MIYATA Snes x »~S > 5 F PONY SS EK, REZEANGS pio DDS ye WE SNe j , \\ yy 9 CS D CECE A ) oan: trae ( LMS ae TAU ee Gs Z 7 6) Si @ f ys (Nn , 1S 4 y GR) ry =A) 5) 2) EM eIu ee PNG eee a a. oy 3 di, ONS DS” A Ge.W ie S\N Oe7e y f : “A a NG aN We Pe g es AN a Da i ‘sa 7a cH ae ‘ fe PUBLISHED WEEKLY 7 ADESMAN COMPANY, PUBLISHERS SIPS SOs Ze GRAND RAPIDS, WEDNESDAY, SEPTEMBER 1, 1915 Thirty-Third Year Number 1667 AAT The Silver Lining There’s never a day so sunny But a little cloud appears; There’s never a life so happy But it has its time of tears; Yet the sun shines out the brighter When the stormy tempest clears. There’s never a garden growing With a rose in every plot; There’s never a heart so hardened But it has one tender spot; We have only to prune the border To find the forget-me-not. There’s never a cup so pleasant But has bitter with the sweet; There’s never a path so rugged That bears not the print of feet; But we have a Helper promised For the trials we must meet. There’s never a sun that rises But we know ’twill set at night; The tints that gleam in the morning At evening are just as bright; And the hour that is the sweetest Is between the dark and light. There’s never a dream that’s happy But the waking makes us sad; There’s never a dream of sorrow But the waking makes us glad; We shall look some day with wonder At the troubles we have had. The Everlasting Grouch The meetin’ of the grouchy As you may pass along ’L make you think o’ somethin’ Besides a bit o’ song. You said ‘“‘good mornin’”’ to him, But you are ‘“‘busted’’ now, His grouch went down your “column,’’ His ‘‘wireless’’ scorched your brow. And so you lost your ‘‘bearings,”’ All stunned, you groped a while, You grouched inside and muttered As friends spoke with a smile. But you were not a groucher And that is why it stung. You soon, of course, recovered Your cheerful smile and tongue. And so we come agin’ ’em Old grouchers to the bone, And others, just a thinkin’ Of troubles all their own— The higher cost o’ livin’ And things you couldn’t guess, And so we mustn’t mind it And get in such a mess. For a higher law commands us To love our fellow man, And so, of course, it ‘‘stands’’ us To do the best we can. But how about the ‘“‘image’’ That common manhood scouts And starts this mental scrimmage— The everlasting grouch? L. B. Mitchell. Hart, Mich. ARMA = MILITARY i = LITLE = = = Imperial Shirts Guaranteed Fade Proof ROGGEN BROS. & Co. New York City Our Spring line for 1916 is now Teady, we are showing the very newest Fabrics in Band and Sport Shirts. Our prices will show you how to double the profits in your shirt department. For $1.00 sellers we offer wonderful values at $6.75 and $7.50 If you are not on our callin€ list a card will bring our representative to you. J. P. ROTHSCHILD State Representative 206 Bowles Bldg. DETROIT, MICH. Opp. Griswold House GOLDSTONE BROS UR Complete line is now on . Display at the Detroit Of- 211 Bowles Bldg. DETROIT, MICH. fice ROOM 211 BOWLES BLDG. , 222 Griswold St., Opp. Griswold House 222 GRISWOLD STREET, oppo- REPRESENTING site Griswold House. New York and Philadelphia Manufactures ATS of Ladies’ Ready to Wear - co Our office will be open during Fair Week where we cordially invite you to look at the lines {bh Muslin and Novelty Waists . : ; . $4.50 and $ 9.00 Silk Waists ; ; . : : : . $18.00 to 45.00 SUITS ee Co (Infants, Res, Si kuch and 8 to : : : ; : : : 0 $8.20 ea. . Novel Plan to Advertise Fair. What is considered one of the best methods of co-operation, and one of the most novel plans worked out in some time, is that just decided upon by the wholesale department of the Grand Rapids Association of Com- merce in connection with the West Michigan State Fair, to be held Sep- tember 20 to 24, inclusive. In order to widely advertise the event and also bring thousands of vis- itors to this city during fair week, the Association of Commerce will mail 15,000 invitations to as many re- tail merchants of Michigan who do business with Grand Rapids. These invitations will be in the shape of an elaborate folder, colored, and con- taining a wealth of information con- cerning the fair, points of interest in the city, train schedules, etc. Attach- ed will also be a little coupon, which, if presented by the retailer in per- son to any wholesaler who is a mem- ber of the Association of Commerce department, will be good for one gen- eral admittance to the fair grounds. Traverse Manufacturing Matters. Jackson—The Lewis Spring & Axle Co. has purchased the Glazier stove plant at Chelsea and will for assembling and finishing the Hol- utilize it lier Eight, all parts being manufac- tured here. Detroit—The Hartley Steel Crated 30x Co. has been organized to manu- facture boxes and deal in merchan- dise, with an authorized capital stock of $100,000, all of which has been sub- scribed and paid in in property. Hudson—The new Hardie Manufac- turing Co. building is being erected just south of Mechanic street, and adjoining the Cincinnati Northern road. In size it is 50x 150 feet, and when completed it will be fitted for a machine shop. Detroit—The Parker Co. of America has been organized to treat metals by patented processes Rust-Proof for preventing rust, with an authoriz- ed capital stock of $100,000, all of which has been $50,000 paid in in cash and $50,000 in proper- ty. Detroit—The Jiffy Starter Co. has been organized to manufacture start- subscribed, ers and other parts for automobiles, boat engines, etc., with an