes a sunny, singing Italy drop the flute for the furrow, and grows 30 million bushels more wheat in that pen- insula of contradictions than the United States produces in all of its spring wheat area. France is oil and water. Trying to be agrarian and gregarious; thrifty and volup- tuous; straight and crooked. Her work however, in mandated lands is as wonderful as her treatment of America is deplorable. Japan of the seas is ceaseless. She never sleeps. Her national emblem is a rising run, turbulent, aggressive, sacrificing, nationalistic, unto per- sonal hara-kari. What of England, the only God-fearing, law-abid- ing, square dealing, patient, pro- gressive nation—a nation which has the soul of honor, soberness, and God-fearing pertinacity. She will not give up. She believes in God and in man, and she believes that men are for God, and for the enlightenment of the world. Had she not been Christian, that little group of isles, including colonies over the seas, would have been but the preserve of owls and bats today. The unconquerable thing of England is her belief that con- stitutional authority is sacred, and for the protection of the masses, and not for exploitation by the masses. We come then to the open difference that characterizes England and America. The mas- ses in the United States of Amer- ica are not going to make the best, but have already made a mess of Democracy. The thing we should do first, to save our land, is to sub- stitute principle for politics. God save Roosevelt. How that man is trying to save the people and the people will not let him. Look at the shame, the thievery, the dis- honesty, the political corruption! Why name them? They are listed in the columns of the newspapers daily. There are thousands of them, bands of them, incubi of the party in power who have not read as yet the President's declar- ation from day to day on human conduct, local, state, national. Russia will fail, or any other na- tion ‘that is Godless and has no reverence. We have not yet ceased in America to be God-fearing, but we are very far down a road that leads to disaster. ‘Cleanliness is next to Godliness.’” We are about as dirty as we can be—dirty pol- itics, dirty schemes, dirty tres- passes, dirty tricks, dirty dirt, dirt and disaster. Mother used to say — “You cannot go to play until you have cleaned up this yard, picked up the litter, swept the walks and have the wood-shed in order.” Relief and CWA are both com- mendable. They rank high in the order of the best of benefactions, and little more. The human na- ture element is always present. Men lie, cheat and steal, even dealing with the benefactor. American stamina and character of the masses is headed for ennui. They want to be led, fed, till dead. We must beware lest thrift be gone, initiative destroyed, am- bition dodo-ed. Yet we rise to a laborless day—laboring less and getting more. Is this one of the chickens of the commuunistic, so- cialistic brood, trying to roost in our coop? No man wants to be just as good, just as big, just as rich as the other man. Then ambition would be out of a job. No one wants to be able to make a flower as wonderful as a rose. He can try to attain to its attributes—but they must ever be supreme, to be an inspiration. Americans are try- ing to drift to pacificism. The confident delusion of people is amazing. Amazing be- cause they believe that in the twinkling of an eye, or the scratch of a political party's pen- ning of a pledge, Utopia is near. God give us men, worthy, strong, again, like our fathers were, challenging the challenger —the waiting Land; where they broke the virgin soil, where they reaped the fruits of toil, where was peace without turmoil throughout the land. God give us men. Chas. A. Heath. Mr. Heath is editor of the Seed Trade News and wrote the above for his publication. He has writ- ten several hundred poems for the Tradesman, all of which have been published. He resides in Chicago, but spends his summers in his resort cottage in Harbor Springs. ee Having Your Watch Tested by Fed- eral Scientists ‘ Did you know that you can have your watch tested by the Federal Gov- ernment? As one of the by-products of its work in testing the accuracy of the clocks and watches which the United States Government buys for use in the various departments, the Time Service of the Bureau of Standards has devel- oped a watch-testing service which is available to the general public. A small fee is charged for the service. How may one take avantage of this service? By writing to the Time Section of the Bureau a complete schedule of rates may be obtained. Among the frequent users of the time testing service are research scien- tific workers who need extremely ac- curate time pieces, and industrial workers who require accurate time keeping for various processes of manu- facture. Persons who are considering the pur- chase of extremely expensive watches sometimes send them to the Bureau for testing before they complete their purchases, Prices of the tests of watch accuracy range from $2 for a bracelet test to $8.50 for a “Class A” test, which is the most thorough of any. It requires fifty-four days for completion and the accuracy of the watch is checked to the minutest detail and for practically all conditions of use. Many games officials make use of the testing service to determine the accuracy of stop-watches. This is another ramification of the testing work of the Time Section. Offi- cials who wish to test the accuracy of the stop-watches used in timing a rec- ord-making event can send the watches to the Bureau for checking. A report is made in a comparatively short time. What help may a manufacturer of watches obtain from the Bureau? He can sometimes get the Bureau to co-operate with him by testing the value of new inventions. The Bureau has recently completed experimental work on a test of this sort. May a wholesaler or retailer of watches benefit from the services of the Bureau? Frequently wholesalers or in some instances, retailers, will send watches to the Bureau for testing. This is done to determine the accuracy of watches which may have been purchased in large quantities from other firms. Manufacturers of watches sometimes send their product to the Bureau lab- oratories for tests to determine the standard of their own output. May the individual obtain informa- tion from the Bureau on the proper care of a watch? A list of the publications of the Bureau, including material on the proper care of timepieces will be sent upon request. Does the Bureau assist the watch- making industry to set up standards of craftsmanship? In cooperation with the Horological Institute of America it supervises the tests for the certification of watch- makers. The watch owner can go to any of these supervised watchmakers and know that he is going to a crafts- man who has passed a rigorous course of training for his work. —_++.—___ No army ever won a battle unless it believed it could lick the enemy. No community ever overcame its obstacles, unless it had confidence in its ability to triumph over them. —_++-__ Most people have found out lately that life’s hardest ups and downs have been keeping up appearances while holding down expenses. 22 ____ A half column editorial discusses “What Causes Unemployment?” Al- ways thought it was the lack of work. —_~2--___ We make greater opportunities by making the most of the opportunities we have. MICHIGAN TRADESMAN February 14, 1934 MEN OF MARK E. P. Daggett, Coopersville Fruit and Vegetable Canner Edgar P. Daggett was born at Brighton, N. Y., Nov. 8, 1867. His father and mother were both descend- ed from New England people. He ob- tained his education in his native vil- lage and the public schools of Lock- port, where his father was engaged in the dry goods business. He acquired a knowledge of dry goods in the store of his father and served Sibley, Lindsay & Kerr, dry goods dealers at Rochester, three years as buyer. He then went on the road for the Stecher Lithographing Co., of Rochester, specializing on labels for canners. Seven years later he be- came associated with the canning insti- tution of W. R. Roach & Co., at Hart. Three years later he retired from the Roach organization and founded the E. P. Daggett Canning Co., at Coop- ersville. His associates were Joseph Cox, Thomas Gilliman and Frank Ei- delbos. Mr. Cox is still identified with the establishment. For several years the factory canned peas, corn and other vegetables, as well as fruits, and in 1922 the Coopersville plant was merged with the Thomas Canning Co., of Grand Rapids, and the new organization became the Thomas- Daggett Co., with principal offices in Grand Rapids, with Mr. Daggett as general manager. The Coopersville and Hartford plants were operated as branches. This arrangement continued during the ensuing three years and upon the dissolution of the Thomas-Daggett Co., in 1925, the Coopersville plant was pur- chased by Mr. Daggett in association with Henry Smith and Thomas Gra- ham, of Grand Rapids, and since that time has been operated as the Daggett Canning Co., packing fruits, string beans and some other vegetables. Mr. Daggett had entire charge of the Coopersville plant from its beginning and since re-opening it in 1925 his son, Edgar P., Jr., has been closely associ- ated with him in every detail of its operation. Mr. Daggett was married June 14, 1903, to Miss Anna Thompson, of Chi- cago. Two children joined the family circle—Edgar P., Jr., and a daughter, who is now Mrs. Russell Van Meter, of East Lansing. Mr. Daggett joined Ottawa Lodge, No. 122, F. & A. M. in 1921. Mr. Daggett owned up to two hob- bies—golf and contract bridge. On Sunday, Jan. 28, Mr. Daggett and wife were entertaining relatives and friends during the afternoon. At four o'clock they arranged to drive to Grand Rapids, where they were to be dinner guests of Mr. Daggett. On getting into his automobile, he had a seizure of the heart and re-entered the house. He was induced to lie down and was im- mediately attended by the family phys- ician, who happened to be a member of the party. Everything possible was done to resuscitate him, but he passed away within thirty minutes after he was stricken, retaining full conscious- ness until the end. The physician was greatly surprised over the sudden death, because he had made frequent tests of Mr. Daggett’s heart and every one showed no indication of weakness or impairment. Funeral services were held from the Van Allsburg Funeral home the fol- lowing Tuesday afternoon. Rev. James W. Fifield, of Grand Rapids, having charge of the services there, while the services at the grave were in charge of the local Masonic lodge. Burial was in the Coopersville cemetery. Mr. Daggett was elected President of the Michigan Canners Association in 1920, serving one year. Mr. Daggett was a men of pleasant address and usually succeeded in re- taining the friends he made, both soci- ally and in business circles. is on that ground that she decides whether or not she likes the store. * Smart merchants long ago learned to cash in on personality and have special ized in one or another of various methods of handling shoppers so that they will become customers. These merchants steer clear of sensational price cutting as one would stay away from the plague. They see all around them evidence of the havoc price cut- ting can bring and they prefer the safer ground of real merchandising and selling for their own security. Selling your store’s personality is nothing more or less than good mc: chandising. It is, in addition, plain common sense, There has to be some Edgar P. Daggett He had one great hobby and that was his home. He could seldom be in- duced to leave his home during any evening, no matter how great the at- traction might be. This was a marked attribute of the man all his life and endeared him to his family and friends. Mr. Daggett was public spirited to a marked degree and always did his part in social, fraternal and local matters. It is understood the management of the cannery will be assumed by the son. —2 + .___ Sell Your Store’s Personality —at a Profit No matter how small and unpreten- tious a store may be or how big and prepossessing it is, every store, big or small, has a very definite personality. This personality stands out and is readily apparent to every shopper. It reason for people to trade with you and the most profitable reason for yor store is to make them like to trade with you. The other day I heard a prominent club woman speak before a large audi- ence. In her talk she used the expres- sion, “The little grocery store where I trade.” After the meeting I asked her why she trades there. Her answer was, “Mr. Green has always kept a good grocery store and takes personal and particular interest in serving us.” That sort of idea on the part of cus- tomers means real profit to the store. Mr. Green has a priceless asset in that customer and if he were to make up a list of his assets today he could put such loyal accounts at the very top. They are worth more than many tan- gible assets because they are continu- ous profit producrs when treated right. Personality in retail merchandising has had some serious setbacks in recent years. The volume mania and cut prices have led many a merchant into careless ways and lost many a good customer. But in the light of sober reflection there are plenty of mer- chants who would gladly give up their profitless volume for some old fash- ioned loyal customers. Your stock in trade is not all on your shelves, A most important part of it is in your self and your clerks, the way the trade is handled, in appear- ance and cleanliness of your store and in the efficiency of your service. The present standardization of packaged groceries leaves you only a restricted field in building customer loyalty on the products themselves, but you can build customer loyalty on the way you sell them. A friendly smile and a pleasant word mean a great deal in merchandising. They send the customer away with a glow of friendliness that makes them pleased to return. The same thing is true in handling the trade on the tele- phone. It’s the voice with a smile and a friendly willingness to be extra care- ful in handling the order that makes the customer on the other end of the line hang up well pleased with her pur- veyors. There is a very large produce market not far from our home that I have watched carefully for many years. It has changed hands several times in this period. The first owner built up a substantial business and sold out at a fancy price. Since then three different owners have tried it and failed to make it go. But what the latter owners lack- ed was the thing the original man had —a fine sales personality and a genuine desire to please. He always had a cheery smile and was hard at work. He was alert and ready to be of assistance. He wanted you to buy at his store and he was willing to do everything in his power to see that you got exactly what you wanted and went away well satisfied. I really enjoyed trading with him and invariably found myself leaving him with a hopeful, happy outlook on life generally. His successors have been gloomy and surly. They are after volume and they don‘t care if the individual cus- tomer knows he is only one of a pro- cession in the day’s work. They don’t seem to care whether you get what you want or not, and their attitude is that if you don’t like it you ran lump it. I refuse to trade with them. I won’t be barked at by anybody and I hate to deal with a merchant who sends me away feeling gloomy and surly. Friendliness—genuine friendliness— is infectuous. It spreads. A smile will go a long way and in business it is in- despensible. We all like to feel that our own store is better than the other fellow’s. Make your customers feel that way too. Make them pleased and happy they have your store convenient So they can trade with you. Make them glad to come in, pleased to phone and proud of having you in the neighbor- hood as a “good grocer.” That’s sell- ing your store’s personality—at a profit. en ent x Si Ss Sia amar a ea pee oN aoe Free EEA eee ROPER Toor Rerrare cts Mer oO SI He SSS OE eo TR ey ee ce roe 3 Se en Geeenntiin.s eit Februar y 14, 1934 MICHIGAN TRADESMAN AN OPEN LETTER to our clients and friends td) You may be a client of The Michigan Trust Company or you may be considering such a relationship. A natural question arises as to the important matter of the investing practices of the company. This question is answered briefly as follows: _ We give to each beneficiary of a trust in care of The Michigan Trust Company our emphatic assurance that no investment is placed in any of our trusts at any price except its actual cost. No profit or “step-up” of any kind (secret or otherwise) enters into our handling of trust funds. We invite the personal visits or inquiries of our clients and prospective clients who may be interested in learning from original documents what the record of The Michigan Trust Company is. The financial condition of each trust, including purchases and sales of the securities held therein, is open to the inspection of any person having legitimate reasons for inquiring. THE MICHIGAN TRUST co. GRAND RAPIDS THE FER ST fRUST COMPANY Y iN MICHIGAN 4 MOVEMENTS OF MERCHANTS. Empire—The Empire State Bank has increased its capital stock from $20,000 to $40,000. Owosso—The Owosso Savings Bank has increased its capital stock from $100,000 to $275,000. Coleman—The State Bank of Cole- man has increased its capital stock from $20,000 to $35,000. Sandusky—The State Bank of San- dusky has increased its capital stock from $40,000 to $120,000. Riverdale—The Riverdale State Say- ings Bank has increased its capital stock from $20,000 to $25,000. Detroit—Wellman Just Furs, Park avenue Bldg., has deceased its capital stock from $50,000 to $20,000. : Otsego—The Jones hardware store has been re-decorated throughout and considerable new stock added. Detroit—The Detroit Mantle & Tile Co., 1431 Farmer street, has decreased its capital stock from $100,000 to $7,000. Detroit—The Wood Hydraulic Hoist & Body Co., 7924 Riopelle street. has changed its name to the Gar Wood Industries, Inc. Grand Rapids—The Guarantee Bond & Mortgage Co., 107 Lyon street, has decreased its capital stock from $2,500,- 000 to $132,944, Dowagiac—L. Levinsohn has pur- chased the John L. Glenan stock of dry goods and store fixtures and closed it out at special sale. Grand Rapids—The Grand Rapids Bedding Co., 52 Summer avenue, N.W., has decreased its capital stock from $250,000 to $124,500. Cadillac—The Drury Kelly Hard- ware Co. has sold its stock and store fixtures to L. Levinsohn, who is closing it out at special sale. Detroit—The High Grade Bakery Co., 8831 Twelfth street, has been in- corporated with a capital stock of $3,000, all subscribed and paid in. Grand Rapids—The Peake-Vander Schoor Electric Co., 952 Fulton street, has changed its name to the Vander Schoor Electric & Hardware Co. Northport—The Cherry Home Co., growers and canners, has decreased its capital stock from $50,000 common and $50,000 preferred to 5,000 chares. Dearborn—The Dearborn Stamping Co., 10501 Haggerty avenue, has been incorporated with a capital stock of $50,000, $1,000 being subscribed and Paid in. Muskegon — The Pleez-U Food Store, Beidler street and Laketon ave- nue, has installed a meat department which is under the management of Phil Ammond, Detroit—Jay-Hughes, Inc. 1244 Washington Blvyd., has been organized to import and sell hats, with a capital stock of $10,000, $3,000 being subscrib- ed and paid in. Detroit—The Peter Zerillo Co., 7201 West Fort street, has been organized to deal in fruits and vegetables with a capital stock of $5,000, $1,000 of which has been subscribed and paid in. Flint—The P & T Specialty Co., 814 Church street, has been incorporated to do general manufacturing with a capital stock of 50,000 shares at $1 a MICHIGAN TRADESMAN share, $50,000 being subscribed and paid in. Detroit-—-Clean Linen Service Co., with business offices at Hotel Detroiter, Woodward avenue, has been organized with a capital stock of 500 shares at $10 a share, $3,000 being subscribed and paid in. Detroit—The Detroit Axle Shaft Manufacturing Corporation, 3025 Bag- ley avenue, has been incorporated with a capital stock of 10,000 shares at $10 a share, $8,000 being subscribed and $4,000 paid in. Escanaba—The Delta Hotel Co. headed by Clyde J. Burns, manager of the Delta hotel for the past three years, has been organized and has purchased the stock and building, furniture, etc., of the Delta hotel. Detroit—The R. L. Aylward Coal Co., 1202 First Nat’! Bank Bldg., has been organized to deal in fuel of all kinds with a capital stock of 1,000 shares at $1 a share, $1,000 being sub- scribed and paid in, Detroit—Famous Brew, Inc., 1941 West Fort street, has been organized to deal in legal beverages as commis- sion merchants, with a capital stock of $25,000, $3,000 of which has been subscribed and paid in. Lansing—The sale of a portion of the property of the defunct H. Jay Hayes Industries, Inc., to the Lansing Brewing Co. for $17,500, has been formally approved by Judge Charles B. Collingwood, of circuit court. Lansing—The Piatt Products Corp- oration, 306 Clinton street, has been incorporated with a capital stock of $50,000, $27,040 being subscribed and paid in. The company will make a specialty of water heating equipment and fuel saving devices. Lansing—The General Electric Sup- ply corporation has opened a ware- house and wholesale establishment at 112 North ‘Cedar street. Only a whole- sale business is conducted. The com- pany now has such units in Lansing, Grand Rapids, Kalamazoo and Detroit. Kalamazoo—The Westend Furniture Co., which has been located at 719 West Michigan avenue for about four years, has removed its stock to 334 West Michigan avenue, to give the store a more central location, added floor space and more adequate parking facilities. Albion—Henry B. Snyder, 81 years old, died at Sheldon Memorial hospital Feb. 11, following an illness of a week. Mr. Snyder has been in the grocery business for over 35 years, the past 20 years in the retail grocery business here. His store is located at 410 West Chestnut street. Holland—The Holland Hitch Co., 153 West Tenth street, tractor equip- ment, has filed a petition in bankruptcy. The company has assets of $6,342.90 and liabilities of $4,130.47 but no cash on hand and cannot realize immediately on its assets. Owing to dissensions it was decided to file the petition. Battle Creek—Estill’s Good Health Cafeteria which had been forced into involuntary bankruptcy, was sold at auction by the receiver. Mrs. Inez Estill immediately opened negotiations with the bidders and purchased the en- tire cafeteria equipment and will con- tinue the business at the same location and under its old name. Holland—George Steffens of the Steffens Brothers’ grocery and dry goods store was named president of the Holland Merchants’ association at a meeting today. Other officers elected are John Olert, vice president; Jacob Fris, re-elected treasurer, and Charles Van Zylen, secretary. Mr. Van Zylen served as president last year. The mer- chants unanimously indorsed the pro- posed municipal dock project. Manufacturing Matters Detroit—National Decorators, Inc., 59 Brady street, has been incorporated with a capital stock of $5,000, all sub- scribed and paid in. Detroit—The Wayne Products & Brewing Co., 3601 E. Hancock street, manufacturer of beer syrups and malt extract, has increased its capital stock from $10,000 to $400,000. Detroit—The Graph Oil Co., 1026 Lafayette Bld. has been organized to manufacture and sell graphoil, lubri- cants, etc., with a capital stock of $25,- 000, all subscribed and $1,000 paid in. Saginaw — The Saginaw Premier Brewing Co., has been organized to build a brewery and manufacture beer with a capital stock of $100,000, $30,- 000 of which has been subscribed and $10,600 paid in. Lansing—A branch of the ice cream plant of Swift & Co., at Alma, has been opened at 1400 East Michigan avenue, by Oliver Drake, formerly of Alma. Swift & Co. has been in the manufac- ture and wholesale ice cream business in several states for the past three year. Lansing—The Clark baking plant, located at 1920 West Saginaw street, recently purchased of the William Clark estate by the Gauss Baking Co., is being completely remodeled and equipped with modern machinery for larger production and more modern manufacture. Lawrence Gauss will manage the plant. —_~+-.____ Adding Minerals to Milk “Mineralized” milk, produced by the Wisconsin Experiment Station, has been shown to have healthful qualities not possessed by ordinary cow’s milk. Addition of inorganic iron and cop- per salts to milk will prevent anemia, it has been demonstrated. It was proved also that the addition of traces of manganese to a diet of cow’s whole milk supplemented with iron and cop- per had a favorable effect on growth and reproduction of experimental ani- mals. Although milk is recognized as more nearly a complete food than any other item common in the feed of animals or the diet of human beings, it has never been experimentally possible to raise animals from weaning to maturity on cow’s milk alone. After a few weeks on an exclusive milk ration, animals lose weight and die of anemia. Inability of milk to produce the nec- essary hemoglobin in blood has been attributed to its low iron content. Its deficiency in copper, according to the Wisconsin Experiment Station, is an- other factor in its inadequacy as that mineral is indispensable in the nutri- tion of mammals. February 14, 1934 IN THE REALM OF RASCALITY eeeeermone Questionable Schemes Which Are Under Suspicion Dr. Cheeseman Medicine Company, Nw York City, engaged in the sale of “Dr. Cheeseman’s Pills,” is directed to discontinue representing that the prep- aration is harmless, that it has been guaranteed under the Pure Food and Drug Act, that it has any health-giy- ing and corrective powers in excess of the therapeutic value it possesses, and that any letters or other state- ments relative to the efficacy of the product have been authorizd or signed by C. S. Cheeseman, M. D., when such statements have not been so author- ized or signed. S. W. Pike, Seedsman, Inc, St. Charles, Ill, engaged in the sale of seeds, is commanded jto discontinue nusrepresenting the quality and quan- tity of bulbs and seeds that will be given for twenty cents “to cover pack- ing and postage” and the names of five friends who love flowers, and to dis- continue representing that any com- modity is given “free” when the cost of the purported gratuity is included in the price charged for the merchan- dise with which it is alleged to be given free of charge. Acme Shellac Products Corporation, Astoria, Long Island, engaged in the manufacture of varnishes, is directed to discontinue use of the word “Shea-Lac” or any other word similar to the word “Shellac” in appearance or sound, to designate a product not made in whole or in substantial part from shellac gum dissolved in alcohol, and directed to use the word “Substitutd” or other word or words of similar import, in letters equally as permanent and con- spicuous as the word “Shea-Lac” or other words similar to “Shellac” when used to designate a product consisting in substntial part only of shellac gum dissolved in alcohol. American College and others, Chi- cago, engaged in furnishing correspond- ence courses of instruction in pedoprac- tic and physiotherapy, is directed to discontinue misrepresenting the earn- ings and the demand for students either before or after their completing the course and the requirements for secur- ing licenses; and to discontinue repre- senting that graduates’ tuition fees will be refunded under certain conditions unless and until such refunds are con- sistently made. —_~-2--.