Semone Va SS 1. erie Twenty-Seventh Year LIES ee Ata) A a 5 4] Ken (es Las ind — fe PUBLISHED WEEKLY 4 7 ts SOS SSO ze’ aan ) = 9 (( Ky, , Gow) a A \ ib TB) A SSN 7 eS x Y Fe OTS a) EAE Al KX stepped i : : : ie : one day Mr. Turtle stepped Into | confessed their guilt. The daily pa- the office of the head shipping clerk end addressing Mat. said: “Well, have you made up your mind?” In a low conversational tone, al- though Mr. Turtle was the only per- son in the room beside himself, Mat. tald the gentleman that the proposi- tion was not wholly to his liking, but he would undertake it on one condi- t:on. Mr. Turtle responded that if the condition was 4 reasonable one, one that could be met, he would agree to nieet it. Then Mat. told ‘how, since his res- idence in the city, he had made the acquaintance of a young woman, an educated, high minded person who as a dressmaker and milliner was tak- ing care of herself and her mother and doing it we:l, too. “I have asked her to become mny wife and willing, but she does not fancy the uncertainty of my name and my iden- I have written these facts to Mr. Wilkes and he advises me to get my name changed and says I may take his name. That he will stand for it. Will you get my name chang- ed for me in regular legal fashion?” “Will I?” exclaimed Turtle glee- fully. “Ill do ‘it right away. How you, Mat. Wilkes?” and he ex- tended his hand in greeting. Mat. resented the jibe a bit, but quickly recovered ‘himself and said: “When I can honorably and as Mat. Wilkes I accept your greeting.” “TH tell you what Ill do,” Turtle answered, “I’ll not only get your name legally changed to Mat. Wilkes is she tity. are MICHIGAN TRADESMAN within sixty days, but if you succeed in carrying out my proposition I'll pay you a thousand dollars in cash.’ “It’s a go,” was Mat.’s ultimatum. The State Leyislature was in ses- sion and Turtle had a bill introduced for changing Mat.’s name. Moreover, the young lady in the case had read # stateinent of the fact and was re- joicing, while Hiram Wilkes was fair- ly bursting for the time to come when he could announce that he had a real son, a fine young man bearing his name. Meanwhile Mat. had secured, through the influence of Turtle, a six- ty days’ leave of absence with pay. Just how he nassed those sixty days is not generally known except that there was rarely a day that he did not visit the establishment of his employers. One night in August two night- watchmen, confreres of Mat. were arrested in one of the alleys that traversed the premises of their em- ployer and with them were seized a truck driver and his horse and larry, the latter being loaded with mer- chandise from the great stores. Simul- taneously Mat., accompanied by two detectives, surrounded the house and barn of one of the stock-keepers, an- other of Mat.’s associates, and arrest- ed that gentleman. Estimating that during two years ipward of $20,000 worth of merchan- dise had been stolen from: their stores the great jobbers were ‘highly elated the thieves who had and so mysteriously conducted their cperations were under arrest and had when so long pers played up the revelation thor- cughly, bestowing especial credit up- on “the splendid work of the Turtle Detective ably by the Metropolitan Police Department.” Mat. Brown’s name was not mention- Bureau, assisted ed and to this day Mat’s associates do not know how he watched, wait- ed, walked, dodged and chased up would have been unobserved had it not been for his natural wit and his thorough knowledge of the institution for which bits of clues, pointers which he was working. The papers stated that upward of ten thousand dollars’ worth of stol- en property was recovered in_ the houses and barns of the three confed- erates. Once, when asked by another em- nioye if he knew how much of the stuff had really been found, Mat. re- plied: “No, I don’t: but there have been a lot, according to the pa- ”? must pers. And shortly after, when notification showing his ladylove the official that his name had been legally chang- ed to Mathew Wilkes, declared: “Vil never tackle another such job. [ hated every minute of it. But I had he to do it or lose you.” “Do you think the game was worth the candle?” she asked as she nestled cosily in his arms. “Well, I have your promise and the thousand dollars Mr. and has paid.” - “Which is of the greater value?” What was his reply? That-is immaterial. It is enough to Turtle promised know that for several years the lead- ing general store in Talcburg has/| been conducted Mathew Wilkes, with his wife as an able assistant, and is very prosperous. by 2 of course, as to Mat.’s change of name, and in Talcburg wondered for awhile, a dim way believed that there was a romance connected with it. But until now the story has never before been given to the public. “What’s the use of tellin’ everybody | everythin’?” observed the proud pro- | prietor of the Farmers’ Home—and an adopted son bearing his own name. “The boy is as smart as they make 7em. He’s all right and his wife well, I dunno. I think you might trav- | el from New York to Seattle and not find her equal.’ Charles S. Hathaway. << Mr. Taft Not In. | "Sir, satd the old on the | rear platform of the street car to the man who was smoking a cigar with “last month I | went to Washington to see our Pres- | ident. The name of our President is Mer. Lat.” | “Yes, I have ‘heard of him,” was the | mild reply. TS Pa kicker great complacency, “T called at what is known as the | White House.” | “And I’ve heard of that.” “LE sent im my eard. If: was sent | back to me. They said Mr. Taft did | not happen to be in.” “No, IT stiess he wasn’t.” “T called four times that day and | received the same reply each time. I called three times on the second day and twice on the third, and yet I was ! ladvising t 3 \debarred from seeing our President, whose name is W. H. Taft.” “I dent doubt i” “But what do you think of such conduct, sir—such conduct toward an -toward a -toward a Washington American citizen patriot for him citizen to him pointers on how to run his administration. Yes, sir, tell me what you think of it.” who voted who went solely te give “I think,” slowly replied the other, without losing any of the goodness “[ think you had better have invested a penny in a daily news- paper before going to Washington.” “For why, sir—for why?” “You of his cigar, would have learned from it that he was out West making enquir- iies about the huckleberry crop and he farmers to raise more |}cucumbers. Sir, Mr. Taft was not in, land you were out, and I am off, and good morning to you. penny and forget it.” a te a eee Some revivals plan to cure all ills Buy a Lincoln iby throwing folks into fits. We make four grades of book: in the different denominations, Sampues” ON INQUIRY = MPANY, TRADESMAN, CON RAND RAPIDS, MICH What Is Of good printing? the Good You can probably answer that ina minute when you com- pare good printing with poor. the satisfaction of matter that is neat, to-date in appearanc impresses you when some one else. Ith your customers, we can do by a brains and type. your printing. You know sending out printed ship-shape and up- e. You know how it you receive it from as the same effect on Let us show you what judicious admixture of Let us help you with Tradesman Company Rapids Grand MICHIGAN TRADESMAN November 10, 1909 TAGE (CUCL mae ll SS 5 Dd Yes 7m D a or 5, " FERS Movements of Merchants. Zeeland—J. Gunstra has opened a grocery store here. Royal Oak—H..W. Caldwell has opened a grocery store. Benton Harbor—Henry Diamond has opened a grocery store. Port Austin—Mark Heath has op- ened a grocery store and bakery. Detroit—Sauer & Co. have changed their name to the Lion Clothing Co. Cheboygan-—-William Lenz, of Bay City, has engaged in the drug busi- ness here. Detroit—The Samuel J. Vail Co. has changed its name to the Detroit Face Brick Co. Flint—The Flint Coal Mining Co. has changed its name to the Burton Coal Mining Co. Dowagiac—Scott & Coble have closed out their stock of meats and will retire from business. Charlotte—V. C. Roblin & Co. are closing out their stock of shoes and will retire from business. Bay City—The Robert Gage Coal Co. has increased its capital stock from $500,000 to $900,000. Gladwin—Hersee & Roberts will open a general store one mile north of Shea school house No. 9. Kent City—Lute Collins and R. Broman have former a copartnership and opened a meat market here. Buckley—J. H. Harris & Son have sold their stock of hardware to John Purdy and son, Dr. C. F. Purdy. Mesick—B. C. Halstead has_ sold his stock of general merchandise to C. R. Bell, recently of Thompsonville. Middleville—A. J. Stevens has sold his stock of meats to W. W. Watson, who will consolidate it with his own. Manistee—John Rogers has sold his stock of confectionery to James Volpe, who will continue the busines: at its present location. Eaton Rapids—John Manzer has closed out his tea and coffee business and taken a position in the F,. W. Mendell dry goods store. East Jordan—Geo. A. Bell fell from a stepladder while washing the win- dows at his grocery store Monday, fracturing two of his ribs. Conklin—John Koopman, a pio- neer merchant of Branch, has moved his stock of merchandise there and will open a general store. Grayling—Nels -P. Olson has sold his stock of drugs to his son, Alfred C. Olson, who will continue the busi- ness under his own name. Remus — The Remus Mercantile Co. has sold its stock of general merchandise to Diehm Bros., who will consolidate it with their own. Buckley—George A. Brown has sold his stock of clothing to Gilbert & Lowell, of Elk Rapids, who will conduct a tailoring establishment. Bailey—Fred Barnum has purchas- ed the interest of his partner, Alec. 3arnum, in the drug business and will continue it under his own name. Vermontville—H. Hammond has sold his stock of harness to W. J. Helm, recently engaged in the har- ness and shoemaking business at Brit- ton. Ferrysburg—Katt Bros. have sold their stock of general merchandise to Jacob Laning and Henry Stahl, who will continue the business at its pres- ent location. Negaunee—Hugo Muck is closing out his stock of meats and will retire from the retail business, devoting his entire time to the sale of horses, grain, provisions, etc. Standish—In the Harry Blumen- thal bankruptcy sale the accounts were sold to William Blumenthal and the stock and fixtures to Harold Goldstrom, of Bay City. Sault Ste. Marie—The James Eady stock of groceries and fixtures have been sold at public auction to the C. P. Haerle Co., who will consolidate the stock with their own. North Byron—J. Twinhoff, Jr., and D. Daning have formed a copartner- ship and will engage in the grocery business, having leased the stock and fixtures of John T:winhoff. Marshall—Fred J. Schnaitman has leased his meat market to J. P. Keuchle and F. T. Miller, who have formed a copartnership and will con- tinue the business at its present loca- tion, Hastings—W. H. Spence has sold his stock of shoes to Mrs. Nettie srooks and William .Grigsby, who have formed a copartnership and will continue the business at its present location. Detroit—A new company has been organized under the style of the Van Dyke Constructon Co., with an auth- orized capital stock of $10,000, which has been subscribed and $2,500 paid in in cash. Zeeland—Joe Elenbaas, of Fellows Station, has purchased the stock of general merchandise in the Klingen- berg store on West Main street and will continue the business under his own name. Colon—Charles Clement has sold his stock of groceries, shoes and men’s furnishings to O. M. Clement and son, Fred, who will continue the business under the style of O. M. Clement & Son. Flint—The Niergarth-Walker Co. has opened a new dry goods store here. The members of the firm are W. R. Niergarth and George C. Walk- lier, of Boyne City, and H. R. Nier- garth, of Reed City. Battle Creek—Brainard A. Wolfer- berger has sold his interest in the meat business of Wolferberger & Badger to his partner, Nathaniel Bad- ger, who will continue the business under his own name. Greenville — The Greenville Dry Goods Co. has engaged in business, with an authorized capital stock of $10,000, of which $5,000 has been sub- scribed, $1,500 being paid in in cash and $3,500 in property. Weston—George N. Negus, gen- eral dealer, has filed a bankruptcy petition in the United States Court, in’ which he schedules his liabilities at $1,399.01 and his assets at $455.11, of which he claims $272.25 exempt. Dowagiac—Bert Claspy has sold his stock of harness to his brother, Ralph Claspy, who will move the same to his new building on North Front street and continue the business un- der the management of Mr. Walrath. Paw Paw—I. Jay Cumings has sold his stock of dry goods to W. R. Holden & Co., who have already taken possession. Holden & Co. have many stores scattered over the country, their headquarters being at Butler, Ind. Detroit—The Detroit Steel Treat- ing Co. has engaged in business for the purpose of treating and carbon- izing steel of all kinds, with an auth- orized capital. stock of $11,000, of which $5,600 has been subscribed and paid in in cash. Lennon—The Lennon Grain Co. has been incorporated to buy and sell grain, wool, beans, hay, tile and coal and to conduct a general elevator busi- ness, with an authorized capital stock of $20,000, which has been subscribed and paid in in cash. Riverdale—-R. E. Moblo & Co. have sold their stock of dry goods, shoes and groceries to Van Alstine Bros., who will conduct a department store. The hardware, furniture and undertaking business will be contin- ued by R. E. Moblo & Co. Traverse City—John Diepenbrock has sold his interest in the Traverse City Mattress and Bedding Co. to Frank King and has taken a position with the Hurley Company, wholesale grocers, which position he held for twelve years before coming to this city. Oxford—Walter Strauss, who for the past year has successfully operat- ed a clothing store here, has planned to close out his business in order to accept a better position with his fath- er in the Detroit Neckwear Co., man- ufacturer of neckwear at 129 Jeffer- son avenue, Detroit. Detroit—A final distribution of about 12 per cent. will be made from the available assets of the bankrupt printing firm of Winn & Hammond by the Union Trust Co., receiver in bankruptcy. This will make a total distribution of 32 per cent. The re- ceiver was placed in charge Feb. 22 last. Rockwood—The Rockwood Sand Co. has engaged in business for the purpose of dealing in rock, stone, sand, etc., with an authorized capital stock of $200,000 common stock and $50,000 preferred stock, of which $216,000 has been subscribed, $6,000 being paid in in cash and $210,000 in property. Detroit—The Detroit Lithograph Co., Ltd., announces that it has pur- chased the plant and business of the O’Leary-Padberg Lithographing Co. and will operate the same 1m connec- tion with its present factory until a new building is erected, when the two businesses will be consolidated under one roof. Ann Arbor—Ziefle & Nissle is the name of a new shoe firm which op- ened on Main street Oct. 28. Karl E. Ziefle and Edward S. Nissle, the proprietors, have had seventeen and twelve years’ experience, respectively, as shoe retailers. The former was for ten years with John Wahr, the latter the same length of time with Mack & Co. Ludington—Adam Drach, the dry goods merchant, died suddenly at his home one afternoon last week. He ate a hearty dinner, after which he and his wife sat down and were talk- ing over matters pertaining to busi- ness and he appeared to be as well as usual. His wife happened to look out of the window for some cause or other and when she looked around he was dead. Manufacturing Matters. Elk Rapids—The Lamson Co. has changed its name to the Petoskey Crushed Stone Co. Lansing — W. K. Prudden & Co. have increased their capital stock from $150,000 to $350,000. Detroit—The Detroit Valve & Fit- tings Co. has increased its capital stock from $100,000 to $300.000. Benton Harbor—The Benton Har- bor Malleable Foundry Co. has _ in- creased its capital stock from $40,000 to $70,000. Saginaw — The Milwaukee Tele- phone Manufacturing Co. has changed its name to the Regal Telephone Manufacturing Co. Mancelona—Vern Culbertson has purchased the Cooper shingle mill, south of Westwood, and will operate it on an extensive plan. Detroit-——-The Sloan Furniture Co. has been incorporated, with an au- thorized capital stock of $10,000, all of which has been subscribed and $3,000 paid in in cash. Onaway—A new company has been formed under the style of the Onaway Dairy Products Co., with an author- ized capital stock of $5,000, of which $3,550 has been subscribed, $3,400 be- ing paid in in cash and $150 in prop- erty: Muskegon—It has been found here that the Gary Motor Car Co., slated to employ about 300 men in Muske- gon, for which the Chamber of Com- merce built a $15,000 factory, was in reality a myth. Fortunately another company has come to the fore, and the Henry Motor Co., of Chicazo, will start work in the new establish- ment under the same conditions as were agreed to by John DeVore, of the company which has disappeared. The building will be equipped as soon as possible. A large amount of local capital is being interested, = « - Py - | ¥ 4 “af a, — 4 4 * “= wf a a ee ~ f >» < La eo ai v v . 9 -. re i, v > - ie —_ -_ rh = = jan a hy ‘ | - | < > < | ~ af ¥ . 4 ee | a, — 4 \ * * ~ 2 oe ~ t » < er eo al ¥ v r 9 v.9 rr i, v i - ~— —_ _ rh = -” jan a a a vay - -~* A Pub a « te. a 4» lye — see oe — * ie 7 ~ se L a t a 4 November 10, 1909 MICHIGAN TRADESMAN > PRODUCE MARKET = — = — = — c —= = ey ¢ <% ~ a , ae 3 - = ~ = The Produce Market. Apples—$3@3.25 per bbl. for all winief varieties. The market is well stipplied with fruit and there is more business being done in car lots than was expected the first of the season. Michigan stock is very zood, especial- ly Northern Spies, which are better than they have been for years. Fancy Jonathans are very good and bringing a good price. also Beets—$1.25 per bbl. Butter—The market on both solid, packed and print is firm on all grades, prices remaining unchanged. There is a good consumptive demand. The make is about normal for the season. The outlook is for a continued fair market at unchanged prices. Local dealers hold factory creamery at 31%c for tubs and 32c for prints. Dairy ranges from 18@1oc for packing stock to 25¢c for No. 1. Process, 27@28c; Oleo, 11@z20c. Cabbage—aoc per doz. Carrots--$1.25 per bbl. Cauliflower—$1.50 per doz. Celery—18c per bunch. Cranberries—$6.75 for Early Blacks and Jerseys and $7.50 for Late Howes. There is a fair supply and the stock is fine. The completed harvest shows that the total yield is 1,325,000 bush- els, as compared with. 1,060,000 bush- els in 1908. Of this total 850,000 bushels are credited to New England and New York, mostly in Massa- chusetts, however. The New Jersey crop was about 425,000 bushels, vir- tually a full yield. The Wisconsin crop was a failure. Cucumbers—Hot house, $1 per doz. Eges—The receipts of fresh con- tinue to be very light and meet with ready sale at outside prices. The consumptive demand on storage eggs is good at outside prices. The out- look is for a good demand at un- changed prices this coming week. Local dealers pay 25c f. o. b., holding selected candled at 27@28c. Ezg Plant—$r per doz. Grape Fruit—Florida has declined to $3.75 per box for 54s and 64s and $3.50 for 80s and gos. Grapes—14c for 8 th. basket of Concords and Niagaras; 12c for 4 fb. basket of Delawares; wine grapes in bushel baskets, 60@75c. Honey—tr4c per tb. for white clov- er and trac for dark. Horseradish Roots—$6.50 per bbl. for Missouri. Lemons—The market is steady on the basis of $5.75@6 per box for both Messinas and Californias. Lettuce—Hot house leaf, toc per tb.: Head (Southern stock), $2 per hamper. Onions—Home grown, 75c per bu.; Spanish are in fair demand at $1.35 per crate, Oranges-Late Valencias command $4@4.25; Floridas, $2.75@3 per box for 150s and 176s. Pears-—$1.25 per bu. for Duchess; $1 for Kiefers. Potatoes—The market has declined to 25c at the principal buying points throughout the State. Indications point to a low market for some time to come. Poultry—Paying prices for live are as follows: Fowls, 1to@1Ic; springs, 11@12c; ducks, 9@toc; geese, 11@ f2c; turkeys, I3@1I4c. Squash—tc per th. for Hubbard. Sweet Potatoes—$2.75 per bbl. for genuine Jerseys and $1.50 per bbl. for Virginias. Turnips—soc per bu. Veal—Dealers pay 5@6c for poor and thin; 6@7c for fair to good; 8@ oc for good white kidney. ea npn nena Retires From Lee, Cady & Smart. Detroit, Nov. 5—James S. Smart will retire as Treasurer of the whole- sale grocery house of Lee, Cady & Smart Jan. 1, at which time he will cease to have active connection with the business, although he will retaina considerable portion of his stock in the concern. Concerning his withdrawal, Mr. Smart says: “Several months ago I resigned as Treasurer of Lee, Cady & Smart, effective Jan. 1, 1910. This ac- tion was entirely voluntary on my part, and had been in contemplation by me for a considerable length of time. “T expect to retain a good portion of my stock in the company, which is one of the most prosperous of its kind in the country. “T am making no plans to re-enter business of any kind at once, and probably shall not before spring. My relations with the other members of the company are cordial and satis- factory.” Mr. Smart will spend the winter in California, and on his return will doubtless again enter active business life. He will not discuss the report that there are differences of opinion be- tween himself and Gilbert W. Lee, President of the corporation, as to the management of its affairs. Mr. Lee is not in the city. —_—_+--~»—____ R. H. Merrill has engaged in the grocery business at Grant. The Judson Grocer Co. furnished the stock. —_+-+ +> C. W. Todd has opened a grocery store at Reed City. The stock was furnished by the Judson Grocer Co. The Grocery Market. Sugar—There has been no change in the list price of refined during the week, although one or two outside refiners who have been quoting below list have come up to or near it. The demand is quiet. Tea—There is no extraordinary de- mand, but a fair every-day movement which is obviously for current wants only. The greatest demand seems to be for fine greens. On the other side the markets for everything de- sirable are strong and holders refuse to do any shading. The markets here are steady and unchanged. Coffee—Rio and Santos options have shown considerable fluctuation during the week, both up and down. The changes, however, do not ap- pear to be material. The demand for spot Rio and Santos has been fair at steady prices. Mild coffees are fair- ly active at steady to Maracaibo being wanted Java and Mocha unchanged. Canned Goods—The tomato situa- tion is about the same, with a very good demand in the cheaper grades. Corn maintains a strong position and some are looking for an advance. The buying has been good in all grades. Peas are selling well in the cheap grades and the supply is nearly clean- ed up. Medium grades are somewhat neglected, but the finding a ready market. Standard string beans are reported to be in light supply and the market is firm. Spinach is holding firm, but the de- mand is light. The supply of aspara- zus is large, with prices about the same as last year. Canned fruits are holding firm in price and may ad- vance, particularly California and especially peaches and apricots. Michigan and all Eastern stock of peaches and berries is growing scarce. Cherries are very plentiful as yet. Apples about the same. Pie peaches have advanced some the last week. All kinds of pie fruits are nearly cleaned up. Salmon stocks are not very large, but prices remain the same. There is a short delivery all over the United States, and this may cause prices to advance some in the next 60 days. Domestic sardines in quarter oils are strong and the catch is below expectations. Cove oysters are in a strong position, because of the practical elimination of the Gulf packers. Dried Fruits—Apricots in light sup- ply, steady and in moderate demand. Currants are wanted at ruling prices. Raisins are higher. The new million dollar corporation just organized out there to attempt another rescue of the market have bought 5,000 tons and are after another 5,000. If they suc- ceed they will control about 60 per cent. of the supply. As a result of what they have already done, some holders have advanced '%c and others %4c. The demand, however, is light. Citron advanced %c, together with lemon and orange peel, on Thursday. Dates also show a decline, and the demand is fair. Figs unchanged and in fair demand. Prunes show a light advance and the small sizes now com- mand a 254c basis. Size 40s are worth about a half cent premium, and 30s firm prices, especially. fancy kinds are fruits, are are hardly quotable. The delivery of Oregon 30s will practically amount to nothing. The demand for prunes is fair. Peaches are still firm and fair- ly active. : Syrup and without change. Molasses—Glucose is Compound syrup is dull and unchanged. Sugar syrup is wanted at unchanged prices. Molass- es is quiet on spot, partly because of the warm weather and partly be- cause there is very little stock about. Advices from Louisiana state that the crop will be much lighter than was expected last August. This if true will undoubtedly affect prices. Cheese—The market is very firm at unchanged prices. The receipts clean up each week on arrival. The make is lighter than wsual for this season. There is likely to be a con- tinued firm market during the com- ing week. Provisions—The market the smoked meat line mains firm at unchanged prices. on every- thing in re- 30th pure and compound lard remain firm at unchanged prices. Barrel pork. meats and dried beef remain firm at unchanged prices. Fish—Cod, hake and haddock all quiet account of the warm weather, and prices rule unchanged. Domestic sardines can now be bought at $2.50 for quarter oils f. o. b., but the demand is very light. Imported sardines are about unchanged. Sal- mon is quiet, no change having oc- curred since the slight advance pre- viously reported of Alaska and Sock- eye. Fhe market for firmer all along the line. holders of canned are on mackerel is Almost all mackerel are stronger in their views and refuse to accept the prices that they sold for a short time ago. Practically nobody is pushing sale. The consumptive demand for mackerel is good. ———_.->—__ Detroit—A new company has been organized under the style of the Cor- coran Detroit Lamp Co., for the pur- pose of manufacturing and _ selling automobile lamps and other meta! specialties, with an authorized cap- ital stock of $40,000, all of which has been subscribed, $27,500 being paid in in cash and $12,500 in property. ———_.- Detroit—The Metal Products Ca has been incorporated to manufac: ture, buy, sell and deal in automobile parts, machinery, etc., with an auth- orized capital stock of $200,000, of which $170,000 has been subscribed, for $15,000 being paid in in cash and $20,000 in property. Detroit—The Ideal Belt & Sus- pender Co. has engaged in business to manufacture belts, leather _and_ special- with an authorized capital stock of $6,000, which has been subscribed and paid in in property. and sell Sus- penders, goods ties, Charles Hill has sold his stock of groceries at 391 Ottawa street to John Twinhoff, formerly engaged in trade at North Byron, who will continue the business at its present location. 2-2 A. Van Weelden has engaged in the grocery business at Grand Haven. The stock was furnished by the Jud- son Grocer Co. DORMANT FACULTIES. How They Can Best Be Aroused and Developed. To make the most of life, to seize opportunities when they come, all your faculties must be trained. Every man is born into the world with many parts, to be utilized along certain lines, but the trouble with most peo- ple is that they allow many of these gifts to lie dormant and only think cf cultivating those which they imag me absolutely necessary to gain a mere livelihood. A man may be an adept at the plow yet have hidden and untrained faculties which might enable him to grace the chair of a university soar to the highest pinnacles of states- manship government. Adam Smith has truly said: “The philoso- or and her is often hidden in the plowman.” Most the great ‘men of the world were poor boys and had they neglected the God-given gifts that were theirs they would have remained poor and unknown all through life. of MICHIGAN TRADESMAN right in time and utilized it to their progress. He who has only one faculty to full back upon in the race of life is heavily handicapped and the chances ate he will fall behind and fail to reach the desired haven of ambition. Such a person is like a mariner cast adrift on the ocean with but one oar to propel and guide his boat. If he loses that oar he is tossed about, the prey of winds and waves. With two or more oars he could have reached land safely. Tf you have only one stick to de- pend the stick may break at any moment and leave you helpless. rs < The millionaire of to-day may be the upon pauper of to-morrow, and the Sam- son who exults in his strength may be shorn of his power in the twin- kiing of an eye. Bankers have liad to leave their counting houses, merchants their desks, artists their easels and preach- ers their pupits. Of these the ones who had trained all their faculties were at no loss for a living, the ones stood on such a vantage ground that iis range of vision encompassed all. Faculties when not brought into play become like unused muscles, soft and flabby and of practically no serv- ice. There is 2 great difference in power between the trained athletic arm of the blacksmith with its thews and tendons hardened to a steel re- sistance and that of a young. girl twirling ‘her thumbs in idleness or resting her elbows upon silken cov- e1ed knees. Use strengthens, develops and con. \fers stamina and resisting powers. If members of the body are not used in time they will become atrophied and finally fall off. Results can only be accomplished through use. The train- ed astronomer, accustomed to use his optical with vision, can see at a glance the naked eye what others can t perceive even through the most vowerful telescope. The painter dis- tinguishes shades and nic which appear but a blurred mass to the or- dinary observer. The poet can scan colors November 10, 1909 by ligaments stronger than steel and more ineffaceable than adamant. The bearing qualities of the soil depend upon plowing and fertilizing. ‘he best crops are obtained from the best seeds, but the seeds, no matter now good, will not germinate and produce harvest without cultivation. In a state of nature our lands their primeval richness only produc- ed forests and wild grasses. By cul- tivation of the soil we now grow the best products of all lands— temperate, tropic, even arctic soil has been made to contribute of its stores, We the apples of Turkestan, the peaches of Persia and pomegranates and figs and oranges of Italy, the wines of Spain and France, the bana- nas and breadfruits of Hawaii, the eu- in falc have calypti of Australia and the hardy perennials of the frozen North. On ground that once only raise‘ weeds and tares are roaming cattle to supply the best meats of our ta- bles, the descendants of herds that pastured on the plains of Iran and lines of beauty where all is dull and in the valleys of the Punjab and the Suit window shown by the Hannah & Lay Mercantile Co., at Traverse City, during their fall opening. Carlyle was born of humble origin in a little Scotch village and had scarcely any opportunities. He would have remained a scullion had he not cultivated the faculties which made him the greatest man of letters in his time. Elihu Burritt, while wielding blacksmith’s sledge, was his mental faculties, tllat he became the cultivating with the result one of the most iearned scholars in America and was consulted by savants of two hemi- pheres. Dwight L. Moody was _§ selling shoes in Chicago. but he realized he iad other talents besides a salesman. ife fostered and nurtured them and they made him the greatest evangel- ist since the days of Paul. Thomas Lipton was a poor Irish lad apprenticed to a grocer, but saw in the mind’s eye a greater fu- ture than weighing soap and _ sugar. He developed his talent for making bargains and has become one of the greatest merchants in the world. Thousands of cases might be cited of men who commenced life in one di- rection and apparently with only one asset in the way of talent, but who c:scovered the richness of their birth- he who had not become derelicts on the human sea and were chores of oblivion. washed on the Gladstone thundered his orations in the halls of Parliament, orations at which the world marveled, and _ he read the simple lessons in the tones cf a humble parishioner in the little church at Hawarden. While carrying on his shoulders the affairs of earth’s mightiest empire, he showed his ver- satility by Greek and arguing minor points of agriculture with the estate, He could translate Scan Latin verse, quote poetry in Italian, criticise German philosophers, dissect Spanish at the same time tell the humblest leborer the best meth- od of felling a tree and the proper kind of ax to use in cutting it down. He once showed a teamster how to controversies farmers on his Homer, dramatists and drive a beer wagon up Ludgate Hill with the least friction on the wheels and the least pull to the horses. His vast, teeming brain took in every- thing. He negiected nothing; he had his faculties sharpened to razor edge all the time, hence he was able to cut and dissect every problem that came before him. He did not look ‘out on life through a knothole, but | prosaic to him whose perceptive rea- soning has not been refined or edu- cated to distinguish the gold from the dross. A child may be born with natural wilts, but they will never blossom and ripen into a full fruition unless they are tended and cared for. Education is the sunshine that de- velops them, that causes them to come to a full maturity. Education, | as its name signifies, is a leading out, bringing forth all that is within us to serve the purpose of being. Education is manifold. Complete education deals with body, mind and soul and brings forth the best attri- butes in all. The body requires education in proper exercise to keep its parts in harmony and perfect adjustment. To have a body, to think well, stomach, heart and liver must be performing their functional actions. To wholesome sou! you must ‘have a right thinking mind, for it is the im- press of the mind that stamps the soul with an everlasting seal. You must have a perfectly adjusted body to have an evenly balanced mind, and this mind in turn will gov- have a Our great American bird, the turkey, thought to be indigenous to our soil, first had his home in the land between the Euphrates and Ti- gris. Ganges. As the products are improved by cultivation so it is with the mind. Education brings the seeds of thought that have been produced by the no- kiest masters in the arts and sciences and industries in all ages and all land: and sows them it. our midst to spring up and fructify in accordance with the care we take in their cultivation. Men have done without education wonderful things as we understand tt: Lincoln, although not what the world would call an educated man, never would have entered the temple cf fame ‘had he not worked and toiled to assist his natural gifts in bringing cut those qualities which brought him to the foremost rank of statesmen and made him the wonder and mart- vel of succeeding ages. The school or the college does not stamp “finis” on education. The clos- ‘ng exercises of these institutions are rightly named “commencement.” The graduates are only commencing the teal education of the world. The