ie ao SEN SERIES <0 WG f YORK Qs BIE NA 2 [> a 93333 pn aN SS Ae) Ay 14 i MESS EW 5 (SAaYy SS ACH SRC PRs PO eee cAT se Bae SG Wd SS GO GW | Gea 2k Ce) SN n ae a 2 oa + a 8 hic Mee ah a i AY DE S s\ ZN Pe tb) a CMS a Lm by Sd SUN \ es Ps LO (GA C as AEE) Zi ao : ES Fi AVA IN we me PUBLISHED WEEKLY (GE ‘Ss Kes $2 PER YEAR 43 SSO REA Ge TUG ae LN SAR VR AB Twenty-Eighth Year - GRAND RAPIDS, WEDNESDAY, SEPTEMBER 21, 1910 Number 1409 i ih gine ae" gag li santa cet sate te ssa Quality Tells The phenomenal business which we have had this year is proof positive that the exceptional values we have claimed for Tdeal Work Clothes is all in the goods. You can get more from us for your money and more from your customer for the garment. You gain your end by profiting at both ends. You clinch and ~ “einch’’ your leadership as the Master of Values in your community. A postcard will put the proofs in your hands. ir) are Che Tdeal F ang e Clothing Company RENOWNED FOR FIT AND WEAR Grand Rapids, Michigan yy : Our Brands of Vinegar Have Been Continuously on the Market For Over Forty Years Is this not conclusive evidence of the consumers stamping their approval on our brands for QUALITY? The Pickling Season is now at hand, line up your stocks and increase your profits by selling the following brands: ‘“‘HIGHLAND”’ Brand Cider and White Pickling “OAKLAND” Brand Cider and White Pickling ‘‘STATE SEAL’’ Brand Sugar Vinegar Demand them from your jobber—he can supply you Oakland Vinegar & Pickle Co. ~- Saginaw, Mich. A Reliable Name And the Yeast Is the Same Fleischmann’s On account of the Pure Food Law there is a greater demand than ever iar 2 2 2 2 2 a Pure Cider Vinegar We guarantee our vinegar to be absolutely pure, made from apples and free from all artificial color- ing. Our vinegar meets the re- quirements of the Pure Food Laws of every State in the Union. ws ot The Williams Bros. Co. Manufacturers Picklers and Preservers Detroit, Mich. NOTICE Weare sole and exclusive owners of the fundamental pitents covering the manufacture, sale and use of barrel-shaped computing scales, disclosed and covered in Letters Patent of the United States Reissue No. 11,536, granted April 28, 1896 No. 597,300, granted January 11, 1898 Warning We claim that all barrel-shaped comput- ing scales, platform or otherwise, similar to this cut, are an infringement of our exclusive rights under the above named Letters Patent. To substantiate our rights in the matter, our counsel on May 23, 1910, filed a bill of complaint against the Toledo Computing Scale Company, for infringement of the above named Letters Patent, and are in- structed to prosecute such suit to a success- ful conclusion as rapidly as possible. All manufacturers, sellers and users of such infringing scales are hereby notified that our attorneys are instructed to protect ourrights in the matter in every wav pos- sible, and will bring suits in the United States Courts against them for unlawfully manvfacturing, selling or using scales of this kind. Do not become involved in expensive litigation, but buy your scales from parties having the right to make and sell such scales. The Computing Scale Co., Dayton, Ohio Moneyweight Scale Company, Chicago Distributors c ees Y Oy rt ers your Snow Boy oe} Wen ATE The way they grow will make your friends sit upand take notice Lautz Bros.& Co. DIUUM RI KORN A Ask your jobbers SoU SARE PRONE 2 gete s ew meeting oe ES wa | ge ee Twenty-Eighth Year GRAND RAPIDS, WEDNESDAY, SEPTEMBER 21, 1910 Number 1409 SPECIAL FEATURES. Pag e. 2. The Dead Beat. 4. News of the Business World. 5. Grocery and Produce Market. 8. Editorial. 12. Better Than Ever. 14. The Trade Excursion. 16. Indiana Items. 18. Butter, Eggs and Provisions. 20. Two Years’ Work. 24. Uniform Food Laws. 26. Rules of the Game. 28. Woman’s World. 30. No Trick About ‘It. 32. Shoes. 36. He Made Good. 38. Fruitful of Results. 40. Stoves and Hardware. 43. Local Church Builders. 44. Clothing. 46. Fakes at the Fairs. 48. Played Indian. 49. Power and Pleasure. 52. Fair Advertising. 54. Why Men Fail. 56. The Commercial Traveler. 58. Drugs. 59. Drug Price Current. 60. Grocery Price Current. 62. Special Price Current. THE NEW AWAKENING. The Tradesman is not a political organ and has never been given to very much political prognostication, but unless all signs fail, it looks to the Tradesman as though we would have a new political party in this country within a very short time. Theodore Roosevelt started the peo- ple thinking along new lines during the time he was President. He cre- ated new issues and originated and promulgated new ideas. He selected his own successor, naturally expect- ing that the successor would carry out his policies and enlarge on his ideas. Instead of doing this, Mr. Taft has sought to bring peace and harmony in the country, instead of agitation and unrest, by cultivating the friendship and co-operation of men in power who have, perhaps, grown corrupt by reason of their long tenure of office. Mr. Roosevelt returned to America, after a year’s absence, to find that his policies were not being carried out as he would like to have them and that his ideas are not being put into execution as he naturally expected they would be. As an active man, impatient of re- straint and delay, he immediately be- gan a campaign to revive the agita- tion which started out so auspicious- ly under his direction during his ad-, tive of the State, ministration. In order to perpetuate his plans he evidently has concluded that it is necessary to found a new political party and, in all probability, this party will be born within the next few months. Whether the party will draw more largely from Repub- lican or Democrat sources remains to be seen. It will certainly attract a large proportion of the men who seek improved conditions and believe in the New Awakening which is coming over the moral sense of the American people. One good effect of the new birth will probably be the breaking up of the Solid South and the complete breaking down of party lines. No man has done more to break down party lines than Theo- dore Roosevelt. He has shown the people that civic righteousness means more to a man than party affiliation and that the best citizen is the best party man—that blind obedience and subservience to the party lash neces- sarily make a man a bad _ citizen, whereas independent thought and ac- tion define the good citizen. SHOULD WORK IN HARMONY. In his regular bi-ennial address to the Legislature, nearly two years ago, Governor Warner recommended ‘hat the State food laws of Michigan be amended to conform to the Natioual laws. Efforts were made to bring about this result, but Food Commis- sioner Bird blocked the game for reasons best known to himself. Mr. Bird has now passed into the Here- after and on January t a new Food Commissioner will be appointed who will be in sympathy with the general policies of the incoming Governor. It goes without saying that business men generally would be very glad in- deed to see Governor Warner’s rec- ommendation carried into effect, be- cause it is not only in line with progress, but will simplify and sys- tematize the trade of the manufactur- er, jobber and retailer to that ex- tent that there will be very much more saisfaction in handling manu- factured foods. If Mr. Osborn is elected Governor, it is understood that George Dame, of Northport, will be appointed Food Commissioner and, as Mr. Dame has had a broad and vatied experience in the inter- pretation and enforcement of food laws, and as he is a man of great sanity as well as broad views, the Tradesman believes he will become an active exponent of the prevailing sentiment all over the country that the state food laws should be made to conform to our National laws, which are very generally conceded to be just and fair and recognized as the highest standard attained by any civilized nation. His judgment in this matter will, in all likelihood, be ac- cepted by the incoming Chief Execu- in which case a favorable recommendation may be expected in the Governor’s initial message to the Legislature. Very little progress was made in enacting constructive legislation during Mr. Bird’s administration, and Mr. Os- born and Mr. Dame will naturally be anxious to give the people the best that is to be had along that line. Tiley are both progressive gentleinen, as well as faithful officials, and their attitude in this branch of their work will be watched with interest by the business public. ii Saintliness and sanity are both a happy balance between self and so- ‘ciety. DESTROYERS OF HOMES. The higher courts have held _ re- peatedly that merchants who enter into clandestine agreements with a married woman to furnish her goods on credit without the knowledge and consent of her husband have no re- course against the husband, in law or equity, because by so doing they violate the sacred obligations and mutual relations of husband and wife, thus disrupting homes and breaking up families. There is a right way and a wiong way to do things in this world, and the merchant who works along wrong lines invariably meets with loss and disaster. The financial loss he sustains, however, is insignifi- cant compared with the responsibility he assumes when he deliberately sets about to disrupt family relations and bring discord and unhappiness to once happy homes. As the head of the house and the responsible member of the household the husband has a right to be con- sulted on all purchases of importance intended for the home. Especially is this true where the wife is known to be weak in judgment and inclined to indulge in extravagant purchases which the husband might not ap- prove. To induce a woman. to sign a clandestine contract cover- ing foolish and unnecessary purchas- es which are not in keeping with the husband’s ideas or with his station in life is not only villianous but ac- tually criminal. As between the mer- chant who pursues this practice and the man who lures the wife into be- ing untrue to her husband, there is little difference. Any man who seeks to array wife against husband under any pretext whatever is a dangerous man in the community, and the soon- tr he is unmasked and his true char- acter is exposed the better the public is protected against his cunning and treachery. THE SCHOOL LUNCH. This is frequently a puzzling prob- lem and all sorts of makeshifts are adopted simply for lack of a few sug- gestions. Make a specialty of cater- ing to this present need and the de- mand will readily be manifested. Let the lunch box represent the hub of the wheel; or, be more spe- cific and take the sandwich for the pivotal point. With a pleasing varia- tion in sandwiches it is sure that a wholesome and appetizing lunch can be readily evolved. Connect with the trim of the wheel by ribbon spokes, and upon each of these fasten some standard filling for the sandwich. One will represent peanut butter; another, dried beef; a third, potted ham; a fourth, cheese. Keep the wheel in motion and it will speedily attract notice. If preferable pennants may be attached to each wheel, these nam- ing the articles used for filling. * Fresh raisins displayed conspicu- ously may suggest raisin bread or the dessert. The convenience of a piece of celery or dried fruit used as a a crisp lettuce leaf as a relish will be readily seen. Furnish fresh bread, cakes and crackers and get them out in the window together, where they will serve as a reminder at this be- After the habit of coming to you is contracted ginning of the school year. they may pass to the rear, providing they are always 1eady to serve at a moment’s notice. Fresh fruits form a cheaper, more convenient and more wholesome des- sert than pastry. An orange or ba- nana, a peach or pear, is better than pie any day. Consider, too, how the meal is put up. Show paraffine pa- per for wrapping food to retain moist- ure, crepe paper napkins, paper plates and drinking cups, emphasizing the importance of every pupil owning his own cup as a protection against dis- ease. Furnish all the nourihsing and essentials to the inviting repast and ncte the rapidity with which your service will be sought. WHY NOT CUT IT OUT? Why is it that the antics of intoxi- cation are so often displayed on the stage? Scarcely a week but at one or more of the play houses will be seen performances in which figure more or less prominently the man who is drunk. It may be admitted in defense of the play people that what the drunkard says and does us- ually raises a laugh, and this to some extent measures success on the stage. But does it ever occur to those who laugh at intoxication in the play that in real life the befuddled condition is very often no laughing matter? Is it a laughing matter for the mother whose boy comes staggering “home,” or for the wife whose husband has to be helped into the house, or for the children who must scurry to bed, or to the neighbors when their father is in his cups? The laugh at intoxi- cation whether seen on the stage or in the street is a thoughtless laugh, a laugh that takes no heed of the mother, the wife or the children at home. Would it not be just as well and perhaps a little better if the play- people would find some other way to make people smile? Back of intoxi- cation is headache and heartache and the path leads to sorrow, degradation and often to ruin. The play shows only the gay, the funny side. In real life the consequences are found in the workhouses, the prisons and the asy- lums. Is it not likely to give the young false ideas of life to see drunkenness as it is depicted on the stage? Would it not be just as well to eliminate a lot of this kind of hu- mor from the drama? MICHIGAN TRADESMAN September 21, 1910 THE DEAD BEAT. Some of His Most Distinguishing Characteristics. told that if I next to the books of the merchants, I am were to get even in so clean a town as Topeka. I would be surprised at the number of people who fail to pay their store bills when they fall due, and also at the number who never do pay them. And the dead beats are not confined to the people who only earn a few dollars a week by any means. There are a great many people who never earn more than a few dollars a week who are counted as good pay while there are others what are considered the higher circles who never if they can help it. Of course the honest people who do pay their bills have in the long run to put wp for the dead beats. The mer- chant finally charges off his bad ac counts and figures them in as part of the expenses of the business and adds that much to cost of goods. So the man who is honest has to stand for the man who is dishonest enough to try to beat his bills. ¢ Of course it goes without saying that the dead beat is also a liar. He lies without let, hindrance or justifica- tion. Confront him with a bill he will unblushingly agree to pay it on a certain day, although he really hasn’t the remotest idea that he will mect the obligation at the time speci- fied. The dead beat ought not to be able to work more than one store of the same kind in a town, but if he is a smooth article he generally man- ages to get in debt to all of them. In a certain town lives a woman who move in pay and who is known as the dead beat bill collector. Her method is simple and generally effective. She takes the bill against the dead beat and tackles him at the first opportunity, and also at every other opportunity. If he is standing talking on the street she will walk up, break into the middle of the conversation and dun the dead beat. A man has to be pretty case-hardened if he can stand that sort of thing very long. If he gives some plausible ex- cuse at the time, she may let him go for the time being; but if he doesn’t “come across” she cackles him again, and in a crowd if the opportunity of- fers. He may be mad enough to want to bite a ten-penny nail, but that doesn’t help him any. He can not afford to get into a street quarrel with a wom- an. He has sense enough as a gen- eral thing to know that he would get the worst of it in a contest of that kind. He will lie to the woman and get rid of her temporarily but his troubles are only commenced. She is methodical and untiring. She pur- sues him day after day. He gets so that he does not dare to go out on the street for fear of meeting her. It is only a question of time till he gives it up and pays his bill, if there is any way in which he can raise the money. A well known Kansas lawyer told me this story of his own experience. There was an old but briefless lawyer in the same town who was notorious for paying no bills. He wasn’t alto- gether to blame, however, because he had very little business and almost no money. He really wanted to pay but cowldn't. One day an Irish wash- woman came to the lawyer who.told me the story, wanted him to bring a suit for her against the im- pecunious attorney. He fimally dis- suaded her from this by convincing her that all she would get out of the law suit would be a bill of costs that she would have to pay herself, as a judgment against the other at- torney would amount to nothing. Then a happy thought struck the lawyer and he told the woman that the best thing she could do was to go to the impecunious attorney’s of- fice and just stay with him until he paid her bill. She objected that she and had her work to do and couldn’t af- impecunious lawyer got desperate. He went to the promineit attorney, who was having the time of his life watching the proceedings across the street, and said: “Now, Bill, I owe that women up in my office two dol- lars. I haven’t the money to pay her and 1 am afraid to go to my oifice without it. There is some business there that i want to attend to. Won’t you loan me the two dollars until day after to-morrow?” And Bill loaned him the two dol- lars. ‘With the coin in his pocket the impecunious attorney went over to his office and squared the bill. The Trish lady gloated over her victory. Bill, however, has never been able to collect that two dollars he loaned to the impecunious brother.—Merchants Journal. Charles W. Wiener, who writes the advertising article under the cognomen of Hoosier Storekeeper ford to waste the whole day citing! in the office of her delinquent debtor. Finally the prominent lawyer agreed to pay her as much as she could earn in a day if she would go to the other lawyer’s office and just “sit it out.” That suited her to a dot. She went to the office of her debtor and sat down. He was not in, but she was willing to wait. The impecunious at- torney saw her go into his office and didn’t need to have anybody inform him zs to why she was there or what she had come for. He was afraid to go to his office and hung about the streets all day. Other people finally caught on and took an interest. Bets were made that the Irish lady would either get what was coming to her in cash or’ that she would make a door mat out of the form of the man who owed her the bill. Toward night the Physiognomy of the Salesman. The nose of a traveling salesman generally bears the appearance of breadth just above the wings. This is the nose that indicates the ability to acquire property, make good sales, secure returns through bargains and fine talking and get large orders even when persons have indicated that they did not wish to buy or make a bargain. The thickness of the nose above the wings is the true facial sign of acquisitiveness, and a travel- ing salesman and a good business man have generally this characteristic strongly developed. We find it large in George Peabody, Andrew Carnegie and the Rothschilds, all of have made large fortunes. The lips of a good salesman are regular and fit appropriately together. The chin and jaw of a successful salesman are indicated by their whom squareness and roundness combined. The roundness gives the power of ap- peal, and the squareness gives the capacity to clinch the bargain. The that show in the fore- head of a good and bad salesman are, in the former, straight and perpendic- ular between the eyes; in the latter, or bad salesman, the lines are light and irregular. The voice of a_ successful sales- man is bright, cheery, optimistic. Its inflections are hopeful and airy, not heavy and dull. The salesman sesses a silvery toned voice which is so oiled to its subject that it knows exactly what to say ‘and says it with- out hesitation. The handwriting of a good sales- man is neat, regular, connected, but shows firmness, force in the lines that cross the t’s and ambition is mani- fested in the tails of the g’s and in the height of the h’s, l’s, etc. The eyes of the honest business man who is engaged as a salesman or a credit man are generally small, piercing and keen in expression. The ears of a good salesman are broad, and give to the person vitali- ty, strength, good digestive and comradeship. Such a_ person generates life readily and is. social, genial and a good conversationalist. —Phrenological Journal, —— oa The Unfair Fight Against Oleo. The butter interests of the coun- try are not relaxing in their efforts to secure a continued monopoly for lines pos- power butter by excluding oleomargarine through the aid of discriminating legislation. They are printing ana spreading broadcast articles in which they attempt to justify the stand they have taken. One phrase which has become a stock argument with the dairy men is that they fear oleomar- garine if allowed to be colored un- der a small tax will be sold as but- ter and this would be defrauding the public. The solicitude shown forthe people’s welfare is most commenda- ble, or would be if it were genuine and not inspired by motives of per- sonal gain. The pretext is too plain and at least a better excuse should be sought by the butter interests for their attack upon oleo. One of the speeches delivered before the Com- mittee of Agriculture by a butter ad- vocate is being used as a campaign document to curry favor for butter protection. By sophistry and_ spe- clous arguments they are attempting to bolster up their shattered forces. Even state publications, those printed under state control and supported by public funds, have been enlisted in the war upon oleo. The defenders of oleo must likewise keep up an un- ceasing fight if they are to gain just and equitable legislation for - that product. The opposition of the dairy forces should be an incentive to harder efforts——Butchers’ Advocate ——_2?2?a_______ Sure Thing. Rusty—You grumble at hot weath- er. Crusty—Yes. Rusty—And cold weather. Crusty—Yes. Rusty+—-Well, what do you like? Crusty—I like to grumble. you grumble at the i. pan FR » ees. RO gate September 2, 1910 MICHIGAN TRADESMAN 3 Home of Quaker Family = if No order too large for our capacity(jor too small for our careful attention. , WORDEN (GROCER COMPANY Cor. Island and Ottawa Sts. Grand Rapids, Michigan oy | The Prompt Shippers Se ee ee eee MICHIGAN TRADESMAN September 21, 1919 =—= aw Sa Movements of Merchants. Mason—Wiliam Eckert has engag- ed in the meat business. Cadillac—J. C. Pappin has engag- ed in the produce business. Hastings—H. & M. Withey have opened a grocery store here, Kalamazoo—E. S. Bazley has gaged in the meat business here. Ovid—T. S. Schafer will engage in the hardware business about Oct. I. Cadillac_B. L. Curtis succeeds Rupers Bros. in the meat business. Calumet—L. I. Oshinsky is about to engage in the clothing business. Jonesville—A. Somers will open a confectionery store here about Octo- ber I. Negaunee—Hugo Muck will re-en- in the meat business here about Oct. 15. Coopersville—Talsma & Root suc- ceed Albers & Young in the baking business. Detroit—The S. & M. Shoe Co. has increased its capital stock from $5,000 to $10,000. Croswell—Miss Verna Losie suc- ceeds Miss Ada Edgar in the millin- ery business. Fowler—Jay en- gage Pierce, recently of Laingsburg, will open a_ clothing store about Oct. I. Shepherd—W. G. Andrews _ suc- ceeds M. E. Walker & Son in the coal and bean business. Tustin—Nichols & Rainey, of Big Rapids, have opened a branch to their millinery store here. Detroit—John A. German has open- en a bakery and confectionery store on Woodward avenue. Jackson—-The E. S. Bazley Co., of Chicago, has opened a meat market at 182 West Main street. Grand Ledge—Fargo Boyle is or- ganizing a stock company to manu- facture paving brick here. Saginaw—C. A. Werner has sold his drug stock to M. L. Delard, who took immediate possession. Levering—Grover Clark is closing out his stock of dry goods and shoes and will retire from business. Oxford—The McLaughlin Morrow Co. is closing out its stock of shoes and will retire from business. Shepherd—Charles F. Sanders, who conducts a general store here, has filed a petition in bankruptcy. Detroit—J. A. Beebe has purchas- ed the confectionery stock of F. Wolfstyn, 236 Oakland avenue. Mendon—George W. Motter has opened a meat market here under the style of the City Meat Market. Cedar Springs—The Grange Co- operative Store Co., Ltd., has sold its stock of general merchandise to E. W. Wheeler & Co., who will continue the business at the same location. Marion—L. Blanchard & Co., who bazaar store at Harietta, are opening a branch store here. Deroit—The J. A. Burns Co., deal- er in dry goods, has increased its cap- ital stock from $70,000 to $100,000. Saranac—Wm. Gunn and A. W. Proctor have formed a copartnership to engage in the banking business here. conduct a Eaton Rapids—An upholstering es- tablishment has been opened in the McAllister building by F. W. Brown & Co. Cadillac—F. C. Manning, recently of Kalamazoo, has opened a fish and fowl market at 36 North Mitchell street. Cassopolis—G. L. Smith has added a line of women’s clothing and furn- ishings to his stock of general mer- chandise. Marshall — Homer Easterly has leased the Mrs. Carrie Ott grocery store at Tokio and will take pos- session Oct. I. Collins—L. M. Hickok is erecting a store building which he will occupy when completed with a stock of gen- eral merchandise. Potterville—Paul Densmore and H. L. Hartel, of Eaton Rapids, have formed a copartnership and opened a meat market here. Detroit—Andrew Murdock has sold his confectionery stock to A. J. Mc- Dougall, who will continue the busi ness at the same location. Ludington—A. C. Jensen will open a men’s and boys’ shoe store at 118 West Ludington avenue under the stvle of We Are For Men. Redford—Harry Weaver has sold his furniture stock to Ross Northrop, of Livonia, who will continue the business at the same location. Eaton Rapids—Strong & Mix, deal- ers in grain and produce, have dis- solved partnership. Mr. Strong will continue the business under his own name. Vermontville—Jesse B. Lamb has sold his stock of shoes and grocer- ies to his brother, Roy Lamb, who will continue the business under his own name. Petoskey—Miss Jennie Fryman has leased the store formerly occupied by her father, A. S. Fryman, as a shoe store and will occupy it with a mil- linery stock. Holland—John Barkema has sold a half interest in his shoe stock to Klaas Koolman and the business will be continued under the style of Barkema & Koolman. Bellevue—J. A. Ritter has sold his bakery and confectionery stock to J. G. Beck and Ernest Phelps, who have formed a copartnership under the style of Beck & Phelps. Albion—W. B. and F. W. Fischer have formed a copartnership under the style of Fischer Bros. and pur- chased the grocery stock of E. J. Emmons, who will retire from busi- ness. Lansing—A. A. Morse has sold his drug stock to Dr. J. N. Eldred, of Chesaning, who will continue the business at the same location under the management of his son, B. C. Eldred. Kaleva—The brick store building and stock of general merchandise owned by J. N. Hilliard & Son was destroyed by fire Sept. 17. The loss is estimated at $14,000, with $8,000 in- surance. Sparta—A. Pierson has sold a halt interest in his merchant tailoring business to Emil Lundgren, recently of Grand Rapids, and the business will be continued under the style of Pierson & Lundgren. Lambs—A new company has been organized under the style of the Lambs Farmers’ Elevator Co., with an authorized capital stock of $5,000, of which $2,500 has been subscribel and $2,400 paid in in cash. Mulliken—E,. L. Cole, who recently retired from the hardware business in Sunfield, has purchased the shoe stock of C. A. Triphagen and will continue the business at the same location under his own name. Belding—Melvin A. Chapman and son, Charles, have purchased the gro- cery stock and fixtures -of the late C. W. Connell and will continue the business at the same location under the style of M. A. Chapman & Son. Belding—M. E. Ritter has scid his interest in the furniture and under- taking stock of Foster & Ritter to Thomas Welch, recently of Freeport, and the business will be continued under the style of the Foster- Welch Co. Eaton Rapids — The Voluntary bankruptcy proceedings of Carleton & Slayter, grocers of this place, have been referred to H. C. Briggs, ref- eree in bankruptcy. A first meeting of the creditors will be held in Char- lotte Sept. 30. Kalamazoo—A new company has been incorporated under the style of the E. S. Bazley Co., to buy, sell and deal in meat, fish, etc, with an au- thorized capital stock of $5,000, all of which has been subscribed and paid in in cash. Bay City—The business men of this city are preparing to organize an as- sociation to promote the industries and business of the city through a systematic campaign of publicity. A guarantee fund of $200,000 has been provided to promote industries. Owosso — Herman Baruch and Frank P. McDermott, receivers of the American Farm Product Co., kave addressed a proposition to cred- itors of the concern offering them debenture income bonds for the amount of their indebtedness at a basis of Io00 cents on the dollar. The receivers say the company is to be reorganized and the bonds will be the issue of the new company. Cred- itors who do not desire the bon Is will be paid a to-per cent. cash divi- dend on the amount due them. Fur- ther divijends are not mentioned. Detroit—Plumes, velvets and mil- linery ornaments valued at $400 were siolen from the wholesale store of the Kleinsmith Co., 183 Jefferson ave- nue, between Saturday night Monday morning. The robbery was discovered when the store was open- and ed Monday morning. Everything was in order, except for a small tip on the floor. When a clerk went to put this back in its box the receptacle was empty, as were many more that had contained the plumes and velvets. The thieves were most expensive evidently posted on millinery, as they selected only the best. Entrance was forced by prying open the front door. The police have been working on the case, but nothing was given out. Manufacturing Matters. Onondago — A fruit evaporating plant has been opened here by Acker & Lundergan. Detroit — The Detroit Vancouver Timber Co. has increased its capital stock from $125,000 to $250,000. Detroit—The capital stock of the National Wood Imprint Co. has been increased from $24,000 to $36,000. _ Detroit—The capital stock of the Hudson Motor Car Co. has been in- creased from $100,000 to $1,000,000. Twining—The Farmers’ Co-opera- tive Creamery Co. has been incorpor- ated with an authorized capitalization ot $10,000, all of which has been sub- scribed and $5,000 paid in in cash. Jackson—A new company has been organized under the style of the Jackson Chemical Co., with an au- thorized capital stock of $20,000, all of which has been’ subscribed and $2,000 paid in in cash. Zeeland—The Wolverine Furniture Co. has merged its business into a stock company under the same style with an authorized capital stock of $50,000, of which $33,080 has been subscribed and $15,000 paid in in cash. Weidman — The Holmes Milling Co. will engage in the lumber busi- ness at this place, having bought the retail yard here of John S. Weidman, of Mt. Pleasant. A. Z. Campbell is President and Floyd Mitchell is Sec- retary and Manager. Detroit — The Horton Autoette Manufacturing Co. has engaged in business to manufacture and sell me- chanical devices, with an authorized capital stock of $100,000, of which $50,000 has been subscribed and $45,- 000 paid in in property. Saginaw—The Wylie & Buell Lum- ber Co. will increase its logging force by two camps, and will run seven in all. During the summer sev- eral miles of track have been laid on the Haakwood and other branches of the Mackinaw division of the Michigan Central to reach timber. Bay City—The estate of Mathew Lamont has been settled and_ the heirs are ready to go ahead with the erection of a large plant, for which a site was bought several months ago adjacent to the Mershon-Bacon plant. The plant will include a box factory, planing mill and sash and door factory. Three dry kilns, power house, warehouse, etc., will be de- tached. The business has outgrown the small plant at Columbus avenue, -< -< September 21, 1910 MICHIGAN TRADESMAN 5 4 RY» PRODUCE MA hye oe kas eeessse ee ' ”) o We AN oot (f en ot, KET type D yaaa 8 == = The Produce Market. Apples -— Maiden Blush, Wealthy and Alexander varieties command $1.50 per bu. The quality is good, but receipts are small. Bananas—Prices range from $1.50 @2.50, according to size. Beets—soc per bu. Butter—The market shows a de- cline of Ic per pound for the week, due to an increase in the make West, as the result of cooler weather and rains. The market is at present un- settled, and it remains to be seen whether the market can hold down. The decline has checked withdrawals from storage, it being unprofitable to bring: butter out at the present market. The quality of the present receipts is good, the supply of me- dium grades being smaller and that of fine grades larger. Local handlers | quote creamery at 3oc for tubs and 30t%4e for prints; dairy ranges from 20@21c for packing stock to 23@25¢ for No. I. Cabbage—Home doz. grown, 75c¢ per Cantaloupe—Michigan osage, $1.35 per bu. Cauliflower—$1.75 per doz. Carrots—6oc per bu. Celery—-20c for home grown. Citron—85c per doz. Cocoanuts—6oc per doz. or $4.25 per sack. Cranberries — Early Blacks Cape Cod, $7 per bbl. Cucumbers—z2o0c per doz. Pickling stock, 20c per I00. Eggs—The market shows no mate- rial change for the week. The con- sumptive demand is excellent, but the quality of the receipts is run- ning irregular. The weather has been very favorable to egg produc- tion, however, and the receipts should improve in quality from now = on. Eggs are now being freely withdrawn from storage, and this fact, more than anything else, keeps the market for fresh eggs from advancing further. The eggs now being withdrawn are the lowest priced eggs in storage, and they are selling at the same price as fresh. Local dealers are paying 22c f. o. b. shipping point, case count, holding candled at 24@25c. Grapes—24c for 8 fb. baskets of Wordens. Concords and Niagaras; 20c for 4 th. basket of Delawares. Green Peppers—$1 per bu, Honey—rsc per th. for white clov- er and 12c for dark. . from Lemons—Messinas, $6; Californias, |rent needs. $6.50 per box. Lettuce—$1 75c per bu. for leaf. Onions—Spanish, $1.25 per home grown, $1.25 per 70 tb. sack. crate; trol. ed as follows: 96s and 288s, $4.25; 126s and 250s, $4.50; 156s, $4.75; 176s, 200s and 226s, $5. Peaches—Late Crawfords and El- bertas, $2@2.25; Barnards, $1@1.25; Kalamazoo, $1.50@1.60; Chilis, $1.50. Pears—Anjous and Duchess, $1.35 @1.50 per bu.; Sugar, $1.25 per bu. Pieplant—75c for 40 fb. box. Pop Corn—goc per bu. for 344@31%4c per tb. for shelled. Potatoes—The market has vanced to 75@85c per bu. Poultry—Local dealers pay 12c for hens; 12c for springs; 8c for old roosters; 11c for ducks; 8c for geese and 13c for turkeys. Quinces—$2.25 per bu. Radishes—12c for long and toc for round. Spinach—65c per bu. Sweet Potatoes—$2.50 for Virgin- ias and $3.50 for Jerseys. Tomatoes—$1 per bu. Veal—Dealers pay 7@8c for poor and thin; 8@oc for fair to good; 9@ toc for good white kidney; 12c for fancy. Wax Beans—$1 per bu. Watermelons—Indiana home grown command $2.25 per bbl. for 8, Io or 12. ear; ad- —_+2-+>__ The Grocery Market. Sugar-—The action of refiners in cutting granulated sugar to basis s.osc on Monday awakened little in- teresi among the trade and resulted in little new business so far as the local situation was concerned. Ru- mors of still further declines were circulated on the street and general- ly credited. Tea—The market remains firm an] the advance of 1@2c in Japans over last year seems to be permanent. Dealers have delayed buying, expect- ing a drop, which will not come. Nibs are very scarce and not enough pro- iduced to supply the American mar- lket and an advance of 2c or more is | demanded. Gunpowders remain the isame, with the exception of some kigh grades which rule slightly | higher. Ceylons remain firm, with a tendency toward higher prices. | Coffee—The local spot coffee mar- ket is still quiet, reflecting the check last week to the rise in options, which lapparently frightened the country. | Although it is maintained that roast- ers will be compelled to come in ‘sooner or later and pay the price, they continue to buy for actual cur- Despite the disappoint- ing demand holders of Brazils main- per bu. for head and /jtained prices at previous levels, the | |spot situation being under good co, Mild grades of coffee share in the general dullness, although no ten- Oranges—Late Valencias are quot-|dency toward material concession in price is noted. Maracaibos are firm, the same being true of Bogotas and Mexicans. Javas are dull at previous quotations, although holders look for improvement in demand soon. Canned Fruits—New pack gallon apples are in active demand, but as buyers are reluctant to meet the views of sellers very little business is accepted. Packers of established brands are asking up to $3 f. o. b. factory for 1910 pack of New York State gallon apples and assert that tne cost of the raw fruit warrants this price. A crop of apples approx- imating 2,000,000 barrels is reported in the northern counties of the State, but there is included in this compar- atively little good keeping stock. Maine and New Hampshire are said to have small crops, and in the lat- ter State Baldwins, in barrels, have sold recently at about $2.25 on cars for No. 1, with a possible Io per cence. of No. 2’s in the deliveries, while in New York State recent sales of raw apples are reported to have _ been made as high as $3 a barrel for Nos, : and 2. Spot stocks of gallon ap- ples here are limited, but buyers are holding off. The market closed firm. California canned goods are having a steady sale on jobbing orders and un- der limited offerings the market is firm. Canned Vegetables—Further sales of No. 3 standard Maryland tomatoes at 77%4c f. o. b. Baltimore, which had been paid on Saturday, were confirm- ed Monday. The situation in corn is strong, based on the unfavorable crop reports from most sections. Canned Fish—Offerings on domes- tic sardines continue extremely light, ewing to the continued slack run of fish and prices are increasing. Sal- mon of all kinds is firm, but in conse- quence of the limited offerings busi- ness is restricted, although there is reported to be quite an active de- mand for red Alaska and pink. Dried Fruits—Apricots are fairly steady now and the demand is light, such as Sultanas seedless, have ad- notch during the week, owing to crop damage. Cur- rants are weaker abroad, but un- changed in this country. Prices here are pretty high and may recede a lit- tle later. Other dried fruits are dull. Prunes show no market change and are still firmly maintained on the formerly quoted high basis. An oc- casional packer, however, has offered goods possibly %c below the mar- ket during the week. The demand is very light. Peaches show no change, the demand being fair and the price steady. Seedless raisins, and Thompson vanced another Syrups and Molasses—Glucose has declined two scales and %c per gal- lon on bulk. Compound syrup is dull, but will show a_ decided im- provement if the cool spell contin Sugar syrup is fairly active and shows no change in prices. Molasses is dull at ruling prices; mew crop prospects are now fair. Nuts—Spot stocks have advanced further and the best grades are rap- idly becoming depleted and higher prices are inevitable. There are now more enquiries for forward ship- ments, and as soon as they material- ces. ize in actual business prices are bound to go higher. The first parcel of new crop Naples filberts, long and extra long, is now due. Shelled wal- nuts show a further advance, owing to the scarcity. Almonds are quiet although firm. Sicily filberts are uv- changed on spot. Brazil are firmly held, with an upward tendency. A small shipment of new crop almonds has just arrived in New York and is due here in a few days. Spices—The market is quiet, so far as invoices go, although a fair grind- ing demand is filled. Cables are firm, but at too high a basis, as a rule, to cause business in futures. Mace is well maintained ‘at quotations on moderate stocks. Rice—There is a better demand noted, both from local and out of town distributors. The buying is hand to mouth, but reaches a fair aggre- gate. Firmness in the South tends tc create more interest, the shortage having resulted in New Orleans mills closing down because of lack of sup- plies. cuts of smoked meats, picnic, regular and skin-back hams, bellies and bacon, are in re- duced demand, due to approaching cold weather and unchanged prices. Lard, both pure and compound, is firm at ruling quotations. The fact that local butchers everywhere will begin to kill around October 1 will ease the lard market somewhat. Dried beef, barrel pork and canned meats are all unchanged and dull. Cheese—No change in the market during the week. The demand is fair. Cheese is just about where it should be as to price—ruling at about half the price of butter. The mar- ket will probably show an advancing tendency from now on, for the fac- _Provisions—All tories will close down around No- vember I. Fish—Cod, hake and haddock are unchanged and steady, demand not large as yet. Domestic sardines are very firm and no quarter oils can now be obtained under $3 f. 0. b. in a large way, and some holders are asking $3.25. Short catch is the ex- planation. Salmon are maintained on the previously reported high basis and the demand is good. Imported sardines are quiet and unchanged. There has been considerable activity in Norway mackerel during the week, which, as recently reported, opened at moderate prices. Some Irish mack- erel are offered at $12.50 per barrel in a large way, which is relatively high as compared with the cost of Norways. The shore mackerel catch is still a failure. —_~++>—___ The A. E. Darling Lumber Co., formerly in the Monadnock building, Chicago, has taken the offices vacat- ed by the Wolf-Lockwood Lumber Co., in the Murray building. Mr. Darling for several years was sales manager of the Chicago Lumber & Coal Co. The concern will do a com- mission business and will handle chiefly Southern lumber, red cedar shingles, oak and maple flooring. —_+-+—___ Sidney D. Thompson has engaged in the drug business at Shepherd. The Hazeltine & Perkins Drug Co. furnished the stock. [cones nSEIDLnTnEETITE TTT soeietnaenamnelebiasentatanieteniaienemmmnaaiaenennncandadsgniamnnnncabanmanisnmneamennanbanimsiitiaiailiin! Se eee MICHIGAN TRADESMAN Beptember 21, 1919 Adrenalin As An Antidote. It has mow been well recognized for a number of years that the use of adrenalin in conjunction with cocaine, or other local anesthetic, distinctly increases the local effect of the pain- relieving drug. At the same time it diminishes the danger of the absorp- tion of the anesthetic into the general circulation, and so largely prevents any untoward effects which might otherwise develop. The explanation of this effect, of course, lies in the fact that the adrenalin so greatly diminishes circulation in the part ta which it is applied that there is lit tle chance for the cocaine to be ab- sorbed. It is not a far cry from this use cf adrenalin to its employment in the stomach for the purpose of delaying the absorption of poisons. Early in 1909 this plan was resorted to by more than one physician. Amongst others, Jona reported in the Intercolonial Medical Journal of Australia of July 20, 1909, a series of investigations made by him to determine whether the administration of adrenalin by the month would be of value as an emergency remedy in poisoning by cvanide of potassium, strychnine, and other ranidly-acting drugs. The fact that other investigators had already sanwn that the intraperitoneal inje-- tion of adrenalin diminished the rap- idity of absorption of strychnine, even when it was administered by the mouth, led Jona to the belief thai excellent results might accrue. He found that if three drachms of the 1- to-r000 adrenalin solution commonly found on the market, diluted with a small quantity of water, was admin- istered at once after the poison had been taken, and then if, after the stomach had been washed out a further dose of half this quantity was g.ven, animals survived poisons wh'ch would otherwise have caused death if this treatment had not been institut- ed. Of course in the case of 30 rapidly acting a poison as cyanide of rotash it is essential that the antidote chail be given at once, and even if the quantity of the poison is smali ‘t can hardly be expected that adrenain can prevent death from such an ex- ceedingly lethal drug. At most it caa suly delay absorption until an anti- dote can he given. When the poison is -trychnine, however, the symptoms of poisoning are greatly delayed in their devclcpment and valuable time is giver. for the use of the stomech pump and physiological antidotes. Jona extended his research to such cther drugs as aconite, belladonna, and chloroform liniment with equally good results. In other words, the adrenalin in such cases acts by de- laying the absorption of the poison and not by any distinct antagonistic influence. ened ell rerenemee Center of Population. One of the points of interest re- garding the last census is as to where this will be located. For some dec- ades it has tarried in the Hoosier State, although the central point, geo- graphically, is in Kansas. At the present rate of progress it will take several periods yet for it to get be- yond the Indiana boundary. Looking Eastward there is a sur- prise in the gain reported from New York City. This is an increase of more than a third—almost as many new citizens added during the past ten years as were in the city twenty years ago. The West is growing; but the East is taking on the rounded form of ma- turity. People are no longer spread- ing out over Government land, ex- cepting in restricted areas. They are learning to make better use of the land now occupied. The farmers are tilling the soil to better purpose. The gasoline tractor is now breaking up land by the square mile, where the weary team but recently measured the distance by acres. Cattle no long- er rcam wild over the plains, but the land is utilized in the raising of wheat—wheat which will, in part, come back to feed the millions with- in metropolitan circles. While there is a significance in the figures to the agricultural world there is one of still greater import to the commercial world. As the multitudes must be fed, they must likewise be clothed and housed. They must also be supplied with work or a race of beggars dominate. The indus- trial world must be growing at a rapid rate. The skyscraper is filled and the value of land has increased. As a nation we are becoming more and more — substantial. Henceforth the growth will be more uniform in all departments. While the march of population is arrested, the march of progress develops along new channels. — es Food Exposed To Dust. Formerly gelatine, coffee, tapioca, starch, raisins, prunes and numerous other food articles were handled in bulk by grocerymen, and, of course, the longer they were exposed to the air in bulk the dirtier they became. Fly specks, too, covered such expos- ed articles—what disease germs might not be in fly excrement and upon the feet of these nasty insects? will compact A member of the Indiana Board of Health was passing a grocery one day and observed boxes of fresh blackberries exposed for sale. They with dust and swarms of flies were present. On the sidewalk, within six feet of the ber- ries, some poor diseased mortal had spat, perhaps a consumptive. The sputum circled with flies and a moment’s observation discovered that they flew back and forth, not only between the berries and the sputum but also between the berries and the gutter filth and street manure. were slightly gray was But. most wonderful, people pur- chased those nasty berries and ate them raw. The druggist nearby was asked if any diarrhea existed in his neighborhood, and he immediately re- plied: “A good deal. I put up several diarrhea prescriptions to-day and sold several bottles of patent diarrhea mixtures.” Some of the people in that locality will have typhoid fever in the fall and perhaps some will die. —The Healthy Home. —_+~+-+___- A poor man never looks so poor as when riding in a rich man’s car- riage. Nine Watches Made in an Hour. It is claimed that the methods of manufacture adopted by one Ameri- can company enable it to set up, ready for trial within an hour, no fewer than nine watches. This rapidi- ty of manufacture has become possi- ble by reason of the ingenious ma- chinery invented for the making of all the parts of a watch, — The speed with which the various parts are turned out is truly remark- | able. Great sheets of brass and steel are cut and rolled into ribbons and punched out into wheels at the rate of ten thousand a day from each punching machine. Workers drill the thirty-one holes in the roof of the watch as fast as they can count, other operatives counter-sinking the holes almost as quickly. Brass wire glides into a machine that measures off the length of a part, turns it, puts a screw thread on each end and actually screws it in at the rate of two thousand a day. The screws are so small that it is said fifty gross of them can be put in a thimble, while of others there are one thousand gross to a pound. Balances are cut from the solid steel, ground down, worked up and drilled with their twenty-five screw holes apiece at the rate of one hun- dred wheels a day from each ma- chine. Wheels have their teeth cut, a couple of dozen at a time, some with from sixty to eighty teeth, at the rate of twelve hundred wheels a day from each machine. Ue Beating His Own Record. The ambitious man keeps moving up a peg every day. He is like a pole vaulter who wants to. excel. Having astonished the spectators by clearing the bar at a good height, he indulges for only the space of a few pulse beats in the futile sentiment of self-appreciation. He pushes the bar up another notch or two and clears it again. Ambition furnishes the spring that makes him able. Men with am- bition are always scheming to beat to-day’s business with to-morrow’s. A man of this stamp, when he sets out to beat his own record, is nerved up by the consciousness that he has to beat the record of a mighty good man. His ambition is _ infectious. When he gets through with a cus- tomer the latter usually has the feel- ing of having been newly converted to the Only Faith, and will plug to make a go of that salesman’s goods just as if he were paid a salary to do so—not because he is afraid they will prove a dead loss if he does not hustle, but because he knows they will prove a live profit to him if he does. +2 Not Always the Same. Can I use your telephone a min- ute?” asked a middle-aged woman of a West Bridge street grocer. “But you used it yesterday after- no-n, last night and two hours ago,” he protested. “Ves, but I forgot something.” “You were telephoning about your husband.” “Ves, and here is the situation. He is off on a spree. -He always calls me up on the ’phone after a day o1 two to tell me what a bully time he is having. My mame is Sniggs.” “And he hasn't called you up this 39? time? “No. Sometimes he gets it Sniggs, and sometimes Riggs, Briggs or Diggs. T want to strike him some- where if I can and tell him to remem- ber, no matter how tight he gets, that it is S-n-i-g-g-s.” : The grocer’s heart expanded, and he allowed her the use of the tele- phone free of cost. (Girocer’s Wite Ina Western [lichigan town used all of the first stock of ‘Purity Patent’’ Flour her hus- band bought. Now all his best cus- tomers use “Purity Patent” Flour They took the first sack on his own personal guarantee of quality and knowledge of results. He bought the first few Sacks in the regular way of trade from a sales- man who told the usual accepted story of quality and net profits. Today this grocer has a Flour trade that’s well worth “Purity Patent” while. Grand Rapids Grain & Milling Co. 194 Canal St. Grand Rapids, Mich. September 21, 1910 MICHIGAN TRADESMAN. Rice as a Food. In view of the fact that rice has become one of the staple crops of several of the Southern states, and its consumption as an article of food is very largely increasing, and in view also of the fact that in those Asiatic countries, where rice is, if not the sole, at least the chief article of food, it has been charged with be- ing the cause of a disease known as “heriberi.”’ which prevails there, in- formation on the subject is of great importance, and United States con- suls in those countries have been asked for reliable and scientific state- ments of discoveries in that particu- lar. Consul General Du Bois at Singa- pore, in the Malay states, gives some observations made by Dr. Fraser, di- rector of the Institute for Medical Research, and his opinion is that white or overpolished rice is the cause of the disease. According to Dr. Fraser, it has been proved that the proportion of cases is I to 39, where the rice is eaten in an overpolished condition, und 1 to 10,000 where it is eaten with its pericarp. In some cases the dis- ease disappeared where unshelled rice was substituted for shelled rice. For a long time it has been the consensus of opinion that rice caused beriberi, but how the result was produced re- mained a mystery. Some believed that it was caused by diseased rice; others claimed that it came from a certain poisor in the grain. Early this .vear Doctors Fraser and Stanton commenced experimenting on white vice fed to fowls. When fed on over- shelled or white rice they were strick- en with a form cf polyneuritis, some- thing akin to beriberi. Twelve fowls fed on unshelied rice remained healthy, but of the 12 fed on white rice, 6 suffered from polyneuritis; of 12 fed on the polishinzs of white rice, all remained healthy,.and of 12+ fed on the paddy husked in the primitive Malay method by a native woman, all remained healthy. Parboiled rice did not produce the disease, but when ex- tracted with alcohol and dried in the sun it produced polyneuritis. Ry a careful analysis it was found that phosphorus pentoxide was great- ly deficient in white rice. After a series of investigations Doctor Fraser announced that beriberi may be pre- vented by substituting for white, or overpolished rice, a rice that has been polished lightly or by using the pol- ishings from white rice with the pol- ished product. This discovery has created profound interest throughout Malaysia, and many experiments are being tried in all parts of the Far East where beriberi has grieviously af- flicted the natives for many years. Doubtless this disease only ap- pears where rice is almost the only article of food, but, nevertheless, it is necessary to know all the facts, and if unnolished rice is more whole- some than the polished, growers and handlers should abandon their efforts to make rice specially white. The demand for white flour gave rise to a system of bleaching that has been condemned by the pure food sanitar- ians, and if white rice is also un- wholesome let us quit its use as food. Je ee New Wheat Makes Good Bread. Apropos of the recent statement by James A. Patten that the United States must find a_ substitute for wheat or the people will soon not have enough bread the recent tests by the Department of Agriculture of the bread making qualities of durum wheat are hope inspiring. Without agreeing with Mr. Patten’s pessimis- tic prophecies, it may be stated that durum wheat is likely to prove a valuable addition to the agricultural products of this country. Tests have proved durum wheats to be drought resistant and rust resis- tant; which means that they can be successfully grown on millions of acres of land where the ordinary va- riety of wheat can not be raised with an assurance of success. The durum wheat crop of the United States ex- ceeds 50,000,000 bushels a year. Tests were made with the different varie- ties at the agricultural experiment stations in North Dakota. Nebraska and at the Canada experimental farms and at the Ontario Agricultural col- lege. W. M. Jardine, of the Bureau of Plant Industry, predicts that du- rum wheats will in time become the leading spring type in dry land agri- culture. Durum stood up well in the mill- ing and baking tests. The bread made from it is creamy, of fine texture and good form, with a rich brown crust that has a tendency to be thin and tough. This bread, the experts insist, can be objected to only be- cause of prejudice. Durum wheat gave a larger percentage of flour than the ordinary wheat, the average weight per bushel for clean wheat was greater, but it required more power to grind it into flour. The bread made from it is sweeter and has a more nutty flavor than bread made with fife or blue-stem wheat flour, and it holds the moisture bet- ter. A chemical analysis of the du- rum flour showed little difference be- tween it and the commercial flours. Durum wheat has been principally used for making macaroni. If it can also be utilized fot bread Mr. Pat- ten’s substitute has already arrived. 2 The Reason For It. It was more than a suburban trol- ley line. It was a line that ran past farmers’ doors for miles and _ miles. At one farmhouse a farmer with a basket on his arm got on the car and took a sat beside me, and’ pres- ently I asked him: “Are you taking eggs to town to sell?” “Vep—five dozen.” “How much a dozen?” “Thirty-five cents.” “Why is it that eggs are so high right here in the country?” He felt for his plug of tobacco, bit off a chew, returned the plug, and then answered: “Wall, its because durned_ fule folks are willin to pay that price, though hens are willin to lay em for a cent apiece and put in seven days a week!” Sincerity in Quality Is one of the favorite attributes given to Morning Joy Coffee eWeDd S RRR 22:2* 7 Ag: Its History is one of continual progress. It isn’t strange that it should take a fine pro- duct some time to reach the pinnacle of suc- cess for the reason that it isn’t given to all men to see the same thing at the same moment in the same way. A product, however, that represents all that is best in Quality, gradually in the course of events, lifts itself far above the ordinary. It fulfills, as it were, a law of nature that things in general will find their natural level. The success of Morning Joy Coffee has been due to its distinctive flavor and that flavor depends on the finer grades of Coffee and a rigid policy on our part to maintain its high standard. Sincerity in quality means that it is true in its make-up and dependable at all times---an intimate friend rather than a mere acquaintace. Morning Joy Coffee was never crea- ted for a transient trader who will sell this and that and the other, but for those who believe in the building of a permanent success. Give your customers an article of merit and you win a reputation which is a valuable asset. Fine Coffee is one of the best trade getters and holders any dealer can have. Do you have it? It has been our policy for many years to give the best drink for the least money. We guarantee quality and price and back it up with our reputation gained through many years of fair business dealings. Tell us your Coffee wants---and save money. Order a moderate quantity and give it a fair trial. sssSSSSSSSERKE WorDEN GROCER COMPANY GRAND RAPIDS, MICH. The Prompt Shippers Beh og ee ee ee ee MICHIGAN TRADESMAN Sepiember 21, i910 DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Published Weekly by TRADESMAN COMPANY Corner Ionia and Louis Streets, Grand Rapids, Mich. Subscription Price. Two dollars per year, payable in ad- vance. Five dollars for three years, payable in advance. Canadian subscriptions, $8.04 per year. payable in advance. No subscription accepted unless ac- companied by a signed order and the price of the first year’s subscription. Without specific instructions to the con- trary all subscriptions are continued ac- cording to order. Orders to discontinue must be accompanied by payment to date. Sample copies, 5 cents each. Extra copies of current issues, 5 cents; of issues a month or more old, 10 cents; of issues a year or more old, $1 Entered at the Grand Rapids Postoffice as Second Class Matter. E. A. STOWB, Editor. September 21, 1910 SING AT YOUR WORK. Maybe you have never seen a woman trying to cure the toothache by singing. Maybe she did not suc- ceed in stopping the pain; but she certainly did succeed in lessening the annoyance. “We can sing away our cares,” says Beecher, “easier than we can reason them away.” The man who makes a practice of being as happy as he can, no matter what the troubles or discouragements, is in the end master of the greater part of life’s troubles. We all know the man who is ways grunting and grumbling. He has a lame back when a load to be lifted and his rheumatism is sim- unbearable when a small cloud cbscures the sun. He father to the boy who is a victim of the 9 o'clock toothache, and generally man- ages to get the minimum amount of work done withthe maximum amount of fuss and worry. He is always hav- ing a hard time and you realize it al- most as keenly as he—that is, if you are forced to be much com- pany. Unless forced into it you take the other side of the street—the side where the sunshine creeps in. Tt is the boy who can sing or whis- tle at his work who shoves the work along. The man who is bound to be happy the a man who goes life finding much of brightness and beauty. We get much that we look for and not very much that we do not seek. Culliman diamonds are not picked up every day. The pearl diver must put on his diving suit and go down into the al- is ply is in his is, whole, on through so depths for his treasures. but there are many treasures scattered broad- cast about us if we only stop to gather them up. The habit of sing- ing at work is as forcible in its fig- urative its literal signification. We may make any work more endur- able by doing it in a happy spirit: if contented with it. at least be content to get the most out of it and use it as a preparation for something better. as in not exactly ELIMINATE SEX IN BUSINESS. Many of us glory in the freedom now allowed to woman. Where she had choice of two or three occupations, besides that of getting once a married, and while in spinsterhood she was subjected to implied if not open reflections decidedly unpleas- ant—other than those reflected by the mirror—almost all the honorable methods of making a living are now freely opened to her. While she appreciates these she is prone to forget that there are certain obligations going with them. When doing office work she must accept the customs of office life. While she might have once objected with the just reproof that no gentleman would smoke in the presence of a lady, it is wise for her to remember that now she has invaded the do- mains of the other sex and it is only eood decorum for her to accept the conditions prevalent there. She can no longer expect every man in a crowded car to remain standing un- til every woman is seated. While age or personal affliction may gain a seat, or while courtesy often extends it as a right to the preferred place, wom- an has lost. She has gained equal standing in many places where she was once in the lower row. Is it not perfectly fair for her to accept the equal chances among the convenienc- es of life? No discourtesy is necessar- ily shown when she is accorded only the same rights and the same con- veniences of her male associates. When accepting a business position she should resolve to eliminate, so far as favors are exacted or expect- ed, all recognition of sex. Her true womanhood, her ladylike manners, need not suffer, but she should re- solve to stand on the dignity of busi- ness, conform to its rules, bear its reproofs if need be, instead of be- coming indignant at criticism or be- cause the courtly manners of a past generation have been forced out as she has worked her way in. Let her reioice in her emancipation and adapt herself to the new _ surroundings which she has voluntarily entered. HOW YOU CUT. The experienced woodsman would be pained beyond measure at the manner in which the novice attempts tree-cutting. Aside from the danger of a real catastrophe, the haggling and laborious work are quite foreign to skilled workmanship. The cutting of prices is not so very diferent in some respects from the cutting of trees. As there are good ways there are an equal number of bad ways, and in the adoption of some of them there is imminent dan- cer that they will be the means of landing the trees upon our own heads. Tn olden times the pioneer cut pro- miscuously; but the forester uses dis- cretion in his selections. He may know that some trees must go. That being the case, he looks the field over carefully and removes with reason. If a branch is lopped off here and a tree cut there he has a good argu- ment for this removal. And_ the tradesman who decides that he must have more room should take equal care in making the changes. Fashion is to a certain extent dic- tator. When others are marking down lawns to less than half price you can not expect to maintain the old price and make sales. More, if you attempt it the word will quickly go that yours is a dear establishment. Strive to keep up with the proces- sion, even if you do have to run a little ahead to make sure. Cut without personal protest. No one likes to be compelled to haggle over prices. Even ifthey do finally get you down to what they consider rea- sonable, the fact that you tried to charge more will be resented. Make your prices up-to-date and have one price for all. The man who is bound to get the last cent out of an arti- cle should take heed lest he be allow- ed to keep the article. Cut consis- tently, cheerfully, freely; your work will be neater, more profitable and more inviting. WHAT YOU WRITE. Every business man is fully cog- nizant of the fact that he may say things which it is not business to put upon paper; for with the twists and turns of circumstances they may come up against him some day in a most unexpected manner. Not one in ten realizes how great the danger of being misunderstood and a wrong impression gained. We may say 4a thing to a person and he will not think of taking offense, when if the same thoughts are put upon paper it is quite another matter. The joke becomes a serious matter and a triv- ial thing may be magnified into one of grave import. There is so much in the tone of voice which reveals the nature of the intention. For this reason things may be said over the phone which are liable to be entirely misconstruea on paper. But even the telephone is a bit treacherous as the tone only is given and not the facial expression of the speaker. The two together speak more eloquently than words; and the playful jest is received as intended, while the cold words, bereft of kindly tone or personal interest, become ab- solutely distasteful. Many a personal feud which clings through life originated in some writ- ten words which were misinterpreted, Many an error of serious importance may be traced to this source. If you wish to joke have all the merriment possible. It is good for the health, but do it in a way that you can keep close tab upon the other party and can read in his tones and facial ex- pression as well as his words the ex- tent to which he is enjoying the rail- lery. There are limits which differ with the individual. These you know and recognize in your letter; but there are moods which you can not foresee;) misunderstandings possible which you can not make allowance for. It is safe to be careful what you write, even although you are free to speak your mind in person. MAKE CRITICISM COUNT. Did you never feel a bit of resent- ment when a disparaging word was said about your place of business: Surely the average mortal will feel at least as greatly touched by this as by the personal criticism. But there is no use in getting angry; in fact, it is not policy. So the common meth- od turns a deaf ear and passes by as though nothing had happened. But the strictly business man turns the sharp criticism to account. If it has within it a bit of justice and wisdom it is ten tmes more valuagle to him, even although the thrust was at the time more cutting. He dis- covers that there are so many view points that he can not hope to sur- mount them all; and even having gained the most important his glasses - may be obscured by the rosy light of vanity, the green glare of envy, or the smoke of plodding. It is a positive advantage to have some one show him the different locations of vantage ground; to have the blinding influences removed. The criticism prompted by envy and other baser motives is of less value than any other; but even this is bound to bring useful lessons. It may spring through the medium of ridicule; yet we see how absurd por- tions of our work may be construed. But from honest criticism come the most helpful lessons. Through these we are led to develop the best that is in us, to prune away the useless and to strive with firmer resolve to- ward better results. If at first thought we are tempted to take offense at this, the sober second thought changes matters and we in the end feel grate- ful to those who would show us our- selves as “ithers see us.” Criticism is the mirror in which we can gaze with- out cultivating vanity. The Kansas Legislature evideutly proceeds on the theory that every wrong can be righted by law. After passing an act regulating the size of sheets in hotel bedrooms and making it a felony to put the largest straw- berries on the top of the box, they cone vith a statute defining lemon- ade. Hereafter circus men will not be permitted to offer to a confiding public a decoction composed of tar- taric acid and saccharine, colored with poke berries or aniline, and call it lemonade. Lemonade offered for consumption at the circus in Kansas must be made of lemons. If the venders prefer to deal in an imita- tion article, it must be made of citric acid, without dyestuffs, and when he cries his ware must be called “‘imita- tion lemonade,” with no_ slurring over the word “imitation.” The officials of the National Treas- uly estimate that subsidiary silver coins, that is, coins cf less than one dollar, to the amount of $9,700,000, have disappeared from our circula- tion. They are now preparing tv find out how many of the $346,000,000 in silver certificates and greenbacks that have been in circulation thirty- two years are lost. Rough guesses place the amount at from Io to 20 per cent. The reduction of silver is based on the fact that we have im- ported that much more in_ thirty years than we have exported. The Treasury people say that every American who goes. abroad takes some silver over there and leaves it in exchange for foreign coins. Of course, the coins lost and melted for vatious purposes are figured into this sum as well. If you can not sometimes forget to count yourself you will never be worth counting. rnin teense Re haere iemmeeanerN September 21, 1910 MICHIGAN TRADESMAN 9 A LESSON OF EXPERIENCE. Paris, the “City Beautiful,” has been indulging in something much resembling a fit of hysterics. Here she and the rest of the world have been considering that city as a mod- el to be followed and all at once to her utter dismay she finds herself described by one of her own newspa- pets as “indescribably filthy,” which, with other habits long custom has tolerated, make Paris the least clean looking capital in the world. Well, that is enough to make a town, thinking fairly well of itself. sit up and take notice. She finds her stainless streets littered from end io end with waste paper. She finds that her tradesfolk, looking anxiousfy aft- er that stray son, have been entrust- ing the sale of their wares to. the mercies of the dodger as a means of advertising and: they are not especial- ly pleased with the results, not the city at all events. “As every visitor knows, he can not walk along the boulevards without having advertise- ments thrust into his hand at almost every few paces,” and a little home experience furnishes the rest. A few of these advertisements are distributed one by one, the rest in handfuls are thrown into the streets and the wind, ever ready for its part, does the rest. Hence the indescribable filth, the dodger-littered city and the hysterics. Without losing scent of the son and equally determined to remain the model city, Paris puts an end to her littered streets by ordering all hand- bills to be taxed—a measure which other cities might consider with ad- vantage—and it is safe to conclude that the City Beautiful will soon re- gain her old place in the world’s es- timate of municipal loveliness. After all, the whole matter comes down to this: The only way to adver- tise is through the columns of the press. The billposter disfigures the town to little purpose. True, those who run may read; but it is submit- ted that under the circumstances the runner reads too carelessly and thoughtlessly and rarely becomes a purchaser, while the dodger as an ad- vertiser has with us long been put down as a failure, a lesson which it has taken Paris a long time to learn, but one which will be no less valua- ble for that. THAT RINGING BELL. The round world has recorded no grander event than that which took place that morning when an army of millions of children, fully equipped, took up their march for the school house, at the stroke of the school bell. From ocean to ocean began the grandest march of the grandest army on earth, cheered alike by the forces of home and church, who had assem- bied to bid Godspeed to the veteran, if any were old enough to be so con- sidered, and the recruits in their first awkward attempt to fall into step with the music of the union. The Forward March of this youth- ful army is especially important now. The National life is throbbing with new impulses and purposes. A new nationalism is taking to itself form and force. The old idea of life and livthg with its old-time purity and simplicity and earnestness of purpose has been restored and the glory of Old Glory as it floats over these de- fenders has never appeared so splen- did as now with every bar and every star aglow with the hope of that cjvic righteousness which has become the battle song of the republic. There is no need of asking who is to aid in realizing this grand ideal of this grand army whose march begins to-day, for the home and the school and the church are where they al- ways have been on duty zealous and cetermined as they have not been in years for the -grandest movement which the country and the century have so far undertaken. Three times a day and between times father and mother and home influence are going to teach these young warriors how to carry arms and the object of the march, daily the teachers tirelessly and without ceasing will forward the home movement and the church, wide awake to the importance of the task undertaken day after day, Sunday and week day alike, will aid and bless by its co-workers in this, the most righteous undertaking which, in the history of mankind, has so far pre- sented itself. The result of all this? Civic right- eousness. That is all. The man, ir- respective of the accidents of birth or condition, is to have a square deal. The honesty policy is again to pre- vail. Good old-fashioned decency is coming again to its own. The dollar is not to be the standard of moral measurement and home is to take its old-time place as the dearest spot and the most sacred spot on earth. Home training is to be no longer neglected and shirked, the boys and the girls are to be brought up in the way they should go and fathers and mothers are for the most part to be the trainers, and this by precept and by example—this is the all, the result of this day’s tremendous marching and may home and school and society reap the countless benefits brought by this countless army when again it comes marching home. THE SCHOOL AGE. There are in every community boys and girls who drop out of school at the earliest possible moment. Some are induced through dire necessity; others through a desire to commence real life; a few just because it is too hard work. As to the latter little need be said of them. When school work proves too laborious other work is generally of a similar nature. The boy or girl who shirks arithmetic and grammar will find few restful positions await- ing him that are really paying. For those whom real poverty draws from the school to the workshop there may be a remedy. If you have a bright boy in your establishment, one who makes good in the lower po- sitions but who will be handicapped when it comes to promotions just through lack of education, can you not suggest to him the possibilities of home study during spare moments? If there is a night school get him in- terested in it. If not let him realize what others have done for them- selves. Lincoln had in boyhood not more than half a dozen books which were available. Yet he eagerly used these to the limit; and fortunately they were good books. Carnegie com- menced without school advantages, but he was a great reader, and Hen- ry Clay had only the country school and self-teaching. Leaving school as a money-making institution is an exceedingly poor in- vestment. A good education, accord- ing to statistics, is about the best capital which a young man or wom- an can have. They may succeed with- out it. Many have. But it takes the pluck of a Burritt to do it, and one is constantly working at a disadvan- tage. Show the boy the dollars ahead he will be by first getting a liberal education. Carnegie had to wait for it until more than 30 years old, but as soon as he got the means he put himself under a teacher and took a systematic course. Reading ‘had done much, but he recognized that the work of the school was yet needed to place him well up in the plane of competi- tion. THE MUSHROOM DANGER. Autumn rains and warm days bring to perfection that delicacy much es- teemed by many, the mushroom. With it comes usually at least one or two reports of fatal poisoning. While there are many edible fungi and only a few dangerous ones, this fact does not in the least mitigate the trouble when the deadly one happens to be encountered. While there are many rules given for a popular identification, all have thus far proved their claim to the same rule by the exceptions. Those familiar only with the commort mushroom will tell you to “avoid all which have white gills and a hollow stem.” Others with a more extended range of knowledge on the subject will find many which are precluded by this rule. Others say “discard al! that have a warty cap or a mem- braneous sheath at bottom of stem.” Again the professional singles out harmless varieties with these charac- teristics. This may confuse the novice into a fatal error. The fact is there are many harmless species, yet a few so closely connected that an expert to detect them the warning note. it requires and sound Since there are so many wholesome foods about which no danger attach- es, it seems very foolish for any one to risk their life for the sake of an indulgence in such transitory pleas- ure. Never partake of mushrooms at hotel or restaurant. Never eat them unless certain that the one who gath- ered them understands his business and is careful. If you collect them yourself restrict your specimens to the kinds you positively know are safe. Do not venture on _ the de- scription of a friend to test some un- familiar species. A single character- istic differing may make the difference to you between this world and the next. If a scientfst, you can distin- guish through the aid of technical works; but popular choice is safest under the guidance of personal help from one who absolutely knows them. It is a sceptical fellow indeed who does not believe the fortune that a pretty z2irl reads in his palm. THE PROUDEST MOMENT. Most boys will point back to the time when the first trousers were donned as the exact chronological date; and the boy who has been bur- dened with curls and “sissy names” until of school age will give the first visit to the barber as his proudest moment. Lincoln told with great pride of how he earned his first dol- lar ferrying a couple of men and their baggage out to a little steamer on the Mississippi; Elihu Burritt says: “The proudest moment of my life was when I had first gained the full mean- ing of the first fifteen lines of Hom- er’s Iliad.’ Edison’s pride as “Wiz- ard” lies not in the honor accorded to him by a nation, but in the fact that he can do the magic work. The question should come to every one, “What should be taken as my proudest moment?’ Is it the one which led to the building up of a profitable business? Have the dollars accumulated as a result been put to the best advantage, financially, se- cially, morally or from a_ religious point of view? There are motives entirely praiseworthy in the race for wealth. If we use it in providing for family, in paying honest debts, in giv- ing to ourselves and those around us a broader view of the world, in the patronage of all which leads to ture and refinement, personally and as a community, we may well look back tc the proud moment ‘which in- duced us to resolve to make the most For when we do this we also make more of others. Socrates declared that the highest reward he could enjoy was to_- see mankind benefited by his labors. This is an age in which men are measured by what they do, rather than by what they possess. What they are is of in- finitely more value than what they seem to be. Is the moment of which you are proudest the one to which the world would point? Or have you somewhere a kindness to humanity which will count in the end than the most prosperous commer- cial rating? cul- of ourselves. more The glimpse Mr. White gives of David W. Kendall in his contribution on the subject of Mr. Kendall’s Euro- pean trip, published in this week’s pa- per, naturally suggests the thougat that Mr. Kendall is really the father cf modern furniture making in Grand Rapids. While he had little to Ic with construction, he had much io do with designing. When he entered the field Grand Rapids furniture was very generally loaded down with or- namentation and carving. Mr. Ken- dall conceived the idea of making 4 perfectly plain piece of furniture and changing it to a work of art by a mere dash or line of ornamentation. When he did this he changed the en- tire character of the furniture made at this market and to him, more than to any other one man, is’. probably due the high character our furniture bears in the markets of the world. If the company of those who hold down nail kegs and dry goods boxes at the village store is more to a man than the evenings with his family there is something sadly lacking in the man—or his family. MICHIGAN .TRADESMAN catenin a ame PA How mach of this S 70000” mam do you need? Le > Read Following Page Carefully Ener a ern dS TS IS aac ainpecadeciaieeamcrncalmcenmemaummmnmaeeeamamenameemrt . FR ere eee re ee ana er ee enc eater te re ings nem cmaican ecg ka rere oe EN NG atl. s + — MICHIGAN TRADESMAN 11 We Have Borrowed $70,000 for Grocers This summer we went to our Bankers and told them we wanted $70,000 to use this fall. When a firm has a capital and surplus of $467,000 it would seem as if they had enough to take care of any ordinary business. But ours is no ordinary business, and while we could squeeze along on $467,000 we didn’t want to do it because most of that money is invested in plants, machinery, wheat and flour and we wouldn’t have enough left to take care of the 4,000 grocers who are selling our flour and would need a little credit. So we borrowed the $70,000 in order that we might take care of every responsible grocer who does us the honor of selling Lily White, ‘“‘the flour the best cooks use.”’ We got the money at six per cent. interest. That means $4,200 a year or $350 a month interest we are paying for this extra money in order that we may properly take care of our grocer friends. Therefore, if you feel that you need all the money you now have to conduct your business, send your orders for flour to us and we will allot to you what- ever amount, in flour, you can turn over in thirty days. Thus, if you can sell 25 barrels a month, send your order for that amount and we will ship the flour to you on thirty days’ time. This will enable you to sell it and get your money back in time to remit with your next order for 25 barrels, so that you will have a perpetual additional capital of from $125 to $150 according to the variation in the price of flour. This extra money is rapidly being taken up in this way by grocers all over the state because the market conditions are such that spring wheat flour is much higher than winter wheat flour and erstwhile spring wheat consumers are making a rapid switch from spring wheat to the best winter wheat flour they know of, which seems to be LILY WHITE. In fact, the demand for Lily White has been so great in Michigan that we have been unable to get enough to satisfy our Eastern customers who pay spot cash, and they have quite justly complained that we have favored the home trade. But, while ‘‘a prophet is not without honor SAVE in his OWN country,” it is quite different with Lily White, ‘“‘the flour the best cooks use.”’ Lily White has been greatly honored at home, and this has come about through our determination to keep it up to a high standard of quality at all times, helped by our liberal advertising and the loyal sup- port of the grocers. And while other millers have complained bitterly of ‘“‘substitution,’’ our policy of making it pay the dealers to sell Lily White has enlisted their hearty approval and support. You are invited to become one of our dealers. You do not need to be rich and influential. A good character and reputation for keeping your word and paying your bills is all we ask. If you have never sold our flour, you do not have to ‘“‘work up” a trade. Our co-operative advertising does that for you. At the present time and until Sept. 26th orders for Lily White will be accepted at $5.60 in small lots f. o. b. Grand Rapids. Write, phone or wire for prices on large quantities. FRED N. ROWE, Sales Manager. Valley City Milling Company Grand Rapids, Mich. 12 a a nnn nD erin an oeceaeene i ealaainadeneenanaiaaaaac ee eee cae acre ks ee healt nies deni heinndncomracancuece calc aadeelahinada MiCHIGAN TRADESMAN September 21, 1910 BETTER THAN EVER. Wherein This Year’s Fair Excelled | Its Predecessors. The West Michigan State Fair last week was a proud success as a great of interests. exposition agricultural Never before in Michigan has there | been seen such a large and compre- | yroducts ol there the before hensive display of the Never been seen such a collection of imple- farm. has ments and utensils used on the farni. The sheep, swine and cattle exhibtis were up to high averages. The horse fell short, poultry was shown than at any form- er fair. nearly an_acre, filling the new build- ing and occupying tent space outside. As an agricultural exposition the Fair this year made a new high mark show somewhat but more The carriage exhibit covered That the farmers appreciated it was | shown by their large attendance. Of| passed the fully country. the 75,000 persons who gate during the week thirds were from the the down town merchants and as were the farmers the Fair would have a financial would have been monumental. scored success In the agricultural and horticultur- | al department Grand Traverse, Lee- Ingham and Kent came in with large county lenau, counties exhibits, and Oceana county contributed a col- of fruit that fifteen lection covered tables. ber of individual exhibits in plates | and collections representing Kent, | Ottawa, Muskegon, Emmet, Charle- voix and other counties. The display covered the entire range of Michi- | gan fruits and vegetables and was a splendid exposition of and possibilities Northern the feature In tion with there have been some descriptive literature telling where the the resources Western and Fair. exhibit of Michigan, was of the this connec- shoulda lie, good lands where settlers are wanted and other | information that would be useful to land seekers. The Missouri Pacific Railroad had a model farm exhibit in the building and any quantity of profusely illustrated reading matter to give away. Western Michigan had the actual products of the soil, but no information to hand out. One of the features of the fruit show was the daily demonstration of Western apple packing methods made daily by Geo. E. Rowe. The Michi- gan package for apples has always |} been the basket or the barrel, The Westerners use boxes, the same shape as the familiar box in which oranges come but of heavier mate- rial, and they are sized to hold just a bushel. In these boxes the apples are packed evenly in layers instead of being thrown in, and it is sur- prising what an improvement this makes in the appearance and how much more inviting the fruit looks. Mr. Rowe’s demonstration attracted much attention from the fruit grow- ers and it is likely that many of them will adopt this method, aud the re- sult is certain to be a large increase in the returns from the Michigan ap- ple crop. The Chicago buyers habit- ually repack in Western boxes the two- | Had | the | city people been as loyal to the Fair | that | In addition to these large ex- | hibits were more than the usual num- | and | easily | Michigan apples they receive in bar- and baskets and the better ap- {pearance makes it possible to get 25 ito 50 per cent. more for the fruit. rels | When the’ Michigan growers adopt ithe box package’ they will be able to Very choice lget the higher price. l stock can be wrapped in tissue paper. | Another interesting feature in the jagricultural department was the new | method adopted for testing potatoes. iThe potatoes were first passed upon lior appearance by an expert potato | dealer and then four potatoes were ltaken from each entry, two to be bak- led and two to be boiled with their |jackets on, and a graduate of the iMichigan Agricultural College deter- imined which were the best for the itable. The prizes were awarded on 'a basis of so many points for appear- + — { | | | | | | | | { ' | | | | more machinery than ever before and with more room it was seen to better advantage. To those familiar with old time farming methods and equip ment this machinery display was wonderfully interesting because of the changes indicated on the farm. The gasoline motor was probably the most striking exemplification of the new life. About 200 motors of all sizes and types were displayed, small motors to run the pump or the cream separator or the churn, heavier mo- ters for the barn and still heavier for the thresher and other big machin- ery. The motor is new to the farm and it is apparent that its place is of increasing importance. Another new machine is the cream separator, which was shown in about twenty dif- ferent styles. The separator was | Lewis G. Stuart | | ‘ance and so many for cooking quali- ty. There were fourteen entries in | ithe early potato class and sixteen in late potatoes, and an interesting fact jis that the contestants as_ heartily ‘approved the new method of judging jas the spectators. | een It is probable next year the judg- ling of bread, pies, cakes and other ibaked goods will be accompanied by | demonstrations. When the judges |declare one pie or cake is better than ihalf a dozen of other pies or cakes jin the same class most people and lespecially women would like to know | wherein the superiority lies. The in- itention is next year to have these |points explained, and it is certain this | will add much to the interest in this |department and give it an educational | value it does not now possess. f | The agricultural implements this year were displayed in a fifteen acre field instead of being crowded into about one-third the space. There was brought out about twenty-five years ago, but not until about fifteen years lago did it come into anything like common use. Now no farm equip- ment is complete without its separa- tor. it ex; tracts all the fat, which is an impor- tant consideration with butter at 30 cents, It gives warm skim milk for Its advantage is that the calves and pigs, reduces the vol- ume of the product to be marketed and finally it is a great time saver. The manure spreader is another im- portant addition to the farm equip- ment. This distributes the manure evenly over the field instead of dump- ling it in piles, and this insures the best results. The spraying apparatus was scarcely known on the farm a decade ago, and now it is shown in many styles and no intelligent farm- er will try to raise fruit without one. The electric lighting plant, driven by gasoline motor, is within reach of the prosperous farmer. The farmers are buying scales both for the house and barn and are weighing their own but- ter and hay instead of guessing at what they have until they reach town. Corn is harvested by machine instead of being cut by hand, potatoes are both planted and dug by machinery, and there are machines for planting cabbages and tomatoes. There are hay rakes and loaders and for the barn there are hay conveyors and manure carriers. Of plows, cultiva- tors, harrows, seeders and_ similar equipment there is a great variety, some of the sulky type, some to be followed on foot and showing many improvements over the old machin- ery. There is still heavy and coarse work to do on the farm, work that is hard on tender hands, but an in- spection of the implement fieli last week strongly suggested that the modern farmer works much more with his head than did the farmer of a generation ago. Those who attended the Fair this year were pleased with the many ev- idences of progress and improvement in the arrangements. The new build- ing covering nearly an acre for the cairiages and the conversion of the old carriage hall, of the same dimen- sions as the new, into a place for the display of farm products, with a ce- ment floor, are the most important of the improvements, but the new cement walk from the main entrance to manufacturers’ building is scarcely less so. The most important improve- ment planned for next year, provided the funds will permit, is to provide better sanitary arrangements. The present arrangements are of the old type, just as originally installed. The park has an abundant water supply and it is proposed to install the best possible system, including some pay stations. If funds permit also, it is possible the old poultry shed and the old agricultural hall adjoining will be removed and in their place will be built a spacious poultry hall with a pool in the center for water fowls. There are other ways in which money could be expended to great advan- tage in making Comstock Park more attractive and better, but the wise and safe policy of the Anderson ad- ministration has been to do a little something each year but never to go farther than the money in hand or reasonably in sight would permit. The improvements have come one at a time, so gradually as scarcely to be noticable. The aggregate covering a period of ten years, however, is gieat. And it is all paid for. The same policy continued another ten years will make Comstock Park a park in fact as well as in name and an actual part of this city’s play and pleasure ground area. Instead of be- ing used only one week in the year it will become an all the year round result, with the gates closed to the public and an admission price paid during Fair week only. The improve- ments that have been made in the grounds by the planting of trees and shrubbery and the manner in which the place is kept up have encouraged the larger use of the property by the people, and this will increase as the years pass and the improvements go on. he September 21, 1910 ‘ MICHIGAN TRADESMAN Rindge, Kalmbach, Logie & Co., Ltd. Manufacturers and Jobbers of Boots & Shoes Established 1864 Daily Output 800 Pairs We will be represented on the Trade Extension Ex- cursion by our esteemed associate, William Logie, who covered some of the territory traversed by the train thirty- five years ago, when our business was much smaller than it is to-day. The same high standard of goods and the same courtesy to customers, which was a marked characteristic of our house a third of a century ago, distinguish it to-day. Mr. Logie will be glad to meet you face to face. / a ree GRAND RAPIDS / SHOE. / The Trade Mark which stands for quality } | i 14 MICHIGAN TRADESMAN September 21, 1919 THE TRADE EXCURSION. List of Those Who Will Compose the Party. The Grand Rapids wholesaiers and jobbers will make their annual trade extension excursion next week, starting at 7 o’clock Tuesday morn- ing in a special train of four com- partment Pullmans, two diners, a day coach and a baggage car. The trip will take four days, which is one day longer than usual, and will be north over the Pere Marquette to Bay Shore and Charlevoix, with side trips to the lake cities of Manistee, Lud- ington and Frankfort. The itinerary calls for fifty-one stops of from fif- teen minutes to two hours, the eve- nings to be spent Tuesday at Hart, Wednesday at Manistee and Friday at Traverse City. The return home will be made Friday night after the Traverse City evening, to arrive here Saturday morning. The itinerary is as follows: TUESDAY, SEPTEMBER 27. Via—Pere Marquette. Arrive. Leave. Grand Rapids ....... cece 7:00 am MORIA ......-..++----- 7:40 am 8:15 am oomt CAlY {5 ....-. 8:25 am 9:00 am CMEnOUIR .....-.---+.- 9:05 am 9:35 am RPAH ees ee 9:41 am 10:06 am ferme go ce 10:18 am 10:43 am Wewavyeo .....-...--- 10:55 am 11:35 am Bremont «....-.-..--- 12:25 pm 1:25 pm elton |... 4.5}. 1:40 pm 1:55 pm Wyhitenall ........-.-- 2:35 pm 3:05 pm Bioneaeiue .........-.- 3:10 pms: 33:30 pm Rothbury:.......---.-. 3:42 pm 3:52 pm Now tra ...........- 4:00 pm = 4:15 pm Renew 6... cae 4:25 pm 5:15 pm Mion 4... cee ee ee 5:25 pm 5:45 pm Apt 4. esc kee 6:00 pm so Spend evening at Hart; run to White Cloud during the Ss a. ™, WEDNESDAY, night, leaving Hart at SEPTEMBER 28. Via—Pere Marquette. Arrive. Leave. White Cloud ........- oo. 8:45 am AONE 4.3... -- 8:55 am 9:05 am orange 9:15 am 9:25 am Mitolhy |... .....-.- 4) 9:35 am 9:45 am Baldwin ........-.-- 10:05 am 16:35 am eran 4 ......-.s5.---- 10:50 am 11:05 am Custer ...-.-5--.---- 11:20 am 11:50 am Scottsville ........-- 11:35 am 11:50 am tuaicevon .--...-.- - 12:05 pm ==. 2:00 pm Mounpteaim ...---.-..-- 2:49 pm 2:55 pm MPORse .....-.--\.---- 3:05 = 3:25 pm Mianisiee ....-.....---- 700 eos Spend the evening at Seantoe THURSDAY, SEPTEMBER 29. Via—M. & N. E. Arrive. Leave. Manistee .......------ cee 7:00 am Norwaik ......-...--- 7:30 am 7:45 am (hier Take .........-- 7:52 am 8:07 am elon .....2....-...- 8:17 am =: 8:40 am Copemish, A. A. ..... 9:00 am~=s- 9:30 am Thompsonville ....... 9:40 am 16:15 am Rode | ol. eee 10:35 am 11:00 am Rranktort ....--..-- 11:20 am 12:45 pin Copemish, M. & N. E. 1:35 pm 1:45 pm Interlochen .........- 2:15 pm 2:30 pm Monon ......--.-s.5-s 3:10 pm 3:55 pm Take Ann .....-.--.- 4:37 pm 4:57 pm Cedar Run 5:05 pm 5:20 pm Rn ge eee 5:28 pm = 5:38 pm "yaverse City ......-- 6:00 om Run to Bay Shore during the night. FRIDAY, SEPTEMBER 30. Via—Pere Marquette. Arrive. L eave. Bay Shore .........-- iis 7:30 am Cnarievoix ...-.....-- 7:45 am 9: 3.) am Wieworn ....-....--- 9:55 am 10:14 am Central Lake ....... 10:25 am 10:55 am Teplipipe «=... ss. - 11:10 am 11:40 am AIGhn og. ee 12:05 pm 12:25 pm Rapid City .....---- 12:35 pm 12:50 pm Williamsburg ........ 1:10 pm 1:25 pm Wik Rapids .......--- 1:50 pm 2:30 pm Traverse City ........ 3:30 pm : It is expected betwen sixty and eighty of the Grand Rapids best known and most representative busi- ness man will be in the party. The list has not yet been completed, but among those in the party will be: Barclay, Ayers, Bertsch Co.—C. A. Avers. Battjes Fuel & Building Co—N. H. Battjes. Bennett Fuel Co.—Arthur S. worth. Brooks & Co.—M. D. Brooks. Brown Seed Co.— Brown & Sehler— Brummeler & Sons—R. J. Brum- meler. W. P. Canaan Co.—W. Ains- P. Canaan. Citizens Telephone Co.—Chas. E. Tarte. Clark-Weaver Co.— Commercial Savings Bank— Corl, Knott & Co.—Heber A. Knott. Foster, Stevens & Co.—C. F. Rood. Fourth National Bank—-Wm. H. Anderson. Grand Rapids National Bank—Ar- thur T. Slaght. Grand Rapids Miner. Grand Rapids S. Coleman. Sate Co-—F ££. Savings Bank—Frank Grand Rapids Supply Co.—R. B. Kellogg. Grand Rapids Dry Goods Co.— Wm. B. Holden. Hazeltine & Perkins — Lee M. Hutchins. Herold, Bertsch Shoe Co.—G. J. Wissink. Hill Bakery— Hot Blast Feather Co—-Wm. J. Kennedy. Hirth, Krause Co.—Samuel Krause. Ideal Clothing Co.— International Harvester— Jennings Manufacturing Co. H. Jennings. Johnson Cigar Co.—John Dietrich and F. N. McIntyre. Judson Grocer Co.—W. F. Blake. A. B. Knowlson Co.—A. B. Knowl- Ww ison. Lemon & Wheeler Co.—R. J. Pren- dergast. Leonard & Sons—Frank E. Leon- ard. lctccher Blecttic Ca — ©. 7 Litscher. Michigan State Telephone Co.— Chas. FE. Wilde. Michigan Trust Co—Marsh_ H. Sorrick. Musselman Grocer Co.— Michigan Lithographing Co.—T. H. Matheson. National Plumb. Old National Bank—H. A. Wood- ruff. Peoples Savings Bank— Rapid Heater Co—Chas. H. Alex- ander. Rindge, Kalmbach, Wim. Logie. Sherwood Hall Co.— Standard Oil Co.—S. B. Steketee C. Broene. Tradesman Company—FE. A. Stowe. Valley City Milling Co—A. B. Merritt and Fred N. Rowe. W. D. Vandecar Co.—W. D. Van- decar. Vinkemulder Co.—H. J. Vinkemul- der. Voigt Milling Co.— Worden Grocer Co. — Guy Rouse and Edward Winchester. Wykes & Co.—Claude P. Wykes. Woodhouse Co.—P. C. Payette. Biscuit Co.—Walter§ K. Logie & Co— Drake. & Sons—E. Kuyers and W. Yuille, Miller Co—W. P. Carroll. Fox Typewriter Co.—Frank V. Hamilton. Grand Rapids Cigar Box Co.—Emil Tisch. Central Auto Co.—Oscar Eckberg. Pantlind & Bulkley—Fred Z. Pant- lind. Maxwell, Moran. Moran Auto Co.