___ W. L. Berner (Lee & Cady) re- turned from Florida Saturday night, after a two wekes’ rest in Palm Beach. He found more tourists in Florida than the state has ever seen before. Ren- tals and hotel accommodations have nearly doubled over last year’s prices. He did not hear the word depression during the fortnight he was away. He failed to score on his deep sea fishing. He wanted to land a sail fish, which weighs from 40 to 80 pounds, but was disappointed. Several fish of this kind came into Palm Beach every day from resorters who were more fortunate than he was. The merchants he called on reported business about double what it was a year ago. He comes back re- freshed. ny akan dn deaorcpaneneeraen tae OTE February 14, 1934 Essential Features of the Grocery Staples Sugar — Local jobbers hold cane granulated at 5c and beet granulated at 4.80c. Canned Fruits—Canned fruit prices showed no particular change in the past week. However, they are well maintained at present levels and there is a certain amount of routine business being done. It is quite probable that prices would work higher under more spirited demand, but distributors seem to be fairly well fixed in inventories for the present, at any rate. Canned Vegetables — One of the most hopeful signs is the steady gains being made by retail distributors. Sales for January again jumped ahead of January of last year in terms of dol- lars and were only 4 per cent. lower in tonnage. Considering the rock bottom prices which prevailed a year ago in all foods and the tremendous amount of buying by relief agencies, the pres- ent showing is most encouraging, In- dependents also have reported a better dollar business than a year ago, and it seems quite likely that in the next month or two tonnage, too, will equal or exceed last year’s. While commod- ity agreements are still Waiting for ac- tion by Washington and some of the vital issues like allocation have still to be decided, there is not much point in quoting futures at this time. The pack- er particularly does not wish to, as he is in no position to tell yet just what kind of control is to be proposed. Canned Fish—Unsold stocks of Maine sardines are reported at a very low level, and such packers as have any are inclined to hold for higher than the $2.60 price on keyless oil quarters. Assortments are pretty well broken up, and even the larger packers report they have little to sell. There has been a much improved demand, particularly in the South, which has enjoyed a larger measure of recovery than some other sections. Then, too, the increased cost of tin cans and higher overhead ex- penses which will be effective when the new packing season gets under way in April, all indicate higher prices, and many buyers have been anticipating. But it looks like a total clean-up of Maine sardines well in advance of the new season. Dried Fruit—Dried fruit activity con- tinued to expand here during the cur- rent week. The continuance of price advances on the Coast had the effect of stimulating local trading, as buyers sought to pick up stocks here before further boosts in price were made. Job- bers and wholesalers are steadily re- ceiving stocks here from the Coast, but supplies usually are reduced quicker than they are replaced. This will mean a steady appreciation in prices. How much further the coast intends to go in advancing some items is a matter of speculation. It is known, however, that some very substantial business has been rejected by first hands from this mar- ket at prices which a few weeks ago would have seemed high. Additional strength has been shown in some sizes of Santa Clara prunes, the 20s, 30s and: 40s. Advices from California say that 30s particularly have been in very lim- ited supply. Holdings of apricots are confined to a few first hands and extra fancy cots are very firm at 18c, coast. MICHIGAN Dried peaches have been on a rising trend also. The very cold weather here has stimulated the demand for dried fruits, as well as the advancing prices. Chain stores also are featuring them more in their advertising, and bring- ing them to the attention of consum- ers. Very gratifying results have thus far been attained by one New York chain in displaying and pushing Im- perial prunes. Both from the stand- point of volume and profit the cam- paign has been quite successful. Nuts—The market continued active in a routine way here this week. Prices were well maintained and buyers were not accumulating heavy stocks. Shell- ers abroad were generally firm in their price ideas. French walnuts, Spanish almonds and Turkish and Italian fil- berts were generally unchanged. Buy- ers were still largely interested in fu- ture rather than immediate require- ments. The unshelled nut market also showed little change, improved bus- iness before the Jewish holidays is expected to develop. Rice—The market continued to show strength here and in the South. Medi- um and cheaper grades have been mov- ing in better volume, with Puerto Rico taking more medium grade Japans, and that variety working toward a clean- up. Brewers’ rice also was said to be more active, Mill interests were said to be booking a considerable volume of rough rice in anticipation of higher parity prices and some of them were paying more than the present parity. Salt Fish—A very good demand con- tinues to show for salt fish. No further price changes have been made, but the tone of the market is definitely strong. With Lent starting to-day, remaining moderate supplies on the New York mraket should move into distributors’ hands at a good pace. A similarly good demand showed for herring. Spices and Seeds — The seed and spice market showed greater activity toward the close of last week. Most orders were made up of small jobbing lots for immediate delivery but a keen- er interest was shown in practically everything on the list. Jamaica gingers were very firm as a result of good in- quiry and small supplies. Both black and white peppers were a shade firmer for shipment but spot prices were un- changed. Prices on nutmegs and mace were well maintained. Offerings of Batavia cassias were limited to small lots. A slight spurt in demand for bleached cardamom seed cleaned up practically all available lots on spot and sellers were forced to mark up quotations quite sharply on the basis of replacement costs, Fairly large de- tentions of caraway, anise and a num- ber of other seeds continued to be a factor in keeping the market in a firm position. Spanish anise seed was well maintained. As a result of a heavy demand recent arri-rals have gone di- rectly to consumers. Vinegar—Cider has moved into a very strong position. A sudden demand for liquor purposes, both in making of cocktails and for applejack, has cleaned up most of the available supplies. Prices have practically doubled. Forty grain vinegar has been affected, since ordinarily these leftover stocks of cider were converted into such. Prices threatened to advance sharply. TRADESMAN Review of the Produce Market Alligator Pears—19c each. Apples—Northern Spy, $1.50 for No. 1; $1.75 for extra fancy; Delicious, $1.75 per bu. for No. 1 red. Artichokes—Calif., 90c per dozen, 4 doz. in box. Bananas—4'4c per lb, Butter—Tubs, 25c; prints, 25c:; car- tons, 25%4c, Cabbage—New from for 100 Ibs. Carrots—S0c per dozen bunches of Calif.; 75c per bushel for home grown. Cauliflower—$1.40 per crate for Cal- ifornia. Celery—Home grown is about ex- hausted for this season. Florida, 6 and 8 doz. crates, $2.35. Celery Cabbage—75c per doz. Cocoanuts—90c per doz. or $5.50 per bag. Cranberries — Late Howes Cape Cod, $2.50 per 25 Ib. box. Cucumbers—No. 1 Florida, $1.25 per dozen. Dried Beans — Michigan Jobbers pay as follows for hand picked at ship- ping stations: Ch ©. fromfarmer.. $2.35 Light Red Kidney from farmer... 4.25 Dark Red Kidney from farmer... 4.75 Tian Canhery 4.50 Eggs—Jobbers pay 10c per Ib for mixed eggs and llc per Ib. for heavy white eggs. They sell as follows: Texas, $2.50 from Vamey, feoh white. Z2c arts... 19¢ Candled, large pullets__._..... | 18¢ es. 15¢ Storage eggs are exhausted. Grape Fruit—Texas and F lorida are held as follows: Texas Florida oh. 53.75 $3.25 ol , o75 3.25 ee 3.75 325 C62. 3.75 3.25 Green Beans — $3.25 per hamper for Louisiana grown. Green Onions — Shalots, 40c per dozen for Louisiana. Green Peas — $4 per hamper of 30 Ibs. for Calif. grown. Green Peppers — California, 40@50c per dozen. Hubbard Squash—2c per Ib. Lemons—The price is as follows: eae. $5.50 ore 6.00 a oo ee 5.00 ~— eon 5.00 Limes—25c per dozen. Lettuce — In good demand on the following basis: California, 4s and 5s, crate______ $3.25 tow tet tone... .70 Mushrooms—3lc per one tb. carton. Onions—Home grown, $1.25 per bu. for Yellow and $1.40 for White. Oranges—Fancy Sunkist California Navels are now sold as follows: WOO $3.25 Me 3.50 CE a eae eel 3.50 fo ee on 3.75 eS ESE ree nie 3.75 2 Ee ae ee 3.50 Oe 3.50 Red Ball, 50c per box less. Parsley—30c per doz. for hot house. Pomegranates —60c per dozen for Calif. Potatoes — $1.15 per bu.; Idahos, $2.50 per 100 Ib. bag. 5 Poultry—Wilson & Company pay as follows: Menvy Fowk ss 14c anc hows 10c TO 8c rhe .l,rCisCs 14 ee ...h.LULLLLlL,.rCCwssi—CisSC 7c Radishes — 30c dozen bunches hot house. Rhubarb—Hot house, 45c for five Ib. carton, Spinach—80c per bushel for Texas grown. Strawberries—Florida, 17c per pint. Sweet Potatoes — Jerseys from In- diana, $2.25 per bu. Tangerines — $2 per bu. Tomatoes—Repacked Mexican, $1.15 for 10 Ib. carton. Turnips—75c per bushel. Veal Calves — Wilson & Company pay as follows: racy 8 @9c Cag. 7c Vegetable Oysters—30c per doz. Wax Beans — $3.25 per hamper for Louisiana grown. —_++.____ Named Supervisor of Detroit Stores Vincent J. Byerlein Saginaw, Feb. 12—Vincent J. Byer- lein will leave about Feb, 15 for De- troit to assume his new duties at the main office of Lee & Cady, where he will have charge of the company’s vol- untary stores independent in the De- troit area. Since May, 1931, Mr. Byerlein has been affiliated with the Red & White stores of the Saginaw-Bay City dis- trict, a voluntary organization of in- dependent merchants sponsored locally by Lee & Cady. He has acted in the capacity of advertising manager and store supervisor, his duties consisting of keeping the independent retailers in- formed on modern merchandising methods. Except for a period of one year which he spent in war service in France, Mr. Byerlein has been asso- ciated continuously with Lee & Cady for twenty-three yeras, entering their employ in March, 1911 as assistant book-keeper and claim clerk. He has been active in affairs of the Saginaw 30ard of Commerce, being a past pres- ident of the Wholesale Merchants Bu- reau. He is prominent in local and state Knights of Columbus circles and has served as grand knight of that or- ganization. Before he joined Lee & Cady, Mr. Byerlein was with Morley gros, and with the Saginaw News. Mr. Byerlein’s family will join him in Detroit later in the spring. MUTUAL INSURANCE (Fire and Life) The Gasoline Hazard in Wisconsin Between 235 and 250 garage fires occur each year in Wisconsin. Some of these fires are gasoline vapor fires due to inevitable presence of gasoline vapors, lack of ventilation to remove the same, and to the presence of heat- ing plants or defective or improper motors or switches, or smoking to fur- nish the spark to ignite the vapors. When with the advent of the auto- mobile, garages became a necessity, a pit was constructed to enable the mechanic to get in under the cars. It was soon found that such pits were a gathering place for fumes waiting only for a spark from any source, some- times from a tool of iron, an electric drill, a blow-torch or the electric wiring or batteries in the car. These inside work and grease pits are now generally prohibited by modern building codes. Proper ventilation of garages to re- move the fumes has been mentioned. Where electric switches or wall plug openings are installed, these should be at least 4 feet above the floor. Elec- tric motors, unless of the explosion- proof type, also should be above the floor level and smoking should be pro- hibited. In the modern city parking garages, several stories in height, we occasion- ally find gasoline pumps to serve cars of patrons. Such pumps should be of the safest all-metal type and installed either in a strictly fireproof, well venti- lated room or near the main floor en- trance. Portable wheeled tanks are also used for this purpose. Such tanks are fairly safe, if of substantial construction, equipped with a good pump, flame arrester and non-ferrous tires and care- fully handled. Such care is necessary everywhere where gasoline is handled or used. A large laundry and dry cleaning plant had a “visiting week” with cash and other prizes offered. The plant was using naphtha as a cleaning fluid instead of the much safer solvent now generally used. A large washer had been running for half an hour churning the naphtha and so increasing the for- mation of vapor in the machine and accumulating static electriciy. The cleaning room was well filled with vis- itors. The guide and superintendent of the plant wanted to show the vis- itors the revolving drum inside of the metal jacket of the washer. As he at- tempted to lift the cover, a static spark jumped from the cover to the outer shell of the washer and ignited the fumes in the washer. The cover was thrown back by the force of the explo- sion and the flash badly burned the superintendent and twelve of the visi- tors. Some were in hospitals for two months and will carry scars for life. The flash was over and the fire out. Not even the clothes in the washer were burned. Effective grounding of the machine would have carried off the static charge. Another cleaning plant built accord- ing to law had 13-inch brick walls, a MICHIGAN reinforced concrete slab roof, fire doors and windows and proper ventilation openings. The room was not heated. During a very cold February day the operator closed the ventilation open- ings. Fumes accumulated and were touched off by a static spark, The walls were thrown out and the slab roof came down in the middle, all be- cause of lack of ventilation to remove the vapors. I have investigated a few fires in pumphouses containing pumps, valves, electric motor and switch. In most cases these pumphouses had no venti- lation, some only a small ventilation opening in the gable. These heavier- than-air vapors could not rise to this opening. Drippings from leaky valves turned into fumes during the night when the door was shut. Operating the electric switch in the morning caused the spark to set off the explosion. Valves are liable to leak, hence the necessity of proper ventilation at the floor level to remove the fumes, and proper electrical installation. A ventilation system to remove the heavy gasoline vapors must be the re- verse of one intended to remove lighter-than-air gases and fumes, which rise, and pass through roof ven- tilators. J. E. Florin, Sup’t of Fire Prevention in Wis. —__*— > _ The Hazard of Charcoal Finally divided charcoal which is made from hard wood by a retort method is much more subject to spon- taneous ignition than that made from soft wood or that made by the old pit or kiln method . Spontaneous combustion takes place more readily with fresh charcoal than with old material, is promoted by con- ditions that limit the air supply, and the more finely divided it is, tht greater the hazard. Small quantities of charcoal should be kept in metal-lined bins or contain- ers and should never be mixed with materials of a combustible nature and allowed to stand. Several fires have occurred in mixtures of charcoal and cod liver oil—an exceedingly bad com- bination. Larger quantities of char- coal should preferably be stored in buildings of non-combustible construc- tion, cool, well ventilated, and spacious enough to allow separation of piles. Charcoal should be piled only in tiers, six inches between each and not over six feet high or sixteen feet long. The bottom sacks should be laid on 2x4’s or scantlings two feet apart, and if piles must be over six feet high, timilar scantlings should be placed at each five foot level. When fire occurs in charcoal, water should be used as sparingly as possible. The damaged and wetted material should be removed from the building at once as such stock is even more sus- ceptible to self-ignition than when it is perfectly dry. Drying and subsequent storage should be in a shed or out- building of comparatively little value and the material kept under close ob- servation. What has been said in reference to the storage and handling of charcoal applies equally to sacked feeds, most of which are subject to spontaneous heating. Fires due to this cause are usually total, and occur most often at TRADESMAN : night or over week-ends when build- ings are closed and heat and gases are confined. Proper methods of storage and frequent examination of the ma- terials will avoid such fires. —_+~++—___ Trend Toward More Conservation The past week saw federal control developments still apparent. The bill that was introduced into the House Friday, calling for Federal Trade Com- mission regulating of the stock ex- change was probably the big develop- ment. President Roosevelt asked for Stock Exchange legislation but neither approved or disapproved the bill. An- other important development was the Administration’s approval of the bill for restriction of cotton ginning through tax. In another message the President has proposed a plan for reg- ulation of sugar production and im- ports. Another important development was the issue of an order by the President whereby the army will carry the air- mail in place of transportation by pri- vate companies under government con- tracts which were conceled by an order of Postmaster-General Farley. The Administration’s $950,000,000 blanket appropriation bill which for a time was threatened by the Senate was finally passed by both Houses. After taking into consideration sea- sonal and other factors, business in- dices such as steel production, retail sales, automobile production, car load- ings and electric power production were very good. In addition earnings reports were very encouraging and in- dicated how quickly earnings can re- WE HAVE WE AIM WE DO 320 Houseman Building FOR MORE THAN 24 YEARS Saved our members from 25 to 40% on their Insurance premium. To adjust all losses satisfactory to the assured. Pay all claims promptly upon receipt of proof. THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY affiliated with the THE MICHIGAN RETAIL DRY GOODS ASSOCIATION February 14, 1934 cover with slightly increased business. The Government’s spending program apparently is being felt by business. This cannot be expected to last forever as there is a growing indication that the Government realizes that private construction and other private meth- ods of economic endeavor makes the Government’s spending program look small. This apparent realization along with the need to sell a large amount of Government bonds, accounts for the trend towards more conservative poli- cies. Scared capital does not seek in- vestment in private enterprises. The chance to make an adequate return without undue risk must be present. J. H. Petter. —_+3-__ Linen Lines Withdrawn Buying of linens and domestics at the exhibit of such goods held last week at the Hotel New Yorker was so heavy that in several instances houses had to withdraw their lines from sale because of their sold-up con- dition. More than 400 buyers visited the show, which was the first of its kind ever held. Sponsors of the show reported that the Fall exhibit would be held on Aug. 6 and that 90 per cent. of the exhibi- tors had already booked space for it. The addition of other houses in the linen and domestic field, which have already contracted for quarters, will about double the number of exhibitors, which was forty-three, it was said. At the Fall show a convention of buyers will be held jointly under the auspices of the new National Domestic and Lin- en Buyers Association. Grand Rapids, Michigan OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying No interruption in dividend payments to policy holders since organization Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, Secretary-Treasurer ‘ 3 ' } ‘ 3 ' 3 February 14, 1934 Onaway Is Again on the Map Onaway, Feb. 8—It was very nice of you to write such a good letter as yours of Jan. 31 and very acceptable to a fellow who has been afflicted for six or more weeks and is still wrapped in bandages, although I will attempt to wear clothing again Saturday of this week to conduct a justice court case. I enjoyed reading the fiftieth anni- versary number of the Tradesman and wish to congratulate you on same. I regretted very much that I could not contribute to it, as I looked forward to this. Had I been in “perfect running order” there were some occurrences that would make news columns for the Tradesman, one especially, the death of Irving Arratt, receiver for the Ona- way State Savings Bank, ill several months and life long resident of Che- boygan. I have just recently been able to read much of anything, say nothing of writ- ing. I enjoy the National Geographic Magazine very much and especially the February number, depicting the Golden Isles of Guale off the coast of Georgia. In 1874, with my parents, I spent the entire winter in Georgia, forty miles out of Savannah on a plantation and frequently visited Black Beard and Catherine islands. I saw two white children only during the entire winter. My father cut mahogany wood from the timbers of old Spanish ships sun- ken by the pirate Blackbeard and made boats for me, later destroyed in a fire. Our trip was made from New York by an old ironclad steamship ‘steam and sail) called the Sanjacinto. We laid off Cape Hatteras two days and nights in a terrible storm (the ocean gtaveyard) and were given up for lost at Savannah. If going to Heaven ts going to be any more delightiu! than Our entering Savannah river after that trip I will have something to look for- ward to. MICHIGAN Seth Parker’s radio negro program from Norfolk, Va., I believe, brought back reminiscences of my evenings spent in negro cabins sixty years ago, where I listened to the rythm of un- prepared negro melody in its true and unadultered form. Negroes at that time were practically all slaves, although legally free. I started out to write a line. Per- haps I am getting childish. Will try and have some news items for the Tradesman in the near future. Will B. Gregg. —_+-.>—__ Urges Sugar Be Made A Basic Com- modity Detroit, Feb. 13—In a special mes- sage to Congress, President Roosevelt urged amendments to the Agricultural Adjustment Act so as to make sugar beets and sugar cane basic commodities and to empower the Secretary of Agri- culture to license refiners and impor- ters to buy and sell sugar from the various producing areas. In addition, the President proposed a system of allocating to various producing areas quotas based on the domestic consump- tion of sugar. The President proposed the following preliminary and tempo- rary quotas: Short tons Continental beets 0) 1,450,000 Louisiana and Florida________ 260,000 Bawa 935,000 Porto Rico i 821,000 Pogo 1,307,000 Caba ee 1,944,000 Virgin Islands = 5,000 Application of such quotas will im- mediately adjust market supplies to consumption, he said, and would pro- vide a basis for reduction and produc- tion to the needs of the U.S. market. The President further stated that nego- tiations for a new commercial treaty between the United States and Cuba are to be resumed immediately and favorable consideration will be given to the increase in the existing prefer- TRADESMAN ential of Cuban sugars to an extent compatible with the joint interests of the two countries. The President said that he would not at this time recom- mend placing sugar on the free list. sy having sugar a basic commodity, the President said, it would be possible to collect the processing tax, the proceeds of which will be used to compensate farmers for holding their production to the quota level. A tax of less than v2c will provide sufficient funds, he said. Congress should provide that the rate of the processing tax shall in no event exceed the amount by which the tariff on sugar is reduced below the present rate of import duty. Recom- mendation was regarded as an indica- 7 tion that the President may follow the recommendation of the Tariff Commis- sion which has made a report suggest- ing reduction in the tariff on Cuban sugar by slightly less than ‘4c per pound, Lamborn & Co., Inc. —_—_+<-<.