VR ae WADE, & ACE \y aS Ae I>) ConA fos CAPUBLISHED WEEKLY % 7 PCD S73) 25 (GESTURE VS ™ Ce ND ES | (Ca AL Ya vy) j ad )} MO RLWC: OOK Ae/Be 27¢ TRADESMAN COMPANY, PUBLISHERSR- <2) STATOR ESS LESS SELLE Twenty-Ninth Year GRAND RAPIDS, WEDNESDAY, APRIL 10, 1912 GC x eS se ( = Ve Was 1B a R a ne BROTHERSBUT! 2 iS RBKO'! HERSBUTLERBROTH ERSBUTLERBROTH ERSBUTLERBROTHERSBUTLERBROTHERS UELERERGT HERSRUTLEREROTHERSRU OL HSROTREEaBUCL EERESTEESEUGT ou naSUT UEREEOT "ERERUTLERIOTH ERSBUTLEROROTHERCEUT LERBROTHERSEUTLERSNO/ USBSDUTLEEROT URRSEUTLERSHOT HERSSUTLERBEOT JERSAUTLENAROT! ae ROTHERSBUTLERBROTH ERSBUTLERBROTH ERSBUTLER®BRO HERSBUTLERBROTHERSBUTLERBROTH RSBUTLERBROTH ERSBUTLERBROTHERSBU ERB: BUTLERBROTHERSBUTLERBROTH ERSBUTLERBROT ERSBUTLERBROTHERSBUTLERBROTHERS SUTLERBROTHERSBUTLERBR' RSBUTL. 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ROTHER: UTLERB erenee To sell good h h d ROFHERS 0 sell goods you must have the goods. UTLERBR fe To att | must h h eUyieene 0 attract people you ust have the K ROTHERS BROTHERS goods they want. ROTHERS UTLERBR efeean But what do child £ rtenar ut what do children want? UTLERBR ROTHERS UrLERa r t ll-the- t Th Brot Hens OYS, LOYys, all-the-year toys. ey are UTLERE : ; 6 : OTHER anaes the b d girls’ staples, th ds th BUTLERSR € poys an 1riS Staples, e€ goods that OTHER . TLERS BUTLERBR O sora es are as essential to them as hats are to aie OTHER: BROTHERS! Ww TLERB My coer omen, orieoen BUTLERSR UTLERBRC ROTHERS ay Go after the little folk now: th be UTLERBR( oO after € ilttie fo nhow; ey are ROTHERS UTLERBRI ROTHER ROTHeRS more numerous than the adults. Come to UiLekki ROTHERS * ’ ° UTLERBR BUTLERDR d let thirty-fi borers uS and {fet our lrty-live years experi- BROTHERS UTLERBR “ ° ROTHERS ea h the best 1 to hand] UTLERER ence Show you € dest lines to handle, ROTHERS Ss UTLERBR UTLERBR ROTHERS ROTHERS h d rt f ll th UTLERBR UTLERER! W e€ are eaaquarters for all- e-year ROTHERS UTLERBR t it f t l F. F. 2 ROTHERS pores oys. Write for catalogue F.F. 983, or UfLereR ROTHERS Se S h h d UTLERBR UrLeee get in touch with our nearest house to ay. mOTHERS UTLERBR BROTHERS ROTHERS BUTLERBR ROTHERS BUTLERER BUTLERB BROTHERS BUTLERBR: BUTLERBR BROTHERS 8 ers BUTLERBR 8 Tees BROTHERS SUTLERBR BUTLER BROTHERS surteaee Bu Lees. BROTHERS BUTLERER = : BROTHERS BUTLERER Exclusive Wholesalers of General Merchandise BUTLERBR BUTLERBR: . . . . 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LERBROTHERSBUTLERBROTHERSBUTLERBROTHERSBUTLERBROTHERSBUTUERBROTHERS BUTLERBROTHER: BUTLERBROTHERSBUTLER! oT HERSBUTLERBROTH ERSBUTLERBROTHERSBUTLERBRO HERSBUTLERBROTHERSBUTLERB i BR ERSBUTLERBROTHERSBUTLERBROTHERSBUTLERBROTHERSBUTLERBROTHERSBUTLERBROTHERSB LER BROTHERSBUTLE BROTHERSBUTLERBROTHERSBUTLER BROTH ERSBUTLE RBROTHERSBUTLERBROTHERSBUTLERBROTHERSBUTLERBROTHER i BU PLEREROTHERSBUTLERBROTHERSDUTLERBROTHERSEOTL EEE RO THERES EREES THERSBUTLERRROTHERSBUT LERBROTHERSBUTLERBROTHERSBUTLERBROTHERSBUTLERBROTHERSBUTLERBROTHERSBUTLERBROTHERSBUTLERBROTHERSBUTLERE 4 A.T. Knowlson| — ~ Company | Gas and Electric |! Supplies Welsbach Company 99-103 Congress St. East, Detroit Telephones, Main 2228-2229 : Ask’ for Catalog — : : Me Near Wayne : County Bldg. se The Coming Universal Staple— /} HOLLAND RUSK To make its excellent qualities and many uses better known, we have now ready for distribution our beautifully illustrated booklet: **The Dainty Dutch Delicacy’’ Will you help to place this in the hands of YOUR CUSTOMERS? Send us a list of names of best customers and your rubber stamp and we will mail these booklets with your name stamped on inside cover page to each customer. Rubber stamp and list will be promptly returned. SAMPLE OF BOOKLET SENT ON REQUEST PS de if NAN A aE Holland, Mich. Holland Rusk Co. :- For Mail Carriers, Policemen, Truckmen, Railroad Men The Gold Seat Foster, Stevens & Co. | | Wholesale Hardware =| | yf 10 and 12 Monroe St. 5 31-33-35-37 Louis St. Manufactured only by Grand Rapids, Mich. W. W. WALLIS, Manager Goodyear Rubber Company ue R ~ PN AS Relccian raolae ro¥e Lag RRS ne . IS PURE GUM, GIVES DOUBLE WEAR Putnam’s Menthol Cough Drops Packed 40 five cent packages in carton Price $1.00 VALE MAKES AND BURNS ITS OWN INDEP- om me fa athe ara a tS Te Gada wae Make Your Own aston : , Gas Light FREE FREE FREE Mr, Merchant—You can try one of our hydro- carbon systems in your store for 30 days. Guaran- teed for five years. If it is not as represented and the best and cheapest light producer you ever saw you may return it: no further obligations. Why hesitate and delay? Do you know of any one thing that will attract more attention than good light? Send diagram of your store today for free estimate, T. YALE MFG. CO. _20-30 S. Clinton St, Chicago GAS Each carton contains a certificate, ten of which entitle the dealer to ONE FULL SIZE CARTON i FREE : when returned to us or your jobber properly endorsed PUTNAM FACTORY, National Candy Co. : Makers / : GRAND RAPIDS, MICH. . Lautz SNOW Boy Lely Brosr. Vullalo, N.Y. —— lt: q am i Twenty-Ninth Year SPECIAL FEATURES, Bankruptcy Matters. 3. New York Market. 4. News of the Business World. 5. Grocery and Produce Market. 6. Financial, 8. Editorial. 9. Reduced Express Rates. 12. Detroit Department. : 13, One Hundred Thousand. . 14. Valuable as Food. 16. Behind the Counter. 17. A Young Man Kicks. 18. Hardware, 19. Electric Side Line. 20. Woman’s World. 21. Merchandising Methods. 22.. Drv Goods. 24.. Butter, Eggs and Provisions. 26. Mowing the Mountains. 30. A Druggist’s Garden. 32. Shoes. 35. Practical Advertising. 36. Clothing. 37. Exclusive Millinery Shops. 38. Chance Customers, 39. Value of Men. 40. The Commercial Traveler. 42. Drugs. 43. Drug Price Current, 44. Grocery Price Current. 46. Special Price Current. NO LONGER A MENACE. The information transmitted by the Washington the appears on Page 9 of this week’s issue will meet with a joyful reception at the hands of the retail merchants of this coun- try. The agreement to report a bill for the reduction of express rates and the announcement that a new company is being formed in New York for the purpose of delivering express packages in rural districts have relieved the situation by mak- ing any parcels post legislation at this session of Congress practically impossible. One Paragraph in the contribution of the Trademan’s Wash- ington correspondent is ly significant and that is the one that refers to the lack of effective ef- fort on the part of retail merchants in combatting this great evil. Res- olutions adopted by retail merchants’ associations and spasmodic efforts in other directions failed to accomplish anything on account of inefficient leadership until the American League of Associations was organized and fi- nanced by the wholesalers and man- ufacturers of the country. Through the medium of this organization effec- tive opposition was created and main- tained and the retailers now have this organization and its backers, and not themselves, to thank for the de- feat of the legislation they have so long feared and decried. It is a matter of much satisfaction to the Tradesman to realize that it was one of the contributors to this fund and that in this way it assisted in de- feating one of the most pernicious measures ever presented to Congress —a measure which would have work- ed unnecessary hardship to the re- tail merchants of this and other states. The Tradesman is informed that it is the only trade journal in correspondent of Tradesman and which peculiar- the United States to contribute to this fund and thus assist in placing an effectual embargo on legislation inimical to the best interests of the retail trade. —_++~-___ PLANNED PREVIOUSLY. “I planned my trip a year ahead and enjoyed it all the more on that ac- count,” was the declaration of a suc- cessful business man after a vacation of a month. The words are sugges- tive not only of the increased pleas- ure because of the feeling that work was not suffering at home, but of the advantages which may accrue from planning in advance. Nature adopts this method most fully. The swelling buds were all formed in embryo before the ripened leaves of last season fell to the ground. The spring blossoms which come up as if by magic were being arranged for many months ago in their underground workshop. The brown, dead looking bulb which is the source of food supply for the plant was very busy sending forth new rootlets when we were swelter- ing in the August sun, and had al- most forgotten its existence; or if we thought of it at all, it was that the plant was dormant. The fruit and nuts of the autumn harvest are held in the embrace of the vernal flowers. Webster, during an unexpected dis- cussion in Congress, quite charmed his hearers by the eloquence of an impromptu speech. On being congrat- ulated later, he replied that those words. had been prepared years be- fore, cut down, re-fashioned, elaborat- ed, until the single paragraph which had all the-freshness of being given on the spur of the moment represent- ed much hard labor, and was laid away in one of his capacious mental compartments ready for the oppor- tune time. Our best efforts, our best times, come _ not by chance, but through preparation in advance. And the vacation, like the work, which is planned months ahead brings enjoy- ment in anticipation, and a double portion in the reality. The duties left behind are carefully adjusted to run for the time; routes have been map- ped out and studied; rates carefully arranged for; and the greatest advan- tages .at the least expense assured. Even pure fun may be conducted up- on business principles. —__2--__ Keep track of how much stock you have as well as of how much you are selling. They were foolish virgins, you know, who did not realize that their lamps were empty. We should so live and labor in out time that what came to us as blos- som may go to the next generation as fruit. This is what we mean by progress.—Connolly. WORKING FOR THE FUTURE. Every transaction which we make has a future significance. Were it not so, how much simplified would be some of our daily problems. There are those who come to us, uncertain what they do want for a purpose teadily outlined, and who are more than half inclined to leave the deci- sion to us. There are goods in stock of which we would gladly free ourselves. They may have been test- ed and_ proved disappointing; the profit may be larger than in other brands for similar purposes; the fea ture termed seasonable may be fast vanishing. But when the selfish phase Presents itself, we should also. re- member that there is a future. We now have the trust of the patron. Can we afford to betray it? No; most de- cidedly not. His interests should for the time be ours. He will remember us by our methods in the crucial test: and if we fail in this, ten dozen fu- ture “bargains” will scarcely restore us in his estimation. Character is quite as essential a foundation stone of the tradesman as of the minister. His material, as well as his ethical success, demands it. Unscrupulous sales eventually fall back like heavy stones upon the one who made them. The question up- Permost in the mind of the sales- man should be, not “Can I make the sale?” but “Can I give satisfaction?” It is the latter which secures per- manent trade. If the reverse is ef- fected he is as surely repelled. More, there is no one, not even the hum- blest, who has not some _ influence with some one. And this is going to be extended against you unless your methods are worthy of recom- mendation. The misfit is about as bad a bit of advertising as you can get in any way. Avoid it. Be sure that your sale is one which you can stand by—defend if necessary; but one which is not liable to need any defense. —~+..—___ ; The Holland and Zeeland Merchants Touch Elbows. Holland, April 8 — The Holland merchants had the time of their lives on the evening of April 4, when they were the guests of the Zeeland mer- chants. Some sixty strong they went to Zeeland in a special interurban car and from the minute they stepped off the car in the sister city until the time they returned to Holland, about midnight, there was not a dull mo- ment for the Holland business men. The Zeeland merchants showed them- selves the most admirable hosts and provided amusements galore for the local people. The first thing on the program was an indoor baseball game between the team of the local merchants and the ADESMAN GRAND RAPIDS, WEDNESDAY, APRIL 10, 1912 Number 1490 team of the Zeelanders, resulting in a victory for the visitors by the score of 3 to 1, After the ball game the company went to the rooms of the Zeeland Civic Club, which were thrown open to the visitors. Attorney J. N. Clark, of Zeeland, presided and made a neat address of welcome to the Holland merchants, in which he made them all feel at home. The following mer- chants gave talks: Austin Harrington, Jacob Lokker, Bert Slagh, E. P. Dav- is, Wm. Orr, Al. Hidding, Dick Boter and Mayor-elect Nicodemus Bosch. Mr. Danhoff, of Grand Haven, Henry Bouwens and Bert Van Wyke, of Zee- land, also gave talks. The rooms of the Zeeland Civic Club are equipped with pool tables and Wm. Leapple challenged the Hol- landers to a game. A number of in- teresting contests were then pulled off. In the course of the evening the Holland merchants were freely sup- plied with cigars and toward the close of the meeting little clay pipes were passed around. On the bowls of these pipes the motto, “The Pipe of Peace,” was written. Then a five pound pack- age of tobacco was passed around and all smoked the pipe of peace. The Zeelanders were highly compli- mented by the visitors for the jolly time they had provided for them and the local business men expressed a regret that the Zeelanders did not have a merchantile association. They urged the Zeelanders to organize and co-operate with the Holland Associa- tion. President Boter, of the Holland Merchants’ Association, extended an invitation to the Zeelanders to come over to Holland and enjoy th ehospi- tality of the Holland merchants. During the evening music was fur- nished by the Civic Club orchestra and E. P. Davis gave two recitations that were loudly applauded. It is probable that the Zeelanders will be entertained in Holland in the near future. —_~+-.___ W. R. Roach, who conducts five large canneries in this State, with headquarters at Hart, was brought to the U. B. A. Hospital in this city last Friday and underwent an operation the same evening for appendicitis. The operation was a very critical one and for several days Mr. Roach’s life hung in the balance, but he is now picking up rapidly and every indica- tion points to a speedy and complete recovery. This will be welcome news to the many friends of Mr. Roach in all parts of the country. —_~> +2 What kind of a store do the women like best to patronize? That’s the question you should ask yourself. It is the store that is the most accom- modating in its treatment of them. BANKRUPTCY MATTERS. Proceedings in Western District of Michigan. April 3—In the matter of Eimer E. Jenks, bankrupt, formerly at Grattan, a special meeting of creditors was held. The first report and account of David A. Warner, trustee, was con- sidered and approved and a first div- idend of 10 per cent. declired and ordered paid to ordinary creditors whose claims have been allowed up to this time. April 4—In the matter of the J. W. Fleming Co., bankrupt, ferrserly in the produce commission business at Muskegon, the bankrupt having failed to make the deposit to cover the proposed composition of 20 per cent. and the matter re-referred to Referee Wicks, the trustee, Elmer J. Peterson, of Muskegon, filed his final report and account, showing total re- ceipts of $2,704.34, disbursements for preferred claim for taxes, $62.23, oth- er administration expenses, $67.47, and a balance on hand for distribu- tion of $2,574.64. An order was made by the referee calling a final n.eet- ing of creditors at his oface on April 25 to consider such final report and account and for the purpose of de- claring and = ordering paid a final dividend herein. April 5—In the matter of Julius VandeKopple, bankrupt, of Grand Rapids, the first meeting of creditors was held, and by unanimous vote of creditors present and _ represented William B. Holden, cf Grand Rapids, was elected trustee and his bond fix- ed at $2,000. Freeland A. Stoner, Fred VanKuelen and Gerrit J. Brouw- er, of Grand Rapids, were appointed appraisers. April 8—A voluntary petition was filed by Harry Leach, a Wes: Bridge street merchant in the clothing and shoe business, and an order was made by Judge Sessions adjudging him bankrupt and referring the matter to Referee Wicks. An order was made by the referee calling a first meet- ing of creditors to be held at his of- fice on April 26 for the purpose of electing a trustee, proving claims, examining the bankrupt, etc. The bankrupt lists the following assets in his schedules: Siptk in trade ........ |. $1,300.00 Household goods ........... 162.00 MORTUTES 2 200.00 Debts due on open account.. 79.20 $1,741.20 The household goods and $250 of the stock is claimed as exempt. The following is a list of the prin- cipal creditors: D. Koblin, city... 63.00 Kendrick H. Jenks, city...... 30.00 Safe Lock Co., Cincinnati . 17.¢0 G. R. Gas Light Co., city.... 24.00 D, Jacobs & Sons, Cincinnati. 38.00 Berger & Allswany, Chicago.. 26.50 B.: Movin, Chicabo ........... 50.00 Defiance Tick Mitten Co., To- (dO 23.68 Adams & Ford Co., Cleveland. 52.80 Nat’l Umbrella Co., Cleveland. 31.25 Evening News, Battle Creek .. 23.80 I. S. Pants Co., New York.... 52.00 Peoples’ Outfitting Co., Battle MICHIGAN (reel: oe 213.50 Romadka Bros.,. Milwaukee... 67.25 David Maiman, Chicago ...... 64.50 J. Witkowsky, Chicago ....... 96.00 kL. ispoe, Detroit... 150.00 L. McCoy, Battle Creek ...... 20.00 aR. Leach, Detroit 2 98.00 Sarasohn & Shetzer, Detroit.. 450.00 Chas. Goldsmith & Co., Detroit 200.00 Maddox & Co., Detroit ...... 35.13 Jacob F. Meyer & Co., Detroit. 52.00 Guthamann, Carpenter & Fell- ing (hicaco. 330. 98.00 Keizer & Co., New York 32.00 Dubbli & Warner, Springfield. 42.00 J. Koblin, Detroit 9... 249.00 Bogen & Berman, New York. 31.80 April 9—In the matter of Laverne F. Jones, bankrupt, of Grand Rap- ids, the trustee, William J. Gille‘t, of Grand Rapids, has filed his final re- port and account showing total re- ceipts of $3,271.52, disbursements for preferred tax claim and first divi- dend of 15 per cent. upon ordinary claims, $1,032.90, for administration expenses, $156.07, and a balance of cash on hand for distribution of $2,082.55. An order has been made by the referee calling a final meeting of creditors to be held at his office on April 29 for the purpose of consider- ing such final report and account and declaring and ordering paid a final dividend in this matter. ——_>+>—__ Spring Points the Way To Selling Possibilities. Written for the Tradesman. Spring—tripping, blithesome, ex- uberant spring—is at hand. If you do not believe it, consult your calendar. If you have hitherto been unmind- ful of its approach, consider the well- known tokens now observable in the out-of-door world. While there is, at times, a nipping tang in the air, reminiscent of the winter out of which we have emerg- ed, the fact above stated can be gain- said or denied. Spring is at hand. And I think the people throughout the country, east and west, north and south, are at this time particularly glad to witness the advent of spring; for the long-continued, rigorous, gen- uinely old-fashioned winter out of which we have come has been suffi- ciently strenuous to satisfy the re- quirements of the most exacting. Fortunate are the people who dwell in temperate zones; for theirs are the joys and benefits of changing sea- sons. Too much of any sort of weather, no matter how beneficial it may be in itself considered, has a way of get- ting on our nerves. The winter now happily past cer- tainly did get on the nerves of a great many people. It was a hard old winter. There was wind and rain, snow and slush, frost and ice, and sudden and spectacular drops in the mercury. In many sections of the country snow laid on the ground for two or more months. In some localities tradition- al records, fondly cherished by “the ~ oldest inhabitants,” were ruthlessly broken by the records of the winter just passed. Take it all in all, I dare say there TRADESMAN are few people who will deplore the passing of winter. Thus the spring of 1912 will as- suredly find a most cordial welcome. Each new season means new and enlarged possibilities to the wide- awake merchant. And spring is no exception to the rule. The incoming season brings with it numerous calls for new and seasona- ble goods. Spring is fairly replete with possi- bilities for business—more business, new business, better busines. The merchandiser who is deaf to the blandishments and the benefits of spring needs to be pitied. Spring not only revives the earth— it also revives business. Spring is synonymous with life and resurrection. In the springtime dead_ things come to life. Old, grim trees, whose bare limbs have been _ silhouetted against wintry skies, begin to show evidences of the life stirring within them. The sap rises. Buds enlarge and burst into leaf- age. Such trees and herbs as are given to florescence, fling out their gay col- ors to greet the passersby. And the smell of growing things is in the air. Also the familiar notes of our bird- friends, who have returned to us from their winter quarters. And the old earth is renewed, re- invested, transformed! This is an age-old, perennially-in- teresting lesson that Nature spreads out for us in the earth—that book that is read alike by the Savage and by civilized man; by the children of Nature and by the masters of knowl- edge. : It is a profound and stirring lesson. But I am not primarily concern- ed with this phase of my subject. I am thinking about what spring means to the busy merchant, who is interested chiefly in things that have a bearing on his daily sales. What does spring mean to the mer- chant? Several things: In the first place, since the very idea of spring is the notion of a re- newal, the busy merchant ought to get a valuable tip from Nature. He, too, should renew his efforts— gird himself afresh to the tremen- dous task of getting new business in his locality. During the next few weeks and months Mother Nature is going to be extremely businesslike. And she is going to get things done. Buds and leaves, flowers and fruit, blades and grains—all these will be produced, each in its order. SEEDS WE CARRY A FULL LINE. Can fill all orders PROMPTLY and SATISFACTORILY. & & Grass, Clover, Agricultural and Garden Seeds April 10, 1912 And the marvel of the transforma- tion will increase as the days go by. While the forces of Nature are thus intently bent on accomplishing things, the merchants who are working to- wards a definite goal—more business —should also be busy. And this brings me to lesson num- ber two: A new season carries with all multi- tudinous new (potential) needs. In food, raiment, furnishings for the home and tools for the farm, the coming of spring suggests new needs. Winter equipment will not suffice for spring requirements. And here is where the calendar proves its iriendship to the chant. mer- If, therefore, in closing, I May ven- ture to make a suggestion of a rather general, but I trust none the less practical, nature, it will be this: Go after this spring trade in the spirit of renewed life and aggressive- ness. Do not assume that the busi- ness will come in automatically; for that is not the way with business. Go after it—and go after it with a vim! Let something of the spring permeate the store. spirit of Let it manifest itself in your win- dow trims. Let it crop out in your advertis- ing. Let it appear in your salesman- ship. The spirit of spring is buoyant, op- timistic, cheer-bringing. Spring is at once strong and gen- tle; confident and blithe; simple and winsome. And all these qualities may very well characterize your selling propa- ganda. If they do, you will prove yourself alert to the significance of spring and its selling possibilities. Chas. L. Garrison. —_~>->____ Butter, Eggs, Poultry, Beans and Po- tatoes at Buffalo. suffalo, April 10—Creamery but- ter, 29@33c; dairy, 25@30c; rolls, 23 @25c; poor to good, all kinds, 20@ 25c. Cheese—Fancy, 18!4@19c; 18c; poor to good, 12@16c. Eggs—Choice fresh, 21c. Poultry (live) — Turkeys, 18@20c: chickens 17@18c; fowls, 17@18c; ducks, 18@20c; geese, 12%4@14c. Poultry (dressed) — Turkeys, 18@ 22c; chickens, 17@18c; fowls, 17@18c. Beans — Red kidney, $2.50; white kidney, $2.75@2.90; medium, $2.65@ 2.70; marrow, $2.90@3; pea, $2.65@ 2.75. Potatoes—$1.40@1.45. Onions—$2.25@2.50. Rea & Witzig. chcice, BROWN SEED CO., GRAND RAPIDS, MICH. eos scay est esc ee April 10, 1912 NEW YORK MARKET. Special Features of the Grocery and Produce Trade. Special Correspondence. New York, April 8—A broken week caused a good deal of irregularity in the coffee frade last week and the spot article was moving in a very moderate way indeed. Advices from the great producing points were ab- sent owing to the closing of al- most all business there on account of the Easter holidays, and quotations here show no noticeable variation. In an invoice way Rio 7’s are quot- ed at 1434@147c. Milds are flat and not an item of interést can be gath- ered. Good Cucuta is worth 164@ 1634¢c. Refined sugar is gradually getting down to last year’s level and is now only about 44 points higher. It is quoted at 5.25@5.35c less 2 per cent. It was thought that considerable ac- tivity would spring up in the sugar market with the decline, but as yet there has been little, if any, improve- ment. But it is bound to come with the oncoming spring. Fine weather in Cuba augurs well for a big sugar output. Teas are steady, but orders are for small lots. However, buyers are in- sistent on having goods shipped at once and this would imply something of a reduction in stocks generally, and sellers are very confident as to the future. Quotations are firm and without material change. Rice is firm. Full rates are asked, and it would seem to be a waste of MICHIGAN time to spend it looking for “bar- gains.” Stocks are in strong hands and sellers are hopeful as to the fu- ture. Prime to choice domestic, 534@ 534¢. In spices, pepper seems to be the firmest article on the list. Jobbers are ordering gocds only for current requirements, as might be expected, and quotations ate without change. Singapore black pepper, 1174@12c. Molasses is quiet as the end of the season is in sight. Sales are of very small lots. Good to prime centrifu- gal, 25@32c. Nothing whatever do- ing in yrups. Canned goods are quiet. Future to- matoes are apparently “held up.” Packers are not willing to part with stock at 85c f. o. b. Baltimore, and positively declined lower offers. Spots, $1.25, with moderate trading. There has been quite a call for standard peas at about $1.25@1.27%. Stocks are not overabundant. Other goods show little change. Butter is firm for the better sorts, and some advance has taken place, so that creamery specials are held at 34c; extras, 33%4c; firsts, 32@33c; im- itation creamery, 2614@27c; factory, "2514 @26c. Cheese maintains its strength for old stock. A small amount of new has reached the market, but quota- tions are hardly well established. Whole milk, 1914@1934c. Eggs are firm. Best Western, whites, fresh gathered, 22@23c; ex- tras, 22%4c; storage, 211%4@22c; sec- onds, 20@20%c. TRADESMAN Death of Joseph P. Visner. Joseph P. Visner, one of the best known and most respected city sales- man in this market, died last week as the result of a long illness from dropsical trouble. He was in the U. B. A. Hospital for twelve weeks cur- ing*the winter, having been removed to his home about six weeks ago. It was hoped that the change of scene and: surroundings would contribute to his recovery, but the disease was evi- dently too deep seated to permit re- covery. The funeral was held at the family residence last Saturday after- noon, the interment being in ak Hill cemetery. Mr. Visner was born at Coaticooke, Quebec, May 25, 1854. He removed shortly thereafter with his parents to Chicago. When 7 years old he re- moved with his parents to East Sag- inaw, subsequently coming to this city, where his father enlisted as a volunteer in 1861. On the return of his father from the war, the family removed to Muskegon, where ihe re- mained ten years. Mr. Visner at- tended the common schools at that place and completed his education by a course at the Grand Rapids Busi- ness College. He then conducted a general store at Monterey, removing a few months later to Hopkins Sta- tion, where he conducted business three years. He then took in Peter Dendel as a partner, when the Srm name became Visner & Dendel. One year later he sold out to his partner, removing to Allegan, where he em- barked in the lumber and _ building material business. This he continued 3 three years, when he removed tu Grand Rapids January 1, 1890, and engaged with Edwin J. Gillies & Co., of New York, as city salesman. This position he has held ever since. Mr. Visner was a patient and persistent worker, and to this fact was due the remarkable success which attended his career as a salesman in this mar- ket. That he enjoyed the confidence of his house to a marked extent was shown by the fact that he was per mitted to make collections and en- force the payment of doubtful ac- counts, without consulting headquar- ters; in fact, his success in this re- spect was so remarkable that Gillies & Co. had long come to regard him as one of their most capable and trustworthy representatives. Letters from the partners in Gillies & Co. clearly disclose the keen loss they feel over his demise—the loss ofa friend as well as a worthy and faith- ful representative. —_+--____ An Opinicn From Pumpkin Hollow. Wouldn’t be much frettin’, riots would be ew; Only fools would let you see ’em lookin’ lue; Hope would be a lesson easier to learn If we'd all be getting simply what we earn, Wouldn’t be much millionaires; People who are sighin’ would forget their cares, And the lights on Broadway soon would cease to burn If men got to havin’ only what they earn, grumblin ’at the Wouldn’t be much money spent for costly wine; Men who curse would gladly work on rain or shine; Reno’d not be givin’ preachers much concern, If men might be spendin’ only what they earn. S. E. Kiser. Ma shade. Color. Way No. 1. Dandelion Brand THE BRAND WITH es Money Going and Coming Your profits come two ways on Dandelion Brand Butter Color: viz: Sales to your buttermaking customers. ‘Way No. 2.—Sales of these customers’ butter. In addition to this, you get credit for handling the best article of its kind in the world. Dandelion Brand Butter Color is positively without equal. It gives a rich, golden June It never turns rancid or sour. It doesn’t affect the taste, odor or keeping qualities of butter. It is endorsed by every authority. And its action is always safe, its color always uniform. You owe it to yourself and to your trade to send an order for Dandelion Brand Butter Send it now—while you think of it. Butter Color THE GOLDEN SHADE We guarantee that Dandelion Brand Butter Color is purely vegetable and that the use of same for coloring butter is permitted under all Food Laws—State and National. Wells & Richardson Co., Burlington, Vermont Manufacturers of Dandelion Brand Butter Color sale ene a RMI GEER TIER TES ARIS a RRS a RTT RECT ETR ee aoe ‘ MICHIGAN TRADESMAN os Laingsburg—G. J. Simeon, recently ware department of the Petermann cabided in the furniture business at store, at Allouez, have formed ; USI- Mantia. has purchased the stock of ness partnership, and have pur lased the People’s Home Furnishing Co. the Vitali general store at this place. and will continue the business under They will assume control at one. a his own name. will conduct this business in <., ties East Jordan—Robert Spence has purchased the bakery and confection- ery stock of Nelson Muma and taken possession. St. Joseph—A first dividend of 10 per cent. has been declared on the claims against Frank Weber, the bankrupt grocer. Owosso—Donovan & Collamer will engage in the wholesale coniection- ery business in connection with their restaurant May 1. Edgetts—H. W. Sachs has sold his stock of general merchandise to Fred Lickert, recently of Luther, who will continue the business. Grand Ledge — M. T. Streeter & Son, grocers, have dissolved partner- ship, Nelson J. Streeter taking over the interest of his father. Caro—Lawrence A. Hooper has purchased the George H. Trestain drug stock and will continue the business under his own name. Edgerton—Ernest W. Bratt, whose store building and general stock were recently destroyed by fire, has re- sumed business in his residence. ncreased their capi- m 350,000 to $150,000. William G. Adams, purchased the store meat stock of Winey & i will consolidate it with d Lumber Co. authoriz- of which and paid scid their stock to William Down- ing, who will continue the business at the same location. Harrison—The Harrison Elevator 0. 4 been incorporated with an 10Tized capital stock of $5,000, of which $2,500 has been subscribed and paid in in cash. Port Huron—Karl Eichhorn has sold his interest in the K. A. Eich- horn Candy Co. stock to Frank Mills and the business will be continued under the same style. Greenville—Harry and Burr Whip- ple have formed a copartnership and purchased the Perks & Mercer meat stock and will continue the business at the same location. Walloon Lake—Fred Shepard has sold his store building and stock of gtoceries to A. J. Crago, - general dealer at Clarion, who will continue business at both places. Dimondale—Crane & Crane have purchased the interest of Albert Hal- ifax in the Dimondale Elevator Co. and will continue the business under the management of Edward Nelson. Iron River—The Phoenix Lumber & Supply Co. has engaged in busi- ness with an authorized capital stock of $20,000, of which $10,000 has been subscribed and $5,000 paid in in cash. Mancelona — The Schroeder-Ses- sions Co, has engaged in the furniture and undertaking business, with an au- thorized capital stock of $5,000, all of which has been subscribed and paid in in cash. et ay u o Manistee—W. T. Brain is closing out his stock of chinaware and novel- ties and will retire from business, hav- ing sold his store building at 385 Riv- er street to Piotrowski Bros., who will occupy it with their drug stock. Polkton Mer- cantile Co. has been organized to carry on a wholesale and retail gen- eral merchandise business, with an authorized capital stock of $5,000, of which $2,500 has been subscribed and $1,500 paid in in cash. Coopersville—The Detroit— Regner & Graef, dealers in men’s furnishings, have merged their business into a stock company under the style of the Regner Graef Co., with an authorized capital stock of $12,000, which has been subscribed, $2,000 being paid in in cash and $10,- 600 in property. Lansing — The Lansing Retail Clothiers’ Association held a meeting at the Chamber of Commerce Mon- day evening, after which a luncheon a was served in the banquet hall, eighteen members being present. I. Daniel Derby, President of the Asso- ciation, presided as toastmaster, and each member responded with an im- promptu talk. Sparta—W. B. Stiles & Son have purchased the elevator material and warehouse of the Sparta Grain Co. and will erect the elevator on the site recently purchased from C. H. Jackson. This business change has also been responsible for deferring the building of the new fifty barrel flouring mill by Stiles ‘& Son until some future date. South Rockwood—The cold storage plant of John Strong & Son collapsed April 8 and it is a total wreck. The building was 60x70 feet and contain- ed several tons of ice, which is be- lieved to be the cause of the wreck. During the summer the building was used for the storage of butter and eggs and some one was in the build- ing most of the time. but this time of the year it was vacant, conse- quently there was no loss of life. Bay City—Three creditors of James S. Hail, who operated private banks at Kinde and Port Austin, have filed a petition in the United States Court here asking that he be declared a bankrupt. The creditors joining in the petition have claims aggregating $5,800. They allege that Hill commit- ted an act of bankruptcy when he made an assignment on March 2, os- tensibly for the benefit of his credit- ors to A. C. Stephenson and Cecil Peck, of Port Huron, and that the assignment was not in conformity with the State law regarding assign- ments for creditors. They set up that the deposits in Hall’s banks amounted to upwards of $140,000 and ask that a trustee be appointed to take charge of the assets. Payesville—Victor Nystti, who for several years has been in charge of the local office of the Finnish-Ameri- can Mining Co., and John Benstrom, Manager of the grocery and hard- tion with other projects. Paynes. ville is located on the South road in the heart of a rich ling district in Ontonagon county, « dis. trict which is rapidly being settled. The new firm has purchased s+. of the best of the farming lands an. will take the agency of others who own large tracts of this land. They pect to colonize this land and to conduct a commission busin among the farmers of that reo; uore Manufacturing Matters. Byron—Robert A. Murray has sold his cheese factory to Thomas Magee. Mesick—The Mesick Manuia tur- ing Co., Ltd., will remove its plant to Cadillac May 1. ‘Detroit—The National Silica Co. has increased its capital stock from $75,000 to $200,000. Battle Creek—The Battle Creek Oven Back Co. has changed its name to the United Steel & Wire Co. Iron River—The capital stock of the McDermott Iron Co. has been increased from $25,000 to $150,000. St. Louis—Felix O’Melia, manager of the St. Louis Milling Co., has pur- chased the plant and will continue the business under the same style. Crystal—The Crystal Cheese & But- ter Co. has been incorporated with an authorized capital stock of $2,000, of which $1,000 has been subscribed and paid in in cash. Pontiac—The Gem Wire Fence Co. which has done business for about thirty years as a corporation, has filed notice with the County Clerk of the dissolution of the corporation. Wyandotte—The Detroit Starch Co. has been organized with an autho ed capital stock of $25,000, of which $12,510 has been subscribed and $5,500 paid in in cash. Detroit—The Peninsular Plate & Window Glass Co. has been organ- ized with an outhorized capital stock of $50,000, of which $30,000 has been subscribed and $7,500 paid in in cash. Detroit—The Suburban Motor Car Co. has been organized with an av- thorized capitalization of $500,000, of which $250,000 has been subscribed, $300 paid in in cash and $60,000 in Property. Detroit—The Parisian Manufactur- ing Co. manufacturer of women’s garments, has merged its business in to a stock company under the sty! of the Parisian Cloak & Suit Co. with an authorized capital stock of $2,500, which has been subscribed, $1,500 being paid in in cash and $1,000 in property. Muskegon—A number of men form- erly prominent in the affairs of the National Boat and Engine Co. and the Racine manufacturing plant here, a subsidiary company, have decided to build a somewhat similar plant at the western end of Muskegon Lake. Work on the new buildings Probably will be begun in the near future. sah a becie. fr April 10, 1912 MICHIGAN TRADESMAN y 4 4 4 D oon st The Produce Market. Apples — Johnathans, $5.50; Bald- wins, $4.50; Spys, $5.50; Russets and Greenings, $4; Western box apples, $3 per box. Asparagus—$1.25 per doz. Bananas—$1.50@2 per bunch, cording to size and quality. ac- Beets—65c per bu. Butter—Receipts are only of a fair size and about equal the demand, which is very good, especially for ta- ble use. Packing stock is not mov- ing as freely as the rest of the line. Both Chicago and New York report a firm market on butter and state that supplies are limited in the fancy grades. Creamery extras command 32c in tubs and 33c in prints. Local dealers pay 24c for No. 1 dairy and 18c for packing stock. Cabbage—sc per tb. for either new or old; California, per crate, $4. Celery—Florida, $2 per crate; Cali- fornia, $1.10 per doz. : Cranberries—Late Howes, $6 per bbl. Cucumbers—$2 per doz. for house. Eggs—Receipts have been of about the usual size for the time of year and the demand during Lent has been only fair. The demand for stor- age purposes has been light as yet on account of the weather being so cold that it was feared eggs would be chilled, which makes them unfit for that purpose. Local dealers pay 17@18c, case count. Grape Fruit—Choice Florida, $7 per box of 54s or 64s; fancy, $8. Grapes—Imported Malaga, $4.50@ 5.50 per bbl., according to weight. Green Onions—t5c per doz. for home grown. Green Peppers—60c per small bas- ket. Honey—20c per tb. for white clover and 18c for dark. Lemons—California, $4.50; Messina, $4.25@4.50. Lettuce — Hothouse, 12c per head, $2 per bu. Nuts—Ohio chestnuts, 16c per tb.; hickory, $1.75 per bu.; walnuts and butternuts, 75c per bu. Onions—$2.50 per bu. for home grown; $2 per crate for Spanish. Oranges — Floridas, $3.25@3.50 per box for all sizes; Navels, $3.25@3.50. Pieplant—California, $2.50 per 40 tb. box. Pineapples—Cuban are in hot- tb.; liberal _ supply at $4 per crate for 24s, 30s or 368). Potatoes—$1.40 per stock. Poultry—Local dealers pay 13c for fowls and springs; 7c for old roosters; 10c for geese; 14c for ducks; 16@18c bu. for old: for turkeys. weight. These prices are for live Dressed are 2c higher. Radishes—35c per dozen for hot- house. Squash—2c per th. for Hubbard. Sweet Potatoes—$6.25 for Jerseys. Tomatoes—Six basket crates, $5.25. Turnips—50c per bu. Veal — 5@8c, according to the quality. —— +--+ The Grocery Market. Sugar — The price has weakened again during the week, and all refin- ers have declined 10 points, granulat- ed being now quoted at 5.30, New York basis. The cause is the con- tinued weakness of raws, which, in turn, is due to better crop condi- tions in most of the producing sec- tions and also the prospect that at least a reduction in the sugar tariff will be made by the present Con- gress. This is leading the sugar countries who would lose most by the reduction to pour their sugar into this country as largely as they can. The demand for sugar is only fair. Tea—The market continues strong in all lines at unchanged prices. Japan nibs are held at almost prohibitive prices. Uncertainty exists as to pros- pects of the market for new crop Japans. Some think a higher market is bound to prevail, while others look for no more advances. It is yet too early to forecast and a wet season may send prices up again. Ceylons and Indias are in good demand and at steady prices. The United States now stands third in Ceylon importa- tions, amounting last year to about eleven milion pounds. Congous are easy, with moderate sales. The world’s production of all teas for the year 1911 was about seven hundred million pounds. Coffee—All grades of Rio and San- tos are firm and high, prices being unchanged for the week. The de- mand is fair under the conditions. Milds are unchanged for the week, with the certainty, however, that buy- ers from first hands will have to pay more than a few weeks ago. Mocha is still forging upward and shows an- other advance for the week. Java is quiet and unchanged. Canned Fruits—California canned goods are moving fairly well at un- changed prices. Small staple canned goods are quiet and steady. Berries of all kinds are scarce and practically all stocks are out of the packers’ hands. Prices on canned fruits are still low in comparison with dried fruits and are meeting with a better demand from the consuming trade.. Canned Vegetables — Spot stocks of tomatoes are said to be well cleaned up in packers’ hands and from present appearances it seems that there will be nothing in No. 3 toma- toes to sell at less than 1214 or 15 cents per can for the coming year. Spot peas are Very scarce and pack- ers report a good business in futures. Corn, both spot and futures, is dull. Dried Fruits—The demand for all kinds of dried fruits is of about usual size for April. Evaporated apples are weak and prices show a decline of %c during the week. Apricots are just as firm as ever. The demand for currants has been light and prices are unchanged. Prunes are unchanged, being scarce and strong on the coast, weak and dull in secondary markets. Peaches are dull and unchanged. Raisins are unchanged on spot and in light demand. Prices on future raisins have been made on a compara- tively low basis, 534c f. 0. b. coast for fancy seeded, which is about 2c lower than a year ago. The trade, however, seem uninterested. Cheese—Old cheese is about ex- hausted, and some new is coming for- ward, ruling at 1@2c below the price of the best old cheese. The make is likely to show an increase each week and a gradual improvement in quality. _As the supply increases prices will decline. Spices—Wholesalers report a fair business from the retail trade. The consuming demand on seasonable var- ieties is of fair=size. Syrups and Molasses—No_ change in either glucose or compound syrup. Sugar syrup is quiet and unchanged in price. Molasses is dull at ruling prices. Rice—Most are well supplied, but reports from the South are to the effect that conditions are such that prices may go higher. The high market prevailing at the present time is said to be caused by the in- creased demand in Europe, which is more than twice as large as a year ago. Fish—Cod, hake and haddock have been interfered with by the warm weather, and from this time on will doubtless be quiet. Prices are steady. Salmon is unchanged. Fair request. Domestic sardines are weaker and the demand is inclined to be sluggish. There has been no change in mack- erel during the week, but the situa- tion continues strong and stocks are concentrated in few and strong hands. Provisions—Smoked meats are firm at about %4c advance over a week ago.. Pure lard is also firm at %c ad- vance and compound 4%@%c, both being in active demand. Barrel pork, canned meats and dried beef are all steady and unchanged. wholesalers —_—_—_»--___ Bankrupt Hardware Stock For Sale. Stock and fixtures of the Pike Hardware Co., at Newaygo, invoic- ing about $1,900 (including $500 part- ners’ exemptions) is offered at a bar- gain for quick sale. C. F. Rood, Trustee, Grand Rapids, Mich. William Judson reached home from California Saturday after a somewhat unpleasant experience at Grand Is- land, Neb., as the result of too much water—in the river. Hopkins People Elated Over Legal Victory. Hopkins, April 8—The suit of the Phoenix Cheese Co., of Zeeland, against the Hopkins Creamery Co., Lane VanPutten, Herman H. Stroud, Frank Miller, Albert L. Covill, and John Browers, has aroused a great deal of interest. It has been on trial in the United States district court since the first of the year, and has just been de- cided by Judge Sessions. ‘The suit arose out of the sale by the Zeeland Cheese and Butter Co., of which John Browers was the manager and princi- pal stockholder, of its creamery and cheese factory to the Phoenix Cream- ery Co. about two years ago. At the time of the sale the good will of the business was also sold, and the stockholders agreed not to engage in the business of manufacturing cheese or butter anywhere in the United States for a period of years. It was now claimed that Mr. Bowers had violated that agreement and that the Hopkins Creamery Co. and its officers had obtained the formula for making Leyden cheese from Brower, knowing that he had signed the con- tract and that the Hopkins Creamery Co. was really Mr. Brower’s and that Mr. VanPutten was in fact only a “dummy” acting for and holding stock in his name but that Mr. Browers was the real party in interest. The defendants one and all denied this and denied that Browers had any- thing whatever to do with the Hop- kins Creamery Co. or had any interest in it. Prior to the time that the Hopkins Creamery Co. began the manufacture of Leyden cheese, the Phoenix people had a monopoly of that business in America, and they used every effort to maintain this and keep the Hop- kins Creamery Co. from competing with them. The United States judge handed down his decision a day or two ago and completely upheld the contention of the Hopkins Creamery Co. and its officers in every detail and dismissed the bill of complaint as to them, with the costs to be paid to them by the Phoenix Cheese Co. The court held that Browers had not divulged to the officers of the Hopkins Creamery Co. the formula or process of manufacturing Leyden cheese and was in no way personally or financially interested in the com- pany. Leyden cheese is a great favorite among the Hollanders, and the com- petition of the Hopkins Creamery Co. has already resulted in bringing down the price of this cheese from four to five cents per pound, although that company only commenced the manu- facture in June, 1911. —_++-____ Good Opening for House Furnishing Store. Petoskey, April 8—This city needs a general house furnishing store, as that line of business has not been re- placed since the great fire which de- stroyed the only store of that kind located here. There is a good open- ing for some enterprising business man, O. L. Ramsdell. _ FEEL ANCIAL MICHIGAN TRADESMAN - don, yydreod yy Celerra SS Effect of the Pere Marquette Re- ceivership. Following the refusal of the State Railroad Commission to permit an additional issue of $4,000,000 bonds last week, the Pere Marquette Rail- road was placed in receivership upon the petition of the American Brake Shoe and Foundry Co., of New Jer- sey, whose claim against the road amounted to $7,164.59, for materials supplied. The petition was filed in the Federal Court at Detroit and the receivers appointed are Dudley E. Waters, of this city, Frank W. Blair, Detroit, and Newman Erb, New York. The receivers qualified by giv- ing $50,000 bonds each without delay and are now in control. President William Cotter will continue in the active management of the road under the receivership and it is announced no changes will be made in his sub- ordinates other than have already been made. The Pere Marquette was permitted to issue bonds to the amount of $8,000,000 last year, the money to be used in improving the terminals, buy- ing additional locomotives and cars and otherwise putting itself into con- dition to do business. Of this money $2,500,000 was actually used for the purposes intended, and what was done with the rest has not been sat- isfactorily explained. It is under- stood a considerable portion of the money went into the payrolls, to pay bond interest and for other purposes that should have been taken care of from earnings. The new bond issue asked for was to carry on the im- provement work, but the improve- ments were incidental, the real pur- pose being to secure funds to meet current expenses until returns came in from what was done last year. Whether the State Commission was right in refusing the new bond issue and thereby precipitating the receiv- ership need not be discussed at this time. The Commission had full and accurate information as to the situa- tion and acted on its best judgment, while outside comment would be bas- ed on sympathy and surmise. Wheth- er or not the Commission is justified in its course will be demonstrated by time, and comment may well be re- served. A receivership may be unpleasant, but it is a question if this is not the best thing that could happen to the Pere Marquete in the position it has been, and as the only solution of its dificulties. The road needed money and lots of it. Securing money by a bond issue would mean ruinous in- terest rates and net returns of per- haps fifty cents on the dollar. It is doubtful if the proposed $4,000,000 bond issue would have brought more than $2,000,000 into the treasury, and the interest rate would have been 6 per cent., but the full amount of the bond would have been a permanent obligation against the property. Un- der a receivership whatever money may be needed can be borrowed on receiver's certificates at current com- mercial interest rates for as long or short a time as may be desired, and these certificates, representing a lien that has precedence over all other obligations, will be put out at par in- stead of at a discount. Under the re- ceivership, also, the payment of the interest on the bonds can be defer- ted indefinitely and this enforced loan, or what amounts to the same thing, can be used in building up the property. In various other ways the receivership will make it easier to pull the road out of the mire. The appointment of Dudley E. Wa- ters as one of the receivers is a high compliment to him, as the office is one of responsibility and honor. It will also be an advantage to Grand Rapids, as it will give this city a rep- resentation in the shaping of pres- ent policies and future destinies. With Mr. Waters having a voice in the proceedings, it can be depended upon that this city’s interests will be safe- guarded in every way possible. The receivers will have to borrow money to tide matters over and to have Mr. Waters in a position of responsibility will be a good thing for the Grand Rapids banks, as some of the loans no doubt will be placed here. Willard Barnhart, President of the old National and Vice-President of the Michigan Trust, is seriously ill at his winter home in Altadena, Calif. and last week his children were sum- moned to his bedside. The children are Roy S. Barnhart, Mrs. James M. Crosby and Mrs. James Everett. Mr. Barnhart is 67 years old and for a year past has not been in the best of health. The latest reports from his bedside are of an encouraging nature. The Grand Rapids Chapter of the American Institute of Banking, with a membership of about fifty, will hold a dinner meeting Friday evening at Grace church and many invited guests will attend as well as the members, Frank Welton will be toastmaster of the evening and Clay H. Hollister, Charles W. Garfield and other local bankers will be the speakers. The Chapter has been holding weekly meetings during the winter for the discussion of banking topics and has nner NRSaENNSNneeREESRtaNemteD irene, If all your time is not taken April 10, 1919 ae You Can Add to Your Income Selling Life Insurance for The Preferred Life Insurance Co. of America ASK US HOW Grand Rapids, Mich. WILLIAM A. WATTS, Sec’y and Gen’) 4; ar gr. ee -—rocennecs An Ideal Investment Carefully selected list of Bonds and Preferred Stocks of Public Utility Companies in large cities netting 5% to 7”. A. E. Kusterer & Co. Descriptive circular on request. 