pay ; A CSTs { = OEE : q 7G W I PFS) saan a ENR oh « a Twenty-Ninth Year » 4 y 59) LYRIC WAS r fe BH TS y HH ff a ? KS} je UO A ma ah Vesna es Z 1 2 PUBLISHED WEEKLY % 775 PIRES = i iy USS (GEENA VSM ete eos TRADESMAN COMPANY, PUBLISHERS: NS VY MEQ D ZAIN A WAN YS 8S CES B) FATS SS FENCES Ac& Sa ceo AP ere a OS ee WS a Ler ) NS Nee We = X AD Se ya Qin OK re NCAA VY | Be cA rey: AS apr BS Y iS : ro ELC pw OMS 5) he OI SES Nt Gy ZZ eae ; <2; 5 LTE LTO nae cE x 3 <— PEER EU RL LIS GRAND RAPIDS, WEDNESDAY, JULY 24, 1912 THE COSTOFLIVING Number 1505 This is the retailer That raises the costofliving. This is the wholesaler That soaks the retailer That raises the costofliving. OE ence — emer asa This is the packer ' That sticks the wholesaler That soaks the retailer That raises the costofliving. . This is the stockman e- That charges the packer That sticks the wholesaler That soaks the retailer That raises the costofliving. This is the farmer That stings the stockman That charges the packer That sticks the wholesaler That soaks the retailer That raises the costofliving. This is the costofliving .............. $$cc This is the corn upon the farm Whose cost the farmer views with alarm; So he stings the stockman That charges the packer That sticks the wholesaler That soaks the retailer That raises the costofliving. This is the cow with the crumpled horn, That must be fed on the farmer’s corn— The corn the farmer grows on the farm— The corn whose cost he views with alarm! So he stings the stockman That charges the packer That sticks the wholesaler That soaks the retailer That raises the costofliving. This is the consumer all forlorn Who pays for the cow with the crumpled horn— The cow that feeds on the farmer’s corn That grows so fine on the farmer’s farm— The corn whose cost he views with alarm; So he stings the stockman That charges the packer That sticks the wholesaler That soaks the retailer That raises the costofliving. Worprn Grocer COMPANY The Prompt Shippers Grand Rapids, Mich. WHITE HOUSE COFFEE Stands SOLELY on its INTRINSIC MERIT—no premiums—no gifts—no “funny business.” Never so popular as now, it SELLS in the face of all sorts of com- _ petitive propositions; and, best of all, it SUITS—KEEPS ON selling—KEEPS ON suiting. se); ore Mola fol tot lot A oie i wt DWINELL-WRIGHT CoO. BOSTON—Principal Coffee Roasters—CHICAGO They won't get soft or sticky. Sell all the time. Candy for Summer COFFY TOFFY, KOKAYS, FUDGES, (10 kinds), LADY LIPS, BONNIE BUTTER BITES. Ask us for samples or tell our salesman to show them to you. We make a specialty of this class of goods for Summer trade. Putnam Factory, Nat. Candy Co., Inc. Grand Rapids, Mich. — Distributors of J, Hungerford Smith's Soda Fountain Fruits and Syrups, Hires Syrup. Coco Cola and Lowney's Fountain Cocoa. SUMMERTIME IS TEA TIME TETLEY’S INDIA CEYLON TEAS | Fragrant and Delicious Judson Grocer Company Distributors . Grand Rapids, Mich. ae ete W ashing Powder BLz Lae : V RF Twenty-Ninth Year SPECIAL FEATURES. Page 2. Bankruptcy matters. 3. New York Market. 4. News of the Business World. 5. Grocery and Produce Market. 6. Financial. 8. Editorial. 9. High Cost of Living. 10. The Country Newspaper. 12. The Personal Touch. 14. Dry Goods. 15. Trade-Marked Goods. 16. Woman’s World. 17. Anti-Mail Order Smith. 18. Shoes. 20. Parcels Post. 22. Butter, Eggs and Provisions. 24. The Commercial Traveler, 26. Drugs. 27. Drug Price Current. . 28. Grocery Price Current. 30. Special Price Current. THE TELEPHONE SITUATION. This is a critical time for the inde- pendent telephone interests in the State, and they know it and are act- The independent telephone interests represent a mat- ter of $12,000,000 capital, all of it real money and a large proportion of it contributed by small investors. How to properly safeguard this in- terest against possible aggressive ac- tion by what is known as the Bell interest is now the problem. The Home Company of Detroit and its allied companies, covering the territory in and contiguous to De- troit, as independents, wants to sell out to the Michigan State, which is a constituent of the American Tel- egraph and Telephone Co. Under the Giles law, enacted by the last Legis- lature, the merger of competing tele- phone companies is _ permissible, when sanctioned by the State Rail- road Commission, Formal applica- tion for permission to make the pur- chase was made some time ago and a hearing was given by the Com- mission last week. All the inde- pendent telephone companies in the State were at the hearing, as well as the parties directly interested, and took an active part in the proceed- ings. The independents do not ob- ject to the deal being made, provided they are assured fair treatment. To have their Detroit connection sev- ered would be a severe blow to them, not only in their long distance busi- ness, but in holding their own at home against the competition of the old company. If they should be cut off from Detroit, also, it would be but a matter of time before they would be cut off in other directions, and gradually they would be wiped out. It is to save themselves that the independents are standing to- gether and it is entirely proper that they should. They will ask that if ing accordingly. the merger shall be brought about that they shall have connections with the 20,000 telephones in the Home control and also with the 68,000 tel- ephones in the same territory held by the old company and all future connections that may be secured. GRAND RAPIDS, WEDNESDAY, JULY 24, 1912 This seems to be asking a good deal, but it is merely capitalizing what the independents might have done in the way of development if given a chance and by conceding it the old company will merely be putting a stop to needless duplication of plant and in- vestment. made This same demand was when the Michigan State bought the little Swaverly property, and in that case it was conceded. The action in regard to the Swaverly system is being taken as a precedent for a similar action in Detroit. At the hearing before the State Railroad Commission last week a committee was appointed to draft an order to which all parties can agree governing the Detroit merger and which shall represent the policy o1 the State in all future transactions of this kind. Three of the members of this Committee are representatives of the independent companies, one a representative of the Bell interests and the public interest is represent- ed by the City Attorney of Detroit. The independents will meet here this week to formulate their demands and before the end of the week it is likely will have an informal confer- ence with representatives of the old company before holding a_ formal meeting in Detroit next Monday to make up a report for the State Rail- road Commission, If these various interests can agree their report will be presented to the State Commission at Lansing next Tuesday and, if the Commission approves it, the formal order will issue. A satisfactory State policy permit- ting the merging of competing tele- phone companies will undoubtedly be speedily followed by a _ general movement to do away with the dual system wherever it exists in the State. In some instances the elimi- nation may be by purchase, as in De- troit, and in others by division of the territory. Such independents as remain in the field would become comparatively small and compact, supreme in their own territory and with connections embracing the en- tire American Telegraph and Tele- phone system. Either plan would reduce the telephone to a single sys- tem, so far as the subscriber is con- cerned, and would put an end to the wasteful duplication and the costly fighting for business that has been going on for the last sixteen years. As for the rates to be charged, the Giles law gives the State Commission jurisdiction over the charges to be made for service. There is some question as to the validity of the law under the present constitution as it relates to jurisdiction over telephone tates, but this point is not nearly as important as in the old days. The Bell theory used to be that rates should be as high as the traffic would stand—and then some. The policy of utility corporations to-day is to make rates reasonable, and when rates are shown to be reasonable it is not often the people find fault. When the Detroit situation is clear- ed up it is likely that the Citizens of this city will receive early con- sideration. Friendly overtures have already been made, it is understood, for the elimination of competition here. Thus far the plan discussed has been a division of the territory. The Citizens, for instance, has a pros- perous exchange at Lansing, but in Grand Haven the Michigan State has the advantage, It would be an easy matter for the Michigan State to withdraw from Lansing and the Cit- izens from Grand Haven, the differ- ence in values to be adjusted. This could be continued, matching one exchange against another until the Michigan State is out and the Citi- zens has control of its field. The adoption of this plan would involve comparatively little money. The oth- er plan discussed is the purchase of the Citizens outright, and something like $4,000,000 capital would be re- quired to put this deal through, eith- er cash or securities. It is believed one or the other plan will be adopted and at no distant date, and not only in Grand Rapids but throughout the State. The people who have used the automatic service, however, will nev- er consent to go back to the slow, tedious, exasperating manual service of the Bell Company. The rise of the independent tele- phone in Michigan may be regarded as a monument to the folly and bull headedness of corporation managers of the old school. The old Beil Company had the field all to itself and charged rates which made the telephone a luxury. When the tele- phone patents expired the demand was made that rates be reduced. A comparatively: small reduction would have satisfied the public demand, but the old management refused to make any concessions and treated every one who suggested a reduction with abuse and contempt. Threats were made that any one who encouraged competition would be put out of business through the powerful influ- ence of the bankers who stood back of the Bell interests. Even in Grand Rapids some men who subscribed for stock in the independent company were denied accommodations at a bank dominated by a Bell stockhold- er. Despite the most disreputable campaign ever carried on by unscru- pulous men who did not hesitate to resort to criminal acts, the Citizens Company was organized with rates just half of what the old company Number 1505 had been charging, and not until the Citizens was actually ready to do business did the old company come down, and then instead of reducing rates it maintained the old rates but gave discounts to meet the competi- tion, This was ample notice that as soon as the competition ceased the old rates would be restored. It is needless to recall the long and bitter fight that ensued, the unfair tactics that were pursued, the unscrupulous methods used. The Citizens not only survived the fight, but every year has grown community from which it has drawn most of its capital. The history of the Citizens is the history of most of the other successful independents, so far as es- sential details are concerned. The old company spent millions in fight- ing the competition which the bull headedness of the old management invited, and from present indications it will spend millions more in get- ting rid of this competition now by purchase or division of territory. All this trouble and might been saved had the policy been to make the rates reasonable. the lesson of reasonable rates has cost so much may be a good reason why it is not so important whether or not the Railroad jurisdiction over the rates to be charged. Any return to the old extortionate meth- ods would be certain to invite more trouble, either through the organiza- tion of new competition or by the enactment of hostile legislation. It will be cheaper for the company to be reasonable than otherwise. PLE stronger .in the cost have s3ecause very State Commission has valid Our English friends are waging war against the strike as a weapon for workmen, and oldtime labor lead- ers of Great Britain, including men heretofore advocated ex- treme measures to obtain better wages and conditions, are actively engaged in efforts to 3ritish workmen that action will produce more than could be hoped for from strikes. Keir Har- die, a member of the House of Com- mons and a member of the laboring class, is instancing the late attempt of the national strike of transport workers, which dismally failed, as a case of how things should not be done. The fall in the bank balances of the unions and the failure in most cases to secure any appreciable bene- fits through strikes, it is thought, will have a tendency to make the men more cautious. TL If the parcels post will reduce the cost of living, i complaint who have show legislative permanent results why is against high cost of living so strong in those countries which have a par- cels post? BANKRUPTCY MATTERS. Proceedings in Western District of Michigan. July 17—In the matter of Allen B. Clarke, bankrupt, of Grand Rapids, an order was made by the referee calling the first meeting of creditors to be held at his office on Sept. 4 for the purpose of electing a_ trustee, proving claims, examination of the bankrupt, etc. July 18—In the matter of Nellie Morris Thompson, bankrupt, of Grand Rapids, the trustee, Heber A. Knott, filed his supplemental fin- al report and vouchers in compliance with the final order of distribution, and an order was made discharging the trustee and No cause to the contrary having been closing the estate. shown by creditors, a certificate was made by the referee recommending that the bankrupt receive her dis- charge. No dividends were paid in this estate to there not ordinary creditors, sufficient assets to pay the administration expenses and preferred claims in full. July 19—In the matter of the Brink Shoe Store, bankrupt, of Grand Rap- being ids, the inventory and report of ap- praisers was filed and shows the fol- lowing assets’ Stock of Furniture and soe $ 717.90 §23.25 merchandise fixtures Appraised valuation ....$1,341.15 July 20—Fred S. Nowland, a loco- motive fireman of Grand Rapids, was adjudged a bankrupt on his own peti- tion by Judge Sessions, and the mat- ter was referred to Referee Wicks. An order was made by the referee calling the first meeting of creditors to be held at his office on Sept. 4, for the purpose of electing a_ trustee, proving claims, examination of the bankrupt, etc. The bankrupt’s assets show no assets excepting household eoods, which are claimed as exempt. The following creditors are sched- ulea: Creditors Secured by Contracts. W. W. Kimball Co., city...... $100.00 White Sewing Machine Co., ity oe ee ee 38.00 Weenet Bros., city -.-..-.-.- 64,50 Unsecured Creditors. J. S. Trompen & Co., city ..$ 2.15 Tony Faber, city -......----- 23.00 Houseman & Jones, city .... 3.65 Dick Brink Co., city -..--.-. 5.00 H. H. Jordan (Union Loan Ge) city (0055. 60.00 Citizens Finance Co,, city .. 15.00 Parl Sinita, city ......522.... 44.00 Mich. State Tel. Co.; city ..... 7.50 =. D, DelLaMater, city ....:. 4.00 Cf Adams Co., city... ...... 3.00 Al. Jone, Detroit . 22032. 3.50 Mrs, Myron Sutliff, Detroit... 3.85 7. ©. Beattie, lonia -........- 3.00 H:. Hamilton, Saginaw ...... 2.80 Paul Steketee & Sons, city .. 4.20 Donovan Credit Clothing Co., Me a. 3.50 Dr J.B. DeWar; city 2:.-..:. 60.00 a 3 Katz, city. 5s sss 2,50 James T. Hughes, citv ....... 29.50 S. M. Chandler, Benton Har- BOP oo cis ee cee eee ee 25.00 $305.75 MICHIGAN TRADESMAN. July 20—In the matter of Charles F. King, bankrupt, of Grand Rapids, the trustee, Fred Maichele, of Grand Rapids, filed a report showing an of- fer from V. Arrowsmith and Charles Ledward, of Grand Rapids, of $900 for the stock and fixtures in this matter, including the bankrupt’s ex- emptions, of the appraised valuation of $1,188.50. An made by the referee directing credit- order has been ors to show cause, if any there be, why such sale should not be author- ized and confirmed, at his office on 5, 1912. Aug. Will Parcels Post Cheapen Trans- portation? We are not misrepresenting any- one when we say that those who are pushing parcels post believe that when fully installed as a part of the machinery of the Postoffice Depart- ment the number of the packages will be largely increased. They know that the average weight will be in- creased by reason of the raising of the limit to eleven pounds. Those opposing parcels post believe’ the same thing, Should parcels post be- come a fact, the mail order houses, department stores, daily papers and magazines would immediately exploit Why Some Men Fail and Others Succeed. Edward Miller, Jr., the Indiana philosopher and merchant, of Evansville, Ind., has accepted a position on the editorial staff of the Critic, a weekly journal devoted to the interests of all humanity. Mr, Miller is well known in the literary world as the originator of the idea that thoughts travel in families, and his knowledge con- cerning the intellect of man, together with his twenty-five years of successful business career, places him in a mental position where he can successfully explain why some people fail while others succeed. The Critic is a publication which takes up the great problems of both the intellectual and industrial world and Mr. Miller’s articles will deal with the progressive sides of these two very important subjects, and if you wish to keep well informed along these lines, send $1 for one year’s subscription to the Critic, Portageville, Mo. Butter, Eggs, Poultry, Beans and Po- tatoes at Buffalo. Buffalo, July 24—Creamery butter, 25@27c; dairy, 20@24c; poor to good, all kinds, 18@22c. Cheese—Fancy, 15%@16c; 15c; poor to good, 8@12c. choice, Eggs—Choice fresh, 20c; candled, 21@22c. Poultry (live) — Turkeys, 12@14c; cox, 10@11c; fowls, 14@15c; chicks, 18@22c; ducks, 14@15c; geese, 10c. Beans — Red kidney, $2.65@2.75; white kidney, $3@3.10; medium, $3.10 @3.15; marrow, $3.25: pea, $3@3,10. Potatoes—New, $2.75@2.85 per bbl. Rea & Witzig. it as being the great boon so long looked for that would cheapen the cost of transportation and thereby the cost of living. Millions of our people would fall into line with this belief and immediately proceed to avail themselves of the opportunity to save(?) a few pennies. All of the proposed general cels post par- bills have for their basic charge 25 cents for eleven pounds, and, by the way, the advocates of parcels post do not tell us how they are going to cheapen transportation on parcels weighing more than eleven pounds, or on food stuffs and provi- sions, and on merchandise prohibited July 24, 1912 by the mail. However, we can readily surmise that when they get an eleven pound parcels post, they will want a twenty-five, fifty or 100 pound limit, and the next step will be Government ownership of the railroads. Going back to the eleven pounds for 25 cents proposition, we are safe in saying that there will be an enor- mous increase in the number of such packages going through the mails, very likely fifty times as many in a very short period of time, according to mail order estimates. Eleven is contained into 100 almost nine times exactly. Therefore nine eleven pound packages sent through the mail at 25 cents each will cost the consumer $2.25 per 100 pounds for carrying charges. The rate per hundred by freight on high-class merchandise from New York to Chicago and St. Louis is not one-quarter of $2.25, and much less on commodities carryinga cheaper rate, and in the great ma- jority of the local freight rate from jobbing centers to small towns will not equal or exceed 25 cents per 100 pounds. Therefore the shipper by parcels post will have to pay as much to transport eleven pounds as a re- tail merchant or any other class of our people will pay to transport 100 pounds on the same class of merchan- dise, and the difference saved by the local merchant would in many cases give him a handsome profit. Can the most persistent advocate of parcels post show us where transportation will be cheaper on such merchandise as will be admitted to the mail? Can he show us how by means of a parcels post the high cost of living is going to be reduced? Certainly it can not cheapen the transportation of packages weighing over eleven pounds or on merchandise not ad- mitted in the mails. The express companies will continue to carry all except the eleven pound packages, and if the Government gets all of that business, the express companies will still be able to overcharge on the great bulk of business. which they now handle, Therefore this whole proposition falls back on the question of the regulation of express rates, the reduction of express rates. Then transportation would be cheap- er on all classes and sizes of pack- ages and to all classes of people, merchants and consumers alike—the only fair and just method, and the only way whereby an enormous Gov- ernment deficit may be avoided. Mr. Reader, suppose you cut this out and mail this to your Congress- man and ask him how he expects parcels post to help anyone except the mail order houses and the city department stores, together with the city press and the magazines who, oftener than not, are against him in his political fight for existence. J. R. M. A perfectly Pure Vegetable Butter Color and one that complies with the pure food laws of every State and of the United States. Manufactured by Wells & Richardson Co. Burlington, Vt. q Dandelion Vegetable Butter Color { i | “ et He } 1 a. >» snd aniston eee a July 24, 1912 MICHIGAN TRADESMAN 3 NEW YORK MARKET. showing some accumulation. Whole not receiving the profit he ought to Fight for a Square Deal. milk, 154@15%c. receive. The retail merchants do not ask Special Features of the Grocery and Produce Trade. Special Correspondence. New York, July 22—Spot coffee is about as dull as at any time for months. Sales are of the smallest Possible amounts, and neither buyer nor seller seems to take much inter- est. In store and afloat there are 2,227,210 bags of Brazilian coffee, against 2,167,543 bags at the same tome a year ago, At the close Rio No. 7 is worth in an invoice way 14 @14%4c. Milds are very quiet. The demand for refined sugar is rather quiet, as the trade in the coun- try generally seems to be stocked up with an amount sufficient to last un- til the end of the month. General quotations have been on the basis of 5.10c, but there are indications that some concession might be made. Teas are moving in about the usual rut, although a few good sales have been reported. Sellers are hopeful, but at the same time it is said that some concession was being made of Formosas sold to dealers not in the city, and that Japans are a little lower. The trade is waiting for new-crop rice, and in the mean time very little business is going forward in present supplies. Prices are very firmly main- tained and are likely to be so indefi- nitely. Prime to choice domestic, 5¥@534c, Spices are about unchanged. Some speculative buying is being done in nutmegs and pepper, but with supplies moderate as to size the outlook is for some advance in quotations all along the line. At any rate, prices are firmly held. Grocery grades of molasses are moving slowly, but the market gen- erally is flat, if not “stale and un- profitable.” Syrups are steady, witha pretty good export business going forward. Canned goods are very quiet. The away on vacations, and the whole district is simply drifting along. Spot goods of almost all kinds are pretty well cleaned up and there is simply the usual lull, which will ex- tend over about a fortnight. Some new tomatoes have been offered and have sold at about $1.10 in a small way. The quality, however, is rath- er “raw” and not pleasing to sight nor taste. Futures generally are on a basis of 82%c. Old stocks are said to be pretty closely sold up. Corn is slow and unchanged. Peas are be- ing called for more freely, but in the lower grades. The trade regards with great satisfaction reports from Ohio and Wisconsin that recent rains have materially improved the out- look, and that there is likely to be a pretty fair sized pack after all, Pric- es are very firm. Little, if any, change has taken place in the butter market. Supplies seem to be sufficient for all require- ments and at the close creamery spe- cials are on the basis of 27@27'%4c; firsts, 26@26%4c; imitation creamery, 2314@24c; factory, 22%4@23c. ’ Cheese is steady, with the supply “boys” are Eggs have been in quite free re- ceipt, and the market in general shows little, if any, change. Best Western, 23c; from this the descent is rather rapid to 19@20c. >>> The National Federation of Retail Merchants. The people of this country depend upon the retail merchants for the varied and many things they use. They demand of the merchant the best service possible. Merchandising has been developed to a point where the customer must be given highly satisfactory service in quality and de- livery. Few have ever paused to consider what it would mean if the retail merchants were to all simul- taneously close their doors and re- fuse to longer serve the public; or what a disastrous panic would en- sue if the retailers were to refuse credit and demand payment of all the accounts due them. Retailer Misrepresented. 3ut a very brief consideration of such a possibility will convince any- one of the important part the re- tail merchant plays in the lives of the people, Yet, notwithstanding the fact that retailers are the class upon which the people must depend for their supplies of food and cloth- ing, etc., the influence of the newspa- pers, and the effect of the unjust Government suits against the retail associations is such that the public seems instantly ready to denounce the retailer. Why? Had No One To Plead His Case. Simply because the merchant has never had anyone to present his side of the case. He has had no one to plead his cause. He, with his adver- tising, is the main support of the very hewspapers that are everlastingly hounding and misrepresenting him to the people whom he is striving to serve, and for whose convenience he invests his money in the buying and selling of goods on a margin that is insignificant compared to the margin of profit on which many other en- terprises are conducted. Federation To Correct Misrepre- sentation. The chief purpose of the Federa- tion is to see that the retail mer- chant gets proper representation. That his cause is set before the peo- ple in its true status; that informa- tion be gathered from the various lines of trade and laid before the au- thorities at Washington so that they may not be misled by the fallacious arguments of those interests that seek to build themselves up by tearing down the business and reputation of the retail merchants; that the people may be given to know that the “lit- tle business men” upon whom they depend for their meat, their bread, their butter, their vegetables, their clothing, and the supplies of all kinds that they must have, are not taking undue advantage of them in prices; that the retailer is not receiving an exorbitant and unmerited profit on his operations. That, in fact, he is Federation Will Co-operate. The Federation will seek the co- operation of the papers published in the interests of the different lines of business, and will, by argument and presentation of facts, endeavor to bring the publishers of the daily and weekly newspapers into a more rea- sonable and fair frame of mind to- ward the retail merchants, and it will make a special point of correcting the many wrong ideas that appar- ently prevail. in the minds of Gov- ernment officials concerning the question whether or not the retail merchant is a necessary factor in the work of distributing the product of farm and factory to the consum- ers. Facts To Be Made Known, With the National Federation of Retail Merchants in the field, on the job for the protection of the retail merchants, the interests that have so long had full sway in bending senti- ment to serve their purpose, will find themselves facing the spotlight of truth and fact, knowing that the peo- ple whom they have so long sought to deceive, and in a large measure have deceived, are also aware of the true facts. Public officials, once they realize that the truth is spread be- fore the public, before the voters, will pause and consider the possible ef- fect upon their political careers be- fore they lend themselves as willing tools of special interests. for themselves any special privileg- es, nor are they willing that any oth- shall have such privileges. This is simply a fight for a square deal. Arthur L. Holmes. —_~++.___ Why He Was Happy. [t was Smith and Brown, and it was Smith who asked: “So you have become a suburban- ite?” oes.” “The crowing roosters Up 4t' 3 er class wake you o'clock in the morning?” " JUSE So. “And the lawn mowers begin their racket an hour later?” “es.” “And there are goats out there?” “Dozens of them.” “And children race over your lawn?” “In droves.” “And you have burglars out there?” “Almost every night.” “And there is trouble with the wa- ter and gas?” Plenty of it2’ “And they charge extra for deliver- ing coal?” “Fifty cents a ton.” Brown. “Hold on, Smith. You are going to ask me why I moved out there.” "Yes. For the life of me I can't see—” “Easy as rolling off a log. It was to get rid of the strawberry and string bean man!” Absolutely Pure It always gives the greatest satisfaction to customers, and in the end yields the larger profit to the grocer. MICHIGAN TRADESMAN Movements of Merchants. Adrian — Charles Baum succeeds Harry Cleg in the meat business. Fountain—Gladwin Tracy has en- gaged in the harness business here. Sidney—Reuben Finch, recently of Greenville, has opened a drug store here. Flushing—Gus. Herron, formerly of Owosso, has opened a_ bazaar here. Charlotte—Bert Porter succeeds Waddell & Cobb in the meat busi- ness. Evart—A. Brunk & Co. will engage in the jewelry business here about Aug. 1. Muir — Palmer & West succeed Geo. L. West & Co. in the grocery business. Jackson—The Union Bank has_in- creased its capital stock from $200,000 to $400,000. Marshall—The Jackson Grocer Co. has taken possession of the Easerly grocery stock. Linwood—The Linwood Elevator Co. has increased its capital stock from $8,000 to $12,000, Ottawa Lake—The Ottawa Lake Elevator Co. has increased its capi- tal stock from $5,000 to $10,000. Clare—Oise Derby has purchased the confectionery and fruit stock of Fred Stanley and taken possession. Caro—F, E. Luckhard has sold his grocery stock to W. D. Merchant, re- cently of Harrison who will continue the business. Highland Park—F. H. Tuttle & Co., grocers, will open a branch store at the corner of Church street and Woodward avenue. Eaton Rapids—A. M. Smith & Co, have established branch poultry, egg and cream buying stations at Ver- montville and Nashville. Caro—Frank Mallory has contract- ed to sell his grocery stock to Don- ald Graham, of Chicago, who will take possession August 15. Elmira—T. S. Jordan & Son have sold their general stock to Wickett & Lamoin, who will continue the business at the same location. Wayland—W. S. Weaver has pur- chased the grocery stock of E. R. Burchard and will continue the busi- ness in connection with his hardware stock. Novesta—Thomas Doyle has sold his stock of general merchandise, store building and fixtures to Her- bert Quick, who will continue the business. Pt. Huron—S. J. Watts has been elected Vice-President of the Aikman Bakery Co., to succeed the late C. N. Runnels, Mr. Watts is also general manager of the company. Eaton Rapids—B. H. Custer & Son are closing out their stock of general merchandise and will retire from business about Sept. 1, Owing to the ill health of the senior member of the firm, Camden—H. H. Houtz has sold his stock of general merchandise to Benge & Harper, recently engaged in general trade at Allen. The business will be continued at the same loca- tion. Nessen City—Chatterton & Son, who conduct a produce business and grain elevator, are building a ware- house and elevator here which they will operate under the management of A. Bolton. Coopersville—Charles W. Streeter has sold his grocery stock to Evart Heethuis, formerly engaged in a sim- ilar business at Muskegon. The busi- ness will be continued under the style of Heethuis & Son. Cheboygan — A new clothing store has been opened under the style of the Malanfant-Rogan Clothing Co., with an authorized capital stock of $10,000, of which $6,000 has been subscribed and $4,000 paid in in cash. Escanak-*-‘rhe Home Store Co,, of Milwaukee, has leased the store building at 1008 Ludington street and will occupy it with a stock of bazaar goods. This will be one of a chain of twenty stores conducted by this firm. Battle Creek—C. F. Russell, who conducts a ‘bazaar store on West Main street, has sold his stock to James Cunningham and Thomas A. Kelleher, who have formed a copart- nership and will continue the busi- ness. Calumet—-I. Bluementhal, one of the pioneer merchants of this pace, is closing out his stock of clothing and men’s furnishing goods and will en- gage in a similar business in a larger city, the name of which is as yet undecided, South Haven—Henry Zeedyk, who has conducted a general store here for the past thirty-two years, has sold his stock and the east half of his store building to Joseph Bosch and son, Edmund, who have taken possession, Schoolcraft—C. E. Carpenter has sold his grain mill and coal business to Harry Knappen, of Richland, and Daniel S. Case, of this place, who have formed a copartnership and will operate the mill and conduct a gen- eral grain business. Albion — G. H. Kilian, who has been engaged in the furniture and undertaking business for the past twenty-five years, has sold his stock to L. A. Lyle, recently in the same line of business at Decatur, who will continue the business. Charlotte—The Ainger Store Co.’s building, which was destroyed by fire in January, is being replaced by a new building. J. J. Raby, recently of South Boardman, will stock the new store and manage the business, having purchased an interest in the company. Addison—Fire has destroyed the Bowen building, containing five stores, entailing a total loss esti- mated at $10,000. Merchants affected by the fire are A. E. Widdifield, drugs; F. Nichols, jewelry; Mrs. A. H. Ayvers, millinery; Crofoot & Em- mons, hardware, Battle Creek—When Geo. Little- field, a youthful grocery clerk, was in doubt as to whether he had drawn a full measure of gasoline, he struck a match to investigate and as a re- sult the Farmers’ co-operative gro- cery was destroyed. Littlefield was seriously but not fatally burned. The loss is estimated at $5,000. Ashley—Fire, which started from some unknown cause in the clothing store of Earl Derry July 19, did dam- age estimated at over $30,000 by de- stroying eight of the best business blocks. Merchants losing stocks are Earl Derry, clothing, loss $4,000; D. E. Bickford, grocer, loss $5,000; W. C. Tiffany, dry goods, loss $6,000. Benton Harbor—R. Banyon Bros., dealers in meats, have merged their business into a stock company under the style of the R. C. Banyon Co., to engage in the wholesale and retail provision and produce business, with an authorized capital stock of $5,000, which has been subscribed, $1,086 be- ing paid in in cash and $3,914 in property. Bay City—The trend of sentiment here is that the volume of business thus far has not been affected ad- versely by reason of political agita- tion to the extent that might be ex- pected. Building operations are ona much larger scale than usual, and no legislation calculated to injure busi- ness is regarded as probable at this session of Congress. Pt. Huron—Telephone patrons here are in an uproar over being given them by the Michigan Telephone Co. Considerable incon- venience is being caused in all busi- ness places and a petition has been presented to the City Commission in the hope that it will take the matter up with the telephone company and have the service bettered. Mayor Bell stated that if the company did not give better service within a few days, he would ask the State Rail- road Commission to come here and investigate the matter, Lansing—The majority of mem- bers of the Waldron exchange au- thorized the County Telephone Co, to take possession of the exchange, whereupon seventy members institut- ed proceedings to oust the Hillsdale company. The transfer was approy- ed in the lower court, but the Su- preme Court says the majority could not force the sale, and directs. the Hillsdale company to vacate the ex- change. According to a decision of the Supreme Court handed down in the service - July 24, 1919 the case of the minority shareholders against the Hillsdale County Tele. phone Co., a majority of the mem- bers of a mutual benefit telephone as- sociation, not incorporated, can not force the sale of the exchange. Cheboygan — The deal that was supposed to have come to a head [ast week whereby Fred Malanfant, 0) this city, and Michael J. Rogan, of Detroit, were to purchase the cloth- ing store and stock of the Amo & McManus Co., in this city, has fallen through because of some misunder- standing and Messrs. Malanfant and Rogan will instead put in a stock of men’s clothing and furnishing goods in the building formerly occupied by William Meisel with a bazaar stock, under the style of the Malanfant & Rogan Clothing Co. Mr. Malanfant has been with the Star Clothing House eight years. Mr, Rogan rep- resents Solomon Bros. & Lempert, Rochester, in the Middle West and makes his home in Detroit. He will not be active in the business. Manufacturing Matters. Detroit—The capital stock of the Giant Mineral Water Co., Inc., has been increased from $10,000 to $150,000. Detroit—The capital stock of the Michigan Cash Register Co. has been increased from $100,000 to $150,000. Detroit—The Thomas Forman Co., manufacturer of flooring and hardwood lumber, has increased its capital stock from $250,000 to $350,000. Coldwater—Fire originating from the friction of a belt destroyed the plant of the Wolverine Portland Ce- ment Co. July 20. The loss is about $100,000, partially insured. Pentwater—The Buss Manufactur- ing Co. has been organized with a capital stock of $25,000, all of which has been paid in. The company will make a specialty of building heavy wood working machinery. Bay City—The Bay City Copper & Brass Manufacturing Co. has been in- corporated with an authorized capital stock of $50,000, of which $26,000 has been subscribed, $1,000 being paid in in cash and $25,000 in property. Detroit—The Troike Muffler Co. has engaged in business to manufacture and sell gas and gasoline engine mufflers, with an authorized capital stock 0! $50,000, of which $30,000 has been sub- scribed and paid in in property. Detroit—The Pocket Nebulizer Co. has engaged in business to manufac- ture and deal in atomizers and other instruments of like character, with an authorized capital stock of $1,000, all of which has been subscribed and paid in in cash. Kalamazoo—The Spade Manufactur- ing Co. has been organized to manufac- ture and sell automobile parts and met- al manufacturing and job work, with an authorized capital stock of $50,000, of which $32,000 has been subscribed and paid in in property. Munising—The Munising Wooden- ware Co. has started a camp one mile west of Chatham. During June the plant shipped twice as much of its product as during any month since it has been manufacturing. The con- cern has bought the logs in the Great Lakes Veneer Co.’s yards. RTS es cocaine ene ter July 24, 1912 MICHIGAN The Produce Market. Apples—Duchess command about $1.50 per bu. Apricots—California, $1.15 per box. Bananas—$3.75 per 100 Ibs. Beets—25c per doz. bunches. Butter—The market is about. sta- tionary, prices showing but little change during the past month. Quo- tations on creamery extras are still about 2c per pound above prices one year ago. Receipts are heavy, but the demand is of sufficient size to keep the markets well cleaned up. Low grades are meeting with nearly as good demand as fancy stock. Extras are now held at 26c in tubs and 27@ 28c in prints. Local dealers pay 19c for No. 1 dairy grades and 1%c for packing stock. Cabbage—$1.75 per crate for new stock for home grown. Carrots—25c per doz. bunches. Cherries—$1.75 per 16 qt. crate for Sweet; $1.50 per crate for sour. Cucumbers—50c per doz. for hot house. Eggs—The market is firm and un- changed. The consumptive demand is about normal for the season and a large percentage of the receipts show heat defects and have to be sold at lower prices. The market for good eggs is ruling about 10 per cent® above a year ago, and a steady mar- ket seems likely, with unchanged prices, for the coming week. Local dealers are paying 17c loss off. Gooseberries—$1.50 per 16 qt. crate Green Onions—12c per doz. for Evergreen and 15c for Silver Skins. Green Peppers—50c per small bas- ket. Honey—18c per lb. for white clov- er and 17c for dark. Lemons—California and Messina have declined to $5.50 per box. Lettuce—Leaf, 65c per bu.; head, 75c per bu. Musk Melons—California Rocky- fords command $3 per crate for 45s and $2.75 for 54s. Georgia stock is sold at $2 per crate for all sizes. Onions—White Texas Bermudas are now out of market. Yellow com- mand $1 per crate. Spanish are in fair demand at $1.85 per crate. Oranges—$4.25@4.50 for Valencias. Peaches—Elbertas from Georgia and Texas are sold at $1.50@1.75 in bu. baskets. The crop is large, but growers are getting very little out of it, owing to the heavy transportation and refrigerator cost and the loss through spoilage. Six basket crates command $1.50. Peas—$1.50 per bu. for Telephones. Pieplant—85c per 40 Ib. box for home grown. Plums—California, $1.50@1.65 per box. . Potatoes—Home grown are now in market, commanding about $1.25 per bu. Southern are in large supply at $3 per bbl. Poultry—Local dealers pay 18c for broilers; 10%4c for fowls; 5%4c for old roosters; 7c for geese; 8c fo1 ducks; 10c for turkeys. These prices are for live-weight. Dressed the 2c higher. Radishes—10c per doz. for garden grown. Raspberries—$2.25 for black and $2.40 for red—16 qt. cases. Spinach—75c per bu. Tomatoes — Four basket crates, 85c; 8 lb. basket of home grown hot house, 85c. Veal—5@1 Ic, quality. Watermelons—Georgia stock is in strong demand at $2.75 per bbl. of 10. Wax Beans—$1 per bu. for home grown. Whortleberries—$1.50 per crate of 16 qts. according to the Ludwig Winternitz, who came to this country from Prague, Bohemia, twenty-eight years ago and located in Grand Rapids as the representative of a compressed yeast manufacturer, has severed his connection with the Fleischmann Company, after a con- tinuous career on the road for twenty years as traveling auditor and sails from New York to-morrow on the Cleveland for Europe. He will spena the summer at his old home in Bo- hemia, rejoining the Cleveland at Villafranca October 31 for a_ trip around the world. If any one has richly earned a respite from business cares and responsibilities, it is Mr. Winternitz. He has been faithful to every trust. He has never failed to discharge every obligation that prop- erly came to his door. He retires from business with a substantial com- petence, saved thorugh long years of faithful service, and his condition and temperament will enable him to spend the remainder of his days in peace and contentment. Contention and controversy have no place in his philosophy. His heart is as kindly as his beneficent appearance indi- cates, His devotion to his deceased wife, his unvarying love and kindness towards his friends, his broad sym- pathy towards mankind in general are matters of comment among those who know why. C. E. Bechtel, druggist at Shelby, who recently lost his stock by fire, has re-engaged in business, purchas- ing the new stock of the Hazeltine & Perkins Drug Co, Actions must speak louder than words in order to make themselves heard above the boasting. TRADESMAN The Grocery Market. Sugar—The New York market is firm on the basis of 5.10. The demand is said to have been heavy during the past two weeks on account of so much being used for canning pur- poses. The raw market has shown considerable strength and is very ac- tive, with reports coming from Eu- rope that the market of that country has shown a greater advance than here for the past ten days. Tea—Trading is generally quiet. Prices for new Japans have settled down to about the same as last year and, as the buyers and sellers have gotten together, purchases will, no doubt, be more regular from now on. The shipments are later than usual, but are now coming in fairly well, although about a million pounds less to date than last year have been mar- keted. Second crops are reported about 25 per cent. short of last sea- son. The first pickings of Formosa Oolongs show good crop, but the protracted rains have somewhat in- jured the leaf and it does not show up quite equal to last year. The pro- duction is larger, with prices 114@2c higher. Gunpowders and Congous are plentiful and prices reasonable. Ceylons and Indias are firm, with high grades in demand. Coffee—Rio and Santos are ashade weaker, entirely owing to the lack of demand. Mild coffees are unchanged and dull. Java and Mocha are dull at ruling prices. The demand is of about the usual size for July. Noth- ing definite in regard to the new crop has been obtained during the week. Canned Fruits — Apples are un- changed and dull. The pack of all fruits in California this season is ex- pected to be much larger than in 1911. The demand for canned fruits from the country retailer is said to be very good, but the city retailer is in closer touch with his trade and the consequence is they buy more fresh fruit and less canned, Canned Vegetables—Tomatoes are weaker. Maryland packers are pack- ing new goods and are offering them at $1.15 in a large way. This is 10c below what spot 1911 goods were selling for and they have been forc- ed to the lower basis. New pack are offered at $1 for early shipment, and it is only a question of time when the 1911 surplus will have to go there also, or to any other price that new goods reach. New tomatoes for fu- ture shipment are unchanged, steady to firm, and some demand is noted for them. The pack will be much better this year than in the past on account of the new law put into ef- fect limiting the quantity of water in canned tomatoes. Canned corn re- mains low and the demand is only of fair size. It is still too early to know anything about the coming pack, but reports from most corn raising sec- tions are to the effect that prospects are good for a fair yield. The pack of peas will be small from present prospects and prices are expected to remain fully as high during the sea- son of 1912 as they have been in the past. Dried Fruits—Spot raisins show a 5 slight decline during the past two weeks, but future prices are firm. Evaporated apples hold at very low prices but the quality of most stocks obtainable at the present time is said to be poor. The market on evaporat- ed apricots is firmer than at the opening of the season. New goods are in transit and old apricots are selling at about the same price as quotations on new. Peaches will not reach this market béfore September, but stocks of old goods are heavy and prices are not liable to go any higher. Future prices are low, and with the carry-over may go. still lower, Cheese—The consumptive demand is not quite so good, and no change of importance seems likely in the near future. The future, however, depends entirely on the weather. Molasses and Syrups—There is no chaneg from last week’s quotations. Olives—Prices are low, but the market is firm and reports from olive growing countries state that crops will be small this year and prices will be higher. Rice—Supplies of rice in the South are not large and the mills seem able to maintain prices. Spot rice is mov- ing slowly, and while prices are high, it is one of the cheapest articles of food in the grocery line. Spices—Wholesalers expect the de- mand to increase from now on, or as soon as the pickling Prices are unchanged week. season opens. during the Cloves and pepper, however, show considerable strength. Fish—Cod, hake and haddock are all dull at ruling prices. unchanged, with fair domestic and Salmon is demand. Both imported sardines are in moderate request at unchanged prices. Mackerel is unchanged, with fair demand. Provisions—Smoked meats are firm and unchanged, with a very good consumptive demand. Pure and com- pound lard are steady at unchanged prices and a moderate consumptive demand. Dried beef, canned meats and barrel pork are in good demand at unchanged prices. Archie J. Bellaire, druggist at (old) 1169 Wealthy street, has merged his business into a stock company under the style of the Bellaire Drug Co., with an authorized capitalization of $5,000, of which $2,520 has been sub- scribed, $365 paid in in cash and $635 in property. Archie J. Bellaire holds $1,160 of the stock and Police Judge Frank A. Hess an equal amount. Walter Winchester andC.C. Foll- mer expect to sail from San Fran- cisco August 21, stopping a week at Tahiti and Raratonga Islands, thence on to New Zealand, where they will spend a week, then to the Island of Fiji for a wek and then to Samoa. They expect to be gone about three months. Geo. B. Farmer & Son have engag- ed in general trade at Lake City, purchasing their dry goods of the Grand Rapids Dry Goods Co., shoes of the Herold-Bertsch Shoe Co and groceries of the Worden Grocer Co. and the Lemon & Wheeler Company. FAECAL MICHIGAN TRADESMAN A Cad pre espa Financial Center of the City Nailed Down, The building of a new hotel to take the place of the old Pantlind seems now assured. The entire block, bounded by Monroe, Pearl, Lyon and Campau, is now in friendly hands, Wm. Groskopf finally giving an op- tion on his Monroe avenue frontage at $70.000. The plan is to organize with a capitalization of $1,000,000, half to be common and half prefer- red stock and to issue bonds to an amount not to exceed $1,000,000 to furnish the additional money need- ed. The building to be erected would cover the entire square, as much of it as may be needed to be used for hotel purposes and the re- mainder for furniture exposition and other purposes. The Old National Bank would hold its old location, at the corner of Pearl, and it is certain the Kent State will make a lease of the Lyon street corner one of the conditions of the sale of its proper- ty. As for the financing of the plan, fine progress has already been made. The outside furniture manufacturers exhibiting in this market have sub- scribed for $50,000 of the stock, the local furniture manufacturers have agreed to take $200,000, the Old Na- tional is down for $100,000 and sub- scriptions from citizens and business men have already been secured fo; $160,000 more. An energetic can- vass for additional subscriptions will be started this week and there is little doubt now but that the plan will go through. According to present plans the old Pantlind will be closed on Feb. 1, the clearing of the site for the new hotel will begin at once and the new hotel will be ready by Dec. 1 following. This new hotel has long been needed and its building will mark the opening of a new era for Grand Rapids. Tearing down the old Pantlind will be the first in- stance on record where a_ building still serviceable will be torn down to make room for something better, The example may start others to simi- lar action. No city in the country is more in need of tearing down than Grand Rapids. With the Fourth National, the Old, the Kent State and the Commercial Savings banks all in a row and the Grand Rapids National City estab- lished on Campau square, the finan- cial center of the city ought to be re- garded as pretty thoroughly nailed down for all time to come. The build- ing of the new hotel will cinch that commercial and social interest which the city’s leading hotel always repre- sents. It is natural that property owners should enquire what influ- ibidenthiseniccninndemetoanchonaininonaeciseioneeaniscecsene ee eee ence this will have on retail trade. It is reasonable to expect that this con- centration will give value to down town real estate, but it may not be amiss to recall that the busiest and best retail streets in New York, Detroit, Chicago and other cities are not those streets in which the banks are most numerous and the _ hotels the thickest. The probabilities are that Campau square will be the city’s great financial center, but the retail interests are quite likely to diffuse in- to the side streets where rentals are not so high. The Commercial Savings Bank has purchased the 20 feet frontage ad- joining its building at Monroe and Lyon and upon the expiration of the leases held by present tenants will consider improvement plans. The bank now owns 47 feet frontage on a commanding corner and a fine of- fice building is one of the possibili- ties. The additional frontage is un- derstood to have cost $35,000. The inventory of the estate of the late Samuel B. Jenks has just been filed and it caused some surprise, It was generally known that Mr. Jenks was in comfortable circumstances, but few suspected that his rank was . with the millionaires. The inventory showed personal property to the amount of $917,698.75 and real es- tate $167,663. Mr. Jenks was very modest and unassuming, not given to style display of his wealth nor of extravagant spending. He was for- tunate in his undertakings and what was as important as anything else, he knew how to take care of his money after he had made it. Charles F. Young and Leland N. Young, his son, have sold the Athens Gas Co. to a syndicate of Philadel- phia bankers who operate Southern gas properties for approximately $250,000. This property was purchas- ed by Mr, Young and Chas. B. Kel- sey in 1893. Two years later Mr. Young purchased Mr. Kelsey’s inter- est in the property. In 1899 Mr. Young spent $20,000 fresh money to make the property more modern and at the time of sale it was regarded as one of the best developed gas properties in the South. Mr. Young’s son has been connected with the business for nine years and for the past six years he has been sole man- ager of the business. The purchase was made to develop a young man along business lines—and the pur- pose was accomplished. A _ peculiari- ty of the property is that it was never bonded during the time it was under July 24, 1912 We Offer and Recommend The Preferred Stock of Consumers Power Co. Largest Underlying Company of Commonwealth Power Ry. Lt. Co. Netting about 644% and TAX EXEMPT A. E Kusterer & Co 733 Michigan Trust Bldg., Grand Rapids GRAND RAPIDS NATIONAL CITY BANK Resources $8,500,000 Our active connections with large banks in financial centers and ex- tensive banking acquaintance throughout Western Michigan, en- able us to offer exceptional banking service to Merchants, Treasurers, Trustees, Administrators and Individuals who desire the best returns in in- terest consistent with safety, avail- ability and strict confidence. CORRESPONDENCE PROMPTLY REPLIED TO Fourth National Bank Savings United Commercial Deposits States: Deposits Depositary Per Cent Per Cent Interest Paid Interest Paid on on Savings Certificates of Deposits Deposit Left Compounded Semi-Annually Ce i Surplus Capital and Undivided Stock Profits $300,000 $250,000 2%4% Every Six Months Is what we pay at our office on the Bonds we sell. $100.00 Bonds—5% a Year THE MICHIGAN TRUST Co. f £ i 4 ‘ | id (een maREREREROReENS seem SPOOR en EOI TR = . 0 Ae ener ~ oper July 24, 1912 the ownership of the Youngs. The Junior Young will remain with the property for a few weeks until the new manager becomes’ thoroughly conversant with the duties of the po- sition. Mr. Young owns the gas com- pany at Alpena and is accomplishing with that what he did in Athens, and he also owns a gas property in the West. Mr, Young and his son will take a trip to Panama this fall and then go to Germany to study gas manufacturing processes there, with a view to applying the latest methods to the properties he now owns and others which he may ac- quire. The possibilities of the sale of the Citizens Teiephone Co. is of interest to the dealers in investment securi- ties. If a sale were effected on a cash basis it would mean the dump- ing of about $4,000,000 into Grand Rapids and a large proportion of this amount would be seeking re-invest- ment. The Citizens, however, is not yet sold.and there is no immediate necessity for those who have securi- ties to sell to display their wares. James R. Wylie is spending a few days on his ancestral farm near Mar- tin, Allegan county. The farm is one Mr. Wylie’s father carved out of the original forest, comprising about 600 acres, and while there he occupies the old homestead. The re-organization of the Phoenix Furniture Co., it is expected, will be effected this week. All but a small fraction of the $500,000 capitalization has been turned in as assenting to the sale of the property, and it would be unanimous but for the absence from the city of those who hold a few shares. If the assent can not be made unanimous by the time of the stockholders’ meeting the proceed- ing will be for the old company to sell its property to the new and then be formally wound up as the law pro- vides, Business will be continued as usual and, so far as the general pub- lic is concerned, nobody will know the difference. The new control, with such men as Robert W. Irwin, A. W. Hompe and Ralph Tietsort in charge of the practical part of it, is certain to be a success. The new management will be given a cordial welcome by the trade, and yet there will be regret at the passing of the old. Robert W. Merrill has been here for upwards of thirty-five years and so few of the old timers are left that he will be missed. —_~++. Quotations on Local Stocks and Bonds. Bid. — Am. Gas & Elec. Co., Com. 78 Am. Gas & Elec. Co., Pfd. 46 47% *Am. Light & Trac. Co., Com. 383 385 *Am. Light & Trac. Co., Pfd. 107% 17 Am. Public Utilities, Com. 53 Am. Public Utilities, Pfd. 80 82 Can. Puget Sound Lbr. 2% 3 Cities Serviec Co., Com. 115 120 Cities Service Co., Pfd. 88 90 *Citizens Telephone 95 96 Comw’th Pr. Ry. & Lt., Com. 63 63% Comw’th Pr. Ry. & Lt. Pfd. 92 93% Dennis Salt & Lbr. Co. 95 100 Blec. Bond Deposit Pfd. 83 85 Fourth National Bank 200 208 rniture City Brewing Co. 60 70 Globe Knitting Works, Com. 110 112% Globe Knitting Works, Pfd. 100 G. R. Brewing Co. 200 G. R. Nat'l City Bank + BIB) CATS G. R. Savings Bank 185 MICHIGAN TRADESMAN Holland-St. Louis Sugar Com. 10% 10% Kent State Bank 260 Macey Co., Com. 200 Lincoln Gas & Elec. Co. 40 42 Macey Company, Pfd. 95 97 Michigan Sugar Co., Com. 89 90% Michigan State Tele. Co., Pfd. 100 101% National Grocer Co., Pfd. ' 86% 87% Ozark Power & Water, Com. 45 Pacific Gas & Elec. Co., Com. 66 67 Pacific Gas & Elec. Co., Pfd. 91% 92% Peoples Savings Bank 250 Tennessee Ry. Lt. & Pr., Com. 244% 25% Tennessee Ry. Lt. & Pr., Pfd. 78% 79% United Light & Railway, Com. 68 70 United Lt. & Railway ist Pfd, 85 90 United Lt. & Railway 2nd Pfd. 75 80 Bonds. Chattanooga Gas Co. 1927 95 97 Denver Gas & Hlec. Co. 1949 954% 96% Flint Gas Co. 1924 96 97% G. R. Edison Co. G. R. Gas Light Co. G. R. Railway Co. Kalamazoo Gas Co. Saginaw City Gas Co. *E)x-dividend. July 28, 1912. 1916 97 99 1915 100% 100% 1916 100 §=101 1920 95 100 1916 99 Testimonials To a Pleasant Per- sonality. One of the pleasant incidents of the Louisville meeting of the National Association of Master Bakers was the presentation to Ludwig Winternitz (“Ach Louie”), the universally known representative of the Fleischmann Company, of a beautiful pearl and diamond scarf pin and a silver pocket photograph case, suitably engraved. Mr. Winternitz has retired from ac- tive work with his company, after twenty-eight years of service and will travel in Europe for his health, which has become impaired. These small tokens were from the present and past officers of the National Associa- tion as a slight recognition of the character and abilities of a whose genial personality has for him so many close friends. man made While the members of the Execu- tive Committee were in Cincinnati they were present when Julius Fleischmann presented to Mr. Win- ternitz a beautiful gold watch, as a mark of his personal friendship and esteem. Louie had scarcely a word to say; he couldn’t.—National Baker. —_2++_____ “All I Did Was Growl a Little.” Written for the Tradesman. This motto upon the puppy post card carries with it much of more than passing thought. The pug growl- ed just a little and received speedily punishment. But mankind may growl for a lifetime and seemingly that is all there is to it. At least they are neither manacled nor imprisoned un- less the malady assumes a more vio- lent type. Yet if the truth were known they are punished in a more severe way. Ostracism may prove more damag- ing than imprisonment; and this is what comes eventually to a certain extent when the grumbling habit be- comes chronic. No one likes it. They take the company of the joker every time, even though he is of the type known as the practical joker, and they are aware that they must keep their wits sharp in order to escape his pranks, They invade the precincts of the perpetual fault-finder only when there is no convenient alternative. And then they make their purchase or transact whatever business they may have as quickly as possible. His new stock of goods may be alluring, but they do not stop to even look at it lest the trials of slack trade or of a dyspeptic stomach be inflicted upon them. Grumbling is contagious. In the family it is almost sure to spread un- less the other members are of an angelic turn of mind. Retaliation seems the easiest method of self-de- fense, and the wife who is continu- ally growled at learns to growl back. Then Johnny, who wants to be a man as quickly as possible, is sure to be impressed by the most marked characteristic in his father, and growls at baby, thinking that in so’ doing he has added materially to his stature. The habit grows with him as rapidly as with the adult—some- times even more rapidly; and he is soon developed into anything but the fun-loving boy nature destined him to be. Surely growling is not a little thing. It is disagreeable, expensive, dangerous; and those who wish to be rated above the common cur will do well to avoid it. Bessie L. Putnam. Had Her Yet, “This is my wedding anniversary,” remarkea a friend to another. ‘I shall never forget my wedding day. I had the greatest fright a man evet had. I have her yet.” 7 Merchant’s Accounts Solicited Assets over 3,000,000 sais Cc my GERD Rgrips SG avincsBank Only bank on North side of Monroe street. Kent State Bank Main Office Fountain St. Facing Monroe Grand Rapids, Mich. - $500,000 - $300,000 Capital - - - Surplus and Profits Deposits 634 Million Dollars HENRY IDEMA a ee J. A. COVODE - - Vice President H. W. CURTIS - - - Vice President A. H. BRANDT - - - - Cashier CASPER BAARMAN - Ass’t Cashier 34% Paid on Certificates President You can transact your banking business with us easily by mail. Write as about it if interested. We recommend the purchase of the Preferred Stock of the Cities Service Company at prevailing low prices Kelsey, Brewer & Company Investment Securities 401 Mich. Trust Bldg., Grand Rapids, Mich. Use Tradesman Coupons Place your Buy and Sell orders with citz. 1122 ~(C, H. Corrigan & Company seu m-29 INVESTMENT SECURITIES 341-343 Michigan Trust Building Grand Rapids, Mich. They will be handled promptly and properly and only a commission charged you. SURPLUS FUNDS surplus. Individuals, firms and corporations having a large reserve, a surplus temporarily idle or funds awaiting investment. in choos- ing a depository must consider first of all the safety of this money. No bank could be safer than The Old National Bank of Grand Rapids, Mich., with its large resources, capital and surplus, its rigid government supervision and its conservative and able directorate and management. The Savings Certificates of Deposit of this bank form an ex- ceedingly convenient and satisfactory method of investing your They are readily negotiable, being transferable by in- dorsement and earn interest at the rate of 344% if left a year. New No. 177 Monroe Ave. THE OLD NATIONAL BANK GRAND RAPIDS, MICH. 233 Old No. 1 Canal St. MICHIGAN TRADESMAN July 24, 1912 Hiccanfavesman DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Publshed Weekly by TRADESMAN COMPANY Grand Rapids, Mich. Subscription Price. One dollar per year, payable strictly in advance. Five dollars for six years, payable in advance. Canadian subscriptions, $2.04 per year, payable in advance. Sample copies, 5 cents each. Extra copies of current issues, 5 cents; of issues a month or more old, 10 cents; of issues a year or more old, 25 cents. Entered at the Grand Rapids Postoffice as Second Class Matter. E. A. STOWE, Editor. July 24, 1912 THE FURNITURE SEASON. The which closes this week, has been very semi-annual furniture — sale, satisfactory. More than 1,300 buyers have visited the market during the season, making a new high mark for attendance, and from all accounts the volume of business transacted has been unusually large. It is certain the Grand Rapids manufacturers and the outside exhibitors alike are in a cheerful mood as a result of the sea- son and look forward to a prosper- ous half year. When the season opened on June 23 the political conventions were un- der way and what shape National politics would assume was still in doubt. The Eastern trade came to market while the uncertainty was thickest and it is not strange that the buyers from that section were con- servative with their orders. They bought little more than enough to supply present needs. They expressed great faith in the fall business, but did not feel warranted in committing themselves too heavily before the campaign issues had been drawn. The Eastern trade was disappointing. Two weeks later the Western buyers came. The situation by that time had cleared to a considerable degree. The Western buyers bought freely. They made the season the success it has proven to be. There was nothing startling in the market this season in the way of new designs. Sheraton patterns were much in-evidence, in fact, to such an extent as to warrant calling this a Sheraton season. Dining room, bed room, living room, parlor and library furniture in Sheraton was shown. The Sheraton design makes beautiful fur- niture, graceful in lines, pleasing to the eye and containing character, but it is obvious this period is being over- done and a drift to something else is to be looked for. What the new candidate for favor will be this sea- son did not determine, but in the high grade lines more emphasis was plac- ed on the Adam and the Hepplewhite patterns than in January. The Co- lonial patterns were in evidence al- most as much as ever; in fact, this may be regarded as one of the pe- riods that will always be in style. Not in the French schools was shown except by those factories which have always featured these goods, The French periods are in much something of an eclipse just having been overworked in now, former years, but in time they will be reviv- Not as many of the so-called Mission or Arts and Crafts lines were shown this sea- ed and as strong as ever. son as a year ago, or even as in Jan- uary, but the lines that were shown were stronger and better. The manu- facturers of the Mission lines, such as the Stickley and the Limbert, say that the goods in this style are in stronger demand than ever, that they are handsome to look at, harmonize with any style of finish, are durable and comfortable and that people like them, and that the demand for them will be permanent. Three Chinese lines were shown this season of chairs and_ rockers made of sea grass, reeds and rattan, These goods were shown here for the first time a year ago and it is stated 50,000 pieces were sold. This season three lines are shown by as many im- porters and each says the business has been phenomenal. These Chinese goods are remarkably cheap—cheap enough to be used for a season and then discarded. It is claimed they are durable and it is certain they are com- fortable. How their sale will affect the demand for the American willow, reed and fibre goods of American make has not yet been determined, but it would not be surprising if they made a material difference. The or- ders taken this season for the Chi- nese wares are for delivery next March, nine months being required to get the orders to Hong Kong, make the goods and ship them. The reed and rattan displays were almost as strong in number and size for the fall season as they were in January for the spring. The manufacturers have discovered that the goods can be upholstered with excellent effect, that the material can be colored any shade desired to harmonize with oth- er furnishings, and this discovery, it is said, has greatly widened the scope of such goods. Instead of being bought for summer use only — such goods are now purchased for the liv- ing room, the bed room and the li- brary, and it is stated the demand is becoming all the year around instead of being confined to the summer season. This market has been short on brass beds, with only three lines shown, but it is likely that next Jan- uary will find the metal lines increas- ed, both in number and importance. Chicago has always been the metal bed center, but it is said several of the big concerns which heretofore have shown exclusively in Chicago are negotiating for space in the ex- position buildings here. If the metal bed people show here one of the few last excuses for visiting Chicago will be removed. The buyer can get ev- erything he wants and in any desired quantity or quality in Grand Rapids. This season has been notable for the development of a kindlier feel- ing between the Grand Rapids and the outside manufacturers. Two things have contributed to this: In the first place, the Grand Rapids Ex- hibitors’ Association, made up entire- ly of the outsiders, has demonstrated the value of advertising the market, During the past year