A ¢ t BI \ ) A \ an & N ~— ‘ ~ ¥ J \ aN aR BS nN \ Cs, (3 x Cs ( SOT RCS Oe i ey x D> YD, 5 a aw (SUS Un SSS iW) OW ONs 2 (SY CRY tF KO (EIR: (2PUBLISHED WEEKLY , ~ ae = 4 Fe SRO / N/A SN TLDs VNB WHAM ri Gy a y Dad NY i aN Za Zs L\ Can, i f ( — HZ Z : C wad VER, 4 ATAIACIRE = D—. NUT Y Oo 7 SS ‘OA pan ) fe 4 yeas BO a r 7 , CIN AESNOOY KDW DZ S Se TRADESMAN COMPANY, PUBLISHERSRO Thirty-First Year GRAND RAPIDS, WEDNESDAY, MARCH 4, 1914 Number 1589 Che Road to Success The road to success is a pathway That many believe far away. They believe that by accident they will Come suddenly on it some day. They think that Dame Fortune shall find them And single them out of the crowd, And show them the highway to glory On which but a few are allowed. And so in complacency’s manner They sit by the highway and wait For the day they shall wake up some morning To find that they stand with the great. They deceive themselves into believing The mysterious path of success They shall come to and reap all the glory That those who have struggled possess. The road to success is a pathway That many think narrow and straight. A pathway someone will discover For them, if they patiently wait. And the years come and go and they murmur; ‘“‘The secret we never can guess, ~ But to-morrow Dame Fortune may show us The wonderful way to success.”’ But the road to success is a pathway That’s leading from every man’s door, It is waiting for him at this minute As it was in the ages before. It is there for the man who will tread it With courage and honor to-day, For the man who will toil without asking That somebody show him the way. Che Periect Man O, what does it take to make man complete From the crown of his head to the soles of his feet? With naught to subtract and nothing to add— A man not too good, and a man not too bad? Is a man but an arm, a leg, and a boot? An eye, and an ear, and a tongue, and a throat? Is there nothing more in him to extol? A brain; Or a heart; A conscience or soul? Is the hunchback, the deaf, the mute and the blind The only unfortunate the frail world can find? The only sad creature whose makeup is weak Enough for a tongue and a voice to speak? Is the man that hobbles along as he goes The only wreck in the tide of Earth’s woes? Is there no petrified heart? No brain out of plumb? No conscience deep-seared and withered and dumb? Is the miserable gristle in place of a spine, The shrunken ideal, the hope out of line, The twisted desire, the wish-washy will, No cause to suspect that the makeup is ill? Is there no vision to look through the skin And see the deep voids that lie within? The crack on the inside, where the outside is whole? The warp in the heart and the limp in the soul? Dudley Reid. (The above poem was written by a man who was stung by being reminded that he was a cripple.) Good Yeast _ Good Bread Good Health Sell Your Customers FLEISCHMANN’S YEAST We Represent J. Hungerford Smith Co. Soda Fountain Fruits and Syrups (finest made.) Fountain Specialty Co. Soda Fountains and Accessories. We Sell Lowney’s Fountain Cocoa, Coco Cola, Hire’s Root Beer Syrup, Allen’s Red Tame Cherry Syrup, Royal Purple Grape Juice, Cali- fornia Crapine.' Also Soda Fountain Supplies such as Sanitary Soda Cups and Dishes, Straws, Cones, Ice Cream Dishers and Electric Drink Mixers. May we have a share of your 1914 business? PUTNAM FACTORY, National Candy Co., Inc. Grand Rapids, Mich. OFFE* BALM T-1 lake — - Pett Mh ode Not a Single “Kick” in a Million Cans A TROUBLE-SAVER For the Busy Merchant Distributed at Wholesale by Judson Grocer Co., Grand Rapids, Mich. i ee J HR (<>) UTE Uf W NAAN JN4 RN SZ8CLN DEAL NO. 1402. Ey TIDE TY ULeENC) a) ie v4 POSEY co we ENN TD MAKING Franklin XX XX Confectioners’ Sugar which is famous everywhere as the leading sugar for CON- FECTIONERS and BAKERS is also packed for family use in 1 pund FRANKLIN CARTONS with an inside bag of moisture proof paraffine paper. -It’sa handy package and a steady seller. It will pay you to push its sale because the more baking your customers do, the more they will buy cocoa, cocoanut, flavoring extracts, butter, eggs, raisins. flour and all other ingredients. Packed in ONE POUND CARTONS—24 lbs. to the CONTAINER. Other FRANKLIN CARTON SUGARS are packed in original CONTAINERS of 24, 48, 60 and 120 lbs. Franklin Carton Sugar is guaranteed full weight and refined CANE sugar. THE FRANKLIN SUGAR REFINING CO. PHILADELPHIA “‘Your customers know FRANKLIN CARTON SUGAR is CLEAN sugar.” SNOW BOY FREE! For a limited time and subject to withdrawal without advance notice, we offer SNOW BOY WASHING POWDER 24s FAMILY SIZE through the jobber—to Retail Grocers BUFFALO, N. Y., January 2, 1914. 25 boxes @ $3.60—5 boxes FREE 10 boxes @ 3.60—2 boxes FREE 5 boxes (2 3.65—1 box FREE 2% boxes @ 3.75—%box FREE F. O. B. Buffalo: Freight prepaid to your R. R. Station in lots not less than 5 boxes. All Orders at above prices must be for immediate delivery. This inducement is for NEW ORDERS ONLY—subject to withdrawal without notice. Order from your Jobber at once or send your order to us giving name of Jobber through whom order is to be filled. Yours very truly, Lautz Bros. & Co. sei. Thirty-First Year SPECIAL FEATURES. Page. z. Detroit Detonations. 3. Bankruptcy—St. Joseph. 4. News of the Business World. 5. Grocery and Produce Market. 6. Financial. 8. Editorial. 9. Basic Principles. 10. The Meat Market. 11. Men of Mark. 12. Butter, Eggs and Provisions. 14. Wafted Down From Grand Traverse Bay. 15. Grand Rapids Made Goods. 16. Dry Goods. 18. Mutual Relations. 20. Grocers’ Convention. 22. Clothing. 23. Grand Rapids Great. 26. Shoes. 28. Woman’s World. 29. Representative Retailers. 30. Hardware. 31. Boomlets From Bay City. 32. The Commercial Traveler. 34. Drugs. 25. Drug Price Current. 36. Grocery Price Current. 38. Special Price Current. 39. Business Wants. WASTING GOOD TIME. The sixteenth annual convention of the Retail Grocers and General Merchants’ Association, which was held in Grand Rapids last week, scored a decided suc- cess in point of attendance and. en- thusiasm. If a programme had been prepared for the event in keeping with the other features of the meeting, the convention would have been a complete success. What the organization needs, more than anything else, is a Programme Committee or an officer known as the “whip,” whose duties are to see that the time at the disposal of the organization is profitably employed; that subjects are presented in proper order and discussed intelligently and effectively and that no action is taken which is at variance with common sense or statute or common law. With the time at the disposal of the convention ten times as much effective work could have been accomplished if a comprehensive programme had been mapped out in advance and definite time had been set for the discussion of each subject, so arranged as to prevent the waste of time and effort so greatly in evidence at the Grand Rapids conven- tion—and even more so at previous con- ventions of the organization. Take the first sessiobn, as an example. It was called to convene at 2 o’clock. It was 2:45 before the chairman rapped his gavel, although there was a good at- tendance on hand and many things which could have been advantageously started, such as reports from the various asso- ciations of the State showing what has been and is being done by organized effort. Instead of having a clean-cut business man like William Judson or Guy W. Rouse deliver the address of welcome, that duty was assigned to our Gambler Mayor, who consumed fifteen minutes of valuable time with a ram- bling and meaningless harangue which was utterly devoid of interest to any one but himself. A business man could have sounded a keynote which would have set the hearts of his hearers ting- ling with pride and ambition. The ad- dress of the President and the reports GRAND RAPIDS, WEDNESDAY, MARCH 4, 1914 of the Secretary and Treasurer follow- ed, at the close of which the conven- tion adjourned for the day—about an hour after the meeting was called to order. The hall was well filled with delegates, many of whom had come from distant parts of the State. As the even- ing was to be given over wholly to en- joyment, two or even three hours could have been devoted to active work while the delegates were keyed up to the highest point. of enthusiasm and full of new ideas which would have found expression if the opportunity had only been given them. To induce men to travel long distances at heavy expense and then give them nothing more in re- turn than they received the first day of the convention is a matter of deep re- gret and humiliaticn. The presiding officer is not to be blamed for this con- dition, because he did exactly what his predecessor did and evidently did not feel like introducing innovations which might work his undoing. This condi- tion will probably continue until the preparation of the programme and the handling of the proceedings at the meet- ings is taken out of the hands of the President and Secretary and placed in the hands of a Programme Committee. The same general lack of purpose and laxity of syStem was apparent at each subsequent session. No meeting was called to order on schedule time and, be- cause there was no well-defined pro- gramme to follow—and no whip to see that each topic was presented properly —matters drifted, as would naturally be expected. Remarks were made out of order; motions were entertained with- out proper support and debate; resolu- tions were presented which should have been carefully considered in advance by seasoned committees; precipitate action was taken on important matters before they were properly considered and di- gested and their effect on the future accurately ascertained. The Tradesman believes in organized will— but unorganized organized effort. sel- dom accomplishes very much in _ this world. The Retail Grocers and General Merchants’ Association is capable of in- definite expansion and enlargement. It can revolutionize conditions surrounding the retail trade of this State. It can make the retail business of Michigan as profitable and pleasant and dignified as that of the banker and wholesaler. All that is required is to observe the same rules and regulations which other or- ganizations have adopted and pursue so successfully, thus building on a bigger and broader basis. The results are well worth the effort. —__. 2. It is a wise merchant who keeps his stock book in such shape that he can tell something about the condition of his business without having to wait until he takes a complete inventory. effort—always has and always Manufacturing Matters. Detroit—As a means of making pro- vision for the retirement next year of $75,000 of the outstanding $1,700,000 of the company’s issue of 6 per cent. first mortgage bonds, directors of the Acme White Lead & Color Works have decid- ed to withhold the dividend on the company’s common stock during the re- mainder of the fiscal year ending No- vember 30. This action passes the March payment. The company has been pay- ing 10 per cent, a year or 2% per cent. quarterly on its common stock. Bay City—The mill of the Richard- son Lumber Co. is running day and night. This company, with its mills here, at Alpena and at Rogers City, has been logging It is operating a steam log hauler day and night in Presque Isle county over an ice road twelve miles west of City. The company is also hauling fifteen doing a heavy business this winter. Rogers carloads of logs a day into Rogers CityCity over the Loud logging road. Last week the company bought 150,- 000 hardwood which will be hauled to the Alpena mill. This mill has been in operation since January 15, and is expected to run the re- mainder of the year. logs, The company is operating seven lumber camps. Ludington—The stringing of the pipe lines from the Morton Salt Co. plant across Pere Marquette Lake to Butters- ville, where the old salt wells of the 3utters Salt Co. will be connected, for the purpose of bringing the brine over to the Anchor plant, is about completed. The two pipes are of four and six-inch diameter respectivelv, the smaller of the two being the compressed air pipe through which air will be forced from the Anchor plant into the wells across the lake, thus forcing the brine back through the larger pipe to the Morton Salt Co. plant where it will be made into salt. Each section of pipe is twenty-two feet in length and at each coupling a river clamp, weighing from 280 pounds tor the four-inch pipe to 420 pounds for the six-inch brine pipe attached. Re- enforced by these heavy clamps. the wrought iron pipes adjust themselves to the uneven surface of the lake bed such as a cable would. —_~--.__- President C. E. Scott of the Citizens Bank of Bellevue is now in complete charge of the institution’s affairs, this action having been taken following con- ferences between Attorney Elmer N. Peters, of Charlotte, and the depositors of the Bank, and between Mr, Peters and Mr. Scott. Plans are being made for a systematic campaign to liquidate the Bank’s obligations. Notes when ac- ceptable will be turned over to depos- itors and it is believed that within the next ninety days a great share of the Bank’s affairs will be satisfactorily ad- justed. After this arrangement has been Number 1589 carried as far as practicable the remain- der of the notes and other affairs of the Bank will be in such shape that a quick closing of the Bank can be made Such a programme will expedite mat- ters and has the approval of the de- positors, who have explicit faith in Mr. Scott. At a meeting of the depositors Mr. Scott announced that he had put $17,000 of his own money at the dis- posal of the Bank and it is known he cleaned up nearly $3,000 of the Bank’s paper held by a Charlotte bank, making a total of $20,000 personally advanced to protect of the course if the Bank’s paper is good even- tually, Mr. Scott may get the full re- turn of his money, but his promptness the good name and credit embarrassed institution. Of in handling the situation has shown to the depositors there is nothing to fear Even the delay can result in no harm to their interests. Mr. Scott, President of the Bank, owns 1,000 acres of the fin- est farming land in the county in Walton township, ——__>-.___ The entertainment features provid- ed for the sixteenth annual conven- tion of the Retail Grocers and Gen- eral iMerchants’ \ssociation in Grand Rapids last week were ample and satisiying to all concerned. Uhe substitution of the smoker for a ban- quet proved to be a very agreeable surprise and was certainly much more enjoyed than any of the banquets ever given the organization, because permitted a latitude not possible in the case of the smoker degree of a more formal banquet. The enter- tainment provided for Wednesday evening was also very much enjoyed, especially on account of the intro- duction of a number of well-known who took parts in the programme. grocers, quite prominent With ample hotel facilities and excellent accom- modations for the meetings of the convention, the delegates to the con- vention look Grand have every reason to back upon their meeting in Rapids with pleasure and _ satisfac- tion. re ———— At the regular meeting of the Grand > Protective Asso- ciation, held at Whist hall last evening, there was an enthusiastic attendance of about Rapids Retail Grocers sixty. One new applicant for membership was received and accepted. A case of condensed milk was disposed of by raffle. Michael Klunder received three dozen cans, L. Mulder captured two dozen cans and Frank M. Johnson carried home one dozen. A. Lee Smith was made a Press Committee to see that grocers are kept fully informed of the proceedings of the Association through the Tradesman. The selection is an excellent one and the arrangement will, undoubtedly, prove very satisfac- tory to all concerned. MICHIGAN TRADESMAN March 4, 1914 DETROIT DETONATIONS. Cogent Criticisms From Michigan’s Metropolis. Detroit, March 2.—Learn one thing each week about Detroit: The larg- est portable electrical vacuum clean- er factory in the world is in Detroit. the cleaners have never been used on the politicians. In the last issue of the Tradesman Gabby Gleanings informed us about the first trolley line in the United States. What keeps the Grand Rap- ids citizens guessing is is when on earth will the next trolley show up. Thomas Richardson, dry goods and furnishing goods at 1010 Oakland avenue, has sold out his business to Joseph Kain. Welcome to our clan! A new salesman added to our colony. No one but little “Artie’ Rosenberg, just exactly one-half—plus a small mole—of a smiling rosy cheeked set of twins, and if it was not for the little telltale mole no one on earth could tell which twin was who and who owed the account. ‘Artie’ has been cashier for some time for Weis- man & Sons, wholesale jewelers. Although he has never had any ex- perience as a traveling salesman we are willing to take the long end of a ten to one shot that Arthur makes good. He will represent. the Mo- hawk Overall Co. in the city of De- troit. Jack London has taken up the pro- hibition cause. Jack's doctor must have given him orders to desist. S. M. Johnson, a member of the “old guard” of Detroit travelers, narrowly escaped an attack of pneu- monia last week. Mr. Johnson, al- though weak, is able to be about em- phasizing the old saying that “it is hard to keep a good man down” He has been on the road for over thirty years and under ordinary cir- cumstances is as spry as most of the cub salesmen. Many are the views held by mar- ried men in regard to the life they are shackled to. The .other day Glenn Bowles, the live and really up-to-date druggist of Delray, was introduced to some new neighbor- hood citizens After a friendly chat one of the new found friends spoke as follows: “Are you married, Mr. Bowles?” “Sh.” returned Glen, “why speak of war in time of peace?” Just a word of warning to those traveling men who might contemp- late spending their vacation in Pan- ama, and who, incidentally own au- tomobiles. Gasoline sells for 40 cents a gallon down there. That would worry us but a mere trifle. We do not drink gasoline. Herb Meyers. city salesman for Burnham-Stoepel & Co., is the proud possessor of a new R. C. H auto W. L. Chase, 259 Holden street, has had his store remodeled and a new front put in. Mr. Chase has also had a new hat case placed in front of the store, the hats making a new line which he has added to his stock of dry goods and furnishing goods. Tmpossibile for some _ fellows to swell up—couldn’t swell up any more without busting. stock of dry goods and furnishing Sam Rosenberg is moving his goods from his present location on 1053 Dubois street, to Barryton. Mr. Rosenberg conducted a store in Bar- ryton a number of years ago and has always maintained a warm spot for that village. Detroit is all in readiness in antici- nation of a visit from Jim Phillips. Barryton, and little Adam Liehm, of Remus. George Bullen, who for a number of years conducted a dry goods store in Albion with signal success, was in Detroit last week purchasing stock for his new store in Charlotte. Mr. Bullen will conduct both stores. Albany, Ga., saloons have been closed by court injunction secured by religious workers Who cares to live in Albany, Ga.? You can fool some people all the time, but we have not seen the brand of paint used on a woman’s face that would fool anyone but themselves. We are pained to announce the sudden death of William Hoyt, at his home, 1477 Grand River avenue. last Thursday Mr. Hoyt was well known as the representative of the Quaker Lace Co., of Philadelphia, which he represented on the road for a number of years. He mar- ried Miss Florence McLennan, who survives him, at her home in Big Rapids about ten years ago. He was very popular with the younger set ana a prominent Mason, belonging to both the Shririe and Knights Templars. On the day of his death he complained of not feeling well and called to see a physician. After dinner he apparently retired, later his wife finding his body in the bath room, the cause of his death being pronounced heart disease. Mr. Hoyt leaves hosts of friends who mourn his death and who extend their heart- felt sympathy to his bereaved fam- ily. The greatness of man forbids that the grave ends all—Moses Harvey. M. Larkins, well-known dry goods merchant on Myrtle street, has sold out his business to Otto Stickel, of Burnham, Stoepel & Co. Mr. Stickel will continue in the em- ploy of Burnham, Stoepel & Co. and will place the business in the hands of a reliable manager. Even though the Sherman House, of Mt. Clemens, does not furnish its patrons with individual towels, as required by the law, they will do so shortly—because the law will be en- forced. Here’s a chance for those traveling men who are not satisfied with their present positions: There is some talk of the President of the Ameri- can Telephone & Telegraph Co. re- signing. The present incumbent draws a salary of $100.000 a year. W. R. Niegarth, of Boyne City, was in Detroit last week purchasing an entire new stock of dry goods and furnishing goods, which were shipped to Reed City where he will again engage in business, after an absence of a few years. He former- ly conducted a large department store in Reed City. While in Detroit Mr. Niegarth was accompanied by _ his wife. H. B., Ludington: We have a good reason to offer for not again appearing before a large audience— No one would accept our services to produce an act. However, we had not forgotten the event and never will as long as H. L. Proper, of Grand Rapids, Eddie Sovereen, of Detroit and Louis Firzlaff, of ~Man- istee, live. Most men think that a mother-in- law is all right if it is the wife’s mother-in-law. R. T. Steadman, at the head of the plug department of the American Tobacco Co., was in Detroit last week, going over the local situation with the district manager, C. W. Reattoir. Never put off for to-morrow what you can pay to-day. Walter Swasey, of Central Lake, has purchased the interest of Mr. Burgess in the hardware business of 3urgess & Emmons, of Redford. Both Mr. Swasey and “Bud” Emmons should drive double in good shape, both being popular and hustling mer- chants. The only blot in their other- wise pure lives is that both at one time were traveling men. G. McE. and others: Many thanks, but we shall continue as long as we work to live at 211 Columbus avenue, where it would please us to receive more items of interest for these columns. We shall expect a bottle of spring medicine from the editor, else we are liable to break out with a spring poem. Joyful smiles, howls and cigars is the order at Charley Schroen’s home in Ann Arbor—that is, as much or- der as can be expected on the ar-. rival of a bouncing baby girl in a dry goods merchant's home. Mr. Schroen is a member of the firm of Schroen Brothers, but ever since it happened last Tuesday, he doesn’t care whether business keeps up or not. In a few years he will find out that it will be necessary that business keeps up to keep the little girl tog- ged up in the latest style. Deto- nations extends congratulations to Mr., Mrs. and baby Schroen. Right here in Detroit, the great- est automobile manufacturing city in the world, are twenty-three carriage and wagon factories. Many people who howl about the expense of a baby cab are driving around in an automobile. John Schram, Secretary of Cadil- lac Council, No 143, and Mrs. Schram were called to Cleveland last Friday on account of the death of Mrs. Schram’s brother, William Hart, which occurred on Friday morning. The cause of Mr. Hart’s death was cancer of the stomach. Like a happv family is that little bunch at the C. Elhott & Co.'s branch of the National Grocer Co.— from the manager down to the office boy. Last Saturday an _ informal luncheon was given in the © store sample rooms in honor of the new salesman, Harry Brown. Harry has been a member of the office force for some time and, after looking over the expense books of the boys so often and being a red blooded young man, full of life, he decided that a traveling man’s life was the life for him and, from the way the manager grasped at the opportuni- ty of having Harry as a member of the sales force, there is no doubt as to his future. “Tom” Elliott act- ed as toastmaster at the luncheon and, despite his modest declarations that he couldn't fill the bill in that capacity, a better toastmaster was never heard by the boys in attend- ance. Mr. Elliott called on every one present and showed remarkable faculty of getting every one to say a few words and say them well and, as our clairvoyant tells us, he was like a huge magnet, simply drawing the words right from their mouths. The fine spread was gotten up by George Rowe and George Rudelt and just to show the real family traits of the bunch, they all sneaked off, leaving “Uncle” Lou Thompson to wash the dishes. Mr. Thompson is one of the department managers The most interesting part of a newspaper is always found by a man when a woman is standing in front of his seat in a street car. Sometimes a fellow with a shady character may have a sunny disposi- tion. The friends of John Oxnard, who can be counted in every nook and cranny in Michigan and throughout the East, were inexpressibly shock- ed to hear of his sudden death in Detroit on February 23. Mr. Ox- nard was one of the department man- agers for Burnham, Stoepel & Co. He traveled through Michigan for a number of years for the old firm of Strong, Lee & Co., later being placed in charge of the notion depart- ment. When that firm liqudated, Mr. Oxnard entered the employ of Burnham, Stoepel & Co., later becom- ing department manager for that firm. While in the capacity of de- partment manager he made many trips through the State, constantly keeping in touch with his friends among the trade. Very few men can pass through life without incurring the enmity of at least a few and Mr. Oxnard belonged to that “very few.” Aggressive and a hustler in every sense of the word, he always managed by his honest and manly dealings to make and hold many loyal friends and customers. No one ever had dealings with him that did not receive a “square deal.’ Mr. Oxnard had been in ill health for some time but apparently was on the road to recovery. His death was caused by a stroke of apoplexy. He leaves a bride of but a few months and hundreds of sincere friends to mourn his loss. From the loss of our friends teach us how to enjoy and improve those who remain.—Channing. B. Sheehan, well-known grocer, 2327 Woodward avenue, met with an accident, breaking an ankle which will cause him to be confined to his home for some time. Mr. Sheehan was mangger of the grocery depart- ment of the old firm of Pardridge & Blackwell, when they conducted the department store in the Majestic building, later going into business for himself. March coming in like a lion at least will give the paragraphers some- thing to write about. F. P.: De are pleased to hear that Richard is trying to memorize the poems printed on the Tradesman covers. If you wish more poems we will send you the addresses of Fred C. Richter, Ura Donald Iaird, A. F. Rockwell and Charles Foster, all of whom would be only too pleased to write some special verses for Richard to memorize. The hall in which the party was given by Cadillac Council, No. 143, last Saturday night, was packed nigh to suffocation. Being a member of the other council, but not with malice aforethought, we wish to mention that the party was free to all mem- bers and their friends. One of the features of the evening was the draw- ing by the ladies for one of “Tom” 3urton’s hobbies, a Lisk aluminum baster, which was won by Mrs. Thomas. A splendid lunch was served and diverting from the usual routine of the dancing parties, some special features in the way of enter- tainment were given. The less people say the more others want to hear them. According to newspaper reports regarding the Mexican situation, one Briton is worth several Americans. Very true, the population of De- troit is increasing rapidly but all of the increase is not caused by “out- siders,”’ to which George Rowe, of the National Grocer Co.. will cheer- fully acquiesce. At George's house a handsome (ask him if you don’t believe us) chubby little baby girl has made its appearance—also a reg- ular advertising smile on George’s countenance. Our compliments to Mr. and Mrs. Rowe. ' A half pint bottle can bushel of trouble. More aluminum is cast each year in Detroit than in any city in the world, not counting those cast by the housewives. G. C. Meisel, of Port Huron, was in Detroit last week in the interest of his dry goods store. E. P. Rowe, of Bad Axe, who has been closing out his general stock via the sale route, put the finishing touches to his “close out” by selling the balance of. the goods at auction. _ Pullen & Son, Bellville; E. H. Cranston, Springport; Dusenbury & Summers, Utica; L. Glaser, Kalkaska: Mallet & Walker, St. Ignace: Mrs. Dehn, Brown City, and H. Adams, of New Boston were represented in Detroit last week in quest of new goods and new styles Being a good fellow bad mistake. Ed Collins, Carson City. and Glen 3egole, Detroit, have traveled to- gether now for nearly two months and no casualities. Plugging hard for plug tobacco led C. P. Chick into the managership of the Northern district for the plug department of the American Tobac- co Co. Mr. Chick, up to the time of his promotion as manager. traveled from the Detroit office. The new territory over which he will have iurisdiction embraces the Upper Peninsula and the Northern portion of the Lower Peninsula. His many cause a is often a siessoecsdeattieineesianecessaanaaancastasesmnssissill e- — March 4, 1914 friends will be pleased to hear of his good fortune and it is their firm belief that the same efforts that caused promotion will also be the cause of his success in his new work. Jess Simmons, of Armada, repre- sentative for Burnham, Stoepel & Co., nearly frightened the Detroit citizens stiff last’ week. Hle drove through the city in a big red Carter- car which he had just purchased. At first sight the car looked like one of the leading characters in “Faust.” F. C. Larsen, who recently suffered the loss of his store and stock of goods by fire, was in Detroit on a business trip last week. Mr. Larsen is rebuilding on the old site and will, undoubtedly, carry a line of mer- chandise as before the fire. Gone (somewhere) but not forgot- ten. Ura Donald Laird and Guy Pfander. Received a letter from A. M. G, a Michigan merchant, saying he was in Chicago for a few weeks’ visit. He intended, he says, to go on a pleasure trip, but after thinking it over carefully, decided to take his wife with him. I.: Expostulations via parcel post. When the undertaker is called, it is a sure sign the heavy drinker will never drink another drop. R. D. Smith, for some time con- nected with John T. Woodhouse & Co., wholesale dealers in cigars and cigarettes, has organized the Michi- gan Tobacco Co. and will act as Secretary and General Manager of the new company, which temporarily will be located at 261 Cass avenue. Mr. Smith is well acquainted with many dealers in Detroit and through- out the State and his knowledge of the business, coupled with his execu- tive ability, should go a long way toward making a success of the new company. In other words, Miarch coming in like Roosevelt, will go out like Taft. In behalf of all the traveling fellers Who get the wrong train All aboard! J. M. Goldstein. —_—_». Cannot Get Along Without Trades- man. Grand Rapids, March 3.—I have been quite lonesome without the Tradesman for the past five years. I was a subscriber for the paper from the first issue for about twenty-five years in succession and I considered it the best trade paper I ever saw, especially for Michigan people. I had nearly or quite all of the copies preserved and considered them quite valuable. There was about an eighth of a cord of them. My folks, not knowing the value of them, thought they took up too much room and sold them to a junk dealer for 50 cents (I would not have taken $25 for them.) They probably would be worth much more than that, for Ti notice | that | you advertise copies one year old or more at 25 cents each and I think many of them are worth more than that. At the time I first subscribed for the Tradesman, I was engaged in the drug and grocery business (Case, Smith & Dietz) in Cadillac. After- wards I was in the grocery business alone for several years. After I sold out the grocery business I thought I could get along without the Trades- man and I discontinued my subscrip- tion, but. as I said before, I have missed the paper very much. I don’t see how anyone engaged in any kind of merchantile business in Michigan can afford to do without the Trades- man. Albert E. Smith. —_——_--2-e Hopeless Tightwad. “He's a mean man.” “Tow so?” “When the little girl begs for an ice cream sundae, he asks her wouldn’t rather have a gold when she’s nineteen.” is she watch MICHIGAN BANKRUPTCY MATTERS. Bankruptcy Matters in Southwest- ern Michigan. St. Joseph, Feb. 28—In the matter of the Mohn Wine Co., bankrupt, of Ber- rien county, an adjourned first meeting of creditors was held at the _ referee’s office and the officers of the bankrupt sworn and examined by the attorneys present. The examination of the officers of the bankrupt disclosed there were several secured claims of doubtful val- idity. Claims were allowed and _ the meeting further adjourned for one week. Feb. 24—In the matter of the Sani- tary Laundry Co., bankrupt, of Kala- mazoo, the trustee has filed his final report and account showing total assets of the sum of $122.34 and no disburse- ments. The trustee also filed a petition requesting allowance of $100.50 for serv- ices and expenses. Feb. 25—In the matter of Herbert L. Levey, Harry J. Lewis and Levey & Lewis, a copartnership, bankrupt of Kalamazoo, an order was entered by the referee confirming the trustee’s report of exempted property, thereby allowing the bankrupts each the sum of $250 as their specific personal property exemp- tions. An order was also entered by the referee confirming the trustee’s re- port of sale of the property of the bank” rupt estate. Feb. 26—In the matter of Abel Schip- per, bankrupt, of Kalamazoo, an order was entered by the referee calling the first meeting of creditors at Kalamazoo on March 11, for the election of a trus- tee, proving claims, the examination of the bankrupt and the transaction of such other business aS may properly come before the meeting. In the matter of the Mohn Wine Co., bankrupt, of Berrien county, the trus- tee filed a report showing he had re- ceived an offer of $100 from Secondo Guasti for the sale to the said Secondo Guasti of all the trustee right and in- terest to the real estate of said bank- rupt, which real estate is subject to cer- tain liens and judgment of $8,629.82. An order was made by the referee directing creditors to show cause on or before March 9, why the bid should not be ac- cepted or such other bids as in the meantime may be received. Feb. 27—In the matter of Isaac Shin- berg, bankrupt, of Kalamazoo, the trus- tee filed his supplemental final report and vouchers showing distribution of all the assets of the bankrupt estate and for the purpose of closing the estate. In the matter of the National Gas Light Co., bankrupt, of Kalamazoo, the trustee filed petitions objecting to the allowance of the claim of the John Dun- lap Co. for the sum of $2,222.73 and the claim of the Kalamazoo National Bank for $3,000; also petitions requesting that eertain claims heretofore allowed the Kalamazoo National Bank amounting to $15,332.24 and the claim of Oscar Gum- binsky for $10,159.39 be reconsidered and rejected and disallowed. Feb. 28—Burt A. Hatch, of Kalamazoo, one of the district managers for the Workingman’s Mutual Protective Asso- ciation of Benton Harbor, filed a volun- tary petition and was adjudicated bank- rupt by District Judge Sessions and the matter referred to Referee Banyon. The schedules of the bankrupt filed with the petition show no assets except those claimed as exemptions of the value of $3385 and the following liabilities: Walter W. Lang. Kalamazoo ...$115.80 DeBower-Elliott Co., Chicago 22.50 Kalamazoo Nat. Bank, Kalamazoo 185.00 S. Hopkins, Kalamazoo ...... 59.96 Moore McQuigg, Kalamazoo : Lizzie K. Dickie, Boise, Idaho... 300.00 B. B. Brown, Kalamazoo ........ 25.00 Glenn H. Doughty. Kalamazoo 150.00 Edith TI. Hatch, Kalamazoo 1,000.00 Byron Findley, Vicksburg ....... 50.00 Dallas Boudeman, Kalamazoo 25.00 Samuel Deal, Kalamazoo ........ 61.75 Wm. H. Harrison, Kalamazoo 45.00 Charles Koehler, Kalamazoo .... 32.00 Dr. George H. Snow, Kalamazoo. 15.00 Edwin J. Amos. Kalamazoo .... 10.20 Drs. Fletcher & Britton, Kalamazoo 10.00 Cutting & McMahon, Kalamazoo Velegrapvh-Press, Kalamazoo .... 5.60 A. E. Underwood & Co., Athens .. 3.00 Pyl & Ykel. Kalamazoo ......... 6.50 It. Erank Tyler, Kalamazoo .... 31.50 3ert Kenyon, Kalamazoo ........ 9.48 Henderson & Ames Co., Kalamazoo 8.00 H. Barnes & Co., Kalamazoo Kalamazoo Label Co., Kalamazoo 3.00 Charles E. Gray, Kalamazoo -. 10.00 Gilmore Bros., Kalamazoo ...... 700.00 Dr. B. W. Ostrander, Kalamazoo 14.50 Dr. W. W. Lang, Kalamazoo 2 MBOUQN se cee ok $3,047.19 March 2.—In the matter of the Na- tional,Gas_ Light Co., bankrupt of Kala- mazoo, orders were entered by the ref- eree for the Kalamazoo National Bank, the John Dunlap Company, and Oscar Gumbinsky to show cause on or before March 18, why their claims, in accord- ance with the petitions of the trustee, should not be rejected and disallowed. —_—.}>2- Special Features in the Grocery and Produce Trade. Special Correspondence. _ New York, March 2.—A firmer feel- ing prevails in the spot coffee market and it has been a good long time TRADESMAN since this could be said Sympathiz- ing with the option market Rio No 7s are quoted now at 9%c and Santos 4s at 12c. Maybe the latter is a little extreme, but the rate has been made and it indicates more interest in cof- fee. In store and afloat there are 2,- 109,779 bags of Brazilian coffee, against 2,414,004 bags at the same time last year. It is to be noted that receipts of coffee in Brazil keep up well and to date the total from July 1, 1913, amounts to 11,926,000 bags —almost 2,000,000 bags more than last year. Mild coffees are _ practically without change and good Cucuta is quoted at 137éc. Refiners say they will accept 4c for granulated to be shipped as soon as practicable. Several big refineries in Philadelphia are to start up soon. The trade seems to be well stocked and at the moment business is rather light. The tea market shows improvement every week and holders seem to be very confident as to the future. Not a few orders are coming to hand and prices are very firmly sustained. Spices show a firm tone and, while orders usually are for rather small lots, there are a good many of them and the total is satisfactory. Pep- per and cloves attract most attention and the range of value is strongly maintained, Singapore black, 114@ 1154c. Molasses is steady and last week developed a most satisfactory condi- tion. Quotations are unchanged. Good to prime centrifugal, 35@40c. Syrups are steady and unchanged as tO fates. The demand for canned foods is picking up and when the streets here can be available for traffic there will be a big movement of stocks. Orders are coming in in a satisfactory man- ner and indications are the grocers are pretty well cleaned up. Of all lines, tomatoes seem about the heavi- est and the reason is that’ buyers think the asking price too high. Sev- eral cars of standard three were sold at 70c f o. b. factory, with Baltimore rate of freight. Peas selling for less than 70c seem well absorbed, but there is less call for top erades. Corn of the better sorts is moving with quite a degree of freedom. Other goods firm and steady. Butter has been advancing slightly as supplies have lessened and bad roads have interfered with deliveries. Creamery specials, 3114@32c; firsts, 28@31c; held extras, 29@30c; imi- tation creamery, 2114@22'%c; ladles, firsts, 204 @21c. Cheese is firm. Supply is fairly plentiful. Best New York State, whole milk, 18@18'%4c; Wisconsins, 1734@18c. Eggs are firm for best Western, the range being 30@32c. ————_-2.