733 Michigan Trust Bidg., Grand Rapids Both Phones: 2435, Fourth National Bank Savings Deposits 3 Per Cent Interest Paid on Savings Deposits Compounded Semi-Annually Capital Stock $300,000 United States Depositary Commercial Deposits 1 3% Per Cent Interest Paid on Certificates of Deposit Left One Year Surplus and Undivided Profits $250,000 GRAND RAPIDS NATIONAL CITY BANK Resources $8,500,000 Our active connections with large banks in financial centers and ex- tensive banking acquaintance throughout Western Michigan, en- able us to offer exceptional banking service to Merchants, Treasurers, Trustees, Administrators and Individuals who desire the best returns in in- terest consistent with safety, avail- ability and strict confidence. CORRESPONDENCE PROMPTLY REPLIED TO April 10, 1912 been doing excellent work along edu- cational lines. Kelsey, Brewer & Co. purchased the corner at Ottawa and Pearl streets, opposite the Michigan Trust, last winter and planned to tear down the old building and in its place erect a modern skyscraper of ten _ stories, with terra cotta front and fire proof construction. The Grand Rapids Gas Co. occupies two floors and_ base- ment of the present building under a lease which has five years yet to run. {t is understood the Gas Co. will not consent to relinquish its lease rights ‘and the improvement of the property will be indefinitely deferred. President Wm. H. Anderson, of.the Fourth National, has returned from spending ten days at Hot Springs, Ark., with S. M. Lemon. Mr. Lem-. on, greatly benefited by his winter at the Springs, reached home Monday. Mr. Anderson has returned: just in time to see the success of his flood protection measures for the benefit of the Bank. Water in the basement used to be a regular spring event for the Bank, and some springs the wa- ter rose to a height of four to six feet. Two years ago Mr. Anderson built a big cistern in the middle oi the cellar, then laid drain tile, radiat- ing from it in all directions, and then put in a heavy cement floor with spe- cial reference to making it water proof. When the river rises now, in- stead of seeping through the floor and walls and making a pond of the cellar, the water flows into the cistern and from the cistern is pumped to the sewer in the street outside. This spring has been the first time the plan has been given a fair trial, and it works. Stephen A. Sears, of the National Biscuit Co., has succumbed. to the lure of gasoline. Mr. Sears has been just old-fashioned enough to be fond of a handsome span of bays and a carriage with springs that made riding a lux- ury. In his preference for horses Mr. Sears has had the warm sympathy of his wife. As his friends one by one took to the auto he laughed them to scorn, and grew fonder than ever of his horses. And now he has or- dered an auto of his own and expects to receive it some time this month. One of the factors that brought his conversion is his fondness for the country. When driving he always heads for the rural scenery and with his wife has explored every nook and corner within driving distance of Grand Rapids. Sighing for new pret- ty spots to discover he has taken to the auto as a means of widening his range. Mr. Sears will not be his own driver, which perhaps will be a good thing for the speed limit. Local management and control of the interurbans may convert into profitable properties enterprises which under foreign ownership have not been so successful, financially, as to encourage the building of other lines. The outside management may have intended well, but out of touch with local conditions, with no local pride MICHIGAN TRADESMAN in the service and unwilling to spend money that did not promise immedi- ate return, neither road prospered and neither has been particularly credita- ble to the city. Benj. S. Hanchett as- sumed control of the Holland interur- ban soon after the purchase of the property by the Commonwealth in January, and this week the new own- ership of the Muskegon interurban will enter upon its actual manage. ment, with Richard Schadellee, Frank T. Hulswit, Howard A. Thornton, Thos. F. Carrol and Wm. K. Morley, of this city, and Grand Haven and Muskegon represented on the direc- torate. Both roads are announcing improvements .in physical property and service and both will endeavor to make interurban travel popular. Both lines will put on two-car full vesti- bule trains of the latest type for the steamboat connections and both will repair and refinish the old cars to make them attractive and comforta- ble. Both will run faster and more frequent cars, and will run express for the through traffic and accommoda- tion for the local. The Holland line always has had a suburban service to Jenison and, as a result, there has been a rapid settlement of the terri- tory between the city and Grandville and under the new management the Muskegon line will put on a subur- ban service to Coopersville, which will mean the rapid development of the immediate territory as city people move out. With its double track there is no danger of head on colli- sions on the Holland, but the Mus- kegon, with its single track, has had several of them, and to avoid repeti- tion of such accidents the new man- agement will install the block signal system and various other safety pre- cautions. The improved service wili not be confined to the passenger de- partment. Both lines are adding new freight cars to the equipment. The Holland will build an addition to its downtown freight station in this city and improve its facilities for handling business, and the Muskegon will build a new station on West Leonard street for the accommodation of the West Side shippers who have been compell- ed to truck their freight to the Mar- ket street station, a matter of two to four miles, if they desired to patron- ize the interurban. With both roads it is the theory of the new manage- ment that the people will appreciate good service and that the route to success is in giving the people what they want. If these two properties can be made to pay then there will be encouragement for the building of other lines, to Kalamazoo, Battle Creek, Ionia, Belding and to Lansing. It is not generally known, but never- theless it is true, that the greatest obstacle in the promotion of other lines to Grand Rapids has been the poor showing made by the lines we already have. Capitalists who stud- ied the reports from these two roads found nothing in them to make them want to venture their own money in- to other lines. If the new and strong local management can make a better showing the capitalists may take a different view of proposed new enter- prises. Quotations on Local Stocks and Bonds. Bid. Asked. Am. Box Board Co., Com. 30 Am. Box Board Co., Pfd. 92 Am, Gas & Elec. Co., Com. 81 82 Am, Gas & Elec. Co., Pfd. 47 48 Am. Light & Trac, Co., Com, 302 304 Am. Light & Trac. Co., Pfd. 107 108 Can, Puget Sound Lbr. 3 3% Cities Service Co., Com. 8814 91% Cities Service Co., Pfd. 84 8414 Comw’th Pr. Ry. & Lt. Com. 63% 65 Comw’th Pr. Ry, & Lt, Pfd. 92 92% Dennis Salt & Lbr,. Co. 100 Fourth National Bank 200 Furniture City Brewing Co. 75 Globe Knitting Works, Com, 112% 115 aot Knitting Works, Pfd, 100-101 R. Brewing Co. 210 G. R. Nat’l City Bank L78 -I8t G. R. Savings Bank 185 Holland-St, Louis Sugar, Com. 9% 10% Kent State Bank 260 Lincoln Gas & Elec, Co. 354%, 37% Macey Co., Com. 200 Macey Company, Pfd. 99. 100 Michigan Sugar Co., Com. 92 Michigan State Tele. Co., Pfd. 100 101% National Grocer Co., Pfd. 88 Pacific Gas & Elec. Co., Com. 67 68 Pacific Gas & Elec. Co., Pfd. 91 92 Peoples Savings Bank 250 United Light & Railway Com. 105 United Lt. & Railway ist Pfd. 90 92 United Lt. & Railway 2nd Pfd. 82 Bonds. Chattanooga Gas Co. 1927 95 97 Denver Gas & Elec. Co. 1949 95 97 Flint Gas Co. 1924 96 9714 x 99 G. R. Edison Co. 1916 97 9 G. R. Gas Light Co. 1915 100% 100% G. R. Railway Co. 1916 100 = 101 Kalamazoo Gas Co. 1920 95- 100 Sag. City Gas Co. 19 April 9, 1912, —_————-_ > ——___.... Usually That Way. Skinflint—I have no money, but I will give you a little advice. Beggar—Well, if yer hain’t got no money yer advice can’t be very val- uable. Merchant’s Accounts Solicited Assets over 3,000,000 ib icicianis c sities “(Gea DAgPIDS SAVINGS BANK : Only bank on North side of Monroe street. We recommend the purchase of the Preferred Stock of the Cities Service Company at prevailing low prices Kelsey, Brewer & Company Investment Securities 401 Mich. Trust Bldg., Grand Rapids, Mich. Kent State Bank Main Office Fountain St. Facing Monroe Grand Rapids, Mich. Capital - - - ~- $500,000 Surplus and Profits - 250,000 Deposits 6 Million Dollars HENRY IDEMA - - .- J. A. COVODE - A.H.BRANDT -_ - - CASPER BAARMAN - 34% Paid on Certificates President Vice President Ass’t Cashier - Ass’t Cashier You can transact your banking business with us easily by mail. Write us about it if interested. 24% Every Six Months Is what we pay at our office on the Bonds we sell. $100.00 Bonds—5% a Year THE MICHIGAN TRUST CO. OLD NATIONAL BANK GRAND RAPIDS, MICHIGAN SOLICITS The accounts of merchants. OPENS Saving accounts with anyone, any- where, paying 3% semi-annually on all sums remaining 3 months. Bank- ing by mail is an easy matter, let us tell you how easy. ISSUES Savings Certificates of Deposit bear- ing interest at 3!2% if left one year. 3% if left six months. EXTENDS Courteous treatment to all. CAPITAL AND SURPLUS $1,300,000 RESOURCES $8,000,00 LET US SERVE YOU Place your Buy and Sell orders with cz. C, H. Corrigan & Company seu m-2 INVESTMENT SECURITIES 341-343 Michigan Trust Building Grand Rapids, Mich. They will be handled promptly and properly and only a commission charged you. DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Published Weekly by TRADESMAN COMPANY Grand Rapids, Mich. Subscription Price. One dollar per year, payable strictly in advance. Five dollars for six years, advance, Canadian subscriptions, $2.04 per year, payable in advance. Sample copies, 5 cents each. Extra copies of current issues, 5 cents; of issues a month or more old, 10 cents; of issues a year or more old, 25 cents. Entered at the Grand Rapids Postoffice as Second Class Matter. E. A. STOWE, Editor. April 10, 1912 payable in WHY NOT PLAY FAIR? Would it not be money in the till for the railroads to play fair with the people when accidents occur on the rail to interfere with traffic? Ac- cidents will occur on the best man- aged and conducted railroads. Freight trains will jump the track, floods will make washouts, switches will go wrong, snow drifts in their season will cause trouble. These vicissitudes of railroading are to be expected and, when they do happen, it is expected the traveling public will be more or less discommoded and inconvenienc- ed. But with a little thoughtfulness on the part of the railroad officials, which include the station agents, could not the traveling public be sav- ed some of the unpleasant conse- quences which these misfortunes on the rail entail? For instance, if a freight train is piled up at Dutton with the certainty that trains can not get through for a half a day or long- er, would it not be an act of courtesy and kindness on the part of the Mich- igan Central to inform those who want to go to points beyond of the circumstances and the probable dura- tion of the blockade, instead of sélling them their tickets and letting them find out when they reach the spot that they can not get through? With a timely warning at fhe ticket window, if the traveler is bound for Detroit, he could take another route, or, if the delay is to be long, a later train might be taken as well, giving the traveler a chance to spend the time in Grand Rapids instead of at some small station down the road. The Michigan Central is cited merely for illustration, not as a particular exam- ple or any more of an offender than the other roads, for all roads offend alike. It seems to be the theory that the first and chief consideration is to sell the ticket and, whether the pas- senger gets through or not, is his lookout. This is an injustice to the traveling public and in Many _ in- stances it works serious hardship. Women often travel alone or with small children, and for them to be hung up for hours at a small station without food or the means of pro- curing it seems pretty close to being a crime, when a few words before they started would have given them warning and a chance to prepare themselves for the delay. Because railroad station agents MICHIGAN TRADESMAN were so gruff in answering questions as to when trains would probably ar- rive the Legislature a few years ago enacted a law requiring the bulletin- ing of all trains, whether on time or, if late, how far behind the schedule it might be. Unfortunately, this law is not lived up to as a general thing, largely through the indifference of the station agents themselves. A good companion piece to this legislation might be a law requiring the rail- roads to bulletin whether or not the track ahead is clear before trains start from a station. To be inform- ed whether or not a train is on time is merely a convenience. To be told whether the train will go through or loiter for hours at some water tank would be a safeguard for the traveler ‘against loss of time and comfort. EARLY SPRING BLOOMS. Those who planted bulbs last fall are now getting returns on the in- vestment they made of money and work. The snow drops were in bloom before the snow was off the ground. The crocuses are flaunting their cheery colors before the grass takes on its spring green. Soon the hyacinths and tulips will be out and then the daffodils and jonquils and narcissus. The bulbs give us the first bloom of spring, and how pretty they are and how grateful we are to see them when the memory of the bleak season is still fresh. These flowers are the pledges that winter is gone and the promise that spring is here. And their cost? Less than the cost of the cigars that may be smoked in a day will buy quantities of these bulbs. A spare half hour will put them into the ground. It is not the money cost nor the time that counts in having the early spring bloom; it is the thinking of it in time and the desire. The time to think is in the early fall, in September or October or even in November, and the mental attitude should be not as an expense but as an investment, an investment that will yield handsome returns, not for a single year but year after year. Once planted the bulbs multiply and year after year they will come up to give us spring cheer and to make us glad. However small the yard there is room for a few bulbs and the veriest novice can plant with success. With the bulbous flowers in bloom it behooves those who want summer bloom to begin their activities. [t is time to clean up as the first essential. The wise gardener did much of this last fall, but even in the best kept garden there is left over stuff to dis- pose of, and old leaves and stalks to get rid of. The best cleaning up agency is the bonfire, to which should be consigned everything that may carry vermin or undesirable seeds or that may cumber the earth. The bon- fire is a great renovator even although it may at times be a nuisance to the neighbors. With the cleaning up completed, then comes the plowing or the spading, and then the plant- ing. And the sooner the planting is started the better, for some things. For instance, sweet peas should be put in as soon as the ground can be worked, whether it be March or May, and the sooner the better. Early planting will insure good root growth, and good root growth means strong- er plants and more flowers. Poppy seed can be planted as the ground can be prepared and so can batche- lors’ buttons, pansies and other hardy flowers. Nasturtiums and other ten- der flowers should not be planted un- til danger from frost is passed. The seed catalogues tell which are the hardy and which the tender plants, and the wise gardener will follow di- rections rather than take chances. But whether you plant now or later, now is the time to get ready for it and to dig around in the dirt. Even although it be still a bit sticky from the wet, it ought to be a joy to those whose chief activities for four months have been with the snow shovel. THOSE EASTER CHICKS. Humane societies are aroused by the announcement that in some of our cities real Easter chicks were kept in the show windows without water, and suffering from other priva- tions. Every one familiar with poul- try knows that the downy balls which delight old and young alike by their winsome ways are at this stage ex- tremely sensitive; and a lowering of temperature from that of the mother wing is sure to result disastrously. The show window is in no sense a brooder. And it is absolute cruelty to animals to convert it into a tem- porary one at the expense of suffer- ing and life. The dealer in incubators is certain- - ly lacking in enterprise if he can not show a whole trayful of the little things just emerging from the shell. A window with such a display is bound to attract a crowd; for where life is there is always human inter- est; and the display under such con- ditions is one of business, conductei on business principles. But does the man who shows such a bit of inter- est allow his wards to be subjected to the cool air of the ordinary store- room, with draughts from opened doors thrown in? Not a bit of it. The temperature in the litle chick nursery is carefully noted by a thermometer, for a chill means sure death. Good advertising neVer suggests destruction, much less suffering. Those who fancy they are gaining money and popularity through fur- nishing baby chicks as playthings soon to be transformed into a life- less bunch of down may find tem- porary patronage; but they are driy- ing away the substantial, thinking, sympathetic people, who in the end are the stayers. Violations of philan- thropic Principles react. Life is. a sacred thing, not to be juggled with. Curios in the form of flesh and blood must be in an atmosphere of good care to create a really favorable im- pression. ees Because a man does not agree with you as to the best way of running your store, is no sign that he is wrong. You may be mistaken your- self. —_—_—_—_—_—_—_——— Economy may be wealth, but most of us prefer to get rich in some other way. April 10, i912 ——____. TUBERCULOSIS Day. Although the special days are grow. ing sO numerous that it js difficult to keep our calendar well in hand, no one familiar with the Situation wil] begrudge Sunday, April 27, as set apart for Tuberculosis Day, and : appeal made from many Pulpits for the sane treatment of a disease w! ic an enlightened nation is makin: desperate effort to stamp out. It was well for our Pioneers {hat their walls contained wide opening between the logs. Once we Pitied them because of their open houses Now we know that this was the real redeeming feature which Permitte, them to remain healthy; for the doc. trine of sleeping outdoors or even with open windows would have seem- ed the act of a mad man. More enlightenment is stil] needed, although many are familiar with th cause and treatment of the disease This is the third year that a Sunday has been set apart for instructin the public in the sanitary rules in the fight. Last year the ministers fifty thousand churches told of progress made. States are workin heroically, and it is Positively neces sary that every citizen understand th. outline of treatment. There is scarcely a community in which some victim may not be found who is shivering in the warmest chimney corner, afraid to breathe a breath of sure air lest it be cold air or the poisonous nizht air. Conserya tive friends look aghast at the sue gestion of anviher treatment. now the minister is appealed tu in order that these who can not be reached througii s-ience may be con- verted through religion; for health is the foundation of church as well a: of state. And those who question the sanity of the docto- may he ii- duced to try the methods outlined by the minister. Statistics show that last year a levy of one-tenth wa: made among the members of the churches by tuberculosis, and it certainly time that its commiunic: tive as well as its preventive natu: be publicly and thoroughly emph: sized. 4 1 Nail VN EE MAIL ORDER TELEPHONE. Having put all the small dealer out of business with a parcels po law, the British postoffice now is try ing to induce all the farmers to put i telephones. According to the Amer: can Consul at Brandford, Eng., th postofiice has sent circulars to th: farmers urging a lot of reasons fo putting telephones in at the farm, among which it is urged that the farmer can arrange, by. telephone, with the railway company for send- ing out his produce by parcels post and also for the delivery of mer chandise which is sent to him. This is logical; it is the proper an‘ natural sequel to Postmaster Genera! Hitchcock’s demand for general par cels post, and his advocacy of Gov- ernment ownership of telephones and telegraphs. And another natural se- quence will be the reduction of farm and town labor to the pauper pay basis of England. April 10, 1912 REDUCED EXPRESS RATES Relieve the Great Menace of Parcels Post. Washington, D. C., April 8—The House Committee upon Interstate Commerce has reported favorably H. R. 12,810, of which the chairman, Judge William C. Adamson, of Georgia, is the author. This bill pro- vides that rates upon all interstate express shipments, not over eleven pounds in weight nor $80 in value, be as follows: “Between any two points in the United States more than two thou- sand miles apart, 12 cents per pound. Between any two points not more than two thousand miles apart, 10 cents per pound. Between any two points not more than twelve hundred miles apart, 7 cents per pound. Be- tween any two points not more than eight hundred miles apart, 5 cents per pound. Between any two points not more than six hundred miles apart, 4 cents per pound. Between any two points not more than two hundred and fifty miles apart, 2 cents per pound.” The bill stipulates also that for travel over rural routes, the rural postage may be prepaid to the ex- press company and the express agent at the point of delivery must remail it. “A forfeit of $100 with reasonable attorney’s fees to the complainant consignor or consignee is provided. Judge Adamson believes in regula- tion of the carriage of merchandise and not in Government operation of such transportation where avoidable. The Interstate Commerce Commis- sion and the express companies have agreed {1o many important reforms to be instituted in the express busi- ness. The companies have agreed to use the simplified form of receipt which will prevent double charging to extend delivery limits in many towns and cities, and to readjust and reduce very materially their express rates. At the same time it is said that a company is being formed in New York City for the special purpose of delivering express packages in rural districts, a field not now covered. These two important events, com- ing practically at the same time, it is believed, have relieved the situa- tion of the great menace of parcels post to the merchants of the country, at least at this session of Congress. A vast educational work has been carried on by the American League of Associations, an organization composed of comparatively few of the prominent wholesalers of the country, and a few manufacturers and retailers. The membership, however, is almost entirely composed of wholesale dealers. To this organi- zation and its work the merchants of the country should ascribe their re- lief from the menace which has hung over their business for some months. Of course, the danger has not passed entirely. So long as the appropria- tion bill of the House stands in the manner in which it now is, recom- mended by the House Postoffice Committee, a danger exists yet. But these two events just mentioned greatly lessen this danger. The MICHIGAN greatest argument adduced in favor of parcels post has been that the ex- press companies were overcharging the people and that they were fur- nishing in many instances an inade- quate service. Most members of Congress did not want to plunge the Federal Govern- ment into a vast system of carriage of merchandise; but many of them could not see their way clear so long as some relief was not pro- vided otherwise except to vote against parcels post. It is now be- lieved that many members of Con- gress who would have felt a neces- sity of voting for this measure, al- though they regarded it as paternal- istic and very dangerous in its so- cialistic tendencies, will now vote for the bill proposed by the House Com- mittee on Interstate Commerce in- stead of the Parcel Post Appropria- tion “rough-rider.” Although representatives of the retail merchants associations have been putting up a spasmodic Oppo- sition to parcels post for some years, it was not not until the American League of Associations carried into the campaign of defense the same systematic methods of business that large wholesale houses employ in their own business that the right kind of results were obtained. A\l- though the larger newspapers of the country have stood upon the _ so- called agreement of the American Newspaper Publishers’ Association and have refused to give any hear- ing, except in a few instances to the news of the controversy as furnished by the American League of Associa- tions, the newspapers of the smaller cities and towns have in most in- stances cheerfully responded and have given two hearings to the peo- ple of the objections raised here by the defense. When the people come to under- stand that the arguments adduced by the advocates of parcels. post were being knocked out in the hearings before the Senate Committee by those who oppose this proposed pa- ternalistic system and learned what was being said pro and con in this controversy, and what was _ being done, the campaign that has been engi- neered mostly by retail mail order houses and_ their emissaries, has crumbled. The merchants of the country who have opposed this sys- tem owe practically nothing to the press of the larger cities. The news- papers in such cities seemed to have been willing to print detailed ac- counts of every little situation which could be put into an article in favor of parcels post and to print nothing, no matter how important, in opposi- tion thereto. Possibly some of the manufactur- ers of these have had an idea that with the building up of a delivery system for the retail mail order houses, their advertising from such sources would be increased. In this, however, they were mistaken, for the magazines and journals of coun- try-wide circulation will continue to be the chief avenues of publicity of such retail mail order houses doing a country-wide business. TRADESMAN Possibly some of the department store people have believed that they might rush in and capture’ trade from smaller cities and towns. They may not have been informed of the huge plans of such retail mail order houses to reach into their own cities and take trade which they are now getting, if they would get the deliv- ery system for which they are so anxious in parcels post. The activity of the retail mail order houses here for this system and the offensive tel- egrams and letters which have been received by members of Congress in- dicate that, in their anxiety for this system, such concerns have rather overdone it and _ have disgusted members of Congress who were pre- viously favorable to the proposition. Again, it may be said to the credit of farmers in various communities that when they became wise to what was back of this agitation many of them lost the zeal for it which they maintained before. There is hardly a doubt that plans have not been under way, if this par- cels post legislation were enacted, for the formation of a trust of the largest retail mail order houses of America to control Ptices. of materials, labor and finished ucts. raw prod- Another feature about. this situa- tion has been that a vast amount of publicity work has been done in be- half of one of the Democratic candi- dates for President. The candidacy of this gentleman has been flaunted as being that of a man eminently Progressive. Some of these “progres- Sive” politicians are those who are favorable to almost any proposition looking to a change in Government policy which may be suggested by anyone, especially if imported from some foreign nation. The peculiar feature about this co- incidence has been that the tracks leading from the source of supply of this campaign materially also lead into the neighborhood of the head- quarters of an organization of large retail mail order houses, and to a source where trusts are usually made, namely, the house of J, Pierpont Morgan & Co. The prolonged con- ferences recently held also between President Taft and Julius Rosen- wald, President of Sears-Roebuck & Co., and the report that Mr. Rosen- wald would take charge of the Taft campaign finances has caused con- gressmen to look to the hidden springs which have operated this ter- ribly aggressive campaign for parcels post. Although the sky seems to have cleared very much within the last few days, there is no assurance that another storm may not break. As “eternal vigilance is the price of lib- erty,” in this instance eternal vigi- lance must be maintained by the mer- chants of the country until the dan- ger has entirely passed. If the merchants of the smaller cit- ies and towns of. America are res- cued from this situation, which a few weeks ago seemed to be their im- pending doom from a system of sub- sidy to distant concerns afforded by the Government at the expense of lo- cal industries and dealers, they will have the American League of Asso- ciations to thank for the rescue. This organization has been very fortunate in the selection of an Ex- ecutive Secretary. BEB. B. Moon brought to the conduct of his work a knowledge of systematic business methods attained by years of service both in the retail mercantile business and as department manager of one of the largest of Chicago’s wholesale houses. He has been alert to every movement made by the enemy, every waking minute. He infused a courage into many in whose hope was well nigh gone. Never for a moment losing his head, he has di- rected the entire campaign of defense with a wisdom and ability which has probably never been excelled in any political contest involving the wel- fare and happiness of so many peo- ple. Bred ©. Loftin, ——— Press the Pleasing. Unless there are special reasons for doing the reverse, it is always wise to press the pleasing to the front. There is enough of unpleas- antness in the world at best, and the more we can eliminate it from the commercial world through the sim- ple method of ignoring, the better it will be for every one. About the worst bit of advertising that we can recall is that of a knife penetrating the human eye. Surgery is at times necessary, although not nearly so oft- en as this familiar cut would lead us to infer. Better a representation of the organ fully restored than of a feature from which a refined nature instinctively recoils. tas minds It is the characteristic of pleasing which renders the baby such a fav- orite in all progressive publications. As surely as the human race “loves a lover,” they also love the little bun- dle of humanity which is a seal of love, and at the same time a per- sonification of it. The animated face, the pertinent point of observation, is sure to gain and hold attention; and We are instinctively interested in the thing which interests the little one. Local advertising may profitably be molded along similar lines. The pe- destrian is almost certain to halt for a moment before the pleasing win- dow. Although ever so much in a hurry, the time lost is more than com- pensated for by the enthusiasm gain- ed in some way. The simplest de- sign may prove most enticing. There are few more beautiful combinations possible than those effected through the semi-transparent bars of some of our fancy toilet soaps. Handkerchief elaborations are familiar to all. A most inviting Thanksgiving turkey can be made up of material found in any hardware store, the erected tail plumage being a row of shining knife blades. A symmetrical and harmo- nious blending of the unusual stands an excellent chance to win favor. —_++.+—___ When a customer is hurried in looking at high priced goods she is apt to suggest going home to think it over and coming back to-morrow. To-morrow never comes. Give her all the time she needs to-day. 10 MICHIGAN TRADESMAN rand Rapids Dry Goods Co. Incorporated with $185,000 Capital January 6, 1902 Capital Increased to $400,000 March 28, 1912 Will remove to our new building Corner Commerce and Island Streets May 1, 1912 April 10, 1912 MICHIGAN TRADESMAN li REMOVAL SA Special Prices for Fifteen Days Only From April 15 to April 30, Inclusive C= Worsted and Mohair effect 32 inch dress goods, large variety of latest shades. Removal sale price l6c. Splendid line of Burmah Challie, light and dark styles. Removal sale price 3%c. Real Linen Torchon Lace Packed 32 doz. assorted widths in carton. Regular price 25c pr doz, Removal sale price 19c per doz. One lot Ladies’ White Ribbed vests. Sizes 4.5 and 6, Regular $1.25 value. For this sale only 95c. Plain colored Ascot striped suit- ing. all shades, also black. Removal sale price 9¥%c, Good grade of full bleached Pillow Tubing, 45 inches wide. Removal sale price 1234 c. Five Yard Bolts Washable Ribbons Packed 210 pieces 1, 1% and 2 assorted carton. Regular price $15. Removal sale price $13.50. One lot Men's Fancy Laundered Shirts, cuffs attached. For this sale $7.50 per cozen. All shades of plain Chambray, soft finish, 614c to 744c value. Removal sale price 5c. Extra heavy Unbleached Sheet- ing, full 45 inches wide. Removal sale price 11 c. Embroidery Flouncing Bands to match—an exceptional bargain. Regular price 27 to 50 cents yard, Removal sale price 20c per yard. One lot Men's Soft Negligee Shirts, collar band and French cuffs. Regular price $9. Removal sale price $7.75. Our best 9c Dress Gingham in 10 to 20 yard lengths, put up in bundles nicely assorted. Removal sale price 734 c. Unbleached Honey Comb Tow- els. red and blue borders. size 15 x 34 inch. Removal sale price 36c per doz. Two Piece Embroidery Sets Edges and Insertion to match. Regular price 17%c per yard. Removal sale price 12 %c per yd. One lot Boys’ and Men's Soft Shirts. attached collars and cuffs. Regular price $4.50 per dozen. Removal sale price $3.75. 36 inch bleached Butcher cloth. | similar to Indian Head, Removal sale price 8c. Unbleached fringed Turkish Towels, size 20 x 38 inch. 95c value. Removal sale price 79c per doz. Overalls and Jumpers Special bargains—Removal sale prices. 200 dozen Men's’ Laundered Shirts. fancy patterns with at- tached cuffs. For this sale $3.85 per dozen. 32 inch double fold Newport Cheviot. the best wearing and washing shirting made. Removal sale price 104% c. Unbleached fringed Turkish Towels. size 22 x 42 inch. $1.25 value. Removal sale price $1.05 per doz. Men’s and Boys’ Trousers Special bargains—Removal sale prices. 300 doz. Men's Soft Shirts. neck band and soft cuffs, Regular price $4,50 per dozen, Removal sale price $3.85 per dz. ~ Plain 28 inch Storm Serge. black and staple dark shades. Removal sale price 13'4c. Gingham Aprons Large all over style-assorted checks. Regular price $2.25 pr dz. Removal sale price $1.95 pr doz. 300 dozen Men's Work Shirts, full sizes and assorted patterns. Regular $4.25 and $4.50 value. Sale price $3.95 per dozen. 50 dozen Men's White Laun- dered Shirts, short bosom. Regu- lar price $9 per dozen. Removal sale price $7.50. Good assortment of Antrim Lawn. light and dark. all small neat patterns. Removal sale price 334 c. Ladies Black Hose Packed one dozen boxes sizes 8% to 10. Regular price 85c per doz. Removal sale price 75c per doz. Men's balbriggan shirts and drawers, shirts have French cuffs and drawers double seat. Sale price $2.12 per dozen. 32 inch Printed Madras, good selection of designs, black, blue and red printing, 11%c value. Removal sale 9c yard. This sale is on only so long as present stocks last. Get in your order early to avoid disappointment. Usual terms for this sale. During this sale all fall and winter goods on hand will be offered at very special prices for immediate delivery and fall dating will be given on purchases of this class of goods. GRAND RAPIDS DRY GOODS CO., GRAND RAPIDS, MICH. Nin a MICHIGAN TRADESMAN Detroit Department Have Leased Valuable Downtown Properties. Ernst C. and Otto have leased to John D. Mabley the Loyal Guard building at the southeast cor- Kern ner of Grand River avenue and Gris- wold street for a long term of years. It is understood the annual rental is about $20,000. stories high and has a frontage of The structure is five 40 feet on Grand River avenue and 60 feet on Griswold street. It will be remodeled, alterations being now in Progress. All the offices in the upper floor will be :-removed for conversion into solid stories suitable for the con- duct of the clothing business. Mr. Mabley will occupy the entire build- ing after it is remodeled. Mr. Mab- ley has sold the remainder of his lease, for approximately ten years, on the four-story building he now occu- pies at 184 and 186 Woodward ave- nue, to Himelhoch Brothers. He is said to have received about $90,000 in the transaction. The building. owned by the Alexander Lewis es- tate, has a frontage of 30 feet and a depth of 100 feet. The present loca- tion of Himelhoch Brothers & Co. is at 180-182 Woodward avenue, imme- diately adjoining the Mabley build- ing on the south. It is a two-story building on the site of which the owner, John F. Prentis, has announc- ed his intention of erecting a modern eight-story structure, at a cost, it is said, of about $100,000, which will be used exclusively by the various de- partments of Himelhoch Brothers, who will remove to the newly leased Mabley building while the improve- ments are being made. The new building of the Board of Commerce will include club room features. This point was decided by the Board of Directors, who approved of the recommendations made joint- ly by the Board’s new Building Com- mittee and the Membership Commit- tee. The club room features will be taken care of by the eliminating of the four stores that were planned for the ground floor of the new building on the Wayne street’side. In the fu- ture the new Board of Directors de- cided that they would meet every Tuesday for transacting of regular board business. Announcement has been received from Boston of the death on April 4 of Andrew Dutton, owner of the wholesale furniture and upholstery business at 284 Jefferson avenue. Mr. Dutton was 81 years old and death was due to the infirmities of old age. He was born in New Hampshire and and 15. a branch of his business in Detroit five years ago. Benjamin G. Vernor, formerly As- Detroit National Bank, has been promoted to assistant to the President, which po- sition was occupied by the late Ir- vine B. Unger before he became Vice- President of that institution. sistant Cashier of the Old “Our plans for opening navigation are still as. doubtful as three weeks ago,’ declares General Manager A. A. Schantz, of the Detroit & Cleve- land Navigation Co. “The best pros- pects now are that we will get a boat to Cleveland between April 10 Reports from points along the Canadian shore of Lake Erie say that the ice between the mainland and Pelee Island is showing no sign of breaking up and teams are still be- ing driven over the channel used by our Cleveland boats. If we get a warm southern wind and some rain, followed by a strong wind, it will take only a few days to clear a chan- nel all the way to Cleveland. In the meantime the freight situation is be- coming worse. We are receiving fre- quent enquiries about starting . our boats and the assurance from sev- eral large manufacturers of enough freight to keep the Cleveland boats busy for several trips.” “Ice condi- tions are all that hold us in port,” said General Manager Edward A. Dustin, of the Put-in-Bay route. “The Kirby is ready to sail and we will make a trip to Sandusky and the is- lands as soon as the ice is out of the way.” The Put-in-Bay route is alse being depended on by some shippers for relief in the present freight con- gestion. The steamer Kirby will make trips to Sandusky, connecting with the railroads there and once a week will run to Toledo, offering an outlet through that port. In the of- fices of the White Star line the same restlessness is shown. The boats of the line are being put in order and the crews are already on duty on some of the vssels. Nearly every De- troit line is ready to open navigation at the earliest opportunity. Detroit will be practically an ocean seaport this season by reason of the arrangement made by the Merchants’ Montreal line. The line has decided to establish Detroit as the Western terminal. Three boats instead of two, as heretofore, will be placed in service. Detroit will have all water service to Hamilton, Toronto, Corn- wall and Montreal and by _ trans- shipment at the latter port to all- Atlantic ocean ports gives the city seaboard. - Additional advantages will come to import traffic, which can be billed through to Detroit and will not be forced to pay high transfer charges or custom house charges at Eastern ports. Through bills of lad- ing will be issued from Detroit for any port in Europe at an all-water rate. All-water rates will also pre- vail to South Africa, Australia and New Zealand. Work is in progress on the erec- tion of a modern new building for the Ockford Printing Company on _ the northwest corner of Second avenue and Howard street. The new build- ing will be three stories in height, the walls and foundations being built of a strength sufficient to carry two more stories should an addition be desirable later. The building is to be a fireproof structure of rein- forced concrete, the outer walls be- ing of brown paving brick. It will be completed in about three months. Negotiations have been closed by which the Consumers’ Wall Paper Co., selling agency for the Peerless Five & Ten Cent Wall Paper Co., of Hoboken, N. J., leases for a term of years the three-story and basement building at 93 Gratiot avenue. The property is owned by Henry M. But- April 10, i919 zel. The store will be the fourteens); opened by the Consumers Wall per Co. in various large cities. —_~++ > Don’t Be Careless. Reprimand any of your emplo who are notcareful in the matte: wrapping up packages. them use old pieces’ of Do not newspa| circulars or wrapping paper that | already seen service on another }) dle. Then show them how to tie the parcel neatly. If you do know how, get some one to. shox you. I went into a store once upon time and purchased something whic! the salesman could not put in a de- cent looking package. I had to go behind the counter to wrap it up fo: him. I would not carry it down street the way he was putting it + gether. I know paper costs som: thing, but the effect of neat parcels tells. Little details are the making or breaking of a store. They create impressions from which people form their opinions of the bigger details. KEMBERLING & BLISS (English and German) EXPERT MERCHANDISE AUCTIONEERS 516 Chamber of Commerce, Detroit, Mich and receivers of Dressed Veal On Consignment Give us your shipments and receive prompt returns Schiller & Koffman WE ARE SPOT CASH BUYERS Butter, Eggs and Poultry 323-25-27 RUSSELL ST. DETROIT THE BEST TOASTER MADE FOR USE OVER GAS, GASOLINE AND BLUE FLAME OIL BURNERS Retails at 25c with a Good Profit to the Live Dealer <<" iniainss always lived in the East, establishing the advantages of water rates to the Manufacturers A. T. Knowlson Company, Detroit, Mich. i 2 Die amass H. § a: S0@: $3: DETROIT. MICH. = SS nN ww - S S S X¥ Ss A perfect cold storage for Poultry and all kinds of Fruits and Produce. Eggs stored with us usually sell at a premium of sc per dozen. Liberal advances, Railroad facilities the best. Absolutely fireproof. Correspondence solicited. 4 Wane April 10, 1912 ONE HUNDRED THOUSAND... How They Are Fed and Clothed at Panama. One of the most remarkable fea- tures connected with the construction of the Panama Canal is the commis- sary department, through which some 35,000 workmen—probably not less than one hundred thousand mouths— are fed daily. The machinery requir- ed to handle so large and varied a supply of food and clothing was largely created by John Burke, form- erly Purchasing Agent for the South- ern Railway, who has developed man- agerial ability of a high order and clearly demonstrated that it is possi- ble to feed an army of employes two thousand miles away from the base of supplies and do it in a manner to excite the admiration and commenda- tion of the world. No more strenu- ous undertaking was ever presented to a merchant than this and no one ever entered upon a work of such magnitude with more courage and confidence: or acquitted himself with more credit than Mr. Burke has done zl € 4 4 2 4 4 John Burke, Manager Commissary Department, Canal Zone. in this connection. It is worth a trip to Panama to see how an American citizen can direct large undertakings and keep his pace in the face of cli- matic conditions which would com- pletely stagger a less resolute soul. Mr. Burke first created a cold stor- age warehouse of large proportions, in which meats, milk, butter and cheese and fruits are handled. A bak- ery was then constructed which has an output of 22,000 loaves of bread per day. An ice cream factory and coffee roasting plant are also nota- ble in importance. Supplies for the workmen on the Canal are distribut- ed through twenty-one commissaries, headquarters being at Colon, where the goods are received from the Unit- ed States and abroad and stored in bulk until needed. A trainload of sup- plies leaves Colon every morning over the Panama Railroad, stopping at each of the twenty-one commis- saries en route. The goods are bought in such large quantities that they are laid down at Colon very much lower than they can be pur- MICHIGAN chased by small dealers in a small way in the United States. There is no duty levied on the importation of foreign goods. It has been found that it costs the commissary department on the Canal 17 per cent. to do busi- ness, so that a surcharge of 20 per cent, reimburses the Government for the cost of the articles handled, leav- ing a small-margin to cover losses, wastage and deterioration. As a rule, it will be found that the prices at which goods are sold on the Zone are very much lower than the prices of similar goods in the United States. Each commissary has two compart- ments, one for gold employes, so- called, and one for silver employes. Gold employes are those who have a regular salary and are paid in Amer- ican money. Silver employes are men who work by the day and receive their pay in Panaman money instead of American currency. This circula- tion is maintained by an agreement with the United States on the basis of two for one. It is not unusual for an ordinary workman to be in re- ceipt of $4 a day, Panaman, but, of course, the goods he buys cost him twice as much in Panaman as they would in United States money. —_——_---2 With some people it is a case of live and unlearn. , TRADESMAN “Stick and You'll Win.” It is impossible for every one to be an employer. Some of us must work all our lives on a salary. The trouble with most salaried men is that they are not willing to make sacrifices to save money. Instead, they try to keep pace with million- aires, and as a result get into debt. Systematic saving is the only kind that pays. Save a certain amount every month and have a definite ob- ject for doing so. If you are a married man save your money for the purpose of buying a home. The only way for an employe to get ahead is to work harder and do more than he is being paid for. The average working man can not expect to hold a “white shirt” job un- til he has proved himself worthy of it. Work is the best thing ever in- vented to.keep a man young. A man is never too old to work, provided he is able to work. Henry Peters. —_——. oe oe Welcome Innovations. Innovations ate simply introduc- tions of new things or new ways of doing old things. If you have been in the habit of commencing to fill your shelves up at 9 in the morning and the new man- Progress Somewhere there are people still writing with a goose quill. Somewhere there are grocers who don’t sell N. B.C. products—but they are losing a great trade benefit. Progress has marked N. B. C. goods with her imprint and progress suggests that you buy them. Progress has led prosperity into the stores of the grocers who carry N. B. C. goods. Aren’t there more kinds that your cus- tomers will buy? Try it. Carry a fu// line of the famous In-er-seal Trade Mark Package goods and those in the glass front cans. NATIONAL BISCUIT COM PANY 13 ager says the filling must be com- pleted at 9 in the morning—“Wel- come the Innovation.” Anybody can see that the new way is right. One of the silliest mistakes that clerks make is the common mistake of not “falling in line.” What good does it do you to be antagonistic? You are scored as a sorehead and you are put on the old-fashioned list. You are not willing to learn, you are not even willing to experiment. Be good, cheerful, broad minded fellows, and whatever the firm sees fit to introduce “fall in line” and give it your enthusiastic support. SS And now a learned professor, peek- ing over the top of his spectacles, an- nounces that he is much alarmed be- cause, after a thoroughly deep and scientific investigation, he has come to the inevitable conclusion that, it the use of incubators is persisted in, the time will soon come when the motherly instinct of the hen will cease to exist and no eggs will be laid. Too bad, if true. But is it? ——— a ee ee The fellow who is always bragging about what he is going to do to- morrow, generally keeps quiet about what he did yesterday. a ial ene elee eee 14 VALUABLE AS FOOD. Chocolate Said To Contain Various Nutritious Elements. Not many years ago chocolate as a drink was considered a reckless dissi- patidn for one who had any regard for his or her stomach. To indulge in chocolate candy was quite as per- nicious as to eat tomatoes, and with as much reason! Chocolate was an exotic and bizarre drink, told about by travelers who had visited Spain or Mexico; but times have changed and to-day chocolate is even ordered in the sick room and, at least in the form of cacao from which the fats have been largely removed, it is con- sidered both digestible and nourish- ing. What a difference the scientific study of dietetics has brought about. Sugar (that is carbohydrates) is in our time acknowledged to be a nor- mal part of human food. Under cer- tain circumstances it is a necessary part of it, and any way to get sugar into the system so that it will be agreeably assimilated is to help Na- ture to accomplish her proper ends. The carbohydrates are the accessory ingredients supplying energy to the body that may be obtained from the proteids. The harder the physical work a person performs the more pro- teids must he eat, and, up to a cer- tain point, the less sugar does he re- quire; but in ordinary life the indi- vidual requires a dieteic mixture of proteids, fats and sweets, while un- der conditions in which muscular tis- sue has been rapidly exhausted sugar has the faculty of restoring energy quickly, and therefore of making the heavier foods accomplish better re- sults. The starchy foods, like pota- toes, are useful in all dietaries, but when immediate results are sought, sugar must be used. Yet plain sugar in a dietary will not invariably be ac- ceptable to the human being and nothing makes sugar so agreeable as a due proportion of chocolate added. Ask any child what kind of candy he likes best, and the almost invariable reply will be, “Chocolate candy;” ask an adult what kind of cake he pre- fers and with a somewhat ashamed remembrance of youthful days, when to indulge in cake was a seldom per- mitted but frequently clandestine lux- ury, the answer is “chocolate cake.” The school girl makes fudge. The soda water fountain would go into bankruptcy if the chocolate sundae were withdrawn from the list of at- tractions, and a chocolate eclair would be a common cream puff if the brown layer were scraped off the top. As an inhabitant of the polar regions craves a fat of some kind and as another in * the tropics enjoys his fruits and his hot peppers—both nature hints in re- gard to diet—so the inhabitant in the temperate zone consumes sugar and is unharmed thereby, provided there is no over indulgence. That explains why so much sugar is carried from the tropics to the North; it is a food necessity. It explains also why the manufacturers of cacao and the chief consumers are in the countries where no production is carried on. Proximi- ty to the consumers is a recognized rule in manufacturing. The United MICHIGAN States heads the table of cacao users, for the people number the most, but in proportion to population this coun- try takes no more than its propei share. Germany, France and Eng- land consume annually considerable quantities of cacao, but Holland and Switzerland use an amount far in ex- cess of their inhabitants. They must therefore be exporters of a finished article, either cocoa or chocolate. —__e-+.