IG ™\\ I> = Se YIP=s = os YS Ate Ps LESS we ‘ Ze? INS SSE IL REE (GRO ZIRADESMAN C See IIer 2 Fifty-second Year . GRAND RAPIDS, WEDNESDAY, JANUARY 2, 1935 DANIEL WEBSTER ON CONSTITUTIONAL LIBERTY “If disastrous war should sweep our commerce from the ocean another generation may renew it; if it exhaust our treasury further industry may replenish it; if it desolate and lay waste our fields, still under a new cultivation they will grow green again and ripen to future harvests. It were but a trifle even if the walls of yonder capitol were to crumble, if its lofty pillars should fall, and _ its gorgeous decorations be all covered by the dust of the valley. All these might be rebuilt. But who shall reconstruct the fabric of demolished govern- ment? Who shall rear again the well proportioned column of constitutional liberty? Who shall frame together the skilful architecture which unites na- tional sovereignty with state rights, individual se- curity and public prosperity? No, if these columns fall they will be raised not again. Like the Coli- seum and the Parthenon, they will be destined to a mournful, a melancholy immortality. Bitterer tears, however, will flow over them than were ever shed over the monuments of Roman or Gre- cian art, for they will be the remnants of a more glorious edifice than Greece or Rome ever saw, the edifice of constitutional American liberty.” Wi eae ( SX Se JZ NE for each member of “° YOUR STORE FAMILY eee = Your people are ambitious to make more sales. So are you. See that they—and you—have every opportunity. See to it that each member of your staff gets and reads the TRADESMAN. Every one of them will enjoy and profit by it. So will you. Because they'll be kept abreast of everything that is new in merchandising, selling, advertising and display. And the cost is trifling — $3 a year, for 52 weekly issues. In more and more progressive stores you will find that every man in the place has his own copy of the TRADESMAN. Sometimes the store pays for the individual subscriptions. Sometimes the individual pays. Sometimes it’s 50-50. But at all times everybody is happy. Write us. TRADESMAN COM- PANY, Grand Rapids. Home Baker Fiour A High Grade Kansas Hard Wheat Flour High Quality - Priced Low Milled to our own formulae which is pleasing thousands of housewives. Sold throughout the entire State of Michigan. Will prove to be a valuable asset to your business. Sold by Inde- pendent Merchants Only. ADESMAN Fifty-second Year GRAND RAPIDS, WEDNESDAY, JANUARY 2, 1935 Number 2676 MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men. SUBSCRIPTION RATES areas follows: $3. per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.56 per year, payable invariably in advance. Sample copies 10 cent_ each. Extra copies of current issues, 10 cents; issues a month or more old 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879, JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. Printed by the Tradesman Company, Under NRA Conditions Have You a Garden? One of the weaknesses of both our secular and religious education and life is that somewhere or. other it seems to fail to provide resting places for the weary or disturbed. The obituaries of to-night’s paper call our attention to the passing of notable men and women of our State, and in only two in- stances were they above sixty-five years of age. The average would be nearer fifty. The prodigality of human living which ends such careers at so useful an age is certainly a subject for consideration. As the little lady of the family said—‘Life begins at forty and then you have ten years to go.!” The reason, or perhaps the chief rea- son for such tragedies is to be found in the intensity with which persons in positions of trust and leadership con- tinue to grind at the task until they break down physically or mentally. Our institutions for those suffering from nervous and mental disorders are filled with intelligent persons who have cracked under the strain of modern leadership. Life was never meant to be taken that seriously and it should be possible for one to accomplish much and still preserve body and mind by the regular application of such hobbies as gardening. Those who are suffi- ciently endowed with this world’s goods have their gardens, but some- one else does the work. The way to health through gardening is not by smelling roses but in raising them, which requires some digging as well as the exercise of the proboscis. A gardener soaks in the sunshine. He succeeds in getting dirty without be- coming filthy. He stoops to the level of Mother Earth, then straightens up again, repeating the process until the muscles crack. He goes to bed at night to sleep from physical exhaustion and his brain forgets the problems of the everyday world, Above it all he learns lessons of man’s success at im- < proving over the original work of the Creator. Next year the gardener will find many new varieties of flowers which will grace his table, bring happiness to his friends, and cause many to in- quire the names of the new flowers. The California Sunshine Asters are easily grown and are unique. The dwarf marigold or Tagetes, hails from Mexico. It was seen in the borders of the beds in our Public Square last sum- mer and caused much comment. The snapdragon, an ancient flower which looked a wreck after every storm, has been improved so that it is now a com- pact sturdy plant with long strong flower stems. The common aster, which of late years has had the habit of dying from wilt just as it had begun to enjoy life, now is available in strains free from wilt. There is a beautiful French Marigold of rich mahogany color, and the comparatively new orange marigold is not only more beau- tiful but has lost its offensive foliage odor. Those who last season raised the double vellow nasturtium, will re- call how beautiful and fragrant it was when used as a table center. Roses this year have suffered from the intense cold and at least half of them failed to come through the win- ter. It will mean much replanting and some sorrow, but the newer varie- ties will more than remove the sorrow when the new bloom appears. Climb- ing roses which were gorgeous for a few days and a mess for the balance of the season, are being replaced with varieties which continue to bloom all summer. All of these are within reach of the average purse and cost far less than a few calls from the family phy- sician. Nor should we forget the weeds. How they love to grow in gardens. And the bugs, those creatures which defy poisons and sprays and never ad- mit defeat. But they teach their les- sons too. There is nothing in life which is worthwhile which can merely be picked up. Human progress and floral progress is only made at the sacrifice of some energy and much perspira- tion. These are the things of which eternity is composed. We recently heard a chaplain misquote during a funeral service: ‘May we make the necessary ‘perspirations’ for the life which is eternal.” He was nearer the truth than he intended. © If you have no garden, or if the back yard contains a tree and some feeble grass, get busy and turn it into a thing of beauty. Its life will be short but its memory will be long and it will pro- vide just the kind of relaxation you need from other toil and care. Walter H. Stark, Associate Pastor Pilgrim Church, Cleveland. Vitamins Can be Cooked to Death Loss of vitamins during cooking takes place in several ways. They may be destroyed by heat and oxidation, and they may dissolve out in the cooking water which is later discarded. The exact extent of these losses de- pends upon the length of time of cook- ing, upon the presence of air, and upon the solubilities of the vitamins con- cerned, says the Bureau of Home Eco- nomics, United States Department of Agriculture. Vitamins B, C and Gare readily sol- uble in water. Vitamin C is easily de- stroyed by heat and oxidation. Vitamin B is destroyed by long-continued heat- ing but little destruction when heated at the boiling point of water for as long as 1 hour. Both vita- min B and vitamin C are more rapidly undergoes destroyed in an alkaline medium than in an acid medium. Vitamin A is only slightly soluble in water and is not readily affected at the ordinary temperatures of boiling and baking. It is destroyed, however, at higher temperatures such as those thai obtain in frying. It is also destroyed when heated in the presence of oxygen. Vitamins D, G and E are fairly stable to heat and are not destroyed at or- dinary cooking temperatures. In general, the destruction of vita- mins is less when foods are heated at high temperatures for short periods, than when they are heated at low tem- peratures for long periods. There is also less loss when a small quantity of water or no water at all is used. For this reason it is recommended that foods be cooked as short a time and in as little water as is practical. cooking water is left it should be used for gravies or soups unless it is so strongly flavored that this is out of the question. Steaming is one of the pre- ferred methods for cooking since the time required is short and the amount of water used is small. If any —_>+>—___ Wage Exemptions to Be Limited The fact that a unit of industry is “in the red” will not be sufficient to secure exemption from wage and hour provi- sions of the code of fair competition to which it may be bound. The National Industrial Recovery Board will not sanction exemptions where the evidence presented, osten- sibly-in support of an application for wage relief, does not indicate that losses sustained are attributable to the maintenance of the code wage scale. This decision more praticularly will stand where it is found that competi- tors of such an applicant are getting along pretty well under code provi- sions, and the board will have the sup- port of the Industrial Appeals Board in such instances, it is indicated in offi- cial circles. NRA Setbacks in the Courts The increasing number of de- cisions unfavorable to the NRA and code authorities in lower Fed- eral courts emphasizes the need for an early ruling from the Su- preme Court upon the validity of the Recovery Act. Unless a de- cision can be obtained in the near future, code officials fear that en- forcement activities will break down, and that the task of Con- gress in drafting a new act likely to hold up in the courts would be made very difficult. While considerable success has attended enforcement efforts un- der state laws, Federal courts have handed down many unfavorable rulings. Two more decisions have just been issued to swell the total. In Kansas City, a Federai District Court ruled that price fixing in the codes, even affecting interstate commerce, was unconstitutional. This decision tends further to weaken the codes which still re- tain such provisions. In New York, a Federal judge refused to eliminate from a pre- vious order a statement of the de- fendant that it did not admit the validity of the code and the NRA in general. Judicial enforcement is regard- ed by many qualified observers as a necessary requisite to success of the code system. For this reason, an early ruling by the Supreme Court should indicate whether the NRA structure can be made last- ing. ——_~+~22___ RFC Loans to Pay Debts A number of middle-sized and smaller enterprises plan to take immediate advantage of the re- ported decision of the Reconstruc- tion Finance Corporation to grant five-year loans to pay existing debts. Such a change in policy on industrial loans will result in more active utilization of the RFC by small business concerns, partic- ularly. The disappointingly small vol- ume of loans made by the RFC and the Federal Reserve banks under the powers delegated to them by Congress last summer, has been due principally to the fact that such loans could not be used to repay existing indebted- ness. Such refunding,, it has been contended, would have encour- aged these enterprises to make commitments for the future more confidently, and thus expand their activities. Also they might proceed to bor- row new funds for plant rehabili- tation and similar purposes. 2 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President—Rudolf Eckert, Flint. Vice-President—O. A. Sabrowski, Lan- sing. Secretary — Herman Hansen, Grand Rapids. Treasurer—O, H. Bailey, Sr., Lansing. Directors—Holger Jorgenson, Muske- gon; L. V. Eberhard, Grand Rapids; Paul Gezon, Grand Rapids; Lee Lillie, Coopers- ville; Martin Block, Charlevoix. Camping by the Eel River amid the Redwoods. One pleasing item I forgot to report, an experience that took me back thirty years to my first visit to Birmingham, Alabama in 1904. Arriving there at the end of a hot day’s train ride with a hard toothache, the hotel clerk sent me to a dentist who treated the tooth, but declined to make a charge; said that Was a courtesy dentists extended to each other. No other treatment since has apparently come under the cour- tesy category until this trip. This time it was a plate adjustment and a Seattle dentist handled it. He gave me all benefits of his complete otitfit and blandly said the charge was “nothing.” I do not give his name, not wishing to overrun him with pa- tients on any CWA, CCC, AAA or other currently popular basis. In one of those cities I caught up wth an old-time grocer friend who now operates a strictly fine grocery store in circumscribed quarters. He has to move goods in and out with virtually no chance for storage, and he sells $750,000 worth of groceries a year. “Believe me, it is quite some job,” he said, “to handle single day’s sales of $6900, $5600, $3900 and keep stock coming fast enough without having it pile up on the sidewalk.” He had a record of a straight car of Heinz’s soups as part of his rapidly turned vol- ume; and it may be noted that such iterns do not fall into the price class. He’s great on demonstrations and gives demonstrators the fullest co- operation with the finest results. One woman came to show cheese. Results were so good that she could not get away at the week-end. It was same at the end of second week. She had been on the job eleven months when I was there and her sales record was 46,000 pounds. Did price sell that cheese? No, the cheese, plus salesmanship, commanded the needful price. This is a vacation story, so I cut short the merchandising, but I can say that this basic condition has not alter- ed from the dawn of merchandising and will not essentially alter hereafter. Real merchants will take practical no- tice of this. Others do not matter. Lane’s Redwood Flat is planned essentially on our American notions: To bring to the alleged country so ‘much of city conveniences and handi- caps that truly there is no real outing flavor. Most accommodations are on the “cottage” order: small houses, set as close together as in a crowded city: equipped with electric light and heat; with cylinder gas for cooking, running hot and cold water; plenty garage space—and radios blaring on every hand. MICHIGAN TRADESMAN The cost is around $24 per week for three persons, which is not high, con- sidering that garbage is gathered up, linen furnished and collateral services liberally afforded; but why go to the country for such things? The atmos- phere, except for the surrounding red- wood forests, is simply what most trav- elers have left behind them. The « ception is, of course, important; but it would be enhanced a thousand times in value if—well, if most folks did what we did. We chose two tents, set way up on a bluff by themselves, far enough re- moved from the Flat proper to be out of earshot of most radio sounds and dance music. It was a climb, but that we enjoyed and our time was not val- uable. Concession was made to a priv- ate toilet and shower, though this writer confined his washings to the Eel river; and we had a convenient water tap. The tents were dry, with elevated wooden floors and a truly splendid double bed in each; and the nights were, characteristically, so cool that a liberal extra supply of blankets had to be supplemented by newspaper’ inter- lining to keep the old limbs sufficiently supplied with age-thinning blood, The ten-year-old girlie suffered not at all in that way. Our own trees, around our tents, were oaks, and I think beeches or birches—not being very scientific on all that, sycamores and giant firs. It was sheer joy to sit on our porches, each tent being thus provided, and gaze up through the branches to the sky. A purling brook ran through a gorge below us. On a level space between the tents was our table, shelves for dishes and supplies, the table provided with at- tached benches. Our wood burning stove was conveniently placed and prodigal supplies of hard oak with plenty of kindling was provided. I give these details because to me the central fun in camping is the fire building and keeping it going vigor- ously, and I never want anyone to in- terfere with my getting breakfast. That is my Own special job. I get my fire going early and have my set routine about providing the grape fruit, por- ridge—observe that I do not say oat- meal—my heavy coffee, which, in camp, must be boiled with egg settling, though at home it is French drip; my meticulously slow-fried bacon, served on hot plates and hot, crisp toast. That’s my standard breakfast menu, but if you ever happen in on me, I shall not deny you a goodly portion of fried eggs for yours in addition. Indeed, I have been known to add one or two for myself. The point is that I believe in starting the day right on the Josh Bill- ings plan. You recall that he insisted: “Never work before breakfast—never work before breakfast. And if it should so happen that you are obliged to work before breakfast—why, eat your break- fast first.” Thus I feel that having set before my folks the breakfast as described, served piping hot off the stove, the “wimmen” never being called until all is ready to serve, I am imposing no undue hard- Es SS Sa ship when I “let them” do the cleaning up afterwards; though I can take a hand in that, too, at a pinch, especially in camp. ' It is in the doing of the simple tasks of life—“the world forgetting, by the world forgot’”—sending the little spry- legged granddaughter to the brook for the cream, milk and butter, eating leisurely in the clear morning sunshine of the woods with the sky for canopy, then going for the mail and morning paper, on which occasion one gossips with anybody who will partake in that intriquing pastime; after that per- haps moving the table to a supposed better location, and moving it back when the change is not approved; the disrobing and’ going for the little swim in the river at 10:45—a time exactly kept for said ritual—then a little nap before the mid-day dinner: thus is the day filled out with a routine that never taxes brain or brawn. The absence of many conveniences— we had no teakettle, for instance— lends zest to the experience. Why go to camp, as I say, if you are to take with you all the impedimenta of civil- ization? It is fun to make-shift with what one finds at hand or to improvise what one finds not. So long as one has good beds—and we had those—the re- mainder does not cut important ice. Supplies, too, in this camp were priced moderately and there was plenty of assortment. With the redwoods for close com- pany and the incomparable atmosphere of California, one must indeed be a January 2, 1935 difficult customer who could not fee{ Paul Findlay. —_-».?- > — Consolidation of Wholesale Codes While the NRA is reported al- ready actively contemplating the consolidation of some of the over- lapping retail codes, wholesales state that a definite trend exists toward elimination of some of their codes upon their own initia- tive, without waiting for the NRA to act. Wholesalers believe that code consolidation in their field should involve elimination only of those specialized codes which have practically no members coming exclusively under their jurisdic- tion. These would be absorbed by closely related major codes. It is not believed practical to undertake the type of fusions con- templated for the retail trade by which the number of codes sched- uled to remain after consolidations would be only a fraction of the present number. content. Trade practice rules in the wholesaling field are so complex and peculiar to specialized lines of business, it is maintained, that eliminating too many might cause confusion and sharply increase code violations. —_—_++ 2. A determined soul will do more with a rusty monkey wrench than a loafer will accomplish with all the tools in a machine shop. “See it in Glass Buy it in Tin” tizing goodness, petition because . Dept. F-1, Wherever This New Monarch Idea is Put to Work Nothing builds food sales faster than to show their own appe- The novel Monarch plan of— sé ° ° See it in Glass : A A555 Buy it in Tin tempts the appetite, invites closer inspection, suggests a broader selection for the family use, promotes sales at higher average profits, and particularly lifts the Monarch Store above all com- . .. this service is Available only to Independent Grocers Sales by Monarch dealers have gone up and up until today Monarch Finer Foods enjoy the greatest demand experienced in our 81 years in business. Plans are Free. Display Brackets are loaned. Why not arrange to put the ‘Monarch Way of Food Display” at work for you? Write us. Address REID, MURDOCH & CO. Drawer RM “Quality for 81 years” Chicago, Ill. Sd January 2, 1935 MEAT DEALER Bad Outlook for 1935 Meat Trade More meat was consumed in the United States in 1934 than ever before in history. Altogether, the aggregate volume of meat products eaten prob- ably exceeded 20 billion pounds. Al- though this set a record for the amount consumed in any year, the average con- sumption per capita of meat and lard— approximately 162 pounds, on the basis of preliminary estimates—was some- what below the all-time record of ap- proximately 168 pounds set a number of years ago when the country’s popu- lation was smaller. But 1935 offers a much different out- look. From a year when the consump- tion of meat set a record, the live stock and meat industry seems destined to turn rather abruptly to a year when supplies of meat will be relatively small. Three factors encountered during the past year are chiefly responsible for the prospect of reduced meat sup- plies in 1935. One of these factors was the pro- longed mid-summer drought which sharply curtailed the feed crops over a considerable portion of the Middle West. Because of the shortage of food and the relatively high prices of corn, many farmers sent their cattle, calves, and hogs to market at weights consid- erably under the average of other years. Because of the feed situation, a considerable amount of stock was mar- keted in 1934 which otherwise would have been held over untif 1935 when it had been more fully matured. Another important factor operating to reduce meat supplies next year was the Government’s production-control program by which corn acreage and the number of hogs on farms were both considerably reduced. This program was undertaken as a means of increas- ing the farmers’ purchasing power through bringing about a better bal- ance between the prices he was obtain- ing for his products and the prices he was paying for the things he was buy- ing. When the effects of the drought were added to the curtailed corn acre- age, the feed situation became genu- inely acute and made it impractical in many cases for farmers to continue feeding high priced corn to their hogs. This resulted in the marketing of many hogs at an earlier date than otherwise would have been the case. The third factor leading to reduced meat supplies was the Government’s emergency drought relief program of buying live stock in the drought area and of having it processed for distrib- ution through relief agencies. In or- der to save many of the