authorized capital stock of $15,000, of amount $9,400 has been subscribed, $516.34 paid in in cash and $8,283.66 in property. Wayne—The Producers Creamery Co., Limited, has been organized to manufacture, sell and deal in all dairy which and creamery products, with an au- thorized capital’ stock of $15,000, of which amount $7,670 has been sub- scribed, $200 paid in in cash and $6,- 601 in property. Detroit—The has been sell and install machinery and elec- Seidler-Miner Co. organized to manufacture, trical apparatus and supplies, with an authorized capital stock of $10,000, of which amount $6,000 has been sub- scribed, $100 paid in in cash and $3,- 900 in property. Detroit—Wine Bros. & Co., manu- facturers of hats, caps and kindred articles, has merged its business into a stock company under the style of the Wine Brothers Co., with an au- thorized capital stock of $20,000, all of which has been paid in in property. subscribed and Lansing—Forty thousand Lansing auto- mobiles, 1916 models, will be manufac- tured at the Reo and Olds motor car plants during the coming year. Such, at least, is the sales prospect for the 1916 season as indicated by the orders for cars which already have been placed with the Lansing factories. To make the machines sought, both the Reo and the Olds companies will be required to considerably increase their production over what it was in 1914-1915. Buchanan — The biggest industrial cert tart ia a isi FN a Gg boom in the history of Buchanan is now in its inception. Running day and night, the Celfor Tool Co. and the Buchanan Electric Steel Co. are unable to keep race with the orders that are flowing in. The pay roll of these plants is now about $4,000 a week, exclusive of the salaries of officers and heads of depart- Work is being rushed on the big addition to the plant of the Bu- chanan Electric Steel Co., and officiais of these sister plants are confident that within a few months there will be 500 ments. men on the pay rolls. Saginaw—Work has been _ started on the construction of the big lum- ber shed for Booth & Boyd Lumber Co. This building will be 94x 360 high. In its 100,000 feet of It will have feet and two © stories wooden construction lumber will be required. a capacity of about 2,000,000 feet of lumber and will be used largely to house the dressed lumber, sash, doors, etc. One section will be divided off into a store room for prepared roof- ing, beside providing for the offices. There will be a track through the cen- ter of the shed to permit trains to en- ter for loading and unloading. The building will be set on spiles. Battle Creek—A patent has _ been granted to Edward C. Thompson on an improvement on the ventilating sys- tem of a hot-air furnace, which is said to be altogether new and _ distinctive. The cold air, which in most furnaces enters at the bottom of the furnace, and is heated in the jacket only, is not only heated in the jacket in the newly patented process, but is also heated on the interior by a system of inside radia- tors through which the cold air ascends, and passes out the top in the various pipes conducting it to the rooms above. It will provide an improved hot-air fur- nace of large air capacity, which is at the same time compact in structure. ++. The advocates of peace at any price oppose any effort on the part of the United States to be fend itself in the event of war. They attends prepared to de urge that if this strictly to its own business and does country nothing whatever in the way of prep- aration it would be less likely to suf- The theory is that de- defense, fer an attack. fenselessness is of itself a just as a grown man of magnificent streneth would not take candy from a baby. It is suggested that there would be no glory in fighting a na- tion that offered no fight in return. That sort of an argument would be well enough in theory were it not for the fact that in practice such noble thoughts are not very generally enter- tained. Those seeking agegrandize- ment through war would be the more tempted. The trouble comes in be- cause there is so much difference be- tween theory and practice. Se UPPER PENINSULA. Recent News From the Cloverland of Michigan. Sault. Ste. Marie, Aug. 30.—John Dawson, one of the best known men in the Canadian Soo and father of James and George Dawson, pioneer grocers, died last week at his late residence on Elgin street at the age of 70 years. Mr, Dawson had not been feeling well for the past few days, but prior to that had been en- joying good health. The deceased left to mourn his loss, a wife, six sons and one daughter. He was a member of the Canadian Order of Foresters and the Odd Fellows. The family have the sympathy of the entire com- munity. L. Hausher, Jr., general purchasing agent for the Pittsburg Steamship Company, Cleveland, was a city visi- tor last week, spending a few days on business connected with the local storehouse here. He was accompan- ied by his wife. Harry Mather, the popular book- keeper for the Cornwell Company, was the happiest man jn the city last Saturday. Harry was. exceptionally late in reporting for duty Saturday morning, but his tardiness was over- looked when it was explained that he was the father of a bouncing baby boy and Harry has’ been _ passing around the customary box of Ha- vanas. Mr. and Mrs. Mather have the hearty congratulations of their numerous friends. Another wolf has been reported as captured by John Stevens, of Raco, the new station of the Richardson Avery