it spent about $5,000 in advertising Grand Rapids and to this, in a large degree, is at- tributed the increased attendance. The outsiders who have conducted advertising campaigns very generous- ly and diplomatically give all the glory of achievement to Grand Rap- ids, instead of claiming it for them- selves, and this removes any possible ground for local jealousy. With the outsiders constantly singing their praise, how else could the local manufacturers be than friendly? Even under the affliction of poor hotel ac- commodations, the outsiders have been wonderfully patient, in many in- stances taking to private houses that the buyers might have what the ho- tels had to offer. When the hotel building plan was put up to them they came down with subscriptions for $50,000 and with a promptness that was almost staggering. To re- ceive such a lift from the outsiders was another boost for the friendly spirit. At the January sale the out- side and local manufacturers will get gether at a furniture banquet and it is safe to say that the friendly spirit will be still further developed. To have the locals and the outsiders working cordially together for the Grand Rapids market will certainly be a good thing for Grand Rapids. The increase in attendance from 1,000 to 2,000, which it is claimed such co- operation will bring about, may not mean a corresponding increase in the local furniture business, but it will mean a great deal for the city in general. GRANDVILLE BOULEVARD, The Grand Rapids Park and Boule- vard Association is one of this city’s best and most deserving quasi-public institutions. Its purposé is to ac- quire and to make available for pub- lic use parks and boulevards in and around the city, to add to the beauty of the city and contribute to the en- joyment of the people, not for this year or next but for all time to come. The Association is deserving of all possible encouragement, but the sug- gestion might be made that it ought to carry some of its plans through to completion instead of having many loose ends and nothing finished. The Grandville boulevard was __ started more than a decade ago. The right of way was secured by purchase or donation, except two or three de- scriptions at the city end of the route, and while negotiations for these piec- es were under way the improvement of what had been acquired was de- ferred. The obstacles have at last been cleared away, the entire right of way is now in hand. Why not im- prove what has been secured and make it available before undertaking other enterprises? The route—Mar- ket street extended—follows the river bank to Grandville, in many places shaded with beautiful old forest trees and often opening upon charming vistas and is fairly level. To even up the road, remove stumps and rocks and to build the necessary bridges to make the route passable for carriages .touches would open the and for carefully driven automobiles, would not be so very expensive and, instead of delaying other enterpris- es, it is likely this would expedite them. To have the Grandville boule- vard actually open would be tangible evidence of what the Association is doing and would be the best possible encouragement for cheerful giving that the work might go on. The pro- posed boulevard around Reed’s Lake isa splendid undertaking and, happi- ly, it seems within realization. The best aid that could be given the Reed’s Lake boulevard, however would be the completion of the Grandville boulevard, for then the people could see and appreciate what is being done and this would make it easier to secure the necessary funds. A little money and a few finishing Grandville boulevard to the public and then Reed’s Lake would “go” almost of itself. Actual accomplishments al- ware serve as the best aids to pub- ic enterprises. oummeemnaanenannsouitiamensias THE SILLY SEASON. The city Cceuncil is discussing the acquirement by purchase or condem- nation of the water power rights in the river here with the view to the development of the power as a mu- nicipal enterprise, The aldermen are employing expert advisers, both le- gal and others, and are going through the motions of giving the subject earnest thought. The general pub- lic, however, ought not to take this too seriously. The silly season is now on and its manifestations often take curious forms. This may be one of its manifestations. What the al- dermen propose to do would cost a tremendously large amount of mon- ey, first for the acquirement of the rights and then for the development, and should the development actually be made the power problem would be only half solved. Grand River is one of the poorest power streams in the State. Its valley has been settled, the timber cut off and sewers and drains built. Not a stream in the State so quickly shows the effect of rain, not a stream in the State so quickly subsides. Its condition is either plenty of water and no fall or plenty of fall and no water. If the water power were developed it would be necessary to build a steam plant of equal capacity to insure a steady supply, and a steam plant would cost a lot of money to build and also to maintain. With the de- velopment made and the steam plant built there would still be the prob- lem of finding a market for the cur- rent in competition with the Grand Rapids-Muskegon Power Co. When manufacturers buy power they expect efficient service. Could the munici- pal enterprise, conducted as munici- pal enterprises usually are, expect to give such service as the private cor- poration employing men on_ their merit instead of on their political pull? The plan of municipal develop- ment of the water power is all right to talk about as a means of summer amusement, but it should not be per- mitted to go farther. cial os ad a NNT eng July 24, 1912 HIGH COST OF LIVING. Inquisitive Man Thinks Interest Pay- ments Responsible. Written for the Tradesman. “I understand,” suggested a long, lean, sharp-nosed visitor as he took a seat on Hawland’s counter, next to the cheese box, “that this coming presidential campaign is going to turn on the high cost of living. 1s that so?” “It may be,” growled Hawland, watching the clerk put the cheese- knife out of reach of the sharp-nosed man, “I’ve got all I can do to at- tend to my own business.” “Just so—just so!” agreed the vis- itor, looking around to see what sort of a combination the cheese-box cov- er worked on. “But I thought I'd ask you what these here spell-bind- ers will say when they come whack up against this high-cost-of-living proposition.” “Ask ’em!” snarled the grocer, lay- ing an unopened box of tinned goods on the top of the cheese-box. “What do you want, anyway?” “T suppose some of them will lay it to the alleged fact that there’s too much gold? Eh?” “They may,’ agreed the grocer, shoving the cheese-knife a little far- ther away from the _ sharp-nosed man’s hand, which seemed to be feel- ing for it. “They may. What of it?” “And they may lay it to the extrav- agance of the masses?” The grocer watched the door, hop- ing for a customer, in order that he might get out of the zone of the MICHIGAN TRADESMAN sharp-nosed man’s conversation, but none entered. The visitor looked long- ingly at a shelf showing the stock of Uneeda biscuit. “And they may lay it to the tar- iff? Or the graft in high places?” he added. “Or the profits exacted by the producer? Or the middle man? Or the retailer?” “Look here!” shouted the mer- chant. ‘“What’s this about; what kind of a question shop do you think this is?” “IT only wanted to get this high- cost-of-living proposition fixed in my mind,” observed the sharp-nosed mdn, tipping back to see if one of the bis- cuit cartons had been opened. “My landlady asked me this morning if I thought she could run a_ boarding house on hot air. I’ve got until to-night to guess the answer.” “That’s good!” cried the disgusted grocer. “If you don’t guess the right one you'll have to do something be- sides ask fool questions of entire strangers.” “Just so—just so!” replied the vis- itor, reaching back and weighing a biscuit carton in his hand. ‘But per- haps if I could explain to her why the cost of living is so high, she might—” “Do you want to buy that food package?” demanded the grocer, tak- ig the imperiled merchandise from the visitor’s hand and replacing it on the shelf. “Because, if you do, I'll wrap it up for you.” “Could I get a little cheese with it?” “If you have the price, certainly.” “But let us continue the discus- sion,” sighed the sharp-nosed man, passing a thin hand over a concave abdomen, “Let us reason this out together.” The talk of buying did not seem to interest him. “When I came down the street this morning,” he finally went on, looking longingly at the cheese, barred from his hand by the heavy box of tinned goods and the grocer’s arm, “I saw a notice in front of the bank on the corner asking people to put their dimes inthere. What do they want the workingmen’s dimes for?” “Why, to loan out, of course; and, then, it teaches the workingman thrift to have a bank account.” “Just so—just so!” mused the sharp-nosed man. “So they loan this money out, do they, for more than they pay for it?” “That's business,’ replied the gro- cer. “Anyway, it is safe for the de- positor, and teaches him to look out for dimes.” “Just so—just so! I see by the newspapers that the banks of this man’s town have twenty million dol- lars in savings deposits. Does that mean that the men who are doing business with the local banks are pay- ing interest on twenty million dol- lars? “Why, I suppose it does,” admitted the merchant. ‘What of it?” “T’ll tell my landlady that to-night,” grinned the sharp-nosed man. “I reck- on she can do business on hot air if some of the others can. She asked the question, didn’t she? Now, I un- 9 derstand that the volume of currency in this country is less than the sum total of savings accounts—how can that be?” “What's the matter with you?” de- manded the grocer. daffy?” “In that case,” continued the visit- “Gone or, “there is not enough actual money in the country to pay the interest on itself? So, how many times a year does a dollar pay interest, and why? And if all these interest charges are added to the profits, why shouldn’t the cost of living be high? If the business men of the country could stup paying interest, don’t you think it would take a shaving or two’ off the cost of living? I wouldn’t like to argue this cash business propcsition with my landlady, not until thing turns up, but—” “Get: out!” shouted the merchant “You're crazy!” some- “If the manufacturer borrows mon- ey to do business with, and charges the interest up; and the wholesaler borrows money to do business with and charges it up, and the retailer borrows money to do business with and charges it up—the interest, I mean—how much per cent. does the ultimate consumer have to pay? Now, aren't you in favor of a cash bas- is? Not that my landlady—” Then the merchant took the high- cost-of-living expert by the collar and conducted him to the street. “What a fool notion,’ he mused, going back to his counter again, “and yet!” Alfred B. Tozer. Flour is the foundation of baking and LILY WHITE Help Your Wife Do Her Baking By seeing that she is supplied with good materials. You know how much pride you take in your work and how much better you can do when you have good wood and good tools to work with. Your wife also takes pride in her work, especially her baking, and it is to your interest to see that she gets the best possible results. She is doing it.for you, anyway, and the better she does it the better you will be fed. “THE FLOUR THE BEST COOKS USE”’ Is the foundation of success in baking for thousands of women. It will cost you no more than other reasonably good flour and only the extra trouble of remembering the name and INSISTING that your grocer send it. Most grocers will be glad to send it, but sometimes, if they don’t know that you have any preference, they'll send you something else. You can’t blame the grocer, but “something else” isn’t LILY WHITE, and your wife ought to have Lily White. She’s entitled to it. In sanitary SEWED SACKS. Valley City Milling Co. Grand Rapids, Mich. This is a reproduction of one of the advertisements appearing in the daily papers, all of which help the retailer to sell Lily White Flour. 10 THE COUNTRY NEWSPAPER. Best Medium of Publicity for Coun- try Merchant. I take it that it is unnecessary to argue the point that the country newspaper is, in every sense, the most effective medium of publicity for the country merchant, I am aware, of course, that there may be some country merchants who hold a contrary opinion and who pin their faith to the putting out of dodgers, or the smearing of their names upon the fences along the highways, or some other equally obsolete method of advertising. But, if my observa- tion is correct, the merchants who hold that this sort of thing is real advertising are almost as much in the minority as those who hold that ad- vertising does not pay. You know that there are a_ few, even to-day, who claim that the cost of advertising must come out of the consumer, and consequently, as they claim, the man who does not adver- tise should be able to sell goods more cheaply than the one who does. But there is no question that those who hold this sort of an opinion are in the hopeless minority; because it has been demonstrated, time and again, that the cost of advertising is borne by those who do not adver- tise. In other words, the question of advertising is in accordance with the great natural law set forth in that marvelous statement of the Master: “To him that hath shall be given, and from him that hath not shall be taken away even that which he hath.” Unquestionably the person or firm which advertises judiciously repre- sents “him that hath,” and the per- son who is so shortsighted as to re- frain from advertising represents “him that hath not.” If you should wish proof of this, you could go in- to any community and find that the merchant who advertises forges to the front, while the merchant who does not advertise either remains sta- tionary or is forced out of business. So our theme is not why advertise in the country newspapers, but rath- er how to advertise judiciously and successfully in the newspaper. This idea of comparing advertising to the sowing of seed has been used frequently, but it illustrates so aptly the point I wish to make that I feel justified in using it again. In fact, if it were pardonable for one to have two biblical illustrations in a single article, I would even be inclined to point out the similarity between advertising and the parable of the “Sower who went forth to sow.” I am quite certain that most advertisers would agree on one point at least and that is that “some of the seed fell by the wayside.” However, as I have already used my full quota of biblical illustrations, I will refrain from further discussion of this point. Putting an article upon the mar- ket by means of a great advertising campaign certainly has many points of similarity to sowing a crop. of grain, but the important point for our consideration is that fact that the national advertiser who sows this MICHIGAN TRADESMAN crop is more than willing to have the retailer share in the harvest, In otn- er words, the retailer who takes ev- ery possible advantage to reap profits from fhe money spent by any great national advertiser is doing exactly what the national advertiser hopes he will do. It is not a question of “reaping where others have sown,” but rather is a question of the mer- chant gleaning his legitimate share of the great harvest, i. e., the crop of sales induced by the millions of dollars spent by the great national advertisers. As we are all aware, it costs some- times many millions of dollars to es- tablish thoroughly in the minds of the public a great national trade-mark such as Ivory Soap, Uneeda Biscuit, Veribest Hams and the like. It is easy to see that the national adver- tiser who is attempting:to establish such a trade-mark will be able to do so more quickly when he has the fullest possible co-operation from all retailers. And I am convinced that it is to the distinct advantage of ev- ery retailer to give this ‘hearty co- operation to the national advertiser. So many able arguments have been presented by men of wide experi- ence setting forth the advantages to retailers in pushing the sale of trade-mark goods that i shall nor dwell upon this point further than to impress the one suggestion, name- ly, that by pushing these trade-mark goods the retailer is bound to share in the legitimate profits of all the money spent by the advertiser in es- tablishing his trade-mark. You can not get around the great natural law that whatever one puts into a thing is bound to come out in some way. There is no such a thing as absolute waste. The money spent in a great national advertising campaign is bound to produce a demand for the article advertised and induce sales for it. So the retailer who does not go after his share of these sales is losing an opportunity. One of the things which I regard as a most favorable indication that country merchants are beginning to wake up to their advertising opportu- nities is the fact that so many of the merchants advertising in the coun- try newspapers are giving publicity to trade-mark or nationally advertis- ed goods. Practically all of the manufactur- ers, jobbers and wholesalers who conduct national advertising cam- paigns take particular pains to co- operate with the retailers. Nearly all of these national ad- vertisers will supply retailers wrtn cuts to be used in making up their advertising. Many of them will sup- ply advertisements already made up into plates with space left in the plate for the insertion of the local merchant’s name. Some even go farther than this and will either share or, as in a few cases, pay all the expense of the lo- cal advertising. This latter plan, I am informed, is not followed so much by the manufacturers of gen- eral merchandise, but is more espe- cially a plan practiced by some of the advertisers of patent medicines, drugs and sometimes paints and varn- ishes. This advertising of trade-mark goods, while it is highly to recom- mend, yet it is something that may be overdone, or at least done in such a way that the country merchang does not get so much beneiit out of the advertising as does the manufac- turer. This is the case where the merchant depends entirely upon the advertising plates furnished him by the national advertisers. Some mer- chants have told me that they never had to spend any time in preparing their advertising because they used exclusively these plates obtained from national advertisers. This, I believe to be a serious mistake. It is overdoing a “good thing.” The principal reason why it is a mistake for country merchants to de- pend wholly upon the plates sup- plied to them by national advertis- ers is that this policy is not in ac- cord with the important fact that all really good advertising is news, This is a point which is frequently over- looked by many who have not made a careful study of advertising. Keeping one’s name before the public is not genuine advertising. It is publicity, of course, but there is a vast difference between mere publici- ty and genuine advertising. Of course you have to have pub- licity in order to have advertising, but you can have publicity without advertising. Advertising means that sort of publicity which induces peo- ple to purchase goods. The best place for the country merchant to put this July 24, 1912 kind of publicity is in the country newspaper. Herbert Hungerford. —— +2 2>—__. Keep everlastingly in mind that in this fight against the forces of trade centralization the wholesaler and the retailer are in the same boat. It took the wholesaler some time to realize that, but he knows it now and is get- ting into the game as if he meant it. A blow is remembered longer than a kindness bestowed. ROBIN HOOD AMMUNITION $3 ( Net Made ) Ask for special co-operative selling plan. Big Profits Robin Hood Ammunition Co. Bee St., Swanton, Vt. Michigan Toy Company Grand Rapids, Mich. Makers of High Grade Wheel and Aeroplane Goods Established in 1873 BEST EQUIPPED FIRM IN THE STATE - Steam and Water Heating. Iron Pipe Fittings and Brass Goods ‘Electrical and Gas Fixtures Galvanized Iron Work THE WEATHERLY Co. 18 Pearl Street Grand Rapids, Mich. Ionia Ave. and Island St. Cream City Galvanized Ware The Ware ‘That Wears Look for The Red Band eed: Ss, oe Michigan Hardware Company Exclusively Wholesale a) 4 \y v GRAND RAPIDS, MICH. July 24, 1912 What Some Michigan Cities Are Doing. ~ Written for the Tradesman. The second annual junket of the Pt. Huron Business Men’s Associa- tion will take place Aug. 12 and 13. On the first day dinner will be eaten at Marlette anda on the following day at Lapeer. Armour & Co. will build a large cold storage plant at Battle Creek, making that city a distributing point. The railroads will not grant reduc- ed rates to the Michigan Agricultural College this. year. Lansing is swatting the fly in a new place, By arrangement with a local picture show the boy who presents twenty dead flies at the window is given in exchange an-admission tick- et. The plan works. Saginaw will vote Aug. 20 on the question of granting an ordinance providing for street car extension and the sale of franchise privileges to the Saginaw and Bay City Rail- way Co. A milk inspection ordinance, simi- lar to ones in force in Battle Creek and Saginaw, is being prepared for adoption at Lansing. The Bay City Council has turned down the proposition to appropriate $250 for weekly band concerts at We- nonah Park during the summer. Menominee: is preparing for its an- nual County Fair and will start its advertising wagon soon, covering Menominee and adjoining counties with blazing posters much after the fashion of the circus people in early days. A lake shore boulevard and parks are being urged for Manistee by the News of that city. Nature has done much to make Manistee an ideal summer resort town and all that Manistee people need to do is to make the lake front more accessi- ble by building a boulevard along the shore, both north and south of the river. ; Chicago Street Park, Tecumseh, is being extensively improved through the efforts of the Town and Civic Improvement Association. Kalamazoo is taking first steps to- wards securing a site for a new city market. Some time ago a truck gar- deners’ market was established by setting aside two blocks on North Rose street, from Water street, vo the Michigan Central depot, and it has proven a success, with 125 to 150 teams with produce~ present each morning, A market similar to the ones in Grand Rapids or Toledo is now contemplated. Receipts at the Eaton Rapids post- office have reached a point which en- titles that city to mail delivery, with three carriers, and the city is trying to get hold of Uncle Sam’s ear, call- ing attention to the matter. Petoskey will have a new light- house, 32 feet high, set near the end of the breakwater. Houghton will soon have a new in- dustry, the Stratton handle factory, formerly located at Tower. The Upper Peninsula firemen’s tournament will be held at Gladstone July 31 to August 3. An _ fficial of the State Board of MICHIGAN TRADESMAN Health will make a survey of Trav- erse City, looking into alleged insan- itary conditions which the local Board of Health has been unable to cope with. The Rock Product Co., of Char- levoix, now employs seventy-five men and the force will be nearly dou- bled when the plant is fully com- pleted this fall. While circus grounds are seldom, if ever, decent places in all respects, the doings at Muskegon recently, as reported in a local paper, when all sorts of grafters operated at their sweet will, would lead one to wonder whether this is intleed a civilized land. Eaton Rapids has prepared a Home Coming celebration for July 24, with aeroplane flights as a head liner. The Newaygo Improvement Asso- ciaticn will give its first annual pic- nic Aug. 29, with speeches, music and sports, South Haven claims to be without a single case of contagious disease at present. [nstallation of a water purifying plant at the pumping stz- tion has practically wiped out typhoid fever. The only water that is absolutely safe for drinking purposes at Lud- ington is from deep wells. Bacterio- logical tests made recently of water from the pumping station show colon bacilli in considerable number. Nashville’s annual Harvest Festi- val will be held Aug. 15 and 16. Hillsdale is now collecting garbage under the new ordinance. West Side shippers at Saginaw are asking the U. S. Express Co. for bet- ter service with points on the Grand Rapids division of the Pere Mar- quette. At times it is claimed they have to hire a conveyance to take their express packages to the East Side office. The Grand Rapids train, which stops at Court street in the afternoon, does not take on any express packages, which is only one instance of the unsatisfactory serv- ice. The Mirror Plate Co., at Allegan, has been re-organized and the fac- tory will soon resume _ operations. Oliver & Co. are enlarging and im- proving their plant. Almond Griffen. ——_-2-e The Girls Worked. The old settler pressed me so hard to go home with him that I consent- ed. He hadn’t said anything about his family, and my surprise was great when six strapping girls came gal- loping down to the gate to meet us. It was summertime, and all were bareheaded and_ barefooted. They took the mules and wagon off to the barn, and as we sat down on the veranda the father queried: “You hain’t seen a more likely drove of gals in this State, I guess?” “No, Are they all your own?” “Every blame one, sir.” “All of them appear to be _ big enough to get married off.” “Plenty old ’nuff, but that isn’t the programme.” “Then there’s a programme to it, eh?” “For sure. Stranger, what do you think I was worth when I struck these diggings twelve years ago? Just one span of old mules, an old wagon and 40 cents in cash. What am I worth to-day? Well, you couldn’t buy me out short of $15,000.” “You must be a hustler at farm- ing,’ I said. “Nothin’ of the sort. I hain’t no hustler, and crops have been mighty poor. It’s them six gals as has did it all for me, as they is still a-doin’.” “You don’t mean that they work the farm?” “No, sir. I work on the farm, and they work on the feelings of the men folks around here, Every single one of ’em has had a breach of promise case, and the cross-eyed one has had two and is gittin’ ready to institoot a third. Ali of ’em has got verdicts or settled their cases, and this fam’ly is walkin’ right into richness. The coun- ty is purty well worked out, however, and I may sell out and strike another locality. Be you a married man?” ol am.” “Shoo! I got it you was single. The gals will be disappointed, but we'll make you to home jest the same. Come in and meet up with the old woman. She’s also got a lawsuit— suin’ a feller for liftin’ his hat to her as he drove by, and we sha’n’t take nothin’ less’n $500 in cash to set- tle!” —_+2+>—___ The Value of Small Cities. The village is a social and religious center to a degree that a large city can not possibly be. In it there is a large amount of sociability; people met not as strangers or mere ac- quaintances but as friends and neigh- bors. Therefore the naturalness and joy unconfined of its social functions is in refreshing contrast to the arti- ficiality and restraint so frequently seen in city life. What is true socially is also true morally. Doubtless the moral at- mosphere of any place might well be improved, but there is no disputing the fact that the moral tone of the small city is purer than that of the large centers of population and that the temptations before young people are correspondingly less. Again, the rural constituency is a place of homes and not of flats and boarding houses. In this fact lies one chief reason for the purer moral 11 atmosphere, for whereas homes con- serve morality, flats and hotel life have a srong tendency to weaken it. In all these things the value of the village and small city as being some- thing more than a kind of trading point must be admitted, It is there- fore the duty of every citizen of the place to earnestly further its best 1n- terests in every just way. —_—_22.—___ What would your community do without your retail stores? What would you do without the wholesal- er? Ever stop to think how magnifi- cently ridiculous is this talk about the elimination of the middleman? ——_--.—___ The candidate for office who “also ran” has to explain to his friends how it happened. Lowest Our catalogue is “the world’s lowest market” because we are the larg- est buyers of general merchandise in America. And because our com- paratively inexpensive method of selling, through a catalogue, re- duces costs. We sell to merchants only. Ask for current cata- logue. Butler Brothers New York Chicago St. Louis Minneapolis Dallas 10 and 12 Monroe St. Foster, Stevens & Co. Wholesale Hardware ot Grand Rapids, Mich. 31-33-35-37 Louis St. MICHIGAN TRADESMAN July 24, 1912 THE PERSONAL TOUCH. It Can Make or Unmake a Retail Business, Written for the Tradesman. A new broom invariably sweeps clean. It was so in the instance of Her- bert Truesdale, who began mercan- tile life under most favorable cir- cumstances. He had been for a term of years a_ school teacher. Being thrifty and careful he had saved up enough to open a general store in a thriving Northern Michigan town. “He won't make a go of it, not he,’ was the general comment. “Why not?” asked one more sim- ple than the rest. “Who ever heard of a schoolmas- ter making a successful merchant?” “Did you ever know of one who failed?” “Yes, several of them,” bluntly de- clared the first speaker, whereupon he began to cite cases until the other turned away remarking: “Well, you'll see, this schoolmaster is made of different stuff.” He was. Almost from the first he was successful. The old adage ot the new broom was exemplified in Truesdale’s case. There were several other stores in Ridgeway, but the new one soon took the lead. Her- bert had studied economic questions as well as the store business. He had many novel ideas which he put in use at the start. When in doubt go to Truesdale, If you do not see what you want ask for it. If there is anything under the sun that Truesdale does not keep speak about it and he will get it for you. Truesdale, the bargain man. All things new at Truesdale’s. A dozen and one mots, quips and_ sayings, original and otherwise, kept the pub- lic informed of the fact that Trues- dale was on earth and doing busi- ness at a certain corner. The young schoolmaster, turned merchant, made good. For two years he grew like a milk-weed in corn time. He added to his stock month by month; kept in touch with the people, was ever genial, smiling ana getatable. Folks liked the young ex- pedagogue. Why shouldn’t _ they, since he was one with them in thought and feeling? He sympathiz- ed with all their troubles, talked about things that interested the com- mon folks of Ridgeway, from _ the newest baby to the latest thing in dresses. He was one of the people, with every day manners, kind words, cheery countenance and Jimmed and Johnned the men while calling all the aunties by their given names. And Truesdale prospered. He flourished like a green bay tree. Through all of his advertising, his chat with customers, he never once let fall a malicious word regarding his business rivals, “All good fel- lows,” he declared. “But they charge too much for goods,” said Grandma Jones. “They were robbing us until you came and put down prices to where they ought to be.” “Oh, well, it was their old fogy- ism, that’s all,” laughed Herbert, which was the hardest term he ever applied to the other merchants. Truesdale was winning his way to a magnificent success. He soon had to employ several clerks in whom he tried to imbue a portion of his own geniality and folk-winning character- istics. Of course, he was not wholly successful in doing this. Well into the waning months of Truesdale’s second year of mercantil- ing he married and settled in a home of his own. This ought to have been an added incentive for him to keep the ball rolling. The new Mrs. T. was somewhat frivolous, proud of the fact that she, a farmer's daugh- ter, had married the hustling blue- eyed merchant of Ridgeway. Louise loved clothes and society, even though she was from the soil. The change turned her small head and she at once set herself up as a leader in the village 400, Herbert seemed to think that any- thing Louise wanted she must have, also that the new wife could do ro wrong. The demands of the woman took him away from his store more and more until it was not long until the genial, smiling face of the pro- prietor was absent for days at a time from the business whirl. He left everything to the clerks. They mar- aged fairly well, of course, but from the date of his marriage came a de- cline in the rush of trade at the Truesdale store. His rivals noted this with glee. “T don’t know why, but there’s a lot of the old customers don’t come to the store any more,” said the old- est clerk to one of the boys. “That’s easily explained,’ said the young fellow. “How is that?” “Only this morning old Mrs. Dods- by came in and asked for Herbert—- fHerby, she called him. I told tne old lady he was off fishing with the Kinsey boys up to the lakes. She tossed her head and reckoned she’d wait. She went out and went di- rectly over to Kinyon’s and bought a lot of stuff. I know because I watch- ed when she came out half an hour later with her fat arms full of bun- dles.” “Somebody ought to tell the old man,” “Not me. You are older than I am, Sam; tell him if you like.” “T’m afraid he wouldn’t thank me,’ said the elder clerk, and so the mat- ter rested. Now and then Herbert came to the store to look after the general trend of trade, attend the books and ask after things in general. His absences became more frequent and of longer duration as time pass- ed. Plainly Mr. Truesdale was leav- ing even the most important things to hired help that he might take his ease and give pleasure trips to his young wife. At the end of the third year there was a plain falling off in trade. Even Truesdale became aware that some- thing was wrong. Matters drifted for a while. There came a spurt of renewed business now and then, yet the trend was all the time on the down grade. Truesdale made mention of this to Sam Joslin, head clerk, who had been with him more ‘than two years now. “Do you want my frank opinion, Herbert?” asked the clerk. “Certainly I do,” “Are you sure you. won't be of- fendea?” “Sure. Speak your thoughts, old man,” urged the merchant. “All right. The trouble is almost entirely with yourself, Herbert.” “With me?” in astonishment. “It’s a fact, sir. This store lacks your personality. Your continued absences leave everything to the clerks. There is no head to the es- tablishment; too many cooks, you know—” “But, good gracious, Sam, you are the head when I am gone,” broke in Truesdale, who was apparently not prepared for what was coming. “The nominal