~ Every one who toils in shop, office, store or mill has the right to demand clean, healthful working quarters. As affecting both their health and efficiency, employes should have the very best of hygienic surroundings. It is beginning now to be understood that employes working in clean, light, attractive and well ventilated work rooms, take more interest in their work and therefore turn out more work and of a better quality than will those whose surroundings are dark, dirty, poorly ventilated and with ugliness and unsightliness all about them. In the ideal work room the sur- roundings are health giving and inspir- ing; in the other they are disease breed- ing and depressing. And because this is true it should be easy to see the dol- lars and cents side of this particular health problem. Like most other health problems too, when properly — solved, they pay big, generous dividends on the time, labor and money spent in their solution—Chicago Health Bulletin. ° 3 Next Fair Will Break All Records. The West Michigan State Fair, which will be held in Grand Rapids, Septem- ber 1, 2, 3 4, 5, 6 and 7%, promises to be better than any fair ever given in this section of the State. President Joseph H. Brewer, while a successful business man, is also a highly successful farmer and he is deeply interested in agricul- tural matters and especially in the wel- fare and prosperity of the farmers of this great commonwealth. It was for that reason that he consented to take the Presidency of the fair. It being his earnest desire to build up to a_ high state of educational efficiency, he has surrounded himself with men who are inspired with a similar ambition. It is acknowledged to be a fact that the products of West Michigan, either in poultry, livestock, fruits, grains and other products of the soil, he rses, cannot be excelled by any State in the Union. This knowledge should be wide- spread and one way to advertise the superiority of these products to the world is by exhibiting them in a place where they will be seen by a large number of people who, in turn, will tell others about it, and the press will spread broadcast the fame of the State. The management of the West Michigan State Fair therefore earnestly solicits the ac- tive co-operation of the Western Michigan. The men who are now devoting their time and energies to building up the West Michigan State farmers of Fair are not receiving one dollar for their efforts, the President, Vice-Presi- dent, directors and members of the committees giving all their time and energy to help develop Western Michi- gan. For that reason they are entitled to and should receive the hearty sup- port of every resident of this district, both in the making of exhibits and in giving moral support to the enterprise. Entertainment features will be fine, but will not overshadow the educational part of the Fair. It is altogether probable that there will be a National good roads exhibit. A course of lectures on agri- culture will also be given during the Fair. These and other interesting fea- tures are now being, worked out with a view of making the Fair one which will break all records. > 2-2 ___ A Mother’s Creed. I believe in the eternal importance of the home as the fundamental insti- tution of society. I believe in the inimeasureable pos- sibilities of every boy and girl. | believe in the imagination, the trust, the hopes, and the ideals which dwell in the hearts of all children. [ believe in the beauty of nature, of art, of books, and of friendship. I believe in the satisfaction of duty ] believe in the little homely joys of every-day life. I believe in the goodness oft the great design which lies behind our complex world. I believe in the safety and peace which surrounds us all through the over-brooding love of God. I believe in the will of God as the one and only law of human life in all its relations. I believe in training my children to be faithful children of God and dis- ciples of Jesus Christ. MICHIGAN TRADESMAN March 4, 1914 Ws Vi as AS aS Sa —— et, fa Lay - ll © he a was . Ti i Oo Ng Ur > SOS $f Hb = = = Wc ( Ww {AM ee moe Ng i ima) a Sa GZ aR JEWS orm BUSINESS WORLD "A = apis 3 Ul rcqrt ee. Tr ATF) Ee —— in i ya ( Movements of Merchants. 3uckley—C. Grindell has opened a confectionery store here. Greenville—Ida E, Van Wormer has engaged in the grocery business. Martin—Freeman G. Hall succeeds C C. Murray in the drug business. Grant—The McKinley Hardware Co. has been succeeded by J. E. Sharp. Ravenna—Fred Griswold, formerly of Moorland, succeeds the Ravenna Grocery & Livery Co, Hastings—Budd Floyd has opened a garage under the style of the State Street Garage. Kalamazoo—The N. C. Tall Co., jew- eler, has increased its capital stock from $10,000 to $15,000. Suttons Clark, who con- is succeeded by 3ay—F. B. ducted a general store, Husby, Hansen & Co. Freeport—Barnhard & Co. have added a line of millinery goods to their stock of general merchandise. Nashville—Martens & Martens are succeeded by Marshall & Martens in the elevator business. Saginaw—William Hyman has open- ed a women’s tailoring establishment at 23 North I ranklin street, Conklin—Mrs. G. Inman, of Detroit, will open a store here about March 14. Durand—T. M. Euler, recently of Owosso, has engaged in the imple- ment and vehicle business here. Bay City—Fire destroyed the John Peterson store building and grocery stock March 1. Loss about $10,000. Eaton Rapids—J. J. & D, G. Vaughan, undertakers and dealers in furniture, have been succeeded by Hale & Pettit. Parmelee—W. H. Van Avery lost his store building and stock of general mer- fire March 2. Loss about formerly millinery chandise by 3,000. Fyart—Spencer F. Postal, connected with the Postal Hardware Co., will carry on the business on his own recently account. Coral—Abram N. Shook and Thomas Kain have engaged in the auto repair business under the style of the Coral Auto Co. Auburn—Becair store building and merchandise by fire about $4,000. Lansing—Alex Kaperonis & Co. will open a restaurant March 25 at 203 South Washington avenue under the style of the Lansing Cafe. their general Bros. jost stock of Heb. 26. Loss Stanton—Clyde J. Archer and Harry Weidenhoft will open up a general store about March 15 under the style of Ar- cher & Weidenhoft. Manistee—Theodore Nielson and Fred T. Thompson, have engaged in the shoe repairing business under the style of Nielson & Thompson. Jackson—Burglars entered the Finch, Rowley & Bower hardware store Feb. 26, but were frightened’ away before much damage was done. Grand Alvord, who conducts a restaurant, has pur- chased the P. M. Hotel of Hlodge & Hodge and closed it. Mendon—George Knowles has sold the Burdick Hotel to J. Secord, recent- ly of Muskegon Heights, who will open the hotel about March 9. Holland—E. C. Lincoln, recently of Grand Rapids, has opened an office sup- ply store here under the style of the Lincoln Office Supply Co, Saginaw—S. Goldman, grocer at 911 Janes avenue, has sold his stock to Mrs. Bertha Arnold who will continue the business at the same location. Gilchrist—Dr. J. W. Prentice and son, Lloyd, recently of Engadine, have open- ed a drug store here under the style of Dr. J. W. Prentice & Son. Coldwater—A. M. Smith & Co., pro- duce dealers at Eaton Rapids, have open- ed a branch store here under the man- agement of Claude E. Marshall. Negaunee—Thomas. Ledge—Harry P. Collins, grocer and meat dealer, has purchased the gro- cery stock of the late Victor Parkkanen and will consolidate it with his own. Lansing—A pipe Price stock of men’s furnishing goods to the extent of about $1,000. Spatta_(haries © ed a plumbing bursted Rork dry goods and water damaged the Friz has open- establishment under the management of Fred Campbell, in conection with his hardware store. Athens—N. E. Hoffman, recently of Colon, has purchased the Underwood & Co. furniture and undertaking stock and will continue the business at the same _ location. Harbor Springs—The Ottawa Lumber Co. has engaged in business with an authorized capital stock of $30,000, of which $21,000 has been subscribed and paid in in cash. Shelby—G. W. who con- ducted a dry goods store at Hart for the past twenty has removed his stock to Shelby and will continue the business here. Thomas, years, Kalamazoo—The Kalamazoo Label Co. has purchased the patent rights, machinery and equipment of the Kal- amazoo Kase Co., of Chicago, and will remove it here. Port Huron—The Michigan Egg & Poultry Co. has been organized with an authorized capital stock of $5,000, of which $3,100 has been subscribed and $1,100 paid in in cash. 3uchanan—F. L. Raymond, who has conducted a meat market here for the past twenty years, has sold his stock to Cook & Sands who will continue the business. Chassell—Fire destroyed the Chassell Mercantile Co. store building, stock of general merchondise and warehouse, also the Martin drug store, Feb. 25, entailing a loss of about $35,000. Three Rivers—J. W. Bulluck has sold his implement and harness stock to James Godshalk, who will add a line of hardware and continue the business at the same location. Negaunee—A Heller has purchased the interest of his partner, A. Golden, in the plant of the Peninsula Hide & Rendering Works and will continue the business under the same style. Charlevoix—The dry goods and cloth- ing store formerly conducted under the style of M. A. Levinson & Co. has been succeeded by M. A. Levinson, who will continue the business on his own ac- count. Sparta—Hubert Finch has sold his stock of meats to A. A. Johnson & Co. who will continue the business in connection with their general store, under the management of Hu- bert Finch. Battle Creek—J. J. Snyder has sold his interest in the Bentley & Snyder shoes stock to his partner, Murray C. Bentley, who will continue the business under the style of the Bent- ley Shoe Store. Lansing—J. E. Nash, purchased the Haite interest in the Elmer Jarvis Furniture Co., East Franklin avenue, died at his home in Plymouth Feb. 28, as the result of a stroke of apoplexy. Wacousta—M. L. Garlock has pur- chased the interest of his partner, Mr. Rice, in the Garlock & Rice stock of meats and general merchan- dise and will continue the business his own name. Battle Creek—Edward M. Neale and William Pulsifer have formed a co-partnership and engaged in the furnishing goods business in the Post Tavern building, under the style of Neale & Pulsifer. who recently under men's Charlotte—Edward Davis, who conducts a general store at Need- more, has purchased the Mrs. Jose- phine Parmelee store building and stock of general merchandise and will consolidate it with his own. Sparta—S. C. Field & Co. have sold their stock of implements and hard- ware to J. C. Ballard, Sherre Bal- William Rogers, who will continue the business under the style of J. C. Ballard & Co. Saginaw—William F. attorney, has why lard and Payne, an been cited to show he should not be disbar- red. He is accused of approoriating $1.200 to his own use while acting cause _as receiver of the King Furniture Co. East E. D. Clouse, who conducts a new and second hand fur- niture store at Grand Rapids, has opened a branch store here under the style of the E. D. Clouse Furniture Co. and under the management of G. Johnston. Carson City—The Gittleman Com- pany, dealer in clothing and furnishings, has merged its business into a stock company under the same style, with an authorized capital stock of $5,000, all of which has been subseribed and paid in in property. Detroit—The Detroit Trust Co., as receiver in equity proceedings, will pay 10 per cent. to. the creditors of the Far- rand Co., the amount aggregating about $80,000, and will pay a third and final dividend to the creditors of the New Process Steel Co., of Marshall, for which it has acted as receiver. Detroit—Simons & Cooper, druggists, have been sued for damages by the exe- cutor of the late Elmer Kirn. The plaintiff alleges that in February, 1912, Kirn sent to have a prescription filled at Simons & Cooper’s store, calling for one-sixth of a grain of heroin, but that the druggist put 12 grains into the com- pound and that Kirn died as a result of the mistake. The druggists deny the charges. Manufacturing Matters. Kent City—A. V. Holmes has opened a bakery here. Detroit—The Capital Auto Lock Co. has changed its name to the Esco Mfg. Co. Detroit—The Thermo-Electro Starter Co. has increased its capitalization from $10,00 to $100,000. Vermontville—W. M. Kemp _ has sold his bakery to George Welch, who has taken possession. Detroit—The Murphy-Potter Co. has changed its name to the Brass & Alum- inum Foundry & Machine Co. Traverse City—The J. E. Greilick Co., operating a mill and dealing in lumber, has increased its capital stock from $75,- 000 to $100,000. Sandusky—The Sandusky Tile & Brick Co. has been incorporated with an au- thorized capital stock of $24,000, of which $13,000 has been subscribed and $7,000 paid in in property. Battle Creek—The Cement Manufacturing Co. has engaged in busi- ness with an authorized capital stock of $30,000, of which $22,000 has been sub- scribed, $2,000 paid in in cash and $17,- 550 in property. Charles—H. K. Loud, who with his father, 4d. N. Wound! over the mill and timber holdings of the Sterling Lumber & Cedar Co. writes that the firm is hauling logs, getting out about 2,500,000 feet this winter. Rapid River—The mill of the Jerry Madden Shingle Co. has entered upon its season’s run. For the time being work is proceeding only in the day- time, with forty men employed. A double shift will be instituted in April or May. Kalamazoo—The creditors of the Michigan Buggy Co. are about to re- ceive a second payment of 5 per cent., amounting to approximately $150,000, from the Detroit Trust Co., receiver in bankruptcy. A month ago a payment of 5 per cent. was made, Boyne City—The machinery for the automatic piano and musical instrument factory is arriving and being installed. The company says it will be running in a month. The big plant formerly used by the Badg- er Woodenware Co. is being remod- eled to accommodate the new enter- prise, which is backed by home cap- ital. Products took new Petoskey—The New Braun Hotel and restaurant has been opened for Petoskey’s pioneer res- John George Braun. business by taurant man, ccc 4 A better term than “cheaper” to use in talking to customers is “lower priced,” “Cheaper” sometimes has a tendency to intimate cheapness on the part of the buyer. ————_So-2> In every deal that is a square deal there ought to be some advantage for both parties. Any other kind of deal will have no permanent advantage for any one. 10 MICHIGAN TRADESMAN March 4, 1914 THE MEAT MARKET An Old Time Butcher to His Son. Dear Ed—wWell, I am mighty glad to hear that everything went off so well at your grand opening. You made a good start, and sometimes a good start is more than half the battle. All you have to do is to apply a lot of good hard work to the start and you will get there. Don’t worry about the fact that your neighbor is going around threat- ening to put you out of business. Even though he has alread: started to slash prices in order to make good his threat, I wouldn’t allow that to bother me. Threatened men live long, as the old saying has -it, and I think that they live long in the meat business. especially This competition game all depends upon the angle from which you look at it, anvhow. There’s a good deal more in it than just slashing prices. There’s got to be, because there is more than price in every sale that you make. You are running a good, open and above board selling quality meat and good values, and giving square, business, honest Those are the aces in your hands if you have to fight, so don’t lay them down just because you are frightened at the other fellow’s prices. J learned that in a good hard schocl. [t cost me $1,500 in six months just for the one lesson. There are a lot of fellows in the butcher business that ought to know all that, but who seemed to have failed to take it into account. And your friend, who is boasting how quickly your customers service. about he is going to put you out of business, appears to be one of that kind. They always lose more than they gain by actions, for they sel those sort of dom succeed in Start out to do, coming fight usually with nothing what they out of the more than a depleted bank balance. It is a blame sight better to make customers think that they are getting the best meat to be had in the neighborhood rather your from you than think they are getting the cheapest meat. If they think the latter, they are trade that is not worth having; if they think the former, they are people who will stick to you so long as you maintain standard of value, and low prices will be no temptation to them. It’s up to you to decide what class of trade you want. As far as I go, there isn’t any choice at all. your A cut price war never benefits any- one except possibly the people who deal in the markets which are waging it, and in a majority of cases i+ doesn’t even benefit them. That has with a pric war, there inevitably comes a deterioration in the quality of the meat which is being sold. That has to come in the very nature of things. Butchers aren't in business just for the fun of being in it. If they don't cut their quality when they start to cut their prices, they can kiss their profits goodby, and nowadays verv few of them are willing to do that. When they cut their quality thev lose their trade and down goes their volume, so you see it is really six of one and half a dozen of the other. If the other fellow that’s no reason why you You are the man who is your market, who been my experience. For cuts his prices should. running and you are the man should set the prices you are willing to sell your meat at. Of course, I realize that there are some conditions which come up which will make you cut them for a temporary period, but competition isn’t one of them. Maintain your prices and your quality and you will be O. K. Another thing. You say that your competitor is losing no opportunity to knock you for all he is worth. Well, that doesn’t hurt you,‘does it? If you came into a store and found the proprietor knocking the man who was his rival in business, wouldn't you immediately smell a nigger in the wood pile? Of course you would. You would figure that the other mer- chant was taking trade away from the man who was doing the knock- ing, and because he couldn’t hold itis place in the race for business, he was seeking satisfaction in taking it out by abuse. And that’s the way that 99 people out of 100 would think and do think. So that’s all there is to a knocking competitor. You must expect to meet troubles business. It never is smooth sail- ing. Knocking competitor prices are the least of them, for they are both things that you can grasp and settle for yourself. The things to be feared are those which you know are wrong but which you are unable to discover and which cause the little leaks that eat up the profit in the business. and cut If you will concentrateyour atten- tion on these and not pay so much attention to competition you will find that you are getting ahead a good deal faster and doing a much better class of trade than the butcher who is going around the neighbor- hood telling how soon he is going to put you out of business.—Dad, in 3utcher’s Advocate. ——_ = . We admire any woman who has the cheek to discard paint and powder. ported from COAST CURED MEATS. They Do Not Keep Like Chicago Products. Oakland, Cal. Feb. 17.—“The pre- served meat supplied by the packers of Chicago are the best in quality for use on shipboard. The packers of the Pacific coast and of the old world have not acquired the science of the packers of Chicago, therefore their meats do not keep so well as the products of Armour, Swift and others in their line of trade. I have thrown overboard large quantities of meat that had been cured in Seattle and other points on the Pacific coast, because it was not fit to eat.” The speaker was Capt. W. E. George, a British seaman, with a rec- ord of thirty-two years spent on the ocean, whom I| met on a train travel- ing from Chicago to San Francisco. He is a cousin of Lloyd George, of the British cabinet, and a splendid type of the Welsh navigator. Late in January Capt. George arrived at a port on the coast of France, after a cruise that lasted eight months, and received a telegram from his em- ployers, ordering him to turn over the command of his ship to another and proceed as rapidly as possible to Liverpool. Obeying the order, Capt. George learned that he had been chosen to proceed at once to San Francisco and take command of the ship Philadelphia and to sail her with all dispatch to Queenstown, Ire- land. The crew of the ship. had mu- tinied and, after reaching port, the captain resigned, thereby creating the emergency that Capt. George was called on to face. He crossed the Atlantic in six days and, after a stay of two hours in New York, a part of which was spent in communication with the Armour company in regard to a supply of meat for the Phila- delphia, he took a train for San Fran- cisco and crossed the continent’ in six days. Having provisioned his ship and obtained a crew he sailed out of the Golden Gate three days after his arrival and is now off the West coast of Mexico bound for the Straits of Magellan. He expects to arrive at Queenstown early in July. “The cost of living’ is not so high in several particulars on the coast as in our own beloved Michigan. A few items showing the cost of the sub- stantials required for the table prove the above statement. Retailers fur- nish good porterhouse and loin steaks for 25 cents per pound; bacon and ham (Cudahy’s Chicago brand) for 20 cents per pound; lamb and veal for 15 cents per, pound; eggs 28 cents per dozen, etc, If but one-half of a dozen is ordered the price charged in 25 per cent more than is asked for an even dozen. Truits and vegetables are sold by the pound. Naturally domestic fruits are cheap. Two doz- en very good oranges sell for 25 cents at retail. Since the Underwood tariff bill became operative, a consid- erable quantity of meat has been im- Australia and New Zea- land and this business will grow rap- idly when selling agencies shall have been established. Edmund _ Clifton, a trade commissioner representing these countries in the United States and Canada, is spending a month in San Francisco. “The cost of produc- tion is so much lower in New Zea- land and Australia.” Mr. Clifton re- marked, “that the United States and Canada. especially in the region known as the Western coast, would be able as a matter of fact, to ob- tain our commodities at retail much cheaper than the Americans now pay for their own products, but these benefits will not be apparent until other means than those that are now employed are devised for distribut- in Oakland, for ing.the importations. Several heavy shipments of Australian beef have been cleared at ports on the Pacific coast, but the only persons who gained in the handling of the trade were the middlemen.” Mr. Clifton says the people he represents are greatly in need of what are commer- cially known as ‘Yankee notions.” This term includes everything manu- factured from the products of the Standard Oil Co. to shoe buttons. At present there is an enormous busi- ness transacted iri the importation of machinery manufactured in the United States. Among the machines that are in constant demand are those f Alexander Dodds, the Oliver Ma- chinery Co. and Baldwin, Tuthill & Bolton, of Grand Rapids. Mr. Chi- ton will spend the coming year in America. He says the sales of Anti- podean food products in America will be more than offset by the sale of Yankee notions in Australia and New Zealand. Concerning several former residents of Grand Rapids: Charles E. Linzee, formerly the Houseman & Jones Co., is now in the employ of the Panama _ Pacific Exposition Association. Harold N. Morman, a nephew of 5. A, Morman, is an employe of the faciic Electric & Gas Co. in San Trancisco. Frank W. Batdorf is in the res- taurant business in Berkley. Miss Elizabeth Vanderwall, form- erly of Wurzburg’s and later with iferpolsheimer, is in charge of a sec- tion of the Capwell department store, which she is also with the bryer. “Jimmy” Gray, a brother of Hugh I. Gray, is manager of the Hotel Shattuck in Berkley. His wife is a daughter of Dad Greenely, Arthur S. White. Fixtures For Sale Cheap Safe, Cash Register, Protecto- grap Scales, Gasolene and Kero- sene Tanks, Lighting System, Show Cases, Scoops and Candy Trays. Write E. D. COLLAR, Mdse. Salesman, Ionia or Bear Lake, Mich. United Light & Railways Company Chicago, Ill. Grand Rapids, Mich. Preferred Stock Dividend No. 14. Common Stock Dividend No. 5. The Board of Directors have declared the usual divi- dend of 1%% on the First Preferred Stock, % of 1% on the Second Preferred Stock. aud 1% on the Common Stock, payable April Ist, 1914, to stockholders of record at the close of business 3 P. M. March 16th. 1914. The Board of Directors have also declared an addi- tional dividend of 1% on-the Common Stock, payable in Common Stock, April Ist, 1914, to Common Stock- pire record at the close of business 3 P. M. March 16t February 14th, 1914. Benjamin C. Robinson, Secretary. ELEVATORS For All Purposes We make Hand Elevators Power Elevators Dumbwaiters Invalid Elevators Box Hoists, Etc. Write for information and prices SIDNEY ELEVATING MACHINE CO. Miami St. . Sidney, Ohio ‘ ‘ : ‘ 4 March 4, 1914 MEN OF MARK. Charles R. Sligh, President Furniture Co. Charles Robert Sligh was born in Grand Rapids, Jan. 5, 1850. Hlis fath- er was a native of Scotland and his mother of Ireland. His grandfather came to Canada in 1833 and later re- moved to Rochester, N. Y., removing to Grand Rapids in 1846. His father was a captain in the Michigan En- gineers and Mechanics’ Regiment during the civil war and was wounded in battle and died in 1863. Charles attended the common schools until he was 15 years old, when he realized that he would have to help support the family. He there- fore learned the trade of tinsmith with the late Wilder D. Foster and, after that, spent one year as journeyman tinsmith, traveling through Michigan and Illinois. Sligh His life as journeyman MICHIGAN the Grand Rapids Freight Bureau was organized for the purpose of secur- ing uniform freight rates and assist- ing in protecting Grand Rapids man- ufactories against unjust discrimina- tion. George W. Gay was President and Mr. Sligh Secretary and some ex- cellent work was done by the Bureau. The work of the Bureau was finally absorbed by the Board of Trade, which Mr. Sligh helped to organize. Hle was its first Vice-President and has been a director for ten years. Mr. Sligh was one of the earliest advocates of the improvement of Grand River and to his persistence and patience is to be attributed, in great part, the gradual change in pub- lic sentiment which has taken place during the past twenty years. Mr. Sligh is a natural organizer and has taken an active part in several important movements. He was one of the first men in the city to advo- CHAS. R. SLIGH. was one of hardships which tested the Scotch-Irish metal in him and brought out all his powers of determ- ination and perseverance. On his re- turn to Grand Rapids he entered W. D. Foster’s employ as a clerk, where he remained until he was engaged as traveling salesman by the Berkey & Gay Furniture Co. He remained with this house from 1874 to 1880, intro- ducing Grand Rapids furniture farther South than it had ever before been introduced. In 1880 Mr. Sligh organized the Sligh Furniture Co., which has stead- ily forged its way to the front and is now one of the foremost manufactur- ing establishments of the city. Mr. Sligh has done much for the furniture trade in this city. In 1886 cate independent action on the tele- phone question and was one of the incorporators of the Citizens’ Tele- phone Co., serving that corporation as a director for several years. He was for many years President of the Grand Rapids Furniture Manufactur- ers’ Association and also President of the National Furniture Manufactur- ers’ Associaton from 1888 to 1892. Mr. Sligh’s success can not be attri- buted to luck merely, but rather to a steady, clear mind, the ability to see all around a business proposition, and determination and persistency to carry out and make a success of what he has undertaken. His judgment and clear-sightedness can be safely relied upon. In all that pertains to the industrial interests of the city he TRADESMAN gives his best thought and care. A man who has the respect of the com- munity must possess qualities that go for the making of a man of affairs and an influential, respected citizen; and these qualities Mr. Sligh possesses to an eminent degree. oo The Turn of the Tide. It is indeed a long road that knows no turning, and recent events have highly tended to encourage the foes of price cutting in the belief that it applies to mercantile and legislative matters as well as to anything else. Late occurrences are interpreted by close observers as suggesting that the pop- ular clamor about fair profits and the! high cost of livine’” is about over, and out of it all has come a growing appreciation that there is something in favor of rational busi- ness and tair profits, as well as solely in behalf of the sumer. downtrodden con- There isn’t the slightest doubt that living costs have been high—unduly and dangerously high—but there ap- pears to have been a turn in the tide which sought to explain it by laying the blame on the merchant. Prob- 11 ably it had to run its course, but the reaction has apparently set in and the public is realizing that all consid- ered—better quality, better distribu- tion, fairer trading and ethical ideals —there is really a comparative “low cost of living.” Any pendulum driven by public opinion is bound ta move slowly to- ward the end of its swing, but if it operates in accordance with intelli- gence and truth it is certain to return to the normal. If the food trades have been unjustly accused of parti- cipation in the causes of increased living costs, their salvation was pub- licity for their side of the case, and fortunately it has been applied pretty effectively of late. Men who labored hard and amid discouragement a few years ago to set the merchant right in the eyes of the public and the leg- islator have reason to rejoice of late that the tide is apparently — setting their way and coming along pretty fast, —__»2.—___ You can’t always tell by a man’s actions whether he has blue blood in his veins or has the hookworm ail- ment. Nedrow Coffee this market. This is the name of the biggest selling popular priced coffee in It is bought by experts, roasted by experts, and packed with the greatest possible care. Sell your customers Nedrow Coffee, and other Nedrow pro- ducts as they appear. WORDEN (JROCER COMPANY Grand Rapids—Kalamazoo The Prompt Shippers AN Sf Eee . Tanglefoot THE SANITARY FLY DESTROYER—NON-POISONOUS Gets 50,000,000,000 flies a year---vastly more than all other means combined POISONS ARE DANGEROUS MICHIGAN TRADESMAN March 4, 1914 BUTTER, EGGS 4x» PROVISIONS = = = = — re ed =--s yy, Michigan Poultry, Butter and Egg Asso- clation. President—B. L. Howes, Detroit. ee L. Williams, How- ell. Secretary and Treasurer—J. E. Wag- goner, Mason. Executive Committee—F. A. Johnson, Detroit; E. J. Lee, Midland; D. A. Bent- ley, Saginaw. Text of Oleomargarine Bill Now Be- fore Congress. The new oleomargarine bill, intro- duced in Congress by Representa- tive Buchannan, of Texas, is design- with the tax on that product and legalize the col- ed to do away entirely oring of it. It is as follows Be it enacted by the Senate and the House of Representatives of the United States of America, in Con- gress assembled, that for the purpose of this act certain manufactured sub- stances and certain mixtures and compounds, including such mixtures and compounds with butter. | shall herein be known and designated as “margarin,’ namely all substances heretofore known as oleomargarine, oleo. butterine and all mixtures and compounds of oleomargarine, lardine, suine, neutral, lard extracts and tal- low extracts, tallow, animal fat, suet lard oil, vegetable oil, annatto or other coloring matter, made and cal- culated to be sold as a substitute for butter. Sec 2. That every person who manufactures margarin for sale shall be deemed a manufacturer of margar- in. Every person who sells or offers for sale margarin in “manufacturers’ shipping packages,” as hereinafter de- fined, in quantities of ten pounds or more at one time, shall be deemed a wholesale dealer in margarin. Every person who sells margarin in “man- ufacturers’ original packages,” as here- inafter defined in quantities of less then ten pounds at one time, shall be deemed a retail dealer in margarin. Sec. 3. That every manufacturer of margarin shall file with the Sec- retary of Agriculture such notices and inventories, and shall keep such books and render such returns in re- lat‘on to his business, shall put up such signs and affix such number to his factory. and conduct his business under such surveillance of officers and agents as the Secretary of Agri- culture may, by regulation, require. Such books shall be open to inspec- tion of an officer or agent of the De- partment of Agriculture. Whoever fails to keep such books or render such returns in relation to his busi- ness, as may be required by the reeu- lations of the Secretary of Agricul- ture, or makes a false entry in such returns, shall be fined not more than #500, or be imprisoned for not more than six months, or both. mec. 4 Dhat all marcarin shall be put up by manufacturers in their manufactories in separate prints or bricks of one-half, one, two, three and five-pound, and in no larger or small- er divisions, in cartons, metal or fiber containers; and, first, there shall be indented upon the substance the word “Margarin,’ in letters the size of which shall be prescribed by the Sec- retary of Agriculture. Such cartons, metal or fiber containers shall have printed or branded conspicuously up- on them the word “Margarin,” in letters which shall be not less than one-half inch square, and such car- tons, metal or fiber containers shall also bear the name of the manufac- turer and the number of the manu- factory and the state in which it is located; and such cartons, metal or fiber containers of margarin shall be sealed with a paper strip of such form as may be prescribed by the Sec- retary of Agriculture and there shall be printed upon such strip with which said containers of margarin are so sealed in the following: “Notice—The manufacturers of the margarin herein contained have complied with all the requirements of law. Every person is cautioned not to use this package again nor to remove the contents of this package without destroying this strip under the penalty provided by law.” Every manufacturer of mar- garin who neglects to securely seal said cartons, metal or fiber containers of margarin with said strip having printed thereon the notice as above provided, and every person who fraud- ulently removes such strip affixed to any such package shall be fined $50 for each package in respect to which such offense is committed. Such cartons, metal or fiber contain- ers in which such prinfs or bricks are inclosed shall be known as “manufac- turers’ original packages. Such ‘‘man- ufacturers’ original packages” shall then be packed by the manufacturers thereof in wooden or other contain- ers, each containing not less than ten pounds, which likewise shall be mark- ed or branded in such manner as may be prescribed by the Secretary of Agriculture; and such packages shall be known as “manufacturers’ ship- ping packages” henceforth. The paper strip with which such manufacturers’ original packages” shall be sealed, as hereabove pro- vided, shall be so affixed to such one- half, one, two, three, and five-pound packages as. to seal them securely, so ‘hat such “manuiacturers’ original packages” may not be opened without breaking or destroying the said strip affixed thereto; and all sales made yy manufacturers of margarin and by wholesale dealers in margarin shall be one of the “manufacturers’ ship- ping packages,” of not less than ten pounds. Retail dealers in margarin shall sell only the one-half, one, two three, and five-pound “manufactur- ers’ original packages,” to which the said strips are affixed as herein pro- vided, and in quantities of less than ten pounds at one time. Every per- son who knowingly sells or offers for sale, or delivers or offers to deliver, any margarin in any other form than in the packages above described, or who packs in any package any mar- garin in any manner contrary to law, or who falsely brands any package, shall be fined $1,000, or be imprisoned not more than one year, or both. Provided, that nothing in this section shall apply to margarin manufactured and removed for export. Sec. 5. That all margarin imported from foreign countries shall, in ad- dition to any import duty imposed on the same, be subject to such rules and We Are in the Market to Buy BEANS, POTATOES What have you to offer? Write or phone. Both Phones 1217 MOSELEY BROTHERS _ Grand Rapids, Mich. HAMMOND Sa DAIRY FEED A LIVE PROPOSITION FOR LIVE DEALERS Wykes & Co., Mich. Sales Agt., Godfrey Bldg., Grand Rapids Carrots, Parsnips, Beets, ‘Turnips Wanted—Car load lots or less—Top prices paid. M. O. Baker & Co., Toledo, Ohio Potato Bags New and second-hand, also bean bags, flour bags, etc. Quick Shipments Our Pride ROY BAKER Wm. Alden Smith Bldg. Grand Rapids, Mich. Loveland & Hinyan Co. “*Mici’””® We are in the market for car lots APPLES AND POTATOES. BEANS—Car lots and. less. Get in touch with us when you have anything to offer. The Vinkemulder Company Jobbers and Shippers of Everything in Fruits and Produce Grand Rapids, Mich. The Secret of Our Success is in our BUYING POWER We have several houses, which enable us to give . you quicker service and better quality at less cost. M. PIOWATY & SONS GRAND RAPIDS, MICH. Western Michigan’s Leading Fruit House salina amcoca ai cuca ra March 4, 1914 MICHIGAN TRADESMAN 13 regulations as may be prescribed by Learn to Candle Eggs. the Secretary of Agriculture under Written for the Tradesman. Satisfy and Multiply . a act. Lewes sells or offers for Every grocer and every clerk in te Wade wah Rea & Witzi sale any imported margarin or mar- _ y l : g garin purported or claiming to be im- a grocery ought to become an ex “Purity Patent” Flour ported, not put up in packages in Pett egg tester. It is not enough to Cis iis be ee Ge PRODUCE the manner herein prescribed and in say “We bought them for fresh eggs,” “oak COMMISSION accordance with the rules and regula- “J think they are all right.” He ought MERCHANTS tions of the Department of Agricul- ture, shall be fined not more than $2,000, or imprisoned not more than two years, or both. Sec. 6. That all packages of mar- garin that shall be removed from the manufactory or offered for sale with- out the marks and strips, as herein provided and as may be prescribed by the Secretary of Agriculture, shall be forfeited to the United States. Any person who shall wilfully remove or deface such marks, strips or brands on any package containing margarin, or who re-uses such strips shall, for each offense, be fined not more than $1,000, or be imprisoned not more than six months or both. Every person who knowingly pur- chases or receives for sale any mar- garin which does not bear the marks, strips and brands herein provided shall be liable to a penalty of $50 for each offense; and every person who knowingly purchases or receives for