cattle, calves, and sheep from starvation, the Gov- ernment bought the stock, and the meat from those animals has been— or is being—canned or prepared in other ways for distribution by the Government to those on relief. Nearly 8,500,000 head of cattle and calves, and about 3,600,000 head of sheep have been, or are to be, bought by the Gov- ernment in this program. In 1934, the industry incurred an expense of approximately $200,000,000 MICHIGAN TRADESMAN in processing taxes. This tax now is $2.25 per cwt. on hogs dressed for commercial purposes. Proceeds from this processing tax are being returned to the farmers in the form of benefit payments to those who are co-operat- ing in the corn-hog reduction program and also are being used by the Govern- ment in other ways designed to im- prove hog values. Another highlight of 1934 in the packing industry was the phenomenal rise in hog prices last August when for 25 consecutive days hog prices ad- vanced. The upward trend was due primarily to the fact that consumer de- mand for pork products remained good while for the time being fewer hogs were being sent to market. Following the rise in prices, consumption de- creased materially, and, illustrating the way in which the !aw of supply and de- mand atfects the meat industry, it be- came necessary, because of the perish- ability of the product, to reduce prices in order that existing supplies might be moved into consumption. Largely as a result of the Govern- ment’s emergency drought relief pro- gram, new records for numbers of bhecf cattle dressed were set during several consecutive months — notably August, September, and October. It was only natural, in view of the foregoing developments, that excep- tionally high employment levels were maintained throughout the meat pack- ing industry during most of the year. In each month of 1934, in fact, employ- ment was higher than in the corre- sponding month of the previous year. For example, the most recent figures released by the Bureau of Labor Sta- tistics on employment and payroll to- tals in the meat packing industry are for October, 1934. These figures dis- close that 16 per cent. more men were working for the industry in October of this year than were employed at the same time in 1933. Payroll totals were 38 per cent, greater in October this year than they were a year earlier. The number of wage earners employed by the packing industry in September and October this year was the largest ever employed during any two months for which the Government has records. Some improvement occurred in the export demand for American pork products during 1934, but the volume remained relatively low. Total net ex- ports of pork in the 12-month period ending September 30, 1934, the latest period for which official figures are available, amounted to approximately 156,000,000 pounds, an increase of 21 per cent. over the similar period a year earlier, and an increase of 36 per cent. over two years ago. The figure was about 24 per cent. lower than a five- year average for the same period. The export trade in American lard continued to decline, due largely to German quotas and exchange restric- tions. Total shipments of lard abroad in the past hog marketing year, which amounted to approximately 525,000,,000 pounds, were 8 per cent. smaller than exports in the previous hog year, 6 per cent. less than two years ago, and 20 per cent. smaller than the five-year average lard shipments for this same period. It is believed by some ob- servers that the reciprocal trade agree- ments effected during the year offer some opportunity for improvement in future lard exports. For example, more lard was exported to Cuba in the last four months than in the entire year 1933. Pork exports to Cuba also in- creased. Of special interest to live stock pro- ducers was the upward trend in the value of all live stock except lambs during 1934. Average hog prices at Chicago advanced from $3.38 during the first week of 1934 to $5.70 in mid- ecember. (Neither the processing tax, which the packer incurs on every hog slaughtered, nor the benefit payments which co-operating producers receive, is included in either figure.) The aver- age price of beef steers advanced from $5.25 to $7.15; veal calves advanced from $5.42 to $6.25; and lambs declined from $7.64 to $7.25. ———_++ + ___ Hay Shortage May Be Offset Hay shortage can be made up with silage or corn stover, says the Ohio experiment station. It is better to feed a little hay each day along with the silage or stover than to feed up the hay and then shift to substitutes. With little or no hay, grain mixtures should contain more protein and min- With a half ration of hay, grain 18 per cent. erals. mixture should contain protein, 24 per cent. when hay is not fed. Equal weights of ground lime- stone, bone meal and salt make a good mixture. —_++<-____ Frankfurters and Hamburgers Popular Foods at World’s Fair Patrons of the world’s fair consumed 4,600,000 hamburger sandwiches, 2,000,- 000 hot dogs, 2,000,000 gallons of cof- fee, 775,000 bowls of chili con carne, 100,000 corn beef hash sandwiches, 7,000 hot tamales and 900,000 ham sandwiches. In addition, at one restau- rant operated by a packing company 34,980,000 slices of bacon were served over the counter and 159,000 steak din- ners were provided. ——__- + ___ Frankfurters Made With Wine Frankfurters made with wine is an- nounced by a Boston manufacturer. Made appetizing by ingredients per- mitted since repeal, this new product is blended from fresh meats, spices and native wines in such a way that not only is the food value enhanced, but a new, delicious flavor is created, it is explained. —__--+ ~~ Proceedings of the Grand Rapids Bankruptcy Court In the matter of Benjamin H. Krause, bankrupt No. 5509. The final meeting of creditors has been called for Dec. é1. The trustee’s final report will be approved at such meeting. There may be a small dividend for creditors. In the matter of Ben Krause Co., bank- rupt No. 5512. The final meeting of cred- itors has been called for Dec. 31. The trustee’s final report will be approved at such meeting. There will be a dividend for general creditors. In the matter of Young-Johnson Fur- niture Co., bankrupt No. 5353. The final meeting of creditors has been called for Dec. 29. The trustee’s final report will be approved at such meeting. There will ke a final dividend for creditors. 3 Dec. 18. On this day the reference, and adjudication in the matter of Kenneth Suits, as administrator of the estate of C. Berlin Suits, deceased, bankrupt No. 5873, were received. The schedules have been ordered filed. Upon receipt of same the assets and liabilities will be made known. In the matter of Otis Bigelow, bank- rupt No, 5976, first meeting of creditors was held Dec. 17. The bankrupt was pres- ent and represented by Carl D, Mosier, attorney; one creditor was present in per- son and M. N. Kennedy, custodian, was present. The bankrupt was sworn and examined without a reporter. Claims were filed only. M. N. Kennedy, of Kal- amazeo, was appointed trustee, with bond of $100. The meeting adjourned without date. In the matter of Motor Rebuilding & Parts Co., debtor, in proceedings for re- organizaton of corporation No. 5847, first meeting of creditors was held Dec. 17. Debtor was present by Paul F. Bergman, its secretary, and represented by Par- menter & Van Eenenaam, attorneys, Ed- ward DeGroot, trustee, was present and represented by William H, Messinger, at- torney. One creditor was present in per- son and Hilding & Baker, A. W. Penny, Robert S. Tubbs and Fred P. Geib, attor- neys, were also present on behalf of cred- itors. Paul F. Bergman was sworn and examined before a reporter, The hearing their adjourned without date. In the matter of Wolverine Bumper & Specialty Co., bankrupt No. 5982, first meeting of creditors was held Dec. 18. Fred G.Timmer, receiver, was present and represented by Knappen, Uhl, Bryant & Snow, attorneys. The bankrupt was rep- resented by Gillard & Gillard, attorneys. Certain creditors were present in person and Kahn & Pylkas, McAllister & McAI- lister, Hilding & Baker, Starr & Starr, G. R. Association of Credit Men and But- terfield, Keeney & Amberg were present on behalf of creditors. The referee stated that petition to set aside the adjudication was now pending and until final deter- mination of such matter, no further pro- ceedings will be had; that Fred G. Tim- mer, present operating receiver, would continue in Such capacity. Meeting there- upon adjourned to Jan, 2, 1935. In the matter of John H, Teusink, bankrupt No. 5694, final meeting of cred- itors was held under date of Dec, 10. Fred G. Timmer, trustee, was present in person. No others present. Trustee’s final report and account was approved and allowed. Balance bills, notes and ac- counts receivable was sold to Donald Gos- sett for the sum of $1. Order was made for the payment of expenses of admin- istration as far as funds on hand will permit. No objection to discharge. Final meeting adjourned without date. Dec. 20. On this day the reference, in the matter of Fredricks Lumber Co., a Michigan corporation, debtor No. 5876 in bankruptcy, was received. The sched- ules have been ordered filed. Upon re- ceipt of same the assets and liabilities will be made known. Dec. 20. On this day the reference, in the matter of Heights Lumber Co., a corporation, debtor No. 5877 in bank- ruptcy, for liquidation, was received. The schedules have been ordered filed, Upon receipt of Same the assets and liabilities will be made known. In the matter of Richard H. Russell, bankrupt No. 5449. The final meeting of creditors has been called for Dee. 381. There will be no dividend for creditors. Dec, 21. On this day the schedules, reference, aad adjudication in the matter of Bastian Van Ry, bankrupt No. 6009, were received. The bankrupt is a pur- chasing agent of Grand Rapids, The schedules show total assets of $5,486.77, (of which $1,713 is claimed exempt), and total liabilities of $54,542.75, listing the following creditors: G. RK. Savings Bamile so Oo e $ 602.45 G. R. National Bank____ 15,300.00 Old Kent Bank, G. R.___ --14,192.96 Meyering Land Co., G. R._. -. 3,100.00 American Home Sec. Bank, GR. 295.00 G. RK. Savings Bank, G. Ri. 208.33 Golden & Boter Co., G. R.___- 344.50 G. R. Gas Light Co., G. H. -- 1,162.42 @, RA Savings Bank =): —-11, 773.39 Old Kent Bank, G. Rio. 7,543.40 Oysters and Fish Fresh Shipments Daily. Ask your Dealer for Reader Fish. They are better. Lake and Ocean Fish. Wholesale. G. B. READER, Grand Rapids. GRAND RAPIDS PAPER Box Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING G R A ND R A, P I DS , MI G AN C H iI MOVEMENTS OF MERCHANTS. Litchfield—The E.-C. Lindsay Co., Inc., has changed its capital stock from $50,000 to 5,000 shares no par value. Detroit—Wood-Sparks, Inc., 1407 Washington Blvd., building, has chang- ed its name to Ezra A. Wood, Inc. Saginaw—The Bressler Lumber Co., 1420 Ames street, has changed its name to the West Side Lumber Co. Lapeer—The Bostick Stove Co., 21 Court street, has changed its name to the Bostick Foundry Co. Spring Lake—The Spring Lake State Bank has increased its capital stock from $25,000 to $50,000. Utica—The Utica Milling Co. has decreased its capital stock from $50,- 000 to $25,000. Battle Creek—The Hunter-Prell Co., 311 Elm street, plumbers and builders supply contractors, has decreased its capital stock from $40,000 to $25,000. Kalamazoo—Lillian M. Powers has engaged in business at 913 South Bur- dick street under the style of the Powers Beauty Shop. ; Lansing—The Linn Camera Shop, Inc., 109 South Washington avenue, has decreased its capital stock from $25,000 to $15,000. River Rouge—The Detroit Wax Paper Co., 1721 Pleasant avenue, has increased its capital stock from $500,- 000 to $1,500,000. Detroit—The Saint Anthony Oil & Gas Corporation, 4479 14th avenue, has increased its capital stock from $1,000 to $16,000. Detroit—The Gaille Motor Co., 6210 Second Blvd., has changed its capital stock from 50,000 shares no par value to $50,000. Grosse Pointe—The Grosse Pointe Bank has increased its capital stock from $40,000 to $140,000 and com- pleted a consolidation agreement with the Grosse Pointe Savings Bank. Detroit—Stetson’s Men’s Wear, Inc., 1416 Woodward avenue, retail dealer, has been incorporated with a capital stock of $10,000, $5,000 of which has been. subscribed. Detroit—J. W. Allen & Co., Chicago confectioners and bakery supplies fac- tors, have opened an office here at 1429 Third avenue, under the management of Paul Caldwell. Detroit—Kay Cooley, Inc., dealer in women’s wearing apparel, at 1457 Griswold street, has been incor- porated with a capital stock of $12,000, all paid in. Watervliet—The H. Pierce & Son hardware store has been in contin- uous business in Watervliet for 61 years. The firm was established by the Late Hiram Pierce, father of the present owner, Byron L. Pierce. Muskegon—Sam Dangelis, proprietor of the Corner Food Market, Terrace street and Walton avenue, has admitted to partnership, Peter Dangelis and the business will be continued under the same style. : Grand Rapids—The election of Percy Owen, . President. of the Michigan Bakeries, Inc., as a director of the National Bank of Grand Rapids is a happy action for both parties con- cerned. retail MICHIGAN Detroit—The American Paper & Bag Co., inc, °2741. Humboldt. avenue, wholesale dealer in paper, twine, tobacco, candy, etc., has merged the business into a stock company under the same style with a capital stock of $6,000, $4,000 being paid in. Kalamazoo—Erwin Doerschler and Thomas Veld have engaged in business in the former Henderson-Ames build- ing, under the style of the United States Brass & Aluminum Foundry and will specialize in brass and alumi- num work, Traverse City—The Traverse City Milling Co. has gained permission of Judge Fred M. Raymond of the U. S. district court to submit a plan for re- organization. An involuntary bank- ruptcy petition is pending against the company. Allegan—C. N. Menold, an experi- enced druggist of more than 25 years, and who conducted a drug store -in Hamilton for the past eighteen menths has removed his stock and stoie fix- tures here and will continue the busi- 1 ness, Detroit—Louis E. Beal has merged his drug business into a stock company under the style of the Beal Drug Co.. 12553 Gratiot avenue, with a capital stock of $10,000, $5,000 being paid in. Holly—The Sunset Fisheries & Sup- ply Corporation, fish hatchery, has been incorporated with a capital stock of $35,000, $20,000 being paid in. Evart—Mrs. G. N. drug business here with her husband for 50 years, died Monday. A native of New York, Mrs. Bruce was edu- cated at Starkey Seminary. She be- came a registered pharmacist in 1904. Her husband and two sons, Harry, of Evart, and Capt. Baxter H. Bruce, U. S. N., survive. Funeral services were held Wednesday afternoon. Detroit—Funeral services for George W. Willard, for many years a Detroit merchant and bank executive and the one responsible for the introduction of paper patterns in the Middle West, were held Thursday in St. Luke’s Epis- copal church, Ypsilanti. Additional services were held at the grave in Ever- green cemetery. Mr. Willard died at his home in Ypsilanti Monday. He was born in Hartford, N. Y., Nov. 24, 1845. In 1870 he became associated with a firm that later became the But- trick Publishing Co. In 1875 he open- ed a pattern store here. In 1905 after carrying on his business here for twenty years, he retired and moved to Ypsilanti. Monroe—An operator of a modest combined grocery and gas station who has spent forty-seven days ia jail be- cause he refused to file state sales tax return, Saturday was released and placed on two years’ probation by Cir- cuit Judge Clayton C. Golden. The businessman, Stanley Zaleski, 43 years old, ran a small store in Bedford towr- ship. Last August, when questicned by State officials, he flatly refused either to pay over the $90 the State claimed he owed it, or even to admit the validity of the tax by filing so much. as a re- turn, A warrant. was sworn for him, he was arrested; tried and convicted of evading the tax laws by a Circuit jury Bruce, in the TRADESMAN on Nov. 14. Since that time he has been held in the Monroe county jail, unable to raise bond. Judge Golden, in releasing the man to probation Sat- urday, ordered him to pay the State the $90 and also to pay the $50 costs of the case within nine months. Grand Rapids—Ray Barnes, artist, and Carleton Cady, writer, produced a very acceptable historical presentation of Grand Rapids for the Herald news- boys’ greeting for 1935. Abcut the only worthwhile historical relic which was overlooked is the frame house lo- cated on the Southwest corner of Front avenue and Fourth street, which was the first frame house erected on the West side of the river and is now the oldest frame house in Grand Rapids. The house was erected by Silas Hail in 1842 and was occupied by him and his famly as a residence as long as he lived. It has since been occupied by other people as tenants or owners. Mr. Hall died about 1875. He was twice married. I think he had four children by his first wife, Irving, Nettic, Mary and Elias, all buried in Fulton street cemetery except Nettie, who married a man named Charles Patterson, lived many years on Fourth street, bur mov- ed Portland about forty years ago. The other daughter, Mary, married Chase Phillips, well known fruit gower, both now dead. They were the parents of Mrs. Alvah W. Brown. Battle Creek—Fred A. Whalen, 54, proprietor of the Thos. F. Whalen Grocery Co., since the death of his brother, Thomas F. Whalen last spring, and one of the last members of a prom- inent pioneer family here, died very suddenly last week at his home, 273 Main. Mr. Whalen was supposedly in good health. He had complained of not feeling well Sunday, but this morning arose and went to the store as usual. He did not feel well and about 11 o’clock went home. Dr. A. E. Mac- Gregor was called, but Mr. Whalen died within forty-five minutes. Heart trouble was the cause of his death. Fred A, Whalen was one of the eleven children of John and Anna Dunn Whalen. He was next to the youngest of the eight sons, and was born here May 30, 1880. The father came to this country from Ireland, and migrated to Battle Creek about 1840. He was one of the founders of the Catholic church in this city, at a time when there were only six Catholic families in the town. Known to all of the patrons and friends of the store for his cheery genial mood, he occupied a unique place among the city’s business men. He is survived by his widow, Nellie Reagan, and one son, Robert T., a teller at the Central Na- tional Bank and Trust Co.; one broth- er, James W. Whalen, 36 South Jay, and several nieces and nephews. An- other brother, George, died this year. Manufacturing Matters Detroit—The Dell Manufacturing Co., 6432 Cass avenue has changed its name to the Argo Steel Corporation. Hillsdale—The Hillsdale Manufac- turing Co., maker of boys pants and jackets, has increased its capital stock from $360,000 to $425,000. January 2, 1935 Detroit—The Biltmore Dress Co., 206 East Grand River, manufacturer and dealer in clothing, has been incor- porated with a capital stock of $23,- 600, $10,000 being paid in. Detroit—Detroit Bent Wood, Inc., 12934 Evergreen Road, manufacturer and dealer in bent wood products, has a capital stock of 10,000 shares at $1 each, $1,000 being paid in. Otsego—Improvements are being made in paper mill No. 1, recently acquired by the Otsego Falls Paper Mall, Inc., and the plant will begin operation Jan. 15. Detroit—The Buckeye Wood-Work Corporation, 1320 Fourth street, man- ufacturer and dealer in wooden prod- ucts, toys and novelties, has been in- corporated with a capital stock of $10,- 000, $1,000 being paid in. ee In My Old Room Live I can a round of years In my old room Memory so much endears The gifts that loom Higher than their shelf or cove That this little world I love Brings to me a joy above Things which mark our grown-up years Dear Old Room! How it endears. ; Everythng is here to bless In my old room; Driving out the lonesomeness To find its doom; Baby scribblings on the wall Scenes afield—Spring, Summer, Fall; Mama's picture more than all Life-like, and forbids the tears, Dear Old Room! How it endears. Comfort ever welcomes me In my old room; Here forget-me-nots I see Of rarer bloom ‘I han the fairest June can bring fo the fields where sky-larks sing Melodies for comforting; Still far lovelier appears My Old Room! How it endears. Charles A. Heath. —_22-~»___ Seek Writing Paper for Sales Stationery buyers in the New York market to purchase sales merchandise for delivery next month, ignored new lines of regular goods put on display by a number of sales agents last week. Phe exceptionally active holiday sea- son left stores with little writing paper for coming promotions and buyers are anxious to replenish stocks before looking over spring goods. Sales in the industry this season ran 12 to 15 per cent. ahead of last year. Notable ad- vances were made in the South and Southwest where some stationery de- partments reported increases of 25 to ; 30 per cent. in volume. ——_+ + >___ Apparel Linens Bought Heavily While holiday activity on linen do- mestics, such as napkins, towels, table- cloths, etc., was disappointing, import- ers insist that demand for apparel linens Was exceptionally good. Importers have contracted for goods for three months in advance and some have orders on their books from domestic manufacturers for three to five months ahead. Threats of further price ad- vances, on top of the 10 to 15 per cent. imcrease during the year, have spurred the advance bookings, and importers look forward to an excellent year. —_>+.