head, yet everybody knows everybody around here. I am not you and folks know that well enough. Why, some of them say I have the big-head since you left me to manage and that, you know, is a capital offense in a merchant or as- piring citizen, whether he be in busi- ness or politics.” “Yes, I suppose so,” assented the merchant frowning. “If you will stop to think, Mr. All Good Things Are Imitated Mapleine (The Flavor de Luxe) Is not the exception. Try the imitations yourself and note the difference. Order a stock from your jobber, or The Louis Hilfer Co., 4 Dock St., Chicago, II. Crescent Mfg. Co., Seattle, Wash. Ramona L. J. DeLamarter, Resort Manager REED’S LAKE The Pleasure Place of Grand Rapids Bigger, Better, Brighter than Ever Always a First-class Refined Vaudeville Show Dancing every evening except Sundays in the carefully conducted Ramona Dancing Academy. Everything popular priced. Fire Resisting Reynolds Slate Shingles After Five Years Wear Saginaw Kalamazoo REYNOLDS FLEXIBLE ASPHALT SLATE SHINGLES | Fully Guaranteed Wood Shingles After Five Years Wear Beware of Imitations. For Particulars Ask for Sample and Booklet. Write us for Agency Proposition. Distributing Agents at ; inaw Toledo Columbus __ Rochest Detroit Lansing Cleveland Cincinnati —_ Buffal Tie Battle Creek Dayton Youngstown Sor ea Weer . Jackson H. M. REYNOLDS ASPHALT SHINGLE CO. Original Manufacturer, GRAND RAPIDS, MICH. ee July 24, 1912 Truesdale,” went on the clerk, “you will call to mind that it was you who attracted customers—you and your methods. Your personality drew peo- ple as nothing else could. They miss that these days. Customers like to see the boss himself, like to know that he takes a personal interest in them, in their babies; their work, their homes and the life they lead. I have been watching and I know. The smile of the owner is worth more to a customer than ten thousand grins from a paid clerk. To win out, old man, you must be continually on the job; be where folks can see you and talk with you face to face. Person- al magnetism is something intangi- ble, perhaps, but it is the making of a business, and I know it. Eliminate personality from a struggling mer- cantile house and it soon becomes numbered with the has-beens. Par- don me if I have spoken plainly, but—’ “That’s all right, Sam,” protested the other. “I’ll go home and sleep on what you have told me. I believe there is really something in it after all.” : Herbert Truegdale took heed of what his head clerk said. He saw his own mistake in neglecting a_ per- sonal supervision of his store and acted accordingly, He has gone back to the old way, but finds it uphill work rebuilding the structure his carelessness had nearly torn down. He is this year making gains over last, however, and his genial smile is again in evidence beneath his own .ooftree. Old Timer. —_2+>—___ Why I Buy at Home. Because this is the place I make money and this is the place to spend it. Because my interests are here. Because I believe in transacting business with friends. Because the community that is good enough for me to live in is gooa enough to buy in. Because I want to see the goods, Because I want to get what I pay for. Because every dollar I spend at home stays at home and works for the development of the city. Because the man I buy from stands back of the goods. Because I sell what I produce here at home. Because the man I buy from pays his part of the city and county taxes Because the man I buy from helps support my school, my church, my lodge and my home. Here is where I live and here is where I buy. Paste these in your hat. Give them to the editor of your home pa- per. Have them printed in big type, framed, and hung in the store. Then back them up by the best merchandise methods and hustle that are in you. ——_>> > Must Hustle. A man may guy, and a man may lie, and a man may puff and blow; but he can’t get trade by sitting in the shade, waiting for business to grow. MICHIGAN TRADESMAN Newspaper Publicity the Best Kind of Advertising. Written for the Tradesman. Are you in a business rut? Do you wait for customers to come to your store or do you make them come to you? If you wait for them to come, the chances are that they will never come at all, but you can make them come if you will go at it in the right sort of way. Publicity is the magnet that will draw trade. People can be brought from any- where by the right kind of advertis- ing. Let your light shine prominently and it will serve as a beacon. Some merchants hesitate about placing themselves in the light for fear that people will criticize them. They are very much like the boy with his first pair of long trousers— afraid to go out among his chums for fear they will call him a “dude.” The man who is afraid to adver- tise is very much like the elephan‘ who is afraid of a mouse. He has great power if he would only use it by advertising. The greatest risk a non-advertiser incurs is the danger of being over- whelmed by a more progressive and up-to-date competitor who adver- tises. Unless you blow your own horn, you will never be heard, for no one else is going to blow it for you, The man who makes the most noise is the one who always attracts the crowd. Advertise your business in such a manner that the public can not pos- sibly overlook you. Newspapers offer the best opportu- nities for effective advertising. By the use of the right kind of adver- tisements you can accomplish splen- did results. The dealer who has not given any serious thought to advertising should reflect over the following reasons for using printer’s ink judiciously, given by a business man who. is a strong believer in persistent publicity: “T advertise in the newspapers be- cause I am not ashamed of my goods or my work and to let people know about myself, my storeand my_ stock; because I cater to the _ intelligent class, and they read the papers, and because I can talk to more people through the newspaper at a greater distance in less time and at a more reasonable price than in any other way; because my newspaper advertis- ing has brought me greater returns for the least expenditure of any ad- vertising I have done; because when I write an advertisement I am not too stingy to pay for placing it in the best possible medium, or to have it inserted so it is attractive; because I know my advertisement is seen and read by every one in the house where the paper goes.” There you have it in a nutshell. This man believes in himself, his business, and he wants the people to know all about his store. In order to convey this information he seeks the columns of the newspapers. People like to be told where to go. If you do not tell them about your store, the chances are. that they will go to your competitor. Advertising places you and your competitor on the same level. It af- fords an equa! opportunity for get- ting trade. If you fail to take ad- vantage of it, it is your own fault. Get in the game with your com- petitor and fight to win, The following anecdote carries with it a moral well worth heeding by non-advertisers: A young lady working in a stock- ing factory, fearing her chances smali for a life partner, wrote the follow- ing note and slipped it into the toe of a gentleman’s sock: “ce A young lady, good looking ana of some means, would iike to cor- respond with the wearer of this stocking, if he is single, with a view to matrimony.” A young man bought the sock anu said, “This is my chance.” He wrote to the young lady, offering himself as a suitable party and, to his sur- prise, got this reply: “T have been married eight years and have a family of five children.” The man from whom he bought the socks had never advertised, con- 13 sequently they had lain on his shelves for eight years. If you are not advertising now, be- git at once, and the sooner the bet- ter. Geo. M. Rittelmeyer. ——__>+ The Waste of Pigskin, The increasing use of pigskin and its tendency to advance in price has raised the question in Great Britain as to whether the great waste due to leaving the skin on bacon, ham and other pork products can be avoided. The Leather Trades Review esti- mates that there is a yearly loss of skins amounting to about $3,000,000 in the United Kingdom alone. A lot of us could not stand pros- perity if we had it. OFFICE OUTFITTERS LOOSE LEAF SPECIALISTS 237-239 Pearl St. (near the bridge), Grand Rapids, Mich Hart Brand Ganned Goods Packed by W. R. Roach & Co., Hart, Mich. Co. Michigan People Want Michigan Producte FOOTE & JENKS’ COLEMAN’S Terpeneless Lemon and High Class Vanilla Insist on getting Coleman's Extracts from your jobbing grocer, or mail order direct to FOOTE & JENKS, Jackson, Mich. (BRAND) simple method? Brecht’s Twin Compressor Why Not Save 50% On Ice Bills? Is there any logical reason why you should use ice for refrigeration when there is a more economical, practical and Brecht’s Enclosed Brine Circulating System of mechanical refrigeration is the up-to-date—the scien- tific way. Let us tell you about the market men and others who are using The Brecht System and saving money. Write us today for particulars. THE BRECHT COMPANY 1201-1215 CASS AVE., ST, LOUIS, U. S. A. New York, Denver, San Francisco, Cal., Hamburg. Buenos Aires Dept. ‘*K’’ ESTABLISHED 1853 Main Offices and Factories: Don’t hesitate to write us. Klingman’s Sample Furniture Co. The Largest Exclusive Retailers of Furniture in America Where quality is first consideration and where you get the best for the price usually charged for the inferiors elsewhere. You will get just as fair treatment as though you were here personally. Opposite Morton House Corner Ionia, Fountain and Division Sts. Grand Rapids, Michigan MICHIGAN A889 2G a Cre ae i 4c. J S89 he, ~ pS ek “SX J or \ es = “Se se Y if oS — (a = a Ro eS ‘5 iS y nee @ = 3 > oe Se ae : NOTIONS ( oS ip 8 = a ae GY wn x 2s = ‘a ee ree IS. S ra ae R= fe ALE: Review of the Principal Dry Goods Staples. The markets are steady with some very satisfactory mail business re- ceived. In the last part of the job- bers’ half year not much is looked for and in a continuation of national political wrangling it is not expect- ed to find merchants enthusiastic. At the same time the mails showed that jobbers are moving goods and are demanding that goods on order shall be shipped promptly. Selling agents continue to express disappointment at some of the slow deliveries they are getting from the mills. Cotton goods are firm with an advancing tendency in different di- rections. Some of the printers feel that prices will have to be advanc- ed if the present strength of the gray goods markets continues, It is well understood that printers of fall goods have gathered an exceptional volume of trade on draperies, flannelettes and specialties. In the event of the cam- paign craze taking the form of dec- orations, bandannas, and so on, it is to be expected that printers wilt be pushed on specialties. Bleached goods are selling well. The ad- vances named last week have served to increase the interest of buyers in bleached muslins, wide sheetings and similar lines of domestics. Colored domestics are stiffening up under the effect of enquiries for later deliveries that jobbers are now obligated for under old orders. More interest is being shown in ginghams, zephyrs and colored yarn wash fabrics for another season. The new spring lines of fine cottons are being shown in a quiet way to large buyers and some orders are being booked. Some Western jobbers are order- ing prints in round lots and are say- ing little about the business they are placing. Houses that are not open to do business on either brown or bleached domestics have done business on prints. Export print or- ders were of good volume in one or two places. In the woolen and worsted gvods divisions reports were confirmed of dress fabrics. One of the larges: lines in the market has been ad- vanced an average of 5 cents a yard after a substantial business had been booked. It. was noted that business on broadcloths placed by retailers and cutters was larger in the past two weeks than the trade had been led to infer from the quiet way in which the business was gathered in, The need for merchandise is the un- derlying cause of the strength seen in several directions in the woolen and worsted divisions, for if ever a political. campaign tended to disturb the outlook the present one does in so far as tariff talk goes. It seems to be accepted in the markets that merchants will attend to. their busi- ness and allow the politicians to go on talking. Raw silk markets are fairly steady. strength of foreign markets is held out in some quarters, but on the whole the trade is not looking for lower prices from the new crop. Serges Wanted. Although the fall dress goods busi- ness has been practically finished so far as secondary distributors are con- cerned, orders for additional quanti- ties of certain classes of goods are not wanting. There is a persistent demand for low and medium grade colored storm serges, but as the or- ders in hand continue to exceed the production, manufacturers find it im- possible to accept any more business for the fall season. According to the largest producers of storm serges, there has not been a time in many TRADESMAN years when the stock of popular price serges was. So meager in first hands or when the quantity of goods held for buyers’ orders was so small. Job- bers and cutters are urging the prompt delivery of all goods on order, but shipments can not be improved upon, as the looms are running to maxi- mum capacity. The outlook favors a steady consumption of colored storm serges throughout the year and several good authorities are of the opinion that the demand will be well maintained during the spring 1913 season. Cream serges are not being heard of as frequently as many sellers be- lieved would be the case when mid- summer arrived. The interest in these dress fabrics seems to have petered out. Even the most enthusiastic ad- vocates of cream goods have con- cluded that nothing more can be ex- pected of cream goods during the remainder of the present summer sea- son, These dress materials are more or less plentiful in several parts of the primary market, and it is signifi- cant that every job lot of goods be- ing offered contains one or more pieces of these goods. If cream goods are going to move freely next spring it may prove advantageous to carry the accumulations into another season, but the prevalent opinion is that the best thing to do is to mark them at attractive figures for quick shipment. Of course, cream goods can be dyed in desirable shades, but the dyeing of cream goods often re- sults in the cloths becoming tender. July 24, 1912 Mills that sell the retail trade have been advised that some important buyers from the West will be in the market shortly. The advent of these purchasers will doubtless bring about a more active market, but until the regular influx of retailers on fall buy- ing takes place business, so far as the mills which cater to the department stores are concerned, will remain very much as it is at present, quiet. Improvements in Ribbons, An improvement was reported in the demand for wide ribbons for dress trimming purposes. The rib- bons that are in demand are plain faille moires and glace moires. There is a comparatively fair demand for taffeta ribbons, with either picot or loop edges. Narrow ribbons con- sumed by the manufacturing trade, notably the underwear trade, have been and are still in good demand. The millinery trade is backward this season in its consumption of rib- bons and there are no indications that there is an improvement in sight. This is a keen disappointment to rib- bon manufacturers, who have antici- pated a better demand from the mil- linery trade and who were very con- fident about it because of the popu- larity of ribbons for millinery trim- ming abroad. DEAL(ConHINGG TOR TW ee bas Wc MICH. The Old Reliable WARRANTED ALL BRASS. Hook and Eye and The New VENETIAN HOOK AND EYE Sold by PAUL STEKETEE & SONS, Grand Rapids, Michigan De Long 7 “See that hump? GUARANTEED NOT TO RUST. hater Fisk Advertising For Dry Goods, Department, General and Variety Stores Service o find it very good. $5 per Year—Published Weekly Cash with order. Sold to only one dealer ina town. ‘Receiving your service and It’s worth great help in making up ads.’ twice what I paid for it.""— |Walker-McKibben Mercantile Co., Cle Elum Mercantile Co. Butler, Mo. ‘“‘We feel your service a Published = Fisk Publishing 10 Schiller Building, Chicago There ts No-Other Advertising Service Like This in the Whole World What Subscribers Say: “One of our dry goods merchants saw the sample We of your interlocking advertising service and at once ordered a page ad out of part of it. We are enclos- ing our check to pay you for a year’s service to begin at once.”"—Seymour Republican, Seymour, Ind. “Say. Fisk! vertising troubles are over since I sent you that $5. Keep coming. Yours for success.”’ —Elmer E. Bensen, State Centre, la. HENRY STIRLING FISK, Pres. Fisk Publishing Company, suuz8 2 $5 per Year—Published Weekly Cash with urder. Seld to ealy one dealer in a town. You're a peach. My ad- CHICAGO SP eer Ore Ee ae ei) ree Ca July 24, 1912 TRADE-MARKED GOODS. How They Create Confidence and Bring Prestige. Written for the Tradesman. A great many merchants are cling- ing lamely to a worn-out prejudice against advertised goods and actual- ly putting good dollars into their competitors’ cash registers by their blind unreasoning buck-the-trade- mark attitude. Not long ago one of these mer- chants tried to tell me why he did not stock advertised brands, His talk was mostly a rehash of what salesmen selling unadvertised brands had told him. “The consumer pays for all this advertising,” he said. While I was there he had four calls for certain well known brands; tried to substitute and fell down three times out of four. He came back out of patience with the customers who would not be “educated” and re- asserted his statement that the con- sumer “paid the freight.” “But suppose he is willing to pay for it,” I said. “I’m not granting your point that he does for I can show you that he does not. As well argue that the customer pays for your plate glass front, your show- case and those nice fixtures you are using.” “No, that is a different proposi- tion. You see by having these fix- tures I sell so many more goods that I make enough more money than the poorly equipped store to more than make up the price of the fixtures, even if I sell on the same margin.” “That’s it exactly. You do pre- cisely what the advertiser does. You see the concern that advertises wise- ly and well sells so many more goods that he makes enough more money than the unknown manufac- turers to more than make up the price of the advertising. “Thanks for proving wrong.” But admitting even that he does pay for it. If he is willing to, what then? The retailer in common with any other force will best succeed by fol- lowing the line of least resistance, You will get across the street quick- er if you go with the crowd and you will sell more goods if you will sell in line with the wishes of the cus- tomer. There is no getting around the fact that you will sell more goods if you sell the goods the people want. And the goods the people want are the goods dignified by trade marks and backed up with national advertising campaigns. Why? Because the cam- paigns have created a confidence in the minds of your customers for the goods those trade marks _ identify. They look upon you as a more up-to- date dependable merchant if they find those goods in your stock. Here is a little incident from life to illustrate this point: A young man who had lived in a small town nearly all his life was fortunate enough to be sent away to college. Here he gradually took on the more metropolitan air of the larger place. Lee ‘| yourself” MICHIGAN TRADESMAN Along with other things he chang- ed his manner of dress, becoming more particular in regard to his clothing. Wheu he left the little town, its one clothing store carried only unknown brands and a very poor assortment at that. Mixing with the better dressed college crowd, he soon learned that any thing was not good enough. He also learned that certain fixed names and brands would always insure him against buying shoddy unpresentable articles of apparel. He learned to call for Hole-Proof Hose, Stetson Hats, Arrow Collars, Cluett Shirts and so on through the sartorial list and feel sure that his college mates would respect his taste. It was a habit easily acquired and soon fixed and made the matter of the purchase of clothes a very simple one, Then the summer came and the college closed its doors and the youth went back to the little home town. After getting on the train he noticed that his surplus supply of clean col- lars was exhausted. And he knew he would have to buy some as soon as he reached home. For the first time since he left home his thoughts turned back to the old clothing store and he remem- bered with contempt the jumbled Stock of nondescript merchandise. Most likely Old Grey wouldn’t have a collar of this year style in the store, and how was he to know for he cer- tainly wouldn’t have an Arrow. Why didn’t he think to supply his wants before he left. When he arrived home he men- tioned the matter to a younger broth- er, who said;“There’s a new clothing store in town—a real up-to-date city store. I guess you can get what you want.” The College youth laughed his doubts but made his way to the new place, called for his favorite brand and got it. Favorably im- pressed, he looked through the store and found the new man carried all the brands he knew. He wasn’t slow about expressing his pleased surprise and that evening at dinner took up the subject again. He found that the family had already made the same discovery. Had found that they could get the goods they had read about in the magazines at the new store and they told him that the whole town was proud of the new place and had almost deserted the old shop, This is a real life story. It illus- trates as nothing else can the pres- tige that results to the man who carries trade-mark goods. There is no disputing the fact that the people have greater confidence in these trade marked goods and re- gard certain. symbols, pictures and combinations of lettering as_ their surest guide in picking out not only reliable merchandise but the very best of its kind. And there is every reason why this should be true for when a manufac- turer stamps an article with his trade- mark and his name he expressed con- fidence in that article himself and his success depends upon the quality of the merchandise upon which he has stamped his name. Suppose you were to visit the fac- tory of an axe-handle manufacturer a friend of yours and wanted to buy an axe handle, suppose also you knew little about axe handles. Wouldn't you be pretty apt to say to your friend “pick me out a good one, you know, I don’t. Get me a handle with the right hang to it and the right kind of stuff in it.” And then he would swing it over his head and look along it to see if it were true, and look at the grain of the wood be- cause he would want you to have the best handle possible. He would be anxious to show you that he knew the business. In a measure he would be staking his reputation on that axe handle. And when he had made these tests and handed you the han- dle and said “there is a good one; that one is right and one of the best in the lot,” you’d buy it without hesi- tation, wouldn’t you? And that is practically what the manufacturer does when he stamps an article with a red cross or a gilt horse-shoe and then spends millions of dollars associating that symbol with the goods he’s manufacturing. Of every article he stamps with this symbol and sends out under this label, he says: This is the best I can manufacture and the best of its class any one can manufacture, On this I stake my business reputation and experience. Naturally that wins the confidence of the buyer and why shouldn’t it? If you have any doubt that it ac- tually does prove it to yourself. Get outside of your own line so you'll lose some of your prejudice. If you're a clothing man go shopping for groceries. Now even if your wife had said nothing to you about brands, what baking powder would you ask for; what flour; what catsup; whose pork and beans? Or if you’re a grocer or a hardware man go shopping with me in your imagination to a furnishing store. We will buy a half dozen pairs of hose. What brand? A pair of sus- 15 penders. What brand? What brand? Don’t certain well known names leap to your lips in a moment; every one of them trade-marked; every one of them backed up by a national ad- vertising campaign? This in spite of the fact that you may be one of those independent individuals I have heard say, “Advertising never influ- enced me to buy anything.” Conclusive evidence, isn’t it? Now you know that the publiic wants trade-marked goods; that when you get outside your own line you want them yourself. There ought to be little question in your mind as to their value to you as a retailer. Little doubt as to the pres- tige they will bring you, the sales they will make and the profit they will assure. If there isn’t, then weed out your unknowns, stock well advertised trade-marked goods in their places and watch the sales climb. Fred Cook. —_~+.____ Not the Same Thing. “My wife, dear Doctor, thinks she must go to the Riviera for her health. Isn't there some other remedy for her illness?” “Yes, I can cure the illness, but I can’t cure your wife.” —_+>+~.____ Her Opportunity. Young Husband—What a glorious day! I could dare anything, face any- thing, on a day like this! Wife—Come on down to the mil- liner’s! A collar. We are manufacturers of Trimmed and Untrimmed Hats For Ladies, Misses and Children Corl, Knott & Co., Ltd. Corner Commerce Ave. and Island St. Grand Rapids, Mich. Wholesale Only Attention, Mr. Merchant Some REAL BARGAINS in UNDERWEAR for your AUGUST SALE. Call and see us, or mail us your order, which will have prompt and careful attention. A Few of the Bargains Boys’ Mesh Shirts and Drawers, Egyptian color, short sleeves and knee length. $2.25 value. to close....... Seb e aeangn (564 e5> oe ese $2.00 Boys’ Keepkool Union Suits, white and Egyptian color, short sleeves and knee length, $4,25 value, to close...................-.-002. 3.75 Men's Mesh Shirts and Drawers, Egyptian color, $2.25 value, toclose.. 2.05 Men's Balbriggan Shirts and Drawers. Egyptian color, $4 value, to close 3.25 Men’s Ribbed Shirts and Drawers. all color. $4.25 value, to close... . 3.62% Men's Ribbed Union Suits. white. short sleeves and knee length. $8.50 value. to close................. Men's Mesh Union Suits, white. short sleeves and ankle length, $8.00 value. to close................. Special Reductions in Children’s and Ladies’ Vests, Pants and Union Suits. Bhs ose ee wets ee es cere ced tus 7.78 GRAND RAPIDS DRY GOODS CO. Cor. Commerce Ave. and Island St. GRAND RAPIDS, MICH. SS LS ESAS NPC CR NRCC Scent Pitas SA OEE A i 4 MICHIGAN TRADESMAN July 24, 1912 xf — —_= = _ aoe Rees SS FISD eS” 7 TONG WOMANSiWORLD ae a / w (yy Some of the Advantages of Being a Woman. Written for the Tradesman. We often hear from the lips of a girl or a woman the exclamation, “I wish I were a man!” Rarely, if ever, does a man give expression to a wish that he might bea woman, Rare- ly, if ever, does a man have such a wish. The laborer would not change his sex even if by so doing he might become a queen or the heiress to millions of wealth. Men praise wom- en, admire them, pet them, ascribe to them the virtues of a far higher and finer order of creation than that to which they themselves belong, but they prefer to be excused from be- ing women. Is there foundation for this wide- spread feeling that men have the best of it in the game of life, that they are physically and mentally bet- ter equipped for the contest, that so they are enabled to appropriate the lion’s share of the rewards, and that they get more fun out of the play- ing? Or does the law of compensa- tion hold good in sex as elsewhere, that every gain has its loss, every advantage its handicap? May not the idea that the boy baby is born to better luck than the girl baby be a notion handed down from the ages when brute force triumphed, and woman, becatise of her lesser physical strength, was the slave of man? Things have changed for her since those days, and seem to be coming more and more her way all the time. May it not be well to look the situation over carefully to see whether the odds are as much in favor of the male as is commonly supposed? Take the very things in which mas- culine advantage is thought to be especially strong; for instance, the greater liberty in conduct that cus- tom allows men. This rankles_ bit- terly in the minds of many women, and a few take to smoking, drinking and perhaps to ways that are a bit fast, with the idea that somehow they are getting even, They repu- diate those strict standards of be- havior for their sex which have. been thotight necessary by all past gen- erations, and declare that if men can go the pace they have as good a right. Perhaps they do. But are they the gainers? And is man the gainer from this license which some of his sisters so covet? By sedulous care from babyhood up, conscientious par- ents make it difficult—all but impos- sible—for. their daughters to contract bad habits or form evil associations. It is expected the girl will turn out right and it is made the easiest and most natural thing in the world for her to do so. By a reckless laxity in discipline and oversight it is made equally easy for the boy to go How many men of middle age find themselves bound by the shackles of bad habits, which in most cases they carry through life, as the result of sowing the customary wild oats of youth. Society has stern condemnation for a woman’s lapse from virtue; easy condonation for a man’s. This is un- just. Yet can it be denied that the rigid standard of chastity to which they are held is an advantage to the sisterhood of women taken as a whole? Man’s greater physical strength is a point of much vaunted superiority. But even his stronger muscles and firmer sinews have their drawbacks. Because of them, in the United States and to a great extent in all other highly civilized countries, man is re- quired to take upon himself all the harder, heavier and more perilous kinds of labor. He works in the field, toils in mill and in mine, and sheds his blood in battle. Compare the frequency of maiming, crippling and accidental death among men with the rarity of these calamities among women. Unquestionably men have greater powers of initiative than have wom- en, and they are more aggressive in temperament. But Mother Nature, with kindly foresight, saw to it that to women should be given a certain subtle quality which is known as finesse. Finesse is a French word which may be defined as the pecu- liar trait that enables one to have her own way without making any fuss about it. Finesse does every- thing for poor woman. By it she can secure her ends silently and un- obtrusively, while man attains his ob- jects only with much commotion and tearing up of the earth. All occupations for which woman has any possible fitness now are ope? to her. If she makes good in some unusual undertaking, speedily she be- comes famous. Miss M. opened a shop and in the course of a dozen or fifteen years accumulated five or six thousand dollars. It was heralded abroad as a “phenomenal success in business.” Mrs. K. makes a few hun- dred a year raising poultry. She has been written up in a number of rural magazines and papers, In short, if a woman wins out in any professional or business venture, her success is far more conspicuous in proportion to its size than is a man’s. If she wrong. doesn’t win out, she generally can fall back on domestic life, and claim that she likes it better and that a woman finds happiness only in keeping with- in her proper sphere. No one will stigmatize her as a failure. There is a very neat little tack that can be taken by the woman who has no ambition to get out and “do things”—who knows she would make a flat fizzle of it if she tried. By a shrewd use of this small artifice it is possible to take to one's self credit for all the notable achievements of the race. The trick is simply to claim that women have been the in- spiration of all that men ever have done. The claim is so broad that it seldom is asked to put up any proof. Of course it is merely a modification of the old “the hand that rocks the cradle rules the world.” It involves far less wear and tear to be an in- spirer than it does to “do things!” Society expects more of a man than it does of a woman. If a man does not marry and take upon him- self the responsibility of providing for a family, it is felt that he is shirk- ing his reasonable duty. If a woman prefers to remain single—perhaps turning down all kinds of chances— it is thought to be her own affair. If she wants to lead a professional or business life, it is reasoned that she is better off unhampered by family cares. How often do we see it in the case of intellectual, ambitious people. The sons marry and for long years their noses are held to the grindstone, Pa- rental assistance often is necessary for Jim or Tom or Henry. The daughters are spinsters, earning sal- aries much more than sufficient for their modest needs. The popular verdict is that they are “such smart, capable girls.” : In the differentiation of the sexes in the way of abilities, it is noticeable that man is the inventor, the produc- er—woman the conservator. Rough- ly speaking, he may be said to ex- emplify the epigram, “Get all you can,” and she the counterpart, “Keep all you get.” His earning capacity is far greater than hers. But what does he do with his money? Spends, spends, spends, if left to his own devices. In so far as his resources will permit, everything must be done on a grand scale. For his plaything he must have an automobile. What does it profit him that he can earn twice, thrice, or even four times, as much as his sister, when it swiftly slips through his fingers and for all his labor he has nothing to show? Woman has a natural genius for making much out of little. She eats less. She can make her own clothes. She can practice a thousand small economies that a man never can get his mind down to. One dollar inher hands is made to go as far as six in his, So the woman of very slender means manages to live in surprising comfort. On the other hand, the woman of wealth has a distinct advantage over the man in affluent circumstances. She is not expected to be so free a spender. It is considered only pru- dent for her to keep well within her income. She does not have to sub- scribe to every movement and cause and charity to avoid being calle! a “tight-wad.” Space forbids carrying this to the length of an exhaustive treatise on this interesting subject. Enough has been said to set the sagacious woman to thinking, and to convince her that in the comparative lots of men and women the balance of justice has not swung so far out of true as is