__ No Code Provisions “Yassah,” said old Link, “business very good. Done bought a pig fo’ $10, traded pig fo’ a barrer, barrer fo’ a calf, calf fo’ a bicycle, and sol de bi- cycle fo’ $107! ‘But yo’ don’ make nothin’, Link!” “Sho’ ’nuf, but look at de business 999 Ah been doin’. A Big-Profit Sales Stimulator Priced at: 20 cents per dozen delivered Sells a 2 cakes for 5c Brings you: 50% on cost aad TT aR aee ee RED STAR YEAST Grown from Grain RED STAR YEAST AND PRODUCTS COMPANY Milwaukee, Wisconsin Saath Ee CCCEe Cay — Since 1882 Oe eee a ee we mee we mee ee ee ee ee emg ean Ug ere UREE En CEREENREEEN, Quaker Products Quality --- Purity --- Flavor A few of the many items packed under this popular brand. CANNED FRUIT CANNED VEGETABLES PCERaatemene tenants tease emcenmmemnnsinyeticencnoncnteerr mcanomtotinheontccsectrmsensniletet tater nternane omg nein PRESERVES DRIED FRUIT PEANUT BUTTER COFFEE SPICES SALAD DRESSING Sold by Independent Dealers Only. LEE & CADY SEEK FREER BANK CREDIT With the demand for basic industrial materials hampered by the inability of some buyers to finance purchases, cred- it executives in the capital goods indus- tries, such as steel, machinery, con- struction material, etc., will attack the problem of bank credit and attempt to obtain more financing for their cus- tomers. At the same time the possibility that RFC loans mortgage com- panies to individual manufacturers will increase substantially has created the necessity for a uniform policy in the handling of composition settlements with the plants receiving the loans. Credit men would like to set a mini- mum figure of 50 per cent. return on settlements, although each case com- ing up will have to be handled on an individual basis. A group of credit executives in the capital goods fields, members of the New York Credit Men’s Association, has passed a resolution to the effect that bankers should resume the normal handling of loans to industry and ex- pects to discuss the question with a group of bankers in the near future. Despite the rebuttal of bankers to Jesse Jones’ statement during the week that they were not functioning as they should in the matter of loans to indus- try, ‘credit men flatly declared that many Cases come to their attention where plants are deserving of loans and cannot obtain them. through “Credit must always be based on character and capacity,” one executive declared, “but the banks are insisting too strongly on collateral. In commer- cial paper transactions some banks are asking security to the extent of 140 per cent. of the loan and the debtors cannot afford to accept such terms.” Credit men asserted that they are going very carefully over the balance sheets of buyers and find Situations where a company, while sound finan- cially, is compelled to buy materiai sparingly because of inadequate funds, Manufacturers, because they need a larger proportion of cash for payrolls, are hoarding their reserves and hold- ing back on their material purchases. Credit men disclaim any intention of trying to load up companies with ma- terial, declaring that would rebound eventually to their own disadvantage, but they feel that the current rate of business warrants freer credit. The composition settlements which some creditors have accepted are fo- cusing attention on loans made to plants by the RFC through mortgage companies. In all such loané antece- dent debts have to be scaled down or written off entirely. Settlements in the 200 odd loans re- ported to have been made in this fash- ion range anywhere from 25 to 65 per cent., depending on the individual case. In most of these cases credit men were glad to accept the terms because they felt that otherwise they might not re- ceive as much through a bankruptcy proceeding, for which some of the com- panies seemed headed. They expressed the opinion that 50 per cent. would be an equitable figure, but admitted that it would be impos- MICHIGAN TRADESMAN sible to set an arbitrary amount, be- cause of the varying conditions. They are anxious, however, to establish a uniform procedure among creditors where RFC loans are made, in order that the maximum return can be assured. Credit men also intended to check carefuly on the mortgage companies granting the loans to plants. It was felt that many defunct companies might se€ an opportunity to recoup them- selves through RFC loans and this might open the way to abuses. In one instance recently, the stock- holders of a defunct mortgage corpor- ation, seeing an opportunity in their center to get a loan for an industrial plant, subscribed $100,000 to re-organ- ize their company. Unless these mortgage companies Unless these mortgage companies are watched carefully, it is felt, they may prove as unstable as some of the building and loan associations did. EXTENDS CODE WORK While many other organizations of producers are giving almost all their effort toward price-fixing arrangements of one kind or another, the Code Au- thority of the millinery industry an- nounces a program which should serve far better purposes and lead to real instead of artificial and temporary ben- efits to its membership. This Authority sees its opportun- ity in united leadership for business betterment and will work for wider markets and increased millinery con- sumption through a department for trade extension and promotion. Through this program it is hoped to demonstrate that codes and their au- thorities can go a step further than actual compliance with the industrial agreement. All interests from the raw material to the consumer will be en- listed in the effort to create a greater demand. Judging from present developments in this line, the trade has started its movement under happy circumstances, since early Spring operations already point to an excellent season. New styles have appeared which have evoked the best response since the Eugenie vogue. Of course, the milliners are not alone in their trade-extension campaign. Other producers are also working in that direition, but those who follow association affairs closely are of the opinion that there is too much em- phasis upon restrictions which operate to narrow rather than to broaden mar- kets. Price fixing and production cuts have been too widely regarded as the solution of all problems, whereas they mean only the beginning of greater difficulties. The Ford formula of lower prices, higher wages and larger mar- kets cannot be upset. ——— DRY GOODS CONDITIONS Record low temperatures affected re- tail trade during the past week, but sales volume held up fairly well. The call for heavy Winter apparel and sup- plies was, of course, greatly stimulated, while at the same time the growing de- mand for Spring goods was checked. Resort lines benefited to some extent from the purchases made by those who decided to take trips to warmer climes in order to avoid the bitter cold. It is understood that the local de- partment stores will show a January gain of about 13 per cent. This was well in line with earlier estimates, For the country the increase will be about 5 per cent. more, the extra selling day in the month adding around 4 per cent. to dollar volume. A compilation of chain-store and mail-order results for the same period indicates a gain of 15.38 per cent. for twenty-four organizations, the twenty- two chains reporting a rise of 11.62 per cent. The apparel group established the best increase, of almost 40 per cent, while the mail-order companies came next with somewhat over 36 per cent. In order to sell the same number of units as last year the stores must do about 25 per cent. more dollar volume, since this represents the average in- crease in retail prices over the last twelve months. A sharp upturn in wholesale mer- chandise operations rather surprised these markets during the week. A larger contngent of buyers was on hand than had been expected. These store representatives commented upon the marked change in sentiment, which has become highly optimistic again, and at the same time were somewhat dubious Over price advances. BUSINESS GETTING RESULTS While foreign developments, prin- cipally in France, engaged attention during the week, there was the usual quota of action at Washington and at the same time a perceptible lift in bus- iness sentiment itself. The latter gain could be described as something on the order of the rise last Summer. Trade and general business results are becoming more concrete and seem to have a sounder basis. Earnings statements produce this evidence and current operations in many instances confirm it. If business must see a profit before recovery can really make much progress, then the groundwork has apparently been laid. That is, at least, the Way many bus- iness interests have come .to look at it in the last few weeks. Whether con- suming power ultimately will be able to absorb the prices which exorbitant profits make necessary is another ques- tion. Commodity price movements of the week were again irregular, with the balance, however, on the rising side. The general trend has been upward since the beginning of the year, and farm products have shown an even sharper advance. The gap ‘between them and non-agricultural goods has been narrowed somewhat, although it still remains wide. Another increase is recorded by the weekly business index of The New York Times and four of the series were higher for the latest week. Automobile output expanded quite sharply and soon should lead to heavier steel operations. Building construction continues to forge ahead. carne Friendship we are too ready to with- draw is hardly worthy of the name. February 14, 1934 OBJECTIONS SUSTAINED That some of the regulations upset- ting established trade practices may be changed or dropped was the encourag- ing news that retailers read into the latest interpretation of the Recovery Administration. Open price agree- ments and arbitrary reductions jn dis. counts contained in manufacturers’ codes have come under attack. The open price system has always lent itself, of course, to abuse. partic- ularly where the price must be posted for some days before it becomes effec- tive. A study of prices before and after such arrangements came into force was furnished at the hearings recently in Washington to show that invariably they meant much _ higher quotations than in cases where the device was not used, In the discount matter, retailers have contended that the marking down of these concessions has been used mainly to mask an unwarranted price rise. That was probably the temporary effect, although, in the end, as retailers themselves appreciate, competition would take care of exorbitant demands. The stores are obviously doing the correct thing in using every effort to protect their customers against unrea- sonable price demands. Their own self-interest is aided in attacking radical changes which interfere seriously with their established methods of doing business. Some of the objections they offer in the discount controversy may sound rather weak but they rest on practical grounds, aaah INDUSTRIES RELUCTANT Because they are doubtfuj that they could impose surcharges , Various in- dustries are reluctant to ask for a vol- untary reduction in hours as recently suggested by General Johnson. While business executives are anxi- ous to avoid an additional cut in the work week through legislation, they feel that they would be entitled to ask price differentials because of the higher costs imposed on them. However, if they volntarily seek a reduction, they believe that they could not demand surcharges, as the shorter week re- quest would be tantamount to asking higher prices. Prices would probably advance, through the law of supply and demand, but the rises would lack uni- formity ang might disrupt the markets, it was held. —_ PRICE ADVANCE EXPECTED With cotton rising sharply last week and some printcloth constructions touching the high point reached last Summer, the primary cotton textile trade expects a general advance in prices this week. The market has definitely become a sellers’ one, with many mills sold up for. several months ahead. Since the first of the year manufacturers have enjoyed a volume of business compar- able to that of the early part of last Summer. Statistically, the industry is in one of the soundest positions it has ever experienced. creer A man can hardly have grand visions if his mind is centered exclusively on himself, v S a F 2 or i February 14, 1934 MICHIGAN TRADESMAN 9 OUT AROUND Things Seen and Heard on a Week End Trip Fifty-four years ago Lewis T. Peck came to Grand Rapids, I think from some town in Ohio. He was looking for a job as book-keeper. I had just come from the office of Wm. A. Ber- key & Koskal, where the head of the house told me he was looking for a book-keeper. I took him over to the factory, which was then on the corner of Lyon and Campau streets. Mr, Ber- key evidently liked the looks of the young man, because ten minutes later he was installed as book-keeper. He has been with the house ever since and at 76 years of age looks as though he could be depended on to remain at least twenty-four years longer. His title is now secretary and treasurer, but if there is anything going on in the factory or office that he does not know about I miss my guess. If I were to designate his position in the organization I would describe him as Old Reliable. Mr. Peck told me that the Wm. A. Berkey Furniture Co. has used only mahogany in the production of furni- ture for the past ten years. They have never had a stick of Southern gum in their factory. For some years they made a few pieces of furniture from walnut, but discarded that wood alto- gether ten or a dozen years ago. Recalling that the early furniture manufacturers of Grand Rapids, espe- cially William Widdicomb and William A. Berkey, refused to use anything but Peter Cooper glue, I asked how the matter stood to-day. ‘We have never discontinued the use of that brand in our factory,” was the reply. “Many other manufacturers use Cooper glue in the joints, but a cheaper vege- table glue on inside work, which soon weakens and comes apart. As long as I live nothing but Cooper glue will ever find a place in our factory.” Mr. Peck is really the Nestor of fur- niture manufacturers in Grand Rapids, because no one except him who was identified with the industry in an im- portant position fifty-four years ago is now alive. He is quiet in appearance, pleasantly approachable to all who come in contact with him and makes friends who continue to maintain friendly relations with him as long as they live. He resides in a $40,000 home in East Grand Rapids, but no one who does not know him would suspect that he has been the guiding hand of one of our best factories for approximately fifty years. He has no “airs” and has never cultivated a high hat, I believe Mr. Peck is the only man in Michigan who has remained with one establishment fifty-four years, If any- one can prove to me that he _ has equaled or exceeded Mr. Peck’s record in this respect I shall be glad to hear from him. William A. Berkey, the founder of the Wm. A. Berkey Furniture Co., was one of the pioneers of the furniture in- dustry of Grand Rapids. He was one of the original founders of the Ber- key & Gay Furniture Co. He subse- quently left that organization and started the Phoenix Furniture Co. His associates in that undertaking were millionaires of Boston, who forced him out of the management of the Phoenix because of his radical views on the sub- ject of finance. He was an advocate of free silver and greenbackism. He pub- lished a book on the latter topic which bore his name as author. On his re- tirement from the Phoenix he engaged in business on his own account and built up a large business which his as- sociates and successors have carefully conserved and increased. The com- pany has never made anything flashy or radical in either design or execution, Its products have preserved the best traditions of the furniture art. They have been well made and moderately priced. The workmanship has been excellent. The materials have been the best that could be obtained. The treat- ment of customers has been such as to commend respect and admiration. I think the company has never failed to pay a good annual dividend during the half century it has been in existence. Harper’s Magazine has never been accused of sensationalism, but the Jan- uary issue has an article by John T. Flynn, entitled The Betrayal of Cleve- land, which contains disclosures of a most reprehensible character. The arti- cle contains a complete exposure of the manner in which the Van Sweringen brothers obtained control of the Nickel Plate, Erie, C. & O., Pere Marquette, Missouri Pacific and Denver & Rio Grande railway properties without in- vesting a penny of their own money. Their method of operation is thus de- scribed by Mr. Flynn: “The Nickel Plate line belonged to the New York Central Railroad. But at the moment Fate decreed, through the agency of the Interstate Commerce Commission, that the New York Cen- tral should divest itself of the stock of the Nickel Plate. The Central had to sell. Why should not the Van Swing- erens buy the road? And that is what they did. ‘The means they devised for doing this were to be the pattern for all they did later. This operation introduced them to two powerful weapons which they were to use with compelling effect. One of these was the holding com- pany. The other was the use of other people’s money in banks. It is the perfection and abuses of these two im- plements which hac brought capitalis- tic America to the verge of despair. “The Van Swingerens bought the Nickel Plate for $8,500,000 on the in- stallment plan. They were to pay $2,- 000,000 down and $650,000 a year. But they didn’t have $2,000,000. How was the transaction to be managed? “First, they organized a_ holding company—the Nickel Plate Securities Corporation. The agreement to buy the Nickel Plate stock was made by that company. For the initial payment the Van Sweringens negotiated a lean of $2,000,000 from the Guardian Trust and Savings Bank and put up the agreement as collateral. “The Nickel Plate Securities Cor- poration then issued $2,075,000 of pre- ferred stock and $12,500,000 of common stock. The Van Sweringens sold $1,- 575,000 of this preferred stock to vari- our persons for cash. To these pur- chasers they gave an equal amount of common stock—$1,575,000 of it. They subscribed to $500,000 of the preferred themselves and got $500,000 of com- mon. When this was done the Nickel Plate Securities Corporation had_ its $2,075,000 cash with which to take up the bank loan. The Van Sweringen associates owned $1,575,000 of pre- ferred and the same amount of com- mon, The Van Sweringens themselves owned $500,000 of preferred and the same amount of common. They owned an additional $10,000,000 of common for which they had paid nothing. But where did they get the $500,000? They borrowed that from the Guardian Trust Company also and put up the new stock as security. Thus they got pos- session and control of their first rail- road—the Nickel Plate—without draw- ing a single dollar from their own funds, They secured not only the rail- road but the terminal site for their trolley line and, as it turned out, a good many other things besides.” This method, with slight variations, was pursued in the case of all addi- tions to the properties acquired by the exploiters. In order to do so they wrecked the banks and trust companies who poured out the people’s money to enable the sharks to accomplish their nefarious purposes. When the crash came in October, 1929, the banks had to turn to the R. F. C. for assistance. The Guardian Trust Co. got $12,000,000 from the Government. The Union Trust Co. got $14,000,000. Later these financial institutions had to suspend. They are closed now. They have in- flicted a dreadful blow upon that great city. Millions in savings have been lost. More savings are gone which were put into worthless securities and equally worthless real estate bonds which these banks and their allies made possible. Owosso, Feb. 9—In your Feb. 7 is- sue appeared on page 4 a notice regard- ing the Independent Stove Co. Your information was apparently not very complete and I thought you might like to know exactly what the circum- stances were. On Dec. 15, 1933, the name of the Independent Stove Co., a Michigan corporation organized May 19, 1906, was changed to the Renown Stove Co. At the same time the capital structure was revamped and $184,000 of new pre- ferred stock was sold. Old preferred stock of a par value of $10 was ex- changed for Class A common stock of a par value of $1 and old common stock of a par value of $10 was exchanged for new Class B common stock of a par value of $1. Inasmuch as the filing of the name Renown Stove Co. to supersede the Independent Stove Co. left the name Independent Stove Co. open for any- one’s use, the officers of the new Re- nown Stove Co, decided to incorporate a new company to be known as the In- dependent Stove Co. in order to have on file at Lansing their right to the name of the Independent Stove Co. This latter company was organized with a capital of only $1,000, which is th minimum allowable under Michigan statutes. We are giving you all this informa- tion because we believe that many re- tailers throughout Michigan are inter- ested in the Renown Stove Co. This is particularly true in the case of hard- ware dealers, as we have been in busi- ness since 1906 and number among our best customers many hardware dealers in this state. We have always under- stood that you and your Michigan Tradesman reached these many retail- ers in Michigan, as well as, if not bet- ter than, any other trade publication and are hence anxious to have you carry this story in its true style. B. A. Nagelvoort, Sec’y & Treas. Renown Stove Co, No poem I have printed on the front cover has been the target of so much criticism as the one referred to in the following jetter from Mr. Chas. M. Heald, of South Pasadena, Calif.: “*“What can an old man do but die?’ Hood surely ‘had a case on’ when he wrote the above. There is so much an old man can do that the average young man can not that he should be grateful to the Almighty Father for allowing him to remain on earth. “W hat is an old man? ““A man is only as old as he feels. “If a man has a young heart, good lungs and strong active legs and uses them as a sensible Christian should, he is not old. Although he may have passed his eightieth milestone in life’s journey, he is still going strong and carrying happiness to those along his way.” No one who has sent me a letter of protest has worded his comment more pointedly than Mr. Heald does. By the way, I frequently undertake to measure the accomplishments of Mr. Heald and always reach the con- clusion that he is one of the half dozen men who have made their lives glori- ous by never indulging in an idle mo- ment. When I think of the work he has done and the service he has ren- dered the transportation interests of the country I am simply appalled. The policy of the Department of Agriculture in protecting consumers of food products has been immeasurably strengthened by a recent court decision in the United States District Court for Eastern Michigan, signed by Judges Simons, Tuttle and Moinet, relative to the Department’s attitude in prevent- ing the substitution of synthetic, cheap- er and inferior products for natural products. The excellent qualities of pure vanilla as a flavoring substance have long been established in the minds of the public and call for no explana- tion, but when manufacturers, with the purpose in mind of substituting cheap- er or inferior substances in the form of synthetic vanillin, which has not been known, in flaforing materials, the De- partment of Agriculture took prompt steps to put a stop to the practice. Manufacturers objected and instituted proceedings against the Commissioner of Agriculture, Samuel T. Metzger, to enjoin him from carrying out the plain mandate of the Michigan Legislature. In deciding the case the court said: “We see no merit to the contention that the regulation violates the due process and equal clauses of the con- stitution of the United States. The dis- crimination here is not between the manufacturers of the same. class but between two products, one answering a certain standard incorpo- (Continued on page 23) 10 FINANCIAL KEEPS WOLF FROM DOOR Money Grows on Trees in the South Seas. “D’you think grows on trees?” This favorite retort of Ameri- can husbands will never be effective with wives in the Maldive Islands. For them “Yes” is the obvious comeback. Down in this little-known South Sea haven for the weary, money does grow on trees. They haven’t dollar bills for leaves, but they bear something just as good—coconuts. And coconuts are money in the Maldive Isles. Laborers are paid with them and debts are con. tracted and fulfilled with them. Coco- nuts are the original commodity dol- lar. The thrifty Maldive Island matron tries to stretch her coconut money, in- stead of pinching her pennies, as we do in the land of the unedible dollar. But aside from passing as money, there are scores of other believe-it-or- nots about coconuts which make them as intriguing and romantic as a hunt for pirate treasure. money South Sea Island notives take it easy —and let the coconut tree do the worrying for them about the essentials of life. It is literally true that if these islanders had nothing but the coconut tree to supply their wants, they could pass their days in contentment. Requiring little cultivation. the coco- nut palm would be worth its salt if it supplied food alone. But there are eighty-three other different needs which this tree fulfills. Besides giving delicious and nutritious food and drink, the nuts, shells, leaves, fiber and wood furnish the means of satisfying almost every imaginable primitive want. The coconut tree supplies the natives with firewood and building material, cook- ing and eating utensils; provides his fishing net, woven froc coconut fiber, and his canoe; gives him oil for his coconut shell lamp and jaggery or co- conut sugar to sweeten his food. Even in America, in addition to the scores of coconut deserts which are familiar standbys, the versatile tree supplies us with coconut fiber doormats bidding us “Welcome,” palm leaf fans, salt water soap, stock food, chaircoal and a host of other products. So important is the coconut in the South Seas that when missionaries went to Christianize the natives, they found it necessary to change “our daily bread” in the Lord’s Prayer to, “our daily coconut,” in order to make it un- derstandable to their converts. Harvest time means nothing to co- conut trees or to the fortunate folks who depend upon them for food, cloth- ing and shelter. The tree bears ripe coconuts continuously and has fruit in all stages of development, from blos- soms to ripened nuts, simultaneously. Ask any farmer who has hustled six- teen hours a day to get his crops har- vested in time whether this means any- thing. Many of the lazier natives don’t even go to the trouble of picking the nuts. They just wait for them to fall to the ground when they ripen; others train ONT LO LOTTI AOE AONE mn eet ttn celtienenthacertttetttntnantitintiatntt retin rma MICHIGAN TRADESMAN monkeys to climb the trees and bring them breakfast, lunch and supper. Willowy, graceful, fern-like and ro- mantic, coconut palms are nevertheless huge trees. They grow 70 to 85 feet high, and their roots sometimes attain a depth of fifty feet. A coconut tree begins to bear when it is five, six or seven years old, and continues for about 70 years, The average produc- tion is forty coconuts a year, although some trees yield as many as 200. Forty coconuts will make about thirteen pounds of the coconut we know—the curling, shredded kind that tempts youngsters’ fingers when mother is baking. In Malabar a father plants five coco. nut palms when a son is born—enough to keep the boy in spending money until he has to begin planting trees for his own sons. In Ceylon, the natives calculate their wealth in coconut trees. Twenty trees in full bearing are con- sidered ample to support a family man in comfort, providing his wife doesn’t try to keep up with the Joneses. They provide a dower for his daughter, a pension for his own old age and a ready form of life insurance for his widow. Ingenious natives have devised a method of emptying the meat from the coconut without breaking the shell. They punch out the eyes—the two small soft spots on the end of the nut— and place the coconut in shallow water where a_ species of tiny shrimps abounds. Hungry shrimps swim through the holes, eat the meat, swim away and leave a perfect bottle for the local John Barleycorns, Even more inventive is the robber crab of the Polynesian Islands. He climbs the towering trunk of the palm tree, picks a