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Fifty-first Year GRAND RAPIDS, WEDNESDAY, JULY 4, 1934 Number 2650

 

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Myself

I have to live with myself and so

I want to be fit for myself to know,

I want to be able as days go by

Always to look myself straight in the eye;
I don’t want to stand with the setting sun,
And hate myself for the things I’ve done.

I don’t want to keep on a closet shelf,

A lot of secrets about myself,

And fool myself, as I come and go,

Into thinking that nobody else will know
The kind of a man I really am;

I don't want to dress myself up in sham.

CG
gG

I want to go out with my head erect;

I want to deserve all men’s respect;

But here in the struggle for fame and pelf

I want to be able to like myself.

I don’t want to look at myself and know
That I’m bluster and bluff and empty show.

I never can hide myself from me;

I see what others may never see;

I know what others may never know,
I never can fool myself, and so,
Whatever happens, I want to be
Self-respecting and conscience free.

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GRAND RAPIDS e e nae ms
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Fifty-first Year

MICHIGAN TRADESMAN
E. A. Stowe, Editor

PUBLISHED WEEKLY by Tradesman Company,
from its office the Barnhart Building, Grand Rapids.

UNLIKE ANY OTHER PAPER. Frank, free and
fearless for the good that we can do. Each issue com-
plete in itself,

DEVOTED TO the best interests of business men.

 

 

SUBSCRIPT: ION RATESareas follows: $3. per year,
if paid strictly in advance. $4 per year if not paid
in advance. Canadian subscription, $4.56 per year,
payable invariably in advance. Sample copies 10 cent.
each. Extra copies of current issues, 10 cents; issuesa
month or more old 15 cents; issues a year or more
old, 25 cents; issues five years or more old 50 cents.

 

 

Entered September 23, 1883, at the Postoffice of
Grand Rapids as second class matter under Act of
March 3, 1879,
Sr
JAMES M. GOLDING
Detroit Representative
507 Kerr Bldg.

 

 

Printed by the Tradesman Company, Under

NRA Conditions

 

 

Central Michigan Towns Look Good
to Stebbins

Dundee is a good country village
of 1200 population, located on the
Raisin river. The business section is in
the form of a triangle, with a small
park in the center. A picturesque dam
extends across the river, the power of
which was formerly used to operate a
flour mill, now partly dismantled. The
Nuway suspender, for men, was in-
vented by a young man of this village,
and was manufactured here for a time,
when the Was moved to
Adrian and the product is now sold
by leading clothing merchants through-
out the country. My route to-day was
through a good farming country, touch
ing the villages of Ida, Maybee, Carll-
ton, Walz, and Flat Rock, located on
the Huron river. Here Henry ford has
built a large dam, the power of which
is used to operate one of his many
plants, this one producing the head-
lights used upon his automobiles and
trucks. This plant also supplies water
for the village from a large elevated
tank. The chain stores get about ail
the trade in Flat Rock, but here I
found an old merchant, E. C. Munger,
who says he has put in fifty-eight years
in the store he now owns, having suc-
ceeded his father in the business of
general merchandising many years
ago. In leaving Flat Rock I took the
Huron paved drive, which bends and
turns with the river for many miles
and is a most interesting route. Called
at New Boston and Bellville on my
way to Ypsilanti. Located a merchant
to-day who had discovered he had been
stung by a Detroit firm selling silver-
ware for advertising. He had an oleo
claim worth over seven dollars, but he
was too. timid to have a claim filed,
thinking possibly I was another crook
after his money. I did not blame him
at all. If there were more merchants
reading the Tradesman, there would be

business

GRAND RAPIDS, WEDNESDAY, JULY 4,

fewer of them taking losses from fraud-
ulent schemers.

Ypsilanti is a fine old college city.
Here is located the first Normal schoo!
established by the state for training
young men and women for teachers
in the public schools. Like the other
state normal colleges its doors are sel-
dom closed. After the June com-
mencement program is out of the way,
the summer term opens for teachers
taking advanced work and acquiring
the latest in educational fads. The
term lasts six weeks, so those teach-
ing will have a short vacation before
the opening of the next school year in
September. School teaching has long
been a stepping stone for young people
entering into the “college of experi-
ence” in the various avenues of life.
There is no doubt but there is some-
thing seriously wrong in our present
system of education, otherwise there
weuld not be such widespread distress
throughout our Nation. We have left
the important matter of education al-
most entirely with college trained men
and women, who have a very limited
knowledge of the practical side of hu-
man living. I blame our educational
system for the woes that have rent
and torn society from its moorings.
We have got to have an educational
system which will do more than train
the intellect in the sciences. It ntust
be built upon the rock of humanitarian-
ism. It must curb selfishness and
Stress the golden rule. One need not
be a seer to see that the morale of the
people has*been lowered and patriotism
to the government is at a low ebb.
The great increase in crime, especially
among youth, is evidence of these facts
and that our educational system needs
practical men and women, graduates
from the business and agricultural
walks of life to help in forming a cur-
riculum that will include honesty, jus-
tice and a respect for the rights of
others. Here is where our educational
system is weak. The training of youth
must be broadened, otherwise our jails
and prisons will remain filled and crime
will continue a distressing burden to
to people. If the faculty of the Ypsi-
lanti college will make a careful survey
of the business conditions of the city,
they will find it is much impoverished
by the greedy national chain stores,
which each day send to the great finan-
cial centers, the profit on the trade
handed to them by thoughtless citi-
zens. The profit on trade built this
city, in the days when the people
patronized home merchants. No com-
munity can prosper when the profits on
its trade are taken away, never to re-
turn. A college should teach this sim-
ple truth and that community loyalty
is the cornerstone of prosperity.

Chelsea—Had a good visit with
Schenck Bros. They have a large

1934

double store and once did a big busi-
ness, but have been hit hard during
the past few years. One of the broth-
ers reads the Tradesman carefully, and
said the editor had fought as no other
man, for the home merchants of this
state. He said the Tradesman con-
tains many excellent that
should reach the people in general.
Said he had asked the local editor to
publish some of these articles, but he
did not, for fear it might offend the
local chains who
ally..He said the greatest need to-day
is an organization that will carry the
message of loyalty to home interests
directly to the people. This has also
been suggested by many merchants.

articles

advertise occasion-

Arbor merchants claim trade
has slowed up considerably during the
past few weeks. None of them claim
they are making a profit and business
is simply an endurance contest, The
big national chain stores are here in
force and it looks as though the citi-
zens are giving them a royal welcome
and forgetting the home merchants,
who have so long been the backbone of
the city. No city can be healthy unless
its business earns a profit. The profit
on trade has always lead the march of
progress. Without it, communities be-
come impoverigqhed and die. When
home merchants receive the patronage
of the people, the profits on trade stay
at home. It gives employment to all
classes of labor, builds new and bet-
ter homes, finances industry and pro-
vides employment. Just suppose these
gigantic chain monopolies could drive
out the home merchants of this great
center of educational knowledge, what
would be the result? It is clear to see
that many more stores and business
blocks would be empty and that rentals
would decline. There would be fewer
taxpayers and the cause of education
would suffer. It is just too bad to see
such ignorance of economic truth and
lack of loyalty in a great university
center. As one views the many costly
buildings of this great state univer-
sity, its vast stadium and_ athletic
fields, then contrast this great insti-
tution with the distresful business con-
ditions which prevail among the
masses, it looks to the careful observer
as though it has failed woefully in
meeting the most fundamental needs
of society. Education is for the pur-
pose of better serving the needs of
mankind, and when it accomplishes
this purpose fully, there is no objec-
tions to higher research into the
realms of the unknown. This great
university was built with money con-
tributed by the taxpayers of this state,
together with contributions from
members of its alumni, and friends.
It has trained many young men and
women, who have achieved national
fame in their professions. The time

Ann

 

Number 2650

has arrived, when colleges and univer-
sities must study the subject of jobs
for the graduates that pass out of its
The effect
greedy monopolies are having upon the
opportunities of men
business

portals, into business life.
young and
women, who enter life is a
problem that educators cannot dodge.
May they take up the study of this
problem here in Ann Arbor, by investi-
gating the effect of the daily removal
of the trade
city. It would be well for them to talk
with the learn
how the era of chain stores, compares
with the merchants
served the entire needs of the people.

Called merchant subscriber
here to-day, who knew nothing about
the He knew nothing
about the valuable price change service
brought each He had a
for the refund and
lost one year of it by not reading the
Tradesman each week.

profits upon from this

home merchants and

era when home

upon a

oleo refunds.

him week.
good claim oleo
Made a claim
for one year, and after explaining the
importnace of the market change feat-
ure, he wrote his check for account in
arrears and from now on will watch
the markets with care. While talking
with a merchant to-day, a former sales
manager of Cornwall & Co., Saginaw,
stepped up and told how the Trades-
man saved his corporation one thou-
sand dollars on a claim presented by a
railway company. Their attorney ad-
vised payment, but the Tradesman in-
formed him of a statute of limitation,
which the attorney acknowledged was
new to him. This is not the first time
similar claims have been made as to
how the Tradesman has saved money
for its readers. Dozens have so testi-
fied. It is just too bad that some mer-
chants neglect reading the Tradesman
carefully. Many a merchant has lost
out on the oleo refund by not being
awake to the facts brought him each
week.

Chelsea is a good country town of
2000 population. The Glazier Stove Co.
built a fine plant here years ago and
gave employment to over 400 people,
producing oil stoves. After a few
years the business failed and several
other enterprises have since occupied
the buildings, but to-day the plant is
idle. Another smaller factory here
produces screws and bolts for auto
manufacturers and is operating with a
fair force. A branch of the Hoover
Ball Co. is located here and employs
about twenty people, making steel
balls for ball bearings. Here is located
the cement plant which is owned by
the state. It is not operating and its
future is uncertain.

Stockbridge is one of the best vil-
lages in Ingham county. The business
district is built on three sides of a
beautiful park, which is the site of an

(Continued on page 17)

 

 

MICHIGAN

TRADESMAN

July 4, 1934

 

THE COWARD’S REFUGE

Repressing, Restricting and Reducing

Maximum Productive Capacity

It has been the essence of the Amer-
ican spirit to face the future with high
expectancy of new and vibrant possi-
bilities. The American has been a man
of faith, He has alwavs scorned the
suggestion of surrender in the face of
difficult circumstances. He needs to
remember and to rely upon that spirit
now.

A thousand and_ one
whispering to him that his only hope

voices are

of salvation and security lies in a de-
liberate retreat from this age of plen-
ty and a planned return to the age of
scarcity. Today some of us are under-
taking to challenge the soundness of
this widespread advice.

There is no dodging the fact that the
relentless advance of physical science
and industrial technology has confront-
ed us with unprecedented difficulties.
The development of scientific processes
has moved with airplane speed: that of
social policies has lumbered on at a
stage-coach rate. Research in the phys-
ical sciences has produced social
changes faster than research in the
sciences has perfected social
controls. All sorts of maladjustments
have occurred. And the result has been

social

a race between scientific progress and
social instability, with social instability,
for the time being, in the lead.

The blunt truth is that the revolu-
tionary results of physical science and
industrial technology have brought us
to a cross-roads where decisions that
will determine our destiny must be
made.

There are only two choices now open
to us. We can call a halt on scientific
research and technological advance un-
til they no longer put so many strains
on the traditional structure and func-
tions of our special order. Or we can
put our brains to the business of mak-
ing such readjustments in our politi-
cal, social, and economic policies as
will enable us to take full human ad-
vantage of this new age of science,
technology and plenty.

The first choice is unworthy of the
American tradition. The second choice
would mean that the spirit of the pio-
neers is not dead in us.

To me the most disturbing fact of
the time is the number of Americans,
in high position and low, who are fall-
ing victim to a defeatist mood, appar-
ently assuming that progress has come
to a dead end, that science and tech-
nology have been too efficient in pro-
ducing a limitless output at low prices,
and that the thing to do is to plan a
lesser output at high prices.

To restrict production and to raise
prices as a general policy is, to me, not
liberalism but reaction, not statesman-
ship but surrender, not creative ad-
vance but cowardly retreat. That way
lies the subsidizing of inefficiency. That
way lies the sabotage of superior man-
agement that knows how to bring both
the cost of production and the price of
products down. That way lies a per-
manent and perilous lowering of living
standards for the swarming millions.
It was not for this that the pioneers
builded their blood and sacrifice Into
the foundations of this Nation. More

goods at lower prices is the logical
goal of an age of science and technol-
ogy.

To me it is incredible that, in a world
of tragically unfilled human need, we
should now set out upon the Quixotic
attempt to increase welfare by destroy-
ing wealth or declining to create it.
Our ancestors fought valiantly over the
centuries to conquer famine. Are we
now to say that their conquest has been
too decisive? After the sweat and sci-
ence of generations have brought us
out of an economy of scarcity into an
economy of plenty, are we to confess

that we are incapable of managing

plenty, and deliberately legislate a mod-
ified famine? I think history will pass
a bitter judgment upon us if, in the
midst of such manifest need, we take
this road in dealing with the difficulties
now confronting our farms and our
factories.

Two things must, I think, be done
in our schools, colleges, and universi-
ties to help prevent our taking this sui-
cide’s road.

1. From one end of our school sys-
tem to the other, we must rebuild our
curricula around a spinal column of
political social, and economic studies
which reduce to utter simplicity and
intelligibility the plain principles of or-
ganization and operation that must
govern the work of an age of science
and technology if its magnificent
mechanism for producing abundance
is to serve instead of sink us. These
studies must be organized, not in terms
of traditional academic objectives, but
for the avowed social purpose of train-
ing a generation of citizens to play a
productive role in the creation, com-
prehension, and control of a workable
social and economic order in an age
of plenty.

2. The universities and research in-
stitutes must organize to insure an
earlier consideration of the social and
economic effects of the discoveries of
the physical scientist and industrial
technologist. Under the research sys-
tem to date, the social scientists get
into the game too late. They wait un-
til the discoveries of the physical scien-
tist and industrial technologist radi-
cally upset old social and economic
arrangements and then come along as a
kind of wrecking crew to clean up
after the catastrophe and to suggest
Ways of preventing its recurrence.
That has proved too costly a procedure
socially. From now on the physical
scientists and the social scientists must
work hand in hand. We must devise a
new method of continuous co-operation
between the physical scientists and the
social scientists in all our research
centers. The social scientists must be
kept informed of what the physical
scientists are up to, not after the
physical scientists have completed their
researches and work social and eco-
nomic havoc with their results. but
from the very beginning of the re-
searches. If the chemists or physicists
are on the trail of a new idea in 1934
that may prove workable in 1954, the
social scientists should know it in 1934,
not in 1954. And, through all the twen-
ty years between 1934 and 1954, the
social scientists should be considering
ways and means of making this new
idea help instead of hamstringing hu-

manity if and when it becomes work-
able. If we can invent such a method
of sustained co-operation, we can
shorten, by at least a decade, the lag
between the swiftly changing proces-
ses and the slowly changing policies of
our national life,

There are, in my judgment, the two
major lines along which the universi-
ties and research institutes can best
help us to take full advantage of this
economy of science, technology and
plenty instead of 1unning away from it
and taking a coward’s refuge in a pol-
icy of repressing, restricting, and re-
ducing our maximum productive capa-
city.

The machine has not betrayed us.
We have betrayed the machine. Science
and technology have given us the
means by which we may emancipate
the race from poverty, drudgery and
insecurity. If we now prove incapable
of using these means to the full, the
verdict of history upon us will be that
we were a people strangled by our own
success. Glenn Frank.

-—_—____2e-2->_____
Harvard is Hostile to the President’s
Brain Trust

Harvard University School of Busi-
ness and the NRA have become en-
gaged in a joint debate over the effect
of the recovery program on the retail
dry goods business.

NRA charges that Harvard. in its
annual report on dry goods conditions,
does not give NRA any credit for the
business recovery, but intimates that
it has come in spite of the New Deal
rather than because of it, Also it
charges that Harvard has always been
hostile to the NRA; that it isn’t in the
President’s “brain trust.”

Under a grant from the National Re-
tail Dry Goods Association, the Har-
vard Bureau of Business Research has
for fourteen years conducted an an-
nual study of department store and
specialty store business. About 450 de-
partment stores and seventy-five spe-
cialty stores contributed to the com-
pilation which appeared recently, and
showed that the loss of $2.40 for $100
of sales in 1932 was turned into a profit
of $1.80 per $100 of sales in 1933. The
report said:

“Improvement in the department
store business in 1933 clearly was
brought about in large part by the up-
ward surge in prices, but this improve-
ment was also, in considerable degree,
attributable to lower expenses in com-
parison with 1932. The reduction in
the cost of doing business was partic-
ularly impressive in view of the fact
that during the latter part of 1933,
payroll costs, which constitute almost
one-half of the total cost of doing busi-
ness, were increased to conform to the
Persident’s re-employment agreement
and the NRA code.”

That started the argument. Through
John Guernsey, who is in charge of
the retail division of the Census of
American Business, the NRA charges
that Harvard fails to credit this im-
provement to the recovery program

“Retailers know and gladly admt,”
says Mr. Guernsey, “that the substan-
tial improvement in retail sales, which
began in September and October, 1933.
and which has continued month after
month for almost nine months now
without any sign of diminution, is

attributed solely to the courageous re-
covery program of which the NRA is a
conspicuous part.

“That retailers were right in sup-
porting the NRA program to pay
higher wages is proved by the Har-
vard figures themselves. They show
that in spite of increased pay rates and
more employment, the total payroll
cost for 450 department stores last year
was actually two per cent less than
the payroll cost for 1932, being $18.30
per $100 of sales in 1933 against $18.70
the previous year when there was no
NRA and wages were substantially
lower. The cost of doing business de-
creased four per cent under NRA, from
$39.50 in 1932 to $38.10 in 1933.

“Thus retailers have gained by pay-
ing higher wages, just as the Presi-
dent contemplated in his program. Nor
is there much to the wild yarns of in-
creased prices. Prices have gone up
some, of course, from the distress level
of last summer. But the Harvard re-
port shows that the average sale in
1933 was $1.88 against $1.90 in 1932.

“Business men know that Harvard
has been criticising the Administration
ever since recovery began and do not
take their comments seriously. Re-
tailers will resent, however, this pal-
pable attempt to promote their propa-
ganda on the occasion of what is al-
most an official retail report. They
have no patience with such attempts
and although they do not approve of
some of the phases of recovery, they
know that the outlook to-day is vastly
different from what it was a year ago
and are strong supporters of the Ad-
ministration’s efforts on the whole.”

ee
Eighty Per Cent. Clause in Fire In-
surance Policies

In the writing of fire insurance for
retail drug stores throughout the en-
tire nation for the past twenty-seven
years, we find that the largest number
of druggists in fire protected areas have
a co-insurance form attached to their
fire insurance policies, We also find
that numerous druggists do not under-
stand the terms of the eighty per cent.
co-insurance clause and that many
druggists do not carry the proper
amount of fire or tornado insurance to
meet with the requirements of the co-
insurance clause.

The revaluation of the American
dollar and the fact that this is the time
of the year when your inventory should
be completed makes this the appropri-
ate time to check over the amounts of
fire, tornado and other classes of in-
surance carried.

It is extremely important that you
determine whether or not a co-insur-
ance form is attached to your policies
and to determine whether or not you
Carry insurance equal to the amount
required by the co-insurance form to
the end that you will not be compelled
to stand a portion of any partial losses
which may be Sustained at any time.
Very frequently insurance agents
themselves are not fully familiar with
this clause and, therefore, do not prop-
erly advise the druggists as to its ad-
vantages as well as to the precautions
which must be taken in connection
with the use of the co-insurance clause
as part of the fire insurance policy.

The co-insurance (

clause (also
called “reduced rate

contribution

 

 

 

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July 4, 1934

clause”) is a rider attached to a policy
on request of the assured, providing in
brief: “This company shall not be
liable for a greater proportion of any
loss than the amount hereby insured
bears to -__ per cent. of the actual cash
value of the property at the time of
the loss.” Fill in the blank with the
figure 80 and you have the “80 per
cent. clause.” Fill in the blank with
90 and you have “90 per cent. clause.”
In various slightly different
wording is used, but the effect is the
same,

The co-insurance
mended because:

states

clause is recom-

1. Rate discrimination between the
entire body of policyholders is re-
moved by the general use of the co-
insurance clause:

2. The assured thereby is obliged to
purchase adequate insurance so that
his creditors and his business have the
advantage of full protection; and,

3. A substantial reduction in the reg-
ular rate is granted to everyone who
makes this clause a part of his insur-
ance
areas.

policy, except in unprotected

The rate reduction varies on account
of the construction and measures for
fire prevention, but the average is a
15 per cent rate reduction for the 80
per cent. clause and 20 per cent. rate
reduction for the 90 per cent. clause on
insurance covering stock of merchan-
dise. That means that if your present
rate is $12 per thousand without co-
insurance, you would be entitled to a
rate of $10.20 per thousand, if you
adopted the 80 per cent. clause, or
$9.60 per thousand if you adopted the
90 per cent, clause.

Most policies bear the 80 per cent.
clause. Following is an example of
how this clause operates in case of a
loss where the required amount of in-
surance is carried:

P -n-riy Incurence Loss Insurance
Value Carried Sustained Paid
$10,000 $ 8,000 $ 6,000 $ 6,000
10,000 8,000 8,000 8,000
10,000 8,000 9.000 8,000

It is in rare cases, however, that the
property is burned completely and thus
$8,000 insurance on $10,000 value is
adequate and fully covers against con-
tingencies. Moreover, it meets with the
full requirements of the polcy bearing
the 80 per cent. clause.
take the case of
where a merchant does not. carry
enough insurance. He is penalized for
such inadequacy, very often beyond his
knowledge, as the following example
will indicate:

Pr-enorty Insur7nce Loss
Value arried Sustained Paid

$10,000 $ 7,000 $ 4,000 $ 3,500

Contrary to the first example illus-
trated above, while the loss is $4,000,
he receives only $3,500, in insurance,
which is explained as follows:

However, let us

Insurance

According to the 80 per cent. clause,
on property valued at $10,000, he
should carry $8,000 insurance. In ex-
ample “B” he carries $1,000 less than
he should and he thus becomes 2 con-
tributor or a co-insurer to the extent
of 1000/8000 or one-eighth of the loss.
The loss sustained is $4,000. The mer-
chant contributes oneeighth of this
amount which is $500, and the Insur-
ance Company pays only seven-eightl:s
of the amount, which is $3,500.

MICHIGAN

The clause has no effect where the
loss is total or equals 80 per cent. of
the value, no matter whether the in-
surance is

greater or less than the

percentage specified. In case of such
a large loss, the insurance pays the
entire loss but not exceeding the
amount of the policy, as is shown in
the following example:

Property Insurance Loss Insurance
Value Carried Sustained Paid
$10,000 $6,000 $ 8000 § 6.000

In will be noted that the insurance
is six-eighths of the amount of $8,000
agreed upon. But six-eighths of the
loss amounts to $6,000. Accordingly,
the insurance policy pays $6,000 or the
full amount of the policy.

In other words, the assured, under
the 80 per cent. insurance clause, guar-
antees to insure the property up to 80
per cent. of its actual cash value. I
consider this clause a very important
phase of fire insurance and am taking
this opportunity to discuss it at length
not so that the pharmacy
operator may adequately cover him-
self to comply with this clause, but that
he may have a clear and intelligent
understanding of the problems facing
bin in the event of a fire loss. The

much so

iviportant thing is to carry the neces-
sary amount of insurance in proportion
to the value of the property or at least
understand that failure to carry that
amount will result in penalty to the as-
sured on any fire damage resulting in
less than a total loss.

Please understand, however, that the
co-insurance clause is not mandatory in
your insurance policies and is only in-
cluded at the option of the insured.

A. M. Manlin.

o> 2? >_____
Geods Sold cn Instalment Plan

Retail merchants who advertise
or offer for sale on the instalment
plan merchandise, which may be
bought at a discount for cash,
without making it clear that there
is a difference in the costs to the
buyer, will be regarded as violat-
ing the ‘inaccurate advertising”
provision of the retail code, ac-
cording to a ruling by Division
Administrator Robert Houston
announced June 27.

The ruling followed considera-
tion of representations that cer-
tain merchants have been adver-
tising that no extra charge is made
when articles are bought on the
instalment plan and, at the same
time, selling at a lower price for
cash.

Following is the text of the Ad-
ministration’s interpretation:

“It chall be an unfair trade
practice under Article IX, Section
| of the code for a retailer to
advertise or offer for sale any
merchandise with a statement or
representation that the merchan-
dise may be purchased on any
deferred payment plan, of what-
ever nature, without charge for
such deferred payment, interest,
services, privilege, or other com-
parable designation, when in fact
discounts from quoted or marked
prices are given on_ identical

goods sold for cash and prices for
payment are quoted, marked, or
made available for identical mer-
chandise, at the time the same is
offered for sale.”’

TRADESMAN

New NRA Setup

The proposed appointment of
an Assistant NRA Administrator
for field administration coincides
with the entrance of NRA into
the second phase of code adminis-
tration recently alluded to by
President Roosevelt.

Under this new official there
will be placed the forty-eight state
compliance officers, the compli-
ance division in Washington, and
a new office, probably to be called
the code authority administration
office.

This action will centralize the
receipt of all complaints of what-
ever nature which come to NRA,
and will place the responsibility
for follow up on this one official.

Of the two categories of com-
plaints received by NRA, one is
of code violation, the other of
code maladministration. The
former is handled jointly by the
compliance division and the code
authority. The latter is dealt with
by division and deputy adminis-
trators who usually refer them to
the Administration members for
comment and action since if code
-aladministration exists it is prob-
ably primarily the fault of the
code authority.

->~——> _
Executive Order Stirs Confusion

Industries are enquiring of the
National Recovery Administra-
tion as to where they stand under
the Executive order of President
Roosevelt absolving bidders on
Government contracts of code
violations when quoting up to 15
per cent. under filed prices.

It is learned that this order does
not apply to lumber code prices
since the code of that industry
specifically authorizes only mini-
mum prices, established for cost

 

9,
eas

Marbles
Base Balls

Picnic Supplies
White Wash Heads
Turpentine

Grand Rapids

 

Rubber Balls
Golf Supplies
Playground Balls
Seed-Disinfectants

Bathing Supplies
Soda Fountain Supplies

Varnishes
Brushing Lacquer

Aa

Sundries Now on Display in Our Sample
Room. Come look them over.

a

Hazeltine & Perkins Drug Co.

 

protection, it being said that these
now return less than the costs of
production. Consequently there
will be no change in the price pol-
icy of this industry, its leaders as-
sert.

The grocery industry is seeking
to learn whether the Executive or-
der affects the wholesalers’ code
and, if so, how does it operate in
respect of the loss limitation pro-
vision. The question is also raised
whether a wholesaler who may
bid 15 per cent. below invoice or
replacement cost, with the 2 per
cent. markup included, must also
thereafter sell to private buyers on
the same basis.

—_+~- + —__
Contractors’ Complaint on Prices

The Administration in effect is
seen ‘‘calling’’ contractors who, in
submitting identical bids on Gov-
ernment requirements, contend
they are precluded from ‘“‘doing
better” by reason of having filed
open prices with their respective
code authorities or other ap-
proved agency.

By executive order, President
Roosevelt has moved to relieve
such bidders from a_ technical
code violation by permitting a tol-
erance of 15 per cent. under such
filed prices in the seeking of Gov-
ernment business coincident with
the reporting of such prices to the
price control agency immediately
following the opening of the bid.

There is another aspect of this
in that compaints also have been
received where manufacturers de-
siring Government business have
resorted to such tactics to the
chagrin of their competitors who
preferred to stand fast behind
filed price:. Cement and steel are
said to be among the chief items
in question.

Jacks
Tennis Supplies
Shelf Papers
Insecticides
Goggles
Waxed Papers
Paint Brushes
Kalsomine Brushes

Enamels

Etc., Etc.

Michigan

 

 

ue

 

 

 

MOVEMENTS OF MERCHANTS.

Cedar—The State Bank of Cedar
has increased its capital from $20,000
to $40,000.

Bay City—The Weber Oil Co. has
increased its capital stock from $60,000
to $108,000.

Lansing—The Lansing Brewing Co.
has increased its capital from $150,000
to $250,000.

Saline—The Saline Savings Bank
has increased its capital from $25,000
to $45,000.

Clare—The Citizens State Bank has
increased its capital stock from $35,000
to $82,000.

Bay City—The Bay City Bank has
increased its capital stock from $300,-
000 to $400,000.

Caro—The State Savings Bank has
decreased its capital stock from $75,-
000 to $50,000.

Big Rapids—The Citizens State
Bank has increased its capital from
$50.000 to $75,000.

Fenton—The State Savings Bank
has increased its capital stock from
$50,000 to $90,000,

Tecumseh — The
3ank has increased its
$50,000 to $100,000.

Detroit—Jerry Miller & Co. has
changed its name to the Cadillac Candy
& Tobacco Co., Inc.

Detroit—The Auto Tool & Die, Inc.,
has been organized with a capital stock
of $2,000, all paid in.

Detroit—The Penfold Wines, Inc.,
has changed its name to the Australia-
America Corporation.

Marcellus—The State Bank of Mar-
cellus has increased its capital stock
from $20,000 to $25,000.

Hart—The Oceana County Savings
Bank has increased its capital stock
from $40,000 to $60,000.

Ishpeming — The Michigan Gold
Mines, Inc., has increased its capital
from $50,000 to $100,000.

Detroit—The Union Wine and Spirit
Products Co. has changed its name to
the Union Distilleries Co.

Lansing—The National Grain Co.
has been organized with a capital
stock of $5,000, all paid in.

Saginaw—The Clare & Beaverton
Lumber Co. has decreased its capital
stock from $40,000 to $15,000.

St. Clair—The Commercial and Sav-
ings Bank has increased its capital
stock from $75,000 to $225,000.

Traverse City—The Traverse City
Canning Co. has increased its capital
stock from $100,000 to $122,500.

Sault Ste. Marie—The Central Sav-
ings Bank has increased its capital
stock from $100,000 to $200,000.

Fremont—The Fremont
Co. has changed its name to the Fre-
mont Co-operative Creamery Co.

Detroit—The Von Kozlow Distiller-
ies, Inc., has changed its name to the
North American Distilleries, Inc.

Detroit—The Morse Tool Co. has
been organized with a capital stock of
$50,000 of which $1,000 is paid in.

Detroit—The Aircraft Upholstering
Co. has been organized with a capital
stock of $50,000, of which $13,500 is
paid’ in.

United Savings
captial from

Creamery .

MICHIGAN

Detroit—The H. W. Reeves Lumber
Co. has been organized with a capital
stock of $5,000, of which $1,000 is
paid in.

Port Huron—The Treleaven Coal
Co., Inc., has been organized with a
capital stock of $25,000, of which
$20,000 is paid in.

Jackson—The McConkey-Keehm
Motor Co. has been organized with a

capital stock of $50,000, of which
$30,000 is paid in.
Dearbor—The Gerhardy Coal &

Supply Co. has been organized to deal
in fuels. The capital stock is $10,000,
of which $5,700 is paid in,

Detroit—The Alaska Smoked Fish
Co. has been organized to engage in
the sale of fish at wholesale. The cap-
ital stock is $10,000, all paid in.

Galien—The Galien State Bank has
consolidated with the Buchanan State
Bank. The new institution will be
known as the Galien-Buchanan State
Bank.

Detroit—The Lincoln Square Gro-
cery Co. has been organized to engage
in the food business at 6020 West Fort
street. The capital stock is $3,000, all
paid in.

Detroit—The Springwells Depart-
ment Store, Inc., has been organized
to engage in business at 8,650 and
52,674 Michigan avene, with $5,000
capital stock, all paid in.

Petoskey—Ray March and wife have
re-opened and redecorated the old
Blackstone restaurant, Park avenue
and Lake street, conducted last sum-
mer by Louis Juilleret. This business
will be known in the future as the
“March In.”

