cn NRT SSE RAR CR Bg PEP SE EDS Fe Be SPEER REO NE yg he QE PD Rtg I eR ea Ty SORT See hE nee ee rr renee a G )) AAS LH IN pS \ SOX) { G i, Y y Mi i ROY 5) Va ay x AS es é Y a y) aX —— F i GN So 1S) i at CPA bse i) y \ \ S | x ae Pacey 65) a a G c SOF Ci e f f . J SQi da TRS: ik Noma 1 Ee OE EDs Sede oD tee Bee aN cae oes 2 at woe Ss @ = LE Wes SS Lt ” JsPUBLISHED WEEKLY We ves Se TRADESMAN COMPANY, PUBLISHERSR Se 5) VPS) Ca) ES. j / ES CQASRES SOO & V ae ays A ie FS » NN «| Cl ISS LOO an OO ELE SOS SISOS SOON Fifty-second Year GRAND RAPIDS, WEDNESDAY, JUNE 12, 1935 Number 2699 oy Let Me But Live Let me but live my life from year to year, With forward face and unreluctant soul. Not hastening to, nor turning from the goal; Not mourning for the things that disappear In the dim past, nor holding back in fear From what the future veils; but with a whole And happy heart, that pays its toll To youth and age, and travels on with cheer. So let the way wind up the hill or down, Though rough or smooth, the journey will be joy; 5 3) Still seeking what I sought when but a boy, WD) fh) New friendships, high adventure, and a crown, I shall grow old, but never lose life’s zest, ae Because the road’s last turn will be the best. ; Henry Van Dyke. GOOD REASONS WHY YOU SHOULD STOCK De Nhe brand ids, maintain seven modern Michigan facto- ries for the can- ning of products grown by Michi- gan farmers. A complete line of canned vegetables and fruits. FIRE and BURGLAR PROOF AFES GRAND RAPIDS SAFE CO. 31-33 Ionia, N.W. Tradesman Bldg. BISCUITS MAY BE BOUGHT WITH CONFIDENCE AND SOLD WITH PRIDE a a a a a a a a a a a sR oe ea ee 8 Sale hits that make Quaker Coffee a fast moving money maker for Independent Mer- chants to Sell. ae ee a a a Se ed MAKE MORE MONEY SELLING QUAKER COFFEE Vacuum Fresh A DISTINCTIVE, RICH, MELLOW BLEND Oo oO a> @ POPULAR PRICED FOR VOLUME SALES a> @ HIGHEST QUALITY VACUUM FRESH a—y> @ EYE APPEALING ATTRACTIVE. LABEL a> @ NEWLY DESIGNED VACUUM CONTAINER o_———> @ SOLD ONLY BY INDEPENDENT MERCHANTS Lee & CAD Y ay AUT my Lag eo Check over your Coffee Department with our Salesman for Faster Sales and More Profit. tt oe Se Al oe sient ae elt a re Ee ei A. a tt ini Cae aici SAP mar appakar aro eal 4 HIGAl ADESMAN | Fifty-second Year MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Fiach issue com- plete in itself. DEVOTED TO the best interests of bi siness men. SUBSCRIPTION RATES areas folle ws: $3. per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.56 per year, payable invariably in advance. Sample copies 10cent_ each. Extra copies of current issues, 10 cents; issues a month or more old 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879, a Printed by the ‘Tradesman Company, NRA Conditions. Under The Turn in the Price Trend The downward course of com- modity prices during the past fortnight has accentuated a re- cession that actually took its in- ception early in May. At first, the declining trend represented the liquidation of speculative po- sitions built up in anticipation of the enactment of the Patman bo- nus bill. When the President's veto of that measure was sus- tained by the Senate a recession began which has been accelerated by the Supreme Court’s decision against the validity of the Nation- al Industrial Recovery Act. The effect of the Schechter decision has been intensified by the doubt that it throws upon the constitu- tionality of parts of the Agricul- tural Adjustment Act, and there have been consequent declines in prices of agricultural products. The immediate effects of the NRA decision were sharp breaks in the active speculative commod- ity markets and drastic reductions of retail prices, especially in large stores, on certain articles usually used as loss leaders. Examples of the first were severe declines in sugar, cotton, wheat, silk and rub- ber. Retail price cutting was most common in cigarettes, liquor, books and drugs. These declines for a time unsettled buyers’ sen- timent as regards prices in gener- al, and threatened to bring about a severe contraction in trade as buyers awaited the stabilization of quotations. However, the wave of speculative commodity liquida- tion and price cutting appears to have spent itself for the time be- ing, commodity markets have taken on a more normal appear- ance and fundamental forces will doubtless once again assert them- selves in determining the major price trend. Several forces tending to bring about lower prices will be opera- GRAND RAPIDS, WEDNESDAY, JUNE 12, 1935 tive over the next few months. Termination of the codes leaves the situation vulnerable in a num- ber of fields, such as petroleum, lumber, copper, steel and cotton textiles, where the NRA had achieved material success in stab- ilizing quotations. While produc- ers are generally making valiant efforts to maintain prices by vol- untary effort, pressure from con- sumers who can withhold orders will make maintenance of quota- tions difficult in many such cases if no new legislation to facilitate trade co-operation is forthcom- ing. In the case of agricultural prod- ucts, increased plantings and re- cent improved crop prospects make price declines probable re- gardless of the future of the Agri- cultural Adjustment Act. Latest private estimates point to a wheat yield as high as 700,000,000 bu., a doubling of the rye crop as compared with a year ago and a material rise in the cotton yield. Improved pasturage conditions also promise larger supplies of dairy products. In the case of both manufac- tured goods and raw materials, influences making for lower prices are thus definitely at work. On the other hand, the stimulus of extremely easy credit conditions and large prospective expendi- tures for public works will resist the trend toward lower prices through increased demand. The next few months should show the extent to which expanding de- mand will check the deflationary effects of increased supplies and less potent artificial maintenance of prices through codes and Gov- ernment restrictions. — N. J. Journal of Commerce. —_—_~~+>_ How Long a Seasonal Depres- sion? The seasonal decline in busi- ness activity now under way may be prolonged, many observers now feel, owing to the effects of the abandonment of the NRA codes. Maintenance of current prices on many products may become increasingly difficult, it is felt, as the volume of business declines seasonally. In turn pressure on prices may force reductions in wages, despite efforts of most concerns to maintain prevailing levels. The consequent contrac- tion in purchasing power would prolong the decline and render a recovery in the fall more difficult. On the other hand, lower prices could stimulate an increased vol- ume of sales and so provide an impetus to production, at least in some lines. Moreover, removal of Government restrictions will encourage expansion of produc- tive capacity in many industries, thus aiding the machinery and building lines. —_~+ ++ Voidable Preference A bank, becoming aware of a bor- rower’s insolvency, called for further collateral to secure the loan. Accord- ingly, the borrower executed and de- livered to the bank certain mortgages as collateral. Thereafter, the mortgages were duly recorded by the bank. Later, the borrower was adjudicated a bankrupt. The date of the filing of the bankruptcy petition was more than four months after the execution of the mortgages, but less than four months after their recording. The referee in bankruptcy held that, under the facts, the bank had reasonable cause to be- lieve that the mortgages would effect a preference in favor of the bank over other creditors of the borrower and, therefore, that the mortgages should be set aside as voidable preferences within the meaning of the Bankruptcy Act. A Federal District Court in Ar- kansas, before which the case recently came for review, sustained the referee’s decision, While this cace was pending in Ar- kansas, a Federal District Court in Nroth Carolina handed down a deci- sion in which it said: “A valid mortgage executed and de- livered before, but registered within four months of the filing of petition in bankruptcy is not a voidable prefer- ence, although at the time of record- ing the grantor is insolvent and known by the mortgagee to be insolvent, and that a preference would be effected.” A “valid mortgage” as used in the North Carolina case apparently means one given for a fair consideration pass- ing from the mortgagee at the time of delivery of the mortgage and without reference to any pre-existing debt. In the Arkansas case the bank paid nothing for the mortgages, but exacted them simply as a means of insuring a larger recovery on an antecedent debt. ———————EE Premature Foreclosure The premature foreclosure of a mortgage on real estate was one of the elements in a case before the Supreme Court of New Hampshire not long ago. The aggrieved mortgagor in such case, the court ruled, may have either 1. The setting aside of the foreclos- ure sale and restoration of the prop- erty; or 2. Money damages from the mort- agee to the extent of the value of the property at the time of the sale less the amount of the mortgage. Number 2699 No Horse-and-Buggy Age Our Constitution is not a musty duc- ument, a relic bequeathed us by the statesmen of the horse-and-buggy ago. It is a living charter of government. embodying the will of the American people, binding alike on rulers and ruled. The men who wrote it did not have horse-and-buggy minds. Tt is evident that if the central gov- ernment is entrusted with the power to regulate the daily details of the life of the individual citizen, individual lib- erty, as Americans have understood it, has come to an end. To govern within the Constitution is what Mr. Roosevelt was elected to do. These are the terms on which he sought and accepted office. If any one has a right to complain to-day it is not the leaders Lut the people. For what is to be thought of a leadership which, however well-intentioned, de- votes most of its energies for over two years :o leading the country up a road which it now has to admit is a blind alley, and never was anything else? Ogden L. Mills. Trust Termination May the beneficiaries of a trust estate by agreement among themselves terminate the trust and force the dis- tribution of the principal, even where the trustee does not consent? This question came before the Court in a recent New Hampshire case, where it was decided that if all the pur- poses of the trust had been accom- plished and all the parties beneficially interested are of full age, the trust may be terminated by agreement and distri- bution made. Citing a number of authorities in support of this proposi- tion, the Court said: “The beneficiaries of a trust, if all consent and none is under an incapac- ity, can compel its termination if the continuance of the trust is not neces- sary to carry out a material purpose of the trust although the period fixed by the terms of the trust for its duration has not expired.” —_++.—____ Trustee Liability Once more the liability of a trustee for depreciation in value of trust in- vestments has come up for judicial determination in an appellate court. Tersely the Supreme Court of Penn- sylvania defines the trustee’s position in a recent decision: “A trustee can be held to no higher duty than such an exercise of good business judgment and foresight, under existing circumstances, as a prudent man would use in handling the prop- erty of another.” —_+++—___ Fishermen’s luck is said to be in- creased by a new lure and chum made from milk processed into insoluble flakes. For salt or fresh water use, it lures fish to the vicinity of the hook. é ‘ E e i Es € 2 & 4 E i e 2 RETAIL GROCER Retail Grocers and Meat Dealers Associa- ' tion of Michigan. President—Rudolf Eckert, Flint. Vice-President—O. A. Sabrowski, Lan- ‘Treasurer—O. H. Bailey, Sr., Lansing. Directors—Holger Jorgenson, Muske- gon; L. V. Eberhard, Grand Rapids; Paul Gezon, Grand Rapids; Lee Lillie, Coopers- ville; Martin Block, Charlevoix. One Grocer’s Opportunity for Ad- vanced Merchandising What ground have we for supposing that Omaha’s “Pure Advertising” gro- cers’ campaign will prove effective? Well, listen to this: “Homemakers want definite infor- mation as to purchase and use of ne- cessities. Appeals to the intellect—not the emotions—will give greatest satis- faction. We have come down to earth, facing the facts of simple living. Spe- cific information I have recently sought in advertising and found: lack- ing: “Prunes: Price means little unless in the light of size (number to the pound) and kind (California or Oregon). “Canned fruit: Information would be helpful, in case for instance of peaches, if it read: Albertas; cut in halves; syrup—30 per cent sugar or Karo, as the case might be; eight-ten pieces.” This is talk by an experienced house- keeper; and if we imagine that she is exceptional, let us remember that mail- order catalogs have always carried de- tailed information, and their great suc- cess shows that all women will read brass-tacks information. We also know that housewives will listen to. similar spoken information particularly when they gain confidence that what we say is reliable, Further: “In case of laundry soap, if weight of bar were specified, price comparisons could more readily be made. Maybe this would be what an advertiser called ‘impractical informa- tion.” It may be impractical to an ad- vertiser because it may cause the use of more soap bars and less flakes which disappear more quickly.” My quotations are revised from Printers’ Ink. They are merely sam- ples of what that snappy advertising journal has printed for many months to show that the song-and-dance style of specious advertising is out; that consumers are fed up on jazz and want solid facts. That is why I indicated that I should take some exception to two of the stip- ulated forms of advertising admitted to the Omaha “code” on which I com- mented last month. Fact is, the time is here for grocers to use plain trade terms in talk with and advertising to their customers. Intelligent people can grasp those terms as easily as they can pounds, ounces, quarts and gallons; and less intelligent will soon get the idea. Let us not so glibly doubt “pub- lic intelligence.’ Chances are, it is ourselves who lack it! In canned apricots, let us tell how many pieces in the can, We find in the rules—published in booklet form by Canners’ League of California and thus accessible to every grocer for the asking—that 2%4s fancy run not over 24 pieces; choice, not over 30; stand- MICHIGAN TRADESMAN ard, not over 42, There we have not only a hint as to relative size, but how many helpings a can may contain. Soon any housewife can gage her wants accurately, under any brand. As to syrup, far better not to say— as Omaha now permits—“heavy or medium,” but say, as our Printers’ Ink writer indicates, the specific density of the syrup. On fancy ’cots this is 55 per cent., choice, 40 per cent., standard, 25 per cent. Why make two bites of such a cherry with nebulous indefinite state- ments? Say to your customer: “A forty per cent. syrup is four parts su- gar to six parts water. Ten pounds of syrup is made up of six pounds water and four pounds sugar, Standard syrup —25 per cent, is quarter sugar and three quarters water; and 55 per cent. is 5% pounds sugar and 4% pounds water to ten pounds of syrup.” Now get your copy of the booklet and get posted on every detail. You can give it the once-over in an evening; then keep it handy for reference and to show inquiring customers. Soon it will be all in your head, ready for in- stant use any old time. Omaha suggests that lettuce be ad- vertised exactly in trade terms: four, five or six dozen size; but it opens a loophole for laxity in allowing the use of small, medium or large. The right plan is to stick to exact definiteness. Customers will soon get to know what is meant. Thereafter, you need make no explanations — which “do not ex- plain!” This—for one reason—because no grocer would advertise “small lettuce.” But if trade sizes are given, he can en- large on the crisp freshness of tight, solid little heads. All opportunity for descriptions of character of the goods, aside from size, remains, Then if his words be found true, he’ll sit prettier than ever—but only IF! Such are some of the benefits of Truth in Mer- chandising. Because the local grown lettuce is not sized as that from the coast, Oma- ha permits it to be advertised simply as home grown—probably wisest thus. This housewife touches on prunes and wants specific information. All right. Say we have California French or Imperials. Let us know what we talk about on those two varieties—and make certain that we know. But if we say these are “forties” what do we know? “Forties” is a common way of expressing what passes for a forty- five size. But do we know that it is not actually a forty-nine? No bit of petty trade chicanery strikes me as more reprehensible than the practice of some packers. Grading prunes, each size is kept to the nine before the next decimal, 40/50s are ac- tually 49s. 30/40s are 39s. 50/60s are 59s. Is it not obvious that the fair and square thing to do would be either. to call those one size smaller—call the 49s fifties, the 39s forties, etc—or else to reset the scales so that each size would break at the 5? Fndlays bought from one jobber for years whose prunes were sized accurately 45s, 55s, 65s. Now, this is a preferred opportunity for any wakeful grocer. He can beat the customer to her goal by informing her in advance. Let him frankly tell her that these sizes are deceptive—f, on your own investigation you find them so—and give her precise infor- mation. Thereby you will win her con- fidence increasingly, daily, to your own great benefit. “Let your yea be yea, and your nay, nay” is as plain, practical good busi- ness as it is good morals; but most of us continue to lay ourselves open to the reproach: “O, ye of little faith!” This is so shortsighted it should be abandoned. : These suggestions point to condi- tions from which there is, after all, no escape; so they might well be acted upon, Why do I say this? Because the food business is the most unpro- tected there is. It is open all sides to competition, and every enlightened grocer will pray that it remain so. Thus the would-be deceiver is apt to have short shrift in the coming days of awakening intelligence among consum- ers who insist on being shown. For the frank tradesman will post the housewife so the deceiver gets no chance. But from the standpoint of the honest grocer, this advantage is tremendous. His finest opportunity comes with conditions now existent. But it is amazing how self-interest can blind the best of us. Not long since a producer argued to me that certain natural products carried arsenic in per- ceptible percentage; therefore, if a little more arsenic got in during processing —he laughed off further discussion. That is like the thought that because lettuce contains alcohol, liberal par- taking of alcohol should merely en- hance nature’s beneficence. But ex- perience teaches the fallacy of that sort of “reasoning”; for we have long since learned that certain elements and food constituents combined in Mother Nature’s laboratory are wholesome and nourishing, as she combines them, but become rank poinsons when distilled by mankind. Demonstration of this truth in relation to alcohol is easy— what? A final word from Printers’ Ink, lady: “Sales clerks are often unfairly treated in being schooled only on the points of a product. One who has RED STAR YEAST & PRODUCTS co. e Members by Invitation of the Rice Leaders of t. STRICTLY INDEPENDENT June 12, } some judgment of human nat, knows that to admit a limitation \ not ruin his sale and will often . respect for his knowledge’—and y I add, his frank honesty! Don’t we know how convincing jt to say to a customer: “No, you do; want that.” The maker—and advert; er—would think that “impractica] formation” probably; but the gro. properly is the consumer’s agent. |. him remember that he is tied to n body’s interest but that of his custo, er. Let him act unreservedly on th: plan and there need be little anxie: about his future stability, None of this is new. It is about th: oldest thing there is. But nothing ; truer or more reliable; and it furnishes the immediate opportunity for better grocers; for those who would reacl the apex of their calling. Paul Findlay. oe Lower Building Costs Anticipated With the NRA code regulations no longer effective, contractors expect a material reduction in building costs within the near fu- ture, Price of specialty building ma- terials had been almost uniformly pegged under the codes, it is as- serted. Now, considerable ‘‘shad- ing’’ in offerings of various types of fixtures is expected. Prices of basic building mate- rials, on the other hand, may not decline materially. Code regula- tions had proved ineffective in supporting prices in this field, with the result that average prices of these materials in the metro- politan area are now 10 per cent. lower than they were in October, 1933. Some reductions in labor costs may be expected in those areas where union organization is not predominant. In the metropolitan centers, however, unions will probably be able to preserve present wage schedules for the time being. Siete : Who have made wholesale grafting and racketeering in cities possible? Business men or politicians? YOUR recommenda- tion of RED STAR Yeast as a quality product — always fresh — always de- pendable—for Health, Facials and other uses—is backed by our 52 years of manufacturing ex- perience. YOUR recommen- dation brings satisfac- tion to your trade— and greater turnover —plus larger profits to yourself, MILWAUKEE, WIS. he World Association SINCE CODE 1882 Ae Ps en an shi St: me of pe po me lis tn att th po we in po an th ke po av fif tal an re: be aes lit of or st fu te ORS ae eee Be: ae ae Ae June 12, 1935 MICHIGAN TRADESMAN 3 MEAT DEALER We Are Still the Leading Meat Con- sumers Once more the place of meat in the American diet is a subject of debate. The relative shortage of meat, the re- sult of drought and other conditions, and the protests of buyers in the face of rising prices have brought the dis- cussion to the fore and, moreover, have led to the closing of hundreds of meat markets in New York City. A few years ago physicians and die- titians, with their new knowledge of vitamins, were urging people to eat less meat and more vegetables; recent- ly Dr. Eugene Foldes told the American Psychiatric Association that a diet rich in meat is valuable in the treatment of migraine, or intense headache, and in cases of epilepsy. The consumption of vegetables has enormously increased in this country and the place of meat in our diet has shifted considerably. Yet the United States remains one of the largest meat-eating nations, Despite shortage of supply and high prices, Americans still demand their meat ration, Their per capita consumption is about 133 pounds per year; their appetite for meat is much larger than that of Eng- lishmen and Continental Europeans, While to-day we are said to be eat- tng less meat, dietitians and others attribute the change more to economics than to dietetics, The time was when pork and beef graced the daily fare, veal was preferred by scme, and lamb was the rarest treat of all. Consumers in New York had to pay 38 cents a pound for lamb, 3 cents less than beef, and 8 cents less than pork. This Spring the cheapest cut of meat on the mar- ket, the Bureau of Labor Statistics re- ports, is a breast of lamb, selling at an average price of 1314 cents a pound in fifty-one cities. Beef and pork have taken a corresponding leap in prices, and loin pork at 33 cents a pound, has reached the high level of 1920. Our eating of meat cannot altogether be explained in terms of food value; we eat meat partly because we happen to like its flavor and partly because of habit. In a survey made by the United States Department of Agriculture of 2.183 average American families, half of the housewives questioned preferred meat to other foods because of its pal- atability, they said, and because they always had cooked meat. Knowledge of meat substtutes, such as eggs and milk, has been a factor in cutting down meat consumption as prices have risen. It is of relatively little imporance, dietitions and students of nutrition say, whether we eat meat or not, just so long as an adequate sub- stitute is adopted. For persons of great muscular activity meat is an excellent fuel food, being high in protein con- tent and iron. On the vitamin scale, however, meat is still a controversial subject. It is only recently that vitamin value has been applied to meat at all. When vita- mins first won dietetic approbation and calories were pushed nore or less into the background, the place of meat as a vitamin factor in the diet was thought by many scientists to be negligible. This was because there was a ten- dency among most persons to eat mus- cle meats, definitely lacking in vitamin value. Then it was discovered that liver was richer than most fruits and vegetables in the keystone vitamin. Liver prices soared. Kidney was found to be high in vitamins A, B and G and, like liver, was fed to patients suffering from beriberi or Pellagra. Day, in 1931, found lean round steak to contain 90 to 110 units per 100 grams of the pellagra preventive, and veal in moderate amounts was recommended in the diets of children and adults, Now that the word “vitamin” has be- come a household term, the average American family spends more for milk, fruits and vegetables than it does for meats, poultry and fish. The rudiment- ary knowledge of vitamins, the sci- entist concedes, apart from the eco- American it has nomic issue, improves the diet at the very point where needed improvement—meat is now edten more moderately. Older persons recall experiments with the average diet of an adult man in which it was estimated that one- quarter of a pound of meat a day would fill one-third of his protein quota Bread, cereals, fresh fruit, and green vegetables would provide another third; and the remainder could be ob- tained from a daily glass of milk, an egg, some cheese, beans, or nuts. To-day many housewives follow the precepts of Dr. Mary Swartz Rose of Columbia and have forgotten Liebig, the first great student of protein in meat who thought that meat made muscle. “The housewife who provides a varied diet, ample in fuel value, in- cluding milk and eggs, need not feel that she is depriving her family of any essential if she furnishes a very small amount of meat or nonce at all,” Dr. Rose says. Should we eat less meat as we grow older? The question so often asked re- ceives an affirmative answer in most cases; for the older we grow the more sedentary we become, and the less meat we require. Though a man may be “young” at 50, and may still be vig- orous, his muscular activity, with some exceptions, has decreased and the need for food has diminished. “He’s going on 70, and is still as wiry as a boy!” one hears it said of some active man; and often the person referred to eats steak, mutton or veal. The secret of his longevity, however, doctors affirm, is moderation. The diet should be well-balanced, with meat, milk, fuits and vegetables Athletes in their quest for brawn and persons doing manual labor long- est kept alive the tradition of meat- eating, because meat was considered the best source of energy. Nowadays, dietary studies by the Department of Agriculture point out, even the work- ingman has found milk superior to eggs, eggs superior to meat, and meat best taken in moderation. Track men and pugilists, too, can cut meat con- (Continued on page 22) MR. MERCHANT: and Storage Case. The most economical case on the market today. Overhead refrigeration—no spoilage. Cold Temperature maintained. Extra heavy rubber doors and frames. Electric light. 3-inch cork board insulation. In six and eight foot lengths. 