ern the soul. The three are united school and the college have simply nak November 10, 1909 taught the students how to study and all the tasks lie before them. The fields of knowledge are as boundless as the fields of space and they pro- duce all kinds of crops Madison C. Peters. Onn Selling County Rights To the Unso- phisticated. Nashville, Nov. g—About four inenths ago twe_ strangers, giving their names as Hurt and_ Lazelle, came to this place, rented a store and with great apparent secrecy but with a view to ultimate publicity began intetviewing prominent business men and itidueing them to call at the store, which was kept locked, and in- spect a kitcheti cabinet, which they represented was manufactured by the Mound City Safe Co., St. Louis, Mis- souri, of which cabinet Hurt was ciaimed to be the patentee. They sticceeded in getting signed orders from a number c7 these gentlemen for ihese safes or cabinets, to be deliver- ed several months from that time, payment to be made upon delivery of the cabinets. There then appeared up- on the scene two other representa- tives by the names of Lewis and Bux- ten, who brought their wives with them and proceeded to live in ex- travagant style, making frequent picasute trips to Detroit and. else- where. These men, with the orders from aforesaid citizens, drove through the surrounding country and_ solicit- ed orders for their cabinets with cfeat apparent success. Many of these orders are said to be from peo- ple who are absolutely without means and could not raise the price of the cabinets if they desired. The orders were obtained on the representation that if the signers did not wish the cabinets when they ar- rived it would make no difference and they would be relieved from any lia- bility. These orders and the ease with which they were secured were then used as a bait to attract such persons as might have a few hundred collars in ready money, and county rights for the exclusive sale of these cabinets were sold at figures approx- imating $600 per county. It is under- sieod that one local liveryman in- ested $600 in this scheme and that cther local parties have also been bit- ren. As reference the name of a bank in the West was given. Correspondence with this bank by a local business man has eligited the reply that the aarties above named are of doubt- fvl financial strength and shady char- acter. It also transpired that they had been conducting a similar cam- odio at Vassar, Michioan, and (a letter addressed to a bank at Vassar brought the reply that these men had taken about $30,000 out of Vassar without Ieaving eny adequate consid- ¢ration therefor. These letters are now in the hands of business men here whose names may be had upon application to the Michigan Trades- nian. According to latest information this game is still prospering in this city. eR AR I A good whip and a good horse are never a part of the same rig. MICHIGAN TRADESMAN T Tradesman Company’s Classified List of Poisonous Drugs THE LAW H. S. Sec.9320. Every apothecary, druggist or other person who shall sell and deliver at retail any arsenic, corrosive sublimate, prussic acid or any other substance or liquid usually denominated poisonous, without having the word ‘‘poison’’ and the true name thereof, and the name of some simple antidote, if any is known, written or printed upon a label attached to the vial, box or parcel containing the same, shall be pun- ished by a fine not exceeding $100. To enable druggists and country merchants to meet the requirements of the above statute without going to the expense of putting in a large assortment of labels, we have compiled and classified a list of drugs which are poisonous’ or become so in overdoses, They are arranged in fourteen groups, with an antzdote for each group; that is, an antidote for any of these poisons will be found in some one of these fourteen antidotes. This arrangement will save you money, as it does away with the need of the large variety of antidote labels usually necessary, as with a quantity of each of the fourteen forms you are equipped for the entire list. There are 113 poisonous drugs which must all be labeled as such, with the proper antidote attached. Any label house will charge you but 14 cents for 250 labels, the smallest amount sold. Cheap enough, at a glance, but did you ever figure it out—113 kinds at 14 cents—g15.82? With our system you get the same results with less detail and for less than one-third the money. By keeping the labels in a handsome oak case they never get mixed up and they do not curl. Price, complete, $4.00. Order direct or through any wholesale house. Tradesman Company sexzxrs i MICHIGAN TRADESMAN November 10, 1909 DEVOTED TO THE BEST INTERESTS OF BUSINESS MN. Published Weekly by TRADESMAN COMPANY Corner Ionia and Louis Streets, Grand Rapids, Mich. Subscription Price. Two dollars per year, payable in ad- vance. Five dollars for three years, in advance. Canadian subscriptions, $3.04 per year, payable in advance. No subscription accepted unless ac- companied by a signed order and the price of the first year’s subscription. Without specific instructions to the con- trary all subscriptions are continued ac- cording to order. Orders to discontinue must be accompanied by payment to date. Sample copies, 5 cents each. Extra copies of current issues, 5 cents; of issues a month or more old, 10 cents; of issues a year or more old, $1. Entered at the Grand Rapids Postoffice as Second Class Matter. E. A. STOWE, Editor. payable November 10, 1909 ORIGINALITY COUNTS. Window trimming has become a distinct department of mercantile lif> and according to location—both city and street-—lines of goods carried and resources in general it is expensive or inexpensive, striking or common- place. truthful or otherwise, good or unsatisfactory, as an advertisement. It is only in the very large retail stores with limitless materials—which the stage folks would probably class as “props’—and generous appropria- tions annually for the especial de- partment of window displays. that professional trimmers can be em- ployed. And there are other considerations affecting the work in general. Al! windows are not alike. Plate glass is manufactured in a great variety of sizes; architectural essentials dictate that shallow, narrow spaces for win- dows are sometimes necessary; that the window fleor shall be two and sometimes three feet above _ side- walk levels. Then, too, nearly all stores have bors whose front elevations are little less than nuisances because of their color, their height or lack of it or the relation of their windows to the sun and the resultant effect upon the win- dows of the sufferer. “They order this matter better in France.” Over in Paris there is a municipal regulation as to the height of buildings, having for its especial purpose the preservation of daylight for buildings opposite. It was this city ordinance which created the once popular fire-trap known as the man- sard roof. Complying with the ex- act specifications prescribed by the city for the height of front eleva- tions. the architect whose name was given to the freak discovered that he could still meet the ordinance _ re- auirements and at the same time se- cure extra floor space and headway for rooms higher up by carrying the pitch of the roof at a sharper angle for a short distance and finish it flat. Even this device is superior to the ten, fifteen and twenty story canyon- like facades so common in American cities, bad as it is. In spite of all of these considera- across-the-street ‘neigh-- tions, desirable and undesirable, win- dow trimming thas become a recogniz- ed matter of business and everywhere in small cities and villages as well as in the great centers of trade the freshly trimmed store window is no novelty. And all of the truly great window trimmers are not profession- als. There’s a tremendous difference be- tween producing a seasonable, strik- ing and artistic effect with only very ordinary materials scant in quantity and with little or no accessories to emphasize effects and the arrange- aent of a display that while over- whelmingly attractive is so rather be- cause of the limitless resources at the command of the trimmer. Down in the city of Holland there was a small store window on a side street in which was displayed once upon a time a well mounted stork standing alone upon the top of a liastily laid up chimney of bricks without mortar. Depending from the stork’s bill was a tiny pair of new white wooden shoes. And the display was exhibited on the day of the birth of Queen Wilhelmina’s daughter. There wasn’t another thing in the window, not even a placard. That was timely, artistic and _ sufficient. Marshall Field & Company’s best ar- tist could not have done better. LET US CO-OPERATE. Prof. Charles Zueblin has “called” Grand Rapids good and hard for its failure to supply its homes, public institutions and private enterprises with an adequate supply and distribu- tion of absolutely pure water. And the rebuke is deserved. But the Professor did not tell us, except in a most general way, how tc Liing about the reform that is so vi- tally necessary. Of course he couldn’t do that be- cause he is not so well acquainted vith Western Michigan as he is with Massachusetts. He does not know probably that the citizens of Grand Rapids have been striving for decades to get good water; that they have even gone so far as to be called into court on the subject. He does not know, perhaps, that the last and most recent effort reached the ballot box and was killed there. He tells how Boston and a score or riore of adjacent municipalities have come together intelligently and har- moniously in co-ordinate effort and so effectually that all sources and courses of the various water supplies in Eastern Massachusetts are con- trolled and protected from contamin- ation of every sort. And this involves another interest- ing co-operative result. This means that the many municipalities engag- ed in such splendid civic achieve- ments have unified and are success- fully conducting their various sew- age systems as one system. It means that territory about 40x70 miles in area, having Boston upon its eastern border, is systematically con- trolling the collection and disposal of all sewage and refuse within its lim- iis, thus protecting every drop of water obtained and distributed for public use within such area. It means that the cities of Boston, Brockton, Taunton, Wooster, Fitch- burg, Lowell and almost innumerable smaller cities and villages are suc- cessfully co-operating in behalf of the public health, public pleasure, public service and public prosperity. Fancy, if you can, all the cities and villages located within the water- sheds of the Grand, the Flat, the Thornapple and. the Rogue Rivers west of the mouth of the Maple Riv- er, Or, very properly, including the watershed of that stream, working to- gether harmoniously to attain the ends so well achieved in the Old Bay State. Then, assuming such a result attained, think of the coming of the genius who shall render all the water thus collected, protected and distrib- uted perfectly soft; free from lime, not calling for boiler compound, sal soda, borax or any other amending constituent. Even at that the effort 1s well worth attempting, provided it is undertaken with a determination to win the victory. Otherwise let it alone and continue to suffer. UNIQUE MATHEW HANSEN. ‘Toussaint L’Ouverture, Booker Washington and Paul Dunbar, as ne- groes who ‘have won niches in the universal hall of fame, may well inch along a bit to make room for Mathew Tlansen, the only negro who has stood at the North Pole. L’Ouverture’s record as a states- nan and a soldier is splendid; Book- et Washington’s achievements as an educator are magnificent and Paul Dunbar’s heartthrobs poet are divine; but Mat. Hansen’s_ position ainong negroes is unique. Soldiers, statesmen, educators and poets are like the leaves of the forest numeri- cally, but there is only one negro who has stood where every movement of the magnetic needle pointed south. Hansen has still further distinction to his credit: He is the only human keing who, having visited the North Fole, has not voiced doubts as to the claims of Dr. Frederick Cook; who has not charged that explorer with falsehood and who has not sug- gested that it would be well to have Cook “nailed.” as a $3 And so, having been the companion of Peary to the Pole and back again, the cook and confidential servant, black although he be, has dem- cnstrated his superiority as a man to the white master. Moreover, Hansen is not. only brave and fair as a man but he is a keen one in a purely material sense. Thirty minutes after his first arrival in New York, on his return from the igloo country, the negro, in complete Arctic costume and with the neces- sary “props” and frigid stage set- tings, was telling the story of his and Peary’s dash to the Pole before an audience that packed the theater, thus beginning a six months’ engagement to deliver, twice each day, on the vaudeville circuit, a congealed talk of twenty minutes. Forty minutes a day at $2.50 per minute and responsi- ble to no Arctic Exploration Asso- ciation, no National Geographical As- sociation, no United States Army, Department of State nor other gov- ernmental factor! Gross result, over $18,000 net profit! Well, that depends. If he should happen to meet that other great one, Jack Johnson, and in case they should engage in the betting game as_ to their respective distinction in the eyes of the general public, and if they should take it “to a finish,” Hansen would have to take a back seat in all probability. FOOL HEADGEAR. Now that the School Board of New York City has taken a decided stand against a contin:ed observance of the absurdly built-out fashion of hair dressing, so extravagantly indulged in by school girls, and now that Mar- shall Field & Company, of Chicago, have issued their dictum prohibiting women employes of that establish- ment from wearin the bungalow-roof extension roll on their heads, it is likely that we are about to witness a merry war. Dame Fashion, ‘humorsome old thing that she is, resents interference and is sometimes as stubborn as sh2 is bigoted. It makes no difference with her that metal wire, Florida moss and the hair from dead bodies in the Orient are utilized in the making of rats, rolls and puffs and she is in- different to the fact that yarns from antiquated hosiery and waste from the cotton mills and the woolen fac- tories are used where hair and moss are unavailable. She has declared that all feminine heads, whether round, ob- long or flat and whether they are No. 5 or No. 8 in size, must be built out horizontally until they are anywhere from 20 to 39 inches from the front. And she stands by her proclama- tion, Moreover, she knows that many hundreds of thousands of dollars are ivested in rats, rolls and puffs and ihe materials from which they are concocted and that other hundreds of thousands of dollars are invested in hats which, in order that they may be seen at their best, demand the absurd hair extensions that are being attack- ed. And so with a knowing wink she ignores the school boards and the Chicago decree and appeals to the merchants who have the contraptions already made up and for sale. “Are you going to stand for such a butting in?” she asks. “Will consent to shovel the stuff into your furnaces?” she adds. The answer is yet to be made and meanwhile the girl clerks and girl students who have no sense of pro- portion and good taste will go on with their stuffed club eccentricity, ig- norant and unconcerned as_ to hygienic values and indifferent so long as they feel that they have gone the limit as to fashion. —_—__———_ It is not the fact of the salary but the motive in the service that stamps the hireling. eee eee One-half the world manages to get along by inducing the other half to go short. wide viewed you RSI SSTE REL ER ATR CNET ae ORRIN: He can help no one who does not desire to help the helpless. November 10, 1909 A MERE MATTER OF BRAIN. When the farmer had reached that period in his career when with mort- gage lifted and his debts all paid the was enjoying himself in riding about the country in his automobile; when, in fact, he had showed by his suc- cess that he understood his business, it was fair to infer that “they”—the smart folks who have been making fun of him all along and calling him a fool—would have the good sense to let him alone. Instead they are still prodding him and insist on telling him what he ought to do. “You hadn't ought’—isn’t it the “hadn’t ought” class of people that have the most ad- vice to give?—“to keep planting corn in the same field year after year, You see,” etc., and the Alec who knows it all pours into that old farmer’s ear a lot of stuff as worthless as last year’s musty straw, with the idea that he is telling the farmer something new. The time has been and not so long ago when the farmer seemed to stand in need of that sort of talk to help him along in what did not seem to be much of a business, but he has taken himself in hand since then. He has had his hair cut, so to speak, and, with collar and cuffs on, has been over to the State University, hearing and asking questions. He now un- derstands about the rotation of crops and, if it is necessary, he will take you out to the field where he tested his theory and show the. actual gain which the test realized; and then in the presence of his brimming bins it is right and proper for him to say, and say ithe does: “Any kind of farm- ing may bring results in a favorable season, but the best farming always brings the best results.” Is that kind of talk confined to al- falfa raising and to the corn crop? There is a prosperous store over on Enterprise street. It was started years ago by a woman who found her- self a widow with slender means and a son just at the age to be kept oft the street. Fifty dollars would have covered the entire value, but the woman was thinking just then of something else. The boy was put in charge and, after “getting the hang of the thing,” liked it. Hating arith- metic, he learned the elements by making change and _ counting the money the till held at the end of ach day’s work, and slowly but grad- ually his mind developed in trade lines. Opening the shop kept him at school—his mother taking her place behind the counter during the day— and off the streets, so that by the time he had finished the course in the high school he had found his place in the bread-winning world with a fond- ness for trade that has never left him. When not many days ago a re- porter cornered him and tried to get him to talk the only thought he had time to express about his business was, “Any kind of storekeeping may bring results in a favorable season, but the best storekeeping always brings the best results,” a statement showing pretty conclusively that farming and keeping store are near enough alike to conclude that suc- cess in both of them is a mere mat- ter of brain. MICHIGAN TRADESMAN When Hans Sachs set up his bench in that little seven by nine shack where most of the busy world passed at least three times a day everybody thought he was doing a good thing and hoped he would make a go of it. It was not a very promising voca- tion, however. Cobbling is useful but not especially remunerative; but Hans Sachs’ strong point was that he knew how to mend shoes. Noth- ing seemed to be beyond his skill so far as demoralized footwear is concerned. He made the old as good as new and he was willing to undertake the most hopeless case “while you wait,” only it must be cobbling, “that and nothing more.” le might have made new shoes, his delighted customers often urged him tc do it; but his single reply was, “I cobble.” He had found what he could do best; he did it and was content, and the result was the old story: The little seven by nine roof expanded and Hans Sachs, the cobbler, the pride of a large circle of admirers, went from his work to his reward a success. The secret of it? There is no se- cret. It is only another instance showing that the cobber found that any kind of cobbling may bring re- sults, but the best cobbling will al- ways bring the best results—a mere matter of brains. NEVER OLD-FASHIONED IDEA. A metropolitan periodical that says what it means and means what it says takes the opportunity in com- paring the European student with the American to say, “Our sophomores must be half-baked, just as our mil- lionaires and our theaters are half- baked.” Stopping just long enough to say that the sophomore, irrespec- tive of climate or of nationality, like a barrel of sweet cider, comes out all right if he is let alone and that our theaters are coming to that point where they will straighten them- selves out or get straightened out, it may be well enough to say that the nillionaire has reached the transition period where it is to remain with him whether he is to be the half-baked article that mankind likes to make fun of or the wholesome, done-to-a- turn sort that society, meaning here the world at large, admires, reveres and loves. Fortunately or unfortunately, the idea has become rooted in the human mind that the money which the mil- lionaire possesses has made him an aristocrat and the multi-million- aire, as a matter of course, strength- ens the idea. Good, better, best is the comparison of the English adjective and those who recall the superlative of the Greek comparison—“aristos”— will easily understand how the old word was made to cover the modern thought. Now the millionaire is the aristocrat—the best—because with his much money he can get the best that money can buy and, therefore, be- cause he can have the best, he, the possessor, is the best and so_ the aristocrat. This old-fashioned idea—did it come over in the Mayflower?—was early rooted in New England _ soil, thrived there and is to-day the foun- Gational thought that underlies the whole realm of money and its influ- ence. Weighed in the scales of pub- lic opinion money in itself did not amount to much. As a subordinate it was serviceable but it was never presuming. “It is the mind that makes the body rich” then held sway, and that same sway after the lapse of the centuries is the real reason for calling the American millionaire “half-baked,” because in too many instances he has shown himself to be just that. Compare the Colonial aristocrat with the modern, up-to-date article and what is the result generally? The old timer was the genuine aris- tocrat, because he was the best men- tally, morally, physically and finan- cially. Training and culture stood first and the man possessed of these was classed among the best—it was the way of the world, mind before matter, from the very beginning of things. To-day, however, in certain circles the order has been reversed and, as it has been aptly put, the last on the list—finance—stands alone and, what is worse, has been made to include the other three. There is where the “half-baked” idea comes in and right there it will stay until, like the “hayseed,” the millionaire himself see his condition, and with his foolishness completely “bak- ed” out of him he will be brought to a realizing sense of the fact that he is “half-baked” and that he is go- ing to remain so until he is able to see that the old-fashioned idea is the only idea that never goes out of fash- that mind and morality, which insured a sound body, stand first and that finance, good enough in its way, is only the will ion; cipher which increases er diminishes the value of the other tenfold, according to the use that is! made of it. “Give us an instance where the ‘half-baked’ was put back and ‘baked’ until done to a it 1s: Something it was turn.” Here over fifty years family came from Treland, bringing a boy under Io years old. The fami- ly were poor and came to better their condition. They took what came to them and soon showed that they were Irish, not paddies, a distinction which should always be borne in mind. In- stead of going to school the children went to work and prospered. Pros- perity followed them until the time came when one of the boys called a halt and went to studying. He was ahead financially and even if he was too old to go to school he was going to catch up mentally until he could stand among his peers in the cultur- ed world as he did in the financial. With that idea he went to work. He began on the ground floor. He tac- kled the fundamentals in learning, taking them and mastering them, and without any corner-cutting accom- plished his purpose. Then he went abroad for the culture which travel alone can give, and when, after the needed years of study had been faith- fully gone through with, he came home to America, the Irishman had asserted ‘himself as the genuine arti- cle always will, and that same man, the other day when he entertained ago a the President of the United States, only verified what the ages have ren- dered trite: “He shall stand before kings.” The “half-baked,” like the “hay- seed,” is a term that will stick. It is one, too, that will sting; and as the “hayseed” finally concluded that be- ing a: laughing-stock did not pay and went to work with his brain, so the millionaire is finding out that money is not the end and aim of life but only a means of making existence de- sirable and is governing himself ac- cordingly. There is less and less of trying to “cut a dash” in the world. The diamond in the shirt front is growing small, loud talk and big checks in public places are less fre- quent and good English and clean fin- ger nails are oftener found acquaint- ed with each other. In a word the “half-baked” millionaire is getting to be cooked through and the baking will continue until the man with the money finds out that in matters of fi- nance the dollar is just the dollar—- that and no more—that the old idea jin regard to it is not and never will |be old-fashioned and that just in pro- portion as the owner makes his pos- session an accident and uses it as such, in that same proportion will he the “half-baked” which the world despises. —XX—X___ THINGS DON’T JUST HAPPEN. We hear and possibly think a great deal about the good luck of others. |But nine times out of ten it is not good luck that comes by chance, but |by hard, unremitting toil and plan- ning; persistingly keeping at it. Out in Minnesota the son of a washerwoman may rise to the guber- |natorial chair. But it is not good lluck that places him there. It was Governor Johnson’s' endeavor to ” which brought to him the highest office in the State. It is this which controls all busi- ness life and holds the key to all the secrets of commercial interchange. The who adheres to this soon finds his position advanced. The go- easy sort may look upon his “good luck” with envy, although it is real- ly not luck but pluck. He knows that there is no chance game in the mat- ter; that Fortune truly favors those who favor themselves. The employer may seem to pros- per quite beyond the expectation of cn-lookers. He has given his business not only his hard work but his earn- cease to be article | | “make good | clerk est thought. No great good can come from chance shots. No real. true, conscientious and _ persistent struggle backed up by good common sense can fail to accomplish some good. The chance shot may hit oc- casionally; but it is only the good marksman who is assured of a full bag of game. Make up your mind on the start that you will have the best store in tewn—and you can unless your rivals take as determined a stand this. But in any case they can only thwart you on the road to Progress. Make it a rule to buy right; to sell right. Remember that success. or failure dwells in yourself; that no ca- pricious goddess holds the reins which mark Victory or Defeat. against Are MICHIGAN TRADESMAN November 10, 1909 — ~~ ~ ~ WINDOWanND INTERIOR * ere ZZ ERG Some Placards For Use of Hurried | Merchants. Here are a few placards inight “point a moral” window trims. This one calls the attention of the public to the fact that the goods on which in as many display have the faculty of “driving dull care away,” “a consummation de- voutly to be wished:” You'll Never Look Woebegone If You Trade With Us The Goods in This Window Are All Cheer Dispensers The following banks on its wide and enviable reputation and the qual- ‘ty of its goods to win it the favor of people with money to jingle in their pockets: Our Reputation Carries Us a Big Radius We Stand. Back of It of Everlasting Goods With Quality The general store that employed the following card sounded a positive note in its statements, playing on words at the end. If the last part «f the card had appeared at the top, with a slight changing of wording to suit nouns and pronouns, it would rave made a little more startling reading: We Want To Clothe You From Head To Foot Have the Goods Toe De it And Our Prices ! Well You'll Be Perceptibly Shocked When You See Them This card writer believed in reitera- tion, with the word “good” the strong thought: The Town Wide Prominence Of Our Overcoats Is Due To Good Advertising Good Prices Good Values Good Service An unusual turn is given to the faith that possesses some—in fact many—people in regard to Kismet: happy unless they are feeling putche- ty towards their help—knocking them. Not so the dealers who wrote the next two placards, and every one who knows them would corroborate me in my statement that always they are not only willing but anxious to give honor where honor is due: Extra Care and Extra Thoroughness in Service That’s the Slogan Of Our Sales Force Our Pride Is Our Expert Workmen Their Pride a friend and bought a cow. The agreement was simple: half. So there was nothing for him to do reaped the benefits. About time to change ends or, better This Store | Is ‘ Your Lucky Number | Allow Us To Demonstrate The Fact The window trimmer who got up this card brought to bear his re- membrance of a Biblical phrase. The wording is quite forceful: The Rain from Heaven Falls On The Just Rite Umbrellas Purchased at Our Store ! Some store proprietors are not Feline “His Half” You’ve all heard the story about the fellow Smith who ‘‘went shares’’ with Smith paid half the money and owned half the ‘‘critter.’’ But when it came toa showdown itseemed that Smith had bought the FRONT but to feed the cow while his wily partner In this mail-order game the farmer and the retail merchant feed the catalogue- house cow and Mr. Foreign Stockholder gets the benefit. stay in the United States, but are sent to Holland, Germany and France. The profits don’t even yet, starve the critter—don’t you think? Is In Their Excellent Work This card is somewhat weaker than the preceding duo, but still the idea is in favor of the clerks: Our Sales Force Can Convince You If You But Step In The merchant selling sweets well knew that this card would bring him in extra trade, for all girls imagine their eyes “heavenly,” no matter how squinteyed or buttermilky their plight may be. Our Delicious Candy Was Made For The Girl With The Heavenly Eyes Now who couli resist the blandish- ments of the following? Must be an Qirishmon that writ it: If the Heavenly Rustle In This Elegant Petticoat Were Kicked Up By Your Dear Little Feet You'd Be Even More Of A Little Angel Than You . Are Want a Piano? if you intend spending $350 for a piano, come here before you decide and see if we haven’t the piano you want for $75 or $100 less. Pay by the monthif you prefer. Friedrich’s Music House 30-32 Canal St. Grand Rapids, Mich. WoRDEN GROCER COMPANY The Prompt Shippers Grand Rapids, Mich. IES Cerne ee , <4 ~ Bx + we “< aa ~ ad to | e + a ai a 2 . “ ‘ a ¥ 4 <4} - - v y — co J 7 v v ~ - ~— > -_ a oun ~- -~ r ~~ Rm, ae = ~ \ 1 re i Ai 4 > >, Pe = %"} a — i v _ a 7 » er ™ = r ~ Sen. ~ a » mf # 4 i. ae ~ - he « aa . = a - _ wy * hy <* i. 4 \ y < ~ E< , a m — = 2 Pe ~ t Qa 53 mf November 10, 1909 MICHIGAN TRADESMAN 18 oi the large railway systems between the Mississippi Valley and the Atlan- tic seaboard are well equipped for re- icing cars, this being done practically every twenty-four hours while cars are in transit. The method of re-ic- ing is first thoroughly to tamp down the ice remaining in the tanks and then fill the tanks with crushed ice and salt. Drip pipes and traps are also examined and cleared of any ref- use. The waybill or card on the car indicates contents and also stations where it is to be re-iced. The system is so well safeguarded that it is al- most impossible for a car to pass a re-icing station without receiving proper attention. These stations are so constructed that a trainload of re- frigerator cars can be re-iced in from thirty to sixty minutes. Since the perfection of the system ol cold storage and the construction of cold storage houses at large cen- ters a much greater quantity of froz- en poultry has been transported: The greater part of this is handled in re- frigerator cars iced in the same man- ner as for dry-packed poultry. A small portion is transported in un-iced cars, plenty of straw being used around deors and other openings, the theory being that as the poultry is frozen it will remain in that condition if so packed-—that the outside air can not reach it. The handling of dressed poultry in trainloads is accomplished by con- centrating cars so loaded at large centers or terminal points. Probably Chicago is the largest concentrating point. Cars originating throughout the entire West are gathered togeth- er there and solid trains made up for the East by the different railway sys- tems. The schedule maintained be- tween Chicago and New York, a dis- tance of nearly one thousand miles, is about sixty hours. It may be inter- esting to mention that in the early 70s, when the service for handling dairy products in refrigerator cars commenced, but one car per day was run between Chicago and New York, and the time schedule of the train handling this car, as advertised, was delivery in New York the second day after leaving Chicago. This service was twenty-four hours better than that now furnished, indicating that the necessity for quick time was fully appreciated on account of the crude refrigerator service of that time. The development of the business of han- dling dairy products and dressed poultry in refrigerator cars has been wonderful in the past thirty years. Rapid strides have been made toward the perfection of refrigerator-car con- struction and vast sums of money have been, and doubtless will con- tinue to be, spent by the railway sys- tems in making improvements to the one definite end that these commodi- ties may be transported with the ereatest possible safety and at the minimum cost of refrigeration.—Geo. B. Horr in Butchers’ Advocate. ——_.2s The only way to keep some men straight is to give them a big load to haul. —_—__.