ERS EES GL WSF SOF) EONS, 1 x ye Gb SOF y Rv Or) ao ~ — ae poe NY we: SS 7 Ay ONE D N” CaS WO fe BY” eS CHE: REA A SZ cA\ 2 RE NR CY Ne YP ae S 5 Gy TA MSNIISN Al We (2 a A: ey oe OES SACP (6 PA) eae; ESS ac re ( . PND Oe Ge ACC ee) em OPAL SSS Yj SS NC GeO Va, Ve Cy AEE ESQ y) N A we OW 1 Cea (GORE NS PAC (RRC (NE ICR Ae SS SOG y 56) PO IONE: AEN Oe EO a Ay) a oh5) " W D ay (CTI Pat CAC ae ere WZ CS oe te Be @2PUBLISHED WEEKLY (GaXe esa TRADESMAN COMPANY, PUBLISHERS 3503) WAS |$$1_PER YEAR 4° SISOS SO OO WIE SE SC SOR SOON NR Roe oe Thirty-First Year GRAND RAPIDS, WEDNESDAY, AUGUST 5, 1914 Number 1611 RP JAG UU OULU OULU LULU LU CULO. IOLA If A Memory System Forget each kindness that you do As soon as you have done it; Forget the praise that falls to you The moment you have won it; Forget the slander that you hear Before you can repeat it; Forget each slight, each spite, each sneer, Wherever you may meetit. Remember every kindness done To you, whate’er its measure; Remember praise by others won, And pass it on with pleasure; Remember every promise made, And keep it to the letter; Remember those who lend you aid, And be a grateful debtor. That comes your way in living. Forget each worry and distress; Be hopeful and forgiving; Remember good, remember truth, Remember heaven’s above you, And you will find, through age and youth, True joys and hearts to love you. Priscilla Leonard. Che Failures We were busy making money In the world’s great game; We were “‘gathering the honey”’ When the vision came. We greeted it with laughter, Though we frowned upon ‘*The fools’? who followed after, When the dream had gone! Oh, we were canny schemers, So we sold and bought; And jeered the silly dreamers And the dream they sought. We gave but fleeting glances To that ‘“‘hare-brained crew,”’ For we took no stock in fancies— Till the dfeam came true! So much had gold imbued us, So had greed been nursed, We’d let the Best elude us And we’d kept the Worst; We long to “‘do it over,”’ But we cannot try, For every dream’s a rover And our dream’s gone by! Berton Braley. Che Better Ching O toiling bands of mortals! O unwearied feet, traveling ye know not whither! Soon, soon, it seems to you, you must come forth on some conspicuous hilltop, and but a little way further, against the setting sun, decry the spires of El Dorado. Little do ye know your own blessedness; for to travel hopefully is a better thing than to arrive, and the true success is to labor.—FRobert L. Stvvenson. : Remember all the happiness SAO OOOO OOOO OOOO OOOO OOOO OOOO UOUOO OOOO OOOO UOU RRR O RUG BR OOOO BO BUG BB COC BOORR ORO OR RRL... YA Good Yeast Good Bread Good Health —_ Sell Your Customers -FLEISCHMANN’S YEAST Weare nota Mail Order House But your orders by maz/ will re- ceive our very prompt and careful attention PUTNAM FACTORY, National Candy Co., Inc. Grand Rapids, Mich. This Book Will Help You Sell FRANKLIN CARTON SUGAR The Franklin Sugar Recipe Book Shows How to Make Delicious Cakes, Candies, Cake Icings, Preserves and Jellies with Franklin Carton Sugar; it also de- scribes the different grades of sugar and tells how to use each to the best advantage. We have placed millions of copies of this book in the hands of women everywhere, and we'll gladly send you a quantity to dis- tribute to your customers. If you'll place these books on your counter, hand them to customers, put them in orders, and mail them to customers, you'll find an immediate in- crease in your sales of FRANKLIN CARTON SUGAR— the sugar that pays you a profit because there’s no loss in weighing, wrapping, tying, no cost of string or bags. Write us for a copy of these books. ~ Zi >, yy = 5 7 HS Seg. | og 4 a te i f 5 THE FRANKLIN SUGAR REFINING CO. PHILADELPHIA “Franklin Carton Sugar is guaranteed FULL WEIGHT, it is made from SUGAR CANE’ Original containers hold 24, 48, 60 and 120 Ibs. Uy ‘ LALLLLLIL EON fame) ? "ilk LLL aS Urs DEAL NO. 1402. SNOW BOY FREE! For a limited time and subject to withdrawal without advance notice, we offer SNOW BOY WASHING POWDER 24s FAMILY SIZE F. O. B. Buffalo: Freight prepaid to your R. R. Station in lots not less than 5 boxes. All Orders at above prices must be for immediate delivery. This inducement is for NEW ORDERS ONLY-—subject to withdrawal without notice. Order from your Jobber at once or send your order to us giving name of Jobber through whom order is to be filled. BUFFALO, N. Y., January 2, 1914. Summertime Is Tea Time Nothing so Refreshing, Invigorating and Bloodcooling as Delicious Iced Tea. We recommend our ICED TEA BLEND As the acme of perfection. Scientifically blended specially for Iced Tea, from the choicest growth of Ceylon and India. Put up in handsome 10 Ib. caddies. The Pure Foods House JUDSON GROCER COMPANY, Grand Rapids, Mich. through the jobber—to Retail Grocers 25 boxes @ $3.60—5 boxes FREE 10 boxes @ 3.€0—2 boxes FREE 5 boxes (@ 3.65—1 box FREE 2% boxes @ 3.75—%box FREE Yours very truly, Lautz Bros. & Co. / ! ADESMAN Thirty-First Year SPECIAL FEATURES. Page 2. Detroit Detonations. 3. Successful Salesmen. 4. News of the Business World. 5. Grocery and Produce Market. 6. Upper Peninsula. 7. Madcaps From Muskegon. 8. Editorial. 9. Adopting a Trademark. 10. Financial. 12. Dry Goods. 13. Live Mailing List. 14. Your Tea Trade. 15. Successful Salesmen. 16. Common Leakage. 18. Behind the Counter. 20. Show Card Writing. 22. Butter, Eggs and Provisions. 24. Hardware. 26. The Meat Market. 27. The Consumer’s Creed. 28. Perishable Products. 31. Doings in Michigan Cities. 32. Cape Cod Canal. 34. Clothing. 35. Butler ment. 36. Woman’s World. 37. Bankruptcy Matters. Brothers Change Manage- 38. Shoes. 40. The Commercial Traveler. 42. Drugs. 43. Drug Price Current. 44. Grocery Price Current. 46. Special Price Current. 47. Business Wants. AUSTRIA AND SERVIA. To most disinterested persons it will appear that, in view of the repiy of Servia to Austria, the declaration of war by the greater power against the smaller is unjustified. Servia yielded substantially to the demands of its Northern neighbor, and the language was courteous, even humble, although a question was raised as to the propriety of the participation of Austrians in any investigation of al- leged misdeeds. But whatever the niceties of diplomatic intercourse may be the substantial tact is that a, pow- erful nation is making war against a comparatively weak nation and with- out any reason commensurate with the mighty significance of a European war. Nor ever has there been in the history a course of action so likely to precipitate general war, awful slaughter, tremendous destruction of property and injury to two hemi- spheres for an unlimited time as the course which Austria has now taken. The world awaits the possible collis- ion of great nation with great nation and a condition of affairs in Europe for which there is nothing like a pre- cedent since the days of the religious wars. There is unquestionably a motive back of those which have been avow- ed by the Austrian authorities. Franz Josef is nearing the end of his life, and it is the belief of many of his subjects and many of the people of other nations that only Franz Josef can maintain order in the empire un- less something is done to unify the people. In no other civilized country are there so many hostile races, ana it would require but a small incident to set them at one another’s throats. To the minds of the Austrian states- men there is probably only one thing that can prevent this and make the antagonistic people one in purpose and act, and that is a foreign war. GRAND RAPIDS, WEDNESDAY, AUGUST 5, 1914 This is probably the real motive. But Austria is taking an awful responsi- bility on its shoulders. It is an even chance that not only will this purpose fail of success but that the present war will result in a partition of Aus- tria itself and possibly an obliteration of the empire. The Austria of mod- ern times is not famous for winning battles. Witness Magenta, Solferino and Sadowa. ———_+ > __ Trade unionism put a crimp in the plans of the Indianapolis Retail Gro- cers’ Association recently, whereby the thrifty grocers aimed to save the very material item of expense involv- ed in the hiring of waiters by acting as waiters for themselves, at their an- nual picnic. When the merriment was at its height the walking dele- gate of the waiters’ union appeared and asked the waiters for their union cards. The grocers explained their committee was doing that work. So the walking delegate called out the union bar tenders and the union musi- cians. Next time the Indianapolis grocers will see to it that no union -bands or bar tenders are given an op- portunity to violate their agreements. Galesburg, Illinois, is going to be good, even if the residents are to be deprived of ice cream for Sunday dinners. The City Council has passed a resolution upholding the Mayor in his determination to enforce the Sun- day laws, in accordance with a re- quest from merchants. The complaint of the latter was directed against merchants in the outlying districts, but the Mayor’s rule hits all the busi- ness men. No ice cream can be de- livered on Sunday and the sale ‘of Sunday newspapers, cigars, soda wa- ter, etc., will be stopped. Galesburg on Sundays will be as peaceful as the dove in the office of the Secretary of State while he is out on the Chautau- qua circuit. —_*-.__ Perhaps the neighbors of Mrs. Mary Stockwell of Evansville, Ind., may have regarded her as close and even stingy, for she never gave much to local charities, although she was re- garded a wealthy woman. Mrs. Stockwell died the other day and after her death it developed that at least 100 deserving young men owe their college education to her. She lived a quiet, unostentatious life, said noth- ing about the young men she was as- sisting, but did a great work, a work which will not be forgotten as long as the men she educated live. ———_>+>____ When a man is too lazy to make a kick if he can’t find work what’s the use? _—-s-o oe Some people think more of dogs than they do of their friends—and perhaps there’s a reason. Manufacturing Matters. Ypsilanti—The Scharf Tag, Label & Box Co. has changed its name to the Scharf Tag & Label Co. and increas- ed its capitalization from $40,000 to $50,000. Detroit—The Benham Manufactur- ing Co., manufacturer of auto steer- ing wheels and special furniture, has increased its capital stock from $45,- 000 to $65,000. Detroit—The Wolverine Creamery Products Co. has engaged in business with an authorized capital stock of $30,000, which has been and $3,000 paid in in cash. Bay City —The Central Auto Co. has engaged in business with an au- thorized capital stock of $1,500, which has been subscribed, $500 paid in in cash and $500 in property. Detroit—The Sani-Tile Co. has been incorporated with an authorized capitalization of $10,000, of which $5.000 has been subscribed and $1,250 paid in in cash. Howell—The Spencer-Smith Ma- chine Co. is erecting a factory 40 x 100 feet. The citizens of Howell pur- chased an acre of ground for the company by popular subscription. Detroit—The Detroit Fuel Gener- ator has engaged in business with an authorized capital stock of $10.000, which has been subscribed, $4,000 be- ing paid in in cash and $6,000 in prop- erty. Kalamazoo—The Safety First Mo- tor Car & Truck Co. has engaged in business with an authorized capital stock of $10,000, which has been sub- scribed, $500 paid in in cash and $2,- 500 in property. Hudson—The capital stock of the Hardie Manufacturing Co., manufac- turer of sprayers, hand pumps, pow- er pumps, hose rods, nozzles and gas- oline engines, has been increased from $80,000 to $100,000. Flint—The Monroe Motor Co. has been organized with an authorized capital stock of $125,000 common and $125,000 preferred, which has been subscribed, $62,500 paid in in cash and $125,000 in property. subscribed Flooring Detroit — The Spranger Rim & Wheel Co. has engaged in business with an authorized capital stock of $100,000, of which $54,000 has been subscribed, $4,000 being paid in in cash and $50,000 in property. Detroit—The Detroit Starter Co. has engaged in business to manufac- ture and deal in automobile starters and automobile lighting systems, etc. with an authorized capital stock of $20,000, of which $15,000 has been subscribed, $3,000 being paid in in cash and $12,000 in property. Union City—The Union City cream- ery is again in opeartion under the management of F. B. Dent, the new Number 1611 Mr. Dent has had wide experience in the creamery business. The creamery has 320 pat- rons, who are on eight routes running out from this place. The weekly out- put is 7,200 pounds, while $1,700 per week is paid to farmers for their butterfat. At present the factory is running at capacity and prospects are that more machinery will have to be installed to meet the steadily growing demands. > 2 owner of the creamery. President Rood’s Successor. Charles F. Young, the new Presi- dent of the Citizens Telephone Co., and one of its largest stockholders, has been identified prominently with Grand Rapids business affairs for twenty-five years. At that time he hemlock bark business, and eleven years ago the Tanners’ Supply Co. was organized, taking over his business, and a year later he was chosen manager, which position he held for ten years, when he was elected to the Presidency of the company. Mr. Young, besides be- ing President, director and stockhold- er in the Citizens Telephone Co. and President of the Tanners’ Supply Co., which comprises twenty-two tanneries, is Vice-President and a director of the Commercial Savings Bank, di- rector of the Eagle Tanning Co., of Whitehall and of the Ottawa Leather Co., of Grand Haven, both having Chicago offices. With his son, Leland Young, he owns the Alpena Gas Co. and is the owner of the Livingston Hotel. was engaged in the Wershow & Imre have engaged in the manufacture and sale of cloth- ing with an authorized capital stock of $1,000, which has been subscribed and $600 paid in in cash. The stock- holders and the number of held by each are: Louis M. Wershow. Muskegon, 45 shares; Fannie Wer- show, Muskegon, 5 shares; Nicholas Imre, 45 shares and Catherine Imre, 5 shares. shares ——_++~—_____ Dwight L. Fairchild, formerly a partner in the Knee Heating Co., has sold his interest to J. S. Knee, who will continue the business under the same style at 706 Wealthy street. +--+ 2. Walter & Dayduff Mrs. Mary E. Seaman in the confectionery business at 1204 Di- vision avenue, both partners former- ly coming from Battle Créek. —_+-~>___ Chester G. Carpenter, formerly in the wall paper business at 507 Bridge street, has discontinued business and moved from town. succeed —cecvinlenialliltisilininani ; Jacob Fish has engaged in the tail- oring business at 1970 Division ave- nue. MICHIGAN TRADESMAN August 5, 1941 DETROIT DETONATIONS. Cogent Critcisms From Michigan’s Metropolis. Detroit, Aug. 3.—Learn one thing each week about Detroit: In the manufacture of chandeliers and elec- trical fixtures, Detroit leads the coun- try. One factory spins more than 100,000 pounds of brass each year. Joseph Fields, formerly of the Na- tional Cash Register Co., now with the Chalmers Motor Co., has been promoted to assistant sales manager. President Wilson might do worse than to call a few traveling men to Washington and receive some real views. Last week the friends of William Riley, of the Lou Weitz clothing firm, were surprised to hear of his mar- riage the previous week. Bill left Detroit ostensibly to take a short va- cation trip, but instead of his old time regulation trip he took it with a bride. The new Mrs. Riley was Elizabeth Mullen, of Scranton, Pa. They were married in Detroit. At any rate, it isn’t too late to extend congratula- tions to the happy couple in behalf of their many friends. One way to get a head is to drink lots of whisky. The best way to get ahead, however, is to leave it alone. Dick Boter, of Holland, well-known head of the clothing firm of P. S. Boter, was in Detroit on a business trip last week. Dick is al- ways a welcome visitor here, same as he is every place he visits—espe- cially phen he visits the foreman of the repair gang in the garage. P. W. A. Fitzsimmons, of the Mich- igan Workmen’s Compensation Mu- tual Insurance Co., was elected Gen- eral Manager and E. H. Dearth was made Secretary last week. Our weekly definition. Husband: A domestic animal with a fund of original fairy tales which he uses in explanation of arriving home late; a wife’s chief cause of worry and subject to worry. J. W. Miller, of Adair, was in De- troit last week on a business trip in the interest of his general store. Every now and then there comes to us a story that some one whom we had occasion to mention in an un- kindly, even though truthful, way in these columns has promised to leave just enough of our carcass after he meets us to mail for 2 cents in the 1,000 mile zone, as laid out by the parcel ‘post authorities. Fortunately (for us) these same “dare devil” fighters who come into disrepute with the honest traveling men and busi- ness men do their best fighting at from 100 to 500 miles. The Hupp Motor Car Co. dealers and representatives held their second annual convention beginning last Thursday. Entertainments of vari- ous kinds, mixed with the business sessions, were accorded the guests who were assembled here from all points of the compass. If Germany should take the count in the battle royal in Europe, we might, in base ball parlance say, Ger- many out, England to Russia to ‘France. L. |. Kennedy, of St. foe, Mo. stopped over last week to spend a short time renewing some old ac- quaintances and, incidently, look over the new Detroit. Mr. Kennedy was one of the salesmen for the Bour Co., coffee distributor of Toledo; whose sales were large enough to entitle him to a place on the honor roll and a trip to Toledo to join in the Bour home coming festivities. Jouis Ken- nedy was a former Michigan boy, having lived in Grand Rapids for a number of years, where he was em- ployed by the Hazeltine & Perkins Drug Co. He gave up that position to accept a position as traveling rep- resentative for a Baltimore concern. After three years of successful work for them, he was tendered his pres- ent position by the Bour Co. and to- day he is counted as among its best salesmen. Laughing Louie’s many friends in Michigan will be pleased to learn of his success. He is spending this week at the home of his birth, Lakeview. A. F. Martin, well-known druggist of Imlay City, was in Detroit last week, accompanied by his wife. The trip was made in Mr, Martin’s auto- mobile. They left for the East, where they will tour several states. Harry Eberline, Crowley Bros.’ doughty credit man, says that scandal - is a monster that has more tales than an octopus. Motion pictures showing Detroit industries will be exhibited in local theaters soon, after which they will be sent to San Francisco in time for the Panama-Pacific exposition. Mrs. Julius Steinberg, of 91 Watson street, who has been seriously ill at her home for some time, is improv- ing, but is still confined to the house. Mrs. Steinberg is the mother of the Steinberg brothers, who conduct a large department store in Traverse City. President Wilson says, “We are not running amuck of business.” Some of the calamity howlers are. W. H. Anderson, President of the William H. Anderson Tool & Supply Co., and one of the best known busi- ness men in the city, died suddenly at his residence, 302 Pennsylvania avenue, on July 28. He was 77 years old. Mr. Anderson was born in Edin- burg, Scotland, and at the age of 20 years came to the United States, spending his early manhood in New York City. He came to Detroit in 1861 at the time of the outbreak of the Civil War. During his residence in New York he became a proficient worker in structural iron and steet and when he came to Detroit, he as- sisted in the building of Fort Wayne in the capacity of an expert in steel and iron construction. In 1871 he opened a small shop of his own on Mullett street. The business pros- pered and grew until he was obliged to seek larger quarters, resulting in the present location on Macomb street. He was the oldest member of Ashlar lodge, F. & A. M. Besides the widow, Mr. Anderson is survived by three sons and a daughter, all prominent residents of Detroit. R. Smith, general merchant of Somerset, was a business visitor in Detroit last week. According to authentic reports, Western Michigan is just nearing the close of the biggest and most profit- able cherry harvest in its history. About one-half million dollars will be received by the Western Michigan fruit growers for the 1914 crop. Charles S. Elliott has moved into the new building being completed for him at the corner of Michigan and Ci- cotte avenues. The building is two stories, the upper part being divided into two flats. The lower part con- tains a store to be occupied by Mr. Elliott with his drug stock. Mr. EI- liott now owns one of the most up- to-date drug stores in that section of the city. Dr. James Casey, former major league ball player and now a big league druggist at 424 Woodward ave- nue, besides being a good ball player, was also considered a good Irishman. One of his friends informs us that he isn’t so sure about “Jimmie” any more. The friend claims that the chubby pharmacist purchased a sweat- er the other day that was made of Scotch yarn and was also a Scotch color. Personally, we cannot see where Mr. Casey’s friend has any cause for doubting his loyalty. Many an Armenian wears a green ribbon on the 17th of March. Hal Leete, manager of the North Branch Mercantile Co., at North Branch, was in Detroit on business last week. Mr. Leete has no time for “business depressed howlers,” because he wouldn’t be able to accept their views. So far this year he reports his business as 15 per cent. ahead of that for the same time of the preceding year. A machine has been invented for drying hands with hot air in place of towels. Why a machine when there are so many politicians looking for a job? Isaac Applebaum has let the con- tract for a three-story hotel to be built of brick and steel and contain sixty rooms. The _ hotel will be erected on Woodward avenue, near Davison avenue. Henry Komofsky, better known to thousands of Detroiters as Henry the Hatter, left with his buyers for New York last Saturday. Bert Bartlett, of Grand Rapids stopped in Detroit last week en route to Toledo to attend the home com- ing of the Bour Co.’s salesmen who attain a high percentage of sales. According to G. Young, of A. Kro- lik & Co., some corporations greatly resemble an island. inasmuch as they are entirely surrounded by water. H. C. Marshall, local manager for the Bour Co., of Toledo, was one of the star salesmen of that concern who was invited to attend the home com- ing in Toledo last week. Besides be- ing a salesman of exceptional ability and a manager par excellence, Mr. Marshall is a very lucky individual— because he is located in Detroit. The Bour Co.’s branch office is located at 127 Jefferson avenue. . D. K. asks that we commend, through these columns, Charles C. Giddings, proprietor of the Hartford House, at Hartford, for his courteous treatment of. the traveling men, be- sides running a hotel that would be a credit to a town much larger than Hartford. The traveling men in gen- eral appreciate such managers as Mr. Giddings and we are pleased at all. times to give them special mention, so that more of the boys will know where they will be used decently. F. C. Windoes, clothier of Vassar, took his regular quarter century va- cation last week. Mr? Windoes has followed a steady grind for twenty- five years without taking a vacation’ and the experience hasn’t interfered with his health either. James Ford, of Romeo, was a busi- ness visitor in Detroit last week. Mr. Ford conducts an up-to-date cloth- ing and furnishing goods store and reports a business increase of 10 per cent. over the same period last year. The Knight Tire & Rubber Co., of Canton, is now located at 580 Wood- ward avenue, where it will conduct a factory branch Fred Harrington, formerly of the Firestone Tire & Rub- ber Co., has been appointed manager. T. C. Taylor has charge of the office and Harold Isbell and V. C. Cris- well have been appointed city sales- men. London has 20,000 chauffeurs. What a terrible army they would make. Andrew F. Cramer. 71 years old, well-known citizen and President of the Huetteman & Cramer Co., man- ufacturer of refrigerating machinery, died at his home on Meldrum avenue Sunday. He is survived by two sons and two daughters. William Moeller, who conducts a real up-to-date dry goods and fur- nishing goods store at 490 Lincoln avenue, has, instead of watching and listening to the different admin- istration howlers, studiously devoted his time to his business, with its us- ual rewards. In 1908 Mr. Moeller, after many years of mercantile train- ing, eighteen years of which he was employed by John P. Huckestein, who then owned a large department store on Randolph street near the St. Claire Hotel—the last few years in the capacity of department man- ager—opened a small store on Lin- coln avenue and as stated above, by studiously attending to his business, has been obliged from time to time to enlarge his quarters to take care of the increasing business. Besides his inside knowledge of the mercan- tile business in which he is engaged, Mr. Moeller’s pleasing personality and clean business methods have won him hosts of friends—and friends are a great help when a person is en- gaged in any line of business. John Gaynor, Michigan representa- tive for the United Shirt & Collar Co., manufacturer of the Lion Brand goods, and one of the most popular knights of the cushioned seats who travels out of Detroit, was in Troy, N. Y., last week, where the company’s factory is located. The local head- quarters are at 61 Gratiot avenue. Mr. Lothian, of Lothian & Palmer, clothiers of Yale, was in the city last week on a business trip. Mr. Lothian reports an increase in business so far for the year. Atlanta, Ga., Baptists want to recall Pastor L. G. Broughton, who went to London, England, some years ago. Under present circumstances, the rev- erend gentleman should be pleased to accept. As compared to the war in Europe, the battle of recent date in Mexico were mere pleasure parties. Robert L. Fox, well-known repre- sentative for the Merchants Art Co., 30 Abbott street, died suddenly in Port Huron on July 29. The report stated that Mr. Fox died by taking poison with suicidal intent, but this is hard to believe, as he was in good health with apparently no troubles to worry him. He was always of a hap- py and jovial disposition. He was in the employ of the Art Co. for some time. He is survived by his mother, with whom he lived, at the Charlotte Apartments, and two brothers. A Levine has opened a women’s and men’s furnishing goods store at 1476 Fort street. John Musser, general merchant at Beaverton, visited Detroit on business last week. Great preparations are being made to entertain the thousands of visitors and veterans at the G. A. R. encamp- ment to be held in Detroit, beginning August 29. Here are some real figures for our good friend, the Mayor of Mears, to digest. The State Banking De- partment in its report just issued shows an increase in deposits for the year of $26,405,997.10. Savings depos- its show a gain of $10,376,0001.13 over a year ago. Not so bad, considering the hard times depicted by the calam- ity howlers. Mr. Terbush, of Murray & Terbush, clothiers at Owosso, stopped off in Detroit en route to Cleveland, Mr. Terbush stated the store had a ten day sale, ending a few days ago, that proved the most successful of any since the foundation of the firm, thir- ty years ago. The Board of Health closed up Sam Collela’s bakery in th’s city two months ago because he _ stabled a horse in the bakery proper and fitted it up with four beds for lodgers. For re-opening the bakery he was fined $100 with the alternattive of 90 days in jail. The most pathetic part of the incident was the fact that the horse was compelled to use the same room that the baker did. Two hundred Jackson business men, members of the Jackson Cham- ber of Commerce, visited Detroit last Thursday, the trip of eighty miles being made in forty automobiles. Wil- liams Sparks, President of the Cham- ber, is a member of the Wolverine Automobile Club and through his courtesy the members were entertain- ed at the club house. The visit was one of the regular monthly outings. Stops were made at Ann Arbor and Ypsilanti en route. E. M. Dewey, general merchant of Macon, was in Detroit last week on a business trip. Others who will suffer on account of the war in Europe are those who drink imported beer. There seems to be something about the wholesale grocery business that makes a fellow take to the circus at every opportunity. Some time ago we had occasion to mention the fact that O. P. Dewitt, the St. Johns gro- cer, was afflicted thusly and now we are informed that Mr. Godsmark, of Godsmark-Durand wholesale grocery house at Battle Creek, hasn’t missed ie Sa RPSL SP TS HPO Pg NN ty A SNM ener HELEN EAH Ho STEREO ie sncorecuyoenanensneanmeenaseae AMANO August 5, 1914 seeing a circus that has been in his locality for many years, in fact, ever since he has been big enough to watch a one to three ring performance with- out missing a move. Mr. Godsmark not only attended the circus in. his city a short time ago, but furnished admission tickets to all of his em- ployes. Mr. Clement, manager of the J. P. Scott drug store at Traverse City, the resort city made famous by Fred C. Richter, was a Detroit visitor last week. We do not believe any of his num- erous friends have forgotten Frank Ganiad, now grinding coffee, instruct- ing clerks, increasing business and making new friends in Ann Arbor. . P. Compton, of Leslie, made delightful as the home _ of Claude Hiser, informed a traveler the other day that if it wasn’t for a few news- paper writers and mayors from West- ern Michigan, he would never know times were hard. He _ has been so busy in his store the past few months that he has been obliged to secure ad- ditional help. Candidly we quake at the thought of what the Chronic Kicker hands us this week. No one ever accused him of not knowing how to deliver a solar plexus blow with a typewriter. Mr, Wirth, of Meeks & Wirth, gen- eral merchants at Clio, was in Detroit last week on a business trip. A late report states that Arthur Davenport, former Traverse City resident, now with Edson, Moore & Co., has gone for a few weeks’ vaca- tion trip and when he _ returns—it will be with a lovely bride. While not positive, we believe the report is authentic. However, we shall wait to hear more particulars regarding this popular young man. Mr. Peters, of the Hagan Drug Co., Monroe, was in Detroit last week on business for his firm. What most of us would like to know is, What is all the fighting about in Europe, anyway? Synonyms: Canoe, joy ride and obsequies. : A. F. Plumb, the popular druggist of Fenton, was a business visitor in Detroit last week. We note in last week's Gabby Gleanings that O. W. Stark has ac- cepted a position with the Wood- house Co., of Grand Rapids. We take it Mr. Stark has recovered from his long siege of sickness. We wish to congratulate him at least on his abil- ity to again be able to work. His ill- ness, followed by one misfortune after another, would have layed away a less hardy and nervy man. The Wood- house Co. is also to be congratulat- ed on securing this popular young man’s services. F. D. Grigham, well-known Orton- ville druggist, was in Detroit last week on a business trip. Some are born foolish, some rock the boat, while others stand up in a roller coaster. . Thomas J. Doyle has been appoint- ed Detroit distributor for the Dodge automobiles to be manufactured by Dodge Brothers. Mr. Doyle, like the hundreds of other agents appointed, signed his contract without knowing what style of a car he was to handle or the price. He formerly acted as distributor for the Saxon car and for six years acted as manager of the Detroit branch of the Ford Motor Co. The agents’ salesrooms in Detroit will probably take up the entire ground floor of the Dodge Brothers’ new building at the corner of Brush street and Jefferson avenue. Our next line will be the same thing that some one will see in Eu- rope at an early date— The finish. James M. Goldstein. ——_--2 Charles Miner, formerly engaged in the drug business at Sault Ste. Marie, has opened a drug store at Alpha, Iron county. The Hazeltine & Per- kins Drug Co. furnished the stock. MICHIGAN TRADESMAN SUCCESSFUL SALESMEN. A. T. Driggs, Who Sold Mattresses Thirty-Five Years. Anson Thomas Driggs was born at Tonawanda, N. Y., July 28, 1841. His father was of Welch descent. His mother was Scotch-Irish. He attend- ed common and private school at Tonawanda until i6 years of age, when he clerked in a general store several years and spent one year working in a shingle mill. When the A. T. DRIGGS. war broke out in 1861 he enlisted in the 100th New York State Volunteers and served three years. He was tak- en prisoner May 16, 1864, and was confined to Andersonville Prison for seven months. On his release from Andersonville he returned to Tona- wanda and clerked in the same gen- eral store in which he was employed prior to the war. In 1867 he went to Saginaw, where he worked in the re- tail grocery store of James Krekel and the wholesale grocery store of John P. Derby. In 1880 he came to Grand Rapids and engaged in busi- ness with John F. Howery under the style of the Grand Rapids Mattress Co. This business was subsequently purchased by the late Henry C. Rus- sel and Mr. Driggs, when he started the Hot Blast Feather Co. He con- tinued this business for many years, selling out ten years ago last Septem- ber to Mr. Kennedy and his asso- ciates. He then joined his son, George E. Driggs, in the I. X. L. Upholstering & Mattress Co., with which business he is still actively in- terested. During the time Mr. Driggs has been identified with the mattress business he has had an actual road experience covering a period of thir- ty-five years. Mr. Driggs was married to Miss Elizabeth A. Sager, of Tonawanda, four weeks before he started for the front. Mrs. Driggs died May 21, 1873. Some years later he married Miss Margaret Muir. He had two children by his first wife—George S., who is associated with him in business, and Minnie, who is married to Charles Worfel. Mr. Driggs attends the Church cf Christ on Lyon street and is a Mas- on up to the Chapter and the Council degrees. He was formerly a member of many other fraternities, but has dropped out of all of them except these two. He was one of the original thirteen charter members of Grand Rapids Council, organized October 15, 1898, the other members being J. C. Em- ery, L. F. Baker, J. B. McInnes, W. R. Compton, A. W. Brown, F. J. Dav- enport, D. E. Keyes, L. E. Phillips, R. W. Bertsch, E. S. Patterson, W. A. Pitcher and J. M. Marz. At the meeting the following officers were elected: Senior Counselor—J. B. McInnes. Junior Counselor—R. W. Bertsch. Past Counselor—J. C. Emery. Secretary-Treasurer—L. F. Baker. Conductor—A. W. Brown. Page—D. E. Keyes. Sentinel—A. T. Driggs. Mr. Driggs has held the office of Sentinel uninterruptedly ever since the first meeting—nearly 16 years ago —and has hundreds of friends among the traveling men and the trade who respect him greatly. His reputation even extends to the Supreme Coun- cil. He is not now in very good health and, in recognition of his long experience as a traveling salesman and his long connection with the U. C. T., Grand Rapids Council will hold its picnic this year in his honor. —_+~++__ Honks From Auto City Council. Lansing, Aug. 3—We have the per- mission of Mr. Stowe to write a full column this week, but it comes just at a time when we are too busy. M. L. Moody has returned from his vacation and started on a two months’ trip. He expects to spend next Sun- day at Marquette. Tom Follis and others are warned. James F. Hammell has again been appointed District Deputy. Mr. Ham- mell was present at our last meeting and gave a very interesting discourse on the enforcement of the hotel law. He exhorts all traveling men to re- port all flagrant violations to the State Labor Commission and prom- ises prosecutions when necessary to bring about reasonble sanitary con- ditions. A. O. Bosworth reports an unusu- ally prosperous season thus far in the copper wire business. Our annual picnic will be held Aug- ust 29. Full details will be announc- ed in this column next week. C. F. Poxson, of Lansing, who trav- eled the State of Michigan for near- ly twenty-five years, selling farm ma- chinery, retired February 1, 1913, which was altogether too soon, ac- cording to the statement of his good wife. Recently they were driving from Eaton Rapids to Lansing and about half the distance had been cov- ered when they ran short of gas and the motor stopped dead in the road. Under these circumstances the ordi- nary motorist would be up against it, but it didn’t bother the resourceful C. F. P. for more than a minute. He simply removed the filling plug of the gas tank and, placing his mouth over the opening, blew in a few breaths, spoke a few words of plain English (which we refrain from repeating) and then closed the opening quick- ly. The motor started without crank- ing and seemed to have an unusual amount of power for the remainder of the trip. The motor stood the strain in good shape, but the muffler was ruined, H. D. Bullen. The old-fashioned boy who used to carry a dime novel in the hip pocket of his pants now has a son who car- ries a lot of September Morns in the inside pocket of his coat. —_—__»-~»__ Better a threadbare coat than a breach of promise suit. Absolutely Pure It always gives the greatest satisfaction tc customers, and in the end yields the larger profit to the grocer. apes surg memati MICHIGAN TRADESMAN August. 5, 1941 4 PN ft | I Ait ee eee eS a api ne | Ql fe caer ee et r z ee i ells Ue ca | NEWS orm BUSINESS WORLD Sp We 3 TA IFA S88 SF E — = = “CUCU Movements of Merchants. Harbor Springs—Jerry Williams has opened a restaurant here. Bellaire—C. Turner succeeds Mrs. Geo. Montague in the meat business. Evart—Mrs. James Deacey, Jr., has engaged in the millinery business here. Le Roy—G. W. Haycock, recently of Edgetts, has opened a blacksmith shop here. Rose City—The Rose City Eleva- tor Co. has increased its capital stock from $10,000 to $25,000. Cadillac—J. D. Greenman of Trav- erse City, has engaged in the billiard and cigar business at this place. Traverse City—F. L. Kelderhouse has engaged in the general store business at 311 East Eleventh street. Bay City—McRae, Walker & Thompson, wholesale grocers, have changed their name to McRae, Reid & Co. White Cloud—Mrs. William Whit- man and son, Charles, succeed R. R. Rawson in the restaurant and cigar business. Lapeer—The F. A. Jones Co., of Flint, has opened a branch bazaar store here under the management of F. A. Jones. Belding—Lewis Steele, ducted a bazaar store at Crystal, has removed his stock here and will con- tinue the business. Vestaburg—George Crawford has sold his stock of general merchandise to Clarence Caris, who will take possession Sept. 1. Mt. Pleasant—George L. has sold his drug MacGillivery, formerly of Lyons, who has taken possession. Vermontville—William Kemp has purchased the Florence Hotel and is remodeling it preparatory to opening it to the public Sept. 1. Alanson—Graham & Nicholson lost their grocery and hardware stock by who con- Granger stock to George fire July 29. Loss, about $6,000, par- tially covered by insurance. Traverse City—Morgan K. Paige and Jud E. Cameron have opened a billiard parlor and will conduct the business under the style of Paige & Cameron. Saginaw—The Achard Hardware Co. has been incorporated with an authorized capital of $10,000, which has been subscribed and $7,000 paid in in cash. Conklin—The Smith Mercantile Co. will retire from business here October 1. Unless a sale of the general stock is made in the mean- time, it will be removed to Plainwell and consolidated with the general stock of Gee & Salisbury, which has been purchased by the Smith Co. Detroit—The Machinery Sales Co. has changed its name to the Ma- chinery Sales & Electric Co. and in- creased its capital stock from $3,000 to $15,000. Kingsley—Leon Barrett and Wil- liam Shanks have formed a copart- nership and purchased the Edward Brudy meat stock and will continue the business. Owosso—Gaymer & Root, shoe dealers, have dissolved partnership and the business will be continued by Mr. Gaymer under the style of the Wear-U-Well shoe store. Hastings—Arthur E, Mulholland has purchased the business block owned and occupied by the J. S. Goodyear Co. and will occupy it with his stock of drugs about January 1. Plainwell—Gee & Salisbury have sold their dry goods, shoe and gro- cery stock to the Smith Mercantile Co. of Conklin. The purchaser will take possession September 1. Munising—Lee & Joslin have sold their confectionery, cigar and fruit stock to Yeoman Stevens, who will continue the business at the same lo- cation on East Superior street. Shultz—Anson C. Boyes, recently of Hastings, has purchased the Gil- bert Fox store building and stock of general merchandise and will continue the business under his own name. Caro—The Caro Elevator Co. has been merged into a stock company under the style of the Caro Farmers’ Co-Operative Elevator Co. with an authorized capital stock of $40,000. Mt. Pleasant—The Harris Broth- ers Seed Co. has been organized with an authorized capital stock of $25,- 000, of which $15,000 has been sub- scribed and $2,500 paid in in cash. Minden City—The A. W. Rice Co. has engaged in the general retail hardware business with an authoriz- ed capital stock of $5,500, which has been subscribed and $1,500 paid in in cash. Detroit—The Central Oil Co. is a new concern with an authorized cap- ital stock of $200,000, of which $150,- 000 has been subscribed, $4,230.40 be- ing paid in in cash and $145,769.60 in property. Vicksburg — Hi. FE. Carrick has closed out his stock of men's furnish- ing goods and will remove to Kala- mazoo, where he will assume the man- agement of the Kalamazoo Cash & Credit store. Cassopolis—G. D. Slocum has sold a half interest in his furniture and undertaking stock to W. J. Baker and the business will be continued under the style of Slocum & Baker. A line of heavy and shelf hardware will be added to the stock. ‘ Hastings—Weickgenant & Riede have purchased the Grant H. Otis & Co. stock of clothing here and in Re- mus. The store in Remus will be dis- continued and the stock added to the Hastings stock, and the business con- tinued at the same location. Detroit—Arnold Robinson & Co.,, dealers in musical merchandise, has merged its business into a stock com- pany under the style of the Arnold Robinson Co., with an authorized capital stock of $30,000, of which $15,- 000 has been subscribed, $100 being paid in in cash and $14,900 in prop- erty. Montague—Business men of Mon- tague were victimized to the extent of $150 Friday by a smooth young Chicago crook, who cashed worthless checks on a number of merchants and got away safely. Because none of the checks was for more than $25, thus making the offense not extraditable, no prosecution is possible. Wayland—DeWitt Shattuck, aged 85 years, died last Friday at his home in this village. When but a child he came with his parents to Yankee Springs township and grew to man- hood there. For more than a half century he had been a merchant in Wayland and had a wide acquaintance in Allegan and Barry counties. Fun- eral services were held Sunday after- noon. Vassar—With the exception of two places an entire business block was wiped out by a disastrous fire here August 3, causing a loss of about $20,000. The buildings destroyed and the losses were: The Race 10-cent feed barn, loss $5,000, with insurance of $3,000; Ford Warren’s tin shop, loss $500, with no insurance; Ed. Hume’s livery, loss $4,000, covered by F. Bellinger, furniture and all belongings; Dr. Cornell, instru- mentsand medicine, loss $1,200, par- tially. insured and William Wood, pool room, loss $300. The two _ places which escaped the flames were the Jewell hotel and the opera house block. Owosso—James E. Herbert, a rep- resentative of the State Dairy and Food Commission, dropped into this place last week and swore out war- rants against Will May and Mrs. Net- tie Johnson, proprietors of restaur- ants, Anton Gruellich, a meat dealer, and Fred T. Axford, who conducts a grocery store and meat market, Mrs. Johnson and May paid fines and costs of $14.40 each, for selling milk con- taining an excess of water. Gruel- lich waived examination on a charge of using an excessive amount of cereal in his sausage and was bound over to the circuit court. Axford, who is charged with failure to properly insurance; -label sausage containing cereal, de- manded examination, which was set for August 6. Jackson—Lester, Carter & Co., Chi- cago, dealers in stocks and bonds, recently prosecuted a suit against William R. Spencer of this city, from whom they purchased last December 200 shares of preferred stock in the National Grocery Co. The deal was made partly by wire and partly by let- ter. Mr. Spencer, who at that time was a director of the company, wrote the Chicago parties that he would sell the stock at 86, which would in- clude the dividend. Later he was called up by telephone and told they would give 84% and this was the best they could do. The by-laws of the company provide the books be closed each year Decem- ber 23. Before the plaintiffs got the transfer of the stock made on the books at Detroit, the headquarters of the National Grocery Co., the divi- dend had been paid to Mr. Spencer, who claims when he agreed to let the Chicago concern have the stock at the lower figure it did not include the dividend. Judge Parkinson will an- nounce his decision in the matter lat- er. Jackson—After sorting out such stock as suited their pleasure, one of the burglars entering the store of the Peoples Credit Clothing Co., last Sat- urday night, paused long enough to not only select a suit of clothes that would fit him, but removed: his old clothes and donned the new, leaving the cast off suit behind. It is be- lieved there were two burglars on the job, and from the evidence they left in the store of their operations it is clear that they were the ones who endeavored to make a haul at the of- fice of the J. W. Marks Co., on South Park avenue the same night. At the latter place was stolen ten pennies and a safety razor. The thieves left the safety razor in the Peoples Credit Clothing Co. store. Among the mis- sing goods are four mens suits, four