often supposed. There are some per- ils and hardships and drawbacks inci- dent to being a man. Quillo. — +++ Loses Grit. “Isn't that fellow ever going to propose?” “T guess not; glass.” “How’s that?” “The more time he gets, the less sand he has.” he’s like an hour- Wilmarth Show Case Co. Show Cases And Store Fixtures Jefferson and Cottage Grove Avenues Grand Rapids, Mich. “AMERICAN BEAUTY” Display Case No. 412—one of more than one hundred models of Show Case, Shelving and Display Fixtures designed by the Grand Rapids Show Case Company for displaying all kinds of goods, and adopted by the most progressive stores of America. GRAND RAPIDS SHOW CASE CO., Grand Rapids, Michigan The Largest Show Case and Store Equipment Plant in the World Show Rooms and Factories: New York, Grand Rapids, Chicago, Boston, Portland a July 24, 1912 ANTI-MAIL ORDER SMITH. He Beat Catalogue Houses at Their Own Game. Written for the Tradesman. No, Smith wasn’t his name, but it will serve as well as any for the purpose. The point is the mail or- der folks had made it pretty warm for Smith in and around his neck of the woods. They seemed to de- light in filling up the freight shed at the little red depot with myste- rious packages labeled from this and that mail order concern, One day Smith had a heart to heart talk with the railroad agent, who was likewise the express agent. “Why, man,” said the agent, grin- ning, “you have no idea of the num- ber of catalogues sent into this burg, and the letters and circulars come in a flood, and out there in that shed is the answer;”’ he jerked a soiled thumb over his shoulder. “The “an- swer’ was mighty significant to Smith. There were piles of stuff sent to folks who owed him old accounts and who were paying cash to these outsiders; goods which he could sell at a price which would save folks money and service which would save lots of time. Now, Smith wasn’t the sort to take a wallop more than once without coming back. He had plenty of “Trish” in his make up and he went after the problem in a common sense way which—but, then, I don’t wish to get ahead of my story. That night Smith sent for four different catalogues, Sears-Roebuck, Montgomery Ward, Croft-Reed and Larkins. Then he sent for some of the goods which were “shouted” about. Oue of the first results of the deal, insofar as the public was concern- ed, was a huge permanent sign clear across the front of Smith’s _ store, “Anti-Mail Order Smith.” The railroad agent noticed Smith _was running down to the city pretty frequently for a week or two and the postmaster wondered at the enve- lopes which bore in big red type the word “proof” at the bottom corner, coming in for Smith. A few days later every man, wom- an and child in the vicinity received a huge four page “blanket” sheet bearing the same slogan in flaming red letters across the top of the en- tire circular as that in front of Smith’s store. : He did not mince matters at all. He told the truth and nothing but the truth. The circular started out with this statement in bold type: To the Folks of Dunn County! Here are some actual facts, prices and comparisons made with those ‘of the mail- order or catalogue houses of Chicago and elsewhere. I am here to sell you mer- chandise you can see before you buy it. You don’t have to wait for goods. You hae no postage, freight or extras to pay for. As for prices Read the Facts Below, Then followed a detailed list of many items which Smith had figured out. He had given the catalogue prices and his own for the same arti- cles. He gave the name of the con- cern from whose catalogue he took the prices and descriptions. Suffice to say, it created a furor MICHIGAN TRADESMAN in the country round about. But when several days later a representative of one of the big catalogue houses came along and bought $25 worth of Smith’s goods and the concern later got out a big circular running Smith down, the folks commenced to drop in at Smith’s to see what was going on. Here they found a big space in the front of the store where were exhibited the mail order articles themselves. In some instances the stoves, upholstered furniture, etc., were taken apart for better exam- ination. Smith carried a big stock and he had a match for most. every- thing the catalogue concern could of- fer. On groceries he took Montgomery Ward’s “Special Lists” or assort- ments at $5.45, $3.05, $4.80 and $3.50 in Chicago and proved absolutely he could sell in his own town for the same prices and save the consumer the freight and extras. He took paints and proved that the catalogue house had paint infe- rior in quality and at a price no better than he offered on a standard advertised brand. Some lace curtains secured from one of the “premium” concerns were so decidedly inferior to his own at the price that women involuntarily smiled when they looked at the two. The fight went on merrily. Cir- culars came into the county from the mail order houses galore. They were being shown up in no uncer- tain manner and it made the chaps who were directing the destinies o1 the catalogue concerns pass some uneasy moments. As the dauntless Smith kept up his fight his business grew. To quote from a statement he made over his own signature: “My business in this locality for ten years, each month of each year, has shown an average gain of from 8 to 13 per cent. over thé corre- sponding month of the year before. The month of the big fight surpris- ed us. It showed a gain of 32 per cent, and I know that most of this large increase is due to our fight with the mail order people.” Smith had nerve. He had more than that, he had good common sense. He realized the truth of the fact that you can not sell gold dol- lars for 99.cents and make money. He knew how easy it was for men to sit at a typewriter and make claims—to print anything desired, so long as they did not actually obtain money by false pretenses. He knew that he had as good mer- chandise as a person could secure for the price anywhere. But while Smith knew these things it seemed that the people ignored or were ignorant of the fact.: Then Smith took: the logical course. He shook the folks. In other words, he roused them to a realiza- tion of the realities of the proposi- tion. He told me of a case where, before he had gone into the fight in detail, many a time folks had come to him in this way: “Morning, Smith.” “Morning, Jones, how’s crops?” “Fair to middlin’, Got any shot guns? Blackbirds bothering. Going out after game this fall, too.” They would look over the guns. Naturally the locality wasn’t strong for game and guns were but a small item in Smith’s stock. Customer would hem and_ haw. “Guess I won’t buy to-day.” Exit customer. Next thing it was a selection from several pages of wonderful descrip- tions in the catalogue. If printed on bright pink paper so much better the gun, thought Jones. The same wonderful $9.89 gun could have been secured by Smith from his wholesal- er to sell, without extra freight to the customer, at $10 at a fair profit. But Smith didn’t realize what was being handed to him for a_ long time. When he did, he did things. He isn’t being cheated out of any gun sales these days, and he isn’t being beaten out on groceries, hard- ware, dry goods or anything else, He issues that big loud double sheet each month and it contains the mail order war cry on the first page. It gives the names, the prices and the whole “hot air’ spiel of the con- cerns who depend on printer’s ink and Uncle Samuel to get the mon- ey, then follows an actual list of Smith’s prices and the savings. Some good hot shot about Smith paying taxes at home, of helping the good roads idea along at home, of ioyalty to local interests on the part of all concerned, of the danger o parcels post—all these and more are touched up by the astute Smith with the assistance of a good printer. As the days go by the extra clerks in Smith’s store are smiling. They en- joy the game. To make the “odor- ous” comparisons with the mail or- der stuff is a delight to them. Smith has bought a new auto and he says it is a present from his good friends, the catalogue chaps. I know that these actual facts con- cerning Smith, the Anti-Mail Order Man, as he is known far and wide in his county, can well be duplicated by Green, Black, White, Jones and whoever it is, in any town any- where. For what the mail order houses have—you have—only better—their prices are based on exageeratec comparisons of values, you have the standard, advertised, trade-marked 17 goods, the backing of national adver- tisers and reputable concerns to help you. They have but their own pri- vate, unknown, unreliable brands. As your ammunition is good, screw up your courage and emulate’ the doughty, aggressive Anti-Mail Order Smith. Hugh King Harris. — 22. ____ Limelight Artists Who Talk Munici- pal Retailing. Probably to make sure that -he gets his share of the limelight the Com- missioner of Public Works for Spo- kane Wash., wants the city Council to appropriate $100,000 for a munici- pal store. That is the wisdom-coated plan of this official for reducing the high cost of living. This country is hearing a lot of this kind of four-flushing these days from men who have been jockeyed into some public job without anyone being able to understand just how they arrived there or why they re- main. Of course it is well understood that they are put in those jobs to perform certain duties. Frequently those duties are left undone while the job holder forages around seeking some easy highway to cheap popularity. Some day some community is going to make the mistake of letting one of those fellows have his own way and start a municipal score. After a few of them have run head end into the mud, that will be the last we will hear of it. But there will be other brainstorms on other subjects ready to go off when that is exploded. —_—_~+- + ___ Then and Now. The young wife had given her husband a dance, “You’ve improved wonderfully, Jack,’ she said, as they sat down. “Don’t you remembes how yo0 used to tear my dress?” “Yes,” he replied. “I wasn’t buying them then.” ——_+++—___ A fast young man does not get very far unless his father is willing to pay his running expenses. ott Zoom pyihite: LONG DISTANCE SERVIGE I ncinaat STATE TELEPHONE Gf. THE ONE BIG “HIT” Send Right Now—Everybody “That Sunbeam Smile” High Grade Waltz Song and Music Complete This splendid piece of music is full size, has beautiful colored FREE title page. printed on fine paper. a swinging tune and catchy words. Written by Miles & Harris. postage and packing; copy will be mailed at once. It’s worth while. Brown & Sehler Co. Home of Sunbeam Goods Send 6c stamps to cover Grand Rapids, Mich. i 3 % ' i i MICHIGAN TRADESMAN July 24, 1912 18 HS ne c 2 “SSS P7223 sese € ss GELS SS SxS - — ae oe 4 = = co he US . =e z = = ae = > = - : ming 2 : poy NX : = x }7 REVIEW °F = SHOE MARKET : Zz ~ a = ee > A == RY t —= S ~ — z = YS IDUR | © the oh gist \- —# PAR : oe Z Se Zp K' SI ™” ; =< a 2 YK i ~ = LA Z a, Unusual Experiences of Shoemen— Tony Collins’ Story. Written for the Tradesman. Chapter ITI. “Tony,” said William G. Macfar- land, “you're next Let's have your story.” “What I have to tell,” began Tony Collins, “is hardly worthy of being dignified by the title, a story; it is rather an incident; and I am not al- together sure that I can make it worth the telling. “Unlike Courtland’s story, this fragment of a narrative that I shall give you does not-teach a lesson; and it differs radically from Bud’s story in that there is no element ot romance in it. And yet there is a quality about the incident—if I can only make you realize it as | do—that may make it worth the telling. fifteen or sixteen years ago, while I was clerking in old Jasper Haymaker’s shoe store. And you men doubtless remember old man Haymaker? Yes; I thought you did. Fine old fellow, Everybody lik- ed him. Frank, honest, plain; ‘as sim- ple as an old shoe,’ people said of him. I began clerking for old man Haymaker when I was 17 years old; and I was with him until he died—a period of seven years. “It happened “This incident happened two years before old man Haymaker’s death. 1 was a young fellow, just 20 years of age at the time. Late one afternoon in November one of my customers called up and told me to bring him a pair of shoes around that evening be- tween 7 and 8 o'clock I knew his size, and he told me precisely what he wanted; and there was no trick at all about fitting him. And even if it had been a far more complicated task than it actually was, I would have undertaken it very gladly; for old man Haymaker had trained me up to the importance of a personal follow- ing. You know, Bud, that was one of the old man’s strong points as a shoe dealer; he knew the art of mak- ing hustlers out of his salesmen. “T had a great big personal follow- ing—customers that were just as loy- al to be as could be. The old man encouraged it. Long before the days of addressographs and all our mod- ern paraphernalia the old man used to tell me to get any printing I re- quired and use up just as much post- age as I wanted to in getting busi- ness. Used to say, ‘Tony, if you can spend five cents on postage and print bills and bring in a customer and sell him a pair of shoes for $4, $5 or $6, that’s good business, eh?” And so, by dint of hard work and the ex- perience a young fellow naturally picks up, I got to have, as I say, quite a lot of customers who always called for me; and, if I happened to be busy at the time, patiently wait- ed for me. You can be sure I tried to cinch their trade by showing them every reasonable courtesy. “The customer who called me up had been trading with me for a couple of years—in fact, ever since he had lived in our town. He was a rich young fellow of about 33 by the name of Chalfont. He came to our town from New York City. Just why we never knew. One thing was evident —yes, two things: he had scads of money and he had a beautiful wife. They bought a big palatial residence in our very best highbrow suburb. It was originally an old manor house that had been thoroughly moderniz- ed and built to until the original lines were almost entirely gone; and yet it somehow preserved the sense of age and dignity. With all its porches, verandas, bay windows, modern plumbing, screens, etc., it seemed to be not new, but old and sedate. And this effect was secured in some meas- ure owing to the fact that the old vines that covered the mouldering walls were carefully removed when a new suite of rooms were added, and tenderly trailed up on the fresh wall. Thus the newness of the new wall was effectively concealed by the old vines that covered it. “It was a great, roomy pile; and stood well back in the center of a large tract occupying several acres, The winding grave! road by which you approached the building was sen- tineled by massive old trees—some evergreens and some deciduous. They kept a landscape gardener at work on the premises year in and year out. “Mrs. Chalfont was very popular; but Chalfont, for some reason, didn't appeal very strongly either to the men or to the women. Nobody could seem to understand him. He was cold, reserved. and very eccentric— so they said who knew him best. In the shoe store, however, I always found Mr. Chalfont quite amiable. He and [ got on handsomely. In look- ing back upon our brief acquaintance, *~T now see that Chalfont took quite a fancy to me. “When he called up the store he asked for Collins. I shall always re- member his words. He said: ‘Say, Collins, you and I have been pretty good friends, haven’t we? Well, I’m glad to hear you say that, Collins. Do you know, I believe you are go- ing to make good, By George, I envy you. If I were a young, well fellow like you, and had to work like the devil’ as you do; but—oh, say what’s the difference. Now listen, Collins, bring me over a pair of dress shoes like the pair I got from you about a year ago, will you? Yes; that’s right, plain patent leather, mat kid top, button, 8% D. You've got me. That’s all, Collins. Get them here any time before 8. Mrs. Chal- font is going to have some friends in to-night. Thank you, old boy, Ill count on you. Good-by.’ “That night when I rang—and it was, I should say, about 7:30—I was admitted by a maid almost instant- ly. I told her I had a pair of shoes for Mr. Chalfont, and I wanted to be sure they fitted; would she kindly direct me to his rooms? But before ‘ she had time to reply we were both these lines. _ Become a ‘‘Bertsch’’ and “H. B. Hard Pan”’ Dealer This Season Put into your stock our ‘“‘Bertsch”’ and ‘‘H. B. Hard Pan’’ shoes for men and boys. These lines cover the whole range of men’s shoes from “STANDARD SCREW” work shoes in all heights, to the finer grades of Men’s Dress ““WELTS.” You will have the same approval and profit from the satisfied wearers that all our dealers are enjoying after their trade becomes acquainted with the fact that they have THEY WEAR LIKE IRON HEROLD-BERTSCH SHOE CO. GRAND RAPIDS, MICHIGAN While they last Why not put on a Special Sale of Oxfords Keep your business active and yet make a profit We offer ALL of our Men’s $2.60 and $2.25 Tan and Gun Metal Oxfords in Goodyear Welts for $1.50 PER PAIR NET 10 DAYS Write for particulars. sample pair by express prepaid. If you don’t want the sample pair, re- turn it at our expense. & G% BD Bw NOW is the Time Grand RapidsShoe & Rubber(o. The Michigan People Let us send Grand Rapids = — a — July 24, 1912 chained to the spot by a little scene with a tragic tremor to it that was enacting half a dozen paces from the spot where I stood. Beyond me in the big central hall, which was truly baronical in its proportions, in the large folding-door space communi- cating with the library stood Mrs, Chalfont. Near the foot of the stairs, and about three paces from Mrs, Chalfont,. stood a white-haired servant in livery. Mrs. Chalfont was beautifully dressed—and it struck me at the moment that she was hand- some enough to have stepped out of one of the great gilt frames—but her young and beautiful face was un- speakably sad. There was tragedy in her eyes, and a pathos in her voice that I can not begin to describe. And the aged servant seemed to be—be- cause of his sympathetic fellowship with Mrs, Chalfont—something more than a servant. And they both ap- peared to be completely unmindful of the presence of others. ““Has Mr. Chalfont finished dress- ing, James?’ ““No, ma’am,’ replied the man, ‘he hasn’t begun to dress. He _ hasn’t even taken his bath, although I have drawn it twice.’ ““Why, doesn’t he hurry, James? Does he know it’s half past 7?’ ““He says, “There’s James,”’’ ““What is he doing?’ “Just looking at things, ma’am.’ “*Talking to himself any more?’ “*VYes, ma’am; I heard him saying things to himself awhile ago.’ ““Go back, James, to Mr. Chal- font—this instant, do you hear? And be all eyes and all ears, James!’ And then, seeing me, she said: ‘Wait a minute, James, here is a young man’ —and I told her who I was, and my mission—‘very. well,’ she. said, ab- stractedly, ‘take Mr. Collins up to Mr. Chalfont’s' rooms.’ “Mr. Chalfont seemed genuinely glad'to see me. He wanted to talk— would hardly let me try on the shoe for talking. Asked. me about my work at the store, about my ‘plans for the future—in fact, he had a won- derful way-about him’ of getting me to talk. And all the while we were talking that liveried servant was pa-- trolling the hall outside Mr. Chal- font’s apartments as though he ex- pected something to happen at any moment. ‘ “But there was no use in his pa- trolling,” said’ Tony, coming to a full pause. And when we demanded to know why, Tony added, “Because he sent a bullet crashing through his brain that very night.” “And why did he commit suicide?” asked. Bud. “Now I was afraid somebody would ask that question, I don't know. No- body knew then. Nobody knows now. If Mrs. Chalfont ever knew she did not enlighten the public. Mrs. Chalfont afterwards sold the big house and returned to New York City, That’s all I know. You see I told you it wasn’t a story—merely an incident.” “But a very curious one,” observ- ed Archibald Courtland.’ - Charles L. Garrison. no - hurry, MICHIGAN TRADESMAN Thoughts For Vacation. Written for the Tradesman. It is fortunate to be contented; it is unfortunate to be too contented. It is a good thing to have a pur- pose in life provided it is a good purpose. If you never did any real work, take a vacation—get busy—do some- thing worth while. Be good to other people always; be good to yourself a reasonable amount. Do not constantly drive yourself as you would drive a hired servant or a dumb beast. Discontent has ruined many lives; it has also been the making of oth- ers. It makes a_ great difference whether one has good reason to be contented or good reason to be dis- contented with his or her surround- ings. In general it is commendable to be patient and forbearing. In some cas- es it is nothing less than encouraging wrong. Forget business cares and plans for money making when on your vaca- tion, but do not forget business friendships. In vacation think how to more friends and friendships. Who is to blame if you do not get a reasonable amount of rest? Ex- onerate yourself before you lay all the blame on others. It is as honorable to work for money as it is to gather food from natural sources to appease hunger, but the way in which work is done or the finished product should prove that money-getting is not the pre- dominant motive, All values can not be measured by money. Or, in other words, all service has or should have in it more than money value. E. E. Whitney. ———--+ > His Regular Fee. “Lots of politics around,” said the anxious-looking man to the compla- cent man with a newspaper on his knees in the street car. “Plenty, sir—plenty,” was the re- ply. “Would you mind telling me how you think it will turn out?” “I think we will get there with both feet.” “You do?” “T certainly do. There is a wave of enthusiasm that is carrying him right along.” “Why, I didn’t think he stood any show at all.” “No? Well, you wait.” “IT was told that the against him.” “My dear man, the West is for him bigger’n a house.” “But New England?” “Whipping right into line. You don’t seem to be up-to-date on the political situation.” “No, I don’t read very much. Do you think the election will be close?” “No, sir. He will have a thundering majority. No, there won’t be any dispute as to the election, The coun- try has made up its mind.” The anxious-looking man pondered for a moment, and then said: “Come to think of it, you have make strengthen old West was mentioned no names. You have as- serted that ‘he’ would get there.” “And ‘he’ certainly will.” “But do you refer to Taft or Wil- son?” “My dear man, I am a lawyer, and my regular fee for answering that question is $25. Do you wish it an- swered?” “No, by thunder!” exclaimed the other. “I can go to a clairvoyant and get an answer for 50 cents!” To Waterproof Boots and Shoes. Prepare an aqueous 10 to 15 per cent. solution of glue or gelatin, car- rying about 1 per cent. of glycerin, and a 10 per cent. solution of po- tassium bichromate. Have the foot- gear perfectly dry and made as warm as possible, either by standing them close to the fire or by placing them in the oven after the fire has been drawn and the temperature has fallen to 150 degrees Fahrenheit, In a dark room, with as little light as possible, mix equal parts of the two solutions and with a good, stiff paint brush apply the solution to the seams, letting it dry in well. Wipe oft the superfluous gelatin, and then give the entire leather a coat of the same. The gelatin and bichromate mixture must be kept quite fluid and warm, and this is best done by keep- ing the two solutions standing in the water bath and mixing them only as required, a little at a time. Finally expose the articles to the direct sun- light for an hour or two. —_——__-->——___ Keep your troubles to yourself and they will not expand. 19 In the District Court of the United States, Western District of Mich- igan, Southern Division, in Bankruptcy. In the matter of Simon Dosie, Bankrupt: Notice is hereby given that, in accord- ance with the order of this court, I (or the trustee who shall hereafter be ap- pointed) shall sell at public auction to the highest bidder, on Wednesday, July 31st, 1912, at 10:30 A. M., at the store formerly occupied by the bankrupt at Boyne City, County of Charlevoix, Michi- gan, the assets of said bankrupt, consist- ing of ladies’ and gentlemen’s suits and coats, furnishings, boots and shoes, hats and caps; together with store building and fixtures, book accounts, and ten shares of Boyne City Hotel stock. The stock of merchandise inventories, at cost price, $11,450.28; fixtures, $593.50; hotel stock $100.00; building $8,060, at appraised value. An inventory and appraisal may be seen at the office of Mr, S. Smith, Cashier First Natl. Bank, Boyne City, Mich., who will be glad to show bank- rupt’s assets to prospective bidders; also at the offices of Kirk E. Wicks, Referee in Bankruptcy, and the Herold-Bertsch Shoe Co., Grand Rapids, Mich. Said sale will be for cash and subject to the approval of this court, and notice is hereby given that if an adequate bid is obtained, said sale will be approved within five days thereafter unless cause to the contrary be shown. All bidders must be prepared to deposit a certified check for $1,000 as evidence of good faith. GERRIT J. WISSINK, Receiver. HILDING & HILDING, Attorneys for Receiver. HONORBILT SHOES Elkskin Outing Shoes Black and Tan Hirth-Krause Company Hide to Shoe Tanners and Shoe Manufacturers Grand Rapids, Mich. Both High Cut and Low Cut in Stock. These are ideal work shoes for the hot summer months. Keep your stock sized up. Your orders will be filled and shipped the day they are received. Nara MICHIGAN TRADESMAN July 24, 1912 PARCELS POST. Wiil It Benefit Farmers? Will it Re- lieve City Workers? Written tor the Tradesman. Two important things are claimed for parcels post: First, that it will be a benefit to farmers. By enabling them to ship butter, eggs, fruit, gar- den truck and other products in any quantity desired and as_ often. as wanted, direct to city consumers, they may obtain the highest possi- ble price and save one, two or more middlemen’s profits. They can also save frequent trips to town. The time of going and returning, also the time to deliver goods to stores or customers in town can be much more profitably employed at home. A small fee pays for transportation, collecting pay and_ returning the same to the farmer. In the second place it is claimed that parcels post will help solve the problem of high cost of living for city working people. They will be able to get their farm produce from first hands and in the best possible condition. They will get it at lower prices than they would have to pay the grocer. Here are two great classes, com- prising a large majority of the pop- ulation of our country, to be greatly benefited by the establishment of parcels post. Every patriotic citizen. every lover of his fellows, is in fav- or of the greatest good to the great- est number. Many a middleman, be he country produce buyer, commis- sion merchant, retail grocer or some- thing else, who is to be greatly re- stricted in his method of gaining a livelihood or his branch of trade en- tirely eliminated by the successful operation of parcels post, is such a true-hearted citizen, He will grace- fully submit to genuine progress and at once set about adapting himself to the new and improved order of things. It is but natural that and other business men who see in parcels post a menace to their pros- perity, if not an entire obliteration of their branch of trade, should be strongly opposed to it. It is a mat- ter of self-preservation. The mer- chant is fighting for an existence. But this is not their only reason for opposing the proposed system. Many of these men can judge of this matter without being influenced by business or selfish interests. They can view the question in an impar- tial, unprejudiced manner. They can see more than side of the question, for they have better oppor- tunities to do so than some who ex- pect to be benefited by the tnnova- tion. These agree with others of broad views and ripe experience that parcels post is not the correct solu- tion of the transportation problem. The transportation problem is not the only difficulty which stands in the way of farmers profitably mar- keting their products. For some years past poultry jour- nals and agricultural papers have been recommending that farmers, dairy- men and poultry raisers adopt the plan of securing city customers for merchants one their prime butter, guaranteed eggs, choice fruit, etc., holding forth the inducement that city people are will- ing to pay even more than their grocers ask if they can be sure ot fresh receipts. The advocates of par- cels post take this up and claim that that system is the one thing needed to make it easy for the farmer to thus market these products. There is no doubt that a limited number of such producers do receive highly satisfactory returns for their products in this way in spite of ex- cessive express rates. The method is successful because the number who cater to such trade is com- paratively few, and they are careful to maintain the high grade of their products. Nothing but the best is ever forwarded; otherwise they could not long retain their customers. There are no doubt other city peo- ple who would be glad to secure sup- plies in this manner. But their num- ber is limited. They are but few in comparison to the great mass of working people. They are of the wealthy class; they have ready mon- ey and do not have to wait until pay day before they can send remittance; they do not balk if the farmer hap- pens to charge a cent or two per pound, dozen or basket more than they expected. They pay transporta- tion charges and do not grumble to the farmer about it. They do not expect to reduce the cost of living by dealing direct with the producer. They understand that primitive meth- ods are not most economical. If working people in the city are to be helped to reduce the cost ot living by this producer-to-consumer method these products must be sold at less than the grocers get, and all expenses must be borne by the farm- er. The latter can not expect to se- cure all of the middlemen’s profits after paying Uncle Sam his toll. The city consumer must be offered some financial inducement to win him to the proposed system. Furthermore, the large majority of city consumers must _ revolutionize their methods of living, They must plan days and weeks ahead for their supplies, instead of buying for each day’s needs or buying just the amount needed for each meal. For those who can not afford refrigera- tors in their homes the grocers and meat dealers keep their supplies in the best possible condition for them until needed by the customer. The modern city dwelling with fur- nace in the basement is not suitable for storing vegetables and fruits for winter. Farmers will not hold such products and parcel them out in driblets week by week all winter. The rural mail carrier’s conveyance will not be a refrigerator in hot weather or a heated car in winter for trans- porting perishable products. If it is to be, it will be more expensive than present methods. Grocers and produce buyers with necessary equipment to handle and store large quantities of these prod- ucts can do so at less cost than the individual. The percentage of loss— decay or shrinkage—is not as great as it would be in small lots. The retailer’s loss does not always all come on the consumer. Quite fre- quently the increased ptice at which he sells perishable products in spring does not cover all the loss and give him his usual margin of profit. He does not aim to speculate on _ his fall and early winter purchases. Rather, he looks ahead to provide fully for his customers’ needs and takes all the risk of loss by over- buying, decay or decline of prices. Now comes an important feature ot the question which is not given due prominence in discussing this mat- ter, and that is the loyalty of city people to their merchants. Their at- titude in general is quite a contrast to that of the average farmer, City people realize and acknowledge their dependence upon their merchants. The expenses of the merchants give employment to many besides their clerks. This money goes again in- to all the channels of trade and is kept at home. It would be taking em- ployment away from one’s own fam- ily, from roomers, from boarders and from patrons to desert the home stores and deal directly with produc- ers. A reduced price on farm prod- ucts—the gain to the consumer— would hardly offset these other losses. If there is no other possible way for such farm products to be trans- ported safely, surely and at reason- able rates, then the General Govern- ment must be looked to to do the work. The parcels post system will be the sole agent of the farmer— the only middleman—a middleman whose toll is definite, unvarying, im- partial and at lowest rates. In the course of time it will be determin- ed what is the exact cost and rates regulated thereby. The benefit to the farmer from the system is based upon the as- sumption of ideal conditions—con- ditions which do not accord with ac- tual facts. It is assumed that the farmer’s products are always first- class; he is an expert in growing, manufacturing and preparing for the market; there will be no trouble in securing all the customers he can supply regularly, and he can supply stated amounts regularly according to contract in spite of unfavorable seasons, etc. He will never need the grocer nor commission man to help market his surplus when customers are away on vacations or remove to other cities without notifying him, or when his products are not of the best quality. A great many things must be con- sidered and a great many changes made to adapt a new system to the needs and conditions of the people. We want first to know whether the proposed change is in accordance with present day progress or wheth- er it is tending to primitive methods. We note that the house to house delivery of milk is being succeeded by buying bottled milk of the gro- cer, It is a saving of expense be- tween producer and consumer; the grocer’s profit is less than the ex- pense of the dairyman’s for men’s wages, wagons and teams as formerly. Or, if it is not, the lat- ter method suits the people better— they demand it; they pay for it. Dealings between producer and consumer at a distance can be sat- isfactory only when each has im- plicit confidence in the other. This means promptness on both sides; it GRAND RAPIDS BROOM CO. Manufacturer of Medium and High-Grade Brooms GRAND RAPIDS, MICH. TRAC Freight Easily and Quickly. Wecan tell you how. BARLOW BROS., Grand Rapids, Mich. Your Delayed Watson - Higgins Milling Co. Merchant Millers Grand Rapids it Michigan Satisfy and Multiply Flour Trade with “Purity Patent’ Flour Grand Rapids Grain & Milling Co. Grand Rapids, Mich. . \ BROOMS J. VAN DUREN & CO. Manufacturers of 4 High and Medium Grade Brooms Mill Brooms a Specialty Grand Rapids, Mich. 653-661 