____ Activities in the Heosier State. Written for the Tradesman. The Northern Indiana Fair Asso- ciation met at South Bend and the following dates for this year’s fairs were arranged for: Crown Point, third week in August; Cassopolis, first week in September; Laporte, last week in August; Goshen, second week in September; Kendallville, third Bremen, last week; Bourbon, first week in October. The Ft. Wayne Retail Merchants’ Association has secured the promis- es of the railroads that they will be good this year and will run excur- sions from Chicago to Ft. Wayne tie same as they have been run from Ft. Wayne to Chicago. The Associaticn also endorses the proposition to is- sue bonds for $200,000 to purchase river bank property for improvement. South Bend grocers have voted to close their stores Wednesday after- noons from May 1 to Oct. 1. They are also looking with the plan of a co-operative delivery sys- tem. The Ft. Wayne and Northern Traction Co. will build a large freight house at Ft. Wayne this spring. South Bend will spend $200,000 in water works improvements. week; favor on Scuth will be Goguac Lake, The annual outing of the Bend grocers and butchers held this summer at near Battle Creek. The Rub-No-More Soap Works. Ft. Wayne, has let the contract for a $50,000 addition to its factory. The Woman’s League and affiliat- ed clubs of Ft. Wayne have peti- tioned the Ft. Wayne & Northern Traction Company for lower street car steps. The steps in some in- stances are alleged to be 18 inches from the street level and the adop- tion of 10 inches as the standard height is asked for. The Office Outnttivrg Co. a rew concern at South lend, has opened for business in the liver Gnpera House block by L. B. Armstrong and D. S. Ellison. The Ft. Wayne city market has 112 stalls which will be rented this year to farmers, gardeners and hucksters at $15 each. The street stands are charged for at the rate of 15 cents per day. The National Lumber Co., with $120,000 capital, has been organized at South Bend, the new concern be- ing a merger of the J. C. Paxton Lumber Co., of that city. The Michigan Sash and Door Co., of Michigan City, will remove to South Bend, occupying the plant of the St. Joe Lumber Co. Evansville, in common with Grand Rapids, Kalamazoo and many other cities that might be named, has drop- TRADESMAN ped its public comfort station plans for the time being at least. The sum of $5,000 was appropriated for a comfort station at Evansville, but the money has been turned into street improvements, the excuse being that $5,000 would not put up a suitable one, and no site could be found. Railroad building in Indiana was almost at a standstill during the past fiscal year, according to reports filed ‘with the State Board of Tax Com missioners for assessment purposes. The net gain in main tracks for steam roads was 10.15 miles and in second main tracks 6414 miles. The electric lines reported a net increase in main track construction of 7.42 and in second main tracks of less than a mile. Express company mileage increased 455.34 miles and telegraph mileage 2,333.18 miles. Almond Griffen. miles ’*Tis Always So. “Maria, you're going to be late for the opera, as usual.” “Well, good night, Mrs. Jipes. Had a splendid time. Good night.” “Good night. Come again. Good night. Got everything? Well, good night.” “Good night. You must come and see us soon. Good night.” “We will. Isn’t this your umbrella? Well, good night.” “No, we didn’t night.” “Good night. We've enjoyed your call ever so much. Good night.” “Good night.” “Good night.” bring any. Good Hams and Bacon 100 per cent. Pure Alleaf Lard April 10, 1919 Wise and Otherwise. Setter a strong prejudice th. weak conviction. Man’s favorite brand of love ix ually the latest. It is difficult for a man whw js broke to break into society. Flattery is a key that has opcied many a silly woman’s heart. Beginning a proper name wit! 4 small letter is a capital offense. The more a man expects the mre he will be surprised.if he gets it. Alimony is the cement that is som, times used to mend a broken heart. ; A woman may pray to get into Heaven, but she will fight to get in- to society. Flirts draw men as sticky fly paper draws flies—and often with similar re- sults. it 45 for a man to mak money if he is not on speaking tern with his conscience. It would save people a lot of troy ble if they could be born with thei: wisdom teeth already cut. Some women are hard to please. They hardly get a wedding gown be fore they begin to look up materia! for a divorce suit. —_-—»..___ What Everybody Is Wishing. Wife—How nice it would be if all things in this world would work in harmony. Hub—Wouldn’t it, though! For in- easier stance, if coal would-go up and down with the thermometer. ft 4 . . . ga@ A minister can’t win the pocr by i -ourting the rich. Mild Cured Quality Our Motto What about ordering Sausage? The excellence of Cudahy Sausage is too well known to need advertising. Mail your Sausage order to-day Cudahy Brothers Co. Cudahy, Wis. April 10, 1912 What Some Michigan Cities Are Do- ing. Written for the Tradesman. 3ay City’s new industry, the Breed motorcycle plant, has started manu- facturing operations. The Kalamazoo Vegetable Paper Co., of Kalamazoo, will erect a. large addition to its plant. The Crosby boats to Milwaukee will begin making Muskegon harbor about April 15. This company is planning to again send the passenger boat, May Graham, up the Grand River and views of Grand River are included in the Western Michigan scenes appearing in the annual book- let. Saginaw has passed an anti-noise ordinance affecting steam railroads which forbids unnecessary blowing of whistles, ringing of bells, blowing off steam or shunting of cars. The Burrows site, on State street, Saginaw, has been selected by di- rectors of the Eastern Michigan State Fair Association as the place’ for holding the annual shows. The Dewitt Sisters, of Chicago, makers of “feather flowers,” will re- move their factory to Battle Creek, employing forty to fifty — skilled hands. Pt. Huron has voted to grant a franchise for the proposed Pt. Huron & Northern Railway. Eau Claire has a new State bank. The Allegan Board of Trade has re-elected officers as follows: Presi- dent, John E. Nichols; Vice-Presi- dent, John C. Stein; Secretary, Ira C. Montague; Treasurer, L. W. Stein. It is probable that the Board will hold monthly meetings here- after. The Lenawee Gas and Electric Co. has absorbed the Adrian Gas Co. and will make extensive improvements, including four miles of new mains of Adrian, enlarging of the plant and possible pipe extensions to Tecum- seh, Blissfield and surrounding towns. The Blackmer Pump Co., of Pe- toskey, is prosperous, having just de- clared three years’ incurred divi- dends.on preferred stock at the rate of 7 per cent. a year. The Saginaw District Association of Egg, Poultry and Butter Buyers and Shippers has been organized at Saginaw, as a branch of the State As- sociation and the members pledge themselves to buy on the “loss off” system. The officers are: President, D. A. Bentley, Saginaw Beef Co.; Vice-President, J. F. Huff, Pt. Huron Creamery Co.; Secretary-Treasurer, E. J. Lee, Midland. The Executive Committee includes the officers and M. Ramsayer, of Elkton, and J. Walk- er, of the Bay City Cold Storage and Produce Co. ; The Truscott Boat Manufacturing Co. has resumed manufacturing ope- rations at St. Joseph after a shut- down of nearly a year. The sale of bonds for the proposed Battle Creek-Coldwater electric road has been completed and it is ex- pected that the actual work of grad- ing will begin by May 1. The line will run in an almost straight line southeast from Battle Creek to Cold- water, passing through Newton, Bur- MICHIGAN lington and Girard, following the roadbed of an abandoned steam road, so that little grading will be neces. sary. The two cities will be only thirty miles apart by the new road, a reduction of one-third in the distance at present by rail. The plant of the Malta Vita Food Co. will be sold at auction April 18 in Battle Creek. The E. H. Sheldon Co., manufac- turing supplies for manual training schools, will start operations in the old Atlas Parlor Furniture plant at Muskegon within a month, employ- ing seventy-five men. Kalamazoo voted to issue bonds for a municipal lighting plant and ornamental lights, two stand pipes, a hospital for contagious diseases, a sanitarium for tuberculosis, a police station and new equipment and a bridge at Mill street. The only prop- osition that was defeated was the pro- posed appropriation of $3,000 for a public comfort station. Gaylord will vote April 22 on the proposition to issue bonds for $8,000 for the erection of a municipal build- ing. Now that Lansing is among the wet cities the aldermen and policc commissioners are visiting other wet towns to see how the saloons are handled. . They were in Battle Creek recently and some of the provisions of the saloon ordinance there may be adopted. Negaunee will have a new city hai! and library. Almond Griffen. as Full Text of the Saccharine Deci- sion. The Secretary of Agriculture sends the full text of the new ruling regard- ing the-use of saccharine in food to this paper. It went into effect April 1, 1912, and is final. The text is as follows: After full consideration of the rep- resentations made in behalf of the manufacturers of saccharine at the hearing before us and of the briefs filed by their attorneys, at our re- quest, by officers of the Department of Agriculture, we conclude that the use of saccharine in normal foods, within the jurisdiction of the food and drugs act, is a violation of law and will be prosecuted. It is true that the Referee Board did not find that the use in foods of saccharine in small quantities (up to 0.3 gram daily) is injurious to health. However, the Referee Board did find that saccharine used in quantities over 0.3 gram per day for a consid- erable period is liable to disturb the digestion, and the food and drugs act provides that articles of food are adulterated which contain any added poisonous or other added deleterious ingredient which may render them injurious to health. The Bureau of Chemistry of the Department of Agriculture reports that saccharine has been found in more than fifty kinds of foods in common use. It is argued, therefore, that if the use of saccharine in foods be allowed, the consumer may very easily ingest, day by day, over 0.5 gram, the quantity which, according to the findings of the Referee Board, TRADESMAN is liable to produce disturbances of digestion. On the other hand, it is claimed by the that the sweetening power of saccharine is so great that, in a normal dietary, the amount of manufacturers saccharine ingested daily would not exceed 0.3 gram, the amount found to be harmless by the Referee Board. ; However this may be, it is plain, from the findings of the Referee Board, that the substitution of sac- charine for sugar lowers the quali- ty of the food. The only use of sac- charine in foods is as a sweetener, and when it is so used, it inevitably displaces the sugar of an equivalent sweetening power. Sugar has a food value and saccharine has none. It appears, therefore, that normal foods sweetened with saccharine are adul- ’ terated under the law. In making this decision we are not unmindful of the fact that per- sons suffering from certain diseases may be directed by their physicians to abstain from the use of sugar. In cases of this kind saccharine is often prescribed as a substitute sweeten- ing agent. This decision will not in any manner interfere with such a use of saccharine. The food and drugs act provides that any substance which is intended to be used for the pre- vention, cure or mitigation of disease is'a drug, and a product containing saccharine and plainly labeled to show that the mixture is intended for the use of those persons who, on ac- count of disease, must abstain from the use of sugar, falls within the class of drugs and is not affected by this decision. The Secretary of the Treasury dis- sents. —_++>—____ How He Got His Job. Until some ten years ago it was an axiom in the big packing house cir- cles of Chicago that a salesman should be guided by four rules as laid down by one of the famous heads of that industry. He was noted for his brusqueness, and also a democratic nature that scorned the usual hedge of clerks that stands between a big man and his callers. A bright, manly looking chap en- tered the office one day when he was very busy. “Good morning,” he litely. began po- 15 “Well, what the blank do you want?” blankety-blank- he growled. “T want civil treatment, and I want it blankety-blank-blank quick,” came the sharp answer. “Oh!” The packer looked up in surprise. Modulating his voice a tri- fle, he asked: “What can I do for you?” “I want a job as a salesman. I have worked as a butcher. I have worked in the packing houses, and I have sold smaller lines to the meat trade. I have references to prove that I deliver the goods, and I have them with me. I want to get into a ~ bigger field, and I am here to make good. Have you got a job open?” “Tf we haven't, we'll make an open- ing for you. Report to the sales man- ager Monday morning.” ' As the young man started to leave the office the brusque old packer call- ed him back. “Do you know why you got that job?” he asked. “NG. Sit “Well, you have the three essen- tials that make a good salesman. I will point them out to you, so you will remember them: First, you do not think any man is better than you are, and you have the nerve to stick to it. Second, you know the good points of what you had to sell. Third, you stated them in the fewest possi- ble words. I will add a fourth—get out before I change my mind.” —__++>___ A True Sport. “Why do you live with your hus- band if you quarrel all the time?” “Well,” my sister bet me a box of chocolates we would never celebrate our paper wedding anniversary, and | am going to win it just to spite her.” ++ >—___ The history of the average man is largely foot notes. Get Down to Date Carry a Stock of Mapleine to meet the popular de- mand for a staple that’s better than maple. ost nt irra aoe say Order from your jobber, or The Louis Hilfer Co., 4 Dock St., Chicago, Ill. Crescent Mfg. Co., Seattle, Wash. WoRrpDEN Grocer COMPANY The Prompt Shippers [eae irene Nanton cean aren Oe AY Oe) = Employer Respects Clerk Who Takes the Blame. It is so near human nature to put the blame off on some one else that the fellow who owns up and takes the consequences even when there is no eye witnesses is so rare as to be distinguished. Perhaps it is not hu- man nature, but only human training has made the inclination to dodge such a strong one as to become an involuntary habit. You remember when you used to go home about dark and find your mother waiting for you with one hand behind her back? She always opened up the fire- works by asking, “Did you do that?” even when she had the goods on you right. You knew what was coming and you could not help but accept her invitation to blame it on Willie. You knew you would get it anyhow, but there was always that chance that your bluff might work. And if it did it was certainly worth trying. You have never gotten over it, have you? If some one were to ask you even now right suddenly, “Did you do that?” the chances are you would start to get behind the door and stutter something about Willie. Well, it is time to get over it. A real man is not supposed to dodge even when he knows what is in the hand behind the back. First because he is "aman and next because he is suppos- ed to have learned that a bluff in a case of that kind fails so often that it is not worth what it costs in sus- pense. The fellow that makes the most out of his mistakes is the one that owns up to them the quickest. He disarms his accuser, thereby mitigating the punishment. George Washington played the right card when he “fessed up” to cutting off his father’s high ball material. Everyone knows it and it is strange why more people do not follow George’s example. With your customers there is no better course to pursue. When they blame the store, or some department, when you are responsible take their breath away by telling them that you are to blame. It can be done and it works to perfection. The write: remembers an incident of this kind. A blustery old gentleman ordered a turkey from his regular and favorite clerk. He was a particular customer and the clerk took delight in trying to please him. This time he went to the meat department, selected a tur- key of the right size and weight, and had it sent to his customer. A cop, of the bill went with the bird. An hour later the old gentleman came in and even his gold headed cane was acting indignant. He was mad and he wanted to butcher the butcher. He had weighed the turkey when it arriv- ed and found that it weighed over a half pound less than the billed weight. He blamed it onto the store and par- ticularly on the meat department. Be- fore he got very far, however, the clerk, his favorite, took him in charge. Harry looked him in the right eye and very quietly and quick- ly told him that he was to blame if there was any shortage in weight— not the store and certainly not the mea man. It took all the mad out of the old fellow. He became as gen- tle as a lamb and went out feeling very near normal and the best part about it was that he took the store’s weight. Now, it would have been a very natural thing for that clerk to have steered his customer off to one side, conceded a shortage in weight and blamed it on the meat department. The old man would not have been satisfied and would never have quit talking about it. As it was the cus- tomer was satisfied—they talked it over and after each one had insisted that he was right they turned it into a joke and each insisted that he was wrong—and the regard for that clerk was increased in more minds than that of his customer. Take the responsibility. Do not try to blame it on some one else eith- er by word, act or intimation. It pays better to admit your errors—and start over again. There is something about the straightforward man that inspires respect. It is quite frequently the case that a person is better adapted to one thing than another—natural ability we call it. Some are naturally great talkers and would not as a result find herding sheep very pleasant. Their disposition simply would not fit. in with that kind of an occupation. Some are fortunate enough to dis- cover and get into the thing they are best suited for early in life. Others, judging from outside appearances, never do get into the thing which would suit them best—the thing they have the most ability for. In fact, the majority of people are accidents in the particular positions they hold, and while they may be successful, they might probably have been great- er successes and gotten more pleas- ure out of life had they hit a different niche to work in. But accident usually determines the first job as a boy and after that things come with such a rush that many have no time to discover what they are suited for and lots of them could not change if they did discover it. So here is your tip. If you feel that re- tail merchandising is not what you are best suited to do, then get out TRADESMAN of it and do it quickly—the sooner the better. The grocery business can get along without you very, very easy, so do not hesitate on that account. Your boss can get along without you very easily, too. He may think that your place will be hard to fill and it may be, too, but it can be done. Yes, if you are bound to change positions, do so as early in life as you can find the right thing—only do not get into the habit of changing; get what you want and then stick. ——>-+ The Clerk Backs Up the Advertising. You know when a man sits down to write 4n advertisement about the good features of your store, he throws the whole responsibility of that writing on your shoulders. He goes to work and actually makes statements in “public print” that you have to carry out. You say, “Why don’t you make the advertising man a party of the first part?” Because he isn’t. He may be legally. He may be with your nice men who sift things down fine. But in your case he is in the back- ground. You fellows are the whole thing, He writes about courtesy. You have to put that writing of his into practice. You simply have to be courteous. Not exactly because he says so, but because his saying so appeals to you. If you balk he’ll have to stop his courtesy writing. He says “our store is clean.” Well, that is putting it up to you. That’s making you a party of the first part all right. You can not afford to contradict a statement in black and white. Out with the dust rag. Grab the department broom. He writes, “Phone orders given just as careful attention as though. you were on the spot yourself.” Don’t you see where you come in on that? He is telling what you do. He does not have to do it. We are forever the “follow up” end of it. If we are weak, if we show in- difference to stuff that is written up about our store, we are not fit for a minute to hold our job. We have no right to hold it. April 10, 1912 Every good thing you say about your store is an advertisement. Every little act of kindness you do is an ad- vertisement. Every time you appear to put yourself out to accommodzie some customer is an advertisemen:. You can make yourself a tremen- dous advertising medium. This is not written to disparage th. man who can put the right wor on the paper. Few of us can do th Few indeed can write as well as the: can talk. But any man who can wri: interesting advertisements will ¢¢/ you that unless he has their co-opers tion, their good will and in fact un. less both understand one another s as to follow up and act out his rea! ideas, he might as well drop his pen- cil and call it all off. You can be an advertiser, sir you never put pen to paper. —r2.—____ How To Win a Million. Never was the outlook so bright as it is to-day for young men of ca- pacity. Brains are not the only requisite— you must have energy, initiative, per- severance, ambition for and love of work. Keep yourself neat but not showily dressed. A few years ago a $10,000 a year man was a big man; to-day there is a great demand for men who can earn from $5,000 to $50,000. To succeed you must be economi- cal. No matter how small it is, save a portion: of your income. Su Having a small bank account, you are lifted above the little meannesses and worries the spendthrift suffers. Tupper says: “Economy is the poor man’s mint.” Don’t think because you are only one among 500 employes that you are lost. Your superiors have their eyes on all. Salaries paid to capable men now- adays often exceed the profits of prosperous merchants. If you start in business for your- self you must withstand the tempta- tion to expand too rapidly. Enlarge only as you accumulate capital. The hardest thing in the world is to retrench your scale of living when hard times come. Henry C. Lytton. Brecht’s Twin Compressor CUT OUT BIG ICE BILLS If you knew, Mr, Marketman, what your saving in ice bills would amount to each year, you would install our system at once. Brecht’s Enclosed Circulating Brine System of one to twenty tons capacity, for artificial refriger- ation is the most practical, economical and simple on the market. It is not an expense, but a good invest- ment. A few hours’ operation each day is sufficient to maintain a low temperature at a cost below your expectations. What you save in ice bills will soon pay for it Investigate this today and have it installed before hot weather Address Dept. ‘‘A’’ THE BRECHT COMPANY ESTABLISHED 1853 Main Offices and Factories: 1201-1215 CASS AVE., ST, LOUIS, U. S. A. New York, Denver, San Francisco, Cal., Hamburg, Buenos Aires April 10, 1912 A YOUNG CLERK KICKS. Declares There Are Many Employers With Boneheads. Written for the Tradesman. A young clerk who says he gets five dollars a week asks the Trades- man to “take the side of the clerks” Part of the time. He declares that employers are just as thick-headed and unfair as clerks are careless and discourteous. Some portions of his letter may be worth copying here: “Why don’t you guys who print Papers for merchants give the clerks a show now and then?” he writes. “Some day the present seven-dollar clerks will be at the head of big shops, and then you'll wish you'd been fairer to them when they don’t pay for the Tradesman. Besides, some clerk may become President of the United States some day and turn you out of the United States mails. You never can tell how far a bee can jump, and if this was not so, where would the big merchants come from in the future? I guess that will hold you some! “You're always preaching at us clerks to make the boss’ business our business, and to work for a raise every minute of the day. I guess you get that from the boss himself, so he can get more work out of us. It looks that way to a boy on the back end of a delivery wagon. Suppose you turn around and tell the boss what he is to do to the hungry lit- tle clerks that sleep in a hall and live off his cheese in the back room? “Huh! If you want to know how a clerk that makes the boss’ busi- ness his business gets a faise, ask Galloway. He is 17 years old and got paid four cents an hour in the Peoples’ Product Grocery. He work- ed fourteen hours a day on account of the boss having a cow and horse to look after morning and night. Some nights he didn’t get to bed until 12 o'clock. Gee! I bet he was glad he didn’t have anything to do until the next day! One day he got kicked in the leg by the cow, and the boss caught him lambasting the bovine with a milk-stool. It was the boss’ business to chide the cow, but Gallo- way was thoughtfully doing it for him. He was making the boss’ busi- ness his business, at the same time beating up the bossy. The boss saw what he was doing, and gave him the expected raise. He raised him on the toe of his boot and sent him sailing over into the onion patch. Gal- loway said his raise had come quite unexpectedly. “That is the way us young clerks gets raised when we try to butt in on the boss’ game. If this wasn’t so, why would it be that Harry Cone got lifted off the sidewalk for pouring kerosene oil in a plugged watermel- on Old Maid Bodds had bought? The old maid didn’t pay her bills, and it was the business of the boss to discourage her trading there, wasn’t it? Well, Cone got lifted, any way. He told me that night at the barn that his raise wasn’t accompanied with an increase of pay—it brought only more leisure time. Take it from me, this talk to the clerks about tak- MICHIGAN TRADESMAN ing off their young heads and putting on old ones every morning is all chestnuts. I guess if they knowed as much as you guys think they ought to know, they would be getting more than five dollars a week. You know it! “Come to think about it, what’s the use of trying to get old and do things like married men, anyway? When a clerk is young they tell him that all he needs is years and whiskers, and when he gets old and his whiskers turn white, they tell him he is all tight only he is too old. I suppose these fresh bosses think they never will grow old. “Sidney Shaw was adding up an account the other day when the boss seen her making a wrong addition which would of cost him nine cents. So he fired Sidney, and she went out crying. What did he want to hire a girl for four dollars a week for, and then expect her to have a col- lege education to hang in a frame on the wall? She is just a kid, and that’s what the boss hired her for. Why couldn’t he be fair, then, and use her right when she did a kid’s work? “You newspaper folks make me tired, anyway, with your kowtowing to the men that have advertising copy to give out. You say the boss will ever do the right thing if clerks will only be perfectly frank and rest their tired consciences on their employers’ shoulders. If you didn’t write that for guff to flatter the bosses, you’ve got another guess coming. Charley Snow tried that. And what did the boss go and send him up to the re- form school for when he got up in the night to confess that he’d been taking money out of the till to go to the baseball games with? I don't think it makes any difference because the policeman who saw him drop- ping out of the back window of the store followed him home and made him get up and go to the boss. “The other day when I asked my boss for more pay, he grinned and asked me if the price of candy and gum had gone up. He thinks I’m just a kid and spend my money for little things to keep me contented with life as I find it until I get big enough to play pedro in the saloons nights. He jaws me if I don’t do everything just as quickly and as neatly as he could do it himself, and he’s been in the business for forty or fifty years. When you come to put all the things together you can find out about the bosses, I’ll bet you daren’t print it in your paper. . “Last Friday when I was standing by the desk, taking mine for losing a package of cookies off the wagon, a man come in and said he’d like a place to work where he could earn money enough to keep him out of the poor house. The boss was in a hurry to go and talk to a man who was thinking of buying out the store. and putting the boss in a big Pro- vision Emporium as manager at five thousand plunks a year, and had only time to dress me down so I’d_ be thinking all day what a privilege it was to work for so just a man. He didn’t have no time to speak gently to the man who wanted a job. “‘Where did you work last? he asked, like he was going to bite. ““At the Bargain Center,’ said the man, who had long gray whiskers, and was wrinkled on his forehead. “ “What can you do?” asked the boss, with a narsty curl of his lips. “I’ve done most everything there is to be done in a store of this kind,’ said the old man. “‘And still you’re out of a job!’ howled the boss. ““T get fired because I’m too old,’ said the man, and his cheeks was all redded up as he said it. ‘I’m past 60.’ “*This ain’t no home for the aged,’ says the boss, and the man goes out and stands by the door and looks down the street. So the boss tells me that I'll be fired if I don’t quit acting so young, and goes down the aisle to meet the man who was go- ing to give him five thousand iron men a year. Don’t you think that was a dirty deal for him to give the old man, when he’s almost 60 him- self. Every time I find a manager in- sulting old men who ask for jobs, I mostly find some old man with white hair and a cane bossing the Manager. “You take these men who are look- ing for younger men, and you'll find out they want to pay the wages that’s coming to legs and have the brains thrown in. You'll discover, if you leave it to me, that such men will be somewhere back of the distance pole when some of the old men are put- ting their necks under the wire. What’s the use of a clerk trying to grow old when the old ones are al- ways going into the discard? “I’m glad the boss found the man who was thinking of giving him five thousand plunks a year talking with the old man with the white murphies. Because the boss looked as green as a new lawn in June when he saw his five thousand man go out the door with the old man who said he could do anything in a store of that sort. If anybody should ask you, it does a ooss good to find out that he’s as big a fool as if he was working for another man. It makes him count himself. Then he finds out how many he is with a good hard bump. I don’t think a man with his name over a store door has any more votes than the man who saws wood for him— and he’s greedier, at that. “So the boss goes to the door and watches his five thousand go down the street with the man who was getting fired because he was past 60, and the next day he was told in a letter which he swore over that the old man had been given the job he was after, on account of superior fit- ness and greater experience. I’[l bet the boss will be eating corn out of that old man’s hand yet, like a bill- goat. : “What did the boss go and lay it on me for? He said if I hadn't an- 17 gered him he’d have got to the five He’s one of the considerate bosses you read about in the Tradesman! -The day before yes- terday I snuggled up to a girl in the store that’s got a dad that is up to his knees in yellowbacks and* got a thousand man first. big order from her and a smile that made me think of the pure food ma- ple sugar on the shelf in the back room. This brand of maple sugar is always kept up on the shelf in the back room, and the blend is sold in place of it. If there is a holler on the blend, why the clerk made a mis- take in wrapping up the sugar! This course is pursued to cause the clerk to be strictly honest when handling his employer’s goods and money. “When this girl goes out the boss jumps on me for butting in and says he is the only one fit to wait on quality trade like that. Gee! If Mary Deering had to stand in front of that face of his to give an order it would not take her long to give it. He's got the nerve to think he can make a mash on Mary. When a man can go to the bank every afternoon with a book in his hand and green and yellow ones sticking out from be- tween the leaves, he thinks he’s the whole big noise. “This is one of the bosses who gives his clerks a square show, and teaches them to be honest and truth- ful. If you look around, you will find many a poor clerk afflicted with such. If mine don’t die soon I’m going to run away and enlist in the navy. Tf you print this, send me a copy of the paper.” The letter stops there, and it may be that the boy clerk is now out on the ocean defending his country by acting as servant for some petty of- ficer, Alfred B. Tozer. -_—+_~-.——__. Once we thought work a curse; then it came to us that it was a ne- cessary evil; and yesterday the truth dawned upon us that it is a precious privilege. There is more joy in use- ful effort than in the painstaking avoidance of it. Tanglefoot The Original Fly Paper Has one-third more sticky com- pound than any other: hence is best and cheapest. FOOTE & JENKS’ COLEMAN’S Terpeneless Lemon and High Class Vanilla Insist on getting Coleman's Extracts from your jobbing grocer, or mail order direct to FOOTE & JENKS, Jackson, Mich. (BRAND) elie eas 18 MICHIGAN TRADESMAN April 10, {91 25 )) x = 2 — — _ — = = =< = = STOVES . ~— Leta LI) 1) ss Michigan Retail Hardware Association. President—Charles H. Miller, Flint. cane Peaident—2. A. Rechlin, y. Secretary—Arthur J. Scott, Marine City. Treasurer—William Moore, Detroit. Bay Selling Washing Machines To the Farmer. Much has been written and print- ed in implement and hardware trade Papers with respect to the ameliora- tion of working conditions on the farm. Devices, machines and appli- ances of many diverse kinds have been exploited, all with a view to showing how to lighten farm labor and render the life of the agricul- turist one of ease as compared with that of his progenitors who lived and labored before the era of machinery. It is significant, however, that prac- tically all of the modern inventions which have been installed on the farms with a view to labor-saving have been, connected with man’s work, not woman’s, and if there is any one who works harder on the farm than the farmer’s wife we do not know it. The farmer himself does not; the “hired man” certainly does not, and the grown daughters of the house, if there be any, are saddled with an amount of work only a tri- fle less arduous and onerous than the mother, and that by reason of the fact that they do not bear the moth- er’s responsibility. But woman is progressing in like ratio to man. In_ these days of “votes for women” there is much more heard of woman’s rights—her real rights—than in former years. Woman is asserting herself as she never did before, and quite properly so. The awakening among women, and the casting off of shackles meek- ly submitted to for countless gener- ations has not been confined to the cities. It has penetrated to the re- mote parts of the country districts, and the farmer’s wife of the present day has become enlightened. She knows what her sisters throughout the civilized world are accomplish- ing in the way of emancipating the sex from much of the unnecessary drudgery she has been accustomed to consider as a necessary portion of existence. And, be it observed, when a woman once begins to realize that she is suffering under impositions, she never rests until she changes condi- tions. Hence it is that life on the farm is now made much easier for womankind than it has ever been. The engine, or other power, that grinds the feed, pumps the water, saws the wood or turns the grind- stone is also made to operate the washing machine, and in this last operation there has been taken from the woman’s burden of labor on the farm a crushing portion of the load she has been patiently bearing for so many years. The washing machine is to-day con- sidered almost as much a necessity on the farm as any of the implements used in tilling the soil. It is a very poor farmhouse indeed that does not boast of a washer of modern make, and wherever power, other than hand power, is available at all, it is em- ployed in operating the washer and the wringer. It is to the credit of “the men folks” that, at last coming to a real- ization of the slavery their wives and daughters have for so long been subjected to, and the injury to health ensuing from the grind of the old- fashioned wash tub and_ rubbing board, the washing machine is now regarded as an essential of farm- house equipment, as much so as any other labor-saving device; and it is for this reason that during recent years a line of washing machines is regarded as a necessary part of the stock of every up-to-date implement or hardware man. The dealer who does not handle washing machines of one type or another is losing profit- able business that goes to his com- petitor who keeps up with the pro- cession.—Implement Age. —_—-2.->——— Kind of Advertising That Profitable. There is a story told of a man who made a store pay in a rural commu- nity. This man had a general store but his observations will apply as well to a hardware store in most re- spects. The storekeeper says: “I con- sider advertising necessary, and I like to write advertisements. Some of my advertisements sell goods, some do not seem to, but I keep at it. “Windows are the best and most economical form of adverising for any merchant. I change the display of goods in my windows every week and sometimes oftener. I use plenty of signs—printed or written. People will stop to read a written sign when something more elaborate will not arrest their attention. “In my newspaper adverisements I try to be simple and direct—it is no place for oratory or dictionary effect. An article for sale has about three points of interest—how good it is, the price, and the place to get it; that is all. Have something to say—say it— then stop. Do not repeat ideas. “I write new advertisements every week in the year—no two alike. I us- ually have a quantity of cardboard cut about postal size for reproducing the best of my local advertisements, 500 at a printing, for counter distri- bution: and mailing. Is Most “Nearly every package that goes from the store carries a piece of ad- vertising, carries it free, and carries it right into the home. “T sell magazines, mainly that I may place in each a card, booklet, or something that will go to the buyer. In this way I have a large space in all the magazines and it does not cost me a cent. This is also contin- uous—I keep at it. “T aim to tell the truth in all my advertising. It may take more relig- ion to hold a man level when writing copy than it does to make him shout at camp meeting; but never mind— tell the truth. “IT give away school-book covers with my advertisements of children’s clothing on the outside. Blotters are constantly used in the schools, so I give them to teachers and pupils, al- so bearing my advertisements. (Not a bad idea for the hardware dealer.) “Coin envelopes are used for small parcels; each one has copy calling at- tention to something I wish the other fellow to have. If advertising matter accumulates, I do up three or four pieces in a rubber band and distribute them from house to house, or place them in farmers’ wagons, or put them in envelopes and send them to my mailing list. “T hold my trade by keeping good articles, and repeatedly telling about them. If you will read some of my claims for these goods you will see no extravagant statements. If your goods are a little better than you say they are, if you do a little more than you promise, you will not be asked for retractions, or charged with mak- ing unfounded statements. “Customers must have confidence in a store if they are to be held. Con- fidence is based upon character, and that is of slow growth and easily de- stroyed.” ST a irre, Demand For Dairy Equipment. The large number of hardware and implement dealers who are putting in dairy equipment lines this spring is a strong indication of the increasing interest in dairying in all sections of the United States. In territory where dairy equipment farther than a one-legged milking stool and a dehorning rack was unknown two years ago, dealers are now stocking stalls, stanchions, litter and feed car- riers and the whole line, and they are selling them, too. The. last year or two the dairy short courses conducted by the agri- cultural colleges in many states have had a strong influence. Special edu- cational articles in the farm papers, the dairy trains, lectures, etc., have combined in creating a great growth in dairy sentiment. The constantly increasing price of dairy products has also been a strong tre, factor. Milk in the cities is at 10 cents a quart, and butter to 40 cents per pound, and the sy ply is short even at that. Shipping facilities have so wonderfully impr. ed the last few years that every man has a city market almost at his oy door. Selling ae) n The need of the soil and the stantly increasing price of land other influences. The soil must hay; added fertility, and the dairy cow ce.» furnish it. The dairy cow puts bac! what she takes from the soil, and marketed crops take it away perma nently. The high price of land make: it necessary to get more out of the farms per acre. Con Dairy farming is an “intensive” method of land cultivation. The coy furnishes fertility to keep the land to the highest state of productivity, and the yield in money per acre is mucl greater than with ordinary crops. farm —___—-—-9-—s—_. A Small Patriot. History Teacher—What was the Sherman act? Bright Pupil — Marching through Georgia. If you want to know all about the best selling line of IMPLEMENTS send right now for the 1912 Sunbeam Implement Catalogue BROWN & SEHLER CO. Grand Rapids, Mich. » Attention If you intend to remodel your Store or Office this Spring. con- sult us in the matter, We can give you some valuable pointers and save you money on your outfit. Get our estimate be- fore placing order. Nachtegall Manufacturing Co. Store and Office Equippers 419-441 S. Front St. Grand Rapids, Michigan CLARK-WEAVER CO. WHOLESALE HARDWARE GRAND RAPIDS, MICHIGAN We ALWAYS Ship Goods Same Day Order is Received hs, April 10, 1912 ELECTRIC SIDE LINE. Some Reasons Why It Did Not Pay. Written for the Tradesman. During the recent blizzard that blocked the enthusiasm out of the commercial travelers, as well as all other traffic, a dozen or so of the thick traveling men were sitting around in the office of Bertran & Watson’s tavern, at Sheridan, dis- cussing the problems of salesman- ship and other troubles of the or- dinary drummer, when the talk drift- ed to side lines and the advantages that might be gained by handling a line of goods on the side in order to increase the stipendary emolu- ments of the average traveling man. When the honest grocery salesman from Owosso, who was writing up a few “phone” orders, woke up to the discussion, he turned around in his chair, filled his cheek with Hagley’s Mayflower fine cut, expectorated in the direction of the cuspidor, regard- less of the distance, and said: “Say, boys, let me tell you some- thing: Thar ain’t nothing in it. A few days ago I conceived the idea that if I had a side line I’d soon be- come a Vanderbilt or a Rockefeller, Fact is, I wasn’t very particular which. Boys, I pondered on this un- til it sort of assumed an intermittent form—kept thinking about it at odd spells, you know. What I wanted was a line that would be an easy seller and different from anything that I had ever heard of and nobody else had. See? Well, finally, one day, I got into conversation with a light- ning rod man from Durand who had a good thing on deck, but could not get it worked out ready for market. What he seemed to be the most des- titute of was ideas and right there was where I thought I most partic- ularly resembled Sampson, ‘so. we shook.’ He was busy putting up rods on farm buildings and was decorat- ing them with those fancy balls you, no doubt, have noticed between the top of a good many farmers’ barns - and Heaven as you drive through .. almost any part of Michigan to-day,>: 3: MICHIGAN the side of the barn when, by push- ing a button, the whole premises would be lighted up. We then ran a wire from this switchboard into the cistern and the occupant of the farm would have hot water the whole year round. We also improved on this by heating the water in the water- ing trough in the stable. This was handy for making bran mash. It al- so made it particularly convenient for hired men, who on Sunday morn- ing could push the button, close the barn door and take a hot bath, run around inside the barn until he got dried off and would, by this method, be ready to attend church with the other members of the family. Then I got my head working to beat the band. We got the farmers to lay a wire down in the center of the road and each one connect up from this to the switch board on his barn. In this way we kept the road dried out in muddy weather and thereby made an improvement on Earle’s Good Roads System, and right along about here is where we fell down. The grasping farmers took advantage of this improvement. They would fast- en their telephones to a sharp iron, go out in the road and stick it down so it would connect with this wire and call each other up at their own convenience. Naturally, they soon had the telephones taken out, as they discerned they did not need them. The telephone company sued us for damages. With more trouble in sight, one day a nice old widow came across the road to do her washing with hot water at a neighboring cis- tern. Not realizing that the water was heated by electricity, she brought along a bar of Naptha soap. This naturally caused spontaneous com- bustion and burned up her tub. We settled with her by buying her a new wash tub and another bar of soap. It cost us $1.85 and nothing coming in yet. One day, long about four weeks later, I had occasion to drive across the country from one town to another. The liveryman told me I would reach the next town about : dark. Well, do you know, I kept particularly in Fordney’s beet belt.8. driving along until I began to get I immediately conceived the idea that: awfully hungry. The team began to if those balls were _ properly con-s: get tired and I began to think that structed they could be made intog | sometiuiic had gone wrong with the storage batteries; that during an or- E universe. I looked at my watch and, dinary electrical or thunder stormae dum my blooming gizzard, if it was- they would collect and retain a prop- Ent’ a quarter after 11 p. m. You er amount of electricity so we mights; light up the entire premises anywheres| from three to six months. This TEC RET TR 1p ;see I had got off the road and in a ; neighborhood where they were using our lights and I didn’t know when seemed to work out pretty well for a got dark. It cost me four plunks a starter. We soon had some build-g= Pe aient in the wagon under a tree. ings wired and a switch board on extra for livery, besides sleeping all TRADESMAN Had started for Belding and woke up near Ashley. “About this time we began to have trouble with the farmers where we had installed these lighting plants. Their pastures began to get short. You see, the cattle ate right along all night whenever a farmer would get careless and not turn off his switch. So they put up a_ kick about settling for their plants and began working out a few improve- ments of their own. One of these scientific, up-to-date farmers laid a wire down the edge of his best field and set out a row of beet plants di- rectly over it. When it was time to lift his beets, he attached the end of this wire to the switchboard on his barn, pushed the button and_ the shock lifted the whole row instantly. Another one of those expert beet growers who wanted to outdo his neighbor, in the vernacular of up-to- date U. S. talk, bored with a big auger, put in forty acres with a wire under each row. When beet pulling- time .rolled around he got all the help together he could find in the neighborhood one morning, hooked all his wires into the switchboard and pushed the button. The scheme worked, too. Never lifted a single beet, but tipped his barn over. Then he turned around and sued us. We finally settled with him by contract- ing to put in forty acres on the other side of his barn next season, so as to tip it back. You see, boys, there is nothing to a side line but trou- ble. Another improvement of my own that would have been a winner if it could have been let alone was a chicken picker intended for poultry buyers. You see we would put a hen in a wire basket, run a wire to the switchboard, push the button which would electrocute the hen and take the feathers all off clean with one push. My- wife and I went to a farmers’ club to sort of demonstrate this invention. We picked eight hun- dred before breakfast and I guess we could have beat that but her thumb got sore pushing the button. Another one of those up-to-date farmers who had watched us wanted to beat our game, so he went home, rolled up his whole flock in a coil of wire fence and picked ’em all at once. Boys, it worked all right. Picked every hen in the bunch, but the hired girl, who stood close by looking on, was pick- ed up dead. She was smothered with feathers. That man sued us for de- priving him of his hired help with an infernal machine. We fought that suit on the ground that we did not know the girl. In fact, did not know that he had a hired girl. 19 “I remember more trouble that hit us that day: A nice old chap who had a glass eye helped us to catch chickens that morning. While han- dling a large Plymouth Rock roos- ter he let him flop around until it knocked his glass eye out in the snow and he lost it. Never heard a man kick about anything as he did about that eye. Said he would not have taken five hundred dollars for it and started right off to town to see a lawyer. This so discouraged my partner that he went inside the barn and hung himself with a piece of wire. After all the excitement was over I went out to look for that eye, found it and laid it upon the edge of the metallic switchboard. When the old man came back that after- noon he saw the lost optic and when he replaced it he nearly dropped dead with surprise. Fact was, he could see with it a good deal better than he could with the other. You see it was charged with electricity. I sent him a statement for $500 for the re- turn of the eye, together with the improvement, and he refused to set- tle. You see I am obliged to drop this side line business or find a part- ner who is a good collector. Any- one present looking for more busi- ness, call at my office.” Nobody said a word for several minutes, when an elderly gentleman, who was selling Bibles, ventured to enquire of the honest old grocery- man if he had ever read the story of Ananias? Geo. W. Haskell. >. An Apt Pupil. Old Lawyer—Why do you feel that your client will lose his case. Have you exhausted every means at your disposal to— Young Lawyer—No; but I’ve ex- hausted all the means at his disposal. ae TRADE ; WINNERS ~ Pop Corn Pop: Poppers, Peanut Roasters and Combination Machines, Many SrTvces. Satisfaction Guaranteed. Send for Catalog. XINGERY MFG, CO.,106-108 E. Pearl St. ,Cincinnati,0. Chase Motor Wagons Are built in several sizes and body styles. MEE capacity from 7 Sie to 4,000 pounds. Prices from $750 9 $2, Over 25,00 Chase Motor Wagons in use. Write for catalog. Adams & Hart 47-49 No. Division St., Grand Rapids No other ammunition ever gained greater popularity. Our sales have increased in leaps and bounds. eae L- ST You should be getting your share of this trade. Write for catalog, prices and co-operative selling plan. Do this today. ROBIN HOOD AMMUNITION CO » Bee Street, Swanton, Vt. NTO il ie RINT Ig SNC IRS ELE SIERO IBY Ze para FITC LO ae EES 8 RN NE ee Fidoasiee 2 Se ne ee 20 MICHIGAN a “Kanes —— LSPS, SNe) vee = SY op a rs} Sa. w)) A tb *., Some Hints To Bachelor Maids and Maiden Aunts. Written for the Tradesman. While these remarks are intended especially for the persons indicated in the title, all unmarried people of mature years who take a friendly in- terest in the education and bringing up of the children of their acquaint- ances may profit by them. The great trouble with all of your class is that you are not meek enough. Why attempt to be masters when you are wanted only as serv- ants? Let me impress upon you that blandness of temper and lowliness of spirit are the prime essential quali- ties, the virtues par excellence that are required of you. Why try to instruct or counsel fa- thers and mothers, when those who have been called to the high office of parenthood do not want and won't take from their unmarried relatives and friends any instruction or guid- ance or counsel, no matter how kind- ly meant nor how delicately and tactfully conveyed? If it ever does creep. through the skulls of young parents that there is anything, absolutely anything, about the care or the discipline of a child that they do not know, they prefer to attend a series of lectures or call a doctor or read a lot of books writ- ten by high authority—they won't al- low you, Uncle John, or you, Aunt Mary, to hand them the tiniest little bit of a suggestion. So don’t try it. Let them live and learn—live anyway. If ever through sheer goodness of heart you are be- trayed into making a slight intima- tidn that something would better be done a little differently, be prepared to receive the tirade you provoke with proper humility. Don’t talk back. There is plenty you could say, but it would be considered unseemly to say it. It is far better to act com- pletely withered by a scornful, “What does a bachelor know about a baby?” —while by an ironical, “Of course an old maid always can tell just how to bring up children,” you should be ut- -terly crushed. To do otherwise is to offend paren- tal dignity, and this is something that always must be treated with the utmost deference and consideration. It really is very sensitive—even touchy. Unlike any other kind of dignity, it does not depend in the least upon wisdom or experience or worthiness. Sometimes it may seem much like arrogance or obstinacy or pig-headedness. Whatever may be your private opinion of parental dig- nity, handle it as you would a charge of dynamite. Ever so gently suggest to a young father that feeding the baby pickles may not be well for the sensitive lit- le ‘digestion, and how soon you get a cutting retort! Take ft submissive- ly—you ought to have kept your mouth shut in the first place. Tell a mother that denying the requests of her young son until he begins to kick and scream and then yielding will destroy all her control over him, and see how quickly she will flare up! Learn once for all to make neither criticism nor unfavorable comment no matter what foolish thing they do. Fathers and mothers stand on a lofty pedestal of parental prerogative and it is not for the like of you to try to tell them anything. However appall- ing their ignorance, however bat-blind their lack of vision, however dull their stupidity, keep your lips her- metically sealed. You may fear that they will kill the child. Very likely they will, un- less it happens that they have endow- ed it with a physical hardihood that can withstand even the rigors of their own mismanagement. But be calm. It will avail nothing for you to get excited and go to talking. Never try to establish by argument that your advice might be something worth listening to. Any number of facts, hard, incontrovertible facts, are at your command, but remember it is the truth that hurts. You know perfectly well that be- ing the parent of a child does not necessarily give any real insight into the child nature. The childless per- son may have greater sympathy with the young life and better under- standing of its needs than the par- ent; but such things are not to be mentioned. You know that a spinster, a fa- mous nurse in a New York City hos- pital, has written a book on “The Baby,” which has made even the most intelligent and advanced of mothers sit up and take notice. You might cite the fact that count. less numbers of teachers of both sex- es have conscientiously devoted the best years of their lives to the train- ing of youth, and by much thought and study have rendered their work effective, and that the ranks of ed- ucators have been filled largely by the unmarried. You might speak of the thousands of orphaned or half-orphaned buys and girls that have been mothered by maiden aunts and supported by bachelor uncles. The great Froebel was a teacher and a disciple of Pestalozzi long be- fore his marriage, and at the age of 33 we find him without wife or child . TRADESMAN of his own devoting himself to the education of his niece and nephews. You might bring up all these things but it would do no possible’ good. Parental pride never yields to argu- ment—never directly acknowledges itself in the wrong. Sometimes it makes a tacit admis- sion that its methods have not work- ed out just as expected, when a way- ward boy is consigned to a military academy for training and discipline, or a wild and headstrong girl is sent away to a Sisters’ school where it is hoped she may be brought under rea- sonable subjection. All too often, alas! such measures are not resorted to in season or for some other reason fail of their mis- sion, and the whitened hair and sor- row-seamed faces of parents betray the fact that their ways with their children have not: been wise, and that their sons and daughters are bringing them not joy and comfort but disappointment and sorrow. So, dear uncle or aunt or any bach- elor or spinster related or otherwise, remember that you must not assume the least authority. You must not suggest. You must on no account offend parental dignity, and it will be worse than a waste of breath for you to attempt to argue. But do not for- get there are plenty of things you can do and your services will be cheer- fully, perhaps even gratefully _re- ceived. You can tell stories and the larger and more entertaining your reper- toire the more you will be in de- mand. You can buy toys and play- things and candy. You can take care of the little dears when they are ill or ailing. A nice auntie should be able to devise the sweetest dresses from baby slips up to graduating or wedding gowns. She makes the best kind, of a companion and chaperon. A jolly uncle is the choicest playfellow in the world, and as the boys grow older, who can so well take them on hunting and fishing and camping trips? It is considered a fine thing for a well-fixed bachelor uncle or friend to start a bank account for a boy against the time when the young man will be sent to college. A thousand other activities will suggest themselves to uncles and aunts who desire to make for them- selves a warm place in the hearts of the youngsters. Almost anything in April 10, 191° the shape of a luxury or that will provide pleasure and enjoyment wil! prove acceptable to the boys and girls and to their parents. But out of consideration for the feelings of th: latter—don’t—don’t try to break in to the management. Quillo. —— >>... The husband may reign, but the wife does most of the storming. There is a big difference between » butterfly and a fly in the butter. GRAND RAPIDS BROOM Co. Manufacturer of Medium and High-Grade Brooms GRAND RAPIDS, MICH. BROOMS J. VAN DUREN & CO. Manufacturers of High and Medium Grade Brooms Mill Brooms a Specialty 653-661 N. Front St. 139.141 Mons Sie Roth Phonu GRAND RAPIDS MICH Grand Rapids, Mich. IMPORTANT Retail Grocers who wish to please their customers should be sure to supply them ™ with the genuine Baker’s Cocoaand i Chocolate with the trade-mark on the packages. Registered U.S. Pat. off They are staple goods, the standards of the world for purity and excellence. MADE ONLY BY Walter Baker & Co. Limited DORCHESTER, MASS, Established 1780 [NCREASE your sales by requesting your cus- tomers to write for one of books. absolutely free. ata They are THE FLEISCHMANN CO. 427 Plum Street. CINCINNATI, OHIO. April 10, 1912 MERCHANDISING METHODS. Business Building Suggestions For Merchants. Written for the Tradesman. Some one has made the remark that many a poor man can give ad- vice on how to grow rich, and just so many merchants seem able to give advice, and advertising experts, so- called, add their quota, while trade journals and _ business zines join in the chorus. Advice is plentiful, advice is cheap—oft times there is too much and the dealer be- comes “case hardened,” and the shafts of business light fail to lighten his pathway at all. If some merchants would only get out of themselves, as it were; if they would come into their own store and see it with the eyes of the outsider, it would do a world of good. the maga- Some stores impress the customer at once as a fine place to trade; they become popular and the stand is call- ed a good one. Take a grocery, for instance, or grocery department in a general store, look at the crackers and cookies, just as an_ illustration. In some stores you find the cook- ies still in the wooden boxes as they come from the bakery, and on top are piled paper bags, dust pans, fruit, odds and ends of all kinds; the cakes are broken and open to the dust and dirt, the crackers are down behind the counter in a barrel, next to what- ever may be there to impart an odor. In another store we find a glass case for the cakes. A few at a time are placed in neat rows and invite the customer at once. The crackers are in a case, kept in sight and also clean and fresh. “Out of sight out of mind” is a truism worth remembering in mer- chandising. The more attractively you can display your wares the bet- ter, and the more goods displayed the more sales you will make. People are prone to overlook things they need. If they are in sight they will often buy; otherwise the sale is lost. In both men’s and women’s fur- nishings a tasty display is worth all the time and trouble it takes. Men and women are interested in nice things to wear, and to have the ties, handkerchiefs and hosiery displayed, instead of back on the shelves in boxes, is the part of wisdom. Cleanliness is another thing over- looked by many dealers. True, they “sweep out’ every morning, but they overlook the accumulations of odds and ends, the dirt on the shelves, the dirty windows, the faded old boxes and the mussed looking stock—tidiness and general order in a store is a puller every time. You would not care to eat in a dirty, mussed up dining room; you would not care to have your food prepared in a filthy kitchen, and the same thing applies to trade. They want a clean store, a clean stock. In keep- ing food stuffs bear this in mind: Open boxes and barrels are not con- ducive to good trade. Manufacturers have long recogniz- ed this fact, hence the great number of package goods now on the mar MICHIGAN ket, package sugar, starch, coffees, teas, raisins, fruits, etc., etc., articles that once were scooped out of bins and boxes; now sanitary and in per- fect condition. Health is another important item. You can not be sunny and pleasant to the trade when your liver needs a bracer’ or when you have a bad headache. By obeying a few simple health rules you can do much to keep in “trim:” Drink plenty of water at all times, sleep with lots of fresh air in your room at night, and if confined close- ly at the store take a walk each eve- ning, or at noon; get outdoors. Watch your eating and keep your bowels in good condition. Ill health makes a__ pessimist. Health is a booster, and you need all the vitality, strength and happi- ness possible in conducting a retail business. How the customers will vex one; it is hard to make pleasant replies in all cases, but it is the pleasant chap who numbers the greatest number of friends, and friends mean customers and custom- ers mean dollars. Advertising is a vital point in mer- chandising these days. The man who sits in a corner, behind a desk with his nose buried in the account books all the time and who does not get a move on him, is liable to have his store sold out by the sheriff. Let people know you are on earth. No town nor store is too small for some sort of publicity. Advertising does not mean necessarily a use of bill boards, circulars and newspapers. It means your treatment of trade, your store system and plan; the sort of help you have about you, your windows, whether they are attractive or not. All is summed up in the final analysis of successful advertising. It is a good plan to give custom- ers a little better deai than they look for. Endeavor always to do a little morte than the personal word; a stick of candy to the baby, a little gift of a cigar, or a promise of special de- livery—any little thing that will look like personal attention; this wins. In a certain harness store in a small town in the southern part of the State a harness dealer was for- ever pegging away in a back room on odd jobs and making harness by hand. It is a fact that prospective customers who came into his shop saw him sewing away and went else- where for lack of proper attention. ' He seemed always too busy to attend to them. This is decidedly wrong. If you want business you must take care of it—flowers and crops do not grow without cultivation, no more will trade. The thing to do is to make your store a pleasant, attractive place in which to buy. It seems necessary to say some- thing about mail order concerns when talking over these business methods, for the catalogue houses are certainly fierce—millions going into the Chicago concerns alone’ every year. But why not follow their exam- ple? If they can do business with catalogues, so can you. Suppose you do not care to stock TRADESMAN a lot of extra merchandise, your job- ber is handy and he will be glad to supply you with all the catalogues you want. A sample of a few arti- cles you do not have in stock regu- larly will do to show the customer just what to expect. You can add your personal guarantee to the sale and by selling from samples and cat- alogues you can have as large a line for the customer to choose from as desired. In this way many sales for articles will come to you at no extra investment, and they are. orders which would ordinarily go to the cat- alogue houses. Do not make excuses. Have a defi- nite system, have that system under- stood, have your terms definite, oper- ate on a one price basis and treat everyone alike—then you won't have to make excuses. Have efficient help. By- this I mean help that know the goods, help that is neat, intelligent and polite. Watch the clerks as they make a sale and see if there are not some suggestions you can make which will help—many a little word of advice will place a salesman on the track to making sales where before they were slipping away. Forget your competitors; knocks are only boosts after all. You have enough to do to attend to your own business. It is well to know what your competitors are doing. If they are having improvements which tend to draw trade get a hustle on and make some improvements yourself; but, for goodness sake, don’t knock. Eliminate “dead stock.” It is only a waste of space and good money to have wornout stuff about. Get out the slow-sellers and shop-worns; dis- play these nicely and make special prices on these that will *e worth while. This satisfies the “bargain fiends” and regular stock is not sac- rificed. When things are sticking go after them hard and you will soon find the stock clean and all alive. Get advertising helps and_ sales helps from your jobber. He will be glad to give it and it will help in many ways. You will find it a real help in many ways to run into the larger cities oc- casionally and go into stores han- dling lines similar to yours. You will find many hints, and while you may not be able to go into the display and store arrangement on such an elab- orate scale as the larger stores, there will be many ideas gleaned which will prove worth the trip. One merchant in a little town of only a few hundred told a salesman that he had only been to the “city” once in three years. He was plugging 21 away in a small way. He had a reg- ular trade that kept him going, but in the same village a new concern was making a fine thing of it simply because they were keeping up to the times, Naturally neighborhood and locali- ty conditions are different. What would prove highly remunerative in one place would not work in anoth- er. Your customers and the needs of the location must be taken into con- sideration and catered to. Another point, it pays pretty well to stick to the jobber rather than to try “direct buying” from factories. The jobber is close at hand and sell- ing expenses are smaller for him than the factory handling one line. He selects the goods he knows are sellers in your territory and acts as a protection against dead stock and shelf warmers. Smaller lots can be secured and money is not tied up in quantity pur- chases in order to secure what seems to be a low price. Do not fall into a rut and do the same thing day in and day out—read your. trade journals, study the cata- logues and advertising that you re- ceive. You are never too old to learn. This is an age of progress; yesterday is gone, to-morrow is be- fore you and the more you study and improve your opportunities the great- er the reward will surely be. Hugh King Harris. >.> A good night’s sleep is one of the few things people like that is good for them. For Dealings in Show Cases and Store Fixtures Write to Wilmarth Show Case Co. Grand Rapids, Mich. G. J. Johnson Cigar Co. s.c. W. El Portana Evening Press Exemplar These Be Our Leaders if ite: LONG DISTANCE SERVICE MICHIGAN STATE TELEPHONE CO. Carbon Coated Sales Books EVERY SIZE AND STYLE Prices ranging from .02,', to .05 per book Send us your sample and get our prices on your book CONNARD-HOCKING CO. 136 West Lake St. Chicago, Ill. Less in Price Superior in Quality Write for Catalog Fisher Show Case Co. 886-888 Wealthy Ave. Grand Rapids, Michigan Satta rs seine esa cenasina nara eee RLS ce 2 ~ MICHIGAN = — — = — — RLUNN(C, DRY = = 4 ~ LE Nt —, 4 i sf x GOODS, : ‘ANCY GOODS “” NOTI 8 C1CiuEz \ (eit 0 eae Time Well Spent in Study of Trade Papers. Written for the Tradesman. I know a man who attributes what- ever of a business success he has achieved to the Michigan Trades- man. He started in as a clerk with- out a dollar. He began reading it then. After several years’ working and saving he opened up for him- self. Now, after fifteen years of general storekeeping, he owns his stock and store building and a fine home. “IT have paid a dollar a year for my subscription,’ he said; “for a few years it was two dollars. But it has been worth to me a hundred dollars a year at least.” There is one thing he omitted to say and that is that he himself made it worth one hundred dollars a year by reading it. I have rarely seen any man read any paper as he reads the Trades- man. He had few educational advan- tages in his youth—in fact, never got to where plain common reading is altogether easy for him. Slowly, al- most painfully you might say, he goes through the various articles. Some- times in the evening after the store is closed his wife, who enjoyed better opportunities at school than he, reads aloud to him. Often he asks the young man who is principal of the village school to favor him in the same way. He never lets go of an article until he has all its points clear- ly in his mind, and he loves to dis- cuss the ideas advanced by the va- rious writers. His business methods, his manner with his customers, his very jokes and stories have been largely culled from Tradesman pages. His case is an example of getting the real good of a trade paper. It would be next to impossible to have any first-class trade periodical coming into a store and not. gain enough from it to pay for the price of subscription. What is spent in this way never need be regarded as But whether the benefit derived from a trade paper is great or little depends upon the way it is read. lost money. One merchant reads a trade paper for the entertainment it gives him. He opens it, skims over the news items, reads the humorous anec- dotes, perhaps glances hastily at a market report, and reads very swift- ly one or two short articles written in a bright, spicy style. He enjoys it much as he would enjoy reading a novel on the porch of a resort hotel when taking his summer vacation. He knows nothing about reading for any- thing but pleasure, and has never ac- customed himself to holding his mind on any printed page that does not have all the fascination of an interest- ing story. Another merchant or employe re- gards the more excellent trade papers as the text-books of his profession. This kind of reader reaps the rich harvests of benefit. The Christmas number of a leading dry goods monthly contained these words: “We earnestly desire that ev- ery subscriber may obtain the fullest results from this issue. Every re- tailer should take steps to insure its being minutely studied by his buyers, by his advertising manager, and by every member of his selling force.” Mark that expression, “minutely studied.” That does not sound like a hasty skimming over of the most entertaining portions and the entire omission of the solid, instructive arti- cles. Every one in the dry goods busi- ness should be not only’on to his job but ahead of his job. He needs the earliest information that it is possi- ble to obtain regarding coming styles and fabrics. There is nowhere he can get this so well as in some of the leading dry goods periodicals. The dry goods business is a contin- uous panorama of changes. To be successful one must just everlasting- ly keep posted. The buyer must know the outlook in all the various lines in order that his judgment may be correct as to what to buy and what to let alone and whether to buy heavily or sparingly of any given article. The advertiser must be up on all the freaks and fads and fan- cies of fashion, for it is important that everything in the shape of a novelty should be gotten to moving before the tide of its popularity be- gins to ebb. The good dry goods advertisement writer must know all that is in the air regarding staples as well as novelties. The heads of de- partments, the window trimmers, the salespeople—all should he notably well-informed. It would be an excellent idea for everyone connected with dry goods to set aside a certain time in each week for the study of the best trade papers he can get, and consider gain- ing information from them not as a playspell but as a regular part of his work. Fabrix. ——~+~+-___ As Pa Sees It. “Say, pa, what is vulgar ostenta- tion?” “Vulgar ostentation, my son, is the display made by people who have more money to make it with than we have.” TRADESMAN Seasonable Hints in the Dry Goods Line. Written for the Tradesman. Push things NOW. The dry goods business is necessarily one of times and seasons. Make the most of April and May. Put out bright, forceful, result-producing advertising. Get up displays that will attract attention and admiration and at the same time sell goods. Remember that the same expenditure of energy in July or Au- gust will not produce the same re- sults. Now is the appointed time. To show spring goods to advan- tage the first requisite is a clean store. Scrub the floor. Clean the windows often. Put on fresh paint and kalsomine. Smoked ceiling, dir- ty floor and grimy windows make a bad setting for fresh, dainty spring fabrics. Strictly winter goods, if not packed away, should be placed on bargain counters separate from the rest of the stock. In the northern sections of the State there may be some sale on heavy goods all through this month. But do not mix the warm woolly things in with the spring and summer goods. Seasonable items should be put to the front. Do not neglect to display laces. Nothing shows up more beautifully in a store than lengths of lace grace- fully festooned. Over-laces and all dress trimmings should be brought out where they will be seen, not packed away in drawers and boxes. Very delicate laces may be shown un- der glass. Make it a point to display suitable trimmings along with dress goods. A display that suggests a combination of fabric and garniture is sure to result in sales. K. Finger Marks. White silk, fair pages, delicate flowers and human lives are spoiled by being fingermarked. Here is a young girl reading the details of a di- vorce suit in a newspaper, her soul is being fingermarked. The unclean story leaves a smear across the fair page of her life. If she is not ac- customed to that sort of thing she feels a sense of physical stain from the reading. The same is true of some novels and of some plays at the theater. They take hold of one with dirty fingers. Presently the souls of those who expose’ them- selves to such defiling influences are like the coats and gowns which are April 10, 1912 smudged and spattered and which bear the records of careless dinners. These effects are inevitable. No woman—and no man_ either—can read or see that which makes light of the dignity or the purity of life without suffering a degradation. They are fingermarked, says the editor of a leading magazine. The same result is true of some of the petty familiari- ties of social life. Girls sometimes permit themselves to be addressed in terms which take out of conver- sation all the sweet and wholesome influences of courtesy. They permit themselves to be touched. But every familiar touch takes off a bit of bloom. It leaves a fingermark. The consequence is that some very well- meaning but unthinking young wom- en, whose only serious offense is that of a careless spirit, become like a smeared book. They are offered at “second hand;” here a corner is turned down and there a_ soiled thumb has left its mark. They have become fingermarked. _————__ 22a _ The Selfish Brute. The usual large crowd was gath- ered at the New York end of the Brooklyn bridge waiting for trolley cars. An elderly lady, red in the face, flustered and fussy, dug her el- bows into convenient ribs, irrespec- tive of owners. A fat man on the left was the re- cipient of a particularly vicious jab. She yelled at him, “Say!” He winced slightly and moved to one side. She, too, sidestepped and thumped him vigorously on the back. “Say!” she persisted, “does it make any difference which of these cars | take to Greenwood cemetery?” “Not to me, madam,” he answered, slipping through an opening in the crowd. ——_+~+>—___ Cheaper. “Dearest, I’ve dropped my dia- mond ring down the bath pipe. You must send for a plumber immedi- ately.” “No, I'll buy you another ring; it will be cheaper.” ——_-->—____ Sparring For Time. Wifey--You promised me a hand- some spring dress. Hubby—I know I did, but first let us see if we are going to have a spring. HOUSE CLEANING House cleaning time is here, the time when there isa good demand for Lace Curtains, Curtain Nets, Swisses, Shades, Curtain Rods, Rugs, Carpets, Oil Cloth, Linoleums, Mattings, etc. We have good assortments at right prices. If your stocks need replenishing mail your orders to us and same will be promptly and carefully filled. Wholesale Dry Goods Paul Steketee & Sons Grand Rapids, Michigan a . EPO es si April 10, 1912 As Viewed By the Customer. The doorbell rang just as we were sitting down to supper the other evening, and Mrs. Jones answered the ring. When she came back from the door, she said: “It was the man from the M. & W. store. He came for the brought out on approval. I kept the gray one that you liked. I rather like the way the M. & W. store keeps track of their approval goods. Some stores will send things out on ap- proval and wait for you to bring back The M. & W. store always send for the return pack- waists | what you do not want. age the next day, unless specially re- quested not to do so. This probably won't suit some women, but I think it is fair enough. For my part, I prefer to have them come and get the package. It takes the responsibility of protecting their goods, and get- ting them back safely to the store, off of my shoulders. “What a difference there is with merchants about such things, though! The other day I got a bill from a Globe shoe store for three or four items which they said-I had taken out on approval way last September, and had not returned. I knew there must be some mistake, for I had never taken anything on approval from the Globe shoe store. I hunted up my bills, and found that they had sent in statements in November and January, which had been paid, but there was no mention of any September items on either of them. I went to the store to find out about it, and they said their books showed I had taken the goods out on approval. ‘Well, here it is March, and you have never billed me for them,’ I said. ‘How does that happen?’ ‘Oh,’ they said, ‘we knew the goods were out on approval, and just let it run. We looked up the items which they said I had taken out on approval, and found that they were shoes which neither I nor any mem- the family could possibly wear. Then the Globe people, of course, admitted that there must have been some mistake, and that I did not take out any shoes on approval last September, but it strikes me it is a very bad system of handling goods which will let items run ‘on approval’ from September until March without making an effort to collect—even if the claim had been good. “It caused me to do one thing: I am not going to buy stuff at the Globe any more. If they can not keep track of their goods any better than that, it is not a safe place to trade. I prefer the store which sends for its approval goods the next day.” “Provided,” I said reflectively, “you have to take goods out on approval at all. For my part, I do not like the system.” “It is a great convenience some- times,” said Mrs. Jones. “And wom- en like it. As long as it pleases the women, the stores are pretty sure to keep it up. And since they seem glad to do it, why shouldn’t we all take advantage of it?” It must * be admitted there was something to that argument, from the ber of MICHIGAN woman’s Journal. standpoint. — Merchants e222. Spring Fabrics. Among the new woolen dress goods for spring, many Scotch fancies are shown, as also are cheviots and other similar rough weaves of various kinds. However, merchants can wise- ly pass up most of these and make their selections from the closer wov- en, harder finished fabrics like serg- es, whipcords and diagonals which will be just as fashionable, give much better service and sell quicker. White, cream and black and white serges and whipcords are being taken more free- ly by both retailers and wholesalers than for many years. If the present demand keeps up, and it probably will, plain white woolen dress fab- rics of every kind will be hard to get later on, for the number of mills equipped to turn out white cloths in perfect condition is very limited. With the approach of spring the buyers take more interest in cotton wash fabrics. Business is improving in all classes of the standard weaves of cotton yard goods. Crepes and voiles, both plain and satin striped and printed, are well represented, and are freely taken. The heavier cot- tons, like piques, cordaline and otto- man, especially in white, are more popular than for many seasons. The market shows growing confi- dence in linen fabrics, both of light and heavy weight for the coming sea- son. This applies principally, of course, to whites, but it is expected that both natural and colored linens ~ will be in good demand, also, espe- cially for the early business. Some think that borders will be equally good this spring as last, but this belief is not generally shared, al- though there will undoubtedly be some call for them. Manufacturers are buying changeable silk taffeta to make up into dresses and petticoats; however, retail demand for goods of this character will be somewhat light. For some reason the plain, solid colors in taffeta silks always sell ten to one better than the glaces, change- ables, chameleons, or any _ similar style of shading. Messalines will be strong, especial- ly with the popular trade, and both messalines and taffetas in pin stripes and narrow, graduated stripes will be among the very best sellers. White and black, and also black and white, especially the former, will be a great favorite whether the fabric be a cheap lawn, or an expensive silk. Navy, both plain and striped, is al- so evidently going to be the leading favorite in wool and silk fabrics. In fact, at this writing, it looks as though this spring was going to be one of the best for many years for navy, white, and white and black. While a big vogue in white is in- dicated, buying for spring trade has been conservative on _ plain white goods, due largely, no doubt, to the popularity of white novelty weaves, embroidered effects, openwork styles, also voiles, crepes, etc. The uncertainty regarding tariff changes undoubtedly has a tendency to discourage much plunging on sta- ple whites——Merchants Journal. TRADESMAN Helpful Proverbs. The coldest bodies warm with op- position, the hardest sparkle in col- lision—Burke. He that wrestles with us strength- ens our nerves and sharpens our skill. Our antagonist is our helper.— Burke. Nature is upheld by antagonism. Passions, resistance, danger, are ed- ucators. We acquire the strength we have overcome.—Emerson. The greater the obstacle the more glory in overcoming it; and difficul- ties are but the maids of honor to set off the virtue—Mollere. It is not the victory that makes the joy of noble hearts, but the combat. —Montalembert. The effects of opposition are won- derful. There are men who rise re- freshed on hearing of a threat—men to whom a crisis which intimidates and paralyzes the majority comes graceful and beloved as a _ bride. Emerson. A strenuous soul hates cheap suc- cess; it is the assailant that makes the vigor of the defendant—Emer- son. It is not ease but effort, not facility but difficulty that makes man. There is, perhaps, no station in life in which difficulties have not to be encoun- tered and overcome before any decid- ed measure of success can be achiev- ed.—S. Smiles. Opposition inflames the enthusiast, never converts him.—Schiller. Difficulties strengthen the mind as labor the body—Seneca. It can not be too often repeated that it is not helps but obstacles, not facilities but difficulties that make men.—W. Mathews. Difficulties show men what they are. In case of any difficulty God has pitted you against a rough an-> tagonist that you may be a_ con- queror, and this can not be without toil.—Epictetus. What is difficulty? Only a word indicating the degree of strength requisite for accomplishing particular objects, a mere notice of the neces- sity of exertion; a bugbear to chil- dren and fools; only a stimulus to men.—Samuel Warren. Difficulties are God’s errands, and when we are sent upon them we should esteem it a proof of God’s confidence—as a compliment from him.—H. W. Beecher. Dreams pass; work remains. They tell us that not a sound has ever ceas- ed to vibrate through space; that not a ripple has ever been lost upon the ocean. Much more is it true that not a true thought nor a pure resolve nor a loving act has ever gone forth in vain.—F. W. Robertson. The true worth of a man is to be measured by the objects he pursues. —Marcus Aurelius. sso Mothers as Sweethearts. There is nothing that so pleases the fond mother as the gentle ways of a sweetheart in her son. If he greets her with a smile, throws his arms about her and pats her cheek and caresses her in the fond ways of an affectionate nature chide him as a simple boy and laughingly question the sincerity of his demon- strations, but they bring a glow of pleasure to heart that sweeps away the shadows of care and makes her the happiest among God’s crea- tures. Sons may make friends here and there as they go through life as the creatures of destiny, but one who never deserts them, never loses faith or abandons hope is the mother, whose yearning for love he so often repels or neglects. she may her i a Nothing is really sacred until all things are. We are manufacturers of ‘Trimmed and Untrimmed Hats For Ladies, Misses and Children Corl, Knott & Co., Ltd. 20, 22, 24, 26 N. Division St. Grand Rapids, Mich. To Fathers and Mothers The season is again here when boys and girls be- gin playing in the streets. dent to your children we respectfully urge you to KEEP IN THEIR MINDS THE DANGER OF SO DOING and give them strict instructions to particularly To avoid possible acci- minded. Watch Out for Street Cars The motormen are on the alert, but the children cannot be too careful and must be frequently re- GRAND RAPIDS RAILWAY CO. BENJ. S. HANCHETT, President and General Manager. uy _— = = Important Factors in Handling Eggs Successfully. There are four important factors that must be followed to insure the best results in the handling of eggs from the producer through the cold storage channel to the consumer— buying right, packing right, storing good quality, and selling at the right time. suying right does not mean en- tirely the price we pay. None of us want to buy eggs for less than they are worth, and if we did attempt to do so, we would soon find our neigh- bor either had more brains, more money or more nerve than we had, and was taking the eggs at a little more than we considered them worth. So there is never any doubt about the producer getting full value for his eggs. Next in importance is the quality. The opinion is too prevalent that an egg is an egg, and that one case of eggs is just as good as another; so the demoralizing practice of buying “case count” is the strongest barrier we encounter in trying to improve the quality of eggs in Michigan. It is true most buyers make an attempt to buy eges “loss off” during the very hot weather, but, even then, few of us have the courage to hew to the line. When we get a bad lot from one of our oldest and best cus- tomers, instead of taking off the full loss, we sweeten up the sale a lit- tle, hoping the next shipment will show up better, or the market will suddenly advance and help us out— always living in hope. But why, pray tell me, should we not buy on the “loss-off” or graded basis all the year around? That is the way we sell them, and that is the only way to buy. The plan of buying case count offers no incentive to the producer, merchant, or huckster to improve the quality of eggs they offer us, and, until some radical steps are taken, we can not hope to see much improve- ment in the quality of our average re- ceipts. However, improvement wil come—if not from choice, it will come by force. The consumer is getting more and more exacting in his demands, and, if you will notice, all legislatures, from the Federal Government down to the city council, are enacting laws favorable to the consumer. Newspa- per and magazine articles are con- stantly being written (mostly by those who know nothing about eggs or the cold storage business) telling the readers how to keep a dozen hens on a back city lot and get enough eggs to feed a large family and per- haps sell enough to their neighbors to buy the other provisions for the table and clothe the children. These articles have had their effect, and, even if the eggs they get do actually cost them three or four times what they could go to their grocer and buy the finest eggs for, the practice is growing, for the reason that the con- sumer knows the quality he is get- ting. But our greatest improvement has come, and I believe will continue to come, through the enforcement of the pure food laws. It is strange we have to wait to be forced to do that which is best for us, instead of doing it with our own free wills. “The good that I would, I do not; but the evil that I would not, that I do.” So, with the “case-count” buyer, fear has him so firmly bound that he will sac- rifice his own best interest rather than do what he knows to be right. The State Dairy Commissioner, through his inspectors, is doing good work by numerous prosecutions for the sale of bad eggs and misbrand- ed or misrepresented eggs, and it is my belief that it will be but a short time until all egg dealers will be compelled to buy and sell eggs on their true merits. The Govern- ment is working more along educa- tional lines, and, through the efforts of its efficient agent, Dr. Penning- ton, marked improvement can_ al- ready be noted in many localities. The packing of eggs for storage is a very simple matter; all that it re- quires is a little care and judgment on the part of the packer, and it is purely a matter of opinion how close it pays to grade. The egg dealer has just one object in mind—that is, to get the most profit out of his busi- ness, and it is for him to determine whether it pays best to put up one grade of good storage-packed eggs free from very small, dirty, duck, stained, washed, damp and checked eggs, or make several grades, such as: All large browns, for the New England trade; all whites, for the Pacific coast or New Jersey trade; a medium grade of storage-packed eggs to sell to some over-anxious specula- tor; a trade egg, for anybody that will buy it, a D and a DD. But there are two kinds of eggs that experience has taught us that it does not pay anyone to pack with their storage-packed eggs: that is, checked and damp or washed eggs. They will not keep any length of time, and too much care can not be exercised to see that none of these get in. Michigan eggs are generally good size, and, when the weather is reasonably dry, we do not have much trouble to put up a good storage- TRADESMAN packed egg that will weigh forty- three to forty-four pounds net, and not contain any extra large eggs that are almost sure to break in shipping or placing in storage. Only good eggs should ever be placed in storage, and eggs should be stored only.when there is’ a sur- plus above consumptive requirements, and this, I am glad to say, is almost universally true. The mission of the storage house is to do good; its work is philanthropic. It benefits the pro- ducer and the consumer alike, taking care of the surplus at a time of great- . est production, when, if not for the storage house, only a small per cent. of the crop could be marketed at all, and that at such ruinous prices the business would be very unprofitable; and giving to the consumer an arti- cle at a time of greatest scarcity at a: small advance over the _ original cost, and at a price that the ordinary citizen can afford to pay. Think for a moment what the result would be if the cold storage house was elimin- ated. This year a surplus over home consumption of fully 3,000,000 cases of eggs will be produced. That, un- der present conditions, will net the producer close to $15,000,000. The surplus poultry that goes out of the State amounts to half as much more. Take away the storage house and this business would dwindle in three years or less to almost nothing, and the price of eggs would be so low during the producing season that the raising of poultry would be reduced to about the demand dyging the greatest production, and when _ the laying season was over, eggs would go skyhigh, and the consumer would either have to pay fabulous prices for the few eggs Biddy was induced to lay, or go without, which most of us would do. There are plenty of good housewives to-day who can well re- member when we had no eggs, and did not expect them, from some time in December until late the next Feb- ruary or early in March, and some ot us, at least, can remember only too well the schemes and methods tried by dealers and producers to hold eggs —packing them away in salt, oats, ashes, dipping them in tallow, and anything to try to keep them. And what was the result? Not one- fourth of them were ever fit to eat, and could not comply with the pure food laws of to-day. April 10, 191° In those days, the largest per cent of our population was rural; now i: is urban. We have more consumer: and less producers to care for; s now the producer is keeping larger flocks than formerly. Our State i: almost wholly agricultural, and, di rectly or indirectly, we get our liv- ing from the efforts of the producer. so we should encourage the largest production possible by co-operating with them, by way of improving the quality, most advantageous handling and economical production. In_ this way we can get a better article to the ‘consumer at a less cost without hurt- ing the producer. The storage egg does not ask any favors; all it wants is to be given a square deal. Eggs that are laid in cool weather such as we usually have during March, April and the first half of May, if gathered daily, handled carefully and placed in a good cold storage, are better at the end of seven: months than the average fresh re- ceipts that are placed on the market at that time, and the best-posted us- ers of eggs will take them in prefer- ence to the fresh receipts at as much or more money; but the largest con- sumers are the family trade, and they do not have the opportunity of ex- perimenting with the different grades of eggs, and the city press has, by its misrepresentations, cast such an odium on the name, “cold storage,” that they are frightened at the sight of it, and if they do get a lot of eggs that are weak, watery, tasty and bad- smelling, although they have never been near the cold storage house, they commence to cry, “Wolf, wolf,” and the storage house has to answer for the sins that should be laid at some other door. WANTED Butter, Eggs, Veal and Poultry STROUP & WIERSUM Successors to F. E. Stroup, Grand Rapids, Mich, Hammond Dairy Feed “The World’s Most Famous Milk Producer” LIVE DEALERS WRITE WYKES & CO. Sand Rapids, Mich. Michigan Sales Agents ° The Vinkemulder Company JOBBERS AND SHIPPERS OF EVERYTHING IN FRUITS AND PRODUCE Grand Rapids, Mich. Geo. Wager, Toledo, Ohio Wholesale distributors of potatoes and other farm pro- ducts in car loads only. We act as agents for the shipper. Write for.information. += > who entered his -April 10, 1912 MICHIGAN TRADESMAN Double Price System Always a Poor Policy. A well known business man re- cently said: “The sliding scale is one of the curses of modern business. One price_for all should be the slo- gan of every up to date salesman.” When you “tip” the officious waiter in the cafe he will, as a rule, accept almost any amount from 5 to 50 cents with a deferential bow and help you on with your overcoat, but ‘there are some retail merchants who have a flexible price list which is bas- ed on the “looks” of the patron. This does not always pay, as in the case where the size up proves a failure and you are brought face to face with some embarrassing situations. Jackson was the proprietor of a semi-fashionable cafe near the Union depot. He prided himself on _ his ability to “size up” men and women establishment. Therefore, he had evolved a scheme that was profitable, but rather hard on the traveling public. In the cen- te® of Jackson’s cafe was a railing, which, fo the casual and unthinking observer, denoted nothing more than a common decoration. But that rail- ing meant a lot to the patrons of Jackson’s place. Of course, Jackson told his friends all about the frame- up. They were to go behind the railing and eat and say nothing. But when a stranger came in whom Jack- son sized up as belonging to that genus, traveler, he stopped him be- fore the rail and forced him into a seat whether he would or no. Here the pork chops cost 50 cents, where, if the stranger could have taken a seat behind the rail, they would have only cost him 20 cents. Fried pota- toes were 15 cents, where, behind the rail they were 5 cents, and so on to the end of Jackson’s bill of fare. In this manner Jackson waxed fat. He became wealthy on the profits made from his plan of procedure. The “boys” all knew about the little plan and kept it secret. But “the best laid plans of mice and men sometimes gang aglee.” Jackson found this out in double measure. Although he had never been questioned as to the slid- ing scale of prices, he had often pic- tured in his mind what explanation he could give in the event of getting the same tourist twice. The fallacy of this plan was test- ed one day when a traveler entered the restaurant, and after sizing him up, Jackson concluded that he was a customer who belonged before the rail. So he led him to a pleasant seat and spread the bill of fare out before him. The traveler ordered a sumptu- ous meal, but, before it was served he concluded that the draft near the door was too strong for him and de- cided to move to the back of the house. Despite Jackson’s protesta- tions, he did move back, suitcase and all. But when the time came to settle the bill there was some doubt about the amount. By consulting the bill of fare for the “regulars” the trav- eler saw through Jackson’s little game. He paid his bill, but the next day Jackson saw a sign in front of his competitor’s place, “All restau- rants near here but this one have sliding prices. Our slogan is: “One price to all.” There are many large business firms which do more or less of this same kind of work. More often, how- ever, it is disguised under the handy term of discount. If the manager of a large firm wants to favor a cer- tain customer without going out of the conventional lines he gives him a discount. And although the goods are billed at the regular list price, the discount comes off before the bill is sent. There are large firms, however, who have adopted the one price to all slogan and who stick to it faith- fully. It generally pays in the end, and when Jackson changed his pro- gram and took out the little brass railing he actually enjoyed his re- turns more. A man is allowed to sell his goods for whatever price he may want, but there is a moral obligation to sell to everybody at the same rate. The ethics of business demand this. When a customer hears that a large firm has sold a bill of goods at better pric- es to another customer he has a right to kick and will, nine times out of ten, withdraw his patronage. A large clothing house of St. Louis has not yet gotten over the results of a house policy which permitted sliding prices. A salesman was sent into what was practically a new ter- ritory. He made good and it was necessary for him to make some con- cessions to beat his competitors to certain sales. To one dealer he quoted a price for standard goods that was flexible and which the house allowed to fluc- tuate, governed only by condition. A big bill of goods was ordered with the understanding that this was the best price possible. A week later the same salesman, exultant over his success, desired to swell his sales for the initial week, and sold the same style goods much lower to another house in a distant town. The sliding scale of prices made this possible, and in high glee he went back to the house, where his salary was raised on the spot. But what followed taught the house a costly lesson: Two days later a letter came from customer No. 1. It read: “You sold me suit No. 55676 at this price and you turn right around and sell this house at A the same bill for 10 per cent. less. You may cancel my order.” ; The young salesman jumped on a train and made a_ flying trip to smooth the ruffled spirits of the first customer. It was decidedly embar- rassing, but when he walked into the shop of No. 1 he felt sheepish. He knew he was in the wrong. “I think you are in error about that other price,” began the sales- man. “No, I am _ not,” No. 1. “How do you know it?” ventured the salesman. . “Because,” came the reply, “I own the other house, too.” There was no answer to make here. said Customer The salesman simply got on the train again and returned with his ardor dampened. And the house set a fix- ed and definite price on its goods in the future. The experience had been an effective cure for the sliding scale. The sliding scale does not pay. It should have no place in modern business. Good business men _ will not permit it because it is against the ethics of business. Topsy-Turvy Honesty. Two piles of apples lay upon the ground. One contained a large-sized and rosy selection; the fruit of the other was green and small. “Large on the top, sir, and small at the bottom?” enquired the new as- sistant to his master as he prepared to fill a barrel. “Certainly not!” replied the former virtuously. “Honesty is the best pol- icy, my boy, and one I’ve always held to. Put the little apples at the top and the large ones at the botom.” The assistant complied. His master was evidently as green as his green- est fruit. “Ts the barrel full, my lad?” asked the farmer. “Yes,” answered the assistant. “Good!” said the farmer. “Now turn it upside down and label it!” —_—o-2.2 In Use. Mrs. Burton Harrison, the novelist, was discussing, at a dinner in New York, American French. “Our French is very remarkable,’ she said. “Some of us will go to a French play and laugh boisterously at the subtlest and most idiomatic jokes, yet when it comes to ordering dishes from a simple French menu we are all at sea.” Mrs. Burton Harrison smiled. “A multimillionaire in a fashiona- ble restaurant,’ she said, “pointed to a line on the menu and said to the waiter: “ 25 ““‘T am sorry, sir,’ the waiter an- swered, ‘but the band is playing that. 7 - —__.