—___ Four New Readers of the Tradesman The following new subscribers have been received during the past week: Joseph Quist, Grand Rapids Peter F. Wendel, Newark, N. J. Alton J. Hager, Lansing Jones Hardware, Otsego rans rans January 2, 1935 MICHIGAN TRADESMAN 5 Essential Features of the Staples Grocery Sugar—Jobbers now hold cane gran- ulated at 4.85 and beet sugar at 4.60. Canned Fruits—Canned fruits will be pretty well controlled, particularly the most important one, cling peaches. It is understood that the peach situation abroad is in good shape and will con- tinue so for the next few years, as pro- duction: will be held pretty well to an- ticipated demand, Hawaiian pineapples have moved very well and prices have been well maintained. Stocks of canned fruits are limited, except in pears, which are plentiful enough, Canned Vegetables — The canned vegetable market will enter the new year firmer and higher. What now de- velops as a short tomato pack last sea- son completes the work of the most freakish of all packing years, so far as the weather was concerned. When the drought laid waste a substantial part of the acreage planted to peas and corn it was thought that at least tomatoes would escape the vagaries of weather, and sitrice there was a large acreage planted it had been expected earlier in the fall that here at least would be a good sized pack. What happened is now history. Instead of a good sized pack, it will, according to the latest in- dications, be under 13,000,000 cases. Thus, two short packs in succession and substantial sales of tomatoes, have first hands with only a little more than one quarter of their goods left unsold. Canned Fish—Salmon has moved well throughout the country, but has not been particularly active in New York, although a good routine business has been in progress on some grades, among them fancy salmon. Curtail- ment and possible labor trouble in the next packing season tend to make the future position of salmon look much stronger. Corn Sugar. ing little business at the Nothing is expected of the market for another two weeks. Prices show no Corn sugar is also do- moment. change. Corn Syrup—Deliveries of corn syr- up running light. Prices firm, however, reflecting the corn market. Honey—Temperature contrasts have been very wide during the period. Dur- ing the first week temperatures were among the highest on record in the Eastern half of the country but abnor- mally low in the Central and South Central States. Recent temperatures have been low, however, almost every- where except through the eastern in- termountain area and on the Pacific Coast, and with freezing weather ex- tending to South Florida. Snow cover is general over the upper half of the country west of the Plains States and in scattered portions of the mountain area. Already the amount of snowfall in Idaho, northern Utah and western Oregon will assure irrigation water. In the white clover area the substan- tial snowfall is proving especially help- ful to clover plants in the North Cen- tral States, where it was generally pre- ceded by heavy rains in November. “The condition of the colonies contin- ues satisfactory, with stores generally ample. Demand for honey is slacken- ing somewhat, as is natural at this season of the year, but stocks are now so light that there appears to be an upward trend to the market in spite of the lessened demand. Carlots of honey are scarce and are generally being held for higher prices. Comb honey is rap- idly being cleaned up. Demand for ex- port from California is principally con- fined to small lots of comb honey. Nuts—The market is, of course, rela- tively quiet here. Supplies of nuts are pretty well scattered and jobbers sold out pretty well in advance of the holi- days. There has been a little reselling, with values being well maintained. Supplies were pretty short this season in moderate priced pecans, Brazils and some of the grades of almonds. Wal- nuts enjoyed a good active holiday de- mand, stimulated by the shortage of some other nuts. The shelled nut mar- ket was fairly active for the holidays and stocks here are moderate, with values steady. Olive Oil—The olive market contin- ues firm abroad, with additional strength being shown in Italy. Prices in Spain are steady. Some business is being placed for nearby shipment to this market because stocks here are pretty well depleted. Holiday business was very good and spot prices were well maintained. Rice—The market is rather dull at the moment for spot business, but there has been an encouraging im- provement in the new business for de- ferred shipment... Stocks in the hands of the trade are known to be very light, and a revival of future interest would be a bullish development. The princi- pal strength in rice, of course, has been shown by the long grains of top grades which are in short supply, and also such varieties as Rexoras and Japans, of which there is only a small unsold supply. Blue Rose rice, being plentiful, has not attracted trade attention like the other varieties, but there has been some fair business done in it when of- fered at attractive prices for shipment. Prolifics are strong, with Arkansas holding for high prices. Sugar Syrup—There is nothing new to be said about sugar syrup. Consum- ers are currently covering very lightly. However, there is no excess supply to put pressure on prices. Vinegar—Sweet cider remains very firm, Although the holiday demand is over, distillers of apple brandy are still in the market. There promises to be a shortage of cider throughout the coun- try for conversion into vinegar. SS ee Review of the Produce Market Apples—Jonathans, $1.50; No. 1 Spys, $1.50 and $2. Artichokes—$1 per doz. Avocados—$2.75 per case from Calif. Bananas---5c per Ib. 3russels’ Sprouts—18c per qt. Butter—Creamery, 32c for cartons, and 31%c for extra in tubs and 30%c for firsts. Cabbage—40c per bu. for white, 50c _ for red. Carrot—Calif., 60c per doz. bunches or $3.25 per crate of 6 doz. Cauliflower—$1.50 per crate for Calif. Celery—20@40c per dozen bunches. Celery Cabbage—60c per dozen. Cranberries—$5 per 25 Ib. box. Dried Beans — Michigan Jobbers pay as follows for hand picked at ship- ping stations: @ HP. tromitarmer. =. $2.45 Light Red Kidney from farmer__ 4.25 Dark Red Kidney from farmer__ 5.50 Eicht: Cranberry 20. 2-5. 415 Dark @ranbermy = $3.15 Eggs—Jobbers pay 18c per Ib. for all clean receipts. They sell as follows: Laroe white, extra fancy._________.33e Standard fancy select, cartons_____ 29c Medium: 92203 ore 28¢ Candied. Larce pullets- 9 | 26c Checks, 5 24c Storage eggs are being offered as follows: Ox Np 256 April ee ee 23c (Checko 22uu ee 22c Garlic—I5c per Ib. Grape Iruit—Florida, $3 for all sizes. Grapes—Tokays—$2.50 per box. Green hamper. Green Onions—Chalots, 60c per doz. Green Peas—$4.50 per hamper for California and Washington. Green Peppers—30@40c per doz. for Ilorida. Beans — Louisiana, $6 per Iloney Dew Melons—$2.50 per case. Lemons—The price is as follows: 360) Sunkich) oe $5.75 S00 Sunkist 6.50 S00) ede Balle Shi 5 00 SOO) Wed) Wale S00 Lettuce — In good demand on the following basis: California, 4s and 5s, crate. $4.75 Heat hot house) 2 8%c Limes—25c per dozen. Mushrooms—29c per box. Onions—Home grown, $1 for yel- low and $125 for white. Oranges—Fancy Sunkist California Navels are now sold as follows: AG ee $3.50 150) 3.50 176 Ee 3.75 200) 1 4.50 QNG) HC ee 4.50 250) ee 4.50 288) CCU 4.50 SOA Ae 4.50 Red Ball, 50c per hox less. Florida oranges in half box sacks are sold as follows: 200 222 ee ee $1.75 216 ee eee 1.75 250) Geos eet 1.75 O80) 1.75 Parsley—35c per doz. for hot house. Potatoes—Home grown, 35c per bu.; Idaho, $2.50 per 100 Ib. sack. Poultry—Wilson & Company pay as follows: eavy Springs. 2 17c Hleavy, Bowls 2 25 2 ee 13c Pieht Bowls 22250 10c Dyer hsce ee aa le 13c ‘Purkeys 220 2 19¢c Geese i besa oe ee Ile Radishes—Hot house, 40c per doz. bunches. Spinach —90c per bushel for Ken- tucky grown. Squash — 1%c per Ib. for Red or Green Hubbard. Sweet Potatoes—$150 per bbl. bbl. : Tomatoes—Hot house, $1.30 for 8 Ib. basket. Turnips—S0c per bu. Veal Calves — Wilson & Company pay as follows: Fancy 22 ee 8c GOOd) 22a eee 7c Wax Beans—$6 per hamper for llorida. 2 ee A Items From the Cloverland of Michigan Sault Ste. Marie, Jan. 1—Drum- mond Island still holds the record for being the best deer hunting grounds in the Upper Peninsula. Of 758 deer hunt- ers counted at DeTour on their return from Drummond Island during the past deer hunting season, 344 or nearly 50 per cent. had shot a buck. Of the 344 successful hunters 302 had antlered bucks and forty-two had spikehorn bucks. -In addition, two hunters had bagged coyotes and one had shot a black bear. On the basis of these fig- ures alone, Drummond Island may be said to have provided excellent hunt- ing. The total kill, however, would probably mount if the number of deer shot by local residents or transported by outside hunters to to the mainland by other means than the ferry to De- ‘our were known. With all things con- sidered, it is estimated that the deer kiil on the Island averaged probably three deer per square mile. Drummond Tsland has an area of 130 square miles. Jacob Schopp, the well-known mer- chant at DeTour, paid the Sault a visit last week, doing some Christmas shop- ping. While a man may get mad at you for refusing to loan, he cannot but re- spect your good judgment. The many friends of Dr. Carl H. Borgmeier, 55, were shocked to hear of his death, which occurred at San Beni- to, Texas, Monday, Dec. 24. The Doc- tor was a practicing dentist at the Sault twenty-four years, but had to give up his practice here about four years ago on account of eye trouble. He conducted a fruit farm at San Benito after leaving here. He was born in Petersburg, Mich., Jan. 29, 1880, and lived there during his early life. He attended and graduated from the Uni- versity of Michigan dental college and after a few years practice at Peters- burg, came to the Sault. Four years ago he went to Texas, spending the winters there and the summers in the Sault. A number of his Sault friends left here to attend the funeral. Peter Wydra, of the Sault sausage works, has made a Frankforter which he says is the largest in the world. It is now on exhibition in his display window at the works, on the corner of Magazine and Spruce streets. Mr. Wydra has offered three prizes to the person guessing nearest to the weight. After the contest Mr. Wydra will pre- sent the sausage to the salvation army for the community house. Opportunities come to all, and the limitations placed upon them by indi- viduals establishes their worth. Word has been received of the death: last week of Louis J. Desenberg, who formerly made his home in the Sault. Mr. Desebnerg died in Buchanan, where he has been associated in busi- ness with his brother since leaving the Sault. He was buried in Lawton. Mr. Desenberg was connected with the Prenzlauer Frothers store when he was in the Sault. We wish all a Happy and Prosper- ous New Year. William G. Tapert. ——_+~-.—__— Everybody knows “blue’’ Monday. Some times we see “red.” “Black” looks are disconcerting. Often the weak- hearted show the “white” feather or a “vellow” streak. And that “dark brown’ taste is not unknown. But if you want to keep in the “pink” of men- tal conditicn you mustn’t let disturbing riots of color mess up your environ- ment, MUTUAL INSURANCE (Fire and Life) The Lesson of the Dead Line I had called to interview one of America’s great generals of industry. He was a big, genial, friendly man— chief of a fifty-million dollar manufac- turing group with thousands of sales- men in the army he commanded. He was a genius for organization; had a reputation for getting results. Men en- vied him the name he had built. ‘When we were through there came a twinkle in his eye and he remarked:— “I began as a reporter on a daily ewspaper. What I learned in those days has helped me much each day, through all my life.” “What was it you learned?” I ask- ed. “Dead Lines,” he replied. The great industrialist put match to cigar and leaned back. “I learned, early in those days, to respect the Dead Line. I learned that at. a certain moment each day all my work had to be done. At that un- changeable fraction of time the job must be over. It could not be missed. “At a certain minute the copy had to be in. At a certain minute the type had to be set, the proof ready, the forms locked up. At a certain minute the presses had to start. Trains never waited. The papers had to go out. “When I got into business life I found that few men understood the meaning of the Dead Line. It was not a thing in their consciousness. They did not finish. Tasks piled up. Cor- respondence and mass of details were left over to the next day. Tomorrow was always a good day, or the next. “Tt came to me that I possessed some- thing that these other men did not thave—an intimate knowledge of what the Dead Line meant. “So all my life I have mapped each day’s course, worked to the Dead Line, swept my desk clean. “Every day, all my life, the Dead Line has been the policeman that has regulated my conduct. He has paid me big dividends. He has cost me noth- ing for salary. The Dead Line has ben my truest friend, my great bene- factor. MICHIGAN TRADESMAN “Without my sense of the Dead Line, I often think, I might have been just another private in the ranks. “If any man should come to me and ask me for my most prized secret, this one thing ‘ would say to him:— “It is the Dead Line. Make it your whip, your spur, your goal; make it a part of your daily conduct and find a place for it somewhere along with your religion. Never forget the Dead Line.’” : ——_» +> —__ Ten Commandments A thirteen-yvar-old boy in 1745 wrote the following ten commandments in his notebook, setting forth a few principles of human conduct worth repeating: 1. Keep your nails clean and short, also your hands and teeth clean, yet without showing any great concern for them. 2. Be no flatterer—neither play with any that delights not to be played withal. 3. Let your countenance be pleas- ant, but in serious matters somewhat grave. 4. The gestures of the body must be suited to the discourse you are upon. 5. Show not yourself glad at the misfortune of another, though he were your enemy. 6. Let your discourse with men of business be short and comprehensive. 7. Strive not with your superiors in argument, but always submit your judgment to others with modesty. 8. Speak not evil of the absent, for it is unjust. 9, Let your recreations be manful, not sinful. 10. Labor to keep alive in your breast that little spark of celestial fire called Conscience. The author was George Washington. — 2.2 > Enforcement Drive Ahead The meat dealers have secured their code and the question now remains what they can do with it. In New York State, 90 per cent. of the meat trade remains in the hands of the food and grocery code administrators. An intensified drive for en- forcement will begin within a short time in every division of the field. For the sake of economy and har- mony, it seems possible that in this part of the country at least, the meat retailers will be content January 2, 1935 to remain within the food domain in preference to setting up expen- sive new machinery of their own. —_~+++>—__ Many high-ups are low in spirit. Personality will always outweigh its opposite; capacity will always outstrip incapacity; intelligence will outweigh igiorance. ately low. ety LONG DISTANCE RATES ARE |e a ae cd 35 or for less during the NIGHT hours (between 8:30 p.m. and 4:30 a.m.) you can call the following points and talk for three minutes for the rates shown. Rates to other points are proportion From GRAND RAPIDS to: BENTON HARBOR 35c CADILLAC 35c FLINT 35c JACKSON 35c LANSING 35¢ SOUTH BEND, IND. 35c The rates quoted above are Night Station-to-Statior rates, effective from 8:30 p. m. to 4:30 a. m. In mosi cases, Night Station-to-Station rates are approximatel) 40% less than Day Station-to-Station rates. For fastest service, give the operator the tele- phone number of the person you are calling MICHIGAN BELL TELEPHONE CO. LOW Night Station-to-Station ates CAUUMET . lw hl tll Finnish Mutual Fire Insurance Company of Calumet, Mich., has paid losses promptly and fully — have led the way in fire prevention — have consistently returned annual savings to policyholders. There is available to you through Finnish Mutual Fire Insurance Co., all the traditional advantages of the mutual plan of fire insurance — safety, service and sav- ings. Get the facts. They speak for themselves. Cr O_30 Finnish Mutual Fire Insurance Company MICHIGAN MUTUAL DON'TINSURE... for FIRE or WIND UNTIL YOU HAVE CONSULTED US e SOUND PROTECTION AT A SAVING @ MICHIGAN BANKERS & MERCHANTS MUTUAL FIRE INSURANCE CoO. Fremont, Wm. N. Senf, Sec’y SERVICE Michigan AND EFFICIENCY January 2, 1935 MICHIGAN TRADESMAN 7 HAPPY NEW YEAR! To our customers in Grand Rapids and Kent County we express our sincere appreciation for their good will and patronage through 1934. IT is our hope that GAS will play an increasingly helpful part during 1935 in improving the working conditions in every home where this tried and tested fuel of economy is available. WE. ask the co-operation of users in our efforts to maintain the highest type of SERVICE available to gas users anywhere in this country. This co-operation we can explain and even demonstrate, but only you can put it into , practice. IT CONSISTS OF WATCHFULNESS AND ORDINARY MAINTENANCE. WATCHFULNESS will cut down waste and save you money. IT means using only the amount of heat needed to properly do any job. MAINTENANCE means ordinary care and advising us promptly, after due allowance for age and condi- tion, when any gas appliance does not operate to your satisfaction. ; GAS APPLIANCES have been vastly improved in recent years and new models for 1935 which will shortly appear, will show even greater modernization. PRACTICALLY all modern gas appliances are automatic. This means they save your money because they are watchful for you, they operate economically for you, and their mechanics are so greatly improved that even simple maintenance is but rarely necessary. IF you are using older style gas appliances—particularly ranges and water heaters—co-operate with us as suggested above to get the best you can from them. However, if at all possible give thought to REPLACEMENT. You will find it pays—not alone in money but in Service and Satisfaction. TODAY'S: Gas Range—finished throughout in gleaming, colorful porcelain; heavily insulated against heat loss; automatic in its lighting and control of oven temperature—does everything but think for you. It is the most eco- nomical, practical cooking machine man has produced. AMONG many fine lines available in the Grand Rapids market is the GARLAND line at VanDenBerg Bros. Fur- niture Company on Grandville Avenue; the DETROIT STAR line at the Herpolsheimer Company and the Young & Chaffee Furniture Company; the ROPER and CHAMBERS lines at Wurzburg’s; the MAGIC CHEF line at Columbian Warehouse Furniture Company and at Laban’s on West Leonard. DETROIT JEWELS and MAGIC CHEFS are displayed at the Gas Company salesrooms When the New Gas Ranges for 1935 are announced we are sure you will find it a pleasurable venture to inspect the displays on the floors of progressive merchants’ stores. Gas ComMmPANY EXPECTATIONS NOT SEEN While the outlook for the capital goods industries during 1935 is defi- nitely brighter, the poor prospects for private building, particularly residen- tial construction, -will hold down the percentage increase over the 1934 vol- ume, according to opinions expressed by executivés in.the heavy goods fields. Attempting to weed out definite facts from the mass of optimistic predictions coming from both governmental and business sources, these executives made estimates of an increase of 35 to 40 per cent. in the volume of business to be done in producers’ capital goods. Such an increase, which in several quarters was regarded as high, would bring the 1935 volume to approxi- mately $8,000,000,000 as against about $5,800,000,000 this year. The estimate for 1935 is just about double the 1933 figure of $4,000,000,000. In 1932, the total was $4,600,000,000, and in 1931, $9,500,000,000. The all- time high was reached in 1929 when the amount hit $19,600,000,000. The following year it dropped to $15,300,- 000,000. The outlook for individual lines va- ries, according to executives. Most promising are machinery and machine tools, with plant construction also ex- pected to register fairly substantial gains. Electrical machinery, trucks and railroad equipment appear headed for a better year. Road-building and pub- lic works are problematical, depending mainly on state and government activ- ities. The gloomiest prospects are in the private residential field. Machinery and machine tool builders have received a steady flow of re- quests for bids in the last month and indications are that the volume of or- ders will spurt sharply after the first of the year. While some hesitation among business men still remains, enough confidence has been restored in their minds to warrant expenditures for needed rehabilitation, it was said. Considerable emphasis has ~ been placed on the announced intention of various large companies to spend huge sums for new equipment and plants, but those companies closely. acquainted with architects, construction compa- nies, etc., report that, so far, little of this proposed building has materialized. On the other hand, several industrial engineering companies indicated that they had many orders on their books and that 1935 would be a very active one for them. 5 The current agitation over public utilities may force them into a re- trenchment program, it was feared, and thereby cut down any plant or equip- ment extension they would normally undertake. Such retrenchment may possibly be offset by the building of publicly owned power plants, but the entire question is clouded. Private building this year has not exceeded the sum of $650,000,000, ac- cording to authorities in that field, and the prospects of betterment next year - are vague. For the first six months at least, they felt, the total of residential construction will be under last year’s figures. There is a normal twenty-year -eycle in residential building, it was pointed out, and at the present time we are about half-way through that MICHIGAN TRADESMAN cycle, private construction having reached its peak in 1925. The Govern- ment, through various means, may have a cerain influence on the cycle, but it will not be of sufficient propor- tions to-affect appreciably the total vol- ume of building. At one time, residen- - tial construction provided about 75 per cent.