Co. Mr. Stevens brought the pelt of a large timber wolf to the county clerk’s office for which he re- ceived a bounty of $30. As long as there is this amount of profit in bag- ging the wolves, the supply will be limited. Dave Lee, our popular veteran brakeman on the Minneapolis, St. Paul & Sault Ste. Marie passenger train, had a narrow escape from be- ing crushed under the wheels of his train last Thursday at Trout Lake, and were it not for the quick action of a young man from Fibre, who hap- pened to be on the spot and caught Mr. Lee by the legs just as he was thrown from the train and in the act of rolling under the wheels, he would have passed in his checks. As it was, Dave received two bad scalp wounds, but as his injuries were not of a se- rious nature he is fast recovering and expects to be on the job again within the next few weeks. The news of the accident spread like wildfire among Dave’s many friends here, as he is a general favorite throughout the city, having the reputation of be- ing the champion charity solicitor of Chippewa county. Francis T. McDonald, one of the Soo’s brilliant orators and attorneys, accompanied by his wife and son, re- turned last week after a two weeks’ visit with friends and relatives in New York City. Ross H. and Robert G. Gamble, of the firm of Gamble-Robinson & Co., of Minneapolis, the well-known fruit merchants, were city visitors last week, looking over their interests here. This firm is at present putting up a large warehouse on the belt line of the Northern Michigan Power Co., which it expects to have completed before winter When finished it will he one of the largest fruit warehouses in the Soo and a credit to this enter- prising house. Charles E. Homberg,.of De Tour, was a business visitor here last week. Charles ©. Pregitzer, Assistant Manager of the Cornwell Company here, is spending his vacation visit- ing relatives and friends in Lower Michigan. Otto Speck, head brakeman for the Northern Michigan Power Co., spent Sunday at De Tour He was accom- panied by his wife. MICHIGAN TRADESMAN The machinery of the Ozark Stone Co., at Ozark, recently organized to take over the limestone quarry, has been installed and the company will soon be in a position to fill all its or- ders for crushed rock. The sixteen- ton crusher, propelled by a sixty horsepower engine is now in opera- tion and the dredge for excavating the rock and loading the cars is ex- pected in a short time. The com- pany has large standing orders from the Canadian Soo and Duluth and many enquiries from other concerns. The residents of Kenneth and Mo- ran are endeavoring to get the coun- ty to open up the road between the two places. There is about four miles to be built in order to connect the two towns and provide a good high- way between St, Ignace and Trout Lake. Such a road would cut out the necessity of going over the Brevort sand plains in order to go to the west end of the county or the Soo and provide a road which would be of much benefit to the city and the au- toists. C, Y. Bennett, well-known lumber- man at See Why, has suspended wood operations until winter, but will keep the mill in commission. Clyde Hecox, St. Ignace booster and editor of the St. Ignace Enter- ests in the west end of the city. Mr. Tymon is undecided whether or not to rebuild. James Hotten, a former resident of this city, but who for several years has been located near San _ Leon, Texas, has been hit by the recent flood, which destroyed his buildings and crops. For a time Mr. Hotten’s forty acre truck farm was under sev- enteen feet of water. Fortunately, Mr. Hotten’s wife and eight months’ old baby escaped injury. They ex- pect to return to the Soo as soon as Mr. Hotten is able to dispose of his holdings out there, as the slogan, “The Soo for You,” now appeals to them. W. R. Cowan, general manager of the Prenzlauer Bros. large depart- ment store, has returned from New York City, where he had been on a purchasing trip for the past two weeks. He reports having had a very pleasant trip, but was pleased to get back to his home town and his fam- ily at their commodious summer home on Sugar Island. The Government says that we are going to have the greatest wheat crop that ever happened, and everybody knows that there is going to be the greatest need for jt. F. G. Freimuth, one of our former At the annual picnic of Grand Rapids Council No. 131, U. C. T., a base- ball game was played between the fats and the leans, resulting in a score of 10 to 27 in favor of the leans. The above picture is of both teams. prise, was a business visitor last week. Clyde reports a very gratify- ing increase in his line and can feel a change for the better throughout the business district about St. Ignace. F, P. Sullivan, one of our promi- nent attorneys, who has been spend- ing the past month with his family at their commodious summer home, has returned to the city to take up his practice. The much needed rest has had a marked effect. : 3revort township is figuring on having a fair this year at Allenville and, from all accounts, St. Ignace is going to arrange for a St. Ignace day at the fair. It is hoped that the en- terprise will be a success. Harry Wood, one of St. Ignace’s leading bakers and confectioners, was visited by burglars last week and articles to the value of $35 were tak- en, besides a_ good supply of cigars and candy. The officers have sent to Petoskey for a bloodhound, but ap- parently they were not swift enough to catch up with