sale any margarin from any manu- facturer who has not complied with the provisions of this act relating to manufacturers shall be liable, for each offense, to a penalty of $100 and to a forfeiture of all articles so pur- chased or received, or of the full value thereof. Sec. 7. That every person who shall export margarin shall brand up- on each and every package contain- ing margarin intended for export, the words “margarin for export,” in plain Roman letters, not less than one-half inch square. Sec. 8. That if any manufacturer of margarin, any dealer therein’ or any importer or exporter thereof shall knowingly or wilfully omit, neglect or refuse to do, or cause to be done, any of the things required by law in the carrying on or conducting of his business, or shall do anything by this act prohibited, if there shall be no specific penalty or punishment impos- ed by any other section of this act for the neglecting, omitting or refus- ing to do the thing required, or for the doing or causing to be done the thing prohibited, he shall pay a pen- alty of $1,000; and if the person so offending the manufacturer thereof, or a wholesale dealer in margarin, all the margarin owned by him in which he has any interest as owner shall be forefeited to the United States. Sec. 9. That the Secretary of Agri- culture may make all needful regula- tions for carrying into effect the pro- visions of this act. Sec. 10. That the act of Aug. 1886 (Twenty-fourth Statutes at Large, page 209), entitled “An act defining butter, also imposing a tax upon and regulating the manufacture, sale, im- portation and exportation of oleo- margarine,’ and the act of Oct. 1, 1890 (Twenty-sixth Statutes at Large, page 621) and the act of May 9, 1902 (Thirty-second Statutes at Large, page 194), entitled “An act to make oleomargarine and other imitation dairy products subject to the laws of any state or territory or the Dis- trict of Columbia into which they are transported, and to change the tax on oleomargarine, and to impose a tax, provide for the inspection and regulate the manufacture and sale of certain dairy products, and to amend an act entitled ‘An act defining but- ter, also imposing a tax upon and regulating the manufacture, sale, im- portation and exportation of oleomar- garine, approved Aug. 2, 1886,” be, and the same are hereby, repealed. Sec. 11. That this act shall take effect on the first day of the month of July following its enactment. to be able to state positively as to the condition of eggs which he offers a customer. The only way some clerks have of determining the condition of eggs is to shake the egg, each one close to his ear. If it does not rattle it goes into the carrier for the customer. An egg may be totally unfit for use and yet not be in condition to rattle. Candling one by one is a tedious job, but egg testers may be obtained or easily made to hold.a dozen or more eggs and the condition of every one seen at a glance. All eggs which are not guaranteed as to freshness by a reliable buyer or the owner of the flock which produced them, should be candled shortly before being put up for a customer, and all eggs which may have been held by the grocer for a week or two even if candled on receipt should be tested again. Just this winter grocers have bought so-called fresh eggs in case lots from country points and sold them as fresh eggs. If the truth were known it is quite probable that those eggs were late fall-laid—per- haps two or three months old when shipped to the city. If not held by country storekeepers then by farm- ers as long as they dared without danger of it being discovered that the eggs had been packed. If not packed in salt, brine or other material to affect the shell only an expert could tell the difference. October eggs, if well cared for are just as good in December or January as fresh ones for ordinary use. But such eggs as have been referred to are not usually all well cared for and more or less dissatisfaction will result. And then, those who ask for and pay the price of new laid eggs should not be given anything else. If positively fresh eggs can not be obtained let it be plainly made known that eggs are not. strictly fresh, neither are they storage eggs to which so many object. E. E. Whitney. ——o-¢- Raising Alligators. Raising alligators for the market is an industry which is not likely to be- come very popular, although there are various sources of profit in it aside from the sale of hides. At the alligator farm in Los An- geles the exhibition feature is a source of large revenue, while there is a steady sale of stuffed specimens for curios and, strange as it may seem live baby alligators for pets. The full- grown animals are sold to the zoo- logical gardens, and even the eggs which fail to hatch in the incubators are blown and sold as souvenirs. FOR SALE Bay City Cold Storage Co. Splendid opportunity for some one. Inquire of Geo. H. Whitehouse, Bay City, Michigan. Watson-Higgins Milling Co. Merchant Millers Grand Rapids ist Michigan Make Out Your Bills THE EASIEST WAY Save Time and Errors. Send for Samples and Circular—Free. Barlow Bros. | Grand Rapids, Mich. HART BRAND GANNED GOODS Packed by W. R. Roach & Co., Hart, Mich. Michigan People Want Michigan Products OFFICE OUTFITTERS LOOSE LEAF SPECIALISTS 237-239 Pearl St. (near the bridge), Grand Rapids, Mich. Dandelion Vegetable Butter Color A perfectly Pure Vegetable Butter Color and one that complies with the pure food laws of every State and of the United States. Manufactured by Wells & Richardson Co. 104-106 West Market St. Buffalo, N. Y. Established 1873 Liberal shipments of Live and Dressed Poultry wanted. and good prices are being obtained. Fresh eggs more plenty and selling well at quotation. Dairy and Creamery Butter of the better grades in demand. We solicit your consignments, and promise prompt returns. Send for our weekly price cur- rent or wire for special quota- tions. Refer you to Marine National Bank of Buffalo. all Commercial Agencies and to hundreds of shippers everywhere. Burlington, Vt. A Wonderful Flavor Mapleine Sold and advertised from Portland, Me., to Portland, Ore. Order from Louis Hilfer Co. 4 Dock St., Chicago, Ill. Crescent Mfg. Co., Seattle, Wash. If you would like to see the Handsomest Coffee you ever looked at, one that Sells on Sight and drinks just as good as it looks, ask our travelers to show you our-new one--- “Wedding Breakfast” JUDSON GROCER CO. The Pure Foods House GRAND RAPIDS, MICHIGAN 14 Wafted Down From Grand Traverse Bay. Traverse City, March 2.—Saturday Feb. 28, was not only the biggest day in the history of the order of the United Commercial Travelers of America of Traverse City Council, No. 361, but one that will be long remembered by the citizens of this locality. Immediately upon the ar- rival of Grand Counselor Eugene A. Welch, of Kalamazoo, and James F. Hammell, Grand District Deputy, of Lansing, at 1:20 p. m., they were met by seventy-five members of our Council cleverly arrayed in In- dian blankets, head-dresses of feath- ers and war paint. The visiting offi- cers, including Fred C. Richter, Grand Secretary, were placed on an Indian pung, each horse being led by two EUGENE A. WELCH. stalwart braves, and the procession started. Senior Counselor Wm. F. Murphy and Chief Wm. E. Bennett led the procession, followed by Camp- bell’s full band. Next came the offi- cers on the pungs. Next, little Eva drawn in a cart by a burro, followed by a real goat led by High Priest Wm. Walker from the orient. Then came the line of candidates properly guarded by Indian braves, followed by a long line of our members prop- erly blanketed and feathered. Every- where, keeping the line in order and supressing the blood-thirstly war- riors rode Chief Harry Hurley and Chas. Knapp on frisky Indian steeds. This long procession wound its way through the principal streets of our city, amid the music of the band, the war whoops of the Indians and the cheers of the crowds which filled the streets. The entire line circled in front of the Whiting Hotel and gave an amusing war dance around the candidates after which we disbanded and all filed up to the Council cham- DETs. We boast of 140 members in our Council and nearly every one was present when the meeting was called to order by Senior Counselor Wm. F. Murphy. The Grand offi- cers were introduced by Past Senior Counselor Wm. L. Chapman and were escorted to the proper stations. The large class was initiated in due form in a very impressive manner, not an officer referring to a ritual during the ceremonies. Instructive and enter- taining talks were given by each of the Grand officers. who were enthusi- astically received. This was. without question, the strongest meeting the Council ever held. Very much of it was due to the enthusiasm instilled in the members by the excellent talks by the Grand officers. After the regular routine of business, the meet- ing was closed in ritualistic form at 5 o'clock and all adiourned to the parlors, where the ladies were hold- ing a reception. Promptly at 6:30 the members and their families marched into the ban- MICHIGAN quet room to the music of the theater orchestra, where an elaborate five- course dinner was very cleverly serv- ed under the directions of the chair- man of our entertainment committee, Sam B. Taylor, assisted by fifteen young lady daughters of the mem- bers. Senior Counselor Wm. F. Mur- phy gave a short and witty address of welcome and introduced the toast- master, William E. Bennett. who pro- ceeded to elucidate the following programme: TIME TABLE Eighth Annual Trip of U. T..C. Train No. 361. In Effect Feb. 28, 1914. Train Stops Only at Junction Points. William E. Bennett Porter. Sample trunks and bales of order blanks put aboard by—Theater Or- chestra. Leaving time of train announced by train caller—Senior, Counselor Wm. F. Murphy. G. R. & I. Crossine—“How I like it as Far as I've Gone’—Grand Coun- selor E. A. Welch, Kalamazoo Out of tewn whistle by Misses Helen Pierce and Doris Taylor. P. M. Crossing—‘“Safety First, De- fined’—-Grand Secretary Fred C. Richter. Locomotive bell rung by Willard Friedrich. Ann Arbor Crossine“Cost of Lobbying a Bill for the Enlargement of Coach Seats and Strengthening Coach Springs’—Jim Hammell: of Michigan, U.S. A. Steam valve opened by W orger-Slade. Areadia and Betsy River Crossing —'The Life of a Railroad Tie, or Why Walk? dhe Train is Just as Comfortable and Gets There Nearly as Soon.”—Earl C. Knowlton. Opening of ventilators, by Powers. 7 Cb & MO Geossine—— The Legal Standing of a Cow that Re- fused to Move from the Track for an Approaching Train.”—P C. Gilbert, Attorney. M. & N. E. Crossing—“Why I Did Not Buy All My Library Books from the Train Butcher.’—William Wy- man. Clearance papers furnished by Rev. Worger-Slade and Bro Otto Powers. z% J & 5S. Crossins-— “the ladies, or Why I Helped Her Off With One Small Grip and Forgot Two of My Own.”—Adrian Oole Tango Union Station—All out, as- sisted by Prof. Hoffman’s Orchestra. The pregramme was entirely un- Rev. A. Otto JAMES F. HAMMELL. der the supervision of our toastmast- er and was kept in strict secrecy un- til the diners sat down to the table. Mr. Bennett explained that the ban- queters were now aboard a special train and would stop only at railroad crossing and at each crossing we TRADESMAN would be fittingly addressed by gentlemen whose names would ap- pear on the programme This was made realistic by a special overture designed by Prof. Horst, of the the- ater orchestra, which cleverly repre- sented the starting of a heavy pas- senger train, including the escape of steam and the whistle, and the ring- ing the bell and the call of the train men. Mr. Bennett at this time ex- plained that he would act as porter and see that each speaker was prop- erly brushed, dusted and assisted to the rear platform without a tip. The first gentleman to respond was Grand Counselor E. A. Welch, who gave one of the cleverest after-din- ner talks it has ever been our pleas- ure to listen to. His talk was in- structive and entertaining, with just enough humor to hold his audience every moment. He gave us all food for thought and closed with a beau- tiful quotation which we will always remember. After a very thorough dusting, Grand Secretary Fred C. Richter made a short speech in ref- erence to the order. Suffice it to say that James F. Hammell was at his best. He had many clever and fitting stories which were nicely woven into an instructive address. He made a hit with everyone. It was the unanimous vote of every one present that James is some entertainer. Earl C. Knowl- ton gave an appropriate response on the traveling man as a member of the business world and society. He han- dled his subject well and we are proud that we have a member of our Coun- cil who can make so able an after- dinner speech. Parm C. Gilbert, as usual, gave an able address which was was much enjoved by all. Although Mr Gilbert is an attorney in this city, we always appreciate having him with us on affairs of this kind. He always has something new and good. Wm. Wyman, after a very fitting comeback at the toastmaster, very prettily handled his subject which was the traveling man’s home. He paid a high tribute to the traveling man’s wife, outlining the fact that she is usually above the average. Her ex- perience as manager of the home is added to the usual duties of the housewife. The subject matter of his toast, was fittingly selected and Mr. Wyman delivered it in a masterly manner, Adrian Oole’s toast to the ladies, which closed the programme is al- ways a popular subject and due cred- it must be given Mr. Oole. A great deal of the credit of the success of the evening was due to the excellent musical numbers. Misses Helen Pierce and Doris Taylor favored us with a duet, Williard Friedrick gave one of his piano solos which are al- ways popular. Rev. A. Worger-Slade and Brother Otto Powers were on the programme, each for a solo and once for a duet. These gentlemen are undoubtedly the best male vocalists in Northern Michigan and we were particularly fortunate in having them with us. Mrs. Otto Powers and Miss Lowing were the accompanists. Miss Dobson beautifully rendered a solo and responded to an encore. We had as special guests Mayor John Straub and Howard Mussel- man. After the banquet dancing was enioyed the remainder of the eve- ning. Music was furnished by Prof. Herman C. Hoffman’s orchestra. The Grand officers complimented the local Council very highly on all of the proceedings of the day. Much credit must be given the officers of the Council and each member for his assistance and our local paper, the Record-Eagle, for the success of our Council in general and this day in particular. Traverse City Council has shown a substantial increase the past year and we are planning on going to the Grand Council meeting at Sagi- naw in June with a full force. Fred C. Richter. —_2--.____ A man thinks he’s good enough when he doesn’t act worse than usual. March 4, 1914 Lowest Our catalogue is “the world’s lowest market” because we are the larg- est buyers of general merchandise in America. And because our com- paratively inexpensive method of selling, through a catalogue, re- duces costs. We sell to merchants only. Ask for curren cata- logue. Butler Brothers New York Chicago St. Louis Minneapolis Dallas Store Fixtures For Sale Having finished our operation and closed the store at Sturgeon Bay we offer the follow- ing fixtures for sale ata very low price: One 30 lb. Toledo Computing Scale. This scale was bought new in 1912 for $150. One $200 National Cash Register. One set hay scales of ample capacity for any load. One five-barrel Bowser oil tank with meas- uring pump. One rotary Neostyle for manifolding for advertising purposes. One 4-foot jewelry case with six trays. One thread case. One cracker case. One cheese case. White pine shelving and drawers for store 24x40 A quantity of small fixtures, such as broom rack, whip rack, scoops, crates and cans, etc. Most of above can be seen in Petoskey. A. B. KLISE LUMBER CO. 621 Emmet St. Petoskey, Mich. Dear Grocer: Isn't it about time to cut your waste in two? I have told you re- peatedly that more than 50% of your leaks occurred because of your out of date scales. You should worry about this and investigate the claims I make for the 20th Century Standard Computing Scale. WRITE FOR INFORMATION W. J. KLING, Sales Agent 50 Ionia Ave., S. W. GRAND RAPIDS, MICH. Demonstration without cost or obligation FOR FINE WEDDING PARTY AND FUNERAL WORK TRY Crabb & Hunter Floral Co. 114 E, FULTON ST. Citizens 5570 Opposite Park Bell M 570 Senile — ~ March 4, 1914 MICHIGAN TRADESMAN 15 GRAND RAPIDS MADE GOODS. Interesting Facts About the Exposition. Grand Rapids, March 3——In order to boost our city and State we must, know its products. April The forthcoming exposition of Grand Rapids Miade Goods is_ in- tended to acquaint the people of Grand Rapids and Western Michi- gan with its manufactured products by displaying them in the best man- ner possible; that is, individualize each as a home product and _ set forth its advantages from the stand- point of the manufacturer, which is often lost in the display by the re- tailer. Many of us are. loyal to Grand Rapids, but have acquired the habit of buying foreign made articles sole- ly because we are not familiar with the home products of the same class. At the exposition all may see just how diversified are the products of the metropolis of Western Michi- gan and learn of their high standard as well The wholesalers will be requested to exhibit goods made expressly for them under trademarks and copy- rights of their own control The retailers and selling agents will have a grand opportunity to reap advantages from the exposition by featuring Grand Rapids Made Goods by special window and inside displays properly carded during the week of the exposition. Many exhibits will show how goods are made. This feature should prove a treat to most of us. Wholesalers and retailers both will be asked to co-operate in the publicity campaign by using the inserts to be had on ap- plication to headquarters already es- tablished in Suite 305, Association of Commerce building. The commercial travelers have re- ceived the first installment of stick- ers for distribution and all of West- ern Michigan will be posted with a special design in colors, depicting Miss Grand Rapids, Miss Industry, Mr. Capital and Mr. Labor, in group. An exposition of this kind must also have added attractions and the directors have provided for this by obtaining different brass bands for each night and orchestras both after- noon and night, together with the re- nowned vauldeville entertainers known as the “Tennessee Warblers.” With their quaint Southern melodies and up-to-date songs, they will give hour- ly concerts in different parts of the building. Special days are allotted as follows: Monday. Governor’s and Mayor's Day; Tuesday, Manufacturers’ Day; Wednesday, Ladies’ Day; Thursday, Western Michigan Day; Friday, School and Fraternal Day; Saturday, Commercial Travelers and Editors’ Day. .Of special interest to women will be the extensive exhibit of the pure food department, where will be shown the products used on the table and in the kitchen. Much space could be devoted to this department, but its title alone should be sufficient. Information gathered from many cities where like expositions have been given leads the directors to feel safe in estimating the attend- ance for the week at upwards of 50,000. The entire lower floor of the Kling- man Exposition building, containing over 43,000 square feet of space, has been secured, divided into 153 booths, allowing ample room for aisles. The exposition is to be held under the auspices of Grand Rapids Coun- cil, No. 131. United Commercial Travelers of America, with the en- dorsement of the city of Grand Rap- ids, the Grand Rapids Association of Commerce and the special endorse- ment of the Wholesale Dealers’ Com- mittee of the Association of Com- merce. The general decorations of the building will be strictly fireproof and will conform strictly to the colors of the U. C. T. of America—blue, white and gold. ' The various exhibitors will be en- couraged to individualize their booths so as to attract the greatest atten- tion. The exposition will be held during the week of April 20 to 25, opening on Monday evening, at 8 p. m. and will be open from’ 9 a. m. to 11 p. m, the remainder of the week. J. Harvey Mann, Chairman W. S. Lawton, Treasurer. H. W. Harwood, Secretary, Chas. F. Kennedy, Manager. —_——__- 2-2 —__- What Some Michigan Cities Are Doing. Written for the Tradesman. Jackson has secured another large in- dustry, the Briscoe Motor Co., which will occupy the Ames-Dean plant on Wildwood avenue. The annual banquet of the Kalama- zoo Commercial Club will be held March 11, with Elbert Hubbard, the East Au- rora sage, as the star attraction. Merchants and manufacturers of Jack- son are working together to put on a “Made in Jackson” week March 16-21. The McEwing Manufacturing Co., of Lansing, maker of agricultural tools, will remove to St. Louis. Membership of the Saginaw Board of Trade has gone above the 1,000 mark, for the first time since the Board was organized fifty-one years ago. Prof. Roth, of the Forestry Depart- ment, University of Michigan, figures that the shade trees of Ann Arbor are worth $240,000. He says that a tree is worth $10 when nicely established and is four inches in diameter at a point breast high. Figuring the compound interest at 5 per cent. this $10 has grown into $20 in only eighteen years. Ann Arbor has about 12,000 shade trees which measure six inches in diameter or over, besides over 2,000 smaller trees. “From the standpoint of city beautifica- tion and considering the enjoyment peo- ple get out of them,’ says Prof. Roth, “good shade trees are worth $4100 apiece. This is the valuation placed on trees by the city of Springfield, Mass.” Cadillac will install a sewage dis- posal plant, the estimated cost of which is $30,000. Bay City’s new electric lighting plant at the west station is in operation an the city will be in position to take on commercial business, both lights and power. The canning factory at Millburg, Ber- rien county, has been taken over by an incorporated body of citizens, with ‘J. N. Pensinger as manager. For clean and exhilarating sport the annual ski tournament held at Ishpem- ing takes the cake. This season’s event was attended by 5,000 people, who cheer- ed the contestants, some of whom clear- ed 137 feet in the long standing jumps. One of the men made a perfect somer- sault in midair, jumping 110 feet and landing safely. Owing to the fresh snowfall the course was not fast and these jumps are by no means record- breakers. Patrons of the Jackson public library have increased 44 per cent. in the past five years. The library has 40,661 vol- umes. Kalamazoo merchants are advertising throughout Southwestern Michigan the united style show and retailers’ exposi- tion, which will be held March 18-20. A meeting will be held at the Com- mercial Club rooms, Kalamazoo, March 9, for the purpose of uniting the retail grocers and butchers of the city into one big organization. Five of the furnaces of the Lake Superior Iron and Chemical Co., Mar- quette, are in blast and the furnace at Elk Rapids will resume operations May 1. The company will do a larger busi- ness than last year and the output prom ises to exceed that of any previous year. Manistique has secured another wood- working plant. Wm. Rath has been re-elected as Pres- ident of the Ludington Board of Trade, even though he positively refused to serve again. The members felt that they simply could not do without him this year. The Niles Business Men’s Associa- tion has been formed to promote the best interests of that city. Nine grades of 1egular school work are being taught this year at Jackson prison, with 338 men enrolled. It is now planned to turn one of the prison buildings into a trade school and to give instruction in carpentry, masonry and various lines. Jackson has had an ordinance for some time requiring pool and billiard rooms and bowling alleys to close < 11 p. m., but the officers have been len- ient and have let them run until mid- night. Now there has been complaint and the law will be enforced—for a time. The annual banquet of the Montague 3usiness Men’s Association will be hei: March 6. A banquet will be held at St. Joseph March 11 to celebrate the completion and opening of the Pere Marquette pas- senger station. One manufacturing concern of Ben- ton Harbor advertises that city as being “one and three-fourths hours from Chi- cago by hydroplane, two and a h hours by rail, four hours by boat and six hours by automobile.” A Detroit concern manufacturing a substitute for hair used in plaster offers to locate in St. Louis. Mayor Johnson, of Pontiac, is in ac- tive demand by other cities of the State who would learn the commission rule. Hillsdale will entertain the Michigan Women’s Press Association June 3-5. The Denton Manufacturing Co, a woodworking concern of Lake Odessa, will remove to St. Joseph. Almond Griffen. —_—_~+-.____ Arms Made to Order. A United States Senator worth mil- lions, which he made rapidly, has a coat-of-arms recently acquired. He gave a large dinner party one night. His coat-of-arms was emblazoned in eold On top of the dinner cards. The lady who went in with the Senator, the wife of another Senator, observ- ed the insignia when she picked up the dinner cards and exclaimed: “How pretty!” “Yes,” replied the Senator proudly, “T think it is rather neat. My wife invented it.” —_++>____ Occasionally a young man who be- gins by sowing wild oats ends by reaping a grass widow. Private Wire to New York and our correspondents. COMMISSION BASIS. Try our service. Citizens 1122, 4445 Chicago To give our clients facilities for INVESTMENT BUYING AND SELLING of high grade LISTED STOCKS AND BONDS, and to insure to them the QUICKEST and MOST inners” SERVICE on unlisted securities, we have installed in our office a private wire direct to New York and Chicago, with S. B,. CHAPIN & CO., members of the New York and Chicago exchanges, as We will handle all LISTED AND UNLISTED STOCKS on a We DO NOT handle margin accounts. In ten minutes you can secure through our office not only the best bid or offering afforded by the local market, but also the best bid or offer available in the entire New York and Chicago market. On Public Utility securities we are not confined to any one house in New York or Chicago, but can instantly have the OFFER- ING OF OUR OWN CORRESPONDENT AND OF EVERY PUBLIC UTILITY SPECIALIST IN EITHER MARKET. It means money saved to you, and before purchasing any listed or unlisted security do not forget to ask us for its financial record and its rating as given by Moody's Analyses, the Dun and Bradstreet of the financial world. buy and sell LISTED STOCKS ON A COMMISSION BASIS, but we DO NOT handle margin accounts. Howe, Snow, Corrigan & Bertles INVESTMENT SECURITIES Fifth Floor Michigan Trust Bldg. We DO Bell Main 229 MICHIGAN PLANNING AHEAD. Brief Outline of a Year’s Advertis- ing Programme. Written for the Tradesman. The shrewd dry goods man is not content with a hand-to-mouth system of advertising; he plans far ahead. A little foresight at the beginning of the year will save a great deal of ef- fort that would otherwise go to waste; to-day’s programme runs all the more smoothly when you know that the morrow will bring and can shape things to suit. Experience has shown that systematic advertising is always the most productive of results. The man who advertises spasmodic- ally—who takes an advertising spurt and then- stops and waits till he can see the profits—is less likely to see profits than his competitor who de- cides that he will spend so much along certain specified lines with a reasonable leeway for variations, and then goes determinedly ahead with his programme regardless of whether or not he secures immediate profits. The win-or-dye type of business man usually wins; the business man who hesitates almost always loses. A definite appropriation should be set aside at the beginning of the year for advertising. This appropriation " may be based upon the gross sales of the past year, or upon the ex- pected gross sales of the coming year, Experience will have shown what is a fair percentage to allow. Four per cent is suggested by many merchants as a maximum allowance: but as to this, each individual merchant must know his own conditions best. The newspaper—daily where there is one— is recognized as the dry- goodsman’s very best advertising medium. Catalogues have been found helpful in holding country trade against mail order competition; cir- culars are good with certain classes of customers; dodgers, street car ad- vertising, bill posting and other media are worthy of careful study and at least some experiment. In the dry goods business, adver- tising pivots very largely upon sales —and seasons. It is very rarely that the dry-goodsman does not resort to special sales, openings and the like; although here and therea_ store makes good without resorting to these meth- ods, they are so widely recognized as to be practically universal. The special sale is a legitimate method of getting rid of stickers and broken lines, of turning into money such goods as show a tendency to lag upon the shelves. Goods cannot be car- ried over from year to year without loss; there is risk of additional loss; the immediate turning of the invest- ment in such goods back into profit- making channels is, therefore worth some sacrifice. That careful planning before hand of the advertising campaign, and the selling campaign which runs hand in hand with the advertising, is neces- sary in order that the dry-goodsman may buy well ahead of time, shrewdly, closely, intelligently, and take advantage of opportunities as they offer. Careful buying prevents the accumulation of old stock, reduces the necessity of sacrifice prices to an irreducible minimum, and enables the metchant to have on his shelves the right goods at the right moment, when they will command the right price. In the dull days that follow holi- day shopping, something is needed to spur the purchaser into activity. The January whitewear sale serves this useful purpose. For this sale it is customary to purchase special lines at special prices, and to sell these at prices considerably below the usual figure for goods of equal qual- ity. At the same time opportunity is given to clear out the whitewear left in stock. A whitewear campaign covering two or three weeks will liven up an otherwise dull month, and will bring out customers who other- wise would stay at home repenting the money spent in the holidays. Stock-taking in February affords an excuse for the annual stock-taking sale. Quite a few stores hold this sale previous to the actual stock-tak- ing, the sale being based on the idea that the stock must be cut down in order to reduce the labor of stock- taking. Others wait till the inventory has been completed, when specials are advertised as having overstayed their allotted time and been discov- ered in the stock-taking process. March brings with it the first hint of the break-up of winter. Now, be- fore the spring actually sets in, is the right time to clear out odd lines in clothing, hats and similar winter goods. Few people in the ordinary run of things will want to purchase such goods at regular prices; but, if a little inducement is offered, the goods will go out far more readily while there is still a touch of winter than they will when the last snow is off the ground. A clean sweep sale, to make room for spring goods, will usually prove effective in moving out the left-overs of the winter stock, Easter brings with it the spring mil- TRADESMAN March 4, 1914 “The Crowning Attribute of Lovely Women is Cleanliness” The well-dressed woman blesses and benefits herself—and the world— for she adds to its joys. NAIAD DRESS SHIELDS add the final assurance of cleanliness and sweetness. They are a necessity to the woman of delicacy, refinement and good judgment. NAIAD DRESS SHIELDS are hygienic and scientific. They are ABSOLUTELY FREE FROM RUBBER with its unpleasant odor. They can be quickly STERILIZED by immersing in boiling water for a few seconds only, At stores or sample pair on receipt of 25c. Every pair guaranteed. The only shield as good the day it is bought as the day it is made. The C. E. CONOVER COMPANY Manufacturers 101 Franklin St., New York Wenich McLaren & Company, Toronto—Sole Agents for Canada Factory, Red Bank, New Jersey ROMPERS For Children Are an important item in every dry goods line be- cause its the kind of a garment that enables a child to play in to its heart’s content. Mothers consider it a necessity, and the “Little One” line appeals to them on ac- count of the good fit to be had at a popular price. a ~ y We have the “Little One” eZ SS line. Grand Rapids Dry Goods Co. Grand Rapids, Mich. Copyright . 7 4942 by ae Wise Bros. , Exclusively Wholesale h t { EE t ‘ fi £ axa , —-* > scat i March 4, 1914 linery opening. Fashion hints are in demand, and spectacular advertising of millinery, cloaks, suits, dress goods and fancy muslins finds ready and eager readers. The advertising man’s knack of vividly and attractively de- picting these goods is put to the test in no uncertain way. New goods of all kinds can, in April, be exploited to the best advantage, with ready sales at regular prices and a gratify- ing margin of profit. The April rush usually carries it- self over some distance into May. Then once more the advertising man finds it necessary to stimulate the public interest. A sale of under muslins is timely. New lines in white- wear can be bought, and the left- overs of the January whitewear sale can be pushed out at attractive prices. June, suggestive of June brides, renders timely anything that goes into the bride’s trousseau or anything suitable for bridal gifts. If the dry goods store has a furniture depart- ment, it may be given some space. Goods sold in this connection should command profit-making prices. July brings another slump, and with it the necessity of stimulating the buyer’s interest. The demoraliz- ing influence of the hot mid-summer weather must be over-come by the energetic pushing of seasonable goods, goods that are suggestive of cool comfort. A Special Midsummer Sale (if possible given a title less trite) is timely. Bargains in dress goods, millinery, shoes, hosiery, wash goods, parasols and the like will at- tract cutomers and keep the selling staff busy and the stock moving. If the sale starts to lag at all, switch it around a little, give it a new name, feature somewhat different lines, and play it up for all it is worth in the advertising. If necessary, a special purchase can be secured from a job- ber to give the excuse for a special sale. August is even deader than July; and it is in August that the advertis- ing man should exert himself to se- cure extra striking effects. He should approach his task from the standpoint that his most sensational efforts hitherto have been merely common- place; and that, to draw, he must de- vise something that in comparison with all that has gone before, will strike a new top-notch of sensation. Special values even are inadequate to draw the crowd. Band concerts, afternoon teas, special demonstra- tions—such things as these will help. A big store can pull off an aeroplane flight or some stunt equally strik- ing. With September, trade usually commences to liven up. The fall opening should come with the first Here the attractive and alluring fashion adver- tising that figured so largely in April hint of renewed activity. will again make its appearance. The latest fall styles are the one theme of interest to lady customers; the more fashion talk the advertising man puts in his copy, the stronger will be its pull and the more closely will it be read. MICHIGAN Late September and October bring autumn goods to mind. A hint of fallen leaves and approaching winter will help to impress the need of pur- chasing heavier goods. The advent of fuel bills toward the close of this period means, for many homes, a sort of money stringency which the dry- goodsman may have to meet by of- fering special prices to some extent. At this period a harvest sale, or a fall fair sale, is always in order and is always popular. It helps to empha- size the necessity of purchasing sea- sonable goods, even where there is no marked price cutting attempted. November brings Thanksgiving, and in prelude to Thanksgiving Day an effort snould be made to clear out the immediate stock to make way for Christmas goods. The Christmas campaign itself should be commenced well ahead of time. From the end of the first week in November, the advertising should contain at least some little hint of Christmas; the le- gend, “Thirty-nine Shopping Days from Now Till Christmas” (or as. the case may be) should accompany every advertisment, and be revised daily. In this Christmas advertising it is exceptionally good business to appeal directly to the children. Let the in- troductory talk in every advertisement be designed especially for the young- sters. Have a message from Santa Claus in every advertisement; let, him detail his progress en route from the North Pole, his preparations of a Christmas stock, and ultimately the near approach of his arrival; have him, as the Christmas season draws near, come to the store in person and mingle with the crowds. Never fear that, in aiming at the children, you will miss the parents; the youngsters will attend to that for you, and will do it far more effectively than you could. December is the banner month. Trade comes anyway to a large extent. But the advertising man will work to secure as much as possible, and to bring it out as early as pos- sible. There need be no price sacri- TRADESMAN fice at any stage of the Christmas selling. Between Christmas and New Years the left overs of the holiday stock should be cleared out. With good salesmanship and effective advertis- ing while the Christmas season is at its height, these left overs should be, comparatively, quite inconsider- able; but it is cheaper to make a de- cided sacrifice than to carry over dolls, toys and similar destructible goods until another year. Let them go for what they will bring. Such is a brief outline of a year’s advertising programme. It is for the individual advertising man or merchant to devise new effects—and new effects are al- ways in order. The man who, in the dry goods business, breaks away from the old monotony of “Slaughter! Slaughter! Slaughter!” by devising a new kind of sale, is akin in blessed- ness to the man who makes two blades of grass grow where one grew before. These novelties may be made to hinge upon local events, or upon the big news of the day; or may be developed entirely from within man’s own. brain. But novelty in the breaking the advertising advertising — away from a 17 strict routine—the evolution of new things, or of new names for old things—means new life to the dry goods business. Throughout the advertising man should not work alone. Every stage of his campaign should be concerted with the selling staff; the latter should be kept closely in touch with the current advertising and should aim to specialize upon the goods ad- vertised. Every encouragement should be given the clerks in the various de- partments to hustle out the season- able goods while they are still sea- sonable and can, consequently, com- The better the salesmanship in season, the fewer mand the regular prices. goods have to be sacrificed out of sea- son. William Edward Park. We are manufacturers of Trimmed and Untrimmed Hats For Ladies. Misses and Children Corl, Knott & Co., Ltd. Corner Commerce Ave. and Island St. Grand Rapids, Mich. TRUNKS, BAGS, SUIT CASES 127-139 Cherry St., Buffalo, N. Y. JULIUS R. LIEBERMANN Michigan Sales Agent 415 Genesee Ave. Saginaw, Mich. mY, A Good, an) Medium-Priced Line falo Trunk Mfg. Co. MANUFACTURERS OF Strong, Write for Catalogue DRESS FASTENER @ @ sm eet ms sees MADE IN AUSTRIA RUSTRPROOF reach of all. season begins. The “Hawk” Dress Fastener An article that stands at the head of all modern dress fasteners and retails at a price within the Cost 35c per Gross Fasteners There are fasteners on the market at double the price—but none better. so as to have your supply before the spring sewing Place your order early Wholesale Dry Goods Paul Steketee & Sons i! Grand Rapids, Mich. ee 18 MICHIGAN TRADESMAN March 4, 1914 MUTUAL RELATIONS Which Exist Between the Manufac- turer and Retailer.