coconut, hammers the eve with his heavy claws until he makes a large enough opening to insert his smaller claw and extracts the pulp. Coconuts are one of the oldest foods known to man. They are mentioned in the medical literature of India in 1400 B.C., and there are references to them in Sanskrit writing laboriously carved in stone 3,000 years ago. In those days coconuts were not only prized as a great delicacy, but the oil was used as medicine. And in many parts o the world the coconut still has varied re- ligious significances. Not only is the coconut an easy crop to harvest, but it is in many cases self- planting. That is why nobody knows certainly where the coconut originated. Growing at the ocean’ edge, the trees often drop ripened nuts into the water. The heavy husk is waterproof and very buoyant, so the nuts may float for months, drifting with the wind and cur- rents until they are washed ashore. Action of the waves soon causes the triangular shaped nuts to burrow into the sand. Niothing could be finer for a coconut tree which thrives on sand and salt water. Coconuts were known in America in colonial times; in fact, purchases of them are recorded in the account books of George Washington. But until 1896 they were enjoyed largely by people in seaport communities. Then a Phila- delphia flour miller, Franklin Baker, was forced to accept a boatload of co- conuts from Cuba in payment for a shipment of flour. He developed new methods of opening, processing and packing the nuts so that coconut could be distributed anywhere. To-day co- conut cake is the second most popular cake in the country and only apple pie exceeds coconut custard pie in pop- ularity. Although nobody where the coconut originated, it is now scattered throughout the tropics and to-day is the world’s most important knows exactly food fruit, supporting millions of na- tives. More than ten billion coconuts are produced every year or more than three hundred per second. If they were laid end to end, (which would look very silly) they would encircle the equator ninety times, or they would make enough coconut pies to keep all the husbands in the world happy until their golden wedding day. The coconut did not get its name in the East, where the fruit was first men- tioned in literature. From the 6th. to the 16th century it was known as the India nut. Then the face-like appear- ance of the eyes on the nuts led the Portugese and Spanish, who encoun- tered them in the East, to use the term “coco” nuts, after their word “coco” —meaning grin, or grinning face. To the average American, the feath- ery fronds of a palm tree swaying in th tropical breeze bring thoughts only of movie sets, coconut frostings or travel catalogues. But for millions and millions of people in far away lands co- conuts are a matter of life or death, the central feature of their existence, giving point even to-day to the ancient proverb: “He who plants a coconut tree, plants vessels and clothing, food and drink, a habitation for himself and a heritage for his children.” Scott Irwin. ——_2+-__ Produce Trade Pays Big Price For U. S. Help A summary of the produce market during 1933 discloses among other things the fact that the butter industry has paid a comparatively big price for its education on government subsidy. Federal support was a good thing for a time and. it served its purpose well, so much so that even some conservatives were forced to admit for a time that the solution for butter market correc. tion was found in federal aid. Forgetting the government for the moment, the year 1933 in the butter trade followed through the weakness manifested at the close of the previous year. Prices wavered within compara- tively lower ranges, and well up to the bank holiday period the market ap- peared destined to fal away. However, the result of the bank holiday created a confidence which was not denied dur- ing the best part of the ensuing period and prices went merrily upward. Butter futures enjoyed prosperity. Outsiders were attracted later in the summer by inflation gossip and the Move gto turn money into commodities because of anticipated general inflation finally brought about a butter price above 27 cents. The market hesitated for a time, weakened perceptibly by the close of summer, and at the begin- February 14, 1934 ning of the fall season appeared to be in the dumps. At that time the government became active. A federal corporation was cre- ated under the name Dairy Marketing Corporation. Its activities were suppos- edly for the purpose of maintaining a price on butter which would, in turn, result in a comparatively satisfactory price on raw matrials to the ultimate benefit of the farmer. Millions and millions of pounds of butter were ab- sorbed by the government. The pro- gram, however, apparently called for a fixed supply, and the government fin- ally realizing that artificial means of restoration were contrary to the scheme of market Stability withdrew their support with the result that con- ditions were considerably worse than when the stability movement started. With the market in the hands of dealers who use supply and demand features as the one and only basis for trade and price movement, the situa- tion cleared to some extent toward the Ask for our Bulletin on the AGRICULTURAL INDUSTRY We believe the facts are especially worth examina. tion at this time. Copies are available without charge on request. ROGER VERSEPUT & CO. Investment Bankers—Brokers 813-816 MICHIGAN TRUST BLDG. Phone 8-1217 ae eile CALLUS ... American Cyanamid Co, Phillips Petroleum Jewel Tea Company White Rock Springs Co. Local Stocks — Trust Shares Bonds i J. H. Petter & Co. INVESTMENT SECURITIES Grand Rapids, Mich. Mich. Trust Bldg. Phone 9-4417 3 West Michigan's oldest and largest bank solicits your account on the basis of sound poli- cies and many helpful Services . . , OLD KENT BANK 2 Downtown Offices 12 Community Offices piecabrnaanttnn Tea ne NR ERIE I ARENDT ERSTE SIS GN EEE February 14, 1934 close of the year. While excessive vis- ible stocks were apparent in all parts of the country, the majority of dealers nevertheless operated in a manner which suggested belief in a corrected situation well into the ensuing year. The dismal failure in the market on eggs at the close of 1932 was carried into 1933 with a final clearance of held- over eggs at the lowest prices in the history of the trade. This served to create a conservative trend at the start of the storing season and for a time a goodly supply was stored at attractive and equitable figures. The long arm of inflation, however, was also asserted in the egg trade. Dealers became infused with a spirit of new enterprise and, encouraged to some extent by a world of outside buy- ing presumably in line with the move at that time to turn money into com- modities, the market went sharply higher. The peak of 23 cents, however, brought old timers to their senses and a subsequent move to hedge holdings checked the bulge and ushered in weak- ness which was not arrested at any time during the closing weeks of the year. However, a general average for the entire year discloses pleasing returns to the majority of actual handlers. The fact that storing prices were much un der the high levels of the year, together with general hedging at the peak, as- sured many storers profit for the sea- son. A few of the larger nation-wide distributors who held intact during the period of inflated values suffered mar- ket reverses later in the year, but the balance as a whole indicated that the egg trade would continue in its large field and active state during 1934. Other kinds of produce varied from season to season. General activity was an absent feature because of a lack of speculative activities, but price range as a result was narrow comparatively and little difference was found in open- ing and closing levels. Nimeteen' hundred and_ thirty-three long will ‘tbe remembered. ‘Govern- ment buying in an effort to stabilize conditions, the sad failure of the noble experiment and the proved fact that dealers are fully capable of handling their market ills, bids well to a saner and more sound market basis during the New Year. Joseph M. Cohen, Produce Editor Chicago Journal of Commerce. >.> Foresee February Gains While the curtailment of CWA ac- tivities is regarded as a potential blow to increased sales volume, store execu- tives have high hopes for another heavy gain in sales this month, follow- ing the sharp gains in January. Re- ports of the leading stores are expected to show January results better by from 15 to 40 per cent. as compared with a year ago. The view was expressed that CWA curtailment will very likely have its chief effect on sales toward the end of the Spring and may be offset by fur- ther improvement in general business. —_2.->___ It takes more than living on the right side of the railroad to make us the right kind of people. ——_o-- What we regard as being as good as done, seldom gets done. MICHIGAN THE RAILROADS AND THE BUS How They Look To a P. M. Employe W. A. Martin, local agent for the Pere Marquette at Petoskey, recently read the following paper before the Rotary Club of Petoskey: This is one of the hardest problems facing this country to-day to put all forms of transportation for hire under reasonable and the same regulations. Transportation of freight and pas- sengers in the U. S. is getting into a terrible messed-up condition as a re- sult of unnecessary overlapping of de- vices, each of which has a legitimate place if some sane and sensible plan were developed to specify its field and prescribe its limitations. Since the coming of air navigation and the advent of road hog trucks of almost box car size, there have been those who expressed a belief that rail- roads are outliving their usefulness and will shortly pass out, as did the stage coach and canal boat. There is no convincing evidence that such is to be the outcome in this or the next several generations. The present nuisance of truck domi- nation of highways intended for quite another purpose is something that will have to be dealt with intelligently but firmly in the very near future, as it is reaching a point that cannot long be tolerated and is a constantly growing menace to life and property. Within reasonable bounds the small sized trucks perform a useful service in quick distribution of merchandise and freight in short hauls, but it has never been the public intent that mon- ster trucks, and tractors hauling trail- ers of box car size, as long as the aver- age freight train, should monopolize and destroy the roads, built for pleas- ure automobiles and the ordinary farm- ers’ and business men’s trucks. Federal and state governments have spent more money to improve and de- velop highways during the last twenty- five years than the total cost of the steam railroads of this country, includ- ing all equipment and facilities pur- chased, covering more than one hun- dred years. Motor truck and motor buses should stop trying to do the things that the raliroads are equipped to do and can do better and cheaper. The cost to the taxpayer is too great. The railroads believe that the size and weight of commercial motor ve- hicles should be reduced to reasonable limits and that they should pay their full share of the highway expense and all additional highway expenditures which are necessary only because of their operation Unless highway trans- portation can be self-sustaining and pay its full way without expense to the taxpayers, then it cannot be justified. There are two million people in this country who depend on the railroads for their livelihood. These employes and their families comprise eight mil- lion of our population, all of these employes are tax payers many of them own their own homes, practically all of them own automobiles. During the eight year period from 1923 to 1930 inclusive the Federal Gov- ernment, states and municipalities spent a total of nearly 19 billion dollars TRADESMAN for the construction and maintenance of highways of all classes and city streets. Of this amount only 4 billion dollars was received from gasoline taxes and motor vehicle fees, The bal- ance, nearly 15 billion dollars, had to be secured from sale of bonds and from general taxes, principally real estate taxes. Just imagine what would happen if conditions were reversed and some one recommended that the taxes and ex- pense of motor vehicles should be in- creased to improve the facilities of the railroads, so that heavier locomotives and longer trains could be operated. Everyone knows that it has been necessary to build wider highways and highways of heavier construction that would not be required if the use of the highways could be confined to private passenger automobiles and the small trucks of the same size and weight Motor fees and gasoline taxes have paid less than 25 per cent. of the cost of the present highway construction, that make possible their present use. It has cost the tax payers of this country an average of almost two billion dol- lars each year, to provide highways for the accommodation of motor vehicles. The steam railroads are the most important transportation agency so far developed in this, or any other country, and you cannot get along without them, but if we are to have railroads we ought to have good rail- roads, so equipped as to provide ample facilities at all times for moving promptly and satisfactorily the com- merce of the country. No other indus- trial undertaking in this country has been regulated by the government to anything approaching the same extent as the railroads. You business men are now getting a little touch of it—do you think your business can stand up under it for the next twenty-five years, as the railroads have had to for the past twenty-five vears or more? The railroads have had an overdose of governmental regulation; it has given them a headache. In addition, to this, their hands are tied, so they can- not cut a rate to meet unfair motor competition, without filing a tariff ef- fective after thirty days, with the inter- state commerce commission. At the end of thirty days the traffic has all been moved by unregulated motor transpor- tation or the commission has rejected the tariff, because the same reduction for the same number of miles has not been made between every station in the U.S. A. For the past forty years many “cringing politicians vile’ have been elected to the high offices of this Na- tion on their “ballyhoo” of down with the railroads. The people are waking up to the fact that if the railroads go down, the banks, insurance companies, the great industries and the Nation are going with them, Talk about Gov- ernment control. Get a taxpayers strike for four or five years on all real estate and you have nothing to control ex- cept anarchy. Three billion 300 million dollars to be spent for public works — taxpayers’ money. What is going to take the place of this enormous expenditure when exhausted? At present we do not need extra public buildings, extra 11 roads or extra improvements on rivers or harbors to subsidize extra means of transportation and further tax the rail- roads to provide parallel highways to take their own away from them. If we have a survival of the present civilization it will be necessary to untie legitimate business a lot of the governmental red tape now inflicted on the railroads and include all kinds of transportation carrying freight, passengers, mail and express, for revenue, under the same kind of regulations, which should be fair and reasonable to all. I predict a return of sanity, a let-up on excessive political regulations which will make it possible for the rail- roads, trucks, busses, airplanes, autos, boats, and all common means of trans- portation to work harmoniously and successfully together for the common good of all, so we can keep this a free country of individual citizens, each with his own backbone and the original in- itiative supposed to be born in each separate individual, and not be forced to move like a flock of sheep in a bunch It was about 200 years ago in Bos- ton harbor that some Irish protested against a small tax on a cargo of tea that the British inflicted on them, and they threw it overboard. That’s why we have had a free country for the past 200 years. This tax was just one six- hundredth part of the taxes inflicted on the American people to-day. Is it not possible we are going to have to lift the embargo and let in a few to again throw some tea overboard? France had a tourist trade in 1929 of three million. They spent over 50 mil- lion dollars each season; this dropped to 300 thousand in 1932. The slogan this year is “See America First.” Our wealthy tourists resent the failure of France and other countries of the old world to meet their war payments while they hoard a large part of the world’s gold. These tourists de not have have to go to foreign countries now to spend their vacations. ——_>2~____ Electrocution for Pests An interesting method for coping with the problem of insect larvae in grain has been making progress. This method uses high voltage electricity. Grain happens to be a voor conductor of electricity, but both the body and the egg of a weevil are good conduc- tors. The result is that current passing through the grain destroys the weevil’s eggs with their own heat without dam- age to the grain. One claim made by those skeptical of the new process was that it would cook the grain. To find out the truth, sponsors made a number of tests. What they learned as a result was that the electric treatment apparently improves instead of harming the grain. In one case, treated grain that was afterwards planted reached a height of three inch- es while untreated grain had grown two inches during the same time. ——_>-> > There’s not much sense in reporting for work physically if we are some- where else mentally. —__+->___ It would be a fine old world if we all made ourselves do what we think others should do. 12 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President—Paul Schmidt, Lansing. First Vice-President — Theodore J. Bathke, Petoskey. Second Vice-President—Rudolf Eckert, Flint. secretary — Elton W. Viets, Lansing. Treasurer—O. H. Bailey, Sr., Lansing. Directors—Holger Jorgenson, Muske- gon; L. V. Eberhard, Grand Rapids; A. A. Boyce. Bay City; Vincent A. Miklas, Man- istee; Ward Newman, Pontiac. London Grocer’s Gazette Reflects Grown-Up Trade I have long been familiar with the Grocers Gazette of London, yet as it comes every week, I never cease to feel amazement at its scope, and the remarkably high plane on which it is got up and edited. No grocery paper on this continent approaches it in size and extent; and, though we improve editorially every year, we are as yet far behind the thoroughness and com- prehensiveness found weekly in the London publication, Pages are 7% by 12, good quality, excellent typography. We might say, if you please, that “display” lags be- hind ours; but that depends on the point of view. As a serious reader, seeking the meat in every business article, the makeup of this and other London grocery papers strikes me as above criticism. The issue of Dec. 23 being too near Christmas to command close reader in- terest was down to “only” 63 pages, but the December 16 number was about representative in size—95 pages. If I could illustrate a page or two, you would see that such a paper could not exist without having wide circulation among men so serious about their busi- ness that they read and study it atten- tively. One clear indication of the character of English grocers is the kind of ad- vertising inserted to appeal to them. We know, of course, that tea is a big item in Britain; but, aside from this, here is an advertisement that brings out my point. I transcribe its contents without indicating its display: “The End that Didn’t Come. The end of the private grocer has been prophesied often, like the end of the world. But many people in the trade now share that brighter view expressed by a correspondent in the Grocer last week, who admitted that he had changed his mind about the end of the small man. ‘I was a pessimist several years ago,’ runs his letter, ‘with the growth of limited companies and their amalgamations it seemed that the pass- ing of the small sole trader was inev- itable. I must admit that I have be- come a little more optimistic about the sole trader to-day.’ “Like Diogenes, the scholar of an- cient Greece, who was once asked to comment upon a theory purporting to prove that he couldn‘t walk, and whose comment was to get up and walk, the private grocer has disproved the elim- ination theory by not being eliminated. “The fear that private grocers would eventually disappear was founded upon a double mistake, which events are steadily exposing. There was under- valuation of the public’s liking for the personal touch and over-valuation the trade’s readiness to sit down and weep. “The trade didn’t weep. It acted. Grocers combined. Wholesalers got MICHIGAN TRADESMAN Pai down to costs. In some directions, ad- vertising played a part. And in the tea trade, where the force of competition is felt with special severity, our cash- trading method is helping thousands of grocers to sell own-name teas competi- tively and profitably against powerful combines of retail shops.” Then follow marks and quotations on twenty-six blends carried regularly in stock by this advertiser, all bulk goods; cost being in 100 and in 60 pound chests, with %4d added for 40 pounders. Prices range from one shil- ling and a penny to 2 shillings eight pence, say from 26c to 64c per pound on normal exchange basis. Nothing extravagant about such prices, but am- ple range out of which a grocer can select what he wants and thereafter feel assured of uniformity in what he offers his trade. What he will thereaf- ter sell will have been selected by him- self on his own judgment. It can be modified according to experience. And his own name can be attached to his teas with full protection. That is tea; and I say we know tea is a bigger item with the English than with us. But this entire paper shows how the British grocer goes down to fundamentals in all his lines. Here is part of the review on sugar: “London, Friday evening: Refined sugar has been in fair request this week at unchanged rates. The trade gen- erally are now awaiting fresh incentive before purchasing further serious ton- nage. The prices of Tate’s pieces have been reduced by 9d the cwt. There has also been an adjustment of British re- fined and the inland granulated for forward deliveries, January being now offered on the same basis as current rates. February is 114d per cwt. and March delivery 3d per cwt. premium”; and that’s half the general comment, followed by details on terminal mar- ket, British refined, foreign refined, raw cane. Then there is a review of the Liverpool, Cardiff and Hull sugar mar- kets. Similarly exhaustive reviews cover green fruits, canned goods, cheese, but- ter, eggs, bacon; and these contain a veritable world picture in each case. It should also be added that many others advertise as carefully to grocers as the tea importer whose advertise- ment I have copied, Editorials occupy two full pages of close printing; trade news, including what Parliament has done or neglected to do, with correspondence and notes on grocers’ associations, occupies an- other thirty-odd pages, all set solidly for serious readers to digest. No effort is made to “lighten up” these pages. To the British grocer his business is so important that he needs no embellish- ments in his tools. He digs into this weekly mine of information to get a true line on facts as they relate to his calling. 