the burglars, as from all accounts they are still out. Mark Tymon, one of our well known lumbermen and a pioneer in the business, suffered a severe loss by fire which destroyed his mill last Monday, entailing a loss of about $20,000, with no insurance. This was a severe blow to Mr. Tymon and also some loss to the business inter- Sooites who left for Detroit recently and engaged in the retail meat busi- ness, was a business visitor here last week shaking hands with old ac- quaintances who were more than pleased to see him. Mr. Freimuth reports very satisfactory doings in the ford town, but says that the Soo looks pretty good to him, as he al- ways has a warm spot in his heart for the dear old Soo. George Bailey, our popular shoe- man, states that he has been the busi- est man on Ashman street for the past two weeks during the absence of Mr. Cowan. He has been doing two men’s work, but you could hardly tell it, as he seems to be holding his own, making daily trips to his com- modious summer home down the riv- er, where George spends the nights. He has one of the Soo’s fastest crafts, which he keeps in running order, so September 1, 1915 that his time is spent between the Island and his place of business. It is reported that George has been do- ing some shooting of late and was telling one of his friends of overhear- ing a party of visitors speaking about shooting. “Gentlemen,” said one of the party, “I guess I have seen some pretty good ‘shooting in my time. I have seen a fly killed on the flagpole at 300 yards.” This was too much for George and he immediately re- sponded with the remark that that was pretty good, “but I believe I’ve seen better,” said George. “When I was in the army at the Philippine Islands, the major used to roll an empty beer barrel down the hill and every time the bunghole turned up we put a bullet in. Any man who couldn't do it was discharged.” George was at the Philippine Islands during the entire encampment and never saw a man discharged. The new slogan of the summer ho- tel district now is “Cheer up. Prob- ably next summer somebody will in- vent a substitute for hot weather and less rain.’ William G. Tapert. ee. Will Recall the Days of ’76. This will be Patriotic Year at the West Michigan State Fair, and, in keeping with the spirit of the times, all decorations, music and much of the entertainment will smack of the spirit of ’76. The big art hall will be a myriad of American flags and all interior dec- orations will be of the same charac- ter. The main driveway will be turn- ed into a bower of stars and stripes, where the Boy Scouts will parade to the tune of the fife and drum corps from the Michigan Soldiers’ Home. It is expected that the local bat- talion under Col. Covell will co-op- erate in making the event one to be remembered for many days to come. Exhibitors in all departments are making arangements to decorate their booths and exhibits with American flags and bunting, so that when the gates of the fair swing open on Sep- tember 20 patrons of the Fair will be greeted with the most spectacular pa- triotic display ever devised. Governor Ferris, Jane Addams and other people of National reputation have been invited and express their intention of being visitors at the Fair, where they will give patriotic ad- dresses to the Boy Scouts and sol- diers. German, Polish and other na- tionalities having military organiza- tions will be invited to appear in uni- form to take part in the patriotic ex- ercises which will be a big feature of the Fair this fall. Some of the old cannons which did duty during the Civil War will be brought out and polished up and once more their roar will be heard to re- new the spirit that lives within the bosom of every citizen. —_~+--__ E. Stokoe, who conducts an up-to- date hardware store at Devereaux, has just installed a 11,000 gallon gas- oline tank. Wholesale Distributors EVER READY FLASH LIGHTS ARE PROFITABLE We will send you Attractive Window Display C. J. Litscher Electric Company Grand Rapids, Michigan September 1, 1915 FESTIVAL DAY. Idea Which Has Taken Deep Root in Indiana. Fowlerton, Ind., Aug. portion of Indiana the village mer- chants are solving the problem of bringing the farmer to town. More- over, they are keeping his interest sufficienty alive to bring him back again and to keep on bringing him back. This is a problem with all small town merchants because they must carry a sufficiently extensive line and offer inducements which will compare favorably with the big stores of the county seat and with the mail order houses. To do this is no small task and not to do it is to lose the farmer trade which is the most valu- able asset of the small town business man. Down here the Fall Festival idea has taken deep root. Formerly this idea was primarily intended for the aid of the farmer alone and his was the task of securing exhibits, of arousing interest among his neigh- bors and oftentimes among the mer- chants of the town where the festival or fair was to be held. The farmer paid the prizes, hired the speaker if 30—In this one was considered necessary and won the prizes back. Educationally, it was a good thing for the farmer and for the community, but from a business standpoint jit was not a bene- fit to the merchants until they began to see the light. The merchants awoke to the fact that in order to benefit themselves they would have to arouse an inter- est in their wares and to take the bur- den of responsibility for the festival’s