ladies’ dresses, and seven plumes twenty-two inches in length. The plumes alone were valued at about $100. A pasteboard box con- taining winter hats was emptied and probably used for carrying the plumes away in. The thieves apparently were in the store a considerable time. They ransacked the shoe stock, prob- ably in search of particular sizes, but it is not thought they carried any shoes away. Manufacturing Matters. Vestaburg—Mrs. Grear, recently of Ithaca, has opened a bakery here. Dorr—The Dorr Creamery Co. has engaged in business at this place. Petoskey—J. J. Hoffman has en- gaged in the manufacture of cigars. East Jordon—Giles & Hawkins suc- ceed Lewis Peppin in the bakery busi- ness. Kalamazoo—The Easy Truss Co. has changed its principal office to Bat- tle Creek. Saginaw—The Huron Timber Co. has increased its capital stock from $45,000 to $100,000. Belleville—Thieves broke into the VanBuren Creamery and carried away 600 pounds of butter valued at $180. Calumet—The Cloverland Dairy Co. has installed a new automatic bottle filler of a capacity of 600 bottles per hour. Ionia—The Ypsilanti Reed Furni- ture Co. has received notice that reed shipments have been discontinued on account of the war. The reed used here is imported from Germany, and while the Ionia factory has a large stock on hand a prolonged delay would be disastrous. He let them have it. - SMR RITE ENT f E ' z £ B ' senna August 5, 1914 MICHIGAN TRADESMAN =\ a ROCERY > PRODUCE MAR | hovel i~ ye A ~ LAL, mmr oy D t Ry eae \ 7 AR | i Review of the Grand Rapids Produce Market. Apples—Duchess and Red As- trachan are in large supply at 60@75c per bu. Bananas—The price is steady at $3 per hundred pounds. The price per bunch is $1.25@1.50. Blackberries—$1.50 per 16 qt. crate. Butter—There is an active con- sumptive demand for butter, as is usual for the season.. The extreme warm weather which prevailed all over the producing country up to a few days ago has curtailed the make somewhat and receipts are shorter than they were a year ago. No rad- ical change seems in sight in the near future, but a continued good, firm market. Factory creamery is now quoted at 28@29c in tubs and 30@31c in prints. Local dealers pay 22c for No. 1 dairy, 16c for packing stock. Cabbage—65c_ per bu, for grown. California Fruits—Peaches, $2.25 per 6 basket crate; pears, $2.65 per box; plums, $1.50 per box; grapes, Diamond, $1.75 per box; Malaga, $2 per box; seedless, $2.50 per box. Cantaloupes—Arizona Rockyfords fetch $2.50 for 45s; Indiana gems command 50c per basket contining twelve to fifteen; Benton Harbor Os- age fetch $1.75@225 per crate, ac- cording to size. Carrots—20c per doz. bunches. home Celery—Home bunch. Cereals—There has been a steady sale of cereals of all kinds. The Quak- er Oats Company has added a new feature to “Mother’s Oats.” Each package contains a piece of aluminum ware. The cereal sells for $4.75 per case of twenty packages. “Corn Puffs” is a new product prepared by the Quaker Oats Company. The product is prepared from corn in similar manner to other puffed cereals put out by the company. “Corn Puffs” wholesale at $4.25 per case of thirty-six packages. STOW, 25C per Cocoanuts—$4.25 per sack contain- ing 100. Cucumbers—50c per dozen for home grown hot house. Currants—Red, black or white, $1.25 for 16 qt. crate. Eggs—Fancy fresh laid are’ very scarce, owing to the hot weather. The larger part of the eggs now coming in are heat damaged, and are being sold at the best price their varying quality enables them to bring. Un- less the heat breaks everywhere, there will be a continued shortage of fine eggs. Local dealers pay 18%c for candled. Gooseberries—$1 per 16 quart crate. Green Corn—18c per dozen. Green Onions—15c for silverskins and 10c for evergreens. Honey—18c per lb. for white clover and 16c for dark. Lemons—Californias are steady at $6@6.50 and Verdellis have advanced to $6@6.25 a box. Lettuce—Head, $1.50 per bu. Gar- den grown leaf, 75c per bu. New .Beets—25c per doz. Nuts—Almonds, 18c per Ib.; filberts, 15c per lb.; pecans, 15c per 1b.: wal- nuts, 19¢c for Grenoble and California; 17c for Naples. Onions—lIllinois stock, red and yel- low, $3 per 70 Ib. sack; home grown, $3 per 65 Ib. sack. Oranges—Californias are in ample supply at $3.25@3.75. Poultry—Local dealers pay 16c for broilers; 12!4c for fowls: 10c for old roosters; 9c for geese; 9c for ducks; 14@16c for No. 1 turkeys and 12c for old toms. These prices are 2c a pound more than live weight. Peaches—Carloads of Southern EI- berta peaches have been reaching this markets and show excellent quality. The last car received sold at $2.50 per six basket crate and commission men look for a $2 price next week. Pears—Early varieties are in lim- ited supply at $1.25@1.50 per bu. Peppers—Green, 25c per doz. Pieplant—75c per box. Plums—$2 per bu. for Early Anna. Potatoes—Home grown are now in complete control of the market, which ranges from 60@80c per bu. Pop Corn—$1.75 per bu. for ear; 5c per lb. for shelled. Radishes—10c for round and 12c for long. Tomatoes—Home grown hot house command 75c per 8 lb. basket. Veal—Buyers pay 8@12c according to quality. . Water Melons—$2.75 per bbl. of 8 to 10. Wax Beans—75c per bu. —__2-~>___ The Grocery Market. . Sugar—The market is, of course, greatly excited as the result of the events of the past few days. All of the refiners have pushed granulated up to 4%c, except Federal, which jumped to 4.60c. Raws have advanced from 3.40@4c as the result of active bidding for supplies both by Ameri- can and English refiners. England is bidding for raws both in this country and Cuba. It is realized in the trade that Europe furnishes 8,000,000 tons of beet refined or nearly half of the world’s supply which last year was 18,500,000 tons.. The withdrawal of labor from the fields means the abandoning of much acreage or incom- petent harvesting, provided the war is prolonged. Moreover, the fields would be devastated by the campaigning of the troops. Refiners stocks at the Atlantic ports are 391,864 tons, or the equivalent of about seven weeks’ melt- ings. In other words, they must take care of the fall needs and will re- suire the surplus Cubas as well as the Louisiana, which promise below a normal crop, as the new tariff has operated to curtail production to some extent in that quarter. The country has a fairly good supply of granulated to work upon owing to the forced withdrawals, but the European situa- tion tends to encourage the specula- tive inclination. Jt is, perhaps, in questionable taste for the Tradesman tO | refer to the fact that it pre- dicted a 4%c market in these col- umns as long ago as last March. Many dealers scoffed at this predic- tion, but the Tradesman continued to maintain its position and now sees its prophesy fully realized. The Trades- man now makes another prediction— that granulated sugar will go to 5c at the refinery within the next thirty days. Tea—High prices are expected to prevail for all teas. It is almost im- possible to secure charters for ship- ments from China, India or Ceylon, or the insuring of freights. The im- mediate demand for teas in this coun- try is light, but prices are unusually firm and strong advances are looked for. It is reported that all India and Ceylon teas are sold out in New York with no further shipments in sight. Many importers are urging forward all Japan shipments. Coffee—The war situation abroad, with its effect upon general finances, has caused a heavy slump in coffee options, and practically a similar one in actual coffee. The fact that ac- tual coffee has slumped also is hard- ly understood, because coffee in a sense is a war staple, and might be expected to advance. The demand is exceedingly dull, as all buyers are playing a waiting game. Mild coffees are also weaker in sympathy. Java and Mocha are unchanged. Canned Fruits—Small fruits are firm on short packs of most varieties, but there seems to be no important demand. California fruits are unset- tled, owing to the uncertainty of de- liveries of contracts to European buy- ers, should there be a general Euro- pean war. However, there is no pres- ent disposition to resell and prices are steady on the basis of opening quo- tations. Canned Vegetables—There is at present a very quiet market for all of the staples. Peas, which promised a short crop on the early varieties, now appear to be doing better, and a number of packers are promising deliveries anywhere from 75 to 100 per cent. on contracts. This serves to create an easier feeling, but has caused no decline in prices. Reports from Southern and Western packing quarters reflect an easier feeling on the part of canners of No. 3 tomatoes, but no positive decline in prices is noted. No. 2s are steady, while No. 10s are easy. Crop conditions are reported to be favorable. Offerings of string beans for immediate and fu- ture delivery are light, and the mar- ket has a firm tone. In other lines of canned goods trade is on the hand- to-mouth order, but there seems to be no pressure to sell. and the felling among sellers is steady. Canned Fish—Leading packers of Maine sardines have withdrawn offer- ings of keyless quarter-oils and mus- tards on the ground that the run of fish is light, and everything taken is needed to fill rush orders for key- opening goods. The demand for the latter, however, is not urgent, but ap- pears to be in excess of the supply. Eastport advices on Saturday stated that moonlight nights and adverse tides were having a decided effect in the curtailment of the catch. There continues a fairly active consuming demand for the cheaper grades of sal- mon on the spot, and red Alaska is getting more attention. Dried Fruits—The market for im- mediate shipment California prunes is irregular. Some packers are anx- ious to get business and are dispos- ed to shade prices. Coast raisins are quiet so far as this market is con- cerned, but advices from the Coast say that at least 10,000 tons of the 1913 crop between the time when prices were reduced and the close of July, would be shipped to Eastern markets. There is a good deal of un- certainty felt regarding shipments of new crop dates and figs, because of the possibility of the withdrawal of vessels by the powers interested for transport service, and the interference with vessels on the way by belliger- ent nations. Everything is in a state of unrest and waiting for the final declaration which will involve all Eu- rope in war. To the present time, according to some authorities, the movement in citron has been consid- erably greater than for the corres- ponding period last year. Stocks are moderate and the tone of the market is firm. Orange and lemon peels also are reported to show increased sales and on the present basis the market is firm. Cheese—The consumptive demand is about normal for the season, but the make is reported lighter than usual. The market is steady at un- changed prices, with no change in sight. important Molasses—The molasses market is quiet and steady as usual at this time of the year. There is no change in price for grocery grades or black- strap. a fair demand from the trade such as might be expected since current requirements must be provided for, but no inclination to an- ticipate the future is remarked. The distributors are waiting for the new Rice—There is crop movement which is delayed and will not be active for a fortnight. The tone of the market is firm, as there is a feeling that the foreign situation may develop unfavorably, and, in that event, domestic rice would inevitably rise. Starch—Best bulk and package and Muzzy bulk have advanced 10c per 100 Ibs. e MICHIGAN TRADESMAN August 5, 1941 UPPER PENINSULA. Recent News From the Cioverland of Michigan. Sault Ste. Marie, Aug. 3.—The Soo butchers are falling in line on the cash system. Agnew Bros. market took the lead, announcing to the pub- lic that on and after August 1 the high cost of living would be reduced by selling meat cheaper for cash and no delivering. The Soo Co-Operative store has also fallen in line and sev- eral of the other butchers are think- ing seriously of adopting the cash system. The Western Union Telegraph Co. is abandoning its aerial wires tor the underground system, doing away with the numerous poles, which will add much to the appearance of the busi- ness district. C. Morgan, of Traverse City, was a visitor here last week. Mr. Morgan has purchased the launch, Mary Ethel, of Hancock, which will stand almost -any blow on the lakes. Mr. Morgan expects to take the boat to Traverse City, where he will use her as a pleasure boat. Mr. Morgan was much pleased with the courtesy and treatment received from the ma- rine officers of this port and stated to some of his friends that in all the ports he has visited he has never been treated so kindly or given so much assistance as has been accord- ed him while here. Ira W. Harroun, one of the best known residents in Chippewa county and a familiar figure in politics for the past few years, died at Pickford last week. He is survived by two sons and two daughters. The body was shipped to Toledo for burial in Woodlawn cemetery where his wi- dow is interred. The Y. M. C. A. Juniors left here last Monday for Duck Lake for a two weeks’ camping—a jolly lot of youngsters who will enjoy every min- ute of their outing. Newberry entertained one of the largest crowds in its history last week when the circus was exhibited there on Wednesday. The Soo is to have another sum- mer resort. Neil McDougal has ac- quired the lease of Bell Point, which he will turn into play grounds for Sault citizens. The new location is along the Canadian shores of the St. Mary’s River and has long been a fa- vorite spot for the lovers of outdoor life, pitching their tents along the shore in the shady nooks, that are so plentiful in this section of the coun- try, which provide the invigorating atmosphere which contributes so much to the sturdy manhood so nec- essary in these days of strenuous liv- ing during the hot days. The resorts along the St. Mary’s River are getting more popular each year and many are taking advantage of the situation and making improvements, allowing na- ture to do the rest. Mr. McDougal contemplates putting up cottages, a dancing pavilion and a dining hall where evening banquets and enter- tainments can be held. A dock will also be constructed on the Point, so that boats will be able to land there. Later on it is contemplated to have a boat making regular trips daily from the Point to the Soo. A local excur- sion will take a crowd of excursion- ists next week to Bell Point. W. Blake Arkco, manager of the Emblagaard dairy, Big Bay, near Marquette, is visiting here this week in the interest of his cattle raising in- dustry. A silver cup trophy will be given by the Emblagaard dairy to the member of the Chippewa County Cow Club exhibiting the best three- year-old animal at the fall fair. Ar- rangements for giving the prize have been made by Mr. Arkco with Judge L. C. Holden. Secretary of the Chip- pewa Agricultural Society. The engagement of Miss Margue- rite Moloney, daughter of Mr. and Mrs. D. H. Moloney, of this city, to Stacey B. Hinks, of Ann Arbor, was announced last week. Miss Moloney is one of the prettiest girls in the 00. The Fourth of July committee held a final meeting last week and, after settling up all bills in full, they were able to donate $10 to the Firemen’s fund, $10 to the Police fund, $111.30 to the Soo band. This was the great- est Fourth of July celebration the Soo has ever had. The yacht, Speedjack, owned by A. Y. Gowan, of Cleveland, is in port here. She is one of the fastest cruis- ers on the Great Lakes, having defeat- ed everything in -its class in Lake Superior waters. She is equipped with two 150-horse power motors. For racing she uses all 300 horse pow- er, which enables her to pass any- thing of her class on the fresh waters. The work on the third lock is rap- idly nearing completion and from present indications the locks may be in operation by September 1. Great headway is also being made on the fourth lock. Leo Veyette, of Chicago, son of Mr. and Mrs. J. J. Veyette, propri- etor of one of our leading grocery stores, is visiting his parents, accom- panied by his bride. The wedding occurred last Monday in Chicago. The bride was formerly Miss Ethel Weid- ner, of Chicago. They are receiving the congratulations of their many friends here. Chas. Follis, proprietor of the the Ye Toggery store on Ashmun street and one of the Soo’s most popular young business men, surprised his many friends by going to Detroit last week, where he was married to Miss Laura Bell, one of the Soo’s most popular -young ladies. The young couple arrivel home from their wed- ding trip this week, having arranged to come on a late train so as not to have any demonstration, but some- how it was tipped off to some of their friends and while it was too late to get out the band, the tin pans and other musical instruments were brought into requisition to good ad- vantage, and the newly weds were es- corted through the streets at-a late hour on a rig drawn by a team of mules and a string of autos some- what less than a mile in length. Mr. Follis has played many tricks on his friends during the past five or six years on similar occasions and this is the first opportunity they have had to pay off the debts, which they con- sider are paid in full and also that in- terest has been satisfactorily added. Work is rapidly progressing on the Temple theater. It was planned on having the opening this week, but as there is much more work than was planned on at the start, they are unable to have the opening until the latter part of this month. Managers Beard- sley and Cook are sparing no pains or expense in making this theater one of the finest of its kind and size in the State. J. Connolly, who is in the employ of Uncle Sam at the locks here, has the garden fad. When not on duty he can be found in his large garden which he is working himself. He takes great pride in experimenting and rais- ing various vegetables and _ fruits somewhat out of the ordinary. At the present time he is reaping a nice harvest from his perpetual strawber- ries, as he has a large crop ready to be picked, while others are in blos- som on the same vine and he expects to have strawberries until frost comes. This is somewhat of a novelty in this location and must interest is being manifested in the unsual crop. A report has just been received here that Dave Lee, grocer at Dafter, has met with a painful accident while en route to the Soo in his ford auto. Mention of the purchase of his new auto was made in these columns some few weeks ago and it was thought Mr. Lee would be an _ experienced driver by this time. It was reported that one hip was dislocated and other minor bruises sustained. It is hop- ed by his many friends here that his injuries will not prove serious. Talk about traveling men being ex- pert farmers! The following report is given by one of the Knights of the Road about a prominent travel- ing man. As it is ‘now between sea- sons for the line of goods that the young Knight of the Grip carries, he was putting in his time at home and wanting to employ each moment of his time, and having studied enough about farming to know that the large garden planted by his father needed weeding he got busy. A dozen or more tomato plants caught his eye and as they did not look good to him he pulled them out, roots and all. He also noticed some large leaves growing with the corn, and not know- ing that they were squash plants, he lost no time in separating the leaves from the corn. When he had finished up the weeding process, there were several good looking weeds left, but he was uncertain as to what they were, so he left them standing, so as to give them a chance to develop. A good neighbor who was busy at his own garden looked over the fence to see the young man’s work and it was a lucky strike, as there were still a few squash plants that had been overlooked. The neighbor explained many points about gardening hereto- fore unknown to the young Knight and now he is wondering what his father, who is also a member of the same craft, who is at present out of town, will say when he returns. Meanwhile he is getting ready for the reception and is negotiating with the family grocer for the winter’s supply of tomatoes and squash which would have been harvested in the garden had not this occurred. George Laird, the oyster king of Canada, was a business visitor in the city to-day. He has just returned from a trip throughout the Canadian Northwest en route to Toronto. He reports business conditions not very favorable in the Northwest and states that the war times are having a mark- ed effect on conditions throughout the province. A new Soo company is being form- ed to develop fruit, farming and re- sort property near the Snows Islands. It has an option on 6.000 acres of desirable land in the vicinity of Ce- darville. In addition to this, it will take over several sections of cut-over land north of Cedarville which it will clear and convert into farms and fruit orchards and resort property containing about three miles of water frontage on the main land, extending from the village of Cedarville to Mc- Kay’s Bay, and nearly one mile of frontage on Grand La Salle Island. The bulk of the farming lands are located along stone and gravel roads, extending five miles north of Cedar- ville down to the village. The soil is limestone foundation with clay sub- soil and very rich. Over 80 per cent of the tract is believed to be tillable soil and the .expense of clearing will be very light. Apples grown on sim- ilar land in the same neighborhood were given first prize at the Michigan State Fair. The land is nearly all in one tract, adjacent to good roads. schools, churches, daily mail routes and telephone service, and the fact that 50,000 people were carried to and from the Snows last summer by the boat lines alone shows the great possibilities of this neighbor- hood. In addition to the boat busi- ness, thousands of automobile tour- ists visit the resort every season, and it would seem that the new venture would bring large returns for the pro- motors and stockholders. The war scare will have nothing to do with the local option campaign which is to take place in the entire Upper Peninsula next spring, accord- ing to Grant Hudson, of the Anti-Sa- loon League in Michigan. Mr. Hud- son claims that the Upper Peninsula is ready for the movement and he is quite confident of victory. Lipsett & Sinclairm, stone and ce- ment contractors of Marquette, have dissolved partnership. James Lipsett, of the Soo, will conduct the business alone in the future. This firm for a number of years furnished the trap rock used for street construction in the Soo. Dr. J. F. Deadman, the Soo’s popu- lar veterinary surgeon, is preparing to make another annual fishing trip to Batchewana this week for a ten day outing. Dr. Deadman’s party consists of a number of Michigan's prominent people who will participate in the outing. John Anguilm made the first trip through from Trout Lake to Chicago in his automobile last week. He left by way of Garnet and Newberry and thence to Menominee and reports the roads in good condition. He ex- pects to return the same way. A party of engineers was in the city last week for the purpose of inspect- ing the Bascule bridge, at the head of the new locks. The party consist- ed of seven men, all members of the Committee on Iron and Steel Struc- tures for the American Railway En- gineering Association. It is announced by the State Dairy and Food Department that the mis- branding act passed by the last Leg- islature will be rigidly enforced after September 1. This law will affect all package and bottled goods, whether food products or drugs and it pro- hibits the misrepresentation of any kind as to the quality and quantity. Wholesalers have been making liberal discounts already in order to reduce their stock of misbranded goods and replace them with packages which conform with the law. Inspectors will be out all over the State confis- cating the goods and prosecuting the dealers who have not complied with the law after September 1. Dr. W. H. Crary, of St. Paul, who has been visiting in the Soo for the past few days, was successful in land- ing a prize lot of fish from the rap- ids, among them being a six pound rainbow trout. The doctor was well pleased with his catch and the Soo in general. The Soo has another popular eat- ing place now, known as the English Chop House. This was formerly the Royal restaurant. It has been re- built and will be run under the able management of Robert Wagner. Mr. and Mrs. Charles H. Moore and family left last week for Moles, AI- berta, where they expect to make their future home. Mr. and Mrs. Moore have been residents’ of this city for the past twenty years and their departure is much regretted by their many friends who wish them every success in their new field The Gowan Hardware Co. has been awarded the contract for furnishing the fencing for the Cloverland park. Wm. Kirkbridge, the popular butch- er of Pickford, was a business visitor in the city last week. William G. Tapert. —_>+._____ Two young men, Adrian bank clerks, had an argument over the va- lidity of an order on a bank written on anything besides a regulation check. One said that he could realize on any kind of an order, provided the drawer had sufficient funds in the bank. “T’ll bet you 50 cents I can get $5 for my collar,” he said. The bet was made and the two young men went into a confectionery store where the one took off his common wing collar and wrote an order for $5 pay- able to the owner of the establish- ment. The check was honored by the confectioner and at its presentation at the bank was duly paid. It has gone through the clearing house with- out a protest and was returned a very much cancelled collar to the winner of the bet. scrpponameranste ess seraaee srpponnomenaaste essai August 5, 1914 Full Particulars of the Battle Creek U. C. T. Picnic. Battle Creek, Aug. 3—As Mr. Pfander was unable to attend our an- nual U. C. T. picnic, he asked me to send you a write-up of the same. This is somewhat out of my line of busi- ness but will give you the particulars and you can fix it up the best you can, from the following: No. 253 U. C. T. picnic was held at Gull Lake Saturday, August 1. It was some picnic. There were nearly 300 present and all took part in the big feed and the different sports. Ed Guild and his bunch of huskies won: the tug of war. The 100 yard foot race for men was won by Earl Mey- ers. Lydia carried off the prize for the fifty yard race. Mrs. O. J. Wright won the needle threading contest. Chas. Dye, the big pie eater and champion stump speaker, carried off the honors in the pie eating contest. Most of the contestants however were of the opinion that it was better to eat slow and get the good of the pie than to get the prize. We are grate- ful to Charles Broceus and Jay More- house, of the Oppenheimer cigar store, also Maurice Gordon, Graves Evans and J. F. Halladay for the articles donated for the prizes. Next came the big ball game—Charles Skinner’s Prune Peddlers against A. J. Wright’s Giant Killers. Boyd Cort- right left the field in the third inning and demanded his salary and surpris- ed all his team mates by stating that he had jumped to the Feds. The game was featured by the masterful pitching of Elmer Mills and great slugging by J. B. Thayer. The game went five innings, the final score be- ing 9 to 7 in favor of the Giant Kill- ers. Batteries for the Giant Killers, E. E. Mills and O. J. Wright; for the Prune Peddlers, John Haka and John Adams. Mr. Haka played his first game with the Prune Peddlers, hav- ing recently been purchased from No. 131 in consideration of ten boxes of breakfast food. The Council has de- cided that the next time the U. C. T. has a picnic, instead of going by way of the M. U. T., they will walk, as the special car the Council received from them evidently was one they had been using for a cattle car. The M. U. T. must have forgotten the U. C. T. boys are their best custom- ers. We all missed Brother Guy Pfander and hope that next year his firm will realize the fact that Guy is an important factor at our U. C. T. Picnics, for certainly we must have the optimistic boy with us. We are all glad to know that Mrs. Allie Brooks is recovering from her illness and will be able to be moved from the hospital to her home in a week. O. J. Wright. Mighty Madcaps From Muskegon. Muskegon, Aug. 3.—The idea of Editor Stowe putting Mears items on the same page as Muskegon! Put Mears with Ford town. That's where he belongs. Now that there is war in Europe, let’s tell Brubaker we are going to have peace in Michigan. his war scare cannot hurt Uncle Sam, as father McAdoo is willing to give us all the money we need to move the corps. We agree with Admiral Dewey that the European war will wake up this country from the long slumber and result in an American ship marine. There is no reason why American ships should not help carry our Eu- ropean commerce. E. Brammell, of Canada Mills Co., reports excellent business. Traverse City merchants ought to get up a collection and buy the Citi- zens Telephone Co. a new directory. The latest one is dated March, 1912. Henry Winteregg, of Winterege & Hunt. grocers of Hesperia, is passing cigars (if you pay for them) in honor of a new daughter. No. 404 sends congratulations. Money is the root of all evil. Some fellows always dig for the root. MICHIGAN TRADESMAN Just arrived from.my home town, Chicago, but it has nothing on Mus- kegon, except its odor. Some fellow ought to get Roy Wel- ton to join our Council. Who will do the deed? The Shaw-Walker Co. is having a two week convention for its salesmen and dealers. It has been reported that it is a large success. Dealers from all over the country are coming and say that Muskegon is one of the finest towns in the world to live in. The Goodrich boats are crowded to their fullest capacity every day in bringing visitors to our fair city. D. Christie is one of the oldest and pool game which he calls rummy pool. Any one who thinks he can beat Charles at his own game is a rummy. Milton Steindler. ————_22~>—___. The article published in the Michi- gan Tradesman of June 17, entitled “Goodwill,” from the pen of Mary Deermont, should have been credit- ed to Philadelphia-Made Hardware, the excellent “journal of service” pub- lished under the auspices of five Phil- adelphia manufacturers. ———_>~->__ The heart may be willing but the pocketbook weak. Talking With the Cows. There are few men on the road who do not know Thomas Bracken, who has faithfully served the travel- ing public who patronize the Hotel Belding for over twenty-six years. Mr. Bracken accompanied William had a week’s illness and has not tak- en over three months’ vacation alto- gether. He has three hobbies—his church (he is a devout Roman Catho- lic), base ball and a horse race. Noth- ing can keep him from any of these attractions when they are in evidence. P. Hetherington to Michigan when he shook the dust of Massachusetts from his feet in the spring of 1888 and ever since that time the two men have worked together in complete understanding and perfect harmony. During all those years Tom has not One of Tom’s favorite diversions is to go out to the Hetherington farm and talk with the cows. He claims they understand each other—he and the cows. Judging by the above il- lustrations, his claim is fully sustain- ed. most reliable grocers and bakers we have in Muskegon. Mr. Christie con- ducts a retail grocery store which is a pleasure for anyone to visit. He aims to carry the best the market af- fords and is noted for his cleanli- ness and good service. This store also conducts a wholesale bakery, which ships Christie’s bread all over the State. Mr. Christie is well-known by the travelers and is recognized us one of the most up-to-date merchants in Michigan. This ought to be enough for a plain paper peddler. We almost forgot to say _ that Charles Corey has invented a new Butter, Eggs, Poultry, Beans and Potatoes at Buffalo. Buffalo, Aug 5.—Creamery butter, fresh, 24@30c; dairy 22@26c; poor to good, all kinds, 17@20c. Cheese—New fancy, 15@15'%c; new choice, 14@14%c. Egegs—Choice, fresh, 21@24c. Poultry (live) —Cox, 11@12c; fowls 16@17c; ducks, 15@16c; broilers, 20@ 23¢. Beans—Marrow $3@3.10; medium $2.15@2.20; pea, $2.10; white kidney, $3; red $3. Potatoes—New, $2.30 per barrel. Rea & Witzig. 7 Three Live Towns in Torch Lake District. Rapid City, Aug. 4—Elk Rapids has five churches of different denomina- tions, a $24,000 school building, a li- brary, water works, a bank and a weekly newspaper. Steamers run to Old Mission and on Torch and Elk Lakes. The principal industries are iron and chemical works. Good stocks of merchandise are to be found here and the following merchants are subscribers to the Tradesman: A. Goldfarb, dry good. Antrim Hardware Co., hardware. Towers & Cole Bros., groceries. Thos. J. Hogan, groceries. W. R. White, hardware. W. K. Walker, drugs. S. J. Seeley, sporting goods. Alex Y. Shark, Lake View Hotel. Rapid City, formerly known as Van Buren, is forging to the front this year. On June 28 the juice was turn- ed on and the town is lighted by elec- tricity, the power being furnished by the Kalkaska Light & Power Co. from its dam at Rugg. Libby, Mc- Neil & Libby are erecting a new pickle station and expect to take in a large amount of cucumbers this season. The Rapid Citizen is the name of the newspaper, a recent addition to local enterprises. The Bank of Rap- ids City, with D. S. Way as Cashier, iS a new institution and is doing an excellent business. The following merchants are subscribers. to the Tradesman: Lewis Way, general merchandise. Lewis LaCure, general merchan- dise. J. M. McFarren, farm implements. Tom Travis, salesman. Alden, formerly known as Spen- cer, has churches of three denomina- tions, a bank and a weekly newspa- per. Alden is now being lighted by electricity which is supplied by the Kalkaska Light & Power Co. . The town is full of resorters at this sea- son of the year and many pretty cot- tages are to be seen along the lake shore. Good stocks are carried by the merchants and business is exception- ally good. The following merchants and business men are subscribers to the Tradesntan: Chas. .H. Coy, general merchandise. The Foster Co., general merchan- dise. Farmers and Merchants Bank. L. Armstrong. F. E. Holt. W. R. Wagers. —_+-.___ Is poultry live stock? question they have down in Texas—all because a recent law requires a tax and tag on feeds for “farm live stock.” The feed deal- ers claimed poultry was not farm stock, and that poultry feeds did not come under the law. B. Youngblood of the A. & M. college, who has tu administer the law, thought differ- enty. So the matter was submitted to the Attorney General, who sided with the college and said: “We do not suppose that the contention would be made that in this sense poultry is not of the animal kingdom. An ani- mal is defined as follows: ‘An or- ganized living sensation and That's « been discussing being endowed with the power of volun- tary motion, and also characterized by taking its food into an internal cavity or stomach for digestion, by giving carbonic acid to the air and taking oxygen in process of respira- tion; and by motive power or active aggressive force with the progress of maturity.” Under that definition, according to the At- torney General, falls the chicken and so it is construed that feeds for poul- try would come under the terms of the act of the Legislature, increasing in MICHIGAN TRADESMAN August 5, 1941 Biccanfpapeswan (Unlike any other paper.) DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Published Weekly by TRADESMAN COMPANY, Grand Rapids, Mich. Subscription Price. One dollar per year, if paid strictly in advance; two dollars if not paid in ad- vane Five dollars for six years, payable in advance. Canadian subscriptions, $2.04 per year, payable invariably in advance. Sample copies 5 cents each. Extra copies of current issues, 5 cents; issues a month or more old, 10 cents; issues a year or more old, 25 cents. Entered at the Grand Rapids Postoffice as Second Class Matter. E. A. STOWER, Editor. August 5, 1914. The influence of the European war cloud on the food trade appears thus far to have been almost wholly on the financial side of the question, rather than with reference to prices based on the law of physical supply and demand. There is a general feel- ing, however, of keen apprehension as to what will follow in a few days —whether the war eventuates gener- ally or not—and already the increase in foreign money exchange, war rates on cargo insurance at sea, and scarc- ity of ships, which is bound to be- come reflected in higher rates, are be- ginning to be severely felt. There has been a common belief that a European war will immensely stimulate the demand for American food stuffs. This has not, however-- with possible exception of wheat and flour and one or two other staples exported direct by produce—been realized, although it probably will be. If the demand sets in strong, es- pecially if foreign army commissary demands draw upon America for such things as cereals and canned goods, it will be sure to strengthen values and react on domestic prices, elevat- ed in response to the foreign compe- tition. In the canned goods line the only item to be thus far inuuenced has been canned salmon, an excellent food and cheap and well adapted for camp use. Since this is almost ex- clusively an American product, it has been first drawn upon and as a result prices have advanced strongly. Fortunately most of the seasonable foreign goods are either’ nicely in hand or are not scheduled to come forward before September, but there is great apprehension concerning them. The embargo placed by Ger- many against the shipment of food supplies out of the country will cause an immediate increase in prices of available stocks in America, in what- ever hands they are located. Many lines of vegetables in cans, delicates- sen supplies and some lines of dried meats, sausages, cheeses, etc., will be seriously affected. While prices have not yet responded, advances are looked for next week. Importers of Norwegian notably sardines, are apprehensive in the prospect of having the threaten- ed seat of naval war located directly in the path of their merchandise ship- ments, with attendant danger of cap- goods, ture. This is especially true since foodstuffs will undoubtedly be regard- ed as contraband. War risks are be- ing placed already, one house paying 4 per cent. Saturday on a cargo like- ly to pass through the belligerent zone within the next day or two. Nor- wegian sardines are mostly shipped, but the French goods are yet to come. The latter, however, coming largely in bottoms of registry not yet involved in the war, are not regarded as yet in great danger. So far as can be discovered, no en- quiry has been noted in the American markets for army provisions, either by producers or jobbers. Even if there does arise an outlet in the tent- ed field, the benefits from it will be seriously offset by the scarcity of ships, the high rates for war insur- ance, high rates of exchange and the general uncertainty. Instead of show- ing an avidity to ship goods into the war zone exporters have acted on the reverse basis, seeking to recall goods before they are loaded into the steam- ers. War insurance rates are high enough to wipe out profits on goods sold at prices laid down abroad. Briefly stated, the grocery trade is in a state of uncertainty from the war scare. Money rates, insurance rates, scarcity of bottoms and un- certainty of sailings are too risky to inspire any great trading disposition, while business going forward on or- ders placed months and weeks ago is full of pitfalls by which the parties at issue are more likely to lose money than make it. The general impression in the trade seems to be that if a general Euro- pean war comes it will at first have a pronounced depressing influence on market values, but that ultimately, if means of transportation to Europe can be found, the market will go up to extreme prices. The prospect that the United States Government will give the protection of the American flag to foreign bottoms encourages the belief that a means will be found to convey American food supplies to Eu- rope and that an outlet will finally be found for American foods to Eu- ropean markets. Now that the railways have secur- ed the 5 per cent. advance they have been clamoring for, it is more than ever incumbent upon Michigan railway managers to do the right and fair thing by revising the zone sched- ule so that Western Michigan may be put on a parity with Eastern Michi- gan and Ohio and Indiana territory on through shipment to and from the seaboard. Unless they do this Grand Rapids and Western Michigan will continue to suffer from the bur- densome embargo under which they have almost hopelessly struggled for several years by reason of this un- just discrimination. The Tradesman has no idea that the railroads will do this unless proper pressure is brought to bear. Unfortunately, railway man- agers do not seem to be disposed to play fair in this matter. Unearned profits are too dear to them to be re- linquished without a struggle. RS The weaker a man is the easier it is for him to break a promise. ONE POINT OF VANTAGE. People in the agricultural communi- ties of the Middle West have read with the same absorbing interest as the East the news of the. gathering thunderclouds of a great European war; but it is safe to say that the feelings inspired by it have been very different. All eyes have turned from the “war-scare” bulletins to the price of wheat, and all talk is now converg- ing on the question, what consuming Europe will have to pay for wheat from what may be the largest non- blockaded export market. The West has certainly not wish- ed for a great European war; but if it comes, through no fault of ours, we know that it will add millions more to this year’s income of the interior United States. The sudden upward rush within a week has come at just the moment when the bulk of the unprecedented winter wheat crop is moving to market. The rapidity with which grain has this week poured in from the farms has broken all rec- ords. Harvest is over, so far as the win- ter wheat belt is concerned, and while there have been sections where the difficulty of gathering the heavy straw has delayed work, it is being thresh- ed with little waste. Yields are com- ing up fully to expectations; there are reports that make estimates run much higher than any _ previous guesses, but the probabilities are that the crop will not vary much from the July report of the Government— which was surely large enough. Thousands of acres yet lie in shock, it being impossible to get help to stack the grain. The delay would mean little, if the state of affairs in Europe were to keep up the present high level of cash wheat values, and the movement oi the crop, combined with the feeling that there will be at least a fair corn crop in this section, adds accumula- tive force to the sentiment of cheer in business. Very little wheat has yet gone into market compared with the total in the granaries, and the in- come, as was predicted, has thus far been swallowed up in the payment of pressing bills. The middle of August is generally set for the date when there will be a real influence from the added wealth coming into the interior from the big crops. The price of wheat is likely to bring faster sales, provided the elevators and mills will be able to handle the crop as fast as it comes from the machines. Merchants who have left for the East this week to buy goods went with expressions of confidence and intending to buy lib- erally. They know their communi- ties’ needs, and while they do not ex- pect there will be an enormous vol- ume of trade, they count on a steady business through the fall, increasing if the corn matures well. GOVERNMENT ESTIMATES. In the August Government crop re- port, to be issued Friday afternoon, it is expected that the estimated yield of winter wheat per acre will be rais- ed to nineteen bushels, which would mean a crop of 672,353,000 bushels, against 653,000,000 bushels forecasted in the July report and 524,000,000 bushels harvested last year. Some lowering of the spring wheat condi- tion is expected as a result of heat, drought, and black rust; but as the yield will be based on 17.4 bushels per acre, or eight-tenths of one bush- el higher than in July, there would have to be a reduction of 10 points to bring the estimated yield down 10,000,000 bushels from the 275,000,- 000-bushel estimate of a month ago. _ Even that reduction would mean a condition of 85 and a crop of 264,- 000,000 bushels, against 232,819,000 bushels last year. Such an indication would foot up a total wheat crop of 936,000,000 bushels, or 6,000,000 bush- els more than the preceding forecast, and comparing with 763,380,000 bush- els harvested last year. | A lowering of the condition of corn from the 85.8 of the July report is expected, due to drought and _ high temperatures. The loss will be main- ly in the South and Southwest. A drop of 5 points would indicate a yield of 2,836,000,000 bushels; one of 9 nine points would suggest 2,700,- 000,000 bushels. The par yield is ad- vanced 1.7 bushels per acre, which is equal to 178,000,000 bushels. The real estimate last month was 2,916,- 572,000 bushels, and the final result last year was 2,446,988,000 bushels, while the five-year average is 2,708,- 000,000 bushels. It will take a decrease of the oat condition 1% points to make a crop of 1,204.000,000 bushels. The final last year was 1,121.768,000 bushels, while the five-year average is 1,100,- 000,000 bushels. CANNED GOODS HIGHER. The sudden tenseness of the Euro- pean situation changed the complex- ion of the market for canned goods quickly last week. For several years there has been a comparatively sma!l export trade from this country for such products, for we have been more than able to consume all that we had. The demands of European armies and European peoples are tremendous and the probability of general conflict in the old world means that the United States must be in a large degree the storehouse of Europe. Packers are reticent as to the im- mediate effects of this demand. Some of them state that they have no sur- plus with which they can supply any export demand if it should come. Others state that during the past few days a sudden rush of orders has come in to them from European sources. These have come, of course, in the names of mercantile houses, but there is little doubt that in reality the orders are for army _ supplies. Prices are extremely firm and in fact have been substantially advanced all over the world during the past few days. One of the great obstacles in the way of the export of canned goods is the same as inthe case of wheat. With all the European na- tions at war, the number of neutral ships is so reduced that the greatest difficulty in securing ocean freights is almost inevitable. Too often a man’s importance is based on what his grandfather did. August 5, 1914 ADOPTING A TRADEMARK. Requirements Which Must Be Taken Into Account. A product that is not trademarked is like a Missouri mule, “without either pride of ancestry or hope of posterity.” And, to invoke another characteristic of the justly famous animal, a trade- mark may kick both ways. A kitchenware firm named Josslyn & Co. were trying to break into the Orien- tal market. They couldn’t seem to get a hold in China, which ought to have been a promising field. Finally, to make a point of finding out why, they called in a Chinese merchant in New York. He took one of their saucepans, turned it over and pointed to the firm name and trademark stamped on the _ bottom. “Joslyn,” he read. “Do you know what ‘joss’ means to the Chinese? An ‘idol,’ and this use is bad. You'll never sell any goods with that word on them.” This did not happen exactly as de- scribed, but in all essential the story is correct. Just as it is correct that the R-E-O automobile, bearing what to us is a strong, dignified name for a product of which a pleasing idea is particularly de- sirable, was at first handicapped in South America because in Spanish and Por- tuguese “reo” means a “criminal.” Just as in Eastern countries there are animals, like the bull or the monkey, which are sacred and must not be com- mercialized, and other animals, like the dragon, which to superstitious people suggests both a friend and an enemy of mankind. Just as in our own country the Sher- win-Williams Paint Company’s former trademark, the chameleon, was un- pleasantly thought of as a snake and was dropped in favor of the present “Cover-the-Earth” mark, These are examples of but one of the difficulties in selecting an appropriate trademark—that of prejudice. There are other limitations, imposed by law, by competition, by common sense and by the practical considerations of printing, pronunciation or personalities. Some- thing more than individual caprice and superficial judgment must be exercised if a trademark is to be universally a profit-maker. There were 5,020 trademarks register- ed in the United States Patent Office during 1912, and 12,000 cases were still pending on Jan. 1. Half of the present trademarks were established during the past five years. And it is certain that the more than 90,000 trademarks now on record are but a fraction of the es- tablished marks, registered and unregis- tered, that must be reckoned as possible competitors and upon some of which, if care is not taken, infringement is more than likely. It is obvious that it behooves the manufacturer who wishes to find a trademark for his wares to give to it the most earnest and painstaking atten- tion. It is no job for a “clever friend of my son,” nor for any amateur. The advertising expert and the attorney who specializes in trademark law should be called into counsel. In order that it may act as a con- structive and protective force, a trade- mark must be, among other things: MICHIGAN TRADESMAN Appropriate, attractive, pleasing, read- ily understood, simple, distinctive, easily remembered, easily pronounced, not too temporary and a stimulus to mental imagery, In applying these tests one must give the broadest meaning or scope to each requirement. Purpose of a Trademark. For the purpose of a trademark is not only to attract business by making the goods rememberable and identifiable. It must also be protection against unfair competition. The advertiser may be called upon to defend his trademark title even while he is asserting it. Un- guided, he may have chosen a word which infringes the rights of some tiny local manufacturer who will seize the opportunity to “bleed” a prosperous non- competitor. He may have a_ fanciful word which is unpleasantly descriptive, or unintelligible, as are many Indian names, “Skidoo” is an excellent name for a marine engine to sell for $23. Yet a few years hence the famous slang word may be Greek to a new generation. “I- should-worry” might bea good name for ~ a tobacco to-day, but not to-morrow. Trademark Analyzed. In passing on the word and symbol “Peacock” for a many-colored dress silk of fine quality, Clowry’ Chapman, trade- mark lawyer and advertising specialist, analyzed it in this way: 1. It suggests “fine feathers,” good clothes, if you please; in other words, is appropriate. 