-e-2——__ Most remorse comes from despis- ing rebuke. Painstaking Won This Order. I was traveling for a dress goods house with a line of summer patterns which appealed so favorably to the feminine heart that my commissions on re-orders were stacking up fast. It was very easy to sell those goods. I had been four weeks on the road with them before I struck my first hard customer, The prospect’s name was Goodyear —at least I will call him that here. His store was big and pretentious for the size of the town in which it was located—-a town of the type which “points with pride” to its court house and its daily paper. Goodyear was an elderly man, a cautious buyer and very much behind the times, as my first glance at the barren, unattractive interior of his store assured me. He liked my line and appreciated iis fine points, but he wouldn’t think of buying it. “It is a good deal too costly. Peo- ple in a town of this size don’t lean much toward city styles—they don’ spend much money,” he said. I begged to differ. I felt sure that his trade comprised many prosperous farmers and townspeople; there were three big churches in the neighbor- hood, a dancing academy across fron: the hotel and other evidences of a social inclination. I thought, “The in- habitants of this town would enjoy being fashionable to a mild degree, if they were given the chance,’ and urged this point on my prospect, but he shook his head. “How much advertising do you do, Mr, Goodyear?” I enquired. He re- plied that he had signboards along the State Koad and ran a quarter- page advertisement twice a week in the local “Gazette.” I asked to see his advertising files and was not surpris- ed to find that he had been running about the same prosy quarter-column of fine type, with unimportant chang- es and a dreary-looking cut, for six months hack. I asked him for a sheet of paper and drafted a big display advertise- ment—one calculated to make any lover of good clothes long for a sight of the patterns I handled. When it was finished I pointed out the ad- vantages of my method of adver- tisement writing in a way which did not appear to cast any unkind re- flections on his. Then I put a propo- sition to him which made him gasp: “Suppose you place an order with me—-a small one, if you like, until we see how my plan works—and as soon as the goods are here you run this half page advertisement I have writ- ten in the ‘Gazette,’ letting your customers know the advantages and the great line you have to offer then. | Change your advertisement for the following week—I’ll leave you copy for it—copy that would cost you a good round sum if you were to hire an expert to write it—not because it is so pretty to look at, but because it has drawing power—it will bring customers into your store just as a lamp draws moths. If it does not bring business I guarantee to pay for the first week’s advertising. If it does you can re-order from my house as many times as you find it nece-- sary for handling the season’s trade.” Goodyear had followed my argu- ment closely and seemed favorably impressed. He began to realize that it would mean good profits to him if he could galvanize the trade in that country town. At length he hesitat- ingly placed a small order, consent- ing to give my plan of campaign a trial. I wrote more copy for his adver- tisements and promised to furnish at- tractive cuts. We had dinner togeth- er at my hotel and in the evening returned to his store, where I gave him a demonstration in effective win- dow-dressing. I used some of my samples for the purpose and he was enthusiastic when he saw the effect. I explained the color scheme and the reasons for placing the different goods their relative positions, drawing a diagram to leave with him, for fear he should be unable to re- produce the plan after my samples had been taken away. We had an agreeable evening and ] caught the midnight train for the next town on my route. It was gratifying, six weeks later, to learn that Goodyear had re-order- 11 ed on a large scale. He has since become a regular and considerable customer of our house. EB OM. He Wanted Eating Eggs. The following good story, which il- lustrates the fact that fools and chil- dren tell the truth no matter how painful the consequences, is told by George A. Markham, probation offi- cer in the Buffalo Police Court: A dull looking boy came into a small grocery store and stood in the middle of the floor awkwardly twist- ing his fingers until the attention of the grocer was attracted to him. The vendor of cabbage and canned goods finally approached him and his hands, enquired: “Well, my good fellow, do for you?” “Ma sent me down to aigs.” “What kind of eggs did you wish?” enquired the grocer. “rE want eatin’ aigs,”’ the lad. “You don’t quite understand what I mean,” said the grocer as present smiled. “What I meant was this: What priced eggs do you wish, the 32 cent kind or the 35 kind?” rubbing what can I git some again explod- ed those | “IT knowed what yuh meant,” re- sponded the fellow, “but the last aigs we got wa’n’t eatin’ aigs.” Visible Proof. The prisoner weighed over hundred pounds. “What is the defendant charged with, officer?” queried the magistrate. three “Obstructing the sidewalk, Your Honor,” replied the policeman. One-half the world doesn’t know how the other half can afford auto- mobiles. _————<>>- >< ——_____ The good lives are always looking to better ones. | BAGS For Beans, Potatoes Grain, Flour, Feed and Other Purposes New and Second Hand ROY BAKER Wm. Alden Smith Building Grand Rapids, Mich, SANRIGN YOR G5” i E at UR Lp wr UNEXKNSS RK Wes MISSION ee Hot Graham Muffins A delicious morsel that confers an added charm to any meal. In them are combined the exquisite lightness and flavor demanded by the epicurean and the productive tissue building qualities so necessary to the worker. Wizard Graham Flour There is something delightfully re- freshing about Graham Muffins or Gems —light, brown and flaky—just as pala- table as they look. If you have a long- ing for something different for break- fast, luncheon or dinner, try “Wizard” Graham Gems, Muffins, Puffs, Wafties or Biscuits. AT ALL GROCERS. Wizard Graham is Made by Grand Rapids Grain & Milling Co. L. Fred Peabody, Mgr. Grand Rapids, Michigan Wanted and vegetables. Your shipments of Butter, Eggs, Veal, Poultry, Pota- toes, Apples and Honey; also your orders for fruits F. E. STROUP, 7 North lonia St., Grand Rapids, Michigan Ask Michigan Tradesman, Grand Rapids National Bank, Commercial Agencies W. C. Rea Beans and Potatoes. A. J. Witzig REA & WITZIG PRODUCE COMMISSION 104-106 West Market St., Buffalo, N. Y. We solicit consignments of Butter, Eggs, Cheese, Live and ‘Dressed Poultry, Correct and prompt returns. REFERENCES Marine National Bank, Commercial Agents, Express Companies, Trade Papers and Hundreds of Shippers. Established 1873 MICHIGAN TRADESMAN November 10, 1909 Good Taste and Proper the Basic Principles. “What is in a name?” is a careless question which in many instances ieads one into a most unexpected So unthinkingly have many terms been applied that they have become mere vernacular for the state to which they belong, without signifying or implying that their true meaning is the condition of things behind them. This is more than true of the word “exclusive,” as applied to so many shops, both from within and without, more frequently being the cry of the shop itself than the name applied to it by its pa- trons. Take the meaning of the word “exclusive” as ziven by Webster, which is “select, shutting out, not in- cluding.” Dissect your business and see if vou are consistently living u,: to your claim of exclusiveness. Tak- ing the word in its broad sense, it means that your goods must be ex- clusive, your shop itself exclusive as well as your salesmen exclusive and the attention and treatment of your patrons exclusive; in fact, the whole organization must be in harmony or you do not support your claim. Let us consider the first point, “your goods,” which every self-styled exclusive shop believes to be the groundwork of its claim. A house claims its goods are designed espe- cialiv by or for it, and are entirely different from those shown by other shops in their ‘ine. This may be all very true, but they often “fall down” on the very first meaning of the word “select,” in that getting in something different they have gone to an ex- treme which invelves bad taste. Their styles are certainly their own, be- cause no other house would show them, and granting them the fact that they attract a lot of attention, yet are they getting business? Styles which reflect better taste may not at- tract the attention of the ordinary seeker for curiosities, but will appeal to the man who knows. The secret of exclusive merchandise is to com- bine good taste with new ideas, pro- Ancing a desirable article in the eyes of the discriminating. Ry “the shon itself’ I mean the fittings, decorations and windows. Ex- elusive goods with a poor background make a bad combination. Such little attention may kave been given to the shop that beautiful goods are shown at a decided disadvantage, or on the other hand, the fittings and decorations may be so extreme that they overshadow the goods and di- vert the prospective buyer’s eye from the displays. One is as fatal as the other. but the latter is more frequent- ly seen. You often see a shop so elaborately fitted and decorated, at great expense, that it is really vulgar, being op- pressive in its ornateness and cost- ing such a sum that a frequent change is impossible, so that it becomes tire- maze of answers. some and monotonous to the regular patron. Much more effective and last- ing is some rich and restful scheme, which forms a pleasing background for the goods, and, being enduring style, is synonymous with the quali- ty of the shop. The window should be the best ad- vertisement the exclusive shop can have as more seople will pass your shop, giving you the opportunity to attract them, than might read your announcement in the biggest ‘paper. The trim should be well-spaced, graceful and symmetrical and fre- quently changed to give the public a reason to look for something new each time they pass; yet the trim should be so simple in its composi- tion that the most hurried pedestrian can grasp it as he goes. We have brought your customer to you; now we will consider the third point of the exclusive shop, “the salesman.” He is one of the most ef- fective forces, either for or against, that the shop has. To be consistent with his surroundings the man should he well educated, have a thorough knowledge of his business, be weil dressed, a good conversationalist and have a pleasing manner. Quite a list, you say, but every one necessary, with the first 17 anything more im- portant, for if he is educated he will the more quickly acquire the rest. The exclusive shop wishes and en- deavors to cater to the better class, and in doing that it is most necessary that these people should be met by a salesman who 1s at ease in serving them. Some are salesmen without a doubt, but their manner and_ talk would be more suited to selling pota- {oes or eggs in a market. What ‘s more offensive to a man of good breeding tian to have the sales- man introduce the goods in an unip- {elligent manner, using bad grammar cr attempting to give information on what is correct when this own dress shows that his knowledge of what is proper is far astray. Most patrons of such a shop will also appreciate a little intelligent. con- versation on, perhaps, the current events of the day, or any important matter which has arisen, and on the whole will feel attracted to a shop where the salesman is their equal in intelligence and can understand them and their wants. This often involves a question of salary, but the employer in such 4 shop will find it false economy to at- tempt to keep up his standard with the cheaper man. I know of one, ir every respect, exclusive shop. which endeavors to have all its sales- men college men and pays such sal- aries as will attract men of educa- t10)Nn, pays. In considering the salesman we have covered to some extent the fourth point I mentioned, “the atten- tion and treatment of customers,” but in that I refer more particularly to the general policy and attitude of the exclusive shop towards its patrons. Where a shop is sure that its organ- ization is complete a generous amount of self-respect is a good thing, showing that you have confi- This shop finds it more than re- |- cence in what you have put before tne public; but, on the other hand, there must be a give and take, as we are all human and liable to trip up sometime. The man who never made a mistake never made anything. As a rule, when a customer of the class which patronize the exclusive shop comes with a grievance to air, he has some cause to complain and expects to be agreeably met and have matters made right. Occasionally he is in the wronz and the shop does well to stand up for what it has done; but the customer must be handled in such a way that he will recognize that the merchant is in the right and not get the impression that his complaint is being turned down on_ general principles. There should be that friendly feel- ing between the shop and its patrons that they will have no hesitancy in “pproaching you when they have a kick coming, knowing that they will be cordially and fairly treated. Also there should be encouraged a_ten- dency on the part of the customer to drop in when near the shop, whether he intends to buy or not, if only to have a chat. Sociability in business means more business and it helps to eep down that altogether too prom- inent impression that your patrons zre only welcome to your shop whea spending money. Your every move is for their money, giving fair value, of course, but do vot show your hand too plainly. See that the information given to your patrons is absolutely reliable. Otherwise withhold it. Carry the idea of exclusiveness in- to your advertising, in any announce- ments you may send out, so that it has the appearance by its simple character of being distinctly select. The style may indicate before the matter is read that it is from a high- class house. Along this line, also, have your stationery of good quality and rich in design, typical of the house it comes from. Taking it for granted that your es- tabiishment is exclusive in the full sense of the word, both in being se- lect and in shuiting out all that is detrimental to the high standard you are aiming at, you must realize your responsibility in relation to the pub- lic. Your patrons are paying to be cressed correctly. Nowadays there is too much catering to the public taste. Because some man of note dresses in a radical and undignified way it is not necessary that you should offer the same goods to the uninitiated be- cause it appeals to them. Create your own styles according to the maxims of good form. Do not be afraid to denounce any style which you know is not proper and the right-minded man will appreciate it. Any student of human nature will admit that the visible reflects the in- visible, and the impression created by your shop is the reflection of the hu- man behind it-—Richard T. Stanley in Haberdasher. ———_+~--___ The prayer, “Give me riches and righteousness,” easily gets shortened at the wrong end. ene He who has no time to be zrateful has no power to obey a blessing. NEW YORK MARKET. Special Features of the Grocery and Produce Trade. Special Correspondence. New York, Nov. 6—The spot cof- fee market seems to be experiencing something of a reaction from the re- cent activity and at the moment it would not be far out of the way to Still, holders of coffee do not seem espe- say that it is extremely dull. cially anxious to let go and “bargain” counters have not been erected. Rio No. 7 in an invoice way is worth 8% @83c. In store and afloat there are 4,140,953 bags, against 3,713,286 bags at the same time last year. High rates for mild sorts have apparently checked demand and the market gen- erally is quiet. Good Cucuta, 934c. Teas continue in fairly active re- guest and quotations all along the line are very firmly maintained. The shortage in Formosas is the most prominent factor in the strength of this kind of teas, and while it is a factor the tendency to a higher level will continue. Not a single item of interest can be picked up in the market for refined sugar. There is simply the average November demand — possibly’ even less than usual—and at this writing there seems to be no likelihood of change, either one way or the other. Receipts of rice are light and prices are steady. The demand is only mod- erately active and sellers are hoping for something better farther on. Good to prime is quoted at 51% @sSKc. A seasonable trade is being done in spices. Individual sales are not large, but there is a fair call all the time and the aggregate amount. of business is satisfactory. Quotations show little, if any, change. Molasses is in better demand as the weather grows cooler, but there is still plenty of room for improvement The crop is said to give promise of being a good one and planters hope for good rates. Syrups are in good demand and _ quotations changed. There is apparently a somewhat better jobbing demand for canned goods, but the market is not partic- ularly active and tomatoes, especially, are dull and unsettled. The usual quotation of 6oc is still given as the price of standard 3s f. 0. b. Goods can be found for 57%4c, but the qual- ity will hardly justify careful inspec- tion for standards. Corn is moving moderately. Quotations are well sus- tained. Peas are in better demand for lower grades, although no large lots are sought for by any one buyer. Other goods show about the usual de- mand and little change is to be noted. Butter reached a point where _ it seemed impossible to go farther and a very little reaction has taken place, si that top grades are about t%c low- er than a few days ago, creamery spe- cials being held at 32C;..extras, :31c- firsts, 291%4@3oc; held stock, specials, 31%c; imitation creamery firsts, 267 27¢; factory firsts, 25c. Eggs, of course, are still going up. Western extra, 35@36c; extra firsts, 31@33c; firsts, 28@30c; refrigerator stock, 24@25@26c, are ihi- a « r iS m ae — ited we eT ~ —_ — & o _— , 5 v ¥ ~ 2 ye - 4 ¥ y _ > oa | Co J se [ .. y oy November 10, 1909 MICHIGAN TRADESMAN Every Young Man Owes It to Himself to Be Well Groomed O matter what his position may be, whether in trade, college or society, fashionable clothes are a recognized ad- vantage if not a vital necessity. The merchant upon whom the young men can depend to give them the best clothes most consistently and eco- | nomically is going to get the greater share of the young men’s trade of his town. Good fashion news travels fast in- the younger set. Therefore, Mr. Clothing Merchant, you are overlooking the one best bet if you do not look into the merits of “Graduate,” “Flossy” and «Viking System” clothes. By all means look them over. We'll leave the rest to your judgment. Fill out this form. Small effort— big returns. Upon request we BECKER, MAYER & CO., Sign and Mail This at Once will send to you Congress and Franklin Sts., Chicago. specimens of our Have your salesman call with the Spring and Summer “Viking” line. Will look it over with the distinct understanding that I am under no obligation to buy unless I am convinced that the line meets with my requirements in every respect. forceful adver- Name TOG tising equipment Michigan Tradesman State. 16 MICHIGAN TRADESMAN November 10, 1909 GOT OUT OF THE RUT. The Traveler Rubs It Into the Re- tailer. Written for the Tradesman. “Avoid getting into a rut,” says Prof. Charles Zueblin in talking about civic government and the duty of all good citizens in relation thereto; and, by way of emphasis, he adds: “Don’t persist in doing things the way your grandfather did them simply _ be- cause you respect your ancestor’s judgment. If you know of better ways, that have proved their supe- riority beyond peradventure, adopt those better methods as your own and so show that you are worthy those ancestors who did the best they knew in their time.” Advice such as this applies as well to the practice of merchandising as to the conduct of municipal ment, Because your grandfather bought his various lines of goods twice each year, once in the springtime and once in the autumn, it does not fol- low, with the telegraph, telephone and interurban or steam railway han- dy, that the country merchant shall buy goods but twice a year. Because your sainted grandfather heated his store with a great sheet iron cylinder stove which would take in thirty or forty pounds of knotty and twisted hardwood at a lick, it is not necessary for you to decline to burn coal or even install a hot wa- ter or hot air heating system in your store. It is not only not incumbent upon any retail merchant to conduct his business “as grandpa did,” but pres- ent business methods will not permit any such listless imitation to result! in profitable merchandising. Your grandfather was forced, al- though he may not have realized the fact at the time, to operate in an extremely limited way. If he bought produce as it came into his town he was never certain as to just how soon he could dispose of his pur- chases and was quite in the dark as tc how much of a profit he could win on the deal. And, as he sold _ his goods to his fellow citizens, he had no sure thing that he Was going to get cash and was always on the alert for store orders or a dicker, trading his goods for services or for the prod- ucts of his customer. To-day, with the daily papers, the telephone, the telegraph, free mail de- livery and rapid freight and express service available, no merchant need be in the dark as to current market prices, neither need he be long in sus- pense as to making a sale in bulk of any produce he may have acquired at market prices. All of these conditions are well! known to the average merchant, so that in these respects very few of them are in danger of getting into a rut. Where the chief rut-danger still exists is in the advertising and general conduct of a retail store. There are thousands of merchants who, having been in business eight, fifteen or twenty years and prosper- cus, are traveling steadily in a rut as to advertising. One ties his faith tc signs painted on fences or barns; govern- another puts out circulars scattered promiscuously or on letters sent out by mail; another ignores the columns of his home town newspapers, the best medium available. “Well, I’ve done pretty well with- out the newspaper advertising all these years,” he says, “‘an’ I guess it’s tvo late to make a change now.” But presently he awakens to the fact that scme of his old customers have pass- ed into the Beyond, that others have moved away, that new competitors are developing rapidly, that somehow his business is not increasing in ac- cordance with the growth of his town—and he wonders what is the matter. If he keeps in this sort of a rut long enough his enterprise will lose a wheel here, cast a shoe there, drop a lynchpin in another place and at last an axle will break and down he will go into the rut of back-num- berism. There are merchants, hundreds of them, who do not change their win- dow displays twice a year; many who make such changes only once in two years and some who let the goods they place in their windows stay there until they are not salable at any price; fit only for the junk heap. Such negligence is attributable only to Simon pure laziness. The sometimes offered argument that window display ruins goods and, as long as one must lose them, why, let them do all the service pos- sible, is nonsense. With reasonable care as to sun- light aud dust, coupled with a change every week, the damage to goods thus displayed will not amount to one-half of 1 per cent. More than that, displays of merchandise, accord- ing to the seasons and arranged in the windows with care and _ good taste, will not only cover the cost of making such exhibits but will dis- count the one-half of 1 per cent. of damage alleged and more too. Care- fully considered, carefully arranged window displays, regularly and pru- dently looked after, are invariably a good investment whether the window is a huge plate glass front or a sash crossed group of 18x20 panes. “But it takes thought, time and la- bor to change my windows every week, and I’m no good at it any- how,” said one village merchant to a hustling, good natured traveling salesman recently. “Sure! It takes all that and then some,” said the traveler as he took his friend by the arm. “Come on cut in front. I want to show you something,” and the two passed out and across the sidewalk. Here the salesman turned squarely to look at the windows and as the merchant did the same the salesman said, “Don’t look right away, but when you see you can do so without being noticed just take in the appearance of your campetitor’s window, two stores to the right.” The merchant followed instructions and after a minute of surreptitious observation he remarked in a low tone but earnestly, “That’s a dry goods store. Of course it is an at- tractive show, but I can not get up anything like that with silks, laces, hosiery, gloves, and all that.” “No?” queried the traveler as he led his friend to the left about half a square, saying, “I want you to see a window down this way.” The second window reviewed was that of a hardware store and the ex- hibit was a good one. But the mer-| chant was of the opinion that he! cculdn’t get up anything as effective for his own store. “That’s where you're everlastingly wrong,” said the traveler as they re- turned to his friend’s establishment. “The trouble with you is that you have been going along in the same old way so long that you do not know your own resouces; do not ap- preciate your opportunity.” “Well, by the whistlin’ spit, I like that,” said the merchant. ‘What thunder have you got on your mind?” in Reaching the inside of his friend’s store, he called attention to the somewhat carelessly arranged shelves loaded with canned goods with their different shapes in glass, tin and wood, and all colors of the rainbow represented by their labels. Then he pointed out the dozens of packages of different prepared foods and the car- tons of this, that and the other arti- cle. “There are decorative units by the score and there”’—the salesman indi- cated the baskets of fruits, vegeta- bies and green stuff that nearly oc- cupied one-half of the store floor— “is all kinds of good material. And Merely a Suggestion. He had managed to accumulate a lot of money by more or less ques- tionable mcthods. “I should like to do something for the benefit of the town,” he said. “Well,” suggested the poor. but otherwise honest citizen, “you might move out of it.” Post Toasties Any time, anywhere, a delightful food— ‘‘The Taste Lingers.”’ Postum Cereal Co., Ltd. Battle Creek, Mich. Why not a retail store of your own? I know of places in every state where retail stores are needed__ and I also know something about a retail line that will pay hand- some profits on a comparatively small investment—a line in which the possibilities of growth into a [arge general store are great. An exceptional chance to get started in a paying business thriving town. Services. and in a No charge for my Write today for particu- lars and booklet telling how others have succeeded in this line and how you can succeed with small you have two good big windows full | ot fly-blown, dust-covered stuff with | half a dozen sheets of nasty fly paper | by way of emphasis.” “But I haven’t the time, haven’t the help,” insisted the merchant, winc- | ing under the force of his comments. “Work nights then; get help. By} the way,” said the anti-rut advocate, | “if you will say you will try to fol- low my advice I'll give you some.” “All right,” responded the mer-| chant as he leaned resignedly against | the counter, “I promise. Go ahead.” friend’s | Then the traveler advised the mer- chant to tell in careful detail to his wife and daughter about the tour of investigation just ended and about the remarks made by the salesman. “Give it to ’em straight, just as I am giving it to you, and ask them to ad- vise and help you out of the rut.” * * «+ When next the traveling salesman visited his friend’s store he saw a complete and_ successful metamor- phosis had taken place and was told: “My daughter changes these windows every Monday forenoon and I pay her for it. And, say, it’s a blamed good capital. EDWARD B. MOON, 14 West Lake St., Chicago. PEACOCK BRAND Leaf Lard Special Mild Cured Hams ana Bacon Can be obtained in Ohio and Michigan by corresponding with the following salesmen: T. J. McLaughlin, care Wayne Hotel, Toledo 0 F. E. — 648 S. LaPayette St, Grand Rapids, FL: Bents, Box 42, Ludington, Mich. A, E. Leighton, 317 Genesee St., West, Lan- sing, Mich. A. C, Malone, 117 S. Seventh St., Saginaw Mich i Geo. Bessor, 297 Broadway, Niles, Mich. W. A. Wilson, care Marquette Hotel, Mar- G.P Pease 108) St., Ish ote £8 s arnum St., Ishpemi ich, R. J. Hill, Houghton, Mich, a Chas. Haase, care New Ludington Hotel,jEs- canaba, Mich. C B. Fenton, Box 474, Iron Mountain, Mich, J. E. Coogan, Marinette, Wis. W. R. Goe, Box 403, Ironwood, Mich, or by ordering direct from the packers: Cudahy-Milwaukee investment.” i, Rand. Four Kinds of are manufactured by us and a are interested enough to ask ce irrespective of size, shape or denomination. send you samples and tell you all about the system if you Tradesman ompany - - - Grand Rapids, Mich. Coupon Books ll sold on the same basis, We will us. November 10, 1909 MICHIGAN TRADESMAN A GOOD SCHOOL. The Great Mistake Made in Teaching Patriotism. Ninth Paper. Said Doctor Johnson in his oracu- lar way, “Patriotism is the last refuge of a scoundrel.” This saying should not be quoted against patriotism, as is often done, but against scoundrel- ism. It is really a high compliment to patriotism. It pictures to us a scoundrel fleeing.from one covert to a safer one until at last he finds ref- uge in that best panoplied stronz- hold of all, patriotism. Only let us not forget that he is a scoundrel still lost in a crowd of good men. The jingo and the chauvinist are also im- itation patriots, but it may be simply from ignorance or want of taste; the scoundrel is a patriot to escape the halter. Patriotism is a certain feeling about one’s country growing out of knowl- edge of that country and expressing itself in appropriate action. If pa- triotism is mainly feeling it is never without these elements of knowledge and activity. The great mistake in teaching patriotism consists in an at- tempt to stimulate the feeling with- out any basis of knowledge nor any object of action. No one can feel patriotic out of hand any more than one can love or hate without some object of love or hatred. The feeling is a natural one: give occasion for it and it will rise of itself. Many young people are harassed by doubts as to whether they have any patriotism. Before the Civil War some whom I knew—some even who went to their death in that great struggle—were ac- customed to declare that they were not conscious of any patriotism, It is sometimes said that the first shot fired on Sumter made millions of patriots. No; it simply revealed them to themselves. It is an instructed and guided patriotism that is want- ed: knowledge of our country, its history, polity and place in the modern world, and then something reasona- ble that we can do about it. Patriot- ism varies as the soul life is rich or meager, but it is always natural. [ am a part of my country, but my country is also a part of me. Bound up in that I, that we write with 2 capital letter. is much that surrounds and “belongs” to me; and, chiefly, my country. Ages ago the care, defense and enlargement of ourselves and all that belongs to us were packed away in our very blood and bones. It only needs regeneration—taming and _ in- struction—just like personal selfish- ness. Still, undowbtedly we in this country do find it especially difficult to be rightly patriotic. For.a people so isolated Americans travel and read a great deal. They find generous hearts and noble souls in all lands and base and mean-spir- ited people also at home. Patriotism is likely to seem to them narrow and ill-instructed. “The world is my coun- try. What care I for the accident of birth? The man half round the earth may be nearer to me than my next door neighbor.” Admirable! Only let ts have a division of the ques- tion. Our fellow-citizens are also human beings and should come into this fine scheme. Moreover, this uni- versal love will, like all forces acting from a point, diminish with -the Square of the distance. Who could ask more? Teachers as missionaries of the in- tcllectual life share the habit of set- ting little store by limits of country. How many of them live habitually— in their deepest life—in other lands or times! Here again it is not easy to see how one can know much about other lands and times who does not know about his own. Then there is the natural nausea roused by the chauvinist with his continual boasting of things Ameri- can; and by the jingo, who always has a chip on his shoulder and who will have peace only when our flag floats from every earthly battlement. These men need not trouble us. Many of them are simply high-hearted Americans who have lost their sense of proportion. America is a_ great country, and if somebody did not say so the very stones would cry out. Only let us not forget three things: First, the true patriot is pre-eminent- ly a man of peace; then, brawling and stirring up strife are as bad among na- tions as among communities: finally, these men may be some of Dr. Johnson’s scoundrels, hiding for pro- tection under the flag. The greatness and security of our land seem to justify a slack and easy- going patriotism, until we remember that the patriot is not mainly a man ot war. Our big new country needs big patriots, on fire to secure her in- tellectual supremacy and moral great- ness. And how fortunate that we do not live in the midst of war’s alarms so that we may give ourselves calmly and earnestly to this task. Listen to the shrill cries of anxious fear from Europe; read the terrible patriotic imprecations of the Psalms; and think what it is to live in a small country surrounded by enemies. Our changing population and our complex life render us unpatriotic. Patriotism flourishes best among a simple homogeneous people. In my boyhood I lived for a time among such a people. There were little wealth and no deep poverty; little ostenta- tion or servility. All spoke the same language and read the same books. All labored with their hands and were as little afraid of head work. Knowl- edge and love of American institu- tions were universal, But these peo- ple did not expect nor desire that this simple idyllic life should continue. Nor has it. A dense population now fills that region. There are paupers and millionaires. Less than half the population are native-born. The par- ty boss rules as neither priest nor king ever thought of ruling. The man who trundles a lawn-mower in front of a palatial club house sees, without recognition, a man roll up in a mo- tor car with whom he used to pick biackberries over the same ground. The patriotic spirit does labor under difficulties here. But consider that there has been absolute continuity of history. The distinctions seen now existed in some degree in the old life. This state of things was plan- ned and eagerly sought by the earlier men. And they have all profited by it. All have had a richer life be- cause a life of more experiences. If any have soured under it they have simply revealed what sort of men they are. ‘The real tragedy in the case is the change of feeling between the two men and such as they. I do not cite this contribution to the discussion concerning wealth and poverty or distinctions of class and station; but to call attention to the fact that what goes on in the minds of men is the main thing, an:l so a continuity of the spirit of patriot- ism through all such changes is en- trely reasonable. And yet such rapid changes must tend to produce un- steadiness and _ volatility of among even the best of our people. Only such a belief in the genius of our country and determination to preserve and transmit it as charac- terized the Revolutionary fathers and the heroes of the Civil War will save Cas¢€ aS a spirit such us from becoming a nation of shui- flers and quitters. Our system has enormous capacity rationa! growth; what is to be feared is sud- for den changes brought about by ca- price or selfishness acting upon norance, ig- And now is there any agency com- parable in efficiency to general educa- tion and special education in patriot- ism of the rising generation to give security against this ignorance and moral indifference? Edwin A. Strong. ee Should Keep It. Nigzs—A man, like a razor, must 17 have some temper to be any good at all. Naggs—Yes, temper is a good thing to have, but a