N. Front St. Just as Sure as the Sun NaS UIE Teldec. MEUM LOOm Seon MET CG eI Ca This is the reason why this brand of flour wins success for every dealer who recommends Te Not only can you hold the old Customers in line, but you can add new trade with Crescent Flour as the opening wedge. The quality is splendid, iv is always uniform, and each pur- chaser is protected by that iron clad guarantee of absolute satis- orn a 0 Make Crescent Flour one of your trade puliers—recommend it to your discriminating cus- tomers MU tte Grand Rapids Mich July 24, 1912 means fair dealing, reasonable prices; patience in case of mistakes, delays, unforeseen and unavoidable contin- gencies. Comparatively few people are qualified to conduct such busi- ness. In the establishment of parcels post the usual programme of Goyvy- ernment manipulation will have to be gone through. Experimenting and revising rules and regulations will continue without end. Every new superintendent or head of depart- ment will want to try out his plans for improving the service. What is proper to-day will not be in order to-morrow, The speedy transmission of mail can not be accomplished in connec- tion with transporting freight to and from the farm. To delay delivery and collection of mail on the rural routes in order to load and unload freight would not be tolerated very long by the farmers themselves. There would be no regularity in the arrival of either city or rural carriers at the homes or business places of the patrons. Parcels post would necessitate a separate set of employes, also sep- arate vehicles from the ordinary mail. Both producer and consumer will have to conform to stringent regula- tions. Shipments will have to be properly boxed, crated, packed, la- beled, billed, directed and sufficiently prepaid, or marked “C. O. D.” or “No collection.” At the destination a responsible person must be on hand to receive and receipt for goods and pay charges if due. Carriers will not be obliged to make change, cash checks, wait for inspection of goods, for the purse to be hunted up, tap the children’s bank, borrow money of a neighbor or go to the grocery -for change. How will the farmer get all the private customers he needs? By ad- vertising in city papers, through friends or acquaintances residing in the city, by personal canvass with samples of his products, or through an agent who must be paid for each customer so secured or by commis- sion on goods sold? What will Uncle Sam do with the “refused,” “unclaimed,” “misdirect- ed,’ “charges unpaid,” ‘missent,” “left town,” etc. etc., parcels? He can not send the butter, eggs, garden truck, fruit, chickens, etc., all to the dead letter office as with ordinary mail. It will go back to the farmer, much of it no longer fit for market, and the .easily-discouraged ones will quit the producer-to-consumer plan and thank heaven the grocers and commission men are still alive and ready to welcome them back with no word of reproach for deserting their friends and helpers. E. E. Whitney. > A Good Thing. ‘ “Do you think the frequent politi- cal excitement is desirable?” askei the conservative citizen. “Undoubtedly. We need something occasionally to remind our basekall players that they are not the only great people on earth.” MICHIGAN TRADESMAN Clandestine Work Among Railway Employes. Railway station agents in smaller towns are receiving letters from M. W. Savage, the Minneapolis stock- food man who recently launched in- to the mail order merchandise busi- ness, in which Mr. Savage asks the silent co-operation of the station agent in advancing Savage's mail or- der business in that locality. Here is an extract from one of the let- ters: I know that you are in a position to co- operate with us without your name being known to anyone, in fact to co-operate with us on a silent basis, which would in no way interfere with your present position as station agent. For instance, you can from time to to time send us the names of good farm- ers in your town that are buying goods by mail from other catalogue houses. Just a little remark from you occasionally to a mail order buyer about seeing our ship- ments go through—and about this Mail Order Company—without letting them know that you are interested in any way —will be absolutely the best means of se- curing additional business for us. Your hame will not be mentioned in any way by us. Mr. Savage goes on to say that he is willing to pay for this valuable information. He Proposes to finan- cially interest the station agent and the farmers whose names the agent sends to him in the Savage enter- prise. He offers the agent a chance to invest in the shares of the Sav- age institution. He also agrees that on all of the shares sold to farm- ers whose names are furnished by the agent, the agent is to receive a com- Mission. This is a sample of the schemes that are being worked constantly by mail order concerns to get business. It shows how thoroughly the local merchants must be on their guard to keep men right in their midst who are supposed to maintain a fair at- titude, from actually working against the home merchant, The merchants’ association in ev- ery town where there is such an or- ganization should investigate and determine if possible whether their station agents are contriffuting in- formation to mail order houses. Si- lent co-operation as our clever Mr Savage put it. Take it up with the railway off- cials of the lines on which your town is located. They ought to be oppos- ed to their station agents being on the silent co-operation list of any house. Studying Effect of Exercise. A serious attempt to investigate what may be called the hygiene of sport is about to be made in Berlin. To carry out the objects in view a sport laboratory is to be established and placed under the charge of the Charlottenburg municipal authori- ties. The idea had its origin in a department of the hygiene exhibition held recently at Dresden, in which everything that could throw light on the influence of sports and gymnastic exercises on the human organism was brought together. Special attention was paid to bodily measurements arising under different conditions and from different muscular exercises, and particular observation was direct- ed to the good and harmful effects of the several sports and gymnastics on the human body and its members. One of the chief objects of the new laboratory will be the observation of all that possibly affects school chil- dren in respect of food and physical exercises. —_+~--_____ There’s a little wolf and a little sheep in every man. 21 G. J. Johnson Cigar Co: S.C. W. El Portana Evening Press Exemplar These Be Our Leaders [NCREASE your sales by requesting your cus- tomers to write for one of these books. OU aera absolutely free. SU sl ANON E- NT MOO 427 Plum Street, CINCINNATI, OHIO. Jams Mr. Pickle of Michigan Jellies Fruit Butters Table Sauces Mustards Catsup Preserves Vinegars Pork and Beans Pickles—OF COURSE HIGH GRADE FOOD PRODUCTS Made “Williams Way” THE WILLIAMS BROS. CO. of Detroit (Williams Square) Pick the Pickle from Michigan Churches modest seating of a chapel. luxurious upholstered opera chairs, We Manufacture Public Seating Exclusively 215 Wabash Ave. GRAND RAPIDS - NEW YORK BOSTON of We furnish churches of all denominations, designing and building to harmonize with the general architectural scheme—from the most elaborate carved furniture for the cathedral to the S h l The fact that we have furnished a large majority of the city C 00 S and district schools throughout the country, speaks volumes for the merits of our school furniture, and materials used and moderate prices, win. L d Halls We specialize Lodge. Hall a Assembly seating. 0 ge Our long experience has given us a knowledge of re- quirements and how to meet them. Many styles in stock and built to order. including the more inexpensive portable chairs, veneer assembly chairs, and Excellence of design. construction Write Dept. Y. American Seating Company CHICAGO, ILL. PHILADELPHIA MICHIGAN TRADESMAN July 24, 1912 Suggestion of Great Value To Michi- gan Apple Growers. Traverse City, July 22—In three years the Bureau has brought about the planting of many million fruit trees. These trees have been plant- ed under the most scientific and pro- ductive methods, This year there will be an even greater acreage of orchard planting than ever before. The fruit produc- tion of Michigan will be still more vastly ‘increased. This will continue from year to year. These millions of trees will soon begin to come into bearing. What ef- fect will their enormous production have on present markets? Is an annual crop ten times larger than we have ever before grown go- ing to glut our markets? Do we keen- ly understand that we must get ready now to reckon on crops of a hundred million dollars in value where we now count hundreds ot thousands We must ask ourselves candidly, Will our markets absorb annually one hundred million dollars’ worth of fruit, where even now an unusually heavy crop brings a decline in price? These are the problems we must begin to work out now. They are problems complicated by market con- ditions we must understand and frankly face. Consider the lack of confidence in the Michigan pack, especially ap- ples. This lack of confidence is cost- ing our growers anywhere from 50 cents a barrel to 50 cents a bushel. This is a cold hard fact that is staring us in the face. Ask any re- liable packer—any man whose opera- tions are large enough to include the principal fruit sections of the United States. ‘He will show you that the Michigan pack, no matter how hon- est, suffers as much as $1.50 per bar- rel, and that simply because ‘it is from Michigan. This, then, is our task, to make or find markets for ten times as much fruit as we have ever grown before— to establish our fruit in these mar- kets at good prices—and to establish absolute confidence in our pack. Notwithstanding the Western Michigan Development Bureau is nor a marketing organization, it is the only organization that can success- fully accomplish this end. To do this will make the Bureau the most virile and potent force in Michigan. It‘will gain vast strength and power. It will gain big finan- cial strength, that will carry on the big things it is now. engaged in with- out sapping the time and faculties of the Secretary, who should be free for the immense ‘bill now before Congress. constructional that are his real work. The Bureau can do this great work, not only without any drain on its own resources but without seeking a single contribution from the people of Western Michigan. The work will be paid for from the vastly increased returns for the fruit crop itself. Establish Confidence in the Pack. Let the Bureau define standards of fruit and pack along the lines of the Then let It prepare a certificate of guarantee of quality which will assure the con- sumer that he is getting what he pays for. Let this be done under the Bu- reau’s own trade mark. Then license responsible packers and shippers to pack fruit under the Bureau’s standards and ship under the Bureau’s mark. duties Thus the consumer is absolutely protected, He has the certified guar- antee of a big responsible organiza- tion that he is getting just what he pays for. He is sure of Bureau- marked fruit—so sure that his office boy can buy just as surely as the most experienced judge of fruit he could engage. The shipper is absolutely protect- ed. He knows his honest pack will bring the money it is really worth. He has overcome his big market handi- cap. He has added to his returns a big cash sum that he is now abso- lutely losing on his shipments from Michigan markets. And the licensed packer will get the biggest share ot the good crop because he can afford to pay good prices for honest fruit. Enormous Gain To the Grower. It. will be at once apparent that the greater gain will be to the grow- er who can deliver fine fruit. It is he who will make ‘the most from the increased value of the Western Mich- igan pack, for to take full advantage of the Bureau’s trade mark the pack- er and shipper must pay well for the good fruit. The work of the Bureau thus far has been, and in the future will be, to secure the growing of fruit of the highest standard. What the value to the fruit inter- ests of Michigan may be can well be computed for apples alone. Inside of two years the Western Michigan ap- ple pack will be above ten million bushels, An increases of value of but 50 cents per bushel means an astound- ing sum... Fora . Gaining Markets: Ahead of Com- petition. We must not lose sight of the fact that Western Michigan, must contest her natural markets not so much with the Pacific Northwest as with the im- mense apple and fruit orchards of the mountain districts of the Virginias and Carolinas. These districts pro- duce fruit equal to ours. The fruit orchard idea is having an immense growth all over the country, but already these districts are plan- ning to invade our natural and logical markets with campaigns based on keen, shrewd merchandising ability and foresight. Once established, this will be com- petition hard to overcome. We should take and hold these markets for our- selves. Insures Stability. Without profitable markets every penny invested in Michigan orchards is worse than lost. There is not only the financial loss but the loss of in- terest—of energy—that is now mak- ing for Western Michigan’s great hor- ticultural future. Fruit that has no market will rot on the trees. Orchard- ing will be abandoned. The Bureau trade-mark can be quickly and surely established by ad- vertising in the leading weekly and monthly magazines, supported by the daily papers in principal centers. The trade-mark can be securely linked to the licensed growers and packers by advertising a list of their names, The value of this to them will be incalculable. The expense of the entire campaign will be met by the license fees. And the work can be so conducted as not only to meet all this cost but proba- bly return to the Bureau treasury a We want Butter, Eggs, Veal and Poultry STROUP & WIERSUM Successors to F. E. Stroup, Grand Rapids, Mich. Wm. Alden Smith Bldg. Spring Wheat---Flour and Feeds Mixed Cars a Specialty Reasonable Prices and Prompt Service Michigan Agent for SUCRENE Feeds ROY BAKER Grand Rapids, Mich. — ESTABLISHED 1876 — MOSELEY BROTHERS WHOLESALE FRUITS AND PRODUCE GRAND RAPIDS, MICH. IRVAVN| D Hams and Bacon 100 per cent. Pure All-leaf Lard Quality Our Motto Mild Cured . & Summer Sausage Each year the out-put of our sausage department has increased. This is owing to our living up to our motto. “THE BEST IN THE LAND” only must be used by Cudahy Bros. Co. Only the choicest of meats and the finest of spices are used. Cleanliness in all departments is rigidly enforced. This is the secret of our success, not one of our customers. write for quo- tations, which we shall be pleased to furnish you by return mail. Cudahy Brothers Co. If you are Cudahy-Milwaukee July 24, 1912 considerable surplus available for the other needs of the Bureau. It is not beyond reason that this should amount to $10,000 or $12,000. The work should extend over at least three years. This would firmly implant Michigan fruit in its mar- kets and absolutely secure the im- mense outlets necessary for the enor- mously increased production we have encouraged. Let us remember that this is work no private individual, neither grower, packer nor shipper can do. Let us be absolutely convinced that this work is vitally necessary to the profitable operation—and continuance —of our immense and rapidly grow- ing orchard investment. Then count the great gain in pres- tige—in strength, financial and moral —that will accrue to the Bureau. We can not prepare for it too! soon, We should start thig season to put this plan into effect. And once in operation it will support itself and greatly increase the effectiveness of all the other work in which the Bu- reau is engaged. C.+P. Buck. —_~++.___ Cut-Rate Groceries Conducted by Syndicates, In the average cheap grocery store the volume of business trans- acted is equal to three times the vol- ume of business that is done at an average grocery, and that the small savings which are made to the public are, on the other hand, to a larger extent taken from the public by the employment of cheap help. There will be, for instance, in one of such cheap groceries, a manager at a weekly salary of $15, possibly a driv- er and a boy at comparatively .small salary, and four or five girls employ- ed at about $5 or $6 per week, This force of eniployes in one of these stores has replaced three in- dependent grocers, who will provide for themselves and for their fami- lies; it has replaced the clerks em- ployed in an average grocery at a living wage, who can provide for a family, and has replaced some other help that is found in the average grocery doing a business of from $60 to $75 daily. The weekly pay roll of one of these cheap groceries is from $60 to $70. It has replaced the earnings of from $125 to $135, and, considering the average sales of a cheap gro- cery at $200 per day, it is not likely to be claimed that the saving by the cheap grocer on all his sales to the public will exceed 5 per cent., so that, as stated, while the cheap grocer would appear as a public benefactor, and as saving to the public, he really, by means of cheaper help with which he has replaced the independent gro- cer and his help, is taking from the public more than he has given to it. Other examples might be cited and time consumed for the purpose of making even clearer that the condi- tions as they exist to-day under the Sherman act, resulting from an in- tended “unrestricted competition, are not always for the general public geod, and that without change of some sort the evil of centralizing MICHIGAN business in the hands of a few will grow in so far as it concerns the smaller business interests. In short, it is our position that if an equality of opportunity is to be preserved, there must not be unre- stricted competition, differing in the sense that the words are used, from what has been and is generally term- ed restraint of trade. If the small retailer is left to com- pete with a concern of unlimited cap- ital without some reasonable restric- tion of this kind, it will result in the small man being wiped out, and the retail business centralized in compar- atively few hands. —_—_++ >_ Rights of the Retailer. We believe that we are of as much a necessity to the commniunity as the farmer, laborer, the doctor, lawyer or postmaster. We believe that a good live town, with live merchants making some- thing more than a living, are as much of a necessity in our economy as is the farmer, For you can not deny that every acre of land is increased in value in Proportion to its proximity to a good town or city, and depreciates in value just in proportion to its distance from a good town or city. A good town or city is as much of a neces- sity as the farmer to a good town. Not one of us would reduce the price of a single item raised upon our farms or produced by our labor, but I am confident that I am within the truth when I say that the million or more retail merchants of this coun- try have received less of the benefits growing out of this era of prosperity than any one other class of our peo- ple. I feel safe in saying that the little merchants of the country have not reaped their share of the reward. Their business nor their profits have grown in proportion to the gen- eral prosperity that surrounds us. Certainly there has been a greater consumption of merchandise in the shape of clothing, food and every other class of goods used by humani- ty, but the increase has not fallen into the laps of the small retailers. Farm lands have increased beyond all expectations, and T am not say- ing they are too high. Wages have increased, but I do not say that labor is too well paid. No one knows bet- ter than those for whom I speak that upon these two elements rest our se- curity and prosperity, and they have no better friends or defenders in the country than their home merchants, but we do assert, with emphasis, that the business, the storehouses, the homes, the stocks of goods and the profits of the retailers have not grown in prcportion to that ohtain- ed by either of the above mentioned class, nor any others. J. R. Moorehead. —_+->—____ Naturally. “What happens when you put the dollar before the man?” bawled the candidate. “The man goes after it,” answered an old farmer in the crowd. ——_>--.——__ Even a forgetful man seldom for- gets about that $5 you owe him. TRADESMAN Help the Thing Along. Do you know there’s lots of people Settin’ round in every town Growlin’ like a broody chicken, Knockin’ every good thing down? Don’t you be that kind o’ cattle, ‘Cause they ain’t no use on earth. You just be a booster rooster, Crow and boost -vr all vou’re worth. If your town needs boostin’, boost ‘er, Don’t hold back and wait to see If some other feller’s Wwillin’, Sail right in, this country’s free; No one’s got a mortgage on it, It’s just yours as much as his, If your town is shy on boosters, You get in the boostin’ biz. If things don’t seem just to suit you, An’ the world seems kinder wrong, What’s the matter with a boostin’, Just to help the thing along; ’Cause if things should stop agoin’ We'd be in a sorry plight. You just keep that horn a-blowin’, Boost ’er up with all your might. If you know some feller’s failin’s, Just forget ’em, ’cause you know That same feller’s got some good points— Them’s the ones you want to show; “Cast your loaves out on the waters, They'll come back,” ’s a saying true, Mebbe they will come back “buttered’’ When some feller boosts for you. ———— <<... In the Language of the Packer. The friends of a certain young fel iow at the head of a pork establish- ment in Omaha are telling a good story at his expense: Not long ago a new baby arrived in his family, and the young father evinced the greatest pride in tlie mat- ter. While several friends were con- gratulating him in his office, one of them asked: “By the way, old man, how much did the cherub weigh?” “Twelve pounds dressed!” exclaim- ed the delighted parent. 23 All Kinds of Feeds in Carlots Mixed Cars a Specialty Wykes & Co., ia" State Agents Hammond Dairy Feed Rea & Witzig PRODUCE COMMISSION MERCHANTS 104-106 West Market St. Buffalo, N. Y. Established 1873 Liberal shipments of Live Poul- try wanted. and good prices are being obtained. Fresh eggs in active demand and will be wanted in liberal quantities from now on. Dairy and Creamery Butter of all grades in demand. We solicit your consignments, and promise prompt returns. Send for our weekly price cur- rent or wire for special quota- tions. Refer you to Marine National Bank of Buffalo, all Commercial Agencies and to hundreds of shippers everywhere, L. J. SMITH * Ege Packers Attention Can furnish you with Whitewood, Sawed, Cold Storage or Gum Veneer Shipping Egg Cases; medium Strawboard Egg Case Fillers. Also Nails, Excelsior, Division Boards and extra parts for Egg Cases on short notice. Write for prices. Eaton Rapids, Mich. The Vinkemulder Company JOBBERS AND SHIPPERS OF EVERYTHING IN FRUITS AND PRODUCE Grand Rapids, Mich. Geo. Wager, Toledo, Ohio Wholesale distributors of potatoes and other farm pro- ducts in car loads only. We act as agents for the shipper. Write for information. SEEDS WE CARRY A FULL LINE. Can fill all orders PROMPTLY and SATISFACTORILY. = x Grass, Clover, Agricultural and Garden Seeds BROWN SEED CO., GRAND RAPIDS, MICH. MICHIGAN Vi eee ll MIWeegg TAD eOVNPUPRY LY) B 29aga) AAA ayy \\S Michigan Knights of the Grip President—C. Secretary—Wm. Huron. Treasurer—John Hoffman, Kalamazoo. Directors—F. L. Day, Jackson; C. H. Phillips, Lapeer; I. T. Hurd, Davison; H. P. Goppelt, Saginaw; J. . Adams, Battle Creek; John D. Martin, Grand Rapids. Grand Council of Michigan, U. C. T. Grand Counselor—John Q. Adams, Bat- tle Creek. Grand Junior Counselor—E. A. Welch, Kalamazoo. Grand Past Counselor—Geo. B. Craw, Caswell, Detroit. J. Devereaux, Port Petoskey. Grand Secretary—Fred CC. Richter, Traverse City. : ene Treasurer—Joe C. Wittliff, De- troit. Grand Conductor—M. S. Brown, Sagi- naw. Grand Page—W. 8. Lawton, Grand Rapids. Grand Sentinel—F. J. Moutier, Detroit. Grand Executive Committee—John D. Martin, Grand Rapids; Angus G. Mc- Eachron, Detroit; James E. Burtless, Marquette; J. C. Saunders, Lansing. Wafted Down From Grand Traverse Bay. Traverse City, July 22—We are pleased to report at this writing that O, W. Stark, of the Putnam factory of the National Candy Co., of Grand Rapids, is doing as well as can be expected. Mr. Stark met with a se- rious automobile accident. We hope to see you out soon, O. W. B. W. Sweet, the popular tobacco salesman, and family, of Bay City, are spending the summer at their cottage at Beulah, and Bert extends an invitation to all the boys to call. Mrs. Wm. Schrader, of Cadillac, is on an extended trip to Norfolk, Va. No wonder Bill has that forlorn look. John A. Niles, our new postoffice inspector, has changed his headquar- ters from Merrill, Wis., to our city, and we assure you, Mr. Niles, that you are welcome to our city. ' L. D. Miller informs us that Mrs. Haven has opened the Lewis House, at Harrison, and that she is there to please the boys. We can assure you, Mrs. Haven, that we appreciate any special favors you have extended our friend Miller, but would also sug- gest that the remainder of us would appreciate the individual towel. Otto Carlson, the meat peddler of Cadillac, is confined to his home, owing to illness. We sincerely hope that it is not of a serious nature. Mrs. W. L, Chapman, of our city, is spending the summer with her par- ents at Saginaw. Thos. J. Bailey, Secretary of Pe- toskey Council, is covering the ter- ritory usually covered by D. A. {Walsh for the Petoskey Grocery Co., ‘owing to an operation on Mrs. ‘Walsh. We hope for a speedy re- covery. The boys are anxious ‘why Geo, Leisvelt should ‘John Loucks to change to know inveigle hotels at Boyne Falls and leave behind such old pals as Barney Stratton and Fred Bennett and the nice parties they used to pull off. Think it over, boys. Our regular meeting will be hela next Saturday evening and a full at- tendance is desired, as the final plans of our picnic, which will be held Au- gust 10, will be promulgated. Gee, that hurts! Since John M. Shields, of Petos- key, has been appointed a member o1 our Grand Council Railroad and Transportation Committee, he has had some trouble in keeping track of his hat. Last week John took dinner at the Taylor Inn at East Jordan and after enjoying one of Chris’ sumptu- ous dinners informed the landlord that some one had taken his new panama hat, and after a great deal of confusion and after the landlord. as all landlords will, offered to settle for the hat, John incidently discov- ered that he had worn his old black derby this week, and the smokes were on John. We take liberty in submitting the following: The Has and the Are. I'd rather be a Could Be If I could not be an Are: For a Could Be is a May Be. With a chance of touching par. I'd rather be a Has Been, Than a Might Have Been. by far: For a Might Have Been has never been, But a Has Been was once an Are. Mrs. Wm. Vandermede, of Petos- key, is confined to one of our city sanitariums Owing to an operation, and at present is resting as well as can be expected. Best wishes. Remember our picnic train will leave the M. & N, E. depot at 9:30 a. m. Saturday, August 10. Don’t for- get your lunch baskets. Compliments are due the People’s Hardware Co., at Manistee, for the attractive window display which they recently exhibited in the form of an automobile, and were fortunate in grabbing off the handsome prize of- fered by the Committee. The boys are hustlers and always on the look- out. We recently noticed an item in the Grand Rapids press that the Lemon & Wheeler Grocer Company, ot Grand Rapids, took two of their trav- eling salesmen to a canning factory, but did not mention the salesmen’s names. Surely the salesmen were not canned, and they wished to con- ceal the facts, Peculiar that the city of Grand Rapids can not furnish enough facts regarding her traveling men to sus- tain a column in this valued edition, especially when Mr. Stowe is always ready to advance the interests of the boys and allow any amount of space they might choose. With the Grand Council meeting there next year it TRADESMAN would be a fine medium in which to disseminate facts and boost. Come on, boys, and get together. Have you arranged for your winter supply of coal? Fred C. Richter. ——_-_>--2—___—__ Chirpings From the Crickets. Battle Creek, July 22. What's more fun than a picnic party, With the victuals all over the ground, Bugs in the butter, and ants in the milk, And skeeters buzzin’ ‘round. The annual picnic of Battle Creek Council, No. 253, U, C. T., will be held at Gull Lake on Saturday, Au- gust 10. There is a large and able committee who have the matter in charge and complete arrangements will be announced in the daily papers in a few days. We are in hopes that Brother Charles Spencer and family, of Peoria, Ill., will be with us this year. Brother and Sister Spencer were always on hand when the Coun- cil put on a picnic or any other en- tertainment, and we learn that their vacation, which comes at about this date, will be spent in part, at least, with former Battle Creek friends. It certainly is too bad that a fel- low should get tangled up on the spelling of his own name, and then, to lose the cigars upon the matter. Will some one see that Clarence is coached upon the of the name “Whipple?” Brother E. W. Guild, who has heen sick for a week, is out on the war- path again. He is twenty pounds lighter and he does not feel quite as strong as usual, but you’d know him by his cheery look just the same. The wife of Brother W. I. Mas- ters is on the sick list, Will was unable to be at the Council meet- ing on Saturday night on this ac- count. At the regular meeting of Battle Creek Councii, No. 253, U. C. T., Herbert E. Jones was initiated into the mysteries of the order. Brother Jones is a representative of the Unit- ed States Horeshoe Co., having been in their employ for nearly two years. Before his association with the above named firm he was a blacksmith here in the city. Just to show a little appreciation of the way the boys all feel toward our “Honest John,” the Council has had an enlargement of Brother John’s latest picture made, and the same will be hung in the Council chamber soon. We feel that it is perfectly proper to mention the name of Mr. Top- ping, through whom the picture was purchased, as it certainly is a credit to any artist, Brother Norman Riste, in a few well chosen words, sprung the trick which was a complete surprise to Brother Adams as well as many of the members. Brother Adams responded in_ his earnest way and concluded his speech with a review of his visit to the Su- preme Council meeting which was re- cently held in Columbus. Although we always feel that it has been time well spent when we at- tend the regular meetings of the Council, yet this was one of the most interesting and helpful of any we have had in a long time. Charles R. Foster. spelling July 24, 1912 Sure Symptom. “So he took you out auto-riding the other evening?” “Ves, what of it?” “Do you think he is in love with your” “I think so. I know that every time I spoke to him the auto tried to climb a tree or jump a fence.” a Wonderful. Dubbleigh—Your little dog barked at me but stopped when I looked him in the eye. Do you suppose he no- ticed my presence of mind? Miss Keen—Possibly. They say animals often see things that human beings can not, The Winner. Griggs—I should say that the two keys to success: are luck and pluck. Briggs—Sure! Luck in. finding some one to pluck. BOYS! BOYS! BOYS! Stop at ARBOR REST PENTWATER, MICH. New Beds Entirely Refinished—Individual Towels 139-141 Monroe St Lette ae GRAND RAPIDS. MICH THE BEST 4% DUPLICATING KG Made of good BOOK paper, not print % OFF IN TOWNS WHERE WE HAVE NO 1 AGENT. WRITE FOR SAMPLES TO _MIDGARD SALESLIP CO. STOUGHTON, WIS, Also manufacture Triplicate Books, Carbonized back Books, White and Yellow Leaf Books. Chase Motor Wagons Are built in several sizes and body styles. Carryin capacity from to 4,000 pounds. Prices from $7: to $2,200. Over 25,00 Chase Motor Wagons in use. Write for catalog. . Adams & Hart 47-49 No. Division St., Grand Rapids . Tecaraecis| er Chicago Boats G. & M. Line _ Every Night Fare $2 Holland Interurban Boat Train at .......... Sp.m. July 24, 1912 Facts and Fancies Concerning Grand Rapids U. C. T.’s, Grand Rapids, July 22—The fol- lowing members have been selected to act as chairmen of the various committees which will undertake to handle the 1913 Grand Council con- vention: General—Harry D. Hydorn. Convention Secretary — Fred R. May. Convention Treasurer—J. Harvey Mann. Finance—O, W. Stark. Entertainment—Wilbur S. Burns. Automobile—Fred E. Beardslee. Hotel—C. W. Bosworth. Bus and Baggage—Eugene Scott. Souvenirs and Badges—Harry F McIntyre. Grand Council Chamber — A. T. Driggs. Decorations—F. T, Croninger. Printing and Press—Homer R. Bradfield. Parade—H. Fred DeGraff. Sports—A. M. Borden. Invitations—John Kolb. Registration—John Shumaker. Reception—H. C. Harper. Ladies’ Reception—Mrs. Harry D. Hydorn, All the members’ wives, sis- ters and mothers will constitute the Ladies’ Reception Committee. The U. C. T., No. 131, will hold their annual picnic Saturday, Aug. 17, at Manhattan Beach. You and your family are expected to attend. The Committee promise an enjoyable afternoon. Don’t forget the date— Aug. 17. : The Picnic Committee this year is: J Albert Keane, chairman; Wm. Lovelace; P. C. Damstra; R. G. Ellwanger; E. A. Battje. Mr. and Mrs. Wm. Lovelace have returned home after spending a month (and a little money) in Chi- cago, and are now home to their friends. Mrs, Fred DeGraff has returned from a ten days’ visit at the Neway- go lakes. O. W. Stark, our Junior Counselor, who was injured two weeks ago, is resting easily, but unable to sit up yet. He will be pleased to see any of the boys. Who said the U. C. T. boys were a dead bunch? Did you notice we are in moving pictures now? é During the convention in Wor- chester, Mass., the picture of the U. C. T. parade was taken and is be- ing shown around the country. We saw it at Ramona last week, Richard J. Brummeler’s home, at 869 Lake avenue, was visited by burglars last week and he woke up minus his watch, silverware, $20, all of his neck ties and his Masonic baseball cash book, containing the season’s figures. He did not mind that, but they took his Masonic jew- el, which he prized very highly. Dick sits up at night now and watches the house. : G. K. Coffee was down to Detroit last week, and some fellow traveler left his grips on the sidewalk in front of the interurban station one night and, it being dark, Coffee stum- bled over them. He is now confined MICHIGAN TRADESMAN to his home with two severely skin- ned shins and one leg is cut to the bone. He will be pleased to see an of the boys. : Our Secretary, Harry D. Hydorn, made the trip to call on our sick brothers and found O. W. Stark sit- ting up a little for the first time Sun- day. He is improving as well as can be expected. G, K. Coffee was nursing his wounds and expects to be on the job soon. Don’t waste time trying to find out why a black hen lays a white egg. Get the egg. J. A. Keane. —__22>___ Honks From Auto City Council. Lansing, July 22—The Downey House is nearing completion. The Hotel Wentworth has changed to the European plan. The Lansing Chautauqua was a grand success this year, and plans are being made for still greater things next sea- son. A certain hotel in Lansing furnishes its guests with the new sanitary iceless package for keeping cold the drinking water and other beverages in rooms. Recently an aristocratic gentleman from one of the Southern States was a guest there and became so favorably impress- ed with this convenient article that he placed a $5,000 order with the local fac- tory before leaving the city. Plans are being made for our third annual picnic, which will be held some- time in August. The exact date will be announced later. Our Senior Counsel- or insists that this shall be the best that ever happened. Everybody help. Brother Geo. Tooly has returned from his vacation wearing a beautiful set of blisters on his hands, acquired by too strenuous exercise with fish pole and pitch fork. It has been promised that our Past Counselor will be present at our next meeting, and give a detailed report of the Grand Council meeting, to which he was a delegate. Brother Starkweather, of the Capi- tal Auto Co., has returned from his motor trip to California. He, with three companions, made the drive through with a Reo Fifth in nine- teen days, stopping to visit at various places of interest. We are informed that our Sentin- el, Page, Junior Counselor and two of our Executive Committee will attend at least two more regular meetings of our Council before the fiscal year ends. Brother F. H. Hastings is making a strenuous effort to qualify for the fat man’s race at the coming picnic, The only thing left to kick about in Lansing is the street car service. A prominent automobile dealer of Grand Rapids, whose name we with- hold, was recently driving a large new car from the factory at Jackson to Grand Rapids for one of his cus- tomers and stopped in Lansing for more water(?). While admiring this beautiful machine we were invited to ride to our destination in a real good car. Being assured they would slow up just a little when they pass- ed through Lowell, the invitation was accepted. Just about dark and be- fore the lights were turned on we ran over an unusually bad place in the road and were thrown at least four feet higher than the car and landed inside only because of the roomy space back of the front seat. It was found later that this severe jolt caused the breakage of the Torison- tod. hanger, which allowed the rear axle to twist forward until supported only bythe driving shaft and to such an extent that both sets of brakes were rendered useless. It was dis- covered that the brakes were out of commission just as we came over the crest of a steep incline which runs through the business section of Port- land and we were obliged to coast with increasing momentum at every revolution of the wheels, and a speed of nearly forty miles per hour was at- tained when the narrow bridge over Grand River was reached. Shooting across this we came to a stop on the grade west of town. Fortunately there were no teams in the way and the driver kept his nerve. The con- stant honk of the horn warned the many people who thronged the streets and they were able to dodge. Some, however, escaped by a very narrow margin, Temporary repairs were made at a local garage and we reached Lowell next morning in time for preakfast, thankfui, indeed, that we were able to eat. H. D. Bullen. —_++.