+.__ Did the Dog Know It? Two tramps approached the house when suddenly a dog ran out bark- ing furiously. “Never moind, Bill, come on,” said one. “You know the auld sayin’— ‘the more the bark the less the bite.’ ” “Ah, that’s all right, Jim,” said the “Oi know the sayin’ and you know the sayin’, but other, drawing back. the question is—does the dog know ite" POP CORN Weare in the market for old or new crop shelled or on the ear. If any to offer please write us. Alfred J. Brown Seed Co. Grand Rapids Symons Brothers & Company Wholesale Grocers Saginaw Hart Brand Canned G00ds Packed by W. R. Roach & Co., Hart, Mich. Michigan Michigan People Want Michigan Products WM. D. BATT Dealer in HIDES, FURS, TALLOW AND WOOL Grand Rapids, Mich. 22-124 Louis St. TR ACG Your Delayed Freight Easily and Quickly. Wecan tell you how. BARLOW BROS., Grand Rapids, Mich. W. C. Rea Rea & market, Papers and hundreds of shippers. PRODUCE COMMISSION 104-106 West Market St., Buffalo, N. Y. “BUFFALO MEANS BUSINESS” We make a specialty of live poultry and eggs. Ship us your poultry and eggs. REFERENCES—Marine National Bank, Commercial Agencies, Express Companies, Trade Established 1873 W itzig A. J. Witzig You will find this a good knocked down. Moseley Bros. Both Phones 1217 Established 1876 Can fill orders promptly for clover. timothy seeds, egg cases made up or We want your eggs. Wholesale Dealers and Shippers of Beans, Seeds and Potatoes Office and Warehouse, Second Ave. and Railroad Grand Rapids, Mich. Stock carried in Grand Rapids Wm. Alden Smith Bldg. POTATO BAGS New and Second Hand ROY BAKER Can ship same day order is received Grand Rapids, Mich. MOWING THE MOUNTAINS. Uncle Sam’s Stupendous Undertaking at Panama. Written for the Traéesman. Complying with your request for an account of our visit to the Isth- mian Canal Zone, for the Tradesman, I submit the following: Our party left New Orleans March 6 on the good ship, Heredia, of the United Fruit Company’s line, sailed across the Gulf of Mexico and the Caribbean Sea, touching at Port Bar- rios, in Guatemala, and Port Limon, in Costa Rica, arriving in Colon, in the Republic of Panama, on March 14. Our stag party consisted of five, three from Grand Rapids, one from New York and one from Kalamazoo, and became known to each other dur- ing the trip by the following titles: Captain, Philosopher, Deacon, Sena- tor and Bon Camarade. The change from several feet of snow and below zero temperature in Michigan to the balmy summer breezes of the great Southern seas was most remarkable and enjoyable. The clear bright warm days upon the ship were rare but uneventful. They were devoted to rest, dreamy enjoy- ment and occasional meditation upon the daring and eventful voyages of the early navigators of these great Southern seas. We recalled the fact that we were passing over eighteen hundred miles of historic ground, or, rather, historic water. There passed in diminutive, but stately procession, before our mind’s eye, as we sailed in an unswerving line, surrounded with all the conveniences and luxu- ries of modern ocean travel, the first great navigator, who, with his crude craft and cruder appliances, sailed into the “great sea of darkness” to find the passage to the Indies and im- mortal renown, followed by equally fearless successive navigators, who for centuries nosed around these strange waters, gradually tracing the crude outlines of these seas and of two continents upon the map of the world. What a long, wierd, strange story of heroic suffering and daring adventure? Columbus, in his five historic voyages, sought in these placid waters an oceanway to the In- dies. He died ignorant of the fact that he had found the passageway and discovered a new _ hemisphere. The passageway to the wealth of the Indies, however, had been block- ed by the Almighty, with a great gateway of rock, and someone has said that in the granite gateway had been set a time lock that should si- lently resist the nations until Amer- ica’s hour should strike and into her hands should be forever committed the combination and the key. Our great Republic had to be slowly and laboriously developed until it should be a worthy instrument, under Provi- dence, and equal to the almost omnis- cient task of opening and protecting the gateway for the argosies and commerce of the world, and for the advancement of the prosperity and civilization of all mankind. So we ruminated during the indolent care free days on shipboard as we were ceaselessly proceeding over the yield- AREER RECs MICHIGAN TRADESMAN ing waters to the great scene of the Nation’s activity, upon which is be- ing focused the thought and atten- tion of the whole civilized world. The passengers enjoyed to the full the glory of each warm summer day and the grandeur of the setting sun in the dakening sea and, when the mantle of night had dropped in this twilightless zone, watched with keen delight the changing reflection of the moon in shimmering silvery path- ways across the waves of green and old Canopus and the following star- ry cross (invisible in our latitude) passing over the disc of the Southern skies. During the outward passage an oc- casional incident on shipboard rip- pled the quietude of the fleeting rest- ful days. The ship was equipped with the wireless telegraph, and one day there was duly delivered to the Cap- formed by the operator that the mes- sage to which he was seeking to re- ply was spurious. The psychological change that followed in the expres- sion of the Captain can not be de- scribed in cold type. The stopper- less vials of vitriolic wrath were in- verted and the expletives of the en- tire Tradesman vocabulary exhaust- ed upon the devoted heads of each member of the party, except the Sen- ator, who had disappeared to remain until the storm had passed and the Captain’s expansive smile had been restored. The incident was duly ap- preciated by the passengers on the ship. One was reminded of the Chi- cago tourist to Panama, who receiv- ed on shipboard a message from a friend at home, who was something of a wag, which read as follows: “Don’t forget that you have a wife at home;”’ to which he made reply, Hon. Geo. Clapperton (the Senator) tain of our party an aerogram from home, which read as follows: “The Tradesman has been exclud- ed from the United States mails. What in hell shall we do? Stuart.” The unsuspecting Captain, know- ing full well the uncompromising tendencies of the Tradesman’s col- umns, swallowed .the bait, line, hook and sinker, and stoically endured the torture of the collapse of his idol, the chief monument of his industry and genius, which the telegram conveyed to his imagination. The Philosopher and others tried to console him by the suggestion that it might not be as bad as the wireless message indica- ed. The Captain, however, concluded to embark at Port Barrios and take a tramp boat back to the States, and go- ing to the wireless office wrote out a message of enquiry and instruction and offered payment of the price for transmission, whereupon he was in- “Your message received fifteen min- utes too late.” Another incident that relieved the monotony of the voyage and our cog- itations was the stop at Port Bar- trios. Now, this Port is in itself most unattractive to the sightseer and in- teresting only as the gateway to the rich interior of Guatemala. It was, however, exceptionally interesting by revealing to our distinguished stag party a realizing sense that we had reached the zone of the Senorita. There came upon our ship from Guatemala a litle black haired, olive colored Senorita, with the blood of all the Aztecs and the [ncas and a goodly trace of Spanish coursing through her veins. And, shades of Cleopatra and her galley deck, what a commotion followed her unexpect- ed advent to the passage list! The fact was soon made apparent that nearly every man on board, outside April 10, 1912 of our distinguished bunch, was_in- cumbered with a wife, and that op- portunity was not for him. For our party the time of peace immediately vanished, to be succeeded by days of strife and conquest, with the sole ex. ception of the Captain, who appeared to be immune and continued to smile at large, apparently oblivious of the presence of the attraction. The strife was confined to our party, Senorita having a monopoly of conquest. The reflection of those blue gray, green, lamps and ceaseless smile across the deck would fetch every freeman on board the whole length of the ship in thirty seconds. Avoiding detail, in the interests of brevity, and other things we need not mention, we will simply say that what might have been the result of the ceaseless strife and conquest up- on our previously happy band, is a matter of serious conjecture, for the reason that on the second morning, when the contest for beauty’s favor was at its height, we came together to see the conquering Senorita trip- ping down the gangway of the ship at Limon, having reached her journey’s end, gayly directing the fatal lamps and smile toward the dock, seeking new fields of conquest.. When she landed we thought for a few minutes that another South American revolu- tion was in progress, but she finally got through and marched away under an adequate body guard, reflecting and smiling just the same. With the departure of the Senorita, the sinners were left in peace, to the restoration of their wonted equilibrium. After leaving Port Barrios we sail- ed eastward along the coast of Hon- duras, thence southerly along Nica- ragua and Costa Rica, Limon. landing at There the ship remained for nearly two days, during which we made an inland trip across the shore land and up the mountains to San Jose, in the interior of Costa Rica. This was one of the most delightful and interesting incidents of our en- tire trip. The panoramic scenes along the mountain ride by rail are, perhaps, unexcelled in unique beauty and grandeur in the world. They are unique because of the beauty and va- riety of tropical iniiage covering va!l- ley, hill and mountain, to the utmost peak, hiding with Nature’s gorgeous mantle everything repulsive or un- inviting, San Jose is an old foreign looking city near the crest of the continental divide, 4,000 feet above the level of the sea, and has a teniperature that varies from 65 to 78 degrees above during the entire year. The first part of this journey by rail was over low, level country covered with banana plantations, cocoanut groves and va- rious tropical products, strangely in- teresting and attractive to us accus- tomed to the temperate zone. Here the native grass grows about 20 feet high, and when the natives cut it they take one spear at a time. When a spear dries out they use it for a fish pole. In this region the descendant of Ham, the unspoiled son of the tropics, is seen in all his wealth of unadulterated, undiluted, unalloyed splendor of ebony and ivory. The April 10, 1912 customs of the native black men are as unquie and interesting as his per- sonal appearance. For instance, he builds his crude thatched hut under a cocoanut tree, leaving a convenient At breakfasttime he pulls a string and a bunch of co- coanuts falls, each one skillfully land- hole in the roof. ing on a darky’s head, whereupon it is ready to serve. Continuous daily practice for a period of fifteen or twenty years produces the proverbial cranial power of resistance, the cause of which we never knew before. A few cocoanuts, a bunch of bananas and a basket of oranges—all of which just grow naturally—constitute a prety fair breakfast for a hungry native. Work is unnecessary, its only purpose being for-exercise. When a “nigger” dies, they inter him jn an upright position, leaving the head exposed above the mud, and if he has been a faithful “‘nigger” it grows into a cocoanut tree. The soil is amazingly productive. Tickle it with a hoe and it laughs with an abundant harvest, and if it is not tickled at all it ha-ha’s with ba- nanas just the same. Bananas seem to grow in all kinds of soil and upon all kinds of objects. If a locomotive happens to stand still for an hour and a half a banana plant will sprout and grow upon it. In fact, we saw one of our party pick a bunch off a “dead” engine on our journey. If your readers should have any doubt about the truth of these stor- ies, the editor will verify every one. The ascent of the mountains over a narrow single track railway, follow- ing the winding course of a torrential stream, is a most exciting and dan- gerous one. The railroad is a crude triumph of engineering skill, with its triple horse shoe curves, compound letter S’s, and every other letter of engineering alphabet. It traverses in- secure ledges of earth or disintegrat- ed rock overlooking the mountain streams and gorges, constantly sub- ject to caving and sliding, especially Along the bottom of ‘the mountain stream and in every gorge we saw twisted iron and bridge work wreckage of many a railway disaster. We were informed that if a tourist encountered a break of ledge and sudden descent into a fifteen hundred foot gorge in one of the small wood- en coaches of that road, the experi- ence would materially interfere with the progress of his trip. The soulless corporation, the Fruit Company, which controls the shipping and rail after rains. transportation, and nearly everything else in that country, would not hold a boat for his remains. However, we made the grand and gruesome jour- ney in safety. The mountain regron is occupied largely by the native In- ® dians, and coffee plantations mingle with the growth of other tropical products. They boast of producing the best coffee in the world on these Costa Rican plantations, but we learned when they prepare it for con- sumption they make it so strong that it stands alone. It requires no recep- tacle unless one calls for cream, whereupon they pour over it a lot of As a beverage, hot milk that is sour. MICHIGAN we found it an aggravation and a de- lusion and a snare. The natives of both the lowlands and the mountains appear to he about as prolific as the natural prod- ucts of the rich and varied soil. The pickaninnies and the papooses seem to come in litters like kittens. The estimated population of Costa Rica this year is 350,000. It will doubtless be a million next year. The princi- pal mountain towns along the route are noted for coffee, volcanoes and handsome young women. San Jose is an extensive city, some three centuries old. The principal ob- jects of interest are an antiquated cathedral and a modern national opera house, erected at a cost of $2,500,000 and said to be one of the finest on the American continent. A tourist, however, must take the stor- ies told him with a sensible degree of allowance. We had the privilege of seeing the whole Costa Rican army in motion. It consists of some eighteen men, mostly officers, gayly caparisoned and armed with machetes. In case of revolution the numbers would be somewhat increased. Fortunately, however, Costa Rica has a fairly sta- ble representative Republican — gov- ernment, patterned after our own, with the rights of the individual citi- zen duly secured by appropriate con- stitutional guaranties and limitations. It is a country of marvelous and va- ried resources largely undeveloped. We spent seven days on the Canal Zone and in the renovated cities of Colon and Panama. Through ordi- nary sources and the’ courtesy of Government officials, and the fine courtesy of Henry Seymour, formerly of Grand Rapids, now a resident of Panama, we were able to view the canal construction and existing con- ditions quite advantageously. While TRADESMAN the building of gigantic locks, the blasting of rock, and the throwing of dirt, by means of great and varied “modern machinery, are the spectacu- lar features of Government work, they are by no means the most im- portant or impressive. A vast amount of preliminary scientific work had to be done, and tremendous *%esponsi- bility assumed by great engineers and executive officials, before the greedy steam shovel could commence its tireless work. The United States Government has done and is doing a most stupendous work in Panama permanently and well. The Canal will be completed and put in successful practical operation in a sanitized and healthful region within the allotted time. One of the most impressive features of this marvelous accom- plishment is the sanitation of the Canal Zone and the cities of Colon and Panama and the suitable providing of housing and fresh clean wholesome food for and conservation of the health of the army of men en- gaged in the work. An unsanitary, unhealthful region, reeking with pesti- lence and disease, which was a con- stant menace to human life has been transformed into a remarkably healthful zone, where men of all races and countries may live and work in health and comfort. This result is the supreme triumph of modern sani- tary science, and was essential to the work of canal construction and ope- ration and the conservation of hu- man life. But for these changed con- ditions the Canal Zone would have continued to be a_ vast slaughter- house. Again, the vast preliminary scientt- fic work of exploration, both above and beneath’ the earth’s surface, to determine the conditions through a large unknown and dan- gerous territory, the character of the existing a7 work necessary for the construction of an inter-oceanic canal, and the ab- solute feasibility of the colossal pro- ject, is amazingly impressive. This preliminary work involved tremend- ous new scientific problems that had to be solved with unerring certainty before the men in charge dared to as- sume the responsibility of construc- tion of the Isthmian Canal. tions, geologic, hydrographic, topo- graphic, climatic and all other scien- tifics had to be known with absolute certainty. For instance, the Chagres River, and the vast territory of its basin or drainage area is the basis of the interior canal. The perma- nent water supply had tobe definitely measured, its flood waters preserved and controlled to sail ships upon, and supply great locks, the courses of the mountain rivers changed and_har- nessed, great lakes made, loss of wa- ter by Condi- evaporation, absorption and percolation determined, means adopt- ed for disposing safely of excess wa- ters, and, above all, the canal bed it- self supplied with and protected from damage by these torrential waters. This original acquisition of knowl- edge, the solution of great scientific problems, and the formation of vast plans covering thousands of square miles of land and sea, were made be- fore the Government could com- mence to “throw dirt.” This has all been successfully accomplished and the actual work of the construction of the canal is proceeding rapidly and certainly under the direction of men who know what to do and what the final result will be. The skill, knowl- edge, courage, originality, initiative, force and responsibility displayed and assumed by men who have worked out the project, and conditions for the making of this great highway, are magnificent. The work of con- struction is secondary and within the The Trade can Trust any promise made in the name of SAPOLIO; and, therefore, there need be no hesitation about stocking HAND SAPOLIO It is boldly advertised, and will both sell and satisfy. HAND SAPOLIO is a special teilet soap—superior to any other in countless ways—delicate enough for the baby’s skin, and capable of removing any stain.’ Costs the dealer the same as regular SAPOLIO, but should be sold at 10 cents per cake. Es a SE GOS RR eo ERO a ag ma taal IE Sata Re Be ihe 28 domain of positive certainty. To these men the leveling of mountains and filling of valleys; the making of great permanent lakes where there were none before; changing the courses of torrential rivers and the currents of the seas; carrying the land into the sea, and the sea into the land; the making of safe harbors and the building of cities; the elimination of the causes of sickness and dis- ease; and the transformation of an almost uninhabitable region into a healthful country; in short, making over the work of the Almighty during the ages and changing the conditions of mankind, all these are common- place, the mere piling up of one day’s work upon another. The pride and glory of it all is the indomitable spirit, the irresistible force and ener- gy, the positive assurance, the superb organization and discipline, the co- operative power displayed through- out the vast army of men engaged in the great job. Such works as the construction of two miles. of break- water through the open seas, the re- location of the Panama Railroad and raising it above the canal waters, car- rying it over bottomless swamps, across gorges and through moun- tains, are mere incidents in the great common project. The entire length of the canal from the Atlantic to the Pacific is about forty-six miles. The channel entered from the Atlantic through Limon Bay will have a bottom width of 500 feet, and extend to Gatun, a distance of about seven miles. This portion of the canal is nearly complete, and we had the privilege of riding over it with Major Harding upon one of the old French boats, a distance of five or six miles, nearly to Gatun. At Gatun ships will be raised through a series of three locks in flight, a dis- tance of eighty-five feet to the level of the Artificial Gatun Lake. Boats will then proceed through this lake in a channel varying from 1,000 to 500 feet in width, for a distance of twenty-four miles, where they will enter the Culebra Cut, passing through it a distance of about nine “miles in a channel, with a bottom width of 300 feet, to Pedro Miguel. There they will be lowered a dis- tance of thirt¥ feet by a single lock to another small artificial lake at an elevation of fifty-five feet above sea level on the Pacific side, and will pass through this lake for one and a half miles to Milaflores. There they will be lowered through two locks to sea level, passing out into the Pa- cific through a channel eight and one-half miles in length, with a bot- tom width of 500 feet. This part of the canal is practically complete, and we rode over it with Capt. Comber, in a Government boat, substantially the entire distance. Great and unusual difficulties have been encountered in various features of the work, but while they have caused serious apprehension to the public, they have not disturbed the complacency or assurance of themen . in charge of the work. In fact, they have been anticipated and discounted. It was feared at one time that the Gatun Dam, one and a half miles in MICHIGAN TRADESMAN length, which completed the circle of hills and mountains that are to form the shores of the great inland lake and impound and control the Chagres waters, would be inadequate and that it was impossible. This dam is about one-half mile wide at its base, 400 -feet wide at the water’s surface. which is*eighty-five feet above sea level, and 100 feet wide at the crest. The walls of this dam consist of large masses of rock and_ miscellaneous material obtained from steam shovel excavation of various points along the canal, and the interior is formed of a natural mixture of sand and clay, dredged by hydraulic process from the pits above and below the dam. The up-stream slope is thoroughly riprapped. The entire dam contains about 21,000,000 cubic yards of mate- rial. The great spillway is a con- crete lined opening 1,200 feet long and 300 feet wide, cut through a pile of rock near the center of the dam, containing about 225,000 cubic yards of concrete. This will regulate the excess waters of the lake supplied by the Chagres River. To-day no sane man viewing the practically complet- ed Gatun Dam can doubt its adequa- cy in every respect. It is a splendid triumph of engineering — skill, and common days’ work with the most powerful modern machinery and ap- pliances. The great locks at Gatun, Pedro Miguel and Milaflores are un- abridged editions of the ordinary pocket edition locks of the Michigan Soo. Some conception of their mag- nitude may be given by the statement that the gates of these. locks piled flat one on top of the other would make a pile nearly 700 feet high, and the conduits in the outer and center walls of the locks which supply wa- ter for raising and lowering vessels are large enough for an ordinary lo- comotive to pass through. The ma- chinery for operation of the locks and transportation of boats will be operat- ed by electricity. The principal feature of the con- struction work of the canal is the Culebra Cut, so-called, through the hills and mountains, constituting the continental divide. This cut is near- ly nine miles long and is to the level of the canal from Gatun to Pedro Miguel. The problem of the Culebra Cut is simply one of the removal of dirt and rock to distant dumping grounds on land or in the sea. Public Seating oN Exclusively We furnish churches of all denominations, designing and building to harm scheme—from the most elaborate carved furniture for the cathedral to the onize with the general architectural The fact that we have furnished a large majority of tbe city and district schools throughout the country, speaks volumes Excellence of design, construction and materials used and moderate prices, win, We specialize Lodge Hall and Assembly seating. Our long expesience has given us a knowledge of re- quirements and how to meet them. Many styles in stock and built to order, including the more inexpensive portable chairs, veneer assembly chairs, and Write Dept. Y. American Seating Compan 215 Wabash Ave. GRAND RAPIDS NEW YORK CHICAGO, ILL. BOSTON PHILADELPHIA Sey ak ak on ae April 10, 1912 stitute a part of it, will be about three miles long on the Pacific side. The commissary department, pro- viding the necessities and luxuries of modern life to 35,000 men and fam- ilies in the Canal Zone, in charge of John Burke, formerly of Indianapolis, is a marvel of efficiency and organi- zation, and a distinctive feature ot ‘the building of the great canal. Another thing that. forcibly im- presses one is the vast amount of actual work done by the French com- pany, notwithstanding the inefficien- cy and graft with which it was charged. The entire course of the canal is lined with French wreckage, yet a great deal of their machinery and equipment has been utilized by our Government. Uncle Sam made a good Yankee bargain with the French company, and received ade- quate consideration for his good $40,- 000,000. Again, it is interesting and amus- ing to see Uncle Sam complacently avail himself of the benefit of the amazing efficiency of independent practical corporate management and methods through the Panama road (a New York corporation) in the prosecution of this gigantic work. Even the commissary department, as well as other things requiring special efficiency and results, are conducted, not by the Government directly, but through this private corporation. Un- cle Sam certainly seems to be exer- cising a degree of arbitrary concen- trated autocratic corporate power and to be using methods of private combination and co-operation of men and means that would make the ordi- nary trust or combination, like Stand- ard Oil or steel, look like pocket edi- tions. He is modestly but effectively reaping the advantages of private corporate management, without the disadvantages, such as liability for adequate compensation, for brains and experience, responsibility for profits, etc. In all this he is, per- haps, displaying greater wisdom than consistency, but Uncle Sam is “doing things” in the Canal Zone and is en- tirely excusable for utilizing the ef- ficiency of private corporate manage- ment and “trust” methods. He _ is building the canal and the Panama Railroad, is a direct agency, is a for- tunate expedient, as practical results show. Rail- While due credit must be given to the men who conceived and planned the stupendous project of the Isth- mian Canal, and the host of -officials, engineers and skilled artisans who are so ably and boldly doing the work of construction, the great army of common toilers who have bravely faced adverse conditions and have faithfully and patiently performed the hard manual labor necessary for the work of construction are entitled to special consideration. The directing forces are composed almost entirely of Americans, and it is astonishing what a host of brainy, energetic, ed- ucated, scientific men has been gath- ered from all parts of the United States for this unprecedented task. Other countries, however, constitute the source of supply of equally essen- tial common labor. Of these labor- : MICHIGAN ers about 5,000 are European, many Spaniards, with some Italians and East Indians. The remainder, about 25,000, are West Indian negroes, about 3,700 of whom are employed as artisans, and the remainder in com- mon labor. They are bright and in- telligent, many of them speaking both English and Spanish fluently, faith- ful and industrious. In every accu- rate picture of the canal work, wheth- er of the dredging, blasting and re- moval of rock and dirt, the piling up of mountainous dams or the incon- ceivable piles of reinforced concrete, the myriads of black smiling, sweat- ing faces are conspicuously always on the job. It is difficult to conceive how the task could be accomplished without him. When history shall re- cord a full narrative of this wondrous project, the negro worker, whose name is legion, will be entitled to the full meed of praise. There are many interesting sights in Panama, aside from the construc- tion work of the canal. The cities of Colon and Panama, with the wonder- ful improvements made by the Amer- icans and their polyglot population, are intensely interesting. Ancon, built by the Americans within the Canal Zone, with the most efficient tropical hospitals in the world, lo- cated amid beautiful tropical foliage along the side of Ancon Hill, is a most interesting feature of the Zone. The ruins of old Panama, about seven miles from Panama city, consist of the remains of old forts, churches and other structures, the remainder of the debris of the city being covered by luxuriant tropical foliage. Old Pan- ama, which was some centuries ago one of the richest cities of the world before it was destroyed by Morgan’s raid, is interesting to tourists. There were many interesting features in Panama city, formerly a pestilential, unsanitary town; now a clean, well- paved city, supplied with pure water and other sanitary features, as an in- cident of the Canal Zone. It con- tains many interesting things which we can not here describe. We can not refrain from recording the details of another amusing inci- dent in the visit of our party, * in which the Captain was the central figure. The climate, although the temperature was not more than 65, because of the humid atmosphere, was exceedingly trying on account of the exercise essential to seeing the sights. Relief was sought, so far as possible, through appropriate apparel. The Captain, however, persisted in wearing his heavy American derby through it all. This made him un- necessarily uncomfortable and unduly conspicuous, and the remainder of the party entered into a combine to provide him with a suitable substi- tute in the shape of a Panama hat. Knowing his natural aversion to such dainty, feathery, aristocratic protec- tion from the caloric rays of the trop- ical sun, they were at a loss to know how to make the change without his knowledge. Finally, the Senator slip- ped into a hat store and selected a Panama of suitable size, and with a degree of finesse that would be most offensive to the Captain’s plebeian ENS IRONS TRADESMAN taste, while the Philosopher, the Dea- con and Bon Camarade inveigled the Captain into the store for the pur- pose of getting some of his precious While trans- with the mer- chant he removed the derby from his steaming and placed it upon the counter, whereupon the Senato1 put on his head in its stead the se- lected Panama and duly secreted the derby. When the business was over the energetic Captain with a “Come on, boys,” rushed out of the store and down the street, unconscious of the change. The merchant took alarm at the supposed brazen theft of his treasure and proceeded to yell and gesticulate and call for the police and fire department, but was finally paci- fied by the Senator, who had remain- ed, by the payment of the price. This was a narrow escape for the Captain, as the consequence would have been his arrest and incarceration, hatless and in stripes, in the old fort prison of Panama, to be shot at, in the morning. This target practice would have been no joke, for the reason that the Captain, with dimensions three feet by four feet ‘six, and two hundred and avoirdupois, kodak films developed. acting his business brow thirty-six pounds of would have afforded a target that even a Panamanian soldier might hit. In the course of time the Captain discovered the change and made another vigorous draft upon the Tradesman vocabulary. He was ‘final- ly, however, not only reconciled to the change, but insisted upon wearing the hat during meals and sleeping with it until he became known as the dude of the party. In conclusion, I will say that the wonders of the Canal Zone, the im- mensity of the stupendous achieve- ment—the end of which is in sight— are utterly indescribable. Every Amer- ican citizen who possibly can should see this constructive work. We re- turned from our visit to Panama, our chests protruding with pride in our 29 American citizenship and the imper- ishable glory of the accomplishment of our Government for the eternal benefit of mankind: George Clapperton. ——_ > + How To Acquire a Million. Intense industry, not special abili- ty, made most of our successful men what they are. Play is second in importance only to work. A man’s recreations make or break him as surely as do his business habits. Dissipation is a handicap to busi- ness success. Application is what counts. man has it in wants to. Indifference is the principal cause of failure. A lack of real interest in the business keeps most men from financial success. Successful work is that in which a man takes a pleasure. Success does not making of money. Every him to work if he end with the Success includes spiritual success, intellectual success, physical success. In nine cases out of ten a man stumbles into what he is fitted for. The small business gives the best chance to learn, and the big busi- ness gives the best opportunty to ac- quire millions. The railroad presidents of to-day, with few exceptions, began at the bottom. Charles L. Hutchinson. —_>-~>—___ The wife of a minister in West Virginia has been married three times. Her maiden name was Part- ridge; her first husband was named Robin, her second Sparrow and the present one’s name is Quayle. There are only two young Robins, one Spar- row and three little Quayles. One grandfather is a Swan, and another a Jay and he is dead and now a bird of Paradise. They live on Hawk ave- nue, Eagleville, Canary Island, and the fellow who wrote the a bird, and a lyre at that. above is Fire Resisting Reynolds Slafe Shingles After Five Years Wear Beware of Imitations. REYNOLDS FLEXIBLE ASPHALT SLATE SHINGLES For Particulars Ask for Sample and Booklet. Write us for Agency Proposition. Saginaw Kalamazoo Toledo Columbus Rochester Boston Detroit Lansing Cleveland Cincinnati Buffalo Worcester Jackson Battle Creek Dayton Youngstown Syracuse Scranton Fully Guaranteed Re Ne Me aN Te ef Wood Shingles After Five Years Wear Distributing Agents at H. M. REYNOLDS ASPHALT SHINGLE CO. Original Manufacturer, GRAND RAPIDS, MICH. she Ri te ae peat ude RRR WR MAD. 30 1 sadist sadiadnth Nodannlelechlaedsemadach an cegesieeneecndeeaageaate tae ee te eae ee iistiacitSehaieRideunigaiilienssamahncetsas MICHIGAN TRADESMAN April 10, 1912 A DRUGGIST’S GARDEN. What Burbank Got Off an Acre Last Year. Written for the Tradesman. “Eggs!” yelled the shoe man, sitting at the rear of the drug store. “There ain't going to be any eggs! Forty cents a dozen? Not for mine!” “Butter!” shouted the dry goods man from a keg of paint. “I'll never pay forty cents a pound for the stuff they call butter.” hardware man, swinging his -legs from the counter. “Who’s going to pay one- fifty a bushel for half frozen pota- “Potatoes!” howled the toes?” e “Gee,” observed the grocer, who had come in after a stamp, “you're a hap- py bunch. What about shoes, and dry goods, and hardware? Same old low prices, I reckon?” “I should say not,” he continued. “Tt I make a cent extra on a pound of butter or a dozen eggs, the shoe man, or the dry goods man, or the hard- ware man gets it. And it takes a whole lot’ of sales to make up for the extrfa dollar I have to pay for a pair of shoes.” “Go to ’em!” laughed the druggist. “All the kicking is directed toward the down-trodden provision man. Hand it to ’em!” “Talk about rank, open-faced high- way robbery,” the shoe man _ said. “Look here. The other day the fel- lows who peddle spring water about the city found that it cost them al- most an extra cent a bottle to handle the stug—that is, a cent a bottle more than the operating cost of a year ago. So they raised rates. How much? Not a cent—not two cents, or three— but five. It is the snatching for larg- er profits that makes the cost of liv- ing greater.” “I don’t see any of the merchants making any extra money out of what you call the larger profits,” growled the hardware man. The druggist is prejudiced,” said the shoe man. “He has always made from 100 to 200 per cent. profit, and is hot under the collar because we are mak- ing a living. Why, there’s been three failures in the hardware business here in two years. I haven't noticed any druggist failing.” “Besides,” observed the shoe man, “the druggist is virtually independent of the provision stores. He has an acre of garden, a lot of hens, and an acre of orchard. Mighty little truck he has to buy in the eating line.” The druggist leaned back in his chair and laughed. “Me for an acre of garden as soon as I get the price,” observed the shoe man. “I’m tired of paying such prices for vegetables and eggs.” “Sorry I didn’t know about this a year ago,” smiled the druggist. “You see, my acre of garden was for sale then.” “You'd be a fool to sell that,” said the dry goods man. “Indeed you would,” echoed the shoe man, “How much did you make off that acre last summer?” asked the grocer, with a wink at the druggist. “Yes, tell us all about it,” insisted the others. “Well,” began the druggist, with a grin, “the garden season is about five months, isn’t it?” “What's that got to do with it?” “Five months,” suggested the shoe man. “That’s about it.” “Well, then, we'll figure, as I did, on five months, from the midle of May to the middle of September, al- though I can’t see anything from the garden coming along in the middle of May except about ten cents’ worth of rhubarb,” agreed the druggist. “We will call it five months, anyway, just for good count.” “The question,’ said the shoe man, “was, How much did you get off the acre last summer?” “Counting five months as the gar- den season,” was the reply, “I averag- ed just about six dollars and a half a week.” “Just look at that!” shouted the shoe man. “I'll go right out and buy an acre!” declared the hardware man.” “Back to the soil for me!” cut in the dry goods man. “Six dollars and a half a week off an acre of ground!” “How did you do it?” asked the gro- cer, who knew the story the druggist was getting ready to tell. “By the process of elimination,” re- plied the druggist. “Eh?” asked the shoe man. “First,” said the druggist, “I elim- inated the acre.” “What’s that?” “Sold it—for twelve hundred dol- lars and put the money into my busi- ness. Took up bank paper on which I was paying 7 per cent.” “Oh!” snarled the shoe man. “Then you didn’t have any garden at all. How did you get six-fifty a week off something you didn’t own?” “It’s this way,” the druggist replied. “I got eighty-four dollars a year for the money the acre brought. I put with it the $10 I had been paying out in taxes on that acre. Then I added to that the $30 I had been paying for fertilizing every year. To this I added the $16 it always cost me for plowing, dragging, cultivating and for seeds. The total is what the acre pro- duced—or saved, which amounts to the same thing.” “One hundred and thirty dollars,” said the shoe man, putting away his pencil. “That is all right, but think of the fresh vegetables you did not have.” “Tl leave it to the grocer if I did not have the best there was in the market,” replied the druggist. “In fact, I had better garden stuff last year than I ever raised on that confounded acre—and more of it.” “Well, go on and figure out how you got six-fifty a week for a year out of $130,” said the dry goods man. “We all agreed that the garden stuff spread over only five months,” inter- rupted the grocer. “Well, for five months, then,” said the hardware man: “You've got to show me.” “Divide $130 by five,” said the drug- gist, “and you'll see that you'd have $26 a month out of the $130.” “And four in twenty-six, six and a half,” figured the shoe man. “Yes, I guess that would make about six-fifty a week for five months, although not quite.” “That’s an easy way to. garden!” laughed the shoe man, then. “But see thes wholesome exercise you missed.” “When I had it all figured out,” the druggistwent on, “I took six-fifty a week and laid it away, that is, six-fifty every week for the summer. I told my wife to put the value of that in fresh vegetables and small fruits, just such things as we had been raising in the garden. We had a better table last summer than we ever had before, and everything we bought was fresh, at that.” “That’s all right,” said the hard- ware man, “but you’ve been telling me for years how you raised your own potatoes, and onions, and ruta bagas, and such truck. You were short when it came to stocking your cellar for the winter,” “Not so we ever noticed it,” laugh- ed the druggist. “We had money enough left out of the $130 to stock the cellar as it was never stocked before.” “I’ve always heard,” said the dey goods man, “that there was money in having a nice garden, as well as good health.” “Figure it out,” said the druggist. “T’ve told you my experience—that is a part of it. The part remainng un- told is the health part.” “You didn’t spend $130 for doctor’s stuff did you?” “No, sir, not a cent for Medicine. But I'll tell you what I did do: In- Just as Sure as the Sun Rises SSID O DGD FLOUR Makes the best Bread and Pastry This is the reason why this brand of- flour wins sutcess for | every dealer who recommends ce / Not only can you hold the old custumers in line, but you can add new trade with Crescent J Coh bare an OL emo doYca Ub etoMmCaetelei em The quality is splendid, it is always uniform, and each pur- chaser is protected by that iron clad guarantee of absolute satis- eatee Make Crescent Flour one of your trade puliers—recommend it to your discriminating cus- tomers. Mayet Milling Co. Cem erie ny Ota 1 doz. 3 lb. sax 1 doz. 3 lb. sax CORN MEAL Michigan Yellow Granulated Packed for Shipment Bales of 5-10 Ib. sax 100 lb. jutes Illinois White Granulated Packed for Shipment Bales 5-10 lb. sax 100 lb. cotton sax JUDSON GROCER CO. GRAND RAPIDS, MICH. a April 10, 1912 stead of worrying over weeds, and fretting because the men who promis- ed to plow and cultivate for me al- ways lied about it, and wearing out a $30 suit of clothes and a calm temper running a hand cultivator, and seeing my wife going around looking like a hired man, instead of all this, we went fishing. “When ever I had half a day, a year ago last summer, I sweat in the gar- den, and came to the store the next morning feeling sore and tired out. Last summer we went fishing. I know where there's a cool lake where the fish come up to the bank and ask to be taken in. We found it one afternoon when the acre of garden nightmare had faded from my mind. Why, we caught fish enough last year to pay for all the garden truck we might have raised, and I got healthy and happy.” “Then what’s all this talk about go- ing back to the soil for?” demanded the dry goods man. “What kind of graft is it?” “The call back to the soil, my friend,” said the druggist, “principally eminates from men who have soil to sell. Every old farmer who has a farm within ten miles of the city is trying to sell it off in five-acre lots at about three times what it is worth per acre. “Tf a man has money to burn and leisure, and likes that sort of thing, there’s a heap of comfort to be taken on such a place; but, mind this, it takes more money to get such a place going than it does to start any ordi- nary business in town. When you get your house and barn built, and buy your horses, cows, hens, and hogs, you've got quite a little invest- ed. Then you've got to wait two years for small fruits, four for peaches and ten for apples. Then you’ve got to give up or neglect your business in the city to do the farm work, or pay a blundering man all your profits to do it for you. Take it from me, don’t try to run a farm and a store at the same time. No back to the soil for mine.” Some who “went back” are think- ing the same thing. Alfred B. Tozer. ‘ ——_+.