Holland—John Donald French, busi.
ness manager of the Holland Evening
Sentinel, died last Saturday. He was
the son of Charles A. French, prin-
cipal owner and manager of the news-
paper. Deceased was a person of high
aspirations and noble ambitions and
was rapidly making his way to a com-
manding position in his chosen pro-
fession. He leaves a wife and two
children, father, mother, two brothers
and three sisters.

Detroit—Remodeling of the shoe de.
partment at B. Siegel & Co. is sched-
uled to start in a few weeks. The de-
partment, on the fifth floor, is one of
the oldest in the city among the larger
downtown stores. Siegel’s is believed
to occupy the oldest original structure
of any large downtown department
store, and the department will be trans-
formed from its present dignified,
somewhat old-fashioned style, to a
strictly modernistic manner.

Quincy—According to plans an-
nounced this week, two new business
establishments will open in Quincy in
the near future. M. J. Southworth
and son, Leo, plan to open a grocery
in the store formerly occupied by the
East End market. Mr. and Mrs. Wal-
lace Bayne and daughter, Myrna, are
planning to open a combined. dry clean-
ing and barber shop in the store for-
merly occupied by the dry cleaning
business of Leo Southworth.

Bangor—The Sympathy of the fra-
ternity will go out to P. W. Porter, Jr.,
whose wife died in Borgess hospital,
Kalamazoo, June 27, after a critical

TRADESMAN

ilness of three weeks with septic
poisoning. Decased was 37 years old
and gave birth to a child June 2, who
lived only a week. Mrs. Porter leaves
four children—two boys and two girls
—ranging in age from 3% to 9 years.
The funeral was held on the farm
home of the deceased near Bangor, at
12:30 Friday. Brief services were sub-
sequently held at the Sheridan chapel
in Bangor. Interment occurred late
in the afternoon in Oakhill cemetery,
Grand Rapids.

Marshall—It has been reported here
that plans are under way for the estab-
lishment of another factory in Marshall
although nothing definite has been an-
nounced. Information available is to
the effect that the plant will be estab-
lished in the Simon and Leedle build-
ing, long vacant. The plant will turn
out castings to be used in the manu-
facture of certain automobiles, similar
to the work turned out by the Flint
Foundry Co. when it was located in
Marshall. William Berent of Flint, for-
mer superintendent of the Flint foun-
dry when it was here, is the man who
is carrying on the negotiations. He is
understood to have interested several
Marshall people in the enterprise.

Marquette—Pendill’s drug store.
Front and Washington streets, this
month is celebrating its fiftieth anni-
versary. A_ special display
shows many interesting articles, in-
cluding the first Prescriptions filled,
old show window globes, colored bot-
tles and an old iron mortar used fifty
years ago in mixing pills and a pill cut-
ter which is still in use after a half-
century. The store was established in
June, 1884, by A. E. Brown and the
first prescription was filled on June 6
of that year. The store was called
Brown's pharmacy. Several years later
it was purchased by Frank Pendill,
who conducted it for a few years, and
then sold it to his brother, Louis Pen-
dill. In May, 1909, Leonard E. Gensi-
ver went to work in the store as a reg-
istered pharmacist and in 1915 went
into partnership with Mr. Pendill, In
1923 Mr. Pendill retired and Mr. Gen-
siver has since owned the store and op-
erated it under the original name.
More than a half-million prescriptions
have been filled during the past fiity
years.

window

Cadillac—Bert Curtis, one of the old-
est business men in Cadillac. again em-
barks in business for himself, pur-
chasing the Cadillac Meat & Sausage
Co.’s market from Frank Spieker. A
year ago last spring Frank Spieker and
John Novak of Grand Rapids, pur-
chased the Ernst market, and opened
a wholesale business as well as retail
under above name, Spieker a few
months ago buying out his partner’s
interests. Mr. Curtis has been in the
meat and grocery business about forty
years, entering the retail field in Cad-
illac in 1910 when he bought the Ru-
pers Brothers market, later selling out
to Albert Rupers, and opening the
Gotha market. This he later sold to
Boersma & Sons, going into the meat
and grocery business a few years ago
where the closed theatre building op-
posite the gas company is located. He
continued there until the opening days

July 4, 1934
of the past depression when he so!
out and for three years has had chary
of the meat department of Widegren’s
Market. His location will b¢
known as the Curtis Market.

Petoskey—A business deal was con
summated last week whereby the Ecke!
Drug Co. became the sole property
Mrs. Margaret McCarthy and son
Leonard and Ralph. The firm wa
established about thirty-five years ag
by George Eckel and Charles My,
Carthy. George Reycraft and Frank
French purchasing an interest in the
store and later John Reycraft bought
Mr. French’s interest. At the death of
George Reycraft his sister, Mrs. Ella
Beattie, and John Reycraft inherited
George Reycraft’s interest. The trans.
action just completed gave the Rey-
craft family interests to the McCar-
thys. The personnel of the store con
sists of Ralph McCarthy, Wm. F.
Donaldson, both of whom have been
in the employ of the store for the past
ten years. Rolland Brockway, who ha;
been in the store twenty years, and
Kenneth Gaumer, employed five years.
Morton Brockway is a recent employ:
There will be no change in the per
to Mr. McCarthy
Leonard McCarthy just received an
M. A. degree from the University of
Michigan and will continue to secure a
Ph.D. degree in oriental history. He
makes his home in Lyons, Ohio, and
will not take an active part in the store.
The store maintains three registered
pharmacists and specializes in the
prescription department.

new

sonnel, according

 

Manufacturing Matters

Holland—The Gil-boat Co. has been
organized to manufacture boats with a
capital stock of $10,000, of which
$2,750 is paid in,

Detroit—The American Alloys Cor-
poration has been organized to manu-
facture metal alloys. The capital stock
is $7,500, all paid in.

Toy Volume Gains After Lull

The lull in toy buying which fol-
lowed the NRA action with respect to
elimination of price-fixing clauses in
new codes has been succeeded by re-
newed purchasing. Volume of orders
placed thus far this year ranges from
10 to 15 per cent. ahead, according to
figures given by James L. Fri, execu-
tive director of the Toy Manufacturers
of the U.S. A. Prices are being firmly
held as are the differentials between
chain and other retail buyers. Higher
levels were foreseen as the industry
moves into active Fall buying.

>>

Guild Combats August Sales
Where a majority of retailers in a
community have indicated they will not
conduct August coat sales, the Fashion
Originators’ Guild of America will seek
the co-operation of the remaining mer-
chants to eliminate these events. Let-
ters announcing this will be sent to
retailers throughout the country affil-
iated with the guild within the next few
days. Where the sales have been
banned, the guild will make available
a series of co-operative advertisements,

stressing style and quality appeal.

—_~>2+>____ :
In these times justice, like the job-
less, is made to weep.

|
i
|
r

 

 

 

 

 

July 4, 1934

MICHIGAN

TRADESMAN

 

 

Essential Features of the Grocery
Staples

Sugar—Jobbers now hold cane gran-
ulated at 5.34 and beet sugar at 5.12.

Tea—The first hands tea market has
been quiet during the week. Some of
the primary markets showed small ad-
vances, but the reason the demand is
not very heavy in this country is that
the trade seem to believe that prices
are too high. There is no consumer
resistance yet in tea, but there seems
to be some trade resistance on account
of price. Consumptive demand for tea
is good,

Coffee—The influence which pro-
duced some strength in future Rio and
Santos, green and in a large way, dur-
ing the week has disappeared and the
market has shown sharp declines since
the last report. As a matter of fact,
the market dropped about 1 cent a
pound, owing to financial conditions in
Brazil. The decline was checked some-
what later in the week and at the pres-
ent moment is fairly steady. Actual
Rio and Santos, green and in a large
way, was materially affected by the
situation in futures and showed a con-
siderable decline throughout the list.
The demand is poor. In sympathy mild
coffee shows declines. The jobbing
market on roasted coffee has as yet not
generally responded to the decline in
green, but will have to do so sooner
or later if the decline is continued.
Consumptive demand for coffee is sat-
isfactory.

Canned Fruit—Naturally there is
much speculation on what new cling
peaches will open at on August 1. In
spite of the reports which have been
current in the trade some packers are
convinced that the opening prices will
be above code levels. If so it is too
bad in a way that this fact is not estab-
lished before August 1 since it should
stimulate buying of spot peaches.
Prices on new pack California pears
have been quoted on the basis of $1.75
for choice. The Government’s report
that on the basis of June 15 crop con-
dition showing probable 1934 pack of
14,500,000 cases is believed far too high
by some packers and brokers, who feel
the Government has overestimated the
indicated tonnage. It is pointed out
that the pack in Wisconsin has been
estimated by some experienced hands
as only 4,000,000 cases.

Canned Vegetables—The market has
been menaced during the week by an-
other industrial factor, namely the ship-
ping strike on the Western coast. This
has already caused some shortage in
various lines in Eastern markets, There
has been some little relief from the
drought in the Middle West and also
in New York state. This will help the
situation as to peas, beans and toma-
toes. Not enough, however, to make up
the crop deficiency. Practically no
change has occurred in tomatoes, corn
or peas during the week. Southern peas
are still very firm.

Canned Fish—Canned fish shows no
change for the week. Some packers
named, new prices on new Alaska red
salmon on a basis somewhat less than
the trade expected, but buying has not
been enthusiastic. Salmon situation is
still firm. Other tinned fish unchanged
for the week.

Dried Fruit—The market is rather
routine, as usual for this season of the

year, but a fairly good replacement.

business is looked for throughout the
summer, with prices bound to work
up to a replacement level where they
are now below it. California prunes, as
an example, have not yet reached
profitable levels in relation to the prune
pool's prices, and since that organiza-
tion will function for the coming year,
this disparity must sooner or later dis-
appear. Prunes are comparatively
cheap, considering the advances made in
apricots and some of the minor items,
and the chief difficulty seems to be that
the trade have not yet accustomed
themselves to new levels. The various
imported dried fruits are going to be
considerably higher in the coming year,
too. Such items as smyrna figs, dates,
citron and other peels have been quo-
ted in such a way as to indicate higher
costs to the consumer. In anticipation
of this, spot stocks of these goods have
been working upward in sympathy
with the higher futures market. Cal-
ifornia reports things in good shape.
First hands would naturally like to
see Santa Clara prunes in distributing
channels which are still below re-
placement costs cleaned up, as no ade-
quate test of the higher levels can be
had until it is demonstrated that these
goods can be moved into consumption
on the pool’s present price setup. New
pack apricots which recently gave a
little are steadier now. Raisins have
held their recent advance well,

Beans and Peas—The demand for
dried beans continues very poor with
prices irregular, although without any
sharp decline for the week. The same
is to be said of dried peas.

Nuts—The nut market is rather
quiet. Brazils continue to show
strength, particularly in South Amer-
ican, and prices for shipment advanced
a little again. The other nuts show
little or no change. New crop Span-
ish almonds are being quoted just
slightly higher than last season’s
prices, Filberts are rather steady in
Turkey and Italy. There was no par-
ticular demand for nuts in the shell..

Olives—Firmness remains outstand-
ing on the local olive marke tbut im-
porters have not advanced quotations
any further. However, supplies of many
grades are light here. With little offer-
ing on the local olive market but im-
strong. As has been mentioned be-
fore new crop olives will not be coming
onto this market until early next year.
Demand continues steady.

Pickles—Changes in the pickle situ-
ation are not noticed. Dills and salt
stock hold firm at previous levels. The
same is true of the sweet varieties.
Demand, however, is light.

Rice—As further reports have reach-
ed here from Lake Charles, it becomes
clear that the new or extended control
program on rice assumes a steady sta-
bilized market for the coming season,
Fixed prices on rough rice, plus set
conversion charges which may be
higher this year, place the millers’
costs substantially the same. The new
and old marketing agreements permit
no interlude between them. So, the

rice program for the coming year ap-
pears to be definitely established and
the signature of the Secretary of Ag-
riculture is looked for as a foregone

conclusion, As to conditions here,
there is every indication of increased
business in spot rice as the full nature
of what has been done in Lake Charles
is realized, for it is expected that clean
rice prices will advance later under
higher conversion charges.

Salt Fish—The situation in mackerel
and other salt fish is unchanged; still
very dull. No change in prices.

Sauerkraut—Leading sellers of kraut
continue to offer at unchanged levels.
The demand is limited. No extensive
forward offerings of new kraut are re-
ported. Most sellers await more definite
news on the cabbage crop now in the
making.

Syrup and Molasses — Demand for
sugar syrup is fair. Prices are un-
changed and the situation is steady.
Compound syrup moving better on ac-
count of certainty of an advance within
a few days. The finer grades of molas-
ses are quiet with prices steady.

— +...
Review of the Produce Market

Alligator Pears—19c each.

Apples — Yellow Transparent, $2.75
per bu.

Asparagus—75c per doz. for home
grown.

Bananas—Sc per lb,

Butter—Creamery, 25c for cartons,
and 24'%c for tubs.

Cabbage—Home grown 80c per bu.

Cantaloupes—$3.50 for standards and
$4 for jumbos.

Carrots—50c per dozen bunches of
Calif., or $2.75 per case; home grown,
15¢ per dozen bunches.

Cauliflower—$2 per crate for Cali-
fornia.

Celery—Home grown 40c per dozen
bunches.

Cherries—85c for sour and $1.75 for
sweet — both 16 qt.

Cucumbers—Home grown hot house
command 60 @ 70c, according to size.

Dried Beans — Michigan Jobbers
pay as follows for hand picked at ship-
ping stations:

C. H. P. from farmer____________ $2.05
Light Red Kidney from farmer__ 3.75
Dark Red Kidney from farmer__ 4.50

Eggs—Jobbers pay 10c per lb. for

all clean receipts. They sell as follows:

Fancy, fresh white___--___________ 18c
Candied, fresh 17¢c
Candled, large pullets_........____ 14c
ee 12c

Egg Plant—$2.50 per crate.

Garlic—12c per lb.

Green Beans—$1.50 per bu.

Green Corn—35c per dozen for Ala-
bama stock.

Green Onions—20c per dozen.

Green Peas—$1.50 per bu. for home
grown.

Green Peppers—30c per dozen.

Honey Dew Melons—$2 per case.

Lemons—The price is as follows:

SOU Sonkistt $6.75
O00 Sunkist: 2 6.75
Si Hed Ba 6.25
ON) Red Bal 6.25

Limes—25c per dozen.
Lettuce — In good demand on the
following basis:
California, 4s and 5s, crate____-__ $4.50
Eeaf, out-door. 04
Onions—Texas Bermudas, $1.75 for
Yellow, and $2 for White.
Oranges—Fancy Sunkist California
Navels are mow sold as follows:

5
ON $5.00
Me. 5.00
Ae 5.00
Ae 5.00
Bee 4.75
MO a ee ee 4.75
Te a, 4.75

Red Ball, 50c per box less.
Florida Valencias in 45 lb. bags are
held as follows:

ohh CL $2.00
(25 2.00
ie. LC 2.00
Parsley—30c per doz. for hot house.
Potatoes — 50c per bu.; new from

Florida $1.75 per 100 Ibs.
Poultry—Wilson & Company pay as
follows:

Heavy Howls 1G
a foe. 9c
eer. LLC 8c
PUgKeYS 14c
eee 7c

Radishes—8c per dozen bunches for
home grown.

Raspberries—$2.25 for 24 pint crate,
Red; Black, $1.15 for same quantity.

Rhubarb—50c per bu. of 30 Ibs. for
home grown.

Spinach — 35c per bushel for home
grown.

Summer Squash — 5c per lb.

Sweet Potatoes — Jerseys from In-
diana, $2.25 per bu.

Tomatoes—Hot house, 70c per 8 Ib.
basket.

Turnips—50c per dozen.

Veal Calves — Wilson & Company
pay as follows:

Watermelons—30c @ 45c.
Wax Beans—Home grown, $1.25 per
bushel.
se? s_____
House-to-House Selling Ban
Certain western cities, including
Santa Rosa, California, have recently
adopted ordinances to curb house-to-
house selling. No ordinary licensing
restrictions, these regulations are de-
signed in such manner as to provide no
discrimination between business callers.
California courts are reported as hav-
ing ruled that municipalities have the
police power “to protect the health,
convenience and comfort of their citi-
zens,” and that door-to-door canvas-
sing may be banned under this fran-
chise.

—_~>-.—____
Dozen-Lot Cost Upheld

Retail druggists, it is expected, will
be allowed to keep the dozen-lot unit
for cost computation, an amendment
written into their code April 8 and re-
viewed in public hearing June 7-8.
Opposition to the cost clause was sur-
prisingly weak, most of it coming
from representatives of Mid-Western
drug companies of known price-slash-
ing proclivities. Consensus of opinion
brought out at the hearing is that the
present definition of cost is ‘simple,
workable, effective, easy to enforce.”

Ambiguity Plus
Customer —I see this medicine is
good for man or beast.
Druggist—Yes.
Customer—Gimme a bottle. I believe
this is the right combination to help
my husband.

_———_- 2
“What fools we mortals be”—bring-
ing on one depression after another.

 

 

 

 

MUTUAL
INSURANCE
(Fire and Life)

A
N

A New Deal in Insurance

\Ve commend to our readers the edi-
torial quoted below, which was culled
from the house organ of the Philadel-
phia branch of the L. M. C. It was
written by James T. Haviland, Eastern
manager.

“In this process of business evolution
which we have experienced and in
which we are still immersed, those in-
stitutions and those business organiza-
tions which have persevered with suc-
cess and are emerging to greater
achievements have been operated upon
a firm basis of merit. The days of
“easy money,” the era when influence
or connections played the leading part
in determining insurance decisions are
passing.

“There have been too many disclos-
ures in high places, too many evidences
of personal gain at the expense of
sound management for favoritism to
continue to hold its place against the
dictates of good judgment.

“Every day on every hand we see
more definite evidence that the public
is determined to buy its insurance on
the basis of merit and cost.

“The return of better days and the
improvement in economic conditions
vill not change the public mind on this
problem. The very fundamentals of
the New Deal philosophy in business
call for a strict accounting by execu-
tives and managers on the basis of
economy and not favoritism.

“The ‘spoils system’ for all business
practices including the disposition of
insurance is doomed. Each year we
will see this trend in a more definite
institution that
basis of

form. No insurance
operate on a
fifty cents of every

continues to
spending nearly
dollar for expenses can meet the urgent
demands of economy.

“Mutual insurance is the old, tried,
tested plan of coverage. Stock insur-
ance arose to meet the need of expan-
sionists. It flourished in an era of na-
tional growth when no one stopped to
count the cost. It reached its height
when a large proportion of its manag-
ers turned aside from the ordinary pur-
suits of underwriting to follow the
gyrations of the stock exchanges and
to contribute to the boom and to suf-
fer from the resulting collapse.

“Mutual not led
astray by the
inflated prosperity and has generally

insurance was
will-of-the-wisp of an

experienced very few of the painful
processes of deflation.

“As an institution it stands with an
unimpaired record and financial struc-
ture economically able to assume the
obligations and meet the opportunities
for underwriting the casualty and fire
insurance needs of American business.”

> 2-2
Why Does Lightning Strike Some
Things and Not Others?

We know that if lightning can choose
between a lightning-rod and the rest of
the roof of a house, it will go down
the rod. We know that it will always
choose metallic things rather than any
others. And it will strike a tree rather

MICHIGAN

than the ground beside the tree. In
every case the principle is the same.
It is that electricity will always choose
the easiest path.

The usual way of saying this is that
it takes the path of least resistance,
and the principle is true of many things
besides electricity. It is often true of
ourselves. Thus, if the electric current
can pass to earth through a tree it will
do so, because a tree helps its passage
downward. That is why we should
never stand under a tree in a thunder-
storm. But, for choice, electricity will
always pass through anything made of
metal, for the whole group of metals
are good conductors of electricity—the
best there are. We do not, know why
metals conduct it so well, but we do
know that this is the reason why light-
ning chooses them.

So a lightning-rod will
house if the rod runs down into the
earth. If the lower part of the rod
has corroded away before it reaches
the earth, as sometimes happens, the
electricity will be discharged into the
house, for it attracts the lightning to

protect a

the house.
——_-~.__. —
Again We are Facing the Lightning
Season

Protection against lightning is im-
portant, as lightning is one of the more
frequent causes of fire in farm build-
ings, in most parts of the United
States. No farm building of substantial
value should be considered actually
completed until it has a standard sys-
tem of protection against lightning and
is also so insured. Individuals can still
be found who question the value of
protection from lightning by means of
insurance and by means of a system of
well grounded conductors or by the
proper grounding of substantial metal
roofs, but the evidence of the value of
these protections leave no reasonable
room for doubt.

Insurance is indispensable to the in-
dividual who is wise and far seeing. In-
surance means protection. Protection
against those elements beyond man’s
power. The honest insured will of
course use all means of fire prevention
and fire protection available and then,
if in spite of all his precautions light-
ning sears its way into his property he
will be justly proud to have had the
foresight to be mutually protected.

2+. ____

Making Life Longer By Control of
Diet

youth, for which

followers

The fountain of
Ponce de Leon and _ his
quested through the Florida wilder-
ness, may be discovered for the human
race by learning the relation of diet
to health.

In the laboratory of Professor C. M.
McCay of the New York State College
of Agriculture it has been found pos-
sible to increase the span of life of
white rats to twice that of rats living
under normal conditions. The oldest
of the rats in the group used in the
experiment has attained an age which
is equal to 140 years in a human being.

Professor McCay attributes his suc-
cess in increasing the longevity of the
experimental animals to the fact that
they were underfed during the first two
years of their lives.

Thus far most of the information re-
garding the relation of food to long life

TRADESMAN

for the other mammals
All animals

is available
rather than for a man.
grow, pass through an active middle
life, and a final stage of old age similar
to that of humans.

Since the life of other mammals is
generally shorter than human life, the
animals can be studied through the
different periods of their existence in
cages and laboratories where controlled
feeding is possible,

The longevity of
greatly according to the species. Age
which individual animals will reach,
says Professor McCay, is determined
by their living conditions and their
inheritance. Thus a turtle can live 100
times as long as a rat.

The inheritance factor is extremely
important in determining the length of
life. The child whose parents and
grandparents lived to ripe old age has
a far better chance of doing the same
than the child who comes from parents
who die young.

— ee

The President’s Appointments

Appointments by the President
to the Securities and Exchange
and the Communication Commis-
sions, and to the National Labor
Relations Board, are likely to be
received as fairly satisfactory in
business quarters. Many will feel
they promise reasonably conserv-

animals varies

ative administration of the new
measures under which they are

created.

The labor body will be re-
ceived best. The President evi-
dently sought to escape the charge
made against the previous admin-

July 4, 1934

istration of Section 7a of the
NIRA by appointing no individ-
ual connected with existing labor
unions.

The Securities and Exchange
Commission will have one indi-
vidual with practical financial ex-
perience on it, but he is slated to
be the chairman. This will assure
consideration, it is felt, of the
practical aspects of problems on
which the new commission will be
called upon to rule.

James A. Moffett’s appoint-
ment as Housing Administrator
was favorably received also.

 

Bank Deposit Velocity

Credit inflation so far has been
entirely a matter of expanding
bank deposits, rather than _in-
creasing velocity of turnover, cur-
rent banking statistics indicate.

The Federal Reserve Board re-
ports the aggregate of debits to
individual account for the week
ended June 27 to be 3 per cent.
below the total of the correspond-
ing week of the year before.

The decline in velocity took
place entirely in the New York
district, however, and thus re-
flects primarily a contraction in
speculative activity. Outside of
New York city, debits increased
by I1 per cent. over the 1933
level. This increase was not in
proportion with the rise in the vol-
ume of deposits, however.

—_~++-___

Take pride in having a good rating in
the estimation of your own community.

 

 

 

FIRE

ance—and don’t neglect it!

protection is constant protection!

 

444 PINE ST.

Fire, like Death, is feared chiefly because it can descend so suddenly,
without regard for persons or plans. Your house may escape even a
scorched shingle for twenty-five years—and then, without warning, be
burned to the ground in a couple hours, Your only protection is insur-
Our records show a pitiable number of
cases where fires have been reported a few days after a lapse of insur-
ance—too late to benefit from past years’ payments. The only sure

FINNISH MUTUAL FIRE INSURANCE CO.

is not
““Choosey”’

CALUMET

 

 

 

 

 

 

SAFEGUARD YOUR PROPERTY with

MUTUAL INSURANCE
FIRE and WIND COVERAGE

Commercial and Residential Properties

SAVINGS—25% to 3714%
M. B. & M. Legal Reserve Co.

MICHIGAN BANKERS & MERCHANTS
MUTUAL FIRE INSURANCE COMPANY
FREMONT,

{

MICHIGAN

 

 

 

 

 

 

 

 

‘

 

oe

 

 

 

9 opens

 

Suly 4, 1934

Review of Nargus By N. Y. Commer-
cial Bulletin

National conventions follow a famil-
lar pattern as a rule, recalling Mark
Twain’s boyhood diary.

You remember his first recording:
“Monday—Got up, washed, went. to
bed: Tuesday, ditto,” and so on for
the rest of the book.

The NARGUS sessions of this week
at Chicago yielded no surprises. There
were a few excellent addresses: a rich
offering of resolutions, and no end of
admiring talks back and forth. In
brief, it was a successful National con-
vention.

Plenty of wordage, nice, honeyed
words which made it plain that the
speakers loved one another, the organ-
ization under the fresh regime, and the
jolly old world’s fair, everybody ex-
cept General Johnson.

That prince of geniality himself,
Secretary-Manager H. C. Petersen,
kindly summarized the net accomplish-
ments of the four-day meetings at the
Hotel Sherman when we asked him.

“The convention — this year, ex-
plained Mr. Petersen unhesitatingly,
“has developed a better, a more effec-
tive co-operative among the

,

spirit
members.’

Any observer can back up Mr. Peter-
sen’s remark of this co-operative spirit.

Those boos directed at General
Johnson illustrate this sentiment. This
high moment in the week’s proceedings
was perhaps the expression for the
need of a suitable villain for the occa-
sion, a lightning rod for the pent-up
doubt and bewilderment of these 5,000
men toward the lassitude and utter
lack of ability in the NRA organiza-
tion.

But the co-operative spirit, as Mr.
Petersen terms it, was present. Charles
H. Janssen’s spirited defense of the
General could not still the boos or dis-
pel the doubts of the assembly; not
even the charmer of these meetings for
many years could mollify the retailers.

Circulating among the delegates for
days gleaned for one reporter this im-
pression: the retailers are not as op-
posed to the NRA program as several
hot-head, demagogic speakers would
have had us believe; they are deeply
distrustful of various suspicious per-
sonalities in Washington. That is not
a personal opinion; it is the essence of
the sentiment voiced by hundreds, pos-
sibly thousands. Such signals of dis-
trust should caution Washington.

If there is uncertainty about the con-
crete accomplishments of the NAR-
GUS convention, there is unanimity on
one point:

The exhibits of the various manufac-
turers and others reached the peak of
excellence this year at the Hotel Sher-
man.

Such liberality of support, providing
this colorful oasis amid the sea of
words, was worthy, we thought, of
more judicious thought on the part of
the convention’s management. One
evening the exhibits were closed at the
hour of 5 p.m., Chicago daylight saving;
at all times some of the best exhibits
were more or less isolated on account
of the absence of some easily con-
trived events which might have at-
tracted the throngs.

Another lack of finesse was the ab-
sence of courteous arrangements for

MICHIGAN

members of the press; the news dig-
gers were hard put to extract authen-
tic information.

As an invariable rule, National or-
ganizations are eager, almost above
other things, to broadcast their ideas,
their deeds, so as to enlist wider sup-
port and sympathy.

At best, a National organization of
any size is an unwieldy body, function-
ing smoothly only when it is articulate
and can keep in living contact with its
members constantly, not merely once
a year at a convention. Inflexibility of
this type invariably builds up strong
State groups which can meet frequent-
ly and communicate freely,

Next year, we are assured, the NAR-
GUS officials responsible for the situ-
ation will be politer toward the press.

On the brighter side, we can report
that the technical arrangements were
admirable.

Chairman of Transportation Frank
W. Meyer of Standard Brands, tireless,
kindly, thoughtful, and his staff moved
the 10,000 visitors with effortless skill
—the longest special train allowed by
law (seventeen coaches) transporting
the Easterners alone. Mrs. Kiefer,
sleepless, alert and gracious, handled
the registration and other details with
precision.

Last year, bye the bye, there were
2,600 paid registrations, so we were in-
formed. This year marked a record,
with 4,000, which means that the NAR-
GUS—and perhaps the world’s fair—
drew 10,000 visitors to Chicago.

—__~>~-<-___
Seek Hollow Ware Orders

With current demand for low price
silver flatware at the best levels in sev-
eral years, manufacturers of silverware
will concentrate selling efforts on hol-
low ware lines in the coming months.
Orders for flatware are sufficient in
volume to keep the majority of facto-
ries operating two shifts daily to meet
the demand, but calls for sterling and
silver-plated hollow ware have dropped
off sharply in the last month. Factory
departments devoted to producing hol-
low ware are working only two or
three days each week and only a few
have any advance business on hand.

—_>+.___
Order Lamps for Promotions

Manufacturers of lamps and lamp
shades did an active business in sales
merchandise as retail buyers of home
furnishings continued to shop through
local showrooms for goods to be used
in midsummer promotions. The call
centered mainly on lamps to retail
around $5, with deliveries wanted to
start the first of the coming month.
Silk, rayon, and rayon and silk shades
were emphasized in the orders for
shades. They were wanted for pro-
motional purposes in retail ranges of

$1 to $5.

 

><+ >

Velvets Face Good Fall Season

Velvets are facing an extremely
good Fall season, with a broad distri-
bution of yardage not only to the dress
trade but also for millinery and acces-
sory use. Orders for transparent and
novelty cut velvets and types designed
to shed water have been good, with
both the higher grade and medium
price dress houses incorporating varied
velvet numbers in their lines.

—~--<-<.__
To control others, control self.

TRADESMAN

MEN OF MARK

M. Harold Saur, of A. H, Saur & Sons,
Kent City

M. Harold Saur, a graduate of the
University of
member of A. H. Saur & Sons mercan-
tile establishment, at Kent City, has
announced his candidacy for the office
of state senator on the Republican
ticket from the 17th district.

Michigan and active

Mr. Saur was born Nov. 21, 1892, on
a farm two miles South of Kent City.
He was confirmed from Mamrelund
Lutheran church in 1907. He eradu-
ated from Kent City school in 1911 and
from Ann Arbor high school in 1912.
He graduated with the A. B. degree
from the University of Michigan in
1916, having specialized in business ad-
ministration. He served with Com-
pany I, 3lst Michigan Infantry, from
Ann Arbor, on the Mexican border in
1916. He saw active service both in
France and Russia during the kaiser’s

 

 

 

M. Harold Saur

war. He is a former village president
of Kent City. He is superintendent of
Mamrelund church Sunday school and
has been for the past twelve years.

Mr. Saur was married July 4, 1917,
to Miss Meyle Kellerman, of Boise,
Idaho. Mrs. Saur is a graduate of the
Boise Conservatory of Music. Four
children have joined the family circle—
Marcia, 11; Arlene, 9; Melvin, 7; and
Robert, 5. The three older children
play the piano with spirit and cor-
rectness. The family reside in their
own home in Kent City and summers
occupy a cottage on Round Lake, five
miles East of town. Mr. Saur owns up
to one hobby, which is fishing for blue
gills and black bass.

Mr. Saur is past master of Casnovia
Lodge, No. 461, F. & A. M., and past
commander of Evans-Swanson Post,
No. 123, American Legion. He was
the first president of the Kent City
Commercial Club.

Mr. Saur has all the qualifications
necessary to make a good member of

 

“3

the state senate. He has given unself-
ishly of his time to promote matters
which concern public welfare, not only
of his community but of the county,
state and Nation. He has always been
interested in the political affairs of the
state as they concern the Republican
party.

His father, A. A.

identified with all progressive enter-

Saur, has been

prises of schools, church and commun-
ity for more than a quarter of a cen-
tury.

Mr. Harold Saur has proven to
everyone who knows him that he is
sincere, loyal and honest: a man who
has given unselfishly of his time in his
efforts to promote matters which con-
cern public welfare, not only of his
community, but of the county, state
and Nation.

