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GRAND RAPIDS, WEDNESDAY, MARCH 6, 1912

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Twenty-Ninth Year Number 1485

 

 

 

 

T Defy Chee to Forget

I.

Thou wilt struggle to forget me; I defy thee to forget;

Thou wilt often wish, as I do, that we two had never met.

Thou wilt bow at other shrines; nay, more, will wear a face as bright,
But a time will come for memory in the visions of the night.

Thou wilt hear a voice that once thou saidst was music in thine ears,
And a face will rise to haunt thee thru the mists of bygone years,
Till the strings of conscience goad thee to remorse, perhaps regret,
Thou wilt struggle to forget me; 1 DEFY THEE TO FORGET.

Il.

Thou wilt strive to cast behind thee every memory of the past,

But the thoughts we wish to perish are forever those that last;
Thou wilt struggle to forget me; it will baffle all thy powers,

For the hardest ghosts to canaies are the ghosts of bygone hours.
Often when thou least expect it, in thine hours of mirth and glee,
Like a shadow o’er thy spirit, there will come a thought of me.
Some one’s look or tone will remind thee of a day whose sun is set,
Thou wilt struggle to forget me; 1 DEFY THEE TO FORGET.

Hl.

Other lips with smiles will greet thee, happiness God grant be thine,
On thy life will fall no shadows such as thou has cast on mine.

Loving hearts will learn to trust thee, in thy faith and truth confide,
Thou wilt stand before the altar with a lovelier, handsomer bride,

But however thou mayst love her, with the vows upon thy tongue,
There will come a thought across thee of a heart that thou hast wrung,
Of a life which thou hast blighted, and blue eyes with tear drops wet,
Thou wilt struggle to forget me; I DEFY THEE TO FORGET.

IV.

Flowers may bloom beside thy pathway, life may wear its sunniest hue,
But tho fortune smile upon thee, thou wilt find my words are true.
Thou hast ceased, I know, to love me, but as long as life shall last

Thou wilt oftentimes be haunted by the thoughts of what is past.

Fare thee well, may God forgive thee for the wrong thou hast wrought,
For the bitter, bitter lesson which thy faithlessness has taught;

Tho our paths henceforth lie parted, and until life’s sun is set

Thou wilt struggle to forget me; I DEFY THEE TO FORGET.

 

 

Che Man from the Crowd

Men seem as alike as the leaves on the trees,

As alike as the bees in a swarming of bees;

And we look at the millions that make up the State,

All equally little and equally great,

Then fate calls for a man who is larger than men:

There’s a surge in the crown, there’s a movement, and then
There arises the man who is larger than men,

And the man comes up from the crowd.

The chasers of trifles run hither and yon,

And the little, small days of smail things still go on,

And the world seems no better at sunset than dawn,

And the race still increases its plentiful spawn,

And the voice of our wailing is loud,

Then the Great Deed calls out for the Great Man to come,
And the crowd, unbelieving, sits sullen and dumb.

But the Great Deed is done, for the Great Man is come—

Aye, the man comes up from the crowd.

There’s a dead hum of voices, all say the same thing,
And our forefathers’ songs are the songs that we sing.
And the deeds by our fathers and grandfathers done
Are done by the son of the son of the son.

And our heads in contrition are bowed.

Lo, a call for a man who shall make all things new
Goes down through the throng. See, he rises in view!
Make room for the man who shall make all things new!

For the man who comes up from the crowd.

And where is the man who comes up from the throng,
Who does the new deed and who sings the new song,
And who makes the old world as a world that is new?
And who is the man? It is You! It is You!

And our praise is exultant and proud.

We are waiting for you there—for you, the man!

Come up from the jostle as soon as you can;

Come up from the crowd there, for you are the man,

The man who comes up from the crowd.

Sam Walter Foss.

 

 

 

 

 

 

 

 

 

 

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Twenty-Ninth Year

THE JOLLY TRAVELERS.

Commercial Travelers Elect Officers
and Have Banquet.

Grand Rapids Council, No. 131, U.

C. T., elected officers for the ensuing

The

year Saturday afternoon.
officers are:

new

 

A. T. Lincoln, Past Grand Counselor
U. C. T. and Mayor of Hillsdale.

Past Senior
Bradfield.
Senior Counselor—J. Harvey Mann.
Junior Counselor—O. W. Stark.
Conductor—Fred Beardslee.
Page—C. C. Herrick.
Sentinel—Thomas Driggs.
Secretary and Treasurer—Harry D.
Hydorn.

Counselor — Homer

Members of Executive Committee—
Wm. Bosman and William Wilson, to
succeed themselves.

The following delegates were chos-
el (0 vepresent the! local Council at

the Grand Council in Bay City next

June: 1 Bred DeGrath (Homer Ri
Bradfield, J. Harvey Mann, John
Hondorp and Harry D. Hydorn. AlI-

ternates: John Kolb, Walter Ryder,
Wilbur S. Burns, Fred J. Grey and W.
R. Compton.

During the afternoon
class

session a
of eleven candidates were in-
itiated. There were about 200 mem-
bers present and it was pronounced
one of the best meetings ever held by
the organization.

In appreciation of the work done
by J. M. Goldstein the Lodge gave a
vote of thanks and presented him with
a beautiful gold button. Mr. Gold-
stein leaves for Ludington to engage
in business soon.

(On Saturday evening occurred the
banquet, which was held at the Pant-
There were about 300 travelers
and their wives present and it was an
occasion that will live long in their
memories. The arrangements for the
banquet were in charge of the Com-
mittee composed of the following: C.
C. Herrick, chairman, Art. Borden,
Rufus Boer, W. S. Lawton, Harry

lind.

GRAND

McIntyre, R. M.
T. Croninger.

Richards and Fred

Richard J. Brummeler presided as
toastmaster at the banquet. Among
the speakers were C. L. Glasgow,
State Railroad Commissioner; Carroll
P, Sweet; Frank S. Ganiard, Sua-
preme Sentinel: C. M. DPaylor Su:
preme Surgeon; L. C. Pease, member
of the Executive Committee of the
Supreme Lodge; A. T. Lincoln, Mayor
of Hillsdale and ex-Grand Counselor,
and Rev. George H. Hancock. Excel-
lent music was furnished by the Men-
delssohn quartette, James Portier and
Miss Wagner. Miss Ida M. Bailey
gave a reading. A great many impor-

 

Homer Bradfield, Past Senior Coun-
selor.

tant topics were handled by the speak-
ers of the evening and those present
were made to feel the pervading spir-
it of fraternity. A very pretty tribute
Was paid the local lodse by Lb. C.
Pease, the founder of the order of the
United Commercial Travelers and the
man who instituted Grand Rapids
Council, No, 131, thirteen years ago
With just thirteen members as a be-
ginning. He stated that in all his
and visits to different coun-
cils throughout this entire country, he
has never seen such perfect harmony
aud good feeling as seems to exist
in Grand Rapids Council. He said:
“This Council is one that our entire
order may well feel proud of. Start-
ing as it did, with just thirteen mem-
bers and now showing a membership
of 411, is certainly going some. TI
have never seen a keener, cleaner and
more intelligent body of men gather-
ed togther at one time. The spirit
of unity, charity and brotherly love
shown during the election of officers
was indeed marvelous to me and I
think you can truthfully say that
‘Grand Rapids Knows How.’” It
was at the suggestion of Mr. Pease,
years ago, that the temperance plank
was incorporated into the institution

travels

RAPIDS, WEDNESDAY, MARCH 6, 1912

which required considerable nerve to
do in the palmy days when the order
Was in its infancy,

The success in
every particular and the next one will
be looked forward to with pleasurable
anticipations.

convention was a

It was brought to a

close with the singing of “Home,
Sweet Home.”
Notes of the Banquet.

One of the most interesting events
of the evening was watching the mer-
ry banqueters anxiously
find out

waiting to

what ‘‘Sruekstueckaeschen”

was. This was next to the last name
on the menu and the suspense was
awlul. Just cheese—youse that were-

n't there.

Hartwell Wilcox, Harry Hydorn
and John D. Martin enjoyed the soup
immensely and, well they should. The
color matched their vests.

Although not at the speakers’ ta-
ble, he was nevertheless as much an
honored guest in the eyes of the boys

—Arthur Rogers, of Grand Ledge.

 

Plenty of temperance talk, but we

 

Harvey J. Mann, Senior Counselor

noticed the Pantlind grill did a fine
business after the banquet.

Some of the boys acted real fid
gety with their wives by their sides.

Chairman Herrick aptly said that C.
[. Glasgow was a fixture at our an-
nual banquets. We'll go farther and
say that he is a necessity.

lf C. L. Glasglow ever
governor he can have 411 votes right
off the bat, to say 411
boosters.

Wouldn’t that
make some traveling man though.

The boys
kindness of the National Candy Co.
and) the G J. Johnson Crear Co.,
and boost.

When they started the song, “Hud-
dle up a little closer,” they couldn't
have picked out a more appropriate
song for the occasion. It was a case
of huddle up all right.

runs for
nothing of
Hancock

Rev. Geo.

should remember the

Number 1485

[t was seen that the
boys that attended the meeting dur-
ing the afternoon didn't have time to

eat anything before the

plain to be

banquet.

When the Rev. Geo. Hancock gave
his toast, “The Ladies,’ he did not
say all he wished to. His wife sat

next to him.

Frank Ganiard, Supreme Sentinel,
gave a most interesting talk on fra-
ternalism. Mr. Ganiard is a natural
born orator.

A.

ing address, which was well received

Lincoln gave a most pleas-
by all. “Progress” was his theme. Ac-
Mr.

T.ism

cording to
and U_ (

head.

Lincoln, democracy

come under this
\nd that hard working
unlimited
hard work and splendid results.

Committee
their

aeserve Praise i10f

O. W. Stark will be the next Senior

himself

Counselor it he doesn’t eat

off this mortal coil before next year.
We watched him eat at the banquet.

The new Senior Counselor was evi-

dently overlooked in the allotment of

seats at the speakers’ table. Harvey

Mann is naturally of a retiring dispo-
sition anyway.

And those tears of Homer Brad-
field’s dropped right on those clothes

that had just been cleaned.

We nearly did the same thing in
the afternoon only ours backed up
ind nearly choked us.

rank Ganiard, of Jackson. Su

 

O. W. Stark, Junior Counselor

preme Sentinel, made a_ splendid
speech,
Dr C. M

geon,

Sur-

member of the
to the fact that he is not
man,

Taylor, Supreme

who is not a
order owing
a traveling therefore

him

making
beautiful talk
on the good of the order as seen from
the outside.

We'll a prediction that the
next banquet will be held in the Coli-
seum, J. M. Goldstein.

ineligible, gave a

make

 

 

 

March 6, 1912

 

 

 

 

 

 

8 MICHIGAN TRADESMAN

BANKRUPTCY MATTERS. received, and an order made by the Kemper-Thomas Co. Cin- Wee ee 2.00

i {Se ae Referee calling the first meetin, of cinmati .. 2.02.6... eee ee, med pat Ri Saersas a
Proceedings in Western District of creditors t6 be licid at his office on A. S. Klein & Co., Chicago. 9925 James Sammon, Hubbard- :

Michigan. Mad eo ais Hs se of Karf Mfg. Co., Lansing... 15.09 Sion 2.1 oe 75.00

Feb. 28—In the matter of Albert a sia Renn FOF ge ee is Merrell Co, Voledo ...... 98.05 James Scully, Ionia ....... 70.46
Schepers, bankrupt, formerly mer- Electing a trustee, proving claims, ex- Marquette Lumber Co., city 37.67 =
chant at Vogel Center, the trustee, W. Mining the bankrupt, etc. The bank- Mich. Buggy Co., Kalamazoo —_ 623.75 $10,910.04
A. Wyman, of McBain, filed his first rupt has listed the following assets. Murphy a Co., Detroit.. 3.75 In the matter of W. J. Pike & Son,
report and account, Showing totai re- Real estate ................ $ 500.00 Mich. Stove Co., Detroit.. 65.21. merchants at Newaygo, the bank-
ceipts of $2,008.24, and disbursements Cash on hand... 414.54 Ohio Cultivator Co., Belle- rupt's schedules of assets and liabili-
for Preferred tax claim and adminis. Stock in trade (both hard- Shmage es a 1.60 ties were ES, and an order was
tration expenses of $115.89, and bal- ware and undertaking busi- Parker Plow Co., Richmond 36.35 made by the Referee calling a first
ance of cash on hand, $1,892.35. An Bess) 3,938.15 Peninsular Stove Co., Detroit 43.90 meeting of creditors to be held at his
order was made by the Referee call- Household goods ........... 200.00 Peck & Whipple Co., West- office on March 21, 1912, for the pur-
ing a special meeting of creditors to Debts due on open account.. 963.89 Oe 14.40 pose of electing a trustee, proving
be held at his office on March 19, for : Powers & Walker Casket claims, examining the bankrupts, etc.
the purpose of considering such re- $6,016.58 Co. city 0 20.65 The bankrupts list the following as-
port and declaring a first dividend to The bankrupt claims as exempt his Reed Mig Co., Newark .... 61.37 sets:
creditors. household goods, valued at $200, and ed Jacket Mfg. Co., Daven- tock 1G TAGE $2,100.00

In the matter of the Newaygo Chair vehicle, harness, etc., to enable him DOU =e ce 89.35 Furniture and fixtures ...... 650.00
Co., bankrupt of Newaygo, the final to carry on the occupation of under- Jarvis Cyrl, Hubbardston.. 34.43 Due on open account........ 900.00
meeting of creditors was held. The taker, to the amount of $250. I. X. L. Furn. Co., Goshen. 18.00 -
final report znd account of Harlan The following unsecured creditors Robins Table Co., Owosso . 12.50 $3,650.00
i. Dudiey, trustee, was considered and are listed in the schedules: Saginaw Ladder Co., Sagi- Each of said bankrupts claim $250
lecision reserved. Final meet’ng was American Leading Machine We 25.82 of stock in trade as their legal exemp-
then held “pen for consideratic-1 of Co., Springfield ..........$ 572.77 Standard Oil Co., Detroit .. 26.62 ‘tions.
claims, to which objections had been Akron Cultivator Co., Akron 264.12 South Bend Chilled Plow The following unsecured creditors
made, Adrian Wire Fence Co., Co. South Bend. ....... 26.84 are listed:

Feb. 20--In th: matter of ired C. AOA 219.14 Standard Bros., Detroit.... 505.71 First State Bank, Newaygo..$ 750.00
Conkle, bankrupt a laborer from Arbuckle Ryan Co., Toledo 7.00 The System Co., Chicago. 2.00 (Note endorsed by F. M. Pike.)
Grand Rapids, aa order was made by. Arcadia Furn. Co., Arcadia. 28.50 Tropical Oil Co., Cleveland. 71.90 American Phonograph Co.,
the Referee closing che estate. There Bement Stove Repair Co., Veeder Broom Co. Hillsdale 16.10 Detroit 0 27.91
were no assets, excepting exemptions, taesies 1.50 Waldcutter & Kalenberg, 5. A. Bowman, Waterloo.. 11.50
in this estate and no dividend was paid The Bement Co., Lansing .. 30.00 DOO 23.50 |. W. Bird & Son, E. Wal-
to creditors. No cause to the con- Brown & Sehler Co., city, Geo. C. Wetherbee & Co,, pole, ‘Mass, ..2..12...- |, 13.00
trary being shown by crediters the (goods replevined). PM 4.75 Butler Bros., Chicago....... 142.30
Referee made a certificate recom- Birdsell Manufacturing Co., White Sewing Machine Co., Birdsell Mfg. Co. So. Bend. 62.53
mending that the bankrupt’s discharge South Bend = 30.38 Cleveland 2 2 273.00 Baldwin Stove Co., Cleveland 31.50
be granted, Banting Machine Co., To- Austin Mfg. Co., Chicago .. 2.28 Lyon & Healy, Chicago.... 113.64

An order was made by Judge Ses- fede. 6 8 14.60 ©.C. Townsend & Co., Hub- H. Leonard & Sons. City... 144.93
sions adjudging Rebecca A. Grove, a Wm. Berger & Co., Milwau- HalGstane ooo 1,048.82 Lewis Agr. Mfg. Co., Ypsi-
merchant at Lyons, an involuntary Waukee (0, -)  .. 32.00 John Handlen, Hubbardston 1,035.00 MMe 9.50
bankrupt on petition filed by certain Bateman Manufacturing Co., Wm. McCarthy, Hubbard- C. W. Mills Paper Co., city. 9.97
of her creditors, and the matter was (Gtenioch Nig. 262. 12.00 SEONG 1,035.00 Mich. Turpentine Co.. Bay
referred to Referee Wicks for pro- Caledonia Bean Harvester John Duyer, Hubbardston.. 310.00 City 11.70
ceedings. An order was made by the Co, Caledonia 38.23 ©O.C. Burns, Hubbardston.. 825.00 Majestic Mfg. Co., St. Louis. 78.90
Referee requiring the bankrupt to nle Cole Mig. Co., Chicago.... 45.99 Kelley & England, Owosso. 15.00 Moore Plow Co., Greenville 2.83
schedules of her assets ard liabili- Goodriches Grave Decorat- Owosso Casket Co., Owosso 204.46 Nat'l Stove Co., Lorain.... 15.81
ties on or before the 11th day of ing Co, Milton 2... 12.60 [arm Implement News, Chi- H. Niedecken Co., Milwaukee 49.78
March, 1912. In this matter Referce P. H. Drinkhaus & Son, De-

Wicks has been acting as receiver rot. 23.42

and Howard Ranger, of Lyons, has Detroit Stove Works, De-

been acting as custodian, and is now MOit ee 96 “Where
having an inventory and appraisal Dickelman Mfg. Co., Forest 217.77

made of the assets of this estate. On Emerson Carriage Co., °
receipt of the bankrupt’s schedules the Rocka .(.:... 205. 231.50 Quality a
first meeting of creditors will be Flint & Walling Co., Ken- 9
called. daliville 00 50 Rules

In the matter of Charles A. Bram- Greenville Implement Co.,
ble, bankrupt, formerly a merchant at Greenville. 0 fe 182 33
Muskegon Heights, the adjourned fin- G. R. Supply Co., city...... 28.61
al meeting of creditors was held, and R. Hershel Mfg. Co., Peoria 38.03 Case No. 11
a final dividend of 3% per cent. de- R. Hearsey, lonia:.......... 10.00
clared to ordinary creditors, anc the International Harvester Co.,
trustee, P. O. Holthe, of Muskegon, CMY ne eerie ee een en enee 1,403.58 Our cases have many improvements-— superior to all others. Prices lower. Why? Be-
directed to pay the same. Hi, J. Holbrook, Hubbard- cause we manufacture in reality only ONE STYLE in quantities and are satisfied with a

In the matter of James W. Burns, SOON 00 41.21 smaller margin. Write for catalog and prices.
bankrupt, hardware dealer and under- Jenks & Muir Co., Detroit... 54.90 : :
taker of Hubbardston, the bankrupt’s Kelsey Heating Co. Syra- ow CASE eee vee Ave. Grand Rapids, Mich.
schedule of assets and liabilities were CHSC 5.6 13.14 er

 

 

 

Distributed by

 

Are YOU Selling

WINGOLD FL

IT REPEATS

LEMON & WHEELER CoO.

OUR?

Grand Rapids

 

 

ed

N croiiil

 

 

 

Nr

March 6, 1912

MICHIGAN

TRADESMAN

 

 

Ney Mfg. Co., Canton...... 9.52 Ontario Drill Co., Despatch.. 110.00 rent, labor claims and administration filed his final report and account
Ohio Varnish Co., Cleveland. 84.07. Bukley System Co., Chicago. 15.00 expenses, and a balance on hand of showing total receipts of $2,228.40 and
is ae mee So. Bend. 98.03 a Heating Co., ie part oS Wee as by the disbursements for preferred labor and
eninsular Stove Co., Detroit 3.38 BELO ee ee 5 Xe eree calling a final meeting of tax claims, $472.65, appraisers’ fees,
Perkins Windmill Co., Misha- an creditors to consider such report and 56. a take ae
Ma 15.72 $4,054.91 to declare a final dividend, if any, for °°?” oe e rces see eepeeen 10
Robt. A. Pott Oil Co, Lan- March 1—In the matter of the Elk general creditors. attorney for bankrupt, $107.45, and
ig a ae 15.18 Cement & Lime Co., bankrupt, of Elk March 2—In the matter of Robert Other administration expenses of
Quincy Stove Co., Quincy.. 13.75 Rapids, the first meeting of creditors L. Ferguson, bankrupt, formerly of $252.33, and a balance on hand for
Staley Mfg. Co., Martinsville 11.75 was held, and Fitch R. Williams, of Portland, the final meeting of credit- distribution of $1,345.97. An order was
Standard Oil Co., city...... 32.51 Elk Rapids, was elected trustee by ors washeld. The final report and ac- made by the Referee calling a final
Standard Lighting Co., Cleve- the creditors and his bond fixed at count of Glenn S. Benjamin, trustee, meeting of creditors to be held at his
Mid 21.70 $10,000. The following were appoint- of Portland, was considered and ap- office on March 27, 1912, to consider
Columbia Phonograph  Co., ed appraisers: W. Y. Barclay, C. B. proved, and trustee ordered to pay the such final report and account and de-
Chicago a ee 102.83 Carver, C. B. Towner, of Elk Rapids. first dividend of 10 per cent. hereto- clare a final divideud to genceal cred-
Geo. B. Carpenter Co., De- The trustee was given the same au- fore declared on all claims allowed itors.
PO 2 ee ee 3.66 thority to conduct the business of the since such dividend was paid. No Eee ee
Diamond Rubber Co., Akron 24.60 bankrupt as the receiver had under additional dividend was declared to The Fisher Show Case Co. engag-
Elwood Lawn Mower Co., El- previous orders of the court. First ordinary creditors. No cause to the ed in business Dec. 1, 1911. The offi-
WOO oi ae aa 13.75 meeting of creditors was then ‘ad- contrary being shown by the credit- cers of the corporation are as fol-
Eclipse Stove Co., Mansfield 109.91 journed to March 22, 1912, at the of- ors it was determined that a certifi- lows:
E. A. Fargo & Co., Taunton. 39.93 ~X/fice of the Referee. cate recommending the bankrupt’s President—O. E. Fisher.
l‘erguson Supply Co., city.. 25.23 In the matter of Maynard J. La- discharge be made by the Referee. Vice-President—D. E. Fisher.
Foster-Stevens Co., city.... 723.06 lone, bankrupt, formerly of Traverse In the matter of Herbert H. Tigar, Secretary and Treasurer—W. Del-
Flint & Wallin Mfg Co., Ken- City, the trustee, Geo. H. Cross, of bankrupt, of Grand Rapids, an order nay.
Oates 85.92 Traverse City, filed his final report was made by the Referee calling the W. Delnay has had many years of
Fulkerson Bros. Hdle. Co., and account, showing cash on hand, first meeting of creditors to be held at experience in designing and manufac-
PURICO G0 21.45 $80.52, and an offer for the balance of his office on March 23, 1912, for the turing store fixtures and D. E. Fish-
G i. Paper Co, city...... 10.55 the assets of $40, making the total re- purpose of electing a trustee, prov- er is experienced in the selling of
Goodyear Tire & Rubber Co., " ceipts $120.52. An order was made ing claims, examining the bankrupt, show cases and store fixtures, and
Gly ee 33.37 by the Referee calling the final meet- etc. with further advisement from O. E.
Greenville Implement Co., ing of creditors to be held at his of- March 4—In the matter of Earl H. Fisher, who has had years of office
Greenville fo ee 30.87 fice on March 25, 1912, to consider Bekkering, of Grand Rapids, the first and sales experience, the business is
Germer Stove Co., Erie, Pa.. 30.68 such final report and for declaring of meeting of the creditors was held and proving very successful and the fac-
Hall Mfg. Co., Monticello.. 7.23 a final dividend for general creditors. W.C. Robertson, of Grand Rapids, tory has been running overtime to
W.§C. Hopson Co., city2. .. 59.27 In the matter of Nellie Morris was appointed trustee by the Referee, fil] orders.
We. B. Jarvis Co. city... 16.52 Thompson, bankrupt, formerly in the and his bond fixed at $100. The first —__~++--___
Jacob Haish & Co., Dekalb. 59.15 millinery business on Fountain street, meeting of the creditors was then ad- The hour was divided into sixty min-
Lockwood - Lutkemeyer - Grand Rapids, the trustee, Heber A. journed, without day. utes because no other smaller number
Henry Co., Cleveland..... 770.82 Knott, of Grand Rapids, filed his fin- In the- matter of the Cookerette has so many divisions as sixty. It can
Warren Refining Co., Cleve- al report and account showing total Co., bankrupt, of Muskegon, the trus- be evenly divided by 2, 3,45. 6. 16,
ie ea ea 33.90 receipts of $140, disbursements for tee, John K. Burch, of Grand Rapids, 12, 15, 20 and 36.

 

 

ALL grocers should

carry a Full Stock of
Royal Baking Powder.

It always gives the
greatest satisfaction to

customers, and in the

 

Absolutely Pure

The only baking powder
made from Royal Grape
Gream of Tartar

NoAlum, No Lime Phosphate

end yields the larger

a

profit to the grocer.

 

 

 

 

 

 

 

RO AIT lteN ONT SCT RET hee eR Lol AP

 

 

MICHIGAN

 

 

 

 

 

Movements of Merchants.

Perry—H. C. Ward will open
meat market here March 15.
Eureka—Edward Peck will open a
meat market here March 15.
Shelby—Mrs. L. H. Wood _ has
opened a millinery store here.

Clayton—Townsend Bros. succeed
A, E. Kurtz in the meat business.

Harbor Springs—George Mort will
open a bakery and restaurant April 1.

Marquette—J. P. Hemmingsen _ will
engage in the meat business here
about April 1.

Mayville—The Erb & Harbin Co.
has changed its name to the Erb
Mercantile Co.

Port Huron—William J. Wellwood,
dealer in shoes, died at his home, Feb.
29, Gi typhoid fever.

Nashville—Wenger Bros. are equip-
ping their meat market with a three
ton refrigerating plant.

Mendon—Samson & Dailey, who
formerly conducted a bakery here,
have opened a_ bazaar.

Alma—Wright & Brown have pur-
chased a stock of furniture and will
open a store March 15.

Carland—The capital stock of the
Carland Mercantile Co. has been de-
creased from $25,000 to $23,000.

Detroit—The capital stock of the
Fairview Coal & Supply Co. has been
increased from $16,000 to $35,000.

St. Johns — Charles Fowler, of
Fowier & Ball, hardware dealers, died
at his home, Feb. 29, aged 72 years.
‘West Branch—John Alt, dealer in
clothing, lost his stock and building
by tire March 2. Insurance, $5,000.

Holland — L. C. Bradford, well
known to the trade as “Brad,” the
cracker man, has opened a restaurant
here.

Marlette—Miss L. Thomas has sold
her millinery stock to Miss May Pet-

erson, who will take possession
April 1.
3enton Harbor—G. Wolf, meat

dealer and William Rowe & Co., gro-
cers, lost their stocks by fire Febru-
ary 29.

Dowagiac—F. A. Shaver has sold
his jewelry stock to Joseph Kriziza,
of Nebraska, who will take possession
March 20.

Ovid—Alired Squires and son have
purchased the grocery stock of J. E.
VanDyne. The new firm took posses-
sion March 1.

Nessen City—H. W. Wilkins has
sold his stock of general merchandise
to E. C. Obermeyer, who will con-
tinue the business,

Rochester — Louis Crissman has
purchased the drug stock of i. H.
Smith and will continue the business
at the same location. i

Corunna—H,. E. Nickels has pur-

 

chased the stock of meats of Arthur
Berry and will continue the business
at the same location.

Manton—Chester Darling and Clyde
Larcom, of South Boardman, have
opened a meat market under the style
ot Darling & Larcom.

Kalamazoo—H. Betka and E. J.
Sliter have opened a meat market and
grocery in adjoining rooms at Port-
age and Parsons streets.

Trenton—Leonard W. Bailey has
taken over the grocery stock of the
\. Bailey general store and will con-
duct it under his own name.

Scottville—Charles O. Neff has pur-
chased the confectionery stock and
lunch room of William H. Marsh and
will take possession March 11.

Owesso—Charles Terry has pur-
chased the Stevens Grocery Co. stock
and will continue the business at the
same location under his own name.

Bellevue—B. E. Mason has pur-
chased the grocery stock of his broth-
er, E. E. Mason, and will continue
the business at the same location.

Batavia Center—George Ransom.
of Coldwater, has moved his stock
of general merchandise to this place
and the store will be opened March 11

New Era—John Wolting has sold
his implement and vehicle stock to
lrancis Hesselsweet, recently of
Cranston, who has taken possession.

Pontiac—D. W. Connell has pur-
chased a half interest in the Havil-
land grocery stock and will assume an
active interest in the business March
Le Be

Marlette—C. E. Doyle has sold his
stock of general merchandise to Wal-
lis & Juhl, who will combine it with
their own stack of general merchan-
dise.

Wheatland—G. Platt Smith has sold
his stock of general merchandise to
George Bailey, formerly engaged in
trade at Milnes, who will continue the
business.

Rives Junction—John H. Haywood
has sold his stock of general mer-
chandise to Chester E. Howell, who
will continue the business at the
same location.

Newaygo—Frank VanLeuven has
sold a half interest in his furniture
stock to Glenn Rice and the business
will be continued under the style of
VanLeuven & Rice.

Dalton—Alva R. Dennis has sold
his stock of general merchandise to
Paul G. Campbell, recently of White-
hall, who will continue the business
at the same location.

Coldwater — Herbert Sloman and
Starr Gruner have formed a copart-
nership under the style of Sloman &
Gruner and will engage in the cloth-
ing business March 9.

OE RAC Paes es

 

TRADESMAN

Allegan—Willard H. Miller, recent-
ly engaged in trade at Hastings, has
purchased the Kimmint & Co. bazaar
stock and will continue the business
at the same location.

Durand — Daniel T. Gustin and
Claude D. Perry have formed a co-
partnership under the style of Gustin
& Perry and will establish an exclu-
sive shoe store March 15.

Ellsworth—Wallace Weiss, recently
engaged in the clothing and shoe busi-
ness at East Jordan, has purchased
the M. Struik general stock and will
take possession March 15.

Rockford—T. B. Dutcher has sold
his interest in the hardware stock of
Fiardie & Dutcher to E. S. Perry and
the business will be continued under
the style of Hardie & Perry.

St. Joseph—Enders & Moore have
leased the store building of R. C.
Crawford next to their dry goods
store and will connect the two stores,
adding a suit and cloak department.

Clayton—Victor Gale and E. F.
Baker have formed a copartnership
and purchased the J. H. Miner furni-
ture stock and will continue the busi-
ness under the style of Gale & Baker.

Maple Rapids—Arthur Crook has
sold his interest in the grocery and
dry goods stock of Crook Bros. to
Grover White and the business will be
continued under the style of Crook &
White.

New Era—Thomas Vander May has
purchased an interest in the general
merchandise stock of DeKruyter &
Co. and the business will be continued
under the style of DeKruyter & Van-
der May.

Coldwater—Arnold & Jewell have
leased the Stulting building and will
continue their present busines¢ at the
new location and in addition will
carry a complete line of agricultural
implements.

Alma—G. V. Wright has formed a
copartnership with G. A. Brown, of
Detroit, and the new firm will erect
a building to meet the demands of the
undertaking business in which they
are now engaged.

Boyne City—V. J. Tears and Jack
Sutherland, who bought the clothing
stock of Harry Selkirk, have moved
the same to the State of New York,
where the business will be conducted
by Mr. Sutherland.

Reed City (CW. Scharkey is re-
modeling the building which he re.
cently purchased and when complet-
ed will occupy it with a stock of agri-
cultural implements. gasoline engines
and cream separators.

South Boardman — The Bank © of
Boardman and the store building and
dry goods and clothing stock of 3.
J. Raby were destroyed by fire March
2. Both buildings and stock were
covered by insurance.

Bellevue—E. E. Mason and R. D.
Sharkey have formed a copartnership
under the style of Mason & Sharkey
and have purchased a stock of shoes
and men’s furnishings. The store wil
he opened March 11.

Saranac—Ed. Heitman and R. A,
Stuart have formed a copartnership
under the style of Heitman & Stuart
and will conduct an exclusive whole-
sale bakery, selling their products
through local dealers.

 

March 6, 1912

ee,
Reading—J. E, Doneley and
Eugene, formerly engaged in trade at
Ray, Ind., have purchased the gro-
cery and meat stock of Del] Hakes
and will continue the business under
the style of J. E, Doneley & Son.
Beaverton — L., Himelhoch has
bought the general stock of M. Rob-

Son,

ert Morris and has moved his stock
of goods with the exception of gro-

ceries to the new location. The gro
cery stock has been purchased }),
Barrett & Fruchey. :

St. Joseph—Herman Frietag, hard
ware dealer, has purchased the hard-
ware stock of Charles Moulton and
is NOW in possession. It is his inten-
tion to combine the two stocks and
move his store to the room formerly
occupied by Mr. Moulton.

Pullman—Hunziker, Taylor & Sey-
mour have engaged in the wholesale
and retail trade in general merchan-
dise, farm produce and _ live stock,
with an authorized capital stock of
$12,000, of which $6,000 has been sub.
scribed and paid in in cash.

Port Huron—A. W. Selkirk & Co.,
dealers in fish, have merged their
business into a stock company under
the style of the Selkirk Fish Co., with
an authorized capital stock of $12,000,
of which $9,000 has been subscribed,
300 paid in in cash and $8,300 in
property.

Sunfield—John H, Gearhart, recent-
ly of Vermontville, has formed a co-
partnership with A, J. Treman, of
Ann Arbor, and purchased the gen-
eral merchandise stock of O. C. Russ
and will continue the business at the
same location under the style of Gear-
hart & Co.

Tecumseh—Lucius Lilley, the old-
est banker in Michigan, died at his
home March 2, aged 89 years. He
had been in the banking business in
this place in different capacities since
1855 and organiged the Lilley, Bidwell
& Co. Bank in 1880, which is now the
Lilley State Bank, of which Mr. Lilley
was President at the time of his
death,

 

Manufacturing Matters.

Manistee—The Goshen Shirt Co.
has increased its capital stock from
$50,000 to $64,000.

Ypsilanti—The U. S. Pressed Steel
Co. has increased its capital stock
from $25,000 to $50,000.

Woodland—The Woodland Cream-
ery Co. has sold its plant to O. D.
Stevens, who will conduct it as a but-
ter and cheese factory.

Petoskey—J. J. Swetson and E.
Gimble have purchased the stock of
the Batson Marble Works and will
improve the plant and manufacture
monuments from rough stone.

Pentwater — The Saunders-Chase
Co, has been incorporated with a cap-
ital stock of $10,000 for the purpose
of manufacturing fishermen’s sup-
plies.

Muskegon—The Piston Ring Co.
has been incorporated with an au-
thorized capital stock of $5,000, which
has been subscribed and $3,000 paid
in in cash.

Detroit—The Red Cross Vacuum
Cleaner Co. has engaged in business
with an authorized capital stock of
$25,000, which has been subscribed
and paid in in property.

Rus?

March 6, 1912

MICHIGAN

 

 

 

 

 

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The Grocery Market.

Sugar—The market is somewhat
lower in raws; $4.61 is the prevailing
price in New York. The prices for
refined sugar remain unchanged. The
refiners are still oversold on old con-
tracts.

Tea—The Japan market continues
strong with all the stocks in jobbers’
hands. There is a fairly good demand
from the country. New Government
standards will no doubt be decided
upon by the new: Tea Board, which
meets in New York this week. One
thousand packages of China tea, im-
ported by a Chicago firm, have been
seized by the Federal authorities as
not being free from coloring matter.
Iormosas continue strong, with light
stocks in distributors’ hands. The bet-
ter grades are quickly picked up. Cey-
lons are ranging high and holding
an advance of nearly 2c within the last
three months.

 

Coffee—Prices are somewhat high-
er. The retail trade as well as many
wholesalers still stick to buying sup-
plies only as needed to supply their
trade. Brazil cost and freight coffees
are higher than either the New York
spot or options, and some look for an
advance. Jobbers have advanced prices
but they’ are still too low in
comparison with prices of green cof-
fee and must be advanced still more
unless there is a change in condi-
tions.

some,

Canned Fruits—There is a good de-
mand for most varieties of canned
fruits reported by the wholesale and
jobbing trade. It would seem that
canned pineapple is still a good buy
and retailers who do not wish to be
out before the new pack arrives
might do well to stock liberally at the
present time. The offerings of many
varieties of canned fruits in Califor-
nia and Southern markets is said to
be small. Gallon apples have been
meeting with fair success; prices of
green apples are high.

Canned Vegetables—The wholesal-
er is having quite a time making the
trade understand that canned toma-
toes have reached such a high point
that they would be unable to sell them
below $1.50@1.55 per dozen if they
were compelled to buy their supplies
at the present time. There is very
little business being done in future
tomatoes as the price of 974%4c@$1 per
dozen is the price that they would
cost the wholesaler and he must add
his profit to that price. Corn is mov-
ing well and prices are cheap. French
peas show quite an advance during
the week and lower grades are very
scarce and high.

Dried Fruits —- More activity is
shown in all lines of dried fruits since

‘rival of Lent.

the arrival of the Lenten season. The
market is weak on raisins with the
exception of seedless, which have de-
clined }4c per pound during the week.
Apricots the high, but many are look-
ing for prices to go. still higher.
Peaches are unchanged in price. The
market on evaporated apples is un-
changed and the demand is fair.

Rice—The market shows very little
change in either conditions or prices.
The demand is increasing since the ar-
Reports from the
South state that the mills will shut
down in March for the season.

Syrups and Molasses—The demand
for corn syrup is fair and the whole-
salers report that the shortage in
some sizes has been relieved and ship-
ments are being made _ promptly.
Cooking molasses is in fair demand
and prices are unchanged.

Cheese—The market is firm at an
advance of about %c per pound.
Stocks are very light, but the high
prices have curtailed the demand to
some extent. No important change is
in sight at the present time.

Fish—Cod, hake and haddock are
firm and rule at comparatively high
prices; demand is good. Both domes-
tic and imported sardines are un-
changed and dull. Salmon is scarce
and firm,

Provisions—The market 1s exceed-
ingly dull. Everything in smoked
meats is unchanged and in very slow
demand. Pure and compound lard are
also dull at ruling prices. Barreled
pork, dried beef and canned meats
are steady and slow.

——_>->—____-
The Produce Market.

Apples—Pound Sweets, $3.25 per
bbl.; Jonathans, $3.50; Baldwins, $3.50
@4; Spys, $4@5; Russets and Green-
ings, $3.25@3.50,

Bananas—$1.50@2 per bunch, ac-
cording to -size and quality, Statistics
disclose the fact that the consumption
of bananas has increased from 5,000-
000 to 80,000,000 bunches during the
past twenty-two years.

Beets—50c per bu.

Butter—Creamery extras command
29@30c in tubs and 30@3ic in prints.
Local dealers pay 23c for No. 1 dairy
and 18c for packing stock.

Cabbage—3%c per th.

Celery—25c per small bunch and
40c per large; California, $1.10 per
doz.

Cranberries—Late Howes, $6.00 per
bbl,

Cucumbers—$1.50 per
house.

Eggs—Receipts continue light and
everything meets with ready sale.
The market is very uncertain and
the least falling off in demand, or

doz. for hot

1RADESMAN

increase in receipts will likely cause
a considerable advance or decline.
We are approaching a season when
the receipts should increase and a
decline is therefore not unlikely at
any time. A few warm days and
prices will drop to 18@20c. Local
dealers are paying 25c for fresh.

Grape Fruit—Choice Florida, $6.00
per box of 54s or 64s; fancy, $7.50.

Grapes—-Imported Malaga, $4.50@
5.50 per bbl., according to weight.

Honey—20c per tbh. for white clov-
er and 18c for dark,

Lettuce—Hot house, 15c¢ per th.;
head, $2.50 per bu.

Nuts—Ohio chestnuts, 16c per tb.;

hickory, $1.75 per bu; walnuts and
butternuts, 75c per bu.
Onions—$2 per bu. for home

$2.25 per crate for Spanish.

Oranges—Floridas, $3.50 per box
for all sizes. Navels, $3.25@3.50.

Potatoes—$1.10 per bu,

Poultry—Local dealers pay 12c for
fowls; 13c for springs; 7c for old
roosters; 10c for geese; 13c for ducks;
16@18c for turkeys. These prices
are for live weight. Dressed are 2c
higher.

Radishes—35c per
house.

Squash—ic per tb. for Hubbard.

Sweet Potatoes—$6.25 for Jerseys.

Tomatoes—$2 per crate of 4 bas-
kets from Texas,

Turnips—50c per bu,

Veal—5@10c, according to the
quality,

grown;

dozen for hot

—_———_.o———_

Local Stock and Bond Conditions.

Public Service Corporation Securi-
ties have been in very demand
during the past week. American Gas
& Electric
vance of eight points to 89@90 (par
value $50.00).

Commonwealth Power Railway &
Light Company common held very
firm around 65@6514 with sales on
the prefrered at 90%

Very little American Light
Traction is being offered for sale and
all stock is readily taken up around
299@300.

United Light and Railways Com-
pany common had an _ unusualg ad-
vance to sales as high as 80 with no
stock offered to-day under 85.
newspapers report pending
which will add materially to the value
of this Company’s securities and
make predictions of par on the com-
mon stock. The Company’s state-
ment for the year ending February
first showed nearly ten per cent. net
on the common stock. The second
preferred which is convertible into
common is being picked up as a con-
servative investment with a very at-
tractive speculative element.

A considerable quantity of Citizens
Telephone Company stock was offer-
ed around 97@98; but prices held
firm. Other local issues were in fair
demand.

—_++._____
Bean Market Easier.

Business in beans has been on a
very limited scale this week, and the
general market has had an easy tone.
A great many off grade beans are
being sold on a long discount, which
has had its effect on the market,

active

showed an ad-

common

and

Local

deals

One elevator has kiln-dried more
than 90 car-loads in that many days,
and the bean dealers in Michigan,
generally, are beginning to figure out
that some of the damp stock will yet
appear as a factor in making a lower
price. A careful canvass shows that
about 90 per cent, of the elevators in
Michigan are holding a car or two
each, of the early harvsted beans for
speculative purposes. This with the
natural reserves would indicate that
there will be plenty of beans to go
around and supply all of the trade
that want them. I am inclined to
believe that there are more beans in
Michigan right now that will be avail-
able for market, than a year ago at
this time. At any rate the market
has dropped off about 5c per bushel
this week, in face of the fact that
most everything else in the cereal
and vegetable line has advanced.

E. L. Wellman.
Potato Market Is Stronger.

Toledo, March 5—The potato mar-
ket strengthened up a little this week
and from 3@5c more over prices last
week can be obtained for transit cars
and stock for immediate shipment.

My opinon is that this is only tem-
porary and due to car shortage and
the generally poor shipping conditions
prevailing for the past ten days or
two weeks.

lf this condition continues the mar-
ket will probably shoot up several
cents higher for the few cars that can
be had, but loosen up
to normal conditions the market will
probably cents.
canvassed the trade in

should cars

decline a few

I have just

Toledo and find where three cars of
foreigns were bought at $2.95 per
sack of 168 pounds, delivered Toledo
this morning. This may have a de-

market if all
doing the same thing.
George Wager.
so

The Marvel Manufacturing Co. has
been reorganized under the style of
the Valley City Chair Co., with an
authorized capital stock of $75,000,
which has been subscribed and paid
in in property. The stockholders and
the number of shares held by each
are as follows: Chas. M. Owen, 7,498
Frazer Halliday, one share,
and John Thwaites, one share.

_—__.--.

Geo. W. Smalley has purchased the
stock of Roy K. Grabill & Co., cor-
ner West Fulton street and Butter-
worth avenue, and has added a line
of groceries. The Judson Grocer Co.
furnished the stock.

pressing effect on the
Ohto cities are

shares;

The Postum Cereal Co., Ltd., has
just completed arrangements for the
construction of factory No. 19, the
nineteenth building to be included in
the cluster of buildings that make up
the factory.

George W. Smalley has purchased
the Roy H. Grabill & Co. grocery and
confectionery stock and will continue
the business at 129 Butterworth ave-
nue,

nee
A friend in need is a friend indeed
very hard to be found.

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Prayer is not of any use if the one

who prays is not.

 

 

 

    
 
  

 

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MICHIGAN TRADESMAN

      

    
 

    

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Uniform Legislation on Bills of Lad-
ing.

Clay H. Hollister, of the Old Na-
tional, has gone to New York to at-
tend a meeting of the special Com-
mittee of the American Bankers As-
sociation that has the matter in charge
uniform

of securing legislation on

bills of lading. This Committee, made
up of some of the ablest talent in the
American Association, was appointed
four years ago and aiter many con-
ferences and mature study evolved a
form of law which it was believed
would be efficient for the proper pro-
tection of this important form of com-
mercial paper. Nine states have al-
ready enacted the law recommended,
and it is being taken up in other states
as rapidly as legislatures show dis-
position to act favorably. Beside State
legislation two bills are now pending
in Congress bearing on the bills of
lading problem, and it is expected that
desirable Federal legislation will be
enacted. It is estimated that the bills
of lading issued annually represents
a cash value of something like twen-
ty-five billions of dollars, and that
fully five billion gets into the banks in
one form or another. The importance
of having these instruments of com-
merce amply protected from fraud
and deception must be easily apparent,
and it is to secure this protection that
the Committee has been working.

 

The Postal Savings Bank has be-
come quite an institution. It was in-
stituted in Grand Rapids on Septem-
ber 20 last and now has more than
200 depositors, and these depositors
have $15,182 to their credit. The mon-
ey has been rolling in at the rate of
about $2,760 a month, which can not
be regarded as so very bad when it is
remembered that the Government
makes no special effort to induce de-
posits and offers no other~ induce-
ment than security. On December 5
last, the date of the last bank state-
ments of the old year, the Postal
Bank had 148 depositors with $9.904
to their credit; on February 20 the de-
positors had increased to 210 with
$14,522 laid away. The average depos-
it on December 5 was $67; on Feb. 20
the average was $70. The figures in-
dicate that not only are new deposit-
ors coming in but that the old de-
positors are steadily adding to their
piles. The Government regulations
still place a limit of $500 upon the
amount any one depositor shall have
to his credit, but there are ways of
evading this limit. In one instance a
depositor reached his limit, and then
his wife became a depositor. When
between them they had accumulated
$1,000, they drew it all out to use the

money in the purchase of a house, and
it must be admitted a better use
could not have been made of it. In
time, no doubt, the limit, which seems
to serve no useful purpose, will be
It is like-
ly also that some day the system will
be so perfected that deposits can be
made at any substation or branch
postoffice instead of compelling those
who would deposit to go to the down
town office to get rid of their money.
Raising the limit and making it con-
venient for depositors would do much
to popularize the system and_ the
money would accumulate more rap-
idly. The reason for the restrictions
upon deposits and the lack of conven-
ience were that in this country the
postal savings was an experiment, and,
furthermore, the banks, both state
and national, opposed the plan for
fear that the Government Savings
Bank would draw funds which other-
wise would go into the banks. The
system is no longer an experiment
and if apparent popularity be the cri-
terion its success is assured. As for
the banks, they are no longer in the
Opposition, but, on the contrary, have
become friendly to the Government
institution. Under such circumstanc-
es there is no reason why the system
should not be perfected and extended
until it can be made use of every-
where that stamps are offered for
sale. The money as tapidly as it
comes into the postal banks is depos-
ited in the state or national banks and
thus becomes immediately available
for the uses of business. Three of
the city banks, the Old, the Fourth
and the Peoples have been designated
as depositories and the money now
on deposit is distributed among them.
Other banks will be designated as
the fund increases until all the banks
that want it have a share.

lifted or entirely removed.

 

Henry Idema, of the Kent State,
celebrated his thirteenth birthday an-
niversary last, week. Mr. Idema was
a leap year baby, coming on the 29th
day of February. This brings his
birthday anniversaries four years
apart, and when he does have one he
observes it in style. This season it is
said he took a half day off in honor
of the event.

 

Newman Erb, recently appointed
chairman of the Executive Committee
of the Pere Marquette Railroad with
free hand to work out the destiny of
the system, and President William
Cotter were in Grand Rapids last
week, and while here made headquar-
ters at the Grand Rapids National
City Bank as guests of Dudley E.
Waters and President Jas. R. Wy-

aT eR

 

March 6, 19:3. (|

me

 

 

ree

An Ideal Investment t.

Carefully selected list of Bonds and Preferred Stocks of
Public Utility Companies in large cities netting 57 to 72.

Descriptive circular on request. j

A E Kusterer & Co 733 Michigan Trust Bldg., Grand Rapids

Both Phones: 2435,

 

 

 

 

If all your time is not taken

You Can Add to Your Income

Selling Life Insurance for

The Preferred Life Insurance Co. of America 1)
Grand Rapids, Mich.

ASK US HOW WILLIAM A. WATTS, Sec’y and Gen’‘l Mgr.

 

 

 

GRAND RAPIDS
NATIONAL CITY BANK |

Resources $8,500,000 |

Our active connections with large
banks in financial centers and ex-
tensive banking acquaintance
throughout Western Michigan, en-
able us to offer exceptional banking
service to

Merchants, Treasurers, Trustees,
Administrators and Individuals

 

who desire the best returns in in-
terest consistent with safety, avail-
ability and strict confidence.

 

CORRESPONDENCE PROMPTLY REPLIED TO

 

 

 

s

 

 

Fourth National Bank

 

 

 
 
 

 

i
i
|
i
| *
|
i

  

 

 

 

Savings United Commercial
Deposits States Deposits
Depositary
3 355 || t
Per Cent Per Cent
Interest Paid Interest Paid
on on
Savings Certificates of
Deposits Deposit
: Left
Compounded Pina Year
Semi-Annually
oe Surplus ,
Capital and Undivided
“Stock Profits
$300,000 | $250,000
po P,

 

 

 

 

 

 

012

Tl

 

 

 

March 6, 1912

lie. With a party of Association of
Commerce members they inspected
the Wyoming yards and shops, where
something like a million dollars was
spent for improvement last year, and
in the evening Mr. Waters gave a din-
ner in honor of the visitors at the
Furniture Guild with covers laid for
twenty. No formal speeches were
made at the dinner, but it was just
table talk, and it is said Mr. Erb did
most of the talking—not because he
wanted to, but because it seemed to
be put up to him. The different mem-
bers of the party asked questions and

Mr. Erb answered them, and those.

who attended say it was one of the
most enjoyable and enlightening ses-
sions that they ever had anything to
do with and that they learned more
of railroading from the railroad man’s
viewpoint than it would be possible
to learn from books or the newspa-
pers.

 

President James R. Wylie, of the
Grand Rapids National City, has
hung several choice pictures in his
private office. Occupying the place
of honor is a large oil painting of
Ransom E, Wood, who in his day was
one of the most prominent citizens of
Grand Rapids and who was the build-
er of what is now known as the D.
H. Waters homestead. The portrait
is by Alva Bradish, one of the pioneer
artists in Grand Rapids, and is a fine
piece of work. The portrait was se-
cured through the estate of the late
J. Frederick Baars, who for so many
years was Cashier of the Old National
Bank and who long represented the
Wood estate. Another picture is an
autographed photograph of James D.
Lacey, formerly of this city and who
is still a member of the bank’s direc-
torate. Two beautiful wood views,
enlargements of photographs taken by
Wood Beals, also a former resident
of the city and now with Mr. Lacey,
a successful operator in Southern tim-
ber lands, also occupy places on the
wall.

 

Eugene D. Conger, of the Peoples,
is likely this spring to yield to the
lure of the land. He was born and
brought up on a farm down in Lena-

- wee county and like most others who

started on the farm, now that pros-

MICHIGAN

Canal street branch, has been promot-
ed to the management at West Leun-
ard street.

 

The bank clearings for February
showed a total of $11,683,288.44, an in-
crease of about 16 per cent. The clear-
ings for the first two months of the
year show a gain of about 12 per
cent. over the same two months of
last year. The clearings in February
made the first break over seven fig-
ures for the short month in the his-
tory of the local clearing house.

—_——_o.-—-—2

Quotations on Local Stocks and Bonds.
Bid. Asked.

Am. Box Board Co. Com. 30

Am. Box Board Co., Pfd. $2

Am, Gas & Elec. Co., Com. 87 89

Am. Gas & Elec. Co., Pfd. 461%Z 47%

Am. Light & Trac. Co., Com. 298 300

Am, Light & Trac. Co., Pfd. 107 108
Boyne City Lumber Co., Pfd. 160 180

Can. Puget Sound Lbr. 2% «38%
Cities Service Co., Com. 88 90
Cities Service Co., Pfd, 821%, 831%,

Comw’th Pr. Ry. & Lt. Com. 64% 65144
Comw’th Pr. Ry. & Lt. Pfd. 89% 90%

Dennis Salt & Lbr. Co. 100
Fourth National Bank 190 193
Furniture City Brewing Co. 75
Globe Knitting Works, Com. 110 120
Globe Knitting Works, Pfd. 100 101
G. R. Brewing Co. 220
G. R. Nat’l City Bank 180 182
G, R. Savings Bank 180
Holland-St. Louis Sugar, Com. 11 11%
Kent State Bank 250 255
Lincoln Gas & Elec. Co. 34 36
Macey Company, Pfd. 98 100
Michigan State Tele. Co.,. Pfd. 99% 101
Michigan Sugar Co., Com. 90 94
National Grocer Co., Pfd 88 89

Pacific Gas & Elec. Co., Com. 58% 59%
Pacific Gas & Elec. Co., Pfd. 91 92
Peoples Savings Bank 235
United Light & Railway Com. 80

United Lt. & Railway ist Pfd. 80% 83
United Lt. & Railway 2nd Pfd. 74 76

Bonds.
Chattanooga Gas Co. 1927 95 97
Denver Gas & Blec Co. 1949 95 97
Flint Gas Co. 1924 96 9714
G. R. Edison Co, 1916 97 99
G, R. Gas Light Co. 1915 100% 100%
G. R. Railway Co. 1916 100 101
Kalamazoo Gas Co. 1920 95 100
Sag. City Gas Co. 1916 99
March 5, 1912.
———s oo

Call For Secretaries’ Meeting.