-—___ No Cause For Alarm. “Are you not afraid that some of your children will fall into that open cistern?” asked the nervous boarder, looking over the picket fence in the backyard. “Oh, no, mum,” came the compla- cent reply. “Anyhow, it ain't where we gets our drinkin’ water.” ——_22>—_—_—_ As a rule a man is either very so- ber or very drunk when he loves his enemies. Distributed by MICHIGAN Dealers Find Advertised Goods Are Best Sellers. The manufacturer of to-day, who advertises in a large way, is a broad, aggressive man. He is not content to limit the sale of his product to his home city or state, but he wants the widest distribution possible. He may have been selling his goods in bulk all this time, but with this ambition of increased sale in mind, he puts up his product in package form and brands the goods. But before taking this step, he makes doubly sure that he can always supply a uniform quali- ty, one that he can maintain under all conditions—so that purchasers of his goods will know what to expect at all times. He then goes out after distribution. He uses advertising as a means of stocking the goods with the dealers, and he uses advertising as a means of moving the goods from the shelves of the dealers. He teaches the buying public, through the medium of ad- vertising, what his trade mark stands for—high quality goods that are al- ways uniform—and practically leads them to the door of the store, through advertising. The aggressive manufacturer not only does this for the dealer but he keeps the people coming to the deal- er's store for his brand, by continu- ous educational advertising, thus in- suring the dealer the largest possible volume of business, and bigger aggre- gate profits, even although the dealer may possibly have made a slightly larger margin of profit on each indi- vidual sale of the bulk goods. How- ever, the dealer in handling advertis- ed goods benefits in more ways than one. First, the manufacturer educates the public to an appreciation of his goods. He points out its particular attributes and keeps hammering these points home—with the result that when the people buy his goods they naturally look for the qualities point- ed out in the advertising, find them and are satisfied. A satisfied custom- er is a steady customer. The manu- facturer’s standard of uniformity in- sures the continuous satisfaction of the dealer’s customers. Without any effort on the part of the dealer, the sales on this particular article con- tinue. Day after day there is a de- mand for it and the dealer need never fear of having dead stock on his shelves when the product is a well advertised one. Then, advertised goods are put up in attractive packages, and attractive packages, neatly arranged, make an attractive store. People like to trade retailer’s TRADESMAN in a fine-appearing store, and any dealer will readily agree that it would thake a distinct difference in the ap- pearance of his store—and not a cred- itable one, either—if he were to take out his advertised goods. The ap- pearance of his store has much to do with the dealer’s standing in his com- munity. When it is well appointed, it reflects credit on him, inspires the ut- most confidence in him on the part of his customers, and insures their con- tinuous patronage. Advertised goods, more than anything else, are respon- sible and deserve the credit for such a condition. They are the means to an end. To sum up, advertised goods insure the dealer the largest aggregate prof- its; simplify selling and delivery; im- prove the appearance of his store; build up an appreciation of quality goods in the minds of his custom- ers, and an appreciation of the pro- eressiveness and dependability of the dealer (thus increasing his sales on other goods); and give everlasting satisfaction. That, in short, is why the dealer should handle and push the sale of advertised goods. a Want Clean Bread. The housewives of Chicago are go- ing to force an ordinance through the city Council providing that every loaf of bread sold shall be wrapped in pa- per that will keep out the dust. They believe bread is handled too much and is not always clean when it reaches the homes of those who have ordered it from the baker. The Chi- cago Woman’s Club and other organ- 31 izations are also going to join in memorializing Congress to repeal the tax of 10 cents a pound on colored oleomargarine, so that poor people can buy it that much cheaper. They claim the butter trust would not be able to keep up its price if this tax was taken off oleomargarine. The El- ein Butter Board has adopted reso- lutions asking that the tax be main- tained, and the ladies are sure the oleo tax helps the trust more than it does the poor people. Satisfy and Multiply Flour Trade with “Purity Patent” Flour Grand Rapids Grain & Milling Co. Grand Rapids, Mich. Valley City Biscuit Co. Grand Rapids, Mich. Manufacturers of Cookies and Crackers Write for Price Lists We Make a Specialty of 10c and 12c Cookies NOT IN THE TRUST Buckwhea any to offer. use in car lots or bag lots. We are in the market for 20,000 bushels of new buckwheat and can Don’t fail to write or phone if you have Highest price paid at all times. Watson-Higgins Milling Co. Grand Rapids, Mich. Are YOU Selling IT REPEATS LEMON & WHEELER CO. WINGOLD Flour: Grand Rapids Ditlisentinasestitiadsandesisahnilstsaielainbntes tiameledd beretdd deeatbaned uae ies anil ore ee me te serra ____ Sales Scheme That Interested Good Class of Buyers. The constant problem of every re- tailer is to make a larger and larger number of desirable patrons feel that his store is “their store.” Here is a scheme that produced that result ef- fectively: Eleven organizations in the city of Pittsburgh, Pa., were invited to par- ticipate in a Church and Society Sale. Each day for ten days was then given over to one local religious or social organization. Monday, for April 10, 1912 example, to the Baptist church. Two clerks were furnished by the churth for each department, a dozen or more in all. Briefly, they were instructed in the sales methods and the stock arrangement of the store. Making capital of the novelty, the advertising manager ran pictures of many of these participants in the store’s news- Paper space, causing universal curios- ity and comment in the city. On the day of the Baptist sale, almost every member of the church found occasion to buy something of the temporary clerk, and the church treasury was enriched by 10 per cent. of all such sales. The immediate results were ex- ceptionally gratifying and through- out the period of the sale the store was the. center of a social and com- mercial gathering, profitable to deal- er and customer alike. But from the beginning the dealer had seen beyond this temporary benefit. For the most important result of the sale was that during ten days a hundred of the best people of the city had been brought behind the counters of the store, coming into intimate touch with its stocks and methods, and working and talking for its benefit. Just how far their posi- tive influence carried can never be definitely measured, but there could be but one result. That occasion marked the beginning of a firmer, more permanent trade with the most desirable class of customers the city afforded and they are coming to buy now with an actual interest born of intimate contact ‘with the inside workings of the store itself. Endeavoring to thus close up the gap that lies between them and their trade, many retailers have tried many plans. Through them all runs one central idea—personality. To create personal interest, to educate the cus- tomer, to look upon the merchant and his salesman as_ personal helpers— not as necessary commercial evils; to educate employes to look upon buy- ers as personal friends—not as mere contributors to the support of the house, this has been the aim.—A Ibert E. Bogdon in Business Philosopher. —_-2-s—_____ Practice Makes Perfect. A man who has been sick a long time said: “There is a whole lot in the statement that doctors practice medicine.” The Shoe and the Trade Mark A combination that spells success for the retail shoe merchant Rouge Rex Shoes Satisfy Send today for samples or write for our salesman to call Hide to Shoe Tanners and Shoe Manufacturers Hirth-Krause Company GRAND RAPIDS, MICHIGAN April 10, 1912 PRATICAL ADVERTISING. Suggestions Applicable to Dealers in Large Towns. When all is said and done, it is the newspaper, which stands pre-eminent the best method of all around advertis- ing, but to be successful as a newspaper advertiser you must bear in mind sev- eral cardinal rules—the most important of these being: First. Advertise regularly, not spas- modically. Second. Third. Fourth. Change copy often. Be seasonable. 3e honest. In regard to advertising regularly, it will be found that the advertisement which continually confronts the public is the one which lands the business. To advertise heavily one day and then drop out entirely for several days causes a disruption of the public mind. Your ef- forts are lost. The regular advertiser, though not using the same amount of space each issue that you do occasional- ly, is before the reader when the reader is in the mood to respond. The adver- tisement is fresh, virile and, like the constant drop of water which finally wears away the stone, gets in its work efficiently and without loss. Be con- stant, even though you use less space. [f possible, try to secure the same space in the paper each time. It will become familiar to the public and a part of the paper. In regard to change of copy, this is essential. To have the same old “copy” stuck before one’s face day in and out is like seeing the same old window dis- play for days. It becomes stale, is passed by in time and the space is prac- tically wasted, save for the general pub- licity afforded in having your firm name displayed before the people. I'resh advertisements are like new clothes in that they dress up the affair Mention different items and make your advertisements newsy. and prove attractive. By all means be seasonable, for no matter what you have to offer the peo- ple, they want up-to-date facts. You don’t care to buy papers printed last month. You want the curfent issues. The same with the: buying public. When you have new goods, tell about them. This makes it an easy matter to follow out the rule to change your advertise- ments often, as new, seasonable offer- ings mean new, fresh gingery copy. As for “honesty’—this might, per- haps, be better called “exaggeration’— too many stores are prone to forget the value of consistency, conservatism and candor. Windy persiflage, distorted facts, wild imaginings, inflated compara- tative values are to be avoided. Stick to the facts. If you have a bona fide bargain say so and make the compari- sons of price reasonable. See to it that when the customer comes in the store he finds exactly what your advertise- ment said he would find. Don’t have your store get the reputation some stores have of being unreliable. I have heard women say of a certain dry goods store in this city (and one of the larg- est stores, at that): “Oh the advertise- ments are simply great, but I never be- lieve them. They don’t have what they say they do half the time. They sub- stitute inferior articles for the real MICHIGAN TRADESMAN thing, etc.” That’s a black eye mighty difficult to remedy. Newspaper space costs money, but if properly used it is an investment pure and simple, paying dividends or interest of the richest sort. Modern stores have come to look upon the matter of news- paper advertising as one of inflex- ible worth as a a sales aid. When cer- tain lines are to be moved, it is the newspaper advertising which is called upon to turn the trick. So it seems un- necessary to say more along this line. [ will briefly give a few advertising plans, part of which, at least depend upon the newspaper publicity, for their production and carrying out. An idea that is not entirely new but worth while is that of offering rewards for essays concerning your store. Say that to the three who write the best 200 word essay stating why people should trade at your store will be award- ed rewards, $10 in gold to the best, $5 to the second and $3 to the third. You may have the essays from women, from children or from everyone. No one should be barred. The judges should be advertising managers of the papers or two well known local men. This can be varied in many ways. You might have the articles written on why any particu- lar department was the right place to purchase certain articles. This serves as a booster for the department in ques- tion. The essays should be published on succeeding dates in the papers and make mighty good advertisements in themselves. The misspelled advertising is another idea for getting people to read your ad- vertisements carefully. Announce that you will each night, or in each adver- tisement, have three misspelled words. will mark these wrongly spelled words with a blue pen- cil will receive a reward (make it what you will) by presenting the marked ad- vertisement at your store within twenty- four hours after the advertisement ap- pears. This can be made quite inter- esting and the object is, of course, to get persons to read through your adver- tisements. The persons who Another simple plan is to offer to the one who presents at your store, or sends in by mail, if desired, the largest num- ber of your advertisements clipped from papers from one specified date to anoth- er will receive a gold ring or some good gift. Get the gift right and the an- nouncements alive enough and the wom- en and others will hustle and you will get a good lot of results. You might offer to give a big prize to some lodge, or local charity on the same plan. Make it a big one. Your advertisements will possess a real value and become the main topic in the town. Another idea is that of offering a reward for the best advertisement sub- mitted for your store. State the space to be occupied and have the advertise- ment submitted complete, ready for the printer. To be judged on layout, com- position—grammar, spelling, display, etc. ' Two or three rewards could be given. You will receive some “ideas” that will open your eyes or those of your adver- tisement writer, believe me. Coupon advertisements are always ef- fective. The idea is to have one or more coupons printed as part of the ad- vertisement and when presented at the store redeemable as 1c to 10c up, as the case may be, as part cash. Some houses have run a full page of these special coupons. They are a pretty effective way of checking up on newspaper ad- vertisements and testing their value. Make the values attractive, and I wish again to emphasize the importance of liberality in any reward or premium plan. The better the reward the more results. You are judged in a large measured by the liberality of the gift. [ know one wholesale concern who gave away to children a large number of fine Shetland ponies in its territory as rewards. Were they talked of? Well, I guess so and the results were profit- able, too. Take-off, three hour, one hour sales, blind auctions etc., are too well known to merit detailed description. But the specific point is here—ginger up your advertising. You can make up plenty of little things out of the ordinary, if you only half try. It is the merchant who does things in an advertising way who does things in a building manner. bank account Hugh King Harris. + Musical Gem. The story is told by a traveling man of a pretty young lady who stepped into a music store in Springfield, Mo., the other day. She tripped up to the counter where the new clerk was assorting music, and in the sweetest tones asked: “Have you ‘Kissed Me in the Moon- light?’ ” The clerk turned halfway around and answered: “It must have been a man at the other counter. I’ve been here only a week.” ———_++-. Juvenile Logic. The Clergyman—Now, can anyone tell me what are the sins of omission? Small Boy—Yes, sir. They are the sins we ought to have done and haven’t. 35 Purely Speculative. “[ have always been _ interested,” said little Binks, “in the utilization of waste. Now, where do you suppose all these burst tires go to in the end?” “T’ don’t know,” said the Genial Philosopher, “but if they go where most people consign ’em there must be a terrible smell of rubber in the hereafter.” >. Had the Right Idea. An Irishman had been describing his travels in the Far West and the “virgin forests” there. “What is a “virgin forest?” asked an auditor. “Shure, now,” replied Pat, “a ‘vir- gin forest’ is a place where th’ hand of man has niver set foot.” Elephant Head ATLAS Rubber Boot Plain edge, cap toe. wool-net lin- ing. One of the most popular of this famous brand. All sizes always in stock. Shipment made day order is received. Te MeunesPubber€ 224 226 SUPERIOR SY. TOLEDO. Oro. If you haven't our illustrated price list of rubber boots and shoes, ask for it, It’s the Name that Protects You workmanship. “H. B. HARD PAN” shoes have been made so well and so long that every FARMER, MECHANIC or RAILROAD MAN is satisfied with the goods shown him if they bear this name. They know that the name H. B. HARD PAN is a sure protection against inferior leather and poor Think what an exclusive agency for this line means fo you in protection and profit. THEY WEAR LIKE IRON HEROLD-BERTSCH SHOE CO. GRAND RAPIDS, MICHIGAN re : 4 % x $ So iy RA ie a rt ea Dhaene uk than asidinasbieansendclinnbiaemarore ee MICHIGAN TRADESMAN April 10, 1912 es e A o’% y .. oe: OTtTnIN gb Sy Nyse Must Be Backed Up To Be Effec- tive. Written for the Tradesman. In a recent issue of the Saturday Evening Post there appeared an ad- vertisement of the Kuh, Nathan & Fischer Company’s ready-to-wear clothes, in which the writer got off a little humor of a perfectly harmless nature. It reads as follows: Gladys Snodgrass had a mole on her nose and three layers of chin. She answered a matrimo- nial advertisement and mailed a portrait from which all wrinkles were erased, the chin reduced and the mole print- ed out. She missed and is still a Miss. She had submitted sam- ples of goods which she could not deliver. Those of us who have a gallant trait in our make-up really sympa- thize with Miss Gladys; and yet as advertising men we can readily see the tactical error which she made. Dealers not unfrequently make the same mistake. I recall a certain clergyman who advertised a sermon on the Bible. His publicity was good—one might say, exceptionally good. He led the public to believe that something quite out of the ordinary was on the He got out quite an impres- sive window card, and it appeared everywhere in the prominent win- dows of the city. He also had print- ed quite a fetching little dodger which he caused to be scattered about the city. And the people took notice. On the Sunday night upon which the sermon on the Bible was to be. deliv- ered a large and interested audience turned out. I[t was a record-breaker for that community. stocks. But when the reverend gentleman got up to deliver his sermon it was observed that he was a trifle pale. He read his text, announced his theme— The Bible—closed the book, stepped out to the side of the pulpit and said: “Friends, as I have hitherto an- nounced, I am to speak to you to- night on the Bible. The Bible, be- lieve me, friends, the Bible is a great book. A wonderful book. I might say, a marvelous book. It is—’ and here it could be seen the minister was sparring for time, and vainly grasping for the idea that would not come—‘“the Bible is a book that— you should all read.” And having thus spoken, he announced the con- cluding hymn, pronounced the bene- diction; and the service was end. at an His advertising was tip top, but he failed to deliver the goods. He didn’t back up his advertising. Fitness in the Wares. Obviously the first prerequisite in hacking up one’s advertising is to have the right sort of goods; and that means goods that are what they purport to be. If we advertise good medium pric- ed commodities we must be able to show commodities which properly be- long in this class. There is no valid objection to the so-called “popular priced” wares in the various lines— provided they are advertised in such a way as to create the right sort of an impression. There may be a legiti- mate and constant demand for wares of this sort—and is. But in advertis- ing the popular priced commodities, quality is not the thing to stress; for the goods will not stand for that sort of advertising. : If high grade goods are advertis- ed, then high grade goods must be forthcoming. But inexpensiveness (as a motive) and quality (as an induce- ment) do not mix well in the same advertisement. But the idea of fitness in one’s wares has a wider application than mere quality and price; it involves al- so adaptability to one’s trade. It is the province of the retailer, so’ a shrewd writer has said, to stand be- tween the producer and the consumer, giving to the latter those wares which are best adapted to his needs, bringing them together from many sources, and buying them with ref- erence to the best interests of his con- stituency. As occasion requires, he must direct and influence the produc- er (and this he can legitimately do, for he stands nearer the consumer than the manufacturer) in order to safeguard the best interests of both. When the dealer looks upon this feature of his service, it gives him a new sense of his responsibility, and a higher conception of his dignity in the commercial realm. Essentially he is a leader; and if a grading-up proc- ess is called for, he is the logical one to help it on. He deals with indi- vidual customers. And his opportu- nities for instructing them in the at- tributes of the wares he sells is su- perior to that of the manufacturer who can get at the consumer only through the medium of the printed page. The page may be cleverly printed, and the talk convincing—but it is not like coming in contact with a flesh-and-blood salesman. The ideal situation is found when the manufacturer and the retailer co- operate in supplying a given constitu- ency with goods which are adapted to their real needs and capacities. Perfection in Service. It is of the greatest importance to back up one’s advertising by service as nearly perfect as it is possible to make it. And includes everything that the customer experiences at the hands of your employes when he comes into your store to make a pur- chase. It might be a good plan to try oc- casionally to view the service of yous store through disinterested eyes. 1 service wonder if you would be surprised and pained by your discoveries. One of the magazines, some while ago, sent a young lady reporter to a large number of the more important churches throughout the country, collecting data for an article on the modern church’s treatment of stran- gers. It was interesting reading—and doubtless very profitable (although I will warrant, not very pleasant read- ing for the members of some of the churches she visited). Let me report something that I saw in a large store in one of the big cities just about a week ago: A man came in to buy a pair of high top boots for his little girl. They were patent leather with red tops and black silk tassels, which appeal to the heart of the small girl—and the price was only three dollars and fifty cents. This man (whom I happened to know personally) had a snug bank account in one of the larger banks of his city. He had dealt often at the store in question, but hitherto had never ask- ed for credit, and, of course, had no charge account with that store. But his name appeared in the city direc- tory, and also in the telephone book. And he gave the names of two or three prominent firms in the city with whom he had a charge account. And so the young saleswoman went to the parcel girl with the shoes, and into the office of the credit man with her data. She was gone perhaps seven or eight full minutes, when the gen- tleman began to grow restive. He asked if he could get his parcel. Ife was told that the slip had not been returned from the credit man. There- upon he asked to be shown into the credit man’s office. He found the credit man a rather youngish looking boy, who was thumbing the telephone book madly at the time. The gentle- man who bought the shoes asked if he was having any trouble. “I don’t find your name in the directory,” said the credit man. “Well, it’s there,” re- plied the customer. “How long have you lived in the city?” enquired the credit man. “Ten years,” said the customer. “But you have no charge account with us,” said the credit man. “Do you know anybody in the store?” “Yes,” replied the customer, “I am a friend and neighbor of Mr. L—, your advertising man.” “Very well,” said the credit man, “I’ll call him.” “Don't do it, please,” said the cus- tomer. “I wouldn’t have you go to that trouble. This thing of getting credit at your store seems to be a tedious process. I could earn three dollars and a half while I am trying to get credit. I'll just write you a check. The check is on the Central Savings Bank of this city. It is lo- cated at the corner of Main and Fifth streets. It is a solid and substantial banking institution. Their rating is good. They have been in business here for fifteen years. You can call them up and see if Mr. J is good for three and one-half bones.” The credit man heard all this as one in a dream. He tried to apologize, but the customer was very perceptibly hot under the collar. And I am of the opinion that he will fight shy of that store the next time his little girl hap- pens to be in need of a pair of shoes. As a matter of fact he told me he didn’t like it. And I don’t blame him. The credit man of that store is a frost. And for that reason there is a bad hitch in its service. There ought not to be any hitch anywhere in your service. If there is, you are not backing up your advertising as you should. Eli Elkins. ——_e--.____ One Drawback. 30dd—Don’t you ever have a long- ing to go fishing? Nodd—Yes; I’ve had a longin’ to go fishin’ a few times, but I never had a longin’ to dig bait, yet. —__——2____—_ One Kind of Witness. Knicker—What did he remember on the witness stand? Bocker—Absolutely nothing; not even a winter just like this, only colder. —_.—~—.-———___.. Patience and hustle should make a winning team. Show Rooms and Factories: “AMERICAN BEAUTY” Display Case No. 412—one of more than one hundred models of Show Case, Shelving and Display Fixtures designed by the Grand Rapids Show Case Company for displaying all kinds of goods, and adopted by the most Progressive stores of America. GRAND RAPIDS SHOW CASE CO., Grand Rapids, Michigan The Largest Show Case and Store Equipment Plant in the World New York Grand Rapids wun GRAND RAPIOS, MICK nonemmmcee E Chicago Portland April 10, 1912 EXCLUSIVE MILLINERY SHOPS How Shall They Hold ‘Their Own Against Competition? Written for the Tradesman. For generations the lady who keeps a shop devoted exclusively to millinery has been a familiar figure. In the small towns she is Mrs. or Miss So-and-So; in the cities she is Madame This-or-That. Our mothers and grandmothers patronized her predecessors more faithfully than their descendants patronize her of to- day. They knew of no one else from whom to obtain their rather re- markable headgear. The hardware man, the dry goods dealer, the druggist, the grocer, each held to his own line; no one thought of trenching on the ground of the little miulliner. For any young lady who had some business ability, taste enough to learn to trim and a small amount of capi- tal, it was a fairly safe thing to em- bark in the millinery business. A widow thrown upon’ her own re- sources would turn to bonnets and hats as a means of support. All in the way of competition that the mil- liner of those days had to fear was from others of her own kind. But the milliner of to-day has to face competition far more formidable than that offered by the other little shops down the street. The depart- ment stores discovered some years ago that all they had to do was to put in the stock in order to gather to themselves at least a share of the millinery trade. Throngs of women constantly are passing through these stores: whatever they have to offer that is beautiful or chic or especially cood value for the money, will not fail of ready appreciation and sale. Any dry goods or fancy goods store can buy a few dozen trimmed hats and ready-to-wears and sell them al- most as easily as it sells calico or sta- tionery. The mail order houses of- fer creations that look very tempt- ing in the pictures at surprisingly low figures; even the 10 cent stores make sorgeous displays of cotton roses, violets and lilacs. The exclusive milliner who takes a calm survey of the situation and res- olutely determines to hold her own. must face the fact that wat she now can regard as her own is a far sinall- er field than once it was—1 field that has been narrowed by every one of the encroachments alluded to. She must also recognize the fact that be- cause of handling millinery alone, in securing the attention of the buying public she is placed at a certain dis- advantage in comparison with the stores that carry many lines and so are continually crowded with cus- tomers. Then how shall the woman whose skill consists of a knack of sewing braid and knotting ribbon, who has acquired a knowledge of color coin- binations that is like second nature, who has a natural taste and likine for plumes and velvets and flowers, and whose experience has been in the line of conducting with some degree success a millinery business of ner own—-how shall such a woman meet wisely the present situation? MICHIGAN There are some things she should not do. She should not whine and complain nor bewail the competition of the department stores and _ the mail order houses. She should not feel that even her personal friends ought to buy from her merely be- cause she needs their patronage. Nev- er try to get business by pity. evoking 3e ready to supply the swell- est creations to be had for the money and your clientele will bless your name and sound your praises far and near; but try to persuade the women of your community that thev ought to patronize you as a matter of duty, and they soon will shun you and your place of business. Size up the opportunities present- ed by your particular locality. The most fashionable and exclusive trade of any town or city is conceded by all to belong to the milliner and not to the department store or the mail order house. Only Madame can give just the right touch. The hats from those other places may be all right in a way but they lack distinction. Be sure to get your full share of the high class trade. If there is not enough of this that you can cater to it alone, then you must carry styles suited to the slen- der purses. The milliner in a small town must have something for ev- erybody. The good saleswoman of millinery must be suave, tactful and patient, even beyond the saleswoman of other lines of goods. In a very tiny shop the proprietor herself may be both saleswoman and trimmer. When help is employed she may devote her own energies to selling or to trimming, according as her particular talent lies in one direction or the other. It goes without saying that a styl- ish trimmer is indispensable. And there should be harmony and_ co- operation between the selling foice and the trimmers. The head _ trim- mer should not be too much of an autocrat. She should be willing to subordinate her own tastes and pref- erences to the requirements of cus- tomers. The saleswomen in their de- sire to please patrons and make sales should not promise impossible things. These suggestions apply alike to the small shop where the proprietor and one assistant do all the work, and to the large establishment where a doz- en or more helpers are employed. Fixing the prices on millinery re- quires genuine business acumen. All else may be right and wrong prices wreck the business. The selling sea- sons are short and most of the goods will not carry over without heavy loss; so the margin of profit must be larger than on more staple lines. At the same time, the exorbitant prices that have in some places prevailed in former years are not now allowable. There is a knack in buying shapes and materials that will work up into pretty hats that are low-priced and still yield a fair margin of profit. Strive to please your customers. Gratify their individaul tastes; humor their peculiarities. It is well if a saleswoman can judge character so as to be able to know at a glance the young lady who will choose the very TRADESMAN latest thing in a many-tinted nacre braid and the matron who will select a quiet little turban; but at any rate try to give each what she wants. One lady may like a hat very light in weight; another may require one that can be worn with a certain rather unusual style of coiffure. Always be ready with suggestions, but never try to overrule expressed preferences, particularly if the person is one hav- ing strone likes and dislikes. It was an old German woman who demanded of a milliner “a hoot to fit her kopf.” This being rendered into English meant a hat to fit her head. The shrewd milliner finds that it is even more essential to fit the inside of the head than the outside. Ella M. Rogers. A Winner. “Was the charity ball a success?” “Oh, yes, indeed. They say the gowns must have cost a half-million at least.” “And how much was raised for charity?” “Why, nearly $700. fine?” Wasn't that ——_+-. A Thoughtful Answer. Kate—That Bragson girl claims to have made a thousand refusals of Marriage. Ethel—That’s true. When Gus ask- ed her to be his wife she replied: “No, a thousand times, no!” 37 Worth Trying. Mrs. Bangs — The people in the next suite to ours are awfully annoy- ing. They pound on the wall every time our Annie sings; wish we knew of some way to drive them out of the flat. Mrs. Wangs—Why not have Annie keep on singing? +> The Real Puzzle. Father (impressively)—Suppose I! should be taken away suddenly, what would become of you, my boy? Irreverent Son—lI’d stay here. The question is, what would become of you? AWNINGS Our specialty is AWNINGS FOR STORES AND RESIDENCES. We make common pull-up. chain and cog-gear roller awnings. Tents, Horse, Wagon, Machine and Stack Covers. Catalogue on application. CHAS. A. COYE, INC. 11 Pearl St. Grand Rapids, Mich. ment. only is used. guarantee. an introductory lot. Registered U. S. Patent Office and Canada. Greater Value Cannot Be Put Into a Stocking We could easily cheapen Bachelors’ Friend Hosiery. We could use. in the heel, yarn that costs half as much. stint on the use of the fine material that goes for reinforce- But we make these hose—to give you maximum comfort— as good as they can be made. Heels are reinforced up the leg far enough to protect friction points. Foot in front of the heel is double strength. The top is the genuine French welt—the best welt ever put on a seamless stocking. Two- thread looping machines make the toe doubly strong. You will find this a far better wearing. more comfortable stocking than the ordinary kind. It will save you money and trouble. Six months’ FOUR GRADES: 6 Pairs, $1.50; 6 Pairs, $2.00; 6 Pairs, $2.50; 6 Pairs, Gauze Weight, $2.00. Sold by leading jobbers and retailers throughout the United States. We do not supply Bachelors’ Friend direct. But if no dealer in your town has them, send money order covering the amount and we will send you Notice to the Retailers:—The manufacturers are doing extensive national advertising to the consumer, which will undoubtedly create a demand for Bachelors’ Friend Hosiery, in such well known periodicals as The Saturday Evening Post, The Associated Sunday Magazines, The Monthly Magazine Section, etc. JOSEPH BLACK & SONS CO., Manufacturers, York, Pa. The two-thread looping machines give double strength at this point. We could Combed Sea Island Cotton No need of this since he wears Bachelors’ Friend. 3] zi x z f ‘ 4 4 A z 2 Z sstst Nate ai% 38 CHANCE CUSTOMERS. How To Convert Them Into Perma- nent Patrons. Written for the Tradesman. “Les Miserables” is the tale of a loaf of bread. It was the theft of a loaf of bread that started Jean Valjean on his lifelong penance. And, incidentally, it was a loaf of bread—hbut let’s not an- ticipate. Mrs. Miggs, in the midst of her prep- arations for breakfast, sought the bread box only to find it empty save for two or three hard crusts of that quality par- ticularly reserved for the chickens. “Pil just run down to Park’s and buy a fresh loaf,” she reflected. “I hate to deal at these little corner stores, but, Just mind the baby a minute, Mary,” she added, aloud; and, snatching her purse, made a bee line for the corner store half a block distant. if one must, one must, J. Parks, general merchant, was en- gaged in arranging some baskets on the ledge outside his store when the breath- less woman hurried up. “Td like a loaf of bread,” she an- nounced. She had been running; for Mary, aged seven, was not the safest sort of guardian to leave in charge of a baby and there were a host of break- fast preparations to complete. J. Parks glanced quickly up from his task of exterior decoration. “Pm sorry, ma’am,” he remarked, “but the bread wagon hasn’t come along yet.” “That’s just the way with these cor- ner stores,” was the thought that snap- ped angrily through the woman’s mind. “But,” added Mr. Parks, “he’s likely to be along any minute now. The bread man usually arrives just when I’m open- ing up. I’m sorry, but he’s a few min- utes late this morning.” Thoughts of Mary turning the gas too high or hammering the helpless baby’s head with the flat-iron shot through the mother’s mind. Every minute’s delay now meant also a delay in clearing away the breakfast dishes, a delay in her trip to market, a dinner later by juste that much and a crowding into the late afternoon of all her sewing. “Do you think he’ll be asked, hurriedly. “He should be here right away,” re- turned the merchant. “T guess I’ll wait a minute or two,” the woman murmured, indecisively. “He comes right up our street, doesn’t he? I guess I’ll watch out for him. T’ve left the baby alone with Mary and——” “You don’t need to worry about the bread,” interjected the grocer, cheerily. “I'd send it up myself the minute it arrives, but the delivery boy doesn’t start until 9. But I’ll just tell the bread man to hustle up to your place himself. That will do, won’t it?” - “Thank you,” muttered the woman. She was half way home when the re- flection came to her: “I don’t believe he heard me.” With a relieved sigh she burst into the kitchen to find baby still undamaged. When, a few minutes later, the bread man knocked at her door and she pur- chased her loaf, with all the hurry to complete breakfast she had time for this reflection: “It was mighty good of Mr. Parks to take all that trouble—and not a cent in long?” she MICHIGAN it for him, either. His store looked nice and clean inside, too. I believe I'll try him with an order. After all, maybe he is as cheap as over town.” Which explains very largely why Mrs. Miggs, instead of buying all her goods -at the big down town stores, now pur- chases 90 per cent. of her groceries and quite a few other odds and ends besides, from J. Parks, general merchant, who, she found—contrary to her previous profound belief—kept good goods and gave her prompt service, and all at the same prices as she had_ been theretofore paying (plus time and shoe leather) for her down town purchases. It is the little sales which make the big businesses, and it is at their first meeting that the merchant must secure the tiny foothold which is ultimately to enable him to convert the chance buy- er into a permanent customer. In the little corner store—or in any store, for that matter—a small -act of courtesy will often secure the needful foothold. Don’t protest that it doesn’t pay. Don’t say, “Nine women out of ten will take all our politeness as a matter of course and never give it a second thought or make a single additional pur- chase.” Even if that were so, the tenth woman who becomes a permanent cus- tomer and buys from you all the year round, pays, not only for the little trou- ble you’ve taken with her, but for the trouble you’ve expended on the other nine as well. The big advertiser, when he talks of his goods through the medium of a magazine with 500,000 circulation, doesn’t look for 500,000 direct sales as a result or even for 500,000 direct re- plies. His calculation is that he will re- ceive a certain percentage of responses, direct or indirect; and that of those whose curiosity is thus stimulated, a proportion will become permanent cus- tomers. And he further calculates that, once gained, each of these permanent cus- tomers becomes an advertisement for the manufacturer and his goods. It is precisely the same with the store. The first sale to each individual doesn’t constitute the business, but only the TRADESMAN beginning of business. The task of the merchant is to convert the casual buyer into a permanent customer; and each of these permanent customers be- comes in turn an advertisement to at- tract other customers. In this work of business building every little courtesy extended the casual buyer, or even the casual enquirer, is an advertisement—and it helps to land customers who will bring their trade to the store, week in and week out. Every one of these customers is a walking ad- vertisement that will help to add others to the clientele of a well managed, well stocked store with obliging and intelli- gent people at the helm and behind the counter. Victor Lauriston. —_2+-+___ Activities in the Buckeye State. Written for the Tradesman. The Ohio River & Western Rail- road, a narrow gauge line extending from Zanesville to Bellaire, has been purchased by the Pennsylvania Rail- road at a cost of $3,000,000. The transfer is said to include valuable coal rights in Belmont county, which will be developed, and Zanesville will be made distributing point for this coal. The season of social centers con- ducted by the Department of Public Recreation at Columbus has closed and records show a substantial in- crease in attendance and in interest over the previous year. The work of installing the cluster light system in High street, Colum. bus, which is to replace the well known arches, has begun. There will be 860 iron posts, each bearing five Tungsten lights. Posts will be 80 feet apart. The Ohio State serum farm will be located. thirteen miles east of Co- lumbus, on the National road. This plant, for the manufacture of hog cholera serum, will be the largest of its kind in the world. Dayton manufacturers, wholesalers and jobbers are planning on a get- acquainted trip this spring to sure rounding cities and towns. Street car transportation in Co- lumbus is now on practically a 3 cent April 10, 1912 basis, eight tickets being sold for a quarter, with universal transfers. The company takes this action in con- formity with its franchise, which re- quires the reduction when earnings reach a certain figure. It is estimated that track elevation and the abolishing of grade cross- ings in Dayton would cost $10,000,- 000. Engineers will make new plans, eliminating only the downtown cross- ings at first. Akron is a thriving city. Figures for the first quarter of the present year show an increase of 65 per cent. in bank clearings, and 18 per cent. in postoffice receipts, as compared with the corresponding period for 1911, and there are 4,000 more people at work in the factories now than three months ago. The Ohio State Republican con- vention will be held-in Memorial hall, Columbus, June 3 and 4. Youngstown has engaged John H. Chase as supervisor of the city play- grounds during the coming year at a salary of $2,250. He will give his time to the playground and social center work throughout the year. It is expected there will be fourteen different playgrounds in operation. The Secretary of Agriculture of Ohio is collecting data from the rur- al districts as to labor conditions, waste and uncultivated lands and un- developed resources and each farmer must answer a long list of questions asked him by the township assessors. Almond Griffen. ———_ A Good Beginning. Two street peddlers in Bradford, England, bought a horse for $11.25. It was killed by a motor car one day and the owner of the car paid them $115 for the loss. Thereupon a new industry sprang up on the roads of England. —_~++>___ Drowning the Storm. Mrs. A.—What did your husband say when he saw the bill for your new gown? Mrs. B.—I didn’t hear. to play on the piano. I started to be most convenient for you. and ‘‘so easy to clean.”’ perfectly satisfied with it. RESULTS WILL PLEASE YOU, Dig with it—Scratch with it—Pry with it. Use the four steel fingers instead of your own. They are stronger, more sanitary A Money-back Guarantee with every scoop if you are not YOUR JOBBER SELLS THEM AT FIFTY CENTS EACH. Add one or two to the next order you give the salseman. THE Just Try One in the Brown Sugar Bin No More Sticky Fingers to Wash a Dozen Times Every Day. If it Does Not Save You More Than Fifty Cents Worth of ‘“‘Cuss Words’ the First Week, Send it Back to Your Jobber. aH & >» & & Smith’s Sanitary It is made of the best quality steel, heavily nickel-plated, and just the size HS SANTIARY SCOOP if your jobber does not carry them in stock, se na ime fifty cents in stamps with his name and address, and I will send yo u a scoop by prepaid express. E.R.SMITH -:. Oshkosh, Wis. April 10,- 1912 VALUE OF MEN. An Argument in Opposition to Labor Strikes. The most remarkable argument that has recently been advanced in opposition to labor strikes has been presented by the management of the Rock Island Railroad, a transcontinental system, to its employes: bodied in the following: Its main points are em- “Say you earn $1,000 a year. At 4 per cent. that is the yearly interest on $25,000. In other words, the company capitalizes you at $25,000-and willingly pays interest on that sum for the use of your energy and faculties. You are thus capitalized for just about what a modern locomotive costs. You may not have as much to pull, but you ought to have as much push. Remember a loco- motive can’t add figures nor run a type- writer nor select and compile statistics. You can last a lot longer and run a great deal further than the best engine ever built. Most of all, you can make yourself constantly worth more, while the locomotive is never worth a cent more than it was the day it was built.” It is true that a man who earns $1,000 a year would in twenty-five years of steady and constant labor earn $25,000, but if he spent the whole of his wages, at the end of twenty-five years he would have nothing and would in all probabil- ity have passed his fiftieth year of age, when he could no longer get employ- ment except at reduced wages. The Americans are not an economical people. Men of moderate incomes spend about all they make, saving nothing, and living in the hope that something good will turn up some day, and they go on living in that hope until they are over- taken by death or some other stroke of fate. The foreigners who come to this coun- try recognize that its opportunities are hetter than those of the lands they have left, and as soon as they get employ- ment they begin to save. It has often been said that it is more difficult to lay up the first thousand dollars than all the rest of a fair fortune, but it must he done in order to make a beginning. Money properly invested, even in a sav- ings bank, earns money, and if the in- terest be added to the principal and the whole redeposited, it brings compound interest, which counts up enormously ‘rom small beginnings. But the man who has saved nothing 's often ready to strike in the hope that ymething will turn up. But after a strike, even if higher wages be gained, there is the loss while the strike was in progress, and it may mean debt in addi- tion if a man had credit for his daily necessaries. However, this is no argument to the average American who is still not old. He lives in hope and is willing to take the risk that something better will turn up. But there are still others who are eager for any sort of outbreak from the daily routine. It may bring on such an agitation, even revolution, that will change conditions and make high places and great prizes for some. Such a state of unrest is being experienced in every country on the globe. The tremendous strike of the British coal miners, whatever may be its results upon the industries and finance of Great MICHIGAN Britain and of the world, can but excite a certain degree of sympathy. Even if they earn $1,000 a year, think of spend- ing twenty-five years in the dark and dangerous depths of a mine in order to earn $25,000. When a miner gets into daylight he wants to enjoy the fact, and if he has any money in his pocket he will spend it—maybe for liquor, maybe to give an outing to his wife and chil- dren—so the money goes, and he gets down again to his work in the mine gloomy and even sullen and indignant at his condition, . Only the men who have saved and possess a stake in this world’s wealth are willing to let things stay as they are. The balance are filled with unrest and anxiety, and when the outbreak commences they will join it, generally to lose and to suffer, but regrets always come too late to give any aid. ——_22>___ A Robbery Which Could Be Easily Stopped. Written for the Tradesman. The price which people are now compelled to pay for brooms is noth- ing short of robbery. But if any one thinks that the retail merchant, be he grocer, general storekeeper, hard- ware dealer or something else, is in any way to blame for this extortion, this high price of brooms, he is great- ly mistaken. The merchant is a great- er loser under present conditions than any one else. He loses more in a year than several families combined. The merchant must invest nearly twice as much money in brooms now in order to have a suitable variety in stock as he did when brooms cost much less. This increases his inter- est and insurance expenses, and he should have a larger margin of profit. But he does not. Out of sympathy for his customers he sells 45 and 50 cent brooms at as small a margin as he did when brooms were only 20 to 30 cents each. And he does not sell as many brooms in a year as formerly. Either people are more careful of brooms and get more use out of them before discarding, or because they have less use for brooms than formerly, or for some other reason. It is plainly to be seen, then, that the retailer would be benefited if brooms were much lower in price, and would be as glad as any one to see prices go down and stay down. The people are being robbed by some one. Either broom corn deal- ers have cornered the market, broom manufacturers have combined _ to maintain exorbitant prices, or the broom corn crop is curtailed by pur- posely destroying a part of the seed. A part or all of these methods may be used to accomplish the desired re- sult—robbing the people. This condition of affairs could be feadily and permanently changed if efforts were put forth in the right way. The thing to do is for some association of farmers or others to secure broom corn seed and distrib- ute it to planters who will contract to raise broom corn seed for the Asso- ciation. When sufficient seed has ac- cumulated, induce farmers to engage in broom corn raising, and then es- tablish broom factories in the imme- . parlor floor rose one-fifth. TRADESMAN diate vicinity of the crops, the same as with cheese factories, creameries, sugar beet factories, vegetable canner- ies, etc. No large amount of capital is re- quired to start a broom factory, and the broommaking trade is not difficult to learn. Retailers can usually get better brooms and lower prices by buying from the small factories which send their wagons to the villages and towns so that merchants can see and select their goods instead of order- ing from some distant city. lf these smaller factories were pro- tected from the combination of broom manufacturers and from those who control the price of broom corn, pric- es of brooms would adapt themselves to the natural abundance or scarcity of the broom corn crop and to the price of labor. With this the people would be satisfied. E. E. Whitney. + .