Mr. Saur is a strong supporter of
Frank DD.

dacy for governor and is contributing

Fitzgerald and his candi-

to the limit of his ability toward the
Republican party's program, both state
and Natiorial.

have already been circulated in several

A number of petitions

townships in his behalf.
a
Order Swim Suits for Holiday

Heavy buying by retailers who are
stocking bathing suits for holiday pro-
motion has cut sharply into stocks of
wholesalers in New York and in all
other sections of the country. The ac-
tive buying has not as yet been re-
flected in any increase in reorders to
manufacturers because jobbers’ stocks
are sufficient to take care of imme-
diate needs. Re-orders are looked for
immediately after the holiday, when
wholesalers will begin to replace low-
price lines of suits for distribution
to retailers through July. The present
season, manufacturers said, has been
notable both for the heavy volume of
business and for the popularity of suits
retailing around $5.
~~.» __

Beret Gaining in Millinery
The beret is now beginning to make

 

a striking comeback in millinery, fol-
lowing the marked attention given to
large shapes for the Spring and early
Summer. Retailers feel that the beret
will sell well in the period directly
ahead and also figure strongly for the
Fall season, pointing out that many
smaller women have found the large
shapes unsuitable for them. The new
berets tend to flat or dise effects and
are being developed mainly in benga-
line, velvet and _ velveteen fabrics.
White fabric hats continue to be re-
ordered,
—_++____
Linoleum Price Rise Soon

Price advances approximating 10 per
cent. will be announced on practically
all line of plain and battleship linole-
ums this week, according to reports
circulating in the floor coverings mar-
ket. Although

comment on the reports, buyers are

producers refuse to
convinced that the changes will be an-
nounced and put into effect before the
seasonal floor coverings opening here
July 9. At present the majority of
producers in the felt base branch of
the hard-surface floor coverings indus-
try are releasing drop patterns at dis-
counts of approximately 10 per cent,
—_»~->____

To be truly charitable one must give

of himself as well as his riches.

 

 

 

REDUCING DRESS RETURNS

Estimating that the fair trade prac-
tice rules have resulted in an average
reduction of 25 per cent. in dress re-
turns this season, representing an an-
nual saving to the dress industry of
between $20,000,000 and $25,000,000,
Ralph Abercrombie, chairman of the
fair trade practice division of the Dress
Code Authority, described the oper-
ation of the rules in the two months
which have elapsed since they became
effective.

A total of 14,000 cases, about 98 per
cent. of them dealing with merchan-
dise returns, has been handled by the
division in this period, Mr. Abercrom-
bie said. The number of cases has
grown from an initial figure of twenty
daily until a peak of 1,018 cases was
reached last Monday. The volume of
cases gives striking evidence of the
determination of the dress industry to
observe the other code rules, he de-
clared.

While some objection was voiced by
retailers to certain phases of the can-
cellation provision of the code, Mr.
Abercrombie praised highly the sup-
port retailers are giving the rules,
which were set up after the retailers’
views had been determined in a mutual
conference. About three out of five
cases, he pointed out, are being settled
in favor of the retailers.

“It must be emphasized as the ap-
plication of the fair trade practice rules
continues,” Mr. Abercrombie | said,
“that their successful operation bears
out the intent of the dress industry,
represented by the fair trade practice
division of the Code Authority, to be
completely fair in the interpretations
and decisions made. Our idea of fair
trade rules are the rules which work
both ways. It is fully recognized that
confidence of the retailer in the integ-
rity of the industry is a vital factor in
the effectiveness of the plan.

“The factor is being stressed in the
functioning of a corps of impartial rep-
resentatives who handle these cases and
who, in fact, constitute an effective
filtering agency for the handling of re-
turns and other case for the protection
of both manufacturer and retailer. In-
stead of policing, a job of selling and
promoting co-operation is being done
so that retailers and manufacturers will
call on us to settle disputes by a most
efficient procedure and have confidence
in the fairness of the outcome.”

Of the 14,000 cases received in the
two months’ period, Mr. Abercrombie
continued, about 2,000 cases are cur-
rently pending. He pointed out that
only in sixty-five of the 12,000 cases
completed was no co-operation received
from the retailer. He added that in
only 250 disputes was no satisfactory
agreement reached.

Owing to their marked predomi-
nance, he went on to explain, the re-
turned goods cases are handled by the
corps of thirty-five impartial represen-
tatives, who visit daily an assigned list
of manufacturers who figure in the
cases.

More than half of the returns after
the five days’ grace period, Mr. Aber-
combie added, were found legitimate,
because of hidden defects or damage.
A total of 1,706 represented returns
found to be in violation of the code

 

MICHIGAN

provisions. The remainder of these
cases involved breach of contract or
other causes which were quickly ad-
justed.

 

COTTON TEXTILE CODE

The first code under the NRA was
signed by the cotton-textle industry,
which last week celebrated the first
year of operation under that agree-
ment. George A. Sloan, president of
the Cotton-Textile Institute, paid trib-
ute to General Johnson as NRA ad-
ministrator in reciting the year’s
achievements. In turn, the industry
must have felt very proud of its own
leader, Mr. Sloan, whose keen thinking,
energy and charm have overcome so
many difficulties in bringing up one of
the most substandard industries in the
country to a position of honor.

For the immediate future of NRA,
Mr. Sloan had six recommendations,
based upon the concrete experience of
twelve months’ operation. He would
give full responsibility to qualified code
authorities along with proper admin-
istrative power, subject to government
veto only when that power is abused.
He would remove the fear of further
experimentation with basic code poli-
cies, require rigid code enforcement
and prompt government action upon
wage and hour violations and avoid
any compromise of principle under
threat of employers or employes.
Finally, he asks for better recognition
of the “partnership” relation between
industry and the government.

All of these appear to be sound sug-
gestions with the exception possibly
of what Mr. Sloan wishes to write in
concerning experimentation with the
codes. Price-fixing provisions, for in-
stance, are very much to the fore just
now, and the goverment evidently
wishes to have them eliminated. Other
arbitrary regulations have been in-
cluded in codes and should be dropped
also. Whether these are basic changes
or not, it would be just as well, so it
seems, to bring them about before they
cause real trouble.

 

 

 

STOCK TAKING SUGGESTED

The half-year mark is stock-taking
time in many business. Borrowing this
idea, President Roosevelt in his radio
speech last Thursday night asked each
citizen to judge National recovery by
the plain factors of his own individual
situation compared with last year.
There were indications that the coun-
try at large had been following just
that plan and was little disturbed by
the cries of lost liberties, regimenta-
tion, etc., which have emanated from
“those whose toes have been stepped
upon,” in the words of the President.

In business quarters there has been
a distinct tendency to dispute recov-
ery, although the facts were just the
other way around. Propaganda of one
kind or another was probably respon-
sible for this attitude, which is now
happily fading out.

The only substantial objection of-
fered now is the cost of the recovery
effort and the future tax bill. The defi-
cit of nearly four billions for the fiscal
year just closed has been seized upon
as ammunition by those who oppose
the New Deal upon principle, which is
usually a selfish one. No explanation
of this huge figure is given or that a

TRADESMAN

large portion of it is out at interest and
repayable.

Of business itself as it rounds the
half-way point of the year, it can be
said that the six months’ gain has been
about 10 per cent. This represents the
rise in the index over that period. The
advance in wholesale commodity prices
has amounted to about the same per-
centage.

Perhaps a million and a half workers
have rejoined the ranks of the em-
ployed since the beginning of the year.
That is the best report of any.

 

HOSIERY MILLS DEFIANT

While the Southern cotton mills with
the remainder of their industry were
feeling very good over their year under
the code, the Harriman Hosiery Mills,
in a city of that section which has
profited so greatly under the NRA,
shut down in order to force the Gov-
ernment to restore their Blue Eagle,
taken from them two months ago be-
cause of their violation of the labor
provisions of the Recovery act.

Some of the recent developments in
this case make it appear as though the
anti-union elements have seized upon
it as a means of capitalizing their at-
tack upon labor organization. Both
the employers and the labor interests
upon the National labor board called
for the withdrawal of the Blue Eagle
from this company. The workers’ del-
egates who went to Washington were
arrested upon their return home. Last
week a non-union representative was
kidnapped by an armed force composed
of union sluggers and run out of town.

The threat of the mills to close down
was not taken very seriously in the
industry, in view of the fact that clos-
ings are normal at this time for in-
ventory purposes. Just now the busi-
ness has a surplus problem upon its
hands and has already decided through
its code authority to authorize two
weeks’ holiday within this or next
month. Therefore, there was at least
that much insincere about the threat
that was served upon General Johnson
for his wicked pesecution of this com-
pany.

In the meantime, these mills, which
a few months ago, according to report,
were going to get along all right with-
out the Blue Eagle, find that buyers
for wholesalers and stores require this
insignia.

ee

DRY GOODS CONDITIONS

Some improvement in retail trade
was reported here last week before the
temperature soared to a point that
made shopping uncomfortable. Sea-
sonal apparel and vacation and travel
were features of the usual before-the-
Fourth business. Lower prices are un-
doubtedly helping to move up volume.

Locally, it is estimated that depart-
ment-store sales in the month just
closed will show a slight gain over
those for the same month last year.

Reports from other parts of the
country are somewhat spotty. Condi-
tions in the drought regions are not
as bad as it was feared a short while
back they might be. On the other hand
the labor trouble on the Coast has been
affecting business adversely in a wide
area, The South and Southwest con-
tinue to send in the best reports.

For the difficult Summer that looms

 

July 4, 1934

ahead, because of the slackening now
in comparison with the boom of a year
ago, retailers are pinning their hopes
upon “closer” prices. So-called “inter-
mediate” lines have been developed to
tempt public buying, and initial tests
of these values have proved satisfac-
tory.

Manufacturers in the wholesale mer-
chandise markets have been busy mak-
ing up supplies of the sort described
for August promotions, and some early
Fall buying has also appeared. Apparel
lines for the new season started open-
ing last week and, besides new style
features, were marked by the revival of
old price lines which had been dropped

for a year or longer.
EEE

PRICE SENSE BACK

Coincident with another Government
move against price-fixing in codes, the
steel industry decided at the close of
the week to see what lower prices
might do toward raising sales volume
in the third quarter. The April ad-
vances were cut in half in automobile
steels by a leading company, which
will probably be followed by others.

In their actual order, it was the mer-
chandise lines that found prices had
gotten too high last Spring. This dis-
covery was made right after Easter,
when the wholesale and retail demand
dropped off sharply. Price revisions
were made in many lines.

Then the automobile manufacturers
were offered similar evidence that their
price advances had slowed down sales.
They let this slackening run-along for
a while, but within recent weeks have
issued lower quotations. Consumer
demand has responded in spite of the
lateness of the season.

Next come the construction interests
of the country, who are finally awake
to the fact that they could keep mark-
ing their prices up forever without
scaring much business out of prospec-
tive home builders. Now with the
Housing Act signed some concessions
are promised in materials and labor.

Price sanity seems to be on the way
back in major fields of enterprise. Mar-
kets may be expanded in this way and
the larger volume will cut costs, per-
mitting wage rates to remain undis-
turbed.

 

SE EEE

An electrical goods manufacturer has
a travelling electrical circus touring
dealers’ stores in the East, exhibiting
such novelties as “Cy Clops,” a one-
eyed electrical fireman which spots a
fire, then puts it out; a small auto
which obeys spoken commands; an
electrical man, ete. Truck and trailer,
equipped with loud speakers, carry the
exhibit between towns, stage morning
parades to announce afternoon and
evening shows. Dealers finance the
exhibit, find it builds store traffic in
off-season periods,

asennad

Emerson was profoundly right when
he said that nothing great is ever ac-
complished without enthusiasm. If a
task is done halfheartedly, unenthusi-
astically, it bears the sure stamp of
mediocrity. Enthusiasm is a quality
that grows with progress. The more
wisely a man thinks and the more in-
formation he acquires, the more he
gains in his capacity for work and the
enjoyment of life.

 

 

 

 

 

 

July 4, 1934

MICHIGAN

TRADESMAN

9

 

OUT AROUND

Things Seen and Heard on a Week
End Trip

Last Saturday was the first time for
four months that Mrs. Stowe was able
to accompany me, as she had done tor
years, on our Out Around trip. She
is still a little slow in getting around
with the assistance of crutches, but is
gaining as rapidly as could be expected.

 

Our first stop was at Fruitport,
where we found the people of the vil-
lage busily engaged in preparing for
the celebration, July 11, over the com-
pletion of the new cement road from
Nunica to Mona Lake. The Fruitport
Improvement Association has assumed
charge of the undertaking. Among the
worthwhile accomplishments of the or-
ganization is the rejuvenation of the
magnetic mineral spring which was
the chief attraction of the far famed
Pomona Hotel fifty years ago.

At Muskegon I was told that Robert
D. Smith, who was the promoter of
the National Distillers Corporation,
was serving a term in Jackson prison
for selling stock in his corporation be-
fore it had been approved by the Mich-
igan Securities Commission,

 

Much improvement has been made
in the remarkable oval at Muskegon
since the suspension of activity last fall.
I believe it is now the largest affair of
the kind in the state. Arrangements
for the entertainment of visitors are
perfect to the last degree.

There is an interesting exhibit at
the dock at Muskegon in the shape of
submarine No. 45 ,which is no longer
in active service with the Federal war
department. To those who are in sym-
pathy with submarine warfare it is said
to be a sight worth seeing.

Muskegon certainly looks prosperous
on the face of things. There are still
too many vacant factories and not
enough house building to keep pace
with the demand for fine homes, but
in many ways there are indications of
progressiveness and improvement. The
movement of merchandise by water
transportation is very noticeable. The
Mart appears to be gaining ground in
the estimation of those who make use
of its various functions.

At North Muskegon I found the ce-
ment cut off in US 31 from the bridge
to the main line a couple of miles
North of North Muskegon completed,
but not yet open to the public. I
should judge the new road would re-
duce the distance between North Mus-
kegon and Whitehali at least a mile,
perhaps more,

The cut off will never interest me
very much, because with two such ap-
preciative merchants as  Buwalda
3ros. and A. Kvarnberg on the top of
the hill, it would be an injustice for me
to refrain from calling on them when-
ever I go within two miles of their
stores.

 

The Tradesman has been going to
the Buwalda store ever since the first

issue—nearly fifty-one years ago. The
store was then conducted by Nelson &
Hall, whose customers were almost
wholly confined to workers in the saw-
mills. Six years later the store passed
into the hands of J. E. Balkema, who
conducted it about twenty years. For
the past twenty-five years it has been
owned and conducted by the Buwalda
Bros., who have made it one of the
features of a city which is six miles
long and a half mile wide.

Mr. Balkema, who has resided in
Washington state for the past quarter
of a century, is now in Michigan for
the summer as the guest of a cousin in
Grand Haven,

The scenic highway from North
Muskegon to White Lake was never
more beautiful than it is this season.
The effect of the recent windstorm is
plainly seen in the destruction of many
fine trees. Traces of destruction have
been removed as much as possible. A
blockhouse has been erected on the
high hill at the highest point on the
highway, which is reached by conven-
ient steps.

Before the rains which Nature has
been favoring us with during the past
two weeks it certainly looked as
though crops were doomed. The rains
have changed the appearance of things
remarkably. Corn is now hip high in
many fields and potatoes and beans
look very thrifty. The country has
again assumed a glorious appearance.

An interesting feature of the coming
election is now very much in evidence.
A friend drops in on you, pulls up his
chair and confidentially informs you
that he has just learned that his friends
are playing up his name for sheriff or
treasurer or the legislature. He has
really given the matter very little
thought, because he heard of the situ-
ation only yesterday” and he would
like your unbiased opinion of the mat
ter. Of course, you smile serenely and
assure your friend without a moment’s
hesitation that he is just the man for
the place and that he ought to be elect-
ed by an overwhelming vote.

Montague business men keenly feel
the need of a dry goods store. It strikes
me this would be a good field for a
moderately sized stock. The store
formerly occupied by Mrs. Potter is
still vacant.

One of singular omissions which are
sometimes made by metropolitan news-
papers is afforded by the action of the
Detroit Free Press last week in failing
to print a line about the annual con-
vention of the Michigan State Pharma-
ceutical Association at Pontiac. Be-
cause I was interested in the organi-
zation through personal attendance at
the first eighteen conventions held by
the Association, I was naturally anxi-
ous to learn what was being done from
day to day, but could not get the
least possible information from the
Free Press.

The oleo refund is now a thing of
the past. It goes down in history as
one of the most disgraceful episodes

in the history of the country, With
the plain reading of the original law
there was no warrant for Uncle Sam
to collect untold and unaccounted
millions from those who handled only
nut and vegetable neither of
which were covered by the original
oleo tax. When the collection of the
tax was finally found to be without
process of law, Uncle Sam made no

oleo,

effort to return any of the money thus
collected and retained unlawfully. The
Government had the name of every
merchant who had been mulcted un-
lawfully and could easily have notified
him to make application for the return
of the money, but it permitted the per-
sons it had defrauded to find out for
themselves the error of the Govern-
ment. Their only opportunity for as-
sistance for the recovery of the money
came through the discovery of existing
conditions by the editor of the Trades-
man.

While I was president of the Grand
Rapids Board of Trade—now Associa-
tion of Commerce—we purchased 10,-
000 or 20,000 American elm trees in
France and distributed them among
the school children of Grand Rapids
at one cent apiece. The little trees
were about as large as a lead pencil.
I think we paid two cents apiece for
the trees, including transportation and
duty. American tree growers were
then charging five cents apiece for
such trees in 10,000 lots. Every child
who purchased a tree agreed to plant
it carefully and give it special personal
attention, with a view to creating a
large shade tree. I have such a tree
in the yard of my city home. It was
planted by Miss Helen Conger, daugh-
ter of E, D. Conger, the banker. It is
a lusty tree, fully eight inches in diam-
eter. I see such trees in many lots in
this city. I would be interested in
ascertaining how many of those trees
are in existence at this time. Can any
local reader of the Tradesman suggest
how this information can be obtained?

Prejudice and _ persecution have
again shown a horny hand in connec-
tion with the indictment of Joseph H.
Brewer and twelve other gentlemen
for alleged violation of the banking
law. The culmination was reached
by a special grand jury in Detroit last
Friday when indictments were handed
down against thirteen men, most of
whom stand very high in banking cir-
cles.

 

Readers of the Tradesman fully un-
derstand what I think of the grand
jury system, because I regard it as
atrocious, abominable, cowardly and
un-American. Any creation of law
which enables a grand jury to indict
a man after hearing only one side of
the question at issue is unworthy of a
place in a free country. Mr. Brewer
has suffered and suffered long in meet-
ing and undertaking to surmount un-
fortunate and unfavorable business
conditions, but nothing he has been
forced to face is more contemptible
than the action of the Detroit grand
jury. I confidently expect to see him
emerge from his present predicament
unscathed and unharmed. My only re-
gret is that people can be found who
will consent to act in the wretched

capacity a grand juror is compelled to
assume.

According to Department of State
certificate of title records, 77,046 more
automobile sales were made in Mich-
igan in 1934 up to June 15 than were
made during the same period in 1933.
Records show that this year up to
June 15, a total of 65,232 certificates
of title were issued on new automobiles
as compared with 38,535 certificates of
title for the same period last year. The
biggest increase in business, however,
is shown in the demand for titles for
used This year 177,734 titles
were issued as compared with 127,385
titles in 1933.
proved conditions is reflected in the

cars.
Another evidence of im-
decrease in the number of reposses-

Until June 15, 1934, a total of
4.237 repossessed cars was reported

sions.

to the department as compared with
5,914 for the same period a year ago.

There were 72,210 more automobiles
licensed for use on Michigan highways
on June 1 than on the same date in
1933, Department of State statistics dis-
close. The increase is still more re-
markable when it is seen that this year
there were 6,671 more
licensed than on the same date in 1932.
The reduction in weight tax rates is
responsible for a large share of the
increase, although records show that
many cars have been licensed in 1934
that were not used for several years
previous. On June 1, 1934, a total of
602,671 automobiles had been licensed
as compared with 489,894 on the same
date in 1933. Because of the reduc-
tion in weight tax rates, however, the
demand for the two-payment plan
stickers decreased slightly from 322,-
628 on June 1, 1933, to 302,061 on the
same day this year. Statistics for
trucks, trailers and motorcycles show
that the demand for both full-year
plates and for two-payment stickers in-
creased slightly this year over 1933.

automobiles

The increasing number of code pro-
which definitely favor chain
store buying operations constitute a
most serious threat to the existence of
independent merchants all over the
country, and many of them are now
beginning a campaign that, with the

visions

aid of Congressmen and Senators, will
eventually bring these rules before the
Federal Trade Commission for hear-
ing, John Block, leading resident buyer
in New York, remarked recently.

 

Until the code provisions became
effective, Mr. Block pointed out the
smaller independent stores were able
to combine their purchases through a
single agency and have such orders
accepted as a group purchase, thus en-
abling the individual merchant to own
and offer more staple and highly com-
petitive merchandise on a price basis
comparable with the chain stores, Mr.
Block estimated that the volume of
such purchases in the New York mar-
ket aggregated some $50,000,000 at
cost. Many stores, he said, will be
forced to give up the handling of mer-
chandise that is also carried by the
chain stores.

 

“While it is true that the volume of
group purchases of a buying office is
(Continued on page 23)

 

 

 

FINANCIAL

A Time of Unexampled Prosperity

The above is a heading of an article
written by Washington Irving a hun-
dred years ago.

I read this story over and over again
in early manhood and knew it by heart
and thought I would be warned by it
in business life, but Benjamin Frank-
lin said “Fools never learn except by
and I am getting my ex-
perience. This story is so good for all
of us that I am repeating it here:

In the course of a voyage from Eng-
land, I once fell in with a convoy of
merchant ships, bound for the West
Indies. The weather was uncommonly
bland and the ships vied with each other
in spreading sail to catch a light, favor-
able breeze, until their hulls were al-
most hidden beneath a cloud of can-
vass. The breeze went down with the

.

experience,’

sun and his last yellow rays shone upon
a thousand sails, idly flapping against
the masts.

exulted in the beauty of the scene
and augured a prosperous voyage, but
the veteran master of the ship shook
his head, and pronounced this halcyon
calm a “weather-breeder.” And so it
proved. A storm burst forth in the
night; the sea roared and raged; and
when the day broke, I beheld the gal-
lant convoy scattered in every direc-
tion; some dismasted, others scudding
under bare poles and many firing sig-
nals of distress.

I have since been occasionally re-
minded of this scene by those calm,
sunny seasons in the commercial world
which are known by the name of
“times of unexampled prosperity.”
They are the sure weather-breeders of
traffic. Every now and then the world
is visited by one of these delusive sea-
sons when the “credit system,” as it is
called, expands to full luxuriance:
everybody trusts everybody; a bad
debt is a thing unheard of; the broad
way to certain and sudden wealth lies
plain and open; and men are tempted
to dash forward boldly from the facility
of borrowing.

_

Promissory notes, interchanged be-
tween scheming individuals are liber-
ally discounted at the banks, which be-
come so many mints to coin words into
cash; and as the supply of words is
inexhaustible, it may readily be sup-
posed what a vast amount of promis-
capital is soon in circulation.
Everyone now talks in thousands:
nothing is heard but gigantic opera-
tions in trade; great purchases and
sales of real property and immense
sums made at every transfer. All, to
be sure, as yet exists in promise; but
the believer in promises calculates the
aggregate as solid capital and falls back
in amazement at the amount of public
wealth, the “unexampled state of public
prosperity.”

sory

Now is the time for speculative and
dreaming or designing men. They re-
late their dreams and projects to the
ignorant and credulous, dazzle them
with golden visions, and set them mad-
dening after shadows. The example of
one stimulates another; speculation
rises On speculation; bubble rises on
bubble; everyone helps with his breath
to swell the windy superstructure and
admires and wonders at the magnitude

eA a MS ant

 

MICHIGAN

of the inflation he has contributed to
produce,

Speculation is the romance of trade
and casts contempt upon all its sober
realities. It renders the stock jobber a
magician and the exchange a region of
enchantment. It elevates the merchant
into a kind of knight errant or rather
a commercial Quixote. The slow but
sure gains of snug percentage become
despicable in his eyes: no “operation”
is thought worthy of attention which
does not double or treble the invest-
ment. No business is worth following
which does not promise an immense
fortune. As he sits musing over his
ledger, with pen behind his ear, he is
like La Mancha’s hero in his study,
dreaming over his books of chivalry.
His dusty counting house fades before
his eyes or changes into a Spanish
mine; he gropes after diamonds or
dives after pearls. The subterranean
garden of Aladdin is nothing to the
realms of wealth which break upon his
imagination.

Could this delusion always last the
life of a merchant would indeed be a
golden dream; but it is a short as it is
brilliant. Let but a doubt enter and
the “season of unexampled prosperity”
is at an end. The coinage of words is
suddenly curtailed: the promissory
capital begins to vanish into smoke: a
panic succeeds and the whole super-
structure, built upon credit and reared
by speculation, crumbles to the ground,
leaving scarcely a wreck behind.

“It is such stuff as dreams are made
of.” When a man of business, there-
fore, hears on every side rumors of
fortunes suddenly acquired: when he
finds banks liberal and brokers busy;
when he sees adventurers flush with
paper capital, and full of scheme and
enterprise; when he perceives a greater
disposition to buy than to sell: when
trade overflows its accustomed chan-
nels and deluges the country; when he
hears of new regions of commercial
adventure; of distant marts and distant
mines swallowing merchandise and dis-
gorging gold; when he finds joint stock
companies of all kinds forming; rai!-
roads, canals and locomotive engines
springing up on every side; when idlers
suddenly become men of business, and
dash into the game of commerce as the
gambler would into the hazards of the
faro-table; when he beholds the streets
glittering with new equipages, palaces
conjured up by the magic of specula-
tion; tradesmen flushed with sudden
success and vying with each other in
ostentious expense; in a word, when
he hears the whole community joining
in the theme of “unexampled prosper-
ity,” let him look upon the whole as a
‘weather-breeder,” and prepare for the
impending storm.

As I re-read the above and review
the events of the past five years, I
feel as though I were like the merchant
ships which carried full sail and when
the hurricane came, was not prepared
to meet it. Thus reflecting, I am re-
minded of a story William H. Ander-
son once told me, and I might say here
that Mr. Anderson was like the wise
captain who saw the storm coming and
took in sail in time. However, here is
the story that Mr. Anderson told me:

In an early day in Kent county, there
were no railroads and the mail was

a a

TRADESMAN

carried by contractors. The contractor
in the upper part of Kent county was
an old farmer and one night in the
Fall a little farmer girl was riding
home with him. He grew a little bit
sentimental with the farmer girl and
she went home and told an irate father,
who had the old fellow arrested. Of
course, there was a great deal of talk
throughout the country for miles
around and finally they had a trial. It
was a Roman holiday. The country
people gathered in the little courtroom
from long distances. Mr. Anderson’s
father was on the jury and when they
retired and went into the matter, pro
and con, they finally decided that while
the old fellow was obviously guilty,
he had a family of grown-up daughters
and had been punished enough, and so
they brought in a verdict of not guilty.
The old man defendant, sitting on the
front seat, the moment the words were
out of the mouth of the foreman of
the jury, jumped up and said, “I am
much obliged, boys. You won’t get me
in that scrape again, I promise you
that.” Claude Hamilton.
——_-2s2-2>_____
“Washington Preferred and Commen”
This country of ours always has to
go crazy about something—war, pro-
hibition, Florida, suffrage,
Wall street or what next. Now the
United States is Washington crazy.
Almost everyone to-day is as crazy to
get something out of Washington as

woman's

they were to get something out of
Wall street only eight short years ago.
Business men want farmers
want aid, college professors want

loans,

power, labor unions want recognition,
contractors want contracts, manufac-
turers want orders, lawyers want tax
cases, people want jobs and the rest
want doles.

Furthermore, “Washington Preferr-
ed and Common” have not yet reach-
ed their “highs.” The administration
is caught in a whirlpool and cannot
now stop. The Washington boom still
has some years more to go. It is true
that more conservatives are now seen
calling at the White House:—but the
President is still headed to the left.
The need of caution is heard in the
cloakrooms at the Capitol but Con-
gressmen still vote to ignore the Ten
Commandments and the Multiplication
Table. Furthermore, the very men
who wrecked the banks, flooded the
country with worthless stocks and
messed up the real estate situation are
This
of itself indicates what is ahead. Pros-
perity and employment will continue
to be handicapped by the attempt to
reform and recover at the same time.
Both are needful, but both cannot be
brought about simultaneously, even if
under the direction of honest men.

Of course, there will be an end to
the Washington boom—as there was
to the Florida boom and the Wall
street boom. “Washington Preferred
and Common” are sure some day to
crash. Congress can ignor but cannot
suspend the Law of Action and Re-
«ction. Therefore, wise are those whe
are “paddling their own canoes”—-rath-
er than leaning upon Washington for
loans, tariffs, codes, jobs or any other
kind of aid. Remember the easy money

now seeking government jobs.

 

July 4, 1934

you once tried to make in the stock
market, when you saw your friends
dipping in;—but you were too late. Do
not make the same mistake now in
the Washington boom. Furthermore,
if you have money, you had better “Tay
low” in a cyclone cellar until this storm
blows over.

“What can bring about such a
change?”, you ask. Well, many things
could happen which would cause
“Washington Preferred and Common”
to fall and hit the floor. For instance,
people may naturally come to their
senses when the AAA, the CCC, the
FERA, the CWA, etc., all turn out
to be IOU’s. Or, the Government
appropriations may continue to so in-
crease that the national credit becomes
impaired. Or, there may develop an-
other war, great crop failures, or some
other catastrophe. Or, President
Roosevelt might die. Only a heart beat
stands between him and an ultra-con-
servative Vice President. Labor may
go far, and bring about a dictatorship.
Or, the entire structure may collapse

 

 

 

A’'l Issues
CONSUMERS POWFR

PREFERRED
BOUGHT SOLD
QUOTED

Your Inquiries Solicited

ROGER VERSEPUT & CO.

Investment Bankers—Brokers
813-816 MICHIGAN TRUST BLDG.
GRAND RAPIDS Phone 8-1217

——_
ne |

 

 

 

 

x» West Michigan's
oldest and largest bank
solicits your account on
the basis of sound poli-
cles and many helpful
services . .

OLD KENT
BANK

2 Downtown Offices
12 Community Offices

 

 

SELECTED INVESTMENTS

State of Michigan

Highways ________ 446s due 1942
City of Muskegon

Schoo} District____5%s due 1956
Berrien County

Highways ___ 44s due 1938
City of Grand Rapids

Generalg __. i, 4%s due 1942
City of Grand Rapids

BenoGle: 2, 4¥%s due 1938

 

J. H. Petter & Co.

 

 

BANKERS
Grand Rapids Muskegon
Phone 94-417 Phone 23-496
~ %e

 

 

 

July 4, 1934

of its own weight due to lack of en-
forcement.

We do not know what will happen;
but we do know that
come to an end.’ Hence we
clients prepared therefor. As we warn-
ed you in 1928 about the Wall Street
market, we now warn you about the
Washington market. Avoid getting de-
pendent upon crutches, because some
day you will lose them. In 1928 Wash-
ington was unpopular and Wall Street
was booming. Now Wall Street is un-
popular and Washington is booming.
But both then and now covetousness is
found to be the root of our troubles.
This results in unequal opportunities.
History repeats itself. The wheels of
progress and punishment are con-
stantly turning. In the meantime, di-
versify your investments very broadly,
and work betterment—with
more equal opportunities—spiritually,
physically, intellectually and materially
for all.

“all good things
want

for race

You can do no more.
Babson.
(Copyrighted, 1934)
—__+-+—___—_
Let Us Look Facts in the Face

In the latter part of 1930 and 1931,
all banks and other financial institu-
tions were not only
tiative,
tional

on their own ini-

but—spurred on by the Na-
Administration—trying to stem
the forces of distrust and despair with
the hope that the panic and depression
would pass away as other panics and
depressions had.