2. It stimulates admiration. The van- ity and attractiveness of the peacock are proverbial. 3. It suggests various colors. 4. It creates a mental picture which lives in one’s thought. 5. It recalls pleasant associations, as in rambles over an estate, where the pea- cock was one of the things of beauty. 6. It suggests superiority and exclus- iveness. In the early days of chivalry one of the highest rites was accom- panied by “the oath on the peacock;” and it will not be forgotten that, at the most sumptuous banquets, the peacock was the principal decoration of the ta- ble. 7. It is not obviously descriptive. 8. It is distinctive, 9. It is readily understood. 10. It is universally understood. 11. It is easily designated, referred to, or pronounced. 12. It conforms to ever canon of good taste. 13. It is in the favor of all nation- alities. With some persons, however, there is a superstition that the peacock is an omen of bad luck. This grew out of the classical myth about Argus, who was metamorphosed into a_ peacock with a hundred eyes in his tail, as punishment for his treachery. Of course, this myth is comparatively little known, but if you believe the supersti- tion at all widespread among probable buyers of your silks, it may be well to think twice before deciding on this word, although my own judgment jis that its advantages greatly overbalance such considerations. 14. The symbol “Peacock” is simple. 15. It can be reproduced large or small, 16. It can be reproduced in colors or in black and white. 17. It is strong in line or in halftone. 18. It is attractive alike in advertise- ments and on labels. 19. It lends itself to window display and secondary use. 20. It conforms to various legal re- quirements. 21. There yet remains the question: “Has the trademark been adopted and used by any one else?” To determine this point it would be necessary to search the records of marks registered not only in the Patent Office, but among the in- dividual states, which protect marks in much the same way as does the Patent Office, sometimes giving even broader protection. Besides this, it would be necessary to make a search of the rec- ords, so far as they exist, of those thousands (perhaps well into the mil- lion) of unregistered marks which are just as binding and just as much to be taken into account as those which are registered. Legal Requirements of Trademarks. Apart from commercial considerations, there are many legal requirements. If it is to be registered in the Patent Of- fice, a trademark to be valid must be: 1, A “coined” word, a _ dictionary word or name used in any fanciful, fic- titious, or suggestive sense, or any one of about one hundred varieties of words, letters, numerals, symbols, signatures, portraits and the like, singly or in com- bination, provided such trademark is: Not obviously descriptive of the na- ture, character, quality, grade, makeup, ingredients, materials, form, size, decor- ation, color or appearance of the article, or of its label or package, Not the mere name of an individual, corporation or association, and never the name, portrait or signature of a liv- ing person, without written consent. Not the name, distinguished mark, character, emblem, colors, flag or banner of any institution, organization, club or society. Not the emblem of the Loyal Legion, the Red Cross Society, the Masonic order of any military or fraternal body. Not composed of the flag, coat of arms or other insignia of the United States, or any simulation thereof, or of any municipality or foreign nation. Not a mere geographical name. Not the mere name of a building or business location. Neither identical with nor so similar to a trademark previously used for ar- ticles of the same nature that it may deceive or confuse unsuspecting pur- chasers. state, Not a misrepresentation in itself, or used on a label or in association with advertising or an article that is so. Not obscene. Not libelous; nor a violation of that veneration, love or respect which is gen- erally known to be associated with cer- tain individuals, offices and stations in domestic, religious and public life. Not used in association with an article which is injurious to the public or in which trading is unlawful. 2. Affixed, printed, branded or other- wise impressed upon or woven into an article, or its label or package, as a means of identification, 3. Actually so used in sales and ship- ments to customers in different states, 9 in foreign countries or among Indian tribes. 4. Owned by an individual or con- cern, domiciled in the United States, or by an individual or concern domiciled abroad able to comply with special con- ditions. How It Finds Them. At least one of the great mail or- der houses has a special department whose business it is to look up small and medium-sized towns where the merchants do little or no advertising; and the country districts surround- ing all such towns discovered by this department are at once flooded with catalogues, flyers and follow-up let- ters, all picturing mail order buying in its very rosiest light and the peo- ple in such territory quickly fall for this in large numbers. The proposition is new and attrac- tive. It is like being turned loose in a great store handling everything one could wish with all prices plainly marked. To be sure nineteen out of twenty of the buyers approached could get their wants supplied in the home stores. These figures may be a little high in the class of towns described, but they are not ‘near high enough in the towns where the merchants are wide-awake advertisers for they are in closer touch with the custom- ers, know better what they want and carry more up-to-date stocks. Such merchants hold their trade. But in the former class of towns not being kept educated by means of good ad- vertising as to what local merchants carry, the nineteen out of twenty re- ferred to yield easily to the appeal of the mail order house. The method followed by mail order firms to find towns of the kind de- scribed is to get copies of local news- papers and if the advertising is scarce or of poor quality, or if between the lines of the local news columns it can be read that the town is a dead one, then the mail order man busy. gets We do not claim that merchants can overcome this competition by be- coming liberal buyers and users of space in local newspapers, but a judi- cious use of such space as you feel jus- tified by the volume of your business will help, especially where it is only a part of your general advertising, which includes your own catalogue or flyer, personal letters, a good stock and good service. Do not use newspaper space with the idea of throwing a scare into the mail order man. He knows and respects your capabilities already. That is why he goes to such pains to search out the poorer merchants. Use your space to get business. With this idea in mind you will get up adver- tisements that will pull as good, if not better than does the other fel- low’s. —_2---~.—____ It is foolish to become chummy with a man who treats his dog better than he does his wife. —_>+>—____ Here’s the sorrow of it: Even the hero who died for his country is a dead one. 10 MICHIGAN TRADESMAN August 5, 1941 COLE ANCIAL 4 ypppraude - (Uhre rene Alonzo Pixley, trustee of the de- funct Munith and Whitmore Lake -Banks, has completed his work and announced that he has turned back to the depositors 43:8 per cent. of the money lost when the Banks fail- ed. The amount received by the de- positors was $16,624.45. The Munith and Whitemore Lake Banks were op- erated by S. Francis Walsh, of De- troit, who opened both Banks in the summer of 1911. Alex Robertson, for ten years As- sitant Cashier of the State Savings Bank of Ionia, has retired from that position, that he may give his entire time to the real estate business, in which he has been engaged to some considerable extent of late. He has formed a copartnership with Henry F. Voelker, which will operate under the firm name of Volker & Robert- son. The new firm already has sub- divisions on the market in several Michigan cities, and the best efforts of the new firm will be given to ex- ploiting these properties. Mrs. E. G. Cole, wife of Elisha G. Cole, President of the Augres State Bank, is dead. Ewen is to have a bank which will be incorporated under the laws of the State. It will be capitalized at $30,- 000. Much of the stock has already been subscribed. The Ewen Ex- change Bank will be taken over by the new concern, and in all proba- bility a building will be erected. John Miron, of Iron River, is the contractor who will erect the First National Bank building at Alpha. The building will be 32x35, one story high, with half basement, and will cost about $5,000. Mr. Miron expects to have the building completed in about three months. Frank Wescher, oi Tron River, got the contract to put in the heating plant and do the plumb- ing. The past week will undoubtedly stand out, in financial history, quite by itself. The financial community has not yet realized that in the por- tentous character of the week’s finan- cial phenomena, the irresistible sweep in one direction, the submerg- ing of all other topics of interest and controversy in the one huge prob- lem, and the eventual declaration of something like a “state of moratori- um” on every great money and se- curity market of the world, we have just been witnessing something that the world has probably never witness- Suspension of ordinary ed_ before. financial machinery because of panic is not of itself a novel phenomenon: the suspension of cash payments to depositors in October, 1907, by many American banks and for a period of ten weeks, was as unexpected and as spectacular. But the episode of 1907 in most respects embodied incidents familiar in all of our great “twenty- year panics,’ and it was confined to the United States. Last week’s chapter of events com- prised a number of occurrences un- known in half a century, several of. which have never been witnessed be- fore, and they happened on every great market of the world. The rise in the Bank of England rate to 8 per cent. was something which London has not seen since 1866. The New York Stock Exchaange has not clos- ed its doors through fear of panic since 1873. But the simultaneous closing or refusal of business by every great stock exchange in Amer- ica =6or 6 Europe, the tise | in New York exchange on London to $5 in the pound sterling, and the prac- tical suspension of business on every home and foreign money market, es- tablished an absolutely new prece- dent in finance. The markets at certain crises in the Napoleonic wars provided features of resemblance; but at that time, a century ago, in- ternational finance was a small affair, investment markets were not inter- dependent as they are to-day, and there was neither telegraph nor cable. The thing has come about so sud- Abraham Lincoln said: “Property is the fruit of labor; property is a positive good to the world.” Those who own it are trustees for those who follow: To arrange for its disposition after death is an important duty on the part of those who own property, real or personal. [;RAND RAPIDS [RUST[OMPANY WITH ITS AMPLE FACILITIES is at your service to aid in drawing and safe keeping a will which will insure the preservation and such distribution of your estate as you may desire. Consultation is invited. 123 Ottawa Avenue, N. W. Both Phones 4391 American Public Utilities Company's 30 subsidiaries are prosperous 6% Cumulative Preferred Stock if bought now will yield a good income KELSEY, BREWER & COMPANY Bankers, Engineers, Operators Michigan Trust Building Grand Rapids, Michigan Ask for our Coupon Certificates of Deposit Assets over $4,000,000 Gea DPAPIDS SAVINGS ANK, Kent State Bank Main Office Fountain St. Facing Monroe Grand Rapids, Mich. Capital - - - - $500,000 Surplus and Profits - $400,000 Resources 8 Million Dollars 1 Per Cent. Paid on Certificates Largest State and Savings Bank in Western Michigan Fourth National Bank Savings Et Commercial ° tates : Deposits Dapeeiteny Deposits Per Cent Per Cent Interest Paid Interest Paid on on Savings Certificates of Deposits Deposit Left Compounded One Year Semi-Annually Wm. if. Aoserenn, Capital Stock John W. Blodgett, and Surplus Vice President my $580,000; J. C, Bishop, Assistant Cashier August 5, 1914 denly, in sequence to the sudden ex- plosion of the European political sys- tem that it will take time for even the clearest-headed financial observ- er to get his bearings. He will find himself instantly ' confronted with three pressing questions. Why did these unprecedented financial phe- nomena happen now when they never happened before? What is the actual present meaning of them? What is to be the outcome of the extraordi- nary situation now created? The‘first answer is, that the events of the week’s finance represent the ef- forts of every great European mar- ket to protect itself against the shock and strain of war. A network of cre- dit engagements binds all these mar- kets together. With one country at war with another, the bonds would snap, and when virtually all of the greater European states were this week talked of as possible belliger- ents, every market set to work to pro- tect its own position. It did so by calling in its credit balances from -other markets, and drawing on those markets’ gold. The same thing hap- pens when one market, stricken by an ordinary financial panic, draws on the others. But to make that analogy complete, one would have to imagine London, Paris, Berlin, Amsterdam, and Vienna, in October, 1907, each and all prostrated by the same finan- cial cyclone as New York, and each trying to draw on all the others as New York then drew on them. The present meaning of the situa- tion thus created is, therefore, that every great market has arbitrarily shut down on free access, from the outside, to its credit facilities and gold reserves. In doing this, they have all had to withhold most of these same facilities from their own immediate constituency. The usual result of such a condition is that the home constituency finds means to re- gain its own facilities partially or in- directly—as our people did with their . “emergency currency” and certified checks sold at a discount, in 1893 and 1907. The question, what the outcome is to be, is bound up so inextricably with the question what the outcome wili be in European diplomacy, that MICHIGAN TRADESMAN a plain answer at this time is impos- sible. The imagined “general Euro- pean war” would necessitate for each belligerent an expenditure of not less than $3,000,000 per day, and probably a good deal more. The Balkan War is estimated to have cost the little states engaged, all told, some $500.- 000,000. A three-months’ war between four or more European powers would use between one or two thousand mil- lion dollars. Where is such capital to be obtained? The states whose markets ordinarily finance large wars would, under the supposition, be fight- ing on their own account, and the world’s supply of ready capital is very far from inexhaustible. This phase of the possible problem quite baffles the imagination. How would the situation affect the United States? The distresses of foreign markets and business com- munities, the temporary derangement of commerce and the breakdown of international credit facilities would hurt us badly for a time. This wouid be followed by the disclosure of our own enormous advantages of position —which would increase, the longer such a European war would continue. And meantime, with the crops in nearly all other producing states al- ready below the normal, with access to one another’s granaries presum- ably blocked, and with the absolute necessity that Europe shall be fed, we have our 900,000,000-bushel wheat crop, with the largest surplus for ex- port in our history. ———_><—+——_——————————_ Quotations on Local Stocks and Bonds. Public Utilities. Quotations only nominal. Bid. Am. Light & Trac. Co., Com. 315 Am. Light & Trac. Co., Pfd. 108 lit Am. Public Utilities, Com. 45 49 Asked. 320 Am. Public Utilities. Pfd. 70 Ue Cities Service Co., Com. 55 60 Cities Service Co., Pfd. 55 60 Comw'th Pr. Ry. & Lt., Com. 57 60 Comw’th Pr. Ry. & Lt., Pfd. 78 80 Comw’th 6% 5 year bond 99 100 Pacific Gas & Elec. Co., Com. 38 40 Pacific Gas & Elec. Co., Com. 39 40 Tennessee Ry. Lt..& Pr., Com. 11 13 Tennessee Ry. Lt. & Pr., Pfd. 60 64 United Light & Rys., Com. 60 64 United Light & Rys., Pfd. Te 74 United Lt. & Ry. new 2nd Pfd. 68 946 United Light 1st and ref. 5% bonds 89 Industrial and Bank Stocks: Dennis Canadian Co. 99 Furniture City Brewing Co. 59 Ade. Globe Knitting Works, Com. 125 145 Globe Knitting Works, Pfd. 9% =100 G. R. Brewing Co. 120 130 Commercial Savings Bank 216 = 220 Fourth National Bank 215-220 G. R. National City Bank 174 77 G. R. Savings Bank 255 Kent State Bank 255 260 Peoples Savings Bank 250 August 5, 1914. H-S-C-B Citizens 4445 and 1122 Bell Main 229 United Light & Railways Co. Write us for quotations on First Preferred 6% Cumulative Stock of the United Light & Railways Co. This stock is exempt from the normal Federal Income Tax to the holder, for the rea- son that the Tax is paid at the source. ing prosperous condition of this company. Howe, Snow, Corrigan & Bertles Grand Rapids, Mich. H-S-C-B Send for circular show- Fifth Floor Mich. Trust Bldg. 11 Responsible Banking For 24 Years The Michigan Trust Company has sold securities to its customers. No customer has ever lost a dollar through investments so pur- chased. It is worth your while to con- sider that record. The Old National Bank GRAND RAPIDS, MICH. Our Savings Certificates of Deposit form an exceedingly convenient and safe method of invest- ing your surplus. They are readily negotiable, being transferable by endorsement and earn interest at the rate of 3% % if left a year. THE PREFERRED LIFE INSURANCE CO. OF AMERICA OFFERS OLD LINE INSURANCE AT LOWEST NET COST WHAT ARE YOU WORTH TO YOUR FAMILY ? LET US PROTECT YOU FOR THAT SUM The Preferred Life Insurance Co. of America Grand Rapids, Mich, Security, Service, Counsel, Interest The latest statement of the associated City Banks shows the largest resources in Grand Rapids. Its analysis indi- cates the greatest margin of safety. Practically to mer- chant, banker, investor this means that you enjoy more ab- solute security at either of Grand Rapids City Banks than at any other bank in Western Michigan. A widely active Transit Department enables us to handle accounts quickly and satisfactorily. Grand Rapids National City Bank City Trust and Saving Bank Grand Rapids, Mich. i lt eat 12 MICHIGAN TRADESMAN August 5, 1941 EP METTUS (Qe: DRY GOODS, FANCY GOODS*" NOTIO i = a — - _ - = =. = ~~" T- — = ~ — — ~ 5: — = = — — — Devise Ways and Means to Increase Efficiency. Written for the Tradesman. Last week it was suggested that during the season of slack trade the dry goods man should turn his atten- tion to the problem of his advertis- ing. Another subject that may well engage his attention is that of increas- ing the efficiency of his working force. We hear a great deal upon this theme nowadays—about being only 50 per cent. efficient, or being 75 per cent. efficient, or of reaching the top notch of 100 per cent. efficiency, still we have gotten only into the edges of the subject. There is more in it than is yet dreamed of. We are just begin- ning to realize that there is a vast difference between accomplishment of the person who is jogging along in the beaten track, doing his work con- scientiously in a way but without a well-thought-out application of means to ends, and what the same per- son is capable of doing if developed to the highest possible degree of eff- ciency, The dry goods merchant may well bend his mind to the task of bring- ing out the best working ability of each member of his force of helpers. We will suppose you have assist- ants who are now doing, as we com- monly say, the best they can—that is, they are not eyeservants but are dili- gent and faithful workers, loyal to you and your interests, courteous to customers, and fairly capable in their various lines of work. They should be this much to deserve a place in your employ at all, and to make it worth your while to train and develop them. They should also have the de- sire and ambition to advance. Giver this, there is great ground for hope, even though there may be the handi- cap of serious deficiencies. Lacking this desire and ambition, but slight improvement can be expected. Effort to increase efficiency natur- ally will divide itself into two liens —measures that will apply to your en- tire force, and measures for develop- ing the individual force, the latter tiated to individual requirements. A few suggestions along the first line. members of the being differen- 1. Physical conditions. If the phy- sical conditions are not right in your store, you may be sure you will ob- tain only a low percentage of effi- ciency. Js your store properly ven- tilated? Is is fairly cool and com- fortable in hot weather? Is it well and evenly warmed although not sup- erheated in cold weather? Are your fixtures and furniture so placed and your store and stock so arranged that all the various processes of unpack- ing and placing goods, of showing goods to customers, keeping stock in order, wrapping parcels, and mak- ing change can be carried on easily and quickly, with small expenditure of muscular energy? These points together with any others that may suggest themselves bearing upon phy- sical welfare, may well claim a share of your attention during these quiet August days. 2. Is the mental and moral atmos- phere of your store what you want it to be and what it should be? Every store has its atmosphere, by which we mean not the physical air that fills it, but something intangible and in- visible, which yet is plainly felt by customers on the one hand and by employes on the other. There are managers and managers. Some create an atmosphere that in- duces fear and retraint on the part of all those under them. too easy. Others are The ideal management is that which braces and stimulates each helper to his best, and which, while making itself felt at all times with strength and firmness, yet has in it that kindly, friendly element that al- lows a pleasant sense of freedom and and the growth of the individual in initiative and power. It is this ele- ment in the quality of the manage- ment that has contributed largely to the success of some of the most suc- cessful stores. 3. Make the contents of each pay envelope correspond as closely as pos- sible to the work accomplished and the results obtained. With your sell- ing force a small percentage to each salesperson on his sales is perhaps the fairest, simplest and most practi- cal method of doing this. Each will try to make his or her commissions as large as possible, and there will be further stimulus owing to the natural rivalry among the members of the selling force. 4. Foster an esprit de corps among your helpers. If each one from the oldest to youngest and high- est to lowest does not take a certain pride in holding a position in your store, and feel that there is honor as well as profit in being on your pay roll, then there is something wrong. which you can not too soon take steps to correct. To awaken _ this spirit use some of the simple methods which are in accord with the likings and tendencies of human nature, and so can be depended upon to work suc- cessfully anywhere at any time. Clos- ing the store a day and taking the whole force on a picnic these. is one of A pleasing and substantial gift for each one at Christmas is an- Mr. Merchant, Have you had _ that S SS Special Sale on Muslin SS SS SS Underwear ? Send us a list of your wants and we will supply you with some snappy styles that will be win- ners. Grand Rapids Dry Goods Co. Exclusively Wholesale Grand Rapids, Michigan A Good, Strong, Rake Medium-Priced Line Buffalo Trunk Mfg. Co. MANUFACTURERS OF TRUNKS, BAGS, SUIT CASES 127-139 Cherry St., Buffalo, N. Y. JULIUS R. LIEBERMANN Michigan Sales Agent 415 Genesee Ave. Saginaw, Mich. Write for Catalogue We are showing new fall lines in all departments Quality merchandise and right prices We invite your inspection PAUL STEKETEE & SONS Wholesale Dry Goods Grand Rapids, Mich. August 5, 1914 other. If you employ a considerable number, encourage the formation of a social club or clubs among them, ball teams, etc. It is also a most excellent idea to hold a little informal meeting with your clerks occasional- ly, to talk over store methods and to suggest and to draw out from them suggestions of possible improvements. So much in regard to the things which apply equally to all the mem- bers of your force, which all clerks need alike in order to put them in the way of greater efficiency. As the reader readily will see, this part of the subject is by no means covered. Now a word as to work upon in- dividuals as such, which by the way is a far more difficult and delicate task than devising and putting into effect measures that have to do with the whole force. This latter task requires in the first place the perception to see readily strong points and weak points and make a correct sizing up of each per- son that is taken on; then the tact and discernment necessary to develop useful and valuable talents and to correct faults and failings. Here is a girl who is accurate and industrious, but timid and_ painfully bashful. She needs better poise and a little self-assurance. Here is a young fellow who is very bright and capable in many ways but clumsy andl awkward. Examples might be multi- plied. Few helpers will be found who do not have failings that lessen se- riously their efficiency. Many of the best-intentioned help- ers are very sensitive to correction. Pointing out to such a one a failing may only serve to put him on the defensive and so effect no remedy. The co-operation of the young man or the young woman is the important thing to obtain. When he or she real- ly sees the necessity for getting rid of a fault, it can be done. Insofar as possible, couple a recog- nition of merit with the correction of faults. Most take far more kindly to developing their strong points than to bringing up on their deficiencies. As the artist sees the angel in the block of marble, and the teacher the powers of the brilliant man or woman in the puny efforts of the little child, so the true manager is able to see in the crude, inexperienced girl the cap- able saleswoman of a year or two later; in the conceited, overconfident boy the forceful, energetic young man he will, rightly handled, become. Like the artist and the teacher, the true manager is patient with the blunders of beginners, and takes a keen delight in developing latent talent and abili- ty. Fabrix. —_—_>---. Recent Hosiery Patents. Shall hose supporters be dispens- ed with? Certain recent patents in shirt manufacturing cover construc- tive effects to which a man’s trous- ers may be buttoned at the hips, do- ing away with suspenders and weight on one’s shoulders. Somewhat of the same nature is a new line of domestic hosiery made with a “French elastic top” that, it is claimed, will grasp the leg firmly enough to keep the stocking from slipping down. ‘coming MICHIGAN TRADESMAN LIVE MAILING LIST. Can Be Made a Big Any Store. Written for the Tradesman. Every live business Asset For man uses a mailing list for advertising purposes to a large extent nowadays, and it is undoubtedly one of the most ef- fective ways of getting business that could be resorted to; yet the expense of direct advertising jof this kind is often greatly increased and its use- fulness minimized because of the lack of care in making it up in the first place and keeping it tuned down in the second. One of the things to remember about a proposition of this kind is that the best people to send adver- tising to are those personally known. While it is all right to take the tele- phone book or the assessor's lists, in order to get volume, it is much better to build up a list by adding constantly the names of people who are dealing with the store, or who are known to employes of the store. This establishes a personal relation- ship which gives the communication life and supplies the buying impulse which is often lacking otherwise. This is realized by many of the big stores in the large cities. One such has its various salespeople turn in the names of friends and acquaint- ances, and the letters which go out to them are signed in the name of the employe who has turned in the names. The letters which are han- dled in this way are said to “pull” much harder than those which are on the ordinary mailing list, and which are consequently without any unsual appeal. One of the opportunities to build up the list that is often overlooked is in not getting the names of all cash customers who come in. Because the purchaser pays for the goods at the time he buys them is no reason why his identity should be lost. On the other hand, that indicates that he might be the most desirable sort. Hence it is good business to take the name of every customer, no mat- ter whether his name would find its way to the records or not, and to add it to the list of those regularly re- ceiving the direct advertising matter of the concern. Every salesman in the store should be instructed to be on the lookout for new names. The local papers should be watched, and when new people come to the community, a fact which is often noted, the addition of their names should be made. _ Inci- dentally, a personal visit is often help- ful at this time, to establish the store in the minds of the newcomers. The latter always appreciate the atten- tion, and are likely to respond by be- permanent customers. At all events, a call of this kind can do no harm, and may possibly be pro- ductive of much good. In watching the mailing list, atten- tion should be given the fact that a few hundred good names is_ bette- and more productive than a thousand indifferent ones. That many mer- chants fail to correct or revise their lists is shown by the fact that often the names of undesirable customers, who are not regarded as worthy of credit are allowed to remain on the lists. Think of the folly of spending money for printed matter, envelope and stamp to solicit the business of the man who wouldn't be welcomed to the store even if he came! And yet a blunder of this kind is not so unusual as one might think at first blush. The writer took occasion to investigate the lists of several con- cerns not long ago, and it was found that a number of those who had been receiving selling literature classed among the undesirables. Addresses should be corrected in order to facilitate prompt delivery. if for no other reason; while those who move away, die or for any otner were reason are no longer good prospects, should be eliminated from the list. 3y constantly cutting away at the list, and restricting it to those who are known to be worth while, desir- able customers, the merchant can kill two birds with one stone. His list will cost less to circularize, and it will be much more productive. In connection with mailing lists, attention should be called to the fact that much use is made of retailers’ list by manufacturers, especially those who advertise their brands to the consumer. Some merchants hesitate to supply the names of their custom- ers or prospective customers to man- ufacturers whose goods they handle, on the ground that the list might fall into the hands of competitors, or be used for the purpose of making direct sales. Ordinarily, however, this co-operation is of the greatest possible benefit to the retailer, since it means simply that the manufac- turer is spending money for the pur- pose of attracting trade to the store of the retailer. While there may be houses which 13 would make use of a list furnished by a merchant in an illegitimate way, it would be the rare exception; and in 999 cases out of 1,000 the dealer can turn over the names of the people whom he sells without any fear that the information will be used except for his good. And direct advertising is so effective a means of moving the goods in the stock of the mer- chant that every opportunity to se- cure the co-operation of the manu- facturer along this line should be wel- comed, A mailing list, properly compiled, aggressively used and carefully cor- rected, is a big asset for any store; but carelessly handled or neglected it is a hindrance rather than a help. G. D. Cream, Ir. OO Keep a Good Courage. It you fall, get up quickly, and go at it again. Every man has victories to win: bad habits to youth’s errors to correct. should be overcome; All these combatted early in hfe; each year they become more a part of our nature and are harder to over- come. But, never, give up. or lose heart. Go, in mind and determina- tion, back to the happier days before that habit got the better of you. Compare what you are now with what you were then. All there is of it, is this, you came to a forked road on life’s pathway, you took the wrong side, and it has led you into trouble. All you have to do is to go back to the divide again, take the other road and it will come out all right in the end. All you need is courage and deter- mination. —_+~+.—___ An ass is a good deal higher in the animal kingdom than the anonymous letter writer. With all his faults, the ass is no coward. PENNY POST CARDS Views of your town to sell for a cent. Ask us for samples and prices. WILL P. CANAAN COMPANY Your catalogue in a ‘‘Kalamazet’’ Catalogue Cover will produce more business, will be of greater efficiency and be of more real assist- than you ever thought possible. always be uptodate, and cost issued every season. Its attractiveness, compactness, will favorably impress both customers and salesmen alike. KALAMAZOO LOOSE LEAF BINDER COMPANY KALAMAZOO, MICHIGAN ance to your traveling men, Are You Proud of Your Catalogue? It will you less than the bound catalogue & TRACE -MARA- **Sunbeam’’ Mackinaw Coats Sie ee ee This season's line of MACKINAW COATS is now =>=SUNBEAM == complete, and we can fill orders at a moment's notice. It includes numbers ranging from the moderate priced to the higher grades. There is nothing in the clothing line as popular as Mackinaws, and none quite so popular as the “Sunbeam” line. When you compare values, send in a trial order and see for yourself how “Sunbeam” Mackinaws will brighten your store. utely describing this profitable line, will be sent on request. Home of Sunbeam Goods BROWN & SEHLER CO. Our catalogue, min- Grand Rapids, Michigan 14 MICHIGAN TRADESMAN August 5, 1941 YOUR TEA TRADE. How It Can Be Made More Profit- able. Written for the Tradesman. We American are so prone to do things in a haphazard way that we overlook the subject of economy, waste and preservation for the immce- diate bird in hand, not stopping to consider that by — shortsightedness and neglect in the proper care of our foodstuffs and the education of our clerks we are losing sight of preser- vation of quality, increased sales and, consequently, increased profits. This applies to groceries in general and tea in particular as the average re- tailer does not specialize enough in tea to care for and push it intelli- gently, and the ordinary jobber is either not much better off himself or too indifferent to take the pains or go to the expense of educating him. Thomas Martindale, the Philadel- phia retail grocer and tea expert, in an address to the Tea Association oi the United States in New York a few week ago, set the ball rolling when he attributed the small consumption of tea per capita in the United States to the want of publicity and inaction of the tea men themselves and ignor- ance of consumers in the proper care and brewing of tea. He says, “The retail grocer must be educated and so must the consumer, and it is up to, the importers to teach them how to prepare tea and cultivate the taste for better tea, and they should be furnished with interesting concerning the growth, cultivation, and preparation of tea.” He also em- phasizes the fact that tea should never be boiled but that boiling (bubbling) hot water should be poured on the tea leaves to infuse for never more than five minutes, then poured off the leaves and the leaves thrown away and not steeped over again. A level teaspoonful of tea leaves will make two cups of as strong tea as the av- erage tea drinker cares for. The higher the quality the more de- licious and invigorating the drink and the more satisfaction one gets out of it. When we consider that one pound of good tea will make 360 cups by using the proper quantity for each brewing, and that at 60 cents per pound retail the consumer gets six cups of good tea for one cent, we wonder at the want of interest displayed and the enthusiasm for bey- erages of no value other than taste. A cup of tea is very good in the morning, still better at noon, and al- ways best in the evening. It is good in time of health, and still better in sickness. It is always good if prop- erly made but we doubt if there be a single article of food sold by grocers which is spoiled so much in the prep- aration as tea. The National Wholesale Grocers’ Association of the United States is now circulating a little pamphlet on the Proper Care of Perishable Food Products, and the following extract on the subject of tea is so good that it ought to be read by all retailers: Many dealers do not consider tea perishable because it is not easily subject to fermentation or decay, as are many other products, but from articles the standpoint of flavor or quality, tea is extremely perishable, and great care should be exercised in handlin:z it. In the first place, tea should never be exposed to the air, but should be kept in containers as nearly air tight as possible. The most common source of -leterioration of tea is the absorption of the many odors that float about a grocery store. It is frequently found that samples sent in by retailers have not only lost much of their original flavor, but what is much worse, they have ab- sorbed more of some oil, cheese, fish, or onion flavor, than has been retain- ed in the real delightful tea flavor. The grocer who opens up his tea chest, throws back the cover, matting and lead, and thus leaves the bulk tea exposed to the air for even a short time, cannot hope to place the tea in the hands of the consumer in a satisfactory condition, no matter how fine a grade, or how fresh the tea may have been when it was first delivered to him. In using tea for display purposes it is advisable to have the chest protected by a close fitting glass cover. Tea should never be stored in damp basements, or in a room in which vio- lent changes of temperature or at- mospheric conditions take place. Either evaporation or absorption of moisture will cause tea to deteriorate in quality, and conditions should be kept as nearly uniform as possible. line that will give the grocer such a standing for quality as good tea. It alone is one of the best advertise- ments he can have, and the intelligent merchant or clerk who knows what he is selling and can answer ques- tions about it makes himself interest- ing to his customers and successful as a salesman. William Frederick Blake. Last Week’s Tradesman, Page by Page. Mears, Aug. 3.