____ The Salesman’s Twelve Command- ments, 1. Thou shalt have no other line before thee. No man can serve two masters—nor can any man_ handle two different lines and do justice to both or to either. 2. Thou shalt honor the house thou representeth that thy days may be long in thy happy association therewith, 3. Thou shalt be ever alert—ever vigilant. The plodder often gaineth his ultimate object, but the hustler gaineth it first, and time is money. 4. Thou shalt be honest with thy- self. Thy value is according to thy sales and that which thou doeth not to-day becometh an added burden to thy duty of to-morrow. 5. Thou shalt be thorough and not turn thy back upon additional business which thou mayest gain in this town for the sake of what the future may perhaps offer in that. All good money is legal tender and a bird in the hand is worth two in the bush. 6. Thou shalt believe first in thy line, second in thyself. Confidence begetteth enthusiasm and enthusiasm hath a monetary value as soon as it becometh contagious. 7, Thou shalt not bear false wit- ness against thy neighbor’s line. A lie returneth and stingeth like a ser- pent when thou knowest not, and much discourse is but advertisement for thy competitor. 8. Thou shalt speak no further of thy line than thou knowest to be the truth for mayhap thou will re- turn again. Better that thou should- est secure another line than misrep- resent the one thou hast. 9. Thou shalt not labor by night as well as by day. A good salesman is more to be desired than a “good fellow.” Thou shouldest remember 25 that thou art only one man and that many things of this life are made faster than they can be disposed of. 10. Thou shalt not take upon thy- self the office of “weather reporter.” The house probably subscribeth to the services rendered by the Wash- ington Observatory and also readeth the “probabilities” in the daily pa- pers. Nor shalt thou inscribe innu- merable pages of hotel stationery to explain to thy house “how it hap- pened.” The quickest letter to write and the easiest and best to read is “enclosed find orders,” 11. Thou shalt adopt “Excelsior” for thy watchword and be satisfied with what business thou hast done— only when thou hast done a little more. Success begeteth success and nothing succeedeth like it. 12. Thou shalt observe the Gold- en Rule, remembering that a “soft answer turneth away wrath.” And ye do all these things, then shalt thou be rated upon the books of thy house an A-1 and thy photo- graph hung in honor upon the walls of the innermost sanctum. Hi PP. Wartman. —_+2.___ About Phrenology. “T beg your pardon,” said the fifth man among us in the smoking com- partment as he lighted a fresh cigar- ette, “but can any of you tell me what has become of all the phrenologists that we used to hear of? I don’t meet them any more.” : “I guess they’ve beat it,” replied the reckless smoker, “Sorry to hear that. I was very much interested in the science. In fact, I’ve had-‘my own bumps felt of.” “And what were you told?” “The real truth. Yes, sir, I was told that I was modest and unassuming— too much so for my good. It was said that I reverenced truth, and would not even exaggerate. Also, that I had no confidence in myself when women were around. Yes, the pro- fessor hit my case exactly.” “Excuse me, but what profession or occupation do you follow?” asked the fat man. “Been a drummer and on the road for thirty years, sir! Yes, sorry to see phrenology go to the wall as it did!” —_>->____ The people who are always prat- ing that present day articles can not measure up to the wares of former days were given a shock recently when a number of violins of all ages and values, including a Stradivarius that had been sold for $15,000, were played upon in a darkened room to an audience that included many peo- ple of sound musical judgment. The instrument which they thought the finest turned out to be a Belgian vio- lin made this year; the second place went to a French instrument of 1911, and a Stradivarius came out only third. Except for the loss of a few trade secrets the world is more clev- er than it ever was, and the violin test is a healthful lesson to the peo- ple who are fond of denying it. +--+ It takes a genius to play the fool and make it pay. epee MICHIGAN = + = : Michigan Board of Pharmacy. President—Ed. J. Rodgers, Port Huron. Secretary—John J. Campbell, Pigeon. Treasurer—W. E. Collins, Owosso. Other Members—Edwin T. Boden, Bay City; G. E. Faulkner, Delton. Michigan State ion, President—E. W. Austin, Midland. First Vice-President—E. P. Varnum, Jonesville. Second Vice-President—C. P. Baker, Battle Creek. Third Vice-President—L. P. Lipp, Blissfield. Secretary—M. H. Goodale, Battle Creek. Treasurer—J. J. Wells, Athens. Executive Committee—E. J. Rodgers, Port Huron; L. A. Seltzer, Detroit; S. Cc. Bull, Hillsdale and H. G. Spring, Union- ville. Pharmaceutical Associa- Michigan Retall President—D. D. Druggists’ Association. Alton, Fremont. First Vice-President—J. D Gilleo, Pompeii. Second Vice-President—G. C. Layerer, Bay City. Secretary—R. W. Cochrane, Kalamazoo. Treasurer—W. C. Wheelock, Kalamazoo. Executive Committee—W. C. Kirsch- gessner, Grand Rapids; Grant Stevens, Detroit; R. A. Abbott, Muskegon; Geo. Davis, Hamilton; D. G. Look, Lowell; Cc. A. Bugbee, Traverse City. Next : Meeting—Muskegon. Grand Rapids Drug Club. President—Wm. Kirchgessner., Vice-President—E. D. De La Mater. Secretary and Treasurer—Wm Tibbs : Executive Committee—Wm. Quigley, Chairman; Henry Riechel, Theron Forbes, Preparation of White Shaving Soaps. The requirements that a first-class that. it must produce a thick lather, that will shaving scap must meet are, free from irritating, that is to say, biting effect on the skin, consequently per- fectly neutral and that, nevertheless, softens the beard in a proper man- ner and prepares it for the operation of the razor. With some trade knowl- edge and care, all these provisions may be fulfilled. We take, therefore, as the foundation for such a soap, a pure, fresh, beef-tallow, because the soap this yields gives a smooth, thick lather; as this alone would, however, not suffice, we add to it, for its im- provement and to aid in increasing the efficiency of the soap about one- third of the quantity of tallow in Cochin cocoanut oil to some manufacturers add a small percentage of castor oil, which, however, can not be exactly recommended, because the so-called cold saponification of cas- tor oil should be, wherever possible, avoided. For the saponification of the fats, we take about one-half soda lye, of 37 degrees Baume, half potash 35 degrees Baume, To prevent we add not dry in, that it is, moreover, which lye, of any possible excess of alkali, to the soap, before pouring it into the frames, about 2 per cent. of the finest washed and pulverized chalk. In the production of these shaving soaps, we proceed as follows: First, the tallow is melted and heated to about 165 degrees Fahrenheit; to this warm fat the cold Cochin cocoanut oil is added and the stirring in of the a SE ce Ne lye is then commenced. This is al- lowed to flow in a very thin stream, with a fat temperature of 156 de- grees Fahrenheit. During cold weath- er it is advisable to warm the lye- mixture somewhat, so that it is of about 66 degrees Fahrenheit. Tf, aft- er stirring some time, and after add- ing the last of the lye, the mixture of lye and fat should fail to combine evenly, should separate, the mixture may be heated a few degrees, but we must proceed very carefully and slowly, so as not to make it too hot. It is then necessary to keep con- stantly and vigorously stirring and the same applies when the fats and lye must be worked together. While stirring actively, all splashing must be avoided nor should we stir too long in one place, but rather work in the whole mass. The best way to stir such soap masses is to work with a spatula, drawing it through in the form of a cross, which brings the whole mixture constantly into mo- tion, thus ensuring every particle of fat coming in contact with the al- kali. As perfume for shaving soap, arti- ficial oil of bitter almonds is very much used, also oil of lavender, rose- mary oil and Bourbon geranium oil, which, when prices for the natural oils run high, can easily be replaced by synthetic oils. Where artificial oil of bitter almonds is used, above all things the greatest care must be taken to insure its absolute freedom from chlorine, The presence of chlorine would not only impart to the soap a yellowish tinge, it would, as experience has shown, become ran- cid more readily. Moreover, in shav- ing, the chlorine exercises an un- pleasant effect on the skin, causing burning and itching. The next variety of white shaving soaps are the milled shaving soaps, among which the shaving stick holds a prominent place. Some of the American manufacturers especially have been able to find for their shav- ing sticks a world-wide market which, owing to their excellent quality, are freely purchased and preferred to the productions of other countries. As, however, because of the small quan- tity of soaps given off an intensified yield of lather is demanded, it is nec- essary that these shaving sticks and other milled shaving soaps must not be too hard, and for this reason, about 20 per cent. of shaving soap in cream-form is added to them, which ensures to them a consistency suita- ble for the more rapid and increas- ed release of soap-substance. The soap-cream required for this purpose is made from three parts finest beef- TRADESMAN tallow and one part Cochin cocoanut oil, which mixture is saponified with 35 degrees potash lye, for which about two and a quarter parts suffice. We proceed, in the production of these creams, by melting the tallow and adding to the solution the Cochin cocoanut oil, so that the fat mixture has a temperature of 104 degrees Fahrenheit at this stage, the lye is added in a thin stream and vigor- ously worked in with the spatula. As long as the soap mixture still runs off the sides of the pan, the com- bination is not complete; the proper union may be recognized as com- pleted, by the strings drawn from the mass in working, also by its gradual thickening. For working in the plodder, we mix of this cream, as already stated, about 20 per cent. with the dry chips of pure stock soap and place it in the mill. When all has been uniformly worked together, it is scented as de- sired with oil of lavender or artifi- cial oil of bitter almonds. For these milled shaving soaps, however, per- fumes are used that are composi- tions of heliotropin with terpineol, aubepine and synthetic geranium, with some eugenol. This gives the soap a sweet but agreeable perfume, We also find coumarin, worked in with oil of lavender a very good com- position. There remain now only the shav- ing creams to be described. These are made from about three parts of the finest beef-tallow and one part ot Cochin cocoanut oil, saponified with potash lye, of 35 degrees Baume, small quantities of 37 degree soda lye being likewise added. The cream- like soap is allowed to stand over- night for thorough cooling, and it is placed, next morning, a portion at a time, in the kneading machine. This works the mass into a uniform, fine cream, to which, with the perfume, some alcohol is added, which im- parts a much more noticeable pearly brightness, which is much sought aft- er in these soaps. As perfumes com- positions are used of rose, violet and almond odor; the creams are also col- ored to correspond with the different odors, thus rose-pink, and almond is left in the beautiful white natural color. These cream soaps are usually put up in porcelain pots or collapsible tubes. All these white shaving soaps find extensive sale and in their production it is necessary to exercise great care; we can then be certain of obtaining a good and valuable product. H. Mann. ———».-- Decreasing American Use of Qui- nine. While quinine has long been a sta- ple product of importation into this country, no marked growth in its im- ports has occurred in the last quar- ter of a century. In 1882, for ex- ample, over five million pounds of cinchona bark were imported; in 1892, three and one-half million pounds; in 1902, three and_ three- quarters million pounds; and in 1912 the imports will probabiy be about three and one-half million pounds. In 1882 the imports of quinine and violet-violet,- July 24, 1912 the various salts of quinine amount- ed to 795,000 ounces; in 1884, one and. one-half million ounces; in 1892, two and five-sixths millions ounces; in 1902, two and five-sixths million ounces; in 1906, four and three- quar- ters million ounces, and in 1911, three and one-fourth million ounces; while the rate of importation in the nine months of the current fiscal year for which figures are at hand point to a total of about three million ounces in the twelve months ending with June. The decrease in imports of quinine, despite the growth in population meantime, is ascribed to a variety of causes. The drainage of swampy dis- tricts, the better screening of homes, and the discovery of the relation be- tween mosquitoes and fevers gener- ally, have had a large part in reduc- ing the prevalence of diseases for which quinine was and is still] large- ly prescribed, while the develop- ment of the chemical industry has brought into use a number of coal tar and other preparations which share with quinine its popularity as a remedy for fevers and as a general tonic in professional and practice —U. domestic S. Consular Reports. ——_>--___ Typhoid Germs Live in Carbonated Water. There is an impression prevalent among manufacturers of soft drinks that any germs introduced at the time of bottling will be killed by the action of the carbonic gas under pressure, before the drink reaches the customer, This proves not to be the case, according to a series of ex- periments. Several bottles contain- ing lemon syrup were inoculated with typhoid and other germs. One set was filled with carbonated wa- ter at 18 pounds pressure, while the other set was filled with uncharged water. No special precautions were taken in bottling the samples, as it was the object to imitate trade con- ditions as closely as possible. The results showed that in no case was there a complete killing off of the or- ganisms. There was a marked re- duction in the number of organisms after 244 hours in the uncarbonated water, and a still greater reduction in the bottles containing carbonated water, but many bacteria remained even after ten days. These tests prove conclusively the vital neces- sity of using the purest of water and exercising every sanitary precaution. If the water is from a doubtful source it should be thoroughly ster- ilized and filtered before using. eee Mercurial Ointment. One hundred grams of mercury 1s rubbed for a few minutes in a mor- tar with 5 grams of ether; then add 10 grains of glycerin, triturating vigorously. A homogeneous gray mass is obtained in a short time, which is then thoroughly incorporat- ed with 90 parts of petrolatum. The product contains the mercury in the finest state of division and mercu- rial ointments of varying strengens are readily prepared from it. Never offer a man advice until you find out just what kind he wants. July 24, 1912 MICHIGAN WHOLESALE DRUG PRICE CURRENT dum Aceticum ...... 6@ 8 Benzoicum, Ger. 45@ 60 Boracie ......., - 10@ 15 Carbolicum ...., 25@ 35 Citricum ..... He 45@ 50 Hydrochlor .... i2%@ 5 Nitrocum ...... 5%@ 10 Oxalicum ....., reps Salicylicum ... 40@ Phospuorium, dil. @ 15 Sulphuricum .... 1a @ Tannicum 1 00@1 Tartaricum .... ae 40 Ammonia Aqua, 18 deg, ... 34@ 6 Aqua, 20 deg. ... 4%4@_ 8 Carbonas ....... 13@ 15 Chloridum ...... 12@ 14 Aniline Black... 6.5.52 3, 0@2 00 Brown ...:.55,., 80@1 00 ROG 45@ 50 Vellow 2.5.06... 1 00@1 50 Baccae Cubebae ........ 70@ 75 Junipers ......, 6@ 8 Xanthoxylum @ 65 Balsamum Copaiba .......; 0@- 75 Pera: 7 ie: 0@2 25 Terabin, Canad 65@ 75 Tolutan: (0020... 90@1 00 Cortex Abies, Canadian 25 Cassiae ......... 25 Cinchona Flava 20 Buonymus aatro.. 40 Myrica Cerifera ., 32 Prunus Virgini .. 30 Quillaia, gr’d. ... 15 Sassafras, po 30 26 Ulmus ..... ae sie 25 Extractum Glycyrrhiza, Gla. 24@ 30 Glycyrrhiza, po. 25@ 30 Haematox ......., 11@ 12 Haematox, Is .... 183@ 14 Haematox, %s ... 14@ 15 Haematox, Y%s ... 16@ 17 Ferru Carbonate Precip. 15 Citrate & Quina 1 80@2 00 Citrate Soluble .. 63@ 75 Ferrocyanidum § 25 Solut. Chloride .. 15 Sulphate, com’] . 2 Sulphate, com’l, ‘by l., per cwt. 75 Sulphate, pure :. 7 Flora Arnica (2.062255) 18@ 25 Anthemis ...... 40@ 50 Matricaria ..... 30@ 35 Folla BaArosima soo. S 5@1 85 Cassia Acutifol, Tinnevelly 15@ 20 Cassia Acutifol 25@ 30 Salvia, officinalis, Ae ee, 20@ 25 Uva ursi: . 65... : 8@ 10 Acacia, 1st pkd. @ 40 Gummi Acacia, 1st pkd. @ 40 Acacia, 2nd pkd, @ 35 Acacia, 8rd. pkd, @ 30 Acacia, sifted sts. @ 20 Acacia, po. ..... 35@ 45 Aloe, Barb ..... - 22@ 25 Aloe, Cape .. @ 25 Aloe, Socotri . @ 45 Ammoniac ...... 35@ 40 Asafoetida ...... 1 00@1 25 Benzoinum ,..... 50@ 55 Camphorae ..... 55@ 60 Buphorbium ..... @ 40 Galbanum ....... @1 00 Gamborge po. Br ay 00@1 25 Gauciacum po 45 @ 35 Kino ,...po 45c @ 40 Mastic 3... e. ss @ 75 Myrrh .... po 50 45 Oolim: soe05. 62. 50@7 75 Opium powder 9 75@10 00 Shellac ...3...<5 30@ 40 Shellac, bleached 35@ 45 Tragacanth Ae 25@1 40 Herba Absinthium ..... 25@ 30 Eupatorium oz pk 30 Lobelia oz pk ... 35 Majorium oz pk.. 36 Mentra Pip. oz ~k 35 Rue oz pk ...... 30 Tenacetum ..V.. 30 Thymus V 0z pk as 30 Magnesia Calcined,, Pat. ... 55@ 65 Carbonate, K-M. 18@ 20 Carbonate po 10@ 15 Oleum & Absinthium -- 8 00@8 25 Amygdalae Dulce. 75@ 85 Amygdalae Ama 8 00@8 25 AMIS... eee. 2 15@2 20 Auranti Cortex 3 15@3 25 Bergamil ..... 8 00@8 50 CaMoutl so. coe. 85@ 90 Caryophilli .... 1 25@1 30 CGAL. vai. ee 5s 85@ 90 Chenopadil ..... 6 50@7 00 Cinnamoni .... 1 Conium Mae ... 80@ 90 Citronea estes Copaiba ....... 150@1 75 Cubebae .... .. 4 00@4 60 Erigeron ........2 35@2 50 Evechthitos .....1 00@1 10 Gaultheria ......4 80@5 00 Geranium .... oz 75 Gossippil Sem gal 60@ 15 Hedeoma ...... 2 50@2 75 Junipera ........ 40@1 20 Lavendula ...... 90@4 0@ Limons ........ 2 00@2 1¢ Mentha Piper 3 75@ 400 Mentha Verid ...5 @0@5 25 Morrhuae, gal. ..1 10@1 25 ae ccccceee. 3 15@4 35 OUVEe occ... «- 2 50@3 25 Piels Liquida . 10@ 12 Picis apa gal. 40 icing (oc eons: 98@1 25 Rosae oz, .....11 50@12 00 Rosmarini ..... 5 @1 00 Sabina 2... .6. 2) 1 75@2 00 Dantal: oo. oe... 4 50@5 00 Sassafras ...... 90@1 00 Sinapis, ess. oz. @ 50 Suecini 23... 40@ 45 Thyme <... 2... ne 50@ 60 Thyme, opt. ..... @1 60 Theobromas 17@ 25 MIiBuE oes: eeee. 1 0@1 70 Potassium Bi-Carb ........ 15 13 Bichromats odess 8a 15 Bromide ..... see 40 50 Carb eee, eee. 12@ 15 Chlorate ...., po. 12@ 16 Cyanide ......:., 30@ 40 Iodide .... --2 65@2 75 Potassa,Bitart pr 30@ 35 Potass Nitras opt 7 12 Potass Nitras 19 12 Prussiate ...... 23@ 26 Sulphate po .... 15@ 18 adix Aconitum ...... @ 37 Althae os. 50@ 60 Anchusa ........ 10@ 12 Arum po ........ @ 25 Calamus ........ 20@ 40 Gentiana po is. 12@ 15 Glychrrhiza pv 15 12@ 15 Hellebore, Alba Hydrastis, Canada @7 00 Hydrastis, Can, po @6 50 Inula, po ...2..: 25@ 30 Ipecac, po: ...:... 2 25@3 00 Trig: Blora.. 2650... . 20@ 30 Jalapa, pr, .... 40@ 50 Maranta, \%s ... Podophyilum po. 15 25 Rhei, cut .......1 00@1 25 Rhel, py. ..23 3. es 00 Sanguinari, po 18 28 Scillae, po 45-60 20@ 25 Senega seistelse ees @ 90 Serpentaria ..... @ 90 Smilax, M. grd... @ 25 Smilax, offis H grd. @ 45 Spigella ........ @ 90 Symplocarpus @ 30 Valeriana ....... @ 2 Zingiber a .... 16@ 20 Zingiber J ....... 25@ 28 Semen Anisum po 22 : @ 18 Apium (gravel’ 8). @ 30 Bind, Aso .052: 7@ 8 Cannabis Sativa 7@ 8 Cardamon ..... 40@1 50 Carui po 20 12@ 15 Chenonpodium 20@ 30 Coriandrum ..... 10@ 14 Cydonium ....... @1 00 Dipterix Odorate @6 75 Foeniculum ..... 30 Foenugreek, po. 6@ 9 Ea es eee 5@ 8 Lini, grd. ‘bbl, 5 @ 8 Lobeli ee eee 5@ 50 Pharlaris basis 9@ 10 Rapa .... 6@ 8 Sinapie Alba . coos § 8@ 10 Sinapis Nigra . «ce 8@ 10 Spiritus Frumenti W. D. 2 00@2 50 Frumenti ........ 1 25@1 50 Junipers Co. -1 75@3 50 Junipers Co O T 1 65@2 00 Saccharum N E 1 9 Spt, Vini Galli ..1 75@6 50 Vini Alba ....... 12 Vini Oporto ..... 1 25@2 00 Sponges Extra yellow sheeps’ wool carriage. 4 00 Florida sheeps’ wool carriage .....: 4 00 Grass sheeps’ wool carriage ....... @1 25 Hard, slate use .. 1 00 Nassau sheeps’ wool carriage .... 4 00 Velvet ete sheeps’ so ogress: s @2 75 Yellow eef, for slate use ...... @1 40 Syrups ROGGE wi ocsccec ces 50 Auranti Cortex a 50 Ferri lod ...... 40 Ipecac ........., @ 175 Rhei Arom ...... g & Senega ....... ! Smi ax lax Offi’s ,... 650@ 60 Scillae .......... @ 50 Sceillae Co. ...... @ 650 Tolutan ......... @ 50 Prunus virg. .. @ 50 Zingiber ........ - @ 50 Tinctures Aloes ssc. 60 Aloes & Myrrh.. 60 Anconitum Nap’sF 50 Anconitum Nap’sR 60 Armca 2.05.56... 50 Asafoetida ...... 75 Atrope Belladonna 60 Auranti Cortex .. 50 Barosma ....... 90 Benzoin ......... 60 Benzoin Co. .... 60 Cantharides ..... 75 Capsicum ....... 50 Cardamon ..... aa 7 Cardamon Co. .. 75 Cassia Acutifol .. 50 Cassia Acutifol Co 50 Castor oo. 22005: 2 75 Catechu ......... 50 Cinchona Co. .... 60 Columbia ........ 50 Cubebae ......... 50 Digitalis ......... 50 Mrgot 5. 5.k 2... 50 Ferri Chloridum 50 Gentian ......... 50 Gentian Co. ..... 60 Guiaca . 0.2... é 50 Guiaca ammon ... 60 Hyoscyamus ...... 50 TOGING | ces ck: 1 00 penne colorless 1 eh tee 50 Myrrh 22.06.25. 50 Nux Vomica ..... 50 males e sae oe 2 00 Opil;camphorated 75 Opil, deodorized 2 25 Quassia: .......:; 50 Rhatany ......... 50 Ol ee ee. ee 50 Sanguinaria elses 50 Serpentaria ...., 50 Stromonium ....... 60 Molutan .5.. 0502. 60 Valerian ........ 50 Veratrum Veride 50 ZANSIDEY ¢ 6... oes 60 Miscellaneous Aether, a Nit Ws Pe... oe. 45@ 50 Alumen, on po 7 3@ 5 Annatto ......... 40@ 50 Antimoni, po .. 4@ 5 Antimoni et pot 40@ 50 Antifebrin ...... 20 Antipyrin ....... 25 Argenti’ Nitras Oz 55 Arsenicum ...... 108 12 Balm Gilead buds 40@ 50 Bismuth, S N ..2 10@2 20 Calcium Chlor, Is @ 8 Calcium Chlor, %s @ 9 Calcium Chlor, 4s @ 11 Cantharides, Rus. Po Z 25 Capsici Fruc’s af 20 Capsici Fruc’s po @ 2 Carmine, No. 40 @3 50 Carphyllus ...... 25@ 30 Cassia Fructus .. @ 35 Cataceum ....... g 35 Centraria ....... 10 Cera Alba ...... 50@ 55 Cera Flava 35@ 42 Crocus | 250056. ao 15 Chloroform ..... 34@ 44 Chloral Hyd Crss 1 25@1 45 Chloro’m Squibbs @ 90 Chondrus ....... 20@ 25 Cocaine ....... 75@4 00 Corks list, less 70% Creosotum ...... 45 Creta .... bbl, 75 2 Creta, prep. .. 8 aD QODHDHHHH99 _ o Creta, precip. Creta, Rubra Cudbear ........ 20 Cupri Sulph 6% 10 Dextrine ........ 7 10 Emery, all Nos 6 8 Emery, po 5 6 Ergota, po 180 1 40@1 50 ther Sulph, .... 27 0 Flake White .... 12@ 15 Gala io. cece @ 30 Gambler ........ Gelatin, French 35@ 45 Glassware, full cs. @80% Less than box 70%- ae Glue, brown ..... 11@ Glue, white ..... 15@ 25 Glycerina ........ 22@ 30 Grana Paradisi .. con 25 Humulus ....... ~ 80 Hydrarg Ammo’! ae 50 Hydrarg Ch..Mts @1 30 Hydrarg Ch Cor @1 25 Hydrarg Ox Ru’m @1 40 Hydrarg Sem 60@ 75 Hydrargyru : @ 88 Iehthyopolla, Am, 90@1 00 INGIZ0 22. 5523 75@1 00 Todine. Resubi 3 75@4 00 Iodoform ........ 4 50@5 00 Liquor ae — Hydrarg @ 25 Liq Potass ere 10@ 16 TRADESMAN Lupulin ......... @2 75 Lycopodium .... ao : MaCigi oa: Magnesia, Sulph. bbb - 1% Magnesia, ee 3@ Mannia §, F @ 8 Menthol: 2.0 oo. 8 00@8 50 Morphia, SP&W 4 80@5 05 Morphia, SNYQ 4 80@5 05 Morphia, Mal ....4 “ee 05 Moschus Canton @ 40 Myristica No. 1 25@ 40 Nux fomice po 15 @ 10 Os Sepi Ores ec. @1 00 ge Lia NN % wGOM 666k. @2 00 pitis Lig ‘ats awe @1 20 Picis Liq pints.. @ 65 Pil Hydrarg po 80 @ Piper Alba po 35 @ 30 Piper Nigra po 22 @ 18 Pix Burgum .... 10@ 12 Plumbi Acet .... 15@ 18 Pulvis Ip’cut Opil 2 25@2 50 Pyrenthrum, bxs, H & P. D. Co. cig @ 5 Pyrenthrum, pv. 20@ 30 Quassiae ....... 10@ 15 Quina, N. Y. ....214%@31% Quina, S. Ger. -21%2@31% Quina, SP & Ww 214@31% .-ubia Tinctorum 12@ 14 Saccharum La’s 20@ Salacin .......... 4 50@4 Sanguis Drac’s .. 40@ Sano, G ......2.. @ oo ME ees cess 10@ fe aeets o 5@ Sapo, W 1 Seldiitz Mixture 20@ Sinapis oo... Sinapis, opt. ... Snuff, ff, Maccaboy, Snuff, S’h DeVo’s Soda, Boras ..... 5 Soda, Boras, po ae Soda et Pot’s Tart Soda, Carb ..... Soda, Bi-Carb Soda, Ash ...... Soda, Sulphas .... oak S Q9NHNHHHHHHHHQ9O98 OO ee o BARR = = Zs ® 4 Q ° on oo A Meyrela. 22.32 Spts. Vini Rect bl Spts. Vii Rect %bbl . Vii R’t 10 gl . Vii Rect 5 gl Strychnia Crys’l 1 00@1 Sulphur, Roll ....2%@ bo Sulphur, Subl. .. 2%@ Tamarinds ...... 8@ Terebenth Venice 7 Thebrromiae .... Vanilla Ext. “a c0O1 Zinci Sulph . 7@ a7 Olls bbl. gal. Lard, extra -- 85@1 06 Lard, No.1... 3 75@ 90 Linseed pure raw Ce eee eoe was 78@ 81 Linseed. boiled 75 79@ 82 Neat’s-foot w str 30@ Turpentine, bbls. @52% Turpentine, less 56@ 6 Whale, winter 70@ 176 Paints bbl, L.. Green, Paris ....14%@ 21 Green, Peninsular 183@ 16 head, red. 2.2.45. 7T%@ 10 Lead, white ....7%@, 10 Ochre, yel Ber 1 2@ 5 Putty, comm’l 2% 2%@ 65 Red Venetian, bbl a & 1% Sie ales 5 Shaker Prep’d ..1 Br 65 Vermillion, Eng. 90@1 00 Vermillion Prime American .... 13@ 15 Whitng Gilders’ 1@ 65 Whit’g Paris Am’r @1% Whit’g Paris Eng. cliff é 1% Whiting, white 8’n and Utensils. Grand Rapids. Soda Fountain Supplies Respectfully, HAZELTINE & PERKINS DRUG CO. Our Home—Corner Oakes and Commerce We solicit your orders for Crushed Fruits, Syrups, Etc. Also Tables, Chairs, Stools, Holders, Spoons, Glasses Our stock is complete. tion. denomination. Four Kinds of Coupon Books Are manufactured by us and all sold on the same basis, irrespective of size, Free samples on applica- TRADESMAN COMPANY, Grand Rapids, Mich. shape or MICHIGAN TRADESMAN July 24, 1912 GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mailing, and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and country merchants will have their orders filled at market prices at date of purchase. ADVANCED D. S. Gasoline Flour Peaches DECLINED Index to Markets By Columns Col A Ammonia ....eeeeeeeers : Axle Grease ..-+-+-++++ r 1 Baked Beans ...-++-+:: Bath Brick : Breakfast Food ....-.-- . Brooms ...e-esees* rene Brushes ....--s+-eeeees? : Butter Color ...----++:> : 1 Candles ..-.seeeeeeecees : Canned Goods .------- 1 ; Carbon Oils .--+++ee+:> : Catsup ...--eeererceeses 2 Cheese ...--eseeeeereeee ; Chewing Gum ...---+ress : Chicory ..eccesersert tt? : Chocolate ..--+-sserrers : Cider, Sweet .---+-++-+ 3 Ciothes Lines . : CoCcOa .-+2+2+9** : Cocoanut .--e+s:s ; Coffee ....eeer rere Confections «..-++++++9: : Cracked Wheat oe ; CrackerS ...--+++:° Ds Cream Tartar ...---+++> i) Dried FruitS «..----++++ 6 e ad Farinaceous Goods 6 Fishing Tackle na ner tes 6 Flavoring Extracts ...- : Flour and Feed ....--- 4 Fruit Jars ..---+--.--+: G Gelatine ......---e+seres : Grain Bags ..-----++++* . 7 Herbs ...--e-ceeerreces Hides and Pelts ....---- : Horse Radish ....------- J Belly ...---+++->-02-*:** : Jelly Glasses ...---+++> M Mapleine ..--.-+++-++++ : Mince Meats ....---+++- 8 MolaSSe€S) ...--- eee eeeree : Mustard ....----eeeeeee N WUtS 0 once enccloccescccs 4 ° DINWES ons cc anes ices 8 Pp PICKION . 5 ..0202-00c00e oo | BIBR . ose ces ec cca sece 8 Playing Cards ......... $ PASUT ns ass oes ee 5 8 PYOVARIONE occas eos - +0 8 R Tee a ee 9 Rolled Oats ........... 9 Salad Dressing ......... 9 BAICTALUUS§ .. 2-26.50 s oe 9 Mal SOGR ic... secu e as 9 PABRE os oo ans ener sae 9 RUbUE SSR 5 ccs lee sc ss 9 BCOMR 22s ses secn cess 10 shoe Blacking ........ 9 ff Staxch Skchckse ceeenees 10 Romine 20,0). 6s eee. 10 Table Sauces ......... 10 A ce cece 10 Tobasco . Twine Wiheeer ... 25.62. .55... 13 WwW ELCs CESS Soe re arreesorn 13 Woodenware ........... 3 Wrapping Paper ...... 14 Y Yeast Cake ........... 14 1 AMMONIA Oe 12 oz. ovals 2 doz. box 75 AXLE GREASE Frazer’s 1%. wood boxes, 4 doz. 3 00 1m, tin boxes, 3 doz. 2 35 3%Ib. tin boxes, 2 doz. 4 25 10%. pails, per doz...6 00 15tb. pails, per doz, ..7 20 25Ib. pails, per doz, ..12 00 BAKED BEANS No. 1, per doz. ...45@ 90 No. 2, per doz. ....75@1 40 No, 3, per doz. ...85@1 75 BATH BRICK Minglish .25.¢.02.52 5 BREAKFAST FOODS Apetizo, Biscuits ..... 00 3 Bear Food, Pettijohns 1 95 Cracked Wheat, 24-2 2 50 Cream of Wheat, 36-2 4 50 Egg-O-See Wheat ....2 75 Egg-O-See Corn RUOKAS 26a. 2 75 Posts Toasties, T. ND. 2 oe 2 80 Posts Toasties, T. NO 8 occu. 2 80 Farinose, 24-2 . cee Grape Nuts .........- 2 70 Grape Sugar Flakes ..2 50 Sugar Corn Flakes .. 2 50 Hardy Wheat Food .. 2 25 Postma’s Dutch Cook. 2 75 Holland Rusk ........ 3 20 Saxon Wheat Food .. 3 00 Krinkle Corn Flake ..2 00 Malt Breaktast Food 4 50 Maple Flakes ........ 2 70 Maple Corn Flakes ..2 80 Minn. Wheat Cereal 3 75 Aigrain. #o0G: 2.2... 4 25 Ralston Wheat Food 4 50 Saxon Wheat Food ..3 00 Shred Wheat Biscuit 3 60 Triscuit, 18 =>. 3s ...2.5 1 80 Pillsburys Best Cer’l 4 25 Fost Tavern Special ..2 80 Voigt’s Cream Flakes 4 50 Quaker Puffed Rice ..4 25 Quaker Puffed Wheat 2 85 Quaker Brkfst Biscuit 1 90 Quaker Corn Flakes ..1 90 Victor Corn Flakes ..2 20 Washington Crisps ...2 80 Wheat Hearts ........ 1 90 Wheaten® ....-...++. 4 50 WORE oe eee us oacene 4 00 Evapor’d Sugar Corn 90 : BROOMS PANMION | cece ok sees eee SPW] cack cc ccecsece ss 3 70 Winner Gost 4 25 Whittier Special ..... 4 55 Rarior Gem (3.3.2... 3 75 Common Whisk ...... 1 10 Fancy Whisk ........ 1 50 Warehouse .......<... 4 50 BRUSHES Scrub i Solid Back, 8 in. ..... 75 Solid Back, 11 in. .... 95 Pointed Ends ......... 85 Stove NO): 3 oo se. oa ca 90 Nis 2 oe ee eS 1 25 MS ee eee 1 76 Shoe OS So se a eee 1 00 NO a eee ee a 1 30 OS A oo via coe eee eae 1 70 MO. Bee ee cae 1 90 BUTTER COLOR Dandelion, 25¢c size ..2 00 CANDLES Pamaffine, 68: ...5;5... 10 Paratine. 128: ....-... 10 MVIGCKING 20 ooo eee os 20 CANNED GCODS Apples 3Ib. Standards ... @ 90 Blackberries 3 heer ees ee 50@1 90 Standards gallons @5 00 Beans RMaked -. 2. css s- 85@1 30 Red Kidney ...... 85@95 Bining (2.5)... 53; 70@1 15 fe A ea - TT@1 25 Blueberries Standard .........-; 30 Gatlon ooo. cosas ees 6 75 Clams Little Neck, 1tb. @1 00 Little Neck, 2!b, @1 50 2 Clam Bouillon Burnham’s, % pt. ....2 25 3 Burnham’s, pts. ...... 75 Burnham’s qts. ....... 7 50 Corn Mar 75@ 0 eed foo. 1 00@1 10 Haney 2.20 @1 30 French Peas Monbadon (Natural) per Mer os 2. 45 Gooseberries NO! 2): Mair 1 50 No. 2, Fancy 22.0." 2 35 Hominy plandand: (2 85 Lobster te AD. oo. 2 BO AD 4 25 Pienic Pals 212.2. 2 75 Mackerel Mustard, 4th: ......... 1 80 Mustard: (2ib.- 225.) 3.2: 2 80 Soused, 1%Ib. ......... 1 60 WUlee 2if, 2 7b tomate, 1th. 2.5... 1 50 Tomato, 2th. .......... 2 86 Mushrooms Motels = @ 15 Buttons, %s .... @ 14 Buttons, Is ..... @ 2 Oysters Cove, 19d. 5.55. 0 Cove, 21b) 232. 1 60@ ums Plums 90@1 35 : Pears : in’ “Syrup No. 3 cans, per doz. ..1 50 Pea Marrowfat ...... @1 25 Early June ..... @1 25 Early June sifted 1 45@1 55 : Peaches PAB oe $0@1 25 No. 10 size can pie @3 25 Pineappie Grated -.o5.0 6: 75@2 10 Sliced: oo. ok 90@2 60 Pumpkin Main 2... cee soe 80 ARODG) ese ct 90 Maney 6 ess 1 00 Gallon .... 5.2.22. 2 15 Raspberries Standard ....... Salmon Warrens, 1 Ib. Tall ....2 30 Warrens, 1 th. Flat ....2 40 Red Alaska .....1 85@1 95 Pink Alaska ....1 40@1 50 Sardines Domestic, %s ........ Domestic, 4% Mus, Domestic, % Mus French, Age 2250.52 2: 14 French, %s ........ 