-of all building, while now the figure does not exceed 20 per cent. Producers of building supplies and equipment were fairly optimistic, how- ever, contending that the home mod- ernization drive will net them a con- siderably larger volume of business in the coming year. The financing of capital goods pur- chases still remains a weighty prob- lem, despite the efforts made by both Government and banks to ease the flow of credit. Credit extension has been liberalized to some extent in the last few months, but the economic situa- tion continues in such a state that man- ufacturers are chary of seeking funds for plant equipment and rehabilitation, it was said. It was agreed in several quarters, however, that the consumer goods in- dustries will move steadily ahead next year, barring unforeseen developments, and that the larger volume of business will encourage capital goods purchases. All the Government campaigns and as- sistance will have little effect, it was in- sisted, if mianufacturers do not be- lieve the volume of business they are doing justifies added expenses. TRADE PROSPECT CHEERFUL Forecasts of the business outlook for 1935 are optimistic as a rule but cau- tious. The caution proceeds from sev- eral important considerations, chief of which may be set down as the lagging progress in the so-called capital goods industries. High unemployment totals are traced almost entirely to this con- dition. The chief contribution of 1934 to re- covery has been the remarkable up- turn in trade. The year will probably show that the gain over 1933 in retail distribution was around 15 per cent., with the percentage climbing toward the close of the period. The holiday season just over indicated that the pub- lic was in the first real “buying mood” since the depression started. An en- larged demand for luxury goods was remarked. For the new year, merchants confi- dently predict that sales should run better than in 1934 by at least 10 per cent. Since price levels now show little change over the year, this means that more merchandise units will be sold. The price outlook is for steadiness, al- though the elimination of price fixing may mean an intensified competition among producers pointing to lower quotations. On the other hand, it is probable that labor regulation and more ade- quate efforts to enforce compliance with standard working conditions should tend to, hold up or increase -costs. In this event, there would be an offset to any lowering of price levels otherwise in prospect. It is remarked that toward the end of this year sound merchandising prac- tice once more began to yield its cus- tomary returns in contrast with the failures recorded during the bottom of the depression when cheap tactics seemed the only recourse. — DRY GOODS CONDITION In contrast with a year ago probably the most significant feature of the pres- ent business picture is the more realis- tic attitude which has been adopted by industrial and trade interests and in part by the. Government. From this new viewpoint which emphasizes indi- vidual initiative springs the cheerful comment upon the state of business and the outlook for the new year—a comment which is seasoned, however, with caution. Twelve months ago devaluation of the dollar looked very much like the beginning of a highly hazardous mone- tary experiment out of which a demor- alizing inflation might be expected to result. In industry there was a similar experimentation with artificial controls which could do little but aggravate the evils of an unprecedented depression. Both experiments are now discred- ited in most minds. The administration as well as conservative financial and business opinion seems to have stead- ied its monetary policy and to be seek- ing stabilization. The twin problem of relief costs and international co-opera- tion remains to be met before such stabilization can be accomplished, but at least the principal effort is in that direction. Where artificial restraints in industry are concerned enough experience has been gained over the year to prove the fallacy of an approach of this kind to the difficulties which must be. sur- mounted. The benefits of certain basic strictures are recognized. They em- brace wage and hour regulations, child labor and definitely unfair trade prac- tices. Beyond these restraints, it is more generally felt that price fixing and production control reduce that ini- tiative from which the American sys- tem has achieved its most outstanding results. LABOR ANXIETY FELT From the standpoint of employment gains last year closed with figures that do not create much satisfaction. The increase over twelve months ago does not come to much better than 3 or 4 per cent. in manufacturing industries, despite shortened hour schedules. But here, as upon other phases of business, the attitude is again more realistic. Analyses have indicated that the country has a much larger percen- tage of unemployables than was imag- ined. The population is growing older, for one thing, and, for another, the employable age limits have been de- clining as mechanization of industry has expanded. Certain social measures are planned to take care of these conditions. They are receiving, for the most part, the earnest study of business leaders who wish to see. systems adopted that will -preserve the American spirit of enter- prise and not act as a deterrent to in- dividual - initiative. Statistics now missing are urgently required upon the many important phases of the labor situation. A great deal of surmise upon the effects of the various recovery measures has been January 2, 1935 indulged in for the simple reason that the real facts have not been available. While many industrial groups have bitterly criticized Section 7a of the NIRA and the ruling of the labor boards, concessions have been made in other quarters which would not have been conjectured several years ago. Greater clarification of the labor pro- visions of the Recovery act is needed, according to the more liberal views held in industry, since the prospect of labor tangles next year is one of the principal anxieties. FOREIGN TRADE AHEAD In the field of international relations the new attitude of realism is also ob- served. Theories that have held sway for a long period of time are gradually giving place to more practical meth- ods of re-establishing the comity of nations. A serious war scare seems, in fact, to be subsiding on various troubled fronts. The step taken by this country to encourage reciprocal tariff arrange- ments has proved of great benefit in the first treaty with Cuba. Subsidies, quotas and other forms of nationalistic activity may subside before such prac- tical examples of how two countries may each gain from enlarging their mutual purchases and sales. In this country the reciprocal treaties might very well prove the forerunner of a still more enlightened tariff policy. Since foreign trade is accepted as the foremost barometer of international business conditions, the gains made in recent months testify to a moderate recovery at least from depression lev- els. Such increases have come not from currency tampering but from a relative degree of steadiness in the principal moneys. The conclusion reached is that real results do not fol- low from monetary jockeying. eee eee HEAVIER INDUSTRIES GAIN The upward swing in the consumers’ goods lines is an augury of some im- provement at least in the heavier in- dustries. The former are customers to a degree of the latter. But aside from the stimulation to be gained from this source, there seems to be agreement in the year-end predictions that the dur- able goods producers should find an enlarged demand in the coming months. : Thus, employment of labor in the construction lines has shown the first monthly increase since the figures were started in 1928. Hopes are held out that the Federal housing campaign will soon begin to make real progress. In various industries plans to replace obsolete machinery are uppermost. Retarding factors against the effort to push ahead these lagging lines of activity come chiefly under two heads. There is the problem of adjusting pres- ent indebtedness so that distressed properties may not press on the market and jeopardize new interprise, and there is the question of stable money which is required for any real encour- agement of long-term investment. Both of these disturbing influences are gradually being moderated. Meth- ods have been adopted for the relief of debtors and, as indicated, the fear of inflation is considerably less than it was. January 2, 1935 MICHIGAN TRADESMAN 9 OUT AROUND Things Seen and Heard on a Week End Trip Some of us—perhaps all of us—have been misled from childhood days into the belief that when the American Republic was set up, liberty was en- shrined for all time in the constitution of the United States. We have com- placently fallen into the habit of re- garding liberty as the permanent herit- age of every citizen. Well, it was our heritage, but we have been letting it slip through our fingers. The liberty our fathers be- queathed to us has been whittled and worn away by the grinding and grow-. ing stream of laws, regulations and bureaucratic rules and court decisions until there is little that we have or do that is not affected in some degree by a super-imposed authority. We locked our doors and barred our windows against despotism, yet invited despotism and tyranny into our homes by accepting the bait government held out; bait in the form of advice and aid. From telling us how and what to do, and aiding us in various ways to do it, it was only a short step to tell us what we could not do, until now, government is blandly taking over much of the work we do to gain a livlihood to earn the money to pay the government’s upkeep. —_—— Call it what you will—despotism or dictatorship, monarchy or a democracy; government is the very opposite of freedom. Government and liberty are essentially in a relation of antagonism. The framers of our constitution knew this fact well because the old world was subjected to governmental despotism. The setting up of the American Republic, the government of the United States, marked a turning point in the long and rough road to political freedom. Our government was not to be allowed to roam where it pleased at the whim of rulers or even majorities. It was hobbled by the Constition and harnessed by it to the task of protecting the individual citizen and his rights. The Federal charter was made to say that “The powers not delegated to the U. S. by the Constitu- tion nor prohibited to it by the states are reserved to the state respectively, or to the people.” And then those wise men, fearful lest the power of the cen- tral government should be too great, appended a bill of rights in the form of the first ten amendments, carefully specifying that the enumeration of these rights should not be construed to deny or disparage other rights retained by the people, but in spite of all the safe-guards thrown around the people by the famous document, many polit- ical leaders of the time were still afraid that the central government would, in some unforeseen manner, encroach upon the rights of the states and of the people themselves, and the Constitu- tion remained for nine years in the throes of bitter, though. brilliant con- troversy before its ratification was ac- complished. For the first century, Congress suc- ceeded in keeping the Government on its chartered course, but the storms it encountered were too many and grad- ually the old ship of state began to veer from its course to answer the clamorous demands made upon _ it. Little by little its authority was stretched, but those valiant men who created the rules by which we were to travel had passed on. They knew, as I have already said, the dangers tnai they might face from government, knew from old world experience. They built so well, however, that the suc- ceeding generations—coming and pass- ing in full security—took for granted that we were immune from the dangers that befell other people, and thus we have been led or misled into the be- lief that liberty was enshrined for all time. So gradual has been the digres- sion from the charted course that we did not realize the danger until we crashed upon the rocks of economic disaster and now we can see, thouga we still do not fully appreciate, that our liberty is only a matter of history. Now it is time to fight. But to fight effectively, we must fight intelligently, and that requires a working knowledge, at least of our historic institutions. The American people need to be shaken out of thei rsmug complacency and to this end to be reminded of the unfavorable, rather than the favorable developments of our governmental system. And here we begin to tread strange ground, for already freedom of speech and freedom of the press are being endangered by thunder and lightning from Washing- ton. It was a wise man who said “Eternal vigilance is the price of lib- erty,” and never was a warning more needed than to-day. Let us consider just one phase of the assault on our guarantee of freedom and the long trend toward the social- istic state. Little by little, the tether which held Congress in check was stretched by the doctrine of “implied powers,” and a new and more liberal interpretation of the ‘General welfare clause” of the Constitution. Very ob- viously the framers of the Constitution intended the “General welfare clause” to prevent Congress from spending public money for specific purposes or particular localities or classes, but Con- gress has long since broken from these moorings and successfully accomplished the change, not by doing things to us, but by doing things for us. Every departure from the straight and narrow constitutional path has been made in the name of a larger humanitarinism and thus have we come to believe what has proved to be the greatest fallacy on earth—that when we get something from govern- ment, we can get it for nothing, for since 1913 our tax bill has climbed from two billion dollars to sixteen bil- lion, or from 6 per cent. of our entire income to more than 40 per cent. of our income. No wonder buying power disappeared and depression came upon us. The first step in this new and strange policy was in 1889, when the Federal Department of Agriculture was estab- lished. It marked the first departure from the logical arrangement of the business of government by adding to the job of governing the job of promot- ing, which had nothing whatever to do with government as it was understood up to that time. The Agricultural De- partment actually dates back to 1839 when it was organized to collect agri- cultural statistics for which it was given an appropriation of $1,000, but in 1889 it started on its real bureaucratic road, increasing its activities in the name of benefit to the farmers until in 1932 its appropriation was 300 millions of dol- lars, and even that staggering figure not enough to support the hundreds of subsidiary bureaus and commissions to it. The value of many of these attend- ant bureaus can be arrived at by an example or two. For instance, the Bureau of Home Economics. Here it is a case of Auntie—not Uncle Sam— who exercises a vicarious and expen- sive motherhood. In one year it is- sued over 160 pamphlets to tell the American public how to live. For ex- ample, Bulletin 52 on suits for the small boy says: “The trousers worn by the little boy in the picture can be but- toned to an underwaist, as shown, with a matching or contrasting blouse over it; or when the weather becomes warm, and the days invitingly sunshiny, the underwaist may be replaced by an open-mesh sun suit, top of cable net.” Sounds like a department store adv. but it’s done at the expense of the American taxpayer. eeeeetertas A further statement in the leaflet advises us that these trousers were designed by the Bureau of Home Economics of the U. S. Department of Agriculture, for the very small child who is just learning to dress himself, It is suggested that, until the child has become thoroughly familiar with the intricacies of buttons and buttonholes, all his trousers be made from the same pattern with fastenings in the same place.” same It requires no ghost of a Federal Bureau to give the American mother that information. Is it possible that the American boy cannot button his trousers without government aid? To what pass are we coming? Is it pos- sible that such an activity is maintained at taxpayers’ expense of over $250,000 a year by the same government whose president, only a few decades back, vetoed an internal improvement bill oa the ground that it was unconstitutional. That bureau not only discusses clothes for the small boy, but devotes consid- erable time and money to determining the amount of water, carbohydrates, proteins, fats, ash, etc. of many articles of food, testing the cooking time of meats, and then after exhausted study, tells us that the length of the bone in ribs of beef has no relation to the time required for cooking the meat. It is all very amusing, isn’t it? But when you learn that another bureau of the Department of Agriculture spent $50,000 of your tax money in a survey and booklet on the “Love Life of a Bull Frog,’ amusement turns to be- wilderment. Government taking care of the minds and morals of the people of the states, caring for their bodies, teaching us sewing, cooking, how to act in a public dance hall, how to get the calcium out of spinach, how to stop the child from lying, how to get him to school on time, and how to overcome his stub- bornness and determination, how to be boss in your own home—the same ad- vice to both husband and wife. It is not possible in a short time to enum- erate the myriad activities of this one But this we know, no foolish or absurd—it all takes money, our money, and provides department. matter how more patronage in political jobs. The climax of all the futile attempts of government to lend a helping hand was reached in the creation of the Fed- eral Farm Board, costing the tax- payers $650,000,000 in three years and costing the farmers most of the gains they had made in the last twenty-five years. The salaries paid to this group was the peak of governmental au- dacity. Had the original idea of the Federal Farm Board been carried out, the objective might have been reached, but $650,000,000 was too much of a plum for the bureaucracy to ignore, so the Agricultural Marketing act was passed. This plunged the Government further into competition with private business and resulted in twenty-two more boards being created as subsid- iaries to the Farm Board, viz: The Farmers National Grain Corporation, the National Live Stock Corporation, the National Cotton Co-operative Association, and so on, these three be- ing the most powerful and, incidentally, the most expensive. Coming back to the question of sal- aries—James Stone, as chairman of the Farm Board, was given a salary of $75,000 a year—as much as the Presi- dent of the U. S. is allowed. George Milner and Clarence Huff, and one other whose name I do not now recall, had te content themselves with a mere $50,000 a year, all supplied out of pub- lic funds. Each salary represented the yearly labors of a thousand farmers. The great abortion of the whole plan was that the Federal Farm Board was given the authority, unconstitutionally, to spend every penny of the 650 mil- lion dollars without any accounting to the people, or even to Congress, The major concept of government finally led us to the thought that Uncle Sam was a fairy godfather, and he was quick then to take advantage, until we now find our Government in competition with more than 200 dif- ferent lines of business. (Continued on page 23) FINANCIAL Why Our Present Educational System Fails There are two schools of political economics. One is the profit system and the other is the socialistic or co- operative system. One teaches the ac- individual, that quiring of wealth by the while the other school teaches wealth is for the benefit of all. There is good in both of these systems and the question is whether the good features more than overbalance the bad ones. The conditions that prevail to-day are exact reflections of our past educational and business training. It shows that something is wrong, to bring about the economic situation that we now have. Individual initiative is the dom- inating force that has made this na- tion a world leader in wealth in the short period of one hundred and fiity seven years. While we have acquired great wealth it has brought with it a social and economic problem that has seriously affected the welfare and hap- piness of the people. These conditions have grown up under the profit system, although, to a considerable extent we have adopted certain socialistic prin- ciples, such as those of our postal and educational systems, also in municipal utilities. Both of these economic sys- tems have merit, but it is the abuse that has grown up within them that presents the chief objections. It mat- ters not how good a system we have, it is the human element that admin- isters the system, that counts for the happiness, prosperity or failure in serv- ing the people. It is evident that before we can ex- pect the ideal in government the viewpoint of many who are chosen to administer and make new laws must be changed to a higher plane. We do not need a change in the form of our Con- stitution and Government, but we do need honest men and women in office, who will not be bribed or influenced by greedy wealth. We also need a new viewpoint in life. While we, as a na- tion, have achieved great wealth for a few, it is not altogether to our credit. Wealth should not be the symbol of success, but greed has largely made it so. As a nation, we have been taught to measure men and women by their success in acquiring wealth. This faulty training has set up a selfish ideal, instead of one that places hu- man welfare first. In this we have failed, for instead of happiness and prosperity we have poverty and dis- tress. We have created the billionaire and the vast army of unemployed. We must have a change in the ideals of society, which calls for a change in our educational system. We must embody more moral and spiritual train- ing. When we analyze society as it is to-day, we find it weak and of small inflence in building character and sta- bility in the individual. Our present system of education is largely com- mercialized: for it teaches ways and means of acquiring wealth, but has little to say as to the means used or not to be used. These weaknesses are largely responsible for the increase in crime in high places as well as low. MICHIGAN TRADESMAN “Get the money,’ has become the motto of crime and greed. The Golden Rule is considered but an ideal, not to be respected. We system and devote more time and at- should amend our educational tention to teaching youth to be honest, to respect themselves and others. This would be worth more to them in life than all the higher learning they might acquire in college and university. The time to teach these fundamentals is when they are young and the mind is plastic and most receptive. They should be taught the wonders of the universe and the fundamental laws of the Cre- ator and their relation to Him. These simple truth should be imparted to every child, but not sectarianism in any A child is both a spiritual and being and both. of these developed in its will have an form. intellectual should be otherwise it In no other way can instincts education, unbalanced life. greed be brought under control, Each child should be taught to respect the rights of others, for in no other way can the welfare of society be assured. Thrift and industry must be empha- sized, that no one may become a bur- den upon society, and if able bodied must be self supporting. A careful drilling of youth in the necessary du- ties would largely banish poverty and greatly increase buying power: for with the control of greedy wealth, employ- ment for everyone would be assured. This Nation pared with the age of many other na- tions. Only a few years ago we read of foreign is but a youth com- the bandits and robbers in lands and we did not think such a sit- uation would ever be possible here in this land of liberty and freedom, but we now know it is here. Crime has become organized and made a profes- sion, and none are safe, even in their own homes. The time is here for serious thought and action, as criminality is like a cancer upon the body politic, which eats deeper until it becomes fatal. If we are to save our national democracy and restore its former glory and individual freedom, we must broad- en our educational system and teach the fundamental principles of moral and spiritual truth. No nation can long that fails to recognize the side of life and the endure spiritual precepts of a benevolent Creator. moral Man is a biological being. He has two legs, two arms, two eyes, two ears, two lungs, two kidneys, two lobes to the brain, two instincts, the spiritual and intellectual. The members of the body grow until maturity, but there is no limit to the development of the spiritual and intellectual instincts. Our present educational system is planned to develop the intellectual instinct, but not the spiritual, which is supposed to be developed by the parents and church. The members of the body and the intellectual instinct develop by ex- ercise and training. Bind the arm of a child to its side for a year, and the arm would become helpless. This is true with the spiritual instinct unless it is developed by proper training. This account for the unbalanced training of many members of society, especially those engaged in crime. Our present educational system fails because it supplies but a partial train- ing to meet the responsibilities of life. The present era of and crime is evidence of weakness in the character building of youth. Most par- ents are not qualified or neglect to im- part spiritual instruction to the child, depression while the church schools are able to but a few, and even then the training is meager. This matter of thorough spiritual training is so im- portant to character building, it should be recognized by leading educators and government and should not be dodged reach or cast aside for any sectarian preju- dice. Reform that is vital to the per- petuation of our democracy should be- gin in the schoolroom, where attend- ance is required by law. A child is a bundle of energy, a human power unit. The spiritual instinct was placed in the child for a governor over its life. Every mechanical power unit made by man, requires a governor, to regulate its speed and efficiency. When the Cre- ator made man and gave him a spiritual instinct, it was for the purpose of a governor to his life, that he may be- come a useful citizen and member of E. B. Stebbins. —_» + Corporations Wound Up society. The following Michigan corporations have recently filed notices of dissolu- tion with the Secretary of State: : Coulter, Inc., Port Huron. Fourteen Twenty Six Corp., Detroit. Paul Co., Lansing. Dairy Products Container Co., De- troit. SAFE EXPERT Safes opened and Combinations Changed Wm. 0. Slocum Phone 7-3845 128 Ann St., N. E. Grand Rapids, Mich, January 2, 1955 Forsyth Lumber & Coal Co., Bliss- field. Greenwood Lumber Co., Ontonagon. Reisman Drug Co., Detroit. Cornell Department Store, Milan. J J. Drey Co., Iron River. Klinger Lake Light & Power Co., Sturgis. Taylor Optical Co., Inc., Detroit. —__o-o- Novel Jewelry Outlook Good Following an excellent holiday sea- Inc Cay son, manufacturers and importers of novelty jewelry are rounding out ini- tial Spring lines to be shown buyers during the first half of January. “Be- cause of the strong Paris sponsorship of gold effects, as shown in the fashion cables from abroad, it is expected that gold finishes will again dominate the trend. A somewhat smaller degree of interest is foreseen for silver items, al- though the rising price trend of this metal has resulted in a stronger de- mand as compared with the last few While the trade is hopeful of necklaces, the volume years. some gain in busines is expected to be done in pins, clips, bracelets and earrings. 