Port Huron, Mar. 4—According to
arrangements made by the Conven-
tion at Traverse City last month, ‘I
was instructed to call a meeting of
all the Secretaries of the local branch-
es of the Retail Grocers and Gen-
eral Merchants Association of Michi-
gan, for the purpose of adopting a
state wide credit rating system. After
corresponding with the different Sec-
retaries as to when or where it should
be held I have decided to call the
meeting at Lansing on Wednesday,
March 20, at the Hotel Butler, at
9 a. mm,

Come prepared with suggestions
and such blanks, cards, etc., as you
use in your office, that can be worked

TRADESMAN

Merchant’s Accounts Solicited

Assets over 3,000,000

 

Cc a ae
(Gen DASPIDSS avINGSBANK :

 

Only bank on North side of Monroe street.

GRAND RAPIDS
FIRE INSURANCE AGENCY
THE McBAIN AGENCY

Grand Rapids, Mich. The Leading Ageney

 

Kent State Bank

Main Office Fountain St.
Facing Monroe

Grand Rapids, Mich.

Capital - - - ~- $500,000
Surplus and Profits - 250,000

Deposits

6 Million Dollars
HENRY IDEMA - . .
J.A.COVODE - .-

A.H.BRANDT- - .
CASPER BAARMAN -

34%

Paid on Certificates

President
Vice President

Ass’t Cashier
- Ass't Cashier

 

You cantransact your banking business
with us easily by mail. Write us about
it if interested.

 

We recommend the purchase
of the

Preferred Stock
of the

Cities Service
Company

at prevailing low prices

Kelsey, Brewer & Company
Investment Securities
401 Mich. Trust Bidg., Grand Rapids, Mich.

 

 

 

Citz. 122

American Light & Traction Co.
COMMON STOCK

With present dividends and at prevailing prices nets over 1314% on the actual investment

C. H. Corrigan & Company 21 «-2»

341-343 Michigan Trust Building
INVESTMENT SECURITIES

Grand Rapids, Mich.

 

 

24% Every Six Months

Is what we pay at our office on the Bonds we sell.

$100.00 Bonds—5% a Year

THE MICHIGAN TRUST CO.

 

 

Old National Bank —

Grand Rapids, Michigan

SOLICITS The accounts of merchants.
OPENS Savings accounts with any-

one, anywhere, paying 3%
semi-annually on all sums
remaining 3 months. Bank-
ing by mail is an easy mat-
ter, let us tell you how easy.

ISSUES Savings Certificates of De-
posit bearing interest at
344% if left one year. 37
if left six months.

perity has come to him he has a long-
ing to get back to the soil. For three
or four years he has been looking
around for a bit of choice acreage,
and it is understood that he has at
last founda place that just about suits
» tim. He has no idea of going into
fancy farming or taking up with any
of the popular fads, but will be satis-
fied to be a general farmer, with high
grade live stock as his one dissip”
tion. One thing that is said to make
him reluctant to close the deal is that
it will put an end to the fun he has
been having in looking for the kind of
place he wanted.

out without being too complicated.

I would suggest that you make your
plans to arrive the night before, so
as to start early and get down to busi- .
ness at once.

Hope to see you at the meeting.

J. T. Percival, Sec’y.

2a.
Among recent patents which attract

attention by reason of their novelty
are one for making sausages without
casings (a searing process) and one
for an illuminated flat iron. The lat-
ter contrivance is described as con-
taining incandescent light bulbs which
serve at the same time to heat the
iron and to illuminate the work which
is being ironed,

EXTENDS Courteous treatment to all.

 

Cornelius DeBoer, who has been in
charge of the West Leonard street
branch of the Kent State Bank, has
been made manager of the West
Bridge street branch to take immedi-
ate effect. Henry Stehouwer, of the

Resources
$8,000,000

Capital and Surplus
$1,300,000

LET US SERVE YOU

Add up everything you expect from
friends, then divide it by ten or
more, and go to work yourself to
make up the’ difference.

 

 

 

 

 

 

 

 

 

DEVOTED TO THE BEST INTERESTS
OF BUSINESS MEN.

Published Weekly by
TRADESMAN COMPANY
Grand Rapids, Mich.

Subscription Price.

One dollar per year, payable strictly in
advance.

Five dollars for six years, payable in
advance,

Canadian subscriptions, $2.04 per year,
payable in advance.

Sample copies, 5 cents each.

Extra copies of current issues, 5 cents;
of issues a month or more old, 10 cents:
of issues a year or more old, 25 cents.

Entered at the Grand Rapids Postoffice
as Second Class Matter.

E. A. STOWE, Editor.
March 6, 1912

 

 

 

 

UNION SELFISHNESS.

The MacFarlane outfit which caused
so much trouble in Grand Rapids last
summer has come back to town, and
is up to its old tricks once more.
It is very unlikely that this bunch
of professional friends of labor will
be able to repeat their success of a
year ago, but it is evident that the
workers of Grand Rapids are “easy”
and they seem willing to try.

It was something over a year ago
that Wm. B. MacFarlane as organ-
izer for the International union of
carpenters and joiners, came to Grand
Rapids. He found the factory hands
prosperous, contented and in harmony
with their employes. Such a condi-
tion in an important industrial center
was not to his liking. He entered up-
on a campaign to “unionize” the
town. He misrepresented conditions
in other furniture producing centers.
He lied freely, promised much,
played on the passions of some, on
the prejudices of others, coaxed and
cajoled some, intimidated many and
in May ordered a general strike, bas-
ing it on demands so extravagant
that after the first week they were
scarcely mentioned. The real issue
in the strike was not wages nor hours
of labor but the recognition of Mr.
MacFarlane and the union. The
strike lasted until mid September, and
it cost the workers of Grand Rapids
something like a million dollars in
wages not earned, much distress to
the families of the workers, much
loss to the manufacturers, much loss
to the merchants, much loss to the
city. Based upon falsehood and
wrong principle the strike was doom-
ed to failure from the beginning but
MacFarlane and his bunch kept it
alive for four months that were as
weary for the workers as it was prof-
itable for the outfit in charge, and
then when it was apparent the end
was at hand MacFarlane left with his
wife for a pleasant three months’ trip
to Europe and his dupes and their
wives had to shift for themselves as
best they could.

Now MacFarlane is back again and
he is up to his old tricks of lying
and promising and bulldozing. He
is Once more trying to create ill-will
between employer and employe. Once
more he is trying to coax or coerce
the workers into the union that he
may use them to serve his own pur-
poses and possibly get enough out of

MICHIGAN TRADESMAN

them for another pleasant trip across
the ocean.

Aside from his own financial wel-
fare MacFarlane may be desirous of
recouping the international union to
some extent for the heavy loss it
Sustained in this city last summer.
The international poured into this
city much more money for strike
benefits than it took out in initiations
and dues. By reorganizing the local
union it can once more be made a
contributor to the international and
the money sent here will thus be con-
verted into an investment paying
handsome returns instead of having
to be regarded as a loss. The more
members the local union has the bet-
ter will be the returns for the or-
ganization that has its headquarters
down in Indiana. After the failure
he made of. the strike last summer,
after the exposure of his lies and
false promises it takes nerve for Mac-
Farlane and his outfit to return to
Grand Rapids, But he probably needs
the money and the Indiana head-
quarters needs the money, and it is
this need, not a consuming love for
the workers, that brings him back.
It remains to be seen if the workers
in this city are as “easy” as the Mac-
Farlane outfit imagines, but it is fair-
ly safe to say they are not.

The attitude of the Grand Rapids
manufacturers js uncompromisingly
for the open shop. They have no
objections to their employes belong-
ing to the union any more than they
object to the church or the political
party he may affiliate with, but they
insist that he shall do his unioning
outside of work hours. Before the
strike a year ago the union stewards,
sub-organize s and pullers in, braz-
enly plied their poselyting wiles un-
der pay from the Manufacturers
against whose interests they were
working, and the manufacturers jin
their desire to be fair tolerated it.
This year the union man has an
equal chance with the non-union ‘in
getting a job, but to hold it he must
observe the shop rules, and shop
rules forbid activities for the union
during work hours, just as they
would forbid political or religious
activities were such activites likely
to be manifested.

ee

BONDS FOR GOOD ROADS.

The people of Kent county will
vote on a $600,000 good roads bonding
Proposition on April 1. This proposi-
tion is one of the most sensible that
has ever been submitted to ‘the peo-
ple of old Kent and it should receive
a substantial Majority at the polls.
City people and the people of the
country alike should vote for it be-
Cause it is of as much importance to
the urban as to the rural population
and it will mean greater prosperity
for both.

Careful plans have been made for
the wise expenditure of the money if
the bonds shall be voted. These
plans call for the improvement of
about 200 miles of rural highways
radiating from the city in all direc-
tions and reaching every township in
the county. The roads will be grad-
ed to levels to make them easy to
travel, cement culverts will be put in

 

 

to replace those of wood and the
roads will be graveled. The expense

it is estimated will average about

$3,000 a mile and the county will re-
ceive state reward sufficient to build
30 or 40 miles more. Gravel may not
be the ideal road building material
from the view point of permanence,
but it is the most available material
and the cheapest and will be a great
improvement over the present sand
and clay and dirt which many. months
in the year is impassable. Roads of
crushed stone or concrete may come
later, but good gravel roads will do
as a start and will serve as the best
incentive to roads that are still bet-
ter.

If the bonding proposition goes
through this city’s share of the ulti-
mate payment will be something like
76 per cent. Grand Rapids could in-
finitely better pay it all than not have
the good roads which the expendi-
ture of the money will bring. Good
roads will bring the country nearer
and this will benefit the consumers
of farm products in the prices they
have to pay and it will benefit those
in trade for the city’s trade zone will
be widened. In these modern days
distances are not measured by miles
but by the transportation facilities.
The farm one mile from the city line,
if the roads are impassable, is further
from town than the farm ten miles
out if the latter has good roads. The
success of the bonding proposition
will mean a great increase in the
number of farmers who can easily
and quickly come to town’ with the
stuff they raise or to trade and in
effect this will be an enlargement of
the city’s boundaries, an increase in
its population and with it no increase
in municipal responsibilities.

During the summer months the
value of good roads is forcibly illus-
trated on the city market nearly
every morning. From those districts
which have good roads leading to
the city come big double deck loads
of peaches and apples and potatoes
and the same growers are seen nearly
every morning, often coming ten,
hifteen and even twenty miles. The
loads from the districts which do not
have good roads are smaller, the dis-
tances they come are shorter and they
do not come as often. The farmers
on the good roads have a more pros-
perous appearance than the others,
better horses and better wagons, and
they show a loyalty to Grand Rapids
which the poor road farmer would
like to feel but can not. With poor
roads the farmer seeks the nearest
railroad station for his market and
the city must pay freight and middle
men’s profits on what he ships; with
good roads the city will buy direct
and pay less. What the city will save
in the cost of what it eats will alone
pay the interest on the bonds and in
a very few years wipe out the prin-
ciple. When the city was of 40,000
population a rural area of ten miles
radius was sufficient to feed the peo-
ple; we are a city of 125,000 now and
it takes a twenty mile radius to keep
us supplied and the only way to
stretch the line is to make the good
roads easy to travel. It isn’t miles

March 6, 1912

but the condition of the roads that
makes all the difference.

The bonding proposition wil] be
submitted April 1, and every city
dweller should be for it and every
The business
men of the city should be especially

farmer in favor of it.

active in the exercise of whatever
influence they may have in behalf of
the proposition.

—_—_

The primary election for the nom-
ination of candidates for the city of-
fices is being held to-day. The can-
didates for mayor on the Republican
ticket are George E. Ellis, who is
just completing his third term and
wants a fourth and Paul J. Averill.
On the Democratic side the choice
lies between former Mayor George
R. Perry and Chas: A. Hauser. The
theory of the home rule charter re-
cently submitted to the people of
Grand Rapids and very wisely re-
jected was that we would never have
other than high minded patriotic men
in the executive office to whom it
would be entirely safe to entrust all
the powers of municipal government,
without check or restraint. What do
the advocates of this weird form of
government think of their theory
now? Will they accept the nominees,
whoever they may be, as the highest
exemplification of good citizens and
make a final choice with faith and
cheerfulness? The city has as great
need for a good man for mayor un-
der the old as it would have had un-
der the new charter. Will the reform
element which evolved the new chart-
er accept the mayoralty candidates
presented or will they put a candidaté
of their own into the field? Van A.
Wallin who was so enthusiastic for
the new charter might explain his at-
titude.

————

Samuel Gompers may be invited to
Grand Rapids to help along the re-
vival of the effort to unionize the
industries of this city. The coming
of Gompers certainly would be an
event of rare interest. It was Gom-
pers who was more violent than any
of the other labor leaders in denounc-
ing the government officials for the
arrest of the McNamaras and taking
them to Los Angeles to answer to
the charge of murder and dynamit-
ing. It was Gompers who declared
these arrests were part of a capitalis-
tic conspiracy against organized labor
and called on union men every where
to contribute to the defense fund.
Gompers escaped indictment by the
Indianapolis grand jury, but if he
comes here he might tell us how it
was occupying the position he did,
knowing many of those implicated in
the outrages and having intimate re-
lations with them, he avoided having
at least an inkling of their guilt. He
might also tell us what was done
with the Grand Rapids contribution
to the $270,000 McNamara defense
fund and if Grand Rapids is likely to

get any share of it back.
cen neetteeee ed

Whosesoever funeral it is, be decor-
Ous and respectful; there is liable to
be grief there, such as you will soon
be called upon to endure.

 

 

March 6, 1912

THEY MUST PLAY FAIR.

Unless the signs are misleading the
railroads will go before the next Leg-
islature with a very earnest request
for a return to the old method of fix-
ing passenger fares. The present law,
enacted five years ago, limits fares
in the Lower Peninsula to 2 cents a
mile, and this is the rate on all roads
alike, whether in the thickly populated
districts or in those sections where
towns are far apart and the people few
in number and not rich in the things
of this world. Under the old law
rates were graduated according to
earnings. A road that earned less
than $3,000 a mile per year, for in-
stance, could charge a 3 cent fare;

with earnings between $3,000 and
$4,500 the passenger fare was 2%

cents; above $4,500 a mile earnings
the rate was 2 cents. These may not
have been the exact figures upon
which the fares were based, but the
figures given will illustrate the method:
When the 2 cent law was proposed
the chief arguments in its favor were
that reduction in the rates would
stimulate travel to a degree that
would make up in volume what the
reduction in the rate would amount
to, that the elimination of free passes
would be a further and an important
offset, that the development of the
country would be encouraged, that
freight traffic would grow with the
increase in the number of people
traveling. It was further argued that
few of the railroads in the State were
independent enterprises, but that they
were grouped into systems and that
if some branches could not profitably
do business on a 2 cent basis the in-
creased earnings that would come to
other parts of the system would more
than make up the deficit. Many of the
arguments upon which the adoption
of the flat 2 cent rate was based have
been justified by experience. Travel
has increased, the settlement of the
back districts has been encouraged,
the passenger earnings compare very
favorably with what they were under
the old system and many roads show
increase. The railroads are contend-
ing, however, that taxes, labor cost,
material prices and everything else
entering into railroad construction
and operation have increased to such
a degree that unless they are permit-
ted to increase their rates insolvency
will come to them. The Pere Mar-
quette, with its large mileage through
comparatively undeveloped territory,
the Grand Rapids & Indiana north of
Grand Rapids and the Michigan Cen-
tral, with its Saginaw to Mackinaw
lines, are the chief ‘complainants
against the straight 2 cent fare, but
there are other lines that also pro-
fess to have their troubles.

The matter of railroad taxes is also
pretty certain to come up for much
agitation and discussion before the
next Legislature. The State tax law
prescribes that railroad property shall
be assessed at its cash value as other
property is supposed to be assesed,
and that the tax shall be at the same
average rate other property is sup-
posed to be taxed. The rairoads con-
tend that other property in the State
is undervalued, while they are put
down for all they are worth, that the

MICHIGAN

undervaluation of other property in-
creases the average rate upon which

their taxes are levied and that the tax
burden has become more than they
can endure. They would like a return
to the old system of specific taxes
with taxes based on earning capaci-
ty, but as the present advalorem sys-
tem is imbedded in the State consti-
tion and change is not likely to be
made it is likely they will seek relief
in some other way.

It is not the purpose of the Trades-
man at this time either to Oppose or
to favor changes in the present meth-
od of dealing with the railroads, but
it would suggest that an early, free
and frank discussion of the whole su)-
ject would be an aid to intelligent
legislation a year hence. It is cer-
tain the railroads will ask easements
from the conditions now imposed up-
on them and they will be loaded with
facts, figures and arguments favorable
to their contentions; would it not be
advisable for the State to have facts,
figures and arguments to aid the peo-
ple and the Legislature to arrive at a
wise decision? The railroads are vi-
tal to the welfare of the State and
the prosperity of villages, cities anc
the people generally. An insolvent
road is not a good asset. If the rail-
roads under present laws and meth-
ods are not getting a fair deal there
is little question but that the peo-
ple will cheerfully consent to the cor-
rection of such evils as they may com-
plain of, but the people should know
for themselves as to the truth and
not be obliged to take the word of the
railroads for it.

If the railroads complain of the
conditions imposed upon them they
may have the sorry satisfaction of
knowing they brought their troubles
upon themselves. For years the rail-
roads brazenly and unblushingly ccn-
trolled State legislation. They cor-
rupted the lawmakers, debauched the
people, made and unmade statesmen,
dodged their just share of taxation
and in general showed contempt for
what the people might want or think.
This was as true in other states as
it was in Michigan. The repeal of
the old special charters which the
railroads for years defended with all
the power of their paid lobbies was
the first effective public uprising
against the domination of the rail-
roads. Then came the change from
the specific to the ad valorem system
of taxation under which the railroads
pay about four times what they form-
erly paid. The 2 cent rate for pas-
senger fares followed. In National
legisation we have the laws against
rebates, against free passes, against
discriminations of any kind, requir.
ing the filing of tariff schedules, uni-
form systems of accounting and va-
rious other rules and regulations. It
is possible some of the legislation,
State and National alike, may be too
severe, but the railroads by their past
misconduct have brought it upon
themselves. The pendulum of pub-
lic resentment in some respects may
have swung too far, but this usually
does happen when abuses have be-
come unendurable and the people find
themselves in a position. to. strike
back. The railroads, however, are en-

TRADESMAN

titled to and should receive a fair
deal. But they must show that they
are willing to play fair before they
get it.

 

 

INVITING RIDICULE.

Just a few days ago we noticed a
card in a window back of a pile of
oranges bearing the startling words,
“Navel’s oranges 20 cents a dozen.”
The sign of the posseésive appealed,
yet not in the way designed by the
proprietor. The error induced a spirit
of criticism bound to reflect more or
less upon the attractiveness of the
fruit. For while it may be argued
that the misuse of a single word had
nothing to do with the quality of the
oranges, yet so flagrant an error
marks utter ignorance of details
which suggests inability to make the
best selections.

How much better to be able to give
a bit of the history of this popular
orange, since it has been the making
of many California orange growers,
your own source of pride among
citrus fruits. If there must be a pos-
sessive case used, let it be in connec-
tion with Saunders, the man by whom
it was introduced into the United
States. More than forty years ago
a lady wrote from Brazil, mentioning
a fine seedless orange growing there.
Mr. Saunders, then connected with
the Department of Agriculture, at
once communicated with her regard-
ing it, and through her procured
twelve newly budded trees, one of
which was still in the National col-
lection not years From
these have sprung all the vast orchard
stock of this highly prized variety,
known as Washington navel.

The man who posted this peculiar
sign may think he understands the
grocery business, even if he does not
make a specialty of the rules of punc-
tuation. Yet other things being equal,
he who presents his announcement in
a way which does not provoke a smile
is the one in whose ability we have
most confidence.
stinctively as. the man knows
what to buy. The best California
oranges may be just as sweet when
the termination of the descriptive
word ends in “’s”, but the style which
appeals more forcibly to the funny

many

ago.

We turn to him in-
who

man than to the patron is an un-
certain one, to say the least.

 

 

THE ADDED STARS.

Two more stars have been added to
Old Glory, in honor of New Mexico
and Arizona; and now the blue field
which has gradually been filling with
shifting stars will be planted after
the fashion of a well regulated orch-
ard, with six rows, each containing
eight trees. Every one knows the
story of Betty Ross and the original
flag; and all rejoice over the increas-
ing stellar display, and its significance.

But there is a greater
pride than the mere adding of a few
stars, a little more territory, Behind
each star is a significance of greater
or less import. Some stand ‘or many
times the territory occupied by any
of the original thirteen. They bring
with them a wealth undreamed of at
the time the flag was designed. Their
rocks have been forced to yield uf
secrets of gold and silver; their soil
has shown an increase of many times
more than the most productive of the
earlier fields.

Still more remarkable is the fact
that lands which were once consid-
ered barren wastes have been made
fruitful. The Great American Desert
is being practically eliminated through
the advance of science.

source of

Arizona and
New Mexico are revealing sources of
more wealth than their minerals. The
dry sands have moistened by
the waters from the Rockies and made
to support fruitful orchards and large
tracts of alfalfa.

Yet this is only the beginning. The
keystone of the original arch held her
secrets of petroleum and _ steel for
than half a century after her
star was placed in the blue fleld: and
now this twin power has revolution-
ized the world’s work. There are
other stars the real value of which is
not yet even approximated. The tele-
scope of science will reveal new spec-
trums; new applications will be made;
and the stars which shine now more
faintly may soon burst forth into
electric lights of intense brilliancy.

—_—_—___—

A dunce of a boy often turns out
to be a genius in disguise; and a
precocious youth frequently becomes
a mere clod of a man.

been

more

 

SUNBEAM

HARNESS

 

Superior to any other harness made.

money maker.

Single Harness
List Price $11 Up

Double Buggy
Harness
$35.50 Up

Light Double
Wagon Harness
$44 Up

Farm Harness
$54 Up

All prices subject to
regular discounts -
send for the catalog :
No. 8 today. Shows ee
collars and whips also

~—postal will do. .

Brown & Sehl

 

 

   

Only carefully selected stock used—
hand made and fully guaranteed in every particular. Well advertised anda big

 

   
   
 
  
 
 
 
  
   
    
   
 
 

4

Home of Sunbeam Goods
er Co. Grand Rapids, Mich.

 
 
 

 

    
   
 

 

hori

errs
2 aie

Aan Aedeihe te lacin sail) as atBlag

4
;
5

16

VALID REASONS

 

For Refusing To Support the Parcels
Post Bill.

Following is a copy of a letter
that Senator Bailey, of Texas, mails
to people of his State who ask him
to support a parcels post bill. Do
not fail to read every word of it:

I have received your letter. advis-
ing me that the farmers of Fannin
county very earnestly favor the par-
cels post bill, and reminding me of
how loyally those good people have
always sustained me. | fully recog-
nize my obligations to the farmers
of Fannin county, and I am always
glad to find myself at agreement
with them on political questions; but
I am sure that they would not deem
me worthy of the uniform and cor-
dial support which they have given
me if I did not at all times faith-
fully follow my convictions in the
performance of my public duty.

The parcels post bill as originally
advocated by the Postmaster General
was intended, I have no doubt, to
serve the interests of the people, but
it is perfectly clear to my mind that
it would have benefited only the great
mail order houses of our large cit-
ies. The inevitable result of such
legislation must be to deprive our
local merchants of a patronage which
fairly belongs to them, and give it to
the great establishments in New
York, Philadelphia, Chicago and St.
Louis, thus increasing the tendency
toward commercial centralization,
which has already proceeded to a
hurtful extent. I would not deny
the people of our State a privilege to
which they are justly entitled merely
because in exercising that privilege
they would help merchants outside
of Texas to the injury of our mer-
chants at home; but a measure cal-
culated to promote a commerce of
that kind would never command my
Support unless it was clearly in ac-
cordance with justice and with sound
principles of government. I have long
been convinced that the safety of
this republic and the happiness of our
people depends more upon the pros-
perity of our local communities than
upon the growth and wealth of our
great cities. Indeed, I am persuaded
that the prosperity of local commu-
nities tends to produce the very con-
ditions that increase the freedom of
the republic, while the growth of our
cities tends rather to cultivate those
vices of luxury, extravagance and
socialism which have been the bane
of all free government.

But even if the interest of the lo-
cal communities as against the inter-
est of the distant cities did not seem
to me to be so important, I still could
not support this parcels post bill, be-
cause it involves the extension of a
power which I do not believe the
Government ought ever to have exer-
cised. I mean by this to say that it
requires the Government to perform
the service of a common carrier, and
I do not believe that kind of service
to be within the true province of a
free government.

I am not able to distinguish be-
tween the right of the Federal Gov-
ernment to act as a common carrier

MICHIGAN

in Operating its postofice department
and the right of the General Govern-
ment to become a common carrier
through the ownership and operation
of a railroad. In other words. the
F | Government has no more
ght, as I view the matter, to carry
the merchandise of these great de-

Federa

rig

partment stores through its postof-
hee system than it would have to
carry the cotton of the farmer by
some other suitable appliance. The
differencé is one of degrees and not
of principle, and if we once concede
the right and duty of the Government
'o engage generally in the business of
a common carrier for a_ limited
amount of merchandise, we will soon
be confronted with another demand
for an increase in the weight and a
reduction in the charge, as we are
now, and the matter will thus pro-
ceed from time to time until we find
the Government abandoning its true
function as a sovereign and acting as
4 common carrier for the people.
One of the very important arguments
which is now being pressed in sup-
port of the present bill is the fact
that the Government already carries
smaller packages at higher rates of
postage, and the advocates of the
present measure insist, with much
show of reason, that if the Govern-
ment has the right to carry a four
pound package at sixteen cents per
pound, there can be no sound reason
why it may not carry twelve pounds
at eleven cents per pound. If that
argument can be used two years from
now in favoring a bill which will per-
mit the carrying of twenty-four
pounds at eight cents per pound, ana
so on until there will be no limit
upon the weight of packages which
the postoffice system may carry, and
thus this great agency of the Gov
ernment which was originally devis-
ed as a means of communication will
be converted into a bureau of trans.
portation.

Even if carrying merchandise were
not wholly aside from the true func-
tion of government, the present sys-
tem of charges would be utterly inde-
fensible. The present arrangement
requires a citizen of Texas to pay
just as much on a package carried
from Fort Worth to Ector as an-
other citizen would be compelled to
pay on another package of identically
the same kind of goods of precisely
the same weight when carried from
New York to Ector. Obviously it is
not fair to carry a package of the
same goods and of the same weight
two thousand miles for exactly the
same charge as is asked for less than
one hundred and twenty miles. This
inequality in the charge will, of
course, operate against our Texas
neighbors and in favor of the cities
located in other states.

Another and, to my mind, a most
important practical argument against
this parcels post bill is that the
Government now carries all of its
heavy mail matter at a loss, and it
is more than reasonably certain that
an extension of the heavy mail busi-
ness would entail a much larger loss.
You doubtless know that the letter
carrying business of the postoffice
system not only pays its own ex-

Ret net ee ana

TRADESMAN
penses but yields a very considerable
profit. This letter carrying profit,
however, is completely absorbed by
the losses on other classes of mail,
and there is still a large deficiency
between the postal expenses and the
postal revenue, which the taxpayers
of the country are required to sup-
ply. I have never been able to be-
lreve that this Government ought to
carry any mans mail or merchandise
for less than cost, and then compel
all the people to contribute from
their earnings to make up the loss
which it has incurred while serving
special people. I am sure that you
will thoroughly agree with me in this
opinion.

oe

Some of my friends in urging me
to support this parcels post bill have
insisted that some such measure is
necessary to protect the people against
the exorbitant charges of the express
companies; but this argument can
not possess much favor under. the
law as it now stands, because ex-
press charges are subjected to the
regulations of the Interstate Com-
merce Commission. I prepared and
offered the amendment which confer-
red upon the Interstate Commerce
Commission the power to regulate
express charges, and I have an abid-
ing confidence that the extortion
which has heretofore been practiced
by those companies upon the people
will soon come to an end, and that
end must come without any very
great delay if the Interstate Com-
merce Commission does its duty, as
I am sure it will.

I sincerely regret that I am not
able to view this question in the
same light as many of my constitu-
ents. J. W. Bailey.

—_ 22 _
A Coward, Too.

General F. D. Grant, at a Washing-
ton birthday dinner in New York
some years ago, told a story about
a young Boston Tory:

“This Tory,” he said. “fought dur-
ing the Revolution neither on one sde
nor on the other. He took a pleas-
ure trip on the Continent, and he did
not come back home again until the
war was over.

“He was treated very coldly by so-
ciety on his return and this grieved
his good old mother to the heart.

“The dear old lady tried to explain
the matter one afternoon to a Bos-
ton belle. '

“Naturally, as the head of the fam-
ty, she said, ‘my son  conld not
take part in the war. To him fell the
duty, perhaps the more arduous duty,
of protecting his mother and sisters
and looking after the interests of the
estate.’

“‘Oh, madam,’ said the belle, with

an icy smile, ‘you need not explain.
I assure you, I’d have done exactly
as your son did—I am such a cow-
ard?”
—_———
Wellesley Scores.

“Well, I’ll tell you this,” said the
college man, “Wellesey is a match
factory.”

“That’s quite true,” assented the
girl. “At Wellesley we make the
heads, but we get the sticks from
Harvard.” ;

 

March 6, 1919

 

Dr. Wiley Is Invariably a Trouble
Maker.

Washington, March 4—Investics
tion of the reports recently circula;
ed that Dr. Harvey W. Wiley, chie
chemist of the Department of Agri
culture, plans to resign develops tha;
friction exists in that department
practically all matters with which h
is officially connected.

Dr. Wiley, especially in the admin
istration of the pure food laws, is fo]
lowing an independent course and
does not maintain with the Secretar
of Agriculture that close cO0-operation
which is generally deemed essentia!
for the best interests between depart
ment heads and subordinates.

It is stated as a fact that criticism
which is now being directed at Dr
Wiley because of his rulings comes
from independent and small manu-
facturers and not from the large con
cerns. Dr. Wiley decided that ben-
zoate of soda is harmful to the healt!
when used as a préservative in foods,
a decision which was reversed by the
Remsen Board.

One of the largest food concerns in
the country has taken up this fight
and has had a representative in Wash-
ington furnishing at frequent interval
copy for the newspapers defending
Dr. Wiley’s attitude and criticising
those in the department who do not
support him.

Dr. Wiley is an Indianian and a
Democrat and Representative Moss,
the chairman of the House Commit-
tee on Expenditures in the Agricul
tural Department, is also an Indiana
Democrat. Friends of Secretary Wil-
son ascribe to this the efforts which
have been made to discredit the pres-
ent administration of the Department
of Agriculture.

The hearings before the Moss Com-
mittee, which have been printed, are
cited by friends of Secretary Wilson
as sufficient evidence to prove that
Dr. Wiley has assumed an antagonis-
tic attitude and that his friends have
done all they could to discredit Sec-
retary Wilson over questions which
were magnified needlessly and which
should not have been sufficient to
have strained the official relations be-
tween the Secretary and his bureau
chief. It is suggested that politics
is largely at the bottom of the con-
troversy.

At present an attempt is being made
to create a sensation over the ques-
tion of whether alum should be used
in baking powders. However striking
may be the coincidence, it is pointed
out that the side which Dr. Wiley
has taken is that favored by the large
manufacturers of baking powder,
while the protests, as in the case of
whisky and benzoate of soda, come
from small independent manufacturers.

—_.+-~—____
His Friend.

Clerk—-Can you let me off to-mor-
row afternoon? My wife wants me
to go shopping with her.

Employer—Certainly not.
much too busy.

Clerk—Thank you very much, sir.
You are very kind!

_ 7.2

Occasionally a man wins by losing
in the political game.

We are

 

 

 

» March 6, 1912 MICHIGAN TRADESMAN 11

 

 

| | Don’t Eat Soggy Bread

Bread that is so soggy or so moist that it will form a ball of dough when

 

pressed between the fingers would give indigestion to a cast-iron monkey.

Bread should be light, even grained and thoroughly baked. Not light

enough to be dry and tasteless or moist enough to “dough up.”

Excess of gluten produces excess of moisture almost invariably with con-

sequent ‘‘doughiness”’ and indigestion.

This is especially true in domestic baking which requires flour scientifically

milled for domestic use.

LILY WHIT

‘The Flour the Best Cooks Use’’

Is made for domestic use Only.

We do not sell to bakers unless they demand it owing to the advertising

value of being able to say they use “Lily White.”

They are usually so-called “home bakeries.”

 

This is the age of “specialists” and We are Milling Specialists for the

Home:

 

Lily White is particularly noted for its flavor or “taste.” Chew the bread

slowly and note for yourself, you will “taste” the reason.

We exchange broken sacks with dealers so you get it always in clean,

sanitary, sewed sacks.

Valley City Milling Company
Grand Rapids, Mich.

 

This is a reproduction of one of the advertisements appearing in the daily papers, all of which help the retailer to sell Lily White Flour.

 

 

 

 

 

 

 

 

12

MICHIGAN

 

 

 

=

UTTER, EGGS 4» PROVIS

_—

=
=
=
=

 

 

 

 

 

Some Facts About the Marketing of
Feathers.

If everybody who raises hens and
other kinds of poultry would save all
the feathers from the birds that are
killed and dressed, there would be
fully enough to satisfy the demands
of the American market. As it is.
many thousands of pounds of feathers
are imported each year, some of them
coming even from China, which does
a gigantic business in poultry prod-
ucts. The market for feathers is
steady and prices do not vary greatly
from season to season, although in
the fall, when feathers are shipped to
the dealers in large quantities, they
are often somewhat depressed. A
duty on imported feathers keeps out
those of the lowest g.ades and helps
to maintain a price which makes it
worth the while of every one who
raises a considerable number of fowls
to save the feathers.

There are establishments in most of
the large cities where the feathers are
prepared for use and made up into
pillows, sofa cushions and the like,
or bagged and sold to furniture man-
ufacturers, milliners and others. Even
the once ubiquitous feather bed is
still in demand. Many foreigners
make a peculiar use of feather-filled
ticks, employing them as coverlets,
which they consider ideal for keeping
them warm on cold winter nights.

Probably in this country several
million pounds of feathers are used
annually in various ways. These
feathers have to be prepared for mar-
ket with great care, for no matter
how clean you may think you have
made them before you ship them,
they are far from being in a sanitary
condition, as the manipulations they
receive in the factory soon disclose.
Even the water-birds’ feathers con-
tain a great amount of dirt. The
feather-handlers have extensive quar-
ters and expensive machinery. The
feathers are first placed in an appar-
atus filled with hot steam. in which
they are stirred round by machinery
for several hours, at the end of which
Process they are thoroughly sterilized
and cleaned. “A hundred pounds of
feathers seldom yield less than one
pound of dirt and often more. This
steaming process has another effect,
however, which is one of the principal
reasons for using it. The live steam
expands and loosens the feathers so
that they are rendered light and
fluffy. As a rule their bulk is doubled
by this treatment. If the feathers are
very coarse they may be submitted to
another bit of manipulation before be-
ing steamed; they may be placed in
a machine that pounds them vigor-

ously in order to break the quills
and make them as soft as possible.

Some manufacturers grade the
feathers more carefully than others.
Those who make a point of this have
a long room at one end of which is
a small exhaust fan having a tin
cylinder attached and pointing into
the room at an angle of 45 degrees.
The feathers are drawn into the fan
and expelled violently through the
cylinder. Those which are heaviest
iall to the floor near the machine,
while the lightest fly to the extreme
end of the room, the other grades
coming between. In this way the
feathers sort themselves, the work-
men being obliged only to sweep up
the piles and dump them into bins
arranged for the different grades.
This sorting room is the most inter-
esting place in a feather factory—as
such an establishment is often called
—tor the air is filled with flying feath-
ers, resembling a violent snowstorm,
and the fine, fleecy down is often car-
ried a hundred feet by the strong cur-
rents,

Most of the companies that buy and
Prepare feathers also make many of
them up into pillows, beds and cush-
ions. The use of silk floss, however,
has to a very large extent replaced
that of feathers in the making of sofa
pillows, and most of the bedding
manufacturers also handle this ma-
terial. The demand for feathers
would have been much larger than it
actually is had not floss proved so
good a substitute.. It is clean and
easy to handle, although it makes a
pillow that is slightly heavier than
one filled with soft feathers.

The eider down is now used but
little, for it costs ten dollars or more
a pound. It is obtained by robbing
the nests of eider ducks, which live in
the frozen North and line their nests
with down from their own breasts.
This is the choicest material in feath-
ers that is known, being wonderfully
soft and light. Two pounds are al-
most enough to fill an ordinary puff or
comforter. Most of the down puffs,
however, are made from feathers
stown on more common birds.

But the farmer’s interest lies less
in the way feathers are used than in
the prices that are paid for them. The
feathers from white geese bring the
highest prices—about sixty cents a
pound in Boston. Mixed or gray
goose feathers are worth about forty
cents. It pays to keep white feathers
separate, no matter what birds pro-
duce them, for when they are mixed
the price paid is always that for the
Poorest grade in the mixture. A por-
tion of white feathers, however large,
will not redeem a mixed shipment.

TRADESMAN

Duck feathers come next in value,
the pure white ones being worth forty
-cents in the Boston market this year.
Colored and mixed lots bring about
thirty-five cents, the general quality
making some slight difference. Goose
and duck feathers should never be
mixed, for the purchaser will pay only
the price of the latter, although those
predominate.

from the former

Duck feathers have one great disad-

may
vantage: it is almost impossible to
render them entirely odorless. They
receive more attention than any other

kind, being put through a special
cleansing process, but even then a
slight odor usually lingers, Duck

feathers are very soft and light, how-
ever, and there is a steady demand for
them, which has kept pace with the
increasing production of Pekin ducks
on large plants in various parts of the
country. These big establishments
find the sale of feathers an important
source of revenue, for a pound of
feathers is secured from every eight
or ten birds, and since White Pekin
ducks are raised almost exclusively,
forty cents is received for each pound.

Hen feathers are worth about five
cents a pound. If, however, they are

 

March 6, i919

 

 

ee

WANTED

|
Butter, Eggs, Veal and Poultry
STROUP & WIERSUM
Successors to F. E. Stroup, Grand Rapids, Mich.
i

 

 

 

ees

All Kinds of

Feeds in Carlots
Mixed Cars a Specialty
Grand Rapids

Wykes & Co., “™"

State Agents Hammond Dairy Feed

 

 

 

WM. D. BATT

Dealer in
HIDES, FURS, TALLOW AND
WOOL

22-124 Louis St. Grand Rapids, Mich.

 

 

 

POP CORN

Weare in the market for old or new crop
shelled or on the ear. If any to offer please
write us.

Alfred J. Brown Seed Co. Grand Rapids

 

 

SUCRENE

 

Wm. Alden Smith Bldg.

The ideal dairy feed. Palatable.
Digestible, Nutritous; increases
milk production.

Stands the test with the World’s Largest Milk Producers.

A money maker for the dealer.

ROY BAKER, Agent

Grand Rapids, Mich.

 

 

market,

Papers and hundreds of shippers.

W. C. Rea Rea & Witzig A. J. Witzig

PRODUCE COMMISSION

104-106 West Market St., Buffalo, N. Y.
“BUFFALO MEANS BUSINESS”

We makea specialty of live poultry and eggs.
Ship us your poultry and eggs,

REFERENCES—Marine National Bank, Commercial Agencies, Express Companies, Trade

Established 1873

You will find this a good

 

Moseley Bros.

Both Phones 1217

Established 1876
Can fill your orders for Timothy, Clover and all kinds of Field Seeds

Wholesale Dealers and Shippers of Beans, Seeds and Potatoes
Office and Warehouse, Second Ave. and Railroad

Grand Rapids, Mich.

 

The Vinkemulder Company

JOBBERS AND SHIPPERS OF EVERYTHING IN

FRUITS AND PRODUCE

Grand Rapids, Mich.

 

 

 

Geo. Wager, Toledo, Ohio

Wholesale distributors of potatoes and other farm pro-
ducts in car loads only. We act as agents for the shipper.

Write for information.

 

 

 

 

 

“s ‘

LL LL OE I enti

 

 

 

March 6, 1912

all pure white and in good condition
they will net double that amount.
There is always a premium on pure-
white stock. Turkey feathers at three
cents are worth least. All these prices
are for dry-picked feathers. When the
birds are scalded the price received is
usually several cents less. Goose and
duck feathers are not affected so in-
juriously as those from chickens and
turkeys, provided the scalding is done
quickly and the feathers are carefully
dried immediately after. Some of the
largest duck plants outside of New
England practice scalding, but the
Boston market demands dry-picked
birds. Whichever method is followed,
however, the producers are not asked
to clean the feathers in any way.

In order to market his supply of
feathers in the best condition and to
the best advantage, the farmer or
poultry-raiser should spread them out
on a clean floor of an unused room
and allow them to remain there for
several weeks, turning or stirring
them with a pitchfork every two or
three days, so that the air may reach
ail the feathers and keep them from
being touched with mildew. One may
keep feathers for several months if
necessary, in order to accumulate
enough to warrant shipping them.
They should be shipped in bags of
cotton or burlap. Good clean meal
bags will do, but upon request many
dealers will send bags for this pur-
pose. Shipments under one hundred
pounds should not be made, as a rule,
for the railroads will charge just as
much for carrying only twenty-five
pounds. When several farmers have
less than one hundred pounds each to
send they may make their shipments
in one lot in order to save the differ-
ence in freight charges. It is cus-
tomary for the shipper to pay the
freight charges, although sometimes
the dealer stands this expense.

When dealing with a new company
it is well to send samples of feathers
and to get a statement of prices be-
fore making a shipment, especially
when the feathers are from ducks or
geese. In other words, it is wise to
have a written contract with the buy-
er before the goods are delivered.
Moreover, it is advisable to know
something about the buyer, for there
are dishonest men in this as in other
lines of business, and farmers have
too often been made the victims of
sharp practices. If a man has a large
and constant supply of feathers to
market, it behooves him to keep in
touch with several others in different
parts of the country. Better prices,
by a cent or two, for certain kinds of
feathers are often paid in different
localities. It is not unusual for a New
England duck-grower to send_ his
feathers to Chicago, Cincinnati or
New Jersey, according to the quota-
tions he receives.

Although there are hundreds of
poultry farms in the East, a larger
amount of hen feathers is shipped
from the West, sometimes in carload
lots. A carload contains approxim-
ately 20,000 pounds.

Large lots are purchased when
available, but the dealers welcome
small shipments from farmers and
small dealers, although they may

MICHIGAN TRADESMAN

come in embarrassingly large num-
bers at certain seasons. Payment is
usually made promptly, a check going
out a few days after the feathers are
received. It would seem that this
source of profit should not continue
to be overlooked by the small breed-
er. If any difficulty is found in lo-
cating a buyer of feathers, the direc-
tory of a large city may be consult-
ed, the place in which to look being
in the back under the heading of bed-
ding manufacturers. A little corre-
spondence will then reveal just what
th possibilities are for adding to the
annual income through the medium of
what has so far been wasted. The
matter is especially worthy of atten-
tion when several farmers are so sit-
uated that they can unite in shipping
the feathers.

Geese are particularly adapted to
cold countries because of their hardi-
ness. That is one reason why they
are so popular among the Canadian
farmers and in Northern Maine and
Michigan. The only shelter required
even in the coldest weather is a rough
shed. Indeed, a goose will settle
down on a snowdrift and appear per-
fectly contented, moving her position
occasionally to keep from being cov-
ered by the snow. No protection is
given on many of the farms, except
that a light frame in the fattening
pens is covered with a few boards as
a shelter from the hot sun of mid-
summer. Most of the geese are dis-
posed of, however, before winter is
more than half over.

Geese have long lives and may be
bred until they are twelve years old.
As a rule one gander is mated with
not more than three geese and more
often with only two. This mating,
once established, will continue un-
broken for years, the gander paying
no attention to other geese and his
mates remaining equally loyal. The
ganders are often jealously watchful
when the geese are laying and some-
times attack human beings. Indeed,
they often become cross as they grow
old and develop sufficient strength in
their wings to make them, when thor-
oughly aroused, difficult to master.
Early winter is the best time to mate
the geese. The gander and the fe-
males to be mated with him should
be kept by themselves for two or
three weeks or until they are perfect-
ly satisfied with the matrimonial alli-
ance planned for them.

In some countries artificial means
are resorted to in order to. secure
great weight in a short time. In
some places the geese are crammed
either with a machine or by means of
a funnel which has a tube attached,
the latter being run down the throat
of the goose and a soft mash pressed
through it. Another practice is to
confine the birds in coops to small for
them to turn round in, and to feed
them heavily.

Enlarged goose livers are in great
demand in parts of Europe, being the
foundation of the famous pate de foie
gras. Livers weighing over a pound
are secured in France by keeping the
geese confined and stuffing them with
food. When they get so fat that they
have difficulty in breathing they are
killed. Of course, nothing of this sort

is practiced on our poultry farms.
American epicures are not so extreme
in their tastes as are those of France.

All fatteners have found, however,
that a goose must be killed at just
the right time or it will quickly lose
its fat. It is highly important to
keep the geese quiet when the fatten-
ing process is under way, for even a
small incident that is unusual may
interfere with their development.—E.
I, Farrington, in Country Gentleman.

—_~+~+—-__
Wine Produces Eggs.

“Wine is a mocker,” declared the
prophet. Even the hen knows that
now. Says the American Wine Press
in its current issue:

“M. Joubert, professor of the agri-
cultural college at Fontainebleau,
France, has been making a curious

13

experiment with some hens, and he
thinks he has discovered a new and
simple method of making hens lay
more industriously than ever. In brief,
the professor fed the hens with wine
in addition to their ordinary food.
He experienced with fowls of all
kinds for several years, and found the
same result in every case.

“In each case he experimented for
the four winter months with two sets
of twelve fowls of the same breed,
adding bread soaked in wine to the
food of one of the two sets of
twelve. After six separate traits the
wine-fed hens laid more eggs in the
proportion of twenty eggs a month or
thereabouts.”

>.

If you have anything to say to a

mule, say it to his face.

a eee ey

WoRrRDEN GROCER COMPANY

The Prompt Shippers

Grand Rapids, Mich.

 

 

 

Oil.

   

Mild Cured
Hams and Bacon
and Alleaf Lard

SNOW BALL

Pure Vegetable Lard

A perfectly pure shortening made
from only the finest Cotton Seed

lard and sold at a considerably
less price.

 

 

 

Try Our

Every bit as wholesome as

 

 

 

 

Cudahy Brothers Co.

Cudahy, Wis.

 

 

armen ELE NTO ATT LINE

 

 

a

Ses ST: San ORR

aes

14

MICHIGAN

 

 

 

 

 

 

 

 

Salesmanship as Applied -Behind the
Counter.

Is the salesman only seen in the ho-
tels, the depots, aboard the passen-
ger coach or on the road exclusively?
[s the word “salesman” allowed only
to him who calls from office to office
and from one store to another? Truly
has the word “salesman” been mis-
construed. How many talented young
men are laboring on the shipper’s
floor, in the factory and other like
places, hoping against hope that some
day they may have the opportunity
to become a “road man” for their
house?

There is for every young man whose
ambition is to become a salesman, an
opening at home. A _ good opening
in an almost unexplored field.

You say the salary for “road men”
is greater. In many cases this is
true. Is it because the employer does
not wish to run a charitable institu-
tion, or is it because of a lack of am-
bition on the part of the clerk? (If
you are pleased to call him such.) I
am firmly convinced that it is the lat-
ter.

As a comparison (one whch will
convince you, Mr. Reader) permit me
to lay two facts before you. The
traveling salesman loaded down with
heavy sample cases “plugs’ along day
after day and year after year; loses
no time or opportunity when he finds
his man, to lay out his samples and his
proposition in such a manner as to
convince him of the good qualities of
his line, and the advantages gained
in handling them. He convinces the
buyer and either sells him or leaves
an impression which means business
when he calls again. He is willing,
regardless of time or place, to accom-
modate his customer and above all
things avoids anything that might an-
tagonize him.

Now turn to the “man behind the
counter” (in far too many cases un-
like his traveling brother.) He does
not have to be out in bad weather, he
does not have to rush from a good
meal or “crawl” from his warm couch
to make a train, he does not have to
“hunt” his customer—thanks to a
“shopping public,” they come to him.

Then and there should the true
salesman’s talent assert itself. His
man comes to him, he comes to buy.
The “clerk” more than likely will
show his wares and give prices me-
chanically, yawn and impatiently per-
mit hmself to show a few more de-
signs or articles. But the man who
is deserving of the title “salesman,”
the man who is aiming ahead at a
mark and a bigger salary, untiringly
puts forth a cheery desire to accom-
modate. He invites suggestions from

his customer and unhesitatingly shows
a spirit of interest that acts in a like
Manner upon the customer, invaria-
bly resulting in increased sales and
future patronage. Does he stop at
this? No, he will “size up” his cus-
tomer and will, even although he made
offer further suggestions,
submitting other articles in his line
or department.

no sale,

The customer is there to buy—that
is why he called. He is from Mis-
souri. “Show me” is his cry, and even
although he does not buy, you have at
least left the impression that you are
anxious for his business and also that
you carry a full and up-to-date line.

This was most forcibly demonstrat-
ed to me the other day while pur-
chasing a pair of shoes. I went into
one of the leading stores in a large
city and approached a‘ clerk who was
talking to a friend regarding some so-
cial function Upon being interrupt-
ed by my entrance he displayed his
displeasure. He pulled down several
boxes and laid them before me, the
while talking to his friend. Left by
myself, hardly knowing what I did
want, and not having the attention of
the “clerk” I arose and prepared to
leave and was very much amused at
the effrontery manifested by him in
his displeasure at my leaving without
making a purchase.

Proceeding to the next prosperous
looking store I became conscious up-
on entering of an entirely dfferent at-
mosphere. I was met at the door by
a most courteous and attentive “sales-
man” (I could not think of him as a
clerk.) I was ushered to a seat and
was shown their line, the advantages
of one shoe over another as applied
to my case, their good qualities, etc.,
and soon found the shoe I wanted

The young man, true to the spirit
of “salesmanship,” did not drop inter-
est at making the sale, but proceed-
ed to demonstrate the good qualities
of an article to preserve the heel. I
bought it. He then asked me if I
had ever considered a device for keep-
ing the shoe in shape when not wear-
ing. I had not, and although I show-
ed no disposition to buy, he explained
the merits of the article and I saw its
advantages and the result was that
he not orily sold a pair of shoes but
two other articles as well.

After leaving I returned to my ho-
tel, feeling that I had gained much.
The first “clerk” passed from my
mind, as did his place of business,
while the second “salesman,” who sold
me, left an impression which will al-
ways make me feel a welcome pa-
tron at the house he represents. One
live “salesman” can sell as much as
half a dozen “clerks.” There is no vo-

TRADESMAN

cation that affords a wider field and
a greater demand—a continual de-
mand, than that of the salesman, the
polite accommodating and _ willing
“man behind the counter.”
H. Harvey Roemer.
———_~+-.—___
Morality As An Asset.

The perfect type makes a better
impression, literally speaking, on the
paper than does the worn or faultily
cast. Why should not this be true
alsc of men? A clear-cut character,
with the strong facets of morality,
will more truly print the conceptions
of aman. The real men, whose char-
acters have left their lasting mark up-
on the page of history, were men who
were “type-high,” men who measured
up to their responsibilities.

The greatest men—speaking from
the standpoint of their evolutionary
eficiency—are not the soldiers, the
men of the brawl and the camp; not
the kings, the men of the court and
the council; the molders of the world
have been the thinkers; not the idle
dreamers, but the bold thinkers who
had strength to cleave out ideas and
fortitude to hold them.

Socrates, Plato, Luther, Erasmus,
Confucius, Mohammed, St. Paul—a
group of men as great as humanity
ever attained—were all moral men;
their great achievement lay in the
building of a deathless structure of
idealism, a tower far higher than Ba-
bel and far stronger than Gibraltar.
To such men, more than to the soldier
or even to the statesman, does the
world owe its present advanced po-

 

March 6, 1912

 

sition on the road of progress toward
ultimate attainment.
—_22>_
The Tax on Oleomargarine.

By the Burleson bill pending
Congress it is proposed to tax all
oleomargarine 2 cents a pound uni
formly. The national government, in
the fiscal year ending June. 30, 191)
taxed 2,842,629 pounds of oleomar
garine colored to resemble butter 1
cents per pound and 114,758.30;
pounds of uncolored oleomargarin.
one-fourth cent per pound under th;
present law. The revenue derive:
was $571,158; under the Proposed tax
the same number of pounds sold
would have produced a revenue o}
$2,352,019.

These figures show that the pro
posed change would result in a laro
increase of revenue. A reasonable tax
for revenue purposes is justifiahl
But a tax on colored oleomargarin<
merely because of the coloring is an
abuse of the taxing power, and jit
bears heavily on the poor.

Oleomargarine should be plainly
branded, and the pure food law pro-
vides penalties against misbranding.
The consumer should know what he
is getting, but if he likes yellow oleo-
margarine he should not be compelled
to pay a tax of 10 cents a pound for
it. Oleomargarine is wholesome. It
is inferior to butter, and those who

prefer butter will buy the superior

article when they can afford to do so.
——_—_-e2.2a_____
Laziness inspires many a man to
seek a political job.

 

CHEESE

WE HAVE THEM

 

 

A Choice Lot of New York State

 

October Make---34 Ib. average

A Nice Line of
Michigan Full Cream

And Wisconsin’s Best
Brick, Limburger, Block Swiss

 

 

 

JUDSON GROCER CO.

GRAND RAPIDS, MICH.

 

 

eer

 

te

 

March 6, 1912

TRIED AND TESTED.

 

Plans and Schemes Adapted To Gen-
eral Stores,
Written for the Tradesman.

The question of advertising is one
of the most important the modern
dealer has to face—the true keystone
of business success. Run over the
names of any of the larger and more
successful stores and you but repeat
the names of those who use public-
ity—first, last and all the time.