—Here is something I saw in the last Tradesman: On the Reviews cover—‘Because He’s My I'riend” is just right. Page 1: The apple report hits this county to a T. Page 2: Hello, Port Huron No. 462 Member! Thanks, I accept your invitation. When is dinner ready? But things are not so worse in Mears as I did seem to infer. Page 8: That Model Store surely reads good to a guy like me who has to do business in an unpainted, ram- shackle, time worn apology of a sky scraper that originally was started as a hen coop, but got side tracked in the building some forty-two years ago. On page 4 I notice, “Retail grocers lay plans.” Does that effect the egg market? Page 5: I skipped, as it appeared the bold. TEA’S THE DRINK THAT’S’: DRUNK BY MEN. From the faucets of the fountain and the bottles of ‘the bar I've tried many fancy gargles, ’most as many as there are, But the drink that’s first and foremost, if you put it up to me, Is the scalding can of ashes, swamp-juice, soot—and tea. At the take-off of the portage, when a man is damp with toil, Heat and deer flies are forgotten, when the tea comes to a boil. In the silent winter muskeg, where the snow has hid the trail, Strength and hope and courage wait him with the bubbling of the pail. Propped with rocks beside the rapids, jabbed into the forest mold, Smoked and scorched, ten thousand tea sticks mark the camp sites of Other drinks may please the townsman, do to flirt with, now and then, But, the Silent Places witness, tea’s the drink that’s drunk by men. C. L. Gilman. The careless handling of tea has far reaching results, and not only causes a decrease in sales and con- sumption, but a very material finan- cial loss to the dealer, as tea which is worth 50 cents per pound, may easily become, over night, common and almost worthless, unfit to drink. Any dealer who will take the pains to handle this greatest and cheapest of all the world’s beverages with the same care and caution which it de- serves, will be well repaid and will reap the results of a larger and ever increasing volume of business. If the grocer would absorb these timely suggestions he would find that his tea business, which properly be- longs to him and which should be the most important and carefully looked after department of his busi- ness, would receive a fresh impetus. Tea is perishable, because the leaf cells are filled with an essential oil which is very susceptible to odors of all kinds, absorbing them until the rich, fragrant, and palatable quality of tea is changed to possibly a nau- seating drink. If consumption of tea is to be increased, those handling it should know tea, how to take care of it and how to prepare it for the table. There is no article in the grocery to be mostly about chickens, and I’m married. Ouch, Jim, you did rub it in deep on pages 6 and 7. Just where did [ hurt you the worst? I have been trying to prod you up a few, but now am afraid I overdid the job. Just the same, Jim, business isn’t so bum in Mears as you think. It surely isn’t so rotten that you smell it in Detroit, Don’t lose any sleep over the C. K., as the sheriff isn’t hovering around my door. It was an angel you saw. I “learned one thing about Detroit this week.” Jimmie gets sore. Ah, Jimmie, with all your false (wig o: teeth) I love you still. (But you can’t keep still). Page 9: Is that crowless rooster related to a modern chicken? I al- ways eat crowless roosters. Page 11: As to the “Jingle for tea and coffee,” just put a spoon in the cup. Page 12: Says H. M. Randall, Jr.: “Look for a big run in poultry.” If he will watch a suffragette parade about the time a sudden rain storm comes up, he will see it. Pages 14 and 15 are beyond my comprehension, as most of the ad- vertising talk is about millions. Page 17 advertises penny cards. That’s in my class. Page 19: The Grand Rapids Shoe post & Rubber Co, used to be an up-to- date firm, abreast of the times. Now they are so progressive they have forged ahead five months, according to their advertisement. The mighty madman says war has been declared. Bet you Steindler had a birthday last week and bought himself a newspaper. He also says, “Watch the cannons’ roar from Mears.” How do you see a roar? The nearest thing I ever came to see- ing a cannon roar was in _ Illinois, where I heard a speech by old Joe Cannon. Don’t just get you, Milton. on that war-is-declared dope. Do you mean the European, Mexican, Civil or Revolutionary war or a small con- flict between a German and a Jew? I’m German. Maybe you are on your ancient history lead yet and have just heard of the Boston tea party. I am stuck on that small adver- tisement at the bottom of page 20. On page 28 I notice mustard has advanced. ,Was it a sharp advance? Every other page I didn’t mention is full of meat, especially page 10. Oh, yes, on page 23 we read “How to avoid unkind criticisms.” “Say nothing, be nothing, do nothing and write nothing.” I have been doing all this weekly. I have spoiled good paper and said nothing. I never was, nor never will be noth- ing, (Poor grammar.) To believe J. G., I do nothing And we all agree I write nothing. Ches. Brubaker. The Chronic Kicker. —_———9-2 a ——_-- Evolution of the Club. It starts from a fine human desire for companionship. Here are so many of us, living in the same vicin- ity, more or less acquainted with one another and having some broad inter- est in common. Let us get together and form a club. We can rent and furnish very comfortable quarters at no great expense. Then we _ shall have a place to drop into and meet one another at luncheon —to fore- gather of an afternoon or evening—a cozy place with the warm and inti- mate atmosphere of our mutual friend- liness and our interest. Well, we form our club and are happy for a little while. common Then we notice increasingly that the table linen is cheap and the tiny coatroom crowded, and we cannot give a spread because we have no space in which to spread. That dampens our happiness; so we seek a remedy by taking in twice as many members and renting quarters three times larger—and accumulating a neat deficit. The larger quarters answer for a time, until everybody begins to remark their narrowness and lack of all distinction, and their general hand-me-down character; so we build ourselves a swell clubhouse. And in order to make ends meet we take in a great many more members, among whom there is nothing in common except ability to pay dues. In the end we have simply a private hotel in which a crowd of strangers pass to and fro staring at one another, with no more intimate or social at- mosphere than in a railroad station. Its imposing facade impresses the fellow in the street, and that is all it is really good for. In a true social sense it is as bogus as Mrs. Upper- crust’s big party. Dandelion Vegetable Butter Color A perfectly Pure Vegetable Butter Color and one that complies with the pure food laws of every State and of the United States. Manufactured by Wells & Richardson Co. Burlington, Vt. August 5, 1914 SUCCESSFUL SALESMEN. M. W. Gee, Representing Malleable Iron Range Co. Merle W. Gee was born at White- hall, December 11, 1883. His father was James J. Gee, who was engaged in the hardware business at White- hall for thirty-five years and once represented his district in the Legislature. His father’s dents were Yankee. His mother’s antecedents were German. Mr. Gee graduated from the Whitehall high school in 1899, after which he spent who antece- M. W. GEE one year at the Ferris Institute, of Big Rapids. He then pursued the literary course at Ann Arbor for a year, after which he worked six months in the wholesale department of Foster, Stevens & Co., as order clerk. He then went to Shelby, where he clerked a year for A. R. McKin- non, who was then engaged in the hardware business at that place. He then formed a copartnership with his father under the style of the Gee Hardware Co. and engaged in the hardware business at Lakeview. Sev- en years later he sold out the stock and formed a_ copartnership with his brother, Carl J. Gee, and engag- ed in the hardware business at Ben- ton Harbor under the style of the Gee Hardware Co. This business was disposed of one year later, when Mr. Gee moved to Plainwell and formed a copartnership with Budd Salisbury under the style of Gee & Salisbury and engaged in the dry goods trade. This copartnership still continues but, after giving the busi- ness active attention for two years, he left the management of the store to his partner and took the position of traveling salesman for the Malle- able Iron Range Co., Beaver Dam, Wisconsin. This change occur- red on January 1 of this year. His territory includes Southwestern Michigan and the Northern two-thirds of Indiana and he sees his _ trade every‘ three months. Traveling on the road is more to his liking than standing behind the counter and it is not at all unlikely that he mav retain his present position for many years to come. Mr. Gee was married in 1904 to Miss Helen Kane of Mt. Pleasant. They have a boy 7 years old and a MICHIGAN TRADESMAN 15 girl 6 months old and live in their own home at Plainwell. Mr, Gee has no church or frater- nal relations and he has no hobby but farming. He owns a fruit and grain farm five miles northwest of White- hall, which is the apple of his eye and which he visits on the least prov- ocation and as often as circumstances warrant. Mr. Gee demurs_ to ing what he attributes his success to, but his friends stat- and they are many— insist that a pleasant personality and a persistent disposition have much to do with the position he has gained, the friends he has made and _ the customers he has won. —_»-2 2 Howe Made National Retail Organ- izer. W. M. Howe, who made a notable success in organizing retail groceries in Kansas City, has been appointed one of the organizers of the National Association by President Frank B. Connolly. Mr. Howe is to receive $150 a month and expenses. He started out July 1 to organize local associations in some of the larger interior cities of Missouri. President Connolly has also arranged to have him assist several of the state as- sociations in organization work with- in their borders, the arrangement be- ing made with state associations to pay one-half of the total expense of the organizer in their state. Presi- dent Connolly is also planning to send Organizer Howe into Indiana, several wholesale gro- cers having given him — assur- ance of their moral support to bring about a State organization there. —_- +. To Jolt the High Cost of Living. When the parcel post is extended to include all forms of farm produce, the rural mail carrier can deliver a milch cow with one hand and a souve- nir post card with the other. After a carrier has loaded a couple of disc harrows, three or four side-delivery hay rakes and a 16-foot binder into his grip, for delivery to opulent farm- ers, he will become discouraged with our form of government. The parcel post would have come long ago if it had not been for the express com- panies, which rented several high-pric- ed senators and congressmen and sent them to Washington to keep us from drifting into anarchy. As most of these have been retired by death and the Australian ballot, we now have a reform which promises to jolt the high cost of living in several of its vital parts. ——_—_> + >___ Mark Twain on Advertising. When Mark Twain in his early days was editor of a Missouri paper a superstitious subscriber wrote to him saying that he had found a spid- er in his paper and asked if it was a sign of good or bad luck. The humor- ist wrote his answer and printed it: “Old Subscriber—Finding a spider in your paper is neither good nor bad luck. The spider was merely look- ing over your paper to see which mer- chant is not advertising, so he will know where the other spiders have got their webs up.” ‘ pool ° Y . _— : ” ; a ” ie at eo 3) oe Le wy OF Distributed at Wholesale by ) Judson Grocer Co., Grand Rapids Pulverized Sugar Our pulverized sugar is now sold in one pound cartons, and like other Worden products is the best that can be produced. It is super- dried and noncakable, and bears our popular name of “Quaker.” Sell Quaker powdered sugar. WORDEN ([ROCER COMPANY Grand Rapids—Kalamazoo THE PROMPT SHIPPERS 16 MICHIGAN TRADESMAN August 5, 1941 COMMON LEAKAGE, It Is Partially Overcome by Using Insets. Written for the Tradesman. The average merchant mails out a good many pieces of first-class mail from year’s-end to year’s-end. Most of the 2 cent stamps bought and paid for by way of reimbursing Uncle Sam for this service, do not work up to full capacity. Just as an off-hand guess—but I submit a fairly conserva- ‘ive one—I should say the average merchant fails to utilize about 33% per cent of the inherent service-value of the stamps he buys. If we had suf- ficient data to strike an average among say five hundred dealers of widely different lines, operating vari- ous kinds of retail establishments from the smaller shops to the largest city department stores, would prove that 3314 per cent is a fairly con- servative estimate of the common leakage through unutilized service- stamps bought by retail dealers throughout the country, and by Uncle Sam’s faithful employes, canceled and rendered nil forever- more. And that’s some leakage! Suppose you buy 1,000 2 cent stamps a month. That’s $20, or $240 a year. Thirty- three and one-third per cent of $240 is $80. Think of it! Doesn't it irk you to realize that you are deliber- ately, though perhaps unwittingly, squandering, flipping absolutely and forevermore into the dim void, eighty “iron men?” Just think of the enor- mous quantities of high grade printed salesmanship you could have your clerical force slip into envelopes and mail out during the year without the investment of a single cent additional for postage! Consider the potential enquiries and sales and profits that might be evoked solely on the strength of the judicious use of good inserts! value in Many Kinds of Inserts. Inserts are of many sorts, trom little slips 3x6 inches, more or less, to small de luxe booklets running up to two or three dozen pages. And the merchandise illustrated, priced and attractively described on these diminitive pages may be anything from popular priced aprons in Lawns, dotted Swisses and Novelty Fabrics to Jacobean dining room furniture in quartered oak. In order to use inserts advantage- ously it is important to have both a wide variety in kind, and to them good in quality. And should be used with judgment. have they Many manufacturing concerns in- clude inserts among their dealer helps, and are only too glad to supply you with such quantities of this kind of literature as you can use convenient- ly. Some of them will mail it to you at their own charges; others stip- ulate that you pay the postage—a not unreasonable precaution you come to think about it. There’s no gain to the house in sending out inserts to merchants who never use them. And then there are kinds of 1 wnen inserts—such, for example as month- ly calendars—carried in stock by sta- tioners and art publishing houses. And then, of course, any dealer can go as far as he likes in getting up inserts of a purely original and in- dividual character. I have before me a bunch of ten or a dozen tip top interests dealing with various kinds of merchandise; and in order to show what may be accomplished, I will briefly describe some of them. First, there is a monthly calendar printed on heavy cardboard stock, which measures 3x5i4 inches. At the top of the calendar there is a perfor- ation for hanging the little cafendar up somewhere convenient to one’s desk. The artist who designed this little calendar took the old-fashioned school slate as his ideal. The cut- out letters give an appearance of slate-pencil marks on a background of black, surrounded by a brown border representing the frame of the slate. At the top is the year, fol- lowed by the name of the concern is- suing the calendar: and below, on the frame of the slate, is the sugges- tion: “Visit Our Tea Room.” And that ‘Tea Room,” as 1 happen to know, is well worth visiting. My of- fice is never without one of these excellent little monthly calendars, and I regard this as one of the most at- tractive and serviceable little inserts that come to me betimes. And I am sure I couldn’t tell you how many luncheons these fetching little cal- endars have inveigled me into buying during the last two or three years. Another insert worthy of notice is a four-page folder, measuring 4 inches wide and 9 inches in length (folded twice in the mailing), dealing with Irish Linens for the table. It is richly illustrated, showing patterns of Pansy, Tulip, Chrysanthemum and Orchid. Running clear across both inside pages, in a 2-point rule box at the bottom, is a little advice on “How to Preserve the Life of Linens.” It reads as follows: “In washing, use only plain brown soap, as washing powders, sodas and purified oils so often used by ser- vants are most injurious to the long life of linens. Rinse thoroughly in at least two changes of clear water before drying. “No starch should be used, simply sprinkle linen with cold water and iron until nearly dry, thus producing that lustre and soft finish so much desired. “The good housekeeper should al- ways have on hand several changes of linen and never use the same cloth twice in succession.” There is also a sumptuous little booklet, profusely illustrated in col- ors, measuring 3x44 inches, dealing with an imported ladies glove. The booklet describes and illustrates pro- cesses of manufacture, and plays up the human-interest feature in a skil- ful and persuasive way. I can read- ily understand how the lady who per- uses the contents of this booklet might make up her mind that she would make no mistake in buying that make of glove. The manufactur- er of the glove, to be sure, supplied their local representative with this high class advertising literature. Another booklet, containing twelve pages measuring 33¢x6 inches, deals with a special make of underwear, and puts up a closely-knit narrative of fact. It is quite a convincing little document. There is a 2-page insert on Leather Novelties and a 4-page one on sea- sonable footwear appareling. And so on down the list. They are commendable specimens of inserts—the kind that get atten- tion and create wants and pave the way to more business and larger pro- fits. And out of the twelve specimens I have at this moment, I notice ten of them came from the same house. And the inference is clear—that house be- lieves in inserts. I am inclined to think if you will take the trouble to look into the matter fully, and try out this insert proposition in a fair way, you'll find yourself believing in it too. Frank Fenwick. —_.+>____ Tales Worth Retelling. A Boston man tells of an innocent farmer who once sought out a phre- nologist at the Hub and asked that his “bumps be read.” In revealing to the farmer his temperament as shown by the aforesaid bumps, the professor said: “Your tastes are the simple, homely ones of the farmer. You are a farmer, are you not? Ah, I thought so. And Iam right as to your tastes, am I not? You are sadly deficient in judgment, and have little knowl- edge of human nature. Your inno- cent and trustful disposition renders you an easy dupe to designing men, and your own perfect honesty pre- vents you from either suspecting or defrauding any one.” The following week, it appears, the phrenologist pought a horse from the innocent farmer. Although the nag was old and in bad condition, it had been made to appear young and skittish. More- over, although the farmer had paid but $25 for the animal, he contrived with- out difficulty to unload it on the pro- fessor for $75. “It’s wonderful,” said the farmer to a friend, as he proceed- ed to a bank to deposit the money. “It’s wonderful that a man should know so much about men and not a thing about horses.” At considerable expense a certain Scottish town council had erected public swimming baths, and they were opened by one of the leading men of the neighborhood. Of the proudest there was Sandy, who had been appointed bath superintendent. Sandy had two hobbies—dog breed- ing and swimming. Just prior to the opening ceremony one of the local councilors slipped and fell into the six-foot end of the bath. “Come ott o’ that!” roared Sandy, leaning over and catching the unfortunate one by the hair. “Come oot o’ that! That bath’s no’ opened yet.” When on firm foothold the councilor tried hard to laugh the matter away. “Anyhow, I have had the first swim,” he said. “Deed ye hadna,’ responded Sandy calmly. “Me and th’ dogs had a dip this morning.” In a hotel the other day the man- ager was instructing a new arrival in his duties. “Now, you see that sign ‘Gentlemen must use the spittoons. If you notice any of the guests violat- ing that rule, report the matter to me.” “Oi will, sor,’ said Pat, and he kept a sharp lookout. After watch- ing a gentleman for half an hour, he went to him and said: “D’ye moind the sign over yonder, sor?” “Yes,” said the gentleman. “Why don’t you observe it, thin?’ “I’m not expec- torating on the carpet,” said the gen- tleman, astonished. “Oi know ye’re not,” said Pat, “an yer not usin’ the spettune, nayther. Spit, ye thafe, or Oi'll report yez.” The superintendent of a peniten- tiary, was escorting a party of women visitors through the building. They entered a room where three women were busying sewing. As they turned to leave the room, one of the visitors said: “What vicious-looking creat- ures! What are they in for? They really look capable of committing any crime.” Well,” replied the superin- tendent, “you see they have no other home. That is my _ private sitting room, and they are my wife and two daughter.” A man went forth to play some golf upon a village green. The like of his performance there had ne’er before been seen. He tore up turf for yards around, and all the caddies fled, when some were struck upon their shins and others on the head. He broke a dozen sticks at least, he never could tee off, and yet he looked so wild and fierce, nobody dared to scoff. Pro- fanity made blue the air, he swore with such good will. Excited folk ran everywhere. The ball alone was still. A story is current concerning a professor who is reputed to be slight- ly absent-minded. The learned man had arranged to escort his wife one evening to the theater. “I don’t like the tie you have on. I wish you would go up and put on another,” said his wife. The professor tranquilly obeyed. Moment after moment elapsed, until finally the impatient wife went upstairs to learn the cause of delay. In his room she found her husband undressed and getting into bed. A horse owner was trying to sell a wind-broken horse, and was trotting with him around for inspection. The owner stroked the horse’s back, and remarked to the prospective buyer, “Hasn’t he a lovely coat?” But the other noticed that the horse was pant- ing, and answered: “Ah, I like his coat all right, but I don’t like his pants.” o>? A man’s value lies in his ability to think individually and act collective- ly. August 5, 1914 MICHIGAN TRADESMAN 17 Stock Corn Puffs Now The Third Puffed Grain Prof. A. P. Anderson some years ago created Puffed Wheat and Puffed Rice and millions have found them the most de- lightful cereals ever served. For eight years he has worked to apply his process to corn. He failed again and again, but at last he succeeded. Now we offer this grain, steam exploded, in the fascinating form of Corn Puffs. You have never known any product of corn anywhere near so delightful. The toasted corn flavor is brought to its fullness by an hour of terrific heat. And it comes in fragile, porous glob- ules ready to crush at a touch. Packed 36 pkgs. per case Your cost $4.25 “ “ Advertised price 15c per package Corn Puffs will be widely ad- vertised, beginning at once. The same advertising methods which 66 have made Puffed Rice and | he Puffed Wheat so well known a f ik fi will be used. W it hi You may not be able to get sti 1 a? re eee cic A MEET > Seemees EEF _< 4? a August 5, 1914 letter similar to the lower case Ro- man, but without the marked differ- ence between the heavy and light parts. It is done by holding the brush in the lighter portions somewhat obliquely to the stroke instead of at right angles, and by bearing on only just enough to make the’ width of stroke desired. But usually for lower case letters the student will use either the Roman or the Marking. As has been said, the special pur- pose of this Thick and Thin Egyp- tian is for a bold, plain effect. Prac- tice partly on newspapers, partly on plain paper, making the capitals in different sizes up to six inches in height. If you have no brush larger than No. 14, you can make large let- ters by making outline strokes and then filling in as required. It is allowable anywhere to increase the number of strokes if you are do- ing work larger than the natural ca- pacity of your brush. This obviates buying a large number of brushes, and if you have only a small amount of large work to do, as is the case in many stores, it will answer. But much practice of this kind is apt to foster a puttering habit and it is not eco- nomical of time. Clean, steady strokes with a brush of the right size give the best effect and every one can be made to count. With this Thick and Thin alpha- bet, practice on making thick stems, and in fact, letters that are stout throughout. The beginner is apt to make them too slender, losing the ef- fect desired. From your practice on the Egyp- tian and on this Thick and Thin, you quite likely are clear con- cepts of the forms of these — plait straight capitals, and it is now time for you to begin to speed up. Do not sacrifice good work to speed, and es- pecially must you be particular to make your edges clean and true and your vertical strokes really perpen- dicular to the alignment lines. Noth- ing more surely marks a card as the work of a novice than mussy, wobbly outlines and even a slight variation from the vertical when a stroke should be vertical. Besides, the word or line in large Thick and Thin capitals oc- cupies the stage center, so to speak, of a card, and poor work is doubly noticeable there. If pressed for time it is better to do the subordinate parts of the card hastily, giving the featur- ed portion more careful attention. Aim in your practice on this alpha- bet to make clean, bold, clear-cut let- ters and to do it with no fussing nor This is an getting needless waste of time. alphabet for strictly practical work and when you have become proficient and speedy with it, you have made a long stride in show card writing. observed, either As you doubtless have this alphabet may be made short and broad, or in a taller slim- mer style of letter, thus adapting it to the space you may have. But you should be careful to maintain the same proportioning to one another in the letters whether they are made tall or short. To make this more clear, we will consider certain letters as of standard width and others to be made wider MICHIGAN TRADESMAN or narrower. B, C, D, H, J, K, N, P, R, S, U, V, X, and Z in these cap- itals usually are made of uniform width. I, of course is the narrowest letter. L is slightly narrower than standard, as are also E, F, and T. O and Q are frequently made wider than standard, although not neces- sarily. A, M and Y require’ extra space and V is sometimes widened a little. G. is standard except that the bar projects a little beyond the limit. W is the widest letter and it is very dificult to compress it, so always al- low plenty of room for it in calculat- ing your work. It is not intended to set the student at a slow and laborious system of measuring to get this proportioning of the letters, for it all should be done by the eye unless in case of very larse permanent work. But as the effect of a card may be spoiled by trying to crowd an M or a W into too small a space, we urge making a careful study of this matter of proportion the let- ters. By studying the work of the best [his iver oi leffer—the Egyptian ‘Ce card writers you will see that con- siderable latitude is allowed along this line. For instance, O often is made broad out of all proportion to the rest, and other letters are made wider or narrower to fit special places. These variations, when well done, are very effective and give an indi- viduality to the work which saves it from the fault of “looking just like print” which some beautifully executed But until a student be- comes quite skillful it is safer to get as accurate a proportioning in mind as possible and stick closely to it. cards have. You have so far put most of your practice on the alphabets in getting the correct forms of the seperate let- ters. With this lesson you have had all the alphabets of this elementary course and should now begin to make combinations of the letters in words and sentences. There are two sent- ences much used for practice, as they of the These each contain all the letters alphabet with few repititions. are, “The quick brown fox jumps over the lazy dog,” and ‘“-Pack my box with five dozen liquor jugs.” Practice these sentences with all five of the alphabets you have had, and in vari- ous sizes. As you begin the combining of let- ters, the subject of spacing comes up. A general rule is to space letters close- ly in words, and allow ample space between words. Most beginners will space too loosely in words. When two letters like A and V come next each other, allow plenty of space be- tween and also make the letters of generous width. While in the case ot T and Y, shorten in a trifle on the width of each to avoid too wide a gap at the bottom. Where two: straight vertical bars come next to each other as in ME, allow a wider space be- tween M and E than you would be- tween E and M or between two curves as in OC, VPhis matter of correct spacing has much to do with the ap- pearance of the finished matter how nicely letters are made, the effect may be spoiled spacing. We urge the student to put as much practice as he possibly can on the numerals of this alphabet. Thick and eard. No by poor tL isvery - useful for quick work Thin numerals are in constant use in the card writing for most Prices are stores. than any- thing else or everything else, and this is the right style of featured more figures to use for bringing a price into promience Practice the numerals in various sizes Jecome as skillful as you can in making large ones. up to eight inches in height. The beginner always finds numer- als harder to make than letters. And the eye of the observer is far more critical of a faulty numeral than of a defective letter. As a price is so often the main feature of a card, skill in making numerals is of the utmost itn- portance. In the next lessons the subject of layouts will be taken up. Ella M. Rogers. Address, 227 Orizaba Ave., Seach California. Long Oe Keep the flies out of your store. Every fly that comes in helps your stock to depreciate in value and to become more unsightly. ——_+ When you waste to-day regretting the past you put a mortgage on to- morrow. Many Lines In One Bill Buying on this principle gives you variety without over stocking. It gives you many profits on the same in- vestment in place of a few. It saves you money on freight. Our monthly catalogue— America’s Price Maker in gen- eral merchandise—is dedicated to this kind of buying. Butler Brothers Exclusive Wholesalers of General Merchandise New York Chicago St. Louis Minneapolis Dallas “yl Fe aeeeaaae a Pe Eg FF a + ee ga agg CHICAGO BOATS DAYLIGHT TRIP Ly. Grand Rapids 8:45 a. m. daily except Sunday " “ 1:45 p.m. Sunday only. EVENING TRIP Ly. Grand Rapids 8:40 p. m. daily. Graham & Morton Line AS SURE AS THE SUN RISES Voist's ONO ae eee Makes Best Bread Pv Me at Tek 22 MICHIGAN TRADESMAN August 5, 1941 ony v4) BUTTER, EGGS 4%» PROVIS ONS ( rere tochchenee® FY lf oe Michigan Poultry, Butter and Egg Asso- ciation. President—H. L. Williams, Howell. Vice-President—J. W. Lyons, Jackson. Secretary and Treasurer—D. A. Bent- ley, Saginaw. Executive Committee—F. A. Johnson, Detroit; Frank P. Van Buren, Williams- ton; C. J. Chandler, Detroit. Egg Gossip From the Metropolis. A local receiver got a sample ship- ment of eggs from a Western shipper a short time ago with a letter describ- ing the eggs as fancy fresh stock, closely candled, with all heated eggs culled out. When the goods were taken out they were found to contain about half not “heated” but badly hatched eggs, fit for no purpose whatever as Sometimes it not quality of only food. looks as if know many shippers do how to judge the eggs by candling. I noticed a letter recently received from an Illinois shipper in which ie says: “We getting or five dozen eggs a day picked up every hour, but they Now, if fresh laid show characteristics of “heated eggs,” it is plain to be seen that many ship- pers, if they know their eggs are col- lected close to production, think buy- ers here are “crazy with the heat” if they call them “heated.” [I don't know the facts, but it is possible that hens in extreme hot weather, may under some conditions, lay eggs that lack body and in which the yolk looks dark and wabbly the candle. If so they be “heated” as the way they will be thrown out as such by care- ful candlers on the only test that can possibly be applied commercially. The usual characteristic of a new laid before the candle is fullness, strength of body, clear, translucent, uniform shade, with scarcely any ap- parent displacement of yolk when the egg is turned. And this is the appearance that fastidious dealers want when they pay full prices; if there are any new laid that show up shrunken or weak bodied, or dark yolked or which show blood rings like a partially hatched they are worth no more as a mar- ketable commodity than those which acquire those defects from heat and holding; they had best be eaten by those who know them to be laid.” for no one else will believe it and in market candling they will have to be thrown into the seconds or thirds with others of like appearance. have been four heat.” as this show eggs so before might as well they are because aor cr ese eggs OG Cee, “new I saw some very fine Danish eggs in the store of a local jobber one day last week. Two lots were im- ported, one of 50 120-doz. cases and the other of 50 30-doz. cases. The lot in 120-doz. cases arrived in fine order and the stock was of excellent quality—entirely free from hot weath- er defects and so closely assorted as to.size that they weighed about 62 pounds gross to the 30-doz. case when repacked into American cases. These eggs were of uniform cream- white color and were said to be sal- able on the wholesale market in the original cases in competition with nearby eggs at about 25%c a dozen. The 30-doz. made of 4 inch lumber and contained the ordi- nary strawboard fillers that had been sent over from here to experiment ‘with. This lot was more’ or less damaged by breakage but only slight- ly inferior in quality to the high- grade above mentioned. Some other European eggs have lately arrived that have shown fine condition in the regular foreign style cases and en- tire freedom from the hot weather defects that are so prevalent in our domestic receipts. Recent sales of these have been made at 18@19c., at which they show most excellent value, being far superior to any domestic eggs obtainable at those prices. cases were Exchange repartee. A Michigan egg receiver, on ’Change the other day, in answer to my enquiry as to receipts from that section, answered that he was getting scarcely any, as shippers were getting 19c a dozen in local markets returned.” “That's nothing” remarked the irre- pressible Gaffney, who was standing by, “I am selling lots of ’em at 19c and getting the eggs returned.” “cases The weather continues very hot in many of the producing sections and the developments seems to be adding some strength to the storage positicn as the summer advances. There are a good many holders who look with some apprehension to the effects of importations during the fall, both from China and from Europe, and who are disposed to let go of storage stock whenever there is a chance to realize a slight profit. The lots changing hands in cold storage are chiefly sold at 22@23c, buyer to assume fixed charges and at 23@24c, _ storage charges paid for the season, with oc- casional lots of very prime Aprils a shade higher.—N. Y. Produce Trade Review. —_—_»-+~. Too many people make it their rule to try to do unto others as they imagine others would do unto them if they could. +4 People seldom thrive who do not strive. Try F. J SCHAFFER & CO. Eastern Market Detroit, Mich. EGGS AND LIVE POULTRY WRITE FOR QUOTATIONS IN Price--Quality--Service WE EXCEL Send your orders to Michigan’s Leading Fruit House M. PIOWATY & SONS Grand Rapids, Michigan BRANCHES Muskegon Lansing Battle Creek South Bend MICH. MICH. MICH. IND. The Vinkemulder Company Jobbers and Shippers of Everything in Fruits and Produce Grand Rapids, Mich. Write or wire us when ever you have POTATOES TO OFFER LOVELAND & HINYAN CO. 236-248 Prescott St. Grand Rapids, Mich. We have seed potatoes to offer in local lots When in the market to buy or sell FIELD SEEDS Call or write Both Phones 1217 MOSELEY BROTHERS Grand Rapids, Mich. Huckleberries, Sweet Cherries Want regular supplies. M. O. BAKER & CO Correspond with us. TOLEDO, OHIO Ship your BUTTER, EGGS, POULTRY and VEAL to Grand Rapids. Will pay spot cash or sell on commission, as shipper prefers. We refer to R. G. Dun & Co, and Kent State Bank. JACOB KONING, 49 Market Ave., Grand Rapids Use Tradesman Coupons q| August 5, 1914 Classification Committee Recom- mends Cushion Fillers. The so-called = “cushion filler,” which consists of a shallow — straw board filler made in the general form of those in which the eggs are pack- ed and designed to be used in the bot- tom of egg cases in place of excel- sior or other packing, is at last— after the necessary red tape has been gone through with—to be admitted to the style of packing specified in the freight classification as entitled to minimum freight rate. This style of packing has been thoroughly test- ed and found to be advantageous both for packing eggs for current use and for storage. It has received the en- dorsement of prominent egg receiv- ers who have observed its use under various conditions, and the egg com- mittee of New York Mercantile Ex- change, at a meeting held last spring, recommended its adoption in the classification specifications. The official Classification Commit- tee at a recent meeting in New York approved the cushion filler and rec- ommended its admission to the speci- fied requirements under the classifica- tion, so that as soon as the action has been backed up by the various freight lines and the necessary routine has been performed, necessary to perfect the filing with Interstate Commerce Commission and to publish the amended rule, there will no longer be any necessity for making even a perfunctory extra charge for freight when these cushion fillers are used. Although this filler is admittedly superior to the use of excelsior in the bottoms of egg cases, because of its even distribution of the weight of the eggs and firm support of the contents of the case, many of the trunk lines have considered it neces- sary to charge the regular excess freight of 10c a hundred demanded for improperly packed eggs, because the filler was not specified in the rules for classification. Some have refused to pay this excess and the matter has been held in abeyance pending action by the Classification Committee. And some of the trunk lines, while making the excess charge a matter of record, have not insist- ed upon its collection. Under these circumstances it looks as if the cushion filler can now be used without additional cost for freight. a Potatoes in Germany. The German potato crop is now about four times that of the United States, and the industrial use of the tuber in Germany has reached pro- portions that are attracting world- wide attention. Starch, alcohol, and dried potatoes for fodder are the principal products, of which the last named is the newest and most inter- esting. Fresh raw potatoes are not a satisfactory feed for cattle, even where they are to be had at very low prices, and the discovery that dried potatoes were excellent for feeding purposes and had good keeping quali- ties marked an epoch in the history of Germany’s agricultural develop- ment. All phases of the German po- tato industry have been treated in a MICHIGAN TRADESMAN report by Consul General Robert P. Skinner, of Hamburg, recently issued by the Bureau of Foreign and Do- mestic Commerce. This monograph is entitled “Utilizations of Europe” Copies may be obtained from the Superintendent of Documents, Gov- ernment Printing Office. Washington, at 10 cents each. —_—_+.»—_____ Eggs Lose Only Their Flavor. We sometimes think the farmer does not realize the value and con- venience of the parcel post system. This recent invention, which is design- ed to put a whole-souled crimp in the net earnings of the express com- panies and also to make the rural mail carrier look like a tinware ped- ler with a crockery side line, ought to be more popular than it is. For instance, fresh eggs can be carried quite a distance by this method with- out losing anything but the flavor they left home with. After a case of eggs has been tossed to and fro by seven- teen wide-hipped mail clerks and sat upon by some traveling man’s trunk, it will be turned over tothe addressee in the form of an omelet. Fresh vege- tables can be sent by parcel post from Maine to California, but they will age considerably en route. It is also permissable to ship the wild-eyed queen bee, providing her stinger is extracted and placed in the box in such a position that the railway mail clerk cannot sit down upon it. The bumble bee cannot be sent by parcel post unless it is enclosed in a fire- proof vault. —_—_—_e 2-2 Fertile Eggs Bad. As an illustration of what may hap- pen in the egg business in hot weath- er, even in the “best regulated fam- ilies,’ the following from Missouri will be in point: “Failure to ‘swat the rooster’ will result in spoiling thousands of eggs this summer and a resultant heavy loss to egg dealers. This is demon- strated in a shipment of nine cases of eggs by a Fulton commission man intended for select trade in St. Louis. The eggs had been carefully ‘can- dled’ in Fulton and every precaution taken to’ see that they were strict- ly fresh. They were rushed to St. Louis and, after being examined by a commission man there ninety-two dozen were classed as seconds and near the spoiling point because the eggs were fertile.” —__22.—___ Various Outlets for Eggs. Eggs are used for other purposes than food. Cracked eges are general- ly sold to bakers, confectioners and cheap restaurants. Calico printers buy from 5,000,000 to 8,000,000 dozen eggs a year in the United States, mostly bought in New Eng- land markets. It is claimed that one biscuit firm in New York buys 4,000 dozen eggs a week, or more than 200,000 dozen a year. Coffee roast- ers, manufacturers of photograph supplies, cracker and biscuit makers and the chemical trade, are estimated to use in the United States 80,000,000 dozen a year. The makers of patent food preparations, tanners, liquor re- finers and dye manufacturers, need a great many eggs in their business. Geo. L. Collins & Co. Wholesale Live and Dressed Poultry, Calves, Butter, Eggs and Country Produce. 29 Woodbridge St. West DETROIT, MICH. Satisfy and Multiply Flour Trade with “Purity Patent” Flour Grand Rapids Grain & Milling Co. Grand Rapids, Mich. POTATO BAGS New and second-hana, also bean bags. flour bags, etc. Quick shipments our pride. ROY BAKER Wm. Alden Smith Bidg. Grand Rapids, Mich. Watson-Higgins Milling Co. Merchant Millers Grand Rapids ot Michigan When shipping Poultry. Calves, Pork, Eggs or Produce, remember we can sell that ship- ment at top market price. Phelps, Naumann & Co. 303 Market St. Eastern Market Detroit, Mich. “Slow Pay” How many of this class paid you last year? We furnish through mer- chants’ associations or similar or- ganizations a rating book of the class of individuals who do not pay their accounts. This book is fur- nished free. Why pay for such a record when it can be furnished you free of expense. We are endorsed by three state merchants’ associations: Indiana, Illinois and Nebraska. Write us for information. Address— National Rating League, 6231 Stewart Ave., Chicago, Illinois. Rating Department. Rea & Witzig PRODUCE COMMISSION MERCHANTS 104-106 West Market St. Buffalo, N. Y. Established 1873 Liberal shipments of Live and Dressed Poultry wanted. and good prices are being obtained. Fresh eggs more plenty and selling well at quotation. Dairy and Creamery Butter of the better grades in demand. We solicit your consignments. and promise prompt returns. Send for our weekly price cur- rent or wire for special quota- tions. Refer you to Marine National Bank of Buffalo. all Commercial Agencies and to hundreds of shippers everywhere, at at Your Service The Citizens Telephone Company’s Long Distance Lines Connection with over 200,000 rz telephones in the State of Michigan alone CITIZENS SERVICE SATISFIES SOMETHING MORE | HE chances are that you want something more than printing when you want a job of printing—ideas, possibly, or suggestions for them; a plan as likely as possible to be the best, because comprising the latest and the best; an execution of the plan as you want it and when you want it. This is the service that we talk about but little, but invariably give. Tradesman Company :: Grand Rapids 24 MICHIGAN TRADESMAN August 5, 1941 eet i. a Laces ae wuss — = _ -_ _ STOVES 4» “HARDWARE : — —_ — —_— — “7 toe Michigan Retall Hardware Association. President—C. E. Dickinson, St. Joseph. Vice-President—Frank Strong, . Battle Creek. Secretary—A. J. Scott, Marine City. Treasurer—William Moore. Detroit. The Clerk Who baligvaeed a Profit- able Hobby. Anyone who happens to study Trau- bel’s methods for only one day will admit that he is an artist in selling tools. A tool And, trom the business he has made salesman? Why, certainly. for his particular store, it looks as though it wouldn't be a half-bad thing for a good many others to think se- riously about Traubel’s tool-selling schemes, His Boss cut loose from his own salesman’s job a few years ago and bought out a place in which the young fellow was one of the two clerks. It was a store that was being sold out to avert impending bankruptcy. It was a little Gomorrha of laziness and neglect, whose population, including the owner, couldn't be saved by that solitary Lot of hardware righteous- ness. But his new Boss had grown up to the game from an errand boy’s broom and he knew the signs. So, while the first owner and the second clerk, a ta tue were duly fired, inhabitants of Gomorrha, Traubel was saved from the common destruction for a usefulness to which his virtues en- titled him. Perhaps he rose to his present per- fection by yanking at his own boot- straps; perhaps the exceptional abili- ty of his Boss has astutely guided him, At any rate, he stands in that store pre-eminent among five sales- men as the chief all-around clerk and the one expert in selling tools of whom the establishment boasts. And whether it is the distinctive- ly mill district in which the store is located or whether it has been Trau- salesman- bel’s consistently shrewd ship, the fact is, that the store sells more tools than any other hardware estalishment in its densely populated territory of nearly a quarter of a mil- lion people. Tools figure simply as part of its compendious stock. But somehow or other, every householder and every mechanic within a mile anda half of that active corner thinks of the store octupying it when he discovers that he needs any implement, from a hammer to a push drill, in his busi- neécss, It is rather difficult to begin with him; but his Boss says that he be- lieves the most important stone in the foundation of Traubel’s success with tools is his instinct for studying the manufacturers’ literature. “It a catalogue, or a special card, or a little descriptive circular, bearing on any line of tools we carry, happens “Traubel sweeps down on it like a cotton dolly on “The Bride’s Lost License,’ by Laura Jean Libbey You'd think, as bulge in the excitement of his reading, that the villian had just to blow in,” says the Boss, his eyes stolen the new ice-cream freezer and it was to be continued in Laura's next. He lays that new catalogue down with a sad sigh that might have been used by Bernardo del Carpio when he groaned: ‘No more—there is no more!’ And, first thing you know, the contents of the catalogue, suitably modified, are being pumped into some customer, the tools it de- scribes figuring as the illustrations, until the customer’s eyes begin to Make sales on it?- Not not even often. bulge, too. Customers for shovels or garden hose are usu- ally in no immediate need of a plane or a set of bits. But it’s later, when they always; a cinch that do need something of the sort, they’ll feel sure Traubel not only knows everything under the sun that can be known to them, but that hell produce the goods the min- ute they mention what they’ve come around for. That’s the best booking up I know of, and the most efficient long-range salesmanship I’ve seen.” Incidentally, it shows that Trau- bel’s Boss is pretty strong for him, which is a very nice thing to happen to any clerk. 