success or failure upon their own shoulders. So they went about mak- ing the change. It was a success from the first because the farmer was glad to have some one do _ these things and he appreciated the cO-op- eration of his friends in town. New associations were formed and placed MICHIGAN TRADESMAN on a business-like basis, with a ju- dicious sprinkling of business men on the committees and in the executive departments. Through this arrange- ment the village and the country is brought a step nearer each other. The merchants get out a premium list, self sustaining by their own advertise- ments in it. They pay the premiums and consider the farmer folk as their guests. A wide range of farm ani- mals and farm produce is covered by premiums contributed by merchants, although donations by anyone are glady received and the pure bred stock and poultry breeders usually of- fer special prizes. There are also prizes for bread, cakes, pies, canned fruit and fancy work in which Mrs. Farmer is interested and for foot races, potato and sack races and other amusements and sports which please the rising generation. Although these prizes are small, many of them con- sisting of merchandise, they attract great crowds and Festival Day is a gala time for the entire community. Last year at one of these affairs in a village of less than 300 people the streets were jammed, rigs were hitch- ed at every available place and the commons where the judging was be- ing done was a mass of interested farmers and stockmen. From the standpoint of the busi- ness man, it pays. No entry fees are charged in any department and the doner of a premium plans to get his money back in increased trade. A hardware dealer who offered a $35 breaking plow for the best bushel of wheat and oats grown in that sec- tion told me that it was the best ad- vertising money he had ever spent. It put him in touch with men he could never before approach and they all became customers. Others told me the same thing and my curiosity was somewhat aroused to hear the tinkle of a piano player coming through the open doors of a general store. The place was crowded and a little talk with the proprietor convinced me that the value of the articles he had of- fered as premiums and the rental of the instrument for the two days of the Festival was money well invested, Another dealer had a demonstrator busy with a steel range serving bis- cuits and coffee to the hungry and three sales of ranges were made in one day, although the greater reward came in the lasting impression his demonstration had made on_ the minds of those people who were to become his customers later. A personal appeal is one of the most valuable characteristics of a good advertisement and through these Festival Days the merchants have found a way to make it. Further- more, they are proving of something more valuable to the community than mere selling agents. Dick Brown and Henry Jones appreciate a man who takes an interest in them and their work. Through these neighbor- ly contests they are learning more of their own _ products by putting them in competition with the prod- ucts of the man down the road. They are picking up a bit of knowledge from the man the merchants have brought down from the experiment station for the occasion, hence they are becoming better citizens and more productive ones. They also learn about the things they use from day to day by the demonstrations put on by the dealers for their benefit. When they feel that they can afford that article or when the need for it arises they come to the man who taught them its use for it. While they are there they patronize the butcher, the baker and any one else who happens to have what they want. W. C. Smith. i _———2s-> Gabby Gleanings From Grand Rapids. Grand Rapids, Aug. 30.—C. R. Law- ton spent Sunday in Chicago. In last Saturday’s ball game be- tween the fats and the leans, third baseman W. E. Mellinger narrowly avoided a severe injury by a swiftly thrown ball from Catcher Harwood, who was bent on catching the run- ner at third. Mr. Mellinger, out of the kindness of his heart, was point- ing the base out to the base runner, Jannausch, so he could land safely, when he got a biff on the jaw. Out- side of a temporary daze no injury was done. Don't forget the Council meeting Saturday, September 4, as some high- ly interesting matters are to be dis- cussed. And say, boys, if you have any news send it in We will appreciate it. William E, Sawyer says he thinks if he can knock off 175 pounds he will be in shape to challenge the next man to a ten yard dash. His base running and fielding were features of the picnic ball game at Saugatuck last Saturday. Jim) McGuire will move his general merchandise stock from Kingsley to the Smith building in Buckley about September 15. This move will put his two big stores in touch with each other on the same railroad, enabling him to handle car load lots to better advantage. The hotel at Kingsley, which was partially destroyed by fire last fall, is being remodeled and will be opened in about six weeks. E. Curtis, accompanied by his wife, is making the Northern end of the State in the old reliable tin lizzie in the interest of the Grand Rapids Supply Co. Curt says the scenery is beautiful, especially when he has to get out and get. under. Traverse City sported a carnival and home coming from the 23rd to the 28th. It looked as though several members of Grand Rapids Council used to reside in Traverse City, as several