* It is a pleasure for me to he in at- tendance at your State convention and I want to thank your Secretary and President for their courtesy in inviting me to attend this meeting and also for the opportunity of speaking to the mem- bers of your Association. In coming to Michigan it is like re- turning home for me, as I was born and lived in this State until about twelve years ago. The State of Michigan and anything that is of importance to the business interests of the State is always of interest to me. By the nature of our business rela- tions, retail grocers and specialty manu- facturers are drawn together in a close community of interest. We manufacturers realize fully that the retail grocer furnishes us with the best and only satisfactory medium of distribution of our products to the con- sumer. It is only right then that we should consider retail grocers and spe- cialty manufacturers as members. of one great business family or organiza- tion. Manufacturers are more and more be- ginning to realize that what is good for the retail grocer is also good for the manufacturer, and vice versa. We manufacturers know what we can not expect to have permanent pros- perity in our business, unless our sales representatives and distributors—the re- tail grocers—are also proportionately prosperous, for the retail grocers are one of the most important factors in the great business organization engaged in the manufacturing and. distributing of the tood products of this country. No suecessful manufacturer should be willing to build up one department of his business at the expense of another. It is in this case as in every other— A chain is no stronger than its weakest link. It is our belief that the betterment of conditions for retail grocers must come through association work. Co- operation and not combination must be the solution of our business problems in the future. Educational co-operation is a method you retailers, the wholesalers and we manufaeturers must depend upon _ for the unravelling of the knots that are from time to time found in the warp of our business fabric. : The successful man in any line of business to-day, is, as a rule, the man that beones to an association. The as- sociation work has been aptly called— “the love feast of competition.’’ The old methods in business of—rule or ruin, control or exterminate, are rapidly be- coming a thing of the past. To-day the successful business man in any line, will be found working with his fellows in an association for the betterment and uplifting of every man engaged in this line of business, rather than the old method of head-hunting, or going out after the scalp of his competitor. It is fast dawning upon the minds of progressive business men of to-day, that their neighbor in business, even if he be engaged in the same line of business that they are, is entitled to a right to live and do business successfully, and at a profit. I am not a dreamer, neither do I believe that any of us during the present day, will realize fully the coming of the millennium in business, but I sincerely believe that the only sane basis upon which your business as retail merchants, or my business as a manufacturer, can he permanently established is, upon a foundation of fair-dealing, honesty and a consideration of the rights of one man by the other—a broader and more liberal application of the spirit of the golden rule and the brotherhood of man. In association work, as in every other endeavor in life and society at large, we can not expect our organizations and the results of our efforts in association matters—like the river—to rise any higher than its source. In other words —yvour organization of retail merchants, and our organization of specialty man- ufacturers, and the organization of the wholesale grocers, can not expect to reflect a higher grade of business hon- esty and ability, than is embodied in the average of the individuals’ that make up the membership of these or- ganizations. Have you ever thought, when you were considering the many _ intricate problems that confront you in a_ busi- ness, and in a governmental way—prob- lems that must be solved aright—if our country and its business interests are to make progress and attain the position to which they are entitled—how much really depends upon the conduct of the individual in business and in society? I recently read an estimate made by a gentleman who had made an exhaus- tive study of the conditions in our country, that if each individual worker in this country were to put all the hard work, efficiency, ability and application that could be reasonably expected of him, into his work and effort, and stop being a ‘clock-watcher,” that on an *Paper read at annual convention Re- tail Grocers and General Merchants’ As- sociation, by J. E. Linihan, of Chicago. estimated basis -of an increase in _in- dividual efficiency of 3% cents per day, the total increase in earnings and re- sults obtained, would be of an _ equiva- lent in money-value of two billion five hundred million dollars per year—or a sum that would represent considerably more than one-half of the total value of the crop production of this country. So when all is said and done, we must realize that it is very largely up to the individual in business and society as to whether business and_ society makes the proper record, and gives the aceount of itself that it should. While the business progress in the United States, during the period of the last thirty years, has been unprecedent- ed in the history of the world, for a like period, we believe that some of this business progress and material welfare has been acquired at a loss in the char- acter of our people, and in our _ busi- ness ideals. The dolar mark has been held up too strongly before the eyes of the younger generation as the emblem of success, regardless sometimes of how these dollars were acquired. We should teach the young men coming up to take our places in business and in society, that the acquirement of large fortunes is not always the true estimate of a suc- cessful life. The farmer's son should be taught that he can attain true success and live a useful life in the rural community by continuing to till the acres that were his father’s. The grocer’s son should be taught that he can become a successful and useful member of society while continuing in the honorable vocation of his father. There has been in the past twenty- five years a mad rush to the larger cities on the part of our young men, prompted by their desire to acquire riches more quickly than:by remaining in their home towns and communities and pursuing the honorable and useful voeations there open to them. There is no royal road to success in life or in business. Success to the great majority of us must be gained over a rocky road of difficulties, and to most of us, our main chance lies in being abe by hard work and steady applica- tion to the task in hand, to overcome these difficulties and win success by put- ting to their best uses our natural and acquired abilities. Let us impress upon the minds of our young men, that a life of usefulness in their home community is many times much more satisfactory and happy in the long run, than sacrificing almost everything worth while in the larger cities, with the end in view of accumu- lating a large fortune. I believe that the average man in business, the small business man, has much to encourage him at the present time. I have great confidence in Presi- dent Woodrow Wilson. I believe that he is sincerely and with great ability and far-seeing wisdom and statesman- ship, directing and influencing legisla- tion, which will result in the greatest good to the greatest number. The present is a period of moral awakening in this country. The _ con- science of our business men is being quickened. I sincerely believe that his- troy will record the period of the next ten to twenty years of our National life and progress—as one of great moral and material welfare for this Nation and her people. As during the administration of President Monroe, it will be known truly as an “Era of GOOD FEELING” in our country. We can look forward with optimism in the beief that our sons just coming upon the stage of active participation in business will find many opportunities for success, in the avenues that are open to them in this day and age of fair dealing and better opportunity for the average man. I had the honor of being President of the American Specialty Manufacturers’ Association during the year Nineteen thirteen and was privileged to :epresent our Association on many different cc- casions before wholesale and retail gro- eers conventions and mestings of this kind. The initial work of the American Spe- cialty Manufacturers’ Association was to try and bring about a more satis- factory condition in the business re- lations of manufacturers, wholesale and retail grocers, and to eliminate an un necessary waste and loss in the taking and filling of manufacturers specialty orders from retailers to wholesalers. We believe that we have been able to assist in greatly improving conditions in this important part of our business and that the relations that exist between manufacturers and retail grocers at the present time are very much improved over what they were prior to the advent of our organization. Our Association adopted as the em- blem of square dealing in the taking and filling of specialty orders the stamp of the American Specialty Manufactur- ers’ Association. This stamp upon an order is a guarantee upon the part of the manufacturer that it is genuine, that it has been properly signed by the retailer, and that the goods represented by the sale recorded in this order, will be accepted by him without question when delivered by the wholesale grocer. You gentlemen are, I believe, thor- oughly familiar and conversant with the benefits that have accrued in the past five years through the good work done by the American Specialty Manufac- turers Association, with the _ co-opera- tion of the retail and wholesale grocers. Some of the resulting benefits from this educational work in connection with specialty orders are—that manufactur- ers are educating treir specialty sales- men to a greater appreciation of their responsibilities toward the wholesale and retail grocer. The desirable and successful specialty salesman to-day realizes that his suc- cess and the success of the firm he rep- resents depends to a great extent upon the success of his customers, the retail grocers, and that it is wrong for him and a mistaken policy upon his part to in any way try to deceive and mis- represent matters to retail grocers. The work of our Association along this important line has resulted in prac- tically eliminating the dishonest spe- cialty salesman, and we trust that the salesman who fakes or misrepresents an order from the retailer to the whole- saler will in the future be an unknown quantity. We will not be satisfied with our progress until you retail grocers’ will have every reason to place the same confidence in the statements of our specialty salesmen that you now place in the statements made to you by sales- men representing wholesale grocers with whom you do business, who by_ their long acquaintance and honest dealing with you, have established themselves in your regard and confidence to such an extent that they are now looked upon by you as your friends and_ business advisers. I believe we can safely say that steady, practical progress has been made ‘during the past few years in this im- portant work of our Association and that the stamp of the American Specialty Manufacturers’ Association upon an or- der means more to-day than ever before in the history of our organization. Wholesale and retail grocers the coun- try over are looking for this stamp upon orders and in many instances are de- manding that it appear as a guarantee of honesty and fair dealing—an emblem of a new era in the business relations existing between manufacturers and their wholesale and retail distributors. In this day and age of progress in business none of us can stand still. We must all of us go forward with the cur- rent of the stream of business progress. You, as individual grocers and your State and National associations have many important questions that are con- fronting you and which must have a solution. REMEMBER—that the. spe- eialty manufacturer and wholesale gro- cer are your friends and that they are vitally interested in your welfare, and wish to assist you in solving these dif- ferent problems aright. Your mistakes and misfortunes are ultimately felt and shared by the other two factors in business. If some of the business methods used in connection with the retail grocery business in the past have been faulty and _ inefficient, you should have the courage to discard these methods, cut loose from them and if necessary, blaze new roads to success. We should give no credence and have scant patience with prophets who tell us about the very large percentage of retail grocers who are bound to make a failure in business. These methods and statistics flavor altogether too much of the old fatalism of the past. The young man starting out in busi- ness as a retail grocer shoud not be told in advance by the wise statistician of the appalling number of failures among retail grocers. None of us wishes to start out in business life with a dark cloud of predestined failure prophesied and hanging over us and staring us in face. If you were to believe in the ele- ments in your business as handed out by the doleful prophets, you would be de- feated even before you started. The re- tail grocer of the future should have a much more optimistic and encouraging outlook before him than has been the case in the past. You retail grocers should look thor- oughly into the conditions surrounding your business and with an open mind try to find out wherein lies the fault— if any—in the methods of conducting this important business. We specialty manufacturers and the wholesale grocers do not want this im- portant department of the food product and grocery business to be conducted upon anything but a profitable basis. There is in the retail grocer business, as in every other line of human endeavor certain reasons that contribute to fail- ure. Some of these are: lack of natural aptitude and lack of preparation and study of conditfons upon the part of some of the men engaged in this business. Every man should know as thoroughly as possible the business in which he is engaged. This knowledge can only be acquired by hard work and close study and application uron the part of the man engaged in any line of business. We can all of us ,learn from the experience of others. The local, State and National retail grocers associations, afford great opportunities for the inter- change of ideas, which greatly benefit retail grocers who take advantage of these associations by becoming members and attending their meetings. The worst condition that can confront any one of us is to get into a hopeless rut or narrow view in connection with our own business. It does every one of us a world of good to occasionally leave our. communities and narrow con- fines of our little business worlds and attend meetings of this kind, where we have an opportunity of meeting men from different parts of our State and our country. Men who are engaged in the same line of business, but many of them educated to the needs of your business in a broader school than it has-been your privilege to attend. You should get acquainted with these men, visit with them, learn their meth- ods. If they have been successful by the application of: these methods in the con- duct of their own business—why can’t you use them to your own benefits and good of your business? There is a code of ethics in the med- ical profession which requires that each member of the profession when he has discovered or perfected something new in the practice of medicine or surgery, that will advance the science and allevi- ate suffering and _ sickness, to make known his discovery to the other mem- bers of the profession so that they also can use it in their practice. We believe that good results would come from the adoption of a similar code of ethics in the retail grocer business. I believe that the knowledge gained by this interchange of information would result in a cure for many a sick busi- ness. Retail grocers associations, local, State and National, should in my opinion, be sustained financially solely and _ only through the payment of dues by the retail grocers who compose the member- ship of such associations. The benefits you as individual merchants receive as a result of the work done by your as- sociations entitle these associations to your financial supvort, and in my opin- ion, any cost to you for dues paid into your associations is one of the _ best investments you can make. Your State and National Association should be rescued from the necessity of receiving financial assistance from wholesale grocers or manufacturers in any and all forms. How can you expect to build up an efficient association that will be in a position to work fearlessly and inde- pendently for the benefit of the retailer, if it is under obligation financially to either the wholesaler or manufacturer? How can you expect to build up a strong fearless trade press, which will be in a position at all times to stand for the measures that are for your wel- fare, if, as at the present time, a certain percentage of the money spent by manufacturers in advertising in these papers goes toward the support of your National association? Make your associations absolutely self- supporting from within and entirely free from financial aid from any outside in- terests. Only by doing this, can you build your associations to the high standard of independent efficiency, where they must and will command respect and confidence of you as members, and the other factors in the business. To at- tain these results 11 your association work is well worth whatever it may cost you as individual members. We _ believe that every retail grocer should subscribe for and be a_ close reader of at least one good grocery trade paper. If the ‘retail grocers will give the grocery trade papers their support, morally and financially, there will soon be a great improvement in the contents of the reading matter in these papers. There are at the present time a num- ber of excellent grocery trade papers published in different parts of this coun- try. These papers are doing a good work toward the education of retail gro- cers and the betterment of conditions in their business. You should encourage these men who are devoting their time and talents to the editing and printing of these papers by subscribing for them and reading them, and _ occasionally sending them items of news from your locality and writing short articles upon some phase of the retail grocery busi- ness. We believe that the retail grocery trade press should be entirely relieved from the financial burden that is being laid upon their advertising revenues at the present time to support the National Retail Grocers Association. The handling of credits by the retail grocer, when it is necessary for him to grant credit to customers, is an im- portant business problem. We believe that the retail grocer has occupied the role of the benefactor in his community long enough. While it is a fine tribute to the generosity and unselfishness and goodheartedness of the retail grocer to point to him as the man to whom the unfortunates in the local community can go to in time of trouble and_re- ceive assistance, we_ sincerely believe that it is time for the retail grocer to ae aside the role of the Good Samari- an. Be careful to whom you grant credit. Make it a hard and fast rule that your credit customers must pay their bills in full upon a certain agreed date and if this rule is not lived up to by them— absolutely refuse them further credit. You can not afford to have a large proportion of your capital tied up in the credits of slow paying customers. _It is always desirable for you to be in a position to pay for your merchandise promptly. Take advantage of your cash discounts whenever possible. These dis- counts are the easiest money you will { t : i = 4 ee eel fee ow eonenninesttl aaa = a, March 4, 1914 make in your business. As a rule the prompt paying retail grocer is very apt to get the best of it when there are any bargains to.be offered by wholesale grocers and manufacturers. The retail grocer is entitled to a living profit upon the goods he sells. In order that you may know that you are selling your goods at a price that will yield you a fair and reasonable profit or commission upon the goods you sell and the service you render, it is necessary that you should always know what every article of merchandise in your store costs you. In order to know this you must have a system of store costs. You should estimate, as nearly as pos- sible, what it costs you to do business, adding to the cost of the goods your over-head expense, rent, delivery cost, elerk hire, telephone expense, etc., and to the cost of the goods and this over- head expense incurred in doing business, you should add a sufficient percentage to allow you a reasonable margin of profit upon the business you do. We all of us have respect for the man who has the courage to make profits in his business, and have very little con- fidence in the business man, who has not the stamina to stand up for what are his rights in business and make fair and reasonable profits upon the goods he sells and receive an adequate wage for his own personal service. One source of loss and cause of demor- alization in the retail grocery business is the cutting of prices by certain fac- tors in the trade. We believe that, regardless of the decision of our courts, or the dttitude of our law makers upon this important subject, you retail mer- chants have it in your power by the exercise of good, common business sense to do a great deal toward the main- tenance of fair prices and living profits upon grocery merchandise 1n your com- munities. Cutting the price of well known, well advertised specialty articles by retail merchants is, aS a rule, done with the idea in mind of using these well known, well advertised articles as inducements to secure trade, and if average living profits are made in the business, the total profits must be evened up by over- charging on the general line of mer- echandise upon which their customers are not as competent to judge the values. Do not rest your claim for being a mer- chant upon the unstable basis of price- cutting, or expect to build up a reputation for your store, which will give your busi- ness the permanency and stability you desire, by advertising it merely as a bargain center. It will be much better for you in the long run to be recog- nized by your customers as a man who knows his business thoroughly, who is always alert to give his trade the best quality of goods the market affords at staple prices, which give you a _ profit commensurate only with the quality of goods sold and the_ service rendered. Whose store is cleanly and _ sanitary; whose goods are attractively displayed and where the accuracy of weight and count can never be questioned. Where the child of the family can be sent to purchase with the same assurance of fair dealing as the adult. Where your customers are always sure of getting what thy ask for and pay for. Where the cheap methods of selling well ad- vertised, well known goods of standard values at cut prices, and then trying to make up for this cut in prices by over-charging on other articles of mer- chandise of questionable value are en- tirely unknown. It is in our opinion as great an in- justice to the specialty manufacturer as to the retail merchant to have prices demoralized by any factor in the trade upon his well-advertised, well-known goods and his goods brought into dis- repute by these methods—as it would be for some tricky stranger to come into your community and attempt to attract customers to his store and prey upon your reputation for honesty and fair dealing, which you have _ required by years of strictly honorable business methods. You retail grocers and general mer- chants doing business in the rural dis- tricts of this State suffer a considerable loss in business on account of the com- petition of the mail order houses _ io- cated in our larger cities. We believe that this is one place where retail mer- chants associations can do some very good and effective work. It is time that retail merchants, as individuals and their association look this situation fairly and squarely in the face. It is up to the retail merchant with the as- sistance of his local and State associa- tions to devise ways and means of meet- ing this mail order competition. In my opinion one of the protections that the retail merchant has against mail order competition is the fact of the good will and trade-mark value of many articles of household use which has ac- erued to those articles through the edu- cational advertising of the manufactur- er, and the high quality of the goods produced. : There is no reputable specialty manu- facturer to-day, who expects to receive consideration at the hands of the retail - grocery trade who will willingly and knowingly sell his goods to mail order houses. Therefore in many instances mail order houses are not in a position to offer consumers in the _ country, through the medium of their catalogues, MICHIGAN these well-known, well advertised brands of grocery merchandise, whose merits have been handed from mother to daughter for several generations. You have one great factor in your favor in connection with this catalogue house competition, that is, that you have the opportunity of meeting face to face and knowing a great many of your cus- tomers. There is no method of adver- tising so potent as the gospel of the spoken word. The catalogue of the mail order house at its best is a cold, im- personal proposition compared with the vital personality of the energetic, sym- pathetic retail merchant who meets his customers face to face. ‘Utilize the parcels post as a method of delivery to rural customers located at some little distance from your stores. Send your circulars and advertising mat- ter out upon the rural routes, calling these customers attention to the fact that you can deliver them goods by parcels post delivery—quality consid- ered—at as low a price as they can buy from the outside mail order houses. Call their attention in these circulars to the fact that they can never build up their home markets and increase the value of their farms and real estate by sending away their money to purchase merchandise from these catalogue in- stitutions in the distant cities. That the interests of their home community can be best served by spending their money in their local towns. This send- ing away of their maney to be spent in the larger cities by the farmers and small town people flavors altogether too much of the traits that have been con- demned so strongly in the Chinamen, who earns his money in this country and sends it back to China to be spent. If the retail grocers and general mer- chants will use the advertising columns of their local newspapers, to the extent of their ability in placing before their customers the merits of their goods, they will have a strong claim upon the pub- lishers of these papers, when they ask them to write articles and_ publish editorials, educating their readers, the consumers in these communities, to buy their goods from the local merchants. We believe thoroughly in the present method of merchandising grocery pro- ducts, from manufacturer to wholesale grocer and from wholesale grocer to re- tail grocers. The wholesale grocer is the great assembler of merchandise. He is also to a certain extent the banker in the grocery business. He is enabled by and through personal contact of him- self and his salesmen with the retail merchants to cater to their needs and take care of their credits, in our opin- ion, better than it would be _ possible through any other plan. Under existing circumstances, we be- lieve it is only fair and just that the retail grocer buy his merchandise from the wholesale grocer. We believe in the long run it is the cheapest and best method for the retail grocer to purchase his supplies and secure his credits. If wholesale grocers in a community do their full duty toward the retail grocers and perform the proper function in the merchandising of food products, it is, we believe, an injustice to wholesale grocers to have the retailer buy certain part of their merchandise directly from manufacturers and producers. We believe that, as a rule, in view of the credits granted and service rendered by the wholesaler to the retailer, it is only simple fairness and justice that the retailer purchase his entire volume of merchandise from the wholesaler. We do not believe and take no stock in the statement or suggestion of some of the people that have professed to analyze the present system of merchandising, who state that in order to reduce the cost of living it is necessary and de- sirable to eliminate the wholesale gro- cer. We are all of us familiar with the agitation which has been going on for some time past and the many theories that have been advanced in explanation of the gradual increase in the cost of living in this country. We believe that the reasoning which has been advanced from certain quarters that in order to reduce the cost of living it is advisable and necessary to eliminate the whole- sale or retail grocer is illogical and not in any way sustained by the facts in the case. There are many reasons which have contributed to the high cost of living in this country in the past few years. There has been, as we all know, a great influx of the people from the country and smaler towns into the large cities. Our producers in the rural districts have decreased, while the consumers in the cities have grown in numbers very rapidly. When we analyze the situation care- fully, it is very evident to any unpreju- diced mind that the articles of food that are costing the consumer more: to-day than they have in the past are almost invariably, as a rule, the direct products of the farm, garden and dairy. In order to change this condition, we must have a greater percentage of in- crease in the producers on the farm to offset the increase of consumers in the cities. We must have better methods of farming and dairying. We must have intensified farming. It will be neces- sary for us to turn our attention more and more to replenishing the fertility of our farm, whose virgin richness of soil, in many sections have been to a TRADESMAN great extent depleted and exhausted by the present methods of agriculture. The value of farm lands, as we all know, in many. sections of the country, has doubled and in some_ instances trebled in value in the past ten or twenty years. The owners of these farms must, as a matter of course, receive higher prices for their produce in order to enable them to make the necessary interest or dividend upon their investment. All of these conditions have been natural factors in increasing the cost of the food products from the farm, garden and dairy. I believe you gentlemen will agree with me that there has never been a time in the history of this country when the great majority of grotery food products have been sold to the con- summer at a lower cost than they are being sold at the present time. When an opportunity of this kind is offered me to talk to retail merchants, I always like to say something in behalf of the advertising being done by spe” cialty manufacturers, to create and maintain a demand for their products. It is our belief that the educational advertising that is being done by spe- cialty manufacturers has to a_ great extent been one of the most effective methods in increasing the volume of de- sirable business done by retail grocers. Advertising of this kind has created a demand for merchandise, upon which the retail grocer can to a great extent depend for his profits. It has helped to elevate the grocery business to a much higher plane than it occupied at one time in the past, when the handling al- most exclusively of heavy staple mer- chandise was the rule, with very small margins of profits accruing to the dealer. We believe that the retail grocer is in a much more independent position who buys and sells well-known, well- advertised articles of grocery merchan- dise, than the one who lets himself be used as a medium of distribution for unknown, unadvertised private brands. As a rule the retailers who are the most successful, who sell the most goods in their communities, are the ones who are alive to the great sales-producing force of advertising. The retailer who co-operates with the advertising manufacturer, by stocking and displaying his goods, finds as a rule, that they move much more readily from his shelves and at a more satis- factory profit. This type of retailer turns the strength of this great adver- tising force to his vwn account, and pushes the sale of these articles, because as a rule, the advertised articles are the best, and give better satisfaction to his customers. Do not allow any factor in the trade to delude you into the idea that you can make longer profits by selling un- known, unadvertised brands of mer- chandise. Do not:‘allow the use of your name and your reputation as an endorse- ment of these articles to your trade. If you do this, you are for the considera- tion of a promise of a temporarily slight increase in profit, selling your most val- uable asset—the good-will of your name and business reputation to some _ con- cern, which for some reason has failed to make a suitable reputation and name for itself and its goods. To our mind the retail merchant is in a much more independent position who builds up nis business on the sale of well-known, well-advertised brands of goods. These goods are always for sale by a number of different wholesale grocers. If for any reason one medium of purchase is undesirable he can readily turn to another; but when a merchant ties himself up with the sale of unad- vertised, private brands, he is of neces- sity compelled to purchase this mer- chandise from one single source. The retail merchant who gives this matter of advertising the consideration it deserves, will readily realize that edu- cational advertising as done by sueccess- ful specialty manufacturers’ increases the volume of the specialty manufactur- ers business to such an extent that he is enabled to make his goods in better 19 equipped factories, with higher class, better-paid labor; that he is enabled by purchasing his raw and packing ma- terials in larger quantities to make a considerable saving. That the advertis- ing manufacturer can pay a reasonable dividend upon his investment on account of the increase in the volume of his busi- ness, created and made possible by the advertising, upon a much smaller basis of profits per unit than would be the case on the smaller basis of output be- fore he became an advertiser. The net result of this educational advertising is, that the consumer buys a_ better . t quality of goods, at a lower cost and that the retail merchant shares in the benefits by the profits upon this new volume of business. You retail grocers and we_ specialty manufacturers have many business prob- lems confronting us. [f believe that these problems can be best solved through co-operative effort in our different as- sociations. These associations of ours have dem- onstrated that their sphere of usefulness can be enlarged from year to year, and through these associations we can do many worthy things to lighten the load and lessen the business troubles of re- tail grocers, wholesale grocers and spe- citlay manufacturers, and that’ these accomplishments entitle our associations to the right to live and take their place among the great co-operative organiza - tions of the times. If these associations of ours have by bringing together in meetings of this kind, retail merchants, manufacturers and wholesale grocers, where they have come to know each other’ personally, thereby educating each one of us to the fact that no one manufacturer, retailer or wholesaler ought to do all the busi- ness in his given line; that our neigh- bors in business have a right to live, prosper and do business. If the influ- ence of these associations has. tended to take out of competition that spirit of the darker ages of business—rule or ruin—control or exterminate and = has educated us to a higher realization of the rights of our brothers in business, and to a more liberal application of the precepts of the golden rule—-IF—I say— these associations have done only this much, I believe that they have _ fullv justified their existence, and repaid all of us many time over for all it has cost us in our time and money expended. This is a day and age wherein we as individuals realize that large aeccomplish- ments come only through co-operative effort. It is my sincere belief that if we through our associations continue along the same line of fair dealing with our associates in business and a_ full consideration of the rights of the public at large, which has guided our actions in the past, we will continue to grow in numbers and in influence. ————__~.