2 pressed, and heap affliction on the afflicted, is the triumph of a dastard soul. mark and the mean All Issues CONSUMERS POWER PREFERRED BOUGHT SOLD QUOTED Your Inquiries Solicited ROGER VERSEPUT & CO. Investment Bankers—Brokers 813-816 MICHIGAN TRUST BLDG. GRAND RAPIDS Phone 8-1217 L. A. Geistert & Co. INVESTMENT BANKERS & BROKERS Markets on all Stocks and Bonds All issues of Consumers Power Preferred Stocks. INQUIRIES INVITED 505-11 Grand Rapids Trust Bldg. GRAND RAPIDS, MICH. THE GRAND Rapips NATIONAL Bank BuILDING Offers OFFICE SPACE At the Lowest Rates in the History of the Building Telephone 9-7171 or Call at Room No. 722 ¥ West Michigan's oldest and largest bank solicits your account on the basis of sound poli- cies and many helpful services . . OLD KENT BANK 2 Downtown Offices 12 Community Offces J. H. GRAND RAPIDS Phone 9-4417 PETTER & CO. INVESTMENT BANKERS MUSKEGON Phone 2-3496 t MICHIGAN January 2, 1935 TRADESMAN . il Important Code Amendments. The following retail food and grocery code amendments are ap- proved and are now law. Correct your copy of code accordingly: Article 4—-General Labor Provisions Sec. 3. Wages’shall be exempt from fines and rebates and from charges or deductions, except charges and deductions for employes’ contributions voluntarily made by employes, or required by law, for pensions, insurance, benefit funds. No employer shall withhold wages except upon services of legal process or other papers lawfully requiring such withholding. Deductions for other purposes not heretofore stated may be made only when the contract is in writing and is kept on file by the employer for six (6) months after the termination of the contract open for inspection of government representatives. Sec. 4. Employers shall make payment of all wages and salaries in lawful currency or negotiable checks, payable on demand. All con- tracts of employment shall provide that wages shall be paid at least twice a month, except that individual written contracts of employment of executives shall provide for payment at least as often as once a month. Sec. 5. The time of employment shall include all time during which the employe is on duty including time after summons when the em- ploye is subject to the employer's orders, provided that when such employe is required to hold his time subject to instant call, he shall be compensated for all time required to be so held. Sec. 6. No employer shall, to defeat the purpose of the act or the provisions of this code change the method of payment of compensation or duties of occupations performed by employes, or reclassify em- ployes, or discharge employes to re-employ them at lower rates or engage in any other subterfuge, which tends to or will defeat said pur- poses or said provisions. Sec. 7. Each employer shall post and keep posted in each estab- lishment in a conspicuous place, readily acceszible to employes the clauses dealing with hours of labor, wages, and general labor safe- guarding provisions of this code. Article 5—-Store Hours and Hours of Labor Sec. 3. Exception to Maximum Hours of Labor—(a) Outside Salesmen. The maximum periods of labor prescribed in Section 2 of this Article shall not apply to outside salesmen, but in no case shal! such employes be permitted to work more than six (6) days in any seven (7) day period. Watchmen. The maximum periods of labor prescribed in section 2 of this article shall not apply to watchmen but in no case shall watch- men be permitted to work more than fifty-six (56) hours in any week nor more than six (6) days in any seven (7) day period. (b) Outside Service and Maintenance Employes. The maximum periods of labor prescribed in Section 2 of this article chall not apply to outside service employes, but for all hours worked in excess of the basic hours of labor prescribed in Section 2, said employes shall be compensated at least at the rate of one and one-half (11/4) times the normal hourly rate. (c) Executives. (The following paragraph is added as the last paragraph to Div. (c) of Section 3.) It is provided, however, that in no case shall executives be permitted to work in excess of one-half (14) hour per day for six days out of any calendar week in addition to the daily period during which the establishment is open for business during such six days, provided that these one-half hour daily periods may be cumulative in any one week, and provided further that any time taken off during the regular daily store operating hours may not be use to extend the half hour period granted, nor shall any executive be permitted to work more than six (6) days in any seven (7) day period. Article 8—Loss Limitation Provisions Sec. 1, paragraph 3. As an element of cost to the merchant as defined in Paragraph 2 of this Section there shall be included transpor- tation charges not less than the minimum schedules given below to the point of sale when paid by the seller or the equivalent cost when such transportation is performed by the retailer, and such transportation charges shall be not less than: Zone A. | per cent. of cost as provided in Paragraph 2 of this Section when point of delivery for retail sale is located within a radius of twenty miles from the zero point (such zero points to be fixed bv the American Automobile Association Maps, and where maps do not designate such zero points, to be fixed by the Local Code Authority ) of any city or incorporated town or village, or the metropolitan area of any city as defined in the last Census, in which sellers’ or distrib- utors’ warehouse is located, when such area extends more than 20 miles from such zero point. Zone B. 11% per cent. of cost as provided in Paragraph 2 of this Section when point of delivery for retail sale is up to 20 miles beyond the areas or boundaries as fixed in the preceding paragraph (Zone A). Zone C. 2 per cent. of cost as provided in Paragraph 2 of this Sec- tion when point of delivery for retail sale is beyond the areas or boun- daries fixed in the preceding paragraph (Zone B), provided, however, that where, because of special circumstances, the provisions for Zone C work exceptional hardship, the State Code Authority, together with the Local Code Authorities concerned, may make regional recom- mendations to the National Code Authority which, upon approval by the National Code Authority and the National Industrial Recovery Board, shall be operative in said territory or territories. If the point of delivery under above schedules is to a point within the limits of a city, incorporated town or village, or metropolitan dis- trict, parts of which, by distances mentioned are within any two of the above zones, when all of limits of said town or city shall be considered as within the lower rate zone. 4. Provided, however, that any merchant may sell any article of merchandise at a price as low as the price set by any competitor in his trade area, on merchandise which is the same as to comparable competitive factors, such as weight, quantity, quality, pack and/or brand or packaging, if such competitor's price is set in conformity with the Code of Fair Competition governing the sale of said product by such competitor. A merchant who thus reduces a price to meet a competitor's price, as above defined, shall not be deemed to have violated the provisions of this Section if such merchant immediately notifies the nearest Local Food and Grocery Distributors’ Code Authority of such action and ail facts pertinent thereto. Article 9—Trade Practices Section |—-Advertising and selling methods, paragraph (k). No food and grocery retailer shall offer or give prizes, premiums or any- thing of value, (a) which is in any way designed or effective to nullify or alter the effect of the provisions of Article VII of this Code; (b) in ways which involve lottery in any form (the term “‘lottery’’ as used herein includes but without limitation, any scheme or plan for the dis- tribution of prizes by lot or chance and/or where prizes distributed differ substantially and inequitably in value from buyer to buyer of the same quantity): (c) in ways which involve misrepresentation or fraud or deception in any form, including, but without limitation, the words “‘free,” “‘gift,” “‘gratuity,”” or language of similar import in con- nection with the giving of premiums for the purpose or with the effect of misleading or deceiving buyers; (d) if such premiums are not offer- ed to all customers of the same class in the same trade area. (1) No food and grocery retailer shall practice locality or sec- tional price discrimination which is designed and/or effective to un- duly injure competitors. (m) No food and grocery retailer shall permit any demonstrator or other employe, whose salary or compensation is wholly or partially paid by others than himself or his establishment, to work in his or her establishment, unless such worker or workers are clearly and openly identifed as the representative or agents of party or firms by whom or which they are employed and paid. Article 10—Administration Section 1, Paragraph (f) provides for the National Food and Gro- ccery Distributors Code Authority to assess trade members for expense of administering code after budget is approved by NRA and gives authority to institute legal collection proceedings if necessary. Section 5 exempts code authorities from legal responsibility in their work and section 6 provides authority for code authorities to incor- porate. Both sections are lengthy and need not be reproduced here. Complete copies of the Retail and Wholesale Food and Grocery Codes, with amendments, may be obtained from local code author- ities, State N. R. A. Compliance offices, or from the U. S. Department of Commerce, Washington, D. C. Price 5 cents per copy. Ignorance is no excuse at law. 12 MICHIGAN TRADESMAN January 2, 1935 MR. GROCER-wWéE THINK ALSO LIKE TO The parade of contests sweeps America and LINIT gives the public what it likes: FREE! *36,000.00 OF FUR COATS plus GRAND ENTERTAINMENT plus A Soft, Smooth Skin for the Ladies @ LINIT opens the year 1935 with a genuine bang!!! Long noted for many of the best Radio Programs, Linit now offers Miss and Mrs. America THE IDEAL RADIO SHOW — beginning Thursday 8 P. M. (E.S.T.) January 3rd, over the Columbia Network, coast to coast. Next to her skin the fastidious woman most desires Linit— And next to her heart a fine fur coat— And over the Radio she wants good, smooth music— TUNE IN THESE STATIONS FOR STATIONS HAVING EASTERN TIME WHK Cleveland ....8:00P.M. WEAN Providence ... 8:00P.M. WADC Akron...... 8:00P.M. CKLW Detroit ..... 8:00 P.M. WMAS Springfield . . . 8:00 P.M. WOKO Albany ..... 8:00P.M. WDRC Hartford ....8:00P.M. WFBL Syracuse ....8:00P.M. WCAO Baltimore ... . 8:00P.M. WABC New York City. 8:00P.M. WSPD Toledo ..... 8:00 P. M. WNAC Boston. ....8:00P.M. WCAU Philadelphia .. 8:00P.M. WJSV Washington . . 8:00 P.M. WGR Buffalo ..... 8:00P.M. WJAS Pittsburgh .. . 8:00P.M. STATIONS HAVING CENTRAL TIME WKRC Cincinnati ... 8:00 P.M. WBBM Chicago ..... 7:00 P. M. Seren tentrete nan nent ere eee January 2, 1935 MICHIGAN TRADESMAN 13 THE LADIES AT HOME WOULD READ THESE PAGES! First:—LINIT—We’ll skip that—you know all about Linit’s sales record. Second:— $36,000.00 of genuine custom-made I. J. Fox Fur Coats —to be given away FREE—Five Fur Coats every broadcast—a simple, easy opportunity open to every woman—and strictly on the “up and up’’—full details how to get one of these $300.00 Fur Coats are broadcast on every Linit Program. HERE IS THE NEW LINIT RADIO PROGRAM Third: — Everyone appreciates something new—something different. THE LINIT HOUR OF CHARM brings to the American Public for the first time a most unique and accomplished organization drawn from the leading theatres and some of the world’s finest con- servatories of music. Each member of the orchestra is a beautiful woman and an accomplished musician. Each is an outstanding soloist on her chosen instrument. Each girl is possessed of a fascinating singing voice. Phil Spitalny, the director of this new Linit organiza- tion, searched for years in various cities in more than seventeen states to get these artists together. In short, THE LINIT HOUR OF CHARM presents an aggregation of lovable young women who offer a new program of beautiful music and bewitching singing. Like Linit itself, the Linit Program is dedicated to the women of America as a symbol of their achievements in all fields of endeavor. The sole object of this splendid Linit Radio Program is, of course, to help you sell more Linit—but in a pleasant manner. And we solicit your cooperation. us y 2. Yours for Greater Linit Sales, CORN PRODUCTS REFINING CO. THE LINIT HOUR OF CHARM WFBM Indianapolis ..7:00P.M. KSL Salt Lake City. .6:00P.M. KOL_ Seattle ..... 5:00 P. M. KMBC Kansas City . . . 7:00 P. M. STATIONS HAVING PACIFIC TIME MVE Facoma ..... 5:00 P. M. KFAB Lincoln..... 7:00 P. M. KHJ Los Angeles. . . 5:00 P. M. KFPY Spokane ....5:00P.M. WHAS Louisville .. . . 7:00 P. M. KOIN Portland..... 5:00 P.M. KERN Bakersfield ... 5:00 P. M. WCCO Minn. & St. Paul 7:00 P. M. KGB San Diego. . . . 5:00 P.M. KMJ_ Fresno ....°. 5:00 P.M. KMOX St. Louis... . . 7:00 P. M. KFRC San Francisco . . 5:00 P. M. KFBK Sacramento ... 5:00 P. M. STATIONS HAVING MOUNTAIN TIME KDB _ Santa Barbara. . 5:00 P. M. KLZ Denver... . « 6:00 P. M. na KWG Stockton..... 5:00 P. M. a a a Cn I III INI gg a a a Fa I a gg aI, 14 Lines of Interest to Grand Rapids Council The fresh little imp with the narrow sash and moon face has chased away old whiskers with the scythe and we are now supposed to be cleansed from our 1934 sins and errors and ready to put up a rousing scrap for greater achievements for 1935. We have made our resolutions and broken some of them, we have made plans which most of us won't follow and we have made a flock of predictions which won't come true. Nevertheless, we are going to try to go forward regardless of the many things which have been hung around our necks which will sink us if we get into deep water. We just gotta keep shakin’ a leg or down will go our meat houses and grass will grow in the streets. Only one thing made 1934 better than 1933 and that was hustle. Only one thing will make 1935 as good or better than 1934 and that is a lot more hustle. We are awaking with the dawning of a new era and the wider we keep our eyes open the more we are going to see Too many blinks and one is going to miss something which may be vital to our progress. We will have no time to sit by wishing wells, neither will we be able to chase fantasies and still produce bread and butter. Some believe in zombies but there aren’t any such things so the dead era of 1929 will not return to be our slave in 1935. The wide world of opportunity is be- fore us as ever in the past and the closer the application of industry, the greater the store of substantial happi- ness. The progressive future depends upon the team work of all commer- cial units. If there is a lack of co- operation between manufacturer, wholesaler, retailer and salesman, a whirlwind of cyclonic proportions will tear apart the business structure and back we will go to the dog house to start all over again, Confidence, the foundation of sound business, is re- turning and so long as it is cultured, so long may we expect progress. This same confidence is the keystone in the structure of co-operation or team work among the maker and the seller. To keep this confidence inviolate, every- one must go forward with every effort possbile and when we gaze back over our trail at the end of 1935 we are going to be surprised at the length of the road we have traveled and at the results of our efforts. If everyone will memorize the following creed there is no need to be fearful for our biggest year in the history of business. “T felieve in the goods I am selling, in the concern I am selling for and in my ability to get results. I believe that honest goods can be sold to honest men by honest methods. I believe in the joy and thrill of working, not wait- ing; in laughing not weeping, in boost- ing, not knocking, and in the dignity and pride of selling. I believe that a man gets out of life what he goes after, and no man is down and out until he has lost faith in himself. I believe in MICHIGAN TRADESMAN Today and the work I am doing, in Tomorrow and the work I confidently expect to do, and in the sure rewards which the future holds if I do my best. I believe in courtesy, in kindness, in generosity, in good cheer, in friend- ship and in honest competition, I be- lieve there is a sale somewhere for every man who is ready to go after it —and I’m ready and ready right now. White Friend (to old negro from the country): Uncle, what do you think about the depression? Old Negro: Depression ain’t nuthin’ but a golf game. All dat it takes to overcome de depression am three putts —putt yer faith in God, putt yer car in de shed an’ putt yer folks in de field. Harvey Gish, an old time member of Grand Rapids Council, is located at Pioneer, Ohio, where he conducts an elevator and flour mill. Harvey trav- eled many years for the Dr. Hess Stock Food Co. and during this con- nection he invested in the elevator and mill. A few years ago he gave up traveling and took over the manage- ment of the mill. Under his direction the concern has prospered and its many brands are now widely distributed. His son, Russell, assists him in the man- agement and a staff of eight people help in the operation of the business. Despite the depression, crop shortages, etc., the plant has added to its brands and increased the volume of business. They manufacture flour, pancake prep- arations, breakfast foods, bran, etc., which are shipped to distant parts of the country. One of the largest truck scales in that part of the country was installed this year and other extensive improvements have been made. The many friends of Harvey will be glad to learn of his success as a manufac- turer and will no doubt wish him many more prosperous years in his venture. Customer: Your dog seems fond of watching you cut hair. very Barber: It isn’t that; sometimes I snip off a bit of the customer’s ear. Charles Ghysels attended a convention of his firm in Detroit last week. The entire sales force of Mich- igan for the Salada Tea Co. were in attendance. The boys were all given a good feed, a slap on the back and told to go out and repeat 1934 and they would be satisfied, but expected them to do much better because the depres- sion flew out the door when 1935 blew in. Mr. and Mrs. A. Rockwell spent Xmas with Mrs. Rockwell’s mother in Howell. Counselor James Malloy is recover- ing at his home in Detroit from an at- tack of pneumonia which resulted from exposure during his escape from the Kerns hotel fire. Most of the news hounds that gather items for these columns have been con- fined to cells of real industry for the past week. They have been under the surveillance of their keen eyed bosses in the annual task of taking inventory. We understand that very little red ink will mar the pages of most of the led- gers and that the boys have heard some real kind words from the direc- tors of their various companies. sales It is hoped that the commercial man will be blamed entirely for the expect- ed prosperity of 1935. He deserves a place in the sun after so many years of shadow and if they will step out and do a thorough job for the New Year we will gladly excuse them for their lack of news this week. “Papa, what makes a man always give a woman a diamond engagement ring?” “The woman.” S. S. Teacher:: “Johnny, who were the three wise men?” Johnny:: “Stop, Look and Listen.” Notgniklip. Events in Detroit Council, No. 9, United Commercial Travelers Who’s Who in the American Indus- trial Parade Association I asked of A. H. Wilford, National Director. In his office on the twenty-first floor of the Detroit-Leland Hotel in Detroit he in- troduced me to a man opposite in stat- ure, so to speak, This man’s thin frame was but an outline against that of the big chief. His height was like the dot of an interrogation mark against that of the genius which so masterly directs Buy Merchandise—Give Men Work. An eye of high intelligence met mine. A welcome handshake made me ac- quainted with Dr. Galen Starr Ross. Dr. Galen Starr Ross—economist, sociologist and psychologist—is a very necessary factor in the set-up and for- mation of so wide sweeping a move- ment. This wiry frame carries above it marked understanding of present and past conditions. Dr. Ross’ power to analyze and depict the results of his analysis are among his greatest assets. His word picture ability holds his lis- tener spell-bound. They are anxious to catch every word and sit with riv- eted attention. His pointedness of de- scriptive expression makes him an out- standing figure. Once claimed by the college pro- fessor’s chair Dr. Ross is now claimed by an eager public; a public whose pulse beat and throb is stimulated and emulated by his altruistic influence. Now as Educational Director for the W. J. Kennedy Dairy Co., Detroit, he makes you feel more willing to receive facts and face the future. Crisp in his expressions, emphatic in his thrusts, easy to hear and easy for the inten- tive listener to follow, his popularity as a speaker is ever ascending. Great is his demand, The American Indus- trial Parade Association and A. H. Willard are to be congratulated in having such a pillar of powerful in- tellectual influence as a helping and guiding hand in National Buyers’ January 2, 1935 Week for the first two weeks in Febru- ary. “Vou can’t create wealth,’ says Dr. Galen Starr destroying goods.” And so National Buyers’ week is designed to put men to work making goods. And thus through the very latest of up-to-date merchandis- ing create wealth. We turn the wheel and build for the future. We have con- structed in the last twenty-five years in this country the greatest dynamic thrust for development. Take out this bug-a-boo of fear—the poorhouse com- plex—which has gripped us for the last five years, use that thrust through Ross, “by adequate methods of manufacture and merchandising and out of this business despondency we go. The American Educational machinery is the most complete of any, despite its frills, for the greatest development of society and the individual. Then why not use the greatest force of all time to make people live better and understand bet- more people intelligent every man ter. To-day we have following an Then, too, capable of leadership. should be well informed of the job be- forehand. Thus this movement. will make a great appeal to the stagnant wealth of the country. “The conscious use of conscious power is,” said Dr. Ross, in conclusion, “the greatest force to turn our