115 W. FULTON ST. Increase your profits and sales by installing this new Double Duty Display THE LOW PRICE WILL AMAZE YOU Every Merchant can afford this case as it is priced within reach of all. It will pay you to write or call for further information today. Boot and Company GRAND RAPIDS, MICH. F : a a LS MOVEMENTS OF MERCHANTS Union City—Detroit parties are in- stalling a modern bakery in the Miller building. ‘Holland—The Western Machine Tool Works has increased its capital stock from $41,500 to $266,500. Detroit—H. & S. Building Co., 200 Fidelity Bldg., has changed its name to the Hadley Construction Co. Detroit—The Goldengate Restaurant, Inc., 4209 Woodward avenue, has a capital stock of $1,000, all paid in. Ypsilanti—The Shaefer Hardware Co. has appointed Carl Furtney as manager of its Huron street store. Marlette—The Marlette Livestock Sales Co., auction sales, has a capital stock of $15,000, $7,800 being paid in. Buchanan—G. Edward Mills has purchased a half interest from Clarence Runner in the Clarence Runner Hard- ware Co. Detroit—The DeBarry Wine Com- pany, 1599 Warren, East, distributor of wines, has a capital stock of $2,000, all paid in. Detroit—The Gold Lov Rubber Cor- poration, 957 Nat’l. Bank Bldg., has in- creased its capital stock from $15,000 to $25,000. Detroit—The Standard Steel Tube Co., Oakland at Manchester, has changed its name to the Standard Tube Co. Detroit — The Dalee Baking Co., 5771 Otis street, wholesale and retail business has a capital stock of $10,000, $1,000 paid in. Detroit—The Pierce Co., Inc., 18440 Wildmere, electrical work, contract- ing, is capitalized at $250,000 with $1,000 paid in. St. Clair—The Saint Clair Flour Mills, Inc., 417 South Riverside ave- nue, has decreased its capital stock from $25,000 to $2,500. Detroit—The Detroit Research Lab- oratories, Inc., is capitalized at 1,000 shares no par value, (book value $10 each) $1,000 being paid in. Detroit—The Princeton Lenox Hab- erdashery, Inc., 1005 Woodward ave- nue, has changed its name to the Princeton Lenox Hats, Inc Detroit—The C. H. Lahue Co., 1548 Winder street, dealer in farm prod- ucts on a commission basis, has a cap- ital stock of $1,000, all paid: in. Detroit—Samuel Boesky, Inc., 1220 Griswold’ street, succeeds Boesky Bros. in the restaurant business, capitalized at $25,000, $1,000 being paid in. Royal Oak—The H. G. Collins Co., 521 Washington Square Bldg. en- gineering and contracting, has a cap- ital stock of $1,000, all paid in. Detroit—The Detroit Home Insul- ators, Inc., 7704 Woodward avenue, has a capital stock of $15,000 shares at $1 a share, $5,000 being paid in. Cadillac—Elmer Ullin and Carl Lindstrom have purchased the plumb- ing business of the late E. J. Morgan and will continue at the same location. Bay City—E. A. Botimer, Inc., 405% Fifth avenue, grain elevator, is capitalized at 500 shares no par value, (book value $8) $4,000 being paid in. Lansing—The Capital City Glass Works, Inc., 433 River street has been MICHIGAN incorporated with a capital stock of $2,400 to deal in glass and do glazing. Detroit—The Chope-Stevens Paper Co., 1915 West Fort street, has de- creased its capital stock from $750,000 to $175,500 and 10,000 shares no par value. Holland—The John Good Co., dealer in home and commercial equipment, appliances and supplies, has a capital stock of $10,000, of which $1,500 has ‘been paid in. Detroit—The Richard A. Cross Co., 1900 East Warren avenue, manufac- turer and dealer in petroleum prod- ucts, has a capital stock of $1,000, all of which has been paid in. Petoskey—The Meyer Hardware Co. has recently purchased the complete stock of the Petoskey Produce Co., consisting of seeds, fertilizers, plow repairs, and farm machinery. Detroit—The Michigan Mechanical Rubber Co., 8624 Gratiot avenue, man- ufacturer and dealer in mechanical rub- ber, has a capital stock of $25,000, $15,- 000 of which has been paid in. Travetse City—The G. T. Builders’ Material Co., Inc., wholesale and re- tail dealer in builders’ supplies, has an authorized capital stock of $40,000, $23,000 of which has been paid in. Detroit—The Commercial Buying Agency, Inc., 7201 West Fort street, dealer in fruits and produce on con- signment, has a capital stock of $10,- 000, $1,000 of which has been paid in. Kaamazoo—David Traxler has en- gaged in business at 129 East Mich- igan avenue under the style of the Factory Paint Store, dealing in paints, varnishes, oils and painters’ supplies. Lansing—The Ethix Pharmacal Co. of Michigan, Inc., 1400 Olds Tower, has been organized to deal in drugs and pharmacals, has a capital stock of 100 shares at $100 each, $1,000 being paid: in. Detroit—Crowley, Milner & Co., de- partment store, Monroe and Library streets, has increased its capital stock from $495,900 and 352,250 shares no par value to $2,306,400 and 352,250 shares no par value. Detroit—Edward Neumann, 25 East Grand River avenue, dealer in fruits and groceries, has merged the business into a stock company under the style of Neumann’s, Inc., with a capital stock of $50,000, $10,000 being paid in. Detroit—The Wolverine Cigar Co., 2686 18th street, retail dealer in to- baccos, candies and groceries, has merged the business into a stock com- pany under the same style with an authorized capital stock of $10,000, all paid in. Kalamazoo—A resolution honoring William L. Brownell was passed by the Rotary Club at the Columbia Ho- tel. A charter member and former president, Brownell, by the action taken, becomes an honorary life mem- ber of the group. Howard City—The C. O. Hudson Cutlery Co., recently organized, has purchased a building there and is mak- ing extensive alterations prior to be- ginning the manufacture of butchers’ knives, cleavers, steels paring knives, hunting knives, etc. _ Ellsworth—Koo Kloester, proprietor TRADESMAN Ellsworth hardware store, has pur- chased an interest in the Vanderark & Co. general stock that he sold 14 years ago. The new store will be known as Kloester & Vanderark. Harbor Springs—The G. W. Melson Co identified with the business inter- ests here for the past 19 years, 1s conducting a closing out sale which will continue until everything is sold when the building, fixtures and equip- ment will be offered for sale. The con- tinued illness of Mr. Melson has made the sale necessary. Petoskey—George W. McCabe, 64, popular Petoskey postmaster, mer- chant, sportsman and Northern Mich- igan. booster, was stricken dead by a heart attack last Friday afternoon at his desk in the postoffice. He had served as member of the school board 18 years, was on the Emmet county road commission eight years and as chairman a year, served several years as councilman, city clerk and super- visor. Mr McCabe, who was president of the McCabe Hardware Co., was past exalted ruler of Petoskey lodge of Elks and had been secretary of the lodge, was past grand knight of Knights of Columbus, president of the winter sports club, secretary and presi- dent of Rotary club, chairman of the Emmet county Democratic organiza- tion. Manufacturing Matters Detroit—The Associated Fuel & Ice Co., 2741 Glendale, dealer in fuel and manufacturer and dealer in ice, has a capital stock of $10,000, all paid in. Detroit—Jacques, Inc., 106 Fisher Bldg., manufacturer and dealer in wearing apparel for women and chil- dren, has a capital stock of $5,000 all paid in. Monroe—The Stoner-Maurer Co., manufacturer of wood and metal prod- ucts, has an authorized capital stock of $50,000 common and $50,000 pre- ferred $50,000 paid in, Detroit—The Moyer Supply Co., 3455 West Chicago Blvd., dealer in manufacturers’ supplies and materials, has a capital stock of 100 shares at $10 a share, $1,000 being paid in. Detroit—The Frazer Paint Co. has opened a new warehouse sales room at 1140 W. Grand ‘boulevard, to provide additional sales outlet for Frazer paints manufactured at the company’s factory, 2475 Hubbard avenue. Battle Creek—The Rich Manufac- turing Corporation, 301 Post Bldg., or- ganized to manufacture and sell motor specialties, with a capital stock of 7,500 shares no par value (book value $10) $75,000 being paid in. —_2++.___ Twenty-nine New Readers Tradesman The following new subscribers have been received during the past week: De Bruyn Co., Inc., Zeeland Verburg Hardware Co., Holland ‘Lokker & Rutgers Co., Holland Jas. J. DeKoster, Holland Borr’s Bootery, Holland Visser & Bareman, Holland Du Mez Bros., Holland Dyke & Hornstra, Holland Benj. Geerds, Holland Chris Reidsma, Holland of the June 12. Jacob De Vries, Holland East End Market, Holland Henry Faber, Holland Home Market, Holland Jack Sytsma, Holland Jacob Zoerman, Holland Benj. Du Mez, Holland North Side Grocery, Holland Jos. C. Grant Co., Battle Cree! G. E. Blake, Middleville Addison, Baltz Co., Grand Hav Swart & Kooiman, Grand Have; John J. Boer & Son, Grand Ha Grand Haven Farm Bureau, G: Haven Presley’s Drug Store, Grand Hay Butcher’s Grocery & Market, Gr Haven M. A. Erickson, Grand Haven D. Boersma, Grand Haven G. A. Ringold, Spring Lake —_>->—____ The Earth is the Lord’s The world we know was made in lo And then was given man The earth beneath, the skies above With all their caravan Of cloud and rain Then sun again The seasons of the year With flowers and trees The streams and seas— All providences clear. The cosmic structure is too great For man to comprehend But surely he can contemplate What nature did intend With fertile soil Requiting toil, And seed within the blade To grow indeed Above its need That hunger be allayed, Thus life becomes vicarious First starting with the sod | Through pathways multifarious Whose windings lead to God; And when we give We better live As scattered seeds return To bring us more Than ere before— ’Tis thus we live and learn, Charles A. Heath. In the reconstruction of history, and even more in the projection of ideas which have the pretension to make history, there is no easier way to b« misled than to forget how absorbing and tenacious is the private life of men. The life of mankind does not stop while great issues are being decided. It has not been the wisdom of rulers but the private persistence of men that has carried mankind through the crises of history and has preserved civilization even when institutions have collapsed. —Walter Lippmann. Not the truth of which one supposes himself possessed, but the effort he has made to arrive at truth, makes the worth of the man. For not by the possession but by the investigation of truth are his powers expanded. Pos- session makes us easy, indolent, proud. If God held all Truth shut in his right hand, and in his left nothing but the ever-restless instinct for truth, and should say to me, Choose! I should bow humbly to his left hand, and say, “Father, give.”—Lessing. Food manufacturers are offered a new automatic machine for pre-heating and mixing prepared foods such as corn beef hash, etc. Totally enclosed. with continuous feed and discharge, it is said to permit exact control. Confidence is the foundation of sales- manship. Without confidence in your- self, in your company, in your prod- ucts, you are sure to be a failure. be chi ste po to: Ste m. ind eas ke ing en. top ed. ers hat ses ion ed. cht he nd uld AY June 12, 1935 Essential Features of the Grocery Staples Sugar—Jobbers now hold cane gran- ulated at $5.50 and beet sugar at $5.30. Tea—First hands tea market has been quiet during the entire week, pur- chases being made only for immediate requirements, Prices are no more than steady. No change from the last re- port, Consumptive demand for tea is good. The market for future Rio and San- tos coffee green and in a large way started the week somewhat higher, but slipped off about the middle of the week and is at this writing slightly lower than it was at the beginning. There seems to be no definite cause except the fact that the undertone is still soft. Actual Rio and Santos green and in a large way practically followed the future market earlier in the week, lower later. The demand for actual Rio and Santos is dull. Milds show prac- tically no change since the last report. The jobbing market on roasted coffee is just about where it was a week ago. Consumptive demand for coffee is good. There has been a great deal of price cutting in coffee since the code went out of existance. More in New York City than anywhere else. Canned Goods—The canned food market is adjusting itself to new con- ditions without any serious reactions to the passing of NRA. Under consid- eration in Washington are proposals to regulate fruits, vegetables and milk un- der AAA which are receiving serious attention, in the proposed amendment to that act. This would establish prices to the distributor. Whether, of course, it is constitutional, even if it goes through, remains to be seen. However, the Supreme Court does not do things in a hurry, and it mav be that the pur- poses of the amendment will be served before its legality is finally decided on. As an aftermath to the NRA canners are showing a disposition to go along with no change in wages and hours. They are content to meet the require- ments of the Blue Eagle in so far as these employment conditions were fac- tors. A more reasonable frame of mind seems to prevail in the industry, and while the future does not look any too certain at the moment, there appears to be a growing optimism that the indus- try will not revert to the conditions which existed before NRA. After all, chiseling only leads to losses all around and everybody loses money eventually. There are few changes in prices, Spot tomatoes are holding quite firm, with No. 2s well established. New pack peas have been much in the limelight, and have moved here at attractive prices, making it possible to merchandise them to the public in a big way. Prices on new pack California fruits have not really become established as yet, but some ideas have been put out. Dried Fruits—The dried fruit market shows little or no change here. De- mand for goods is pretty much re- stricted to a replacement basis, but the volume seems to be maintained pretty well for this season of the year. There is a disposition now to clean up spot stocks as far as possible and this has also been in evidence on the coast. MICHIGAN The new pack market has not become established yet, but will probably fol- low along AAA lines as in the past few years. There has been little com- ing out of the Coast of late. Business for shipment is thin, which is to be expected at this time of the year, and some first hands have been shading here and there to clean up some of their surpluses. However, a little stronger feeling in prunes has been noted among some first hands and there has been a good demand for figs in this market, much of it for the summer hotel trade. Beans and Peas—Demand for dried beans and peas continues very poor. Prices are about unchanged except that red kidneys have shown a little strength. The balance of the list is easy. Nuts—The nut market is fairly ac- tive. Shelled nuts are in relatively light supply and there is no pressure to move goods, Cashews continue to compare favorably with the movement of other varieties. Some seasonal expansion has been noted in walnuts and almonds are doing fairly well. Olive Oil—The olive oil market was generally unchanged last week. Prices abroad show little change and seem to be based pretty much on the exchange markets, Importers are not buying very far ahead, but are replacing stocks as needed here, There is a fair demand for oil on the spot. Rice—The rice market here is fairly active for this season of the year and the grocery trade has shown a greater disposition to cover whatever summer requirements it anticipates. There is not likely to be any reaction in pres- ent prices, because stocks are relatively light and have worked into few hands. This is true, both here and in the South, Salt Fish—Mackerel and other salt fish are all out of season in a sense and are therefore dull, Prices show no par- ticular change except that the under- tone is firm on account of light-sup- plies. Syrup and Molasses—Demand for sugar syrup continues steady, prices firm, Compound syrup is dull with unchanged prices. The better grades of molasses are selling seasonably at unchanged prices. ee Review of the Produce Market Apples—No, 1 Spys, $1.75. Asparagus—Home grown, 50 @ 60c per dozen bunches. Bananas—4%4c per Ib. Butter—Creamery, 26c for cartons and 25%%4c for tubs. Beets—45c per doz. bunches, Cantelopes—Only one size in mar- ket, 45s, which are offered at $3.75. Cabbage —90c per bu. from Ken- tucky. Carrots—Calif., 50c per doz. bunches or $2.75 per crate of 6 doz. Cauliflower—$2.50 per crate for Cali- fornia. Celery — Florida, $4.50 per crate; 12 stalks to bunch, 50c. Cucumbers—Home grown hot house are held as follows in 1 doz, boxes: Pxtra bancy 22 75c ee ee INO: 22 ee oe ee ees 50c TRADESMAN Dried Beans—Michigan jobbers pay as follows for hand picked at shipping stations: CH. P. from farmer. -.----=- $2.60 Light Red Kidney from farmer_- 4.75 Dark Red Kidney from farmer-- 5.75 Light Cranberry 2-2 --_________- 5.10 Dark Cranberry, ==" - = --_- 4.10 Eggs — Jobbers pay 22c per dozen for all clean receipts. ‘They sell as follows: Large white, extra fancy---------- 26c Standard fancy select, cartons----- 25c @urrent receipts#= = = | 24c Wight Se 23c @racks. 22s ee ee 22c Egg Plant—$1.50 per doz. from Fla. Garlic—l5c per Ib. Grape Fruit — Florida, $3 for all sizes. Green Beans—$2.50 per hamper for Louisiana. Green Onions—Home grown, silver skin, 20c per dozen. Green Peas — $2 per hamper for Calif. Green Peppers — 30c per dozen for Florida. Honey Dew Melons—$2.50 per case. Limes—21c per dozen, Lemons—The price is as follows: 360 Sunkist). $4.00 300 (Sunkise-- "=" 7 -- 4.00 360 Red Balle2 =) 3.50 300 Red Balle ee 3.50 Lettuce — In good demand on the following basis: California’s, 4s and 5s, crate----- $4.00 Leaf, hot house__-_~-_--=-_-_--___ 4c Mushrooms—30c per box, Onions — Texas Bemuda in 50 Ib. sacks, $2.75 for white and $2.50 for yellow. Oranges — Fancy Sunkist California Navels are now sold as follows: 26 $4.50 150) 220058 ee 4.50 176 2 Se - 4.50 200 ee -_-_--—— 4.50 216 4.50 252 sca et eS 4.50 288 ee 4.00 $24 3.50 Red Ball, 50c per box less. Florida oranges in boxes are sold as follows: A $3.50 Mig 3.50 ge 3.50 ee 3.50 Parsley—30c per doz. for hot house. Peaches—White stock from Georgia is in market this week. They come in 4 bu. baskets and sell for $1.25. Pineapples—24s and 30s Cuban, $4.25 per box. Potatoes—Home grown, 50c per 100 Ib, sack, Idaho, $2.50 per 100 Ib. sack. New cobblers from the Carolinas, $3.25 per bbl. of 160 Ibs. Poultry—Local jobbers pay as fol- lows: Heavy Fowls -------------------- 17c 1 Wicht Bowls 2250) ss ___ 14% Turkeys ------------------------ 20¢ Geese =--1 == oe Ducks = 22 - Skee eee es 14c Radishes—Outdoor, 8c per dozen bunches. Red Raspberries—15c for % pint from Calif, Rhubarb—Home grown 30c per bu. of about 30 pounds, : Spinach—Home grown, 35c per bu. Strawberries—16 qt. case from Ben- ton Harbor are in market to-day, sell- ing for $2.50, The receipts for the past five days have been poor in quality and high in price, With warmer weather and sunshine quality will be better from now on. Sweet Potatoes—$1.75 per bushel for Jerseys. Tomatoes — Florida repacked, 85c per 10 lb. box; Toledo hot house, $1 per 8 Ib. basket. Turnips—45c per doz. bunches for Kentucky. Veal Calves—Local jobbers pay as follows Bancy 622) eee 12% Good #5 ool aks 11 Wax Beans—Miss., $2.50 per ham- per. Whortleberries—Alabama, 30c qt. ++ Lamont Centennial Program, June 20 10 a.m—Flag raising by Boy Scouts. 10:15—Parade, ox-cart, covered wagon, old-time costumes, clown: car, cop clown, ponies, floats. Oldest person in parade, cash prize. Largest family—25 pounds flour. 10:45—Games Horse shoe pitching contest—tug of war Local indoor ‘ball games. Prizes for children and women. Directed by Mr. Kalmbach. Antiques Displays in business places—a bible 350 years old 12 to 2—Dinner and music 2 p. m.—Program—speaking Community Singing—American first and last stanza. Address—When the Tides Meet, Rev. Raymond B. Drukker, Grand Rapids Reading—Miss Bernice Oelker, Mus- kegon Remarks—Colon C. Lillie, Coopers- ville Reading——-The Courting, Miss Helen Jean Wilson, Lamont Songs—Miss Julia Cook, Muskegon Address—Leo C. Lillie, Grand Ha- ven Song and Tap Dance—Jerry Dean ‘Clements, Detroit Reading—Whistling in Heaven, Mrs, Bert P. Hatch, Muskegon Memories—B. A. Blakeney, Grand Haven Reading—The Old Settler’s Story, Mrs. George Angell, Luther. 3 p.m.—Ball game—Mr. Nichols ball ground. Between two class A teams 5 p.m.—Supper and music 6 to 8 Virginia reel—Guy Lillie’s ten- nis court 9 p.m.—Evening special. Motion pic- ture on school ground—the Covered Wagon Airplane rides all day Merry Go Round for children and adults Parachute drop Loud speakers for your entertain- ment —_~+++>—___ A new, small plug-in time switch for home use can be set to turn the radio on or off at definite times, automatic- ally defrost the refrigerator, control other appliances. : MICHIGAN TRADESMAN June 12. MUTUAL INSURANCE (Fire stall Life) Bringing Fire Prevention Home This following article published by National Fire Protection Association is of such vital importance to each and every one and especially to those of us connected with Insurance Companies. Quote: During the last decade there has been a startling increase in the number of dwelling fires. Statistics show an advance of over 40 per cent. Two- thirds of all fire fatalities in this coun- try now occur from residence fires. Last year these fires killed nearly 7,000 persons, half of whom were children. To combat the mounting toll an in- creasing number of cities are directing special attention to the elimination of home fire hazards. Municipal fire de- partments are finding ir insufficient to confine their fire prevention work to public and business properties alone and quite a number have already sent out their uniformed force to inspect dwellings. It has often been pointed out that laws in many localities, except under certain conditions, forbid fire depart- ments the use of police power to enter dwellings, and it is the common idea that “a man’s house is his castle.” These seeming obstacles need not de- ter the progressive fire department from giving this inspection service to residence occupants, however. A con- centrated inspection campaign of all dwellings in a community by-the fire- men, when well publicized as to its educational purpose for pointing out fire safety measures, will obtain good results without the need of invoking the law. It is the rare householder who does not place high value on the lives and property in the home and will not welcome helpful advice to prevent their destruction by fire. Every local fire prevention commit- tee should take the responsibility for seeing that such a campaign is carried out in its cty and’ co-operate by se- curing active public support for it. The successful inspection of all dwellings as a special campaign in Providence, R. I., was first conceived in the fall of 1930. The story of its inauguration and initial execution may well serve as an: inspiring example to other cities, large and small. Convinced of its feasiblity, Fire Chief Frank Charlesworth unfolded his plan to the Fire Prevention Committee of the Providence Safety Council. The com- mittee was enthusiastic over its pos- sbilities because, in Providence, as in nearly every other city, a large pro- portion of the fires annually occur in dwelling houses. On deciding upon the undertaking, Chief Charlesworth was thus assured of the co-operation and active support of the committee for its success, Subsequent meeting were de- voted to the careful development of preparations. It was decided to con- fine the inspection to basements. A first: step was the printing of a small window card with the wording “We are Working with the Providence Fire ? Department to Fight for Fewer Fires.’ A large supply of the folder issued by the N. F, P. A., entitled “Keep Your Home from Burning,’ was also se- cured. The card and folder were to be distributed to the house occupant by the firemen making the inspections. It was finally decded to open the campaign on Sept. 29, 1930, just prior to Fire Prevention Week. The active co-operation of the Providence press was secured, and for a week prior to its opening campaigning stories were carried in the newspapers, describing purpose of the plan and procedure to be followed. The fact that it was being undertaken purely for the benefit of the city as a whole and involved no compulsion or threat to any person or property owner was emphasized. Fire statistics in Providence, showing the need for this campaign, were published in the papers. Chief Charlesworth, realizing the great value in proper public relations for the Fire Department visited every fire station, calling all the men together and demonstrating to them the proce- dure to be followed. The men were asked to volunteer for this work on their off-day time and responded to a man to the appeal of the Chief. The men were assigned to work in pairs, and 150 men a day were available for the inspection throughout the cam- paign, which required six weeks. A simple procedure was followed. Two firemen called at the back door of the house and asked permission of the housewife to make a fire inspection of the basement. She was asked to ac- company them if her time would per- mit. Only the ordinary simple hazards found in basements were investigated. These included such items as rubbish, ashes in wooden barrels, protection of ceilings over furnace, cleaning of chim- neys, proper fire stopping of walls, and electric wiring. Hazards noted were pointed out to the property owner at the time of inspection and correctons suggested. The literature on home fire hazards was then distributed. An interesting development was the fact that many home owners, unwilling that the firemen should discover a dirty or hazardous condition, had anticipated their visit by cleaning up their base- ments before the firemen arrived. From the start of the campaign it was evi- dent that the idea had the full support of the general public. During the six week’s duration of the campaign a total of 77,076 dwellings, virtually all residences in the city, were inspected, Of this number, firemen were refused admitttance to only 228, or a fraction of one per cent. The re- markable effect of the campaign was clearly demonstrated by a record of only two cellar fires throughout the city during the six weeks of the cam- paign. A real measure of success of the work was the experience of the muni- cipal incinerator. As soon as the in- spections started its facilities were overtaxed by rubbish of every sort. For the six weeks period an average of 40 tons a day of waste material came in for incineration. During the first week of the inspection over 500 Christmas trees left from the previous Christmas were received. A total of some 3500 old mattresses came in. Ice chests, sofas and furniture of all descriptions, books, old clothing and newspapers by the ton were brought out of the base- ments of Providence. Because of the success of this cam- paign, it has since been made an annual event in Providence, with continued excellent results. A substantial de- crease in dwelling fires and a marked decline of fire losses in the city speak for the value of the plan. Providence received the grand award in the Inter-chamber Fire Waste Con- test conducted by the National Fire Waste Council for excellence in fire prevention activities in 1934, The in- spection of dwellings by the firemen was a feature of the campaign. ——_»+>___ Declines. May Be Attributable To Seasonal Influences It is difficult to estimate the exact effect the abolition of the NRA has had upon business. The seasonal de- clining trend has been accelerated to some extent. The decline in steel oper- ations might be attributed to such sea- sonal influences. The Memorial day holiday and seasonal influences may account for the slowing up of motor activity, Some price cuts in retail trade have occurred, but how wide- spread this has developed cannot be learned at this early date. Most of the wage cuts and lengthening of working hours are reported to be by small con- cerns, Moreover, too much weight cannot be given to the fear that re- moval of the NRA may result in price cutting to the extent it would restart the vicious circle of deflation. Evi- dence shows that in actual practice de- flation is not an endless process, but one that can and has ended even be- for all unsound situations have been liquidated. An example is the behavior of stock prices and security loans since the bull market of 1929. The original comment of the Prei- dent indicated a punitive attitude to- wards the NRA decision. Later it was indicated the policy will be to let the situation run its course to see what business under self-regulation can do free from the re-enactment of manda- tory codes. The punitive attitude men- tioned above is reflected in the desires of the administration for the Wagner labor disputes bill and centralized cred- it control. Even in such bills revisions are being made in order to eliminate possibilities of unconstitutionality, cause of the revisions necessary on bills up for consideration before ( gress, it does seem likely that busin will be subjected to Congressional] certainty until well into the sumn Nevertheless, many bills are receiv: greater opposition in Congress, part ularly the public utility bill. Jay H. Petter oe Many Prices Yet to Be Tested Withdrawal of numerous bu; ers from the market after th abandonment of the codes hz made