The ordinary commercial bank is an
institution
vance money to those who are in need

which is supposed to ad-
of funds in their business; merchants
to lay in a stock of goods until in the
course of business it is liquidated by
sale, manufacturers to put in raw ma-
terial and labor until their output is
finally turned into money.

When money of depositors is being
withdrawn, there are two methods for
a bank to carry on. One is to call in
these loans and the other is to borrow
from the Federal Reserve Bank. The
first method increases the forces of dis-
trust, causes liquidation of goods and
securities and increases the depression.

The Grand Rapids National Bank
adopted the second or broader method
of doing, rather than causing the hard-
ship to their customers.

In June of 1931 they had borrowed
from the Federal Reserve Bank
$500,000.

The regular sworn public statement
was due on June 30. In times of dis-
trust when statements are published,
business men, depositors and in partic-
ular other banks, scan the statements
of their competitors very closely and
the item “money borrowed” has always
been looked upon with suspicion, and
unjustly, because as a matter of fact
the whole deposit account, whether
ordinary deposits, certificates of de-
posit or savings accounts, is money
borrowed. The result is that a whis-
per goes around that such and such a
bank is borrowing a large amount of
money and distrust increases. Banks
endeavor to eliminate such an item
particularly at the time of a quarterly
statement.

MICHIGAN

In the particular case which has
brought on an indictment of Mr.
3rewer and Mr. Crimmins, we under-
stand that they had nothing whatever
to do with the handling of this ac-
count, but it was handled from Detroit
the Guard-
The Controller
eliminate these
banks had
plenty of money and the others were
borrowing. He therefore notified the
Grand Rapids National Bank that he
had paid up their loan to the Federal
Reserve Bank and asked them to send
him a certificate of deposit for $500,000,
which showed in their “certificates of
deposit” instead of in

by their holding company,
ian Detroit Company.
endeavoring to
items and

Was

some of these

account,
borrowed.”

“money
The matter would appear
a perfectly
and it 15

to be legitimate transac-
unfortunate that

with all the troubles and anguish which

tion very
we are having at the present time an-
other burden should be added to our
citizens, particularly to Mr.
has already been com-
pelled to eat the bread of bitterness
for happenings for which he was not
responsible.

About ten

good

Brewer, who

ago Mr. Brewer
disposed his public utility interests
for about two and one-half
dollars. He might adopted the
lazy course and invested his money in
Government bonds, and traveled, but it
was not in him to do this. He wa:
loyal to the town of his adoption and
put in all of his money for the benefit
of his beloved city. He instru-
mental in erecting our most beautiful

years

million
have

Was

building, the Grand Rapids Trust
Company building; he resurrected the
Pantlind and Morton Hotels which

were slipping; and he built up the most
beautiful golf course in the country.
Years ago, a friend of mine said to
me, “There are two things the world
does not forgive. One is success and
the other is failure.’ In ordinary times
perhaps it would not hurt to follow
that rule, but in these times we would
be’ more worthy of ourselves if we look
at the plain facts as they are and en-
deavor all around to help those who

are struggling to keep our beloved city

as live a town as it has been in the
past. Claude Hamilton.
—_2+3+.____

Predict a Quiet Summer for Business

Business reports are still mixed, but
in general seasonal recessions.
Steel production slumped sharply to
44.7 per cent., which was anticipated.
Electric power output is still high, but
the week to week gain is decreasing.
Automobile production was off to
some extent. Bank which is
considered a good index of business
activity, declined continually in May
and have failed to show the usual in-
crease in June. Loans to private busi-
ness is at the lowest figure of the de-
pression. Last year the trend
upward.

show

debits,

was

The President’s speech was largely
a humiliating defense of the acts passed
by Congress to facilitate his social pro-
gram and emphasize more the long-
term social benefits to accrue from the
program. Few defiinite statements on
present problems troubling business
were made. Also, recent acts indicate

TRADESMAN

that the social program,
its cost, will be carried through.
Frazier-Lemke farm
torium

mortgage
and the
employment and pension
proved by the President.
ment of members of the new
ties Exchange Commission,

measure railroad

regardless of

The
mofra-
un-
bill were ap-
The appoint-
Securi-
new Com-

munications Commission and the new

National Labor Relations

Board

brought to attention again these reg-

ulatory measures.

Many financial writers are predict-

ing a quiet summer of business,
seasonal decline greater than usual.

OE. Petter.

—__ + <---_-
Proceedings of the
Bankruptcy Court

June 22 On this sity the <ch
reference,
of Willam E. Fitzgerald,

with

Grand Rapids

and adjudication in the matter
Lankript No.

o747, Were received. The bankrunt is a
salesman of Grand Rejids The sche.i-
ules show total assets of $1,775.00, and
total liabilities of $32,800.68, listing he
following creditors:

Commercial Credit Co., Detroit__$ 161.94
Consumers Power Co., G. R._---_ 115.00
Fidelity Corp of Mich., G. R__ 295.00
Grinel] Bros. Music House, G. R. 160.44
Household Finance, G, R._____--_ 300.00
BN. Arbaugh Co., Lansing __ 17.84
Addison-Baltz Co., Grand Haven 7.75
Ana@erson Shoe Co., G. R_.__ 11.69
Buitema-Timmer Fuel Co., G. R. 40,67
Mrs. F Boyien, GR. 25.00
Dr eon CC. Bosch G RK... 246.56
Bruin Slots Greenhouse, G. R.__ 4.50
Benjamins Inc. G RR... 19.35
suilder’s & Traders Fxch,., G. R. 46.47
Community Chest, G. R.__.__ 12.00
imo He Jones G Ri 13.51
Bhermards Poods G, Ro 122.23
Pyzinga Milk Co.. G. RR... : 12.00
Dr W. W. Gibson, G. R.. . 21.90
Greenwood Cemetery, G. R.______ 6.00
G. R. Creamery Co., G. R.______ oe 3.57
Dr baith Hardy GG. R .. 4.00
Hasola & Jones G KR... | 16.50
J. W. Knapp Co., Lansing________ 26.50
Keller Drug Co., G 2 7.19
Deon G laird G& R.  . 13.00
C Glenn Lewis G. RR... o t7.95
Dron FY Lustic G Ro 25.50
A. May & Sons. G. KR... eS 30.73
Merchants Service Bureau, G. R. 4.00
Norwood Market, G. R._______ 5.83
Dr A. H. Nelson G. K.____ 101.00
Bagel Pies CC RR. 91.00
Petersons Pharmacy, G. R._____ 5.95
Phillips Tailor Shop, G. R.______ 17.85
teynolds & Garlock, G. R.. ua 9.63
record Systems Co., G. RSs‘: 273.33
Shelby Salesbook Co., Shelby, o 307.82

Shelby Sales Book Co.,

 

Shelby. O. unknwn

Style Shop, Grand Haven ie ue 6.89
Shephard & Lawrence, Inc.,
CCR 38.00
by H. G Southwick, G. R.__ 22.90
Shellman Optical Co., G. R._. a 9.13
Stanley Sturgis, G. R a 11.56
Sheffield Food Mkt., Grand Haven 18.09
Vellema’s Pharmacy, G@& KH. 26.17
Witbures GR. 43.60
VNC A @ Res 17.00
Style Shop, GG Heo 7.00
June 25. On this day the “schedules,
reference, and adjudication in the mat-

ter of the
rupt No.
rupt is

Grand Rapids Trunk Co
5749, were received. The
located in Grand

., bank-
bank-
Ranids. The

schedules show total assets of $5,309.43,

and total liabilities of $3,874. 61, listing
the following creditors:
State of Michigan, Lansing______$ 73.89
City of Grand Rapids_ ee Lo On. Sa
National Brief Case, Chicago. y 48.65
Peerless Trav. Gds, Co., Mayville,
Wis. . 9.46
Racine T runk Ce oO; ; ‘Raci ine_ peli Ee be
Shwayder Bros. “Inc. eae! 32.50
Royal Leather Goods @ Oo. , Chicago 2.25
Abel & Bach,Milwaukee____ se 77.15
S. Dressner & Sons, Chicago__ 46.75

Gardner Pocket Book Co.,

Louis 146.50
Holder Leather Goods, Tepe a
OU Se a 33.81
Hazeltine & Perkins Drug. Co
Ce 23.16
Mendel-Dnecker, Inc., Cincinnati... 21.52
Mich. Bell Telephone Ca, G6. &. 29.00
Consumers rower €o. G RAR... 12.42
G Hh. Storage G RR: — 58.37
Grand Ranids Press. G. R..____ 18.6f
Heyman Furniture Co., G. R.____ 4.13
tobbins & Weitz, New York___ 8.88
F. H. White Company, Philadelphia 74.75
Old Ment Bank G@ Ri... 575.00
K. Leather Co., Milwaukee___ 8.45
Alvin F. Larabee, Detroit______ 699.00
Thomas G. Cummings, G, R.- 1,050.00
D. M. Watrous, G. R. 400.00
In the matter of Herman “Kooistra,

bankrupt No. 5742. The first meeting
creditors has been called for July 12.

In the matter of Clayton T.
bankrupt No. 5741. The first meeting
creditors has been called for July 1%.

of

Allen,

of

11

In the mater of Grand Rapids Trunk
Co., bankrupt No. 5749. The first meeting
of creditors has been called for July 11.

June 28. On this day the schedules,
reference, and adjudication in the mat-
ter of Verne A. Burnett, bankrupt No.
5750, were received. The bankrupt is a
chef of Grand Rapids. The schedules
show total assets of $4,350.00, (of which

 

$500.00, is claimed exempt), and total
liabilities of $3,257.07, listing the follow-
ing creditors:
State of Michigan, taxes, Lansing $ 30.93
John and Marie Van Straaten and
Arend and Rose Van Dam, Grand
Rapids : i Le 9639.94
Industrial Mortgage Co., G. R. 100.06
‘he General Tire Co... Inc. G@ BR. 1.9%
Bowman & Company, e He oes 1.45
Chaffee Bros. Furniture Co... G_ K. 2.14
Paul Steketee & Sons, G@ Rs  984a7
Herpolsheimer (Co. Gi Rees 16.78
Grinnel Bros., G. Ro tae 36.88
Oakdale Fuel & Materials. Co., G. R. 5.56
Pastoor Bros, G@. Rio oe 6.58

Lewis DeLeeuw, G. R._ De 150.00
Industrial Mortgage Co. G&G RR. 160.00
Mech Co, GH. he
Gi. Creamery €o.. 4 Ro (

i. 7.00
City of G. water Gent 9.50
Peter Joppe, G. Meee 6.09
The Thrift Shop, Gh. 35.00
John A. and Marie Van Straaten, and

Arend, and Rose Van Dam, GR. 1.00

June 28, On this day the schedules in
the matter of M. A. Guest Co., bankrupt
No. 5648, were received. The bankrupt
is located at Big me The schedules
show total assets of $65,089.7 and total
liabilities of $51,419.28, Gana the fol-
lowing creditors: :
Colleetor Internal

tevenue,
City,

Detroit $7.62

 

i county and state taxes 2,994.
W. Long, Big Rapids a 13.2
B. Palmer, Big Rapids. _____ +
J. Swift Bie Rapids a 2.4:
H. Laramore, Big tanids 1.
B. ayes Big Rapids___ : 2.9
W. Gilchrist! Big Rapids as
FE. Frost, Big Rapids ae
Dorothy Frost, Big Rapids...» 115
Crossman Lumber Co., Big Rapids 192.6
Glidden €o.. Cleveland, O. 999 5
G. R. Woodfinish Co. G R.. 495:
Gluedtite Pane] Co., Cadillac_ 250.
Hood-Wright Co., Big Rapids... 1,144.
Hart Mirror Plate Co.. G. He 50.6
Indiana Panel Co., New Albany 890.31
Mecler Hiasa (eo GR = sg
Superior Carving Co. Gin 30. t
Toledo Plate Glass (o., G. Ro... 652.6
Antrim Tron Co, G. BR 234
Am. Excelsior Corp... G RR. C "48 7
sell Paint Co., Cleveland __ _ SH

Bradshaw-Praebe r, Chicago :

—. 207.66
Brown-Ward Coal Co., Detroit 151.68
Barclay-Ayers-Bertsch. G. R. 17.40
‘olumbit in Storage e He 17.35
capilano Lumber Co. No. Vane ‘ouver, :
Ge i ae 999 96
Consumers Power Co. G. R. ee “44.47
Peter Cooper Glue, Gow: anda, N. Y. 96.77
De Windt Studio, G R. 3 9.70
Alex Ddde Ca GR 48.25
Foster Stevens Co., G. R..... 249.78
Burn. Mutual Ins. Co. G RH _ 103.51
burn, Mix €o G@ Ro Nee 10.00
G. R. Dowel Works, G Rs.
G, KR. Brass €o., & | A 7 oC
G. R. Store Equip. Co. 64 h . 100.00
Rice Veneer Co. G R. oe 96.29
G. R. Turning Co. G Hh. 76.51
Goldman Paper Co., Philadelphia 28.29
Garratt-Callahan Co., Chicago__ 69.21
Mise: Miz Co. G Ri | a4qae
Kosak Studies, G RO 20.00
Lindeman Woodfinish Co., Indian-
alpolis 136.77

Manufae turer’ s ‘Bldg. €o., G. wo 12,941.62

Murphy & Patterson, New York 265.44
Minn. Millingg & Mining Co.
St. Paul Minn, . nai 195.27

Mayer & Loewenstein, ‘Long Island

City : 2 : an 42.75
Nichols & Cox Co., GR. os 19.02
Mystic Waste Co., Medford_ H 30.11
W. F. Nehmer Co., Big Rapids 116.41
Overseas Reed Co., Ionia____ 77.50

Pittsburgh Plate Glass Coe,, G.

Pere Marquette R. R, Co. Bice

Rapids a . a a, 5eees

Pennsylvania R. R. Co., Big R apids 186.80
?

R. 14.25

Printing Arts Co.. G RK. 73.41
Quimby-Kain Co., G. R.- Q 9.43
So. Atlantic Waste Co., Charlotte,

uN. . 14.18
Sinclair Oil Co., Chicago 40.06
Stearns Coal Corp., Stearns, Ky. 144.15
J. A. Schneider Co., Chicago 62.69
Standard Oil Co., G. R. 2p 34.3
Tennis Transfer Co. , & FOO)

United Plywood ¢ orp.,
Ward Lumber &
tapids

New Albany 950.00
Coal Co., Big

: : ; 99.00
Wicks Boiler Co., Saginaw 27.00
West. Oil & Turpentine Co., G. R. 94.46
W. PF Williams Co G RL 60.91
Wolverine Vinish Co., G. R._.. 44.22
West Va. Coal Co., Cincinnati ; 74.20
Zeeland Ornamental Co., Zeeland 78.50
City Water Dept., Big Rapids ee 14.0)
De Vilbiss Co., Toledo oo 2 : 1.3
tisech- Hine Co € Roo. 1.52
Braendle Hardware, Big Rapids 5.61
Michigan Bell Phone Co., Big Rapids 12,38
Judson Hardware Co., Big Rapids 3.91
i bE Holton Co G Bo 1.03
C: ©. Porter (oa. G hs 2.35
Arctic Spring Water Co., G. R.. 1.24

2
.
(Continued on page 23)

 

 

12

RETAIL GROCER

Retail Grocers and Meat Dealers Associa-
tion of Michigan,

President—Rudolf Eckert, Flint,

First Vice-President—Vincent Miklas,
Manistee,

Second Vice-President—O. A. Sabrow-
ski,, Lansing.

Secretary — Herman Hansen,
Rapids.

Treasurer—O. H. Bailey, Sr., Lansing.

Directors—Holger Jorgenson, Muske-
gon; L. V. Eberhard, Grand Rapids; Paul
Gezon, Grand Rapids; Lee Lillie, Coopers-
ville; Martin Block, Charlevoix.

Grand

 

Lead—Don’t Follow: Go Forward—
Not Back

When another merchant does some-

thing we have not been doing, what

That is an

important question to consider: for if

is our normal reaction?

we think, we shall notice that most
gtocers feel resentful. “There ought
to be a law” is the usual unconscious
feeling; law to stop the other fellow.
The common impulse is negative in-
That is because to
requires no

stead of positive.
hold back
thought or planning effort, whereas to

negatively

go forward and do something that the
other fellow does not, or at least emu-
late his good example, calls for both
thought and plan.

These reflections are evoked by news
of progress in the store of H. H. Sack,
Berkeley, California. It is known as
Piedmont Grocery Co., and may be
incorporated. No matter. The spirit
behind it is that of one keenly alive
merchant whose chief characteristic is
that he never waits for anyone to set
the pace. His mind works overtime on
better-
ment and all ‘round improvement, and

advanced ideas, innovations,
it is noticeable that in this work Sack
is always ready to grasp any idea or
angle from any quarter—yet a more
reposeful and genial man than Sack
it would be hard to find.

The example is further notable be-
cause Berkeley is so much a part of
Oakland as to be indistinguishable by
any stranger, and Oakland is one of
the most sadly demoralized grocery
centers there are, yet Sack’s progress
has been consistent,

How long the Piedmont. business
has existed I don’t know, but I do
know that its progress has been steady
and consistent: and now what Sack
said a month back reflects the process
of advancement, I condense thus:

“Growth of Piedmont Grocery Co.
reaches another milestone to-morrow.
Two years ago the forty employes of
the firm, executives and customers
celebrated the doubling of floor space.
To-morrow we join in featuring an-
progress: The
establishment of a complete food serv-

other step in store
ice where every wish of our customers
may be fulfilled from stock, made pos-
sible through the addition of a host and
hostess corner, a meat market and the
famous Winston bakery,

‘Because of these additions we be.
lieve we are the only store in East Bay
which offers such a wide selection of
food products, just about the best
which can be obtained. Our policy has
always been to carry good goods and
we rigidly adhere to it.”

The Bakery has served Sack cus-
tomers for fourteen years and is now
incorporated with the house, and Sack
outlines some items.

MICHIGAN

i aaa

“The meat market specializes in fine
meats, poultry and fish. Items are
boned squab, boned chicken, crowned
roasts, saratoga chops, saddles of lamb,
mock duck, oysters, shrimp, frogs legs,
hare, mountain trout,
Chinese pheasants and guinea hens.”

Most grocers will think: “Forty em-
ployes? What's that kind of story got
to do with me? I’m no big merchant,”
and he is apt to let it go at that. Let
me repeat, then, that no story of this
kind is valuable chiefly because of what
it portrays now. There is not great
interest in saying that any man is
big to-day.

What we want to learn, reflect on
and gain lessons from is this: How
did he become big?

Sack did not always have forty em-
ployes. He did not always have a com-
plete food market. He did not start
out with full knowledge of all details
of his business, But consistently, as a
practice, he has pursued each
problem through to its ultimate con-
clusion.

Belgian fresh

daily

Any question has been anal-
yzed down to its elements—nothing
guessed at—nothing taken for granted.
Mistakes have been corrected the in-
stant they have been uncovered.

Sack did not know the cost of each
operation in his business, nor how each
department was producing, but he
knows both these things now. Fur-
ther, he knows that a margin in per-
centage sufficient when prices range
high may be utterly insufficient on a
low market level. For example, a head
of lettuce priced at 15c vields 3c gross
at 20 per cent. If priced at 5c, only Ic
results from the same percentage of
margin. This is simple to grasp, but
Sack could forestall
and did—of such conditions because of
his previously acquired detailed know]-
edge developed by his habit of minute
investigation and analysis.

That, then, is the real lesson: That
|rogress is a matter of taking steps
forward, one at a time. The right
grocer is always looking out for items,
plans, devices and methods whereby,

consequences—

one feature at a time, he may improve
his service. And_ believe me, such
angles on business are far and away
ahead of any “stop-the-other-fellow”
plans. More: Men like Sack are not
bothered much by loss-leaders. They
have too many extremely profitable
items to handle in their daily business.

I have lately insisted that the Sack
plan of operation must be the reliance
of grocers who want to survive and
continue to prosper. Sack is strong
for co-operation with Uncle Sam in
NRA and nobody will take issue with
him on that, but signs are plentiful
now that much more than a look to-
ward Washington is necessary for
stability. In fact, a keen observer was
lately shown a communication design-
ed to help clarify some of Washing-
ton’s trade ideas. He read and said it
was logical, solid and complete—that
there was just one thing wrong with
it. What was that? “That you plan to
send it to Washington,” was the an-
swer.

And now another writes thus to me:
“I feel you would find it a bit irri-
tating at times to sit through the many
hearings, code and otherwise, and lis-

TRADESMAN

ten to some of the presentations made
about the business you know so well.
The patience and tolerance of the
leaders of the grocery business, indi-
v:dual chain and wholesale, is a most
commendable tribute to the capabil-
ities of the men who are really repre-
senting the trade.

“Some capable men are coming to
the front. Discussion of common prob-
lems is bringing understanding which
I sincerely believe will be beneficial to
the trade. These men are able to view
the situation sanely and to recognise
that the entire trade is more impor-
tant than any members of it, and their
constructive outlook will, I believe,
demonstrate its value ultimately. These
men all, of course, must listen to much
extraneous, non-essential discussion.”

Which shows what? Surely this:
That (1) sound ideas, views and con-
ceptions of the whole job of grocery
distribution are conceived in and pro-
moted by and from the trade itself;
and that (2) the good promised by
this NRA _ experience is collateral
rather than direct, because it arises
from the mutual tolerance and under-
standing afforded where men meet on
neutral ground and calmly, dispassion-
ately discuss business in its broad as-
pects.

And surely, when our courts sanc-
tion the destruction of legitimate busi-
taxation—as
has just been done in a Western oleo-
margarine case—business men may
well be alert to see that their liberties
are not sacrified on the altar of any
supposed beneficial experiment.

Paul Findlay.
—_2+.___
Are Grocers Waking Up?

The time has been when retail gro-
cers, or at least the majority of them,
would blindly hand out whatever brand
their customers called for whether it
paid a profit or not. That was con-
sidered “a custom of the trade.” a
“necessary evil,” a “thing you had to
do to hold trade,” and so on.

To-day they seem to be thinking a
lot more about the thing, and to be
gradually reaching the conclusion that
no possible obligation rests on a mer-
chant to sell unprofitable merchandise.

Last week’s “Printers’ Ink” con-
tained an article by S. A. Parks, who
has just returned from a canvass of one
thousand independent grocers in an
effort to get orders for a certain brand
and get the grocers interested in a
new advertising plan for that brand.
He tells some interesting things about
his contacts with these grocers, and
among them are these:

To start a hot argument with a gro-
cer, you have only to mention a cer-
tain popular brand of coffee and ask
what price he is getting for this brand.

“Why should I buy a nationally ad-
vertised brand and push it?” he will
ask. “Those cut-price markets arg sell-
ing So-and-So’s coffee for 25 cents,

ness through excessive

July 4, 1934

and it costs me 26 cents. One jobber
controlling a voluntary chain has his
stores. selling nationally advertised
products at one price, and his sales-
men are selling the same thing to us
at the price they are getting in their
stores. Sure we are pushing a private
brand. Why shouldn’t we? We make
more profit, and private brands are not
run as specials, with the price cut in
half.”

Another grocer comes in with, “Sell
your brand? I should say not. I will
not push an advertised brand. I carry
a few nationally advertised brands, but
I never push them. Why should I?”

And then a very intelligent owner of
a chain of three stores speaks up about
like this: “Take your brand, for in-
stance. It is being sold in a cut-price
market for 7 cents this week. The job-
ber who sells your product owns this
market. He comes to me and offers
the product to me for 74 cents, but
he offers his brand, which is not cut-
price, and is not pushed for 7 cents:
and I can sell it for 10 cents.”

Well, that certainly looks, doesn’t it,
as if the grocer were thinking a little
better. The result will ip my judg-
ment be one of two:—Either the gro-
cer, if he feels he has to sell nationally
advertised brands at all, as he certainly
will, will cleave to those whose manu-
facturers, so far as they can, prevent
cutters from handling them. Or, sec-
ond, he will largely go in for private
brands and sell as few advertised
brands as he can possibly get along
with. In either case it seems to be up
to the manufacturer.—Grocery World.

Grocers Pay Assessment to One Code
Only

No employer shall be held liable for
assessment by more than one Code
Authority. If he is subject to more
than one code in so far as fair trade
practices are concerned, the merchant’s
assessment shall be fixed by the author-
ity of the code under which he oper-
ates his principal line of business. In
case of difficulty or disagreement with
respect to what constitutes a mer-
chant’s principal line of business, the
question must be referred to the NRA
at Washington for adjustment, and the
judgment of the NRA will be final.
Combination retail markets will there-
fore pay assessment to the Food and
Grocery Code Authority for all their
workers if the principal part of their
business is in food and grocery prod-
ucts covered by the code. Wholesale
grocers, whose principal line of busi-
ness is in food and/or grocery prod-
ucts covered by the wholesale code
will pay only one assessment, even
though they may be bound by the
Fair Trade Practices of several codes.

ee
“Let’s Get Acquainted”

These words are printed on small
slips which the salesmen in a certain
Western store hand to cash customers
while writing up the orders. Each slip
has spaces for a customer to fill in with
his name, address, and occupation. In
this way the store builds up a mailing
list for its direct mail circulars.

 

THE VEGETABLE HOUSE

FRESH VEGETABLES EXCLUSIVELY
Wholesale Distributors of
HOME GROWN AND SHIPPED.IN VEGETABLES
VAN EERDEN COMPANY

The only exclusive Vegetable House in Western Michigan

201-3 GRANDVILLE AVE.

GRAND RAPIDS, MICH.

 

 

aug.

July 4, 1934

MEAT DEALER

 

Better Knowledge of Lard Essential

“Since the average 225-pound hog
produces 35 pounds of rendered lard,
this product is recoginzed as one of
significant importance in the live-stock
and meat industry,” declared Prof. H.
J. Gramlich, chairman of the National
Lard Committee and head of the Ani-
mal Husbandry department of the
University of Nebraska, in an address
given at the annual session of the
National Live Stock and Meat Board
recently,

“Towa and Nebraska, the Nation's
two leading states in hog production,
are alone responsible for the produc-
tion of approximately 700 million
pounds of lard annually. Last year
the consumption of lard in the United
States totalled something like 1,850,-
000,000 pounds or 14.7 pounds per cap-
ita. Fully half of this amount is used
in industrial establishments.”

Professor Gramlich stated that the
ereatly restricted foreign demand for
lard in the past few years and other
factors are responsible for the initia-
tion of an intensive research program
sponsored by the National Lard Com-
mittee. Investigations to more fully
establish the qualities of lard are now
in progress at leading experiment sta-
tions and the U. S. Department of
Agriculture. One of the results thus
far secured in the home economics
phase of this work is the discovery of
the value of lard in cake-making. An-
other phase of this work seeks to de-
termine the relation between
feeds and lard quality.

“Experimental work under way,”
stated the speaker, “has established
very clearly the many excellent attri-
butes which lard possesses. It is a fat
of highly desirable flavor, is easily and
completely digested and is of high nu-
tritive value. It stands out as the
American fat par exellence. The fact
that it is available at a relatively low
cost is appreciated by the American
housewife. The growing popularity of
the product is indicated by the increase
in per capita consumption during the
past few years.”

The primitive hog of the American
wilderness, according to Professor
Gramlich, produced a minimum of lard.
Moreover, since its food consisted
largely of acorns and various nuts,
the lard was of low quality. The mod-
ern hog, fed mainly on corn, produces
a maximum of lard of high quality.
Processed under rigid sanitary condi-
tions, lard is now available in conve-
nient-sized packages, especially well
adapted for home use.

swine

“A better knowledge of lard is es-
sential not only to the livestock and
meat industry but also to the con-
sumer,” stated Professor Gramlich.
“The research studies under way
should focus more and more attention
on its many good points.”

—_~+->____
Changing Needs of the Meat Consumer

“Meat research, the main purpose of
which is to adapt the products of the
live stock grower to the changing
needs of the consumer, has, within the
past ten years, vielded more definite
results than in all previous history,”
stated Dr, E, W, Sheets of the Bureau

MICHIGAN

of Animal Industry, U. S. Department
of Agriculture, in an address at the
annual session of the National Live
Stock and Meat Board.

Dr. Sheets, who is also secretary of
the National Co-operative Meat In-
vestigations, declared that it was a
far cry from the days when the prim-
itive hunter discovered that there was
a difference in the tenderness of the
meat from different portions of his kill
to the present period in which a score
or more colleges and universities and
the U. S. Department of Agriculture
are carrying on a systematic co-ordi-
nated meat research program,

“Real progress is being made,”
stated the speaker, “in determining the
influence of sex of animal, age, feed-
ing rations and other factors upon the
quality and palatability of the meat
produced. In an age when industry is
striving as never before for efficiency,
it may be of interest to note that wide
differences are being found in the effi-
ciency of meat animals. For example,
pigs from four different litters handled
identically in our studies showed that
gains per animal varied from less than
half a pound to nearly one and one-half
pounds daily. What we are aiming for
is to produce pure strains that will
make cheaper gains and at the same
time vield a higher quality of meat.”

“The co-operative meat investiga-
tions studies are carried out in a very
intensive manner, according to Dr.
Sheets. The meat obtained from the
experimental animals is roasted and
then scored by expert judges for
aroma, flavor, tenderness, juiciness,
etc. Special new types of apparatus
have been designed to facilitate this
work. In this way, valuable informa-
tion is being assembled and correlated.

“Meat cookery studies are an impor-
tant phase of this work,’ said Dr.
Sheets. “As a result of such studies,
age-old ideas are being discarded by
the nation’s housewives. Meat cookery
is fast becoming a more exact science.
The program now under way on a wide
front is not only of interest and value
to the live-stock and meat industry, but
it intimately concerns all of us.

—__+> 2. ____
Index of Employment in the Meat In-
dustry

The index of employment in the
meat packing, meat wholesaling and
sausage manufacturing industry is 17
per cent. higher and the index of pay-
roll totals of that industry is 15 per
cent. higher than the similar indexes of
all manufacturing industries, William
H. Gausselin, Secretary of the Pack-
ers and Sausage Manufacturers Asso-
ciation of Chicago, and Chairman of
the Committee on Sausage of the In-
stitute of American Meat Packers dis-
closed at a hearing in Washnigton be-
fore the National Recovery Admini-
stration on a proposed code of fair
competition for the sausage products
and prepared meats industry.

Mr. Gausselin stated that “according
to the most recent figures of the De-
partment of Labor, those for May,
1934, the index of employment in the
meat industry stood at 96.7 as com-
pared with 82.4 for the average of all
manufacturing industries. The index of
payroll totals in the meat industry
stood at 80.7 as compared with only
67.1 for all manufacturing industries.”

TRADESMAN

Railroad Rate Outook

The present trend of railway
earnings, and the failure of Con-
gress to enact new railroad legis-
lation at the last session of Con-
gress again defer expectations of
any material reduction in railroad
rate levels.

A material cut in transporta-
tion costs would make possible a
sharing of the resulting larger in-
come between security holders
and shippers, the latter obtaining
lower rates.

With railroad operating costs
raised by higher prices of mate-
rials, a restoration of the wage cut
and heavier maintenance, how-
ever, and with traffic prospects
clouded, only a drastic applica-
tion of co-ordination or consolida-
tion plans would be likely to ef-
fect major increases in earnings in
the near future. Congress has
taken no action on recommenda-
tions of Federal Co-ordinator
Eastman to facilitate this.

The third quarter of the cur-
rent year is likely to prove the
worst for many industries, both in
respect of volume of activity and
profits.

nN
Extension of New Deal

Business men generally are re-
ported to see in President Roose-
velt’s radio address a promi<e of
an elaboration of the New Deal
rather than its complete abandon-
ment, for which they had hoped.

These commentators are not
concerned with the characteriza-
tion of skeptics as timid folks, but
they are interested in whether or
not there are to be further chang-
es in the monetary system, heavier
taxes to pay for the recovery pro-
grams, further limitations upon
business, and, in the case of finan-
cial institutions, increased compe-
tition from Government agencies
and pressure for easier credit
terms and enlarged credits.