very bad thing to lose. Halt Brand Canned Goods Packed by W. R. Roach & Co., Hart, Mich. Michigan People Want Michigan Products S awyer’ S [ 50 Years the People’s | | Choice, CRYSTAL mm \ For the ) DOUBLE || STRENGTH. a . ifting Top Boxes. i} Sawyer’s Crys- | tal Blue gives a }) beautiful tint and | restores the color ) to linen, laces and i| goods that are || worn and faded. It goes twice ‘ as far as other Blues. Sawyer Crystal Blue Co. 88 Broad Street, BOSTON - -MASS. Cottage and Porch. Klingman’s Summer and Cottage Furniture: Exposition It is none too soon to begin thinking about toning up the Our present display exceeds all previous efforts in these lines. show a great improvement this season and several very attractive new designs have been added. The best Porch and Cottage Furniture and where to get it. An Inviting All the well known makes Klingman’s Sample Furniture Co. lonia, Fountain and Division Sts. Entrance to retail store 76 N. lonia St. the disposition of WILLS | Making your will is often delayed. Our blank form sent on request and | you can have it made at once. send our pamphlet defining the laws on Grand Rapids, Mich. property. _ | Executor | The Michigan Trust Co. | Trustee | Agent Guardian | We also real and_ personal 18 MICHIGAN TRADESMAN November 10, 1909 THE COUNTRY BANKER. He Can Divert Trade To Home In- terests. If there is a business man in the community who ought to boost for home trade and do everything in his power. to discourage money being “sent away,” it is the banker. The banker thrives only as_ the community thrives. He makes mon- ey only as there is money in the community for him to handle. Drain the money out of the community and the banker loses in two ways: one Every- rushes to him for credit—credi: which he can not grant; and, depos- ifs become smaller because there is less money in the community to be deposited. The banker has a direct line on the amount of money that is sent out of the community by his draft register. There are four usual ways in whica money is sent to mail order houses. The most common way is the post- office order. The ordinary farmer feels that a postal order is the safest thing that can be used in the ex- change of money. Depending upon the community, either the bank draft, the express money order or the registered letter ranks next to the postal money or- der. In some communities the registered letter is in high favor. When a bill of goods is to be ordered from the mail order house it is made “even money,” as five, ten or twenty-five dollars. The letter is carefully reg- istered and the remitter is satisfied the mail order house gets its money just as he sends it. Express money orders are used in some towns — particularly where there is not a bank. In others the patron of the mail order house may not like to have the banker know that he “sends away.” The express companies are there to get what they can out of the town; they are not particularly interested in building it up, and besides that they get a direct income from handling mail order packages. Consequently, express agents make a special bid for drafts sent to mail order houses. So the banker is sometimes weil at the bottom of the list in handling money which goes to the mail order houses. At that even, the small coun- try bank of $25,000 capital in a coun- try town will often put out from five to twenty drafts per day, going to the different mail order houses through- out the country. Then, too, there are a large number of drafts which go to houses which are not strictly mail order houses—which ‘have a mail or- der department. Also young boys and girls often get in the habit of “sending away” for some small nov- elty which is extravagantly advertis- ed and which they could probably buy to greater satisfaction to themselves at home. In the latter case especially the banker has a great opportunity. He is in touch with the merchants and when a person starts to acquire the mail order habit he can get the local merchant after him. He can have the merchant write a good snappy letter to any mail order patron, as_ well, telling him what special bargains are i” stock in his own home town. The patron need never suspect the collu- sion—he need never think that the banker has given his name to the local dealer. In fact, the draft register of the country bank is latent with possibili- ties for business-getting, provided al- ways that the business is gone after in a clean, dignified way. At the first suspicion of abuse the mail order pa- tron is very liable to “get his back up” and politely tell those who are trying to advise him that it is his own where he buys. This ob- jection is best met—and in fact only cen be met--by showing him that his best interests lie in his home town, business own The banker is a splendid man to do just this thing. Where the mer- chant attempts to do it he often is suspected by the mail order patron of talking for his own personal and sel- fish interests. The banker is con- sidered in every community the busi- ness advisor of that community. He is looked up to and respected as pos- sessing a little more and a little bet- ter business judgment than inhere in even the best business man in town. He has his finger on the entire finan- cial pulse of the city; he is not re- stricted in his view quite so much as is the business man who deals in only a single line. This has a very important place in the minds of the people of the community and it af- fords a natural opportunity for the banker who will talk home trade and talk it right. Another thing, it is not “charity work” that the banker is doing when he uses his influence to divert trade to home interests. The banker’s gains rise with the gains of the community; they fall when the profits of the com- munity grow less. The banker who is building a permanent business will do well, merely from the selfish point of view, to divert every dollar to the merchants wherever possible. a Reward of Honesty. A story is told of a_ well-known money lender who lost a_ pocket- book containing several hundred dol- lars in bills not long ago. It was two weeks before his “lost advertisement” brought results. One morning a man entered his office, said he had come in response to the adver- tisement and asked the money lender to describe the property. The de- scription was satisfactory and _ the finder threw the wallet on the table. “There it is,” he said, “please count the contents and see if the money is all there.” The money lender, elated to find his pocketbook, carefully counted the bills. Then he took a piece of blank paper and for five minutes figured studiously. Turning in his chair, he remarked: “Yes, the money is all there, but I guess you owe me 75 cents interest” ee You may cut down your pants to fit your boy, but you can not do that way with your piety. —— Nothing feels the lack of exercise quicker than piety. Child, Hulswit & Company BANKERS Municipal and Corporation Bonds City, County, Township, School and Irrigation Issues Special Department Dealing in Bank Stocks and Industrial Securities of Western Michigan. Long Distance Telephones: Citizens 4367 Bell Main 424 Ground Floor Ottawa Street Entrance Michigan Trust Building Grand Rapids Kent State Bank. Grand Rapids, Mich. Capital - - - $500,000 Surplus and Profits - 180,000 Deposits 544 Million Dollars HENRY IDEMA - - - President J. A. COVODE - - Vice President J.A.S. VERDIER - .- - Cashier 34% Paid on Certificates You can do your banking business with us easily by mail. Write us about it if interested. Many out of town customers can testify to the ease with which they can do business with this bank by mail and have their needs promptly attended to THE Capital $800,000 OLD NATIONAL BANK Resources $7,000,000 N21 CANAL STREET A HOME INVESTMENT Where you know all about the business, the management, the officers HAS REAL ADVANTAGES For this reason, among others, the stock of THE CITIZENS TELEPHONE CO. has proved popular. Its quarterly cash dividends of two per cent. have been paid for about a dozen years. Investigate the proposition. We Make a Specialty of Accounts of Banks and Bankers The Grand Rapids National Bank Corner Monroe and Ottawa Sts. DUDLEY E WATERS, Pres. CHAS. E. HAZELTINE, V. Pres, JOHN E. PECK, V. Pres. DIRECTORS Chas. H. Bender Geo. H. Long Chas. R. Sligh Melvin J. Clark John Mowat Justus S. nine Samuel S. Corl J. B. Pantlind Dudley E. Waters Claude Hamilton John E. Peck Wm. Widdicomb Chas. S. Hazeltine Wm. G. Herpolsheimer We Solicit Accounts of Banks and Individuals Chas. A. Phelps F. M DAVIS, Cashier JOHN L. BENJAMIN, Asst. Cashier A. T. SLAGHT, Asst. Cashier Wm. S. Winegar THE NATIONAL CITY BANK GRAND RAPIDS WE CAN PAY YOU 3% to 34% On Your Surplus or Trust Funds If They Remain 3 Months or Longer 49 Years of Business Success Capital, Surplus and Profits $812,000 All Business Confidential LA NOSE ~- November 10, 1909 ween eee, MICHIGAN TRADESMAN 19 Get a Leader—Something to “Start Things.” Many merchants are saying that they can not meet competition be- cause the prices offered by mail order houses are so low. This means that a merchant has heard that plea so often that he ‘has come to believe it. Ten chances to one he has never taken a catalogue and gone through it systematically and put down the prices on the va- rious items in it. He has seen an advertisement in the local paper per- haps that makes a price so low as to be ridiculous on some staple. What do many merchants then do? They immediately draw the con- clusion that every item in the “big book” is priced just as low and that there is no use of trying to meet mail order competition. It is good business—just as it is good war—to take a lesson of the enemy. No successful general ever lived who could not learn from the enemy. Omit the enemy’s mistakes; imi- tate his strong points, has been the successful rule of warfare. And _ it will be—it is—the successful rule of trade. When you dig into the “big book” you find that the money lost on the leader is made up on other items— hundreds of other items. A few cents here and a few cents there, but ic is all worked in. Now, what can the merchant do when he wishes to take the benefits cf this method of marketing? Cut the price on a few stapies and cut them to the bone—that is the logical answer. Nor need you call the “loss” on an item 2 loss’ at all: Suppose, for example, that you de- cide to make a leader of a pair of shoes. This shoe you have been selling at $3 and make a fair profit on it. Cut it down to $1.08. Tell the people why. Tell that your store is simply overflowing with good bargains and that you are willing to pay them a dollar to get them in the store. Tell them that in- stead of paying out $50 for advertis- ing—or $100-—or $300—you are going to deliberately lose money on _ this item, Tell them that you are going to put your advertising money in their pocket instead of into advertising. Show them that you give them a dol. lar just as though you had met them on the street and handed them a goud silver coin of the realm. That is the kind of talk that will interest them. When you talk of handing a man money instead of taking it away from him, he is bound to be interested. Everyone knows that the adver. tising bill of the products of the United Staies runs into millions of dollars. So it is perfectly plausible when you say that you are going to pay them something for an _ advertise- ment, They believe it because it is prob- able and logical. Do not be afraid that you will dis- organize the trade of your town and them get the other merchants to cutting for retaliation. There is a0 money in cutting a price in order to give goods away. There is money in building up your trade by cutting to the bone on sev- eral leaders. Your competitors are not going to retaliate by cutting prices—when they read your convincing talk. If you take the public in your con- fidence and tell them exactly why you are cutting prices, your local com- petition will see the force of your argument aad they will not retaliate by demoralizing the local trade. Why is this so? Let me tell you: Because they will think it is your scheme, and, thinking it is your scheme, they will be in no hurry to adopt it. Many and many a good plan scheme has been worked for years simply becatise competition was too hide-bouad to take it up. And nine chances out of ten your local com- petition will not adopt the same plan because they wili not think it is very good. You are in the market with a good stock of goods, all priced to give you a profit—except for your advertising leaders. You get the people in your store and then you sell them. When a customer comes in to buy an advertising leader see that he does not get out until he has at least been shown the other bargains which you have in the store. If possible sell him a good big bill But if he remains wary—if he fears there is a bug under the chip and re- fuses to buy—at least educate him in the values you can give him. Remember the mail order buyer’s mind is full of pictures. In his mind are the pictures of the “biz cata- logue” that he has at home. —_—. ~~. 2—_—. Arbitration With a Vengeance. He was a man of peace, and he came upon two youths in a_ back street fighting. So he pushed through the crowd and persuaded the combat- ants to desist. “Let me beg of you, my good fel- lows,” earnestly besought the peace- maker, “to settle your dispute by ar- bitration. Each of you choose half a dozen friends to arbitrate.” Having seen the twelve arbitrators selected to the satisfaction of both sides, the man of grace went on his way rejoicing in the thought of hav- ing once again prevailed upon brute force to yield to peaceful argument. Half an hour later he returned that way and was horrified to find the whole street fighting, while in the dis- tance police whistles could be heard blowing and police rushing to the spot from all quarters. “Good gracious! What is the matter now?” asked the peacemaker of an onlooker. “Shure, sor,’ was the reply, “the arbitrators are at work.” a ae a re It is a zood deal easier to mourn the faults of others than it is to mend our own. ee al alee Burning thoughts never come from hot heads. or The New Flavoring Mapleine Crescent Mfg. Co., Seattle Sole Manufacturers Dandelion Vegetable Butter Color A perfectly Pure Vegetable Butter Color, and one that complies with the pure food laws of every State and of the United States. Manufactured by Wells & Richardson Co. Burlington, Vt. GRAND RAPIDS INSURANCE AGENCY THE McBAIN AGENCY Grand Rapids, Mich. FIRE The Leading Agency Gommercial Credit C0., Lid. Credit Advices and Collections MICHIGAN OFFICES Murray Building, Grand Rapids Majestic Building, Detroit Mason Block, Muskegon 139-141 Monroe St bee CO GRAND RAPIDS. MICH. H. LEONARD & SONS Wholesalers and Manufacturers’ Agents Crockery, Glassware, China Gasoline Stoves, Refrigerators Fancy Goods and Toys GRAND RAPIDS, MICHIGAN (ieneral Investment Co. Stocks, Bonds, Real Estate and Loans Citz. 5275. 225-6 Houseman Bldg. GRAND RAPIDS Our Slogan, «Quality Tells” Grand Rapids Broom Company Grand Rapids, Michigan Mica Axle Grease Reduces friction to a minimum. It Saves wear and tear of wagon and harness. It saves horse energy. It increases horse power. Put up in 1 and 3 lb. tin boxes, 10, 15 and 25 lb. buckets and kegs, half barrels and barrels. Hand Separator Oil is free from gum and is anti-rust and anti-corrosive. Put upin ¥%, 1 and 5 gallon cans. STANDARD OIL CO. GRAND RAPIDS, MICH. JOWNEY’s COCOA and CHOCOLATE For Drinking and Baking These superfine goods bring the customer back for more and pay a fair profit to the dealer too cs tthe ne ee nanan nt ni ne on = The Walter rl. Lowney Company BOSTON Putnam’s Menthol Cough Drops Packed 40 five cent packages in carton. Each carton contains a certificate, ten of which entitle the dealer to Price $1.00. One Full Size Carton Free when returned to us or your jobber properly endorsed. PUTNAM FACTORY, National Candy Co. Makers GRAND RAPIDS, MICH. MICHIGAN TRADESMAN November 10, 1909 —_— — =. _ ~ — _~ WOMANS WORLD ; rc Rane Bae CS STE “Es rs) —-_ | — Why the Silent Girl Is Attractive. There are few negative virtues which conduce more to the comfort of the possessor, and those associat- ed with him or her, than a talent for holding one’s tongue. To know when tc speak, and equally when to be si- lent, is no small part of the neces- sary equipment for life. Many a man passes for wise simply by means of saying nothing and looking intelli- gent when others speak; while those who talk least make fewest enemies. “A man who can not hold his peace,” says Carlyle, “is no right man.” The strong man keeps his own counsel; the foolish babble. It is a weakness into which most people fall without reflection, and those who wish to please, being wise, endeavor to lead others to talk about them- selves, to reveal their emotions, their thoughts, their hopes and their feel- ings. Some wise man has said that such confidences are “the insanity of conceit and the feeblest species of self-display,” which, while severe, is frequently true. A woman, especially, to be attrac- tive must preserve a sense of re- serve; she must, so to speak, keep up a certain amount of mystery about herself. To many persons this re- serve is in itself a compelling charm. In a popular modern novel the im- aginative hero wearies of his bride because he discovers that she is “too transparent, too easily understood,” which, however unreasonable, is not an impossible state of affairs. There is an Arabian proverb, one of the seven sayings of Suleyman the Sage, “Nev- er tell all you may know since he who tells all he may know often tells more than is wise.” The precept is one well worth keeping. True, “A word fitly spoken is good,” and we may sometimes repent -our silence; but such repentance is rare when compared to the frequency with which we array ourselves in mental sackcloth and ashes because of incau- tious speeches, words which we would giadly recall at almost any cost. “A soft answer turneth away wrath,” and still more truly “Grievous words stir up anger.” There is a folklore tale of a woman who, finding her married life unhappy, went to a white witch for a charm against the trouble. She received a flask filled with a colorless liquid, which she was directed to take and hold in her mouth whenever she felt disposed to quarrel with her hus- band. She obeyed directions and, de- lighted with the effect of the charm, went back to the witch for a fresh supply when that was. exhausted. “The liquid was merely water,” said the wise woman. “The virtue of the remedy consists simply in holding your tongue, in keeping back angry answers,” All savage nations place high value upon silence, and conversation is un- doubtedly one of the arts of civili- zation. To know what to say and how to say it, when and where, this is the sixth sense; the unfailing tact which shall steer its possessor over hidden shoals and through breakers with unerring safety and win for him or her the harbor of popularity, of general good will. Fluency and gar- rulity, these are as different, as dis- tinct, as the flowers which we cultivate with care and the weeds we cease- iessly struggle to banish from our borders; pity that any should be so misled as to mistake the one for the other. Undoubtedly a great part of the mischief which has cursed the world since the beginning has been done by tco much talking. ‘Where no fuel is the fire goeth out; where no tale- bearer is the strife ceaseth.” Had our | with the serpent Paradise had never been lost, and thenceforth all through history idle words have been among the agencies which have turned the fate of nations. A word once spoken never may be unsaid; alas for the times when men and women bewail themselves in bitterness of spirit over the careless word, scarce meant to be unkind, which had so much better been left unsaid. There are many cruel battles in which the weapons are “looks like daggers and words like blows,” duels in which there 7s no bloodshed, but the wounds of which are not to be healed by any amount of subsequent remorse or re- pentance. There is much truth in the saying that a strong ‘character never is en tirely understood; and therefore it often is possible for those who are lacking in strength to gain. credit therefor by a judicious amount of re- serve. It is a mistake to be too com- municative, even to one’s confidences to strangers idiocy. To unravel one’s self, as it ‘were, is to explain away one’s personal mag- netism, to make one’s self cheap. Due reserve gives an air of depth and en- hances the value of her who practices it. An immense amount of nonsense has been talked and written about the “strength” of weakness. It presumed that a woman, above all if she is passably good looking, can, by throwing herself upon the mercy of the man whom she regards as strong, dominate the person to whom the ap- peal is made merely through the mag- intimates; are is First Mother not paused to parley |netism of her trustfulness and feeble- ani m my Ti i myy i Ti Bh ul 7 nue ut wo re ak a os ET 19 ¢ r ¢ . Ww oe a a | ° —— : : our Foints : 5 =a Direct Sales to ANY Quantity price. You “4 a retailer, The little don’t have to load up a E “a grocer owns our goods ona perishable stock we Ee —e just as cheaply as the to have our goods at wen ad biggest grocer in the of the bottom prices. They a a trade and gets a living are always fresh and = chance. : suit the customer. ~ = (ea & 4 2 Square Deal Policy 3 BEST SELLER ON THE MARKET PROFITS SURE AND CONTINUOUS = “e No Free Deals a = E Nothing upsets the No Premium Schemes ee = calculations of the Premiums are a ‘‘de- oo 6 grocerand leads him lusion and a snare.’’ a “ae astray so much as th ; “iree deal” Heo, Mellogg Toasted Corn Flake Co. When you want an | AtE= on : onest package o Bie =a beyond his needs. corn flakes, don’t buy Pa Fe You know the rest. h as =a cheap crockery and = aa Battle Creek, Mich. toys: == la = ej 1 an 3 oo 5 6) fF Frit wll i il uh ih ih iL ney i A bb i L ality AF hin \- 2 arn sn sa? » oe palin » November 10, 1909 ness. In most cases this is an utter fallacy; men admire and_ respect women who can take care of them- the rare exceptions where the scheme works the result is the effect of pity, which is hu- miliating, and not always akin to love. The confession of weaknesses does not cattse any one to admire the modesty of the confessor. As for one’s strong points, it is wise to al- low them to advertise themselves. To adopt the rule once given to a gushing gitl by a friend who knew the world: “Never speak of yourself and never say anything which is un- called for,” would at first seem likely to make Trappists of all the world; yet it is to be questioned whether, after all, the advice was not wise. There always ate people who like to talk, whose favor is to be won by in- terested listening and good listeners are rare. It is told of Macaulay that he once rode for half a day in a coach with a deaf mute, whom he after- ward pronounced to be a gentleman ot remarkably sound political views; and Mine. de Stael, on one occasion, was induced to harangue a wax fig- ure for an hour under the impression that it was a gentleman who admired her writings and had expressed a de- sire to make the acquaintance of the author. These stories may or may not be true; certain it is that both of the great personages in question lik- ed to hear themselves talk and were sufficiently egotistical not to notice whether their remarks elicited more than silent acquiescence on the part of others. It is highly probable that the East- ern despots who cut out the tongues of their household slaves placed too selves, and in MICHIGAN TRADESMAN great a value upon silence as a virtue in servants. Yet modern usage de- mands that the well trained domestic shall not speak until spoken to. “Good children are seen but not heard,” is a saying which has passed into oblivion with the old fashioned doctrine which required filial obe- dience; but in the days when it was enforced it must have added much to the comfort of the families in which it was observed. In short, through- out all the ages sages have taught the wisdom of silence, and hundreds of wise sayings might be quoted in its praise, but neither proverb nor precept can have more force’ than that of holy writ, wherein it is said that “For every idle word God shall call thee into judgment.” Dorothy Dix. —_——_-e-2 ___ Some Don’ts for the Business Girl. Don’t extinguish yourself in a huge hat, particularly for business wear, if you happen to be round faced and squatty as to figure. Don’t forget this is a season of tur- bans of every description. They are smart with the tailored suit. Don’t go in for jersey costumes and Moyen age effects if you must go downtown every day. They are conspicuous and in bad taste for of- fice purposes. " Don’t go in for exaggerated jersey styles for any occasion unless you are sure your type is so refined that you can not be made common looking. Many of the frocks on these lines are distinctly vulgar. Don’t go in for exaggerated styles if your income is limited and your clothes must do two seasons. The best dressed women avoid extremes no matter what their income. Don’t—if you are fat—wear one of the new lingerie waists with a dark skirt. They are fascinating in their long lines and frillings, but not on the woman whose length must not be cut by separate colors. Don’t select the new one piece coat frocks if you have hips that protrude, also if you are hipless. In the form- er case you will seem to need a surg- ical operation, in the latter you will resemble a famine sufferer. Don’t bundle your throat with the new high fur necklace if you have a tendency to colds and throat troubles. It is safer to harden one’s self with unlined net yokes than to overmuf- fle. Don’t dress your hair for an office as if you were going to a ball. It is ad fa o strin our head with} . ; bad taste t img -¥ igoing right—he thought. aigrettes, fillets and ribbons in the daytime, although more than ever are they popular for the evening. ——_>~2.>____ None of His Business. While waiting for the train the bride and bridegroom walked slowly up and down the platform. “T don’t know what this joking and guying may have been to you,” he remarked, “but it’s death to i never experienced such an ordeal.” “It’s perfectly dreadful,” swered. “I shall be so glad when we get away from everybody we know.” me. she an- At this unpropitious moment the wheezy old station-master walked up to them: “Be you goin’ to take this train?” he asked. “It’s none of your business,” re- torted the bridegroom indignantly as he guided the bride up the platform, where they condoled with each other 21 over the impertinence of some of the natives. Onward came the train, its vapor curling from afar. It was the last te their destination that day—an ex- press. Nearer and nearer it came at full speed, then in a moment it whiz- zed past and was gone. “Why in thunder didn’t that train stop?” yelled the bridegroom. “’Cos you said ’twarn’t none of my bizness. I has to signal if that train’s to stop.” a Smartness Rewarded. He was a simon-pure, edition-de- luxe lady killer. The girl in the seat opposite him was easy to look at. Fur- ther, she looked demure and sly and impressionable. It wasn’t long until he had things He had raised the car window for her and readjusted her screen; he had fished her suit case from under the seat where the porter had shoved it; he had placed her pillow in a better position for her; he had handed her a looked after way he could and she had been very sweet about it, besides. He thought he was coming along splendidly. She started to get off the train be- fore he expected her to leave, but he had her every magazine; he comfort in carried her suit case to the platform for her. Then she turned and handed him a quarter, with a sweet smile and the remark: “1 think it of the company to furnish an assistant por- ter.” so nice railroad —_~.- > —__—_ Depend on it, the great Father does not forget when a man causes a child needless pain. : MICHIGAN TRADESMAN November 10, 1909 CONTRARY CUSTOMERS. Some Problems Pioneer Merchants Had To Face. Written for the Tradesman. “Some men think they are smart,” said Benson as he cast a_ longing glance through the store window at a party of hunters who were passing with dog and guns. “Which means, I suppose,” remark- ed the schoolmaster, “that you don’t approve of village boys hunting un- less you make one of the number. Why, I remember when you were en- thusiastic where gunning was con- cerned, although I don’t imagine that you were ever anything to brag of as a killer of big game.” “Nothing of Roosevelt about me,” agreed the storekeeper. “It was enough for me to bag a mess of squirrels, pigeons, or an occasional partridge. Bears, wolves and even the timid deer never had attractions for me. My brother, you know, is a great hunter; I almost hate the sight of a gun.” “Here, too; but what brought out your comment just now?” “I was not thinking of hunters at all,” said Benson, tapping his gold tooth with the butt of his Faber, a thoughtful, somewhat worried look in his eyes. “Trade languishes in this town, and now they say a new man is coming in to divide up the profits stili more. Somebody in this town will sure go to the wall before spring.” “You are pessimistic to-day, Ben- scn.” “Not exactly. I think three gener- al stores for a town of this size are too many; the population won’t af- ford it.” “Oh, I don’t know.” “But I know. What, with mail or- der houses and folks sending to the city for groceries, things are coming to a pretty pass.” “Eh,” said the schoolmaster, lift- ing his chin to stare at the speaker. “You don’t tell me that people send forty miles after groceries when there are three good stores where they sell ‘em in their home town?” “Yes, I tell you that because it is true. Only last week a big box of groceries came in from the south ad- dressed to Hub Daniels. He’s a big farmer and prefers to buy his grocer- ies at wholesale, he says. Perhaps that is the right thing to do, but it seems to me he might give some of the home merchants a chance to fig- ure on his wants; that would be no more than fair.” i “That it wouldn’t; but maybe you haven’t suggested it to Hub.” “Suggested what?” “His purchasing his goods here— dry goods, clothing, as well as gro- ceries and provisions.” The keen eyes of the old schoo!- master were reading Benson’s face closely, a twinkle in their depths sig- nifying a deeper meaning than mere spoken words. “What’s that got to do with it?” said the grocer. “Everything, perhaps. your prices at retail, but quantities you might cut a every merchant does that.” Hub knows in large little; “Perhaps they do. If he wants prices cut why doesn’t he ask for it as a man should, not go out of town to do that? I don’t take any stock in these fellows who always crv down their own town and send their money to outside stores. I’ve a no- tion to go out of business anyhow. There’s nothing in it for me, not a cent.” “Humph,” vouchsafed the school- master. “You don’t believe me.” “Why should I, Benson? You have been in business too long to quit in a huff. Human nature is about the same everywhere. It was ever the same story: goods are cheaper away from home and some people are always throwing this fact in the face of the home dealer. It’s aggra- vating, I know, but one must put up with it and prove that these chaps are mistaken.” “How are you going to prove it to them, Tom?” “By selling as cheap as_ others.” A sarcastic laugh fell from the lips of the grocer. Tanner broke a stick of cinnamon and chewed it languidly, “The idea,’ growled Benson. “We do sell as cheap as-anybody, but these cheap skates haven’t ideas enough to make a theadache; they would rath- er gO away from home to buy any- how.” “If that is so I must acknowledge your case is hopeless,” assented old Tom. “It seems to me, however. that 2 little friendly talk with one’s cus- temers would bring results. People must be dispossessed of the idea that the merchant is his customers’ deadly enemy.” “That’s the trouble,” declared Ben- son; “the farmers and working peo- ple in general regard us as on the beat, ready and anxious to take ad- vantage of them at the first oppor- tunity.” “And why is this so? “I can’t answer that question, Tom, It is so and_ that all I know about it.” “It is not a proper state of mind for these people to be in,” said the schoolmaster. “We are all of us on the make, anxious to get something ahead, the farmer, laborer and school- teacher, as well as the merchant, but that there should be any desire to overreach on the part of any is un- sound, unrighteous, in fact, and I be- lieve it is more talk than fact.” “To be sure it is.” “If you merchants would get down on a level with your customers, make them your friends, learn all their lit- tle troubles, sympathize with them, 1 seems to me—” “You want the millennium at once,” jeered Benson. “I think the modern business man has a harder row to hoe than had the early storekeepers. In the pioneer days, when one store sufficed for a large scope of country. there could be no growling and there were far greater profits for the deal- er I sometimes wish I had been liv- ing in those days. There was noth- ing to worry about then—” “Wasn’t there?” broke in old Tom, with a laugh. “You are wild in your talk, Benson.” ” is “But own up now, didn’t the pio- neer» merchant have it all his own way as to prices? What was the use of grumbling then? Even if a cus- tomer did growl it would do no good; he couldn’t send to a mail order house, could he? He had to buy of the one merchant—” “Not necessarily, my boy,” chuc- kled the schoolmaster. ‘When Jake Hornaby built his 7x9 mercantile block in the pine woods he held ideas similar to those you express, but he got bravely over them before his yellow locks became tinged with gray. He was as honest as the day is long; didn’t tuck on _ unnecessarily large prices either, yet the community at large imagined he was robbing them. It seems natural for folks to think that, give a man a chance, he will skin you out of your eye-teeth. “Jake prospered nevertheless. Men of the shanties patronized his place— that is, the lumberjacks. The bosses, however, passed him by, purchasing their supplies at Grand Rapids or Muskegon. Jake offered to do the fair thing on large orders, but it was ro go. The wholesalers sold to the lumbermen at their lowest rates, thus giving the small dealer of the woods a poor show. There was more of this done in those days than now. “Hornaby shad to listen to daily complaints just the same. His goods were too high. One fellow, a board- ing-house keeper, footed it forty miles te buy a bolt of sheeting, declaring that he would not pay Hornaby’s cut- throat prices. After backing the bolt oi cloth home he discovered, by com- paring it with some of the local goods, that he had paid Hornaby’s price and had had the pleasure of an eighty mile walk to satisfy himself. After that he ceased to run down the local merchant’s goods. “To cap the climax a young woods- man came in one day to post a letter (Hornaby kept the postoffice) and buy some stamps. ‘How much for letter stamps?’ asked the man. ‘Three cents,’ said the postmaster. ‘But,’ in- sisted the man, “I want a dollar’s worth.’ When assured that this did not cheapen them the man swelled with anger, saying: ‘I can buy letter stamps fur two cents in Newaygo when I buy them by the dozen’ Of course this was a plain lie and Jake smiled grimly as he told the woods- man to go to Newaygo and buy his stamps after this. You can see, my boy, that it was not all plain sailing even in pioneer days.” “Well, it seems not,” assented Ben- son laughing. “And, furthermore, several stores are better than one. When this new man comes in you will find more cus- tomers instead of less. The more stores the farther people will come to trade.” “Maybe so,” said Benson. “I hope you are right.” “IT know I am right,” declared the schoolmaster. Old Timer. Feminine Wisdom. Him-—-Why does a woman go to a man for sympathy troubles? Her—Because she doesn’t care to risk accumulating a lot of new ones. Ideal Shirts We wish to call your atten- tion to our line of work shirts, which is most complete, in- cluding Chambrays Drills Sateens Silkeline Percales Bedford Cords Madras Pajama Cloth seldom in her These goods are all selected in the very latest coloring, including Plain Black Two-tone Effects Black and White Sets Regimental Khaki Cream Champagne Gray White Write us for samples. THE DEAL LOH Two QFACTOn GRAND Farias. MICH. ABLE LINENS | | We show an attractive line for your Thanksgiving trade. Cotton damask to retail at 25 cents and upwards. Mercerized, 50 cents and upwards. All linen, 50 cents and upwards, anda beautiful assortment of sets (1 Cloth and 1 doz. Napkins) packed one set in box. It will pay you to look at our line. Wholesale Dry Goods P. Steketee & Sons Ue cre ee Grand Rapids, Mich. F t & one ~ imc te e November 10, 1909 “The Great Power of Confidence and Co-operation.” William Allen White in “A Certain Rich Man” has hazarded the opinion that the world advances by sifting out the good in the lives of its “men of action” and preserving it. The highest good is not retained nor is the evil utterly cast away, but as a rule every life of material action leaves behind it some degree of prog- tess made. Theodore Roosevelt's life is not finished. Yet one period of supreme action in it has closed, and the coun- try is now frankly engaged in seek- ing to make permanent as much as possible of the undoubted good which that period brought. How far we have profited by Roosevelt is a fair question of to-day. What last- ing impress has his career left upon our standards of business morals? Where present ideas as to the right and proper dealing of man with his fellow men? are -Our There are not lacking interesting indications as to the mark at which history will place the progress made during seven strenuous years by pub- lic opinion on the one hand and by the great corporation chieftain on the other, Most recent and perhaps most not- able among these signs are the words which Cyrus H. McCormick, Presi- dent of the International Harvester Company, addressed last week to the national convention of the Agricul- tural Implement Manufacturers: “Your convention suggests to me the great power for good which re- sults from mutual confidence and co- operation. That is the keynote of modern success and should he the best result obtained from a convention of this kind, where com- We are out- growing the old spirit of the ‘sur- of the fittest. If the business interests of the country are to devel- ©p and endure as the magnitude and the resources of the nation will jus- tify, must cease to be war- fare. and the Government must con- trol and restrain organized and indi- business petitive interests meet. vival business vidual greed.” In this utterance is found unmis- takable suggestion of a new order of things, at least in so far as our im- future is con- mediate industrial cerned. Is this suggestion not justi- fied? With point and truth Collier’s Weekly lately has said that the Wall Street Journal, a financial paper with a circulation that includes practical- ly all of the great captains of com- merce and finance, because of that very fact dares to preach the Roose- velt gospels of right and wrong hMuntly and plainly. To us it almost pnopears that it is possible to measure the position of a man in the world of American business by the breadth of his utterances upon the great politico-economic problems of the hour. It is the captains—not the lieutenants nor noncommisioned offi- cers—-of industry who have the vi- sion to see things as they are and the courage to speak plainly about them. Mr. McCormick’s speech is not the only instance of this tendency, E. MICHIGAN TRADESMAN H. Gary, President of the United States Steel Corporation, has shown himself a consistent advocate of the “square deal.” Benjamin F. Yoakum, Chairman of the Board of Directors of the Rock Island system, declares that the railroads were never more wiiling to play fair if the people reciprocated in kind. As _ further proof of this line of progress we could cite Dr. Wiley’s indorsement of the fine spirit shown by the can- ning industry toward the pure-food law. Nor should the attitude of the great packers toward the meat-in- spection reforms be left out of ac- count, As to the present trend of popular feeling in corporation questions, is there not some light in the fact that anti-railroad legislation in the states has ceased? In the cities, as Kansas City showed us at the recent elec- tion, the radical insistence upon mu- nicipal ownership has been succeed- ed by a spirit of intelligent compro- mise such as the Chicago traction agreement embodied. Constructive lawmaking may be still in the na- tional mind, but the demand for puni- tive and destructive measures. un- questionably has died away. Against industrial “warfare” Mr. McCormick sets “the great power for good which results from mutual con- fidence and co-operation.” Is not the lesson of this contrast making itself clear to the Republic to-day? Is not the understanding which the Roose- velt era brought to result in an era ir which we can settle our difficul- ties with reason and forbearance in- stead of with hatchets and_ hard words?——Chicago Post. Se i ei nee nee Some of the Advantages of Buying at Home. Did you ever seriously stop to con- sider the advantages of buying at home? There are dozens—yes, hun- dreds—of advantages that come from getting your goods where you can see them. But the big advantage, the one which every loyal resident of a com- munity can take home to himself, is he fact that the home buyer is the man who is building permanently. You all know the type of the man who “robs his land.” He takes crop after crop off it and when he has cropped it for a few seasons there is nothing to do but for him to move on, Then there is the other type of farmer, the man who sees to it that when his crop is sold the land gets its return. He is the type of man who is here to stay. The man who “sends away” for his goods is very much like the transient whose only desire is to get a crop or two from the soil and move on. Yet all the while this same man is getting the benefits which come from his own community. The laws, the schools, the churches are here for his protection and use. The courts stand ready to protect his interests; the schools and church- es are ready to educate his children. Nothing makes a man a good citi- zen any more than his co-operation with his fellows. No man can live for himself alone—he must depend to a great extent neighbors. upon his friends and A man who would wilfully neglect any opportunity of “making himself solid” with his neighbor would soon reap the reward of his folly. When the time came that he needed coun- sel, friendship or help of any kind, he could not conscientiously call upon those upon whom he had turned his back in days gone by. The man who sends a dollar away to a mail order house in a remote city builds up the city rather than his own home town and community. On the other hand, when he pays a dollar to his local merchant in ex- change for merchandise, he not only gets that merchandise at a price as low as or lower than any out-of-town house can sell him the same goods for, but he also keeps that dollar in local circulation and lives to see a part of it come back to him in return for the produce he raises and sells. If a man lived to be the age of Methuselah he would never live to see a dollar that he had sent to a logue house. The merchants of your home town help bear the taxes, support the schools and churches and spend their money in_ the which you live. cata- very community in The man who sells you your goods in your home merchant’s Store is a hard-working, cOnscientious, careful citizen. He is cheap workman who has to subsist upon the cheapest food that the city can turn out. He buys and consumes your best grain, your best eggs, your best butter. no Values follow trade. If you throw your trade to the big city it builds up the big city. If you throw your trade to the local town it builds up that town and you are benefited just that much. You have seen and are seeing every day the price of the land you live on go up. What makes this increase in price if it is not that there are more people in the community—there is more competition for buying land—there are a greater number of inhabitants in your county? There would not be a country town on the map if every citizen sent away for his goods. The farmer would be left to bear his tax burden alone and would still living on the frontier. There would be nothing but ten or a dozen immense cities in the United States from which distribution would be made to the country districts. Think over these things when you are tempted to buy from a mail order house. be We are manufacturers of Trimmed and Untrimmed Hats For Ladies, Misses and Children Corl, Knott & Co., Ltd. 20, 22, 24, 26 N. Division St. Grand Rapids, Mich. Neckwear Boxes Now Here In Holiday are sold. Prices per dozen $2.25 and $4.50 We also have some very nobby items in this line packed in half dozens at 90 cents, $1.25, $2.00, $2.15 and $2.25. Make selec- tions before the best numbers GRAND RAPIDS Exclusively Wholesale La, a a a ea eae ver aaa DRY GOODS CO. Grand Rapids, Mich. 24 MICHIGAN TRADESMAN November 10, 1909 GETTING BUSINESS. Some Clever Ways of Accomplishing Results. Written for the Tradesman. The Dollar Stretcher. The Bass & Heard Mercantile Co., of Anniston, Ala., recently closed.a remarkable clearance sale and the firm attributes much of its success to its liberal use of newspaper space, with good ideas, good values and a knowledge of the excellence of getting away from the old stereotyped “Big Bargain” shout. They called it “The Dollar Stretcher” and all the adver- tising carried out this idea. The advertising campaign opened with a full page’ ip the leading pa- per, “The Dollar Stretcher Sale,” with a cut at the top of the advertisement showing a dollar bill being stretched into double its length, the artist be- ing careful not to imitate the bill so closely as to have Uncle Sam’s sharp- eyed Secret Service men down upon him for counterfeiting, the Govern- ment being extremely arbitrary re- garding the reproduction of money, by the way, as merchants have learn- ed to their cost. The original advertisement was followed up by several other full page displays and a number of half and quarter pages. One novelty for the opening day was a clever draw- ing contest. There was a box con- taining twenty-five numbers. The first twenty-five women entering the store after opening at 8:30 a. m. were entitled to draw one number. As soon as all the numbers were gone three sealed envelopes; each con- taining a number, were opened. The lucky holder of the number contain- ed in the first envelope opened was permitted to purchase $5 worth of merchandise at sale prices for $1. The holders of the other two numbers $2 worth of merchandise each for $1. In all the advertising the “stretch- ing” value of a dollar was pointed out. “Stretch Your Shoe Money” and “Stretch Your Clothing Appropria- tion” were used to advantage. Some of the advertising read like this: “We stretch $2.98 to purchase a $6 to $10 suit. “We stretch $14.50 to purchase a $22.50 suit.” The store used a total of about twelve pages of newspaper space dur- ing this sale. The sale was an interest-compelling and money-raising event for this store. Umbrella Street Parade. Necessity has proven to be the mother of invention of a retail store scheme. The deviser of the clever idea was Arch E. Ray, with the I. Frank McDemond Department Store, Attica, Ind. It happened through a rush of duties Mr. Ray forgot to prepare a float for an Industrial Day parade at a street fair being held in Attica. While racking his brains for something to use in the parade he struck a happy thought which turned out to be a clever scheme. He had just received a hundred big wagon umbrellas, which he bought to give away to wagon drivers for traveling advertisements of the store. He de- cided to use the umbrellas in the pa- rade. They were gaudy, having bright yellow and red, with his advertise- ment printed on the white stripes. He secured one hundred boys and each one carried one of those huge, gaudy umbrellas in the parade. The boys, marching four abreast, filled almost a block and as a striking advertise- ment it had everything in the parade out of the running for first prize. The advertisement, by using the umbrel- las, cost less than $15, so that it was much cheaper than getting up a float. The wagon umbrella is in such de- mand that many merchants will be able to put on this scheme without going to any great expense. 1,000 Checks Given Away. An anniversary sale usually calls for a unique scheme which will at- tract the attention of a large number of people and induce them to visit the store. A plan which accomplished these necessary things, and even more, was recently advertised and executed by a clothing store in Des Moines, Iowa: $2,500 in cash was given away free as anniversary souvenirs of the com- pany’s second anniversary. The money was distributed in the form of checks of $2.50 denomination; 1,000 of these checks were distributed free, one with each purchase of any suit Or raincoat in the house. A fac simile of the check, all filled out ready for insertion of the customer’s name, was printed in the center of the advertisement. This plan brought in a volume of business that was sur- prising. This concern had previous- fy used flowers as souvenirs and music as a crowd-gatherer, but these com- monplace plans were not at all to be compared with the sensational scheme of giving free checks. The giving away of $2,500 in money is remarkable because two years ago this concern started in business with two armfuls of clothing. It was through their clever advertising plans that the company in two years were carrying a $40,000 stock. The advertising which exploited this scheme was cleverly designed and the anniversary sale was an im- niense success because it had the clev- er ideas and a management of pusn back of it. . Serve Tea Free. The O’Neill-Adams Company, of New York City, recently opened a guest-room on the second floor of the O’Neill building, where tea and crackers were served free of charge from 11 o’clock on “At the Sign of the Red Dragon.” In their advertisement of the new idea they introduced it very. graceful- ly as follows: “To make you appre- ciate how highly we are pleased to have you as our guests and how pleased we are that you will partake of our refreshments we mean to serve exceptional teas. To-morrow it wil! be Orange Pekoe—the most highly thought of tea in the world. It is grown by the British settlers of Eas: India and Ceylon and takes its name from the tiny orange colored blos- soms which form part of the bud when it is picked.” Ostrich Eggs Free. A millinery company in Los An- geles, California, held an Ostrich Flume Sale at greatly reduced prices. As a special inducement feature this concern offered to give one ostricn egg free with any $18 purchase. The display windows were filled with os- trich eggs and this unusual offer and display attracted wide attention. Art Embroidery Contest. A store at Milwaukee recently pro- moted a new art department by con- ducting an Art Embroidery Contest. For the best piece of work made be- tween certain dates, with Belding silks and on linens purchased from their art department, this concern of- fered $115 in cash prizes. The first prize was $50 in gold, second $25 and the remainder in small prizes. Ali contestants were asked to register their names in the art department at the time the purchase of silk and linen was made. This feature furnish- ec the new department with a decid- edly up-to-date mailing list and the contest won a great many new cus- tomers. The Eye-Opener Sale. Curiosity, newspaper advertising and street parade advertising have paid Lachenmair & Company, of Mil- waukee, in a large way. This con- cern recently conceived the idea of the “Eye-Opener Sale” and it was a most successful affair from start to finish. The “Eye-Opener Sale,” which was designed for the purpose of opening the eyes of every reader of the Mil- waukee dailies. was started in a mys- terious manner. Space was used in the papers, in which appeared the words, “The Eye-Opener.” This set the whole town talking and guessing what the mysterious “Eye-Opener” was. Naturally’ when the real scheme was sprung everybody was anxious to know about it. The climax was reached on a Sat- urday when an unusual parade headed by a brass band marched through the principal business and __ residence streets of Milwaukee. Besides the band the parade was composed of fifty men nattily attired in Khaki trousers and other appropriate rain- ment. Some of them carried banners on which were written phrases de- scribing the meaning of “The Eye- Opener.” Then the papers announced the coming of “The Eye-Opener.” It was a sale of men’s and boys’ clothing at stirring prices. This started busi- ness booming and throughout the sale it was steadily on the increase. H. Franklin Thomas. ————i> i Not Disqualifying. A would-be member of the regular army was being examined by the surgeons, who found that he was quite near-sighted. “ham my boy, but 1 am afraid we will have to turn you down,” one of them remarked. “You are too near-sighted.” sorry, “Well, what if I am?” the applicant demanded. “I would only have to get nearer to the enemy in order to kill him.” The man is now a soldier. Baker’s Cocoanut, States. Bakers. been losing him money. putting it up. MEANS THE BEST PREPARED COCOANUT FROM THE VERY CHOICESF SELECTED NUTS It is good any way you buyit, but to make the most money and serve your customers best buy it put up in packages. We are known as the largest manufacturers in the United We sell the best Confectioners and Biscuit and Pie We also sell it in pails to the Retail Grocers when they demand it; but it is not the right way for the Retailer to buy Cocoanut, and he is now recognizing Bulk Cocoanut will dry up and the shreds break up. Some is given away by overweighing; it is always found good, it is re-sampled. ever taken of the cost of paper and twine and the labor in Send to us for particulars regarding all our packages. the fact that it has | some is sampled, and as No consideration is 200 N. Delaware Ave. The Franklin Baker Co. Philadelphia, Pa. » < ‘@ j 4 i “a + i “4 » ~ fi » < > A v q - 2 a . 2 v #8 a -+ e ie - ~~ # “yy ‘ & ¢ a | » ? 4 we » Lia | 4 ~~ ~~ November 10, 1909 MICHIGAN TRADESMAN His Troubles O’er. “If I have been sad and gloomy and not like myself this evening I have a very good excuse for it,” re- plied the hardware drummer when rallied on his low spirits. “I had a brother Bill, and brother Bill is no more.” “Anything peculiar about your brother Bill?” was asked. “There was. Bill was a football player. He was a champion. He held more medals than any other liv- ing kicker. He had more broken backs and legs and arms than any ten wrestlers. He had a standing contract with an undertaker and a hospital and he had burial plots in four different cemeteries. There is no mistake that brother Bill played the game for all it was worth.” “And he is no more?” “As I said, ‘his kicking is o’er, but what saddens me is the way he suf- fered before the end came. He got married about a year ago and the inevitable came. He dreamed of a game and kicked his wife out of bed and she got a divorce. He had re- tired from football, but he couldn’t pass a dog without kicking him. He kicked ‘his bedstead to pieces at least once a week. He kicked open doors and gates, and he kicked in the heads of barrels. He kicked the grocer and butcher and baker, and it got to that pass where something had to be done.” “And he was restrained?” “Yes, you might call it that. Some- one whom he had kicked filled an old peach can with dynamite and put it in his way. Bill saw it and was a half- back once more. He took a run and a kick to send that can to the North Pole and there was an explosion tha! shook the earth for a mile around.” “And then they gathered up the fragments?” "Oh, no. There were no traz- ments. The explosion simply lamed Bill’s right leg so that he could kick no more, and he had to go on suffer- ing for six months before death fin- ally came. None of us will ever know his feelings when a dog would come up and smell of his leg, or a mule would come along and challenge him to a match. I am sad, sad and the only consolation is in knowing that if Bill was shunted off to the wrong place when he died he wasn’t fifteen minutes kicking himself into the right one,” — Breaking Wills His Specialty. Kicks——I thought she was a wom- an of unbreakable will. Wicks—-So she was. Kicks—Yet you tell me that she is completely subservient to her hus- band. Wicks—She married a lawyer and he broke her will. a a An Easy One. Teacher—Johnny, if you had eigh- teen pennies and another boy had two and he should grab two-thirds of yours, what would each of you have? Johnny—I’d have six pennies an’ the other boy’ud have fourteen an’ a fight on ‘his hands! M¢Laughlin’s Coffees Always Better at the Price The largest stock of Green Coffee in the West (equaled by few in the world) is always on hand, so that our Coffees can be properly aged and the quality of our brands protected. We do not depend on picking up any kind of coffee we can happen to get from a green coffee house. Boat Unloading Our Coffee at Our Warehouse in Chicago W. F. MCLaughlin & Co. Chicago Houses— 82-96 S. Water St., 16-18 Michigan Ave. Warehouses—North Pier, Chicago River Branch Houses—Rio de Janeiro and Santos, Brazil WRITE US FOR PRICES AND SAMPLES MICHIGAN TRADESMAN November 10, 1909 THE AGE PROBLEM. How It Confronts the Woman in Business. Written for the Tradesman. The newspapers have been giving considerable attention to the marked preference for young men manifest- ed by many employers. The prejudice against men over 40 years of age doubtless is something of a fad, and it is to be hoped that the recent discus- sion has opened the eyes of employ- ers to the folly of replacing men in the prime of usefulness and efficiency by raw striplings with little but their youth to recommend them; and also has awakened some to the fact that the policy of turning faithful workers out in the cold simply because they have reached middle age is morally wrong. But the change in sentiment is not as yet so prominent but that men who look to others for employ- ment regard every year above 35 as lessening their chances of getting and holding a good position. The age problem looms up with: menace for women as men. To the student of industrial condi- tions, who looks at things in a large way, the feminine side of this age question does not seem so grave a matter as the masculine side, for two reasons: First, the numerical propor- tion of women who remain in em- ployment until disqualified by age is not nearly so great as of men. Sec- ond, men so much more generally have others dependent upon them for support. Considered in this connec- tion it is very fortunate that matri- mony continually is thinning the ranks of women workers, so that only a fraction of lady teachers, stenogra- phers, clerks, book-keepers, and the like, ever have the age difficulty to contend with. Reassuring as is this fact in a general survey of the situation, nev- ertheless to the individual woman who is past 30, with nothing eligible in a matrimonial way in sight, and who is obliged to make ‘her own way in the world, the outlook for the fu- ture is apt to be bleak and cheerless, and the question, “How am I to re- tain a paying position after passing the danger line of 40 years?” is one of vital moment. “If it should be my lot to earn my own bread until I am 50 or even 60 years old, how with fading looks well as for |wealthy society lady all but carries and lessened physical strength am to hold my own in the business world when there are and will be any num- ber of young girls eager to take my piace?” To the despairing one the beauty doctor will speak honeyed words of comfort and make alluring promis- es. “Why grow old?” she will pro- test. “It is needless. Age is a bug- bear which quickly can be banished by the means at my command. A clever dye will change the whitening hair to a girlish brown, and as_ to wrinkles, Bah! they are for the un- initiated.” But the working woman may well pause before she places herself in the hands of the hair dyer or the complexion — specialist. A make-up once begun must be continued and is costly of both time and money. The artificial appearance usually produc- ed, while it may have some effect of diminishing age, does not success- fully simulate youth and is hardly reckoned in good form by persons of taste and refinement. The laborious and expensive proc- esses of massage and physical culture by which the famous actress or the the bloom and suppleness of girlhood into middle life can not be employed to any great extent by the woman who, for a small salary, puts in nine er ten hours’ hard work every day. By all means let the woman who is getting along in years keep up her health and attend carefully to pre- senting always an attractive appear- ance. Colors and styles should now be selected with far greater care than when girlish grace made up for all defects of costume. And if. by any harmless devices, Father Time may be tricked a little and a clever woman look a few years younger than the family register declares her actually tc be, so much the better. But the peint to be made clear is this: The business woman can not depend on preserving a perennial youthfulness. When all! is said and done, at 40 she will not look as she did at 20 and her salvation is not in the hands of the beauty doctor. The woman whose lot it is to play out the game of life with a lone hand should look the situation square- ly in the face and begin to increase and fortify her abilities long before she reaches the two-score mark. The crudity, the heedlessness, the lack of skill and judgment of the great mass of girl workers make the opportunity for the woman of advanic- ing years, The poise, the tact, the patience, the good judgment, the knowledge of people that come only with maturity—these all have their value in the business world and girls fresh from high school or business college, with all their witching charm of youth, do not-have these quali- ties, and not until some years have passed will they see the necessity of acquiring: them. The woman who is on the shady side of 30 should lose no time in per- fecting herself in some specialty, in acquiring knowledge, skill and pertness in one or more lines, so as to make her services indispensable. cx Do your work so well that it will be to your employer’s great profit to retain you as long as he can: make it so he simply won't know how to get along without you. No self-re- specting worker wants to be allowed to remain in a place merely from pity, as an old horse sometimes is kept by a kind-hearted family after it has outlived its usefulness. Strive to keep up to date and avoid getting into ruts and being addicted to old-fogy notions. Cultivate flex- ibility and willingness to change with cenditions and circumstances. Perhaps of all women employed in husiness capacities the saleswoman is the one who regards increasing years with gravest apprehension. she it is Certainly who is up against it the hardest as regards the competition of- fered by the great number of inex- perienced girls who are willing to work for low pay. The merchant of to-day depends largely upon adver- tising, cut sales and attractive dis- plays to move his goods, and if his business is well superintended he can employ a great deal of unskilled 1a- bor. So.the aging saleswoman should try to work into a buyer’s position or become the head of a department and train and direct the younger workers, The middle-aged woman would bet- ter be out of the public gaze a little and engaged in something in which brains count for more than looks. If the only ability is a knack in selling goods, this must be brought to the highest degree of perfection and the clientele of customers made as large a: possible. To the woman who has the capital and the genius to manage a btisiness of her own age has no terrors. White hairs are not utiseemly when they be- long to the proprietor, but the pres- ent tendencies in business are rather against the small concern. For this starting a business of one’s not recommended as a solution of the age problem for any great number of wotnien workers, reason own can be For the woman who has lost the charm of youth and has failed to ac- quite the wisdom and graces of ma- turity there is no hope. A sensible business man is not likely to dismiss accurate, painstaking stenogra- pher and typewriter who knows her business, and also all the ins and outs of his, and who can handle his cor- respondence swiftly and so as to re- quire no corrections for no other rea- son than because she is getting a lit- tle old; but if he has to put up with slipshod work anyway, then he is only human if ‘he decides that a girl of 20 is a better ornament for his of- fice than a spinster of 40. Likewise most shoppers would prefer to be waited upon by a gracious, dignified woman of middle-age who is atten- tive, obliging and anxious to please rather than some raw, inexperienced and indifferent girl of 16. Middle- aged indifference intolerable. Inattention, ignorance and rudeness, if they have to be at all, must have a smooth peachy complexion and girlish tress- fashionable Quillo. an insolence and are berne es arranged in the most style of coiffure. —_2~- ~~ _____ Local Merchant a Chance To Figure. There is a simple rule that will put money in your pocket and keep it there. It is this: Give your local merchant a chance to figure. Give Your lf a real-estate man came to buy your farm, you would no more think of selling to him, without getting fig- ures from other possible buyers, than you would think of flying. You not listen to one pur- chaser, but would find out from many what the offer that could possibly get before you would sign the deed turning over your place to another. would was best you Why not use sense the you same are common tule when going to buy anything? It’s a Bread Flour “CERESOT A” Mi JUDSON GROCER CO Made by The Northwestern Consolidated Milling Co nneapolis, Minn. -- Distributors, Grand Rapids, Mich. 4 4 i ¥ oe => aT EC a AEESRRET AS ay ), 1909 ete ae 1pital iness Vhite y be- pres- ather this one’s ag a any | the ) ace ma- sible miss era- her outs cor- ) re- rea- , lit- with iS girl ; of wise be ified ten- ease iced dle- are ince be oth ess- vble : ince put PEL Ce buy link fig- han yur- EA ot November 10, 1909 MICHIGAN TRADESMAN Why not figure with your local merchant and find out what he can do for you, before you send away for a bill of goods, be it large or small? Don’t be misled by pictures long paragraphs of description. It’s an easy matter to picture any product much better than it looks; it is as easy for the artist to draw a ten story building as it is a five story one. In fact the art of making pictures has been developed to such an ex- tent that it is possible to take a very ordinary product and photograph it, and When a smooth advertising writer turns loose to describe something made to sell, he goes into a trance and describes everything the product ought to be—everything that will make his written description get your money. Remember, he does not have to stand back of the goods—he only has to sell them. He does not have to meet you in his store and explain, face to face, why the goods are not as he repre- sented, Owen Raymo @he Wayne Druggist Wayne, Mich. Even if you should do just that thing, you are not yet out of the woods. When the substitute suit comes back, it may not fit; it may not be even as good as the one you sent to be exchanged . But the advertising writer who wrote the snappy description does not care. He has done just what he was paid for goods. Suppose you had bought this same order of your local dealer. As he described the goods doing—sold you the you and re-touch it, and reengrave it, un- til it looks in the picture as though it is absolutely perfect! It is almost wonderful what a high priced artist can do, when he sets out to make a flashy picture of a very ordinary product. A suit of clothes can be so pho- tographed that it looks as though it is worth twenty-five dollars, yet you have no guarantee that it will fit right, wear right or look right. More: It is possible for a skilled writer to describe a shoddy suit in terms that make it sound as though it would be just the thing to wear at the President’s reception, When the coat does not fit around the shoulders or a shirt is too short in the sleeve, the advertising writer in Chicago doesn’t have to make it good. All ‘he cares for is to get your mon- ey—he does not have to stand back of the goods. His job—his salary depend upon how many dollars he can get you to spend. He knows that when the suit of clothes comes, and it does not come up to the word picture he has drawn, that it will be too much trou- ble for you to box it up, pay the ex- press back and wait while another suit is sent you, could see, in a moment, if he deviated even so slightly from the truth. Instead of reading a description written by a man of no responsibility —because he does not have to back his statements—not because he is wilfully dishonest—you would be listening to the sales talk of a per- home fectly ‘responsible man, your merchant. Which, does it strike you, then, makes you the more money and gives you the greater satisfaction—to buy from the printed page written by a man you do not know or from the verbal assurance of a man whose every word is good? VOIGT’S Selling is really the art of pleas- ing your customer—and you have three ways in which she must be pleased: Your methods, your goods, your prices. When you suggest a sack of Crescent flour the woman finds on bake day that your methods were certainly honest. She will also find that the quality of Crescent flour makes the price a decided bar- gain, too. It’s really a tempting proposition, and _ be- cause it’s being tried everywhere won’t spoil its good effect upon your customers. What do you say? VOIGT MILLING CO. Grand Rapids, Mich. CRESCENT We ask as an especial favor that you return every sack at our expense that is not ex- ceptionally good. Judson Grocer Co. Grand Rapids, Mich, ‘" MICHIGAN TRADESMAN November 10, 1909 A PINE PILLOW. Healthful Perfume Brings Thoughts of Sender. Written for the Tradesman. Some willing hands, prompted and directed by a heartful of good wishes, sent me a twelve-month ago a pillow of pine needles. Long before the wrappings were removed the room was full of the incense of the forest, ard I soon found out what I did not know before that the breath of the pine is dear to every one who breathes it. The pillow had been placed in an attractive case and, for the purpose of learning what the re- sult would be, it was placed upon the back of an easy chair, so that the head or the cheek of its occupant came in pleasing contact with the radiator of the grateful perfume. All the morning the delighted rooms in- hailed the pent-up aroma of the woods so that when the time came for friends to be dropping in the house and its inmates were ready to receive them. The test began when the guests had entered the vestibule and the outside door was shut. “Oh, what is it? It is the odor of the pine! How good it smells and how it takes one back to the Northern pine lands!” An easy chair is always an invit- ing seat and once taken possession of the limbs of the