it difficult as yet to gaus the full effects of the Schecht. decision on prices of manufa tured goods. Competitive bidding on pur chases by Government agencie will furnish the first test of th: effect of the Supreme Court's de cision on prices in many instances. Since considerable shading of quotations is reported already by Government purchasing agents, the prospect of large-scale buying for the work relief program may encourage substantial reductions to get business. In general, abandonment of the codes tends to strengthen the stra- tegic position of large buyers as against smaller concerns. When these large buyers again enter the market actively, an acid test of the existing price structure should be had. Effectiveness of the Guffey Bill The reiterated determination of Southern operators to oppose passage of the Guffey coal regula- tory bill indicates that there is small likelihood that it will pro- vide a permanent solution of the problems of the soft coal indus- try. Previously, advocates of the measure had hoped that complete abandonment of the NRA codes would cause these operators to abandon their fight on the Guffey measure. However, Southern op- erators are now actively engaged in reorganizing the regional mar- keting agencies such as Appala- chian Coals, upon the assumption that the Guffev bill cannot survive a court test. Northern supporters of the measure also are to consid- er a reorganization of Eastern Bi- tuminous Coals, Inc., next week. MUTUAL DON’TINSURE .... for FIRE or WIND UNTIL YOU HAVE CONSULTED US : @ SOUND PROTECTION AT A SAVING e MICHIGAN BANKE MUTUAL FIRE INSURANCE CO. Fremont, Wm. N. Senf, Sec’y SERVICE ; RS & MERCHANTS Michigan | AND EFFICIENCY June 12, 1935 MICHIGAN TRADESMAN IN THE REALM OF RASCALITY Questionable Schemes Which Are Under Suspicion The Federal Trade Commission has entered into a stipulation with William A, Friend, of Chicago, trading as Little & Company, dealing in dehydrated vegetable products in tablet form for use in feeding dogs. The respondent agrees to cease advertising to the effect that the product will remove worms or is a killer or preventive of worms in dogs. The stipulation says that the preparation is not effective as a killer of worms. Thomas Hodgson & Son, Inc., of Concord, N. H., owner and operator of the Concord Worsted Mills, has en- tered into a stipulation with the Fed- eral Trade Commission to cease and desist from using the word “silk” as a brand or label for products not made in whole r in substantial part of silk. According to the stipulation, this company labeled its products “Concord Silk and: Wool,” when in fact they contained no silk. Luggage of the Gladstone type sold by the Central Leather Co., Chicago, will no longer be marked or branded “senuine cowhide” when it is not made of leather which may be properly rep- resented as such, under a stipulation entered into by this company and the Federal Trade Commission. The leather company agreed not to stamp these words on its luggage when it is not composed of leather made from the top or grain cut or layer of the cow- hide. Provision is made for use of the word “cowhide” properly qualified when the products are composed of leather made from the inner or flesh cut of the hide. The Indiana Steel & Wire Co., of Muncie, Ind., has entered into a stip- ulation with the Federal Trade Com- mission to discontinue the use of mis- leading representations in the sale of its clothes line wire. The company agreed to cease using the expression “75 ft2? on tags or brands attached to its products when they do not contain 75 running feet of wire. The Federal Trade Commission has issued complaints against five addi- tional liquor distributing companies alleging unfair competition through use of the words “Distillers,” “Distilleries,” “Distilling” or “Distilled” in their cor- porate names and on labels, when in fact they are not distillers, The respondents are as follows: Sunset Distilling Co., Chicago; Lionel Distilled Products, Inc., Chicago; Western Reserve Distilling Co., Cin- cinnati; West Coast Distilleries Co., San Francisco, and American Grain Distillers, Inc., of Detroit. False and misleading representatons in the sale of correspondence courses in aviation, Diesel engine operation, air--conditioning, secretarial work and other subjects, is alleged in a Federal Trade Commission complaint against O. F. Schoeck, of Alton, Ill., trading as O. F. Schoeck School. Want adver- tisements were inserted in newspapers asking for “clean-cut young men, me- chanically inclined, to train for high salaried positions’ and for young women “with some knowledge of shorthand and typing to train for sec- retarial positions,” when in fact these advertisements were to induce readers to answer them in the belief that they would obtain positions and to give the respondent’s salesmen an opportunity to induce them to buy the courses of study in the belief they would be given jobs, although such jobs were not available, according to the complaint. Other representations which according to the complaint, were not true, includ- ed the allegation that the respondent maintained an employment service, that his school was housed in a modern three-story building, that the respond- ent had surrounded himself with a trained staff of instructors and that his educational program extended to all English speaking countries, The solicitation and collection of fees from supposed heirs to fictitious es- tates of fabulous size continues to be a favorite dodge of smooth-tongued pro moters. Victims are led to believe that they are heirs to an estate that has not been properly adjudicated—or are of- fered particpating units in alleged heirs’ “rights.” The story is that the family or clan is banding together under the leadership of some individual or com- mittee to file suit for recovery. Gul- lible members of the public are asked to “share” the legal and geneological costs, paying a flat sum, or making monthly remittances during the period of investigation and litigation. Most of these phantom fortunes involve alleged real estate holdings in the heart of New York City, including the sites of such well known landmarks as the Woolworth building, the Pennsylvania station, the Empire State building or Central Park. The fact that recent promoters of two of these “castles in the air” schemes are now serving time in Leavenworth and the Ohio State penitentiary has apparently failed to discourage other high-pressure oper- ators, currently active. —_—_~2 + >—_—_ The Fear of Inflation One factor seldom referred to, but which definitely affects plans as to future wage levels and com- modity prices, is the fear of Con- gressional action to force resort to monetary inflation. The very close vote by which the Patman bill veto was upheld has shown that a large majority of both Houses of Congress favor resort to greenback inflation in moderate degree. Price and wage cuts would further strengthen agi- tation for such measures, it is rec- ognized. Fear of inflationary measures is expected to guide the Administra- tion, as well as industry, in poli- cies concerning wages, hours of work and prices. This threat makes it unsafe for the Adminis- tration to overdo the use of scare tactics in obtaining co-operation from Congress and business for its economic control program. Your Opportunity to Share in the Attractive Pos- sibilities of This Ideally Situated Brewery PIIGRLGAN BREWING GO. % Oo the Plant of the former Grand Rapids Brewing Co. 458,360 SHARES of $1.00 Par Value Capital Stock now being offered for Sale in Michigan only. To be fully paid and Non-Assessable after issue. PLANT: In addition to four beer storage buildings, the plant consists of buildings already erected which will be equipped and utilized as an office and brew house, boiler and wash house, engine room, beer cooler room, water reservoir, driveway, storage bins, grain dryer, pipe line cellar, case checker room, stor- age and repair shop, pitching room, and keg storeroom and bottling department, WATER SUPPLY: Te Company ct joys the unusual advantage of exclusive rights to use the total amount of spring water which flows into a res- ervoir located on the property. The quality of this water, according to a chemical analysis completed by the Wahl-Henius Institute of Chi- cago, is such that it is exceptionally satisfac- tory for brewing purposes. The total ffow of water is approximately 40 gallons per minute and will be used both in the beer mixture and for cooling purposes, THE MARKET: te, primary market of the Company will be Grand Rapids and Western Michigan, which is now being supplied largely by outside brew- eries, The market will be extended as demand justifies to include the entire territory from Northern Michigan south to the Indiana line, and eastward to Livingston County, As the present population of this area is approximately 2,250,000 people, the potential marketing pros- pects are excellent, especially in view of the fact that this market is now served chiefly by breweries located in other states or at consid- erable distance from this territory, which in- volves substantial hauling costs, and in the case of out-state breweries, both intra- and inter- state taxes, MANAGEMENT: MICHIGAN BREW- ING COMPANY will have as general manager, Mr. John F. L. Baker, who has been works manager of the Wickes Boiler Works for more than 30 years. Mr. Baker is relinquishing this position to take full charge of the MICHIGAN BREWING COMPANY and is making a very substantial investment in the new Company, Since the legalization of commercial brewing, Mr, Baker has personally supervised the installation of new equipment in several of the country’s most modern brew- eries, He h direct charge of the construc- tion of these breweries complete from the ground up including the installation of all equipment. Send this Coupon to the Company or Your Broker Kindly send me complete information regarding the MICHIGAN BREWING : COMPANY, : Name. ..c.ccccsccsesscceesees ecetes eecees 3 } Address.............se0e00e eetecencs tecee CAPACITY: The capacity of the plant will be 150,000 barrels of beer annually, or 1,950,000 cases. This output can easily be doubled by adding additional aging tanks, as there is ample cellar space to accom- modate these units, OFFICERS and DIRECTORS: JOHN F. L. BAKER, President and General Manager, formerly Works Manager of the Wickes Boiler Works. ROY WHITTAL, Vice President, Cities Service Distributor, Rockford, Mich. M. T, VANDEN BOSCH, Treasurer. President of Vanden Bosch & McVoy, Inc., Insurance. TUNIS JOHNSON, Secretary, President of Tunis Johnson Cigar Company. The directorate will be enlarged at a later date. CAPITALIZATION: Shares Offered for Public Subscription..........458,860 Reserved for Officers and Employees..... 0 Subscribed by Directors and Others... 9,640 Authorized to exchange for Bonds....... 79,500 Total Authorized............. +. .607,500 Union Bank of Michigan, Depositary The prices of these shares will be the same to every subscriber, regardless of his affiliation with the Company, PRORATION of PROCEEDS: To purchase land, buildings, water rights, and good will of the existing plant, together with the cost of remodeling, refurnishing and rein- sulating, including $1,567 shares issued for as- signment of option on the property to the Com- pany. Also this figure includes 79,500 shares provided for exchange of outstanding first mort- gage bonds; if exchange is not fully effected then first mortgage bonds will continue outstanding to the extent of any dif- FOKONGG. oie secs ccecc eee esi Sageac +» -$200,000 Cost of installation of new equipment. ..245,000 Organization and miscellaneous expenses, such as kegs, bottles, caps, etc....... 105,000 Working capital ..............-. denen aa 57,500 MOUAR once oc aets eee he eecgecee $607,500 All legal matters pertaining to this issue have Li approved by Roger I, Wykes, Attorney-at- aw, All Grand Rapids brokers are familiar with this investment, Mail the coupon to your broker or to the offices of the: MIGHIGAN BREWING GD. Ionia and Ottawa at Michigan Telephone 9-2511 _the Recovery Act’s operation. § Ps I: 5 E t BUYING TEMPO IS SLOWER Buying tempo slowed down consid- erably in commodity markets last week as industrial purchasing agents took time out to watch price and other trends in the light of developments since the Supreme Court’s decision nullifying the NIRA. Purchasing executives look for few sharp price breaks, due chiefly to the fact that few if any large industrial buyers actually paid official “code” quotations in the closing months of They feel that a certain amount of price softening is inevitable, however, and see no advantage in making forward commitments until the markets have become fully adjusted to the new situ- aton in business, Supporting their belief that sharp price drops will not be numerous, buy- ers point to the fact that controlled production in the majority of com- modities under NRA has left produc- ers with no more than normal stocks on hand. In coal, lead, zinc, steel and a variety of other products, it was ex- plained, stocks are in line with season- al needs and any price declines devel- oping will not be due to overhanging surpluses. Prices showed such little change af- ter the NRA ruling, purchasing exec- utives pointed out, because code price enforcement under NRA had broken down months before the court ruling declaring the Recovery Act unconsti- tutional. In lumber, coal, several types of metals, petroleum products and the majority of other commodities pur- chased by industry so-called “inside prices” below minimums fixed by code regulations have been available to buy- ers for many months. One purchasing executive for a large corporation estimates that less than six of the hundred or more products he buys for his company were sold at code levels in the last six months. “Nine out of ten of the quotations fixed by code authorities,” he ex- plained, “established profit margins out of all proportion to actual costs. In several lines producers set prices suf- ficiently high to make up all the losses they suffered in the last six years. I was willing to pay a fair price, but have refused consistently to pay arti- ficial figures fixed in most of the codes.” Purchasing agents as a group insist that they are not interested in con- tracting for goods sold at prices which endanger fair wages and working con- ditions in the supplier’s industry. On the contrary, they point out, scores of purchasing agents already have joined in a movement to protect wage and hour regulations by insisting that all invoices carry a statement that the sel- ler is observing wage rates and work- ing schedules, At present, forward commitments are being made on a rather restricted number of items, The advance buying includes such products as silver, wool rayon, cotton-seed oil, gasoline, burlap and cotton. Because of fluctuations in the cotton market, contracts for ad- vance deliveries are being made only when prices. dip. MICHIGAN TRADESMAN Commodities on which caution is be- ing shown include rubber, cement, steel and steel scrap, pig iron, tin, pa- per, hides, zinc, lubricating and fuel oils, coal, turpentine, lumber and a wide range of agricultural products, including wheat. INDUSTRY HOLDS UP Moves to continue the NIRA in the modified form required by the Supreme Court decision were followed with the greatest interest in business quarters during the week, co-incident with a rush of support from trade and indus- try for maintaining code wage and hour standards and fair practice regu- lations. The stopgap NIRA, President Roosevelt indicated, will confine itself to fact finding, legalization of certain necessary agencies and regulation of wages and hours on government con- tracts. The Wagner Labor Bill, the security measure and other proposals have been put on the “must” list of legislation. For the first week of the NIRA up- set, industry as well as trade went ahead. The trade index is higher for that period and only the automobile series was lower. The motor produc- ers operated only three days during the holiday week, which would seem to show that the manufacturing peak has been passed and that retail sales have possibly slowed down somewhat. Lacking the impetus supplied by automobile operations, it is natural to expect a continuation of the slacken- ing in industry that has been remarked since last February, However, the building industry has picked up, par- ticularly in the residential end. The figures for the first half of May show that private housing gained 4 per cent over the April average and was 78 per cent. ahead of the same month last year. In other directions reports are also cheerful, Sales of electric household refrigerators for the first four months of the year were 32% per cent. over those in the same period of last year. Other electrical equipment business has also been making wide gains. Of particular interest, however, is the information that some machine tool builders, whose operations fore- cast industrial activity, are sold up and cannot make deliveries before last fall. “INSIDE” PRICES LEGALIZED So far the trend in industrial and wholesale prices, as measured by vari- ous indices, shows little effect of the passing of NIRA. This absence of in- fluence, however, is explained in many cases by the fact that the price barom- eters still reflect code and not the “in- side” prices which were in common use for weeks before the Recovery Act was decided no law. In the industrial field producers were served notice months ago that price-fixing would be eliminated from the new legislation, Where artificial code prices were in effect they were were succeeded by “inside” or competi- tive prices. Coal, for instance, was selling 15 to 25 per cent. under the posted prices, lumber quotations were real prices for only a short time and there have been rumors of weakness in steel. Where basic products were not af- fected in recent months by this realis- tic conception of the future of NIRA, there was usually the opportunity for more competitive prices in the fabricat- ing outlets. Many of these lines had no codes for the good reason that par- ent companies wanted no restrictions upon competition for their subsidiaries. They might sell at artificially high prices, but their manufacturing ailiates could beat independents with low prices. Because of these conditions no sharp setback in prices or demoralization has appeared in heavy industry. Price in- dices may soon record radical changes, but they will be an old story to buyers and sellers. In the lighter industries, where com- petition was keen over most of the NIRA period, the outlook continues to be one of comparative stability, with the trend slightly downward. DRY GOODS CONDITIONS Retail sales moved higher last week under the influence of more favorable weather conditions and the spur of intensive advertising and _ clearance prices, Local stores reported volume running 4 or 5 per cent. above a year ago, while from other centers of the country gains up to 12 per cent. were mentioned. Ready-to-wear lines were active, along with particular accesso- ries such as shoes, handbags and gloves, Loss-leader selling continued here - but on a more restricted scale. One of the three principal competitors decid- ed, for instance, not to sell cigarettes below cost. On the Pacific Coast a chain organization decided to meet loss-leader competition by offering to pay customers regular wholesale prices in cash for goods bought elsewhere be- low cost. Beyond the more spectacular price cutting done for advertising purposes in most cases, there have been no rad- ical changes in retail quotations ex- cept in the food lines. Clearance reduc- tions may be somewhat deeper but the poor season would explain them. In general, retailers appear to be strongly against price pressure that will en- danger waee and hour standards of manufacturers because of the inevitable reaction upon consumer purchasing power and their own business. Leading retail store organizations have made this policy plan and at the close of the week the resident buyers’ association here announced the same stand, while urging producers to con- fer with them on the trade practices that will replace code provisions. Wholesale merchandise markets were more active on re-orders during the week, but price uncertainty, par- ticulasly with respect to selling terms, held wp future business. Price protec- tion. was being sought. MEETING NRA UPSET Out of the emergency created by the collapse of NIRA four broad lines of procedure grew more definite last week. Industry in general, #shown by a wide canvass made by the Na- June 12, 1935 tional Association of Manufacturers, js determined to hold to hour and wage standards set up by the Recovery Aci. While some industrialists may be com- mitted to that stand only as long as there is danger of labor and other re- strictive legislation, for the present they are probably sincere. The second policy goes further and puts various groups on record for the voluntary observance of former NIRA provisions. The question is raised whether such agreements are in all cases legal, with doubt thrown around many code regulations. President Roosevelt emphasized last week that all voluntary codes must now conform to the anti-trust laws, As a third step some organizations, and individual companies as well, have decided to demand that order forms from those selling them must carry guarantees that former code wage and hour standards are being continued. Until competition grows keener, this regulation should serve a useful pur- pose in stabilizing working conditions. The other move was that launched by the coat and suit group and other apparel associations last week in pre- paring to have their own labels to dis- tinguish products made under proper standards. Consumer organizations have promised their support for this program, RETAIL LOBBY INQUIRY Outside of certain details connected with its organization, little was devel- oped at the Washington hearings last week to prove that the recently formed American Retail Federation is a “su- per lobby.” A new organization usu- ally receives suggestions concerning those who may be able to exert “influ- ence” in high quarters and its found- ers must also acknowledge policy pro- posals even when these are not of a type that will be adopted. Denunciation, rather than evidence, seemed to be the main reliance of the chief Congressional investigator. Be- cause Colonel Sherrill, president of the Federation, was formerly a chain store executive, Mr. Patman thought he saw a full-fledged conspiracy to wipe out independent retailers. When the enquiry is completed, and it was temporarily concluded last week, it will undoubtedly be found that the Organizers of this movement have merely sought to obtain a voice for all distribution interests in national affairs —in much the same way as manufac- turers obtained their representation. After all, a $50,000,000,000 business (in normal times) is entitled to look after its interests, as long as it does so in a proper way. The various divi- sions of distribution are all highly com- petitive but they have some very im- portant problems on which they should unite for solution, Sear eee I believe the first test of a truly great man is his humility. I do not mean, by humility, doubt of his own power. But really great men have a curious feeling that the greatness is not in them but through them. And they see something divine in every other man, and are endlessly, foolishly, incredibly merciful—John Ruskin See ee Fo ees, 0 Rat! 7 Ra eeRie NAN HD? 2 ATE : i June 12, 1935 MICHIGAN TRADESMAN 9 OUT AROUND Things Seen and Heard on a Week End Trip I had the pleasure Saturday of call- ing on our cu-tomers at Caledonia, Middleville and Hastings. I found them all in good mood, so far as their lines of business are concerned. At Caledonia the merchants are look- ing forward to the completion of three blocks of tarvia pavement on the main street of the village. They expect to celebrate the event by a festival for their patrons and a dance for the young folks as soon as the improvement is an accomplished fact. I am certainly proud of the general store of J. R. Smith, who has been the leading dry goods and grocery mer- chant of the town for fourteen years. Since the death of his partner, thirteen years ago, he has been the sole owner of the business, The store improves in appearance every year. E. J. Stanton is the first business house which confronts you as you en- ter the town from the West. He han- dles all kinds of insurance and handles himself well. Edward F. Blake, who handled the mail for Middleville people for many years, is now connected with the Mich- igan Liquor Commission and spends five days each week In Lansing. Middleville does not change much in appearance, so far as outdoor aspects are concerned. The stores continue to improve in the appearance of their contents in volume, variety and’ extent. G. E. Blake, who sold his waterpow- er on the Thornapple River to Detroit parties, is confidently expecting to see the power developed in the near future in such a way as to be to the advan- tage of the village. Hastings always looks good to tran- sient visitors or strangers. It is one of the most outstanding county seat cities in Michigan. George N. Fuller, editor of the Mich- igan History Magazine, contributes a comprehensive article to that very in- teresting publication for the spring and summer edition on the ,original settle- ment of Southern Michigan. In writ- ing of Grand Rapids he said: “In Kent county, North of Grand River, there was heavy’ pine which furnished the early supply of tractable wood for the furniture industry of Grand Rapids.” This statement is liable to convey the impression that pine timber was used in the manufacture of furniture in the early days of Grand Rapids’ most noteworthy industry. This is errone- ous. The furniture industry of the Sec- ond ‘City of Michigan owed its exist- ence to the large supply of walnut tim- ber which lined the banks of Grand River for about 100 mile. Soft wood was not used in Grand Rapids until about 1880, when the New England Furniture Co, made and marketed fur- niture made of soft wood which was painted various colors. This industry did not last long. In the ’60s and ’70s Stow & More made spindle beds and wash stands of solid walnut which were sold to the trade for $1.25 each. The father of Alvah H. Brown made spindle beds from walnut by water power at Alaska on the Thornapple River, brought them to the city by horse and wagon and peddled them from door to door for $1 apiece. As the local and nearby supply of walnut neared exhaustion, the Southern states were drawn on for timber supplies. Later cherry, oak, ash, maple and birdseye maple were used to a consid- erable extent. Now mahogany is the wood most used, Rosewood was util- ized at one time, but found to be too scarce and expensive. One of the things which put Ber- key & Gay Furniture Co, on the rocks was the soft wood from the South in the beautiful furniture produced by that corporation. The early manufacturers were very particular as to the kind of wood they used and the care they gave it before it was used. William Widdicomb nev- er turned out a piece of mahogany fur- niture without using the same wood in the cleats. Hon. Chase S. Osborn, speaking at a mass meeting at the Worth county, Georgia, court house, said: “The word ‘education’ has always been good bait. But let me tell you something that is being thought all over America to-day. Jt was express- ed again the other day by one of the greatest thinking educators in the country, William McAndrew, Educa- tion in America, he says, was encour- aged from the beginning in order to make good citizens; that this country has spent more money on it than any other country anywhere at any period in history; and yet at this time we have more crime and more crooked- ness in politics than ever was known before anywhere! It is being said, everywhere, that educaion in this country seems to have failed. Do you know why? It is because we have for- gotten to teach God and character in our schools. We have Latin and Greek and French and science and mathematics but we have left out the most important things of all. I do not need to tell you, here in Georgia, that a man can get along and do well for himself and for the world if he has nothing more than God in_ his heart and character in his makeup. That is all the equipment that many of the greatest men in the world have ever had. But if you have only educa- tion — without God and_ without character—you are nothing and often a real menace tho the world. What this country needs is less emphasis on what has been wrongly called educa- tion and