But to get down to the meat of this
article—plans, schemes and ideas—I
can not urge too strongly the use of
such plans as these given, and similar
ones, to say nothing of the steady,
consistent use of your local newspa-
pers in all cases, where you have one.

Rather a novel idea is that sug-
gested by the moving picture shows.
If there is a moving picture house in
your town, go to the proprietor and
arrange for him to supply you with a
certain amount of tickets for a spe-
cial matinee. The cost is light. Make
a contract for a _ certain definite
length of time for these matinees to
run—to keep out competitors.

Now advertise in your paper—or
by circulars — preferably both—that
every one who buys 50 cents’ worth
at your store will receive the ticket
free for Saturday matinee. It will
make the thing more interesting if
you can get some extra songs work-
ed i nand perhaps have a little local
talent, or give a prize to local per-
formers; the proprietor of the theater
will be glad to help you in this thing.
It may be necessary to run two or
three shows in one afternoon to ac-
commodate the people. Print on tick-
ets that they are not transferable—
this is about as far as you can go
in this direction—but as it is sales
you wish, it won’t make much differ-
ence if some customer does secure
two or three tickets.

The theater manager can have at-
tractive advertising slides prepared
for you to show during the show
with your own announcements there-
on. Just think this over and talk it
over with the theater proprietor and
see how really interesting you can
make such a deal.

Here is a new variation of a stunt
pulled off very successfully from
time to time. Have some square,
light weight cards one and one-half
inches square printed on colored
stock. On each square have one
letter printed. The letters to read,
when complete, the name of your
Store. Jor instance, if yours is the
“Boston Store?” have B-O-S-T-O-N
S-T-O-R-E, a single letter on each
card. Just enough letters to spell
the firm’s name. Now get a big box.
Have it with glass front or glass
sides, if possible, so the interior can
be seen. Place the letter cards in
small manila envelopes, sealed, one
to an envelope.
ment of each letter, mix and fill the
box. Advertise in the papers and by
circulars what you intend doing.
With every purchase of 25 cents, 50
cents or whatever amount you deter-
mine on, let the customer draw a
card from the box. When all cards
spelling your firm name complete

Have a good assort-

MICHIGAN TRADESMAN

have been drawn, the customer gives
you the complete set and receives in
return a nice present. And let me
say right here that liberality in ad-
vertising of this kind pays. Do not
give a grouchy present. It will often
take a long time to get the right
tickets and you can afford a pretty
god gift. If customers don’t care to
wait until they have the tickets for
the full name, you can give a special
big gift each week to the one who
turns in the largest number of tick-
ets on Saturday p. m. for the week.
Tickets should be stamped with date,
so old tickets could not be worked
in. The prize for the largest number
of tickets each week could be given
the following Saturday. If you give
the main present at, say, 3 p. m., and
have all tickets turned in at that
time, it will make an_ interesting
weekly event. Advertise it well and
have a card explainnig the retails
by the box of tickets. Your own in-
genuity will suggest various adapta-
tions of this idea.

A variation of the ticket or card
advertising is to have printed a card
three by six inches, with a strong spe-
ial bargain on the back. The front of
the card should be divided into two
separate advertisements, one on each
end of the card. These half adver-
tisements on the front state that if
the two halves are matched a pres-
ent will be given at the store named.
tl need be only an advertising sou-
venir. The special bargain should be
worth coming after anyway. These
cards are cut in two and, of course,
the back has the advertisement split
in two, but the front has the little
explanation on each half complete.
One-half of the cards are distributed
on one side of the street and the
other half on the opposite side. The
result is a matching bee and proves of
interest and causes considerable talk.

On Saturday, when the streets are
full, it is a good plan to have the win-
dows well cleaned and a nice display
made. Leave the center space open
so a boy with a good sized black-
board can stand in the window and,
with colored crayons, write or draw

on the board short, snappy announce-
ments of your new goods and spe-
cials. You can prepare a list of these
sentences yourself for the boy, and
as he writes one he leaves it on for
a few moments, then erases it, writes
another and points to it. Have the
sentences short and easily read.

Try advertising that you will dis-
tribute from your roof on some speci-
fied day and hour a bushel of free
gifts. Tell the crowd to come and
get their share. Go to the roof at
the appointed time and, before going,
show to the crowd from your window
a bushel basket heaped high with
brightly wrapped packages Have
small articles that won’t break and
at the time appointed let them go
down to the crowd, half a dozen at
a time. It will make a lively scene
and cause comment for some time to
come. Advertise the event well be-
fore hand and keep the basket heap-
ed full of free presents in your win-
dow a week before the event.

The old-fashioned grab-bag sale
has been used in various ways. One
firm I know of had a sale in this
way, and it certainly was a hummer.
They had a lot of accumulations—the
odds and ends of a general store.
There was a lot of old jewelry, fancy
boxes of soap, slightly soiled and nu-
merous other articles, including some
premium pictures which they had de-
cided not to continue; in fact, every-
thing that they wanted to clean up
was included. The clerks got busy
after regular hours and they wrapped
those articles in all sorts of bundles.
They were all neatly tied, but a sil-
ver thimble went into a shoe box, and
those big premium pictures looked
like the side of a barn after being
wrapped. A window on the corner
was cleaned out and boarded up in
the back. This window was piled
over halfway up with the bundles. It
made quite a sight. Then a big circu-
lar was gotten up which stated that
Starting on Saturday morning at 8
o'clock packages worth up to $1
would be closed out at 25 cents each
—no package worth less than a quar-
ter. People were invited to look in

15

the window, and by the end of the
week people were all on to it. Satur-
day there was a crowd present. It
had been rumored about that there
were mighty fine things in that win-
dow, and there were, too. The crowd
bought well all day, and at night what
was looked upon as dead stock was
turned into money and at no great
sacrifice, either—and the advertising
resulting was worth the price.

Just placing a lot of blind packages
in a clothes basket by your door, and
having a card, “Choice, 10 cents or
worh up to 50 cents,’ over
it, will help clean up odd lots. Put
in some live stuff once in a while to
stimulate interest.

25 cents,

A bulletin black-board in the store
near the door is a good idea. Write
live store news on it—just short an-
nouncements—and keep the board
Change the bulletins
often and it will catch many an extra
sale.

neat and clean.

[ saw a simple but attractive little
window advertisement the other day:
A window full of small rugs. On one
tight up near the front of the win-
dow was a big Teddy bear, seated
and gazing into a 3x6 foot mirror. He
looked quite contented and caused
many a glance. The mirror had an
advertisement written in white across
the top, “Pretty Good Values, Say I.”

\ handsome big doll would serve
as well as the bear.

Some merchants seem afraid to do
anything out of the
the store,

ordinary—open
read the mail, clean up the
wait on trade, perhaps have a
few cards in the window, a few prices
displayed in the store, maybe a news-
paper advertisement, changed once in
a while, home to supper and down the
next morning to round out another
day like before. Wake up!
There is not only money in working
these publicity stunts, but real enjoy-
ment. It livens your salesforce, stirs
up interest and makes you feel bet-
ter in every way. Just look around
the store and see if there is not some
improvement you can make right
now. Hugh King Harris.

store,

the one

 

to be most convenient for you.

and ‘‘so easy to clean.”

perfectly satisfied with it.

RESULTS WILL PLEASE YOU,

 

Dig with it—Scratch with it—Pry with it.
Use the four steel fingers instead of your
own. They are stronger. more sanitary
A Money-back
Guarantee with every scoop if you are not

YOUR JOBBER SELLS THEM AT FIFTY
CENTS EACH. Add one or two to the
next order you give the salseman. THE

Just Try One in the Brown Sugar Bin

No More Sticky Fingers to Wash a Dozen Times Every Day.
Does Not Save You More Than Fifty Cents Worth of “Cuss Words’’
the First Week, Send it Back to Your Jobber.

 

If your ichhe? doce ‘aol: carry them in stock, send me fifty cents in stamps with his name and
address, and I will send you a scoop by prepaid express.

E.R. SMITH  :-

~~ SS aR SS

Smith’s Sanitary Scoop: Does the Work

It is made of the best quality steel,
- heavily nickel-plated, and just the size

  

If it

 

QAR SES 4
WB} SO Tox AND

 
 

Oshkosh, Wis.

 

 

cuatieentemmmmnnninnrnerete ee aD

 

  

 

MICHIGAN

 

 

 

 

 

 

 

 

 

 

 

 

The Lure of the Modern Store Win-
dow.
Written for the Tradesman.

Suppose the illuminating units of
conspicuous and artistic windows in
our city stores were either removed
bodily or extinguished at the hour of
Aosing; suppose the heavy shades
were drawn when our stores were
closed for the night; and suppose this
custom obtained with all business
houses from the most unpretentious
little shop to the. big department
store—has it ever occurred to you
what our modern city life after night
would become? True some places—
drug stores, fountains, saloons, res-
taurants, cigar stores, hotels, thea-
ters, nickelodiums and a few other
places not included in this list—plac-
es of diminishing importance from a
commercial or amusement standpoint
—might continue with undiminished
vogue; but what a depressing influ-
ence it would have upon the general
tone of our down town streets! With
a long succession of darkened shop
windows, relieved only in part by the
outstreaming light of an occasional
cafe, drug store or electric theater,
our gay and festive city streets would
lose more than a moiety of their
nightly charm. There would be some-
thing extremely depressing in the
look of them, for our business win-
dows, filled with merchandise and
flooded with light, add variety and in-
terest and charm to our city streets.

In this complex, high-gear, modern
life of ours, the city is par excellence
the arena of our most important ac-
tivities. Here the big interests are
centered. Here the big games are
played; here the big stakes won—or
lost. In our cities poverty and wealth
are brought into the sharpest con-
trast; and upon the city street the
hardened criminal jostles the kindly
man who still maintains the good, old-
fashioned notion that “no man liveth
to himself alone.” Rich and poor,
high and low, wise and otherwise; the
producer and the parasite; the well-
groomed man and the unkempt—all
these and countless intervening types,
live within the restricted confines of
our metropolitan centers. And still
they come—eager, ambitious, expec-
tant—in ever-increasing multitudes.
And the task of housing them after
they have come gives unending em-
ployment to our building trades. The
light and lure of the city; its many
voices as of Sirens; its din of traffic,
its tumult of hurrying feet, its clangor
and rumble and blare and glare; its
promises of preferment; its prospects
of pleasure; its pledges of fellowship
—all combine to produce an appeal
that is well nigh irresistible. The

A ES RRS HONG EE RE NTR A ARR

magical spell of the city is felt near
and far—and the lure and the light of
it reside largely in the fascinative
power of its store windows.

One of the greatest wizards of
modern times is the expert trimmer.
Although his function is primarily to
assemble goods in such manner as to
best exhibit their particular merits as
merchandise of a given kind, he—be-
lieving, as he does, in giving good
measure—gives us also decorative fea-
tures galore, novelties without end,
many little touches of human inter-
est and delightful tid-bits of informa-
tion, entertainment and diversion.
Moreover, because he is of those
whose deeds are good rather than
evil, he switches on the current full
and strong and bathes his window in
light. Thus do the numerous arti-
cles of merchandise so artfully set
forth, draped, arranged, trimmed,
decked, staged, disposed and environ-
ed, by virtue of fixtures, mechanical
appliances and ornamental and scenic
adjuncts, appear no less interesting
and seductive by night than they do
by day. Moreover, the surplus win-
dow light—and the modern trimmer
believes in the richest profusion of
good illumination—streams out into
the street adding its share to the il-
luminative forces that beat back the
encroching shadows. If the glory of
a woman is her hair, the charm of our
city streets is its illuminated shop
windows. And the skillful window
trimmer is the unseen, unsung design-
er and builder of the city’s lure.

The modern shop window is, of
course, a want-builder. That is its
raisen d’ etat. Inasmuch as it is nec-
essarily prepared and maintained at
considerable expense, the merchant
must be assured that the investment
is justified by substantial returns in
the way of an increased patronage or
call. That our window displays of
seasonable and attractive merchandise
help .materially—even prodigiously—
in popularizing wares is too obvious
to require argument. The window
trim is at once the most general and
the most assuredly productive form
of advertising. While the window is
complete in itself as a want-building
agency, in that it shows the goods and
frequently indicates by price tickets
the selling price, it links up with and
supplements newspaper announce-
ments and backs up and gives co-
gency to these and all other printed
appeals. Fundamental in the creed
of the progressive merchant is the
belief that the consumer is able to
“consume” vastly more than he thinks
he can; that the circle of his poten-
tial needs is ever so much larger than
the circle of his present requirements;

TRADESMAN

and that the capacity and recupera-
tive powers of the public purse are
unlimited. Consequently the whole
science of merchandise, when boiled
down, resolves itself into the art of
increasing man’s acknowledged needs.
Now in transforming latent needs in-
to active calls, the widow trim is,
perhaps, of all modern selling de-
vices, the one we would least will-
ingly part with. When the light of
a city shop window fails it is as if
one of the principal engines that
drives our want-building machinery
had suddenly blown out a cylinder-
head: everything halts until repairs
are made,

And we have often been reminded
of the educational function of the
shop window. In the dissemination
of intelligence and culture the win-
dow trim plays a part that is by no
means unimportant. Schools, books,
magazines, daily newspapers and the
fellowship of other people—these are
the more prominent agencies that im-
part ideas, mold sentiment and supply
us with the raw materials of culture.
But we should not forget that there
are a great many people who do not
take very actively to the more diffi-
cult and formal modes of enlighten-
ment. For books and reading many
of them do not care at all. Multi-
tudes of them are never found in our
libraries, art rooms, lecture halls or
theaters of the better type. While
they may read the daily papers, they
read primarily for sensational news
items, sporting notes and salacious
morsels; they are certainly not much
concerned in thoughtful notes and
comments on world movements.
These are they who must absorb
such information as they come to
possess. And people of this kind are
very numerous in all of our largest
cities. To them the window trimmer
is a kind of schoolmaster, art critic
popular entertainer and demonstrator
of current styles—all in one. But the
shop window does not minister alone
to this class of people—and God only
knows what would become of them
if there were no shop windows for
them to look at!—it confers its ben-
efits upon an ever-widening constitu-
ency embracing along with the shal-
low and the unthinking, the more pro-
found and serious minded members of
the social body. In matters of mate-
rial, and workmanship, construction
or tailoring, as the case may be, and
in the matters of style, finish, trim,
use, etc., of merchandise of all kinds—
the window is the chief exponent.

 

March 6, i912

 

But it is the entertainment feature
of the modern shop window that rais-
es it almost to the dignity of an in-
stitution. Looking at attractive win-
dows has become a species of modern
diversion, and the charm of it appeals
to people of the widest temperamen
tal differences. The devotees of the
shop window, who come to it as to a
new order of shrine with a new or-
der of devotion, represent types as
wide as the poles asunder. Saloon-
keepers and ministers of the gospel,
millionaires and seedy clerks, fault-
lessly gowned women with flashing
gems and scrub-women with callous-
ed hands, old and young, serious and
gay, unlearned and wise—all these pay
unexpressed but eloquent tribute to
the window trimmer’s art as an enter-
tainer. The very cosmopolitan char.
acter of the multitudes that throng
our windows, no less than the size oj
the multitudes, indicates the scope oi
the window’s lure. Whether viewed by
day, or looked upon in the glory of its
nightly illumination, the modern shop
window is a feature—and, take it all
in all, just about the biggest single
feature—of the street. All kinds of
motives impel people to look in up-
on the shop window wherein attrac-
tive merchandise is atranged with
subtle art and invested with glowing
colors and human interests: the de-
sire to satisfy curoiosity whetted by
skillful intimations, the sheer joy of
resting the eye upon harmonious ar-
rangements and combinations of col-
or, the anxiety to see the latest mode,
our abiding interest in new and nota-
ble devices and products, and last of
all—and most frequently of all—the
universal penchant for being diverted
and entertained. I know a serious

Attention

If you intend to remodel your
Store or Office this Spring. con-
sult us in the matter,

We can give you some valuable
pointers and save you money on
your outfit. Get our estimate be-
fore placing order.

 

 

 

Nachtegall Manufacturing Co.
Store and Office Equippers
419-441 S. Front St.

Grand Rapids, Michigan

 

 

 

Don't hesitate to write us,

Opposite Morton House

 

Klingman’s Sample Furniture Co.

The Largest Exclusive Retailers of
Furniture in America
Where quality is first consideration and where you get the best
for the price usually charged for the inferiors elsewhere.

You will get just as fair treatment
as though you were here Personally,

Corner Ionia, Fountain and Division Sts.

Grand Rapids, Michigan

 

 

  

March 6, 1912

minded man of scholarly attainments
and rare common sense who makes
it a rule to spend at least three hours
a week in front of the attractive shop
windows of his city. When he goes
out to look at shop windows, whether
by day or by night, he makes it a
real feature of the day’s affairs. He
takes his stick and fares forth with a
mind thoroughly relaxed, and with his
undivided attention at the freest dis-
posal of the window trimmer who
has anything novel, interesting or di-
verting to set forth. He tells me that,
after the hard brain work of three or
four days, this habit of wandering
aimlessly about the down town
streets, looking in upon first one win-
dow and then another, is the best
method ever yet invented for recu-
perating one’s jaded faculties and
composing one’s jangling nerves. He
recommends is as being superior to
stimulants and just as effective as a
week-end in the country. While the
avidity with which women take to
fetching windows—particularly those
windows showing seasonable displays
of articles for women’s wear—has oft-
en been a theme for facetious com-
ment, it is a fact that men yield to the
lure of the shop window no less read-
ily than women do. As a matter o}
fact, the charm of the modern busi-
ness window knows no sex—or class-
distinction; and, since all of us, either
openly or covertly, regale ourselves
with more frequent or occasional vi-
sions of beautiful windows, why not
be absolutely frank with ourselves,
and defer graciously to the artistry of
the trimmer? It is assuredly not an
undignified or an unworthy thing to
yield to the lure of the shop window
—and of all inescapable lures incident
to our modern city ways, this of the
shop window is about the least ex-
pensive and the most harmless.
Chas. L. Garrison.
—_+2s___

The Real Value of Show Windows.

Originally the store window per-
formed its complete function when it
introduced into the establishment as
much light as its varying degrees of
opaqueness and the universal pres-
ence of dust-laden cobwebs permit-
ted. That was in the “good old days,”
before the store window was promot-
ed to its present position in the sales
division and forced itself into its
rightful place at the head of the pro-
cession as a money producer. Light
can be obtained in many other ways,
but the trade drawn into the store
by means of goods displayed in the
show windows can not be obtained in
any other way, hence the modern
display window.

The display window has become a
partner in the business—a silent part-
ner to be sure but one-whose silence
is particularly golden. Its power is
measured by the amount in the cash
register at the end of each week.

The real value of good window dis-
play is measured by these two stand-
ard business units:

1. New customers made.

2. Increased sales to old custom-
ers.

Now, if anything more can be ask-
ed from a bit of space confined with-

MICHIGAN

in the limits of a pane of glass, two
walls and a background, name it.

The great merchants in the cities
were the first to discover the real
value of the window display. The de-
velopment that has come in recent
years is based upon so old a princi-
ple that it seems almost incredible
that it was so long in reaching the
present stage. Perhaps that is due to
the fact that it was only discovered
within recent years that window glass
may be cleaned by the use of cer-
tain compounds, water, soap and el-
bow grease.

However that may be, the principle
is this:

Everyone wants to buy what they
see. The converse of this principle
is about 90 per cent .true; that is, no
one wants to buy what he can not
see.

Just how important a share this
principle has had in the high cost of
living, would be interesting to know,
but the desire to possess everything
that looks good to us is firmly im-
planted in the human breast, and has
been the cause of many more serious
conditions than the sale of high-priced
merchandise. All of which, of course,
is abstractly stating a principle well
known to the psychologist and to the
merchant as well.

Let us-take a concrete example:

Our good friend, Mr. Murray,
whose patronage we earnestly desire
and whose dollars we need in our
business, is passing our store on his
way to the office, or perhaps keeping
an appointment—at any rate he | is
passing the store. He may be a cus-
tomer, and he may not. As he passes
he glances into the show window. If
we have been as wise and progres-
sive as we should be, Mr. Murray will
see something in our window which
will arrest his attention and cause
him to stop. If this particular thing
which attracts his attention has been
attractively displayed, for instance, a
shirt or the latest creation in neck-
wear, he will proceed into the store
and his order is certain. If this par-
ticular shirt or tie had not been at-
tractively displayed, in the window,
the chances are a hundred to one he
would never have thought of look-
ing into our window in the first place,
nor going into our store in the sec-
ond place nor buying the article in
the third place.

Now, figure how many Mr. Mur-
Tays pass the window in a day and

the problem becomes one in simple
multiplication. The windows of the
men’s apparel stores have always

been the standard for window trim-
mers, but still there is a great deal
of room for improvements, All of the
goods handled in these stores lend
themselves very readily to attractive
displays. There is nothing more easi-
ly trimmed than a window of cloth-
ing or shirts, but to display these
articles in the most attractive and
appealing manner possible, is a prob-
lem which always confronts the win-
dow trimmer.

He certainly is not a wise merchant
who to-day neglects his show win-
dow. A real window display catches
the eyes of those who pass, and

TRADESMAN

brings them into the store to buy; if
not to-day—to-morrow, the passer-
by will “fall” to the lure of the dis-
play.

Good window trims have not only
the backing of good, sound common
sense, but the support of psychology
(which is merely a high sounding
name for what we call human na-
ture) and better still the evidence
that counts with the merchant—more
customers, greater sales, and the ev-
idence of the cash register.

As inevitably as fate itself, the good
window display will sell more of the
goods displayed and you will have
the surest evidence in the cash reg-
ister.

While some of the highest priced
space in the world is show window
space, they more than pay their cost
in sales made.

Good window displays are not only
good business bringers, the lack of
them turns away our trade for the
benefit of our wiser competitor,

—_+~2+<-__
Dangers of the Fire Waste.

The year has started off with fire
losses at the rate of a. million dollars
a day. While much of this was due
to the prolonged and excessive cold
weather, yet it does not promise well
for the reduction in the fire waste
which it was hoped to secure in 1912
as a result of the educational work
done last year.. The 1911 fire losses
were $234,337,250, but the loss for Jan-
uary of this year was 50 per cent.
ahead of the same month last year.
As usual, most of these fires were due
to the national fault of carelessless.
While zero weather may account for

the unusual number, most of them
were easily preventable. Overheated
stoves and furnaces, defective flues,

and the thawing of frozen water pipes
with burning paper were the chief
causes of the cold-weather fires. But
it is carelessness approaching  crimi-
nality to run stovepipes near wood,
to build chimneys improperly and
leave them uninspected, to start a
bonfire by a lath partition in a home
to thaw out frozen pipes, and to do
all the other

foolish and_ reckless

17

things that make the fire waste of the
country a quarter of a billion dollars
a year.

Abroad, the man who would throw
a match into a heap of rubbish, or
who would fail to protect an over-
heated stove, or flue would go to jail.
And the fire losses abroad are one-
tenth what they are in this country,
while the loss of life is nominal in
comparison, With the majority of the
fires due to carelessness, individual
and municipal, the urgent need is the
development of a sense of personal re-
sponsibility for greater precautions,
especially in such a time as this, and
January losses of a million dollars a
day should help enforce the lesson.

—_—_»2---
Express Rates Made Without Refer-
ence To Anything.

Washington, Feb. 28—Rates of ex-
press companies are fixed arbitrarily,
practically without reference even to
the first-cass rail freight rate. In
brief that was the statement to-day
of Joseph Zimmerman, general traffic
manager of the Adams Express Com-
pany, at the investigation of the Inter-
state Commerce Commission into ex-
press rates and methods. He said:

“We make our rates regardless of
what the freight rate is between the
same points. I suppose no man living
knows how express rates originally
were made or could say definitely how
they are made now.”

“Do you know of any basis for an
express rate?’ enquired Commissioner
Lane.

“It probably would be based on the
distance, with a weight of 100 pounds
as the unit,” replied the witness.

Further enquiries by Lane develop
ed the admission from Zimmerman
that the various express companies
leaned on one another in the fixing
of rates to avoid warfare among
them.

 

“Then,” suggested the Commission-
er, “in making your rates you have
to lean on other companies?”

“Yes,” Mr. Zimmerman
“That is about it.”

——— +2.

Big plans do not balance small per-
formances.

replied.

 

 

Churches

modest seating of a chapel.

Lodge Halls

luxurious upholstered opera chairs.

We Manufacture

Public Seating Of
Exclusively

We furnish churches of all denominations, designing and
building to harmonize with the general architectural
scheme—from the most elaborate carved furniture for the cathedral to the

S hools The fact that we have furnisheda large majority of the city
C and district schools throughout the country, speaks volumes
for the merits of our school furniture. Excellence of design, construction and
materials used and moderate prices, win.

We specialize Lodge Halland Assembly seating.
Our long experience has-given us a knowledge of re-
quirements and how to’ meet them. Many styles in stock and built to order,
including the more inexpensive portable chairs, veneer assembly chairs, and

Write Dept. Y.

 

215 Wabash Ave.

GRAND RAPIDS NEW YORK

 

American Seating Compar

 
 

CHICAGO, ILL.

BOSTON PHILADELPHIA

 

 

 

 

18

 

MICHIGAN

 

ger

 

C2 Clothing ¢3

Goo %

)
A

 

How Clothing Store Advertising Ap-
pears To an Outsider.*

Ever since I received your Com-
mittee’s invitation to attend your ban-
quet I have been wondering, when I
had time to think about it, what in
the world I had to say to you gen-
tlemen that could be of the slightest
interest to you. I have had no in-
structions from your Committee as to
what I was to talk about or how long
[ was supposed to endeavor to hold
your attention. We seem to be caught
in the spell of the banquet idea late-
ly, its dinners and speeches and more
speeches, until the wonder is that
anyone stays to hear them. The
auditors frequently remind me_ of
O’Rourke meeting Dolan and saying:
“Who’s sick up to O’Rafferty’s; I see
the doctor’s carriage there as I came
by,” and Dolan replied, “O’ Rafferty is
sick; his wife has had twins again.”

It would mean very little to you to
teil you that advertising must be hon-
est, that it must be consistent, that it
must be pertinent, that it must be sin-
cere. It is true that it must be all of
these things, if it is to justify the
amount of money you spend for space,
but you, as men who are already ad-
vertising, know these things probably
better than I, and if I am to say any-
thing that will be of any benefit, it
must go deeper into the problem than
simply to speak in generalities. As I
look at the clothing business to-day,
from my position, as an outsider, I
marvel at the changes that have taken
place, and all in so short a time that
it seems only yesterday.

To my mind the retail clothing mer-
chants have been the recipients of
Jarger benefits from advertising than
any other class of merchants and, hav-
ing made that statement I desire to
show you what I mean. If in trying
to make my position clear I step on
cherished traditions or run counter to
your opinions, please remember | am
an outsider, viewing your business
from the front side of your counter
and from the outside of your store,
but don’t forget that I also represent
the fellows who make your business
possible. Recall, if you will, the
clothing stores of yesterday. I am not
a picture painter, but in your mind
you see the old-fashioned store front
with its old-fashioned window; you
see the piles of coats on long tables,
piled up like so much cord wood, the
very way a clerk yanked a coat from
the bottom of the pile comes to your
mind as you see the picture. That is
where the name ‘“hand-me-down”
came from. It would have been more
expressive to say, “Yank-me-down.” A
good article succumbs to its environ-
ment just the same as an individual,
and so, no matter how good the work-
manship was, many men felt a cer-
tain loss of self respect in wearing a
suit that merited no better treatment,
and your trade graduated many
times, just as soon as they could af-

 

*Address by C. B. Hamilton at annual banquet
Michigan Retail Clothiers’ Association Feb. 23.

ford it, into the “made to order” class.
I am not going to call detailed atten-
tion to the showing made in the store
of to-day. I am not on the pay roll
of any manufacturer of display cases.
“Yesterdays” store sold at any old
price—you always expected to buy the
$18 suit for $15. If you didn’t it was
natural to conclude that you had been
stung. You also expected a pair of
suspenders with 4 pair of trousers.
“To-day’s” store has one price—one
man’s money buys no more than an-
other’s—that breeds confidence. Then
compare the clerks — there is a
great difference between “Yester-
day’s” clerks and “To-day’s” sales-
men. I wonder if we will ever be able
to figure out the loss to the retail
merchant that comes from incompe-
tent help.’ Salesmen have the suc-
cess or the failure of a retail store in
their hands. They should be trained,
should catch the spirit of the proprie-
tor, be a real part of the institution,
understand its ideals, its policy and
be in sympathy with it. “To-day’s”

' store is more and more surrounding

itself with this kind of men. “To-
day’s” store is marching at the front
in the modern evolution of business
and such a store has a message to
tell that combines good goods with the
service. It is such a message that peo-
ple will read and, reading, believe,
and, believing, buy. Such a store is
ready to advertise. The merchant
who is running one of “Yesterday’s”
stores had better spend his advertis-
ing expenditure in modernizing his
methods. That is the best advertis-
ing he can possibly do. I said a few
moments ago that the retail clothing
merchant had been a greater recipient
of the benefits of advertising than any
other merchants and I want to prove
it, so in making out my case I want
to give full credit to the changes I
have just pictured.

Better methods of store manage-
ment and display have contributed
their share in increasing trade, but
they do not compare with the part
that advertising has played. This
store of “Yesterday’s” sold unidenti-
fied clothing made largely in sweat
shops; $25 was a high price for a
ready-made suit. “To-day’s” store sells
identified clothing, that carries with it
the double guarantee of both a well
known manufacturer and the retailer.
It is made under the best conditions,
in clean shops, it is designed by the
highest priced artists money can se-
cure, and it is up to the minute in
styles; in fact, in many cases sets a
new style. The purchaser, instead of
losing his self respect by wearing
“ready-mades,” feels a sense of pride.
I once heard a man reputed to be
drawing a fifty thousand dollar a year
salary boast of always wearing a
Hart, Schaffner & Marx suit. Can
you figure how the changing of that
attitude of the public to “ready-
mades” has affected the growth of the
business—why it has revolutionized it

TRADESMAN

and I am not sure but that this
changing of public opinion is largely
what has forced better display meth-
ods.

But you may question the growth
of the clothing business. Here are
some figures recently issued by the
Census Bureau. In the five year pe-
riod between 1904 and 1909 the man-
ufacturers of ready-made clothing in-
creased as follows:

Number of establishments...........
Capital eee
Cost of materials used
malaties and wages 202. -75..35..-.
Salaries
Wages
Value of products =... .: 52.2.5... 5 7:
No. of salaried officials and clerks..
Average number of wage earners em-

ployed during the year ...........

ee eee ee

Cee ee eee ee tw eee wee ee ee

But we only grasp the meaning of
figures as they are compared with
others and I want to make at least
one comparison with a line of goods
with which I am better acquainted.

Food, clothing and the home are
man’s strongest instincts and the fur-
niture industry ought to follow close-
ly in its grasp on a man’s attention.
Yet while for the five years mention-
ed the wage earners employed in the
clothing business increased in num-
bers 38 per cent., the wage earners in
the furniture industry increased only
12 per cent. In my opinion a large
part of this enormous increase in the
clothing business is directly due to ad-
vertising, and I am referring now to
the advertising of the manufacturer.
Suppose we analyze that advertising
somewhat. Advertising at first used
to be nothing more than an announce-
ment or a card; it was simply a no-
tice that So-and-So sold certain
things. For years and years this was
all it amounted to. Pick up your
country papers to-day and you will see
relics of the same kind. They change
them only every once in a while and
they are not really expected to exert
any influence on bringing people to
the store.

Later advertising took on a more
descriptive form, but largely catering
to price cutting of some description,
and the merchant racks his brains for
excuses to give for stating that he is
offering his wares at from 25 to 50
per cent. below cost. He has red
tag sales and blue tag sales and we
who stand on the outside can not
help but think sometimes that the
dealer is just racking his brains for an
excuse to not only give his profit away
but part of his cost as well. Do not
believe it—no—it has been overwork-
ed and now when for perfectly good
reasons a special sale is announced
and a genuine cut of profit and some-
times cost is made the people do not
appreciate it. Why, I would almost
venture the statement that the retail
clothng business has been seriously
damaged here in Grand Rapids this
Past year by special sale after special
sale often of seasonable goods. Now,
what has the manufacturer done? He
has entered the field with a new mo-
tive and instead of appealing to the
needs of the people, he has applied the
law of suggestion and appealed to

  

March 6, i919

their wants. Everybody buys things
they want in preference to things
they need. The automobile is the
best illustration of this, and look what
it costs.

The beauty of style, the beauty of
cloth, of exclusive weaves, of superior
features in fit and in tailoring, the ad-
vantages of being smartly dressed; in
short, every possible phase of the ad-
age that “Clothes bespeak the man”

1909 1904 Per cent.
$ 6,354 $ 5,145 23
275,320,000 176,557,000 56
297,515,000 211,433,000 41
133,000,000 84,199,000 58
26,723,000 15,740,000 70
106,277,000 68,459,000 55
568,077,000 406,768,000 40
23,239 15,671 48
239,696 173,689 38

has been played up, with the result
that now a man buys several suits a
year and frequently discards a partly
worn one for the same reason that a
woman buys a new hat. And why not?
Men are just as fastidious as women,
or, if not, can be made so by sugges-
tion. I say the manufacturer has been
largely responsible for this new con-
dition, and when he goes one step far-
ther, as he will some day, and estab-
lishes an iron clad retail price that
can not be cut, only under certain
conditions and at the end instead of
at the beginning or the middle of the
season, he will have saved the retail-
er from himself.

Purchasers of men’s clothing can be
divided into three classes. At the
top stands the prosperous gentleman
who takes a pride in being well dress-
ed, to whom it makes no difference
if his suit costs $50 or $100; he buys
the best he can get anyway, no need
to consider him in the sale of ready-
mades; he will buy made-to-order
clothes just to be different. At the
other extreme stands the vast army of
wage earners who. buy ready-mades
from force of circumstances. It is
hard to make this man buy two suits
where he only bought one before; the
appeal to him must be along the lines
of quality, the most value for his
money and retail advertising must be
directed at him with that in mind. But
in between these two classes stand
that vast army of Americans, salaried
men and business men, young men
and old, who think for themselves
and thinking know a retailer must
make a profit, but who are suscepti-
ble to suggestion.

These are the men to aim most of
your guns of advertising at; bombard
them with suggestions of style, of fit,
play up the advantage of being well
dressed and see how they respond. I
want to illustrate what I mean by
suggestion: Here is an advertisement
from Saks & Company, of New York.
I want to read it:

Evenng Clothes for Men at Saks.

When it comes to Dress Clothes,
we agree with you that it is a serious
matter. An ill-fitting sack coat is a
tragedy, but a Tuxedo, or a swallow-
tail, that fails of its object—that is a
blunder. The very words, Dress
Clothes, presuppose dressiness. So do
the very’ occasions upon which they

 

March 6, 1912 .

are used. The very adjuncts there-
with—the glistening Sahara of linen
with its cases of pearl studs, the im-
maculate gloves, the lustrous pumps,
the stoical silk hat, or its collapsible
brother—all demand the company of
a coat that fits itself to the occasion.
We go out ourselves occasionally,
and are not one whit less fastidious
than you about the fit of our evening
clothes. And if it were possible for
our cutters to cut something excep-
tional for us, they would do it. But
the best that is in them—the best cut-
ting that money can buy—is expressed
in every Tuxedo or Full Dress Suit
we carry in stock. There is not a
single innovation in cutting that is not
embodied in every coat. There is not
a single Tuxedo but has received the
individual attention of an expert, nor
a Full Dress Coat but dsplays in the
symmetry of its seams the skipp of
the most practiced hand.
Dress Coats 6: oo $22.00@$38.00
Dinner Coats - 20.00@ 32.00
Waistcoats, black cloth 4.00@ 6.50

Waistscoats, white or
fancy ope Oe, 3.50@ 15.00
Wrousers: 2060 7.00@ 11.50

SAKS & COMPANY,
Broadway at 34th Street.

Now frankly, don’t you think that ~

advertisement would sell more dress
suits than one that said:
DRESS SUITS AT
25 per cent off.

The usual cut price advertisement
on dress suits might sell to men who
already realized that they needed a
dress suit, but the Saks’ advertisement
would make them realize it—it is not
the cut price that makes the strongest
appeal. The appeal must reach a deep-
er motive. Advertising does at least
two things that it is intended to do:
First, it makes direct sales; second,
it creates “good will.” Good will is
that intangible thing that you possess,
that makes the people come to your
store rather than go elsewhere. If
you haven’t any of it you are doing
only a transient trade and in danger
of losing it any time. If you have
plenty of it, you will hold your trade
under adverse conditions. It is the
most valuable thing a merchant can
have. It comes from a good reputa-
tion, built on honest dealing and of
having what the people want.

Every manufacturer that advertises
a trade marked article has a certain
amount of good will in every commu-
nity. This good will grows as his
goods become known and give satis-
faction. The manufacturer can not
use this localized good will only as
it is used through a retail store. In
many cases there is an abundance of
it in every city just waiting to be an-
nexed by the local dealer. Let me il-
lustrate: Some two or three years ago
the Phoenix Muffler was first exten-
sively advertised; when I read the ad-
vertisement I was at home and was
convinced that the muffler was just
what I needed, but when I went down
town in the morning my enthusiasm
had cooled, I needed a reminder; I
was almost persuaded to buy—all I
needed was to have buying made
easy, or, in other words, know where
to find it. I was not sufficiently in-
terested to hunt for it. There was

MICHIGAN TRADESMAN

. ‘good will,” but no one was using it.
The sale was lost, so are thousands
of similar sales lost constantly. Dur-
ing the fall and spring months of
1910-11 four clothing manufacturers
of this country spent a little more
than $200,000 in the magazines alone—
I have not the figures for the year
1911-12; they are undoubtedly as
large—to help create a demand for
their particular clothes. Remember
they can not do that without help-
ing the clothing business as a whole.

I want to relate a shopping experi-
ence, it may be fiction or not, just as
you choose, but I want you to get the
point; I read it first a year ago and
saved it:

A Shopping Experience.

“A few days ago I had to take a
hurried trip to Boston. When I arriv-
ed at the Grand Central station I re-
membered that I had not packed in
my bag several things that I would
need. There was a half hour to
spare, so I made my way to a furnish-
ing store on Forty-second street, near
Fifth avenue. I bought Arrow col-
lars, Shawknit socks, Paris garters,
Krementz buttons, etc. about five
dollars’ worth of stuff in three min-
utes’ time.

“*You seem to know just what you
want,’ the clerk said -to me.

“*Yes,’ I replied, ‘and don’t most

4 people who come in here? Don’t you
() find most of your patrons ask for

well known articles?’

“*They do in such lines as are ad-
vertised. The biggest part of our
trade is in trade-marked articles. But,
you know,’ he went on, ‘I don’t think
much of this advertising business by
the manufacturers. Why, I could sell
you collars just as good as the Arrow
brand at a lower price.’

“No, you couldn’t,’ I interrupted,
‘and I’m the average patron when I
say that. I don’t believe the other
collars would be as good. I don’t
know anything about them and I do
know about the Arrow.’

“Just then the manager of the store
came up.

““How much do you pay here?’ I
asked him,

““Several thousand dollars a year,’
he replied. ‘Why do you ask?’

“I was merely thinking that it was
a large sum and that your cost of
doing business must fall heavily on
your customers. Why don’t you move
over to Forty-first street? You could
save a lot of money for your patrons.

“Of course you are not serious,’ said
the manager. ‘We would lose three-
fourths of our trade. The volume of
business we do here enables us to sell
goods cheaper, if anything, than if we
were on Forty-first street.’

“Yet you agree to some extent
with your man (and he had) that the
manufacturers’ advertising is an added
expense that falls on the purchaser,’
I continued. ‘I don’t see the differ-
ence between the added expense of
rent for a choice location and the add-
ed expense of advertising. In both
cases the volume of business cuts
down the average cost. The manu-
facturer who advertises a trade-mark
is merely renting the choice location.’

“Well, if you put it that way,’ said

the manager, ‘I would have to agree
with you.’

“‘Let me put it another way,’ I
said. ‘Suppose you didn’t carry in
stock a single branded article. How
much business would yeu lose, or
Sam, i your store® + >>°*) °.4 > *°

“We would lose a good part of it,’
returned the manager: -‘Feople wart
what they ask for. it ig dvr d4sin'ess
to give them what they want.’

““Suppose,’ I said, ‘there was no
such thing as a branded article and
no advertising of any goods at all,
what would happen? Take my own
case. I have just bought $5 worth of
goods in the time it takes to get
them from your shelves. How long
would it have taken to sell me from a
variety of unknown articles? Being a
stranger, I would hesitate to trust
you, in the first place. The manufac-
turer who advertises his product
makes me confident that I may deal
with you or anyone who handles the
trade-marked articles. He puts you
in a like position with the home town
merchant whose patrons have known
him all their lives.’

““T hadn’t thought of it in quite
that way before,’ replied the manager.
‘I wouldn’t want to return to the old
method of barter and selling; the
present way is a great deal quicker
and better. I guess the dealer has
more to thank the manufacturer for
than we often realize. John,’ turning
to the clerk, ‘I think we had better
stop suggesting that advertising is not
the right thing. It certainly helps our
business. You know,’ he continued to
me, ‘I have not really been opposed
to advertising. We advertise our store
in every way we.can. But I hadn’t
thought much of this national adver-
tising of the manufacturers except to
think it didn’t help us much. I see
now that it helps produce more busi-
ness for us and it means satisfied
patrons. Instead of being luke-warm
about it, we ought to be enthusias-
tie.’ ?

What I want you men to see is
that we are in a new age of business;
the elimination of waste is the watch-
word. In certain lines the jobber
and middleman is going or gone; it
is to be direct from manufacturer to
consumer through the retailer. Don’t

19

kick against the inevitable; get in line
and get your share. Don’t say that
advertising increases the cost of sell-
ing; the facts do not prove it. “Sell-
ing cost goes down in proportion to
the. reputation. ef. the goods and the
favorable, conviction’ in the mind of
the bisee”

‘I can hot leave ‘ahything with you
a& J cfose’thet’is betttr than a quo-
tation from John Wanamaker:

“Tf there is an enterprise on earth
that a ‘quitter’ should leave severely
alone, it is advertising. To make a
success of advertising one must be
prepared to stick like a barnacle on a
boat’s bottom. He should know be-
fore he begins it that he must spend
money—lots of it. Somebody must tell
him that he can not hope to reap re-
sults commensurate with his expendi-
ture early in the game.

“Advertising does not jerk; it pulls.
It begins very gently at first, but the
pull is steady. It increases day by
day and year by year until it exerts
an irresistible power.”

Solution Simple.

A lady in the center seat of the par-
lor car heard the request of a fellow
passenger directly opposite, asking the
porter to open the window, and, scent-
ing a draft, she immediately drew a
cloak about her.

“Porter, if that window is opened,”
she snapped, testily, “I shall freeze to
death—”

“And if the window is kept closed,”
returned the other passenger, “I shall
surely suffocate.”

The poor porter stood absolutely
puzzled between the two fires.

“Say, boss,” he finally said to a
commercial traveler near by, “what
would you do?”

“Do?” echoed the traveler. “Why,
man, that is a very simple matter.
Open the window and freeze one lady.
Then close it and suffocate the other.”

Much of our misery is due to ihe
fact that we think we are miserable.

 

For Dealings in

Show Cases and Store Fixtures

Write to
Wilmarth Show Case Co.
Grand Rapids, Mich.

 

 

 

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of more than one hundred models of Show Case,
Shelving and Display Fixtures designed by the Grand
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of goods, and adopted by the most progressive stores of America.

GRAND RAPIDS SHOW CASE CO., Grand Rapids, Michigan
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Show Rooms and Factories:

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Chicago Portland

 

 

 

A LEAP YEAR SESSION.

Advertisement That Was Not Sane
and Safe.

Written for the Tradesman

The salesmansin- QOuimby's furni-

ture store wav ed « «the: morning new s4
paper wildly
ment and bursvikip a a FOR cals ‘laugk-
ter. oe as

“What’s the answer?”
Quimby, who was sitting with
legs swinging off the counter, won-
dering how he was going to pay his
rent,

“Look at this fool of a justice,”
the salesman answered. “He's
ing up against something he can not
finish.”

Quimby locked the question he did
not ask.

“Every couple that comes to him
and says the girl took advantage of
leap year and did the proposing will
be married free of charge,” the sales-
fan went on. “Now, what do you
know about that?”

“Good
Quimby.
“Not so you could get much com-
fort out of it,” the salesman went on.
“Look here. I go there with my
lovey-dovey to guarantee her keep
during my natural life—that is, I
won't, but we'll suppose the case.”

“All right.”

“And when we get before the jus-
tice he cocks an eye at the only love-
ly one and asks if this is a leap year
ceremony.”

in “his hand for a mo-

demanded
his

so0-

advertisement,’ observed

“But he won't.”

“Oh, yes he will, for he’ll want to
know whether he is going to get any
fee. If he’s not going to get money
for his services, he’ll make the cere-
mony a short one. You bet he will.”

“Well, suppose he does ask if it
is to be a leap year ceremony? What
of it? What will come next?”

The salesman laughed again.

“Well,” he said, “if he does ask
if this is to be a leap year ceremony,
and the little lovey-dovey happens
to be one I’m going to take to the
preacher just as soon as I find her,
there’ll be doings.

“Doings?” asked

“Sure.”

“What's the answer?”

“Why, when he asks that, which is
equal to asking the girl if she did
the proposing, this little lovey-dovey
is due to hand him one. No girl in
her right mind is going to have any
old justice of the peace or any one
else asking her if she had to catch
a man and bring him in in order to
get a husband. Take it from me.”

“Still,” said Quimby, “this scheme
looks pretty good to me.”

Then he went away to his desk
and worked up about a quire of let-
ter paper and covered the floor with
pencil shavings. After an  hour’s
hard struggling with the English lan-
guage and a dull knife he approached
the salesman.

“See how this fits the occasion,”
he said.

The salesman walked to a front

Quimby.

«

MICHIGAN TRADESMAN

window and held the paper out. It
read:

“BLUSHING BRIDES
“BUSY BUYING BIG BARGAINS.
“This is Leap Year. There’s
js _-Many, -a Young Man Worth
“<Hayirls: « ‘Who Hasn’t the

‘Nerve to“ Pop the Question.
: Catelf: Hiin;' Girls!

cane when ¥ou've Got Him,
Come to Quimby’s Furniture
Emporium and get 10 Per
Cent. Off on all Your House-
hold Goods.

“And Quimby Pays for the
License at that. Just Tell
Quimby, That You Put the
Question, and It Will Be All
Right.

“What are you going to do with
that?” asked the clerk.

“What am I going to do with it?”
asked Quimby. “Why, I’m going to
run it in all the newspapers.”

“If you do,” the salesman observ-
ed with a grin, “you'll get what's
coming to you, and then some.”

“What do you mean by that?”

“Why, I mean that you'll get into
trouble.”

“Explanation me.’

“Oh, I don’t know exactly oe
shape the trouble will take, but I
know that you can’t make a thing
like that go in this man’s town. You
may be honest in the game, all right,
but there’ll be some food construc-
tions put on the scheme that will
make things red hot in this little old
store,”

Quimby laughed and called the
newspapers by phone. Next day the
advertisement appeared at the top of
the page and next to pure reading
matter in every morning issue. The
salesman took another whirl at the
Indian clubs so as to get into good
physical condition and waited. Quim-
by seemed proud of his literary ef-
fort and called his friends into the
store and read the advertisement to
them.

About noon a lathy young fellow
who looked like eight dollars a month
on the old farm came in with a peach
of a girl whose face told all comers
that she had on ther very best clothes
and knew it. Quimby winked at the
salesman and went forward to wait
on the couple.

“Household goods,” he asked, with
a smile intended to reach out and
catch the roll of green ones the lathy
young man probably had in_ his
pocket.

“Sure,” replied the lathy young
man, who wanted to make a hit be-
fore his girl, and at the same time
show that he was right up to the
minute in city ways. “Sure, we want
to look at household goods. Didn’t
think we come in here to buy sody
water, did you?”

“You're a keen one,”
obliterating his smile.

Quimby said,

The lanky one looked superiorly in.

the direction of the girl who had on
her very best clothes. In return she
smiled fondly at him.
plain as the nose on the bronze man
on top of the city hall tower that
they had been married that very
morning.

It was just as .

The salesman left the happy ones,

to Quimby and went and stood by
the front door. In a moment a young

couple came down the street, look-
ing in at the show windows and
swinging clasped hands as_ they

spread over most of the walk. The
girl giggled when they came to the
Quimby Furniture Emporium and
pointed in at the windows. The
young man, who had red hair and a
neck like the cylinder of a steam en-
gine, stepped up into the V-shaped
entrance and, shielding his eyes with
his cupped palms, looked in through

the glass door. In a moment he
turned to his lovey-dovey with a
grin, said something the salesman

could not catch and opende the door.

“They’re in here!” he said, then.

“You bet they’re here,” the read-
headed young man said. ‘“They’ve
come to get the 10 per cent. off.”

“T always knew she’d have to pro-
pose if she ever got him,” said the
girl, turning up a nose which seem-
ed to have been originally turned up
quite far enough. “She’s a_ bold
thing.”

“Why don’t we go tell the mer-
chant that you proposed,” said the
red-headed young man, an get this
here rake off?”

“I’d scorn to,” declared the girl.
“Besides, if you can not furnish the
house without puttin’ me to shame,
Seth Howell, I’ll go back home to
Ma.”

“I was only jokin’,” Seth defended.
“Come on down an look at the fur-
niture.”

They worked their way down to-
ward the back of the store, with the
salesman following in their wake,
waiting to get a word in about the
goods. As they walked down the
couple in tow of Quimby walked up,
and presently there was only the slim
shelter of a row of tall-topped side-
boards between them.

The salesman began to wonder if
the thing would come out all right,
aiter all. Then he heard a snicker
on the other side of the sideboards.

“I just knew Grace would have to
propose to that red-headed thing if
she ever got a man to marry her,”
came from the girl with the lanky
youth.

“T’ll bet all the other boys turned
her down before she fell back on that
squatty lump of tallow,” observed the
lanky youth, who did not know that
the man he was talking about was
about two feet away, with his red
hair raising up on end at the con-
versation that was seeping through
between the furniture.

“I reckon pretty near every cheap
old mucker will be getting married
now,” said the red-headed man. “The
girls that have been tryin’ to snare a
meal ticket for several generations
will catch ’em now. Say, but I’d like
to see that bean pole in there get
the sucker mouth of his low enough

 

* March 6, 1912

to graze on them lips!” he added.
with a laugh, which was echoed
scornfuly by the girl at his side.

“When she gets to housekeepin’,”
the girl with the lanky youth said.
“she won’t have to light no lamps
because of that red head of hisn.
If I had a mug like hern, I’d be glad
to get any color; I’m sure.”

“You sassy thing!” came from be-
hind the sideboards.

The salesman’s eyes were not
quick enough to see what took place
next, for it is a well known fact that
the hand is quicker than the eyes, al-
so that a red-headed man is quicker
than two eyes. When the police got
the four indignant and badly mussed
young scrappers out of the store the
repair man found work enough for a
week, and Quimby ordered the ad-
vertisements out of the newspapers.

“IT knew right along,’ said the
salesman, “that a girl would rather
live in a barn unfurnished than to
let the girls of her set know that she
proposed.” Alfred B. Tozer.

——_---.——__.
Another Question.

The teacher had given them a
poser that day. In the grammar les-
son the question had come up as to
whether a hen sets or sits. Telling
the children to find out the next day,
the teacher had dismissed the ques-
tion until later. The children asked
their parents, they discussed it pro
and con, and the whole neighborhood
was interested. Then some one put
the question to Uncle “Billy” Law-
son,

“Well,” ventured the old gentle-
man, “that question ain’t bothered
me much so far. What has always
been queer to me is, when a hen cack-
les, has she laid or tied?”

————

A man isn’t necessarily square be-

cause he is cornered.

Hart Brand Ganned Goods

Packed by -
W. R. Roach & Co., Hart, Mich

 

 

Michigan People Want Michigam Product:

 

Symons Brothers & Company
Wholesale Grocers

Saginaw :: Michigan

 

 

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to Meet the Demand
that is being created daily
for

MAPLEINE
(The Flavor de Luxe)

For Cakes, Cake Fillings.

Candies, Ice-Cream. Etc.,

and for a Table Syrup bet-

ter than maple.

Order from your jobber, or
The Louis Hilfer Co.,

4 Dock St., Chicago, Ill.

Crescent Mfg. Co., Seattle, Wash.

Cr

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Insist on getting Coleman's Extracts from your jobbing grocer, or mail order direct to
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-

 

March 6, 1912

Simple Addition Enables One to Make
Most of Himself.

A certain man of wealth and influ-
ence, still living, began life as a poor
boy on the tow path. As he plodded
along with nothing to do but see
that the horse kept the towline taut,
he began to plan how he would save
money, buy a horse and hire him out
to the canal boat men. “Then,” as he
says in telling of his experiences,
“there would be two of us working,
instead of one.” And so this boy be-
gan to play a game with himself, but
instead of checkers or chessman he
was constantly setting up signs of
addition and magnetizing them with
purpose.

He bought his first horse and then
began to see that it would be easier
to get another than it was to get the
first one. As soon as he had two or
three then he had a new ideal. It
was his own ambition to own enough
horses so that he could give his
whole time to managing them and
not have to walk the towpath any
more himself. This end gained, and
quickly, he looked forward to hav-
ing a sort of trust in horses which
would not only save him from ardu-
ous labor but bring him wealth. From
very simple additions he went on to
multiplication—which is nothing but
quick addition to fit larger manipula-
tions—his property increasing so fast
that by the time he was 21 he was
well to do.

Some young men would have been
content in such circumstances as he
now found himself, but this young
man was not satisfied to have his
horizon limited by the Erie Canal. He
believed that the principles of addi-
tion which he had learned would
work in another field and they did
prove just as effective when he took
them to one of the most rapidly
growing cities on the continent.. No
matter what he undertook he was al-
ways seeing his horse ahead. He al-
ways saw ways of making his capi-
tal work for him.