18@23 Shrimps Dunbar, ist, doz. Dunbar, 1%s, doz Succotash Ol osc ee ea 90 a ee 1 20 PMUCY oe 1 25@1 40 Strawberries Standard ........ : 95 PRNCY 4.0 sc2 secs: 2 25 Tomatoes GOOG: 26sec oes 1 35 WARCY os. oss esos 1 50 No. 10 Bee oe ck 4 00 CARBON OILS Barrels Perfection. i... @il1 Gas Machie ..... @2414 D, S. Gasoline ... @17 Deodor’d Nap’a @14% Cylinder =. ..... 29 @344e Engine ........ 16 @22 Black, winter .. 8 @10 CATSUP Snider’s pints ........ 2 35 Sinder’s % pints ..... 1 35 CHEESE Bree 26s @15% Bloomingdale @15% Carson City ..... @15% Hopkins ieee @id% Riverside @15% Warner @16 Brick. 62 os @16% IIGON: os ck. @15 Limburger ...... @18 Pineapple ..... 40 @60 Sap. Saco... 3... @22 Swiss, domestic @13 3 4 5 CHEWING GUM Adams Pepsin ........ American Flag Spruce 55 Beaman’s Pepsin ‘ Best Pepsin ... Black Jack ........ oa Largest Gum (white) 55 O. K. Pepsin ......... 65 Red Robin .......... <. DD Ben Sen. ....2..2..5.2 55 Sen Sen Breath Perf. 1 00 Spearmint ............ 55 Spearmint, jars 5 bxs 2 75 AUCBIAN | 6 cskc cee oe. aginede Ree BO No. 3 Taper, per doz. 1 75 Wool Puli, NEW! 2. ooo. ss 15 00 Leek ees ae - Reach and Honey, be : 76 Chocolate Tokens ....250 2 0z. Flat, F M per dz. 150 Unwashed, med. @ 20 Pig’s Feet Te ae ° Bed Bell, 8 foti <.27.14 98 American Beauty _Yennings D C Brand Unwashed, fine @ ols: “we pls) ooo is ous. 95 FF Sterling, L & D 5¢e 5 76 Ginger Snaps ....... 250 Extract Mexican Vanilla % bbls, 40 Ibs. ...-... 190 Scotch, in bladders ....37 Sweet Cuba, canister 9 16 Butter Crackers, NBC No, 1 F Box, per doz. 90 HORSE RADISH UG BRIS esc a 375 Maccaboy, in jars ......35 Sweet Cuba, 5c . 5 76 family package ..... 2 50 No. 2 F Box, per doz. 1 40 Per doz "2990 (1 Bile Lolo el eee 8 00 French Rappie in jars ..48 Sweet Cuba, 10c _ 7° °° 93 Soda Crackers, NBC No. 4 F Box, per doz. 2 25 Pee ata ue ; Sweet Cuba, 1 Ib. tin 4 90 family package ..... 250 No. 3 Taper, per doz. 2 00 : Tripe SODA s Sweet Cuba, 16 2 oz. Flat F'M per dz. 2 00 JELLY Kite dh Woe 5.0... oo Boxes ..... attttettes 5% Sweet Cuba, % Ib’'foil 2 oe In Special Tin Packages. BLUING 5ib. pails, per doz...2 40 1% bblis., 40 Ibs. ...... W60- Kegs, (-Mnglish: |. 74..... 45% Sweet ae 2 L foil 2 25 Per doz. Jennies 15tb. pails, per pall.. 60 %& bbis., 80 Ihs......5. 3 00 SPICES Sweet Burley ie Set CN wa 7 bo «Condensed Pearl Bluing 301. pails, per pail “+1 05 Casings Whole Spices Sweet Burley, 24 ib.’ 4 $0 Minaret Wafers ...... 3 50 Small c P Bluing, doz. 45 JELLY GLASSES Hogs; per th. .22.6..:. 35 Allspice, Jamaica ..... 9 Sweet Mist, % gro. 5 76 Nabisco, 25c ......--- 109 large, C P Bluing, doz. 75 % pt. in bbls, per doz. 15 Beef, rounds, set ...... 16 Allspice, large Garden 11 Sweet Mist, 3 oz. ...11 10 Nabisco, 10c rat oseers 2 50 ue AND FEED ¥% pt. in bbls., per doz. 16 Beef, middles, set .... 60 Cloves, Zanzibar ...... 18 Sweet Mist. q. 62...) aa Champagne Wafer ... t ik Winter Wheat 8 oz. capped in bbls, Sheep,per bundle .... 80 Cassia, Canton ...... 14 Telegram, He) Cee 5 76 Yorbetto sce is 1 00 Grand Rapids Grain & per GOZ, .--++e+eseeeee 1g Uncolored — oo ye pkg. doz. SRE Tee a5. tite ct aera 6 00 cere ee ceeeeee : Ginger, PICAIY og. ce 0 » © COs .,.6.. 325 Nabisco .........--.. 1 75 ark eae Co. ao MAPLEINE Solid Dairy .... @16 Ginger, Cochin, ...... 141% Uncle Daniel, 1 fh. 2 a Festino «+: ‘Giackers 140 Seal of Minnesota .....6 00 % ox bottles, per dos. 8.00 Country Rolla gis — Ginge Penang ........ 70° Uncle Daniel, 1 oz. .."5 22 ent’s ater . sere Mixed NO © o.265 062.3 16% Sunburst 70.05.20... ..6 00 Canned noe ee 2 CREAM TARTAR Wizard Flour ......... 640. NCE MEAT . Corned beef, 2 Ib. . aoe eee ae Ae Nave re j ... 338 # Wizard Graham ... 5 60 CE CaSe vceneeerce Corne ee ‘ ab 85 sd, 5c pkgs. «Ao sO) OZ, Be ao or ee oe = Wisard Gran. ‘Moat. 4 60 Roast beef, 2 tb. ..3 50 Nutmegs, 75-30 ....... 30 apple, 10 Ib. butt . 38 s fave ee as 36 Wizard Buckwheat 6 80 MOLASSES Roast beef, 1 tb Ess Nutmese, 16-110 -.... 20 ce Nat Leaf, 2 ns Potte am , Black ........ Bo a Ie, ec ayay Ene A ORG Be 5 00 New Orlea d Ham, 45 Pepper, Black 15 5 Ib 60 a Valley City Milling Co. Fancy Open Kettle .. 42 Potted Ham 99 Pepper, White ........ 25 Drummond Nat’ Leaf, alley y ing Co. a : : 5 Pepper, Cayenne ...... 22 per doz, ee eet weer grteas a omraen ee ret 8 ON EEO ec Os ols Wik ge eee alae 35 H ; See oS pper, MEMNC 220 ce ete = EE COZ, seccecscces a Poy y oS re ae esses 5 50 Good ee eter, 22 Pea aie Ibs ae 90 Paprika, Hungarian mene As... z . bulk 9 Ganen ey 4 ee Bair eee cee 20 Potted Tongue, 4s .. 45 Pure Ground in Bulk te te GC&t2 0 ..... a6 prere - oe ake. 10% Granena Health .2.!! 2 60 Halt barrels 2c extra Potted Tongue, %s 90 a Jamaica ....12 Bat jock. fs tb.. 32 vapo. 5 ACY ORB Aes ea tee rr ee oe OVeS, Zanzibar 2.655.048 © see SECM, 6 Mes 3. 86 Apricots Gran orst Milling Co. MUSTARD a RICE. gy Gassia Canton ....... 12 Boot Jack, per doz, .. 86 ak ; ANAM |. sense se eee % Yb. 6 Ih. box «ee. PANCY. coc eis'es wae a singer, PACH 4). 18 ‘ 1 1602, ........ 46 California ......- 14@15 Voigt’s Crescent 5 80. Japan Style ..... 5 @ 5% Mace, Penang ..... 15 Climax, Golden Twins 48 Voigt’s Flouroigt 5 80 Broken, <2. ..2.<43 3%@ 4% Nutmegs, 75-80 ae Climax, 14% oz. ...... 44 Citron Voist’ feat OLIVES ee” Bine oe Climax, 7 Corsican .........--- 16 Volets aoe a3, Bulk, 1 sal Reus eat 5 red AEhE? OATS 1 he sel we Cc an ee Wek ta Currants Watson-Higgins Milling Co. Bulk, 5 gal. kegs 90@1 00 eae iad Ib. sks. 3 25 Pepper, Cayenne ....24 Sone de Menthe, tb. 62 Imp’d 1 tb. pkg. : oe r erfection Flour ..... > 50 Stuffed, DOL ssc ecace ; 7 Neanarch OBIS es 68 Paprika, Hungarian ..45 5 e ban. 5 ‘no sa0 = Imported bulk ........ 9 ip Top. Mlour ....... 5 00 Stuffed, 8 OZ. ...---+-- ‘ Monarch, 90 Ib. sacks.2 75 STARCH ie op SID. wees esee Golden Sheaf Flour....4 80 Stutted, 1 402. ......- 240 Guaker, 1s Res ee soses, 10c ...... 90 : ; Z ao) ; gular ...1 45 Corn Gilt Edge, 2 tb. re on ae Ib. b 9 para s Best Flour 5 35 oe (not stuffed) — 25 Quaker, 20 Family ....410 Kingsford, 40 Ibs. ..... 74 Gold Rape, 6 & 12" tb. 3 Muirs—Fancy, 25 tb. b10 4, wuprdeh Grocer Co. || Manzanilla, 8 oz ..... 90 SALAD_ DRESSING io it ae Se a Oe Fancy, Peeled, 26 tb. 18 QUA Ter DADO «+--+ 5 39. Lunch, 10 02. ...-.06- 235 Columbia, % pt ....-. 2 25 ae Gua “fee on 6 Rte ae es Lunch, 16 02. ....... 5 Columbia, 1@pint ...... Pop : Lemon “ics 12% ets Bake” Se Se 3 75 Shap abba ont co ae Silver nue 4 tee 1% ia Wine 43 . eta ate OZ. spc eeecerserees o Durkee’s, sma OZ 3D ee See ee 5. « 1% Orangs, American <-: 12% Golden Horn, family ..5 50 queen, Matnmothy 38 | 45 Snider's, large,"1 dow. 2 3) Silver Close, 16 ampa’.’ bi Honey, Dip ‘Twist, sario aisins , eB OO (er Oyo tae ot cece ees 5 Snider’s, small, OZ. as ’ . 4 * Connosiar Cluster 1 Ib. 17 Wisconsin Rye ....... 14 25 Ging VOhaue 2 doz. ¢s, Muzzy J, T., 5% & 11 ~ 35 Dessert Cluster, 1 a a Judson Grocer Co. per doz. ......-+. 2 25 ae ee ae 43 1b. packages ...... 5 tere Twist, 12 tb. o Loose Muscatels 3 Ceéresota, 448 ....5.:; 5 60 : 16 3b. packages ...... 4% si Loose Muscatels 4 Cr 8 Ceresota, 4s .......; 6 50 PICKLES Arm and Hammer ....3 00 492 6tp. packages ...... 6 muse, 6 1. .......: 48 L. M. Seeded 1 tbh. 7%@8 Geresota? %s 1111.21! 6 40 Medium _ Wyandotte, 100 %s, -.3 00 50m. boxes ........... 3% Maple Dip, 20°02. 21) 25 L c Barrels, 1,200 count ..6 75 Merry Widow, 12 tb. 32 California Prunes Ww sold. % & Wheeler Half bbls., 600 count 4 00 SAL SODA sYRUPS Nobby Spun Roll 6&3 58 90-100 25Ib. boxes...@ 7 Wine 2 § 40 5 gallon kegs ......-- 190 Granulated, bbls. ..... 80 Cern Parrot, 1216 62.0004 34 ae 25tb. boxes...@ 7% wingoia’ ifs small Granulated, 100 lbs. cs. 90) Barrels .......-...00. 27 Parrot, 20 tb. ........ 28 70- 80 25Ib. poxes...@ 7% gold, les ee g 25 Granulated, 36 pkgs. ..125 foie parrels 1.1111]; 3 Patterson’s Nat Leaf 93 60- 70 25tb. boxes...@ 8 i. Worden’ Grocer Co, Pith barcele 6.02. .04:, 4 65 SALT Blue Karo, No. 2.....159 Peachey, 6-12 & 24 th. 40 50- 60 25Ib. beep -@ hers ue ia pay Sais) f a 5 gallon kegs bre sald eiec0 2 25 Common Grades Blue Karo, No. 2% ae 4k Oe Piven Elelanicn. tx 7 t a ea - XECS... » AS Ciotn ...... 3 3lue Kar INO; © sae } Sic . oe aos oe i epee Gherkins Ee ee Soe Blue fare, Noo 8 1.) 1 i Pela tans per doz. 96 INACEOU 8 cloth ...... rr Gc hecsseuceees : : ee ‘ Red Karo, No. ope ( olo OZ er doz, 48 ree ee Wykes & Co. Half barrels .......-- ze 1% Bo Ppa act a ied Wane. ae ag ; a Redicut, 1%’ oz. ... 33 Oeied Time sess 7% Sleepy Eye, %s cloth 6 40 §& gallon kegs .....--- 28 1D. sake ..-.2.0.-. 20 Red Karo, No. 5....212 Red Lion, 6 & 12 bm. 30 Med. Hand Picked....3 25 Sleepy Eye, 4s cloth 6 30 Sweet Small 14 60 Mee cis Red Karo, No. 10 .... 2 08 aectre canes ‘— 48 sci ig eganciecsees aa a’ Bieeee ive’ #s sane 6 30 Halt barrels Ey . 800 56 tb, dairy in drill bags 40 Pure Cane : Spear Head, ‘Gea. 4 os Farina ae Sleepy Bye, ¥%s paper 6 20 5 gallon kegs ........ 3 25 28 Ib. dairy in drill bags 20 Coad SGeue ake aula « a - Spear Head, 14% 02. “4 eset Pe Be te teehee: 20. Spear Hea ae gs. ...-4 00 PIPES Solar Rock OMCG cesenees veces Sq. Deal, 7, 14 2 Balk, ina pees a Gcaen Geeed 4 Se a ee _ TABLE SAUCES sian cain & 24 7 43 : ay, Common Halford, large ..:.....3 76 tandar avy, Tm. 15 Packed 12 rolls to container hiiscwa Con es cee 90 a Bi 95 ae ae Bor C0. Cee et OR 1 ee eee Granulated, Fine ...... oo allord, small ..2.4... 2 25 ee 80 We oes eae 34 3 containers (36) rolls 285 igri: e Medium, Fine ........ 1 00 Ten Pena, 6&12m. 31 6 containers (60) rolls 4 75 oo PLAYING CARDS __ TEA Town Talk, 14 oz. 30 Hominy Michigan carlots ...... ce he ee at ante eter Japan Yankee Girl, 6, 12 & 24 32 . Lo, ‘ie i Z zo Pearl, 100 Ib. oo ea Ze Less than carlots ..... 56 No. 20, Rover, enam’d 150 Large, whole, @i% ee aoe ret Scrap Maccaroni an ermicelli Cern No. 572, Special ...... 175 Small, whole ... @7 Sundried. fanc "26a All Red, 5 5 Domestic, 10 Ib. box .. Carlots ...... 78 esa ee i ‘ Sundried, fancy . .86@40 OG, BC se decsacce 5 76 rt a. 25 Ib. box 2 50 Less than ca: lot Neder No. 98 Golf, satin fin. 2 00 Strips or bricks TG 10% Basket-fired medium 30 Am. Union Scrap .... 5 40 Imported, : cs ‘gale 80 No. soe. Bicycle a Pe Pollock ......... Basket-fired, choice 35@37 Bag Pipe, 5c ........ 5 88 rle Carlots: 025. 9 No. 632, Tourn’t w Halibut Basket-fired, fancy 40@43 Cutlas, 2% oz ...... 26 oa 00 Less than carlots a ph a POTASH StripS .....-.cseeeeee 15° Nibs ...........-6. 30@32 Globe Scrap, 2 oz. .. 30 Empire .............. 5 25 Babbitts oo ic.sl see. 400 Chunks ..........--6. dG SUCINgES 6.7.76 58. 10@12 Happy Thought, 2 oz. 30 Street Car Feed a 33 a Holland Herring BaAnmnings <....-..ss 14@15 Honey Comb scrap, 5c 5 76 ene No. 1 Corn & Oat Feed 38 PROVISIONS Y. M. wh. hoops, bbls. 11 50 Gunpowder Honest Scrap, 5c 1 55 Green, yocceren mo oj Graeked com .-..-.... Barreled Pork Y. M. wh. hoop, %bbl. 6 00 Moyune, medium ..... 35 Mail Pouch, 4 doz. 5c 2 00 Green, Scotc:, bu. .. 4 Coarse corn meal...... 33 Clear Back 20 00@21 00 Y. M. wh. hoop, kegs 65 Moyune, choice ...... 33 Old Songs, Sc ........ 5 76 , Por cat Sh RS ht 30 028 Y. M. wh. hoop Milchers oyune, fancy ..... 50@60 , s aes = 2 FRUIT JARS, itey Cut Clear 18 50@19 00 hoe il 72 jenn er: oF Four Gear 1a gro : 76 M , * eee ER $B = BCEAIL seeeeerere 5 be i al is a oo etait ig were " 2 i ie Bast India... é Woe ~ ror es 10 Briske, Clear 1, ate Queen, bhia. 1.50... 10 00 Pingsuey, choice ...... 35 Red Band, bc % gro. 5 76 German, sacks ...... 6 Mason, 4¢gal. per gr0.7 35 Pig .0...c.-sscceenes 3 00 Queen, % bbis. ....... 5 25 Pingsuey, fancy . 50@55 cae ao free Ge 7% 2 German, broken pkg. .. Mason, can tops, gro, 1 40 Giese Family ...... 26 00 Queen, — - sae ts 60 a Young Hyson a Base ohn co o gro. 5 76 rou SROIC Rae eee one Re hc foe: Che SR ee ae os 2 Dry Salt Meats No. 4, 100 Tha 1c... ia Maney 1.0... 40@50 pan Se le Sone aq ee ie Flake, BoCes +: Cox’s, 1 doz. small 1 00 S P Bellies ...-...... No. 1, 40 Ibs. ........ 3 25 Oolong Bes = ce Pearl, 130 Ib. sacks .. 6 ; i z No. 1, 10 Ibs 90 Formosa, Fanc 50@60 ar pi Me Pearl, 36 pkgs. ....... 25 eee ee pla ey Pure in oe 11% @12 No. ty 8 Ibs. Ge ae 15 Formosa, mueetines - 28 Union Workman, 2% 6 09 Minute, 36 pkgs. ..---- ® Reece .2+» 150 Com:owd Lard 9@ 9% Mackere Formosa, choice ...... 35 Smoking FISHING TACKLE Knox’s Acidu’d. doz. .1 25 80 Ib. tubs ...advamce % Mess, 100 Ibs. English Breakfast All Leaf, 24% & 7 oz. 30 1 in. 6 oper’ ee : i 60 Ib. ~ - + advance 2 meee . as eee ued ee 7 oo Revucep iene. a, a BB, 3% oz. ( ymou Ock, os. 5 50 tb. tins ...advance. 4 ess, Ss. . MEOROG 4.44 2's'cie bsle.e's:s4 Gab BE fez .... Plymouth Rock. Plain 90 20 tbh. pails ...advance % Mess, 8 Ibs. ... WONCY 4 eneen sce 40@60 BB, 14 oz. 4 GRAIN BAGS 10 Th. pails ...advance % No. 1, 100 Ibs. India Bagdad, 10c tins ..... 11 62 Broad Gauge .......... 18 5 tb. pails ...advance 1 No. 1, 40 ths. .. Ceylon, choice ...... 30@35 Badger, 3 oz. ....... 5 04 Amoskeag ............. 19 8 Ib. pails ...advance 1 No. 1, 10 Iba. DANCY an. Butter 2s 2 00 4% in. Butter . 22023: 3 75 49 an. Butter 05 6 00 Assorted, 13-15-17 ....3 00 Assorted, 15-17-19 ....4 25 WRAPPING PAPER Common Straw ...... 2 Fibre Manila, white .. 3 Fibre Manila, colored 4 No. 1 Manila... |: 4 Cream Manila ........ 3 Butchers’ Manila ..... 234 Wax Butter, short e’nt 13 Wax Butter, full count 20 Wax Butter, rolls ..... 19 YEAST CAKE Magic: 8 doz... .. 05: 115 Sunlight, 3 doz. ...... 1 00 Sunlight, 1% doz, .... 50 Yeast Foam, 3 doz. 1 15 Yeast Cream, 3 doz. 1 00 Yeast Foam, 1% doz. 58 AXLE GREASE 1 th. boxes, per gross 9 00 3 Ib, boxes, per gross 24 00 BAKING POWDER Royal 10c size .. 90 4b. cans 1 35 6 oz. cans 1 90 4%otb. cans 2 50 %Ib. cans 3 75 1tb. cans 4 80 tIb. cans 13 00 dIb. cans 21 50 CIGARS Johnson Cigar Co.’s Brand 8. C. W., 1,000 lots . 31 Ml: Portane .. os kes cay 33 Evening Press .......... 32 Exemplar ..... eee wne sete 15 16 a. Worden Grocer Co. Brand Ben Hur POmechion 6.65 l ssc. ec cte Perfection Extras ...... 35 TONATOR oo vcs bac ce <2 see Londres Grand .......... 35 Slanted sc oes 35 PUTIANOS S50 a5 snc x ae 22230 Panatellas, Finas ....... 35 Panatellas, Bock ........ 35 Jockey CAD ooo es 35 COCOANUT Baker's Brazjl Shredded ; ie] Haken 10 5c pkgs., per case 2 60 86 10c pkgs., per case 2 60 16 10c and 38 5c pkgs., Der CABG sos. ces. 60 COFFEE Roasted Dwinell-Wright Co.’s B’ds White House, 1tb. ........ White House, 2tb. .... Exceisior, Blend, 1%, ..... Excelsior, Blend, 2%. ..... Tip Top, Blend, 1b. ...... Royal Blend Royal High Grade ........ Superior Blend ........... Boston Combination Distributed by Judson Grocer Co., Grand Rapids: Lee & Cady, Detroit; Sy- ec mons Bros. & Co., Sagi- naw; Brown, Davis & Warner, Jackson; Gods- mark, Durand & Co., Bat- tle Creek; Fielbach Co., Toledo. SAFES Full line of fire and bur- glar proof safes kept in stock by the Tradesman Company. Thirty-five sizes and styles on hand at all times—twice as many safes as are carried by any other house in the State. If you are unable to visit Grand Rapids and_ inspect the line personally, write for quotations. SOAP Gowans & Sons Brand. Nas ae lea ae aa A is Single boxes .......... 3 00 Five box lots ......... 2 95 Ten box lots 2 90 Twenty-five box. lots” : i) 85 Lautz Bros. & Co. Acme, 30 bars, 75 Ibs. 4 Acme, 25 bars, 75 ths. 4 00 Acme, 25 bars, 70 Ibs. 3 Acme, 100 cakes ...... 3 25 Big Master, 100 blocks 4 00 German Mottled ...... 3 50 German Mottled, 5 bxs 3 50 German Mottled, 10 bx 3 45 German Mottled, 25 bx 3 40 Marseilles, 100 cakes ..6 00 Marseilles, 100 cks 5c 4 00 Marseilles, 100 ck toil 4 00 Marseilles, % box toil 2 10 Tradesman Co.'s Brand Black Hawk, one box 2 50 Black Hawk, five bxs 2 40 Black Hawk, ten bxs 2 25 A. B. Wrisley Good Cheer ...... o.---4 00 Old Country ..... weed 40 Soap Powders Snow Boy, 24s family BIZS os ae ees 3 75 Snow Boy, 60 5c ..... 2 40 Gold Dust, 24 large ..4 50 Gold Dust, 100-5c --4 00 Kirkoline, 24 4tb. 3 80 Pearline! co. 2 is 3 75 SoOapine 53) 4 00 Bavbitt’s 1776 ..... -.-3 76 Roseine ........ .3 59 Armour’s 3 70 Wisdom ooo oe 3 80 Soap Compounds Johnson’s Fine cco Johnson’s XXX Rub-No-More Nine O’clock Scouring Enoch Morgan’s Sons Sapolio, gross lots ....9 50 Sapolio, half gro. lots 4 85 Sapolio, single boxes 2 40 Sapolio, hand ......... 2 40 Scourine Manufacturing Co Scourine, 50 cakes ....1 80 Scourine, 100 cakes ... OW line of business, Business Printing. About Your PRINTING ‘THs question is a very pertinent one for business men, because every day Business Printing takes on added significance as A FACTOR IN TRADE. Time was when any sort of Printing would do, because not much was expected of it. but nowadays Printing is EXPECTED to create and transact business. For this reason, good Printing is exceedingly necessary in every We have been producing GOOD Business Printing for years. We have kept pace with the demand for the BEST in printing. As a consequence, our Printing business has grown splendidly, We have been compelled to enlarge shop facilities, to increase equipment quite regularly. We havethe requisite mechanical equipment. and with one of the best equipped, as well as the largest Printing establishments in Western Michigan, we are in the very best position to give to the business man the highest standard of GOOD This includes everything, from envelopes to the most elaborate catalogs. We respectfully solicit your patronage, giving the assurance that all orders will not only be PROMPTLY EXECUTED, but the Printing will come to you in that quality of excellence you desire and. withal. at as reasonable a price as it is possible for us, or anyone else, to deliver .GOOD PRINTING. Orders by letter or by phone will receive prompt attention. and if you desire, a qualified representative will wait upon you without delay. Tradesman Company, Grand Rapids “ ees ra July 24, 1912 serted ISTUEDLUTSLURIEn ES T1011 S107 PEE) under MICHIGAN TRADESMAN BUSINESS-WANTS DEPARTMENT 7 this he charge less } ad fer two ccnts area eet eo a word the first insertion and one cent a wotd for ce ETN artes iT eran nS BUSINESS CHANCES. STORE AND OFFICE FIXTURES SHOWCASES OF EVERY DESCRIP- TION, ALL KINDS OF OFFICE DESKS AND CHAIRS, SAFES, COMPUTING SCALES, CASH REGISTERS, BOOK- CASES, FILING CABINETS, COFFEE MILLS, a COMPLETE DRUG Stone AND * CONPECTIONDRY OUT- FITS. WE MAY HAVE IT SECOND- HAND. CALL, SEE US AND SAVE MONEY. MICHIGAN STORE & OF- FICE FIXTURES CO., 929-931 OTTAWA AVE., N. W., GRAND RAPIDS. 278 Wanted—Some one _ to manufacture Patent Safety Flue Stop on royalty, or will sell the patent on easy terms. A full size Stop will be sent to any address for twenty-five cents. Address Wm. Weller, Mineral City, Ohio, 293 Klar’s Good Health Flour relieves con- Stipation and stomach trouble. Agents wanted in every city. A. B. Klar, Food Specialist, Canal Dover, Ohio. 292 For Sale—Shoe stock located in a man- ufacturing town of about 5,000 in Central Michigan. Business has been established twenty years. Stock invoices about $7,000. Can be reduced. Reason for sell- ing, other business. Address No. 289, care Tradesman, 289 For Sale—Ice box, Damecke make, 10x 12; cost $375; will sell for $200 cash; good as new. Address A. R. Owen & Co., Riverside, Ill. 287 Opportunity to go in snoe_ business; town of 2,500; no shoes carried in town at all; growing place. Address A. R. Owen & Co., Riverside, Ill. 288 For Sale—Located in the largest and liveliest town in northern part of state and in the heart of its business center, a fancy grocery, fruit, confectionery and news business. Excellent convenience for ice cream parlor. Only reason for selling, ill health. Jd. Peterson, — Jr., Bemidji, Minn. 286 Something New—Just out! To restore the color of Russia tan shoes that have been in the window, ete. Send $1 for a large bottle. Address Paul J. Friedrich, Cerro Gordo, Ill., Dept. 285 For Rent—Modern store room, suitable for general merchandise. Address G. H. Schwarting, Sunbury, Iowa. 284 For Sale—Marble top circular counter, two oak meat racks, one Buffalo meat chopper, rocker and block. One set gro- cer computing scales, one Steven cooler, 55c on dollar. J. S. Cox, Str., Marshall, Mich. 294 For Sale—Best store in town of about 800. Dry goods, shoes, groceries, in- voice about $7,000. New store building, $3,500. Have been successful and want to retire. An excellent opening for your- self or to start your son in business. L. F. Lane, Neosho Falls, Kan. 283 For Sale—Fine grocery stock, St. Joseph, Michigan. Business established 25 years ago by owner, who wishes to retire. Snap for right party. Address B. O. Greening, 315 Main St., St. Joseph, Mich. 282 Shoe Stock For Sale—$1,500 men’s, women’s and children’s shoes and rub- bers, mostly Selz. Good sizes and widths. Clean stock. Styles good. Cheap for cash. Ralph G. Clement, Colon, Mich. 28 Cc. W. Reimer, Auctioneer. Merchan- dise and real estate sales a specialty. Write for dates. Arcola, Ill. 277 For Sale—Stock of groceries in a town of 12,000 population. H. T. Stanton, 18 N. Market St., Grand Rapids, a Merchants—Save money on your print- ing. Job work of all kinds. Envelopes, note, letter heads, statements, sales books, tags, ete. Engemann Brothers, Printers, Belding, Mich. 274 Wanted—A strong line of case goods or chairs by salesman, covering Mich- igan, Ohio and Indiana. Address No. 273, care Tradesman. 273 For Sale—Up-to-date notion stock in Colorado town of 4,000. Doing good business. Good reasons for selling. Fine climate. Fine fruit country. $1,250 buys this $1,500 stock. Address Variety, care Michigan Tradesman. 272 If you want to install a system of book-keeping or have any books. to audit, send for Lester Ivry, Expert Accountant. Best of references. Lake- view, Mich. 270 ‘Washington apple orchard 115 acres, near Goldendale, about 500 apple trees, part bearing, 10 acres more cleared, bal- ance clearing easy. Small house and barn, cneek and spring. Should pro- duce 1,000 boxes this season, price $100 per acre, $2,500 cash, balance’ easy. Without crop, $1,000 less. Also 200 acres three miles from Goldendale, 25 acres cleared, same amount slashed, clearing very easy. Fine apple, pear, alfalfa, potato and grain land. $40 per acre, ¥% cash, balance easy especially if purchaser will clear certain amount. Write for particulars. Address W. G. Davis, Owner, Goldendale, ee 6 For Sale—Stock general merchandise, invoicing $10,000, located in Thumb, Michigan. Stock Al condition. Anyone wishing to locate in business will find this a good proposition to investigate. Address 268, care Tradesman. 268 Garage For Sale—One of the finest garages in the city. Located in the cen- ter of the business district. Representing well-known and popular ears. First year’s operation paid 25% upon invest- ment. Good established business, rent reasonable and storage and repair busi- ness big. Good reasons for selling. Ad- dress Garage, care Tradesman. 266 Invest in fruit land in great and fer- tile Arkansas Valley, Colorado, 20 miles east of Pueblo. Tracts 10 acres and up. Railway facilities. Light power and tele- phone at door. Good terms. Don’t fail to investigate. Come and see or write owner, H. F. Sutton, Pueblo, ae } Auctioneers—Fifteen years’ experience has taught us how to close out any stock at full value. We go anywhere. Ferry & Caukin, 440 S. Dearborn, Chicago, IIl. During July and August address 1546 W. 51 Place, Los Angeles, Cali. 259 Salesmen Attention—For a special or sideline, send for a Northey refrigerator catalog No.12, 170 pages. It has all kinds of refrigerators for every purpose and can be sold anywhere. Write today. Northey Manufacturing Co., Waterloo, Iowa. 258 Government positions are easy to get. My free booklet X1105 tells how. Write today—Now. JHarl Hopkins, Washing- ton. D.C. 214 Merchandise sale conductors., A. E. Greene Co., 185 Grand River Ave., Detroit. Advertising furnished Lhe Write for date, terms, etc. JULY CLEARING SALES—Merchants planning on a big July clearing sale should engage expert sale oonductors. How a sale is run makes all the differ- ence in the world in results. Contract now with men who know how. A. E. Greene, 135 Grand River Ave., Detroit, Mich. 251 For Sale—Very desirable bazaar stock. Will inventory about $5,500 located ‘in one of the best resort eo in the North. Harry ‘Thomasma, 3-438 Houseman Bldg., Grand tapids, Michigan. Citz. Phone 5375, 3ell, Main 37 5. 244 For Saie and trade in one of the finest new sections of Eastern Calorado. A fine new stock of merchandise, hardware, implements, groceries and dry goods. Just the right size stock to make money. Will bear a rigid inspection. Will take part trade in real estate. Balance cash or parties must assume the whole gale accounts. Address Lock Box 2, Seibert, Colo. 241 Will pay- cash for stock of shoes and rubbers. Address M. J. O., care a man, For Sale—$3,500 stock of general mer- chandise in best farming section in Michigan, 22 miles from Kalamazoo and Battle Creek; must be sold by Sept. 1. Address L. EB. Quivey, Fulton, ee 4 Farms in exchange for general mer- chandise, one farm for hardware stock. Grass and farm lands to sell for cash at bargain prices. Som: of them on terms to suit the purchaser. Address Four Square Land Office, _Colony Kan. 245 ~ $10, 000 stock general merchandise for sale. Good business, good location, good reasons for selling. A bargain. Address at once, A. H. & M, H. Barnes, Be mora, Mich. I pay cash for stocks or part an * of merchandise. Must be cheap. Ei Kaufer, Milwaukee, Wis. 92 For Sale—A good clean stock of variety goods, invoicing about $2,500. Located in southern part of state. Population 6,000. Shops employing about 1800 men. A live town. Good reasons for selling. Address S, care Michigan Tradesman. 222 Have good home in Colorado to ex- ehange for stock of merchandise. Please give full information in first letter. Ad- dress Lock Box L, Seibert. Colo. 199 Safes Opened—W. L, Slocum, safe ex- pert and locksmith. 97 Monroe Ave. a Grand Rapids, Mich. 104 Auctioneers—We have been closing out merchandise stocks for years all over this country. If you wish to reduce or close out, write for a date to men who know how. Address Ferry & Caukin, 440 South Dearborn St., Chicago, IIl. 134 For Sale—One of the freshest stocks of groceries in Michigan and located in the best town in the State. For further particulars aauress Lock Box 2043, Nash- ville, Mict 1. 976 ¢ ash for ‘your. business or “real “estate. I bring buyer and seller together. No matter where located if you want to buy, sell or exchange any kind of business or property anywhere at any price, address Frank P. Cleveland, Real Estate Expert, 1261 Adams Express Building, Chicago, Illinois. 984 HELP WANTED. Wanted—Two experienced salesmen to represent us in the states of Michigan and Northern Indiana; only those who have an established trade in our line need to apply. No other applications consid- ered. We manufacture a very strong line of workingmen’s clothing and have an established trade in the state of Michi gan. Applicants must come well recom- mended. >.———— The undoing of the work that Satan finds for idle hands to do furnishes employment for a lot of other peo- ple. Manufacturing Matters. Saginaw — The Farmers’ Handy Wagon Co. reports an increase in business of 80 per cent. compared with last year, is now working 150 hands and would take on fifty more if they could be obtained. This com- pany is constructing a new branch plant at Fort Worth, Texas, to sup- ply its trade in that part of the coun- try. Ludington — Negotiations have been closed between the Ludington Board of Trade and M. Reichardt & Co., of Chicago, for the establish- ment of a piano factory at Luding- ton. The new concern is to occupy the big three-story Tubbs factory, the equipment of which was recently acquired by the Hamilton Manufac- turing Co., of Two Rivers, Wis, Tustin—G. A. Swanson has bought 140 acres of standing timber in Os- ceola county, said to be of excellent quality. It was to have been cut ana shipped to Reed City for veneer, but the burning of the veneer plant at that place caused the suspension of operation. The timber is estimated at 1,500,000 feet and Mr. Swanson will erect a mill on the land and cut the timber this coming winter. Cadillac—Cedar railroad ties are becoming scarce in the Lower Pen- insula of Michigan and the railroads are lookig around for _ substitutes, which have been found in maple and beech ties, a large number of which were cut last year and a larger num- ber will be cut this year. The New York Central lines buy a large pro- portion of these ties, which are mov- ed to a point near Toledo, where they are treated, and it is claimed that after treatment one of these ma- ple or beech ties will outlive the best oak tie that can be purchased. Other railroads are looking into the ques- tion of hardwood ties, and it is possi- ble that a treating plant will be erect- ed at some point in the western part of the State whereby the Grand Rap- ids & Indiana and other interested roads in that locality will be able to use the ties. —_22>—____ The Market Standards for Michigan Apples. The Tradesman gladly gives place elsewhere in this week’s paper to a communication from Charles P. Buck, of Traverse City, on the subject of establishing standards of fruit and packing for the apple crop of Michi- gan. The suggestion is an excellent one and the argument set forth for its adoption is irreputable. Mr. Buck has evidently given the subject much study and there would seem to be no reason why it should not _ receive careful attention at the hands of fruit growers, shippers and handlers. In a late letter to the Tradesman Mr. Buck adds the following information: “The Executive Committee of the Bureau has a committee appointed to consider this matter, but the officers feel that the Bureau’s financial pros- pects are not such at present as to warrant the undertaking. “At a meeting held July 18 the mat- ter came up again for discussion, and there was some division of opinion as July 24, 1912 to whether the market should come before the cold storage and trans- portation facilities, “I contended that the market, the demand, will bring the facilities. | fear, however, that our people fail to consider the matter in a broad enough light. They are mainly peo- ple who are in retail businesses or in small manufacture. Very few of them have ever had to do with mer- cantile problems that extended much beyond the. confines of the State. “While it is probably certain that nothing will be done this season, it is my hope that for next year this work may be undertaken.” —_~2+~-»___ Paris now is in the midst of a new time-computing system. The hours are numbered consecutively from one to 24, instead of dividing into the 12 hour arrangement as in this country. The postoffiice department and_ the government railways are now opera- ted according to the new scheme. Now if you start for a Paris matinee, you aim to arrive between 14 and 15 o'clock. Five o’clock tea is a bit to English, for in Paris this is due about 17 o'clock. Somewhere around 21 o’clock is a proper hour to present yourself at a formal reception. And think what may happen to the happy husband hurrying home from a mid- night feast to be greeted by his wife: “George, here it is 24:30; how could you stay so late?” —— ~++>—__ Former Editor Dana, of the New York Sun, made it a rule to fre- quently call his reportorial staff to- gether for the purpose of telling them that the world’s greatest story was written in 300 words, the direct de- tails of the crown of thorns, the sponge on the reed, the lottery of the garments, the spear thrust and the darkened world. Since the writ- ing of that story commentary after commentary has been written on the biblical narrative, and many have read what the commentators have had to say, but how many can narrate the simple little 300-word story. One weakness of the age appears to be to read books about books without ~ reading the original. ——_~--.—_____ S. W. Conine & Son whose general stock at Wexford was destroyed by fire about three years ago, have near- ly completed the erection of a new cement building and expect to re-en- gage in general trade about Sept. 1. The Grand Rapids Dry Goods Co. has the order for the dry goods stock. eg Harry Winchester (Worden Gro- cer Co.) is taking a week off, putting in the time with friends at Chicago and Milwaukee. —_++.___ Once in a great while a man lives long enough to learn that it some- times pays not to talk. —____+4__ The average man’s way of forgiv- ing an enemy is meaner than his re- fusal to do so. BUSINESS CHANCES. For Sale—Small stock of bazaar goods in good location. Reason for selling, poor health. Address No. 295, care oe man, 95 7 - Paris Green Labels PARIS GREEN Antidote. Lime Water in copious draughts, em- etics of Sulphate of Zinc, Give Flaxseed Tea, or Slippery Elm Tea. The Paris Green season is at hand and those dealers rf who break bulk must label their packages according Pe ect Foot Ease to law. We are prepared to furnish labels which meet the requirements of the law, as follows: Are embodied in our Easago. Made 160 lehels. 25 conte from the best Elk leather. It is the c ee ae Cents E abels, 75 cents ideal summer work shoe. Always in 1000 labels. $1.00 : Labels sent postage prepaid where cash accompanies stock. Order now. % % & & & order. Orders can be sent through any jobbing house at the Grand Rapids market. Rindge, Kalmbach, Logie & Co., Ltd. Grand Rapids, Mich. Tradesman Company, Grand Rapids Too Late Better a little kindness while living than a floral display at the grave.—wW. L. Brownell. If we could bring ourselves up to the point of doing the things we know we ought to do to-day, we would chase away many of our to-morrow’s regrets. Think Carefully Then Act Promptly It makes no difference how large or how small your business may be, it is your business and it is your business also to protect it. How long would you do business with a bank who would leave its books in which your account with it was registered lying around in its office unpro- tected at night. If you are not the owner of a good re- liable safe this is just what you are doing with your own accounts. _ THINK IT OVER Write us to-day and we will name you a low price on a dependable safe. GRAND RAPIDS SAFE CO. Tradesman Bldg., Grand Rapids, Mich. Better Clerks and Protected Profits HIS National Cash Register enforces records which show the sales of each of your clerks. It makes them more efficient because it pro- motes interest in the work. They know you can reward according to proven merit. Its enforced records pro- tect your profits by fixing responsibility for every transaction. It stops mistakes, re- moves temptation and increases trade. It keeps you in every- minute touch with the sales end of your business, frees you from uncertainty and saves your time and energy. Increased earnings and greater efficiency immedi- ately result from its use. The National Cash Register Company La ae Tara mame | | r Dae 1 Se Miliomle opm = ml 7 ra) Highest Type of Cash Register Made The register shown above is one of the latest improved multiple-drawer Nationals. They are built to stand on the floor or set on counter or stand. They may be built with any number of cash drawers and corresponding counters up to nine. Dayton, Ohio