caller relax, the head is glad to receive its welcome sup- port, and now as the pillow, only slightly disturbed, blesses the head that crushes it—beautiful idea, but swiped—there is another “Oh! Oh!” and the cheek kisses—it seems to, anyway—the pine pillow with un- mistaken fondness. The next occupant of the easy chair was a man practical from top to toe, with not the slightest bit of non- sense about him. Intent upon the business that had brought him he sank into the yielding cushions, the head, of course, fell back and then without a thought of the urgent busi- ness that had brought him he gave way explosively to the spirit of the pines. “Ah! Wihere did that whiff from the North woods come from?” Sniff, sniff, “Do you know what that makes me think of? Well, sir, five years ago last summer m’ wife got it into her head someway that I was showing tuberculosis symptoms, and would do but I must thing and go. No nothing drop every- more went and straight into the pine land, where every breath of air was load- ed down with balsam. - Gone all summer and when we got back 1 found it had made a new man of me— did for a fact.” By this time he had located the pine pillow and, taking it in his hands, he turned it from side to side under his chin, thrust his face into it and after long inhalations, followed by short expulsions of air from his surprised and delighted lungs, ‘he again broke forth: “When a man’s tired, that’s the place for him. Pack up the oldest clothes you’ve got and get away from everything just as soon as you can. need of it, than of my trying to fly; but off we | Find the right place and you'll be right in the woods, where the air smells just like this cushion. Then with collar and cuffs off and some duds on you can’t spoil you get out into the woods with nothing but the sky above you and the solid earth un- der your feet and this stuff to breathe and in less than a day you'll begin to eat as you did when you were a boy and after that your only trouble will be in paying your board bill!” Then after burying his face again in the pillow he went away; declar- ing that it was the next thing to be- ing again in the pine country. “] wish T was there now!” The next occupant of the chair was Fortune’s and _ Fashion’s favorite. Like the others she settled content- edly among the cushions and silently gave way to the healthy influence of the pines. Unconsciously she: drew in long deep breaths and just as uncon- sciously forgot the mannerisms of the fashionable world. Finding that the plume-covered headgear could not be on familiar terms with “the balm- bearing pillow, she turned her head until its inspiring breath gained com. plete control of her and then, with a contentment she had lorg béen..a stranger to, she said; “Do tell- me what and where is this dainty per. fume which makes it a delight to breathe!” After that the woman was her real self. The breath of the pine had brought her back to the old life, liv- ed sometime, somewhere, when _ free as the wind she had been out where the brown needles were a carpet un-* der her feet and the boughs over her head were dripping with healing fra- grance. Her eyes, dreamy dt first, finally closed and exhaling the long breath she had taken and kept, “the fire burned and she spake with her tongue:” “Not since I was a child have I breathed air like that. My home was up among the Northern New Eng- land hills and among the pines only a little way from our back door I used to go out to follow a brook that came tumbling down the wood- shaded hillside until I came to the spring that bubbled up at the foot of a big old pine among its half- buried roots. I’d give a good deal for a drink of that ice-cold water now, and with my gloves off I’d be will- ing to drink it as I did then—on all fours, if you please! One has no fear of germs when drinking from the cups that Nature gives. It seems only yesterday as I look back but the old home is gone and ‘A stranger’s foot is on the sill’ How singular that it should all come back to me so vividly with the breath of the pine!” After that the next wonder was what effect my pillow of pine would have on me. Should I go wandering away through long-forgotten woods and leaf-hidden paths, scuffing among the leaves for a single chestnut here or a burrful there or clubbing tke trees—-I could not climb them now— for a hoped-for nut-shower, as the open burrs, fairly hit, would shower down their abundant rain? If a sin- gle whiff from the imprisoned nee- dles could restore these old-time pic- tures, would they do the same for me? Should I see “the home on the hillside, little and with lilacs a-bleom each side the door:” would the song of the brooklet I used to play with come floating to my ears across the increasing now; low distance _ be- tween the then and the now? What I wanted to know was whether it made any difference to the picture if one knew whence the needles came. So far a familiar odor had recalled familiar scene. Did the location of the scene depend at all on the loca- tion of the parent pine? That night when bedtime came and all but myself had gone to bed, wita the pine pillow under my head I sank luxuriously down into the easy chair with the light at my elbow and a book in hand, all encircled by the heavily censered atmosphere of the pine. After breathing that kind of air all day I did not notice it as | ibegan to read, but by and by the ‘Story lost its interest and the closed ‘book found a place for itself on the table and the beckoning firelight at- jtracted and retained my sleepy eyes. iThen I forgot the lamplight and the | irelight, the easy chair and the pil- low supporting my head, and then in iplace of the blazing backlog there were woods upon woods of pine with roads, matted with needles, winding under boughs dripping with balm- blessing and cooled by the shadows that had hidden them from the search- ing sun. Back there behind the trees there was a winding shore, for the sound of rippling waves was heard sprawling upon the beach and clutching at the evading sand and pebbles with their laughing hands. Yes, a house was near and the ve- randa that half encircled it, cozy as it was, had that feature heightened by a hammock, empty but — wind- swung once or weighted by a burden oi young life that the “round world and they that dwell therein” would be very loath to lose. A rocker, easy and sways to and |. fro--the rhyme is an accident—under the im- pulse of the woman in black, the picture of repose, with her hands upon her lap, is watching the de- parting day as with trailing garments she through the — twilight chambers of the West into the Land of the Sunset. Far off against the sky church spires and factory how low, who, Ssaunters chimneys ~ You > hos. SE Nn ns a YS NNO have had calls If you filled them, all’s well: if you didn’t, your rival got the order, and may get the customer’s entire trade. HAND SAPOLIO is a special toilet soap—superior to an enough for the baby’s skin, Costs the dealer ‘the same as regular SAPOLIO, but y other in and. capable of removing any stain. should be sold at 10 cents per cake. countless ways—delicate . * { 5s - om - as a ae ibe a ~ oe j “A eo A ae * 1 ke | ~ | < . 4% ah 9 lg d . 7 » * ~“ ¥ 4 e € “4 P e A H 1. "he ) 4 * « > ¢ * a 7? November 10, 1909 MICHIGAN TRADESMAN appear and then the foam-crested | waves of what seems an inland water roll across immense stretches of sea or lake or land-locked bay to the shingly shore, a stone’s throw from the pine-shaded porch. The view is a trifle finer when the steamboat from the town comes plowing through the sunset-flooded waves, and there have been times when the sun has set and the moon is looking down from a cloudless sky that a sail here and there and a swiftly sliding row- boat have presented a picture which comes in after years to gladden the beholder and make him wish for an- other visit to the land—this land—of the needle-bearing pine. Of course this was not all that deadened the firelight and brought back those weeks of summer in the woods, but the fragrant breath of the imprisoned pine saw to it that noth- ing was lost and when at last “the lights were out and gone were all the guests,’ there was a sauntering into Dream Land, where soughing pines sway all night long, making the air wholesome with piny essences. It seems, then, that while the breath of the pine brings back its reminis- cences of the delights which have once been ours it does make a dif- ference whether or not we know where the needles have come from and who gathered them. We picture the features of the pine-gatherer and better still we watch him while he works. There grows’ the tree—we know almost to a pin-point where it stands and we know, too-for do we not see it?—the view to be had from that particular pine as we _ look up the bay. An island, rich with green woods from highest upland to the water’s edge, a circle of leaves, is wading in the waves and toying with the whitecaps that trail their foam along its winding shore. So whether the picture seen be old or new it is sure to come to him or to her whose cheek is resting against the pine cushion upon the back of the easy chair. Why, then, is not the idea a good one, for those who live where pine trees grow abundantly, to gather some of this abundance and send it to the friends who have or have not been sometime a loiterer in the land of the pine somewhere? It will carry with it always a blessing in its healing balm. Tt will tell, as nothing else does or can, of the kindly thought of the absent not only during fhe gathering but before and after; into the home of the cherished friend whom memory “will not willingly let die” it brings the breath of a happy period of the past when life was younger and the things remembered dear; it bears the life-giving air of the mountains to the too often vapid vitality of the plains and with its every inhalation it is an instant comfort and a never ending joy. Last and by no means least in these strenuously financial times a gift of pine needles from friend to friend is attended with little cost. How much it means to “him that gives and him that takes” need not be written here; but this we know: It is attended with no compro- mise. We give or take at the gift’s full value, and be that value much or little its appreciation remains with each, For myself, present which give me the Christmas the breath of the pines typifies and stands for and which comes from the friend that loves: me, and all the others, worth it a htn- dred times, will be received indeed— the respect deserves that—but will be of little value when weighed in the balance of ‘real gard. commonest re- As if to prove my point the post- man has just left a box of maple leaves right from a tree that stands by the door of a New England farm house. On the road two days they were dry as well as somewhat fad- ed, but immersed in water in a shal- low dish they have assumed again their gorgecus coloring and the tree and the farm house and the dear friends under its remembered rcof are waving me a world of joyful greeting as I look from time to time well at the conscious leaves; and the post- age on these leaves was just three cents! If one supposes they can be bought for that let that ome make the offer; and whether he bids: for the leaves from the New England homestead or for the pillow of pine from Michigan he will find that the coin of the realm is not plentiful enough to cover the pictures and the memories the scarlet maple leaves and the breath of the pine stand for. Richard Malcolm Strong. a Scme of the Lessons of the Seasons. Written for the Tradesman. Nature is our great teacher. With each recurring season she repeats.les- sons which man must heed or suffer. To follow her teachings results in profit and pleasure; to disregard them is to insure and The laws of Nature are inexorable. Dis- obedience brings suffering; obedience promotes pleasure and the fullness of life. While the processes of Nature are for the material welfare of all, they also teach spiritual truths. The facts which are evident to the senses afe many times pictures of unseen, reali- which loss sorrow, ties in another. realm. But the lesson of the season—the period for the final ingathering grains, vegetables and fruits—is to provide for the future, to store wp. for a time of need, to gather in har- vest for use when fields are bare and Nature’s workshops locked by frost and snow. of He who obtains food, fuel, clothing#} ** and other supplies direct from orig- inal sources must take advantage of opportunities at the proper season. He must adapt his work and his plans to Nature’s variable conditions. He must be ready to plant and sow when conditions are most favorable or the crops are failures, He can not long delay to harvest the matured prod- ucts without serious loss. To live near to the source of sup- ply tends to inculcate uniformity and regularity of habits, to live in accord with Nature and, therefore, to enjoy in great degree the reward of obe- dience to Nature’s teaching. The till- ers of the soil and those who gather needed material from earth’s natural storehouses have ever present lessons ‘But those who deal in manufactured products or sup for their guidance: plies which pass from hand to hand on their way to the consumer lose of the to a large extent the force lessons if not the entire teaching of Nature. Such look to fellowman to supply their needs rather than _ to Mother Earth. They go forth to procure necessities when the need be- comes apparent rather than at the times. when Nature yields her boun- tics, If all did none could and survive winter in likewise remain the many lands. Earth yields her products at her appointed seasons and then transfers te man the responsibility of preserv- ing them for human needs through- out the year. There are those who stand next to Nature; their responsibility is first but not always greatest. When win- ter the farmer must have in barns, cribs, stacks and granaries food for many mouths, for the comes animals which supply his family and _ city dweliers also with meat, milk, but- ter and other necessities. He must have in his cellar vegetables and fruits for his needs until a new supply can be grown. He will not, he not, sell short his supply. From the surplus of the farm, from what the farmer does not need, people in all other vocations must be fed. The farmer’s responsibility is to sow and plant, till, harvest and secure’ with the least possible loss all that he can Having done this the respon- sibility passes on to others. dare grow. Every buyer is under obligation to see that the producer is well paid for his labor, and selfish motives alone should not impel him to keep the products in best possible condition while under his control. He who us- es his wealth to purchase and store in elevators and warehouses the prod- ucts of the farm, the mill, the shop or mine is entitled to only an equita- ble portion of the profits. He is re- sponsible to all the people for his stewardship. By no act of his should those who depend on the proceeds of their daily labor to buy food, fuel, clothing or other necessities be op- pressed. But the lesson of the season: Not only to him who sees Nature with her hands full of bounties for man’s which he must be ever up doing to secure before they decay and perish, but to the toiler who looks to his fellowman to gather and hold for him the things he needs comes the lesson of the season: Prepare for the winter. Begin early. Begin as loes the farmer, as soon as winter ends; as soon as work in the spring begins. Save when there is an abun- save the surplus; save not alone for your own needs but for any who may need sometime. When the winter is past will be soon enough to use and ( dance; \throw away; will be soon enough to spend the surplus. E. E. Whitney. CR A ip ce aa The man who quickly gives a piece of his mind also parts with his peace of mind. ety ce aan AB AB warts eee The holiness that seems to hurt you can not help the world. good every final a MAT ah achat REN tela aha by rsesse tii THE SYRUP OF PURITY AND WHOLESOMENESS doesn’t tie up your somely. in Karo— There’s satisfaction for It is good down to the for table use and cooking —fine for griddle cakes— i dandy for candy. on your shelves is as good as gold itself— time, for the steady demand, induced by its quality and by our persistent, widespread advertising keeps it moving. Develop the Karo end of your business—it will pay you hand- Your jobber will tell you all about it. There’s a profit for you customer in Karo. drop. Unequalled money any length of CORN PRODUCTS REFINING CO. NEW YORK. MICHIGAN TRADESMAN November 10, 1909 LOVERS’ LEAP. Legend Revealed By the Spirit of Wawatam. One night in the mazy past we were tossing on the spruce bough cough in our wigwam when, like a flash from the starry sky, the spirit of Wa- watam in bodily form appeared and related one of his promised legends: Many, very many moons ago there lived on the Fairy Isle of Michili- mackinac a great warrior whose name was Wawanosh. That proud Chief claimed descent through a distin- guished family of his tribe in an un- broken chain for thousands of moons. He was tall, active, muscular and handsome, possessed of the dazzling qualities of strength and courage. The feats he had performed with his bow, of large size, were well known. As a counselor, hunter and warrior his advice was much sought and _his strength feared. Such was Wawanosh, holding the esteem of his nation. Pride was his ruling passion and he clung with tenacity to the fame of his long line of ancestors. But dis- tinction is apt to cause haughtiness in the savage as well as in the pale. face. Wawanosh had an only daughter, who lived to see the budding leaves of eighteen springs. Her father was not more famed for his valor and strength than was the daughter, with her flow- ing black hair, sparkling brown eyes and perfect form, for her gentle- ness and virtue. Her hand was sought by a young brave with eyes sparkling like tropical fires, a quick step and a commanding form. But the young man was poor and without a warrior’s record. His traits were favorable to the maiden but did not meet the approval of the father, who sought an alliance more suitable to the rank of his family. To the trembling young hunter, when he asked for an interview, he _said: “Young man, listen to me and mark my words: You want my daugh- ter, who is the choicest gift of the Master of Life and the solace of my age, for your companion. Others as young, actice and ardent have asked the same. Their records and positions give them better claims. Do you know the deeds that have given me authority and made the enemies of my nation fear and respect me? What Chief is not proud to be the friend of Wawanosh? Where in all this land is there a greater hunter than Wa- wanosh? What warrior can boast of taking as many scalps? Have you not heard that my father came from the Fast, with all the marks of chieftain- cy? Young man, of what have you to boast? Have you ever been on the field of battle and brought home a scalp or trophy of victory? Have you suffered with fortitude hunger, fatigue and protracted pain? Js your name known beyond your native village? Go and make a name for yourself. None but the brave can hope to mar- ry the daughter of Wawanosh. De- part with my blessing.” .Too proud to show disappointment the lover resolved to be worthy or die in the attempt. To _ several companions he proposed an expedi- tion against the enemy and requested their help. They were glad to join him and before the end of ten suns they had a large party. Each brave was armed with a bow and_ quiver stocked with arrows tipped with flint or jasper and all had a sack of parch- ed or pounded corn mixed with pem- The leader had a puggamagun, or hardwood war club, fastened to a girdle of deer skin and a stone or copper knife. In ad- Gition others had the ancient shema- gun or lance, about a fathom long, with a flint javelin tied at the end with deer sinews. The warriors thus armed and painted to suit their fancy went to the war dance. For nearly a mile there was a broad grassy plain along the lake shore from the lodge of Wawanosh. On the shore in front was a belt of yel- low sand and a tall thick forest wasin the background. In the midst of the plain stood a tall shattered pine -and around it was a clear space. This spot was renowned as the scene of many war dances. Here their _ tall graceful leader, his head decked with plumes of the bald eagle, assembled the youths. A bright fire of pine wood blazed upon the ground. With measured step and chant the led his men several times around the fire. Suddenly lifting his puggamagun, the warwhoop was sounded and _ the dance began. Time was beaten on a drum by an old man and elder men shook their rattles, while the woods echoed their yells. The dance con- tinued two days and nights. At length the prophet predicted success. warriors one by one left the fire for the meeting on the borders of the enemy’s country. Their leader first saw the daughter of Wawanosh and told her he would not return until he had established a reputation. He said his dreams had not been favorable, but he would prove to the tribe the strength of his heart and invoke the power of the Great Spirit. Thus they parted, not knowing but that it might be final. All she ever heard of her lover was brought by one of his successful war- riors, who said he had distinguished himself with heroic bravery, but at the close of the fight his breast was pierced by an arrow that ended his life. From the moment that report was received no smile ever passed in the once happy lodge of Wawa- nosh. There were tears and sighs and lamentations day and night and the Chief's daughter gradually pined away. She sought a secluded _ spot near the famous rock and sang her mournful laments for hours together: mican or maple sugar. I thought it was the loon’s foot I saw beneath the tide; But, no, it was my paddle I éspied. It was my lover’s paddle as my glance I upward cast That dipped so light and gracefully as o’er the lake I passed. lover’s shining The loon’s foot—the loon’s foot— ’Tis sweet and fair to see; But not so light and joyous as That paddle blade to me, My eyes were bent upon the wave, I cast them not aside, And I thought I saw the loon’s foot beneath the silver tide; But my eyes deceived me for as my glance I cast It was my lover’s paddle blade that dipped so light and fast. The loon’s foot—the loon’s foot— *Tis sweet and fair to see; But, Oh! my lover’s paddle blade Is sweeter far to me. The lake’s wave—the long wave—the billow big and free, It wafts me up and down with my yel- low light canoe; But while I see beneath Heaven, pic- tured as I speed, It is that beauteous paddle blade that makes it Heaven indeed. The loon’s foot—the loon’s foot— The bird upon the sea; Ah! it is not so beauteous As that paddle blade to me. In a little while a bird of beautiful plumage flew to the rock on which she sat. The visitor, with its sweet and artless notes, called, “Chickadee,” responding in seeming sympathy to her plaintive voice. She had not ob- served the bird before. It came each day and stayed until nightfall, when it left its perch and plunged seaward towards the lines of the rainbow. Her imagination made her think it was the spirit of her lover and she made more frequent visits to the rock. She refused to eat, pined away and pass- ed to the Land of Bliss, where it is believed the spirits of the departed will be united and tread the flowery fields of Ishpeming. One morning her lifeless body was found below the rock. It was not the bearer of gloom and regret but a herald of happiness for her soul. John R. Bailey (Kitchi-Mishkiki). Michili, Mackinac Island, October 29, 1909. Conquering Cancer. A Chicago physician of note, who has just returned from Europe, de- clares that many eminent men are working hopefully upon the cancer problem, and he is so impressed by their zeal, their hopes and their re- scurces, personal and scientific, that he predicts the conquest of the can- cer within five years. He thinks it probable that more than one cure will be discovered at about the same time. This is encouraging news and it may well prove to be founded upon some- thing more and better than individual optimism. The siege of such curses of the race as cancer is so vigorous now and so confident that great re- sults can be counted upon. Any day may bring the solution of problems which have defied science for cen- turies. Before and After. Spooner—Did you ever sit up late in your courtship days watching for meteors? Blinkers—Yes, but I didn’t discov- er half so many of them as I did the first night I came in late after 1 was married. The | sale. your trade. The question always is, up all the profits. Tees e EALs a NORWALK,CONN o YOU, Mr. Retailer, are not in business for your health. You doubtless want to ‘“‘get yours” out of every You also without doubt want to make more sales to Aud probably you would not mind getting a nice slice of somebody else’s trade. customers without such expense as will eat es) will tell you how it’s how to get more good The answer is: Become a Sealshipt Agent. Write us today and we done. The Sealshipt Oyster System, Inc. South Norwalk Connecticut 2 SNSNNNSSROE November 10, 1909 MICHIGAN TRADESMAN 31 RUINED BY RIDICULE. Brief Career of a Chicago Tailor in Grand Rapids. Written for the Tradesman. Early m the winter-of 1676 E. E. Ely, a famous tailor of Chicago, ar- rived in Grand Rapids and signed a lease for the store in the Porter block occupied at present by the City Trust and Savings Bank. The store was redecorated and furnished handsome- ly, stocked with a large variety of samples and a cutter of fashionable clothing put in charge. In that year the business men of Grand Rapids quite generally considered a ten dol- lar ‘“‘hand-me-down” suit good enough for their use and the several firms engaged in the’ tailoring business were not overprosperous. Carlos 3urchard evinced a larger interest in the business of the Pioneer Card Club, composed of W. D. Roberts, Amos Rathbone, William T. Powers, T. Hawley Lyon, A. B. Turner and himself, than in the tailoring busi- ness, while J. M. Stanly, of Stanly & Schroeder, carried politics as a side line to help out the earnings of the firm. Julius Houseman employ- ed a cutter and a few tailors to fit ready-made suits to the angularities of customers and occasionally make a suit. complete. This condition shocked the artistic sense of Mr. Ely and he resolved to lift the business community of Grand Rapids out of the slough of cheap, ill-fitting weara- bles into the scale of good things affected by the merchants, manufac- turers and traders of Chicago. There were no workmen in Grand Rapids capable of expressing his ideal, therefore it would be necessary to send the measurements of customers to his factory in Chicago for manu- facture, When the had completed his ar- rangements for an opening he call- ed upon the business office of the Grand Rapids Times to furnish a re- porter to write up his store. A young man doing hack work on the Times was directed to report to Mr. Ely. When he entered the door he was pleasantly greeted by a tall, perfect- ly-dressed gentleman, wearing side whiskers and a monocle, who express- ed his thoughts in a slow drawl, re- minding one of the elder Sothern in the character of “Lord Dundreary.” He tried to impress the reporter with his magnificence and led him at once to a retiring room, where he was re- quested to remove the rusty over- coat of many winters’ wear, used more particularly for the purpose of covering the thin suit of summer goods, the only one his munificent salary of $10 per week would admit of his wearing. The overcoat off Mr. Ely proceeded to pull the reporter’s coat forward over his shoulders and down by its tail, then taking up a bottle of perfume he sprayed his vis- itor liberally. A brush and a comb were placed in the ‘hands of the young man and the direction of a large mirror was pointed to. Having ac- complished all that seemed possible to improve the appearance of the young man, Mr. Ely led him into the sample room and explained in detail the processes of manufacture and coloring followed by the makers in the samples. An hour was spent for this purpose and then the young man was served with punch anda cigar and led to the door, where he was bowed out with Chesterfieldian grace. The young man was not entirely pieased with his reception. He fear- ed that his poverty had been made the subject of sport. The high and mighty artistic attitude assumed by Mr. Ely did not favorably impress the boy and when he arrived at his desk and dismal apartment in the Times offices he resolved to write a “notice” of the tailor shop that Mr. Ely would remember and the towns- people laugh over. Possessed of a smattering of the French, Latin, Omaha Indian and Greek languages and having a number of dictionaries at hand the young man composed a “write-up” that would do credit to the editorial staff of a college comic journal. A large display heading, with an introductory line: A Bras Ouverts. was prepared, which was followed with a great collection of brain-rack- ing sentences and ambiguous state- ments expressed in a jumble of the languages mentioned with a_ few words of English. The “write-up” was put into type and when Mr. Elv called, late in the evening, the re- porter read the composition to him with all the dignity and emphasis at his command. “Ah! Bra—How do you pronounce these words? What do they mean?” questioned Ely. “Why, Mr. Ely, do you mean to say you do not understand those words? You surprise me. A_ Bras Ouverts! ‘A Royal Welcome!’ Could there be anything nicer?” the report- er answered. Mr. Ely did not wish to be con- sidered ignorant in the presence vot the chief editor and the editorial staff assembled so he let the line go as written. The remainder of the “write- up” was received in like manner and finally approved. The “write-up” created more inter- est than the accounts of seven mur- ders and five elopements printed in the news columns of the Times, and the townspeople laughed immoder- ately during the remainder of the week. No one regarded Ely serious- ly afterward. Three months later, fiaving sold a livery to Mrs. 7. Stewart White for her coachman he quit the town and confined his ac- tivities thereafter to Chicago. A ma- jority of Grand Rapids business men continued to wear cheap and poor clothing and the Pioneer Card Club kept on its long career until one by one death removed its membership. Arthur S. White. _—o oo The Last Will and Testament of Suliman Turkey. Suliman Turkey, being in sound mind and body and having in view the fact that the month of November is the one commonly fatal to my race, do of my own free will hereby be- queath the following of my posses- sions to the persons herein men- tioned, to-wit, namely: My left leg, or drumstick, together | with certain portions of my breast— to be decided upon by my | G. J. Johnson Cigar Co. | S.C. W. execu- ok : El Portana a. Jones, son of Hiram Evening Press Exemplar My right leg, or drumstick, to- | These Be Our Leaders gether with the corresponding wing | and certain portions of my breast— | to be decided by my _ executors— to | Mary Jones, daughter of Hiram R. | Jones. | A Gooa investment PEANUT ROASTERS and CORN POPPERS. pie a | Great Variety, $8.50 to $350.04 Ihe upper joint of my left leg, to- | EASY TERMS. gether with the corresponding wing | Catalog Free. and certain portions of my breast— ; KINGERY MFG, CO.,106-108 E. Pearl St.,Cincinnat!,0, to be decided upon by my executors MOTOR DELIVERY ta Hiram R. Jones. ce =f ry Tre ea rors) sya Middl ake = > Vt Ro ee | J The upper joint of my right leg, to- eether with certain portions of my breast—to be decided upon by my ex- ecutors—to Jane S. Jones, wife of Hiram R. Jones. Catalog 182 Auburn, Ind. The remainder of my breast and my back meat to Bridget oa a BUICKS LEAD CARS $1,000 AND UP BUICK MOTOR COMPANY Louis and Ottawa Sts. Grand Rapids Branch a domestic employed by Jones. I hereby constitute Fido, a setter pup owned by Hiram R. Jones, my residuary legatee, and bequeath to him such portions of my estate as are not heretofore specifically ed of. I appoint Hiram R. Jones and Jane S., his wife, my executors and com- mit to them the care of my estate aft- er my demise. In token whereof I have attached my signature in the presence of wit- nesses. (Signed) Witnesses: James Cockerell, William Quack. A Had It With Him. Naggs—My father FLI-STIKON THE FLY RIBBON The Greatest Fly Catcherin the World Retails at5c. $4 80 per gross The Fly Ribbon Mfg. Co., New York “4 ORDER FROM YOUR JOBBER xsenl me SGA dispos- } SELL Coffee Roasters And teach you to roast your own coffee Suliman Turkey. I also sell roasting grades at wholesale J. T. Watkins Coffee Ranch Lansing, Mich. Mrs. kept his temper. Mr. Naggs—Yes, and from what I hear he made use of it right up to the day of his death. always No doubt when you installed that lighting system for your store or invested your money in gasoline lamps for lighting your home you were told to get “The Best Gasoline.” We have it CHAMPION 70 TO 72 GRAVITY Pure Pennsylvania Gasoline. Also best and cheapest for engines and automobiles. It will correct the old fogy idea that Gasoline is Gasoline. Ask us. e e dent Grand Rapids Oil Company Sef e era ouicity: Pa —___ More School Desks? We can fill your order now, and give you the benefit of the lowest market prices. eer a We are anxious to make new friends everywhere by right treatment. We can also ship immediately: ’ Teachers’ Desks and Chairs Office Desks and Tables Bookcases Blackboards Globes Maps Our Prices Are the Lowest We keep up the quality and guarantee satisfaction. If you need the goods, why not write us for prices and descriptive catalogues—Series G-10. Mention this journal. American Seating Company 215 Wabash Ave. CHICAGO, ILL. GRAND RAPIDS NEW YORK BOSTON PHILADELPHIA MICHIGAN TRADESMAN November 10, 1909 ee y)) uctiti((( S a dk a aa ae, ~—=S ZX = a Se = oS SS “oe0.9 - ay — 2 me cs = = 7H HARD \ \ E =: ae — oS eS oe ~ ie" — = ZS = 22 2 4 it = = z tl im Rion e —@ 4. ~ 9 ~ 7 oe L ~« » 4 4 7 at al a o © a i + ~ ,™ . af , {4 09 Vi COO ee ee ee ee ee ee ee ee ee ee ee ee ee ee ee 4 ow Ww & ~ . * if ° oi? \. ~~ fe > = ™ @ ‘e : 7 «= Ry rs. ~ 7 a November 10, 1909 MICHIGAN TRADESMAN making) that such has often been the case, The shank of the shoe must sup- port the weight of the entire body. When you stop to consider the weight of the average man, not forgetting that he is' in his shoes from fourteen to sixteen hours out of the four and from three to six or until the shoes are worn out or discarded, the shank of the shoe has an herculean task cut out for it. In many cases the shank has proved un- eaual to the burden imposed. As a consequence it has gone down, thus throwing extra strain on the plantar ligament of the foot and gradually causing it to relax and weaken; for as the shank of the shoe flattens the foot in the shoe flattens with it. twenty- months, For another thing, the heels have often been built too low—under the mistaken idea that an extremely low heel is both natural and beneficial. Now the heel of a man’s shoe ought never to be less than one inch in height, and generally an inch and a quarter is more nearly the correct height, depending, to be sure, upon the size of the foot and the heigh: of the arch. In many cases one can very well stand an inch and a half heel. But in the heyday of the na- ture shape lasts heels were often less than an inch in height; consequently too low. And for another thing, people have often been at fault in permitting the heels to grind down lift after lift un- til the ‘heel was practically gone, thus allowing the foot to come flush with the ground. Neglect, carelessness and false ideas of economy have help- ed to create conditions favorable to the development of a bad