The viewpoint here is that the
speech was at once a defense of
his program and a challenge to its
critics—a pattern for Democratic
orators in the fall congressional
campaign.

<<.
End of Fiscal Year

The end of the fiscal year of
the Federal Government is at-
tracting attention anew to the un-
balanced state of the Treasury
budget, and the great dependence
of the Nation upon Government
spending during the past year.

Pre-occupation with NRA,
AAA, gold and silver and similar

i3

problems has reduced business
and popular interest in the subject
of a balanced budget. However,
a continuation of the  pzesent
heavy rate of excess expenditures
above Treasury income is likely to
bring this issue to the forefront
by next year.

There is less confidence in the
ability of the Administration to
balance the budget by the end of
the new fiscal year now evident
in interested circles.

bai arr

May Draft Divisional Codes

Under authority granted him
by President Roosevelt in an exec-
utive order, NRA Administrator
Johnson during the absence of the
Chief Executive from Washington
on his Hawaiian cruise may put
into operation divisional codes
where master codes may prove
impossible.

The limitation upon General
Johnson is that such action only
mav be taken where less than 50,-
000 workers are involved, other-
wise Presidential approval is re-
quired.

It has proven practically im-
possible to date to effect a master
code for the shipping industry.
All told there are about 500,000
workers at interest. But under the
terms of the executive order,
General Johnson could single out
divisions of the industry for codi-
fication. It is estimated that the
industry itself could be so divided
as to make for 100 separate
codes. This is considered to be an
example of what might be accom-
plished generally under similar
circumstances.

—_—__2-»—___
Third Quarter Forecast

After a relatively satisfactory
first six months in many lines a
full seasonal recession and more
is indicated between now and
the middle of September. With
the higher costs prevailing now,
this recession will prove consid-
erably more costly than would
have been the case with a corre-
sponding drop a year or two ago.

However, hope prevails that
the price level, with the help of
NRA codes and the current com-
parative inflexibility of labor
costs, will hold up. This would
prevent actual and prospective

inventory losses.
Now that commencement is

several fathers likely have the same

over,
feeling they would have were the mort-
gage on the old homestead paid off.

e646 gl
Greedy wealth is deaf. It cannot
hear the wail of hunger and distress.

 

KEEP SUPPLIED WITH:

LILY WHITE FLOUR

“The flour the best cooks use”’

VALLEY CITY MILLING COMPANY

Portland — Grand Rapids —

Kalamazoo — Traverse City

 

 

 

HARDWARE

Michigan Retail Hardware Association.
President — Henry A. Schantz, Grand
Rapids.
Secretary—Harold W. Bervig, Lansing.
Treasurer—William Moore, Detroit.

Field Secretary — L. S. Swinehart,
Lansing.

Suggestions for the Hardware Dealer
in July

With the coming of July, the hard-
ware dealer should energetically push
the sale of hot weather goods. Good
salesmanship and persistent pushful-
ness early in July will materially re-
cuce and perhaps eliminate the need
for clearance sales in August and Sep-
tember.

Throughout the month, warm weath-
er goods should be featured. Ham-
mocks, garden seats, lawn swings, re-
frigerators, lawn mowers, garden hose,
screen doors — all these lines pay for
pushing.

Now, the time to push seasonable
goods is when the season is young. It
never pays to wait for the demand.
You have to plunge in ahead of time,
talk these lines up to the consumer,
and get the demand started.

If, at the beginning of the season, a
housewife’s attention is drawn to the
new refrigerator you are featuring, she
is apt to replace her old one. But if
you wait till the hot weather is half
through, she is apt to say to herself,
“Better worry along with the old re-
frigerator for a few weeks more, and
buy a new one next year.”

This tendency is noticeable with all
warm weather lines; in fact, with all
essentially timely lines,

In selling such lines, the offer of a
free trial is often helpful. Suppose a
prospect is interested in a new lawn
mower. His old mower is most un-
satisfactory. One dealer meets the sit-
uation in this way:

“Let’s forget entirely about buying
and selling. We’ll send this lawn mow-
er up to your place. Use it to cut your
lawn. Try the old mower, and then
try this one. If you don’t like this one,
let us know, and we'll take it back and
it won’t cost vou a cent.”

That may look like a risky venture.
When a lawn mower has been run over
a lawn once or twice it’s practically
second hand. But — according to this
dealer, the new lawn mower scarcely
ever comes back. Without a trial of
the two machines the old mower might
seem tolerable. But the comparison
convinces 99 prospects out of 100 that
they can’t get along without the new
machine.

The same thing holds good with re-
frigerators, and ranges, and washing
machines, and a good many similar
devices. A trial is usually convincing;
more convincing than any amount of
sales talk.

Of course the free trial cannot be
offered to prospects indiscriminately.
Unfortunately, some people can’t be
trusted; and many who would like
these things aren’t able to pay for
them.

One dealer, in connection with his
“free trial” proposition uses what he
calls a “demonstration gas range.” It
is frankly second hand; in use a couple
of years or more; not as up to date as
the one he is trying to sell. But he

 

MICHIGAN

deliberately suggests a trial with this
range. He says:

“You want to see, not what. this
range will do when it is perfectly new,
but what it will do after it’s been in
use for years. That way, you get a real,
severe, critical test. Our range can
stand such a test. When it does stand
it, then you know it’s safe to buy the
new and improved range.”

Most dealers, however, find it more
satisfactory to install the article they’re
actually trying to sell. The psychologi-
cal effect of the brand new article is
very potent.

In July the hardware dealer should
nake a strong effort to capture the
trade of the tourist and the summer
camper. By means of attractive dis-
plays and intelligent advertising the
dealer can do much to encourage these
pastimes. As practically all the
equipment for camping out is found in
the hardware store, it will pay the
dealer to cater to this trade. A camp-
ing display in July — tent, imitation
camp fire with pot and tripod, some
camp enamelware, fishing rods, ham-
pers, etc. — will do much to stimulate
activity on the part of the man who
had been wondering whether or not to
take a trip this year.

Electrical specialties can be success-
fully featured as hot weather lines. The
electric fan is, of course, eminently
timely. On a particularly hot day a
fan makes a striking adjunct to a win-
dow display. Here is a suggestion for
an electric fan display:

Across the back of the window show
a row of fans, the bigger sizes on the
outside and smaller sizes in the center.
To each fan attach wide ribbons on
which are printed in plain letters the
words “KEEP KOOL.” These rib-
bons flutter and whip about in the
breeze created by the fans.

In each corner of the window pile a
heap of all kinds of old-fashioned fans.
from the advertising fan to the palm
leaf variety. On each pile place a show
card with the legend, “Why fan your-
self when the electric fan will fan you
for three cents an hour?” In the fore-
ground of the window spell out the
legend, “KEEP KOOL?” in cotton bat-
ting. Across the top of the window
hang a banner with the conspicuous
words, “KEEP KOOL” and down the
sides of the window add the legend,
“For Three Cents an Hour.”

A good additional stunt is to place
just inside the door two electric fans,
so that every customer coming in can
enjoy the cool breeze.

The “per hour” cost of operating
the fan in your community may be
lower than the figure given; in that
event the lower figure should of course
be used.

A hammock display might also be
good. One dealer hangs a hammock
in his window and in it places a fully
dressed “dummy” borrowed from a
clothing store. With the aid of a pil-
low and a newspaper the occupant of
the hammock looks as though he had
been comfortably reading and just
dropped off for a nap. A show card
briefly suggests the hot weather com-
fort procurable from a hammock.

July is, of course, one of the recog-
nized holiday months. What provision
are you making this year for your own
outing?

TRADESMAN

Take it for granted that “the busi-
ness can’t get along without you.” But
just consider that if you died, the busi-
ness would have to get on without you.
And if you're like most other people,
you're pretty well fed up on the grind,
and need a good rest.

So don’t hesitate to take a reasonable
holiday; and see to it that your help-
ers get theirs, too. While you're gone,
put your very best man in charge.
Make the best arrangements you can,
leave the fullest instructions you can
think of — and then get away some-
where beyond the reach of telegraph,
telephone, rural free delivery an dall
business worries.

July 4, 1934

A complete breaking away from
business for two weeks is better than
running in and out all summer.

Victor Lauriston.

2s?
A.A.A. Unwanted

Our little deeds like little seeds
We sow from day to day

Though acreage each year exceeds
It has no A.A.A,

Beginning with the age of man
Until the present day

Free moral agent was a plan
But not the A.A.A.

Man wants to feel that he is free
To labor every day
And work his fields in liberty
But not with A.A.A,.

Charles A, Heath.

recreate ret eticntecreiins
Reason is safer than emotion.

 

climate.

your vacation,

 

MICHIGAN BELL
TELEPHONE CoO.

 

HEALTH AND PLEASURE
IN A MICHIGAN VACATION

The sunshine of Michigan’s sandy beaches, and the
warm waters of its thousands of lak

young and old. And there is no better tonic than the
invigorating, pine-scented air of this unexcelled

Michigan’s tourist and resort business brings large
sums of money to the state each year. It provides
employment for thousands,
all of us. We can increase
telling out-of-state friends a
advantages and by spendi

and greater prosperity for

bout Michigan’s vacation
ng our own vacations here.

And, no matter which part of Michigan you visit this
summer, banish worry by telephoning home and office
frequently. Call ahead for reservations, or to tell
friends you are coming. Long Distance calls will add
but little to the cost and much to the enjoyment of

 

 

 

i

es, spell health for

that business further by

 

 

 

 

342 Market Street, S. W.

SHEET METAL PRODUCTS

ROOFING and FURNACE SUPPLIES—CONDUCTOR PIPE and FITTINGS
EAVETROUGH — TONCAN IRON SHEETS

THE BEHLER-YOUNG CO.

— Wholesale Only —

Grand Rapids, Michigan

 

 

 

 

ee

 

 

 

 

. Do

 

July 4, 1934

MICHIGAN

TRADESMAN

15

 

DRY GOODS

Michigan Retail Dry Goods Association
President—Jos. L. Grant
First Vice-President—D.

Harbor Beach.

Second Vice-President—Clare R. Sperry,

Port Huron.
Secretary-Treasurer—Leon D,

crans, Tecumseh,
Manager—Jason E. Hammond, Lansing.

Mihlethaler,

Rosa-

 

 

Meeting of Dry Goods Men at Flint
The annual meeting of the official

board of the Michigan Retail Dry

Goods Association was held at the

Acacia Country Club June 26.

date.

There were present Thomas Pit-
kethly, President-elect Joseph C. Grant
and Secretary-Treasurer-elect Leon D.
Rosacrans, Directors H. L. Wever, F.
F. Ingram, Don W. Goodnow and
W. R. Mehlhose. There were also
present H. W. Buck of the Grand
Rapids Merchants Mutual Fire Insur-
ance Co., Mrs. Pitkethly, Mrs. Grant,
Mrs. Rosacrans and Mrs. Goodnow. L.
H. Christian, of Owosso, and L. T.
Stevenson, of Ionia, were present as
guests. Messages of regret were re-
ceived from Vice-Presidents Mihle-
thaler and C. R. Sperry and Director
Park.

The meeting was called to order by
President Pitkethly at 10:45. He call-
ed or a report of the manager for the
year, also a report of the Secretary-
Treasurer for the same period. These
reports were both read by Mr. Ham-
mond and after some questions and
comments they were ordered approved,
on motion of Mr. Ingram, supported
by Mr. Mehlhose.

The meeting proceeded informally
until luncheon time. A delightful din-
ner was served by the manager of the
Country Club. The subject of mem-
bership dues, collections, district meet-
ings to be held in the autumn and
numerous other matters of office rou-
tine were discussed. The ladies enter-
tained themselves in the parlors at
bridge and some of the gentlemen
went the rounds of the golf course.

It was decided that the newly-elect-
ed President, Mr. Grant, should send a
personal letter to the members of the
Association in the near future. There
was no further formal business and
the meeting adjourned.

Report of the Manager

We have met here to-day in this
delightful place and under more favor-
able auspices than at the end of the
fiscal years of 1933 and 1932. The
Auditor’s report of our receipts and
expenses is submitted on a separate
sheet, copy of which is furnished to
each officer and director. This is ac-
companied by a statement of one year
previous which indicates that the mon-
eys collected and expended in the com-
parison of the two years has not
changed very much. As we progress
with our comments, the items of the
financial expenses will be touched upon
somewhat indirectly.

The fiscal year which ended June 30,
1933, was a more discouraging one
from the standpoint of ways and means
than any previous year. We were
served by an able President, George
C. Pratt. It was during this period

that the bank moratorium was declared
and practically all of the funds of the
business men of the state was tied up
to such an extent that the collecting of
dues for an organization such as ours
was well-nigh impossible. Through the
loyalty of our president and other of-
ficers we maintained our organization
without any material cessation of ef-
fort.

The report for the year ending June
30, 1933, indicated a deficit. This deficit
included only one item—manager’s
salary. During the year following,
from July 1, 1932, to June 30, 1933, the
entire amount of your manager’s com-
pensation consisted in the cashing of
checks already issued to him, repre-
sented by the aforesaid deficit.

During the present year collection
on membership dues and moneys re-
ceived from advertisements in our an-
nual program book have been suffi-
cient to cover all of the expenses so
that all bills are paid to July 1, 1934.

A more optimistic feeling has pre-
vailed during the past few months and
we have traveled more because we be-
lieved that we could further the inter-
ests of the Association by added effort
and expense of travel.

Under the head of disbursements is
an item of commissions to A. K.
Frandsen. Mr. Frandsen traveled dil-
during the autumn months,
partly on business for himself (with no
expense to us) and partly on business
for the Association, and received a
commission on the dues paid by new
members and program book advertise-
ments secured by him.

The rent for our spacious and satis-
factory headquarters is a very nominal
sum of $15 per month. The office has
been open regularly one-half of every
day during this period, the office sec-
retary receiving compensation accord-
ing to the number of hours employed,
at the rate of 40c per hour.

igently

Our directors and officers are aware
that the manager receives compensa-
tion from the Grand Rapids Merchants
Mutual Fire Insurance Co. The In-
surance company bears one-third of
the expense of the upkeep of the auto-
mobile. The Association is under ob-
ligations to the insurance company and
we endeavor to turn as much insurance
business from our merchants to them
as possible. The amount of time spent
by the manager for the two organiza-
tions is in about the same proportion as
the division of the salary and traveling
expenses—the ratio of two to one.

When times were better we endeav-
ored to get out at least three news let-
ters each month. It has hardly seemed
necessary to continue this expense and
for the year just closing twenty-three
news letters have been sent out from
headquarters. Besides these news let-
ters, mailing has been done in the form
of the printed matter received from
Washington, the NRA code, the cot-
ton process tax blanks, the Michigan
sales tax and Michigan chain store
license pamphlets and certain other
bits of printed matter which we believ-
ed to be of vital interest to our mem-
bers. A review of the subject of these
printed forms is unnecessary more
than to state in this report that in

doing so, time and postage has been
expended with material already pre-
pared rather than in the preparation of
mimeographed bulletins.

In our comments above we have
mentioned some new members added
during the year. The names and ad-
dresses of these members have been
reported in our bulletins.
new members have been added which

Thirty-five

practically takes the place of about the
same number that have gone into re-
ceiverships, defaulted permanently on
their membership dues, or retired from
business. Collections have been a little
better and we propose to push as hard
as possible during the summer months
to determine definitely whether or not
certain persons are to be kept on our
membership list or dropped entirely
for non-payment. We believe that our
membership list will hold its own and
increase in numbers rather than dimin-
ish. Maintaining the organization in
numbers and morale requires constant
effort on the part of the headquarters
office.

We will not encumber the report by
reciting in detail the district meetings
and conventions which have been held
since July 1, 1933. Practically all of
those here to-day were present at these
meetings and know the
which prevailed and the benefits which
were received. The cotton process tax,
the N.R.A. code, the Michigan retail
sales tax and the Michigan chain store
license tax all came in for a promin-
ent mention at these meetings.

enthusiasm

We are much indebted to Charles E.
Boyd, of Detroit, who rendered un-
selfish service and gave high-class in-
struction to the independent merchants
of the state on these important ques-
tions. We can also say truthfully that
the instruction given at these meet-
ings by our President, Thomas Pit-
kethly, has been of a high order—
thoroughly appreciated by members
who were in attendance. It is a great
compliment to Mr. Pitkethly that he
has enjoyed the respect of experienced
merchants and business men during
the period of his presidency of our

GRAND RAPIDS

Association, When Mr. Pitkethly rose

to his feet to discuss questions, all lis-
tened attentively and received worth
while instruction.

Our news letters have from time to
time mentioned the passing of some of
our members. They are entitled to a
mention by name and address in this
report. [| am sure that not a dissent-
ing voice could possibly be raised when
I state that each and every one of the
men whose names appear here in the
list of those who have passed away
was a man of high standards of busi-
ness integrity, an honored and useful
citizen in his locality.

Edward W. Vogel, Chelsea

H. W. Beckwith, Midland
Joseph H. Miller, Marine City
Chas. A. Mills, Grand Rapids

H. J. Mulrine, Battle Creek

W. J. Hickmott, Mendon

C. i.
Max Fischgrund, Flint

H. S. Jacobson, Detroit

L. M. Schroeder, Battle Creek
W. J. Carl, Muskegon Heights
MC. LE.

*Not a dry goods man, but a capable

Heidelburg, Caro

Glasgow, Nashville

big brother.

We are not unlike other men who
establish a routine of office methods.
It has been our custom during the
years past to hold district meetings in
different parts of the state and an in-
spirational convention during the
spring. We can see no reason for vary-
ing from this method and unless we
receive instructions otherwise we shall
assume that the president and com-
mittees appointed by him are expected
to call meetings of the dry goods men
during the autumn months and a gen-
ral sally at the
spring. Suggestions regarding the con-
duct of these meetings are requested
and will be very appropriate at this
time.

convention in the

We do not indulge in idle words
when we say that the officers and di-
rectors of the association have re-
sponded promptly and loyally to all
requests that have been made for serv-

(Continued on page 22)

PAPER Box Co.

Manufacturers of SET UP and FOLDING PAPER BOXES

SPECIAL DIE CUTTING AND MOUNTING

G R A N D

 

a

DS.MI1

C HIGAN

a

 

Insure your property against Fire and Wind-
storm damage with a good MUTUAL Com-

pany and save on your premiums.

 

320 Houseman Building

 

THE GRAND RAPIDS MERCHANTS
MUTUAL FIRE INSURANCE COMPANY

affiliated with
THE MICHIGAN RETAIL DRY GOODS ASSOCIATION

Grand Rapids, Michigan

 

 

 

 

HOTEL
DEPARTMENT

Adjusting the Code To Hotel Require-

 

ments
los Angeles, June 30 — An interest-
ing letter from Frank Orcutt, “inn
master” at Norway Hotel, Beulah, in

which is incorporated an invitation for
the Verbeck clan to pay him a real
visit at his caravansary, with the added
stipulation that there will be no con-

versation in the kitchen over the epi--

sode. Frank and the writer have been
warm friends for many years and he
certainly wears well. His hotel expe-
rience, also, has not been so different
from that of your humble servant. For
years he did road work, selling dealers
farm wagons—Milburn, I think—but
finally decided that he knew what the
road men really wanted in the shape of
hotel entertainment, took over the
Northway and has been at it ever since,
with success rewarding his efforts. He
advises me that the prospects look fa-
vorable tor a good summer business,
and that this opinion is shared by many
others of the fraternity. Frank de-
serves all that is coming his way and
Mrs. Orcutt, too, who makes a pleas-
ure out of purveying joy to others. In-
cidentally Mr. Orcutt makes mention
of the fact that Harold Foote, who
represented Swift & Co. in \W estern
Michigan when I also was landlording,

has been promoted and is now en-
eaged in a larger field for the same
people,

Saturday last I took a trip out to
Exposition park to inspect the whale-
like railway train, which is one of sev-
eral to be utilized in rail traffic in the
very near future. It is known as the
“Burlington Zephyr,” is of stainless
steel, chromium plated, and will be
operated on the regular tracks to the
power of a Diesel engine. It is a direct
challenge to all other types of transpor-
tation, and, if the railroad authorities
finally decide that the dear public’s
discriminating qualities are normally
active, there will be a chance to win
back some of the traffic which has
been delivered over bodily to the bus
lines. The train really does resemble
a whale in other ways than appearance,
It glines along the track without ap-
parent effort, gobbling up the miles
like a whale slipping through the water,
and making just about as much noise.
With a top speed in excess of 100 miles
an hour, on roadbeds with which its
engineers are familiar, it can be safely
operated at 90 miles, and its tests so
far will verify this claim. Weighing
200,000 pounds it can do work ot
equipment weighing five times as
much, and costing less than one-half
for operation. Its air conditioning sys-
tem keeps the train at an even, com-
fortable temperature. It rides the
tracks unusually smoothly, despite the
high speeds attained. The seats are
far more comforable and the interior
of the cars much brighter, cleaner and
cheerier than that of older type equip-
ment. A railroad friend of mine who
accompanied me on the visit, and se-
cured special privileges in inspecting
same, says: “Technically, it is safe.
sound and efficient.”

Every day over the radio residents
of Los Angeles are entertained by two
members of the city police board, one
speaking particularly on traffic regula-
tions: the other on general criminal
matters, and each of them appealing to
the public for its co-operation in help-
ing to enforce the law, or, rather, in
preventing the necessity for its enforce-
ment, by obedience thereto, In one
particular talk, I was much impressed
by the statement that in many in-
stances crime was engendered in the
family circle, or by respectable scions
of society in their daily intercourse
with the world. For instance, “white

 

MICHIGAN

lies,” seemingly harmless, might make
an impression on the youthful mind
and result in a fruitful harvest, iie.: “A
mother takes her offspring aboard a
street car, misrepresents to the con-
ductor that he is under five, thereby
saving a stingy fare, and impressing
the practice of deceit upon the child.
The family goes out for an auto ride,
the father driving and hitting it up to
40 or 50 miles, in violation of traffic
regulations, with the knowledge of the
entire family. The traffic officer forces
him to the curb preliminary to handing
him a ticket, whereby both parents
declare upon their sacred honor that
their speed was only 25 miles, the offi-
cer relenting, allows tham to proceed,
whereupon the head of the family
gloats over his success in putting one
over.” And the youngsters appear at
sunday school regularly, attired in best
bib and tucker, and in after years the
public cannot understand the reason for
increase in crime.

Down at Wilmington the other day,
where I went to assist in the departure
of some friends to Honolulu, my atten-
tion was called to an industry in which
nearly every American citizen is inter-
ested and of which very little is known
—sardine fishing. The little Japanese
fishermen go forth daily from San
Pedro Bay in their blue-painted boats
all set to snare millions of tiny fish of
all descriptions, which are all cata-
logued as one variety when they final-
ly reach the flat tin can properly im-
mersed in oil. Nevertheless they are
brought in by the millions and compre-
hensive packing houses handle the
product in conjunction with tuna. cod,
sea bass, as well as various varieties of
shell-fish. It is not generally under-
stood that in Los Angeles is centered
one of the largest fishing industries in
America and that the products of this
industry are shipped all over the world.
Approximately 1500 crafts are regis-
tered at this port as engaged in the
catching of fish, Eighteen canneries
are equipped solely for canning sar-
dines. Tuna, also, little known as few
years ago, is in increasing demand the
world over, and Los Angeles supplies
its share.

 

Some French savant or other has
succeeded in producing a breed of mos-
quitos without stingers. But what of
it? It is not the sting of the mosquito
that hurts. It is the anticipation of the
sting, superinduced by the saxaphone
accompaniment of the critter, which
makes us miserable. A muffler to Over-
come this unpleasant feature of the
contact, would be an accomplishment
worth talking about.

 

On several occasions I have warned
the folks back home to the effect that
if they come out here they should be
in possession of a full wallet, or, at
least, a return ticket. There are no
soft snaps in the way of jobs awaiting
anybody here. In fact, as at every
other place in America, there are a
great many people out of work—thou-
sands of them. There seems to be no
particular reason for this, except that
too many people migrate to California
on account of the advantages of cli-
mate, and the tendency to favor native
sons in giving out employment. I
speak of this again at this time for a
reason that a friend of mine in one
of the educational institutions here, to
whom I applied for a job as teacher,

 

 

 

 

 

Warm Friend Tavern
Holland, Mich.

Is truly a friend to all travelers. All
room and meal rates very reasonable.
Free private parking space.

JAMES HOEKSEMA, Manager

——————

TRADESMAN

July 4, 1934

 

 

 

The

MIORTON

announces
400 ROOMS WITH
PRIVATE BATH

Hotel and Restaurant Equipment
Glassware, China, Silverware

H. LEONARD & SONS

38-44 Fulton St., W.
GRAND RAPIDS - MICHIGAN

 

 

Store, Offices & Restaurant
Equipment
G.R.STORE FIXTURE CO.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

7 tonia Ave., N. W. Phone 86027
$1.50 up
e HOTEL
Paine Roms CHIPPEWA
MANISTEE, MICH.
Grille Room eee Gee meee
: Oe en ten ne bade. ex-
Cafeteria v" ok one
Hot and Cold Running Water and
Telephone in every Room.
e $1.50 and up
60 Rooms with Bath $2.50 and $3
Delicious food served in HENRY M. NELSON, Manager
pleasant surroundings at “ se
prices which have made mos i
the MORTON popular. ; :
THE ROWE
GRAND RAPIDS
GRAND RAPIDS’
The Most Popular Hotel
FRIENDLY HOTEL in Western Michigan
. 300 ROOMS — SHOWERS
Philip A. Jordan, Manager SERVIDOR
Direction of American Hotels Corp.
J. Leslie Kincaid, President
An Entire Cit CODY HOTEL
a YU GRAND RAPIDS
RATES—$1 up without bath.
Block of $2.00 up with bath.
CAFETERIA IN CONNECTION
Hospitality ALL GOOD ROADS LEAD TO
1ONIA AND
THE REED INN
Excellent Dining Room
Rooms $1.50 and up
a MRS. GEO. SNOW, Mgr.
Wy
: Park Place Hotel
; Traverse City
a Rates Reasonable—Service Superb
em —Location Admirabie.
: GEO. ANDERSON, Mor.
ALBERT J. ROKOS, Ass’t Mor.
New Hotel Elliott
STURGIS, MICH.
Have You Seen Our New 50 Baths 50 Running Water
® Cocktail lounge — Popular
afternoon and evening rendez- D. J. GEROW, Prop.
vous,
@ “Pub,” our famous Tony at Occidental Hotel
the service bar. Delicious 60c FIRE PROOF
lunches and $1 dinners. CENTRALLY LOCATED
Rates $2.00 ang up
EDWARD a. SWETT, Mor.
Muskegon ote Michigan
e
dnt In Columbia Hotel
GRAND RAPIDS KALAMAZOO
750 ROOMS $2 UP Good Place To Tie To

 

 

 

 

 

 

 

 

July 4, 1934

MICHIGAN

TRADESMAN

17

 

for a friend, tells me that all such must
have a state certificate before they can
secure a position here, and they can
only secure same after attending a pre-
paratory school for one year. Hence
the necessity for investigating before
comin.

Dr. Moore, who piloted me safely, in
the capacity of ship’s physician, to
Honolulu and back several years ago
and still exhibits a fondness for me in
many ways, has invited me to spend
ten days at Mt. Wilson, where he has
in charge an army of boy students at
camp, and out of my goodness of heart
I have accepted. If I get back to civil-
ization in time, you will probably know
all there is to know about it, by perus-
ing this page.

The executive committee of the
American Hotel Association, which has
had on its hands for some time the
task of adjusting the NRA code to the
requirements of the hotel contingent,
has taken about the only course open
to them and sent a petition for relief
direct to President Roosevelt asking
for relief from the rigors imposed by
the law upon the exempt class of serv-
ice trades. It sets forth in its petition
to the President, ‘‘as patriotic citizens,
hotel operators have done their ut-
most to comply with the code of fair
competition in the hotel industry: but
many of the code provisions have
proved, to be unsuitable and frequently
impossible of permormance by hotels
of all sorts in different parts of the
United States.” One of the strongest
features of the petition to the Presi-
dent is the assurance to the Adminis-
tration that granting of the request
should not result in any decrease in
employment in the hotel field, while
relieving the industry of the financial
burden of supporting the code author-
ity and eliminating the detailed regula-
tory provisions in the present code,
which have been found unsuitable.
The point with reference to the restau-
rant end of the business, 1s particu-
larly pertinent, inasmuch as under
present conditions the hotel dining
rooms find themselves faced with com-
petition which it is impossibl for them
to meet under their code. A small com-
mittee was appointed by the executive
council, with power to act, should
greatly facilitate the handling of code
matters by the council, while at the
same time saving to the members of
the council much expense which would
be incurred, and much time which
would be lost, if it were necessary to
call that body togther to consider code
matters requiring immediate attention.
The results of the meeting ought to
prove highly beneficial to the industry.
President Roosevelt has shown himself
to be reasonable under almost every
condition and there is little doubt in
the minds of the members of the
American Hotel Association, that
something of benefit will come from
the plan to meet him direct.

Last year California by a very large
plurality — practically two to one—
voted to expunge all legislative acts
from its statute books which had bear-
ing on the liquor question, and started
in to regulate anew the sale thereof,
supposedly with the idea that the
masses had all they wanted of Vol-
steadism, and were clamoring for a
new deal, savoring of horse sense.
After fooling around all winter the
legislature finally emitted something,
which doesn’t seem to appeal to any-
body, even if it did seem ideal to the
ones who were responsible for the en-
actments. As it now rests the hotel
contingent is practically eliminated
from the field, the legitimate saloon
may not sell hard liquors over the bar,
and the public must buy at certain in-
dicated stations at prices which are
prohibitive. All of which means that
the blind-pig will continue to flourish,
the bootlegger will continue his activi-

ties, and the state will lose millions in
revenues which it could have reason-
ably expected from liquor taxes. No-
body seems to know the viewpoint of
the law enforcers. There are thousands
of “hole in the wall” institutions which
seem to be doing some business, but as
a lawyer friend suggested to me re-
cently, the state government will not
realize enough out of the profits of their
activities to “wad a shot-gun.”

Los Angeles street car companies are
now peddling dollar passes, good over
almost every portion of their lines,
aggregating a shade less than 400
miles, good for seven days, and trans-
ferable, and are finding that traffic is
being stimpulated, that a lot of people
who heretofore used the street cars as
a last call, now swell up with pride
when they flash one of these paste-
boards on the conductor. Also they are
becoming acquainted with their own
home town As a special inducement
the company privileges users to take
along a couple of “kids,” under twelve,
on Sunday, without charge. There may
be an Ethiopian in the woodpile, but I
am a victim to the experiment and am
enjoying the situation hugely.

Frank S. Verbeck.
—_+2+_- —
Central Michigan Towns Look Good
to Stebbins
(Continued from page 1)
artistic community brick building,
used by both the village and township,
for public meetings. Many fine shade
trees adorn the park, also a fine sculp-
tured monument, commemorating
those who served in the civil war of
1861-65. Several of the merchants here
carry stocks of general merchandise,
and all report a good business, as they
have largely been able to withstand
the assaults of the chain monopolies.

Webberville is a stopping place on
busy M 16, main line between Lansing
and Detroit. Many of the truck drivers
stop here for breakfast. One of them
was relating a serious accident which
just happened in Detroit. A drunken
driver had just started North with his
truck heavily loaded and lost control,
taking a zigzag course across the street
and over the curb to the sidewalk
crowded with people, then back into
the street and into the side of a street
car, doing much damage and scatter-
ing his load over the street,
were hurt, but none fatally.
Detroit police records

Several
He said
show an in-
crease of fifty per cent. in arrests of
drunken drivers were
placed on sale by the state.

since liquors

Perry is a pleasant country town, in
the midst of a good farming section.
It is the terminal of the paved section
of M-47 South from Owosso.The town
has a system of waterworks, paved
main street, and its merchants carry
good stocks of merchandise. North and
East of Perry, two miles, is the village
of Morrice. Here is located W. E.
Davis & Son, the father having been
in business here for the past fifty-two
years, carrying a stock of groceries
and drugs. The father has been a
reader of the Tradesman many years
and the son, who now succeeds him
in the active management of the busi-
ness, says they cannot get along with-
out it.