3ritish trade papers do not lay spe- cial stress on news which may please their readers, for the British grocer is weak on wishful thinking. It were bet- ter for us if we had similar character- istics. There is no lack of optimism, no shortness of vision, no paucity of imag- ination among those merchants. But their optimism is based on reasoned conclusions, vision is founded on actu- alities, imagination takes its rise from solid facts. It remains to say a word about the Grocers’ Gazette Diary & Year Book, a copy of which is before me. Pages are same size as the Gazette. It is cloth bound with boards. It has 112 pages of printed information of the most fun- damental, basic character. Its middle contains 104 pages ruled six days per week as a diary with a full blank page opposite each ruled page for notes, memos, comments or what have you. The information in this is truly an ab- breviated cyclopedia. A few headings are: Importers’ rates and charges on tea in London; Condi- tions of sale for landed sugar. On tea we have taring, bulking and taring, re- showing; details of damages for inspec- tion, unpiling, laying down, lidding, papering, coopering, recasing and re- piling. On sugar occur items under general condition, weight in London, certificates of weights and condition, factory and delivery weights ex country sugars, sales for forward delivery of colonial and foreign sugars, vendors’ lien, etc., for a full page of close type. Expressions such as “ullage” occur, some of which, despite my own long contact with groceries on both sides the Atlantic, I had to look up in my dictionary; and all this for retail gro- cers! Well, that will come to us in time, too—when our trade is better shaken down and solidified. Paul Findlay. —__2+-—___ The fact of having had it in mind to do it for a long time, is in itself an indictment. February 14, 1934 Short Crop of Sweet Corn The forecast is that the sweet corn crop in many sections next Summer will be much behind schedule. The rea- son: Spread of a wilt, caused by a bacterial infection, has destroyed a large portion of the earliest varieties. The threat on early season consump- tion of corn on the cob may be offset by a new variety of wilt resistant sweet corn developed by Glenn Smith, of the Office of Cereal Investigation, Department of Agriculture. It ripens a few days later than previous earliest varieties. Further spread of the wilt may prove disastrous to the production of the early varieties of sweet corn in several sections, where they formerly have been grown for the early market. Thus far Government bacteriologists have developed no direct means of combat- ing the bacteria and the only remedy suggested is the planting of a slower ripening variety. ee When we guess wrong the mistake is in guessing, not in the guess. GOAT’S MILK FRESH AND POWDERED Used largely by physicians and hospitals for use in stomach dis- orders, nutritional and anemic cases, Goat’s Milk is not a medi- cine, but a pure, natural, whole- some food, excellent for the health, Produced by the HELM GOAT MILK PRODUCTS GRASS LAKE, MICHIGAN BISCUITS MAY BE BOUGHT WITH CONFIDENCE AND SOLD WITH PRIDE February 14, 1934 MEAT DEALER Why Single Code Is Not Workable During the past week I have called on the managers and owners of twenty- seven straight meat markets in Central Illinois and learned that the majority are dissatisfied with the meat trade be- ing included in the NRA grocery code. Are you satisfied? True, these twenty-seven markets represent only a dot of percentage of the total number markets in this coun- try but, reports from every section of the United States verify their state- ments of dissatisfaction. These trades- men want to be a part of a concerted expression from the meat trade de- manding a separation from the grocery code. What about you? Quoting from the National Recov- ery Administration Labor Provisions for the Retail Food and Grocery Trade, Article I (one) states: “Any division of the retail food and grocery trade which has not participated in the for- mation or establishment of this code may make application to the Adminis- trator to operate under a separate Code of Labor Provisions. The Administra- tor shall determine whether such divi- sion of the retail food and grocery trade shall operate under this code or under a separate code and may, if jus- tice requires, stay the application of this code to such division pending his de- cision or pending the decision by the President of the United States of a code of Labor Provisions for such divi- sion.” The way is open for the meat trade to obtain a hearing under the provisions of this quoted Article I and be relieved of the grocery code regu- lations by simply filing a request for a stay of application. Do you want that hearing? Any dealer having a straight meat market or doing much volume has al- ready learned how unsatisfactory the grocery code is when applied to his business. Unlike the grocery man, the meat dealer cannot lock up at closing time and forget all about it until open- ing time the next day. Three-fourths of the grocery man’s stock is non-per- ishable and requires no special atten- tion. The meat dealer’s stock is all perishable. It requires attention out of regular business hours. After closing hours there is perhaps more than four hours of work at trim- ming, cutting, cleaning to have the meat ready for ice-box show cases at 8 o’clock the next morning. The dealer with a large volume of business can- not have a full line of meats ready each morning unless they are prepared the night before. The code ruling is that in stores with less than twenty employ- es, but one out of five regardless if they are owners or proprietors, may work an unlimited number of hours. This means that in a store with two partners as owners and three employ- es, but one of the owners may work unlimited hours. There is nothing to prevent them from alternating weeks, however. But, for the individual own- er this means that he will have to do all the work necessary to maintain his business after closing time alone and every week. True enough, the code MICHIGAN provides for executives, meaning an. employe responsible for the manage- ment of a business or a_ subdivision thereof; and maintenance employe, meaning an employe essential to the upkeep or preservation of the prem- ises and property; but, in no case can an executive work in excess of one- half hour above the established daily store-operating hours and if all restric- tions upon working hours are removed for the maintenance employe he cannot receive less than $25 per week. Now, for the individual owner em- ploying ten workers and doing a large volume of business, only two persons and the owner may work in excess of the maximum periods of labor. He can hire a maintenance employe for clean- ing the shop, ice boxes, meat blocks, etc., but he would have to hire another to help with preparing the meat for sale. For the individual straight meat market owner employing less than twenty workers and doing a good vol- ume of business, his payroll would be prohibitive under the present grocery code. Despite the fact that the two trades are frequently co-existent, the require- ments of each are so alien a single code cannot be satisfactory. The grocer’s stock comes ready for sale; the meat markets’ stock comes “in the raw” and all the work of cutting, trimming and preparing for sale to the customer is on the dealer. Upon interviewing a certain man who has the meat concessions in a large group of chain store groceries in Cen- tral Illinois, I found that he was pleased with the code as it is and was most anxious that no hearing be ob- This man and others like him have forty and more different departments in as many chain stores and are employing only one or two men in each. At his own plant and meat market he has seven to ten workers behind the coun- ters selling the customers and in the plant are five and occasionally a few more men working on the meat, pre- paring it for the forty-odd markets and main store. Under the code regula- tions he can allow one worker for every eight to work overtime, Also, he can exempt one worker in each depart- ment from the maximum hours of la- bor. It means, he can get all his meat trimming and cutting done within the maximum hours and without increase in his payroll by simply demanding that each of the forty-odd workers do a share in the work as provided by an extra hour in the code. Doubtless, it is money in the pockets of this man and the others like him for the code to remain as it is. But, what about the individual straight meat market owner? The code states that it “shall not be interpreted or applied to promote mo- nopolies or monopolistic practices or to eliminate or oppress small enter- prises or to discriminate against them,” yet, the present labor and wage pro- visions of the food and grocery code cannot but make a general trend to- ward that end for the individual own- er employing less than twenty work- ers. tained or any change be made. This is in no way a reflection upon the NRA officials who drew up the provisions; it simply shows that the wide difference in the requirements of TRADESMAN the two trades justifies a code for each, else monopolistic practices cannot be eliminated. Neither does it show dis- loyalty to the NRA upon the part of the meat dealers to demand their rights in a code of their own. The meat trade is as equally important and extensive as the grocery trade in this country and aside from their relationship as food, there is no similarity in the re- quired methods for putting them into the hands of the consumer. The differ- ence might be likened to two hens, the grocery trade is a laying hen and re- quires no special attention except to feed and gather her egg at the end of the day, but the meat trade is a setting hen requiring food and attention day and night. One set of regulations can- not possibly embrace both. Some egotist has said that the major- ity is never right and in this case I know he is wrong. The majority of meat dealers in this country are dissat- isfied with the present code under which they are expected to work and they are right. The code is essentially a grocery store code. Not a meat market code. So, why not make some protest? You are within your legal rights in doing so; the way is open to obtain a hearing and win a stay of ap- plication of the code; with a little effort a separate code can be obtained. What about it? Do you want that hearing? Why not make it a concerted expres- sion of demand from the whole trade and get it? You can! L. M. Garvin. —__++.+___ Ideas on Cooking Beef for Children Beef, it is agreed, is an excellent food for children because it furnishes vita- It may be fed to even the very young child in the valuable proteins, minerals and mins which they need, form of scraped beef or broth. As soon as he is able to chew, he may have meat in other forms. Meat for young children should be prpeared simply, and all of the rich gravies and sauces should be omitted. Really the only gravy included in the very young child’s diet should be the meat juice itself, and this without a large quantity of fat. —_+-+___ Stream-lined Trains Five stream-lined, self-propelled trains have been ordered by the Ger- man government. They will be used on the German Federal Railway Com- pany lines, which have recently seen a marked decrease in passenger traffic. It is expected that the new trains, which will be ready for service imme- diately, will cut the time of the Berlin- Rome run from 29 to 24 hours, accord- ing to the Department of Commerce 3erlin office. 13 Two By-Products of Research One of the most interesting phases of research is that valuable results fre- quently crop up as almost accidental by-products of an apparently unrelated problem. Several years ago, aluminum trays were popular with cafeteria manage- ments. They are exceedingly light, of course. Problems occurred, however. One of these was that spilled coffee left stains. >y-product number one: a company which was making a laminated phen- olic material for electrical use discov- ered, along about 1929, that its mate- rial could be used to make cafeteria trays that were both light and resis- tant to grease and stains. Many thou- sands of these trays are now in use. By-product number two: the com- pany interested in aluminum trays, stirred perhaps by the invasion of its field, put the coffee stain problem up to its research department. Result, there is now announced a discovery which you never in the world would think of connecting with cafeteria problems unless you knew this history. This discovery is that by electrolytic treatment the surface of aluminum can be made almost mirror like, and that by a second electrolytic process the mirrored surface can then be perma- nently protected by depositing on it millions of microscopic sapphires. (Sapphires, I am surprised to learn, are nothing more nor less than alumi- num oxide.) The greatest value of this new dis- covery is expected to come in the field of illumination. In fact, it “is ex- pected to create radical changes in future illumination practices,” including probably important changes in the de- sign of lighting fixtures. Manufactur- ers of pocket mirrors, table ornaments, household appliances, decorative store fronts, should also expect to find uses for this sapphire surfaced aluminum. —_+--___ A Code for Trees Standards of practice as to cutting and replanting trees were adopted by the Forest Conservation Conference held in Washington, Jan. 29. They will go into effect at once in each of the lumber producing regions, F. A. Sil- cox, Chief of the Forest Service, said Jan. 27. The industry has lone needed a basic set of standards, according to Mr. Silcox. While the general state- ment of requirements sets forth mini- mum standards only, it should go far toward preventing forest devastation, he said, —_+~-~.___ A thing is worth precisely what it can do for you, not what you choose to pay for it—John Ruskin. KEEP SUPPLIED WITH LILY WHITE FLOUR “The flour the best cooks use” VALLEY CITY MILLING COMPANY Portiand — Grand Rapids — Kalamazoo -— Traverse City 14 HARDWARE Michigan Retail Hardware Association. President—Wm. J. Dillon, Detroit. Vice-President — Henry A. Schantz, Grand Rapids. Secretary—Harold W. Bervig, Lansing. Treasurer—William Moore, Detroit. Field Secretary — L. S. Swinehart, Lansing. The Independent Dealer—A Review and a Forecast In the past four years we have wit- nessed the collapse of many canvas- sing and chain store organizations. Over a quarter billion dollars of chain store assets have been placed in the hands of receivers, and outstanding among the many canvassers is one home-demonstrating organization, re- porting sales in several trading districts of over eight million dollars annually —but now out of business. Four years ago I said in part: “The price-cutting type of store selects a thriving community and then begins a program of destruction. Buildings soon become empty. Values and rents depreciate and general business tur- moil follows.” Has this now happened in your community? When I think of this new group of price-cutters and compare them with the 150-year-old in- dependents, I am reminded of the fable of the dog in the manger: he could not eat hay and would not let the ox have any. The “2 times prime cost” method of distribution, which has made bankrupts of many commercial institutions and caused widespread unemployment, as proved by analysis, has not yet reached the peak of destruction. This “2 times prime cost” system has almost made bankrupts of the buying public, too. It may yet do so, if not prevented. Nor- mally there are approximately 25,000,- 000 prime producers in America (the 1928 Government figures quoted the total as 24,675,000) and approximately 50,000,000 noneprime producers. These, added together, give us 75,000,000, which includes the housewife not other- wise engaged. All these derive their liv- ing from national wealth and income. Simple arithmetic, therefore, demon- strates that three times the prime pro- ducing cost is required to return a na- tional income that will support our 4% prime producing and % non-prime pro- ducing population. This the “2 times prime cost” system failed to do. “Trade here and save.” For 13 years that has been the slogan of the profes- sional price cutter—but the more the public saved, the poorer the public got. This is the simplest logic. Every- thing we possess comes from the earth. In 1932 we took five billion dollars’ worth of wheat, cotton, corn, livestock and other agricultural priducts from our farms; two billion dollars’ worth of minerals, fishery and forestry products we took from the earth and sea. We then paid nine billion dollars in factory wgaes to convert this wealth into fin- ished products. The total prime cost, therefore, was $16,000,000,000. Thre times that cost would have given this nation an income of $48,000,- 000,000, But what actually happened? Statistics prove that over 40 per cent of our 1932 basic products were turned into finished merchandise and distrib- uted through the “2 times prime cost” MICHIGAN TRADESMAN system stores. This deprived almost 11 million people of their jobs and their wages. As the practice spread in 1933 to over 50 per cent. of our goods, obvi- ously 25 per cent. more joined the un- employed classification. As reported on December 1, last, almost 11 million had ceased to work at the trades which are a natural part of our economic system. Four million also were working for the CWA. In all, a total of 15,000,000 is affected by the “2 times prime cost” system. In its simplest form, this is what happens: an article costing five cents to produce (prime labor and ma- terial cost), must retail for fifteen cents. The distributing system that brings only ten cents (2 times the prime cost) naturally deprives someone of the third nickel as wages, and makes unemploy- ment. For over 75 years, prior to the start- ing of the “2 times prime cost” system in 1920, independent retailers were the profitable outlets for most of the goods produced from the farms, mines and factories. During this 75-year period, much of America’s wealth was cre- ated. We had almost a “century of progress” with this “3 times prime cost” system under which the inde- pendent dealers operated. Manufacturers who formerly as- sumed most of the responsibility for creating a consumer demand for their own products used to include the cost of this service in the wholesale price of the goods. These manufacturers em- ployed jobbers and retailers as the log- ical and profitable distributing outlet for their products. Beginning with the price decline of 1920, the “2 times prime cost” system store found it possible to buy direct from the manufacturer in small-lot drop-shipments at equal to or less than the jobber’s former carload lot price. The extra expense of handling these small-lot drop-shipments obviously ab- sorbed the funds which the manufac- turer formerly spent for necessary ad- vertising and sales promotion. Business: was also suffering from de- pression selling. Sales had fallen off greatly because the manufacturer had ceased to tell the buying public about their own products, and because the index cost figures of basic commodities were in a continuous decline. It has lasted for 13 years, from 1920 to 1933. The independent retailer had been left to shift for himself, while manu- facturers had withdrawn funds from advertising appropriations to make up losses sustained through quoting cut- prices to syndicates. Now, although cheap goods and former national brands are both displayed on store counters at about the same price by independents and chains alike, con- sumer advertising is conducted almost entirely by syndicates and groups. In- dependent dealers cannot be expected to combat this advertising competition alone. The cost will eat up their al- ready small profits. But advertising is necessary, if you hope to regain the lost confidence of the buying public. There are two fundamental business practices that must be followed, if headway is to be made against the store that operates on the “2 times prime cost” system, and if public con- fidence is to be regained: Either go into the wholesale business and buy goods in carload lots, or buy from the wholesaler who does so. Do not make the mistake of trying to buy direct in LCL lots, and pay 10 per cent. to 25 per cent. more for individual item drop- shipments and extra selling service cost to you. For over 50 years prior to 1920, the wholesale distributing system used its own capital and warehouse space to accumulate over 75 per cent. of the raw material and finished goods pro- duced annually from the farms, mines and factories in America. In terms of wages this wholesale system provided over nine months’ normal pay for all the farm, mine and factory workers in America. This system also had a leveling in- fluence on employment. Commodities originating in the spring and summer months were accumulated by the wholesaler for fall and winter needs and vice-versa. Now, with 40 per cent. of the system eliminated through the “2 times prime cost” method of selling, the habit of buying hand to mouth, in dozen lots, has upset the entire eco- nomic structure of distribution and em- ployment, because it increased the cost of distribution applying to the inde- pendent. When the price decline started in 1920, manufacturers and wholesalers who were caught with large stocks of merchandise at wartime prices were the first to experience liquidating and housecleaning. Wages and salaries did not reflect the liquidating losses. Gross selling profits were maintained at the expense of the wholesalers and manu- facturers. Elaborate central buying sys- tems were established by retailers. The extra cost of maintaining these systems was largely offset by unloading mer- chandise at distress prices direct to retailers at less than factory cost. Even the smallest specialty shop got the hab- it of buying direct from the factory. The inevitable could not be post- poned indefinitely. When the distress stocks dried up, new goods of a cheap- er grade had to be created through mass production methods. No longer could direct buying power offset cut- price selling pressure, and the former spread between wholesale and retail prices diminished sharply through the “2 times prime cost” system. But note this: The wholesaler, with over five times more working capital than the chain store, has been able to protect his inventory at the low index figure, and for the first time in 13 years it is the only source of distribu- tion in America on which the inde- pendent dealer can rely for equalized competitive prices. The other method of regaining lost public confidence is to display and price your goods plainly. A good sales- person knows that the public is now clerk-shy, They have lost confidence in the concealed bargain. This is nat- ural, since, contrary to general belief, the buying public does not know prices except on three or four staples. Take ourselves as proof. We are the public. I ask you now what is the current re- tail price of a cake o Sapolio, a pair of Walk-Over shoes, a Pontiac sedan, a Manhattan shirt, a bushel of potatoes, a pound of Berkshire bacon, or a drink of 3-Star Hennessey? Of course, you February 14, 1934 don’t know; nor does the balance of the public. The foregoing is a rough outline of the alternative ways by which public confidence. is to be restored. The time has come. For 13 years syndicates have been telling the public that chain store prices are low, and the independ- ents’ high. It was true on a declining commodity index, up to several years ago, but is not true to-day. Place yourselves on the consumers’ side of the counter, and, instead of hardware, think about bread—a good example of a staple commodity. Sup- pose a baker offers 1,000 one-pound loaves of the finest bread obtainable. Let him price them at only five cents per loaf, and place them on the coun- ter without a price tag, as some of you do with your nails, bolts and elec- tric toasters. This compels you and me to do all the work of finding the bread; we must then locate a clerk, and then ask the price. Naturally, you and I will not buy from this baker, nor will the buying public, You are in the business to help create National income through the distribution of hardware and house- furnishings. The Nation expects from you a united front in this aggressive advance toward stimulation of buying. Demand from your wholesaler the co- operation by which this purpose will be realized. H. A. Church. —_~--<-.__ Piece Goods Response Excellent The early response to initial retail promotions of Spring piece goods has been exceptionally good. The yardage of both silks and woolens moved over retail counters during the last ten days is far ahead of the quantity sold in the same period a year ago. For some stores this volume will represent a val- uable addition to sales, inasmuch as they had either a minor piece goods trade or none at all in 1933. Prints in silks are taking particularly well, as are tweeds and novel suitings and coat- ings in woolens. Pattern and notion sales have also forged ahead. _-——-o27->___—_—_ Don’t be a fault-finding grouch; when you feel like finding fault with somebody or something stop for a moment and think; there is very apt to be something wrong within yourself. Don’t permit yourself to show temper, and always remember that when you are in the right you can afford to keep your temper, and when you are in the wrong you cannot afford to lose it.— J. J. Reynolds. Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuc- cessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipo- tent. The slogan “press on” has solved and will solve the problem of the hu- man race.—Calvin Coolidge. — ~~. ___ False happiness renders men stern and proud, and that happiness is never communicated. True happiness renders them kind and sensible, and that happi- ness is always shared.—Montesquieu. : ee It is more befitting human preten- tions to purr like six cylinders than like a cat. February 14, 1934 DRY GOODS Michigan Retail Dry Goods Association. President—Thomas Pitkethly, Flint. First Vice-President—D. Mihlethaler. Harbor Beach. Second Vice-President—Henry McCor- mack, Ithaca. , . Secretary-Treasurer—Clare R. Sperry, Port Huron. Manager—Jason E. Hammond, Lansing. Denim Prices Raised 14 Cent Denim prices were advanced %4 cent per yard by leading mills last week, bringing the basis to 16 cents for the 2.20 construction. Joshua Baily & Co., selling agents for Erwin buckskins, are quoting the new levels for March, April and May deliveries, while Cone Export and Commission Co. are taking orders for the two latter months only. Other cotton goods markets show a stronger tone. Some houses asked % of a cent more on chambrays and % cent more on ginghams, while unbranded sheet and pillowcase mills shortened dis- counts 5 per cent. —~++-___ Stemware Buyers End “Strike” Buyers’ resistance to the sharp price advances put into effect last month by blown-glass stemware manufacturers decreased to a noticeable extent in the wholesale market this week Jobbers and retailers went into the market to order goods for spot and later delivery. The buyers found it virtually impossi- ble to get merchandise for prompt de- livery. In spite of the buying deadlock which developed when the stemware producers advanced prices about 35 per cent. last month, the manufacturers are still sixty days or more behind on deliveries on bar goods and staple items of tableware. —_ r+. _ Rug Buying Starts at Opening Floor coverings buyers, in the New York market for the seasonal trade opening of Spring lines, began placing orders last week. Purchases were con- fined chiefly to wiltons to retail up to $150. Orders for the low-end and medi- um-price axminsters and wiltons, upon which retailers expect to do a volume business, will be placed from now on. The number of stores represented at the current opening was swelled greatly by the arrival of more than 100 addi- tional buyers from Western and South- ern States. Onyx Withdraws Swim Suits The Onyx Knitting Mills, one of the large producers of bathing suits, has withdrawn its entire line from sale. The action was made necessary by the curtailment of hours under the NRA code and the consequent sharp reduc- tion in the volume of output. The Onyx mill is understood to be sold up to the middle of July, and during this week was compelled to turn down orders. Other mills in the bathing suit indus- try are refusing new accounts, but will try to take care of re-orders from their old customers. —_2--———_ Appliance Market Less Active Orders for electrical household appli- ances fell off in the wholesale market last week as jobbers completed their purchasing for early Spring. The wholesalers will send their buyers back into the market again next month to purchase Summer goods. Merchandise in demand earlier in the week included MICHIGAN TRADESMAN staple lines of small socket appliances, washing machines, electric refrigerators and sample orders for electrically oper- ated stoves. The electric ranges are being promoted extensively by major producers here this season, but job- bers are cautious in making commit- ments because of uncertainty regard- ing consumer response to the ranges. Marked Gain in Corset Orders Corset orders for immediate and pre- Easter delivery have been notably good, with leading manufacturers re- porting a sales volume for January sev- eral times that of the same month last year. In at least one instance the Jan- uary figures were close to the 1929 boom sales. Interest in better grade corsets has shown a sharp increase, with garments retailing at from $15 to $35 selling freely. The garment com- bining brassiere and corset is well in the lead in the types being bought by the stores. Formal Coats Gaining Attention Although thus far buyers have al- most neglected the formal type of coats in favor of suits and sports garments, a decided pickup in the dressy type of garment is now materializing, reports here indicated yesterday. Most retail- ers are well covered on their early suit needs and will swing to formal coats as offering a merchandising opportun- ity to follow the suit promotions. New coat models are being developed to stimulate this demand. At present the trend is toward the modified windblow effect in untrimmed versions. —__2+-__ Replenish Dinner Ware Stocks With dinner ware stocks depleted by heavy January ‘buying, retailers sent into the wholesale market this week for large quantities of popular-price dinner sets for immediate and later de- livery. The buying, according to sell- ing agents, is considerably above the levels for the corresponding period last year and the year before. The demand is centering on sets of fifty-three pieces made to retail around $11, although domestic chinaware sets in ranges up to $25 are fairly active also. —_ +. ___. Must Give Ribbon Yardage Data A regulation has been passed by the planning committee of the ribbon in- dustry requiring that every bolt of ribbon be marked with the yardage on it. Many complaints have been made during recent months that the actual yardage of a bolt nominally under- stood to be fifty yards, has been below this figure by from 15 to 20 per cent. Some of these complaints, alleging price cutting as well as the short yard- age, are now before the Silk Code Authority. —_23.