How To Add Customers.

When this man had _ established
himself in a great wholesale busi-
ness he was still studying additon—
how to add the most customers to
himself. This study led him to help
a great many young men to establish
small retail stores, so binding them,
of course, to buy of him for a time,
at least. Such additions as these not
only increased his business but led
him out into the career of a success-
ful financier, in which profession he
could not only buy horses but the
services of men, in widely separated
parts of the world. He always stud-
ied a man’s face before he added the
man’s ability to the great sum of
ability which he already had in his
service. Great students of addition
are always students of men. A man
may double his earning power on the
towpath by means of horses, but in
many of he activities of the world
he needs the services of men to ad-
vance his interests—to add to his in-
come and influence.

This is the same old story of the
doubling of the talent, and then dou-
bling the double, and keeping on in
this way until the total sum may rep-

MICHIGAN

resent the one-thousandth power of
the first little gain. If you want to
strengthen your imagination as to
what the thousandth power of even
a little thing is, sit down and multiply
two by itself one hundred times. It
is rather interesting that. when you
have multiplied ten times you have
over a thousand.

Whether a man wants to exceed
or to excel—the latter is the far high-
er thing—he needs to learn addition.
Sometimes his additions may be no
more than the patient dropping of the
water which wears the stone way—
this is when-he is working for some
end, some good, that is far less pal-
pable than horses and stores and
great financial operations, but in seek-
ing which it is just as necessary to
keep adding.

Building a Fortune.

Some men seem to build their for-
tunes as they would build an invert-
ed pyramid. There is something like
a single horse at the bottom, but the
next layer is wider and longer, and
the next wider yet, and so on until
the top is a great flaring floor, per-
haps as great as a small tableland.

But to build the pyramid in the
other way requires even more pa-
tience, and moreover great faith in
the final results. The crown comes
last, and it seems very small, but of
what intrinsic worth is it! It is no
great feat to add the last stone, but
great and necessary labor has gone
into the laying of the successive lay-
ers, adding stone to stone at one
level and many of them before even
one could be put on the level next
higher—all addition.

This sort of building may be com-
pared to any process of education
a man puts himself through. In en-
tering some colleges the students
must buy a loose leaved book, each
of which leaves has a space for the
student's name and another for a
professor’s signature. One of these
reads, “Mr. Blank Blank has satis-
factorily completed 148 hours’ in
Greek,” another has the same num-
ber of hours for Latin, another of
mathematics, another of history, an-
other of literature, another of some
science, and so on. The preface is a
list of requirements for the different
degrees, with “one year” after many
of the subjects. These years when
counted up often number twenty-five
or twenty-six, a third, or perhaps a
half, of the average lifetime. How
long they look so considered! How
long they look even after much dou-
bling up, for fortunately the student
takes five or six years in one! No
addition is harder for an impatient
person than this sort that seems all
ahead and very far ahead.

It is nottask at all to add up the
things that are behind you. This is
a very favorite business with some
people. They add up their famous
ancestors and all the social and fam-
ily prerogatives they have by birth-
right. They talk much about their
famous friends. The sum that pleas-
es them most is not one that requires
ambitious effort on their part, or pa-
tience, or steady acquiring. They are
simply misers casting up inactive
treasure.

TRADESMAN

Many Additions To Learn.
There are a great many kinds of

addition to learn in getting the sum

total of existence. Some men are
forever trying such false additions as
adding sugar to water. You can not
get more sugar in this way, and you
do run the risk of having your add-
ing activities lessened by a great sum.

Some kinds of addition are like piec-
ing cut pictures together. What an
ugly hole is left if but one piece is
left out. People obliged todo this sort
of addition often have a very mean
way of excusing themselves for not.
completing the work—somebody took
or lost the piece. Such people ought
to be made to live all by themselves
for a while, that they might see how
many unaccountable things happen
which they must be to blame for,
since there was no one else about to
disturb or lose anything. Do not try
to shift the responsibility of shift-
lessness.

Habit is a sum of addition. It is
the sum of a great number of right
or wrong actions—the sum of the re-
sults of right nerve impulses or
wrong ones, stored away in nerve
centers. Prof. James does not use
the addition figure, but he does use
the idea of acquisition—a sum—in de-
scribing habit. He says: “The great
thing, then, in all education, is to
make our nervous system our ally in-
stead of our enemy. It is to fund and
capitalize our acquisitions, and live
at ease upon the interest of the fund.
For this we must make automatic and
habitual, as early as possible, as many
useful actions as we can, and guard
the growing into ways that are dis-
advantageous to us as we_ should
guard against the plague. The more
of the detail of our life we can hand
over to the effortless custory of au-
tomatism the more our higher pow-
ers of mind will be set free for their
proper work.”

Adding To Character.
And here is suggested a kind of

21

addition that has already been de-
scribed in another way. The man
who laid the foundation of his for-
tune by buying a horse, in the end
could command every part of procur-
able service—he had added them to
himself. The man who lays founda-
tions of character by adding a suc-
cession of right actions to right ac-
tions has a power within himself that
acts automatically in the performing
of many and great services.

In learning to add, whether horses
or habits, you must begin with one
plus one, in order to make of your-
self the one plus thousands. This one
plus one business, however, seems so
simple as almost to be not worth
while sometimes. Anybody can do it.
Hundreds of men have testified that
to save or get the first hundred or
first five thousand dollars was the
hardest thing they ever did. All aft-
er that was easy. It is exactly the
same in gaining abilty as in gaining
dollars—the first steps are often the
very hardest to take, the foundation
work the hardest to do. A great many
people would like to do this if it was
not for the long preparation, the long
study of technique.

Let us say, then, and say true, that
simple addition is after all very
hard, and great multiplications very
easy. It is more than truth in the
world of accomplishment, if not in
Your earliest
struggles seem to yield you so little.
But notice! That little, once gained,

the realm of figures.

seems to have a sort of momentum
of its own, and it will work almost
independent of -you like your horse
on the towpath, but always for you.
You must never forget that the very
first additions, seemingly simple or
not, are vitally necessary to all the
great operations of the later time.
C. S. Maddocks.
2-2-2 —___

The fruit of a bad action may, hap-
pily, soon decay; but its seeds will
still be looking around for mischief.

 

Fire Resisting

 

Reynolds Slate Shingles After Five Years Wear

Write us for Agency Proposition.
Points.

REYNOLDS FLEXIBLE ASPHALT
SLATE SHINGLES

 

Beware of Imitations. For Particulars Ask for Sample and Booklet.

 

Wood Shingles After Five Years Wear

Distributing Agents at all Important

 

 

H. M. REYNOLDS ASPHALT SHINGLE CO.
Original Manufacturer, GRAND RAPIDS, MICH.

 

 

EET ida ROT SEF

 

 

MICHIGAN

 

 

 

 

   
 

   

  

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DRY GOODS.

FANCY GOOD

   
 

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Good Sign Writing on Inside Store
Advertising.
Written for the Tradesman.

The successful merchant must be a
successful advertiser. Not only must
he employ the circular letter and the
well-written newspaper advertisement
to the best possible advantage, but he
must utilize to the fullest extent the
power that lies in his place of busi-
ness to be its own most effective ad-
vertisement. A large percentage of
this power often is thoughtlessly,
heedlessly wasted.

It is all right to pay the newspaper
man for publicity space in his col-
umns. It should be worth all it
costs you and more. But are you, for
the lack of a little time, a little labor,
a little thought and ingenuity and a
tiny amount of money, neglecting to
obtain the publicity which your com-
mercial plant ought to be able to
manufacture within its own doors?

In the space of one brief article it
is impossible to treat of all the differ-
ent kinds of forceful, patronage-com-
pelling advertising that should grow
out of and be a natural result of the
store istelfi—the selection and display
of its stock, the business system, the
treatment of customers, etc., etc. Here
[ shall speak only of the part played
by sign writing—that is, by the right
sort of sign writing.

It would seem that the matter of
conspicuous price tickets has been
emphasized and dwelt upon in the col-
umns of the Tradesman until there
can not be a single one among all the
forty thousand readers who remains
skeptical as to their great utility and
value.

No one who reads what successful
dealers think about price tickets, or
who observes for himself, questions
that people like to know the prices
of goods without having to ask; that
great quantities of goods will simply
sell themselves by the use of price
cards. An observer of a psychologi-
cal turn will assure you (and truth-
fully) that there are women so expert
at bargain sighting that they can walk
unconcernedly through a store and go
away able to give to their friends and
neighbors a minutely detailed descrip-
tion of the dozen or more best values
that they saw displayed. These wom-
en do tell their friends and neigh-
bors. The shrewd merchant knows
that all this advertising power ought
to be conserved and made to swell
the profit side of his balance sheet

So I take it that all readers believe
that price cards should be used, and
used not sparingly but plentifully. But
there are price cards and price cards,
and while all readers are believers
in the price card, some are yet in the

reer

ee ee ee eT

stage of development that regards any
old card that gives the facts and fig-
ures as all that is necessary; while
others have reached a further stage
of evolution and have come to see the
grace and elegance which is given a
store by good sign writing. I am re-
ferring to dry goods stores in partic-
ular, because it seems to me that with
a fine stock of dry goods the beauty
is more impaired by defective sign
writing and more enhanced by sign
writing of the right sort than is true
of most other kinds of merchandise.

Almost any price card may be better
than none. But a misspelled,  ill-
printed card has a cheapening effect
upon the best of goods and makes
the freshest and most up-to-date ar-
ticle look like a back number. Printed
cards can be bought at reasonable
prices, and these are better than poor
hand-made ones; but a brief use of
the printed cards convinces one that
you never can get just what you
want and all you want in price cards
and the other little announcements
constantly needed in a live store,
without having some one at hand
who can make them.

Let some one learn sign writing.
It may not be necessary to go into
all the intricacies of the ornamental
branches of the art, but get enough to
do well the work that is needed. It
would be a good plan for the mer-
chant in the small village and even
the storekeeper at the country cross-
roads to take a short course in it, or
to have a son or a daughter who hap-
pens to manifest a little aptitude in
that direction take the course. I be-
lieve that many persons have talent
in this line that lies unused, only
waiting for a little cultivation and en-
couragement.

A few words as to the qualities that
enter into really good sign writing:

1. Plainness — plainness to the
point of unmistakableness. Let the
work be done in such a way that he
or she who runs may read, or rather,
can not help but read. Conundrums
and enigmas are out of place. Old
English letters are beautiful but ob-
scure to the average person. Do not
use them. Not only the letters should
be plain, but the wording and figures
absolutely unmistakable.

2. Neatness. Not too many flour-
ishes and fancy, meaningless doo-fan-
gles. Generally speaking, a white
card and neat, rather simple black
letters and figures are best. This
style should be the standard. Occa-
sionally some variation may be allow-
ed for a specific purpose. I lately saw
a large number of very nicely done
cards which were advertising a white
goods sale. The cards were a dull

 

TRADESMAN

blue, the letters and figures white. For
the purpose they were singularly ap-
propriate. Ordinarily other colors be-
sides the plain black and white should
be introduced only cautiously and with
discrimination.

3. Artistic effect. As I have indi-
cated, sign writing never should de-
tract from the beauty of a stock, but
rather should add to it. So the sign
writer should be a person of taste.
Never forget that. But still the ar-
tistic must be subordinated to the
commercial. <A “sign,” whatever its
nature—whether it be a bulletin stat-
ing that at such an hour of such a
day a sale of dress silks will be on,
or a card giving “Your Choice of
This Lot Val Laces—5 Cents — the
Yard”—is first of all an advertisement,
and should be so constructed as best
to fulfill its use as such. The sign
writer must not fly off on some artis-
tic tangent and forget the basic pur-
pose of his work.

A beautiful full-page lithograph, a
fine copy of an original painting, has
appeared lately in some of the prom-
inent magazines, supposedly advertis-
ing a certain well-known breakfast
food. The picture is very attractive-
ly gotten up, and bringing it out in
this way certainly is costing the mak-
ers of that particular cereal a lot of
money. Even after you look at it for

  

March 6, 1912

 

some time and scan its beauties close-
ly, it is hard to tell just what is the
point of it all—to see just what they
are driving at. It is simply an jn-
stance of the artistic being given pre-
eminence in an advertisement to the
detriment of the commercial.

The sign writer should avoid mis-
takes of this kind. Fabrix.

—_»>--.—___
First Wholesale Dry Goods House in
Chicago.

The first wholesale dry goods house
of Chicago was opened in 1845 by
Hamilton Day. In 1911 the whole-
sale dry goods trade of that city ag-
gregated  $4,263,000,000. The first
wholesale boot and shoe house was
opened by C. M. Henderson in 1851.
Last year the wholesale boot and shoe
trade exceeded $161,000,000.

 

We are manufacturers of

Trimmed and
Untrimmed Hats

For Ladies, Misses and Children

 

Corl, Knott & Co., Ltd.
20, 22, 24, 26 N. Division St.
Grand Rapids, Mich.

 

 

 

 

Our Stock of Staple Notions
Fancy Notions
Embroideries, Laces

Lace Curtains, Ete.

is without question the very best we have ever
shown. Merchants are invited to call and in-
spect these lines or will be pleased to have one

of our representatives call if interested.

 

Ribbons

 

 

Exclusively Wholesale

Grand Rapids Dry Goods Co.
a Grand Rapids, Mich.

 

 

 

and Men’s.

 

 

 

Boss of Michigan

The brand of our shirts, and means
just what the name implies—compare
the style, the fit, the quality, the price,
with other lines and be convinced. We
show a very large assortment in Boys’

 

 

Wholesale Dry Goods

 

PAUL STEKETEER & SONS
-2- Grand Rapids, Mich.

 

 

 

 

 

March 6, 1912

IN THE SOUTHLAND.

 

Activities of Grand Rapids Men in
Dixie.

Citronelle, Ala, Feb. 25—I met
President Wilson, of the Mobile
Traction Company, a few days ago,
who gave me considerable informa-
tion in regard to the operation of the
public utilities in that cty. His state-
ment in regard to the participation of
his corporation in the paving of
Streets is worthy of a place in the
coumns of the Tradesman. Under
the terms of its franchise the Traction
Company is obliged to pay for the
cost of paving the streets between its
rails and fifteen inches on each side,
outside of the same. Many of the
streets upon which pavements are or-
dered from time to time do not need
paving between the rails excepting at
the street crossings. The company
pays the assessment levied upon its
property for street paving and the
money received from this source is
applied to the expense of paving the
roadways outside of the tracks of
the Traction Company. If in later
years it shall be deemed necessary to
pave the space between the rails, the
municipality provides the funds to pay
for the same. No inconveniences re-
sult from this practice and the Trac-
tion Company is benefited in the sav-
ing of expense when rebuilding or re-
pairing its tracks.

A well-informed lumberman offered
to wager a goodly amount the other
day on the statement that John W.
Blodgett, of Grand Rapids, owns more
valuable timber in the Southern States
than any other man. “When he was
21 years of age,’ the lumberman re-
marked, “his father presented him with
60,000 acres of the best timber land in
the State of Mississippi. His father
paid $2 per acre for the land and the
son still owns it intact. The land is
worth from $15 to $20 per acre. Mr.
Blodgett also owns twelve billion feet
of standing timber located in the Pa-
cific Northwest, additions to his hold-
ings in the Southern States having
been made from time to time. Grand
Rapids is the home of a considerable
number of millionaires, and John W.
Blodgett is the richest of the lot. His
wealth is not less than $25,000,000. A
man named Martin, who lived in
Grand Rapids forty years ago and
who is remembered by old-time resi-
dents as a member of Hubbard &
Barker’s band, now resides in Mo-
bile. He is said to be the most capa-
ble timber scout in the lumber busi-
ness. He has frequently been em-
ployed by Mr. Blodgett.”

W. D. Randall, who sold caskets for
the Powers & Walker Casket Co. for-
ty years ago, lives at Daphne, on the
eastern shore of Mobile Bay. He is
an uncle of L. C. Stow, formerly May-
or of Grand Rapids, and the late
Judge Alfred Wolcott.

I am spending a few days at Cit-
ronelle, one hour’s ride north of Mo-
bile. It is an old town, celebrated in
history as the place where the last
force of rebel troops surrendered arms
and returned to peaceful pursuits in
1865. Its present population is large-
ly composed of former residents of
the Northern States. W. D. Frost, of

MICHIGAN TRADESMAN

Grand Rapids, owns property here
and has spent the past eighteen win-
ters upon the same. Early in Jan-
uary he plants his garden to Irish
potatoes, sweet corn, tomatoes and
kindred garden truck, which he har-
vests and sells before returning to
Grand Rapids on the first of May.
During his absence in Grand Rapids
the custodian of his property raises a
crop of sweet potatoes and other sum-
mer vegetables and fruits. A Mr. Car-
berry, related by marriage to Alvin
E. Ewing, of Grand Rapids, whose
summer home is in Hillsdale county,
Michigan, resides here during the win-
ter months. Citronelle is located near-
ly 400 feet above the Gulf. It has an
abundance of remarkably pure water,
a delightful climate and good hotels,
all of which are filled with sojourners
from the states of the North. One
can “eat like a horse,” “sleep like a
log,” grow lazy and regret the ap-
proach of the day when he must
leave this quiet little town.
Arthur S. White.
—_—_--e.-2—___
Protective Methods by Which Ac-
counts Are Collected.

The greatest truth of modern med-
icine may be applied with equal force
to business: “Prevent disease wher-
ever possible.” As the result of han-
dling some three million dollars in
collections in a period of three or
four years, I am firm in the belief
that the time to make a collection is
before the goods are sold, if I may
be permitted a Hibernism.

What does this mean?

Just this: Prevent the necessity for
having overdue collections wherever
possible. The methods which I have
found best in bringing about this
much-to-be-wished-for state of affairs
are as follows:

1. The use of the local rating.

There is no reason in the world
why the local merchant should be
victimized by the man who does not
intend to pay his bills. A “dead beat”
is one of the worst enemies that a
town can ‘iave and every business
man in town should make common
cause against him. There are a va-
riety of ways of doing this, the best
of which is to maintain an organiza-
tion and appoint a local man on a
salary or commission to keep track of
all the buyers in the town.

Plans and specifications for this
work may be obtained from any ac-
commodating business man in a town
in which this plan has been tried.

2. The enforcement of a rule that
no goods shall leave the store with-
out a definite promise being made as
to exactly when they are to be paid
for—if bought on credit.

At first sight this seems like such a
simple requirement that it is almost
superfluous to mention it, but so is the
prescription that a doctor often gives
to a run down patient, that of “Fresh
air, exercise and to be careful not
to overeat.” In fact, the very sim-
plicity of the rule given is what makes
it often overlooked. Always have a
definite agreement as to tinie payment
is to be made. The rule is so good
that it will stand repeating.

3. Early adjustments.

Adjust early and often. Never let

a customer pay his debts by the ad-
justment route; getting the adjust-
ment out of the way at once heads
this off.

4. The use of a modern collection
system.

By “a modern collection system” is
meant a system which never fails to
have statements sent out the first of
the month, or the first and fifteenth
of the month, if necessary. Do not call
them ‘statements,’ however—better,
“memorandum of goods purchased.”
In big, red type on the bottom of
the form state that the list is sent
out to enable the recipient to check
up the goods which they have re-
ceived. Often mistakes and misun-
derstandings are headed off by get-
ting a list to the purchaser as soon as
possible.

5. A reputation for fairness in
making collections.

There is a great difference between
“fairness” and “meanness” in collec-
tion making—just the difference be-
twen economy and stinginess. Once
a firm gets a reputation of being fair
in the matter of collections, just that
minute the patrons of that store make
up their minds to pay promptly. On
the other hand when a business man
gets the reputation of being “easy,”
he attracts all the dead-beat custom
that there is for miles around. If you
doubt this statement call to mind the
experience of those physicians who
have the name of being poor collect-

ors. They attract all the chronic
“poor” cases that there are within
riding distance.

In order for a business man to get
a reputation for fairness in collection-
making, it is only necessary that an
experienced collector—one who has
handled the trade from both ends—
the sales and the collection end be
given the task of handling the delin-
quents.

Such are the protective methods by
which accounts are collected, “before
they become due.” Corrective meth-
ods need to be explained somewhat
more thoroughly, so will be taken up
in detail in a following article.

C. A. Mosner.
a
Good Advice.

Senator Ingalls tried sarcasm in
public life, and it failed. He had an
exceptional gift for making enemies,
and they ultimately retired him to
private life. Once an intimate friend
wrote asking his influence in favor of
a friend desiring a public appoint-
ment. To this letter the Senator re-
turned a very sarcastic answer, and re-
ceived the following reply: "My Dear
Senator—lI think it would be well for
you to reserve your sarcasm for the
rapidly increasing number of your
enemies, instead of offering it to the
decreasing number of your friends of
whom I am one.” It is said Mr. In-
galls never forgot the rebuke, but it
was too late.

 

 

  
 
 
 
 
 
 
 
 
 
 
 
 
  
  
   
 
    
  

ment.

only is used.

guarantee.

an introductory lot.

 

  

Registered U.S. Patent Office and Canada.
Greater Value Cannot Be Put Into a Stocking

We could easily cheapen Bachelors’ Friend Hosiery. We
could use, in the heel, yarn that costs half as much. We could
stint on the use of the fine material that goes for reinforce-

But we make these hose—to give you maximum comfort—
as good as they can be made.

Heels are reinforced up the leg far enough to protect friction points.
Foot in front of the heel is double strength. The top is the genuine
French welt—the best welt ever put on a seamless stocking. Two-
thread looping machines make the toe doubly strong.

You will find this a far better wearing, more comfortable stocking than
the ordinary kind. It will save you money and trouble. Six months’

FOUR GRADES: 6 Pairs, $1.50; 6 Pairs, $2.00; 6 Pairs, $2.50;
6 Pairs, Gauze Weight, $2.00.

Sold by leading jobbers and retailers throughout the United States. We

do not supply Bachelors’ Friend direct. But if no dealer in your town

has them, send money order covering the amount and we will send you

Notice to the Retailers:—The manufacturers are doing extensive
national advertising to the consumer, which will undoubtedly create a
demand for Bachelors’ Friend Hosiery, in such well known periodicals
as The Saturday Evening Post, The Associated Sunday Magazines, The
Monthly Magazine Section, etc.

JOSEPH BLACK & SONS CO., Manufacturers, York, Pa.

The two-thread looping machines give double strength at this point.

EDSON, MOORE & CO., Detroit, Mich., Wholesale Distributors

 

HOSIERY

Combed Sea Island Cotton

No need
of this
since he
wears
Bachelors’

Friend.

 

 

 

aaa ne LENNIE IAEA

LEN RT RUE BORN TID fot riage

 

 

 

24

FIFTY YEARS AGO.

 

Facts About People of the Long
Ago.
Written for the Tradesman.

Jefferson Morrison, the first Judge
of the Probate Court of Kent county,
was father of Miss Ellen Morrison
and three bright sons. The star of
the trio was Louis C. Morrison, an
attorney of marked ability. He was
admitted to the bar of Kent county
when but a mere youth and later
Practiced his profession in Muskegon
and Chicago. He possessed magnetic
oratorical power and was thorough-
ly versed in the law. His early death
cut off what promised to be a use-
ful, if not brilliant, career. Walter B.
Morrison was a practitioner of med-
icine. He served in the Federal army
during the War of the Rebellion and,
upon retiring from the service, open-
ed an office in Muskegon, where he
remained many years. He also prac-
ticed in Grand Rapids. Fred J. Mor-
rison was a clerk in one of the e€x-
press offices and was prominent in
the National Guard, acquiring honor-
able commissions on account of his
faithfulness to duty. He went out
to the Golden West a decade or more
ago and has not returned, even for a
day.

Nichols & Naysmith owned a plan-
ing mill, also a sash and door fac-
tory, located at the east end of the
bridge at Bridge street, south side,

Rity years ago... 1. Nichols
was the father of Fred J. Nich-
ols, of the Nichols & Cox Lum-

ber Co. The family lived on Otta-
Wa street, west side, near Crescent
avenue. Henry R. Naysmith, after
the dissolution of the firm, caused by
the death of Mr. Nichols, engaged
in the insurance and real estate busi-
ness and was a useful citizen. His
home was on the summit of the hill
on Lyon street. Mr. Naysmith serv-
ed the Board of Education as its su-
perintendent of buildings and filled
other public positions trustably and
honorably.

One of the first to engage in the
tree nursery business in Grand Rap-
ids was George C. Nelson, a brother
of Ezra T. Nelson and the father of
George K. Nelson, both of whom
are still residents of Grand Rapids.
Another in the same line of indus-
try was Hartwell C. Mann, an ec-
centric gentleman who later took up
out of door photography and real es-
tate.

John Nevius lived on a farm locat-
ed on the southwest corner of Hall
and South Division streets. He made
considerable money by the cultiva-
tion of his fields and built the Nevius
(now Gunn) building on the north
side of Monroe street, just east of
Commerce street. He sold his farm
to Samuel A. Brown, a retired lum-
berman, of Pentwater, in 1872, who
used it for breeding trotters and pac-
ing horses.

In the year 1859 Frederick A.
Nims was a student of the law in
Grand Rapids. He was a son of Dr.
Nims, a leading citizen of Jackson.
When war was declared between the
States of the North and thé South in

Re eae ee eae

MICHIGAN

1861, Mr. Nims entered the service
of the Federal Government and serv-
ed until the close of hostilities. He
returned to. Grand Rapids in 1865
and commenced the practice of the
law with his father-in-law, Col. An-
drew T. McReynolds, as a partner.
In 1867 he moved to Muskegon and
entered into a partnership with Fran-
cis Smith and the firm soon became
prominent in the courts of the State.
David D. Erwin and Hiram J. Hoyt
were admitted to a partnership in
the business and the firm. of
Smith, Nims, Hoyt & Erwin, while
the lumber . business was at its
height in Michigan, enjoyed a very
large practice. The partnership was
broken by death, Mr. Smith being
the first to pass away, soon to be fol-
lowed by Mr. Hoyt.

The same year Samuel F. Perkins
and W. W. Woodward, under the
firm name of Perkins & Woodward,
were dealers in footwear, having a
store on Monroe street. These
gentlemen resided on opposite cor-

ners, on Pearl street. Mr. Wood-
ward’s former home is now occu-
pied by the Young Men’s Chris-

tian Association, while Mr. Perkins’
widow lives in the little old house op-
posite. She is the mother of Gaius
W. Perkins and clings to her old
home fondly.

Preston V. Merrifield and M. J.
Dunphy (Merrifield & Dunphy) were
dealers in cigars and smokers’ goods,
occupying a store on Canal street,
near Bridge street. Merrifield was a
pressman and when A. B. Turner
brought the first cylinder press to
Grand Rapids to be used in printing
the Daily Eagle, Merrifield was en-
gaged to operate it. He had charge
of the Eagle press room many years,
but retired to enter the employ of a
contractor who was engaged in build-
ing a railroad in Montcalm county.
While the work was in progress near
a lake of considerable size, the grad-
ers and ditchers caught fish as time
would permit ,from its banks. Mer-
rifield conceived the idea of con-
structing a raft which might be mov-
ed into the lake where the fish were
most abundant. One morning at an
early hour the camp was awakened
by an explosion, which set the waters
of the lake into a turmoil. Some of
the men went to the bank and wit-
nessed the struggles of two men
among the shattered timbers of the
raft, in an effort to reach the shore.
Upon the surface of the lake thou-
sands of dead fish and turtles were
floating. The men on the raft had
exploded a stick of dynamite, wreck-
ing the raft and killing the fish.

Elias Matter, a young man recent-
ly from Pennsylvania, was in the em-
ploy of C C. Comstock, agent, in
1858, making chairs. He was a good
workman and a worthy man. Mr.
Comstock advanced him rapidly to a
foremanship, a superintendency and
finally a partnership. Until the day
of his death, Mr. Comstock often
praised Mr. Matter’s ability. In lat-
er years he was associated with Com-
stock, Nelson & Co. and Berkey
Brothers & Gay and finally in this
city with Nelson, Matter & Co. He

a rea cee eet ee eee Eee

TRADESMAN

was an excellent superintendent.
After retiring from the firm of Nel-
son, Matter & Co., he managed for
several years a furniture manufactur-
ing plant in Saginaw. His death oc-
curred several years ago. :
David M. Miller and Henry Grin-
nell were partners in a grocery busi-
ness, occupying a store on Canal
street, near Bridge’ street. After
several years in trade the firm dis-
solved, Mr. Miller continuing the
business and Mr. Grinnell engaging
in the operation of a flouring mill
with his father-in-law, J. W. Squires.
Miller owned alot and small building
construced of wood which, if it were
‘now standing, would be in the cen-
ter of Campau Square. Miller won
the property on a wager in a game

of poker. Cora Miller, his daughter,
possessed a beautiful soprano voice
and often sang in concerts. Finally
she joined the Mendelssohn Quin-
tette Club of Boston, toured the
country and married the man who

played the double bass. Charles M.
Miller, his son, was a clerk in the
Morton House a number of years
and left Grand Rapids to seek em-
ployment in Chicago.

Joseph Miller was a machinist in
1858 and worked at his trade a num-
ber of years on the northwest corner
of Louis and Campau streets. His
home was on West Bridge street,
southwest corner of Summer street.
The second steam fire engine pur-
chased by the city, named the Louis
Campau, was stationed at engine
house No. 3, which stood at the rear
of the First Presbyterian church, and
Miller was employed to run it. Miller
remained in the department many
is daughter is the wife of
Cornelius L, Harvey.

1
years. i

Chester S. Morey commenced his
business life in Grand Rapids fifty
years ago as a carpenter and joiner.
He was industrious and prudent. He
purchased a piece of land on Pearl
street, between Monroe and Ottawa
streets, and after holding it for sev-
eral years erected the four story
building now occupied by the Lin-
coln Club, the Bixby Office Supply
Co. and others. The site was former-
ly the home of Wilder D. Foster,
The house crowned the summit of a
hill, By the lowering of the grade
of Pearl street to its present level,
the house was left far above the
street. The soil was heavy vellow
clay and, in excavating a basement
for the building, high explosives were
used. One man was killed and sevy-
eral injured. Morey was elected an
alderman for several terms by the
voters of the fifth ward (now eighth
and ninth wards) and rendered good
service to the city. He was an ar-
dent Republican from the time of the
organization of that party until the
Greenback party was _ organized,
when he became a Greenbacker. The
Morey block was occupied for many
years by the American Express Co.
and Shriver, Wealtherly & Co., and
the second floor several years by the
city offices of Grand Rapids.

Dr. Joseph H. Morgan practiced
dentistry and loved birds in Grand
Rapids many years. He roamed in

March 6, 1912

 

the woods for pleasure and studied
the habits of birds. He knew every
species native of the State and was
consulted as an authority on bird
life. He was not so considerate of
animals and many a deer, bear and
squirrel fell before his gun. His wife
was a daughter of William McCon-
nell, the former “merchant prine” of
Monroe street. Dr. Morgan’s home
was on Fountain street, near Union
street.

John Paul (father of John Paul,
County Treasurer), an Englishman,
was a gardener by occupation. After
residing in Grand Rapids a number
of years, he purchased a tract of land
on the south side of Reed’s Lake and
lived upon it until his death, which
occurred a few years ago. Paul’s
landing, now owned by the Schwab
Society, was named in his honor.

The Michigan House, owned and
managed many years by Jacob Na-
gele, was located on the northwest
corner of Louis and Ottawa streets.
Boarders and transients were called
to meals by the prolonged beating
of a huge triangle,

Arthur S. White.

——
Lenten Message.

“To drop a few pleasures for a
brief season, only to plunge into
them with new zest as soon as that
season is ended: to cut off sundry lux-
uries for a few days, only to take
them up again with others added; to
force one’s self perfunctorily into a
pious frame of mind at the dictate of
an ancient custom, and then jump out
of it at the earliest opportunity, sure-
ly this smacks of the artificial, and
can accomplish no permanent good.
By linking religion with petty and in-
significant self-denials like the giving
up of a cigar or a box of chocolates,
and by magnifying the importance of
paltry acts of penance, there is great
danger of disregarding the whole idea
of piety, and making Christianity seem
a superficial and flimsy thing,

“The surface of life is just now de-
manding so much attention that many
of us do not care to look within. Life
in great cities has compelled us to
consider with absorbing gaze the exte-
rior. Qur lives are lived under the
eyes of others and we are solicitous
as to what they see. Reputation was
never worth so much as it is to-day,
and we must have it even at the ex-
pense of our character. We place un-
wholesome emphasis on externalities.
We are expert judges of the skins of
things. We dote on appearances. We
are devotees of the surface. We are
adepts in the use of enamels, varnish-
es and veneers. We gild many things
and whitewash.many others. We make
a show even although we have little
to make it out of. We keep up ap-
pearance. even if it kills us. Life for
many be .ses a haggard struggle to
please the eyes of mortals. It is a
truism easily forgotten, that God sees
not as a man sees. Man looks on the
outward appearance, but the Lord
looks on the heart.”—Woman’s Home
Companion.

a

Some men are good because they
are not clever enough to be other-
wise; but that very lack of clever-
ness is their real salvation.

 

nical

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stant gato

~~
A ga ee etc sept

 

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em

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;

March 6, 1912

        
 

 

 

MICHIGAN

TRADESMAN

Made in

Five Sizes

G. J. Johnson
Cigar Co.

Makers

Grand Rapids, Mich.

 

 

Manufactured

wt

Under

Sanitary

Conditions

 

 

25

   

4
2
e

AFTER MANY YEARS.

Never Can Tell When Advertising
Brings Results.
Written for the ‘tradesman.

The man is not a grouch; far from it.

He is a successful merchant on
Canal street. He pays his bills, and
does the right thing in other than fi-
nancial matters.

But he does not know much about
advertising. He advertises in nearly
all the cheap dodges that are pre-
sented to him. With him advertising
is an expense, and not an invest-
ment.

If he should, some day when he
gets a little more money, ever go
back to the soil, it is doubtful if he
wouldn’t kick on planting any seeds
that would not come up the very
next day and bring a large profit.

When a solicitor for the “Fair
Book” went to him to talk about the
advantages to be derived from bring-
ing several hundred thousand dollars
to the city during fair week, he look-
ed thoughtful for a moment and then
said he would think it over.

Nothing would change that atti-
tude. He wanted to think it over.
The missionary for the Fair went
away and returned the next day, hop-
ing that the merchant’s thoughts had
been steered in the right direction,

“Nothing doing,’ said the mer-
chant, when -the hopeful _ solicitor
shoved his nose in the doorway. “I
have been looking over my books,
and I fail to see where the Fair does
me any good. My sales are never
larger that week than at any other
time in the fall.”

“Well,” observed the solicitor, “you
can’t expect every man who brings
money here during fair week to walk
straight to your store with it and
shove it under the door if you chance
to be out. You've got to wait for
some man who wants something in
your line to get hold of this new
money and bring it to you. The first
thing to do is to get the money into
Grand Rapids.”

“Nothing doing,” insisted the mer-
chant.

Now, the solicitor was prepared to
demonstrate—with a fountain pen
and a pad of copy paper—that a cer-
tain per cent. of all the actual cur-
rency handled in Grand Rapids is
every year invested in the sort of
goods this merchant exposed for sale.
Have you ever figured that out?

This per cent. business was brought
to perfection by the insurance com-
panies. Their figure men will tell
you in about two minutes just how
many men out of a thousand will
have a mole on the right side of the
nose. Therefore, an advertising so-
licitor—in his anxiety to please—
ought to be able to show a merchant
just how many dollars’ worth of
goods he will sell if the volume of
currency in his town is $40,000,000,
and how many more dollars’ worth
if the volume is $60,000,000. These
averages are wonderful things.

But that merchant would not lis-
ten. He would not even give the
solicitor a couple of hours in which
to make himself understood on the
law of averages. If the money that

MICHIGAN

came to town in the pockets of Fair
visitors during the Fair didn’t reach
him the first day the visitors struck
the city, that settled it.

He was willing to admit that the
West Michigan State Fair would be
likely to bring a heap of money to
the city, but he expressed the fur-
ther conviction that if his fellow mer-
chants got hold of it first that would
be the end of it for him. He knew
he had to pass his own cash receipts
out to Tom, Dick, Harry and the
Good Lord only knows who else, but
he seemed to think that his contem-
poraries kept theirs.

Well, while the merchant and the
solicitor argued over the matter Un-
cle Ike came into the store and sat
down by the radiator near the desk.
Uncle Ike is a favored character
there. He sat listening to the war
of words for a time, and then hunch-
ed closer to the speakers.

“Nothing doing,” he heard the mer-
chant saying. “What I wouldn't get
during the Fair I wouldn’t get at
all.”

“That’s funny, too,” said Uncle
Ike.

“What’s funny?” demanded the
merchant.

Uncle Ike grinned at the Fair man.

“Ever hear about Aunt Sarah’s new
silk dress?” he asked, pretending to
ignore the merchant, but, all the
same, watching him out of the cor-
ner of a shrewd gray eye. “It was
funny about the new silk dress.”

“Come on, Uncle Ike,” the mer-
chant said. “You've got a story se-
creted about your person somewhere
Out with it.”

The merchant wasn’t overly anx-
ious to hear the story just then, but
he was anxious to have the stream of
eloquence pouring out of the solicit-
or shut off. Even the stories of a
lazy old man were preferable to the
long-winded arguments of the Fair
Book man.

“Aunt Sarah would go to the
World’s Fair,” Uncle Ike began, “and
the worst of it was that she had no
one to go with her but me, her long-
sufferin’ brother. Someway, we al-
ways called Sarah ‘Aunty.’ I got in-
to the notion by hearin’ others call
her that, and just dropped into the
habit, although I am her brother.

“So Sarah nd me started off to the
World’s Fair. Sarah gave me_ the
money she had saved up for the trip,
and I put it with mine. Altogether,
we had somethin’ over $100 in cash,
besides the return tickets, an’ felt like
we could buy about everythin’ there
was in Chicago if we wanted to. I
kept the money in an inside pocket of
my vest, an’ kept the vest buttoned
up mighty tight, at that.

“The reason Sarah did not want to
carry it was that she had a brand new
silk dress, made by Almira Talmadge
out of the best silk to be bought at
Simon’s new store. She was proud
as a peacock of that new silk dress.
She used to keep lookin’ behind her
on the Fair grounds to see what ef-

fect its magnificence was a-creatin’.

She thought it was about the swell-
est thing that ever took a year’s sav-
ing up to get. I don’t know what
the Fair thought about it.

TRADESMAN

“You know how it was in Chicago
World’s Fair year—hot and close and
crowded—with a lot of hotels just
knocked up out of pine boards and
furnished with slazy stuff from the
installment stores. We got into one
of them hotels down near the Fair
grounds. The old Alley L. pounded
by our window, an’ the noise of the
streets was something frightful.

“Sarah’s rom was right next to
mine, an’ there was a transom over
each door. We had been there a
week, and was most ready for a
square meal back on the old hum-
stead when somethin’ happened.
About 1 o’cock in the mornin’ I
heard Sarah a-poundin’ on the inch
pine wall between the rooms an’
shoutin’ like she was crossing of the
dark river an’ no boat in sight.

“I hits the floor mighty quick,
thinkin’ of all I had heard about
thieves an’ murderers in Chicago, an’
prances into Sarah’s room in my
nightie, the one with a pink ribbon
in the collar. I finds Sarah in a
panic, a-rockin’ back an’ forth on the
side of her wrenchin’ an’ screechin’
bed, an’ a-lifting up of her voice like
«tl go-bang.

“‘Oh, Ikey,’ she says to me, ‘I’ve
been robbed. -I folded up my new
silk dress in a neat package and hung
it on the wall there, an’ now it’s
gone. Some man _ reached right
through the transom an’ took it. 1
saw his hand.’

“There ain’t no use tryin’ to con-
sole a woman for a new silk dress
when it’s been stole from her, so 1
didn’t try. I just stood there in my
nightie. and expressed my opinion of
Chicago, from Kensington to High
Ridge avenue.

““Now, Ikey,’ says she to me,
when I stopped on account of hav-
in’ nothin’ more to say that was orig-
inal, ‘I’m never goin’ back without
that new silk dress. I’d be the
laughin’ stock of everybody around
the Meach schoolhouse. You’ve got
to take enough of our money an’
buy me a new silk dress. I'll save
up eggs and butter money until I’ve
paid you back.’

“It might be a mistake,” said I.
“You lie quiet for a day or two an’
mebbe the party what took the dress
will bring it back. In the meantime,
I'll advertise it in the newspapers.

“So I went back ‘to my room to
put on my new suit, an’ the vest
wasn’t under my pillow where I had
put it. It was tucked away in a cor-
ner under the bed. When I looked
in the inside pocket there wasn’t any
more money there than a robin could
carry in his left eye. An’ us with
the hotel bill only half paid and the
tickets back home gone. I could see
the finish for the new silk dress.

“IT ain’t a-goin’ to tell you what I
said to Sarah for losin’ of her dress,
nor yet what she said to me for los-
in’ of our money. She wouldn’t go
out of her room until I got money
from home, an’ I was mighty hungry
before I thought of pledgin’ my new
gold watch. But I put the adver-
tisements in as soon as I could, and
offered a reward for the return of the
dress,

“So we went back home an’ wait-

aT ERS AEN SEIT ES ERE AR ESS I RIERA SE Se
Sai RS Son nee Na ko Se aR EE I EN SONI OAR EACH TOES . 7
EN ae a aS Te ein

March 6, 1912

ed eightee years for that new silk

dress to be brought back. Every let-
ter Sarah’s got in all that time look-
ed to her like it had a hint about
that dress in it, yntil she got it open.

““Toon’t be impatient,’ I used to
say to her. ‘Give the advertisement
a chance to percolate.’ So she wait-
ed, and I waited, and the other day
it come.”

“What’s that?” demanded the mer-
chant. “You never got that silk dress
back again, did you? Where was it
all that time? Who stole it?”

“It wasn’t stole,” replied Uncle
Ike. “A man who was leavin’ the ho-
tel reached through the wrong tran-
som an’ got it. It was three weeks
before he found out his mistake, and
then there was no tracin’ the occu-
pant of that room. Well, sir, not
long ago, he bought some seed
onions of a farmer, and the farmer’s
wife went to the garret and brought
out an old, old newspaper to wrap
them up in. On the way home he
noticed the ‘paper was dated World’s
Fair year, and so he read it, kind of
to bring that time back to his mind,
I guess. And there he saw the ad-
vertisement for Sarah’s new black
silk dress. After more than eighteen
years that advertisement brought re-
sults! I heard you two talking about
advertising, and I thought I’d tell
you about Aunt Sarah’s new silk
dress.”

“Is that right?” asked the mer-
chant.

“Sure! The dress came back good
as new. Hadn’t never been taken
out of the package, so it was wrin-
kled some, but Sarah’s wearin’ of it
to-day. Made over? Why, yes, a lit-
tle, but it’s a pretty good dress yet.
Wasn’t that funny? After eighteen
years.”

“And if you don’t get returns the
same day,” laughed the agent, turn-
ing to the merchant, “you think you
have been defrauded.”

“It begins to look to me,” said the
mrechant, “as if you brought Uncle
Ike in here to tell that story! -Any-
way, I'll take that advertisement. If
it doesn’t bring results for eighteen
years I may be dead, but my son will
be right here in business, and he'll
get the benefit of it.”

You never can tell when a prop-
erly written advertisement will bring
results. A mail order man told a
friend, the other day, that it was the
advertising he did last year that was
selling goods for him now.

Alfred B. Tozer.
———-@O-- a ‘
Tact Lacked.

Miss Clara Clemens, Mark Twain’s
daughter, was talking at Atlantic City
about entertaining:

“Tact,” said she, “is essential to
good entertaining. I once dined at a
house where the hostess had no tact.
Opposite me sat a modest, quiet man.
This man suddenly turned as red as
a lobster and fell into a horrible fit
of confusion on hearing his hostess
say to her husband:

““How inattentive you are, Joe.
You must look after Mr. Blank bet-
ter. He’s helping himself to every-
thing,’ ”

 

 

 

 

MICHIGAN

TRADESMAN 27

 

wy
76 — “A
ror ; A ; ys

vA /

 

Wiis ear te
elloRa el ab ae ils

ec

THE ORIGINAL AND

 
 

a N
ee

_ By i
es
p at

BLE WINDOW FIXTURES

....-very Grocery man that has purchased a set
of my YOUNIT Window Fixtures states most

emphatically that they
make a strong and successful pull for
new and transient trade thru the un-
limited possibilities they lend to mak-
ing the show windows do effective
work because of their wonderful inter-
changeable possibilities.

 

No. 14 Set....125 YOUNITS. PRICE $26.00. For two large grocery win-
dows and besides inside store use on counters and cases. This
set will display groceries packages. bottles. fruits, candies,
cigars and fancy goods. :

No. 14% Set..65 YOUNITS. PRICE $15.00. For one large grocery win-
dow and besides inside store use on counters and cases. This
set will display groceries. packages, bottles. fruits, candies.

 

 

 

 

   
 

 

 

 

Tehay
THE FULL SET

 

 

Patented 1911

Copyright 1911

The above illustration shows entire set of No. 14 GROCERY YOUNITS comprising
125 YOUNITS to the set. There are 17 display slabs made of well-seasoned oak lum-
ber. 10 of the slabs are fitted with tilting metal adjustments on back for hold-
ing them in different positions. The remaining 108 YOUNITS consist of BASE
BLOCKS, UPRIGHTS, CROSS ARMS, and EXTENSION UNITS, in assor-
ted lengths and sizes which will enable you to make HUNDREDS and HUNDREDS of
Window Trims and as many odd and standard fixtures. ;

YOU NEVER NEED A TOOL

 

cigars and fancy goods.

 

I Make Sets for the Following Lines:
Bottle Goods and Sundry Windows... .......6--. see ee cee ee ees FULL Set has 125 YOUNITS,. Price $26 00

Set No. 14 For Grocery.

Set No. 144% For Grocery. Bottle Goods and Sundry Windows
For General Store. good for groceries, shoes, dry goods, clothing. hardware.

Set No. 4

READ THIS ONE

 

 

A. H. SETRON
N. W. Corner Market St. and Court Square
Parkersburg. W. V.
Dec, 26, 1911
The Oscar Onken Co.
Cincinnati. Ohio.

Gentlemen: I take great pleasure in sending you my check for
set of YOUNITS.
made me $10.00.

Our Christmas trade this year was beyond expectations and I

I feel so that every dollar I am sending you has

contribute a great deal to my fine display of your fixtures.
Wishing you a prosperous New Year. I remain,
Yours respectfully,
A, H. SETRON.

 

 

 

(Patented 1911.)

Se ee eee ec ees Small Set has 65 YOUNITS, Price 15 00
Sterne. FULL Set has 110 YOUNITS, Price 20 00

AEE

Prices are net F. O. B. Cincinnati Factory. Each set is put up in a
Hardwood Hinged-lid Storage Chest (ciled finish.)

They are made in one stock finish, weathered oak and in a soft mellow
waxed blend.

A book of window trim designs sent with each set sold, showing what
can be done with ONKEN YOUNITS, Every set guaranteed to give satis-
faction. Shipments made at once,

 

THE OSCAR ONKEN CO.

Established 32 Years
° 780 Fourth Avenue
CINCINNATI, OHIO, U.S. A.

Order thru your JOBBER or DIRECT

 

The Oscar Onken Co., 780 4th Ave., Cincinnati. O.
Send me your Window Fixture Booklet.

 

Firm

 

Business cei
(27)

 

City NB se ee

 

 

 

aE ERI ERIS ne aT NT re Ca ee Rene a a ee ee

 

 

 

THE HAPPINESS CURE.

 

Nature Can Restore Health by Per-
fect Harmony.

Health is harmony. Disease is
discord. The more perfect the har-
mony in the human system, the bet-
ter the health; and happiness inva-
riably produces harmony. When the
forces and elements of mind and
body work together in harmony,
wholesome conditions are naturally
produced; and if the creation § of
wholesome conditions is continued
for any reasonable length of time, all
disease will finally disappear. There
can be no discord when the har-
mony is full and complete; there can
be no darkness when the light is suf-
ficiently strong.

The happier you are the less en-
ergy you waste, because added happi-
ness means added harmony, and the
system energy while it

perfect harmony. The
you waste, the more vi-
tality you will possess, and the great-
er your supply of vital energy, the
less liable you are to sickness. When
your system is absolutely full of vi-
tal energy, you will contract no dis-
ease whatever, not even diseases that
Retain all
and you will never be
sick; but to this end harmony must
be perfect, and perfect harmony is
possible only when happiness is con-
tinuous.

When the human system is thor-
oughly harmonious, every particle of
food that is taken will contribute its
full nourishing power, and to prop-
erly nourish the system is one of the
chief secrets of health. In the aver-
age system, however, a great deal of
the food taken is not digested, there
being too much discord among the
digestive forces, and, therefore, ac-
tual starvation obtains in the midst
of plenty. There are millions of
cells in the majority of human bodies
that are daily starved to death, re-
gardless of the fact that three square
meals are every day. These
starved cells wither up and become
waste matter, system,
thus giving extra work to the force of
elimination and reconstruction. And
the more energy you use up getting
rid of useless matter, the less energy
you will have for your work, your
life and your thought.

A fit of

wastes no
continues in
less energy

are said to be contagious.
your energy

eaten

clogging the

anger, or prolonged ex-
citement, is frequently followed by a
cold; and the reason is that agita-
tion, in every form, tends to prevent
proper digestion and_ assimilation.
Most of the food that is taken at
the time, or that has been taken
within the last eight hours, will sim-
ply become waste matter; and all the
starved cells will, in like manner, be-
“come waste matter; the system is
thus clogged from two sources, and
what we call a cold must naturally
follow. The system, however, would
have been clean and well and prop-
erly nourished through and through
if there had been no anger or excite-
ment, but harmony and happiness in-
stead.

There would be but few cases of
indigestion if happiness and harmony

MICHIGAN TRADESMAN

were continuous in every mind; and
when you prevent all the ills that
come directly or indirectly from im-
perfect direction, you prevent fully
three-fourths of all the ills known
to human life. But the powers of
happiness and harmony do not end
with the digestive functions; their
effect upon the nervous system is
just as far-reaching and __ beneficial.
Make continuous happiness a part of
your life, and your nerves will be
as good as new as long as you live.
The same is true concerning the
mind. Nourish your mind with hap-
piness as you nourish your body with
food, and the ills of mind will never
gain a foothold in your life for a
moment. You will be mentally vig
orous and strong every day, even al-
though you should live as long upon
earth as those worthy examples of
ancient days.

The forces of growth, recuperation
and reconstruction are all given a
healthy stimulus by happiness. No
matter how tired out the system may
be, it will recuperate in a very short
time, if you are thoroughly happy:
but this the average person fails to
do. When he feels tired he permits
himself also to feel downcast, weary
and depressed; and, therefore,  in-
stead of helping nature to restore
normal conditions, he places every
possible obstacle in her way. When
your horse is wearied by one load,
you do not expect to give him a rest
by having him hitched to a heavier
load. And this is the very thing the
average man does to his own per-
sonality. When his body is tired
from physical burdens, he gives it a
mental burden instead, and is blind
enough to think that he is giving his
body a rest. Mental burdens ex-
haust more vital energy than the
hardest kind of physical work; and
mental burdens are always useless:
but they can be removed completely
by the power of happiness.

3ut there is happiness and happi-

ness; there is the genuine and the
counterfeit; the former produces
harmony, health and virility; the

latter produces weakness, depression
and hysterics. When you are bub-
bling over with joy, and feel like
shouting, you are not happy; you
are mentally intoxicated :and intox-
ication, whatever its nature, is an
enemy to health. True happiness is
calm, deeply felt, composed and con-
tented. It is not merely intellectual,
nor.is it lacking in feeling; it is not
necessary for the mind to run riot
in order that it may feel deeply, or
express the full warmth of tender-
ness and emotion. Those emotions
that are deeply felt and calmly se-
rene are always the most tender;
they are what may be termed the full
emotions, because they express all
that is tender in body, mind and
soul; and they therefore give the
highest and most satisfying form of
joy. True happiness enjoys all things
deeply, but serenely; and you can al-
ways know when you have — such
happiness because it makes your
countenance radiate with a restful
sweetness.

To gain real happiness the first es-

sential is to train yourself to think
constantly of the great value of such
happiness, and especially with  re-
gard to its health-producing power.
Such thinking will tend to produce a
subconscious desire for happiness,
and what the subconscious begins to
desire it also begins to create. Train
yourself to think of happiness as a
mental necessity, just as food is a
physical necessity, and you will
gradually train every element and
force in your system to work for the
creation of happiness. By creating
within yourself a constant demand
for happiness, you will inspire the
elements of your own nature to pro-
duce the desired supply, and before
long the happiness you desire will
become a permanent part of your
life.

Every moment of joy that comes
to you should be entered into with
a deep, contented calmness. Do not
permit your happy moments to bub-
ble over on the surface, and do not
permit yourself to be wrought up
when occasions for great joy come
into your life. Make it a point to
turn your attention to the richer
depths of every joy that you feel,
and your enjoyments of all things
will not only multiply many times,
but the effect of your joy will be
most beneficial both to mind and
body. Gradually your happiness will
give you that calmly sweet content-
ment that makes the whole universe
look good. And so long as you dwell
in the mansion of that form of con-

tentment, sickness can never enter
your door.
Learn to look upon life as a

privilege instead of a hardship. View
all things, not from the valley of dis-
content and limitation, but from the
mountain top of all that is rich and
great and marvelous in the sublimat-
ed nature of man. Learn to think
that everything must come out bet-
ter and better if you only do your
best; then proceed to do your best.
Have no fear of results so long as
you do your best; and believe firmly
that whatever comes to him who al-

March 6, 1912

 

Satisfy and Multiply

Flour Trade with

“Purity Patent” Flour

 

 

Grand —— — ees Co.

TR ACE Your Delayed

Freight Easily

and Quickly. We can tell you
how. BARLOW BROS.,

Grand Rapids, Mich.

 

Just as Sure as the Sun
Rises

“SRESCENT
maou

Makes the best Bread and Pastry

This is the reason why this
brand of flour wins success for
every dealer who recommends
te

Not only can you hold the old
customers in line. but you can
add new trade with Crescent
Flour as the opening wedge.