Williamston is a good
much of a business center. Besides its
wide farming support it has some good
industries. The big chains have not
overlooked the trade possibilities here,

town and

so prosperity is not as good as it would
be if the people of the cmmunity
weuld buy from the home merchants.
One of the strange facts in the lives
of Michigan people is that so many of
them do not see that the profits on
trade must stay in a community if it 1s
to remain in a healthful condition. The
greedy chains take the profits on trade
away, which impoverishes towns and
cities, as it never returns. It is foolish
to believe that the NRA codes, or any
other Government activity will return
prosperity. If the President enforces
the anti-trust laws against monopoly,
as he said he would do, the big chains
will have to close, and their drain
upon towns and cities will stop and
times will be far better.

Laingsburg is another good country
town. Here I received a cordial wel-
come from a firm of two brothers, con-
ducting a dry goods and clothing store.
They have been readers of the Trades-
man many years and were anxious
that other merchants of the town have
Regret that I
overlooked the name of this ‘firm. Had
a pleasant chat with L. C. Stephens,
who bought out the general stock of
Walter Wright last year. Mr. Ste-
phens and his wife have made a fine

its benefits each week.

start and report their trade increasing.
He was formerly an auditor, the duties
After
vacation, he de-

of which impaired his health.
taking a prolonged
mercantile field,
and though having no previous experi-

cided to enter the
ence, his former business training has
been of great
rapidly acquiring the details of his new
€. Colby is an-

other new merchant here, he having

assistance and he is
chosen profession. J,

formerly been in the wholesale fruit

trade. He has a good stock of grocer-

ies and fruits, reports trade improving

and will no doubt make a success in

E. B. Stebbins.
—_-—_2-~+

Protest Provision of Garment Manu-
facturers’ Code

Grand Rapids, July 2—In a regular
monthly meeting of the retail depart-
ment of the Grand Rapids Association
of Commerce, held this morning, pro-
visions of the manufacturers’ codes
which relieve the manufacturers of re-
sponsibility for satisfactory wear or
performance of their merchandise and
which place the entire responsibility
for satisfaction to the consumer upon
the shoulders of the retailer, without
adequate recourse to the manufacturer,
were discussed.

Instance after instance was quoted
by the various retailers present, citing
the injustices to their individual busi-
ness caused by the provisions of the
manufacturers’ codes prohibiting re-
turns of merchandise or restricting re-
turns of merchandise so as to make it
impossible from all practical stand-
points to assure satisfaction to the con-
sumer. While it is true the manufac-
turers’ codes do provide a restricted
machinery for adjustment of claims of
retailers who receive goods not as or-
dered or which later prove defective,
this machinery is so cumbersome, and
so much time is lost and to date the
experience of retailers have been so
unsatisfactory with the provisions
made, that to all practical purposes the
provisions of the manufacturers’ codes
have acted only as a barrier to prevent
individual adjustments between indi-
vidual retailers and the manufacturers
serving them. On the other hand, the
retailer must make his adjustment im-
mediately with the consumer and the
consumer cannot be convinced that he

his new venture.

or she is receiving satisfaction for a
garment merely because the manufac-
turers refuse, through employment of
their code authority, to accept return
of the merchandise, nor can the con-
sumer be convinced that he or she is
responsible for defects in the material
or its finish or workmanship which are
revealed only by wearing.

Further, the negotiations between
the code authorities and retailers to
date have been so long drawn out that
by the time a final decision has been
reached the merchandise in question
becomes of value to no one because
of its style and seasonal character.

The retailers, generally, appreciate
the fact that previously unfair returns
of merchandise occurred in many in-
stances but feel that the provisions of
the codes discussed above represent a
pendulum swing too far to the other
extreme, preventing, as they do, direct
adequate and satisfactory dealing be-
tween the individual retailer, who is re-
sponsible directly to the consumer, and
the individual manufacturer who
should be responsible directly for the
merchandise.

Therefore, the merchants of Grand
Rapids, as represented through the re-
tail department of the Grand Rapids
Association of Commerce, most urgent-
ly protest the present provisions of
the various manufacturers’ codes which
restrict or prevent merchandise adjust-
ments which concern defective mer-
chandise, workmanship or finish be-
cause the present provisions of the
codes work an unjustified hardship
upon retailers, relieving the manufac-
turer of the greater portion of the re-
sponsibility for integrity, workmanship
and quality in materials and finish, and
which arouse in the minds of the con-
sumers of the country a suspicion of
and resentment toward retailers, man-
ufacturers and especially the National
Recovery Administration.

Retail Department, Grand Rapids
Association of Commerce.
Nathan Straus, Chairman
A. T. McFadyen, Secretary.
—_2>+.—____

Greater Responsibility Given
Richberg

Donald R. Richberg, general
counsel of the National Recovery
Administration, has been given
full responsibility for the proper
functioning of the New Deal pro-
gram during the absence of Pres-
dent Roosevelt.

Observers here see Richberg
circuited around National Recov-
ery Administrator Johnson into a
most important position where he
will have great influence in deal-
ing with NRA matters as they af-
fect the general recovery pro-
gram.

He has been made executive
secretarv of the President's Emer-
gency Council, executive director
of the National Emergency Coun-
cil and director of the newly cre-
ated Industrial Emergency Com-
mittee, to serve until September
1, with indications that his ap-
pointment may be extended.

Some observers see in the cre-
ation of the industrial emergency
committee, the effectual entry of
the Recovery Administration into
its second phase, which is that
looking to building up a policy
to become operative with the end

of the NRA period.

——_~..-~>——___

Whether one considers the world
round, flat, square or crooked depends
on the part he has bumped against.

—_—_. ep.

Chain stores dominate farm product

prices as well as their own.

 

 

 

18

DRUGS

Michigan Board of Pharmacy
President—Earl Durham, Corunna.
Vice-President—M. N. Henry, Lowell
Other members of the Board—Norman

Weess, Evart; Frank T. Gillespie, St.

Joseph; Victor C. Piaskowski, Detroit.
Director—E. J. Parr, Lansing.

Examination Sessions — Three sessions
are held each year, one in Detroit, one in
the Upper Peninsula and one at Ferris
Institute, Big Rapids.

Michigan State Pharmaceutical
Association.

President—J. E. Mahar, Pontiac.

First Vice President—Ben Peck, Kala-
mazoo,

Second Vice President—Joseph Maltas,
Sault Ste. Marie.

Treasurer—Henry Hadley, Benton Har-
bor.

Secretary—Clare F. Allan, Wyandotte.

Members Executive Committee—M. N.
Henry, Lowell; James W. Lyons, Detroit;
taymond Jensen, Grand Rapids.

Annual Meeting of the M. S. P. A.
at Pontiac

The annual convention of the M. S.

P. A., which was held at Pontiac last

week, was The

ceedings were very interesting to the

trade. The following resolutions were

well attended. pro-

adopted:

Resolved—That we recommend that
the incoming President be authorized
to appoint a committee of three to re-
vise the constitution of the Michigan
State Pharmaceutical Association and
report such revision at the next an-
nual meeting and the committee be
instructed to take into consideration
the financial problems of the present
day, as well as the National drug or-
ganization changes that might be made
during the coming year.

Resolved—That this Association con-
drug items
grocery

demn the distribution of
department stores,
other

stores and that this Association con-

through

stores, and outlets than drug

demn the practice of manufacturers
supplying drug store merchandise in
10c sizes to outlets other than drug
stores, when such 10c packages contain
proportionately larger quantities than
the regular while refusing to
supply drug stores with the same 10c
size packages.

sizes,

Resolved—That this Association con-
demn and oppose displays and adver-
tising of cigarettes in the show win-
dows of drug stores, at least until the
manufacturers see fit to allow the deal-
er a reasonable profit on this merchan-
dise.

Resolved—That a consolidation of
the American Pharmaceutical Associa-
tion and the National Association of
Retail Drugegists be urged and that the
consolidation be a federation of the
State and territorial pharmaceutical as-
sociations with membership in the
former, dependent upon membership in
one of the latter and active member-
ship in the latter limited to registered
pharmacists.

Whereas—The present sales tax law
is unfair to purchasers and merchan-
disers of small sales items, therefore
be it

Resolved — That the
Michigan be

druggists of
urged to favor and
throw their support toward any effort
to revise downward the rate of sales
tax taxation.

Resolved—That we continue the
support of the N. A. R. D. and that we
request the N. A. R. D. authorities to
seriously consider a combination of

 

MICHIGAN

dues to be collected by the state phar-
maceutical associations.

Resolved—That we pledge our con-
tinued support to E. J. Parr, Director
of Drugs, State Board of Pharmacy,
and the College of Pharmacy of the
State.

Whereas — This year’s convention
has been such a huge success due to
the untiring efforts of the Pontiac
Drug Club, and the Convention Com-
mittee — Ciechanowsky, LeCroix and
Lvons—and to the co-operation of the
Pontiac, the
Hotel Roosevelt and lastly but far from
least, the Ladies Auxiliary of the Pon-

municipal authorities of

tiac Drug Club, therefore be it

Resolved — That we extend our
thanks and appreciation to all con-
cerned.

Whereas—The annual meeting of the
M.S. P. A. feels so deeply the tem-
porary absence of its time honored,
Dexter G. Look, who for more than
fifty years has been active in this Asso-
ciation’s affairs and whose unceasing
efforts in matters pertaining to legis-
lation have been productive of so much
good to Michigan druggists, therefore
be it

Resolved—That this Association in
convention assembled herein expresses
its deepest appreciation to

Deck Look, “a man among men and
loved by all.”

Resolved—That we express our ap-
perciation to the Michigan Pharma-
ceutical Travelers Association for their
co-operation during the convention
just passed and that we pledge our sup-
port not only to their Association, but
to them individually in their work as
they travel among us.

Resolved—We wish to take this op-
portunity to Secretary
Turrel for his good work for our As-

compliment

sociation through the twelve years of
his untiring behalf of the
MS. PA.

Following is a list of officers elected

for the ensuing year:
President—J. Ernest Mahair.. Pontiac
Vice President—Ben Peck. Kalamazoo
Second Vice President—Joe Maltas,
Sault Ste. Marie
Treasurer—Henry
Harbor
Secretary—Clare Allen, Wyandotte
Executive Committee — Nord Henry,
Lowell; James Lyons, Detroit
Trustee Prescott Memorial Fund—
Chas. Stocking, Ann Arbor.
—_222s_
Failure To Give Prompt Notice of
Accident

Generally speaking, insurance poli-
cies covering the operation of automo-
biles require that the insured give the
insurance cofpany prompt or immedi-
ate notice of any accident that may
lead to liability under the policy. And
the courts have consistently held pro-
visions of this kind to be reasonable
and valid, and that a clear violation
thereof by the insured may void the
policy.

Of course, just what will amount to
“prompt,” or “immediate” notice of an
accident, will depend upon the partic-
ular facts involved. But, as a usual
rule, any delay that results in placing
the insurance company at a disadvan-
tage, in defending an action on the pol-
icy growing out of an accident, will be
deemed a violation of the policy. The

efforts in

Hadley, Benton

TRADESMAN

possible danger to a merchant in over-
looking this feature of automobile in-
surance may be illustrated by the fol-
lowing.

Here the plaintiff, a business firm,
operated a truck. The driver of the
truck, in running it into a garage,
struck a boy, who stepped off the curb,
and knocked him down. The boy did
not make any particular complaint, did
not appear to be injured, and after the
plaintiff's driver had brushed him off,
continued down the street.

In view of the circumstances, plain-
tiff’s truck driver did not think the ac-
cident amounted to anything so he
made not report to the plaintiff about
the matter. The next day, however,
the plaintiff saw an account of the ac-
cident in a newspaper, and questioned
the driver about it. The driver related
the circumstances, and stated that the
boy was not hurt so he didn’t see any
reason for reporting the accident.

The plaintiff thereupon dismissed
the affair from mind, and gave no no-
tice of the accident to the insurance
company in which he carried a policy
covering the operation of the truck.
Ten days later, however, the plaintiff
received information that the boy had
in fact suffered a serious injury, and
notice of the accident was then given
to the insurance company.

Following this, the boy sued the
plaintiff and recovered a judgment for
$4,000. Plaintiff then called upon the
insurance company to make good this
loss, and the latter denied all liability
on the ground that the plaintiff had not
given “immediate” notice of the acci-
dent as the policy required. The in-
surance company took the position that
ten days delay in giving notice of the
accident, which prevented it making an
investigation of the affair while the
witnesses were at hand and the circum-
stances fresh in mind, voided the pol-
icy.

Plaintiff thereupon filed suit against
the insurance company on the policy.
The case reached the higher court on
appeal, and here in passing upon the
legal effect of the ten days’ delay on
the part of the plaintiff in giving notice
of the accident, the court reasoned.

“Under the circumstances, the in-
sured was not absolved from making
the report by the policy. * * * A boy
struck the machine and was knocked
down. True, the driver, who repre-
sented the plaintiff, believed he was
only slightly hurt, for he walked away,

July 4, 1934

and in his opinion the accident didn’t
amount to much.

“But no investigation was made.
There was no assurance by the person
struck that he was uninjured. There
Was no opportunity by later observa-
tions of determining that he was not in
fact injured. The plaintiff relied wholly
upon the driver’s opinion which, as
subsequent events showed, was a mis-
taken one. * * * Where, as here, a boy
is knocked down in the street, and at
least slightly injured, the insured may
not, without any investigation what-
ever, rely solely upon his own Opinion
or upon the opinion of his driver that
because he went away the injury was
too trivial to require attention.”

So ended the case with the business
firm being denied any recovery upon
its policy on the ground that the ten
days’ delay in reporting the accident
voided the policy. In other words, that,
in view of the circumstances, the notice
of the accident was not “immediate”
within the terms of the policy, and re-
lieved the insurance company from lia-
bility under the policy.

Certainly then, a car owner should
take no chances here. If he meets with
an accident that contains a possibility
of liability it should promptly be re-
ported. If nothing comes of the acci-
dent no harm will be done. If it proves
a source of liability, the car owner will
have preserved his rights under his in-
surance policy which otherwise may be
lost by a failure to report.

Leslie Childs.
—_2+~+-____
Housing Act Effects

Commendation is expressed in
interested circles of the Adminis-
tration’s intention of stressing
modernization and_ renovation
work first in carrying out its hous-
ing program. Loans for this pur-
pose are to become available un-
der the terms of the Federal
Housing Act within thirty days.

Stimulation of new construc-
tion through the provisions of the
act is not likely to become effec-
tive until next year, it has been
indicated.

If the Administration's objec-
tives in this respect are attained,
the building industry and those re.
lying upon it should feel real ben-
efits from the new legislation by
early fall.

—__—_2+._
He who makes another happy will
be happy in return,

 

 

 

Gehoans

FIVE-CENT CANDIES THAT SELL ~

Cocoanut Rolls _____________ 24/5¢
Toasted Rolls.......______| 24/5¢
Skylark Wafers__.._________ 24/5¢
Orchard Selieee 24/5¢

Handy Pack Pep. Lozenges__24/5c

Handy Pack Assorted Lozenges _24/5¢

INSIST ON PUTNAM’S

Order From Your Jobber
National CandyCo.,inc. PUTNAM FACTORY rang Rapids, Mich.

Cashew Rolls... 24/5¢
ron mk.‘ 24/5¢
ee 24/5¢
Malty Milkies_... 24/5¢

Handy Pack Pink Lozenges_24/5¢

 

 

aoe
a

 

 

ae einem.

 

 

 

 

 

  

 
  

 

July 4, 1934
WHO .
LESALE DRUG ICHIGAN 1
, PRICE did
. Prices quoted CURRENT sal
oe : are nominal, based —_ (
= a on market the day of i i a oo 1
i aS oe of issu ee :
Acetic, No. 8, Paes ee Se ee aes (| an a Acetate, lb POTASSIUM
Ae ee or Stal ib ——=S== | a nate, lb. _
Carbs Ka oF a 06 @ Sa Se = Bulk, Powd. MUSTARD ope je 60 @
imate: bg g Ba at ee
‘Nitric, Ib mn me 33. @ - a 50 @ 55 ete 45 @ Bromide, Ub, 22 ue
ee 8 if oqhoman i eee 00% NAPHTHALIN e683 oO 6
ceria ee 10 @ 0 Saffron , a a5 @ 60 Balis NAPHT * i a 68
Tartaric Jog Snot nae a @ 25 eae oo. @ 1 40 Flake . ee wi ga eg Powd., Ib. --------- :
eI. waa merieam, Ib, —_—---- oo LE Powd., Ib. 2-2-2. a ©
eae $40 10 ae 50 9 i ~------------ aie - lod.de, Ib . a a 21
: kG 45 pdide, Ib. aoa mae
Denatured, N ALCOHOL Pound FORMALDEH 135 Pound __ NUTMEG ' Poe ie 230 @ 2 AP
Grain, red, Se eo ean YDE, BULK Powdered 1b C00 Red, 1b oe 2 @ 40
a a ’ Se eens eo
a 466 e : eo . euaa 09 Se wate @ 60 Yellow, tb. —_______.__ _
Cn 50 00 owder, lb ER’S EA > NU ’ eee e @ 6
ALUM-P @ 60 fe, RTH Pound xX VOMICA Q oo
a een ' d, i ;
eo” OTASH, USP ——-. (05 Fouwsercd Ib. ee ee
ha oe Ge Pound GELA 10 he Soe @ 2 oud C
Seon a ee wi TIN oe 16 @ 2 fe se
AM io ee 55 @ 66 ae IL ESSENTIAL 5 oz Qui oe
_ sneentrated ; MONIA el ne ik GLUE vee See ozs Zz. Cans, OZS.- NINE
ated, Ib. iro'd, Da sear ee gg
oo is we ea Co 20 ee eS e # nee
oe os aS 1g White a noe 16 : 30 Sweet, a _— e * ee 2 er
Carbonate, Tb. -o--W @ 13 Whi a. 2 22 Amber t., Ibs oan
Muriate, Lp a ae eee 06%@ 13 Pec T%@ 35 Amber, ogee. We 75 ee
Muriate, Gra. a veo acs 0 @ Ribbon ion, Th 5 a (| anaes aia cea
Muriete, Gra. ie 20°@ 2 ee e oo ty Wb.—---------~ 1 Goin Aconite, Powd., Ib.----
: iy enna eS | otyoenine 42%@ as | aecneecnnneenene i 2 00 Alkanet, ee Ue
ae sah 2 rouna ____. YOERINE go Bergamot, Wb. oT 10 Bis Bolus: i we
oc 7 ie ee Caraws Se eee 3 25 @ 5 plain Po’ saaonnnae $ -
ee ae Caraway S'd, Ti Do gs a4 oF , Powd., Ib Ce @
oo , a 45 Jassia, 'd, Ib.------- ; 0 Burdo owd., 1 : ee. -
----- 07 @ 20 Meee oa taal” [Br-nn2n-=-=- er @ 400 Cae ie aa a @ 4
ae a 's, Barbadoes, ae a 10 @ 2 60 mus, Bleached, Split ar e0
wopaiba, Ib. _—--- s PP bearee. of ae oo , Come, Ib.------ eae Calamus, Ordi pista lel 7
ere x Aor IOs enn gennnnnan cou SE mie, Wbea--—-- 100 @ 125 Blecar 8, Ordinary, Ib... 5
Bir, Oreg., Ib.a-------2--- se aaa St Powd., Ib 2 ib 264 1” ¢ie pees Ib ‘aR @ 2
Ofee tbo 2G aoe amma seh oo 15 ulecampane se 5
ees 50 6 40 7 a ic, ne el @ 5 ul it lb. ---- @ 2 25 Gent ’ Ib. | os
ae 20 rabie, fst, 1b." —- Wa @ a --- 4 00 Ginger” Howe, i... cee
i SIE a 3 00 @ 3 . Arabic, a lb. saa @ 80 Si aiwiue Ib. pat ase ee e --- 4 25 @ 4 60 G@inece’ Africa " Oo 3 ‘ “
2 ic, sort — 40 ws Tae es ne mE 13
50 @1 Arab s, Ib. --- Fen eo 27 39 inser, Jamai y aoe a@ :
i i. 0 ‘Arable, Gran’ Ib, 2--2-7~—- 33 @ He a a ore Ginger, Jamaica, Limed, = fe 25
assia, RKS Arabic, P'd, Ib. oe 2c vce Pu., mes 228 © 2 60 Goldenseal, ‘Powa Powd, Ib. 25 @ 35
8 peel lubes 25 ani Ree ae ee 17 60 fellebore, White, | ete ¢ 2
QaGae Po n : Guai etida. Po. lb... @ 3% J iper Ber., lb b.---- 0 @ 2 20 Indian Tt White, Powd., Ib. 175
sau Rg , ° ocak in’ ee T i : " ¢ =s
ok : @ uaiac, Ib. ____” he Be ee fe ee aan te oa Ipecac, Powd.” It an 0
a my, Pos Hana 36), 75 ae fib ae 30 25 pecac, Pow , Powd., lb @ 3
ea 25 @ gelae powd, @ 82 . Flow _————— . =: Hewtco, Be Ss 0
El . fo ho 35  {ino, 1 Te a Lav. eo 1 50 20 icorice, Ib. Cierra oe
wim: (ates Cio 50 $ 60 oan a2 Co @ a Lemon, 1b, es 4 50 @ 5 “ wae a : 30 g ee
Elm, , eo 40 yrrh, lb af oe Cae @ ustard oe ee 1 25 Ma : ine, Powd Ib 5 35
See eae a 10 @ 50 Sneliac Mp a ann @ 90 Mustard, art, im ga Marshmallow, Gut. 1b " @ @
assafra: en . 2 Myrrh, Pow.. Ib.———----—- @ 60 range, Sw oo. qin ow, Powd., lb. @ 53
Se iptree, ae 45 _ Ground fe In @ Origanu in @ Oo Oo ae idan $b
» Sut, bana @ 4 Shellac d, Ib. ee 35 75 Penny m act tb 325 @: " wig, Fond, Th. $
(Woe 3 (40 Shellac, white (bone ard ib. @ 4 Peppermint, Ib ica ae 2910 mee va wg 8
a | 46 @ : ose. a ’ Poe 2 75 tS i owd ib ones Ss
pas Ss . 1, bbls g 55 R ide 8 ae @ 3 20 one, © 2 q
, Jb SS) No. 2 ee O8@, dr anna n a aa 425 @ Rhub wd Wh. as 2 28
Cubeb, 1b, N (oo Ae Rass = rego Spanien iss 4 80 ubarb he 50 @ 2 25
poster og aaa ona @1 . semar SOAS. os Rh ip ee ae 25
Touiee. Iban @ 65 Ib. ee i = @1 He fa 1b. __ oe g : - Saree Powd., Ib a, @ 30
onan is 2 = 5 @150 E. I., Ib --- 100 @1 50 Sareanarilla (Honduras, cut) @ 80
cee HONE oo Se a a a 3 cut) 130 @ 1.40
ae ee oe 2 ¥ Sassafras. bee 8 00 @ 8 a Powd., Ib. on Ib. $ =
ee 2 @ 40 a 450 @ 4% oe 2 o %
ee ee es cas a . Powd., Ib. 6b @ %
J 15 e, Press spon nin eer nnn a aa 50
wa or xem, m0 ott spi Beis 7.
a T ’ pa eee “DS
bo 6 @ Pound, bee ea PERO qin ete oo ib. lee 3 50 ] ‘= Glaubers oo oe
‘ ee 13. % Ib., gros ge ee XIDE Winter: ei 175 @ .o el “=”
ae sis 7 ib is ie ERR 27 00 a lc 2 ot Coa
=e gF08s oa 00 Leaf, true, 1b ei! wee oo
iE eae 11 00 fe = ie oe 560 @60 Sie ae a0 10
Sa MPHOR adras, Ib Wormaced"fby"22-=a 400 @4 an Pea Brag Se 10 @
oe. .. . ormwood, Ib. nan-nn=nnn- 3 aa : a Soda, 1b | ee a @ 20
: . ee a 4 0 ye ea Nas en 7 3
oe ine a s 2266 ga 02%@ 08
Chinese, owd, Castor LS HEAV Ani .
se, oe ee @ , 41 Stas oe ” Cannas y ——
bane : a na oo a
“0g @ 48 Xtal, 1b, Cod A er oe 145 @ 160 Canary, Recleaned, Ib.——-—- 40 @ 45
ies CHALK wd. and Gran. @ a oro ee} 20° +c Gay ti hick 1h = 3 76
ee ee 2 a5 Lard. No. a 85 ‘4 Co a eRe s $d
. Bases. zen oo a Lico @ 35 Linseed a gal ees 1 55 = : “ Cae Powd pe 90 3 a
eho Powde an ee @ 360 xtracts, st RICE Linseed, b eo 12 @ co a p beioihies @ 2 00
Precipitated Gomi Tb ei2 peas, cts per box Linseed, boil., | gal... 82 @ | of a <6 oR
Prepared, - : ee Ke 10 Wafers, (248) cr sie ag -- 1 a“ @ 2 00 Olive : extra, gal pes 85 @ 1 a Plax’ G. ee Ib Rs ” @ ‘0
are Wb, ----- be font 6g grag Eaten, eek a ax Ground ib .
de pone ae ee g 50 ee teas. gal 80 @ 100 Hemp, Heated i. 06 %2@ 5
ese 03 @ a Buch LEAVE 1 50 Sua a oo 250 @ ot Powd. Ib » - “a 15
re, gal. ——--—————---- Mustar¢ ih 8 @
eg gars Buchs, 1p, short eam 250 @ 200 Mustard: White, Ib g
Elia Be i Buchu, Ip.) long--—n-—— a Tar, gal. De IS Gite Gon 4, White, Ib.------- a ae
i ; ea aa 60 @ 7 Sage, a ee ep @ 60 hale, Seen a @ 90 Quince, Ib.” Ibeaa-n- alii aa 25
@ 15 caee loose Dis 2 @ ae . = Sabadi _ {ee eee ene --- . 0 @ =
Whole CLOVES Ss e, ounce ed, 4s, lb 5 @ 30 oe S adilla, Powd., Ib. 10 @ 18
Powde1 ._ Boo a ana Gea » Ib. @ 4 Gum, o OPIUM Sunflower owd., Ib._____ “© 3
-mnees oo mee Sonn aan @ ° Fouaee o $1.40; lb Worm, o. ee 58 @
a  @ 4 Alexandria, 1 ----- 2 oe. + O28... $1,405 Tb. Worm, Levant, Po a
. ' 9 te 40; ee . . owd. ---
— COCAINE 3 Bela abe oo 35 @ . Mh. a 6 ; 7.
oe ov. oo J 2b @ 4 P PARA astile, C Son
a a te a ’ i iets cree » i P
- 14 15@15 40 Uva Ursi. P'd. De ae os. FFINE conte ne
Xtal, Ib. PPERAS / eae cetera & ee 16% @ 15 Pon nnnnnnnnnnnnnnnns @
A ais a Op annanannnnncnnnene 15
red, lb. Tape eae 03%@ 10 one med LIME a. erd., Ib hohe ne a o. :
a - 4 @ 168 loride, large az. Whit ee 25 Ash med
Pound EAM TARTAR dz.-----—-- e 1 85 sacar, po 45 ¢ = Bicarbonate. 1b —
eee 2 oo Ae aoe mek 0
Ue 2 Po LYCOP Pp @ 4 ustic, Co’ el oe 22
cu 5 @ 38 a ne ODIUM Pound ITCH BURGU ’ Hyposuiphite, Ib.---------- ae 10
ad ee oo Nov ot 8
a eeu 60 Ne a see 20 su phite : . bes @ 1
ee a a “nee @ 2% Xtal ss 3
Yell DEXTRI @ 60 Carb., as 1p! a Amber, ooo ili Dry Poy . .
Zellow Cons. io NE Carb. Pow ho ee @ Amber, aan eee Silicate, oe say iz @ 23
ow Corn, 1b.——---------- a Oxide, eon ib. alee sa aah plewnn-anao=- “nau a ese oo 60
Tore aes 07 15 xide, light, 1b oe Oh 15 @ ee White, 1 cies @ 3s i .*
ou. CSE NeY @ 15 (oe @ fa anow Winite, : 7 eae 20 ¢ = ra lahat
azel, Y ee ead ’ a. = 2
ih mamma Lab.. ton MENTHOL an PLASTER PAR 2@ 7 pnock SY 04%@ 10
BR i. i” oi IS DENTAL Candy, Gal mer
— 50 @ 60 ao. ~----2=-- @ yee ”
a et
Pound ______ ae tare 03%@ ‘2 2 Pints, doz TAR oo
oe POT ints ’ ete.
—— 1 50 Caustic, st’ ASSA a Poe
@ 15 Liquor, Pin ks, the Quarts: dozen @ 1 0
eae ” a a eee @ 2 7.
49 Gallons _____ ‘ URPENTINE 5
ce @ 78

 

 

20

GUIDE TO MARKET CHANGES

rocer’s sundries is listed upon base prices,
Each week we list items advancing and
ing the base price on these items with
te, it shows the cash advance or decline in the mar-
ant to take advantage of market advances, upon items
n stock. By so doing he will save much each year.
s read over a broad territory, therefore it would be
ices to act as a buying guide for everyone. A careful
ket and takes advantage from it.