more stress upon character.” Wm. M. Connolly, Secretary of the Holland Chamber of Commerce, says he had the time of his life on his fort- night’s vacation to Washington and cities he visited en route. He had the good fortune to be in the Supreme Court room when Chief Justice Hughes smashed the NRA. He suc- ceeded in getting the Interior Depart- ment to change the name of Black Lake to Lake Macatawa, which means the same thing—in the Indian lan- guage, He received much encourage- ment concerning the construction of a main thoroughfare from Monroe to Holland. He received and absorbed many ideas concerning community growth and betterment which he hopes to make good use of in his present po- sition. The recent tulip week activity proved to be a profitable undertaking — so profitable that plans are already in progress to make the event bigger than ever next year. Wages in retail stores are usually paid on a time basis, as for example, so much per week, or month; on a commission basis, as for example 5 per cent. of total net sales; or on a combination basis of a certain per- centage on all sales above a given amount. While salespeople’s salaries must always bear a certain ratio to the sales made, still the regular time wage is widely used and in many ways has much to commend it. A straight com- mission is theoretically the ideal meth- od of paying salespeople. but in most retail stores is very difficult to carry out properly, Unless very carefully established it may lead to much fric- tion among the employes. Some of them are likely to rush ahead of others in trying to get an opportunity to serve customers, others will try to avoid all other work, such as care of stock, in order that they may be ready for cus- tomers all of the time. Customers with small orders are likely to be neglected for those with large ones. Salespeople will try to force the selling so as to make as many sales as possible per day. Also unless a difference is made in the commission paid for selling vari- ous goods, the salespeople are likely to sell only the newest and most de- sirable goods, leaving old stocks and “stickers” to accumulate. Cases have been known where some of the sales- people actually hid desirable goods so that other salespeople in the same de- partment could not make sales from them. The results of these tendencies are hurtful, not only to the general spirit of the store, but also to the store’s trade, It is also a difficult matter to adjust commissons at the proper level for each of the great variety of goods han- dled by most stores. Not only should the commission be adjusted to the kind of goods, but should also be adjusted to different articles in some fair pro- portion to the difficulty of selling them, For example, older goods, as a rule, need higher commission rates than than goods just received; novel- ties need a higher rate than staples; style goods and goods requiring care and time in fitting need higher com- mission rates than goods that are stand- ard all of the time and which take but little time to sell. So, while the com- mission rate is, theoretically, the best plan of remunerating salespeople, it seems practicable only in stores that are large enough to carry the division of selling labor to a very fine degree. When a salesperson sells nothing but handkerchiefs, for example, or hosiery, or men’s collars, a flat commission rate is possible. The combination of a straight wage and a commission is much more gener- ally used and much more practicable for most stores. Sometimes a commis- sion of a certain percentage, say 3 per cent. or 5 per cent of sales, is paid after a certain sales quota has been reached. In some cases additional amounts are added to the wage in the form of a bonus or premium for sales above a certain quota, for punctuality, or for a high rating based on a consideration of sales, freedom from errors, and so on. Stil another form of premium com- monly used is the “PM” or “spiff,” a special payment for pushing stock that seems to have developed “sticker” qualities, Unseasonable goods, and other goods in any way undesirable, are frequently marked “PM” and the salesman succeeding in selling them gets the stated “premium” or “spiff.” The amount of the PM usually runs from 10 cents up to 50 cents per arti- cle, depending upon the kind of goods. In selling women’s garments, a 1 per cent. PM is quite frequently used. Profit sharing is another device for remunerating salespeople that has been widely heralded as the solution of the wage question, but has not yielded the results generally hoped for by its ad- vocates. With a few firms, as for ex- ample, the Great Department Store, of Lewiston, Maine, profit sharing has apparently proved very successful. The method used in profit sharing schemes vary considerably. One of them requires that, after all expenses for the year or other period of settle- ment have been paid, a certain percen- tage of profit, say 6 per cent. is set aside as the net profit due to the man- agement, All remaining funds are dis- tributed among the employes. In other cases, after all expenses are paid the net profits are divided among labor, capital and management in equal parts. In other cases, certain parts of the net profits are set aside as provident funds to be paid after a term of years in the form either of an old age pension or an annuity. In still other cases, life insurance for employes is provided from the net profits. Several of these features are combined in some institu- tions, as, for example, in the great French store, the Bon Marché. Among the American stores which are carrying out a plan of profit shar- ing, some pay a certain percentage, say 5 per cent. of all sales in excess of the sales for the same months of the year preceding, while others pay a straight percentage, say 3 per cent. on all sales above a certain point, These methods obviate the necessity of making known to the sales force the exact financial (Continued on page 23) wT te ps a ctg aac ahaa MICHIGAN TRADESMAN June 12, 1935 FINANCIAL Proceedings of the Grand Rapids Bankruptcy Court June 8. On this day the schedules, ref- erence and adjudication in the matter of Perey S. Peck, bankrupt No, 6279, were received, The bankrupt is an unemploy- ed resident of Grand Rapids. The sched- ules show total assets of $176,070, and total liabilities of $330,267.02, listing the following creditors: Michigan Trust Co., G. R._---- $162,008.80 Howard Lawrence, Receiver, G. R. 3,599.36 William R. McCaslin, receiver, G ee 123,166.00 Manistee River Fishing and Hiantine Club 278.00 Peck’s Drug Store, G. R.----__-- 272.66 W. Claire Cartier, G. R.______--__ 30.00 Charles A. Burbridge, G. R.__-- 334.50 Colonial Oil Co., G. R.---------- 125.00 Spohn’s Glove Shop__--__-_--____ 7.51 Bixby Office Supply Co., G. R.__ 7.30 American Laundry, G. R._----_-- 28.90 Electric Service Station, G. R.__-- 50.00 Philbrick Hardware Co., G. R._-_- 3.28 Nyubert Chiba 15.00 Wurzburg’s Dry Goods Co., G. R. 115.00 Grand Rapids Herald___-________ 8.0 F. and A. M., G. R.______ 78.50 Jas. S. Brotherhood, G. R. 5.00 MacKenvie G. Roo 10.00 Shepard Garages, Inc., G. R.___- 34.32 J. Kos & Co., G. R.___ 2 270.00 Bate & Harria, G. RB... 500.00 E, A. Hood & Co., G. R.___-__-__ 200.00 J. C. Herkner Jewelry Co., G. R. 406.89 Bennett Fuel & Ice Co., G. R.____ 11.85 Peninsular Club, _ Sea 161.30 Warner, Norcross & Judd, G. R. 3,000.00 Baptist Church & Society, G. R. 3,503.00 Soconey Vacuum Oil Co., G. R.-_ 160.0 Edward M. Dean, G. R.__________ 500.00 David E. Uhl, Receiver, G. R.__ 5,600.94 500.00 Arthur §. Ainsworth, G. R.______ 0. G. R. Conservatory of Music____ 90.00 Jacob Hefner, G. R.__________ 75.85 Herpolsheimer’s Co., G. R. 40.00 Henry Heald, G. R._-________ -- 175.00 Paul Steketee & Sons, G. R.______ 60.00 Lake Drive Food Shop, G. R.__-- 35.00 Charles Owen, G. R.___:__-_______ 100.00 Florence Watson, G. R.________ 10,000.00 Virginia Apted, G. R.___________ 10,000.00 Old Kent Bank, G. R.__________ 2,700.09 In the matter of Frank J. Graham, bankrupt No. 6254. The first meeting of creditors has been called for June 17. June 4. On this day the schedules, ref- erence, and adjudication in the matter of Forrest Bailey, bankrupt No. 6268, were received. The bankrupt is a store- keeper of Muskegon. The schedules show total assets of $1500.68, (of which $850 is claimed exempt), and total liabilities of $3,297 listing the following creditors: State of Michigan, Lansing____$ 450.74 City Treasurer, Muskegon______ 16.09 ae M Badey 250.00 American Slicing Machine Co., rene 110.00 Wesley DeLong, Muskegon Heights 215.00 Metropolitan Life Insur. Co., N. Y. 294.67 George Hume, Muskegon________ 800.00 Muskegon Loan Co., Muskegon__ 55.00 Hekman Biscuit Co., G. R.______ 55.00 T. Schillacci & Co., Muskegon__ 75.00 Schust Biscuit Co.______________ 18.17 Snowhite Baking Co._______ | 49.57 Steindler Paper Co., Muskegon__ 35.00 Wit & Van Andel, Muskegon__ 183.82 Hume Grocery Co., Muskgeon____ 260.00 Highland Park Dairy, Muskegon 46.53 Sanitary Dairy Co., Muskegon__ 15.64 Muskegon Candy Corp., Muskegon 11.00 Peter Eckrich & Sons, Inc., Minckeron a 9.0 Bert Hazekamp, Muskegon______ 140.00 Hubert H. Smith, Muskegon__ 2.00 Rauser Sausage Co., G. R 6.14 Rosen Realty Co., Muskegon ____ 30.00 Mona Lake Ice Co., Muskegon Hts. 4.75 J. W. Oaks & Co., Grand Haven__ 82.00 Mercy Hospital, Muskegon______ 15.00 Dr. M. E. Stone, Muskegon______ 34 Dr. Louis LeFevre, Muskegon____ 8.00 Tri-City Labor Review, Muskegon 3.60 Bishop Furniture Co., Muskegon 10.68 Pine Street Furniture Co., Muskegon 37.88 Card Seed Co., Fredonia, N. Y. 6.47 June 5. On this day the schedules, ref- erence, and adjudication in the matter of Cornelius W. Jonker, also known as Neil Jonker, bankrupt No. 6271, were received, The bankrupt is a grocer of Grand Rap- ids. The schedules show total assets of $614.83 ($225 is claimed exempt), and total liabilities of $7,093.43, listing the fol- lowing creditors: State of Michigan, Lansing______ $ 528.58 City Treasurer, G. R.____________ 52.07 National Cash Register Co.. G. R. 31.96 Household Finance Co., G. R.____ 190.00 Fidelity Corporation of Mich., G. R. 15.90 Marie Vander Male, Freeport____ a 00 G. R. Association of Commerce__ 3 Alvord Candy Co., G. R.________ 11.61 Brooks Candy Co., G. R.________ 17.37 Besteman Fruit Co., G. R.________ 8.90 M. Boersma, Wyoming Park____ 6.00 H. R. Bekkering, G. R.__________ 179.40 2. Cavera. GR. eae 76.99 Creston Battery Shop, G. R. as 5.00 Geo. Den Herder, G. R._____ -- 165.00 Ed, Donahue, G. R.____ oe 22.00 M. J. Dark, G. R.______ re 5.62 Ferris Coffee Co., G. R. ee 48.87 Dr. Eggleston, G. R.____________ 4.00 Folger Soft Drink, G. R.----__--__ 22.00 French Canadian Syrup Co., G. R. 4.60 G. . Gas tient Co... 3.24 G: 2. Paper Co. 14.00 G. R. Press_____ 1.62 ad Huehes.' G. Bo 4.60 Hecht Produce Co., G. R._-___-_- 96.32 Louis Holtman, G. R.________-___ 188.00 Hekman Biscuit Co., G. R._ 101.52 John Helms, G. R.___________ ie 9.00 Holsum Bakery, G. R.__ se 2.00 Kent Storage Co., G. R.____-_____ 31.68 Laue Bros.. G: Ro 11.00 Wm. Muller Co., G. R.__ 258.00 Creston Produce, G. R.__ a 62.88 Mills Paper Co., G, R.__-- - 39.81 National Biscuit Co., G. R - 14.52 Postma Biscut Co., G. R.___-___- 48.09 Putnam Candy Co., G. R.________ 9.02 Quimby-Kain Paper Co., G, R.___ 3.50 Quality Service Grocers, G. R.____ 279.00 Rademaker-Dooge Grocer Co., G. R. 125.00 Ridgeway Dairy, G. R 3 Andy Stehouwer, G. R.______-___ 7.12 C. W. Stehouwer, G. R.__________ 50.90 M. H. Sheffield, G. R._.-._________ 5.60 Smith Flavoring Co., G, R.______ 5.68 Swift & Co.. G. R..._ - 29.01 Schultze Biscuit Co., G. R. = ae Voigt Milling Co., G. R.____ Wm. Van Allen, G, R.______ Eee 5.75 VanDriel & Co., G. BR. 57.70 Vanden Berge Cigar Co., G. R.__ 16.21 Van Zytveld Baking Co., G. R.____ 15.00 Geo. VanderVeen, G. R.__--______ 15.00 Zuiderhoek Coffee Co., G. R.____ 69.25 U. S. Tire Service Co., G. R.--____ 2.81 Mich. Bell Telephone Co., G. R.__ 15.80 Bradfield Insurance, G. R.________ 24.00 Creston News, G. R._ 3.00 N. J. Grypma, G EZ... 14.65 H. J. French, H. J. Heinz & Co., Lee & Cady, Van Westenbrugge 206.01 American Sales Book Co., Niagara Walls, N. Yo 20.20 Beechnut Packing Co., Canajoharie, N. Y._-______.___ 15.85 Conklin Creamery, Conklin______ 4.62 Jas. H. Forbes Tea & Coffee Co., St. ueuin: Meo 13.48 J. Hoffert, Los Angeles__________ 7.00 Hirsch Bros. & Co., Louisville, Ky, 14.96 Horace Hall, Jamestown, Mich.__ 42.00 Robert Johnson Co., Milwaukee__ 35.00 Karavan Coffee, Toledo__._______ 15.28 Francis H. Leggett & Co., Detroit 231.24 Manville & King, Rochester, N. Y. 5.0 Palmolive Peet Co., Chicago______ 35.07 Proctor & Gamble, Chicago______ 53.37 State Accident Fund, Lansing____ 5.12 OW: Weanseh Ada. 2.65 In the matter of M. A. Guest Co., bank- rupt No. 5648, final meeting of creditors was held May 27. The trustee was pres- ent and represented by attorney. Certain attorneys present on behalf of creditors. The trustee’s final report and account was approved and allowed, bills of at- torneyS were considered and allowed and an order made for payment of expenses of administration, preferred receivership and preferred tax and labor claims, and a first and final dividend to creditors of 4.9 per cent. No objections made to the bankrupt’s discharge. The meeting ad- journed without date and the files will be returned to the U. S. District Court. In the matter of Muskegon Brewing Co., bankrupt No. 5684, final meeting of creditors was held May 28. The trustee was present and represented by attorney. Other attorneys present on behalf of cred- itors. The trustee’s final report and ac- count, the receiver’s final report and ac- count, and bills of attorneys were con- sidered, approved and allowed. The trus- tee’s interest in claim now in litigation was transferred to Fred G. Timmer as trustee for creditors whose claims have been proved and allowed. An order was made for the payment of administration expenses, preferred claims and a first and final dividend to creditors of 52 per cent. No objections to bankrupt’s discharge. The meeting adjourned without date and files will be returned to the U. S, District Court. In the matter of Simon Vander Ploeg, doing business as Van’s Grocery, bank- rupt No. 6226. The sale of assets has been called for June 25 at the former place of business located at 632 Wealthy street, Grand Rapids, The assets for sale con- sist of store fixtures and equipment, ap- praised at $551.76 and grocery stock ap- praised at $55.37, All interested in such sale should be present at the date and time above stated. The property will be open for inspection the date of sale and day preceding. June 7. On this day the schedules, ref- erence, and adjudication in the matter of Henry Oostveen, bankrupt No. 6274, were received. The bankrupt is a justice of the peace of Grand Rapids. The schedules show total assets of $614.00, (of which $400 is claimed exempt), and total liabil- ities of $2,106.20, listing the following creditors: Old Kent Bank, G. R.____________ $ 194.15 Prima Company, Chicago________ 1,140.00 American Brewing Co., Detroit__ 245.00 Akerman Electric Co., G. R._ 72.00 Dr. E. W. Henderson, G. R._ 77.60 Van Ark Grocery, G. R.___ 47.61 John Borgman, G. R.____________ 12.95 Southwest Ice & Coal Co., G. R. 6.00 St. Mary’s Hospital, G. R.______ 8.25 M, J. Van DCorn, G. R.________ 8.07 Flyod Herms, Byron Center______ 7.39 Roy Koeze, G. R.___-_______ ak 12.00 Elenbaas Bros., G. R.______ oa 7.98 Mary Vetting, Grandville________ 122.50 - Dr. Paul W. Willits, G. R.-------- et Joppe’s Dairy, G. R._------------- oe Jurgens & Holtvluwer, G. R. 30.95 Dutton Dairy, Dutton_----------- remot Dr. O, H. Gillett, G. R..__-____-- June 8. On this day the schedules, ref- erence, and adjudication in the matter of Fred H. Martinie, bakrupt No, 6275, were received. The bankrupt is a dog breeder and former funeral director of Benton Harbor. The _ schedules show total assets of $8,331.02 (of which $450 is claimed exempt), and total liabilities of $20,654.06, listing the following creditors: State Board of Tax Administration $14.41 City of Benton Harbor__-__----- 7.17 County Treasurer, Benton Harbor 114.28 Mrs. Sylvia Collins, Benton Harbor 207.50 Howe Owners’ Loan Corp., Benton ardor oe bce es es 6,254.56 Farmers & Merchants National 3ank, Benton Harbor_____----- 5,031.8 Glen Alden, Benton Harbor__---- 6.59 a 3arnard Drug Co., Benton Harbor 18.25 Boehm’s Feed Store, Benton Harbor 52.73 Brown & Bigelow Co., St. Paul__ 23.50 Cornelius Pub. Co., Indianapolis_-_ 62.49 Walter Carlson, Benton Harbor__ 10.00 Cutler & Downing Co., Benton ator 18.63 Geo. Edgcumbe Co., Benton Harbor 95,75 Fenders Co., Benton Harbor____-_ 23.27 Enterprise Cleaners, Benton Harbor 8.45 Fritz Ins. Co., Benton Harbor____ 6.51 Industrial Morris Plan Bank, Detroit 22.40 Dr. L. M. Globensky, Benton eee 156.00 Griffendort Drug Store, Benton Rarer 7.00 Gaines Food Co., Sherburne, N. Y. 25.00 Hipp-Pratt Ins. Co., Benton Harbor 24.09 A. T. Hall Roofing Co., Benton ao 3.00 Hibbard Printing Co., South Bend 20.0 Holland Furnace Co., Holland____ 55 Heavens Flower Shop, Beton Harbor 53.55 Ind. & Mich. Elec. Co., Benton Or ee ei ea a 25.01 Chris Kruesenga and J. M. Dodd- ridge & Sons, Milton, Ind.____ 81.50 Millburg Growers Exchange,______ 11.62 Midwest Transit Lines, Benton Ambani ey ce 5.76 Mich. Bell Tel. Co.. Benton Harbor 34.50 Mich, Fuel & Lt. Co., Benton Barber 2 ee 98.45 Morticians Specialty Co Chicago 3.30 Morton & Crystal Springs, Benton: Marbor 138.00 Mansfield Metal Vault Co., Mancheid) Ohio 20.00 W. G. Newland Co., Benton Harbor 32.41 Old Trusty Dog Fcod Cce., Needham Heights, Mass.______ 30.00 W. R. Payne, Receiver, Benton iarpor, fo 1,85.60 Palladium Pub, Co., Benton avon ee ne 391.24 Preston Lbr. Co., Benton Harbor 541.34 Reiser Funeral Home, Benton ssarpor ee ee 29.00 Rosenberg & Forbes Co., Benton arbor 2 ee 12.87 I, W. Riford, Benton Harbor______ 50.90 Red Cross Drug Co., Benton Harbor 27.80 John N. Raeside, Benton Harbor 23.10 Sozonian Vault Co., Bucyrus, O.__ 90.00 W. G. Smith Printing Co., Benton eieuor, os 8.60 So. Bend Engraving Co._________ 1177 Sanitary Dry Cleaners, Benton H. 5.75 St. Joseph Herald Press. ___ 43.50 Henry Tober, Benton Harbor____ 173,94 Twin City Motor Sales, Benton H. 22.04 Twin City Chevrolet, Benton H. 7.84 Theisen-Clemens Co., St. Joseph 85.95 Thurston Coal Co., Benton H.__ 313.58 Valley City Millig Co., Portland 638.32 Mercy Hospital, Benton H.______ 26.00 Dr. Rolland Brown, Benton H.__ 15.00 Williams & Co., Benton H._.__ 1.50 Flora Woodward, Benton Harbor 6.50 Beecher-Hollins Co., Boston______ 2b C 162. National Casket Co., Chicago____ 1,231.15 Kenneth Watkins Corp., Detroit__ 17.70 Illinois Casket Co., Chicago______ 343.48 Ted Zolland, Benton Harbor____ 4.62 Pazson Ady. Co., Benton Harbor 16.00 Green & Co., Benton Harbor______ 4.00 Producers Creamery, Benton 5 ais 37,19 All Issues CONSUMERS POWER PREFERRED BOUGHT—SOLD—QUOTED Buying and Selling orders executed All listed and unlisted Stocks and Bonds Your Inquiries Invited ROGER VERSEPUT & CO. Investment Bankers—Brokers 332-338 MICHIGAN TRUST BLDG. GRAND RAPIDS Phone 8-1217 Gilmore Brothers, Benton Harbor 84.59 Hinners Organ Co., Pekin, IIl.__ 816.00 Ida Kasischke, Benton Harbor____ 356.00 L. Hammond, Benton Harbor 15.c0 Wm. Cooper & Nephews, Chicago 9.95 Goodman & Goldbaum, Benton H. 33.90 Charles Gribble, Niles ______.___ 60.00 Chet Nichols, Benton Harbor____ 15.75 Outdoors Magazine, Chicago____ 8.10 F. L. Rowe, Benton Harbor____ 25.87 C. F. Salnoske, Benton Harbor__ 10.00 W. J. Holmes, Benton Harbor____ 4.00 Kentucky Horseman, Lexington, Ky. 8.00 James Whitefield, Pekin, Il.____ 1,500.00 —_+++____ Care in Garnishment That banks must exercise the utmost care in dealing with garnishments of depositors’ accounts, is indicated very emphatically in a recent Pennsylvania decision. A garnishment was served ona bank for the purpose of attaching a depos- itor’s account. Immediately the bank notified the depositor and advised her that prompt action on her part was necessary. In response to the inter- rogatories served pursuant to the gar- nishment, the bank filed an answer setting forth that it had a depositor of the same name as that mentioned in the garnishment, but had no knowl- edge as to whether or not the depositor was the same person as the defendant in the writ of garnishment. The bank also set forth, as required, the amount of the deposit, On motion by the at- taching creditor, the court directed the bank to pay over the fund, which the hank did, Later, the depositor, contending that she was not and never had been in- debted to the attaching creditor, brought suit against the bank for the money which it had paid out under the garnishment, “A garnishee,” said the court, “is re- quired to exercise a high degree of care in protecting the rights of the other parties until a legal result has been regularly reached. It follows that banks are under a duty to protect the interests of depositors. “When the bank gave prompt notice to the depositor of the attachment, ad- vised her that prompt action upon her Part was necessary and answered the interrogatories in the manner stated, we think it performed its full duty un- der the circumstances of this case.” ¥ West Michigan's oldest and largest bank solicits your account on the basis of sound poli- cies and many helpful services . . OLD KENT BANK 2 Downtown Offices 12 Community Offices J. H. PETTER & CO. GRAND RAPIDS Phone 9-4417 INVESTMENT BANKERS MUSKEGON Phone 2-3496 ; il June 12, 1935 Negotiable Note _Banks are not obliged to inquire into circumstances or investigate possible defenses to negotiable paper offered them for discount, according to a re- cent Connecticut decision. A prospective borrower obtained from a bank a blank form of note which he had signed by a third party as maker and which he himself signed as endorser before delivery. The en- dorser then brought the completed note to the bank and obtained a loan on it. At maturity payment of the note was resisted by the maker, who contended that his signature was obtained by false representations on the part of the endorser, and it appeared that this was true. The bank, it was urged, should have made inquiry before discounting the note, “No duty,” said the court, “rests up- on the purchaser of a negotiable note to make inquiry as to the purpose for which the paper was given, the respon- sibility of the maker or endorser, or the existence of possible defenses, The test is not whether the bank was neg- ligent in acquiring the paper, but whether it acted in good faith. The facts known to the bank at the time it discounted this note were not such as to impose upon it the duty to moke inquiry as to the circumstances under which the maker executed the note.” —_»-++—____ Fraudulent Conveyance A woman indebted to a bank con- veyed to her husband a parcel of real estate for a sum considerably less than its true value. This conveyance left the woman without assets out of which the bank could recover its money. The bank attacked the transaction under the Fraudulent Conveyances Act, but was defeated in the lower court, On appeal the appellate court dealt with the matter on broad equi- table grounds. The husband, it was held, took the property for an inade- quate consideration and with knowl- edge that the conveyance would leave the wife insolvent and unable to meet her obligation to the bank. Hence the bank was entitled to redress. “This,” said the court, “is not upon the theory of fraud between the par- ties, but upon the assumption that the grantee must not close his eyes to the situation as regards other creditors and have the advantage himself of a bar- gain which will cut out bona fide crediturs. This is quite apart from the provisions of the Fraudulent Convey- ances Act.” Vhe practical action taken by the Court was an order directing the sale of the real estate, with the proviso that the husband be first repaid the money advanced by him and any surplus real- ized at the sale be applied to the bank’s claim, —_—_22o A new model auto is quickly changed from a pleasure into a commercial de- livery car. It has a removable rear a two doors opening as in a two- door sedan, a third in the back. A new one-coat enamel, said to be highly resistant to perspiration, is of- fered for use on steel office equipment, telephone, etc. MICHIGAN TRADESMAN Kayako Distance TT ean rite edt Tata) At wi P. M. instead of 8:30 | NIGHT rates on station-to-sta- tion calls, which are about 40% less than day rates, are now in effect from 7 P.M. to 4:30 A.M. on most calls for which the day rate is over 35c.* The table at the right shows the comparative cost of station- to-station calls made before and after 7 P.M. With minimum rates to most points effective 114 hours earlier, today’s quick, clear, low-cost Long Distance service now offers more time and more convenient hours in which to make your night calls. * Reduced night rates apply only to station-to- station Long Distance calls. TYPICAL THREE-MINUTE, STATION-TO-STATION RATES ~ . GRAND RAPIDS To: *#°4;™: LANSING . . - « $ .50 AEMA ... 50 Eau Claire, Wis. Chicago, III. DETROIT . . BUFFALO, N. Y. MARQUETTE TORONTO, ONT. SOUTH BEND, IND. NEWBERRY MICHIGAN BELL TELEPHONE COMPANY rs ; 3 cat Ly g | 2: He: MICHIGAN TRADESMAN June 12, 1935 $5,000°99 GIVE US THE BENEFIT OF YOUR IDEAS AND EXPERIENCE! TONY sell No fancy writing —no “high-flown” language needed. No trouble, no expense, no photographs to send. Just be sincere —that’s what counts. Here’s all you have to do: YY us a brief letter and tell us your ideas on what you can do or have done to cash in on the huge 1935 adver- tising campaigns for Post Toasties and Post’s 40% Bran Flakes. Give us your ideas on how you can move more of these two famous cereals out of your warehouse and across your counters. You’re the fellows who know how to sell goods to the consumer. And we want TONY Lav GUS WANT YOUR IDEAS POST TOASTIES AND FIRST PRIZE SECOND PRIZE 25 Zenith RADIOS 50 Sets (26 pieces) genuine 200 Sets 6 genuine SPECIAL EVERYONE JUST WRITE US A LETTER more POST TOASTIES and the benefit of your experience. That’s why we're offering these generous prizes for your letters telling what you grocers, clerks and salesmen can do to promote Post Toasties and Post’s 40% Bran Flakes sales this season. And this is the year to do it! For this year, these two cereals are backed by the most sensational advertising plans ever conceived for any cereal. Tony and Gus”’ —5 times a week First there’s “Tony and Gus”—radio’s newest feature hit, on the air from coast to coast 5 nights every week—Monday— Tuesday — Wednesday — Thursday and Friday. Just think of it—night after night millions of listeners all over the country tuning in on this rollicking, lovable pair. And to give the show an added “punch”, there are wonderful premiums on both products—Mickey Mouse silver-plated (Genuine Wm. Rogers & Sor) cereal spoons for Post Toasties eaters, and beautiful, full-color pictures of 16 famous Americans for Post’s Bran Flakes fans. It’s a wonderful program and a great sales-getter—but that’s not all! We’ re back- ing it up with p-l-e-n-t-y of other adver- tising support. Posters — Samples bas Magazines Post Toasties is getting a 2-months’ bill- board showing from coast to coast . SS; aan ieee June 12, 1935 MICHIGAN TRADESMAN JOBBER’S SALESMEN! GIFT FOR WHO ENTERS! IN PRIZES! ON HOW YOU CAN SELL MORE POST'S 40°, BRAN FLAKES weer 000 mnie DOU Ef t paiee $89.95 each) Wm. Rogers & Son Silverware Wm. Rogers & Son Teaspoons aaIT ON “What I can do to POST'S 40% BRAN FLAKES’ Millions of samples of both of these cereals are being distributed from house to house—making millions of new friends for these two delicious cereals! And, there’s a heavy schedule of big ads in a long list of farm papers! ...as well as in a list of great national magazines, includ- ing the Saturday Evening Post. Every Letter Wins a Gift So, there’s the kind of backing we're giving these two products in 1935. Now, write us your plan for cashing in on it! Give us the benefit of your ideas, your experience. Remember—win or lose — everybody gets a gift! EVERYBODY WHO CONTEST RULES 1. You must be in the grocery trade (no one else eligible); viz., either a grocer or em- ployed ina grocery store, or a wholesale grocery salesman. 2. Sign not only your name, but also the name and address of the store or whole- sale house with which you are connected. 3. In your letter tell us your ideas on what you can do to sell more Post Toasties and Post’s 40% Bran Flakes. 4. Literary ability does not count. Letters will be judged on merit of ideas. Merit means practicability and definiteness. All decisions of judges will be final. 5. Try to keep your letter brief. But don’t leave out any “red-hot” ideas. 