The quality is splendid, iv is
cena uniform, and each pur-

chaser is protecte ed SRO RteRanDaTye
clad guarantee 0%
eaten

Make Crescent Flour one of
your trade puliers—recommend
At to your discriminating cus-
CO) setae

Bue Nes Rv Gen sR Rice

Milling

CTP GM ete hy
Mich,

 

 

Buckwheat

 

any to offer.

We are in the market for 20,000
bushels of new buckwheat and can
use in car lots or bag lots.
fail to write or phone if you have

Don’t

Highest price paid at all times.

 

 

 

Watson-Higgins Milling Co.
Grand Rapids, Mich.

 

 

ae ane

 

  

 

 

March 6, 1912

ways does his best must of neces-
sity be good. If it does not appear
to be good, it is only temporarily
disguised, and will soon reveal it-
self to be the greatest blessing that
could have been desired. No per-
son can be unhappy who lives in this
thought; and he who lives constant-
ly in this thought will not only be-
come happier, and thus healthier, but
he will also discover that things al-
ways turn out better and better when
we do our best.

Do not think that it is necessary to
carry such a weight of responsibil-
ity. The universe is held in posi-
tion by the law of gravitation; do not
wear yourself out rying to hold it
up. Do not think that the human
race will be saved through your anx-
iety, and do not think that your
own welfare or success in life will
depend upon how much you wo!ry.
Do your best, and leave results to
the laws of life; do not worry for a
minute, and do not be anxious about
anything; do your best in the pres-
ent and everything will be better for
you in the future; this is the truth;
then train yourself to deeply real-
ize that it is the truth, and you will
always be happy.

Do your part in the world as well
as you possibly can, and let nature
carry the responsibility; she is not
only able, but most willing; in fact,
that is what she is here for. You
are not required to carry anything
on your mind, and you are not call-
ed upon to be anxious about re-
sults in a single field of action any-
where in the universe; you are just
called upon to do your best now;
but to do your best you must be
happy. It is easy, however, to be
happy when you know that every-
thing will be better so long as you
do your best.

Make it a point to be happy just
as you make it a point to be clean,
to be presentable, to be properly
dressed, to work well, to be efficient,
to be worth while, to be true to all
that is in you. In brief, make the
attainment of continuous happiness
and greater happiness a permanent
part of your strongest ambition. You
will soon find results. Your unhap-
Py moments will become less and
less frequent, as well as less and less
significant, while your happy mo-
ments will become so numerous as
to almost become one continuous
moment, and the richness of your
joy will increase daily to a most sat-
isfying degree. _

Avoid all unwholesome mental
States, such as fear, anger, worry, de-
Pression, disappointment, discourage-

ment, gloom, sulkiness, moroseness,
Pessimism, sadness, harshness,  re-
sentment, remorse, anxiety ana

States of a similar nature. Find fault
with no one, condemn no one, antag-
Onize no one; but, first, refuse to be
anxious. Anxiety saps more life and
energy in a day than work does in a
week; we all know this; and as anx-
iety can not possibly be of any use
at any time, we are not justified in
being anxious for a single minute.
To remove anxiety, however, we
must view life, not in the old way,

MICHIGAN

but in the new way. That is, we
must learn to know that all things
contain possibilities for greater and
better things, and that we have the

power to bring out those greater
Possibilities at any time and under

any circumstances. When we begin
to preach and practice the gospel of
strength instead of the gospel of
weakness, we shall not be
any

anxious
more,

To be happy constantly in this
deep, calmly contented manner, is to
steadily increase the power of har-
mony in your system; and the more
harmony there is in your system
the more energy, the more Vitality
and the more wholesome conditions
there will be in your system. Final-
ly, the power of the wholesome will
become so strong and so completely
established in every nerve and cell
and atom that all disease, if there
was any, will have to leave. And if
you wish to hasten this great day of
freedom, you can do so through a
very simple exercise.

Whenever you feel this deep, calm
contentment, turn your attention up-
on those organs or parts in your
body that require better health. Try
same deep, serene happiness that you
feel, and you thus produce in those
Organs a greater degree of harmony.
Repeat the exercise as frequently as
you can. Try to feel happy in that
organ that needs health and strength.
Where you feel real happiness you
prodyce harmony; and when you
give nature perfect harmony she can
restore perfect health every time, no
matter what the ailment may be. A
little practice will convince you that
the healing power of happiness is
very great, indeed; and it becomes
doubly so when combined with tem-
perance. We should therefore write
the rule of life in this fashion:

Be temperate in all things.
Be happy at all times.
Christian D. Larsen.
—_>>.___
Some Plain Facts, Plainly and Simply
Stated.

Character is composed of sincerity,
courage, self-control and sympathy. It
is the basis of individuality, the foun-
dation of morality and the sworn foe
of the false and the unsound. With-
out character a man can neither re-
spect himself nor win the respect of
others,

When you are at work your time
belongs absolutely to your work:
when you are at play, to your play.
Do not mix them.

It is a strange thing how flattered
some men are when they are called
spendthrifts.

Getting out of the rut does not
necessarily mean jumping the traces.

It is a queer fact that the moral
coward is usually a brave liar.

An ounce of thoroughness is worth
a pound of speed.

The man who saves amasses capital
that enables him to take advantage of
the great opportunity when it comes.
The man who works hard likewise
amasses an unseen capital that like-
wise enables him to seize opportu-
nity and advance. Work is capital in
liquid form.

How many years of time could be

TRADESMAN

saved every day, if every worker in
the world made a vow to save only
one second?

Self-respect is the greatest of all as-
sets in the struggle for business suc-
CESS:

Successful men keep their eyes on
their own side of the fence.

Excuses are the children of insin-
cerity.

‘Don’t make excuses—make good.

The man who tends to
business seldom has time for the
business of others. One may gauge
anyone’s business ability and success
by the amount of time he spends talk-
ing about the other fellow’s business.

Learn to look at the world and
your work with a balanced and clear
brain, not with your prejudices. Preju-
dices are like colored glasses; they
change the whole familiar aspect of
things.

Unsuccessful men usually have time
to mind other men’s business. That
is why they are unsuccessful.

Daring that wins, the world calls
success; daring that loses, reckless-
ness.

Bad luck? ‘Tis only another name
for bad judgment or bad habits.

Don’t stop and figure out why you
ought to be well satisfied with your-
self. You probably will multiply by
too large a figure and then fail to
subtract enough. It is better and saf-
er to figure out why you should not
be satisfied with yourself.

Explanations are like excuses. Do-
ing or saying the wrong thing may be
a misfortune, but trying to explain it
is disaster.

The progressive man always is look-
ing at the job ahead and equipping
himself to deal with it.

Punctuality, proficiency, prompt-
ness and prudence are four P’s well
worth cultivating.

He who “gives himself away” nat-
urally feels cheap.

The opportunities which some of us
would throw away as useless other
men would find it impossible to fail
with,

his own

Success is the realization of the es-
timate you place on yourself.

It is about as hard to keep a good
man down as to help a poor one up.

Responsibility walks hand in hand
with capacity and power.

Credit is like a revolver underneath
your pillow—a greater comfort when
you do not need to use it.

 

 

 

 

   

 

He who does to-day what the other
man thinks of doing next week, is
the man who gets ahead.

Frank Stowell.
———_-_-+-»-e

 

Short cuts to fortune are often bot-
tomless cuts.

BROOMS
J. VAN DUREN & CO,

Manufacturers of
High and Medium Grade Brooms
Mill Brooms a Specialty
653-661 N. Front St. Grand Rapids, Mich

Valley City
Biscuit Co.

Grand Rapids, Mich.
Manufacturers of
Cookies and
Crackers

Write for Price Lists

 

 

We Make a Specialty of 10c and
12c Cookies

NOT IN THE TRUST

 

 

 

 

IMPORTANT

Retail Grocers

who wish to please
their customers should
be sure to supply them
el with the genuine

Baker’s

in Cocoaand
| I

ity Chocolate

Mi
“a ail ;

    
    

 
 

  

with the trade-mark
on the packages.

 

Registered
U.S. Pat. off

They are staple goods, the
standards of the world for purity
and excellence. '

MADE ONLY BY

Walter Baker & Co. Limited

DORCHESTER, MASS,
Established 1780

 

 

 

[NCREASE your sales by

requesting your cus-
tomers to write for one of
these books. They are

absolutely free.

THE FLEISCHMANN CO.

427 Plum Street,
CINCINNATI, OHIO.

 

 

 

 

 

 

 

 

; rT h 6, 1912
30 MICHIGAN TRADESMAN
. the recollection of the seeming roy- There was none to wait upon the
ae <s sterer passed as though it had been Squire but Charley Jones, or, rather,
Ben _ a dream Charles Howard Jones. With a court-
B i a a N : :
= — 4 = 2 ss =e  y And Charles Howard Jones be- sy respectful but not servile, Charles
$ ce Se . S.. - -— 2-2 = = came the cadet of the Conrad store. informed the gentleman that he was
(ct ar 4 r = : : ‘ studying the primer of imple-
~ = AND | Young Jones donned jumpers and ut studying - p Pp
ro S =. s . ment lore, and instead of attempting
a ee : oe ‘ oe ee performed the heaviest and- most ae : \ ire Mi
¢ ac = As = 22 = = oS humble duties without a murmur. (© give information he led Squire Mit-
LC& = = Za =

   
  

  

 

Qua
Ba wnt

 

ile en i
¥ Z} >) } ® ‘GF :
le Y, bell by ee aw)

 

 

 

 

Michigan Retail Hardware Association.
President—Charles H. Miller, Flint.
Vice-President—F. A. Rechlin,

City. i
Secretary—Arthur J. Scott, Marine City.
Treasurer—William Moore, Detroit.

One Thing Lacking in the Store.

“James M. Conrad, Hardware and
Implements.” Such was the an-
nouncement of the golden letters of
the sign. And when the letters grew
dim, James M. would have another
layer of gold leaf put on. So had
the other James M., his father, done
before him,

Inside of the store, stock and fix-
tures matched the outside sign in
brightness.

“The Conrads always were good
storekeepers.” So folks said, and said
truly.

For a good bit more than a cen-
tury Hanford county had been well
shaded by a grove of family trees.
The most venerable trees grew in the
town of Hanford. James M. was the
main branch of one of those trees.
(Nobody ever called him Jim.) James
M. sold goods with the same digni-
fied air with which he would have
asked a guest: “Will you have a leg,
Or a wing, or piece of the breast?”
or with the condescension with which
he would have handed the gizzard
and the neck to a mendicant at the
back door. It depended upon as to
whether or not the purchaser was
part of a family tree or just a weed.

And neither guests at your board
nor beggars at the door are likely to
criticize the food you offer.

Such were the conditions in Han-
ford when the new road came in and
brought a roundhouse and a square
shop.

Then several queer sorts of peo-
ple came in. People who do not
care a capsule whether your ances-
tors came over in the first cabin of
the Mayflower or the storage of a
Cunarder. These people called for
goods of many sorts that James M.
had never stocked. They insisted up-
on having them. James M. gasped as
violently as his dignity would permit,
and then stocked goods that were
gaudy, rather than good. In fact,
James M. arose beautifully to the de-
mands of the changed conditions; at
least to the material demands.

All of the many classes represented
among the new arrivals looked ad-
miringly upon the merchandise in the
store of James M. But, either with
or without a purchase, a good many
of them backed out as fearfully as
though James M. and his clerks were
microbe carriers. Even more terri-
ble to relate, those longer residents
who, in the past, had humbly kept the
places of weeds growing in the gra-

Bay

 

 

cious shade of the family trees, com-
menced to see something humorous
in James M. and his clerks. Farmers
who had meekly accepted whatever
form of implements they had been
offered actually demanded imple-
ments that they had only seen pic-
tures of in the papers. That made
James M. feel real bad. However, he
stocked the implements the resurrect-
ed farmers wanted. In a short time
he had a stock representing double
the average investment of the past.
But after a little spurt, business went
back, back, back. The James M. who
had never been called anything “for
short,” who always addressed his
clerks as “Frederick,” “Harrold” and
“William,” commenced to wonder
what was the matter with the rest of
humanity. Fear of money loss was
only a secondary cause for dejection,
for the Conrad family tree was well
rooted financially; but an overheated
appendix never gave a man more in-
tense material agony than came to
James M. mentally through wounded
pride.

Just when James M. was looking
upon life as a three-film show of in-
terrogation points, something hap-
pened. The extent to which the hap-
pening was spread out made him
seem shorter than he really was.
James M. was partial to persons of
Abe Lincolnish physique. So the an-
nouncement of the plebian name of
“Charley Jones” and the request for
some vulgar thing referred to as “a
job,” brought an expression of cul-
tured horror to the face of James M.

Slowly the familiar smile passed
from the face of the applicant and in
its place there came a look of calm,
dignified repose. The full figure ap-
peared to pass to finer lines and grow
taller and more erect. Only the eyes
still laughed, but even into them
there seemed to come an expression
saying, “Ah! I understand,” and then,
in a clear voice in whose accents
there were no angles, the newcomer
said: “My name is Charles Howard
Jones. My father is superintendent
of the new shops. I have just finish-
ed school; high school, not college.
The family home is to be here. Rail-
roading has never appealed to me.
The hardware and implement _ busi-
ness does appeal to me; I am anxious
to learn it. If you will grant me a
trial, I shall be pleased to work for
you without pay until you can fix a
value upon my services.”

For an instant James M. hesitated,
a look of amazement changed the
lines of his face; but, then, as he
looked upon the evidently refined,
dignified and thoroughly respectful
young man who stood before him,

Several days passed before he had oc-
casion to wait upon a_ customer.
Then, in one of the rare moments of
rush, he found himself across the

counter from a woman of bright but

rather coarse expression, garbed in
rather tawdry copies of extremely
“fashionable” garments, and, to one
who understood, representing a type
of the former shopgirl married to a
well-paid mechanic.

This woman asked for picture wire.
Jones showed her the different thick-
nesses of wire that were in stock. He
held a loop of each over a hook, to
show how visible it would be against
a wall. The woman was slangy.
Charley dropped into her vernacular.
He even made a remark, a joke, for
which the woman laughingly called
him “fresh.” He sold her two coils
of wire and a dozen of the showiest
(and most costly) hooks. She came
in for only one coil of wire.

And while this was going on James
M. was suffering more than Dante
ever dreamed. For, not ten feet away
he was serving the grandest dame
of the county. He saw her look with
thinly-veiled disgust upon the work-
man’s wife; he saw what appeared to
be a look of relief upon the aristo-
cratic face when the other woman
passed out, and then the purple-blood-
ed one said: “Your new clerk is a
clever student of human nature,” and
as she said it she looked at Charley
Jones and smiled. And Charles, with
the courtesy of a cavalier, merely
bowed his head and murmured, “I
thank you.”

And James M. felt a hot codfish ball
chasing a cone of ice cream down his
back. He nearly fainted.

The next day Squire Franklin Mor-
daunt Mitchell, LL. D. and other parts
of the alphabet, gentleman farmer and
top twig of a family tree taller than
a California cequoia, came in to see
a new riding cultivator that had just
been received.

chell into instructing him, with the
result that the generally frigid man
not only gave Charles a truly in-
structive talk upon implements, but,
when he closed the deal for the culti-
vator with James M., complimented
him upon having added to his force
“such a remarkably refined young
man, and one whose rare intelligence

 

ROBIN HOOD
AMMUNITION § ( Not Made )
Ask for special co-operative selling plan. Big
Profits
Robin Hood Ammunition Co.
Bee St., Swanton, Vt.

 

 

& Gooa investmen:

PEANUT ROASTERS
and CORN POPPERS.

Great Variety, $8.50 to $350.0"
EASY TERMS.
Catalog Free.
KINGERY MFG. CO.,106-108 E. Pearl St.,Cincinnati,O

 

 

 

Chase Motor Wagons

    

 

 

Are beallt in several sizes and body styles. Carryin
capacity from 800 to 4,000 pounds Prices from $7:
to $2,200. Over 25,00 Chase Motor Wagons in use.
Write fo: catalog.
Adams & Hart
47-49 No. Division St., Grand Rapids

 

 

 

 

Hand and Power
For All Purposes

ELEVATORS

 

Also Dumbwaiters
Sidewalk Hoists

-- State your requirements, giv-
th. ) ing capacity, size of platform,
lift, etc., and we will name a
money saving price on your
exact needs.

 

 

Sidney Elevator Mfg. Co. Sidney, Ohio

 

 

 

CLARK-WEAVER CoO.

WHOLESALE HARDWARE
GRAND RAPIDS, MICHIGAN
We ALWAYS Ship Goods Same Day Order is Received

 

 

Screens and removes the ashes
at one operation. Cleans out
the furnace as quickly as a
shovel and saves 15% of the
coal. Exclusive agency to one
dealer in a town. Write at
once for our plan that enables
you to place this sifter with
every furnace user in your
county.

 

LANSING DUSTLESS ASH SIFTER

The Gier & Dail Mfg. Co., Lansing, Mich.

   

 

 

 

 

 

 

 

 

 

 

  

 

 

 

 

 

 

 

 

March 6, 191%

made him appreciative of his own
limitations.”

And remembering the woman of the
picture hooks, James M. felt so queer
that he stuck his tongue out at a look-
ing-glass and felt his own pulse.

Charley. addressed the other em-
ployes as “Fred,” “Harry,” “Bill.” At
first they seemed to resent it, and
while James M. was hesitating about
forbidding such familiarity, he was
amazed to hear his erstwhile Arctic
attachments commence to respond
with “Charley.” But when James M.
heard the new clerk speak of him as
“Old Jimmy,” he narrowly escaped
a stroke of apoplexy. That was more
than he could stand, so he summoned
Charley into the office with the ex-
press intention of discharging him.
However, ere the crimnal arrived, he
seemed to hear those awful words
again; but as memory re-echoed them,
he realized that “Old Jimmy” had
been spoken in a tone expressing
greater respect, deeper affection than
any other servant had ever evidenced.
So when Charley entered the office,

instead of using harsh words of dis-~

missal, he whom all the town was to
learn to love as “Old Jimmy,” extend-
ed his hand and said: “Charley, we
have just closed the best month that
this business has ever had, the month
that you have been with us. Before
we talk over the question of your fu-
ture salary I want you to tell me how
you sell goods. To me your methods
are not quite clear.”

Mr. Conrad, before I ever entered
this store, judging from what I heard
others say of it, my conclusions were
that all that it lacked to make it a
greater success than it had ever been,
was the use of just one human char-
acteristic. You had capital, the tech-
nical knowledge, the building, loca-
tion, fixtures and goods. You and
your clerks possessed all desirable
characteristics that combine to make
good salesmen, except one. I knew
that I possessed that characteristic
naturally. I was born with it, and I
cannot help but use it. It seemed to
me that you and the boys might be
taught to develop and use it. How-
ever, it was self-evident that neither
you nor they could be given the pow-
er of it through wordy lessons. What
you needed was an illustration. In-
stead of theory, you needed an illus-
tration that would ‘deliver the goods’
—and get the money! I may have
been crude, certainly have been rather
extreme, but it seems to me that you
have had proof of the value of—”

“Adaptability,” finished Old Jimmy,

as he again clasped the hand of
Charley Jones.—Joel Blanc in Imple-
ment Age.

———_2-2-2—————
Undertake To Have Everything in
Stock.

Variety—the key note of success
of the catalogue house. The enormous
stock is the biggest business-getting
feature of these concerns generally
feared by the local retail dealer. You
are certainly laboring under a handi-
cap with the prospective buyer who
has at hand a catalogue listing every
size variety and style of things

wanted.

Or rather you would be laboring

MICHIGAN TRADESMAN

under a handicap if your stock was
so limited. But it is not. The things
which you show on your sample floor
are, in a way, simply samples and
articles immediately needed by your
customers.

Did you ever stop to consider that
your stock is limited only by the
limit of goods manufactured or han-
dled by the manufacturers and job-
bers of your trade? You can furnish
a customer anything he desires that
is made by any manufacturer or job-
ber in the country—if you so desire.
Get your customer acquainted with
the actual number of things you can
furnish him; and in order that you
may be able to meet the demands
made upon you, keep in your store
catalogues of the different things made
in your line. These should be accu-
rately filed with a cross-index system,
to be of servce. They should not be
stuck away in desk drawers or time
will be wasted and patience exhaust-
ed in finding the thing needed. Give
your customer to understand that you
can funish him anything he needs in
your line—showing him that you can
order for him and make delivery to
him just as quick—and often quicker
than he can get delivery from the cat-
alogue house. And in nine cases out
of ten you can outdo the catalogue
house in price, too, if it is necessary
to meet the price quoted on a cheap,
shoddy article. By keeping, in this
manner, the actual stock of the world
at your command, you can overcome
to a very great extent, the business-
getting features of the catalogue
house. It is their variety that is at-
tractive—you have even a larger va-
riety if you use the catalogue house
system properly.

Price is another trade-getter for the
catalogue house. They advertise an
article for whch the price seems an
especially good value. Actual facts,
however, show that oftentimes the ar-
ticle shipped does not at all corre-
spond with what was advertised.

Get a cataogue of a catalogue house
and some of the articles which they
advertise. Keep these in your store
and make comparison, showing the
inferiority of articles shipped.

Your customers will readily see that
a concern which will advertise a stove
of 339 pounds weight and ship one
weighing 283 pounds can hardly do
business on the square.

This will show them how catalogue
houses sell so cheapy.

Charles L. Collette.
2-2. ———
A Difference of Opinion.

A friend once asked “Uncle Joe”
Cannon for information as to the
prospects of a politician who was at
that time generally thought to be “on
the ragged edge.”

“He seems to think he’s getting on

all right,” said Uncle Joe, “but oth-
ers entertain a decidedly differert
opinion. His situation brings to

mind the story of the old lady up in
Maine. When she was asked as to
the whereabouts of her husband, the
dame replied:

“Tf the ice is as thick as Henry
thinks it is, he is skating; if it is as
thin as I think it is, he is swim-
ming.’ ”

RE RRC IS

 

31

 

 

 

 

  

Capacity, 1,500 pounds.

Only

Wheel base, 90 inches—Horsepower, 10to 12 Length behind seat, 6 feet
Front seat top, $25 extra.

REO Trucks

$750

 

Operation—50 Cents a Day

The Reo Truck, designed by R. E,
Olds—a truck of 1.500 pounds capac-
ity—is sold for $750.

Compel those who ask $1.200 and
up to prove their extra value.

We have a mammoth plant: built
for trucks alone. We are building

trucks there at a minimum cost, and
adding a minimum profit.

We are selling these trucks through
Reo dealers, already established in a
thousand towns.

The result of this policy is a price
you can’t match on a truck of like
capacity.

Two Years of Tests

Mr. R. E. Olds, this truck’s de-
signer. is a very careful man.

He has built automobiles for 25
years—tens of thousands of them.

When he offers a truck you may be
sure that truck is right.

To test this truck. under every con-
dition, he put hundreds of them into
service.

He tested them out in forty sections.
in thirty lines of business. And these

tests have now covered two years,

One loaded truck was run from
New York to Oregon. Two carried
the baggage in the Glidden Tour.
from New York to Jacksonville.

Whatever requirements a_ truck
must meet, these trucks have been
made to meet,

Wherever you are—whatever your
service—the Reo truck will do what
you expect.

Simple—Strong— Efficient

A boy in ten minutes can learn to
operate this truck. He can care for
it. too. No expert is needed.

There is nothing to get out of or-
der. Simply supply it with gasoline
and oil.

The cost of gasoline, oil and re-
pairs, as per many tests. has aver-
aged under 50 cents per day.

One truck can do five times the
work of a one-horse dray. It can do
it three times as quickly. It can do

it at 60 per cent of the cost of horse
delivery.

It can do it in any weather. on any
road, in rain or snow or mud. It is
always ready, and it costs you noth-
ing when it isn’t busy.

You will cease your horse delivery
when you prove this truck.

Our local dealer will demonstrate
the truck. He will teach your man to
runit. He will render Reo service.

Write us for information.

R. M. OWEN & CO., General Sales Agents for
REO MOTOR TRUCK CO., Lansing, Mich.

 

—— i

ae
Tell

 

(50) Price $750 f. 0 b. Factory. Top over all, as shown in cut, $50 extra.

 

 

 

 

 

 

 

 

    

MICHIGAN

 

 

 

 
    

 

   

   
   

WMS CAC

i I S)y

 

 

 

 

 

 

 

Fake Sample Shoes and Bargain
Hunters. :
Written for the Tradesman.

Just when and how the idea of fea-
turing shoe manufacturers’ samples as
a winning card for the merchant first
originated, I do not know; but I re-
member a “sample shoe store” as far
back as fifteen years ago. The owner
of this store was a good shoeman:
and his samples were all right. They
were limited to the smaller sizes both
in men’s and women’s shoes, and they
ran narrow. Of course he sized up
with stock from regular lines. But he
featured the “sample shoe” idea good
and strong. I knew many people who
actually got very fair values in that
store; and now and then some cus-
tomer who could wear a small, narrow
shoe got a real bargain. It was a
very popular and prosperous store.

The success of the men who got
into that sort of thing early in the
game was, of course, imitated by less
scrupulous men. And to-day we have
the pest of the so-called sample shoe
store. The average store thus desig-

nated is, indeed, a sample store—a
sample of misrepresentation, bun-
combe and unfair dealing. A good
many of these stores, perhaps, have a
few samples; but the man who writes
the publicity dope for such marts is
not careful to tell the public that
1ese bona fide samples invariably
run only in the smaller sizes and nar-
row widths. Indeed, the impression
is generally conveyed that, no mat-
ter what the size of your foot may
be, you can easily get a fit in some
of these manufacturers’ samples.

A surprising number of people in
almost every community of any size
are deceived each year by these dis-
honest dealers. Dishonest? Yes; use
the word advisedly. Any man who
deliberately misrepresents facts in or-
der to sell merchandise is dishonest.
3ut the public is notoriously gullible
when it comes to accepting  state-
ments about values in cheaply priced
shoes. The wish, perhaps, is father
to the faith; anyhow they accept these
wildfire statements at face value. Thus

TRADESMAN

we behold the fake sample store mul-
tiplying and flourishing.

Who is to blame?
ufacturers in permitting their samples
to get into the hands of people of
this ilk. Of course they must get rid
of their samples in some way. This
merchandise—which has already serv-
ed one purpose — represents good
money. Nobody can blame them for
wanting to liberate this money. Only
the custom of selling these sample
shoes to illegitimate dealers has a
nasty way of cutting in on the more
profitable business of their legitimate
customers. But, worst of all, it gives
some degree of plausibility to the out-
landish claims of sample store man-
agers and proprietors. Ideal condi-
tions in the matter of shoe distribu-
tion can never obtain until this meth-
od of disposing of sample shoes is
eliminated.

Then the customers of these stores
are themselves to blame for permit-
ting themselves to become the willing
dupes of conscienceless merchandis-
ers. They say there is a fool born
every minute; but I think the state-
ment is entirely too conservative. The
rate of increase must be a trifle high-
er—judging by the present crop. And
some Of these dupes will persist to
their dying gasp that they are get-
ting bargains all the while. Thus the
fake sample stores are populous and
thrifty—flourishing perennially  be-
cause of the multitudes of bargain
hunters who are on the outlook for
inexpensive footwear.

Then I think legitimate shoe deal-

First, shoe man-

March 6, 1912
ers come in for their share of blame
in this matter; for they ought to
combine and put on foot measures
whose ultimate outcome would effec-
tively stamp out this nefarious busi-
ness. They tell us there is strength in
union. Why, then, do not the legiti-
mate retail shoe dealers of cities get
together in compact organizations—
and then hand out some information:
First, to shoe manufacturers, telling
them precisely what the local organ-
ization’s attitude is to sample shoes
and to shoe manufacturers who thus
dispose of their samples. And, in the
second place, they can unite in some
sort of a local campaign of education
—telling the people of their commu-
nity the facts about sample shoes.

It seems to me such concerted ac-
tion is entirely feasible—and I am sure
it would be productive of good to the
legitimate shoe dealers of that com-
munity. Yes, and it would be of value
to the people, too, for it would save
them from getting swindled by people
who are going after business in an
under-handed way.

 

“When is a bargain not a bargain?”
asks the Boot and Shoe Recorder,
and answers its question by saying,
“Most of the time.” The Marshall
Field people say: “The bargain idea:
in its general acceptance is certainly
passing away. If an article said to be
worth $1 is offered at 70 cents there
is exactly 30 cents in value missing
somewhere. Haphazard bargain hunt-
ing is gradually giving way to intelli-
gent, economical buying for the needs
of the home.” Pretty sound dope, that

 

 

 

 

 

You Are Next Door
to the

Most Complete Shoe Factory

in the Middle West

We MAKE Every Shoe we SELL
We SELL Every Shoe we MAKE

Do you know of a better combination to tie up to?

Write for Salesman

Tappan Shoe Mfg. Co.
Coldwater, Mich.

 

 

 

 

 

 

 

 

  

Seana

eM OR SN

=

it

 

 

 

 

 

 

March 6, 1912

—and it certainly requires a good deal
of nerve to come right out and
preach that sort of gospel.

Yet that is just what the shoe dealer
ought to do. Considerable interest
was recently created in New York
City by a modest little placard in the
window of a furnishing goods store.
The haberdasher said on his placard:
“One Dollar Shirts for One Dollar—
But We Have Higher priced Ones if
You Want Them.” Now, ninety-nine
other haberdashers were saying that
they were selling one dollar shirts at
69 cents, or some other price mark
in odd figures. But their alleged dol-
lar shirts were not as good as this
man’s dollar shirts. His dollar shirts
had a real dollar’s worth of value in
them. The public caught onto the
idea—and commended that honest
haberdasher. It was really a bang up
good piece of advertising—that mod-
est little placard.

The moral is obvious. This thing of
catering to the bargain-hunting pro-
clivities of the American people has
got to stop somewhere. The sooner
it stops the better it will be for every-
body concerned.

The shoe dealer must get a rea-
sonable profit out of the business or
he can not live. Deep down some-
where in the subconscious mind of the
public there is an impression that
this is the case—and that there is
nothing fundamentally wrong about
it. Yet so many shoe dealers are
making as if it was not the case at all.
They are trying to convince the pub-
hic that they are happily circumstanc-
ed so as to be able to hand out an ex-
tremely attractive line of bargains—
exceptional values, stupendous values,
unprecedented bargains! All this in
the face of the fact that the materials
from which shoes are made are ad-
vancing! What is the use of all this?

Of course the store must advertise
—and the advertising must say some-
thing; but need it harp everlastingly
on this thread-bare, worn-to-the-bone
topic of bargains? Why not talk about
the care with which you fit your cus-~
tomers’ feet? Why not talk up the
personal efficiency idea? Or the cour-
tesy with which patrons are treated?
Or the promptness with which deliv-
eries are made? Surely the store can
develop an individual policy—some-
thing strong and fetching—and then
turn on the limelight!

Gradually the people of the coun-
try are going to get wise to the fact
that bona fide bargains in shoes are
not as plentiful as they had _ sup-
posed. They are going to discover,
by and by, that a $3.50 pair of shoes
is going to cost just about three dol-
lars and fifty cents. And when they
get onto that fact they are going to
feel kindly to the dealer who is tell-
ing the truth—and they are going t)
be deeply peeved with the fellows who
have been lying to them. Isn’t that
about what is going to happen? That
is human nature, you know. Very
well, then, hadn’t you better be cone
of the fellows who hues to the line
of veracity? In the long run it will
pay you; and, besides—well, you wt
get more satisfaction out of your
business by so doing. Don’t encour-
age the perennial bargain hunter.

Cid McKay.

MICHIGAN TRADESMAN

What About the Increased Price of
Shoes?
Written for the Tradesman.

Recently ‘there has been a most
lurid and spectacular eruption of daily
newspaper articles concerning the
alleged extortions of shoe manufac-
turers. In New York City first—and
after that in numerous daily papers
throughout the country—there ap-
peared the most absurd and impos-
sible sto1ies about a concerted and
diabolical movement on the part of
shoe manufacturers to advance the
price of shoes. According to certain
sources of this mis-information, John
S. Kent, President of the Brockton
Shoe Manufacturers’ Association, was
credited with the statement that the
pric s of shoes were to be advanced
50 cents a pair. And another New
York daily came out with the stu-
pendous statement that, by a single
“stroke of the pen, $124,000.00 a year
extra profit” was to be extorted from
shoe consumers! Going some, eh?

Now all this would be down-right
funny to anybody who knows the in-
ner workings of the great American
shoe industry were it not for the fact
that there is a serious side to it. The
trouble with giving publicity to all
this tommy-rot is that some gullible
folks—and they are legion will ac-
cept it at face value. And I dare say
there are hundreds of thousands of
people throughout the United States
to-day—maybe millions of them—who
actually believe that they are going
to be charged more per pair for their
shoes during the next twelve months
than they really ought to pay. Why
this stupendous effort to discredit and
damage the shoe manufacturing trade
in the eyes of the public?) One won-
ders if it hasn’t been done in order
to justify further Congressional at-
tacks. And if so, why is the Ameri-
can shoe industry singled cut as an
object of special hostilities?

Does anybody with an ounce of
ganglionic matter in his head really
believe, when he comes to think the
matter over, that our shoe manufac-
turers could thus arbitrarily advance
the price of shoes by any such an un-
precedented increase? Surely not. But
the trouble is a great many folks
with real brains will not stop to con-
sider the matter in the light of econ-
omic laws. A good many folks aren't
up on economics, anyhow; but they
do read their papers—and unfortun-
ately they are too prone to accept
the. bosh they read. Especially is this
true if the alleged news makes it ap-
pear the reader is getting stung by
certain classes of manufacturers
whose commodities he must necessar-
ily buy. Shoes are among the neces-
sities of life. Modern civilization
couldn’t get on without shoes. The
annual consumption of them is simply
prodigious. And the average man—
whose knowledge of shoes and their
cost of production—is rather apt to
be nebulous—is quick to believe that
he is paying more for his shoes than
he really ought to pay.

 

And there’s where the damage
comes in. People are inclined to look
with suspicion upon the shoe retailer
because they imagine he is in cahoots
with the manufacturer to force upward

  

the price of shoes. Naturally the
consumer resents this assumed injus-
tice. He wants to buy his shoes just
as cheaply as he can. You can’t
blame him for that. Now it is true
shoe manufacturers have discussed
the matter of increasing the price of
shoes. They naturally did that when
the price of raw materials began to
advance appreciably some months
back, The retail price of any com-
modity naturally fluctuates within
certain limits, owing to the fuctuat-
ing cost of raw materials, expense of
production, etc. It must be perfectly
clear to any one who has given the
matter any thought that the manufac-
turers’ profits can not long exceed a
certain limit nor drop below a certain
figure; for, if shoe manufacturers were
getting an excessive profit out of the
business, other capital would enter
the shoe manufactuing field—and
keep on entering until enough had
usurped the field to force the prof-
its of the industry down to a certain
reasonable basis. On the other hand,
if the profits of the shoe manufactur-
ers were too low, capital would begin
to get out of that industry. Manu-
facturers of shoes would embark in
other enterprises—and they'd keep on
doing that until enough of them got
out to even up the legitimate profits
to a reasonable basis.

Competition in the shoe industry is
just as keen and aggressive as it is
elsewhere among our industries. The
great stunt is now (and has been for
years) to cut down the cost of pro-
duction to the very minimum. But

  

 

33

when materials advance so that the
manufacturer has to put, say 15 cents
more into a shoe to-day than he did
last year, he’s got to add that extra
15 cents to the price charged the re-
tailer. And the retailer makes his
usual profit by charging the extra 15
cents up to the consumer, In other
words he advances the asking price
just that amount. The great, uni-
versal, evening-up law of competition
obtains in the distribution of shoes
just as it does in the production of
them; and arbitrary and spectacular
advances are anomalous.

True enough the consumer is going
to pay more for his shoes, grade for
grade, than he paid twelve months
ago. But he isn’t going to pay 50
cents more! Perhaps the average ad-
vance per pair will be considerably
less than half that amount. But shoes
are going to cost the consumer a
little more—and the retail shoe dealer
ought to explain why that is so. If.
the consumer can’t see it; that is if
he insists on paying the same old
price—well, in the event he can get
shoes that look to be the same—only
they won’t be; they’ll be politely and
thoroughly skinned to the tune of the
difference. If the price has advanced
15 cents per pair for men’s shoes of
the $3.50 grade, 15 cents’ worth of
something will be taken out of that
shoe—-and it won't be something that
appears on the outside of the shoe,
either! The consumer won't be able
to detect the difference. At least not
at the time. Later on, perhaps, he'll
get wise. And when he does he’ll

 

 

 

 

 

Our Black
Chrome Blucher
:

 

 

 

A good wearer, a good fitter, a good looker
and a good profit getter as a $3.00 seller.

 

Rindge, Kalmbach, Logie & Co., Ltd.
Grand Rapids, Mich.

a

 

 

     

  

  

34

 

wish he’d paid that extra 15 cents and
bought a pair like the kind he’d al-
ways worn,

There are one or two little morals
that naturally emerge in this story.
And the first is that newspapers in-
cidentally do a prodigious amount of
harm when they get to writing up
matters they know nothing about. Of
course it looks newsy to set it forth
in big black type that theAmerican
public is being buncoed by a set of
high-handed shoe manufacturers. And
a great many people who read about
that scheme (so-called) to extort
from the people the enormous sum of
$124,000.00 a year in extra profits,
would be disposed to thank the astute
reporter for unearthing such villainy.
But why give publicity to such absurd
yarns—especially when such state-
ments militate against a class of mer-
chants whose patronage helps to
make these papers what they are?
Shoe dealers of the cities ought to
get together and demand that their
papers publish the truth about such
matters.

Another moral is that the retail
shoe dealer owes it to his trade to
tell them the facts in the case, There’s
no use to mince matters—no use to
deny facts. The retail asking price of
shoes will have to be advanced some-
what, provided the retailer gets a
reasonable profit out of the business.
If the price isn’t advanced, the shoe
is going to be “skinned.” Tell ’em
that, too. Tell them frankly they can
very well afford to get the same old
value at a slightly advanced price.
And show them why it’s economy to
pay the difference.

Charles W. Garrison.
—————-2.-o
The High Cost of Living.

This is not a new question, but has
at some time or other confronted each
generation and every nation back to
the time of Joseph and the Pharaohs,
when it was a question of getting a
living at all.

Twelve to fifteen years ago when
the farmer was selling butter at 10
to 12 cents a pound, eggs at 8 to 10
cents per dozen and wheat at from
60 to 70 cents per bushel, he found
farming so unremunerative- that he
quit and moved to the city, for he
found it required less toil on his part
to buy eggs at 12 cents per dozen
than to raise them at 10.

Although since then there has been
a decided rise in the price of farm
products, which makes farming now
much more remunerative than it form-
erly was, still the city man is loth
to leave the excitement of city life,
the genial companionship, for the
more lonely life on the farm. There-
fore we will continue to have high
prices for farm products, until more
men are willing to till the soil.

Not many years ago corn in Kan-
sas, owing to the supply being great-
er than the demand, was burned for
fuel. To-day, with a demand more
than equaling the supply, we have
high priced corn and pork.

The cost of manufactured articles
depends largely upon the cost of the
raw material which is used in the

manufacture: in other words, the high
cost of raw material can not produce

ried uses.

MICHIGAN

alow priced manufactured article.
From high’ priced wheat a low priced
flour can not be made.

That shoes are higher to-day than
four or five years ago is due to the
fact that hides, the raw material from
which shoes are made, have advanced
from 50 to 80 per cent. from the cur-
rent price four years ago, and about
334% per cent. from the price current
a year ago.

In the spring of 1908 butchers
throughout the country received 7
cents per pound for cured, or salted,
hides. A year ago they received 9%
cents per pound for the same class
of hides. To-day they are getting
from 12 to 12% cents per pound,
which shows an increase in price from
four years ago of about 75 per cent.,
and from the price ruling a year ago,
an increase of 331% per cent Special
selected packer hides for sole leather
that were sold four years ago at 9
to 10 cents per pound are to-day
bringing from 16 to 1634 cents per
pound. Dry South American hides ad-
vanced from 15 cents to 23 cents a
pound in the same period. Such a
tremendous advance of the raw mate-
rial must have a marked effect upon
the cost of the manufactured article.

The question may be reasonably
asked, What are the causes underly-
ing this very marked advance in
hides? They are both a shortening
of supply and an increasing demand.
The question of supply could be very
easily solved if hides, like potatoes,
could be increased by a larger plant-
ing; but the supply of hides is en-
tirely dependent upon the demand for
beef or cattle There has been a de-
cided shortening of the beef cattle of
the United States, due largely to the
fact that cattle are rapidly disappear-
ing from the great ranches of the
West. While our population is in-
creasing, our cattle are decreasing in
number.

In round numbers the population of
the United States in 1909 was seventy-
six million, and in 1910 it was ninety-
two million, an increase of about 20
per cent. The number of cattle in
the United States in 1900, according
to the United States census report,
was 67,822,336. In 1910, 61,225,791, a
decrease of about 10 per cent. Please
note that while the population has in-
creased about 20 per cent. in ten years,
the supply of hides has decreased
about 10 per cent. Nor is the dimin-
ished supply of hides the only factor
in the higher price of hides. It is
also caused by constantly increasing
demands for leather for new and va-
The automobile, a compar-
atively new invention, consumes an
enormous amount of leather annually.
The multiplication of machinery calls
for more belting. Traveling has in-
creased enormously, and the leather
traveling bag has to keep pace. An-
other factor is that semi-barbaric
countries emerging into a more civil-
ized condition are requiring leather for
shoes and other articles made from
leather. Japan and China, for exam-
ple, are constantly using more leath-
er for shoes.

Wooden shoes, while worn very
largely a few years ago, and to a
considerable extent are still being

 

 

 

TRADESMAN

worn in Europe, are, however, on the
decrease, and not on the increase. It
was demonstrated at the World’s Fair
at Vienna that the average man wear-
ing a leather shoe can accomplish

more manual labor in a given time

than one wearing wooden _ shoes.
Therefore laborers who were hired to
work on the construction of the
World’s Far buildings wearing wood-
en shoes received 10 per cent. less a
day than those wearing leather shoes.
Efficiency is driving out the wooden
shoe and the sabot in Europe.

The lessening supply of cattle and
the increasing population coupled with
the increased demand for various
leather goods will force the price of
hides even higher than they are to-
day. And with higher priced hides
everything made from leather, includ-
ing shoes, will advance in price the
world over.

With all the modern inventions and
improvements the tanners and shoe
manufacturers have exhausted their
ability to make leather and shoes out
of the present high priced hides at the
old ruling prices.

Shoes to be kept the same quality
will either have to be advanced in
price or if the old prices continue to
rule a poorer quality shoe must be
substituted. So the consumer must
either expect to pay a higher price
for the present quality of shoes or,
if sold at the old price, get a poorer
shoe. Boots and shoes are sold on
so close a margin that it is impossi-
ble to absorb any extra cost in mate-
rial without advancing the price.

March 6, 1912

Whatever may have been said or
written on the high cost of living as
pertaining to shoes, it is an estab-
Ished fact that the people of the Unit-
ed States, men, women and children,
are better and more cheaply shod than

any other people on earth.
—_~-+.s——
*The Diagnosis.

Doctor—So you’ve been troubled
with nightmare. What did you have
for dinner last evening?”

Patient—Champagne cocktails, blue
points, green turtle soup, broiled lob-
ster, truffled turkey—

Doctor—Heavens, man! That night-
mare must have been a thoroughbred.

a
Taking Chances.

An aviator descended in a field and
said to a rather well dressed individ-
ual: “Here, mind my machine a min-
ute, will you?”

“What?” the well dressed individ-
ual snarled, “me mind your machine?
Why, I’m a United States Senator!”

“Well, what of it?” said the avia-
tor. “Dll trust you.”

I
An Idealist.

“Do you love me, darling?” she
coaxed.

“Sweetheart, I love every hair on
your bureau!” he fervently answered.

The Line
That’s
Up-to-date

AONORBILT
SHOES

 

 

for sale.

your spring business.

shoe on the market.

 

 

6 ee: man who has worn Rouge Rex Shoes is not

easily satisfied with a substitute, and the trade-
mark here illustrated not only represents shoe satisfac-
tion to him, but profits to the dealer who has them

You need a stock of the solid leather work shoes for

Write today for samples of the best working man’s

HIRTH-KRAUSE COMPANY

HIDE TO SHOE
TANNERS AND SHOE MANUFACTURERS

GRAND RAPIDS, MICH.

Rouge
Rex

The trade-mark the
working man is
looking for

 

 

 

 

 

 

 

 

 

 

 

 

12

r

ST

 

 

 

 

March ‘6, 1912

GETTING NEW BUSINESS

 

Simply a Matter of Going After the
Same.
Written for the Tradesman.

The writer assumes that the store-
keeper is interested in the solution
of the problem of getting new busi-
ness. It is hardly to be supposed that
he is satisfied with the trade he now
has. No matter how profitable such
trade may now be, he can’t, without
some special and continuous efforts to
find new customers, hold the business
up to its present status—and that for
the simple reason that customers die
off and move away. Moreover, every
merchant who has’ competition—and
that category includes us all—is like-
ly to lose a few customers to his
competitors no matter how good he
strives to make the service.

Consequently it is the tacit aim, if
not the avowed slogan, of every ac-
tive merchant to find new customers.
Every person, therefore, who lives
within the normal scope of our mer-
chandising operations is a potential
customer of ours. If we haven’t his
trade now, it is at all events conceiv-
able that, under certain conditions, we
might have it. Therefore he’s worth
going after. Not only is this fact
perfectly obvious, but it is also just
as evident that present customers of
the store may, under certain condi-
tions, be persuaded to buy more ex-
tensively. Thus the field of possible
development is really two-fold: in its
nature: There is an extensive devel-
opment and there is an intensive de-
velopment.

Now in order to get business it is
of the first importance that we real-
ize that business is obtainable. It
seems to be vastly easier to see that
the other merchant is surrounded by

vast, fruitful layers of potential busi--

ness than to realize that this sort of
business lies right around us. There
is a sense in which the things that
lie right to our hand are, of all ob-
jects in the world, the most difficult
to see. And we have all doubtless
had some experience or other that
has taught us the truth of the old
saying that “distance lends enchant-
ment to the view.” Thus it is one
of the commonest occurences in the
world for a merchant to let priceless
selling opportunities slip through his
hand, not realizing, until too late,
how precious they were.

Therefore I say the first law of
business growth is to acquire a pro-
found faith in the possibility of
growth. Your field is bigger than
you think. Unless you are a very
exceptional merchant, you haven't
measured the possibilities of trade in
your locality. You may think you
have; but I dare say your estimate is
entirely too conservative. There are
more potential customers of yours
than you imagine, and the depth and
recuperative possibilities of the pub-
lic purse are more wonderful than
you think. The difference between
the average merchant and the occa-
sional merchandiser of conspicuous
genius lies largely in the fact that
the former does not see these com-
monplace, near-at-hand selling op-
portunities, while the latter does.

MICHIGAN

When he sees them he goes after
them. The average storekeeper wakes
up to presence only when he sees

‘them within the grasp of the other

fellow; then he kicks himself dis-
gustedly because he let the other fel-
low beat him to them.

When you come to think about it
man is a most acquisitive animal. His
needs are many. As civilizaton ad-
vances they are becoming more and
more numerous and complex. This
idea is expressed in the saying that
the luxuries of to-day become the ne-
cessities of to-morrow. To-morrow
there'll be yet other luxuries. Some
novelty is invented and put on the
market. It is, let us say, something
of the nature of a tool or an imple-
ment or a device for performing a
certain operation—maybe a_ simple
one, maybe a more complex one.
Anyhow it saves time in doing some-
thing that has to be done; or it per-
forms some operation in a simpler
Or a more effective manner. Imme-
diately that fact becomes generally
known a whole host of new wants
are created. What is true of the
time and labor saving tool, imple-
ment or device, is true of hundreds
of articles of merchandise in scores
of lines—the new is replacing the old,
and the latent and potential require-
ments of the individual consumer are
increasing year by year.

The dealer who is just a shopkeep-
er and nothing more, confines him-
self to catering to known require-
ments; but the merchant who has a
genius for selling is interested to de-
velop these innumerable latent and
potential needs into actual calls. And
here is where imagination comes in
as an indispensable factor. To do this
one has to master the science of sell-
ing. Now the science of selling, as
a recent writer has pointed out, is
composed of a host of little things,
and each one of these little things is
in itself a selling scheme—a definite,
feasible, carefully wrought-out plan
for rounding up a certain class of
business.

Back of this definite, feasible and
carefully wrought-out plan for round-
ing up a certain class of business,
there is an idea. And the idea, of
course, is a product of the mind.
Ideas, as everybody knows, are a
matter of habit. The merchant of to-
day is working less and less with his
hands and more and more with his
mind. Hand-work is cheap. There
are plenty of capable hand-workers
in every community who will gladly
relieve the merchant of all mechani-
cal drudgery that he is willing to im-
pose upon others; but nobody is
available for developing selling ideas
for you. That is your job. And the
more you realize that it’s the big-
gest and most fruitful job you can
apply yourself to, the sooner will
your business begin to grow.

Most any general trade of almost
any store—excepting, of course, the
small, exclusive shop—is a complex
thing. Patronage is drawn from va-
rious classes; and the total volume of
business, actual and possible, is made
of a good many different factors of
trade. In order, therefore, to devel-
op a business-getting campaign one

ee ence esp Enya rr ean a er mei oe

TRADESMAN

must first analyze the situation. That
means you must know the people of
your community or of your locali-
ty. Who are they? What do they
do? Where do they live? What is
their social status? How much mon-
ey have they with which to buy mer-
chandise? In order to make your
selling talk specific and forceful, you
must not only exploit the kind of
goods they should naturally be in-
terested in, but you must be able to
talk convincingly.

The man who knows simply mer-
chandise is only half a merchant. He
must know his  constituency—the
people of his community—before he
is really a _ full-fledged merchant.
When he really comes to know them
he will see trade-possibilities that
the other fellow overlooks; and see-
ing these latent possibilities, he will
be minded to go after them. The
manner of his trade-winning efforts
will be determined by local condi-
tions; but in general every aggres-
sive and successful selling campaign
will be made up of a lot of specific
and definite efforts to get certain
classes of trade. This, in a word, is
the only way to get business. There
is nothing occult and mysterious
about it, and the chance element does
not cut any ice in it: it is simply a
matter of seeing things and going
after them with the determination to
get them. Chas. L. Philips.

——— oo
Study While Working.

“Get the study habit,” says W. L.
Park, Vice-President and General
Manager of the Illinois Central Rail-
road, in a bulletin to the employes of
the road. This is good advice, not
only for railroad men, but for every
worker.

The man who studies constantly the
principles that apply to his work will
produce better results than the man
who goes along doing things as he
has been taught to do them, and he
will also progress mentally If, fur-
ther, he studies how other workers in

his line do things he will become an
expert.

There is a belief among the uned-
ucated that education is a magic ac-
quisition, obtained for a lifetime by
a college or technical school course.
But the habit of study throughout
life marks the progressive from the
unprogressive worker, whatever the
educational start.

The educational bureau of the Il-
linois Central is intended to aid study
by men who do things. Such a bu-
reau might well be created by every
corporation. Study combined with
practical work is the order of the new-
er technical education. It has pro-
duced admirable results in Germany
and it is coming rapidly into favor in
the United States.

 

Never be sure that you have really
lost a valued friend until you have
used a reasonable amount of exer-
tion to get him back.

Worth
Waiting for

F our representative hasn't

visited you yet, it’s worth

waiting for him. We have
the goods you're interested
in handling: we have the
facilities for serving you as
you want to be served. Our
men are in your territory; if
you haven't had a “call” you
will soon. It’s worth wait-
ing for.

Te MeumecRibber

224 226 SUPERIOR ST.
TOLEDO. On'10.
Headquarters for Wales Goodyear and
Connecticut Rubber Boots and Shoes

 

 

 

 

 

Stock the Profit Makers Now

 

to come soon.

“H. B. Hard Pan” and “Elkskin” Shoes

OU cannot possibly make a mistake by adding the above
lines to your stock. They represent the tanners best
efforts to produce service giving leather combined with the
shoemakers’ best efforts to produce STURDY, STRONG, WEAR-
RESISTING shoes that are comfortable to the feet.
Your trade will soon be asking for this class of shoes. If
you stock up now you can supply the demand which is sure

Become an “H. B. Hard Pan” dealer thisseason. Drop usa
card and our salesman will call on you with the line complete.

‘“‘They Wear Like Iron’’

 

 

Makers of Shoes

 

Herold-Bertsch Shoe Co.

 

Grand Rapids, Mich.

 

  

 

 

 

MICHIGAN

 

 

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Some Hazards In the Pursuit
Fame,
Written for the Tradesman.
Somewhere in our mental and moral
composition nearly all of us have the
fame “bug’”—the craving to get into
the limelight, to be no longer the
obscure nobodies that we are, but to
become speedily the
earnestly long to be.

of

celebrities we
Few if any of
us are free from the infection of the
fame bacillus. Most of us honestly
feel that have some remarkable
talent in one direction or another,
some “great gift not understood:” and
that if only we had had a chance, if
mother hadn’t died, or if father hadn’t
married again just when he did; if
this or that untoward circumstance
had not happened just as it did hap-
pen, we surely should have been able
to leave the deep and enduring foot-
prints on the sands of time.

we

With those of us who have shoul-
dered the burdens of life seriously,
very likely the aspirations if youth
have been overlaid with long years of
wearisome toil; possible we have
nearly forgotten them in our cares,
struggles; or, what is more likely, if
we have children, by some inexplic-
able process of mind we have merged
our unfulfilled desires for ourselves
into bright, audacious, and perhaps
entirely unfounded ambitions for our
offspring.