were seen taking in all the concessions and enjoying themselves to the fullest extent. L. V. Pilkington. BANG RO VANE POW DIAIR Absolutely Pure ROYAL BAKING POWDER is the most widespread selling brand of any baking powder in the world. This proves that it is liked by the greatest number of people, and is one good reason for you to push its sale. Another good reason is that ROYAL BAKING POW- DER never becomes dead stock. It is constantly in demand, and year in and year out pays more and surer profit than any other baking powder you can sell. Fully Every grocer will find it to his advantage to keep a full stock of Royal Baking Powder always on hand. Contains No Alum JtovAL Bakine Power NEw WoR K A ees ie 3‘ o; O. f . MICHIGAN TRADESMAN September 1, 1915 Movements of Merchants. Almont—J. B. Springstead has opened a meat market. Allegan—C. A. Lewis succeeds Hewitt & Sharp in the restaurant business. Hancock—The Hancock Dry Goods Co. lost considerable stock by burglars Aug. 26. Evart—The Evart Fruit Co. has in- creased its capital stock from $6,000 to $10,000. Hamilton—Mr, Martin, formerly of Allegan, has engaged in the meat business here. Detroit—Daniel E. Wittmer has been succeeded by the Wittmer-Still- well Lumber Co. Carson City—The Carson City Pro- duce Co. is erecting a 24x52 foot addi- tion to its plant. Fairview—Herbert: Kolb, formerly of Unionville, has engaged in the drug business here. Detroit—The Grosse Pointe Lum- ber Co. has changed its name to the Hudson Lumber Co. Newaygo—Jay A. Chamberlain has sold his bakery to Ira D. Mull, who has taken possession. Pinconning—The Farmers Elevator Co. has decreased its capital stock from $30,000 to $10,000. Cheboygan—Alex Awada, of Han- cock, has opened a bazaar store at 506 South Main street. Bellevue—The Hager Lumber & Coal Co. has been succeeded by the Bellevue Lumber & Coal Co. Negaunee John Manning has opened a grocery store at the corner of Jackson and Tobin street. Benton Harbor—Latham Carr, jewel- er, had over $400 worth of diamonds stolen from his stock Aug. 25. Muskegon—Linus Johnson has opened a cigar and _ confectionery store at 221 Houston avenue. Alpena—Joseph Kelieczewski, will open a grocery store in the McDon- ald block about September 15. Honor—Alex Morris has sold his dry goods, clothing and shoe stock to G. D. Caplin, who has taken posses- sion. Casnovia—Eugene Beard and Ben- son Doolittle have formed a copart- nership and engaged in the meat busi- ness. Northport—Noyes T. Percy has closed out his stock of clothing and men's fur- nishing goods and retired from retail trade. Eaton Rapids—E. D. Corbin will oc- cupy his new store building on East street with a stock of groceries about Sept. 15. Berrien Eprings—S. M. Scott has purchased the Ingleright meat stock and fixtures and will continue’ the business. Saginaw—The stock of the Gem- mill Hardware Co. has been purchas- ed from the receiver in bankruptcy by the Walz Hardware Co. Marquette—Theodore and Thomas Spelois have formed a copartnership and opened a restaurant and cigar stand on Washington street. Tecumseh—The sporting goods and confectionery store of W. L. Coller was burglarized August 28 and stock to the amount of over $50 taken. Joseph—Benjamin Lucker has sold his meat stock and fixtures to Fred Warsco, who will continue the business at the same location on Main Street. South Haven—Suhr & Mann, shoe dealers, have dissolved partnership and the business will be continued by the Cain-Mann Shoe Co., recently in- corporated. Benton Harbor—E. J. Densmore is closing out his stock of bazaar goods and will retire from business, having conducted his store for the past six- teen years. Hillsdale—L. Camburn and Frank Mitchell have formed a copartnership and opened a drug store at 114 West Main street under the style of Cam- burn & Mitchell. Sodus—Fred Strossburg has sold his stock of general merchandise, lo- cated at Kings Landing, to C. N. Johnson, of Chicago, who will con- tinue the business. Sparta—Schall Bros. have sold their drug stock to the former owner, Allen B. Way, who has admitted to partner- ship his son, G. Holly, who will act as manager of the business. Cash—L. H. Winters & Son, deal- ers in general merchandise, have tak- en over the Christian W. Lindke stock of general merchandise and will con- solidate it with their own. Birmingham—Joseph Green and Arthur Heacock have formed a co- partnership and purchased the H. B. Parks & Co. stock of agricultural im- plements and will continue the busi- ness. Charlotte—Noah Kraft has pur- chased the interest of his partner, H. Dyer, in the Dyer & Kraft barber shop and cigar stock and will con- tinue the business under his own name. Lake Odessa—W. L. Johnson has taken over the interest of his partner, M. G, Williams, in the Johnson & Williams meat market and will con- tinue the business under his own name. Cheboygan—Charles E. Gilpin has purchased the J. A. Brady grocery stock and store fixtures and will con- tinue the business at the same loca- tion, at the corner of State and F. streets, Alma—Fred Slater has sold a half interest in his men’s furnishing goods stock to his uncle, F. W. Goodes, of St. Johns, and the business will be continued under the style of Slater & Goodes. Alma—The DeLuxe Candy Co. has leased the Pollasky building and will occupy it with a stock of confection- ery and ice cream parler, under the management of Nick Frentsos about September 15. Menominee — The Wilson-Henes Co. has been organized to buy and sell