6. All entries must be mailed to “Tony and Gus” Contest, Battle Creek, Mich., be- fore midnight August 15, 1935. 7. All letters submitted become the prop- erty of General Foods Corporation. WIN OR LOSE - WRITES US A LETTER GETS A FREE GIFT! SUGGESTIONS TO HELP YOU WIN Remember the selling power of WINDOW DISPLAYS! Tell us what you're doing with GIANT FLOOR DISPLAYS. Maybe you've had fine success with COM- BINATION OFFERS of cereals and fruits or berries. How about some special TONY AND GUS DISPLAYS ? And don’t forget your own LOCAL NEWSPAPER ADVERTISING. Have you had any MICKEY MOUSE TIE-UPS with your local theatre? (See cut-outs on Post Toasties packages.) Many local radio stations have Home Economics programs that help women plan their meals and give buying suggestions. You can get plenty of extra sales by TIE-UPS WITH THESE RADIO PROGRAMS. Remember—these are but a few sugges- tions as to how you might move Post Toasties and Post’s 40% Bran Flakes. There are many other “red-hot” ideas. Don’t miss a trick in this contest. There’s real money for the winner! 277 grand prizes in all! 14 HARDWARE Michigan Retail Hardware Association. President—A. LD. Vandervoort, Vice-President — W. C. Judson, Big Rapids. Secretary—Harold W. Bervig, Lansing. Treasurer—William Moore, Detroit. Suggestions for the Hardware Dealer in June In your June trade, the seasonal wedding gift business should be a con- siderable factor. Of course, there are weddings in all months of the year: but June is the psychological moment to bring before the public the fact that the hardware store is in an exceptional position to cater to this business. It handles practical gift lines without which no home can be complete. They run all the way from a carpet beater or a tackhammer to a kitchen range or a washing machine, A couple of window displays, one early in the month and another a little later, will not be too many to drive home the comprehensiveness and ap- prepriateness of your gift lines. One of the later displays should stress the help the hardware store can render in properly equipping the new home. Such a display should appeal to the newly weds themselves. Some personal or direct by mat work may be done with a view to se- curing the business of any new homes in your community. Newly-married couples quite often establish new trade affiliations, so that the wideawake hard- ware dealer will make every possible effort to win them as customers. A personal call may be worth while. June brings really warm weather and with it a demand for hot weather lines. It is always good policy for the hardware dealer to push seasonable lines when the season is young. In fact, it is still better policy to start pushing such lines a little while be- fore they are scheduled to become timely. The shrewd hardware dealer will keep his capital constantly at work and aim to turn over his investment as fre- quently as possible. To this end, while buying carefully, he will push season- able lines early in the season with a view to making a complete clean up at regular prices. Thus he will avoid, as far as possible, the necessity of cut- ting prices later in the season; or, in the alternative, of carrying over such timely lines to another year. Push your hot weather lines hard. Display them at every opportunity, in the windows and inside the store. Ad- vertise them. Talk them up to individ- ual customers. Use aggressive selling methods all along the line. Train your sales people to call the attention of their customers to these seasonable goods. In the course of the coming month, housecleaning lines will still be in de- mand. There will also be considerable call for garden tools and equipment. Refrigerators, ice cream freezers, lawn seats, garden hose, motor accessories, lawn mowers, hammocks and similar lines are all seasonable. It is worth while, in putting on win- dow trims of seasonable lines, to make each new display just a little more ap- MICHIGAN TRADESMAN pealing and attractive than the last one. Remember the display you put on last year? Well, isn’t there some little feat- ure you can add to enhance its effec- tiveness? ; One hardware dealer adhered for many years to the policy of merely showing the goods. A display, for him, was neat, well-arranged, clean-cut, yet had no special appeal. One year he carpeted the window with fresh sod. Out of a graniteware. dish and some sand and shells he con- trived an attractive pool. Around this he arranged lawn seats and tables. A lawn mower with a grass catcher half- filled with newly-cut grass was an- other item. There was an ice cream freezer, and, on the table, dishes oi imitation ice-cream—the ice cream con- trived of plaster of paris. The display did not take a great deal of work, yet it was eminently suggestive of summer comfort and the out-of-doors. It made a lot of talk-—and the talk constituted excellent advertising for that partic- ular hardware store. Such little realistic touches can often be worked into a display with relatively little expense or effort. The resulting effect halts the passerby. Even if in a hurry, he’ll stop for a closer look. He looks, grasps the idea, and lets his eye rest for a moment or two on the goods displayed. He may go into the store, he may not; but whichever he does, he gets the idea. So if, later, he thinks of buying any of the goods displayed, he instantly remembers that store. Novelty is a splendid thing to attract attention to any display... But—the novelty must always relate to the goods you have to sell. A miniature chicken run with a dozen newly hatch- ed chicks in your store window will block the sidewalk. But the mere chicks and chicken run will not sell anything. Back of them you should show poultry netting, grit, oyster shell, china eggs and poultry tonics, with show cards to tell the curious crowd something about them. When you do that, your display will do more than merely attract a crowd; it will sell the goods. So, when you're putting on some novel stunt, take care to link it un- mistakably with some line you're handling. Throughout June, sporting goods should be featured. Boating, canoeing. tennis, golf, will be in full swing; the summer exodus will have commenced; and there will still be some call for baseball and other accessories. Fishing tackle is always in demand. Then you should aim to cater to camping-out and Picnic parties, motor tourists, hikers, and summer vacationists, A Swat-the-Fly display will also be in order. This will include not merely fly swatters and fly pads, but, window screens, screen doors and similar acces- sories. With the warm weather in the latter part of June comes a strong tendency to relax and let business take care of itself. It’s a mistake to yield to that hot weather urge. Keep yourself and your salespeople right up to the mark, The best way to forget the hot weather is to work hard. This does not mean, though, neglecting your summer holi- day. Give yourself, and incidentally your salespeople, a thoroughgoing holiday where neither business nor thoughts of ‘business can intrude. But, in anticipation of this holiday, keep your everyday work in the store rignt up to par. A lot of business can be done in June, if you keep yourself right on the job. The ability to keep going under all circumstances is one of the crucial tests of the real merchant. Victor Lauriston. —_+>-» ___ Battle Creek Adds to its Merchandising Reputation Battle Creek business men dragged basic conditions out of the “common- place’ last month when they inaugu- rated a big trade extension and good- will merchandising program for one week. Reports of the outcome are mosi optimistic, merchants declaring that the efforts to advertise their city as a “bigger and better” shopping center met with such success that “Battle Creek Week” will be made a regular monthly feature of the local retail in- dustry. During the week all retail stores, large and small, in the downtown and neighborhood centers carried news- paper advertising, used radio and biil boards, and decorated their stores and streets to make this one of the city’s outstanding merchandising events. Community Week appeals were direct- ed to local residents and covered a wide area surrounding the city. Monday was set aside for automo- bile, tire, battery and supply dealers acting as a-pace setter for the -mer- chants to follow and to start the good will building off with a bang. Tuesday was designated as Foods day, when grocery stores, baker shops, markets, dairies, meat markets, restau- rants and hotels put their shoulders together to do their part in the success’ of Community Week. On Tuesday night the merchants and manufacturers gave a free community party to the buying public. Merchants and their salespeople wore host and hostess badges, and over 3000 people crowded the largest auditorium in the city. The program was varied and in- teresting. Prizes were awarded, and the evening wound up with a delightful dance, Wednesday was Men’s Apparel day, and every store selling men’s wear, by advance advertising and by special val- ues attractively displayed, saw to it that Wednesday did its part in making this city-wide community week a mem- orable one. Thursday was Dollar day and every store and shop in Battle Creek joined together to make this event a huge sales volume success. Friday was devoted to home needs. Furniture stores, electric appliance and . radio stores hardware and paint stores. plumbing and heating contractors and lumber companies played up their merchandise and financing facilities. Saturday was Women’s Apparel day and every store carrying apparel for women featured its early summer styles, preceding same with group and individual advertising and with special June 12, 1935 “Window Night” displays on Friday evening. “Buy Better in Battle Creek” was the slogan used by each merchant in his newspaper advertising, on window cards and throughout his store. Charles J. Crockett, well known to the apparel retailers in all parts of the country as a sales and advertising executive and merchandising expert, was selected as the managing director to coordinate the activities of the various committees ne- cessary to make such a program suc- cessful. “As a good-will and business build- er,” said Mr. Crockett, “the Battle Creek merchandising event left noth- ing to wish for. With competition be- tween cities increasing,” he said, “this plan provides the impetus necessary to successfully merchandise the shopping center idea and expansion of trading area good-will. Many cities and towns throughout the country will find that a similar program will stimulate the bus- iness activities of their own communi- ties.” James M. Golding. ee Explains Flexible Steel The makers of razors at Sheffield and Solingen, of sword blades at To- ledo and Damascus, have known for centuries that the plunging of heated steel into cold water after the hammer had done its best greatly enhanced elasticity and made possible extreme temper. No books on cutlery tell ex- actly why this should be so, although conjectures abound. Professor W. L, Bragg, of Manches- ter University, recently elucidated the mystery in accordance with the latest atomic postulates at the Institute of Metals, London, At high temperatures, he explained, the atoms which make up the metal are “shuffled” in a ran- dom way. At lower temperatures they sort themselves out into a regular al- ternation. The virtue of heat treatment is therefore that the atoms are hustled past the sorting-out temperature be- fore they have had time to take up po- sition as they would like to do. “The determination of the arrange- ment of atoms in chemical com- pounds,” Professor Bragg stated, “has caused many of us to view many of the generalizations of chemistry in a new light, and this is conspicuously the case in metallurgy.” —__e-+ + ______ Just a Joke The prisoner stood before the bar with a hopeful look on his face. The evidence against him was a small safe which likewise stood in plain view. The judge turned to the complainant and asked how far the safe had been carried away from his house. Complainant—Fully two miles, your honor. Judge (to prisoner)—What have you to say to this charge? Prisoner—It was only a joke, Judge. Judge—Six months. I am sorry to say you carried this joke too far. ———_++-—___ Maybe Mother—You acted wrongly in dis- obeying me. I am punishing you to impress it on your mind. Sonny—Aren’s you proceeding un- der a slight misapprehension as to the location of the mind? CI st A — A es a ek in ae a ke ae or ee oD June 12, 1935 “DRY GOODS Michigan Retail Dry Goods Association President—D, Mihlethaler, Mihlethaler Co.. Harbor Beach, First Vce-President—C. R. Sperry, J. B. Sperry Co., Port Huron, Second Vice-President—F, F. Ingram, L. H. Field Co., Jackson, Secretary-Treasurer— Leon F. Rosa- crans, Fred Rosacrans & Sons, Tecumseh. Directors N. J. VanAndel, Wm, D. Hardy & Co., Muskegon. Harry Grossman, Cha'se Merc. Co., Pon- tiac. Harry L. Rimes, Rimes & Hildebrand, St. Joseph. D. M. Shotwell, J. W. Knapp Co., Lan- sing. Sid Medalie, N. Medalie & Co.. Man- celona. D. W. Goodnow, D. M. Goodnow Co., Howell. i . Mehlhose, A. Loeffler & Co., Wyandotte. Approve ‘Wilton Velvet’ Label Satisfaction over the decision by which the Federal Trade Commission cleared the Alexander Smith & Sons Carpet Co. of any intent to mislead the public in using the term “wilton velvet” was expressed yesterday by officials of the company. The Commission had originally contended that use of the term to designate a worsted, three- shot velvet fabric of dense construc- tion tended to mislead purchasers. After a lengthy investigation, in which expert witnesses were questioned in hearings in several trade centers, the Commission has revoked its order banning use of the “wilton velvet” term. Prices Major Fall Problem With most of the apparel and ac- cessory industries now operating in a between-season period, the full force of the price problem as generated by the NRA decision has yet to be felt. The major questions will arise, it is said when Fall plans are shaped within the next two to three weeks. In the meanwhile, manufacturers throughout the market are holding innumerable conferences to determine policies. In- dications are, however, that regardless of possible new NIRA developments, all of the garment trades will put up the strongest united front on the dis- count question in the history of these industries. —_+-____ Grocers to Maintain Schedules Convinced that sales will increase sharply later this month as the result of the special promotional events be- ing staged by retailers throughout the country, manufacturers of staple lines of grocery products will maintain their present production schedules, although buying in the market fell off consid- erably this week, Consumer response to the sales events has been unusually active, according to reports received by executives here. While an unsettled condition has developed in the whole- sale markets following the dropping of the codes, manufacturers’ prices have remained steady, the downward move- ment being principally on old stocks in the hands of large distributors. —_+++>_—__ Glass Orders Hold Up Well Incoming orders for glass and glass- ware have not been exceptionally large in individual volume, but there has been a sufficient demand to warrant continuance of the previous month’s operating levels, Flat glass production, with the exception of rolled, figured and wire glass which has been in- MICHIGAN TRADESMAN creased slightly over the last ten days, remains at its previous level. Retailers are confining most of their purchases to short lines of Summer glassware, and purchases of these have been held as closely as possible to immediate de- mand. Orders for kitchen glassware, mixing bowls and similar lines have been better than most other divisions. —_—__»>-__ Await Word on Kitchenwares Sales volume in the kitchen and small housewares markets declined sharply this week as buyers marked time awaiting manufacturers’ an- nouncements concerning prices and operating policies, Although most producers have indicated a determina- tion to follow NRA wage and hour provisions, buyers are waiting until all members of the industry disclose their position, Under instructions from home offices many of the buyers now in the market are merely inspecting lines and confining orders to immedi- ate replacement needs. To offset pres- ent inactivity several producers will bring out new items and increase sales effort this week. —__»2>—___ May Ease Dinnerware Terms Settlement of disputes between re- tailers and manufacturers over the minimum size order necessary to earn the lowest prices on dinnerware ap- pears likely. According to reports, which lacked confirmation but were generally accepted ‘by retailers and producers alike, buyers will drop op- position to recent price advances of 8 to 17% per cent. on dinnerware pro- vided pottery interests reduce the minimum fixed. Only stores ordering 1,600 dozen pieces of the same pattern are now entitled to the lowest price. Stores have held back on chinaware orders since the new regulations were announced early last month. —_—_+~-+—__ Appliance Orders Restricted Buyers of electrical household ap- pliances operated cautiously this week, purchasing only goods needed for im- mediate replacements. In spite of the firm stand taken by manufacturers against price reductions, retailers said they will wait a week or more before making any substantial commitments. Selling agents were not discouraged by the limited volume of purchasing. They pointed out that the annual showing of new lines is only a month away and small stocks of current goods are avail- able now. Price trends in the Fall, man- ufacturers hold, will be unchanged from Spring. —_2+ > - Linen Group Fights Misbranding Determined to forestall an outbreak of misbranding in their industry, mem- bers of the Linen Trade Association will meet this week to discuss substi- tution of trade regulations for the de- funct NRA code. Pressure upon sup- pliers to mark linen tablecloths and cther products with misleading sizes bas increased steadily since early last week. The Association communicated with Senator Walsh, sponsor of a Fed- eral law making the shipment of mis- branded merchandise in interstate com- merce illegal, and asked him to amend the measure to embrace all goods in- correctly marked as to size. Dry Goods Jobbers Cautious Dry goods wholesalers continued to hold off orders last week, pending a clarification of the NRA tangle. A few of them bought small quantities of sea- sonal goods to keep stocks replenished, but contracts for Fall styles failed to develop. Jobbers reported that the market in general remained extremely firm on most lines, with mills holding on to code hours and wages and refus- ing to break prices. The warm weather in certain sections of the country brought in some business to jobbers from their retail accounts, but the lat- ter were also cautious and confined their purchases to a minimum, Issues Fall Glove Color Card Nine shades are featured in the Fall (1935) glove card issued last week by the Textile Color Card Association. The card, which is the first to be issued for the glove trade, portrays the colors in both suede and glace leathers. The hues comprise ginger brown, Marrona, marine blue, chamois yellow, gullgray, sandpiper and the Oriental group of Hindu rust, Araby green and Oriental oxblood. Merchandising notes are shown opposite each shade, indicating the correct tie-up between the glove tones and the color trends in apparel and shoes. —_~_.._____ Fall Shoe Lines Ready Soon Volume shoe lines for Fall are now in the course of preparation and will be ready in another two or three weeks, manufacturers report. Some de- lay may be occasioned by the uncer- ainty created by abolition of the Re- covery Act. Before the end of the reonth, however, it is expected that the uncertainty will be cleared up to a de- gree and the course of commodity prices indicated. The current intent of menufacturers is to open lines at the increased levels now prevailing, which are from 5 to 15 cents per pair above those of a month ago, ——_2~--.____ Men’s Clothing Position Sound While Fall buying has slowed down considerably, the men’s clothing mar- ket has not been affected as yet by the termination of the NRA. Actual can- cellations were hard to find, one of the largest resident buying groups in the field reporting that as yet it has not received one cancellation. Because of the strong position of wool and sold-up condition of fabric mills, the industry is regarded as in a firmer condition 15 than most lines. Consequently, buyers are not pressing for any reductions as yet. Normandie Blue Brought Out Arrival of the liner Normandie here has led to the featuring of a new biue designated by the name of the world’s largest ship. The new hue is a variety of the popular Copenhagen blue which has usually found favor at the start of a consumer Summer season. It is also expected that the color will benefit from the strong interest which has been shown in iris and lilac tones dur- ing most of the Spring season. As was the case with these shades, Normandie blue will be featured in new ready-to- wear. Hosiery Prices Easier A further slight easing in hosiery prices is reported this week, principally because of the weak condition of the market and not because of any changes created by dropping the Recovery Act. Even though many mills have started to curtail production, demand has been so slow that stocks have been accum- ulating. The result has been constant pressure on the market and mills have been clipping 5 and 10 cents per dozen off prices steadily. ——* + ___ Home I love the comforts found at home Its peace, its mood and friendiiness Desiring not afar to roam Lest unacquaintance should distress I love A road that ends At hearths alone O’er thresholds worn By many friends Though some are gone Fond ties been torn Yet memory grips All fellowships At home. T love the whole environment The thought, the place, the cost, and scope By which a home does represent A temple my return can ope; I love The vesper hour With labor done Whose candle bright Has quite the power Of morning sun To give delight Till memory grips Old fellowships At home, My home I call a dream of dreams Portraying only scenes of good And yet is better than it seems However much is understcod J love To have my heart Awake, asleep With pulsing care Within, apart Forever keep My idol there While memory grips Old fellowships At home. Charles A, Heath. £3) 0 ED 0-0-0 D0 0-0-0 0-0 0-0-8 y For PROMPT service and ECONOMY ’S Sake Against FIRE and WINDSTORM Hazards 320 HOUSEMAN BLDG. 3) 0 D0 (D0 wD () SD 0 aD 0) Insure with The GRAND RAPIDS Merchants Mutual Fire Insurance Co. Affiliated with THE MICHIGAN RETAIL DRY GOODS ASSOCIATION > SD CSD (SD) SD () SD () SD () <> - () SD - (SD (SD () ED (0) ED GRAND RAPIDS, MICH. ED ED 0D (ED 00-EEED 0) CEES () GREED () CE o sp EA a Re RRO pia s APBD sti <2 ah ge a RE er a yi cal sat eS aah HOTEL DEPARTMENT Greeters Had Good Time in Los Angeles Los Angeles, June 8—The Hotel Greeters, who on the occasion of their twenty-fifth National convention have been quite in evidence here, with an attendance of approximately 400, for the past several days, have certainly put in full time and plenty of energy, demonstrating that while, in a sense, they may be classed as a labor organ- ization, they breathe no sentiment which is other than loyalty to their employers, which is one of the chiefest reasons why they are laying up treas- ures and happiness for the future. Last Sunday they swooped down on the City of Angels, in a bunch, accompa- nied by a special air-conditioned, stream-lined train, arriving at 8:30 a.m. And were they received? Well, from the amount of enthusiasm displayed you would have thought at least one- half of the city’s population were out in Sunday-go-to-meeting garb to wel- come them. While my acquaintance with the Los Angeles contingent is somewhat circumscribed, I could not help but notice they were all high- grade and were headed by Leigh Ful- ler,one of the original founders, a quar- ter of a century ago, and first inter- national president of the organization. Walter Leitzen, formerly proprietor of Hotel Frontenac, Detroit, and his esti- mable wife, now citizens of Los Ange- les, were responsible for my meeting most of them individually, either at the train or at the general reception at Hotel Biltmore soon thereafter. This was the place of registration, After- wards they were afforded a founders’ day reception and luncheon at Hotel Clark, were shown around the city proper and ended up with a banquet at the same place. Monday, with mem- bers present from all sections of North America, the convention began activi- ties at the Biltmore, with addresses by the governor of California, the mayor, sheriff, who handed over the city’s keys, which were grabbed off by the association’s president, W. R. Stead, of Hamilton, Ontario. Luncheon at noon with the men meeting in the music room and women members of the auxiliary at Hotel Clark. A business session in the afternoon, and a dinner dance at Hotel Ambassador in the eve- ning, Tuesday a breakfast in the In- dian room, at the Ambassador, for mere men, and a like affair for the la- dies in Rainbow Isle, at the Mayfair. Joint luncheon in Cocoanut Grove, at the Ambassador; a dinner dance at the Biltmore. Wednesday—Play Day—a trip by rail and ocean to Catalina Island, the home of the Wrigleys. The gum man certainly has some island, and his descendants are very zealous in keeping up its reputation as a “show” place. We were told that it is twenty- two miles away from terra firma, or, rather, the mainland, and that when you go out angling there you use a 400 pound Leaping Tuna for bait, but we found out that in the hour’s motor ride accorded the party could see more mountains and ocean views than you will discover in the Wolverine state in two. In addition to possessing all the modern civilizing influences such as golf, tennis, cocktail rooms, etc., you have here mountain trails, canyons, sun-washed bathing beaches, beautiful homes, an aviary, said to be the most comprehensive in the entire world, ca- sinos, a wonderful replica of a grand amphitheater, and thence to the splen- did Hotel St. Catherine where we were served a bountiful luncheon, which, for the benefit of my catering friends I will speak of more in detail later. We were told if we desired to remain on the Island for the remainder of our earthly career, there were plenty of apartment buildings, bungalows, as well as tents, for the multitude, but after we had MICHIGAN TRADESMAN taken in the glass bottomed boats at the Marine Gardens, a surprising spec- tacle, the warning whistle of the steam- er suggested that the walking was not so good, and we hurried aboard to be on hand at the dinner dance at Hotel Chancellor, Los Angeles. To-day, Thursday, there will be a luncheon at the Biltmore; this afternoon the annual election of international officers, and in the evening the official banquet in the Fiesta Room of Hotel Ambassador, with Leo Carrillo as toastmaster. My letter closes too early to contain the results of the election, which, naturally will be of much interest to the Greeter throng, Friday is to be Greeters’ Day at the San Diego Exposition, and after- wards many of the members will re- turn here for a more comprehensive observation of the many attractions of the Angelic City, which has given them a good time without the interfer- ence of earthquakes or ‘unusual’ weather conditions. Come again, any- time. We like you, and feel assured of safety as well as joy in our contacts with you. Joseph Denawetz, of the Detroit-Leland, Secretary of Detroit Charter, was the official delegate from Michigan; Mrs, Tillie V. Brittain, Ho- tel Montcalm, represented the Auxil- iary and Mrs. Elizabeth Loranger, Ho- tel Norton, also of Detroit, the House- keepers division. California now has a law outlawing prospective and incoming citizens and stopping their mad course at the state line. It seems like a hardship, but a most comprehensive survey has dem- onstrated the cold fact that over one- half of our indigents are aliens, and were flat-broke when they entered our domain. Consequently the flivver, and in fact, every type of transportation will be subjected to the acid test, and if the facts do not ring true, these “trekkers” will have to about-face and return to that point from ‘whence they came or else impose on some other commonwealth, This is no_ joke. Whether you come by train or jitney, there will be a halt at the boundary line to give you a chance to prove by documentary unassailable evidence that you will not become an object of charity under ordinary circumstances. It being emergency legislation its ef- fect is immediate. Schumann-Heink declines to diet or reduce for the sake of the talkies—in fact, she intimates that the speakies can go hang, so far as she is con- cerned, She will go on singing in her own way so long as she can or so long as she likes it and then she will fold up and quit. But as to cutting out the things she likes to eat or reforming her menu for the sake of making a front in the moves there is nothing doing. She has raised a big family on her particu- lar brand of home cooking, besides en- tertaining the public for fifty years, and does not propose to have any diet crank tell here where she detrains. And some of us will agree with her. President Green, of the American Hotel Association, in a recent press statement, has this to say concerning NRA regulations of hotel affairs, and the cessation of same: “However, every cloud has its silver lining, and in. the case of the code experiment, dis- astrous as it has been to us all in the main, we can still find certain advan- tages that have been gained in our business. For one thing, we believe that it is the feeling of hotel men gen- erally that so far as is possible we should arrange our affairs so that all employes should have at least one hol- iday each week. In the second place, we believe that all hotel men uniformly are opposed to the principle of child labor and will see to it in the future that present high standards in this re- spect will be maintained.” Admissably I concede to myself oc- casionally that I am possessed of phil- osophic tendencies, though my ac- quaintances, as a rule, have not en- couraged the idea to any considerable extent, but I feel that when you get through chuckling over the story of the bogus oil promoter who came to grief in Oklahoma, after a short but active career as a “big shot,” we might take a second look at the affair. There is something rather instructive about it all. This man, as you have probably read, blew into Tulsa announcing that he was the head of a big oil company. He rented the entire floor of a bank building and established offices there. He bought a home, and arranged with a contracting firm to build a million dollar refinery. Then he got in touch with New York monied interests, sold a lot of bonds, and arranged with a railroad representative to build a spur track to his refinery. And all the while his actual assets amounted to less than a shoestring—three cents. Eventually his balloon: exploded from sheer excess of hot air, and he smilingly went off to the hoosegow. But his whole venture is a beautiful illustration of the way in which we are compelled to take each other’s word for things in this modern world. The only difference between this man’s activities and those of a bona fide business man_ seeking to establish a new plant was that this man had no backing, He was able to buld a beautiful framework on the mere fact that people trusted him. Not once did he lay a cent of cash on the line. Nobody asked him to. People just took it for granted that a man doing the things that he was doing was operating in good faith. There could hardly be a stronger example of the way in which modern business is Hotel and Restaurant Equipment Glassware, China, Silverware H. LEONARD & SONS 38-44 Fulton St., W. GRAND RAPIDS - MICHIGAN Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. W. H. LILLARD, Manager € THE ROWE GRAND RAPIDS The Most Popular Hotel in Western Michigan 300 ROOMS — SHOWERS _SERVIDOR Direction of American Hotels Corp. J. Leslie Kincaid, President NMIORTON 400 ROOMS EACH WITH BATH $1.50 up Grand Rapids’ Friendly Hotel Phil Jordan, Manager June 12, 1935 er ere Store, Office and Restaurant Equipment G.R.STORE FIXTURE CO. 7 lonia Ave., N.W. Phone 8-6027 WESTERN HOTEL BIG RAPIDS, MICH. Modern Rates Reasonable Rooms Now Well Heated WILL F. JENKINS, Owner and Operator “Back on the Job’’ CODY HOTEL GRAND RAPIDS RATES—$1 up without bath, $2.00 up with bath. CAFETERIA IN CONNECTION ¢ ALL GOOD ROADS LEAD TO IONIA AND THE REED INN Excellent Dining Room Rooms $1.50 and up MRS. GEO. SNOW, Mangaer New Hotel Elliott STURGIS, MICH. 50 Baths 50 Running Water European D. J. GEROW, Prop. Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $2.00 and up EDWARD R. SWETT, Mgr. Muskegon ete Michigan An Entire City Block of Hospitality Have You Seen Our New ® Cocktail lounge — Popular afternoon and evening rendez- vous, @ “Pub,” our famous Tony at the service bar. Delicious 60c lunches and $1 dinners. ‘Dantlin GRAND RAPIDS 750 ROOMS $2 UP June 12, 1935 founded on confidence—confidence that the other fellow is on the level, that he is what he says he is, and will do what he says he will do. Once in a blue moon someone comes along and abuses this confidence. In this Okla- homa case, the result was something to chuckle at; in the Kreuger case, it was a financial holocaust. Meanwhile, in the overwhelming majority of cases, the confidence is deserved. Vast proj- ects are undertaken simply because men trust one another. This trust takes the place of money, in a very real sense In itself, it is riches; and in the long run it is probably the business world’s most precious possession, Joseph Brunette, of the Sherman House, Chicago, whom the most of us know through his connection with Michigan hotel affairs in the past, was elected chairman of the board of gov- ernors of Charter 17, Hotel Greeters, at a recent meeting of that organiza- tion, showing that Chicagoans appre- ciate real merit when they discover it. E. T. (Eddie) Moran, formerly as- sistant manager of the Morton Hotel, Grand Rapids, but for the past two years manager of Hotel Stearns, Lud- ington, will have completed this month a two-year improvement program which has called for an expenditure of $25,000 and has placed the house in first class condition, The hotel has been entirely redecorated, inside and out, recarpeted, and partially refur- nished, New mattresses have been added, together with floor plugs and bed lamps. New rugs and furniture have been installed in the lobby, and all public rooms have been supplied with new drapes. The Ossawald Crumb taproom, seating 300, with a large dance floor, was installed last year and yielded a most satisfactory profit on the investment. Mr. Moran also plans to add a permanent orchestra and nightly floor show. A separate street entrance has also been provided. The Hotel World-Review very justly asserts: “Hotel operators will wish the Hotel Greeters of America well in their Los Angeles convention. They should be indeed grateful for the lead- ership which over a long period of years has maintained this powerful body as a loyal adjunct to the Ameri- can Hotel Association, With different leadership, and different basic princi- ples, how different it might have been!” Someone showed me an old-time bill of fare from the Bancroft Hotel, Sagi- naw, the exact date being New Years, 1876. On this bill were to be found chartreuse of pheasants, larded part- ridges, salmi of grouse, sauted quail, saddle venison, roast prairie chicken, etc, To-day it would not be humanly possible to prepare such a menu any- where in this country. The game, if it should be gotten, which is extremely doubtful, could not be served, because of the laws against such practice. In most places partridges are extinct, and quail, pheasant and grouse are only to be seen in taxidermists’ displays. I almost forgot to state that the enor- mous price exacted for this particular ras 75 cents. = Frank S. Verbeck. Members of both chapters of Hotel Greeters—Michigan No. 24 of Detroit and West Michigan No, 22 of Grand Rapids—have been invited to hold a joint meeting at Johnson’s Rustic Tav- ern on Houghton Lake over the week end, The proceedings actually start on Friday and run through Saturday and Sunday. —_—_22>__ Personality is something you per- haps have never cultivated. It’s a “hid- den power” you must find how to use it you want to succeed. . MICHIGAN MEN OF MARK | W. H., Lillard, Landlord Warm Friend Tavern Warren Howard Lillard was born at Pauls Valley, Oklahoma, July 24, 1893. His father was descended from the French. His mother was descended from the English. When he was 15 years old the family removed to Los Angeles, Calif.. where Mr. Lillard completed his high school education, W. H. graduating on the literary course. He then attended the University of South- ern California, graduating four years later on the economic course, which fitted him for a banking career. His first employment along that line was in the Security First National Bank, where he acted as teller four year. At the end of that time he was promoted to the position of assistant cashier, which he filled five years. Concluding to transfer his life career from the bank to the hotel he took the position of chief clerk at the Hotel Clark, where he remained two years., He was then made assistant manager of the hotel, which position he occu- pied for eight years. He recently ac- cepted the management of the Warm Friend Tavern at Holland where he is making marked strides in putting the hostelry on its feet, financially and otherwise. Mr. year ago to Miss Barbara Walker, of Los Angeles. They have no children. Lillard was married about a TRADESMAN Mr. Lillard is a member of the Elks Lodge at Los Angeles. He has no other social or fraternal affiliations. His hobby is fishing and he confesses to a liking for tennis and golf, While in California his fishing was confined to deep sea fishing in the ocean. Mr. Lillard and his wife are very fond of Michigan and what they have seen of it durng the time they have been here. They are both very pleas- ant people and are a great addition to Lillard the social and financial life of Hol- land. Personally, Mr. Lillard is a very agreeable gentleman, both on and off duty. He has made such a close and careful study of the science and art 17 of hotel keeping in one of the best kept hotels in the country that he is in a position to give his patrons the best there is to be had in point of house- keeping, food and service. This he is doing the best he knows how. ———_+--_- Eulogy to Dexter G. Look* President Mahar has asked me to deliver a five minute eulogy of Dexter Look. No one could begin to tell all the good things about Mr. Look in this length of time, especially one who had been associated with him in his business, social and political activities for more than forty years. As death among us, it is fitting that we pause to pay tribute to one so closely affili- ated with us—to give expression to that affection which flows so_ freely from all our hearts—and to offer our deepest sympathy to his wife, daughter and other relatives and friends, His well-spent, useful life has been an inspiration to us. His loyalty to his friends and devotion to the betterment of pharmacy clearly demonstrates that there is a duty and service for us to carry on if we emulate his example. We all remember his achievements as a member of our Executive Com- mittee for many years and as one of the early presidents of this organization Also his labors and accomplishments in our behalf during his twelve years as chairman of our Legislative Com- mittee. While a member of the Legis- has removed him from lature he was always open to sugges- tions for the betterment of pharmacy. He believed in the Supreme Love of God and good will among all men. He had an abiding faith in the immortal- ity of the soul. He was brave, ap- proaching the grave like one who wraps the draper of his couch about him and lies down to pleasant dreams. No one had more or better friends than Deck, who was clean of thought, honest and upright in all his dealings, an ideal friend and companion, a Chris- tian gentleman with a heart of gold. His faults, if any, we will write upon the sand, and inscribe his virtues upon tablets of precious love and memory. He lived for the good cause that needed assistance, for the wrong that needed resistance, for the future in the distance and the good that he could do. *Delivered by M. N. Henry at the M. S. P, A. convention, Grand Rapids, Mich., June 11, 1935. CLOSING OUT Some very attractive values in grocer and restaurant refrig- erators; chests and bottle beer coolers at breath taking low prices. You deal direct with the factory. Here is your oppor- tunity, if you act quickly, to obtain high-quality refrigerators built by one of the oldest concerns in the country, and prices are so low that you will be astounded. Write at once for low, factory close-out prices and descrip- tions. First come first served. Belding-Hall Company, Belding, Michigan a ignite elcome ER LE ere a A SA BAT Sate emetic HAE, TE ag ate a= PTI mea: ee 13 DRUGS Michigan Board of Pharmacy President—M. N. Henry, Lowell. Vice-President — Norman A. Weess, Evart. Other members of the Board—Frank T. Gillespie, St. Joseph; Victor C. Piaskow- ski, Detroit; Earl Durham, Corunna. Director—E. J. Parr, Lansing. Examination Sessions — Three sessions are held each year, one in Detroit, one in the Upper Peninsula and one at Ferris Institute, Big Rapids. Michigan State Pharmaceutical Association. President—J. E. Mahar, Pontiac. oe Weaver, Fenn- ville, First Vice-President—Ben Peck, Kala- mazoo, Second Vice-President—Joseph Maltas, Sault Ste. Marie. Treasurer—Henry Hadley, Benton Har- oor. Secretary—Clare F. Allan, Wyandotte. Executive Committee—M N. (chairman), Lowell; Benjamin S. Peck, Kalamazoo; A. A. Sprague, Ithaca; Leo J. Lacroix, Detroit; James W. Lyons, Detroit; Ray Jenson, Grand Rapids; Dun- can Weaver, Fennville. Michigan State Pharmaceutical Association The fifty-third convention of the Michigan State Pharmaceutical Associ- ation opened at 10 a. m. Tuesday at the Pantlind Hotel with President Jas. E. Mahar presiding. The Association has had one of the most successful years it has ever had. Secretary Allan and Treasurer Hadley report a balance in the treasury of nearly $500. The mem- bership of the Association is about 750. This represents the actual dues paid members. The main projects of the year were: 1. A close-relationship between the Association and its members through publicity in the Michigan Tradesman and the MSPA and DRDA Journal. The weekly co-operation of the Mich- igan Tradesman has been a big help in our membership drive. 2. An active interest in the Michigan Federation of Retail Merchants. This organization has brought the various trade groups in close contact with the problems confronting the- merchants of the state. 3. An active support of the National Association of Retail Druggists in their legislative program at Washington. 4. Support of the American Phar- maceutical Association in their pro- gram to advance the professional phase of pharmacy. 5. To develop active county dssoci- ations throughout Michigan. 6. To work toward having an Asso- ciation that can have a full time state secretary. 7. To bring about a closer relation- ship between the jobbers, the manu- facturers and the retail druggists. 8. To work for-a program of price stabilization. To build the state publication into a larger and more helpful messenger to carry the problems of pharmacy to the druggists of Michigan. The State Association owes a debt to the jobbers and druggists of Grand Rapids for their co-operation in mak- ing the convention a success. Clare F. Allan. Secretary's Report In submitting the Secretary's report of the Michigan State Phar- maceutical Association, I want eT PRN Ba i i a Ot I MICHIGAN TRADESMAN every druggist in Michigan to know that I appreciate the sup- port that has been given the State Association in a year in which many druggists have had many problems of their own which far exceeded the problems of running a State Association. During the year I made a trip to the Upper Peninsula to ask the pharmacists of that district to sup- port the State Association. I be- lieve the Upper and Lower Penin- sulas are more closely associated at the present time than they have been at any time during the his- tory of the State Association, the Upper Peninsula having nearly a one hundred per cent. member- ship in the State Association. The drug organization in the St. Jo- seph-Benton Harbor District has nearly a one hundred per cent. organization; Wayne county has turned in a very good member- ship, as have Kalamazoo, Battle Creek, Lansing, Traverse City; the Tri-County Association, which comprises Clinton, Gratiot and Isabella; the Shiawassee County Association; the several counties in the lower part of the state, run- ning from Monroe to Three Riv- ers, Pontiac, Jackson and Flint. We have a membership of nearly 750 and I am sure that if the work which has been started is carried on next year, we can build the membership to fifteen hundred or two thousand. The Michigan Federation of Retail Merchants has been very active and although in its first year it could not accomplish everything it set out to do, it did bring the various retail organiza- tions of the state closer together than they have ever been before. We found we had many common problems which were very freely discussed and I am sure that if this work is carried on next year more will be accomplished in this or- ganization as time goes on. Pres- ident Mahar and myself attended a dozen meetings of this organiza- tion. The financial condition of the State Association has improved during the year and we close the year of 1935 with money in the bank, as you will see from the fi- nancial report. I attended as many meetings of county associations as was possi- ble and can only say that | am sorry I could not attend more, but I did manage to attend meet- ings in St. Joseph and Benton Harbor, Battle Creek, Jackson, Ann Arbor and the Upper Penin- sula. I hope in the coming year that every member of the State Asso- ciation will work for a larger membership and that the drug- gists of Michigan will work for the advancement and betterment of the profession of pharmacy in this state. If we can do this, we will not have to worry where the drug business is going. There can be only one answer and that is suc- cess. But to reach this success it is up to every member to put his shoulder to the wheel and do some active work for pharmacy im Michigan. Clare F. Allan, Sec’y. —_2+ 2 >___ Federal Licensing of Corporations Ineffective Federal licensing of concerns engaged in interstate commerce, as proposed by the American Federation of Labor, would prove ineffective as a means of regulat- ing competitive practices, experi- enced trade association executives insist. The proposal would actually provide an incentive for corpora- tions to decentralize their opera- tions and organize units engaged solely in intrastate commerce, it is said. Such action would be nec- essary, it is pointed out, to enable larger concerns to compete with those in their industry not subject to Federal licensing provisions. June 12, 1925 Only if very definite exemp- tions from the anti-trust laws were accorded licensed corporations would this tendency be counter- acted. The conviction is growing in in- dustrial circles that some new leg- islation to encourage trade groups to promulgate voluntary agree- ments may be enacted at this ses- sion. Definite exemption from the anti-trust laws for such agree- ments could be provided under the supervision of the Federal Trade Commission or some new body, in exchange for commit- ments to maintain wages and hours. ee Something Wrong Guest: “Do you operate a bus be- tween the hotel and the railroad sta- tion?” Manager of Ritzy Hotel: “No, sir!” Guest: “That’s strange. All my friends said you would get me coming and going.” Certified INSECTICIDES —Bulk or bottled) trade) DISINFECTANTS Dip—Cans or bulk) Drug trade) TO-DOT (Super Household Fly Spray FLY-D!I (In bulk only to the Drug TO-DOT—(Cattle and Dairy Sprays) PAR-DIP (Disinfectant and Animal No. 4 CRESOL (In bulk only to the 20 years Michigan Druggists have preferred Parsons bulk chemicals. Write for Bulk Prices— Parsons Chemical Works | MANUFACTURING LABORATORIES “Tt’s Killing Power that Counts” GRAND LEDGE, MICH. | SEASONABLE ITEMS SEED DISINFECTANTS CERESAN DuBAY No. 738 SEMESAN BELL NU-GREEN INSECTICIDES PARIS GREEN ARSENATE of CALCIUM LIME and SULPHUR ARSENATE of LEAD BORDEAUX MIXTURE COPERCARB OXO BORDEAUX SPONGES PICNIC SUPPLIES CHAMOIS SKINS WAXES POLISHES CLEANERS PAINT BRUSHES—VARNISH BRUSHES BATHING CAPS SODA FOUNTAINS and SUPPLIES PAINTS ENAMELS TURPENTINE RUBBER BALLS GOLF SUPPLIES LACQUERS MOTH DESTROYER BASE BALLS CAMERAS and FILMS BATHING SUITS and SHOES VARNISHES'’ OILS MARBLES PLAY GROUND and INDOOR BALLS and CLUBS ANT ROACH LICE BEDBUG FLEE RAT MICE MOSQUITO TICK KILLERS, ETC. Our prices are right and stock complete. HAZELTINE & PERKINS DRUG CO. Grand Rapids, Mich. June 12, 1935 MICHIGAN TRADESMAN 19 WHOLESALE DRUG PRICE CURRENT MORPHINE POTASSIUM Ounces 2 @12 75 Bicarbonate, Ib. ....----—-- 30 @ 3 So @14 40 aoe ibe ae - $ 1 . : : ichromate, lb, .~------—~.-- Prices quoted are nominal, based on market the day of issue. MUSTARD Bromide, lb, ---—-~-- —-- ¢ @ 4 Bulk, Powd. Carbonate, ibe eee 48 @ 172 Select, lb, __--.---- _. 4 @ 50 Chlorate ACID FLOWER we Lk. lLUmn eS 6S 2a a @ 8 Acetic, No. 8, lb.----------.- 06 16 Arnica lb. 50 @ 5&6 ane 32 on Boric, Powd., or Xtal., Ib... 07% 20 Chamomile NAPHTHALINE Jodide th. 2 1 85 $ 214 Carbolic, Xtal. ip 36 @ 43 German, Ib. ___.. - €@ @ 7 Balls, Ib. --—-----—---—------ 06%4@ 15 ermanganate, Ib. -------- 30 @ 50 Girne ib ls Oe eS Roman, ib, @ 140 Flake, Ib, ------------------- 06%@ 1b Prout oo oe Muriatic, Com’l., Ib. ....-.-. 0%@ 10 Saffron Red, lb. iat 909 @i 00 Nitric, 1b. .----- eee 10 @ 18 American, 1b. .--_----- @ NUTMEG Yellow! Ib 50 @ 60 Oxslic Ib os a 6 Spanish, ozs. __---_--__ @125 Pound -_---_--__---__. ———= Co 6 ee es Sulphuric, Ib. --.----------. 03%@ 1 Powdered, 1b. ---------. === o Tartaric, Ib. .----------- 33 @ 40 FORMALDEHYDE, BULK : Pa “ae a NUX VOMICA toe 32 ALCOHOL Pound) 222202 Eee g 26 Denatured, No. 5, gal... 38 @ 50 FULLER’S EARTH Powdered, Ib, --------------_ 16 26 QUININE Wood, * lente «6 CO @ «OQ POWGer, Ib, ---------___-_-- 05 10 5 02. cans, o28....-..______ @ 71 - OIL. ESSENTIAL ALUM-POTASH, USP GELATIN oe ok eek SEMATIN.. 6b @ 66 Bit trus om. @ Pound —______. pec @ 1 Powd. or Gra., Ib.-_-------- 05%@ 16 ci Sweet, eae, ibe 1 3 g 2 00 ee! ar —— >, i AMMONIA Brok. Brow Woo YO Amber. crude, Ib.------ = Th Gia Aconite, Powa., % Oo 40 oncentrated, Ib. -----——- 98, @ 38 Whi "Flake, Ib.----------- | 27%@ 36 Amber, reat., aa 1 @ 3%) Alkanet, Powd., it o 60 EE, 1 a HG White Gd tp Bay, ib, £00 @ 425 iooa, Poa, 1b 2 Oo Garbonatg ib BM Ribbon aa@ Stent ip ibe 273 9300 Burdock, Powd,, iba $ & ee te 1... a Calamus, Aeeatea Split and Muriate, Gra., lb. = Oy 18 ee as Caraway Sd, lb.._...__.___ 350 @ 400 Peel r _ ’ Cassia, USP, Ib..___-___-__--- 215 @ 2 60 elt Q@ Muriate, Po., Ib.-.---—..-. — 33°@ & pound 200 ee 19 @ 45 Cedar Leaf, 1b.-—-- T7170 @320 Calamus, pana ne @ & Cedar Leaf, Coml., 1b...--.. 100 @ 125 Calamus, Powd., Ib.---—-- @ 60 ARSENIC GUM Citronella, Ip. __-_---_-_- 8 @120 FHlecampane, lb. --------_ 25 @ 30 Pound: 2. _.-. 07 @ % Aloes, Barbadoes, Cloves, Ih, 1385 @ 2 25 Gentian, Powd., tb.._-_---- 17%@ 30 so called, lb. gourds-._. @ 6 Croton, lbs. -.------------- 4 00 ase Ger, ee roe eS Powale ih ce umaen > 35 @ «45 «| Cubeb, Ib. __--_______ 4% @ 4 80 Ginger, Jamaica, Li Ib, 38 @ 66 BALSAMS ieee Soeotti Erigeron, lb. — 370 @ 33 Ginger, Jamaica, Powd., 1b. 30 @ 40 me, Wb. _...... @ % @ 120 Powd., ree aes @ 80 Eucalytus, Jb. 8 @1 20 Goldenseal, Powd., Ib._--.-- 200 @2N Gia (Arehic fet, BL 50. «Fennel ~~... am G2. Bolo. white. ‘Powd., lb. 20 @ 30 Cee kee eee, - g 50 Hemlock, Pu., Ib. 170 @220 indian Turnip, Powd,, Ib... g 50 @ 40) Arabic, Gran., Ib. ____-_- @ % Hemlock Com., 100 @135 = Heese, Powd., Ib.----_--. 3 00 3 60 Gta sane oe bo 25 @ 36 Juniper Ber., lb. 300 @320 Licorice, Ib, —--------_------ 35 @ 40 ‘Asafoetida, lb. ---.------- 47 @ 60 Junip'r W’d, Ib. 16 G@LW woo Powd., Ib... 15 @ 26 Asafoetida, Po., lb,_._----- @ 7 Lav. Flow., lb._ 6 00 @ 6 40 Mar: henall Ce eee 2 BARKS Guaiac, Tp @ 60 Lav. Gard., 1 00 @ 1 40 M sn low, Cut., Ib.._-—_- @ 59 a aoe Se @ tno, bh 7 @i@ so... mallow, Powd., Ib..— @ 6 Ordinary, Ib @ 20 Kino, lb. -------------—-—— == @ 100 Mustard, true, ozs.-_ @ 126 Grint va Ib ne . & Ordinary, Po “ipa 2 @ 30 Kino, powd., 1p es: @ 125 Mustard. art.. 0Z8. ~....--. @ 36 Or PW, BD. ma men — 40 46 a 8 ee @ 78 Orange, Sw., Ib._—--—_---- 40 G56 fee ties @1% 7 el le a om ee. Fow.. lb @ 85 UFiganum, art., Ib.---—-- 100 @120 Pini, Foue- Ib... 1 50 @ 3 25 ie fe LULU lua ea Ss Shellac, Orne. ba 2 @ @ Lomo, & se Gem iy b I Te ae <> nee a BE nc GtOUMS me 4 @ eee dr 478 @ 530 Rhubarb, Pow. ib.----—- $b Pee ae henge 1) oi t Gr. see ee BOG ae a eat acre ae Him, G'4, lb. 3 @ M Shellac, ‘whi e {bone dr’d) th. 45 @ 96 pose’ Geran., 0Z8.-_-----—- @ 100 Sarsaparilla (Honduras, cut) 1 20 @ 1 20 Beauties, & t o 5) 20 g = NO. gd. bbs ee 75 @ 200 Rosemary Flowers, Ib..-..-- 10 @ 1 50 ee ee Med., Cut, Ib. @ 50 Seape e, = 1b. a No. 2 Ibs. "5 2 60 6 @. 1 15 Sandalwood Pat 8s, Powd., lb.-..—--__ 42 @ 80 ‘ee, Po., ¥b.---_--- 3 @ 40 Pow.. 1b, 08 Ot 25 EE Eo ibe 2 _-..---- 8300 @ 8 60 umeric, Powd., lb... 15 @ 26 We ih oo eee a 7450 @475 Valerian, Powd, Ib.-—--___ @ 60 Sassafras BERRIES HONEY Gupeb Wi @ 1 Pound -------------—------- @ 0 ane i Deieemse nae ; 30 g tm Spoom, bb oe 03 @ 10 Cure). Po. lb. g 80 Spearmint. Ib. 2 350 @400 # £Uilaubers Dnuiper, «SE sé1O 20 HOPS Dausy, to 3 50 4 00 Wii 03 @ 10 %4s Loose, Pressed, lb.---... @ % #£Thyme, Red, Ib.......... 3 75 24 Gran ib. 2 03%@ 16 BLUE VITRIOL Thyme, Whi., Ib.___--._--__ 300 @ 2 60 Nitre Pon HYDROGEN PEROXIDE ntergreen ‘tal. or Powd.------___ 10 “a ¢ Pound, gross ~-.+--.------=27 39 00 Leaf, true, lb.-_-_------ 560 @ 6 00 Gran] Ib 220 ¢ z BORAX % ib, grossa) ag oo Sis 00 a Ib, -----—----~.. 4 = @ 4 60 ee Ib, --------------- 17 30 groge 20 ee acne ee See Oda 1b. Ls ee Pa or Xtal, Ib... “an ee Ce wormed b. __ a Bio ~ a INDIGO Wormwood, Ib. ~------.--. 550 @ 6 00 SEED BRIMSTONE Madras, Ib, —_-------- _---. 300 @ 3 25 Anise, Ib, ---------—--.._. 40 @ 4 enna ee a 0 @ 10 OILS HEAVY Canary, Recleaned, lb....... 10 @ 16 INSECT POWDER Caster, gal a BE ST RON, Bleached, In @ 2 00 CAMPHOR Pore ib) Le age 4 Cocoanut, je 22%0@ 35 G , “wey. ‘Dutch, nara @ 32 Pound ---------- oe 72 @ 85 aS e211 20 O18 Colchicum, powa., ib ie LEAD ACETATE ee i oie Coriander, oo eee CANTHARIDES Xtal cee ag 8 26 Lard, No. 1, gal.__--__.___.125 @1 40 ennel, lb, ..---.--. ad 40 Russian, Powd, ------------ @450 Powd. and Gran..___.___. 36 linseed, raw, gal.____-__.__ 80 @ 95 Hlax. Wile to 06%@ 15 Chinese’ Powd. _____-_---_- @ 300 Linseed, boil., gal.__-_____— 83 @ _ 98 — Ground. Ib.---________ *@ 16 LICORICE Neatsfoot, extra, gal.---—- S16 Toate a 6 CHALK Pahoa ee per box.. 1 560 @ 2 00 oe gal. 200 @ 2 50 Mustard, Black, [yaaa 17% 2 Cra nite dozen @ 3 60 Waters. (24s) me . 3 1 bo a Ee Toure, Bia, te oo. ss 3 Dustless, dozen -—------ oc. Sperm. gat 135 9 ae 2 eS 20 @ 3 French Powder, Coml., Ib. 03%@ 10 LEAVES —— 7 ie ——— @ . Rape, Ib, _ : 10 3 , is Precipitated, Ib. ------ oo a 1B c Whale, gal. ...--_.--------- @209 Sabadilla, Powd 45 @ 655 Prepared, Ib. 14 16 a ¢ * Sunflower, Ib. White, lump, Ib.------------ 08 $ ip Buchu, Ib, long-——-—-- Q Worn 6 ib. ne mg te Buchu, P’ ip @ 15 wT rm, Levant, 1b._.-- a @ 5 50 Sage, bulk, Tio) 36 @ 30 OPIUM orm, Levant, Powd,______ @ 5 75 CAPSICUM Sage, loose traded 4s, Ib. @ a ------------------ 1 * aeab pads oe 70 age, ounces —....--..- ue @ % Tr, OZS. ----------—~--- 1 Powder, Ib. .-------- ae | 6s $ 7% Sage, P’d and Grd._.-- ae @ % Gran., ozs, ---_----____.__.- 1 30 Cantie. Conti, White Senna Alexandria, Ib. __.—- 3% @ 4 PARAFFINE CLOVES 1 i sail ow — fimevelisy wy. 8 @ Pound wee Powdered, Ib. -------------- 33 @ 45 Uva Ursi. lb. ____----------- @ 30 Uva Ursi, Pid ib) 22s @ 35 PEPPER Ash COCAINE Black, grd., Ib..----_____-. 25 @ 35 Bicarbonate, Ib. Ounce 13 75@15 40 LIME Red, grd., ib.-____ 6 @ 56 een. CoE, bo a Chloride, med., dz. —-------- @ 85 White, erd., Ib 9 @ 5 far pe il COPPERAS Chloride, large, dz.--.---- @ 146 Suns Ib, ------------~ Mal ih 03%@ 10 PITCH BURGUNDY Mtak Ibo 2 Powdered, ib. 03%@ 10 LYCOPODIUM Pound 2 8 a 26 Dry, *Powd., ae Pound 220200 ee 50 @~ 60 Silicate, Sol., gal.-----.--- CREAM TARTAR PETROLATUM Rouid 2 @ 38 MAGNESIA Amber, Plain, Ib....------ 12 17 i SULPHUR @ Carp., %8, 30 Amber, Carb. we 14 g fe Elght. ib) 04%@ 10 CUTTLEBONE Carb., eS, WB a $ 32 a es u : = arb., Powd., 16 26 } ©, Ib.-_----------~ SYRUP Pound -----------------—--- 40 @ 50 Guide Heal! e 79 Snow White, Ib.-------_--- 22 @ 27 Rock Candy, Gals.__-_._____ 0 @ 8&8 DEXTRINE Oxide, light, Ib.------------ @ % dere R PARIS DENTAL TAR Ib.__- 08 15 : Se a oc ou MENTHOL 00% Pints, dozen__--—--____ @10 epee Peg 493 © 62:00 @ 1 60 ts, dozen. @ 2% Witch Hazel, Yellow Lab., MERCURY ; ; a 95 g 1 65 Caustic, st’ks, 1b.