case of flat foot. Another very interesting theory as tc the origin of flat foot—and a the- ory suggested by Dr. W. H. Wood, of Chicago—is that our present day chrome processes of tannage have a direct and important bearing upon the growing prevalence of flat foot. He says: “The tannage of leather has undergone a great change in the last fifteen years. Over 80 per cent. of upper leather is now tanned with chromate of potash, whereas, fifteea or twenty years ago the tan bark process was in use. Let us compare these two processes as follows: “Pan Bark ning, six to shrinkage in Process—Time of tan- eight months. Slight thickness. Practically area. Very porous. Vegetable tannage. no shrinkage in Not waterproof. “Chrome Process—Time of tan- ning, thirty days. Pronounced shrink- age in thickness. One-half to one foot shrinkage per hide in area. Pores greatly contracted. Relatively more waterproof. Mineral tannage.” And then he goes to work out his thesis in this way: Naturally and in- evitably shoes made from chrome tanned leathers afford less ventila- tion than shoes made from leathers produced by the old fashioned bark tanned leathers. Now it is ventilation that dries the perspiration contin- ually exuding from the feet. It is ventilation that keeps the feet nor- mal and healthful. Where the shoe is poorly ventilated, owing to the non-porousity of the leather, the foot is kept in a continual state of ab- normal heat and moisture. The moist- ure does not come from without but is drawn from the foot. This heat and moisture have a decidedly dele- terious effect upon the plantar liga- ment and fascia; and the shoe per- forms the known function of a fireless cooker: it softens and relaxes these supporting ligaments which which ‘hold the arch in position. And as a consequence the arch collapses. well The theory is at all events interest- ing, although the writer is inclined to think that a little deeper investi- gation will discover a fallacy in the doctor’s logic. In locating the responsibility for the prevalence of flat foot it is de- sirable above all things to be abso- lutely frank. And the writer is con- vinced in his own mind, at all events, that much of it is due to bad shoe- making. Many shoes have not been built sufficiently strong at this vitai part, the arch. When it is remem- bered that the weight of the entire body falls upon a vertical line just at the ankle joint, a little forward of the front edge of the heel, it wiil be seen what a strain is placed upon the shoe at this point. And the trouble in many cases has been that the arch has proved unequal to the strain. It has broken down after a few weeks. When this tendency was observed it was corrected (to some extent) by the introduction of steel plates, by the elongation of the counter and by putting more and better leather in the arch. In some instances the heel has been carried forward under the in- step, thus helping to support the arch without the elon- gated counter. use of steel or an But the time has fully arrived when shoe manufacturers realize the portance of a strong shank and they are, I believe, honestly trying to sup- ply the demand. If their shoemaking has been defective at this point in the past they are trying to remove the stigma by correcting the fault. im- In the meantime mechanical devices and appliances are being used quite extensively to aid in the suppression of flat foot. Shoes are being made with a steel prop or truss placed un- der the shank and just forward of the heel. This prop or truss is securely riveted to the shank of the shoe. It ought to be effective, although it is ungainly in appearance and a verita- ble nuisance when the muddy season is on, When it comes to giving relief to those who have flat foot in an acute form there are various arch props of steel and leather on the market. These can readily be inserted in any shoe and adjusted to suit individual requirements. And it is undoubtedly true that they do more good than all the drugs and treatments that might be trumped up. In fact, the regular practitioner generally sends his pa- tient right back to his shoe merchant for a pair of arch props. From the shoe manufacturer’s point of view the matter is a pecul- iarly difficult one. He is confront- ed with a problem which may be stated about like this: How can I pro- duce a shoe that is neat and stylish in appearance—that is not ungainly and cloggy; a shoe that combines some degree of elasticity and comfort in Other words, a shoe that thas an unbreakable arch that is not unbear- ably stiff and unyielding? The genius who can solve that problem satisfactorily is very much wanted just at this time. Inciden- tally it may be said that a very hand- seme fortune awaits his coming. When he comes with his solution of this—one of the most difficult and iniportant problems of modern shoe- making —he can have fame and ‘honor to his heart’s content. On the other hand, of course, a very large per cent. of the blame rests with the shoe-wearing public. People have neglected their feet. They have worn that did not fit and let the wear down on shoes that did fit. They have paid no attention to premonitory symptoms of flat foot; have let the trouble go on and on until the damage was done. shoes heels 3ad shoemaking has its share of responsibility undoubtedly, but in nine out of ten the patient might have corrected the trouble in the beginning if he had heeded Na- ture’s warnings. Cid McKay. RI te Several Poles. “A month ago,’ said the patient washing-machine man, “I struck in- to a little town in a New England State, and I had hardly got my name down on the register of the inn when the landlord beckoned me out on the | back cases veranda and said: “You have probably come here to ] o4 ne ¢ i ral rilinc ive do business and will willingly give you a hint to help you along. This town has taken a great interest in the North Pole dispute. Do you Cook or Peary?” “TI stand neutral,” I replied. favor “Dhats a good thing for you. ‘Phis is a Cook tavern. | won't hear a word agin him from anybody. I’ve got it that he discovered the North Pole.” Tr see.” “Over at Smith’s dry goods store they’ve got it that Peary discovered the South Pole. Don’t dispute with that crowd if you want to do busi- ness.” “Thanks.” “At Sheldon’s grocery there is a crowd contending that somebody has discovered the East Pole. Mebbe you never heard of that Pole, but don't be fool enough to say so.” “No. [ wort.’ “Then there is Deacon Baxter. He about runs the village. As soon as he heard about the North, South and East Poles he got up a West Pole, and if you go to claiming there is no such thing you won’t machine in the place.” “‘And is that all there out for? I asked.” “Yes, about all except that we dif- fer here as to the distance to the sun. We put it all the way from three miles to 93,000,000, and just keep quiet and let us have our way. We ain’t hurting anybody and we don’t want strangers to be butting in.” sell a blamed is to look with a maximum degree of strength; | A Bertsch Shoe No. 983. Men’s Vici Kid or Velour Calf Blucher. A sightly shoe made over a tread-easy last. What’s In a Name? Well, it all depends on what the name is. If it’s H. B. Hard Pan on a shoe it means as much as ‘‘sterling’”’ does on silver. It means the most sat- isfactory hard - service shoe ever put on the market. If it’s the Bertsch Shoe it means a Good- year Welt hand Sewed Process shoe that has come right into the front of the front rank. Dealers everywhere are re-ordering from first shipments. To this add the fact that they are bound to be popular because they Back of all this are fair, honest are made right. prices that will please you and please’ your trade. You can see the samples of both lines for a postal. teenie Herold-Bertsch Shoe Co. Grand Rapids, Mich. MICHIGAN TRADESMAN November 10, 1909 | FIRE INSURANCE. Part It Plays As Credit. This subject is so large that it touches all developed property and the whole of the commerce of the coun- a Factor In try, and one would necessarily be superhuman to have an authoritative opinion of it all; hence, as briefly as may be, I will reach my own view- point: Insurance and _ its antithesis, fire loss, is not necessarily a dry sub- ject, as the salvage corps can testify, but it is certainly a serious one, and should be discussed more with a view to interesting than entertaining you. There is little need to indulge in definitions. Credit is a derivation from the Latin credo, I believe. It is the belief that any obligation -will be met as agreed. It embraces the mor- al as well as the material obligation. tls warrant is sealed by the fact that the obligation incurred is finally met. Between incurring and meeting an obligation lies that gulf of the unfore- seen which we bridge by hope and belief, whose values are measured by our resources, knowledge, caution, courage, energy and good intent. Yet with all these present in quantity and quality, we must still allow for the elements of the unexpected and the uncontrollable. Add the total of these last named, and add further the cost and reward for providing surely and adequately against them, and the re- sult is the cost of insurance, which, by methods known to all, is distribut- ed as a tax over the country at large. It follows clearly and logically that insurance is an essential in sound credit—always against the elements which experience has shown on the average to be dangerous and widely on life. The creditor in any form should justly be relieved of the risk of accidental or elemental destruction of the basic security after taking the moral and commercial risk commen- surate with the return, even without such destruction being considered. On such a limitation of risk only can ay- erage solvent credits be continuously extended. The borrower who neg- lects or declines to insure should justly pay the usual charge for credit plus the cost of insurance in each case. Hence the obligation for insur- ance in all mortgages and deeds of trust and the wisdom of demanding it on all buildings and personal prop- erty and merchandise used as a basis for loans or credits from banks or generally in commerce. I therefore believe that in principle and practice safe insurance and sound credit are inseparable in solvent com- merce. Self-interest as well as this principle have worked to make the use of insurance almost universal, but the average banker and merchant of the country yet find sufficient negli- gence on the subject to demand a sharp eye on this element of credit and should take deep interest in sound State laws regulating it. Assuming, therefore, as an axio- matic premise, that insurance should be universal on destructible property, the logical conclusion is that insur- ance should be (1) safe and easy to buy and (2) as cheap as controllable conditions permit. Insurance is a paradox in that it must be cheap yet dear, and easy yet difficult to obtain —that is, so simple and sure in con- tract terms as to be understood by all, and so low in cost as to be pur- chasable on any reasonably good mor- al risk and physical fire hazard, yet so safeguarded against improper pur- pose and so dear on unduly hazard- Ous property that it may be almost unprocurable, with commercial pen- alties to follow this condition. The first point covers the whole range of relations between the in- sured, the agent and the insurer; the proper form of policy and law relat- ing thereto; the reasonable control of the broker; the energy of the survey and inspection bureaus; the financial condition and solvency of the com- panies, with public knowledge of their condition and their control by the State. . The second embraces the subject of fire loss and its cost, and fire pre- vention—in all its phases of building construction, protection and _ occu- pancy—to reduce it. These relations are so ramified and interwoven, as you well know, that they can not be briefly set forth with any degree of clearness, nor is it necessary here to attempt more than a reference to the many details. All the great branches of political, finan- cial, commercial and engineering problems are involved. The issue of paramount importance, it almost goes without saying, is the total fire waste and related losses, with the resultant cost of insurance, and the method to reduce both of these—in fact, the broad subject of fire waste and fire prevention. We already know that all these problems exist, and one by one we know many practical methods of ameliorating them all. We have ex- perts—individual and bodies of men— who, point by point, can advise us authoritatively of all evils in this con- nection that are excessive, and how to grapple with them. We know, in fact, a great deal about what is wrong, how it is wrong and how it can be bettered, in detail. We recog- nize that the United States fire waste is notoriously ten times greater than in Western Europe, and that it should be practicable to reduce it at least two-thirds, and yet it keeps growing and we have so far not succeeded in controlling or reducing it. Why? Be- cause we are not all pulling together and in the same direction at the com- mon load. That is a large part of the answer. It is the same message Aesop gave ages ago in his fable of the father who showed his sons that single sticks, one by one, could easily be broken, but, bound together, were unbreakable. It is the old motto, “Divided we fall, united we stand.” Insurance in this country up to the present time has been controlled more by the companies writing it than by any other force. They com- pose one of the strongest and most compact forces in trade, organized very thoroughly everywhere. They are within the law, yet above it, in that they comply with laws passed to regulate and control them, which are enacted often despite their opposition, but, by virtual combined control of a necessity by private and uninccrporat- ed bureaus, they assess and collect toll on property largely without out- side control and as they see fit. The survey, the rating, the adjustment— the whole Alpha and Omega—of in- surance are in their hands: The ma- terials of construction, protection and occupancy, of buildings and _ con- tents are in their hands to regulate as they think best and assess to the limit they alone determine. If their conclusions are not respected, no in- surance issues, with all the dangers and disabilities this entails, or exces-. sive charges are made. This is des-| potism, but, on the whole, it has | proven reasonably beneficial. Yet! it is wrong, because the whole sub- ject should be regulated by forces equally powerful, informed and or- ganized, by the -buyers of insurance on the one hand and the sellers of insurance on the other. As against the insurance organization, the public are an army without a leader, cluster- ing, as regards this subject, in hap- hazard groups here and there, as in- cidents or circumstances determine, and sniping at the common enemy as they can. They don’t know the sub- ataEMeUor seer ERO, MAYER Honorbilt Shoes Are Popular Mishoc Michigan Shoe Company If you want shoes that are stylish, comfortable and serviceable, you should carry our Made in all leathers for Men, Women and Boys Mail orders receive prompt attention Complete stock of BOSTON and BAY STATE RUBBERS constantly on hand MICHIGAN SHOE COMPANY Detro o Line it, Mich. igh To double sole, Cap toe. Stock No. 474—9 inch Black Stock plain toe, 14 Send your order today Rouge Rex For Immediate Delivery Stock No. 408—12 inch Wine Waterproof Veal, 3 sole, Cap toe, cuff and buckle. Stock No. 422—7 inch Tan Elk Veal, % bottom, plain toe. Stock No. 481—16 inch Brown Moose, 1% Stock No. 483—18 inch Brown Moose, }! col, Cap toe. Stock No. 426—8 inch Kangaroo Calf, plain toe, 1% double sole. Stock No. 4680—10 inch Kangaroo Blucher, double sole, Cap toe. Stock No. 4780—12 inch Kangaroo Blucher, unlined, % -and buckle, 2 sole, Viscol No. 486—12 inch Walrus B 2 double sole. for immediate delivery. p Shoes double sole, Viscol double sole. 2 double sole, Vis- unlined, % Chrome Veal Blacher, cuff lucher, Bellows Tongue, eee teeta ere en HIRTH-KRAUSE COMPANY Manufacturers Grand Rapids, Mich. " ¥ e at a . 4 we y . « November 10, 1909 MICHIGAN TRADESMAN ject as an engineering or financial problem, yet they feel the restraint and are suspicious and_ resentful. Hence a trade body here, a city there, a State elsewhere, are always in con- flict on some subject with the insur- ance organization. Real estate organizations, trade or- ganizations in all lines of commerce and manufacture, and generally all public and social bodies, are morally and economically concerned in the waste of life and property from fire and its cost to the individual and the constituent nation. I have advanced the following prop- osition in this connection to limit as much as possible the issuance of ex- cessive insurance, viz.: Reauired by Law: “Any applicant for insurance should make application in triplicate, alleging to his best knowledge and belief and in reason- able detail the values concerned. The broker, if any, should be required to so check this application as to en dorse it or else decline it. If en- dorsed, the insurance company to is- sue its policy—should it elect to do so—with the application attached as a part thereof. In the event of loss, inquiry and adjustment, the company to report concealment or mis- representation discovered to the prop- er state officer, whereupon. on proof the same penalties to attach to the assured that the broker on the ap- plication as would lie against a false credit statement for bank loans- or merchandise in any state, in the ab sence of other specific penalty.” any Such a requirement would be prac- tical and inexpensive. It would force the applicant to know his own affairs and to run grave risk from misrepre- sentation of even carelessness. It would force the broker to greater care in procuring the issue of policies and safeguarding losses. Brokers should also be required by law to arrange for payment of the premiums on policies procured through their agency at the time of issue, as usually failure so to do oper- ates to invalidate the insurance which the assured in taking assumes to be binding. Brokers finally should bear the bur- den of so shaping the final policy issued—by riders, etc.—as to protect the applicant to the extent agreed, and to make this plain in writivg to the applicant in advance—as the torms of contract are not easily or generally understood by the public. A crying need to my mind at this time in American life is that of more thriftiness and greater regard for the petty economies in life which go to constitute a healthy and continuously successful people. It is the lack of this spirit in the country which is the father of the whole situation just above discussed. It is the lack of this spirit which taxes every individual in the nation with the results of a rotten road sys- tem instead of building good roads, as other civilized nations do. T confess to an interest and pleas- ure in automobiling, even if you class me as either a bankrupt or a million- aire—the classes said to own motor cars—and at any rate as a crank. We motorists yet believe in good roads. Finally, it is this spirit in the coun- try which is responsible for the waste in health occasioned by widespread lack of knowledge and interest about now to properly cook the best and cheapest food supply of all lands. There is no question about the United States being the greatest country in the world, physically and in the stock and intelligence of its people, but at present we are too busy and successful to give reasonable attention to important small things. Powell Evans. tl He Was Glad. He had turned away from the front of a newspaper office when he found 2 man at his elbow smiling at him, and after a feeling of anger he also smiled and said: “I see you have got on to my curve. Yes, I turned aside to look at the baseball score, forgetting that the games were over for the season. Force of habit, you know. Been doing the same thing for months and months.” “You were an enthusiast?” queried the other. “Say, I lived on it. I ate and slept with it. Every morning I made a bet and every evening I found I had lost it. When the games began last spring I ‘had a hundred friends. When hey closed I hadn’t one. I had call- ed them all liars and horse thieves over baseball and they couldn’t stand aig “It gets in the. blood.” “You bet. I couldn’t think of any- thing but baseball all day, and at night I dreamed of it and cried out in my sleep. My wife refused to dis- cuss the game, and the relations be- tween us were strained. Our servant girl refused to argue and I discharg- ed her. My father-in-law said there was no game like poker and [ in- sulted him. On Sunday, when there was no game, the day seemed a year long to me. The boss offered to raise my wages $5 a week if I would cut it out and I told him he was no patriot.” “But it’s all over now.” “Yes. and [im glad of it. In an- other month I can get over thinking about it and turn to something else, and before the winter is over perhaps I can get interested in Shakespeare or history again. I may have to get out into the back yard and yell now and then as a safety valve, but I shal! do it as gently as I can and without threatening to knock the other fel- low’s head off.” a | A grade teaclicr, after having a medical examination in her room re- cently, wrote the following note to the parents of a certain boy: “Your little boy, Charles, shows signs of astigma- tism. Will you please investigate and take steps to correct it.” To which she received a note in reply, saying: “I don’t understand exactly what Charles has been doing, but I have walloped him to-night and you can wallop him to-morrow, and that ought to help some.” gest that you permit A Superior Photo-Engraving Service The success of our large and increasing business | is due to the fact that we make plates superior to the general average. We want the patronage of particular people— those whose requirements call for the best in designing and illustrating, and who realize that the better grades of work cannot be bought for | the price of the commonplace. The scope of our work is unlimited. It em- braces all branches of commercial illustrating | for typographical purposes. et Ot If you are not obtaining engravings equal to | the standard of your requirements in printing quality and illustrative value, we would sug- value of a really intelligent service in com- bination with a high-class product. & & J st FSF FSF FS se Fs SF us to demonstrate the Tradesman Company Grand Rapids RICHMOND A Light, Self-acting Shoe Made on all the Needed Toes. Add This to Your Usual Profit ‘On Rubbers Figure in your mind what it will be worth to you to handle a line that has gone steadily ahead until it leads the proces- sion in wear, fit and style and that is even better this season than ever before. There are a lot of points about the ‘*Wales Goodyear’’ the Bear Brand, that pull, specialties that the other fel- lows don’t make, and honest come - back - for - more- of-the- same-kind service, especially in the boys’ and girls’ overs. Add to the satisfaction of handling the right rubber line the advantage of ordering early. We'll have a salesman call or send you a catalog for a postal. Herold-Bertsch Shoe Co. Agents for Wales Goodyear Rubbers (The Bear Brand) Grand Rapids, Michigan SHOE CO. TRADE MARK MICHIGAN TRADESMAN November 10, 1909 : i FF i wath LY ee y <4 ym ae ese. ae Ty Barigs~: ee / bs ie i - ; aati aac i. y= = = Sr se ¢ =: = = = = S25: 8 ? = = — S - eo = = i - . 2 Z: = oS ‘ = = =7 f gm . ' : g 4 =e : . io zc-— 7 ¢ =i XN ee y — = . = ae er — . . = = “AF i ¢ So 5 = oo ae = = f =—¢& —s fa oes = - oD - - THE CENSUS ON CRIME. Murders result from envy, from jealousy, from a desire to secure re- tempts to conceal other crimes. Mur- der in this country and perhaps in the present age is not a_ professional crime, as it was at earlier periods of Then there were employed to the world’s history. bravoes who could be provoke violent disturbances so that they might have opportunity and al- leged justification to make an end of persons whose death was desired and there were also assassins who would perpetrate secret for hire. Such murderous professionals are not needed in this day, because almost any pretense of self-defense will not murders only excuse but justify murder in the estimation of average juries, and this remarkable lenience and the delays on the part of the machinery of the law have largely brought it in- to contempt, so that when a killing or other crime of peculiar atrocity oc- curs it is often the case that primi- tive justice is dispensed by the peo- ple without resort to the courts. Next to crimes against the person are those against property. There are in general two classes that commit crime against property. They are first those determined to live without honest labor, and therefore devote themselves to preying upon the property of others. They are pro- fessional thieves. The other class are composed of persons of apparent re- spectability who occupy positions of trust in the business of others. They engage in various sorts of robbery, usually some form of embezzlement, which business they carry on possi- bly for years without being suspect- ed until finally exposed. The robber- ies carried on by these apparently re- spectable persons are usually the endless who are ed, so to speak, under their proper of expression and so electrified the venge from some injury and from at- | largest and some of them amount to millions of trust funds and of the money of corporations. These apparently respectable thieves are most devoid of constantly devising means to increase their crim- inal operations, while maintaining their social, political and business standing before the world. A writer in the Popular Science Monthly for October has alyzing the criminal statistics of the United States from the census re- ports. He finds an aggregate prison population of 81,772,557 less than a like report for the previous decade ending with the year 1890. been an- the figures present an showing, wnex- By states equally exceptional piainable upon the basis of any known law of criminal variation. Thus, among the foremost States that have shown an actual increase in the number of offenders, we have Kan- sas, 58.2; West Virginia, 50.6; Florida, 40.7, and Washington, 26.6. Twenty of the states, many of them under similar civic, social, climatic and eco- nomic conditions, register a marked falling off in the number of such def- alcants, notably New York, leading with an actual decrease of 1,606; fol- lowed successively by North Caro- lina, 848; Illinois, 756; Arkansas, 589; Tennessee, 454; Alabama, 450; Arizo- na, 359; Missouri, 40, and California, 43 prisoners. The decrease in the prison popula- tion is attributed to the widespread adoption of the new practice of re- leasing prisoners on probation, upon the theory that ordinary criminals are not intentionally wicked, but have been drawn or driven into evil ways Ly circumstances. This sort of leni- ence ought to be confined exclusively to those undergoing their first con- viction, but even this is not a reliable basis, for some of the most harden- ed criminals who should have felt the strong hand of justice have escaped through favoritism or other devices equally injurious. As to illiteracy, that relation is not sO apparent in the present as is ts- ually shown by the reports of local institutions. Of the 144,507 commit- tals for the year 1904, 83 per cent. were literates, and 12.6 per cent. were given as illiterates and 4.3 per cent. not stated. The total percentage of illiterates in the United States 10.7 per cent. There is a theory growing up that crime is merely a disease and should be met by remedial measures instead of punishment. These radical ideas when once they get into vogue are apt to be carried to extremes. The result will be that so many will be encouraged to lives of crime, and the country will become so filled with excused and protected marauders that society will be forced to rise up and make war on them and return to the old methods of repression. But we are far from that now. long ago was —_——__ o-oo Lots of sour people would be tol- erable if they did not prate so much about their honey. NR A splendid way to get engaged to a young widow is by trying to avoid her, Michigan Retail Druggists Association. | |How To Disguise the Odor of Kero- “Deo you anticipate a lively session This is to be applied with camel's 4 3, oo “a ® mm ¥ : T November 10, 1909 Z MICHIGAN TRADESMAN | | a , se exhibited and sha bes Formula For Treating a Black Eye. | b« exh bited nil should provi “Black eyes,’ of other temporary |tractive not Only to drugeists. phy . ‘ a ate ntists ade, discolorations of the skin, may be dis-|sicians and dent ‘ts, but also to : : : tule | oeneral 1 slic TRIE op@ns iin 4a: .. guised by the application of pink |general public. This opens up a y; ate : - : | eld far eat Yes Peg eod- fe3 tease paint or éollodion colored by | field for soft drinks and soda fo, tacans of a littie ¢armine. As a lo- | tain requisites. > oi Scie ee fe -comM- re AA nent tion the following have been rec ei He Anticipated, mended: a ile) a Ss 1 Taroier ad a seat With Atiinmoenitim chloride .:/.:.... oe i | 1 t oz. {in the railroad car and seemed rath PCO Oe Of : sai es a ive idifident I thought it my duty to t1 | og ee ee , O75: sa : Lee ae re: ..., {and put him at his ease and, therefor ilute acetic acid may be substitut- | bedi a 1 ASKEC: cd for half the water and the aleohc!| ee you keep pretty 1 | may be replaced by tincture of ast | ad a fities ?3 oe ‘| [ posted on. politics: Michigan Board of Pharmacy. Both metal and wood may be mend-|ea with advantage. | J President--W. E. Collins, Owosso. : ey res a oe oe eo | “Oh, yes,” he replied. Secretary--John D, Muir, Grand Rapids. | cd by the use of the preparation, it is Eye Bleach Fort Black Eyes hee en for another Treasurer—W. A. Dohany, Detroit. a : a , i a Dea fere was. stile ‘ hes z Sate é : 7eT PG AGM 15 ors. | Cent Mothers maw. J. Sees, ont Hated. Reginald ©. Dyer. : salic glee dee ~~ Iminutes and then T asked: Huron, and John J. Campbell, Pigeon. Melied weiter 1 oz. | | | President—C, A, Muskegon. Second Vice-President—c, H. Jongejan, Grand Rapids. City. id Michigan State Pharmaceutical Associa- tion. President—Edw. J. Rodgers, Port Hur- | : : ;amyl acetate in the proportion of to Way, Jack- | on. First Vice-President—J. E. son. Second Vice-President—w. RR. Hall Manistee, Third Vice-Prseident—M. M. Miller, | Milan. Secretary—E. E. Calkins, Ann Arbor. Treasurer—Willis T eisenrine. Pontise Formula for a Liquid Glue. A superior article, it is said, may be | obtained as follows: Sugar eee ea i part ee 3 parts Peed te 14 part Dissolve the the add the lime with occasional sugar in des CC. for halt an hour: allow the vessel to rest for some time and de- cant the supernatant liquid. To 12 or ™5 parts of the solution thus obtained add 3 parts of glue in small pieces and allow them to swell: heat the mixture until complete solution has Deen effected and allow to cool. This mixture, it is said. will remain permanently liquid; nor does glue, when thus treated, suffer any loss of adhesive qualities, which is always the | case when acid is employed for pur- poses of preserving it in a state ot liquefaction. The consistency of such a glue may be regulated, accord- ing to the requirements, by the amount of calcium saccharate solution employed in its preparation, An zu0st colorless article may be obtain- ed by the substitution of gelatin glue. Glues prepared after the al- for above fot mula are said to possess unexcelled adhesive properties. The following formulas are also recommended: re 100 parts oe 100 parts maconel ... 5. ee 25 parts Ree 2 parts | Acetic acid pee cous. Suticient Ueat the whole on a water bath for six hours, replacing the acetic acid from time to time as it evapor- ates. Lastly, add sufficient acetic ecid to produce a fiuid of syrupy con- sistency. Liquid glue prepared according to the above formula is, on account of the presence of alum, almost insolu- ble in water. Bugbee, Traverse City. | First Vice-President—Fred Brundage, | | ecretary—H. R. McDonald, Traverse| kerosene or “lamp” oil, t _. Treasurer—Henry Riechel, Grand Rap- s. ‘lalso water, agitation | of the mixture and heat to 60 or 70 sene., Various processes have been rec- jommended for masking the odor of such as the jaddition of various essential oils, ar- |tificial oil of myrbane, etc. but none them seem to have proved The | ot en- | . ce it:rely satisfactory. addition of ;€rams to the liter (1 per cent.) has been suggested, several experi- menters reporting very successful re- isults therefrom. Some years ago Beringer proposed }a process for removing sulphur com. jpounds from benzine, which presum- ‘ably would be equally applicable to |kerosene. It is as follows: | Potassium permanganate ....1 07. Salpouric acid 5... .,. i. oe Bt, \WWater 6 Se A as Mix the acid and water aiid when the mixture has become cold pour it into a two-gallon bottle. Add the per- mManganate and agitate until it is dis- 2olved. Then add benzine, one gal- Allow ithe liquids to remain in contact for lon, and thoroughly agitate. ‘twenty-four hours, frequently agitat- mg the mixture. Separate the ben- }ziae and wash in a similar bottle with la mixture of Potassium permanganate ..... 14 oz. |Caustic soda . byes oe. WOE "2 pts, Agitate the mixture frequently (during several hours, then separate ithe benzine and wash it thoroughly | with water. On agitating the ben- izine with the acid permanganate so- lution an emulsicn-like mixture is jproduced which separates in a few iseconds, the permanganate slowly isubsiding and showing considerable reduction. | In the above process it is quite | . sia jprobable that the time specified i(twenty-four hours) jis greatly in ex- jcess of what is necessary, as the re- duction takes place almost entirely in It has also been {suggested that if the process |2dopted on a manufacturing mechanical agitation, the time |could be reduced to an hour or two. | P. H. Quinley. la very short time. were scale, iwith The religion that has to be warmed up once a week soon becomes 4 tough proposition. He who has to manufacture his smiles finds that grudges within turn them into grins, oe lake care of your leisure and your life will take care of itself of Congress this coming winter?” 1 Lair pencil every one, two or three | rac took so long in B ie se answering thi e Caferyt nor tO eet it an tne : ’ : : ee ue Sas -.|question that I had given it CVeS. as it smarts considerably. leas be a . +? . 'he replied: said to remove the discoloration over | as ‘Te dont nicht. : ie and dent wnt to, up wh nothin’ about Con but [np KNOW (This should beat a poison la- the The label should aiso state that the OTess Sites bel and external warning. use fanticipatin’ that my son Bill, who w lhuskin’ corn when | left. has solutioii must not be allowed to get | : 4 : i ; | ; iloafed on me all the afternoon. a; 31 f > DUT ~ t+nea Se 2S | iB ate cae hoe ene i that when I get home I shall ha, lineture of capsicum applied very : ou : ee i to sive him sich a lickin’ that th, cautiously so as not to get into the a ,|bellerin’ of three bulls won’t begin eyes stimulates the circulation and ee a to equal his holler! tus removes the cause, Joseph Lingley. | ——_e- Pure Drug Show Planned for This | Fall. | | Preparations have been completed | for holding what is called a pure drug] ILLUSTRATIONS OF ALL KINDS STATIONERY & CATALOGUE PRINTING GRAND RAPIDS, MICHIGAN. show in Madison Square Garden. New York, October. during the coming month of Druggists’ sundries. toilet articles and proprietary goods are to Liquor Register System For Use In Local Option Counties WE manufacture complete Liquor Registers for use in local option counties, prepared by our attorney to conform to the State law. Each book contains 400 sheets—200 originals and 200 duplicates. Price $2.50, including :5o blank afhidavits. Send in your orders early to avoid the rush. Tradesman Company Girand Rapids, Mich. , 1909 SION November 10, 1909 MICHIGAN WHOLESALE DRUG PRICE CURRENT Acidum Aceticum ....... 