general merchandise with an au- thorized capital stock of $75,000, all of which has been subscribed and paid in in cash. Detroit—The Vaughan Rubber Co. has been organized to deal in rubber goods and specialties, with an author- ized capital stock of $25,000, of which amount $15,200 has been subscribed, $2,700 paid in in cash and $12,500 in property. Ishpeming—Samuel B. Lowenstein, of S. & J. Lowenstein, dealers in dry goods, clothing and shoes, was mar- ried August 29 , to Miss Celia Miller, at her home in Crystal Falls. The couple will be at home after Sep- tember 15. Detroit—The American Welding Co. has been organized to weld and repair metals of all kinds and char- acter, with an authorized capital stock of $2,500 all of which has been sub- scribed, $140 paid in in cash and $1,- 260 in property. Detroit—The Standard Auto Co. has been organized to purchase, deal and sell, also repairing automobiles, with an authorized capital stock of $50,000, all of which has been sub- scribed, $8,475.54 paid in in cash and $41,424.46 in property. Battle Creek—Henry A, Preston, boot and shoe dealer, has merged his business into a stock company under the style of the H. A. Preston Co., with an authorized capital stock of $15,000, all of which has been sub- scribed and paid in in property. Traverse City—R. J. Mercer Co., general hardware business, also, plumbing supplies, sheet metal work, electrical supplies and fixtures, instal- lation of gas plants, has merged its business into a stock company under the style of R. J. Mercer Co. with an authorized capital stock of $12,- 000, of which amount $6,000 has been subscribed, $613.20 paid in in cash and $5,386.80 in property. Highland Park—Jay B. Rockwell, boot and shoe dealer, has merged his business into a stock company under the style of Rockwell Shoe Co. with an authorized capital stock of $5,- 000 of which amount $4,000 has been subscribed and paid in in property. Detroit—John R. Wood, editor and manager of the Michigan Railway Guide, in the September number just issued, takes a fall out of Eastern time in Detroit and gives some inter- esting facts from the viewpoint of an observer very closely in touch with the matter of time adjustment. Traverse City—The information bu- reau conducted by the Traverse City Commercial Club this summer closed August 31. The season has been the most successful in the history of the bureau and it has been of inestimable value in spreading the reputation of the city throughout the United States. By actual count, 457 cars with tourists stop- ped at the bureau, coming from as far South as St. Peterburg, Fla., West as far as California and East as far as New York. Flint—Realizing that the public may be served without creating the expense of conducting two branch banks, the board of directors of the Industrial Sav- ings Bank here has announced that the project of establishing a branch at the corner of West Kearsley and Asylum streets, oposite the new Chevrolet plant, has been abandoned. The Genesee Coun- ty Bank is left a clear field in the new west end territory, where it has already opened temporary quarters. A perma- nent building to take care of its branch business will be erected. Muskegon—John Q. Ross, Secretary of the Occidental Hotel Company, and Edward R. Swett, general manager of the hotel, have announced that after a recent twelve-hour campaign, the $50,000 additional stock issue, recently author- ized by the directors, to finance the new four-story addition to the hotel and modern improvements to be installed, had been over-subscribed. Seventy-nine persons in the city, showing their inter- est in and approval of a public improve- ment that will be a decided asset to Muskegon, were the fortunate purchas- ers of the stock in this paying invest- ment. Bay City—An active campaign has been inaugurated in Bay City to exploit the advantages of the town and Bay county in which it is located, through the erection of a memorial mile of the great Lincoln Highway. Attorney Frank S. Pratt, United States District Court Commissioner, holds that a community as well as an individual can erect one mile of hard road according to the plans of the Lincoln Highway Associa- tion, which provide that 1,000 miles of the great thoroughfare shall be built through patriotic subscription in mem- orial to Abraham Linsoln and dedicated to the builder or as he sees fit. Manufacturing Matters. Detroit—The Aetna Manufacturing Co. has increased its capital stock from $12,000 to $20,000. Hastings—The Waters Bros. Elevator Co. is erecting a cement feed mill which they will operate in connection with their grain elevator. Saginaw—The Nelson Bros. Co., man- ufacturer of gasoline engines and pump jacks, is erecting an addition to its plant which will enable it to double its output. Muskegon—The West Michigan Steel Foundry Co. is building a $25,- 000 addition to its plant, also an of- fice building at a cost of $2,500. The capacity of the plant will be doubled. Detroit—The Royal Baking Co. has been organized to manufacture and sell baked goods and conduct general catering, with an authorized capital stock of $10,000, of which amount $5,- 000 has been subscribed and $1,000 paid in in cash. September 1, 1915 MICHIGAN TRADESMAN GROCERY PRODUCE MARKET = - EN Z A — = = = . A ute Review of the Grand Rapics Produce Market. Apples—Harvest varieties such as Transparents, Duchess and Red As- trachans, command 50c per bu. Bananas— Medium, $1.25; Jumbo, $1.75; Extra Jumbo, $2; Extreme