___ How Prices Have Jumped in Ten Years. The statistics for 1911 have not yet been fully compiled; but a comparison of 1910 with 1900 shows that in that interval the price of beef than 25 per cent. In other words, one could have bought more than a pound and a quarter of beeksteak in 1900 for the same money one paid for a single pound in 1910. Something like this was true of most other foods in the same period. Bread rose one-third in price, milk one-third, potatoes about one- seventh, and corn meal and smoked ham one-half. The foodstuffs which took the biggest jump were bacon and lard, which just about doubled in price; and the only food in common use that didn’t rise was which actually dropped a little. What happened to foods happened also to clothing. Flannels went up in price about one-sixth, ginghams from one-fifth to one-third, boots and shoes from one-ninth to one-third, and so on. Even the sheets on the beds rose about one-quarter, and the blankets one-ninth ; while carpets, like the Brussels on the The prices of land and of building materials went up with everything else—and rents pro- portionally, of course. The worst of it is that most people’s incomes have not kept pace with the procession. Now what brought this situation about? Some know-it-alls will answer that the high tariff has done the whole thing; others will lay it to the trusts; others will try to frighten you by de- claring that our country has so nearly exhausted its principal natural resources that it is no longer able to support the rose more sugar, 39 people who live in it. You can afford to smile at such arguments. The trou- ble can’t all lie at the door of our tariff France, Germany and elsewhere abroad system, because in England, they are complaining of the same thing that we are. The trusts don’t seem to be entirely. to blame, because, whatever we may say of them in other respects, most of them have reduced prices. “T have already mentioned sugar, and I might add kerosene, which went down about one-tenth in price between 1900 and 1910,” says a writer in a magazine. “As for our natural resources, it is true, as I told you in my letter about ‘con- servation, that we have been wasteful of them; but the result of digging out so much iron ore and developing so much water power has been to cheapen steel and electricity, and these reduc- tions have offset by a good deal the diminution of our lumber and coal sup- plies and of the other exhaustible re- sources we have been cutting into so heavily. “What does that mean? Ill show you. The farmer is the man who feeds all of us. His city cousin makes shoes and machinery, tinware and furniture; he prints books, builds railroads and does other things which he can use to fill his own stomach. “In short, the cities are populated with food consumers who are not food producers. As a consequence, we see the farmer called upon to produce food in response to demands from the cities which increase as steadily as the cities themselves increase. Meanwhile, though he is doing all he can to make his land yield more, he can not keep ahead of these larger and larger calls. Naturally the prices he charges for his products go up—first, because he has to buy bet- ter farm machinery, fertilizers, live stock, etc., than he used to; second, be- cause the more people want to buy of him the higher prices they are willing to pay. “Right here, as I look at it, is the starting point of this whole matter of increased cost of living. As the prices of foods rise the wages of workingmen who have to buy these foods must be raised in their turn, and the manufac- turer who employs them has to charge more for his goods in order to get his money back. The doctor, when he goes to buy clothes for his family, and crock- ery and hardware for his house, finds these things costing more, so he charges his patients a $3 fee for services that formerly cost only $2; and thus the infla- tion spreads by degrees through every walk in life.” Don't hesitate to write us, Klingman’s Sample Furniture Co. The Largest Exclusive Retailers of Furniture in America Where quality is first consideration and where you get the best for the price usually charged for the inferiors elsewhere. You will get just as fair treatment as though you were here personally. Opposite Morton House Corner Ionia, Fountain and Division Sts. Grand Rapids, Michigan 40 = = <= SSSA ", (I cere af COMMERCIAL TRAVE Wu —_— = — - reel Aunt AAA Michigan Knights of the Grip. President—C. P, Caswell, Detroit. Secretary—Wm. J. Devereaux, Port Huron, Treasurer—John Hoffman, Kalamazoo. Directors—F. L. Day, Jackson; C. H. Phillips, Lapeer; I. T. Hurd, Davison: H. P. Goppelt, Saginaw; J. Q. Adams, Battle Creek; John D. Martin, Grand Rapids, Grand Council of Michigan, U. C. T. Grand Counselor—George B, Craw, Pe- toskey. Junior Counselor—John Q. Adams, Bat- tle Creek. Past Grand Counselor—C, A. Wheeler, Detroit. Grand Secretary—Fred CC. Richter, Traverse City. — Treasurer—Joe C. Witliff, De- troit. Grand Conductor—E. A. Welch, Kala- mazoo. Grand Page—Mark S. Brown, Saginaw. Grand Sentinel—Walter S. Lawton, Grand Rapids. Grand Chaplain—Thos, M. Travis, Pe- toskey. Executive Committee—James F. Ham- mell, Lansing; John Martin, Grand Rapids; Angus G. McEachron, Detroit; James E. Burtless, Marquette. Wafted Down From Grand Traverse Bay. Traverse City, April 8—The Bak- er’s Inn, at Charlevoix, is reported as still clinging to the roller towel and certainly a mention is all that is necessary to provide at least a few of the individuals, or a frequent change of the roller kind would be acceptable. Look up Ann time. We are more than pleased to men- tion that Thos. J. Bailey has been re- elected Secretary of Petoskey Coun- cil. Tom is one of the best. Homer Sly, a member of Petoskey U. C. T., has been elected Mayor of the city. Robt. Baker, a member of the same Council, was elected City Treasurer. While these good things are being handed out we are more than pleased to mention that Oluf Nordrum, of the same Council, has been elected Mayor of the city of Charlevoix. This gives you a good example of the class of members our order is made up of. It is a hard matter to tell now when Petoskey Council convenes, whether it is a U. C. T. Council meeting or city Coun- cil meeting. We wish all the above members a successful term. Can any other Council beat this? Mr. McMorris (Cornwall Beef Co.) is confined to his home through ill- ness. We hope for a speedy recov- ery. Cadillac is his home. Wm. Scattergood, Jr., of Petoskey, the Sunshine biscuit man, spends ev- ery other Sunday at Ithaca, and we have rumors of wedding bells. Let a little sunshine in, Bill. Miss Grace Hoffman, the youngest daughter of H. C. Hoffman, of our city, has been confined to her home with a threatening case of scarlet fever, but we are pleased to report a slight change for the better. Bob. Case, of the Hotel Handy, your time tables. The Arbor Railroad has changed Mancelona, certainly has made a change for the better since his pre- vious mention by furnishing the boys with a tooth brush and tooth paste. Bob. has also contributed his $1 to the Tradesman. Mr. and Mrs. Herb Griffeth are jubilant over the arrival of a nice little girl. Herb says Traverse City is the ideal spot. Mrs. Hobbs, of the Hotel Hobbs, of Fife Lake, is too busy to enter- tain at tea parties now for she is making individual towels for the boys. We certainly appreciate this, Mrs. Hobbs. Let others follow. We take pleasure in introducing one of our best members of our Council, Postmaster Frank Fried- rich. Frank has always been one of the boys and as a postmaster he can not be beaten. He is always ready to assist the boys in getting their mail for them and extends any other favors which at times are great in- conveniences to himself, for he appre- ciates the importance of mail to the boys. It is a common remark to hear from transients that we have one of the best postmasters in the State. Since we have mentioned members of our order who are favored with public offices we must not forget our friend, Frank Shuter, who has been our County Sheriff. Frank is on his second term and has given entire satisfaction. Now since election is over we at least can expect a portion of our customers’ time. : Mr. Ford, of the Hotel Carlton, of Levering, has made arrangements to furnish the boys with the individual towels. The Carlton is a first-class hotel and Mr. Ford always did run a good place. We thank you, Mr Ford. We are informed that Fred Ben- nett, of East Jordan, bought $5 wortt of local option information of C. G TRADESMAN Huiling, and at that it is only the beginning of this month’s expense ac- count. What will the total be? Hotel Boyne River, Boyne Falls, reports that they, too, are installing the individual towel. If there ever was a hotel in the country which seems homelike and always ready to give the best of service, it is this place. While we are mentioning the ho- tels at Boyne Falls we surely must not forget the Hotel Marsh, which, too, has favored the traveling public with the individual towel. Mr. and Mrs. Marsh are always ready to wait on the boys and service is of the best. Last but not least we must not for- get to scorch the Hotel Lake View —Daddy Sharpe, Manager, of Elk Rapids. We, through an error, men- tioned that Daddy was manager, but from all reports the hotel has no Manager, for they claim that the hlthy roller towel has not seen a change since they were hung up. If you can not furnish us with the indi- vidual towel, please at least change those roller towels once a month. We hope this case will not require an- other mention. Boys, please do not forget that we are going to observe our Memorial Day next Sunday and attend divine service in a body at the Baptist church. All U. C. T.’s are requested to be present at the Council cham- bers at 9:30 a.m. — : Hotel New Orient, Ellsworth, will be fully equipped with running water through the entire house and all new furniture will be added. Besides, the house will be renovated and redec- orated this spring. Surely the Van Shivers are there to please the pub- lic. The manager of the Hotel Went- worth, Mackinaw City, would con- fer a great favor if he could see his way clear to at least furnish indi- vidual towels at mealtime. In a previous issue we intended to spring a daffy-dill, but the make-up man substituted the word Cole in- stead of Oole, and as we have been commented on it we submit the cor- April 10, 1912 rection. If Buttars stood the pure food test, would Oole? Otto Powers, Grinnell Bros.’ sales- man of this city, certainly had one slipped over on him this week while at Kalkaska. A. B. Cornell had re. ceived a box containing a clipping machine, and while Mr. Cornell steps out Mr. Powers opens the box and substitutes bricks and then steps out- and offers a farmer $8 to go down and purchase the box containing the clipper, but somehow Cornell got wise to the deal and re- packed the box, and in a short time the farmer steps in with Powers’ $8 and offers to purchase the box. Mr. Farmer immediately leaves for home with the box, which Mr. Pow- ers thinks contained the bricks, and after a while Mr. Powers steps into the store, informs Mr. Cornell that the farmer took out only a box of bricks and demands the $8, but Mr. Cornell then advised the piano sales- man that he had replaced the clipper in the box and all that the joke cost Mr. Powers was the price of a liv- ery rig to go ten miles out in the country to get the clipper. Jokes, as well as impersonations in dry terri- tory, sometimes are not as they ap- pear to be. side If Cadillac became ever so dry and hot, would it Berner? Jay Smith, of the Hannah-Lay Miiling Co., says he does not under- stand why Hotel Piper, Manton, does not supply individual towels. We always considered that Mr. Piper would do all he could for the travel- ing men and we inferred that it would only be a short time before he would favor us. Mr. Piper certainly has a hotel that the city can be proud of. We understand that Kent Buttars has severed his connection with the fish business in Traverse City he has been acting as assistant manager of the Hotel Yeasel, Frank- fort. Impossible to keep Kent down. Everybody boost for the Grand Council meeting in June at Bay City. It the entertainment they tendered the visit of the Grand officers last since THE MEAD HOTEL FOR SALE OR RENT MRS. FRANK SMITH, PROPRIETOR, LE ROY, MICH. April 10, 1912 — November is a sample, the conven- tion will certainly be a success in every sense of the word. Bay City members are right on the job all the time. Every member who attends will be more than pleased. Better secure your reservation at the hotel. Some of the councils seem to carry the idea that when they entertain any of the Grand officers it is up to the ones entertained to write up the event, and while I am sure that we would be pleased to do this, if we were requested by them, it hardly seems as though it was doing justice «9 the Council, as nearly every Coun- cil has a press committee, who feels as though we were exceeding the speed limit if we took this upon our- celves to do. Get busy, press com- mittees, Mr. Stowe is more than pleased to give you all the space you need and: then some. Fhe Trades- man columns are always open. Fred C. Richter. => a News and Gossip of the Traveling Boys. Grand Rapids, April 9—Grand Rap- ‘ds Council, No. 131, held its regular meeting Saturday, April 6, in Herald hall. About fifty members were in attendance and saw A. A. Peters, C. J. Nye, E. J. Rothermal and H J. Harwood ride the goat, which they did without falling off, thereby show- ine that they were made of the stuff which makes good U. C. T. members. F. E. Scott (better known as Gene) and C. J. Hawley were admitted by transfer cards- John Quincy Adams, Grand Junior Counselor, was present and handed out a line of verbal bouquets which made every member present feel proud he was a member of the U. C. T., and especially of the Grand Rapids Council, No. 131. : Harvey Mann acted as Senior Counselor for the first time since his clection and filled the chair like an old veteran, as did O. W. Stark, .C. C. Herrick and A. N. Borden as Ju- nior Counselor, Page and Chaplain, respectively. The other offices were filled by John Hondorf, as P. S. Ce, and Tommy Driggs, as Sentinel .“Nuf sed”? Senior Counselor Mann appointed fred May, Fred Gray, Walter Law- ton, C. W. Bosworth and R. J. El- wanger as the Grand Council Com- mittee to have charge of the affairs the Grand Rapids Council at the ay City meeting, with instructions ‘o try and land the 1913 convention ior Grand Rapids. Boost, you ped- diers, boooost! The Council adjourned about 11 o'clock with 416 members in good standing. It is with regret that we are call- ed upon to record the death of John P. Visner, for many years local rep- resentative of the Edwin J. Gillies Co. Mr. Visner was not a member of No. 131, but was well and favorably known by a great many of the boys. He leaves two sons and three broth- ers, all of this city. One of the sons, Lynn Visner, was associated with his father in the coffee business and is a member of Grand Rapids Council, No. 131. We wish to assure the be- _chestra will furnish the music. MICHIGAN TRADESMAN reaved family of the heartfelt sym- pathy of the boys of 131. The Grand Rapids Dry Goods Co. has increased its capital stock to $400,000 and expects to move shortly from its present location, on North Ottawa street, to the new Corl & Knott building. W. B. Holden, Past Senior Counselor and booster of 131, is the manager. Manager Ernest Evans, of the Lakeside Inn, at Lakeside, has prom- ised individual towels in the near fu- ture. All right, Ernest, we realize that Rome was not built in a day. Boost for 131! Joe Major nearly missed his train at Alto on Thursday of last week. He was locked in the postoffice. We did not know the postmaster sold La Valla Rosas. Ed. Bottje left last Friday night for Milwaukee to hand in his resig- nation to the Wm. Frankfurth Hard- ware Co. Brother Bottje is going to represent the Lockwood-Lulkemeyer- Henny Co., of Cleveland, Ohio, on the territory recently vacated by Mr. Rice. : E. H. Snow made his first trip for the Buhl Sons’ Co. last week and reports good success. Clark-Weaver Co. did not like to see Snow go, but realizes that every- thing must come and go in its sea- son. John Martin attended the Council meeting last Saturday in disguise. He did not wear a carnation. On March 24 there arrived at the home of John Hondorf an 8 pound girl, which is the fifth arrival in that home. Brother Hondorf always was a staunch advocate of Teddy R. and his policies. There will be a dance given by the members of the U. C. T. baseball team in the Herald hall Saturday eve- ning, April 20, for the purpose of raising funds for the team to pur- chase uniforms, etc. Tickets will be sold for $1 the couple. Tuller’s or- It is hoped that every member will buy a ticket and help the team along. An- other chance to boost. James Goldstein, better known as Jim, has left our city, much to the re- gret of the 416 members of No.. 131 and the local lodge of Elks. As a token of the esteem in which he was Bald the UU: C. T. deeree team, of which he was Captain, presented him with a handsome signet ring; No. 131 decorated him with a gold em- blem of the order; the local lodge of Elks showed their appreciation of Jim's good fellowship in the shape of 4 beautiful umbrella. He is located at Ludington. All U. C. T.s and Elks are invited to spend a week with him next summer. Only a few open dates left. Don’t forget the dance April 20. Edward F. Goebel spent two weeks in Dutton last Tuesday. We are waiting for that subscrip- tion to the Tradesman, our official booster. e Say, boys, if I keep on writing these items I will get cunning—or at least it will be funny if I hold the job. E. W. Ryder. News From Auto City Council. Lansing, April 8—Word was re- ceived this morning from F. D. En- gle, at Ann Arbor, that his wife is slowly improving, but is still in a critical condition. Mrs. Engle is at the Peterson Hospital, where she un- derwent a serious operation last Thursday. Their many friends in this city are anxiously hoping for her re- covery. It is reported that our genial Page, Stewart Harrison, is rapidly improv- ing at Kalamazoo. Brother Harrison submitted to an operation for ap- pendicitis March 7 at Bronson Hos- pital and a few days later was stricken with smallpox. R. S. Hop- kins and others of Kalamazoo Coun- cil are doing everything possible for the comfort of Brother Harrison, for which the members of Auto City Council are truly grateful. Another of those delightful “after Council” parties took place at the Council parlors Saturday night. Good music was in attendance and the event was thoroughly enjoyed by all who were not troubled with obesity. Several of our members are se- verely criticising the management of a certain hotel in Pontiac because of its unsanitary condition. It is high- ly probable that an official complaint will soon be made to the State Board of Health. John Himilberger has about clos- ed his season’s work for Ryan Bros., of Detroit, and will sell bridges dur- ing the summer months. J. W. Odel is to be our Council Chaplain for the ensuing year. It is understood that he has already mem- orized the Ray of Hope lecture and there is a surprise in store for some of our officers who are backward in the ritualistic work. Ee PB. —++ > The Drug Travelers Will Entertain. Grand Rapids, April 8—At a spe- cial meeting held in Detroit Friday, April 5, the Michigan Pharmaceuti- cal Travelers’ Association voted to attend the joint meeting of the Mich- igan State Pharmaceutical Associa- tion and the Michigan Retail Drug- gists’ Association, which will be held in Muskegon August 13 and 14, there, to provide such entertainment as will be mutually agreeable to both State associations. A movement has already been in- augurated by the officers of the two State associations to effect an amal- gamation at that time. This fact and other matters which seriously affect the druggists’ interests will serve to bring out a large attendance. The Travelers’ Auxiliary, knownas the Michigan Pharmaceutical Travel- ers’ Association, was organized six years ago at Bay City for the pur- pose of meeting with the State Asso- ciation and providing entertainment forming closer personal relations with their trade and assisting in building up their membership. All traveling men interested in fur- thering the movement are invited to join the Auxiliary, addressing all communications to the undersigned. W. S. Lawton, Sec’y. ' ported he lost ten pounds. 41 Some Sportsman. Tustin, April 8—Norman Eggeman, of Milwaukee, spent a few days in Tustin last week. Wednesday night he accepted an invitation to go fish- ing. He put on his fishing clothes and boots just as the Game Warden came in and saw him. It is re- Others say he lost his nerve. Anyway, he did not go fishing. ——_—_+ +. Detroit—J. C. Coleman, manufac- turer of auto and _ boat steering wheels, has merged his business into a stock company under the style of the Coleman Manufacturing Co., of Detroit, with an authorized capital stock of $25,000, which’ has been sub- scribed, $24,000 being paid in in prop- erty and $1;000 in cash. fa ae Charley Roth (Macey Co.), who has been in the osteopathic hospital at Kirksville, Mo., for several months on account of bladder trouble, is grad- ually recovering. He will probably return to Grand Rapids in May or June, but will not be strong enough to resume his road duties before fall. > 2-2 O. H. L. Wernicke, President of the Macey Co., has a new Everett automobile with a self starting at- tachment. The latter device is very regular in its operation. It starts at least once out of six times and fre- quently every fifth time. +. Truth is the basis of the success- ful business all the way from the er- rand boy up to the manager. A lie harms the business whether it is told in the workroom or in the manager’s office. ———_»+-+_____- A Frenchman claims to have dis- covered the secret of making money out of the baser metals. The steel trust beat him to it by a big margin. Wm. R. Van Auken, grocer, Big Rapids: I find the Michigan Trades- man very helpful and would not get along without it. Appearances are deceptive. You can not tell from the shallowness of a man’s mind how much he can drink. Typical Grocer or Market Wagon and Shafts - Body 7 ft. 6 in. x 3 ft. 4in., 8% in. deep, ironed inside and out with drop end gate, bottom is ironed with 11g in. beveled iron, axles 1% in., straight taper spindle. wheels are Sarven patent. 1% riveted rims. 1% spokes all hickory. 1% x steel tire bolted between each spoke, swan spring in front. ‘two eliptic oil tempered springs in rear. double reaches strongly ironed short turn fifth wheel saving a distance of ten feet in turning around, PRICE $65.00 Sherwood Hall Co., Ltd. Ionia and Louis Sts. Grand Rapids, Michigan RUGGISTS SUNDRIES ame = = - = 3 > = ” = = Michigan Board of Pharmacy. President—Ed. J. Rodgers, Port Huron. Secretary—John J, Campbell, Pigeon. Treasurer—W. E. Collins, Owosso. Other Members—Edwin T. Boden, Bay City; G. E. Faulkner, Delton. Michigan Retall Drugglsts’ Association. President—D. D. Alton, Fremont. First Vice-President—J. D. Gilleo, Pompeii. Second Vice-President—-G. C, Layerer, Bay City. Secretary—R. W. Cochrane, Kalamazoo. Treasurer—W. C. Wheelock, Kalamazoo. Executive Committee—W. C. Kirsch- gessner, Grand Rapids; Grant Stevens, Detroit; R. A. Abbott, Muskegon: Geo. Davis, Hamilton; D. G. Look, Lowell: C. A. Bugbee, Traverse City. Next Meeting—Muskegon. Michigan State Pharmaceutical Associa- on, President—E. W. Austin, Midland. First Vice-President—E. P. Varnum, Jonesville. Second Vice-President—C. P, Baker, Battle Creek. Third Vice-President—L. P. Lipp, Blissfield, Secretary—M. H. Goodale, Battle Creek. Treasurer—J. J, Wells, Athens. Executive Committee—E. J. Rodgers, Port Huron; L. A. Seltzer, Detroit: 8. C. Bull, Hillsdale and H. G. Spring, Union- ville. Grand Rapids Drug Club. President—Wm. C. Kirchgessner. Vice-President—E. D. De La Mater. Secretary and Treasurer—Wm. H. Tibbs. Executive Committee—Wm. Quigley, Chairman; Henry Riechel, Theron Forbes. Some Business Methods in the Drug Store. I have always believed that if you wish to make a success of any busi- ness it is necessary to: First, know as much as you can about it. Sec- ond, love it, and third, help it. The professional knowledge is ab- solutely needed to make a big suc- cess in the drug business, but the commercial knowledge properly ap- plied will help our business to give us the compensation we are worthy of. Few men have started with less capital and under more difficult con- ditions than yours truly. When I bought my first store I had $27 in my pocket and obligated myself to Pay $5,300. You can realize I was driven to some book-keeping and fi- nance to steer the ship through the shoals which lie in wait for all busi- ness men. “Necessity is the mother of inven- tion,” and as I was then obliged to do all my own work, to save clerk hire, I had to devise a system of book-keeping which would keep me posted with the least expenditure of time. I hope it will be of some value if | explain how I, even to-day with sev- en clerks, do all my own book-keep- ing in less than one hour a day, with credit sales averaging $600 each month. To-the _ professional book- keeper mine is undoubtedly a very crude system, but for the druggist who wishes to know his own finan- cial condition at any time it is sim- ple, and I have found that in set- MICHIGAN TRADESMAN tling a fire loss it works to a charm. I use the following: 1. A National cash register book No. 14. Cost one dollar a year. This gives on one page a daily statement of cash and credit sales, the amount received on account and cash paid out by each individual clerk. There is al- so a place for detailed paid-outs, di- vided into cash paid for merchan- dise and for expenses. In forward- ing each day’s transactions I have at the end of each month, in this book, total cash and credit business done, total cash paid for merchandise and expenses, and total amount received on account. It gives me a clear in- sight into the condition of my cred- it business, as total credit sales com- pared with the cash received on ac- count will prove if I am looking after the collections as I should. 2. A check book, which any bank will furnish free. All checks which have passed through the bank and are returned as vouchers paid I “paste into this check book, each on the stub from which the check was originally de- tached. Once each month I add to- gether the checks paid during the month, separating them into three classes, checks paid for expenses, cash purchases and for invoices. The prompt payment of our obli- gations establishes our credit, and it is not the richest merchant but he who pays when he agrees to who receives the best credit rating. When you can not discount all your bills it is wise to have a book (pocket size), in which you write in the date you have promised to pay any bill or note. Have a page for each month, then you can see at a glance the date you must meet certain pay- ments. Be sure you do not promise more than you can keep. Consulting this book will help you. 3. An invoice book. Cost about 50 cents. Ruled like a ledger. As the invoices come and after the goods have been checked up, I write in on the left hand page, using a line for each invoice, the date, name of creditor, amount of invoice, and note any errors, as overcharges, wrong additions or deductions for freight, etc. On the right hand page I write the date, the name, the amount and the discount taken, when each in- voice is being paid, using one line for each transaction and a separate col- umn for the discounts. I draw a line through the amount of invoices I pay on the left hand page indicating they have been paid. This tells me if I have paid all my invoices, for instance, of last month, by looking over the one or two pages of last month. It also gives me the total invoice purchases and tells me if I am buying more or less than I should to keep my stock where it belongs. At the top of the right hand page I write the first of each month the amount I owe for invoices. The total amount of invoice purchas- es during the month is added to this, and from this sum I deduct the dis- counts and the total paid for invoices during the month, which tells me how much I am owing and if I am gaining on or increasing my debt for merchandise. In place of taking a trial balance I draw up the following sample state- ment, obtained from the data gained from my books mentioned above: Cash received for sales and on ac- count for month. Invoice purchases. .$1,805.30 $3,319.78 Cash purchases.... 135.36 Check purchases... 320.97 Check expenses.... 497.46 Cash expenses..... 196.50 Potato $2,955.59 Actual gain for myself....$ 364.19 Percentage gain for myself.. 412.63 Percentage expense ........ 20.9 I figure one-third profit on my sales. The discounts, minus what I pay for interest, I naturally also can use in my private life without hurt- ing my business. The per cent. gain as given in this sample statement shows that during the month in ques- tion I either bought more than I sold or charged more than I received on account. I find in looking it up that I collected $11.28 more than I charg- ed and that I bought goods enough to sell $3,392.45, therefore the dif- ference is found in the increase in stock. For charging credit sales to reg- ular customers running a monthly ac- count, I use the ordinary ledger, and for the smaller accounts a National cash register loose charge-slip cab- inet. Index and folders for this can be bought for less than $2 and any man can provide a box to keep them in, I take an inventory every two years, and my estimate on how much it should be before we begin has always been within 1 per cent. of the actual value. Discounting bills is the best for ev- erybody, and it is nearly always pos- sible. One per cent ten days net sixty is 7 per cent. a year, 1 per cent.. ten days net 30 is 18 per cent. The wholesale dealers are willing to give better discounts than these to the retail dealers for prompt payment, and the banks will help any business man who has his business well in hand. A certain amount of credit from your banks can nearly always be had for the asking if it is accom- panied with a frank statement of the reason for the request. Bank officials will consider you a good business man, and it is the way they make their money. You who do not dis- count your bills are losing not far from 14 per cent. on the amount of your purchases for sixty days each year. Doing $10,000 a year business means purchases of $6,666 a year or in sixty days $1,111; 14 per cent. on this amount means $156 a year add- ed to your income. In seven years’ time from the. day you borrow this money you will have it saved, with- out any more effort on your’ part than the asking for it and watching your bills. Quantity-buying for the sake of getting an extra 5 or 10 per cent. is often practiced at a loss to the re- tailer. A drug store should be able to turn the stock (not counting fix- tures) about three times a year. The average net earning, counting 25 per cent. for expenses, is at least 8 per cent. on the business done, which means 24 per cent. on the value of the stock in trade according to inven- tory. Consequently goods bought at 5 per cent. discount should be sold in seventy-five days and at 10 per cent. discount in five months in order to give a druggist the average profit he is entitled to receive. If it takes longer to sell such goods quantity- buying is not as profitable as the or- dinary purchases. Many druggists have an idea that all the money they take in is their own, but as a matter of fact 90 per cent. of it must be paid out for goods and selling expenses, and all any of us can consider as our own without robbing our business or creditors is from 8 to 10 per cent. On our gross sale, plus what we can personally earn in our stores as clerks. An easy and very nearly correct estimate of our own earning capacity as clerks in our stores is to find out our~ daily average sales (this represents the amount of weekly clerk-hire the store can pay), from this deduct the com- bined weekly wages that you pay all your other clerks, and the remainder is what you deserve as your weekly wages. Every druggist should feel that he is simply manager of a store and should therefore be as honest with himself as he would be did he have to give an accurate account to other owners. He should never draw any more money than he has rightfully earned, and always remember in making any investments that his own store, which gives him about 24 per cent. on the stock and about 16 per cent. on the total inventory of stock and fixtures should have first con- sideration. If he does this he will grow in wealth and influence. Ernest O. Engstrom. ——_—_++.—_____ The Drug Market. Glycerin — Has advanced 1c per pound. Morphine—Has declined 25c per ounce.” Codeine — Has ounce. declined 30c per —_ +--+ The Safe Plan. A Chinese proverb runs: “Think of your own faults the first part of the night (when you are awake), and the faults of others the latter part of the night (when you are asleep).” —_——~2-2-2 A thing is worth what it can do for you, not what you choose to pay for it. April 10, 1912 a a a April 10, 1912 MICHIGAN TRADESMAN 43 WHOLESALE DRUG PRICE CURRENT Lupulin ........ @250 Saccharum La’s 20@ 30 Olls eo . 60@ 70 Salacin .2.......-; 4 50@4 75 4 bbl. gal. Acidum Copaiba ....... 5 ACIS 2.1... e ees 70@ a0 Sanguis Drac’s.. 46@ 50 Lard, extra 85@1 00 Aceticum ..... 6@ 8 Orcnes : ee 7 Scillae .......... @ 50° Magnesia, Suiph. 3@ Gane @ 16 Lard, No.1...... 75@ 90 Renzolcum, Ger. 45@ 60 See @4 50 Scillae Co. ...... @ 50 Magnesia, Sulph, bbl. @ 1% Sapo, M 32 Linseed pure raw Boracie ....... 10@ 15 Hrigeron ........ 2 35@2 50 Tolutan ........ @ 50 Mannia §, F. .... 85 Sapo 5@ 18 oe ees 70@ 80 Carbolicum 25@ 35 yechthitos .....100@110 Prunus vi . Menthol °...... “7 65@8 00 Seldiitz Mixture 20@ 25 Linseed, boiled 70 71@ 81 Citricum ......- 45@ 50 Gauttheria La , Tg. .. @ 50 Morphia, SP&W 5 05@5 30 Sinapis ......... 0@ 25 Neat’s- foot w str 80@_ 85 Hydrochlor SO ee eS @5 00 Zingiber ......... @ 50 Morphia, SNYQ 5 05@5 30 Sinapis, opt. ... @ 30 ‘Turpentine, bbl... @54% Nitrocum .....- 5%@ 10 Geranium .... oz 15 Morphia Mal ....5 05@5 30 Snuff, Maccaboy, Turpentine, less .. 60@ 65 Oxalicum ......-. 144@ 15 Gossippil Sem gal 60@ 75 Tinctures Moschus Canton.. @ 40 Wie Voee ...... @ 54 Whale, winter .... 70@ 76 Phosphorium, dil. g 15 tedcoma 2 50@2 75 Ales --------. eee go Nyristica, No. 1 25@ 40 Snuff, S’h DeVo's_ @ 54 Salicylicum ..... “a 6 et Aloca & deer, Nux Vomiva po 15 | @ 10 Soda, Boras ..... 5%4@ 10 Paints Sulphuricum .--- 1%@ 5 Junipera ........ 40@1 20 yrrn.. 60 Ss Sepia ........ 25@ 30 Soda, Boras, po ..5%@ 10 bbl. L.. Tannicum ...-.. 100@110 Lavendula ...... 90@4 00 Anconitum Nap’sF 50 ‘os ar H& Soda et Pot’s Tart 25@ 30 Green, Paris ..18%@ 20 Tartaricum ..... 38@ 40 Limons ........ 2 00@2 10 Anconitum Nap’sR 60 Picis Liq NN =. eg oo ae z Green, Peninsular 13@ 16 Ansente Mentha Piper 3 75@ 400 spend eiehoe lose 50 gal. doz. ....... @2 00 Soda, Ash ...... 1%4@ 4 Lead, red ...... 7™@ 10 Aqua, 18 den 349 6 cba Verid ...5 00@5 25 iain ee 75 ae ae @1 20 Soda, Sulphas « 1 Oa af Lead, white 7™@ 10 Aqua, 20 deg. % orrhuae, gal. ..1 50 rope Belladon Re ae s @ a pts, Cologne ... « | 9, 5 Carbonas Scecens 40@ 15. Wryricia ; 3 nas : arantt Gort na 60 Pil Hydrarg po 80 @ Spts. Ether Co. 504 55 Ochre, yel Ber ; Pp 5 Chloridum ....-- Te i Olive ....27!°! * 2 50@3 23 ue 50 Piper Alba po 35 @ 30 Spts. Myrcia ....2 00@Q 25 Putty, comm 2% 14@ Picis oa 2 s00 - Barosma ....... 90 Piper Nigra po 22 @ 18 Spts. Vini Rect bl ( 2 Red Venetian, bbl 1 ee ee ee ee yt i ree a ME age Sees § aire oC pts, : & , D 5 Black ..-...+- 1 00@3 1 Ricina «......... 98@1 25 Benzoin Co. .... 60 Pulvis Ip’cut Opil 2 25@2 50 Spts. Vi'i Rect 5 gl @ ee ee Red sescccecs S5@ 60 Baca cues 11 50@12 00 Cantharides ..... 75 Pyrenthrum, bxs. H Strychnia Cryst 1 00@1 30 Vermillion, Eng. 90@1 00 4 Yellow ...s: JJ2° 4 00@1 50 Sabina NL see : moo a Capsicum ....... 50 & P, D, Co. doz. @ 75 Sulphur, Roll ....2%@ 5 Vermillion Prime 4 Santal 22. .00 5 5@ Curdamon ’ Pyrenthrum, pv.. 20@ 30 Sulphur, Subl. 4 Ps American ..... 13@ 15 eo cnae Fotis ale 60 Prunus Virgini .. 30 Potassa,Bitart pr 30@ 35 a PACA ence ces 50 Quillaia, gr’d. ... 15 Potass Nitras opt ig a ee Semon... 60 Sassafras, po 30 26 Potass Nitras 7 12 MOSCVanius 2...) .. 50 Ulmus co 95 Prussiate ....... 23@ 26 iodine .......... 1 00 Sulphate po ..... 5@ 18 Iodine, colorless 1 00 Extractum WEP G eas cos eal ea 50 Glycyrrhiza, Gla. 24@ 30 Radix EObel acces. 50 Glycyrrhiza, po. 25@ 30 Aconitum ...... @ 37 Myrrh .......... 50 Haematox ...... digs 12 Althee 5.2... -2:. 50@ 60 Nux Vomica..... 50 Haematox, 1s ... 13@ 14 Anchusa ........ 10@ 12 Opil ............ 2 50 Haematox, 48 .. 14@ 15 Arum po........ @ 2% Opil, camphorated 1 00 Haematox, 4s .. 16@ 17 Calamus ........ 20@ 40 Opil, deodorized ... 2 75 Gentiana po 15.. 12@ 15 Quassia ......... 50 Ferru Glychrrhiza pv 15 12@ 15 Rhnstany oo. ce: 50 Carbonate Precip. _. 15 Hellebore, Alba 15@ 20 Rhei ............ 50 Citrate & Quina 1 80@2 00 MHydrastis, Canada @7 00 Sanguinaria ..... 50 Citrate Soluble .. 63@ 75 WHydrastis, Can, po @650 Serpentaria ..... 50 Ferrocyanidum §S 25. Tnula. po. 0: 25@ 30 Stromonium ....... 60 Solut. Chloride .. 15 “Ipecac; po 2...) 2 25@3 00 Volutan.. 00.3. < 60 Sulphate, com'l . 2: anise Wiora i022 o. 20@ 30 Valerian ........ 50 Sulphate, com’), ‘by Jalapa, pr, .... 40@ 50 Veratrum Veride 50 bbl., per cwt. 75 Maranta, 4s ... 30@ 35 Zinetber oc... < ss 60 Sulphate, pure .. 7 Podophyllum po 15@ 25 Bhet ee. 75@1 00 Miscellaneous Flora cg Meek Gut cos. 1 08@1 %5 Acther, Spts "Nit Arnica ....+.-- T8@ "29 Rhel; pv ...-. 2. 75@1 00 US Pee 45@ 50 Anthemis ..... 40@ 50 Sanguinari, po 18 @ 28 Alumen, a pot 3@ 45 Matricaria ...... 30@ 35 Scillae, po 45-60 20@ 25 Annatto ......... 0@ 50 SON@P a ee ees « @ 90 Antimoni, po.... 4@ 5 Folia Serpentaria. .:..- @ 90 Antimoni et pot 40@ 50 Barosma ....... 1 75@1 85 Smilax, M. grd.... @ 25 Antifebrin ...... @ 20 Cassia Acutifol, Smilax, offi’s H grd. @ 45 Antipyrin ....... @ 2% Tinnevelly 15@ 20 Spigella ........ @ 90 Argenti’ Nitrasoz @ 55 Cassia Acutifol 25@ 30 Symplocarpus @ $0 Arsenicum ~:..-.. 10@ 12 me officinalis, ne % Valeriana ae : @ 25 Balm Gilead buds 40@ 50 mee ee o-6 2:9 Zingiber a .... 6@ 0 Bismuth, S N ..2 10@2 20 Uva ural ........ 8@ 10 “Zingiber j ......- 25@ 28 Calcium Chior, 1s @ 8 Our New Home—Comer as and —— Gummi . Calcium Chlor, %s @ 9 Acacia, 1st pkd. @ 40 Semen Calcium Chlor, %4s @ jl ma ~ - ee ee Acacia, 2nd pkd, @ 35 Anisum po 22 . @ 18 Cantharides, Rus. Po @1 25 Acacia, 3rd pkd. @ 30 Apium (gravel s) _@ 30 Capsici Frue’s af @ 20 We ee your as bee Acacia, sifted sts. @ 20 Bird, 16 os 678 8 Garmine No 10 @4 00 Acacia Ot cee Ourdamen ....- 00@1 10 Carphyllus ...... 25@ 30 Sulphur—Light and Heavy _—_ Lime and Sulphur Solution Aloe, Cape ..... @ 25 Carui po 20 .. ro 15 Cassia Fructus .. @ 35 B d Mi All Si Aloe. Soeatrd oc: @ 45 Chenonpodium .. 20@ 30 Cataceum ....... @ . ordeaux Mixture— 1ZeS Ammoniac ......- 5@ 40 Coriandrum ...-- “. aa ere eeeecs ae = : tee Asafoetida 1... 100@1 25 Cydonium....... @100 Cera Alba ...... so@ 53 | Paris Green Arsenate of Lead—All Sizes Blue Vitriol Benzoinum 22.2. $08 6 Riva. i Grouse Gomee oe eR ay Peenuereek, po.. 6@ - 9 Chloroform... ... 34@_ 44 Stock complete Prompt shipments Gaibanum i..2.: @1 Link ...-..-----+ 5@ 8 Chloral Hyd oS 1 25@1 an Respectfull Gamborge po. .. 1 00@1 25 Lini, grd. bbl, 5 ve : Chloro’m Squibbs ane pectiuily, i craiecascia po 45 @ 35 ee ee ao 10 pa ial oe 4 00@4 25 id HAZELTINE & PE i eae | 6g ag herlaris Canan 9@ 10 Cocaine ......- 2 Manic g Rap@ ....eeereee 6@ 8 Corks list, less 10% Grand Rapi S. PERKINS DRUG CO. Myrrh .. @ 45 Sinapis Alba ..... 8@ 10 Creosotum ..... : 45 Opium 7s@9 00 Sinapis Nigra ... 9@ 10 Creta .... bbl. 75 oa . eer @ 40 Spiritus ar Cec 14 10 Shellac, bleached 35@ 45 : pay G Frumenti W. D. 2 00@2 50 Creta, Rubra ... @ 10 Tragacanth .... 100@120 joimenti ...+-.:. 1 25@150 Gudbear .......- @ 20 Herba Junipers Co. .175@3 50 Cupri Sulph. .. 64@ 10 Absinthium .... 25@ 30 Junipers Co O T 1 65@2 00 Dextrine .......- 7@ 10 e Eupatorium oz pk 3 Saccharum N E 190@210 Emery, all Nos... 6@ 8 Lobelia oz pk . 35 Spt, Vini Galli ..1 pha as 50 Emery, po. 5@ 6 Majorium ..oz pk 86. Vint Alba ..:...- 1 25@2 00 Ergota, po 130 1 40@1 50 Mentra Pip, oz pk 35 Vini Oporto ..... 1 oBO2 00 “ther Sulph, . 27@, 40 Mentra Ver oz pk 35 Flake White .... 12@ 15 RUG oc. oc, oz p 30 Sponges Galla:. .....-.-<+> @ 30 Tenacetum ..V. 30 Extra yellow sheeps’ Gambler ....o.26s 3G 9 Thymus V oz pk 3 wool carriage .. @4 00 Gelatin, French 35@ 45 Florida sheeps’ wool Glassware, full cs. @ 80 Magnesia carriage ...... @4 00 Less than box 70%-10% : Calcined, Pat. .. 55@ 65 Grass sheeps’ wool eis oe brown mateo i # p Carbo 2 carriage ......- 25 ue, white ES ‘ cactonate: a ie 20 ward, slate use .. @100 Glycerina .......- 19@ 25 Are manufactured by us and all sold on the Nassau sheeps’ wool Grana Paradisi .. @ 25 : : : Oleum carriage ...... @4 00 Humulus ....... 50@_ 80 same basis, irrespective of size, shape or SS 8 00@8 25 Bhai? ore. sheeps’ oe a ae at i m alae Dule. 75 85 wool carriage . @ a ydrarg .- Mts a : : : Amygdalae Ama 8 tas 23 Yellow Reef, for Hydrarg Ch Cor @_ 25 denomination. Free samples on applica- nist .........- 2 20 slate use ...... @140 Hydrarg Ox Rum @1 40 : 4 Auranti Cortex 3 ib@ 25 Hydrarg Ungue’m 60@ 75 tion. i Bergamil ....... 8 00@8 50 Syrups Hydrargyrum ... @ 88 a Garyont ee 85@ 9 Acacia ua @ so Tchthyobolla, Am. et 90 af ar Kaan ‘ortex . MUNRO oi ase eee : s ee Se ot of Teese csubt 3 25@3 60 TRADESMAN COMPANY, Grand Rapids, Mich. ' aa 6 50@7 00 Ipecac .......--. @ 175 t{odoform ..---- 4 10@4 50 a Cinnamoni ..... 150@1 609 Rhei Arom ...... @ 50 Liquor Arsen et Conium Mae .. 80@ 90 Smilax Off’s .... 50@ 60 Hydrarg Iod. @ 2% Citronelia ..,... 40@ 50 Senega ....-..-:- @ 50 Liq Potass ‘aoinkt 10@ 15 ean CIE TB saa aera aad ERG 44 PRR HB MICHIGAN TRADESMAN April 10, 1912 GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mailing, and are intended to be.correct at time of going to press. Prices, however. are liable to change at any time, and country merchants will have their orders filled ‘at market prices at date of purchase. ADVANCED Provisions Pears in Syrup Arbuckle Coffee Corn Syrups Pearl Barley Corn Oats DECLINED Mushrooms Canned Apples Canned Blueberries California Prunes Index to Markets By Columns Col A Ammonia ......-2--005 . a Axle Grease ........... 1 B Baked Beans .......... 1 Hath Grick ...........- 1 Breakfast Food stent ees : Brooms .........- ocece BIGIGHOB 26555) ose sce oe : Butter Color ........... c fe pe ee 1 Canned Goods ........ 1-2 Carbon Oils ........... : ats ......:....- <5. : SMCRBe geo. cies sec os : Chewing Gum ......... ; Chicory ...--... Seeeee : CROROIBEC ss ioe. c ess ase Cider, Sweet .......... 3 Clothes Lines .......... : Coenen =...) ss ess. : Cocoanut ........ es ees : Cree 2505-3. ies. : Confections ..........-. : Cracked Wheat ....... Crackers .3.--.-..5. , 2. & Cream Tartar ..-....-. 6 D Dried Fruits ........-.. 6 F Farinaceous Goods .... 6 Fishing ‘Tackle 6 Flour and Feed 7 Pent Sars .5,2205.55. 55 7 G Geiptine ....-;.--.+.<-2- 7 Grain Bags ........-2.. 7 H Seri eee. 7 Hides and Pelts ....... 7 Horse Radish .......... 8 J Selly 6600s sc ces 8 Jelly Glasses .......... 8 M Mapliome = ..2..0.50 065 8 Mince Meats .......... 8 Molasses ......-.......- 8 PASSION, . 36s... sos. ccs 8 N Nits ...0 0 4 ° ONVPR 2060 8 Rockies 2. ee 8 PApes . 28. 3 Playing Cards ......... 8 Pree 8 Provisions ............. 8 R Rice 2.0... 9 Hotled Oats .....:...... 9 Ss Salad Dressing ......., 9 RMaleratis 500s y Bee Soden y ol ee 9 att Fe 9 SORUS Bo lu Wicking ........,...... 13 Woodenware .......... 13 Wrapping Paper ....... 14 ¥ Veast Cake ........... 14 1 AMMONIA Doz 12 0z. ovals 2 doz. box 75 AXLE GREASE Frazer’s 1lb. wood boxes, 4 doz. 3 00 1th, tin boxes, 3 doz. 2 35 3%Ib. tin boxes, 2 doz. 4 25 10%. pails, per doz...6 00 15Ib. pails, per doz, ..7 20 25Ib. pails, per doz, ..12 00 BAKED BEANS No. 1, per doz. No. 2, per doz. --..75@1 40 No, 3, per doz. «+ -859@1 75 BATH BRICK Mnglish 2.0.0 95 BREAKFAST FOODS Apetizo, Biscuits 3 00 Bear Food, Pettijohns 1 95 Cracked Wheat, 24-2 92 50 Cream of Wheat, 36-2 4 50 Egg-O-See Wheat ....2 75 Egg-O-See Corn W9akes. 220) oe ~ 2495 Posts Toasties, T. No; 2 oo 2 80 Posts Toasties, T. No. 3.0. 2 80 Farimose, 24-2 ...... 2 70 Grape Nuts... 5.25; 2 70 Grape Sugar Flakes . Sugar Corn Flakes .. Hardy Wheat Food .. Postma’s Dutch Cook. Holland Rusk ..... one Saxon Wheat Food .. Krinkle Corn Flake . Malt Breaktast Food Maple Flakes ........ Maple Corn Flakes .. Minn. Wheat Cereal Algrain Food ......... Ralston Wheat Food Saxon Wheat Food Shred Wheat Biscuit awiscnit, 30.6. ee Pillsbury’s Best Cer’l Post Tavern Special .. Voigt’s Cream Flakes Quaker Puffed Rice Quaker Puffed Wheat Quaker Brkfst Biscuit Quaker Corn Flakes .. Victor Corn Flakes . 19 09 Com im CORD HONS Co ODDO KO ROD on So DODO bb po mm bo oo an Washington Crisps 80 Wheat Hearts ........ 90 Wheatena ........... 4 50 Best foe . 400 Evapor’d Sugar Corn 90 BROOMS POTION oo oe 3 00 SOwWel 25 cccesceus ss OD Wanner: 3... 26.253 4 25 Whittier Special .... 4 55 Parlor Gem ......... 3 75 Common Whisk '...... 110 Fancy Whisk ......., 1 50 Warehouse .......... 4 50 BRUSHES Scrub Solid Back, 8 in. ...... 75 Solid Back, 11 in. .... 98 Pointed Ends ......... 85 Stove NO 8: ooo ee ea, 90 NO: 2 ose 1 25 No 1 .... 63 1 75 Shoe No. 8. 5. ocs 1 00 ING. 2 oon. oe ee ee 1 30. No. 4 26: 1 70 INO: Bobo ce 1 yd BUTTER COLOR Dandelion, 25c size ...2 00 CANDLES Paraffine, 6s ......... “10 Paraffine, 12s .. s. a0 Wicking ©... 250.550... 20 CANNED GOODS Apples 3Ib. Standards ... @ 90 Galion . 25.05. .¢: 2 60@2 85 Blackberries 230. oie 1 90 Standards gallons @5 00 Beans Rakeq 2. 2.3... 5@1 30 Red Kidney ...... 85@95 String =... 32:2... 70@1 15 Wek oo eS: 75@1 25 Blueberries Standard ........... 1 30 AMON. ooo eo. 6 75 Clams Little Neck, 1ib. @1 00 Little Neck, 2tb. 2 Clam Bouillon toe Burnham’s % p 2 25 Burnham’s pts. ....... 3 75 Burnham’s qts. ....:.7 56 Corn Walr ... e 75@ 90 Good 2.05.60 1 00@1 10 Pancy . 2.5.5... @1 30 French Peas Monbadon (Natural) per Gor 2 45 Gonseberries No. 2, Fair .......... 150 No. 2, Fancy ....... 2 35 Hominy Standard ............. 85 Lobster iis sine sae g ee ss 2 50 aa. ec ee 4 Zo Pienic Talis .......°.: 2 75 Mackerel Mustard, lib. ........ 1 80 Mustard, 2%. ......... 2 80 Soused, 1%Ib. ......... 1 60 Soused, 21b, .......... 2 75 Tomate, lib, ......... 1 50 Tomato, 2tb. .......... 2 80 Mushrooms Hotels. .....<5 3. @ 15 Buttons, %s .... @ 14 -Buttons, Is ..... @ 25 Oysters Cove, 11h 2S . 85@ Cove, 2M) ....... 1 50@ Piums Plums... 3... 90@1 35 Pears tn Syrup No. 3 cans, per doz. ..1 50 Peas Marrowfat ...... @1 25 Barly June ..... @1 25 Early June sifted 1 45@1 55 Peacnes Pie oe 90@1 25 No. 10 size can pie @3 25 Pineapple SAECO oe 1 75@2 10 Sliced... 3505. 90@2 60 Pumpkin Par 80 Goods ee: 90 Pauey 2. 1 00 Gallen: io. oo, 215 Raspberries Standard ....... Salmon Warrens, 1 tb. Tall ....2 Warrens, 1 th. Flat ....2 40 Red Alaska 85@1 Pink Alaska ....1 40@1 50 . é = Sardines Domestic, Y%s ........ 3 00 Domestic, % Mus, -.3 00 lyomestic, % Mus. @ 7 French, Ws 5.00.5... 7@14 French, %s ........ 18@23 Shrimps Dunbar, 1st, doz. Dunbar, 1%s, doz. Succotash ie: 3. 90 Bon Scbeusan ke sss 1 20 HANCY ooo ea 1 25@1 40 Strawberries Standard ......... 95 Paney §,.,..%. pe os 2 25 Tomatoes Good ........ eee ae 1 35 MONCH cei, osc ec 1 50 NG, AG 66 sss 4 00 CARBON OILS Barrels Perfection ...... @10% D. S. Gasoline .. 15 Gas Machine .... @23 Deodor’d Nap’a .. @13% (vlinder ....... 29 G22” Wngine ...5.... any winter 8%@10 oe Snider’s pints ........ 5 Sinder’s % pints ..... 1 35 CHEESE ACImee 2. toe ts @22 Bloomingdale .... @21 Carson City @22 Hopkins ........ @19 Riverside ........ @20 Warner .5 2.255... @22 SC es. @22 Telden ......... @15 Limburger ...... @19 a So ese 40 nod Sa: BZD... es. Swiss, domestic. @13 3 CHEWING GUM dams Pepsin ........ 55 American Flag Spruce - Beaman’s Pepsin ..... ‘Best Pepsin ...... aes ID Black Jack ........... 55 Largest Gum (white) 55 O. K. Pepsin ..... soc = BD Red Robin ............ 55 Sen Sen Seecse eee ce 55 Sen Sen Breath Perf. 1 00 : Spearmint ............ Spearmint, jars 5 bxs 2 75 WicCatan 3. 535 630 cs 55 MO cowie bh siee cass ee cc. 55 CHICORY Bulk; 2... ceases Decca 5 RR oe 7 TUMRAG 5 Hranck’s (00. | se Schener’s 66.0.6. Red Standards ........ 1 60 ‘White 0 peso bes ee es ack © CHOCOLATE Walter Baker & Co. German’s Sweet ...... 22 Premium .. 2. -.... 22. 30 Caracas. 28 Walter M. Lowney Co, Premium, Ys ........ 29 Prei.dum, %s ......... CIDER, SWEET “Morgan’s”’ Regular barrel 50 gal 10 00 Trade barrel, 28 gals 5 50 % Trade barrel, 14 gal 3 50 Boiled, per gal. ...... 60 Hard, per gal. ........ CLOTHES LINE per do No. 40 Twisted Cotton 95 No. 50 Twisted Cotton No. 60 Twisted Cotton No. 80 Twisted Cotton 1 : No. 50 Braided Cotton 1 00 No. 60 Braided Cotton 1 25 No. 60. Braided Cotton 1 85 No, 80 Braided Cotton 2 25 No. 50 Sash Cord ....1 60 No, 60 Sash Cord ....1 90 No. 60 Jute ........ - 80 No. 72 Jute 2.0: 1 00 No. 60 Sisal 205.7055 85 Galvanized Wire No. 20, each 100ft. long 1 90 No. 19, each 100ft. long 2 10 COCOA Bakers 265s. 36 (levelang< (2s 41 Colonial, Ws .......... 35 Colonial, %s .......... 33 Epps ...... meee ee 42 eMayier 36 Lowney, %s .......... 32 Lowney, 4s .......... 32 Lowney, %s .......... 30 Lowney, 5 Ib. cans .. 30 Van Houten, \%s ...... 12 Van Houten, \s ...... 20 Van Houten, \%s ...... 40 Van Houten, 1s :...... 72 WROD 62608. oe 33 Wilber, tha). oie es 33 Wilber; Ys) 66 ee 32 COCOANUT Dunham’s per. tb. Ws, 5YbD. case ........ 30 4s, 50D. case ....... 29 14s, 15tb, case ...... 29 1468, 15tb. case ...... 28 1s, 15tb. case ....... 27 Ys & Ys, 15lb. case 28 Scalloped Gems ..... 10 Ys & igs pails ...... 15 Bulk, patis 22: 2. 14 Bulk, barrels ....... - 12 COFFEES, DASE? ° Common 9.2.0. .555.- 9 RA Se 19% Chmce oo 20 EPANCY. 2 21 Peaberry. 6.05250. 23 Santos Peaberry. ......2..... 23 Maracaibo PAIN a oc ee 24 Cholee oes 25 Mexican Choice: Jos 5, 7 et 25 FPaney =. 222.4722 .0 2. 2 6 Guatemala POI ee 25 PARCY oe eo 28 Java Private Growth ..26@30 Mandling .......... 31@35 AUKONS oo ss ss 30@32 B pes 25@27 Short Bean ....... Long Bean ........ 24@25 H. L. O. G. ......26@28 Bogota POAT 24 BOUNCY 225 es 26 Exchange Market. Steady Spot Market, Strong Package New York Basis a rbuckle <2. 520 sc 24 0 Tes See ce ewe as aS 23 00 McLaughliin’s XXXX McLaughlin’s XXXX sold to retailers only, Mail all orders direct to W.. UF. McLaughlin & Co., Chica- go. : Extract Holland, % gro boxes 95 Felix, % gross ....... 1 15 Hummel’s foil, % gro. 85 Hummel’s tin, % gro. 1 43 4 CONFECTIONS Stick Candy Standard ......... eee, 8% Standard H H ......” 814 Standard Twist ....__ 9 Cases Jumbo, 32 tb, ........ 9 Extra HH ...... 11 Boston Cream eccence 14 Big stick, 30 th. case 9 Mixed Candy TS 30.3, Groce pereas ce 7 x See cece «oe. 7% Special 6.50.0... 10 Conserve ............" 8% OYA 14 Ribbon 2570005 14 Broken ee 8% Cut Loaf 2.000 9% Ee, oe ee SESS 8% Kindergarten ... oo 12° French Cream - seeces 10 Hand Made Cream .. 17 Premio Cream mixed 14 Paris Cream Bon Bons 11 Fancy—in Pails Gypsy Hearts re ee 15 Coco Bon Bons .. se Fudge Squares . ; : Peanut Squares |..." ”' 7 Sugared Peanuts Salted Peanuts ....'" 7’ 12 Starlight Kisses |/111"" 13 Lozenges, plain .....,, 11 Champion Chocolate ..13 Eclipse Chocolates sec edo Eureka Chocolates ....16 Quintette Chocolates ..15 Champion Gum Drops 10 Moss. Drops ........,.. 11 Lemon Sours ......//7" 11 Imperials ......) 000017" 12 Ital, Cream Bon Bons 13 Golden Waffles ....... 14 Red Rose Gum Drops 10 Auto Kisses ........... 4 Coffy Toffy ........1"° 14 Molasses Mint Kisses 12 Fancy—tin 5tb. Boxes Old Fashioned Molas- Ses Kisses 10tb. bx. 1 30 Orange Jellies ...... 60 Lemon Sours ....... Old Fashioned Hore- hound drops ....... 65 Peppermint Drops .. 70 Champion Choc Drops 70 H. M. Choe. Drops ..1 10 H. M. Choc, Lt. and Dark, No. 12 ......1 10 Bitter Sweets, as’td 1 25 Brilliant Gums, Crys. 60 A. A. Licorice Drops 1 00 Lozenges, printed ... 65 Lozenges, plain .... 60 Imperials ........... 65 MOLtOGS .. 63. 65 Cream Bar .......,., 60 G. M. Peanut Bar .. 60 Hand Made Crms 80@90 Cream Wafers ...... 75 String Rock ......... Wintergreen Berries 60 Pop Corn Cracker Jack ....... 3 25 Giggles, 5c pkg. cs. 3 50 Fan Corn, 50’s ...... 1 65 Azulikit 100s ........ 3 25 Oh My 100s ......... 3 50 Cough Drops Putnam Menthal ....1 00 Smith Bros. ......... 1 25. NUTS—Whole Almonds, Tarragona 18 Almonds, Drake .... Almonds, aureriaa. nell... Brags 2. ss @i13 Milberts. oo 12@13 Cal No, 12.00... Walnuts, sft shell . @17 Walnuts, Marbot .. @15 Table nuts, fancy @13 Pecans, medium .... 13 Pecans, ex. large ... 14 Pecans,. jumbos .... 16 Hickory Nuts, per bu. Ohio, new ......... 2 00 Cocoanuts 5 .....22.-. Chestnuts, New York State, per bu. ..... Shelled Spanish Peanuts 6%@ 7 Pecan Halves .... @62 Walnut Halves .. @33 Filbert Meats ..... @30 Alicante Almonds @40 Jordan Almonds .. @47 Peanuts Fancy H P suns 6@ 6% Roasted ......... 7@ 7% Choice, raw, H. P. Jum- RG. oo @7 CRACKED WHEAT Me ee ge sk 3 Bu % 24 2tb. pkgs. ......... 2 50 CRACKERS National Biscuit Company Brands Butter N. B. C. Sq. bbl. 7 bx. 6% Seymour, Rd. bbl. 7 bx. 6% . Soda Wo B.C. boxes ..