3ut a parrot could make some sort of stab at learning a recitation; the literature of hardware is only a be- ginning in the wisdom of salesman- ship. Traubel’s best hold, when he gets into action—which is whenever there’s the remotest chance of selling anything in the shape of a tool —lies in sizing up his customers. He di- vides them into two general classes —the tool-bred mechanic and the household amateur. With the mechanic he is short and sweet, on the principle that a work- ingman’s day is money to him and all he asks is to be handed the tool he needs when he needs it. He tries to effect his sale in the briefest pos- sible time; but then, with the sale consummated, his nimble wits have been working to select the very lat- est, most improved tool which can apply to that mechanic’s special line of work. class of customers,” Traubel was asked, “do you sell most “To which of the really modern, time-saving tools that have been perfected in recent years—to gentlemen amateurs or to straightway practical mechanics?” “Why’—promptly—‘“I should say I sell 60 per cent. to the mechanics against 40 per cent. to the amateurs. A mechanic not only knows a good thing when he sees it but he is anx- ious to spend his hard-earned money to own it. All you need do is show it to him .right, and he’ll keep on thinking about it like a girl think- ing of a wrist watch or a better hat than she’s ever owned. to buy it, after a while.” If the customer is an amateur, Trau- bel’s abiding faith is that he is cer- tain to need a wider variety of tools than a trained mechanic—first, be- cause the chances are the mechanic He’s bound already has whatever tools he needs and, second, because the mechanic's trained resourcefulness gets him in the habit of making a few tools do the work of many. “The inexperienced man, the house tinkerer,’ says Traubel, with a fond inflection in his voice that shows he loves the type, “never knows all the tools he'll need until he actually tackles a job.” So it is Traubel’s wise policy to lead him on to dis- closure of what the job is that he has in mind. Then, of course, he can urge, with complete assurance and in perfect good faith, the purchase of all the tools the customer has overlook- ed. He makes it his rule to have a first- class tool set standing handy and obvious. somewhere When he gets his tinker interested he draws his at- tention casually to the chest. entrancing He may not sell it; he wastes ELEVATORS For All Purposes We make Hand Elevators Power Elevators Dumbwaiters Invalid Elevators Box Hoists, Etc. Write for information and prices SIDNEY ELEVATING MACHINE CoO. Miami St. Sidney, Ohio We still have 20 large tea cans, 10 coffee cans, Hobart Electric coffee mill, some tables and counters for sale, We also have the selling of a fine 116 acre farm, 60 acres all improved, find buildings, at $3,000. Might trade for stock of merchandise in good town. E. D. COLLAR, Cadillac, Mich, For Sale Four cylinder Franklin touring car, 1911 model. Has run only 11,000 miles. In good condi- tion. Enquire Michigan Tradesman office. Foster, Stevens & Co. Wholesale Hardware oe 157-159 Monroe Ave. :: Grand Rapids, Mich. 151 to 161 Louis N. W. Corner Oakes St. and Ellsworth Ave. Michigan Hardware Company Exclusively Wholesale Grand Rapids, Mich. > or * > August 5, 1914 no vain regrets if he doesn’t sell it. But every little while he gets away with a tool set triumph that bucks the cash register ahead from $7.50 to $25. That sounds just: the least bit sug- gestive of crowding the mourners; but Traubel is the last clerk in the world to oversell a customer espe- cially a regular customer. He is a bear for chasing the steady run of trade instead of trying to boost it in bunches. A few weeks ago a mechanic friend of his—and customer of the store feels that he is Traubel’s per- sonal, intimate friend, wanted to in- stall with his own expert hands, a porcelain sink in his kitchen. He came to Traubel, who supplied him with pipe stock and dies, for use in hitting the plumbing equipment, at a cost of $4. “Worked like a charm, Traubel,” said the newly-fledged kitchen plumb- er next pay day. “Say, I'd like you to show me a set of bolt stock and dies.” Traubel obligingly showed a set, and explained its merits. “Just the thing,” astic comment. outfit?” “It costs $9, complete.” Traubel re- sponded. His customer gathered them up with the eagerness of a fickle lover hugging a new girl. “Here’s the money,” offering him $10. every was the enthusi- “How much for the he remarked, 3ut Traubel waved aside temptation and proceeded to take the purchase from him, saying firmly: “Hold on there, Bill; that’s not for yours.” “Well, of all the | Say. ism t iny money good enough for you, Trau- bel?” “It’s too good for any friend of Bill,’ Traubel rejoined. “I haven't the heart to let you waste it. You wouldn’t get $9 worth of use out of this bolt set in a thousand years. This store isn’t in business to pick pockets. let’s thrash out your genuine need of them.” Ten minutes later a chastened but deeply grateful young fellow grasping Traubel’s hand and thank- ing him himself. “Look here, Traubel, are you run- yours, Lay these things down and was for not making a fool of ning this store as if it were your own?” “Hm!” he remarked, at last, “I guess that’s what I’ve been doing.” The Boss laughed. “Well,” he decided, “at that rate, all I can see for you is to keep right on doing it.’——C. Phillips in Philadelphia- Made Hardware. > 2 + ___ Value of a Chewing Gum Name. The William Wrigley, Jr., Co., of West Virginia, has brought — suit in the United States District Court against the Helmet Company of Cin- cinnati, for $50,000 damages for the alleged imitation of the Wrigley pack- age wrapper. Wrigley’s “Spearmint” chewing gum trade name is valued at $7,000,000. MICHIGAN TRADESMAN Breaking the Camel’s Back. I have heard it said, and believe there is much truth in it, that both men and women are doing about double the amount of work that they used to do, or were expected to do, twenty years ago. It is for this rea- son that we are constantly hearing of this one, and the other, suffering from “nervous prostration.” Many firms are no doubt paying their foremen, forewomen and buyers of both sexes, higher wages than they paid them twenty years ago. suyers of two or three sections, that used to think their hands full with these, are now buying for two or three because managers and proprietors have found in many cases that they were willing to undertake such duties for a small increase of pay—considerably less than the work would cost if done by two persons. The Cases. more, writer knows of many such They are all very well from both the individual and the proprie- tary point of view as far as money is concerned, but not fair to the inter- ests of the departments, which should rank first. No man or woman can do too much and do it Stocks are properly continuously. sure to suffer. The de- partments will not be so well supplied with carefully selected goods, and es- pecially in the smaller lines of mer- chandise, such as notions, gloves, rib- bons, toilet goods, and other things which require a large share of the buyer's attention. The efficiency of every department and its readiness to meet the demands of a busy trade, are its severest test of popularity and must be properly maintained. If a man or woman buyer cannot get a good living by doing enough, they ought to, The camel’s back has been broken by the last straw. Frank Stowell. —_+> > The way to be happy in business is to keep doing something, and_ this applies to employers and alike. employes 25 The Ventilation of School Rooms Is a State Law Requirement For years the heating and ventilation as applied to school houses has been one of our special features. We want to get in touch with School Boards that we may send them descriptive matter. A record of over 300 rooms ought to be evidence of our ability. _ Steam and Water Heating with everything in a material line. Correspondence solicited. THE WEATHERLY CoO. 218 Pearl Street Grand Rapids, Mich. Women know The exquisite flavor and uses of Mapleine Can you supply them? Order from Louis Hilfer Co. 4 Dock St., Chicago, II. Crescent Mfg. Co., Seattle, Wash. General Merchant Music Garage Commissary Electric Goods Tailoring Lumber Furniture Wall Paper and Paint Laundry Co:1, Ice & Transfer Jeweler Shoe Wit Onty te MCCAS One Wriling Handle Your Accounts and Records the New and Easy Way In the past eleven years more than a 100,000 merchants in many different leading lines of business discarded the old bookkeeper methods and installed the NEW and EASY WAY of handling accounts and records. The following is a list in part of some of the different lines: Manufacturer (Stock Keeping and Inventory) Drug Book Store Dairy Dry Goods Flour & Grist Mill Confectioner Plumber Provisions Contractor (Time & Stock Keeping) Hardware . OAS nem avare nS * "y ¢ THIS NEW STYLE EXPANSION REGISTER contains a minimum of 220 regular accounts and can be expanded to a maximum of 860 regul counts. Built and finished to suit your business. SYSTEM FIRST AND STILL THE BEST is the NEW and EASY WAY and can be fitted to your business, large or small. Let us explain what the McCASKEY SYSTEM will do for you. can give will be worth real money. Don't delay, but write to THE McCASKEY REGISTER COMPANY ALLIANCE, OHIO BRANCHES: New York, Chicago, Boston, Minneapolis, Washington, Pittsburgh, Memphis, Atlanta, Kansas City, San Francisco, Cincinnati; Dominion Register Company, Ltd., Toronto, Canada; Manchester, England. The Largest Manufacturers of Carbon Coated Salesbooks in the World es iy So —__—_ done. Benton Harbor’s new garbage ordi- nance will take effect Aug. 12. The 3oard of Health is in charge and there will be uniformity in the cans and in the system of collection. —_22s—— The less important a man is the more badges he pins on his coat. used Distinction Between Broilers, Fry- ers and Roasters. Did you know that there were something like thirty-five different grades of fresh dressed chickens sold on the New York market? Amazing, but it is a fact. On the farm a chick- en is a chicken, but in the market a chicken may be a broiler, a fryer, a roaster, or a good many other things, and thirty-five different grades sell at thirty-five different prices. This grading of chickens—and in fact of all kinds of poultry—has become a science, and it is well for any man interested in poultry from the finan- cial standpoint to understand how chickens for the market should be graded. The closer such chickens are graded, both in size and in quali- ty, the higher the price will be. In packing we have two distinct classes, barrels and boxes. Box-pack- ed poultry invariably sells for more money than that packed in barrels, chiefly because the quality is super:- or and the grading is closer. Broilers weighing twenty-four pounds and under to the dozen shouid be packed together, as should those weighing from twenty-five to pounds. These are the standard sizes of broilers, box-packed, twelve to the box. Some shippers do pack more broilers in a box—fourteen, sixteen and eighteen—but the stagdard pack is twelve to the box, and if all fol- lowed this style of packing there would be more satisfaction to ship- pers and buyers. Nine different quotations are giv- en on broilers. Virginia ships a very fine milk-fed broiler, weighing two pounds and under to the bird. This is practically the only Southern chicken that com- mands a good price, most of those from the South being very poor. The very best broiler on the New York market is the so-called Phila- delphia squab broiler. The name im- plies that such a chicken must come from the Quaker City, but such is not the case. Philadelphia is merely a name of quality, and all poultry raised in New Jersey and nearby Pennsylvania points is classified as Philadelphia poultry. These squab broilers sell at 70 cents a pair, weigh- ing two pounds to the pair. The next weight above a broiler is the frying chicken. As in box-pack- ed broilers, so in the fryers there are two weights: from thirty-one to thir- ty-six pounds and from thirty-seven to forty-five pounds to the dozen. You notice a difference in the selling price of the two grades of broilers of from 3 to 4 cents, but in the fryers there is only a difference of about 1 cent. This applies to both the milk-fed and the corn-fed stock. In the barrel-packed grades of fry- ers the highest-priced birds are the Philadelphia and fancy Long Island chickens. Great care should be taken in grad- ing roasting chickens in view of the fact that often birds which are coarse and hard-meated are put in with roasters of good quality. The few poor chickens spoil the price on the lot. We have then, three primarily, thirty - sizes of chickens: broilers, fryers and roasters. Most of the farmers can- not grade so closely as this because they have not enough poultry, espe- cially if they pack in barrels. Hence such chickens as they would ship come under the head of mixed weights. There is no reason, how- ever, why farmers’ stock should not be graded closely in the barrels, pro- vided the shipment is accompanied by an invoice telling what is in the bar- rel. The first grading to be done on any shipment is to take out the culls and the No. 2 poultry. These should be placed in the bottom of the barrel or, if box-packing is used, in a sep- arate box. Chickens that are bruis- ed, badly torn in picking, crooked- breasted, very thin or scrawny, are culls and No. 2’s. Pinfeathery birds detract from the appearance of a shipment and great care should be taken to have the birds picked clean. Pin-feathery stock finds poor sale. The heavy roasters are packed at the ‘bottom of the barrel, the fryers next in rotation, and the fancy broilers are used for “toppers.” Some com- mission merchants. talk strongly against “topping” a barrel—that is, putting the very finest birds on the top—but I think it is the proper way. If the poor birds are put on top a buyer will ,often not consider the barrel at all. A Jersey farmer wrote to a commission merchant that he had milkfed his chickens for three weeks. The shipments arrived, and consisted of some very fancy chick- ens, it is true, but they were fancy before they were milk-fed. Having a Philadelphia chicken, the farmer gained nothing by milk-feeding, be- cause there is no higher priced chick- en on the market than a fancy corn- fed Philadelphia chicken. He may have gained some weight, but I doubt it, for such birds are usually in prime condition. Facts to remember in grading are that a chicken is a broiler up to two and a half pounds, a fryer up to three and a half pounds, and a roaster over four pounds. Yellow-colored chick- ens are the best, and such chickens should not be scalded. Dry-picked poultry always commands the best price. Ted Edwards. Many an orator with a grip on his subject can’t hold his audience. MAAS BROTHERS Wholesale Fish Dealers Sea Foods and Lake Fish of All Kinds Citizens Phone 2124 Bell Phone M. 1378 1052 Ottawa Ave., N. W. Grand Rapids, Mich. HOWE INVESTMENTS SNOW Let us send you our week- CORRIGAN ly Financial Letter. Ask us about any security. AND Michigan Trust Bldg. BERTLES “H-S-C-B” _ Fifth Floor August 5, 1914 THE CONSUMER’S CREED. Ten Rules Which Every Merchant Should Promulgate. Every failure is a step to success; every detection of what is false di- rects us to what is true; every trial exhausts some tempting form of er- ror. Not only so, but scarcely any attempt is entirely a failure; scarce- ly any theory, the result of steady thought, is altogether false; no tempt- ing form of error is without some latent charm derived from — truth. With these thoughts in mind I have prepared what I call the consumer's creed. It is not a religious creed. If it were | would not be writing it as I am afraid I might get my metaphors mixed. This is a business creed, something like the people of New England unconsciously adopted when Lord North undertook to tax them. Heretofore they had always been ac- customed to divide on points. It so happened fortunately that their oppo- sition to Lord North was a point on which they were all united. It was a business point. I have written a creed which the people of the North, South, East an-l West can all unite on for their own good. A good creed is a gate to the city which has golden foundations; a mis- ° leading creed may be a road to de- struction, or if both misleading and alluring, it may become what Shakes- peare calls a primrose path to the eternal bonfire. Perhaps my creed is nothing more than a set of principles which it would be well for every consumer to prac- tice. Read them and then adopt them as your very own. First. I do not patronize the mail order system because they are selfish and greedy, and for the reason that I buy at home where my interests are. Second. If this community is good in it ought to be good enough for my family and me to buy our necessi- ties in. Third. I will not take the word of the mail order house for their goods, as I want to see what I am buying, and I want to get what I pay for. Fourth. I do not patronize the mail order houses because they de- mand cash in advance, and when I am “broke” and sick and need supplies, my home dealer is willing to “carry” me. Fifth. I patronize the home dealer because he stands back of his goods, and in case of error is willing to rec- tify. Sixth. I patronize the home mer- chant because I believe a man ought to spend his money in the community in which he earns it. Seventh. I patronize the home mer- chant because I believe the man who sells what he produces and buys what he needs at home cannot be injured by deceptive catalogue pictures and alleged bargains. Eighth. I do not patronize the mail order houses because they frequently sell damaged and inferior goods which it avails a man nothing to at- tempt to exchange. patronize—the home But the man I merchant, the MICHIGAN TRADESMAN man who helps to pay the town, coun- ty and state tax—will exchange any article I buy from him which is un- satisfactory. Ninth. I spend my money with my home merchant in preference to some mail order houses in a distant city because the local merchants help sup- port the public schools where I send my children, the churches, and the dependent poor in my vicinity. Tenth. I patronize the local mer- chant because he does not try to trick me into buying “cheap” goods, which because of their defectiveness prove to be expensive, and further because to be expensive, and further because should ill luck or bereavement come my way, my local dealer would not only prove that he was a neighbor and friend, but a man, with a man’s heart, and a man’s inclinations to do good; not a soulless corporation, like the mail or-. der system—whose only instinct is greed and a further desire for gain. —_~2<2+___ Seasonable Midsummer Hints for Grocers. Written for the Tradesman. The tendency is for July and August to be dull, quiet month, but the merchant who, despite the hot weather, is able to put energy and initiative into his selling methods will usually find the public respons- ive. He must cater to seasonable needs in order to secure the most profitable response. As a starter, make the store look cool. In hot weather a store that looks cool and is cool is bound to be attractive. The cleaner a_ store is, the cooler it looks. Where there is space available for the purpose, a rest room will help to draw trade, particularly that of women customers and country people. A supply of cool, fresh drinking water should be always convenient. If you have a soda department, feature it: in the front of the store. Anything that will save labor to the housewife will be popular and salable just now. Ready-to-eat foods are in demand. For this reason the provision counter, with its cooked meats and canned goods, should do a thriving trade. Much of the gro- cer’s catering for the next two weeks will be to picnics. Goods that can be advantageously featured in win- dow and counter display and in ad- vertising include cooked meats, can- ned goods, prepared soups, fresh fruits and soft drinks of various kinds, as well as fresh vegeables. A fountain device is very helpful in keeping the green goods in condi- tion. The preserving season is well un- der way. Strawberries have long since gone; raspberries are pretty well through; but there are still in prospect the larger fruits, which will be now coming in, and of which some will continue until well into Septem- ber. Most of these fruits the grocer will handle; he should use his fruit sales as a leader with which to at- tract business in sugar, spices and glass sealers and rubber rings. In the earlier part of the season the housewife will use her old jars for preserving purposes; but, as the season draws on, defective rings and chipped tops and broken or cracked jars will emphasize the need of fur- ther purchases along this line. For this reason the merchant should ag- gressively push the sale of such goods. In his advertising he will na- turally emphasize the danger of dam- age loss through the use of jars which are not absolutely air-tight. All grades of the goods will probably be stocked; but it pays to push the quali- ty goods. Quality furnishes a strong talking point, and the better satis- faction the goods give, the surer is the merchant of retaining the cus- tomer’s confidence and securing her future business. Of course, the mer- chant who talks quality jars must deliver quality jars. That is essen- tial. Even though a good share of the jar business will not come until later in the season, it is good policy to start pushing right now, if you have not already done so. Newspaper ad- vertising, window display and_ per- sonal salesmanship are all helpful; and reliability should be the keynote of your advertising. It is often good policy to put on a preserving win- dow, displaying jars and accessories in conjunction with seasonable fruits. Shows cards can be used liberally to emphasize the wisdom of taking no chances with defective jars or last year’s rubbers. Later in the season pickling acces- sories will be timely. The summer months should mean, for the merchant, a profitable trade in the various grades of fancy bis- cuits. Care should be taken to keep the stock fresh and in good condi- 27 tion, since nothing is more injurious to a grocer’s biscuit trade than the selling of stale or inferior biscuits, or broken goods. Buy often and in smaller quantities and keep your stock fresh. Even staple lines can be _ helped by aggressive selling methods. One grocer adopted the expedient of a special selling campaign for tea dur- ing July. In August he switched to flour. gardless of season. The fact that These goods were pushed, re- sales were considerably increased by featuring goods like these which were not essentially timely indicates that much of the business inertia which most merchants look for in the sum- mer months can be overcome to a certain extent by the adoption of ag- gressive selling methods. Timely goods, however, should be given the larger share of the mer- chant’s attention. This is his harvest time for certain lines and he should make the most of it. William Edward Park. —__++2>—__—_ Resolved. To live only in the present; to never lament the past: to accept what- ever has gone before as progress, growth, experience, and to glean therefrom guidance, wisdom, and at uplifting gratitude; to constantly look forward with hope, faith, con- fidence. If the sunshine is mine, to give it welcome with a glad heart, but, if the storm comes, to face it courageously; Thus may I vanquish shadows with a smile, well know- ing no thorn-road can be mine that does not flower with roses of compen- sation.—Frederick A. Whiting. RAMONA RESORT thrilling ride. Family Picnic Grove. dances prevail. Among the special features of the summer season which attract visitors to Grand Rapids are— Ramona Theater, with comprehensive vaude- ville programmes twice daily. The Wonderful Derby Racer, which affords a Two big new free picnic pavilions in the New Ramona Dancing Casino, where all the new Rejuvenated Ramona is ready for your enjoyment and a hearty welcome awaits you at all times. Tanglefoot THE SANITARY FLY DESTROYER—NON-POISONOUS Gets 50,000,000,000 flies » year---vastly more than all other means combined POISONS ARE DANGEROUS 28 MICHIGAN TRADESMAN August 5, 1941 PERISHABLE PRODUCTS. Valuable Advice by National Whole- sale Grocers’ Association. Cheese. Examine all cheese with a trier i1m- mediately arrival. Turn each cheese over and inspect the surface carefully, both it is found that any cheese has been jammed, or the transit, mark that box to be used first If the box is the cheese to a perfect box saved from the last shipment. Place the stock on a hanging shelf in a cool basement where the temperature will from 35 to upon top and bottom. If surface broken in broken, transfer remain Fahrenheit. The more nearly uniform the tem- 50 degrees perature the better results will be obtained. In hot weather, a refrig- erator should be used for storing cheese, especially for all soft made cheese, suchas brick, limburger, Neuf- chatel, ete. Avoid subjecting cheese to freez- If the cheese shall by accident this ing temperature. have condition, may be partially remedied by placing the cheese in a room with an even temperature of about 60 de- grees Fahrenheit for ten days. If you find that during the warm weather a cheese has become puffed been frozen or swollen, take a fine wire and punc- ture the cheese in two or three places: then turn it upside down. In a short time the cheese will return to normal. If the should be cut in this swollen condition it will collapse and cheese become unfit for sale. Never store cheese in the same room with kerosene, onions, fish, etc., as it will quickly absorb the offen- sive odors. All cheese should be turned over once a week while in storage. Other- wise the moisture in the cheese will gradually settle to the bottom, and the product will become unfit for sale. All brick and limburger cheese should be laid perfectly flat, not on end. This prevents cheese from getting out of shape and molding between bricks. Twin cheese should be re- versed every three weeks to avoid mold, and rind rot between the cheese. Always see that division boards are put between the cheese, and on top and bottom of cheese, before boxing. To avoid crumbling, the cloth bandages should be removed from the cheese four or five days before cutting. The knife should always be used with a steady downward pressure, never see-sawed back and forth. Cut cheese will deteriorate rapidly, and great care should be used in handling same. It should be amply protected from flies by screens. If possible use a regular cheese case of which there are many kinds upon the market. See that no flies get into the case and remain there. A great deal of difficulty which many experience in cut cheese drying out and losing its fresh, sweet flavor may be avoided by observing care- fully the following instructions: When the first slice is cut from the cheese, take a warm’ knife and rub the flat side over the surface of the cheese from which you do not intend to cut so as to close up the pores as far as possible. Then take a clean cloth and saturate it in salt and water. Wring the cloth out as dry as possible, and lay it over the side of the cheese so treated. This will not only prevent the cheese from drying out, but there will be no loss from crumbling or mold. In filling orders for customers, first wrap each parcel of cheese in parchment paper, then inclose in reg- ular manila paper. Be sure that the knife used for cut- ting cheese is bright and clean, and do not touch or handle the cut sur- face unless the hands are perfectly clean. Careless handling of cut cheese is extremely insanitary and will tend to drive trade away from your store. All claims for damaged cheese should be made immediately upon arrival of goods. Cigars. Cigars should be kept in a glass show case. This case should not be left open, as this causes the cigars to dry out rapidly. It is best to use some artificial means of evaporation within the case. Coffee. Roasted coffee loses much of its original flavor after it has been al- lowed to stand for some time expos- . ed to the air. The delightful odor which fresh roasted coffee is con- stantly emitting means that the prod- uct is continually throwing off, in the form of gases, some of its essen- tial ingredients. To prevent this, roasted coffee should be kept in air tight containers as far as possible, which will also protect the product from absorbing the moisture, and the many pungent odors from the out- side. Ground coffee very quickly loses its strength if exposed pheric conditions. Dried Fruit. Dried fruit to be in good condition must contain considerable moisture. If it is exposed to the air this mois- ture soon evaporates, and the natural sugars found in the juices crystallize, and the product turns color, becomes hard and loses both in weight and flavor. Dried fruit should be kept in a cool place, and it is advisable to use cold storage during the summer months, if the goods are to be kept any length of time. Do not use more of the fruit for display pur- poses than necessary, and when so used the fruit should be protected by close fitting glass covers. If dried fruit is exposed to flies and other in- sects it is apt to become wormy. Do not place more package goods to atmos- on the shelves than is necessary for . and for reasonable Raisins and cur- rants so exposed will soon dry out and become hard. Such goods should be kept in the original cases as far as possible. Figs, Dates, Etc. Figs, dates. candied fruit, chocolate, cocoa, etc., should be kept in a cool place, and not exposed to strong sunlight or heat. Great care should be taken to protect figs and dates in immediate use, display purposes. “to keep them from spreading. bulk from dust and dirt, as these products are frequently handled by the grocer in a very insanitary man- ner, and cleanliness is becoming more and more important a factor with a discriminating public. Fish. All kinds of fish, whether mackerel, herring, salmon, spiced fish, smoked fish, salt cod or canned fish, should be thoroughly examined immediate- ly upon receipt of same. If any package of salt fish, such as mackerel, herring, salmon, anchovies, or any package that contains pickle, is found to be dry, or without suffi- cient liquor to fully cover fish, made a brine in the proportion of one gal- lon of pure fresh water to two pounds coarse salt, not rock salt, stir thoroughly until salt — is dissolved, then pour into the pack- age until fish are fully covered. In the case of pickled or spiced fish, instead of using the salt brine, make a light vinegar brine consisting of about 20 per cent. of white pickling vinegar. Never use fresh water with- out the addition of salt, as same will cause fish to spoil. The fish should be weighted down so that it will be well beneath the brine at all times. The scum which frequently forms on the surface of the brine is the fat from the fish, and should be promptly removed or the product will become rancid. If salt cod fish is found upon ar- rival to contain red specks or mold, during the summer months, it should not be sold, but notify the jobber from whom you purchased the goods at once. If the red spots develop later, the same should be trimmed off Un- less the goods can be sold in a short time it is suggested that the cod fish be placed in a heavy salt brine in a jar or keg. This will prevent any further deterioration. Smoked fish is extremely perish- able, and should be thoroughly ex- amined upon arrival. If it should be on the point of spoiling, that fact may be easily detected by the odor. It is not safe to handle smoked fish at all during the warm weather, and if handled must be kept in cold storage where there is a uniform ture of from 32 to 40 degrees Fah- renheit. An ice box will do, where cold storage is not available. At all seasons of the year, fish should be kept in as cool a place as possible, and away from other groceries that are liable to become tainted with the odor. Fish must be kept clean, han- dled with clean hands and fully pro- tected from flies, and all other sources of contamination. All claims for damaged fish, wheth- er smoked or salt, should be made immediately after arrival of goods. Nuts in Shell. Nuts in the shell should be stored in a cool place. A grocer will fre- quently carry a few nuts over the summer, during which time there is little call for them. Never mix old goods with new as the quality of the entire lot will be materially affected. Nuts, Shelled. Shelled nuts are extremely perish- able. They should never be expos- tempera- ed the direct rays of the sun, or stor- ed near stoves or steam pipes as the heat will draw out the natural oil, and the nuts will almost imme- diately become rancid. This product should be kept in jars with close fit- ting covers, so as to protect it from the air and from dust and dirt, All claims on shelled nuts should be made immediately after arrival of goods, as their keeping qualities are extremely limited if subjected to im- proper care. Olive Oil. Avoid exposing olive oil, salad oil, etc., to strong light or heat. Olives in Bulk. Olives in bulk should be examined immediately upon arrival to see that they are well covered with brine. Olives exposed to the air will turn dark and deteriorate rapidly in qual- ity. If there is a shortage of liquor, make a brine consisting of 14 ozs. of salt to each gallon of water. In cold weather 12 ozs. of salt per gal- lons of water is the proper propor- tion. Use only pure water, filtered if possible. If a white scum appears on the brine it should be carefully remov- ed with a cloth. Never stir it into the brine. Olives should be kept in a cool place, and when opened should be kept away from articles which have a bad odor such as kraut, salt fish, onions, ete. Never use a metal dipper, pan or measure in handling olives. Wood- en dippers or measures only are ad- visable. Peanut Butter. Peanut butter should be stored, as well as displayed, in a cool part of the store, and away from the sun's rays. The natural oil of the peanut will separate from the solids after the butter has been stocked a con- siderable length of time, and _ will separate in a very short time if ex- posed to the sun, or to any other heat. If you observe any signs of oil separation turn the jar cap down- ward, which will cause a redistribu- tion of the oil, thus making the package more sightly, and improving the eating qualities of the butter. Pickles in Bulk. Examine barrels and kegs on ar- rival and see that the same are in good condition and free from leaks. All packages are carefully inspected’ before shipment, but occasionally one springs a leak through rough han- dling in transit. A leak may be eas- ily detected by shaking the smaller packages and rolling the larger ones. If the latter do not roll easily and amoothly, it is an indication that some of the liquor has leaked out, and the package needs refilling. This must be attended to at once, as it is’ absolutely necessary that pickles should be kept at all times well under the liquor in which they are packed. Otherwise they will become soft and shriveled, and spoil quickly, the contamination soon ex- tending through the entire package. Most leaks may be stopped by tightening the hoops. If a stave of the barrel is sprung, a strip-of cloth # August 5, 1914 MICHIGAN TRADESMAN 29 Warm Weather Flour Ought to be the kind that responds quickly to the yeast, or cream of tartar, or sour milk, or baking powder. Lily White does. In hot weather you don’t want to do a baking over, and Lily White is always sure. For shortcake and piecrust and cookies and all the light and dainty baked goods you make in summer, Lily White is especially adapted. Picnic sandwiches, too, made of LILY WHITE ‘‘The Flour the Best Cooks Use’’ Have a daintiness and flavor hard to match. In fact, we don’t believe the flavor of things made of Lily White can be matched. Layer cake needs to be light, moist and soft. No one wants dry cake. Lily White makes the tender, fine grained kind. When you want cake to serve with ice cream, better make it of Lily White. You'll be delighted—so will the guests. If you want hot bread biscuits to serve with honey or maple syrup, well, Lily White is “the flour the best cooks use.”’ Always comes in clean, sanitary sewed sacks. VALLEY CITY MILLING COMPANY GRAND RAPIDS, MICH. This Is a reproduction of one of the advertisements appearing In the daily papers, all of which help the retailer to sell Lily White Flour. MICHIGAN TRADESMAN August 5, 1941 30 or packing should be driven into the crack. Nail holes may be closed by a small wooden plug. If there is a small shortage of liq- uor with sour pickles replenish by using white distilled vinegar of ordi- nary table strength. When there is a considerable shortage, use diluted distilled vinegar, in the proportion of one gallon of water to each four gallons of vinegar, mixing same thor- oughly before pouring over the pickles. When there is a small shortage of liquor with sweet pickles, draw off a part or all of the remaining liquor. Mix same thoroughly with distilled vinegar and refill the package. When there is a considerable lute the vinegar with one-fourth part water, about three or four pounds of granulated sugar for each gallon of liquor to be added. After same is thoroughly dissolved, pour over the pickles. It is sometimes ad- visable to use for this purpose, the surplus liquor from other packages of the same kind of pickles, provid- ing same is sweet and clean. Vinegar that has been long exposed to the air gradually loses its strength, and cau- tion should be used in this respect. If there is a deficiency of liquor upon dill pickles, use a salt brine in the proportion of eight ounces of salt to one gallon of water. Ii all or nearly all of the original liquor must be replaced, about 10 per cent. of distilled vinegar may be added to the brine. ¢ Pickles in open packages should be covered or tightly screened. There is a small vinegar fly, a habitant of most grocery stores, which, if al- lowed access to the contents of the package, will deposit its eggs, with the results that the pickles will be- come wormy in a few days. When pickles stand for a time the strength of the vinegar tends to set- tle to the bottom of the package. This leaves the weaker liquor on the top, causing the pickles to spoil easily. To avoid this, full packages should be rolled frequently, and the pickles in open. packages stirred. Avoid the use of metal measures, pans, or dippers in handling pickles. A wooden dipper is best. Where jars, bowls or pails are used for the display of pickles, same should be emptied into the original container every night, cleaned and refilled in the morning. See that the barrel or keg is kept covered and free from foreign matter. Store in a cool place. Salt. Occasionally complaints are receiv- ed that salt is hard and lumpy. This is usually due to the fact that the product has been stored in a damp place. Salt takes on moisture read- ily, and any pure salt will in time get hard. Much of this shortage di- using difficulty may be avoided, however, if the salt is stor- ed in a dry place. Salt put up in sacks has a tendency to cake imme- diately after it is put up, but unless it has been stored in a damp place, it will break and run freely as soon as the sack is handled. Sauer Kraut. Sauer kraut is always inspected be- fore it leaves the jobber’s warehouse, and is therefore shipped in good con- dition. All kraut will, however, con- tinue to work or ferment for a cer- tain time, and in order to prevent loss please observe carefully the fol- lowing instruction: : When the kraut is taken into stock, place the package on end and with- draw the plug. If this is not done the pressure of fermentation will push the staves and heads out of shape, sometimes leaving the package in a leaky condition with an appearance of being scant filled. Kraut should be covered with fresh brine when received and the brine should be frequently renewed. For making this brine use five ounces of salt for each gallon of water. When the package is opened to be retailed a heavy weight should be placed upon the kraut so that is will be kept constantly covered with the brine. If for some reason the kraut has been exposed it will become dis- colored. In such cases, remove the kraut that has been exposed, and the remainder will usually be found to be in good condition. Do not use metal weights. measures or Spices. All spices have a tendency to weak- en with age, so it is better not to carry this product in stock for too long a time. Do not store spices in a damp place. Sugar. Sugar under proper conditions, will keep indefinitely. It should not, however, be stored in a damp place as it will quickly absorb the mois- ture and will become hard when it dries out, which is especially true of all well powdered and soft sugars. If swgar ts kept in a barrel, it should be well covered to protect it from the dust and dirt. Sweet Cider in Bulk. Immediately upon the receipt of a package containing sweet cider in bulk, a small vent hole should be borded in the top of the barrel or cask, in order to let out the gases. This hole should be stopped with a wood- en plug which should be temporarily removed every day or two in order to permit the gases which have ac- cumulated to escape. If these in- structions are not followed, the pres- sure of the gases is apt to push out the staves and cause a leak, or the flavor of the cider may be material- ly impaired, and fermentation take place. Cider must always be stored in a cool place, fully protected at all times from the direct rays of the sun. Tea. Many perishable because it is not easily subject to fermentation or decay, as are many other products, but from the standpoint of flavor or quality, tea is extremely perishable, and great care should be exercised in handling A In the first place, tea should never be exposed to the air, but should be kept in containers as nearly air tight as possible. The most - common source of deterioration of tea is the absorption of the many odors that dealers do not consider tea float about a grocery store. It is frequently found that samples sent in by retailers have not only lost much of their original flavor, but what is much worse, they have ab- sorbed more of some oil, cheese, fish, or onion flavor, than has been retain- ed of the real delightful tea flavor. The grocer who opens up his tea chest, throws back the cover, matting and lead, and thus leaves the bulk tea exposed to the air for even a short time cannot hope to place the tea in the hands of the consumer in a satisfactory condition, no matter how fine a grade, or how fresh the tea may have been when it was first delivered to him. In using tea for display purposes it is advisable to have the chest protected by a close fitting glass cover. Tea should never be stored in damp basements, or in a room in whicn violent changes of temperature or atmospheric conditions take place. Either evaporation or absorption of moisture will cause tea to deteriorate in quality, and conditions should be kept as nearly uniform as possible. The careless handling of tea has far reaching results, and not only causes a decrease in sales and con- sumption, but a very material finan- cial loss to the dealer, as tea which is worth 50 cents per pound, may easily become, over night, common and al- most worthless, unfit to drink. Any dealer who will take the pains to handle this greatest and cheapest of all the world’s beverages with the same care and caution which it de- serves, will be well repaid, and will Ge eRe aX aa x sa x ae RED—GREEN—GARNET—GRAY SS HAVE ENDORSEMENT OF LEADING ARCHITECTS mn Re Ue CE NS x . Fully Guaranteed Fire Resisting x 2x oe x x x 2, J 2, UAH BOX Original Manufacturer CACAO COAG xe OO Sas lae Ge as oR oR Reynolds Flexible Asphalt Shingles | In Natural Colors, Unfading Beware of IMITATIONS. Ask for Sample and Booklet. Write us for Agency Proposition. H. M. REYNOLDS ASPHALT SHINGLE CO. reap the results of a larger and ever increasing volume of business. Tobacco should be kept in the ori- ginal stamped packages in order both to comply with the Government reg- ulations, and to keep the goods in proper condition. For storage, a room with a temper- ature of from 50 to 60 degrees Fah- renheit is suitable. There should be a free circulation of air, and the goods should be given complete pro- tection from dirt, dust and insects. When artificial heat is used, or in a very dry climate, some artificial means of evaporation of moisture should be used to prevent the to- bacco from becoming too dry, losing both in quality and weight. Tobacco worms’ or beetles are likely to develop, if stock is allowed to be exposed, is kept for too long a time, or is stored in a warm place. [f this should occur the goods so in- fected should immediately be separat- ed from the other goods to prevent the insects from spreading, and a report of the damaged goods should be made to the jobber or manufactur- er from whom they were purchased, giving cancellation date of revenue stamps, and full particulars as to brands, sizes and quantities. Old stock, if still in good condi- tions, should always be disposed of before goods received more recently are placed on sale. Caviar, in its and all unprocessed goods of like character must always be kept on ice. Other- wise they will spoil in a very few days fresh state, a COO REYNOLDS Sy GRAND RAPIDS, MICH. Spraying Largest Line + aceite! TRADE —— Address Dept. T., IMPERIAL BRAND Our Paris Green packed by our new American System. Reliable dealers wanted. CARPENTER-UDELL CHEM. CO., Compounds Superior Quality Grand Rapids, Mich. - - August 5, 1914 erga What Some Michigan Cities Are Do- ing. Written for the Tradesman. Both thresher plants at Battle Creek are very busy, with indication of rec- ord-breaking years. Pontiac’s industrial lot sale, held July 22, was a great success, with an attendance of 5,000 people. Nearly 300 lots were sold and the funds will be used to secure new industries. The Kalamazoo Commercial Club has organized a convention bureau to secure State and National gatherings. Vermontville will not take a back seat now for any village in the State in the matter of fire fighting equip- ment. Flint hopes by the first of next year to be raised from third to second class by the fire underwriters. Improve- ments have been under way there for the past two years. Saginaw has plans for boulevard lights in the East Side business dis- trict. The recent school census at Sagi- naw shows an increase of 154 children this year. The Supreme Court sustained a de- cision of the Calhoun Circuit Court granting a permanent injunction re- straining a resort association from conducting a bathing beach at Goguac Lake. Battle Creek people “spleen” against drinking Goguac water. The