NOW 1h os ~ \ pd. A Ty & : ce i ap oN ees Lia SI, 3 / Te ; ‘et PUBLISHED WEEKUY® an Zo : So D>. Ge = ey LER ODS TIS a Fifty-second Year GRAND RAPIDS, WEDNESDAY, DECEMBER 12, SF GMERS s CAEN DYLAN | a cee oS Ve ee ee “RTRADESWAN COMPANY, PUBLISHERS Se aa) WW 193-4 Number 2673 “ Pn GP 4 LOOKING TOWARD THE LIGHT I asked the robin as he sprang From branch to branch and sweetly sang, What made his breast so round and red. ‘“°*T was looking toward the sun,” he said. 1 I mene elle: ncn > ie sangmmett = aie Tei P ing tiig Baitang atiiiencaeSibentave weet re ES ae aaee poate yy MUS ele ER es ag I asked the violets sweet and blue, Sparkling with the morning dew, Whence came their color. Then, so shy, They answered: “Looking toward the sky.” I saw the roses one by one Unfold their petals to the sun, I asked what made their tints so bright. They answered, “Looking toward the light.” I asked the thrush whose silvery note Came like a song from angel’s throat, What made him sing in the twilight dim. He answered, “Looking up to Him.” SANFORD D. STOCKTON. D> © ED () ERED 0-0-0) ED () (ED (ED (D-DD 0D 0D 0 SD - 0) SD 0) ED (D0) SD () ED () ED () ED () ED ED () GED () CE ED ERD DD 0D D000 0D 0D 0D 0D. 0. (EE 0D 0D 0D 0D 0D ED 0D SD SEE ED EE SEED () SEED) BISCUITS OM Hekman MAY BE BOUGHT 12s ee ae DP Aiiams CANDIES FOR CHRISTMAS HARD CANDIES CHOCOLATES, CREAMS Leader Mixed sie! oe , : aris Creams ree eet Small Crystal Creams Cut Rock Fancy Mixed Marigold 100% Plastic Filled Champion Choc. Drops Primrose 50% Plastic Filed Wintergreen Berries Order From Your Jobber National Candy Co., inc. PUTNAM FACTORY Grand Rapids, Mich. WITH CONFIDENCE AND SOLD ; FIRE and BURGLAR PROOF AFES GRAND RAPIDS SAFE CO. 31-33 Ionia, N.W. Tradesman Bldg. Home Baker Fiour A High Grade Kansas Hard Wheat Flour High Quality - Priced Low Milled to our own formulae which is pleasing thousands of housewives. Sold throughout the entire State of Michigan. Will prove to be a LEE & CADY f $ valuable asset to your business. Sold by Inde- pendent Merchants Only. a zy SMM MT ILS REM es Le a Ware ay co = om Pe ee me ger tn ent cP a tt + YE ss ae) SVZFRW(O wradl(ry mazam,;og ADESMAN Fifty-second Year MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men. SUBSCRIPTION RATES areas follows: $3. per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.56 per year, payable invariably in advance. Sample copies 10 cent_ each. Extra copies of current issues, 10 cents; issues a month or more old 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. Printed by the Tradesman Company, Under NRA Conditions HIS OLD HOME IN HOLLAND Back to the Netherlands After Thirty Years Jacob Braak, the Spring Lake baker returned home from a trip to his birth- place Nov. 28. He received a call three days later from the editor of the Tradesman, who urged him to write the most noteworthy features of his journey, which he finally consented to do. Here is the result, which is certain- ly very graphically presented: Left home the morning of Sept. 26 and arrived in New York, Friday, Sept. 28. My wife, daughter and son-in-law drove me and my friend, Herman Bekius, via auto. We stopped at Niag- ara Falls over night and the next morn- ing spent five hours looking at the wonders seen there in nature. Arriving in New York we went through the Holland Tunnel, a most wonderful piece of engineering. They call it the eighth wonder of the world. Perhaps this is true, as it surely is a wonderful piece of work. Spending the evening in New York, we took a look at China- town and the Bowery—very interesting for some people. Went to Radio City building. This also is a great wonder and no one going to New York should miss seeing this wonderfully construct- ed building. Saturday afternoon we sailed. The trip was fair. We only had a couple of stormy days. We ar- rived at Rotterdam at midnight, Tues- day, Oct. 9. Left the boat next morn- ing at 9 am. A brother of my friend from Harlingen met us and he rented an auto and drove us to Harlingen, going by way of North Holland and crossing on the new dyke laid across the Zuider Zee. As we crossed over the dyke and considered this was once all sea and looking at those mammoth locks they built and the many forts built—thirty-six in number—consider- ing everything, one must say, surely this must be the ninth wonder of the world. We stayed in Harlingen two days and nights with these people and enjoyed the hospitality, which you find with the Holland people. The home life is just wonderful. Next day I went to my sister’s, who lives at Ferwerd. Here I spent much time, about four weeks. I was very fortunate because my nephew had an automobile and we went through the country, as he is in the Government service and he has charge of all the pigs. When they are three weeks old they get a mark on the ear. This is the stamp of the Govern- ment. The Government regulates the sale and no one is allowed more pigs than he is alloted. Cattle and pigs are all under the regulation of the Gov- ernment, and as my nephew had charge of the whole province I went with him and saw more of Friesland than I ever saw in the time I lived there. What I noticed most was the family home life in Friesland. In the small towns, where the automobile and the movies are not known as yet, the home life is the same as it was thirty years ago, the same as we had it here, but in the larger cities it is the same as here. The peo- ple are on the move all the time. This, I think, we will find all over where the automobile and the movies abound to any extent. You see many of our American cars and also a large num- ber from England and France. Business conditions seem about the same as here. Of course, they talk de- pression, but business is going on as usual and you don’t see any poverty, as the unemployed are well taken care of. They receive the cash every Sat- urday if they are out of work, They have a card system by which they keep posted on the unemployed. They must come to the office twice a day and get their card punched. If they don’t they don’t get paid as they may be working. If they are not working they will be there and get their pay. Their pay dif- fers as to location, as living costs more in the large cities than in the small towns. So in the small communities a man and wife get $9 a week and for each child $1, so a family of five gets $12 a week. In the large cities a fam- ily of five receives $17 per week. The result is that many people refuse to work when work is offered them. Of course, if this is reported they are told to work, but many get away with it. This of course, raises the question, where do they get the money? This is all done by taxation. Almost every- thing has a tax on it. If you ride a bicycle you pay $3 tax on it. A license for a ford car is $60. The market price on milk is 2c a quart, but you pay 8c —6c is for tax. The market price on butter is 30c a pound, but you pay 83c —53c is for tax. Same with the price of potatoes, which is 2c a pound, but you pay 6c—4c for tax. These are just GRAND RAPIDS, WEDNESDAY, DECEMBER 12, 1934 a few of the many items, but it gives you some idea. The most interesting things I saw were the old churches built in the twelfth and thirteenth centuries. The church and tower in Ferwerd was built in the twelth century. Six years ago they spent $42,000 on the church and this summer they spent $12,000 on the tower to reconstruct the whole build- ing with the same brick it was built with in the twelfth century. I was in a little church in Janum. This is also one of the twelfth century churches and has been in use until about three years ago. It just seems a shame to let this building go to ruin with such a long history. They still rent the pews every year, which seems strange now. Most of the business places go from father to son. Many are one and two hundred years old. My niece and her husband operate a bakery, which has been in the family well over a hun- dred years in Wanswerd. The auto- mobile is becoming a great factor. Some of the railroads are to discon- tinue the first of the year. Busses are taking their place. I attended the cattle market at Leeuwarden. This is held every Fri- day. The day I was there the total numer of animals was 4,963—cattle 3,172, sheep 1,215, pigs 499, goats 36, horses 41. This, of course, is a very pig day for everyone. They use trucks thirty to forty feet long to transport the cattle. It surely is a great sight. The canals and the windmills are, of course, always a delight to see. One night we had a very severe storm and the land between the dyke and the sea had about four feet of water and seven sheep were drowned. People who live near the dyke let the cattle out so they can get over 'the dyke when a storm is raging, but these sheep could not travel so fast and were drowned. Left Friesland Nov. 8 for Den Haag. Spent one day in Amsterdam and Sat- urday went to Brugge, Belgium. Rev. Teeuwsen, a former pastor of our church, is stationed in Brugge, a very interesting city containing many very old buildings, also some of the thir- teenth century. We looked in some of them and it makes you wonder how it was possible for these people to con- struct such lofty and beautiful build- ings. Of course, these buildings have a great history. If the stones could speak many wierd tales would be told. Returning on Monday to Den Haag and Tuesday for Rotterdam. Spent Tuesday and Wednesday in company of Rev. Teeuwsen and sailed Wednes- day evening at 7 o’clock. The return trip was a little stormy, but not bad. Sunday morning we sailed into New - York harbor and gazed upon the Statue of Liberty and were glad to set foot on American soil. Mrs. Braak and son, Albert, met me with auto- Number 2673 mobile. Returned by way of Pennsyl- vania and reached home Wednesday evening at 9 o'clock. I forgot to mention about aviation. I must say they are very much advanced over us in America. The pilots get a more thorough training. Their air- lines run on schedule, the same as trains, between Amsterdam and Eng- land, and also betdeen Holland and the East Indies—this is a seven day trip. Once a week a trip is made and they never have had an accident on this line and, of course, they are very proud of this, and everyone likes to tell you about it. The pilots get a very thorough training, first at school for some two years and then as assistant pilot for two more years. Jacob Braak. —_» +. From the Cloverland in Michigan Sault Ste. Marie, Dec. 10—We want to take this opportunity to extend our heartiest congratulations to the Trades- man on its fifty-first anniversary. Mr. Stowe, the publisher, has done more to help the merchants of Michigan than all the other publications put together. It can be truthfully said that Mr. Stowe gives them all a square deal, in- cluding the crooks, who are promptly exposed. The advice given to mer- chants is worth more than can ever be measured in dollars. Many merchants owe their success to the advice and information handed them through the Tradesman. The newest civic organization in the Upper Peninsula was formed last Wed- nesday night, when the citizens of De- Tour met for the purpose of initiating a Chamber of Commerce. Officers were elected and committees appointed to assist in carrying out a program which will be of great assistance to our Eastern-most community in the North country. The members will continue to be inspired by the active leadership of Father Theodore Bateski, unanimously chosen president. The other officers and the committee chairmen have been co-operating in the past in a manner which has brought results which have stimulated the people of DeTour to advance on a broader basis. Other communities are glad to see this enter- prise and the Sault joins in wishing success to future efforts. One of the most important projects of the new organization is the completion of the scenic highway, six miles of which has been built East of Cedarville. When the road is finished, tourists will surely be enthusiastic in their praise. Don’t be content with doing only your duty. Do more than your duty. It’s the horse who finishes a neck ahead that wins the race. We hardly know whether to con- gratulate Ham Hamilton of the Pick- ford grocery at Pickford, or extend our sympathy, as he had a very narrow escape last week when he was knocked over by an auto which ran over one leg and a foot, causing a painful wound but left him with a good chance for recovery. He is still laid up at his home, but thankful that he escaped as easily as he did. He expects to be able to get back to the store in the near future. ; @ Items (Continued on page 24) MICHIGAN TRADESMAN December 12, 1934 MEN OF MARK William G. Farnsworth, Vice-Presi- dent Kold-Hold Company, Lansing When some one makes the unguard- ed remark to William, G. Farnsworth that they should give the country back to the Indians, Mr. Farsworth begins to reflect upon the personal implica- tions of such a step. For “Bill” Farns- worth’s paternal great grandmother was none less than Queen Marinette, daughter of Wabashish, chief of the Menominee Indians. The great grandfather, William Farnsworth, who thus married into royalty, also had the distinction of be- ing the first white man to settle on the site of what is now the city of Sheboy- gan, Wisconsin. Although this same gentleman could trace his ancestry back to the year 1270, to the reign of the good King Edward I of England, the tight little island held few attrac- tions for his adventuresome spirit, con- sequently he preferred to look for his pot of gold at the end of an American rainbow. William Farnsworth was lost on the Steamer Lady Elgin when she sunk in Lake Michigan, Sept. 8, 1860. It is re- ported that he had gotten to shore from the wreck of the Lady Elgin twice, bringing two people to safety, but upon attempting a third rescue, was so weakened by the strenuous struggle that the waves claimed him. The re- port also has it that he was on his re- turn trip from Chicago to procure funds and at the time of the misfortune actually had $35,000 in gold with him on the Lady Elgin. The grandfather of our subject was George P. Farnsworth, who was born in Ripon, Wisconsin, July 4, 1828. He was a hotel operator as well as a large railroad contractor, having built a large section of road in Wisconsin which is now part of the Chicago & Northwest- ern Railroad. At the time of the Cooke failure he sustained heavy losses. Mr. Farnsworth’s father, William J. Farnsworth was also born in Ripon, Wisconsin, June 20, 1856 and departed this life on July 15, 1914. For many years he was a partner in the Hart Steamship Co., Green Bay, Wis., and captain of one of their steamers, Sub- sequently he was a hotel operator in Wisconsin and for a short time in Chi- cago. Mr. Farnsworth’s mother was Eleanor Catherine Dougherty, a twin sister, born in Oneida, Canada, on Mar. 28, 1860, of Irish parentage, both of her parents having been born in Carew county, Ireland. Mr. Farnsworth has one sister, Ella M. Waful, residing in Chicago, and two brothers, John B. Farnsworth, Marinette, Wis., and Harold L. Farnsworth, Sheboygan, Wis., both younger than the subject of this biographical sketch. William G. Farnsworth was born at Green Bay, Wis., June 11, 1884. He discontinued grammar school in the middle of the seventh grade, but later attended business college and studied book-keeping, a move which stood him in good stead as it opened an oppor- tunity for him in the accounting field, and served as a starting point for fur- thes specialization in this profession. Mr. Farnsworth rounded out his aca- demic preparation for this work with a course in public accounting at the Walton School of Accountancy in Chi- cago. In 1901-1902 Mr. Farnsworth was cashier of the frieght department of the Goodrich Transportation Co., Chi- cago. He resigned at the request of his parents to return to Sheboygan, Wis. In 1903 he was field auditor and storekeeper for the Construction Com- pany of America, Sheboygan, which constructed sixteen miles of interurban railway and a power house for the She- boygan Light, Power and Railway Co. Farnsworth was also General Auditor and Purchasing Agent of this com- pany. The superintendent reported di- rect to his office and he had charge of all inter-line relations with connecting carriers. This position compelled him to become familiar with rules and reg- ulations of the Interstate Commerce Commission and Illinois Public Utility Commission. During 1916 and 1917 he was secre- tary and treasurer of the Dearborn Motor Truck Co., Chicago manufac- turers. With associates he organized the company and remained with them until dissension among the company William G. Farnsworth He returned to Chicago upon comple- tion of work. From 1904 to 1915 he was general auditor of The Arnold Company, Chi- cago, Bion J. Arnold, President, engi- neers and contractors, specializing on locomotive repair shops, complete irri- gation projects, electric railways, pow- er plants, etc. In addition both Mr. Arnold and The Arnold Company con- ducted an extensive appraisal and re- port business, featuring public and semi-public utilities, including com- plete physical valuations of electric light, railway and telephone properties. Mr. Farnsworth had charge of account- ing, auditing, and finances in the field, as well as in the general office in Chi- cago. The Elgin and Belvidere Elec- tric Co. was constructed by The Ar- nold Company in 1906 and awned bv stockholders compelled him to seek more agreeable associates. From June, 1918, to October, 1919, he was with the Bureau of Aircraft Production, War Department, Chicago and New York Districts. He entered Government service through civil serv- ice examination on auditing and ac- counting, was appointed production ex- pert in the Finance Division and later was appointed Assistant District Man- ager at Chicago. After the Armistice he was placed in charge of the settle- ments of contracts. In June, 1919, he was appointed New York District Manager by Col. A. C. Downey for the Liquidation Division. This work involved an organization of several hundred employes, including a large number of commissioned offciers and his sole authority to certify vouchers Bion J. Arnold. For eight years Mr. for payment to the treasurer of the United States. The speedy and satis- factory adjustment and settlement of several thousand cancelled contracts for the Government under his direct supervision was a matter of cons‘der- able pride to him and his superiors and resulted in the Haskelite Manufactur- ing Corporation offering him an attrac- tive position. From November, 1919, to April, 1922, he was manager of factories at Grand Rapids and Ludington for the Haskelite Manufacturing Corporation, Chicago, manufacturers of ‘“Haskelite” waterproof plywood and “Plymetl.” He resigned during the business de- pression to go into the radio business, which appeared attractive. From April, 1922, to September, 1923, Mr. Farnsworth was secretary, treasurer and general manager of the Michigan Radio Corporation, Grand Rapids. He was in complete charge of organizing and developing the busi- ness on a highly profitable basis, but crooked work and dissension among stockholders (with whom he would not co-operate) over an attempt to acquire the business through a bogus trustee sale forced him to resign. The company failed within eight months after he left it and the President, Guy W. Rouse, has since served time in prison. From October, 1923, to August. 1924, he was president and general manager of the Callworth Radio Co., Grand Rapids. The company liquidat- ed on account of an adverse patent situation, which extensive preliminary search had failed to disclose. From August, 1924, to July. 1928. he was Vice-President, later President and General Manager of the Addac Co., Grand Rapids, manufacturers of Addac adding machines. He had en- tire charge of the management of the business, which was sold to J. A. Klise in July, 1928. For eight months during the vear 1927 he was also manager for The Michigan Trust Company. Receiver, of the Wolverine Metal Specialties Co.. Grand Rapids, manufacturers of hard- ware and automobile specialties. The business was closed out at his request after investigation showed it to be a losing proposition. From August, 1928, to. December. 1930, he was President and General Manager of the Krohn Differential Corporation, Chicago, and Buchanan, in charge of production and_ sales. This business was sold to outside in- terests. From December, 1930, to July, 1931, he was general manager of the St. Jo- seph Electric Steel Castings Co., St. Joseph. In January, 1932, he became asso- ciated with R. E. Olds, Lansing, in anticipation of his manufacturing do- mestic electric refrigerators on a large scale, which program was abandoned. He was afterward associated with the R. E. Olds Company for several months investigating new manufactur- ing enterprises to be located in Lan- sing, and when during the month of November, 1932, Mr. Olds purchased the control of the Kold-Hold Manu- facturing Co., Greenville, and moved the business to Lansing, Mr, Farns- } \ — ane ee nents. ee cogent: a aim Ee ee OTE: ef lee ene — meet TDK LO ate ORME. SE: —— {re > ile iba No a ; ; December 12, 1934 MICHIGAN TRADESMAN 3 worth was made Vice-president and General Manager, and has since been in active charge of the introduction and sales, as well as production of Kold-Hold cooling units—‘the stor- age battery of refrigeration” for motor trucks, display cabinets and various types of refrigerated storage boxes. Mr. Farnsworth has had extensive experience in the purchase of materials and believes that any man gaining a thorough, practical experience in ac- counting and purchasing should be qualified to make a success in business. A man cannot remain in one position all his life and have a rounded business experience, which has been proven m the case of many bankers particularly. Mr. Farnsworth is a member of St. Mary’s church, Lansing; the Knights of Columbus and the Holy Name Society. He was married in June 11, 1907, to Miss Belle Florence Fahey, of Chi- cago. The union proved to be a very happy one. In preparing the above biography the writer asked the subject to sum- marize his life in a few brief para- eraphs. The following was his reply: ‘T have found the hardest thing in business, in my organization, is to properly take care of business after you get it. A constant vigil is every organization to prevent some- thing going wrong in either the engi- neering, production or shipping de- etc—and then a_ poorly worded collection letter by the credit necessary in partments, department may be the cause of los- ing an account that required a long time, with much effort and expense, to acquire. IT have another theory that affords considerable relief when things appear to go wrong, as happens in every or- ganization, and that is by carefully expecting the unexpected, you can re- move the element of surprise from your existence. It may sound foolish but in reality it relieves worry.” Personally, Mr. Farnsworth is one of the most companionable of men. True to his family and friends, loyal to his church and religious associations, friendly to all who appeal to him for assistance in any walk of life, Mr. Farnsworth presents a personality which is above the average, as men come and go. —_»2>—___ Life would be tiresome if it had no rough spots to make us appreciate the smooth. If it were not for the bitter we would not enjoy the sweet. If a trial is hard to conquer all the more honor to you who conquer it. Only the weak “lay” down and say “I can’t.” The successful man knows only the words, “I can, I will.” —_2++>—__ What a new face courage puts on everything! A determined man, by his very attitude and the tone of his voice, puts a stop to defeat and begins to conquer.—Emerson. oro Sins of the parents are visited upon their children unto the third and fourth generation. And so are their bond is- sues.—Exchange. ——_o2s—_—_ Life without laughter would be death. SUCCESSFUL SALESMEN Abe Dembinsky, Well Known Fed- eral Court Auctioneer Abe Dembinsky was born in New York City forty years ago. He gral- uated from the grammar school at the age of 13 and immediately entered De Witt Clinton high school. Left high school after the second year and se- cured a position as errand boy for $4.50 per week in an office supply store and inside of two years was advanced to the position of manager. Eighteen years ago Abe settled in Michigan, saying to himself, “this is one state T like.” Abe has always been a trader. Buy- ing or selling is his greatest attribute. He was appointed April 13, 1927, by his money is cheerfully refunded. The trouble with most men, especially in my line of business, is they always think the other fellow is a fool and does not know anything. That is not my idea. I believe we are all born with brains. One may be a little smarter in his business, but that does not mean that the other fellow does not know anything at all. I believe that if men in business would confine themselves to the theory that honesty is the best pol- icy and be sincere and courteous to all, they would be better off in the long run. If a customer does not get some benefit from the man he is dealing with, why should he come back and deal with you again? I never know- ingly violate a city ordinance or state law in conducting a sale.” Abe Dembinsky Hons. George A. Marston and Paul H. King, Referees in Bankruptcy, De- troit, to act as an official auctioneer for the court in the Eastern district of Michigan. He was appointed May 26, 1927, by Federal Judge Fred M. Ray- mond, as official auctioneer for the Western district of Michigan, at which time Judge Raymond created this of- fice and immediately appointed Mr. Dembinsky to fill this office. He was the first and only official auctioneer for the Western district of Michigan. This position he held until the courts abolished the office of auctioneer and appointed official trustees who dispose of bankrupt estates themselves. When asked ‘how he accounts for the success he has achieved, Abe made the fol- lowing statement: “The public has al- ways looked upon an auctioneer as if he would skin them alive.” I have al- ways wanted to be a high grade auc- tioneer, which I believe I have accom- plished. I never misrepresented an ar- ticle in my life. I never argue with a customer and my help follows the rule that the customer is always right. Most auctions and liquidations and even bar- gain sales advertise “No money re- funded.” That is not the case with me. If the customer has a complaint, re- gardless whether he is right or wrong, Abe’s opinion as to the value of assets has always gone a long way in the court making a decision on that particular point. It is not unusual to go into court and hear the receiver or court say, “When it comes to dispos- ing of personal property, get Dem- binsky.” When Abe tells a receiver or the court what the property will bring in dollars and cents he never fails to make good. He is well versed in bank- ruptcy and receivership proceedings and law and is many times referred to as “Attorney Abe.” His honesty, his word and his repu- tation are unquestionable throughout this state and other states by all he comes in contact with. He is well thought of by attorneys, receivers, trustees, trust companies, credit men’s associations, circuit and probate judges and referees in bankruptcy. He carries with him unquestioned recom- mendations from such persons. Abe’s office and warehouse are lo- cated in the Waters-Klingman build- ing, Grand Rapids. Abe can walk around your store and in thirty minutes tell you almost to the penny what your stock will inventory. He is a great believer in advertising and attributes a great part of his suc cess to spending money liberally for advertising. He says when you have something to sell, you must let the public know it and newspapers and trade papers are the best mediums. When it comes to employes he says, “Pay them well and use them right. I believe I get more work out of my employes than most people. I never them and I am_ never erouchy.” He has a smile for every- body and doesn’t even get mad at an insurance agent. He has auctioneered and liquidated plants amounting to over a million dol- shout at lars. He was never a defendant or a plain- tiff in a civil suit. He is married and has two sons and a daughter. His older son, who is 19 years of age, graduated from the Sagi- naw high school with the highest hon- ors, for which he won a scholarship to the University of Michigan. The fellow who thinks the world owes him a living seems unable to find a collector who will take the job on commission. ——__. oe >—__—_ As to people saying a few idle words about us, we must not mind that any more than the old church steeple minds Eliot. the rooks cawing about it. —_->>__ Seek you the City of Happiness? It is located in the State of Mind. ——_—_+-__ Automobiles are like men — the cheaper they are the more noise they make. —_>+ +—___ Americanism is returning. HANOUNGEMIERT E, B,. STEBBINS Lakeview, Mich. AMBASSADOR TO LOCAL BUSINESS RECOVERY PREACHER OF THE DOCTRINE OF “LIVE and LET LIVE” COMMUNITY ADVISER FOR DEPRESSED TOWNS and CITIES Services open to communities desiring to protect their business interests and to increase the volume of money in local circu- lation. My plan of action is the result of study of actual business conditions, during the past two years while traveling staff writer for the Michigan Tradesman. e Write for Particulars. 