—P. E. Special Features of the Grocery and Produce Trade. Special Correspondence. New York, Sept. 19—Spot coffees are firm and that goes without say- ing. Still, buyers are not even “mild- ly” excited. They take enough to keep assortments unbroken, but show very little inclination to gam- ble by taking supplies ahead of cur- rent requirements. No. 7, in an in- voice way, is quoted at 107%@1Ic. In store and afloat there are 2,870,330 bags, against 3,663,219 bags at the same time last year. Jobbing demand is light on mild sorts, but the whole situation is firm. Good Cucuta, 1234¢. Teas are firm and orders have been coming in at a most satisfactory rate. Maybe that is coming it rather strong as a statement, but with coffee soaring as it does, there seems to be [more attention given to teas and this thing is likely to continue. A batch of Formosas was shut out as it could not stand the inspection, and of course this adds to the strength of the general situation. Sugar is quiet and general dullness is predicted for some time to come. Refiners are insisting that there is no money in the business, and owing to big supplies of raw material the future seems to loom up in favor of the buyer. Rice mills in the South are said to be shutting down owing to non- arrival of supplies, and the general tone of the market is firm. Prime to choice domestic, 54@55c. In spices pepper is attracting most attention, but there is little to be said as regards conditions generally. It is a little early to expect much busi- ness. Holders are firm in their views and quotations are steady. No change is noted in molasses. Grocery grades seem to be meeting with fair jobbing demand. Good to prime, 26@3oc for centrifugal. There seems to be this week a Dond of sympathy between tomatoes and coffee so far as the upward tendency concerned. Packers of the love apple are taking a new lease of life owing to the improved condition and is it looks as if they were really to have an inning. Bids of 72%4c f. 0. b. Baltimore for standard 3’s are turned down and 75@77'%c and even Soc are confidently looked for within a short time. Of course, there are doubters, and former years have not been such as to encourage much spec- ulation in the article. The buyers here are not disposed at the moment to take large supplies. Peas, corn and, in fact, practically all canned goods are well sustained and by the end of the year it seems likely they will be selling at figures which will make the hearts of packers rejoice. Butter is rather quiet. While the supply is not especially large, there seems to be plenty and dealers are making some effort to work off stocks. Creamery specials, 31@31%c extras, 30c; process, 26@27%4c; imita- tion creamery, 24@25c; June factory, 2314@24c; current make, 23c; pack- ing, 22@23%c. Cheese is firm cream, 15%4@I7Cc. Eggs are firm for really desirable and steady. Full stock, with best Western quoted at 28c for selected white-extras; extra firsts, 23@24c; refrigerator stock, fiom 23@24@25@25%c. =2-.s-oa__—_——_ What Other Michigan Cities Are Do- ing. Written for the Tradesman. Directors of the Commercial Club, of Kalamazoo, and representatives of the railroads entering that city will hold a conference soon with respect to the erection of a union station there. Reed City’s Tri-County Fair will be held Sept. 20 to 23. Among the features are a spelling contest, base ball tournament and horse races. The proposition to start a turpen- tine works at Manistee is being con- sidered by the Board of Trade of that city. The completion of the Lansing- Owosso electric line, now in process of construction, will be attended by a celebration at Owosso. Ground has been broken for the Vulcan Gear Works, at Pontiac, one of the four new industries secured by the Commercial Association of that city. The Saginaw Board of Trade will hold its annual meeting Oct. 4. The Board is compiling data in connec- tion with the long-discussed exten- sion of the Grand Trunk Railway to Ashley, which is to be presented soon to officials of that road. Bay City expects to develop an ex- tensive trade in the “Thumb” dis- trict on the completion of the De- troit, Bay City & Western Railway between Bay City and Caro. This road will be finished by the first ot the year. The Falcon Manufacturing Co.’s plant, at Big Rapids, which was de- stroyed by fire about a month ago, may never be rebuilt. It was hoped to interest local capital in the indus- try to the amount of $10,000, but less than one-half of this sum has been subscribed to date. Saginaw’s third annual industrial exposition is on this week, continuing until Saturday night. Benton Harbor business men met last week and endorsed the plan to bond the city for $100,000 to secure new factories and a public park, also for paving West Main street. Almond Griffen. —-.2—s The Weight of One Dollar Bills. Most persons would be surprised to learn that one dollar bills are worth almost their weight in gold. A twenty dollar gold piece weighs five hundred and forty grains. Twen- ty-seven crisp, new one dollar bills, fresh from the Bureau of Engraving and Printing, weigh the same as the gold piece. Bills that have been in use have been tested, and it has been found that it took but twenty-six of them to balance the gold piece. It follows, of course, that the used bills gather an accumulation of various matter, in passing from hand to hand, that caus- es them to take on additional weight equal to about that of one new bill. os The demand that God take us se- riously takes a lot of faith to make. >> - No man is really old until he has lost his prejudices. oe cesarean aeestaeaaee a Rennes anaes September 21, 1910 MICHIGAN TRADESMAN NEW CROP TEAS PEERLED\ Our PEERLESS ‘Brand is PEERLESS in Quality Our EMBLEM SBrand is specially fired for lovers of Good Tea and packed in half pound leads making handsome shelf packages for the store. Both Brands are covered by Trade Marks, registered in the United States Patent Office. AUTOGO First Crop of our new preserved type. Ab- solutely uncolored. BLUE ‘BELLS Choicest First Pickings of the celebrated Yokohama Leaf. ROSALIND---SWEET CLOVER Ghoicest Kobe and Shidzuoka growths packed at the firing rooms in Tin Canisters. OUR LINES ARE COMPLETE AND OUR GRADES THE CHOICEST OBTAINABLE Distributing Agents for Tetley’s India and Ceylon Teas WILLIAM F. BLAKE Manager Tea Department TELEPHONES Citizens 4244 Bell Main 667 Judson Grocer Company Direct Tea Importers Grand Rapids, Mich. 16 INDIANA ITEMS. New From the Hoosier State. Ft. Wayne—Philip Graf, for thi.ty years a prominent grocer in this city, died Sunday afternoon, following an operation for a small rupture. Death came unexpectedly and was a great shock to his relatives and host of friends. Mr. Graf had been taken to St. Joseph’s Hospital a week ago Sunday and had there submitted to an operation. He _ quickly rallied from this and was rapidly gaining strength. It was thought that after a few more days he would be able to walk to his home. At noon his family left him in good spirits and Business returned to their residence at 1930 South Lafayette street. They had scarcely reached their home when they were notified that he had suffer- ed a relapse and was sinking rapidly. The members of the family hastened to the hospital, but death occurred before they arrived there. The de- ceased was born in Marion, Ohio, Sept. 8, 1854, and was 56 years of age. For the past thirty years he had been in the grocery business at 1013. Lafayette street and was one of the best. known grocers in the city. He came to Ft. Wayne when a boy and in ‘his many years of resi- dence here had acquired a large cir- cle of friends. Indianapolis—Although many de- tails have not been worked out the Indianapolis Trade Association has decided to set apart the week begin- ning Oct. 17 as “buyers’ week” for the customers of Indianapolis manu- MICHIGAN TRADESMAN facturers and jobbers. * It is probable the entertainment proper will not be- gin until Tuesday, Oct. 18. A mam- moth industrial parade on Tuesday, representing this city’s firms, a smok- er on Wednesday and a theater party on Thursday are some of the fea- tures planned for the week. A let- ter will go to members of the Trade Association asking their counsel on many tentative plans which the Com- mittee has been unable to fix definite- ly. The question of a permanent display of Indianapolis products in Tomlinson Hall during the week will be submitted to members. Practical- ly every jobber and manufacturer in this city has indorsed the industrial parade and nearly all have signified their intention of being represented. Members of the Association who were present at the meeting did not decide that an automobile sight-see- ing excursion over the city would be a feature of the entertainment, but the question was discussed. Many town retail stores with com- modious space for display will be asked to loan their windows to the wholesale merchants and manufactur- ers. All retailers whose windows are not loaned to manufacturers and job- bers will be urged to decorate for the occasion. The coming Illinois trade extension trip was discussed informal- ly. Several members favored engag- ing compartment instead of standard sleepers for the trip, saying the addi- tional comfort would amply compen- sate for the greater expense. The II- down linois trip is to be one of the most ‘important yet undertaken from the Le - . ° eS : 'fact that an organization of Indianap- olis merchants and manufacturers is for the first time entering territory that is contested by Louisville, St. Louis and Chicago. Fifty are requit- ed to take the trip and almost that many already have promised to ac- company the party of Indianapolis boosters. The trip will require five days. Muncie—The Miller Shoe Co., of Cincinnati, which has established a branch factory here, expects to be- gin the operation of its plant next week. One hundred and twenty-five girls will be employed. L. M. Stev- ens is manager. The cut leather will be shipped from Cincinnati and the uppers and soles of women’s, miss- es’ and children’s shoes will be fit- ted together here. Elkhart — Construction work has been begun on the $3,000,000 car and locomotive shops to be built here for the Lake Shore & Michigan Southern Railroad. This will be the largest shop plant on the New York Central sytem, with the exception of Beech Grove,and, it is said will em- ploy approximately 3000 men. This city’s activities have been greatly stimulated as the result of the big railroad improvement, La Grange—Joseph L. Nowells succeeds John G. Rettenmund as salesman in the Reyher & Co. store. Portland—C. W. Hardy has pur- chased the furniture stock and busi- ness of Williamson & Straley. It is the intention of Mr. Hardy to con- solidate the two stocks and occupy the present quarters of Williamson & Straley. The latter will hereafter September 21, 1910 devote their entire attention to un- dertaking and funeral directing. Indianapolis—George W. Bowman, one of the oldest traveling men of the city, recently died at his home, 1238 Lexington avenue. He was 55 years old and had been on the road for the confectionery trade in Indiana and surrounding states nearly thirty- one years, becoming acquainted with thousands through his geniality and good business character. He married Margaret White, of this city, in 1884, who with one son Dr. George W. Bowman survive him. Mr. Bowman was the last member of his family, one of the oldest in the State, his great grandfather locating in Shelby county in 1820. He was a member of the Odd Fellows, Knights of Pythias, Traveler's Protective Association, Modern Woodmen and Brotherhood of St. Paul of Edwin Ray church. —_».2+—___ A Terrible Punishment. She was about 10 years old, and ap- parently very unhappy. A_ swollen face served to diagnose the case at a glance as an advanced stage of toothache. Over the door they entered was a sign which, being interpreted, read “Dector of Dental Surgery.” The mother led her to the operat- ing chair and smoothed back her tousled hair as she laid her head in the little rest. Looking her straight in her eye, with finger poised for emphasis, the mother said: “Now, Edith, if you cry Ill never take you to a dentist again.” —_——_—__»2sa>——" It is better to borrow than to give trouble. Wisconsin. These shingles, Reynolds preparing to increase it. Remember the strong 20 YEAR GUARANTEE, and this Guarantee is as good as a bond. We invite the attention of the building supply trade and contractors to these shingles and are prepared to make a very interesting proposition, and one that will show a handsome profit. Ask us for prices, etc., also our New Shingle Book, which will be sent postage free. Asphalt Granite Shingles “The Shingles of Quality” The significant fact that our Mr. Herbert M. Reynolds has given over forty years of his life to the scientific study of roofing and roofing materials should convince anyone that with him still at the head of our concern, and the benefits we have all received from Mr. Reynorlds’ knowledge of ASPHALTS as employed in roof con- struction, there can be no doubt of the QUATITY of our ASPHALT GRANITE SHINGLES. We use nothing but absolutely pure ASPHALT and the best long fibre wool felt sheets thoroughly sat- urated with the ASPHALT and then surfaced with the same ASPHALT into which is embedded the fine crushed GRANITE which is also of the very best grade secured from the immense red granite quarries in We then cut the shingles into sizes 8x 13 inches, and they should be laid 4 inches to the weather. remember, are not in any sense an experiment, as we have given them many years of severe exposure before offering them for sale. Our present capacity is equal to 100,000 shingles a day, and we are Reynolds Asphalt Mastic We want to call attention to cur PURE ASPHALT MASTIC which we can supply the trade at a low price, as we are under contract with one of the largest miners of ASPHALT in the U. S. for a term of years. This ASPHALT is used for Cellar Bottoms, Brewery Floors, Street Paving, Driveways and Roofing. We invite your corresdondence. H. fi. REYNOLDS ROOFING CO. Established 1868 Grand Rapids, [lich. = SS 2 | September 21, 1910 MICHIGAN TRADESMAN 17 Cheaper Breadstuffs This Year. This year’s agricultural yields will be fully wp to the normal; the short- age in wheat being minimized by the larger carry-over, which leaves the market in precisely the same posi- tion as it was a year ago, with more than domestic requirements. Our exports last year in wheat were 84,000,000 bushels, and at the present rate we are running at about one-half of last year’s trade. The world’s crops are somewhat in doubt; the attention of those interested now being centered upon the Russian out- turn. Trade interests estimate that Russia will ‘be short from 150,000,000 to 200,000,000 bushels compared with last year, although the statistical bureau of Russia has estimated an increase of 100,000,000 bushels, which thus far is being verified by the huge shipments from that country. The shortage in France is still un- known, but it does not appear as if that country would require mearly as much wheat as was estimated a month ago. France has had shorter crops in the past than the minimum estimated for this year, and yet did not import wheat of any consequence at such times. The nation seems to be able to apply its thrift to a con- sumption proportioned to its agri- cultural production. The whole of Europe is now in a comfortable situation, and it does not appear that any demand for our will develop before next spring, and then only in the event of a shortage in the crops of Argen- tina and Australia. At this time it looks as if bread- stuffs would be cheaper than during the past two years, and that specula- tion for a rise in wheat will at no time be excited. The crop has come forward this year in greater volume than at any time since 1898. This has been largely due to the conserva- tive action of the bankers through- out the western region, who wn- doubtedly have been loaning very heavily on farm mortgages and farm collateral. With the subsidence of speculation in land values the west- ern banks have insisted upon the payment of obligations at maturity, and have thereby forced a free sell- ine of the wheat from the farms. These banks have not given any countenance to local dealers who de- sired to accumulate wheat, and there- fore there has heen a very large low of grain to the centers of This flow of wheat has depressed prices in all the markets, and the transference of the burden from the agricultural region has put the finan- cial situation of the farming com- munities in a far better position, and has thus avoided the fear of trouble which was so insistent earlier in the year. Our wheat oat crop is the largest we have ever raised. I believe the gov- ernment final figures will increase the September tst indication by 50,- 000,000 bushels. This grain has now droped to the lowest price for some years, and has greatly lessened the cost of feeding, which will later on be reflected in cheaper provisions. The corn outlook is excellent, al- capital. : : ‘but the inventor is confident he can though the crop is the latest in fif- teen years. Great fear of frost dam- age vrevails, but we learned last year that soft corn has a good value and that age improves it, instead of causing a deterioration in its quality, so that in the event of a killing frost October 1, there will be no no special damage done to the feed- ing value of the crop, though it may have the effect of lifting the prices by reducing the amount of dry corn available for contracts in the mar- kets. The grain situation as a whole in- dicates a reduction in the cost of liv- ing so far as breadstuffs are con- cerned, and assures a larger volume of actual business than it has experi- enced for three years. P. S. Goodman. —2 so Money for Crops, Not Speculation. Current returns indicate that the banking situation, taking the country as a whole, was much better on June 30 than had been anticipated. The larger centers, particularly, are showing a condition of reserve which can only be pronounced satisfactory before True, the reports are not complete, | but enough is known to say that whatever danger existed in the situa- tion has been eliminated through the prompt work on the part of institu- tions which were in danger of over- extension or over-expansion. There is no question that funds for crop- moving purposes will be ample, if, in- deed, an ill-timed speculative move- ment is not inaugurated in New York. Usually about this season ef- forts are made to revive the stock market, but there does not seem to be any sign of such a movement now. Certainly the banks encouraging any- thing of this character will be per- forming a most ill-advised service. The country needs all the money it has to harvest its crop this fall, and Wall street will have to wait until this work is finished. Security prices may be low enough to attract legiti- mate buyers, but the speculator will have to forego hope of an early au- tumn boom.—Financier. NN a Engine’s Speed Used To Stop Trains. A Texan has invented a new rail- road brake which utilizes the speed of the engine for the purpose of stop. ping the train. Models made by i. F. Williams, of San Antonio, the in- ventor, work well with one difficulty yet to be overcome. A train equip- ped with his brake can not back up, overcome this defect. The principle is quite simple. By means of lev- ers connected with the drawheads the brake is applied automatically as soon as the engine begins to slow down. As the engine loses speed the draw- head of the first car is pressed against that of the engine, causing that of the car to recoil against springs. The brake levers are con- nected with the beam of the draw- head and as the latter is pushed back the brake is set in proportion to the force of impact of the initial shock. —_—_~2+ +> -_—_ Nobody ever believes that a rich man can have the blues—unless it is the kind that you cash in at the end of the game. | Columbia Batteries, Spark Plugs Gas Engine Accessories and Electrical Toys C. J. LITSCHER ELECTRIC CO. Grand Rapids, Mich. We have recently purchased a large amount of machinery for the improvement and better- ment of our Electrotype Department and are in a position to give the purchaser of electro- | types the advantage of any of the so-called new processes now being advertised. Our prices are consistent with the service ren: dered. Any of our customers can prove it. Grand Rapids Electrotype Co. H. L. Adzit, Manager Grand Rapids, Mich DON’T FAIL To send for catalog show: ing our line of PEANUT ROASTERS, — CORN POPPERS, &¢. LIBERAL TERMS. KINGERY MFG, CO.,1 06-1 08 E, Pearl $t..C! I ti, Ox Acorn Brass Mfg. Co. Chicago Makes Gasoline Lighting Systems and Everything of Metal Our Slogan, ‘Quality Tells’’ Grand Rapids Broom Company Grand Rapids, Michigan Established in 1873 Best Equipped Firm in the State Steam and Water Heating | Iron Pipe | Fittings and Brass Goods | Electrical and Gas Fixtures Galvanized Iron Work The Weatherly Co. 18 Pearl St. Grand Rapids, Mich. Mica Axle Grease Reduces friction to a minimum. It saves wear and tear of wagon and harness. It saves horse en- ergy. Itincreases horse power. Put up in 1 and 3 lb. tin boxes, Io, 15 and 25 lb. buckets and kegs, half barrels and barrels. Hand Separator Oil Is free from gum and is antlt- rust and anti-corrosive. Put up in 14, 1 and 5 gallon cans. STANDARD OIL CO. Grand Rapids, Mich. THE 1910 FRANKLIN CARS Are More Beautiful, Simple and Sensible than Ever Before Air Cooled, Light Weight, Easy Riding —_— Model H. Franklin, 6 Cylinders, 42 H. P 7 Passengers, $3750.00 Other Models $1750.00 to $5000.00 The record of achievement of Franklin Motor cars for 1909 covers no less than a score of the most important reliability, endurance, economy and efficiency tests of the 1909 season. List of these winnings will be mailed on request. The 1910 season has begun with a new world’s record for the Franklin; this was established by Model G. (the $1850.00 car) at Buffalo, N. Y., inthe one gallon mileage contest, held by the Automobile Club of Buffalo. Among 20 contestants it went 46 1-10 miles on one gallon of gasoline and outdid its nearest competitor by 50 per cent. If vou want economy—comfort— simplicity—freedom from all water troubles—light weight and light tire expense—look into the Franklin. Catalogue on request. ADAMS & HART West Michigan Distributors 47.49 No. Division St. Your Waste Something to Make Every Pound The Handy Press For bailing all kinds of waste Waste Paper Hides and Leather Rags, Rubber Metals 25 and $45 f. o. b. Grand Rapids. Handy Press Co. Good Dollars Increases the profit of the merchant from the day it is introduced. Two sizes. Price, CE OTA 251-263 So. Ionia St. In the Way of Your Waste Paper Bring You Send for illustrated catalogue Grand Rapids, Mich. 18 MICHIGAN TRADESMAN September 21, 1910 Egg and Poultry News From New York. American Ware-| covering the The housemen’s amount of houses reporting on September 2,045 cases this “61 cases at the report of Association, eggs in storage at thirty ware year, tI shows 2,32 54 same against 2,0 date last year. These figures indicate an August reduction this year of 66055 cases in the houses reporting, which amounts | to a little less than 3 per cent. of the °° quantity reported by the same houses | on August 1. In the reports and esti- | for Chicago, New York, Philadelphia as given Bos- | last amount- | mates ton and week, the ed to a little over 5 per cent. The August reduction | in stora August reduction evidences ot ge reserve do not indicate any fact, while the | quantity used was doubtless relative- unusual output. In ly greater than in 1909, it appears to | have been smaller than in either 1908 | or 1907. Naturally the storage eggs going | into consumption up to. this time | have been chiefly drawn from the} summer accumulations which were put away at considerably lower cost | than the earlier goods. The high | cost of the April and early May | packings has kept most of these off | the market up to this time, since the | offerings of summer packings have |§ been sufficient to supply all deficiency | in fresh production on a basis of val- | ue a little below the present cost of | most of the early goods of fine to, fancy quality. | The fact that the later stored eggs have moving fairly at a fair profit has given some of the trade a better opinion of the storage situation as a whole, but as a rule the owners of the high cost early pack- well | | | | which the holdings are um | | | | | | | been ings—of precedentedly large—are still gener- ally on the anxious seat. It is con-| sidered probable that the September reduction of storage eggs will be) considerably greater than last year, | but there appear to be enough of the cheaper stored in late May, June and July to supply most of the | needs up to quite late in the fall and | there is still a serious question | whether the later fall and winter pe-| riod wil bring sufficient shortage of| fresh eggs to make a profitable place | for the heavy supply of high cost | early packings. This will depend | partly upon the character of the fall | and early winter weather. There are | indications that the crop of poultry | still in farmers’ hands is large and | there seems to be no good reason to | expect any unusually light fall pro-| duction. The range of prices for goods storage stored on cost of laverage is lrealize lege qualities by lat a ‘regular qualities las eggs in this market last April with an below _23¢. Was 22(@24c slightly average very These goods, rates, show a net 24@26c—perhaps a some instances—if re- January I. a shade less than fair profit on season’s about shade more in moved before 25c| Lo any fresh scarce and pretty April goods eg have to get before any such prices tainable for the qualities gs will represented, The newly organized Omaha Prod- iaice Exchange is said to be taking up a campaign for the improvement ot inducing a quicker and fresher marketing. To effect this ireform it is only necessary to see that every egg seller, from producer on, is fe i ipaid according to grade and not an average price for mixed qualities. When eggs are bought “as they are” uniform price per dozen for ir- the difference in val- fresh and stale eggs is not ap- preciated. A farmer hold Au- ue of may | gust production until September and lif he gets a higher average price in September he thinks he is making money by the holding. But in reality jhe gets less for his September pro- |duction, marketed fresh, in order to get more for his August production marketed stale. If he got real value for quality on all the eggs marketed ihe would find that his August eggs |would be worth more when fresh ithan when carried to a later market. Of fate there is a years big de- Perhaps the | can be ob-| | mand for squab-pigeons and it is on ithe increase every year. ‘ing a large margin to the producers. Squab raising can be dovetailed so nicely with other operations on the farm and the work being light can be delegated to the women-folk or the boys. Even poultry farms are now making it an adjunct, as it gives such | lexcellent returns without extra ex- penditure of labor. Pigeons for profit must not be giv- | ‘en their freedom. Instead, large, cov- ered flies are built outside of netting in which the birds and bathe—the feed and water is given them inside the _ loft. twenty to fifty pair of breeders are size of the latter), and of about four weeks, or just before they are about to leave the nest, are killed and dressed for market. there is no breed like the Homers. ‘They are industrious, prolific, careful | Experi- | Car- } nurses ments neaux, and excellent feeders. have been made Runts, Maltese Mondaines in their purity, and in crosses, but all summed up Homers prove to be the ness variety. with hens and also the A novel claim for $68.21 was filed against the State last week by Emily Ennis for damages to her drug store) in Newburg on July 7, due to a stray | Post Toasties Any time, anywhere, a delightful food— “‘The Taste Lingers ’ Postum Cereal Co., Ltd. Battle Creek, Mich. G. J. Johnson Cigar Co. S.C. W. — El Portana Evening Press Exemplar These Be Our Leaders The past | year the prices were very good, giv- | wire | exercise | From | placed in each loft (according to the | each week | ‘such squabs as have attained the age these we} ‘must have a market ranging at least ide 27C tor Pigeon men are almost unanimous | ‘in the belief that for successful work | ideal busi- | A.T. PEARSON PRODUCE CO. 14-16 Ottawa St., Grand Rapids, Mich. We are known from New York to San Fraagcisco as one of the Largest Poultry Houses in the United States We bought and shipped last year 135 carloads of live poultry. Each car contained about 4,500 fowls, making a total of 607,500 fowls shipped. The total amount paid to the farmers last year was about $300,000. We ship to New York, Boston, Chicago, Los Angeles, San Francisco or any piace where the market is gocd. | SEEDS--Clover, Alsyke, Timothy POULTRY FEED—For Hens, for Chicks We Pay the Freight | when in the market for Seeds and Poultry | Feed, as’ for our Delivered Prices. It will | pay you to handle our SEEDS. |O. Gandy & Company South Whitley, Ind. For Dealers in HIDES AND PELTS Look to Crohon & Roden Co., Ltd., Tanners 37 S. Market St., Grand Rapids, Mich. Ship us your Hides to be made into Robes Prices Satisfactory Get my prices on Eggs, Packing Stock and Dairy Butter Veal and Poultry F E. STROUP GRAND RAPIDS, MICH. TAARIEN_ IVR WS” F AO is THE NEW FLAVOR MAPLEINE Better The Crescent Mfg. Co., Seattle, Wash. Order from your jobber or The Louis | Hilfer Co., Chicago, Ill. LOADING DAY Thus we are able to pay the farmer or jobber the highest market price. We make a specialty also of Butter, Veal and Hides. We have on our books the names of thousands of the poultry raisers of Michigan and would like to hear from all the others. Spot cash and a square deal is our method. Send your poultry, butter, eggs, vealand hides to us. A. T. Pearson Produce Co. AT OUR FREMONT HOUSE 14-16 Ottawa Street Grand Rapids, Michigan pace serena IT sts tetas ties eed et ich cb apna ate siusmiamtabamst’§ SES de eae Re en a aH pe Se EMI ein iia = . i Rs weno: September 21, 1910 deer, which had wandered from the mountains. She says in her papers that the deer entered the store by breaking a glass in the front door, and that afterward it smashed a French plate glass mirror and one of the showcases in the store, breaking various bottles of chemicals which were on a shelf—N. Y. Produce Re- view. -_—— Why Young Fellows Turn Out Fail- ures. Half of the young men who are not getting anywhere in the world are held back because they think they could run the business better than the boss. In the smoking room, while the stags are “smoking out’ a few dances the stripling “who could run things if he had a chance” elevates his patent leathers to the stove and between inhalations on his cigarette tells how a successful business ought to be conducted. “The ‘old man’ is a queer duck,” is the usual prefix to the explanation. “He does this and that when he ought to do so and so. It is none of my business, of course, but I’d just like to be in his shoes a while.’ “The man who knows more than the boss” is a discontented man. He has convinced himself he is not paid what his services are worth, and all because the boss knows so little about his own business that he does not know a good man when he sees one. He only half does the work as- signed to him because he knows it ought to be done some other way— his way. “The man who knows more than the boss” is usually a kicker and a grumbler, and holds a $12-a-week job as long as the spell is on him. Fortunately, young men have almost a monopoly on this undesirable state. When a man has bumped along the rough old path of business a few years it begins to percolate into his head that the boss is doing a pretty good job of landing on his feet every time, and he begins to take notice of how he does it. It begins to wear in on him that the boss has some brains alter all, and that his “queer ways” get there in the long run. He begins to study the boss some instead of watching himself all the time, and the first thing he knows he gets the grand idea that the boss is an all- fred smart man, and he begins to boost for him and his methods and to amount to something—Farm Ma- chinery. ——_.+2_- Ask Yourself a Few Questions. Ask yourself honestly why you are not farther in life—what answer must you give yourself? I can tell you—you are not effective enough. Be frank with yourself—you have not done all that you said you would do—all you can do—all you have tried to do. You have not finished hard things—you have never attempted to grapple with others still harder. Effectiveness is the most vital thing in life—it is life. The animal is ef- fective--see how rarely he misses in calculating a jump. You have had much “success” talk from every direction—been told to be thrifty and energetic and many other things—but the meat and the nut of it all is summed up in those two MICHIGAN TRADESMAN 19 words—be effective. Your life, your character, your business, your very soul comes to naught unless you are effective. Just what do I mean by the word? This—that you get accomplished the best things that your mind conceives; that you think as hard and as deeply as you can and then turn thought into acts. those This world is a very trying place. We are all set into the midst of con- ditions and things—rarely ever what we would like them to be—and no- body in the wide world can change them for us except ourselves. Furthermore, we have only one single tool to do it with—the human will, There is nothing more worder- ful in existence than that. Is yours avoiding—is it seeking the softest wood to carve, instead of the hard- est, which gives a keener edge to the tool? Will power is the electricity which gives the impulse to everything we do, the more it generates for further use. Resolve, will, determine, accom- plish, be effective!—Spare Mometts. —_—__+<-2_ —_ Aggressiveness Lands Orders. Many a salesman owes his failure in life to lack of aggressiveness. He is buffeted about by those stronger than he; the plaything of circum- stances which he might have control- led had he thrown all his forces in- to the fray and battled manfully. Sensitiveness is a useful quality only when it enables us to perceive when we are impressing others favor- ably or unfavorably. The kind of salesman who can go back after the man who has deliberately destroyed his card before his eyes and land him is the kind that is wanted. The fact that a mam turis you down abruptly does not prove that gou should never try him again. There was a reason why he turned you down. Get your wits to work and find out how you can reach him; then go after him again. It does not hurt the customer if his abruptness has wounded your sen- sitive nature. You are in the field to make money—not to salve your feelings. His order is what you want. Get that and you have won your vic- tory. Brains are of no value to a sales- man unless united to energy and grit—a determination to succeed in the face of all obstacles. ———$—_ > << Schurz Was Sure of Him. Carl Schurz was dining one night with a man who had written a book of poems, so-called, and who was pleased with himself. The poet ‘was discoursing on the {imeworn topic of politics and of the men who take office. “IT consider politics and politicians beneath my notice,” he said. “I do not care for office. I wouldn’t be a senator or cabinet officer, and I doubt if I could be- tempted by the offer of the presidency. For the matter of that, I would rather be known as a third-rate poet than. as a first-rate statesman.” “Well, aren’t you?” Schurz shouted at him, Free advice is usually worth just what it costs. Ground MEL ANGEANN S YX Tae es BRAND Fe eds None Better WYKES & CO. @RAND RAPIDS Mail orders to W. FP. McLAUGHLIN & CO, Chicago Pe | Eee. Sawyer’s High Grade Sausage CRYSTAL | Each year the output of out Sausage Department has See that Top ©) Blue | increased. This is owing to Sa SP ° our living up to our motto, "a" eo im M For the ‘‘The Best in the Land’”’ | | ceaianiea | only must be used by Cudahy j DOUBLE | Brothers Co. | STRENGTH. Only the choicest of meats Sold in | and the finest spices are used. Sifting Top | Cleanliness in all depart- Boxes. ments is rigidly enforced, ! Sawyer’s Crys- J all being under U.S. gov- i : [a | ernment supervision. This is the secret of our success. If you are not one of our cus- tomers, write for quotations, which we shall be pleased to furnish by return mail. Cudahy Brothers Co. Milwaukee, Wis. | restores the color 4 to linen, laces and goods that are | worn and faded. It goes twice as far as other Blues. Sawyer Crystal Blue Co. 88 Broad Street, BOSTON - -MASS. Cc. D. CRITTENDEN CO. 41-43 S. Market St. Grand Rapids, Mich. Wholesalers of Butter, Eggs, Fruits and Specialties SEEDS If in the market to buy or sell write us ALFRED J. BROWN SEED OO., GRAND RAPIDS, MICH. OTTAWA AND LOUIS STREETS Ww. C. Rea REA & WITZIG J. A. Witzig PRODUCE COMMISSION 104-106 West Market St., Buffalo, N. Y. ‘‘Buffalo Means Business”’ CLOVER TIMOTHY ALSYKE We want your shipments of poultry, both live and dressed. Heavy demand at high prices for choice fowls, chickens, ducks and turkeys, and we can get highest prices. Consignments of fresh eggs and dairy butter wanted at all times. REFERENCES-— Marine National Bank, Commercial Agents, Express Companies, Trade Papers and Hundreds of Shippers, Established 1873 Established 1876 Send us your orders CLOVER AND TIMOTHY SEED All Kinds Field Seeds Moseley Bros. Both Phones 1217 Wholesale Dealers ard Shippers Beans, Seeds and Potatoes Office and Warehouse Second Ave. and Railroad Grand Rapids, Mich. BES Solon aR 20 MICHIGAN TRADESMAN September 21, 1910 TWO YEARS’ WORK. | Mayor Ellis to get his support for |could make a large number of their ith The fellow townsmen endorse what they fayor was shocked at the idea. The | were doing. the proposed appropriation. What the Municipal Affairs Commit- |) tee Has Accomplished. |Council, he said, had practical mat- For most of us the world begins |ters to consider, such as the placing when we are born. Fortunately forjof half a dozen street lights over me, I had the unusual experience of | which there was a division of opin- beginning to be conscious before the | ion. The revival closed on Sunday memorable date on which I became jevening, a little over a week after the Secretary of the Municipal Affairs |interview with the Mayor. The next jincidental result was the rapid growth Committee. As a humble member of |day, Monday, the appropriation was of the Municipal Affairs Committee’s dissenting voice. | work. mittee of the Municipal Affairs Com- | Several of the aldermen took advan- |had become so burdensome that it 3 special committee of a sub-com- }granted without a | | ' } | One incidental result of the first civic revival was the favorable ad- vertising it brought Grand Rapids. Enquiries came from every part of the country and more than a dozen cities have since imitated us. Another The following fall this work contests, which are designed to raise the standard of our milk supply, the Municipal Affairs Committee, through its eight sub-divisions, has taken a leading part in the following: Securing a home rule law. Before the Legislature met a year ago last winter the old time leaders, like “Stoney” Monroe, went about the State declaring that it would be im- possible to enact a general law for cities in accordance with the instruc- mittee I had a chance to leain that |tage of the occasion to express their was necessary to employ a Secretary! there were men in the world before I was born. So, with the best will in the world, I have not been able to make myself forget that what has been accomplished during the past two years was not made out of chaos, | but has been a logical result of work | | | done long before. | Any one who has tried to start a new thing of any consequence knows | that a lot of preliminary work is nec- | essary before results begin to show. | This certainly was the case with the Municipal Affairs Committee. When I first came to Grand Rapids, seven years ago, I was told by a man who thought he knew the town, that there was no such thing here as public spirit and that it was hopeless to try to put any proposition through on the ground that ‘it would benefit the community. I have learned since that Opening of Fun-Field, Aug. 2, 1910 the man in question did not know the town as well as he thought he did. individuals here who lunalterable conviction that we should plan for the future of the city. : aa oo This is not a criticism of the alder- were so full of — spirit that they imen and the Mayor. They are elect- could not hold it all. They spilled | oq to do what the people wish. Up their surplus into other men. Finally | t, that time there had been no evi- one of these men became chairman ldence that the people wished them to o the Municipal Affairs Committee. |take any thought for the future of the Naturally he gathered about him oth- icity, while there was a little evi ience ers who had been infected and then, | that certain people — with voles — with an organization through which | wanted street lights in ther arigh- they might express themselves, they | borhood. The significant point is ithat a citizens’ organization which There were began to be a power. mac SO afte his é be | : : ; It was soon after this that I be |had the interests of the city at heart! trees and shrubs, and the annual milk to take care of the -detail. That was when my official life began. With the preliminary work so_ well started, with an organization of men such as those who had done this pre- liminary work and with an aroused and progressive public, we now began to get results. You have had in our monthly reports detailed descriptions of the work of the past two years, so I will only mention a few of the more important things: Beside the annual Arbor Day distribution of ‘tions of the new State constitution. They wished to classify cities and enact laws so definite in all particu- lars that the cities would be more than ever subservient to the will of the Legislature. This had been done in Pennsylvania, where experience showed that with classification no city could move a finger except with The BEST Sellers BAKER'S COCOA and CHOCOLATE Grocers selling the genuine ) Baker” goods do not have to explain, apolo- gize or take back 52 Fegisteret, Highest Awards Walter Baker & Co, uta 2-0) re Established 1780 DORCHESTER, MASS. gan to be conscious as a member of | a special committee of a ee tee. The work assigned to us was the study of the value of a city plan. That work grew until it is to-day. I believe, the most significant thing in Grand Rapids. It was greeted at first with ridicule. Some of our friends tried to call us off. When we went to the Common Council for funds with which to employ expert advis ers we were laughed at. Now it often happens that in trying o asks for IF A CUSTOMER to get one thing we get others of value as by-products. Some of the greatest discoveries have been made while the discoverers were bent on : fnding something else. Columbus was looking for Asia when he found America, and no one here will deny that he did better than he intended. The Municipal Affairs Committee se out to get a city plan which would make Grand Rapids more convenient, more sanitary and more beautiful. efforts | was to arouse a keen and intelligent The first by-product of its interest in all the city’s affairs. For in order to make the Common Council see a practical side to city planning practical from its point of view—the Committee held the first civic revival. That revival, as you know, aroused general interest. It began on Mon- day evening. On the Friday before a| enough for the baby’s skin, and ca member of the Committee visited Costs the dealer the same as regular SAPOLIO, but shoul and you can not supply it, will he not consider you behind the times ? HAND SAPOLIO is a special toilet soap—superior to any other in countless ways—delicate pable of removing any stain. d be sold at 10 cents per cake. SS ye epee ianuirse roan — eb ce senna Le RS Bee wars SEM Mens Ieee eegrren ceases Sea -scthadeomn a se conige eS coma ; cere eee September 21, 1910 MICHIGAN TRADESMAN 21 the gracious permission of the man behind the scenes who controls a ma- Our Bet- ter Coverned City sub-committee call- jority of the legislators. ed conferences of local members of the constitutional convention, the Legislature and city officials and out- lined a law which would give Grand Rapids the power to work out its own It corresponded with the members of the salvation. legislative com- mittees appointed to draft the city law. It sent a delegation to Detroit, where the Detroit Board of Com- merce had called a conference of rep- resentatives of the constitutional convention. the Legislature, (he Michigan Bar Association and other organizations. There the recommen- dations of our Committee were adopt- ed practically word for word, chang- es and additions being voted down. It sent a delegation to Lansing, where it held a long conference with the Legislature’s committees. Finally a law, drafted by Corporation Coun- sel Hally, of Detroit, with whom we had corresponded, which embod- ied almost all that we had contended for, was passed. At the last moment Representative Stewart, at our so- licitation, secured the addition of a section giving each city the power to determine the procedure by which its charter may be revised. Last spring the Committee con- ducted a campaign for the revision of our present city charter. The peo- ple approved of this by the largest majority given at the spring election. Candidates for the charter commis- sion have now been nominated. Almost equally important was the adoption at a conference luncheon at the close of the second civic revival last fall of a municipal programme. In the opinion of many of us the reason why Grand Rapids has not done more in the way of large civic improvements is that there has al- ways been division of opinion as to what should be done first. The men who favored grade separation have feared that if pure water were given the right of way it would defer their scheme until the distant future. Con- sequently, they have been lukewarm if not actively hostile when pure wa- ter was before the voters. These, of course, are but illustrative examples. The municipal programme provides a sort of primary at which the advo- cates of all plans for the city’s bet- terment are called into conference and after discussion the question is put to vote, “What shall we concen- trate on?” At last fall’s conference the vote was practically unanimous for pure water. Consequently, all ef- forts were bent on securing a favor- able vote on the pure water bonds. Nearly every civic and social organi- zation in the city endorsed and work- ed for the project and, as you know, it carried by a large majority. During the winter one other project was on the verge of being launched and we had to send delegations to two meetings when this was being discussed in order to dissuade its ad- vocates. Immediately after the election the Municipal Affairs Committee called a conference of representatives of a number of other organizations to de- cide on the next project for civic bet- terment upon which we would unite. The vote was unanimous in favor of park and_ playground extension. When these representatives reported to their organizations this vote was endorsed without exception. The campaign has ben waged all summer. As a result the Common Council has appropriated money for playground equipment and supervision, a group of business and _ professional men equipped a playground and provided for its supervision, a mothers’ club in the South End raised money for su- pervision, two district organizations provided for temporary playgrounds in their neighborhoods and several well-to-do citizens have ben led to consider giving land to the city. At present it looks as if the park and playground bond proposition will carry in November, but it is never safe to stop work. The Playground Association, which our Committee was instrumental in reorganizing and revivifying—to which we have given the services of our most enthusiastic and honored member in order that it might help in the campaign—is hard at work. The Park Board and its able Superintendent are doing more than their share, but the final stage of the campaign is just about to begin and in that we can do yeo- man service by holding our third civic revival just before the election. I have already used more words than I intended, so I will simply tab- ulate the most important matters in which the Committee is now in- terested. 1. The enforcement of the lodg- ing house ordinance, which we se- cured from the Common Council last winter. 2. Making effective the street tree ordinance, which we secured last win- ter. Unless this is done Grand Rap- ids ten years from now will be a far less attractive town than it is to- day. 3. Securing the erection of a comfort station. 4. Wiping out our slum and pro- viding for the erection of good homes for all our working population. s. Beautifying and making order- ly the railroad approaches to the city. 6. Securing a new city cemetery. 7. Establishing a provident loan agency. 8. Improvement of the river front. As a part of this is the pass- ing of the power franchise which will give us a_ riverside street between Pearl street and the new power house. 9. Securing an ordinance for the proper regulation of building lines and type of buildings in the resi- dence districts. 10. A. better system of street lighting in the business districts. II. Limitation of the heights of buildings in the business districts. 12. Grade separation and the sci- entific routing of steam and electric railroads. The latter part of this will compel the proper distribution of factories and this, in its turn, will prevent Grand Rapids ever having a Rempis & Gallmeyer Foundry Co. Manufacturers of All Kinds of Iron, Brass and Aluminum CASTINGS Lawn and Park Settees, Vases, Roof Castings Carriage Steps, Hitching Posts Street and Sewer Castings, Also Building Casting And Sole Manufacturers of the Rempis Patent Oscillating Sleigh Knee And the Rempis Cement Block Machine Write for Prices Citizens Phone 1509 60-68 North Front Street FLOWER POTS RED BURNED Strictly High Grade Carefully Packed in Any Quantity F. O. B. Factory No Package Charge The Ransbottom Bros. Pottery Co. Roseville, - - - - Qhio MICHIGAN TRADESMAN September 21, 1910 serious housing problem such as that with which Detroit is now wrestling. 13. Street naming and block num- bering. 14. Study of municipal finance and other aid to the charter commission. A joint committee representing the Municipal Affairs Committee and the Credit Men’s Association has been appointed to take up this work. 1s. The elimination of the smoke nuisance. 16. The establishment of the great square system of street cleaning. 17. The redemption of our creek valleys. 18. The completion of the scarlet fever investigation. 19. A study of the posal problem. It will not be long be- fore Michigan follows the lead of cther states and forbids its cities to sewage dis- dump raw sewage into the rivers. 20. The organization of a sane and patriotic Fourth of July celebra- tion, 21. And last. but far from least important, an extension of our co- oepration with other civic organiza tions, especially the district assoc‘a- tions to whose cordial support much of our success during the past year has been due Many of the things mentioned in this list are well under way. Others are little more than begun, but all re- quire constant attention. Tt 15 an old story that all is not over when a law is written on the books. It is neces- sary then to see that it is enforced. And this is often the harder part for the militant enthusiasm aroused dur- ing a campaign is apt to die down when the victory 1s won. But that is what such an organiza- tion as ours is for. It is not design- ed. like the innumerable organizations for which Boston is famous, simply to meet, talk, resolve and go home. It is designed to work—work hard and consistently and for the most part quietly. A certain amount of public- ity and public advertising it have in order that people may know must its purposes and its methods and so be prepared to support its projects. In this part of its work the Municipal Affairs Committee owes a great debt to the local newspapers. Only a per- son who has been in a town where the newspapers are hostile or indif- ferent to the community welfare can realize the great asset Grand Rapids has in the public spirit of the mer who control its leading papers. In addition to the publicity part of its work the Affairs Committee is engaged in developing We hear a great deal about the inefficiency of our city govern- ments and it is all justified. But be- hind this governmental inefficiency lies the inefficiency of our citizenship. Municipal citizens. If our charter commission makes for us the charter we dream of it will not do us very much good unless our citizens. are intelligent enough and public spirited enough to take advan- tage of the opportunities the charter offers them. They are and must con- tinue to be the employers of the pub- lic officials. No man can be a good employer unless he has at least gen- eral knowledge of what his employes should do. Simply to complain about bad results never And if we have good officials, capa- ble men, we must know enough to back them up in their work. Nothing can be more discouring than to work for an employer who is indifferent or ignorant. And the only way to over- come ignorance or indifference is by hard work. The personnel of the Municipal Af- fairs Committee shows there is no excuse for ignorance or indifference on the part of our citizens. It con- the busiest men in And among these are cur hardest workers. Through con- structive effort they have learned enough about the problems with which city officials have to deal to be of real assistance, both by backing up progressive measures and by with- holding undeserved condemnation. It is because of my association with such men as these that I regret so keenly leaving my present work. John fhlder. —_—_+2+2>—___- Much Lauded Remedy Needs Skilled Practitioner. Written for the Tradesman. We—first person, singular number— sat down to rest one day. Think of that! Sitting down to rest in the day- time! who do not find that on the pro- gramme of a day’s work. And why not? Has # no right to be there? Seme think not: neither for them- selves nor others; especially if there tains some of Grand Rapids. How many people there are is a contract or agreement to labor a definite number of hours a day. The employe must be at his post when the whistle blows to start work and he has no right to stop a minute until the quitting bell or whistle at noon; and the same in the afternoon. And rever any fun. It is indeed a credit to the em- ploye who never by word, look or suggestion needs be reminded of his or her obligation in this respect. And it is also a credit to the employer who sometimes calls a halt so that the employe may rest. or who sug- gests that under certain circumstanc- es it is well for the worker to take a brief breathing spell. And not put a ban on a little fun. “Girls or cripples may sit at work, but a boy or young man never needs to. The proper position to do best work is square on your feet, from the ankles up every muscle free.” But let employer and employes ad- just their own difficulties. Let each party learn to be reasonable, consis- tent and at the same time strictly just. Five or ten minutes for every one to watch a parade and then back to work with a new zest to accom- plish as much or more than as though every employe like a soldier on drill must not turn an eye or lift a hand without orders from “the boss.” And never any fun. Oh. ves: we sat down in the big rocking chair by the fire to rest on a winter's day. The boy home from high school convalescing from the grip began to read aloud some “fun- ny-graphs.” ‘le that one of books?” your school “No, sir. .. “Library book?” “No 2? leads anywhere. “Where did you get it?” “One that Wilbur left at home.” We boys all read the same books and papers from the Youth's Com- panion to the Tradesman, and from Horatio Alger or Henty to Dickens. At least we look over the books which the boys buy or bring home if we do not read them all through. After he had read awhile we said: “That is enough for now.” Fun may be good medicine, but one should be careful not to take an overdose. It is a medicine which should be adiminis- tered by one who knows just how much the patient needs and when he needs it. Go along the street or be on the watch anywhere that business calls and one might pick out many a one who has had too much fun. They have taken it without reference to their needs and are far worse off than many another who never was permit- ted a reasonable amount of fun. When a favorable opportunity came we picked up the book. At first glance the title appeared to be: “he un octor.’ The position of the book to the light happened to be such that the initials, which were red, were not not read. If you want a sign, placard, advertisement, title or any other reading matter to be read do not have it printed in red, or, what is worse, part red. “Every man to his own trade.” Neither the printer nor the advertis- ing man is to blame for those botch- es of advertisements which are fre- quently seen. Some one who has not learned the first principle of adver- tising by the printed page, which is to draw the attention of the reader tc the goods offered for sale in the plainest, most direct manner possi- ble and convey an impression which he will carry with him. Anything odd, puzzling, funny, fancy or orna- mental is of little value unless it apt- ly applies to the goods themselves. If there is no such suggestion or con- nection the advertisement simply amuses the beholder or pleases the eye and may possibly be remembered while the place or purpose of the advertisement is forgotten. But what about “The Fun Doctor?” Well, the title was not at all appro- priate. The book did not specify what ills or conditions required the remedy; did not enumerate symptonis visible-—_therefore which indicated when the remedy was needed; gave no information as_ to the amount or frequency of the dose; contained no caution as to the ill-ef- fects of an overdose; prescribed no an- tidote in case one was needed. In fact, it was not a doctor book at all; rather a reservoir or repository of fun—a collection of jokes, humorous sayings, ludicrous incidents, and the like, for anybody and everybody. There are many drugs and medi- cines used for man’s physical bene- fit which are injurious, even deadly, if not administered with exactness and care. So it may be with fun. Let the chief purpose be to have fun for the sake of fun, not for a needed di- version, and let this motive be un- guarded, let it not be controlled by common sense, judgment, kindness or religion, and no one knows what evil may result. Sorrow, strife, ha- tred, violence and crimes are occa- sioned by the abuse of fun. Far be it from us to say that fun is not a good medicine. Solomon says: “A merry heart doeth like a medicine.” He also says: “Even in laughter the heart is sorrowful; and the end of that mirth is heaviness.” Think it out for yourself. Ponder that which you know and see. Chil- dren in the home, pupils at school, young people in their social amuse- good ments need to be governed, restrain-~ ed. held in check. Fun must be kept within bounds. Like many other servants of man it is danger- ous to be turned loose. The foot must be on the brake, both hands on the steering wheel and the eye on the track or the machine may be ditched and passengers injured. When one has older grown he must guard himself, he must exercise self-control, he must set a limit when he partakes of fun. When, where, how, with whom, under what circum- stances is fun allowable or beneficial? These questions the mature person must decide for himself. There all sorts of people whose business it is to furnish fun for the public, but it is done without regard to the effect except to secure money. It is not distributed to those most in need of the article, unless we admit that those who most indulge in fun finally reach a condition that needs frequent, liberal allowances to pre- vent them sinking into an utterly hopeless, dejected state. The fun doctor has not yet made his appearance—that is, not as a dis- tinct school of medical practice. Many physicians, however, recognize the merits of fun and make use of it in their practice when possible When the treatment of human ills by the application or administration of fun has ben reduced to an exact science and the funopath and_ his trained assistants take intelligent charge of this much lauded remedy it is to be hoped that all the sad, cheerless, discouraged ones, as well as those suffering physical ailments for the lack of fun, will have oppor- tunities to secure and test its bene- ficial effects. Here is hoping also that the ill ef- fects of too much fun may be fully pointed out that all may partake of it wisely, safely and with certain ben- efit. E. E. Whitney. proper iu : September 21, 1910 MICHIGAN TRADESMAN 23 ai This Name Represents the Highest Development in the Art of Filing Cabinet Manufacture In their efforts to solve the problem of an ideal system of filing cabinets, the various makers made many changes, but developed no important improvements until the sectional idea was brought out by Mr. Wernicke and which was almost uni- versally adopted by all manufacturers. Filing Cabinets made in sections have now come into such general use that, as :with Macey Sectional Bookcases, the principle needs no argument. The modern business office demands ex- pansible equipment that will always harmonize with the original purchase. The most modern and adaptable office filing devices ever produced are the Macey Inter Inter Sling Cabnels The name describes the basic idea—Interchangeable Interiors. This Inter-Inter Idea allows you to select and arrange a cabinet to suit your exact requirements—with all others your requirements must * $ be modified or changed to suit the cabinet. It's a system of interchangeable interior units com- prising every modern filing device and—a series of outside cabinets having open spaces to i receive the units. Each section combines the maximum filing capacity with the greatest con- b venience ata minimum cost. Saves time, money, space and annoyance in any business office. standard of Macey quality in every respect. 0.1L. WERNICKE,Pres. (Go|den Finish. Paneled sides and back. uniformity The cabinets are fully up to the recognized : Made of Quarter-Sawed Oak with Velvet | Solid Cast Brass Trimmings. The beautiful wood, fine finish, superior trimmings and of appearance make the Inter-Inter the most attractive as well as the most practical office equipment ever devised. Whether you are a professional man, manufacturer or retail merchant—a Macey Inter- Inter Cabinet is the filing cabinet you need. New 120 page catalogue, No. 4210, sent on request. 2A MICHIGAN TRADESMAN September 21, 1910 UNIFORM FOOD LAWS. Why Nation and State Should Be in Harmony.* During the short time I have been Commissioner for the State of Idaho I have discovered that the lack of uniformity in many vital particulars between the National law and the laws of our sister states has been the cause of much annoyance as well as hardships in some particulars on the part of the manufacturers who ship their goods into our State. What- ever inconvenience may have result- ed to dealers as a result of these conditions is not of my own choice but because of the duty imposed on me by law. The best way to find out the efficacy of all law is to honestly enforce it. If it is a bad law, then by its rigid enforcement it will be- come so obnoxious that the Legisla- ture will repeal it. The more that good, wholesome laws are enforced | the better people like it and the bet- ter condition of government as a re- sult. The convention assembled here to-day has been called for the express purpose of arriving at some amicable and equable adjustment of this situa- tion and I trust that the Committee which shall be appointed to deal with this important subject will pre- sent such a report embodying such recommendations to our several leg- islative bodies as will bring us clos- er together, not only as State officials but more in harmony with the Na- tional laws. Uniformity of law has perhaps been carried farther in the direction of pure food than in any other line. Prior to 1906 there was no National pure food law, and there were almost as many different laws as there were states. Chaos reigned in every di- rection and the manufacturer of foodstuffs was ever at a loss to know how to meet the requirements of the iaws of the different states. So com- plicated was the situation that prac- tically every state food commissioner urged the passage of a National pure food law which should meet all the required conditions and simplify the methods of manufacture and distri- bution, and when in 1906 the National pure food law was passed it was hail- ed all over the country as a tremen- dous step in the right direction. It should be noted that the National pure food law was passed because of the popular demand which was strong enough to direct legislation; and all future legislation in the in- terest of uniformity should be secur- ed along the same lines. For four years the law has been in force. It is generally admitted to be as nearly a model law as is possible to make at the first attempt, but in some slight particulars changes could be made to advantage. Certain it is that the law provided for the interest of the con- sumer, the dealer and the manufac- turer in the fairest terms and pro- vides means for the punishment of all attempts at fraud of every de- scription. In view of the experience of manufacturers and of State food authorities before the enacting of this law, there should not be even a *Address of James H. Wallis, President As-| sociation of Western Food Control Officials at Boise, Idaho, April 10, 1910. Resolutions Adopted at the Convention of the Western Food Control Officials. The following resolutions were adopted in the course of the second day’s proceedings which we are reproducing in this issue on account of their 1m- portance to the public and trade. We, your Committee on Uniformity of Food Laws, believing that food officials can not give ade- quate protection to the consuming public by reason of the varying rules, regulations and laws of the different states, and that such differences are also vexatious and expensive to the manufacturer, beg leave to recommend that all food officials in this Association will do all in their power to have such varying rules, regulations and laws so changed and amended to conform to the national law of June 3oth, 1906, and Federal rules and regulations. Geo. E. Hyde, E. W. Burke, Willard Hansen, Committee on Uniform Laws. Your Committee on Resolutions begs leave to report as follows: RESOLVED—That this convention express its hearty thanks to Hon. James Wilson, Secretary of Agriculture, for the address transmitted to its President, and the President is hereby directed to convey to the Secretary of Agriculture the Asso- ciation’s cordial approval of his suggestion for co- operation between the Federal and State authori- ties in the enforcement of the Pure Food and Drugs Act for the people, and regretting his inability to be with us on this occasion. WHEREAS—The exceptional facilities among the distinguished scientific experts in the Depart- ment of Agriculture, and the unlimited funds at the command of the Department under the National Food and Drugs Act, and their power to protect the Arrerican public generally by the control of imports and interstate shipments, pre-eminently equip the Department for the determination of doubtful food questions and the establishment of authoritative precedents; and WHEREAS—lIn order that the State Food De- partments may secure that indispensable uniformity of food laws, regulations and constructions, and so carry on this great food control work in their sev- eral jurisdictions with the wisest and most suc- cessiul results, it is absolutely necessary that some working basis of uniformity must prevail; and WHEREAS—It is appropriate that this standard should not be the laws and regulations of any one of our many states, but the Federal statutes, chosen by the people of all the states through their Na- tional legislators, THEREFORE—Be it resolved, that a determina- tion upon mocted food problems ought first to be made by the United States Government. And be it further RESOLVED—That members of the Western Food Control Association co-operate with the Food Commissioners and Departments of all states and with our National Department of Agriculture, to- ward the continued and perfected investigation, un- derstanding and enforcement of food laws; and RESOLVED—That it is the sense of this con- vention that, in the interest of consumers, manu- facturers and food officials, and for the protection of legitimate internal and interstate commerce, state laws, constructions and regulations should be uni- form with the provisions and administration of our National Fcod and Drugs Act. thought of enacting laws which should differ from the National law so that whatever we do should be in harmony with it. So far as Idaho is concerned, her laws are in no ways as complete as the National law. This State needs its law strengthened in many of its most important provi- sions. Undoubtedly when it was en- acted it was intended to follow the wording of the National law, but there are several places in it where the entire provisions of the Federal law have been omitted, weakening our statute as a result. We have felt the loss of this very much in the work we have been doing, and we de- sire and will ask that our next Leg- islature remedy this condition. I be- lieve that the rules and regulations of the Department of Agriculture formulated for the purposes of carry- ing out the provisions of the National law, as well as a set of fair, well-de- fined food standards, should be agreed upon by the Committee on Legisla- tion which shall be appointed at the close of this morning’s session and submitted to this convention for our earnest attention and adootion. —_—_++2>—__ Preferred That Way. “No, I can’t say that I have ever known of a canoe accident on this lake,” replied the Adirondack guide when questioned. “But there have been amateur ca- ngeists here?” “Oh, scores of them, but they have always been very careful, you see. I have told them just what to do.” "Stil the canoe is a frail and treacherous thing.” “Well, I dunno. Now that I think of it something did happen up here four or five years ago, but you couldnt call it an accident. A fat man came from Boston with a canoe. I instructed him and then went off for the day. When I returned at night he and his canoe were missing. Three days later I found the canoe bottom-side up in the middle of the lake.” “By George, an accident!” “Well, no. The fat man had tied himself in, and he was there under the canoe all right. I got him out and shipped him to his family.” “If that wasn’t an accident and a tragedy to boot, I’d like to know what!” “Oh, he simply preferred to do his canoeing that way. Some folks do, you know!” —_—_+--»__ The Sickly Ham. Into a general store of a town in Arkansas there recently came a darky complaining that a ham which he had purchased there was not zood. “The ham is all right, Zeph,” insisted the storekeeper. “No, it ain’t, boss,” insisted the negro. “Dat ham’s shore bad!’ “How can that he,’ continued the = storekeeper, “shen it was cured only last week ” The darky scratched his head re- flectively, and finally suggested: “Den mayhe its had a relapse.” ——_—_2 22 The arrows of affliction are barbed with the memory of past happiness. It is a wise man who hedges when he bets on a sure thing. ' Sree er ere ee ee ee ne oo ap eee Recenter SS ie September 21, 1910 MICHIGAN TRADESMAN eee ee ey ImIaEEEEEE emon @ Wheeler Company Wholesale Grocers Grand Rapids And Kalamazoo a year has been added to the procession of the centuries since we extended our last cordial greetings to the trade through the columns of the Michigan Tradesman. The past year has been a season of wonderful progress. Statesmanship has developed with giant strides. The new spirit of progression has increased in tenfold ratio. The United States never stood for as much as it does today. The highest potentate in the universe is but a shadow compared with the official head of this great Nation. To be an American citizen is the richest heritage a man can receive and the proudest title which he can bear. The American citizen requires no family tree to give him respectability and standing. He is measured up for what he is—for what he has accomplished—for the aims he cherishes and the objects he has attained. Great as has been our progress along National and civic lines, our progress as merchants has kept pace with the wonderful spirit of this most wonderful age. Wholesale merchants are doing more business and better business than ever before. The average retail merchant is keeping his stock more complete, selling his goods on closer margins, scrutinizing his expense account closer, holding his sales down nearer to a cash basis and paying his bills more promptly than ever before. These conditions speak stronger than words for the stability and integrity and permanent character of the retail trade—for its gradual growth and indefinite expansion along progressive lines. We believe the coming year is marked with the rainbow of promise and that when we come to greet the trade a year hence it will be found that the twelve months now before us was even more fruitful of results than any previous year in the Nation’s history. In this growth and expansion—the gradual attainment of bigger and better things and a broader and more liberal view of life—we expect to do our full share and contribute our due measure to the public good. Yours faithfully, SAMUEL M. LEMON, President Lemon & Wheeler Company 26 MICHIGAN —___ The Uses of Publicity. A few days ago there appeared in certain New York papers a statement inserted by the Pennsylvania Rail- road Company. That great system’s employes had demanded higher wag- es—the company said it could not al- lowe them. The men threatened to strike. Then it was that the railroad appealed to all the people, stating the men’s side and its own. A great telephone trust having more imagination or more sense than some other great trusts decides that when John Smith calls up John Brown and is discourteously answer- ed, John Smith is going to become angry at the telephone company as well as at John Brown, who alone 1s responsible and to blame. So the tel- ephone trust spends thousands of dol- lars -and spends them wisely in pointing out through scores of met- ropolitan newspapers that people who use telephones should be courteous and prompt and_ considerate of others. Out in Arizona a sheriff is both- ered by tramps. Hoboes infest the town, but it were inhumane to force them back into the desert. So the sheriff had a few thousand posters printed and put them up miles and miles away, along all the railroads coming into his bailiwick. The post- ers simply said: “Hoboes, the tax- payers of Yuma will not feed you.|to get rid of If you enter the town you will have|lives are saved and millions of and boards of health put out placards warning all the people and telling them how to keep out fles and how them. Thousands of dol- to go into the chain-gang. Sixty and |lars. ninety day sentences are the rule.” And the tramps stayed away. Over in France certain scoundrels concoct vile liquors that make people crazy and criminal. The people drink them because they do not know how vile they are. So the government simply prints posters saying that such-and-such brands made by So- and-So are not fit to drink, that cer- tain poisons have been found in them. And the people steer clear of the brands. The United States Government finds it dificult to get young men to man the warships. So the government has a little book written and illustrated, showing how. sailors spend their time, what they can see in foreign ports, how much money they earn and save. And the government buys space in magazines to tell about the booklet and to get young men to send for it. Thousands do—and the entrancing sent the young men to the recruiting office to enlist. can descriptions The common housefly is responsi- ble for thousands of deaths and hun- dreds of thousands of sick people every summer in this country. A few arnest people resolve to do what they can to abate the ignorance of the people. So the bill-boards blos- som forth with huge posters and the magazines carry page advertisements, | | | | isults 4 So you see publicity is everywhere for mankind. Publicity is warning and advising, pleading and fighting urging, defending and attacking a thousand and one things and becoming the mightiest engine ever placed be- fore mankind —The Silent Partner. >.> Will We Get Electricity From the Sun? A remarkable apparatus has been perfected by a Bostonian who claims that with its aid electricity in practi- cal quantities may be generated from the rays of the sun. The generator consists of a light steel framework, in the interior of a number of metal plugs, all nected by wires. One end of plug is placed in contact with a sheet which are ranged con- each of thick glass, while the other is ex- posed to a current of The glass already mentioned is heat- ed from the solar rays, and imparts a portion of it to the ends of the plugs in contact. The however, remain cool, owing to strong air, ends, the air current, and the difference in tem- other perature between the extremities, ac- cording to the inventor, generates an electrical current of a strength in proportion to the number of plugs and the area of glass. The apparatus is said to have given satisfactory re- when tested. ~~». | Jealousy is due to ingrowing love. TRADE Uf} 4 i ——<—— ¥ Ae — : $e NE GROCERIE> Make a Window Display of Beardsley’s Shredded Codfish That’s how to get the benefit of our heavy advertis- ing—to pull into your store the sales send you the sign if you ll has BEARDSLEY'S SHREDDE tomers have an appetite for it now—the rest iS easy. BEARDSLEYS Push the Package write us. with the Red Band J. W. Beardsley’s Sons, New York we are creating, we ll Your wholesale man D CODFISH. All your cus- ca aseseleh en dnbeaneddiioiaimeanoeslaaall MICHIGAN TRADESMAN September 21, 1910 _— — ny) = SSS SF Se | WOMANS:WORLD '. = = | \\ y) a ( oa CR Ky € a) 4) w)] Case of Sarah Bell and Her Subscrip- tion Book. Written for the Tradesman. Had this article been written forty years doubtless it have been entitled Melancholy Indulged in After Signing for a Book. Now that simpler names are in vogue, I call it Case ol Sarah Bell and Her Subscription Jo0k: but I have agreed to take the the would Reflections ago Sub- scription volume and now am indulging in reflections. The day, which has been bright, sunshiny and in many respects ideal, has been disheartening in a financial way. The morning mail brought an invitation to a wedding, so far away that I shall try to attend, but which I can not disregard entirely. The girl is intimate friend. She is wealthy herself and is to mar- not not an rv a rich man and does not need any present | freez- Esqvimau needs an ice cream can buy any more than an | er, but owing to circumstances it certainly will be wisest for me to) send the gift. Later several called on me selling tickets and other thin | a: disguises used in out-and- out solicitation for money. I am not especially interested in any of the causes represented, yet in two or three cases the callers were acquaint- place of ances from whom I could not well re- | fuse to buy; so these added my mite to the funds they are collecting with | praiseworthy zeal if not bye praise- | worthy methods. Finally Sarah arrived with her book and frankly be- sought me to “help her out” by tak- ing one. She explained to me that she is Bell | wanting to be desperately economi- cal, so that a large share of her hus-| band’s earnings may go toward the home recently purchased. Well and geod. She is trying to make her own Christmas money, so that this year she will not have to draw on George for anything with which to make holiday presents. likely to be somewhat extravagant at Christmas time, so I would have been all broken up and A friend- ship that has existed between her family and mine for forty years would have been broken off like pie crust. The matter was not presented to me as a cool business proposition that I could take or let alone as I liked; the mortally offended besides. Ella M. personal element predominated from the start. I knew what was expected ‘of me and I did it. I put down my |criticise my Now Sarah Bell is | consider this | latest idea of hers highly commenda- | ble. To carry it out she is going about at this early date holding up her personal friends for from $2 to $4 apiece (according to the style of pinding). This part of it, perhaps because it affects me adversely, I can not say that I sanction heartily. Why didn’t I show a little “sand” and refuse to take Sarah Bell’s book? Dear you are asking that question purely for rhetorical effect. You know as well as I what a situa- tion it would have involved me in to have come out and told her flatly that I did not want the book and had no money to squander. reader, ithe name for the book. Reader, do not weakness too. severely. There are other Sarah Bells and oth- er books. It may be your turn next. The book I am to take (half mo- rocco) will come at $2.50. Sarah Bell told me that this style costs her $1.50 each, so she will clear $1 on volume she has dragooned me into buying, less a few cents freight. Had she come to me and told me she was short of ready money and felt her friends ought to chip in and imake up a little fund for her I ;would have donated a dollar outright far more cheerfully than I subscribed for the book. But giving her the money would smack charity and Sarah Bell’s pride never /would stand that. Really I have no possible use for Sarah Bell |the book. In all my life I never have! was Sarah Bell, of downright | | seen more than half a dozen sub- scription books that I would care a rap for, and this of Sarah Bell’s is not one of them. I can not give it away, for I am happy to say that there is no human being on earth to- ward whom I cherish feelings of re- sentment or malice strong enough that I should care to load off upon him or her such a thing as this book under the travesty of a gift. I looked over the list of names of the subscribers she had obtained be- fore she came to me. I know them all and know that not one of them wants the book any more than I do. Most of them are in circumstafices similar to my own; that is, they will not have to go cold or hungry or barefooted in order to buy Sarah Bell’s book, but each one will feel sensibly that she has just that much Rogers lless to spend for clothes and little |luxuries and benevolences in which ishe is really interested. One of the isubscribers, Kate Douglass, I know jis pinching just now on the _ neces- |saries of life. Even if I did not have, ‘Kate ought to have had _ stamina enough to refuse to take Sarah Bell’s ibook; but Kate is Sarah Bell’s clos- est friend, so I suppose she felt she jcould not deny her. For five years we have all been ‘congratulating ourselves that- Sarah |Bell had been so nnicely taken off jour hands. This book affair is not \that lady’s first attempt to make money, by any means. She has a \previous industrial history, so to ispeak, which I will narrate as brief- ly as possible. To start with Sarah Bell tried to ‘teach school. She obtained a good po- ‘sition, not because she had any ca- 'pability as a teacher, but because she the niece of 4a lor four wealthy uncle who had a pull with the School Board. But the pedagogy of Sarah Bell was too much even for that opportunist board; she had to be ousted, uncle or no uncle. Next the old man set her up in the millinery business, and all of us old friends were drafted to buy what one young man facetiously called “the Sarah Bell hats.” The uncle was far more chary of his money than he had been of his influence, so her stock was small and not very well selected, either. Words fail me when I try to speak of Sarah Bell’s trim- ming. The atrocities of headgear that issued from that little shop I shall not attempt to describe. Sarah Bell and her aunt and other relatives urged us to buy there, not on the ground that she had what was de sirable and becoming—that would have been too absurd—but because our patronage would help her. Like the faithful henchwomen that we were, we bought the hats and, what was more—and worse—we wore them. How long this could have gone on I do not know, had not George ap- peared on the scene and_ married Sarah Bell. Some of the more sen- timental of the girls were a, little fearful that George was not quite Sarah Bell’s equal—in some respects I never saw anyone who was. the equal of Sarah Bell—but most of us thought of the hats and were hearti- ly glad to give over Sarah Bell’s case into his honest hands. So after five years of complete respite it seems specially trying to have Sarah Bell come back at us even with so small a thing as a book. Sarah Bell’s husband is a mechanic and leaves home at 7 each morning, carrying his noonday lunch with him. They have no children. By 9 o'clock her work usually is done up spick and span and long hours of leisure are ahead of her. I see no reason why < woman so situated should go on a short allowance of spending money; only she should place her efforts to make money in line with sound in- dustrial principles. Let her manufac- ture some needed article or take the sale of some line of goods for which there is a real demand or perform some service which somebody wants, instead of forcing a worthless book upon unwilling purchasers. Sarah Bell is very handy with her needle. If she would do plain sew- ing, make children’s dresses and la- dies’ shirtwaists and aprons, renew braids on skirts and do other need- ed repairing, any one of those who subscribed would give her work each year to several times the value of the book. I know at least a dozen busy mothers who would gladly em- ploy her each week to sweep three or more rooms, for Sarah 3ell is simply lovely with a broom and dusting cloth. Suggest this to Sarah Bell? Not T. I would rather pay for the book. than wound her feelings by propos- ing that she do anything she would consider as “lowering,” as going out to do work in the homes of other women. She would prefer to go on holding up her helpless friends with her book. Quillo. September 21, 1910 MICHIGAN TRADESMAN 29 : A Good Place to Buy | | Business Extension Beginning in 1868 with a capacity of 150 barrels | Flour Sacks | of flour per day, our growth has been steady and sure. fl Bean and Potato Bags | Today our business demands these two hugh | mills, modern in every respect, and having a com- New and Second Hand Bags VW itis . : [i] bined capacity of 1,000 barrels of flour per day. of All Kinds | Oil Meal, Cotton Seed Meal Mill Feeds, Cooking Oil | And a full line of Supplies for the Bake Shop | Including Crescent Flour owes this splendid record to the high quality that is maintained—a method of busi- ness-building that Ovens and Machinery satisfies manufac- turer, dealer and consumer. We will be on the Board of Trade | _ Roy Baker =: =: Grand Rapids, Mich. “special” and will be pleased to meet our old friends, and also make the acquaintance of those who have mot yet learned | from personal ex- perience the satisfaction in selling Crescent Flour. The Greatest Aid in the Office ; . To those dealers in towns not included in this from the viewpoint of | trip we will be pleased to send complete information Efficiency, Service, Economy concerning our products, quotations and advertising The Underwood Le + A post card will bring what you want. Standard Typewriter “The Machine You Will Eventually Buy”’ Voigt Milling Co. Grand Rapids, Mich. UNDERWOOD TYPEWRITER CO. Manufacturers (INCORPORATED) New York and Everywhere | CRESC ENT FLOUR omni esee et omen cinerea aie cosrcenicaion sinning aia Cane |S MICHIGAN TRADESMAN September 21, 1910 NO TRICK ABOUT IT. Composing a Letter That Will Bring Responses. I know of one case in which a let- ter in an envelope carried by a two cent stamp brought six thousand ea-| ger responses out of a possible ten | thousand prospects and over two thousand of those six thousand be- came active buyers within a month | after the date of the letter. Another letter, of .which I have a} rather intimate knowledge, netted | $18.000 in opening orders out of a | mailing list of thirty thousand names | before a salesman could call on any | of them. Both of the letters refer- red to were sent out by manufactur- ers to dealers; they are mentioned only to show how productively the letter can be used. Neither is an un- usual instance. I could enumerate dozens of other examples to prove the tremendous possibilities of the use of the letter. But alas! I can only say “dozen” when I refer to the successful use of the letter. When I turn to. the waste basket graveyard wherein the vast majority of letters have been buried, killed by abuse, I must per- force count them by the hundreds. Hundreds, did I say? Thousands! Why Is This? Will some alienist or psychologist explain why a normal man, who can talk business convincingly, pointedly and forcibly, is metamorphosed into a mouthpiece of senseless generali- ties, intricate sentences that lead to no conclusion and totteringly weak statements, just as soon as he has a pen in his hand? “Hello there, Smith!” is the verbal greeting of the manufacturer, as he meets a prospective customer on the street. “Say, I want you to come over to our sample rooms and see our new line of stuff. You will just go crazy over it! You will want to buy every style in the house. They are corkers, let me tell you! Come en: it won’t take you a half hour.” “Dear Sir—”’ reads Mr. Smith, as he opens a letter from the same firm, “We desire to extend an invitation to you to visit our establishment and view our advance style creations as produced by our expert designer and which we are exhibiting in our spac- ious, convenient exposition rooms; for we know—” but Smith reads no farther; he has other things to do be- sides wading through listless, lifeless, letterless letters. No Mystery About It. There is no trick in composing a letter that will bring the exact re- sponses that the writer purposes to get. Assuming an honest, sound, busi- ness proposition, all that is needed is a simple, definite, strong presenta- tion of the business in question, backed by a common-sense analysis of how to present it. I have often heard it contended that letter-salesmanship is handicap- ped; that it can not attain the re- sults accomplished by personal solici- ation. This is not true. If the let- ter is handicapped it is only by such retarding weight as the writer him- self places on it. I am not belittling the salesman by this statement. I am those who are abusing the letter and status. A properly gotten up letter has no moods nor mannerisms; its appearance is uniformly pleasing; it can be highly enthusiastic and con- vincing—or conservative and digni- fied, although none the less convinc- ing; it can be persistent without be- ing offensive; it will show no emo- tion if it meets a rebuff and is kicked out. Rather an ideal salesman, is it not? Now, it is not my intention to make a preachment of generalities nor theorize how the letter, to be ef- fective to the maximum, should be handled. At the risk of being called an egotist, I am going to tell how 1 have used the letter and why I have been successful in its use. I trust those who have never used it will get something tangible from this dis- cussion that they can apply with the same effectiveness that I have. The fact that my follow-up systems are bringing on an average of about 60 per cent, favorable responses is suffi- cient justification for quoting my own methods. A Salesman, Although Mute. First, let me state, in my capacity as an advertising manager, I am ana must be considered a salesman; a triple action, mute salesman, if you please, establishing prestige for the concern employing me — soliciting new accounts—and creating a con- sumer demand; mute, because all this is done by the written, not spoken, The advertising appropriation is my expense account. A much larger one than any other individual salesman requires, to be sure, but where the traveling salesman calls on one merchant, I call on one thousand and I visit them ten times to his once. But, let it be understood, I must produce proportionately larger returns. The basic essential of an effective follow-up system is, of course, the mailing list. The greatest care and every precaution should be exercised to make a list of actual prospects; to safeguard against dead names. Of the various methods employed in making up these lists I favor using the com- mercial rating books. Here we can find name, town, state, population, business and financial rating in what- ever territory is wanted. I always se- lect two of the highest rated mer- chants in each town irrespective of population. This latter condition, “irrespective of population,” is, by the way, of such importance that an entire article might well be devoted to a discussion of it. It is wise to make the lists otf prospects as large as possible. This reduces the expense in proportion to the results that will be produced, Beginning the Campaign. Now, remember, I am a salesman and as such I must introduce myself and the house I am representing; fig- uratively shake hands with the pros- pective buyer and break the ice, pre- liminary to my selling talk. Hence, word. layout, is simply a “How d’ye do! Ym from Brown, Blank '‘& Biff’s. We've got a proposition that will mean more business and more profit. Be sure to read our letters carefully and please don’t forget our name.” Any of the many clever card de- vices with detachable return post cards can be used effectively to cut out from the start the dead names on your list that do not handle your line of merchandise or who are not in business any more. Ask them to “MORGAN” Trade Mark. Registered. Sweet Juice Hard Cider Boiled Cider and Vinegar See Grocery Price Current John C. Morgan Co. Traverse City, Mich. Sales Books SPECIAL OFFER FOR $4.00 We will send you complete, with Original Bill and Du- plicate-Copy, Printed, Perforated and Numbered, 5,000 Original Bills, 5,000 Duplicate Copies, 150 Sheets of Carbon Paper, 2 Patent Leather Covers. We do this to have you give them atrial. We know if once you use our duplicate system, you will always use it, as it pays for itselfin forgotten charges. For descriptive circular, samples and special prices on large quantities, address The Oeder-Thomsen Co., 1942 Webster ave., Chicago. Brighten Up Your Store No Brightener on Earth Like American Lighting Systems \ ' i Brighter than the electric arc, cheaper than kerosene. Nothing so adds to the attractiveness of a store as a bright interior, and any lighting system that you may have in use can well be discarded for the marvelous American Lights. whose economy of operation will save their cost within a short time. We want to tell you more about American Lights, so please drop @ card to WALTER SHANKLAND & CO. 66 N Ottawa St., Grand Rapids, Mich. Mich. State Agents for American Gas Machine Co. 103 Clark Street Albert Lea, Minn. USE THE Fe DISTANCE SERVE MICHIGAN STATE TELEPHONE CO. IF one of your customers should ask you some day why MINUTE GELATINE _ ) (FLAVORED) is the best, you will want to know. Then bear these points in mind: It is absolutely pure. The flavors are TRUE FRUIT. The gelatine is the best to be had. When prepared for the table it _is the clearest, firmest, and most NATURAL flavored gelatine on the market. If acustomer is dissatisfied, we will refund the purchase price. You are absolutely safe in recommending it. Where do YOU come it? The 33 1-3 per cent ought to look good to you, especially when every package you sell makes a friend for you. Don’t sell it for less than 10c STRAIGHT. It’s not in the three for a quarter class. Let us send you a package to try at home. Write us to-day, give your job= ber’s name and we’ll prove our claims. MINUTE TAPIOCA CO., 223 W. Main St., Orange, Mass. | BEST SUGAR FOR , ( - AND 5 a SEALED BOXES! | J} 2 poxes-6Omase (120%) |v > Boxes- C4 in case (120'2S) TEA AND COFFEE be the first piece of literature I send out is a mailing card, somewhat larger than a post card but not so large that it will be broken or torn when handled with the regular mail. This card, which should be made as at- exchanges in its system simply giving the letter its proper tractive as possible in coloring and GROWTH INCREASES INVESTMENT But added telephones mean at once increased income. CITIZENS TELEPHONE COMPANY Has enjoyed a net growth of more than 200 telephones in its Grand Rapids Exchange during the past two months, anda great growth in others of its many exchanges and long distance lines, so that it now has MORE THAN 10,460 TELEPHONES In its Grand Rapids Exchange alone, and about 25,000 telephones in other It has already paid FIFTY QUARTERLY DIVIDENDS And its stock is a good investment. INVESTIGATE IT - ar Ia a TS September 21, 1910 sign and mail the return card, upon which is a pointed enquiry such as: “Do you sell more than two lines of clothing?” or “How many clerks do you employ in your shoe depart- ment?” or “Do you control all of the best corset patronage in your locali- ty?’ This will bring immediate re- plies from all of the merchants who do not sell clothing, shoes and cor- sets. Very few of the ones who do sell the line in question will an- swer; but you will have simmered your list down to the people to whom you want to talk to before the first letter is sent out. This Is a Good Point. 1 begin to address my list about three months before the active open- ing of the retailing season and con- tinue to follow-up at periods of about every ten days or three weeks throughout the season. The intervals between the letters 1s wholly a mat- ter of how quickly or slowly the re- sponses come. I would like to send out my letters every week were it not for the fact that this would en- danger the effect of the letters in those instances where the prospect receives a second communication when he has already answered the first. This makes him draw back in his shell and he will ignore all future correspondence, Before entering upon the discus- sion of the composition of the let- ter, an analysis of its form is nec- essary. The letter, of course, is im- itation typewritten. To accomplish its purpose it must be such an ex- cellent imitation that it can not be distinguished from a personally dic- tated letter. There is no quicker way to help fill up the yawning waste baskets than to send out missives that fairly yell out to the reader that they are only impersonating; only imitations. The sole object of an imitation type- written letter is to place the writer and reader in as close personal con- tact as possible. If a dummy sales- man were to be constructed with a wax face and a wooden body, with an internal mechanism that would propel it into a merchant’s store and a long distance ventriloquistic sys- tem that would make it talk, what kind of a reception do you think it would receive? How productive would it be? Well, a letter that purports to interest a business man because of its personality, but that bears every earmark of being an imitation, is a parallel to our dummy salesman. Use the Best Materials. Many concerns use splendid letter- heads, envelopes and printing for their general business transactions and a cheap grade of stock and in- different printing for their follow-up work. Rather paradoxical; catering to what they already have, their ac- tive customer; and slighting what their prospective accounts. Would they sanction their salesmen’s dress- ing a la mode when calling on old customers and changing to a sloven- ly garb when soliciting new ones? By all means make your appeal in the best form possible; use only the best materials for your letters. To insure a favorable impression upon the reader eliminate all mannerisms, MICHIGAN TRADESMAN : 31 all handicaps, so that no negative force must be overcome before the real essence of the letter is reached. To caution “the man behind the letter” to have the filled-in name and address and appellation an _ exact match in coloring and spacing with the body of the letter ought to be a needless warning. The deadening ef- fect of mismatching can only be ap- preciated by the one who mails such a letter and impatiently waits for re- plies from what he terms “stupid merchants.” The moment the reader glances at an ill-matched letter he instinctively assumes an attitude of antagonism that discovery of decep- tion always arouses. Your proposi- tion must be mighty alluring and ifi- teresting to offset such a handicap and bring a response to your solici- tation. Make It Look Genuine. To carry out the illusion of a per- sonally dictated letter, intended only for the individual to whom it is sent, the body of the letter should have all the earmarks of a busy stenogra- pher’s work. The right-hand mar- gin should be unevenly indented. Look at the average dictated letter and note how the lines vary. The printer in setting up a letter usually makes the right-hand margin as even as the left side by spacing. This is another letter mannerism that should be avoided. The reader unconscious- ly feels the same toward a perfectly margined and balanced letter as to- ward an over-dressed and painfully immaculate salesman. It is impossi- ble to get “close” to them. The per- sonality of each is concealed under a too formal and forbidding dress, Essential Details. Among the other things which will make the merchant grow intimate and friendly with a letter are these: misspelling one or two of the simpler words: leaving out the proper spac- ing between two words in some one place; and having one word blurred as if an erasure had been made. This all helps to carry out the personal idea. The precautions and suggestions that I have detailed are vitally essen- tial to the success of a letter. If it is perfect in its mechanical form—and by perfect I mean has every earmark of being a dictated letter—the reader will be in-a favorable attitude from the very beginning to consider its contents seriously. There will be nothing to take the mind away from the purpose of the letter. I can not emphasize the impor- tance of thus laying a good founda- tion for the letter too strongly. The tremendous possibilities of the letter in is soliciting usage, contrasted with the ineffective results that so many indifferently constructed =missives produce, makes the letter not unlike the little girl who, when she was good was very, very good, but when she was bad—!! In a future article I will continue this subject, with reference to the composition of the letter. I will try to explain fully how and what to write in order to interest the mer- chant, hold his attention and force him to action—Geo. L. Louis in Ad- verising and Selling. ——e FooTe & JENKS COLESIAN’S _(BRAND) High Class Lemon and Vanilla Write for our ‘‘Promotion Offer’’ that combats ‘Factory to Family” schemes. Insist on getting Coleman’s Extracts from your jobbing grocer, or mail order direct to FOOTE & JENKS, Jackson, Mich. Terpeneless Have You a “Crackerjack” Case In Your Store? 3 This is the case that has captured the hearts of hundreds of merchants. It is sell- ing goods in scores of successful establish- ments. i A “Crackerjack”’ Case will give to your store that touch of dignity and refinement which is so essential if you would win and hold the higher class trade. A “Crackerjack” Case is a crackerjack salesman. It shows the goods to the best possible ad- vantage and silently but effectively appeals to the buying instinct of your customers every hour of the day. It is a case that every merchant can easily afford, because it is an investment, and a good invest- ment is never an expense. It is a case that will always look new—always wear well—always satisfy. Case glazed with two piece bevel plate glass top heavy double strength glass in front. Case is 42 inches high and 26 inches wide. Glass sliding doors in rear on ball-bearing roller sheaves and metal tracks. Two quarter-sawed oak finished shelves resting on nickel-plated brackets. Made in six, eight and ten foot lengths golden oak finish ready for shipment. WRITE FOR CATALOGUE T GRAND RAPIDS SHOW CASE CO. GRAND RAPIDS MICH. The Largest Manufacturers of Store Fixtures in the World We Manufacture Public Seating Exclusively We furnish churches of all denominations, deiusinn and Churches building to harmonize with the general architectural scheme—from the most elaborate carved furniture for the cathedral to the modest seating of a chapel. Schools The fact that we have furnished a large majority of the city and district schools throughout the country, speaks volumes for the merits of our school furniture. Excellence of design, construction and materials used and moderate prices, win. Lodge Halls We specia'ize Lodge Halland Assembly seating. Our long experience has given us a knowledge of re- quirements and how to meet them. Many styles in stock and built to order, including the more inexpensive portable chairs, veneer assembly chairs, and luxurious upholstered opera chairs. Write Dept. Y. American Seating Company 215 Wabash Ave. CHICAGO, ILL. GRAND RAPIDS NEW YORK BOSTON PHILADELPHIA Klingman’s Sample Furniture Co. The Largest Exclusive Retailers of Furniture in America Where quality is first consideration and where you get the best for the price usually charged for the inferiors elsewhere. Don’t hesitate to write us. You will get just as fair treatment as though you were here personally. Corner Ionia, Fountain and Division Sts. Opposite Morton House Grand Rapids, Mich. POM SARE TR Meier: 32 MICHIGAN TRADESMAN September 21, 1910 ; cf) yay Y iV { (j VR WG +4) ) W . = = . Ea = = > Pe pare a — ioe \ = =—— <= : —Y 5 4 oi Ky \ \\ \ all ‘i J WW Up pis vo IMSL Y, aod) syvy UA Vt \(({(t mf i . ys NI . 3 ))y sul a, \)) y] | f r Q ° ) Extreme Measures Sometimes Neces- sary To Make Buyers Buy. This yarn-dope was originally brewed in the grill room of the Phoe- nix, that loafing place de luxe for the homesick, travel-weary fellows who have come in from adjacent terri- tories to spend Sunday in a hotel which is like unto a rock in a weary land. And, by the way, it takes a desert-bred Oriental to appreciate the full force of that rock-in-a- weary-land idea. The rock is an cverhanging ledge in a flat, monot- onous ocean of wind-driven, sun- scorched sand, and the ledge marks the location of a gushing spring of clear, cold water. And there the soft-tufted grass and the luxuriant palms shoot up. There is the price- less boon of water and shade and re- freshment for man and beast; and the sight of it from afar is heartening to a degree. Well, down in that sec- tion where first-class hotels are few and far between, the Phoenix is like a green spot in the desert. If you happen to be within a hundred miles or so of the Phoenix some Saturday afternoon, suppose you run in and verify the truth of my statement. On a certain Saturday evening, not | so very long ago, Bud Clifford and several other fellows, whose names and lines do not form an essential part of this story, were lounging in the grill room of the Phoenix in va- rious attitudes of relaxation, enjoying their cigars and spinning yarns. And this leads me to make a couple of parenthetical remarks. In the first place, you can not spin a yarn very well unless you, or the other fellow, or both, are perfuming the atmos- phere with the fragrance of good to- bacco. Tobacco smoke of the right sort seems to crate, in some occult way, the psychological background of a good story; and, personally, I am rather inclined to the belief that the grading-up of cigars will have, as a collateral result, the effect of improv- ing our subsequent literary effusions. At the present time I am not quite able to enunciate my thesis, but I am gathering data on the subject. For another thing, your yarn-spinner can not spin to the best advantage unless his audience is thoroughly en rapport. But on the occasion to which I refer all these conditions were met. And I have already said—or did I forget to say it?—that Bud was talk- | ing. Some people say Bud’s always talking—but that is slander. As a personal friend and an intimate ac- quaintance I’m here to say that Bud can talk when he wants to and when he wants to he can turn off the fau- icet of his loquacity. The truth is Bud talks because he is being ever- lastingly egged on; and the reason |people are always egging him on is that they like to hear Bud talk. He |always has something to say. He is not like that young Presbyterian 'preacher who asked an old German | parishioner why he did not come to church, and got as a response this il- | luminating statement: “I don’t comes ito de services, Mr. Andrews, shoost ‘because you neither inderests me nor linstruchts me.” Bud is always inter- ‘esting, and generally instructive. And | furthermore, he isn’t conceited nor lassertive in any unpleasant way. And if you knew Bud you'd agree that |he is quite the reverse of this. | “Tt’s this way,” says Bud, apropos of the secret of selling—the topic lunder discussion; “it isn’t brilliancy so much as it is durn hangin’-on pro- lclivities that gets the business. Now ithere’s Barny & Billings, of Norfolk. | You know I used to make that terri- itory before the house transferred me lout here—and, say!.there are some | erack-a-jack towns up that way! I |hated to leave my customers up i'there, but as Kipling would say, that’s janother story | | *Barny & Billings used to give me ‘a little business—just enough to sort lo’ tease me: and I couldn’t, for the jlife of me, get them to put in a full jline of my goods. And they did an| awful bunch of business in the shoe iline in Norfolk. Had one of those up- 'to-the-minute stores, located on the ivery best corner in the busiest sec- ition of the city. And if you have jseen that store you know iis 2 ipeach; big, ample floor space; swell fixtures, and all done in Mission style, |Early English finish; store front and | windows built exclusively for a shoe store; departments separated; rich, heavy, two-tone rugs on the floor; il- 'lumination probelm worked out to a 'enat’s heel by one of your scientific illuminating hobbyist — Tungsten \lamps with scientifically constructed jreflectors, placed just at the right iheight, and adjusted so as to throw |the light on the floor where the shoes lare and not on the side walls and \ceilings where the shoes are not— i\Oh! I tell you, that store is a cork- ler! And they’ve got an advertising \boy that’s the real goods; and it is a imighty dull old time when Barny & 'Billings are not stirring things in that jold burg. | “But, as I was saying, somehow I |\didn’t seem to be able to pull the business. Naturally our house was |prodigiously interested in these live- |wire shoe people of Norfolk. And it iwas the height of my ambition to pull a big order out of them. The last trip I made in that territory I car- ried my fall and winter samples. And you ought to have seen that bunch of samples. That’s been three years back, but that line of samples would not look out of date right now. They ran pretty. And I tell you right now, when it comes to putting up boys’ and girls’ shoes—solidly built, all- leather shoes for school wear and hard usage—you can not beat my house. Nothing to it, they’ve got the goods. “Tt did a dandy good business clean down to Norfolk—the best business, by all odds, I had ever done; and I tell you that’s going some, for I know that territory and my trade there used to think that I was one of them, although I was born in Ohio. The nearer I got to Norfolk the shakier I got. You know how you feel when you get in the immediate vicinity of a great big customer, and feel as if you’d give about five years of your life if you could make the right sort of an impression and land him for a whaling order. Well, that’s the way I felt. I was so eager I could hardly sleep. I used to see vi- sions of Barny & Billings, and wake up in the middle of the night in cold perspiration. “Well. I at length hit Norfolk and headed, first dash out of the box, for Barny and Billings. I found Barny in his office and got a fairly decent interview, also his promise to come over to the hotel and look at my samples at one-thirty. Billings was up on the James River fishing, but Barny did most of the buying any- how, so that circumstance did not cut any ice. Promptly at one-thirty Barny came in. I had my samples in ship shape; and I felt like a fellow ought to feel before he enters a real fray—I felt good, and I was hope- ful. From one-thirty until three I tussled with Barny, but to save my soul I could not get him to open up his heart and give me a really big, heart-salving order. The same measly bagatelle he’d been giving m for the last two years. “But I couldn’t find it in my heart to let him off; so extracted a promise to let me see him again after din- ner. And he was true to his prom- ise. And for two hours that evening we tussled. But Barny somehow could not see it—or, what is proba- bly nearer the truth, I couldn’t make him unable not to see it. So I had to go on with a sore heart. “That was on Tuesday. Wednes- day and Thursday I spent in a couple of towns farther on—the last of them two hundred miles from Nor- folk. On Thursday night enough time had elapsed to allow me to re- view the whole thing in a calm vein; and after I had finished my corre- spondence I sat down in my room and thought it over. And I kept say- ing to myself. ‘Bud, why in thunder didn’t you land Barny? Barny knows shoes, and Barny knows that you’ve got world-beaters of their kind. The rub’s with you, Bud, and not with Barny or the wares.’ And d’you know what I did? I went down into the hotel lobby and wired Barny to meet me in the sample room of the Hotel at one-thirty Friday. Yes, I did; and I doubled back two hun- dred miles just to have it out with Barny once and for all. “Barny came in ten minutes ahead of time, wondering what the deuce I wanted with him anyhow. When he came in he saw samples everywhere, and I shall never forget the way he opened his eyes. He looked as if he couldn’t believe the testimony of his optics. “Then I went right up to Barny, took him by the lapel of the coat and said, ‘D’you know what I have done, Barny? I’ve come back here, two hundred miles out of my way, to make you see daylight. Now I want to know what is the matter with my line. Either you are laboring under a delusion or I am leading around a mistaken idea. Which is it? I want to know—and I want to know quick. (Barny looked the picture of amaze- ment; evidently he thought I had gone nutty.) Are these shoes what they purport to be, or are they built on sham lines? Now, I propose to find out” And I drew out my pocket knife, opened it and, seizing a boy’s box calf shoe, split the back part of it from the heel strap clean through the counter. Well, to make a long story short, I cut that shoe literally to pieces right before Barny; and | called attention to the bona fide ma- terial inside as well as outside. I pointed out the substantial workman- ship. And I expatiated on the self- evident goodness of that shoe in a way that I have since marveled at. | guess I was intoxicated with over- whelming passion for business; and I actually felt that I could tear Barny limb from body, like a wild beast, if he didn’t give me a_ sizeable order then and there. “Selling points, arguments, facts figures and fancies came out of me in a perfect torrent. There was some- thing hypnotic in the intensity of the mood which was upon me. I seemed to lose, for the time being, all sense of outward relations—time, space and the rest of the world with its trage- dies and its joys. There was just Barny and me—and the shoes; and my supreme mission in life was to persuade Barny to have the shoes. There must have been sqmething ele- mental and magnetic in my demean- or; for Barny never tried to evade me, or in any wise interrupt me. He listened with profound interest. “I have forgotten many of the things I said. Strange to relate, the very white-hot character of the mood seemed to burn out and obliterate subsequent consciousness of it; but I seem to recall dimly that I told Barny he just had to buy. Nothing to it; he owed it to himself. My line was just what he needed. That he was the one man in all that sec- tion, ordained of the economies that be, to handel that line. And now, at the cost of time and money, I had come to make him see it. See it he must: and he shouldn’t get out ot that room alive until he did see it. It he couldn’t see it, why? I wanted to know. By every consideration I seemed to be backed by the truth— the whole truth and nothing but the truth. My career as a salesman, my eS Se UR co ee tee Mee og Au September 21, 1910 MICHIGAN TRADESMAN Of the oxteam and stage coach, picturesque and inviting as they appear when viewed in the perspective, one would scarce wish to turn back the hands of time and live the life of that period. Yet the sturdy type of manhood and womanhood which those days produced can hardly be duplicated in any of our modern com- munities. The accompanying illustration pictures the float displayed by the Hirth-Krause Company in the Civic “Those Good Old Times” In the factory devoted to the manufacture of ROUGE REX Shoes the most up-to-date equipment is used, thus eliminating waste of time and thereby in- suring the highest grade of workmanship at a minimum of expense. In the manufacture of the leather for these shoes, which 1s carried on in their own tannery, located but a few feet from the factory, those processes are used which have thoroughly tried and proved to pro- duce the highest degree of serviceability; and thus in Hirth-Krause Co. were awarded first prize on this float for uniqueness Pageant of Merchants’ Week and Homecoming in Grand Rapids, showing an Indian warrior sitting in front of his tepee, which is situated over against the old log shoe shop of Tom Jones, while a live coon clings to the limb of a tree between the tepee and the cabin. As from this primitive life was evolved the modern social community with its culture and refinement, so from the humble shoe shop of Tom Jones, shoemaker, who made by hand the boots and shoes for the entire neighborhood, has evolved the shoe factory of the present with its output of thousands of pairs daily. the output of the Rouge Rex shoe factory you find combined the sterling worth of the good old time shoes made by Tom Jones, custom shoemaker, and the results of the thoroughly proven methods of the modern fac- tory. Your careful consideration of the new spring line is invited when the Rouge Rex man calls, which he will do in the very near future, and if you have not as yet placed this line in stock now is the time to secure the agency. Your mail orders for immediate needs will have attention the day they are received. Hirth=Krause Co. Tanners and Shoe Manufacturers Grand Rapids, Michigan 4 8 c & a ¥ = x if : aeons ctenass ait ay ey I. : fe 34 MICHIGAN TRADESMAN September 21, 110 happiness an an individual, my use- fulness as a citizen—all this was at | stake. “Sometimes, as I recall the inci- dent, it seems to me that I was, for the time being, not one man but a score of personalities. My nerves were wrought up to a terrible pitch— and you must remember that I hadn’t had a really refreshing night’s sleep for a week. If there had been just a trifle more of abandon in my at- titude, or just a smidgen less of de- termined this story would told, for in aggressiveness, never have been that event Barny would have turned | me down and stalked out in fine dud- geon. But as it chanced, the mixture of method and madness was fortu- nately proportioned, and Barn yield- ed. Together we went over the sam- ples once more—and this time it was worth while, for Barny was in a mind to buy. At fifteen minutes past three I have never forgotten the mo- ment—we finished, and when I footed up the figures on the order book I found that I had a neat order—one of the sort that warms the cockles of your heart and makes you picture yourself the sole owner and operator of an automobile. I had booked an order amounting to $1,657.50.”— Charles L. Garrison in Boot and Shoe Recorder. —_—-> + >. The Dissatisfied Clerk. : Young Alexander Jimpson Jopp was working in a hardware shop, and as he wrapped up iron rails, and an- vils, bolts nails knives and screws and pigs of lead. he often to his | and kegs of said: labor makes me tired, by jinks! fellows For I was built for higher thongs.| I'm fitted to adorn the bench instead | of selling monkey-wrench, and spade anc hose and tailor’s geese, and evil- loathed ie had to do, and cussed it smelling axle grease.’ He the work till the air Young Richard Henry James Kerflopp was also work- ing in was blue. that shop; he all the day. and as he to Say: than carried anvils toiled he used more of this, imparting ease and bliss, but I will do mv best and strive, to show the boss that 1]’m alive; I may be built for higher spheres, but I won't wet the shop with tears. If those blamed spheres are hunting me, they'll find me busy as a bee.” Young Alexander Jimp- son Jopp still sweats around that hardware shop, and carries anchors to and fro, and draws a paltry bunch ot deugh, while Richard Henry sits in state, wears hard-boiled shirts and pays the freight. Walt Mason. +++ The Right Way. William Muldoon, the noted train- er, was talking, apropos of the Jef-| fries-Johnson fight. of training. “In training,” he said, “the strictest obedience is Whenever I] think of the theory of training I think of Dash, who, after eighteen of married one of the best and happiest husbands in the world. “ ‘Dash,’ I once said to him, ‘Dash, old man, how do life?’ required. life, is you take married ““According to plied.’ directions, he re- | why Level Roads Lead To the Cem- and | “This| os | [There may he better jobs| years | etery. | Since we can not escape these wor- iries, let us confront them—let us dis- lsect and classify them. The pin- |pricks of business, like bodily pains, iare significant messages, not to be ig- inored; we shall do well to seek out land examine their causes, so far as iwe may. Besides, a little introspec- ition will do no harm; by understand- ling our worries we shall worry the ‘less. Known things are seldom ter- irible; to the philosopher poison is ‘but a chemical, the tiger is only a cat. Let us make a little science of our troubles, if only to allay them. | At the start we must erase “luck” land “accident” from the vocabulary. [Events do not “happen;” they are | oreordained—they are caused. An linfinite intelligence, weighing the cir- lcumstances of yesterday, might have ‘foreseen the phenomena of to-day, | for natural law is immutable; the \bonds of cause and effect never loos- ‘en. Prophecy, indeed, is a mathemat- jical science, in no wise related’ to mysticism. We should worry when things go |wrong. True, history forever repeats ‘itself, the cause of to-day’s error find- jing similar expression to-morrow. 'The event itself, having retreated in- ito the past, is beyond correction, but | the potential events still embodied in |the cause—they are within our reacn. | Regrets are vain, therefore; but wise lanxiety is a hand upon the throttle lof the future. | Worries—Productive and Non- | Productive. | Why not worries into | productive and non-productive ones sort our ‘as we do with factory labor? To be lsure, as no*work is truly non-pro- without its environment Still, using these terms ! lductive. so no worry is effect either jor ourselves. upon our in their special sense, we may class las productive all worries which arise | from fear of the result action; | a “+ . . . . lwhile those which originate in pres- jent helplessness and indecision, and and corrective future |in precautions, in or “confusion | worse confounded”—these we may call non-productive. The man of finds it neces- to reflect. that the future hinges upon the present, he looks before he leaps, he thinks be- fore he His only solicitude; it is a fume arising from his intense thought for the fu- ture: it is action still nebulous. To mere disquietude is added the pang |of self-control, the ache of muscles |restrained. Yet, as the mission of | fear is to forestall future suffering | by the infliction of lesser pains in ithe present; as the discomforts of lend in mere dejection action sary Conscious speaks. worry is not |self-restraint are more than offset by | the joys of action—which, in being | deferred, are enhanced; and as the |temporary damming of his activities |Taises them to higher levels—we need inot condole with the productive wor- | } irier. | Worrying in a Circle. | But the man whose worries trav- jerse a circle, rather than a straight iq: . . * s line ending in decision and deed— whose troubles are expressed only It's Up To You To select the line that will give you the best We can help you by showing one of the most select and profitable general lines of shoes on the morket— “Red School House’”’ Shoes have been before the public over forty years— good proof of their value. We make shoes to suit all taster. Don’t be satisfied until you see them. results in every way. Watson-Plummer Shoe Co. CHICAGO DIXON, ILL. Stock Rooms and Offices Factories Market and Monroe Sts. in reactions against his own vitality; Keep Your Profits From Going Up In Smoke One of the most serious problems con- fronting the shoe dealer of today is the end of the season unsaleable, except at a los accumulation of shoes In nine cases out of ten this question can be met in the Men’s lines by the ' oo THE BERTSCH SHOE Goodyear Welts And H B HARD PANS Standard Screw 4 You are not asked to buy a single number that we do not ( make up in thousand pair lots and carry in stock ready for shipment. This more than answers the question for many of the largest retailers, and earns a premium from most of them in the shape of increased orders. Have you seen the samples for this season, a postal will bring them. HEROLD-BERTSCH SHOE CO. Goodyear Grand Rapids, Michigan Standard Welt Makers of the Famous Screw Bertsch Shoe and : ati . <=BERTSCH H B Hard Pan Lines CE TRADE MARK <3> é SHOe N Ar SRI a SRI September 21, 1910 the man who finds the world a mir- ror for his own contortions of soul— who, being jaundiced, sees yellow in the landscape; and the man who wor- ries in the sense that a dog “wor- ries” a rat—visiting his own iniqui- ties of temper upon office boy and stenographer—for all these non-pro- ductive worriers we have little praise and less pity. Looking at causes rather than ef- fects—and ignoring those phantom worries born of friction within the man, and not of conflict between the man and his commercial environ- ment—-we come to our real subject, which may well be introduced by an enecdote concerning the late Dr. Ruyter, of St. Bartholomew’s, in London. “How do you bear up under this weather?” he asked of Viscount Audsley. “Never felt better in my life,” was the response. “Then there’s something wrong with you,” declared the famous sur- geon,. Good Causes for Worry. Many of our pains are signs of health; comfort may be due to coma. If no man resigns, we are over-pay- ing the market; if no friction occurs. we are lax in discipline; if no de- fects are found, our inspecting is it- self defective—for so long as we use the human machine, its flexibility will give birth to inaccuracy. If no ac- counts prove uncollectible, see wheth- er the credit man has injured the trade good will by a standard too ex- treme and rieid: if No errors. are MICHIGAN TRADESMAN 35 found in the ledgers, enquire wheth- | er the balances have been “forced.” Natural Friction. The very nature of modern busi- ness organization is responsible for much friction—in this respect show- ing close harmony with the deepest processes of nature and life. Men and departments are placed in op- position—must be, since they special- ize on conflicting functions. The sales manager—eager for volume of busi- ness—calls for high quality, wide va- riety and generous supplies of goods; the factory manager—anxious for low costs—favors large sale, but narrow variety, small stocks and _ merely average quality; the treasurer—who personifies the conservative element in business—is more eager for qual- ity than quantity of sale, and more anxious for economy than expansion of product. Is it not obvious that, if each man sincerely pursues his ideal, the committe room will sparkle and snap with the friction of their con- tacts? Are not such conflicts direct expressions of vitality in the busi- ness? Indeed, should we not encour- age this sort of true friction, that the sight and sound of it may carry to the president’s office the informa- tion that adjustment is needed? Aside from all this, we can not af- ford perfection. Ideal cost-keeping implies a clerk for each _ laborer; goods that “sell themselves” are be- ine sold too low; if there’ are no shortages in the stock-rooms, too much is invested in material; a com- fortable bank-balance argues a loss of interest or earnings. If you have no trouble find out | ing moments, be thankful—if not for what the trouble is! lyour worries—at least for the vitality lof which so many of them are symp- toms. “Growing-Pains” of Business. But I presume—I hope—that many of your troubles are but “growing- up-hill; level pains,’ the stretching of muscle or |roads lead to the cemetery—C. H. sinew, the hardening of bone, in the | Luther in Advertising and Selling. business. If these pangs are absent | a it must be that you are perfectly | ia hae ; . — adapted to the present—and, there- | _ ve on eee er See fore, unprepared for the future. There er He was a man who knew is a close relation between growth| things went, and as — me and structure; immaturity is ie home he prepared for the flexible. An expanding business imho . ue a ot sag gost with one foot upon the present and ed up the followme: one upon the future; it faces neither squarely—its attitude being a com- promise. There is this price to pay for advancement—that midway be- tween the old order and the new, you dwell in disorder. Nor is this wholly to be avoided by any care of yours. Progress is always “Ves, been camping. “Yes, slept on spruce boughs. “Yes, cured my catarrh. “Tid our old stove smoke? It did. “Did our shanty leak? Yes, like blazes. “Was everything mussed up? You bet. “Catch any fish? Not a jone. For next year’s sake reorganize blamed now—introucing novel designs, new methods, new men; widen the factory “Gain any weight? Not an ounce channels, add to the warehouse “Kill any game? Nothing but Fresh trade, like a sensitive guest, |ckeeters. will not abide unless you are pre-| “Will I recommend camping out? pared to receive it graciously. I do.” Yet submit with true philosophy to| The returned camper thought the the increase in expense, the decrease |ground had been well covered, and in product and sale, the friction and|he smiled and pointed to the notic: heart-burning of the veterans of the|as Jones came in. Jones stepped business if these calamities shall vis-|forward and read and then turned it you. For, to the degree that you/and said: placate the future, you tend to antag- “Ves. T see: but I called this morn- onize the present. ing to ask you what you thought of Endure these “growing-pains” with | Roosevelt after equanimity. Dream, if you will, of (pledgine himself to stand neutral? some genii who shall transfer your|As for your old camping business, g0 business to Utopia; but, in your wak-!to Texas with it!” entering politics Customers Consult with our experts Patronize the attractive store. Illustrates a Row of Clothing and Hat Cabinets You can make your department compare favorably with the metropolitan stores at a | reasonable cost and make it no object for your customers to go to the large cities to do | their shopping. The Ladies’ Suit Department we recently installed in Circassian walnut for L. H. Field & Co., Jackson, Mich., is being talked about all over the country. Ask for cabinet calalogue “TI” —show case calalogue ‘'M.” | Fine Fixtures make a store attractive. Suit Department will be improved 100 per cent. through installing cabinets. Your Clothing or Ladies’ All designing service is free The Welch Manufacturing Co. ee Main Office and Factories, Grand Rapids, Mich. 36 MICHIGAN TRADESMAN Septe:nber 21, 1910 HE MADE GOOD. Story of a Poor Boy Who Achieved Success. Written for the Tradesman. There never was a better time for the advancement of the young man than at the present day. I am led to say this from a remark let drop by a farmer’s son who was bemoan- ing the lack of opportunities for ad- vancement. “Why, in my dad’s time it was no trick at all for a fellow with any brains to get to the front. Fortunes were made in a hurry in those days. Dad made and lost two and died poor at last; all by mismanagement, of course.” “And yet the making of the two fortunes you speak of was not mis- management. Why did he fail at the last, leaving you to fight your own battle in life?’ “Got easy in his old age, I suppose, and let the sharks beat him. I do not pretend to explain it. All I that he died poor and now I a mossback, drifting on the chance to corner anything; and railway in their own hands.” know is am only tide; no the trusts sharks have everything “In that case what do you propose to do?” I looked over the magnificent pro- portions of the speaker, noted his breadth of shoulder, his fairly intel- lectual brow and, knowing he had lately been graduated with honors from a college for young men, won- dered at his rank pessimism. “Propose nothing,” he growled im- patiently. “It’s as I tell you, an up- hill job for a young fellow to make good these days of graft and big firms—trusts, they call them. Sma" fry are all eaten by the big fish.” “And do you believe that?” “| don’t have to believe it; 4 know it.” Oh, the wisdom of this man fresh from academic halls! He knew noth- ing of the truths of business history, nothing of the struggles and priva- tions of the pioneer producers of the big fortunes which he talked about so flippantly. I had in mind a man, a gentleman of gentlemen, true noble- man of nature, now at the full tide of a magnificent prosperity, who came up from the depths, winning magnificently from a much_ harder world than the boy and man of to- day knows aught about. Harvey Singleton came of a very ordinary perentage. English His people were immigrants, very poor, un- ambitious, humble subjects of a mon- archy. They came to America to better their condition, having a large family, with no prospects in their na- tive land. The wild lands of Michigan appeal- to them. cated a quarter section of land and log house in the woods. ed hardwood began clearing, building a In this home Harvey was reared. No school or church lent their aid to his advancement. From childhood he was compelled to work. He chor- ed at neighboring logging shanties: learend only the rude slang of the woods and grew to manhood unschool- ec and untaught in any mental school, Thither they came, lo-| There were latent fires burning in the soul of this young Englishman, however, that his untoward surround- ings could not extinguish. The tall forest pines became his study, the great woods his school and he learned his lesson well. He grew to manhood without ever seeing the inside of a schoolroom. Thus handi- capped he went out into the world to wrest from the hardness of its soil and its souls a competence. Tow- ering far above poor Harvey was his brother, Robert, who was a natural wit, every way superior to the young- er Singleton in both intellect and per- sonal appearance. Harvey was awkward in his move- ments, bashful in the presence of girls, somewhat uncouth in his phy- sical form, the last person on earth to be taken for a successful pusher on the chess-board of life. Robert often guyed his brother on his awkwardness, made sport of his efforts at correct enunciation of the language and made Harvey’s youth- ful days days of unrest and annoy- ance. While Robert was a natty chap | | | | | | J. M. Merrill beau ideal at dance, Harvey was a veritable wallflower, who sat under the tallow dips in awkward si- lence watching the dancers. the women, a backwoods among many a Despite his want of education and his gross awkwardness the youth pushed himself valiently into the so- cial swim, made advances toward the buxom backwoods lassies only to be snubbed on every occasion and mercifully laughed at. This did discourage him. Harvey dogged perseverence that ed to win for him in the ing victory. un- not possesseda was destin- end a last- His brother, Robert, won from him the girl he loved, married her and tcok her away to his big lumber job |in the Upper Peninsula. | This was a sore blow to the young- jer brother and it is doubtful if he ever iquite forgave this breach of brother- ily affection. At the time Robert was ifar the liklier man of the two. He ‘had gained considerable eminence in | note, with a promise of early ad- |vancement, while Harvey was yet idelving as a paid hand in the woods. Everybody had a good word for the elder. He would make his mark ithe business world, was a jobber of: all right; he would soon be known as one of Michigan’s leading lum- berman. This was certainly the opin- ion of nine out of ten of observing persons. The tenth man shook his head with a wise look, saying: “Don’t you fool yourself. Rob is a downright good fellow; he is brilliant in some ways, but is unstable; he’ll never make anything above a mere jobber. Harvey now—” “Oh, Harvey!” To mention Harvey was to provoke a laugh, “Ves, Harvey,” persisted the tenth man, who in parenthesis I will say became in after years one of the rich- est of the pine barons of the North- west—“Harvey is the man with a head; he will make his mark, If Harvey Singleton lives he will one day make you fellows look sick.” “But, Lord! Harvey hasn’t any ed- ucation—can’t even’ write his name; he doesn’t even believe the world is round; he’s worse than a common mossback!” “All right; just wait and see.’ The tenth man knew Harvey, had tramped the woods with him look- ing and estimating timber more than once. The man who praised Harvey knew him better than did all the su- perficial observers. Besides he was teaching the poor English boy to read and write. Although he was not quick to learn Harvey mastered after a time the rudiments and became a fair scholar. From the shanty Harvey went in- to a backwoods store. The boy had hobbies. His natural bent was toward a business career. He thought strongly of becoming a merchant. There was for him a certain fascina- tion about the work that appealed to him. He clerked for a year, at the end of which time he had a disagree- ment with his employer and quit to again enter the woods. two Harvey was an awkward, not over strong youth, yet his was never doubted. His grit was put to the test on one occasion that proved his manhood in a manner to satisfy his most unfriendly critics. He was waiting on a young lady customer, very much embarrassed meantime, when a big hulking lumberjack rolled into the store, filled to the brim with fighting whisky. Seeing the girl, knowing and de- spising awkward Harvey, the lum- berjack made advances toward the customer, attempting to kiss her. The girl screamed and ran. Harvey sushed her around the end of the counter, placing himself before the big woods bully. “My, I thought little Harvey would be killed sure,” said Miss Howard in telling the incident to her friends aft- erward. “But he wasn’t hurt a bit. Hie went at that big hulk hike a streak of lightning. How he did it I do not know, but he had the big, impudent creature down and_ was dragging him out through the door before I could scream twice—and the fellow never came back.” After that Harvey was not molest- ed by the toughs. At parties Harvey was often the butt of much good-natured fun. On one occasion he beaued a girl much courage older than himself; in fact, she had been among the “has beens’ for some time. During the evening she poked fun at her partner behind his back, much to the amusement of the rest of the company. She thought Harvey did not know this, but he was careful never to be seen again in her company at a party. The young Englishman’s judgment where standing pine was concerned became known and he was soon in demand as an estimator. He follow- ed the occupation of a cruiser for sev- eral years. During the time he found his opportunity. «While receiv- ing but a nominal sum for this work Iiarvey managed to save enough from his earnings to purchase now and then small stumpages of pine. These he afterward turned into cash, enlarging his purchases from time to time until he found himself quite an extensive landholder. It is not necessary to follow om awkward English boy through all the ins and outs of his business career. Suffice it to say that he is now one of the solid citizens of the Pacific coast, married, with an interesting family of boys and girls, in the full enjoyment of a well earned compe- tence. He is rated among the mil- lionaires of the Great Northwest, has a fine city home and is a liberal, con- scientious, refined gentleman. His early awkwardness has been brushe 1 entirely off by long contact with the business world. This true story of one poor boy who made good I told to my com- plaining young friend. What impres- sion it made I do not know. The young man went away whistling as if to drown whatever good thought may have come into his mind. Old Timer. 2. No Charge. every man in a ball team ” replied a catcher, “and, of course, I have mine. Some- times the trouble is that they admire too much. For instance, in a certain Western city, last season, I was ap- proached by a middle-aged man who looked like a farmer and who had a serious look on his face as he said: “Sir, I want you to do me a great service, and I am_ willing to pay for it.’ “What is it? I asked, as I tried to size him up. ““T’ve got a neighbor who has just been elected to the Legislature.’ ““Yes, but I can’t elect you.’ “*T don’t want you to; I want some- thing better.’ “Well? “*After the game and before the crowd gets away I want you to shake hands with me in sight of all. “For why?’ “*To do me the greatest honor that can come to a living man, and to make that neighbor of mine hunt a small knothole and creep into it.’ “T saw that he was very much in earnest,” said the catcher, “and I gave him the shake he asked for, and I didn’t take the $10 bill he tried to press into my hand. That’s my way, you see—if I can make anybody great without too much trouble or delaying the game I’m right on hand to do it.” “Oh, yes: has his admirers, September 21, 1910 MICHIGAN TRADESMAN of “fo y i Fagen bye a : = BC, Ba, c p \ = ao The Best Clerks Are Found Where National Cash Registers Are Used A National makes a good clerk, because it makes him responsible for everything he does. He must be careful, honest, accurate, courteous and ambitious. If he does not possess these qualities the merchant doesn’t want him. The National Cash Register tells the merchant which is his best clerk; which clerk sells the most goods; waits on the most customers; makes the fewest mistakes. It provides an incentive for the good clerk and ‘‘weeds” out the poor clerk. Good clerks are salesmen. They draw and hold trade to the store. Put a National Cash Register in your store. A better sales force, no mistakes and losses, more customers, and a bigger business will result. Over 800,000 Nationals in use. Prices as low as $15.00. Send for catalogue showing pictures and prices and explaining the greater values. It will not obligate you in any way. The National Cash Register Co. Salesrooms: 16 N. Division St., Grand Rapids; 79 Woodward Ave., Detroit Dayton, Ohio Executive Offices: No 225 Detail Adder Price $30 00 Detail adder with all latest improvements. 20 keys registering from 5c to $1.95, or from Ic to $1.99 No. 420 Total Adder Price $75 00 Total adder with all latest improvements. 27 amount Keys registering from ic to $9.99. 4 special keys No. 1054 Total Adder Detail Strip Printer Drawer Operated Price $80.00 Total adder, drawer operated, with all latest improvements; prints each sale on a strip of paper. 32 amount keys registering from Ic to $59.99, or 5c to $59.95. 5 special keys No. 416 Total Adder Detail Strip Printer Price $100.00 Total Adder with all latest improvements. 25 amount keys registering from Ic to $7.99. No-sale key. Prints record of all sales on detail strip MICHIGAN TRADESMAN Sept2mber 21, 1916 FRUITFUL OF RESULTS. D. W. Kendall’s First Trip Across the Water. Written for the ‘tradesman. An exposition was given in Paris during the early eighties in the last century. It was open to the world and all the nations of the earth contrib- uted their products in some measure to the enterprise. The great Eiffel Tower was among the architectural attractions of the exposition. A newspaper publisher of Detroit de- termined to send one hundred repre- sentatives of the industries of the United States to the exposition, as- suming the entire expense of the trip. A tour of England, Holland, Belgium and a part of France was included in the itinerary. The men chosen for the expedition were skill- ed in their occupations and were se- lected by representatives of the pub- lisher stationed in various parts of the United States. “Tom” Hunt was stationed in Grand Rapids at that period and D. W. Kendall, having ac- quired but a small part of the hand- some fortune he left at his death, came to the writer and asked his aid in getting a place in the delegation as a representative of the furniture trade. Mr. Kendall was introduced to Mr. Hunt and the latter was so pleased with him that he promptly *ecommended him to the publisher. A letter from the latter informed Messrs. Hunt and Kendall that a cabinetmaker named Radcliffffe, who resided in a little town in Ohio, had been selected to represent the furni- ture trade when it was decided that: Mr. Kendall should make an applica- tion for a place in the delegation as a designer. Mr. Kendall visited the publisher in Detroit and secured an appointment for himself and also for Capt. Wilder, at that period em- Arthur S. White ployed by the Phoenix Furniture Co. as photographer, for the exposi- tion. In making his selection the publisher insisted upon one very im- portant requirement—the ability of the men appointed to write a letter giving their observations and experi- ences on the tour and in Paris, es- pecially in regard to the The delegation sailed from midsummer and Mr. the pages of The American sketch book preserved in the criminal museum of Kendall’s excellent mem- ory retained many of the scenes he sketched and when he returned he designed and brought out for the Phoenix Furniture Co. and sensational line of fancy furni- industry with which they were connected. New Ken- dall, not having had previous experi- ence at sea, presumed that the weath- er would be warm on the ocean, so did not provide himself with an over- coat and the steamer rug generally used by travelers across the seas. He suffered a great deal of the coldness discomfort of the Mr. Kendall always carried a small sketch book and a number of pencils on his person, and from the moment of his departure his hand and brain were busily employed over its pages. industriously through England, Holland and Belgium and when he arrived in France he had filled many pages. One day while attending the and busily working his pencils upon his little book he was arrested by a gendarme and marched to a place of detention. formed that he had violated a law of sketching. Consul General summoned. When the character of the offender and the purpose of his sojourn in the republic had been ex- but the the exposition He was in- was still original ture that caused the trade to. sit down and marvel over the achieve- ment. Panels were ornamented with Dutch windmills, quaint sailing ves- sels and views on canals and marsh- es so. skillfully applied as to pro- claim the designer a genius. Mr. Ken- dall’s letter to the public was one of the best of the series. Arthur S. White. +2 An Inventor for Humanity. A. D. McWhorter, master mechan- ic of Memphis, Tenn., the inventor of the McWhorter automatic trolley car fender, which has come through an exhaustive test with flying colors, refuses to take out a patent, declar- ing that the work belongs to human- ity and not to himself. The city of Memphis has decided to have the fender patented, however, in order to prevent unscrupulous persons from grbbing off the invention, patenting it, and then makig humanity pay big royalties. The city, however, will not sell the patent, nor any right to manufacture the fenders under it, ex- cept for the use of the person. or corperation making them. The Mc- Whorter fender has been put on 400 cars in New York and elsewhere and proved satisfactory. Anybody that is eight inches above the rails and that weighs five pounds will trip an automatic rod under the platform, lowering an inclined platform te within an inch of the street that gently picks up the loose object. Aninials as small as cats, dogs, and sometimes even fowls, have been rescued. The apparatus is almost in- visible when not in use. We Are Evclusively Wholesale We believe it will be of mutual benefit Never Before Have We Shown As Complete an Assortment of Dress Goods, Outing Flannels, Prints, Ginghams, Blankets, Comfortables, | Towels, Underwear, Sweater Coats, Suspenders, Neckwear, Gloves, Mittens, Trousers, Overalls, Covert, Kersey and Sheeplined Coats, Lumbermen’s Socks, Hosiery, Laces, Embroideries, Ribbons, Curtains, Portiers, Couch Covers, Knitting Yarns and Staple Notions. Neckwear, Lace If unable to pay us a personal visit we will be pleased to have one of our salesmen call with sample lines upon receipt of a request to do so. Grand Rapids Dry Goods Company We Invite Dry Goods and General Store Merchants To look over our stock for Fall trade and compare values cine Sachs atti EAE eine ' \ ; = September #1, 1810 MICHIGAN TRADESMAN 39 Why the Salesman Must Increase His Sales. In building a good house they us- ually start with a good strong, sub- stantial foundation. The top is reach- ed at last. From the cellar up the building goes on, one brick and stone at a time carefully laid and securely fastened to stay. nm SRS DS SALTER So with your success in selling, look your foundation over. Your health, appearance, character of self ‘ and firm, your selling talk, credits, j delivery, etc. Your foundation O. } K., look around for material to build ¢ with, Customers that stick to you. New customers, new accounts. So many salesmen travel in a rut. They never go out among prospects. They pass them by. They plod along among the old accounts. The old ac- counts are valuable, of course, but successful selling means spreading out, taking on new business, opening new accounts, adding new goods to the line. Er You have simply got to call on i : * every person or firm in your terri- _—_s von’ Paceline ae tory who buys competitor’s goods of ; the same character as those you car- ry. The material you need is there. New accounts; spread out; line up the prospects and canvass them _ thor- oughly. Make up your mind to keep on the go from the time you leave the office until you return or quit for the day. Have no time to spend. Plugging is tiresome work and keeping everlastingly at it is tedious i until you see what it brings you. When you see what it brings youin selling success, however, it will be impossible to hold you down. Get into condition every morning. Be watchful of your personal appear- ance and the character of self and firm you represent. Be frank and truthful. Know your line. Interest “6 we those who give you an audience. Do HE above represents a cut of our new building not stuff nor write “phony” orders. 4 i Be aggressive and show confidence in now in the process of construction, located at your line and what you say. Study your argument and see that the cus- the corner of Commerce and Island streets. This tomer agrees. Hustle for new busi- ness, building will be 100 x 135, seven stories and base- Use style suggestions in your sell- ing argument, whether expressed in ment high, of reinforced concrete and steel construc- words, by the confident look of in- i ee : . telligence or the knowledge display- tion and when finished will be one of the finest ed in the selection of the merchan- ea. i . 3 dise you offer the buyer. When you millinery buildings in the country. have the facts at your command a cataract of words is not needed to We have been in our present location, 20-26 convince a man that he-is wrong. It ae ee oes en domieene ae No. Division street, for 20 years. Our rapidly weak. ‘ Meet the objections of the buyer increasing business has driven us to larger quarters. with the exact information that will turn them to your acount, and when The loyal patronage of our many customers has he sees that you are an authority he will quickly come over to your way made this possible. of thinking. It is a well known fact that the great majority of prospec- tive buyers have but a hazy idea of what they really want and it requires orl, nott 0., td. but a strong-minded salesman, who has studied his subject thoroughly, a , , 2 1 a aang tran rata No. Division St. ‘: Grand Rapids, Mich. To do this means successful sales for you. Henry Baxton. —_—_».._____ No parent is doing his duty by his children who leaves an child without duties. MICHIGAN TRADESMAN September 21, 1910 )J »))) yy) wy} L Gs % — Zs = =< — : = = = — — < ae = < How To Make a Paint Department Pay. To me the business card of a hardware store never seems com- plete unless it has following that word, “hardware,” the old familiar names, paints, oils, etc. Perhaps I spent five years as a clerk in a hard- ware store where they handled paints and where they made a success of their paint department. There sure- ly is no particular line of business in which a paint department fits so well. For the paint department to be a real success it is necessary for the proprietor or manager of the store to consider it more than sim- ply an unimportant side line, which can be banished into some dark cor- ner in an out-of-the-way place and only given casual attention, If you are going to have a paint department have a real department and see that some one individual is responsible for it and has the opportunity to give it attention, study its needs and Je- velop it as it can be developed. The Very Best Quality. If you have not a paint depart- ment in your store now, or if you have an unsuccessful or indifferent paint department, it is high time for you to think the situation over pret- ty seriously. The first consideration for a success in this particular line is to see that the quality of the goods that you handle is right. Do not make price the first consideration, but decide above all to have the very best quality that you can buy, and this decision will help you start your department on the right basis. You will find that the largest and strong- est manufacturers in the country are the concerns that are manufacturing the best paints, and while they may charge you a little bit more for their products, the fact that they have grown and developed to the size that they are, proves their theory of put- ting forward quality first is the right one to work on. When you sell a good product to a customer it means that it is going to give him satisfac- tion and he will come back to you lagain and again for further purchas- es of the same goods. The Merchant Responsible. In asking your customers for a good fair market price, perhaps high- er than that which they would have to pay for cheaper goods, you may at first run up against more or less objection, but after the purchase has been made and the goods have given satisfaction, they will soon forget about the price. On the other hand, if you sell them a cheaper grade at a lower price and the goods do not turn out well, you will probably nev- er hear the end of it, and, in fact, you may lose a good customer for many other lines of goods simply through his disappointment on his paint purchase. You must remember that the customer usually holds the dealer, from whom he_ buys, more largely responsible for the satisfac- tion or dissatisfaction the goods give him than he does the manufacturer. He usually knows you personally, and he looks to you for protection. He expects you to use your good judgment and experience in buying your stock, so that he will be prop- erly taken care of. Fair Margin for Good Products. If you are already handling a line of paint and varnish products that are not up to the highest standard, make plans at once to clear out the line and replace it as soon as you can with the best that you can find on the market. If your stock is the best be sure that you fix your retail price so as to allow yourself a fair margin. There is absolutely no rea- son for selling good prepared paint ar too close a price. You are entitled to a fair profit on this line as well as on any other. In retailing a good paint at practically cost, you simply bring it in to unfair competition with lower grades, as the customers infer because it is about the same price it is about the same quality. Ask a Clark-W eaver Company The Only Exclusive W holesale Hardware House in Western Michigan 4 32-46 S. lonia Street Grand Rapids, Mich. CPOE INIT I TIT IIe TT eae ae 42 MICHIGAN TRADESMAN September 21, 1910 price to allow you the fair margin of profit to which you are entitled and then go out after business vig- orously and you will have no reason to regret your policy. Investigate for Yourself. In selecting your stock, besides as- suring yourself that the quality is right, also investigate to see if the line is well known. See that it is well advertised, as you might just as well have a product that is easy to sell as one that is difficult to sell on account of its lack of reputation. Do not take the salesman’s word for this, but get in touch with other merchants in other towns who are handling the line that you are interested in and get a frank expression from them as to its quality value and as to its sal- ability. Study Advertisers’ Ideas. There is undoubtedly a great ad- vantage in handling a nationally ad- vertised line, particularly when you are able to obtain the local agency. By carrying on aggressive advertis- ing yourself you are able to tie your store up to the national advertising of the manufacturer, and in that way to reap a large benefit in the way of easy sales. Never, however, get the idea into your head that in handling the nationally advertised brand of paint it is going to be an easy mat- ter for you to get business without going after it. Any big success can only be made by the active co-opera- tion of yourself and the manufac- turer, the manufacturer is willing and able to give you the greatest assistance. Study his plans for developing busi- and you will usually find that ness and you will find that he will have a great many good ideas to offer you, and if you will work with him you can surely get the lion’s share paint and varnish sales in your town. Worth a Good Place. Once you have decided to have a paint department, be sure and give it proper prominence in your store, Do not shove it away into a corner, but clear a space in your shelving well up to the front and allow sufficient room to take in the stock that you are carrying. ed paints and the various shelf lines of paint and varnish specialties that zo with them as put up by the lead- ing manufacturers to-day present a very attractive stock, and there is no need to have them hidden away in the back of your store. Of course, you can carry on successfully a paint department and not have your paint stock very much in evidence, but you can be more successful if you give it a fair show and get it up to the front where people can see it and where it will attract their attention. Make a Big Show. I know a good of the The high grade prepar- < t £ many hardware stores where they handle paints, or are supposed to handle them, but you could not discover it without the aid of a detective. These hardwaremen ought to either make up their minds to get into the paint business seri- ously, or else cut it out altogether. Put up the show cards, panel racks and various display cards that are furnished you by the manufacturer in places where they are easily ac- cessible to the possible customer, and during the painting season in the early fall and in the spring trim an attractive paint window every two or three weeks. Practical Knowledge. Then be sure to have some one depart- responsible for the paint ment. This does not mean that your paint man necessarily has to devote all his time to it, and that nobody else should give it any attention, but have some one individual responsible for the keeping of the stock, and put it up to him to become your paint expert. Let him study the whole business of painting and dec- orating, so that he will be in a posi- tion to give reliable information to your customers, and to advise them and help them in their painting and varnishing problems. Personal Solicitation. When you have your stock all lin- ed up properly get out after business. Ii you do newspaper advertising give a fair share of your space to your paint stock at the right season. Get your paint man to make a little trip around town when the business is a little slack and make up a list of the houses that need painting. A few per- sonal interviews with the owners will bring in a great deal of business. You can not stand behind the coun- ter and get all the paint business that you should get, and your paint man can book some very nice paint or- ders if he will only get out and hus- tle a little bit in the spring and fall. The Wife’s Trade. Then make your store an attrac- tive paint shop where the housewife can come and buy her varnish stain, ker family paint, her floor paint, her aluminum paint, stovepipe enamel or a dozen and one other little paint spe- cialties that are very profitable to the dealer, and in the total go to make up a very nice year’s business. A little of your newspaper advertising devoted to the fact that you make a specialty in taking care of the housewife’s paint and varnish needs will help along and the right kind of a reception when she comes will clinch the business. Remember Three Things. Watch your paint stock closely. See that your stock is kept up well, so that when your customers want paint they can have paint and all the paint that they want, and the kind of paint they want. To make a paint department a success you usual- lv have to keep in mind three prin- ciples: Quality in the product you handle. Aggressive advertising to let the people know that you are in the paint business. Good service when they come to buy. The amount of painting done in any community depends a good deal on the aggressiveness of the mer- chants who handle paint, and you will find that if you live up to the three principles suggested the paint department within a year or so will certainly not be the least profitable part of your business——L. R. G. in Iron Age-Hardware. Duplicating Sales Books For Retail Stores Printed, numbered, perforated and tabbed 100 slips to the book, with leather covers and carbons FREE. Send for samples and prices. CONNARD-HOCKING CO. 156 E. Lake St. Chicago 139-141 Monroe St Both Phones GRAND RAPIDS, MICH. The Best Work Shoes Bear The Mayer Trade Mark The Breslin Absolutely Fireproof Broadway, Corner of 29th Street Most convenient hotel to all Subways and Depots. Rooms $1.50 per day and upwards with use of baths. Rooms $2 50 per day and upwards with private bath. Best Restaurant in New York City with Club Breakfast and the world famous “CAFE ELYSEE”’ NEW YORK “YOU CAN GET IT ALL HERE AND AT THE RIGHT PRICE” COMPLETE LINE FTER months of preparation we are pleased to announce that our New Line of Holiday Novel- ties is ready for in- spection. HOLIDAY GOODS EVERYTHING FROMATOZ Our DAYLIGHT SAMPLE ROOM (3,000 Square Feet) is filled completely with New and Saleable Articles — gathered from all parts of the globe. The Most Unique and Varied Assortment We Have Ever Shown Our Assortment comprises everything desire- able in HOLIDAY MERCHANDISE adapted tothe Drug, Stationery and Bazaar Trade Michigan. Nothing like it to be seen anywhere else in Not merely a collection of samples but samples of goods actually in stock. Our travelers are still out with a representative line, but all who can should visit our Sample Room A liberal Expense Allowance will be credited on your Holiday Pur- chases when you visit our Sales Room. LOW PRICES :: PROMPT SHIPMENT :: LIBERAL TERMS and see the complete line. Fred Brundage Drug Company 32 and 34 Western Ave. MUSKEGON 3: MICH ‘ & J September 21, 1910 MICHIGAN TRADESMAN 43 LOCAL CHURCH BUILDERS. Some of the Monuments They Left Behind. Written for the Tradesman. It has been said that the record of the lives of men in this world live after them. Such records are, in many instances, preserved by monu- ments viewed by thousands every day. The Division Street Methodist church building is recognized as a monu- ment, perpetuating the memory of a devoted, energetic and courageous pastor, Rev..A. J. Eldred, who setv- ed this church faithfully and ably forty-five years ago. St. Mark’s church expresses the architectural skill of P. R. L. Peirce and the busi- ness ability of its young rector, Francis H. Cummings. It has served the purposes of the parishioners six- ty years. In the residence districts may be seen many fine old houses that serve to exemplify the architec- tural taste and liberality of the build- ers. On Washington street, in the rear of the Public Museum, the old home of Timothy W. White, furnish- ed an illustration. Another that serves the same purpose is the former home of the late M. V. Aldrich, on College avenue, at Cherry street. The list might be continued at great length, but that is not the desire of the writer. Churches, especially those erected by Roman Catholics or Epis- copalians, are rarely sold for use for secular purposes, and it is probable that St. Mark’s and St. Andrew’s will remain on the grounds they now cov- er for many years to come. William Hovey, the Chairman of the Building Committee of the Foun- tain Street Baptist church, in the years when the stately edifice occu- pied by that society was under con- struction, was more than well quali- fied to fill the position for which he had been chosen. An architect by profession, a builder of long experi- ence, an excellent judge of materials and an enthusiast in carrying on the work in his hands, he devoted every moment that could be and many that should not have been, to his duty to the church. He was always the first to. arrive on the ground in the morn- ing and the last to leave it at night when work on the edifice was in progress. He designed the seats and the church furniture and John Mowatt built it. He personally in- spected every part of the wide ex- panse of roof and _ the perilous heights of the tower, and no detail in the erection of the structure es- caped his scrutiny, When money was slow in coming to the treasury he drew on his private bank account and kept the workmen busy, and the structure was completed and ready for dedication to the service of the Almighty he looked with par- donable pride upon a splendid edifice that expressed the thought of his mind and the skill of his hand as fully as if he owned it. When the furniture, made of black walnut, had been installed in the church, Mr. Hovey was not satisfied with its fin- ish. The wood looked dark and dull and Mr. Hovey desired to enliven it. He experimented with a number of wood finishing compositions and fin- ally developed a polish that suited when his purpose. He applied this with his own hands and took great pleasure in the effect produced. William Hovey Gay, a grandson of William Hovey, is the only immediate survivor of this good and useful man residing in Grand Rapids, but the Fountain Street Baptist church building will long remain a monument to proclaim his virtues and his loyalty to duty. Arthur S. White. ——-—-- Late Business News From Evans- ville. Fvansville, Ind., Sept. 202—Opening week, which will be held the week of Sept. 28. was the principal subject discussed at the last regular meeting of the Retail Merchants’ Association. President Oslage urged all of the members to help make this week one of the most successful ever held. Dur- ing this week the Modern Woodmen wil! hold their big celebration. Ger- man ‘lay will also be one of the features. Evansville River boosters are look- ing forward with interest to the meet- ing of the Ohio River Improvement Association, which is to be held in Cincinnati on Sept. 22. The meet- ing is to be held for the purpose of emphasizing to the legislative branch- es of the Federal Government the necessity of improving the stream for navigation purposes. The convention promises to be one of the most interesting ever held and a hiz attendance is expected. Lumbermen and sawmill owners of this city and along the Illinois Cen- tral Railroad in Northern Kentucky have formed a permanent organiza- tion to resist before the Interstate Commerce Commission the railnoad’s threatened advance in rates on logs and rouzh lumber to become effective Nov. 1 and to force the collection of $35.006 alleged to be due for freight overcharge. Up to this time the railroad has refused to refund any part of the monev, the lumbermen de- clare. G. QO. [Worland, of this city, is Secretary of the organization. Shoplifters have enough finery to start a store. There was enough finery on display in city court this morning to turn the head of any women. Fvervthing from a 10 cent hat pin to $40 fur hats were in the pile of plunder recovered Saturday night from the home of Mrs. Florence Lamping and her sister-in-law, Mrs. Amelia Hallenbeck, after the two women had arrested when caught in the act of shoplifting at the Boston store. It is estimated that the goods recovered by the police from the homes of the two women are worth between $400 and $500. This is the second time that Mrs. Lamping has arrested on a been been shoplifting charge. —_22s—__—_ Didn’t Want ’Em. Rea! Fstate Agent—The rent of the apartment is $40 a month. Prospective Tenant—Very satisfac- torv. Ill make this room the music- We’re quite a musical family. Real Estate Agent—In that case the rent will be $80 a month. room. Soe Some folk are like whales—as soon as they begin to spout, the fellow with the harpoon gets busy The Manistee & North-Eastern Railroad Is now operating its New Line Between Manistee and Grayling Affording the Most Direct Route Between Eastern and Western Michigan Two Trains Per Day Each Way Making close connections with the Michigan Central R. R. at Grayling Grand Rapids & Indiana Ry. at Walton Pere Marquette R. R. at Kaleva Steamer Lines at Manistee See Time Cards D. RIELY, Gen’! Pass. Agent. The Fall Rush will surely be on very soon. Are you prepared for it? Look over your stock of Shoes today, and then send us your orders. Cee RS aE 146-148 Jefferson Ave. DETROIT Selling Agents BOSTON RUBBER SHOE CO. Tine New lone of The construction of this handsome building eloquently proves the ex- traordinary demand for Angldile Computing Scales. Our present plant outgrown in thirty-three months, we are now erecting the largest and most modern computing scale factory in all the world. The reason for this advertisement is to be found in the ANGLDILE’S marvelous accuracy and its superior computation chart. It is the only scale which shows a plain figure for every penny’s value. The merchant reads the price—he doesn’t count hair lines or guess at dots. The ANGLDILE is springless, thus requiring no adjustment for weather changes, and is sensitive to one sixty-fourth of an ounce. The picture shows the merchant’s side of the ANGLDILE. The customer’s side has tlie largest and clearest pound and ounce dial used on any counter scale. Send for the free ANGLDILE book and learn about both sides of this marvelous appliance. Ansldile Computing Scale Company Peer mm," 110 Franklin St. Elkhart, Ind. XK z J 44 MICHIGAN TRADESMAN September 21, 1910 personal contact of the salesman with his customer being lacking—for it consisted only of an occasional handshake when the salesman hap- pened to be at the store, which was not often, the only alternative was Salesman Who Keeps Up Under Ad- |to write personal letters. This he did verse Circumstances. frequently, enquiring about immedi- ate needs, and from time to time, at his own expense, getting out circulars : land advertising matter describing the same conditions is the case of | soothing special, or: rommuliay ne Mr, Charles DaShield, of Chicago.