wheel.” Senior Councillor Floyd Burch has some important committee He rightly believes that a made changes. committee worth in order to hold the respect of the Council, This is a significant step chairman must prove his in the right direction and should bring the desired progressive function of this organization. E. J. Drouillard becomes the new chairman of the Membership Committee and Bill Allard the new chairman of the Safety Committee. Our last meeting brought us a pleas- ant visitor. Dave Mercier, of Ashland Council, Ashland, Wis., has a mighty pleasing personality. He is the well liked representative in this territory of the National Enameling and Stamping Co., of Milwaukee, Wis. Now that he lives in Detroit he is transferring to Detroit No. 9, The Ladies Auxiliary is getting a fine addition to its mem- bership in the graceful personality of Mrs. Mercier. certainly knows how to help the men of the Council. Mrs. Allen B. Shields has ap- pointed a Women’s Safety Committee, consisting of Mrs. Floyd Burch, Mrs. Harry E. Annett, and Mrs. E. J. Drouillard. These ladies will cut im- portant~clippings from daily newspa- Our Ladies Auxiliary pers and magazines which may have an important bearing upon our safety pro- gram, They will listen to radio safety talks and watch public sentiment. Mrs. Shields is to be congratulated on her selection of efficient workers for so important a task. Safety Committee is right on the job and sends this impor- tant clipping from the Detroit Free Press: The total of American sol- diers killed in battle in the war of in- dependence, war of 1812, war with Mex- ico, civil war, Spanish--American war and kaiser’s war was less than 300,000. (Continued on page 22) The Ladies a oe a eR CUA EOI sitet January 2, 1985 MICHIGAN TRADESMAN 15 DRY GOODS Michigan Retail Dry Goods Association President—Jos. C. Grant, Battle Creek, First Vice-President — D. Mihlethaler, Harbor Beach. Second Vice-President—Clare R. Sperry, Port Huron. Secretary-Treasurer—Leon crans, ‘Tecumseh. Manager—Jason E. Hammond, Lansing. F, Rosa- Annual Meeting of Edson, Moore & Co. Joe Quist, G. R. Boene and Wm. Zoet, Western Michigan representa- tives of Edson, Moore & Co., of De- troit, have returned from the annual sales meeting They report the company had a sub- stantial increase in business over 1933 and that the prospects for 1935 are very promising. Several new lines have been added. The ladies ready-to-wear department has been increasing from year to year under the management of R. L, Med- eugh, so it was necessary to add addi- tional floor space. The banquet was held on Dec. 20 in the fourth floor cafeteria. Vice-Presi- dent W. B. Hazelton acted as toast- master. President R. W. Gillis was the first speaker. teresting talk about the business of the He gave a very in- past year and outlined the work for the new year. The next speaker was Frederick Stockwell, formerly an of- ficer of the company. The department managers also gave interesting talks, as well as some of the salesmen. Among the salesmen H. H. Whitbeck, city salesman, made a very interesting speech, as follows: The year 1934 is past and gone but I am sure you will all agree that 1: has been much better than severai years preceding it. Times are better, the manufacturers have done better, the wholesalers have done better, the retailers have done better and, conse- cuently, we have all done better. But the whole thing has been accomplished enly by hard work on the part of every- body concerned. This store has done better the past year, but it has been done by hard work and careful thought and planning. You know there is an old saying “that goods well bought are half sold” and I am sure that the department managers have done their part and their half by buying the goods, buying them right, selecting them right and pricing them right and they were well bought. 1 am equally sure that the salesmen have done their part and the#r-half by sell- ing the goods and making the whol programme successful. But the whole thing has been put over by those two words, hard work. You may have read at some time the history of the life of Hercules, the strong man. Even when he was an infant his mother put him to sleep im the shield of a soldier, which formed his cradle, and as he slept, two ven- omous serpents crawled up, one on each side, and just as they were about to strike, he woke up and taking them to be some kind of a new top, he grab- bed each one of them by the neck. His mother, hearing the disturbance, came in and was struck dumb with hor- ror at the predicament he was in. But when he was rescued from the snakes, they found that he had choked them to death. He grew up to be a strong young man and one day as he slept, he dreamed that, in going down the high- way, he came to a fork in the road. On the one side was a beautiful woman, beautifully dressed and she beckoned to him, saying, “Ccme2 with me to oe c Pleasant City, where ali is joy and gladness, no véork, no worry, only enjoyment and pleasure.’ He looked on the other side and saw a woman, not quite so beautiful, not quite so beautifully dressed; she beckoned to him and said, “Come with me. This is the road of endeavor, of hard work and hard labor; it has many pitfalls and discouragements, but if you take it and you are successful, you will have the satisfaction of knowing that you have accomplished something worth while by your own work and your own ef- forts.” He took that road and he found many tasks to perform, many obstacles to overcome, but he fought on and won and arrived at last at the goal ot victory and success. In our work here, as we go down the highway of business, we come to the fork in the road. On the one side is the road of the least resistance, the least work, the least worry—to take what comes to us easily and be satis- fied; on the other side is the road of endeavor, of hard work, of hard labor; it has many ‘tasks to perform, it re- quires close application to business with a knowledge of the merchandise we are showing, but if we take that road and we are successful, then we have the satisfaction of knowing that we have accomplished something worth while with our own work and our own resourcefulness. Some one asked Chas. M. Schwab, the great steel magnate, at one time, how it was that he was so successful and had amassed such a fortune, and he, not wishing to brag about himself, said he guessed it was just plain good luck. But if we knew of the days, months and years of hard work, the careful thought and planning, the busi- ness ability and understanding he put into it, we would know what he meant when he said it was just plain good luck. Good luck might help sometimes. but it takes good hard work to put it over successfully. And so, as we face the year 1935 with all its opportunities and_ possibilities, let us take advantage of every oppor- tunity as it presents itself. Let us work hard and do our best and if at the end we succeed, then everybody connected with the store, in whatever capacity they may be, will be happy and. con- tented. What is it that makes men happy? To lean hard on the plow- share and the spade; to watch the corn, grow and the blossoms set; to mingle amid the whirl of business activity; to read, to think, to work. These are the things that make men happy. O, Men beware of the easy chair, It’s bad for brain and muscle; Don’t be a lout and loll about, Get up and hump and hustle. 3e quick and alive if you would thrive And uy the ladder mount; To win a name, renown and fame You must the minutes count. Tf you would rise and win the prize Avoid the sitting habit. To win the cup keep standing up For you must run to grab it. If you would compete stand on your feet To get most anywhere. He never shines who long reciines Upon the easy chair. At the close of the meeting the sales- men were each presented with a sub- stantial Christmas gift. Edson, Moore & Co. cover the entire state of Michigan and parts of Ohio and Indiana. No changes have been made in the sales force, which comprises forty-nine men. —»++>—___ Live wires need no charging. Sterling Flatware in Demand Calls for low price silverware for early delivery are continuing to reach the wholesale market as retailers seek to cover requirements against im- pending price advances, In contrast to the purchasing of last month, or ders center on flatware, which can be promoted in house furnishings sales scheduled for the coming two months. Hollow ware in sterling and plated sil- ver is wanted in limited quantities for the post-holiday events. Some of the major companies announced that 1935 lines of sterling silver have been com- pleted. No prices on the new goods will be made, however, until around the middle of this month. —_»+ + Extension Vital to Mortgage Mar- ket Acknowledgement by the American Bankers’ Association that the lack of a mortgage market is one of the chief obstacles to home construction will be used as a defense of the proposal for in- creased authority for the Home Owners’ Loan Corporation to pro- vide mortgage money for existing homes. The bankers had in mind re- vival of the heavy goods and building activities, but the argu- ment will be that if there is not money for new homes present home owners with mortgages be- coming due will face the possibil- ity of foreclosure because of be- ing unable to secure renewal oi their notes or arrears for interest. The Home Owners Loan Cor- poration recently announced it would not consider further appli- cations for refinancing of home mortgages because of approaching exhaustion of its funds, its direct- orate indicating it would not seek further authorizations. This led to a storm of protest and there will be a real move in Congress for a further authorization oi $1,000,000,000. =— Agriculture’s Suggestions for New Legislation The legislative program that will be sponsored by the Depart- ment of Agriculture will contem- plate the following pieces of legis- lation: Federal control over commodi- ties exchanges much after the fashion proposed last session and which failed of acceptance by Congre:s; broadening of authority of the Agricultural Adjustment Administration for land purchase; clarification of the licensing pow- ers and the widening of the scope of marketing agreements of that agency; adoption of the ever normal granary idea empowering the AAA to pay contracting farm- ers benefits in kind instead of in cash, and the separation of the Commodity Credit Corporation from the Reconstruction Finance Corporation. —_» 2+ > Milk Prices Held Unlikely to Rise Despite unusually high feed prices which are drastically rais- ing producers’ cost:, milk prices are held unlikely to advance fur- cher within the near future. Contrary to expectations of many, milk production has shown no tendency latterly to decline beyond normal seasonal propor- tions. Concurrently, consumption has contracted, and over the holi- day period the contraction is ex- pected to become more severe. The liberal supply situation re- strains prices from going higher. On the other hand, after the holidays there is some expecta- tion that consumption may in- crease. If this develops and weather conditions are severe, the supply of milk may diminish sufh- ciently to permit firmer prices in the early spring. We hear much of controlled inflation, but because inflation is so much a mat- ter of mass psychology and of power- ful political claptrap in the winning of votes, controlling inflation is like con- troling the opium habit. The supply of money and circulating credit which must be controlled is even more a mat- ter of the velocities of their circulation than of the number of units in circula- tion, and these velocities are largely matters of public confidence — con- fidence in the business situation and prospects on the one hand, and con- fidence in the currency on the other hand— and confidence in times of stress and strain is to a great extent a matter of volatile mass emotions which it is extremely difficult to control. oe Japan persists in riding for a fall. of complete protection The 320 Houseman Bldg. A Non-Productive Investment ? Perhaps BUT A NECESSITY JUST THE SAME FIRE INSURANCE Buy it at the lowest possible cost and with confidence GRAND RAPIDS Merchants Mutual Fire Insurance Co. Affiliated with the Michigan Retail Dry Goods Association \ Grand Rapids, Mich. HOTEL DEPARTMENT More About the New Mojave Gold Fields Los Angeles, Dec. 22—Last week’s Tradesman brings me information to the effect that Charley Renner, so well- known in Michigan hotel circles, has been transplanted from Hotel Whit- comb, St. Joseph, to the Indiatlantic Hotel (By the Sea), a 125 room insti- tution at Melbourne, Florida. Un- doubtedly Charley had a good and substantial reason for making the change, which I trust was a matter of compensation for services to be ren- dered, but I do not believe there is a single soul in the entire state of Michi- gan—and I might include bordering states as well—who will not feel poig- nant regret at his leaving his older field, where he has served so long and faithfully and treasured up so many warm friendships. His capabilities as a host and business manager are un- questioned and his friendships are a marvelous asset to any institution with which he may be connected. Since my advent in California, I have run across many of his old acquaintances, who, during his connection with the Fred Harvey system, had dealings with him. These acquaintances were by no means confined to the profession, but included rail men, a former governor of New Mexico, who mentions his name fre- quently, and a whole range of com- mercial travelers. Out here his con- nection with Roosevelt's Rough Rid- ers, during the Spanish- American war, is a matter of history. But it is not as a warrior that I am singing his praises. I have known him ever since he came to Michigan, many years ago, to enter upon hotel affairs, have always admired him, and have taken occasion to sound justifiable praise of his efficiency. The Floridians are to be congratulated upon his accession to their ranks. Mr. Ren- ner also has a most charming wife and a most wonderful family, all brought up in hotel service, who will be fully appreciated in his new field. The Tradesman well says: “Every guest of the house will be thankful he was so fortunate as to fall into the hands of so genial and capable a landlord as Char- ley Renner.” : That lady in Boston who so far has lived in one hotel for forty-sexen years is a good recommendation for the hotel business generally. Doubtless, in the course of half a century, she had op- portunity to make comparisons be- tween hotel life and life in a private home—in fact, having been forty-four years of age when she took up her abode in the hotel where she now re- sides, she may have tried housekeep- ing of the old-fashioned sort—but her preference for hotel living remained firm. And, of course, the desirability of the mode of living she chose has in- creased manyfold in five decades. Maynard D. Smith, proprietor of Hotel Fort Shelby, Detroit, and Wil- liam M. Walker, former managing di- rector and receiver of Hotel Tuller, were appointed trustees for the Fort Shelby, at a Federal court hearing, a few days since. Mr. Smith and the De- troit Trust Company have acted as joint receivers for the property since April, 1932. A permanent reorganiza- tion of the company will be attempted January Ist. The original Fort Shelby was a success from the time of its establishment. It was especially popu- lar with the commercial contingent, but in an unguarded moment its owner was influenced to add a considerable number of rooms at a great outlay, completing same coincidental with the coming of the present depression. Un- doubtedly the proposed reorganization will be on a basis whereby they can continue serving the public at a profit to the institution. John R. Dignan, who was, I believe, one of the early operators of Hotel Vincent, Benton Harbor, has been ap- pointed manager of the well known AlI- lerton Hotel, in Chicago. The Buffalo Hotel Association has unanimously decided to abolish indi- vidual highway display advertising signs. This action followed acceptance of a proposition which provides for the erection of a large number of metal hanging signs, directing tourist travel into Buffalo, and its information bu- reaus, who will supply necessary liter- ature and information. This is certain- ly organization to some purpose. Greeters Charters all over the coun- try are reporting large increases in membership, indicating, naturally, that hotel business is improving. And the Greeter contingent is one of the most necessary accessories when the hotel needs efficient assistance. Andy Weisburg, long associated with Hotel Oliver, South Bend, Indi- ana, and numerous Chicago hotel and kindred enterprises, has filed a volun- tary petition in bankruptcy. His many friends in the Michigan Hotel Associa- tion, will learn, with much regret, of his financial troubles, for “Andy” was sure a go-getter, and extremely popu- lar and conscientious. It was brought out at an investiga- tion by the Detroit Hotel Association that the State Tax Adminisration has ruled that hotels must pay the sales tax on employes’ meals although they constitute a part of the compensation and are consequently not truly retail sales. The managers and auditors who. were present at a recent meeting of the organization agreed to uphold the claim that they should not be so taxed, and are planning to resist same. Fred G. Miner, representing Rock- wood Bros., and well-known to most hotel men throughout the Middle West, through his attendance at hotel conventions, was married to Myra A. Howes, Elsinor, California, a short time since, and is spending the honey- moon period, at Mission Inn, River- side. Norman Felske, associated with Ho- tel Bancroft, Saginaw, for several years, has joined the front office force of Hotel Fort Shelby, Detroit, The other week I told you about the interesting trip to the new Mojave gold fields as the guest of Doctor Moore, but who should come along the other day but my old friend W. B. (Billy) Sheldon, and give me a great “song and dance” about my prestige as an “adventurer” and “explorer,” insisting I should start him on the road to riches via the gold route. So I went over there again the other day, and got an- other slant on the whole thing. It seems it was an old prospector by the name of Holmes who uncovered the Silver Queen mine, which is .so much talked about just now. Nature’s part was establishing the ledge of gold and silver ore and man’s error was in leav- ing out of the Government maps a bit of land about eighteen acres in extent from the records. Every other acre of land in the district had long ago been patented or filed on, and this bit would have been, if anyone had known of its Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. JAMES HOEKSEMA, Manager | MICHIGAN TRADESMAN existence. The location, about eight miles west and south of Mojave, is an old district, dotted with mines that have yielded millions and some that: are still paying dividends. No gold discovery of recent years has kicked Hotel and Restaurant Equipment Glassware, China, Silverware H. LEONARD & SONS 38-44 Fulton St., W. GRAND RAPIDS - MICHIGAN WESTERN HOTEL BIG RAPIDS, MICH. Modern Rates Reasonable Rooms Now Well Heated “BACK ON THE JOB” Will F. Jenkins Owner and Operator THE ROWE GRAND RAPIDS The Most Popular Hotel in Western Michigan 300 ROOMS — SHOWERS SERVIDOR Direction of American Hotels Corp. J. Leslie Kincaid, President The MORTON announces 400 ROOMS WITH PRIVATE BATH $1.50 up @ Dining Room Grille Room Cafeteria e Delicious food served in pleasant surroundings at prices which have made the MORTON popular. @ GRAND RAPIDS’ FRIENDLY HOTEL Philip A. Jordan, Manager January 2, 1935 Store, Office and Restaurant G.R.STORE FIXTURE CO. 7 lonia Ave., N.W. Equipment Phone 8-6027 An Entire City Block of Hospitality sreemecmeres Have You Seen Ou New @ Cocktail vous, @ “Pub,” our famous Tony at the service bar. Delicious 60c a a ee tan We weaken when we exaggerate. November Dawn on Lake Michigan Can pen describe November’s sun As once his course has he begun Arising slowly o’er the lake Of Michigan, as combers break Along its bleak and dankish shore Ebbing again to break the more In white-caps dotting knots of green Triumphantly; although unseen By ship or sail, there hungry gull Finds breakfast over bountiful. What mighty awe the sun imparts When o’er a threshold-lake he starts The introduction of a day. Wtih radiance to drive away Both dark and doubt. His light is Faith Eternal, and to mortals saith:— “Behold what wonder-thing is done That unto man is sent a sun To guide his feet, his life sustain As long as ever I remain.” Old Sol! Great benefactor thou With treasury which can endcw All lands and seas, around the Earth Yet greater grows in wondrous worth! Would man return his debt to you The span of life would never do To ever calculate the sum Of what we owe; nor time to coine However long the years should run Could ever say—‘‘We’ve paid the sun.” Charles A. Heath. 2-2. The future always holds something for the man who keeps his faith in it. January 2, 1935 Chinaware Market Active With stocks reduced to the smallest levels in years, buyers of chinaware crowd the wholesale market to arrange for immediate replacements. The call is entirely for sales merchandise but few producers are in a position to offer less than four weeks’ delivery. Throughout the market selling agents quoted only regular Fall prices on goods ordered. Purchases included din- ner sets selling at $6.95 to $12. Accord- ing to some buyers, holiday business in chinaware would have been 10 per cent. greater in volume if stores had been prepared for the heavy consumer demand which developed early last month, ——»++ > Happy is the man who can endure the highest and lowest fortune. He who has endured such vicissitudes with equanimity has deprived misfortune of its power. ———_+ > >—__. Busybody government makes weak- lings, self-heip makes citizens. Junior Valentine Ass’tm’t, 10 Ib. Little Cream Hearts Twin Cream Hearts Panned Red Hearts National Candy Co., Inc. Dina Valentine Candies ALSO OTHER SPECIALTY Order From Your Jobber PUTNAM FACTORY Grand Rapids, Mich. Gypsy Hearts, Small Motto ‘Cupid Hearts, Medium Motto Fluted Hearts, Large Motto Penny Choc. M. M. Eggs, 120 ITEMS BLANK BOOKS FOR 1935 LEDGERS RECORDS JOURNALS DAY BOOKS CASH BOOKS ORDER BOOKS INVOICE BOOKS COUNTER BOOKS TALLY BOOKS PETTY DAY DELIVERY BOOKS ALSO GREENWOODS INCOME TAX RECORDS TIME BOOKS SCALE BOOKS MEMORANDUM BOOKS PRESCRIPTION FILES CASH BOXES TALLY BOOKS TYPEWRITER PAPER INDEX FILES CAP SIZE FILES FOUNTAIN PENS GIANT LETTER FILES Our Stock is Complete HAZELTINE & PERKINS DRUG CO. Grand Rapids, Mich. January 2, 1935 MICHIGAN TRADESMAN | Progress in 1934... iii ARTHUR E. WELLS, First Vice-President JOHN LARSON, Cashier THE NATIONAL BANK OF GRAND RAPIDS is pleased to make the following report of progress: DEPOSITS January 2 1994 ....._ =e $3,836,027.63 Mien 31,1994 === _____- 4,584,826.76 dunce 30, fe —isi“‘é (lélsa#w_(#C__L-- 5,957,466.57 September 30, 1934_________----- 6,171,064.81 December 31, 1934_______-------- $6,459,030.82 This is an increase of over 68 per cent in the twelve months. Our loans to individuals and industries have been limited only by sound banking practice. It is our desire to increase these loans daily in pace with the needs of the community. All deposits in amounts up to $5,000 are fully insured under the amended Banking Act of 1933. The Officers and Directors of the Bank appreciate the co-operation of their customers and pledge their support to the up-building of the commercial activ- ities of Grand Rapids and Western Michigan .. . always. OFFICERS JOSEPH H. BREWER, President HARRY C. LUNDBERG, Assistant Cashier RUSSELL FAIRLES, Auditor HOLLIS BAKER, President Baker Furniture Factories MELVILLE R. BISSELL, JR., President Bissell Carpet Sweeper Company JOSEPH H. BREWER, President WALLACE E. BROWN, President Grand Rapids Varnish Company THERON H. GOODSPEED, President Kent Storage Company WILLIAM A. HYLAND, Surgeon DIRECTORS ARTHUR E. WELLS, Vice-President ‘The National Bank of Grand Rapids JAMES VICTOR STUART, Vice-President ARCHIBALD K. GIBSON, Assistant Cashier EARLE S. IRWIN, President Irwin Seatirig Company LEWIS A. JARVIS, President W. B. Jarvis Company ALBERT B. KLISE, President Blackmer Pump Company BOYCE K. MUIR, President Muir Company PERCY OWEN, President Michigan Bakeries eecormmeaee ace a Ula. oes Teenie apy aN EEN Sinemet HN ERK agit Rae aa Na essai’ MICHIGAN These Quotations Are Used as a Base to Show the Rise and Fall of Foods Quoted on This and the Following Page. The following list of foods and grocer’s sundries is listed upon base prices, not intended as a guide for the buyer. Each week we list items advancing and declining upon the market. By comparing the base price on these items with the base price the week before, it shows the cash advance or decline in the market. This permits the merchant to take advantage of market advances, upon items thus affected, that he has in stock. By so doing he will save much-each year. The Michigan Tradesman is read over a broad territory, therefore it would be impossible for it to quote prices to act as a buying guide for everyone. takes advantage from it. A careful merchant watches the market and ADVANCED DECLINED Spring Lamb—2c Pork Neckbones—ic Good Lamb—ic Pork Trimmings—3c Medium Lamb—ic Barrelled Pork, clear Good Mutton—2/c back—$8 Medium Mutton—2c Barrelled Pork, short Pork Loins—3c ccut Pork Butts—3c Pure lard in tierces—tc Pork Shoulders—2c Beef, Boneless rump— Pork Spareribs—3c Be $1 a barrel AMMONIA BREAKFAST FOODS Blackberries Premio, No. 19... 