4 MOVEMENTS OF MERCHANTS. Detroit—The Thorne Optical Co., 1 John R. street, has increased its cap- ital stock from $2,500 to $25,000. Delray—The Detroit Sulphite Pulp & Paper Co., has decreased its capital stock from $2,500,000 to $2 025,u00. Detroit—The Hollywood Clothes Shop, Inc., 1231 Broadway, has chang- ed its name to Conn’s Clothes Shop, Inc. Detroit—The Tivoli Brewing Co, 10129 Mack avenue, has increased its capital stock from $500,000 to $1,000,- 000. Adrian—The Williams Oil Co. wholesale and retail dealer, has increas- ed its capital stock from $20,000 to $56,000. Bedford—Jim Brown, formerly of Gull lake, succeeds Mrs. Anna Alling in the meat and general merchandise business. Albion—The Union Steel Products Co., has changed its cap:tal structure from 100,000 shares no par value to $1,000,000. Detroit—The Lowry Manufacturing Co., 318 East Milwaukee avenue, has increased its capital stock from $25,900 to $100,000. Detroit—The Mid-Wesiern Distillers Products, Inc., 829 Fox Theatre Bidg., has increased its capital stock from $20,000 to $50,000. South Haven—Dodge Commercial & Construction Co., Inc., has been in- corporated with a capital stock of $1,000, all paid in. Kalamazoo—The new $15,000 build- ing being erected by the Kalamazco Stove Co. is an addition to the enamel- ing plant of the firm. Detroit—The L. F. Jouat Co., 3703 Grand River avenue, dealer in tires and batteries, has decreased 1ts capital stuck from $40,000 to $5,000. Sturgis — The Sturges-Aulsbrook- Jones Corporation, 409 North Jefferson street, has increased its canital stock from $75,000 to $125,000. Flint—The Art Marble & Flooring Corporation, 105 West Kenneth street, has changed its name to the Flint Mo- saic Tile & Terrazzo Co., Inc. Holland—The Renu Farts Corpora- tion has increased its capital stock from $100,000 and 35,000 shares to $150,000 and 40,000 shares no par value. Detroit—The Dependable Fumigat- ing & Exterminating Co., 5264 Grand River avenue, is incorporated with a capital stock of $4,000, all paid in. Detroit—Monchaik Wholesale Food Co. has been incorporated here by Paul Monchaik, who formerly oper- ated a wholesale sugar and feed busi- ness. Kalamazoo—The Kalamazoo Stove Co., 36 Rochester street, has increased its capital stock from {60.000 shares no par value to 200,000 shares no par value. Detroit—The Commonwealth Dis- tributing Co., 11110 East Warren ave- nue, dealer in beer, wines and liquors, has been incorporated at $8,000, al! paid in. Flint—The Barber Pharmacy, Inc., 904 North Saginaw street, retail dealer in drugs, etc. has been incorporated MICHIGAN TRADESMAN with a capital stock of $5,000, $1,500 being paid in. Bay City—The Rust Eliminating Co., Inc., 1212 North Farragut street, has been incorporated with a capital stock of 400 shares at $10 a share, $1,000 being paid in. Ludington—Edgewater hotel, form- erly the Bugg House, on upper Ham- lin lake, was destroyed by fire, Dec. 8. Francis A. Anderson, proprietor, estim- ates the loss at $15,000. Detroit—The Grow Solvent Co., Michigan Terminal Warehouse, has been incorporated to deal in petroleum and kindred products with a capital stock of $3,000, all paid in. Ionia—The W. C. Page Co., dealer in fuels, oil, building materials, gaso- line, etc., has been incorporated with a capital stock of 1,500 shares at $10 a share, $15,000 being paid in. Detroit—The Aetna Wool Socks Co., Inc., 10303 Russell street, has been orgnized for sorting and grading of rags, with a capital stock of $10,200, $1,200 of which has been paid in. Detroit—Fox Studios, Inc., 2741 West Grand Blvd., dealer in fur and cloth coats for women and children, carpets and rugs, has been incorporated with a capital stock of $1,000, all paid in. Saginaw—The S. & B. Ready to Wear Co., Inc., 410 East Genesee ave- nue, dealer in dresses and hats for women, has been incorporated with a capital stock of $5,000, $2,500 being paid in. Detroit—The Detroit Packing Co., a Michigan cooperative corporation, 1420 Springwell avenue, nas changed its capitalization from $300,000 and 300,000 shares no par value to $250,000 and $50,000. Bailey—Whitney E. Vance, 67 years old, died at his home Dec. 7. Mr. Vance conducted a general store at Trent for the past 10 years. During the kaiser’s war he was food inspector in Washington, D. C. Muskegon—Laheys, Inc., 232 West Western avenue, has opened a shoe de- partment in connection with its ready- to-wear for women, millinery, etc., stock. Robert S. Jolman will be man- ager of the department. Detroit— The Brooks-MacGregor Co., 12207 East Jefferson avenue, dealer in gasoline, oils auto accessories, etc., at wholesale and retail, has been in- corporated with a capital stock of $10,- 000, $2,000 being paid in. Petoskey—Alfred J. Dau has acquir- ed all outstanding shares of stock in the Petoskey Housefurnishing Co, of whcih he has been president and gen- eral manager since 1927. There will be no immediate change in the name of the company. Otsego— Arrangements have been completed for the sale by the Allied Paper Co. of Mill No. 1 in this city to the Otsego Falls Paper Mills, Inc., and the plant will be started the latter part of January with a force of about 65 local men employed. Farmington—The Precise Tool & Manufacturing Co., 25820 Orchard Lake Road, manufacturer and dealer in machine parts and toois, has merged the business into a stock company un- der the same style with a capital stock of 250 shares at $100 a share, $6,000 beirg paid in. Detroit—Funeral services for Frank M. Brickman, 78, life-long resident of Detroit, who died last Thursdy, were held at his home, 900 Washington road, Tuesday. Mr. Brickman was formerly employed by the DSR and later owned a dry goods store at Jefferson and Marlborough avenues. Hancock—A weekly prize of $5 in merchandise is being offered by Gart- ner’s Store, for the best letter on the subject: “Why I Like to Shop at Gartner’s.” While the plan has been under way less than one month, it is said to be creating a great amount of interest, with many letters entered. Detroit—The Alfred T. Wagner Estate, manufacturing and _ selling equipment for foundries, platers and industrial estabiishments, has merged the business into a stock company un- der the style of the A. T. Wagner Co., 2700 Wight street, with a capital stock of $37,000 preferred and 20,000 shares at $1 a share. Grand Rapids—Sixty-three registra- tions have been received for the Ex- position and Style Show of Shoes to be held by the Michigan Retail Shoe Dealers Association in connection with the 1935 convention, at Grand Rapids, Jan. 22, and the number will probably be nearly doubled, according to Presi- dent Clyde G. Taylor. All arrange- ments for the show have been completd by Arthur Allen, of Grand Rapids. A meeting was held at Lansing by the Board of Directors last week, and final arrangements were completed. The program calls for the Style Show on Monday, Jan. 21, at the Pantlind Hotel, with the banquet the following night. Charlotte—C. C. Wood, who has conducted a drug store in South Lan- sing, near the Reo plant for some time, is the new owner of the Frank Beard store. Mr. Wood has spent all his ma- ture life in the drug father being a pioneer druggist in the Thumb of Michigan for many years. Mr. Wood has moved to Charlotte and will occupy the lower part of Mr. Beard’s home, near Oak park. Frank Beard, who has spent most of his bus- iness life on this corner, has wanted, for some time, to go to Florida where Mrs. Beard inherited considerable prop- erty near the famous Bok memorial at Lake Wales. For years he has enjoyed the respect and confidence of this com- munity and his decision to leave his old home will be learned with regret by hundreds of friends in this area. Mr. Wood is married and there are no children, Detroit—Solution for the problem of allowances for old pairs of shoes was offered by Nathan Hack of the Hack Shoe Co.: “Where shoe dealers are too eager to make allowance, when they know customers are not justified in their requests, they are only creating trouble for themselves and other shoe dealers. There are too many people always ready to make claims, and seek allowances, which is a very costly habit for the retailers of the country. The reason some retailers make allow- ances when they know the customer is business, his - December 12, 1934 not justified is that they are afraid some other merchant will, if they don’t, This kind of customer is not worth the trouble of keeping. Other retailers are afraid the customers will knock their store to his or her friends. But a customer who is a confirmed knocker is usually known as such, and his recommendations and kicks have little value. Pay no attention to dishonest claims, but allow them only when you are sure they are justified. The others give more grief than they are worth.” Manufacturing Matters Highland Park—The Electric-Best Manufacturing Co., has been incorpor- ated with a capital stock of 50,000 shares at $1 a share, $43,650 being paid in, Detroit—The Consumers Supply Co., Inc, 655 Charlotte street, manufac- turer and dealer in janitors’ supplies, is capitalized at $5,000, $2,470 of which has been paid in. Sturgis—The Thunderbird Aircraft Co., manfuacturer and dealer in kites, aircraft and specialties, has. been incor- porated with a capital stock of $25,000, $1,500 being paid: in. Detroit—The U. S. Chemical Co., 2205 Dime Bank Bldg., manufacturer of paints, lacquers and solvents, has been incorporated with a capital stock of $50,000, $2,800 being paid in. Novi—The Novi Products Co., 970 West Grand River avenue, manufactur- er and dealer in wood and metal and tools, has been incorporated with a caiptal stock of $50,000, $6,500 being paid in. Detroit—The Bissett Steel Corpora- tion, Transportation Bldg., has been organized to doa tool, die and specialty manufacturing business with a capital stock of 50,000 shares at $1 a share, $1,000 being paid in. Detroit—The Bradley Phillips Bet- ter Food System, Inc., 11625 Hamilton avenue, manufacturer and distributor of pure foods, has been incorporated with a capital stock of $20,000 common and $5,000 preferred, $5,000 being paid in, —_++-+—_____ The aim of this terrestrial existence is to build character and to fit ourselves to live properly on this sphere, to de- velop our being to its highest possible expression and perfection, and to be a boon to our fellow beings; and then, all this done without any anxiety on our part we may trust Providence to take care of our futrure—Goethe. —~++-+__ I think the first virtue is to restrain the tongue. He approaches nearest to the gods who knows how to be silent, even though he is in the right——Cato. —>++—___. It is a good thing to be rich, and a good thing to be strong, but it is a better thing to be beloved of many friends. —_——_+ +. There is something in the heart of everything, if we can reach it, that we shall not be inclined to laugh at— Ruskin. | ——— Only heavy building will revive the heavy industries. —_++- Our worst menace: Mounting public debt. Penn ~ mM hur CUT Cllr kl hlCi rH thUCU TUCO OO rhCU CC lUTACADCROHCD os. = Trp A@ kre Oe SOD CORO OO ee ee ee e = € Sa a December 12, 1934 MICHIGAN TRADESMAN 5 Essential Features of the Grocery based on can company reports. This at prices as low, if not lower, than they Medium ---_--_------------------ 29c Staples season, unlike preceding periods, has could buy in a carlot way for shipment Candled, Large pullets---------~- 28c not been marred by serious labor from the South, explains why this mar- Checks __-----_------------------ 25c Sugar—Jobbers now hold cane gran- ulated at 4.95 and beet sugar at 4.70. Tea—Figures came through during the week as to how much of a restric- tion there would be on the export (and consequently imports) of Ceylon, In- dia and Java teas. The figure is 17% per cent., which is 5 per cent. more than last year. So far this announce- ment has had no effect upon the mar- ket for these teas in this country ex- pect perhaps to hold it steady. Other varieties of tea also show no change since the last report. First hands busi- ness is still quite dull. Consumptive demand for tea is normal. Coffee—The history of the past week as to future Rio and Santos coffee, green and in a large way, has been one of almost continuous weakness and de- clines. The reason appears to be the situation in Brazil. All grades of Rio and Santos have declined and business has been poor. Actual Rio and San- tos has not quite followed: the declines in future, although they have made some declines during the week. Busi- ness is duli. Mild coffee has shown de- clines here and there since the last re- port, possibly % cent. The jobbing market on. roasted coffee has not yet generally responded to the declines in green, but will do so if those declines continue. Consumptive demand for coffee good. Canned Fruits—Canned fruits have been slow in new business for shipment but distribution continues along a satis- factory pace, and shipments against contracts have been taken up very well here. The strong statistical position of all fruits, with the possible exception of pears, tends to hold confidence in the list. Canned apple sauce has shown a somewhat firmer tendency in some quarters, while red sour cherries have ruled steady. Canned Vegetables—Canned vege- tables show no particular change as the new week opens. For this time of the year there are very few so-called specialities, and this means that the fin- ancial condition of packers has not un- dergone any particular adverse change. On the contrary, packers who are stil! holding goods show the determinaticr and the ability to continue doing so until present spot stocks are well liq- uidated and there is a better demand for new supplies. This will develop, in the natural order of things, early in the new year, but none can foretell how soon. Canned Fish—-Maine sardines are scarce and should be higher. The pack- ing season was very short. Buyers, however, are Staying out of the market and therefore have not felt the situa- tion. They will, however, if they come together into the market to buy. As to salmon, fancy grades are still wanted to some extent, but the balance of the list is dull. Prices unchanged. Shrimp packed during the current season to and including November 28 is ahead of the pack for the same period last see by 129,904 cases, according to statistics released by Norman Hendrickson, di- rector, shrimp section, National Can- ners’ Association, The figures are trouble and started with packers’ stock at a minimum. The total pack for the current season to the date given was 729,182 cases against 599,278 cases for the similar period last year. Dried Fruits—The dried fruit market 1s fairly active here, with interest being pretty much centered on holiday items. Some of these, of course, are in narrow supply. The steamer Gorjistan is due to arrive here to-day with the cargo of dates from Busreh. Considerable busi- ness has been booked against this ar- rival, especially in pitted Hallowees. Domestic figs have held well and there was a good business done in Calimyr- nas and Adriatics, especially packaged. Black Missions did not do so well. The movement of the principal fruits like prunes and raisins has been routine here and prices have been relatively more favorable on the spot than for shipment. Nevertheless, first hands appear to be well satisfied with the way things are going, or not going, and feel that whether New York likes it or not it will be paying higher prices for fruits for shipment later on. The latest estimate of the new raisin crop puts it at 153,000 tons of all varieties, whic his considerably higher than pre- vious estimates, which have run all the way from 115,000 tons up. Last year the crop was 195,000 tons and the 1932 crop was 262,000 tons. So this year’s crop is really very small, even if earlier estimates have been exceeded. Beans and Peas — The market on dried beans is still dull with prices easy. From beginning to end it is a buyer’s market with not many buyers. The same can be said of dried peas. Nuts—Distributors here report some expansion of the market for nuts in the shell. Brazils seem to be going up all the time and pecans of the medium size grades are getting in narrow com- California almonds are firm, be- cause of the relative shortness of the crop. But walnuts, on the other hand, are here in sufficient supply and, so, as usual, the trade will not pay as much attention to them as they otherwise would. Shelled nuts are moving in fairly good volume, with prices here steady. pass. Olive Oil—The olive oil market is pretty much the same abroad. Decem- ber prices have been about stabilized in Italy and are approaching that con- dition rapidly in Spain. Futures of course are somewhat lower. There is not much buying for shipment, as first hands here want to see what the new crop looks like. The spot situation is steady, with prices being well main- tained. Rice—The market is pretty quiet. In- terest lies chiefly in top grade long grains and Japans, which are pretty scarce just now. Prices in the South on these varieties have shown increased strength. Blue Rose and Prolifics are dragging along without much activity, but sellers believe there will be a bet- ter movement after the first of the year. Prices here are below replacement costs and the ability of buyers to take their requirements on spot in small lots ket is unsatisfactory. Salt Fish—There is a scarcity of Norway mackerel with an advance in price. Supply of Canadian mackerel coming into the market, however, is larger and prices somewhat easier. Our own American shore mackeral on ac- count of light supplies is higher with a good demand. Other salt fish un- changed. Spices—The irregular trend in black peppers has made grinders rather cau- tious in their operations, and trading over the past week was confined to small quantities. The white varieties were not affected by the fluctuations in blacks. Stocks here are more closely held and prices on all grades have been holding very steady. Some enquiry was noted for cloves. With an easier tend- ency to the market, importers and grinders appeared to be content to sit back and look on awaiting further de- velopments at the source. Most atten- tion appeared to be centered on nut- megs. Prices advanced sharply as a result of considerable speculative activ- ity and buying by grinders. Because of recent detentions by the department shippers have become very discouraged and trade factors are having consid- erable difficulty in getting replacement. A slight advance featured the market for caraway seed toward the close of the week with importers pointing to higher cables. Poppy was reported to be a shade easier for shipment. Celery is marking time with the recent dowr- ward movement in prices failing to have the slightest influence on demand. Syrup and Molasses—Sugar syrup is unchanged and steady demand; firm prices. Compound syrup has advanced 10 cents per hundred during the week, due to advances in corn. Demand, however, is listless. There is a routine demand for the better grades of molas- ses at unchanged prices. —_+->—____ Review of the Produce Market Apples—Jonathans, $1.00; No. 1 Mc- Intosh, $1.50; Northern Spys, $1, $1.50. Artichokes—80c per doz. Avocados—$2.75 per case from Calif. Bananas—-5Se per lb. Brussels’ Sprouts—l6c per qt. Butter—Creamery, 30c for cartons, and 29%4c for extra in tubs and 28%c for firsts. Cabbage—40c per bu. for white, 50c for red. Carrot—Calif., 60c per doz. bunches or $3.40 per crate of 6 doz. Cauliflower—$1.75 per crate for Calif. Celery—20 @ 30c per dozen bunches. Celery Cabbage—40c per doz. Cranberries—$5 per 25 Ib. box. Dried Beans — Michigan Jobbers pay as follows for hand picked at ship- ping stations: C. P. Hy from farmer=-__ $2.50 Light Red Kidney from farmer__ 4.25 Dark Red Kidney from farmer_- 5.50 Wight Cranberry 922-2200 4.15 ‘Darke Cranberry. | 82 $3.15 Eggs — Jobbers pay 17c per lb. for all clean receipts. They sell as fol- lows: Large white, extra fancy_------__- 35¢ Standard fancy select, cartons___-_- 30c Storage eggs are being offered as follows: MN April ee ae 25c M Ape ee ee 23c Checks (2000 es 21c Garlic—15c per Ib. Grape Fruit—Florida, $3 for all sizes. Grapes—T okays—$2.50 per box. Green Beans — Louisiana, $2.75 per hamper. Green Onions—Chalots, 50c per doz. Green Peas—$4.50 per hamper for California and Washington. Green Peppers—30@40c per doz. for Florida. Honey Dew Melons—$2.50 per case. Lemons—The price is as follows: 360) Sunkist. 22065 2) $5.75 300 Sunkist.) 00-2 6.50 360 Red Balti.) es 5.00 S00 Red Ball: i eee 5.00 Lettuce — In good demand on the following basis: California, 4s and 5s, crate___-_- $3.75 beat, out-door.22 52 3c Limes—25c per dozen. Mushrooms—27@28c per box. Onions—Home grown, $1 for yel- low and $1.25 for white. Oranges—Fancy Sunkist California Navels are now sold as follows: 126 too) ee eee $3.00 150) i ee 3.50 EO) 2 ee 3.75 200 ee 4.50 ZIG 22 ee 4.50 252) Se ee 4.50 288 ee 4.50 924 ee ee 4.50 Red Ball, 50c per box less. Florida oranges in half box sacks are sold as follows: 200 2 eee $1.75 AG ae 1.75 20 ee 1.75 288 1.75 Parsley—35c per doz. for hot house. Potatoes—Home grown, 35c per bu.; Idaho, $2.50 per 100 Ib. sack. Poultry—Wilson & Company pay as follows: Heavy opeiiigss- = l6c Heavy Howls 2020002 13c licht Powls-2. = 9c Bucks (220.2 ee 13c ‘arkeys 2:5 8) ee 19¢ Geese 22.525" eee llc Radishes—Hot house, 30c per doz. bunches. Spinach grown. Squash — 40c per bu. for Red or Green Hubbard. Sweet Potatoes—Virginias, $2.50 per bbl. Tomatoes—Hot house, $1.10 for 8 Ib. basket. Turnips—50c per bu. Veal Calves — Wilson & Company pay as follows: Bancy (2523s ee &c Good 3) oe ee 7c Wax Beans—$3.50 per hamper for Florida. $1 per bushel for home —2— NRA is undergoing complete over- hauling. We live and learn. —__ e+<- Bobbed hair is easy to comb—and doesn’t catch on a man’s coat buttons. —_—_—_6-o-o No one wins a price war. SRA IRENE Eg eae MICHIGAN TRADESMAN December 12, 1933 MUTUAL INSURANCE (Fire and Life) Woman’s Interest in Fire Prevention “Mother burned to death and home destroyed. Bottle of gasoline dropped in kitchen; pilot on.” “Two children burned to death while playing near open fire.” “Girl seriously burned; celluloid ar- ticles on dresser ignited.” “Gas explodes in schoolhouse. One person fatally -burned; building prac- tically wrecked.” The above are only a few of the headlines that have appeared in Texas newspapers during the past few months. With these daily reminders of unnecessary loss of lives and prop- erty by fire, do you not think that every woman should make a study of the causes of fires and endeavor to ap- ply every principle of fire prevention to aid in reducing this loss? The need of woman’s study of fire hazards in the home, school, and other public buildings where groups assem- ble cannot be overestimated. When fires occur in these places, fatalities often result and property damage fol- lows from the occupants’ ignorance or thoughtlessness. The mother who placed the bottle of gasoline in the house either did not know the danger of the explosive or think of the pos- sible loss that might result from such an act. For the protection of the family and home, it is highly important that wom- en study safe construction of their homes and familiarize themselves with the fire hazards frequently found in them. A club or parent-teacher asso- ciation program and a questionnaire will supply the information and stimu- late interest in the study. Acquaintance with self-protection methods is necessary in case of fire. What to do if one’s clothing catches on fire, how to escape from a burning building, how to treat burns, and how to turn in a fire alarm are information every homemaker should have and ap- ply when the emergency arises. Olga Juniger. —_~+~-.___ Dont’s Let Fire Blight Your Christmas Christmas is undoubtedly celebrated more universally than any other occa- sion—celebrated with great joy and happiness. Yet its observance is fraught with danger to life and proper- ty because of many special hazards that come into use at that time. A careless act, or the use of an unsafe article, may blight the day, replacing joy with grief. Most of the trouble can be traced to lack of information about these special hazards. If correctly informed, people can easily avoid the dangers. In view of this, the National Board of Fire Underwriters have issued the follow- ing bulletin: One of the leading causes of fires de- velops through the use of substandard electrical appliances and equipment, or the misuse of that which js standard. The purchaser can be certain that the product he buys is “standard’”—that is, complies with certain safety regula- tions—if it bears the label of Under- writers’ Laboratories. Even the cord —that “means to an end” for the cur- rent—must be standard and in good condition to be entirely safe. This has been recognized by the National Elec- trical Manufacturers Association whose “Identified Cord” movement has re- sulted in 80 per cent of the cord now Laborato- ries’ bracelet, whereas but three years sold bearing Underwriters’ ago only 20 per cent. was so identified. Fuses, plugs, sockets also should be standard. For safety’s sake, when you buy strings of lights for Christmas trees, or any electrical gifts, accept only those that carry the label of Un- derwriters’ Laboratories. Also exer- cise common sense in using electrical Detach when not in use, and don't hang wires over un- insulated nails. When giving the chil- te 4 13- mci toys or appliances. dren electrical toys instruct them care- fully regarding their use and then supervise them closely until they know how to operate the toys properly. Lines of Interest to Grand Rapids Council ing held in the lecture room of the Library Saturday evening and sponsored by Grand Rapids Council attended. Those who well repaid from the talk given by James G. Daly, le Case and Supreme he United Travelers of America. editor of Girector of Team Work for t in February been, are now and as they nged by co-oper g with attempt to from nothing were brought about imaginary goods their speculations. house became so high e, it came tumbling lapse of the bubble ple scurrying away from their usual routine of buying and selling cessary commodities through fear. Pad. child had burned their fingers in a dangerous experiment, which was + 1 1 burn disrupted entirety. What eeds more than anything headed by all the letters et is a movement to get ople to buy what they need. If every- one in the country will buy just a part of what they need and do their buying the factories all over the land will start to manufacture mer- chandise and men will go back to work. Productive labor will bring back prosperity but projects such as have simultaneously, been tried will never do it and they will plunge us into a maze of taxes that will be handed down unto the next generation and even beyond that. It is the aim of the campaign to get every merchant in every city, town and hamlet to co-operate and the day the campaign opens endeavor to get everyone to buy a little by running a “Buy and put men back to work” sale. This national sale is not a cut price sale but one where a profit is made. If every merchant in the Nation will do this then factories must start to make and replace the goods that have been bought. As an illustration, if every person who needed wall paper would start buying, it would take the wall paper manufacturers 13 years to make enough paper to go around. If paint was bought to cover every building that needs painting it would take the paint manufacturers 11 years to supply the paint. What this country needs is constructive labor and that can be brought about by buying needed mer- chandise. Buy quality so the maker, the merchant and the laboring man may have a profit. Bury all the selfish- ness that is in your heart and buy what you need so that the direct result may be happiness and plenty for the man who labors to make the merchandise you buy. Let him carry food, fuel and clothing home to his wife and little ones and fill that little home with pride, joy and warmth instead of gloom, de- spair and chill. Bring out those rusty dollars from their hiding places, bring forth a thought for others and bury that selfish feeling that dictates against letting the other fellow make a profit. Through concerted action we can again start the wheels of industry and bring back to the humble little homes and families, pride, joy and love. Politicians have failed to remedy our ills, it is now up to the business men to succeed through their own efforts.” The smallness of the crowd was probably due to the inability to get the proper publicity from the local papers and the failure to arouse in the minds of the public the idea that it might be good material for them to digest and ponder over. There is ap- parently an aversion on the part of many to listen to something construc- tive, something good for their souls. They are evidently content to sit down and wait for a fully loaded tray to be placed in their laps without any effort on their part. They are selfish, they desire to sit back and await the results of the other fellow’s effort. If all goes well, and it will, those who are steeped in lethargy will soon pass on and the constructive, fighting doer of to-day will replace the calamity-howler and the selfish, self-contained individual and class that is now a factor toward re- tarding our advancement. Those who are now satisfied with reading the head- lines will be forced to read the story or else pass into oblivion as_ parasitic, hangers-on to a new and wholesome method of producing prosperity. No newspaper, no magazine can do enough to publicize this movement because through its success will come success to them. No individual can sing its praises too loudly because the echo of that song will reverberate down through the ages and the air of the song will find a lodgment in the hearts of the generations to come. Girl: “I have broken my _ glasses. Will I have to be examined all over again?” Optician: “No, only your eyes.” The broad Pacific has again taken toll from adventurers of the air. Flight Commander Ulm and his two com- panions have been added to the many who have lost their lives in a fool- hardy attempt to best the elements— the air and water. Clothed in nothing but landfaring equipment, they dared the Westward flight from California to Honolulu with merciless waves be- neath and the fickle air currents as their medium, Their names will no doubt be added to a list, heroic in nature, of those who lost their lives in trying to push the frontiers of aviation beyond the water horizon. It is obv - ous that the dangerous trail as selected by them may never be used commer- cially. The span is too far for the con- servative traveler to even think oi when other modes of safer travel are at hand. It is a question whether any agency should stand ready to expend huge sums in attempting a rescue o! those who deliberately defy the laws of nature in an attempt to outdo some other daredevil stunt with no particular goal for the benefit of human progress. A land route is a sensible and feasible objective for the advancement of trans- portation but when thousands of peril- ous miles over the boundless deep must INSURANCE AT COST (A Non-profit Organization ) It means a saving to you of 25% to 874% Below the published board rate Lrcat Reserve MicuicaAn Company 18 years of Sound Operation M. B.