| customer in advance of some lines who has been for several years, and | \which would be needed later, offering still is, a hat salesman, although for |his personal attention or hat of & the past eleven years he has been af- | imember of the firm to the matter of ficted with locomotor ataxia, d uring | fulfilling requirements. which time he has been at the office | In striking contrast to that course which most men would follow under In justice to the subject and to and salesroom of the firm by whom |ayoid the charge that it might have he is at present employed less than |peen on the plea of charity that he a dozen times, and then only to talk lacquired his business, it should be over matters and to greet some trade,|caid that the subject of his illness although he could not wait on them | was absolutely ignored by the cales~ personally. |man, who minimized it as much as The interesting point is that the | possible, and to all enquiries about subject of our story is just as en- | his health sent a reply that was so thusiastic over his business to-day as | direct, short and optimistic as to in- at any time during the twenty-four | spire admiration rather than pity. years since he started out. In this} In earlier years Mr. DaShield, who lies the secret of his succes in get-|is now 60, was an enthusiastic adver- ting and retaining trade, although |tiser, Early in his experience as a many of his customers who have not |salesman he designed and gave to his seen him for many years are still aS|customers electros for their use in loyal to him as in the days of yore. the local newspapers, a plan that was He made many friends, as do all adopwedl by his former employers. He successful salesmen, whether on the | also has the distinction of having road or in the store. To make | written and edited, eighteen years friends is important—friends who are |ago, the first hat catalogue put out loyal. iby a wholesale hat house. It was Mr. -———,, at one time the propti- [Ww ithout doubt his faith in the power etor of a clothing and furnishing of advertising which impelled him to store, sold out that he might enter ,continue along these lines when the the real estate business. For years | ide ante against him. he had been among the many whom | Mr. DaShield had looked upon as his} The customer, a heavy-set, short- built mechanic, asked for a pair of 25 cent suspenders; his careful selec- tion and critical examination indicat- regular customers. So far as either | knew, their business relations had{2 come to a close, but the salesman did not feel inclined so to believe, or to|ed that he spent his money judicious- ly panos ai and not at all pre out of business and would have nojtentious, he wanted values rather further occasion to deal with him. |tkan ie About once in six months the sales- The salesman noted these points, man, who employed a stenographer, | having in mind a certain “stub” suit would write a letter to the former/of excellent material, but not nobby merchant, saying in the first one,|nor stylishly cut, for which he had “We have been friends for a longjbeen looking for a customer for time and I thought you might be as|some time. “He innocently asked the interested to know how I am = as|man his size; not that he did not would I be occasionally to learn how |know, but only to lead the conversa- you are.” The letter always brought |tion to a point where he could men- a reply, and the correspondence con-jtion the suit. tinued with about that frequency for years. | i | | | 4 ! | | give up a friend because he had gone | ag i | ! After drawing attention in a gen- eral way to the special values being One day there was a ring on thejoffered in men’s suits, he mentioned telephone and on answering it Mr.|one in particular which was the right DaShield was surprised to learn that | size and length, and as-it was a “ it was the retired merchant at thejgle suit” the price was very low. Still other end of the ‘phone. He said he | talking about this special bargain, he had brought to the city a friend who|stepped over to the counter where was about to open a new store and|this suit lay and without giving the needed some hats. “I will take him|customer an opportunity to say any- down to the store to-morrow to buy |thing : 1 : his stock,’ sin- or even examine the material said the man, “and will|he asked him to “try it on,” knowing see that you are credited with the|that the favorable selling point of commission to which you are enti-|this particular suit to this customer tled.” was the fit and length. But even old friends can not be ex-| When once the coat was tried on, pected to buy blindly from one line|and he was shown how good was the without some demonstration that the|ft, and that it was the proper length line is as good as others. They, too,|for a man of is stature, attention like the personal touch, or in its ab-|was drawn to the material—an all- sence, some reminder from time to}]wool Scotch cheviot, one of the best time that the line is really a live one.|clothing fabrics for service and wear. In the case under contemplation the|The dark, neutral color made it pe- “Graduate” and “Viking System” Clothes for Young Men and “Viking” for Boys and Little Fellows. 4 Made in Chicago by FACTORIES: BECKER, MAYER & CO. TT sa Bes. Mick MICH. Costs Little—Saves You [uch TRACE YOUR DELAYED Protect your business against worthless : FREIGHT Easily and Quickly. sooeeeet using We can tell you COMMERCIAL CREDIT CO., LTO., Reports an BARLOW BROS., MICHIGAN OFFICES: Murray Building, Grand Rapids; Majestic Building, Detroit; Mason Grand Rapids, Mich Block, Muskegon. H. A. SEINSHEIMER & CO. CINCINNATI MANUFACTURERS OF BOYS’ CLOTHES HANG UP YOUR CLOTHING 33B Combination Suit Hanger $6.50 per 100 Double, Polished Steel Tube CLOTHING RACKS Send for our Catalogue No. 16 How to Hang up Clothing The Taylor Mfg. Co., Princeton, Ind. AND COMFORTERS Y We have the reputation of showing a very complete stock in this department of cotton and wool blankets and comforters at all prices. We carry an immense stock of Men’s, Ladies’ and Children’s underwear in cotton and wool fleeced and all wool. It will pay every merchant to inspect these lines. P. Steketee & Sons Wholesale Dry Goods Grand Rapids, Mich. ii el i eM a 5 % September 21, 1910 MICHIGAN TRADESMAN 45 culiarly desirable to the mechanic, so|men are now preparing are looked to | combination. Another factor in the that in the time it takes to read this story the sale was made, and, as it was merchandise of merit, a customer was made for future business. The customer wanted but a pair of suspenders, but as the salesman knew his stock and the man, he handled the purchaser most skillfully. The up-to-the-minute salesman keeps in touch with his trade. Noi only does this apply to those who sell on the road but those who sell in the store. More and more the practice is growing among traveling salesmen to write their trade appris- ing them of anything new that may be in stock, or reminding them of their needs in advance of the time of actual requirement, and in this man- ner being of service to those who extend to them their patronage. The same plan may be just as effectually applied to the retail business—either salesman or proprietor may keep pat- rons constantly reminded of their next requirements. The neckwear industry seems to have taken on a complete change within the last few months. For some reason or other pessimism has entirely disappeared and been replac- ed by a spirit of optimism. Scarcely a manufacturer is found who will of- fer a complaint with respect to the business which has been booked for early delivery, and most are com- mencing to look forward toward an active holiday trade. Much holiday merchandise has been sold, but the special holiday trips for which sales- for a large amount of business. All trade is the demand for Persians. through this industry, from the man- | These ties were innovations of the learly spring which seem to have retailer, business | : ' [strtck a responsive chord. | ufacturer to the kas had a tone of activity that few : : ‘ 3rowns, it is though ril > a other industries have enjoyed. Browns, it is thought, will be . : large factor, and the plain and fancy There are contradictory reports on} : +o ; 4 lred continue to sell. Flowing-end ties come phases of the situation, leaving | os eel te Slare said to be gaining in favor. It the true condition rather problemati- | : en, }was also ascertained that the smaller cal; for instance, a manufacturer says | ia i 1G |dealers are using more cravats to that he looks for a highly satistfac- : 4 : : = \self! at a dollar than ever before. tory business on knit neckwear this fall pee 4 i j Many buyers have been in the mar- all and winter and is preparing tor) ne — ‘ _ 8 lkets within the past fornight and are it. Another says that this line is| . |. : : ! |picking up novelties.—Apparel Ga- practically dead. Possibly in both)”. a : : zette. cases “the wish is father to. the —_———_-}—|-o-__ thought,’ and taking the average sales, together with the opinion that is expressed by the manufacturers of this kind of neckwear, it would seem that the cheaper forms of the knit tie have not given a degree of satis- faction that justifies their retention in the lines; therefore they are being dropped. On the other hand, the bet- ter grades are expected to sell well this fall. This is essentially not a summer tie in a season when flow- ing-end neckwear is chiefly worn, so} Should he appeal to the umpire? that when with the summer weather! Should he ask for police protec- the demand for these ties fell off, the | tion? cry went out immediately that they Should he wait and hope to catch were dead. “But wait,” says one fac-|the fellow in Chicago? tor in the industry, “until fall and| Should he drop ball-playing and see the demand! While it will never |advance on the box? be as great as it was shortly after its inception, yet it will be steadily called for.” An interesting advance showing of fall ties is called Roman stripes. It consists of cross stripes in various colorings and can be had in many Information Wanted. If a member of a base ball team, while playing a game, is called a “yel- low dog” by a fan in a box— Should he be deaf for the time be- ing? Should he accept it as kidding? Should he hire the man to shut lup? Should he keep his mind on the ten commandments? And jump into it? And knock the kidder into the mid- dle of next week? And get fined? And. suspended? And sued for $5,000 damages? How To Be Successful. That it is possible for every per- son to succeed who is willing to put forth the fort is an established fact. Men are born to succeed and fail- proper and necessary ef- ure is always a result of weakness in one’s self, and the measure of suc- cess in each individual is in the ratio § his or her determination, or will power, to overcome weakness and develop strength of character, gems of personality and positive qualities of mind. The man who believes in himself be- lieves in his fellow man, and believes in the boundless opportunities for success, and is willing to work to fit himself for succeess, and will per- | sistently seek knowledge of impor- ltance to him in wooing success, will surely climb the ladder of success to that point where he can look back jover his experiences and calmly sur- lvey the conquered field with the |pleasant assurance of having sur- | passed his own highest ambition in |seeking success. | The ways to be successful in the idifferent walks of life are not so | many, nor so varied as most people limagine and to find the way is not as | difficult as many believe. The way to succeed is open to every | right-minded man and Ithe first important step toward the lrealization of woman, and success is to realize Ithe necessity of preparation for suc- John K. Goin. Many think they strengthen their | hope of heaven by their despair for learth. cess. An early reply will much oblige. Michigan’s Newest and Most Modern Mill Makes PERFETNO ‘‘The Faultless Flour’’ It's pure and rich and wholesome If you're not selling it in your town it’s a good time to start in It’s a trade winner and a trade holder Let it work for you Watson & Frost Co., Manufacturers “ Grand Rapids, Mich. 46 MICHIGAN TRADESMAN September 21, 1910 FAKES AT THE FAIR. Tin-Horn Gamblers Flocking to Rural Districts.. Written for the Tradesman. One would have to search a long time through the Middle West to find a cleaner exposition than that pre- sented by the West Michigan State Fair Association. It has been a long time since intoxicating lquors were sold on the grounds, and the cheap tin-hcrn gambler was shut out years ago. In fact, the cheap tin-horn has been fired out of the large cities and the large expositions, and is now in evidence only at county fairs. It is difficult to understand the meztal process in the heads of man- agers which admits these disreputable rowdies to county fair grounds. They pay very little money for the right to rob visitors, and often carry large sums out of the county, to be spent in city slums as long as the cheap skates can keep out of sight of police- men. One county fair, this season, held in the southern part of the State, seemed to be operated for the sole benefit of these brigands. One’s first impression on reaching the grounds was that he had paid an admission fee to a very bum Coney Island exposition and not to an agri- iultural exposition. There were bark- From the gate to the race track, where betting pools sold, there was of cheap grafters yelling at the visit- ors for their money. of them: ers everywhere. were a double row Here are some The “Gipsy” fortune teller. The “wild man.” Wheel of fortune. The wonderful “snake woman.’ The “bearded” lady. Tin watch man. The “paddle” zambling den. The ring game (throwing rings for money exposed to the sight.) 3all throwers (trying to hit a ‘negro” on a trapez.) Snide jewelry bazar. Striking machine. Weighing machines. others, but There were more than a dozen gambling schemes, besides the pool-selling at the grand stand. The gamblers’ barkers made the most noise. Of all the cheap, rowdy scum that ever drifted out of the slums, these barkers are the worst. The sign “Keep off the grass” is written large on their repulsive faces. How a person can do busi- ness with them after taking one good look at their brutal degenerate feat- ures is beyond imagination. The entire aim of these cattle, the object of their get-up, bullying man- ners, and There were plenty of the list is long enough. slum talk, is to give out the impression that they are “tough.” When an along without “investing” any money, they They leer at the girls and make mock of their They ought not to be per- mitted on the grounds, even if they bought tickets. The tin-watch man was loud in his talk of ten-dollar bills when he was waiting to give away if the watches he sold didn’t keep time and endure investigator passes are openly insulting. escorts. just as he “guaranteed” them. His stand was surrounded by a crowd of young men who had worked hard for their money, and who were worse than throwing it away in doing busi- ness with him. He ought to have been taken by the back of the neck and pitched over the fence, but even the fair policeman stopped to chat with him and give him the endorsement of their acquaintance as he robbed those who were paying their salaries. Pethaps they received presents for their good-nature, but if they did they probably knew more than to ac- cept a watch as a thing of value. The money “ring” so dangerous game was not because the invest- ments were not so large, but it took a good many nickels off the grounds, mostly filched from children. The game is well known. Money, from a nickel to a dollar, is scattered over the table, and the “sucker” tries to zet it by throwing rings over pegs. It is a lead-pipe cinch for the gam- bler, for not one in a thousand can get back the price paid for the privil- ege of exhibiting his foolishness to the multitude. The “Gipsy” fortune-tellers prob- ably do more harm than the gam- blers, for the tin-horns get only mon- ey, while the alleged fortune tellers may, and probably do, influence the future lives of many young girls. It is' all so cheap that it does not seem possible that any one should take it seriously, yet a great many do. The snaky eyes, the weak imitation of Gipsy talk, even the unwholesome odor of the “tent of fate” seem to fascinate young girls. The lingo is always the same, yet it is believed in five cases out of six. Like the cheap mediums who have an Indian “control” because allezed Indian talk is easy to repeat, and covers up ignorance of grammar, all these fortune-tellers have the same things to say. There is always “a dark young man” or young lady, as the case may be. who is going to make trouble, and there is usually a great opening for prosperity just ahead. However, if the “sucker” is a young girl, the “Gipsy” confine herself to affairs of the heart. The lover who is coming soon is going to be rich and liberal, so the girl can scorn the girls who have always been ker friends and flash her silks and diamonds before their envious eyes! Thcse who pay their money to these frauds do not stcp to consider that if they. the fortune-tellers, could read the future and point the way to pots of buried coin, and bring about happy marriages, if they could do all they claim to be able to do, they would not find it necessary to sit in stuffy tents on country fair grounds in order to win a very uncertain liv- ing. Everybody knows what a fake the “wild man” is, and probably the man- agers of the fair knew when they granted the concession. The “snake- woman” is just as bad a fake, and the “bearded lady” is as big a sham as the rest. Now, no merchant can afford to |take money from his customers in Kent State Bank Main Office Fountain St. Facing Monroe Surplus and Profits - 225,000 City, County, Township, School Deposits and Irrigation Issues 6 Million Dollars HENRY IDEMA - J. A. COVODE - - J.A.S VERDIER - You cantransact your banking business with us easily by mail. it if interested. - - Cashier 34% Paid on Certificates Child, Hulswit & Company BANKERS Municipal and Corporation Special Department Dealing in Bank Stocks and Industrial Securities of Western Michigan. President Vice President Long Distance Telephones: Citizens 4367 Bell Main 424 Ground Floor Ottawa Street Entrance Michigan Trust Building Write us about Grand Rapids Capital $800,000 THE OLD NATIONAL Surplus BANK _— N21 CANAL STREET Are better than Government Bonds, because they are just as Safe and give you a larger interest return. Our Savings Certificates 344% if left one year. THE NATIONAL CITY BANK WE CAN PAY YOU GRAND RAPIDS 3% to 34% On Your Surplus or Trust Funds If They Remain 3 Months or Longer 49 Years of Business Success Capital, Surplus and Profits $812,000 All Business Confidential WE ARE A COMMERCIAL AND SAVINGS BANK AND WANT YOUR ACCOUNT ASSETS OVER 2% MILLION DOLLARS CHAS. W. GARFIELD, President ORSON A. BALL, Vice President N. FRED AVERY, Pres. Worden Grocer Co. ORSON A. BALL, Vice-President, Vice Pres. Judson Grocer Co. AARON BREWER, Capitalist and Farmer ROGER W. BUTTERFIELD, Pres. Grand Rapids Chair Co FRANK S. COLEMAN, Cashier GEO. M. EDISON, Capitalist YOU WILL ENJOY COURTEOUS TREATMENT AT THIS BANK AND WE WILL APPRECIATE YOUR PATRONAGE 3% and 312% Interest Paid on Deposits OFFICERS DANA B. SHEDD, Assistant to President FRANK S. COLEMAN, Cashier ARTHUR M. GODWIN, Assistant Cashier DIRECTORS WILLIAM H. GILBERT, Sec’y American Paper Box Co. FRANK JEWALL, Clark Iron Co. FRANK E. LEONARD, H. Leonard & Sons LESTER J. RINDGE, Rindge-Kalmbach-Logie Co. WILLIAM ALDEN SMITH, United States Senator GEORGE G. WHITWORTH, Treas. Berkey & Gay Furniture Co. CHARLES W. GARFIELD, President peace ebay September 21, 1910 MICHIGAN TRADESMAN 47 deals which are known to be cheap frauds and open-faced swindles. There are dealers who believe that Barnum was right in saying that peo- ple jiove to be humbugged, but you don’t see many of this sort building new business buildings. As a rule they keep on trying to humbug the people, and also keep moving from town to town. There is no merchant who can af- ford to rent a corner of his store tc a mar whose purpose it is to get money without giving a fair return for it. Tf he did this, he would soon be classed with his cheating tenant. If he tried to increase his income by receiving such a tenant, he would soon have no store to lease, for a good many people do not like to be brought into such company when vis- iting what is supposed to be an hon- est business enterprise. There is no newspaper or maga- zine in the countiy that can afford to accept advertisements which are based on fraudulent schemes. Of late years the business managers of daily newspapers are obliged to reject thousands of dollars worth of adver- tising every Some publishers even guarantee their patrons against loss sustained in doing business with their advertisers. year. Now, if established business houses and publishers can not afford to hold their customers while tin-horn gam- blers rob them, how is it that a coun- ty fair society can do so? The an- swer is that the fair association can’t afford to do so. The fair officers may think they gain to the exact sum of the concessions, but this is not true. The tin-horn does not pay large sums of money for the right to steal. He is what is known among sportsmen as a “cheap guy.” If he can’t get the money of his patron in a game, he will pick his pocket. If he doesn’t get a chance to do this, he will wait for him in a corner of the grounds and knock him over with a piece of lead pipe. He plays no favorites. It seems to me to be a _ sirange thing that a man who is at the head of perfectly honorable business es- tablishment, who is a leading member of a church society, whose word is as good as a government bond, will negotiate with such tin-horns for their dirty money when he is at the head of a fair association. It is re- markable that a man who wovld prosecute to the end of the law a per- son who visited his store and picked pockets will knowingly admit these cheap fakirs to the grounds of an association which opens its gates to virtually the same people every year, and so submit their customiers to the insults and robheries of these cheap skates who have been fired out of New York, Chicazo, ard all the large cities. But the case does not end here. Why should the officials of the coun- ty permit such crimes to go on? There are laws against gambling in this State, and there is a law which declares that any person who pre- tends to tell fortunes, to tell where lost or stolen money may be found, a law which declares such persons disorderly within the meaning of the statute. If fair association officers get too greedy and take the stolen money of these creatures, why doesn’t the sheriff arrest them for standing in with crooks? They would make a hit with voters if they did. And why don’t the newspapers, which are not permitted to do busi- ness with such frauds (in the adver- tisine department, at least) tell the peope what kind of “amusements” the association officers have provided for them? Some of them do get mural, but it is usually after the fair is over and the harm has been done. Fair associations can’t afford to do business with these fakirs, any more than a merchant or a newspaper can, and sheriffs can't afford to ignore their crimes. This is a form of graft which will have to go along with the keno table and the faro layout. Alfred B. Tozer. ——_+2>____ Paint Industry of States. The United States spends $200,000,- ooo a year for paints and varnishes. Of this vast sum the three items, white lead, zinc and linseed oil, reach a total of $40,000,000. And of the paint consumption of the country the railroads take over $20,000,000, or 10 per cent. of the total consumption of the whole country. Great United That vast production of the com- modity “paint,’? means that some mineral pigment is mixed with lin seed (flaxseed) oil, stirred to. paint consistency, probably made smoother spreading by a small proportion of turpentine and applied by brush for the preservation and decoration of wooden buildings, metal sheetings, cars, vehicles of all kinds, even to wire fencing. Of all the vegetable oils, only the oil of the flaxseed has the property of drying to weatherproof, clinging hardness, the mixing in of the miner- al serving as a filler and as a protec- tion for the preserving oil coatings which carry it. In respect to the nat- ural mineral paint production of the United States it is interesting that in 1909 the production was 61,137 short tons, valued at $613,133, while in 1908 we produced only 49,853 tons valued at $536,544. This “natural” paint is classified as ocher, umber, sienna, metallic paints, mortar colors, ground slate and ground shale. In these last four classes the increased production lies. Of the manufactured lead and zinc paints the 1909 production was 87,525 tons, valued at almost $8,000,000. The chemically manufactured pigments reached 211,687 tons, worth almost $25,000,000. —— OE The Business of Men. Man’s proper business in this world falls mainly into three divisions: 1. To know themselves and the existing state of things they have to do with. 2. To be happy in themselves and in the existing state of things. 3. To mend themselves and the existing state of things as far as either are marred and mendable. John Ruskin. —~+.2>—— Alas, that even the artificial rose should have its thorns! GRAND RAPIDS INSURANCE AGENCY THE McBAIN AGENCY FIRE Grand Rapids, Mich. The Leading Agency TIMBER BONDS AND STOCK Yielding 6% and Better Invest a few hundred dollars and let it work for you. Write for Circular 10 E. B. CADWELL & COMPANY BANKERS Penobscot Bidg. Detroit, Mich. GET OUR PRICES ON THE timate Py DEPARTMENT STORE SPECIAL Complete catalogue on request WILMARTH SHOW CASE CO. 936 Jefferson Ave. Grand Rapids, Mich. Downtown showroom in Grand Rapids at 58 S. Ionia St. 40 Broadway—Detroit, Mich. CHAS. S. HAZELTINE, V. Pres. JOHN E. PECK. V. Pres. CHARLES H. BENDER, V. Pres. Wm. G. Herpolsheimer We Make a Specialty of Accounts of Banks and Bankers The Grand Rapids National Bank Corner Monroe and Ottawa Sts. DUDLEY E. WATERS. President HEBER W. CURTIS. Cashier JOHN L. BENJAMIN, Asst. Cashier A. T. SLAGHT, Asst. Cashier DIRECTORS Chas. H. Bender Geo. H. Long Chas. R. Sligh Samuel S. Corl John Mowat Dudley E. Waters Claude Hamilton J. Boyd Pantlind Wm. Widdicomb Chas. S. Hazeltine John E. Peck Wm. S. Winegar Chas. A. Phelps We Solicit Accounts of Banks and Individuals Summer Candies We make a specialty of Goods That Will Stand Up In Hot Weather Also carry a full line of Package Goods for resort trade Agents for Lowney’s Chocolates PUTNAM FACTORY, GRAND RAPIDS, MICH. National Candy Co. “ Every year a little bigger tha and new ones added. facts: © First: particular line of work. “ As the sturdy oak grows—slow and sure—with its roots deep seated, prepared for storm or drought—so the house of BROWN & SEHLER Co. has grown. n the one before—every month ponding month of the preceding year (nothing phenomenal)—just the old customers retained a little larger than the corres © For more than twenty-five years we have forged steadily ahead and we feel our success in large measure is due to two main That we are fair to our business. give to our customers a service that money cannot buy—a service based on these years of uninterrupted study of our { If you are not one of our several thousand customers whom we annually sell and want to get in among the prosperous, just ask our representative about it when he comes to your town on the Trade Extension Excursion. interesting for you. Brown & Sehler Co. Second: That we He’ll make it Grand Rapids, Mich. MICHIGAN TRADESMAN September 21, 1910 PLAYED INDIAN. Attitude of Retail Merchants Toward Our Fair. The West Michigan State Fair last week was a moderate success finan- cially, but very little of the credit for this was due to the retail merchants of Grand Rapids. When the bills are paid the Fair will have a balance to its credit, but the retail mer- chants contributed scarcely enough to be worth mentioning to this result. The West Michigan State Fair, while State wide in its scope, is es: sentially a Grand Rapids institution, and an institution in which the entire city should take pride. It is an insti- tution which every year brings thou- Grand Rapids, puts much money into circulation and gives a good start to the fall trade. And yet the Grand Rapids retail mer- chants last week withheld their sup- port from the Fair to a degree that caused everybody to comment and none more so than the visitors from out of town. Of all the down town merchants only three took any part in trying to make the Fair interesting to those who attended and a success financially. Herpolsheimer, Siegel and Young & Chaffee occupied their usual spaces and are entitled to credit for doing their share to make the Fair a success, but Spring & Company, the Boston Store, Friedman, Steketee and the Ira M. Smith Co., among the dry goods and department stores, Hey- man, Winegar, Wegner, Bishop and Klingman, among the furniture men, Houseman & Jones the Giant, the Star, Greulich and Brink, among the clothiers, Foster & Stevens, hard- ware and the music dealers—none of these were represented at the Fair. Not only did they not make exhib- its, but few of them gave their moral support to the institution by attend- ing or arranging that their employes might go. More than this, when the thousands of poured into interurban and sands of visitors to visitors town by railroad, wagons scarcely an indication could be seen anywhere in the form of flags or banners that Grand Rapids was glad to see them and gave them welcome. Until last year the retail merchants by the payment of a nominal entrance fee of $1 were given all the space they wanted in manufacturers’ hall, within reasonable limits, for the dis- play of their wares and to advertise their business, and under this condi- tion they usually filled the building to overflow. Last year a charge of $1 a foot frontage (about $10 a sec- tion) was made for space, and claim- ing that this was exorbitant many of the exhibitors dropped out, and this year the three down town retail hous- es named, Herpolsheimer, Siegel and Young & Chaffee were all who re- mained. The money received from this source last year was used in building the cement walk to the main entrance. Had the business men been loyal to the Fair this year there would have been money for other important improvements to buildings and grounds. The retail merchants of Grand Rap- ids should be heartily ashamed ot themselves of the exhibition they made to the entire State of disloyalty to their own town and to an institu- tion that is pre-eminently their own. If they objected to the charges for space should have expressed themselves at the an- in manufacturers’ hall they nual meeting in January when poli- cies and management were open to free discussion and not have waited to vent their spite against the Fair icself. The Fair is not owned or con- trolled by a civic corporation. It is a public enterprise and any citizen who pays the membership fee of $1 is entitled to a vote in the election of officers and directors. Had_ the business men shown any desire for a change, had they brought forward candidates of their own for officers and directors, there would have been no contest in the election, for the present management would have step- ped aside promptly and cheerfully to make way for their successors. To have made no sign of discontent in January and in September to have knifed the management was unadul- terated treachery, and the treachery was not so much to persons as to the Fair itself. President Wm. H. Anderson and some of the other officers wanted to retire last winter, and it would not be surprising if at the next ‘annual meeting they insisted upon somebody else taking up the hard work and re- sponsibilities which they have carried for ten years past. When they took charge of the Fair it was close to bankruptcy, the buildings were going to ruin, the board walks were decay- ed and broken, the Fair streets were mud holes after every rain. The busi- ness men in those days had to sign guarantees that the premiums would be paid and often the hat had to be passed to- make up the deficit. The Fair now has money in the bank and no debts. During the ten years of the Anderson administration two new buildings, the carriage and agricul- tural halls have been built and the old buildings put into repair, cement walks have taken the place of the old board walks, macadam pavements have succeeded the mud roads, thirty acres have been aded to the area, an ample supply of pure water has been secured and piped to all parts of the Fair grounds, trees and shrubs have been planted and other improvements have been made—and everything 1s paid for. President Anderson and those associated with him in the man- agement have given the Fair the same close, careful and skillful man- agement they would have given to a private enterprise, and by their unit- ed effort they have made the Fair a success. Not once in the ten years have the business men been asked to guarantee or subscribe a dollar. All that has been asked of them has been to give the Fair a decent support. This they refused to do last year and even to a greater degree this year. The farmers and fruit growers, the implement dealers, the stock breed- ers and the poultry raisers were loyal, but the business men, who are the greatest beneficiaries, have played In- idan. They should be ashamed of themselves, and if they are not the city ought to be ashamed for them. Michigan People Want Michigan Products Hart Brand CaNNed GOS) cc ecess acre sree Packed by W. R. Roach & Co., Hart, Mich. Crockery, Glassware, China Gasoline Stoves, Refrigerators Fancy Goods and Toys GRAND RAPIDS, MICHIGAN Get Our Quotations Before buying elsewhere on Cement, Lime, Plaster, Hair Sewer Pipe, Etc. We also sell barrel salt in car load lots GRAND RAPIDS BUILDERS SUPPLY CO. 196-200 W. Leonard St. Grand Rapids, Mich. The only exelusively wholesale dealers in Builders Supplies in Western Michigan Who Pays for Our Advertising? ANSWER: Neither the dealer nor his customers By the growth of our business through advertising we save enough in cost of salesmen, superintendence, rents, interest and use of our plant to cover most of, if not all, our advertising bills. This advertising makes it easy to Sell 3 LOWNEY’S COCOA Pon : LIBRARY SLIPS AND PREMIUM CHOCOLATE for BAKING All LOWNEY’S products are superfine, pay a good profit and are easy to sell. Buy Peaches For Canning Now Get in line with us on peaches All the best varieties are now coming in and prices are as low as they will be The Vinkemulder Company Grand Rapids, Mich. If you have Apples, Peaches, Onions, Cabbage or Potatoes to sell we are in market to buy x # & 4 ¥ a 4 % 3 a September 21, 1910 POWER AND PLEASURE. They Are the Cheapest Things Man- kind Can Own. Written for the Tradesman. Just a word to my fellow merchant who may seem to be going down the ladder instead of up the ladder of success. Do you wish to renounce the power of steam, fire and electric- ‘ty. You know what great power there is in these things and you know just what to do to get these things to work successfully. Now, why can’t you get the power of thought to act wisely through your mind? I say you can. You know how to use it better than I can tell you, but I am afraid that you have run out of coal (nerve). Coal up your engine. repair your track, blow your whistle. halloo All Aboard and get out of the night-mare you are in. It is easy ior me to tell you this, I know, and hard for you to do, but don't give up. All of the elements of success are within your own mind and.you alone must get them out. Don’t let lying thoughts make you be- lieve that there is no hope for you winning a new success. In our various business careers we are either rudely or softly educated. Some of us go through life as though we were a beautiful necessity and that the rest of humanity could not live without us. Let us get such thoughts out of our minds. We are neither personal or iinpersonal. ‘We are just so much clay, clothed in what we call style. If we are treated rudely in our busi- ness education, it is on account of the intelect that controls us. Why should we be afraid of that soft, silent imtel- ligence that teaches all wise men? Let «1s get into that flow of influ- ence that dissolves persons and makes that stand the test of all things in nature. When the indwell ing necessity works through us our busivess will be a blessing to human- ity as well as to ourselves. As retail merchants our social life and personal appearance are virtues that count a great deal in our busi- ness life, but who is there among us who can relieve himself of the idea of squandering all of his profits just in order to keep up appearance? Let systems MICHIGAN TRADESMAN pleasure. We have been taught that money is needed in order to gain power and pleasure, but let us think a few moments on this subject. Pow- er comes from thinking. Thoughts are free and thinking the right thoughts at the right time brings pleasure. Simple? Yes, but all great inventions are simple when fully un- derstcod. Let us try to understand the power that made all inventions and get power to make more of them and if we can do this we will be hap- py. Simply say, “I can and I will get power and pleasure free.” The greatest trouble with some of us merchants is, we are not good me- chanics. Thougths come to us in many different styles, in the rough, " fail to come. Let us try to be good mechanics and learn our trade by building our business one brick at a heavy and hard, but these belong in the founda- tine. Some bricks are tiori, and if we get them placed right we can feel in the future and sleep well every night, for we will not be bothered with thoughts call- ing our attention to the mistakes we made in failing to do our work right. Let us try to educate ourselves so we can “put up” any of the goods (thoughts) we receive. safe The reason why some retail chants are a natural mer- success is, they 49 multiply our activity and energy in sich a way that one head and two hands can do the work of a thousand that sit in idleness. Come on, boys, and let’s get to work. The reason so many of us retail merchants are all broken up and are in a state of worry, fear and doubt is because we are disunited with our- selves. We draw too many blanks out of this prize box, which is 4 problem to ninety out of one hundred. Let us unite with ourselves and cele- brate that love and devotion we had in the beginning of our business are at one with the system. When) we do not forget our origin and} Edward Miller, Jr. learn that we are made of the qual-| | } like the potter gets his clay. Some come “Knocked down,” like furniture is shipped. Others come all dressed up like a fashion plate and those that us find our class and when we do, let us stand up at the head of it and not try to get into a class that is not ours. Personally, I do not like the idea of classes, but we have them and the retailer who travels in one class and expects to get his trade from another is traveling on danger- ous ground. Economy, rightly read and understood, is especial strength for the retailer. There is a native euide of determination that will labor with us day and night if we do not allow our minds to be filled with the thoueth of social pride and personal appearance. Beneath you are the laws that will lift you out of the state of bankruptcy if you can govern the power that speaks appearance to you. Power and pleasure are the cheap- est things mankind can own. To get them freely we must be self-regulat- ed. We work too hard for power and are the most valuable come in small packages, as it were, and we are to unwrap them carefully as they come and put each one in its place, for if we do not put each one in the right ity that makes other men’s career a| success, we stay within the law that} put the first rock in the foundation of our Own When we sit| around and fail to use the thoughts | concerning our business as they come} business to us, the time arrives when we wish} we had a_ thousand hands thousand minds. Good and aj sound rea-| place as soon as we receive it others soning each moment of the day will! IF YOU CAN GET a Better Light wit:. a lamp that uses Less Than Half the Current what can you afford to pay for the new lamp? a’ i.) The G.E. Tungsten is a masterpiece of invention, genius and manufacturing skill, We can supply it at a price which will enable you to make an important saving in the cost of your lighting. Grand Rapids-Muskegon Power Co. Grand Rapids, Mich. City Phone 4261 Bell Main 4277 ComMPLETE STORE AND OFFICE EQUIPMENTS. . Se BotH PHONES 1846 Wall Cases Partitions Show Cases Counters Shelving Mirrors Desks Chairs Safes Computing Scales Coffee Mills Cash Regieters Book Cases Filing Cabinets Soda Fountains And all Accessories. Complete Store and Office Equipment 50 MICHIGAN TRADESMAN September 21, 1910 carecr and naturalize our thoughts and get deep down into the cause ot the trouble that is in and around us. There is a cause for every worry, fear and doubt and you and I car find where the starting point is if we will but unite with ourselves and get busy. Let us freeze on to Our good thoughts—those that have given us a natural understanding of our business and stick to them to the end. What we learn to listen to our own spon- taneous thoughts the achievement oi our efforts appear like miracles to our friends and neighbors. There is such a thing as self-healing, that is, when the mind is sick. If your mind has been sick from the cause of worry, fear and doubt, unite with yourself and get well. The foundation of our business is not = matter of dollars and cents, nor is ir a matter of credit. It all depends upon the power of thought that is behind it. True we must have dollars and a good credit, but how are we going to gain these most in- teresting things if we fail to know just how all foundations are made? It takes long series of events to build anything that is good and strong and it behooves us to know just how to attract the power needed. lf we disown our relation with this influence we can not help but drift along in the current that makes all of us alike. Let us be different and float in that current that allows big vessels to float. solid The because we reason we fail in business is have stead of working. been dreaming in- There is a force coiled up in our brains and it will not uncoil if we are zoing to simply keep on dreaming. Many times each day we are made to feel that we ought to do this or that, but we sit down and close our eyes in dreaming about what a great business we are going to have in the future. Let us origin- ate and execute all of the great feats we have been about — all these years and make ourselves utilize dreaming the time at hand and, if we can not ourselves to our duty and win the victories by un- wake up, let us drag coiling the force with our own hands and take water and to each round of the ladder as we climb by the strength of that pure intellect which helps every man who has found the top round. a little glue and apply it so we will stick The pictures we have seen in our dreams are all real if we only know how to frame them and hang them on the wall. The sweet juices and I are trying to get out of nature are flow- ing plentifully, but, my friends, the triumphs of peace, joy and happiness seem to be compressed and under a tension which we do not fully under- stand. Many of us who are dealing in commerce have not as yet gotten hold of the right article. We seem to be looking for “Mill ends,” “Sec- you onds.” and other things to make “a run on.” instead of that class of goods right from the manufacturer. To cnjoy the sweet juices we must get “into the band wagon” and begin to blow our own horns with our own wind. Physical force has no value if Let us destroy that compression and ten- sion by using our own minds each and every second of the day. it does not come from within. The trouble with too many of us weaker fellows is, we are fed with thoughts that are jealous of those who seems to be stronger than we are. ‘We should not attack the per- sonality of any man who appears to be controlling more property than we do. What we ought to do is to try as hard as we can to get into the same family of thoughts that men of power are in} When we state our valuable time in attacking the per- sonality of men who are getting ahead of us, we are simply allowing ourselves to be lead by thoughts that are holding thousands of people down to the ground. Let us fly high and dry and drop even our Own pet- sonality and let those good thoughts control us that do not care for the personality of any man. We are a lot of monkies begin to think that it is us who are so im- portant. We are just like so many machines in a great factory and our acticns all depend on the engine be- hind us. What kind of an engine is driving us is the question for each one to decide for himself. We have nothing to do with the engine in the factory across the street. when we The capital facts are hidden from us. They are in the egg-shell of ex- perience. Time and nature will teach us how to penetrate the law of our shifting moods if we will only listen and obey that thought which wants us to work and affirm. We are very foolish when we think we have se- crets. When we learn the fact that when one man thinks there are thou- sands of others think the same thing, we have learned a very valuable tes- Don’t think too hard or I may eatch. it. If good thoughts come to you, telling you what a great benefit it will be if you act on them, don’t The same thoughts are in other and who. act get the benefit. It behooves us to get busy when we think. son. be deceived. minds those The bees make their own honey comb and, after they have completed it. the comb confines the bees. Just so with many retail merchants. They make their own business and, after it has been a success fer a few years, the merchant the set a hold of him and he becomes its allows business to slave. The bees are wise enough to xet out of their houses or live upon the store they made, but us poor jgnorent fellows don’t even know how to wake up aftet we have en- joyed our little nap. We allow other bees to get up early and njp the buds and even come over and take what we are able to protect on ac- count of our inability to hold it. I guess we will have to escape from ancestors and begin over and start a new hive. not our We as little human think that this some- is not beings times or that just the right thing, that it ought to be so and so, but we would get along better if we could only realize that all good things last and all bad things sink. If our business is really a good thing for the community, it will last as long as we keep it good, but let it turn out to be a real bad thing and it will sink. Every time you hear of a failure, try to discover the rea- son. There is no use to worry. The only way to get the gold is to dig for it. We spend too much time in talking about the gold some one else worked for when we should have used that time in thinking about how we ought to manage our own business. Maybe I could make more money if I would apply my time to that pur- pose instead of writing these ob- servations. But this is pleasure for me and one ought to have as much pleasure as one can get after he has done his duty towards his business. Edward Miller, Jr. EE Oe He Was a Winner. “I don’t reckon the President plays golf for money,” said the old farmer, “but I don’t blame him a mite for being interested. T never played but few games, but I tell you it was ex- citing while it lasted. JI came out $40 ahead.” “Where was it?” asked the grocer. “On the cars between Chicago and St. Louis.” “Why, I never heard of golf on a railroad train.” “No? Well, you haven’t traveled much. I guess. I was on the train and a stranger came to me and asked me to take a hand at golf. I said I would. There were five of us in it. The ante was a quarter and the limit a dollar.” “T never heard of ante and limit in connection with golf,’ protested the grocer. “No. Well, you have stuck right here by your grocery, see. I didn’t get even a pair of deuces for the first seven hands out.” “Deuces?” you “Ves, but then they began to come to me, and oh, Lawdy, what hands I held! I opened the pot every time.” Pot “And won. em, © £00: Threes, straights, flushes, full houses and fours just came right to me. Won $40 in an hour, and then they threw me off the traim. Said I was a pro- fessional gambler. Want to have a little game of golf with me some day?” “Not by a durned sight!” exclaimed the grocer, as he gave the farmer his money for the cabbages and hustled him cff. —_22++—_- American tourists now on the way home from Europe are the wise ones who engaged their return passage when they went out. A London dis- patch says it is now impossible to se- cure transportation to any American port in any class except steerage on any ship for three weeks in advance. Those who were unwise enough not to make their arrangements in ad- vance are stranded on the other side awaiting their chance to get across. ee Oe Men are never safe so long as they think only of saving themselves. Soon Tired of Being His Own Boss. “No,” said the painter, “I ain’t my own boss any more.” “Why not?” asked his friend. “1 remember seeing you a_ couple of weeks ago and you were wild with enthusiasm over getting away from wage slavery and beginning to work for yourself. You seemed to be do- ing fine. What was wrong?’ “Well, I was enthusiastic about it two weeks ago. You see I was not wise then. I’d been working for oth- ez fellows all my life and had been kicking myself because I was another man’s man. Another man had the right to tell me where I got on at eight hours every day and that’s what stung. I wanted to be for myself, wanted to be free. “T began to save money. I saved until I had $50. ‘Ah,’ says I to my- self, ‘me for my own business.” I quit and began looking for a job to do on my own hook. I found it, painting a sign over one side of a big brewery. Three hundred bucks, and it was a cinch to pull it off in one week with two men. I went down town, bought some brushes and paint and a scaffold and rope, and went out and hired two of the lads who had been working with me. I’m a contractor now, see?-——my own man. Nobody can tell me what to do ot how to do it or when to start or quit work. Fine, Oh, fine! “The second day my two men did not show up. Instead a kid comes down and tells me they had gone fishing for a couple of days. I chase myself around to headquarters and get two new men, men I didn’t know. They worked all right all day, and at night they wanted their pay—got to have it. Me not having ten beans in my clothes, I try to draw on the brewery. ‘Oh, nay,’ say they. “When the job is complete we pay you, not until’ I go and tell the boys how it is. ‘We got to have the dough,’ they say. ‘You're a h— of a boss if you can’t pay your men. We'll have to let ’em know ’bout you down at head- quarters.’ Finally I soak my watch to get ‘em their money. “They don’t show up in the morn- ing, either, so I have to do the man hunt over again. I get two more and we start all right, and then the su- perintendent of the brewery comes cut and says: ‘Here. those letters are only twenty feet and the job calls for twenty-five.’ ‘No, it don’t,’ I say. ‘Twenty is what it says on the con- tract. ‘Five dollars it’s twenty-five,’ he says. I take his bet. Then we get out the paper and see. It was twen- ty-five all right. We had to start the job over again. My mistake. “The fifth day on the job my two men, who’re drawing full pay every night, come to me and say they've got to have something in advance. ‘Well, here it is,’ I said, and I drives one of ’em in the jaw. “IT got a nice friendly contractor to take the job off my hands, and he only charged me $50 for the work that I’d already got done for him. Oh, it’s all right to be your own boss, but when you’re the boss of other guys, too, nix for me. If I ever see a chance to get in business for my- self again I’ll run like a deer.” Irwin Ellis. Mpicreaecnceny eds ess September 21, 1910 MICHIGAN TRADESMAN A YEAR OF WONDERFUL GROWTH AND PROGRESS NCE A YEAR we undertake to keep the readers of the Tradesman posted regarding the wonderful growth which has attended our Company since the inception of its organization. We have gained during the past year 1775 telephones, 835 of which were added to the Grand Rapids local exchange. This does not represent the total number of new phones installed, because ex- perience demonstrates that for every three new phones put in, one phone is taken out. The figures we have given, therefore, represent the net increase over and above all removals and discontinuances. With a stock issue in excess of three and a half million and a smaller indebtedness than any other large public service corporation in the State, in proportion to its capitalization, and with our ratio of earnings fully maintained, indeed, slightly increasing, we feel that our stock is the best investment to be obtained anywhere on a par basis. While it is true that there are occasional offerings of small holdings at a little less than par, yet practically all of the regular transactions are on a par basis and there is no reason why the stock should not be maintained at par, be- cause the earnings are established, the dividend rate is unvarying, the loyal support of the stockholders is maintained in unmeasured degree and the satisfied patrons of its service are increasing yearly. There never was a time when the Company was so strong in the estimation of the public and in the appreciation of its stockholders and in the satisfaction of its cus- tomers as at the present time; and it goes without saying that this con- dition will increase as time goes on and that the st ck which we are now offering at par will command a high premium whenever the time comes that we will be able to discontinue the sale of stock in order to meet the requirements of new construction and added equipment. All replacements made by this Company are invariably charged to expense, so that the capital stock of our corporation does not represent the present physical value of our properties, by any means. We bespeak the continued co-operation and good will of the mer- chants and business men of Western Michigan, whom we have served so long and so faithfully and whom we hope to continue to serve as long as the necessity for telephone service exists. CITIZENS TELEPHONE CO. 52 MICHIGAN TRADESMAN September 21, 1910 FAIR ADVERTISING. a Guess Its Efficiency Is Always With Dealers. Written for the Tradesman. The Michigan State Fair is on this week, and there are dozens of smaller fairs on in Michigan, Wisconsin, Indi- There are mercantile these fairs, and ad- vertising managers of scores of news- ana and Ohio. exhibits at all papers are busy getting the exhibi- tors in the “write-up” mood. When a retail merchant makes a display at a fair it is proper that he should be “written up” in the local newspapers. That is, if the merchant knows how to have the writing up done. It is not enough that he orders in a double- half column display announcing that he has a fine line of goods on exhibi- tion at the fair. That is a chestnut, and a waste of money also. If he advertises his display at all he should select some special feature that is new, novel, curious, unusual or some- thing of the sort. He should tell about that in “pure reading matter,” and add that it may be seen at the fair. The merchant who goes to the ex- penes of lugging goods out to the fair and paying a fee for space should not stop there. If he will probably be wasted. retailers send out to show the ex- Tord only knows is a fact that the deals does his in- vestment Again, “fresh” hibit. why it is, too many clerks The good but it average man or woman who with people in crowds grows insolent The where tickets are exchanged for mon- and insulting. men at windows ey, railway and street car conductors, every living human being who deals with humanity in large lots, takes it herself, to attempt for the masses, upon himself, or a show of contempt of superiority. When the merchant finds this spirit in his store, or in his stall at the fair, he should not wait until the end of He should the person by the back and propel him, the week. seize vain or her, out into the alley. Especially should this be done at the fair. Coun- try people who attend fairs are sen- sitive, and many an exhibitor has lost the trade of a family because a fresh clerk tried to get gay with a pretty country girl or a boy wearing a blue shirt red tie. It is the man at the top the people want to see, and no pressure of down-town busi- ness ought to be strong enough to keep a ictailer away from the fair where he has an exhibit. The advertising agent at the fair is sometimes a nuisance, but he usu- talks He is as for the merchant to make money out of the advertising as is the merchant himself. and a ally sense. anxious There was Griscom. He was. busi- manager of a little daily in a seat town drifted te a big job in other lines. It was a part of his duty to go around town and ask merchants about fair exhibits. When he found one who was going to send out an exhibit he solicited a “write-up.” Usually he got it, for most dealers know that a fair exhibit ought to receive special attention, but now and then he got into a nest of scoffers. ness county before he The first jolt he got was from the big manufacturer of the town. Dis- comb made a serviceable brand of milk safes. He employed a hundred men, and walked the main streets of the town with his ‘head in the air. like a peacock. He liked to have men stop him, humbly, on the streets and ask him for a job. He liked to meetings of the Tax- Payers’ League, and kindred associa- tions. When Griscom went to Discomb for a write-up, the manufacturer stuck out his chest and observed that the newspapers would soon want the business men of the town to pay for printing the foreign “Tt is much more important that I have a line of milk safes at the fair than that Howard Jenkins, of Sorrel- preside at news. mae pect to get an order for the $25 write- up he had asked for, but he thought of the fun he would have in saying the things to the men of the Milk Safe Company he had thought up to say. He found the four owners in the office, looking wise, and evidently ex- pecting his coming. It looked to him as if Discomb had already stacked the cards on him, and that he would only waste his wind in making his plea for business. “What about it?” he asked of the big man. “We have been talking the adver- tising feature of the fair over to- night,” said the big man, throwing up his chin. as if the newspapers of the town fell or survived by his word, “and we have concluded not to under- Alfred B. Tozer ville, Alabama, was gored by a bull yesterday,” said the big man. “Every- body about here knows me, and not a soul knows that this Jenkins man Cut out some of those telegraph items and print things about the people who are sup- ever existed. foolish porting your newspaper.” “If we should follow your advice,” said Griscom, “we wouldn't have any newspaper by this time next year. It is the news we print that gives us circulation, and it is circulation that brings money back to advertisers.” “Well.”’ said Disomb, “I don’t own the whole of the Milk Safe Company. There are others. Although I own control, I always listen to them .in Come around to We'll talk it making investments. the office this evening. over with you.” Griscom had an idea that it would be a wasted evening in a busy time, but he went. He did not really ex- take any advertising campaign at all.” Griscom went over his ments again. old argu- “When peovle go to the fair,” he said, “they are in a sort of daze, and you've got to get what you want them to know fixed in their minds before they get there. You've got to interest them so they will ask where your exhibit is, and then you get double benefit.” “You say it well,” said the big man, “and we al! agree that you are a bright young man, but we can’t look at this matter from your stand- point.” Then the Secretary of the company, who was the next largest owner, broke into the conversation in the in- terest of his daughter Sarah. Sarah, the daughter of the Secretary, was a climber. She wanted to get up to the top and cast glances of scorn dewn upon the toiling masses below. She doted on having the newspapers refer to her receptions as “the most elaborate ever given here,” and she bought as many as two copies of every paper which referred to her as a “leading society belle.” Well, the Secretary butted into the conversation in the interest of his daughter, who would ask questions if the newspaper man should become angry and leave an order with the city edtior to cut out all notice of Sarah, “the leading society belle,” un- less she eloped, or something of that sort. He wanted to caim the busi- ness manager and at the same time save money for the firm, “If we could give vou a $25 write- ty.” he said, “and have it end there, we would be glad tu do so, but it would not end there. There are four other dailies in town, and I don't know how many weeklies, and the advertising would have to go ip every one of them, as we couldn’t play fav- orites with the papers. Personally, 1 think you have the best newspaper, by far the best, in town, but, really, we can’t go to all this expense just to give you a reading notice, much as we would like to do business wit you.” “Sure,” said the big man. “We would like to give you a good ad- vertisement, if it would only stop there.” “Tt would cost the firm $500 before we got through with it,” said the Secretary, “so you must see, my dear Mr. Griscom, that it would never do.” “That would be too bad!” Griscom. “Of course it would!” said the Sec: retary, “and I don’t think you ought to expect it of ts.” “We really can’t afford it,” ob- served another member of the firm. said “Tt would be too bad,’ continued Griscom, “if you had to spend a lit- tle money once a year on the news- papers. We get a whack at you only once a year. anyway, for you adver- tise your milk papers. farin So far as the newspapers of this town are firm And vet you receive attention in the than any other firm here. safes only in concerned, your does not exist. more newspapers If you ship goods away, there is a notice of the shipment in all the papers. If you get out a new safe, same thing. If you get a patent, it must be wired to the big papers. If you get a big contract, the state papers copy it from: the local ones. If there is a man killed or injured at your plant, you come to the newspaper offices to have your version of the affair print- ed. If there is a strike, you want us to cuss the unions for you. If wages are too high, you want us to print articles saying that good me- chanics are in demand: here, and so get a lot of outsiders to compete with our own workmen. Now, when you've got a chance to ee “Oh, I don’t mind,” said the big man, “put it in!” “Of course,” “Put it in!” And every paper in the county got the big write-up, and the firm more than doubled its sales in that county. Alfred B. Tozer. said the Secretary. 9 1 September 21, 1910 MICHIGAN TRADESMAN dd Musselman Grocer Co. Branch of the National Grocer Co. Grand Rapids Largest and Most Complete Wholesale Grocery House in Western Michigan We are always glad to see our friends and we hope to have the pleasure of meeting all of our customers face to face, in their respective stores, on the occasion of the Trade Extension Excursion next week. We have a complete force of traveling salesmen and house employes, all of whom are well drilled in their respective positions. M. D. ELGIN, Manager EDWARD KRUISENGA, Buyer F. D. VOS, Credit Man i TRAVELING SALESIIEN Chas. L. Corey Harry C. McCall Will E. Martin Peter H. Fox Richard M. Dively Fred A. Sunderland Will O. Ephlin Edward A. Souffrou Elliott D. Wright Jay D. Lawton Geo. E. Church Ernest B. Ghysels We bespeak a continuance of your esteemed patronage, which we assure you we greatly appreciate and which we hope to merit a continuance of so long as we can make it an object for you to do business with us. Musselman Grocer Co. MICHIGAN TRADESMAN September 21, 1910 WHY MEN FAIL. Indiscriminate Credit and Extrava- gant Living Frequent Factors.* The subject of spot cash is one that lies close to my heart and ought to that if properly considered overcome the obstacles that are in many of the successful merchants. We all know that to look at a thing and properly appreciate it at sight a little distance off is better than to the swirl. An orator said distance lends enchantment to the view. I have been sufficiently from the actual turmoil of business, although I have apprenticeship in the dry eeneral trade business for I am now an active man; 1 not behind the counter, but I am in touch with every branch of our exchange and through neighboring towns. yours. It is a subject would ot way many the of be in has removed served my goods and about for- not ly years. business am business in You as distributers of the products of the soil and the factory, do you want to be hewers of wood and car- riers of water the best years in your life in order that you may be a col- lector for some manufacturing con- ern? Statisticians tell us only about Ss per cent. of the men engage in various business enterprises are By successful they mean 4 man who amasses more money than it is necessary for the living. I want to be a little more elaborate with you, and I will there is at least 10 per cent. successful business men, although it is denied by Brad- street's and Dun’s. They put it at about 5. Let for argument say 1o per cent. Where do the other 90 come in? I take it for granted that we all who are in active business be- long to the 1o per cent.; but some- body somewhere in this great State of Pennsylvania belongs to the 90 per cent. who fail. I would say that 20 per cent. out of the 90 per cent. remaining make a ailure because they become extravagant. As soon as they see the money roll in the till and have a little bank account ahead of ‘their actual needs the first thing they do, even if it is neces- sary to get a mortgage on their res- idence, is to get an automobile, and as soon as business men go automo- biling their business goes glimmer- ing. Extravagant living, building fine mansions, over-reaching themselves in building their mansions and vari- ous other ways—the daughters get- ting the idea that their father is go- ing to be a merchant prince, and that she must have diamond rings, even at the expense of her better educa- tion— that is one way where about 20 per cent. of the merchants fail. You certainly do not belong to that class, because I take it that the personnel of the convention is such that it would preclude the conclusion thai you beiong to that class. There is another 20 per cent. Many a man QO who successful. say of us saves a little money and wants to go into business who ought to be a farmer, the same as we see a grea many boys are educated to be preach- ers, because they are too weak-mind- ed to be anything else. I believe in *Address given at convention of the Retail Merchants’ Association of Pennsylvana, at Butler, by P. S. Weber, of Easton. robust ministers and I believe in the right man in the right place. We have so per cent. that are outside the of we class successful business men. Have any here to-day? I am afraid we have. I should not won- der that the majority of business men before me at this hour, I judge, if they fail, will fail on what [ am going to Mr. President. This rock upon which the remaining so per cent. shatter is the rock of in- discriminate credit. Am I right? Do I tell the truth? Lay it upon your consciences whether or not you are guilty. Why should a_ person have credit that is not worthy of it? Are you a charitable institution to harbor and feed those deadbeats, as they have been designated, that move from store to store in your community? First, commencing with the grocery men, because they have to live, and then they strike the clothing and dry goods people because they have to be clothed and they do up everyone in the town, and then when the town has so far advanced as to know them and utterly refuse to give it to them they move to another town. I have to give approved security before I get money. Have you any better moral right to part with your goods to the customer you do not know and that has no reputation just because he asks you? Or even when he has, have you any better moral reason to give than the bank has to ask for approved credit? The soon- er we come down to the basis of of cash transactions or approved credit, what I call cash, the better. Why, do you know you spoil the peo- ple with whom you trade in this way? You carry them along for six, eight months or a year, and if you ask for your own, what do they say? They turn you down; they get mad at you and they go to your competi- tor across the street. Mr. Smith says, “I thought you were dealing with Mr. Jones?” “Yes, but Mr. Jones and I can not agree.” And Mr. Jones has been more than kind to him and the other fellow rubs it in by get- ting money that belongs to Jones. He gives it to Smith, and Mr. Smith rubs his hands and thinks he has it on Jones. That is not the way to treat a fellow merchant. Let us get together; let us stand together and when we know of a bad character in that respect, apprise your neighbors, even if he is a competitor. There is a thing that has been accomplished in the State of Pennsylvania through the organizations of business men, through the various exchanges and associations, and that is that no man, no matter where he is located, has a margin upon the business done where he lives, that Mr. Smith, coming in from another town, has the same moral right to sell goods as Jones has, who has lived there all his life. Remember that business men—lI thank God for it—have it in their power to make the world better. You are the moulders of public opinion. You can lift up these people tnat have no conscience, who have no heart and teach them to be economi- cal and teach them that they must live within their incomes. Why should you teach them bad habits? say now, r Sl pes Wororn Gro Our Doctrine We believe the grocery business is one of the most staple lines of trade. We believe the successful grocer requires a high degree of industry and ability. We believe it is the duty of every customer to pay the retailer promptly. from the local merchant and help build up the community in which he lives. home markets and help increase the prosperity of OUR State. best interests of all people engaged in business, and wish to remind the reader that they do to the prosperity of the community in which he lives. good, pure and wholesome foodstuffs. built up by handling good goods for which one can charge a fair price. the end that all may enjoy good value for their money spent and a fair return for the money ployed. influence to promote them. these broad lines and solicit the patronage of the successful _ merchants of Michigan. i a mh: Terese u ri WORDEN (SRO We believe every consumer ought to buy his goods : We believe every retailer ought to buy his goods in his We believe the mail order houses are a detriment to the | not pay taxes nor contribute | ‘We believe the trade today demand, and are entitled to, | We believe the most successful businesses of today are | | | We believe it is for the best interests of the consumer, | e retailer, jobbber and manufacturer to work in harmony, to | invested and the brains em- | ae | | = We believe in these principals and endeavor to use our | We conduct our business on | | CER COMPANY | GRAND RAPIDS, MICH. | The Prompt Shippers ne enncannasemuaneemesnns _ aaa! September 21, 1910 MICHIGAN TRADESMAN BB Teach them to become lazy drones? It is morally wrong to your family and you wrong them, because you teach them bad habits. Teach them to be ‘honest, upright and square. It is up to you, my friends, to make good. ———o.--e--oa Qualities That Business Men Want. I rejoice that the day seems to be dawning when specialization in edu- cation is to be the rule—when the man who is to manufacture soap is to have a different training from the man who is to make sermons, and the one who is to follow finance is no longer to be required to pass an examination in philology. Commercial life is different from prefessional life, and, therefore, com- mercial education should differ from professional education. Neither professor nor pupil, how- ever, must imagine that a_ college course can make a business man. Only experience—hard, trying and disappointing experience—can make a business man. But just as the uni- versitv cam put the student through a course of study which, with experi- ence added, will produce an able law- ver or skillful physician, so I be- lieve it can supply the foundations upon which a successful business career may be built. Such a career will involve industry, faithfulness to duty, the welcoming instead of shirk- ing responsibility; it will require self-reliance, judgment of men, the capacity of seeing thimgs as they are, and not as they are represented; it will call for courage, faith and far- sightedness; above all, it will demand truth, square dealing and integrity of character. Al! that will tend to im- plant such principles and foster such attributes of character may safely be inclued in a commercial education. There is ove thing business men want young men to know, which is more important than all else, namely, that integrity of character is, after all. the greatest power in the busi- ness world. In these days of graft and exag- gerated reports of graft it sometimes seems as if ali business were crooke:! and all men dishonest. Such a con- clusion, however. would be hasty and unwarranted. The revelations of moral obliquity on the part of men in high positions do not prove that the great solid middle ciasses are dis- honest. They only prove that no matter how rich or influential a thief may be, his sin will surely find him out The moral sense of the great ma- jority still revolts at dishonesty, and the great mass of business is still transacted on a_ perfectly straight basis—the basis of simple honesty. Think for a moment of the place and potency of credit in the modern busi- ness world. The life blood of modern business is not gold—it is credit. Over 90 per cent. of all ‘business transactions involve credit. Without credit modern business would simply collapse. Credit starts enterprises, builds railroads, manufactures goods, moves merchandise, wages wars, sus- tains nations, makes civilization. Now, if all this be true, if the we 8 eA whole system of modern business is built upon credit, then credit itself must rest upon a firm foundation, cr the entire structure would crumble to ruin. That foundation is charac- ter. Credit, derived from ‘‘credo,” implies faith. Every transaction ac- complished by credit is based upon confidence in the integrity of some- one. Thus character is the very foundation of modern business, and ultimate swecess on any other basis is almost an impossibility. A course in commercial education shonld, therefore, include moral teaching. The best business men in the community stand for much more than the mere accumulation of wealth. Although devoted mainly to making money, a business man’s lite need not be sordid. He, too, may have his ideals, his friendships, his philanthropies, his yearnings after the higher and more excellent things of life. David R. Forgan. —_» + The Bull Is Ailing. “Do you know what’s good for a sick bull?” asked the farmer who was selling turnips and cabbages to a West Side grocer. “What is he sick with?” was quer- 1ed in-reply. “Can’t name it, but I guess it has something to do with the heart. He was all right up to four days ago That bull usel to be a hummer. I kept him in a ten-acre field, and not even a rabbit dared cross it. My, but he could hike it! He’d chase light- ning and catch it.” “But what about four days azo?” “I was standin’ in the road when I heard whoopin’ and holferin’, and i looked to see about a dozen cross- country runners, a-comin’ lickety- split. I saw they were goin’ to cross the bull pasture, and T yelled at them, but they kept right on and jump the fence.” “And landed on the horns of the bull, of course?” “Not any. They got about five feet the start of him. Down went his head and up went his tail, and with an awful beller he was after 7em.” “And how many did he cripple for life?” anxiously asked the grocer. “Not a durned one! Say, they left that bull behind as if he was tied to a stump! He jest tore up the soil as he raced along, but he was left rods behind. Since that he has lost his cid, the tears stand in his eyes most all day, and at night he sorter sighs and groans and takes to a fence corner. What d’ye think it is?” “His heart is busted with chagrin.” “Any cure for it?” “Hire a tramp to trot slowly across the lot and be overtaken.” “Durned if I don’t, and if that don’t bring old Nero back to his friskiness T'll trade him off for hogs! Don’t want nuthin’ around me that hain’t a good loser in the game!” —— a a Hemlock Bark Peel. The peel of hemlock bark in the Lower Peninsula this season, accord- ing to C. U. Clark, Manager of the Hemlock Bark Company, is about 25 per cent. less than last year. As to the crop above the Straits nothing definite can be said until next spring, as shipments will be coming through the Considerable Upper Peninsula bark has been re- ceived, however, during the last month, due probably to the fire scare. in all winter. BUY IT ONCE!!! CONDENSED PEARL BLUING [> > NON-FREEZAQLE ~ 410 CENT BOTTLE CONTAINS 30 WASHINGS ennings Flavoring Extract Co. Rte 3 MANUFACTURERS : “GRAND RAPIDS, MICH! 4 No Freezing---No Sawdust It’s a Repeater---Boost it Along Valley City Biscuit Zo. Grand Rapids :: Mich. Che Only Tndependent Cracker Bakers in Western Michigan ht Sole Manufacturers of Bekman’s Dutch Cookies Write for Prices ATTENTIO Black and Galvanized r Pipe . Black and Galvanized Pipe Fittings White Enameled Sinks Welland Pitcher Pumps | Well Points | Brass and Iron Cylinders | Rod Couplings, Check Valves and Plungers Steam Valves, — Lubricators, Injectors Thresher Belts, Leather, Rubber and Cotton Belting Water, Steam and Suction Hose Oil and Grease Cups Babbitt Metals Sheet Packings Pipe Covering Asbestos Cement Ready Roofing Roofing Paint Wire Cable and Clips HARDWARE AND IM- PLEMENT DEALERS An opportunity to quote you our prices on any of the following will convince that we are in a position to save you money and handle your orders with care and promptness. oh Get our Prices on Garden Hose for 1911 Ask for Our New and Complete Catalog No. 8 with Prices BARCLAY, AYERS & BERTSCH CO. Grand Rapids, Michigan MICHIGAN TRADESMAN — — — —_- = —_-_ — = Ps SANT A eU A TNTENITN wt Wit {(( eS Val is tl) i Pre tito Lit S :) n vs BD SS a 2EHE COMMERCIAL TRAVELE vt ((( POyO VINNY eel ANAS Ww ee) fw ) - en) hoa > a ro | 1) @ Optimism Most Contagious Thing in the World. It is possible for the salesman to out with answers to every ob- jection he will meet firmly fixed in his mind. So fortified, he not only anticipates every objection that a prospect can possibly raise, but has ready numerous answers to these ob- jections. These talking points he can adapt, remould or modify to suit the occasion. go There are two general methods of securing talking points for a propo- sition: The method is first and common practicable only where a force of men | is actually in the field and where they can be assembled for instruction and interchange of ideas. This method calls for a list of objections met in actual work, the actual an- swers made to these objections, with notes on their efficacy and sugges- | tions for their use. The second method is practicable under any and all conditions. It calls for a comprehensive outline embrac- ing every possible objection which may be brought against a product. In the preparation of talking points for use in the field, by the first method, the salesman keep a careful list of all objections prought against his product. He will find that certain answers to. these objections are the most effective. By constant use he determines which is | the most effective manner of using his answers. For instance, a_talk- ing point may be put in the form of an appeal to the reason, in the form of a story, or even brought out in a half-joking way, laughing aside an objection, instead of taking the field and answering it by argument. In this manner the salesman deter- mines by actual use what talking points are the most effective and how | Constant the sales- talking points they should be presented. repetition fixes these in man’s mind. These should be reduced to writing, prefer- | ably by a shorthand writer taking them from an exposition of an ac- | tual demonstration. This will be nec- essary to get the exact words used by the man in the field. If he at- tempts to write ihem down himself there is a strong probability that they will lose effectiveness in the writing, as any salesman is a far better talk- than writer. Owing to the fact that there are bound to be minor imperfections in the work of one man, these talking points should then be thoroughly scrutinized and studied with a view to improvement, by some one who has not only a thorough technical knowledge of the line but a different er should ican than the salesman. In most ‘cases this revision falls to the sales | manager. He knows the _ product, ‘knows the salesman and is in closest touch with the entire selling plans |and organization. To his revision he |gives the same careful attention to jarrangement, efficacy and minor de- tails that a lawyer would give to a legal document or specification. This ‘work rightly done will make _ the ‘talking points logical, conform to the | house policy and, most of all, free ‘them from any traps or hidden mean- ‘ing—in other words, make them | “fool-proof.” | The method just outlined is one iwhich collects merely the objections ithat have been made _ against. the ‘product, after they have been brought ‘up, later codifying the answers. The |second—-and better method—arranges the objections that will be made and compiles from every available source ithe largest possible number of an- 'swers to each one. | There are forty standard objections ‘which can be brought against a line. |\No objection can be made to any ‘product unless it be one of these ob- jections or a modification of it. | There are two great groups of ob- \jections: First, those which spring ifrom the buyer are the result of characteristics latent in him; and, second, those which are brought ‘against the seller or the goods which sells—his output. These great 'groups divide into lesser groups un- ‘til the final divisions furnish the for- ty standard objections referred to. |The first sub-group is made up. of ithe seven characteristics of the buyer ; which lead him to make an objection ito buying a product. These charac- |teristics, with the objections to which \they logically lead, are as follows: | 1. Discourtesy: Objection, “I will not see you.” ihe | 2. Procrastination. ‘will wait a while.” 3. Conservatism: Objection, “I do ‘not want to buy a new line.” | 4. Ignorance: Objection, “I donot |know your line.” | 5. Misinformation: Objection, “I ‘have been advised against you.” 6. Prejudice: Objection, “ I never ibuy from agents.” | 7. Inconsistency: Objection, “You ‘have favored me, but I must buy ‘where I can get the best price.” | The refusal of a prospect to see the ‘salesman may call for the exercise of a scientific approach, or it may be ibest met by an apt talking point. Ap- 'proach is employed in getting to the ‘prospect—actually getting in his presence. A talking point would an- :swer the refusal “I will not see you,” Objection, “I The PROUDFTT Only Spring Back Loose Leaf Binder Made Absolutely Flat Opening Unlimited Expansion Binders for all Purposes Write for Catalogue The Proudfit Loose Leaf Co. Factory and Main Office 8 and 10 Lyon Street Grand Rapids, Mich. The U. S. Courts Have Decreed that the AMERICAN ACCOUNT REGISTER AND SYSTEM is fully protected by patents which amply cover every essential point in the manufac- ture of account registers, and in addition give AMERICAN users the benefit of exclusive features not found in any other register or system. These decisions have been most sweeping in their effect. They effectual- ly establish our claim to the most com- plete and most up-to-date system and balk all attempts of competitors to in- timidate merchants who prefer our sys- tem because of its exclusive, money-mak- ing features. Every attack against us has failed utterly. The complaints of frightened competitors have been found to have no basis in law. OUR GUARANTEE OF PROTECTION IS BACKED BY THE COURTS Every American Account Register and System is sold under an absolute guaran-_ tee against attack from disgruntled, dis- appointed makers of registers who have failed utterly to establish the faintest basis of a cl&im against our letters patent. Here are the words of the United States court in a case recently decided in the Western district of Pennsylvania: ‘‘There is no infringement. The Bill should be dismissed. Let a decree be drawn.”’ This decision was in a case under this competitor’s main patent. Other cases brought have been dismissed at this competitor’s cost or with drawn before they came to trial. THE WHOLE TRUTH IN THE CASE is that the American Account and Register System not only is amply protected by patents decreed by the United States Courts to be ample but is giving the merchant who uses the American, so many points of superiority that its sale is increasing by leaps and bounds. The American stands the test not only of the Courts but of the Dealers. It Leads the World. You should examine these points of superiority and exclusive features before you buy any account system. You cannot afford to overlook this important development in the method of Putting Credit Business on a Cash Basis. Write for full particulars and descriptive matter to our nearest office. THE AMERICAN CASE & REGISTER CO. Chicago Office, 17 Wabash Avenue, E. C. Tremayne, G. A. SALEM OHIO 9 Detrvuit Office, 147 Jefferson Avenue, J A. Plank, G. A. Des Moines Office, 421 Locust Street, Weir Bros., G. A. ss VARTA i TE REI SSB HO September 21, 1916 <7 is bya He “ 7: emi etter se as ae September 21, 1910 —_— MICHIGAN TRADESMAN Oe after the salesman had actually made his approach and gained the attention of his men, The forty standard objections are capable of almost infinite variation. They meet the salesman in different but al- ways as variants of the original num- euises—differently worded, ber. In the preparation of talking points to anticipate objections the standard objections are taken as a basis from which to work. Answers are worked out for each objection; suggestions are made for the answer of others, and full provision is made for a full list of talking points on the weak points of the proposition. For instance, a subscription book house putting out an edition de luxe of Shakespeare could be sure to a moral certainty that there would be two main objections to their product: First, “I can not afford it;”’ second, “T already have a set of Shakespeare.” While all other possible objections should be prepared for, yet in this instance a great deal of work should be placed upon the answers to these two objections. F. H. Hamilton. -_—__» 2-2» Tribute To the Tireless Travelers. Fifty years ago there were no trav- eling salesmen; to-day there are hun- dreds of thousands of them, con- stantly on the wing creating business. When they began about forty years ago they were a class of free and easy, jolly, drinking and smoking set of “good fellows,” as the term goes, not overly punctilious about morals or the finer points of human life. To-day they are sober, earnest, edu- cated, intelligent, faithful and loyal, necessities to every successful busi- ness, with one or two exceptions. The name of their friends is “legion.” Nothing gives me so much pleas- ure as to take hold of some young man who has not yet learned how to sell goods, but who is a good bit of material, who is honest with him- self, and with the house, and really wants to succeed and is willing to work. How I do like to help him! To put forth my hand and have him rest on it, and steady himself and regain the confidence in himself that perhaps he has lost; to give him the glad hand of a cordial welcome when he comes in and to thank ‘him for his hard and successful work, if the facts permit me; to teach him that the way to success is as plain as the way to market, viz., that uprightness, truth, fair dealing, hard work and a knowl- edge of the business is all the “tools” he needs to work with. In brief to take hold of a poor salesman or a mediocre one and make of him a good one-—a crackerjack, a star. I say I love that work—it is my fav- orite pastime and pleasure. But, if he is not a worker, I have no use for him, because I literally despise a lazy man, or a salesman who will take the late train instead of the early one. Selling goods is the big end of the hardware business—that is why I at- tach so much importance to it. Sell- ing creates business—if you do not create you have no business to care for. Many young salesmen start out with the idea- that they must be “smart,” and are always trying to fool somebody. That is a big mis- take—a salesman should ‘never fool anybody, never try to, never take a short cut on a customer, never over- charge him or mislead him, but al- ways try to help him to prosper. E. C. Simmons. a The Boys Behind the Counter. Traverse City—Frank A. Gardner, for several years local manager of the Postal Telegraph Company, has resigned and accepted a position as salesman with the clothing depart- ment of the Hannah & Lay Mercan- tile Co. Mr, Gardner is succeeled by Miss Anna M. Fleming, of Charle- voix, who will have charge of the Postal offices. The reason for the change is occasioned by Mr. Gard- ner’s desire to enter the mercantile business, with which he was con- nected for many years. Cadillac—Date Lagoe has been en- gaged as a salesman at the Henry Aldrich clothing store and has bid- den farewell to base ball forever. Benton WHarbor—Hiram Allerton kas resigned his position at the Bat- tlement drug store to accept one with Ross M. Baker in the grocery store. Greenville—Don Backus has re- signed his situation in Jacobson’s men’s furnishing goods department to accept one with the Gibson Cloth- ing Co. Manton—Enoch Hedquist, for the past year salesman at the Baum & Callin store, now J. F. Rathbun & Co., has accepted a position in the hardware store of A. .E. Kromer & Co. Imlay City—Olla Wilson, who has been in the employ of E. F. Parker for the past two years, moved his family to Brown City last week, where he has purchased a hardware stock. Thompsonville—A. I. Wightman, who has been with the Imerman store for several years, has accepted a po- sition in the L. H. Wood general store at Shelby. Vermontville—Mr. and Mrs. Glen Raycraft have removed to Shep- herd, where he will have the manage- ment of a new drug store, which is being opened there. —_—_—>>—__—_- Butter, Eggs, Poultry, Beans and Po- tatoes at Buffalo. Buffalo, Sept. 21—Creamery, fresh, 27(@31c; dairy, fresh, 23@28c; poor to common, 21@22c. Eegs—Strictly fresh candled, 26@ 28c: at mark, 23@25c. Live Poultry—Fowls, 15c; chick- ens, 16@16%4c ducks, 15@16c; old cocks, II@t2c; geese, Io@I2c; tur- keys, I5@I7c. Dressed Poultry—Iced fowls, 15@ 16c; iced old cocks, 12(@13c; chick- ens, 15(@18c. Beans—Pea, hand-picked, $2.60; red kidney, hand-picked, $3.25; white kid- ney, hand-picked, $2.75@3; marrow, $3.1573.25; medium, hand-picked, $2.65. Potatoes—New, $1.60@1.75 per bbl. Rea & Witzig. —_2+>—____ When sin prates of liberty it menas freedom to make slaves of some. ——_~2-.—___ It may be better to lift tp a man’s heart than to take up his load. seater resent AN NOTRE A COT A Saginaw Daily News, First Telegraph Operator In Grand Rapids. Written for the Tradesman. Charles B. Benedict, of ° Seattle, Washington, is spending a week with his mother and sister, who reside on Bostwick street. He is a native of Grand Rapids, but went to the Pa- cific coast fifteen years ago and is sat- isfied with life in that region. Mr. Benedict is the son of Edward M. Benedict, the operator and manager of the first telezraph office opened in Grand Rapids. It was located in a small one-story frame structure, con- taining a single room, located on a part of the ground covered by the Weston building, adjoining the Hotel Pantlind, on Canal street. Mr. Bene- dict used an automatic recording in- strument in receiving messages. Long narrow strips of paper were run over a cylinder forming part of the instru- ment, upon which were imprinted the dots and dashes conveying the mes- sages received through the office in Detrcit and from local points on the Detroit & Milwaukee Railroad. Run- ning the paper ribbons through his fingers, Mr. Benedict would read the messages and write them down pre- paratory to delivering the same in person. At intervals during the day he would lock his door and go into the streets for this purpose. Mr. Benedict managed the office many years, witnessing the introduction of the duplex and the quad, and the de- velopment of the business from in- significance to great importance. Charles B. Benedict was associated with is father im the office of the Western Union Telegraph Co. for a number of years after reaching man- hood. Arthur S. White. ——_+++—__—_- Third Annual Industrial Exposition at Saginaw. Saginaw, Sept. 1o—The biggest procession since military day during the centennial three years ago, headed by the Saginaw band, and consisting of the Saginaw and Bay City militia, fire and police departments, preceded the formal opening of the third an- nual industrial exposition, given by the merchants and manufacturers of this city, in the Auditorium last Fri- day night. The showing is all the more strik- ing and creditable in that it appears to be solely and entirely a Saginaw exposition, made up of wares from the various houses of the city, from the morning cup of coffee and accom- panying biscuit, all along the line, in- cluding the stoves upon which these necessaries are cooked, the clothing worn by different members of the household, the floral decorations of the home, the medicine chest, the handy implements of housekeeping, accompaniments and luxuries of the daily bill of fare, millinery and hand- some costumes, and even the lino- type machine from the office of the upon which 1s evening paper a necessity in of the articles set the type for the that is just as much the home as are any shown. In addition to the general exhibits, including those in machinery hall, a special feature which attracts atten- tion is the school garden exhibit made on the stage of the banqueting hall. It is admirably arranged and is a genuine harvest picture, au naturel. Flowers, vegetables, sugar beets and all the variety possible to the garden are shown in profusion and shown in a high degree of cultivation, telling their own tales of youthful effort and juvenile enthusiasm in the work. A fine collection of asters is in the exhibit, which also includes twenty- one other varieties, with a wealth of foliage, all grown and fostered into exhibition condition by the children of the city schools. The vegetable showing is rich in corn, tomatoes, beans, beets, celery, cucumbers, pota- toes, etc., and the general appearance of the exhibit is such as would lead to the impression that some first- class market garden, under profes- sional culture, had been stripped ot its best, were the facts not known that all is due to the work of the children of the schools themselves, under the tuition of their teachers. The whole forms a striking illus- tration of the value of this branch of school work. Among the features is the exhibit of paintings which includes a collec- tion of about thirty works of art. There are pictures of all descriptions and the art connoieseur will find there many subjects to attract and hold the attention. Individual tastes are well catered to, the subjects be- ing so varied and extensive that all may find in the collection material for an enjoyable hour in reviewing this feature of the exposition. Over and above the exposition and its innumerable features of interest, there is provided for the entertain- ment of visitors a superb musical programme, rendered by the famous Creatore band. ——_—- A false pleasure makes a pain. Hotel Cody Grand Rapids, Mich. A. B. GARDNER, Mgr. true Many improvements have been made in this popular hotel. Hot and cold water have been put in all the rooms. Twerty new rooms have been added, many with private bath. ‘ The lobby has been enlarged and beautified, and the dining room moved to the ground floor. The rates remain the same—$2.00, $2.50 and $300. American plan. All meals 50c. Like the Little Red School House in the poem Hotel Livingston Grand Rapids is ‘‘half way up the hill.’’ No more convenient loca- tion. Just high enough to catch the _ freshest, purest air. MICHIGAN TRADESMAN September 21, 1919 < — a (ets A os ig WN, al ww) SUND] — ae 5 Wve, Al = oy (We 7 ( Michigan Board of Pharmacy. President—Wm. A. Dohany, Detroit. Secretary—Ed. J. Rodgers, Port Huron. Treasurer—John J. Campbell, Pigeon. Other Members—Will E. Collins, Owos- so: John D. Muir, Grand Rapids. Next Meeting—Grand Rapids, Nov. 15, 16 and 17. Michigan Retail Druggists’ Association. President—C. A. Bugbee, Traverse City. First Vice-President—Fred Brundage, Muskegon. Second Vice-President—C. H. Jongejan, Grand Rapids. Secretary—H. City. Treasurer—Henry Riechel, Grand Rap-| R. McDonald, Traverse lin and week out, the year round and the year round, he made advancement until at the time of his death he not only stood first in the employ of his company in his particular line, but first in the rank of such men in all this part of the country. His work was not only eminently satisfactory in the laboratory where he made his home but the results of his study and |his research often found expression | articles written by him for trade s. Next Meeting—Kalamazoo, October 4| journals, and which in many instanc- and 5. les were recognized by the instructors Michigan State Pharmaceutical Associa-|of state institutions. He was in love tion. President—B. E. Calkins, Ann Arbor. } | First Vice-President—F. Cc. Cahow, | Reading. i Second Vice-President—W. A. Hyslop Boyne City. | Secretary—M. H. Goodale, Battle Creek. Treasurer—Willis Leisenring, Pontiac. Next Meeting—Battle Creek. GONE BEYOND. Jacob B. Timmer, Chemist Hazeltine & Perkins Drug Co. A good man has gone. Phe com- munity in which he lived has been deprived of an honored citizen. His friends who knew him in the every day warfare of life have been called upon to part with a good counselor and advisor and one who was ever true to them under all circumstances His family in this bereavement have | suffered a loss which can not be Fe stored, in being called upon to for- ever part with a wise father and a true husband. | Those of us who were associated with him in business every day and have known for many years the value of daily contact with him have lost } a worker and a friend that it will be almost impossible to replace. Such is not only an estimate, but in a sense a measure of Jacob Timmer, for as a man among men anda friend among friends he had no superiors. his very few equals and Tacob Timmer was ceutical chemist in t a true pharma- ®- he Righest sense of the term. He knew his art and his science’ because he loved them and there was no man more devoted the work he undertook than Jacob Tim- mer. to the successful termination of He came into the employ of the Hazeltine & Perkins Drug Co. about twenty years ago, practically as an errand boy. He had been noted in his school life as a close and true thinker and a logical reasoner. This, coupled with the sturdiness of his Holland nature and with his love for hard work, soon demonstrated to the company in whose employ he was that he things by c for higher in the commercial world. Step step and was. destined leap by leap, week in Jacob B. Timmer he was a never al- manufacture science, and his his art and worker winner lowed anything of with and a to pass beyond his hands and his in- supection without having been care- fully and thoroughly tested as to ac- curacy. He was so thoroughly imbued with the desire t never to make a mistake that, he was found to be ever-anxious and, as might be over-careful in his work, which we all know has a tendency to make work laborious. o succeed and said, The life of Jacob Timmer was too short, but when he died every piece of work that he had _ undertaken, whether in the laboratory or in his home, had been finished. Being per- 'fectly familiar with the evidences surrounding his death and after three or four days of careful consideration of all that can be gathered from those who were working with him = and the work upon which he was engag- ed, I am constrained to say that I believe his death was purely acciden- tal. Reference has been made in the daily papers to the work that he was doing upon that fatal day. A few days ago the company re- ceived an order for a barrel of what is known in the pharmaceutical trade throughout this country as White Pine Expectorant or, more explicitly, an article that is used in coughs and colds the country over. This article is made according to a stated formu- la and contains the same percentage of chlcroform as do almost all cough and cold preparations. It for Mr. Timmer was necessary ‘to make this quantity in lots of ten One of these lots he the middle of the afternoon which he died, after having cooked, strained and added the chloroform to it. At the time of doing this he raised the question with his first assistant as to whether the chloroform was perceptable in this particular lot. The sense of smell ‘and taste so much used and depend- ed upon every pharmacist was \brought into play and use by him, ibut he contended that he could not gallons each. finished during upon by | erect the chloroform. The assistant }could detect it readily, however, and ithe conclusion was that Mr. Timmer’s ltaste and smell had become so ad- ijusted to the odorthrough the manu- Fe cuee of it that he could not readily jand plainly detect it. This often ithe case in the work of pharmacists land it is also quite a general rule that | the sense of taste and smell are uni- |versally them to. guard against danger and errors and it was |not at all strange or out of the way | to discover Mr. Timmer or any other | pharmacist using these senses almost is used by jevery day and every hour of the day lin their laboratory work. Mr. Timmer icalled overly-careful what might and very a2ux- Later in the day was ious and cautious. | | he atranged another ten gallon lot of this syrup and put it upon the stove for the cooking process. At the ltime that his assistants were at lib- lerty to leave the laboratory this piece lof work was not finished and when ithey offered to remain with him he simply replied that he would it a little longer, strain it, add the chloroform and then go home. The that he laboratory did not tion, and rightfully ecause he was quite apt to remain after his helpers had gone to finish anything that he might have and to be sure that the day’s work was well done. We find that he removed this syr- up frem the stove and put it through the strainer and into the cooler and was simply waiting for the tempera- ture to be right in order to add the chloroform. He had been in the fumes the atmosphere of this mixture for some little time and cir- cumstances go to show that he drew the chloroform from the stock bottle and placed it near him upon the table, simply waiting to add it to the mixture. The day was finish- ed, the was practically done and he tired and at that par- ticular time would be very suscepti- ble to such a drug. It is quite evi- dent that unconsciously he was more under the influence of the drug than he had any idea of at the time. The final action of chloroform is quick and at the end of the day he was more susceptible to its influence than he supposed. At this particular time cook the any_ atten- remained in attrac so, fact t b and work was be | he fell the victim to its influence. We find that there was nothing in his work unfinished, there were no mem- orandums left and every record and every detail was exactly as he would leave them any night when leaving the laboratory for his home. He was capable, efficient, industri- ous and he was never criticised nor blamed. A finished product, from his laboratory was regarded by all as final. He was a prince of the realm in which he worked and in his busi- ness life there was no reason for any premeditated action on his part. Those who knew him well are fully aware that in business, and in his home, and among his friends he had everything that the average man could wish for. He enjoyed a fair compensation for his labors, had been frugal and thrifty and his home and his family are positive proof of the happiness that reigned there. The drawing of hasty conclusions is a weakness of human nature, and it is with regret that I have noticed several comments upon this occur- rence that have been made without the true knowledge of all the cir- cumstances. Those of us who were with hour of every day and who have had an opportunity to look over the circumstances and to take everything connected therewith into consideration, join with me in giving testimony to what we believe to be a fact, that Jacob Timmer, in his anxiety for the accuracy of his work, became an unconscious and un- expected sacrifice upon the altar of | service. him every We shall all miss him and his fam- ily, relatives, friends and business as- sociates have suffered a severe loss. We regret his death, but the world is better that he lived. Lee M. Hutchins. —___2 + 2s___ Soda Jottings. It pays to be different. Have clean straws. Neat accessories attract the eye. Make the fountain look cool. Do not display fly-specked eggs. Dusty, faded placards create no thirst. Don’t chop the lemons with a rus- ty knife. Remember that soda water shows a wide margin of profit and sells for cash. Go after the soda business. It is well worth while. —_—_»+-+___ Do Not Look Alike. Bananas and potatoes are almost identical in chemical composition. ——_—.