annual picnic of the United Commercial Travelers of Battle Creek will be held at Gull Lake Aug. 1. Lansing grocers and butchers will hold their annual picnic at Hague Park, Jackson, Aug. 13. Jackson gro- cery stores will close in the after- noon. Mayor Bailey is urging that band concerts be held at Jackson. Sault Ste. Marie will receive bids until Aug. 3 on a contract for collec- tion and disposal of city garbage. Benton Harbor has voted $50,000 for new paving and sewers. An ordi- nance regulating smoke and soot nui- sance was defeated. Kalamazoo is considering plans for the collection and disposal of its gar- bage. The system used in Dayton is being urged by the city attorney and others. An ordinance adopted by Marquette five years ago requires the local street railway to sell six tickets for 25 cents after Aug. 2, 1914. The company is already in receiver’s hands and does not relish the reduction in fares. Menominee will erect a manual training building in four units to cost $150,000. Two units will be built this season. Prosperity has returned to the cop- per country. The mines are employ- ing 17,205 men, with a daily pay roll of $51,615. A year ago, before the strike was called, 14,250 men were em- ployed. The Sunday train over the Pere Marquette between Pentwater and Muskegon was discontinued after one day’s trial. It was a rainy Sunday and patronage was light. The Ann Arbor railroad shops at Owosso have added more men and resumed a normal work day. Municipal ownership of a gas plant seems to have received its final as- phyxiation at Battle Creek. The lat- est communications on the — subject MICHIGAN TRADESMAN 31 Mecca © Meal were not even read in the Common Council and Mayor Bailey urged that they be brushed off into the waste paper basket. The Menominee Retail Merchant's Association will hold its annual pic- nic Aug. 5 at John Henes Park. Muskegon officials will canvass the city and urge all users of water on a flat rat to install meters. Bellaire business men will hold their annual picnic Lake Aug, 5. Marquette will spend $2.500 this summer in improving its light plant. Almond Griffen. at Grass —__._—_. >< ———— Two Good Towns in Manistee Coun- ty. Bear Lake, July 28—Bear Lake, which was incorporated as a village in 1893, is in Bear Lake township, Manistee county, nineteen miles northeast of Manistee. It lies on the shore of Bear Lake, a beautiful body of water where the fishing is excel- lent. It has two churches, a public school, a bank and two public halls. The town is greatly in need of a good hotel, as the only one it had was de- stroyed by fire. The merchants are a bunch of live wires. During the lat- ter part of June, five business houses, consisting of Connelly & Son, O’Rourke & Iverson, Jim McGuire, M. E. Collins and E. J. Kingscott & Co., for years the leading merchants, joined hands and combined _ their stocks ($100,000 appraised value) into a combination sale lasting seven days. Large bills, 22x28, printed on both sides, were gotten up in a very attractive manner and placed in every home for 30 miles around. The mer- chants speak in highest terms of the success of the sale and assert that business has been exceptionally good ever since. If the merchants in every town would get together and be more friendly and_ neighborly and pull off more stunts of this kind, it would keep much of the business at home that is going elsewhere. The following merchants are subscribers to the Tradesman: Connelly & Son, general merchan- dise. E. J. Kingscott & Co., general mer- chandise. O’Rourke & Iverson, general mer- chandise. Gus Schrader, general merchandise. H. F. Tetzlaff, meats. Onekama is located in Onekama township, Manistee country, thirteen miles northeast of Manistee, the ju- dicial seat. The Government has made a harbor of refuge of Portage Lake by constructing a channel from Lake Michigan. Onekama has four denominational churches, a bank and a first class hotel, the Hotel Onekama. Stage to the junction, three miles dis- tant, meets all trains on the main line. The following merchants are sub- scribers to the Tradesman: J. J. Kenney, general merchandise. Geo. E. Upton, general merchandise. R. F. Wendell & Son, hardware. A. Schrouder, confectionery. Mrs. H. Sandenberg, Hotel Onek- ama. R. F. Wendell: & Son, the progres- sive hardware dealers, believe in us- ing their show windows to advertise their goods. R. F. Wendell is an ar- tist worthy of note and a display in one of their windows representing a stream running through the rocks and a castle on an elevation is en- tirely Mr. Wendell’s own handiwork, being made entirely of tin and paint- ed with appropriate colors, which gives it a very natural appearance. In the stream are live fish and toy ducks. Fishing tackle, guns and other sporting goods are shown. W. R. Wagers. Shorten the Selling Process Anything that will shorten the process of waiting upon customers will give your sales clerks more time_to wait upon more customers. The accepted answer to this selling prob- lem is—advertised goods. Advertised goods remove the neces- sity for argument. The purchaser knows advertised goods, knows N.B.C. goods, has confidence in them and buys them. Advertised goods eliminate argument and so save lost time. ac) ELEY, By one move—the selling of adver- tised goods—your clerks can sell to three or four people in the time it formerly required to sell to one. Prove it yourself—sell N. B. C. products—they are nationally known—their quality 1s automatically repeated in every biscuit. NATIONAL BISCUIT COM PANY aaa | The only sealer that does not get your fingers sticky. That always holds the tape firm and ready to grasp. Saves half expense in doing up packages, Makes nicer package. Our customers are pleased. We ship by parcels post, both SEALERS and tapes. Write for prices. The Korff Sealer Manufactured by Korff Mfg. Co., Lansing, Mich DIAMON D The Diamond Auto Tires are built of vitalized rubber, which assures the motorist of the Greatest Mileage and the best service that can be built into a tire. Made in Squeegee and Smooth treads. ” Sheswood Hallo, Lad. Distributors 30-32 Ionia Ave. Grand Rapids, Mich. MICHIGAN TRADESMAN August 5, 1941 CAPE COD CANAL. Boston Brought Seventy Miles Near- er New York. Over two thousand and between seven hundred and eight hundred lives lost in the sea—that was Cape Cod’s toll of dis- aster during a period of sixty years. The life-guards, patrolling the beach on the watch for vessels in distress, pushing out their boats in despite of waves and wind to risk their lives in attempts to rescue others, the keepers of the lighthouses and light- that send out their beams in clear weather and their warning whis- tles or bells in snow or fog, have done work in saving many the good ships wrecked, ships, as splendid Atlantic would have claimed: but they could not save all. Cape Cod has remained a name of fear among fol- lowers of the sea until now: and this summer is to see it robbed of its ter- rors. The canal across the Cape, connecting Cape Cod Bay and Buz- zard’s Bay, near Onset, after more than two centuries during which the need was realized, has at last been constructed, and was formally open- ed on Wednesday, July 29. The per- ilous Cape is to become a_ protec- tion. Winter gales around the Cape, driv- before them and waters into white them against the history of its chapters. along its its famous ing sleet and whipping the mountains to hurl land, have written the tragic cruising snow harbor villages in Summer folk drifting with the on glassy on one of elaring shores, calms, sun down all day water and yellow sand, wondered at the stories of its viciousness. Cape Cod_ folk, can tell from personal ex- of the famous gale in which the steamship Portland with no soul saved of all who sailed ‘of her, a gale that brought beach stones, have winter however, perience was lost, on board hail the the beach and re-formed it in new whirled up the such showers that it scarred the win- until they looked like ground glass, shook the cliffs with the seas. It is the human service of preventing waste of waters, and of supply- ing needs of people in industry which ereatest that the canal is to Life-guards will still keep lights will still warning signals will ships that may vessels, tore up great. sand in ‘size of dunes, dow panes and fury of the lives in such is the perform. their vigilant patrol, be lighted, be sounded for any be at The however, in the and sea. coastwise winter at least, will move to their ports by a sheltered passage, secure and free from the fear of tempests. Great as the may be the satisfaction completion of the there is no material for patriotic pride in the that the need for a Cape Cod Canal was over canal, particular memory so impressed on the minds of the New England fathers that, as early as 1697, the General Court of Massachusetts appointed a committee to passage; that nearly a century later, in 1776, Washingtor ordered Survey a Gen. Thomas Machin to survey a route “which would give greater security to navigation and against the enemy.” and that, from those days to the pres- ent, although the idea has been con- stantly recurring to Government offi- cials and far-seeing men, nothing was accomplished. It is significant, too, that the canal now to be opened has not been built as a result of Gov- ernment action in recognition of a public need, but by a private busi- ness corporation, because a number of business men thought it looked like a profitable proposition. The Cape Cod Canal, like many other vital social works, is the result of an eco- nomic demand appreciated none too early. This, of course, does not detract from the credit to be paid to the men who have finally carried through the This generation may take some pleasure in the fact that it is the one which will be credited with the wisdom and confidence to build the canal. Undoubtedly, there has been much pleasure to the business owners in planning it in the thought that it would serve so useful a so- cial purpose. Innumerable families will have cause to be grateful to the builders of the Cape Cod Canal. Dwellers on the Cape, perhaps made skeptical by the 200 years of procras- tination, even after work was well started, were of the opinion _ that “there wan't goin’ to be no canal.” They, in many cases, could not con- ceive of Cape Cod being turned into and was their skepticism that many of them even refused to move until the dredges practically undermining the foundations of their houses. One de- England woman, opposed to anything so work, an island; so strong were termined old New unflinchinely revolutionary as a canal anyway, con- tinued to occupy her house, her place being in line with the course of op- erations, believing that the engineers would decide they had met with an insuperable obstacle. When digging had been going on for some time at however, and one day her house coasted half-way down into the excavation, to decide that she might have been mistaken. She moved further up the hill and took to making a good living selling tobacco to the the canal gangs. The Cape Cod Canal will serve a traffic which is constantly the edge of her place, she began men on going on around the Cape at present, and which is set at a total of 25,000,000 tonnage. This is likely to increase with knowledge of the advantages of using the canal Tugs and barges car- rying coal, cargo schooners and fish- fleets, now taking some 500,000 people a year around the Cape, and private yachts, all sorts of craft, will want to use the canal. To an Ameri- can interested in the development of a merchant marine, it is important to consider that all but a very small part ing of this shipping is under the Stars and Stripes. The canal will brine Boston and other ports east of the Cape about seventy miles nearer New York, Phil- adelphia, Baltimore, Norfolk, and the other Atlantic ports. For steamers carrying passengers, it’ is estimated, this will mean a shortening of time in the trip of about four hours, allow- ing a saving of coal and giving a bet- ter chance of attracting passengers with the ability to set a later hour of starting for the night trips from New York and_ Boston. Barges and schooners which now take the outside passage are subject to an average weather delay of four days — each round trip. This has been calculated to represent a money loss of 10 cents a ton on the 7,000,000 tons of coal and lumber carried around the Cape, so that in this one item alone the canal has been roughly judged cap- able of saving $700,000 a year. When opened for traffic, the canal will be dredged through its entire length of eight miles to a depth of twenty feet at high water. Since it is a sea level and not a lock canal, its depth will vary with tides; but it is expected eventually to deepen it so that the largest coastwise steam- ships can pass through. By the be- ginning of winter, it is expected that it will be dredged to a high-water depth of twenty-five feet. The nar- rowest part of the bottom is 100 feet in width. The construction has been pushed as rapidly as possible, and since ground was first broken on June 22, 1909, excavation has _ proceeded for a considerable part of the time at the rate of 400,000 cubic yards a month. The first water flowed through on April 21, 1914. Less than fifty business men have built the Cape Cod Canal, at a re- ported cost of some $12,000,000, for a purpose which will benefit and stimulate the whole American coast trade. Whether the canal will pay or not is naturally the most pressing concern of those interested in it, but with its strategic position there is very little doubt that it will prove to be a good business proposition. There can be no question of the advantages of the easier and safer inside route for commercial vessels in the dan- gerous period of winter and in any time of bad weather. Not the least significance of the completion of the Cape Cod project is that it is a first step in the direc- tion of that great system of inland waterway routes, covering the danger points all along the Atlantic sea- board, which has often been discus- sed as a possibility and advocated as a commercial measure. Such a chain of protected inland routes would make it possible for a vessel to pass from the Gulf of Maine to the Gulf of Mexico with the shelter of the land between it and the sea all the way, in seasons when passage was unsafe on the open ocean. So the course of business would continue uninterrupted, and thousands of dol- lars would be saved from waste by delay and wreck. The success of the Cape Cod Canal will be watched with much interest. The three canals now under construction, the Panama Ca- nal, the New York State Barge Ca- nal, and the Cape Cod’ Canal, have pointed the way to the three methods of solving such problems—Govern- ment, state or private action. However the’ problem is solved, the Cape Cod Canal stands as a sign that the people of these days are awake to this long-neglected oppor- tunity in commerce and to the re- sponsibility of providing for its safe- ty of traffic by sea. The new water- way may be taken as a promise of a perfected system in the development of an American merchant marine worthy to rank with that of the old days, a system which may stand as a credit to the wise foresight and so- cial consciousness of the people by whom it was built. ———_—_-@—-——————— A small boy with made over trous- ers naturally takes after his father. 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Seeceese 2:00 RED DIAMOND No. 2 size—packed 12 boxes in package, 12 packages (144 boxes) in case ............-. 1.60 ANCHOR No. 2 size—packed 1 doz. boxes in package, 12 packages (144 GLOBE No. 1 size—packed 12 boxes in package, 36 packages (432 boxes) in case ........... oe. 2.70 STRIKE ON BOX MATCHES RED TOP B Size—12 boxes to package, 60 packages (720 boxes) to case eecce $2.50 $2.75 4.65 4.65 4.35 4.10 3.85 1.70 2.85 ALUMINUM AL Size box—12 boxes in packages, 60 packages (720 boxes) in case. Per case .... 1.90 2.00 boxes) in case ..... sees eee 140 1.50 United States Nobby Tread Goodyear & Goodrich Tires Kan’'t Blo Reliners STANDARD TIRE REPAIR CO. 15 Library St. ; Rear Majestic Theatre Grand Rapids,: Mich. GEO. H. DAVIDSON Consulting Contractor and Builder Estimates _ bye ing a ag Furnished rt Noti 319 Fourth National’ Bank Bldg. Citz. Phone 2931 Grand Rapids, Mich. August 5, 1914 MICHIGAN TRADESMAN 33 OR | 4 f . A Manufactured Ina Under Class by : ibid Sanitary } beccie” 7 initary Conditions Made in Fight Sizes 4 = G. J. Johnson a Fa Nae ees / Cigar Co. Makers Grand Rapids, Mich. MICHIGAN TRADESMAN ie oO - oh = Zz a) singe ISAS Toes ao ae SN Wes aS Seu " 25 g a i ¢ r Tae oC S\N Stan ~ - ~ ~ What Is in Store in Autumn Neck- wear. A question which is now engaging buyers of autumn neckwear, and one that concerns them vitally, 1s wheth- er or not high colors and patteris have been overdone. They came into vogue about a year ago and quickly “turned over.” This sprin.: and summer, however, there has been a noticeable drop in the sales of viv- id colors, and many retailers who bought them liberally find that their sale is slow. Popular taste seems to have executed a complete face-about. The colors now called for are unusu- ally conservative and staple patterns, like polka dots and neat embroideries on plain backgrounds, are running far ahead of novelties. Perhaps this change should be credited to the bold colorings and patterns introduced in shirts—pinks, yellows and similar “off” shades—which necessitate the wearing of plain or quiet-patterned scarfs. Anyway, this is a condition that must be reckoned with in fall orders, although, to be sure, every retailer will have to settle the ques- tion for himself according to loca- tion, circumstances and _ the charac- ter of his trade. As foretold last month, the narrow four-in-hand is finally and unmistak- ably out of it, and the broad-knot, full apron, flowing-end four-in-hand rules the demand for autumn. So com- plete has been this change that it has practically eliminated the ‘35-cent special” that quite a few retailers were accustomed to offer as a “lead- er” and upon which they “cashed in” heavily. This cannot be produced in the now large shapes. However, the “65-cent special” is its legitimate suc- cessor, and this price, together with 55 cents, can be freely used by deal- ers for autumn to stimulate sales in goods above half-a-dollar. Colors for autumn are something of a puzzle. There seems to be no particular one that stands out above its fellows. Mandarin or flaming orange might have been called the dis- tinctive novelty shade of spring, but autumn as yet has brought forward no decided favorite. Perhaps green will top order sheets. Tan is not strong. Blue is a staple. Yellow is too extreme. Pink is a popular shade but only in combination and for em- bellishment. The effectiveness of au- tumn silks will lie more in their quali- ty and richness, than in the use of any striking color. were Among autumn patterns, one sees frosted weaves, brocaded_ effects, moires and satin-striped silks, besides all the old treatments. The influence of French taste is notably apparent in luxurious brocades of Parisian in- spiration. In high-priced scarfs, the market is flooded with imported silks, English, Frend and Austrian. English, French and Austrian. speculation, are neither stronger nor weaker. The lines are not large this season, and this business is now pre- empted by a few houses that have the facilities to turn them out. Whether they will get back into favor depends upon the novelty that manufacturers put into them. Batwings and ties have had a tre- mendous sale so far this summer. Conditions have been shaping them- selves toward this for several seasons. A novel Parisian shape has open, pointed, elongated ends. Others are made with the familiar snug knot and spreading . ends. The brightest of stripes are freely used and polka dot effects have been exceedingly popu- lar. New among Tuxedo ties is a half-and-half, black-and-white crepe silk that ties into a white knot with black ends. The accepted poke collar for popularity of the formal evening wear for the coming fall and winter sea- son will add to the popularity of the “tab” shaped dress tie. The “tabs” hold the tie securely in the proper po- sition and because of their position the ends are just the right length to make the properly shaped bow and knot. Shapes in dress ties will be larger for fall and a wide range of both plain materials and fancy fig- ured effects are offered to the trade. —Clothier and Furnisher. —_—_+-+ + ____ National Association of Clothiers to Be Formed. Secretary C. E. Wry of the Nation- al Organization Committee, states that his Committee has definitely de- cided to hold a meeting in Chicago during the month of September, at which a National Association of re- tail clothiers will be former. Each of the state organizations will appoint delegates to this meeting, three dele- gates being allowed for the first 100 or major fraction of 100 members in the state association, and two addi- tional delegates for each additional 100 members they have. Where the state associations do not have fifty or more members they will be allow- ed two delegates. In addition to this number, the members of the National Organization Committee will be re- garded as delegates at large, with the right to a vote in the meeting. —_~++2> When a girl has a real pair of props and a swell pair of silk stockings she has to overcome an awful tempta- tion to get a pair of scissors and short- en her skirt about six inches. SUCCESSFUL SALESMEN. F. R. Collar, Representing the Jaques © Manufacturing Co. Fred R. Collar was born in Cold- water, May 4, 1871. His father was of English descent. His mother was Scotch-Irish. When he was _ six months old the family removed to Sturgis, where Fred remained until he was 21 years of age. On comple- tion of the tenth grade in the pub- lic school, he entered the clothing store of Nathan Frank, where he re- mained a couple of years. He then entered the clothing store of J. W. Stray, where he remained a couple of years. He then went to Chicago, where he spent a year with his uncle who was engaged in the cigar busi- ness. He then engaged in the Turk- ish bath business in which he continued for five or six years. In 1898 he came to Grand Kalamazoo, ne eae anne ee NA ean August 5, 1941 months in North Dakota. He has just returned from a three weeks’ trip in Iowa. His principal duty is starting out new men who have been hired by the house. Mr. Collar was married August 9, 1893, to Miss Della Ely, of Kalama- zoo. They have a boy 8 years old, who was 5 years old when the accom- panying picture was taken. A daugh- ter, Mildred Irene, died December 15, 1910, at the age of 16, as the re- sult of a combined attack of measles and pneumonia. The family reside in their own home at 1315 South La- fayette avenue. Mr. Collar is a member of Traverse City Council, No. 361, U. C. T., but has no other social or fraternal re- lations. His hobby is selling baking powder. His theory is to make it as hard for competing salesmen as possible. He attributes his success to application, hard work and to a FRED R. COLLAR AND SON Rapids and opened the Turkish bath establishment in the Livingston Ho- tel, selling out eighteen months later to take the position of traveling sales- man for the Calumet Baking Powder Co. He continued in this position for eleven years, when he went on the road for the Jaques Manufacturing Co. in the same territory. A year later he resigned this position to join hands with D: Christie, of Muskegon, in the manufacture of baking pow- der on his own account. This ar- rangement continued one year, when Mr. Collar returned to the Jaques Manufacturing Co. March 10, 1913. He has no regular territory. His po- sition is that of general utility sales- man. He goes wherever the house sends him. Last year he spent two close and comprehensive study of his business. He believes it to be the duty of the traveling salesman to study the hints thrown out by his house and to make the best use of them possible. He attributes his per- sistence and grit to his Scotch-Irish ancestors and, next to his profound respect for K-C baking powder, is the confidence he feels that he is admirably equipped, both by birth and environment, to acquire and re- tain the proud position he holds in the business world. —_++>—_—__ The mintage of wisdom is to know that rest is rust, and that real life is in love, laughter and work. ——_——_~>+-2—___ Many a man who marries for money is a poor collector. August 5, 1914 Shift in the Management of Butler Brothers. - Chicago, Aug. 3.—At a recent meet- ing of the Directors of Butler Broth- ers, the by-laws were amended to create the office of Chairman of the Board and the number of Vice-Presi- dents was increased from three to four. The new list of officers is as follows: Chairman of the Board—Edward Bb. Butler. President—Homer A. Stillwell. Vice-President—Homer P. Knapp. Vice-President—Walter Scott. Vice-President—Jacob H. Schoon- maker. Vice-President—Frank S. Cunning- ham. Secretary and Treasurer—John R Schofield. Mr. Butler’s reasons for wishing to give up the active Presidency, while continuing without change his in- terest in the business, financial and otherwise, are explained in the ac- companying letter To the Men and Women of Butler Brothers. Marvin B. Pool was elected man- ager of the Chicago house. Butler Brothers. Mr. Butler’s Letter to the Employes. Chicago, Aug. 3.—In retiring from the Presidency and accepting the less arduous position of Chairman of the Board of Directors, I desire to say a few personal words to my associates and fellow workers in Butler Broth- ers. Thirty-seven years ago last Febru- ary my brother and I opened a little wholesale notion store in a room twenty by forty in the city of Boston. I have seen that business grow until to-day everyone knows Butler Broth- ers to be by far the largest jobbing institution in the world. Business with me has been a pleas- ure and not a task. This is due to the fact that during all these years there has existed among the members of our business family a spirit of loy- alty and co-operation which, I am sure, is rarely to be found. EDWARD B. BUTLER I have been President of the cor- poration of Butler Brothers for just twenty-five years. It has long been my purpose to withdraw from the ac- tive headship, before reaching the age of 60. It was and is my belief that the best interests of a great and grow- ing business require a young man for the strenuous position of President. MICHIGAN TRADESMAN This business could not have be- come whatitisunlessit had develop- ed for its important posts young men of ability. To-day there are in our five houses no less than a score of men any one of whom is qualified to assume the responsibilities which 1} am laying down. Mr. Stillwell and I have been so closely associated for many years that his succession to the Presidency wil HOMER A. STILLWELL mean no change in policy. It will, I am sure, lead to a quickening of energy throughout the organization that will cause the business to ex- pand even more rapidly than hereto- fore. I am most happy to be able to hand over the reins to one so well equipped in ability and experience, and whose personal and_ business ideals are so high. My health was never better than it is to-day. I am not retiring from business nor from Butler Brothers. As Chairman of the Board of Di- rectors I shall continue to be in touch with the business in its broader as- pects. My financial holdings will re- main unchanged and my interest in the welfare of Butler Brothers will be no less warm in the future than it has been in the past. Edward B. Butler. a It is is amusing now to read of banks that were at one time known by religious names, but religion had much to do in the formation of the Phoenix National Bank of Hartford, Conn. The Hartford Bank had been established by the Congregational ele- ment and was a powerful factor a cen- tury ago. Episcopalians and Baptists and others were not living in thar harmony so conductive of peace and unity. The Episcopalians wanted a bank and secured a charted 100 years ago from the General Assembly. They were uneasy when they thought of their money reposing in a Congrega- tional bank. Religion and _ politics were mixed in the formation of the Phoenix Bank, although they are said to be better far apart. The Phoenix was known as the Episcopalian Bank, but prospered and recently celebrat- ed its centennial, —___.---.—__——. Frenzied Arithmetic. Teacher—If there were five mos- quitoes on my hand and I killed two how many would remain? Gracie—The two dead ones, ma’am! —_—__2+.—__ A poor leader may make a good fol- lower. 33 SL Ria ACU 2 POUNDS NET WEIGHT (REG. U.S. PAT OFF) RAL OFFICE S-NEW b sea t]e) tag Tae There is Money for the Grocer in the Increasing Use of Karo for Preserving BOUT this season and continuing well into the late fall there is a sharp increase in the sales of Karo (Crystal White) for use in put- ting up preserves. More housewives every year are coming to rely upon Karo (Crystal Whife) to make their preserves better and more uniformly success- ful. It is well known that Karo (Crystal White) prevents crystallization of jams and jellies, and brings out the full flavor of the fresh fruit. As an alert grocer, in touch with the trend of household needs, you no doubt are selling Karo (Crystal White) every day in the year—and are conscious that the Preserving Season is a time when you need to be especially well stocked with Karo (Crystal White) and to make prominent display of this household staple. To grocers who want to get more of the Karo (Crystal White) business we will send free an attractive lithographed window trim for use in their store window. CORN PRODUCTS REFINING CO. NEW YORK a net LA a Nansen RARER myn 36 Se rrr seer emearean en rer ere a SRN Te ni eee te eT = I NT EE REN IT IT MICHIGAN TRADESMAN August 5, 1941 ——~ a — More Light on the Law of Contraries. Written for the Tradesman. There is a principle through human life that is spoken 0: as the Law of Contraries. Whether it is recognized by metaphysicians | am unable to say. A recent research, which I confess was by no means ex- haustive, failed to find of it in the works consulted. running any mention But whether the metaphysicians think seriously of it or not, there is such a principle and it has import- ant bearing on human conduct and happiness. ple have long had some perception Plain common sense peo- of it, and in literature as well as in conversation, occasionally the ex- pression is made use of, “Such or such a thing has seemed to work out according to the law of contraries.” To illustrate: all have faith in the old adages, “Like father, like son,” and “As the twig is bent so the tree will incline.” We believe that blood will tell and that there is a good deal in the example that parents set and in the kind of bringing up they give their children. But take the Ransom brothers for in- stance. Their parents were model people, pillars of the church and oi society, the very salt of the earth. As a general rule we Mr. Ransom was one of the most up- right and respected men in the com- munity, while Mrs. Ransom was as conscientious a soul as ever walked the strait and narrow path in earthly living. But the sons, the Ransom boys as they are called, both now middle-aged men, are rakes and liber- tines, condemned by the very people who held their parents in high honor. In this case the power of example was lost entirely, and the most care- ful home training went for naught. By no principle of heredity or en- vironment can you account for the Ransom boys being what they are. You simply have to conclude that in their case the effect of a good home and irreproachable parents has work- ed out according to the strange and inexplicable law of contraries. We see other examples. Slack and slovenly housekeepers, the daughters of mothers who are fairly “nasty neat” in cleanliness and precision; chil- dren who are spendthrifts and ne’er- do-wells when the parents are thrifty and frugal to a degree; drunkards, the sons of fathers who never touch a drop—indeed one shrewd observer re- marks that some of the thirstiest souls he ever has seen are the sons of scrup- ulously abstemious sires. Cases of this last sort are somewhat rare, for in the matter of appetite for drink, the law of heredity usually holds pretty true. In the examples cited the law of contraries has worked out in the way of retrogression. Quite as often per- haps it does just the opposite thing. Sometimes the mothers are slack and the daughters efficient, the parents wasteful and the children economical, the fathers drunkards and the sons teetotalers. In the choice of husbands and wives the tendency to repudiate training and tradition is often to be seen. A young man whose family is ‘refined, cultured, intellectual, falls in love with and marries a doll-faced igno- ramus whose only study is the beauty column and whose only thought is for her complexion and her clothes. Young women take to themselves hus- bands just as absurd and incongru- ous. No more striking examples of the workings of this surprising law are to be found than those furnished by what we call opportunities. Here is a young fellow that seems to be gen- uinely favored by fortune. He has about everything that we call desir- able—good looks, family prestige, graduation from one of our best col- leges, plenty of money. him his chance in life. But what does it all amount to? For unaccountable reasons he falls behind in the race of life, while some poor boy without a dollar for a start, perhaps with scarce- ly a friend, very likely burdened with the support of parents or younger brothers and sisters, maybe laboring under the handicap of physical weak- ness or defect, still forges ahead and in the long run wins out over him of the splendid opportunities. . An ambitious young woman mar- ries and resolves to help her husband get on. She saves the pennies care- fully. She assists in the store or in the office. She plans, she schemes, she devises. She pushes and she pulls. In the presence of such sur- passing energy and capability, her husband’s powers become’ dwarfed. What is the need of his exerting him- self greatly? Why not take things easy? And so as to ultimate results the wife’s consummate helpfulness really hinders. We envy Another young woman _ marries. She is indolent, helpless, extravagant. From the start the young husband has to meet heavy bills and is burdened by household cares. He is up against it. But it brings out what is in him. Through necessity his brain becomes keen and active, his judgment cool and sound. He succeeds far beyond his neighbor with the capable help- mate. Who shall say that in his case the little wife’s helplessness has not helped, her indolence urged her hus- band forward, her extravagance tend- ed to build up his fortune? Now things do not always come out this way—far more often they come out “regular” so to speak, or as we would have reason to expect. Now how are we to know when the usual order of things will fly the track, and we shall get just the reverse of what we desire and calculate upon? A shrewd young woman recently mar- ried who has observed with sharp eyes the ways of her friends and their husband’s remarked—“I really don’t know whether to keep nagging my man all the time or just to let him take his own head for everything.” And truly, how is she to know? The common interpretation of the law of contraries is that something has been carried to an exertme, a vir- tue has been run into the ground, or a vice has shown its full folly and hideousness. If the children of good parents go wrong, we say “Maybe this father and mother were too strict. They didn’t make allowances enough for youthful spirits and love of fun.” Excess is apt to produce a reaction. Probably this is the right clue to this mysterious law. Still it must be said that excess sometimes works out di- rectly and as is intended, and the law of contraries does not appear in the result. Much seems to depend upon the personalities involved. Won’t some practical philosopher take hold of the subject and give us a dependable working line on this old and puzzling law of contraries? So that we may know when it ought to enter into our calculations and when we may safely disregard it? Quillo. —_+++—___ The Mail-Order Disease. There was a man in our town call- ed “Mail-Order-Petree” who went bare-footed because he couldn’t or- der the right size from the mail-or- der house. When he fell sick, he sent off for patent medicine. For ten years he toiled and saved until he had a hundred dollars which he put in a mail-order bank down in St. Louis. When the bank failed, Petree just smiled and said, “Oh, come easy go easy.” : A few years ago he appeared at the magistrate’s office with a mail-order wife, whom he had just met in the columns of a matrimonial paper, and after they had been married a little while they went to an orphan asylum and got a mail-order baby. Petree has bought a cemetery lot in Kansas City by mail-order to be paid for on the installment plan. He says furthermore that he has no use for the preachers and hypocrites of this town, but is taking a magazine called the “Magazine of Mysteries” which teaches some new ideas about life, and he will doubtless wind up in a mail-order heaven. Wm. Allen White. We are manufacturers of TRIMMED AND UNTRIMMED HATS for Ladies, Misses and Children, especially adapted to the general store trade. Trial order solicited. GCORL, KNOTT & CO., Ltd. Corner Commerce Ave. and Island St. Grand Rapids, Mich. Ornamental Writing Pen Lettering Coast Manual. Coast College of Lettering Germain Building LOS ANGELES, CALIFORNIA We teach the following branches by mail: Show Card Writing Business Writing Pen Drawing Automatic Pen Lettering Show Card Writers’ Supplies The Famous Eberhard Brushes Cost Brand of Dry Adhesive Colors (To be mixed with water) A Text Book for the Sign and Show Card Writer, $3.00 Send for Catalogue of School and Supplies Engrossing Round Hand Flourishing August 5, 1914 BANKRUPTCY MATTERS. Proceedings in the Western District of Michigan. St. Joseph, July 21—Nemer A. Etoll, general merchant of Allegan, filed a vol- untary petition and was adjudicated bankrupt and the matter was referred to Referee Banyon. The following liabili- ties and assets are scheduled: Secured or prior claims. City Treasurer of Allegan, taxes $ 5.57 Ferris Etoll, Allegan, clerk hire 120.00 Wedith A. Etoll, Allegan, chattel MMORtEEBLO 2.6.8. e os ee 495.68 Overton Creamery Co., Allegan .. 236.86 Franklin MeVeigh Co., Chicago .. 128.48 First National Bank, Allegan 357.00 $1,123.59 Unsecured Claims. Crown Paper Co., Jackson ....... $ 8.00 Worden Grocer Co., Grand Rapids 19.90 George H. Seymour, Grand Rapids 25.35 Hanselman Candy Co., Kalamazoo 98.80 Davison Bros., Des Moines ....... 27.50 Taylor Bros., Battle Creek ....... 20.76 Lee & Cady, Kalamazoo .......... 30.31 A. Casabianea & Son, Grand Rapids 35.08 M. Piowaty & Sons, Grand Rapids 18.53 Ginocchio, Costo & Co., Chicago 52.86 Riddle, Graff & Co., Delaware O. 13.75 H. F. Schoenheit, Kalamazoo .... 42.20 H. Van Enenaam & Bro., Zeeland 32.60 Ellis & Bashara Co., Grand Rapids 56.71 G. W. Mills Paper Co., Grd. Rapids 12.78 Badger Candy Co., Milwaukee .... 94.44 G. B. Russo, Grand Rapids ...... 11.00 James G. Redner, Battle Creek 75.51 Michigan Trust Co., Grand Rapids 76.88 Baker & Hoekstra, Kalamazoo 55.43 Manufactures Sales Co., Flint 29.74 Frank Spalla, Kalamazoo ........ 51.15 Woodhouse Co., Grand Rapids .... 50.36 Cadillac Cigar Co., Detroit ...... 27.25 Levey & Lewis, Kalamazoo ...... 24.65 Gottman & Kretchner, Chicago 62.26 Commonwealth Power Co., Allegan 15.40 Carl Cigar Co., Allegan ........... 21.00 Ss. P. Straub, Allegan ............- 6.60 Minnie Essi, Allegan ...........- 200.00 Overton Creamery, Allegan ....... 20.00 $1,315.90 Total assets, ($550) $1,410.75. July 16—In the matter of William H. Evans, bankrupt, of St. Joseph, the trus- tee filed his supplemental final report and vouchers and an order was entered by the referee closing the estate and dis- charging the trustee. The record book and files were returned to the clerk of the ‘district court. July 22—In the matter of Herebry I. Levey, Harry J. Lewis, and_ the co- partnership of Levey & Lewis, bankrupt, of Kalamazoo, the trustee filed his supple- mental final report and vouchers, and an order was entered discharging the trustee and recommending the bankrupts be granted their discharges. July 23—In the matter of the McMahon- Wicks Coal Co., bankrupt, of Kalamazoo, the first meeting of creditors was_ held at the latter place. Charles LL. Dibble was elected trustee and his bond fixed at the sum of $1,000. Sidney S. Wattles. Clarence Cairns and John Burke were ap- pointed appraisers. The trustee was authorized to sell the entire assets of the bankrupt estate at private sale im- mediately and without notice to creditors. James McMahon, President, and Samuel J. Dunkley, Secretary, of the corporation were sworn and examined as to the con- dition of the bankrupt estate. Adjourned for thirty days. July 25—A voluntary petition was filed by the H. A. Fisher Co., a corporation of Kalamazoo engaged in the florist busi- ness, and the concern was adjudicated bankrupt by Judge Sessions, whereupon the matter was referred to the referee. Following is a list of the bankrupt’s liabilities and assets: Claims Having Priority. including exemptions of City of Kalamazoo for taxes ....-. $ 92.39 Maurice Fisher, labor ...........- 193.44 Herbert Fisher, labor .........--- 77.00 George Fisher, labor .......----+-- 60.00 Benjamin Shapiro, chattel mort- Pave RU eee 1,201.12 Unsecured Claims. A. Crofvert, Kalamazoo .......... $ 62.53 Commonwealth Power Co., Kala- TIAZOO 6 oe ce ke cc eae nn we 34.90 Kalamazoo Loose Leaf Binder Co 13.00 Harry A. Scott & Co., Kalamazoo 67.75 Kalamazoo Auto Sales Co. ........ 25.45 Michigan State Telephone Co. 67.60 Jems Jackson, Kalamazoo ......-- 342.74 Wm. Van Peenen, Kalamazoo .... 180.00 B. A. Bush, Kalamazoo .........- 60.00 Budeman, Adams & Weston, Kala- TATOO 6. occ eee eee eee 104.00 Donald Boudeman, Kalamazoo .... 204.82 First National Bank, Kalamazoo 3,000.00 Chicago Rubber Co., Chicago ...... 22.20 E. CG. Anling & Co., Chicago ...... 247.05 Victor Bros., Chicago .......---++- 427.88 Peter Reinberg, Chicago .......--. 306.42 A. L. Randall Co., Chicago ........ 991.19 George Reinberg, Chicago ........ 201.28 D. E. Ferris, Chicago .........+--- 227.59 Frank Oechslin, Chicago .......... 41.56 Sefton Mfg. Co., Chicago .......-- 108.82 Botanical Decorating Co., Chicago 32.26 Vaughn’s Seed Store, Chicago .... 76.30 J. A. Budlong Co., Chicago ..... 1,621.75 Phil Schoup, Chicago ........--++++ 100.00 Chicago Flower Growers Assn. .. 1,955.03 John Kruchten, Chicago 175.00 MICHIGAN TRADESMAN Pochleman Bros. Co., Chicago ....1,247.69 Zech & Mann, Chicago .......... 474.43 Kenneicott Bros. Co., Chicago 3,400.00 Kircheimer Bros. Co., Chicago .... 15.00 David Clark & Sons, New York .. 72.30 American Fuel Co., New York .... 15.00 Ibyon & Co., New York ............ 65.59 N. Rice & Co., Philadelphia ...... 141.75 H. Byaersdorfer, Philadelphia ..... 64.31 A. R. Stickle, Red Hook, N. Y. .. 65.62 L. P. Scharfer, Red Hook, N. Y. 98.35 Crescent Paper Co., Indianapolis 45.78 Chas. Zinn & C€Co., Chicago ...... 1.20 Peters & Reed Potter Co., Zanes- Ville; @bIO Ceo ce. 6.00 W. H. Ettinger, Waterloo .......... 4.50 Irving Stickle, Red Hook, N. Y. .. 45.00 Grodon B. Smith, Lansing ........ 400.00 Benjamin Shapiro, Kalamazoo .... 185.00 $17,074.86 Assets. Stock in trade, estimated ........ $1,500.00 Purniture and fixtures ........... 1,500.00 Accounts receivable ............. 930.65 $3,930.65 The referee was appointed receiver to hold the assets unitl the first creditors’ meeting and the election of a _ trustee. An order was entered by the _ receiver appointing Lincoln Titus, of Kalamazoo, custodian. —_—_>-+~.