& M. MICHIGAN BANKERS & MERCHANTS MUTUAL FIRE INS. COMPANY FREMONT, MICHIGAN Inquiries Solicited a= December 12, 1934 be dared in a flimsy, heavier-than-aii machine that is designed for land flights only, then it is time for some one to put forth an effort to curb the avaricious appetites of those who would risk their lives and the security of their families in attempting to capture some illusive phantom of commercialism. At a recent Early Settler’s Picnic Mrs. Upson won the ladies’ rolling pin throwing contest by hurling a pin 75 feet. Mr. Upson won the 100 yard dash. We are profoundly thankful for the why and wherefore of Yuletide but we are doubly grateful for the flight of time that takes us beyond those days before and after. It just seems that everyone has the gimmies and would- enyouse during this particular time. We have tried sewing fish hooks in our pockets and carrying our pennies in our shoes but struggle as we may the wily magicians leave us high and dry. So many good causes may be contrib- uted to that one almost forgets that charity begins at home. Be it as it may, we still get a sort of a thrill as we feel the operation on our scanty means. Meager as may be our efforts, yet a small effort from everyone will line a dark cloud with silver for some un- fortunate soul. “Rufus, did you go to your lodge meeting last night?” “Nah, suh. We dun have to pos’- pone it.” “How is that?” “De Grand All-Powerful Invincible Most Supreme Unconquerable Poten- tate dun got beat up by his wite.”’ We are pleased to be associated with a publication that has stood for fair- ness and justice to its readers for a period of fifty-one years. Editor Stowe is to be congratulated upon having the ability to successfully edit a paper without fear or favor of those who might attempt to corrupt its policies. It is our sincere wish that Mr. Stowe may be with us and the Tradesman for many, many years to come. Al Guimond, of Detroit, and Dan Riordan and Glen Powers, of Lansing, attended the meeting at the Library Saturday evening. Frank Holman is spending several days in Detroit working with a crew of special salesmen. His company is put- ting on an intensive drive for new busi- ness. Do not forget the U.C.T. meeting which will be held Saturday evening, Dec. 15. Bring the lady and 35c for your supper, which will be served at 6:30. Get your reservation in not later than Friday, Dec. 14. Gil Ohlman is advertising his ability as a casino player.” His success is at- tributed to his ability to pick up the cards before his opponent gets to his. The Ladies Auxiliary gave a pot luck luncheon and bridge party at the home of Mrs. Vander Kelen, 1032 Un- derwood avenue, Thursday. About twenty were present. Mrs. Harry Nash won first prize and Mrs. DeVlieger took second honors. Counselor V. C. Schrider, of Barclay street, suffered a broken shoulder when he slipped on a rug. He will be con- fined to his home for some time. Pop, as he is familiarly known, is a retired MICHIGAN TRADESMAN salesman and has reached the ripe old age of 82 years. Tom Luce, of the Mertens Hotel, is confined to his home at 226 Youell avenue with infection of a maxillare antrum. The infection was caused from a diseased tooth. Mr. and Mrs. A. F. Rockwell, Mr. and Mrs. L. L. Lozier, Mr. and Mrs. Chas. Dunakin and Mr. and Mrs. Ray Badgley constituted the entertainment committee that made arrangements for the banquet and dance for the Mich- igan Farm Equipment Association con- vention last week. All the above mem- bers of the committee are affiliated with Grand Rapids Council. Watch your smooth tires and faulty brakes. This is the time of the year and the kind of weather that one must watch every operation of his car to prevent accidents. Take plenty of time in slowing down and turn corners slowly. Better be late than lamenting. Notgniklip. U. C. T. News From Detroit, No. 9 I walked into the Detroit-Leland Ho- tel and asked the manager, Mr. Loot, about some of the personalities at his wonderful establishment. At once he directed me to the twenty—first floor to the offices of the American Indus- trial Parade Association. There I was greeted by a tall, square shouldered, square built man. A firm handskake responded to mine and in less than a second I was made to feel at home. A pair of steel blue eyes met mine --not eyes which pierce you through, but the kind that just see things at a glanc The face lightened up with a kindly smile which seemed to be an opening door so to speak to a very solid deter- mination to do things. This personal- ity of very human machine energy rep- resents the main dynamic force behind the wheel—buy merchandise: give men work, A. H. Wilford, that’s his name. And it is no wonder the United Coni- mercial Travelers of America are justly proud to sponsor such a movement. About 1928 the Detroit Railway and Harbor Warehouse Co. needed a man of extraordinary ability to handic their cold storage division. The biggest warehouse on Detroit’s water front, where all ocean going vessels tied up, selected A. H. Wilford. Warehousing is the key to distribution, manufactur- ing and exportation. Soon therefore Mr. Wilford’s traits and fine ability for accomplishing the unheard of became known to the best of our Detroit busi- ness public. His close contact with all industries and those interested gave him a mass of general information and his ability at direct to the point apaly- sis won the confidence and respect of everybody. It is little wonder that certain other groups asked his assistance. tle or- ganized consumption campagins and moved agricultural commodities. The mining industry was in a slump. It needed help. And it took Wilford to Denver, Colorado. Immediate'y he formed the Grub Stake Club, wita Na- tional headquarters at Denver The man in New York, San Francisco and elsewhere was invited to mewbership. Each had an equal footing with the other. And each shared and shared alike in all mining developments. Thus there was a great impetus to the in- dustry. At Idaho Springs a $60,006 mill was established. It would care for the fellow with a few bags of ore just as readily as the man with 10,000 or more bags. The little fellow who couldn't afford to market ore in the sam2 man- ner and by methods used by large or- ganizations was greatly benefited And then, too, the nice thing abont it all is that the stationary of this remark- able organization told the stery and reason for existence in the ietter head- ing. Just another Wilford idea. Time works wonders. And it takes time to work wonders if they are rightly worked. The National idea of production came to A. H. Wilford while talking to his friends in Denver. An industrial center is necessary to carry out such an idea, And this man has been accused of being practicai. Of course, we have practical men in all the walks of life, but a waole lot of them must garnish their business dish with a lot of sauce, relish or flavering before they can give it a name. Wilford just puts the name on it and gees ahead or sometimes he just goes ahead and leaves the benefited to name it. Why ask industrialists to produce un- less a buying wave is started? Thus the slogan: Buy Merchandise: Give Men Work. Certainly no manufac- turer will chase into production; no one is foolish enough to iurn down And now the governors of states with their publicity appointees, radio stations, newspapers, magazines, business. service clubs, churches and other or- joined the which is the symbol of going forward. The United Commercial Travelers are the machinery for contacts wi‘h mayors in village, town and city. Each and all will help retail merchants from coast to coast, North and South make a success individually and collectively of the two weeks sale beginning Feb- ruary Ist, 1935. ganizations have parade Sound, profitable, simple is this movement in the eyes of the Associ- ated Press. And this great organ of communication is in constant touch with the offices at the Detroit-Leland Hotel. And on top of all these things that are going on Judge Joseph A. Moyni- han has accepted the position of Na- tional Publicity Director. The Judge is too well known for his interest in hu- man civic affairs for us to sing his praises. He was guest speaker at the annual trade dinner of Michigan Man- ufacturers Representatives. About 800 7 present heard his story of what is be- ing done. Jim Daly on Friday last over WJR talked to an enthusiastic radio auidi- ence. The editor of the Sample Case is now back at his desk in Columbus, Ohio, to let the larger audience know of the great good that is coming to them. Out of the mouths of babes and suck- lings comes the wisdom of the earth. And out of A. H. Wilford—just a cold storage man—comes a direct to the point idea so forceful as to turn trade back into its natural channels and make men happy through work in their natural walks of life. The following letter goes to every member of the United Commiercial Travelers. It is so pertinent that we quote it here: There are things that we all can do to help along Buyers Week, February 1 to 15. The object is to have every merchant from coast to coast put on a special sale during that time. The result will be “more work for all’ ’n_ sales, manufacturing and trans- portation of merchandise. December Suggestions 1. Call manufacturers attention to this opportunity to sell goods by offer- ing high grade merchandise at a price that will result in the increased sales. 2. Ask the mayor of each village, town and city to issue an appeal and make a proclamation of Buyers Week to every citizen and every business man. 3. Advise the mayor that we will gladly furnish, upon request, a very complete and simple plan that will re- sult in the local merchant having a profitable two weeks’ business. 4, Talk the campaign slogan every- where to everybody. Buy merchandise —Give men work. 5. Tell all newspaper men (weekly and daily) they can make plenty of money out of special advertising. 6. Refer retailers, wholesalers, man- ufacturers, officials of service clubs and women’s organizations, transporta- tions, and mayors of towns and cities to us for suggestions of how they can profitably participate in America’s Buyers Week. oo Address all communications to A. H. Wilford, National Director, Detroit-Leland Hotel, Detroit, Michigan. Al Guimond, chairman of our Mich- igan Business Relation Committee, an- nounces the appointment of Bill ANard as executive secretary in full charge of our safety program. That means action and organization and plenty of it. Allen Rockwell, Grand Senicr Coun- cilor, has fully approved their peogram of proceedure which is now going for- ward to every council in the State of Michigan. The Ladies Auxiliary are asked to cooperate . Among our number we have one fine member, Oscar Howard, in the whole- sale novelty business. He calis on drug stores, confectionary stores an variety stores. The one great thing about Os- car is that he tries especially tc select for the retail merchant the particular article best suited to the trade in his locality. Our good friend has made a careful study of this and has greatly increased his popularity as a conserv- ative merchandiser. There is one of our number who is constantly in the lime ligat. Joe Mel- lon went to Salt Lake City and went all through the great temple He stud- (Continued on page 18) Ea ¥ + $ 3 3 Be & INVENTORY SHOWING With the inventory period at hand, there is reason to believe that stock- taking should disclose a healthier con- dition than a year ago for the most part. More cautious manufacturing through the summer and fall has had the effect of holding down surpluses. In the distributive lines, particularly, purchases have been kept closer to ac- tual demand. Industrial buyers for some little time have pursued a policy of selective purchasing. They have extended some- what their orders on supplies which appeared desirable because of normal market conditions and have restricted commitments on lines which for one reason or another were under artifi- cial restraints. Less fear of inflation has, of course, had its effect upon stocks of many kinds. The outlook now is for a scrap- ping of many parts of the recovery pro- gram which set up restrictions which have had the effect of “freezing” prices and limiting outputs. With real infla- tion fading from the foreground and normal business conduct in sight, spec- ulative buying is being replaced by de- mands that are checked up closely with consumptive requirements. At the end of October stocks of de- partment stores in this Reserve area were 9.3 per cent. under the same date last year. Since prices are about even with a year ago, this comes close to representing the reduction in physical quantities. Sales have been running ahead, so that the assumption must be made that the inventory position thas improved a great deal. UNITED FRONT PROPOSED A further step in the co-operation of business interests with the Govern- ment was taken during the week at the Congress of American Industry un- der the auspices of the National Asso- ciation of Manufacturers. A platform was drawn up which in the main em- phasized orthodox ways of coping with the depression, but the session also authorized appointment of a commit- tee to work with the United States Chamber of Commerce and of a larg- er committee which would represent all business interests in a united front for co-operation on recovery with the Government. Taken as a whole, the convention of this conservative body did not produce the criticism which might have been looked for under the circumstances. A modified form of the NRA, in fact, was approved for another emergency ‘period of a year when it expires on Yune 16 next. It is doubtful, of course, that Congress will agree to the pro- posal for an independent court of five men to rule this undertaking, because the plan would smack of putting busi- mess in control of itself, a control which was as much responsible as probably anything else for the debacle cof 1929. . As in the case of the pledges offered by the bankers and by the United States Chamber, time wil] tell the ex- tent of the co-operation to be offered by the manufacturers to the adminis- tration efforts. If the “united front” is used for general and not selfish in- MICHIGAN terest, speeded. then recovery may well be DRY GOODS CONDITIONS Despite a slower start than was ex- pected, the first week of the holiday shopping season in this section closed with very active business, particular- ly in the main-floor departments. From other points cheerful reports were also received. Cold weather brought in a belated demand for winter goods which helped to swell volume. : Local stores probably ran 5 or 6 per cent. ahead of the sales of a year ago. They look, however, for larger gains as Christmas buying develops. From other centers advices indicated increas- es of from 20 to 25 per cent. Early chain-store figures for No- vember showed that the October rate of gain was well maintained. A com- pilation of sixteen companies made by Merrill, Lynch & Co. disclosed an in- crease of 10.27 per cent. over Novem- ber, 1933. The increase for these same systems in eleven months was 11.80 per cent. In the Christmas business done so far the trend has been strongly toward accessories and useful gifts. Luxury articles are in greater demand. Toy sales have been forging well ahead of last year’s volume. Mail and telegram orders were re- ported in the wholesale merchandise markets during the week as the heav- iest in some time. In addition to gift merchandise the call was for seasonal apparel, sales of which had lagged due to mild weather. Jobbers were partic- ularly encouraged by’ this demand, which will reduce stocks that were con- sidered somewhat over-large. INDEX ADVANCES SHARPLY The feature of the week in general business was the formulation of an in- dustrial program for the consideration of the national administration and Con- gress, which meets shortly. Decem- ber financing by the Treasury was ac- complished with what was described as an all-time record in speed and ac- cepted as evidence of the solid position of Federal credit. Progress in business was reflected by another advance in the index, which has now reached the best level since mid-August. The sharp gain, however, was due principally to the marked rise in the electric power series. Steel ac- tivity was ahead and the automobile component also gained. While there is some slowness in the expansion of operations in the automo- bile industry, this is put down to spe- cial circumstances and not to any doubt among producers concerning the out- look. For one thing, there is now more purchasing of parts and some de- lay in receiving necessary shipments. The labor outlook in this industry is described as fairly well established. A compilation of business profits for the third quarter by the Federal Re- serve Bank in New York indicates a loss of 27 per cent. under the same period in 1933 for 290 companies. The comparison, though, is with a time last year when the pre-code boom had not entirely run its course. Smaller earnings by automobile and old com- panies and a sizable deficit in the steel TRADESMAN industry accounted principally for the decline. However, the nine months’ results were more than double those of the same period of 1933. RETAIL CENSUS FIGURES The striking fact brought out by the 1933 retail distribution census, final fig- ures for which were released in the week, was the small loss in the num- ber of stores in spite of the heavy re- duction in total sales. Thus, the drop in stores was only 1.1 per cent., while the decline in volume was 49 per cent. from 1929, when the first census was made. It has been frequently argued that there are entirely too many distribu- tors and that the chief waste in getting gods to the consumer comes from the surplus of outlets. Apparently, even the extremely difficult conditions im- ‘posed by the depression, however, have failed to effect much change. An explanation of this rather curious phase of distribution has been offered. Trained men who were let go by estab- lished retail organizations have started up in business, since other activities were not available. Possibly these re- cruits account for the smallest loss list- ed in the sales figures, which is one of 2 per cent. for “other general merchan- dise stores. Another point of interest in the cen- sus returns is the comparison of re- sults in the struggle for the consumer dollar over the last four years. The food, restaurant and general merchan- dise groups got larger shares, while losses were recorded for apparel, farm- ‘ers’ supplies, the automotive groups, furniture and household wares and building materials. NEW REFRIGERATOR LINES Manufacturers of electric refrigera- tors have completed plans for launch- ing 1935 sales campaigns and will offer new lines to the trade immediately after Christmas, according to a check- up among producers. The majority of companies will display new models in January, with a few delaying announce- ments until the following month. No radical changes in either prices or de- signs are contemplated for the com- ing season, according to the manufac- turers. Commenting on _ the resolution passed by the credit management divi- sion of the National Retail Dry Goods Association, in which winter sales plans sponsored by some refrigerator producers were condemned as under- mining sound credit conditions, leading producers said the criticism was not justified. Special sales efforts, they ar- gued, are necessary to maintain sales of refrigerators during the winter months, but in cases where special de- ferred payment plans are used nor- mal credit precautions are taken, they said. ee FOOD SHOWS OPPOSED Concerned over the demand made upon them to participate in food shows, cooking schools, “dinner” programs and similar events, which have entailed the expenditure of large sums annu- ally, ‘manufacturers of groceries and other foodstuffs throughout the coun- try plan to take action to put an end to the practice, Paul S. Willis, Presi- December 12, 193 dent of the Associated Grocery Manu- facturers of America, Inc., recently de- clared. The majority of these affairs have been operated as a “racket,” Mr. Willis declared. While some of the events, particu- larly those sponsored by men in the industry, are “legitimate,” Mr. Willis said that most of the shows which the manufacturers have been forced into supporting in various sections of the country have been operated by pro- fessional promoters, using the name of trade associations. These promoters have usually ap- proached manufacturers of Nationally- known brands with a threat that if they did not participate in a certain event their competitors would do so, and it has been this fear of customer reaction which has usually forced the manufac- turers to join in the proposition. The financial and publicity rewards from participation in these schemes have been far below the actual cost to the manufacturers. TRADE GROUPS UNEASY The compulsory divorce of the Inter- national Association of Garment Man- ufacturers from the Cotton Garment code authority by the National Indus- trial Recovery Board during last week occasioned considerable uneasiness among other groups with a similar set- up. Recalling the intention, of the NRA early this year to separate asso- ciations and authorities, an idea which was never put into effect, trade group men believe that the garment case may be the prelude to a general movement. In most industries, officers of asso- ciations are frequently officials of code authorities, very often with one secre- tary or managing director for both. They are housed in the same head- quarters and meetings of one group are followed by conferences of the other. The danger of this situation had been pointed out to the NRA in Janu- ary of this year and recommendations made that associations and authorities be entirely dissociated. For a time, it seemed likely that the NRA would push through such a move but appar- ently it got lost in the shuffle. The garment incident may call forth a gen- eral ruling on the subject, it was felt, but since a wholesale reorganization of code authorities would become neces- sary, the move may be delayed until new legislation on the recovery act. pS cr acacia GARNER TO ACT AS BUFFER Vice President John N. Garner will be the administration’s balance wheel during the next session of Congress, for upon him will devolve the duty of keeping the National legislature to the tight, so far as that may be dictated by Roosevelt policies. The plan is te keep Senate and House so occupied with administratio” legislation as to give members little opportunity to push forward their own projects. Garner and other Democratic leaders will endeavor to maneuver activities in the Senate to shelve proposed bonus legislation, although it is hardly likely that they can defeat it upon initial pas- sage. Either they will bring about its amendment to meet the Roosevelt viewpoint or defeat it after it is vetoed by them upholding the President. <= ssa ae «— i December 12, 1934 MICHIGAN TRADESMAN 9 OUT AROUND Things Seen and Heard on a Week End Trip Dr. J. W. Fifield, Jr., pastor of East Congregational church (Grand Rapids), has received a call from the First Con- gregational church of Los Angeles and is giving the call serious consideration. He is to announce his decision at the annual meeting of the organization Dec. 14. He has been with this churcli ten years, during which time he has increased the from 181 to 1409, membership The Los Angeles church has 2,00C members and a new church which with the land on which it is lo- cated, cost $1,200,000. cebtedness of $650,000 on this property. The congregation still retains the own ership of the property it used for many years in the could have been disposed of a_ few years ago for $600,000. Owing to the depression in real estate it cannot now be sold for over $200,000. The new church is described as one of the finest properties of the kind in America, be- ing the last word church construc - tion and ornamentation. The congre- gation is largely composed of rich and well-to-do people who will make short edifice, There is an in- downtown district which work of wiping out the indebtedness as soon as good times come again. The salary paid by the Los Angeles organ- igation is three times the stipend Dr Fifield is now receiving. Dr. Fifield is a superb orator, a close student and a strong fighter for any His ability as an expander of cause he espouses. creator and church work is little less than remark- able. Unlike most men of that type, he is not a dreamer. He keeps his feei on the ground at all times and under all circumstances. A man who is fa- miliar with the debt situation at both organizer, places asserts that it would be easier for Dr. Fifield to raise $650,000 in Los Angeles than $100,000 in Grand Rapids, because the average financial condition of the church members in the Califor- nia city is so much better. Personally, I shall very much dis- like to see Dr. Fifield leave us, if he should decide to do so. He is a unique and picturesque character whom his church will probably never be able to replace. He is a go-getter in all that the term implies. Young, energetic and tireless, he makes occasional mistakes which an older and more experienced clergyman would be likely to avoid. This indicates that he is decidedly hu- man and, as such, he is able to create and maintain a large and enthusiastic following of which any expounder of the gospel may be exceedingly proud. Dr. Preston Bradley made the most frank statement Sunday concerning the need of funds by the Peoples church of Chicago I have ever heard from the pulpit of any church. Dr. Bradley stated that the bonded debt of the church must received immediate attention and then disclosed that the plate contributions given the church each Sunday by those who attend its services amount to less than 10 cents per capita. I listen to Dr. Bradley's sermons every Sunday morning and am so entranced with his wonderiul ora- tory and remarkable trend of thought that I feel the next sermon is handed an uplift which lasts unti: down the following Sunday. How any one cai attend a church which 13 crowded to capacity every Sunday and regularly listen to such discussions on moral sub- jects—not to mention the inspiring mu- sic of the cnoir—and then drop 10 cents or iess on the plate when it is passed is more than I can understand. T did not think there was a church which was attended by such people anywhere in the United States. I be- lieve Chicago must have a monopoly cn that kind of people. I do not see how they have the nerve to look him in the face or snake his hand. The same condition exists concern- ing the broadcast sent out each Sun- day 0: the morning sermon. The C:n- tral Congregational church has been obliged Shannon. The broadcasts cf the Chi- cago University and the Sunday Even- ing Club are paid for by wealthy men to discard its broadcast by D>. of Chicago. Dr. Bradley, in my estima- tion, is the greatest pulpit orator in the United States, tion of Harry with the single excep- Emerson Fosdick, and his sermons are the greatest moral up- lifts we have in the West. To permit broadcasts to be discontinued constitute the joss the West could possibly these would greatest morai sustain. I hope Dr. Bradley’s blunt and forceful appeal may produce the desired resu!t : Washington, Dec. 6—You have men- tioned in your letter of Nov. 30 one of the very important causes of the de- crease of whitefish in the Great Lakes, namely the use of deep trap nets. The Bureau has studied the deep trap net in Michigan and Wisconsin waters and has demonstrated to the satisfaction of its staff the serious effects of overfish- ing resulting from such gear. I would suggest that you address Dr. John Van Oosten, at the Univer- sity Museums, University of Michigan, Arbor, who for several years has been in charge of the Bureau’s fishery in- vestigations in the Great Lakes. He can give you a very complete summary of his information on this subject which may be of interest to the readers of your paper. Frank T. Bell, Commissioner of Fisheries. Charley Renner has relinquished the management of the New Whitcomb Hotel, at St. Joseph, to take the man- agement of the Indiatlantic Hotel (By the Sea), at Melbourne, Florida. The house has 125 rooms and is beautifully located on the Atlantic ocean. Mr. Renner will do the rest. Every guest of the house will be thankful that he was so fortunate as to fall into the hands of so genial and capable a land- lord as Charley Renner. Duluth, Dec. 9—I know that you will pardon the delay in acknowledging your letter of Nov. 22, also the copies of your Tradesman containing a nice mention of my new venture. The Hotel Duluth is a_ beautiful house, finely appointed and equipped. It is located just one short block from the shore of Lake Superior and from the window of our apartment we get a splendid view of the Wisconsin shore, across the lake. Until the first of December there was continuous traffic on the lake, which gradually diminished until the last freighter left the port of Duluth day before yester- day, with censiderable ceremony. One entire floor in this hotel is given over to ball rooms and private dining rooms and we can easily serve 1,000 plates. We have many _ functions booked for the winter months. At the present time I have 130 employes, rep- resenting a splendid organization. Money is spent quite freely in Du- luth and my impression is that the de- pression has not been so keenly felt here as in other parts of the country. Perhaps you are familiar with Du- luth. The city is built at the foot of a hill that rises to a height of 500 feet. The town is twenty-five miles long and one mile high, or wide, as the local citizens say. The view from the top of the hill overlooking the city and Lake Superior is magnificent. T am advised that the Great Lakes- to-the-sea movement started in Du- luth twenty years ago, consequently the people of Duluth are looking for- ward with considerable hope to the fulfillment of their dream. Duluth an- ticipates great benefits from this source and if the bill is passed and signed, real estate values will double over night. IT am told that hay fever sufferers come here jin large numbers during the season when this malady is prevalent. This business has assumed the status of a recognized industry, here and a movement was started same time ago to. rid the city and surrounding terri- tory of all weeds, in order to encour- age this business. As a consequence, all weeds have been eradicated. Minneapolis and St.Paul are our near- est competitors, aside from Superior, Wisconsin, which is located just across the