6@ Benzoicum, Ger.. 70@ Boracie <.......- @ Garbolicum ..... 16@ Citricum ......... 42@ Hivdrochior ..... 3@ Nitrocum ....... 8@ Oxalicuim <..:... 14@ Phosphorium, dil. @ Salicyiicum ..... 44@ Sulphuricum 14%@ Tannicuin ....... 75@ TPartaricum ..... 38@ Ammonia Aqua, 18 deg. .... 4@ Aqua, 20 dex. ..: 6@ Carbonas - 13@ Chioridum i225... 12@ Aniline BIg@K oc. 2 00@2 BLOWN 2.0 06..68. oo HOG) oc. WeHOW ..2....25 4 2 50Q8 Baccae Cubepae ......... 9@ JUNniperus | ....... 10@ Xanthoxylum .... 45@ Balsamum Copaiba--........ 5@ Per feo... 1 80@1 Terabin, Canada 78@ Tolutawa 52.0.0... 40@ Cortex Abies, Canadian Cassiae ...... 0. Cinchona Flava.. Buonymus atro.. Myrica Cerifera.. Prunus Vtrsini. . Quillaia, grd. ... Sassafras, po 25.. Ulmus . Extractum Glycyrrhiza, Gla.. 24@ Glycyrrhiza, po.. 28@ Haematox ...... 11@ Haematox, 1s 13@ Haematox, %s 14@ Haematox, 4s 16@ Ferru Carbonate Precip. Citrate and Quina 2 Citrate Soluble... Ferrocyanidum § Solut. Chloride Sulphate, com’! .. Sulphate, com’l, by bbl. per cwt. Sulphate, pure Flora ATRHICA foe a 20@ Anthemis ....... 50@ Matricaria ...... 30@ Folla Barosma .......- 50@ Cassia Acutifol, Tinnevelly 2o.) 1b@ Cassia, Acutifol 25@ Salvia officinalis, Y%s and %s 18@ iva: Urel -..:..-. 8@ Gummi Acacia, ist pkd. @ Acacia, 2nd pkd. @ Acacia, 3rd _pkd. @ Acacia, sifted sts. @ AGHGIA, DO .....55 45@ Aloe, Barb 6.40.) 22@ Aloe, Cane ...... @ Aloe, Socotri @ Ammonine ....... 55@ Asafoetida ...... 80@ Benzoinum ...... 50@ @atechu, is) .. 3... @ Catechu, %s @ Catechu, 4s @ Camphorae ...... 60@ Euphorbfum .... @ Galpanum ....... @1 Gamboge -po..1 25@1 Gauciacum po 35 @ Kind) oo... po 45c¢ @ Mastic. ..:0.....% @ Myrrh ..... po 50 Opium 4..3.¢6.2- 4 e504 Shevac 2... ...0.. Shellac, bleached 600 ‘Tragpaecanthn ..... 70@1 Herba Apsinthium ::... 5@ Eupatorium oz pk T.obelia oz pk Majorium oz pk Mentra Pip. oz pk Mentra Ver oz pk RUG 6.60. s oz pk Tanacetum..V.. Thymus V..oz pk Magnesia Calcined, Pat. 55@ Carbonate, Pat. 18@ Carbonate, K-M. 18@ Carbonate ....... 18@ Oleum Absinthium: ..7.. ; 5 50@5 Amygdalae Dule. 75@ Amygdalae, Ama : aoe AIST cs wa, ose @2 Auranti Cortex 5 20 2 Bereamil. ....62.% 5 50@5 Cajiputt: ....5...< 85@ Carvyophili ...... 1 20@1 @edar oy soa .. 50@ Chenopadii .....; 3 75@4 Cinnamont ..... 715@1 Conium Mae .... Citronella eoevcoe Copatpa 2.2.0... tT 75@1 85) Selllae ...3...... @ 50 Cubebaée ....... 2 75@3 00} Scillae Co. ...... @ 50 Hrigerdn .......; 2 s0@2 50; Tolutan ......... @ 50 Evechthitos .....1 00@1 10] Prunus virg @ 50 Gauitheria. .. 6... 2 50@4 00| Zingiber ........ @ 50 Geranium .....0% 75 Tinctures Gossippli Sem gal 70@ 75| Aloes ............ 60 Hedeoma,........ 2 50@2 75| Aloes & Myrrh.. 60 Uunipera 2... 5... 40@1 20] Anconitum Nap’sF 50 Eavendula ....... 90@3 60! Anconitum Nap’sR 60 BiMOnNS 24.0.0. ..- T15@1 25) Arnica 9. ........ 50 Mentha Piper ...1 75@1 90] Asafoetida ...... 50 Mentha Verid ...2 23@2 40} atrope Belladonna 60 Morrhuae, gal. ..1 60@1 85| Auranti Cortex.. 5d Mypleia 625.00... 3 00@3 50] Barosma ........ 50 OHVe 2). too: 1 00@3 001 Genzoin .....2... 60 Picis Liguida .... 10@ 12) Genzain Co. ...., 50 Picis Liquida gal. @ 40]Cantharides ..... 15 RiGinA 5. t ee. 94@1 00 Capsicum oe Te 50 mosae 0%. ....... 6 50@7 00] Cardamon ...... 15 Rosmarini ....... @1 00 Saga ris a ae Yassia Acutifol .. Sabina) 2.) .c0.... 90@1 00 Gascia Acutitel Co 50 Sante cosa. aa @4 50} Gastor = ......... 1 00 Sassatras 2.045 S6@ SUl@atecht 9 .....-.... 50 Sinapis, ess. 02. @ 65|Cinchona ...... 50 Suceini: .......... 40@ 45)Cinchona Co. 60 WayMe | osc sa 40@ 50|Columbia ........ 50 Thyme, opt. @1 60|Cubebae ..... el 50 (heobromas ..... 15@ 20) Digitalis |....... 50 Wishi 6.1.14... S0@1 OU | Myeot | 2.0... 50 Potassium Ferri Chloridum 35 Bi-Garb 2.5.02. 5@ 18|Gentian ......... 50 Bichromate ..... 13@ 15|Gentian Co. ..... 60 Bromige ........- o-@ 30) Guinea .....-.... 50 Caro ec... 12@ 15|Guiaca ammon 60 Chiorate .....; po. 12@ 14] Hyoscyamus 50 Cyanide ........- 30@ 40|lodine ........... 75 fodide ........-.. 2 50@2 60| Iodine, colorless 7b Potassa, Bitart pr 30@ 32] Kino ............ 50 Potass Nitras opt 7@ 10] Lobelia .......... 50 Potass Nitras 6@ 8|Myrrh_........+.- 50 Prussiate ...).... 23@ 26 Nux Vomica 50 Sulphate po . is@ ig|Opm ............. 1 25 Radi Opil, camphorated 1 00 : ag -| Opil, deodorized 2 00 AGonitim § ..2.... 20@ 25 Gaal 50 AGWAG 00. alc oe 30@ 35 Rhatany ae 50 AMGHUSA ...2.... 10@ 2 Bhei capes 50 Sh lig ae a @ 2% Sanguinaria ..... 50 Calamus ..... 2... 20@ 40 Serpentaria 50 Gentiana po 15.. 12@ 16 ay Scanian cae 60 Giychrrhiza pv 15 16@ Ist oe 60 Hellebore, Alba 12@ 15 Wileran ee 50 Hydrastis, Canada @2 50 oes ras Weride 50 Hydrastis, Can. po @2 60 Zingiber sae 60 Inulin, po ......-. fi 18@ 22 Miscellaneous ee oe 2 00@2 101 secther, Spts Nit 3f 30@ 35 ee EON sees go 70| Aether, Spts Nit 4f34@ 38 Talapa, pr. .-.--- 5 0} Alumen, grd po 7 3g 4 Maranta, %48 .:.. @ 35 mnt 50 Podophyllum po 15@ 18) antimoni, po .... 5 AWE saree estas: 75@1 00 | ‘antimoni et po T 100 50 Rhet, cut 2.00.2. 1 00@1 25 Autitenein 0. @ 20 Rhei, pv. ....--.. 75@1 00) antipyrin °...... @ 2 Sanguinari, po 18 @ 15 Argenti Nitras 0z @ 62 Scillae, po 45 .... 20@ 25) a rcenicum .....-+ 10@ 12 Senega ......---. 85@ 90|)Balm Gilead buds 60@ 65 Serpentaria doe 50@ 55 Giamuth SN ot Gh@l 6 Sarre sae Ge @ - Calcium Chlor, ls @ 9 Smilax, offs H.. e Calcium Chlor, 4s @ 10 Spigella tenes i “3 af Calchum Chior. 4s @ 12 oy rlecsa= @ 25 |Cantharides, Rus. @ 90 Valeriana Eng... ®|Gapsici Fruc’s af @ 20 Valeriana, Ger. .. 15@ 20) Gansici Fruc’s po @ 2% Zingiber a ....-- 12@ 16/Gapi Frue’s B po @ 15 Zineiber j ......- 25@ 28 Carmine No 46 @4 25 Semen C4arphyilus ....:. 20@ 22 Anisum po 20 . 16] Cassia ructus @ 35 Apium (gravel’s) 13@ 16) @ataceum -...... @ 35 Bird is (....5.-. A@ Gi Centraria ......... @ 10 Cannabis Sativa 7@ SiGera Alba ....:. 50@ 55 @ardamon ....-.. M™@ 90| Cera Wlava ....- 40@ 42 Carui po 15 ..... 12@ 35) Crocus ....:.-.-- 80@ 36 Chenopodium 20@ 30); Chloroform ...... 34@ 54 Coriandrum ..... 12@ 14]Chloral Hyd Crss 1 20@1 45 Cydonitim. .....-: 75@1 00|Chloro’m Squibbs @ 90 Dipterix Odorate 2 50@2 75|Chondrus 4 0@ 25 Foeniculum: ..... @ 18] Cinchonid’e Germ 388@ 48 Foenugreek, po... 7@ 9]|Cinchonidine P- © 88@ 48 Pit ooo e ces. os 4@ 61 Cocaine —...2.... 2 80@3 00 Lini, grd. bbl. 2% 3@ 6|Corks list, less 75% Woebelia (ial 6.2. 75@ 80)Creosotum ...... @ 45 Pharlaris Cana’n 9@ 10|Creta bbl 75 @ 2 Bape oo. cee) ee 5@ 6)€reta. prep. ;.:.. @ 5 Sinapis Alba S@ 10)Creta. precip. .. 9@ 11 Sinapis Nigra S@ 10)Creta, Rubra .... @ - Spiritus Cudbear Chesca cee @ Frumenti Ww. D, 2 0NM2 50 Cupri_ Sulph dacs: 3@ 10 Pramenti ..-..... 1 25@1 50} Dextrine ........ %@ 10 Juniperis Co. ..1 75@3 50| Emery, all Nos... G 8 Juniperis Co OT 1 45@2 00| Emery, po ...... G 6 Saccharum N FE 1 902 10] Ergota --po 65 60@ 65 q Tini @e 50| Ether Sulph . 85@ 40 Spot Vini Galli ..1 75 f ‘u I Vini Alba 1 2h? 0 Flake White 12@ 15 riod (Geeta | 4 95@2 on|Galla ...-.......- @ 30 Toe ORG: st Gambler ....... 4. 3a 9 Sponges ‘ Gelatin, Cooper @ 60 Hixtve Yellow Shecps _. a, | Got. Prench %5@ 60 wool carriage @1 25| Glassware, fit boo 75% Florida sheeps’ wool Less than box 70% carriage a plesele 3 00@3 50 Glue, browh ..... 11@ 13 Grass sheeps’ wool Gine, white ...., 15@ 25 carriage .....-- @1 25) Glycerina ....... 22@ 30 Hard, slate use.. @1 00) Grana Paradisi @ 25 Nassau sheeps’ wool Humulus ........ 5@ 60 CATTIOSZE 2 ..3.. 3 50@3 75 Hydrarg Ammo’l @1 15 Velvet extra sheeps Hydrarg Ch..Mt @ 90 wool carriage @2 00 Hydrarg Ch Cor @ 90 Yellow Reef, for Hydrarg Ox Ru’m @1 00 slate use: oo... @1 40 Hydrarg Ungue’m 50@ 60 Syrups Hydrargeyrum ... @ 85 Bevel 205... 3s @ 50/Ichthyobolla, Am. 90@1 00 Auranti Cortex .. @ 50l Indigo .......... 75@1 00 Bernt 16d ....... @ 50|Iodine, Resubi ..3 85@3 90 toecae .......... @ 60iJodoform ........ 90@4 00 Rhett Arom ...... @ 50] Liquor Arsen et Smilax Offi’s 50@ 60 Hydrarg Iod. . @ 2 Senega .......... @ 50 Liq Potass Arsinit 10@ 12 Pupuln <2....... @ 4} Rubia Tinctorum 12@ 14] Vanilla ......... 9 00@10 * Lycopodium 70@ 75|Saccharum La’s 18@ 20|4Zinci Sulph .... 7@ Maeis. 20.2550... . Gh@ Oi Salacin ......... 4 50@4 75 Oils Magnesia, Sulph. 3@ _ 5|Sanguis Drac’s 40@ 50 bbl. gal. Magnesia, Sulph. bbl @ 1%| Sapo, G ......... @ 15 rot a ay =. oe Mannia S. F. 75@ 85 Sano: Me ....c..: 10@ 12 Linseed, pure raw 60@ 65 Menthol ..... 3 00@2 251 Sano W ......-. 13%@ 16|Linseed, boiled .. 61@ 66 Morphia, SP&W 2 90@3 15|Seidlitz Mixture 20@ 22|Neat’s-foot, w str 65@ 70 Morphia, SNYQ 2 90@3 15|Sinapis .......... @ 18] Turpentine, bbl...... 62% Morphia, Mal. ..2 90@3 15|Sinapis, opt. . @ 30| Turpentine, less..... 67 Moschus Canton @ 40] Snuff, Maccaboy, Whale, winter 70@ 16 Myristica, No. 1 25@ 40 He Voeq ...... 51 Paints bbl. L. Nux Vomica po 15 @ 10}Snuff, S’h DeVo’s @ 651|Green, Paris ...... 1@ 26 Os Senia ...:.. 35@ 40|Soda, Boras 54@ 10|Green, Peninsular 13@ 16 Pepsin Saac, H & Soda, Boras, po ..54@ 10| Lead, red ...... %@ 8 D Co. 22. ..: @1 00|Soda’ et Pot's Tart 25@ 28] Lead, white 7T%@ 8 Picis Liq NN % Sada, Carb -.....- %@ 2)|Ochre, yer Ber 1% 2 gal. dom 2... @2 00|Soda, Bi-Carb .. 3@ 656j]Ochre, yel Mars 1% 2 @4 Picis Liq ats .... @i 00|Soda, Ash ......- 3%@ 4| Putty, commer’l 24% 2% Picis Liq pints .. @ 60|Soda, Sulphas .. 2) Putty, strict pr 24% 2%@3 Pil Hydrarg po 80 @ Spts. Cologne ... 2 60|Red Venetian ..1% 2 @3 Piper Alba po 35 @ 30|Spts. Ether Co. 50@ 55|Shaker Prep’d 1 25@1 35 Piper Nigra po 22 @ 13|Spts. Myrcia ... @2 60| Vermillion, Eng. 75@ 80 Pix Burgum @ 3|Spts. Vini Rect bbl @ Vermillion Prime Plumbi Acet .... 12@ I6|Spts. Vii Rect %b @ AMNGCTICAN, ...... 13@ 15 Pulvis Ip’cet Opil 1 30@1 50|Spts. Vii R’'t 10 gl @ Whiting Gilders’ @ 95 Pyrenthrum, bxs. H Spts. Vii R’t 5 gl @ Whit’g Paris Am’r @1 25 & P D Co. doz. @ 15|Strychnia, Crys’l 1 10@1 30 oe Paris Eng. Pyrenthrum, pv. 20@ 25|Sulphur Subl ....2%@ 4 MANE co iccaees @1 40 Quassiae ........ 8@ 10|Sulphur, Roll ..24%4@ 3% Whiting. white S’n @ Quina; N: ¥. .... 37@ 270|Vamarinds -::..- 8@ 10 Varnishes Quina, S. Ger.... 17@ 27|Terebenth Venice 28@ 30|Extra Turp ..... 1 60@1 70 Quina, SP & W t@ 27 Thebrromae ..... 48@ 50!'No.1Turp Coach1 10@1 20 TRADESMAN Holi We have closed the room in which we exhibited day Goods Our Special Samples of Holiday Goods All of these we have moved to our store and, as our stock is com- ing in very fast, we are yet in position to care for the belated buyer and his unlooked-for and unexpected wants. Hazeltine & Perkins Drug Co. Grand Rapids, Mich. (Agents for Walrus Soda Fountains) LaBelle Moistener and Letter Sealer For Sealing Letters, Affixing Stamps and General Use Simplest, cleanest and most convenient device of its kind on the market. You can seal 2,000 letters an hour. Filled with water it will last several days and is always ready. Price, 75¢ Postpaid to Your Address TRADESMAN COMPANY GRAND RAPIDS, MICH. Sis alacsac rch latest DO 2 bo CORICE Double Duplex Bitter Sweets, Brilliant Gums, oe Deen 90 Universal .....-.ceeees 3 _ Window Cleaners n. eee rer sere renee eee RN oo Arm and Hammer ... : ; . oo Scourine Manufacturing e Sm Scourine, 50 cakes mweet Core .... ....... 34 MATCHES C. D. Crittenden Co. 4 Noiseless Tip iat Car o.oo... ee MOLASSES G. M. Peanut Bar .. New Orleans i x E. "16 oz. pails Hand Made Crms page 100 Ibs. es. Fancy Open Kettle .. ‘a RNOICG (occ eae sce. «oie Whole Spices China in mats. Cassia, Canton 0 Cream Wafers Wintergreen Berries Assorted, 15-17-19 Time Assorted Capen Grades WRAPPING PAPEF Half barrels 2c extra MINCE MEAT Per CHSe 2.02501... 2 Queen, pints Queen, 19 oz. Queen, 28 02z. Stuffed, 5 oz. Stuffed, 3 oz. Buster Brown Good Common straw Up-to-date Asstm’t Fibre Manila, white.. Fibre Manila, colored Duke’s Mixturs Cassia, Saigon, Duke s Cameo Cloves, Amboyna’...... bom bo Yum a 3% Of. ....39 Yum, Yum, lib. pails 40 Cream Manila Strike, Summer Butcher’s Manila .... Wax Butter, short c nt 13 Wax Butter, full count 20 Wax Butter, rolls YEAST CAKE sic, es Sunlight, 3 doz. Sunlight, 14% doz. Bulk, 1 gal. kegs 1 40@1 Bulk, 2 gal. kegs 1 s5@1 Bulk, 5 gal. kegs 1 25@1 Manznilla, 3 0z. 7 . dairy in drill bags Sc ‘ientific wane 28 Ib. dairy in drill bags Ceca Cake, 2% oz..... 26 : 22 i a blk. Cracker atk ne as Pop Corn Balls 200s 1 35 Om My t0@@ .....4<.. 36 Peerless, 3% oz. Peerless, 1% oz. ees eee oe 36 Granulated, fine Pure © ina in Bulk Cassia, Batavia PIPES Clay, No. 216 per box 1 Clay, T. D., fall count C PICKLES Medium Barrels, 1,200 count Half bbls., , count 3 Yeast Cream, FRESH FISH Forex XX Club Putnam Menthol Strips or bricks NUTS—W hole 25 Self Binder, 160%. 802. ~ 22 Ginger, Fos Pepper, Singapore, | blk. ee Holland Herring White Hp. bbls. Cotton, 3 ply Pepper, Cayenne PLAYING CARDS. No. 90 Steamboat .... No. 15, Rival, assorted 1 No. 20, Rover, enam’d 1 No. 572, Special Dogeeae L7 No. 98 Golf, satin fin. 2 No. 808 Bicycle 20 No. 632 Tourn’t whist 3 . Ybbis 4 50@5 25 White Hoop mchs. 60@ 175 Round, 100 tbs. Round, 40 Ibs. ee eee renee es eses oe ee cmos eee cess. Filaled’ Lonater i oe shell 15 . 16 Flax, medium N Kingsford, 40 Ybs. Wool, 1 Ib. bails Muzzy, 20: il. Muzzy, 40 lib. pkgs. , fancy 2@ 1% Pecans, ex, large «< Oakland apple — : Smoked, White Mone Nuts per bu. POTASH BADDITGS 2.0.0. cee PROVISIONS Barreled Pork IN®: O per gross .......% 30 2 Pp fic. wa. |: Che stnuts, New York 48 1b. packages 6 Speckled Bass WOODENWARE 8 HIDES AND PELTS d . packages ....... 6 Walnut Halves Filbert Meats Alicante Almonds MOAN 62.61.22... ses wm om DO CO Iho “Ih 00 eee tere ener ee reeee at af Clear Family : Dry Salt Meats S. P. Bellies Bellies -...........-.-- Extra Shorts Clear .. 13% seer sewer reser nne DRE fet bt pet Le 20Ib. cans 4 dz. 5Ib. cans 2 dz. in D) er Get ak in ee 2 18 tb Fancy H. P. Suns 6 Choice, H. P. Jum- bo Willow, Clothes, me’m 7 Willow, Clothes, small 6 , @ We. ee we 1 90 46 MICHIGAN TRADESMAN November 10, 1906 AXLE GREASE --75 9 00 55 «6 00 Mica, tin boxes Paragon BAKING POWDER Royal 10c size 90 %T. cansl 85 6oz. cans 1 90 441d. cans 2 50 %TD. cans 3 75 1. cans 4 80 S3Ib. cans 13 00 5Tb! cans 21 50 BLUING Special Price Current Mutton Carcass... 6... @10 Camps @12 Spring Lambs .. @13 eal Carcass... 2)... 6 @9 CLOTHES LINES Sisal 50ft. 3 thread, extra.. 72ft. 3 thread, extra.. 90ft. 3 thread, extra.. 60ft. 6 thread, extra 72ft. 6 thread, extra Full line of fire ana burg- lar proof safes kept In Jute stock by the Tradesman ack, SO Binet, bs Ba 75 Company. Thirty-five sizes Oe ee 90/ and styles on hand at all Or et 1 05 times—twice as many safes oO, 1 50 as are carried by any other ouse in the State. If you 50r Cotton Victor 1 1y|27e unable to visit Grand oot 1220'S © D0 we os 00h 6b oa i 35 ~ ego — napeet the Roe ee 8 2 e.8 20 ae 2 06 6 0% ne person y, Ww te for WOR 1 60 quotations. Cotton Windsor SOAP GOEL Bt) Reaver soap Core Brang Pe ee ad 80 WOM a ee ee 2 00 Cotton Braided Oe oe 9b OO aoe 1 35 Pe cs 1 65 Galvanized Wire No. 20, each 100ft. long 1 96 No. 19, each 100ft. long 2 luv Cc. P. Bluing Doz. Small size, 1 doz box..40 Large size. 1 doz. bux..7. CIGARS Johnson Cigar Co.’s Brand B.C. W., £000 lots _..... 31 Ma ortene .... 2: 33 Evening Press .......... 32 Sampler .... ... 25. 32 COFFEE Roasted Dwinell-Wright Co.'s B’ds. Se Tse gene S N reqe) ; a White House, 1Ib........... White House, 2tb.......... Excelsior, M & J, 1tb...... Excelsior, M & J, 2%b...... Jip Top, M & J: ith... uoval Javea ...06 Royal Java and Mocha.... Worden Grocer Co. brand |Java and Mocha Blend... Boston Combination ...... aecnieg) Distributed b Juds Perfection .......... + 85 stribute y. udson Perfection Extras ...... 35 a “yg oe SOI ee oc 35 troit; Symons — & J O 20. 35|Saginaw; Brown, Davis Gtanaees — prec ec acco 385; Warner, Jackson; Gods- RPS oe. oo eu cs 35; mark, Durand & Co., Bat- Panatellas, Finas ....... 35|tle Creek; Fielbach Co., Panatellas, Bock ........ 35 | Toledo. anpoxey Club .......45..: 35 | Peerless Evap’d Cream 4 00 COCOANUT FISHING TACKLE Baker’s Brazil Shredded|% to 1 in. .............. 6 3 : -% to 2 in. 1c. 7 eaten meat am 40 2 in. cc: 9 s 7 A [10 2 18 11 eT aaw Ps Re 15 See Cee (ger rn eens 20 Ta am v i) 3 Ramen Cotton Lines ; yA mo: 1. 10 feet... 5 rif les Wo. 2, 15 f6et .....200s, 7 G 5 mos No. 3, 15 feet 9 a Bo No. 4, 15 feet ... 0.5.22. 10 FranklinBaker( |Z No.5, 15 tect 0... 11 atten A No. 6, 15 feet .......... 12 ae NO. 7, i> feet 2. - 16 . mo. & 16 fect 18 70 5c pkgs, per case ..2 60|No. Bee TOPE oes 20 386 10c pkgs, per case ..2 60 16 10c and 38 5c pkgs, Linen Lines Per Case ..-...... ree 20 FRESH MEATS mealies 26 Beef Omee «8. 34 Carcass .....:...; 64@ 9% Poles partes —. git Bamboo, 14 ft., per doz. 55 Rooude 1%@ 9 Bamboo, 16 ft., per doz. 60 Chucks (°° 7 @ 71,| Bamboo, 18 ft., per doz. 80 oe Se GELATINE Cox’s, 1 doz. Large ..1 80 Pork Cox’s, 1 doz. Small ..1 00 SN So. @16 |Knox’s Sparkling, doz. 1 25 Dresed @11 Knox’s Sparkling, gr. 14 00 Boston Butts ... @15 Shoulders Leaf Lard . . Pork Trimmings ceeeees CMON S. 2. 6 Knox’s Acidu’d. doz. ..1 25 ase oe 75 ee | Black Hawk, five bxs 2 40 cakes, carge size..6 50 50 cakes, large size.. cakes, small sise.. 50 cakes, small size.. Tradesman’s Co.’s Brand Rlack Hawk, one box 2 60 Black Hawk, ten bxs 3 265 TABLE SAUCES Mattord, large .. |)... 3 76 Halford: small _....... 2 2 Use Tradesman Coupon Books Made by Tradesman Company Grand Rapids, Mich, Michigan, Ohio And Indiana Merchants have money to pay for what they want. They have customers with as great a purchasing power per capita as any other state. Are you getting all the business you want? The Tradesman can ‘‘put you next” to more pos- sible buyers than any other medium published. The dealers of Michigan, Ohio and Indiana Have The Money and they are willing to spend it. If you want it, put your advertisement in the Tradesman and tell your story. If it is a good one and your goods have merit, sub- our scribers are ready to buy. We can not sell your goods, but we can intro- duce you to our people, then it is up to you. We Use the Tradesman, use it right, can help you. and you can not fall Give down on results. us a chance. #7) November 10, 1909 MICHIGAN TRADESMAN : | 47 BUSINESS-WANTS DEPARTMENT Advertisements inserted under this head for two cents a word the first insertion and one cent a word for‘each subsequent continuous insertion. No charge less than 25 cents. Cash must-accompany all orders. BUSINESS CHANCES. For Sale—At a bargain, first-class wall paper and paint business; well estab- lished and in excellent location; busi- ness growing nicely; will sell for cash or trade for good real estate; good rea- sons for selling. Address Bargain, care Michigan Tradesman. 995 For Sale-—-Photographie studio in Cen- tral Illinois town. Address Lock Box 202, Farmer City, Illinois. 144 For Sale—Dental rubber factory, every- thing complete, large profits. $3.000 in- vested, will sell for $1,500. Reason for selling is other business in another city. Would give time for part and teach busi- ness. Anyone can learn it. Located at Muskegon, Mich. Write to H. Rubber Works, 15 Canal St., Grand Rapids, Mich. L438 For Sale—-At a sacrifice, good elevator, feed mill and lumber business in thriving town. Fine farming section. Will give good reason for selling. A rare chance. C. A. Kern, Auburn, Bay Co:.; Mich. 147 For Sale—Dry goods and grocery stock in a good live town of 1,000 inhabitants. Doing a business of about $21,000 yearly. Address No. 158, care Tradesman. 158 For Sale—A stock of general mer- chandise in the corn belt of Indiana that has netted the owner $1,800 a year, be- sides a good living; invoice about $8,000; no trades considered. Address No. 156, care _Tradesman. 156 | TO - Exe hange—A business ‘block ‘that is bringing ina permanent yei arly rental of $165, for a stock of general merchandise. Address Box 12, Napoleon, Mich. 154 CHINA STORE FOR SALE Absolutely new, clean stock of China, Gran- iteware snd Glassware. Best locationin most prosperous town of 1,200 in Northern Ohio. Owner wishes to sell on account of other busi- ness. Two story building 22x66 with basement and living rooms above for small family, rents for $20 per month. Lighting plant and store go with store. Stock and fixtures can be bought for about $1,500. Who wants this busi- ness? Call on or write B. H. Comstock, 907 Ohio Building, Toledo, Ohio. Kor Sale—Or trade, 200 barrel flour mill located in South Dakota. Write us, Morton & Martin, Lewistown, Montana. 153 Old-fashioned country Knit, home made, all wool men’s socks and mittens. White or colored, ws cents per pair. By mail prepaid. Agents wanted. E. Swasey & Co., Portland, . Me. 151 For Sale—Well-established implement business in a Southern Michigan town. Clean stock, invoicing about $10,000. Ad- dress B. C., care Tradesman. 150 For Sale—Only music store in town of 3,000; good country; write for particulars. C. S$. Phipps, Fenton, Mich. 149 For Sale—Practically new stock gro- ceries, shoes, dry goods, about $3,000. Best town in Michigan 3,000, with fac- tories. Must get outside. Health first. Good busine ss. Will sell right. Address No. 13 care _Tarde ssman, 139 For Sale 3 est business corner in one of best towns of its size in Michigan. Adapted for any business. Address 138, care Tradesman. 138 For Sale—A country general store on the G. R. & I. R. R. Stock invoices about $2,500. Also agent for R. R. Cash cream station, livery barn, three produce ware- houses drawing good trade The best of farming country. teason for selling, wife doesn’t like neighborhood. Address No. 137, care Tradesman. 137 Kor Sale—Ice cream, retail and whole- sale; confectionery, tobacco, cigars, etc.; new soda fountain, cost $1,050; best lo- cation in city of 10,000, 44 miles from Chicago; daily cash receipts $25 to $150; stock and fixtures easily worth $4,000; can be purchased now less than $3,000; owner wishes to go South; write for particulars. No trades. B. C. Hillis, Valparaiso, wer For Sale—Stock of drugs, a paints and oils, in liveliest town in Michi- gan. Reason for selling, poor health. Ad- dress W. L. Robson, Williamston, = 12 For Sale—In Southern Michigan, a gen- eral store, complete stock, in fine loca- tion. best trading point in the State, with building if desired. Address No. 124, care Tradesman. 124 1909 Nuts—Hickory, shellbark, $2 bush- el. Black walnuts, $1 bushel. Elmer Wood Co., Moulton, Iowa. 114 Exceptional opportunity to purchase an|. Colorado—50,000 acres coming under established meat and grocery business in|irrigation adjoining city of Denver. Buy ] For Sale—A first-class meat market in a town of about 1,200 to 1,400 inhabit- rj i i now, and double and quadruple your mon-jants. Also ice house, slaughter house, ines a year Noinine sahed tor thn ey quickly. Information furnished. Ad-|horses, wagons and fixtures. Address “good will.” D. H. Richards, Ladysmith,|4ress John H. Deeds, Wis. zp Denver, Colo. 1728 Welton St., | No. 707, care Tradesman. 77 123 e bulbs oP ‘or & Sale—At a bargain, stock of cloth- 22 | { For wr gggpedb Dy brick hotel, completely IF SPOT CASH heat. Fine location, and quick action appeals to you, we will buy! Death of proprietor, and take off your hands at once all the Shoes,| The Newland, care room, three. story | ing to close business. Invoices about furnished, steam | $ $3,000. 121 W. Washington St., oe doing nice business. | | ville, Mich. reason for selling. | Write Pe ‘kin Eggs C Sase Company, Pekin, for prices on egg case fillers. 94 Clothing, Dry Goods, Furnishings, etc., or we will buy your entire Shoe, Clothing, Dry Goods | _ oo eS ee ae ce oo an@ Furnishing stocks. We buy anything any | S0@4 ¢ : wees | Tradesman. tis | | TL. wos "For Sale—First-class meat market, both places fully | atacne and fixtures; building included. machinery, can- : is . : ical * a ‘ man wants money for. Write usto-|eauipped with electrica Cay fan | ene wi for cash. J. F. Reazac & Co., St. dau a we will be there fe nonce, dy manufacturing utensils. Located | 3, Kan. 86 Paul L. Feyreisen & Co Coldwater and Hillsdale. Michigan. At | ee ————_--- 184 Franklin St. Chicago Ill. | condition. Reason selling. other business; For “Sale—Bazaar and millinery stock a : and _ territory. Address No. 110, care|and building in a small town. For par- Tradesman. 110 j|ticualrs write L. M. Noble, Spencer, For Sale—New clean stock of groceries, Central Michigan town. Invoices about For Sale—One of the best plumbing, | Mich. 85 $1,000. Rent reasonable. Good reasons heating and tinshop businesses in Michi- | Complete drug stock. $3,200; soda foun- ae selling. Address No. 80, care Michi-|gan. Address Adin P. McBride, oe |tain, ete.; would exchange for house and gan Tradesman. 80 Mich. jlot, or farm or sell on $25 monthly pay- Wanted To Rent—Store in live town,| For Sale—One 300 account McCaskey|™ents. Chas. Maynard, Milan, Mich. possession before Sept. 1, 1910. Address|register cheap. ° Address A. 5., care} 132 81. care Tradesman. 81 Michigan Tradesman. 548 Want Ads. continued on next page. The Goods---The Goods---The Goods The flood of prosperity is here and holiday goods enough are not— except in one place. And that place is in the ware- houses of Butler Brothers, where the goods have been stored in readiness for just the situation that exists today. It is due to neither luck nor chance that this late date finds us the happy owners of several million dollars’ worth of holiday goods. We felt sure from the experience of former years that with November would come a deluge of holiday busi- ness—and we shaped our merchandiz- ing accordingly. The line we show today is longer and stronger than buyers saw any- where else months ago—before holiday stocks were broken. : But— As we write our four houses are receiving the greatest storm of orders in our history. Stocks of goods, which thirty days ago looked as big as icebergs, are melting at a rate which warns that the end of the season approaches. Wise merchants hardly need be reminded, that with all America look- ing to us for holiday goods, further procrastination will be very much to the hurt of their year’s profits. It is time to act. Our December Catalogue is ready to mail today. Ask for number P. e. 754, Butler Brothers Exclusive Wholesalers of General Merchandise. New York, Chicago, St. Louis, Minneapolis. Sample Houses—Baltimore, Cincinnati, Dallas, Kansas City, Omaha, San Fran- cisco, Seattle. alse ener eres eames aia eraser te at cast et Ea RN ASE a senrerneromeee ee nae Sctiitianiat MICHIGAN TRADESMAN November 10, 1909 te, Getting Hoid of the Boys By Prac- tical Methods. Written for the Tradesman. Industrial education is fast coming to the front now, not only in Grand Rapids but*in every wide awalk- city and in every state in the Union, as a live and vital issue. The annual con- vention of the National Association for the Promotion of Industrial Edu- cation, which will be held in Mil- waukee, December 2, 3 and 4, is arous- ing widespread interest and we find that even in faraway Georgia the governor has appointed some seventy- three delegates to this gathering, the number including some of the’ most prominent business and professional men of that commonwealth. This month a trades school, author- ized and supported by the board of education, was opened in Columbus, and it is probably the first institution of its kind in the United States, in that it attempts to educate boys in practical trades at 14 years and up- wards. There are many cities that maintain trade schools, but in all cases extept this one the entrance age is fixed at 16 years. Printing and the wood working trades are the first to be taken up at Columbus, and it is interesting to note that the son of one of the best compositors in the city was the first boy to enroll, An- other incident that has local interest was the presentation to the school of a wood trimming machine valued at $250 by A. M. Spencer, Vice-President of the Oliver Machinery Co., of Grand Rapids, a former Columbus boy. Toledo is giving much attention to manual training work in its schools, as the report of the board of educa- tion of that cify just issued shows. Work with the hands begins in the fifth grade and extends through the high school courses. Nineteen of the elementary schools have their own kitchens and_ shops, nearly all of these having been opened within the past two years. Six special teachers of cooking are employed, and also six teachers of shop work. The board of education of Newark, N. J., is seriously considering the plan of opening trade schools for children between the ages of 14 and 17 years, who are not permitted to go to work and who have progressed about as far as they can in the regu- lar courses. In a recent address before the State Educational Association in Minneap- olis, Supt. Heeter, of the St. Paul schools, said: “We must set aside one building or more in every large city, and one room or more in every town, for our conscientious, plodding, backward youth, destined to fail in books and to toil with the hands. We must establish a sort of indus- trial grammar school, a kind of vo- cational grade school, admitting boys from an entire city or town. Such a school has had an auspicious begin- ming in St. Paul. It is not a. so- called trade school. It admits only over-aged boys in the fifth, sixth and seventh grades. It gives training in the shops every day instead of once a week; mechanical drawing rather than color; arithmetic, not from books but in da‘ly practice in commercial processes, coupled with simple ac- counts, business forms and element- ary book-keeping; daily practice in a style of handwriting and spelling that meets the requirements of business; everyday language and correspond- ence rather than formal grammar. We provide in this country 16 years of special training for the two mil- lion people engaged in the profes- sions and no special training what- ever for the thirty million people en- gaged in productive work in this country. It ought not to be more difficult to become a carpenter, ma- chinist or plumber than it is to be- come a teacher, lawyer or doctor.” Saginaw will have a trade school this year, Hon. W. R. Burt, of that city, having offered to furnish $2,000 to pay the expenses of such a course during the present school year: . The machinists of Saginaw have declared their opposition, claiming that it will ruin their apprenticeship system and flood the market with machinists. Mr. Burt, in reply, said: “I am trying to help save the boys from 14 to 18 years, a most critical period with them. Machinists are expected to send their sons for this training, be- cause it is more scientific than they can get as apprentices. The school is not expected to turn out skilled workmen in any trade. One of the most important ques- tions to be considered by the Ameri- can Federation of Labor at its an- nual convention in Toronto this week is the relation of organized labor to this question of industrial education. The matter came up at the Denver meeting a year ago and the proposi- tion was advanced that the education of workmen in trades not under union auspices threatened the union labor. Union workmen need have no fear in this regard. This movement is primarily in behalf of the working classes, giving their sons and daughters trained hands, better wages and more beautiful homes. It means keeping our children in school and saving them from joining the great army of unskilled laborers, with a miserable pittance in return for toil. Almond Griffen. I Butter, Eggs, Poultry, Beans and Po- tatoes at Buffalo. Buffalo, Nov. 10—Creamery, fresh, 27@3tc; dairy fresh, 22@28c; poor to common, 18@22c. Eggs—Strictly fresh candled, 20@ 35¢. Live Poultry — Fowls, ducks, 14@15c; geese, cox, I0C; springs, 15@I17¢c. Dressed Poultry—Fowls, I4@I15c; old cox, I2¢; chickens, 14@16c. Beans—Marrow, hand-picked, new, $2.60@2.75; medium, hand-picked, $2.30@2.35; pea, hand-picked, $2.25@ 2.30; red kidney, hand-picked, $2.40@ 2.50; white kidney, hand-picked, $2.60 @2.75. Potatoes—New, 45@soc per bushel. Rea & Witziz. ————_+ ~~. ___ Detroit—The Thrall Motor Co. has increased its capital stock from $15,- 000 to $50,000, cause of 12@14c; 12@13c; old 13@14c; turkeys, The Boys Behind the Counter. Lansing—O. H. Bauch has taken a position in J. S. Bennett’s drug store, taking the place vacated by Claud Avery, who is now employed in A. D. Sturgis’ pharmacy. St. Louis—Whitney Hattield, who has been with H. J. Tuger and Ty- roler’s Emporium for the past few years, and for the past two months connected with the firm of D. N. Wil- son & Co., of this city, will leave soon for Shepherd, where he will have charge of the shoe and men’s cloth- ing departmetns of the Progressive Mercantile Co., of that place. Sherman—Raymond Lake has re- signed his position with the Drury Hardware Co., of Cadillac, to take a position in the dry goods department of the Glengary Mercantile Co. Sparta—A. A. Johnson & Co. have secured the services of H. R. Van Auken, of Everett, as clerk in the dry gzcods department. Cadillac—Frank M. Hecox has re- signed his position at Cobbs & Mitch- ell’s office to take one at O. L. Davis’ drug store. —_—_2<-.____ The First Requisite. Mrs. Wise—So you're going to marry and go to housekeeping, eh? Why, you don’t know the first thing about keeping house. Miss Pert—Oh, yes I do. Mrs .Wise—I’d like to know what? Miss Pert—The first thing is to get man to keep house for. SUSINESS CHANCES. How are your Collections: Have you tried the Garnishee Notice, guaranteed to collect 9-10 of your accounts at an expense of less than 1 per cent? Best collector on earth. Put up in book form, of 100 notices in each book. Already to mail. Price $2. Address Wm Carveth, 720 Jackson Ct., Kalamazoo. Mich. 159 For Sale—4-light F. P. gas lighting system at half price. Address F. A. Weston, Paw Paw, Mich. 160 Guaranteed a good bargain in real estate at Crystal Springs, Mississippi. Address or call on Mrs. A. L. Spence, Crystal Springs. 161 For Sale—Clean general stock, located in small railway town contiguous’ to strong agricultural country. Stock will inventory -about $5,000. Sales during Sep- tember were $1,700. Small expense. Terms satisfactory. Address Will S. Can- field, Judson Grocer Co., Grand Rapids. For Sale—Todd “Protectograph” check protector. Latest model $30 machine. New, price $15 on approval. R. Payne, Marietta, Ohio. . 68 I want to buy a going business. Will pay Cash. Give particulars and best price. ei M. T.. Box 313, Cherry Valley, ; 5 a 8 For Sale—After Jan. 1, old established drug and stationery business in the best part of Michigan. Owner going West. Can satisfy purchaser as to business done. Look this up. Address Capsicum, care Tradesman. 48 For Sale—A fine grocery stock in good town, doing big business; stock is new and up-to-date. For particulars address S. A: Booth, Greenville, Mich. 128 For Sale—7,000 acres of virgin timber land in Phillips county, Arkansas, close to Mississippi River and railroad. Esti- mated to cut 53,000,000 feet of oak, gum, cypress, ash and elm. We have ‘owned it for twenty years and buyer will deal directly with owner, H. F. Auten, Little Rock, Ark, 107 Cash For Your Business Or Real Es- tate. No matter where located. If you want to buy, sell or exchange any kind of business or real estate anywhere at any price, address Frank Pp. Cleveland at Adams Express Building, Chicago, 26 For Sale—General stock inventoryi about $1,000 located in town with "ene other merchant, in center of rich fruit region. L. F. Ballard, Lisbon, Mich. 963 For Sale—Implement store inane tore in most hus- tling town in Michigan. On account of 1 age and poor health TI must get Address Implements, care Tradesien 813 Jet ~