___ Fall Sweaters Ready March 1 Staple lines of woolen and cotton sweaters for Fall will be opened around March 1, it was decided at an informal meeting of selling agents and mill executives in the Worth Street dis- trict. There will be no official opening among primary market sellers, but it is expected that most houses will have their lines ready about that time. Prices are still undetermined, but it is believed that they will be at least 50 per cent. higher than last year’s opening levels. Oh IE AIT A Bes BE WTA RE EAT Ral HE Ts Kitchenware Lines More Active All branches of the kitchenware trade feel the effects of increased buy- ing in New York as retailers placed final orders for March house furnish- ings promotions. Kitchen tools, alu- minum, tin and enamel ware cooking utensils, crockery and glass manufac- turers booked large orders from retail-_ ers. Calls for kitchen tools covered goods to retail from 5 to 25 cents. Cooking utensils were in demand at prices up to 75 cents and crockery and glass sets up to $1.35. We Show the World More foreign soil will be plowed up and worked with American machinery as a result of increased exports of agri- 15 cultural implements last year. More than $12,000,000 worth of tractors, til- lage, and harvesting equipment was shipped, according to the Machinery and Agricultural Implements Division of the Department of Commerce. This is an increase of nearly $2,000,000 over 1932. December was an unusually good month. —_~+<-___ What does the Christian character or balanced life mean? It is this: Faith without credulity, conviction without bigotry, charity without condescension, courage without pugnacity, self-respect without vanity, humility without ob- sequiousness, love of humanity without sentimentality and meekness with power.—Charles Evans Hughes. MICHIGAN BELL TELEPHONE Co. IT’S FAIR AND WARMER ». » BY TELEPHONE Howling winds and icy streets hold Jess danger and discomfort when you have a telephone. You can “run”? errands and shop by telephone, saving time and car expense. You can talk with friends, relatives and business associates without leaving the house! ‘They can reach you easily, too. Telephone service provides untold comfort and convenience for every member of the family. And, in emergencies, it enables you to summon doctor, firemen, police or other aid instantly. The Telephone Business Office will furnish complete information and take your order for telephone service. GRAND RAPIDS PAPER Box Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING GRAND RAP I DS, MI C HI G AN 16 MICHIGAN TRADESMAN February 14, 1934 HOTEL DEPARTMENT What Constitutes a Motion Picture Star Los Angeles, Feb. 10—Detroit hotel operators are having their troubles over the labor situation. Recently at the Book-Cadillac, at Detroit, a large num- ber of bellboys, porters, cooks, eleva- tor operators, chambermaids, waiters, etc. walked out, because of the dis- charge, for cause, of several employes. Similar troubles threatened other insti- tutions, but a conference with labor officials was arranged, a truce declared, and later on negotiations will be un- dergone looking to a permanent settle- ment of the difficulties. E. I. Burke, who has served for some time in an executive capacity with the interests now in control of the American Bond and Mortgage hotels thrughout the country, has assumed active management of Hotel Whittier, Detroit. Mr. Burke’s experience and success in a supervisory capacity with other hotel properties, is an assurance that the affairs of the Whittier will be well taken care of in the future. A delightiul letter from my _ old friend, Herman O. Kletzsch, manager of the Republican House, Milwaukee, advises me that after a term at a Mil- waukee hospital, he has returned home, and is improving rapidly, and hopes to be back at his old post soon. Inciden- tally he congratulates me heartily on a recent event in my domestic affairs, and he is good enough to say that the hotel page in the Tradesman excites his interest each week. E. W. Conley, a former assistant manager of Hotel LaSalle, Chicago, has been appointed manager of Hotel Racine, Racine, Wisconsin, made va- cant by the passing of and old Michi- gan operator, N. P. Mowatt. One hundred operators of hotels from District No. 2, of the Michigan Hotel Association, recently met at Ho- tel Kellogg, Battle Creek, for the pur- pose of organizing the district under the NRA code. Frank Ehrman, man- ager of Hotel Columbia, Kalamazoo, presided, Plans were made for drawing up a code applicable to Southern Mich- igan hotels. Carl H. Montgomery, man- ager of Post Tavern, was elected chair- man; Frank Ehrman, vice-chairman and John Wooten, manager Hotel Hayes, Jackson, secretary-treasurer. H. L. Ashworth, the energetic busi- ness manager of the Wisconsin State and Milwaukee Hotel Association, re- cently addressed students of the Amer- ican Hotel training school, Milwaukee, in the first of a series of talks to be pre- sented in the next few months by men and women prominent in the hotel and restaurant business. More than almost anyone else I know of Mr. Ashworth is responsible for the making of a first- class business institution out of the Wisconsin Hotel Association. From what I read in the various ho- tel journals and from personal cor- respondence there is much being done in the way of rehabilitation at Hotel Rowe, Grand Rapids. The new man- ager, J. Bingham Morris, is inaugurat- ing a great many improvements, among them being a long program of decora- tions of public rooms, a new ventilat- ing and hot-water system for the guest rooms, and a modernized English grill. Fred A. Simonson, former president of the National Restaurant Association, has opened a new restaurant in Detroit, which is announced as the “most mod. ern and complete in Michigan.” It has accommodations for 6,500 meals daily, and facilities for serving 500 at one sitting. A very complimentary “write-up” of Hotel Stearns, Ludington, which re- cently passed into the management of my good friend, Eddie Moran, ap- peared in a recent issue of the Hotel World-Review. Mr. Moran is respon- sible for a number of important im- provements in the physical conditions of the property and the morale in oper- ation, all of which I knew would hap- pen when I first heard of his advance- ment. The “birthday party” to President Roosevelt was a most graceful gesture, regardless of political or economic views on the part of hotel men. The money raised goes to aid one of the most worthy causes and which is very close to the heart of the President of the United States. There is much to be said for a close contact with your neighboring hotel friends. Operators in your section are confronted with the same difficulties, which require the same remedies, be- sides which fraternization is always worth while. Hotel Alexandria, one of Los Ange- les’ principal hostelries, has been closed through bankruptcy proceedings, and according to reports will be denuded of its furnishings and razed. It cost up- ward of $3,000,000, but has never been a financial success, the last lessees, an extension Eastern chain, not having paid any rental for the past year. It was the outcome of foolish hotel finan- ciering in the past decade, and ought to prove an example for easy inves- tors, but probably will not. The world is full of folks whose only hotel expe- rience has been to stop at one of them and consider that their disbursements in same were all profits. A lot of judicial experts in states and communities farther East could learn a lot from Los Angeles’ experience along the lines of law adjustment. Two years ago there was an average delay of two years in the hearing of cases after the filing of motions. To-day the average Case goes to trial within thirty- five days of its starting. Continuations are no longer granted except where counsel is actually engaged in another court. In all other instances the case is either tried or dropped from the cal- endar, when one of the parties is ready for trial unless the other party pre- sents cogent reasons for delay. This works no hardship, since the case can be reset and brought to trial promptly, This means that cases not likely to be tried, or in which delays are mutually desired, no longer clog the calendar. The calendar is called four times each court day, and litigants know before- hand whether their cases are to be called at 9:30, 11 a.m., 2 or 3:30 p.m, No longer is there need to waste a whole morning waiting for a case that will not be heard until afternoon. These and other improvements have been made possible by means of a cal- endar, brought up to date daily and in charge of one man, a calendar judge. One of the best ways to play safe when cashing checks for strangers is for the hotel man to ask himself: “Would my bank cash this check for this man?” and act accordingly. Except for the fact that he has been trained to except this service, there is no reason in the world why the unknown guest in a hotel should expect the manage- ment to do for him, in the way of pro- viding funds, what the bank, with its superior facilities for meeting such sit- uations, would not do. The argument may be advanced that old patrons should be an exception to the “no check-cashing”’ but most hotel men can give you incidents of suffering from financial setbacks by cashing checks for alleged ‘old friends who have fallen by the wayside, and used this friend- ship as a means of plundering. It is a curious fact that the average small business man does not know whether he is making or losing money. He sees a store or restaurant full of customers and a lot of money coming in. Not until the smash comes does he realize that he has been doing business at a loss. I know a Detroit man who made a fortune buying and selling the same restaurant. He succeeds where others fail because he knows exactly the number of slices of tomatoes he can put on a plate and make a profit. He knows the exact margin of profit on every order he places on the table, while others just guess at it. When I was back East last summer a lot of people asked me what I knew about the moving picture industry. Naturally I swelled up a bit and ex- plained that the late Calvin Coolidge and your humble servant were the only ones so far as has been reported to have been in a position to state posi- tively, from actual contact with a stu- dio, just what constitutes a motion picture star. When is a motion picture actor a star? When is a featured play- er a featured player? What is the dif- ference between a “screen bit” and an “extra” part? What is “atmosphere”? These are the traditions of the Holly- wood social scale as established since the first motion picture actor stepped before the camera. They are as clearly defined in the film city as the streets and avenues of the town itself. But the lay public has ever been confused. A star, as is the unwritten code among Hollywood stars, in addition to the additional importance given _ their names, also enjoys certain privileges around the studios which are not ac- corded others and lesser players. A Star dressing room invariably is a suite of rooms; sometimes an entire bunga- low. A star enjoys the service of a “stand in,” being a man or woman who takes the place of a star on the set when lights are being adjusted and cameras focused in preparation for a scene. As the “stand in” stands during this tedious process the star rests and relaxes in a handy chair, or retires to a little portable dressing room some- where near the set. The wardrobe for a star also receives closer attention, and, in case of a woman, is more elab- orate than that given a player of less importance. The featured player, just one step down in the Hollywood scale, is possibly some young player who is approaching stardom. Or, perhaps, the featured player is a well-known char- acter actor or actress but not quite of sufficient box-office draw to “carry a title.” This system of distinguishing between stars and featured players of the screen also distinguishes between starring pictures and featured produc- Hotel and Restaurant Equipment H. Leonard & Sons 38-44 Fulton St., W. GRAND RAPIDS, MICH. Store, Offices & Restaurant Equipment G.R.STORE FIXTURE CO. 7 lonia Ave., N. W. Phone 86027 Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. JAMES HOEKSEMA, Manager T MORTON 400 ROOMS EACH WITH BATH $1.50 up Grand Rapids’ Friendly Hotel Phil Jordan, Manager THE ROWE GRAND RAPIDS The Most Popular Hotel in Western Michigan 300 ROOMS — SHOWERS SERVIDOR Direction of American Hotels Corp. J. Leslie Kincaid, President o “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Business and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality’ GRAND RAPIDS, MICH. Rooms $2.00 and up. Cafeteria -t- Sandwich Shop CODY HOTEL GRAND RAPIDS RATES—$1 up without bath. $2.00 up with bath. CAFETERIA IN CONNECTION ALL GOOD ROADS LEAD TO IONIA AND THE REED INN Excellent Dining Room Rooms $1.50 and up MRS. GEO. SNOW, Mgr. Park Place Hotel Traverse City Rates Reasonable—Service Superb —Location Admirable. GEO. ANDERSON, Mgr. ALBERT J. ROKOS, Ass’t Mor. New Hotel Elliott STURGIS, MICH. 50 Baths . 50 Running Water uropean D. J. GEROW, Prop. Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $2.00 and up EDWARD R. SWETT, Mgr. Muskegon ot Michigan Columbia Hotel KALAMAZOO Good Place To Tie To February 14, 1934 tions. “Bit players” generally are those players not under contracts to studios, as are stars and featured and support- ing payers, who are brought in for parts of minor or secondary impor- tance. They get their sometimes un- usual names from the part they play; small “bits” of certain scenes. A but- ler in a picture may be a “bit part” and often is, as are maids, valets, chauffers, detectives and icafe man- agers in nine cases out of ten. Fairly well known feature players may play “bits.” An extra part on the other hand—the second step from the lowest step in the screen actor scale—is a part filled more or less as a routine by the studio casting office. Forty or fifty diners may be needed in a cafe scene. The assistant director, a day before the crowd is wanted makes the fact known to the casting office and a cen- tral casting bureau is called. The next morning “twenty-five women, twenty- five men, mixed types, dinner dress,” will report for work. Their names never appear in the transaction except on the check they receive for their day’s work. Extra players in almost every case, have to know something about the art of screen acting. The directors may call upon them for slight bits of individual action. Atmosphere players, to take up the last division in the scale, are hired as a group and expect to do nothing but act as a group. An “atmosphere crowd” is a throng at a baseball game, the pedes- trians on a street, or the mob that storms the castle gates just before the rescue and the fade-out. “Atmosphere players” always receive their pay in cash at the end of the play, and not in $10,000 checks as many suppose. If you have any ambitions in the way of screen life, better remember that there are countless thousands waiting for a chance to do the “atmosphere” stuff. Frank S. Verbeck. ——_?-+__ Chicago Group Buys Hotel Whitcomb The sale of the Hotel Whitcomb, at St. Joseph, under the foreclosure pro- ceedings brought in the Berrien County Circuit Court by the holders of the $400,000 bond: issue on the million dol- lar ‘hotel was approved by Judge Charles E. White and the special bond holders committee to Frank S. De- meter, who heads a Chicago group of business men, as purchasers. The Whitcomb hotel was construct- ed in 1927 as a civic enterprise by St. Jioseph residents who subscribed to $600,000 worth of stock and $400,000 in bonds. Its opening in May, 1928, was one of the outstanding social events of the twin cities. The hotel made an exceptional showing until 1931 when it was forced into a receivership as were many hotels throughout the Na- tion. The managers of the hotel cap- italized on the popularity of the mineral baths which has spread the fame of the twin cities far and wide. During the Past year the hotel has shown an ex- ceptional gain in business and the re- reiver established a splendid record in the operation of the business during the present economic conditions. The amount received for the prop- erty is sufficient to pay the bond hold- ers 60 cents on a dollar and meet the current expenses, The stockholders are wiped off the slate. —_+-___ Ridicule, the weapon of all others most feared by enthusiasts of every description, and which from its pre- dominance over such minds, often checks what is absurd, and fully as often smothers that which is noble— Walter Scott. MICHIGAN TRADESMAN MEN OF MARK Joseph M. Donnelly, United States District Attorney Joseph M. Donnelly was born at Ontonagon, Dec. 26, 1895. He took the high school and collegiate courses at the College of St. Thomas, a military academy at St. Paul, Minn. He attend- ed law school at the University of Michigan from 1915 to 1917, subse- quently completing his studies at the law school of the University of Min- nesota, 1919-1920. He left the Michi- gan law school in May, 1917, to enter the first officers training camp at Fort Roots, Arkansas, having been rejected for Fort Sheridan several weeks be- fore. At the close of the officers train- ing camp he was commissioned sec- ond lieutenant on August 15, 1917, and was. at his own request, assigned to Camp MacArthur at Waco, Texas, where the 32nd division was being formed from the National Guard of Michigan and Wisconsin. He was as- signed to Company G, 125th Infantry, Joseph M. Donnelly when this company was formed from the old Copper Country National Guard Infantry Company and served with it continuously until wounded in the Argonne offensive on October 9, 1918. He was appointed first lieutenant Nov. 17 and after he recovered from his wounds he was promoted to the position of captain and commanded his company into the front line in Aisne- Marne offensive, commonly called the battle of Chateau Thierry, and was decorated with the Croix de guerre and the Purple Heart. After being discharged he returned to this country and, as above stated, completed his law course in 1920. He immediately entered politics in Onto- nagon county, running for Judge of Probate on the Democratic ticket. He was elected by a decisive majority, al- though the county went for Harding for President by a vote of 3 to 1. He was elected on the Democratic ticket as prosecuting attorney in 1924, 1926 and 1930, but was defeated for the same position in 1928 and 1932, when man- aging the National Democratic cam- paign in the Upper Peninsula, where he has been Democratic Regional Chairman ever since the summer of 1928. Under his leadership the Upper Peninsula has been organized system- atically as a Democratic unit. He was appointed an Assistant Attorney Gen- eral for the state by the Hon. Patrick H. O’Brien, Attorney General, and served in that capacity from Jan. 1, 1933, to Dec. 1, of the same year, when he was appointed United States Attor- ney for the Western District of Mich- igan, which comprises the Western half of the Lower Peninsula and the entire Upper Peninsula. Mr. Donnelly married Miss Virginia Testman, of Grand Island, Nebraska. June 18, 1924. She is a niece of the then United States Senator Thomas Kearns of Utah. The Donnellys have four children—three boys and one girl. The boys are eight, five and one and a half years old. The daughter is six years old. The family reside at 1300 Benjamin avenue and all are members of St. Stephens church. Mr. Donnelly is a member of the Knights of Columbus, the Elks Lodge at Hancock and the American Legion. Mr. Donnelly says his hobby is poli- tics and judging by the success he has met, he is certainly a past master in the art. Mr. Donnelly is a.man of pleasant address and very genial and friendly in his dealings with others. He has al- ready fallen in love with his present position and hopes to be able to add to the luster of his predecessors in this important position he now occupies. see Interesting Features of the Interstate Merchants Council Mancelona, Feb. 13—I have just re- turned from attending the Interstate Merchants Council in Chicago, which was held Feb. 5, 6, 7 and 8, at the Sherman Hotel. This convention is held every year in February and August and is sponsored by the Chicago Association of Com- merce. I have never attended the August meetings, but the meetings in February are very interesting. A $2 membership in the Interstate Merchants Council entitles the mer- chants to two tickets to the style show and to each of he two noon luncheons which are held at the Shermon hotel. At the luncheon on Tuesday Dr. Kenneth Dameron, Deputy Adminis- trator of the NRA and the Retail Code, spoke. On Wednesday Miss Helen Corne- lius, fashion editor of Harpers Bazaar, gave a very good sketch of where Amercian fashions come from and what they mean to the merchant. Then Douglas Malloch was intro- duced by the President of the Associa- tion of Commerce. He gave a very humorous talk concerning the end of the depression and read several of his poems. He is a much better looking man than that cut you run of him every once in a while. Mr. Malloch’s talk was very well liked and he received a great deal of applause. Style shows were held every evening at the Sherman Hotel showing all that is new in ready-to-wear. The stage setting was beautiful, carried out in silver for the silver anniversary of the I, M. C. Other manufacturers put on a style show at the terrace gardens in the Morrison Hotel and the wash dress and infants wear houses had their own show in the Merchandise Mart. There was merchandise on display by manufacturers from all the Eastern States, as far West as Portland, Ore- gon, Seattle, Washington, and San Francisco,.and as far South as San Antonio, Texas. Carson, Pirie, Scott & Co. and Mar- shall Field & Co. reported the best week they had had in several years. _This Interstate Merchants Council gives the merchants and their buyers 17 an excellent opportunity of seeing all of the new Spring merchandise and of learning what other merchants are do- ing. It is of just as much interest to the small town buyers as it is to the buyers from the large department stores, I am enclosing the program and some clippings from the Chicago pa- pers. Mildred Medalie. —_+2+____ Proceedings of the Grand Rapids Bankruptcy Court In the matter of Carl I, Campbell, bank- rupt No. 5572, The first meeting of cred- itors has been called for Feb. 26 at 2 p.m, In the matter of Clarence Brugma, bankrupt No. 5567. The first meeting of creditors has been called for Feb. 20, at 10 a. m. In the matter of Joseph Gesell, doing business as Manistee srewery Company, bankrupt No, 5547. The first meeting of creditors has been called for Feb. 19 at 2D). m. In the matter of Hdward Charles Re us, bankrupt No. 5556. The first meeting of creditors has been called for Feb. 19 at 10 a. m. Feb. 1. On this day the schedules, in the matter of Joseph Gesell, doing busi- ness under the assumed name of Manistee grewery Company, bankrupt No. 5547, were received. The bankrupt is located at Manistee. The schedules show total assets of $42,030.95, (of which $350.00 is claimed exempt), and total liabilities of $92,344.10, listing the following creditors: United States Government, taxes__$ 2 City of Manistee, Mich County of Manistee__ ee State of Michigan, Lansing___ Osear Krupp, Manistee William Slabon, Manistee F.. Loomis, Manistee J. Zientek, Manistee W. Sell Manistee ss A. Christenson, Manistee Fred Dashner, Manistee___ Fred Daniels, Manistee____ OO. Balk Mamistes W. Hintz, Manistee______ Joe Grill, Manistee____ Geo. Webber, Manistee_____ R. Kavalkowski, Manistee______ W. Plattner, Manistee______ J. Lavandowski, Manistee___ t. Radtke, Manistee. ss F. Jozwaik, Manistee_ ne HE. Stienik, Manistee F. Zaiger, Manistee_____ R. Dahlvig, Manistee______ T. Kalnowski, Manistee_ H. Diesing, Manistee____ Alex Ditch, Manistee_____ Ray Wicinski, Manistee___ i ' i i ee ee 6.4 9 2.46 7.4 = » 8 Arthur Sell Manistee, =. 14 Prank Frost, Manistee 2.10 B. Murphy, Manistee. 60.50 AL Lyons, Manistee 8 = = 59.50 Arthur Hintz, Manistee_______ 117.07 Eric Gerwin, Manistes. 21.38 HY. Stieneck, Manistee. «s«s_ 13.30 A. Kettleman, Manistee... Ta.32 Dennis Shea, Manistee_.__ 89.00 Lambert Herring, Manistee________ 300.49 William Broese, Manistee_.._____ 250.00 George Hineline, Manistee______ 450.13 John Johnson, Manistee___ _ 280.20 Hilder Anderson, Manistee______ 277.40 A. Martin, Manistee 25.00 J. Jacobson, Manistee... 93.49 Eid. Baker, Manistee... 33.00 R. Lavandowski, Manistee_______ 13.80 H. Lavandowski, Manistee________ 11.40 L.. Papp, Manistee Seo 24.20 Ray Hohne, Manistee... 22.00 Matt Stepka, Manistee__. 10.90 Louis Thomas, Manistee___.____ 10.50 Fred Dittmer, Manistee ____ oo 20.15 Fred Becker, Manistee. 20.40 Ed. Rosenberg, Manistee_______ 18.60 H. Kowalski, Manistee 22.00 W. Gorecki, MAMIStGG 4.40 mm Sie. Manistee § 57.00 Geo. Rudick, Maniste ene a 10.80 Ben Stepka, Manistee. ____ 102.60 T. Kostecki: Manistee. 12.80 Julius Ziegenhagen, Manistee____ 96.00 Chris Sorenson, Manistee_____ Hau 95.80 Hans Stobbe, Manistee. _____ 89.50 Fritz Strenz, Manistee i 69.20 J. Labowsky, Manistee. 62.65 August Lange, Manistee. ____ 8.80 Ole Henderson, Manistee_______ 16.00 Herman Dickey, Manistee________ 1.18 i. G. Ness, Manistee 153.3 Gudrun Nelson, Manistee________ 65.00 Geo. C. Ackers, Manistee | 06.66 F. O. Widmark, Ludington______ 250.00 Wm, Peterson, Manistee____ 30.00 i V. Mritz, Manistee 19.00 Arnold Graves, Manistee... 75.00 Curt Fiedler, Manistee... 235.00 Hill Motors Sales, Manistee__ a 25.69 Knudstrup Electrie Co., Manistee 12.18 A. Kann & Co., Manistee________ 1.70 A. H. Lyman Co., Manistee____ 2.78 Morton Salt Co., Manistee________ 100.00 MONE Ry Co. 582.50 Miller’s Hardware Co., Manistee 15 Mackin Tire & Battery Co., Manistee 1.00 Tom Morris, Manistee... 