6 00 Little Bo Peep, med... 1 35 Kellogg’s Brands Quaker No, 2---__--- 1 co Little Bo Peep, lige.--. 2 25 Corn Flakes, No. 136— 2 65 Quaker, 32 oz._..____- 210 Corn Flakes, No. 124— 2 65 Blue Berries Pep, No. 224.-.....___ 2 26 Eagle, No. 10----_--- 8 50 Pep No. 250 ~----.---- 1 05 Krumbles, No. 412_-_. 1 55 Cherries Bran Flakes, No. 624.. 1 90 Hart, No, 10__-_-____ 5 70 APPLE BUTTER a 12-28 oz., pe ee 1 55 BAKING POWDERS Royal, 2 0z., doz _____ 80 Royal, 6 oz., doz...._.. 2 00 Royal, 12 oz., doz.____ 3 85 Royai, 5 lbs., doz.__._. 20 00 ize DAALY 353" 46 oe ne : Re teed 3 S ea Saat 4doz.in case__ 3 35 150z., 2doz.in case__ 2 45 25 0z., 2 doz.in case__ 4 12 5 Ib., 1 doz, in case__ 5 90 10 Ib., % doz. in case__ 5 75 10 0z., BLEACHER CLEANSER Lizzie, 16 oz., 12s_-__- Linco Wash, 32 oz. 128 2 oo BLUING Am. Ball, 36-1 0z., cart. 1 00 Boy Blue, 18s. per cs. 1 35 BEANS and PEAS Dry Lima Beans, 25 Ib. 2 25 White H’d P. Beans__ 4 05 Split Peas, yell., Split Peas, gr’n, 60 Ib. 4 75 Scotch Peas, 100 1b... 6 90 BURNERS Queen Ann, No.1 -__-.- 1 15 Queen Ann, No. 2 _.--_ 1 25 White Flame, No. 1 and 2, doz.__-------- 2 25 BOTTLE CAPS Single Lacquor, 24 gross case, per case-._._. 4 10 Bran Flakes. No, 650__ 1 00 Rice Krispies, 6 oz... 2 . Rice Krispies, 1 0z.---- 1 All Bran, 16 oz. ---— a 30 All Bran, 10 - ae All Bran, % 0 Whole Wheat ia, 243 2 40 Whole Wheat Bjs., 24s 2 31 Wheat Krispies, 24s.. 2 40 Post Brands Grapenut Flakes, 24s-- 2 10 Grape-Nuts, 24s ----_. 3 90 Grape-Nuts, 50s ----.. 1 60 Instant Postum, No. 8 5 46 Instant Postum, No. 10 4 70 Postum Cereal, No. 0- 2 38 Post Toasties, 36s__-. 2 65 Post Toasties, 24s____ Post Brank, PBF 24__ Post Bran, PBF 36-- 3 15 we Amsterdam Brands Gold Bond Par., No.5% 7 50 Prize, Parlor, No. 6_-. 8 00 White Swan Par., No.6 8 50 BROOMS Quaker, 5 sewed__-__._ 7 26 Warehouse -_-----. 7 75 Winner, 5 sewed_-__-- 5 75 Rarer ee eee ee 4 50 BRUSHES Scrub New Deal, dozen-... 85 Stove Shaker, dozen ........ 90 Shoe Topcen, dozen ------ 90 BUTTER COLOR Hansen’s, 4 oz. bottles 2 40 Hansen’s, 2 oz. bottles 1 60 CANDLES Electric Light, 40 lbs._ 12.1 Plumber, 40 Ibs.....--. 2.8 Paraffine, 6s --_-- - 14% Paraffine, 12s _------.. 14% Wicking —_------__--.- 40 Tudor, 6s, per box___. 30 CANNED FRUITS Apples Per gen Imperial, No. 10--_--- 5 00 Sweet Peas, No. 10_. 4 75 Apple Sauce 2 Hart, No... 2... 20 Hart, Nos10. 5 75 Apricots Forest, No. 10------ 960 | Quaker, No. 10_----- 9 75 Gibralter, No. a Gibralter, No, 2%4- Superior, No. 2%-- _ 2 80 Supreme, No. 2%____ 3 10° Hart, No. 2 in syrup__ : 95 Hart Special, 2------ 25 Supreme, No. 2 in Te 26 Hart Special, No. 2.. 1 35 Cherries—Royal Ann Supreme, No. 2%--_. 3 20 Supreme, No. 2 _ ---- 25 Gibralter, No. 10.2... 9 25 Gibralter, No. 2%... 2 75 Figs Beckwith Breakfast, NO. 48 2 12 00 Carpenter Preserved, b OZ. Giese Supreme a No. 11 90 Fruit Salad Supreme, No. 10__.-_ 12 00 Quaker, No. 10_-__-- 11 50 Supreme, No. 2%---- 3 45 Supreme, No. 2-- --- 2 60 Supreme, No. 1.----- 1 90 Quaker, No. 2%----. 3 15 Goosberries Michigan, No. 10--_-- 5 35 Grape Fruit Zeneda No. 2. 1 35 Grape Fruit Juice Florida Gold, No. 1-- Quaker, No. 1_.---... 90 Quaker, No, 5--__---- 4 50 Loganberries Premio, No. 10 ------ 6 75 Peaches Forest, solid pack, Noi iO oe 7 30 Nile, sliced, No. 10--_ 6 50 Premio, halves, No. 10 6 50 Quaker, sliced or Gibralter, No, 2%---. 2 00 Supreme, sliced No, oe se ee 2 15 Supreme, halves, No. 236 2 25 Quaker, sliced or halves, No. 2%4----- 2 10 Quaker sliced or halves, No. 2_.----. 1 70 Pears Quaker, No. 10------ 8 59 eee Bartlett, No. a Quaker, Bartlett, No. = Pineapple Juice Doles, Diamond Head, NO. eo 2 1 45 Pineapple, Crushed Imperial, No. 10. 7 50 Honey Dew, No. 2%-- 2 40 Honey Dew, No. 2-.. 1 90 Supreme, No. 2--.-.. 2 26- Quaker, No. 2%------ Quaker, No. 2_-----.. 210 Quaker, No. 2_.-.---- 1 80 Quaker, No, 2%----.. 2 85 Quaker, No. 1----.. 110 TRADESMAN Pineapple, Sliced Honey Dew, sliced, No. 10 aoney Der No. 2%_. 2 45 Honey Dew, No. 2____ 2 00 Honey Dew, No. 1___. 1 10 Ukelele Broken, No. 10 7 90 Ukelele Broken, 2% . 2 25 Ukelele Broken, No. 2 1 85 Quaker, Tid Bits, No. 2. 8 Quaker, 8 Quaker, 2 Quaker, 1 Quaker, Plums Ulikit, No. 10, 30% syrup Supreme Egg, No. 2% 2 30 Supreme Egg, No. 2_. 1 70 Primo, No. 2, 40% SVCD. ee 1 00 Prepared Prunes Supreme, No. 21%4______ 2 45 Supreme, No. 10, ee 6 50 Raspberries, Black Imperial, No. 10__.—_ 7 00 Premio, No. 10.----__. 8 50 Hart, 8-ounce —_---__ 80 Raspberries, Red Premio, No. 10..._.._ : 75 Daggett, NO; (220 a 2 20 St peernersipe sotrcan, No, 2.00 2 50 CANNED FISH Clam Ch’der, 10% oz._ 1 35 Clam Chowder, No. 2__ 2 75 Clams, Steamed No, 1 2 75 Clams, Minced, No. \% 2 40 Finnan Haddie, 10 oz._ 3 30 Clam Bouillon, 7 oz.-_ 2 50 Chicken Haddie, No. 1 2 75 Fish Flakes, small____ 1 25 Cod Fish Cake, 10 oz..1 54 Cove Oysters, 5 oz._-. 1 35 Lobster, No. 4 ----_. 2 25 Shrimp, 1, wet__----_. 1 45 Sard’s, 4 Oil, k’less_. 3 75 Sardines, 4 Oil, k’less 3 35 Salmon, Red Alaska__ 2 20 Salmon, Med. Alaska_ 1 75 Salmon, Pink, Alaska 1 38 Sardines, Im. %, meets Sardines, Cal. doz. Tuna, 4s, Van Camps, Oh Tuna, Is, Van Camps, Gon, 8 Tuna, %s, Chicken Sea, oom 1 70 Tuna, % Bonita__.._. 1 25 CANNED MEAT Bacon, med, Beechnut 2 50 Bacon, lge., Beechnut 3 75 Beef, lge., Beechnut__ 3 25 Beef, med., Beechnut_ 1 95 Beef, No. 1, Corned__ 1 90 Beef, No. 1, Roast eee 186 Beef, 2% oz., Qua., Sli. i 30 Corn Beef Hash, doz. 85 Bexfsteak & Onions, s. 2 70 Chiii Con Car., 1s_._-. 1 05 Deviled Ham, %4s----- 1 85 Deviled Ham, %s---. 2 #@ Potted Meat, % Libby 48 Potted Meat, % Libby_ 75 Potted Meat, % Qua... 65 Potted Ham, Gen. %-- 1 35 Vienna. Saus. No. %-- 90 ; Baked Beans Campbells 48s __--.___ 2 36 CANNED VEGETABLES Hart Brand Asparagus Quaker, No, 2_-----_. 2 10 mont Picnic 1 80 Hunt No. 1, Med. Green 3 00 Hunt No. 1 Med. White 3 15 Hunt No, 1 Small Green 25 en 2 80 Baked Beans 1 Ib. Sace, 36s, cs... 1 75 No. 2% Size, doz._--. 110 No. 10 Sauce_...-.-.. 4 00 Lima Beans Baby... No. 22.2. -. 1 60 Marcellus, No, 2---..- 1 25 Scott Co. Soaked-... 90 Marcellus, No. 10_--_-- 5 90 Red Kidney Beans INORG OD: ho ie a 4 75 MG 8 1 00 String Beans Choice, Whole, No, 2-- : e Marcellus Cut, No. 10_ Quaker Cut No. 2---- 1 20 Wax Beans Choice, Whole, No. 2.- , 70 Gkt No gs Marcellus Cut, No. 10_ Quaker Cut No. 2_--. 1 20 Beets Extra Small, No. 2---- 1 75 Hart Cut, No. 10_----- 4 50 Hant Cut, No, 2... - 95 Hart Diced, No. 2... 90 Quaker Cut No. 2%-- 1 20 Carrots Diced, No. 2) .-2 95 Diced, No. 10 ~------ 4 #0 Corn Golden Ban., No. 2__-- 1 50 Golden Ban., No.10 _. " e Marcellus, No. 2------ Fancy Crosby, No. 2-. i #0 Fancy Crosby, No. 10-. 6 4% Whole Grain, 6 Ban- inn. No. 2... 1 55 Peas Little Dot, No, 2_---- 2 25 sifted E. June, No.10 _ 9 50 Sifted E. June, No. 2.. 1 90 Marcel., Sw. W No. 2 1 55 Marcel., E. June, No. 2 1 45 Quaker, B. Ju., No. 10 8 00 Pumpkir. Sauerkraut NOS 10 cs es 5 25 No. 2% Quaker____._ 1 10 No. 2 Quaker_________ 95 Spinach Supreme No. 24-_____ 1 75 Supreme No. 2______ 1 3732 Maryland Chief No. 2 1 10 Succotash Golden Bantam, No. 2. 1 75 Ha No. 1 55 rt, oes Pride of Michigan____ 1 25 Tomatoes 2 Gaaer NO. Sock ed CATSUP Quaker, 10 0z._...doz. 1 10 Quaker, 14 oz.....doz. 1 4@ Quaker gallon glass, dozen CHILI SAUCE Sniders. 8 oz. Sniders. 14 0g. ________ 2 25 OYSTER er. Sniders, 11 oz CHEESE Ronvefort es re a Wisconsn Daisy _ Wisconsin Twin New York June, 1933___ 22 Sap Sago 2 52 ee 19 Michiven Wats 15. Michigan Daisies ______ 15 Wisconsin Longhorn ___ 17 Imported Leyten ______ 27 1 lb. Limberger___._____ 19 Imported Swiss -_.... 56 Kraft, Pimento Loaf____ 24 Kraft, American Loaf__ 22 Kraft, Brick Loaf______ 22 Kraft, Swiss Loaf______ 24 Kraft, Old End, Loaf __ 31 t, Pimento, % Ib._1 70 Kraft, American, % Ib. 1 70 Kraft, Brick, % Ib.__ 1 70 Kraft, Limbur., % Ib._1 70 January 2, 1935 CHEWING GUM Adams Black Jack.-.... 68 Adams Dentyne ~_----.. 66 Beeman’s Pepsin Soo 6S Beechnut Peppermint___ 65 Doublemint 6 Peppermint, Wrigleys_. 66 Spearmint, Wrigleys__. 65 duicy Fru c. 65 Wrigley’s P-K_-.--..-- 65 SADGIEY. 2.3 65 CHOCOLATE Baker, Prem., 6 lb. % 2 45 3aker, Pre., 6 lb. 3 oz. 2 60 German Sweet, 6 1b.4s 1 86 Little Dot Sweet Goo tesa er ee 2 60 CIGARS Hemt. Champions __. 38 50 Webster Plaza __.-_- 75 00 Webster Golden Wed. 75 06 Websterettes -_-.--_. 37 60 Cintog. 20 oe a 3 Garcia Grand Babies. 40 00 Bradstreets me = R G Dun Boquet_ ee, Perfect Garcia Subl._ . 0 Kenwav 00 Budwiser Isabella Cocoanut Banner, 25 ib, tins____ 20% Snowdrift, 20 lb. tins. 20% CLOTHES LINE Household, 50 ft.._.__. 1 75 Cupples Cord ~__-... 2 90 COFFEE ROASTED Lee & Cady 1 Ib. Package Ryco. 222 Boston Breakfast Breakfast Cup ___ Competition: 225 17% Majestic oe 30 Morton House —_______ 32 Nedrow 2. 27 Quaker, in cartons____ 24% Quaker, in glass jars_ 29 Coffee Extracts M: Y., per 100-2002. 2 Frank’s 50 pkgs._.-__ 4 Hummel’s 50, 1 1b.____ 10% CONDENSED MILK Eagle, 2 0z., per case__ 4 60 Cough Drops Bxs. Smith’ Brog.- 22022 52 1 45 Duden’g 252 a2 1046 Vick's, 40/10c__-_.__.. 3 40 COUPON BOOKS 50 Economic grade_. 2 50 100 Economic grade__ 4 50 300 Economic grade__20 00 1000 Economic grade__37 50 Where 1,000 books are Ordered at a time, special- ly printed front cover is furnished without charge. CRACKERS Hekman Biscuit Company Saltine Soda Crackers, bulk Saltine Soda Crackers, 8% oz, pkgs.________. Butter Crackers, bulk 13 Butter Crackers, 1 Ib. 1.66 Butter Crackers, 2 Ib. 3.12 Graham Crackers, bulk 13 Graham C’s, 1 lb.-____ 1 49 Graham C’s, 2 1p 277 Graham C’s, 6% oz... 93 Junior Oyster C’s, blk. 13 Oyster C’s, shell, 1 Yb. 1 71 Club Crackers ________ 1 76 CREAM OF TARTAR 6 Ib: boxes. 35 ORIED FRUITS Apricots Choice: 22 a 221% Standard: 0 21 Citron 100 Ib. Dex. 2s 25 January 2, 1935 } | eee Currants Packages, 11 0z.-----.-- 13 Dates Quaker, 12s, pitted__.. 1 40 Quaker, 12s, regular__ 1 10 Quaker, 12s, 1% Ib.-- 2 30 Quaker, 12s, PE ibe 1 45 Figs 24-8 oz, case_. 1 80 Calif., Peaches Evap, Choice _.------- 14% Eva: Hancy —2- 16% Peel Lemon, Torelli, 402), Got 90 Orange, Torelli, 4 0z., dozen___._-_ 90 Citron, Torelli, 4 of, doxen. 90 Raisins Seeded, bulk ~_---.-_. 1% Thompson’s S’dless blk. 7% married s'dless bik.__-- 8 Guise Seeded, 15 oz._- 8 California Prunes 90@100, 25 lb. bo: 40@ 50, 25 Ib. boxes __@09% 30@ 40, 25 lb. boxes __@11 @ 30, 25 lb. boxes -_.@13 20 18@ 24, 25 lb. boxes --@14 Hominy Pearl, 100 Ib, sacks... 3 50 Bulk Goods Elb.Macaroni, 20 Ib.bx. 1 35 Egg Noodle, 10 lb. box 1 25 Pearl Barley Chester Lentiis Sil Se 10 Tapioca Pearl, 100 lb. sacks_... 7% Minute, 8 oz., 3 doz. 4 05 Dromedary Instant -.. 3 50 Jiffy Punch 3 doz. Carton_._--___-- % 25 Assorted flavors. EVAPORATED MILK Quaker, Tall, 10% oz.- 2 85 Quaker, Baby, 4 doz... 1 43 Quaker, Gallon, % az._ 2 85 Carnation, Tall, 4 doz. 2 95 Carnation, Babs 4 dz. 1 45 Oatman’s D’dee, Tall _ 2 95 Oatman’s D’dee, Baby 1 48 Pet; Pall 2560 2 95 Pet, Baby, 4 dozen__- 1 45 Borden’s, Tall, 4 doz.. 2 95 Borden’s, Baby, 4 doz. 1 45 FRUIT CANS Ball Mason F. O. B. Grand Rapids One pint =... 7 6 One quart ______-~- 9 00 Half gallon _._-___-___ 12 00 n Can Tops, gro. 2 55 FRUIT CAN RUBBERS Quaker Red Lip, 2 gro. ton car ee 85 GELATINE Jell-o, 3 doz.-------- 2 10 Minute, 3 doz._-------- 4 05 Knox’s, 1 dozen__--- 2 25 Jelsert, 3 doz.--------- 1 40 HONEY Lake Shore 1 Ib. doz_- 1 90 JELLY AND PRESERVES Pure, 30 Ib. 1 ea 2 60 Imitation, 30 1b. pails_1 85 Pure Pres., 16 0z., dz. 2 00 12 oz. Apple Jelly, dz. 95 13 oz. Mint Jelly, dz. 1 60 7 oz. Cranberry Jelly, dz 90 | JELLY GLASSES % Pint Tall, per doz.__-. 35 JUNKET GOODS Junket Powder - ---- 1 20 Junket Tablets __._._ 1 35 MARGARINE Wilson & Co.’s Brands Ol eo oe ie uy fons Animal Fat Olea 2 MATCHES Diamond, No. 5, 144. 6 25 Searchlight, 144 box_- 6 25 Swan, 144 5 Diamond, No. 0------. 5 00 Safety Matches Red Top, 5 gross case 4 80 Congress, 5 gro. cs... 5 25 Standard, 5 gro. cs.__ 4 00 MUELLER’S Pec Macaroni, 9 oz._______- 2 10 Spaghetti, Son. 2 10 Elbow Macaroni, 9 oz._ 5 10 Ege Noodles, 6 oz. _--- 2 10 Egg Vermicelli, 6 oz. 2 10 Egg Alphabets, 6 oz.__ 2 10 Cooked Spaghetti, 24c, Eh (Of .s ee 2 20 NUTS Whole Almonds, Peerless -___ a Brazil, large —2-- 13% Fancy Mixed 22 2 16 Filberts, Naples —_-_._ 16 Peanuts, vir. Roasted 14 Pecans, 3, star --.--.--_- ; Pecans, Jumbo _.-._-... a Pecans, Mammoth __---- 50 Walnuts, Cal, -.17% to 22 Salted Peanuts waney No ft. 12 12—1 hp. Cellop’e case_ 1 50 Shelled Aymonds 39 Peanuts, Spanish, 125 lb. bags Filberts Pecans, salted Walnut, California ____ 55 MINCE MEAT None Such, 4 doz._____ 6 20 Quaker, 1 doz. case_._.._ 95 Yo Ho, Kegs, wet, lb... 16% OLIVES—Plain Quaker, 24 3% oz. cs. Quaker, 24 7% oz. cs. Quaker, 12, 12 0z._-__ 2 40 High Life, 12 22 oz. cs. 3 45 1 gal. glass, each____ 1 55 OLIVES—Stuffed Quaker, 24 2% oz. cs. 1 87 Quaker, 24 4 oz. es.-. 2 75 Quaker, 24 5 oz. cs.__ 3 55 Quaker, 24 7% oz. cs. 4 55 Quaker, 24 10 oz. cs. 5 95 Quaker, 12 32 oz. cs.__ 7 88 1 Gallon glass, each__ 2 10 PARIS GREEN a 34 ie oe eee 32 2— ‘and 682.20 2022 30 PICKLES Sweet Small L and C, 7 0z., doz.__ 92%4- Paw Paw, quarts, doz. 2 80 Dill Picl.les Gal., 40 to Tin, doz._.__ 8 20 32 oz. Glass Thrown_-_ 1 50 PIPES Cob, 3 doz. in bx. 1 00@1 20 PLAYING CARDS Blue Ribbon, per doz. 4 50 Bicycle, per doz.__---- 4 70 Caravan, per doz... 2 25 POP CORN Sure Pop, 25 lb. bags 2 55 Yellow, 24 1-Ib. bags__ 2 50 MICHIGAN FRESH MEATS Beef Top Steers & Heif.___ 14 Good Steers & Heif._. 12% Med. Steers & Heif._. 10% Com. Steers & Heif.__ 09 Veal Op, eee 11 pee - 10% Medium: 2c) as 9% Lamb Spring Lamp 22 17 Good Medium oor Mutton GOOd) S220 eee ees 08 Medium OO eee Pork Eons 23 ee 18 Birtts 2520s 16 Shoulders 2805 io 131% Srarcribps 220 he 13 Neck Bones — eon OD) ‘Primmingig 58 he PROVISIONS Barreled Pork Clear Back ____28 00@34 00 short, Cut, C re ee On00 Ory Salt Meats D S Belles _.. 20-25 17 Lard Pure in tierces: 05 14 vv Ib. tubs 5U lb. tubs 2U Ib. pails ____— advance % 10 lb. pails _._._-.advance % 5 lb. pails -_--_-advance 1 $ 1b. pails _-___: advance 1 Compound, tierces ____ 12% Compound. tubs = 222-2 te Sausages Bologna —----___________ 12 Smoked Meats Hams, Cert., 14-16 Ib.__ 19 Hams, Cert., Skinned 16-3 th oo @i9 Ham, dried beef knuekles, (2 @22 California Hams _.---- @14 Picnic Boiled tee oe Boiled Hames --------@34 Minced Hams -_---_--@13 Bacon 4/6 Cert.--__---- @27 Beef Boneless, rump _...@25 00 Liver Beet 2 9 Pork 22 ee 08 RICE Fancy Blue Rose_----- 5 00 Baney Head __.___. 6 10 RUSKS Postma Biscu): Go. 18 rolls, per case ____-- 2 10 12 rolls, per case ____-- 1 39 18 cartons, per case ___ 2 35 12 cartons, per case __- 1 57 SALERATUS Arm and Hammer 24s_ 1 50 SAL SODA Granulated, 60 Ibs. cs._ 1 35 Granulated, 18-2% Ib. packages —-—------- 110 COD FISH Bob White, 1 Ib. pure 25 TRADESMAN HERRING Holland Herring Mixed, kegs ~__ _ S85 Milkers, REGS) es 95 Boneless Herring 10 tb. 14 Cut Lunch, 8 lb. pails 1 25 Mackerel Tubs, 60 Count, fy. fat 6 00 Pails, 10 lb. Fancy fat 1 50 White Fish Med, Fancy, 100 Ib... 13 00 Milkers, bbls. ____-_-- 18 50 K K K K Norway-_-__ # 50 8 Ib. spatlasee 1 40 Cut Bunecko 1 50 Boned, 10 lb. boxes__.__™ 16 SHOE BLACKENING 2in 1, Paste, doz.____- 1 30 E. Z. ‘Combination, dz. i 30 Dri-Foot, doz. --.----- 2 00 Bixbys, doz. __-_ 1 30 Shinola, doz.---------- 90 STOVE POLISH Blackne, per doz._--— Black Silk Liquid, doz. Black Silk Paste, doz._ Enameline Paste, doz. Enameline Liquid, doz. E. Z. Liquid, per dcez._ Radium, per doz.___--- Rising Sun, per doz.__- 654 Stove Enamel, dz._ Pah Obed be Det et pd ee pt we oS Vulcanol, No. 10, doz._ 1 30 Stovoil, per doz.___--__ 3 00 SALT F. O. B. eas Rapids Quaker, 24, 2 Ib._.--_ 95 Quaker, 36- ae oS 1 20 Quaker, Jodized, 24-2. 1 35 Med. No. 1, bbis.--____ 3 00 Med. No.1, 100 lb. bk.__ 1 00 Farmer Spec., /0 lb._- 1 00 Packers Meat, 50 Ib... 65 Crushed Rock for ice, cream, 100 lb., each 83 Butter Salt, 280 1b. bbl. 4 00 Block. 50 Ips 40 Baker Salt, 280 Ib. bbl 3 80 6, 10 Ib., per bale______ 96 20, 3 Ib., per bale ____ 1 02 25 Jb. ‘bogs, table__.. 45 Lag Gtstratean A ee } Free Run’g, 32, 26 oz.. 2 7* Five case lotac 3 80 Todized, 32, 26 oz.--_-- 2 4) Five case lots___------ 2 30 Colonial Hifteen 48) 05 1 00 Todine, 24, 2s_.__._--_- - Iodine, 36, 1----%---. 1 20 Plain, 36, 1% Log Cabin Plain, 24, 2s 1 35 BORAX Twenty Mule Team 24,1 lb. packages _____ 3 35 48,10 oz, packages... 4 40 96,14 lb. packages____ 4 00 WASHING POWDERS Bon Ami I’d., 18s, box_ 1 90 Bon Ami Cake, 18s__-. 1 65 FSriio) 2 cece ee 85 Big 4 Soap Chips 8/5__ 2 40 Ghipso, ‘large =.= 4 05 Climaline, 4 doz.__--_- Grandma, 100, 5¢c_---__ 3 Grandmm, 24 large-_.. 3 Gold Dust, 12 large_. 1 La France Laun 4 dz. 3 Lux Flakes, 50 small__ 4 80 4 3 4 Lux Flakes, 20 large. 4 55 Old Dutch Clean., 4 dz. 40 Octagon, 966 _- 3 90 Rinso, 24s 80 Rinso, 40s 95 Spotless Cleanser, 48, 20° Of oo 3 85 Sani Flush, 1 doz.___-- 2 25 Sapolio, 3 doz.__ 273.19 Super Suds, 48 ~----- : . Sunbrite, 50s____-_-__- Wyandot. cieanek 24s 1 60 SOAP Am, Family, 100 box 5 20 BB Wen ee 2 3 Fels Naptha, 100 box__ 4 65 Flake White, 10 box__ 3 10 a Ivory, 100 Gee 495 Fairy, 100 box_________ 3 25 Palm Olive, 144 box... 6 20 Lava, 50 box... 2 55 Camay, 72 box_....... 3 95 P&G Nap Soap, 100@3 10 Sweetheart, 100 box.-_ 5 70 Grandpa Tar, 50 sm. __ 2 10 Williams Barber Bar, 9s 50 Williams Mug, per doz. - 3 Lux Toilet, 50..--.-._ SPICES Whole Spices Allspice Jamaica______ 4 Cloves, Zanzibar__.__- @36 Cassia, Canton .______ @24 Cassia, 5¢ pkg., doz.__ @40 Ginger, Africa —_=____ 19 Mixed; No. Tie 2 Mixed, 10c pkgs., "Yutmegs, 70@90 __-___ Tutinegs, 105-110 _._.. @48 2epper, Rilack _.._____ @23 Pure Ground in Bulk Allspice, Jamaica __.. @18 Cloves, Zanzbar ___.-- @28 “assia, Canton______-_ @22 Ginger, Corkin ._.-__.. @17 Mustard: oo @21 Mace Penang ________ 6) Pepper, Black See @23 Nutmegs 92 2 M25 Pepper, White __.____ @45 Pepper, Cayenne ____. @26 Paprika, Spanish ___-~ @36 Seasoning Chili Powder, 1% 2... 62 Celery Salt, 1% oz... 80 Ponelty, 3% oz._______ 3 25 Kitchen Bouquet_____ 4 35 Laurel Leaves _______ 26 Marjoram, 1 oz._._____ $0 Savory-) 0g.) 2 e153 65 Rhyme -F 07.00 90 Tumeric, 13%6 oz ______ 35 STARCH Corn Kingsford. 24/1. 2 2 35 Powd., bags, per 100__ 3 95 Argo, 24, 1 lb. pkgs__ 1 66 Cream, 24-1) 225 oo) 2 20 Gloss Argo, 24, 1 lb. pkgs.__ 1 66 Argo, 12, 3 lb. pkgs.__ 2 26 Argo, & 5 lb. pkgs.-___ 2 «6 Silver Gloss, 48, Is__.__ 11% Elastic, 16 pkgs.______ 1 33 Wiger: SQ: Ibaic 2) oo 2 82 SYRUP Corn Blue Karo, No. 1% __ 2 65 Blue Karo, No. 5, 1 dz. 3 58 Blue Karo, No. 10____ 3 40 Red Karo, No. 5 Red Karo, No. Red Karo, No. 1 Imit. Maple Flavor Orange, No. 1%, 2 dz. 2 &7 Orange, No. 3, 20 cans 4 34 Maple and Cane Kanuck, per gal._____- 1 25 Kanuck, 5 gal. can____ 5 30 Kanuck, 24/12 Glass__ 4 00 Kanuck, 12/26 Glass 4 15 Grape June Welch, 12 quart case__ 3 90 Welch, 12 pint case___ 2 00 COOKING OIL Mazola Pints, 2 doz., case__.. 5 10 Quarts, fF doz 4 70 5 gallons, 2 per caSe__ 1) 15 TABLE SAUCES Lee & Perrin, large__. 5 75 Lee & Perrin, small___ 3 35 Pepper. hii 1 60 Royal Mint. 23 2 40 Tobasco, small______-- 3 75 Sho You, 9 0z., doz.___ 2 00 4 Japan Medium 2 19 Cnolea _.. 22@30 Bancy oe 30@36 No. 1 Nibbsa. = ae Gunpowder Choi ee 34 Ceylon Pekoe, medium _.___-_. 63 English Breakfast Congou, medium _______ 8 Congou, eheice 35@36 Congou, fancy ______ 42@43 Oolong Medium, 39 TWINE Cotton, 3 ply cone._____ 40 Cotton, 3 ply balls______ 40 VINEGAR F. O. B. Grand Rapids Cider, 40 pa White Wine, 40 grain 193% White Wine, 80 grain 24% WICKING No. 9, per gross _______ 80 No. 1, per gross _______ 1 25 No. 2, per gross _______ 1 60 No. 3, per gross 2 Peerless Rolls, per doz. 90 Rochester, No. 2, doz... 50 Rochester, No. 3, doz. 2 00 Rayo, per doz.________ 15 WOODENWARE Baskets Bushels, Wide Band, wood handles_______ 2 00 Market, drop handle. 90 Market, single handle_ 95 Market, xtra 1 60 Splint, large: 2 se 8 60 Splint, medium Se 7 50 Splint, smal 9 222 322 6 50 Churns Barrel, 5 gal., each____ 2 40 Barrel, 10 gal., each___ 2 55 3 to 6 gal., per gal.____ 16 Pails 10 qt. Galvanzed ______ 2 60 12 qt. Galvanized 2 14 qt. Galvanized _____ 12 qt. Flaring Gal. Jr._ 6 00 4 10 qt. Tin Dairy_. _____ 4 00 Traps Mouse, wood, 4 holes____ 60 Mouse, wood, 6 holes__ 70 Mouse, tin, 5 holes... 65 Rat, wood = 1 00 Rat, springs @0 00023 t 1 00 Mouse, Spring a, 20 Tubs Large Galvanized_____ 8 75 Medium Galvanized___ 7 75 Small Galvanized _____ 6 75 Washboards Banner, Giobe________ 5 50 Brass, single. 2 = 6 25 Glass, single___ 6 00 Double Peerless__ 8 50 Single Peerless________ 7 50 Northern Queen______ 5 50 MWnkversal 22092 re 73 Paper Food Dishes ¥% |b. size, per M____ 2 70 1 Ib. size, per M______ 2 90 2 Ib. size, per M______ 3 40 3 Ib. size, per Mee =: 415 5 Ib. size, per M______ 5 60 WRAPPING PAPER Butchers D F 05% Krate: 2S -- 05% Kratt Stripe... 09% YEAST CAKE Magic: 3 doz 2 = 2 70 Sunlight, 3 doz. 70 Sunlight, 1% doz. --___ 1 35 Yeast Foam, 3 doz.__-_ 2 70 Yeast Foam, 1% doz.__ 1 35 YEAST—COMPRESSED Fleischmann, per doz._-_ 30 Red Star, per doz._----- 24 ty ssametrthae ctor Bete Dose areteatamccronarsee 22 MICHIGAN TRADESMAN January 2, 1936 SHOE MARKET Michigan Retail Shoe Dealers Association, President—Clyde Taylor, Detroit. First Vice-President—M, A. Mittleman, Detroit. Vice-President—Arthur Allen, Grand Rapids. Vice-President—Edward Dittman, Mt. Pleasant, Vice-President—K. Masters, Alpena. _ Vice-President—Max Harriman, Lan- sing. Vice-President—Fred Venting, Saginaw. “ Se ton -Bicherd Schmidt, Hills- ale. Vice-President—Bdward Stocker, De- troit. Vice-President—B, C. Olsee, Rapids. _Sec’y and Treas.