bay, insofar as hotel competition is not enjoyed by the average hotel. from us it gives us an advantage that is not enjoyed by theaverage hotel. There is very little automobile travel here in the winter months, which is another advantage worth mentioning. I have had a very cordial welcome from the local business men, also let- ters and telephone calls from men I have not as yet had the pleasure of meeting. indicating a friendly spirit and a desire to be of service to me in the operation of the hotel. I have learned that it is considered a pe rsonal affront to address a person as “Mister” after an introduction, here. which is indicative of the extremely friendly at- titude of the people. A. Frost. Grand Rapids, Dec. 11—As you may already know, the Grand Rapids Junior Chamber of Commerce has arranged with Lowell Thomas to ape in the Civic Auditorium, in Grand Rapids. on the evening of December 15. Re Innior Chamber is rather proud to be able to bring him here to the people of Western Michigan at this time, especially inasmuch as he is avoiding personal appearances insofar as possi- ble. as his contract with the Fox News- reel people and the Sun Oil people takes almost all of his time and gives him a terrific ‘schedule. I fee} that there are undoubtedly great many people in Grand Rapids and surrounding communities of West- ern Michigan who would welcome an opportunity to hear so eminent a speaker as Lowell oe It has been our aim to establish low popular prices of forty cents for general admission and reserved seats at fifty cents, in order to make it possible for even those of modest means to hear him, but you can readily appreciate that the financial success of this venture naturally rests upon the the number of people who attend. The entire proceeds will be directed to the Junior Chamber’s pro- eram of civic improvement and com- munity welfare. Tickets are available from any member of the Junior Cham- ber of Commerce, and are on sale at prominent iocations in Grand Rapids and at the Civic Auditorium. H. R. Sluyter: The United States Supreme Court has just decided that a town or city could legally forbid the distribution of advertising matter circulars. This is now the law of the whole United States. The city of South San Cal., passed the following ordinance: Section 1. It shall be unlawful for any person, firm or corporation to dis- tribute or cause to be distributed in the city of South San Francisco, any print- ed or written advertising matter by placing or causing the same to be placed in automobiles, or in any yards, or on any porch, or in any mail box in said city, not in possession or under the control of the person so distribu- ting same. Section 2. The provisions of this or- dinance shall not be deemed to apply to any newspaper or any publication printing news of a general nature and keeping advertising space therein open to the public, and publishing of general advertising matter therein. Section 3. Any person, firm or cor- poration violating any of the provi- sions of this ordinance shall be deemed guilty of a misdemeanor, and on con- viction thereof shall be punished by a fine of not exceeding fifty do'lars ($50.00) or by imprisonment for a period not exceeding thirty (30) days, or by both such fine and imprisonment. The San Francisco ‘ ‘Shopping News” sought an iniunction to prevent the enforcement of this ordinance, but its last court of appeals ruled against it. A San Francisco advertising concern engaged in distributing circulars about the city questioned in court the con- stitutionality of this ordinance and the matter eventually got to the United States Supreme Court. That court re- fused to disturb the decision — and therefore affirmed it—which the lower court had made, to the effect that the ordinance was legal. This means that any town or city can if it chooses forbid grocers from dis- such as Francisco, tributing circulars to houses. I submit that if we in this country concentrate on direct home relief and eliminate work relief so far as possible, the budgets of the municipal, county, state and Federal governments can be brought into balance, and that if this is not done we will soon be faced with a situation the seriousness of which can- not be exaggerated. If we could be assured of a sound solution of the dif- ficulties of balancing unemployment re- lief, one of the most disturbing factors operating to-day against the revival of private enterprise would be removed. The United States and Great Britain have jointly protested to Tokyo against the Japanese-created oil monopoly in Manchukuo. It is a violation of the “open door.” But a Japanese spokes- “We can- not admit any contention Salih ig- nores the independence of Manchu- kuo.” Now of course Japan knows and the world knows that Manchukuo is not independent. man soberly says in answer It was created by Japanese arms and its emperor is now upheld by Japanese arms. Yet Japan asks the world to believe that Henry Pu Yi, the puppet king, is a free agent and can do what he pleases, even while Japanese soldiers stand guard at his (Continued on page 23) FINANCIAL THE ECONOMIC FACTOR Actual Economy of Operation vs. Higher Cost It has been my fortune to mix with grocers of all kind sand persuasions from childhood and in every section of our broad land and never have I know a_ skilful, well-posted grocc: suffer from chain—or any other—com- petition. If he went down, there was some cause other than competition, even though that cause was assigned. As for fairness or unfairness, I avoid such references because economics is absolutely dispassionate. If a man can do a thing, it is right, economically speaking. Success makes justification. I do not, of course, say that a railroad should do what railroads did in the palmy days of Standard Oil—charge me 25c for a service and Johndee l5c, and then hand over to Johndee 10c of my 25c payment. Public services must operate as the postoffice does—ths same price to everybody. When it comes to variations in man- ufacturers and producers’ pricings for quantity sales, we have something else. Here there properly enters one eco- nomic factor—the actual economy of operation in the one case as against the higher cost of the other. And so long as a concession is figured strictly on the actual basis, it is harmless to legit- imate merchants. By legitimate, I mean those who by native ability and knowledge belong in business. I do not mean that any one class is more legitimate than any other. Concessions of this sort work right around the circle. The big buyer does part of the service at his own cost. The smaller buyer pays another to do that service. In the end—so long as the premise in- dicated obtains—both buyers are on one footing. I do not favor much “protection” for any one class—not any, in fact. With- out any of the protection schemes we have lately set up, grocers have always been too numerous. Always—far back in the centuries, not merely since the chains or the mail-order boys or depart ment stores became factors—the trade has been crowded by misfits. The only effective process of elimination—abso- lutely essential to business health— has been pressure of the competition of superior knowledge and manage- ment. If such superiority is now handi- capped in favor of inferiority, condi- tions will be made worse—not better. Look about you. On every hand you find worthy merchants stable as ever. Only a week or two ago you reviewed the case of one whom you told to continue as he had been doing— and to thank the A. & P. for promot- ing his business. Conditions have put that man on his toes and kept him there; and if he has the sanity to con- tinue the ways which have brought him success, he will continue to be successful. Men everywhere contin- ually come forward as successful mer- chants through the process of abandon- ment of loss-leaders and sugar-at-cost or worse, right in face of what others regard as the most drastic of price- MICHIGAN TRADESMAN competition. Findlay found salvation in his early days on just those lines. I outlined most of my ideas in what you printed Nov. 7, but on your reflec- tions on the A. & P. development, it occurs to me that something must have inhered in the organization that attract- ed people. If it was sugar, sugar has been sold at cost, service and wrap- pings thrown in, since sugar became a food item. You revert to when you started the Tradesman. At that very Madison, across Lake Michigan from you, experienced sugar- below-cost competition; but it did not put us out of business and it was not the work of chains. It took the A. & P. more than fifty years to grow to 1000 stores. Its rapid expansion during the last twenty-five years has been due to a vast number of various causes; but to deny it a legitimate popular appeal is to remind me of what a certain Napa man printed recently. He ad- vanced as a specially listed grievance against chain grocers that they “made people wait on themselves.” By what means did they do the “making”? What character of compulsion was imple- mented? Is it not obvious that induce- ment must have appealed to consum- ers sufficient to compensate for their doing part of their own serving? Has not an entire new section of “inde- pendent” business been erected, and flourishes now, on precisely that same plan of “making people wait on them- selves?” The folly of such contention would not merit attention were it not of a piece with so much other thoughi- less agitation of to-day. time we, in If the contention that chain devel- opment followed on an economic need is not acceptible, let us turn it around and say that current conditions afford- ed opportunity for men to depart from established ways with profit to them- selves. That is the course development is apt to take—that men see new ways to serve and by offering new, changed or modified service, make great suc- cesses. Consider Gerrit Vanderhooning. I have never met him, but he seems to be outstanding as a successful mer- chant, and his entire experience has occurred in face of chain competition. You have plenty more like him. I have grocer friends, widely scattered, whom I have watched for more than thirty years in constant, consistent progress upward, the sons following in their fathers’ footsteps, undismayed by com- petition because master grocers. We shall never improve opportunity for such men by lessening the strenuous- ness of business, but thereby we can and probably will narrow their oppor- tunity and lower the plane of our busi- ness, So not only is what might have been done by wholesalers to scotch chain growth years ago a wasteful, futile bit of hindsight, but it is pointedly ques- tionable whether such process would have stopped chain development and whether such stoppage would have been beneficial to anybody. Nobody is “stronger” for the indi- vidual merchant than I am, but I feel that he is not helped by blinking facts, by coddling, by any sort of alleged pro- tection beyond such general policing as is properly accorded to everybody, that each may have simply a fair field and no favors. Always with deepest kindest personal regards. Paul Findlay. —_+2>—_ Detailed Description of the Direct Credits Society The state of Michigan is the center of financial and economic reform move- ments at this time. In no part of the Nation has the present depression hit more severely. Possibly on this ac- count it has brought out two great Na- tional reformers in the persons of Al- fred W. Lawson and the Rev. Charles E. Coughlin, both of Detroit. The former is at the head of the Direct Credits Society, while the latter is or- ganizing the National Union for Social Justice. Detroit will be headquarters for both of these reform organizations. The Direct Credits Society was organ- ized three years ago and now extends over the forty-eight states. As the lat- ter organization is of recent origin, this article will be confined to the older of the two reform movements. The plan of the Direct Credits So- ciety is the work of Alfred W. Law- son, scientist, inventor and publisher. During the kaiser’s war he was ap- pointed by the U. S. Government to take full charge of aviation. He is an inventor of aeronautical instruments for air navigation, built the first airliner, flew it from Milwaukee to Washington respect and in 1920 with twenty people aboard. He published the first magazine devoted to the aeronautical industry. He is au- thor of Lawson Law of Movements, a scientific treatise endorsed by eminent authorities. He has been a life long student of economics and is highly qualified for his present undertaking Possibly you have not before learned All Issues CONSUMERS POWER PREFERRED BOUGHT SOLD QUOTED Your Inquiries Solicited ROGER VERSEPUT & CO. Investment Bankers—Brokers 813-816 MICHIGAN TRUST BLDG. GRAND RAPIDS Phone 8-1217 December 12, 1934 If so, there is a reason. All of the leading daily news- papers, magazines and those in controi of this organization. of radio refuse publicity to this organ- ization and its activities. The reason will be given later. Over one-nalf of the population oi Detroit are members of the Direct Credits Society, among them being cit- izens in every line of business and pro- fession. Many nearby towns and cities, and scattered ove- the state, are members. The organiza- thousands in tion is supported by voluntary services and contributions. There is no mem- bership fee or duces. There are 75,000 officers in charge of the hundreds of breaches throughout the Nation. There are 5,000 schools of instruction and 500,000 meetings are neld during a year. At a mass meeting held in De- troit over 16,000 people were present. Recently great meetings were held in Cleveland and Indianapolis. This so- ciety is growing as rapidly as officers can be trained for the work. On Jan. 20, 1934, the congressman from the first district of Michigan made a speech before the House, favoring the Direct Credits monetary plan and ask- ing its adoption. This speech was printed in the Congressional Record. The foilowing fourteen points embody the object of this society: L. A. Geistert & Co. INVESTMENT BANKERS & BROKERS Markets on all Stocks and Bonds All issues of Consumers Power Preferred Stocks. INQUIRIES INVITED 505-11 Grand Rapids Trust Bldg. GRAND RAPIDS, MICH. THE Granp Rapips NATIONAL Bank BvuILDING Offers OFFICE SPACE At the Lowest Rates in the History of the Building Telephone 9-7171 or Call at Room No. 722 3 West Michigan's oldest and largest bank solicits your account on the basis of sound poli- cies and many helpful services . . . OLD KENT BANK 2 Downtown Offices 12 Community Offices GRAND RAPIDS Phone 9-4417 J. H. PETTER & INVESTMENT BANKERS co. MUSKEGON Phone 2-3496 = € ee Saori Ow We pennoenegacnemmeeeasmniatten a ECR agen St scsacan, Pan ee 2 a Corporations Wound Up The following Michigan corporations have recently filed notices of dissolu- tion with the Secretary of State: Office Building Operating Co., Port Huron. Valley Realty Co., Cassopolis. Crystal Falls Workers Association, Crystal Falls. Filter Condenser Corp., Detroit. Personal Finance Co., of Calumet, Detroit. Andrey Allyn, Inc., Detroit. Brown-Morris Co., Detroit. Snyder’s Coffee Shop, Inc., Detroit. American Iron Mining Co. of Mich- igan, Ishpeming. Nu-Bro Manufacturing Co., Detroit. Schaffner Sign Co., Detroit. Wadhams & Co., Ann Arbor. Ludington Daily News, Ludington. Nehj Distributing Corp., Benton Harbor. Nu-Enamel Detroit Co., Detroit. The Woman’s Shoppe, Saginaw. Benton Harbor Motor Sales, Inc., Benton Harbor. Eagle Products, Inc., Hamtramck. McBride Marketing Association, Mc- Bride. Vickscraft Golf Club, Schoolcraft. Goldfield Dairy Co., Grand Rapids. Wright-Kay, Inc., Detroit. Janoit Specialty Co., Detroit. Pewamo Elevator, Pewamo. Philgas Company, Dover. S. L. Potts Co., Inc., Detroit. Silverstein Produce Company, Inc., Detroit. A. G. Spalding & Bros., Detroit. Auto City Cooperage Works, Inc., Battle Creek. Health Bakeries, Inc., Detroit. Williams Concrete Equipment, Grand Rapids. Delmar Grocery Company, Detroit. Eureka Gas & Oil Co., Muskegon. E. H. McAfee Company, Detroit. L. D. Rockweil Co., Detroit. Stony Lake Land Co., Detroit. —_—_+++—___ Business Interest and Administration Closer Together There appears to be little fundamen- tal change in the business situation this week. Steel production continues to improve slowly, with the rate of pro- duction now approximating 29 per cent. of capacity. Although it will be some time before volume production of automobiles, it is reported that dealers are experiencing a good consumer de- mand for new cars. Electric power pro- duction was slightly lower for the week ended Dec. 8, but represented a gain over the same week of last year larger than was true for the previous week. The situation continues to give a mixed appearance, however, as bank debits outside of New York City have declined. as have freight car loadings. In general the business ‘situation is considered to be slightly better. We are now approaching the year end pe- riod which can be expected to be dull. Little definiteness as to future poli- cies of the administration was ascer- tained last week. So-called “left wing” members of the adminstration have been most prominent at the Southern white house. Various relief and busi- ness stimulation programs havs been suggested. The budget balancing ques- tion also comes up in any program sug- gested by the business interests. Nev- ertheless, this question depends largely upon business revival and methods of attempting to bring about such a re- vival. One suggestion now in promi- nence is a 20 per cent. subsidy to home builders. Investors must expect to await the convening of Congress for future policies. It is understood that the budget may be an open end affair. At the same time business interests and the administration at least are closer together in that mutual prob- lems are being discussed directly. J. Hi. Petter. —_~22+>—_ Proceedings of the Grand Rapids Bankruptcy Court Dec. 1, On this day the schedules and reference n the matter of Motor Rebut'é- ing & Parts Co., debtor No. 5347, filed under section 77 B. of the bankruptcy act for liquidation, were received. The bankrupt is located in Muskegen, The following is the list of their creditors. City of Grand Rapids.) rs City of Flint__-------------------- City of Muskegon-_- : State of Michigan__------ ------- Riordan Realty Co., Muskegon_- Western Sign Service, Muskegon teneral Oil Co., Saginaw ------~- National Cash Register Co., G. 2. 3.70 Tisch Auto Supply Co., G. R. ---- 8.65 Western Union, G. R.------- 6.75 Western Union, Muskegon-------- 7.36 Gardiner Metal Co., Chicago--_~ 42.71 Central Rubber & Supply Co., L Indianapolis -------------------- 7.50 Goodrich Silvertown, Inc., South Bend _------------------- 28 90 R. CG. Moeller Co., etroit-------- 3.53 Houston Ave. Vulcanizing Co Muskegon __-- Metal Bond Mfg. Co., St. Louis- Cc. W. Marsh Co., Muskegon-___-- Bendix Stromberg Carburetor Co. Borg Warner Service Parts, Chicaso 22 OT Crane Packing Co., Chicago---- Clawson & Bals, Inc., Chicago-- 2,626.97 Jefferson Electric Co., Bellwood_- £9.13 Lakeshore Corporation, Muskegon Muskegon Glass Co., Muskegon.- The Vichek Tool Co., Cleveland__ Carter Carburetor Corp., St. Louis Geo. L. Hunt Mfg. Co., Boscobel Cooper Welding Co., Muskegon-_- Alig DeLuxe Motor Service, Inc., Detroit 50.00 Reiff & Nestor Co., Lykens, Pa. 34.95 Cte C2 DO bo bo 02 oO 0 09 Faber-Schneider Radiator Co... 3.91 Cedar Rapids Engineering ©o., @edar Rapids, Ta.--_-_-_ -_ -_ __ 4,05 The Toledo Steel Products Co.-- 21.32 Magnuson Products Corp., {:rooklya 18.3: 3aker Auto Parts, Muskegon-_-_-_- 3.85 Muskegon Boiler Works_------- a 4.37 Universal Battery Co., Chicago-- 27.91 Reed & Wiley Co., G. R.-_-___ ____ 95.64 The Herbrand Co., Fremont, O. Soo Service Machine Works, Muskegon 26.58 The Daniels Co., Muskegon...... 189.28 Walker & Company, Flint-------- 26.40 Keystone Reamer & Tocl, Millersbure, Fa. _-_—..--.-_- - Bristol Stoker Sales *& Service, Ole ee Frictionless Metal Co., St. Louis Vellumoid Co., Worch2st2 International Harvester Co., “. R. Insulation Mfg. Co., Chicago-.—- Beecher, Peck & Lewis, Detroit—- Thoma Glass, Fairfield, Ia. John C. Hoof Co., Chicago-- Hoof Products Co., Chicag9_.. Knappanee Water Filter Co., Napphnee, Ind. DeVilbiss Co., Toledo____--------~ Alemite Sales Co., Chicago------ Battery Equipment & Supply Co., Ghicaeo 0 ee 9.13 F, W. Stewart Mfg. Corp., Chicago 1.7 National Copper & Swelting Co., i 68.42 Cleveland co ee 5 60 Aurora Equipment Co., Aurora, Ill. 212.95 Kessler Office Supplies__-------- 3.20 Magnus Chemical Co., Garwood, N.J. 29.29 Oildrauliec Lift Co., Memphis__-- 5.94 Factory Supply Co., Muskegon-- 5.17 Franklin Oil & Gas Co., Bedford, O. 53.20 R. M. Hollingshead Co., Camden, 8.35 Anchor Packing Co., Philadelphia 1.81 United Americal Bosch Corp., Springfield, Mass. 205.24 Sidney H. LaBarge, G. R.-------- 14.40 Cc. E. Johnson, North Muskegon__ 4,174.00 Stromberg Motoscope Corp., Chicago 40.06 Michigan Windw Cleaning Co., G. R. 2.00 Bunting Brass & Bronze Co. Toledo 38.50 Postal-Telegraph Cable Co., Chicago 3.49 S. & M. Lamp Co., Los Angeles_- 8.69 L. H. Gilmer Co., Philadelphia__ 387.02 DeLuxe Products Corp., Inc., LaPorte, Ind. ~~---------------- 10,92 Armstrong-lddins, Inc., Flint_--- 118.51 Greenleaf, Inc., Detroit-------- 327.82 Auto Electric & Servce Corp., etroit 104.87 Lippincott Motor Sales, Flint---- 13.81 Medical Arts Building, G. R.---- 45.00 Black & Decker Mfg. Co., Towson, 17.58 313.58 Spray-X, Chicago ~----------- we 29.15 Muskegon Aluminum F'ldry. Co.-- 14.50 Industrial Diamond Co., Muskegon 17.59 Michigan Associated Telephone Co., __ _ Muskegon ~_-—-.---------------- 55.05 Turner Brass Works, Sycamore—-— 10.15 Kutol Products Co., Inc., Cincinnati 6.80 Northwestern Chemical Co., Marietta ——-----------------—--- 11.05 Muskegon Chronicle, Muskegon__ 18.05 Edward C, Farmer, Muskegon_- 106.79 The Arco Co., Cleveland —------- 327.25 Fisemann Magneto Corp., Cleveland 303.75 Jacobs Mfg. Co., Hartford, Conn. 44 John W. Watson Co., Detroit____ 62.37 Floint Sterilized Products Co.---- 5 G. R. Ass’n of Credit Men_------- 40,19 Chicago Tubing & Braiding €o.== 3.76 Tung-Sol Lamp Works, Inc., evo 371.28 Whitney Sales Corp., Hartford -- 83.12 Whitney Mfg. Co., Hartford__—--- 262.95 Internat’l otor Truck Service, Hin 35.02 F. Raniville. Co., G. R.------------ 4.10 Van Dorn Electric Tool Co., Towson, Md. -- 2.50 Standard Oil Co., G. ZAZ Asheo Corporation, St. Paul, Minn. 234.41 Noera Mfg. Co., New York City_- 2.24 Webb Coal Co., G. R.------------ 31.04 Thompson Products Inc., Cleveland 1238.50 Anaconda Wire & Cable Co., Chicago 7.57 Muskegon Pattern Works, Mus- kegon ~__----------------—------ 12.82 Continental Motors Corp., etroit 84.82 Greater Muskegon Industrial Roundation: (095.0) oe 613.83 Packard Electric Corp., Warren, O. 499.03 Motor Car Service Co., Detroit-_ 82.05 Stanley Rule & Level Plant, New Britain, Conn. ~---------—------ 73.73 Republic Gear Co., Detroit_-_-_- 2,170.30 Swift & Company, Chicago------ 161.32 Minneapolis-Moline Power Implement Co., Minneapolis__ 26.02 Nat'l] Lumberman’s Bank, Mus- kegon —~-------~---------------- 43,007.24 G@ RH Gas Licht Co. Ae 43.71 Simmons Mfg. Co., Grand Haven 989.54 Indiana Bell Telephone Co., South Bend —_-----___-__-_______- 109.77 3urroughs Adding Machine Co., 4.20 Mich. Bell Telephone Co., G. R. 55.20 Champion Pneumatic Machinery €o., Russell Elec. Co., Saginaw ___-~-- 5.03 Cleveland 24.50 Motor -xRay Co. of Chic 8.03 Flint Automotive Sales_--_---_-- 111.44 J. H. Williams & Co., BuffaloN; 534.58 Forest-West Mfg. Co., Chicago_- 14.38 Shur-Gloss Mfg. Co., Chicago__-_ 438.52 Fitzpatrick Elec. Supply Co., Musiceon +. ‘48.66 Henry Transfer Storage, Elkhart 101.79 Powell Muffler Co., Utica, N. Y. 421.91 Goodyear Service Co., Muskegon__ 65 Armstrong Pierce Co., Flint____15,000.00 Dorman ‘Star Washer Co., Cleveland 49.85 Sunnen Products Co., Cleveland__ 407.68 Henry Smith, Grand Rapids_----- 3,079.11 Federal Mogul Corp., Detroit -- 1,210.25 Ww. J. Brinen Lumber Co., Muskegon 7.28 John Drewes, Muskegon_-_~------ 34.50 Wm. Monroe & Co., Muskegon__ 4,825.00 9 Hall Mig. €o., Toledo___________ 1.0 Van Heulen Puel Co., G. R.__- 38.11 Wohlert Corp., Lansing ________ 74.01 Felt Products Mfg. Co., Cleveland 391.75 C. W. Chapple Coal Co., Flint__-- 100.41 Central Engraving Co., G. R.---- 6.47 Muskegon Letter Service__------ 14.75 MMeCord Radiator & Mfg. Co., Dero Brochu & Hass, G. KR. -_-- == Piston Expander Co. of Aurora__ E. H. Sheldon & Co., Muskegon_-_ Muskegon Hdwe. & Supply Co.-- Finnell System Inc., South Bend M. FE. Wahlstrom, Rockford, Ill.-- Independent Electric Co., Muskegon 118.07 Automotive Thrust Bearing Corp., Chicago 2 68.14 @limax Mile. Co... Chieazo: =. "= 7.29 Quality Aluminum Casting Co., Muskegon Heights -___--____-- 8.26 Ramsey Accessories Mfg. Corp.-- 797.60 National Machtne & Tool Co.__-- 33.24 Towner Hardware Co., Muskegon 96.28 United Motor Service, G. R._----- 9,495.72 The Accuralite Co., Muskegon____ 4,039.76 Accurate Parts Mfg. Co., Cleveland 10.90 H. Edelmann & Co., Cleveland__ 56.04 Staynew Filter Corp., Rochester 19.03 The Clover Frdy. Co., Muskegon 4.44 Consumers Power Ce., Jackson. 190.09 Timendoll Corp., Chicago... == 8.55 Gelock Transfer Line, G. R.---- 20.41 Kester Solder Co., Chicago___-_-- 233.82 @. J. Dykeman Hlee. Co., G. F.__ 93.86 J. A. Tumbier Laboratories Grand blaven. 2.2 428.01 Wm. A. Meir, Muskegon__-------_ 699.06 A P. Johnson Co., CG. KR. _____ 34.97 (Continued on Page 17) 12 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan, President—Rudolf Eckert, Flint. Vice-President—O. A. Sabrowski, Lan- sing. Secretary — Herman Hansen, Rapids. Treasurer—O. H, Bailey, Sr., Lansing. Directors—Holger Jorgenson, Muske- gon; L. V. Eberhard, Grand Rapids; Paul Gezon, Grand Rapids; Lee Lillie, Coopers- ville; Martin Block, Charlevoix. Grand Remember, the Customer Is Always Right A consumer having credit in a high grade grocery store but who seldom ordered from that store telephoned for certain selections and told the clerk that he would like to pay on delivery, to save charging trouble and expense. “But did you say you had an account here, Mr Jenkins?” asked the clerk. Yes, the customer had an account, sel- dom used Then it would be safest to make a charge as if the goods were sent C.O.D. the driver would not be allowed to leave them if the customer should not be at home to pay So a charge was made and, either the cus- tomer must take the trouble to make a trip to the store to pay it or incur the expense for mailing and the out- rageous charge the bank now makes for handling a check. This kind of thing occurs constantly in every service store, yet more than twenty-five years ago we devised a simple scheme whereby we completely overcame it in Findlay’s. Our sales slips were printed in the usual way: Name, address, name of salesperson; but where most slips in- dicate “terms” ours were imprinted “How sold.” That was because it was cryptic and we might write in any- thing we wished without customer real- izing how we were limiting terms. Every order went first to our cash- ier, including paid orders. She was thus able to inspect and check each one, and it was also her duty to assort them for the various delivery routes. Paid orders took care of themselves, of course Charge orders were checked before items were assembled—close tab always kept thereon. We had certain unfailingly exact rules for entry. Name, of course, accurately, but always the address. Why that? Because, regard- less of how well all of us might know any customer’s location, we had plenty of experiences such as the two broth- ers Brown: Frank and Fred. Thus F. Brown might be either; but the address told the story The How Sold blank was fiiled with Paid, Charge. C.O.D. by the clerk, all self-explaining apparently, and in talk with the customer the term C.0. was alw2vs used—but we had another check on that. For C.O.D’s fall into the two classes indicated above: such as were “good for” the bill, so mer- chandise might be left and reported as unpaid by delivery man; and such as must pay on delivery or goods would not be left. These were distinguished thus: The “socd” ones remained marked C.O.D., as the cierk had entered it Those whom we did not trust were stamped in red ink, over the C.O.D. entry: Cash. That little rubber stamp was a true red flag to the driver—yet nothing therein indi- MICHIGAN TRADESMAN cated to the customer anything of our system. Simple, was it not? Yes, and it worked just 100 per cent., without hitch or failure. Plainly, too, it obviated not merely losses of money, but misunder- standings and such as the customer whose story I tell above inconvenience experienced. A iurther advantage was that it was a bit of intimate and force- ful discipline to our delivery boys. Everybody we hired was told plain- ly that he—or she—would be respon- sible for breakage or any loss directly due to carelessness or bad luck, the charge being our own replacement cost. Our delivery system indicated what numbers of crates, cans, etc.. were taken on each load. Great pains was taken to explain the C.O.D. and cash order system. Last thing before he left with his load, the delivery boy came to get needful change for cash orders and for such C.O.D.’s as would be apt to pay. We did our part in full. Well, a new boy would mislay crate No. 11, eggs box No. 56 and “forget” about one or more cash collections; but when Saturday night came and _ his shortages were deducted from his pay, his full responsibility came home to Actually, of course, he lost little or nothing—unless the cash customer was a pure dead beat—hbecause he be- stirred himself next week to collect what he had forgotten and gather up missing crates and egg boxes. As he turned in recovered equipment, he was paid cash for it. him. This is more “old stuff,” part of it more than twenty-five years old, as I say; which once again shows that our business changes little, basically. I shali be happy if this story serves to obviate some of the perplexities of any grocer. It is likewise old stuff to assert that always—but it the customer is right remains true, and any grocer who fails to grasp that is apt to lose by his failure. A grocer sold a package of unusual crackers. Customer—not unintelligent —found them stale beyond redemption and took them back. Grocer was in- sistent that the goods were not stale; that they were a peculiar item, made of uncommon material, hence had an odd flavor; and he wrapped them up again and tendered them to the cus- tomer. The lady