With true parental self-abnegation
we are willing to plod along in our
accustomed paths, to sell groceries or
hardware, to peddle milk, or run a
bakery, or plow the ground,-or be a
hand in a factory, or else cook
wash dishes and sweep floors
mend stockings, and make over
clothes and wear shabby hats and
street suits, if only our sons and our
daughters may do and be something
out of the ordinary, if only their fair
young lives may be redeemed from
this deadening commonplaceness and
obscurity to which
fated,

We are on the alert to discover the
slightest indications of genius in our
children. Does our make a
shrewd swap of jackknives with
Neighbor Jones’ little boy Hank—we
mark Tom for a future Pierpont Mor-
gan in financial acumen. If daughter
Mollie, now in the second year of
high school, writes a composition
that stands out distinct from the great
mass of such efforts because it con-
tains one or two bright and original
sayings, and something or other
which, looked at with the amplifying
vision of approving parents and teach-
ers, may possibly be considered an
idea—we speedily conclude that Mol-
lie is gifted with her pen and some

and
and
old

we have been

Tom

day surely will write one of the six

best sellers.

It may not be ours “the applause of
listening senates to command,” but
if our boy Jack can be a great orator
and have multitudes hanging upon
his impassioned utterances; or if our
girl Caroline, who renders “Curfew
must not ring to-night” so impres-
sively, can become a great actress like
Julia Marlowe or Viola Allen—we
shall feel that our efforts and sacri-
fices have not been in vain.

True, the people who have entered
the temple of Fame and lived there
tell us that it isn’t a satisfactory hab-
itation—that notoriety isn’t worth
while—that the limelight isn’t what
the imagination pictures it. In a way
we believe what they say. Still, if our
Jack or our Caroline only can— the
long and short of it is that we have
the “bug”—we can not get over the
infection.

My good neighbor and friend, whom
1 will call Mrs. John Smith, yesterday
asked me what I thought about their
sending their daughter, Dorothy,
away to some conservatory to have
her voice trained. Dorothy’s singing
has lately been attracting attention
locally. She has a sweet, musical
voice and it gives promise of some
volume and power.

Dorothy, by the way, has a genuine
knack for trimming hats. A milliner
has made her a good offer and she
was expecting to accept it as soon as
she would be through school, till this
matter of her voice came up.

I am sure Mrs. Smith doesn’t want
to know what I really think, she
merely would like to get something
from me that would corroborate her
own views. Realizing as I do the
feelings of parents, I’m sorry, truly I
am, that I can’t give her what she
wants. I know that if I were in her
place I should take far greater satis-
faction in picturing my daughter a
great operatic star holding a multi-
tude of payers for high-priced seats
enthralled by the rapture and melody
of her song, than to imagine her seat-
ed in the back room of a millinery
establishment, sewing braid shapes
and arranging maline bows for the
dames and damsels of her native
town. But if I say anything I shall
feel obliged to tell Mrs. Smith the
truth as I see it.

To have a daughter develop a prom-
ising voice is, it seems to me, one
of the hardest pieces of luck that can
befall any family in as modest circum-
stances as are the Smiths. There is
about one chance in a hundred thou-
sand that Dorothy Smith may be a
future Calve or Melba or Schumann-
Heink. There are ninety-nine thou-

 

 

 

TRADESMAN

sand nine hundred ninety-nine chan-
ces that she is nothing of the sort,
and that if her people make all kinds
of sacrifices and give her the best op-
portunities for vocal training, neither
they nor she will ever get their money
back.

There was the case of Mildred
Powers, the girl I knew some fifteen
or twenty years ago. It seemed as if
the Powers family, what with fires
and sickness and the one thing after
another, had had their full share of
trouble before it was discovered that
Mildred had a voice. The same win-
ter the discovery was made, a great-
uncle died leaving Mildred four or five
thousand dollars, (It was considered
that really the old gentleman, who
was a great sufferer, dropped off just
in the nick of time.) Mildred went
abroad at once to study. By the time
she had used her entire legacy upon
lessons, living expenses, ete., her voice
was pronounced by expert authorities
to be just in the stage of development,
that it imperatively demanded a few
thousand more spent upon it. Mil-
dred’s mother promptly come forward
with the carefully hoarded sum the
same old uncle had left to her. This
also was exhausted before the voice
was considered finished.

Mildred can sing some—there is no
denying that. To my not very highly
cultivated ear her music is charming.
But whether the trouble is with her
voice or with her personality, no one.
can quite tell. Certain it is she never
her struck the note of popular favor.
She earns a little income by singing,
but nothing at all commensurate
with the outlay in time and money
that was made for her musical edu-
cation. The ambitious dreams of her
family have proved only Dead Sea
apples.

I once saw a statement to the effect
that in the mining industry in the
United States two dollars has been
put into the ground for every dollar
that has been taken out. The reason
given for this astounding allegation
was that the vast returns from the
few lucky mines are far overbalanced
by the great expenditures made on
the many unlucky ones, in which the
money is simply sunk—there are no
returns whatever.

I wish that for the benefit of par-
ents who have daughters, reliable sta-
tistics were to be had showing, on
the one hand, how much money has
been expended in the cultivation of
voices that gave promise; and, on the
other, just how many dollars have
been earned by those same voices, |
fear that the story of the proportion
of money lost by mining wouldn’t be
in it at all.

“But couldn’t this Dorothy Smith,
by two or three years study in the
best schools in this country, without
going abroad at all, fit herself to
earn several hundred a year as a
church soloist or something of that
kind,” does some one ask? Possibly.
Of the great throng of aspirants for
high musical honors, there are a few
that attain a practical proficiency in
some particular line that enables them
to make a fairly comfortable living.
But instead of securing even this

much of success, Dorothy is far more

 

   

March 6, 1912

likely merely to reach the place where
she will occasionally be asked to sing
at this function or that (for nothing)
and will need good gowns to make a
suitable appearance while she is doing
it.

I believe in music. Nothing can
take the place of it. Nothing else
so adds to enjoyment, enlivens toil,
brightens dark places and _ solaces
grief, as music. This were indeed a
dreary world without it. Let every
boy or girl who shows any talent for
either singing or playing have all the
culture that parents can afford to give,
or that the boy or girl can by his
or her own efforts get. Only don’t
look upon music as a money-making
proposition,

Regard it as a luxury if you like—

139-141 M Ts
Both Phosuas
GRAND RAPIDS

NJICH

 

 

The Diamond

Match Company

PRICE LIST

BIRD’S-EYE.

Saftey Heads. Protected Tips.
5 size—5 boxes in package, 20 packages in case,
per case 20 gr. lots
Lesser quantities

BLACK DIAMOND.
5 size—5 boxes in package, 20 packages in case,
per case 20 gr. lots
Lesser quantities

BULL’S-EYE.

1 size—l0 boxes in package, 36 packages (360
boxes) in 2% gr. case, per cage 20 gr. lot $2.35
Lesser quantities 0.00.42 $2.50

SWIFT & COURTNEY.

5 size—Black and white heads, double dip, 12
boxes in package, 12 packages (144 boxes) in =
gross case, per case 20 gr. lots ........ $3.75

Lesser quantities (907.0 24 $4.00

BARBER’S RED DIAMOND.

2 size—In slide box, 1 doz boxes in package, 144
boxes in 2 gr. case, per case in 20 gr. lots $1.60
Lesser quantities. 900002 1

$1.70
BLACK AND WHITE.

2 size—1 doz. boxes in package, 12 packages in
2 gr. case, per case in 20 gr. lots ....$1.80
Lesser quantities... 00000500237). $1.90

THE GROCER’S MATCH.
2 size—Grocers 6 sr. 8 boxes in package, 54 pack-
ages in 6 gr. case, per case in 20 gr. lots $5,00
Lesser quantifies 3 $5.25
Grocers 41-6 gr. 3 box package, 100 packages in
41-6 gr. case, per case in 20 gr. lots.. .$3.50
Lesser quantities 00.00) $3.65

ANCHOR PARLOR MATCHES,

2 size—In slide box, 1 doz in package, 144 boxes
in two gross case in 20 gt. lots ..:..; $1.40
Lesser quantities ../..0.05 05302 $1.50

BEST AND CHEAPEST
PARLOR MATCHES.

2 size—In slide box, 1 doz. in package, 144 boxes
in 2 gr. case, in 20 gr. lots
Lesser quantities ................... ooeee  $1,70
3 size—In slide box, 1 doz in package, 144 boxes
in 3 gr. case, in 20 gr. lots...........
Lesser quantities ... 6.550.020. 6 $2.

SEARCH-LIGHT PARLOR MATCH

40
55

5 size—In slide box, 1 doz in package, 12 pack-

ages in 5 gr. case, in 20 gr. lots....... $4.25

Lesser quantifies ©. 652... 0.525.302 $4.50
UNCLE SAM.

2 size—Parlor Matches, handsome box and pack-
age; red, white and blue heads, 3 boxes in
flat packages, 100 packages(300 boxes)in 4 1-6
gr. case, per case in 20 gr. lots....... $3.35

Lesser quantities ..0.0..00.. 0.0. se $3.60

SAFETY MATCHES.

Light only on box.

Red Top Safety—O size—1 doz. boxes in package
60 packages (720 boxes) in 5 gr. case, per
case in 20 gr. lots ....... ieee cbeneee

Lesser quantities ............... ocscse Shite

Aluminum Safety, Aluminum Size—1 dos. boxes
in package, 60 packages (720 boxes) in 5
gr. case, per case in 20 gr. lots ...... $1,90

Lesser quantities ...... VP PEPE ESO Rae aaaa $2.00

 

  

an

Coons Gone

 

 

 

 

 

March 6, 1912

something which will add immeasur-
ably to the riches of the musician’s
own life, and will enable him to con-
fer a largess of pleasure and benefit
upon others. But unless his genius is
very great, he had best consider music
his play spell and have some other and
more dependable means of livelihood.

I should say let Dorothy Smith
learn to trim hats. It seems to me
foolish, even reckless, for the Smiths
to spend what should be the provision
for their old age, in so hazardous a
speculation as the cultivation of Dor-
othy’s voice. Dorothy will have fair-
ly good pay and short seasons to
work. If she has within her the real
divine spark of inspiration and
genius, she will make a way for her-
self, and in time attain to her right-
ful share of appreciation and renown.

Quillo.
————— 2.2
Who and What Is the Middleman of
To-day?
Written for the Tradesman.

When or where the middleman orig-
inated history does not inform us, so
far as we are aware. This, however,
is certain: The first merchant was a
middleman. Yet even before the first
merchant it is probable there were
middleman. A servant, a messenger,
an agent, a paid employe or a slave;
a friend, relative or neighbor may
have been the first one. The service
performed, however, was temporary.
These go-between errands were sepa-
rate, individual acts or transactions, as
circumstances required.

When humanity had reached a cer-
tain stage there were found to be
three classes—the agriculturist, the
mechanic and the merchant. From
that time forward the merchant has
stood as a permanent representative
of middlemen. Now, the calling of a
merchant is an honorable and useful
one. A middleman may, therefore, be

an honorable and useful citizen, an

indispensable factor in business and
not deserving to be mentioned in a
derogatory manner.

Who are middlemen? Every gro-
cer, storekeeper, merchant, huckster,
stock buyer, produce dealer, commis-
sion man, book agent, peddler, insur-
ance solicitor, merchant’s deliveryman,
transportation company, almost every
agent or broker, many superintend-
ents and managers, traveling sales-
men, banks, money loaners, post-
masters, mail carriers, telegraph and
telephone operators, collectors, er-
rand boys, newsboys, publishers,
Printers, sign painters and a great
many employes in shops, factories and
industries are middlemen.

To ponder the list and see how
many middlemen are a positive neces-
sity and how many others are a bene-
fit to those from whom they derive
support, does it not appear that an
unqualified or a general condemna-
tion of middlemen is unworthy a per-
son of sense or reason? The talk
against middlemen sometimes re-
minds one of the unthinking chatter
of a parrot. People repeat what they
have heard or read and lay the blame
for high priced commodities to the
middlemen’s commission or profits.

While it may be true that some
middlemen are but parasites upon
business, leeches, unnecessary factors

MICHIGAN

in transferring goods from producer
to consumer; while it may be a fact
that in the handling of some prod-
ucts the number of middlemen is un-
necessarily increased and the consum-
er needlessly taxed for their support,
it is not always true that an increase
in the number of middlemen handling
a certain product increases its cost
to the final purchaser.

Intelligent co-operation, the estab-
lishing of a system in handling a giv-
en product may necessitate the sery-
ices of more middlemen, each one re-
ceiving satisfactory compensation for
his services, and yet lessen the cost
of transportation, eliminate waste,
minimize losses and enable the re-
tailer to sell at a lower rate than be-
fore. If this be not so, why do not
people generally go to the shoemaker
and have him make shoes for each
one? Because the shoe factory where
thirty-two operators each does a part
in making a shoe can produce a bet-
ter shoe at one-fourth to one-third less
cost than one man working alone.

Throughout the world there are
places and conditions where some peo-
ple can deal directly with consumers
and eliminate the middlemen, so far
as marketing their output is concern-
ed. Not all of such, however, can se-
cure any large proportion of supplies
for their needs in the same manner.
The food consumed, the clothing
worn, the tools, implements and ma-
chines required to carry on their work,
the material for building or manu-
facturing must, to a large extent, be
secured through middlemen.

Not every farmer, gardener, fruit
grower or poultryman who could con-
veniently dispose of his products at a
city market place or from house to
house finds it advantageous to do so.
Many who have tried it are glad to
return to the grocer, meat dealer or
produce buyer -again to sell their

TRADESMAN

products. They have learned that these
middlemen can deliver goods to the
consumer for a smaller margin of
profit than they themselves can afford
to do the work.

In spite of their tirades against
middlemen, many farmers help to in-
crease the number of middlemen who
obtain a living from handling goods
which the farmer needs or the prod-
uce he sells. For instance, the farm-
er buys of the grocery and meat wag-
ons which come to his door several
times a week, thus increasing the
number of employes in those lines.
They also sell butter, eggs, poultry,
veal, etc., to these men or others, at
a lower price than they might obtain
by going to market themselves. They
do so because they consider their time
at home at their work worth more
than the little they lose.

And, again, the housewife can se-
lect meats and certain groceries her-
self in preference to sending to town
by the men folk—another illustration
of the advantage of seeing goods he-
fore buying.

The farmers also encourage anoth.
er middleman by delivering milk and
cream to the wagon which carries it
to the creamery every day. They do
not begrudge the driver his wages
nor living which he makes because
it is the cheapest way for the farmer
to get his milk or cream delivered.

The gist of the whole matter is
this: The middleman who is known
to the farmer is not usually the one
condemned. It is the unknown mid-
dleman who gets a slice of the profits
without helping at all in the trans-
porting or marketing of the produce.
Thus they believe because they do
not know all the facts in the case.
And the same in respect to the imple-
ments, machinery and supplies which
the farmer must buy. It is not the
local dealer whom they blame su

37

much as some unknown middleman.
They sometimes admit that the locai
dealer earns all the profit he gets,
but they do not regard him as alto-
gether They can order
goods from a distance as well as he
and save a part or all of his profit.

necessary.

Our experience has been that the
people who most cry out against
middlemen are the ones who expect
the home merchant to keep in stock
any and every article which they are
ever liable to need, so that in case
they have not ready cash to send
away or need touseit sooner than it
can be secured from abroad, they may
go to him for it.

“Away with the middlemen.” Yes
the merchant who is guided by right
motives, who is living to benefit hu-
manity as well as earn an honest liv-
ing, is just as anxious to eliminate
the unnecessary mddleman as are pro-
ducers or consumers.

E. E. Whitney.
A
So, Be Careful!

I shot an arrow into the air; it fell
in the where,
until a neighbor said it killed his calf
and I had to pay him six and a half.

I bought some poison to kill some
rats, and a neighbor swore it killed
his cats; and, rather than argue across
the fence, I paid him four dollars and
fifty cents.

One night I set sailing a toy bal-
lon, and hoped it would soar until
it reached the moon, but the candle
fell out on a farmer’s straw, and he
said I must settle or go to law.

And that is the way with a random
shot, it never hits the proper spot;
and the joke you may spring that you
think so smart may leave a wound in
some fellow’s heart—Bumble Bee.

—-—2-e-2 __ ___

distance, [ knew not

A long engagement is dangerous;
and a short one more so.

 

You have had calls for

HAND SAPOLIO

If you filled them, all’s well; if you

didn’t, your rival got the order, and

may get the customer’s entire trade.

HAND SAPOLIO is a special toilet soap—superior to any other in countless ways—delicate

enough for the baby’s skin, and capable of removing any stain.

Costs the dealer the same as regular SAPOLIO, but should be sold at 10 cents per cake.

eS eT

Poiana ast ea Rr:

 

= a SIFTS NA ARNIS ATE A IO

 

 
 

MICHIGAN

TRADESMAN

March 6, 1912

 

 

 

Detroit Department

 

May Sell Federal Biscuit Company
Plants.

Detroit, March 5—Cornelius W.
Wickersham, receiver ‘in bankruptcy
for the Federal Biscuit Co., New York
city, operating eight plants, including
one in Detroit, has made a report on
the conditon of the company Feb. 8.
- The report is included in a petition
based on an order by Charles M.
Hough, district judge, New York, call-
ing a meeting of all the creditors in
New York, March 25.

The meeting is for the purpose of
considering the sale of the plants,
either jointly or separately, or for con-
sidering plans for reorganization.

E. F. Drake, attorney for the Ford
building, representing the receiver in
Detroit and custodian of the local fac-
tory, states that an offer to purchase
the Detroit plant separately has al-
ready been received.

The total assets Feb. 8 are given as
$419,382.43, as compared with $415,-
550.40 at the time of taking possession.
The total secured indebtedness at the
time of the report was $54,200, and the
unsecured claims $115,223.26.

On the face of the returns it appears
that the indebtedness is only about
one-half the assets, but this the re-
ceiver explans by the statement that
the books were in poor condition,
showing many inaccuracies, so that it
was impossible to secure actual val-
ues. He believes that the unsecured
claims will reach approximately $140,-
000 to $150,000.

The plants operated by the company
in addition to the one at Detroit, are
located at Philadelphia, Pa., Bridge-
port, Conn., Montgomery, Ala., Law-
rence, Mass., South Bend, Ind., Provi-
dence and New London. The com-
pany has an authorized capital stock
of $30,000,000.

 

The growth of the export business
of the Hupp Motor Car Co. has: neces-
sitated a radical move on the part of
the export department of that com-
pany—namely the establishment of
permanent export headquarters ir
Paris and the appointment of John L.
Poole as European export manager.

Mr. Poole will start early in April
for Paris, where he will make his per-
manent headquarters at 11 Rue Scribe.
The Hupp motor car has already an-
other resident representative in Aus-
tralasia. E. G. Eager, who makes his
headquarters at Auckland, New Zea-
land.

 

Further progress was made last
week in improvements by the Detroit
City Gas company, when it purchased
from Hugo Scherer the property lying

works at the foot of Meldrum avenue
and the Morgan & Wright factory.
This piece is 100 feet wide and extends
from the river to Wight street. The
ground will be used as the site for
an extension of the plant, the work to
begin at once, and be entirely com-
pleted this year. The sale was made
by Dow & Gilbert, the consideration
is not made public. Value of the
Property is estimated as in the neigh-
borhood of $2,000.

 

In addition to spending $125,000 1¢-
modeling the Hotel Griswold, the Pos-
tal Hotel Company are reconstructing
the lobby at a cost of about $12,000.
The present stairway leading to the
parlor floor will be removed and one
of Circassian walnut built there in-
stead The new tile floor will cost
about $2,000 and a new marble front
office desk will take the place of the
old one. Furniture and other appoint-
ments will be in keeping with the re-
modeled office.

 

Articles of association have been fil-
ed by the Donovan Building Co., witha
capital stock of $200,000; all paid in;
$100 per share; term, 30 years; dated
Feb. 14, 1912. The stockholders are
Michael R. Donovan, 1,998 shares;
Daniel J. Donovan, 1 share; Alvin G.
Collins, 1 share.

 

Wright, Kay & Co., received many
congratulatory messages March 1, the
fortieth anniversary of the firm’s or-
ganization. The house was really es-
tablished in 1866, as Roehm & Wright,
R. J. F. Roehm retiring in 1872. The
busness was reorganized by Henry M.
Wright and John Kay with J. 3. Ear.
rand Jr., as special partner. It so con-
tinued until 1906 when the business
was incorporated with the following
officers: President, H M. Wright; vice-
president and treasurer, F. A. Kelsey;
secretary, R. D. Kay; August 31, 1910,
the firm moved from 140-144 Wood-
ward avenue to the splendid location
at the northwest corner of Woodward
and Grand River avenues, where the
store has a frontage of 40 feet on
Woodward avenue and 100 feet on
Grand River avenue. The stock which
is carried by the Wright, Kay & Co.
is perhaps one of the most exclusive
in the country.

 

William A. Haines, for 14 years as-
sociated with the Commercial Credit
company, 333 Majestic building, died
from pneumonia March 1, at his home,
746 Roosevelt avenue, after a short
illness. Mr Haines was 58 years old.
Prior to coming to Detroit, he lived
in Grand Rapids. He had made De-

Hugo Scherer has purchased from
the Philo Parsons estate the vacant
property at the southwest corner of
Woodward and Hancock avenues for
$35,000 cash. The lot is 90x153 feet.
It is said the new owner is preparing
to erect a block of stores on the site.

 

. Detroit lost one of its most promi-
“nent German citizens when William
Geist, aged 51, a lifelong resdent of
the city, died suddenly at his home,
378 East Grand boulevard, Feb. 27.
Mr. Geist’s death was caused by a com-
plication of diseases.. Wm. Geist was
the senior member of the undertaking
firm of Geist Bros., having entered the
business with his father when a boy.
He was prominent in fraternal circles,
being a member of the Harmonie,
German Salesmen, Concordia and sev-
eral other German societies. He was
also a thirty-second degreé Mason, a
member of the Moslem Shrine and
of the Benevolent and _ Protective
Order of Elks,

 

Building permits taken out in De-
troit last week represent an agere-
gate of $167,230 for construction as
compared with $176,675 the week pre-
vious and $355,025 for the similar week
of last year.

 

Byres H. Gitchell, Secretary of the
Binghamton, N. Y., Chamber of Com-
merce, will succeed Lucius E. Wilson
as Secretary of the Detroit Board of
Commerce. Mr. Wilson has resigned
to become general manager of the
Warren Motor Car Co.

_——-_22eoa
Cadillaqua Colors.

Blue and maize, colors from the uni-
form of the French army which Cad-
illac and his companions wore when
they first stepped on the soil of De-
troit’s site and which are the colors of
the State and the University, have
been designated by the Cadillaqua
Committee as the official colors for
the Land and Water celebration in
July. The only other colors utilized
will be the red, white and blue of the
National flag.

Activities in the Hoosier State.
Written for the Tradesman.

Evansville is continuing its efforts
to enroll 10,000 members in its Boost
Club and the money thus raised will
be spent for publicity purposes.

R. H. Hadley, of Toledo, represent-
ing a syndicate of furniture and house
furnishing stores, will open an estahk-
lishment at Ft. Wayne in April.

Evansville has a population of 87,-
530, according to the new city direc-
tory. During the year 650 new resi-
dences have been added.

The contract has been awarded for
the new St. Joseph’s Hospital build-
ing at Ft. Wayne, a building five siar.-
ies and basement, to cost over $100,-
000.

Terre Haute druggists are already
beginning active preparations for the
thirty-first annual meetiag of the In-
diana Pharmaceutical Association, tu
be held in that city June 18-20. Ail
roads will lead to Terre Haute and
500 druggists with their wives are ex-
pected.

The combined Retail Merchants’
Association and the Merchants’ Re-
bate Association of Evansville are
planning to carry war to a foreign
company, called the “Home Me:-
chants’ Trading Associaton,” which
has opened a store in the city. “Ex-
terminate the Trading Stamp Nuis-
ance” is the slogan of the merchants.

Ft. Wayne will start a nursery and
raise its own trees for its parks ani
boulevards. Almond Griffen.

—_———_-e--o_o——_—_——_
A Serious Mistake.

“Now I suppose that man will de-
spise me.”

“Why?”

“He asked me for advice and, un-
der a msapprehension, I gave him the
kind that was good for him instead
of the kind he wanted.”

—_>->—__
Hard To Understand.

“My husband,” she said, “does not
belong to any lodges nor clubs. He is
not a man who travels much and he
is at home every night.”

“I don’t see how he manages to
live without any amusement at all.”

 

 

The APEX BREAD TOASTER

TOASTS BREAD AS YOU LIKE IT

  

FOR USE OVER GAS, GASOLINE AND BLUE FLAME OIL BURNERS
Order of your jobber, or

 

 

 

 

  

between its present East Side gas  troit his home for 27 years. Manufacturers A. 7. Knowlson Company, Detroit, Mich.
Wy : :
a s @v . Ws \ . Ss; Ss
S XS < SS = S _

A perfect cold storage for Poultry and all kinds of Fruits and Produce.
“ec per dozen. Liberal advances, Railroad facilities the best. Absolutely firep

Sx’ Soi

}
7

 

 

Eggs stored with us usually sell at a premium of
roof. Correspondence solicited. :

 

 

 

rts
Ost
vill

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Si-

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March 6, 1912

REPRESENTATIVE RETAILERS.

 

Geo. H. Shaw, President Retail Gro-
cers’ Protective Association.

George H. Shaw, the newly-elected
President of the Grand Rapids Retail
Grocers’ Association, is a self-made
man, having left home at the age
of 16.

He was: born on the farm of his
parents, Mr. and Mrs. Henry Shaw,
March 28, 1865
Douglas,

The parental home
is near Allegan county,
Michigan. Mr. Shaw received his ed-
ucation in the Douglas high school,
and when he left home in 1881 he en-
tered the employ of Charles H.
Adams, a druggist of Otsego, where
he remained for five and one-half
years. He next accepted a position
with the West Michigan Furniture
Co., of Holland. After three years of
service he was promoted and when
the company moved into its new plant
he assumed charge of the manufac-

ture of the samples, a very responsible

 

position. For seventeen years he re-
mained with this concern, removing
them to Berlin, Ontario, where he be-
came superintendent of the factory of
the Berlin Furniture Co. In 1907 he
gave up this position on account of
ill health, coming to Grand Rapids
and purchasing the grocery stock of
Hopkins & Oliver, on Wealthy ave-
nue. He has made a success of the
business by adhering to the principle
of handling strictly high grade goods
and by folowing the motto: “Manage
your business or it will manage you.”
Mr. Shaw was united in marriage with
Miss Nettie Myers, of Otsego, Mich-
igan, Oct. 22, 1890. The couple have
no children. They have a beautiful
home at 307 Henry street.

Mr. Shaw is a member of Holland
Tent, No 68, K O. T. M., and of Ot-
sego Lodge, No. 82, Knights of
Pythias. Although greatly interested
in lodge matters, his main hobby is
association work and he not only, at-
tends all the meetings, but has been
a cOnspicuous figure at the State con-
ventions of the grocers. This face has
contributed a great deal to his popu-
larity and his election as President of
the Grand Rapids Association clearly

MICHIGAN

shows the esteem in which he is held
by his neighbors in trade.
—_——~- 7 >____
What Some Michigan Cities Are Do-
ing.
Written for the Tradesman.

Automobile manufacturers of De-
troit are planning to erect a_ half
million dollar convention hall in that
CIty:

Kalamazoo entertained eighteen
conventions during the past year and
the Commercial Club aims to break
that high record this year. A conven-
tion hall suitable for taking care of
large State gatherings is sorely
needed.

The Bay City Board of Commerce
has 781 members.

Jackson may have a county agricul-
tural fair this year. The old fair
grounds, now used for park purposes,
are not suitable for fairs and will be
sold to the city, the proceeds being
used in the purchase of a new site
and the erection of buildings.

The Lansing beet sugar factory re-
cently concluded the longest run in
its history, having sliced 74,000 tons
of beets in 126 days and paid over half
a million dollars to farmers.

A large plant for the manufacture of
woven wire machinery is nearing com-
pletion at Menominee.

A new Carnegie public library has
been completed at Bronson and will
be opened in March.

The Northeastern Michigan Press
Association met recently at Bay City
and discussed ways and means of
boosting that section of the State.

The Gladwin Council has granted a
30-year franchise for furnishing street
lights to Chas. W. Kuehl of Saginaw,
but the action must be ratified by the
people at the spring election. The city
is offered 100 candle power lights at
$20 each per year and the rate to othec
consumers is 80 cents pert kilowatt
hour. The city has the right to pur-
chase the plant at any time. The
power dam is on the Cedar river, three
miles above Gladwin, and will be com-
pleted within four months.

Officials .of Battle Creek have or-
dered all dice games in the city dis-
continued Mayor Zelinsky took the
initiative in the matter, having had
several reports that men-were addicted
to dice shaking who could ill afford to
risk their wages on the turn of the
cubes.

Harbor Beach has voted to replace
the old city hall burned last fall with
a modern structure containing audi-
torium, council chamber, city jail, etc.,
at a cost of $20,000.

The citizens of Menominee have
petitioned the Council to purchase
property on Main street, near the city
hall, for city market purposes. If
plans are carried out the market will
have rest rooms and other features
making the place attractive’ for
farmers.

A bond issue of $240,000 for public
improvements has been agreed upon
by the Kalamazoo council and the
proposition will be voted on at the
spring election. The improvements in-
clude a new municipal electric lighting
plant, two 500,000 gallon water towers,
a bridge across Kalamazoo river at
Mill street, a new police station, and

ee ter aT a eR

TRADESMAN

signal system and a
station.

public comfort

An association is being formed at
Mt. Clemens to boost the city. It is
planned to raise a fund of $40,000 in
the next two years as a publicity fund.

The Lansing Chamber of Commerce
has over 300 paid-up members and it
is proposed to double the membership
by April 1.

The third annual banquet of the
Jackson Chamber of Commerce was
held in that city February 28. Presi-
dent Isbell spoke particularly of the
work of the Guaranty association,
which is the industrial arm of the
board. This association has assisted
materially in financing three industries
that are proving of material advantage
to the city, and each one will repay
the loan within 10 years.

Plans have been completed for the
Arthur Hill Industrial school, which
has been assured Saginaw, west side.
The school will be open for boys and
girls 14 years old and upwards, and
there will be day, night and continua-
tion classes, the school year continu-
ing through 11 months.

The Jackson state prison is to have
a new industry this fall, namely, a
cannery for putting up fruits and vege-
tables.

Good roads boosters met at Grand
Haven and reorganized the Ottawa
County Good Roads Association and
a campaign will be carried on through-
out the county in the interests of the
bonding proposition.

A campaign is on in Genesee county
in behalf of the good roads bonding
proposition and meetings will be held
in every township, followed by a gen-
eral round-up in Flint.

Grand Haven has selected the site
for its new Carnegie library. The
building will be located on Third
street, just north of the federal
building.

The state railroad commission has
given the Pere Marquette and Ann
Arbor railroads until March 20 to pre-
pare and submit plans for an enlaraged
or new passenger station at Alma.

The Manistee Board of Trade has
elected the following officers for 1912:
president, Dr. Jas. A. King; vice presi-
dent, F. A. Mitchell; secretary, W. J.
Graham; treasurer, Harry J. Aarons.

39

The board will try to induce the Dan-
ish people of western Michigan to lo-
cate the proposed school at Manistee.

The annual banquet of Reed City
business men and boosters proved a
delightful success in every way.

The Isabella Improvement associa-
tion has fitted up rooms at Mt. Pleas-
ant tor displaying the products of the
county. The snow will include soil
and rock formations, deposits of clay,
and many other things of interest.

The South Haven city council is
considering ornamental
street lights.

plans for

Muskegon has been promised bet-
ter mail service to and from Chicago,
after long and weary months of wait-
ing.

Bangor has at last secured a canning
factory. The proprietor will be Wal-
ter E. Hamilton, a canner of long ex-
perience.

Hancock has adopted an ordinance
providing for milk inspection along
safe and sane lines.

Ann Arbor is seeking permission to
bond for a city hospital.

A company has been
Alpena to manufacture telephone fire
alarm boxes. Almond Griffen

-——»-2
Influence of Clothes.

It is said that the average man is,
to a great extent, influenced by the
kind of clothes which he wears, in
the same way as he is affected by his
A well-dressed man will
-walk better, talk better and, they say,
even do better than the man who
Therefore the
man who is neglectful of his per-
sonal appearance, is unneat, slouchy,
his clothes not pressed nor carefully
brushed, his shoes unpolished, his lin-
en soiled and his hat dented and cov-
ered with dust, discards one of the
most potent instruments of success.
Perhaps he can not afford to buy fine
linen or suits made at the best tail-
ors, but every man can afford to be

environment.

is carelessly dressed.

clean and neat in his dress.

 

Dandelion Vegetable Butter Color

A perfectly Pure Vegetable Butter
Color and one that complies with the
pure food laws of every State and of
the United States.

Manufactured by Wells & Richardson Co.
Burlington, Vt.

formed at

 

 

PERFECTLY INSULATED

 

 

New York Denver

 

The BRECHT
Grocer Refrigerators

Have won from the trade the same high reputa-
tion for efficiency and economy in Ice Consump-
tion, as our coolers. We use only the best select-
ed woods which are highly finished, and solid
brass hardware, quadruple nickel-plated. They
are equipped with

The Brecht Patented
Ventilating Ice Pan

The most important and up-to-date development
in refrigerator construction. It positively insures
a dry. cold air, sweet and pure. The illustration
shows No. 6 style. One-third ‘left side) is used
exclusively for cheese and is separated from the
butter compartmert. We design and build to
order any size or style desired.

Write us for illustrations and prices, ‘‘Dept. K.”’

Equipped with Our Celebrated Patented Ventilating Ice Pan

THE BRECHT COMPANY

ESTABLISHED 1853
MAIN Ofttortes 1201-1215 Cass Ave., ST. LOUIS. U. S. A.

San Francisco

Hamburg Buenos Aires

Lea

 

 

40

MICHIGAN

TRADESMAN

March 6, 1912

 

 

 

 

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Michigan Knights of the Grip.
President—C. P, Caswell, Detroit.
Secretary—Wm. J. Devereaux, Port
Huron,

Treasurer—John Hoffman, Kalamazoo.

Directors—F. L. Day, Jackson; C. H.
Phillips, Lapeer; I. T. Hurd, Davison;
H. P. Goppelt, Saginaw; J. Q. Adams.
Battle Creek; John D. Martin, Grand
Rapids,

Grand Councll of Michigan, U. C. T.

Grand Counselor—George B, Craw, Pe-
toskey.

Junior Counselor—John Q. Adams, Bat-
tle Creek.

Past Grand Counselor—C, A. Wheeler,

Detroit.

Grand Secretary—Fred (. Richter,
Traverse City.

ga Treasurer—Joe C. Witliff, De-
troit.

Grand Conductor—RF. A. Welch, Kala-

mazoo,
Grand Page—Mark S. Brown, Saginaw.

Grand Sentinel—Walter S. Lawton,
Grand Rapids.

Grand Chaplain—Thos, M. Travis, Pe-
toskey.

Executive Committee—James F. Ham-
mell, Lansing; John D. Martin, Grand
Rapids; Angus G. McEachron, Detroit:
James E. Burtless, Marquette.

GONE BEYOND.

 

 

Death of One of Kalamazoo’s Most
Estimable Women.

She lived a life of service and as
the spirit left the poor worn body
which for many weary months had
been racked by the most intense pain
and suffering, she smiled into the
face of the devoted daughter whose
arms encircled her and then she pass-
ed on to that fuller, richer life, to
that opportunity for still greater serv-
ice which she knew and we know
awaits her.

Lizzie Rollins, wife of John A.
Hoffman, after more than a year of
constant and most excruciating bod-
ily pain, was mercifully relieved of
her suffering last night at 9 o’clock
when her spirit was freed and she
crossed the divide to meet those of
her loved ones who had gone before
and to await those who in the fultness
of time would follow after her.

Lizzie Rollins, daughter of Mr. and
Mrs. Hugh Rollins, was born Oct. 22.
1848, in County Longford, Ireland, and
with her parents came to this coun-
try when only 6 months old. The fam-
ily came direct to Kalamazoo and for
sixty-four years this city has been her
continued home. On June 27, 1870,
she was united in marriage to John
A. Hoffman by Peninsular Command-
ery, No. 8, Rev. John Foster, rector
of St. Paul’s church and Prelate of
the Lodge, officiating. The father of
the bride had been Tyler of the Lodge
for fifteen years previous to the wed-
ding, and the groom was an active
knight.

Because of the close Masonic con-
nections of the two it was planned to
have the wedding conducted with full
Masonic rites and emblems. The
State Hospital, where the wedding
took place, was appropriately arrang-
ed, and between a long avenue of
knights in full uniform t!e bridal par-
ty-marched to the Masonic altar.

 

A. T. Metcalf, then Grand Master
of the Michigan Commandery, and C.
H. Brown, Grand High Priest, led the
Party to the altar, where Masonic
wedding obligations were given. The
wedding, as far as known, was the
only one ever conducted by a Masonic
lodge.

Three children were born of this
union, Mrs. George E. Foote, who
has been a most faithful and devoted
daughter; Hugh G. Hoffman, cf Chi-
cago, who appreciated and loved his
mother as do all manly sons, as his
one best friend, and little Nannie Es-
ther, who died at the age of 16
months. Twenty years ago Mrs. Hoft-
man’s only sister died, leaving two
children, whom Mrs. Hoffman took
into her -home, raised, mothered and
loved, as she did her own.

Mrs. Hoffman was educated in the
public schools of this city and was
graduated from the high school with
the class of 1866 and at the time of
her death was one of the few early
graduates living. She was particularly
interested in the advancement of the
city and for several years devoted her
time to teaching. She was most suc-
cessful in this work, being a favorite
teacher of the pupils. For over for-
ty years Mrs. Hoffman was a member
of the Ladies’ Library Associaton and
was a charter member of the Twen-
tieth Century Club, which she also
served for years as Treasurer. She
was also a member of the Civic Im-
provement League Board. Although
a member of the Protestant Episcopal
church, for the past few years she at-
tended the First Presbyterian and
First M. E. churches much of the
time.

The funeral services were conduct-
ed by Dr. W. M. Puffer, a close friend
of the family, and were largely at-
tended. The State officers of the
Michigan Knights of the Grip and
Grand Council of Michgan United
Commercial Travelers were present
and brought beautiful floral offer-
ings. Flowers were also sent by sym-
pathizing traveling men from differ-
ent cities in Michigan and Mr. Hoff-
man received telegrams and letters of
condolence from the fraternity in
Traverse City, Grand Rapids, Port
Huron, Detroit, Lansing, Jackson,
Battle Creek and Hillsdale. The floral
tributes were numerous and were a
hitting testmonial of the love and es-
teem in which the deceased was held.

We have been in many homes where
death has come, sometimes suddenly
and sometimes with many months of
warning, but the closing chapters are
always the same. Loving friends do
all in their power to be helpful, they
try their best to ease the pain that
tugs at the heart strings of the ones

bereaved, but mere words however
honestly and feelingly spoken can not
bridge the chasm, can not lessen the
shock when the loved one and espe-
cially when the wife and mother,
when the light of the home starts on
the the long journey to that only
partially discovered country to which
we are all tending.

Lizzie Hoffman will be mourned in
Kalamazoo not only by her children,
not only by her husband, and no man
was ever a truer or more faithful hus-
band, no man stands any higher in
the estimation of those who know
him best than does John A. Hoff-
man, but she will be mourned by
scores and hundreds of men, women
and children in this city to whom her
life has ever been an inspiration to
all that was the best, the truest and
the most ennobling—Kalamazoo Tel-
egraph-Press, Feb. 27.

Wafted Down From Grand Traverse
Bay.

Traverse City, March 4—Bob Case,
the manager of the Handy Hotel of
Mancelona, is a darn good fellow and
willing to do all he can for the boys,
but we would appreciate it very much
if he would do away with the roller
towel. Certainly a mention is all that
is necessary.

L. C. Hankey, of Petoskey, is mak-
ing his headquarters at the Cushman
House on account of Mrs. Hankey
and children having started on an ex-
tended visit to Japan. We hope Lew
will not get lonely and that Mrs.
Hankey and children will have a
pleasant trip and a safe return.

One of the most popular travelers
out of Grand Rapids is Ira Gordon,
who is tendered a banquet every time
he visits Bear Lake, and Ira is not
on the bachelors’ list either.

Wm. Vandermade, of Petoskey, is
catrying a new traveling bag and
wishes to advise that Armour & Co.
have to date not discovered that same
is included in his expense account.
Really too much snow for pencil
drivers.

Harry F. Whitaker, Acme Quality
paint salesman of Grand Rapids, was
in this section this week and reports
the hardware convention at Grand
Rapids a complete success, but Har-
ry says that Kalamazoo will have one
advantage in their street cars running
after 2.a.m. Harry is certainly look-
ing fine.

Fred L. McKnight, Simmons Hard-
ware Co. salesman, should wear a
mustache hereafter when he entertains
his lady friend at one of the leading
cafes in Grand Rapids and he would
not be taken for a minor and refused
some of the refreshments. Surely,
Fred, the embarrassment must be
something dreadful, but we might sug-
gest to get a pail hereafter.

Wm. C. Wyman has been assigned
this territory for the Osborn division
of the International Harvester Co., to
succeed W. E. Sheeler, and will make
this city his headquarters, From his
appearance we are pleased to render
a favorable report. We certainly wel-
come you, Bill.

Mrs. Richter wishes to announce
through these columns that she has
never been entertained in a Chop

Suey institution and would appreciate

Sa ee Stee Sa os acd oc eee cere ec ae ete eet oo

an invitation, and if she should be
extended this treat, kindly remember
her name is Nellie and do not call
her Maud or Lizzie.

Life is real and life is earnest,

And the grave is not its goal.

Now, dear landlord, will you listen

And do away with the roller towel.

Good night.

U. C. T. assessment No. 110 expires
March 25. Get busy.

Arthur Richter, our middle son, is
confined to his’ home with scarlet fev-
er, but is doing nicely.

B. J. Reynolds has disposed of his
grocery store and will again cover this
territory for the B. Marx Shoe Co.,
of Detroit. Mr. Reynolds has met
with great success in the past and
we can only wish him continued suc-
cess and welcome him to our fold.

Dan Way, of Rapid Cty, did shop-
ping in our city Friday and one of
the pleasantest ways about Dan is
that he does not confine all his pur-
chases to the Knox Ten Cent store.
Dan, you are welcome to our city.

And to our friend, Jim Goldstein,
we wish to say that Ludington has
our sympathy, Grand Rapids our con-
gratulations.

Fred C. Richter.
—_ 2...

Activities in the Buckeye State.
Written for the Tradesman.

A fight has been started in Colum.
bus against the arbitrary “zone de-
livery” rules of the express compan-
ies, whereby packages are called for
and delivered only within certain pre-
scribed street limits, and it is the
hope ultimately to bring about free
city-wide delivery, which has been
established in Cleveland. A petition
has been filed with the Public Service
Commssion, setting forth that the de.
livery zones established by the ex-

press companies are “discriminative, -

unjust and inequitable,” and asking
that the service be extended. The
Adams, Wells-Fargo, United States
and American companies are the de-
fendants and they have until March
7 for answers. The outcome of the
case will be watched with interest,
since similar questions may be raised
in other cities. Action is founded on
the utilities law enacted last June
and offers the first test of the pow-
ers of the Commission over express
companies,

Twelve men have been added to the
police force of Youngstown, making
seventy-four patrolmen. According to
the new city directory Youngstown
now has a population of over 91,000.

Manufacturers of Dayton were ad-
dressed recently by Prof. Bloomfield,
of Boston, head of the Vocational Bu-
reau of that city, and Dr. Gibson,
head of the Mechanics Institute,
Rochester, N. Y., on trade schools. It
is the desire of the School Board of
Dayton to give the students more vo-
cational guidance if the factory own-
ers will indicate along what lines they
want intruction to be given.

Almond Griffen.

There are so many different kinds
of love, that it is not at all curious
if any one does not always know
whether he is in love or not.

7+
Money talks, but it doesn’t stutter
when it gets tight.

 

 

 

 

 

 

 

 

 

 

 

 

 

March 6, 1912

News and Gossip of the Traveling
Boys.

Grand Rapids, March 6—And now
it’s J. Harvey Mann, Senior Coun-
selor,

Henry Saunders tried to emulate
Mr. Pipp in that exhilarating play en-
titled, “The Awakening of Mr. Pipp.”
The only difference between the two
was Pipp brought home gold fish and
Henry brought home dog fish.

Mrs. Chas. Perkins has been call-
ed to the home of her father, at Old
Mission, owing to a serious injury he
received by a fall last Wednesday.

We've seen so much of it this
winter that it makes us pass the
ugly look every time we see E. H.
Snow.

Milo Whims has taken charge of
the Grand Rapids office for Edson-
Moore & Co. Mr. Whims recently
covered the territory in the Upper
Peninsula. The writer hopes the trade
and the boys in general will extend
Whims the same cordial support and
friendship that has been given him
in the past.

The new members’ who received
their credentials at last Saturday’s
meeting of the U. C. T., No. 131, are
as follows: J. R. Seewald, Frank L.
Bean, C. E. Crossman, Chas. P. Foote,
Wayne Hornbacker, C. M. Lee, L. H.
Higgins, E, J. Alexander, A. E. Gould,
F.C. Hubbard and O. L. Knapp.

F. H. Buck and J. L. Bailey were ad-
mitted by transfer and J. S. Nelson
was re-instated.

Look the above list over, you Grand
Rapids traveling man, and ask your-
self why your name isn’t there.

Supreme Sentinel Frank Ganiard
and L. C. Pease, of the Supreme Ex-
ecutive Committee, and Past Grand
Counselor A. T. Lincoln were hon-
ored visitors at the regular meet-
ing.

With all due respect to the splen-
did visitors at our banquet, we sim-
ply can’t help but mention the Su-
preme Surgeon, Dr. C. M. Taylor. He
impressed the entire bunch of boys
as a gentleman and a scholar, a hale
fellow well met. We are sure that in
the future his findings and recommen-
dations in regard to the different
claims he is obliged to pass on will
be received in the proper spirit, and
we will know that Dr. Taylor has
done his conscientious duty and given
every one connected a fair deal.

E. A. Saffrou is ill at his home,
but is improving and expects to be
out within another week.

C. M. Lee, representative for the
National Biscuit Co., came in all the
way from Cheboygan to take the in-
itiatory work Saturday.

When the weather man does say

There will be more snow to-day,

We're pleased at this; it might be

worse

Because it always happens just re-

verse.

We're merely practicing up as we
intend putting in our application as
poet Laureate of Hingland.

Al. Windt has returned home from
the St. Louis Sanitarium and is
again ready to take up his duties on
the road.

Mrs. Fred DeGraff has been called
to the home of her parents owing to
the serious jllness of her father.

MICHIGAN

_ Mrs, Ned Clark, who was dis-
charged from the U. B. A. Hospital a
short time ago, is again seriously ill.
Mr. Clark has the sympathy of the
traveling fraternity, who hope for a
speedy and complete recovery.

The UCT. Ne 131, will give a
dancing party Saturday night, March
9. All travelers are invited.

Wilbur Burns, who has been laid
up at home for a number of days,
attended the meeting and banquet
Saturday, even if he did have to limp
to get there.

ime UC. 7. degree team held a
meeting Sunday morning and elected
Ed Ryder Captain It is Ed’s in.
tention to drill the team in military
maneuvers and take them to Bay City
in June to show the Michigan U. C.
T. members the finest drilled and
huskiest bunch of U. C. T. boys in
the State.

The Park Hotel, Muskegon, charge
individual towel prices but furnish
nothing but the insanitary and much
condemned roller towel. A change
would be of benefit to the hotel man-
agement and the traveling men alike.

We still believe John Hach, Jr., of
Coldwater, is entitled to and would
make a splendid Grand officer.

If the Wentworth Hotel, at Lans-
ing, wishes to retain the patronage
of the commercial men, they, too,
should get busy with the roller towel
and throw it into the discards. <A
great many of the boys are com-
plaining of the filthy and insanitary
roller towels at this hotel.

The U. C. T. meeting Saturday was
a most successful one. There was
more than one display of real frater-
nalism there.

We wish to speak a word for the
one that takes up the work for the
U. C. T. in the Tradesman, In order
to make it a success the members
should lend a helping hand and pick
ua few notes to help out the writ-
er. The members have been very lax
in this regard in the past, but we
hope every one will get busy from
now on. The present writer will keep
up the work for two more weeks and
especially solicits aid as he will not
be in a position to pick up any news.
Everybody boost for the best Coun-
cil in the country, No. 131.

Don’t forget to carry a few can-
ned goods with you. It’s not over
yet.

Arthur Rogers and his splendid
partner, Mrs. Rogers, of Grand
Ledge, spent Sunday with friends in
our city:

Speaking about the new manager of
Edson-Moore & Co.’s Grand Rapids
office, we wish to remind the girls
that he was listed with the eligible
bachelors. Of course, being on the
job, the office girl gets first chance.

Have you paid assessment No. 110
for $2 yet?

The slogan for Grand Rapids Coun-
cil, 500 for 131.

Evidently some sales managers are
rather dubious about the U. C. T. in-
itiations. One of them sent explicit
directions to the Senior Counselor
Saturday that “under no circumstanc-
es was the degree team to maim, crip-
ple or deform one of his salesmen,”
who was to ride the goat that day, as
he was short of salesmen and he need-

TRADESMAN

ed the services of the salesman candi-
date very much.

Frank Ewing, former Grand Rapids
kid and now a merchant prince of
Grant, attended the U. C. T. meeting
and banquet Saturday. No one is more
welcome than Frank.

We'll speak for the Tradesman and
say that they will welcome any cor-
respondence from the boys anywhere
in the State.

To M. A. Russell, of Moss Agate
cigar fame, we extend a special in-
vitation to send in contributions.

Cy. Lung looked like a walking
ticket scalping office when he acci-
dentally pulled out a pocket last Sat-
urday.

The boys feel that when they pay
what John Sweet charges at the
Burke House that that should be suf-
ficient without his using other means
to pick up a small amount of change.
In other words, the boys would pre-
fer that he keep out of their set-back
games.

In the past we spoke disparaging-
ly of Paul Berns because he was ever-

 

 

 

lastingly telling what a fine baby he
had. Paul is the Michigan represen-
tative for the Globe Soap Co., of Cin-
cinnati, and has done more than any-
one man ever did in making Grandma,
Pearl and Export soaps the big sell-
ers they are. But to get back to
Paul’s baby, when we got a look at
the following picture we told Paul
we didn't blame him one bit. Allow
us to introduce Miss Louise Geraldine
Berns, age 6 months:

One way to remember a pass word
is to attend lodge regularly.

lf during the year every other U. C.
T. member secures an application the
long-coveted 500 will be reached—and
passed.

We believe that eggs at 33 and but-
ter at 34 in Grand Rapids are cheap-
er than eggs at 35 and butter at 37
in Alto, even if Alfred Kraft and Dr.
Northrup can not see it that way.
And then again there isn’t the danger
attached to hauling them home.

Harry Thompson might have been
a great “sledge” player in Alto, but
with Lon Smith and Grand Rapids—
curtains and slow music.

E. A. Stowe has gone to Panama.
We also have a ma we'd like to pan.
A ma-in-law.

Fred Croninger and. Chas. Perkins

eo ene Ta ed tt et See De IE TIRE PS Sp pe Spec rr

 

41

wish to extend their thanks to that
diplomat, Wilbur Burns, for a bit of
diplomacy which undoubtedtly saved
their lives(?) in Baldwin.

The sandy haired hero from Char-
lotte might have used other means
of saving the lives of the snow-
bound He might have
brought out some of that stuff that
is manufactured in his wife’s <incle’s
factory in Scotland.

Ward Morton, the Michigan repre-
sentative of the Keystone Type Foun-
dry, will make his home in Grand
Rapids, having moved here from Phil-
adelphia. Mr. Morton was one of the
candidates at the Consistory meeting
March 21-28 and was elected Class
Historian. J. M. Goldstein.

—_—>-2-2—____.
Celery City Travelers.

Kalamazoo, March 5 — Sumner
Owens is confined in Borgess Hospi-
tal following an operation for appen-

passengers.

dicitis. The operation was successful
but Mr. Owens is still very sick, a re-
sult of waiting too long for the opera-
tion. He has had several attacks in
the past and has pulled through each
of them without going to the operat-
ing table.

Mrs. Thomas M. Lee has returned
to her home from the Borgess Hos-
pital after quite a long illness there.

Mrs. John Hoffman was laid to rest
Thursday. Kalamazoo Council mourns
with her family her departure. Mr.
Hoffman is one of the charter mem-
bers of No. 156.

The G. R. & I. Railroad have had
just one more wreck this week. It was
between Cooper and Plainwell this
time, and report has it that this was
also caused by spreading rails in-
stead of carelessness in obeying or-
ders. Jt looks as though we boys
will have to add to our U. C. T. in-
surance one of those little one day
accident insurance tickets. The first
thing we know there will be another
passenger wreck and then the results
might be a little more serious than
they were near Vicksburg, when
Brothers Chappell and Goodrich were
hurt. By the way, they keep those ac-
cident tickets we mention on sale at
all G. R. & I. ticket offices.

Brother Chappell, of No. 131, Grand
Rapids, is coming along finely and
we hope he will soon be able to get
around a little. When we called on
him last Thursday he had tried to
get up but found his back hurt him
very badly yet. Brother Goodrich, ot
Kalamazoo, was still at home. He is
suffering from injuries received at
the base of the spine, which are not
thought to be of a serious nature but
bad enough to necessitate his leaving
his business cares for some time.

Sorry we missed that banquet at
the Pantlind last Saturday night, to
which Brother Hydorn so kindly in-
vited us, but sickness close at home
where we
could be found on a minute’s notice.
Glad to say our friends are out of
danger now.

Saturday night is election of offi-
cers and we hope Kalamazoo Coun-
cil will turn out in full force to look
after the welfare of the Council dur-
ing the next year.

kk. S. Hopkins, Sec’y-Treas.

necessitated our staying

a RSE He BS

a4

 

 

MICHIGAN

TRADESMAN

 

March 6, 1912

 

 

 

 

 

|

 

 

 

 

 

 

Michigan Board of Pharmacy.
President—Ed. J. Rodgers, Port Huron.
Secretary—John J, Campbell, Pigeon.
Treasurer—W. E, Collins, Owosso.
Other Members—Edwin T. Boden, Bay

City; G. E. Faulkner, Delton.
Michigan Retail Druggists’
President—D. D. Alton,

Association.
Fremont.