—>2--~> Why Listen? Why listen to a tale of shame That tarnishes another’s name? Why lend an ear to those who bring Their slanders, which like vipers sting? For calumny would surely die Forever hid from human eye If none by listening would consent To slanderous tales, on mischief bent. It may be some one missed the way, Who never meant to go astray, Whose anxious heart still seeks for light, To guide it in the paths of right. Or else perchance, these tales of wrong Assail a life both pure and strong; Touching it with a withering blight, More deadly than a serpent’s bite. Since from vile seeds vile harvest grow, And we must gather what we sow; Since the partaker, and the thief, Must share alike in guilt and grief, When slander, like a venomed dart, Would pierce its victim to the heart, The listener is as much to blame As he who tells the tale of shame. so What. some people need is more pure food for reflection. MACAULEY SAID Those inventions which have abridged distance have done the most for civilization. USE THE BELL And patronize the service that has done most to abridge distance. AT ONCE Your personality is miles away. Every Bell Telephone is a long distance station. MICHIGAN TRADESMAN March 4, 1914 BIGGEST AND BEST Convention Ever Held By Retail Grocers’ Association. The sixteenth annual convention of the Retail Grocers and General Mer- was held city last week, proved to be the most successful event of the chants’ Association which in this Wm. McMORRIS, President. kind ever held under the auspices of The attendance was the largest recorded at any meei- ing and the interest taken in the pro- present was marked from start to finsh,. the organization. ceedings by most of those first day of the convention were published in full in the last issue of the Tradesman. \t the opening session Wednesdav The proceedings the morning, the report of the Credentia! Committee showed the following dele- gates present: Ann Arbor—Sam_ Heusel, D. C. Procknow, John Theurer, C. A. Le- fever, L. C. Weinman. Bay City—Chas. Denton, E. W Pumnel W. J fa Rue. Chas C. Schulz, J. Nordstrum, Joseph Jean, J. M. Standacker, Mr. McMorris, Chas. Schmidt, Jos. H. Primeau, M L. DeBats., Thos. Jean, H. J. Down- er, i. K. Schulz, Big Rapids—W. R. Van Auken. Boyne City—M. E. Silverstein. Cadillac—Leonard Seager, J Mt. sothwell, Jud St. John, Joseph D. Widgren Cass City—E. W. Jones. Croswell—J. M. McIntyre. Coopersville—E. P. Lillie, Harry Schterman. Caro—D. M. Graham. Chesanine—G,. L. Cantwell. Chicago—E. DeBeer. Detroit—C. L. Bessert, CHas. H. Langley, G. W. Faulman, C. A. Day, W. W. Fryer, Gus Kadan, A. Nash, L. Witt, J. Erdman, S. Klein, E. Ww. Deiss. Jos. Matyn, W. J. Cusick, Al Diegal, Henry Fraser, J. Rebone, C F. Streve, John Altfeltis, John Rowe J. C. Currie, H. Merker, Breu, E. J. Schmidt. Empire—John Fry. Flushing—C. M. Reed. Fremont—Geo. C. Sausman, CC. Pickaart, A. C. Brink, Flint—Ben Wagonlander, Chas. W. Grobe, F | J. O’Howoy, W. C. Jones, L. W. Kelley. W. F. Miller, Harry Winegarden, F, R. Armstrong, W. G. Poole, Roy J. Jobson, C. E. Wood. Grant—J. H. Vandenbeldt, Floyd W. Titus, R. H. Merrill. Grand Ledge—W. H. Oding. Grand Rapids—A. J. Appel, Wm. Andre, Ralph Andre, L. O. Barber, C. A. Bertch, R. De Boer, F. W. Fuller, Geo. Hanna, F. Johnson, A. H. Lade- wig, Norman Odell, G. E. Shierling, Geo. H. Shaw, W. P. Workman, L. Herman J. Witters, W. J. Zevalkink, Ray Wat- kins, F. L. Merrill, F. A. France, C. J. Seven, R. Rinvelt, L. Van Dussen M. Van Westenbrugge, W. A. Wood, EK. L. May, C. Den Herder, Martin Dekker, C. Hiaan, A. A. Campbell, A. L. Smith. Greenville—J. E. Wormer. Hiemlock—Guy Warner, Fred Put- zer. Jackson—D, Doherty, C. W. Gulick. I. Logeman, J. Brietmayer, J. Riley, C. K. Killgallen, Ray W. Scott. Thos. J. Allshire. Jasper—L. C. Baker. Kalamazoo—H. J. Schaberg, Her- man Sanford, R. Bell, Wm. H. Moer- dyk, Frank Toonder. Kent City—A,. H. Sauer. Kalkaska—Clyde Cole. Lansing—A. P. Walker, Joe Schaf- fer, F. C. Wilder, M. C. Goossen F. Preuss, A. Frey, O. H. Bailey, John Affeldt, Jr. M. C. Bowdish, A. D. Olin, Chas. Sheldon, D. Glenn. Lowell—Glen De Nise. Muskegon—Ole Peterson, O. A. Peterson, P. E. Zuidema, C. A. Dahl- quist. W. E. Bassett, M. E. A. Aa- modt. J. A. LAKE, First Vice-President. Mesick—C. R. Bell. Mt. Morris—John Layman. Merrill—A. E. Crosby. Menominee—James F. Pelnar, P. Servatus, F. A. Wachowiak. Mancelona—Jas. P. Holbrook. Nashville—J. P. McDerby. Owosso—Harry E. Smith. Port Huron—Chas. Wellman, F. C. Wood, W. C. Bofinger, J. T. Percival, Geo. J. Lantry, E. H. Aikman, Grant G. Canham, S. J. Watts, Geo. S. John- son, W. D. Smith. Petoskey—E. L. N. Overholt, J. A. Lake, L. A. Smith, Pellston—F. P.Geiken. Pontiac—L. W. Purser, H. O. Whitfield, F. C. Harlow. Reno—T. W. Lawton. Sumner—R. M. Forquer. Swartz Creek—H. B. Freeman. Sparta—Elmer W. Smith. Saginaw—Otto M. Rhode, V. J. Tatham, Chas. Christainsen, Jason Clark. Tecumseh—F. D. Avery. Ubly—J. A. Zulauf, Geo. A. Plietz. Vicksburg—L. P. Strong. White Cloud—W, E. Barnard. Whitehall—Geo. H. Nelson. Ypsilanti—D. L. Davis, Geo. B. Dunlap, John G. Lamb, Arthur H. House, L. M. Olds. Under the head of roll call of the associations several reports were re- ceived of a satisfactory character re- garding work among the locals. The Legislative Committee sented no report. J. A. Lake of Petoskey, then read a paper on “Successful Merchandis- ing,” which was published in full in last week’s Tradesman. This paper pre- was listened to with intense interest and satisfaction, all those present uniting with the Tradesman in pro- nouncing it the most valuable com- pendium of information on how to succeed as a grocer ever presented to the organization. J. W. Helme, State Dairy and Food Commissioner, addressed the meeting at some length on the work of his department. His talk was vigorous and practical. In it he showed that he’ was at variance with the Federal laws in many respects. Particularly is this true in the matter of stamp- ing retail packages of oleogmargar- ine. He says that if the original package is stamped according to law he will not insist on the packages carried home by consumers being stamped. He has a right, of course, to this opinion, but it is not very safe advice to give the retailer, because it is at variance with the Federal law on the subject. In order to be on the safe side, the retail dealers had better continue stamping the pack- age in accordance with the Federal provision. The Question Box was then opened and some very interesting replies were made to some of the questions presented. At the afternoon meeting John A. Green, of Cleveland, read a paper which is pulished elsewhere in this week’s paper. J. E. Linihan, of Chicago, also read a paper which is published in full elsewhere. Lee M. Hutchins, of Grand Rapids, FRED W. FULLER, Secretary. delivered a ringing address on the subject of “Credits,” which was lis- tened to with marked attention and contained many hints and suggestions pertinent to the retail business. Fred Mason, of Niagara Falls, who was expected to be present, wired at the last moment that he was un- able to leave home. The Question Box was again @pened with very sat- isfactory results. In the evening the entire party went to the Majestic Theater, where they enjoyed an entertainment by Thurston, the magician, as the guests of the local Association. On re-assembling Thursday morn- ing the Committee on By-Laws re- ported that it had no special recom- mendations to make. The Auditing Committee reported that it had carefully reviewed the re- ports of the Secretary and Treasurer and found them both correct. The Committee on Ways and Means presented the following report: Your Committee on Ways. and Means recommend that, in addition to the present plan of financing our Association, our organization be furn- ished witha charter and information or credit rating bureau; also the price to be made as to the capacity of the association formed may require. J. C. Currie, Jr. D. Glenn, J. M. Bothwell, H. O. Whitfield, W. A. Wood. The report was adopted. The Committee on _ Secretaries Meeting made a verbal report through Secretary Percival, which was ac- cepted. The Committee on Resolutions pre- sented the following report, which was adopted: Resolved—That we go on record as favoring an amendment to the Sherman anti-trust law which would enable a manufacturer of an article the right to fix the retail price of his his product. Resolved—That our Legislative Committee is hereby instructed to take steps to secure an amendment to our Sunday closing law that will close all groceries, meat markets, fruit stores or any place of business where provisions are offered for sale. Resolved—That we are not in favor of any legislation, either State or National, that will confine the sale of patent or proprietary medicines to druggists. Resolved—That the officers of this Association demand the enforcement of the so-called trading stamp law now on our statute books. Resolved—That we co-operate with the Dairy and Feed Department of .this State in securing legislation that will make the State and National laws uniform relative to the sale, stamping and handling of oleomargar- ine, renovated butter and lard com- pounds. Resolved-——That this Association go on record as favoring an amendment to our bankrupt laws exempting the necessities of life from its proceed- ings. Resolved—That this Association name a National Legislative Com- mittee of three to work in connec- CHAS. WELLMAN, Ea, Fs. es, Fs. March 4, 1914 tron with the National Legislative Committee in behalf of National leg- islation in behalf of the retail trade. Resolved—That we extend our thanks to John A. Green, Commis- sioner Helme, the Mayor and City Officers of Grand Rapids, the Michi- gan Tradesman and Trade, the offi- cers and members of the Grand Rap- ids Retail Grocers’ Association for their loyal support and what they contributed toward the success of this, our greatest convention. Resolved—That our sympathies be extended to J. E.,Lewis, who is not able to be with us on acccount of the sickness of his wife. A resolution offered by a member confining the second day of each con- vention strictly to the business of the Association was reported without recommendation on the ground that it might seriously interfere in ar- ranging a programme and had better not be adopted at this time. The Question Box was again taken up and subjects derived therefrom were discussed at some length. At the opening of the afternoon session, a telegram was received from Andrew Ross, of Battle Creek, an- nouncing his inability to be present. M. L. De Bats presented the fol- lowing resolutions, which were un- animously adopted. Resolved — That our Executive Committee use all possible means to secure a law similar to the one now in existence relative to boarders leav- ing boarding house accounts that would give merchants the same pro- tection on accounts relative to the necessities of life. Whereas—It is with regret that we learn that our efficient Secretary, J. T. Percival, is about to take up his residence in another state and that he will be permanently with us no more, therefore Resolved—In token of our respect for him that this Association make him an honorary member and that his name be recorded on our books as such; also that he be accorded all privileges as a member of this Association. : The President announced that he would receive subscriptions for the Bulletin of the National Retail Gro- cers’ Association at the rate of 25c a year and turn the money so re- ceived over to the Retail Grocers and General Merchants’ Association of Michigan. The regular price of the paper is $1 a year, but, in order to secure a franchise to send the paper through the mails at pound rates, a showing must be made as to the number of subscribers actually enrolled on the books. Although the subscription price of the paper is nominally $1 a year, the National Secretary Authorizes agents to ac- cept subscriptions on the 25c a year basis and retain the money for their trouble. As President Smith did not wish to do this, he volunteered to turn the money over to the State organization, as above stated. No official action was taken on the sug- gestion of the President. The election of officers being then in order, President Smith stated that he was not a candidate for re-elec- tion and generously presented the name of First-Vice President McMor- ris, of Bay City, for the office. The MICHIGAN rules were suspended and Mr. Mc- Morris was elected President by ac- clamation. The same course was taken in re- gard to the promotion of J. A. Lake from Second Vice-President to First Vice-President. There was some contest over Vice- President, there being two candidates —W. J. Cusick of Detroit and M. C. Goossen of Lansing. Mr. Cusick received seventy-four votes and Mr. Goossen forty-eight votes and Mr. Cusick was declared the unanimous nominee. There were three candidates for Secretary, but Fred Fuller received 102 out of 122 votes cast and _ his election was made unanimous on the suggestion of the Port Huron candi- date. When it came to the election of Treasurer, the rules were suspended and Charles W. Grobe of Flint was elected Treasurer by acclamation. The election of directors resulted as follows: TRADESMAN Charles Wellman, Port Huron. L. W. Schwermer, Saginaw, M. C. Goossen, Lansing. G. W. Faulman, Detroit. Leonard Seager Cadillac. M. C. Bowdish invited the Asso- ciation to hold the 1915 meeting in Lansing. There being no other can- didates in the field, the motion by Mr. Bowdish, that Lansing be select- ed, was unanimously adopted. J. C. Currie moved that the As- sociation pay Secretary Percival $400 salary for the past year which was adopted. Mr. Currie also moved that J. A. Lake, of Petoskey, be sent to Wash- ington to appear before the Senate Committee in behalf of the merchants of Michigan at the expense of the organization, which was adopted. The newly elected President nounced the following committees. Legislation—J. C. Currie, Detroit; M. L. De Bats, Bay City: C. W. Grobe, Flint; Chas. Sheldon, ing. an- Lans- 21 Pure Food—Joseph Sleder, Tra- verse City; N. J. Tatum, Saginaw; O. H Bailey, Lansing; A. E. Cros by, Merrill. Question Box—C. W. Jones, Cass City; John Theurer, Ann Arbor; M. C. Bowdish, Lansine- C. C. Bay City. Schulz, National Legislative Committee— J. A. Lake, Petoskey; J. O. Currie, Detroit; A. Lee Smith, Grand Rap- ids. Brief speeches were made by the newly-elected after which the convention adjourned, every one present agreeing in the thought that the Grand Rapids meeting was the officers, most successful and the most pro- ductive of results of any meeting held by the Association. —_——_—__-o>-2-_o True to Life. Restless Child—Mummie, tell me 2 fairy tale. Ma—Father will be home presently dear, and he will tell one to both of us. rey ce wil, rr Be Th LL Is an Automatic Collector More Than 100,000 Merchants Will tell you the McCaskey System is only One Writing Prevents Disputes and Forgotten Charges Every Account Totalled and Forwarded with ea purchase Posting and Worry Drudgery C ss, the MASH. First and Still the Best The FOLLOWING NEW and EXCLUSIVE MECHANICAL’ FEATURES are on the McCaskey Register Only The Expansion Feature — Alphabetical, Numerical and Interchangeable Index. Electric Recorder— Duplex Section containing Accounts Payable under lock and key. Kwikfind Non-Slam Leaves— Daily Trade Builder Indestructible Patented Leaf Hinges A POSTAL WILL BRING MORE INFORMATION. The McCaskey Register Co. ALLIANCE, OHIO BRANCHES: New York, Chicago, Boston, Washington, Pittsburgh, Memphis, Atlanta, Kansas City, San Francisco, Cincinnati, Dominion Register Company, Ltd., Toronto, Canada; Manchester, Limits Credit automatically Abolishes Bookkeeping — Night and Sunday Work— England. The largest manufacturers of carbon coated salesbooks in the world Bir Lrs BLT s]y ay | Es 22 TRADESMAN March 4, 1914 ' Se n wd _— (MK > 4, :C LOTHING <= r( (Gs With ’ 4 « TT || 7: NN Advantages and Disadvantages of Handling Advertised Lines. The disadvantages of handling ad- vertised lines lie in a lack of under- standing the advantages. Timidity, short-sightedness, impatience, a schoolboy analysis of the community, careless co-operation, ignorance of to- day’s merchandising and advertising methods, alloyed ideals, a faulty weighment of the consumer’s sense of perception and appreciation, and, greatest of all, a cancellation of the consumer from the equation in solv- ing problems, these are some of the causes that effect seemingly disad- vantages to handling advertised lines. Of course, when we speak of an advertised line we mean a make of merchandise founded on the right principles; that is honest, serves, has lived up to promises and advanced steadily and proven itself in the Na- tional field permanently. A line that has earned good-will and profits rea- sonable. And an‘*advertised line must not only give values and all of the things generally spoken of as necessary, but it must do more to become a candi- date for a foundation stone to a re- tailer’s success; it must have won a reputation for satisfying a nation-wide range of tastes and a small percent- age of dissatisfactions. Advertising not only sells an article nation wide to persons, but makes of them permanent customers, and guides the customers into the path of habit, a habit that cings to them wherever they may move. The buyer knows when he buys a Nationally ad- vertised article that he can come back and get it next time; get it in another city if he moves away. It creates a personality-quality the customer is not sure of getting in a nondescript ar- ticle. Besides, because of pride and close competition, the maker is spurred, and all who work for him, to make his name mean more on the Nationally advertised article. Adver- tising places the advertiser in a con- spicuous situation, continually on trial before the eyes of the consumer, re- tailer and competitor. The maker of an advertised line is proud of the days that are past, but thinks of the days that are to come and the posterity of his customers. Advertised lines appeal to honest mer- chants who are trying to be of ser- vice to their communities and are striving for a perpetual success. It takes courage, farsight, patience and keen application to go into a field and dominate it as the “home” of advertised lines. It takes these very same things to go into anything worth while and dominate. And the maker of an advertised line wants this kind of a retailer to become the “home” of his merchandise, merchandise which demands the very same _ attributes from him in a National way. The consumer is the object of the maker, jobber and retailer. The viewpoints of the producer of crude materials, the manufacturers, the jobber, retailer and consumer are far apart, less so than they used to be, but sometimes each gets his vision of business and service short-circuited in the intensity of his own knotty problem at hand. But the consumer is the one who is being served, and on whom rests the verdict of the success and good- will of the advertised line. Sometimes the maker and retailer eet a wrong squint at each other, due in most cases from lack of contact; the maker not studying the retailer’s situation first hand; the retailer not visiting the factories and seeing for himself the problems of the maker. The jobber is in a peculiar position, which does not allow him to push ad- vertised lines, but rather to meet de- mands, a thing he will gladly do. The advertiser should deal directly with the retailer in co-operation. The retailer is the contact point of the advertised line with the consum- er, and on the retailer rests the re- sponsibility of the success or failure of the line he features. Not only the maker, but the retailer, should con- sider this more seriously. While the consumer knows the re- tailer does not make the merchandise he presents, but the manufacturer back of him, yet the consumer does not look on the retailer as merely a go-between, but rather an expert spe- cialist, on whose judgment and integ- rity he can place reliance that the re- tailer is the consumer’s representa- tive. The retailer studies his peculiar locality; the manufacturer studies the massed localities of the nation, and tries not only to make general improvements, but assist each of his retailers individually as far as pos- sible. Often a retailer says, “Why should I make my institution the ‘home’ of So-and-So’s advertised line? Every- one in the city handles it. Why should I rub my shoulder to a blister on the wheel of co-operation and help my competitors?” This is a question of the survival of the fiittest, the law of competition raised to a higher intensity than in the old days of No-name merchandise. In every community there is one dealer who is more progressive than the rest, has more courage, patience and persistence. He is the retailer who takes hold of an advertised line that is generally “handled” in the community and makes his institution the “home” of it—the place where the customers learns to know the latest, creation in the widest range of selec- tions can be found first. And this is the dealer who plays the line so strongly that everyone else in the community who handles it plays “second fiddle’ to him. He would do the same thing if there were no advertised lines and he had to feature No-name merchandise—he would try to dominate. Don’t ever worry about the maker taking an advertised line away from a retailer as long as the retailer gives the line all that it deserves in the community. For the maker relies on the retailer. If you hear of what seems a refutation of this, mark it down in your little book of quiet thoughts there is something under- neath that has never come to light. The law of compensation never fails to work out. There are department stores that cannot afford to feature advertised lines thoroughly. “Not enough pro- fit,” and other reasons that go hand in hand with this excuse. Then the department store stands in direct op- position with the policy of the Na- tional advertiser, who continues to lower percentage of profit with the increased volume of output. And the National manufacturer puts out in thousands where the department store sells in hundreds. There are large, reliable, long-re- puted department stores featuring advertised lines; collars, gloves, shirts, razors; hundreds of advertised lines. Often a retailer finds that he cannot confine himself to a certain line of merchandise to just one ad- vertised make, because of the limits of retailing prices. For instance, a retailer may have a reputation in his community for presenting the entire ranges of prices in men’s ready-to-wear clothes. The headliner advertised clothing line he features may range in prices from $20 to $40. And there may be a strong Advertise Your Town By Uniforming Your Band Boys You can make no better investment Buy Uniforms That Every Citizen will be Proud of We make that kind Style Plates and Cloth Samples Free — Mention © The Tradesman THE HENDERSON-AMES CO. KALAMAZOO, MICH. SEMI-LINED Here’s a shirt that does not wrinkle at the vest opening. It doesn’t bulge. It’s a SEMI- STIFF bosom—stiff within the V line stitching. To all intent it serves the purpose of a stiff bosom and yet it is a laundered negligee. Only part of the bosom is lined— only that part that shows at the vest opening. To Retail At $1.00 SK your jobber to show you the semi-lined TruVal with all the good points of a stiff bosom and the comfort of a soft shirt. The TruVal is made to be sold by manufacturers direct to retailer and 108 branch stocks are carried by jobbers in various parts of the country to facilitate quick delivery to retailers—to allow retailers to buy a few at a time to fill in and freshen their stocks. For the names of jobbers who carry branch stocks, write to M. KOBLENZER & SON Makers of the TruVal Shirt 82 Franklin St., New York City * March 4, 1914 demand for $15 clothes by men who may want but cannot afford to pay over $15 for a suit. It would be folloy to try and coin- cide with his policy of being a store for all prices of clothing to continue to feature only the $20 to $40 line. How much better it would be to find a line at $15 that is advertised and of the samé high standard of quality, proportional to the price, as the $20 to $40 line—and then present both lines to the public, with a frank ex- planation about this being the age of specialization and the impossibilty of making $15 clothes in the same shops. Often, instead of this, the retailer decides that featuring the $20 to $40 line is a bad policy; that he is losing sales and profits and limiting the ap- peal of his institution, and straight way slows down his featuring of the $20 to $40 line and begins playing up his Own Make at $15 to $40, “Includ- ing So-and-So’s Clothes.” The maker of the advertised line tries to point out his folly, offers to help solves his problem; the retailer grows arrogant, and some morning Mr. Retailer opens his morning’s newspaper and finds that Brown, his hated competitor, has become the “home” of the $20 to $40 advertised line. And soon thé retailer begins to realize that he is trying to combat with his “own make” clothing a line Nationally known, with National prestige back of it, and thousands of consumers demanding it. And the maker of the advertised line keeps right or being successful. Advertised lines always do. The re- tailer rankles in his heart at his short- You Sell. MICHIGAN sightedness and wails, with the in- sincerity of the makers of advertised lines, their fickleness, and so on. Is not this about the case? Consumers are no longer yokels. Retailers are no longer considered by the consumer as manufacturers of their merchandise. Makers of Na- tional advertised lines can no longer subsidize the buyers and clerks of the retailer or “force” a retailer to stock and feature their merchandise. Merchandise must be honest, ad- vertising must be sincere, merchan- dising scientific, service the keynote, and the consumer the hand that rules decisions based on basic policies that will permanently succeed.—Sherley Hunter, in Apparel Gazette. ——__.2..————— Growing Willow Shoots for Profit. It is said that one farmer in the Middle West last year cleared 4%10,- 000 from a crop of willow shoots Whether or not these figures were authoritative, raised on sixty acres. it is certain that there is money in willow growing where the conditions are right and the highest grade wil- low is produced. The. usual way is to start with seedlings which are of quick growth and soon produce shoots of markeable size. When the right size has been attained, the shoots are cut, stripped of the leaves and bark and shipped in bundles. The market is never oversupplied and the product meets with a ready demand from basket makers and factories. furniture Our Plan Will Put a Lot of Ready Money Into Your Hands. It Is a Plan That Will Force Sales and Get Full Retail Price on Every Article J. C. SCHNELL & CO. Brenard Mfg. Co., lowa City, Iowa. Gentlemen:— Without doubt your plan is the best business producer that we have ever heard of, and we are certainly glad that we had the opportunity of connecting with you. It not only enables us to hold all our old trade, but has brought us new business that we could not hope to have with any other plan. We are doing more business than ever before, and, best of all, regardless of cut price competition, we get full prices. business, with the addition of this extra profit, it certainly causes us to feel highly gratified J.C. SCHNELL & CO. with the results. GROCERS Yours truly, S. AMSLER & CO. Hardware, Implements, Etc. Brenard Mfg. Co., Iowa City, Iowa. Gentlemen:—The result was very satisfactory with your plan. On our last day we took in something over $7,700 cash. Counting the last two days, we took in $9,236.35—$5,235. 10 on accounts and $4,001.25 cash sales. came up with your guarantee and we are satisfied. This is morethan we expected to do. Very truly, With the increased The whole plan S. AMSLER & CO. TRADESMAN Coming Conventions to Be Held in Michigan. March. United Brotherhood of Carpenters and Joiners, Saginaw. Eastman Kodak School of Photogra- phy, Grand Rapids, 16-19. Michigan Association of Master Plumb- ers, Grand Rapids, 24-25 April. aa ee Bowling Congress, Detroit, Micnigan Cost Congress, Saginaw. Greater Grand _ Rapids Exposition, Grand Rapids, 20-25. May. Michigan Congregational Conference, Grand Rapids. Michigny Letter Carriers’ Association, Detroit, ‘ Degree of Honor, Flint. June. Michigan Dental Society, Detroit. Knights of Columbus of Michigan, De- troit, 10. U. C. T. Grand Council Saginaw, 12-13. Eagles, Holland, 16-19. National Association Chiefs of Police, Grand Rapids. B. P. O. E., Petoskey. Annual Encampment of the Michigan G. A. R., Lansing, 17-19 Michigan State Bankers’ Alpena. Michigan Unincorporated Bankers’ As- sociation, Alpena. Association, July. Michigan State Barbers’ Association, Flint. Michigan Retail Jewelers’ Association, Grand Rapids. Michigan Association of Police Chiefs, Sheriffs and Prosecuting Attorneys, Al- pena. Grand Circuit Races, Grand Rapids, 29-Aug 1. August. Michigan Retail Clothiers’ Association, Detroit. Grand Circuit Races, Kalamazoo, 10-15. Michigan Postmasters’ Association, Grand Rapids. Fifth Michigan Veteran Volunteer In- fantry Association, Saginaw, 26 American Pharmaceutical Association, Detroit, 24-29. Michigan State Pharmaceutical Asso- ciation, Detroit, 25-27. Michigan Pharmaceutical Association, Detroit, 25-27. National ‘Encampment of the G. A. R.. Detroit, 31-Sept. 6. September. West Michigan State Fair, Grand Rap- ids, 1-7. Travelers’ 23 Michigan State Fair, Deroit. International Association for the Pre- vention of Smoke, Grand Rapids. Michigan Association of County Super- intendents of the Poor, Grand Rapids. Michigan Association of Local Fire In- surance Agents, Grand Rapids. Michigan Constitutional Convention, Grand Rapids. October. Order Eastern Star, Grand Rapids. Michigan Poultry Association, Grand Rapids. Michigan State Teachers’ Association, Kalamazoo, 29-30 November. Michigan State Sunday School Asso- ciation, Adrian. Michigan Association for the Preven- tion and Relief of Tuberculosis, Grand Rapids. December. Michigan State Potato Association, Grand Rapids. Michigan State Grange, Battle Creek. Michigan’ Bricklayers, Masons’ and Plasterers’ Association, Jackson. January. Michigan Tax Assocation, Detroit. February. Michigan State Association of County Drain Commissioners, Lansing. BOOK We have stocked complete lines of Popular Copyrights 25c and 50c retail. Write for catalogue. WILL P. CANAAN CO. Grand Rapids, Michigan WE as BEW ARE! Of salesmen who come to you claiming to repre- sent the Brenard Mfg. Co., or claiming to represent a company that isa branch. We have no branches —we do business under the firm name of Brenard Mfg. Co., Iowa City, Iowa. It has come to us that some unscrupulous salesmen from - other company have been going about showing letters and clai to be connected with us. CARRY PROPER CREDENTIALS. Youcan get the famous Brenard Plan only from the Brenard Mfg. Co., Iowa City, Iowa. BEWARE OE THEM. OUR SALE SMEN We Grant Exclusive Use of Our Plan cured our services. wants it in your town. If you accept our proposition we will agree not to sell it to any other competitor i in your town as long as you remain our customer. desire to increase your business with our plan, do not delay writing us. If you do delay, it may be that your competitor will have already se- We will close the deal with the first merchant who Address If you BRENARD MFG. CO., Iowa City, Iowa 24 GRAND RAPIDS GREAT. Reasons for Her Supremacy as a Furniture Market. The fact that Grand Rapids is the big furniture market of the world, where 300 makers meet nearly 2,000 buyers semi-annually, and the further fact that it has achieved this dis- tinction in competition with such hustling, important centers as New York and Chicago, and that it 1s rapidly increasing its lead—is due to something more tangible than mere luck or accident. The 300 or more outside exhibitors do not show in Grand Rapids at great expense, because they like the city or its health-giving climate, but because here is the place where they meet the buyer and sell a large share of their product. Sentiment cuts mighty little figure with these hard- headed, cold-blooded. shrewd, calcu- lating furniture makers;—they want orders—and Grand Rapids the goods! delivers The outside exhibitors show here, not from choice, but from necesstty. But why do so many big buyers come here? Partly because the exhi- bits are here, but primarily because Grand Rapids styles and standards— the furniture actually designed and made in Grand Rapids by its citizens —have long enjoyed and deserved a reputation for excellency and superi- ority which compels the attention and interest of every wide-awake dealer in good furniture throughout the United States and of many from be- yond its borders. Grand Rapids manufacturers have made this city the leading educational center for all matters pertaining to good furniture; their designs and methods are copied and imitated by most other makers of furniture—and that is the reason why Grand Rapids is the Market. It will continue to hold its pre-eminent place so long as it maintains the standards of su- perior excellence by which it has achieved this distinction. In the beginning—forty or fifty years ago—the pioneer furniture manufacturers of Grand Rapids had the foresight and courage to employ good designers and competent super- intendents; and this characteristic may be termed an accident of tem- perament rather than unusual oppor- tunity. There were then o*her places where furniture was made in larger measures than here, and there was nothing as regards material, labor or transportation more favorable to this community than many others. In fact, to this day Grand Rapids is at a disadvantage in most of these fac- tors as compared with other places. It is therefore fair to conclude that the brains and courage of its pioneers were the factors which lead to the conditions as they are. In the course of several genera- tions, this city—favored in the be- ginning with a number of good de- signers and superintendents—grad- ually educated and trained an army of superior workmen in the various MICHIGAN furniture crafts not equalled else- where. There is more to good furni- ture than a picture, or the assembling of tortured wood; it must possess the distinctive charm of “class” and good taste. These are impossible except where the designer, the craftsman and the entire organization have been trained and skilled to produce these effects and to insure the satisfaction of quality long after the price has been forgotten. Paris and millinery —Birmingham and steel goods—Bos- ton and shoes—have achieved prom- inence for like or similar reasons— not by accident. Some thirteen years ago, when I became associated w th the Globe Co. of Cincinnati, about fifty of The Wernicke company’s best workmen were induced to move from Grand TRADESMAN of the furniture industry in this city and its ultimate pre-eminence in such matters, more than all else, has until now helped to make this the Big Market. At best, good furniture—like fine clothes—belongs to the category of human wants, rather than needs; and our people as a whole are not yet sut- ficiently versed in furniture lore to bring the subject into the realm of current conversation. If—like mi- lady’s hat, corset or skirt—furniture fashions and furniture taste were among the things observed and talked about to a greater extent, the busi- ness would be more extensive and acquire greater stability. To bring this about, is beyond the individual maker or dealer, but the time is coming when the combined oO. H. L. WERNICKE. Rapids to Cincinnati with the bus1- ness, under promise that they would be given free passage if, after three months, they desired to return. They were given extra wages and an extra effort was made to satisfy the men, but before the three months had ex- pired all but a few had returned to Grand Rapids at their own expense. The reasons given were often evasive, but it was quite evident that the so- cial atmosphere and the fellowship which craftsmen enjoy here was lack- ing there—and nothing could induce them to stay. Furniture workers who leave Grand Rapids invariably return, while those who come here’ from other furniture centers are content to remain. The social environment re- sulting from the gradual development efforts of producers and distributors will and must abandon the “cut- price” and “job-lot” sale methods for educational publicity which will im- part interesting knowledge and create intelligent discussions about ther . furniture between neighbors and friends. It is up to Grand Rapids to occupy this advanced position be- fore it is taken by others. The furni- ture industry is suffering from un- der-consumption, not over-produc- tion. O. H. L. Wernicke. —_>2.2>——_- It is easier for the average woman to muster up courage to face a mouse than openly to defy fashion. ——_ee ef —_—_ People may speak well of the dead —because they had spoken otherwise while they were living. March 4, 1914 Where the Merchants All Take the Tradesman. Buchanan, March 2.—Buchanan was incorporated as a village in 1863, is located at the confluence of the St. Joseph river and McCoy Creek, whence excellent water power is de- rived, and on the M. C. and P. M. Rk. R., in Buchanan township, Ber- rien county, thirty miles southeast of St. Joseph, the county seat. It is lighted by electricity, has churches of several different denominations, two school buildings, a township library, water works, a volunteer fire depart- ment, an opera house, with a seating capacity of 500, two banks and one newspaper. In 1894 there was com- pleted a dam 400 feet long, furnish- ing 4.500 horse power to the Buchan- an Water Power &_ Electric Co. Among the more prominent manu- facturies are flouring mill, furniture specialty factory, axle works, garden plow and door hanger works, saw and planing mills, zinc collar pad factory, tool factory, foundry, cigar factory, etc. The shipments, which are large, comprise fruit, live stock, erain, general farm produce and out- put of factories. Population, 2,100. The progressiveness of the Buchanan merchants attracted my attention im mediately upon my entrance to this beautiful little village. The mer- chants have a cheery smile and a pleasant greeting for everybody who enters their respective places of bus- iness. The merchants have extended to the farmers of this vicinity a very cordial invitation to make Buchanan their town. The invitation is gotten up in the form of a poster about 18x24 printed on good quality paper and contains a number of beautiful views and street scenes which is very at- tractive. This is what the mer- chants say in closing their invitation. “Come in often and when in town, make your presence known. Join us in the effort to make Buchanan a bigger, better, livelier town—a center for social and commercial activities —and the whole countryside will be the better for it. Yours to serve, E. S. Roe, the Hardware Man, President Buchanan Merchants’ As- sociation. D, L. Boardman, dry goods. C. D. Kent, grocer. First National Bank. Pears-East Grain Co. Cc. B. Treat & Co, grocers. Jack Bishop, the man who is mak- ine the Buchanan hen famous. Lee Bros. & Co., bankers. B. R. Dresenbere & Bro., dry goods and clothing. Bainton Bros. flour and feed. Ellsworth’s Corner Pharmacy. M. J. Kelling cigars and tobacco. E. E: Remington, horse shoeing and general blacksmithing. H.R. Adams, hardware dealer. D. D. Panghorn & Co., grocers. Sanders & Allen. dealers in farm implements, buggies, wagons, har- ness, etc. H. A. Tauch, jeweler. Richards & Emerson, furniture deal- ers. W.N. Brodick, druggist. D. P. Merson, meat dealer. M. Reams, grocers. Carmer & Carmer, dealers in boots and shoes. Buchanan Garage, H. H. Beck, man- ager.” It is unnecessary for me to state that the majority of Buchanan mer- chants are regular subscribers to and careful readers of the Tradesman, because they are a live lot of mer- chants and the live ones take time to read the Tradesman and -consider the dollar paid therefor to be the best investment they can possibly make, upon which they receive much greater returns than any dollar that is in- vested in their business. W. R. Wagers. ———.»--- a Some women change color—if the first package is not satisfactory. ——___. The Quota Idea Applied to Selling Findings. A problem that every dealer has to contend with is to get the clerks to. sell without offending To my mind, the quota system is a good plan for shoe deal- ers to adopt. This system is em- ployed by a great many, of the larg- est concerns selling goods to the re- findings customers. tailer, so why should not the retailer apply it in handling his own clerks? Ilere is my idea for what it is worth. If you wish to print it you may do so. In the first place, I would carry a good line of findings, and I would have all the new things in stock long before the department stores made it unprofitable to carry them by cut- ting the prices down to a minimum. 