did not like to be too insistent so she took them home again, to have her husband assure her that the goods were unfit to eat, regardless. Now, whether the grocer was tech- nichally, scientifically right, this was bad practice and certain to be costly to him, for that couple will not be inclined to return enthusiastically to thot Reasonable, broadminded folks, they do not harbor great resent- ment: but will not feel the same confi- dence in that man they formerly felt— which happened to be much. The proper course was to take the goods back without a word of comment. If they were really okeh, the grocer could eat them in household. If they were not, he could not afford to offer them and must get rid of his stock, regardless of its size or cost. store. his own It is worth careful thought that to- day such a thing could not happen in a chain grocery store. Anything brought back there is accepted without a re- mark, money cheerfully refunded, with a smile and expression, “sorry you had that trouble,” or any item furnished in exchange. Which reminds me of a grocer who, peculiarly enough, asked me for a plan whereby he could increase his volume. As he talked, we stood by his vege- table display and there, right before us, was a pile of cauliflower that could be- long in just one place—the garbage can, I did not much care whether I hurt his feelings, because that was a failure so dense, so I told him that it was as important to remove handicaps to trade as as to furnish incentives— perhaps more important. Then we dis- cussed the cauliflower. It appeared that he had got it on Saturday. Rather hurriedly he opened it: found it not up to scratch but felt he “had no time” to change it and fell into the laxity of thought that he’d bet- ter have that to offer rather than none —so he displayed it and marked it three for 10c. When I said no customer would want it as a gift, he agreed he had been wrong to display it at all; but how much damage it had done him on that day we could only guess. It is truly more important to keep out of sight what will drive folks away than to display what will attract them. Paul Findlay. ae ee To think straight, turn aside to listen to others. —_+++>—___ Everything can be improved. December 12, 1934 Map 1935 Refrigerator Campaign Campaigns to sell gas-operated re- frigerators in all sections of the coun- try will be conducted on a much larger scale this year than last, John J. Quinn, of the Boston Consolidated Gas Com- pany and chairman of the Gas Association’s refrigeration com- mittee, announces. Plans for marketing household next year through the 2,500 gas utilities in the holding membership in the American refrigerators country association were discussed last week at a meeting of the committee in the association's headquarters. Newspaper advertising, Mr. Quinn used extensively as a means of empha- sizing the importance of gas refrigera- tion. said, will be ——_> +. A pioneer is a fellow who can re- member back when the leading attrac- tion at a bathing beach was a hot dog stand. —___4-- + _____ A man that studieth revenge keeps his own wounds green. ee oO Beech-Nut GUM & CANDIES COFFEE - PEANUT BUTTER CATSUP - BUTTER WAFERS and other foods MRSA LEA CC BEECH-NUT. PACKING CO., CANAJOHARIE, N.Y. gwENa / (SELF-RISING) PANCAKE FLOUR IS IN POPULAR DEMAND! VALLEY CITY MILLING CO. Portland, Grand Rapids, Kalamazoo, Holland, Traverse C ity To OUR FRIENDS, THE RETAILERS: May we wish every one of you o a e fashioned Merry Christmas nuine, old and a Presperous New vear. Sf. Lpeapo hal, PRESIDENT ot RED-STAR-YEAST - ‘y December 12, 1934 MICHIGAN TRADESMAN 13 MEAT DEALER Daylight Blue Best Light for Meat There has been discussion of late re- garding the kind of light best adapted to the display of meat. It is common opinion among meat dealers that women are becoming accustomed to look for certain characteristics of grade and quality in meat. Unless the illu- mination in a window or display coun- ter shows the meat in its true color and texture, there may be cause for mis- judgment. Attempts to give meat a bright ap- pearance by using red lights distorts rather than improves the appearance. The use of red light may conceal the various degrees of red in beef or the pink in veal. It may blur the grain of the meat and make the marbling and rhine appear as part of the lean and thus give a wrong impression. In tests made it was found that the use of daylight blue lamps, which ap- proach natural light in color, were not entirely satisfactory as they increased the red color effect on the meat. Red used alone tended to hide the texture. One 150 watt red lamp was used in combination with a 150 watt clear lamp, but the resulting light was not bright enough. Using a 200 watt clear bulb lamp it was found that red light added nothing. Using a blue color screen over a reflector equipped with a clear lamp produced an effect of spoiled meat. At length it was found that 200 watt clear bulb lamps produced the most satis- factory light for judging both color and texture of all fresh meats. By night or by day, artificial light in the windows is helpful. In the day- time it eliminates daylight reflections in the window pane and makes the dis- play visible ‘at a glance to passing pe- destrians. An even higher intensity of light is recommended for the show window than in the store interior. Yet a bare lamp should never be placed where it causes a blinding glare. It should al- ways be shaded. Often the meat store may be located next to another retail establishment that has brightly lighted windows. If the attention of pedes- trians is to be attracted under these conditions, there must be sufficient light to produce contrast with neigh- boring windows. The intensity of show window illumination also depends upon the number and wattage of lamps used. General practice recommends that 150 or 200 watt Mazda lamps be mounted on 18 inch centers around the top of the thow window near the front pane. If possible, the reflectors should be recessed in the ceiling of the show window so that the light rays do not reach the eye of the pedestrian and perhaps cause objectionable, irritating glare. If the reflectors cannot be re- cessed, they should be hidden from the view by a valance, either of cloth or frosted glass, running around the top of the window. —_—_2 2 s__—_ Rumors About Meat Code Still Con- tinue Although efforts to obtain a separate code for the retail meat trade ended on November 1, so far as the National Retailers’ Association was concerned, vague reports have since continued to come out of Washington to the effect that a code had been prepared by the Recovery Administration for submis- sion to the retailers. Inquiries directed to NRA officials for enlightenment in the last few days brought no response. It has been gossiped that the plan now is to put only the metropolitan centers under a meat code. Presum- ably all other cities and towns would be placed under the food and grocery code. Under such an arrangement the meat dealers would have a representa- tive on each of the local food code authorities. This was the plan proposed early in the year, but was turned down when the New York City branch of the retailers’ association asked to be placed in charge of code negotiations, being convinced that through political connections they could obtain a sep- arate code. Their efforts having failed the national association directors, at a special meeting in October, decided to discontinue the negotiations. The Recovery Administration in re- iterating its attitude toward a separate code for the retail meat trade held that the pact’s proponents are not rep- resentative of the vast majority of combined grocery and meat stores, many of which have signified their desire to operate under the grocery code. The proposed code which contains a supplementary code for kosher butch- ers prescribes the following hour and wage provisions: Maximum work week of forty-eight hours and a ten-hour working day and 56-hour work week in holiday periods. If 75 per cent of the merchants in a given trade area approve the arrange- ment a 63-hour work week may be adopted. Store managers making at least $38 per week and doing business in a town of more than 500,000 popu- lation, are exempted from these hour provisions, as are managers in lesser towns under the sliding scale contained in the code. Store workers in towns of more than 500,000 population would receive $15 per week; in towns of 100,000 to 500,000, $14; 25,000 to 100,000, $13; in smaller towns, a 20 per cent. increase over former wages with a minimum of $11 in the South; wage rates in each instance may be lowered $1 per week. The following were set forth as un- fair trade practices and violations of the code: Inaccurate advertising; misrepresen- tation of meats through the use of Gov- ernment standards; selling cold stor- age meats which have been kept in below freezing temperature more than 30 days; misbranding of stamps through erroneous stamps. In a period of declared emergency, sales below costs will be upheld. —_—_»++—__. Savory Pot-Roast Always in Favor When the husband longs for “moth- er’s cooking,” ten chances to one it is the savory pot-roast and the delicious brown gravy that he recalls. Of course, mothers have no monop- oly on pot-roasts. It is only that they have prepared a pOt-roast so many- many times that they have learned what cuts to buy and how to prepare them. Anyone, by using a little care, can make a delicious pot-roast, says Inez S. Willson, home economist, and here’s how: First, dredge the pot-roast with flour, season with salt and pepper and brown in hot lard. Add a small amount of moisture, either water, meat stock, tomato juice, or dilute vinegar, cover, and let simmer slowly, until done, about three hours. It is very important that the meat be well browned, and that only a small amount of liquid be added at a time. As this cooks out more may be added, but again, it should be adedd in small quantities. As the liquid cooks down each time, the meat becomes a richer brown and the gravy ever so much better. All meat is best when cooked at a low temperature, and a pot-roast is no exception. After browning, a good pot- roast must be cooked very slowly at a simmering, not boiling, temperature. The cuts usually used for pot-roasts are the chuck, rump or heel of the round. These may be boned and rolled if desired. If their fat covering is thin, they may be wrapped with either ced or back fat and tied in shape. —~»+-<>___ A Housewife Speaks Standing before a group of commit- tee heads representing thirty women’s cluubs having a total membership run- ning into thousands, the chairman of the gathering said some extremely in- teresting things about meats and about the meat habits of housewives. Individually that chairwoman is a housewife employing two maids. Her husband is a prosperous professional man of top rank. Among other re- marks, she said: “Of course, when we are having guests, I want the finest cuts, and I make sure, first, about the quality of the meat to be served. At other times I buy as one must in such times as these; I’ll buy common cuts and leave the rest to the cook. When it comes to soup bones or similar purchases, I don’t care what they are so long as they are wholesome food.” She said many other things about meats, but the remarks quoted are those most valuable to the meat dealer. Many dealers feel that the prosper- ous trade will accept nothing but meats sold under high-sounding names. This woman, talking to representatives of thonsands of other women, did not hes- itate to say, publicly, that she goes to market actually seeking the cheaper cuts. In view of the statemetit quoted, it does not seem likely that when meats are sold by grade, the practice will have any tendency to create discrimina- tion in favor of the top grade. People will buy what they can afford, just as they do in respect to other merchan- dise. +. Small Hog Crop in Twenty Years Predicted According to the 1935 Hog Outlook released by the Bureau of Agricultural Economics, commercial slaughter sup- plies of hogs in the 1934-35 hog mar- keting year will be the smallest in more than 20 years. A marked decrease will occur in both numbers and average weights of hogs marketed. Reduction in hog production has been brought about by the unfavorable re- lationship between hog prices and corn prices since the middle of 1933, the operation of the 1934 corn-hog adjust- ment program, and the severe drought and resulting shortage in feed supplies during the present year. In view of the prospective marked decrease in hog slaughter, it is prob- able that hog prices in 1934-35 mar- keting year will average materially higher than the low level of the last three years. Although the per capita production of hog products in the current market- ing year will be the smallest in a half century at least, it is possible that production in the 1935-36 marketing year will be further reduced. It now appears probable that the spring pig crop in 1935 will be smaller than that of 1934, and it is hardly prob- able that the 1935 fall pig crop will be sufficiently large to offset the decrease in the spring pig crop. Thus a mate- rial increase in hog slaughter is im- probable before 1936-37. ae When a Hearty Snack is Welcome An afternoon outdoors on a chill fall day is enough to whet any appetite, so why not invite the “gang” in after the game for some hearty refreshments? At no other tim ewill hearty refresh- At no other time will heart refresh- ments be so welcome. Sausage and waffles with genuine maple syrup is the suggestion of Inez S. Willson, home economist. The sau- sage links may be fried and served with waffles, or bulk sausage may be sprinkled over the waffle batter just before it is baked. Sausage and scrambled eggs, too, are a combination which is well-liked for the after-game snack. These may be cooked separately, or the sausage, cut into slices, may be browned in a small amount of fat, the beaten eggs added, and the mixture cooked until the eggs are set. Hot ham sandwiches may be pre- pared ahead of time, all except frying; then after the game, they can be pre- pared in only.a little longer time than it takes the deep lard to heat. Buffet Type Supper If a large group is present, a simple buffet supper is often the choice. The table should be set before going to the game, and as much of the actual food preparation done as possible. A buffet supper should always include at least ene hot dish, and after a game, more than one hot dish is appreciated. Corned beef en casserole is a popu- lar after-the-game dish. It may be pre- pared beforehand, ready to be heated and served. ——_- +e The great trouble with people now- adays is that their earnings do not equal their yearnings. Oysters and Fish Fresh Shipments Daily. Ask your Dealer for Reader Fish. They are better. lake and Ocean Fish. Wholesale. G. B. READER, Grand Rapids. La gee eT 14 MICHIGAN TRADESMAN December 12, 1934 HARDWARE Michigan Retail Hardware Association. President — Henry A. Schantz, Grand Rapids. Secretary—Harold W. Bervig, Lansing. Treasurer—William Moore, Detroit. Field Secretary—L. S. Swinehart, Lansing. Annual Convention of Michigan Im- plement Dealers The thirty-first annual convention of the Michigan Farm Equipment Asso- ciation was held last Tuesday, Wed- nesday and Thursday at the civic audi- torium, Grand Rapids. Both attend- ance and exhibits were fair. Immediately after the address of welcome and response, memorial serv- ices were held for the late ¢. L. Glas- gow, of Nashville, sympathetic addres- ses being made my D. M. McAuliffe, Albion; Edward DeYoung, McBain; Isaac Van Dyke, Zeeland. President Rankin then read his an- nual address, as follows: The Michigan Farm Equipment As- sociation held its first convention in 1903. During thirty-one years this As- sociation has met each year to ex- change ideas and formulate plans for the betterment of the farm equipment industry. We have considered discounts, trade- ins, mark-up, salesmanship, terms, credits and collections and many other problems which present themselves in the business of selling equipment which will enable the farmers of Michigan to operate their farms more efficiently and equip their homes for better living. Back of every problem which the farm equipment industry must face, there is a corresponding problem which the farmer is trying to solve. If we are concerned about costs and mar- gin, it is because we know we must offer our wares at a price which the farmer can and will pay. If we are concerned about the efficiency of our sales force, it is because we know there is a sales resistance out there on the farm which must be overcome. If we are concerned about credits and collec- tions, it is because we know that our farmer customer is hard pressed to make his income spread over his ex- pense and investment costs andi cover everything. We have no major problems except the farmer’s own major problems. We cannot solve our problems until his are solved. It is futile to attempt to solve our problems from any viewpoint ex- cept that which takes our farmer cus- tomers into consideration. No good can come to the industry unless it comes as a natural outgrowth of a cor- responding good which has come to them. If we are agreed on these proposi- tions, and I am sure we are, then it follows that the logical approach to any problem is from the angle of its effect on our customers. The logical test for any suggested solution is whether or not it will be of actual ben- efit to our customers. If it will benefit them, then we shall receive benefit in turn. If it works hardship upon them, if it makes it more difficult for our farmer friends to buy or to exchange, or to service, or to pay for their equip- ment, then it harms us in like measure. Our theme for this thirty-first an- nual convention is “Self-Government of Our Industry.” We shall probably consider ways and means whereby we shall hope to correct conditions which we have learned to call “evils” in our industry. We shall probably consider methods of dealing with those who are prone to do the job of supplying equip- ment to farmers differently than the majority of us think it should be done. In proceeding with this scheme of self government of our industry, let us not lose sight of the underlying prin- ciple that the only way to bring about any benefit to ourselves is to first bring one to our customers. In considering any phases of this problem of attempt- ing as an association to govern the selling efforts of its members, let us first ask ourselves, “What effect will this attempt at control have on the customer ... will it make it easier for him to buy, will it enable him to main- tain this equipment better, will it help him to pay his bill? Or will it make it all harder? We know it is so hard now that our Michigan farms are sadly under-equipped and that what equip- ment is there is in an advanced stage of obsolescense and in too many cases the bill is still unpaid. Whatever pattern we lay out for contro] of our industry, let us first lay it down on our customers problems and see how it fits in. If it will help solve his problems, it will help solve ours. If it will make it easier for him to buy, it is very evident it will make it easier for us to sell. If it will make it easier for him to pay, it will make it easier for us to collect. We are met, therefore, not to look within our ranks for the solution of the ills of the industry. Our industry had its heyday before Self-control had been thought of. It may never have another without control, but it will never have another except as our farmer friends have theirs, too. : If we proceed to the consideration of Self Government of Our Industry with these convictions firmly fixed in our minds, we shall not be altruistic, we shall be merely practical. Secretary Larsen read his annual re- port, as follows: It is my belief that this, the thirty- first annual Secretary’s report, is one which includes innovations in our in- dustry which will become history, so far as accomplishments are concerned. We have completed another year, one which has been crowded with much good for the benefit of our in- dustry. It has been a year of many restless delays which have to a great extent shaken the confidence of our people. Definiteness of purpose has been lacking, but we have now come to the point where we can start cashing in on what has gone before us. The year’s work has been concerned largely with codes. The irritating de- lays and the uncertainty of co-opera- tion from Washington code authorities have made code work difficult. Per- haps there are some things which are not included in the code that we feel should be there, but we do have infi- nitely more than we at times felt was possible. It has been a case of feeling our way along, unitedly and carefully weighing every issue that was come up. Those representing you in our Na- tional Federation have been acting as your shock troops to secure that which is fair and reasonable in codes. It has been their persistency toward getting that which is just that has caused so much delay. These men have given unselfishly of their time and money and have sacrificed much to make possible things for which our Association has worked since its organization, namely, Self-government of our industry. What we hope to accomplish at this convention is to make plain to you the manner of self-government and how it can be worked for you. To have a code and an enforcement organization does not mean Government interference in our respective businesses—not in the least. You can well hope that the prin- ciples covered by our code may remain in full effect, for with them and with an understanding of the methods of self-government, nothing but the most pleasing and profitable results can he expected. There definitely will be no “regimentation-of- business’ in our in- dustry. I will not at this time go further into the details of the code, for or Thurs- dav we will have our code diretor, Da-. vid E. Darrah, present to speak on “Trade Suicide or Trade Self-Govern- ment.” During the year we have conducted forty-three group meetings and two code compliance, and have given every dealer below the Straits an op- portunity to attend at least one group meeting entirely on the code. Every effort has been put forth to keep all dealers acquainted with the activities of the Association and with the code, what the code has meant and the ac- complishments as we have gone along. Our local group organizations are much stronger to-day than they have ever been before. Two years ago the National Feder- ation perfected a book-keeping system which was designed entirely for the implement dealer. This book-keeping system has been in use all over the United States since its introduction and has proven itself to be very simple. Perhaps few realize the real value and importance of an adequate system of books. Dun & Bradstreet state that the principle causes for business fail- ures are inadequate book-keeping rec- ords. Proper records will keep you informed as you go along, giving you information as to the proportion of your expenses to sales, whether or not your credit sales are out of proportion to your volume of sales, and to indi- cate to you where possible leaks may be in your business. Truly, a book- keeping system is nothing more than a guide for you to use in managing your business for profit. The Associa- tion office has a supply of these sim- ple, inexpensive systems on hand and is in a position to furnish any dealer any amount of forms or a complete system on very short notice. Since this Department was set up, the Association has collected in the neighborhood of $1,200 in freight over- charges for those dealers who have taken advantage of the freight audit service. The average amount which has been collected runs between five and six dollars per dealer who has had his freight bills audited. As long as this service costs you nothing, why not take advantage of it and have your freight bills audited regularly through the Association office? I am very frank in stating that the Association is a benefit to every dealer in the country to the extent of hun- dreds of dollars annually. Not that the Association goes out and hands the respective dealers a certain sum of money on a gold platter, but through the activities, savings and things which the. Association can accomplish as a united organization of dealers. It seems strange to me that so many dealers can accept willingly the ac- complishments of the Association and still conscientiously not be members and help support the Association, or be so contrary minded as to refuse to vis- ualize the benefits derived from the Association. In order to be of more service to our membership, we were one of the or- ganizers of what is now known as the Michigan Federation of Retail Mer- chants. This Federation is made up of ten of Michigan’s strongest retail trade organizations, representing ap- proximately 50,000 retail outlets. The purpose of this organization is as fol- lows: 1. To study National, state and local governmental budgets and expenses; to inform affiliated trade organizations of the result of these studies and to sub- mit such information to governmental bodies or officials with suggestions for constructive action. 2. To suggest to governmental bodies and officials such changes in laws or in administration of laws as seem prac- tical for the general good and as are in consonance with efficient and eco- nomical government; to inform and secure assistance from affiliated trade organizations in carrying out suggested changes through legislation or other- wise. 3. To promote laws and legislation for the preservation of independent business—the foundation of the eco- nomic structure of our country—and for the prevention of monopolistic tendencies in distribution. 4. We believe the Act should be fur- as decided upon by the Board of Di- rectors. The Board of Directors of the or- ganization is made up of two men from each of the constituent associa- tions. Your President, Mr. Rankin, and myeslf are at the present time mem- bers of the Board of Directors. A\I- ready different committees have inves- tigated things of interest to all retail- ers in the state, Recommendations have been made for amendments to the present sales tax act by this organiza- tion. The following is the report of the sales tax committee, of which your secretary is a member: 1. It is the opinion of your commit- tee that the Michigan three per cent. sales tax constitutes a fair and equita- ble basis upon which to levy a tax for state revenues. 2. We believe the present Act should be amended so as to make it mandatory upon the consumer to pay the tax and not optional with him, thereby frequently passing the burden back to the seller. 