First Vice-President—J. Gilleo,
Pompeii.

Second Vice-President—G. C, Layerer,
Bay City.

Secretary—R. W. Cochrane, Kalamazoo.

Treasurer—W. C. Wheelock, Kalamazoo.

Executive Committee—W. CC. Kirsch-
gessner, Grand Rapids; Grant Stevens,
Detroit; R. A. Abbott, Muskegon: Geo.
Davis, Hamilton; D, G. Look, Lowell;
C. A, Bugbee, Traverse City.

Next Meeting—Muskegon.

Michigan State Pier vent Associa-
tion,
President—E, W. Austin, Midland.

First Vice-President—E. P. Varnum,
Jonesville,

Second Vice-President—C. P. Baker,
Battle Creek.

Third Vice-President—L. P. Lipp,
Blissfield,

Secretary—M. H, Goodale, Battle Creek.

Treasurer—J. J, Wells, Athens.

Executive Committee—E. J. Rodgers,
Port Huron; L. A. Seltzer, Detroit; S. C.
pall. Hillsdale and H. G. Spring, Union-
ville.

 

Grand Rapids Drug Club.
President—Wm. C. Kirchgessner.
Vice-President—E. D. De La Mater.
Secretary and Treasurer—Wm. H.

Tibbs.
Executive Committee—Wm. Quigley,
Chairman; Henry Riechel, Theron Forbes.

 

Buttermilk at the Fountain.

It is surprising how rapidly butter-
milk has grown in favor with the pub-
lic, as a fountain beverage. When you
buy buttermilk have it fresh every
day. This, or some good artificially
prepared article is the only butter-
milk for the soda dispenser to handle.
After prepration it can be put into in-
dividual bottles. Small eight ounce
milk bottles with the paper caps are
very convenient. If you.can afford a
larger drink, a twelve-ounce patent
stoppered bottle such as is used for
citrate of magnesia makes an excel-
lent container. Put ten ounces into
each bottle, this gives you a chance
to shake it well before serving. This
is an especially good method in one
way, for the bottles can be put into
an ice box covered with fine shaved
ice, which means that the buttermilk
can be kept for weeks before spoiling
or becoming too acid to drink, for

when very cold, the acid bacteria de- °

velop very slowly. The small milk
bottles in quantities cost less than
three cents each and the paper caps
cost something like 30 cents a thou-
sand.

After some experience I would say.
that a glass demijohn-bottle or a
stone crock is best in which to make
the buttermilk. One thing you must
be sure of and that is that it be scrup-
ulously clean.

In the preparation of buttermilk
there is one important thing to be
remembered, and that is to use noth-
ing but absolutely fresh milk. Every-
' thing depends upon that.

Old milk, or old milk mixed with

fresh milk, or milk to which a pre-
servative has been added will not
give a satisfactory product. There-
fore insist upon your mikman sup-
plying you with fresh whole milk. If
you do that and follow directions, you
will have a fine lactic-acid milk that
will keep wholesome for months un-
der proper conditions. :

Formula No. 1—Fresh milk, two
gallons; warm water, three quarts;
salt, one teaspoon rounded full; lac-
tone tablets, eight.

Formula No. 2—Fresh milk, one
gallon; warm water, one-third gallon;
table salt, one drachm; lactone tab-
lets, five.

Heat your water to 175 degrees
Fahrenheit, add it to your milk and
then stir in the salt. Now crush the
lactone tablets to a powder and dis-
solve the powder in some of the milk,
then add it to the whole and stir
thoroughly for a few moments. Then
set aside for fermentation. In the
summertime a high shelf in your back
room will answer very nicely, but in
the winter it is best to put your
container in some warm place or

“near a radiator, where a temperature

of from 70 to 85 degrees Fahrenheit
can be maintained. Upon the tem-
perature depends the length of time
that it will take .to complete the
process. Experience will indicate that
it is just as bad to have the process
too fast as it is to have it too slove I
prefer to have it slow. If you main-
tain a fairly high average, from twen-
ty-four to thirty-six hours will be re-
quired; otherwise from forty-eight to
fifty-six. Using the last period, I ob-
tained my best product.

When the process of fermentation
has proceeded far enough put the but-
termilk in your bottles and keep them
packed in ice until served. -The but-
termilk will be better after it has
been chilled for twenty-four hours
than when it is first made. During
the process of fermentation do not
shake the milk as this is liable to form
hard curds. G. F. White.

—— ee
The Drug Market.

3alsam) Peru—Has advanced.

Oils of Lemon Orange—Are
higher.

Oil Sandalwood—Has advanced.

Cod Liver Oil—Has declined.

——— sss
Father Did It All.

A little boy who had often heard his
father talk abot the Civil War, finally
asked: “Father, did anyone help you
put down the Rebellion?’

— ++ 2—____

Many a man wouldn't care to go to
heaven if some of the things describ-
ed by women as “heavenly” were to
be found there.

and

PARCELS POST.

 

Plan To Railroad Bill Through the
Houe.

Chicago, March 1—It has been an-
nounced that the Committee on Post-
offices and Post Roads of the House
will within a few few days report a
bill as a rider to the postoffice appro-
priation bill providing for a very ex-
tensive parcel post system.

The rider will contain a provision
purporting to extend simply the
harmless(?) International Parcel Post
arrangements (already shown to be
illegal) to citizens at home as well as
foreigners abroad, but which will in
fact establish nothing more nor less
than a General Parcel Post System

This rider purports to provide for
an experimental local rural parcels
post, which is not experimental at all,
but, in fact, firmly establishes a local
rural parcels post under the specious
plea of serving the local merchants
and the farmers, which will prove se-
riously damaging to the local mer-
chants and which does not- provide
the farmer with that service which
has impelled him to favor parcels
post.

If it were intended to provide a lo-
cal rural parcels post law for the ben-
efit of the retail mail order houses,
and the retail mail order houses alone,
this proposed rider could not be im-
proved upon.

The business interests of the coun-
try have asked that a fair and impar-
tial commission be appointed to study
the question at home and abroad be-
fore attempting to legislate on the
question, but this rider writes the law
on the statute books and then pro-
vides for a The rea-
sons for a commission under such cir-
cumstances are not clearly revealed.

It is proposed to railroad this legis-
lation through the House without de-
bate, or opportunity for amendment
under “gag rule,” notwithstanding the
fact that it is the most important and
far-reaching legislation so far pre-
sented to this Congress, and, too, in
the face of the fact that not long ago
the American people were asked to
render a verdict against “gag rule”
in the House of Representatives.

Our members, representing nearly
$500,000,000 in invested capital  di-
rectly interested and affected by this
proposed legislation, ask that an im-
partial commission be appointed to

commission.

,

YALE.
att) to
ENDENT—

Te
TO ae
CHEAPEST.
sl
at
Ta ae

eae ter

  

teed for five years.

Make Your Own
Gas Light

FREE FREE FREE

Mr. Merchant—You can try one of our hydro-
carbon systems in your store for 30 days.
If it is not as represented and
the best and cheapest light producer you ever saw
you may return it; no further obligations.

investigate the subject at home and
abroad, and that no legislation shall
be attempted until such a commission
shall report its findings.

In behalf of more than a million
retail merchants who are our cus-

- tomers, of nearly half a million com-

mercial travelers, who are our em-
ployes, of thousands of wholesalers,
of the small towns and cities of the
country, in behalf of true and correct
principles of government, we solemn-
ly protest against the proposed legis-
lation, which is a long step, almost
impossible to retrace, toward Govern-
ment ownership and Socialism, the
tendency toward which must be throt-
tled if our Republic is to endure.
E. B. Moon.

—----2—____
Lighting of Stores by Hydro-Carbon
Gas.

Wonderful progress has been made
in the past ten years in the produc-
tion of lighting devices that are espe-
cially adapted to the rural needs for
lighting stores, churches, halls, fac-
tories and homes. While there are
several methods and fuels that in a
measure meet the demands, they have
their drawbacks in one way or an-
other; some are complicated, others
too expensive to install or cost too
much to maintain. These objections,
however, do not pertain to the more
modernized methods of lighting as in
the hydro-carbon gas systems that
make and burn their own gas produc-
ed from commercial gasoline, which is
now chtainable everywhere and is a
“-™mon cammodity, which is recog-
nized by asthorities as being the most
practical and economical fuel and
process for illuminating, as well as
for power in almost every*hamlet, and
in the larger cities also where elec-
tricity or city gas is available, you
will find stores lighted by hydro-car-
bon The cost and volume of
light considered is about one-fifth and
even cheaper and more sanitary than
kerosene lamps. The fact that this
method of lighting has been devel-
oped to a high standard of perfection
in the past twelve to fifteen years it
is to be wondered at that all of the
merchants do not avail themselves of
this opportunity of making their plac-
es of business more attractive to the
public. It is well worth their while
to look into this very important ne-
cessity of good light, and a good reso-
lution to make in the new year is to
“brighten up.”

gas.

 
       

Guaran-

 
    
    

Why

hesitate and delay? Do you know of any one thing that will attract more attention
than good light? Send diagram of your store today for free estimate.

T. YALE MFG. CO.

20-30 S. Clinton St., Chicago

 

  

 

 

 

 

March 6, 1912

MICHIGAN

 

WHOLESALE DRUG PRICE CURRENT

 

 

Acidum
Aceticum ...... 6@
Benzoicum, Ger, 70@
Boracie: .........: @
Carbolicum 2@
Citricum .... 45@
Hydrochlor ..... 3@
Nitrocum ....... 8@
Oxalicum ....... 14@
Phosphorium, dil. @
Salicylicum ..... 40@
Sulphuricum .... 1%@
Tannicum ..... 1 00@1
Tartaricum ..... 8@

Ammonia
Aqua, 18 deg. .. 4@
Aqua, 20 deg. 6@
Carbonas ....... 13@
Chloridum ...... 12@

Aniline
Biaek s.6.45.2:3: 00@2
BrOWn: 6. cciveaes 80@1

OG anes ects 45@
Yellow 2... 5... 2 50@3

Baccae
Cubebae . 225... 0@
Junipers: ...5.... 6@
Xanthoxylum .. 1 25@1

Balsamum
a oes 0@
Coupe mere 2 20@2
rerabta, Canad 70@
Tolutan - ..c...:. 60@

Cortex
Abies, Canadian
Cassiac — 2.55...
Cinchona Flava
Buonymus atro...
Myrica Cerifera..
Prunus Virgini ..
Quillaia, gr’d. .
Sassafras, po 30
Ubnus::. 2.22.2...

Extractum
Glycyrrhiza, Gla. 24@
Glycyrrhiza, po. 28@
Haematox ...... 11@
Haematox, 1s .. 13@
Haematox, %s .. 14@
Haematox, 4s 16@

Ferru
Carbonate Precip.
Citrate and Quina 2
Citrate Soluble ..
Ferrocyanidum §S
Solut. Chloride. ..
Sulphate, com'l ..
Sulphate, com'l, by
bbl., per cwt.
Sulphate, pure ..
Flora
Avniga: *. 035... 20@
Anthemis ....... 50@
Matricaria «22... 30@
Folia
Barosma: ......;: 1 75@1
Cassia Acutifol,
Tinnevelly 15@
Cassia Acutifol 25@
Salvia officinalis,
w%sand %s .. 18@
Uva, arsit 2... 4... 8@

Gummi
Acacia, ist pkd @
Acacia, 2nd pkd. @
Acacia, 8rd pkd @
Acacia, Sa sts. @
Acacia, po. os... 45@
Aloe, Barb Beate 22@
Aloe, Cape ..... @
Aloe, gat San @
Ammonia ....... 55@
Asafoetida ...... 1 60@1
Benzoinum ,..... 50@
Catechu, Is 22..5 @
Catechu, %s @
Catechu, 4s @
Camphorae ..... 59@
Euphorbium ..... @
Galbanum ....... @1
Gamborge .. po. 1 25@1
Gauciacum po 35 @
Kino 26: po 45c @
Mastic: ..255...2. @
Myrrh .... po 50 @
Opim: 7.225. 650%, @9
Sheuac. .5.2..4.6. 45@
Shellac, bleached 60@
Tragacanth ..... 0@1

Herba
Absinthium . 450@7
Eupatorium oz pk
Lobelia ... oz pk
Majorium ..oz pk
Mentra Pip. oz pk
Mentra Ver oz pk
Rue 62.22 3, oz pk
Tenacetum ..V..
Thymus V oz pk

Magnesia
Calcined, Pat. .. 55@
Carbonate, Pat. 18@
Carbonate, K-M, 18@
Carbonate ..... 18@

Oleum
Absinthium . 6 50@7
Amygdalae Dulce. 75@
Amygdalae Ama 8 00@8

ADIBE DUS e 2. 2 15@2
ieoeatl Cortex 3 15@3
faa a Loses 8 00@8
Cavipnti 2.5.5.4 85@
Cas vophilti Co. 1 25@1
Cedar 2260.2... 85@
Chenopadii ..... 6 00@6
Cinnamoni ..... 1 50@1
Conium Mae . 80@

Citronelig .., ges

00

75

 

 

 

 

 

 

Copaiba ......... 1 75@1 85
Cubebae ........ 4 00@4 10
Mriveron 0533.3. 2 35@2 50
Evechthitos ..... 1 00@1 10
Gaultheria ...... 4 80@5 00
Geranium .... oz 1
Gossippil Sem gal 70@ 75
Hedeoma ...... 2 50@2 75
Juniperd 3.2.5... 40@1 20
Lavendula ...... 90@4 00
PPMONG: sa05..s: 2 00@2 10
Mentha Piper ...2 75@3 00
Mentha Verid ...5 00@5 25
Morrhuae, gal. ..1 50@1 60
Myvicia 9.20.07... 3 60@4 10
OVE eS 00@3 00
Picis Liquida ... 10@ 12
Picis Liquida gal. @ 40
EUGINA | oyu c.. 94@1 00
Rosae oz, 00
Rosmarini 1 00
Sarina 622... 00
Santer 2 soc: 5
Sassafras 00
Sinapis, ess. oz... 65
MUCCHY 22.2005... - 40@ 45
THYMG 25502 sk 40@ 50
Thyme: opt... 20... . @1 60
Theobromas ..... 15@ 20
iS oo eee 1 60@1 70
Potassium
Bi-Carb =. ....... 15@ 18
Bichromate ..... 13@ 15
Bromide ......... 30@ 35
COLD cr. se eset. 12 15
Chlorate ..... po. 12@ 14
Cyanide 2.05 .2.3, 30 40
TOMES oo: 2 25@2 30
Potassa, Bitart pr 30 2
Potass Nitras opt 7 10
Potass Nitras ... 6 8
PROSSIALG 6: 23@ 26
Sulphate po ..... 15 18
Radix
Aconitum .....:. 20@ 25
Althae 2.50.5. 50@ 60
ANCHUSH 25 205.5; 10@ 12
AFUM: DO. 61. i... ¢ 25
Calamus. 2.0.20. 20 40
Gentiana po 15.. 12 15
Glychrrhiza pv 15 16¢ 18
Hellebore, Alba . 12 15
Hydrastis, Canada @6 25
Hydrastis, Can, po @6 50
inula. pO. 2. css. 20@ 25
Ipecac, po ...... 2 00@2 25
Tris plox 2... 5. ce BO 40
{HtRGA, PY. 222.3. 70@ 75
Maranta, 4s .... « 35
Podophylluin po 15@ 18
Bier oles 75@1 00
Hit, Cut 2.2... 1 00@1 25
Riel pV 2.052... 75@1 00
Sanguinari, po 18 « 15
Scillae, po 45 ... 20 25
Senega: 2.05.5. 2 85 90
Serpentaria ..... 50@ 55
Swiss, Mg... @ 30
Smilax, off’s H.. @ 48
Spires 9.30.6. c. 1 45@1 50
Symplocarpus @ 25
Valeriana Eng. .. 25
Valeriana, Ger... 15 20
Zingiber a .....-- 12@ 16
Zaneiper J... .... 25@ 28
Semen
Anisum po 22 18
Apium (gravel s) 18
Bird. lg. a. os 6
Cannabis Sativa 7 8
Cardamon ....... 0 90
Carut po 35.5... 12¢ 15
Chenonpodium .. 40 50
Coriandrum ..... 12 14
Cydonium. ....... 75@1 00
Dipterix Odorate 4 25@4 50
Foeniculum ..... @ 30
Foenugreek, po... 7@ 9
PAE Goo es es 6@ 8
Lini, grd. bbl. 5% 6 8
Lobelia: 3. ...-2. 75@ 80
he tgaalae Cana’n 9¢@ 10
TRO0R ike vec cs 5 6
Seaapis AE... x. 8@ 10
Sinapis Nigra ... 9@ 10
Spiritus
Frumenti W. D. 2 00@2 50
Krumenti ........ 1 25@1 50
Junipers Co. ....1 75@3 50
Junipers Co O T 1 65@2 00
Saccharum N E 1 90@2 10
Spt. Vini Galli ..1 75 6 50
Vini Alba ....... T 25@2 00
Vini Oporto ..... 1 25@2 00
Sponges
Extra yellow sheeps’ :
wool carriage .. @1 25
Florida sheeps’ wool
earringe ....5.- 3 00@3 50
Grass sheeps’ wool
Carrigee s. 32s 1 25
Hard, slate use .... @1 00
Nassau sheeps’ wool
carriase .2..2.2% 3 50@3 75
Velvet extra sheeps’
wool carriage ; @2 00
Yellow eef, for
slate use ...... @1 40
Syrups
NOOCIA sus oss @ 50
Auranti Cortex .. @ 650
Ferri lod ........ @ 50
Tpecac ....5.2--..% @ 60
Rhei Arom ......- @ 50
Smilax Offi’s .... 50@ 60
Senega ....-.-+-- @ 50

Setlae 2.5.05...
Scillae Co.
Polutan .....:0-.
Prunus virg.

Zingiber

feceee

QDHO9O9N

AlOCS 2500.
Aloes & Myrrh..
Anconitum Nap’sF
Anconitum Nap’sR
ATCA ss ce:
Asafoetida .....,
Atrope Belladonna
Auranti Cortex ..
Barosma
Benzoin

Cantharides’

Capsicum .. 5... ;
Cardamon .......

Cassia Acutifol |.
Cassia Acutifol Co
CAstOr 1
Catechy oo...
Cinchona Co.
Columbia

Digitalis 22.5.3...
WUROU 6 cece ees
Ferri Chloridum
Gentian. .:...:.<;
Gentian Co. .....
Guisea 8...
Guiaca ammon

Hyoscyamus
Iodine

eeenee

 

Opil, camphorated
Qpil, deodorized
Quassia

wee were nee

Sanguinaria .....
Serpentaria .....
Stromonium .......
Tolutan
Valerian
Veratrum Veride
Zingiber .........

Miscellaneous
Aether, Spts Nit 3f 30@
Aether, Spts Nit 4f 34@
Alumen, gerd po 7 3@
Awnatto 2.3. . 3. 40@
Antimoni, po.... 4@
Antimoni et po T 40@
Antifebrin
Antipyrin
Argenti’ Nitras oz g
Arsenicum
Balm Gilead buds 604
Bismuth S N ...2 20@2
Calcium Chlor, 1s @
Calcium Chlor, %s @
Calcium Chlor, 4s Q
Cantharides, Rus. M1
Capsici Fruc’s af a
Capsici Fruc’s po @
Cap’i Fruec’s B po @
Carmine, No. 40 @4
Carphyllus 2
Cassia Fructus ..

 

 

 

 

Cataceum

Centraria

Cera Alba 50
Cera Flava 40@
CROCUS =. 2.55. ..-< _
Chioroform ......
Chloral Hyd Crss 1 seg 1
Chloro’m Squibbs @
Chondrus’ ........ 20@
Cinchonid’e Germ 38G
Cinchonidine P-W 38
@ocaine -...6...-- 3 05@3
Corks list, less 70%
Creosotum ......

Creta . bbl, 75
Creta, prep. .....
Creta, precip. .... 9@
Creta, Rubra .... @
Cuapesr 2302.20 @
Cupri Sulph. .... 3G
Dextrine °........ 7@
Emery, all Nos, @
Povery, pO. ..... ”
Ergota, po 180 1 40@1
Ether Sulph. .... 35@
Flake White .... 12@
Gala aes «
GaMDICr .la.c.5 3 3@
Gelatin, Cooper . @
Gelatin, French 35@
Glassware, fit boo 75%
Less than box 70%
Glue, brown ..... 11@
Glue, white ..... 15@
Glycerina ....... 23@
Grana Paradisi .. @
Humulus ...-..-; 5@
Hydrarg Ammo’l @1
Hydrarg Ch..Mt @1

Hydrarg Ch Cor @1
Hydrarg Ox Ru’m @1
Hydrarg Ungue’m 45@
Hydrargyrum ...
Ichthyobolla, Am. 90@1
Indigo
Todine, Resubi ...
TIodoform 3
Liquor Arsen et
Hydrarg Iod.

Nee

@ 2%
Liq. Potass Arsinit 10@_ 18

 

 

 

 

 

 

 

 

 

 

 

 

 

TRADESMAN 43
Dupulin §;...2.... @175 Saccharum La’s 40@ 50 Oils
Lycopodium 60@ 10. Salacin ...0.5...: 4 50@4 75 bbl. gal.
MAGIC. fools ol, 65@ 70 Sanguis Drac’s 40@ 60 Lard, extra ..... 90@1 00
Magnesia, Sulph. 3@ 5 ADO: Gee cece ds ib. Lard, No. 1. ..... 85@ 90
Magnesia, as DDE @ &% Sapo. M  ...;.<.:. 10@ 12 Linseed pure raw
Mannia So 6. 0... fog So Sano: We... 15@ 18 $2 ou ce. 1 09@1 15
Menthol oo... 7 65@7 75 Seidlitz Mixture 27 30 Linseed, boiled 93 1 10@1 16
Morphia, SP&W Singpis -.....5.2, 18 Neat’s- foot, w str 65 70
Morphia, SNYQ Sinapis, opt. <... @ 30 Turpentine, BE... 79%
Morphia, Mal.. Snuff, Maccaboy, Turpentine, less .. 85
Moschus Canton.. @ 40 De Voes ....... @ 54 Whale, winter .... 70@ 76
Myristica, No, 1 @ 40 Snuff, S’h DeVo’s @ 54 Paints
Nux Vomiya po 15 @ 10 Soda, Boras ..... 5%@ 10 bbl. L..
Os Sepia ........ 25@ 30 Soda, Boras, po ..5%@ 10 Green, Paris ...... 21 26
Pepsin Saac, H & Soda et Pot’s Tart 27@ 30 Green, Peninsular 13 16

OG ee. @1L 60 ‘Soda, Carb ....... 1%@ 2 ‘Lead. red ........ 7%@ 8
Picis Liq NN &% Soda, Bi-Carb .. 3@ 5. Lead, white: ..... 7% 8
Sab G07 oe... @2 00 Seda.’ Ash <..... 3% 4 Ochre, yel Ber 1% 2
Picis' Ela qts:.... @100 Soda, Sulphas ... « 2 Ochre, yel Mars 1% 2 4
Picis Liq pints.. @ 60 Spts, Cologne ... 300 Putty, comm’! 2% 2%@
Pil Hydrarg po 80 @ Spts. Ether Co.. 50@ 55 Putty, str’t pr 2% 2%@ 3
Piper Alba po 35 @ *3( Spts. Myrcia ... @2 50 Red Venetian 1% 2@ 3

Piper Nigra po 22 @ 13 =Spts. Vini Rect bbl a Shaker Prep’d ..1 25@1 35
Pix Burgum a 10@ 12 Spts. Vii Rect %bbl @ Vermillion, Eng. 15@ 80
Plumbi Acet ..... 2@ 15 Spts, Vii R’t 10 gl @ Vermillion Prime
Pulvis Ip’cut Opil 1 3091 50° Spts, Vi'i Rect 5 gl @ American ~..... 13@ 15
oe bxs, Strychnia Crys’l 110@1 30 Whitng Gilders’ @ 95

& 2. Co. doz. @ 75 Sulphur, Roll oe 5 Whit'g Paris Am‘'r @1 25
eee pv 20@ 25 Sulphur, Subl. .. a 6 Whit'g Paris Eng.

Quassiae ........ 8@ 10 Tamarinds ...... 10 Gut 2... 2.2... @1 40
Quina, N. Y. .... 17@ 27 Terebenth Venice ri 50 Whiting, white S’n @
Quina, S. Ger. .. 17@ 27 Thebrromiae ..... 50 Varnishes
Qui. SP & W it@ 27 Vanilla .....2... 9 ov@i0 OG Extra Turp ..2.. 1 60@1 70
Rubia Tinctorum 12@ 14 Zinci Sulph ...... 10 No.1 Turp Coach 1 10@1 20

aaa mz rae
Corner Oakes and Commerce
Only 300 feet from Union Depot
Our salesmen with samples of Druggist Sundries, Stationery. Books.
Hammocks and Sporting Goods will call upon you soon. Please reserve
your orders for them. The line is more complete than heretofore.
Respectfully,
Grand Rapids. HAZELTINE & PERKINS DRUG CO.

 

 

 

Putnam’s
Menthol Cough Drops

Packed 40 five cent packages in carton
Price $1.00

Each carton contains a certificate, ten of
which entitle the dealer to

ONE FULL SIZE CARTON
FREE

when returned to us or your jobber
properly endorsed

PUTNAM FACTORY, National Candy Co.

Makers
GRAND RAPIDS, MICH.

 

   
    
  

 
  
 
    
  
    

  

MICHIGAN

GROCERY PRICE CURRENT

These quotations are carefully corrected weekly. within six hours of mailing,
and are intended to be correct at time of going to press. Prices, however. are

liable to change at any time, and country merchants will have their orders filled at
market prices at date of purchase.

 

ADVANCED

Rice
Feed
Corn
Wheat
Cheese

DECLINED

Holland Herring

 

 

Index to Markets

By Columns

 

 

Col
A
Ammonia ..... boob ec ou 1
Axle Grease ........... 1
B
Baked Beans .......... 1
Bath Brick ............ 1
Breakfast Food ........ 1
Brooms 22.5.5... 5 1
RATHBHOR. |... csc 1
Butter Color ........... 4
c
Candles 2.35.62. 5 6... 1
Canned Goods ........ 1-2
Carbon Olls .........:. 2
PRES «ou c 2
CEPR oo ceo 2
Chewing Gum ......... 3
Cnieery oo... oes. 3
Chocolate .............. 3
Cider, Sweet .......... 3
Clothes Lines .......... 3
COCOA 2. ace 3
Soeronmt = . oo s.. .: 3
OONee oo ok 3
Confections ............ 4
Cracked Wheat ....... 4
Crackers 2... .°....5 (5.6
Cream Tartar ......... 6
D
Dried: Fruits ......... 3. 6
F
Farinaceous Goods 6
Fishing Tackle 6
Flour and Feed 7
Fruit Sars _....:..:.... 7
G
Gelntine |. .2.52:.2 2.2, 7
Grain Bags ..........:. 7
H
MOMs ck. 7
Hides and Pelts ......, c
Horse Radish .......... 8
J
SOW ee 8
Jelly Glasses .......... 8
M
Mamicine ............._. s
Mince Meats .......... 8
MIOIBBBOR: ......... 2, ) 8
Petar oC... 8g
N
Rts. ooo 4
°
Olives: 2... 8
eties 8
PIPES 2.5. x
Playing Cards ......... 8
ree: co oo eR
Provisions ..........’.. 8
R
BR eae 5
molled Oats ...... 9
Ss
Salad Dressing ......., 9
Sterne ee 9
Ma oode 9
ROR ee 9
at Pash 9
Meets 02 10
Shoe Blacking ........ 9
Oe . 9
pean 14
MONA ee 10
Been a 10
ee 10
Rye oe Se 10
T
Table Sauces .......... 10
OR eke ea ce sce teen 10
Webacco .......... 11, 12, 13
eee ee 13
Vv
Warer 13
WwW
MACNN ce 13
Woodenware .......... 13
Wrapping Paper ....... 14
Y
weest Cake: ........... 14

i

 

AMMONIA

Doz.
12 oz. ovals 2 doz. box 75

AXLE GREASE
Frazer’s

1th. wood boxes, 4 doz. 3 00
ith, tin boxes, 3 doz. 2 35
34Ib. tin boxes, 2 doz. 4 25
10Ib. pails, per doz...6 00
15Ib. pails, per doz, ..7 20
25Ib. pails, per doz. ..12 00
BAKED BEANS
No. 1, per doz. ---45@ 90

No. 2, per doz. -+..-75@1 40
No, 3, per doz. ---85@1 75
BATH BRICK

Magush ........ 95
BREAKFAST FOODS
Apetizo, Biscuits 00

oe 3
Bear Food, Pettijohns 1 95

Cracked Wheat, 24-2 2
Cream of Wheat, 36-2 4 50
Egg-O-See Wheat eee iD

Egg-O-See Corn

Pakes | 2.0) 2 75
Posts Toasties, T,

No 2 +. .2 80
Posts Toasties, T.

NO. Bo ee 2 80
Farimose, 24-2 ...... 70
Grape Nuts .......... 70

Grape Sugar Flakes
Sugar Corn Flakes .
Hardy Wheat Food ..
Postma’s Dutch Cook.
Holland Rusk ........
Saxon Wheat Food ..
Krinkle Corn Flake .
Malt Breakfast Food
Maple Flakes ........
Maple Corn Flakes ..
Minn. Wheat Cereal
Algrain Food .........
Ralston Wheat Food
Saxon Wheat Food
Shred Wheat Biscuit
Sviscuit, 20.22. el
Pillsbury’s Best Cer’l
Post Tavern Special ..
Voigt’s Cream Flakes
Quaker Puffed Rice
Quaker Puffed Wheat
Quaker Brkfst Biscuit
Quaker Corn Flakes ..
Victor Corn Flakes
Washington Crisps
Wheat Hearts
Wheatena
Zest

oe hobo hoe LO He OD He AO 09 OO OO ND KO ND OO OO DO DO DOH OLD
bn
ol

BROOMS
Panlon ooo ee: 3 00
BOWE eee 3 70
Winner 3. 4 25
Whittier Special 4 55
Parlor Gem ......... 3 75
Common Whisk ...... £10
Fancy Whisk ........ 1 50
Warehouse .......... 4 50
BRUSHES

Scrub
Solid Back, 8 in. ...... 75
Solid Back, 11 in. .... 95
Pointed Ends ......... 85

Stove
No. 23.) 90
NG) 2 2b 1.25
ND. 43 1-75

Shoe
Mer Bac ee 1 00
No.7 3 ie 1 30
No 4 3 1 70
No. 3 1 90

BUTTER COLOR
Dandelion, 25¢ size ...2 90

CANDLES
Paraffine, 6s ......... 10
Paraffine, 12s .. oa a
Wicking <.2.0.2...5.) 20

CANNED GOODS

Apples
31m. Standards .. g 95
Galion ....... --- 2 75@3 00
Blackberries

See eeeetens as 1 50@1 90
Standards gallons @5 00
Bakken 2... 6s... 85@1 30
Red Kidney ...... RAGS
Sirine: 2. cle: 70@1 15
WV@xX 52.2055. 75@1 25

Blueberries
PMAREANG: Sos. 1 26
Galton . 333.545.5022 | 7 09

Clams
Little Neck, 1fb. @1 00
Little Neck, 2!b. @1 56

 

2

Clam _ Boullion
Burnham’s % pt. ....2 25
Burnham’s pts. ....... 3 75
Burnham’s qts. ...... 7 5@
Hair oo. s.
Good .
Haney... 0.03.5.

French Peas :
Monbadon (Natural)
per Wee ag Oe

tN
~
o

Gooseberries

No, 2, Mair -.2)...... 4-50
No. 2, Fancy ..... -. 2 35
Hominy
standard ......,...... 85
Lobster
ARID. so ee, 2 50
BM, cee ees 2 oe 4 Zo
f4ucnic Talis 3.65). 2 75
Mackerel
Mustard, 1lb. ........ 1 8@
Mustard, 21, ......... 2 80

Soused, 14%4Ib. ......... 1 60
muUsed, Zib,. z
Tomat-, Ib,

Tomato, 2tb.
Mushrooms
Hotels ...... Aas @ 16
Buttons, %s @ 16
Buttons, is ..... @ 30
Oysters
Cove, 1lb ....... 85@
Cove, 2%). .:2..., 1 50@
tums
Plums @1 35

Pears in Syrup
No. 3 cans, per doz, ..1 40

Peas
Marrowfat ...... @1 25
Early June ..... @1 25
Early June sifted 1 45@1 55
Peacnes :
P16 90@1 95
No. 10 size can pie @3 25
Pineapple
Grated. ....5: 2... 1 75@2 10
SUCRE oo. e 90@2 60
Pumpkin
Pere 80
Good 90
Maney: 2230 1 00
FANOR fo 5. 215
Raspberries
Standard .......
Salmon

Warrens, 1 Ib. Tall ....2

Warrens, 1 Ib, Flat ....2 40
Red Alaska
Pink Alaska

ver
00
on
Q®
are
on

oS

Sardines
Domestic, %s ........ 00
Domestic, % Mus, ....3 00
Domestic, % Mus. @i17
French, 4s... 30... 7@i4
Prench, 365) 20 oe 18@23

- Shrimps
Dunbar, 1st, doz. ..... 1 20
Dunbar, 1%s, doz. ....2 25

Succotash
BON 90
Goe8 2-2 a 1 20
Haney: 23.552; 1 25@1 4¢@

Strawberries
Standard ......... 95
POMC ess oa 2 25

Tomatoes
Good... 28s 1 35
PONCY. 222. es: 1 50
WO. 10) oe 4 00

CARBON OILS

Barrels
Perfection ...... @10
D. S, Gasoline .. @14
Gas Machine .... @2
Deodor’d Nap’a .. @12
Cvlinder ....... 29° @3B44,
Engine ........ 16 22
Black, winter .. 84@10

CATSUP
Snider’s nints ........ 3
Sinder’s % pints ..... 1 35

CHEESE
ALIRO. 2.655, 0s. @19
Bloomingdale .. @18%
Carson City .... @18%
Hopkins ........ 18
Riverside ....... @18%
Warner ......... @19
BMC ss @20
Leiden ......... @15
Limburger ...... @18
Pineapple ....... 40 @é0
Sap Sago ....... @22
Swiss, domestic @13

 

 

TRADESMAN

3

CHEWING GUM

Adams Pepsin ........ 55
American Flag Spruce 55
Beaman’s Pepsin ..... 55
Best Pepsin .....4:, 56
Black: Jack 3.7, (0000) 55
Largest Gum (white) 55
oO. PORSIN 2055 oe, 65
Red Robin ............ 55
Sen Sen 522

55
Sen Sen Breath Perf. 1 00
Spearmint: (22.0 55
Spearmint, jars 5 bxs 2 75
Yucatan n 55

OND ete see a 55
CHICORY
BU 5
Meg ce 7
Maglio 5
Pranks). ko 7
Scheners 405 6
Red Standards ........ 1 60
White. 2000555705 1 60
CHOCOLATE
Walter Baker & Co.
German’s Sweet ...... 22
Premitm 5 is 30
Caracas : 28

Walter M. Lowney Co,
Premium, \s
Premium, 168 ......,..

CIDER, SWEET
“‘Morgan’s’”’
Regular barrel 50 gal 10 00
Trade barrel, 28 gals 5 50
% Trade barrel, 14 gal 3 50
Boiled, per gai. ...... 60
Hard, per gal... 25
CLOTHES LINE

per doz.
No. 40 Twisted Cotton 95
No, 50 Twisted Cotton 1 30
No. 60 Twisted Cotton
No. 80 Twisted Cotton
No. 50 Braided Cotton
No. 60 Braided Cotton
No. 60 Braided Cotton

fat tO eet
bo
J

No, 80 Braided Cotton 25
No. 50 Sash Cord . 60
No, 60 Sash Cord .. 90
NO; 50) Jute 5.75) 80
Noo 12 Jute: 2622 1 00
No. 60 Sisal 85

Galvanized Wire
No. 20, each 100ft. long 1 90
No, 19, each 100ft. long 2 10

COCOA
galcer's 2 36
Cleveland ....... 5) 41
Colonial, 4s .......... 35
Colonial, %s .......... 33
MIDDA 42
uvier 36
Lowney, \%s .......... 32
Lowney, 4s .......... 32
Lowney, Seas o.cs 30
Lowney, 5 Th. cans 30
Van Houten, %s ...... 12
Van Houten, \s ...... 20
Van Houten, &%s ....:. 40
Van Houten, Is ....... 72
WEDD 6 33
MO dDer, Bs ees 33
AN NOT Ag S2 re ek 32
COCOANUT
Dunham's per tb
MS, DID Case 2. 30
4S, Sib. case ....... 29
448. 201. (case 3.2: 29
Ys, 15tb. case ...... 28
45, 01D. Case 2... 2. 7
4s & Ws, 15tb. case 28
Sealloped Gems ... in
4s & lbs pails ...... 15
Bulk, “pails . 6.62... 14
Bulk, barrels ........ 12
er eee ROASTED
lo
Common. 2... 0. 19
Pat ee 19%
CHOICE. oo oe 20
EACH ee 21
Peaperny po 23
Santos
Common 2.2210 2k, 20
WAU 20%
CHOICE se ee 8 21
Paney 2... 23
Peaberry. ..........:. 23
Maracaibo
Oe ee 24
CROCE Coe 25
Mexican
CHOILe. fo 25
Pauey: oo es 26
Guatemala
PRT 25
PATON Se 28
Java
Private Growth 26@30
Mandling .......... 31@35
Aukola ..... decease 0@ 32
Mocha
Short Bean ....... 25@27
Long Bean ........ 24@25
>; Oy ee oe 26@28
Bogota
Pair 24
WANCV oc ok 88
Exchange Market. Steady
Spot Market, Strong
Package
New York Basis
Arbuckle: 4.5. .5.5.. 23 90
ilon 232s 2 50

2

McLaughlin’s XXXX
McLaughlin’s XXXX sold
to retailers only, Mail all
orders direct to W. F.
Mclaughlin & Co., Chica-

en

Extract
Holland. % gro boxes 95
Felix, % gross 115
Hummel's foil, % gro. 85
Hummel’s tin, % gro. 1 48

4

CONFECTIONS

Stick Candy Pails
Standard ............, 8%
Standard H H ....... 8%

Standard Twist ...... 9
Cases

Jumbo, 32 Th, 2... 9

Petra, Fo 2. 11

Boston Cream ....... 14

Big stick, 30 th. case 9
Mixed Canay
Grocers
x Lo
Special
Conserve

 

ePAM ET 8
Kindergarten .......°. 12
French Cream ....... 10
Hand Made Cream __ 17
Premio Cream mixed 14
Paris Cream Bon Bons 11

Fancy—in Pails

Gypsy Hearts ...,..... 15
Coco Bon Bons ....._” 14
Fudge Squares .....__! 14
Peanut Squares .... 1’ 17
Sugared Peanuts ..._.! 13
Salted Peanuts ......7" 12
Starlight Kisses ... 1.7! 18

Lozenges, plain ......_ il
Champion Chocolate a3

Eclipse Chocolates .._ -15
Eureka Chocolates “opts

Quintette Chocolates. .15
Champion Gum Drops 10

Moss Drops ........,.. 11
Lemon Sours .....,.... a1
amiperiai— 6.000. 12
Ital, Cream Bon Bons 13
Golden Waffles ....... 1

4
Red Rose Gum Drops 10
Auto Kisses ........... 14
Cotfy Toy 2) 14
Molasses Mint Kisses 12

Fancy—in 5tb. Boxes
Old Fashioned Molas-

Ses Kisses 10Ib. bx. 1 30
Orange Jellies
Lemon Sours .......,
Old Fashioned Hore-

hound drops ....... 65
Peppermint Drops .. 70
Champion Choc Drops 70
H. M. Choc. Drops ..1 10
H. M. Choc, Lt. and

Dark, No. 12 ...... 1 10
Bitter Sweets, as’td 1 25
Brilliant Gums, Crys. 60
A. A, Licorice Drops 1 00
Lozenges, printed ... 65
Lozenges, plain .... 60
imperiain 2 65
Mottoes = 6,205: 65
Cream Bar .......... 60
G, M. Peanut Bar .. 60
Hand Made Crms 80@90
Cream Wafers ...... 75
String Rock .:..0 23. 70
Wintergreen Berries 60

Pop Corn

Cracker Jack ....... B25
Giggles, 5c pkg. cs. 3 50
Fan Corn, 50’s ...... 1 65
Azulikit 100s ........ 25
On My 100s 0 3 50

Cough Drops
Putnam Menthal ....1 00
Smith Bros. 2.2 ...... 1 25

NUTS—Whole
Almonds, Tarragona 18
Almonds, Drake .... 15
Almonds, California

SOlt Bhell 3.
PUA @18
Hilberts: 2... .... 12@13
CaleNo Ff go
Walnuts, sft shell @17
Walnuts, Marbot ag
Table nuts, fancy @13
Pecans, medium <a ae
Pecans, ex. large ... 14
Pecans, jumbos .... 16
Hickory Nuts, per bu.

Ohio, New. 2)... 2 00
Cocoanuts 5.6006 555.;
Chestnuts, New-York

State, per bu. .....

Shelled
Spanish Peanuts 6%@ 7
Pecan Halves .... @62
Walnut Halves @35
Filbert Meats ..... @30
Alicante. Almonds @40
Jordan Almonds @A4T7
Peanuts
Faney H P Suns 6@ 6%

Roasted ......... 7@ 7%
Choice, raw, H. P. Jum-

DO. ee ee 7

CRACKED WHEAT
Bi as Pe 3%
24 .2ib. pkes. 222.633, 2 40

CRACKERS
National Biscuit Company
Brands
Butter
N. B. C. Sa. bbl. 7 bx. 6%

Seymour, Rd. bbl. 7 bx. 61%
Soda

od
N. B.C. boxes. i; 6%
Premium §). oo. ce 7%
SPARSE Poe 8%
Saratoga Flakes ...... 13
Zephyrette 6s... 13
Oyster

N. B. C. Picnic boxes 6%
Gem, boxes ............ le
Shell

i ttetseces

00

March 6, 1912

5

 

Sweet Goods
Animals 2.00022) 10
Atlantics 050.0. 22 0.00 12
Atlantic, Assorted ..., 12
Avena Fruit Cakes ...12
Bonnie Doon Cookies 10

Bonnie Lassies ........ 10
Bonnie Shortbread ...20
Brittle (oot 11
Brittle Fingers ........ 10
Bumble Bee ........... 10
Cartwheels Assorted .. 81%
Chocolate Drops ..... eel?

elf
Chocolate Drp Centers 16
Choc. Honey Fingers 16
Circle Honey Cookies 12
Cracknels (.0 2. 16
Cocoanut Taffy Bar ..12
Cocoanut Drops ......12
Cocoanut Macaroons - 18
Cocoanut Hon, Fingers 12
Cocoanut Hon, Jumb’s 12
Coffee Cakes .......... 11
Coffee Cakes, Iced ....12

Crumpets, 2250... 00.5.5 10
Liana Marshmallow

CAKES ee cs 16
Dinner Biscuit ........ 25
Dixie Sugar Cookies .. 9
Domestic Cakes ....... 8%
Eventide Fingers ..... 16
Family Cookies ....... 84
Fig Cake Assorted ....12
Fig Newtons .......... 12
Florabel Cakes ........ 12%
Fluted Cocoanut Bar ..10
Frosted Creams ....... 8%
Frosted Ginger Cookie 84%
Fruit Lunch, Iced ..... 10
‘Gala Sugar Cakes ..... 84

Ginger Gems .......... 8%
Ginger Gems, Iced .... 9%
Graham Crackers ..... 8
Ginger Snaps Family .. 8%
Ginger Snaps N, B. Cc.
Round =. 3 52s
Ginger Snaps N. B. C.
WOUGTE 0c Se, 8%
Hippodrome Bar ...... 10
Honey Cake, N. B. C. 12
Honey Fingers As. Ice 12
Honey Jumbles, Iced ..12
Honey Jumbles, Plain.. 12
Honey Make ..-..5..., 12%
Household Cookies .... 8
Household Cookies, Iced 9

Imperial ........ ake. le
HOUDIC oo. eo 842
Jubilee Mixed ... 10
Kream Kilips {...0...5: 25

 

Leap Year Jumbles ...18
Lemon Biscuit Square 8%
Lemon Thins 16

Lemon Wafer ......... 16
DeMOna: oe 8%
Mace: Cakes 3205: 8
Mandalay 2). 10
Mary Ann); 8%
Marshmallow Coffee
Cake 12%
Marshmallow Walnuts 16%
Medley Pretzels ....... 10

Molasses Cakes ....... 8%

Molasses Cakes, Iced .. 91%4

Molasses Fruit Cookies
Iced

Molasses Sandwich ....12
Mottled Square ....... 10
Oatmeal Crackers ..... 8
Orange Gems ......... 8%
Orange Sponge Layer
Caeser 18
Penny Assorted ....... 8%
Peanut Gems .......... 9
Picnic Mixed -...2... |. 11%

Pineapple Wafers ... 16
Pretzels, Hand Made .. 9
Pretzelettes, Hand Md. 9
Pretzelettes, Mac. Md. 8

Raisin Cookies ........ 19
Raisin Gems .......... 11
Raspberry Cakes .... 12
Revere, Assorted ...... 14
Rittenhouse Fruit

Bisenit |... 12
Rosy Dawn Mixed ..... 10
Royal Lunch: 2200.5. 2: 8
Royal Toast .......... 8
Rube 8%

Shortbread Squares ..20
Spiced Currant Cakes 10
Spiced Ginger Cakes .. 9
Spiced Ginger Cks Icd 10

Sugar Fingers ......... 12
Sugar Cakes _....... 81%
Sugar Crimp 3... 5.52... 8,

Sugar Squares, large

or small
Sultana Fruit Biscuit 16
Sunnyside Jumbles ....10
Superba
Sponge Lady Fingers 25
Triumph Cakes 1
Vanilla Wafers
Wafer Jumbles cans ..18

Waverly 2 2225,055525 10
iIn-er Seal Goods
per doz.
Albert Biscuit ......... 1 00
Animals. ..25054 1-335. 1 00
Arrowroot Biscuit ....1 00
Baronet Biscuit ....... 1 00
Bremmer’s Butter
Waters. 9. ooo 00
Cameo Biscuit ........ 50

Cheese Sandwich
Chocolate Wafers
Cocoanut Dainties

 

.
fash rk bead peak bed fh eth pk fee ee
o
o

Dinner Biscuits ....... 50
Faust Oyster .........; 00
Wie Newton .:.....55.. 00
Five O’clock Tea ..... 00
Hrotena 3.2... er Oe

eae ee 3 00
Ginger Snaps, N. B. C, 1 00

 

 

 

(

 

 

 

 

 

 

sae

Graham Crackers, Red
Label 1

Lemon Snaps <.........

Oatmeal Crackers ..... 1
Old Time Sugar Cook.
Oval Salt Biscuit ...... 1

Premium Sodas
Pretzelettes, Hd. Md.
Royal Toast ..00. 000).
Saltine Biscuit
Saratoga Flakes .......
Social Tea Biscuit .....
Sultana Fruit Biscuit
Soda Crackers N, B. C.
Soda Crackers Select

8. S. Butter Crackers
Uneeda Biscuit
Uneeda Jinjer Wayfer
Uneeda Lunch Biscuit
Vanilla Wafers
Water Thin Biscuit

Zu Zu Ginger Snaps ..

2h

 

Other Package Goods
Barnum’s Animals ....
Chocolate Tokens
American Beauty

Butter Crackers, NBC
family package
Soda Crackers, NBC
family package

Tin Packages.
Per doz.
eee a ..2 58

Minaret Wafers
~2-2 60

Per tin in bulk
Dee ee es 1 00

ns ees ted

Beiut’s Water Crackers 1

CREAM TARTAR
Barrels or drums

Square cabal
DRIED FRUITS
Appl

pples
Evapor’ed, Choice, bulk
Evaporated, Fancy, pkg

Imp’d 1 Tb; pke. ...:.
Imported bulk ..

Muirs—Choice, 25 Ib. b 124%
Muirs—Fancy, 25 fb. b 13%
Fancy, Peeled, 25 Ib. 18

Orange, American

Connosiar Cluster 1
Dessert Cluster, 1
Loose Muscatels 3

e Muscatels 4 C
L, M. Seeded 1 Ib. 8%

California Prunes
L. M, Seeded 1 tb.
Sultanas Pare
5

Q9O98: ©
wae

x

FARINACEOUS GOODS

Med. Hand Picked ;
Brown Holland

Original Holland Rusk
Packed 12 rolls to container
8 containers (36) rolls 2 85
& containers (60 rolls) 4 75

y
Pearl, 100 th. sack ....2 00
and Vermicelii
Imported, 25 tb. box ..2 5¢

P
Green, Wisconsin, bu.
Green, Scotch, bu. ....3 90
Tb.

German, sacks ..
German, broken p

p
Flake, 100 tb. sacks ..
Pearl, 130. th. sacks

Minute, 36 pkgs.
FISHING TACKLE

Mh, cen cnscccevces

 

wale eae eos $
Meee eeicss. dl

see eeeeeeeseoseesecrs

 

7

No, 1, 10 feet ... af
No. 2, 15 feet ....... aos
No. 8, 15 feet ........_| 72
No, 4, 15 feet ....... see ele
Nob 15 feet: 11
No. 6, 15 feet ......_. wet2
No. 7, 15 feet seen LO
No. 8 15 feet ...... a

Zz
°

*
~-
oo
~
3

Cal
to

Linen Lines

CCC CCC Cee ee Se bue

Medium
Earge: .. 23...

Poles

Bamboo, 14 ft., per doz. 65
Bamboo, 16 ft., per doz. 60
Bamboo, 18 ft.. per doz, 86

FLOUR AND FEED
Winter Wheat.
Grand Rapids Grain
‘Milling Co.

Purity, Patent ....... 5 20
Seal of Minnesota .. § 60
Bunhurete 0 5 60
Wizard Flour 4 60

Wizard Graham ..... & 00
Wizard Gran, Meal....4 20
Wizard Buckwheat .. 6 80
BO ees ee ap

Valley City Milling Co.
5

Ely White 2323. 20
Light Toate) ae: 4 60
Graham 227.00. i
Granena Health .,..
Buckwheat ........ Ae
Golden Meal ......... 1 90
Bolted Meal ......... 1 80
Voigt Milling Co.
Grea eo 4
Voigt’s Crescent ...... 5 2
Voigt’s Flouroigt ..... 5 20

Voigt’s Hygienic ...... 4 50

Voigt’s Royal

mie eaten os 5 70
Watson-Higgins Milling Co.
Perfection Flour .....5 20

Tip Top Flour .......
Golden Sheaf Flour ..4
* Marshall’s Best Flour 5
Perfection Buckwheat 6
Tip Top Buckwheat ¢

Worden Grocer Co,
Quaker, paper
Quaker, cloth

Spring Wheat.
Roy Baker
Golden Horn, family 5
Golden Horn, bakers 5

Wisconsin Rye ..... 0
Judson Grocer Co,
Ceresota, ts 205050 eg
Ceresota, Y%s ......., 6
Ceresota, 16s 22055002: 6
Lemon & Wheeler
Wingold, \%s ...... eac36
Wingold, %8 22.5.0. 6.6
Wingold, 268 .0.......; 6
Worden Grocer Co.
Laurel, %s cloth ..... 6

Laurel, %s cloth ......6
Laurel, 4% & %s paper 6
Laurel, %s cloth ......6

Wykes & Co.
Sleepy Eye, \%s cloth..6
Sleepy Eye, \%s cloth..5
Sleepy Eye, % cloth..5
Sleepy Eye, %s paper 5
Sleepy Eye, 4s paper 5

Meal

Bolted

<. 46
Golden Granulated ..4

Feed

Alfalfa Horse Feed ..30
Kafir Corn ....50..2:;

Hoyle Scratch Feed ..1
St. Car Feed screened 29
No. 1 Corn and Oats 29
Corn,: cracked, 30.5.5: 28
Corn Meal, coarse ..27
Winter Wheat Bran 30
Middlings ......4..... 30
O P Linseed Meal ...42
O P Laxo-Cake-Meal 39
Cottonseed Meal ..... 32
Gluten Feed ........32
Brewers Grains .....29

Hamm ’nd Dairy Feed 27 00

Wheat
OO eee 92
WV OCG 90
Oats
Michigan carlots .... 55
Less than carlots .. 58
Corn .
Carigte eo... 05026... 71
Less than carlots .. 73
Hay

CBrlots: oo. sea cs 21
Less than carlots ....23
FRUIT JARS,

Mason, pts. per gro. ..4 05
Mason, qts, per gro. ..4 40
Meal. per gro. 6 75
Mason, can tops, gro. 1 40

Mason, %

GELATINE

Cox’s, 1 doz. large ....1 s

Cox’s, 1 doz, small ...

Knox’s Sparkling, doz. 1 25
Knox’s Sparkling, gr. 14 =

Nelson’s

Knox’s Acidu’d. doz. ..1 =~

Oxford

Plymouth Rock Phos, 1 25

Plymouth Rock, Plain

2
- 230
3

Pure in tierces ....
Compound lard
80 tb. tubs
60 Ib. tubs ..
50 Ib, tins
20 Tbh. pails
10 Tb. pails

MICHIGAN

8

TRADESMAN

9

   

10

 

GRAIN BAGS

Broad Guage ......... 18
Amoskeag oss: Lhe
HERBS
Sag6) 3 15
Ops 15
Laurel Leaves ........ 15
Senna Leaves ....... 25

HIDES AND PELTS
Hides

Green, No, 1. - 10%
Green NG. 2 914
Cured, No, 1 ..........12
Cured, No, 2 ..........
Calfskin, green, No. 1 18
Calfskin, green, No. 2 11%
Calfskin, cured No. 1 14
Calfskin, cured No, 2 12%

Pelts
Old Wool . 2.50). @ 30
Lambs ..... «+++. 50@1 00
Shearlings ....... 50@1 00
Tallow
NOU 1 Coe. @ 6
NO 2 ae @4
Wool
Unwashed, med. @ 18
Unwashed, fine @ 13

HORSE RADISH
Per doz.