1 would make the findings end of my business a separate business,. or department from IT would buy for the find- a separate shoes altogether. ings department as if it was a store of itself. Ud keep the financial ac- counts separate from the shoes. I'd charge all the necessary selling ex- penses, all the advertising costs and every item of equipment used for findings to that department. I'd charge up a proper amount of rent to he department, and a proper propor- tion of all other expenses, and then I'd run the department to make money. IT would have my clerks understand that the findings end of the business was just as important as any other part of it, and that sales made in this department might be considered as extras—bearing an extra profit for the firm. And I would offer prizes for suggestions that would lead to improving the business of the find- ings department. Perhaps a dollar an idea, as that has been done in other stores with success, would do. I'd pay for suggestions that could be used for increasing the sales and for the suggestion of new articles that will sell. I’d pay for all the ideas that were adopted. And in that way I think I would get the clerks interested. Now I come to my quota idea. I’d count one point for every 10 cent sale in the findings department. If it was polish I’d give three points for the sale of a 25c bottle instead of a 10 cent size. If there were two articles of similar nature, one selling at 10 cents and the other at 15 cents I'd give two points for the 15 cent sale and only one for the 10 cent sale. The idea is to boost the sale of the higher-priced articles, which in ninety-nine cases out of a hundred carry a larger per cent of profit. I'd some cases. If I stocked an article that was not usually purchased without some urg- ing, or the display of efficient sales- give double points in manship, or one that paid an extra good profit, ’'d put extra points on it for the purpose of getting rid of it at once. For the first year I’d give quar- terly prizes for the largest number Or Vd hang up a certain amount of money and divide it according to sales. Dur- ing this contest I would keep track of the individual findings sales of each clerk. If one seemed to lag behind I’d find out the reason why. If he needed speeding up, a quiet talk along the line of suggestions for making more sales might make him more efficient. Or, I might find that his duties were of such a _ nature that he had not the opportunities to suggest findings to as tomers as the other clerks. by the end of the year the exact of points made by any clerk. many cus- I'd know standing of each salesman, and I’d know pretty clearly why they sold un- equal amounts, if that was the case. My system of accounting would take into consideration each month of the I’d know which months pro- duced the most business, and why. l’d know what articles that sold the best during one month and not in another. And I’d try and introduce articles that would take their places in the off months, so as to keep an year. even sale of findings during every month of the year. Then I'd appoint one clerk to look after the buying and running of the findings business just about that time I'd find it more profitable to have it looked after more closely than I could spare the time to do it. because The second vear I'd give each clerk a quota of sales to make in the find- month. I would not place this too high, but ings department each would make it fair and equitable, changing it every year to conform with the sales of the corresponding Then I'd place the men in competition with month of the previous year. each other and spur them on with special privileges for the highest. The man who made his month’s quo- ta first, perhaps I’d give a day off, or perhaps I’d give money prizes, or perhaps I'd give the clerk who got the largest number of points above his quota during the year, a course in salesmanship in some cor- respondence school, or window trim- Well known among con- sumers. The line that’s easy to sell. AONORBILT SHOES ming, or advertising, or whatever he was most interested in. Or I might give him an encyclopedia, or a busi- ness library, or a set of books by some classic writer. I’d try to give something that was worth working for. Vd want the clerks to want what was offered—want it enough to work for. I believe my quota idea eagerly would make a good impression on my clerks and increase the sale of findings and my profits——Correspondence Shoe Retailer. —_>-.___ A good many merchants are far more anxious to get their gross re- ceipts totalled up each month than their gross expenses, but the latter are the more important. by Hirth-Krause Co.” Michigan city to his trade. profit producers. “We know of no better work shoes than those made So writes a progressive shoe dealer in a Western Experience has taught him this. You may profit by his experience if you will stock our Rouge Rex Shoes to which he refers. They are made for service. demands made upon them. They are trade builders and They measure up to the Write for our salesman, or a case of samples. Hirth-Krause Company Hide to Shoe Tanners and Shoe Manufacturers Grand Rapids, Mich. Supply your trade with the popular SANDOW BOOTS DUCK VAMP WITH PURE GUM UPPERS This is one of the Famous WALES-GOODYEAR BEAR BRAND You simply cannot go wrong on it. Orders Solicited Herold-Bertsch Shoe Co. Mfg. ‘‘Bertsch”’ and ‘‘H.B.’’ Hard Pan Shoes Grand Rapids, Mich. MICHIGAN TRADESMAN March 4, 1914 / | _ WOMANS WORLD | Why Domestic Life Stands in Dis- favor. Written for the Tradesman. “I simply envy my sewing _ girl when I hand her her pay; envy every schoolma’am and saleslady and house- maid in town when she draws her Orville, a oi thirty-five. “My soul is tired to death with working, working, working, working, and no tangible results. money!” exclaimed Mrs. bright matron “It isn't that I want the money so badly. Ever since we were married Carl has made me feel that every dollar he earns is as much mine as his. Now when so many of our friends are suffering from the depres- sion in business and loss of positions, my husband has an assured place and an undiminished salary. Financially I have nothing to complain of. And really I dress better and have more to spend on myself than I did when I Was a girl and worked as a stenog- rapher in an office. “The trouble is that I am putting forth my effort all the time for such indirect results. I have nothing to show for my work. I spend three or four hours, we will say, in get- ting up an extra good dinner, prepar- ing one or more of Carl’s favorite dishes. We all enjoy the meal, but in forty minutes it has vanished from sight. I sweep and dust rooms, only to see them, on the same day or at most the same week, become again littered and dirty and ready for an- other cleaning up. I comb the chil- dren’s hair and make them tidy for school this morning. The same task must be performed again to-morrow morning and next day morning and so on. The life of a wife and mother is just an endless succession of these petty duties, and she never can see that she has accomplished anything. It is like a treadmill—the poor horse has to keep going all the tirne and never gets ahead any. It makes me weary to look back and dizzy to look forward. “Years ago when I worked in the office, I used to feel such a satisfac- tion in getting off a big bunch of let- ters. What pride I had in the clean, errorless pages as I took them from the machine. And when Saturday night came and the manager handed me my check—well, that was my mo- ment of glory! It was a recognition of the fact that I was doing some part, small though it might be the great world’s work. , ih “It isn’t all a question of money, although I admit that the satisfaction which comes with money earned is wonderfully sweet. But there isn’t any other visible, tangible, expressi- ble reward for the home woman, nor any score of her merits and demerits. | often wish I had as much to incite me to my best efforts as the children have at school. They are so proud and happy when they can bring home standings that are especially good, and they must reach a certain mark Alas! there are no grades for their mother in order to pass their grades. to pass! “I don’t want to complain nor to become unhappy and_ discontented with my lot, but there is no denying that the daily occupation of such wo- men as I lacks the incentives that other vocations. present in full meas- ure. It is hard to keep up to one’s best. merely on the abstract ideal of doing one’s whole duty.” Mrs. Orville’s frank little plaint, uttered in no ill humor and with a matter-of-fact tions as they acceptance of condi- are, voices a_ feeling very widespread among her sex, the feeling that “the business of being a woman,” the ordinary domestic life of the woman who devotes her en- ergies to her family and her home, af- fords only very scanty returns either in money or distinction. The idea is very prevalent that the women who get out and do things have the bet- ter of their sisters who stay at home. The lure of achievement is upon women all over the land and in fact all over the civilized world. And one of its manifestations is the tend- ency among the brighest and best of the sex, those who have the most energy and ambition, the keenest brains and the most enlightened con- sciences, to avoid domestic life. Someone has said that “the lazy, inefficient, the purposeless girls fall back upon matrimony as the easiest means of support; the capable ones prefer to get out and taste the re- wards of their own exertions.” This may be putting the case rather strongly, but it remains true that many of the women who could make the very best homes either remain single or else, if they marry, after a short trial of housekeeping, abbre- viate their home duties and get back into business, or office work, or teach- ing. With some there is economic necessity for such measures: with others none at all, but the desire to get into the game is too strong to be resisted. That the world will lose immeasure- ably unless the tendency just spoken of can be curbed is evident. Ex- cept for those of very unusual en- dowments, no units of wealth that a woman may accumulate by her ef- forts, no outside activities however beneficient that she may carry on are of so great value to the community at large as the power she may wield through a well-ordered home and a husband and children inspired by her influence. Can domestic life be reinstated in favor with active, brainy women? It can not be made a directly money- making profession. No matter how large a bank account may be at her disposal, every woman of any intelli- gence knows that the money does not come as the direct result of her housekeeping and homemaking la- Nor, do the best she will, can she feel for these duties the peculiar zest and enthusiasm that attach to undertakings that can be made to pay out. Devoid of financial attractions,. the domestic life is lacking also in those other qualities which inhere in more public occupations, and which, while possessing perhaps little actual value, still, act upon both men and women as powerful spurs to effort. What human heart does not crave the name and the fame that result from doing something unusual or especially ex- cellent? bors. The local papers make mention of “our most substantial business men,” “one of our rising young lawyers,” “Mrs. So-and-So, the very accom- plished soloist,” or “Miss This-or- That, the unusually successful teach- er;’ but what enterprising reporter ever lets fall from his fluent pen any complimentary remarks regarding “our rising young housewives?” If Mrs. Orville or any other wife and mother should so perfect herself in every department of home-makinzg art that she could rightfully be class- ed as 100 per cent. efficient, would she receive a recognition for her at- tainments such as would be the nat- ural consequence of expert knowl- edge in almost any other line of ef- fort? Of course not. Beyond their own families and circles of immediate friends, who knows whether a woman is making a home all that it should be, or is one of the kind who, clad in a soiled kimono, sits in a rocker half the forenoon, chewing gum and reading Laura Jean Libby’s novels? Nor does any way readily occur to the mind of giving eminence to do- mestic excellence, that would not be travesty and and an un- affairs of burlesque seemly exposure of the family life. The business of being a woman is for yourself. Knowing the Facts ONCE your customer has tried an National Biscuit Company prod- ucts she knows that they are the best that she can buy or that you can sell. The woman who adds one more item to her list of National Biscuit goods pays a tribute to the facts in National Biscuit Company advertising. The first purchase of National Biscuit Company product by your customer will surely lead her to using a variety of them—a fact that you can prove A complete assortment of National Ea Biscuit Company goods in the famous ex = In-er-seal Trade Mark packages or the aa attractive glass front cans means better 3 merchandising and more biscuit business. Eup oe aap =! NATIONAL BISCUIT COMPANY HVE MAW (OH TOuE Om Tae SEA eens March 4, 1914 under two bans—the one of obscur- ity and the other of lack of tangible results. Can these be lifted? Can the work be so dignified and exalted in public estimation that high honor will attach to superior attainments in it? Can it be so visualized, so to speak, that the results will be patent to the ordinary observer? Or, if these fail, can women, having had their trial of doing things in the outer world and tasted all the fruits of such experience, rise to the height of returning to domestic life for the common good, there to labor con- tentedly, their only insignia of achievement being the deeds of their husbands and children? Quillo. —_2 22> Better Display Facilities. The retail shoe dealer who doesn’t realize that his display window is a business-builder is a provincial broth- er indeed. So indubitably good has the cus- tomary show window proved. itself to be, that many show merchants have taken steps to modify their store fronts in such a way as to provide more outside display space. “Island” cases have been arrang- ed between windows, with passage ways on either side. Even in small shops possessing a_ single window, resourceful store architects have hit upon the expedient of building a shal- low cabinet along the wall across the entrance from the single window. Sometimes these shallow cases are the same depth—12 to 18 inches— front and back; sometimes shallow in front and somewhat deeper at the door. Where the construction will not permit an “island” case, an interior cabinet can sometimes be placed where the door would commonly be expected, the door giving on the .entrance-way to the right or left, or both right and left, of the interior cabinet. If the display of attractive mer- chandise is a good thing for the front of the store looking out on the street, why isn’t it a good thing for the in- terior as well? Verily it is, albeit a good many shoe dealers have been a bit tardy in coming to find it out. Display cases, sumptuously built in cases of glass. metal and fine cab- inet woods or marble, are being used extensively. In many stores where natural illumination is defective, es- pecially if the day be dark or the hour late, these cases are electrically lighted. In addition to this, wall cases and cabinets, often of the built-in type, are being introduced. —— +> Find the Balloon. A merchant in Riverside, Calif., re- cently sent up a large illustrated paper balloon from the roof of his — store building. Attached to this was an order on the merchant for five dollars in gold to be awarded the finder of the balloon. This is not a new scheme by any means, it has been used often, but seems to al- ways attract much interest. > Anyway, it’s better to be disappoint- ed in love than in marriage. MICHIGAN REPRESENTATIVE RETAILERS. Wm. McMorris President State As- sociation. Wim. McMorris was born on a farm near Toronto, Ontario, Jan. 22, 1863. His father and mother were both of Scotch-Irish descent. At the age of 12 years Mr. McMorris took to the lakes as a sailor and after four years service became master and pilot, in which capacity he sailed the lakes He retired from this business in 1886 to engage in the meat several seasons. business at Bay City, which he con- ducted six years. He then engaged in the manufacture of staves and head- ing for three years. In 1895 he went back to the meat business and fifteen years ago he added a line of groceries, which he has conducted ever since. He is located at the corner of Bangor street and Marquette avenue and the building has recently come into his possession as the result of litigation covering a period of seven years. Mr. McMorris was married in 1885 to Miss Katherine Zebach, who was a native of Switzerland and who’ was unable to speak any language other than her native tongue until she was 15 years old. She was married at the age of 22 and the family rejoice in the advent of five children—two boys and three girls. Mr. McMorris is a Red Man, a Woodman, an Odd Fellow and an attendant at tte church. Presbyterian He attributes his success to hard knocks and to being strictly hon- est in his dealings. He has long beena member of the Retail Grocers and General Merchants’ Michigan, having served the organiza- Association of tion several years on committees. In 1912 he was elected Second Vice- President. In 1913 he was promoted to First Vice-President and at the the convention held in this city last week he was elevated to the office of TRADESMAN the Presidency, which position he will, undoubtedly, fill with dignity and dis- cretion, reflecting credit upon him- self and honor upon the organization. —-o + + His Feet Were Clean. Billy, the grocer’s boy, was lumber- ing up the kitchen stairs at Mrs. Clarke’s, with his arms filled with par- cels, “Boy,” called out Mrs. Clarke, some- what sharply, from above, “are your feet clean?” “Yes’m,” was the prompt reply, as he continued climbing the stairs, “it’s only me shoes that’s dirty.” STATE OF MICHIGAN. The Circuit Court for the County of Ionia, In Chancery. In the matter of the Portland Manu- facturing Company— William F. Selleck, Receiver. To the _ creditors, stockhalders and other persons interested in the Portland Manufacturing Company and to all whom it may concern: Notice is hereby given that pursuant to an order and decree of the Circuit Court for the County of Ionia, in Chancery, in the above entitled matter, made on the third day of February, 1914, and filed and entered in said mat- ter on February fourth, 1914, I will sell at public auction or vendue to the highest bidder on Thursday, the 2d day of April, 1914, at One O’clock in the afternoon, at the front door of the Place of business of the Portland Manufactur- ing Company, on Bridge Street in the Village of Portland, all of the property and effects, both personal and real of the Portland Manufacturing Company. You will further take notice that it is further provided by the said order of the said court that if any person desires to bid for said property at any time before the day of sale they shall make a sealed bid or offer accompanied by ten per cent. certified check and if such sealed bid should exceed the amount of the highest bid offered at public sale then and in such case such sealed bid might be considered at such public sale and be then and there pub- licly announced. In pursuance of the last above named provision of such decree I further give notice that I will accept bids for all of the property of the said Portland Manufacturing Company in sealed bids which said bids must be accompanied by a certified check for at least ten per cent. of the amount of such bid as a guarantee that the bidder will pay the amount of the bid as soon as the sale is confirmed by the court. I further give notice so that all par- ties may have an equal show that any person bidding at the public sale will 29 in like manner by the receiver be re- quired to deliver a certified check or an amount of money equal to ten per cent. of the bid under the understanding that such money or check is received as a guarantee that the amount of the bid will be paid if such sale is approved by the court. Should any person or firm present sealed bids as herein provided and their bid should not prove to be the highest bid for such property then and in such case such certified check will be re- turned forthwith to the bidder, or to the party to whom he directs the check to be sent, and in case any sale made is not affirmed by the Court any check or money deposited as a guarantee will be forthwith returned to the bidder. The REAL ESTATE to be sold at said sale is described as follows, to-wit: all those certain pieces vr parcels of prop- erty situated in the village of Portland, County -f Ionia and State of Michigan and described as follows: The south fifty (50) feet of Lot seven (7) of the original plat of the Village of Portland; also a piece or parcel of land described as beginning at the southwest corner of said lot seven (7) running thence westerly along Water Street to the intersection of Broad Street; thence easterly along Broad Street to Grand tiver; thence down Grand River to the south line of lot seven (7) aforesaid; thence westerly to the place of begin- ning together with the buildings thereon situated and all boilers, engines, ma- chines therein used, and shafting, piping and all other machinery thereto attached. Said real estate will be sold subject to a mortgage thereon of Three Thou- sand ($3,000) Dollars and six per cent. interest since May 17th, 1913. The PERSONAL PROPERTY is herein briefly described as all the goods, wares, merchandise, bills receivable, accounts receivable, manufactured goods, lumber and material for the manufacture of washing machines and motors, the man- ufactured goods being washing machines and motors, all of which property is itemized in the inventory taken January first, 1914, with the exception of the bills receivable and the accounts receiv- able and those items appear by the books of the Portland Manufacturing Company and may be seen by all prospective buy- ers at the office of the Portland Manu- facturing Company, Portland, Michigan, and the copy of said inventory is also on exhibition at the office of Portland Man- ufacturing Company, Portland. Michigan, and can also be seen at the office of the Register of this Court at the Court House in the City of Ionia, Michigan, intending hereby to include every article of every name and nature including office fixtures and furniture and sup- plies of every description. Bidders will take notice that inasmuch as the Portland Manufacturing Company represents an established business and fully believing that a very much larger sum can be realized by selling the entire plant and property on one bid that the bid solicited by this notice is for the entire real and personal property. Dated, February 7th, 1914. WILLIAM F. SELLECK, Receiver of the Portland Mfg. Co. NIT construction and factory methods have worked wonders in the matter of store equipment. Values have increased and merchan- dizing ideas have been developed. Now the small general store can have WILMARTH SHOW CASE CO. THE rLidds, ANE VW MTOM TEN LILA 1542 Jefferson Ave. standardized fixtures that compare favorably with the most expensive that the city store can buy. : logue and learn how you can improve your store—at a moderate price. Send for a cata- Grand Rapids, Mich. MICHIGAN TRADESMAN March 4, 1914 fh. ‘ ie = = N nl All =" Ny oe. od ee ene) es 5 er Us DS = par ——s, =; = = ee ee oe — pay = ~ “_ = ae NX - mS = = e = 2 — — - a = x ae : = : = = > S 5 — gy =< = Ee = 2) 28 4 = =e) J". Be OL cent Michigan Retail Hardware Association. President—C. E. Dickinson, St. Joseph. oe -President—Frank Strong, Battle reek. Secretary—A. J. Scott, Marine City. _Treasurer—William bias nintiuidel Detroit. Store.* *Paper read at annual _ convention Michigan Retail Hardware Association by E. J. Morgan, of Cadillac. It is a great pleasure for me to be with you again this year, to see the faces that | have been accustomed to see for the past twelve years and to enjoy the social as well as the busi- ness privileges of our twentieth an- nual convention. It seems to me there could not be a more loyal and business like set of men gathered together than I al- ways meet at these conventions. I am glad to see the new faces here to-day, for they are what keep our or- ganization the foremost in our land. Preparing a paper is not my long suit, I would rather sell hardware or a furnace. However, as the commit- tee was kind enough to honor me with an invitation I decided I would be generous enough to appreciate it and accept and do my hest with my sub- ject. T have been connected with the re- tail hardware trade for thirty years and in that time I have seen a great many changes in the shop relation to the store. Some have been very pleasant and some were not. I can call to mind more than once when I would go down in the morning and find the man that I wanted in some pressing job not able to show up. In the early day the shop was necessary to the store for then we made all the tinware, pipe, gutter, etc., and the shop was more or less a revenue get- ter. To-day I do not believe the tin shop is of as much value to the hard- ware store as it was thirty years ago, unless it 1s set aside from the. store entirely with a competent superin- tendent who is capable of running the affairs of same, keeping a separate set of books. You will say that it is a hard matter to get a man who can do this and one you can trust, but he is to be gotten by paying him what he is worth. When _ you find him and are satisfied he is sober and honest and can manage your shop, sell him an interset and he will soon organize your shop and you will find its relations much pleasanter. Give him encouragement and work with him. Set aside ample capital for him to carry on his business. See that the tools are up-to-date. Thus equipped, he will show you he can make a lot of material as cheap as you can buy it. Under the above plan you will al- ways have a man who is on the alert for work, who is out and gets next to what is coming up and gets a chance to figure when if he were not out it would go to some one else. He is out among his men. lle sees if they are doing a day’s work. He finds out if it is being done to the satisfaction of the customer. He is loose to plan work and get material on the ground so his men will not “time .in shop.” He can take time to figure plans care- fully, whereas you could not without being bothered. He can look up work in nearby towns which you would not have time to do and there is a lot of new things in the line to be worked up that you now wait for your customer to call for. I find that the shop business can be canvassed for (as we did of you for mowers), and iurnace jobs, lighting plants and plumbing work picked up. Last, but be charging up not least, he is looking after your in- terests and by his so doing brings your relations closer. Now about mechanics. What is going to become of the trades? No boy wants to learn. Why don’t boys want to learn to be one of the three mechanics (the combination man is about gone)? things: Because of three first, the mechanic of to-day does not want to be bothered show- ing him; second, the boy wants you to pay him full wages and teach him a trade also; third, the average boy lacks the staying qualities to stick it through, but with the superintendent plan there is some one to see that the right boy gets started, and gives him encouragement and sees he gets a square deal and this, to me, seems the only plan for us to grow our own men and some for the other fellow. I find that it is easier to grow steamfitters and plumbers than tin- ners, for the demand is greater for them, but we must not loose sight of the latter trade, for there will always be a place for an all round tinner. Now, I am going to touch on the shop’s work and will start on the sheet metal branch. It is said that there is no use trying to make any- thing in this line of material that is regular, for you can buy it cheaper than you can make it, and I do not know but what that is about right unless you have an A. No. L tinner and tools up-to-date. Then you can make your furnace pipes and elbows, cornice, blow pipes, box gutters, ridge roll and tin valley as cheaply as you can buy them. By making this class of material it helps out when there is With deep regret we announce the death of our partner Mr. Charles C. Philbrick at Chicago, February sixteenth. He had been identified with this business for fifty years, becoming a member of the firm in 1881. His death is a sad loss and came very unexpectedly, just as he was leaving for a short vacation and needed rest. FOSTER, STEVENS & CO. Grand Rapids, Mich. Michigan Hardware Company Exclusively Wholesale WV Grand Rapids, Mich. Corner Oakes St. and Ellsworth Ave. IMPERIAL BRAND Spraying Largest Line Compounds “«- Superior Quality Our Paris Green packed by our new American System. Reliable dealers wanted. CARPENTER-UDE:LL CHEM. CO., Address Dept. T., Grand Rapids, Mich. Reynolds Flexible a Shingles HAVE ENDORSEMENT OF o> aig Fire Resisting Fully Guaranteed ere een Ne Reynolds Slate Shingles After Five Years Wear Wood Shingles After Five Years Wear Beware of Imitations. Ask for Sample and Booklet. Write us for Agency Proposition. Distributing Agents at Detroit Kalamazoo Columbus Youngstown Utica Milwaukee Saginaw Battle Creek Cleveland Buffalo Scranton St. Paul Lansing Flint : Cincinnati pain Boston Lincoln, Neb. Jackson Toledo Dayton Syr. Worcester Chicago : And NEW YORK | CITY H. M. REYNOLDS ‘ASPHALT SHINGLE CO. Original Manufacturer, GRAND RAPIDS, MICH. ee ee - March 4, 1914 MICHIGAN TRADESMAN $1 not much else doing and keeps your er dealers not to let the other fel- Boomlets From Bay City. S s eis Ss : : March 2.—Right you are, organization together. low do the figurine if you are not on Bay City, Mz git you < - a mua A cs Mr. Bullen. The sentence to which Furnaces. ee : ; you referred is incorrect. It should I find there are about 100 different Now, in closing, I would like to ask have been written, “to bathe my NON-POISONOUS : : i : aa ae . superheated face and hands.” ne kinds made and that there are just as few questions: i M MMille ee eee . What does your labor on steam jobs et. Hay City’s newly Strike A h Saf Match many dealers handling them, and I le enue tins - ee am JOOS appointed postmaster, was fully in- trike Anywhere satety Matches fimd when bidding that the price OS DEF toot of radiators? / stalled yesterday. Mr. Miller is an Price for Price for varies with the kind of one figured What is your average per cent. for ae being San It oe anh ovat "Scan c Ss « > r at, i i . > abie the arge numbDer who have ; and the poor customer is led to be- plumbing labor: : been discovered since 'Woodrow “eu 7" To elieve that they are all best and that What per cent of your furnace job Wilson was nominated for the Presi- No. 5 size—5 boxes to package, bad the other fellow is a robber, but I will is labor? dents However, Mr. Millers claim a “$3.50 $3.60 f . , an : : a S oe Gase ......6...- eee ces adace i . cay blotheus. ches he. will dee i These are facts which every man 35 consistent, because he advocated i “ Say, brothers, that he wil think in : 4 ‘i for al Mr. Wilson many months before the BIRD’S-EYE side of three years if he takes the ‘mning a shop should know for these convention was held. No. 5 size—packed 5 boxes in cheap one that he was mistaken, [ Will keep him in the road. The ma- Many merchants are preparing for er ta 2 a” 40 3.50 SL Ben cae . terial part of job can be seen, but the SPring business by decorating their think where dealers are installing the oe . ; a aa windows with Whe latest spring crea | _ _ BLACK DIAMOND ordinary type of furnace and compet- ‘40°F 18 where we go astray. tions in merchandise. No. 5 size—packed 5 boxes in : ee a : a TI meat TC Of exe | package, 20 packages (100 ing with one another it is the thin- le greatest event of the boxes) in case ........... 1,825 «$40 ,’ nest picking the shop gets and I be St. Peter’s Welcome to the Traveler. year will be the conv ention at Sagi- MARGUERITE ‘ ‘king os gets ¢ - vay : : : T . level dhe time ie f i. sae Ina small Virgina village on the rocky nN in June. Every U.C 7 Tet te No. 5 size—packed 12 boxes in ieve the time is not far distant when - date states that he is oe Che package, 12 packages (144, you will see the number greatly re- eastern shore, a weary drummer sought Saginaw boys claim that everything boxes) im case .........,.. 4.40 4.65 duced and the furnace business put @ bed where he could rest and snore. oa. to ee ape ee a SEARCH LIGHT : a rp a a | l1owling success will be done. €reS No. 5 size—packed 12 boxes in on a higher plane and bringing bet- The day had been a hard one and no hoping it will be the greatest ever. package, 12 packages (144 ter prices. The furnace is fast tak- orders came his way, and what the poor Last week the writer was fully boxes) im ¢ase ............. 4.40 4.65 ing the place of steam and hot water old drummer said St. Peter would not copes that, as a rule, men know BLUE BIRD fay : : a | ‘ i : very little regarding their neighbors, No. 5 size—packed 1 doz. boxes or residence nities and, w hen Pprop- say. But I guess Peter only smiled, for because a resident of a town about in package, 12 packages (144 | erly installed, gives good service. We he can understand that all poor drum- fifty miles distant from Bay City GHEE) TA ORME oie enee ee aes 410 4.36 have a ey that is 40x80 with 22 mers must go through the tortures of Wa@S met who did not know that there : CRESCENT a: ; 5 are three sugar factories in this city No. 5 size—packed 12 boxes in foot ceiling in which we installed a the damned. So slowly to his room he ©; hich 36 ae : : package, 12 packages (144 i i : in Which 25,000 tons of sugar were boxes) in case 4.00 4.25 32 inch furnace eleven years ago. went with aching heart and head. He manufactured last year. He did not oe ee : Then the church was 60 feet long and threw his clothes across a chair and Ma that the Industrial W one ee i c : “ate ‘ ac od 2 ~ o - we placed four hot air registers and straightway was in bed. He heard a fi “i oie oo package, 12 packages (144 pe i . A b c < € > 5 E it did fair work, but about five years train go down the track a-blowing off ea Ey : 1 URGE A ONE oe sa ter ee nec — ’ J : make a specialty of a crane mountec BLACK SWAN ago they decided to add 20 feet to its steam, and soon his ship was anchor- on wheels, that has greater power Na & dee-geched 12 basen ne . © r - ~ . fr < oO . oO ‘ + 7 jee the length. Then the center beam ed in the harbor of a dream. He stood a ve cory a 7 or m package, 12 packages (144 ‘ i : i Loe sos e world. e had no €arnea Of Howes) 0) Case ............. 3.70 3.85 had to come out and now we are heat- before a temple Ete soomenton in its op ay City’s coal mines, where more euer Alen GCueApeeY ing 70,000 cubic feet with one regis- glory. He saw St. Peter coming down ¢oal is mined than in the wicitity Of ie + sine—oacked 14 hanes th ter and making an equal distribution. to ask him for his story. His heart any other city of our State. Other packeas, 12 packages as 1 , j i Hee : elas : : statements were made by this man oxeS) in CaSe€ ...........-. : . This shows what can be done when a grew sad within him. He began to feel ; ae , a 7 oo es ‘ / Le ut T have noted a sufficient number, RED DIAMOND furnace is properly installed. quite queer. He thought the life that | believe, to convince the most skep- No. 2 size—packed 12 boxes in in he had led would bar his entrance here. tical that if we were more ne ighborly package, 12 packages on oe Tl lumbi 1 i f tl | But the good old Saint smiled on him our knowledge of business would be oxes) in case ....... sereese : 1e plumbing branch of the shop i : : he Pp P and said, “Come in my man, all your ote complete. _ . a ANCHOR has drifted to the master plumber, ee March came in howling. May it No. 2 size—packed 1 doz. boxes ee i earthly cares axe over Votve m the § ... ait smitine Hh Con in package, 12 packages (144 which is a trade that is not so hard a. oe | i 2 : a: ; : i ! promised land. You’ve had a real bad ++ ___ GLOBE to growmenforastinners, as good ord von’ve cnsced and fed and aware Some stores are light in the day time No 1 size—packed 12 boxes in oo iL : el 8 ee u ' and me are lisht at nicht. The ackage, 6 k plumbers can command good wages you've swatted people on the nose, : be ls = s i +h 1 he . foxes} in Gas aiaigae s 70 = 2.85 anywhere and are hard to holdin rural |... , : successiul store is light all the time. oe ey, : cae ae : ia . you've got some people sore, you've flirt- STRIKE ON BOX MATCHES towns, for the cities never seem to ed with the girls and married one— es Ae have enough good mechanics. This and more, all night you’ve spent. in bee oe te is a business that the factory cannot playing cards and craps upon the floor, 60 packages (720 boxes) te a hls ae ' _ oh. : ' : ee hc ceca ‘ 2.75 ie take away from the shop (only the you've swindled your poor customers and wipe joints which they have nearly cheated hotel men, and more than one 139-141 Monrow St AL Si oe te i eae ' AL Size box—12 boxes in done. Plumbing is just coming in poor nigger you've beat up now and erating en packages, 60 packages (720 in many localities and there should . Thy. - > thine at v , ; a boxes) in case. Per case .... 1.90 2.00 J no t € then. W hy, all the things that you have aa ee. oe be a lot to do, for the State and local done I will not try to tell, and any but boards of health are going to insist a traveling man I sure would send to e e e ° ° on sewage systems and the farmers hell. I’ve watched you more than twen- Better Ruling, p rinting and Binding are going to be one of our best cus- ty years, as you have led that life of — tomers very shortly for this work as_ travel to and fro, across that land of and deliveries made when promised—that's our business. wellas for heating and lighting plants. awful strife. The food that you have On any ruled or printed forms, account books or any commercial printing we can give 2 i : i: : you better workmanship and better service than you have ever received: and the benefit of This branch is not like the furnace had to eat would kill the average man. our long experience in this class of work. 7c « vi bee : - Fates r = ? 1 r os eerie branch, [it is on 4 higher plane. It You've spent your life on dirty trains, Everything we sell is manufactured in our brings better returns for your labor. and breathed coal dust and sand, and own complete plant from the raw materials There is not much to be said about sometimes in the cold gray dawn, when Let us take it up with you . ° : . ee lo cas ra AA , x, price, for each job is an individual sleep is always sweet, you’ve had to : one hurry for a train through mud and rain neane Loose Leaf Binder Co. : : i. i... . Steam and Hot Water Heating. and sleet. There’s not a hotel bell hop RCMGAN Gicam and hot water heatine is an. Dut what from you would steal, and & other branch of shop work and is !om hotel proprietors you’ve got a one that requires skill as well as dirty deal. You’ve had to sleep in aw- strength. The fitter is like the plumb- ful beds, all full of bugs and bumps. er. There is a demand for him and it is not hard to grow him if vou have the right kind of raw material. This class of work requires the superin- tendent, for much time be lost in installing these plants if not start- ed right. I find there is, if properly handled, a fair compensation for your labor derived from this work and, if not properly handled, one can lose it can very easily. T would advise my broth- You’ve had to mix with people with bad breath and also mumps, you’ve had your orders cancelled, you’ve been kept in a stew by letters that the manager was always writing you. So come right up among us, no more goods will you sell, that twenty years that you sold goods was twenty years in hell. But °ne’er again will we speak of the things that you went through, for we’ve prepared the best we have for traveling men like you.” ERON” “PERCHERON COLLARS” Sun-Beam “PERCHERON COLLARS” settle all collar controversies. The ‘““PERCH- is made and guaranteed to fit the collar bone, thereby eliminating sore shoulders. ‘“‘Absolutely No Sore Shoulders Possible.’’ This alone surely will be to your advantage. logue No.8. WHY NOT? Send to-day for full particulars, and cata- wy ==SUN- ane TRAE MARA. 22 BROWN & SEHLER COMPANY HOME OF SUN-BEAM GOODS GRAND RAPIDS, : - MICHIGAN 32 MICHIGAN TRADESMAN March 4, 1914 — ~~ — ~ Grand Council of Michigan U. C. T. Grand Counselor—E. A. Welch, Kala- mazoo. Past Grand Counselor—John Q. Adams, Battle Creek. Grand Junior Counselor—M. S. Brown, Saginaw. Grand Secretary—Fred C. Richter, Traverse City. Grand Treasurer—J. C. Witliff, Port Huron. Grand Conductor — W. S. Lawton, Grand Rapids. Grand Page—E. J. Moutier, Detroit. Grand Sentinel—John -.—__—. A man who knows how to do one thing right may try to prove it by doing something else wrong. HOTEL CODY EUROPEAN GRAND RAPIDS, MICH. Best Beds That Money Can Buy March 4, 1914 UPPER PENINSULA. Recent News From the Cloverland of Michigan. Sault Ste. Marie, March 2.—George Wilcox, the popular manager of Grin- nell Bros music store, gave the em- ployes a banquet at the Murray Hill Hotel, which was greatly enjoyed by all present. A. H. Eddy, one of our leading grocers, accompanied by his brother J. B. Eddy, Deputy State Game Warden, left last week for Manitou- lin Island, Canada, to attend the fun- eral of their brother. They expect to return this week. We have often heard of a man being small enough to steal the cop- pers off a dead man’s eye, but Calu- met holds the record for the Upper Peninsula, as Roy Curray was arrest- ed on a charge of stealing $96 from Adolph Englert while on his death- bed in St. Joseph's hospital. Curry is charged with lifting the money from under the dying man’s pillow just before he passed away. Stacey FHlinks, while not a full- fledged traveling man, has been doing a heap of traveling during the past two weeks. Stacey has a responsible position with the Government here, and left for a visit to New York, Chicago and Detroit, but understood that he only got as far as Milwau- kee, where he spent the greater part of the time, as the attractions in Milwaukee so captivated Stacey that he did not notice the time slip by until it was time to return to his duties here. He reports having the time of his life, but denies the fact that he got married at Milwaukee. Ile can vouch for the beer that made Milwaukee famous. He tells his friends that it took him two days to be convinced that he was not in Ger- many while at Milwaukee. He can now drink a glass of beer with as much relish as he could the pure Lake Superior when he left, and seems very much refreshed after his journey. We are informed that the Wom- an’s Civic Club of Gladstone, has requested the Delta Board of Super- visors to establish a sealer of weights and measures and a special meeting has been called to investigate the matter of naming a county sealer of weights and measures. It is prob- able that the appointment will be made the first meeting of the next county board in May. We read with interest the Grand Rapids item in the Tradesman last week regarding the little town of Bellevue, which was getting its bumps “worse than the U. P.” We did not know but the “U. P.” meant the Up- per Peninsula, and if this report is not exaggerated, the correspondent cannot have a very good opinion of the Upper Peninsula, as we were re- marking after looking over all of the assignments and failures in the Lower Peninsula recorded each week, and were thankful that the dividine line of the Straits made it more safe for the business houses in the U. P. We were thinking of making the remark that it was not near as bad as the Lower Peninsula. W. H. O’Neal, hardware merchant, was called to Bay City last week by the death of his father. E. Fleming, proprietor of the gro- cery store on Easterday avenue, who has been quarantined for the past few weeks, has resumed business. It was quite a handicap to Mr. Fleming to be closed up meanwhile and _ his many friends are pleased to know that he is once more able to attend to business. The grocers and neigh- bors of Mr. Fleming were very consider- ate enough during his sickness and many pretty flowers were sent to him during his confinement. The Soo is putting up a pest house in readiness for any emergencies. The county infirmary building is being fully equipped. While we have only one case of smallpox on record in the city at the present time, it is MICHIGAN deemed wise by our health officials to prepare for war in time of peace. Lumber operations throughout the Uppen Peninsula are being brought to a close and in some cases opera- tions have been discontinued. The Freeman Lumber Co, at Engadine, expects to have a few more weeks of hauling during the season. The Central Paper Co. expects to start up its mill at Nogi March 1. It will finish cutting off its 8,000,000 feet of logs, leaving about 2,000,000 feet still to be hauled. This will help make business livelier at Nogi mean- while. J. B. Melody, special soap sales- man for Swiit & Co. in the Upper Peninsula, has just returned from a two weeks’ trip in the Copper Coun- try and reports a fair business, but not as active in general as it is around the Soo and points along the Soo line. There has been an unusual demand for hay throughout the country here- abouts and last week 400 tons were shipped out of Daiter alone. The roads are still in good condition and much hay is coming in through Chip- pewa county for shipment from the Soo. : The Soo is going to have another new industry, as W. H. Lewis, of DeTour, has secured the Upper Peninsula rights for “Earthquake,’ which is a cleaning compound which will be manufactured at the Soo. Mr. Lewis has been in the Soo for some time looking for a suit- able site in which to manufacture the compound and has practically decided on taking the Petoskey rug block on Ridge street, and expects to install the nec- essary equipment at once. The Soo will be the distributing point and the factory will employ a large number of demon- strators and salesmen to cover the ter- titory. “Earthquake” is put up in the form of soap which is dissolved in hot water and makes a lather for cleaning clothing, carpets and rugs. Greese spots and other foreign matter are removed by the evaporation as the lather dries and appears on surface in powdered form which is easily removed by dusting or brushing. It is reported that many Soo people are needlessly filling out statements for the income tax, The Soo is to have a trade carnival which promises to be a pleasing enter- tainment. The local merchants are lib- erally patronizing and encouraging the coming affair which is to be given at the armory on March 31 under the auspices of the Ladies’ Aid Society of the First Presbyterian church. Eighty popular young ladies will take part in the enter- tainment and the drills are being carried on with much enthusiasm, under the directorship of A. Dawson. It is ex- pected to eclipse anything of its kind ever given in the Soo. Every young lady participating will be attractively and distinctively gowned, each appearing to advertise a special line of business. The coming attraction is a novel one and has proved a success wherever given. Yesterday was “Go to Church Sunday” at the Soo and most of the churches were comfortably filled, although the cold wave struck us for the day and the atmosphere, being overly refreshing, very few people remained at home. Another letter from Former Governor Osborn, who is now hunting in the wilds of Africa, was received by the Soo Evening News and was very in- teresting to its many readers. Gatesville had the event of the season last week when Minrod Anthony Goetz, son of Anthony Goetz, proprietor of Gatesville’s leading general store, was united in marriage to Miss Agnus May McDonald. The couple were very popu- lar throughout the country anda large number of friends attended the wedding, after which a sumptious wedding break- fast was served at the home of the bride. A 6 o’clock dinner was served at the home of the groom’s parents and fifty- five guests enjoyed dancing until mid- night. Many beautiful and valuable gifts were received and the best wishes TRADESMAN of the community extended to the cou- ple for their future, N. DeKruyter, who for many years has been engaged in the grocery busi- ness at Rudyard, has discontinued busi- ness and expects to devote his entire time to farming at Kinross. R. Wall, for the past two years con- ducting a grocery store at 800 Pine street, has sold out to N. C. Norwaski. Mr. Wall is trying to dispose of the re- mainder of his property here and will then move to his former home in De- troit. Mr. Wall has been troubled for the past year with his eyes and found it necessary to retire from active busi- ness. He has made many friends while here who will regret to learn of his departure. Mr, Norwaski is a young man of promising ability and has had years of experience in the retail grocery business as clerks and bids fair to make a success of his new venture. With the closing of the rabbit season, March 1, numerous Chippewa county hunters were obliged to look around for other sport. It is reported the rabbit season has been very successful and many of the pets of the forest were bagged during the open season. There was an argument for a while regarding the closing season ending at midnight, I‘ebruary 28, but as the law reads from September 1 to March 1, inclusive, it made Sunday the last day. Wm. Howden, the hay king of the North, has placed his order for another new automobile again this year, although the one he had last year is still in the best condition. Mr. Howden’s only ob- ject in getting a new one, he states, is that he wanted the latest up-to-the- minute automobile on the market, as he is going through life for the last time and can take nothing with him and he wants to enjoy every minute meanwhile. He finds his greatest enjoyment in roam- ing through the country during the sum- mer months in his automobile. W. G. Tapert. —_-- > Propose’ to Propagate Bob Tailed Cats. David. Drummond (Brown & Seh- ler Co.) has a cat, of whose appear- One The He dotes on ance he was once very proud. of his neighbors has a bulldog. bulldog is an epicure. cat's tails. After amputating the tails of several cats in the neighborhood, the bulldog proceeded to appropriate the caudle appendage of Dave’s cat. Dave mourned the loss about as much as the cat did. He hied himself down to police headquarters and de- manded satisfaction. Dave had no union card, so the police gave him the stony eye. Then he sought out the prosecuting attorney, but that gentle- man was too busy accumulating evi- dence to convict Roy Blackburn on his second trial to bother with so in- significant a thine as a cat’s tail. Dave went home sore in spirit. fle wrestled with the problem into the deep hours of the night, when a bright idea struck him. He called to- gether the neighbors whose cats had suffered from the epicurean appetite of the bulldog and proposed to them that they join hands and propagate a new race of cats without tails. The idea met with instantaneous ac- ceptance. The Fifth Ward Bod Tail- ed Cat Club was organized on the spot, with David Drummond as Presi- dent. Bulldogs may come and bull- dogs may go, but they will have to migrate to some other locality than the Fifth Ward or else give up their craze for amputating cat’s tails. Grand Rapids—Mrs. F. H. Starkey recently underwent a serious opera- tion at Butterworth Hospital. 33 Newsy Notes of the Gripsack Bri- gade. Cheboygan—Ray Alton, traveling salesman, is in a serious condition at that Fred Meggitt home on Pine Hill While descending a flight of stairs at the Whiting House, avenue, Traverse City, he slipped on the brass the stair He bruised. binding on fell carpet and seventeen steps. broke two ribs and was_ badly Mrs. Alton, formerly Miss Beatrice Meggitt, is visiting her parents and he was brought here last night. Battle Longwell, who has been manager of the Gleene- Creek—George werck cigar store since its opening here has resigned to take a road po- sition with the Liggett, Myers To- Co. Elmer Prentice, ly with Oppenheimer hini Nashville—Clarence A. has sold the Wolcott which he has been proprietor for about a former- cigar bacco the store, will succeed Griffin House, of year, to Seroll Powers, who, in turn, disposed of the property to George McWha, of Vermontville. Mr. Mc Wha the management otf the place immediately and will, un- doubtedly give Nashville a_ hotel worthy of the town. City—Capt. of the car ferry Chief Wawatam, has purchased the Hotel will remodel it enlarge it purposes. assumed Mackinaw Robertson and for Lakeside and summer resort additional speakers have been secured for the twelfth annual Kapids These Grand Rapids — Three Grand Saturday evening. are Grand Counselor Welch of Kalamazoo, John A. Hoffman, of Kalamazoo, and James F. Hammell, of Lansing. W. S. Burns, chair- man of the entertainment commit- tee aet as The members of the committee in charge of the banquet are H. W. Hardwood, I. F. Gordon, B. A. Hud- son and F. D. Osgood. —_2-.—___ Conspicuous by Their Absence. banquet of Council will other toastmaster. The roll call of correspondents re- ceives but four responses this week: Detroit. Bay City. Traverse City. Sault Ste. Marie. The being: absentees are more numerous ; Saginaw. Owosso. Lansing. sattle Kalamazoo. Creek. Muskegon. Allen F. Rockwell, who has carefully the Rapids happen- ings for the past six months, has found chronicled Grand it necessary to retire, greatly to the re- gret of all concerned, Mr. Rockwell was a painstaking and reliable correspondent. His successor will probably be selected at the annual meeting of Grand Rapids Council Saturday afternoon. EAGLE HOTEL EUROPEAN GRAND RAPIDS, MICHIGAN YOU CAN PAY MORE BUT CAN GET NO BETTER 34 MICHIGAN TRADESMAN March 4, 1914 — pe PTS uy i e se = a = e 3% z g - ns ee a “a Z — Sf = 2 Z — weet 4 - : r— Gey ¥ ~ = — - ~~ le ’ f ow NG 7 Co +39) ana ort) IL ma Michigan Board of Pharmacy. President—Will E Collins, Owosso. secretary—E. T. Boden, Bay City. 'Treas >. E. Faulkner, Delton. Other Members—Chas. S. Koon, Mus- kegon; Leonard A. Seltzer, Detroit. Next Meeting—Grand Rapids, March 17, 18 and 19. Michigan State Pharmaceutical tion. President—D. G. Look, Lowell. Vice-Presidents—E. E Miller, Traverse City; C. A. Weaver, Detroit. Secretary—Von W Furniss, Nashville. Treasurer—Ed. Varnum, Jonesville. Executive Committee—D. . Alton, Fremont; Ed. W. Austin, Midland; C. S. Koon, Muskegon; R. W. Cochrane. Kalamazoo; James Robinson, Lansing; Grant Stevens, Detroit. Associa- Michigan Pharmaceutical Travelers’ As- sociation. President—Geo. H. Halpin, Secretary-Treasurer—W. 5S Grand Rapids. Grand Rapids Drug Club. President—Wm. C. Kirchgessner. Vice-President—E. D. De La Mater. Secretary and Treasurer—Wm. Tibbs. Executive Committee—Wm. Quigley, ree near saute Theron oo Detroit. ; Lawton, ae Yourself Out of ‘That ‘Rut. Pretty nearly the in the world is a buggy wheel hung on a well-greased axle and trav- along in a smooth-worn rut. experiences no keeps on turning round and round and round with But at the end of the journey it’s the driver that’s ahead. The wheel is still in the same old place, hanging on the same old axle, destined once more to travel round and round and round the next time the horse pulls. That's the way quite a few men do business. The wheels of trade are well oiled to start with, they slip into a well-worn groove, and in that they will continue until the very end of the journey. to real business yourself out of keep out. easiest running thing eling It meets no bumps, needless friction, out a halt. groove The first essential progress is to jolt the rut. The next is to The third is to take, from time to time, a broad view of your business surroundings. Too many merchants allow them- selves to run in a narrow groove— the groove of petty detail. They spend their time doing work that could just as well be done, and could be done just as well, by their clerks. Here’s a man who was a splendid salesman before he went into busi- ness for himself. It’s the easiest thing in the world for him to form the habit of spending all his time behind the counter, waiting nr cus- tomers. This chap may have prided himself on his mastery of store ar- rangement, and may spend the ma- jor share of his time in shifting car- tons and concocting widow displays. Or another may be a good hand book-keeping, and may take the real pleasure in posting the ledger. Any druggist is bound to be load- ed with much detail work. He can't escape it. He cant dodge it. But, far more than a clerk or a _ book- keeper or a window — trimmer, the is the directing And many where there’s of room for the business druggist proprietor head of a_ business. cases—imore especially still lots to grow—it will pay to add an extra helper, or hire a book-keeper, and devote more of your own time to di- recting your Haul off, and then, step back half half a hundred paces, the store, business. now a dozen or and regard stock and staff from a new You may ind that, plodding along from day to day, en- in little things, you've over- looked quite a few really big things that count far more. standpoint. 4 grossed The druggist-proprietor is a gen- eral, not a private. He ought to be able to do everything that the pri- vate does; but more than that, he ought to give his first attention to generalship. This for two reasons— fairness to himself; second, in fairness to those who work for him. first, in a hardware man who takes pride in his salesmanship. He likes to stand behind the counter. He is an A-1 salesman, too. Each incom- ing customer makes a dash for the proprietor if the latter is disengaged. Every clerk holds back until he’s sure I know that the proprietor doesn’t intend to wait on the newcomer. “T’ve got to do it,” the merchant explained the other day. “If I don’t take a hand in the selling I’d be on the rocks. Business is poor enough Every now and than, just when | think things are all right, a bunch of drafts come in all at once and knock me endways. And I can’t leave the selling to the clerks. Why, I sell as much as the rest of the staff put together It’s my work be- hind the counter that keeps things going.” aS it is. has sell I know a rival merchant who flourishing business. He can goods. Now and then he does sell them, as an object lesson to the youngsters behind his counters.. He can design window displays and think up advertising ideas—but when he thinks of a nifty display he tells one of the staff how to put it together. He never was a good book-keeper a technical sense, but he has never had a dozen drafts come in “all in a bunch” and he knows enough to see that accounts are rendered before the customers have time to forget what became of their purchases. Instead of putting in all his days in detail work, he spends a share of his time studying the markets. He is watchful of any impending rise in prices, and alert for every chance to buy cheap. In his newspaper he read a few years ago of disaffection in Formosa. By the time camphor prices commenced to soar he was stocked for a goodly siege. Hie watches too, for new lines of goods, and ex- periments judiciously with everything that looks promising. By the his more time competitors lize that a novelty is cautious rea- “catching on” in other places he is selling out his second re-order to On the other hand, ences every and then with his clerks, finds out what goods are sell- ing fast, what are going slowly, and what goods the customers ask for that aren’t in stock. He studies the buying public of his own town with an eye of ascertaining its needs, and studies the wholesale end of the business with a view to finding lines that will fill those particular needs. Instead of putting in all his time waiting on people who come to buy, he spends a part of his time devising schemes for bringing new customers to the When their customers. he holds confer- now store. they come, a bunch of clerks who haven't had all the initiative coddled out of them by a too diligent proprietor are in shape to provide a good store ser- vice, show the goods properly, urge the strong selling points of every article, and call attention to other lines. Keeping down the running penses is a good thing. There is a limit to the number of hands which a retail business can carry. But in the selection of a staff it is individ- ual efficiency that counts, not num- bers. In economizing the frills should be lopped off, not the essen- tials. The proprietor who loads him- self with detail work which the mem- bers of his staff have ample time and ability to do is practicing mighty poor economy. William Edward Park. —_»->___ The Accommodating Drug Store. Whether it ex- may or may not have been a grievous mistake to begin with, it has come to be a settled fact that we expect always to find in the drug store, postage stamps and the town directory. Now it would seem to be the part of good sense and good judgment, that if you are going to do a thing, do it right. Put the direc- tory in a convenient place; when 1 say convenient, I mean convenient for you and also for the customer. It need not be near the door, better further down the line, but fix it so that it can be conveniently used. Now put a sign up: DIRCTORY HERE. then peopie can find it without troub- ling you, thereby saving time both for themselves and for you. In this way it becomes a real convenience and does not disturb the clerks if they are busy. When I go into a drug store in search of the directory I al- ways look carefully around, but nine times out of ten I have to ask for it. I assume that the average person is grateful for the accommodation: and would rather not give more trouble than necessary, It is just the same way with post- age stamps. If you’re going to sell ‘em, sell ‘em. Do it cheerfully, and then you will get all the benefit there is in the transaction if there is any Again, make it as convenient for and the customers as_ pos- tlave one place to sell them and put a yourself sible. from sign up over it as you did with the directory, POSTAGE STAMPS? CERTAINLY! ALL YOU WANT RIGHT HERE. This again saves time and labor, and puts the customer at ease. That is as far as | would extend the “free list,” but if any one should ask for a glass of water or a match, give it to them and throw ina smile to put them at their ease, perhaps they did not like to ask, and that reminds me; at that little summer store I have spoken of before, there one day drove up three men, one of whom was an old sea captain, with a voice like a fog horn. They proceeded to water the horse at the town pump just out- and the captain tried to drink at the spout. “Why don’t you go into 9 side, the store and get a glass? friend. nerve,” suggested I would have a bellowed the old sea dog, “to Rideout for a glass when he is in there to sell me ginger ale!” But the Captain got me wrong. I knew the water at the pump was not very good and I always kept on the ice one “Gee, ask some fine spring water from a nearby mineral spring for the benefit of thirsty pilgrims who really wanted water and nothing else. Any one asking for a glass to drink from always got the glass, but it was always filled with the spring water. All the “tonics” that I sold were made from it and the proprietor was my very good friend. ——_222s—___ Quotations on Local Stocks and Bonds. Public Utilities. Bid. Asked. 354 Am. ie & Trac. Co., Com. 351 Am. Light & Trac. Co., Pfd. 106 108 Am. Public Utilities, Pfd. 74 75 Am. Public Utilities, Com. 50 52 Cities Service Co., Com. 95 97 Cities Service Co., Pfd. 74% 76 Citizens Telephone Co. 7s si Comw’th Pr. Ry. & Lt., Com. 58% 59% Comw’th Pr. Ry. & Lt., Pfd. 80 81 Comw’th 6% 5 year bond 974%, 99 Pacific Gas & Elec. Co., Com. 46 48 Tennessee Ry. Lt. & Pr., Com. 15% 16% Tennessee Ry. Lt. & Pr., Pfd. 68% 69% United Light & Rys., Com. 81 83 United Light & Rys., 1st Pfd. 77% 78% United Lt. & Ry. new 2nd Pfd. 74 76 United Light 1st and ref. 5% bonds 89 Industrial and Bank ata Dennis Canadian Co. 101 Furniture City Brewing Co. 60 75 Globe Knitting Works, Com. 135 141 Globe Knitting Works, Pfd. 97 «6100 G. R. Brewing Co. 125 146 Commercial Savings Bank 200 225 Fourth National Bank 215 220 G. R. National City Bank 174 178 . R. Savings Bank 255 300 Kent State Bank 252 256 Old National Bank 203 =206 Peoples Savings Bank 250 March 4, 1914. — i - A. J. Crosby & Co., dealers in hard- ware, harness and general merchan- dise, Mohawk, Tenn.; “We do not feel that we can do without tne Tradesman. We like your. paper greatly and get many instructive ideas from it.” THE QUALITY Sc CIGAR AMERICANO Order from your jobber or A. SALOMON & SON MFRS. KALAMAZOO, MICH. March 4, 1914 MICHIGAN TRADESMAN 35 WHOLESALE DRUG PRICE CURRENT were ecesce Carbolic ....... Citric Muriatic Nitric ........... Oxalic .......... 18 @ 16 Sulphuric 1%@ 5 Tartaric ........ 88 @ 45 Ammonia Water, 26 deg. .. 64%@ Water, 18 deg. .. 44%4@ 8 Water 14 deg. ... 34@_ 6 Carbonate ...... 13 @ 16 Crkioride 12 @ 15 eeecesecas eeoeees Balsams Copaiba .... .. Fir (Canada) .. 1 75@2 00 Fir (Oregon) ....40@ 50 2 W@2 25 1 00@1 25 75@1 00 15 Fish 20 Juniper ..........- 7@ 10 Prickley Ash .. . @ 50 Barks Cassia (ordinary) 25 Cassia (Saigon) 65@ 75 Elm (powd. 25c) 25@ Sassafras (pow. 30c) @ 256 Soap Cut (powd. 4660 ...6.5.-.50- @ ee ee ee ecesees sees Extracts Licorice 24@ 28 Licorice powdered 25@ eer eercoe Flowers Chamomile (Ger.) Chamomile (Rom.) 18@ 25 25@ 40@ Gums Acacia, Ist ...... Acacia, 2nd ...... 35@ Acacia, 3d --.30@ 35 Acaccia, Sorts .... @ 2 Acacia Powdered 35@ Aloes (Barb. Pow) 22@ 25 Aloes (Cape Pow) 20@ 25 Aloes (Soc. Powd.) 40@ Asafoetida ...... @ Asafoetida, Powd. PUTO ....6..4- @ 7 U. 8S. P. Powd. @1 00 Camphor ........ 55@ 60 Guaiae .......... Guaiac, Powdered Kino 22. ...5055... @ 40 Kino, Powdered .. @ 45 Myrrh ..0.c6.5. 56. @ Myrrh, Powdered . @ 50 40@ Opium ..... eos @ 25@7 50 Opium, Powad. .. 8 75@8 95 Opium, Gran. .. 8 90@9 10 Shellac .... ... 28@ 35 Shellac, Bleached 30@ 35 Tragacanth No. 11 40@1 50 Tragacanth, Pow 75@ 85 Turpentine ...... 10@ 15 Leaves Buchu .......... 1 85@2 00 Buchu, Powd. .. 2 00@2 26 Sage, bulk ...... 18 25 Sage, %s Loose. 20 26 Powdered.. 25@ 30 Senna, Alex ...... 45 50 Senna, Tinn. .... 15 20 Senna, Tinn, Pow. 20 25 Uva Ural 7........ 10@ 15 Olis Ae Bitter, STU ..ce..-- 0@6 50 Aimona. Bitter, artificia] ...... @1 00 —_— Sweet, rue goo: 0@i 00 Ahhend, Ov imitation. eee. 40@ 50 Amber, crude ... 25@ 30 Amber, rectified - - 40@ 50 Anise .......... 2 25@2 60 5 Cassia Castor, bbls. ‘dea” Cane ...... 16g 15 Cedar Leaf ...... 85 Citronella . @ Ww Cleves .......... oe 15 Cocoanut ....... Cod Liver ...... 1 25 Cotton Seed .... 80 Croto ML newer nccongy Cubebs .......... @4 50 Erigeron ........ . 50 Bucalyptus ..... 75 85 Hemlock, pure .. @1 00 Juniper Berries .. @1 25 Juniper Wood .. 4 50 Lard, extra ..... 85@1 00 Lard, No; 1 .... 7% 90 Laven’r Flowers 4 Lavender, Garden Lemon ..... see 4 25 Linseed, boiled, bbl. @ Linseed, bld. less 58@ Linseed, raw, bbls @ Linseed, raw, ea ph Mustard, true ..4 50@6 Mustard, artifi’l 3 75@3 Neatsfoot ...... 80@ 85 Olive, pure ..... 2 50@3 50 Olive, Malaga, 1 3:0@1 green 1 30@1 Orange, sweet ..4 75@5 00 Organum, pure 1 25@1 50 Origanum, Pennyroyal Peppermint .... Rose, pure ... 16 00@18 Rosemary Flowers 90@1 Sandalwod, E. I. 6 25@6 Sassafras, true 80@ Sassafras, artifi’] ne Spearmint ...... 5 50@6 PEM ......... ‘aaa 00 Wansy ........+. & ag eeeee Tar, USP Turpentine, Turpentine, less Wintergreen, true @5 00 oo —s birch ...... 2 00@2 a Wintergreen, art’l 50@ Wormseed ...... 3 50@4 00 Wormwood .... 6 00@6 50 Potassium Bicarbonate .... 15@ 18 60@_ 65 Bichromate .... 13 16 Bromide ........ 465 65 Carbonate ..... 2@ 15 Chlorate, xtal and powdered ... 12@ 16 Chlorate, granular Oo 20 Cyanide ......... 30 40 Iodide ..... cecee.d 20@3 40 Permanganate .. 15 30 Prussiate yellow 30@ 35 Prussiate, red .. 50@ 60 Sulphate ........ 15@ 20 Roets Alkanet ..... 15 20 Blood, powdered 20 25 Calamus secccese GO@ 40 Elecampane, pwd. 15 20 Gentian, powd. .. Ginger, African, powdered .. 15 20 Ginger, Jamaica 22 25 Ginger, Jamaica, powdered .... 22@ 28 Goldenseal pow. 7 00@7 50 Ipecac, powd. .. 2 75@3 00 Licorice ........ 26 16 Licorice, powd. 12 15 Orris, powdered 25@ 30 Poke, powdered 20@ 25 Rhubarb ...... 75@1 00 Rhubarb, powd. 75@1 25 Rosinweed, powd. 25@ 30 Sarsaparilla, Hond. ground ..... @ 50 Sarsaparilla Mexican, ground ...... 2@ 30 Squille ...... 20@ 35 Squills, powdered 40@ 60 Tumeric, powd. 12@ 15 Valerian, powd. 253@ 30 Seeds Anig6 ...:...... 15@ 20 Anise, powdered 22@ 25 Bird, ls ..... <2. 8 10 Canary ....... eee of 12 Caraway ........ 12 18 Cardamon ..... 1 75@2 00 Celery .......... 80 35 Coriander ...... + 12 18 ON ee ps 30 Fennell .... ae. @ 30 Ox 6.38... 19 8 Flax, ground .... 4 8 Foenugreek, pow. 6@ 10 emp ......... ae *¢ 7 Eopeua .......... 50 Mustard, yellow 9@ 12 Mustard, black 9@ 12 Mustard, powd. 20 25 FPOURY ...:...... 16 20 Quince ........ 15@1 00 FANG wccccuseces 6 10 Sabadilla Sciceece a0 30 Sabadilla, powd. Sunflower Sees 6 8 Worm American Worm Levant .. 50@ Tinctures — 69 AIA QO9 ve o Agonite ......... 75 AIOGR 5... csc. cee 65 AYTICA (oo 0c..55-- 60 Asafoetida ...... 1 00 Belladonna ...... 60 Benzoin ....... 90 Benzoin Compound 90 Buchu ...... a. 00 Cantharadies .. . 00 Capsicum ....... 90 Cardamon ...... 20 Cardamon, Comp. 80 goeosseqeeeaqese Catechu ......... 60 Cinchona .. 1 06 Colchicum . 60 Cube Bi esecee 1 20 Digitala ......... Gentian Saeeeee Ginger .......... Guaiee ........ Guaiac Ammon.. ae Tarn, ce He A SRASSRSSARRSARSS st eee ewes Stee twee ewes Myrrh oo... Nux Vomica .... Oplum .2......... Opium Camph. .. Opium, Deodorz’d RnUbarD ........- wy 8 oe 8N99999999999098 Paints Lead, red dry 7 Lead, white dry 7 Lead, white oil 7 1 2 Ochre, yellow bbl. Ochre, yellow less Putty . 2003. Red Venetian bbl. 1 Red Venet’n, less 2 Shaker, Prepared 1 40 Vermillion, Eng. 90 Vermillion, Amer. ee Whiting, bbl. 1@ 1% Whiting 6 L) * GDODHHHOO cette ees see Insecticides oe cigs wi clae es 6@ lue Vitrol, bbl. 6 Blue Vitrol less @ i Bordeaux Mix Pst 8@ Hellebore, White powdered .... 15@ 20 Insect Powder .. 20@ 35 Lead Arsenate .. 8@ 16 Lime & Sulphur Solution, gal. 15@ 25 Paris Green . 15%@ 20 Miscellaneous Acetanalid ...... 30 35 Alum 2240665... 3 5 Bround ...... i Bien. Subni- trate Seccee. 2 10@2 25 Borax xtal or powdered ... Cantnarades po. ; 5092 7 Calomel ...... cc 20@1 30 Capsicum ....... ‘| 25 Carmine ........ @3 50 Cassia Buds .... 40 Cloves ......... 85 Chalk Prepared .. i 6@ 8 Chalk Precipitated 7@ 10 Chloroform ..... 38@ Chloral Hydrate 1 00@1 is Cacaine ...... 4 10@4 40 Cocoa Butter .... 50 60 Corks, list. less 70% Copperas, bbls. .... Copperas, less ... 2 § Copperas, Powd. 4 6 Corrosive Sublm. 1 05@1 10 Cream Tartar ... 380 35 Cuttlebone ...... 7 gat Dextrine ... 10 Dover's Powder 2 aoe 25 Emery, all Nos. 6@ 10 Emery, powdered 5@ §& Epsom Salts, bbls @ 1% Epsom Salts, less 24@ D Ereok 2... ....... 50@1 to IXrgot, powdered 1 80@2 00 Flake White ..... 12 15 Formaldehyde Ib. 1@ 15 Gambier ........ 7@ 10 Gelatine ......... 35@ 45 Glassware, full cases 80% Glassware, less 70 & 10% Glauber Salts bbl. @ Glauber Salts less 2@ 5 Glue, brown .... 11@ 15 Glue, brown grd 10 15 Glue, white ..... 15 25 Glue, white grd 15@ 20 Glycerine caaees One 30 HONE oo... 0.6.0. . 80 Indigo ...... see Biacking beech eee eveseeessese eeccee _— Sauces ........- a AND .0ccrcccccccecss Vinegar ..-..-----+-:: : Wrapping Paper ... . 1 AMMONIA 12 oz. ovals 2 doz. box 70 AXLE GREASE Frazer’s. 1Ib. wood boxes, 4 doz. 3 1%b. tin boxes, 3 doz. 2 314th. tin boxes, 2 doz. 4 25 10%. pails, per doz. 6 15th. pails, per doz. ..7 25lb. pails, per doz. ..12 BAKED BEANS No. 1, per doz. ....45@ 90 No. 2, per doz. ....75@1 40 No. 3, per doz. ...85@1 75 BATH BRICK English .......--..-- 95 BLUING Jennings’. Condensed Pearl Bluing Smali C P Bluing, doz. 45 Large C P Bluing, doz. 75 BREAKFAST FOODS Apetizo. Biscuits ..... 3 00 Bear Food, Pettijohns 1 95 Cracked Wheat, 24-2 2 50 Cream of Wheat, 36-2 4 50 Cream of Rye, 24-2 .. 3 00 Posts Toasties, T. No. 2 ....-5...5-..- 2 80 Posts Toasties, x No. 3 pee ce ese oece es 2 80 Farinose, 24-2 |... 2 70 Grape Nuits 60.5... 2 70 Grape Sugar Flakes .. 2 Sugar Corn Flakes .. 2 50 Hardy Wheat Food .. 2 Postma’s Dutch Cook 2 Holland Rusk .... Kellogg’s Toasted "Rice Biisemt 2. cece cree 3 30 Kellogge’s Toasted Rice Pilates ......-.----. Kelloge’s Toasted Wheat Biseult ......-...-- 3 30 Kelogg’s Krumbles ...3 30 Krinkle Corn Flake ..1 75 Mapl- oe Flakes, cp eeeee veers eres ‘ Mapl- Con Flakes . Minn. Wheat Cereal Algrain Food ........ Ralston Wheat Food Ralston Wht Food 10c Saxon Wheat Food .. Shred Wheat Biscuit Trisciutt, 18 ...--.---- Pillsbury’s Best Cer’l Post Tavern Spectal . Quaker Puffed Rice . Quaker Puffed Wheat Quaker Brkfst Biscuit Quaker Corn Flakes .. Victor Corn Flakes ... Washington Crisps Wheat Hearts ....... Wheatena ........... Evapor’d Sugar “Corn 90 BROOMS Fancy Parlor ,25 tb. 4 Parlor, 5 String, 25 tb. 4 00 Standard Parlor 23 tb. 3 Common, 23 Ib. Special, 23 Ib. Warehouse, 33 Ib. Common Whisk ... Fancy Whisk ..... . 5 We fet ed DO et et DS oO SD oo ° BRUSHES Scrub Solid Back, 8 in. ...... 75 Solid Back, 11 in. ...... 95 Pointed Ends .......... $5 Stove No. No. No. No. No. No. No. BUTTER COLOR Dandelion, 25c size ..2 00 CANDLES Paraffine, 68 .......... 7% Paraffine, 128 _ ........ 8 WViCKIn@ 4.0... ceo oes 20 aero Goons 3 .. aunts . ] Biackberries 2 TD. ........... 1 50@1 90 Standard gallons 5 00 Cla Little Neck, 1Ib. Little Neck, 2tb. Clam Boulllon Burnham’s pts. Burnham’s qts. No. 2, ae Bete wm er ese eeer eens Buttons, is ...... At. eee cee ele 1D: bos oes. @1 Pears in eens No. 3 cans, per doz. tam 10@1 Early June siftd 1 45@1 No. 10 size ‘can als 3 . @ Med hed Alaska 1 15@1 30 Pink Alaska ...... ta 5 Domestic, % Mustard 10 76 French’ 8 6... . 1 20 Maney .....:5... a: 25@1 40 sine ott OILS Deodor’d Nap’a Black, winter .. Cc s$ Snider’s pints ....... 3 35 Snider's % pints ......3 88 TRADESMAN 3 Aieeieien AGMS ......... : @19 Bloomingdale ... @19 Carson City .. @19 Hopkins ........ @19 BTICK 5... ee @18 eiden . sete. @15 Limburger ..... @18 Pineapple ...... 40 @60 Hidam ....:...:. @85 Sap Sago ....... @ Swiss, domestic @20 CHEWING GUM Adams Black Jack .... 55 Adams Sappota ....... 55 Beeman’'s Pepsin ...... 55 Beechnut 60 Chiclets 1 25 Colgan Violet Chips .. 60 Colgan Mint Chips .... 60 Dentyne .....5....... 1 10 Hlae Spruce .......... 55 suiey Pruitt .....:..... 55 Red Ropin ..,........ 55 a) oy (Jars 80 pkgs, eae 5 Spearmint, Wrigleys 60 Spearmint, 5 box jars 3 00 Spearmint, 3 box jars 1 80 Trunk Spruce ......... 55 MUICATON 26.2.0 ..s oes. 55 PONG ooo kes. 60 6 MVAte@ 2666. es ee. 16 CHOCOLATE Walter Baker & Co. German’s Sweet ..... 22 Premium ........-...-- 32 Caracas = 2...cc.2.s.5-. 28 Walter M. Lowney ve Premium, %s ........ Premium, %8 ....-.0.+ 29 CLOTHES LINE Per doz. No. 40 Twisted Cotton 95 No. 50 Twisted Cotton 1 No. 60. Twisted Cotton 1 No. 80 Twisted Cotton 2 No. 50 Braided Cotton 1 No. 60 Braided Cotton 1 25 No. 60 Braided Cotton 1 No. 80 Braided Cotton 2 No. 50 Sash Cord ones No. 60 Sash Cord ..... 00 No. 60 Jute :.......-. 90 No 72 Jute ........... 1 00 No. 60 Sisal .:......... 90 Galvanized Wire No. 20, each 100ft. long 1 90 No. 19, each 100ft. long 2 10 No. 20, each 100ft. long 1 90 No. 19, each 100ft. long 2 10 COCOA Bakers ..66..-52 25.5. 37 Cleveland 41 Colonial, 35 nee 33 DOS oc. ecco: 42 ns BS oc cic. 30 Hershey's, %8 ........ 28 celtty (da 36 Lowney, %8 .......... 34 Lowney, WS ...-......- 34 Lowney, 448 ....... Se Lowney, 5 Ib. cans .... 33 Van Houten, %s ..... 12 Van Houten,, %s ..... 18 Van Houten, %s ..... 36 Van Houten, Ils ...... 65 Wan-iitea .........-.... 36 WWERD) sole o seek les 33 Walber, 468 ....-..-... 33 Wilber, %8 ........ ses COCOANUT Dunham's per Ib. les, 5ib. case ...... 30 V8, 51D. Cage ....... 29 4s, 15tb. case ...... z9 1s, 15tb. case ...... 28 is, 151b. Case ....... 27 4s & %s 15tb. case 28 Scalloped Gems ...... 10 Ys & Ws pails ...... 16 Bulk, paila .......... - Bulk, barrels ....... Baker's Braz Shreaaea 10 5c pkgs., per case 2 60 26 10c pkgs., per case 2 60 16 10c and 33 bc per Cage .........>. 2 60 COFFEES ROASTED Rilo Common ............. 19 2 es 19% Choice ........... scae a0 MUONUCM os cee see cae 21 FOADOITY ........... 23 Santos Common ............. 20 WOU |. a cGiscse cas eres. 20% OCC ee 21 HAMGY ..6.25-565 sewae 28 Peaberry .......... -. 28 Maracaibo Mair ..... eee aces eee 4 CHOICE .... 5.55. se 25 Mexican Choice ...... eee ske. 25 PANCy . 360. s ke. 26 “Guatemala BOAT ocak ee. 5 Fancy ......... nc ceea. 28 INS ww cee ee eee ukola eeeoeeererteeses 35 Java Private Growth ....26@30 Man 4 Mocha Short Bean ........ 25@27 Longe Bean ......<... 24@25 Het. OO: Goo... .4. 26@28 Bogota Mair os. ils. eae 24 WAney .. 6... 5.0.6. 26 Exchange Market, Steady Spot Market, Strong Package New York Basis Arbuekie .......... PAOM le ee 21 5u McLaughlin’s XXXX McLaughlin’s XXXX sold to retailers only. a = orders’ direct to W. McLaughlan & Co., Gis Extracts Holland, % gro boxes 95 Felix, % SrOBB .....,: 115 Hummel’s foil, % gro. 85 Hiummel’s tin, % gro. 1 43 CONFECTIONERY Stick Candy Pails Horehound .........0.. 8 Standard .......... scsc 8 Standard, small ....... 8% Twist, amal] ......... 9 ea TUMDO oo cee cs ec ceo Jumbo, small ........ ay Big Stick ............. . 8% Boston Cream ........ 13 Mixed Candy Broken: ....:5.-.c0665 - 8 Camee ....i55...<.55as 12 Cut Doaf........ ‘ WANCY. ...5.55 6 10% French Cream a5 Grocers .......... -. 6% Kindergarten . “eka Degder ........... .. 8% MAS@BLIC ......-<..000.- 9 Monarch ....-..05-.¢-% 8% Novelty .. bi besos ies 10 Paris Creams .......... 10 Premio peneniaal Sess. 14 BOVON sos cdc acces ‘a Special es . Valley Creams Sees : Specialties ails Auto Kisses (baskets) 13 Bonnie Butter Bites ..16 Butter Cream Corn ..16 Candy Crackers (bskt) 15 Caramel Dice ....... soko Cocoanut Kraut Cocoanut Waffles . Coco Macaroons Coty Tomy ............14 Dainty Mints 7 fb. tin 15 Empire Fudge ........14 Fudge, Pineappls ......13 Fudge, Walnut ........13 Fudge, Filbert. ....... 13 Fudge, Choco. Peanut 12 Fudge, Honey Moon ..13 Fudge, Toasted Cocoa- Mut .o.cic.. oe cece Fudge, Cherry . ogee s 14 Fudge, Cocoanut Cee 13 Honeycomb Candy ....15 WROKAVE ©. 050.6 ce sess "14 Iced Maroons .......... 14 Ieed Geme ...-...... . 1b Iced Orange Jeilies so 18 Italian Bon Bons ...... 13 Lozenges, Pep. ..... .10 Lozenges, Pink ...... 16 Manchus ... - 1 Molasses Kisses, to" . Nut Butter Puffs ..... nae Salted Peanuts ...... 13 Chocolates Pails Assorted Choc. ........ 15 Amazon Caramels ....15 Champion .........-. 11 Choc. Chips, — . 18 Climax <...-.2.-----.s- Eclipse, Assorted — Seca ban Eureka Chocolates ...16 PAVOPItO 2... cece. e330 kO Ideal Chocolates ......13 Klondike Chocoiates ..18 Nabobs ........ haces 18 Nibble Sticks .........25 Wut Waters .......... 18 Ocoro Choc. Caramels 17 Peanut Clusters ..... . | 22 Pyramids ............si% Quintette .......... «2.016 veel ee 10 Star Chocolates .......18 Superior _ (ight) 18 Cracker Jack ...... 3 25 oe 5e pkg. cs. 3 . Oh My 100s ........ 3 6 Y Gover Drops boxes Putnam Menthal ... 1 00 Smith Bros. ........ 1 NUTS—Whole . 3. Almonds, Tarragona 20 Almonds, California soft shell ...... Braziip .....<:. -. 14@16 Filberts ......... 13% Cal, Wo. 1 ...... Walnuts soft shell 19 Walnuts, Chilli . 16 Table nuts, fancy 14@16 Pecans, medium .. 13 Pecans, ex. large 15 Hickory Nuts, per bu. Ohio ecceccesvcrcarer CocoanutsS ...csecees March 4, 1914 dD Chestnuts, New York State, per bu. .... Shelled No. 1 Spanish Shelled Peanuts, New 10 @10% Ex. Lg. Va. Shelled Peanuts ..... oe Pecan Halves @50 Walnut Halves ee Filbert Meats @30 Alicante Almonds @55 Jordan Almonds . @60 Peanuts Fancy H P Suns Raw @6 Roasted ....... Sri H. P. Jumbo, Raw @8% Roasted @9% CRACKERS National Biscuit Company Brands Butter Horse Excelsior Butters .. 8 NBC Square Butters 6% Seymour Round eecee Soda NBC Sodas ...:..5:.. 6% Premium Sodas ..... i% Select Sodas ........: 8% Saratoga Flakes .... 18 Saltines 92)... 13 Oyster NBC Picnic Oysters .. 6% Gem Oysters ........ 6% Shell 2... eee: 8 Sweet Goods Cans and boxes AMIMAIS 05406. | 10 Atlantics Also Asstd. 12 Avena Fruit Cakes .. 