3. We believe the State Board of Tax Administration should be author- ized by amending the Act to the extent of being permitted to order a retail merchant to install and use a proper and adequate accounting system. ‘, We believe the Act should be fur- ther amended to conform with the Act in Iowa, by writing into it the fact that no tax is to be collected on sales from lc to below 12c, but a lc tax is to be collected on sales from 12c to be- low 47c, a tax of 2c is to be collected on sales from 47c to below 83c, and a 3c tax is to be collected on sales from 83c to $1.12. Another issue which this Federa- tion is now working on js a Fair Trade Act for the state, which, I believe, will be of great value to all retailers in elim- inating price cutting and other unfair trade practices. On November 22 this organization entertained at a Banquet the newly elected Lieutenant Governor, Attorney General,Auditor General, and the ma- jority of newly elected Senators and Representatives for the principal pur- pose of acquainting them with this or- ganization, its purpose and intentions. The formation of this organization has added considerable strength to our As- sociation, making it possible for our individual Associations to be more val- uable. Due to the fact that we repre- sent a variation of industries, our ef- forts jin legislative matters cannot be considered class legislation. There- fore, when we speak, we are certain of recognition. Ta the suminer of 1932 it was agreed by the members of the Farm Equip- ment Instiute. which is the manufac- turers’ Association, not to exhibit. In 1933, we co-operated with five other organizations and created the Michi- gan Farm Show. Five thousand farm- ers registered during the week, togeth- er with the Michigan Farm Equipment Association dealers and the members of the Michigan State Horticultural Society. The Michigan Farm Show in 1933 was not on the approved list at which farm equipment manufacturers could exhibit. In 1934 the Farm Equipment Institute saw fit to ac- knowledge this event and place it on the recommended list at which manu- facturers could show. When this was done, we felt that we were in a posi- tion to build an exhibition which we had hoped eventually would be some- where in line with the worth of such an agricultural venture. It was our hope to build a real Michigan Farm Show and have a real agricultural show, and not just a large carnival such as we have had at our State Fair (Continued on page 22) December 12, 1934 DRY GOODS Michigan Retail Dry Goods Association President—Jos. C. Grant, Battle Creek. First -Vice-President — D, Mihlethaler, Harbor Beach. Second Vice-President—Clare R. Sperry, Port Huron. Secretary-Treasurer—Leon erans, Tecumseh, Manager—Jason BE. Hammond, Lansing. F, Rosa- Suits Dominate Spring Lines Suits represent a heavy percentage of the coat and suit lines being pre- pared for Spring, with coats holding a relatively minor place in the early of- ferings for next season. The variety of suit models is large, covering both sports and tailored version in long, fin- ger-tip and hip-length jacket versions. Not much change from a year ago is expected in the suit price lines, with volume expected to center on the re- tail ranges up to $39.50. A favorable factor affecting the suit demand, it was pointed out, is the later date of Easter, which prolongs the period in which these garments may be profitably promoted. —_++>___ Glassware Call Continues Active Pre-holiday demand in the glass in- dustry continues marked. Activity in flat glass and in pressed and blown glassware is close to the peak for the year. However, production will be- gin to decline next week, in keeping with the usual trend. There has been some slackening in the bottle and con- tainer industry, but this is seasonal. Production of plate glass is moving upward in anticipation of heavy de- mand in the first quarter of the year. The Window Glass Manufacturing Code went into effect on Monday. The trade is watching for the effects of the code upon prices. —>++>—_—_- January Housewares Ordered Holiday buying of small household appliances dropped off this week as retailers’ interest swung to merchan- dise for January and February sales. Calls for crockery, cooking utensils, kitchen tools and a variety of similar goods have been heavy from both chain groups and department stores. ‘he chain buyers are interested only in products which can be retailed under 50 cents, but orders from other retail— ers have ranged from extreme low-end goods to better price merchandise. Orders for current delivery are con- fined to replacements of gift assort- ments of kitchen tools. ssa Expect Good January Coat Trade Retailers as yet have done little in the way of covering January sales needs in coats, but the expectation is that many buyers will be in the market for this merchandise within the next ten days. Manufacturers are prepat- ing assortments for their arrival. Stocks in the wholesale markets are not large. despite the slow demand of the last few weeks. To some extent, at least, the demand which did not materialize at retail during November will make it- self felt after the turn of the year, ac- cording to retail views. —_—_++2>—__—_ Spring Shoe Orders Good Confidence that prices would remain fairly stable brought out a good vol- ume of initial orders at the Spring MICHIGAN TRADESMAN opening of the volume shoe manufac- turers last week. Manufacturers indi- cated that the buying was not exceed- ingly heavy, but that retailers covered their early requirements in a good way, particularly on women’s styles. The bulk of the business appeared to be centered in the $3 to $5 ranges, with store representatives remarking thai the low-price lines were styled better than any they have previously seen. Following the trend in the higher-price ranges, sandal effects and open-work styles were popular. —_—_-o + —___ Novel Jewelry Reorders Heavy Reorders on novelty costume jew- elry have been heavy, with gold-fin- ished items predominating. The busi- ness being. booked by some leading firms, it was reported yesterday, is greater than the average holiday vol- ume for the last five years. Clips and bracelets have met the strongest re- order demand, with pins and earrings following and necklaces in last place. Clips have found their broadest demand in the ranges from $1 to $2.95, while bracelets up to $5 have sold most ac- tively Manufacturers are now work- ing on lines for the Spring season, and will have some items ready for showing early in January. —_—>22>—_—__ Rug Market Has Active Week Retailers seeking off-price merchan- dise for post-holiday sales cleared the wholesale floor coverings market of “dropped” pattern rugs late last week. Buyers have shopped through most of the mill showrooms picking up ali goods available at off prices. In addi- tion, the market last week also wit- nessed considerable activity on seasonal! items such as bath sets, scatter rugs and other types of floor coverings suii- able for gift purposes. Retailers re- port that consumer demand for holiday specialties has been exceptional since the first of the month. —_—_~++>—_. Sheet Reductions Refused While demand for sheets and piliow- cases still lags, mills have apparently reached what they consider rock-boi tom on prices and refuse to make fur- ther concessions, buyers reported here yesterday. Of course, the fear still re- mains among selling houses that the lack of business may force some one to cut quotations, but as the January sales period approaches, the possibility is dwindling. Discounts have been lengthened in a few cases, particularly on the unbranded styles, but in the last two weeks quotations have been fairly steady. oe ee American Woolen Prices Up The American Woolen Co. has ad- vanced prices on a number of its worst- ed ranges in departments one and two. The increases ranged from 2% to 10 cents per yard. For some.of the num- bers, the advance was the second in the last month and for others it was the third. In most instances, the new prices are above those originally quoted when lines were first opened, the ad- vances having more than wiped out the 21% to 1214 cent cut made a few weeks after the open‘ng. Hardware Orders Up in Week Holiday buying other activities in the wholesale hard- overshadows all ware market this week. Retailers call for heavy replacements of specialty items and press jobbers for immediate delivery. Chief among the products in demand are Christmas tree lamps and sets. The lamps are wanted in asso t ments retailing at 25 to 75 cents dozen lots. Electric toys of all kinds, tool kits and toy carpenter benches are other active items. Calls for reg- ular Winter hardware equipment con- tinue brisk, but the volume is smal’ compared with the holiday purchases. ——_—_++ + Stores Seek Holiday Appliances Interest in electrical appliances for holiday sale show no signs of abating in the wholesale market this week. Re- tailers whose stocks of desirable gift items are limited are shopping in the market attempting to locate goods for immediate shipment. With practically all producers having difficulty filling orders already on file, buyers had lit- tle success in placing new orders. Calls continue for table grills of all types to retail up to $50, for electrically oper- ated mixing bowls and fruit juice ex- tractors and for moderately priced per- colators and toasters. —_—_—_+- .__—__ Reclaimed Rubber Returning The growing shortage of cer- tain grades of rubber known in the trade as “browns” and “‘am- bers,’ which supplement the standard grades, is accounting for renewed demand for reclaimed rubber. Shortage of these secondary grades is due to greatly reduced shipments from the native sections of the Dutch East Indies, which are included in the present restric- 15 tion scheme. Unlike the situation which prevailed in the 1922-1928 period, there is no shortage of the standard grade, or ribbed smoked sheet, which is produced in British Malaya as well as the Dutch East Indies. As Dutch authorities are further tightening restrictions upon na- tive-grown rubber during 1935, and recalling the use of reclaimed rubber in the 1922-1928 period, the trade expects its use to show further increases. so Active Paint Demand Persists Current intensive activity in the pigment markets reflects the belief of paint manufacturers that mod- ernization work will continue heavy enough to counteract the usual seasonal decline in demand during winter months. The Government program and private activity are expected to make for an exceptionally active spring. Buying of zinc and lead pigments, principal bases of household paints, is in unusual volume, November business being well ahead of October in contrast to a normal seasonal decline. Orders for December delivery from some of the largest consum- ers equal those for November, it is reported. Since pigment inventories have apparently been at low levels for some time, the current increased demand reflects expectation of a protracted increase in the volume of business in the industry. —— Touchiness, when it becomes chron- ic, is a morbid condition of the inward disposition. It is self-love inflamed to the acute point—Drummond. £5) 0-0 GED 0D 0-0-0. 0D 0-00-00 YOU CAN CREATE A SPIRIT OF LOYALTY to HOME OWNED STORES in the BOYS and GIRLS of your community by using the CHEERFUL’ GOPHER independent merchant. Details on request. FRANK L. DYKEMA, 414 Murray Building, Grand Rapids, Michigan g Plan. You can hold present trade, get i o S j new customers and permanently ally the present generation with the g (> 0D (ED (ED ()-—_—_ Proceedings of the Grand Rapids Bankruptcy Court (Continued from page 11) Davison-Applegate Co., Flint __- 9.60 H. R. Thomson Inc., Chicago__-- 37.92 Standard Unit Parts Corp., Chicago 4.57 Earle Press, Inc., Muskegon__---- 274.14 Hoffman Chemical Co., Fort Wayne 10.80 F. C. Frisch Plumbing Co., G. R.-- 23.34 Universal Starter & Generator Service, — Ine’ Hetro, 51.77 Alemite Co., of Mchigan, Detroit 20.66 3endix Service Corp., South Bend 85.07 L. W. Gooms & Co., Chicago ____ 29.27 Am, Sales Book Co., Elmira___--- 121.87 Wm. C. unbar and Granvile W Keller, Muskegon __.._.._ 1,816.66 Sealed Power Corp., Muskegon_- 7,227.96 Perfection Gear Co., Cleveland__ 25,21 Wm. Fothergill, Muskegon_____- 6,416.63 Cline & George, Fiint_..._______ 63.89 Teachout Brothers, Flint___-__-- 327.22 J. Leslie Morris Co., Inc., Chicago 41.01 Muskegon Rag & Metal Co.__---- 12.50 Chamber of Commerce, Muskegon 165.88 Lempco Products Inc., Bedford, O. 1,709.48 Multibestos Co., Cambridge, Mass.3,562.11 Vanderwerp & Schrier Co., Muekgon 14.46 Burgess-Norton Mfg. Co., Geneva 3,059.20 Mich. Bell Gel. Co.) BPimt. ==. = 41.09 Automotive Equipment, Long Island 4.31 Advance Packing & Supply Co., Chicago os ee 8.86 Almetal Universal Joint Co., Cleveland. 222202 132.16 Aluminum Industries, Inc., Cinccinnati .68 B. C. Ames Co., Waltham, Mass. 12.52 Anthese Force Oiler Co., Fort Madison, Towa 92. 1.47 Atlas Press Co., Kalamazoo- 150.06 Automotive Parts Co., Detroit__ 3.84 Automotive Products Co,, Cleveland 1.79 Babcock Service Station, Muskegon. Hts. 34 Gece. F. Balk Sales Co., Detroit__ 51.23 Berg Brothers Mfg. Co., Chicago -_-. .91 Brake Supply Co., G. R._------ Boe 7.94 Browns Black & White, Los Angeles 29.16 Brunner Mfg. Co., Utica, N, Y.---- 28.15 Bruns Universal Joint Grease Gun, Port: Wayne, Ind. io) ee 4.00 Cloyes Gear Co., Cleveland___-__ 1.91 Harry T. Carver, Jr., Detroit_ 10.80 Dayton Clarifier Co., Dayton______ 2.00 Dobbins Mig. Co., Cleveland____-- 3.64 Jos, H. Ernewein, Muskegon___- 5.34 Eagle Machine Co., Indianapolis__ 5.80 Electric Steam Ine., Jackson____ 3.53 Evans Flexible Reamer, Chicago__ 36.91 Pike Service Station, Muskegon__ -26 Fleming Mfg. Co., Worchester __ 14.70 Fuller & Sons Mfg. Co., Kalamazoo 33.28 I. H. Gingrich & \Sons, G. R.__ 23.71 Hart Petroleum Co., Hart._______ 12.70 Heisler Chev. Sales, Muskegon____ 5.69 Hume-Close Cadillac Co., Muskegon .41 A. J. Hunter Co., Muskegon______ 38 Heiz & Heiz, Brooklyn__________ Huron Automotive Specialty, IDStrOit) a ees ee 8 Indiana Truck Corp., Marion, Ind. 17.3 Johnson Auto Sales, Muskegon Hts. .7 Klemm Automotive Prods., Chicago 16.49 Muskegon Auto Parts & Wrkg.__ 75 Muskepon Gas Co... 8.60 Marquette Mfg. Co., Minneapolis 101.00 Motor Meter Gauge & Equip, Bone Island ‘City i023 3 1.50 Nat Motor Bearing, San Francisco 1.74 New Favorite Mfg., Troy, O.__ 9.50 Penny & Clark, Muskegon________ 85.00 Polson Hubber Co., Garrettsville, O. 170.51 40.12 Rtemington-Rand Bus. Serv., Chicago 9.20 Royal Sprayer Co., Milwaukee__ 3.50 Rush @o.. Los Angeles.) oo 3.25 Steiner Electric Co., Muskegon__ 3.09 John Slykhouse, G. R._--------.-- 4.00 steel Material. Co., is! 10.58 Stewart Die Casting Corp., Chicago 2.19 Swartz Mfg. Co., Freeport______-- 1.84 Thieleman Auto Co., Grand Haven 2.30 Earl Tupes, Muskegon Hts.____-- 1.57 A. A. Taft, Inc., Plainfield, N. J. 5.77 Thermoid Rubber Co., Chicago__ 7.00 Tot Industries, Inc., Detroit ~_-_ 58.39 United Armature Co., Cleveland____ 5.22 VanDyke & Nelander, Whitehall 8.81 Van Sicklen ‘Corp., Elgin_---_---- -56 Wagner Electric Corp., Detroit__ 32.05 Weibert & Pfeil Co., Detroit______ 5.05 Westinghouse Elec. & Mfg. Co., Base Pittspure 28) oe 5.92 Yost Mfg. Co., Meadville, Pa.___- 6.00 Mrs, McLaughlin, Muskegon______ 650.00 Riordan Realty Co., Muskegon__ 53.89 Aeme Welding Co., G. R.________ 30 Al Bushman @: Reo. 1 Bowne Cadllac, G, R.__- ab d. 2 1 Brake Supply Co., G. R._ Bias Gezon Motor Sales, G. R.-----_-- GR Buicki@q. te Goldner Alfalter, G, R.------------ Interstate Motor Frt. Co., G. R.__ x Loomis, Inc., G. R Pittsburgh Plate Glass, G, R.__-- Rim & Wheel Service, G. R.----- W. D. Vandecar, G. R.__---- . VerWys & Co., G. R.---- oe Wage Motor Co. GR. Auto Elcetric Service, Flint___- Buick Pontiac Retail Co., Flint____ MC. Carton €o., Pint ..____ City Ice & Fuel Co., Flint Ae Doyle & George, Flint Die & Tool Co., Flint. et 25 be fe WMMOUPMOb wow: POONOBOUEOAOEL - S100 FA Co et bo Hlintg Glass Coos or e 1.8 lint Motor Car Service___ — 1.63 Flint Piston Service___________ ai 52.78 Formcrook Auto Supply, Flint_- 76.78 Gates & Graves, Flint_____._.____ 21.47 Genesee Coal & Ice, Flint_ 43.76 Otto P. Graff Sales, Flint. -20 Cc. W. Gallup, Pint i 18.41 Intercity Trucking Service, Flint__ 15 Reflex: Light Co... Flint = .60 Summerfield Chevrolet, Flint____ 59.41 San Oi Co. Pint. 1.58 National Carloading, Detroit_.____ 95 Indiana & Mchigan Fuel Co., South Bend 27.87 Chamber of Commerce, South Bend 37.50 South Bend Cab Co., South Bend 5.0 St. Joseph County, South Bend_. 179.46 City oa G kK... 205.46 City of Bint 22 = 319.00 City of Muskegon_-_____ - 385.56 City of South Bend - 284.00 State of Michigan, Lansing_ me 287.44 Cedar Rapids Engineering______-- 431.00 Gen. Motors Acceptance Corp., Ge eee ee 341.25 Aircraft Specialties, Inc., Lapeer 4.64 Alemite Co, of Michigan, Detroit 74 Auto Chinie. Gi Ri Automotive Main, Ass’n. of Detroit ‘ Battery Distributing Corp., Chicago 852.51 Beall Tool Co., East Alton, UL __ 9.00 Battery Equipment & Supply Co., @nicaeo 22 96.06 Behr Manning, .G. KR... 7.11 W. J. Brinen Lumber Co., Muskeron iss 26 Bristol Stoker Sales & Serv., Flint 151.06 Carbon Engineering Corp., Slinger 25.38 Champion Spark Plug Co., Toledo 504.35 Cincinnati Ball Crank, Cincinnati 9.43 Consumers Power Co., Muskegon 73.05 Clover Fdry Co., Muskegon______ 7.00 L. W. Coombs, Chicago._.______-_ 4,88 Crane Packing Co., Chicago______ 29.20 Croppley Instruments, Aurora__.. 14.40 Dana Printing Co., Muskegon____ 4.33 Danield Co., Muskegon_________- 138.86 Diamond Service, Detroit________ 57 Dorman Star Washer Co., Cincinnati 12.52 Earl Press, Muskegon____________ 33.22 Jos. H. Ernewein, Muskegon____ -90 Factory Supply Co., Muskegon_-_ 5.84 Felt Products Mfg. Co., Chicago 145.84 Franklin Automobile, Syracuse, N. Y. 3.06 L, H. Glmer Co., Tacony, Phila... 119.90 General Elec. Supply Corp., G. R. 16.50 General Motors Truck Co., G. R._- Ee Greenfield Tap & Die, Greenfield, Rae ese 38.35 Guaranteed Parts, New York__-_ 583.17 Grand Rapids Credit Men’s, G. R. 6.75 Hoffman Chemical Co., Fort Wayne 48.60: John C. Hoof Co., Chicago________ .09 Hoover Steel Bell Co., Ann Arbor 569.75 Alfred J. Hunter, Muskegon____ 3.2 Ideal Clamp Mfg., Brooklyn_____- 2.81 Independent Bell Telephone Co., BOWUN | Bonds) foe 41.05 Imperial Brass Mfg., Chicago__-_ 5.04 Jacobs Mfg. Co., Hartford, Conn. 37 Jefferson Hlec. Co., Bellwood, Ill, 39.40 Keelox Mfg. Co., Detroit___.____ 6.31 Lakeshore Corp., Muskegon______ 3.35 The Lantz Phelps Corp., Dayton 52.50 Lampev Products, Bedford_.-_.. 324.85 Burd Piston Ring Co., Rockford__ 15.66 Liberty Accessories Corp., Mount Nerieon NY oo 13.36 Machine Tool & Engineering, Muskemen 2 24.20 Muskegon Chamber of Com.____ 10.00 Merchants Service Bureau, Mus- eC 12.50 Millers Fall Go., Greenfield, Mass. 53 Multibestos Co., Cambridge, Mass. 110.86 Muskegon Aluminum Fdry, ____ 5.38 Muskegon Gas Co.___.-_________ 2.82 17 Muskegon Hdwe, & Supply------ 6.23 Muskegon Master Welders_-____-- 2.35 Mueller Elec. Co., Cleveland___- 1.19 Nappanee Water Filter__.-_-.--- 11.90 National Copper & Smelting, Cleveland . 15.03 National Standard Co., Niles__--__ 63 Perfection Gear Co., Harvey, Ill.__ 4.14 Polson Rubber Co., Garrettsville__ 55.83 Postal Telegraph, Muskegon-_-_- 1.26 Purolator Sales: (Gas 358.49 Reid Mfg. Co., South Tacome, AU cise tere ee oe a 36 Sealed Power Corp., Muskegon_. 4,355.39 Lawrence Scudder Co., Muskegon 153.50 Shur Gloss Mfg, Co., Chicago____ 74.07 Simmons Mfg. Co., Cleveland____ 256.33 Simonds Saw & Steel, CGhicago__ 91 Sodrin Mfg. Co., Kalsas City, Mo. 23.68 2 Spray-x,. Chicago: 2) sus ea -70 Springfield Wheel Puller Co., O.__ 18.42 Stanley Rule & Level Lant, New. Britta, Conn, 14.81 F. W. Stewart Mfg. Corp., Chicago 2.71 funnen Products Co., St. Louis__ 68.37 ‘Super Service, Muskegon________ 21.99 H. R. Thomson, Inc., Chicago__ 1.00 TungSol Lamp Works, Detroit__ 89.96 U. S. L. Battery, Niagara Falls__ 29.40 United American Bosch Corp., Springfield, Mass, ..00 160.58 Uniform Hood Lace Co., Indianapolis .42 Valley Elec. Corp., St. Louig______ 18.90 Van Norman Machine & Tool, Springfield, Mass, ___.___ ey 2.85 Viscosity Oil Co., Chicago _______ 42.28 Whitney Sales Corp., Hartford, IMISSS ee ee 16.99 Western Unon, Muskegon___ a 11.44 J. H. Williams Co., Buffalo_ -~ 455.48 Wilson Puleer, Detroit... .28 Zip Abrasive Co., Cleveland______ 1.95 Wm. Monroe Co., Muskegon____ 200.00 John Pierce, Flint_.. 328.39 Acme Weldng Co., G. R.. 1.29 Brake Supply Co., G. R. 7.03 Brochu & Haas, G. R.__ 4.08 G@ RR. Spring Service. 1.28 Grand Storage & Battery, G. R. 2.68 1 G. RR. Welding Co 70 Rim & Wheel Service, G. R._ a 4.75 Oakite: Col. (Ge Ros 2 11,12 Mich. Bell Telephone, G. R.____ 75.10 Consumers Power Co., G. R.__--__ 50.09 Western Union Telegraph Co., G. R. 9.19 Aircraft Specialties, Inc., Lapeer 9.15 Automotve Maintenance Ass’n. of Depot. 6.00 Battery Distributing Corp., Chicago 188.33 Battery Equip. & Supply Co., Cieane, 6.75 Behr Manning, G. Rico oc 4.60 The Carborundum Co., Niagrar Falls 6.41 Cedar Rapids Engineering Co.__ 11 Chadwick & Trefethen, Ports- TOWER | NE Ee ee ee a -66 Consumers Power Co., Muskegon__ 46.44 Dana Printing Co., Muskegon____ 67.47 Daniels Co., Muskegon__.________ 18.59 DeVilbiss: Co., Toledo... 08 Dorman Star Washer Co., Cincinnati 12.79 Earle Press, Muskegon__________ 5.92 Eaton Products, Ine., Cleveland__ 9.54 Enterrpise Brass Works, Muskegon 1.75 L. H. Gilmer Co., Philadelphia____ 195.08 Greenfield Tap & Die, Greenfield 23.79 Garage Lite Co., Chicago_.._____ 1.47 G, BR. Assn of Ce Men 12.14 Hoover Steel Ball Co., Ann Arbor 66.12 Hondelink & Vandernnot Court Reporters, G. R. Independent Elec. 13.06 Muskegon__ 4.23 Co., Indiana & Mich. EBlec., South Bend 53.21 Jefferson Elec. Co., Bellwood, ill. 16.65 Liberty Foundries, Rockford___. 332.72 Lion Chain Co., Inc., Chicago ____ 3.75 Machine Tool & Engineering, Muskeron 6.00 Muskeszon Gas Co.) 0200 Sais 1.93 Mo-Gil-Ner Mfg. Co., Los Angeles 10.57 Muskegon Letter Service_-________ 7.25 National Copper & Smelting, Cleveland se aia ey 10.05 Perfection Gear Co., Harvey, Ill.__ 4.21 Polson Rubber Co., Garrettsville__ 9.12 Postal Telegraph, Muskegon____ 1.58 Purelator Sales, Go Ro 2 56.27 Rochester Mfg., Inc., N. Y.__ 15.94 Rotary Lift, Memphis____________ 22 Sealed Power Corp., Muskegon__ 365.81 Scintella Magneto, Sidney, N. Y. 47.03 Simmons Mfg. Co., Cleveland____ 44.91 Sodrin Mfg, Co., Kansas City____ 21.60 Stanley Rule & Level Plant, New Hritain, Conn 3.42 Summen Products Co., St. Louis____ 1.7 H. R,. Thompson, Inc., Chicago__ ag Thermoid Rubber Co., Trenton, N. J. .58 Towner Hdwe. Co., Muskegon____ 25 U. S. L. Battery, Niagara Falls 119.25 Whitney Sales Corp., Hartford, Mase 12.50 C, A. Witt & (Sons, Muskegon____ -50 Yost Mfg. Co., Meadville________ 5.48 Zip Abrasive Co., Cleveland____ 3.84 Jone Pleres. Flan 200.00: Helen Dernbach, South Bend____ 125.00 Auto Clinic, G Roo pia 7.82 Brake Supply Co., G, R.___ a 4.78 Booth Motor Co., G. R._____ ze 8.26 Assocated Truck Co., G. R.______ 1.02 Grand Rapds Auto €o.2 16.00 Grand Rapids Buick__ . 15.15 Frigido Co., G. R.-____ ee 97.25 Manufacturers Supply, G. R._ 4.60 Mich. Bell Telephone, G, R.______ 55.00 Consumers Power Co., G. R.______ 56.37 Western Union, G RR... es 14.38 Viking Automotive, G. R.________ 1.29 Campeau Mullally & Meir, Mus- RESON co lee See 18 DRUGS Michigan Board of Pharmacy President—Earl Durham, Corunna. Vice-President—M. N. Henry, Lowell. Other members of the Board—Norman Weess, Evart; Frank T. Gillespie, St. Joseph; Victor C. Piaskowski, Detroit. Director—E. J. Parr, Lansing. Examination Sessions — Three sessions are held each year, one in Detroit, one in the Upper Peninsula and one at Ferris Institute, Big Rapids. Michigan State Pharmaceutical Association. President—J. E. Mahar, Pontiac. Ex-President—Duncan Weaver, Fenn- ville, First Vice-President—Ben Peck, Kala- mazoo, Second Vice-President—Joseph Maltas, Sault Ste. Marie. Treasurer—Henry Hadley, Benton Har- bor, Secretary—Clare F. Allan, Wyandotte. Executive Committee — M. . Henry (chairman), Lowell; Benjamin S. Peck, Kalamazoo; A. A. Sprague, Ithaca; Leo J. Lacroix, Detroit; James W. Lyons, Detroit; Ray Jenson, Grand Rapids; Dun- can Weaver, Fennville. What Can Be Done to Boost Holiday Selling? With the approach of Christmas the hearts lift. The young people await its arrival with keen anticipation. Even the jaded old timer perks up when he sees the fountain trimmed with green stuff and red berries. With him many a Christmas of the past comes to mind, maybe fifty or sixty of them. It is always a jolly time. So why not have a few decorative effects and featured novelties in the fountain department? Fireplace Effects The “back bar” lends itself handily to fireplace effects. Across it, in front of the mirror, we can arrange a string of hosiery. Here we have: A tiny sock for baby. Ared sock for dad; A golf sock for brother; A white cotton stocking for grandma; A black silk one for sister; A barber pole effect for the cook. Stuff these with paper nearly up to the top, then have something appropri- ate projecting—a rattle for baby, tin horn for brother, some article from the beauty goods for sister, and so on. Or we can have a fireplace on a re- duced scale. This is made from soft wood by a carpenter, or there may be somebody around the store sufficiently adept with tools to do this bit of con- struction work. The fireplace has a mantel, below which the wood is cov- ered with red-brick paper. For the grate we have wooden bars painted black to represent iron. Wrap an elec- tric bulb in thin red silk or red tissue paper. Arrange some odd bits of wood around this, turn on your current, and you have an excellent “glow.” Perhaps you prefer “flames.” Red tissue paper streamers are fastened in a clump at one end, the rest of the streamer being free. A small conceal- ed electric fan at the bottom of the grate will keep the streamers playing to afford an illusion of flames. Here we have flames without a fire hazard. The Christmas Tree Nothing is better than a nicely trim- med tree. A symmetrical tree about four feet in height will show up well on the back bar. Modern electrical decorations are exceedingly attractive. For a good lighting effect, manipulate MICHIGAN TRADESMAN your wiring so that these can be turn- ed on, and the other lights on the back bar cut off. That will make the tree stand out, especially at night. The “candy tree” makes a hit with the youngsters. This tree is trimmed largely with articles in candy, small candy baskets, tiny canes, candy ani- mals, tufts of spun sugar, and what not. Christmas week you begin handing one of these articles to each child who comes in. The child appreciates the gift a great deal more when it is taken directly from the tree. These little candy gifts do not run into much money, even if the tree is trimmed two or three times. Certainly they make for good will, since a gift to a child is always appreciated by the parents. For an artistic tree, try a color scheme. Thus we have crimson and silver, a combination of red bulbs and silver ornaments throughout. For blue and gold, we have blue bulbs and gilt ornaments throughout. Some of these trims win the applause of artists. The ambitious decorator sometimes surrounds the base of the tree with an elaborate landscape comprising bridg- es, frozen lakes, snow-covered hills, dales, and miniature groves. Some- thing striking will get a lot of atten- tion from the youngsters of the neigh- borhood, and even bring them from distant localities. In a town of 40,000 or so, such a feature may be advertised all over the city and throughout the county. That is worth while. Harvest Trim I have run a harvest trim from Thanksgiving to Chrstmas with grati- fying results. It consists of a group on this order —paper pulp turkey, real ears of corn on the stalk, real pumpkins, jars of mince meat, autumn leaves, red ap- ples, a basket of fine eggs, clusters of vegetables or winter fruits, perhaps a bag of nuts. At the fountain we are featuring pumpkin pie, turkey sandwiches, sliced roast turkey, mince pie, the usual egg drinks, and nut sundaes. The back- ground of food products stimulates in- terest. The mammoth pumpkin gets a good deal of comment, humorous or otherwise. “Did you kill that yourself, Doc?” “What does it measure?” “Biggest pumpkin I ever saw, b’ gosh!” Well, we are glad to see the public attracted by our display. This is a good spot for prize specimens. They may be picked up at market or some- times agricultural friends will donate them. They have been known to make newspaper copy. Ice Cream Novelties The Christmas season is a good time for appropriate ice cream special- ties, and here we may employ molds to advantage. The “holly leaf” is molded from green ice cream, having at its base a cluster of red candy pellets to serve as holly berries. This is served as sundae, and makes a beautiful little specialty. The “ear of corn” is molded from vanilla ice cream, and looks the part. A tiny “turkey” is composed of va- nilla ice cream. This is served with with either “cranberry sauce” or “gravy.” Any red syrup will act as “cranberry sauce.” If you want to be exact, give it a tang by adding a dash of real cranberry sauce. For gravy, we use heavy chocolate syrup, and that looks the part, all right. If you don’t care to go to the trouble of molding miniature turkeys, you can still get into the game by taking off slices of ordinary brick ice cream, just as if slicing turkey meat. William S. Adkins. ———_.- > __ U. C. T. News From Detroit, No. 9 (Continued from page 7) ied the Mormon boook a bit while there. But Joe returned home the man of the family to his charming wife and children, who are so much a part of his life. If you had seen him bob sledding on Pikes Peak in Colorado on this trip, you would readily see wiy the younger generation of his hous2- hold truly feel he is just one of them. What real function can there be without the ladies? Mrs. Josephine Caldwell entertained the Ladies Aux- iliary at her home on Saturday evening last. Pal, her wire haired terrier, of course acted as mascot. The way he walked around you would think him master of ceremonies. Light refresh- ments after bridge and bunco added zest to the evening. Into the Burch family went two prizes—the second men’s to Floyd and the booby to unis wife. Mrs. E. J. Drouillard smilingly accepted the first ladies prize of a cannister set. Joe Mellon took ihe other booby prize. And those Shields always win something. Allen Shields ran away with the first genic! :men’s prize, a fine smoking set, and his wife Holiday Goods December 12, 1934 some de- this took the ladies’ second prize licious pineapple preserves. To party came Miss Eleanor Wilson. We are much pleased to know that her eyesight is greatly improved. If Fred Mellon, who now teaches in the ford trade school, had brought his charm- ing young blond lady friend earlier in the evening we think they might have won a prize also. The sympathy of both the Council and the Ladies Auxiliary goes out to Mr. and Mrs. Geo. R. Pritchett in the recent death of Mrs. Pritchett’s moth- er, Mrs. Donnelly, Burial was in Bra- zil, Ind. Wigstaff. ess. Administration Wants Unemploy- ment Laws The Roosevelt social relief pro- gram will be speeded toward com- pletion in order that Congress may be enabled to adopt the ne- cessary legislation without delay that the various States of the Union may enact correlative laws. The Administration’s plans contemplate State funds, the Gov- ernment entering the situation only in a supervisory capacity, and since most of the State legis- latures meet in January and for limited terms, it behooves Con- gress to fix the broad, general pol- icy of unemployment insurance promptly. At the request of Governor iehman, a committee appointed by him has just completed a draft of an unemployment insurance bill, and Governor-Elect Nice (Maryland) has appointed a gen- eral committee and assigned to it a similar duty. > e+ : Strong men are made by opposition; like kites they go up against the wind. —Frank Harris. Sore Grand Rapids Our line now on display. The best we have ever shown. We invite you to look it over. Prices Are Right. a Hazeltine & Perkins Drug Co. Michigan 6 December 12, 1934 MICHIGAN TRADESMAN WHOLESALE DRUG PRICE CURRENT Prices quoted are nominal, based on market the day of issue. Acetic, No. 8, 10 Boric, Pod or Xtal., 20 Carbolic, Xtal., 43 Citric, i as 45 Muriatic, Com’1., 10 Nitric. Ip 2 oes 15 Oxalic lb: (22.0 25 Sulphuric, tp; ooo 10 Nartaric, Ib: 2222008 40 ALCOHOL Denatured, No. 5, gal.______ 38 @ 50 WeOOG,) SOL. oo 50 60 ALUM-POTASH, USP tammy, 1. 04 @ 13 Powd or Gra., 1b.------.-.- O44%@ 13 AMMONIA ~oncentrated, Ib. -.-.. =. 0 @ 38 fh ib) eo 05%@ 13 Sek ap, Coven Lae 054%@ 13 Carbonate, 1D, ee scans «80 @S 88 Muriate, Lp., 1D 18 @ 380 Muriate, Gra., Ib.ccc. «6 OTE@ = SOLS Murtate, Po. lb........ 22 @ 35 ARSENIC oun 07 @ 20 BALSAMS Copaiba, 1b oe 60 @1 40 Fir, Cana., @ 2 40 Fir, Oreg., @100 Peru, lb. @ 4 60 Tolu, lb. @ 180 BARKS Cassia Ordinary, ib. __...._ @ 30 Ordinary, Po., 2 @ 36 Saigon, mm. oC. @ 40 Gaizon, Fo., ib.-_..____ 50 @ 60 Bim) 1b) 2222 40 @ 50 Bim, Powd., 1b. 2 38 @ 45 Him, Gia. ib, 2 8k @ 46 ras (P’d Ib, poy @ 4 Soaptree, cut, ib..._-..._... 20 @ 30 Seaptree, Po., no .™6hChlUC a BERRIES @ubeb, Ib: 22 @ 65 Cubeb; Po. Ib. ees @ % Juniper, Ib. 10 @ 2 BLUE VITRIOL Pound) ie 06 @ 16 BORAX P’d or Xtal, lb.-.---...... 0 @ 13 BRIMSTONE Prous ——- 0 @ 10 CAMPHOR Pound 2 7 @ 90 CANTHARIDES Russian, Powd, -.--.-- aS @ 4 60 Chinese, Powd. ~_.__...---- @ 200 CHALK Crayons White, dozen -----.--- @ 8 60 Dustless, dozen —------- @ 6 00 French Powder, Coml., Ib... 033%@ 10 Precipitated, Ib. .-.-------- 12 @ 16 Prepared, 1b) 14@ 16 White, lump, Ibe 03 @ 10 CAPSICUM Pods, Ib. 2 303 60 @ 170 Powder, jib. 202 )o 0 62 @ CLOVES Whole, Ib, 222-0 30 @ 40 Powdered, Ibi 220.0 35 @ 45 COCAINE Ounce 2250 ee 13 75@15 40 Mtal, lb. 223: 03%@ 10 Powdered, Ib. 4@ 16 CREAM TARTAR Pound 00 25 @ 38 CUTTLEBONE Pound 29.22 40 @ 50 DEXTRINE Yellow Corn, Ib.------- - 06%@ 15 White Corn, Ib.------------ 07 @ 15 EXTRACT Witch Hazel, Yellow Lab., a 110 @170 Licorice, P’d, Tb.------------ 50 60 FLOWER Arnica, (bs J). 