JELLY

dIb, pails, per doz. ..2 50
lolb. pails, per pail ....60
30Ib. pails, per pail ..1 00

JELLY GLASSES

‘% pt in bbls, per doz 15
4% pt. in bbls., per doz. ..16
% oz. capped in bbls,
DEL. doz. 38 Were ede 18
MAPLEINE

2 02. bottles, per doz. 3 00
MINCE MEAT
cage ..

Per

MOLASSES
New Orieans
Fancy Open Kettle .. 42
CHOME oc 36
Wale 35.
Half barrels 2c extra
MUSTARD
% Ih. G It. box 3.7... . ib

OLIVES
Bulk, 1 gal. kegs 1 05@1 15

Bulk, 2 gal, kegs 90@1 05
Bulk, 5 gal. kegs 90@1 00
Stued, 5 62... 0.5: 90
Stuted § oz. 5,00) -2 (30

Stured, 14 67° 2... 5 be
Pitted (not stuffed)
14 oz

Me aaa a wasete cea 2 25
Manzaniila, 8 oz. ...... 90
Lunch, 10 oz. .........1 35

Lunch, 16 og. .........3 25
Queen, Mammoth, 19

OR bie eck cc ce eee 76
Queen, Mammoth, 28

OR see ceccseu cues 25
Olive Chow, 2 doz. cs,
Der dos. 2252... 2 25
PICKLES

Medium
Barrels, 1,200 count ..6 50
Half bbls., 600 count 4 00

5 Salton kegs 2... ... 1 6u
Small

BOErels 2500000. so 8 25

Half barrels Soa 4 65

5 gation: kegs .:.... |. 2 2d
Gnerkins

Barrels 0.66. ci, eae

Halt barrels ¢..5... ..

5 gallon kegs ........
Sweet Smaiil

BRErelg 66. 2c. 14 50
Half barrels ........ 8 00
5 gallon kegs ....... 3 25

PIPES
Clay, No. 216, per box 1 75
Clay, T. D., full count 60
COD co.cc 90

PLAYING CARDS
No. 90 Steamboat .... 75
No. 15, Rival, assorted 1 25
No, 20, Rover, enam’d 1 50

No. 672, Special ..... 1 75
No, 98 Golf. satin fin. 2
No. 808 Bicycle ...... 2 00
No. 632 Tourn’t whist 2 25
POTASH
Babbitt’s ..............4 €0
PROVISIONS

Barreled Pork
Clear Back ..17 00@17 25
Short Cute... 23 ----17 00
Short Cut Clear ...... 16 50
BOA cs 14 00@14 50
Brisket, Clear ...... 23 00
Pi

Rs eee ec ol.
Clear Wamily (2. .. 26 00
Dry Sait Meats
S P Bellies 13

Lard

@10%
sacel@ (1%
...-advance %
-.-advance \%
-.-advance \%
-..advance %
-..advance %
5 tb. pails ...advance 1
-..advance 1

Smoked Meats
Hams, 12 tb. av. 15

Skinned Hams
iam, dried beef

sets 20 @20%
@ 9%
Picnic Boiled Hams ..15
Boiled Hams -..20146@21
cal cee 11

California’ Hams 9

Minced Ham
Bacon

Sausages

ste eee es eeerees

Aver 1%@ &
9 @9%
11
WGAE ae: 11
TONSUG 60 11
9

Frankfort. 4 vogue
Pork

Headcheese

B
Boneless ...... Sie eecs 54

Rump, new 2......: 15
Pig’s Feet

te bbls... 2.22. ... Eee ‘

% Obl 40° the... 1s

yy Ieee age dae. 3

1 Dol oS ... bee es oe 8

T
iSite, 15 Ws 2.00. .:..,
% Dbis,, 40: the, (2. - 1
% bbis., 80 tbe ....... 3

Casings
Hiogs, per Ib. .........
Beef, rounds, set ...
Beef, middles, set
Sheep, per bundle

Uncolored Butterine

Solid Dairy .....12 16
Country Rolls ...12%@i8s

Canned Meats
Corned beef, 2 Ib

’

Roast beef, 1 Ib. ......
Potted Ham, \s ......
Potted Ham, Ms ....
Deviled Ham, \s

Leviled Ham. is .....
Potted Tongue, \%s ...
Potted tongue, Ws ....

RICE
Fancy ..... eval, € a
Japan Style ..... 4%u
Broken o00.2.... 316@

ROLLED OATS
Rolled Avena, bbis. .
Steel Cut, 100 Yb. sks.
Monarch, Hbiss)) 3.0.
Monarch, 90 tb. sacks
Quaker, 18 Regular ..
Quaker, 20 Family ....

SALAD DORESSING
Columbia, % pint .....
Columbia, 1 pint ......
Durkee's, large, 1 doz.
Durkee’s, small, 2 doz.
Snider's, large, 1 doz.
Snider's, small, 2 doz.

SALERATUS

we bh DS OOO OD

Packed 60 Ibs. in box.

Arm and Hammer ..3
Wyandotte, 100 \%s .. 3

SAL SODA
Granulated, bbls, ....,
Granulated, 100 Ibs. es.

Granulated, 36 pkgs. ..1 :

SALT
Common Grades
100 3 lb. sacks ...., en
60 5 Ib. sacks ...,

ia
28 1044 Ib. sacks . ..2

56 Ib stele 5.05.0...
23 10. sacke (1.5.2.2).
Warsaw

66 Ib. dairy in drill bags
28 I. dairy in drill bags

Solar Rock
BG Ib. sacks 2..:.,.....

Common
Granulated, fine .......
Medium, fine ........., I

SALT FISH
Cod

Large, whole ... @ 8

Small, whole
Pollo

Halibut

SOCIBS veces ls eos.
Chunks: ..:..., Seneue

Holland Herring
Y, M. wh. hoops, bbls. 11
Y. M. wh. hoop. %bbl. 6
Y, M. wh. hoop, kegs
Y. M. wh. hoop Milcners

ReOZ6 a
Queen, bbls. ......... 10
Queen, % bbls, ...... &
Queen, -kees, .......

Trout
No. 1, 100 ths. ........7
SO The. 6.663... 8
Now 3, 18 the 21)...
No, 1,8 tbs. 2.2...

Mackerel
Mess, 100 tbs. ........16
Mess, 40 tbs. ........ 7 00
Mess, 10 Ibs. ........ 1
Mess, 8 Ibs.

Sas eas 15
No. 1, 100 tha. ...... 10

NO. 1) 40 The: 2200... 6

@15%
Hams, 14 tb. av. 138% @14
Hams, 16 Ib, av. 13 @18%
Hams, 18 tb, av. 134%@14
-- 14@144%

mm DS ON oe oe DD

i bricks 7 g108
Strips or bricks 104,
ck = 4%

Whitefish
LOG TG 9 75
OO Wie, 2000, 5 25
AO WS, He 1 12
OM 92
ROO IDS. 36s. 4 65
40 tbe... Series 2 10
ae eee 75
8 Ibs. Pakeieie oie 4 3 65
SEEDS
AIG oe, 16
Canary, Smyrna ...... 5
COPEWay 2... 5, 16
Cardomom, Malabar 1 00
Celery. 28
Hemp, Russian ...... 5
Miamed: Bird 2.0/2. |: 5
Mustard,- white ....... if
POPEY so... Seecccescce Sm
MONG 200 oo 8

SHOE BLACKING
Handy Box. large 3 az 2 50
Handy Box. small ...1 25
Bixby’s Royal Polish 85
Miller’s Crown Polish 85

SNUFF
Seotch, in bladders ..... 37
Maccaboy, in jars ......35
French Rappie in jars ..42

SODA
Hoaxes «os. bk
Kegs, English ........ 4%

SPICES

Whole Spices

Allspice, Jamaica ..... 9
Allspice, large Garden 11
Cloves, Zanzibar ...... 16
Cassia, Canton ........ 14
Cassia, 5c pkg. doz.... 25
Ginger, African ....... Ghy
Ginger, Cochim ........ l4n
Mace, Penuhy .......: 70
Mixed, No. ft 2........ lbh,
Mixed, No: 2 ..........

2
Mixed. 5c pkgs. doz. 45

Nutmegs, 75-30 ....... 0
Nutmegs, 105-110 ..... 20
Bepper, Black =... 14
Pepper, White ........ 25
Pepper, Cayenne ...... 22

Paprika, Hungarian
Pure Ground in Bulk

Allspice, Jamaica ..... 12
Cloves, Zanzibar ......24
Cassia, Canton ........ 12
Ginger, African .......18
Mace, Penang .. oa

Nutmegs. 76-80
Pepper, Black
Pepper, White

 

Fepper, Cayenne .. |... 24
Paprika, Hungarian ..465
STARCH
Cor

n
Kingsford, 40 tbs. .... 1%
Muzzy, 20 It. pkgs. .. 54
Muzzy, 40 IIb. pkgs. ..5
Gloss
Kingsford
Silver Gloss, 40 itbs 7%
Silver Gloss, 16 3Ibs. 6%
Silver Gloss, 12 6tIhs. 8y,

Muzzy
48 llb. packages ...... 5
16 51D. packages ....,. 4%
i2 6Ib. packages ....,. 6
60Ib. boxes ..,..... coe Oh
SYRUPS
Corn
Barrele 2200 .i1, 0. 2. 26
rine barréla .. 42, 29
Blue Karo No: 2..... 1 59
Blue Karo, No. m4, .1 92
Blue Kare, No, 5 -1 86
Blue Karo, No. 10 sen te
Red Karo, No 2... 34 30
Red Karo, No. 2% Woe xe
Red Karo, No. 5° 2... 212
Red Karo, No. 10 ....2 03
Pure Cane
a meas ee 16
ed alae ee 20
eva dae a ets 25

 

TABLE SAUCES

Halford, larae 3 76
Halford, small vse oe
TEA
Japan

Sundried, medium ..24@26

Sundried, choice «++ -39@33

Sundried, fancy ..... 36@40

Basket-fired medium 30

Basket-fired choice 35@37

peanet fred, fancy
is

N (eedssseccsccee SOGNGa
Siftings ............ 10@12

 

Pannings: .2... 2.2; 14@15
Gunpowder
Moyune, medium ..... 35
Moyune, choice ...... 33
Moyune, fancy ..... 50@60
Pingsuey, medium .... 33
Pingsuey, choice ...... 35
Pingsuey, fancy ....50@55
Yeung Hysen
Choice .. eeeneyecccs (Ot
Faney 6.20555: oe. 40@50
Oeiong
Formosa, fancy .....50@6@

Formosa, medium .... 28
Formosa, choice ...... 35

English Breaktast
Medium

Choice ............. 30@35
MaHee 202.4555. --. 40@60
India
Ceylon, choice ...... 30@35
Fancy ............. 45@50

 

Dan Patch, 8 and 16 oz

Coibwa, 56 2
Petoskey Chief, 7 oz.
Petoskey Chief, 14 OZ. ¢

Red Bell, 16 oz.
Red Bell, § foil

Drummoina Nat Leaf,

Sracer, 6 & 12 Ib.

Boot Jack, per

Climax, Golden
Climax, 14% oz,

Days’ Work, 7 & 14 tb.

Derby, 5. th bxe 2.

Gold Rope, 6 & 12 tb.
Gold Rope, 4 & 8 th.

Granger Twist, 6 tb.

G, YT. W., 10% & 21 th.
Horse Shoe, 6 & 12 tb.
Honey Dip T'wist, 5&10
Joly Tar, & & 8 i...
J. VO & 11 thi...
Kentucky Navy, 12 Ib.

Nobby Stpun Roll 6 & 3

Piper Heidsick, 4 & 7 tb.
Piper Heidsick, per doz. 96

Red Lion, 6 & 12 th
Sherry Cobbler, 9 oz.
Spear Head, 7 oz.
Standard Navy, 7%, 15
Ten Penny, 6 & 12 tb.

Yankee Girl, 6, 12 & 24

on

ore

Happy Thought, 2 oz.
Honey Comb scrap, 5c

Sear, 5c, % gro

rR CLOV ONO ee

Scrapple, 5c pkgs. ....

Yankee Girl Serp 2 oz :
Pan Handle Scrp % er &
Peachy Scrap, 5c ....
Union Workman, 2%

   

 

46.

 

MICHIGAN

TRADESMAN

March 6, 1912

 

Special Price Current

 

 

fanner, Se . 2... 5
manner § oz, ... 0. 1
Banner, 16 oz. ........3

Belwood Mixture, 10c¢

Big Chief, 2% oz. .. 6 0

Bull Durham, 5c
Bull Durham, 10c ....10

Bull Durham, l5dc ....18
Bull Durham, 8 oz.

Bull Durham, 16 oz. ..6
Buck Horn, Sc ...... 5
Buck Horn, 10e .....: i1
rier Pipe, 6¢ ..... 2». 6
Briar Pipe, ide ......12
Black Swan, 5c ...... 5
Black Swan, 14 oz 3

Bob White, 5c
Brotherhood, 5c
Brotherhood, 10c ....11
Brotherhood, 16 oz.
Carnival, 5c
Carnival, 3% oz.
Carnival, 16 oz. ......
Cigar Clip’g Johnson
Cigar Clip’g, Seymour
Identity, 8 & 16 oz.
Darby Cigar Cuttings 4
Continental Cubes, 10c
Corn Cake, 14 oz, 2
Corn Cake, 20250504

Morn Cake, fe ...... 5
Cream, -50c pails 8
Cuban Star, 5c foil .. 57
Cuban Star, 16 oz pails 3
Cups, 100... 10
Dills Best, 12% oz.

Dills Best, 314 oz.
Dilis Best, 16 oz. ..:.
Dixie Kid, 134 foil ....
Duke’s Mix, 5c
Duke’s Mix, 10c ..... 11
Duke’s Cameo, 13% oz.
Drummond, 5c
re A 32 oz.
oF A, 7 oz.
Fashion, 5c
Fashion, 16 oz.
Five Bros., 5c
Five Bros., 10c
Five cent cut Plug ..
FO B We
Four Roses, 10c
Full Dress, 1% oz.
Glad Hand, 5c
Gold Block, 1% oz. ..
Gold Block, 10c ..... 11
Gold Star, 16 oz. .
Gail & Ax Navy, 5c
Growler, 5c
Growler,
Growler, 20c
Giant, 5c
Giant, 16 oz.
Hand Made, 2% oz.
Hazel Nut, 5c
Honey Dew, 13% oz, ..
Honey Dew, ape co il
Hunting, 134 & 3% oz.
So 4, be 3...
.x Lin pails
ha Suits, 5c
Just Suits, 10c
Kain Dried, 25c ...... 2
King Bird, 4
King Bird,
King Bird,
La Turka, 5e
Little Giant, 1 Ib,
Lucky Strike, 1% ‘oz.
Lucky Strike, 1% oz.
Le Redo, 3 02, ......- 10 §
Le Redo, 8 & 16 oz...
Myrtle Navy, 10c ....11

5
4
reeee cue 2
2
i

oo

Mytrle Navy, ic .... 5 §

Maryland Club, 5c

Mayflower, 5c ........
Mayflower, 10c
Mayflower, 20c
Nigger Hair, 5c ......5
Nigger Hair, 10c ....10
Nigger Head, 5c
Nigger Head, 10c ....9
Noon Hour,

oO

5c
Old Colony, 1-12 gro. . 5

Ola Mill, bc .........5%

Old English Curve igen 9

Old Crop, 5c
Old ‘Crop, 2c
P. 8., 8 oz., 30 tb. cs.

. S&S, 8 oz. per gro. 5
Pat land, i ez:
Patterson Seal, 1% oz.
Patterson Seal, 3 oz.

Patterson Seal, 16 oz. 5
Peerless, SC --.......-d
Peerless, 10c ........ 1
Peerless, 3 OZ, ...... 10
Peerless, 7 0% ..... -23
Peerless, 14 oz. ...... 47

Plaza, 2 gro. cs.
Plow Boy, 5c

Piow Boy, 10c ....-- 11
Plow Boy, 14 oz. ..... 4
Pedro, FOC ....+-.05; a1 3
Pride of Virginia, 1% _
Pilot; 5c, Eross: .....-. 5
Pilot, 7. OZ; Gaz: 20.05. 1
Pilot, 14 07, @doz...... 2
Prince Albert, 10c ..
Prince Albert, 8 oz. ..4
Prince Albert, 16 oz. ..8
Queen Quality, 5c
Rob Roy, 5c foil .... 5
Rob Roy, 10c gross ..10 2
Rob Roy, 25c doz, ..2

cee 10 7
tucauas 43a 5

iy, oz. cc ae

-13

14

 

ae Roy, 50c, doz.. 412

& M., 5c, gross .... 5 76
s & M., 14 oz. doz. 3 20
Soldier Boy, 5c gross 5 95
Soldier Boy, 10c ....10 56
Soldier Boy, 1 tbh. ....4 80
Sweet Caporal, 1 oz. .. 60
Sweet Lotus, 5c .... 6 00
Sweet Lotus, 10c ....12 00
Sweet Lotus, per doz, 4 85
Sweet Rose, 21% oz. 30
Sweet Tip Top, ae -. 2 00
Sweet Tip Top, 3% 38
Sweet Tips, % on "10 08
Sun Cured, 10c ...... a3 75
Summer Time, 5c ..5 76
Summer Time, 7 oz. ..1 65
Summer Time 14 oz. ..3 50
Standard, 2 oz, ...... 5 90
Standard, 31% oz. .... 28

Standard, 7 OZ.
Seal N. C., 1%, cut plug 70
Seal N. C., 134 Gran 63
Three Feathers, 1 oz. 33

Three Feathers, 10e 10 20
Three Feathers and

Pipe combination 2 25
Tom & Jerry, 14 oz. ..3 60
Tom & Jerry, 7 oz. .. 1 80
Tom & Jerry, 3 oz. .. 8 75
Drout. Lime. -be 2... 5 95
Trout Line, 10c ....10 00
Turkish, Patrol, 2-9 5 76
Tuxedo, 1 oz, bags . 48
Tuxedo, 2 oz. tins .. 96
Tuxedo, 402. cart =. 64
Tuxedo, 16 oz tins .... 64
Twin Oaks, 10c .... 94
Union Leader, 50c . 06
Union Leader, 25c .... 2 55
Union Leader, 10c ..11 60
Union Leader, 5c .... 95

 

2 5

4

5
Union Workman, 1% 5 76
Unele Sam, 10c ..... 10 80
Uncle Sam, 8 oz. -.2 20
CG. 5: Marine, Sc... 6B 0
Van Bibber, 2 oz. tin 88
Velvet, 5c pouch 1 44
Velvet, 10e in. cs 1 92
Velvet, 8 oz tin 22.2... 3 84
Velvet, 16-02. can.... 7 68
Velvet, combination cs 5 75
War Path, 5c .....;.: 5 95
War Path, 8 oz. ....., 1 60
Wave Line, 302.2... 40
Wave i4ne, Cg Cy A 40
Way up, 2% oz. L bro
Way up, 16 Oz. pails” se Be
Wild Fruit, 6c .... 4. 5 76
Wild Fruit, 10e . 2.3. 11 52
Wim Yum, $e. =..55. 6 00
Zum Yum; i0¢ ...... 11 52
Yum Yum, itb., doz, 4 80

TWINE

Cotton, 3 ply ......2.05 20
Cotton, 4 ply ........3¢ -
Jute, 2 sie
Hemp, 6 ply 3
Flax, medium 24
Wool, 1 Ib. bales |... 6

VINEGAR
White Wine, 40 grain 8%
White Wine,, 80 grain 11%
White Wine, 100 grain 13

Oakland Vinegar & Pick}«
Co.’s Brands.
Highland apple cider ..18
Oakland apple cider .. 14
State Seal sugar .... 12
Oakland white pickling 10
Packages free.

WICKING
No. @ per gross ........
No. 1 per gross ...... 40
No. 2 per gross ...... 50
No. 3 per gross ....... 76
WOODENWARE
Baskets
Bushels . 6.66.55 -s.ass 1 00
Bushels, wide band ..1 16
Market ........ Scseeace OO
Splint, large .......... 3 50
Splint, medium ....... 3 00
Splint, small .......... 2 76

Willow, Clothes, large 8 25
Willow, Clothes, small 6 25
Willow, Clothes, me'm 7 26

Butter Plates

Wire End or Ovals.
4 %b., 250 in crate ...... 3u
Tb., 250 in crate ...... 3u
Ll tb., 250 in crate ...... 30
2 Ib., 250 in crate ...... 35
3 tb., 250 in crate ...... 40
5 b.. 250 in crate ...... 50
Churns
Barrel, 6 gal., each ...2 40
Barrel, 10 gal., each ..2 8&6
Clothes Pins
Round Head.
4 inch, 5 gerd I =
4% inch, gross ..

Cartons, 20 r% doz. bxs. Ss
Egg Crates and Fillers
Humpty Dumpty, 12 dz. 20

No. 1 complete ........
No. 2 complete ....... 28
No. 2 fillers, 15

eter ser eerceseces

sets 35
en medium, 12° sets 1 15

Faucets
Cork, lined, 8 in. ...... 7@
Cork, Hned, 9 in, ...... 8@

Cork lined, 10 in. ...... 90

Mop Sticks
Trojan spring ........ 90
Eclipse patent spring 85
No. 1 commen
No. ge brush holder 85
—

Pails
2-hoop Standard ...... 2 00
3-hoop Standard ...... 2 35
2-wire Cable ..... seccse 10
Cedar all red brass ...1 25
8-wire Cable ..........2 30
Paper Eureka ......... 2 25
bre 052... esecesic cm a0
Toothpicks
Birch, 100 packages ..2 00
Ideal ..... RS es 85
Traps

Mouse, wood, 2 holes 22

euse, woed, 4 holes 46
Mouse, wood, 6 holes 70
Mouse, tin, 6 holes .... 65

 

Rat, wood ,....,......: 38
Rat, spring ............ 15
Tubs
20-in. Standard, No. 1 7 50
18-in. Standard. No. 2 6 68
-in. Standard. No. 3 & 56
20-in. Cable, No coven oe
18-in, Cable. No ..7 08
18-in. Cable, No. ...6 60
Wo. 1 Wihre: 5... 16 25
No. 3 Wibre .....5.,5.. 9 25
No. 3, Fibre .......... 8 25
Washboards
Bronze Globe ......... 2 50
OWE. 660. se. s 1 75
Double Acme .... ..3 75
Single Acme .. -3 18
Double Peerless ....... 3 75
Single Peerless ....... 3 25
Northern Queen ...... 3 25
Double Duplex ........ 3 68
Good Luck ......... ...2 Ts
Universal “22... 03.2... 3 66
Window Cleaners
12 in. eS. eikcb sce uses 1 65
in 1 85
16 in eS 2 30
Weed Bowls
13 in. Butter .......... 1 66
15 in. Butter ..........2 25
17 in. Butter .......... 415
19 in. Butter ..........6 10
Assorted, 13-15-17 3 60

Assorted, 15-17-19 |...4 25

WRAPPING PAPER
Cemmon Straw ...... 2
Fibre Manila. white .. 3
Fibre, Manila, colored 4
No. 1 Manila .......... 4
Cream Manila ......... 3
Butchers’ Manila ...... 2%
Wax Butter, shert e’nt 13
Wax Butter, full count 26
Wax Butter, rells ....19

YEAST CAKE
Magic, 8 doz. ......... 1°15
Sunlight, 8 doz. .......1 00
Sunlight, 1% dez. .... 650
Yeast Foam, 8 doz. ...

east Cream, 3 doz.
Yeast Foam, 1% doz. .._ 58

AXLE GREASE

 

1 th. hccaa per gross 9 00
& Th. boxes, per gross 24 00

BAKING POWDER
Royal

ide size 90
%Tb. cans 1 85
60z. cans 1 90
tb. cans 3 50
%Ib. cans 8 75
1%. cans 4 80
3Ib. cans 13 00
5Ib. cans 21 50
CIGARS
Johnson Cigar Co.’s Brand

 

 

8. C. W., 1,000 lots ....81
Ba Portana. 525 ee 33
Evening Press
Exemplar ......

 

15

16

17

 

Worden Grocer Co. Brand

 

Ben Hur
Perfection 25... 22. :..5. 35
Perfection Extras ...... 35
TODOTOR eee 85
Londres Grand ......... oe
Standard ........ :
PuUrtanos a. 3B
Panatellas, Finas ....... 35
Panatellas, Bock ........ 35
Jockey Club ........... 35

COCOANUT
Baker's Shredded

Brazil

 

10 5c pkgs., per case 2 60
36 10c p -, per case 2 60

i6 10c and 38 5c pkgs.,
per cage --..:..... 2 60
COFFEE

Roasted
Dwinell-Wright Co's B’ds

DWINE LE -wRIGHT C°
ets se

 

White House. 1tb, ........
White House, 2tb.
Excelsior, Blend. 1th.
Excelsior, Blend, 2%b.

Tip Top, Blend, ltb. ......
Royal Blend .:2:02...5....
Royal High Grade ........
Superior Blend ...........
Boston Combination ......

Distributed by Judson
Grocer Co., Grand Rapids;
Lee & Cady, Detroit; Sy-
mons Bros. & Co., Sagi-
naw; Brown, Davis &
Warner, Jackson; Gods-
mark, Durand & Co., Bat-
tle Creek; Fielbach Co.,
Toledo. ,

SAFES

 

Full line of fire and bur-
glar proof safes kept in
stock by the Tradesman
Company. Thirty-five sizes
and styles on hand at all
times—twice as many safes
as are carried by any other
house in the State. If you
are unable to visit Grand

Rapids and inspect the
line personally, write for
quotations.

SOAP

Gowans & Sons Brand.

 

single boxes .......... 3 00
Five box lots ....... .2 95
Ten box lots .. -2.2 90
Twenty-five box lots’. -2 85

Lautz Bros. & Co.
Acme, 39 bars, 75 Tbs. 4 00
Acme, 25 bars, 75 ths. 4 00
Acme, 25 bars, 70 Ibs. 3 80
Acme, 100 cakes ...... 3 25

Big Master, 100 blocks 4 00
German Mottled .....,. 3 50

German Mottled, 5 bxs 3 50
German Mottled, 10 bx 3 45
German Mottled, 25 bx 3 40
Marseilles, 100 cakes ..6 00
Marseilles, 150 cks 6c 4 00
Marseilles, 100 ck toil 4 00
Marseilles, %bx toilet 2 10

Proctor & Gamble Co,
SONGE hice ec cecks
Ivory, 6 oz. ............4 00
Ivory, 10 oz. 6

Tradesman Co.’s Brand

 

Black Hawk, one box 2 50
Black Hawk, five bxs 2 40
Black Hawk, ten bxs 2 26

A. B. Wrisley
Good Cheer ..........4
Old Country 3

Soap Powders
~— Boy, 24s family

Snow Boy, 30 10e 2 40
Gold Dust, 24 large 4 50
Gold Dust, 100-5c ..... 4 00

Kirkoline, 24 4tb, ..... 3 80
Pearline 2.66 75
SOBDING | 666556 0S 410
Babbitt’s 16 32s 3 75
MOSPING | oo. oo. cosce 3 60
Armour’s ......0.. csc
WIS0OM oo ces ccccs cso k ee

Seap Cempounds
Johnson’s Fine ...... --6 10
Johnson's XXX ......4 26
Nine O’clock ..........3 36
Rub-No-More ......... 3 85
Scouring
Enoch Morgan’s Sons
Sapolio, lots ....9 50

gross
Sapolio, half gro. lots 4 8
Sapolio, single boxes 32 40
Sapolio, hand .........2 40
Scourine Manufacturing =
Scourine, 50 cakes ++
Scourine, 190 cakes -3 5O

 

because we

paratively

duces costs.

only.

logue.

St. Louis
Dallas

 

Lowest

Our catalogue is ‘the
world’s lowest market”
are
largest buyers of general
merchandise in America.

And because our com-
inexpensive
method of selling,
through a catalogue, re-

We sell to merchants

Ask for current

Butler Brothers

New York Chicago
Minneapolis

the

Buy a Seller
Win a Buyer
Sell a Winner

Grand Rapids
Broom Co.

Manufacturers of the following

Wittier Special
These are the leaders in brooms

Sold by your jobber
If your jobber does not handle our

standard brands:

Puritan
Jewel
Winner

line write us

 

 

Cata-

 

 

 

Tanglefoot

The Original Fly Paper

For more than 25 years the
Standard in Quality

All Others Are Imitations

 

 

 

Ait ieanigeny wy Sis

   

 

 

 

 

 

 

 

 

 

 

 

    

    
   
   
   
  
  

 

BA; Apion,

 

 

  

 

secede

a

SAN

 

       
   
   
   
  
 

March 6, 1912

MICHIGAN

TRADESMAN

   

 

47

BUSINESS-WANTS DEPARTMENT

\dvertisements inserted under this head for two cents a word the first
subsequent continuous insertion.

BUSINESS CHANCES,

For Sale—Two beautiful California
bungalows, cement, tile roofed, modern
plumbing, steam heated, electric lights
and gas. Choicest location in city of
Ann Arbor, three blocks from U, of M.
Campus. Lots 66x132 feet. For terms
address Ida Mae Thrall, 512 E. Jeffer-
son St., Ann Arbor, Mich. 29

For Sale—Fully equipped newspaper and
job office, power press, in hustling inland
village, progressive people, great fruit
section. Address Lock Box 38, Hesperia,
Michigan, 26

For Sale—Dry and bazaar goods, in-
voice about $1,000, fixtures included, Sell
cheap if taken at once. M, L. Bloom,
385 W. Bridge street, Grand Rapids,
Michigan. 25

For Sale or Trade—For good farm
‘land, a good factory building located at

 

 

St. Joseph, Michigan. Address Lock
Box 294, St. Joseph, Mich. 24
For Sale—Grocery and queensware

stock in best location in live town.
tablished 20 years.
invoice about $2,400.
care Tradesman.
For Sale—Meat market in good Central
Michigan town 1,000 population. Good
business. Adress No. 22, care Trades-
22

Es-

Stock and fixtures

Address Business,
23

man.

For Sale—-A good store building, good
living rooms overhead, on a lot border-
ing on a large clear lake over a mile
across. Also a stack of groceries. Can
reduce stock. Good reason for selling.
Investigate and deal with owner and save
a commission. Address No. 21, care
Tradesman, 21

Collect money—By a sure, simple sys-

tem. Income $1,000 to $5,000 a year.
Quick results, No capital. Instructive
booklet. ‘Skillful Collecting,’ free. Na-

tional Collectors’ Assn., 47 Park Place,
Newark, Ohio, 31
Mr, Merchant—Are you a member of
the World Wide Detective Association?
If not, why not? One of the best col-
lecting systems on the market. Do your
own collecting and save the percent. and
get your own money. Try it on some
of your hardest accounts and if not sat-
isfactory in four months’ time, return
to us and we will refund the price of
the system. Membership and system $3:
Address C, J, Westphal, State Agent,
Brighton, Michigan. 18

For Sale or Rent—Good clean up-to-
date stock of general merchandise for
sale. Will make terms easy if desired.
Good store and dwelling for sale, or rent.
Better investigate and if you like the
place, we will try hard to make a deal
as have other business must attend to.
Address W. B. Conner, Shiloh, —

1

For Rent—Store building, 25x75, with 8-
room flat above’ and barn in rear, in
Phillips, Price County, Wis. This store
has been occupied for 17 years as a gen-
eral store; is located in the center of
the business section. Possession given
March 15. For further particulars, ad-
dress A. N, Lewis, 822 Oakdale Ave., Chi-
cago, Ill. 13

For Sale—First-class variety store,
town 5,000, Central Michigan. Stock, fix-
tures invoice about $1,500. Good trade
established. Failing health. Address 14,
care Tradesman, 14

Wanted—A stock of general merchan-
dise, $3,000-to $7,000 in Central Michigan.
Address A. C, Hayes, Cadillac, ——

 

 

Will exchange town lots at Internation-
al Falls, Minn., for general merchandise
and hardware, from $1,000 to $20,000 or
more. Address A. W. Mertens, Jeffers,
Minn. 2

For Sale—Stock of PA Ga and fix-
tures, invoicing about $3,000, is as good
a location as there is in Southern Michi-
gan. For particulars address The Hills-
dale Grocery Co., Hillsdale, Mich. 1

Money-Making Secrets Exposed—Shows
way to freedom from wage slavery and

 

 

points way to prosperity. Particulars
free. Union Mailing Bureau, 1040 Wells
St., Chicago. 999

 

 

ACCOUNT SYSTEM.

For Sale—My Simplex, short system at
a bargain, account of changing to larger
Simplex system. Original cost $48. Will
sell for cash at $82. Have used one
month. Manufacturer has agreed to print
supplies free for you. T. G. Kiess, High-
land Park, Ill, 10

Drug and grocery stock for sale; full
Prices; finest location. Very little cash
required. Address Dr. Pierce, Beaverton,
Michigan, 982

 

 

For Sale—A clean stock of ladies’ fur-
nishings and dry goods, having an estab-
lished trade in a growing town. Stock
and fixtures will inventory about $5,000.
Owner desires to retire from business
life. Address Box 97, East Jordan, Mich.

27

ee Se a a
For Sale—Good 10 Syrup soda fountain,
onyx front. Cost $700. Will sell for $100.
W. C. Wheelock, Kalamazoo, Michigan.
19
For Sale—A snap for quick cash sale;
fine established hardware business. in
good town in Northern Iowa. A most
attractive business proposition; will bear
close examination. Must act quick. . C,
W. Soesbe, Greene, lowa. 9

For Sale—Clean, fresh unbroken stock
groceries, fixtures and shelf hardware.
No old goods. $750 to $800. Strictly
cash business. Location good and rent
reasonable. Address 8, care toe

 

Grocery and hardware stock for sale
by J, W. Spooner, Prescott, Michigan.
4

We are in the market for maple and
beech lumber and small squares in large

 

quantities. The Columbia Mfg. Co., New

Philadelphia, Ohio. 997
Hotel for sale. Only one here, 14

rooms. John Feehery, Campus, IIl.

980
For Sale—Tailoring business in a good
live town, with a line of furnishing
goods. Will sell separately and teach
buyer to cut. Address J. H. Alger, Jr.,

Holly, Michigan. 989
For Sale—1,000 tbs. A No. 1 honey in
the comb, 1 Ib. sections. Address Fan-

ning Bros., Boyne Falls, ee a

 

 

 

I have a canvass glove outfit, consist-
ing of work table and rack, full set of
dies, mallets, block, turner, ete. Cost
when new, $100. Will sell for $50 cash.
I find myself unable to give it my at-
tention on account of other business.
R. L. Myers, Jr., Alanson, Mich, 984

I have several buyers for a first-class
mercantile business. Must be located
in live towns and making money. Par-
ties wishing to sell Kindly write me at
once. I make absolutely no charge for
listing your business. . Thomasma
433-438 Houseman Bldg., Grand Rapids,
Mich, 994

Wishes To Retire—Owner of a general
stock that will invoice about $30,000,
wishes to retire on account of age and
offers stock for sale. Located in Wis-
consin’s best farming community in a
live country town of about 1,000 inhabit-
ants. Only those in position to handle a
proposition of this kind need reply. Ad-
dress The Janssen-Ruedebusch Co., Real
Estate, Mayville, Wisconsin. 972

I teach penmanship by mail. The po-
sition-securing, salary-raising kind.
Journal and pen free. Francis B. Court-
ney, Box 2174, Cedar Rapids, Iowa. 978

For Sale—Stock farm implements, in-
voicing about $4,000. First-class farming
country. Only stock implements in town.
Address 966, care Tradesman, 966

For Sale—One of the freshest stocks
of groceries in Michigan and located in
the best town in the State. For further
particulars address Lock Box 2043, Nash-
ville, Mich. 97

For Sale—One of the best bakeries in
Southern Michigan. Cheap if taken at
once. Best of reason for selling. Pop-
ulation 2,500, two railroads, good schools
and churches. Address Lock Box 372,
Hudson, Michigan. 977

GAS CONSUMERS.

Save 50c to $5 on your gas bill every
month with our gas governor. Great
invention. Write for free circular to-
day. Specialty Supply Co., Dept. G.,
Kewanee, Il, 974
_ Free Tuition By Mail—Civic service,
drawing, engineering, electric wiring,
agricultural, poultry, Normal, academic,
book-keeping, shorthand courses. Ma-
triculation $5. Tuition free to first appli-
cants. Apply to Carnegie College, Rogers,

hio, 959
“Cash for your business or real estate.
J bring buyer and seller together. No
matter where located if you want to buy,
sell or exchange any kind of business or
property anywhere at any price, address
Frank P. Cleveland, Real Estate Expert,
1261 Adams Express Building, Chicago,
Illinois. 984

Patents of Value—Prompt and efficient
service. No misleading inducements. Ex-
pert in mechanics. Book of advice and
patent office rules free. Clements &
Clements, Patent Attorneys, 717 Colorado
Bldg., Washington, D. C. 957

 

 

 

 

 

 

 

 

 

No charge less than 25 cents.

For Sale—One of the best paying drug
stores in Michigan. Stock will inventory
about $45,000. Good reasons for selling.
H. Thomasma, 433-438 Houseman Bldg.,
Grand Rapids, Mich. 993

For Sale—Clean stock of general mer-
chandise, including buildings in country
town in the Thumb of Michigan. Inven-
tories $3,000. Reason for selling, failing
health. Can reduce stock. Address Lock
Box 107, Colling, Michigan. 646

For Sale—General stock with fixtures,
store building, ware room and dwelling

attached. Situated in one of the finest
resorts in Northern Michigan. Reason
for selling, poor health. Mrs. G. H.
Turner, Topinabee, Michigan. 898

Will pay cash for stock of shoes and
rubbers, Address M. J. O., care Trades-
man. eee

I pay cash for stocks or part stocks
of merchandise. Must be cheap. H.
Kaufer, Milwaukee, Wis, 92 _

Merchandise sale conductors. A. E.
Greene Co., 414 Moffat Bidg., Detroit. Ad-
vertising furnished free. Wtrie for date,
térms, ete. 549

 

 

For Sale—$9,000 general merchandise.

Great chance for right man. Big dis-
count for cash. Address M. W., care
Tradesman, 772

Safes Opened—W. L. Slocum, safe ex-
pert and locksmith. 66 Ottawa street,
Grand Rapids, Mich. 104

 

We have the best advertising proposi-
tion on the market to-day for dry goods
merchants, general store merchants and
department stores—no other kind. Ex-
clusive to one merchant in a town. Sat-
isfaction guaranteed to each patron.
Write for particulars. Reporter Service

a
insertion and one cent a word for ‘each
Cash must accompany all orders.

 
   

HELP WANTED.

Salesman Wanted—To carry as a side
line, a legitimate and good selling article.
Good commission. See advertisement
on page 27 of this issue. The Oscar
Onken Co., Cincinnati, Ohio. 5

Wanted—aA registered drug clerk to go
to Yerington, Nevada. For full particu-
lars enquire 588 S. Division St., Grand
Rapids, Michigan. 28

Salesman—Constantly or sideline, sell-
ing greatest washday help! No rubbing!
Cameo, Detroit, Michigan. 998

Carpenter wanted to locate here, Ad-
dress John Feehery, Campus, III. 979

 

Sideline saelsmen wanted to handle the
Merrick Patented All-Steel horse shoe
calk. Remains sharp until worn out;
outwears all others. Sells at sight. Send
for particulars of territory, references,
etc., to Merrick Calk Co., Box 1128, Hart-
ford, Conn, Orders now being placed
for fall delivery. = oso

 

Local Representative Wanted. Splen-
did income assured right man to “act as
Our representative after learning our
business thoroughly by mail. Former
experience unnecessary. All we require
is honesty, ability, ambition and willing-
ness to learn a lucrative business. Nc
soliciting or traveling. This is an ex
ceptional opportunity for a man in your
section to get into a big paying business
without capital and become independent
for life. Write at once for full par.
ticulars. Address E. R. Marden, Pres
The National Co-Operative Real Estate
Company, L 371, Marden Building, Wash.
ington, BD. C. 883

 

Wanted—Clerk for general store. Musi
be sober and industrious and have some
previous experience. References required.

 

 

 

Bureau, 215 S. Market St., Chicago. 794 Address Store. care Tradesman. 242
For Sale—In Central Michigan, clean SITUATIONS WANTED.

grocery stock and fixtures, corner loca-

tion, town of 12,000. <A bargain if sold Wanted—Position as manager or clerk

at once. Health, cause of selling. Ad-
dress No. 882, care Tradesman. 882

Wanted—To buy, for cash, stock cloth-
ing, shoes or dry goods. Address R. W.
Johnson, Pana, Ill. 854

 

in store, clothing, shoes or men’s fur-
nishings. Experience, 13 years, Best
references furnished. Address 20, care
Tradesman. 20

Want

 

ads. continued on next page.

 

PRINTING

For Produce Dealers

Letter Heads, Bill Heads, Business Cards
Envelopes, Statements

Shipping Tags,

In fact, everything that a produce dealer

would use, at prices consistent with good

service. # st 3 8 ot ot OF ot ot ot Ot

Order Blanks

 

 

TRADESMAN COMPANY
GRAND RAPIDS, MICH.

 

 

 

  

 

 

48

 

MICHIGAN

TRADESMAN

March 6, 1912

 

NEW YORK MARKET.

Special Features of the Grocery and
Produce Trade.

Special Correspondence.

Spot coffee has had a very quiet
week and the market is characterized
by a good deal of variation as to the
size of individual orders. Some say
they have no fault to find with the
drift of things, while’ others report
nothing doing. Prices show little va-
riation and at the close Rio No. 7 is
worth in an invoice way 143c and
Santos 4s, 153¢c. In store and afloat
there are 2,426,701 bags, against
2,470,783 bags at the same time last
year. Milds show no animation and
good Cucuta is quoted at 16%c.

The tea market is about as dull as it
has been at any time within a half
year. The trade is waiting the new
standard, and until it is announced
quietude will reign. The situation in
China causes some uncertainty, but
this will be settled—or further “un-
settled’—later on.

Granulated sugar is quoted at 5.80c
less 2 per cent. This is still rather
more than a cent higher than a year
ago. Demand has been rather quiet
and this condition it is thought will
be likely to prevail for the remainder
of the month. Neither buyer nor sell-
er seems to be taking very much in-
terest—simply letting matters drift a
little while.

Rice moves in its daily rut and
quotations show no change. The best
that can be said is that prices are very
firm. Supply is not over-abundant,
although there is no scarcity. Prime
to choice domestic, 534@534c.

Spices are steady and dealers are
quite free to acknowledge a satisfac-
tory condition. Stocks of pepper are
moderate and Singapore black is firm
at 11/2@1134c in a large way.

Molasses is quiet and the trade is
now waiting for new Ponce. Good
to prime centrifugal, 25@32c. Syrups
are in moderate supply and are held
at 25@28c for fancy.

Packers of tomatoes say of futures
that standard 3s will be 85c or—weel,
perhaps death. They talk as though
they really meant to hold this rate.
Their friends, the enemy who will buy
the goods, are not just now disposed
to talk this rate, but seem willing to
let matters drift along for a few
weeks or months. Spots are quiet but
Prices are firmly maintained, and this
is true of practically the whole list.

Butter has had rather a quiet week.
Prices have shown an advance, at
least for top grades, and creamery
specials are now worth 31c; extras,
30%c; held stock, 29@29%c; factory,
24@25c.

Cheese is firm, with best whole milk
quoted at 18c for white and 17%4c for
colored.

Eggs of top grade are not in over-
abundant supply and yet prices are a
little lower. We no longer see any
40c stock nor even any 30c, but 26@
28c seems to be about the very highest
point, and there is a fair supply at 23
@24c of fresh gathered. California
arrivals have been quite liberal.

a
Manufacturing Matters.

Detroit—The Detroit Air Products

Co. has been incorporated with an

authorized capital stock of $300,000, of
which $160,000 has been subscribed
and $150,000 paid in in property.

Detroit — The Baird Machine &
Manufacturing Co. has increased its
capital stock from $15,000 to $25,000
and changed its name to the Supe-
rior Machine & Engineering Co.

Benton Harbor — The Crary Ma-
chine Works has engaged in business
with an authorized capital stock of
$20,000, all of which has been sub-
scribed and paid in in property.

Detroit—The Keeton Motor Co.
has been organized with an authoriz-
ed capitalization of $10,000, of which
$5,250 has been subscribed, $1,026.54
being paid in in cash and $4,223.46 in
property.

Detroit—A new company has been
organized under the style of the For-
mozone Co., with an authorized capi-
talization of $5,000, of which $2,500
has been subscribed, $500 being paid
in in cash and $2,000 in property.

Clio—The Clio Manufacturing Co.
has been organized to manufacture
woodenware and to sell same, with an
authorized capital stock of $25,000, of
which $12,500 has been subscribed,
$3,160 paid in in cash and $1,300 in
property.

Detroit — The Detroit Electrical
Heater Co. has merged its business
into a stock company under the style
of the Detroit Electric Heater Co:
with an authorized capital stock of
$50,000, of which $28,000 has been
subscribed and $5,000 paid in in cash.

Charlotte—The Model Packing Co.
has engaged in the manufacture of
sauer kraut, and fruit products, to
buy and sell, can and preserve pickles
and all kinds of fruits, with an au-
thorized capital stock of $10,000, of
which $5,100 has been subschibed and
paid in in cash.

Detroit—The United States Starter
Co. has been incorporated to manu-
facture and sell automobile and other
motor starters and other automobile
parts and accessories, with an author-
ized capital stock of $10,000, of which
$6,000 has been subscribed, $500 paid
in in cash and $1,200 in property.

Detroit—The Triumph Manufactur-
ing Co. has engaged in business to
manufacture and deal in machinery,
tools, implements, self-propelled ve-
hicles, motors, motor parts and any-
thing connected therewith, with an
authorized capital stock of $75,000, of
which $39,000 has been subscribed and
$7,500 paid in in cash.

————) >
Fruit Crop Promises Well.

Traverse City, Mar. 5—The fruit
trees in the counties surrounding this
city are in fairly good condition de-
spite the extreme cold weather; at
least such is the report made as a re-
sult of a careful enquiry. Outside of
some damage done to peach buds in
the low lands and to sweet cherries
here and there, the fruit crop for
1912 promises to be good. In the
low places, not only the buds have
been killed, but in some instances the
wood has been affected somewhat on
the ends of the branches. As far
north as Elk Rapids, through the Old
Mission Peninsula, in the central and
northern parts of Leelanau county
and in the southwestern portion of

that county, and in the vicinity of
Frankfort, the peach buds are re-
ported safe. A report from the Paul
Rose orchard Frank-
been care-

located near
fort, which orchard has
fully examined by Mr. Rose, is said
to be in such conditon that the usual
amount of thinning will have to be
done in order to get the proper re-
sults for the coming season. As re-
gards sweet cherries in this section,
there is some report of damage. Sour
cherries, however, and apples are in
the best of condition and it is be-
lieved the buds will come out of the
winter in a conditon that will in-
sure a big crop.

The Grand Traverse region is
famous because of its cherries and its
apples, and as these both promise to
be successes for 1912, the fruit grow-
ers are feeling very optimistic. A
movement is already on foot to ad-
vertise the apple crop of this section
so that here will be an increased de-
mand for the fruit and the crop will
be sold at better prices than hereto-
fore. The fruit growers realize that
one of the biggest problems before
them is that of getting their yearly
yields marketed. They are aware
that they are producing a superior
fruit and one with a flavor that is
most attractive, and they are now
endeavoring to learn how to make
these virtues yield them cash re-
turns.

——_22-——_—_—_—
Butter, Eggs, Poultry, Beans and Po-
tatoes at Buffalo.

Buffalo, March 6—Creamery butter.

28@32c; dairy, 23@30c Tolls, 23@26c;

poor to good, all kinds, 20@25c.
Cheese—Fancy, 17%@18c; choice,

17@17%c; poor to good, 12@16c.

Eggs—Fancy fresh, 24c; choice,
23c. ;

Poultry (live) — Turkeys, 17@20c;
chickens, 15@16c; fowls, 15@16c;

ducks, 17@19c; geese, 13@14c.

Poultry (dressed)—Geese, 13@14c;
turkeys, 18@22c; ducks, 17@20c;
chickens, 15@17c; fowls, 14@16c.

Beans — Red kidney, $2.75; white
kidney, $2.75@2.90; medium, $2.65@
2.90 ;marrow, $2.90@3; pea, $2.65@
245.

Potatoes—$1.20.

Onions—$1.75@2. Rea & Witzig.

Kind of Him
The Hobo—Say, lady, do youse re-
member dat last fall youse gave me
‘n old vest? Well, dere wuz $10 #4
bills in dat vest.
The lady (joyfully)—And you’ve
brought it all back?
The Hobo—Nope; I came for anod-
der vest.
— +2.
Board Meeting, Knights of the Grip.
The March Board meeting of the
Michigan Knights of the Grip will be
held at the office of the Secretary,
W. J. Devereaux, in Port Huron, Sat-
urday, March 9. John D. Martin, of
this city, a member of the Board of
Directors, will attend.
22
Some men who marry in haste
have plenty of time to pay alimony.
oa o—____
Many a big man has been hum-
bled in the dust by a little woman.

 

 

 

 

 

line of business,

Business Printing.

 

How About Your

PRINTING
= =for 1912?>—=

‘THs question is a very pertinent one for business men. because every
day Business Printing takes on added significance as A FACTOR IN TRADE.

Time was when any sort of Printing would do, because not much was
expected of it. but nowadays Printing is EXPECTED to create and transact
business. For this reason. good Printing is exceedingly necessary in every

We have been producing GOOD Business Printing for years. We have
kept pace with the demand for the BEST in printing. As a consequence, our
Printing business has grown splendidly,
shop facilities. to increase equipment quite regularly. We have the requisite
mechanical equipment, and with one of the best equipped. as well as the
largest Printing establishments in Western Michigan, we are in the very
best position to give to the business man the highest standard of GOOD

This includes everything, from envelopes to the most elaborate catalogs.

We respectfully solicit your patronage, giving the assurance that all
orders will not only be PROMPTLY EXECUTED, but the Printing will come to
you in that quality of excellence you desire and, withal, at as reasonable a
price as it is possible for us. or anyone else. to deliver GOOD PRINTING.

Orders by letter or by phone will receive prompt attention, and if you
desire, a qualified representative will wait upon you without delay.

Tradesman Company, Grand Rapids

 

 

We have been compelled to enlarge

 

 

 

 

 

 

 

  

 

 
 

 

 

    

 

  
 

    
 

 
    

      
  
     

  
   
  

 

 

 

 

 

 

 

 

 

 

: "IMPORTED FROM HOLLAND , :
oes | at business Building is the art | § Sino Bae A. 1: Knowlson
e, ;| OL securing permanent and @& 1 8
IM | ‘ :
P| profitable patronage you should ‘ae i ; Pp ‘ C Oompany
2 R| carry | ae a ui {8 fe 3 ;
D DROSTE’S PURE DUTCH COCOA a : 5 4 F WHOLESALE
A R ae is the best see cocoa, costs MN R e 5 Gas and Electr 1c
M e consumer less and pays you a aay M Pp .
= u| better profit than what you could Ul) H — Supplies
a) yo make on any other imported cocoa— , 1M o Mickivan Disieticies Ec
? A oe a a [ Y A ES Welsbach Company
D Maan | 7 |
H. HAMSTRA & Co., Importers coe NB 99-103 Congress St. East, Detroit
Chicago, Ill. Grand Rapids, Mich. Telephones, Main 2228-2229
: 1 IMPORTED FROM HOLLAND a Sak for Catalog
- ow There is No Stronger Proof of MACAULEY SAID
: : Merit than Continued P opularity Those inventions which have abridged distance

 

 

: have done the most for civilization.
ie H OLLAND RUSK has grown in popularity from year to

: . x year. The sales are constantlyjincreasing. This can US E TH E BELL

ro | be due to but one thing’ The sale of one package means a _ And patronize the service that has done most
f 7 steady customer. The merits and all-round usefulness make to abridge distance
¢ _ | ita seller—a quick repeater. Are you getting your share of
f » | the sales? If not, order a case from your jobber today. AT ON CE

 

Your personality is miles away

Pot ee:

Holland Rusk Co, ees Holland, Mich.
‘ Avoid Imitations
Look for the Windmill on the Package

ae "| The Man Who Is Brief Has At
, iar
|

Every Bell Telephone is ,
a long distance station.

   

 

 

 

 

 

 

 

Least One Virtue

“‘The Shorter the Act, the Longer the Encore’’—W. L. Brownell.

    

 
 
  
  

 

  

Witt
WE

i

If you haven't a Safe, you need one.

 

If it is too small, you need a larger one.

We sell the best Safes made.

 

We can save you money on your purchase.

 

We have only one price.

 

But that price is low and right.

 

 

 

 

We want to do business with you

 

 

 

 

 

| : _ Write us today.

 

 

 

Simply say ‘Furnish me with Safe information and prices.”’

 

 

 

 

 

 

 

| Grand Rapids Safe Co. Grand Rapids, Mich.

 

 

 

 
 

 

 

 

 

 

A FEW REASONS | |
YOU |

Cannot Afford to be Without the -
Line of Work Clothes Which Bears This Ticket

 

 

 

 

 

 

 

 

ROM the time we started manufacturing work clothes, our every |
effort has been to make our line the BEST on the market. That we
have succeeded in our efforts, we attribute to the facts that we use only
the best materials obtainable, employ only skilled labor and cut our gar-
ments large and roomy, making them the MOST ATTRACTIVE, MOST q
SERVICEABLE and MOST COMFORTABLE that can be procured.

Any man who has worn our garments will insist, when buying work
clothes, on their having the ticket with the RED SHIELD and CREST,
and if you do not have them in Stock, you will surely lose sales, and we
would suggest that you write TO-DAY for samples, which we will send
via prepaid express. & #& £2 2 2 2 #2 w on

THe IneAL Clommnc Co.

|
GRAND RAPIDS

 

ot

el,

POET Oe