-o a It is easier to see small defects of, character than to see that they are small. FOR SALE MERCHANTS, ATTENTION WHOLESALE ONLY Photos of all Floats, Freaks, Bands, Etc.. in Home Coming Parades. 8x10 photos. $250 per doz.; $1.75 per half doz.; $1 per quarter doz. Post ecards, 50¢c per dozen. Send postofiice orders. Faney Christmas Cards from $2.50 per 1,000 up Write for samples. ALFRED HALZMAN CO. 42 and 44 So. lonia Street, Grand Rapids BERT RICKER, Managar ids September 21, 1910 MICHIGAN TRADESMAN 59 WHOLESALE DRUG PRICE CURRENT Calamus ...... ~-- 20@ 40 | velvet extra sheeps’ | Serpentaria eee 50 Gentiana po 16.. 12@ 16 eee Lo @2 00 Stromeniaas ae 60 Gl ellow Reef, for POMUEMEL | ic cesdeaee 60 Acidum | Piece | cajiputt oe . Pe a an 15 16@ 18) slate use ...... @1 40| Valerian ........ 50 ie 6@ os; Arnica ...... 200 25 Carvophiti eens a2. os | Helle ore, Alba 12@ 15 Syrups |Veratrum Verlde 50 Benzoicum, Ger.. 70@ 75 Anthemis....... 50@ 60| Cedar ......... 85@ 90 Hydrastis, Canada @2 SO | Acacia ......... @ 5y | Zingiber ies eas 60 Berseis @ i2 Matricaria ...... 80@ 85/Cnenopadu ...... 3 7oq4 vv| Hydrastis, Can. po @2 60 Aurantt Cortex .. @ by Miscellaneous se ean ene e aoe CC ie os... we wo | CS BS Spts Nit 3f 30@ 36 Carbolicum ..... 16@ 20 elia susulum Mae .... So@ 96 ; 2 pose ....--+--- w wv) Aether, Spts Nit 4f 34 38 Citricum ..... ... 45@ 60|Barcema ...... 1 80@1 90 Ne ae se | RPECAC, pO .....- 2 00@2 10| thei Arom ...... @ 6v|Alumen, grd po? 3@ 4 Hydrochfor ..... 3@ 6 Cagaia Acutifol, 16@ 20 Copaiba ...0.. 25. 1 75@1 85 tal plox_ a 35@ 40| Smilax Ons .... 50@ Oe ee 40@ 50 i ea Sie aie an | Bie) ’ aneeas aout — ti . wes aie 4g ieee acu BO $0) ron a ane so/ Based wae ¢ it ae Phosphorium, dil. oe ee a Padaphytem po 15 18|Scillae Co. ...... @ 50|)Antifebrin ....... 20 Salicylicum ..... 44 47 48 and 4s ... 18@ 20) Evechthitos .....1 00@1 10|HRhei ............ 75@1 00 2 lAnmtinyrin .....-- 25 cee [te Ueal ....... 8@ 10\ Ga Het eat... aaa CU @ 50) Argenti Nitras oz 62 Pp %@ Gaultheria ..... 4 80@5 00 > ; Tannicum ....... 753@ 85 Gummi! | Geranium OZ 75 ae iat i, po. 18 “a i. — so Gaim Giles d bud: 60" &3 Tartaricum ..... 38 ee ee anguinari, po @ i16| Zingiber ..-..... @ 50 m Gilea uds 60@ 65 ae @ “em on a ¢ ao Sem ee 10@ 175|Scillae, po 45 .... 20@ 25 Tinctures . Bismuth SN ...2 20@2 30 \ . . s et 5G 1C pave, 18 deg. @ § \cacta, rd ped. @ 5 pecans ee ape> " ae “ ARAN cesses 60 | Calcium Chior, 2. @ 10 qua, @ ua : . @ 1giJunipera ........ Smilax. M ...... 25|Aloes & Myrrh.. 60 | , Calcium Chlor, 4s @ 2 Carbonas ...+... 183@ 15j| Acacia, po ....... 45@ 65| Lavendula . 90@3 60| Smilax: offi's H @ 48 -,|Cantharides, R ( aa teres aot “ Anconitum Nap’sF 60 | Ge ee @ 2 Chioridum ....--- We 4 ie ee 22@ 2 Limons .......... oe ye | ‘oa © pecan Neo'att 00 | Capetet no. 6 6hSlhe o NAY tee tee c r s ae 2 ” a ) ‘a 2 peer Aniline 2 0002 3 iloe, Becotri ae 3 45 Mentha Piper .. 2 20@2 40 valeriana Eng... a Gace .......... 50|Cap'i Fruc’s B po @ 15 — a ee Mees 55@ 60 | Mentha Verid ...3 00@3 25|Valeriana, Ger. .. 15 20| Asafoetida ...... “a1 Carmine, No. 40 @4 25 bg maa ‘so - safoetida ..... 1 70@1 85| Morrhuae, gal. ..2 00@2 75|Zingiber a ...... 12 16} 4 i | Qarphylius ...... 20@ 22 Yelow es. 3 6063 00| ‘atechu, is... 50@ 8 | Myricta sues 0) 7 I me Ol oa a. CU re s . 1 eee ewe eee Semen Auranti Sortex. ‘ 60) ‘ataceum ete re 35 ioeee “atechu, %s 14/ Olive ..........- 1 00@3 00| aAnisum po 22 .. 18| Barosma ........ g9|Centraria ........ 10 cubebae oot rag 7g) Tatecht M8 oc 4B JE ici Liquide <... s9@ 2| Apia ravers) 1898 8 |nensoin go| Gere Alba. sag unipers ....-++. @ 12) guphorbfum |... 'Picis Liquida gal. 40| Bird, Is ...-...-. 4@ 6 : Oe 0 caniosvicws .. 1 eeat 18 en horbfum as g. o q gi ns s)|Cannabis Sativa 7@ | Benzoin Co. ..... 50) | Crocus. caseceeees 45@ 50 aw Gaustaae was ia... hl Cardamon ....... 10@ 90|Cantharides ... 75) ¢ ee 7 m se 34@ 54 . -: |Rosae oz. ......- 6 50@7 00|\Carui po 15 ..... 12@ 15 -,, Chloral Hyd Crss 1 20@1 45 Copaiba 60@ 65) iauctacum po 35 @ 36) Capsicum ....... 5 @ Se **""» do@2 30| Kino no 45c 40 @ «Ss 46; Rosmarini ....... @1 00|Chenopodium .... 25@ 30! Geraamon ie 20% bo wcccccccces 2 UUGRS Gu SIRO -----% | ap 5 decease I .; 5 Terabin, Canada 720 $0| Mastic .......... @ (GiSabina ......-:.. 90@1 00 ao co eo 14 Cardamon Co. ... ve |Cinchonid’e Germ 38@ 48 Tolutan 40@ 45 Ayerrh po 50 @ 45\< Cyvdoninm <.:.... 75@1 00 r oO) ae | : Roraeees = Gesan egnceg ed ees ee @4 50|Dipterix Odorate 3 00@3 10|Cassia Acutifol .. 50. ere P-W 38@ 43 Cortex | Sheline .........: 45@ 65| Sassafras ....... 90@1 00|oeniculum ..... “ 80 Cassia Acutifol Co 50 Coke tisk. idee “160% — Abies, Canadian 18| Shellac. bleached 697 &5 Sinapis, ess. oz.. @ 65 a Tem, eP-: 2 4 Caster ...°....). 100|Creosotum ....... @ 46 ee es - Tragacanth ..... 90@1 00) Guccing .........: 40@ 45 Lint gra. tbh "5M bP 8 TERMED os ce caessi 60 Creta ... bbl. 75 @ 4 Buonymus atro.. 60 Herba \Tavaie ..<.-..-:. 40@ 50 Lobelia en -. 15@ 80 — cc. sol c ela eso hes oa a Myrica, Cerifera. . 20|Absinthium .... 4 50@7 00 Thyme, opt. .... _ @1 60 or Coen fe 6| Comba «=. 60|Creta, Rubra .... @ 3 Quillaia, gr’d. ... 18| Lobelia... oz pk 29 Theobromas ..... ue * Sinapis =— 2 te s | Cupr Sulph Po 39 10 Sassafras, po 25. . 24 Majorium ..0z pk 98 | Tiglil «as he we wine 0 90@1 00 napis igra .. 9¢ 10 meant ce. 50 | Vautitce 0 7¢ Ulmus ...-.++-- 20| Mentra Pip. oz pk 23 | Potassium Spiritus Ferri Chloridum’ 35 | 1 100] Quaker, 20 Family ..4 00)Gem_ ......--.-+-+--++5 6’2| Soda Craks, N. B. C. 1 yrup Hominy : Gee Wheat Mast of 84%|Soda Cracks. Select 1 00 T Standard |... 4. Sian 3% ___ Sweet Goods. io |& 8 Butter Crackers 1 50 De See : : Lobster 2 25) 24 2tb. packages .....- 2 50 pce oe —— = 1 . a oe ae CATSUP |_| Atlantic. Assorted 11.12 |Itneeda Jinjer. Wayter 1 00 oa ee Birnic Talis 0 6-6.1 0. 2 75| Columbia, 25 pts. .-.-- 2) Arrowroot Biscnit -16 |{wneeda Lunch Biscuit 58 Vv Mackerel Snider’s pints ......--- - - Avena Fruit Cake ge Vanilla Wafers cae Vinegar ...-.---eeeeee- 9| Mustard. lth. ......--- 1 80|Snider’s % pints .....-- °| Brittle. See oe Leal 1 Water Thin Biscuit 1 00 Mustard, 2%b. ....-.--- 2 80 CHEESE me Bumble Hoe ek, 10 Zu Zu Ginger Snaps 50| ., Ww Soused, 1%41b. .......-. 480i Acme |... 2:. 15% | Cadets .........+-..- ++ © | Zotehack ......4..:.:4 1 00)! ing. .-.--...-.-.--+ 9| Soused, 2%b. ...-.-.---- 2 75| Bloomingdale @ 16% |Cartwheels Assorted 9 lal Tin Packages. Wicking : In Specia 9 Woodenware .......--. Bi Tamato. 1. ...------- 150) jercey 2..-..-.-- ais Circle Honey Cookies 3 Par Sok. Wrapping Paper ...... 10| Tomato 21h. 0 Werner +e aes eat Set Pee ities 2 66 Mushrooms ae ne ee @19 Coft Cu ase : Nabisco, 25¢,........-- 2 50 Moicis 0.620: @ #201 Brick .....------ t offee Cake ..........-. Nabisco, 10¢ ......----- 1 00 Yeast Cake 10|Butons .........- @ 25|Leiden .......... @15 (Coffee Cake, iced .....41 Champagne Wafer .. 2 5@ Per tin in buix. 1 00 BOLEPLO Goo Wabiseo 2.2.2.0 2522.04 : 75 PERTNO. oes a os 1 50 Bent’s Water Crackers 1 40 CREAM TARTAR Barrels or drums - 33 BOXCR oases oe sos Of Square cans ......... - 36 Fancy caddies ........ 41 ORIED FRUITS Apples Sundried: .....4; . @ Evaporated ...... @ pricots California 2.5242. ¢ 12@15 Citron Corsican | oo: @15 Currants Imp'ad 1 Ib. pkg. @ 9 Impo! ‘ted bulk @ 8% Peel Lemon American 13 Orange American 13 Raisins Cluster, 5 crown 1 75 loose Muscatels 3 er. loose Muscateis 3 er. '.o0se Muscatels, 4 er. L. M. Seeded 1 th. 6%@ California Prunes 25 51 614 Tt 100-125 Ib. boxes..@ 5 90-106 25tb. boxes..@ 6% 50- 90 25lb. boxes..@ 6% 70- 80 25tb. boxes..@ 60- 70 25%. boxes..@ 7% 50- 60 25D. boxes..@ 8 40- 50 25tb. = 814 39- 40 25tb. boxes..@ 9 4c less in 50d. cases FARINACEHOUS @OODAa Beans Dried Lima A os oe ccs Med. Hand Pk’d | .:..: 3 00 Brown Holland .......3 9@ Farina 25 1 Th. packages --1 59 sulk, per 100 Ibs. ..... 3 50 Hominy Flake, 50 Th. sack ....1 00 Pearl, 100 Ib. sack ....2 45 Pearl, 200 Tb. sack ....4 80 Maccaroni and WNermicelii Domestic, 10 Tb. box .. 60 Imported, 25 tb. box ..2 50 Pearl Barley Common ........3..... 3 00 (Hester 2S vse Oo 00 Miagire oe 3 65 Peas Green, Wisconsin, bu. Green, Scotch, bu. ....!2 50 Sout, Wo 6222 a. 04 Sage Mast Imdiq 5... 5 German, SAeks ....... 5 German, broken pkg. .. Tapioca Flake, 10 OM. sacks... 6 Pearl, 130 Yb. sacks 4% Pearl, 24 Ib. pkgs. Tle FLAVORING EXTRACTS Foote & Jenks Coleman Vanilla. Mo. 2 siZe....... oeeeel4 00 No. 4 size............04 00 No. 3 size....... e222 236,00 No. 8 S170. ........4. 48 00 Coleman Terp. Lemon No, 2 size......, ssees 9 60 No. 4 size..:.... +--+-18 00 1No. 3 HIZe.....:- (cae .21 00 No. 8 sizG:..<.....3.- 36 00 Jaxon Mexican Vanilla. 1 OZ. OVA) 2... 21s 15 2 OZ, OVER oid. ce cea 28 20 14 Oz. fat .......-20. 00 20 8 07. fat .21..6..0) -108 00 Jaxon Terp. Lemon. 1 OF. OVAL ©2266, 10 20 2 OZ, OVAL... ec cceecdO BO t O07. HAG oe le cee s 33 00 S02. Mat 22.6.0 6e aes 63.09 GRAIN BAGS Amoskeag, 100 in bale 19 Amoskeag, less than bl 19% GRAIN AND FLOUR Wheat Re el asia aie @ . 2 MBS ee we 91 Winter Wheat Flour local Brands Patents 090030 oes. 80 Second Patents ....... 5 60 Straight Se aie 5 00 Ste — Stier 2... 4 15 Cle 00 Flour ‘in ‘barrels, “O5e per barrel additional. Lemon & Wheeler Co. Wonder 4s doth 5 25 ! 5 a Worden Grocer Co.’ s Brand Quaker, paper ....... § 10 Quaker, cloth .........5 20 Wykes & Co. Eclipse 4 85 0) 04 % TS September 21, 1910 MICHIGAN TRADESMAN 61 11 | - 10 6 ( 8 9 — Malini, Siig) ......-.- 5 kerel 10Ib. cans, % dz. in cs. 1 65 1 a eg 25 Lemon & Wheeler Co. | _.. POTASH ca wen saan 16 50] 51 cans 2dz in ow 1 Th poeple —- —_ = Waite Gar oe oo 6 00 seen BROVISIONS fs 40 Ibs. .........6 60) 2%lb. cans, 2 dz. in cs. 1 80 Walew, se, te White Sear As Cloth 5 90 Barreled Pork ou soon. 10 tds. arma wtenal 3 ae Pure Cane ia vce Plates ee Oe agle , son WO ee ee oat nn eee ee le oa a wie eae < * d or Ovals. Worden Grocer Co. Short eo .. 3 75|No. 1, 100 tbe. ....... WO as: 20 as ie os 30 American Eagle % clh 6 . Short Cut Clear ....°23 75 No. 1. 40 ths. 2.020... 6 00 | Choice ene ee sy me Feely ei 23 00| No. 1, sans es | Waa cae ) Grannae Co Brands, Pet ene ae 6 OO) No. t, 8 tie cco cye se 1 30 Japan . 2 Ib, 250 in crate ....... 35 Purity, Patent ....... OE EY 23 00 Whiterish Sundried, medium a 3 Ib., 250 in crate ........ 4 Seal of Minnesota ....6 40 | Cjéar Manny 26k. 26 00] | No. Ae ~~ - oo Sundried, —- a 5 tb., 250 in crate ...... 5 Wizard Flour ........5 =| Cio G4 Mente - ~~ gee! “iw enna. aoe ea Churns a Wizard Graham ......5 [onic 16 5 ee eee eguiar, medium ... 2$| Barrel, 6 gal.. each .. fi --3 90 WU Ws. 2. eee eee 1 12 =9?| Regular, choice ..... 30@33| Barrel. 10 gai.. each..2 66 oe ee ..-5b 50 Lard S 16s... .....- 92 48 Regular, fancy tees -36@40| a Clothes Pins Rye talSae epee a ceed ae 4 ov|Pure in tierces cece SHOE BLACKING _ | Isashet-fired, medium oer | Round Head. — Spring Wheat Flour gaya aise oe y| Handy Box, large 3 dz 2 50) ee re a = o7)4 inch, 5 gross ........ 80 Roy Baker's Brand Fe tebe advance i2|Handy Box, small ....1 26|Basket-fired. fancy $0043) 414 inch, 6 gross .......5 ou family..5 90|/$@ Ib. tubs...-advan ,| Bixby’s Royal Polish OW ee a Cartons, 20 2% doz. bxs..60 eben Horn, bakers. .5 80 | 3 7 a a Seas %\ Miller's Crown Polish 85 7. eas, . = A . Ego Crates = llores i i r : Bie one : } e > ceereernveevse ump v um 4 a Wisconsin Rye CL “18 th. — A Seotch, in bladders ..... 37 Gunpowder No. 1 complete ........ 40 Judson Grocer Co.’s 6 BD | ® Ib. a 1 |Maccaboy. in jars ....... 35|Moyune, medium ....... 28! No. 2 complete ......-. = ore = sears cees ‘cmt a e French eS jars ..4: poh ba Pec "" yog4s Case No.2 Sheratine ; - si oe % 60! 5 rere hj Oyune, fancy ...... f i 4 Cores, a sier’s “Brana | 12ms. ya pi bike See, J. S. Kirk & Co. Pingsuey, medium ..25@28) Faucets Lemon & | enoner'e j a6 | oe a Sv ta American Family .....4 0 Pingsuey, choice ...... »-80| Cork, lineu. 8 in....... 7e Wingo Pe st: 6 5 | ees 7 oe ie Dusky Diamond, 50 80z 2 80} Pingsuey. fancy -- 4043) Cork lined. 9 in.....00- 80 ee 6 55 | game. Pe co ag Dusky D'nd 100 6 oz 3 80 Young Hyson Cork Heed. (6 t.....<; 90 ee aes ee ied beef sets ..164,|Jap Rose, 50 bars ..... Oe hilew oe isc es 30 Mop Sticks Worden Grocer Co.'s . 20 | Ham, ot ae -.114,|Savon Imperial ....-... & Baney 0 o8 oo ci 40@50/| ‘Trojan spring ........ 90 ee Ms mo eee Picsic Baca’ Hams "Tl15 "| White — ees “ 7 ° Oolong Eclipse patent spring ss Laurel, pees | : s ..1 Dome, ova tars amie GES Rau a fancy ....46@60iNo. 1 common |....... u Laurel, %&%s_ cloth ta Boiled Ham oo oo > 70 rey hs Aaey i OE | ee iS ae ane oe Grand | eee ee, eet | Bnawberry, 200 cakes 4 00 a 32|12Ib. cotton mop heads 1 40 "Milli o..s Brand | yj Ham 0.02... i no : Amoy, choice ...........32| n 0 von Caer ag ae o 60 —— 21 Proctor & Gamble Co 5 English Breakfast idmet WF he sscisss 85 vom eek a Bacon .. Pens es ioe esr : oo | ple@ium <..2.-...... ape . isa eaee 2 00 i i VOY, a ap CHOICE .50...... 6. eos | 2-hoop Voigt’s Hygienic 1 {EOIDEDS ...........-.- 9 : aa & 75 | Choi 0} 2- Beane -+ a Boa cous aco inn = 16 in. er eareeeeseeseeve Xolumb » &2 PERE wcccee : : 50 cakes .... 5 3r Sees SAE Ee 3 neat ai : 0; Scourine, 8 a . : : Less than = as OS — pi oo : _ Scourine, oo ..3 50 Gilt uous ec: - 13 in. Buster x ® at oe, CO Biba s aie s s COMOU occ ccecccseses | 4E Snider's, large, 1 doz. 2 35 Sores) 5% | Gold Rope, 14 to Ib. 58 17 in. Butter 4 - Less than carlots .... 18) Snider's, small, 2 doz. 1 35 = ST ia Ae al ey e 32/19 in. Butter _ ‘= MAPLEINE SALERATUS acorn to 10 00|Silver Gloss, 40 1Ibs. 63, WICKING a jae se — . So 3 5 yer Gloss, 16 3tbs. +|No, 0 per gross ........ Roe t ..7 501 ¥. M. wh. hoops ‘bbl. 5 25/| Silver | éihe gi, | No. 0 per & Se aes seek 2... seh igi: gerne 50|¥. M. wh. hoops, kegs 65 | Silver ~~). . No. 3 per > nae, o tae ee... “at ss f a ae ilchers io. 2 per we is ee eto t 5 00 - eo 75|48 11. packages ...... ‘ Ne. = per acces paces HIDES ANS Half bbls., 1,200 coun OL ae aeaneuae 9 00/16 5Ib. packages ...... Z WOODENWAR fe ae ts sc "1 PLAYING CARDS Queen, bbis 8 75112 6Yb. packages ars 2% Baskets a a ae “10 Nor i, Beek amorted 1 73 icee. ga aemite . 55/501. boxes 3 ae-+ ++ Bushels «s+ 5 ose: a ores ee 3 No. 15, val, assorte a Regs |. 1... Gaskets, » band .. ee a tet ieseesss 13 No. 2. Maver, commrd * % 0 cag --.7 50 Corn 97| Market ...--.eeeee eens 40 panos Mga oie No. 1°13 Lage dui Ae lag fe Pee.) S| eee i, Wetec 5-005 3 60|Calfskin, green, No. 572, Sp . ...8 25} Barr Splint, s No. 2 11 a a No. r a: 90' Half barrels 5--- 5+) 33 Splint, medium .......3 00 Calfskin, green, No. 808 Bicycle eae sini Qo. i, nal etn edt atch saints 5 20Ib. cans % dz. cs. , IB. ceccececes . No, 632 Tourn’t whist 2 25 No. 1, 8 tb a n 3 i. Salfekin, cured No ; 3. Petits Old Wool ........ 36 Lame «2622. ,.5. 50 7 Shearlings ....... 40 «6 Tallow me ) ig... @ b O29 2. ce. @ 4 Weooi Unwashed, med. @ % Unwashed, fine S@ 2 Standard Twist ...... g Cases Jumbo, 32 Ib. ......... 1% poo ee Boston Cre.m ........19 Big stick, 30 Ib. case @ Mixed Candy Grocers thes d Ga eueas ou 6% COMPCHEION .ccccccen 8 PIGRAE oc vee oe COMMEECG ......... 7% MONO idcat. i cea ae PO ce 16 RONEN 265615 3 Am boat |... 8% bemaer .........2 6, 3 Kindergarten ..,.... « French Cream ........ Star fede e els baie voces. 11 Hand Made Cream ..i¢6 Premio Cream mixed 14 Paris Cream Bon Bons lf Fancy—in Palis Gypsy Hearts .........14 Coco Bon Bons . Fudge Squares Peanut Squares Sugared Peanuts Salted Peanuts ...... Aa Starlight Kisses ...... San Blas Goodies ... Lozenges, plain eeeees 8 Lozenges, printed ... -13 Champion Chocolate --li Eclipse Chocolates +s0ae | Wureka Chocolates ....15 | Quintette Chocolates 14 |Champion Gum Drops 4 Moss Drops SGabesece 1¢ Lemon Sours ......... 1 Pagers 4. 1 ital. Cream Opera ... -12 ltal. Cream Bon Bons 1? Golden Watftes «secede |Red Rose Gum Drops 1! | Auto Bubbles . la Fancy—in 61m. Boxes Old F>-*hioned Molas- es . isses, 10Ib. bx 1 86 Jrarge Jellies ...... 68 .en¥n Sours ....... (id Fashioned Hore- hound dropw ...... 60 Veppermint Drops . 6¢ Champion Choc. Drps 68 ti. M. Choc. Drops 1 16 H. M. Choc. Lt. and Dare Ne 12 ........ 14 Bitter Sweets, as’td. 1 2 Brilliant Gums, Crys. 69 A. A. Licorice Drops. .90 Lozenges, printed .. Lozenges, plain ....... oe Imperaie ......... << & PACEIOGS 25... . “ Cream MOF . 2. .eccce 6e G. M. Peanut Bar 6@ String Rock ........ 69 Wintergreen Berries 60 Ulu Time Assorted 37 Buster Brown Good 8 Up-to-date Asstm’t 8 fen Strike Ne. 1 ; ren Strike No. 3 .. ‘en Strike, Summer as- SOrtmene ..... sce GF Scientific Asa’t. ....18 0@ Pop Corn Cracker Jack ..:.... 3% Giggles, 5c pkg. ca 8 3 Pop Corn Balls 200s 1 35 Azulikit 10@@ ..:..<. 33 OO Me 166 ........,; 3 86 Cough Drops Pulnam Menthol 1¢ Gunith Men ......;. 1 3% NUTS—Whole |} Almonds, Tarragona 16 uonds, Drake ...... 15 Aimvunds, California sft SUGOU onc dbaeecnnseans irae cog cece eas 12@13 Buerte ca ceends 13@18 Cal. Na & s- Walnuts, soft shell 15@16 Walnuts, Marbot @14 iabic nuts, fancy 13@13% Pecans, Med. ..... 3 Pecans, ex. large .. 14 t’ecans, Jumbos ... 16 Hickory Nuts per bu. Ohio, NOW .cecccoce CocoanutS ..ccccecee Chestnuts, New Yerk State, per bu. .... | Shelled | Spanish Peanuts Qo Pecan Halves : M55 Walnut Halves 36@38 tilbert Meats .... 2i Alicante Almonds 42 Jordan Almonds 41 Peanuts Fancy H P Suns 1% Roasted ....... 1% Choice, H. P. Jum- ho eeeeeeveeeese @s 62 MICHIGAN TRADESMAN September 21, 1910 Special Price Current AXLE GREASE Mica, tin boxes ae 9 00 Paragon ........- 6 00 | BAKING POWDER Royal 10c size 90} 6oz. cans 1 90 %,Ib. cans 3 75 3Ib. cans 13 00 5b. cans 21 50 YOUR | Pork Trimmings @i. %4Tb. cans 1 35/6 %Yrb. cans 2 50 6 9 1%. cans 4 80/4 | Pork PUIRIAS eases @16 | Dressed {Boston Butts ... @15 | Shoulders @12% eat Lard ..:.:. @13 Mutton ibe e eee @10 eee @12 Spring Lambs .. @13 Carcass ......... 6 @9 CLOTHES LINES Sisal ' | thread, thread, thread, thread, thread, 60ft. T2ft. 00) 40 extra.. extra.. i extra..1 70) extra..1 29) extra.. | © = h ct ARWete et pat et ht 75 | 90 | 05 | 50) | OWN PRIVATE BRAND ata E Wabash Baking Powder Co., Wabash, Ind. 80 ox. tin cans ....... 3 75 2 oz. tin cans ...... 1 50 19 oz. tin cans ...... 85 16 os. tin cans ...... 75 14 oz. tin cans ...... 65 . 10 oz. tin cans ..... 55 8 oz. tin apie I 45 4 oz. tin cans ...... 35 82 oz. Pe nik pail 2 00 16 oz. tin bucket .... 90 11 oz glass tumbler .. 85 6 oz. glass tumbler 75 16 oz. pint mason jar S5 CIGARS Johnson Cigar Co.’s Brand Ss. ¢ W., 1.000 lots ..... 31 Tl Portana .....--.-.-..- 33 Eivenine Press .......:.- 32 Oeemmer ...-.---..---.. 32 Worden Grocer Co. Brand Ben Hur Perfection .........+.-.+: 35 Perfection Extras ....... 35 Times... o.oo oe ees 35 Londres Grand .........35 RPMIRNEL 5 ic cess wee ese 35 PUTUTBNOB .... 0002-020 008 35 Panatellas, Finas Panatellas, Bock Jockey Club ............. 35 COCOANUT Baker’s Brazil Shredded FranklinBaker{ 70 5c pkgs., per case ..2 60 36 10c pkgs., per case 2 60 16 10c and 38 5c pkgs., mer CARe ......... 2 60) Ba FRESH MEATS Beef Cancaes .......- 644@ 9}. tiindquarters ... 8 @10% PB in -cee se 9 @14 ROUNGS 5 .k5. ss 7T%@ 9 CUS gk scee ne 7 @ 7% yo . ae @ 5 iivers ....... eve @s& White House, 1Tb. Galvanized Wire No. 20, each 100ft. long 1 99 No. 19, each 100ft. long 2 10 COFFEE Roasted Dwinell-Wright Co.’s B’ds. COFFEE ALT ttn 0d 11a White House, 2th. ........ Excelsior, Blend, 1%b. Excelsior, Blend, 2%b. Tip Top, Blend, ifb. Royal Blend ......s.-.+-+-- Royal High Grade ........ | Superior Blend Boston Combination ...... Distributed by Judson Grocer Co., Grand Rapids; Lee & Cady, Detroit; Sy- mons Bros. & Co., Sagi- naw; Brown, Davis & Warner, Jackson; Gods- mark, Durand & Co., Bat- eevee eeeses eee eee ecesse tle Creek; Fielbach Co., Toledo. FISHING TACKLE % to 1 in. 1% to 2 in. 1% to 2 in. 1% to 2 im. .. Bean. 6h4she ee | SAR oe ec ce ee 20) Cotton Lines | No. 1, 10 feet .......... 5| No, 2 15 f6et .......--- 7\ NG 8. ib feeb ...5.-..-.- 9| Ne, 4; ib Beet ..-.....0. 10| Ne, 5, 1b feet ........... 11) No: 6, 15 feet .......-..- 12) No. 1, 1b feet ..........-- 15 No, 8, 1b feet .....-...-- 18) No: 0, 15 feet .....:..... 20 | Linen Lines | ee 20 | DANI. oo os ac sec ees 26 | PAROS 3. le. cas. ae Poles | Bamboo, 14 ft., per doz. 55| Bamboo, 16 ft., per doz. 60 | mboo, 18 ft., per doz. 80 | GELATINE Cox's, 1 goz. Large ..1 80; Cox's, 1 doz. Small ..1 00! Knox’s Sparkling, doz. eT 25 | ‘nox's Sparkling, gr. ¥ 00 | NeimOnS ..........5... 1 50) Knox’s *aciau’a. doz. ..1 26) at... 75 | Plymouth Rock ...... 1 2§ SAFES Full line of fire and bur- glar proof safes kept in stock by the Tradesman |Company. Thirty-five sizes ‘and styles on hand at all times—twice as many safes as are carried by any other house in the State. If you jare unable to visit Grand Rapids and _ inspect’ the line personally, write for quotations. SOAP Beaver Soap Co.’s_ Brand a 100 cakes, large size.. 50 cakes, large size..¢ 100 cakes, small size.. 50 cakes, small size.. Row a own cmon eS Tradesman Co.’s Brand Black Hawk, one box 2 50 Black Hawk, five bxs 2 40 Black Hawk, ten bxs 2 25 TABLE SAUCES Halford, iarge #..-...- 3 75 Halford, small Use Tradesn.an Made by Tradesman Company Grand Rapids, Mich. i { Holiday Goods In Twelve Cities There is satisfacticn in buying holi- day goods from samples: PROVIDED There is in knowing that the one can see the entire line satisfaction, too, samples you see represent practically the world’s all in these goods, which you do or could sell. In each of the twelve cities named below ALL our holiday goods are on display. To get an idea of the magnitude of this sample showing, it will be only necessary to say that it could not be crowded into less than three hundred sample trunks. These goods, compactly grouped in well lighted sample rooms and plainly ticketed with guaranteed net prices, make buying about as easy and pleasant as would be possible. Every item sampled is shown in our catalogue with accurate cut and de- scription at this SAME NET PRICE. Buying through this book re-orders can be sent in as needed, with every assurance of being filled up to the eleventh hour. Call and see us when in any of the twelve cities. If you cannot do that, send for the October catalogue, No. F. F. 830, and study our holiday line. BUTLER BROTHERS Exclusive Wholesalers of General Merchandise New York, Chicago, St. Louis, Minneapolis Sample Houses: Baltimore, Cincinnati, Dallas, Kansas City, Milwaukee Omaha, San Francisco, Seattle September 21, 1910 MICHIGAN TRADESMAN BUSINESS-WANTS DEPARTMENT \dvertisements inserted under this head for two cents a word the first insertion and one cent a word for’ each subsequent continuous insertion. eG ee etcee fat eer teera mere Ok ace GENS Meier lace) or raha tiem One ane BUSINESS CHANCES. For Sale—Good paying drug store in Central Wisconsin, town of 1,000, with good surrounding farming country. Rea- son for selling, poor health and other business. Higgins & MacQueen, Nanawa, Wis. 927 For Sale—An old established business in a small town. All clean goods, no stickers. Stock reduced to $8,500. Store building, 26x88 feet, with living rooms on second floor. Rent $25. A splendid op- portunity for a wide-awake young man. Reason for selling, wish to go to a larger place. Apply S. Saulson, Grand Marais, Mich. 92 Fou ‘ale—Twenty-five years. estab- lished hide, wool and fur business, as the owner retires. The place of business and residence with all the conveniences. $200,000 is about the amount of business Gone a year and inore could be dune. It will be sold for a grest deal less than it cost. Address No. 922, care Michigan Tradesman. 922 Do You Want To sell your Real Estate? To sell your House and Lot? To sell your Farm or Ranch? To sell any kind of Property? To sell your Business? To sell your Bank, Mine or Factory? To sell or exchange anything? To buy a Business? To buy a Farm, Home or Factory? ‘To tind an investment? To buy or exchange anything? I bring buyers and sellers together. No mat- ter where located if you want to buy, sell or exchange any kind of property or business anywhere at any price, write me today. Es- tablished i881. Frank P, Cleveland, Real Estate Expert, 1261 Adams Express Building, Chicago. ; Why Look Here! H. Winship, of St. Charles Iowa, general merchandise and real estate auctioneer, will sell your goods for you and make you money. 92 For Rent—New corner. store, 110x50 feet, busiest street in city. Modern in every respect. Vasaly Realty Co., Little Falls, Minn. 91 _For Sale—Stock of merchandise, sisting of millinery and ladies’ furnish- ings, bazaar goods, wall paper, jewelry, ete. Splendid location in town of 700, surrounded by excellent farming country. Will invoice about $2,000. Address C. R. Burleson, McBain, Mich. 918 Wanted—A good business stock of gro- eceries or general merchandise. Address W. W. Watson, Middleville, Mich. 917 Newspaper For Sale—The Kalkaskian at Kalkaska. Oldest paper in county. Largest circulation. Only two papers in county. Owner selling on account of poor health. Rare opportunity. Part cash, rest on easy payments. Address Will N. DePuy, Kalkaska, Mich. 916 For Sale—Or trade, hustling clothing, shoe and furnishing business in busy town of 4,000 population; splendid op- portunity to enjoy good live business, price $8,000. Further particulars address M. M., Box 42, St. Louis, Mich. 915 Auctioneer — Stocks of merchandise closed out or reduced anywhere in U. S. or Canada; expert service; satisfaction Suaranteed. For terms and date address R. G. Holman, Harvey, Il. 914 For Sale—At a bargain, a nice stock of china and bric-a-brac and glassware. Address C. C. Sweet. Benton Harbor, Mich. 925 con- Bring Something to Pass Mr. Merchant! Turn over your ‘left overs” Build up your business. Don’t sacrifice the cream of your stock in a special sale. Use the plan that brings a'l the prospective buyers in face to face competition and gets results. I personally conduct my sales and guarantee my work. Writeme. JOHN C. GIBBS, Auc- foneer, Mt. Union la. Aurora, Mo., altitude, 1,400 feet, popu- lation 6,000, wants and will make mon- ey for wholesale houses, more ‘retail stores, a packing house and other fac- tories. We badly need an overall, glove, shirt waist, knit goods, glass and fertil- izing factory at onee; glass sand in abundance near by; transportation facili- ties with five outlets fine factory sites on tracks; will give satisfactory induce- ments; day and night electric current; lowest death rate in United States; no labor troubles. Write N. V. H. Walker, Secretary, Board of Trade. 924 Special Sales—The oldest sale conduct- or in the business, bar no one. Why engage a novice when you can get the services of one who knows the business from A to Z. Best of references as to my character and ability from whole- salers and retailers. Personally conduct all of my own sales. W. N. Harper, Bell Phone 1240, Port Huron, Mich. 849 To Represent You In Pittsburg—Special facilities for handling any business prop- osition: thoroughly reliable; bond = fur- nished for any amount. Lydick, 530 Sheridan Ave., Pittsburg, Pa. 921 Read This, Mr. Merchant Why not permit me to conduct a big July or August sale on your stock? You'll clean up on old goods and realize lots of money quickly. Remember I come in person, qual- itied by knowledge and experience. Full information on request. B. H. Comstock, 907 Ohio Building Totedo Ohio For Sale—Grocery and meat market, will invoice about $3,000. One of the best towns on the G. R. & I. Railroad, best store in town. Annual business $25,000. Reasons for selling, to close an estate. For particulars write W. S. Cooke, c-o National Grocer Company, Cadillac, Mich. 923 Wanted—Stock general merchandise, clothing or shoes. All correspondence confidential. R. W. Johnson, Minneap- olis, Minn. 913 Bakery—Only shop in town of 1,200 inhabitants. Doing good business; good oven and tools, almost new. Will pay anyone to investigate. Best of reasons for selling. Address Frank O. Post, La Belle, Mo. 912 For Sale—Manufacturing plant, tion Central Ohio, in first-class tion, valuable grounds, New dry kilns. Established thirty years. Will earn 340,000 annually. No. risks. Clean and safe. Good reason for selling. No debts. Price $100,000. Would accept approved timber land for half. Address Owner, 1005 U. B. Bldg., Dayton, " La) DEAD ‘¢ Yet shall he live again.’’ Your ‘spiritual adviser’? quotes that at all funerals. If you have a dead business and want it to live again, let me put on for you my Com- bination Sale. It will sell your merchandise at a profit. Write at once for particulars and state the amount of stock you carry. G. B. JOHNS, Auctioneer, 1341 Warren Ave. West Detroit, Mich. loca- condi- private siding. Gall Stones—Bilious colic is result; no indigestion about it; your physician can not cure you; only one remedy known on earth; free boklet. Brazilian Remedy Co.. Bax 3021, Boston, Mass. 907 For Sale—First-class laundry outfit. Will sell at a great sacrifice. Address Jerry Ryan, Bronson, Mich. 908 For Sale—Old-established plumbing, heating and tinsmith business in good re- sort Michigan town. Plenty of work year around at city prices. No competition. Will sell stock, invoicing $2,500, also tools, launch, horse and wagons, with a five year lease of brick building. Address Plumber, care Michigan Tradesman. 911 To Txchange—House and lot, located at Traverse City, value $1,500, for stock of groceries or general merchandise. Can use stock that will inventory up to $3,500 and pay cash difference. Address X, 1041 Walnut St., Traverse City, rag For Sale—Cash, a small stock of gro- ceries and notions, centrally located. Lock Boxg768, Kalamazoo, Mich. 890 For Sale—On consignment part or whole of $3,000 general stock; would e€x- change. Box 596, Fenton, Mich. 896 For Sale—A dry goods stock of about $15,000, of a long-established business in a thriving manufacturing city of Michi- gan. A sure moneymaker for the right man. Write or call on D. Jacobson, care of John V. Farwell Company, Chi- cago. 895 Restaurant—Good trade, good location for bakery. Mining town, 1,500 inhab- itants. Must retire. Price, $550. Ad- dress John Tracy, Benton, Wis. 894 For Sale or Rent—Store building, 26x90, with basement. Also have general stock for sale of about $7,000. Doing business of about $28,000 per year. Will reduce stock to suit buyer. Address No. 893, jcare Tradesman. 893 For Sale—Two-story brick block $1,€00 stock of furniture, All new. dress No. 892, care Tradesman. For Sale-—Established furniture undertaking business, doing better $18,000 per year, located in town of 3,090. Have had forty-one adult funerals so far this year, thirteen of which were better than $125 apiece. Business can easily be increased to $25,600. Reason for selling, am geing in- to manufacturing business. Address No. 891, care Michigan Tradesman. 891 For Sale—A good and than live dry goods and shoe business in Eastern Michigan town of 1,800. Must sell on account of health. Address No. 906, care Tradesman, 906 For Sale—Stock of shoes and men’s furnishings in one of the best towns of 1,800 population in Michigan. Surround- ed by rich farming country. Store has steam heat and modern fixtures. En- joys a good trade and is a moneymaker. Reason for selling, poor health. Address No. $05, care Tradesman. 905 For Sale—In one of the liveliest and most prosperous towns in Central South- ern Michigan and in one of the best lo- eations, a fresh, up-to-date drug stock, at a fair discount from inventory price, subject to sale-prior to Oct. 1. Call Res- pess' & Co, 491-503 Widdicomb Bidg., Citizens 1136. 901 Timber For Sale—2204 acres, 350 clear- ed and improved, 1850 in timber Will have ten million feet half oak and ash, railroad over land. Price $40,000. S. Sampson Carson, Ripley, Tenn. 900 For Sale—A clean stock of hardware located in a live manufacturing town. Store equipped with modern fixtures and attractive show windows. Good business, well established. Address Box 425, Ken- osha. Wis. 899 For Sale—$3,500 good clean stock gen- eral merchandise, situated in factory town, within thirty miles Grand Rapids. Bargain. Address 854, care Tradesman. Shoe business for sale; excellent trade and location clean stock no incumbrances; reasonable rent; a _ select opportunity. Tell your shoe friend. Address Box 404, Manitowoc, Wis. 872 For Sale—My store, with dwelling at- tached. Stock of general merchandise, situated at Geneva, Mich. Ill health rea- son for selling. E A Gak kK... Pp Townley, Mich. 871 ~ For Sale—A clothing and gents’ fur- nishing goods store. Live town, fine lo- cation. Stock will inventory about $8,500. Cc. A. Hough, Trustee, Nashville, = For Sale—In Virginia, 17 million yel- low heart pine, 12 million white and rock oak, one million feet of poplar, four miles to railroad. Price $75,000. Reasonable terms. Branchville Timber Co., Branch- ville, Va. 865 For Rent—-New fireproof building, with basement 66x100. Will rent 22x100, 44x100, or 66x100. In growing city of 5,000 popula- tion, county seat in Southern Michigan. A good opening for dry goods or general store. W. H. Stebbins, Hastings, va 8 Grocery and meat market for sale, lo- eated in Detroit suburb. Doing now bet- ter than $2,000 per month and can dou- ble this if I had means to handle the |pusiness. Will take part trade, balance ‘eash. About $4,000. Address No. 882, ‘eare Tradesman. &82 For Sale—Nice business at Fremont. Flour, feed, wood, coal, lime, hay and dealer in all kinds of produce. About $1,400 will buy it. Small capital will make you good money in a nice loca- tion. Write H. McCarty. Fremont, _ S880 For Sale—$5,000 stock of general mer- chandise, one of the best business propo- sitions in Genesee Co., Michigan. Sales $17,000 per year. A bargain for someone. Address No. 879, care Tradesman. 879 For Sale—The only music store in city of 8,000. Exclusive agency for Victor talking machines. Stock includes 8 pianos, sheet music, . small instruments of all kinds. ‘Will sell at invoice price. A snap for the right party. Must give all my time to my drug business. Apply at once to J. E. O'Donoghue, Negaunee, Mich. Ste. For Sale—Stock of general merchandise in one of the hest towns in Michigan, in- voives $8009. Can reduce stock to suit purchaser. Reason for selling, poor health and my son leaving. One com- petitor. Address Box H, care es- man, 64 growing! |fortune here. For Sale—Cash only first-class grocery and market; average daily business $250; best trade in city. F. W. Comeford, Gary, Ind. 876 For sale—Protectograph check protec- tors for $15; late $30. Machines made by “Todd.” If interested, order one sent on approval, N. Payne, Marietta, = Fine opening for general stock at Man- ton, Mich., large store room, 24x80 now vacant, present owner has made a nice Now too old. I wish to sell or rent building. Modern living rooms over store, has city water and electric lights, store rooms, fine cellar. Call or address C. B. Bailey, Manton, ana For Sale—Drugs, sick room’ supplies and gift stock in fine condition in a hustling town of 600 in Southern Michi- tean. Call or write at once, bids received to September 1. Stanley Sackett, Trustee, Gobleville, Mich For Sale—Band saw mill 6% ft. wheels, 8 inch saws, steam feed, gang edger. Two boilers, 75 H. P. each. With all equip- ment complete just as mill was when running. For particulars address Lesh, Prouty & Abbott Co., East Cannes, TO at for Sale—Well established drug stock in thrifty town tributary to rich farming community. Stock and fixtures inven- tory $1,400. Will sell for $1,200. No dead stock. Terms cash or its equiva- lent. Address No. 777, care Michigan Tradesman. 777 Stock of general “merchandise wanted. Ralph W. Johnson, Minneapolis, —_—, : For coal, oil and gas, write C. -W. Deming Co., Dealers, Tulsa. Okla. For Sale—One 300 account McCaskey register cheap. Address A. B., care Michigan Tradesman. a _ 548 Safes Opened—W. L. Slocum, safe ex- pert and locksmith. 147 Monroe street, Grand Rapids, Mich. 104 HELP WANTED. land _ leases, Real Estate 542 Wanted—Drug clerk with two years’ experience in retail drug _ store. Refer- ences required. Chas. Bostick, Manton, Mich. 903 High grade subscription solicitors wanted to work on a salary. Give ex- perience, reference and salary expected in first letter. A good opportunity for men who do things. Tradesman Com- pany, Grand Rapids. 883 Wanted—Clerk for general store. Must be sober and industrious and have some previous experience. References required Addreara Store. care Tradeaman 249 SITUATIONS WANTED. ~ Wanted—A_ position in & grocery or general store. Seven years’ experience. References furnished. Address 437 S&S. Sheldon St., Charlotte, Mich. 886 Want Ads. continued on next page. ‘Tradesman Company Engravers and Printers Grand Rapids, Mich. sonacaibeniolaliaion taticheth nich 64. MICHIGAN TRADESMAN September 21, 1916 MEETING HALF WAY. We have all known those who stand back and must be pushed or pulled along or else left behind. They find all sorts of slights and snubs, largely because they stop and look for them. People are not friendly—just because they do not themselves show an inclination to be friendly. Then there is quite another class who al- ways have a good time and always seem to be among friends. Even al- though the acquaintance is slight, there is a glad-to-see-you look on the face of one of this class which speedily receives a reciprocating smile. It is human nature to care for those who seem to care for us. If we meet them with a cold glance they are speedily repelled. The cause of seeming indifference may be _ self-consciousness which verges upon bashfulness. This is a drawback to social advantages, a direct damage to business circles. It is something which no business man can afford to indulge in; if there are traces, shake them off. Make up your mind that you are as good as any one; and then strive your utmost to make good the assumption. If you slink back you may be assured that in most instances there will be plenty of others ready to crowd to the front, giving you a push to the rear. The only way to get along is to keep both feet braced and resolve that you will meet every one at least half way. If they do not receive kindly any advances, of course nq self-re- specting person will strive to crowd upon another; but be sure that the slight is not a fancied one. If real, try to find out what is the reason; and if you are in error rectify the mistake. As in social so in business mat- ters, always meet others at least half way. Be cordial—as cordial as you wish them to be; take an interest in their interests if you would have them take any in yours. Prove your- self worthy of kindly treatment and it will usually be given to you. —s.2- > SPARE HUMILIATION. A group of school girls were gath- ered together one morning, all but one wondering how they could best acquaint their vain mate of the fact that the powder on her face was painfully apparent and yet not offend, when another school girl joined them with the brisk salutation, “Say, Jen- nie, how perfectly lovely your hair ribbon is tied; at the same time, handkerchief in hand, she reached out and gave the ribbon a loving lit- tle pat. then bringing the handker- chief down carelessly on the girl’s face, she was gone and so was the disfiguring powder. Possibly the girl felt the rub, but the compliment re- earding the hair took away any as- perity; besides, she knew that the act was done in kindness and was thank- ful that “no one else saw.” Mean- time, her companions were more than pleased that tact had so neatly solved their problem. It is always a safe rule to avoid anything which will cause humiliation on the part of a customer. A mis- take may be made; it is not your of- ficial duty to see it. The nature of certain goods may be so misinter- preted as to be really ludicrous to you; but pass this by. If you can correct an error without wounding the feelings of another do not hesi- tate to do it. This may save him a second trouble with another less con- siderate. Even were there no higher motive, when in this state of mind the vic- tim is not a good customer. All thought is for the time concentrated upon the blunder; and when it pass- es from this the chances are that it will rest for a brief time upon the witness. Then comes resentment or the desire to quit forever the site ot the unpleasantness. But the fact that every such aid given to another raises us higher in the scale of true manhood and of usefulness should be our greatest recompense. —__3.+.___ Edward Fitzgerald, who has acted as Vice-President of the Citizens Telephone Co. for the past fourteen ryears, has become active in the man- agement of the business and will hereafter occupy a desk at the office of the corporation. Mr. Fitzgerald is a man of exceptional executive capacity and remarkable business judgment. He has made good in every business enterprise which he took up of his own accord. He has been successful as railroad man, as lumberman and as iron master, as well as several other lines he has given attention, and it goes without saying that his new connection with the Citizens Telephone Co. will result to the advantage of every stockholder of that corporation. —_+2+2>__ The Drug Market. Opium—-Is steady. Morphine—Is unchanged. Burgundy Pitch—Has advanced. Russian Cantharides—Are higher. Lycopodium—Has advanced. Menthol—Is_ higher. Venice Turpentine—Has advanced. Oil Spearmint—Has advanced. Otto of Rose—Is higher. ——_+->—___- The report is now being circulated that there is danger of a car shortage in the course of the next few months. The American Railway As- sociation is requesting shippers to clear up their shipments as much as possible this month lest they be over- whelmed in a traffic congestion when the movement of this season’s crops comes. If there must be a shortage in anything the general public is as willing to see it in cars as anything, for it is always taken as an indication of bumper crops. . —_~+-2>—-____ Manley Jones, who covered West- ern Michigan territory for several years for the Telfer Coffee Co., and went to Milwaukee about six months ago to take charge of the branch house of the same corporation there, has returned to Grand Rapids and resumed his regular visits to his old trade. Manley will be greatly wel- comed by his old customers, who will rejoice with him over his and their good fortune in his returning to his former field of activity. oo Britton — William Curry, Jr., has sold his stock of groceries to Harry Gill, who took immediate possession. Manufacturing Matters. Holly—The Patterson & Brown Bros. Mig. Co. is succeeded by the Patterson Mfg. Co. Munising — The Forster Lumber Co.’s large mill here is thought to have been fired by a man who was chased through the yards by the night watchman. The loss amounted to $20,000, with partial insurance. The mill will not be rebuilt as this was the company’s final cut at this point. Vanderbilt—Yuill Bros., who oper- ate in timber near this place, in con- nection with W. D. Young & Co., of Bay City, cut and ship to the plant at Bay City about 25,000,000 feet a year. The usual amount of stock will be cut this fall and winter. Yuill Bros. also operate a sawmill at Lo- gan, near here, which cuts about Io,- 000,000 feet of hemlock and hardwood during the year. Bay City—Box manufacturers re- port an improvement in their line of trade. During July and the greater part of August business with them was extremely dull, although the va- rious plants had enough business to keep their plants going. Handy Bros. have business to keep their three plants running and are getting in lumber every week from the Lake Superior region and from Canada. The E. J. Vance Box Co. Bay City Box & Lumber Co. and the Mer- shon-Bacon Co. report having had a fair business. Lewiston—The affairs of the Mi- chelson-Hanson Lumber Co., which went out of commission last spring, are being wound up. The company had 10,000,000 feet or more lumber on hand when the mill shut down and ii is being sold and shipped under the direction of D. M. Kneeland, who managed the plant many years. The sawmill machinery was sold to Louis Jensen, who had proposed to remove it to Ontonagon county, where he has 100,000,000 feet of tim- ber holdings, but he changed his mind and sold the machinery to Sam- uel Meister, of Bay City. Newaygo — The Newaygo Engi- neering Co. has been organized with $25,000 capital, $20,000 being paid in in cash. The directors of the com- pany are W. J. Bell, W. A. Ansorge, J O. Bell, Louis F. Eckard and E. Neil Hanlon, and the officers are W. J. Bell, President and General Mana- ger; J. O. Bell, Vice-President; W. A. Ansorge, Treasurer, and Louis F. Eckard, Secretary. As early in the spring as possible new fireproof fac- teries will be built on the south side of the river and they will be made large enough to accommodate the Henry Rowe Co., an institution which has already demonstrated its value to the town and is growing rapidly. The management expects to employ one hundred men very soon after the fac- tories are completed. Battle Creek—According to a de- cree issued by Judge North, of the Calhoun Circuit Court, Monday no decision will be made in the suit of Kellogg vs. Kellogg until the court has heard all the evidence on the merits of the case. Pending such hearing the court has declined to grant the temporary injunction pray- ed for. The court practically holds that to grant such injunction will put the defendant out of business and that the matter is too serious to be decided on mere affidavits. It will be remembered by the grocery trade that this is the suit of the Kellogg Toasted Corn Flake Co. against Dr. J. H. Kellogg, of the Battle Creek Sanitarium, and two of his subsidiary food concerns, to restrain Dr. Kel- logg and his associates from making such use of the name “Kellogg” and of the words “Toasted Flakes’ in connection with cereal foods as to confuse the trade and cause annoy- ance and damage to the petitioning company. The hearing held was on affidavits as to the facts, but it ap- pears that the counter affidavits of the defendant set up very material dis- agreement as to the actual occur- ances, also pleading for a cross-in- junction against the petitioning com- pany. The court holds that “the sit- uation has been greatly complicated by the allegations contained in this sworn answer and cross bill” and therefore declines to issue so impor- tant an instrument as an injunction until full evidence as to the facts has been taken. >. 2 Paint Market Duller. The local wholesale paint market opened the week under less favorable conditions than have prevailed for a couple of weeks. There was a fall!- ing off in the volume of business and buying generally was in smaller lots, with practically no call for advanced deliveries. The situation is directly attributed to the high prices of paint due to the cost of linseed oil. Retail- ers are holding off in expectation of a decline. No attempt was made to alter quotations yesterday and no changes are expected this week. At one of the large jobbing houses it was stated that, should linseed prices continue in force, there wil! undoubtedly be another adwance in mixed paints at the first of next year. The wholesale markets reflect con- ditions to be found on primary mar- kets. According to reports there is practically no business passing in pig lead. In dry colors the various pig- ments remain generally quiet . —_~>r + >—__ Biggest Cheese Ever Made. Appleton, Wis., Sept. 20—The larg- est single cheese ever made in the world will be constructed on a flat car at the John L. Jacquot cold stor- age plant in this city this week for exhibition at the National Dairy Show at the Coliseum in Chicago Oct. 20 to 29. The cheese will weigh 4,000 pounds. It will take from 40,000 to 50,000 pounds of milk to produce the curd. That will mean all the milk for one day from 2,100 of the best dairy cows ir Outagamie county, and it will take the entire output from fifty dairies in the county for that day. ———_~~».-2-2 The Condon Mop Co. has engaged in business with an authorized capital stock of $5,000, all of which has been subscribed, $2,000 being paid in in cash and $3,000 in property. ——_-2 Iron River—Daniel Cunnig has op- ened a meat market here. =a nt Ate a +- + DELAY MEANS LOSS © Every dav you delay installing THE McCASKEY ONE WRITING SYSTEM OF HANDLING CREDIT AC- COUNTS YOU ARE*‘LOSING MONEY. “ These are some of the ways in which the money is Jost with- out your knowledge: Forgotten charges—goods sold—never charged. Disputes with customers—loss of trade. Poor collections—loss of discounts. Loss of accounts And in a hundred other ways. “ Let us tell you about them, we’ll do so gladly if you will drop us a line and say you are interested. (First and Still the Best) THE McCASKEY REGISTER CO. Alliance, Ohio Manufacturers of Duplicating and Triplicating Sales Pads in all varieties Grand Rapids Office: 256 Sheldon St., Citizens Phone 9645 Detroit Office: 1014 Chamber of Commerce Bldg. If Your Customers Find the Cut of Our “QUAKER” on their packages of Coffee and Spices they will be certain they bought the RIGHT KINDS. WORDEN (;ROCER COMPANY Grand Rapids The «Right Kind’’ Wholesalers invented the goods, made them, advertised them, gave them their reputation, helps you sell them, deals square, packs no private brands, protects quality, because owns the brand. believes in his goods and stands for reciprocity. The New Home of the El Portana The Cigar of High Degree Where Sanitation is Featured G. J. Johnson Cigar Co. Grand Rapids, Mich. Ls AU YATE AIAN SME on “y