50 @ 55 Chamomile German, lb. 60 @ 70 Roman, Ib. @ 1 40 Saffron American Why 50 @_ 65 Spanish: ozs, 2. @1 35 FORMALDEHYDE, BULK Pound) oe ee oo @ 20 FULLER’S EARTH Powder, Ib. 10 GELATIN Found 55 @ 66 Brok., Bre, Ib. 30 Gro’ a. Dark, Ib 25 Whi. "Flake, mo 35 White Gia: Ths @ 36 White AXX ERE ib. @ 40 Ribbon, 22 ee 424@ 50 GLYCERINE Pound i939 @ 4 GUM Aloes, Barbadoes, so called, lb. gourds____ @ 60 Powd., Ib. 35 @ 45 Aloes, Socotrine @ % ‘owd., lb. __ @ 80 Arabic, first, Ib. _ @ 40 Arabic, sec., Ib, g 30 Arabic, sorts, . 15 25 Arabic, Gran., lb. @ 3 Arabic, P’d, Ib, 25 @~ 35 Asafoetida, lb. 47 @ 650 Asafoetida, Po., 15 @ 82 Guaiac, Ib, @ 60 Guaiac, powd, ~_-... ee @_ 65 ings libro oe @ 100 Kino; powd.,: lpi22 2) os @ 1 25 Myrrh ib) oe @ 60 Myrrh, Pow., 1b.__ @ 7 Shellac, omnes 35 @ 465 Ground, Sen ec ae a 35 @ 45 Shellac, alee (bone ar’d) Ib. 45 @ 56 Tragacanth No. 1, bbls. @1%7 No. 2, 1b @ 1 50 Pow., Ib. @ 1 60 Foung ...00 0 @ 40 HOPS %s Loose, Pressed, lb...--.. @ % HYDROGEN PErenoe Pound, gross 22-02 os 27 00 29 00 ¥% Ib., gross ._.--.. aon 00 18 00 uy Ib., SrOss [ooo Se 00 11 50 INDIGO Madras) 1b; ee 00 @ 2 25 INSECT POWDER Fure, b&b. .. rlCUahCUC Cia LEAD ACETATE Xtal, lb. 10 0z., 4doz.in case__ 3 35 15 0z., 2doz,in case__ 2 45 %oz., 2 doz. in case__ 4 12 5 Ib., 1 doz. in case__ 5 90 10 Ib., 4% doz. in case__ 5 75 BLEACHER CLEANSER Lizzie, 16 0z., 12s--__- 15 Linco Wash, 32 oz. 128 2 00 BLUING Am. Ball, 36-1 0z., cart. 1 00 Boy Blue, 18s, per cs. 1 35 BEANS and PEAS Dry Lima Beans, 25 lb. 2 25 White H’d P. Beans__ 3 80 Split Peas, yell., 60 Ib. 3 35 Split Peas, gr’n, 60 Ib. 4 75 Scotch Peas, 100 Ib... 6 90 BURNERS Queen Ann, No.1 ___-- 1 15 Queen Ann, No. 2 ----. 1 25 White Flame, No. 1 and 2, doz._____----- BOTTLE CAPS Single Lacquor, 24 gross case, per caSe-_____ 4 10 BREAKFAST FOODS Kellogg’s Brands Corn Flakes, No. 136— 2 65 Corn Flakes, No. 124— 2 66 Pep No. 250 ---------- 05 Krumbles, No. 412_--. 1 55 Bran Flakes, No. 624__ 1 90 Bran Flakes. No, 650__ 1 00 Rice Krispies, 6 oz.-- 2 40 Rice Krispies, 1 0z.---- 110 All Bran, 16 oz. ---__— 3 30 All Bran, Whole Wheat Fla., 24s 2.40 Whole Wheat Bjs., 248 2 31 Wheat Krispies, 24s__ 2 40 Post Brands Grapenut Flakes, 24s-- 2 10 Grape-Nuts, 24s ------ 3 96 Grape-Nuts, 50s ------ 1 60 Instant Postum, No. 8 5 46 Instant Postum, No. 10 4 70 Postum Cereal, No. 0. 2 38 Post Toasties, 36s---. 2 66 Post Toasties, 24s_--. 2 65 Post Brank, PBF 24.. 3 15 Post Bran, PBF aug . 3 15 Amsterdam Grands Gold Bond Par., No.5% 7 50 Prize, Parlor, No. 6_-. 8 00 White Swan Par., No.6 8 50 BROOMS Warehouse Winner, 5 sewed_.---- 5 75 BRUSHES Scrub New Deal, dozen---- 85 Stove Shaker, dozen ~----~-- 90 Shoe Topcen, dozen ------ 90 BUTTER COLOR Hansen’s, 4 oz. bottles 2 40 Hansen’s, 2 oz. bottles 1 60 CANDLES Electric Light, 40 lbs.. 12.1 Plumber, 40 lbs..------ 12.8 Paraffine, 63 --------- 14% Paraffine, 12s _-------- 14% Wicking 2 = 40 Tudor, 6s, per box__-- 30 CANNED FRUITS Apples Per Doz. Imperial, No. 10------ 5 00 Sweet Peas, No. 10_. 4 75 Apple Sauce Batt, Me. 4. 1 20 Hart, No. 10-__-_____ 5 10 Apricots Forest, No. 10---- 9 00 Quaker, No. 10_----- 9 75 Gibralter, No. 10---- 9 25 Gibralter, No, 2%4--_. 2 40 Superior, No. 2% --- 2 80 Supreme, No. 2%---- 3 10 Supreme, No. 2----.- 2 25 Quaker, No. 2------_. 210 Quaker, No. 2%------ 2 85 Blackberries Premio, No. 10_------- 6 00 Quaker No. 22 1 60 Blue Berries Eagle, No. 10-------- 8 50 Cherries Hast Noe.. 19 5 70 Hart, No. 2 in syrup. 2 95 Hart Special, 2------ 1 25 = No, 2 in syru Hart E pecial, No. 2.. 1 35 Cherries—Royal Ann Supreme, No. 2%... : ing Supreme, No. 2------ Gibralter, No. 10---.-- a 25 Gibralter, No. 2%---- 2 75 Beckwith ro oatent: Ne 10 12 00 Carpenter er 5 oz. glass —.....__ Supreme exodota, No. 11 80 Fruit Salad Supreme, No. 10__--- 7 00 Quaker, No. 10_----- 1 50 Supreme, No. 2%4---- 3 . Supreme, No. 2------ Supreme, No. 1------ ; 3 Quaker, No. 2%----- 3 15 Goosberries Michigan, No. 10----- 5 35 Grape Fruit Florida Gold, No. 5-- 5 00 Florida Gold, No, 2--. 1 45 Quaker, 8 0z.--_---- 90 Quaker, 2% 1 46 Grape Fruit Juice Florida Gold, No. 1-- Quaker, No. 1-------. 90 Quaker, No, 5--..---- 4 0 Loganberries Premio, No. 10 ------ 15 Peaches Forest, solid pack, No gO. 7 30 Nile, sliced, No. 10--_ 6 50 Premio, halves, No. 10 6 50 Quaker, sliced or halves, No. 10_------ 8 20 Gibralter, No. 2%---. 2 00 Supreme, sliced No. se a 215 Supreme, halves, IND. 246 2 25 Quaker, sliced or halves, No. 2%%----- 2 10 Quaker ‘sliced or halves, No, 2------ 1 70 . Pears Quaker, No. 10------ 8 59 et Bartlett, No. es Quaker, Bartlett, No. ee a 1 95 Pineapple Juice Doles, Diamond Head, NO; 202 ar 45 Doles, Honey Dew, Sa eee 15 Pineapple, Crushed Imperial, No. 10---_-- 7 50 Honey Dew, No. 2%4-- 2 40 Honey Dew, No, 2... 1 90 Quaker, No. seo 2 35 Quaker, No. 2_.-----. 80 Quaker, No. i peal 110 TRADESMAN Pineapple, Sliced seer Dew, sliced, Ne, 10 Honey Dew, No. 2%-- 2 45 Honey Dew, No. 2--.. 2 00 Honey Dew, No. 1_--- 1 10 Ukelele Broken, No. 10 7 90 Ukelele Broken, 2%4-- 2 25 Ukelele Broken, No. 2 1 85 Quaker, Tid Bits, No. a0 oe ee 25 Quaker, No. 10_--_---- 8 26 Quaker, No. 24%4------ 2 35 Quaker, No. 2-----.-- 1 90 Quaker, No. 1-.------ 1 05 Plums Ulikit, No. 10, 30% syrup 6 50 Supreme Egg, No. 2% 2 30 Supreme Egg, No. 2_. 1 70 Primo, No. 2, 40% Byrap 00 Prepared Prunes Supreme, No. 2%_--.. 5 Supreme, No. 2%, italian oe 2 00 Raspberries, Black Imperial, No. 10---—- 7 00 Premio, No. 10... - 8 50 Hart, 8-ounce -.----_ 80 Raspberries, Red Premio, No. 10-_----.. 8 75 Daggett, No. 2..------ 20 Strawberries Hunt, Superior, No, 2 2 35 CANNED FiSH Clam Ch’der, 10% 0z._ Clam Chowder, No. 2__ Clams, Steamed No, 1 Clams, Minced, No. % Finnan Haddie, 10 oz._ Clam Bouillon, 7 0z.-- Chicken Haddie, No. 1 Fish Flakes, small____ Cod Fish Cake, 10 oz. Cove Oysters, 5 oz.--. Lobster, No. Shrimp, a wets 1 Sard’s, ¥,' Oil, k’less__ 3 3 NERF RN NONWNNY eK ou o Salmon, Sardines, = "4, nes Sardines, Cal. Tuna, % Van Camps, doz. Tuna, 4s, Van Camps, doz. ces ae Is, “Van Camps, wane doz, is, “Chicken < Sea, : Tuna, % Bonita__.... 1 25 CANNED MEAT Bacon, med, Beechnut 2 50 Bacon, lge., Beechnut 3 75 Beef, ige., Beechnut_.. 3 26 Beef, med., Beechnut_ 1 95 Beef, No. 1, Corned__ 1 90 Beef, No. 1, Roast -__. 1 95 Beef, 2% oz., Qua., Sli. 1 30 Corn Beef Hash, doz. 8) Be fsteak & Onions, s. 2 70 Chiii Con Car., 1s... 1 05 Deviled Ham, 48----- 1 85 Deviled Ham, %s---- 2 #0 Potted Meat, %4 Libby 48 Potted Meat, % Libby. 15 Potted Meat, % Qua... 65 Potted Ham, Gen. \%-- 1 36 Vienna. Saus. No. %_-- 90 Baked Beans Campbells 48s __---.__ 2 35 CANNED VEGETABLES Hart Brand Asparagus Quaker, No. 2_-----_- 210 Hine Picnic oo 1 80 Hunt No. 1, Med. Green 3 00 Hunt No. 1 Med. White 3 15 Hunt No, 1 Small Green «2 2 80 Baked Beans 1 lb. Sace, 36s, cs.__._._. 1 75 No. 2% Size, doz._--. 1 10 No. 10 Sauce_._-----__ 4 00 Lima Beans Baby, No. 2.2.0.0 - Marcellus,. No, 2----.. 1 25 Scott Co. Soaked__._ 90 Marcellus, No. 10_-____ 5 90 Red Kidney Beans DO Es hs ee 4 50 NOG Bo ee 95 String Beans Choice, Whole, No. 2-. ; " Cut,, No W0s Cur No.2 2 i 38 Marcellus Cut. No. 10. 6 00 Quaker Cut No. 2---. 1 20 Wax Seans Choice, Whole, No. 2-- cut, No. 10 -.- Cut, No. 2 Marcellus Cut. No. Quaker Cut No. 2---- Beets Extra Small, No. 2---- 1 75 Hart Cut, No. 10_----- 4 50 Hart Cut, No, 2------ 95 Hart Diced, No. 2-... 90 Quaker Cut No. 2%-- 1 20 Carrots Diced, No.2 .._..._.... 95 Diced, No. 10 -_-__---- 4 #@ Corn Golden Ban., No. 2---- 1 50 Golden Ban., No. 10 __10 = Marcellus, No. 2------ Fancy Crosby, No. 2. 1 ‘0 Fancy Crosby, No. 10_- 6 75 Whole Grain, 6 Ban- tom No 2. 1 55 Peas Little Dot, No. 2_---- 2 25 sifted E. June, No.10 _ 9 50 Sifted B. June, No. 2. 1 90 Marcel., Sw. W No. 21 55 Marcel., E. June, No. 2 1 45 Quaker, E. Ju., No. 10 8 00 Pumpkir. Sauerkraut No. 46 5 25 No. 2% Quaker. __. 140 No. 2 Quaker____.____ 95 Spinach Supreme No. 2%----- 1 75 Supreme No. 2_-_--- 1 3742 Maryland Chief No. 2110 Succotash Svea eae No. 2_ 1 75 Boe 1 55 Pride ng “Michigan___- 1 25 Tomatoes Quaker, . CATSUP Quaker, 10 0oz.....doz. 1 10 Quaker, 14 oz.--_-doz. 1 4@ Quaker gallon glass, dozen) oo 10 25 CHILI SAUCE Sniders. $07, _..._..__ 1 65 Sniders. 14/0z. =. 2 25 OYSTER COCKTAIL Sniders, 11 oz._---_-_.. 2 00 CHEESE monguefort. 2 65 Wisconsin Daisy _______ Has Wisconsin Twin 5% New York June, cra 22 52 Michgian Flats _...____ 14 Michigan Daisies ____ 14% Wisconsin Longhorn ___ 16 Imported Leyden —_ 27 1 lb. Limberger___ = 418 Imported Swiss -.-.._.. 56 Kraft, Pimento Loaf____ 24 Kraft, American Loaf__ 22 Kraft, Brick Loaf____-_ 22 Kraft, Swiss Loaf______ 24 Kraft, Old End, Loaf __ 31 Kraft, Pimento, % Ib._1 70 Kraft, American, ¥% Yb. 1 70 Kraft, Brick, % 1b... 1 70 Kraft, Limbur., % Ib..1 70 December 12, 1934 CHEWING GUM Adams Black Jack_..... 6b Adams Dentyne ~.---... 65 Beeman’s Pepsin 65 Beechnut Peppermint _. 65 Doublemint es Peppermint, Wrigleys__ 66 Speanmi te Wrigleys___ 2 CHOCOLATE Baker, Prem., 6 lb. % Baker, Pre., 6 lb. 3 oz. German Sweet, 6 lb.%s Little a Sweet Bee ee ee 2 55 CIGARS Hemt. Champions ... 38 50 Webster Plaza __-._. 75 00 Webster Golden Wed. 75 08 Websterettes —_.. i? Cincos 220 se Garcia Grand Babies_ io 00 bsradstreets 38 50 Odine 40 00 RK G Dun Boquet--_-. 75 ¢0 Perfect Garcia Subl._ 95 00 Kenway, «25 ee 20 00 Buawiser _.. 20 06 isabella __......._._. 3 00 Cocoanut Banner, 25 lb. tins... 20% Snowédrift, 20 Ib. tins_ 20% CLOTHES LINE Household, 50 ft.---_-_ 1 75 Cupples Cord ~~... 2 90 COFFEE ROASTED Lee & Cady 1 ib. Package eyo 2. 3 3oston Breakfast __.___ 24 Breakfast Cup 23% Competition _____ -_ 17% 2246 Maje Shier _ 30 Morton House ___ 32 Nedrow. 2 oe Quaker, in cartons____ 24% Quaker, in glass jars_ 29 Coffee Extracts M: Y.. per 100.02 12 Frank’s 50 pkgs... 4 25 Hummel's 50, 1 Ib. ES 10% CONDENSED MILK Eagle, 2 oz., per case... 4 60 Cough Drops Bxs. Smith Pres. 1 45 Logenn 2 1 465 Vick's;, 40/10¢e___ 2 40 COUPON BOOKS Economic grade_. 2 50 Economic grade. 4 50 500 Economic grade_.20 00 1000 Economic grade__37 50 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. 50 100 CRACKERS Hekman Biscuit Company — Soda Crackers, He 11% saltne = Crackers, 1 lb. pk 1,40 Saltine FSoda Crackers, 2. lb. pkgs. aS 2.68 Saltine Soda Crackers, 8% 02, DEBS. 93 Butter Crackers, bulk 13 Butter Crackers, 1 Ib. 1.60 Butter Crackers, 2 Ib. 3.12 Graham. Crackers, bulk 13 Graham C's, 1 lb.-_--_ 1 49 Graham C’s, 2 1b.__-_ 277 Graham C’s, 6% oz... 93 Junior Oyster C’s, blk. 13 Oyster C’s, Shell, 1 Ib. 71 Club Crackers ___-____ 76 CREAM OF TARTAR 6 1b. boxes__-.. _-- 36 ORIED FRUITS Apricots holed 2 22% Standard oo) 2 ne 21 Citron 20 -lb:: box2o sss oes 25 December 12, 1934 MICHIGAN TRADESMAN Currants Packages, 11 oz,--_..__- 13 Dates Quaker, 12s, pitted____ 1 40 Quaker, 12s, regular__ 1 10 Quaker, 12s, 1% Ib.__ 2 30 Quaker, 12s, 1 lb.__-. 1 45 Figs 24-8 oz, case_. 1 80 Calif., Peaches wayap. Cnoi¢e 14% Hiya. Wancy 2.0 2 16% Peel Lemon, Torelli, 4 (02;, GOz 90 Orange, Torelli, 4 oz, dozen________ 90 Citron, Torelli, 4 oz., dozen_.______ 90 Raisins Seeded, bulk ~_---_-_ % Thompson’s S’dless blk. 744 = s’dless blk._..- 8 gue Seeded, 15 oz. 8% California Prunes 9 80@ 90, 25 1b. boxes _.@07 70@ 80, 25 1b. boxes -__-@07%% 60@ 70, 25 lb. boxes __@08 50@ 60, 25 lb. boxes __.@08% 40@ 50, 25 1b. boxes _.@09% 30@ 40, 25 lb. boxes __.@11 20@ 30, 25 1b. boxes __@13 18@ 24, 25 lb. boxes -_.@14 Hominy Pearl, 100 lb. sacks_.-- 3 5€ Bulk Goods Elb.Macaroni, 20 Ib.bx. 1 35 Ege Noodle, 10 lb. box 1 25 Pearl Barley Chester Tapioca Pearl, 100 lb. sacks.... 7% Minute, 8 oz., 3 doz. 4 05 Dromedary Instant ._. 3 50 Jiffy Punch 3 doz. Carton__---_---- 2 25 Assorted flavors. EVAPORATED MILK Quaker, Tall, 10% oz.- 2 85 Quaker, Baby, 4 doz... 1 43 Quaker, Gallon, % dz.. 2 85 Carnation, Tall, 4 doz. 2 95 Carnation, ae 4 dz. 1 45 Oatman’s D dee, Tall _ 2 95 Oatman’s D'dee, Baby 1 48 Pet, Tall 2 95 Pet, Baby, 4 dozen_-- i 45 Borden’s, Tal, 4 doz.. 2 95 Borden’s, Baby, 4 doz. 1 45 FRUIT CANS Ball Mason F. O. B. Grand ours - 3 00 Half gallon ._-_--__- 12 00 Mason Can Tops, gro. 2 55 FRUIT CAN RUBBERS Quaker Red Lip, 2 gro. carton 2 85 GELATINE Jell-o, 3 doz.-------- 10 Minute, 3 doz._--------- 05 Knox’s, 1 dozen-_--.- 2 25 Jelsert, 3 doz.--------- 1 40 HONEY Lake Shore 1 Ib. doz-- 1 90 JELLY AND pean Pure, 30 lb. pails------ 26 Imitation, 30 lb. pails_1 a6 Pure Pres., 16 0z., dz. 2 0! 12 oz. Apple Jelly, dz. o 13 oz. Mint Jelly, dz. 1 60 1 oz. Cranberry Jelly, dz 90 JELLY GLASSES % Pint Tail, per doz...-- 35 JUNKET GOODS Junket Powder _..__. 1 20 Junket Tablets ____._ 1 35 MARGARINE Wilson & Co.’s Brands Oleo MATCHES Diamond, No. 5, 144... 6 25 Searchlight, 144 box__ 6 a Swan, 5 6 Diamond, No. ——— B00 Safety Matches Red Top, 5 gross case 4 80 Congress, 5 gro. cs.__ 5 25 Standard, 5 gro. cs._. 4 00 MUELLER’S eer eare Macaroni, 9 oz.__._____ 21 Spaghetti, Son. 2 10 Elbow Macaroni, 9 oz._ 2 10 Egg Noodles, 6 oz. _-__ 2 10 Egg Vermicelli, 6 oz. 2 10 Egg Alphabets, 6 oz... 2 10 Cooked Spaghetti, 24c, i O82 oe ee 2 20 NUTS Whole Almonds, Peerless ____ ey rag, laree _ 1314 Fancy Mixed Joe 16 Filberts, Naples ~.--__ 16 Peanuts, vir. Roasted 114 Fecans, 3, star ._.__.__.___ 5 Pecans, Jumbo __....._. PH Pecans, Mammoth ___--_ Walnuts, Cal. -_17% to 30 ne Peanuts Fancy, No. 12-1 hy. Cellop’ e case_ 1 50 Shelled Almonds 2. 39 Peanuts, Spanish, 125 ib. bags) 2 ve Baperte oo Pecans, salted ......___ 55 Walnut, California _... 66 MINCE MEAT None Such, 4 doz.__.__ 6 20 Quaker, 1 doz, case_... 95 Yo Ho, Kegs, wet, Ib.. 16% OLIVES—Plain Quaker, 24 34 oz. cs. 1 87 Quaker, 24 74% oz. cs. 3 55 Quaker, 12, 12 oz... 2 40 High Life, 12 22 oz. cs. 3 45 1 gal. glass, each_.__ 1 55 OLIV ES—Stuffed Quaker, 24 2% oz. cs. 1 87 Quaker, 24 4 oz. cs... 2 75 Quaker, 24 5 oz. cs.__ 3 55 , 24 7% oz. cs. 4 55 , 24 10 oz. es. 5 95 Quaker, 12 32 oz. cs._. 7 88 1 Gallon glass, each__ 2 10 PARIS GREEN Ps and) $9205 ee 30 PICKLES Sweet Small L and C, 7 oz., doz.__ 92% Paw Paw, quarts, doz. 2 80 Dill Pict.les Gal., 40 to Tin, doz.___ 8 20 32 oz. Glass Thrown_-_ 1 50 PIPES Cob, 3 doz. in bx. 1 00@1 20 PLAYING CARDS Blue Ribbon, per doz. ‘ 50 Bicycle, per ‘doz Behera 4 70 Caravan, per doz... 2 25 POP CORN 2 Sure Pop, 25 Ib. bags 2 55 Yellow, 24 1-lb. bags.. 2 50 FRESH MEATS Beef Top Steers & Heif.___ Com. Steers & Heif.__ 09 Veal en it Good _. a mb Pork Doing, oer ee 13 Bure .. Snowd@ers 20 10% Spareribs ae 10 Week Bones 03 Trimmings 222052 11 PROVISIONS Barreled Pork Clear Back ____24 00@26 00 Short Cut, Clear____ 24 00 Ory Sait Meats DS Belles 20-25 17 Lard Pure in tierces__--____ 12% 60 1b. tubs _____: advance % 30 lb. tubs _-_--advance % 20 lb. pails _._-_-.advance % 10 lb. pails _._.-.advance % 5 Ib. pails __ 1 3 lb. pails _____ advance 1 Compound, tierces______ 12 Compound, tubs_______ 12% Sausages BOORA 12 Smoked Meats Hams, Cert., 14-16 Ib.__ 19 Hams, Cert., "Skinned 18 Ib. « Bacon 4/6 Cert....___. @27 Beef Boneless, rump -_..@24 00 Liver RICE Fancy Blue Rose-_-_--.- 6 00 Kaney Head ____..._ 6 10 RUSKS Postma Biscu': Co. 18 rolls, per case ______ 2 10 12 rolls, per case _____. 1 39 18 cartons, per case ___ 2 35 12 cartons, per case _._ 1 57 SALERATUS Arm and Hammer 24s_ 1 50 SAL SODA Granulated, 60 Ibs. cs._ 1 35 Granulated, 18-24% Ib. PAcKasea _. 110 COD FISH Bob White, 1 Ib. pure 25 HERRING Helland Herring Mixed, kegs ~--.-_-___ Milkers, kegs —-----__ 95 Boneless Herring 10 lb. 13 Cut Lunch, 8 Ib. pails 1 25 Mackerel Tubs, 60 Count, fy. fat 6 00 Pails, 10 lb. Fancy fat 1 50 White Fish Med, Fancy, 100 Ib._. 13 00 Milkers, bbls. -.____-_ 18 50 K K K K Norway--- 19 50 8. lb. pails. 1 40 Cut Tupeh.. Ct OO Boned, 10 lb. boxes_.._—_—‘:116 SHOE BLACKENING 2 in 1, Paste, doz.___. 1 30 E. Z. Combination, dz. 1 a 0 = 1 30 Shinola, doz.__.------- 90 STOVE POLISH Blackne, per doz... Black Silk Liquid, doz. Black Silk Paste, doz._ Enameline Paste, doz. Enameline Liquid, doz. E. Z. Liquid, per dcez._ Radium, per doz.___-_- Rising Sun, per doz.___ 654 Stove Enamel, dz._ Vulcanol, No. 10, doz._ Stovoil, per doz.___--__ 00 1D LD et et at et pt pet cs : oS SALT F.O. B. Grand Rapids Quaker, be 2 Tbe 95 Quaker, 36-11% SE ae 1 20 Quaker, Iodized, 24-2. 1 35 Med. No. 1, bbis.______ 3 00 Med. No.1, 100 lb. bk.__ 1 @0 Farmer Spec., /0 lb... 1 00 Packers Meat, 50 lb... 65 Crushed Rock for ice, cream, 100 lb., each 8% Butter Salt, 280 1b. bbl. 4 00 Block, 50 [pa 40 Baker Salt, 280 lb. bbl 3 80 6, 10 Ib., per bale_____- 96 20, 3 Ib., per bale_____ 1 62 259 Ib, bogs, table... 45 1ODIZED SALT _!TPQURS eta ier) MEDICA Eee! an Free Run’g, 32, 26 oz. 2 40 2 30 Five case lots_..__-.-. Iodized, 32, 26 oz.--_-. 2 40 Five case lots___-.---- 2 30) Colonial Bifteen 49... 1 00 Twenty $8 1 05 Sic ide 93 Iodine, 24, 2s_ 21035 Iodine, 36, y. - 1 20 Plain, 36, 1%_- 1 20 Log Cabin Plain, "24, 2s 1 35 BORAX Twenty Mule Team 24, 1 lb. packages _____ 3 35 48,10 oz. packages____ 4 40 96,14 lb. packages___. 4 00 WASHING POWDERS Bon Ami Pd., 18s, box. 1 90 Bon Ami Cake, 18s... 1 65 Bria 85 Big 4 Soap Chips 8/5__ 2 40 Chipso, latee 2. 4 05 Climaline, 4 doz._.---. 3 60 Grandma, 100, 5c_--___ 3 50 Grandnm, 24 large... 3 50 Snowboy, 12 large .--. 1 8¢ Gold Dust, 12 lar --. 1 80 La France Laun 4 dz. 3 65 Lux Flakes, 50 small.. 4 80 Lux Flakes, 20 large... 4 55 Old Dutch Clean., 4 dz. Octagon, 96s 3 Rinso, 24g ~~~ Rinso, 40s Spotless Cleanser, 48 Eee 3 85 2 25 Super Suds, Sunbrite, 50s___--_-_-_ 21 Wyandot. Cleaner, 248 1 60 SOAP Am, Family, 100 box & 20 i Be Ode 35 Fels Na: ptha, 100 box__ ié Flake White, 10 box__ 3 10 Ivory, 100 Gee 4 95 Fairy, 100 box_____.___ 3 25 Palm Olive, 144 box. ‘ = hava, 69 bow Camay, 72 box... aos P&G Nap Soap, “100@3 10 Sweetheart, 100 box... 5 70 Grandpa Tar, 50 sm. .. 2 10 Williams Barber Bar, 9s 50 Williams Mug, per doz. 48 Lux Toilet, Es] SPICES Whole Spices Allspice Jamaica____._ @24 Cloves, Zanzibar_____- @36 @24 Cassia, 5c pkg., doz.__ @40 Ginger, Africa --.___-_ @19 Mixed No. 2o 2 @30 Mixed, 10c pret. doz.. @65 “Yutmegs, 70@90 __.___ @50 Vutinegs, 105-110 _._. @48 ?epper. Black ..____.. @23 Pure Ground in Bulk Allspice, Jamaica __.. @18 Cloves, Zanzbar _____. @28 Dassia, Canton________ @22 Ginger, Corkin ___. @17 Mustard @21 Mace Penang ______. @n Pepoer, Black @23 Nat@rews @% Pepper, White ______ @45 Pepper, Cayenne _____ @26 Paprika, Spanish _____ @36 Seasoning Chili Powder, 1% 12... 62 Celery Salt, 1% oz... 80 Sage. 2 oz._____ 80 Onion Salt 13 Garlic os = 1-35 Pongity, 34 o7 3 25. Kitchen Bouquet_____ 4.95 Laurel eaves _______ 26 Marjoram, 1 oz._______ $0 Savery: 2 Oz. 65 Thyme: tog 90 Tumeric, 134 oz... $5 STARCH Corn Kingsford, 24/1 ______ 2 35 Powd., bags, per 100__ 3 95 Argo, "24, I ih. pikes... 1 55 Cream, (24-1 2 2 20 Gloss Argo, 24, 1 lb. pkgs.__ 1 56 Argo, 12, 3 lb. pkgs... 2 26 Argo, 8, 5 Ib. nkgs.-___ 2 46 Silver Gloss, 48, Is____ 114 Elastic, 16 pkgs.______ 1 38 Deer, 56 ha... 2 82 SYRUP orn Blue Karo, No. 1%__ 2 65 Blue Karo, No. 5, 1 dz. 3 58 Blue Karo, No. 10____ 3 40 Red Karo, No. 13%4____ 2 85 Red Karo, } Red Karo, No. 10 Imit. Maple Flavor Orange, No. 1%, 2 dz._ 2 87 Orange, No. 3, 20 cans 4 34 Maple and Cane Kanuck, per gal.______ 1 25 Kanuck, 5 gal. can.___ 5 30 Kanuck, 24/12 Glass__ 4 00 Kanuck, 12/26 Glass 4 15 Grape Juwe Welch, 12 quart case__ 3 90 Welch, 12 pint case___ 2 00 COOKING OIL Mazola Pints, 2 doz, case... 5. 10 Quarts, | doz... 47 Half Gallons, 1 doz._._ 6 00 TABLE SAUCES Lee & Perrin, large__. 5 75 Lee & Perrin, small___ 3 35 Pepper 2. 1 60 Royal] Mint_-_..._ 2 40 Tobaseo, small. ..._-__ 3 75 Sho You, 9 0z., doz.___ 2 4 Caper, 2-07.22 3 30 21 TEA Japan ancy No. 1 Nite... 32 Gunpowder Choice 22 ae Ceylon i Pekoe, medium ________ 63 English Breakfast Congou, medium Congou, choice _____ 35 5@36 Congou, fancy __.._. 42@43 TWINE Cotton, 3 ply cone______ 40 Cotton, 3 ply balls______ 40 VINEGAR WICKING No. 9, per gross _______ 80 No. 1, per gross ease. 220 No. 2, per gross _______ 1 50 No. 3, per gross _______ 2 30 Peerless Rolls, per doz. 90 Rochester, No. 2, doz. 50 Rochester, No. 3, doz.. 2 00 Rayo, per doz ________ 15 WOODENWARE Baskets Bushels, Wide Band, wood handles_______ 2 00 Market, drop handle__ 90 Market, single handle_ 95 Market, extra ___._ 1 60 Splint, large ____ _-. 8 60 Splint, medium _ =. €.50 Splntesmall 2 6 50 Churns Barrel, 5 gal., each____ 2 40 Barrel, 10 gal., each___ 2 55 3 to 6 gal., per gal.____ 16 Pails 10 qt. Galvanzed ______ 2 60 12 qt. Galvanized _____ 2 85 14 qt. Galvanized _____ 3 10 12 qt. Flaring Gal. Jr._ 5 00 10 qt. Tin Dairy_. .____ 4 00 Traps Mouse, wood, 4 holes.__ 60 Mouse, wood, 6 holes__ 70 Mouse, tin, 5 holes_.. 65 Rat, wood 1 00 Rat, spring 1 00 Mouse, spring. 20 Tubs Large Galvanized_____ 8 75 Medium Galvanized___ 7 75 small Galvanized Washboards Banner, Brass, Glass, Missle. 6 00 Double Dearieas Se 8 50 Single Peerless________ 7 50 Northern Queen______ 5 50 Wintversal <2 s 7 25 Paper Food Dishes ¥% Ib. size, per M____ 2 70 1 Ib. size, per M______ 2 90 2 Ib. size, per Mae 3 40 3 Ib. size, per M______ 415 5 lb. size, per M______ 5 60 WRAPPING PAPER Butchers D PF 0 Werafe fc oe us 05% Kraft Stripe 09% YEAST CAKE Magic. 3 doe. 2 70 Sunlight, 3 doz, ~_--_ 276 Sunlight, 1% doz. --__- 1 34 Yeast Foam, 3 doz.__-- 2 70 Yeast Foam, 1% doz.__ 1 35 YEAST—COMPRESSED Fleischmann, per doz._.. 30 Red Star, per doz._----- 24 22 MICHIGAN TRADESMAN December 12, 1934 SHOE MARKET Michigan Retail Shoe Dealers Association. President—Clyde Taylor, Detroit. First Vice-President—M. A. Mittleman, Detroit. Vice-President—Arthur Allen, Grand Rapids. Vice-President—Edward Dittman, Mt. Pleasant, Vice-President—K. Masters, Alpena. Vice-President—Max Harriman, Lan- sing. Vice-President—Fred Venting, Saginaw. Vice-President—Richard Schmidt, Hills- dale. Vice-President—Edward Stocker, De- troit. Vice-President—B. C. Olsee, Grand Rapids. _Sec’y and Treas.—Joseph Burton, Lan- sing. Field Sec’y—O. R. Jenkins, Portland. Yearly dues $1 per person. Annual Meeting of Michigan Shoe Dealers The Michigan Retail Shoe Dealers Association, in conjunction with the Michigan Shoe Exhibitors Association, will hold their annual convention in Grand Rapids three days, January 20, 21 and 22, with the Pantlind Hotel as headquarters for all activities. The convention opens on Saturday night, Jan. 19, with a meeting of the shoe exhibitors. On Monday noon there will be a retailers’ luncheon and Monday evening a style show will be given by the exhibitors for the retail- ers. The style show will be followed by an exhibitors party in the grill room of the Pantlind Hotel, with exceptional entertainment featuring the program. On Tuesday noon there will be another retailers’ luncheon and in the evening a banquet for the retailers will be held in the ball room of the Pantlind, at which many prizes and awards will be made. A complete program of entertain- ment has also been arranged for the ladies. At the present time about ninety shoe exhibitors have made res- ervations to show their lines, which will give the retailer an exceptional op- portunity to see the new and complete spring showing of shoes and gain many merchandising ideas. All in all. at promises to be one of the most success- ful and outstanding conventions ever held by the Michigan shoe people. The retailers’ committees are as follows: By-Laws Committee—J. H. Burton, chairman; O. R. Jenkins, Stuart J. Rackham, Steven J. Jay, Edw. Stocker, Clyde K. Taylor. Publicity Committee—Nathan Hack, chairman; O. R. Jenkins, J. H. Surton, Tom Hammond. Greivance Committee—E. T. Nun- neley, chairman; Geo. Owens, Oscar B. Hess. Entertainment Committe: — Arthur Allen, chairman; B. C. Olsee, Max Harryman, Herbert Burr, Robert Murray. Finance Committee— Mark Cary, chairman; Karl Kampf, Fres Ellictt. Insurance Board—Stuart J. Rack- ham, chairman; Edw. S.ocker. Edw. Dittmann. Membership Committee—O R. Jen- kins, chairman; Arthur Allen, Ralph Meanwell, Edw. Stocker, R. J. Schmidt, Geo. Rowe. The Executive Committee of the exhibitors is as follows: L. R. Armstrong, chairmar, Brown Shoe Co. Entertainment Chairman — Curtis Johns, Grove Shoe Co. Publicity Chairman—C. H. Bloom, Ebner Shoe Co. Style Show Chairman—Jesse Wycoff, Hoge-Montgomery Shoe Co. Finance Chairman—Bob Ryrne, Bob Smart Shoe Co. ——_>+ > __ Annual Convention of Michigan Im- plement Dealers .« (Continued from page 14) at Detroit. The Farm Show idea is copied after the Pennsylvania Farm Show at Harrisburg. Their attendance last January was over 250,000 farm people. In spite of the action of the Farm Equipment Institute, the full line man- ufacturers of farm equipment agreed that that it was not their desire to help create any more shows at which to ex- hibit, since it was their wish to cut down instead of build, and therefore turned “thumbs down” on our exhibit this year. The Farm Egqipment Insti- tute has made the statement that if it was the wish of the dealers to have exhibits at their Convention, they would be approved, so before this meeting closes this afternoon every dealer wil] have an opportunity to state whether or not he is in favor of an exhibit at the Convention. We trust that you will do your part. The principle purpose of exhibits at dealers’ Conventions is to create inter- est and to build dealer attendance at these annual educational meetings and conferences. The work and the purpose of this Association is educational, and it is the wish of the officers at all times to instigate and carry out such activi- ties as are of educational nature. There- fore, we feel it very important that dealers attend their Annual Conven- tion. I wish to give you comparative fig- ures regarding dealer attendance when we have and do not have exhibits. As a result of not having any exhibits, our dealer attendance for 1932 was 66 per cent. less than it was in 1931. In 1933, we came back with an exhibit and our dealer registration was 100 per cent. greater than in 1932, which indicates definitely that dealer attendance is gov- erned to a great extent by exhibits. Here are some startling figures: In 1908 the souvenir pregram contained 154 pages, carrying advertisements o! 101 manufacturers. Since 1920, the souvenir program has never exceeded 60 pages nor more than 33 advertisers. In 1934 we have 14 exhibitors and ten advertisers in the Special Convention Bulletin. It is indeed with a great deal of pleasure that I extend to you manufac- turers our appreciation for your splen- did co-operation in taking exhibit space and advertising in our annual special convention bulletin. I wish to call at- tention particularly to the firms who have carried advertising in our M. F. E.A. bulletins monthly for the entire year. These companies have made it possible for you dealers to have this bulletin, which gives you current infor- mation on Codes and all Association activities. I have one outstanding ‘suggestion to make to every dealer. In a booth in the Auditorium you will find a board upon which we have compared the prices of implement repairs with re- pairs for other types of equipment, which should be convincing to every farmer that implement repairs are not expensive—in fact, cheap. Every deal- er should prepare a similar board and keep it where every farmer who enters the store will see it. Make a list of the items on this board as it will be of value in making up your board when you get home. Since our last convention, I have made 493 dealer calls, besides a large number of manufacturer and jobber contacts and have driven 23,000 miles serving the membership. I am very happy to make the announcement that our membership at the close of our membership year Sept. 1 has increased 42 per cent over 1933. This is a very fine increase and can be attributed to a very large extent to the activities of the group metings and the code. Deal- ers have realized that it is necessary for the Association to do this work and have concluded that they are respon- sible to the Association for all the ben- efits that are possible from the Code. We have been successful in ironing out a number of Idealer grievances where misunderstandings have arisen. We have investigated complaints of dealers against others who have been accused of violating the Code. We have created understandings between deal- ers, so that now, as a whole, all are going along co-operatively ... work- ing together, instead of working against one another. We have come to a definite working agreement with the Federal Hardware and Implement Mutuals where from now on they will require Association membership to secure maximum divi- dends. In their business, like ours, unfair trade practices had crept in which made it necessary for them to discontinue requiring Association membership for a while, at least, until such unfair trade practices were elim- inated. These practices have now been abolished and the insurance companies are again co-operating with us as be- fore. A survey has been started to secure the average costs of doing business for the implement dealers of Michigan. Such figures are very essential in our legislative activities, as well as for Code activities. If we had had current figures on the average cost of doing business this last summer, there is no question in my mind but what our Code would to-day have contained a minimum mark-up, which would be just and fair. As it is, it does not, be- cause we did not have figures to back up our arguments in favor of a mini- mum mark-up. It is necessary when going into legislative activities or any other activities to have figures to sub- stantiate our claims. It is for this rea- son that we have instigated this sur- vey and trust that you dealers will take this very seriously and will co- operate to make it possible for us to have very accurate information, which, in the end, will reflect in benefits to you. If you have not filled in your re- port for 1933, we trust that you will stop at the registration desk, secure another form, and when you return to your store, fill it out and mail it to the Association office. It is our intention to conduct continually such a survey so that we may have the annual aver- age experiences of dealers as to cost of doing business, average volume sala- ries, etc. We have created a new department in the Association through which deal- ers can list such items as Businesses for purchases, sale, or exchange; and employment service to those interested in working for manufacturers or deal- ers. This information is available to dealers, salesmen and manufacturers through the Association office. List- ings are without cost. Many questions come to this office for information on different topics. We have a large amount of information on file and are in a position to answer many, many questions on different sub- jects. Many dealers are now taking ad- vantage of this, and we urge all to write the Association office more often and keep in closer contact with what is going on. We also want your con- structive criticisms and suggestions at any time where you feel that we could improve the service and be of greater benefit to the dealer membership. We trust that you will co-operate with us in every respect by answering our correspondence when we write you for information or whatever else it may be. I call this to your attention be- DETROIT depwession proof CY) om EENANCEAL CONDIIION ES EWEN STRONGER THAN BEFORE IHE DEPRESSION — WE HAVE MAINTAINED OUR DIVIDEND RAKE OF NOK HESS THAN 33% MICHIGAN SHOE DEALERS MUTUAL FIRE INSURARCE COMPARY BAN SING MUTUAL BUILDING GRAND RAPIDS mars or rt 4 ears December 12, 1934 MICHIGAN TRADESMAN 23 cause some apparently have contracted writer's cramp. You must remember . 