39.64 (Continued on page 24) 18 DRUGS Michigan Board of Pharmacy President—Earl Durham, Corunna. Vice-President—M. N. Henry, Lowell Other members of the Board—Norman Weess, Evart; Frank T. Gillespie, St. Joseph; Victor C. Piaskowski, Detroit. Director—E. J. Parr, Lansing. Examination Sessions — Three sessions are held each year, one in Detroit, one in the Upper Peninsula and one at Ferris Institute, Big Rapids. Michigan State Pharmaceutical Association. Officers elected at the Jackson Conven- tion of the M. S. P. A. President—Duncan Weaver, First Vice-President — Paul Ann Arbor. Second Vice-President — J. E. Mahar, Pontiac. Treasurer — Wm. H. Johnson, Kalama- zoo. Secretary—R. A. Turrel, Croswell. Executive Committee—A. A. Sprague, Ithaca; Leo J. LaCroix, Detroit; J. M. Ciechanowsky, Detroit; M. N. Henry, Lowell; Benj. Peck, Kalamazoo; J. E. Mahar, Pontiac. Fennville. Gibson, How to Conserve Nutritive Value of Diex. The most satisfactory dinner is not necessarily the most expensive. To this anybody will agree if you let him se- lect the food, or the cook, or both. Scientists will go further. The most the point of good nutrition, need never be satisfactory dinner, from stand- the most expensive. The well-fed fam_ ily is one whose daily fare is chosen for nutritive value and good balance, is cooked by methods to preserve those values, and served to suit the family taste. For good nutrition, it is the food sub- stances, or nutrients, in your diet rather than the foods themselves that count. bread, meat, live, not on potatoes, apples, or what you will, but You really on some of their chemical constituents —and count than 35 such substances as necesary for growth chemists more and physical health, These nutrients are found unevenly distributed in a great many different foods, but it is possible to get the ma- terials we need in comparatively sim- ple combinations of a few foods—pro- vided you know the combinations. It is also possible to vary these combina- tions almost indefinitely—again, if you know how. In the recent publication of the United States Bureau of ome Econom- ics, entitled “Food budgets for nutri- tion and production programs,” we suggest plans for adequate diets at three different levels of cost. All im- portant kinds of food are included in all three diets, but quantities of each vary according to the nutrients each can furnish in proportion to their cost. Vegetables and fruits, for example, are usually more expensive per pound than bread and cereals. But some vege- tables and fruits must be included, for they furnish nutrients tained elsewhere. Therefore, when the task is to bal- ance the family diet at a minimum or moderate cost, we get along with as few vegetables and fruits as we can, and depend more heavily on some of the cheaper foods to satisfy our ap- petites. Upon that general plan, we set up three outlines or patterns for adequate diets, at minimum cost, moderate cost, and with practically no cost restrictions. Perhaps that description will lead you not easily ob- MICHIGAN to believe that these diets differ only in their retail value. That is they differ also in nutritive content. not so; Although we are confident that the minimum-cost adequate diet is adequate for good nutrition, we believe that the moderate-cost and liberal diets are bet- ter. the vegetables, Their larger allowance of “protective” foods—milk, and fruit—will undoubtedly serve to promote a better-than-average state of nutrition. Providing in each case foi a family of the same size and make-up—two and three age—we active adults under 14 years of show the kinds and quantities of food required for each of these pattern diets. moderately children The weekly market lists show conspic- uous differences chiefly in three or four kinds of food. The proportion of flour and cereals, which is 17 pounds for the minimum cost diet, falls to 742 pounds for the liberal diet. Of dried beans, and peas, which are cheap sources of some of the most important nutrients, the min- imum cost diet includes 2 liberal cost diet only a fourth as much, pounds, the because fresh beans and peas and other vegetables in any desired quantity can be included in the liberal cost diet. Of potatoes and sweet potatoes, the amounis suggested are about the same, 12 or 13 pounds a week. Of tomatoes or citrus fruits, which are practically inter-cnangeable for nutritive purposes, the minimum cost diet could get along with 5 pounds, probably of canned tomatoes, which are cheaper than or- anges and grapefruit: but the liberal diet would inciude twice that much of these articles of food. Of other cluding green, leafy, and yellow vege- tables, the minimum cost diet affords vegetables and fruits, in- only 14 pounds to the 38 pounds in- cluded when cost is not a factor. Of meat, fish, and poultry, the minimum cost diet can afford only 4 pounds, while the liberal diet may include 12. Of eggs, only a dozen and a half for the minimum cost diet, but twice as many for the liberal diet. But within course, the matter of cost plays a con- trolling part in selection. Knowing that grain products as a class are im- portant for certain nutrients, milk for others, the green leafy vegetables for still and that each class of foods should be represented in the diet, the selection of well-balanced meals at very moderate cost becomes a matter of making economical within food groups. these combinations, of others, selections As a rule the cheapest food of its kind has much the same nutritive val- ues as the most expensive, so it makes little difference, nutritionally speaking, whether you dine on porterhouse steak with fresh asparagus, for example, or pot roast with turnip greens. Aside from personal preference, the chief dif- ference would be in the cost. Hazel K. Stiebeling. —_2~+.___ Many Busy Ones Now “What is your occupation?” “It isn’t an occupation, it’s a pursuit. I’m a bill collector.” TRADESMAN March Maladies, Measles, Mumps and Meningitis Measles, meningitis and mumps, the three bad Ms of March, are beginning to manifest symptoms of an epidemic in the making. These three diseases are always fa- vored by the mobilization of men into camps and all three are usually more prevalent in the late Winter and Spring that at any other season of the year. The CCC camps may become the epi- demic foci from which these diseases may spread unless great care is exer- cised in respect to prevention and con- trol. According to the medical history of the United States Army during the World War, no closely related to mobilization than was disease was more measles. In some camps as many as 16 per cent of the soldiers came down with measles. meningitis likewise in- the usual rate among men in the cantonments, affecting in some Camps as many as 6 per 1,000 Epidemic creased above February 14, 1934 troops. The more serious character of this disease made it of greater import- ance than measles with respect to mor- tality. In the population at large, measles caused a higher mortality in 1917 and epidemic meningitis caused higher death rates in 1918 and 1919 than in any years before or since within the range of the two dceades. This shows the influence on the civilian population that considerable mien are concentrated, begin in number of of epidemic diseases camps where The concentration of young men in camps favors the beginning of epidem- ics because it upsets the balance be- tween bacterial life and the human pop- ulation. In every community the bac- terial life and the population tend to reach a level where both can live with- out danger of exterminating either, No two communities have the great same level, some tolerating a higher volume of bacteria than others. When a considerable number of people are brought together quickly Sanitary Attractive Convenien RACK With Six Glass Top Covers Occupies Only 3% Square Feet of Floor Space e Ask vow Jobber or Full Particulars . PUTNAM FACTORY National Candy Co., Inc, Grand Rapids, Mich. Each Rack Holds Six Display Caddies of Candy Average Weight 12 Pounds Your Choice of 30 Varieties Sell Bulk Candy —Its Profitable and the Invest- ment Is Small °, 9 line. Grand Rapids Are You Prepared For 1934 How about Blank Books? Ledgers, Journals, Record Books, Day Books WE CARRY A COMPLETE STOCK ALSO—Order, Petty Day, Counter, Auto and Wagon Delivery Books, Income Tax Records, Tally Books, Letter Files, Memorandum Books, Prescription Files, “Fremont” Simple Account Files, Weis Account F iles, Shannon’s Arch Files, Shannon Boards with Clips, Arch File Parts, Dennison’s Pin Tickets and Mark- ing Tags. — Complete Stock on Hand. Send us your order, or come in and see our sample We Hope 1934 Will Be Your Lucky Year! Hazeltine & Perkins Drug Co. Michigan C3 February 14, 1934 from different communities the bac- teria find new soil, like people in a new country, and tend to multiply at a tre- mendously increased rate. In this pro- cess many people are overwhelmed and sickness results. Regardless of the influence of the CCC camps it is probable that both measles and meningitis, as well as mumps, will be more prevalent than usual during the next three or four months and epidemic prevalence in March and April will be no surprise. This outlook is by no means alarm- ing. Measles is hazardous chiefly to young children, those under five years old, and they can be protected by alert- ness in preventing exposure and by ap- propriate medical care thereafter. Men- ingitis is more difficult to deal with but can be controlled to a large degree by careful isolation of patients and by hygienic habits. Maintenance of strong resistive pow- ers, which can be done by attention to diet, sleep, recreation, ventilation, etc., and the correction of minor physical defects, is of great importance in pre- venting meningitis. ‘Dr. Frank J. Jirka, Health officer State of Illinois, —_—_>._ Items From The Cloverland Of Michigan Sault Ste. Marie, Feb. 12, 1934—It looks as if “Happy days are here again” when we see reports from all over the country, such as the report of the big increase in attendance at the automobile shows over previous years and the large increase for insurance over the past year. For instance, one of the leading insuance companies in Milwaukee shows in its seventy-sixth annual report admitted assets of the company at the end of 1933 to be $998,- 295,368, the highest in the history of the company. Surplus is now $58,329,- 737. Holdings of United States Gov- ernment securities were $44,581,666 an increase of more than $12,000,000 over 1932. While this is only one company there must be many more that would show big gains over previous years, which shows that the people have started to spend money again, and gives us all confidence in the future and should stimulate optimism, as this year has every evidence of being one of the best years in many. Norman Beyers and Frank Leahy, two of our well-known garage men, have opened a new garage at 127 Spruce street. It will be known as the Northern Motor Co. They expect to obtain an agency for automobiles. Mo- tor repairing will be offered, in addi- tion battery charging, body bumping and painting will be done. Mr. Byers was formerly employed by the Sims Motor Co., having been identified with that company for the past eleven years. Mr. Leahy has been an expert auto- mobile mechanic in the Sault for the past sixteen years. He has spent four- teen years repairing motor products of the Chrysler Co, He was also with the Lock City Motor Co. service station. Some people don’t even like to get up to see the dawn of a new era. James Miles, the well-known grocer at St. Ignace, has purchased the store and stock of E, Dedman, known as the Cash store, and will continue the busi- ness. Thomas Creighton, who for the past several years conducted the general store at Nebish on the main land, an- nounces that he expects to sell out his business at the store and continue sell- ing real estate. He has considerable land on the waterfront which is being bought up for summer cottages. The location is ideal and many summer cot- atges were built last year. MICHIGAN Anyway the radio is causing some people to listen more and talk less. William Maxwell entertained the B&B Club of business men at his com- modious summer home at the Shallows last Sunday. There were some good talks given during the afternoon by prominent members and the elaborate dinner furnished by Mr. Maxwell showed him to be an excellent host. Mrs. W. Henderson and children left last week for Duluth, where they will join Mr. Henderson, who has re- cently been appointed manager of the Swift & Co. branch there, If major crimes were treated as seri- ously as parking violations, our law enforcement record would probably be more impressive. John B. Hendrickson, former Ish- peming business man, was found dead in bed in Gaylord, Monday morning and his remains were taken to Calumet for burial. He was a native of the cop- per country and came to Ishpeming to work for the Gately, Wiggins Co. He served this firm as manager for a num- ber of years and left to open a store of his own in Negaunee. He next went on the road for a wholesale firm, re- turning to Ishpeming a few years ago to assume the management of the Three Winners store. Last year he accepted a position with the seed loan division of the federal department of agriculture and was in the Govern- ment’s employ at the time of his death. He leaves his wife, a daughter, Aurelia, both of Negaunee, and a son, Stanley, of Ishpeming. His mother and several other relatives live in Calumet. William G. Tapert. —_+--+____. Swindlers Sharing Farmers’ Gains Crop reduction and corn loan funds are attracting swindlers to the farm communities, particularly in the West, to prey on farmers who have received money from the Government. The piece goods and tailoring racket is worked by two men, one of whom sells the prospect suitings and dress goods, and leaves the goods. The “tail- or” comes the next day. He takes the goods with him together with a down payment for the promised tailoring job. Neither “tailor” nor goods is seen again. Another represents himself as the agent for a sewing machine company. He inquires what make the housewife owns, and if it needs cleaning or over- hauling. Assuring her that he repre- sents the company making her ma- chine, he takes it with him never to return. Another pair of swindlers prey on small storekeepers, One sells a punch- board at a small figure. The other then comes along and punches the winning numbers on the crooked board. “Fixers” who pretend they can ar- range mortgage loans for a fee are also abroad. —_>->—____ Grocery Sales Up For Month Trade volume mounted steadily in the grocery industry throughout last month, manufacturers report. Tonnage sales ran slightly ahead of those for January last year, with dollar volume showing a gain of more than 10 per cent. There was a heavy demand for canned goods for spot delivery and an active call for other grocery products for both immediate and later shipment. Forward commitments in canned goods lines have been held up because of the uncertainty concerning marketing agreements, which AAA officials are negotiating for many products. TRADESMAN WHOLESALE DRUG PRICE CURRENT 19 Prices quoted are nominal, based on market the day of issue. ACID Acetic, No. 8, lb. 06 @ 10 Boric, Powd., or Xtal, lb. ___._. 08%@ 20 Carbolic,Xtal,lb. 36 @ 43 Cltrie Ib... 35 @ 45 Muriatic, Com’1., Pie 034%@ 10 Witric, 1b... 09 @ 15 Oxalic, lb._----__ I6 @ 25 Sulphuric, 1b... 034%@ 10 Tartaric, lb.-_.. 35 @ 46 ALCOHOL Denatured, No. 5 a 55 Grain, gal... _ 4 00@5 00 EF gal... 50 @ ALUM-POTASH._ USP Lump, Ib.-.-__. 0 @ 13 Powd. or Gra.,lb. 054@ 13 AMMONIA Concentrated, Ib. 06 @ 18 4-W Ip. 2 06%@ 13 gob Ib, 2 054%@ 13 Carbonate, lb... 20 @ 25 Muriate, Lp., lb..18 @ 30 Muriate, Gra., lb. 08 @ 18 Muriate, Po., lb.. 20 @ 30 ARSENIC Pound). 07 @ 20 BALSAMS Copaiba, Ib...___ 60@1 40 Fir, Cana., lb... 2 00@2 40 Fir, Oreg., lb.... 50@1 00 Peru, Ib. 2 00@2 50 Volu, Ib... 1 50@1 80 BARKS Cassia Ordinary, 1b.__ Ordin., Po., lb. 25 Saigon, 1lb.____ 40 Saigon, Po., lb. 50 60 Bim Ib, 40 50 Elm, Powd., lb. 38 45 Elm, G’d, Ib.____ 38 Sassafras (P’d lb. 45) Soaptree cut, lb. 20 QHH HHOHOQOHHOHOO > oa Soaptree, po., lb. 35 : 40 BERRIES Cubeh, Ib. ~_____ 05 Cubeb, po., lb.__ 75 Juniper, Ib..-___ 10 20 BLUE VITRIOL Pound (22). 06 @ BORAX P’d or Xtal, lb. 06 @ 13 BRIMSTONE Pound .. 04 @ 10 CAMPHOR a me 6 @ 8h CANTHARIDES Poun Russian, Powd. — @4 50 Chinese, Powd.__ @2 00 CHALK Crayons, White, dozen__ aw a Oo Dustless, doz._ French Powder, @ @ Coml., 1b.-___ 03%@ 10 Precipitated, Ib. 12 @ 15 Prepared, 1b.___. 14 @ 16 White, lump, Ib. 03 @ 10 CAPSICUM Pods, ib 60 @ 70 Powder, Ib. _____ 62 @ 75 CLOVES Whole, Ib._______ 30 @ 40 Powdered, Ib.___ 35 @ 45 COCAINE Ounce 12 68@14 85 COPPERAS Stal Ips 03%@ 10 Powdered, Ib... 04 @ 15 CREAM TARTAR Pcund 23 CUTTLEBONE Pound _.. 40 @ 50 DEXTRINE Yellow Corn, 1b. 06%@ 165 White Corn, lb.. 07 @ 15 EXTRACT Witch Hazel, Yel- low Lab., gal. 1 10@1 70 Licorice, P’d, lb. 50 @ 60 FLOWER Arnica, lb. -.._._ 50 @ 55 Chamomile, German, 1b... 35 @ 45 Roman, Ib...__ @1 00 Saffron. American, 1b.. 50 @ 55 Spanish, ozs.__ @1 35 FORMALDEHYDE, BULK Found 0. 09 20 FULLER’S EARTH Powder, Ib._____ 05 @ 10 LATIN Pound .. @ 65 G Brok., Bro., lb... 20 @ 30 Gro’d, Dark, 1b..16 @ 22 Whi. Flake, Ib... 27%@ 35 White G’d., lb.__ 25 — AXX light, © x GLYCERINE Found 2... 1444%@ 325 GUM Aloes. Barbadoes, so called,lb.gourds @ Powd., ji. | 35 @ Aloes, Socotrine, ID .¢ ID @ Arabic, first, 1b._ @ Arabic, sec., Ib._ @ Arabic, sorts, lb. 15 @ Arabic. Gran.,, Ib. @ Arabic, P’d, lb. 25 @ Asafoetida, lb. __. 47@ Asafoetida, Po., lb. 75@ Guaige Ip. @ Guaiac, powd. __ @ King, Ib Kino, powd., Ib._ @1 ihe Myrrh Pow., Ib. @ Shellac, Orange, Le ee 22%4@ Ground, 1b.____ 22%@ Shellac, white, (bone dr’d) lb. 35 @ Tragacanth, No. 1, bbis._._ 1 60@2 ING. 2, Ibs. 1 50@1 Row, tb | 1 25@1 §& HONEY Pound) oo 25 @ HOPS @1 25 HYDROGEN PEROXIDE Pound, gross __27 00@29 % Ib., gross____17 00@18 00 00 % Ib., gToss___.11 00@11 50 INDIGO Madras, lb.______ 2 00@2 25 INSECT POWDER Pure. ih. 31 @ 41 LEAD ACETATE Mtar ib, Re @ 25 Powd. & Gran._ 25 @ 35 LICORICE Extracts, sticks, per box___.. 150 @2 00 Lozenges, 1b... 40 @ 50 Wafers, (24s) box @1 50 LEAVES Buchu, lb., short @ 60 Buchu, lb., long_ @ Buchu, P’d., ib. _ 70 Sage, bulk, Ib. __ 25 g 30 Sage, loose pressed. 4s, lb. @ 40 Sage, ounces ___ @ 85 Sage, P’d & Grd. @ 35 Senna, Alexandria, Ib. 35 @ 40 Tinnevella, Ib._ 25 @ 40 Powd.. Ib... 25 @ 35 Uva Ursi, lb. ___ @ 31 Uva Ursi,P’d, lb. @ 45 LIME Chloride, med., dz. @ 85 Chloride large, dz. @1 45 LYCOPODIUM Pound 04 45 @ 60 MAGNESIA Carb., %s, ae @ 30 Carb., 1/16s, Ib._ @ 32 Carb., P'wd., lb. 15 @ 25 Oxide, Hea., Ib._ @ 175 Oxide, light, 1b._ @ 175 MENTHOL Pound 0 54@4 838 MERCURY Found 1 50@1 75 MORPHINE Oniméég. @11 80 Ee an ie @13 96 MUSTARD Bulk, Powd.., select, 1b... 46 @ 50 NO f lh. | 25 @ 35 NAPHTHALINE Balls, 1b. oo @ 18 Biake ib. 09 @ 18 NUTMEG Pound @ 40 Powdered, lb.___ @ 50 NUX VOMICA Pound 2 @ 2 Powdered, lb.___ 15 @ 2 OIL ESSENTIAL Almond, Bit., true, ogs. 50 Bit., art.. ozs._ @ 30 Sweet, true, Ib. 1 40@2 00 Sw’t, art., Ibs. 1 00@1 25 Amber, crude, Ib. 71@1 40 Amber, rect., lb. 1 30@2 00 Anise, Ib... 1 00@1 60 Bay, Wo 4 00@4 25 Bergamot Ib.___ 3 00@3 60 Cajeput, Ib.____ 1 50@2 00 Caraway S’d, lb. 2 80@3 40 Cassia, USP, Ib._ 2 10@2 60 Cedar Leaf, Ib... 1 70@2 20 Cedar Leaf, Coml,, 1b.._._ 1 00@1 25 Citronella, 1b..._ 1 05@1 40 Cloves, lb.__.____ 1 75@2 25 Croton, lbs.____ 4 00@4 60 Cubeb, Ib._______ 4 25@4 80 Brigeron 1b.____ 2 70@3 35 Bucalytus, Ib... 85@1 20 Fennel —_.__._ 2 25@2 60 Hemlock, Pu., lb. 1 70@2 Heml’k Com., ib. 1 00@1 Juniper Ber., lb. 3 00@3 Junip’r W’d, lb._ 1 50@1 Lav. Flow., lb. 3 50@4 Lav. Gard., lb... 1 25@1 Lemon, Ib. 1 75@2 Mustard, true, ozs. @1 Mustard art., ozs. @ Orange, Sw., lb... 3 00@3 Origanum, art, lb ry AS ee, 00@1 Pennyroyal, lb... 2 75@3 Peppermint, lb.. 5 25@5 Rose, dr @2 Rose, Geran., ozs. 50@ Rosemary Flowers, lb.__. 1 00@1 Sandalwood. EL, hb 8 00@8 WE. ih 4 50@4 Sassafras, true, ih — 1 90@2 Sym. Ib, 2 8 85@1 Spearmint, Ib.__- Tansy, Wh Thyme, Red, Ib._ Thyme, Whi., Ib. Wintergreen wm OV mr Co nD ete on oO tw ion Wormseed, lb. __ 3 50@4 20 z5 20 75 00 50 25 40 20 Wormwood, 1b. ~ 4 50@5 00 OILS HEAVY Castor, gal. _... 1 45@1 60 Cocoanut, lb. --_ 221%@ 35 Cod Liver, Nor- wegian, gal. __ 1 20@1 50 Cot. Seed, gal... 85@1 00 Lard, ex., gal.__ 1 55@1 65 Lard No. 1, gal. 1 25@1 40 Linseed, raw, gal. 76@ 91 Linseed, boil., gal 79@ 94 Neatsfoot, extra, gal. 80@1 00 Olive, Malaga, gal. __ 2 50@3 00 Pure, gal.___.. 3 00@5 00 Sperm, gal. _____ 1 2@1 50 Tanner, gal. 75@ 90 Tar gal 50@ 65 Whale, gal. @2 00 OPIUM Gum, ozs., $1.40; IBS 17 50@20 00 Powder, ozs., $1.40; My 17 50@20 00 Gran., ozs., $1.40; Ib 17 50@20 00 PARAFFINE Pound 06%@ 15 PEPPER Black, grd., lb... 25 @ 35 Red. rd. th. 45 @ 55 White grd., lb. 40 @ 45 _ PITCH BURGUNDY Pourd 20 @ 25 PETROLATUM Amber, Plain,lb. 12 17 Amber, Carb.,lb. 14 @ 19 Cream Whi., lb. 17 @ 22 Lily White, lb... 20 @ 25 Snow White, Ib._ 22 rs PLASTER PARIS DENT’L Barrela @5 75 Fess Wye 03%@ 08 POTASSA Caustic, st’ks,lb. 55 @ 88 Liquor, ib. @ 40 POTASSIUM Acetate Ib._____ 60 @ $6 Bicarbonate, lb... 30 @ 35 Bichromate, 1b._ 15 @ 2 Bromide, Ib. __.. 66 @ 98 Carbonate, Ib._.. 30 @ 35 Chlorate, aieh, 17 @ 23 Frowd., Ib ie@ a Gran, Ib. 21 @ 28 Iodiide, fb. ______ 2 71@2 90 Permanganate, Ib. 221%4.@35 Prussiate, Red Ib... 80 @ 90 Yellow, lb... 50 @ 60 QUASSIA CHIPS Pound: 20 @ 30 Powd.. Ib. 35 @ 40 QUININE 5 oz. cans, ozs.__ 77 SA Epsom, th... 03%@ 10 Glaubers, Lump, ib... 03 @ 10 Gran., lb._---. 083%@ 10 Nitre, Xtal or Powd.. 10 @ 16 Gran. I. oo @ 16 Rochelle, lb....17 @ 30 Soda, Ib.-______ 02%@ 08 SODA Aan oo 03 @ 10 Bicarbonate lb. 03%@ 10 Caustic, Co’l., lb. 08 @ 15 Hyposulphite, lb. 05 g 10 Phosphate, Ib... 23 28 Sulphite, Xtal, 1b. OF @ 12 Dry, Powd., lb. 12%@ 20 Silicate, Sol., gal. 40 @ 50 TURPENTINE Gallons 2. 69 @ 84 i 20 MICHIGAN TRADESMAN February 14, 1934 GROCERY PRICE CURRENT The following list of foods and not intended as a guide for the buy: declining upon the market. the base price the week befo ket. This permits the merch thus affected, that he has i The Michigan Tradesman is read ove impossible for it to quote prices to act n stock. B grocer’s sundries is listed upon base prices, er. Each week we list items advancing and By comparing the base price on these items with re, it shows the cash advance or decline in the mar- ant to take advantage of market advances, upon items y so doing he will save much each year. r a broad territory, therefore it would be as a buying guide for everyone. A careful merchant watches the market and takes advantage from it. ADVANCED DECLINED Sugar Brooms AMMONIA BREAKFAST FOODS Pears Pride of Mich. No. 2% 2 25 Parsons 32 oz, Parsons, 10 oz. Parsons, 6 0z. Little Bo Peep, med.__ 1 35 Little Bo Peep, lge.--. 2 25 Quaker 32 oz... 2 10 APPLE BUTTER Table Belle, 12-31 oz., Neg 1 BAKING POWDERS Royal, 2 oz., doz._____ 80 Royal, 6 oz., doz._____ 2 00 Roval 12 oz., doz.____ 3 85 Royal, 5 lbs., doz.____ 20 00 10 0z., 4doz.in case__ 3 40 150z. 4doz.in case__ 5 00 250z., 4doz.in case__ 8 40 50 0z., 2doz.in case__ 7 00 5lb., 1doz.in case__ 6 00 10 lb., % doz.in case__ 5 75 BLEACHER CLEANSER Clorox, 16 oz., 24s _____ 3 25 Clorox, 22 0z., 12s _____ 3 00 Lizzie, 16 oz., 12s_____ 2 15 Sunrae, 18 oz., 12s___. 1 35 BLUING Am. Ball, 36-1 0z., cart. 1 00 Boy Blue, 18s, per cs. 1 35 BEANS and PEAS 100 lb. bag Dry Lima Beans, 100 lb. 7 90 White H’d P. Beans__ 3 70 Split Peas, yell., 60 Ib. 3 90 . Split Peas, gr’n. 60 Ib. 5 40 Scotch Peas, 100 Ib... 7 90 BURNERS Queen Ann, No.1 _____ 1 15 Queen Ann, No. 2 _____ 1 25 White Flame, No. 1 ane % Gon. 2 25 BOTTLE CAPS Dbl. Lacquor, 1 gross pkg., per gross________ 15 Kellogg’s Brands Corn Flakes, No. 136__. 2 99 Corn Flakes, No. 124._ 2 90 Fen, No. 224 2 20 Pep No. 250 05 Krumbles, No. 412... Bran Flakes, No. 624__ Bran Flakes, No. 650-. $5 mee ~ oO Rice Krispies, 6 0z.___- 2 25 Rice Krispies, 1 0z.-_-- 1 10 All Bran, 16 oz. _.-_ — 2 30 All Bran, 10 oz. _...__- 2 7 All Bran, % oz ______ 1 1 Kaffe Hag, 6 1-lb. CRIES 2 Whole Wheat Fla., 24s_2 20 Whole Wheat Bis., 24s 2 50 Post Brands Grapenut Flakes, 24s__ 2 10 Grape-Nuts, 24s -.-___ 3 90 Grape-Nuts, 50s ______ 1 50 Instant Postum, No. 8 5 40 Instant Postum, No. 10 4 50 Postum Cereal, Ne. 0_ 2 25 Post Toasties, 36s___. 2 90 Post Toasties, 24s_____ 2 90 Post Brank, PBF 24__ 3 15 Post Bran, PEE 36_- 3 15 Sanka 6-1 ib... 2 57 Amsterdam Brands Gold Bond Par., No.5% 7 50 Prize, Parlor, No. 6___ 8 00 White Swan Par., No.6 8 50 BROOMS Quaker, 5 sewed______ 6 75 Warenoncs i 2 Rien 415 Winner, 5 sewed______ d 75 op Wehr 4 35 BRUSHES Scrub Solid Back, Sin. ______ i 50 Solid Back, lin. ______ 1 75 Pointed Ends —.....___ i 25 Stove paneer 1 80 No. 60. 2 06 Peeriegs 2 60 Shoe No.4) _ aoe 2 25 Ne 2) 3 60 BUTTER COLOR Hansen’s, 4 oz. bottles 2 40 Hansen's, 2 oz. bottles 1 60 CANDLES Electric Light, 40 lbs._ 12.1 Plumber, 40 Ibs....____ 12.8 Parahine, 66 14% Paraffine,i?2s 14% Wieking 40 Tudor, 6s, per box___. 30 CANNED FRUITS Hart Brand Apples NO 1 5 00 Apple Sauce No. 16, dozen. 5 25 No. 2, dozen_____ a 1 38 Blackberries Pride of Michigan_____ 2 55 Cherries Mich. red, No. 10_____ 6 25 Pride of Mich., No. 2__ 2 60 Marcellus Red__.._____ 2 10 Special Pie... 1 35 Whole White... 2 &@ Gooseberries No. 1920000 Black Raspberries We ee 2 60 Pride of Mich. No. 2__ 1 60 Red Raspberries 0 Z 20 mO.d 1 25 Marcellus, No. 2______ 1 70 Strawberries No. 2 3 00 Pom 80 Marcellus, No. 2_____-_ 1 45 CANNED FISH Clam Ch’der, 10% oz._ 1 35 Clam Chowder, No. 2__ 2 75 Clams, Steamed No, 1 2 75 Clams, Minced, No. % 2 40 Finnan Haddie, 10 oz._ 3 30 Clam Bouillon, 7 oz-. 2 50 Chicken Haddie, No. 1 2 75 Fish Flakes, smali_.__ 1 35 Cod Fish Cake, 10 oz. 1 55 Cove Oysters, 5 oz... 1 35 lobster, No. 4%. 2 25 pump, 1 wet. 1 50 Sard’s, % Oil, k’less__ 3 35 Sardines. % Oil, k’less 3 Salmon, Red Alaska_._ 2 25 Salmon, Med. Alaska. 1 Salmon, Pink, Alaska. 1 50 Sardines, Im. 4, ea.6@13% Sardines, Cal 1 00 Tuna, % Van Camps, doz. 45 Tuna, %s, Chicken Sea, doz, 1 60 CANNED MEAT Bacon, med., Beechnut Bacon, lge., Beechnut— Beef, lge., Beechnut___ Beef, med., Beechnut _ Beef, No. 1, Corned ___ Beef, No. 1, Roast ____ Beef, 2% oz., Qua., Sli. Corn Beef Hash, doz. Be -fsteak & Onions, s. Chiii Con Car., 1s... Deviled Ham, %e -_-__ 90 Deviled Ham, %s --___ Potted Meat, %4 Libby 48 Potted Meat, % Libby_ 75 DO et ee et DD Oo bo es © or ~ os a Potted Meat, % Qua... 63 Potted Ham, Gen. 4%. 1 35 Vienna Saus. No. %_-. 90 Vienna Sausage, Qua... 78 Baked Beans Campbells 48s __..__-_ 2 30 CANNED VEGETABLES Hart Brand Asparagus Natural, No. 2... 3 00 Tips & Cuts, No. 2____ 2 25 Baked Beans 1 1b. Sace, 36s, cs.._.__ 1 75 No. 2% Size, doz... 1 05 No. 10 Sauce__._..____ 4 00 Lima Beans Little Quaker, No. 10_ 7 90 Gaby No.2... 1 60 Marcellus, No, 2______ 1 25 Reber Soaked ________ 95 Marcellus, No. 10______ 6 00 Red Kidney Beans wo: 16 2 4 25 No. 2 String Beans Choice, Whole, No. 2__. 1 60 Cut No 19 7 Cut, No. 2 1 35 Marcellus Cut, No. 10. 6 00 Wax Beans Choice, Whole, No. 2._ 1 60 Cut, No. 10 7 Cut, No. 2 Marcellus Cut, No. 10_ 5 50 Beets Extra Small, No. 2____ 2 00 Hart Cut, No. 10__.___ 42 Hart Cut, No. 2... 336 Marcel. Whole, No. 2% 1 35 Hart Diced, No. 2._.. 90 Carrots Picea Nee 95 Diced, No.i9 . 