The following list of foods and g
not intended as a guide for the buyer.
declining upon the market. By compar
the base price the week befo
ket. This permits the merch
thus affected, that he has i
The Michigan Tradesman i
impossible for it to quote pr
merchant watches the mar

 

MICHIGAN

 

 

 

 

ADVANCED DECLINED
| :
Nothing Nothing
AMMONIA BREAKFAST FOODS Blackberries
Premio, No. 10... 6 20
Little Bo Peep, med.__ 1 35 Kellogg’s Brands © i :
Little Bo Peep, lge.-.. 2 25 Corn Flakes, No. 136__ 2 26 Blue Berries
Wuaker, 32 oz... 210 Corn Flakes, No. 124__ 2 26 Eagle, No. 10..._____ 8 75
Sep, No. fet 2 20 :
tep No 25) 1 05 Cherries
Krumbles, No. 412_._. 1 = Mart, No. 10. 6 =
Bran Flakes, No. 624__ 1 90 Hart, No. 2 in syrup__ 3 0
ae SUTTER Bran Flakes, No. 650__ f “4 Marcellus, No. 2 in ce
1 . Rice Krispies, 6 oz... 2 4 arp
— rhe, 10-71 on. 175 Rice Krispies, 1 0z.___- 1 10
ee All Bran, 16 oz. _--____ 2 30. Supreme, No. 2 in
All Bran, 1002... 2 75 RID 2 25
All Bran, % oz. ____-__ 11€ Hart Special, No. 2. 1 35

BAKING POWDERS

Royal, 2 oz., doz._____ 80
Royal, 6 0z., doz._____ 2 00
Royal 12 oz., doz.____ 3 85
Royal, 5 lbs., doz.____ 20 00

 

10 0z., 4 doz. in case__ 3 49
150z. 4doz.in case__ 5 00
250z., 4doz.in case__ $ WW
500z., 2doz.in case__ 7 00
51b., 1doz.in case__ 6 00
10 Ib., % doz. in case__ 5 75

BLEACHER CLEANSER

Clorox, 16 oz..2ig __— 3 25
Clorox, 32 oz. 128 3 00
Less special factory

discount of 25c per case
Lizzie, 16 oz.. 12s___ 2
Linco Wash, 32 oz. 12s 2 00

BLUING

Am. Ball, 36-1 0z., cart. 1 00
Boy Blue, 18s. per es. 1 85

BEANS and PEAS

100 Ib. bag
Dry Lima Beans,100 Ib. 8 25
White H’d P. Beans__ 3 50
Split Peas, yell., 60 Ib. 3 10
Split Peas, gr’n, 60 lb. 6 10
»cotch Peas, 100 lb.___ 7 00

BURNERS
Queen Ann, No.1 _____ 1 15
Queen Ann, No. 2 _____ 1 25
White Flame, No. 1
and 2 do... 2 25

BOTTLE CAPS

Dbl. Lacquor, 1 gross
pkg., per gross_.._.__. 15

Kaffe Hag, 6 1-lb.
vectors el Ce eon ARES A a 2
Whole Wheat Fla., 24s 2
Whole Wheat Bjs., 24s 2 31
Wheat Krispies, 24s__ 2
a Post Brands
Grapenut Flakes, 24s__ 2
Grape-Nuts, 24s ______
Grape-Nuts, 50s ______
Instant Postum, No. 8 5
Instant Postum, No. 10 4 40
9
5
>

- oo
©
So

Postum Cereal, Nc 0_
Post Toasties, 36s____
Post Toasties, 24s____ 2
Post Brank, PBF 24__ 3 15
Post Bran, PBF 36_-. 3
nanke 6-119. 2 a:

Amsterdam Brands
Gold Bond Par., No.ilg 7 40
Prize, Parlor, No. 6___ 8 00
White Swan Par., No.6 8 50

BROOMS
Quaker, 5 sewed______ 6 75
Werehouss 7 25
Winner, 5 sewed_____- 5 75
top Notch sc 4 50

BRUSHES

Scrub
Progress, dozen ______ 90

Stove
Shaker, dozen ________ 30

Shoe

Topcen, dozen

BUTTER COLOR
Hansen's, 4 oz. bottles 2 40
Hansen's, 2 oz. bottles 1 60

CANDLES
Electric Light, 40 Ibs._ 12.1
Piumber, 4) ibs... 12.8
Parattine,6g 14%
Paratfine,iZs 14%
WiCitine 40
Tudor, 6s, per box____ 30

CANNED FRUITS

Apples
Per
Doz.
imperial, No. 10... _ 4 50
Sweet Peas, No. 10____ 4 25
Apple Sauce
mort Nee. 1 10
Mart, No. 10 5 25
Apricots
Baker Solid Pack,

DO. 10 7 50
Premio, No, 10 6 80
Quaker, No. 10______ 8 75
Gibralter, No. 10______ 8 00
Gibralter, No. 2%____ 1 90
Superior, No. 2%____ 2 25
Supreme, No, 2%_____ 2 40
Supreme, No. 2______ 1 80
Quaker No. 2... 1 75
Quaker, No. 2%______ 2 35

Cherries—Royal Ann

Supreme, No. 2%____ 3 20
pupreme, No, 2. 2 25
Gibralter, No, 10. 9 00
Gibralter, No. 2%____ 2 60
Figs

Beckwith Breakfast,

0, 10 2 12 00
Carpenter Preserved,

> o% eflasg 1 35

Supreme Kodota, No. 11 80

Fruit Salad
Supreme, No. 10_____ 12 00
Quaker, No. 10______ 11 00
Supreme, No, 2%____ 3 15

Supreme, No. 2______ 2 35
Supreme, No, 1_______ 1 80
Quaker, No. 2% _____ 3 15
Goosberries
Michigan, No. 10_____ 5 35
Grape Fruit

Florida Gold, No. 5__. 4 75
Florida Gold, No. 2___ 1 40
Quaker, 8 oz...___._ 90

Quaker 24% 1 40

Grape Fruit Juice
Florida Gold, No. 1. 90

Quaker, No. 1. 90
Quaker, No. 6... 4 50
Loganberries
Promio, No. 10 6 75
Peaches

Forest, solid pack,

NO 10 5 85
Gibralter, halves,

No. 10

ee 6 65
Supreme, sliced, No. 10 7 50
Supreme, halves,

MO 10 7 75
Nile, sliced, No. 10__ 5 65
Premio, halves, No. 10 5 65
Quaker, sliced or

halves, No. 10______ 7 00
Gibralter, No, 21%____ 2 00
Supreme, sliced No.

Pe 215
Supreme, halves,
Ne. 2% 2 25
Quaker, sliced or
halves, No, 2%4_____ 210
Quaker sliced or
halves, No 2... 1 60
Pears
Quaker, No. 10______ 8 25
Quaker, Bartlett, No, ms
Quaker, Bartlett, No.
Oe 1 8
Pineapple Juice
Doles, Diamond Head,
MO 2 1 60
Doles, Honey Dew,
me. 40 7 00
Pineapple, Crushed
Imperial, No. 10______ 7 75
Honey Dew, No. 2%4__ 2 45
Honey Dew, No. 2____ 1 85
Quaker, No. 2%______ 2 35
Quaker, No. 2________ 1 80

Quaker, No. 1_______ 1 10

TRADESMAN

Pineapple, Sliced
Honey Dew, sliced,

me, 1) 9 00
Honey Dew, tid bits,

No. 40 2 8 75
Honey Dew, No. 2%__ 2 50
Honey Dew, No, 2____ 2 00
Honey Dew, No, 1__ 117%
Ukelele Broken, No. 10 7 90
Ukelele Broken, 2%__ 2 25
Ukelele Broken, No. 2 1 85
Curfew Tid Bits, No. 2 1 80
Quaker, Tid Bits, No.

oO

8 25
Quaker, No. 10________ 8 25
Quaker, No. 2%______ 2 35
Quaker, No. 2________ 1 90
Quaker, No. 1__._____ 1 10
Plums

Ulikit, No. 10, 30%

Ryrup 2. 6 50

Supreme Egg, No. 2% 2 30
Supreme Egg, No. 2__ 1 70
Primo, No. 2, 40%

PFrnD 1 00
Prepared Prunes
Supreme, No. 2%_____ 2 35

Supreme, No. 2%,
alien 2 00
Raspberries, Black
Premio, No, 10... 8 50
Hart, 8-ounce _______ 80

Raspberries, Red

Premio, No. 10________ 8 75
Daggett, No. 2. 2 20
Strawberries

Hunt, Superior, No, 2 2 35

CANNED FISH

Clam Ch’der, 10% oz._ 1
Clam Chowder, No. 2__ 2
Clams, Steamed No. 1 2
Clams, Minced, No. % 2
Finnan Haddie, 10 oz._ 3
Clam Bouillon, 7 oz.__ 2
Chicken Haddie, No. 1 2 75
Fish Flakes, smal!____ 1
Cod Fish Cake, 10 oz. 1
1
2
1
3

, k’less__
. % Oil, k’less 3 35
Salmon, Red Alaska___ 2 25
Salmon, Med. Alaska_ 1 85
Salmon, Pink, Alaska_ 1 50
Sardines, Im. \%, ea.6@13%
Sardines, Cal. 00
Tuna, % Van Camps,

0 145
Tuna, 4s, Van Camps,
et 1 16
Tuna, 1s, Van Camps,
Oe 3 4
Tuna, %s, Chicken Sea,
to. 1 80
Tuna, % Bonita______ 1 25

CANNED MEAT

Bacon, med., Beechnut 1 90
Bacon, lge., Beechnut_ 2 65
Beef, Ige.. Beechnut__
Beef, med., Beechnut_
Beef, No. 1, Corned ___
Beef, No.1, Roast ____
Beef, 2% oz., Qua., Sli.
Corn Beef ih, doz.
Be fsteak & Onions, s.
Chiii Con Car., 1s_____
Deviled Ham, %s_____
Deviled Ham, %s____
Potted Meat, % Libby 48
Potted Meat, &% Libby_ 75
Potted Meat, % Qua... 65
Potted Ham, Gen. \%__ 1 35
Vienna Saus. No. %_.. 90

BD 8 1 bt pet pes st DCO

Baked Beans
Campbells 48@ ________ 2 30

CANNED VEGETABLES

Hart Brand

Asparagus
Natural, No. 2... 3 00
Tips & Cuts, No. 2____ 2 25

Baked Beans

1 Ib. Sace, 36s, cs._____ 1 75
No. 2% Size, doz... 1 05
No. 10 Sauce__________ 4 96

Lima Beans
Little Quaker, No. 10_ 7 90
2

Baby. No.2... 1 60
Marcellus, No, 2______ 1 25
Reber Soaked ________ 95
Marcellus, No. 10______ 6 00

Red Kidney Beans

NO, 10 43
MO. 2 90

String Beans
Choice, Whole, No, 2-- 1 70
Cut, NOI | ge as
uc NDF 1
Marcellus Cut, No. 10. 6 00

Wax Beans
Choice, Whole, No, 2__ 1 70
ut, NOI oo 7 25

Cut, NO: 2 2 1 35
Marcellus Cut, No. 10_ 5 50
Beets
Extra Small, No. 2____ 2 00
Hart Cut. No, 10... 4 50
Hart Cut No. 2. 1 00

Marcel. Wihole, No. 2% 1 35
Hart Diced, No. 2__._ 90

Carrots
Diced, No.2 95
Diced, No. 19 _ 4 20
Corn
Golden Ban., No.2  —__ 1 35
Golden Ban., No. 10 __10 00

Country Gen., No. 2___ 1 20
Marcellus, No. 2._____ 1 20
Fancy Brosby, No. 2__ 1 36
Fancy Crosby, No. 10-_ 6 75
Whole Grain, 6 Ban-

tam No. 3... 1 46
Peas
Little Dot, No. 2__.___ 2 15

Sifted E. June, No.10 _ 9 50
Sifted E. June, No.2 __. 1 73
Marcel., Sw. W No. 2_ 1 45
Marcel., E. June, No. 2 1 40
Marcel., E. Ju., No. 10 7 75

Pumpki.
Oo 30 4 75
0 8 1 2
NO 2 92%
Sauerkraut
No 4 25

PaO
No. 2% Quaker______ 1 35
ee

Spinach
MO 2M 2 2 25
NOS 2 1 80
Squash
Boston, No. 3...) i 35
Succotash

Golden Bantam, No. 2_ 1 75
Hart, Ne 2. 1 55
Pride of Michigan____ 1 25

Tomatoes
NO: 40 5 50
NO, oie fo 1 85
NO 2 2 1 40

Pride of Mich., No. 2._ 1 10

CATSUP
Regal, 14 0z...____ doz. 1 38
Sniders, 8 o0z.__...doz. 1 20
Sniders, 14 0z.__...doz. 1 85
Quaker, 10 oz.___._Doz. 1 23
Quaker, 14 oz.____ doz. 1 50

CHIL! SAUCE
Sniders. 8 oz.
Sniders. 14 oz.

OYSTER COCKTAIL

Sniders, 11 oz... 2 00
CHEESE
Roquefort 70
Wisconsin Daisy _______ 15
Wisconsin Twin _____ 14%
New York June, 1932___ 25
Sap Sago 48
Ck ee 16
Michigan Flats ______ 13%
Michigan Daisies _____ 14
Wisconsin Longhorn ___ 15
Imported Leyden _____ 27
1 Ib, Limberger________ 18
Imported Swiss ________ 56

Kraft, Pimento Loaf ___ 24
Kraft, American Loaf___22
Kraft, Brick Loaf ______ 22
Kraft, Swiss Loaf______ 25
Kraft, Old End, Loaf __ 31
Kraft. Pimento. % Ih._ 1 60
Kraft, American, % Ib. 1 40
Kraft, Brick, % 1b.____ 1 3
Kraft, Limbur.., % Ib... 1 31

July 4, 1934

CHEWING GUM

Adams Black Jack______ 6k
Adams Dentyne __._____ 65
Beeman’s Pepsin a i
Beechnut Peppermint___ 65
Doubiemint

Peppermint, Wrigleys__ 66

Spearmint, Wrigleys__ 65
guncy Mri 65
Wrigley’s P-K_..... 65
Veapemy 2. 65
CHOCOLATE

Baker, Prem., 6 lb. %_ 2 30
Baker, Pre., 6 lb. 3 oz. 2 40
German Sweet, 6 lb. 4s 1 70
Little Dot Sweet

©. Be 2 30

CIGARS
Hemt. Champions ___ 38 60
Webster Plaza _____ 75 00
Webster Golden Wed. 75 06

Websterettes ________ 37 50
Cintos 33 Su
Garcia Grand Babies_ 40 00
Bradstreets ___.__ | 38 50
Odie 40 00
kk G Dun Boquet____ 75 0

Perfect Garcia Subl._ 95 00
Hampton Arms Jun’r 33 00

Rancho Corono_______ 31 60
Rena 20 Ov
Buidwiser 20 00
eabeua oe 20 00
Cocoanut

Banner, 25 Ib. tins___ 19%
Snowdrift, 10 lb. tins. 20

CLOTHES LINE
Household, 50 ft.______ 2 09
Cupples Cord -___._.. 2 %

COFFEE ROASTED

Lee & Cady

1 Ib. Package
RCO 2 21
Boston Breakfast ____ 241%
Breakfast Cup ______ 23%
Competition ____ 18%
Oe 21%
Meiestie 30%
Morton House _______ 32%
Nedroy 2 27%

Quaker, in cartons____ 24%
Quaker, in glass jars___ 29

Coffee Extracts
M. Y.. per 160. 12
Frank’s 50 pkgs._____ 4 25
Hummel’s 50, 1 Ib.____ 10%

CONDENSED MILK
Eagle, 2 0z., per case__ 4 60

Cough Drops

Bxs.
Smith Bros... 1 45
pugena 220 1 45
Vick’s, 40/10c_________ 2 40

COUPON BOOKS
50 Economic grade__ 2 50
100 Economic @rade__ 4 50
200 Economic grade__20 00
1000 Economic 8rade__37 50
Where 1,0v0 books are
Ordered at a time, special-
ly printed front cover is
furnished without charge.

CRACKERS

Hekman Biscuit Company

ee eee
Saltine Soda Crackers,
1 lb. pkgs.__________ 1 86
Saltine Soda Crackers,
2 ib. pies. —. 3 26
Saitine Soda Crackers,
6% oz. pkgs... 1 00
Butter Crackers, bulk 13

Butter Crackers, 1 lb._ 1 72
Butter Crackers, 2 lb. 3 13
Graham Crackers, bulk 14
Graham C’s, 1 lb._____ 1 90
Graham C’s, 2 lb._____ 3 36
Graham C’s, 6% oz.___ 1 00
Junior Oyster C’s, blk. 13
Oyster C’s, shell, 1 Ib._ 1 84
Club Crackers... __ 1 86

CREAM OF TARTAR
6S tb. boxes. 2 35

ORIED FRUITS

Apricots
Evaporated, Ex Choice
Chelte 0 ag
Standard 22:0 15
Ex, Fancy Moorpack___ 25

Citron
Si. bow

 

 

 

 

 

July 4, 1934

 

       
       
      

  

MICHIGAN TRADESMAN 21
Currants JUNKET GOODS FRESH MEATS HERRING SOAP TEA
Packages, 11 o0z.-_--____ 14 Junket Powder __.__- 1 20 Am. Family, 100 box__ 6 05 Japan
Junket Tablets __-_.. 1 35 Beet Helland Herring Wy B Oe 225 Medium (oo aa
Top Steers & Heif._.-- 11 Mixed, kegs _._______ 75 Fels Naptha, 100 box._. 465 Choice _____________22@ 30
Dates Good Steers & Heif._._ 10 Milkers, kegs ~.------ 80 Flake White, 10 box.-. 275 fancy Ze shee
Imperial, 12s, pitted__ 1 90 Med. Steers & Heif._._ 08 Jap Rose, 100 box_____ 240 NA 4 Mike
Imperial, 12s, regular_ 1 60 MARGARINE Com. Steers & Heif.__._ 07 Hairy, 100 bex 3 25 ; :
Imperial, tae, 2 1D. Wilson & Co.’s Brands Palm Olive, 144 box_.. 6 20 Gun d
Imperial, 12s, 1 Ib.---- Oleo Lake Herring Lava, @ lex... 26 auc a4
Not 11 Veal % bbl., 100 Ibs._----_-_-_ Camay, 72 box_______- 3 05 eS
Cut A & Oleg. Oo: Top 2 09 P & G Nap Soap, 100@2 75
Figs Godd 2.0 ee 08 Sweetheart, 100 box__.5 70 |, Ceylon
Calif., 24-83, case___. 1 70 Mée@ittm. 2000 07 Grandpa Tar, 50 sm.__ 210 [ekoe, medium 6:
MATCHES Mackerel Williams Barber Bar, 9s 60
Diamond, No. 5, 144.__ 6 25 Tubs, 60 Count, fy. fat 6 00 Williams Mug, per doz. 48 English Breakfast
Peaches Searchlight, 144 box. 6 25 Lamb Pails, 10 lb. Fancy fat 150 Lux Toilet, 50_.--.___ 8 05 Congou, medium _______ 23
Evap. Choice _____--- 13% _ Crescent, 144 ~___-__ 5 65 Spring Lamb ---.-----. 20 Congou, choice _____ 35@36
Diamond, No. 0_.-_. 606 Good = Congou, fancy __.___ 42@43
Medi 2 15 :
Peel Safety Matches Poos 10 White Fish SPICES
Lemon, Dromdary, Red Top, 5 gross case 5 25 Med, Fancy, 100 Ib.-_ 13 00 Whole Spices Oolong
4 0z., doz.____.__..110 Signal Light, 5 gro. cs. 5 25 Milkers, bbls. -_------ 18 50 Allspice Jamaica___--- @24 Medium 39
Orange, Dromdary, Standard, 5 gro. cs.__ 4 00 Mutton K K K K Norway___ 19 50 Cloves, Zanzibar______ @36 Gholea 5
4 0Z., dozen_________ 110 Good 20 las8 Ib. pails. 140 Cassia, Canton _ GH anes 50
Citron, Dromdary, Modtum 200 05 Cut Lunch___-___-_- 1 OC Cassia Ge pke doz @40 $= = = 323)
4 02z., dogen._.. 1 10 Poop) jo Boned, 10 lb. boxes____ 16 Ginger, Africa ~-_____- @19
MUELLER’S PRODUCTS Mixed, Na: Fo... | @30
Macaroni, 9 oz.________ 2 10 Mixed, 10c pkgs., doz... @65 TWINE
Raisins Spaghetti, 9 oz_____. 2 10 Pork ‘Yutmegs, 70@90 __-__- @50 Cotton, 3 ply cone______ 0
Seeded: Bulk 20 7% Elbow Macaroni, 9 oz.. 210 Loins __--_---------_--- 14 SHOE BLACKENING Jutinegs, 105-110 ____._ @48 Cotton, 3 ply balls______ 40
Thompson’s S’dless blk. 7% Egg Noodles, 6 0z._--. 210 Butts  -__--_______---__- 14 2in1, Paste, doz.___-_ £30 *epper Black | @23
———- sidless bik.___. a Egg Vermicelli, 6 oz... 210 Shoulders ______--____-- 11 * So rag pm dz. a
i OS) coe 4. Egg Alphabets, 6 oz... 210 Spareribs -_-.-------- 0744 ri-Foot, doz. -—----- -
Quaker Seeded. 15 om. 8 Cooked Spaghetti, 24c, Neck Bones -_-—-_--_--- e 2 “er ‘ene. awe a. Gian Haslde
17 02,.---~---------- 220 Trimmings ------------- 08 ee Cloves, Zanzbar ______ @28 oe Ce 18%
“assia, Canton._______ @22 ite ine, 40 grain 19%
pagan aot, Ginger, Corkin 2 __ @17. White Wine, 80 grain 24%
80@ 90, 25 lb. boxes _-@07% NUTS STOVE POLISH +7 sing -------------- @21
70@ 80, 25 lb. boxes __-@08% Whole PROVISIONS Blackne, per doz. -_-__ 1 30 ma a.) a 2 e
60@ 70, 25 1b. boxes --@08% Almonds, Peerless ____ 15% Black Silk Liquid, doz. 130 ®Pper, Black ------- os WICKING
50@ 60, 25 lb. boxes __@09%% Brazil, large ____--___- 14% Barreled Pork Black Silk Paste, doz._ 1 25 Po co whi ee ax No. 9, pereréss 80
40@ 50, 25 lb. boxes __@10% Fancy Mixed _____ i Gee ee ee ee, ee ner Cavesaa @20 No. 1, per gross _-____- 1 25
20@ 40, %51b. boxes _@11% Pilberts. Naples ____ 20 Short Cut, Clear__ 12 60 © Emameline Liquid, dos. 1 30 ae Goaniah 2222 Ga, Nh 2 ner gross 1 50
20@ 30, 251b. boxes__@13 Peanuts, vir. Roasted 09% EB. Z. Liquid, per dez._ 1 30 ee eee @3¢ No. 3, per gross 2 30
18@ 24, 25 lb. boxes __@15% Peanuts, Jumbo __--_- 10% Radium, per doz.-_---- 1 30 Peerless Rolls, per doz. 90
Pecans, 3, star__________ 25 Dry Salt Meats Rising Sun, per doz._-_ 1 30 Rochester, No. 4 daa 50
Pecans, Jumbo _________ 40 DS Belles_-__--___ 20-25 19 654 Stove Hnamel, dz._ 2 80 Seasoning Rochester, No. 3, doz._ 2 00
Hominy Pecans, Mammoth _____- 50 Vulcanol, No. 10, doz. 1 30 Gnili Powder, 1% z.-. 62 Rayo, per doz.________ 15
Pearl, 100 Ib, sacks---. 3 50 Walnuts, Cal. ______ 14@20 Stovoil, per doz._----_- 300 Celery Salt, 1% oz..-_ 80
Hickory 0 07 ; oe Lard ves Saze 26700 80
"ure In tlerces... a, Onion Sale 2 $5
Bulk Goods 60 lb. tubs ____- advance % Galle (ec ; 35 Woe HAGE
Elb.Macaroni, 20 Ib.bx. 1 35 50 Ib. tube ___-.. advance % _.. SAE? Ponelty, 3% 0Z.._--__- 2% Guenens Wiel
Egg Noodle, 10 ib. box 1 25 Saited Peanuts 20 Ib. pails _....advance % FE. O. B. Grand Rapids Kitchen Bouquet_____ 435 ae ao Band,
Fancy, No, Be 10% 10 Ib. pails __---advance & Colonial, 24, 2 Whe 95 Laurel Leaves ___ 26 Nv wood handles_______ 2 00
12—1 lb. Cellop’e case_ 126 5 1b. pails _-_..advance 1 Colonial, 36-14% -_---- 120 Marjoram, 1 oz.--_____ 90 farce oat vee =
Pearl Barley 3 1b. pailg _-___ advance 1 Colonial, Iodized, 24-2. 1 35 Savory, 1 0z.__________ wee Single handle. 95
ie. 7 00 Compound, tierces-____ 08 Mod. No.1, bbl ——--- #99 Thyme, 1 on —-_____ 4 Sim eee io
ite 5 0 Compound, tubs__-___ 08% ed. NO.1, : — Tumeri \y, ae qe eet ee Sea ©
ln ag ng eer i. Shelled Farmer Spec., 0 Ib.-_ 1 00 i eae ee meee jy
Asmonds (0a g 8 39 Packers Meat, 50 lb... 65 =piint, small 6 50
— Spanish, 125 Sausages Cream 7 a ice a
ntils De aes 1% cream, -, @ac A Churns
— hl lk ee ge ueleeta -—-—----— 8 Batter Sale, 28010. bbl. 4 00 a Barrel, 5 gal., each____ 2 40
Pecans, salted __________ 45 Wrankfort _.._.__-_---- 13 Block, 50 lb._---------- 40 Kingsford, 24/1 __._-_ 210 Barrel, 10 gal., each___ 2 55
Walnut, California __-- 48 pork 15 Baker Salt, 280 lb. bbl 380 powa., pags, per 100_.3 95 ° t9 6 Bal, per gal... 16
ee ee ee ree 6, 10 lb., per bale_.__.._._ 93 me } me
Tapioca Tongue, Jellied ~.-.--.. 32 20 : pal 10 Argo, 24, 1 lb. pkgs.___ 1 58
Pearl, 100 lb. sacks__.. 7% Headehesss 13 8, 3 Ib., per bale_-_.. Grou, 265 2 25 Pails
Minute, 8 oz., 3 doz.__ 4 05 9 Ib. bags, table-_-___ 45 10 qt. Galvanzed ______ 2 60
Dromedary Instant -__ 3 50 sn eon ae 12 at ores ToS
Quaker, 3 doz. case__. 2 65 Smoked Meats Glos a + Coenen eee 3 10
Jiffy Punch Yo Ho, Kegs, wet, Ib... 16% Hams, Cert., 14-16 Ib.__ 20 Argo, 24, 1 Ib. pkes.--155 10qt. Ti TE al. Jr.. & 60
8 doz. Carton... & 25 ' : Hams, Cert., Skinned Aves, 1 2 ib phen 3 nm Uae 4 00
Assorted flavors. iS ——---== @20 Argo, 8, b lb. pkgs.____ 2 <6 Traps
: e Silv ° a A / se. Ww
OLIVES—Plain oo) rns a ee ae Monee Wedd 4 halen 66
Quaker, 24 4 oz. cases 187)  q@aliforni ’ DKS. --—-_-- Mouse, wood, 6 holes... 70
EVAPORATED MILK California Hams ------ @ll ‘Siger, G0 Ibe | 2 82 ae :
Quaker, 24 7% oz. es. 355 pion; ; lODIZED ' Mouse, tin, 5 holes__ 65
Quaker, Tall, 10% oz. 285 fish rife 12 22 oz. cs.3 45 Licnic Boiled Hams..--@16 U iad woe = ag
Quaker, Baby, 4 doz.__ 1 43 1 gal lass h i 1 30 Boiled Hams --~------ @28 Rat spre 2 1 06
@astcr Caton, % an 3 55} St Blase, cach. Minced Hames @ll SALT Rat, spring, ——-—--—--- 1 00
Carnation, Tall, 4 doz. 2 95 Bacon 4/6 Cert.__-____- @20 ; : spring--__-____ 20
Carnation, Baby, 4 dz. 1 48 OLIVES—Stuffed ot SYRUP
Oatman’s D’dee, Tall_ 295 Quaker, 24 2% oz. cs, 1 87 eo Corn Tubs
Oatman’s D’dee, Baby 148 Quaker, 24 4 oz. cs... 2 75 Beef ONAL el NN neh Covenial Blue Karo, No. 1%___ 2 40 Large Galvanized_____ 8 75
Pet, Tall) 295 Quaker, 24 5 oz. cs...355 Boneless. rump_-—_- @19 00 are -t aia } Blue Karo, No. 5,1 dz. 3 30 Medium Galvanized___ 7 75
Pet, Baby, 4 dozen_-__ 145 Quaker, 24 7% oz. cs. 4 55 Ske Blue Karo, No. 10___. 3 14 Small Galvanized _____ 6 75
Borden’s, Tall, 4 doz.. 295 Quaker, 24 10 oz. cs. 5 95 : — Red Karo, No. 1% ss 2 42
Borden’s, Baby, 4 doz. 1 48 Quaker, 12 32 oz. cs.-. 7 88 Liver Red Karo, No. 5, 1 az. 3 59
1 Gallon glass, each _.1 80 Beer -------------------- 10 ‘ee Run’g, 32, 26 0z._- 2 411) Red Karo, No. 10._____ 3 46 Washboards
Cale 35 Five case lots__--___-- 2 30) Banner, Globe 5 50
FRUIT CANS rn 07%  lodized, 32, 26 oz.--_-- 2 4) Hides ate ea
Five case lots____----- 2 30 Imit. Maple Flavor qa! me Surges | eaten ot eer 2
Orange, No. 1%, 2 dz. 287 288, single-----_____ 6 00
Ball Mason PARIS GREEN Be, No , - Double Peerless z
F. O. B. Grand Rapids ‘hs Se 34 Orange, No. 3, 20 cans 4 34 cinot. peerless 22777 be
One pint ee ee 8 00 sueneee Asean eR Oe eter ae ee ne etre ete ee Le 32 BORAX Northern Queen__ oo 5 50
CAR GRE .” 2s and 5s_-------------- 30 RICE Twenty Mule Team Maple and Cane Universal 7 oF
fat geno, 12 40 Fancy Blue Rose_----- 500 24/1 Ib. packages -____ 3.35 Kanuck, per gal._____- ic :
Mason Can Tops, gro. 2 55 Fancy Head --------- 6 10 48,10 oz. packages_.._ 4 40 Kanuck, 5 gal. can____ 4 75
96, 4 lb. packages... 4 00 Wood Bowls
RUIT CAN RUBBERS PICKLES Grape Jue 13 in. Butter _________ 5 00
— Red Lip, 2 gro. Welch. 12 quart case_. 4 40 in. Butter __-____ 9 00
ee 78 RUSKS Serums Welch, 12 pint case... 2 25 ]/ In. Butter --_______ 18 00
Lip, 2 all Postma Biscu': Go WASHING Welch, 26-4 oz. case___ 2 30 19in. Butter _________ 25 00
Presto White P, Sweet Sm Bon Ami Pd., 18s, box_ 1 90
sro. carten__....___ 83 Land C, 7 oz., doz... 92% 18 rolls, per case --..-. 210 Bon Ami Cake, 18s---. 1 65
Paw Paw, quarts, doz. 2 80 12rolls, per case __---- 139 Bon <n
18 cartons, per case ___ 2 35 a O ---~-- Shines 8/5... 2 i wrape
GELATINE 12 cartons, per case .-. 1 57 en 4 a Chips 8/5-~ qo fibre. Ma a a
1-4 3 a 1 90 Dill Pickles Cities ca 3 60 COOKING OIL Nat piee ga
Minute, 2 dot, 405 Gal 4046 in. doz, = 8 20. 8 Ae ion be Mazola Butchers Doe
Grandma, 100, 5c----_- 3 5 ; utecherg D Fo. 06%
Knox’s, 1 dozen------ 225 32 oz. Glass Thrown-_-_ 1 50 Grandma, 24 ‘large 3 ° Pints: 2 deg oo 410 Kraft 06
Jelsert, 3 doz.--------- 1 40 Snowboy. 12 large cy eo ©6Quarte, 1 doz... S60) lerath Stripe 091%
ie esgakeie Foie Bode 18 ka 2b Se Hele Gallons, 1 doz.___ 6 60 es
PIPES Arm and Hammer 24s_ 1 50 t. Suances tau . 440365
HONEY Cob, 3 doz. in bx. 1 00@1 20 tae Flakes, 50 small... 4 80
Lake Shore 1 Ib, doz-. 1 90 Lux Flakes, 20 large-— 4 55 YEAST CAKE
Old Dutch Clean., 4 dz. 3 40 7 veer 3 Ahn _ . n
JELLY AND PRESERVES PLAYING CARDS SAL SODA : a 968 ---------- i. . Peles ara oS a sonlens jee
Pure, 30 Ib. pails_-_-- 260 Blue Ribbon, per doz. : Mm OCranuites Ce ee Te ue 295 Lee & Perrin, small__. 3 35 Yeast Foam, 3 doz. 2 70
{mitation, 30 Ib. pails. 160 Bicycle, per doz._----- 70 Granulated, 18-24% Ib. Spotless Cleanser, 48, Pepper ae --. 180 Yeast Foam, 1% doz... 1 35
Pure Pres., 16 0z., dZ.. 1 80 Torpedo, per qoz.._ 2 50 packages ----------- a oa ’ ble 3.85 Royal a. 9 “a ve
12 oz. Apple Jelly, dz. 95 Sani Flush, 1 doz..__- 225 Tobasco, small_______- 3 75
13 oz. Mint Jelly, dz. 1 60 Sapolio, 3 dos....-__.. 315 Sho You. 9 0z., doz.___ 2 00
7 oz. Cranberry Jelly, dz 90 Speed b 3 aaa ee ee 7120 A-l large : 4 Uh YEAST—COMPRESSED
POP CORN etc ee cs Ce 5 gs Fleischmann, per doz.___ 20
ES Sure Pop, 25 1b. bags 1 25 COD FISH Sunbrite, 50s_._.-_---- 210: A-l ama. 2 85 Naa eae ee ae 20
JELLY GLASS Yellow, 28 1b. bags-. 125 Mother Ann, 1 Ib. pure 26 Wyandot. Cleaner, 248160 Caper, 2 oz .._.._.__- 3.50 Red Star, per doz.-.----

\% Pint Tall, per doz.--.. 35

sini stan ssi ea aie

 

 

22

SHOE MARKET

Michigan Retail Shoe Dealers Association.
President—Clyde Taylor, Detroit
First Vice-President—M. A. Mittleman,

Detroit.