-.. 3. 61% Premium 32.4670.5.25 20. 7% Relect 8% Saratoga Flakes ...... 13 Zephyrette ............ 13 Oyster N. B. C. Picnic boxes 6% Gem, boxes ............ 6% Shen... 3.6... 5 Sweet Goods Animals ........... eee 10 Atlantics .......,.7° e+ 12 Atlantic, Assorted ciege oe Avena Fruit Cakes cake Bonnie Doon Cookies 10 Bonnie Lassies Bonnie Shortbread ... 20 Moves = eee chs coe cc. 11 Tittle MECTH 248, Bumble Bee i9 waeiees os oie 10 Cartwheels Assorted -. 8% Chocolate Drops .......17 Chocolate Drp Centers 16 Choc. Honey Fingers 16 Circle Honey Cookies 12 Cracknels ..... gece css 16 Cocoanut Taffy Bar ..12 Cocoanut Drops ....,.12 Cocoanut Macaroons ..18 Cocoanut Hon. Fingers 12 Cocoanut Hon, Jumb’s 12 Coffee Cakes crmeccccescll Coffee Cakes, Iced ....12 Crumpets ....... eececws Diana Marshmallow Cakes. - 16 Dinner Biscuit ~._ eee sep Dixie Sugar Cookies .. 9 Domestic Cakes ....."" 8% Eventide Fingers .....16 Family Cookies Fig Cake Assorted .... -- Fig Newtons 12 Florabel Cakes :..'"""" 2% Fluted Cocoanut Bar ..10 Frosted Creams .....__ 8% Frosted Ginger Cookie 8% Fruit Lunch, Iced ..._. 10 Gala Sugar Cakes |)" 7" 8 Ginger Gems ......1""! 8% Ginger Gems, Iced +++. 9% Graham Crackers .___! 8 Ginger Snaps Family .. 844 Ginger Snaps N. B. Cc ound 8 SOQUATO oo oce ees. le, 8 Hippodrome Bar ||.” ” a Honey Cake, N. B. C. 12 Honey Fingers As. Ice 12 Honey Jumbles, Iced ..12 Honey Jumbles, Plain. . 12 Honey Flake ..-.... |". 12% Household Cookies .... 8 Household Cookies, Iced 9 Imperial Jonnie .....,., nese Jubilee Mixeq |. ae Kream Klips ......1!! 25 Leap Year Jumbles «- 18 Lemon Biscuit Square gy% Lemon Thins cis cnes ab Ginger Snaps N. BG Square seeee Pecccvose Lemon Wafer ... - 16 Lemona ........ 816 Mace Cakes - 8 Mandalay vee AO Mary Ann .:02.° 2.107. 8% Marshmallow Coffee Cate 12% Marshmallow Walnuts 16% Medley Pretzels ....... 10 Molasses Cakes ...__ | 84 Molasses Cakes, Iced .. 9% Molasses Fruit Cookies Teed es. meas Sipic i okt Molasses Sandwich _. -~12 Mottled Square: ....___ 10 Oatmeal Crackers ../_! 8 Orange Gems ceeeeatie 5 BUG Orange Sponge Layer eee Sey 18 Penny Assorted ..../.. 84 Peanut Gems ......___! 9 Picnic Mixed 11% Pineapple Wafers se. 46 Pretzels, Hand Made i Pretzelettes, Hand Md. 9 Pretzelettes, Mac. Md. 8 Raisin Cookies ......_. 10 Raisin Gems ........_. 11 Raspberry Cakes ..__ 12 Revere, Assorted ...._. 14 Rittenhouse Fruit Biscuit es 12 Rosy Dawn Mixed ..__. 10 Royal Lunch ........_: Royal Toast ........ 28 Rube tnd omedics ones S Shortbread Squares “129” Spiced Currant Cakes 10 Spiced Ginger Cakes aie Spiced Ginger Cks Icd 10 Sugar Fingers .:....... 12 Sugar Cakes ....... 8% sugar Crimp .......... 8% Sugar Squares, large or small 9 Sultana Fruit’ Biscuit 16 Sunnyside Jumbles ....10 Superba (oS 8, Sponge Lady Fingers 25 Triumph Cakes ....... 16 Vanilla Wafers ....... 16 Wafer Jumbles cans ..18 Waverly 20502 10 In-er Seal Goods per doz. Albert Biscuit ......... 1 00 Animals oo ke 1 00 Arrowroot Biscuit ....1 00 Baronet Biscuit ....... 1 00 Bremmer’s Butter Wafers ........ Sacks 1 00 Cameo Biscuit ..;..... 1 50 Cheese Sandwich ..... 1 00 Chocolate Wafers ..... 1 00 Cocoanut Dainties ....1 00 Dinner Biscuits ....... 1 50 Faust Oyster .......... 1 00 Fig Newton ..... CRineapt ss 1 00 Five O’clock Tea ..... 1 00 HYOLANA 4 ool occ 1-00 Fruit Cake 00 ies eee 3 Ginger Snaps, N. B. C. 1 00 April 10, 1912 MICHIGAN Fee ET ETT —, Crackers, Red bus 8 9 45 cee ces com sse mais otton Li 5 Lemon Snaps .. 10 N — Oatmeal oe ee No. } r Sh paclce We og Sage -. HERBS 10 1 old nett ee a NO a a ee 2 16 Ha Smoked Meats __ val Salt Biscuit .... 1 00 No 4 18 feet Qa lane ta 16-5 ms, 12 tb. av. 15 Whitefl ote Oysterettes ee No eet... 19 Senn SERVES | <7. 5 Hams, 14 tb. @15% 100 Ibs efish Oyster , 0 No. . ee a Leaves |.....).) aS Hams, 16 th. ay. BwOlt” 00 TDS, ----00seeseeee : = TOBACCO Pretzelettes, Hd. Md. No. 7. Sees ms, 18 tb. 2 @ 10 ths. ‘Fin Royal Toast = 1 00 wes HIDES AND PELTS Skinned joc ah eee oe ie oo. eg Saitine Biscuit ........ : m @15% 0 : Crees . Seg oe. i 50 oe eee oe 8 10% Calite ee - 20 40 Ibs. no 16 oz. ........ ; . Social Tea Biscuit . ae pl Cured, No. : eididsieeigs 914 oe Hams 9146 oo 10 Ibs. Pets e, 10c ....:... 11 sultans 2 Biscuit 150 Small Cured, Poco e 12 Gia coe Wee sige = Patch, 8 and 16 oz : cker: . : alfs tM ike ee heise ais - am 91, G92 Ja > , 2 Soda Crackers Select’ | io oe Calfskin eo nek a. = a Anise fas fae 4 oz, ....11 52 warge ’ » No 118 Bacon .-.-..... 000 “ se Je ‘ oh, 2 i * zZ 8 ee 1 50 er ine cured Ne : 11% en 13 Canary, ses 4 Fast Mail, co 2 S76 Uneeda Jinjer Wayfer 1 - Peles ’ red No, 2 12% Bologna Sauaages Gata Be ee ' Hiawatha, 16 = Seon rae Une Lae Biscuit 50 ee 40 eh pee don 56 Old Wool elts aa ee aie I sees (6 Celery — Malabar ..90 Hiawatha, 5c ... 60 Water et ae Suet is 1 00 eee 16 ft., per os cake biveess 0 @. 20 Frankfort @& i aoe 28 ian Wiiwce te 5 40 ae iscuit ..1 00 amboo, 18 ft r doz. 60 Sh : 50 ork ..... @9% Mixed Bi n . 5 7 : er, 16 oz. ; yu Zu Ginger Snaps °° 38 re ee s0et oe Veal oo” mew aos 5 No Limit, 8 oz oc Zwieback .....-- a on ; 11 I urd, white ........ ie tick tobe eee 1 _, Onhee Pabkaye Goods " FLOUR AND FEED No. 1 Tallow Eades 1 ape prune, eae ae Ma... 2 a pe aeianie 3. 60 Winter Wheat. No. 2 ee fo eee ess 6% Ojtbwa, 8 and 16 oz. a RRRRRS AR cg Bh Oran Ragan Orns pra Mah a ibe, 200 conse I ng Co. Un Ger nee eerees 00 H , large 3 dz Pp pSee ie ge 2 Mens “seas? Purity, Patent ....... § 20 Sanaasan wed. g Ds BOW wens 111.18 00 Bixby's Royal Lol * 1 28 Doane cae, | a ae family package .....2 50 Ranburat innesota 5 60 e 13 % bbls Pig’s Feet Milica Coon Aca g5 Peach and ol ee oz. 3 90 Soda Crackers, NBC Wizard moun z 5 60 HORSE R Y% bbls. 40 tb sewer wees 95 olish 85 a Bell, 16 OZ. ¥ 5c 5 76 family package .. 2 50 Wizard fica hewn sine sa 4 60 Per doz. . ADISH % bbl E Souci 160. Seoten. 3 SNUFF a Bell, cen 3 96 in Special Tin P . cob Gran, Meal... co eae da VO es a Maceaboy, oo See 37 Sweet O ss & D be 5 78 ackages. izard Buckwheat JE ieee French Re TS ..---- 35 =S uba, car 7 ; LLY Rappie i Suet ie ko ee nee Per d RY@ occ. 6 80 5b, Tripe n jars ..43 Sw uba, 5e : Festino Oz. bese. 0.22 B40 151D. pails, per doz. Kits. 15 tbs, Sweet Cuba, 10¢° 1.77! 5 76 SSUINO «wees ec eecees cen 4 hike 6 ie s ah Juba, 10c . f Ss Wafers ...... 1 o Valley City Milli 301b. a per pail ... a 2 bois., eos 4 . Boxes a Sweet Gaia i oo 93 Ne 3 3) Lily White ve <2 8, per pail ..1 00 fe :80 fe. os ta English 22... ... 1% Secst Cuma ae oz. 4 80 co, Wel ewe tent 5 70 See el 3 uba, % Ib. foil 2 25 Champagne Wafer ... > ef Geolaul 62.08... 5 10 pt. ae into ee Hogs, BS eo ne Secee sweet Burley Tr an 2 25 Sorbet Per tin in bulk Granena Health ..... a pt. in bbls., pec des. is Doce TOuaae set, 9 Allspi Whole Spices Sweet Burley, 8 oz :* Oe puns Golden Meal ........ oS = capped ia bel Beef, middles, gee... ee 9 Sweet fee (4 Nae 1 75 olted Meal ......... oo doz, ...... use 18 Sheep,per bundle .... s Civ “eur a oe me oo Se Bent’s ech ntemon enn 0 ‘ O60 ee eae Un Cassi » Ganzipar ...... 16 Sweet } ito OZ, it nt’s Water Crackers 1 40 a Milling Co. 2 02 cae au tag Oe te Cassia, age oo 14 Telegram. Se, iar 33 CREAM AM .-.eese sees ; es, per doz. ountry Rolls... fae Ait a. Set Ge 5 76 Barrels or feeders woe Crescent Be 20 ae oe Ca Sai . Cochin 222020. 2 Unie 25e emits 5. 5 00 Boxes ums, .... 838 ov igt’s Flouroigt .....5 20 Per cas E MBAT Corned nned Meats ace, Penang ........ 144% Uncle Daniel, 1 th. | 2 35 Boxes 34 vee Hygienic ed cesesecseeee2 85 Corned beet 2 td. ....3 50 ay No. ‘ oon 70 Uncle Daniel. 1 tb. _ 60 riney eae i ee ee Secs awe TO MOLASSES Roast beef, 2 1. ...-1 $6 Mixed. No. 2 ose cee. ic 2 eee Bee cue nk 41 Roast ' Se s6 © phan. a cecee Pi DRIED FRUITS oo Hance Ones cate Potted Ham, Pore Ramee. 75-80 oe eS ae oe eg Applies Tip T on Flour ... 6 20 Choice ettle .. 42 ‘otted Ham nee 5 Pepper a 1 a . het ne 2 a : ee Davee cuaees Deviled » 4s .... 90 , Black .. mmond Na ‘ 58 Evapor’ed, Choi Gold ‘op Flour ....... Good .......; eoee 35 iled Ham, \4s . 0 Pepper, Wh & & i ut Leaf, 2 Evaporecet. eee ae 10 ea: 20 eo ee Laps am. ie .---- Pr Pepper, Cayenne a romamad Wa + ae 60 erfectio: rels 2c Pott f 4S 24. 4D a, Hungarian .. per doz, 4eal, Apricets 7. n Buckwheat 6 extra ed tongue, %s rian Bee ee eee California ......., 16@18 ip Top Buckwheat 6 a0 % Ih. 6 ae aug peer auspice, Ground in Bulk, Bracer, AX shaagecnats = i‘ Wor « DOX .eeeeeee 16 Fane loves, Zanzibar ..._.. ig Four, 8 alae 30 Corsie: Citron Quak den Grocer Co, Japan. Si i . @ 6% Cassia, ao oe Boot Jack, . lb. 29 Orsican sce as er, paper ... 46 Bulk, LIVES Brok y e . @ 5%, Ginger Mihica 12 Boot Jack, ia ate 6 4 86 a 16 Quaker, cloth ........4 $) Bulk, 1 gal Kegs 1 05@1 15 on 4. %W it Mace. oo 1s Bullion, cer doz... 86 Imp’d cane ; Bulk, egs 90@1 05 R utmega 75-20 .._.... 5 imax. Golden Tawins 46 inp da eee 9% Spring Wheat. | a 1 02 Rolled oo ae Pepper, Black oe Climax, 14% en Twins 48 AEN 9% Roy Baker Stuffed, Oe eee e co Oe Steel Cut, 10 ? Is. ..6 00 epper, White . seeee imax, 7 oz. ees ces 44 a aes ee kare tank Stufted, hoo tesa. 135 Monarch, pbie Ib. sks. 3 00 Ferner Cayenne ..... = re Work, 7 & 14 ti 47 Muirs—Cholee, 25 a me Ee tice ak ean 1 39 Monarch Uae 3 02 Paprika, Hungarian .. reme de Me Ib. 37 Muito Bea Ib. b 12% Wise orn, bakers 5 50 Seet stuffed) Gusher, 90 Ib. sacks 2 75 an ..46 Derby, 5 Ib, enthe, Ib. 62 ee oe onsin Rye ....... 800 Mans ala, Pee ics og Quaker, 18 Regular ...1 45 STARCH 5 Bros., 4 ib. ee sc. 29 : : Judson Groce Lunch, OB. ....-- 90 : V .2.410 Corn car Himes ia 65 Pe < t Co. O6 ioc cc ; ingsford, 40 Gilt Ed , LUC ...... 9 Lemon, oe 5 arco. a seers 6 30 a ie os se aos 2 cue eer tue oe ‘pkgs. Hi an Rope, "6 12 tb. 5e Orange, American : 12% Corcsoun ag wee is +6 40 6 oz. o mmoth, 19 Columbia, i a ae ; = y, 40 1tb. pkgs. a eu ne i= ate 5g Rai Peo ee b ueen, M ES ts oe 6 woocsca ae urkee’s, large, eeeeee Gloss > 12 & 24 58 Connosias (te : Lemon & Wheeler =e Durkee’s, small soos eae Sliver G Kingsford Granacr Test. 6 4 Dessert Cluster, 1 ae a Wingold, %s .. 6 Olive yee Fs ae oeeeb 25 eves. large, 1 . : 7 Skivar cee. 40 ilbs : pas W., 1014 & 21 Ib 46 Loees Muscatels 3 Cr “4 Wingold, Bho fe a per dos. ...... © sy nider’s, small, 2 doz, 1 33. ‘Silver Gis. if tre oh Honey Dip ate iz m.” 43 cose Muscatels 4 Cr oe ' » 12 6s. 8% Jol ist, _— 5 Ms ee ee 6 20 SA M 0. - Tar, 5 45 Seeded 1 Ib. 8@ 8% Worden Gro fii og Packet 60 lta ie 48 it. packages J, T., 5% & eo Californi La: cer Co. Bape Medium Anand Ibs. in box. 16 3Ib. aa week. 5 Wanticice Tb.. 35 nn doen a Prunes urel, %s cloth . 6 els, 1,200 count ..7 WwW Hammer ..3 00 12 6 packages ...... 47 Ke y Navy, 12 tb, 3: 100-125 25%b Laurel, ...-6 30 Half bblis., 6 --7 00 yandotte, 100 12 6Ib. ee %, ystone Twist, 6 a eee 90-160) Shek boxes..@ 7 ea %s cloth ......6 20 5 gall s., 600 count 4 25 ’ %s ..-300 50Ib. bo BES ...... Kismet, 6 st, 6 Ib. 45 ee i 2+ paper 6 10 gallon kegs ......... 1 90 SAL SODA eee 34% Maple Dip, Vag ae 48 70. 80 36tb boxes. .@ 3" , %s cloth ...... 10. Parcels Small Granulated, bbls, SYRUPS warts Widow 2 tb: 25 oe bao a ie : Co. Halt barrels ........ G35 Glee a oo! ee et Sohtas @ 10- 30 a boxes..@ 9% — Eye, %s cloth..6 00 5 gallon fo - 36 pkgs. ..1 25 Half Ps 99 + Parrot, 20 7 cseccers 34 25Ib. boxes..@10% aeons Eye, %s cloth..5 90 Gherkin os = SALT Blas Kats Noo 32 Patterson’s Nat Leaf- 28 FARINAG Sle py Eye, % cloth..5 80 Barrels .... . 100 3 Common Grades ie Baca Na a 175 Peachey 6-12 & Leaf 9% EOUS GOODS pie Bye, Ys paper 5 80 hei rh 2 ms BECKS .......: 40 Blue Karo. nee 2% ....2 02 Picnic Twist . 24 tb. 40 Dried Iie py Hye, %s paper 5 80 ° Salon Kegs 5 se Gun ea ae Red aa a ee Heldsick, 4&7 ib. 69 eo ae. S evi r c . Led ¢ ne Ee er ] Pe ig i Med, Hand Picked =n Meat en 56 Ib, sacks eae Red 2 aS Ble i ae car ae ee brown Holland +... °3 28 Golden Granulated 400 Halt a 14 50 i ace eg are Nek ae Redicut, 1% oz, 0.1. 38 25 : . Farina Golden Granulated _.4 20 5 gallon keen a oie male apt aa ‘Warsaw Red Karo, No, ae igtate a 2 pe tae 6 & 12 oats . B eg ee . dairy in drill i Pure C ee ple, 2 & 4 doz. coe 108 Ion... ou Red a Clay, No ceo psig sans oie a baw 20 a i Soa liked, 1 Son Packed 12 trl Rusk EEO » Clay, T. D. oe box 175 56 Solar Rock aa 20 Spear Head, 14s o« «44 ‘ stn ie container eos an. ‘ count 60 SMACKE, cccacens. 24 a a asec 25 aa Head, on oz. 44 ntainers (60 Ce a ee Comm SAUCES . Deal, 7, 14 "eo rolls G on Halford, g » 14 & 28 Ib. Pearl, 100 er eee carlots 60 No. 10 gee Te eiaeaa one aaa phen s 99 Halford, naa oe 2 ro Suiars Neve’ Fae 1 cea than cariets ..<. N ‘ - a ae » TIME 2... eee a & i , 15 Macearon! "De sack «2.2 00 arlots ....62 _ i. Biya), assorted 1 25 SALT FISH TEA Ten a > cae ceca e 34 Domestic, 10 Vermicelti Corn No Sn over, enam’d 1 50 Cod inns Taen © y; ‘ = 12 tb. 31 imported, 25 - box.. 64 Carlots Na. ao Special ...... 175 arge, whole Sundried, Goat ‘ Yankee ‘Gil, 6 OR ne ca box ..2.5¢ Less than carlots .... No. Se cds fin. 2 00 Sane whole ... @ 7% eee choice — - irl, 6, 12 & 24 32 C 0 3 ieee le... 00 ps or bricks 7 2 ndried, fanc Empire ee Hay ne Ge foc vaca mee Rasket-Ared cide a a oe - pena ee ee ee arlots ... P red ct Am. Tt decceecwe be ae Green. wae -. 525 Less than carlots .... ae Babbitt’s es Strip acess Re + ee ate, se preys Bag bee Serap .... 3 40 Grew aenconsin : Le unks .....- TERE ane euccuiae 20 utes 46 on. 5 Green, Scotch, bu. 8 0 FRUIT JARS, PROVISIONS fimcctoe. Seon fogi2 Sispey ‘hen Son 2 30 0 TD. ccceececeeens oe Mason, pts. per gro. ..4 15 Barreled ae y = wh. hoops, bbls. a Cn 14@15 Hone Thought, 2 oz. = Sa ee Mason, ats ene 5 Clear Back 19 00@19 5 ; M. wh. hoop fe Gunpewder oney Comb ser’ 0 fee e ae ; . 0.6 $5 Short Cut Clear .... f , 5 ie. eaeies , : 55 Germans ieee a ; Mason, can tops, gro, 1 a foe ee 17 00 * M. wh. “hoop Milchers mene gone ie 5 acu eS be 2 00 en pkg. GELATINE Brisket, Clear ...5.. 23 00 case bbls, ........ 10 00 Pinescer medium. — ae gro. ... 3 50 Beisel, Clear ":-::.. 28 90 Queen, #4 bla, "....-. cno ae r , 5 eg 7 Fake, 109 oo : Cox’ si L dos. arse ....1 75 Pea: SO ae 23 00 Gunes. cen Sica 6 25 Pingsuey, pail ie ae Red Band. io ian 5 76 eo , 1 dos. large.----1 ty Dry Salt Meats o MOSS cescccee ) 5 76 Pearl, 36 Be ee. Knox's eae coat S ae Salt Meats Trout 6 eu Hyson ee Meo Reren oe 148 Minute, 36 ‘pkgs. 1121112 7 Nelson's Sparkling, gr. 14 00 P Bellies Ne eo ie me 3¢ Sure Shot, 50, Me eco 6 ts FIS eee garraseeees 150 p Lard NO 140 Ths. e018 3S elang 4o@s: Yankee Girl Sery Lye % to 1 HING TACKLE = nox's Acidu'd. doz. ..1 25 Compound lard 10%@11 No. 1, 8 tbs. Formosa ant ow Pan Handle sar a SE ts yy te Si eee Plymouth Rock Phos. 7 at -T%@ 8 e ‘ormosa, +++. bO@6O achy Scra Dota, 2 uth Rock Phos. 80 Tb. tubs ....a Macks a, medium ... Unio Pp, 5C..... 1 90 1p fo. 3 in to fee ao vem oo oh ree § ee oo .. _° Geaee maseee 3 panes tye a to 2 in. sees GRA 2: Se eo ee is a ! wie Breaktast Smoking g We steers eptasateeses i OUéi&®B hak tect 2 of ee ee ee ee ba ee es gg All Leat, 2% &7 o2. se saase iSageeaesiee road Guage ...-.-- . pails ...advance 4% ess, 8 Ibs. : 1 F sreseecceeees 30@3 BB, 3% 02 30 ..20 duces... a 3 : es pails ...advance Peg Pe : 200 tha. 4 a ancy ..... Rise aes 40 30 = Cae ee a = eeeeses . pails ...advance 1 toe indi ae aia iho 0 Wei wtme 6 60 Cc a Zw ce eeccace 4d, 10th. ic. -.2. Worden Grocer Co. Brand Tip Top, Blend, lb. ...... Big Master, 100 blocks 4 00 9) j Ben Hur Royal Blend .............. German Mottled ...... 8 50 12 13 14 Perfection: 2... 00. ..5. 35 Royal High Grade ........ German Mottled, 5 bxs 3 50 Perfection Extras ......35 Superior Blend ..... +++... German Mottled, 10 px 3 45 Banner, 6c ......:... 5 96 Rob Roy, 50c, doz..... 412 Mop Sticks Tondres 2.2... 2.05... : 85 Boston Combination ...... German Mottled, 25 bx 3 49 Banner & oz. .. 4. 160 ©. & M., 5c, gross .... 5 76 Trojan spring ++-----. 90 Londres Grand ......... 35 Distributed by Judson Marseilles, 100 cakes ..¢ 00 ae vat a 8. & M.,i4 ee doz. ..3 - ore patent spring ie Standard 35 Grocer Co., Grand Rapids: ieee ine So ee 4 99 : «Fah eee sr S oidier Boy, 5c gross 5 95 No. POIMOR 6.2 BO eee ee Gee eee : ; ol 4 00 Belwood Mixture, 10c 94 Soldier Boy, 10c ....10 56 No. 2 pat. brush holder §5 Puritanos ............... 35 Lee & Cady, Detroit; Sy- Marseilles, bx toilet 2 10 . is . Soldi 2 v 5 Panatell Hinas eS! 35 mons Bros. & Co., Sagi- Big Chief,. 2% oz 6 09 Soldier Boy, 1 tb. ....4 80 Ideal No. ee 85 ‘anatellas, : B Davi & Proct : ee © on Sweet Caporal, 1 oz. .. 60 12tb, cotton mop heads 1 45 Panatellas. Bock ........ 35 naw; rown, Davis t roctor & Gamble Co. Big Chief 16 oz. ...... 30 Sweet Lotus,’ 5c 6 00 Jockey Club ..........:: 35 Warner, Jackson; Gods HOM oe aes ys oo 3 00 Bull Durham, 5c 5 90 Sweet Lotus, 10c |.2112 00 Pails -mark, Durand & Co., Bat- Ivory, 6 oz. ....../727' 4 00 a ’ s, doz. 485 2- S : 2 of COCOANUT tle Creek; Fielbach Co.. Ivory, 10 oz. |... °°77: 6 75 Bull Durham, 10c ....10 39 Sweet Lotus, per doz, 4 85 2 hoop Standard ..... .2 00 Toled St 3 oF Cae » 4o Sweet Rose, 2% oz. 30 3-hoop Standard ......235 Baker's Brazil Shredded ‘oledo. BD sees ere cee eu oc. 3 85 Bull Durham, l15c ....18 48 Sweet Tip Top, 56... 2 60 2 wire Cable 22 2 10 te St aaa SAFES Tradesma Co.'s B Bull Durham, 8 oz. .. _ 60 Sweet Tip Top, 34% oz, 38 Cedar all red brass ..1 25 ieee 7 Brand Bull Durham, 16 oz. --6 72 Sweet Tips, % gro 10 08 o-wire Cable. 2°) (. =) 2 30 Buck Horn, bc...) 516 Sun Cured, 10c 2... 11 75 Paper Bureka ........ 2 25 Buck Horn, l0c ...... 11 50 Summer Time, a ieceo e HODES 20 2 40 Briar Pipe, 5c :...-.. 6 00 Summer Time, oz. ..1 65 Briar Pipe, lie ...... 12 00 Summer Time 14 oz. ..3 50 f Toothpicks Black Swan, 5c ...... 5 76 Standard, 2 oz, ...... 5 90 Birch, 100 packages ..2 00 Black Swan, 14 oz, 3 50 aoe 3% oz. : = Iden Se 85 Bob White, 5c ...... 5 65 Standar : GBs ee Brotherhood, 5c ...... 5 95 Seal N. C., 1% cut plug 70 ne Traps Brotherhood, l0c ....11 0) Seal N. C., 1% Gran 63 ania nites ¢ holes 22 , ~ Black Hawk, one box 2 50 Brotherhood, 16 oz. .. 39 Three Feathers, 1 oz. 63 a holes 45 PT CAG Black Hawk, five bxs 2 40 Carnival, 5c ........ 5 70 Three Feathers, 10c 10 20 spelen oo 2 carrneene Black Hawk, ten bxs 2 95 Carnival, 344 oz. ..... 39 Three Feathers and 5 , Bs 5 : AS 4 2 Carnival, 16 oz. ...... 40 Pipe combination .. 2 25 Hat, wood .........., 80 Japesamess Full line of fire and bur- A. B. Wrisley Cigar Clip’g Johnson 380 Tom & Jerry, 14 oz. ..3 60 Rat, spring .2.117777° 75 10 5c pkgs., per case 2 60 glar proof safes kept in Good Cheer .......... 4 00 Cigar Clip’g, Seymour 30 Tom & Jerry, 7 oz. .. 1 80 86 10c pkgs., per case 260 stock by the Tradesma: Old Country .......__! 3 40 Identity, 8 & 16 oz... 30 Tom & Jerry, 3 oz. |. 8 75 ; Tubs i6 10c and 38 bc pkgs., Company, Thirty-five sizes Darby Cigar Cuttings 450 Trout Line, 5c ....., 5 95 20-in, Standard, No. 1 7 50 per case .......... 260 and stylés on hand at all Soap Powders Continental Cubes, 10c 90 ‘Trout Line, 10c ....10 00 18-in. Standard) No. 2 6 50 OFFEE times—twice as many safes Snow Boy, 24s family Corn Cake, 14 oz, .... 255 Turkish, Patrol, 2-9 5 76 16-in. Standard, No, 3 550 c as are carried bv any other BSC 16 Corn Cake, 7 oz. .... 1 45 Tuxedo, 1 oz, bags .. 48 20-in. Cable, No. 1 ....8 00 Roasted — si house in the State. If you Snow Boy. 60 5e ...... 2 40 Gorn Cake, Sc ...... 5 76 Tuxedo, 2 oz. tins .. 96 18-in. Cable, No. 2 |'''7 09 Dwinell-Wright Co’s B’ds are unable to visit Grand Snow Boy. 30 10e _..12 40 Cream, 50c pails 460 Tuxedo, 4 oz. cart .. 64 16-in. Cable, No. 3 11..6 00 Rapids and inspect the Gold Dust. 24 large ..4 50 Cuban Star, 5c foil .. 5 76 Tuxedo, 16 oz tins .... 64 No, i ae 10 25 ine personally, write for Gold Dust. 100-5c¢ ...__ 4 00 Cuban Star, 16 oz pails 372 Twin Oaks, 10c .... 94 — g ve eee ee ee - 9 25 quotations Kirkoline, 24 4tb, we ASRS: 300 ee cee oe 10 - Union oe a 13 : us 0.3) Sipre oo 8 25 SOAP Sed eg Seis ee es ae : : Dills Best, 13, oz : ‘9 Union Leader, 25c .... : ; Oe ees. Dills Beat 34% 0Z. ...- 71 Union: Leader, 10c ..11 60 a. Washboards Gowans & Sons Brand. Babhitt's: 1776 oo 3 75 Dills Best, 16 oz. 73° Union Leader, Be —- 5 = Dawes Globe 2.221... : 50 ae oe ee ee 3 59 Dixie Kid, 1% foil ..... | 39 Union Workman, ZS Gis ese Sine oe oa 75 Ar BR eee ss 7 ake’a Mix, bes 5 76 Uncle Sam, 10c ..... 10 > rig a eee : ch Wisdom) 220 3 80 Duke's Mix, 10c oil . Uncle Sam, 8 oz. ase = Dine Be = Soap Caninounds Duke's Cameo, 1% oz. 41 . S, Marine, 5c .... : Sings Ge 3 75 Jobusen’s Fine 5 40 Drummond, 5c ....... 4 _ Van Bibber, 2 oe tin : : Nokes ae eis : 25 Johnson’s XXX 077”. 4 35 EE A 8 02... 495 Velvet, 5c pouch .... = S Doeteeee 25 Dot ONTA eae oi PVA Ton 7 a Velvet, 10c tin ....... : Goan Ti Ex fee 3 00 Nine oe wees sees 3 — Tashi OG) sec. 5 60 Velvet, 8 oz tin ...... Be I oe a Se 75 tO ClOCK oe 3 oo. 16 0%. 5.-.5. 43 Wolo 18 oz, ean: 768 Universal 3 00 Single boxes .......... 3 00 Five Bros., 5c eee ecs 5 60 Velvet, combination es 5 75 : a a Five box lots 2.0.0.2). 2 95 Scouring Five Bros., 10c ...... 10 109 War Path, 6c --....): 5 95 _, . Window Cleaners Q Maleate men box lots 2. 2 90 Enoch Morgan’s Sons Five cent cut Plug ... 29 War Path, 8 0z. ...... 1 60 7 reg pice kee seem alee oe : 65 ee Twenty-five box lots ..2 85 Sapolio, gross lots ....9 50 rO 8 ie .:......-- 11 50 Wave Lane, 3 02, .... 40 eo es 85 Sapolio, half gro. lots 4 85 Four Roses, 10c ...... a> Wave Line, 16 of, 5. 80 46 Rs 2 30 Lautz Bros, & Co. Sapolio, single boxes 2 40 Full Dress, 13 oz i¢ Way. up, 2% on .... 5 J5 Wood Bowl White House, 1th. ........ Acme, 30 bars, 75 Ibs. 400 Sapolio, hand ......... 2 40 Glad Hand, dc ...... 44 Way up, 16 oz. pails .. 31 13 in. Buiter ems 160 White House, 2m. ...... Acme, 25 bars, 75 ths. 4.00 Scourine Manufacturing Co Gold Block, 1% oz. 39 Wild Fruit, 5c ...... oe ae Bites 225 Excelsior, Blend. in. .... Acme, 25 bars, 70 Ibs. 3 80 Scourine, 50 calres scot RO Gold Block, 10c ..... 11 88 Wild Fruit, 10c ..... 11 52 17 ig ae Excelsior, Blend, 2th. ..... Acme, 100 cakes ...... 3 25 Scourine, 100 cakes ...3 50 Gold Star, 16 oz. .... 38. Yum Yam, 5¢ ...... 6 00 2 in. Butter ......-.. 4°15 Gail & Ax Navy, 5c 5 95 Yum Yum, 10c ...... 1162 19 in: Butter ..... - 6 10 Growler, $C ......-... 456 Yum Yum, ilb., doz, 4 80 Assorted, 13-15-17 ....3 00 Growler, 10c ........- 2 70 TWINE Assorted, 15-17-19 ....4 25 Growler, 20c ........ 2 63 WRAPPING PAPER Giant, 5c ............. 1 as Cotton, 3 ply coe ere ae Common Straw ...... 2 Giant, 16 oz. ntpeescee so Cotton, 4 ply ......-... : Fibre Manila, white .. 3 Hand Made, 2% oz. 50 Jute, 2 ply, ope eee s 13 Fibre Manila, colored 4 Hazel Nut, bc ........ 5 (¢ Hemp, 6 ply ....-.... og. NO. 1 Manila... 4 Honey Dew, 1% oz, .. 40 Flax, ~~ cc: 6 Cream Manila ........ 3 Honey Dew, 10c_......11 88 Wool, 1 Ib. bales ..... Butchers’ Manila ..... 2% Hunting, 134 & 3% oz. : =e VINEGAR Wax Butter, short c’nt 13 { X L, be ............ ” 39 White Wine, 40 grain 8% Wax Butter. full count 20 : “= i. rigge Se 6 0) White Wine, 80 grain 11% Wax Butter, rolls ..... 19 us its, be. 5... ( : : Just Suits, 10c ...... 1 88 White Wine, 100 grain = 3 YEAST CAKE = Kiln Dried, 25c ...... - 49 Oakland Vinegar & Pickle Magic, Oe ee: 5 a King Bird, 7 oz. ....25 20 Co.’s Brands. Sunlight, 3 doz. ...... 1 00 Of ood rintin ? VY King Bird, 3 oz. ...... 11 00 Highland apple cider ..18 Sunlight, 1% doz, .... 50 8 Pp g ou can probably King Bird, 1% oz, .... 5 70 Oakland apple cider /.14 Yeast Foam, 3 doz. .1 15 : ; ia Turka, bc ....-.:. © 76 State Seal sugar .....12 Yeast Cream, 3 doz. |.1 00 answer that in a minute when you com- eine ae 1 in oy ogg. Oakland —_ pickling 10 Yeast Foam, 1% doz. 58 Lucky Strike, oz. : Packages free. Sok 4 Lucky Strike, 1% oz. 96 AXLE GREASE pare good printing with poor. You know Le Redo, 3 oz. -...... 10 80 . WICKING - = Le Redo, 8 & 16 oz... 38 No. 0, per gross ...... : : Myrtle Navy, 10c ....11 80 No, 1, per gross ...... 40 the satisfaction of sending out printed Mytrle Navy, 5c .... 5 a4 No. 2, per — senses ee Maryland Club, 5c 5 0: 3, per Bross <......; : : Mayflower, 60 1....... a7 WOODENWARE matter that is neat, ship-shape and up- Mayflower, 10¢ oeesee : = Baskets er, Co ieee ee ‘ : Nigger Hair, so\.1.1.5 94 Bushels .--.-1-142... 2 00 to-date in appearance. You know how it Nigger Hair, 10c ....10 56 arket 40 igeer Head, 5c ..... 496 PROU secceesecevecce _ a S Sieger Head: ise 1.9 a a 3 60 Ce impresses you when you receive it from Noon Hour, 5c ....... a: Golint. small...) 275 1 Ib. boxes, per gross 9 00 9 plint, small .....:.. 5 ; » Pp “Old ot: 1-12 gro. : ee Willow, Clothes, large 8 25 3 Ib, boxes, per gross 24 00 some one else, It has the same effect on — s, h Curve iigoz 9¢ Willow, Clothes, small 6 25 BAKING SoweeR _ oe oo u _......5 76 Willow, Clothes, me’m 7 25 Royal our customers L t h h t Old Crop, 25c ....... 20 Butter Plates : 7 : et us show you wha P. S., 8 0z., 30 Th. cs: 19 Wire End or Ovals. 10c size .. 90 oe : Pat itand. 1 on ©.” gg Te 250 in crate ...... a tb. cans 1 35 we can do by a judicious admixture of : Oy... .: -, 200 in crate ...... Patioreen Seal, 1% oz. 48 on 250 in crate ...... 30 6 oz. cans 1 90 5 : Patterson Seal, 3 oz. .._ 96 2 th.. 250 in crate ...... 35 tb. cans 2 50 brains and t . Let us hel ou with 00 0 py Patterson a 16 oz, 5 0 : =~ “a ee etre = Ib. cans 3 75 ‘ ORS SC es cies as 5 7 es in erate ... 12: ne Poccs ie 1 92 Chases 1tb. cans 4 80 your printing, Peerless, 3 0%, ...... 1 2, Barrel, 5 gal., each ...2 40 tIb. cans 13 00 —— ‘ pet ae 47 52 Barrel, 10 gal., each ..2 55 oIb. cans 21 50 eerless, ee. 2 i Plaza, 2 gro. es. «1... oF CIGARS id ao ibe 221344 00 4 inch) 6 eress’ ... * Johnson Cigar Co.’s Brand of see 4144 inch, 5 gross ........ : Panto, toc it op Cartons, 20 8% don bas BC Pride ‘of Virginia, 135 | 77 Egg Crates and Fillers ni om a fi Pilot. 66.5.5... 2 6 fe. 5 76 Binty Dusepty, 12 dz. 20 7 a 105 No. 1, complete ....... Pilot, 14. of doz oS 210 No. 2. complete ...... 28 Prince Albert, 10c 96 Case No. 2, fillers, 15 e Prince Albert, 8 oz. ..4 92 Reis : ran a | S Prince Albert, 16 oz. ..8 40 Case, medium, 12 sets 1 1 Queen Quality, 5c .... 48 Faucets S. C. W., 1,000 lots ....31 Rob Roy, 5c foil -_5 90 Cork lined, 8 in, ...... 70 El Portana ............' 33 ‘ Roy, 10c gross ..10 20 Cork lined, 9 n. ...... 80 Evening Press ....../1": 32 ph Roy, 25c doz, ..210 Cork lined, 10 in. .... 90 Mxemplar pee cce sess 88 | April 10, 1912 f MICHIGAN TRADESMAN 47 BUSINESS-WANTS DEPARTMENT \{vertisements inserted under this head for two cents a word the first insertion and one cent a word for cach jyent continuous tsertion. No charge less than 25 cents. Cash must accompany all orders. BUSINESS CHANCES. For Sale—Barber shop, with three chairs, located in the Dehaas Hotel at Fremont. Nice equipment, with the best of patronage, in a good live town. Write H. McCarty, Fremont. 98 For Sale—Nice stock of clothing and gent’s furnishing goods at Fremont, lo- cated only two doors trom the principle corner of the city. Will sell cheap. Write H. McCarty, Fremont, Mich. 99 General Stocks For Sale—Following are a few very desirable general stocks, well located and doing a profitable business: No. 7, located in Van Buren county in- ventorying about $4,500. No. 8 located in Missaukee county, inventory about $6,000. No. 9, located in Mecosta county, in- ventory about $2,800. No. 10, located in Van Burén- county, inventory about $9,000. No. 11, located in Antrim county, inventory about $10,000. Any of the above stores will bear the closest investigation. | will furnish full particulars on applica- tion. Harry Thomasma, 433-438 House- man Bldg., Grand Rapids, Michigan. F i For Sale—Grocery store in Grand Rap- ids, old stand, have done a large business for the past 15 years. Good location. Large order route and have a good tran- sient trade. Getting good prices. No old stock. Reason for selling, have other business. Stock now inventories $4,500. Willing to reduce stock to $2,500. Must have cash and mean business. If not, don’t write. Address No. 100, care Tradesman, 100 Wanted—Parties to open furniture and general house furnishing store in Petos- key, town of over 6,000. Splendid open- ing, fine store in best location, for rent. Enquire of anyone living in Petoskey, or Fred S, Linselil, Petoskey, Mich. 6 Merchants! Do you want to sell out? Have you an auction. Guarantee you no loss, Address L. H. Gallagher, Auctioneer, 384 Indiana Ave., Toledo, Ohio. 96 Fruit farms and lands for sale in all parts of the Grand Traverse region. Some to exchange for merchandise stocks. Traverse City Business Exchange, Trav- erse City, Mich. 95 For Sale—Grocery and crockery stock and fixtures, about one thousand dollars, established trade. E. W. Brown, Farwell, Mich. 94 For Sale—General store 30 miles north of Denver, Colo.; stock and building will invoice $8,500; farming and coal mines; good trade; good reason for selling. Ad- dress Linn Mere. Co., Dacono, Colo. 91 For Sale—Stock meats and fixtures, in one of best cities in Northern Michigan, 5,000 population. Will give long lease on building. Reason for selling, other busi- ness. Cheap for cash. Hirschmann’s Market, Petoskey, Mich. 90 For Sale—Grocery worth $2,500; $1,000 will handle; make balance out of the business. Get busy now if you want a paying proposition. Merchant, 617 6th St., So., Minneapolis, Minn. 89 Promoter of special sales. Closing out merchandise stocks. Personally conduct my sales. W. N. Harper, Port Huron, Mich. 88 For Sale—General stock with fixtures, store building and dwelling attached. A bargain if sold soon. Situated in good town in Northern Indiana. Address B, care Michigan Tradesman. 87 I desire to purchase ladies’ or men’s ready made clothing business, doing busi- ness fifty to seventy-five thousand dollars per year, in good town, with lease on corner location. ‘Will pay. cash for _busi- ness of this kind with good record. E. Bishop, Millington, Mich . 80, For Sale—Up-to-date candy factory in city of 40,000 inhabitants, doing a nice business, good opportunity for someone. Reason for selling, have other business. Address No. 79, care Tradesman. 79 For Sale—Good clean $20,000 stock dry goods, clothing, shoes, etc. Excellent lo- cation. Good town; 4,500 population. Best store and best location in town. Good established paying business. Col- burn Goodrich Co., Swanton, Vt. 78 “For Sale—Only drug store in town of 400. Mostly prescriptions. Stock and fixtures. Invoice about $1,000. Reason, old age. H, E. Lucas, Bertha, Minn, For Sale—Very promising manufactur- ing enterprise must be sold. Will take $5,000, for patents, stock on hand and business. Live Commercial Club_ should investigate this. Address 73, sas gi a For Sale—The Osceola News, at Her- sey; paper owned by the business men; county seat, Address News, Hersey, Michigan. 71 For Sale—A nobby little market in a neat university town of 10,000. Cheap rent; long lease; nice business; right price. Address C. H. Newcomb, Boulder, Colorado. 65 For Sale—Income business property lo- cated ‘on main street in Cadillac, Michi- gan. 75 foot front, paved, with furniture and storage business if desired. teason for selling, old age. Terms, cash. For particulars write owner. L. B, 104, Cad- illac, Michigan. 60 For Sale—Drug stock, located in_ fine farming section, Central Michigan. Own- er desires to retire from business on ac- count of health. Address No. 56, care Tradesman. 56 Shoes, clothing and men’s furnishings, $21,000 stock, original cost, to exchange for a good Wisconsin farm or Chicago or Milwaukee improved; must have some cash. Do not reply unless property is unincumbered. Wm, Jones, 295 Lake St., Milwaukee, Wis, 69 For Sale—Best fancy grocery stock, centrally located in town of 25,000. Thumb of Michigan. This store has always been a moneymaker. Last year’s business showed profit of $1,800. A good opening for cash store. Will take about $2,000 to swing. Owner wishes to go West on account of sickness in family. Address No. 55, care Tradesman. 55 Wanted—A nice clean, general stock. State full particulars in first letter. Ad- dress Lock Box 15, Lowell, Mich. 70 For Sale—Hardware and implements located in best fruit and farm section Western Michigan. Invoice about $10,000. Reason selling, wish to retire from busi- ness. Reduce stock if wished. Good thing for right man. Address 54, care Tradesman. 54 For Sale—A good general stock in a good location in Northern Michigan. Will inventory about $4,500. 90 per cent. new seasonable stock, consisting of groceries, hardware, shoes, dry goods, men’s fur- nishings and notions. Also good facili- ties for handling fresh meats. First-class up-to-date fixtures consisting of floor show cases, counter cases, cash register, McCaskey register, automatic computing seales, acetylene lighting, plant, safe, automatic oil tank, ete. Sales for 1911 over $31,000. A bargain for a quick pur- chaser with a small capital. Address No, 47, care Tradesman. 47 For Sale—One of the best bakeries in Southern Michigan. Cheap if taken at once... Best of reason for selling. Pop- ulation 2,500, two railroads, good schools and churches. Address Lock Box 372, Hudson, Michigan. 977 Creamery For Sale—Located in good farming country, 20 miles from any other creamery. Equipped with latest machin- ery and in good conditon. Address Belt Valley Creamery, Belt, Mont, ‘Will exchange town lots at Internation- al Falls, Minn., for general merchandise and hardware, from $1,000 to $20,000 or more. Address A. W. Mertens, oo Minn. If you want to trade your business for a farm or city income property, write_us. Interstate Land Agency, Decatur, Las nois. For Sale—In Central Michigan, clean grocery stock and fixtures, corner loca- tion, town of 12,000. A bargain if sold at once. Health, cause of selling. Ad- dress No. 882, care Tradesman, 882 For Sale or Rent—Good clean up-to- date stock of general merchandise for sale. Will make terms easy if desired. Good store and dwelling for sale, or rent. Better investigate and if you like the place, we will try hard to make a deal as have other business must attend to. Address W. B. Conner, Shiloh, er Drug and grocery stock for sale; full prices; finest location. Very little cash required. Address Dr. Pierce, Beaverton, Michigan, 983 Cash for your business or real estate. I bring buyer and seller together. No matter where located if you want to buy, sell or exchange any kind of business or property anywhere at any price, address Frank P. Cleveland, Real Estate Expert, 1261 Adams Express Building, Chicago, Illinois. 984 Free Tuition By Mail—Civic service, drawing, engineering, electric wiring, agricultural, poultry, Normal, academic, book-keeping, shorthand courses. Ma- triculation $5. Tuition free to first _appli- cants. Apply to Carnegie College, — Oni For Sale—One of the freshest stocks of gruceries in Michigan and located in the best town in the State. For further particulars address Lock Box 2043, Nash- ville, Mich. 976 Will pay cash for stock of shoes and rubbers. Address M. J. O., care Trades- man. 221 I pay cash for stocks or part stocks of merchandise. Must be cheap. H. Kaufer, Milwaukee, Wis. _ 92 Merchandise sale conductors. A, E. Greene Co., 414 Moffat Bldg., Detroit. Ad- vertising furnished free. Write for date, terms, etc. 549 For Sale—$9,000 general merchandise. Great chance for right man. Big dis- count for cash. Address M. W., care Tradesman. 172 We have the best advertising proposi- tion on the market to-day for dry goods merchants, general store merchants and department stores—no other kind. Ex- clusive to one merchant in a town. Sat- isfaction guaranteed to each patron. Write for particulars. Reporter Service Bureau, 215 S. Market St., Chicago. 794 Safes Opened—W. L. Slocum, safe ex- pert and locksmith. 66 Ottawa street, Grand Rapids, Mich. 104 HELP WANTED. ~ Wanted—-Combination dry goods and shoe man, experienced in window_ trim- ming and card writing. Married man who wants permanent position preferred. State salary and when could come. 4 d- dress A. B. C., care Tradesman. 92 Local Representative Wanted. Splen- did income assured right man to act as our representative after learning our business thoroughly by mail. Former experience unnecessary. All we require ig honesty, ability, ambition and willing- ness to learn a lucrative business. Nc soliciting or traveling. This is an ex ceptional opportunity for a man in yout section to get into a big paying business without capital and become independent for life. Write at once for full par- ticulars. Address E. R. Marden, Pres The National Co-Operative Real Estate Company, L 371, Marden Building, Wash.- ington, D. C. 883 Wanted—A registered assistant drug clerk. Nelson Hower, Mendon, Mich. — io Wanted—To buy, for cash, stock cloth- ing, shoes or dry goods. Address R. W. Johnson, Pana, 854 Wanted—Clerk for general store. Must be sober and industrious and have som¢ previous experience. References require¢ Address Store. care Tradesman 42 SITUATIONS WANTED. ae A salesman with 13 years’ experience in general merchandise, wants a steady position. Management preferred. Can specialize on gent’s furnishings, shoes or groceries, Married and best of references. Address Salesman, care Michigan Trades- man. 93 Want ads. continued on next page. Here is a Pointer the most bought, Your advertisement, if placed on this page, would be seen and read by eight thousand of merchants in Michigan, Ohio and Indiana. We have testimonial let- ters from thousands of people who have sold or ex- changed properties as the direct result of ad- vertising in this paper. progressive Michigan Tradesman OLD GRINDER. Most Parsimonious Man Who Ever Lived. Written for the Tradesman. “Talking about stingy men,” said the grocer, after a desultory conver- sation with -the old schoolmaster, “I regard that sort as even worse than the good spender—the spendthrift so called. And, besides, I never knew one of these tightwads to get on in the world.” “What do you mean by getting on?” queried grim old Tom Tanner, closing his knife, dropping it into his pocket and tossing the smoothly whittled bit of pine into the stove. “Why, making money—a fortune, of course.” “Well,” remarked the schooimas- ter, “that depends.” “On what?” “On what you call a fortune. If you mean simply a competence, I can point to several men I have known, real tight-fists, who are, some of them, even better than well to do.” “That has never been my experi- ence. Now, right here in this town some of the old tight-wads trade with me. They cut corners, kick on prices and make nuisances of themselves generally. Give me the spendthrift in preference to the poor, shriveled soul who pinches his pennies and groans every time he has to part with one. Always groaning about taxes; never satisfied with what is.” “A very good picture,” laughed Tom, “and yet some of the close- souled fellows are public benefits in a way.” “In what way, I should like to know?” “Over yonder,” and the schoolmas- ter pointed to a goodly block built upon a corner, “is a monument to one of the closest-fisted men that I ever knew. He gave work to a lot of men when the block was construct- ed, scattering some of his money in that way for the public good.” “T have heard something about old Grinder,” said the grocer. “I’ll bet he didn't employ sufficient workmen, that his work dragged because of his stin- giness, and that when it was finally finished he had trouble in settling up with the contractor.” “Somebody has told you about it.” “Not a word. All I ever heard was that John W.. Grinder built the block.” “You guessed pretty near the truth anyhow,” laughed the schoolmaster. “Old Grinder did have trouble in set- tling; settled, in fact, at the end of a law suit and won it at that.” “He died rich, I understand. Could- n’t have been so close. Not a real miser, you know,” persisted the gro- cer. “He was very near to one at any rate,” declared Tanner, “I might re- late some incidents in his life to prove it. For instance, while he was build- ing that fine block he lived in an ad- jacent town ten miles away. Rather than pay fare on the railroad he walked back and forth every day, rain or shine; he was an old man at the time, and‘it must have been quite a MICHIGAN strain upon his vitality. Penny wise and dollar foolish, of course, but such was his makeup and he could not change.” “He would not, you mean. He could if he would, you know,” voiced the grocer. “I take no stock in this idea that a man can’t change his mode of life if he chooses, even to the quitting of the use of whisky or tobacco.” “I might argue the point, but I won't,” said Tanner. “That a man, once under the thrall of the rum dev- il, can reform, may be true—some men. Others can not. However, we were speaking of tight-wads and of one extra tight one in particular. Grinder walked back and forth all summer from his home to the scene of his building operations. On one occasion he was picked up by a farm- er soon after setting out on his re- turn. “This was Sunday morning, Grind- er having passed the night with a friend in this town. The farmer’s buggy plainly needed oiling; it rasp- ed painfully and the old merchant re- marked upon it. ‘I shall have to get some oil when I get to town and grease the buggy,’ declared the farm- er. The ten miles ride was a great help to Grinder, as you must admit. Above cut shows cup donated by Muskegon Council, No. 404, U. C. rT. to be played for by the _ baseball teams representing the various coun- cils of the State. In order to obtain permanent possession of same it must be won three times by the same team. Grand Rapids Council, No. 131, now has possession of the cup by virtue TRADESMAN . He owned a store in his home town. The farmer landed his passenger here and Grinder went into his:store and got five cents’ worth of buggy oil, which he brought to the farmer. “*What’s it worth?” asked the rur- alite. ‘It’s worth a dime, but seein’ it’s you, Mr. Brown, we'll call it a nickel,’ said Grinder.” “And the farmer—’ “Paid it, of course. This illustrates one phase of old Grinder’s character.’ “I should think it did,” gasped the grocer. “And you mean to tell me an old curmudgeon like that got rich! I can’t believe it!’ “It is a fact, all the same. At an- other time a neighbor sent for a pair of glasses he had left at Grinder’s store to be repaired. Among other attainments the old fellow was some- thing of a jeweler; had been in his youth a traveling clock tinker. He always kept a branch of this in his general store as long as he lived. “Well, this farm neighbor of the spectacles owner called to get his glasses. Yes, they were mended, the price for the repairs being 10 cents. As Mr. Doe did not send the money Grinder refused to let them go. The neighbor might have paid out of his own pocket, but he was so disgusted at the man’s smallness that he refus- of having defeated the teams repre- senting Bay City and Kalamazoo at the convention in Muskegon last year by the sores of 11 to 2 against Bay City and 9 to 0 against Kalamazoo. © We hope to retain Possession of it this year, although we are informed that several teams are after our scalp. Walter F. Ryder. April 10, 1912 ed to doit. Mr. Doe ‘had it out’ with old Grinder the next time he went to town. “It is said that when his wife died Grinder made the coffin himself, got the free services of an itinerant preacher and, by using a lumber wagon to convey the remains to the cemetery, managed to conduct an in- expensive funeral. ‘Tis said he loved his wife at that.” “The old sinner!” “He stood well in the church, squeezed a few pennies out for the heathen, passing to his reward some years ago, no doubt a crowned saint among the blest.” “You don’t believe that, Tom.” “Don’t believe what, old chap?” “That an old skeezix like that ever got to the good place.” “I am not his judge,” returned the schoolmaster with a serious smile. “Nor am I, but such a man was too mean to deserve any reward ex- cept for his ill doing.” “Perhaps that’s right.. He was a mighty mean man all right; yet he was strictly honest in a worldly sense; often bragged that he never cheated a man out of a cent in his life, although you and I would con- cede that he cheated his soul out of its dues. There was one other act of his which seems too shocking, and yet I am satisfied of its truth. “As I told you, he made his wife’s coffin, and being stingy with his lum- ber did not make it quite deep enough. Instead of making another or enlarging the one at hand, he pressed the body down, put on the lid, got upon it himself and jammed. it down, using long screws to hold it securely. This seems gruesome, and yet it was like old Grinder, who was ever mindful of expenses.” “Rather an extreme case, I admit, yet the man, with all his tightness, had some good streaks. He left his property to endow a widows’ and or- phans’ home.” “Had he no relatives?” “Oh, yes, a good many, but they were free spenders and had always irritated the stingy soul of old Grind- er. He died as he had lived, a tight- wad to the last.” “Too blamed mean for anything. How he got rich passes me.” “He was consistent, that being his redeeming point, which is why he left all his property away from his rela- tives.” Tom got up and the seance was over,: Old Timer. —_——_---. A Difference in Prayers. One day last week two little girls were hrrrying to school, and were afraid they would be tardy. One lit- tle girl said: “Let’s kneel right down and pray that we won’t be tardy.” “Oh, no,” said the other, “let’s hike On to school and pray while we’re hikin’.” BUSINESS CHANCES. Grocery stock for $4,000 cash, stock and fixtures. Doing good business. Want to g0 West, reason for selling. Address 121 North Fancher, Mt. Pleasant, Mich. 102 For Sale—Soda fountain, 18 syrups, two steel tanks, etc. Cheap for cash. E. E. Calkins Ann Arbor, 101 4 : : Only Cereal Food in - Biscuit Form How many of your customers know that | Shredded Wheat Bis cuit With your ear “close to the ground,” you can hear a great wave of sound spreading all over the is the only cereal breakfast food made in Biscuit U. S., growing, increasing, insistent—the DE- form? How many of them know that it is the MAND for only cereal food that combines naturally with 66 99 fruits? Nothing so delicious and nothing so \ HI I E HOUSE -easy to prepare as Shredded Wheat with canned peaches, pears, plums or other canned fruits. COFFEE You sell both the Biscuit and the fruit at a profit. ee If you are a wise grocer, you will always be Shredded Wheat is how packed ii neat. ready with “White House” in stock, to meet your substantial wooden cases. The thrifty grocer = . will acl ie! Oniple cases. ba l8 de We, cach; share of the business certain to come your way. thereby adding to his profits. a JUDSON GROCER CO. The Shredded Wheat Company Wholesale Distributors Niagara Falls, N. Y. GRAND RAPIDS, MICH. ‘How About Your Printing? | HIS QUESTION is a very pertinent one for business men, because every day Business Printing takes on added signifi- a cance as a factor in trade. Time was when any sort of printing would do, because not much was expected of it, but nowadays printing is expected to create and transact business. For this reason, good printing is exceedingly neces- sary in every line of business. We have been producing good Business Printing for years. We have kept pace with the demand for the best in printing. , As a consequence, our printing business has grown splendidly. We have been compelled to enlarge shop facilities, to increase 7 equipment quite regularly. We have the requisite mechanical equipment, and with one of the best equipped, as well as the largest printing establishments in Western Michigan, we are in the very best position to give to the business man the highest standard of good Business Printing. This includes everything, from envelopes to the most elaborate catalogs. We respectfully solicit your patronage, giving the assurance that all orders will not only be promptly executed, but the printing will come to you in that quality of excellence you desire and, withal, at as reasonable a price as it is possible for us, or anyone else, to deliver good printing.” Orders by letter or by phone will receive prompt attention, and if you desire, a qualified representative will wait upon you without delay. : GRAND RAPIDS, MICH. TRADESMAN COMPANY Ve : z ~ Open Letter to the Merchants of Michigan |* TRAVELING over the State our representatives occasionally find & busy merchant who has established himself in business through close application and economical figuring; who has equipped his store with many conveniences but has entirely overlooked one item of vital importance, the lack of which may put him back ten years, namely, a fire-proof safe. We do not know whether you have a safe or not, but we want to talk to all those Michigan merchants who have none or may need a larger one. A fire-proof safe protects against the loss of money by ordinary burglars and sneak thieves, but this is not its greatest value. With most merchants the value of their accounts for goods sold on credit greatly exceeds the.cash in hand. If you have no safe, just stop and think fora moment. How many of these accounts could vou collect in full if your books were destroyed by fire? How many notes which you hold would ever be paid if the notes themselves were destroyed? How many times the cost of a safe would you lose? Where would you be, financially, if you lost these accounts? Only a very wealthy man can afford to take this chance and he won’t. Ask the most successful merchants in your town, or any other town, if they have fire-proof safes. Perhaps you say you carry your accounts home every night. Suppose your house should burn some night and you barely escape with your life. The loss of your accounts would be added to the loss of your home. Insur- ance may partly cover your home, but you can’t buy fire insurance on your accounts any way in the world except by buying a fire-proof safe. Perbaps you keep your books near the door or window and hope to get them out safely by breaking the glass after the midnight alarm has finally awakened you. Many have tried this, but few have succeeded The fire does not wait while you jump into your clothes and run four blocks down town. It reaches out after you as well as your property. Suppose you are successful in saving your accounts. Have you saved your inventory of stock on hand and your record of sales and purchases since the inventory was taken? If not, how are you going to show your insur- ance companies how much stock you had? The insurance contract requires that you furnish them a full statement ‘of the sound value of your stock and the loss thereon, under oath. Can you do this after a fire? If you were an insurance adjuster, would you pay your company’s money out on a guess-so statement? A knowledge of human nature makes the insurance man guess that the other man would guess in his own favor. The insurance adjuster must pay, but he cuts off a large percentage for the uncertainty. And remember that, should you swell your statement to offset this apparent injustice, you are making a sworn statement and can be compelled to answer all questions about your stock under oath. If you have kept and preserved the records of your business in a fire-proof safe, the adjustment of your insurance is an easy matter. How much credit do you think a merchant is entitled to from the wholesale houses if he does not protect his creditors by protecting his own ability to pay? We carry a large stock of safes here in Grand Rapids, which we would be glad to show you. We also ship direct from the factory with difference in freight allowed. If a merchant has other uses for his ready money just now, we will furnish a safe for part cash and take small notes, payable monthly, with 6% per annum interest for the balance. If he has a safe and requires a larger one, we will take the old safe in part payment. The above may not just fit your case, but if you have no safe, you don’t need to have us tell you that you ought to have one. You know it but have probably been waiting for a more convenient time. If you have no safe tell us about the size you need and doit right now. We will take great pleasure in mailing you illustrations and prices of several styles and sizes. Kindly let us hear from you. Grand Rapids Safe Co.