—Joseph Burton, Lan- sing. Field Sec’y—O. R. Jenkins, Portland. Yearly dues $1 per person, Grand Other People’s Ideas in Shoe Selling “What is the use of having a big cir- cus if no money comes in? It is the cash in the till that counts.” This is the way Marcus Rice, shoe merchan- diser at the great Famous Barr store in St. Louis, sizes up the proposition of carrying permanent “loss leaders.” In these times of grading up and changing prices, here is a good tip from this well-known buyer on how to keep one’s finger on immediate trends. A daily record of retail prices is kept, then this is broken down into percen- tages for a monthly recapitulation. The stock on hand and on order is then checked in a similar manner to see that the right proportion is being main- tained. The object is a properly price- balanced stock which, in the opinion of this astute buyer, is fully as important as a well balanced stock from the style angle. One other big thing in merchandis- ing is to find the exact price at which an article will sell best. Sometimes a 5c variation will kill the sale. Then he illustrated how a slipper priced at $1.65 did not show the right amount of action, but when it was repriced at $1.59, the sales showed an almost in- credible jump. That energetic manager of Brown’s Booterie in Chattanooga—F. M. Fu- trelle—has worked out his own plan of action. In fact he had it typed out and was keeping it in his desk until by chance I saw it. It reads: “Get the facts back of the merchan- dise you are selling; get this story over to the salespeople; let them learn all there is to know about every item in the store, for they are in direct con- tact with the trade; keep up sizes, espe- cially on those shoes which are being spot lighted; go after extra business that is to be had by doing something a little different from the usual run; de- velop originality and not copy; be a few steps ahead of the others; be sure all business getting ideas are simple so everyone understands them; be certain they are in keeping with good taste.” Louis Friedman, who manages the Reed Shoe Store in South Bend, Ind., manages to pick up quite a little extra business by meeting the salespeople in those ready-to-wear stores in town which do not have shoe departments. When he goes around on these visiting trips, he always carries a supply of business cards. His message is that he can match up the gowns carried in the store which he is visiting. Now the proof is what is accom- plished. Friedman tells me that a couple of weeks ago he outfitted two bridal parties to shoes, selling 18 pairs in all to girls who had never been in his store before. Seven of these girls came in later and bought more shoes for street wear. Stores sending in trade like this are repaid by the boys in the Reed store reciprocating. Many tran- sients come to South Bend, not only for the foodball games but trade from nearby towns and the regular run of tourists. Many of these people ask to be recommended to a good place to buy dresses, so the rest is easy. A foot health club has been organ- ized by S, J. Cunningham, manager of the Lane Bryant Shoe Department, St. Louis, which functions wholly within the store itself. The idea is to get all the sales girls to wear and to recom- mend the kind and type of shoes sold in this store. Going back to the old adage of a satisfied customer being a store’s best advertisement, Cunningham set out to make satisfied customers of the entire selling force of his store. The method used was both simple and unique. All girls who signed a slip saying that they would co-operate were immeditely fit- ted to a pair of shoes of their own choice. These shoes were to be their own property without any cost to them whatever, if they introduced ten new buying customers to the shoe depart- ment within the next 30 days. In addi- tion to the free shoes, the shoe depart- ment guaranteed to pay the regular store introductory commission of 50c on $8.50 grades and 25c on $7.50 shoes which were sold on recommendation of salesgirls. Real action developed from the start, with the shoe department averaging to sell several extra pairs of shoes daily. A chart posted in the girls’ locker room kept them informed as to the daily progress of the contest. Cunningham finds the chart is a very good way of sustaining interest and of keeping the idea in front of the girls all the time — Harry R. Terhune in Boot and Shoe Recorder. —_- + >__ Men’s Sales Goods Bought Freely Although stores have already placed a substantial volume of business for January sales events, additional large amounts are expected next week. Indi- cations are that this month’s retail vol- ume should run about 15 per cent. ahead of January, 1934. Retail stocks have been cleaned up thoroughly and, on a number of items, manufacturers’ shelves are also quite bare, it was said. Suits up to $20, shirts in the 79-cent to $1 range and neckwear up to 50 cents will be among the items promoted strongly. — 2+ +> Our rulers will best promote the im- provements of the nation by strictly confining themselves to their ow: legit- imate duties, by leaving capital to find its most lucrative course, commodities their fair price, industry and_ intelli- gerce their natural reward, idleness and folly their natural punishment, by ma‘ntaining peace, by defending prop- er‘v and by observing strict economy in every department of the state. Let the Government do this—the people will assuredly do the rest—-Thomas Babington Macaulay Events in Detroit Council, No. 9, United Commercial Travelers (Continued from page 14) The number of American civilians killed on the highways of the United States during the last fifteen years was close to 325,000. Stanley Ecclestone and his family enjoyed a happy Christmas with his folks. They struck a bad snow storm and had difficulty in proceeding. So Stanley decided to have the motor in his car changed. But now he doesn’t know what to do, because his car con- tinues to run backward all the while. And just because he got an “O. V. motor in his exchange—too much Christmas cheer. Floyd Burch entertained a group of friends on Christmas eve. His folding chairs had been at Evernest, the Allard summer home on the Canadian shores of Lake Erie, for sometime. The snow was so deep, no one could drive back to the lake. And so the Cleveland air- plane which flies over here stopped and picked them up and brought them to Floyd in ample time for his party. He is naturally glad, but wishes it brought a little of the very popular Evernest Special to add a wee bit of cheer to the party. Mr. and Mrs. E. J. Drouillard en- tertained their friends and relatives Christmas. “E. J.” generally makes the coffee. Now he has invented a new method for French drip coffee. So clever is the device which is at- tached to your automobile that the coffee is all made while Droillard drives his car about town to make his business calls. Now boys, watch for this as standard equipment on the new 1935 ford which he is selling. Bill Allard has returned. He spent the holidays with his father-in-law, Otto Bullis, who for over fifty years has been the druggist at Maple Rapids. Bill is wearing a red checkered tie such as actors do. Well, isn’t he actor enough, anyway? Comptailor made Christmas weather observations. He went to the Ridg- field-Elms Inn at Ridgefield, Conn. This fine New England Inn is con- ducted by Andrew B. Wallace, former vice-president of the Leland Hotel Hotel Corporation and at one time managing director of the Detroit- Leland Hotel. Not a sign of snow here—grass green and temperature 36 above. Sun by day, and full moon by MUTUAL OUNDNESS TABILITY are symbolized by THE MICHIGAN SHOE DEALERS MUTUAL FIRE MUTUAL BUILDING LANSING MICHIGAN night with a clear, beautiful sky just twinkling with bright, lovely stars. Comtailor was delighted to find Dr. Harold I. Wallace and wife stopping here. These two charming personali- ties, blended with marked graciousness of manner, have won the hearts of many members of Detroit Council No. 9, together with hundreds of other De- “troiters, He bade them a Merry Christ- mas and then journeyed quickly back into Michigan. Snow—plenty of it— greeted him. Blow, blow and how it did blow. Four degrees above zero, an overhanging sky; typical Christmas weather. So cold did our traveler find it that he dropped into Harry A. Northway’s gas and oil station, 601 East Main street, Owosso, to get thawed out. Harry, real fellow, pop- ular with the trade, was glad to see him. But he was so busy with custom- ers that it took one whole hour to have a ten minute chat. So Comptailor de- cided to quit traveling. He wishes you the happiest of New Years and wants you to join hand in hand with the new U. C. T. Safety Program of the Busi- ness Relations Committee of the Mich- igan Grand Council. Their slogan is Save Lives—Help the Living. Wigstaff. >> If man loves war, why does it take so much effort and money, such lies and atrocity stories, such displays of bands and flags to rouse him to hate and fight? Why, despite all this effort, do so few men volunteer that a com- pulsory draft is is absolutely necessary? Cash paid for stocks of merchandise of every description including ma- chinery, plants and equipment. Write or wire M. GOLDSMITH 935 Gratiot Ave. CAdillac 8738 DETROIT, MICHIGAN Complete modern Drug Store fixtures for sale at a great sacrifice, consisting of plate glass sliding door wall case, show cases, cash registers, count- ers, back bar soda fountain and utensils, etc. ABE DEMBINSKY, Liquidator 171 Ottawa Ave., N. W. Grand Rapids Michigan Phone 89574 John P. Lynch Sales Co. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan INSURANCE INSURANCE COMPANY ww ws January 2, 1935 MICHIGAN TRADESMAN 23 OUT AROUND (Continued from page 9) Washington — Hamilton — Frank- lin — Adams and Jefferson, could they return, would not recognize their own handiwork. They never contemplated, even remotely, that the Government would one day be operating cafeterias, hotels, railroads, bakeries, laundries, dairy farms and selling perfumes, paint, wheat, lumber and soft drinks, making awnings, brick, brooms, bronze cast- ings and forgings, gasoline engines, furniture, garbage cans, glue, ham- mocks, ink, mattresses, optical glass, overalls, rope, sausage and shoes. (The above paragraphs are predi- cated on a speech recently made by C. A. MacDonald, of Detroit.) Mr. and Mrs Edward Bartholomew, of Ravenna, were honored at their sixtieth wedding anniversary last Mon- day evening. They were married at Nunica in 1874 and resided at Muske- gon five years before going to Ravenna. Mr. Bartholomew has been engaged in the hardware business at Ravenna for many years and is well regarded by all who know him. He has been an eager reader of the Tradesman many years. I wonder if any other patron of the Tradesman can equal Mr. Bartholo- mew’s record? Jesse Rainsford Sprague is a most interesting writer on business subjects and his articles often appear in the “Saturday Evening Post.” He had an article in that paper of the issue of Noy. 24, headed “Business in the Wheat Country,” but in it he reported on chain store conditions, and the prob- able future of chains in various sections of the country. It is interesting reading for individual grocers and some of his observations are here reproduced: In St. Paul I met an official of a large chain store organization who was starting on a trip through the wheat country to inspect his concern’s stores. He said: “The chain store industry as it exists to-day has never gone through a major depression. We take it for granted that this depression will bring some chang- es. We want to know more about it before we open any new stores. I am making this trip to try and figure out what the changes will be.” I asked him if he cared to prophesy. “I believe,” he answered, “that we are going to face stronger competition from independent merchants. Every in- telligent chain store executive realizes that in the past we have had an easier time than we were entitled to. When a chain store came to town about half the merchants threw up their hands and quit trying. But now, here in the Northwest especially, the weaklings have been pretty well weeded out. The good merchants are left. They are go- ing to put up a fight.” The most constructive remark on storekéeping that I heard in the North- west came from the chain store official I met in St. Paul. He told me that his store managers frequently quit their jobs and start stores of their own. I asked him if that might not eventually make hard competition. “These store managers you have trained,” I said, “are far more skillful than the ordinary merchant. When enough of these trained men start in business, won’t it be bad for the chains?” The executive’s reply was shockingly cynical, I beg any indignant reader to remember that the words I set down are not my own. The executive said: “The chains aren’t superhuman. We may be able to train a young man to be a good store manager, but we can’t make a merchant out of him. We can’t put the qualities into him that make him competent to run successfully a store of his own. Either he has got those qualities, or he hasn’t. All that the officers of a chain organization can do is to invent rules and_ insist that the store managers carry them out. Every store manager knows that if he doesn’t carry out the rules he will lose his job. But when a man quits and starts a store of his own, it’s different. Probably he knows what he ought to do to make his store profit- able, but there isn’t anyone to make him do it. A good energetic wife may help, but she can’t fire him if he doesn’t obey.” A St. Paul business man who has interests throughout the Dakotas and Eastern Montana talked about the chains and independents: “T do not like to see chain stores monopolizing the main streets of our good American towns. No matter how much you may like to buy at a chain store, you must admit that it consti- tutes a sort of absentee landlordism. Years ago I ran the weekly newspa- per in a South Dakota community. When I went from my house to my office I might stop to talk with a dozen merchants. Some of them wore whis- kers and perhaps were not exactly up- to-the minute merchandisers, but they were useful citizens. They took an in- terest in the town. They were willing to make sacrifices for it. Now, when I go back there to visit, there is scarcely anyone on Main Street for me to talk to. I am not interested in the young chain store managers, nor they in me. They come and go. Their main inter- est is to be promoted to a bigger store in Sioux Falls, or Fargo, or Duluth. Sociologically, I am all against the chains. The down-and-out soap box orator has a panacea for all ills; the brilliant writer for the agricultural journals doesn’t know succotash seed; and the bespectacled dame who tells us how to rear our offspring never had any. Nobody asked me for it. Perhaps nobody will heed it. Maybe I am class- ed with those above enumerated, but my advice to every merchant every- where is this: Get as much money out of your business as the traffic will bear. Profits are not measured by the size of your store building or stock, but by the cash you carry home to your wife or deposit to your personal account in the bank. Convert your profits into something else—real estate, Govern- ment bonds, good stocks, anything wholly reliable—but prythee, my good masters, don’t devote a lifetime to building up a mercantile establishment which may died with you unless you have sons or understudies whom you have educated to carry on the business. Establish an estate, be it ever so small. Get something tangible, some- thing real, something you can sell or realize upon when the evil days come or as the sun sinks in the Western horizon and the shadows of life lengthen. Get not necessarily great wealth—I hate money grubbers—but enough to assure a calm and peaceful old age. En- joy life while it is yours. Spend money if it produces real happiness, but save sanely, avoiding any approach to miser- liness; for “What doth it profit a man though he gain the whole world’— and leave a rich widow? Last week the Michigan Tradesman issued its fifty-first anniversary edition, all of the fifty-one years this journal being under the ownership and man- agement of one man—Ernest A. Stowe —who is still vigorous and active and perhaps the greatest single force in Michigan mercantile circles. The Tradesman had 108 pages last week brim full of interesting articles and timely advertising. Congratulations, Editor Stowe, glad you are able to continue to be “up and at ’em!”—How- ard City Record. Saint Johns, Dec. 28—I congratulate you cordially upon the fifty-first anni- versary of the Michigan Tradesman, marking, as it does, the fifty-first an- niversary of service to the best interest of business men. Subscribers instinc- tively recognize the extra measure of service beyond the dollar and cents service the Tradesman willingly gives the merchants. I wish you success in continuing scriptural measure of service to high ideals and public good and that you will be allowed by the Great Master above to be our guiding spirit for years to come. C. B. Mansfield. Harry C. Moon, dealer in general merchandise at DeWitt and a long- time subscriber to the Michigan Tradesman, renews his subscription for another year and says: “I never like to renew my subscription without a word of appreciation for your wonder- ful paper and the good it is doing for the independent merchant. May you live long and happily.” J. D. Erskine, general dealer at Al- lenville, who has read the Tradesman thirty-five of the thirty-six years he has been in business, writes me as follows, concerning the cheese factory in Allen- ville: “We have one of the best equipped cheese factories in the Upper Penin- sula, all run by electricity. We are not making cheese for the past two months. We have a $1,000 pasteurizer and we pasteurize all the milk and sell it to the CCC camps in one-half pint bot- tles. We get 5c per quart for it, so I think we are doing well. I am pleased to see you are handed so many com- If I could write I would send you one, too. I pliments by your readers. have taken your paper thirty-five years and it has helped me in many ways, especially to guard against crooks and given me a lot of other things too numerous to mention. I am going on thirty-six years in this store and I have customers dealing with me to-day who dealt with me the first day I opened up. I was in your office some years ago, but you were away, and the last time I was a delegate to a state con- vention in Grand Rapids I did not have time to call on you. Now next summer, old boy, you have got to make a trip thrugh the Upper Peninsula and give it a good write-up. Let me know a few days ahead when you are coming, so I will be at home.” Adolph G. Krause leaves this week for St. Petersburg, Florida, where he will be located for the next three or four months. It is seldom that a man well along in years as Mr. Krause gets so much enjoyment among strangers. genuine Traverse City, Dec. 24.—I want to take this opportunity of congratulating you on the splendid edition of the Michigan Tradesman, celebrating the fifty-first anniversary. This is a very well gotten up issue and filled with worth while reading matter. I think the Park Place should have some claim to being one of the oldest subscribers and advertising patrons of your fine magazine. The Michigan Tradesman has always been in the foreground with worth while and commendable issues that have always been for the improvement of the independent merchant, as weil as our Own particular industry. Geo. C. Anderson, Manager Park Place Hotel. The desire of the Reconstruction Finance Corporation to assist industry along the line of supplying working capital through loans to qualified bor- rowers was indicated in an interview to-day with Ira A. Moore, President of the Peoples National Bank and for- merly Manager of the Chicago office of the Reconstruction Finance Corpora- tion. Mr, Moore pointed out that the Corporation is offering full cooperation in this direction by placing at the dis- posal of prospective industrial borrow- ers the services of its local field men for the purpose of aiding such borrowers in the preparation and presentation of preliminary applications and supporting information. The local representatives are V. A. Snell and E. G. McGugan at the office of the receiver of the Grand Rapids Savings Bank, and A. B. Anderson at the office of the receiver of the American Home Security Bank. E. A. Stowe. — ++ >_____ Since there is nothing but the new, we must dream dreams and see visions. We must do creative reading. For you will agree with Goethe that to act is so easy, to think is so hard. BUSINESS WANTS DEPARTMENT Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts, FOR SALE—PEANUT AND COFFEE ROASTER—Combination coffee grinder and peanut butter machine; two Stim- son computing scales; adding machine; cash register; and other fixtures, Also small stock of groceries, shoes, ana rub- ber goods. Cheap. Hinkley Store, La Grange, Indiana, 698 NIGHT CLUB—NEW STONE BUILDING —15 acres; scenic grounds; nine tourist eottages; swimming pool; pure spring water at entrance to Clifty Falls State Park, on State road 7, near Madison; 50 miles, Louisville; 65 miles, Cincinnati; 90 miles, Indianapolis. A $50,000 investment doing excellent busine Owner retiring will sacrifice for immediate sale. $10,000 cash required, balance easy terms. See this. Dr. E. C. Cook, owner, Madison, Indiana, 699 ele Re ne ee RRS Rag vara ‘ sso ys aia nomen ti PRE E a Eag emelniba e o LE pinata ae MICHIGAN TRADESMAN HE GRAND RAPIDS TRUST COMPANY is an organization of persons trained in the adminis- tration of estates and trusts. Many persons, not realizing the in- tricacies of probating wills and ad- ministering estates, name personal friends or relatives as executors, trustees, etc., who find themselves bewildered in the tasks imposed. We are always glad to consult with such persons and their attorneys if our experience can be helpful. Grand Rapids Trust Company cao OOOO TE SATE CIES Tag PO a - —— a For Him Who Is Down But Not Out. They do me wrong who say I come no more When once I knock and fail to find you in, For every day I stand outside your door And bid you wake and rise to fight and win. Weep not for precious chances passed away; Wail not for golden ages on the wane; Each night I burn the records of the day, At sunrise every soul is born again. Laugh like a boy at splendors that have sped, To vanished joys be blind and deaf and dumb, My judgments seal the dead past with its dead But never bind a moment yet to come. Though deep in mire wring not your hands and weep, I fend an arm to all who say, “I can,” No shamefaced outcast ever sank so low, But yet might rise and be again a man. Dost thou behold thy lost youth all aghast? Dost writhe from righteous retribution’s blow? Then turn from blotted archives of the past And find the future’s pages white as snow. Art thou a mourner, rouse thee from thy spell; Art thou a sinner, sins may be forgiven, Each morning gives thee wings to flee from hell, Each night a star to guide thy feet toward heaven. J. WALTER MALONE, Quaker Preacher at Cleveland. Make 1935 Your BIG YEAR in TEA SALES ... T’S easy. Just get behind Tender Leaf Tea —the tea that’s richer in Theol, the flavor- bearing oil in tea. That’s what makes this fine tea the favorite of tea-lovers everywhere. Tender Leaf Tea means greater tea satisfac- tion and more repeat sales. Feature it all dur- ing 1935 and » watch your tea sales increase. Elie 5 a ee cee ~ A Product of STANDARD BRANDS INCORPORATED IF YOUR BUSINESS IS INTERRUPTED BY? FIRE. YOUR LOSS OF PROFITS AND OVERHEAD COST SHOULD BE PROTECTED BY MUTUAL USE and OCCUPANCY INSURANCE THROUGH THE MILL MUTUALS AGENCY MUTUAL BUILDING LANSING MICHIGAN DETROIT SAGINAW GRAND RAPIDS @® ® BISCUITS | MAY BE BOUGHT | WITH CONFIDENCE AND SOLD ; WITH PRIDE Rademaker-Dooge Grocer Co. Distributors for KARAVAN KIRO COFFEE KARAVAN EL PERCO COFFEE KARAVAN SIXTY-SIX COFFEE Phone 8-1431 Grand Rapids, Michigan GOOD REASONS WHY YOU SHOULD STOCK oat te Nhe brand (OG) ids, maintain you know seven modern Michigan facto- ries for the can- ning of products grown by Michi- gan farmers. A complete line of canned vegetables and fruits.