Vice-President—Arthur Allen, Grand
Rapids.

Vice-President — Edward Dittman,

Mount Pleasant.

Vice-President—K. Masters, Alpena.

Vice-President—Max Harriman, Lan-
sing.

Vice-President — Fred Nedwick, Sag-
inaw.

Vice-President—Richard Schmidt, Hills-
dale.

Vice-President—Edward Stocker,
troit.

Vice-President—B. C.
Rapids.

_Sec’y and Treas.—Joseph Burton, Lan-
sing.

Field Sec’y—O. R. Jenkins, Portland.

Yearly dues $1 per person.

De-
Olsee, Grand

 

Early Buying Through Labor Fears

Labor is beginning to be belligerent.
It wants what it wants when it wants
it. It has found out that force is the
We have had
accompanied

cnly thing that gets it.

several sharp outbursts
stoning, shooting and quick

death. We thought that all labor prob-

by riots,

lems might be solved by arbitration

but the leaders seem helpless, or at
least hide behind the mob to achieve

We strikes

death as a e

quick ends. haven't had

with consequence for 25
years but now the ugly idea of battle
for labor demands arises.

There is something in back of this
labor trouble—a new philosophy, and
it isn’t very sound. In previous de-
pressions we worked out of them by
the head of the factory saying: “We
just can’t let our men and tools get
rusty by disuse. We had better make
a few things and see whether we can
sell them, even though times are bad
and we may not get a new dollar back
for the old That
spirit of doing something for the shop,

dollar invested.”
multiplied a thousand times, swept the
depression away by the combined en-
ergy of many people stimulated to
work it out for themselves.

3ut along comes the production
philosophy of 1934. The factory own-
“We have no interest, no re-

sponsibility in labor. We will run our

ers say:

plants if it is profitable for us to do so
and we will cut off making when there
is no market.” Business is no longer a
continuous operation. It is a game of
playing the bulges—cutting out all
possible overhead in the lean periods

that follow. Let the worker shift for

himself. The Government will take
care of him. The Government. will
make P.W.A., C.C.C. and any other

nifty symbol! it can think of. The Gov-
ernment is responsible for the support
of labor during the low spots.

It is “hog” philosophy for business
if it works: but it won't, for the rising
tide of protest against paternalism will
bring us into some kind of a condition
where corporations and factories will
be forced to subscribe to unemploy-
ment insurance and the costs of social
legislation.

The smart brains in the labor world
realize that there has been a change
of front and if a new order is to be
set up, where the worker can only get
30 weeks of work, he has got to get
and ‘tis

week because he

family live 52 weeks.

more per

If the factory selling organization
makes every effort to get orders, the

MICHIGAN

workers on their part make every effort

to cooperate. In many, many cases,
manufacturers go right into the shop
and speak frankly to their shoe work-
ers on the subject of costs and what
done to get the

must be necessary

orders. Shoe workers are very retail
store conscious. An industry such as
shoes, so far flung all over the country
and so diversified in its making, is out
of the range of outside labor agitators.
We are indeed a most fortunate indus-
try in respect to labor relations, speak-
ing widely and broadly and consider-
ing the total production. Perhaps the
one coordinating factor has been the

regulation of minimum wages and
maximum hours.

But where there is so mcuh possibil-
ity of national strikes in other fields,
it behooves the merchant to watch out
For

the June buying in the

for his own orders and deliveries.
that
market sections, larger than in previ-

reason,

ous seasons, is token of desire to be
sate-guarded by having the shoes cut
and made and in the store early for
the Fall season,

But where there is so much possibil-
unduly pessimistic over this phase of
Capital and

labor in the shoe industry are more

capital and labor warfare.

interested in the natural surge of busi-
ness that will come into a high tide
next Fall. Things are really very much
better . We have had a splendid busi-
ness at retail in numbers of pairs—per-
haps not in quality of goods. There is
a feeling that every plant, everywhere,
re-employ as many
September

should try to
people as possible during
and October. Quite a push is going to
be made in that The
back of it is two-fold:

First, $6,000,000,000 worth of Gov-
ernment money is going to be put into

direction. idea

work projects of one sort or another as
a final priming of the pump for pros-
perity. Factories have been told that it
is an excellent thing for them to get
into September
October so that workers can get a little
reserve money ahead to buy fuel and
shelter when Old Man Winter comes

production in and

again.
Naturally the politicians want to see
a business activity in September and
October because cf the Congressional
elections coming the first week of
November. As you know, our public
is very emotional and if it feels that
prosperity is on the way it endorses
the present incumbent
and looks no further for representa-
tion.—Boot and Shoe Recorder.
-—_—__...__
Meeting of Dry Goods Men at Flint
(Continued from page 15)
ice to the The
aging condition of the times has some-
times made our work perplexing and
we have found it difficult to initiate

Congressional

Association. discour-

movements designed to be of general
benefit.

We look forward to the
year with courage and are happy that
the newly elected president, officers
and directors are the type of men on

ensuing

whom we can rely for encouragement
end support.

A Big Store in a Small Town
One of our members—a former di-

TRADESMAN

rector—who believes in the head of a
dry goods business mingling with the

help and his customers has this to
offer:
A short time ago I was on my way

to Washington, D.C., route
took me through Strasburg, Ohio. I
had Garver Brothers
store, so I took time out to go thrugh

America’s largest small town store.
S

and my

often heard of

Here is a three-story building, fully
100 feet wide and about 150 feet long,
carrying everything to furnish a home,
everything to wear, and everything to
eat, besides a harness factory where
you can get a harness made or repair-
ed or a baseball covered: where you
can buy kiss-proof lipstick, Wheeling
stogies or a bicycle.

Mr. father
and uncle started the business in 1866,

I found Garver, whose
waiting on a customer from Wooster,
Ohio, fully

miles distant.

which is twenty-seven

Denims are displayed in bale lots.
A dinner in their neat little restaurant
is yours free if you happen to be there

from 11 to 2. There is ample parking

space for customers, a wonderful gro-
cery and meat department and not a
chain store in the town.

Mr. Garver has his son and nephew
interested in the business. Every de-
partment in the store is well stocked
and neatly arranged, and a plentiful

supply of cheerfulness is packed on
every floor. Some who have a notion
that retail business has all gone bad
should get acquainted with Mr. Garver,

feel his handshake, see some of the

 

July 4, 1934

fourth generation who live up to thirty
miles away buying at this store.

Most of us go to the cities for the
new ideas and discard the very things
that have made Garver Brothers, of
Strasburg, Ohio, the biggest store in a
small town in the United States.

Jason E. Hammond,

Mer. Mich. Retail Dry Goods Ass'n.

—_~+~-<-____

May Act on Liquor Situation

President Roosevelt, although
on a pleasure trip on the ocean for
two or three months, will not lose
sight of the liquor problem and
ways may be devised for the low-
ering of the tariff on imported
goods upon which he will act by
radio.

The Administration is much
concerned over the continued ac-
tivity of thebootleg industry, made
possible by the high prices in
which a high rate of import duty
is reflected. The thought is ex-
pressed that the matter of the high
duty will be dealt with in recipro-
cal trade agreements if the inter-
est therein of liquor exporting na-
tions can be aroused.

It has been made clear by Mr.
Roosevelt that not only has he
this question before him, but that
he will take appropriate steps by
radio to correct the situation.

—_~-<._

“The meek shall inherit the earth,”
but greed is foreclosing its mortgage
upon it.

————-—-—>

Education provides a chest of tools
with which we can do better work.

 

DETROIT

 

depression
proof

(ae EENANCEAE CONDITION
—S EWEN SERONGER IHAN
BEFORE IKE DEPRESSION
— WE HAVE MAIATAINED
OUR DIWIDEND RAIZE OE

NOT HESS THAN 25 “/o

MICHIGAN SHOE DERLERS

MUTURL FIRE INSURANCE COMPRAY

BANSING MUTUAL BUILDING

GRAND RAPIDS

 

 

 

 

July 4, 1934

Corporations Wound Up

The following Michigan corporations
have recently filed notices of dissolu-
tion with the Secretary of State:

Grand Rapids Art Terrazzo & Mo-
saic Co., Inc., Grand Rapids.

Misner Manufacturing Co., Detroit.

Lakeland Development Co. of Min-
nesota and Marquette.

Coldwater National Co., Goldwater.

Duchesse Oil Co., Grand Rapids.

Face Beautiful Co., Detroit.

Colleen’s, Detroit.

Pontaluna Golf Club and Country
Estates, Inc., Muskegon Heights.

Vermont Avenue Body Co., Detroit.

Chicago-Good Humor, Ine., Detroit.

Gekco Company of Detroit ,Detroit.

Silver Salvage Co., Detroit.

Detroit Copper and Brass Rolling
Mlils, Detroit.

A. C. Templeton, Inc., Detroit.

Broken Rocks Land Co., Detroit.

——_>+>___

Trend Toward Formal Jewelry

With the indications pointing to a
strong formal trend for the coming
Fall, novelty jewelry lines will reflect
this development for the new season.
Items to contrast with the vogue for
black are expected to be particularly
favored, with much use of rhinestone
and gold and silver effects predicted.
Bracelets are expected to continue in
favor, but the trend toward higher
necklines is a factor once more mili-
tating against necklaces. Pins and
dress ornaments will receive much at-
tention, with the color trend guided by
favor for the novelty shades in ready-
to-wear. Hair ornaments are expected
to sell well.

——_»>>.+__
Black Follows White Vogue
Persistence of the vogue for white
has been the outstanding feature of
current business in women’s apparel
and accessories and also explains the
reason for the abrupt swing to black
for Fall. Consumers, it is pointed out,
tend to buy in cycles and, having fa-
vored white so strongly during the late
Spring and Summer, will want a com-
plete change for the Fall. This, ac-
cording to expressed, is the
major basis for a Fall demand for black
that is expected to average 75 per cent
or more of the total. While colors will
be in request to round out early stocks,
re-orders on black are expected to be
extremely heavy.

views

ee
Agree on Hosiery Markings

Unanimous agreement on the ad-
visability of marking all women’s full-
fashioned hosiery with brands of “A,”
“B” and “sub-standard,” to indicate the
grade of the merchandise, was reached
at a joint conference of hosiery retail-
ers and manufacturers last week. The
meeting, held in the offices of the Na-
tional Association of Hosiery Manufac-
turers, was called to pass on the sug-
gested grading of hosiery. Retailers
attending the session agreed to sub-
mit the recommendations to the next
meeting of directors of the National
Retail Dry Goods Association for ap-
proval.

—_++2>___
Retailers Pick Black to Lead

Black, with 60 per cent. in coats and
60 per cent. in silk dresses, will domi-
nate for the early Fall, according to the
volume-selling tones selected by the
color committee of the National Re-

MICHIGAN

tail Dry Goods Association. Brown
follows with 20 per cent. for coats,
suits and silk dresses, but leads with 30
per cent. in the case of wool dresses,
against 20 per cent. for black. Green is
rated third, having 8 per cent. in coats
aud suits, 15 per cent. in silk dresses
and 20 per cent. in wool dresses. The
remaining percentages are divided be-
tween rust and wine tones, blue and
other scattering colors.

———_2>+.
New Lines Revive Appliance Call
Introduction of new low price lines

by manufacturers of small electrical

household appliances has enabled them
to reverse the downward trend in sales
volume during the month. Producers
who brought out special and
items at prices ranging from 10 to 30

lines

per cent. below previous quotations,
report June volume so far is the high-
March. Demand for appli-
ances began to decline around the mid-
dle of April and fell almost to depres-
sion levels in May. The new low price

est since

lines were developed to curb the de-
cline and became popular at once with
retailers looking for promotional mer-
chandise for July sales.
ee
New Pile Felt in Fall Hats

With the better grade types of Fall
millinery to be opened around the mid-
dle of July, manufacturers are working
on lines that stress felts and velours.
Particular attention is being given to a
new type of felt of Parisian origin
which features a pile finish and is very
light in weight. These will be offered
initially in the French imports and are
expected to develop later into large
volume sellers. The new Millinery
Code has not yet been approved at
Washington, but trade factors are
hopeful that the revised pact will be
signed before well into next month.

—_—_+ +2

Unbranded Sheet Prices Hold

Manufacturers of unbranded wide
sheetings, sheets and pillow cases will
adhere to present price levels for some
time to come. Producers see no advan-
tage in changing prices at this time be-
cause customers are not ready as yet
to place orders for later delivery and
have sufficient stocks to take care of
immediate needs. Leading manufac-
turers of branded lines extended their
discounts an average of 5 per cent. to
attract Fall business and buyers ex-
pected that quotations on unbranded
merchandise would be altered also.

—_++.___
Future Price Policy

Price reductions announced
yesterday in steel bars, rolled
strip and black sheets again indi-
cate that sharp price advances
cannot be imposed without arous-
ing consumer resistance.

This move is not expected to
presage any broad cutting of
prices of these and similar prod-
ucts. However, greater caution
in advancing prices ni the future is
likely to be engendered.

If business recovery is resumed
in the fall, therefore, price ad-
vances of manufactured goods are
expected to be far less common
than in previous periods of im-
provement since March, 1933.

—_> ++

We hire men to examine banks. Let
us examine ourselves.

TRADESMAN

OUT AROUND
(Continued from page 9)
less than 10 per cent. of the total orders
placed,” Mr. Block added, ‘yet this fig-
ure covers goods of a highly competi-
tive nature and, making it impossible
for other retailers to meet the chain
merchandise, might

prices on such

easily spell the ruination of any store.”

Price differentials in favor of the
chains, without similar recognition for
other types of distributors, were espe-
cially attacked by Mr. Block. He cited
the differentials in the code for the
tobacco industry, in which the chain
obtain a maximum
cigars of 42 per cent. from list price,
the jobbers’ basis, whereas the inde-
pendently owned store may not obtain

may discount on

more than 28 per cent.

“At a recent hearing,” Mr. Block
added, ‘“‘a buyer testified that he offered
a manufacturer in the toy wheel goods
industry an order for 10,000 wagons
of a certain style, the price to be the
same as paid by a chain store and the
quantity to be split up by shipments to
various independently
The order was refused on the grounds
that the manufacturer was not permit-
ted to give these individual stores the

owned stores.

benefit of the chain-store price and that
the Code Authority expected him to
bill these goods separately to the stores
at the differential, which represented a
most
chain-store price.”

discouraging advance over the

Views in other retail quarters which
have given close scrutiny to code devel-
opments, agreed with Mr. Block’s opin-
ion. The National Retail Dry Goods
Association has vigorously protested a
dozen or more codes in which the NRA
has permitted manufacturers to make
discriminatory classifications as be-
tween retail outlets.

Among the other major codes cre-
ating such distinctions are the earthen-
ware code, which prevents grouping
buying orders at a price less than to an
individual retailer; the sanitary water-
proofing and specialty code, which
gives the mail-order houses a longer
dating on holiday than other
retailers get; the cooking and heating
code, which grants a differential in
favor of mail-order houses and chain
stores; the gas-appliance code, which
does the same, and the rubber footwear
code, which allows the manufacturer
to set up very definite classifications.
The rubber sundries
sought such

goods

industry has
and
certain codes, like the perfume and cos-
metics rules, require that the manu-
facturer list his prices by classification
of customer,

classifications also,

Probably few people are aware that
it is one of the duties of the constabu-
lary at Grand Haven to keep track of
the places biting at
Spring Lake, Grand Haven and Lake
Michigan.
in possession of this information they

where fish are
ars : y ~ <$- i
secause they are constantly

can be very helpful to a fisherman who
would otherwise go by guess. They
can be interviewed, personally or by
telephone, any hour of the day or night,
E. A. Stowe.

23

Proceedings of the Grand Rapids
Bankruptcy Court
(Continued from page 11)

  

Hlayden Supply Co., G. K.---_--__ 2.19
David b Fivans G Ri... = a56.15
BG Pry: Gio Re 55.00
WE: Kimeriey, G@ BR. . 60.35
bD. Lotta, G. K.- ee 131.76
gd J. Shank GCG. Ro... CLP
Bo Bh Ciroey @ Re 213.89
NMA. Guest G R= 4 oer 2s
Mrs. A. Johnson, G R..____., 6,025.66
Citizens State Bank, Big Rapids 10,235.00
Walter Clark Veneer Co., G. R.-- 2,985.00
Hart Mirror Plate Co., G. R. 855.00

In the matter of Anthony Miller, doing
business as the Hartford Creamery, bank-
rupt No. The final meeting of
ereditors has/ been called for July 17. The
trustee’s final report will be approved at

5503.

such meeting. There may be a small
dividend for creditors.
In the matter of Vernon T. Moyer,

bankrupt No. 5551. The final meeting of
creditors has been called for July 17. The
trustee’s final report will be approved at
such meeting. There may be a small
dividend for creditors.

In the matter of Charles H. Weisner,
individually and doing business as Serv-
ice Plumbing & Heating Co., bankrupt
No. 5646. The final meeting of creditors
has been called for July 17. The trustee’s
final report will be approved at such
meeting. There will be no dividend for
general creditors.

In the matter of Charles Belkin, as
Belkin Jewelry Co., bankrupt No. 5605.
The final meeting of creditors has been
called for July 17. The trustee’s final
report will be-approved at such meeting.
There will be no dividend for creditors.

In the matter of Thomas Wesley Par-
ker, as Thomas W. Parker Co., bank-
rupt No. 5634. The final meeting of cred-
itor has been called for July 17. The
trustee's final report will be approved at
such meeting, There may be a dividend
for creditors.

In the matter of Compound & Pyrono
Door Co., bankrupt No. 5667, located at
St. Joseph, free and clear of liens sale
will be held at the office of the referee
in bankruptey, 845 Michigan Trust build-
ing, Grand Rapids, on July 9. The prop-
erty for sale consists of a furniture
manufacturing plant for doors and ve-
neers, including buildings and equipment,
All parties interested, should be present
at the above date and time.

a

Mr. and Mrs. Average Citizen: “It
ain’t my business to see that the law
is enforced. Don’t we elect officers to
do that?”

 

Phone 89574

John L. Lynch Sales Co.
SPECIAL SALE EXPERTS
Expert Advertising
Expert Merchandising
209-210-211 Murray Bldg.
Grand Rapids, Michigan

 

 

Advertisements inserted under this head
for five cents a word the first insertion
and four cents a word for each subse-
quent continuous insertion. if set in
capital letters, double price. No charge
less than 50 cents. Small display adver-
tisements in this department, #4 per
inch. Payment with order is required, as
amounts are too small to open accounts.

IWILL BUY YOURM ERCFANDISE FCR CASH
Dry Goods, Clothing, Shoes, Ready-to-
Wear, Furnishings, Groceries, Furniture,
Hardware, Etc. Will buy entire stock and
fixtures, or any part. Also short leases
taken over. All transactions confidential.
Write, Phone, or Wire
LOUIS LEVINSOHN
Phone 27406 655 So. Park St.
Saginaw, Michigan

For Rent—Store 21 by 106. Adjoining
Woolworths. Address Hotel Whiting,
Traverse City, Mich. 65

Wanted—Experienced coffee salesman
for established territory in Grand Rapids,
and Northern Michigan. Karavan Coffee
Co., Toledo, Ohio. 660

Jeweler—Splendid opportunity for a
repair man to locate, in a town with 3,000
population. No opposition, Address C.
G. Pitkin, Whitehall, Mich, 661

 

 

For Sale—Market, light grocery, Two-
story building. In live resort town. Mod-

ern electric refrigeration. Good money
maker for hard worker. Ill health. Sac-
rifice $3,000, or best offer. Hartwig,
Montague, Mich, 662

 

 

 

 

24

MICHIGAN

TRADESMAN

July 4, 1934

 

Retail and Wholesale Tobacco
Codes

Three codes of importance —
the cigar manufacturers, retail to-
bacco and the wholesale tobacco
codes — have been approved.
President Roosevelt signed the
two former while Gen. Johnson
approved the latter. All have sim-
ilar provisions for correcting
abuses in the trade and contain a
“cigar merchandising plan”
whereby manufacturers establish
the retail prices on their products.

This plan regulates the trade
discounts which may be allowed
at different stages of cigar distri-
bution. Nothing is said in the offi-
cial release regarding cigarettes
but it is understood their sale is
to be regarded in like manner. In
his letter to the President, Gen.
Johnson says this plan was origin-
ated by the retail dealers and was
proposed by them to the whole-
salers and cigar manufacturers.
This provision was supported by
all three factors at the code hear-
ing.

Gen. Johnson points out it has
long been a recognized custom in
the trade for manufacturers to de-
clare intended retail prices and in-
ternal revenue taxes on cigars are
computed on such a basis. The
plan is based on this custom, but
free competition between manu-
facturers, as well as industry's rec-
ognition of the imperative need
for the retention of the five-cent
cigar, should serve to prevent in-
creases in prices.

——E————
AAA Considering Co-operatives

Serious consideration is being
given by the Agricultural Adjust-
ment Administration as to the fea-
sibility of licensing co-operatives
as the only source of milk for dis-
tributors of a city, it is learned.

Such co-operatives would be
recognized only if having a cer-
tain large proportion of producers
as members and they would be
required to operate under a series
of regulations formulated by the
adjustment administration in con-
nection with representatives of
producers, distributors and con-
sumers.

Each co-operative so licensed
would, of course, have to be an
organization of sufficient standing
and experience to give the adjust-
ment administration ample assur-
ance that it could control its mem-
bership.

Question is raised whether a
co-operative would want to han-
dle such non-member milk and
whether legal difficulties would
not be encountered if the co-op-
erative handled a large amount of
non-member business.

— —___—_—_@

The Trend of Steel Operations
A rebound of steel operations
to a level between 30 and 35 per
cent. of capacity is likely next
week, the steel industry expects.
This week the American Iron
and Steel Institute estimated oper-
ations at 23 per cent. of capacity,
a drop of 48 per cent. from the
week before, when in turn a re-

 

 

cession of 20 per cent. was regis-
tered from the preceding week.

The July 4 holiday of itself fur-
nishes only a partial explanation
for the unprecedented severe con-
traction in operations. Recent
changes in the steel code encour-
age hand-to-mouth buying, as
does also the current price weak-
ness. Accordingly, available or-
ders are meager at the turn of the
quarter.

On the other hand, demand for
steel for public works and ship-
building promises to be fairly
heavy for the full quarter. Bids
for offerings of large quantities of
steel will be opened this month by
the Navy and on a number of
bridges, dams and other major
projects.

—_~+2..—___
Trend of Recovery

Business recovery in the United
States during the past year has
followed a far more erratic and
fluctuating course than in most
other countries, studies made by
the National Bureau of Economic
Research indicate.

The chief cause of this is prob-
ably the monetary program of the
Administration, which gave a
great initial stimulus that carried
production very sharply upward
in the spring and summer of last
year. Since this stimulus was
speculative in character, it led to
a subsequent liquidating move-
ment which eliminated more than
half the initial upturn.

The early months of this year
witnessed an upward trend in the
volume of industrial activity in
most major countries, with the ex-
ception of France. This relative
uniformity of movement tends to
strengthen hopes of continued
broad recovery here and abroad
after the period of summer dull-
ness.

—_~2+<—__
Expansion in Bank Deposits
The reporting member banks’

report for the week ended June
27 shows that the rapid expan-
sion in the volume of bank depos-
its, especially marked since last
February, continues apace.

The banks reported a rise for
the week of $129,000,000 in de-
mand deposits. This resulted pri-
marily from their purchases of
$83,000,000 in Government
bonds and $32,000,000 in other
bonds. Demand deposits are up
fully $1,763,000 over a year ago
for these banks.

Many conservative bankers feel
that sooner or later this persistent
expansion in individual and cor-
porate bank deposits will lead to
a major stimulation of business.
However, the time when this will
occur is open to great uncertain-

ties.
—2+<.___

Unlimited Pension As:essments

Close study of the new Rail-
road Retirement Act is causing
considerable concern in industrial
circles. since this measure is re-
garded as the opening wedge for
the President's social insurance

program scheduled to come up at
the next session of Congress.

Representative Crosser, of
Ohio, author of the railroad meas-
ure, has indicated on the floor of
Congress that it may be so re-
garded.

Section 5, on contributions by
employes to the fund, states that
“the contribution percentage shall
be determined from time to time”’
by a Railroad Retirement Board.
Initially, employes contribute 2
per cent. of annual wages, and
employers 4 per cent., and carrier
contributions are to remain
double those of employes.

This provision opens the way
for future indefinite increases in
contributions. This is regarded as
an unsound precedent.

—_~~--___
Entering Critical Period

With the passing of the holiday
retailers will enter upon a period
expected to show the sharpest de-
clines in dollar volume, in compar-
ison with a year ago, since the re-
covery movement started. In July
and August last year, particularly
the latter month, the threat of
mounting prices induced a wave
of consumer buying that resulted
in notably heavy increases. This
factor is lacking now and most
stores are relying upon new items
in both seasonal and intermediate
merchandi-e as chief promotional
aids. Estimates indicate a decline
of around 10 per cent this month
and somewhat more in the month

to follow.

—_—_»>~--___
Twenty-one New Readers of the
Tradesman
The following new subscribers have
been received during the past week:

Alfred E. Augustus, Ypsilanti

R. R. Dickerson, Ypsilanti

R. W. Brinloe, Ypsilanti

Retail Druggists Mutual Fire Ins.
Co., Cincinnati

Ivan S. Clark, Ann Arbor

A. Ree, Ann Arbor

Hinderer Bros., Chelsea

Schneider & Kusterer. Chelsea

Snyder & Fuller, Grass Lake

J. E. Rohrer, Grass Lake

Howard T. Picket, Munith

W. J. Dancer & Co., Stockbridge

E. H. Applegate, Stockbridge

Hollis & Son, Stockbridge

D. R. Lantis, Stockbridge

M. W. Morrison, Williamston

A. W. Rann, Perry

L. C. Stephenson, Laingsburg

J. C. Colby, Laingsburg

Geo. L. LeFever, Muskegon

Charles G. Batson, Conklin

——_2+2.—. -__
Expiration Dates of Some Federal
Taxes
Fennville, July 3—As President of
the Michigan State Pharmaceutical As-
sociation, I asked Senator Vandenberg
to set us right on some of the taxes we

are paying, directly and indirectly.

He has replied with the enclosed
letter and it might be interesting to
druggists and business people alike,
and I am sending it to you for pub-
lication if you care to use it.

Duncan Weaver.

 

Washington, June 22 — This will
acknowledge your letter of June 20.
The tax of ten per cent, on toilet goods
will expire on June 30, 1935. The two

cent tax on bank checks will expire on
December 31, 1934. The six cent tax
on soda fountain syrup does not apply
to any sale made after May 10, 1934.
The five per cent. tax on toothpaste,
soaps and shaving creams will expire
on June 30, 1935.

I believe this fully answers your
questions. If you desire further infor-
mation do not hesitate to call upon me.

A. H. Vandenberg.
—_—_~+->—___
Fall Buying Pace Satisfactory

While the week has seen no greater
spurt in orders, early Fall purchasing
activity in the coat, suit and dress
trades has about measured up to ex-
pectations. Inspection of lines and
number taking by retailers and buying
offices were a feature, but the South-
ern and Coast stores began to place
fairly good orders. Inasmuch as the
lines in each field are incomplete as
yet, the market has yet to hit a real
buying pace, and the view that this
will not be reached until around the
week of July 9 is now general. The
general comment of retailers was that
values are better than a year ago. The
$48 and $58 retail ranges in August
coats continued to stand out.

i —____
Agree on Spindle Curtailment

Differences arising between manu-
facturers of underwear and Cotton
Textile Code Administration over the
latter’s curtailment policy were ad-
justed at a conference at the Cotton
Textile Institute, George A. Sloan an-
nounced. As a result of the conference
the underwear producers agreed to
withdraw their request that spindles
operated in underwear mills be put un-
der jurisdiction of the Underwear
rather than the Cotton Textile Code
Authority. Underwear producers con-
tended that the curtailment policy
adopted by the Cotton Textile Code
Authority would interfere with current
production for Fall.

—__2>>__
Fish Taste Better the Quicker They
Are Cooked

This is the season when the amateur
fishermen are most active in doing
their bit not only for sport but for their
larders,

The United States Bureau of Home
Economics offers this advice: If the
best flavor of the fish is to be retained,
cook the fish as soon as possible after
i tis caught.

Nutritionists recommend planty of
fish in the diet, of both the fresh-water
and salt-water varieties. Fish is an ex-
cellent and economical protein food,
says the Bureau of Home Economics,
and a rich source of phosphorus.

oo .
To Set Refrigerator Standards

Standardization of three basic fac-
tors in refrigerators is being sought by
the Bureau of Home Economics of the
Department of Agriculture. Dr. Louise
Stanley, of the Bureau, has met with
representatives of retailers, the Govern-
ment and the industry, with particular
reference to standardization of insula-
tion, power consumption and capacity
of operating units. While the ice re-
frigeration code calls for the setting up
of standards for wooden ice boxes, it
has been found advisable to begin with
the mechanical refrigerators, it was re-
ported.

—_+--__
He who goes to extremes finds evil
—good lies in between.

ease.

 

BISCUITS:

 

MAY BE BOUGHT
WITH CONFIDENCE
AND SOLD
WITH PRIDE

 

 

 

 

 

High Quality

 

 

valuable asset to your

pendent Merchants Only.

 

 

Home Baker Fiour

A High Grade Kansas Hard Wheat Flour

Milled to our own formulae which is pleasing
thousands of housewives. Sold throughout the

entire State of Michigan.

 

Rademaker-Dooge Grocer Co.

 

Distributors for
KARAVAN KIRO COFFEE
KARAVAN EL PERCO COFFEE
KARAVAN SIXTY-SIX COFFEE

 

Phone 8-1431 Grand Rapids, Michigan

 

 

 

GOOD REASONS WHY
YOU SHOULD STOCK

W. R. Roach &
Co., Grand Rap-
ids,
seven modern
Michigan facto-

maintain

ries for the can-
ning of products
grown by Michi-

  

gan farmers.

 

 

A complete line of canned vegetables and fruits.

 

- Priced Low

Will prove to be a
business. Sold by Inde-

 

LEE & CADY

 

 

 

dei

 

A Report of Growth. .

A
)
To our stockholders and patrons the officers and Directors of THE NATIONAL BANK |
OF GRAND RAPIDS are pleased to make the following report of progress for the first

¥

six months of this year:

DEPOSITS

menos oe... lc $4,276,866.89
mre iee 4,432,953.14
eos. ULL. 4,584,826.76
eee... 4,777,016.31
eee LL 5,489,681.80
oe 5,957,466.57 |

 

This is an increase of almost 50 per cent. All deposits in amounts up to $5,000 are t
fully insured under the amended Banking Act of 1933.

Our loans to individuals and industries have only been limited by sound banking

practice. It is our desire to increase these loans daily in accordance with the needs of
the community.

The Officers and Directors take this opportunity of expressing their appreciation for
the generous co-operation given them and pledge their support to the up-building of
the business, professional and industrial life of Grand Rapids and Western Michigan.

OFFICERS

JOSEPH H. BREWER, President
ARTHUR E. WELLS, First Vice-President JAMES VICTOR STUART, Vice-President
JOHN LARSON, Cashier ARCHIBALD K. GIBSON, Assistant Cashier
HARRY C. LUNDBERG, Assistant Cashier RUSSELL FAIRLES, Auditor

DIRECTORS

HOLLIS BAKER, President Baker Furniture Factories WILLIAM A. HYLAND, Surgeon

MELVILLE R. BISSELL, Jr., President Bissell Carpet EARLE S. IRWIN, President Irwin Seating Co.
Sweeper Co.

LEWIS A. ARVIS, President W. B. i i
JOSEPH H. BREWER, President The National Bank of J isa, ae Co
of Grand Rapids ALBERT B. KLISE, President Blackmer Pump Co.
WALLACE E. BROWN, President Grand Rapids Varnish Co. BOYCE K. MUIR, President Muir Co.
THERON H. GOODSPEED, President Citizens Industrial ARTHUR E. WELLS, Vice-President The National Bank of
Bank Grand Rapids

The National Bank |

Grand Rapids