---------- 69 @1 04 TURPENTINE Lidorice ed Wo 50 @@ Pound ______-----------_---- 175 @ 200 Liquor, Ib. -__-------____-- @e Gallons 222 Re ee 15 A Ig RP IR oF I CRE HT Sinhalese at r 3 aoa i 2 20 MICHIGAN These Quotations Are Used as a Base to Show the Rise and Fall of Foods Quoted on This and the Following Page. The following list of foods and grocer’s sundries is listed upon base prices, not intended as a guide for the buyer. Each week we list items advancing and declining upon the market. By comparing the base price on these items with the base price the week before, it shows the cash advance or decline in the market. This permits the merchant to take advantage of market advances, upon items thus affected, that he has in stock. By so doing he will save much each year. The Michigan Tradesman is read over a broad territory, therefore it would be impossible for it to quote prices to act as a buying guide for everyone. takes advantage from it. A careful merchant watches the market and ADVANCED Pure Lard in tierces—5gc DECLINED Spring Lamb—lc Pork Loins—ic Pork Butts—%4c Wilson’s Nut Marg.—l/c 100% Veg. Oil—ic Honey Dew Pineapple—25c Cider Vinegar—3c AMMONIA Little Bo Peep, med._. 1 35 Little Bo Peep, lge.--- 2 25 Quaker, 32 oz...--. -.- 2 10 Jack & Jill, 12 pits__ 90 Jack & Jill, 12 quarts 1 35 APPLE BUTTER Queker, 12-28 oz., BAKING POWDERS Clabber Girl 10-o0z., 4 doz. case-—- 3 50 2 lb., 1 doz. case----— 30 Royal, 2 0z., doz. 80 Royal, 6 0z., a0z.--—- 2 00 Royal, 12 oz., doz.--.- 3 85 Royal, 5 lbs., doz.---- 20 00 Rumford’s 10c, per dozen-------- 91 6-oz., per dozen------ 1 40 12-oz., per dozen--——-- 2 26 6-lb., per dozen------ 12 26 Calumet 4-0z., 3 doz. case------ 217 6-0z., 3 doz.---------- 2 85 16-0z., 2 doz.---__--_-- 4 85 5-lb., 4% doz.-—---- _. 6 00 K Cc 10 0z., 4doz. in case... 3 35 15 0z., 2doz.in case 2 45 a. 2 doz. in case... 4 12 Ib., 1 doz, in case_- 5 90 : ib., 4 doz. in case_. 5 BLEACHER CLEANSER Lizzie, 16 oz., 12s Linco Wash, 33 oz. 128 i eo Clorox, 24 pints a Clorox, 12 quarts_---- 2 8 BLUING Am. Ball, 36-1 0z., cart. 1 00 Boy Blue, 18s, per CS. 1 35 BEANS and PEAS Dry Lima Beans, 25 lb. 2 20 White H’d P. Beans__ 4 05 Split Peas, yell., 60 Ib. 33 Split Peas, gr’n, 60 . 4 50 Scotch Peas. 100 a .-- 6 65 BURNERS Queen Ann, No.1 ----- 1 15 Queen Ann, No. 2 ----- 1 25 White Flame, No. 1 and 2, doz...-------- 2 35 BOTTLE CAPS Single Lacquor, 24 gross case, per case_---._ 3 60 BREAKFAST FOODS : Kellogg’s Brands Corn Flakes, No. 136-_ Corn Flakes, No. 124__ ren, moO. 228 hep No. 250). Krumbles, No. 412... Bran Flakes, No. 624__ Bran Flakes. No, 660__ Rice Krispies, 6 oz.__ Rice Krispies, 1 0z...-. All Bran, 16 oz... ee Whole Wheat Fla., 24s Whole Wheat Bis., 248 Wheat Krispies, 24s__ Post Brands Grapenut Flakes, 248.. Grape-Nuts, 24s -.---. Grape-Nuts, 50s ._... Instant Postum, No. 8 Instant Postum, oH 10 Postum Cereal, No. 0_ Post Toasties, 368. i DODD ap met 69 po bun Weer ib ccunn ie mt AWOwsTe © =Sogsssss SeseasSsseserese Post Bran, Post Bran, PBF, 24. 2 36 Amsterdam Brands Gold Bond Par., No.54%% 7 50 Prize, Parlor, No. 6... 8 00 White Swan Par., No.6 8 50 BROOMS Quaker, 5 sewed___--__ 7 50 Warehouse -—~. 1 Winner, 5 sewed__.____ 5 76 acig 4 25 BRUSHES Scrub New Deal, dozen... 85 Stove Shaker, dozen -........ Shoe Topcen, dozen -...... BUTTER COLOR Hansen's, 4 oz. bottles ; 40 Hansen’s, 2 oz. bottles 1 60 CANDLES Electric Light, 40 Ibs.. 12.1 Plumber, 40 Ibs..-..._. 12.8 Paraffine, 6s .....-..-- 14% Paraffine, 128 _-.-----. 14% Wicking ~....-____.... 40 Tudor, 6s, per box.__. 30 CANNED FRUITS Apples Per Doz. Imperial, No. 10_-.--. 5 00 Apple Sauce Mast. No: 2 1 10 Mart. No. 10... & 25 Apricots Forest. No. 10__-__--_ 8 er, No. 10... 9 Gibral ter, No: 10. 3 Gibralter, No, 2%--.. 2 40 Superior. No. 2% -2 Blackberries Premio, No. 10_--_---- 6 2 Quaker, No. 2__------ 1 75 Blue Berries No. 10. Cherries Hart: No, 100 5 70 Hart, No, 2 in syrup... 2 25 Hart Special, 2... 1 25 8 50 Eagle, Supreme, No. 2 in syrup —__..............__. 3 2b Hart Special, No. 2.. 1 35 Cherries—Royal Ann Supreme, Supreme, No. 2 Gibralter, No. 10-. 25 Gibralter, No. 2%... 2 756 Figs Beckwith Breakfast, No. 202 on te 00 Carpenter Preserved, 5 oz. glass ....... 1 36 Supreme Kodota, No. 11 90 Fruit Salad Supreme, No. 10__-__ 12 00 Quaker, No. 10--_--- _ 41 %5 Supreme, No. pig 3 70 Supreme, No. 2.__._.. 2 70 Supreme, No. 1... 10 Quaker, No. 2%-—... 3 16 Govosberries Michigan, No, 10----. 5 35 Grape Fruit Florida Gold, No. 2, dz 1 35 Florida Gold, No. 5 dz. 4 35 Grape Fruit Juice Florda Gold. No. 1---- 75 Florida Gold, No. 2-_-. 1 15 Florida Gold. No. 5_. 3 90 Loganberries Premio, No. 10 _--. 6 75 Orange Juice Phillips No. 1 Can, dz. 95 Phillips No. 2 can, dz. 1 35 Peaches Bakers solid pack, Ne 7 50 Premio, halves. No. 10 6 70 Quaker, sliced or halves, No. 10..-_.. 8 50 Gibralter, No. 2%4---. 2 00 Supreme, sliced No. ae ee 2 25 halves, No, 24%4._---- 215 Quaker sliced or halves, No. 2. ~ 170 Pears Quaker, No. 10--.--- 8 58 Quaker, Bartlett, No. 2% _ 2 65 Quaker, , Bartlett, No. + a se ec Nara I 1 95 Pineapple Juice Doles, Diamond Head, No. 2: ae Doles, © apeuveed Dew, Ne, 1 6 50 Pineapple, Imperial, No. 10-___-- Honey Dew, No. 2%.. 2 @ Crushed 10 8 40 Honey Dew, No, 2... 1 = Quaker, No. 2% --..-- 2 35 Quaker, No. 2_..... -~ 1 80 Quaker, No. 1._..____ 110 TRADESMAN Pineapple, Sliced Honey Dew, i Honey Dew, No. 10 Honey Dew, 50 No. 244-- 2 46 Honey Dew, No, 2-... 2 0 Honey Dew, No. 1... 1 10 Ukelele Broken, No. 10 7 = Ukelele Broken, 24%. 22 Ukelele Broken, No. 21 4 os Tid Bits, No. 10 Quaker, No. 10..---_-- 8 25 Quaker, No. 24. ----. 2 36 Quaker, No. 2---~--.. 90 Quaker, No. 1..-----. 1 05 Plu papa ae 10, 30% eee ees 6 50 San eae Egg, No..2% 2 30 Supreme Egg, No. 2__ 1 70 Primo, No. 2, 40% Syrup oo 2 0 Prepared Prunes Supreme, No. 2%4------ ~2 45 Supreme, No. 10, iPoeen 6 50 Raspberries, Black Imperial, No. 10_.-.. 7 00 Premio, No. 10._._.--- 8 50 Hart, 8-ounce ------- 80 Raspberries, Red Premio, No. 10_.---... 8 75 Strawberries Jordan, No. 2_------. 50 Daggett, No. 2---.---. 2 25 Quater, No. 2_______. 2 35 CANNED FISH Clam Ch’der, 10% oz._ Clam Chowder, No. 2__ Clams, Steamed No. 1 Clams, Minced, No. % Finnan Haddie, 10 oz._ Clam Bouillon, 7 0z.-- Chicken Haddie, No. 1 Fish Flakes, small____ Cod Fish Cake, 10 oz. Cove Oysters, 5 oz.—. Lobster, No. Sarimag: 1; wet... 3 sard’s, 4 Oil, k’less__ 3 Salmon, Red Alaska_. 2 25 Salmon, Med. Alaska_ 1 80 Salmon, Pink, Alaska 1 38 Sardines, Im, %, eee oe Cal. bore mtb rt nme a an doz 85 Tans, % Sonita.___ 1 45 CANNED MEAT Bacon, med, Beechnut 3 50 Bacon, lge., Beechnut 3 76 Beef. No. 4 Corned_-_ Beef, No. 1, Roast eee Beef, 2% o2., Qua., Sli. Corn Beef Hash, doz. Be:fsteak & Onions, s. Chiii Con Car., 1s..-- Deviled Ham, 48... Deviled Ham, ee Potted Meat, % Libby 48 Potted Meat, % Libby. 75 Potted Meat, % Qua... 65 Potted Ham, Gen. \%.- Vienna. Saus. No. %... 90 Baked Beans Campbells 443 ________ S47 DORR DS DO ee = ° ~ a CANNED VEGETABLES Hart Brand Asparagus Quaker, No, 2 .-----. 2 20 runt Ficwie 1 70 Hunt No. 1, Med. Green 3 00 Hunt No. 1 Med. White 3 15 Hunt No, 1 Small eed 2 70 Baked Beans 1 lb. Sace, 36s, cS.__-__ 1 80 No. 2% Size, doz.__-_ i 10 No. 10 Sauce.._________ 4 00 Lima Beans Scott Co. Soaked___ 90 Marcellus, No. 10______ 6 90 Red Kidney Beans No. 30 475 No. 2 1 00 String Beans Choice. Whole. No. 2-- 1 80 Cut,, No, 10 7 26 at 6.2 2 1 35 Marcellus Cut, No. 10. 6 00 Quaker Cut No. 2-. 1 2¢ Wax Beans Choice, Whole. No, 2-. 1 80 Cut, No. 10 7 2 Cut, No. 2 1 Marcellus Cut. No. 10_ 6 50 Quaker Cut No. 2... 1 20 Beets Extra Small, No. 2... 1 Hart Cut, No. 10-..... 4 Hart Cut, No, 3. Hart Diced. No. 2---- 95 Quaker Cut No. 2%-- 1 20 Carrots mced: No.) 222 90 mice. NO, 102 4 25 Corn Golden Ban., No, 2---- 1 55 Marcellus, No. 2 1 2 Fancy Crosby, Ne. 2 1 40 Whole Grain, 6 Ban- tam: No. 22002 1 Quaker No. 10———— 8 Peas Oxford Gem, No. 2-_-- 3 15 Sifted EB, June, No, 2-. 2 00 Marcel, Sw. W No. 2 1 56 Marcel., BE. June, No. 2 1 45 Quaker, &. Ju., No. 10 8 00 Quaker E. J., No. 2_-- 1 45 Pumpkir. No. 10) Geo eee 475 No: 24 2 ae No.2 924% Sauerkraut No. al Quaker 3 50 No. 2% Quaker_._ 95 No. 2 Quaker ___ 75 Spinach Supreme No. 2%4----_. 1 65 Supreme No, 2-_----- 1 32% Supreme No. 10----_-- 5 40 Quality; No. 22.0 110 Succotash Golden Bantam, No. 2. 1 2 Hart, No: 2... Pride of Michigan.... 1 38 Tomatoes No. 6... 6 Ne. 34 =. 2 85 No. 2 oo a ee Quaker, No. 2_-...... 1 10 Quaker, No. 214_---_- 1 65 CATSUP Quaker, 10 oz._...doz. 1 16 Quaker, 14 oz.___doz, 1 4@ Quaker gallon glass, dozen) 2 11 00 CHIL! SAUCE Sniders, 8 oz. Sniders, 14 0g OYSTER COCKTAIL Sniders, 11 0z.-.-.._.. 2 00 CHEESE mogquetort: oe 68 Wisconsin Daisy _____ 15% Wisconsin Twin —_-__ 15 New York June, 1934___ 24 SBD SagO 22 53 BSA see eyes 18 Michigan Flats _______ 14% Michigan Daisies _____ 1 5 Wisconsin Longhorn__ 15% Imported Leyden _______ 1 lb, Limberger ..._--__ 30 Imported Be 6: Kraft, Pimento Loaf____ 24 Kraft, American Loaf__ 22 Kraft, Brick Loaf______ 22 Kraft, Swiss Loaf______ 26 Kraft, Old Eng. ete 33 Kraft, Pimento, % Ib., Ib. 26 Kraft, Amer., % Ib., - 26 Kraft. Brick. % Ib. ___Ib. 26 Kraft, Limbur., % \b., Ib. 26 June 12, 1935 CHEWING GUM Adams Black Jack...... 6b Adams Dentyne ....... 66 Beeman’s Pepsin Beechnut Peppermint... 65 Doublemint es Peppermint, Wrigleys... 66 Spearmint, Wwigleys_.. 65 ee eee - 6 Wrigley’s Pocus een gE Teaberry 66 CHOCOLATE Baker, Prem., 6 lb. % 2 45 Baker, Pre., 6 lb. 3 oz. 2 60 German Sweet, 61lb.%s 1 86 Little Dot Sweet 6 1b: es 2 6¢ CIGARS Hemt. Champions ._. 38 60 Webster Plaza . 76 00 Webster Golden Wed. 75 00 Websterettes ......__ 37 60 Cincos _.___.___ 38 50 Garcia Grand Babies_ 40 00 Bradstreetg -~....--- 38 50 Odins ---—.-..__--... 40 00 Rk G Dun Boquet__-. 75 60 Perfect Garcia Subl._ 95 00 Kemway, | oe 0 ee cs 20 00 Budwiser, 2000 20 06 Isanelia _.... BD O8 Cocoanut Banner, 25 lb. tins_.__ 18% Snowdrift. 20 lb. tins__ 18% CLOTHES LINE Atlanta, 50 ft 1 90 kkeystone, 5 Corona, 60 COFFEE ROASTED Lee & Cady 1 Ib. Package BYCO. oe 21 Boston Breakfast ____ 18 Dreawiast Cup .. 17% Competitions soe) 16 Maieauc 27 Morton House 27% Quaker, Vac Tins____ Qi Quaker, in glass jars__ 26 Coffee Extracts MY... per 100.02. J. 12 brank’s 60 pkgs... 4 2d Hummel’s 60, 1 Ib.---. 10% CONDENSED MILK Eagle, 2 0z., per case. 4 60 Cough Drops COUPON BOOKS 50 Economic grade. 2 50 100 Economic grade... 4 50 300 Economic grade_.20 00 1000 Economic grade__37 50 Where 1,000 bookg are ordered at a time, spacial- ly printed front cover is furnished without charge. CRACKERS Hekman Biscuit Company a dade: 1-lb. Saltine oes Crackers, dibs pkgs, os $1.65 Saltine yon Crackers, 2-lb. pkgs. Saltine Soda Crackers, Bie O27) oles ey en 1712 sutter Crackers, bulk 13% Butter Crackers, 1 lb. 1 70 Butter Crackers, 2 lb. 3 33 Graham Crackers, bulk 13 Graham Crackers, 1b. pips, 1.65 ate Saas 2-lb. pikes) 3.05 Graken e s. 6% -0z... -93 Junior Oyster C’s, blk. 13 Club Crackers 1 76 CREAM OF TARTAR & ib. boxes. oo ae ORIED FRUITS Apricots Extra Choice -_--...__ 23% Standard 20002 ee 2036 Citron 1021) Nox 25 June 12, 1935 MICHIGAN TRADESMAN Currants Packages, 11 oz.-._..... 18 Dates Quaker, 12s, pitted@.___ 1 40 Quaker, 12s, regular__ 1 10 Quaker, 12s, 1% 1b.-- 2 00 Quaker, 12s, 1 Ib. 1 4 Fige Calif., 24-8 oz, case... 1 80 Peaches Evap. Choice _---—- 15 Eva. Fancy -.-----. 16% 4 of, doe. 88 Orange, Torelli, 4 of. doze a 8 Citron, Torelli, 4 0%., dozen_.._--_. 90 Raisins Seeded, bulk Thompson's S'dless “pli. Hd bare pied s’dless blik._--- 6c Seeded, i, 15 oz. 8 California Prunes — 25 Ib. boxes-_@06% 80@ 90,25 Ib. boxes-_@ut% 70@ 80, 25 lb. boxes _-@07% 60@ 70, 25 Ib. boxes --@07% 50@ 60, 25 Ib. boxes --@08% 40@ 50, 25 lb. boxes --@09 30@ 40, 25 lb. boxes _.@10 20@ 30, 25 lb. boxes --@11% 18@ 24, 25 lb. boxes --@13 Hominy Pearl, 100 Ib. 3 50 Bulk Goods Elb.Macaroni, 20 lb.bx, 1 30 Beez Noodle. 10 Ib. box 1 22 Pearl Barley Chester -———----------- 5 00 Lentils Chili _.-__-----~-------~-- 10 Tapioca Pearl, 100 Ib. sacks._-- 7% Minute, 8 oz., 3 doz. 4 05 Dromedary Instant ... 3 50 Jiffy Punch i 8 doz. Carton_--------- 4 26 Assorted flavors. uaker, Tall, 10% 0z.- 3 10 aa Baby. 4 doz.-_ 1 55 Quaker, Gallon, % dz. 3 25 Carnation, Tall, 4 doz. 3 22 Carnation. Baby, a az. 1 61 Oatman’s D’dee, Tall. 3 22 Oatman’s D’dee, Baby 1 61 Pet. Tall 3 22 Pet, Baby. 4 eae 1 61 Borden’s, Tall, 4 3 22 Borden’s, Baby. 4 oa 1 61 FRUIT CANS Ball Mason ¥. O. B. Grand Rapids ps Liga 16 Gait a Pes 00 JMason Can Tops, gro. 2 45 FRUIT CAN RUBBERS Quaker Red Lip, 3 gra earton ~--------------- 13 GELATING Knox Jelsert, @ dos. ..________ 1 40 HONEY Lake Shore 1 lb. doz-- 1 90 JELLY AND PRESERVES Pure. 30 Ib. vails----- 2 36 Imitation. 30 Ib. nee 1 89 6 0Z., 00 JELLY GLASSES % Pint Tail, per doz.---- 85 JUNKET GOODS Junket Powder ._..... 1 Junket Tebilets __._._ 1 3 MARGARINE Wilson & Co.’s Brands Oleo NOt 22222 cee ee 12% 100% Veg Oil Grown on America Farms ____-- 14 MATCHES Diamond. No. 5. 144___ 5 72 Searchlight. 144 box_. 5 Le Swan. 146 00 5 Diamond, No. 0_----- 4 30 Safety Matches Red Top, 5 gross case 4 80 Congress, 6 gro, c8... 5 26 Standard, 5 gro. cs... 4 00 MUELLER’S ere ae, 10 Macaroni, 9 ©z.___...-. Spaghetti, 9 0z.....-.-. 3 10 Elbow Macaroni, 9 oz... 2 a Ege Noodles, 6 oz. -... 2 1 Eeg Vermicelli, 6 oz... 2 i Egg Alphabets, 6 oz... 2 10 Cooked Spaghetti, 24c, it 04. 2 20 NUTS Whole Almonds. Peerless --.. 15% Brazil, large --- 3% Fancy Mixed __-_.___. 16 Filberts, Naples —.--__ 16 Peanuts, vir. Roasted ue Pecans, 3, star -...------ Pecams, Jumbo _..—.... “i Pecans, Mammoth __---- Walnuts, Cal. his to 22 ee Peanuts No. 1 i Tip. Cellop’e case_ 1 50 Shelled Almonds Peanuts, Spanish, 125 bags Pecans, salted Walnut, California __. 56 MINCE MEAT None Such, 4 doz._-_-- 6 a Quaker, 1 doz. case__. Yo Ho, Kegs, wet, Ib._ iene OLIVES—Plain Quaker, 24 3% ozz. cs. 1 80 Quaker, 24 7% oz. cs. 3 56 Quaker. 12.11 0z.-__- 2 35 Tempter, 12 22-0z, cs. 4 50 1 eal. elass. cach ___ 1 50 OLIVES—Stuffed Quaker, 24, 2-0z. cs... 1 87 Quaker, 24. 3-o0z. cs.-. 2 70 Quaker, 3 30 Quaker. 24. 7 Quaker, 12. 16-oz. cs. 4 35 1 Gallon glass. each__ 1 99 PARIS GREEN PICKLES Sweet Small L and C, 7 02, doz.-_ 92% Paw Paw, quarts, doz. 2 80 Dill Pict.les Gal., 40 to Tin, doz... 8 20 32 oz. Glass Thrown___ 1 60 PIPES Cob, 3 doz. in bx. 1 00@1 20 PLAYING CARDS Blue Ribbon. per doz. 4 00 Bicycle. per doz.------ 50 Caravan, per doz... 2 25 POP CORN Sure Pop, 25 Ib. bags 2 55 Yellow, 24 1-Ib. bags... 2 50 FRESH MEATS Beef Top Steers & Heif.____ 20 Good Steers & Heif.____ 18 Med. Steers & Hef.___- Li Com. Cattle 2 asetes 12 Mutton Boor 222 Pork Moins: ee ees 2234 Butts) 2s eee 2134 Shoulders, (25 18% Spareriba: 222502 ee 13% Neck Bones, ) 09 ADammaingrs: ae 16% PROVISIONS Barreled Pork Clear Back ___.28 00@34 06 Short Cut, Clear__._ 30 00 Dry Sait Meats D S Bellesu.2 2 22 20-25 21 Lard Pure in tierces. 16% 60 lb. tubs —_-_~- advance 50 Ib. tubs _- = advance % 20 lb. pails ___..advance % 10 lb. pails _._._--.advance % 5 lb. pails _..-_-.advance 1 Sp. pails: advance 1 Compound, tierces --__ 13% Compound, tubs —--__- 13% HERRING Helland Herring Mixed, kegs... Milkers, Kegs 96 Boneless Herring, 10 lb. 15 Cut Lunch, 8 lb. paila 1 % Mackerel Tubs, 60 Count, fy. fat 6 00 Pails, 10 lb. Fancy fat 1 50 White Fish Med, Fancy, 100 Ib... 13 00 Milkers, bbls, -----.-- 18 50 K K K K Norway--- s a S lb. pales Cut Lunch. i 50 Boned, 10 lb. boxes_.-. 16 SHOE BLACKENING 2in 1, Paste, doz...____ 1 30 E. Z. ‘Combination, dz. 1 30 Dri-Foot, doz. ---.--.. 2 00 Bixbys, doz. ee 2836 Shinola, doz...---.---. 90 STOVE POLISH Blackne, per doz.----—. Black Silk Liquid, doz. Black Silk Paste, doz._ Enameline Paste, doz. Emameline Liquid, dez. E. Z. Liquid, per dez._ Radium, per doz._...-- Rising Sun, per doz._-- 654 Stove Enamel, dz._ Vulcanol, No. 10, doz._ Stovoil, per doz.------- 3 00 PhD bet Bet pak ped tet pet co ; > SALT F.O.B. Grand Rapids Quaker, 24, 2 lb.-_- 1 05 Quaker, 36-1% aan & SO Quaker, Iodized, 24-2. 1 45 Med. No. 1, bbls. pew Ss 26 Med. No. 1, 100 1b. bk. 1 07 Chippewa Flake, 70 Ib. 1 00 Packers Meat, 50 1b... 70 Crushed Rock for ice, cream, 100 lb., each 95 Butter Salt, 280 Ib. bbl. 4 00 Block, 50 Ib. eee 40 Baker Salt, 280 Ib. bbl 3 80 Mrankfort. ooo es 20 Por ee 20 Tongue, Jellied _..... % Headehcesg ._____._..__. 18 Smoked Meats Hams, Fancy, 14-16 lb. 23 Hams, Fancy, Skinned 14-18 ib. @23 Ham, dried beef Knuckles, 3-5 lb._--- @25 Smoked Picnics 1. =< @1 Boiled: Ham 2 @33% Minced Hams —-.- 15 Bacon 4/6 eee Ea ciel @31 Beef Boneless, rump —__--Ib 20 00 RICE Fancy Blue Rose___--- 4 90 Fancy Head ~----.-._. 6 00 RUSKS Postma Biscuit Co. 18 rolls, per case ...... 2 10 12 rolls, per case __..-- 1 39 18 cartons, per case _._ 2 35 12 cartons, per case ... 1 57 SALERATUS Arm and Hammer 24s_ 1 50 SAL SODA Granulated, 60 Ibs. cs._ 1 35 Granulated, 18-21% Ib. packages -~-----—- 110 CoD FISH Bob White, 1 Ib. pure 25 Paragon, 1 Ib.-------- 19 Five case lots.__.----- Colonial Fifteen 48 1 0 Twenty 3s eect & OG Six 108 ___. o Super Suds, 48 .——-. 3 90 Sunbrite, 50s -----~-- 2 03 Wyandot, Cleaner, 24s 1 52. B, Fels Nees. 100 box... 4 36 Flake White, 10 ce 45 ‘Evory., 100) 6s. 05 Fairy, 100 box.______ 3 00 ive, 144 box. 6 20 Lava, oe - Camay, 72 box........ 2 P & G Nap Soap, 100@3 45 Sweetheart, 100 box... 5 70 Grandpa Tar, 50 sm. _. 2 10 Williams Barber Bar, 9s 50 Williams Mug, per doe. 48 Lux Toilet, & SPICES Whole Spices Allspice Jamaica___-__ @24 Cloves, Zanzibar_____. @36 Cassia, Canton 222. @24 Ginger, Africa ..._._.. Mixed, No. 1__..._---. @30 Mixed, 10c pkgs., doz.- @65 Nutmegs, 70@90 __---- 50 Tutinegs, 105-110 ___.. @48 7epper. Black .__--.. @23 Pure Ground in Bulk Allspice, Jamaica __.. @18 Cloves, Zanzbar _._.-_ @28 Dassia, Canton____--.- 22 Ginger, Corkin .._.. @17 Mustard... @21 Mace Penang _....... @69 Pepper, Black __-_-_.. @23 Nutmecgs .... @25 Pepper. White ___-__. @48 Pepper, Cayenne __-_-- @26 Paprika, Spanish ...._. @36 Seasoning Chli Power, 1% oz... 65 Celery Salt, 1%oz..... 80 80 1 35 135 Ponelty, 3% oz.--_---- 3 25 Kitchen Bouquet-_-_--_ 4 55 Laurel Leaves ___---_ 26 Marjioram, ioe... ss Savory, 1 0z.__.-- aa Go Thyme. 1 oz... 7 9¢ Tumeric, 134 o@.-.--__ $5 STARCH Corn Kingsford, 24/1 __._ 2 35 Powd., bags, per Ib____ 4% Argo, 24. 1 Ib. pkgs... 1 64 Creams, 2-1 ..._.- 2 20 Gloss Aveo 94 1 Ib. pkes 272 Argo, 12, 3 lb. pkgs.__ 2 26 Argo, 8, 5 lb. pkgs.--_-_ 2 46 Silver Gloss, 48, 1s_-_. 11% Elastic, 16 pkgs.__._-- 1 33 Staley 24—1 Ib.__-----_ 17 SYRUP Corn Blue Karo, No. 1%__ 2 72 Blue Karo, No. 5, 1 dz. 3 70 Blue Karo. No. 10_-.- 3 52 Red Karo, No. 14%--__ 2 92 Red Karo, No. 5, 1 dz. 3 a Red Karo. No. 10__-. 3 8 Imit. Maple Flavor Orange, No. 1%, 2 dz.. 2 87 Orange, No. 3, 2 cans 4 84 Maple and Cane Kanuck, 24/12 Glass__ Kanuck, 12/26 Glass 4 15 Grape Juiwe Welch, 24 pint case___ 4 40 MAZOLA COOKING OIL Pints, 2 doz., case... 5 Quarts, 1 dozz.___ 4 5 gallons, 2 per case TABLE SAUCES Lee & Perrin, large... 5 75 Lee & Perrin, small_._ 3 3 Penner . 2. 1 60 Royal Mint.) == 2 40 Tobasco, small___.-.-. 3 75 Sho You, 9 02z., doz._.. 2 A-1, large --.- . i 21 TEA Japan Medium ._......____.._ § Choice ..---.---—----22@30 Fancy oe No. 1 Niphbe. Gunpowder Chelee ._....... Ceylon Pekoe, medium _...0. 63 English Breakfast Congou, medium ._..__ 8 Congou, choice _____ 35'@ 36 Congou, famcy _..._. 42@43 TWINE Cotton, 3 ply cone._____ Cotton, 3 ply balls._____ te =o VINEGAR B. Grand Rapids Cider, 40 grain . 22 White Wine, 40 grain 18 White Wine, 80 grain 4% WICKING No. 9, pergrosg _______ 80 No. 1, per gross _______ 1 No. 2, per gross __ No. 3, per gross _______ 30 2 Peerless Rolls, per doz. 90 Rochester, No.2, doz.. 50 Rochester, No. 3, doz.. 2 00 Rayo, per doz._...___. 15 WOODENWARE Baskets Bushels, Wide Band, wood handles__ Market, drop handle. 90 Market, single handle. 95 Market, extra 1 60 Splint larga 8 60 Splint, medium _______ 7 50 Splint, smal] 2 6 50 Churns Barrel, 5 gal., each____ 2 40 Barrel, 10 gal., each... 2 55 3 to 6 gal., per gal... 16 Pails 10 qt. Galvanzed ______ 2 60 12 qt. Galvanized _.___ 2 85 14 qt. Galvanized _____ 3 10 12 qt. Flaring Gal. Jr. 5 60 10 qt. Tin Dairy_...____ 4 00 Traps Mouse, wood, 4 holes__ 60 Mouse, wood, 6 holes. 70 Mouse, tin, 5 holes... 65 Rat, wood _ 1 00 Rat, spring ______ 1 00 Mouse, spring. 20 Tubs Large Galvanized_____ 8 75 Medium Galvanized__. 7 75 Small Galvanized _____ 6 75 Washboards Banner, Globe__..____ 5 50 Brass. single... Glass, single____ Double Peerless_ Single Peerless__ Northern Queen______ 5 50 Universal 2 7 25 Paper Food Dishes % Ib. size, per M____ 1 79 1 Ib. size, per Mes 2 05 2 Ib. size, per Me 2 40 3 Ib. size, per Me 2 95 5 Ib. size, per M_ = 3 85 WRAPPING PAPER Butchers D F. per 100 - 88 Kraft. per 1000.02 5 88 TOILET PAPER Quaker, 100 Rolls___. 4 5 Silk Tissue. 100 rolls__ 3 59 YEAST CAKE Magic. 3 doz: ). 2 70 Sunlight, doz. ..:..... 2.48 Sunlight, 1% doz. -..-_ 1 35 Yeast Foam, 3 doz.__-- 2 70 Yeast Foam, 1% doz.-. 1 35 YEAST—-COMPRESSED Fleischmann, per doz... 30 Red Star, per doz._.-.-- 24 anaes Aihilen gos A ray Tae eanmnteNs BARD AMBRE ARRAS EMMA mm a tags 22 SHOE MARKET Michigan Retail Shoe Dealers Association. President—Clyde K. Taylor. Executive Vice-President—M. A. Mittel- man. Vice-Presidents—J. A. Burton, Lan- sing; A. Allen, Grand Rapids; Edward Dittmann, Mt. Pleasant; R. H. Hainstock, Niles; E. T. Nunneley, Mt. Clemens; Fred Nentwig, Saginaw; E. C. Masters, Alpena; A. G. Pone, Jackson, Secretary-Treasurer — Robert Murray, Charlotte. Field Secretary—O. R. Jenkins, Port- land. Membership Committee—R. H. Hain- stock, chairman; entire board to act as committee. Board of Directors—E. T. Nunneley, Mt, Clemens; M. A. Mittelman, Detroit; Edw. Dittmann, Mt. Pleasant; Steven J. Jay, Detroit; Clyde K. Taylor, Detroit; John Mann, Port Huron; Max Harryman, Lansing; Wm. Van Dis, Kalamazoo; Rich- ard Schmidt, Hillsdale; Arthur Jochen, Saginaw; B. C. Olsee, Grand Rapids; Fred Elliott, Flint; P. B. Appeldoorn, Kalamazoo Fred Murray, Charlotte; Ralph Meanwell, Ann Arbor; John Och, Che- boygan. Michigan Shoe Exhibition Association Annual meetings held once a year at Pantlind Hotel, Grand Rapids. Address all communications to Rodney I. Schopps, Secretary, Pantlind Hotel. Will the Honor System Do It? Repercussions from the Supreme Court decision nullifying the NRA dis- turb trade for the moment, but a noble attempt will be made by the shoe in- dustry to hold to NRA wages and hours and to eliminate child labor. A central arbitration committee, if organ- ized immediately, would help tremend- ously, With the National Boot and Shoe Manufacturers Association, represent- ing 85 per cent. of the production of shoes, as measured in pair production and dollar volume, placing itself on record “to maintain proper cooperative and mutual agreement on these points,” there is some hope that the upset of the New Deal will be minimized. Solidarity of action on the part of this industry may be an example to the country of the trusteeship of basic NRA principles to a voluntary group _who feel that they can carry on the principles without the policing power of government, Free competition does not necessar- ily mean the return of the chiseler of prices and the exploiter of labor if in- dustry can develop a unanimity of ac- tion on the three fundamentals of wages, hours and child labor and a “cease and desist” power given to an arbitration committee might produce peace, production and prosperity in shoes. The whole house of cards seems to have tumbled with the Supreme Court decision, for the court ruling imperils the whole AAA, with its control of farm crops, the security regulation, the control of the issuance of securities, the regulation of the liquor trade and all provisions for the stabilization of labor relations—the “thirty-hour bill,’ and “Wagner Bill,” etc. Cancellation of economic and social measures centralized in the Federal government may have its early effect on the purchasing power of the people. The only hope is that natural inflation, through credit channels, the improve- ment of business generally and inter- national exchange of goods and serv- ices will offset the immediate tend- ency to reduce the price of wheat, cot- tion and commodities that have been buttressed by laws. MICHIGAN TRADESMAN The serious side of the situation that comes with this release of Federal gov- ernment authority over intrastate bus- iness, is its effect upon immediate farm purchasing power, the decline in cot- ton, the break in sugar and the cancel- ation of wheat programs. These ad- verse factors are slightly balanced by the cheerful note that there is a decided pickup in retail sales since the advent of warm weather, and world-wide price levels remain firm. Within the shoe industry itself, the general feeling is that the industry can come as close to operating on code hours and wages as any industry in America. Undoubtedly, if we sent out telegrams to all the shoe manufacturers in America and leading shoe stores as well, the replies would be unanimous that wages and hours and child labor regulations will be continued individ- ually. Such a roll of honor would be almost a complete coverage of the trade. Words of promise stand, how- ever, only up to the point of competi- tive necessity and it remains to be seen what happens in general practice with- in other industries, and the possible re- percussions on shoes. The bulk of Fall orders in all indus- try must be placed during the month of June. Delays in placement of this business will disorganize production and necessitate peaks of effort in later months. Inevitable increase of pro- duction hours must follow to get the goods delivered on time. Once hours are increased, then look out for the scale of wages in ratio to the hours of work. Strikes, disorders, delays are more costly than a 5 or 10 cent reduc- tion made under the chisel. Getting the goods for August 15 opening is more desirable than delay. But as we said before, the intent of industry is to carry on and if the nor- mal practice of ordering goods contin- ues, the industry will “hold to the faith’ and do its part in the encourage- ment of natural recovery. In a way, the NRA has served its general purpose for the period of time of its greatest need. Now business faces the test of its social responsibil- ity. If we can rest a new prosperity on the fundamental of “exchange of goods and services” rather than on artificial control of price levels, we will have stepped along the path of progress with individual effort and ambition the par- amount factor. Freedom is a precious thing—even in business The Supreme Court decision says definitely that the collective system is out if dictated by a central government, but it doesn’t say that the honor sys- tem is in the discard. We are return- ing to a competitive system that can be less ruthless if we have the true neighborly spirit. This is indeed the greatest test of whether good business practice can be carried on under the trusteeship of industry itself. Associa- tions have the opportunity of exerting powerful moral pressure against all back-sliders who operate with the axe, the chisel and the vicious greeds that brought about the catastrophes of 1929- 33. Human nature is inherently selfish and it remains to be seen whether it has learned any lessons the past two years of voluntary operation of the golden rules, As an industry we live by purchasing power and if we can accelerate the ex- change of goods and services, we can bridge over our difficulties to a more secure civilization—Boot and Shoe Recorder. —+++—____ We Are Still the Leading Meat Con- sumers (Continued from page 3) sumption one-sixth and increase their endurance, The resourceful housewife no longer judges the nutritive value of meat by its protein alone, but by its value when combined with vitamin foods, An ounce of clear fat pork may be equal in fuel value to two pounds of cabbage, but the nutritive quality of the meat dish may be best achieved, government bulletins tell her, by dressing it up, as oxtail stewed with a puree of lentils, as a dry curry of lamb, or by decking it out with a garnish of chestnuts or pun- gent cubes of onions. Recipes supplied by Frances Foley Gannon, Deputy Commissioner of Markets, show fifty ways of preparing cheaper cuts of meat, Cooking tests prove that waste and shrinkage is not greater in the cheaper than in the ex- pensive cuts; that the higher price of certain cuts, for instance, is determined more by appearance than by food val- ue, The Bureau of Agricultural Eco- nomics in a pamphlet entitled “Meat Dishes at Low Cost” urges the house- wife to use cheaper cuts and shows her how to make them palatable—N. Y. Times, June 12, 1935 Estimate 340,000 Car Output The output of automobiles and trucks in the United States and Canada for the month of June is not likely to exceed 340,000 units, as compared with 377,754 produced in May, according to trade estimates, June output will doubtless remain above the levels of the same month last year, how- ever, it is anticipated. Rapidly mounting stocks of used cars are already tending to retard new car sales in some areas. While code restrictions up- on trade-in allowances are no longer effective, declining prices for second-hand automobiles will prevent most dealers from _in- creasing allowances to stimulate new car sales. On the other hand, Chevrolet is expected to continue producing at near capacity levels this month, owing to the partial shutdown in May occasioned by the Toledo strike, precipitated by the vicious and murderous trades unionists. Consequently, despite some cur- tailment in output on the part of other manufacturers, the indus- try's production is not likely to decline during June more than seasonally. —_—_r 2 »___ As a matter of economic security alone, we can find it in our jails. The slaves had it Our people are not ready to be turned into a national zoo, our citizens classified, labeled and directed by a form of self-approved keepers.