—___ Hard Work the Basis of All Success. Successiul business life depends on the achievements of a few brilliant master minds who plan and_ direct and the general competency of many comprising the rank and file. The spirit of the hour is efficiency and it should be applied to the thousands who do the work as well as those who plan. A general can’t depend upon a poor army. Young men should understand in the beginning that success in life does not mean money accumulation or suc- cess in business. Success lies in what you are. not who vou are or what you've got. You have achieved suc- cess if you are gentlemen. In a business career it is important that you should start right, Some are forever starting and never finish- ing. An employer looking over the history of an applicant will learn that he has worked a month in this place and another month in that and two months in some other place. A six months’ record of employment is un- usual. You can’t earn your way shift- ing about. Find the work you are fitted for and stick to it. Choose House With Right Methods. It is important that you go to work for some house of character. You can’t afford to work for a house whose methods are not right and then find out after eight or nine years that you can’t approve those methods. I don’t think much of the expres- sions “born salesman,” “born credit man,” or being born into any other variety of employment. Mighty few of us are born for any particular thing. I believe that a good seller of life insurance would make a good sales- man in any line to which he might apply his capabilities. But you must be satisfied with your work, so select a good house, something you think you are fitted for—and stick. It is important to stick, for it must be said in the end that promotions usu- ally come from length of service. What does the business world ex- pect of a young man who seeks em- ployment? It expects little, but it hopes for much. It has greater hope that you will prove competent than you have vourself. Don’t forget when you apply for a job as stock boy that you are putting in an application for the best position in the house some time, for it follows that you are a possibility for a position of trust and responsibility in the future. Dishonest Young Man Bankrupt. A business man expects that a young man will be honest. If he is not honest he is a bankrupt. It seems to me that young men have different ideas of honesty than when I was younger. They have a habit that they define as “swiping,” They wouldn’t steal money, but occasionally we find them “swiping” socks or ties. It is stealing just the same. Unless you are honest, no matter how brilliant you may be, you are bankrupt There is a larger honesty that is demonstrated in the young man who is not afraid to work a little more than is expected of him, who doesn’t watch the clock. This kind of a young man goes ahead with his work and does it in the best possible way that he knows how and isn’t worry- ing about whether he is given due credit. Young men should be in good health. Business is hard these days and demands that a man be on the job all the time. You should be in good health so your employer won't have to worry whether Jones is down to-day, because he knows that Jones is-on the job. Have a good time, but don’t run around at night at the ex- pense of your work. Be healthy and you'll be vigorous and cheerful. You'll be a good mixer and it is most im- portant to know how to handle your- selves with other men, Personality and cheerfulness count for a deal in the business world. great There have been so many different systems of handwriting in our schools that we are a million years behind the writing of the world. I trust they will finally decide upon some system and stick to it. Poor writing by applicants is always against them, and it is common enough for an em- ployer, after an applicant has written his name, to ask him what he has written. “But,” perhaps you will say, “J don’t expect to be a book-keeper.” I don’t recommend book-keeping, but how do you expect to get your job? Mere handwriting may get it or lose it for you. You must have the chance to start. You should learn to make decent figures and write them under each other so they can be totaled. You must be able to do these simple things correctly if you expect to get anywhere. Must Be 100 Per Cent. Perfect, Who is the young man who is promoted? He is the young man who dusts the desk in the best manner, and the young man who is selected for the next promotion further along is he who is doing his particular work in the most capable manner in which it may be performed. The first few places don’t call for much brain work, perhaps, but they give you a chance to develop. When the time comes for you to do something else you must have a mind trained to compre- hend what is told you, what you are doing, and why you are doing it. You must have an eye on the job ahead of you. Your mind must ad- vance, it must be receptive, so that 37 you are competent to do the next thing ahead of you. In our firm a position on the road is considered among the most desir- able. Every young man wants to go on the road. We had one of this de- scription, clean cut, energetic, and we gave him an opportunity to break in by accompanying one of our regular salesmen on a trip. At the end of six weeks the salesman said he regretted to report that the boy would not do. “He'll work twenty-four hours a day,’ he wrote, “He'll do without sleep, and he’s willing, but he hasn’t trained his mind sufficiently to be of any value. I can’t trust him to en- gage a room at a hotel in advance, for he’ll forget what I tell him.” You may squeeze through in school on an average of 75 per cent. but when you get out into the world that average won't do. I don’t know of any poorer paid men in the world than those elderly men who have to watch the railroad but suppose that their work was performed upon crossings, a 75 per cent. average? Or, suppose that a locomotive engineer only took note of 75 per cent. of the signals? How would you like to do business with a bank that had only a 75 per cent. average in the payment of its deposits? In the business world you have got to be nearly 100 per cent. Nothing pays a young man in busi- ness so much as courtesy and consi- deration for others. Nothing attracts an employer so much as this element of courtesy and it is quite important to obtain your employer's attention If you are not meeting with the ad- vancement you anticipated in the house you are connected with, don’t vet discouraged, Some one will be looking for you some time from some other and the qualifications that have made you valuable with your first employer will be appreciated by subsequent employers. W ork—hard all success. house, the basis of The man of only moder- ate qualifications will surpass the most brilliant competitor if he is a hard worker, and that is why so many brilliant minds are not successful in business. It is because they are not hard, persistent workers. E. M. Skinner. ——_2+>————_ Summer Dangers. The heat of summer is apt to sub- mit many kinds of goods in grocery stores to a severe test. Therefore, even in the stores best equipped with refrigerating facilities, summer buy- ing should be of a more’ hand to mouth character than winter buying. Also summer sales should be rapid, to insure a quick turnover of perish- able goods. If wholesale deliveries could be made daily or every other day, with regular routes to include all local customers of the smaller class, it would be a good thing so far as the freshness of small retail stocks in the summer is concerned. work—is 139-141 Mono Lot we a one GRAND RAPIDS. 8 38 MICHIGAN TRADESMAN August 5, 1941 August the Month For Clearance Sales. August is the month that marks the close of the selling season for summer footwears and it is the un- loading month of all seasonable mer- chandise. The dealer must realize that the cream has been skimmed off the summer’s milk. If the undesir- able and broken lines could be return- ed to the factories at cost price, a merchant could breath a sigh of re- lief, feeling that his profits had been justly earned. But such a method cannot be made use of. The dealer must look to the public to take these goods off his hands. The continual pound, of the self- same style of advertising has edu- cated this unfeeling public to the fact that goods are not worth as much in August as in June or July, and it is evident that a clearance sale must be inaugurated. Let this sale extend to all old stock, broken lines and odds and ends clear it out and be ready for the new goods when they arrive. Aim to clean up as effectively as possible. Some incentive or spur will be needed to move old goods at a lively pace. It will be necessary to shave the profits on any merchandise that will deteriorate rap- idly in value by remaining on the shelves. Advertise persistently. Per- haps a “Pre-Inventory Sale” will bring a lot of extra trade. If handled properly this, or an “End of the Sea- son Sale,” will clean up your stock. Other names that suggest themselves for clearance sales are “Our Twice a Year Clearing Sale,’ and “Regular Half-Yearly Sale.” August is also an excellent time to pull off a “Hot Weather Sale.” Have your advertising, window displays and show cards simmer with hot slo- gans, such as “Shoes That Are Hot Only in Price.” “Hot Prices on Cool Shoes.” or “Red Hot Snaps in Bar- gains That You Cannot Afford to Miss.” . Just because the merchandise is priced at a low figure is no excuse for having any old kind of a window dis- play. Neat and artistic displays should be installed in connection with an ample supply of show cards and price tickets. The next few weeks mark the op- portunity for ridding the shelves of summer shoes, an opportunity that is doubled by the weather and the per- sistence with which one goes at it. With considerable summer activity still ahead, the occasion becomes dou- bly valuable, for the need of an ar- ticle doubles its selling possibilities. It is linking up.this existing need for summer shoes with shoes on sale that offers the means for the creation of business, and right here enters the mission of the display. The shoes should be arranged with some idea as to their use, or better still, the men’s shoes should be given one section of the display, the wom- en’s another, and the children’s an- other. Thus, a display can encompass the needs of the whole family and with the proper management present the shoes in a manner that will both appeal and interest the public. A window made of unit displays will accomplish the desired effect best. Three units can be very nicely arrang- ed, one of men’s shoes, one of women’s, and the other of children’s. The men’s unit can be distinctly a man’s display. A pedestal and shelves with shoe stands arranged on top and another lower pedestal directly in front of this similarly arranged will fill the bill very nicely. A simi- lar arrangement can be worked out for displaying the women’s and chil- dren’s shoes. Many merchants seem to think that when they have a sale the windows should be filled with shoes. Others take the position most strongly that the “stocky” window has no place in a shoe store at any time. The lat- ter opinion is correct to a greater de- gree. Yet one cannot lay down a set rule that would cover every case. it depends entirely on the nature of the goods, the size of the window, the location of the store. and what is greater than all else, the skill of the display man himself. As one man puts it, “I can get good results frora both styles of display. It is entirely a matter of taste. A “stocky” dis- play is all right if it is not overdone. If each pair of shoes stands out by itself in an attractive manner, the dis- play will have the proper appeal for the passerby. Distinctiveness is the keynote and the most important item one should strive to instill in the sale windows. Make the windows pay more divi- dends by garbing them in the proper manner and instilling therein a mes- sage for every man, woman and child, therefore, you can see how you should make every inch of display room at the front of your premises tally. —_22+>—__ All Told. Little Amos was not a bright schol- ar. So when he announced, “I got one hundred at school to-day,: moth- er,” his mother was both surprised and delighted. “Oh, Amos, my darling, that’s love- ly. What was it in?” “Why, fifty in readin’ and fifty in ’rithmetic.” An Easy Shoe to Sell Why? Because the trade-mark on the sole has come to be recognized by the consumer as a guarantee of quality and comfort. We tan the leather, and make the shoes. We have them in black and tan, and in eight-inch as well as regular heights. Our outing shoes with chrome indestructible sole are without a superior. You insure your future profits when you stock mer- chandise of this quality. HIRTH-KRAUSE COMPANY Hide to Shoe Tanners and Shoe Manufacturers GRAND RAPIDS, MICH. Midsummer Outing Shoes No. 40 We could tell you a great deal about the merits of these shoes, but you can better satisfy yourself by trying them out. No. 40—Men’'s Black Olympic Outing Bal, with full gusset and two full Elk soles. Last No, 43.......---- Price, $2.10 No. 24—Men’'s Black Olympic 8 in. Outing Bal, with three-quar- ter gusset, and two full Elk soles, Last No. 43....Price, $2.25 No. 23—Men's Brown Outing Bal, with three-quarter gusset and two full hemlock soles. Last No. 43....-.--+-+--: Price, $1.90 These are three of a large number of Elk Outing Shoes listed in our Anniversary catalogue on page eighteen. Rindge, Kalmbach, Logie Company Everwear Shoe Manufacturers Grand Rapids, Michigan i€ August 5, 1914 Need of Higher Commercial Ethics. It is but fair to the ultra reform- ers who have plans to remodel the business world while you wait, to -admit that they are endeavoring, how- ever mistakenly, to do constructive work, They have adopted the so- cialistic notion that everything can be controlled by law and hence there is a strong trend towards paternal and sumptuary legislation in Con- gress and the state capitals. Business men and business writers are called obstructionists and are ac- cused of tearing down without plans for rebuilding. This view is based on a misapprehension of the situa- tion. Men of affairs whose opinions should carry weight insist that laws are made to restrain the vicious while development of the higher qualities of character is engendered by educa- tion and example. The Germans have an unwritten law which they term “sittlichkeit.” It proscribes many things that statute law is silent upon, and yet is more powerful in certain directions. If any army officer cheats at cards and a society woman is neglectful of the ordinary proprieties they lose cast and are made to feel that they have sinned against their associates. “Sit- tlichkeit” is difficult to define, but it means the system of habitual or cus- tomary conduct, ethical rather than legal, which embraces those obliga- tions of the citizen which it is “bad form” and “not the thing” to do. The British Lord Chancellor in an address at Montreal last year in speaking of the German “sittlichkeit” said, “regard for these obligations is frequently enjoined merely by the so- cial penalty of being ‘cut’ or looked on askance. And yet the system is so generally accepted and is held in so high regard that on one can ven- ture to disregard it without in some way suffering at the hands of his neighbors for so doing. There is need of a return to old- fashioned and well-nigh obsolete standards of commercial morality. Re- form in the so-called trust methods of stamping out competition, and in stock jobbing operations whereby in- nocent share holders are despoiled will not be achieved until there is an awakening of the public conscience. The time is coming when men guilty of sharp practices will be ostracized. An enlightened public opinion will shun as moral lepers those who dis- regard the unwritten law and prey upon their fellows. There is ignorance and incompeten- cy in much of the proposed legisla- tion, and to some extent this criti- cism applies to the laws now in force, but the impression obtains that the men prominent in business, transpor- tation and finance are guilty of wrong practices and that regulative meas- ures are necessary. Unfortunately the mere piling up of laws one upon another does not strike at the root of the matter. Big business at its worst was no more predatory and mendacious than some of the labor unions are to-day. There will be less need of resitric-. tive laws when righteousness pro- ceeds, not from legislative enactment MICHIGAN TRADESMAN but from the initiative of the citizen- ship—Shoe and Leather Reporter. —_—_+2+>—_—__ Arranging for the Convention. Detroit, Aug. 3—Edward Stocker, Secretary of the Michigan Retail Shoe Dealers’ Association, — reports that arrangements are rapidly being completed for the tenth annual con- vention of the Association, to be held in Bay City, September 8 and 9. Jo- seph Brossett, of Bay City; Leo Gru- ner, of Ann Arbor, and Edward Stocker, of/Detroit:are on the arrange- ment committee, and will see that everyone attending the convention has a good time. “Every shoe dealer in Michigan is invited to attend the convention and should attend,” said Secretary Stock- er. “The coming convention, we be- lieve, will be the most successful the Association has ever held. The busi- ness sessions will be unusually inter- testing, and there will be a number of important papers on trade topics. The entertainment features will also be well worth while.” Secretary Stocker will make a trip to Bay City this week to confer with Joseph Brossett and other Bay City dealers regarding plans for the con- vention. At that time a hotel, to be used as headquarters for the visit- ing delegates, will be selected. Mr. Stocker has assurances that a large number of traveling salesmen will be present, and will make displays. A good delegation of Detroit shoe deal- ers will attend the convention and are planning to go in a body. —___ +. Check Abuse of Returning Goods. St. Louis, Mo., Aug. 3—Local shoe dealers are interested in the stand taken recently by the department stores to check the growing abuse of the return of ready-to-wear articles taken home on approval. Ina notice to the public prominently displayed in advertisements in the daily papers, these stores announce a signed pact by which in the future “all such pur- chases will be considered sold and not returnable if kept in your posses- sion more than twenty-four hours.” It seems that the abuse of the “sent on approval” sale has become so great that only concerted efforts can stamp it out, instances of worn garments being returned having been frequently found. While an ostensible purchaser can hardly wear a shoe at all, like a gown for an evening, at the same time local shoe dealers have had cause to com- plain of delays in returning goods sent on approval, which if not dam- aged were held off the shelves an un- reasonable length of time. possibly preventing a sale. Consequently the shoemen are glad of the move. The notice is published and signed by the four largest department stores. the six leading garment and wom- en’s apparel stores in the downtown district. —__2++—____ Clearly Impossible. “Feyther,”’ said little Mickey, “wasn’t it Pathrick Hinry that said ‘Let us have peace?’ ” “Niver!” said old Mickey. ‘“No- body be th’ name of Pathrick iver said annything loike thot.” —_++2—____ The man who has horse sense sel- dom feels his oats. Well known among con- sumers. The line that’s easy to sell. AONORBILT SAOES 39 From the Thumb of i _ a Th, ootwear hi) All In Michigan «As, Qnoe & Rubber @ wie 7 The Michigan People Get our Catalogues of Hood Tennis H. B. Hard Pan Shoes For the Outdoor Man 812—Men’s H. B. Hard Pan, Y% double sole, plain toe i. |... $2.25 813—Men’s H. B. Hard Pan, ¥% double sole, Tip Blucher....-..--- $2.30 814—Boys’ same...-. 1.90 815—Youths’ same.-. 1.65 816— Little Gents’ same 1.45 811—Men’s H. B. Hard Pan, Congress, % double sole, plain toe.......--- $2.35 871—Men’s Brown H. B. Hard Pan, % double sole, Tip Blucher ...... $2.30 894—Men’s Black H. B. Hard Pan, 2 double sole, Tip Bal ........-. $2.25 No. 812 You simply cannot go wrong on these numbers Instock orders solicited THEY WEAR LIKE IRON HEROLD-BERTSCH SHOE CO. Manufacturers of Serviceable Footwear Grand Rapids, Mich. ~~ MICHIGAN TRADESMAN August 5, 1941 — — = aA R ., S care = wasted pa Z Eq Bk o — = = =: I $=: = s = 2s o 2 =: ec 2 = Se aS = = z ==: Z = % Zz F E 2 > =E ? = ° ¢ = ww - =< Ss ef —- = 2 =3 5 6 oz = =ic 3 238 ae 5 LES ‘i me i pad —_ ne) = 4 Trait 1 Bt i v y RL RS bee “D> \ = \ \ ] lA y K({ Grand Council of Michigan U. C. T. Grand Counselor—M. S. Brown, Sagi- naw. Grand Junior Counselor—W. S. Law- ton, Grand Rapids. Grand Past Counselor—E. A. Welch, Kalamazoo. Grand Secretary—Fred C. Richter, Traverse City. Grand Treasurer—W. J. Port Huron. Grand Conductor—Fred J. Moutier, Detroit. Grand Page—John A. Hach, Jr., Cold- water. Grand Sentinel—W. Scott Kendricks, Flint. Grand Executive Committee—E. A. Dibble, Hillsdale; Angus G. McEachron, Detroit: James E. Burtless, Marquette; L. P. Thompkins, Jackson. Next Grand Council Meeting—Lansing, June. Devereaux, Michigan Division T. P. A. President—Fred H. Locke. First Vice-President—C. M. Emerson. Second Vice-President—H. C. Corne- lius. Secretary and Brown. Board of Directors—Chas. E. York, J. WwW Putnam, A. B. Allport, D. G. Mc- Laren, W. E. Crowell, Walter H. Brooks, W. A. Hatcher. Treasurer—Clyde E. Wafted Down From Grand Traverse Bay. Traverse City, Aug. 3—A_ great deal of good work has been done by Hotel Inspector John W. Thorn and there is no one who appreciates it more than the boys on the road. While Mr. Thorn has insisted that the hotels live up to the letter and spirit of the law, has not left any sore spot behind. Mr. Thorn seems to be the right man in the right place. Frank S. Ganiard, Supreme Junior Counselor, who has made his home in Jackson for some time and car- ried a grip for C. Elliott & Co., of Detroit, has severed his connection with the above house and engaged in the grocery business at Ann Arbor. The trade will miss Frank’s_pleas- ant ways, for he has a host of friends, both with the trade and the travel- ers, and we wish him all the success there is due him in his new venture. le might be of imterest to our readers to learn of the appointments that Grand Counselor M. S. Brown has made, so here goes. Grand Chaplain—A. W. Stevenson, Muskegon. Grand Legistlative Committee—L. J. Burch Detroit; James F. Hammell, Lansing; E. A. Welch, Kalamazoo. Railroad and Transportation—T. F. Follis, Marquette; John Q. Adams, Battle Creek; William TT. Bellamy, Bay City. Hotel, Bus and Baggage —C. C. Starkweather, Detroit; Rodney W. Eaton, Flint; B. N. Mercer, Saginaw. Grand District Deputies—Harry D. Hydorn and James F. Hammell. Only one more $2 assessment this year and then you may prepare to pay $5 each time, but we will only have two of these $5 assessments each year, making the cost for indem- nity only $10 per year. with the coun- cil dues added, which plan was adopt- ed at the last Supreme Council ses- sion. Out of about 6,000 replies that our Supreme Counselor Claude Du- val received more than 5,000 were in favor of this plan. This new method will save the order about $12,000 in postage and printing, besides elim- inating the clerical work of our local secretaries. The order has discontinued the of- fice of Supreme Traveling Represen- tative, which will curtail the expense of the Supreme office about $5,000 per year. Another good move toward curtailing expense. New constitutions will not be sent out by the Supreme office to new members hereafter since they receive a policy. This saves the order about $1,000 per year. Grand Counselor M. S. Brown was elected Michigan Vice-President of the National U. C. T. Ladies Auxil- iary and plans are being consummat- ed to establish a ladies auxiliary in every council in the United States and Canada. Every subordinate council in the Michigan jurisdiction enjoyed a nice gain the past quarter, excepting three, and honors are due Saginaw Council for the largest membership gain. John W. Schram, Secretary of Cad- illac Council, Detroit, was elected President of the Michigan U. C. T. Secretary-Treasurers’ Association, and was also elected Vice-President for Michigan of the National Secre- tary-Treasurers’ Association. Hon- ors are always placed where honors are due and we all appreciate a hus- tler. More than 10,000 members were ini- tiated in our order last year, a record of which we may all be proud. Claude C. Carlisle, a member of U. P. Council, Marquette, met with a serious accident this week while rid- ing in an automobile near Kalkaska. but we learn that he is doing as well as may be expected. Rodney W. Eaton, Secretary of Flint Council, is enjoying a much- needed rest with his family at East Bay, near our city. Rodney says he is having the time of his life catch- ing large fish, and cordially extends invitations to all his traveling friends to come out and have fish dinner with him. U. P. Council, Marquette, will open the membership campaign this year with a meeting August 22 when some of the Grand Officers are expected io attend. This Council expects to cop off the prize this year and is getting into the game early. Let others fol- low. Fred C. Richter. —_—__2 2 >__ Instructions of One House to Its Travelers. 1. Don't forget that you represent a high grade institution and that you are expected to act and talk accord- ingly. 2. If there are two hotels in a town, select the more comfortable one. The best is none too good for our representatives. 3. Under no circumstances make any statement or promise which you do not fully understand or which is likely to embarrass the company in any way. 4, Place your goods on their mer- its, without resort to chromos, pre- miums or bonuses of any kind. 5. In making reports to the office, use a separate sheet of paper for each subject. Each department is manag- ed by a different person and each branch of the business keeps its own record separate and apart from the records of the other department. This is very important. 6. Make a complete report of each day’s work each evening while the particulars are fresh in your mind. If possible, mail the reports during the evening, so they will be in our hands the next day. 7. Keep us posted on your where- abouts, so that we may know where you are every day. This is the only rule on which we are disposed to be arbitrary. 8. Try to be pleasant to every one you call on, but in the event of in- sulting remarks which are meant to be insulting, immediately terminate the interview. We have made an oc- casional enemy by reason of the char- acter of our business, notwithstand- ing our anxiety to avoid contro- versies. If a man is laboring under a misunderstanding, endeavor to straighten him out, but don’t waste time on a man who is not disposed to be fair. Report all cases of ill feel- ing to the office. We can sometimes present an explanation at this end which clears the atmosphere and converts an enemy into a friend. 9. In traveling bear in mind that time is money and that extra carfare spent in seesawing back and forth to make towns is money well expend- ed. 10. Make all the friends you can, both for yourself and your house. Leave no sore spots behind, if pos- sible. Make every one you call on feel that your house is a good es- tablishment to do business with; that it always aims to treat its customers liberally; that it invariably makes full amends for its own mistakes as soon as they are discovered, without quibble or controversy; that both the management and the employes of the house are constantly workin: for the best interest of customers. 11. Dress in keeping with your occupation. Eat well. Sleep well. Keep your feet dry and your head cool. Work in harmony’ with the spirit of the establishment as you un- derstand it. In cases of emergency, act on your best judgment and we will stand back of you and support you, whether you are right or wrong. ——~++> Traveling Man Source of Profit to Retailer. In Marshalltown, Iowa, there is a firm which has the right idea of the importance of the traveling salesman. The men who run the business are usually busy and cannot see every salesman who calls on them the mo- ment he enters, but while he is wait- ing he is made comfortable. He does not have to stand and cool his heels until the man he wants to see gets around to him. A nice room is pro- vided, into which the salesman is in- vited and where he may sit down and rest. Upholstered chairs and a cou- ple of tables form the furnishings oi the room. Handsome pictures are hung on the wall, and opposite the entrance a good sized card has this inscription: “You and Your Propo- sition are Welcome.” A retailer cannot and should not buy from every salesman who calls on him. If he did he would “go broke” inside of a year if the houses were foolish enough to fill his orders. But he can and should treat every sales—at any rate as an equal—if not as a friend who might be in posi- tion to do him a favor. The traveling salesman—who is a salesman—is a man worth cultivating. He may not have what you want. His price may not be what you would pay. But he always is in position to keep you informed on what is worth knowing—not only in the wholesale and manufacturing field which he represents—but also on plans and methods which have proved winners with retailers in other towns. And this is worth remembering— every salesman has some “good thing’ which he saves up for those who treat him well, and many an ex- tra dollar has been made on the “spe- cial” which the salesman fails to show or offer to the retailer who does not act “on the square” with him, but gives to the man who gives him a chance to tell his story and show his goods. The traveling salesmen’s time is his investment. It is worth money to him, and so long as he is willing to put it up against yours it is always good policy to let him prove whether he has something on which you can make a profit. As a mere matter of policy—if for no personal reasons—it is worth any retailer’s while to cultivate the good will of the traveling salesman who calls on him. ——_>-~>____ In 1889 two commercial travelers, one of Janesville and the other of 3eloit, were assigned the same room in a Boscobel, Wis., hotel. Before re- tiring one produced a Bible and read aloud a chapter. Some weeks later these men met in another hotel and and agreed to write to every Chris- tian traveler they knew, proposing 2 meeting for the purpose of organiza- tion, which later was accomplished under the name of the Christian Com- mercial Travelers’ Association. The members are better known as “Gid- eons.”’ from the seventh chapter of the book of Judges. The 15th annual con- vention of the Association organized in 1899 opens to-morrow in Boston. There are now over 600,000 Gideons in America. The aim of the society is two-fold; first, to have a Bible plac- ed in every room of every hotel in the United States and Canada; second, to have a Gideon Bible day in every church. About 5,000 Bibles a month are used in the work and something like 225,000 Bibles have been put in the rooms of American hotels. EAGLE HOTEL EUROPEAN GRAND RAPIDS, MICHIGAN $1.00 PER DAY—BATH DETACHED Excellent Restaurant—Moderate Prices HOTEL CODY EUROPEAN GRAND RAPIDS, MICH. Rates$l and up. $1.50 and up bath. asain Ve ct August 5, ivlt Gabby Gleanings From Grand Rapids Grand Rapids, Aug. 5—A. T. Driggs was 73 years old July 28. This announcement is of special interest to all members of Grand Rapids Council, who hold Tommy Driggs in the highest esteem and, although words of congratulation will not in all cases be spoken, yet every loyal member of Grand Rapids Council voices in his heart the same expres- sion of good will and best wishes for a continuance of good health and many more happy birthdays for our good Sentinel. Ever since the organ- ization of Grand Rapids Council, Mr. Driggs has acted as Sentinel. His friends, year after year, impor- tuned him to accept promotion and go through the various chairs, but he steadfastly refused and insisted on serving as Sentinel. He has grown gray in this service. As a token of appreciation for his many years of loyal service the annual picnic to be held next Saturday, August 8, at Paulo Point, Reed’s Lake, will be known as Tommy Driggs’ picnic and Mr. Driggs will be the guest of honor ou this occasion. Mr. and Mrs. Driggs will be called upon by the automobile committee and taken to the picnic ground. Joe Myers (Grand Rapids Notions and Crockery Co.) was. elected to membership of Grand Rapids Coun- cil Saturday night, August 1. Lee Higgins spent one evening last week up near the ceiling in the Tem- ple theater, Detroit. It was terribly hot up there, which accounts for Lee’s thin appearance these days. Kalamazoo Council’s challenge ior a post championship series of base ball games has been accepted by Grand Rapids Council. The Kalama- zoo team has been invited to play the first game of the series at the fair grounds, September 3—Traveling Men’s Day at the Greater Michigan Fair. J. J. Berg, chairman of the Trans- portation Committee, has called a committee meeting for Saturday, Aug. 22, at 2 p. m.,, at his office, 512 Ash- ton building. He requests that all members of this committee be pres- ent. E. M. White was admitted to mem- bership in Grand Rapids Council Saturday, August 1. Mr. White came down from Petoskey to take the work. C. C. James, formerly — assistant shipping clerk for the Lemon & Wheeler Company, but for some months on the payroll of Selz, Schwab & Co. in Western territory, succeeds Ed. McGee as traveling representa- tive for the Kalamazoo branch of the Worden Grocer Co. His _ territory will include the available towns east of Kalamazoo. H. Leon Ashley, day clerk at the Cody Hotel, is down at Detroit for a week or ten days. While there he is taking in the races and, incidental- ly, pushing business for the Cody Ho- tel, W. E. Lovelace fractured a bone in his foot last Friday playing jack straws with his little daughter. Don’t forget the picnic next Sat- urday, August 8. The automobile committee will meet you at the car line, Reed’s Lake, at 1 p. m. and take you to the picnic grounds. The sports will begin promptly at 1:30. The basket picnic will be at 5 p. m. Bring your baskets filled with good things to eat, but don’t bring any dishes. The committee will furnish all dishes and silverware. Capt. Lypps, of the U. C. T. base ball team, has arranged for a series of three games with the Fort Wayne Council for the championship of Michigan and _ Indiana. The first game will be played Saturday, Aug- ust 15, at Kalamazoo. Mrs. J. A. Keane has returned from a two weeks’ stay at Kewadin Beach, Port Huron. Wm. C. Corriston, of South Bend MICHIGAN Council, visited Grand Rapids Coun- cil Saturday, August 1. Mrs. Johnson, of Concord, is _visit- ing at the home of her son, H. W. Harwood, 1448 Lake Drive. Again Grand Rapids U. C. T.s have been honored. Harry D. Hydorn has been appointed District Deputy tor Western Michigan. Campbell P. Jones died last Sunday. He was very popular with the travel- ing men here and throughout the State. He was district manager tor the Spalding & Merrick Tobacco Co. for years. Fred R. Collar (Jacques Manufac- turing Co.) spent three weeks at Sioux City, Iowa, last month. Much of the time the thermometer stood 108 in the shade. As a result of the intense heat, Fred was completely prostrated. This was followed by a billious attack, which in turn, was succeeded by an acute attack of ap- pendicitis. The proper place for Fred would have been in the hospital, but instead of advising such a course, the house physician of the hotel he was stopping at advised an_ immediate trip to Grand Rapids. Fred_suffer- ed greatly on the 700 mile journey and, on his arrival home, went at once to Butterworth Hospital, where the inflammation was reduced insid: of a week. Fred feels that he had a pretty close call. He says he will never complain about Michigan cli- mate again, because he has had a taste of Iowa climate. He is again on the warpath for K-C baking pow- der. Probably no one factor will have a greater influence in making the Greater Michigan Fair, to be held at Grand Rapids, September 2 to 7, in- clusive, a complete success than the co- operation of the commercial trave!- ers of this city and the Western por- tion of the State. Grand Rapids Council has officially approved of Saturday, September 5, as Commercial Traveler's Day, and has appointed as a committee to co-operate with the Fair management Messrs Fred De Graff, W. S. Lawton, and W. D. Bos- man. These gentlemen have put their shoulders to the wheel in earnest. A base ball game between Grand Rap- ids Council and the Kalamazoo Council will be pulled off in the in- field before the grandstand on Satur- day morning. Invitations will be ex- tended to other councils throughout the State and also the members of the Travelers’ Protective Association to participate in the exercises and amusements of Commercial Travel- ers’ Day. The Greater Grand Rapids Industrial Exposition has demonstrat- ed the fact that when the commercial travelers take hold of anything it is bound to be a success. Therefore, there is no question that Saturday, September 5, will be one of the big- gest and most successful days of the Fair. After a very successful proprietor- ship of Hotel King (Reed City) since October 1, 1913, Mrs. Sophia Smith has sold all her right, title and inter- est in the property to C. W. Bos- worth, of Saginaw. Algernon E. White, who © stands high in the estimation of the Jacques Manufacturing Co. (K-C baking pow- der) even if he is only a five-footer, had the pleasure of entertaining his brother-in-law, Clinton Gibson, over Sunday. He was so occupied in en- tertaining his guest that he entirely overlooked an important business en- gagement Monday. This is probably the first time in his business career that he ever missed making good on a matter of this kind. William E. Sawyer. ——_>-~-____ Fortunate is the man who can make his running expenses slow down to a walk. —_>-—____ Many a chap’s toes turn up while waiting for a dead man’s shoes. TRADESMAN Where Silence is Both Cowardice and Folly. Elbert Hubbard in Saturday’s New York American writes on “Big Busi- ness and Publicity by Default.” Among other things he says: The stupidity of big business in heing perfectly willing to leave pub- licity to its enemies is almost past belief. When it comes to educating the public to what intelligent organiza- tion can do, big business sleepily says, “Let George do it!” The press of the country are will- ing. I believe, to tell the truth, but if the men who have most at stake will not pay for the paper and ink they will see the opposition get to the public first. Because men have money is no rea- son they have brains. Most millionaires have spent the’r lives in a circumscribed sphere. They are specialists. They know finance, but they do not know psychology. And psychology is a matter of the tides that play through the, great human heart. To-day civilization is sitting on the crust of a crater, dangling its heels and whistling “Annie Laurie.” Big business would do well to come out of its comatose state, organize a bureau and teach the world a little economic truth, instead of delegating pedagogic to the prejudiced and unfit. Leaving things to George is a sure way to let them go by default. If big business is a_beneficient thing, why not buy pages in the daily press and advertise the fact? History is reaching a pivotal point. A new deal is at the door, and as Alaric over-ran Rome, so is anarchy ready to engulf us. Attila, the “Scourge of God,” with his whirlwind of fire and sword, is not far away, but this time he comes with the ballot as his bludgeon. [lis minions are even now at the capital, and we see Ostrogoth sentiments in- corporated into statute laws. Politicians who wear their opinions pompadour read speeches’ into the Congressional Record and mail at public expense a million copies to the pee-pull at a cost to the taxpay- ers of many thousand dollars. But big business is so inert, so obtuse, so obese, that it dare not state its own case, lest it be accus- ed of maintaining “an insidious lob- by.” : There is no legal reason why big business should not hire ready writ- ers and publicize its position, just as the Government does its attitude. But big business pleads guilty be- fore it is accused and fears the fact will come out that it has paid for le- gitimate services rendered. Let Brandeis: jump out of a dark corner and shout “Boo!” and_ big business blubbers for mercy. As long as a majority of the vot- ers imagine that the employer is the enemy of the employe, big business is going to have fire crackers attach- ed to its coat tail, and eventually it will be driven by its tormentors into nervous prostration. Already it is suffering from mone- tary senilis. 41 On the back of their time-table folders, the New York Central and the Pennsylvania carry a page of peevish apology. This is about the extent of their advertising, save that they have tack- ed up in all stations a whining plac- ard begging that the public will in- terfere in their behalf and importune Washington to give them forty lashes instead of a hundred. They will never get a fair deal un- til they meet the falsehoods of the agitators and give blow for blow. If the railroads are going down in the general crash and wreck of things, why shouldn’t with colors flying and band a-playing, in- stead of peeking around for a dishonorable grave? they go down searching There is no going back to “the rule of the competent few.” Popular government is here. If we are ruled by the worst, we must, education, evolve that “worst” into the best. through A Effect of War on Tea. Philadelphia, Aug. 3—Some of the men in the tea trade in Philadelphia are becoming apprehensive that the war situation is bound to make an advance in the future price of teas. They reason that rates of exchange will be substantially higher, even ii the war is confined to the two pres- ent combatants. That the rate of ma- rine insurance must necessarily ad- vance, and in turn that will enhance the carrying charges, also. All in all, they see a probable advance ahead of perhaps 2 cents per pound. In the event of a general war, however, which would in time involve at least six great nations, then tea values would surely make a radical advance. Yours truly, Thomas Martindale. ee Not Color Blind. A young mother, who had just re- turned from India. engaged a new nurse for her baby. to her and said: The nurse came “IT don’t know what’s the matter, madam, but the little one cries an: cries. I can do nothing to quiet it.” The mother thought a moment, then, brightening up, she said: “T remember now. nurse was a black one. Baby’s last You will find the stove polish on the third shelf in the kitchen.” —__2+.————— Provisions—All cuts of smoked meats are unchanged and firm, with a good consumptive demand. Stocks are reported lighter than usual, but if there is any change, it might be a slight decline. Pure lard is steady and unchanged, with compound slight- ly weaker. Barrel pork is steady and unchanged, with a seasonable demand. Canned meats are unchanged and fairly active. Dried beef unchanged and moderately active. ee A Spices—The market is higher, ow- ing to the foreign situation, and spot holders are disposed to ask full val- ues in the expectation that shipments will be sharply curtaailed for some time to come. With war insurance high, and the difficulty of obtaining exchange, except at almost prohibitive figures, import cost is tremendously increased, and shipment business practically out of the question. ae MICHIGAN TRADESMAN August 5, 1941 ESD -_ (ert qr DRUGS” DRUGGISTS SUNDRIES a wea) — — — —_ _ Michigan Board of Pharmacy. President—Will E. Collins, Owosso. * Secretary—E. T. Boden, Bay City. Treasurer—E. E. Faulkner, Delton. Other Members—Chas. §. Koon, Mus- kegon; Leonard A. Seltzer, Detroit. Michigan State Pharmaceutical Associa- tion. President—D. G. Look, Lowell. Vice-Presidents—E. E. Miller, Traverse City; C. A. Weaver, Detroit. Secretary—Von W. Furniss, Nashville. Treasurer—Ed. Varnum, Jonesville. Executive Committee—D. D. Alton, Fremont; Ed. W. Austin, Midland; C. S. Koon, Muskegon; R. W. Cochrane, Kalamazoo; James Robinson, Lansing; Grant Stevens, Detroit. Michigan Pharmaceutical Travelers’ As- sociation. President—Geo. H. Halpin, Detroit. Secretary-Treasurer—W. S. Lawton, Grand Rapids. Grand Rapids Drug Club. President—Wm. C. Kirchgessner. Vice-President—E. D. De La Mater. Secretary and Treasurer—Wm. a. Tibbs. Executive Committee—Wm. Quigley, Chairman; Henry Riechel, Theron Forbes. Price Cutter Sworn Enemy of Square Deal. For a good many years I have been importuned at regular intervals to express my candid opinion of that travesty on man who thinks 69 cents is enough to get for $1 worth of mer- chandise. I do not know whether these requests have been to really get my views on the mental misfits of the drug trade or whether it was to get information on my ability to compete with a salt water sea captain in a denunciation contest. I will say. however, in the beginning that al- though I express my opinion in the best language I am able to command that I do not expect it to stop the price cutters from playing the crook- ed game or cause them to resist from slipping cards from the bottom of the deck. To-day I received a letter, post marked Boston. This letter, in the matter of briefness, has a_ half a4 minute backed into a blind siding and screaming for help. Barring opening and closing, it says, “What do you think of the price cutters?” Ye gods what a question. What do I think of grey wolves, grave robbing hyenas, jimmy artists, three card monte sharks, cow thieves and Mexi- ican bandits. When the laity has a question that it is ashamed to ask a minister and afraid to put to the chief of police, they usually ask a drug- gist, but who would think a pill roller with enough information to mix sodium chloride and aqua pura wouid interrogate one of his kind thus “What do you think of the price cut- ters?” This is the hardest one that has ever been put to yours fraternal- ly. I’d rather take an examination on bacteriology from John Weeks or go against quarantine inspection at the hands of one of Uncle Sam’s tick hunters at the Texas State line. I had hoped that I would never be commanded to say what I think of the price cutters, although I once owned the most superb line of fight provoking conversation ever exhibit- ed in this country. Once a brindle legged Spanish pony threw me so high I had to wait for him to get out of the way so I could fall, and when I came down he kicked me twice with both feet before my belt buckle touch- ed the earth. Since that day, when I was unable to find among my de- scriptive adjectives words of suffi- cient vehemence to express my con- tempt for the equine contortionist, I have never felt that I could do jus- tice to the proposition of wising the world to what I think of the chap who will scuttle a life boat in order that he himself may get away with the only life preserver aboard. In my respect for a price cutter and a horse thief, the latter has sev- eral shades the best of it, because he never has the nerve to do it twice in the same place, and when cornered asks no quarter and expects to settle the argument in his own favor by his ability to draw quick and shoot straight. I think the principle of price cutting is as mean and vicious,as the hellish thought that prompts the be- trayal of a friend. I think it is the same yellow streak that martyred Mc- Kinley, Garfield and Lincoln, mur- dered Caesar and killed Christ. I think a price cutter cuts the price because he’s afraid to crack a safe or rob a train. I think he sells Sal Hepatica for 16 cents because he is afraid of the soup and does not know how to use a jimmy. I also think that the management of Hades has in preparation a specially warm cor- ner for the cutter and his kind. I think the price cutter is a de- moralizer and the sworn enemy oi the square deal. I think he is not only a thorn in the side of the legiti- mate retailer who is trying to do an honest business, but is also the nignt- mare of the manufacturer who has spent his millions promoting a good product that the million wants to buy. When a cutter slashes a standard advertised product, the honest con- scientious druggists who are trying to give themselves and the manufac- turers a run for their money are forc- ed to put their personal efforts against National advertising in favor of some other product not sufficiently well ad- vertised to be valuable to the cutter as a leader. I do not mean by this that the salesmanship of the drug- gist could cope in a thousand years with National advertising, but the poor fellow can’t sell the advertised product without cutting the price, hence he must sell whatever he can. The buying world has no sympathy with the man who tells them that price cutting is unfair and that Fel- low’s syrup is worth a $1.50, when the cutter down the street is selling it for $1.15. The buying public will not listen to the argument because their first thought is to get what they want at the smallest possible price. The paid defenders of the price cutters parade the antiquated wheeze that a man has an inherent right to sell whatever belongs to him at what- ever price he pleases. Sure, Mike Hollers’ weekly has the same right to sell a widow, who earns a living for herself and her orphans scrubbing door steps, a set of morocco bound books on psychology and take from her monthly installments of bread money. A partial payment furniture company, whose slogan is “A Square Deal to All,” can show a suite of fur- niture, the retail price of which is $100, but it has been sold, taken back, and resold, until it has been bought more than a thousand times. This inherent right to do these things has its origin in the fact that to do them violates no mandate of the crim- inal code. However, the fact that a man is out of jail with no charges pending against him, must not be tak- en as an indicative symptom that the recording angel is working overtime on the credit side of his account. I think the cutter sacrifices every man in the business, in that he seeks to succeed himself not by pulling him- self up, but by dragging others down. He wants two customers at half pro- fit instead of selling one at a whole profit, whereas, if he maintained the price of his wares there would be a living wage for all. Although if everybody followed the example he lays all would meet destruction alike. I think the man who is satisfied with money alone can always get the money. I think the man who has nothing but money is the poorest wretch in human form. I think the man who puts dollars above friend- ship and fraternity ought to have his dirty pelf, for he has bartered his in- significant soul for it. I think the man who has no regard for his craft, no kindly feeling for his fellows, no milk of human kindness. is 90 per cent. hog and the only difference be- tween him and the average porker is that he is not edible and is built on two legs instead of four. Begging pardon for personal reference, but my regard for the craft to which I be- long may appear insignificant. My deep appreciation and profound grat- itude to the great men of American pharmacy, many of whom have cross- ed the great divide and hit the shin- ing trail to where there are no more stampedes, brand burners, or thieves, may in passing seem a small matter; however, the mints of the world have not yet produced enough money to buy it. I long ago interviewed myself care- fully and agreed that by no act of mine should American pharmacy suf- fer disgrace. While I plead guilty to being the most luscious piece of fruit in the bonehead section of the great craft, I have never needed the ‘askance at special education money bad enough to give another man’s customer a single penny rebate on anything he bought of me to get his trade. A few cutters get rich, the reason for which is that about 90 per cent. of the men in the business are on the square and refuse to sacrifice their fellows for their own personal gain. The only difference I am able to dis- tinguish in a cutter and competitor who applies the slow match at mid- night is that the latter violates the law and if a cop saw him do it he might take him to the station if hap- pening to be going around that way. The price cutting not only makes life miserable for the competitor across the street, but is the center of attraction in the ‘troubled dreams of the manufacturer whose ambition is to have every man in the business sell his product. The cutter wields an influence against National adver- tising that lessens the efficiency of expensive publicity campaigns. He takes all the pep out of the retailer who wants to co-operate with the manufacturer because he knows that as soon as the manufacturer has made a place for his product and a demand for it, that the cutter will blow up the whole scheme by fixing it so there is no profit and the game is not worth the candle. Co-opera- tion and friendly ‘reciprocation are the life of modern business, but neither of these words are to be found in the cutter’s lexicon. W. H. Cousins. —_—__-+--_____ Vocational Education. Trade schools properly so-called have never been a success in this country on a large scale. The ap- prentice system is practically dead, and public sentiment is not yet ready to organize suitable schools for the preliminary education of skilled work- men in their respective crafts. There are two chief reasons for this. The employes are jealous of their preroga- tives and do not look with especial interest on attempts to train up a great body of young men to take part in competition. Moreover, there is a certain, perhaps unwise, but very defi- nite strain of ambition, which looks which seems to lead the boy definitely into handicraft instead of toward the fat- ter possibilities of business or poli- tics. The employing class, on the other hand, while fully realizing the seriois need of skilled labor, is on the whole, with numerous honorable ex- ceptions, however, not so much de- sirous to train up skilful and self- respecting workmen from the native born, who will later demand adequate wages, as they are to get imported labor of almost any grade that gives promise of working cheaply, at least for a few years. Vocational educa- tion, therefore, has a hard path to fol- low, beset with prejudice on the one side and by half hearted interest at best on the other.