1t costs considerable to write fol- low-up letters to folks who will not answer, thereby increasing the cost of operating our Association office. In conclusion, let us not forget that the dealer is seeking aid and the duty confronts all of us who are willing to accept these responsibilities, to give him assistance unitedly, through our Association, which will ultimately re- sult in better business conditions for all. The strength of organization is unlimited and is gauged only by indi- vidual interest. That which has been accomplished in the past is a reward of effort, and is a yard stick to future possibilities. I cannot close without making at least some mention of the fine spirit of co-operation from the trade press. I assure you that we appreciate gretaly all that you have done for us. _ It is my pleasure to extend greetings from our National Secretary, Mr. H. J. Hodge. As for the ladies’ entertainment com- mittee, I am sure that all in attend- ance gladly join me in expressing our gratefulness for their efforts in pre- paring the splendid ladies’ program; also to the men’s committee in assist- ing us in working out all the details incidental to the Convention program. The wise counsel of our good Pres- ident, Mr. Rankin, and the splendid co-operation of your officers and board of directors has given me great moral support in carrying out my duties, for which I wish to express my utmost appreciation. : Election of officers and directors re- sulted as follows: President—C. E. Hochradel, Maybee Vice-President—Elmer Lang, Capac Treasurer—Henry A. Schantz, Grand Rapids Secretary, S. E. Larsen, Grand Rapids. Directors—1935 G. A. Ford, Gaylord W. H. Campbell, Hemlock George Rummel, Frankenmuth E. B. Straehly, Burr Oak. Directors—1935-1936 A. J. Rankin, Shelby R. B. Collins, Benton Harbor G. D. Milius, Elkton Wm. Montague, Ovid. The location of the next meeting was left to the officers. Resolutions adopted were as follows: Recognizing the benefits derived from the Implement Dealers’ code of fair competition by eliminating unfair trade practices and by stimulating a renewed vigor into each dealer indi- vidually, and also realizing that greater benefits can only be derived by adher- ing more ‘strictly to the intent of the code, so that the high ideals therein may be perpetuated, we recommend a wholehearted support of the code, both morally and financially. Whereas—We believe there should be in the minds of the consumer a more definite distinction between a service dealer and a so-called “curb- stone dealer,” be it therefore Resolved—That we urge both man- facturers ard dealers to mention “serv- ice dealers” in all their advertising and not just “dealers.” Whereas—The National Federation of Implement Dealers’ Associations in convention assembled at Chicago on October 10 and 11, adopted resolutions which are all of vital interest and im- portance to every member of the Mich- igan Farm Equipment Association, be it therefore Resolved—That we reaffirm all the resolutions adopted bv the National Federation, which resolutions were printed in the Farm Implement News. Whereas—The potential value of any article of farm equipment is the same for the consumer, whether said con- sumer is a municipal, county, state, corporation, so-called ‘national user,” or individual buyer, be it therefore Resolved—That members of the Michigan Farm Equipment Associ- ation do hereby urgently advocate that all such sales be on the same basis as any other individual retail transaction. Whereas — There has been some question concerning those entitled to receive jobbing discounts, be it ResolvedThat the members of the Michigan Farm Equipment Associa- tion suggest that manufacturers recog- nize on a wholesale or jobbing basis only those institutions whose major function is the sale of merchandise to independent retailers other than them- selves or their subsidiaries, and which maintain one or more travelers for that sole purpose. Whereas—By the National Recovery act there has been approved a Code of fair competition for the retail farm equipment trade, and Whereas—The object of said act and code is to relieve unemployment and increase buying power by eliminating unfair competition and especially price cutting, and Whereas—The only means of elim- inating unfair competition and price cutting will be through the adoption of definite minimum resale prices cov- ering all merchandise coming under said code, and Whereas—The administrator of the National Industrial Recovery act has denied repeatedly requests for said schedule of minimum prices, be it therefore Resolved—That the entire member- ship of the Michigan Farm Equipment Association go on record as urging the reconsideration of this request and the approval of definite minimum re- tail prices as has been allowed in other lines of retail trade, and be it further Resolved—That the Secretary of the Michigan Farm Equipment Associa- tion be instructed to forward copies of this resolution to the proper code authorities. Whereas—In the past few years dealers margins have dwindled to the point where it is almost impossible for dealers to profit by ‘handling farm equipment alone and in order to place the retailing of farm equipment upon a paying basis for the dealers, we, the Michigan Farm Equipment Associa- tion, do hereby, Resolve—That the manufacturers of farm equipment place their margins to the dealers at a minimum mark-up of 33% per cent in their retail price books for 1935, Resolve—That this topic be referred to the National Federation of Imple- ment Dealers Associations to be taken up by the trade relations committee in their conference with the dealers’ re- lations committee of the Farm Equip- ment Institute. We especially extend to Frank L. Willison our complete appreciation for his efforts in attempting by circulating petitions to include on the ballot at the last election a request for amendment which would reduce the pay to the legislators. This convention is indeed grateful to the officers of this Association, the President A. J. Rankin, Treasurer Henry A. Schantz and Secretary S. E. Larsen in their combined and whole- hearted efforts in making the conven- tion the wonderful success it has been. We wish also to recognize and thank E. A. Stowe, of the Michigan Trads- man, for the publicity and recognition to our Association and the splendid effort to assist all merchants in their. various problems. We wish to thank the Grand Rapids local committee for their able assis- tance and for the fine spirit shown; to the ladies entertainment committee for the splendid entertainment provided; also the management of the Hotel Pantlind for the excellent manner in which they have taken care of our every need. OUT AROUND (Continued from page 9) court. How are you to negotiate with a nation which plays at “make believe” like this and calls it reality? The National labor board has stead- ily exercised powers which by the very nature of their application have been legislative, judicial and executive. It determines who are employes of any given employer for the purpose of par- ticipating in elections, to select repre- sentatives for collective bargaining. It has included within such terms those who are not actual employes, but are held to be such because they have an equitable interest in a fund to which they once contributed or have been as- sured that, when opportunity afforded. they might become employes in the future. It has interpreted Section 7a in contradiction with the previous holding of equally authoritative administrators. These are plainly judicial functions. It has, in effect. legislated amendments to the Congressional statute by under- taking to inflict penalties not provided herein. Business feels that unless the relief rolls are lessened there is danger of in- creased taxation. The statement of Senator Robinson for a tapering off of Federal expenditures, with no tax in- creases, is very wholesome. This is all that business is waiting for. There is an immense reservoir of business which will move forward anyway, but these assurances of wise control of expendi- tures will make business move far more rapidly. No Government can stand on the policy of increasing unem- ployment. To counteract such increase we need a balanced attitude. The peo- ple must co-operate for the purpose of saving the government from a policy which, if carried too far, will increase unemployment. We should be just as interested in creating jobs as we are in getting money. Government must project a course that actually can be followed. There must be equal recognition of the rights of capital, labor and the consumer. If action is hesitant, timid or obstructive, progress will be negative. The Presi- dent’s assurance that the administra- tion is not hostile to such fundamen- tals of American economy as private initiative and the profit motive is heart- ening. His recent speech before the convention of the American bankers is constructive in that it tends to clear up some of the influences retarding re- covery, and the decision of the District of Columbia Supreme Court declaring the Railroad Retirement and Pension Act unconstitutional may be interpret- ed as a favorable development. If the President compromises on the bonus, the Townsend plan, the thirty- hour week, agricultural aids, a gigantic public works program and other de- mands most of which entail the expen- diture of billions of dollars, the aggre- gate result will be most serious. Al- though a few Americans may gain temporarily, all are likely to lose in the end. The President possesses the confidence and faith of the people as no other man does. He knows that many of the proposals are economically unsound and socially dangerous. Be- fore Congress meets he should talk lfrankly with the people about them. Compromises in Congress may not be sufficient to forestall the irreparable harm that extravagant schemes may do even in modified form. E. A. Stowe. —_> NRA Decides Not to Force Code on Packers The meat packing industry will be permitted to continue operating inde- pendently of the National Recovery Administration, at least for the pres- ent: This decision by Washington offi- cials is due chiefly, it is said, to the fact that the NRA is powerless to impose a code as long as the industry is obliged to operate under the packers and stock- yards act, approved by the secretary of agriculture four years ago; also to the fact that the packers are adhering to the labor provisions of the president’s unemployment agreement. The aver- age wages and salaries paid by the packers are above the national average and an extensive investigation of al- leged labor irregularities in the indus- tries disclosed that the charges were unfounded. It is not considered likely that fur- ther efforts will be made to codify the packing industry unless some rea- son for direct action develops. Maybe families aren’t as large as they used to be, but we know a lot of them that can talk and act mighty big. A lazy man is really no worse than a dead one—but he takes up more room. —_—_> > + — It’s not which way the wind blows, but the way you set your sails. Complete modern Drug Store fixtures for sale at a great sacrifice, consisting of plate glass sliding door wall case, show cases, cash registers, count- ers, back bar soda fountain and utensils, ete. ABE DEMBINSKY, Liquidator 171 Ottawa Ave., N. W. Grand Rapids Michigan Phone 89674 John P. Lynch Sales Co. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan BUSINESS WANTS DEPARTMENT Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, 4 per inch. Payment with order is required, as amounts are too small to open accounts. FOR SALE—Brick hotel, twenty-five rooms, dance hall. Good location. One- half mile track here. Bargain and good business for hotel man. Reason for sell- ing, woman alone, and poor health. Mrs. L. Dillenheck, Davison, Mich. __696 NATIV Oklahoma pecans, I16c per pound, Pecan meat halves, 55¢ per pound. Special prices made on large quantities. Ship C.O.D. or money order accepted with order, All prices F.0O.B. Coalgate, Okla- homa, HUDSON’S BIG COUNTRY STORE, Coalgate, Oklahoma. 697 . { #2 i Boas i & I: 24 MICHIGAN TRADESMAN December 12, 1934 Progress of the Team Work Group Team work to the members of the United Commercial Travelers of America is fraternalism in action. The word fraternal denotes an attitude or state of mind. It is a condition, not a process. Teamwork to us means striv- ing at all times to better conditions for everyone, including ourselves. That is the main reason why, when the idea of a National Buyers Week was pro- posed to one of our active team work- ers, he was able to immediately see the tremendous value of the idea and its paramount importance to business to- day. Plans were at once set in mo- tion to have this great service organ- ization, the United Commercial Trav- elers of America, with its 80,000 hard- working ambassadors of good will, act as principal sponsor of this movement which is proving so beneficial to busi- ness. One of the strange parts of the matter is that business itself is slow to recognize its value. The average business man of to-day has been down in the doldrums so long that he does not even seem to care whether he gets out or not. This is our observation through contact with many retail mer- chants and their representatives about the state. Whether the increasing op- timism and feeling of hope brought to them by their commercial travelers will serve to dissipate their fears and re- store their confidence time alone can tell. The American Industrial Parade Association campaign for a National Buyers Week for the first two weeks of February is gaining momentum every day. Fourteen governors have already signified their approval of this great movement and ten of them have appointed a member of their official staff to disseminate the information rel- ative to this great buyers week, real- izing the fundamental fact that giving men work will permit them to buy merchandise. Governor Gifford Pinchot, of Penn- sylvania, in a personal letter to the National Director of the American In- dustrial Parade Association addressed to their headquarters in the Detroit- Leland Hotel, says: “My very best wishes to your Association in its highly constructive campaign now being brought to the public. Buy merchan- dise—give men work as a slogan car- ries a humane appeal that is hard to ignore. This is certainly a worthy cause and with the power of the United Commercial Travelers of America be- hind it, I am sure it will have an all important part in hastening the return cf prosperity.” The merchants, manufacturers, civic leaders and salesmen of Grand Rap- ids heard the plans of this great Na- tional Buyers Week at first hand, Sat- urday evening, Dec. 8, wiven Jas. G. Daly, of Columbus, Ohio, editor of the Sample Case and Supreme Director of Team Work came to Grand Rapids to show how everyone can become a part of the force that will rout the depres- sion from our doorsteps for all time. The meeting was held in the Ryerson . library at 7:30. All the expenses of securing Mr. Daly were borne by the local Council of the United Commer- cial Travelers. Jim Daly is an impres- sive forceful speaker who has facts and knows how to present them. He is in close touch with the 80,000 members of the salesmen’s profession and has be- come their confidant. Eighty thousand commercial travelers, each making an average of ten constructive contacts every day or 4,000,000 individual calls every five days, certainly is a power to reckon with. The Michigan Team Work Group takes this opportunity to again recog- nize Mr. E. A. Stowe, editor of the Michigan Tradesman, as an honorary member of our own team work group. Mr. Stowe is now well started on his fifty-second year of team work with the merchants and commercial travelers of this great state and we can only hope that he will be allowed by the Great Master above to be our guiding spirit for many, many years to come. A. G. Guimond, Jurisdiction Director. —~2+2>___ Death of Highly Respected Salesman Abraham Bosman, 37, of 1317 Hall St., succumbed in St. Lawrence ‘hos- pital, Lansing, last evening from in- juries received in the Kerns hotel fire Abraham Bosman in that city early Tuesday morning, the Associated Press reported last night. Mrs. Bosman, the widow, was re- ported at his bedside at the time of death, Mr. Bosman was a salesman em- ployed by the confectionery firm of George Ziegler Co. of Milwaukee for the past year and one-half. He previ- ously traveled for the Putnam Candy Co. of this city. He was born in Overisel, but had lived here for eighteen years and was a member of the Neland Avenue Chris- tian Reformed church. Surviving, besides the widow, La- vina, are four sisters, Miss Nell Bos- man, residing at 1317 Hall Street, Mrs. George Artz and Mrs. Henry Pouwl, of Holland, and Mrs. Joseph Boerse, of Holland; two brothers, Edward, of Plainfield road, a mail carrier, and James Bosman, living in Iowa. Neil Karelse, superintendent of the local municipal garage, is a cousin. Mr. Bosman’s parents both died in Overisel some time ago. Abraham Bosman was born on Jan- uary 30, 1897, at Holland. He joined the Council on Jan. 6, 1923. Shortly after becoming a member he started up through the chairs and was installed as Senior Councellor of Grand Rapids Council, U. C. T., March 1, 1930. At the time of joining the organiza- tion he was representing the National Candy Co., traveling for that corpora- tion a number of years until it dis- pensed with its salesmen and went into an exclusive jobbing business. After that he made a connection with the Ziegler Candy Co., of Milwaukee. He had a host of friends among all those who knew him and was a man of no bad habit, outside of smok- ing. It seems a bit significant that he was known among all his friends as a very carefui driver, That he should lose his life in such a tragic manner as the Kerns hotel fire after driving so many years causes us to wonder. Homer Bradfield. —»--2—____- Items From the Cloverland of Michigan (Continued from page 1) Harold Saunderson, the well-known traveling salesman of the Soo Whole- sale Grocery, had a narrow escape about three weeks ago, when his car was coming out of Hulbert after he had finished his business. While mak- ing the turn to the main highway he met a car coming in the opposite direc- tion and to avoid hitting the car he was compelled to run into the ditch, causing his car to turn over twice. Harold was taken out of the car and, after examination, it was found that he escaped with only a broken ankle. He was back on the job again making one trip, and the next week he joined the Sault Kiwatans in making a trip to Cheboygan, where he was taking part in the organization of the new club which had just started. In coming back in the car driven by Mr. Cox with five other members, the car was over- turned and Mr. Saunderson again es- caped with only a sprained ankle—an- other lucky escape. Harold says he always has something to be thankful for, no matter what happens. Charles McBain, retired officer for the revenue department and Thomas Ford, retired agent for the Western Railroad Express Co., left last week by auto to spend the winter in Florida. They will spend much time en route visiting various places. It will do us all good to have a real old-fashioned. Christmas this year—a municipal yule-tree, lots of lights in the residential and business districts and plenty of carol-singing. It will be a swell cure for long faces. William G. Tapert. ———_»--.—____ Grocers Expect Holiday Gain The turnover of merchandise in re- tail grocery stores durng the coming holidays will exceed last year’s volume by between 10 and 15 per cent accord- ing to estimates made by executives who are making their final preparations to handle the extra business. Orders received in the wholesale markets here indicate that retailers are depending to a large extent on the increase in sales of “luxury” items to boost their total sales figures. Sales in dollars are ex- pected to show even more of an in- crease, as many of the prices are higher than last year’s. Staple merchandise has moved in fair quantity from whole- salers to their retail accounts this week, with prices remaining steady. — ~++>_ Michigan Shoe Travelers Contest The Michigan Shoe Retailers Con- vention at Grand Rapids, Jan. 20, 21 and 22, at the Pantlind Hotel, will de- cide who is the most popular shoe man traveling the state at this time. he prize has been donated by the Pantlind Hotel and details are being handled by Mr. Dahl, the convention manager. ——__----—— Some men will do more for a cheap cigar than they will for a dollar. Cash paid for stocks of merchandise of every description including ma- chinery, plants and equipment. Write or wire M. GOLDSMITH 935 Gratiot Ave. CAdillac 8738 DETROIT, MICHIGAN Feature BODYGARD UNDERWEAR ~~ and Keep Busy! Take your share of the large volume and profit that BODY- GARD Underwear guarantees every dealer who stocks and fea- tures it. Bodygard advertising is now ap- pearing in leading farm papers in America. Men’s 50% wool Springtex un- derwear Men’s VELLASTIC Union Suits Men’s Northland Fleece Under- wear 2 We carry the following BODYGARD Lines: Van Leeuwen Dry Goods Co., Grand Rapids Le 4 Ladies’ 25% Worsted Underwear Ladies’ VELLASTIC Vests & Pants Children’s BODYGARD Sleep- ers en dina 3 Samp | ' i $ , Government lo Take Over Ihe Stores The Secretary of Labor has recently issued a publication which shows more clearly than anything previously has that the purpose of the present National administration is to bring about social- ism and nothing short of it. Hereto- fore the movement to the left had been definite enough but carried on in such a way that the ultimate purpose could be denied when feasible. The Administration apparently now believes that it may come out in the open. It is proposed to replace private- ly owned retail stores with co-opera- tive associations and clubs. Bulletin 598 of Secretary Perkins’ department urges that people secure for themselves the profits which storekeepers have been keeping for themselves all these years. This they are to do through consumer- co-operatives. The bulletin also shows in detail how to set them up and manage them. ‘The distinguishing feature of the co-operative system,” the government says in this publica- tion, “is that it exists for the common good. All land, buildings, or goods acquired become the common proper- ty of all the members. Every economy in distribution or manufacture and every advance in efficiency made with- in the society benefits every member of it, instead of going to swell the profits of some one person.” The co-operatives are first to take over the retail stores but eventually wholesaling and manufacturing are al- so to be embraced. We quote again from the bulletin: “The average work- ingman who thinks of joining a co- There is a widespread opinion that the present New Deal progam is seri- ously jeopardizing the existence of the small town. That it is favoring big business to the detriment of the little fellow. That the small town is about ready to be legislated out of business simply because ‘such legislation will cause industries to leave the small towns, thus depriving them of a basic operative thinks only of saving for himself the retailer’s small! net profit. He does not take due account of the fact that retail co-operative societies unite to form wholesalers, and that these wholesalers go into manufactur- ing and the production of raw mate- rials, and that the great co-operative movement of the world is moving on to put into the pockets of the consum- ers that vast fund known as the profits of business.” This is not a Socialist party handbook. It is not a piece of promotion literature put out by a man selling shares in a co-operative store. Tt is a bulletin of the United States department of labor printed by the U.S. government printing office. The labor department’s plan is not new. For a very long time there have been people who believe that the way to general prosperity was through the elimination of the business man and the distribution of “that vast fund known as the profits of business.” Ex- perimentation in the elimination of the business man has been going on for a number of years and there is an im- partial record of the results. In 1926 the Government made a study of con- sumer co-operation in the United States. It was found that there had been a rapid development of co-opera- tives between 1916 and 1920. But thereafter the movement had waned. The. loss of interest was not due to a disappearance of the desire to par- ticipate in profits. It was due to a lack of success of the co-operatives. The Government found that between Is the small reason for the existence of many of them. These expressions are included in an article published in the August issue of the Illinois Journal of Com- merce. Be sure and read it. ‘The argument, from the retail stand- point, is that if labor conditions, taxes and transportation elements all com- bine to discriminate against the small ‘town then the small town is due to 1920 and 1925 alone 768 co-operatives had discontinued in the United States, largely because of bankruptcy. When the co-operative form of enterprise eliminated the business man it elimi- nated the successful business manage- ment which was the source of profit when there was any. Here are some typical comments from questionnaires turned in by co-operatives: which sus- pended business: The co-operative venture went the way of most such ventures and, as far as I know, nobody locally ever thinks about it any more. No more of that stuff for me. It is my fondest hope that the wretched experience will never be recalled in my memory. They had something like 350 stock- holders They thought because they had stock in the store that they owned the works, and would call up and browbeat the help and would not pay their accounts and make claims against the store that were simply outrageous, and would go to the corner grocery rather than buy from their own store, and finally the store got to a place where they owed about $3,300 and I was appointed chairman of the liqui- dating committee to wind up the af- fairs. The stockholders lost every- thing, those that didn’t owe the store, but there were a lot of them that owed and we couldn’t take it out of them. So far as I know this is the only concern in this community engaged in the mercantile business that has ever failed so completely, as for many years this has been a growing community and, as I know from an acquaintance of thirty-five years, I have never known of a mercantile business failing that had capable management, and as T see it now the only way to get capa- town going? lose its industries or at least to see them markedly curtailed. Of course, should this happen, the retail mer- chant will be faced with a loss of buying power, curtailed demand and a rapidly shrinking market. Small town elimination because of the “New Deal” program might be the crowning blow to merchants who have, as they say, already suffered ble management is to have someone who has an interest, preferably a con- trolling interest, to make it good. At one time I was quite interested in co- operative societies and believed in the principle of such societies, which I now certainly do not. There may be some successful co- operatives which are still in business. But if this form of enterprise proved to be such a failure amidst the prosper- itv of 1920 it is unlikely that it did well in the hard times since 1929. The vast profits of business which the depart- ment of labor talks about have not been earned during the last five years. Many of the largest and best managed department stores have lost money almost steadily. In urging the advan- tages of co-operatives and the profits waiting to be taken, without giving the hazards involved, the Government is unfair to the people who might em- bark in a co-operative enterprise as 2 result of reading the publication. In the Government’s own archives it has evidence to show that any co-opera- tive that is started will probably turn out disastrously for those participating in it. In fairness to uninformed people the Government should not hold back that information. Bulletin 598 is a piece of socialistic propaganda which assumes success may be had by a means which gener- ally has resulted in failure. It is im- portant as a publication in that it shows how the Roosevelt administra- tion proposes to extend the New Deal to the retail distribution of merchan- dise. from the advent of high speed high- ways and the automobile which whisk buyers away to the larger markets. Analyze the thing. Give some thought to it. If you come to the con- clusion that your industries are. being jeopardized by present legislation “do something about it. Perhaps those in power have given little thought to the problem. ELGIN INDEPENDENT MERCHANTS ASSOCIATION. Here’s THE COFFEE to feature all during SR HOLIDAY SEASON! er tan camer am GOOD REASONS WHY YOU SHOULD STOCK W. R. Roach & Co., Grand Rap- ids, maintain seven modern Michigan facto- ries for the can- ning of products grown by Michi- gan farmers. A complete line of canned vegetables and fruits. DON’T TAKE A CHANCE FOR PERSONAL INJURY OR DEATH MAY MEAN BANKRUPTCY FOR you. WHY NOT GivE YOURSELF THE BEST OF PROTECTION WITH OUR . . . PUBLIC LIABILITY INSURANCE PRESENT PREMIUM SAVINGS 20% e@ ° MILL MUTUALS AGENCY MUTUAL BUILDING LANSING MICHIGAN DETROIT SAGINAW GRAND RAPIDS @ @ A JUDGEMENT AGAINST YOU . Rademaker-Dooge Grocer Co. Distributors for KARAVAN KIRO COFFEE KARAVAN EL PERCO COFFEE KARAVAN SIXTY-SIX COFFEE Phone 8-1431 Grand Rapids, Michigan