4 20 Corn Golden Ban., No.2 -.. 1 3 Golden Ban., No.10 __10 00 Country Gen., No. 2___ 1 20 Marcellus, No. 2... pe Fancy Brosby, No. 2__ 1 36 Fancy Crosby, No. 10__ 6 75 Whole Grain, 6 Ban- fam fo. 20 1 45 Peas Little Dot, No. 2__.___ 2 15 Sifted E. June, No.10 _ 9 50 Sifted E June, No.2 __ 1 73 Marcel., Sw. W No. 2_ 1 45 Marcel., E. June, No. 2 1 35 Marcel., E. Ju., No. 107 75 Pumpki. 10 4 75 NOS 12% NO. 2 92% Sauerkraut NOt) 4 25 No. 2% Quaker_______ 1 35 NO. 2 Spinach No 2% 2 2 25 NO 2 1 80 Squash Boston, No. 3... 1 35 Succotash Golden Bantam, No. 2_ 1 75 mort, No. 2020 1 55 Pride of Michigan_____ 115 Tomatoes 0. 10 6 25 NO. 2h 4 210 NO. Se 1 55 Pride of Mich., No. 2% 1 35 Pride of Mich., No, 2__ 1 10 Tomato Jutce Hart, No. 10__________ CATSUP Regal, 8 oz.----.-.doz. 95 Regal, 14 0z._--._ doz. 1 28 Sniders, 8 oz.._...doz. 1 20 Sniders, 14 0z._____ doz. 1 85 Quaker, 8 oz. ....doz. 1 12 Quaker, 14 o0z.__.. doz. 1 % CHIL! SAUCE Sniders, 830z. .....____ 1 65 Sniders, 14 0g. __.____. 2 25 OYSTER COCKTAIL Sriders, 11 of... 2 00 CHEESE moguetort 2 80 Wisconsin Daisy _____._.14 Wisconsin Twin —_... 13% New York June__.____ 23 wap Sago 0 48 BC 17 Michigan Flats ______ 12% Michigan Daisies_______ 13 Wisconsin Longhorn... 14 Imported Leyden —______ 28 Ib. Limberger________ 19 Imported Swiss ________ 60 Kraft, Pimento Loaf.___ 22 Kraft, American Loaf_. 20 Kraft, Brick Loaf_______ 20 Kraft, Swiss Loaf_____ 26 Kraft, Old End. oaf_____ 32 Kraft, Pimento, % lb._ 1 60 Kraft, American, % lb. 1 60 Kraft, Brick, % Ib.-___ 1 3( Kraft, Limbur., % Ib._ 1 3( Note that imported items are advancing due to the present dollar. CHEWING GUM Adams Black Jack______ 6b Adams Dentyne ~______ 65 Beeman’s Pepsin op Beechnut Pappermint___. 65 Doublemint _90 65 Peppermint, Wrigleys__ 65 Spearmint, Wrigleys__ 65 ouicy Hruq 65 Wrigley’s P-K____._____ 65 Teapery 220 65 CHOCOLATE Baker, Prem., 6 lb. %_ 2 50 Baker, Pre., 6 lb. 2 oz. 2 60 CIGARS Hemt, Champions ___ 38 50 Webster Plaza ______ 75 00 Webster Golden Wed. 75 00 Websterettes ________ 38 50 incest 33 50 Garcia Grand Babies_ 40 00 Bradstreetg -.....___ 38 50 Oding 40 00 R G Dun Boquet__._ 75 ¢0 Perfect Garcia Subl._ 95 00 Hampton Arms Jun’r 33 00 Rancho Corono.______ 31 60 Menway oo 20 00 Cocoanut Banner, 25 lb. tins____ 1944: Snowdrift, 10 lb. tins__ 20 CLOTHES LINE Riverside, 50 ft-._...._ 2-20 Cupples Cord _________ 2 9 COFFEE ROASTED Lee & Cady 1 Ib. Package AArrow Brand _________ 22 Boston Breakfast ____ 23 Breakfast Cup _________ 22 Competition ___..._ 16% oe 20 Majestic ._......___ 29 Morton House __________ 31 Nedrow Quaker, in cartons___.__ 22 Quaker, in glass jars 26% McLaughlin’s Kept-Fresh Cpt fresh a Mt Coffee Extracts MY... per 106... 12 Frank’s 50 pkgs._____ 4 25 Hummel’s 50, 1 Ib.____ 10% CONDENSED MILK Eagle, 2 0z., per case__ 4 60 CONFECTIONERY Stick Candy Pails Pure Sugar Sticks-600c Big Stick, 28 lb. case__ Horehound Stick, 120s Mixed Candy Kindergarten _ Seager French Creams_______ Paris Creame.... SUDite® 2 Fancy Mixture__._____ Fancy Chocolate : 5 lb. boxes Bittersweets, Ass’ted_ Nibble Sticks __.______ Chocolate Nut Rolls__ Lady Vernon_________ Golden Klondikes_____ Gum Drops Cases Jelly Strings... Tip Top Jellies___..___ Orange Slices_________ Lozenges P. A. A. Pep. Lozenges ____ A. A. Pink Lozenges ____ A. A. Choc. Lozenges .__ Motto Hearts... Malted Milk Lozenges___ Hard Goods Pails Lemon Drops_______._ O. F. Horehound Drops_ Anise Squares _______ Peanut Squares ________ Cough Drops : Bxs, Smith Brog. 1 45 oo ee ae 1 45 Vick’s, 40/10c_________ 2 40 Specialties italian Bon Bons_______ Banquet Cream Mints__ Handy Packages, 12-10c 80 COUPON BOOKS 50 Economic grade__ 2 50 100 Economic grade__ 4 50 500 Economic grade__20 00 1000 Economic grade__37 50 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CRACKERS Hekman Biscuit Company Saltine Soda Crackers, DUS a, Saltine Soda Crackers, i>. pies 1 Saltine Soda Crackers, 2 1b. pitee 3 26 oo Soda Crackers, oz, pkgs.__..____ 1 00 Butter Crackers, bulk 13 Butter Crackers, 1 Ib... 1 72 Butter Crackers, 3 lb._ 3 13 G Crackers, bulk 14 Graham C’s, 1 Ib.___._ 1 90 Graham C’s, 2 Ib._____. 3 36 Graham C’s, 6% oz.__.. 1 00 Junior Oyster C’s, blk. 13 Oyster C’s, shell, 1 Ib... 1 84 Club Crackers_________ 1 86 14 CREAM OF TARTAR 6 1D. boxee 35 ORIED FRUITS Apples N. Y. Fey., 50 Ib. box__ N. Y. Fey., 14 oz. pkg. Apricots Evaporated, Ex Choice 17% Fancy Ex. Fancy Moorpack___. 22 Citron Sih box a eh aie atl ak February 14, 1934 MICHIGAN TRADESMAN 21 Currants JUNKET GOODS FRESH E Packages, 11 o0z.________ 14 Junket Powder _____ 1 20 — —— Am. F: Pay re TRA Junket Tablets ______ 1 35 Beef Holland Herring F. B "lee or ‘2 : Japan Junket Food Colors..160 Top Steers & Heif.____ 10 Mixed, kegs 6S bie tan, a oon 18 Dates Good Steers & Heif..__ 09 Milkers, kegs —. ~~ , laser 25 ee We 0% Veal Mee ee he te ay, Gets 32 Figs oa a oe he. 305 “aney ---------------___ 40 Calif., 24-83, case__._ 1 70 MATCHES a, r & G Nap Soap, 100@ 2 60 Piamong No 6,144. 666 oC ” Mackerel Sweetheart, 100 box___ 5 70 Pek Ceylon : Peach Searchlight, 144 box_. 6 50 Tubs, 60 Count, fy. fat 6 00 Willeuna Hoohes Bar 9 : 50 [en " eaches Crescent, 144 _________ 6 ils, ice 5¢ 793 oe ah Evap. Choice ________ 12% Diamond, No. 0______ 6 0 Spring ia 16 Pails, 10 lb. Fancy fat 1 50 Williams Mug, per doz. 48 ‘ English Breakfast ; No. 0... oe y Hux Toilet Go | 315 Congou, medium _______ 28 ee Rea 1oatety Matches Mis a Goi choice __. 35036 ed Top, 5 gross case § 40 Poor __..._.___.......... White Fish » fancy -.--__ 42@43 Lemon, Dromdary, Signal Light, 5 gro. cs5 40 . Med, Fancy, {00 i. 13 00 Wine a . 4 0z., doz.._________ 1 10 Milkers, bbls 2 fs Oolong Te * doze : 1 10 Mutton K K K K Norway___ 19 50 Pil big a ee Medium SEO 39 “. ee Goad 0614 8 lb. pails_____ a oe : Mee 5 Citron, Dromdary, =| jy .MUELLER’S PRODUCTS Medium -----_--__~ a ea i. oe oe ee. 50 oc., Gowen... 2 10 | Macaroni Ser = 5 846 pas ll OS . ’ or == a. : . oo : - BQO 2 Boned, 10 lb. boxes... 16 es a @19 Elbow Macaroni, 9 oz.- note @20 tte Ree Noodles, eu eae ace Mixed, 10c pkgs., doz... @65 TWINE Seed 1 oc : r Yutmegs, 70@90 ______ @50 Cotton, 3 ply con 5 eeded, bulk -—---__.__ 6% Egg Vermicelli, 6 oz._ 210 Loins ________ 15 SHOE BLACKENING Tuts 5. ; & een * Guomooon's S'dlcss bik. 6% Egg Alphabets, 6 oz. 210 Butts. 12 2in 1, Paste, doz... 139 {2tm#e8S, 105-110 ___ @4g_ Cotton, 3 ply balls _~_7- 35 Quaker s’dless blk.-__- 4, ©ooked Spaghetti, 24c, Shoulders ______.. 10 E. Z% Combination, dz. 130 “PPeT Black -------- @23 2 OR 7% Of. 220 Spareripbs 7. 0S Dri-Woot, doz... 2 00 Quaker Seeded, 15 oz._. 7% Neck Bones _____.._____ 04 Bixiys, doz. 1 30 Pure Ground in Bulk VINEGAR Trimmings 08 Shinola, doz........___ 99 —___ Cream Sold in Screw-top Metal Tubes Cream in individual tubular-shaped containers holding a sufficient quantity for one cup of beverage and selling at a low price has recently been placed on sale in Germany, according to a report from Consul John G. Erhart, Ham- burg, made public by the Department of Commerce. The container is made of aluminum foil with a round, flat base which per- mits the container to stand upright and is sealed somewhat in the manner of toothpaste tubes. It is claimed that the contents will remain in prime condition for a minimum of three months. The tubes hold up to 70 grams, the quantity being varied according to the prevail- ing price of milk and cream. —___2s2ea____ Metal Consumers Active A rising scale of production in the battery, paint, cable and other indus- tries for this Spring is indicated by the activity of buyers in the non-ferrous metals markets this week. Demand for lead and zine for delivery over the coming four months is good, with sup- pliers reluctant to make commitments beyond a 60-day period at present prices. Mine interests are fearful that impending changes in working sched- ules under NRA will force an increase in their production costs. —_§_~r-._ The best kind of trait:Kindness. February 14, 1934 Grocers Ask Price Rule Action Prompt action by the Code Author- ity and Administrator Johnson in fix- ing and announcing the specific allow- ances to be made by wholesale and retail grocers for wages of store labor was urged in a brief sent to Washing- ton yesterday by the National Ameri- can Wholesale Grocers Association. Under both the jobbers’ and retailers’ codes, the loss-limitation provisions leave the amount of the required mark- up to cover store labor costs up to the Code Authority governing the two branches of the industry. Until the Code Authority makes its decision and General Johnson approves the recom- mendation, the brief points out, both wholesalers and retailers must remain uncertain on the charges. — 7+. ___ Automobile Glass Call Heavy Plate-glass shipments during Janu- ary, due almost wholly to the demand from the automobile industry for both plain and safety glass, were materially ahead of the initial month of 1933. This demand from the automobile in- dustry continues and there are indi- cations of further gains. The urgency in the demand for liquor glassware, which reached a high point in Decem- ber, has been tapering off. In several instances, however, the backlog of or- ders is sufficient to maintain produc- tion at capacity schedules until some time in March. The demand for win- dow glass has been scattered. —_2<-.___ Is it really a good idea or only one that has become a pet idea through long association? DETROIT depression proof (a EENANCEAL CONDITION IS EVEN STRONGER THAN BEFORE IKE DEPRESSION — WE HAVE MAINTAINED OUR DEWIDEND RAIE OF NOT .> __ What a man will sacrifice to win is quite as important as what he will do to win. Phone 89574 John L. Lynch Sales Co. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan Business Wants Department Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. if set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts. I WILL BUY YOUR MERCHANDISE FOR CASH Dry Goods, Clothing, Shoes, Ready-to- Wear, Furnishings, Groceries, Furniture, Hardware, Etc. Will buy entire stock and fixtures, or any part. Also short leases taken over, All transactions confidential. Write, Phone, or Wire LOUIS LEVINSOHN Phone 27406 655 So. Park St, Saginaw, Michigan INCREASE YOUR BUSINESS using “Speedy Printer.’ Prints cards, circulars, Complete outfit $12.50. Write Peaks Du- plicator Co., Lesterville, South Dakota. 626 For Sale—Men’s clothing and furnish- ings business in one of Michigan’s best small cities. $6,000 stock modern build- ing and fixtures. Living apartments above. Address No. 627, c/o Michigan Tradesman. 627 Out of Honey?—Carroll’s white honey, five-pound pails, $4.80 a dozen. Carroll's amber honey, five-pound pails, $4 a doz- en: f.0.b. Prices good until July 1. Car- roll Apiaries, Central Lake, Mich. 628 For Sale—Established modern cream- ery, fully equipped, ready for operation. In excellent location. Address James B. Jepson, Receiver, Saranac, Mich. 629 For Sale—-Hardware stock and fixtures, clean proposition, in small town. No en- cumbrances. I. D. Fleisher, individual owner, Athens, Mich, 630 ; ret ante a tees 24 MICHIGAN TRADESMAN February 14, 1934 DETROIT DOINGS Late Business News From Michigan’s Metropolis “Retail grocers in Detroit are asked to get ready for the big week of Feb. 19 to 24. This is going to be Michigan Made Beet Sugar Week,” states Dr. J. Arthur Brock, Educational Secretary of the Farmers & Manufacturers Beet Sugar Association. “It is planned to make this week stand out in the mind of every Detroit housewife. If the Detroit housewives can be made to clearly understand that their prosperity and the prosperity of the farmers of this State are one and the same thing, then they will be more alive to the necessity and fairness of buying Michigan Made Beet Sugar. “A very careful foundation has been laid to make this Michigan Made Beet Sugar Week a great success. The edu- cational staff of the Farmers & Man- ufacturers Beet Sugar Association have been working hard for weeks deliver- ing lectures to Detroit high school au- diences, cooking schools, church organ- izations, and fraternal organizations: in fact, no avenue has been left un- touched to reach the Detroit housewife, both directly and through her husband or family. “A very large advertising program has been carried on in Detroit, leading up to this climax. But during the week of Feb. 19 to 24, the advertising will be greatly increased, radio will be employ- ed, special window displays used, and the leading downtown merchants, whether they sell Beet Sugar or not, will have window displays and will give every possible support to this important movement in their own advertising. Prominent state and city officials will publicly pronounce this Beet Sugar Week over the radio. Incidentally, the radio will be employed for a number of different purposes. Prominent citizens will endorse this Beet Sugar Week. Educational talkers will tell Detroit housewives to use Michigan made beet sugar. Domestic science experts will tell the world that beet sugar is the best sugar in the world. The news reporters over the major radio stations will cover this subject. The Board of Commerce is co-operating in every pos- sible way. Special window streamers will be supplied every retail grocer and, in short, every Detroit housewife will get this beet sugar message from every possible source and channel. “This movement is of great impor- tance to the state of Michigan,” contin- ues Dr. Brock. “These farmers have to live the same as you do—they have to pay taxes—they have children to edu- cate and they like to go to a movie once in a while. Now it stands to rea- son they cannot do these things unless Detroit housewives buy their product. “The sugar beet industry is of vital importance to Michigan and whatever is of vital importance to Michigan is of vital importance to Detroit retail grocers. This is not just another “ballyhoo” back of some shampoo or some trick puzzle. We are endeavor- ing to promote one of the fundamentals of the State of Michigan—its sugar beet crop. These farmers need and buy all the necessities of life—the very Sie PETRI DiS TN RE ERI STE I I ae RR ET tte ne things you or your friends make or sell. If you give them a living by buying their product, they have a chance to buy these necessities. If not, you just make it that much tougher for these wage earners. “So I do want to impress every re- tail grocer in Michigan with the impor- tance of his best co-operation, during Michigan Made Beet Sugar Week. Re- member the date—February 19 to 24. And may I ask that you be on your toes to give every possible co-operation you can in the form of window displays and co-operation in your advertising or handbills. Put Michigan made beet sugar on your counter. It comes in a wide variety of sizes, 5, 10, 25 and 100 pound sacks. Place display cards on the sacks. Fix up an attractive display. Feature this item. If you haven’t ad- vertising material on hand, all you have to do is phone C. W. Kelly, Madison 4000, Detroit and he will see that you are supplied. Frederick A. Fuller, retired hard- ware salesman, died Saturday at his home, 276 E. Philadelphia avenue, after an illness of six months. He was born in Jackson sixty-eight years ago and came to Detroit in 1882 to enter the employ of the Delamater Hardware company, then located on Griswold street. Later he went to work for the Standart Brothers Hardware company, with whom he remained until a year ago. For both of these concerns he traveled much of the time through Michigan, Ohio and Indiana. Sunday, Feb. 18, marks the opening of one of the biggest drives to put De- troit in the front row of womens ap- parel centers in the history of the city. On that day the Women’s Apparel Club of Michigan opens a four day market and exhibition of women’s and children’s wear and allied lines, includ- ing modern store fixtures. Nearly 200 manufacturers’ lines will be displayed on two floors, the thirteenth and four- teenth. On Tuesday three prominent men identified with the Detroit Board of Commerce and the retail trade will speak at the Statler where the exposi- tion will be held, on Tuesday, from two and four o’clock. Harvey Camp- -bell will speak on “The future pros- pects of business.” Charles E. Boyd, secretary of the Detroit Code Author- ity, will deliver a talk on “Retailing under the N.R.A.” Sidney A. Styer will speak on “Combatting the shop- lifting evil.” Mr. Styer who is president of the Women’s Apparel Club of Mich- igan, is enthusiastic over business pros- pects and especially over the promised success of the coming market and ex- position. The number of exhibitors ex- ceeds all previous markets with one exception, he said. The Michigan Wholesale Apparel Association, composed of local ‘firms is also staging a “Women’s Wear Mar- ket Week” from Sunday Feb. 18 to Feb. 24. The sponsors of this event are Jacobson & Edelson, L & H Simon Co., Arden Hats, Crown Hat Manu- facturing Co., and the S. & F. Garment Co. Announcements of the market week have been sent out by the group, and by the individual firms who have made unusual stock preparations for the Spring apparel showings. Dan F. Niemeyer, Michigan repre- sentative for the Kaynee Co., of Cleve- land, has followed up initial announce- ments of the joint meeting at the Stat- ler Hotel, Feb. 25 of the Michigan Ap- parel Club and the Michigan Retail Clothiers ‘Association when both will hold their annual conventions. This affair will continue for three days. The Lee Garment Co., wholesale dealer in women’s and misses blouses and skirts, has opened for business at 206 Grand River avenue. —_22>—__ Proceedings of the Grand Rapids Bankruptcy Court (Continued from page 17) Nelson Paint & Wallpaper Co., PAC tie 4.53 Olson Lbr. Co., Manistee__-_____ 6.18 Postal Telegraph Co., Reed City__ 2.25 Red Cross Pharmacy, Manistee__-__ 1.50 Ross Dairy Co., Manistee_-__--__ -84 The J. H. Shults Co., Manistee__ 48.88 West Va. Coal & Coke Corp., CimimnaG 2. 80.48 Ernest Zobel Co., Inc., Brooklyn 149.10 Consumers Power Co., Manistee 100.00 Mich. Bell Telephone Co., Manistee 20.00 Geo. C. Ackers, Manistee________ 322.45 Chas. L. Peth, Manistee________ 400.00 Burroughs Adding Machine Co., Me Re 185.31 Geo. J. Meyer Co., Milwaukee__ 280.00 Crown Cork & Seal Co., Baltimore 1,100.00 Bishop & Babcock Co., ‘Inc., Coven — 3,250.00 Cokal Pulverzone Corp., Chicago 2,050. 00 Schlangen Mfg. Co., Chicago____ 395.00 Karl Kiefer Machine Co., mene 1,200.00 Economic Machinery Co., Worchester, Mass. ___.________ 2,103.00 S. F. Bowser & Co., Fort Wayne 2,038.50 Frank F, Pasch Corp. ,» Milwaukee 1,250.00 Johnston Bros., Boiler Co., Ferrys- Oe 535.00 National Bond & Investment Co., Mw 135.00 National Discount Corp., G. R._. 661.80 National Discount Corp., G. R._. 495.20 A. Kann & Co., Manistee________ 100.00 Manistee Iron Works, Manistee__ 461.45 International Time Recording Co. 200.00 John P. Anderson, Manistee____ 53.18 American Corrugating Co., G. R. 221.36 American Antiformin Co., Brooklyn 115.50 American Tap Bush Co., Detroit 75.00 American Printing Co., Manistee 378.76 Anderson Construction Co., Man- ERS ee 3,030.00 Bond Mfg. Co., Wilmington ____ 1,082.34 Brisbois Bros., Bay City________ 84.37 Benner Chemical Co., is 7.80 Beattle Bros. Motor Sales, AAreeOn 27.49 Bundy’s Brief Service, Traverse City 1.54 R. C. Bradford, Manistee________ 6.96 Bradley Miller ‘Co., Bay City... 599.70 John Barth & Sohn, New York_. 1,207.50 Bishop & Babcock, Inc., Cleveland 185.71 Brockway Glass Co., Brockway__ 4,689.35 Bus. & Prof. Mens Nat'l Assoc., Menities 6.00 ee 9.37 City of Manistee. 227.35 The Commercial Paste Co., Col- era 91.20 City Coal Co., Manistee__________ 39.22 Campeco Oil ‘Co., Manistee______ 10.65 Central Malt Products Co., Detroit 806.36 City of Manistee, Manistee______ 66.30 Crown Cork & Seal Co., Baltimore 696.46 Consumers Power Co., Manistee 947.87 City Drug Store, Manistee_______ 2.00 Carroll-Graham Gla'ss Co., Ca 7,676.68 Carnell & McFarlane, Mt, Pleasant "160. 90 Decatur Miller Co. Inc., Decatur 3,208.26 ier pe ree Chemica] Co. Chicago 63.10 J. Drew Agt., Sinclair Refining oo Mites 98.87 Dickens Motor Freight, Kalamazoo 27.74 S. E. Dun Co., Delroit 1,883.14 Duro-Test Corp., New York______ 14.76 Durbin Studio, Manistee________ 8.75 Detroit News, ink 17.64 Dan C. Brown, Onekama________ 87.00 H. D. Edwards Co., Detroit______ 8.46 Otto Eick, Inc., St. Louis________ 117.00 Economy Printing Co., Edward Ermold Co. Manistee 16.20 New York__ 2.56 Forester Label Works, Milwaukee 315.36 Fyr Fyter Co., Day i. 72.00 F. W. Field, Manistee____________ 565.21 G. R. Belting Co. Ge -- 9.08 G. Trunk Ry., Detroit. 7.25 The Garlock Packing Co., Palmyra 19.36 Gunderson ee Co., Manistee 47.01 R P. B. Gast Co. 6 H. C. Goettsche — Co., Chicago 51.25 Gulf Refining Co., Toledo________ 10.00 General Box Co., Detroit________ 761.53 G. R. Ubr. Co., G. pee 100.01 Art ©. Boulet, GR 12.39 Walter Gradolf, Sasa Saas 800.00 W. H. Hutchinson & Son, Inc., ae eee ee ee 410.00 Robt. Haag, New York________ 16.00 anita & Perkins Drug Co., G. R. 90.58 I. E. Hampton, Clare___________ 5.65 Harvey Auto Co., Manistee______ 12.46 Hill Motor Sales Co., Manistee__ 1,508.32 Henes & Keller, Menomiinee ee 439.39 Hotel Chippewa, Manistee________ 18.42 International Time Recording Co., ee ee 3.50 Iroquois Detroit Corp., Detroit__.. 734.70 A. D. Joslin Mfg. Co., Manistee 48.00 Johnson & Goudie, Manistee eae 114.03 Kroeschell Engineering Co., CMmeneo 1,148.17 Chas. Koss & Bros. Co., Milwaukee 527.56 A, H. Lyman Co., Manistee ee. 19.40 Lakeshore Corp., ‘Muskegon eat 34.00 Lloyd & Smith, Manistee________ 1,197.20 Liquid Carbonic Corp., Cheiago__ 635.73 Miller Bros., Manistee. ei 133.73 Midland Glue Co,. Detroit... 59.86 Michigan Lbr. Co., Manistee____ 48.40 Manthej Bros., Manistee__________ 5.00 Tom Morris Agt., Manistee______ 123.71 Merchants Publishing Co., Kal- CRO OO 48.41 Manistee Paper Box Co., Manistee 58.0C Manistee Board of Commerce, Manimee 75.0 Manistee News-Advocate, Manistee 76.2C Morton Salt Co., Manistee________ 6.6€ Meyer & Wahr. Manistee____-___ 50.08 Millers Hdw. So., Manistee________ 70.50 Manistee Auto Parts Co., Manistee 41.87 Manistee Taxi Co., Manistee LSE ae 10.0€ Manistee Salt Works, Manistee__ 200.0 Mackin Tire & Battery Co., Diamintes 22 58.8¢ Manistee Iron Works Co., Manistee 800.30 Metal Glass Products Co., Belding 27.00 Maxwell Bros., Chicago__._______ 4,397.45 M&NE RR Co., Manistee________ 982.94 Michigan Bell Telephone Co., PAAOTIRGe 1,051.48 F. G. Nalipinski, Manistee______ 67.14 Noud Lbr. Co., Manistee eee 300.06 Northwestern Brewers’ Supply Co., Milwenee 292.08 National Adhesive Corp., New York 65.38 The Nelson Paint & Wallpaper Co., Manietee 23.0E Olson Lbr. Co., Mianistee________ 463.47 Olson Tire & Auto Co., Manistee 7.95 John Pritzlaff Hdw. Co., Milwaukee 37.50 Pure Carbonic Inc., Detroit______ 159.00 The Pioneer Mfg, Co., Cleveland 29.25 Petoskey News- -Printing Co., POIORROY (oe 9.45 Postal Telegraph Co., Reed City__ 1.78 Frank F. Pasch Corp., Milwaukee 613.29 Pressed Steel Corp., Milwaukee 1,837.62 Quimby-Kain Paper Co., G. R._ 84.56 Ruggles & Rademaker, "Manistee 6.86 C. L. Rylery Coal Co., Lexington 40.10 Regalia Mfg. Co., Rock Island__ 563.00 Reichel- Korfman Co., Milwaukee 3,568.14 Ross Dairy Co., Manistee________ 115.84 F. Raniville Co., GC Bo 31 -00 Rahr Malting Co., Manitowoc____ 6,018.95 Strd. Brush & Broom Mfg. Co., Cniceagy 220 5.20 J. Sorrenschein Co., New York__ 1,244.81 S. S. Steiner, Inc., New York____ 1,596.61 Steve’s Soal Yard, Manistee____ 3.30 T. D. Smith, Inc., Scottville______ 26.16 Shell Petroleum Corp., Detroit__ 50.34 Standard Oil Co., G, R.__---_____ 96.04 J. H. Shults Co., Manistee_______ 170.18 Russell D. Snodgrass, ee ee 248.11 Stolper Steel Products Co., Mil- NS 525.00 Towner Hdw. Co., Muskegon____ 4.29 Tiddens Bros. Plumbing Co., G. R. 14.71 W. Toepfer & Sons Co., Milwaukee 485.00 Thorsen’s Oil Co., Manistee______ 87.12 Traver Corp., Chicago___- eee 150.00 West Va. Coal & Coke Corp., A7BCIBNA 52.20 Wallerstein Co., Inc., New York 12.50 John D. H. Wallace, Manistee__ 47.50 Western Union Telegraph Co., Manistee eee ee een 121.71 250.00 Jas, M. Wilson. Agency, Kalamazoo 295.00 John Zaiger, Manistee Se unknown Olejniczak Place, Manistee______ unknown Fred Yankee, Filer ny unknown Herman Yankee, Filer City _____ 260.00 Kuehl’s Cafe, Manistee__________ unknown Boston Cafe, Manistee__________ unknown Frank Pasch, Milwaukee________ Satveicnescalesdlibisdllieee as A. & P. Victim of Fraud Louis Gruber, Great A. & P. buyer at Chicago headquarters, was indicted by grand jury for fraud on company. Dummy company called Monarch Spe- cialties Co. was organized through which fraud operations were carried on, Assistant State’s Attorney Crow- ley says several hundred thousand dol- lars is involved. 500.00 ———~». > We believe in individualism: but when the members of a_ profession prove that they are unable to protect the public from sharks operating under the protection of the ‘ethics” so-called, it is time for somebody to regulate the profession. We an Help You Balance Your Budget. Purchasing wisely is an important secret in the art of budget- balancing. Economical buying— intelligent, thrifty buying is often the factor that determines whether a merchant will make a profit or suffer a loss in his operations. A survey of the merchants in your own community will probably illustrate the truth of the statement that one of the outstanding characteristics of a successful retailer is his care in getting the most for his money. And such care can well be practiced in purchasing things other than merchandise. In purchasing insurance protection, one can profit definitely by buying wisely. Mutual insurance offers discriminating property owners greater value for their money—time-tested protection at a lower net cost. Scores of Michigan merchants, purchasing their insurance pro- tection through the mutual insurance companies which advertise in the Tradesman, have learne dthat mutual insurance is thrifty insurance. The savings they have enjoyed on their insurance costs have helped them to balance their budgets — have resulted in greater profits because of lowered operating costs. If you are not familiar with the advantages of mutual insurance protection as offered by the insurance companies above described, you owe it to yourself to get the facts. It will pay you well to be thrifty when you buy your insurance protection. REVIEW AND REVISE... © To make a will is laudable. But to make a will—place it in a safe deposit box and forget about it—oblivious of changes that have occurred in your own financial posi- tion or that of your dependents—is wrong. @ It is plain negligence not to review your will periodically. The many changes that have occurred in the past five years may make it not only advisable but absolutely necessary for the safety and happiness of your benefi- ciaries—that the provisions of your will be altered. @ Review and revise your will today. The GRAND RAPIDS TRUST COMPANY will be glad to consult with you and your attorney on this all important matter. THE GRAND RAPIDS TRUST COMPANY eile eis cialeeiaracees teeta NS LE