12 Bonnie Doon Cookies 10 3onnie Lassies ...... 10 Cameo Biscuit Choc. 25 Cameo Biscuit Asstd. 25 Cartwheels Asstd. ... 8% Cecelia Biscuit ...... 16 Cheese Tid Bits .... 20 Chocolate Bar (cans) 18 Chocolate Drops .... 17 Chocolate Drop Cen- TONS ee csc ce 16 Choe. Honey Fingers 16 Choe. Rosettes (Cans) 20 Cracknels) ........... 18 Cream Fingers ..... 14 Cocoanut Taffy Bar .. 18 Cocoanut Drops .... 12 Cocoanut Macaroons 18 Cocont Honey Fingers 12 Cocnt Honey Jumbes 12 Coffee Cakes Iced ... 12 Family Cookies ...... 8% Fig Cakes Asstd. .... 12 Frosted Creams ...... 8% Frosted Ginger Cook. 8% Fruit Lunch Iced .... 10 Ginger Drops ....... 13 Ginger Gems Plain .. 8% Ginger Gems Iced ... 9% Graham Crackers 8 Ginger Snaps Family 8% Ginger Snaps NBC MOUNG (oo oc... 6 se. 8 Household Cookies ... 8 Household Cks. Iced .. 9 Hippodrome Bar ..... 12 Honey Jumbles ..... 12 Impeniais) .....0...... 8% Jubilee Mixed ...... 10 Lady Fingers Sponge : Leap Year Jumbles .. Lemon Biscuit Square Lemon Wafers ...... 17 PemOnA oo sca... 8% Mace Cakes ......... 8 Mary Ann ........... 8% Marshmallow Coffee Cake 2.0.02... 1 Marshmallow Walnts 18 Medora :..5.....5..... 8 NBC Honey Cakes .. 12 Oatmeal Crackers .... 8 Orange Gems ....... 84% Penny Assorted ...... 814 Peanut Gems ....... 9 Pineapple Cakes .... 16 Raisin Gems ........ 11 Raspberry Dessert .. 17 Reveres Asstd. ...... 15 Spiced Ginger Cakes... 9 Spiced Ginger Cakes NCCM coos. as 10 Sugar Fingers ........ 12 Sugar Crimp ......-. 8% Sultana Fruit Biscuit 16 Triumph Cakes ..... 16 Vanilla Wafers ..... 18 faverley ....:..-.+; 10 In-er-Seal Trade Mark Goods per doz Baronet Biscuit ...... 1 00 Bremners Btr Wafs. 1 00 Cameo Biscuit ....... 1 50 Cheese Sandwich ....1 00 Chocolate Wafers ...1 00 Excelsior Butters ....1 00 Bie Newton, .....,... 1 00 Five O’Clock Tea Bet 1 00 Ginger Snaps NBC ..1 00 March 4, 1914 M ICHIGAN TR SMAN 37 6 7 8 9 10 11 Grah Label, Crackers R soe a. a Peso § PSiveveeee BO J RING EXTRACTS a Godan en poe oo. es 1 i nings D C Brand HIDES AND PEL Social “7 Flakes ...... o.oo Gre Hide ica Pi co. Biceult Z n Te en, N - enic ee ao 1 Pe Hxtract Vanil! rpeneless Green, ig 1 gue i Ha le Bollea uae Ginger Wafer 50 both at th a Mexican oS 7. 11 ipotie foo 19%@20 ; Water me eee ee © same price Gilfekin, fo a +24 @24% Anise EEDS uZu Ginger Sné - et Bea eran _ 14 ee + sean ss Zwieback =~ Snaps. 0 cha ate Se Galanin ca ae i. ae 16% O24” Canary, Smyrna .... 14 TOBACCO eae pee @ a 00 a ~= box, ey TF Calfskin, 7 No 1 13% oa aaa Cardomom, Mi a ee a" Blot Fine Cut er Pack o. 8 : oz , cured, No. = 11% Celery ... alabar | B as Bar , age Go » 2% 0 . 2 00 . o. 214 hee 12 ee eee r 120 ae are : Chocolate aes ods - 2 02. Full oo 2 00 :. — » 8 ‘4 Pork. . 223i Mixed Russian deans. 50 Bugle, ie om pesainn aise 1 4s ‘oO oe ee ee A " ee wey n poe deer utter Crack ens ...2 50 cue re ..175 Shearli desseuscs = 25 veal pads reyes nan Mustard, aoe os 5 Dan tects aa 3 e Buys Soc maa Gr UR AND FE ee neces Soot 25 Tongue wee eeceee ee 11 ot oi. Patch, eo da Crackers oe and Rapids Gr ED a1 oe 1 00 BIE nance stone s+ +e 11 ae —- 2 oe patch, 2 ees AL 52 oe Milling Co ee. gy Bee ee UIT JARS poe Comey eager 00 ¥. M. wh. hoo erring Bashet-Sred, Cites ae Raz Pipe, tc rSaamaa No. 1 10 feet oss Mason, ts, ber gro. 4 40 Brisket, Clear 26 00 ne te wh; hoop ¥bbis 9 30 Now i Nibe, vveeess is Globe Scrap, 2 ceseteee 8 88 ’ fa + pe : . i s esaee ‘ sevecee Nob ip fect Mason; #2 gal’per gro. 6 1 ae eG ai es es wide Eu ometcs & a 2 , 15 feet * Me Oops, ie 1 we 00 gece fei chers ? pkgs. an nas P. — 2 pee 0 ae Cox's, r ELATING — 130 9 P Bellies aca 26 00 oat big ® $5 sas Gunpow Pe 12@14 setae sap, be'§ 16 No. 6. 1 eet ws x’s, 1 doz - large 1 B® cccee 14 tandard bbls eens 75 Movan E adtaite whee > : 5 . 6, 15 fee Knox’ . small 45 %4@15 rd, Kegs ..... 463 M e, Ch - -28 Old s, 5c .. e 2 00 No. #18 feet osc: Knox's ‘Sparkling, doz-1 23 Pure in tlerces N a 83 Ping Su I a ‘0 Old ‘Times, % gia... 8 80 No. & 15, feet. nex 8 era doe 135 sp'ib: tubs res 11% @14 a a i. Fine Sues ney: -50@60 Hed Bear, bc, i gro § 50 fe » a4 feet elson’s doz. i v 60 ubs . 9 @9 N . , 40 Ib: a : Pin y, Choi 30 a : o ; 76 Qaua 1 25 tb ++. ad 7 o. 1, e .. 50 g Su ce .. an S$ gro. 5 BP ca sie Pinout Back ne 150 bo m. tubs s--.agvance if Rob 10 toe 8g voieg tt Boeo Scrapple, Se Flee... weleee oc. eae i a 2 sane Vv Riggs sala oe - hol yson Y , be 58. «a Medium \......... ymouth Rock. Phos.125 72 tp vale ade M - 2 weer ate ge le ty Medium v2s2.-s-s0+-+ 20 GR ck. Plain 5 tb. pails . -advance ¥% Mes ackerel ney .. cau cs S Pan Hand 1 Scrap, 20z 5 76 ohn ae 26 Broad AIN BA 90 . pails ...advance 2 M s, 100 lbs Reg oo. ol 30 Peach le Ser , 202. 5 76 Ba Poles 292 ae 34 yoo ental agen 8 Ib carps 1S) ae :” oe - Ibs. eeeeee.17 09 Formosa, Oolong is a we oe ‘har. 5 16 oe 14 ft. Ss Sige a macked * Mess, ve Formosa, Medium ..2 men AG 76 oo, 16 ftv per doz. 80 Hops De esa Hams, net *@18 a 7. ie 7. foeee Wonay - a aut Smoking oz. 60 Laurel Leavy es nw pea ot Eee 4 oy En wee eat, 2% & rel it Ham av. 17 No. 1, gilsh B 60 . _ 0: 7 oz. va 15 Ham,” 18 Th. av. 15%@16 : 10 Ibs. Congou, M reakfast BB, — 30 oa Es 4 dried bee 16 L Congou, edtum BB. /* eas 6 00 i gl 100 ake H Congou, Choic i fara "12 00 Soe: Ibs. erring oe mee |e oe ae! . 40 — Congou, Em any 35 Ba ger. c tins ne 00 10 tbs ae ace a 4 00 ’ Fancy 6 60 Badger, a... _~_ ne teseeseeeeees 1 90 Beko Ceylen 0 go Banner, Seanoess 04 _.. BS Dr re Medium oo 52 skoe“Chotes 3038 Senne Wesco i oe 35 wood, M oe a ie a *s of. +: 6 00 Bamboo , 18 ft., per doz. 80 Senna Le aves sere erene 25 California Hams 12 @ 12% 8 Ibs. Gueseee ct ues 2 @ owery O. P. Fan cy 40@60 Big Chief, ian... w eeee 30 MICHIGAN TRADESMAN March 4, 1914 SPECIAL PRICE CURRENT 12 Smoking Bull Durham, 6c ..... 5 85 Bull Durham, 10c ... 11 52 Bull Durham, 15¢ ... 17 28 Bull Durham, 8 oz. .. 3 60 Bull Durham, 16 oz. .. 6 72 Buck Horn, bc ...... 5 76 Buck Horn, l0c ...... 11 52 Briar Pipe, 5c ...... 6 00 Briar Pipe, 10c ..... 12 00 Black Swan, 5c ...... 5 76 Black Swan, 14 oz. .. 3 50 Bob White, 5c .....- 6 00 Brotherhood, 5c ...... 6 00 Brotherhood, 10c .... 11 10 Brotherhood, 16 oz. .. 5 05 Carnival, 5c .......--- 5 70 Carnival, % OZ. ...... 39 Carnival, 16 oz. .....- 40 Cigar Clip’g. Johnson 30 Cigar Clip’g. Seymour 30 Identity, 3 & 16 oz. .. 30 Darby Cigar Cuttings 4 50 Continental Cubes, 10c_ 90 Corn Cake, 14 oz. .... 55 Corn Cake, 7 oz. . 1 45 Corn Cake, 5c ........ 5 76 Cream, 50c pails .... 4 70 Cuban Star, 5c foil .. 5 76 Cuban Star, 16 oz pails 3 72 Chips, 10c ..........- 30 Dills Best, 1% 0z. ...-- 79 Dills Best, 3% 0Z. .... Pills Best, 16 oz. .... 73 Dixie Kid, 5c ...... 48 Duke’s Mix., 5c .....- 5 76 Duke’s Mix, 10c .... 11 52 Duke’s Cameo, 5c .. 5 76 "rum, GE --...---.--- 5 76 F. F. A. 4 02. FE. f€. A. 7 o7 Fashion, 5c ..... Fashion, 16 oz. Five Bros., 5c 7 Five Bros., 10c ...... 10 53 Five cent cut Plug.. 29 m 0 t 10c ....------ 11 52 Four Roses, 10c ...... 96 Full Dress, 1% 0z. .. (¢ Glad Hand, 5c ...... 48 Gold Block, 10c ..... 12 50 Gold Star, 50c pail .. 4 70 Gail & Ax Navy, 5c 5 76 Growler, 5c ........-- 42 Growler, 10c ........- 94 Growler, 20c ........ 85 Giant, Gc .....--..-.. 5 76 Giant, 40c ..........-. 3 96 Hand Made, 2% oz. .. 50 Hazel Nut, 5c ........ 5 76 Honey Dew, 10c .... 12 00 Hunting, 5c .......... 38 I . Se 2... .... 6 10 I XL, in pails ...... 3 90 Just Suits, 5c .......- 6 00 Just Suits, 10c ...... 12 90 Kiln Dried, = co. 2 45 King Bird, 7 0 a. 2 a8 King Bird, os ge 11 52 King Bird, 5c ........ 5 76 Te Turks, SC -.....-- 5 76 Little Giant, 1 lb. .... 28 Lucky Strike, 10c .... 96 Le Redo, 3 oz. .. 10 80 Le Redo, 8 & 16 oz. 38 Myrtle Navy, 10c .... 11 52 Myrtle Navy, 5c ...... 5 76 Maryland Club, 5c ... 50 Mayflower, ic ........ 5 76 Mayflower, 10c ...... : 96 Mayflower, 20c ....... 1 92 Nigger Hair, 5c ...... 6 00 Nigger Hair, 10c .... 107 Nigger Head, 5c .... 5 40 Nigger Head, 10c .... 10 56 Noon Hour, -— . 48 ola See, 1-12 gro. 11 52 id Mill, Sc ..-......- 5 76 Ola Bagiish Curve ee 96 Ola Crop be ...-.-.-.. 76 gg Crop, 25e ..-..... 20 P. S., 8 oz. 30 Ib. cs. 19 P. 8.. 3 “ = gro. 5 70 Pat Hand, 1 oz. ...... 63 Patterson Seal. “1% oz. 48 Patterson Seal, 3 oz. .. 96 Patterson Seal, 16 oz. 5 00 Paeaees, oC ....------ 76 5 Peerless, 10c cloth .. 11 52 Peerless, 10c paper ..10 80 Peerless, 20c ........ 2 04 Peerless, 40c ......... 4 08 Plaza, 2 gro. cs. .... 5 76 Plow Boy, 5c ........ 5 76 Plow Boy, 10c ...... 11 40 Plow Boy, 14 9z. ...... 4 70 Petro, 10c ........-- 11 93 Pride of Virginia. 1% 77 im, be... ee 76 Pilot, 14 oz. doz. .... 2 10 Prince Albert, 5c ...: 48 Prince Albert, 10c .... 96 Prince Albert, 8 oz. .. 3 Prince Albert, 16 oz. .. 7 44 Queen Quality, 5c .... Rob Roy, 5c foil 8 Rob Roy, 10c gross ..10 Rob Roy, 25¢c doz. .... 2 19 Rob Roy, 50c doz. .... 419 S. & M., 5c gross .... 5 76 S. & M., 14 oz., doz. .. 3 20 Soldier Boy, 5c gross 5 7t Soldier Boy, 10c .... 10 50 13 Pilot, 7 oz. doz. 1 05 Soldier Boy, 1 Ih. .... 4 75 Sweet Caporal, 1 oz. .. 60 Sweet Lotus, 5c ...... 6 00 Sweet Lotus, 10c .... 12 00 Sweet Lotus, ner dz. 4 35 Sweet Rose, 2% oz. .. 30 Sweet sa Sweet Tip Top, 10c .. 1 00 Sweet Tips, % gro. .. 10 08 Sun Cured, 10c ....... 98 Summer Time, 5c .... 5 76 Summer Time, 7 oz. .. 1 65 Summer Time, 14 oz. 3 50 Standard, 5c foil . 2 Standard, 10c paper .. 8 64 Seal N. C., 13% cut plug 70 Seal N. C. 1% Gran. 63 Three Feathers, 1 oz. 48 Three Feathers, 10c_ 11 52 Three Feathers and Pipe combination .. 2 25 Tom & Jerry, 14 oz. .. 3 60 Tom & Jerry, 7 oz. .. 1 80 Tom & Jerry, 3 oz. .... 76 Trout Line, 5c ....-. 5 90 Trout Line, 10c ...... 11 0C Turkish, Patrol, 2-9 5 78 Tuxedo, 1 oz. bags .. 48 Tuxedo, 2 oz. deses es 96 Tuxedo, 200 .......--- 1 90 Tuxedo, 80c tins - soc. 0 Twin Oaks, 10c ...... 96 Union Leader, 50c .... 5 10 Union Leader, 25c .. 2 60 Union Leader, 10c .. 11 52 Union Leader, 5c ..... 6 00 Union Workman, 1% 5 76 Uncle Sam, 1@c ..... 10 80 Uncle Sam, 8 oz. .... 2 25 U. S. Marine, 5c .... 5 76 Van Bibber, 2 oz. tin 88 Velvet, 5c pouch .... 48 Velvet, 10c tin ........ 96 Velvet, 8 oz. tin .... 3 84 Velvet, 16 oz. can .... 7 68 Velvet, combination cs 5 75 War Path, BC .c------ 6 00 War Path, 20c ........ 1 60 Wave Line, 3 0z. 40 Wave Line, 16 oz. 40 Way up, 2% oz. ....-. 15 WwW up, 16 oz. pails .. 31 ila Fr 5 76 Wild Fruit, 5c ........ Wild Fruit, 10c ..... 11 62 Yum Yum, 5c ......-- 6 00 Yum Yum, ic ..... 11 52 Yum Yum, 1 lb., doz. 4 80 TWINE Gotton, 3 ply ...-.--- 24 Cotton; 4 ply .-.-.-..-. 24 Jute, 2 PIV --co-seces 14 Hemp, 6 ply .....-..+. 13 Flax, medium ........ 24 Wool, 1 tb. bales ... 9% VINEGAR White Wine, 40 grain 8% White Wine, 80 grain 11% White Wine, 100 grain 13 Oakland Vinegar & Pickle Co’s Brands. Highland apple cider 22 Oakland apple cider 16 State Seal sugar ....14 Oakland white pickling 10 Packages free. WICKING No. 0, per gross ...... 30 No. 1, per gross .... 40 No. 2, per gross .... 50 No. 8, per gross .... 75 WOODENWARE Baskets Bushels Bushels, wide band .. 1 15 Dlavket |... .+-..-e- 40 Splint, large «4 ..<--- 3 50 Splint, medium ...... 3 00 Splint, Branll ....-..-.- 2 75 Willow, Clothes, large 8 25 Willow, Clothes, small 6 75 Willow, Clothes, me’m 7 50 Butter Pates Ovals % tb., 250 in crate .... % Yb., 250 in crate .... 3 1 tb., 250 in crate ..... 2 tb., 250 in crate ..... 50 3 tb., 250 in crate ...... 70 5 tb., 250 in crate ..... 90 Wire End 1 lb., 250 in erate .. ..35 2 ib., 250 in erate .... 45 3 Ib., 250 in crate .... 55 & ib., 250 in crate .... 65 Churns Barrel, 5 gal., each .. 2 40 Barrel 10 gal., each ..2 55 Clothes Pins Round Head 444 inch, 5 Sross ...... Cartons, 20 2% doz. bxs 70 Egg Crates and Fillers Humpty Dumpty, 12 dz. - No. 1 complete No. 2, complete ........ 28 Case No. 2, fillers, 15 WOE 8. espace 1 35 Com. medium, 12 sets 1 16 14 Faucets Cork lined, 3 in. ...... 70 Cork lined, 9 in. ...... 80 Cork lined, 10 in. ...... 90 Mop Sticks Trojan spring ........ 90 Eclipse patent spring 85 No. 1 common ........ 8 0 No. 2 pat. brush holder 85 Ideal No. 7 12Ib. cotton mop heads 1 45 Palls 2-hoop Standard 2 00 2-hoop Standard 2 25 3-wire Cable ........ 2 30 Pobre oo cs 2 40 10 qt. Galvanized .... 1 70 12 qt. Galvanized .... 1 90 14 qt. Galvanized .... 2 10 Toothnicks Birch, 100 packages .. 2 00 Weal... ee. 85 Traps Mouse, wood, 2 holes 22 Mouse, wood, 4 holes 45 Mouse, wood, 6 holes 70 Mouse, tin, 5 holes .... 65 Rat, wood ............ 80 Rat, sprine .......... 75 Tubs 20-in .Standard, No. 1 8 00 18-in. Standard, No. 2 7 00 16-in. Standard, No. 3 6 00 20-in. Cable, No. 1... 8 00 18-in. Cable, No. 2 .... 7 00 16-in. Cable, No. 3. 6 00 No. 1 Fibre ........ 316 50 No. 2 Fibre .. -15 00 No. 3 Fibre ........ 13 50 Large Galvanized ....5 50 Medium Galvanized .. 4 75 Small Galvanized 4 25 Washboards Banner Globe ........ 2 50 Brass, Single .....,.. 3 25 Glass, Single ....... 3 25 Single Acme ......... 3.15 Double Peerless ...... 3 75 Single Peerless ...... 3 25 Northern Queen 3 25 Double Duplex ...... 3 00 Good Enough ....... 3 25 Universal .......-.... 3 15 Window Cleaners S24. 8 ce 1 65 14 in, 2... ee: 1 85 16 in oo eee 2 30 Wood Bowls 3 in. Butter ........ 1 765 i> in. Butter ........ 2 50 17 in: Butter ........ 4 75 19 in. Bulter ........ 7 50 WRAPPING PAPER Common Straw ...... 2 Fibre Manila, white .. 3 Fibre Manila, colored 4 Noe. 1 Manila ......... 4 Cream Manila ........ 3 Butchers’ Manila .... 2% Wax Butter, short c’nt 10 Wax Butter, full count 15 Wax Butter, rolls .... 12 YEAST CAKE Magic, 3 G0Z. ......- Sunlight, 3 doz. Sunlight, 1% doz. .... 50 Yeast Foam, 3 doz. .. 1 15 Yeast Foam, 1% doz. 58 YOURS TRULY LINES. Pork and Beans 2 70@3 60 Condensed Soup 3 25@3 60 Salad Dressing 3 80@4 bu Apple Butter .... @38 80 Caisup: .:....... 2 70@6 75 Macaroni ......, 1 70@2 35 SPICES .....5.:. 40@ 85 HOYOS 2.4 sce e ses @ 75 Mimtracts .....:.. @2 25 Chili Powder . 85@2 12 Paprika ........ @ 8 Celery Salt .... @ 85 Poultry Seasoning 85@1 25 Prepared Mustard @1 80 Peanut Butter 1 80@2 80 Rolled Oats ... 2 90@4 15 Doughnut Flour 4 05@4 50 AXLE GREASE 1 lb. boxes, per gross 9 00 3 lb. boxes, per gross 24 00 15 16 17 BAKI ie POWDER Royal 10c sixe .. 90 %Ib cans 1 35 6 oz. cans 1 90 %%b. cans 2 50 % Ib cans 8 75 1% cans 4 80 3Ib cans 13 00 5id cans 21 60 CIGARS Johnson Cigar Co.’s Brand S. C. W., 1,000 lots .... 32 El Portana ..... ceseeee 33 Evening Press ........ 82 Mxempiar ........2....- 32 Canadian Club, 300 lots 10 Worden Grocer Co. Brands. Canadian Club. Londres, 50s, wood .... 35 Londres, 25s, tins .... 35 Londres, lots, 30s ..... 10 COFFEE Roasted Dwinnell-Wright Co’s B’ds White House, 1 tb ........ White House, 2% ........ Excelsior, Blend, 1!b Excelsior, Blend, 2tb ...... Tip Top, Blend, 1%b .. Royal Blend .......... Slcicle Royal High Grade ........ Superior Blend ...... sence Boston Combination ....... ecoe Distributed by Judson Grocer Co., Grand Rapids; Lee & Cady, Detroit; Sy- mons Bros. & Co., Sagi- naw; Brown, Davis & War- ner, Jackson; Godsmark, Durand & Co., Battle Creek; Fielbach Co., To- ledo. OLD MASTER COFFEE. Old Master Coffee .....31 San Marto Coffee Royal Garden Tea, pkgs 40 THE BOUR CO., TOLEDO, OHIO. SAFES Full line of fire and bur- glar proof safes kept in stock by the Tradesman Company. Thirty-five sizes and styles on hand at all times—twice as many safes as are carried by any other house in the State. If you are unable to visit Grand Rapids and inspect the Hne personally, write for quo- tations. 5c SOAP Lautz Bros.’ Acme, 30 bars ...... Acme, 25 bars, 75 Ibs. Acme, 25 bars, 70 lbs. Acme. 100 cakeg : Big Master, 100 blocks Cream Borax, 100 cks German Mottled German Mottled, 5 bx. German Mottled, 10 b. German Mottled, 25 b Lautz Naphtha 100 cK. Marseilles, 100 cakes Marseilles, 100 cks 5c Marseilles, 100 ck toil Marseilles, % box toil Proctor & Gamble Co. Lenox gels cee Sale dials & Co. 4 3 3 4 3 3 3 3 3 3 6 + 4 2 Aarw The only Cleanser Guaranteed to equal the best 10c kinds~4 80 - CANS - $2.8¢ aL Co.’s Brand Black Hawk, one box 2 50 Black Hawk, five bxs Black Hawk, ten bxs A. B. Wrisley Good Cheer ......... Old Country ........ Soap Powders ATMOUTTS: 35..:....... Babbitt’s AG ek Gold Dust, 24 large . Gold Dust, 100 small . Kirkoline, 24 4tb. .. Lautz Naphtha 60s Lautz Naphtha, 100s Pearline Roseine ........5.... Snow Boy, 24s family SIZO ee ee, Snow Boy, 60 5c ..... Bee ee ee eww eee Snow Boy, 100 5c .... er eece Snow Boy. 20s Wisdom Soap Compounds Johnson’s Fine, 48 2 Johnson’s XXX 100 5¢ Rub-No-More Nine O'clock Scouring Sapolio.° gross lots Sapolio, half gro. Sapolio, lots single boxes Sapolio, hand ...... Scourine, 50 cakes Scourine, 100 cakes .. 2 2 WW moe 40 25 00 40 Conservative Investors Patronize Tradesman Advertisers opera chairs. for book B-C-2, Grand Rapids subject. book Y-4. American Steel Sanitary Desks Built of steel to withstand strain. World’s Largest Exclusive Manufacturers Church Furniture of Character Public Seating for all Purposes Being the only exclusive designers and builders of American Seating Company 218 S. Wabash Ave., Chicago New York Boston We specialize Lodge, Hall and Assembly seating. Our long experience has given us a Philadelphia Write Church Furniture we are known as an authority on this Your building committee should have our ] All parts are electric welded into on- indestructible unit. Your school board should have our illustrated book B-C. Motion Picture Theatre Seating Highest in quality, lowest in price. World's largest manufacturers of exclusive designs in Send floor sketch for FREE SEATING PLAN and book B-C-], Lodge Furniture knowledge of requirements and how to meet them. Many styles in stock and built to order, including the more inexpensive portable chairs, veneer assembly chairs, and luxurious upholstered opera chairs. March 4, 1911 MICHIGAN TRADESMAN 39 BUSINESS-WANTS DEPARTMENT | Advertisements inserted under this head for two cents a word the first insertion and one cent a word for each subsequent continuous insertion. No charge less than 25 cents. Cash must accompany all orders. BUSINESS CHANCES. Clothing stock for sale. Good live For Sale—Chance of a lifetime, black- For Sale—Do you advertise locally? town. Enquire of Martig Bros., West smith shop continuously for thirty years. I am not an advertising man. I’m a aun . ' eo a Coneord, Minn. 940 Be neyHue ee ae retiring grocer, just like ere But I have a ollowing departments for ren n an — 2 : after years wi ample profit. Will series of thirty advertisements, written esiablished Milwaukee department store: eee boys wer fe = the mer- continue business for one month. Buy for me at a pretty steep figure by an cloaks and suits, millinery, shoes, house- Chandise ype ga 3 OF nud eas now and enjoy established business. expert and I'd like to sell them to some hold goods. Great opportunity. Address thing good and want to quit and wan Shop would rent at profit of 15 per cent. grocer. They have done mighty well E. Wanger, 3501 Pabst Ave., Milwaukee something good in return, I own three net as investment. Buy quick and for me and they will do the same for Wisconsin. a i [7 950 i ee ee et have — flying. start. M. H. Donahue, you. You can have ten, twenty or all Wills sell for cash or exchange for 100 aoe: @0 dere heeringe apple orchard. Brooklyn, Mich. i 897 oe hig coe ht ga Write C. S. — desirable farm, my stock of general mer- 4, acres part orchard, running water. We are going to open fifty branch eee chandise, invoicing about $7,500, located Will trade one or both for merchandise clothing stores in Michigan and want For Sale—18,193 acres timber land in twenty-three miles from Kalamazoo. up to $15,000. Get particulars, J. Oswalt, fifty managers in towns from 1.000 in- St. Landry Parish, Louisiana. 76,770,000 Best little inland town in State. For Gravette, Arkansas. 931 habitants up. You must have $500 cash feet of timber. Land subject to cul- particulars address xX. Y. Z., care = as security. A big moneymaker for you. tivation after timber is removed. For Tradesman. 949 Wanted—To buy a clean stock of gro- Preference given to merchants who are particulars apply to J. E. Dunlap, Pla- For Sale—200 bushel of Northern po- ceries or general store, not over $1,200. already in business who can divide their quemine, La. 861 tatoes, in bulk, f. 0 b. Falmouth, Mich. Address E. L. L., care —— pyr allcyganie Wee ee ee Exchange new house and barn, with state *, Carload if you want them, a a y Se Seon large or stock shoes. Locate a Bo ee eges. J. Having bought a department store in ers to your store. Address Francis C. itcesst Mich, agora ie Gea W. Aldrich, Falmouth, Mich. gaa Ohio, act aicuose of BA or part of my Lindquist Stores Co., Greenville, =. stra, Lamont, Mich. 852 _ For Rent—Dry seods store in a ve dry goods stock and fixtures at Frank- = —————W——_________‘™ Business Chance—For sale, general hustling modern city of 8,000, Western fort, Michigan, at once. Only two dry _For Lp pieces hate apes ae oie store in good factory town; have other Michigan. Only two others in town, of | goods stores ‘in town. Moneymaking Ware anc queensware. $1. cash. Bal business. Box 176, Yorktown, Ind. 850 any size, both doing well, one doing a stand. For particulars write to N. Dan- pny oa ag Address M. J. ac "mee gue oande tae alka an ta boon many ‘wecde store for tarenty-fve ne cale Very GIG SIOGK ensial «Wate stock for sale or exchange, giving years. Business discontinued because For Rent—At Leoni, eight miles cast merchandise, about $4,000, in absolutely owners name ane address, smount « x ry OF of Jackson, large store building with ies stock, business, fixtures and terms. Ad of death of owner. Store 45x 85, two Huse © Wilchinan Cantvel aideieach ¢ the best town of 1.000 in Central Michi- vise choice of State. V. D Augsburger fioors, or can rent entire building, basement, cnigan Ventral 8 rack to gan. Excllent farming country. Can re- [ae 66x85. Modern front, steam heat, rent dock ~— , aoe ae af reasonable. This is a great opportunity. oe eda ea ic age ea n, oh Write C. Vanden Bosen, 335 Munroe or address mat rass ake, duce stock. No agents, no trades. Ada- Co., Kenton. Ohio. dress No. 880, care Tradesman. aso For Sale—My general merchandise wae shi 5 Business Builder—That’s what you business, also good will, sture, real es- street, Allegan, Mich. 948 No. 3, Michigan. 926 will ‘say. ‘about my pook of 52 : rrocery tate. Doing a good prosperous business. = a Ses Sep For Rent—In town if 1,200, 37 miles esa Rial abet Loe SCE, Stock and fixtures about $10,000, in strict- For Sale—New $1,000 stock of grocer- fr Detroit i ioe ‘ah a advertisements. An advertisement for ly first-class condition. Reason for sell- ies, dishes and fixtures; store to rent. J. cen ic Sah il ll Shor urnis fe every week in the year from this book ing, wish to retire, after 31 years’ busl- A. Neal, Trustee, Lake Orion, Mich. on : i ru " ow Se a e, Price $1. Send your check to-day. Geo. mess (‘Marinetle Co. Northern Wliacon. 946 oat » Clectric Hghts, furnace, etc. Good F. Johnston, Montezuma, Towa. 876 wo lation 2,000, : ded by pros- —— yusiness center. Rare chance for first- em aa i ad ao al hha sin, population 2, » Surrounde y pros “kor Sale—Half interest in grocery and elass party wishin eneral r For Sale—Buyer wanted for general pering farming country. Particulars ad- meat market in a town of 6,000. Good oO. an sd a Si Poucnets ce merchandise business located on the best dress J. H. Stibbe, Peshtigo, Wis. 792 location. Gust Wesner, 308 First St., St. Pontiac, Mich. 925 corner of Broadview, Montana. Stock of ~ Gash for your business or pruyerty. I Jose Mich. 945 a $12,000; good clean merchandise of good 4 Joseph, Mich For Rent—Modern store ro 7 : g00d bring buyers and sellers together. No ; j he Store room, 25 x 70. uality and staple styles. T stock Kor Sale—Stock of dry goods, notions, pest location in Colon, Mich., used 1, @Uality 2 Srbne | evs urn _Stoc matter where located, if you want to buy, shoes, ete., about $2,500 worth, in Grand years as a dry goods store. Chas four times a year. Salesroom is 50 x 60 sell or exchange any kind of business or Rapids. Stock is clean and will fit in Clement, Colon, “Mich 923 feet; just enlarged and remodeled, et- property, write me. Established 1881. fine with any stock of similar character. = ” ; : - tractive and convenient interior, atry Frank P. Cleveland, Real Estate Expert, ‘Address G. J. Wissink, corner Pearl and For Sale—Cash shoe store, attractive and with abundance of light. Building 1261 Adams Express Bldg. Chicago, Ill. Campau streets, Grand Rapids. 944 opening for small investment, good town has full basement and warehouse on ' 326 Bisel — of 2,000. Three factories run_ year same floor as salesroom. But one com- - - Kor Sale—Bay City Cold Storage Co., around. Big territory of rich farming petitor in town. About half a millon I pay cash for stocks or part stocks splendid opportunity for someone. n- country. Stock clean as a whistle. An bushels of grain shipped from Broadview of merchandise. Must be cheap. H. quire of Geo. H. Whitehouse, Bay City, investment of $2,500 will handle. This this season. Will be nearly double that Kaufer, Milwaukee, Wis. 92 - Michiseame i 942 is a real opening. R. G. Clement, amount next year. Reason for wishing Free for six months, my special offer General store in live railroad town, Vicksburg, Mich. 924 to sell such a good business, I have or- to introduce my magazine ‘Investing twenty-five miles from Grand _ Rapids. The American Greenhouse Company ganized another business which will en- for profit.’”’” It is worth $10 a cepy to Cash trade, (no credit) $18,000. Will offers a limited amount of common and able me to be out of doors more and anyone who has_ been getting poorer take $4,000 for $4,600 or will inventory. preferred stock; no investment in the it needs my entire attention. Address while the rich, richer. It demonstrates Address Cash, care Tradesman. 943 country offers surer and better returns J. E. Muzzy. Broadview, Montana. the real earning power of money and Window trimmer and card writer to-dav; our method of doing business _ ue 875 shows how anyone, no matter how poor, wants position with reliable firm, can do makes this the best, surest and most Henry Noring, Reedsburg, Wis., ex- can acquire riches. Investing For Profit advertising. Five years’ experience. profitable. Write for particulars, which pert merchandise auctioneer and author is the only progressive financial journal Salary. $18 to start. Single, age 22 we will mail on request. Address P. O. of The Secret of Successful Auctioneer- published. It shows how Si0@ grows to vears, Address 941, care Tradesman. Box 751, Neosho, Mo. 922 ing, closes out or reduces stocks of mer- pablus P ili 4 — i“ n = - = _ 941 For Sale—General merchandise busi- ose. Write for dates and a Jackson Bivd.. Cui = : 448 For Sale —- Woodworking plant at ness, constiting of groceries, dry goods, bbs sea - —— ae Grand Haven, Michigan; 17,000 square shoes and rubbers, drug sundries, sta- For Sale—My stock groceries and fix- Will pay cash for stock of shoes and feet of floor space, well equipped with tionery, ice cream, ete., also postoffice tures at price that is right. B. E. rubbers. Address M. J. O., care Trades- machinery and dry kiln in good condi- in connection. Cash store, net cash | Townsend, 711 Portage St., Kalamazoo, Le EE oo tion. For particulars address A. J. gain last year, $500. January inventory, Mich. a Sta Merchants Please Take Notice! We Kolyn, Grand Haven, Michigan. 939 3,200. $3,000 cash will buy. Beautiful Free—The Mining News, devoted to an have clients of grocery stocks, general “Bakery-for sale cheap, with ice cream building with six large living rooms. No exceptional mining investment. ana min- stocks, dry goods stocks, hardware stocks, and candy store in connection. For par- trades. No deals. Stock all paid for and ing news, will be sent tnree months free, drug stocks. We have on our list also a ticulars address Box 91, Bakery, Dimon- bills discounted. er ae rent. Own- to get acquainted. Tne Mining News, few good farms to exchange for such dale, Michigan. 938 oe Address No. 921, care a 2510 W. 37th Ave., Denver, Colo. 895 x Also 7 goalie * you baker mon Sale“mxclusive shoe stare in ithe == For Sale—Excellent chance to buy oe SS ee best city in Oklahoma: good location; Trade deals and farms, we have large stock dry goods, groceries and shoes, US: a “Grand Hace ae “a good trade; lease and low rent; making number. Write us what you have and thriving town 1.500. Investment $5,000. SUT eine: Cael ee eee ee money but other business demands my want. Deals closed, total cost $15. No agencies answer. Address No. 894, For Sale—Store building opposite attention; no trade, no agents; stock Ketchum & Morse, Edmore, Mich. 919 care Tradesman. 894 depot, with amall stock groceries. | Good virtually new and in good condition. Ad- For Sale—A_ stock of general mer- ” Wor Sale—A food. well-established ocation for lunches an so rinks. dress Lyons Shoe Store, 115 South — chandise in Northern Michigan, in- wes a ae oo stock aoe West End Grocery, Fremont, Mich. 890 Tulsa, Okla. i voices about $12,500. Might consider a fixtures about $3,000, in one of the best $25 to sell your farm or business. Get —Salesmen to cover every town in in farm as part pay. FF. EB. Efolt, 121 locations in Kalamazoo, Mich. Address our proposition or list. Pardee, Trav- igan: exceptional opportunity open; com- Sw cet St., Grand. Rapids, , Mich. 916 - E. R., care Tradesman. 889 forse City, Mich CO missions weekly. Write to-day. Brown For Sale—In Northern Michigan, a ~~ Acres—Exchange 158 acres Pecos Val- Safes Opened—W. L. Slocum, safe ex- Bros., Nurseries, Rochester, N. Y. 936 stock of hardware and farm implements, ley: well watered: good alfalfa: 7-room pert and locksmith. 97 Monroe Ave., ~ Kor Sale—General merchandise stock invoic es er $4,200. F. E. Holt, a house; will trade for merchandise; price Grand Rapids, Mitch .§-_ «4 and fixtures of Coutchure & Bick, at Sweet St.. Grand Rapids, Mich. 917 $20,000; farm clear; offer clear goods Notice—If you want cash for your Richfield Center, Ohio. Must sell to set- Wanted—A stock of hardware, in- Only; best tubereular climate in U. S. stock of merchandise, write to the Mer- tle an estate. Good farming community. voicing four to five thousand dollars. W. B. Clark, Agt., Lakewood, N. M. chant’s Auction Co., Reedsburg, Wis., Easy rent. For further particulars ad- Will pay cash. Must be in good town. 826 it will pay you. 655 aba ee Fe ehdae ag Hak fone eer Se ee ae Wanted—A young man who is good ‘Drug Stock For Sale—Doing $17,000 See oe : Co. Cit 3627. 536 Mict ‘aaa accountant, to take charge of book- cash business, in best Lake Shore city in for Sale—Dry goods and gents’ fur- Se itz. a ha ichigan “Vve-o14 keeping and credit department of a local Western Michigan. Stock in first-class nishing store, doing good business. Trade Lansing, Mich , firm. Must be able to invest five thou- condition. Brand new $2,000 soda foun- established ten years. Best | suburban Bakery for sale cheap, only one in sand to ten thousand dollars in dividend tain. Satisfactory reasons for selling. location in Kalamazoo. Invoice about town. Good reasons for selling. Apply paying stock. Address No. 828, care Terms, cash or negotiable paper. For $4,000. Sickness reason for selling. Ad- A. Chard, Marlette, Mich. 913 Tradesman. 823 particulars address No. 784, care Michi- dress No. 934, rare Tradesman. 934 Merchandise stock for sale at invoice, ~ For Sale—Clean stock of general mer- gan Tradesman. 784 EXCEPTIONAL OPPORTUNITY. For about $3,500. Forty miles from Denver, chandise in Kent county, gravel road to Sale—High-grade cafe, candy and _ ice best dairy section of state. Ss. §E. Grand Rapids. Stock will invoice about HELP WANTED. cream business, free from debt, for far Decker, Owner, Elizabeth, Colo. 912 $3,000. This store has paid big for 19 ee i 5 #1) 3 - Young men of ability and honesty, jess than cost, because of ill health. One The only bakery and ice cream parlor years. Located in good farming section, wanting to engage in business and take of the finest in any city of 5,000 in jn town of 1,100 population. Rent, $30 small competition, splendid chance for : : ii . ul harge, r 1s. , ap- Michigan. Great chance for someone, aS per month. full charge, write us. Must have cap Good location. Price, $3,500 good man to step right into paying busi- this is a_ big bargain and good business. or jnvoice. Address C. O. Landwehr, ness. Will rent or sell reasonable. Could raretied nae Zoe Ee Price $3,500, all or_half cash, terms. H. Ghatsworth, TIL. 911 use unincumbered real estate. Other Ga save Wedueee 756. Zander, Charlotte, Mich. 933 Gicat Glance Sick ch Wow unl businese: Address No. 873, care Michigan “aatad Gila Ga GS Gas For Sale—A well established, up-to- fortunate girls; work for board and Tradesman. 873 affica ana tate alae for the Seat aa date oe oo ot and treatment. Sanitarium, Smyrna, 10 For Bent ae ans ots ag og piggpr An active man is cer- shoe business es ocation in a srow- ee eo ee basement, . ron 4 eep; es tain to stablish a very lucrative busi- ing city in Western Michigan, | population Ladies’ ready-to-wear goods store for location; suitable for ladies’ and gents’ ness with this line. Write for informa- 7,000. Stock about $9,000. Will lease or sale, located on the best corner in the ready-to-wear dry goods, etc. Popula- tion. E. L. Moon, General Agent, Colum- sell store building. Address No. 930, best’ town of 60,000 in the Middle West; tion doubled last ten years; now 20,000. bus. Ohio. 591 care Tradesman. 930 | requires about $15,000; secured lease; Nearest larger city 200 miles away. Western Wheat Gana Company, De- absolutely legitimate proposition. S. M. Country and climate the best. Geo. SITUATIONS WANTED Kalb, Ill, incorporated in Tlinois to Robinson & Son, South Bend, Ind. 909 __ Ludwies. Walls Walla, Wash. a Wanted—Position as clerk in general farm large tract of land in Canada. For Sale or Trade—Best meat market For Sale—A new Oliver typewriter, store, country town preferred. Address Shares $25 par, assets, land and stock. in one of best town in State. Investi- cost $100, will sell for $65. Has_never Clerk, care Tradesman. §87 Will pay 7 per cent. dividend. . Butter, Eggs, Poultry, Beans and Po- tatoes at Buffalo. Buffalo, March 4.—Creamery but- ter, fresh, 26@31%4c; dairy, 20@25c; poor to good, all kinds, 15@18c. Cheese—New fancy, 17c; choice, 16@161%4c;/ poor to common, 6c; fancy old 17@17%; choice, 16@16'%c. Eggs—Choice, fresh 28@29c. Poultry (live)—Turkeys, 18@22c; cox, 12@13c; fowls, 16@17c; springs. 16@17c; ducks, 18@20c; dressed chick, 18@20c; turks, 22@25c; ducks, 18@21; fowls, 18@19; geese 15@16c. 16c. Beans—Marrow, $3@3.25; Medium $2.10@2.15; Peas, $2@2.05. White Kidney, $3@3.25; Red Kidney, $2.75@' 3.00. Potatoes—70@75c per bu. Rea & Witzig. —_2-+__ Marriage is apt to be a failure if the female of the species spends more money at the millinery shop than the butcher shop. ——— It will not help correct the cuts other dealers make in prices if you meet cut with cut. BUSINESS CHANCES. Partner wanted to buy half interest or all of fancy stock of fresh groceries and notions. Also good ice cream business. Sold over 400 gallons cream last year. Good cigar and tobacco busi- ness. Best and most complete confectionery line in town. Nice line of green vegetables and choice fruit allthe year round. Good location. corner brick store, plate front, electric or gas light, hot and cold water in store. Long lease, rent reason- able. Seven living rooms over store, with all modern conveniences. Capital only drawback. Can show a live man that this isa moneymaker. Live Michigan town with good schools and four churches, Healthy locality and good farms sur- rounding. Stock and fixtures about $2,000. Pay to investigate. Address 955, care Tradesman. 955 Position wanted by a man as. mer- chandise store clerk or a road job. Must be a good place. Have good experience. Address Box 14, Lakefield, Minn. 951 CASH PAID FOR ODD VESTS, ODD COATS, FROCK COATS, COATS AND VESTS, SUITS. Styles immaterial. Write immediately. American Export Co., 75 Nassau St., New York. 953 Merchants! Do you want to sell out? Have an auction. Guarantee you no less Adaress L. H. Gallaghar, Auc- tioneer, 384 Indiana Ave., Toledo, Ohio. 952 Experienced short account register salesmen. Our new aluminum system, best in the market, pays largest com- mission. Wirth Sales Book Co., 4440 52 N. Knox Ave., Chicago. 954 Wanted—To exchange good farm for stock of merchandise. Describe stock and give price. Phillips, Manchester, Tenn. 908 For Sale—Drug store, one of the best opportunities in Michigan. County seat town of 6,000. Good trade and no cut prices. Address No. 904, care Trades- man. 9 For Sale—Splendid store property, St. Clair, Mich., suitable for light lunches. soda fountain, cigars, ete.; includes full line of fixtures; cheap for quick deal. John Breining, Marine City, Mich. 902 For Sale—In small town, store and stock with house and feed barn. Stock consists of groceries, hardware, shoes and notions. Terms to suit purchaser. ‘14. K. Sheetz, Havelock, N. D. 900 For sale or exchange for a_ small stock of merchandise, in a good location, 200 acres of land in Cheboygan county. Some improvements. Address Geo. S. Ostrander, Legrand, Mich. 920 For Sale—Cheap, terms if desired, ele- gant mahogany drug store fixtures com- plete, wall case, show cases (undivided bevel plate glass), scales, ete. Russell B. Thayer, Saginaw, Mich. 899 For Sale—Good, new, clean stock of dry goods and millinery in a good town. Enquire of Box 156, Dimondale, Mich. 8 Do you want to sell your business for cash? Send us a brief description ana we will advice you if we can handle iv. Our charges are less than 1 per cent. Our system of service means quick re- sults. System Service Co., Kenton, oe 3 Sixty-Six Per Cent. According to the latest report of the Bureau of Labor statis- tics the retail prices of the principal articles of food ad- vanced sixty-six per cent. in fourteen years. The price of Shredded Wheat in all that time has remained the same, and it is just as strengthening and nourishing as it was fourteen years ago— a complete, perfect whole wheat food. You can help your customers solve the problem of the high cost of living by telling them about Shredded Wheat. Two Biscuits, with hot milk or cream and a little fruit, will supply all the nutriment needed for a half day’s work at a cost of four or five cents. In Your Quest of the B TRISCUIT is the Shredded Wheat wafer —a crisp, tasty whole wheat toast—delic- ious with butter, cheese or marmalades. Shredded Wheat Biscuit is packed in odorless spruce wood cases which may be readily sold for ten or fifteen cents, thereby adding to the grocer’s profits. The Shredded Wheat Company The Williams Bros. Co. e NIAGARA FALLS, N. Y. dates of Detroit GROCERS — — > as Every asser-by a . Prospective Customer Think of it! Every person that passes your door or en- ters your store is a prospective Borax customer. Every one of them—regardless of age, occupation or station in life. 0 team BORAX TEAM is a harmless antiseptic cleanser. Finds a hundred and one uses in the Laundry, Kitchen, Nursery, Sick Room and Bath Room. It’s absolutely pure, perfectly safe. Cleanses quickly, thoroughly, hygienically. Saves no end of time, trouble and work in the home, It’s a “self-seller’” when given achance. Give it a chance. It'll pay you. Pay you to display it—to keep it in sight where customers and prospective customers can read the directions and many uses printed on every carton. Tryit. Try it now, to-day. PACIFIC COAST BORAX CO. CHICAGO, ILL. \e ‘ANS SN Ww SN é x “ SS vn NASA NA aa xy SSA MAAN eS AAAS COO DOO a OO SORRRONGND SQO AS SRR TO 2.950 579" SISSON OOO ION OO OOO SONI ODD SY RY ISON SR ROX RO NS - 2 a S SN = Re ~ “ oS eS Ses Se atime =~ Pewee RTT ee a apace msec acercanaeMn PT see : | A letras | Manufactured | Ina SOME VIN smcaea ; | Under Sanitary Class by ga Itself ”’ i a Conditions Made in ieht Sizes remige | G.J. Johnson i eee ae , Cigar Co Makers Grand Rapids, Mich.