—Engineering Rec- ord. —__+++___ Duty and desire begin with the same letter, and that letter generally marks the parting of the ways. August 5, 1914 MICHIGAN TRADESMAN 43 Acids sure seecec. @ ae = eee bec eae g eS rigeron ....... 5¢ entian ........ é Acetic ......... 6 @ 8 fucalyptus .... @ 8 Ginger ........ : @ 9% Borie) .2...5.... 10 @ 15 Hemlock, pure .. @100 Guaiac ......... @1 05 Carbolic ......- 16 @ 20 Juniper Berries .. @1 50 Guaiac Ammon. @_ 80 ae 70 @ 75 Juniper Wood .. 40@ 59 lodine ......... @1 25 Citric ...+.++e- Lard, extra .... 85@1 99 Iodine, Colorless @1 2 Muriatic ....... 1%¥@ 5 Lard. ca eee eat - na Coenen @ a ee ce ese 5 10 lLaven’r owers G ron, clo. ...... his sla so 1g Lavender, Garden 85@1 00 Wino -......-... : @_ 80 9 OKALIC sees eee es Y Vemonr ...-... - 8 0003 25 Myeth .....-..- @1 05 Sulphuric ....-. 1%@ 5 Linseed, boiled, bbl @ 63 Nux Vomica.... @, 70 Martaric ..-...- 38 @ 43 Linseed, bdl. less 69@' 72 Opium ......... @2 v0 Linseed, raw, bbls. @ 62 Opium Camph. .. @_ 65 e Ammonia Linseed, raw, less 68@ 71 Opium, Deodorz’d @2 25 Water, 26 deg. .. 64@ 10 Mustard, true .. 5 0U@5 25 Rhubarb ....... @ 10 ‘vater, 18 deg. ., 44@ 8 Mustard, artifil 2 75@3 00 Our Sale of ate ie g Neatsfoot ...... 80@ 85 Paints Water, 14 deg. es . Olive, pure... 2 50@3 50 1 oua red dry 1@ 8 e Carbonate ...-- i ve, alaga, L , +: row |... 130@1 50 Lead, white dry 7 @ . & W | S d F { Chloride ....... 12 @ 16 yerow, ies’ @ Lead, white oll 7 @ | 8 a rus O a oun ains Balsams green |... .. 1 30@1 50 Ga ene i 7 @ 4 anes wo OFamec cweet .. @ane Ole velow be tues for this season has been very Copaiba ...-- ove i -Organum, pure 1 25@1 50 na edie a igh : Fir (Canada) ..1 75@200 Origanum, com’l 50@ 75 peG jn bbl. satisfactory. Fir (Oregon) .. 40@ 50 Pennyroyal ..... 2 25@2 50 Sie Dalya Se — ‘ @ 3 iF 225 Peppermint .... 4 50@4 75 ACE. epr’d 1 40@1 50 oe beseee2 00@ Vermillion, Eng. 90@1 00 Peru Rose, pure_...16 00@18 00 y, illi iz Our Stock of Tolu ..eeeses .++-1 00@1 25 Rosemary Flowers @135 Whiting bb ep Boe Sandalwood, E. 1s» soe 1@ 1% ‘ Berries Rae @7 00 Whiting ........ 2@ 5 ° ° : 75 Sassafras, true @1 F { A * Cubed .-+--+++: ~ 20 Sassafras, artifi'l @ 60 Insecticides oun alin ccessories ] Bish .2.c---e- 2 . epee Cee 5006 90 ee eee 6@ a i ela erm ....... @1 < , . . . . Suniper eet a ee aot one Veni ee. et and Fountain Supplies will be Barks Turpentine, bbl, “@ss%y Hellebore, White kept complete during the sum- aa a SC owdered ...... 1 2 +s “ fermenting, ees Gog 65 , boweged .----- ae 3 mer and we solicit your orders. Cassia (ordinary) Wintergreen, true @5 09 ead A t Cassia (Saigon) 65@ 75 Wintergreen, sweet Li rsenate .. 8@ 16 a a. 25c) 25@ 30 _Dirch ......... on . Elm (powd. - Wintergreen, art’l @ 50 ’ -- { t Sassafras (pow. 30c) @ 25 wWormseed |... 3 50@4 "0 Paris Green .. 15%@ 20 Hazeltine & Perkins Drug Co. Soap Cut (powd. o Wormwood .... 6 00@6 50 Miscellaneous Grand Rapids, Mich. So es ab @ ae Potassium n Aeeeaane eae _ a j carbonate .... , 15 18 FAUT wee eeeeeee ? Extracts m Bichromate Pes 13@ is Geen powdesre es a Licorice ...+++++: 24@ romide ..... os . ee ..... . » Subni- : : ae Chlorate.” xiai” aha - Boe st 2 10@2 25 P. S.—Sample line for Holiday Goods now on ex- powdered ..... ax xtal or ibiti , Marie. Wait for our announce- Flowers Chlorate, granular 16@ 20 POWdered .... 6@ 12 hibition at Sault Ste Ma ie, fait announce PRBE ATE Te Ui 18@ 25 Cyanide ........ 30@ 40 Cantharades po 2 75@3 00 ment later for other points in Michigan. il Ger.) 25@ 35 fodide ......... 3 20@3 40 alomel ........ yowl vu Chamomile (Ger. °° Permanganate .. 15@ 30 Capsicum ...... 20@ 26 Chamomile (Rom) 40@ 30 prussiate, yellow 30@ 35 Carmine ....... @3 50 Prussiate, red .. 50@ 30 Cassia Buds .... @ 40 | Gums Le Sulphate ....... 15@ 29 ae siseees “ Bi - |. Aeacia. Ist :...--- 40 : repar Acacia, Ist 35@ 40 Roots Chalk Precipitated 7@ 10 Acacia, 2nd ...+- Athanet ........ 15@ 20 Chloroform ..... . 36@ 42 Acacia, 3d ...--. 30@ Ba me powdered ate s oe Hydrate 7@ 90 i a Salamus :...... Ovaine ....... 4 10@4 40 Acacia, ae ee 49 Hlecampane, pwd. 15 20 Cocoa Butter .. 500) 60 i Acacia, Pow * Gentian, powd. ..12@ 16 Corks, list, less 70% { Aloes (Barb. Pow) 22@ 25 Ginger, Atrican, Copperas, bbls. ... @ 90 i Aloes (Cape Pow) 20@ 25 powdered ..... 20 Copperas, less .. 2@ 5 5 Ginger, Jamaica 22 Aloes (Soc. Pow.) 40@ 50 Ginger, Jamaica, Corrosive Sublm. 85@ 90a Asafoetida ..... @ 50 powdered .... 22@ @ @ @ @ 25 Copperas, powd. 4@ 6 @ ea : + ee x : pire Martar ... 29@ 3 ida, Powd. oldenseal pow. uttlebone ..... 25@ 30 i ee ° @ 16 tecae powd. 2 a 3 bh ene cae 20 10 secsaeece MICOTICS ......-. over’s Powder 2 00 2 i U. §. P. Powd. @100 Licorice, powd. 12@ 15 Emery, all Nos. Bo. 10 y @ i Camphor .....++- 57@ 62 lea eee 0 ty ee powdesed 5@ 8 " i oke, powdere 23. Epsom Salts, bbl: ¢ {| Guaiac ....--++-- 35@ 40 Rhubarb ....... feat 0) Eee Gane kee Ge Hl Guaiac, Powdered 50@ 60 Rhubarb, powd. 75@125 Ergot ......... 1 50@1 75 2 Man 60@ 70 Rosinweed, powd. 25@ 30 Ergot, powdered 1 80@2 00 a es aeoeerea 65@ 75 po a Hond. @ 6 Esc ere seco aq 15 : ; aloo cece formaldehyde Ib. 10 li > Myrrh ....---- .-. @ 40 Sarsaparilla Mexican, _ Gambier Lea 70 10 Myrrh, Powdered @ 50 Eig ae Seca s oe s Sees saan eg L ( u Mls) assware, full cases Opium ...----- 7 16@S 00 Squills, powdered 40@ 60 Glassware, less 70 & 10% Opium, Powd. 9 25@950 ‘Tumeric, powd. 12@ 15 Glauber Salts bbl. @ 1% a eee ee ee ae “«MERICAN BEAUTY” Display Case No. 412—one ellac ....- eee eeds = ’ : eeeee Shellac, Bleached 30@ 35 Anise .......... 15@ 20 ao oo ie of more than one hundred models of Show Case, Tragacanth os aaa iG jy Glue, white grd. 19@ 20 Shelving and Display Fixtures designed by the Grand vo eee Glycerine ....:... 26 ‘ : ‘ ; 1 ee ee so 4 te . cog 30 Rapids Show Case Company for displaying all kinds oe. oe ue 16 Cardamon .. “101 85@2 0 ee .* — | a ai . of goods, and adopted by the most progressive stores of America. cuca: @elery ....... .. 30@ 35 seco 1 ilies Coriander ...... 12@ 18 Lead Aceiaté””..2.19g" is GRAND RAPIDS SHOW CASE CO., Grand Rapids, Michigan q Buchu ........ 1 85@2 90 ada ee “<< 390 uycopdium ..... 55 65 The Largest Show Case and Store Equipment Plant in the World 4g Een oe Aa = ree Selec cess po : 7 * powdered oon - Show Rooms and Factories: New York, Grand Rapids, Chicago, Boston, Portland ge, bulk ...... Flax, ground .. a Hi Sage, %8 Loose 20@ 25 jroenugreek, pow. 6@ 19 Menthol ....... 4 25@4 50 Sage, Powderea 25@ 30 Hemp .......+.- 5@ 7 Mercury ...... -- 15@_ 85 Senna, Alex ... 45@ 50 Lobelia ......... 60 . Morphine all brd 5 /— 2 - ees 20 j Nux Vomica ... | Senna, Tinn 15@ Mustard, yellow 7 _ ane Waicn yee = Senna, Tinn, Pow. 20@ 25 Mustard, black . a H Uva Ursi ........ 10@ 15 Mustard, powd. 20g 25 renee na - a ; : q OPPY «eecereces Pitch, ’B °° Ki d f B k : Oils Quince ..<...5. 1eO1 00 Questia maundy et our nas O ( oupon OOKS ; Almonds, Bitter, _ Rape. ......-++-+ 46@ 19 Quinine. ali brds 29@ 40 true) 3c... 6 00@6 50 Sabadilla ...... 2% 2 Rochelle Salts .. 23 30 Almonds, ee @1 Erte gui powd be g Saccharine .... 1 50@1 75 are manufactured by us and all sold on the same ar Cia. eoeee UW eee ee ¢ 4 Almonds, Sweet, Worm American 15@ 20 Beliite Mixture’ 20@ 25 basis, irrespective of size, shape or denomination. true)... ... 90@109 Worm Levant .. 50@ 60 Soap, green .... 15@ 20 as 4 Almonds, Sweet, Tinctures Soap, mott castile 10@ 15 Free samples on application. ae 2 a3 e Aconite ........ @ x Soap, white castile . ; a oe ee OU hae ea a TRADESMAN COMPANY, Grand Rapids, Mich. : Anise ...-.+++ 250@2 75 ‘asafoetida . 1 00 less, per bar .. @ 68 ; A Bergamont ..... @8 00 Belladonna ..... 60 Soda Ash ...... 1%@ 5 1 Cajeput ........ @ 85 Benzoin ........ 90 Soda Bicarbonate 1% 5 be cic ag 07 Bene Come oot el ace 8 of | poore a JENKS’ COLEMAN'S _GRAND) _ 4 » ° UCNU cesece eeee pirits ampnor. 4 aa a, See: 109 Sulphur roll.. .. M8 5 FOOTE & JENKS” ee x ar see apsicum ...... ulphur Su Sue 5 4 Citronella ..... 75@ 85 Cardamon ..... 20 Tamarinds ..... - 10@ 15 Terpeneless L d High Class V Il a corm oo i s per lae Comp. : . —— Fenatic as ty) . P emon i oc : ae a DCEO RE cree: 5 Catechu_.....--. rpentine Venice Insist on getting Coleman's Extracts from your jobbing grocer, or mail order i" Cod Liver ..... 110@1 25 Cinchona ...... 1905 Vanilla Ex. pure 1 00@1 59 ‘ 1 Gotten ‘Seed -.:. 80G1 90 Colchicum “.... 60 Witch Hazel .... #591 09 FOOTE & JENKS, Jackson, Mich. q Croton .....s00- 160 Cubebs ..sseseee 120 Zinc Sulphate .. 7 10 - —— 44 MICHIGAN GROCERY PRICE CURRENT These quotations are carefully corrected weekly. within six hours of mailing. and are intended to be correct at time of going to press. Prices, however, are liable to change at any time. and country merchants will have their orders filled at market prices at date of purchase. ADVANCED DECLINED Brick Cheese Codfish—Salt Fiour Index to Markets 1 2 By Columns AMMONIA Beans z. Baked ......... - 85@1 30 Col. 12 02. ovals 2 doz. box 75 ee a Gish i so ee A 1 AXLE GREASE . 159138 oo Frazer's. Axle Grease 1M. wood boxes, 4 doz. 3 60 aaa B in, ta oo toe 2, = os ao < Beth. tin bom, ae Be OE teres 72 Setia WEEK wcscovernce 2 yen pails, per doz. ..6 00 Clams occa te 1 15%. pails, per doz. ..7 20 Little Neck, 1Ib. .. @1 00 Breakfast Food .....- 1 25%b. pails, per doz. . .12 00 Little Neck, 2Ib. .. @1 50 BroOMS ..eeereeeess 1 BAKED BEANS Ciam Bouillon Brushes ...---eesees . tie ih Burnham’s % pt. ....2 25 Butter Color ..... ula No} per doz --129 40 Burnham's pts. ...... 75 c No. 3, per doz. ...85@1 75 oe oe on CandleS ...--scesres soe 1 BATH BRICK air 26... - 65@ 70 Canned Goods ” “ . Binelish ....-....---- Bb Good .....:..:. 90@1 00 ore - 2 BLUING HAMCY: 2.505. @1 30 ee ices fe Jennings’. rench Peas ici ame .-.----- & comensed Pearl Bluing Monbadon (Natural) ola ener aE 3 Small C P Bluing, doz. 45 per doz. ........... 1 7 Mata onc ianeuseee 3 Large C P Bluing, doz. 75 Gooseberries Clothes LineS .ccceces : BREAKFAST FOODS ae “s ‘lina celiac ene ee 50 Cocoa .sceceeeereeeers : Apetizo, Biscuits .... 3 00 . 2, Fancy ........ 2 35 Cocoanut .-c-ereerers 3 Bear Food, Pettijohns 2 18 Hominy Coffee ...-see-seeerees 4 Cracked Wheat, 24-2 250 Standard ............ 85 Confections ...++++-s: Cream of Wheat, 36-2 4 50 Lobst Cracked Wheat 5 er ee Cream of Rye, 24-2 ..300 % ID. .......... sews 85 ee aliar seeeecee "s es een T. 3 80 % ib. ..... eee o cose ». 8 15 coserere oO saacee D 3 Toasties, T. 2 go Mustard errors 80 nipailtS cos s--e- Scere eee ee eres Mustard, 2Ib. ..-.--.- 2 80 via Farinose, 24. eect: age Sele ae ote: Be Goods 6 Grape Sugar Flakes.. 2 50 ae ae Cee 4 Farinaceous og ‘++ € Sugar Corn Winker -- 280 Tometo, 2 1.177272 3 80 mene eee a: 6g 6 Hardy Wheat Food . 2 2 (al ea : Flavoring re *- 7 Postma’s Dutch Cook 2 75 Mushrooms Flour and Feed ...--- ; Holland Ruck 2... 299 Hotels ......... @ 16 Fruit Jars .--++++se+-s nese Toasted Rice i. oe 2s ere ; 43 BOWIE Co esse » AS .ee-ee 2 lati ° 7 Kellogg's Toasted ies” Oysters Gela ee Flakes ....... 280 Cove, ltb. ........ @ 85 Grain Bags --+++++-+*° Kelloge’s Toasted Wheat Cove, 2Ib. ........ @1 60 H Biseuit ............ 3 30 Plums 7 Kellogg’s Krumbles .. 2 80 Plums .......... 90@1 35 coe ies ...-+- g Krinkle Corn Flakes 2 00 Pears in Syrup leas Radish aware -Wheat Flakes, sae No. 3 cans, per doz. ..1 50 J : Mapl-Wheat "Flakes, 2 99 Marrowfat . 9091 00 a ee as et eeseceeeeee arly June .....1 10@1 25 pl-Corn Flakes 2 80 Jelly vais? cae 8 Minn. Wheat Creal 3 75 Barly oS 45@1 55 ain Food ....... Siero ccs-c----s- 8 Been Waret Eom 2 up oF 1 00@1 25 a ac. | 8 aon wet Bond het o. 10 size can pie @3 26 Meats Ceniek .-o.-- 8 oes Wheat Food ..2 60 Pineapple See Okeee ouccuces | ape WVueet Peecit < © Grated... 1 15@2 10 Molasses : : 8 —. ms Bee ote : : BUCeER = ..5..... 95@2 60 eaveeseeesese® s ury’s est er Mustard ...-.-++-- io. 68 Pout Vaveen Boecinl 280 wor vee = N - Quaker Puffed Rice ..425 Good 1i..cli22lii02: 90 Nuts ceeseee 6 «= Shoe Strawberrles Starch ...... ee Standard ........ 95 Syrups ...----cosccces 10 ata f avernrnsenerane & 4 BAncy .....0+0-+= 2 25 0. eee ee Tomatoes Tv - No. 8 ...........---.- © OP Good _ Tomatoes 1 05 Table Sauces ...-.-->s BUTTER COLOR ANCY worcseseces TOR, coccvcccacnesccecs 10 Dandelion, 25c size ..2 00 No. 1 seacsecce 3 10 Tobacco ........ 11, 12, 13 CARBON OILS PGE ccrsesiesencecee CANDLES Barre Vv ao 4 coccsscee 7% Perfection ......++--- 10 vine s we 128 .--+02-.8 D. 8, Gasoline ...... 14 BAL wcccecsecserce CRKING .occccvcccvses Gas Machine ........ 22.9 Ww ca Lerr a amg Nap’a ger ee " use. 3 pples ylinger ...... . 29 34 Geeta: po caeees i Bes Standards .. oe oe hans ers “ oF Mallon 2... - 5c. ack, winter .. Wrapping Paper ..... 14 Biackberries CATSUP 2 . eeceeceees 150@1 90 Snider’s pints ...... 2 35 Standard gallons @5 00 Vv Yeast Cake ............ 4 Snider's % pints .... 1 35 TRADESMAN 3 4 August 5, 1941 CHEESE ACM. . 256. ee @16 Bloomingdale .... @16 Carson City .... @16 Hopkins .... : @16 Brick ..... : Leiden ..... Limburger Pineapple Edam .... Sap Sago . Swiss, othpatic @20 CHEWING GUM Adams Black Jack .... 55 Adams Sappota ....... 55 Beeman’s Pepsin ..... . Bb Beecnnut ........-..-- 60 Ghiclets ............. 1 25 Colgan * violet Chips .. 60 Colgan Mint Chips oes 4 Dentyne ....... Does Flag Spruce .......-.- 55 Juicy acer cece se cua. 55 Red Robin .........-- 55 Sen — uns 80 pkgs, S020) «...55.5-.--02 6 55 Spearmint, Wrigleys 60 Spearmint, 5 box jars 3 00 Spearmint, 3 box jars 1 80 Trunk Spruce ......... 55 Wucatan .........-.-..- 55 ZNO ..cacceccecccess 60 CHICORY Mlk... case eases ewe 5 Red ......--. peicic esis 7 Eagle 5 Franck’s ... 7 Scheuer’s ... ses 6 Red Standards ...... 1 60 White ........---.--.- 1 60 CHOCOLATE Walter Baker & Co. German's Sweet ..... - 22 Premium ......+.s-- bc ee CaracaS .....cccewssss 28 Walter M. Lowney Co. Premium, %S ........ 29 Premium, ¥%S ....---- 29 CLOTHES LINE Per doz. No. 40 Twisted Cotton 95 No. 50 Twisted Cotton 1 No. 60 Twisted Cotton 1 No. 80 Twisted Cotton 2 No. 50 Braided Cotton 1 No. 60 Braided Cotton 1 25 No. 60 Braided Cotton 1 No. 80 Braided Cotton 2 Nod. 50 Sash Cord .....1 No. 60 Sash Cord ..... 2 No. 60 Jute ..... soc: 90 No. 72 Jute ........ ..-1 00 No. 60 Sisal ........-.. 90 Galvanized Wire No. 20, each 100ft. long 1 90 No. 19, each 100ft. long 2 10 No. 20, each 100ft. long 1 00 No. 19, each 100ft. long 2 10 COCOA Baker's ..cccccecesceee 37 Cleveland ......-- Lock. al Colonial, %48 ....-..- -- 35 Colonial, 48 ......-.+- 33 Mippe ....c-c05+-- se Lease ae Hershey's, Ks 88 Hershey's, 4S ....---- 28 Huyler .........---+2.- 36 Lowney, YS .-ceeceses 34 Lowney, US ..ceeeeeee 34 Lowney, a eee. see Se % Lowney, 5 tb. cans .... 83 Van Houten, %s ...-. 12 Van Houten., %8 ..... 18 Van Houten, Xs ...-- 36 Van Houten, 1s ..... . 65 Wan-Hta ......-..+e--- 36 Webb ......-.-:2.---< 33 Wilber, %4S ....--eeee- 33 Wilber, %S ..cceeseoes 3 COCOANUT Dunham’s per Ib les, 5Ib. case ...--- 30 ys, 5Ib. case ......- 29 Ys, 15tb. case .....- 29 ys, 15tb. case ....-- 28 1s, 15tb. case ....... 27 ys & %s 15th. case - Scalloped Gems .....- %s & %s pails ...... 8 Bulk, fig co... OS Bulk, rrels ....... 12 Baker’s Brazil Shredded 10 5c pkgs., per case 2 60 26 10c pkgs., per case 2 60 16 10c and 33 5c pkee.. per case .......6-- 2 6 COFFEES ROASTED ° Common ...........-. 19. BAIT 2... csc eres sce csa 19% Choice Bae ee . 20 WANGCY < .c0..cceceense 21 Peaberry .......eee0% 23 Santos Common be ceee sess 20 Pair ......c0- Secs esc BUSS Choice Ge ceseeeeas 21 WanCyY ....0---0 catce. ae Peaberry ....--..-- Maracalbo Or A ee . a4 (Mhoice ....-..:-.-.--- 25 Mexican Choice ....cccscecees 25 FWAncy ....<-+ccsns-se 26 Guatemala Wigir ...0.2+-.-> ee Wancy .....- 20 -ssiriee vs 28 Java Private Growth ....26@30 Mandling ......... 31@35 Aukola ........02-. 80@32 Mocha Short Bean ........ 25@27 Long Bean .........- 24@25 H GO. G. ..2....: 26@28 Bogota Matt. 3. cee esse Boca ee BBNCY (2. 665.52 see c ee 26 Exchange Market, Steady Spot Market, Strong Package New Tork’ Basis Arbuckle ........--- 19 McLaughlin’ s XXXX McLaughlin’s XXXX sold to retailers only. Mail oy orders direct to W. McLaughlan & Co., Gicaze Extracts Holland, % gro. bxs. 95 Felix, % gross ....... 1 15 Hummel’s foil, % gro. 85 Hummel’s tin, % gro. 1 43 CONFECTIONERY Stick Candy Pails Horehound .......-... 8 Standard ............. 8 Standard, small ...... 8% Twist, small ...... css Cases Jumbo ....:....-...-- 8 Big Stick Boston Sugar Stick ..18 Mixed Candy Broken .......e- aioe MeCO ......-.- cba 12 Cut Heat ........-.-.- 9 BANCY ..0.-cccces cscs 10% French ‘Cream’ a sees . 2 Grocers ...--.ceeeeere - 6% Kindergarten .....-.. 11 NUGAGOr (io lscee-ctsce. BRS Majestic .........-++- 9 Monarch ......---+ee- 8% Novelty ......-.ese0% 10 Paris Creams ......- 10 Premio Creams ...... 14 Royal ....ccccccecsens = Special .......--+ee+-- Valley Creams .....-- a RM TO 6350.20.52. - see 7 Specialties. Pails Auto Kisses (baskets) 7 Autumn Leaves ..... Bonnie Butter Bites . i Butter Cream Corn :.16 Caramel Dice ....... 13 Cocoanut Kraut ..... 14 Cocoanut Waffles .... 4 Coco Macaroons .....- Coffy Toffy ........- Dainty Mints 7 tb. tin 15 Empire Fudge ......- Fudge, Pineapple ... 3 Fudge, Walnut ...... 13 Fudge, Filbert ..... 13 Fudge, Choco. Peanut 12 Fudge, Honey Moon ..13 Fudge, Toasted Cocoa- Mit . 2.05502. seee-- 13 Fudge, Cherry oie ae Fudge, Cocoanut .... 13 Honeycomb Candy .. 14 Kokays ..... siccacces 2f Iced Maroons .......-. 14 Iced Gems ......-++- 15 Iced Orange Jelies -. 13 Italian Bon Bons .... 18 Lozenges, Pep. .....- 10 Lozenges, Pink ..... . 10 Manchus .......---- 13 gag ie Kisses, 10" 9 bOX ...------.-- 13 Nut fatter Puffs .... 13 Salted Peanuts ...... 14 Chocolates Pails Assorted Choc. .....-. 15 Amazon Caramels ... 15 Champion .........-- 11 Choe. Chips, Eureka 18 Climax .......-----.+ 13 Eclipse, Assorted .... 15 Eureka Chocolates .. 16 Favorite .....--++0-- 16 Ideal Chocolates .. 13 Klondike Chocolates | 18 Nabobs .......-----::; 18 Nibble Sticks ........ 25 Nut Wafers ......-.- 18 Ocoro Choc. Caramels 17 Peanut Clusters ..... 2 Pyramids ......+--++- 14 Quintette .....-.+++-- 16 Regina ....---seeeees 10 Ster Chocolates Scale 13 Superior Choc. (light) 18 Pop Corn Goods Without prizes. Cracker Jack with COUPON ...eeeeeeees 3 25 Pop Corn Goods with Prizes aga Be pkg. cs. 3 50 My 100s ........- 3 50 Cricmee Jack, with Prize Cough Drops boxes Putnam Menthol .... 1 00 Smith Bros. ........ 1 25 NUTS—Whole Almonds, Tarragona 20 Almonds, California soft shell ...... Brazils .......... 14@16 Filberts ......... @13% Cal. No. 1 ......;. Walnuts soft shell” of Walnuts, Chili .. Table nuts, fancy ‘uo i6 Pecans, medium .. @138 Pecans, ex. large @15 Hickory Nuts, per bu. OHIO. ..cccoccseccvee QCoconnutS ......--- Chestnuts, New York State, per bu. ..... No. 1 Spanish ba rece Peanuts, .... 10%@11 Peanuts ..... 114%@12 Pecan Halves .. 55 Walnut Halves .... 45@46 Filbert Meats ... @sv Alicante Almonds @55 Jordan Almonds .. @60 Peanuts Fancy H P Suns Raw @6% Roasted ....... @7™% H. P. Jumbo, Raw O8% Roasted ....¢.c-.-> CRACKERS National Biscuit Company Brands Butter Boxes Excelsior Butters .... 8 “NBC Square Butters 6 Seymour Round ..... 6 Select Sodas ......... 8 Saratoga Flakes .... 18 Saltines Oyst NBC Picnic Orcas o. 6 Gem Oysters ..cocece oi SHON coco cc cceccces Sweet Goods Cans and — Animals .......<..23 Atlantics Also Asstd. 12 Avena Fruit Cakes .. 13 Bonnie Doon Cookies 10 Bonnie Lassies ..... Cameo Biscuit .. Cecelia Biscuit ... 16 Cheese Tid Bits .... - Chocolate Bar (cans) Chocolate Drops .... i Choc. Honey Ringers 2 Circle Cookies ....... Cracknels. .... cesses is Cream Fingers. ..... 14 Cocoanut Taffy Bar .. 18 Cocoanut Drops .... 12 Cocoanut Macaroons 18 Cocont Honey Fingers 12 Cocnt Honey Jumbes 12 Coffee Cakes Iced ... - Dixie Siigar ...:....--. Family Cookies ...... 3% Fig Cakes Asstd. .... 12 Fireside Peanut Jumb 10 Fireside Sug. Jumb = 12 Fluted Coated Bar .. 7 Frosted Creams .... Frosted Ginger Cook." Hh Fruit Lunch Iced .... 10 Ginger Gems Plain .. 8% Ginger Gems Iced ... 9% Graham Crackers .... . Ginger Snaps Family 8% Ginger Snaps R’d ... 8 Harlequin Jumbles .. 12 Household Cookies ... 8 Household Cks. Iced .. 9 Hippodrome Bar ..... 12 Honey Fingers Ass’t 12 Honey Flakes ..... «14 Honey Jumbles ..... 12 Imperialgs ...........- 8% Jubilee Mixed ...... ” Kaiser Jumbles ...... Lady Fingers Sponge 30 Leap Year Jumbles .. 20 Lemon Biscuit Square 9 Lemon Wafers ......17 PemoOne .....c.+---s - 8% Mace Cakes ......... 8 Mary Anmm ......-.<> 816 Marshmallow Coffee Cake ..¢-c-ce-c-e Marshmallow Pecans 18 Marshmallow Walnts ' Medora .....sceeceeee NBC Honey Cakes a5 2 Oatmeal Crackers .... 8 Orange Gems ....... 8% Penny Assorted ...... 8% Peanut Gems ....... 9 Picnic Mixed ....... 12 Raisin Cookies ...... 10 Raisin Gems ........ Il Raspberry Dessert .. 17 Reveres Asstd. ...... 16 Saltines .........---. 13 Seafoam .....-.ee0- oa 38 Spiced Ginger Cakes MOGG 6. oe ce sce ese 20 Sugar Fingers ........ 12 Sugar Crimp ........ 8% Sultana Fruit Biscuit 16 Sweethearts ......... 25 Vanilla Wafers ..... 18 In-er-Seal Trade Mark Goods per doz. Baronet Biscuit ......1 00 Bremners Btr Wafs. 1 00 Cameo Biscuit .......1 50 Cheese Sandwich ....1 00 Chocolate Wafers ...1 00 Excelsior Butters ....1 Fig Newton .........1 00 s ive O’Clock Tea Bet 1 00 Ginger Snaps NBC .. 1 0 SMe aii August 5, 1914 MICHIGAN TRADESMAN 45 Graham Crackers Red FLAVORIN Label, 10c size .... 1 00 a eee Calfskin: ea No b 13% Sausages SEEDS TOBACCO Lemon Snaps ......-++ 50 Jennings D C Brand Calfskin, cured, No. 1 16 Bologna ....... 12 @12% ‘Amise --.-seseeeeree ee 14 Fine Cut Oysterettes .....-..- Extract Lernon Terpeneless Calfskin, cured, No. 2 14% Liver ......+-- ++ 9%@1v Canary, SMFFRS «<--> a. Blot ........ teenies 1 45 Premium Sodas E Frankfort ..... 13 @138% Caraway ...........+. Huaie 16 66 ......., 3 84 Royal Toast .... xtract Vanilla Mexican )4 woo} 60@1 25 Pore ool... .. 13 @14 Cardomom, Malabar 1 20 Bugle, l0c .......... 11 00 Saratoga Flakes both at the same price fambs......... na po Fy Meal see cess eeeeeee oad Celery --.--+0+s soe 50 Dan Patch, 8 and 16 oz. 32 Social Tea Biscuit ..100 No. 1, F box 7 4 issetocet es @i G0 monsue ............ 11 Hemp, Russian . ... & Dan Patch, 4 [ Poe. MC ee mo «5 RRenne 10@ 40 4yeadcheese "o* 7, «Mixed Bird ....... © tematic 2. 88 Uneeda Bisewr Water 100 No. 2, F box, 1% oz. 1 20 Tallow ha ae foe whe Ss ee ae Sa Woerk .,....1 00 No. 4, © box, 2% cs. 200 Ro 4 ------- ee 5 ef Pee 9 Hiawatha, 16 oz. .... 60 Water Thin Biscuit ..100 No. 3, 2% oz. Taper 2 00 No. 2 .......... @ 4 ian ggg 20 00@20 50 «=Rape ...-.seseeseeeees 56% Hiawatha, dc ........ 5 40 Zu Zu Ginger Siti See. No. 2 1% oz. flat 1 75 Wool ump, new .. 24 00@24 50 ‘SHOE BLACKING May Flower, 16 of, .. ZMwieback ...-----+:- 1 00 ’ : coos oo — oe % bbl Pig’s Feet ieee ee gp ll daz. . . we Limit, § os. ...... 1 80 nwashed, fine .. 15 | wdecceeaee - 105 andy Box, small .. Oo Limit, 16 om. .... 36 Other Package . FLOUR AND FEED HORSE RADISH % bbls, 40 tbs. ----- 210 Bixby’s Royal Polish 85 Ojibwa, 8 and 16 oz - ee ee . Pe Grand Hates a & per doz. TauDHIS. ||. 2.5.6... 6... * 425 Miller's Crown Polish 85 Ojibwa, 10c ..... an ota = ray ree E iicaees 8 50 SNUFF Ojibwa, 5c 7 4 a Butter Crackers Wint PEE eg ieioctag setae oh rata * ntgeeseees 5 ee ts kt oe ee Tripe fools, tn Dsdae* ---. Tl Bessey Oni 10 on. 4G ace eee). eS 151. pails, per pail .. 55 its, 15) Tbe. ...... <=. 90 an ey: Bass: : y ot oz. 4 00 wemily Package ...2 50 ee ae ; a 30Ib. pails, per pail ..100 %4 bbls. 40 Ibs. ...... 1 69 French sa Jars .. 48 pone and Tianey. Be 5& 76 ee ee wot JELLY GLASSE % bbis., 80 tbs. ..... 3 00 . on cen ‘= Wizard Graham ..... 4 60 S Woes |.........----.:- ge Red Hell, & foil ...... 1 98 In Special Tin Packages Matchless ............ 490 Pt in bbls., per doz. 15 Casings Kegs, English ........ 44%, Sterling, L & D 5c ..5 76 per doz. Wizara, Gran. Meal 4 40 fa euch” ” Beef. nae a hen oe Facet tanec uae Boone: 10c size ...... : oe . er eo 3 i per doz. ............ 18 Beef, middles, set ..80@85 desea oe sen Seeace ee w Vis . = Matlomars (20.00.00 2) valley City ‘Milling Co, MAPLEINE ee © siepice i Gates O11 = Sheet Cote. 2 et we Mee cas 190 Lily White ............ 5 25 2 oz. bottles, per doz. 3 00 Uncolored Butterine Cloves, Zanzibar .. @22 Sweet Cuba, % Ib. foil 2 25 Te pee ee OE ‘ 75 1 of. bottles, per doz. 1 75 oo ee eet pia coe “et pees: ae ce 8 ae 7 é ee eee cece: «i 2 os @ assia, 5c pkg. dz. @25 uriey, § OZ. .. 45 Nabisco estsness" a Stabe cic 2 Mince MEAT 5 OME ie Neate, Ginger: Atoms <~ @ais Sweet Burley, Won 4 Rent’s Ouiiee Gecckora t 4 «Gian. Meal ..-------- 2 10 7 Corned beef, 2 th. ....4 65 Ginger, Cochin @14% Sweet Mist, % gro. .. 5 70 Bolted Med. 00.0... .- 2 00 MOLASSES Corned beef, 1 th. ....2 40 Mace, Penang -... @70 Sweet Mist, 8 oz. .... 11 10 CREAM TARTAR Voigt Milling Co. New Orleans Roast beef, 2 th. ....4 65 Mixed, No. 1 ...--- @17 Telesram, §¢ ~<.....<« 5 76 Barrels or drums .... a BS aha Crescent ...... 5 10 Fancy Open Kettle 42 Lei beef, 1 Th. ....2 40 a a 2 az. ee ae be ae co Boxes) 02... Toigt’s Royal ...... -. 550 Choice **** 92 Potted Meat, Ham ixed, 5c pkgs. dz. @ » SOC CANS ....0- 40 Toigst’s F i , 0180 @: Uncle Dé : Sante Gane coco! Yous email ac gore Se eeecaaes © SURE Tio” $i nee Dane aon! .'s 8 one Bere Be ie 440 _ Half’ barrels 3c Flavor, 8 _ .....- oe Poe Dee ---- Watson-Higgins Milling Co. Red Hen, No. 2% ate ee ae a ee en oe — Perfecti B e en, No. 6 ..:... AVOT, 4S .s--e- : ee sce Am. sae 4 ‘Choice - 10% Sst a pamelmanuim 6 95 Red Hen, No. a a ; 2 Deviled Meat, Ham Paprika, Hungarian cin ee tee oe 33 wapor’ed Fancy pkg Bota pias ee a Blaver, is .....-. 95 Pure Ground in Bulk Drummond Mec Lei’ 3 8 Apricots Tip Top Flour ... 4 35 MUSTARD Potted Tongue, %s .. 55 Allspice, Jamaica .. @12 and 5 : 60 California '..------ Mod 2 ee A Oe fee... 19 Potted Tone. 4s -- Cloves. Zanzibar ©. @25 Drummond Nat. Leat Citron ig Marshall's Best Flour 5 20 OLIVES RICE oe yy dared ahi e* We Oe occas ae Corsican .....+--++:: Marden Grocer Co. Bulk, 1 gal. kegs 1 00@1 10 bio ooo 6% @7 Mace, ‘Peraus 8 ats Battle Aw .......<.... 32 Currants Gute; paper ..... 4@@ Emi: 2 eal keen S@1 06 Foocen a ot 5, @5% Nutmegs .... an were. teens... & Imported if). pkg. .--- 8% Quaker, cloth ...... 4 70 Bulk, 5 gal. kegs 90@1 00 Broken .....----- 8%@4% Pepper, Black ..-- @15 Big Four, 6 and 16 th. 32 Imported, bulk ....... Si, Granem Buckwht bbl 46@ Stuffed. § oz, .......... 90 ROLLED OATS Pepper, White ..... @32 Boot Jack, 2 Ib. ..... 90 Peaches Kansas Hard Wheat Stufked, § 02. ........ 125 Rolled Avena, bbls 5 25 Pepper, Cayenne .. @24 Boot Jack, per dos. 96 Muirs—Choice, 2511p. .. 1% Voigt Milling Co. Stuffed, 14 oz. 225 Steel Cut, 100 tb sks. 2 50 Paprika, Hungarian @45 ated 16 OZ. ....... 46 Muirs—Fancy, 25tb. .. 8% Calla Lily .......-.+++5 po (not stuffed) Monarch, bbls. ........ 4 95 STARCH oo a Fancy, Peeled, 25tb. ..15 Wieden Geocer Co. mo ee 25 Monarch, 90 tb. sks. 2 35 Corn eeu gre OR teens: 44 Peel Ameren ee an 6 06 Manzanilia, 8 oz. .. aS fo te mess 4 Wivgatora. 46 be. .... T% Hage’ Work, 7 & 14 Ih e Temon, rept tink eee ra American Hagle, 4s 4 25 Tecce | 6 o7. aS 2 23 eee 8 ee Creme de Menthe tb. "2 oe, Pine “+12 American Eagle, #8 5 15 Queen, ee is SALAD DRESSING ne oes _4 Derby, 5 Tb. boxes .... 28 Cluster, 20 caviene ..2 26 oe Queen, a ns 4 25 Coben’ i. t4 pt. .....; 2 25 ena oe ih ue of ay fie 108 a Loose Muscatels, 4 Cr. 7% ! : » Mammo olumbia, 1 pint .... 4 00 | Glue “aa a ta Cr 7 Nagetta pee OM ee. 5 75 Durkee’s, large 1 doz. 4 50 ‘ asl silt Edge, 2 tb. ...... 50 Loose Sas eee ga, we Golden Elem balers 5 40 Olive. ‘Chow, 2 doz. ‘cs. Durkee’s, small, 2 doz. 5 25 Argo, 24 Ge pkgs. .. 90 Gold Rope, § & 12 tm. & L. M. Seeded on : : U : ; 5 Silver Gloss, 16 3ths. .. 6% G ps ; Wisconsin Rye .......: 4 15 per doz. ........... 225 Snider's, large, 1 doz. 2 35 Silver Gloss, 12 6Ib BY, oe Bove. FE OS California Prunes Bohemian Rye ........ 4 35 PICKLES Snider's small. 2 doz 135 — owe Bee ee 90-100 25tb. boxes ..@ Judson Grocer Co. SALERATUS Muzzy Granger Twist, € Th. .. 46 80. 90 251. boxes -.@ 8% Ceresota, 1S .....--.-- 5 50 Medium Pe ise. ee eee 0 . 2a a 70. 80 251. boxes ..@ 9% Ceresota, 4s .......+- 5 50 Barrels, 1,200 count ..775 Arm and Hammer .. 200 12 ¢Ib. ee 4% Horse Shoe, 6 & 12 Th. | 43 60-70 26% .boxes -@10— Ceresotay es as 5 9) Halt bbls}, 600 count 4 38 Wyandotte, 100 %= .. 5 00 oo ee S Fk Oo Be ha oigt Mi ing Co. _ Pe 0 a ‘ BE a nie wae ee 3 * h Par, § e 2 : boxes ..@12 1 fe K SAL SODA J. T., 534 & TE W. . 4 dri aia felis es Graces Ca. [ Barrels ne 9 pla ei a ly * eho Mls 534 oS wt i near, Go! |= Barrela) 201) cso... 50 Granulated, 100 Ibs. es. 90 Keystone Twist, 6 Th. 45 Wingold, %s cloth ....6 30 Half barrels ........ : 2 : Barrels ...++s+++ee+- 27 Cj 6 ce ee ee eee ae cc... 6 0 Oe Bees -- ae ee 29 Maple Dip, 20 on... 28 Calton a Picked .. 2.30 Wingold, Ys cloth ... 6 10 Ga s SALT Blue Karo, No. 1% . | Merry Widow. 12 tb. . 2 Brown Holland ...... oo Wangele. 2 papet -- 615 Panels ......--.-. 16 ck Common Grades bien Se baa: a) Nobby Spun Roll 6 & 3 58 Farina aa 4S paper .. 610 Half barrels ........ am ed eee ----+- Phctisa NOPE4 0 eee ee 32 25 1 th. packages ....15 sleepy ‘Kye, %5 cloth 6 09 ° Salon Kees -...... 2 oe cate doz, eevee tere a1 bese ne oft. fl Bulk, per 100 the, «2.74.0 Sleepy Hye, fas cloth 9.90 Barrel Sweet Small 28 10 Ib. sacks ....-- 6 oe Pee te Se Packed 12 rolis to container Hae Ls 2s cee 5 80 jg ee 17 : 56 Ib. sacks eee 40 eo ani No. 10, % , on Piper Heidsick, 4 & 7 Th. 69 3 containers scl roe 3 20 Ge. eee. “8 er d 8 oe . Sacks ........ Rea i: a No Ve 4 Piper Heidsick, per doz. 96 spy Hye, %4S paper 5 80 gallon kegs ....... 3 50 Ww ee eo Oe Polo, 3 doz., doz. 48 Homin Meal arsaw Gozo. clo... 3 60 : z., Der do mul ek 2 oBouca |... , lie we ane 2% Red Karo, No. 2,2 dz.215 Sérapple, 2&4 don... 48 Maccaroni and Vermicelli Golden Gruguiated 7 a Clay, No. 216, per box 1 75 28 tb. dairy in drill bags 20 Red Karo, No. 244,2 dz 2 55 over a 2 4 Ep ay 5 28 Five Bros., 5C «+--+: 5 46 Five Bros., 10c_..---> 10 53 Five cent cut Plug .. 29 F OB 10c ...-.---+++: 11 52 Four Roses, 10c ...-- o6 Full Dress, 128 0Z. -- 72 Glad Hand, 5c ..----- 48 Gold Block, 10c ..---- 12 00 Gold Star, 5%c pall .. 4 40 Gail & Ax. Navy, 5e 5 76 Growler, 5C «+--+: 42 Growler, 10c ..------ 94 Growler, 20c ..--+-+: 1 85 Giant, 5C -e-----eee 5 76 Giant, 40C ...--+-++ee- 3 96 Hand Made, 2% 0Z. -- 50 Hazel Nut, 5c .----- 5 76 Honey Dew, 10c <.eot2 00 Hunting, 5C ..---+-+++s 38 7K L, be --------+++- 6 10 I X L, in pails ....-. 3 90 Just Suits, 5c ...-.--- 6 00 Just Suits, ‘es 12 00 Kiln Dried, 25c ....- 2 45 King Bird, 7 0Z. ..-- 2 16 King Bird, 10c ....-- 11 52 King Bird, 5c ...----- 5 76 La Turka, 5 76 Be 2 oes Little Giant, 1 Th. ...-- 28 Lucky Strike, 10c ...- 96 Le Redo, 3 0Z. ...+-- 10 80 Le Redo, 8 & 16 oz. 38 Myrtle Navy, 10c ....11 52 Myrtle Navy, 5c_..-.- 5 76 Maryland Club, 5dc ...- 50 Mayflower, 5c ....--- 5 76 Mayflower, 10c ....--- 96 Mayflower, 20c .....- a 92 Nigger Hair, 5c ..--- 6 00 Nigger Hair, 10c ....10 70 Nigger Head, 5c ....-- 5 40 Nigger Head, 10c ...10 56 Noon Hour, 5c ....--- 48 Old Colony, 1-12 gro. 11 52 in Ml, GC ------se- 5 76 Old English Crve 14202. 96 Old Crop, 5c ...----- 5 76 Old Crop, 25c .....-- 20 P. S., 8 oz. 30 Ib. cs. 19 P. 8, 3 oz. per gro. 5 70 Pat Hand, 1 0Z. ....-- 63 Patterson Seal, 1% oz. 48 Patterson Seal, 3 0z. .. 96 Patterson Seal, 16 oz. 5 Peerless, 5c ...--+-- 5 76 Peerless, 19¢c cloth ..11 5 Peerless, 10c paper ce 80 Peerless, 20c ......-- 04 Peerless, 4Uc ......-- 4 08 Plaza, 2 gro. case ....5 76 Plow Boy, 5c ...---- 5 76 Plow Boy, 10c ...... 11 40 Plow Boy, 14 oz. .....- 4 70 Pedro, 10c 11 93 DO Le see : Pride of Virginia, 1% a Pilot Br 2.552 -s-2+26 5 76 Pilot, 14 oz. doz. .... 2 10 Prince Albert, 5c .... 48 Prince Albert, 10c .... 96 Prince Albert, 8 oz. .. 3 84 Prince Albert, 16 oz. 7 44 Queen Quality, 5c .-. 48 Rob Roy, 5c foil Rob Roy, 10c gross ..1 Rob Roy, 25ce doz. ..-- Rob Roy, 50c doz. S. & M., 5c gross .... S. & M., 14 oz., doz. .. Soldier Boy, 5c gross 5 76 goldier Boy, 10c ....10 50 WIPWOU _ °o Tom & Jerry, 3 0Z. .- 76 Trout Line, 5c ..-..- 5 90 Trout Line, 10c ....-- 11 00 Turkish, Patrol, 2-9 5 76 Tuxedo, 1 oz. bags .- 48 Tuxedo, 2 oz. tins ... 96 Tuxedo, 20c ...-----> 1 90 Tuxedo, 80c tins 7 Twin Oaks, 10c Jnion Leader, 50c ... 5 Tnion Leader, 25¢c .. 2 60 Union Leader, 10¢ ..11 Union Leader, 5c .... 6 Union Workman, 1% 5 76 tncle Sam; 10c_...-- 10 ¥8 Uncle Sam, 8 0%. .--- 2 25 ‘J. S. Marine, 5c ... 5 76 Van Bibber, 2 oz. tin 88 Velvet, 5¢ pouch ...-- 48 Velvet, 16c tin ....--- 96 Velvet, 8 oz. tin ...- 3 84 Velvet, 16 oz. can ... ¢ 68 Velvet, combination cs 5 75 War Path, 5c ...--- 6 00 War Path, 20c ...--- 1 60 Wave Line, 3 0Z. .--- 40 Wave Line, 16 0Z. ..-.- 40 Way up, 2% 0%. ..«-- 5 75 Way up, 16 oz. pails .. 31 Wild Fruit, 5c ..--+- 5 76 Wild Fruit, 10c ...-- 11 52 Yum Yum, 5c ...---- 6 00 Yum Yum, 10c ...---: 11 52 Yum Yum, 1 th., doz. 4 80 TWINE Cotton, 3 ply ..-.-+--- 24 Cotton, 4 ply ..---ees 24 Jute, 2 ply ...----+-s> 14 Hemp, 6 ply ..--+--+e- 13 Flax, medium ...---- 24 Wool, 1 tb. bales ...- 91% VINEGAR White Wine, 40 grain 8% White Wine, 80 grain 11% White Wine, 100 grain 18 Oakland Vinegar & Pickle Co.’s Brands Highland apple cider 22 Oakland apple cider ..16 State Seal sugar ..... 14 Oakland white picklg 10 Packages free. WICKING No. 0, per gross .... 30 No. 1, per gross .....- 40 No. 2, per gross ..... 50 No. 3, per gross ..... 75 WOODENWARE Baskets Bushels ....-.-.----- 1 00 Bushels, wide band .. 1 15 Market ...--.-c-+--- 40 Splint, large ......++- 3 50 Splint, medium ...... 3 00 Splint, small ........ 2 75 Willow, Clothes, large 8 25 Willow, Clothes, small 6 75 Willow, Clothes, me’m 7 50 Butter Plates Ovals % Th., 250 in crate .... 35 % Th., 250 in crate .... 35 1 th., 250 in crate ...... 40 2 th., 250 in crate ...... 50 3 th., 250 in crate ...... 70 5 tb., 250 in crate ...... 90 Wire End : 1 tb., 250 in crate ...... 35 2 tb., 250 in crate ...... 45 2 )., 250 in crate ...--. 55 5 th., 20 in erate .....- 65 Churns Barrel, 5 gal., each .. 2 4C€ 3arrel, 10 gal., each ..2 55 Clothes Pins Round Head 4144 inch, 5 gross ...... 65 Cartons, 20 2% doz. bxs 70 Egg Crates and Fillers Humpty Dumpty, 12 dz. 20 No. 1 complete ....... 40 No. 2, complete ....... 28 Case No. 2, fillers, 15 wets .. esses sssee 13 Case, medium, 12 sets 1 15 Mouse, wood, 2 holes .. 22 Mouse, wood, 4 holes .. 45 10 qt. Galvanized .... 1 55 12 qt. Galvanized .... 1 70 14 qt. Galvanized .... 1 90 Mouse, wood, 6 holes .. 70 Mouse, tin, 5 holes .... 65 Rat, wood .......:-... 80 Rat; sprine ........... 75 Tubs 20-in. Standard, No. 1 8 00 18-in. Standard, No. 2 7 00 16-in. Standard, No. 3 6 00 20-in. Cable, No. 1 .. 8 00 18-in. Cable, No. 2 .. 7 00 16-in. Cable, No. 3 .. 6 00 No: 1 Eibre ........: 16 50 Noe. 2 Habre .......-. 15 00 Noe. 3 Pibre ......... 13 50 Large Galvanized ... 5 50 Medium Galvanized .. 4 75 Small Galvanized ... 4 25 Washboards Banner, Globe ....... 2 50 Brass, Single ........ 3 25 Glass, Single ........ 3 25 Single Acme ........ 3 15 Double Peerless .... 3 75 Single Peerless ..... 3 25 Northern Queen .... 3 25 Double Duplex ...... 3 00 Good Enough ....... 3 25 WmMiversal -..-2.5..655 3 15 Window Cleaners ea 1 65 U2 im 6. cece cee see 1 85 16°01. .......2.....).. 2 30 Wood Bowls 13 in. Butter ......... 1 75 15 in. Butter ........ 2 50 17 in. Bubter ........ 4 75 19 in. Butter ......... 7 50 WRAPPING PAPER Common Straw ...... 2 Fibre Manila, white .. 3 Fibre Manila, colored 4 No. 1 Manila ........ 4 Cream Manila ........ 3 Butchers’ Manila .... 2% Wax Butter, short c’nt 10 Wax Butter, full c’nt 15 Wax Butter, rolls ... 12 YEAST CAKE Magic, 3 doz. .......- 1 15 Sunlight, 3 doz. ...... 1 00 Sunlight, 1% doz. .... 50 Yeast Foam, 8 doz. ..1 15 Yeast Foam, 1% doz. 85 YOURS TRULY LINES Pork and Beans 2 70@3 60 Condensed Soup 3 25@3 60 Salad Dressing 3 80@4 50 Apple Butter ... @3 80 Catsup ....-... 2 70@6 75 Macaroni ..... 1 70@2 35 SICes 2.635... 40@ 85 Serbs ....-....5- @ 75 AXLE GREASE 1 tb. boxes, per gross 9 00 3 Th. boxes, per gross 24 00 CHARCOAL Car {ots or local shipments, bulk or sacked in paper or jute. Poultry and stock charcoal. M. O. DEWEY CO., Jackson, Mich. 15 16 17 BAKING POWDER x C. 10 oz., 4 doz. in case 85 15 oz. 4 doz. in case 1 25 20 oz., 3 doz. in case 1 60 25 oz., 4 doz. in case 2 00 50 oz., 2 doz. plain top 4 00 50 oz. 2 doz screw top 4 20 80 oz., 1 doz. plain top 6 50 80 oz., 1 doz. screw top 6 75 Barrel Deal No. 2 8 doz. each 10, 15 and PO OZ. bese co bass cs 32 80 With 4 dozen 10 oz. free Barrel Deal No. 2 6 doz. each, 10, 15 and BO (OU. seb ca las. cise 24 60 With 3 dozen 10 oz. free Half-Barrel Deal No. 3 4 doz. each, 10, 15 and 25 OZ, ete es 16 40 With 2 doz. 10 oz. free All cases sold F. O. B. jobbing point. All. barrels and_ half- barrels sold F. O. B. Chi- cago. Royal 10c size .. 90 Yb cans 1 35 6 oz cans 1 90 %lb cans 2 50 %tb cans 3 75 1llb cans 4 80 3tb cans 13 00 5Ib cans 21 50 CIGARS Johnson Cigar Co.’s Brand Dutch Masters Club 70 00 Dutch Master Grande 68 00 Dutch Masters, Pan. 68 00 Little Dutch Masters (300 lots) ........ 10 00 Gee Jay (300 lots) ..10 00 Mi Portana .......... 33 00 S Cl OW. 2.2... ee Johnson’s Hobby ....32 00 Johnson’s As It Is .. Worden Grocer Co. Brands Canadian Club Londres, 50s, wood ....35 Londres, 25s tins ...... 35 Londres, 300 lots ...... 10 COFFEE OLD MASTER COFFEE Roasted Dwinnell-Wright Co’s B’ds White House, 1 Th. ...... White House, 2 th. ....... Excelsior, Blend, 1 fth..... Excelsior, Blend, 2 Ib. .... Tip Top, Blend, 1 tb. Royal Blend ........ aiete as Royal High Grade ........ Superior Blend .......... Boston Combination ..... Distributed by Judson Grocer Co., Grand Rapids; Lee & Cady, Detroit; Sy- mons Bros. & Co., Sagi- naw; Brown, Davis & War- ner, Jackson; Godsmark, Durand & Co. Battle Creek; Fielbach Co., To- ledo. Royal Garden Tea, pkgs. 40 THE BOUR CO., TOLEDO, OHIO. SOAP Lautz Bros.’ & Co. Acme, 30 bars ..... - 400 Acme, 25 bars, 75 Ibs. 4 00 Acme, 25 bars, 70 Ibs. 3 80 Acme, 100 cakes .... Big Master, 100 blocks 4 00 Cream Borax, 100 cks 3 85 German Mottled .... 3 15 German Mottled, 5bx. 3 15 German Mottled, 10 b. 3 10 German Mottled, 25 b. 3 Lautz Naphtha 100 ck. 3 Marseilles, 100 cakes 6 Marseilles, 100 cks. 5c 4 Marseilles, 100 ck. toil 4 Marseilles, % bx toil 2 Proctor & Gamble Co. PenoOx! 2055.6. 6.025. Ivory, 6 oF ........ 400 Ivory, 10 og. ........ 6 75 Peo Scieccces SOD Swift & Company Swift's Pride ....... $ White Laundry ..... 8 1 Wool, 6 oz. bars ....4 99 Wool, 10 oz. bars ....6 65 Tradesman Co.’s Brand Black Hawk, one box 2 & Black Hawk, five bxs 2 40 Black Hawk, ten bxg 2 25 A. B. Wrisle Good Cheer é 4 00 Old Country 91222222! 2 40 Scouring Sapolio, gross lots .. Sapolio, half gro. lots Sapolio, single boxes Sapolio, hand ........ 2 40 Scourine, 50 cakes Scourine, 100 cakes .. toe Oo « or Om a o Soap Compounds Johnson’s Fine, 48 2 3 26 Johnson's XXX 100 5c 4 00 Rub-No-More ....... 3 85 Nine O’clock ........ 3 bu Washing Powders ATMOUT'S ..5.5... «=. @ 20 Babbitt’s 1776 ....... 3 Gold Dust, 24 large ..4 Gold Dust, 100 small 3 Kirkoline, 24 4Ib. ....2 80 Lautz Naphtha, 60s ..2 Lautz Naphtha, 100s 3 3 Pearline ............. 75 ROsSOine .....5--....- 3 5C Snow Boy, 24s family Size ....> Bisa ce 6 : Snow Boy, 60 bc .... Snow Boy, 100 bc .. Snow Boy, 20s ..... Swift’s Pride, 248 ... Swift’s Pride, 100s ... Wisdom ....... Bana The only 5c Cleanser Guaranteed te equal the best 10c kinds 80 - CANS - $2.86 06 00 co moto OO o So \ SCRUBS-POLISHES “FirzparaicK BS a FITZPATRICK BROTHERS’ SOAP CHIPS BBLS. White City (Dish Washing) .....................--.- 210 lbs...... 3c per lb. Tip Top UGE ah oe 250 lbs...... 4c per lb. Mo 1 taundry, Dry ......:.....-.-..:.....---.-...--.... 225 Ibs......- 5c per lb- Palm Pure Soap Dry........----------.-:----+----------- 300 lbs... -.6%c per lb. for book 4-C-Z, Grand Rapids subject. book Y-4, American Steel Sanitary Desks Built of steel to withstand strain. Public Seating for all Purposes World’s Largest Exclusive Manufacturers Church Furniture of Character Being the only exclusive designers and builders of Church Furniture we are known as an authority on this Your building committee should have our €merican Seating Company 14 E. Jackson Blvd., Chicago New York Boston All parts are electric welded into on: indestructible unit. Your school board should have our illustrated book B-C. Motion Picture Theatre Seating Highest in quality, lowest in price. World's largest manufacturers of exclusive designs in opera chairs. Send floor sketch for FREE SEATING PLAN and book §-C-], ; Lodge Furniture knowledge of requirements and how to meet them. Many styles in stock and built to order, including the more inexpensive portable chairs, veneer assembly chairs, and luxurious upholstered opera chairs. Write We specialize Lodge, Hall and Assembly seating. Our long experience has given us a Philadelphia : : 4 August 5, 1914 MICHIGAN TRADESMAN BUSINESS-WANTS DEPARTMENT Advertisements inserted under this head for two cents a word the first insertion and one cent a word for each subsequent continuous insertion. No *harge less than 25 cents. Cash must accompany all orders. BUSINESS CHANCES. An ideal stock or general farming farm for sale, consisting of 190 acres fully equipped for stock. Will sell for cash, bankable paper. Part cash and mortgage or exchange for a stock of hardware or general merchandise. Address D, care Tradesman. 459 For Sale or Exchange—80-acre farm in Southern Michigan. Would exchange for general merchandise or shoe stock. Ad- dress Charlie Corey, Route 6, Bellevue, Michigan. 458 For Sale—Drug store in city 6,000. In- voices $2,000. Doing good business,