—~ Herbert Hoover, TROUBLE IN THE AIR.. TORNADO CAN’T BE PREVENTED SO PROTECT YOURSELF AGAINST PROPERTY LOSS WITH MUTUAL WINDSTORM INSURANCE AS WRITTEN BY THE MICHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY MUTUAL BUILDING, LANSING, MICHIGAN DETROIT SAVINGS SERVICE GRAND RAPIDS SAGINAW - STABILITY June 12, 1935 OUT AROUND (Continued from page 9) condition and net profits of the con- cern, The most common method of dis- tributing profits is on the basis of the salary received, that is to say, the salesperson whose salary is $15 per week gets twice as big a share of the profits as the one whose salary is $12 per week. Some concerns distribute upon the basis of sales, and others dis- tribute in a more or less arbitrary fash- ion, thus hoping to equalize the differ- ence in the conditions and the oppor- tunities for making sales of all mem- bers working in the store. Another common form of profit sharing is the distribution of shares of stock or other evdence of ownership to employes, either upon favorable pur- chasing terms or as a reward for faith- ful service over a term of years. The purposes of profit sharing, pre- mium paying and bonus granting, are, first, to get the salesman to use his own initiative and ambition in further- ing the business of the concern, and, second, to tie the good emple;es to the concern, so that they cannot be drawn away, either into independent businesses of their own or to competi- tors. These purposes demand that the systems adopted must be such as to avoid such friction among salespeople as straight commissions arouse; that the rewards must be great enough to awaken their interest and ambition; and that settlements should be made frequently enough to keep the end of the period in mind from the start, and yet have it long enough so that the amount payable at its end in the form of profit, shares, bonuses or premiums may seem worth while. Bonus and premium schemes apparently work best in institutions which give every employe a chance to earn something extra besides a regular salary, and which adjust the rules or conditions of earning the bonuses or premiums so that those who are engaged in places in the store unfavorable to making a good showing are given all due allow- ance, Premiums in the form of PM’s and spiffs, prizes and commissions for sales above quota, are usually paid weekly or whenever the regular wage is paid. Profit shares and bonuses are generally paid annually or semi-annually. The argument for the annual payment is that in this length of time the shares or bonuses amount to a good deal in the case of the best salespeople, and the prospect of losing this amount keeps them from seeking employment elsewhere, at least until after these bonuses have been paid. Such pay- ments are usually made at about the beginning of the calendar year or just after the holiday rush of trade. Tn practice salespeople receive re- muneration other than direct salaries in a variety of ways. Discounts of from 10 to 20 per cent. on merchandise pur- chased from the store are granted by many stores. The lower figure is the MICHIGAN TRADESMAN most common. A few stores allow no discounts at all and most stores give discounts to apply only on goods for the salesperson’s personal use. A few stores add the proviso that discounts shall apply only on goods for personal use or for the use of persons wholly dependent upon the salesperson, Spe- cial discounts are usually given on dress goods to be used in making uni- forms required by stores for their em- ployes. Gifts, prizes for suggestions, Christ- mag presents, vacations on full pay, occasional banquets, gymnasium suits, musical instruments for bands, books and papers for the employes to read, educational courses in salesmanship, in millinery, in domestic science, in art, in elocution, in music, dancing and foreign languages are frequently sup- plied to employes. Under the head of welfare work, large stores go into a great many things of interest and value to their employes. Singing societies, baseball clubs, orchestras, bands, theatrical so- cieties, cadet corps, athletic clubs, liter- ary societies and other organizations are established and assisted. The larges stores encourage thrift and economy among employes by means of saving and loan associations, sick and death benefit associations, and even by building and loan associations. The purpose of the savings and loan association is to encourage all mem- bers to lay aside a fixed sum of money every pay day, and, in case of need, to make loans to individual shareholders at reasonable rates of interest. By this means the loan shark business, which has always obtained some patronage among retail salespeople, is materially reduced. The sick and death benefit associa- tions collect regular dues from their members during earning periods and then pay weekly benefits in case of sickness, and a stated amount to the deceased’s family in case of death. Joseph C. Grant, the Battle Creek dry goods merchant is general chair- man of the banquet which will be held at the Masonic Temple (Battle Creek) under the auspices of the American Liberty League. Jouett Shouse, of Washington, who has been a member of congress, assistant secretary of the treasury and chairman of the demo- cratic national committee, will be the principal speaker at the banquet. He has announced his address will be non- partisan and will deal solely with gov- ernment and the national problems of the hour. “You Are the Government” is the subject of his address. E, A. Stowe. —__2»+»>__ Best Grand Council Meeting Held For Years The forty-second annual executive session of Michigan Grand Council was held at Bancroft Hotel, Saginaw, June 6, 7 and 8. After the addresses of welcome by Hon. Robert C. Weber, Mayor of Saginaw, Brothers Oren M. Leidlein, Past Counselor of Saginaw ~ Council, Fred A, Phillips, Senior Counselor of Saginaw Council, the gavel was handed to Allen P. Rock- well, Grand Counselor of Michigan Jurisdiction, who presided during the session. The meeting was the “peppiest” Grand Council meeting it has been the privilege of the scribe to attend. The Saginaw Council financed the meeting in an admirable manner and there was no registration fee. The work that is a part of every convention was han- dled so smoothly and efficiently by those in charge of the different work to be done, that there was not a jar or a discordant note of any kind during the session, It ‘was really a meeting that will be long remembered for its successful and pleasing features. The team work dinner on Thursday eve- ning was attended by the largest num- ber who have ever been present on this occasion. It was highly successful. Several good talks were delivered by our own officers, but the speaker of the evening was Major W. N. Schar- aff, Automotive Engineer of Standard Oil Co., on the rather old subject, “The art and science of selling.” He brought some new ideas to those pres- ent that were much appreciated, As a feature of the entertainment, the head- liners were the “Dixie Eight,” fur- nished through the courtesy of E. F. Weineke Co., ford sales and service, and the ford Motor Co. Following the dinner, entertainment was furnished in the gold room, which was so good it was prolonged much beyond the scheduled time for it. The German band and dancing were two of the features which maintained a persistent appeal to the visitors that did not languish during the meeting. The session of the Grand Council was very snappy, and as early as ‘pos- sible the routine work was done and then several discussions for the good of the order were held. The value of team work came up for analysis, and the Council went on record as favor- ing a continuance of the team work program, paying a director a nominal salary and his necessary expenses to continue directing it. Two members of the Grand Execu- tive Committee had served six years and they were succeeded as follows: A. E, Dorman, Saginaw, was succeeded by Roy B. Stanfield, of Battle Creek; Harry Northway, Owosso, was suc- ceeded by Oren Leidlein, of Saginaw. Grand Secretary Homer H. Bradfield presented the retiring members of the Grand Executive Committee and Past Grand Counselor J. J. Beckman, of Marquette Council, with jewels denot- ing their rank in the order. His re- marks were very appropriate and ap- preciated by those who heard them. The Ladies Auxiliary entertained the visiting ladies in an unusual manner. Apparently they transplanted a rose garden to the ball room of the hotel and lunch was served amid the climb- ing roses on trellises and arches. The program consisted of musical num- bers and a debate on the rather practi- cal question: Resolved “That sunshiny days give you more pleasure than moonlight nights.” Mrs. Gerald J. Wagner, of Grand Rapids, won first 23 prize in bridge. The election resulted in the follow- ing officers being chosen for the en- suing year: : Grand Counselor—A. G, Guimond, Detroit, Mich. Past Grand Counselor—Allen P. Rock- well, Grand Rapids. Grand Junior Counselor—R, A, Chen- oweth, Escanaba. Grand Secretary—H. R. Bradfield, Grand Rapids. Grand Treasurer—A, W, Munger, Saginaw. Grand Conductor—Charles Maloney, Detroit. Grand Page—R. N. Grien, Bay City. Grand Sentinel—Domiick A. Michela, Iron Mountain. Grand Chaplain—A. G. Malone, Sagi- naw. L. L. Lozier. The Secretary has read notice that Brother Jacob Irasek at 2120 No, 62nd St., Waumatoso, Wis., has met with an injury and is under care of a phy- sician. —_--~--+____ Diesel locomotives for underground mining operations are now available. They are said to cut the cost of tram- ming, can be equipped with scrubbers which remove exhaust odors. Phone 89674 John P. Lynch Sales Co. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan Cash paid for stocks of merchandise of every description including ma- chinery, plants and equipment. Write or wire M. GOLDSMITH 935 Gratiot Ave. CAdillac 8738 DETROIT, MICHIGAN Complete modern Drug Stere fixtures for sale at & great sacrifice, consisting of plate glass sliding door wall case, show cash registers, count- ers, back bar soda fountain and utensils, etc. ABE DEMBINSKY, Liquidator 171 Ottawa Ave., N. W. Grand Rapids Michigan BUSINESS WANTS DEPARTMENT Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, per inch. Payment with order is required, as amounts are too small to open accounts. FOR SALE—One Burroughs bank book- keeping machine. Good shape. One safe 62”x35"x41” inside vault time lock. B. C. Ellar, Receiver, Alba, Mich 728 To Trade—Hither one or two houses in Mt. Pleasant, the growing oil city, for a good mercantile business, hardware pre- ferred, in a good trading small town in Central Michigan. Send particulars. Lock Box 89, Mt. Pleasant, Mich. 737 FOR SALE—$2,300 takes 1st-CLASS WELL-ESTABLISHED GROCERY and BAKERY, Main street. Valparaiso, In- diana. Mitchell Bros. 738 For Sale—Hardware stock and building, also gas station in connection, at Silver- wood, Mich. J, F. Clendenan & Son, Sil- verwood, Mich. * 739 For Sale—Biller’s Department Store. Croswell, Michigan, including stock and fixtures and good will. Store in business for forty years. Must be sold to close probate estate. Enquire Sam Fleisher, Administrator, 11202 East Jefferson, De- 740 troit, Michigan. a a oe a eo ere Sah SAE NNR mR RS ERR asap igi es oN ARM HOE a I ROE SHOE ALSO 24 Sidelights on Hudsonville, Zeeland and Holland Hudsonville provides an excellent market for the fine farming section around it. Among the prosperous mer- chants here are N. J. DeWeerd, Yon- ker & Boldt, both having a general merchandise stock; B. J. Hyhuis and L.S. Vander Laan, groceries and meat. At Bauer, six miles out on rural route, Wm. E. Haas and John Koop have good stocks of general merchandise. The former is also interested in the local co-operative creamery, which he helped to organize thirty-five years ago. There is also a local flour and feed mill, which formerly did a good business, ‘but owing to the high elec- tric power rate, much of this trade goes elsewhere. The farmers union is strong in this section, but many of its members forget to patronize their own creamery and sell to the large corpora- tions. Zeeland is a fine little city, being noted for his manufacturing of furni- ture, clocks, etc., also it is the poultry center of this part of the state. Like many other prosperous centers, it was hit by the severe depression, which, with the inroads of chain store cor- porations, has cut seriously into the trade of local merchants. Unfortun- ately it is the policy of some mer- chants to drop their trade paper when times are not so good. This is a mis- take, as it is just the time when every merchant should be on the alert to help in restoring better times. The Michigan Tradesman is always on the watch tower, guarding the interests of the independent business men and women. It played a big part in getting the present chain store license law through the legislature and the Su- preme Court. It was the greatest vic- tery ever won for the protection of the business interests of the towns and Cities of this state. It opens the way for the next battle to liberate inde- pendent business from greedy chain corporations, which have no interest in a community, but to exploit it. Zee- land is a city of thrifty citizens, and they should awaken to their best in- terests by buying their needs from home merchants. By doing so they will help to keep the profits on trade at home. It was the profit on trade that built this city and made it pros- perous. The chain store corporations leave only bare operating expenses here, the profits being sent away daily to stockholders outside the state. Holland is noted for its enterprise and community pride. Its thrifty citi- zens realize the appeal of beauty, which is so well expressed in its annual tulip festival, its beautiful homes, schools, churches and substantial business in- stitutions. In no other Eastern city will you find such a beautiful display of flowers as along its streets and boulevards. Thousands of visitors are attracted here each year. Holland is noted for its manufacturing and many of its products are widely used from coast to coast. It is an ideal location as a manufacturing center, having ac- cess to water, railway and truck trans- portation. A careful survey among the retail and wholesale dealers shows MICHIGAN that fifty per cent. of the trade cen- tering here goes to the National chain store corporations and mail order houses. Merchants report trade a little above a year ago, part of which is owing to higher prices. The experi- ence here is the same as other cities, formerly prosperous, which are select- ed by the greedy National chain cor- porations for exploitation. They come to harvest what others have pianted. This city was built up in the days when home merchants served the people and they were far more pros- perous than to-day. The profits @n trade remained here and was invested in business blocks, stock in banks and factories and beautiful homes. Labor was well employed and times were prosperous. Then came the giant chain corporations and leased the best trade locations, and with their huge buying power set to work with low priced bait to drive out local merchants. The chain store era was new to the people and they did not realize it was but a part of the great Wall street system, designed to concentrate the wealth of the nation with a few, who are the makers of panics and hard times. The Holland people who migrated there from the fatherland have played a large part in the development of Western Michigan. They have stood together and worked together until they have built up many communities which are a credit to this state. Loy- alty to home institutions has always been strong with them. The coming of the chain store corporations has weakened this loyalty. Holland mer- chants are receiving but half of the trade that centers here. The chain stores get the other half—and some say more. This makes it hard for the home merchants to meet the costs of supporting schools, churches and other local societies. All are hurt by this loss of income, A merchant here told how he had gone to his pastor and explained to him his loss of trade, which had made it hard to meet his church dues and help pay the pension to aged ministers. He told how those whom he was helping were buying from the chain stores. Another mer- chant told of business and professional people here who do nearly all of their buying from the outside chains. One was the mayor of the city. It called to mind a food merchant who is treas- urer of the men’s class in his church. The pastor arranged for a banquet for the class in the church parlor. He ordered the foods and supplies. The next day he called upon the class treas- urer to write a check for the banquet foods, payable to a leading Nationa chain store. This is but an example of the thoughtlessness of many people. Like other cities have done, the Cham- ber of Commerce here accepts member- ship fees from the chain corporations. Most cities will not allow these greedy invaders to enter their organizations and make it impotent to take any ac- tion against them. A local business organization should be 100 per cent. loyal to the community. When it ad- mits to membership corporations which take from the community the profits on trade it is helping to strangle its own TRADESMAN success. I had expected to find greater loyaty among the Holland people, who, in times past, have shown such a strong spirit of co-operation. I believe this is owing to their not realizing the harm they inflict upon their city by patronizing these giant corporations. How can prosperity return under these conditions? It is a fundamental prin- ciple of economic law that every com- munity must have the profits on its own trade to remain in a_ healthful business condition. These truths should be preached from every pulpit, for it is a fundamental of true religion. As wealth centers to a few, unemployment increases and with it crime. Many a man is in prison to-day who, if he had a job and living wages, would never have resorted to crime. A fair and just opportunity is the God-given right of every human being. Organized greed is the enemy of the home, school and church. Two of the most popular min- isters in the Nation are Rev. Chas. E. Coughlin and Rev. Preston Bradley. Both are fighting organized greed and defending the rights of the oppressed. Christ drove the money changers out of the temple at Jerusalem. He was unafraid. May there rise up in the pulpits of this state and Nation more ministers, who are unafraid to fight this monster of greed and help to re- store to humanity its right to live without fear and to enjoy the com- forts provided by a benevolent Creator, E. B. Stebbins. —_ ++ ____ Items From the Cloverland of Michigan Sault Ste. Marie, June 10— More tourists’ dollars for the Upper Penin- sula of Michigan will be the theme of the twenty-fourth annual meeting of the Upper Peninsula Development Bu- reau at Blaney Park June 12 and 13. More than 350 are expected to attend from the Upper Peninsula, Lower Peninsula and Wisconsin. In an- nouncing the program for the meeting George E, Bishop, Secretary-Manager of the Development Bureau, said that although the Park Inn was destroyed by fire last week, the rebuilding oper- ations had been started. A large ga- rage at the park has been rebuilt into at dining room, Employment during the period be- ginning in June and extending to the end of May, 1936, of 475 Chippewa county men in Federal forest work has been disclosed in the plans of the Fed- eral Government to spend nearly $3,- 000,000 in the employment of more than 5000 men in Michigan in the for- est service, forestation and soil coro- sion programs. The Michigan pro- gram will be carried on in twenty-six of the state’s counties. More men will be employed in Chippewa county in the program than any other of the twenty-six counties. Word was received here last week announcing the death of Abe Prens- lauer, of Detroit, for many years a res- ident of the Sault, where he was en- gaged in the clothing business. Mr. Prenslauer left the Sault about fifteen years ago. He was 76 years old and had been ill only a short time. He was a life member of the Bethel lodge and had many old-time friends here. Herman T. Crane, for the past ten years physical director and head coach at the Sault Ste. Marie high school, will not return during the next school year. Coach Crane received orders last week sending him to Fort Sheridan, Ill., where he will report Saturday as first lieutenant at the U. S. Army re- serves for CCC duty. He has asked June 12, 19385 for a year’s leave of absence from his teaching duties. They tell of a Scotchman.. who bragged all over town about getting out of paying the dentist to extract his front teeth. He picked a fight with the dentist and got his teeth knocked out for nothing. Edward T, Slack, proprietor for the past thirty years of the resort at Les Cheneuax Island, known as Slack’s Camp, was a Sault visitor last week. He expresses confidence that this is to be one of the greatest tourist seasons of any of his experience. Slack’s Camp is located on an Island of Les Che- neaux and is the only resort dealing with the general public which is lo- cated on Lake Huron itself. The other hotels of Les Cheneaux are on one of the many channels. The camp has been put in fine shape for the com- ing season. The ten buildings, which include a recreation and dance hall, dining room and sleeping cottages, are more alluring than ever in their set- ting of pine, spruce and balsam. The camp is four miles from Cedarville and is only accessible by boat. The Channel View Inn, located 2% miles east of Barbeau, was opened to the public last week. They will spe- cialize on serving chicken dinners, as well as beer and light lunches. The location is ideal and good fishing can also be enjoyed. Percy Campbell is the proprietor and his wife will have charge of the cooking. There comes to mind the newly rich man who was having his first tailor made suit, when the tailor asked, “How about a small deposit, sir?” “Just as you like,” replied the new customer, “put it on if it’s stylish.” The Soo Line Railway starts put- ting on a daily sleeper from the Sault to Chcago, commencing June 16, leav- ing the Sault at 4:45 p.m., and arriving at “Chicago at 7:49 a.m, Central Stand- ard time. The run is made over the Soo Line. Announcement has been made by H. W. Rahn, Houghton county emer- gency relief administrator, that the J. S. Coast Guard cutter, Seminole, which was discommissioned last De- cember and; laid up at the Government pier here, has been secured for the pas- senger service between Portage Lake and Isle Royale. The vessel is 188 feet long with a beam of 30 feet. It is ca- pable of carrying 125 passengers. It will make just the kind of a boat for the new service. It is feared that the shortage of beef, pork and mutton will affect everything except bologna. William G. Tapert. Natural Law Could I complacently but hold That Nature’s laws evolve in good Through devious ways and manifold Although not wholly understood Remembering I am her ward Whatever be my lot or plan Would I not then have more regard For her objective gifts to man. Developing from age to age With omnipresent certainty That she increaseth heritage To elevate humanity Should not I have more hope and trust A broader scope, a freer will Nor satisfied—unless they must Move on to more achievement still. I always feel when Spring returns To clothe anew her fields in green That Nature more with ardor yearns To fairer make their lovely sheen And day by day in fresh emprise Would cheer our heart, inspiring men— As often as her sun doth rise— To buckle up for work again. So be my vesper’s pledge to her That while uvon this earth I live irateful like some parishoner Receiving much does freely give I too would seek her templed hall Atune to that full harmony By which the laws of Nature call To greater blessing yet to be. Charles A, Heath. To sell is no longer considered the chief end in business. Sell, serve. and satisfy are the three ingredients for 2 successful blend. a % x 2 : 4 4 ; ; core ocean nn Na one cn on a A A All-Risk Auto Policies... covering every hazard of present day driving. Com- plete protection for respon- sible automobile owners who value financial security and absolute freedom from loss in case of accident. Mutual- savings in premium costs go with this splendid policy. GRAND RAPIDS 809 Peoples National Bldg. Phone 80546 “| CAN GET PEOPLE UP FOR BREAKFAST—I CAN GET SALES VOLUME UP FOR YOU!” DAVENPORT-McLACHLAN INSTITUTE ANNOUNCES SUMMER SCHOOL High School and College graduates who expect to seek tem- porary or permanent employment in business, will fina their chances enhanced if they are prepared to serve employers in specific capacities, A PROFESSIONAL SCHOOL OF BUSINESS TRAINING Private Secretarial, Stenographic, Business Administration, M. E, DAVENPORT Public Accounting, Civil Service. We also offer short inten- sive courses for those who desire immediate employment. 215 Sheldon Avenue, S.E. Grand Rapids, Michigan NATIONAL BISCUIT COMPANY “Uneeda Bakers” GRAND RAPIDS PAPER Box Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING Ds, MICHIGAN G R AN D R A,P SS AREA, LIFE A crust of bread and a corner to sleep in, A minute to smile and an hour to weep in, A pint of joy to a peck of trouble, And never a laugh but the moans come double; And that is life! SO Oe Oe a ae ee A crust and a corner that love makes precious, With the smile to warm and the tears to refresh us; And joy seems sweeter when cares come after, And a moan is the finest of foils for laughter; And that is life! PAUL LAWRENCE DUNBAR. The author, probably the greatest poet the Negro race has ever produced, was born in Dayton, Ohio, June, 1872, and died in February, 1906. Dunbar was a graduate of Dayton High School and for a time was employed in the Library of Congress, Washington, D.C. His “Complete Poems” were published by Dodd, Mead & Co. in 1915. 1})))) y 6 th the en eer P RMETions cs | THE PERFECT GRij pERCOLATOR AND AL, one bap) < I IL —— COFFE © hase & Sanborn’s Dated Coffee scores again with a new, more economical... . more practical paper package. It’s an effective merchandising idea that’s increasing sales . . . . speeding up turnover .... bringing quicker profits. And housewives okay it too. For this new and appealing container brings the same high quality product that has made Chase & Sanborn’s Dated Coffee the favorite from coast to coast. Feature Dated Coffee in the bag NOW. A good display is the best approach to more sales. ON E ty E Pou - nog ND NET WEIGHT ao CHASE&SANBORN’S DATED COFFEE A Product of ON THE AIR... STANDARD BRANDS Major Bowes Amateur Hour INCORPORATED .... popular radio hit that’s selling more Dated Coffee. Giese” CANDIES SPRING AND SUMMER Orange Slices Minty Mints Superior Jellies Licomints Cream Wafers Ass’t Summer Bon Bons Malted Milk Lozenges Cherry Ices Cocoanut Sticks Orange Ices Banquet Mints Lemon Drops Candy Hazelnuts Jeily Beans Also Bar and Penny Goods Specialties ORDER FROM YOUR JOBBER NATIONAL CANDY CO., Inc. Putnam F actory cranp rams, MICH. Rademaker-Dooge Grocer Co. Distributors for KARAVAN KIRO COFFEE KARAVAN EL PERCO COFFEE KARAVAN SIXTY-SIX COFFEE Phone 8-1431 Grand Rapids, Michigan $3,728,331.28 PAID .. +: MICHIGAN MILLERS MUTUAL FIRE INSURANCE COMPANY AS PREMIUM SAVINGS TO IT’S POLICYHOLDERS IN THE FIVE DEPRESSION YEARS 1930 1931 1932 1933 1934 PRESENT PREMIUM SAVINGS 10%-33%% REPRESENTED BY THE MILL MUTUALS AGENCY MUTUAL BUILDING, LANSING, MICHIGAN DETROIT GRAND RAPIDS SAGINAW a ee aaa WE WRITE ALL FORMS OF INSURANCE { ee <<