Extra Jumbo, $2.50. Beets—l5c per doz; 60c per bu. Blackberries—$1.25@1.50 per 16 qt. crate. Cabbz . or $1 per bbl. Cantaloupes—Benton Harbor Osage $1.25@1.75 per crate, according to size; Indiana Gems, 60c per basket; Indiana Standards, $1.50 per crate. Butter—The market is firm and un- changed with a good consumptive de- mand. The receipts have been liberal during the week and the average quality fine for the season. The market is healthy on the present basis with no important change in sight. Fancy cream- ery is quoted at 24@25c in tubs, 25@26c in prints. Local dealers pay 21c for No. 1 dairy, 16%c for packing stock. Cauliflower—$1.25 per doz. Carrots—l5c per doz. Celery—16c per bunch for home grown. Cocoanuts—$4 per sack containing 100 Crab Apples—$1 per bu. for early varieties. Cucumbers—50c per doz. for hot house Eges—Receipts have fallen off con- siderably and in consequence the market for fine eggs is 2c higher. There is an increased consumptive demand and considerable decrease in the production, so that market conditions are firm. Local dealers pay 21c for No. 1 stock, loss off. Egg Plant—$1.25 per doz. Garlic—20c per Ib. Grape Fruit—$5 per box. Green Corn—12@15c per doz. for home grown. Green Onions—Silver Skins, 15c¢ per doz.; Evergreens, 12c per doz. Honey—18c per lb. for white clover and 16c for dark. Lemons—California, $3@3.50 per box. Lettuce—Home grown head, $1.25 per bu.; leaf, 65c per bu. Nuts—Almonds, 18c per lb.; filberts, 3c per lb.; pecans, 15c per lb.; walnuts, 18c for Grenoble and California, 17c for Naples. Onions—Home grown command 75c per bu. Parsley—25c per doz. Oranges—Valencias are steady at $5.25@5.50. Peaches—Receipts of home grown are now in command of the market, prin- cipally St. Johns, which fetch $1@1.25 per bu. Elbertas have not yet begun to come in. Pears—Clapp’s Favorite, $1.50 per bu. Peas—Home grown are in ample sup- ply at $1.25 per bu. Peppers—$1 per bu. for home grown. Plums—Sugar, 75c per bu.; Burbanks, 3radshaws and Guiis, $1 per bu. Pop Corn—$1.75 per bu. for ear, 4c per Ib. for shelled. Potatoes—Home grown are in com- plete control of the market on the basis of 50c per bu. or $1.25 per bbl. Radishes—10c for round and 15c for long. Squash—$1 per hamper for home grown. Tomatoes—Home grown are now in market, meeting with strong demand on the basis of $2 per bu. Turnips—20c per doz. Wax Beans—90c per bu. Wiatermelons—$2.50 per bbl. contain- ing 8 to 10. Whortleberries—$2.50 per 16 qt. crate. SIG cE The Grocery Market. Sugar—All of the New York re- finers are now on a 5.60c basis. Raws have declined somewhat, but not as much as refined. It is difficult to pre- dict the future of the sugar market, as speculation enters into it to a con- siderable extent, and nobody knows exactly what to expect. The con- sumptive demand for sugar is not large. Coffee—Rio and Santos grades are both lower and depressed. The rea- son is the continued piling up of the surplus in Brazil and the fact that there is a very large stock of coffee on the ocean bound for this country. Unless the Brazilians can formulate some sort of a plan like a valoriza- tion plan to take the surplus coffee off the market, values are going to continue heavy and depressed for an indefinite time. Mild coffees are also a shade easier for the week, practic- ally on account of the depressions in Brazils. Mocha is about unchanged and not especially strong. - Java is strong and scarce, but is not figuring much in the demand, Canned Fruits—Apples are un- changed and quiet. California can- ned goods show no improvement in price or condition. The situation is inclined to be depressed. The de- mand jis very small. Small Eastern staple canned goods are unchanged and quiet. Canned Vegetables—Tomatoes are still selling below the cost of produc- tion and buyers are beginning to pay some slight attention to that fact. Corn is steady to firm with advices of shortage in certain sections, not- ably Maine. Peas are heavy and low. Canned Fish—Salmon is where it was a week ago, both as to spot and future. There has been no general naming of future prices on Alaska. Imported sardines are firm and un- changed. Domestic sardines are still ruling at low prices. Dried Fruits—Prunes are fairly well maintained as to price, both spot and future. The demand is dull. Some raisin business has been done owing to the naming of new prices on seed- less. Other dried fruits are very dull and unchanged. unchanged with only a moderate con- sumptive demand. The quality of the current make is about as good as usual, while the make is reported much larger than usual. Prices, therefore, are from 15 to 20 per cent. below a year ago. There is nothing in sight to cause any radical change. Provisions—There is a normal con- sumptive demand for everything in the smoked meat line, but stocks are reported larger than usual, and the market is only steady on the present basis. If there is any change it will likely be a slight decline. Pure lard and compound are steady and in fair demand. Dried beef, canned meats and barreled pork are all unchanged with light demand. Salt Fish—Norway mackerel show no change from a week ago. The market is steadily maintained as sup- plies are not abundant. Cod, hake and haddock have not yet awakened for the season. ——_++>_____ Saginaw—The American Banking Machine. Corporation has been or- ganized to manufacture, buy and sell and deal in and with coin operating vending machines and stamps, with an authorized capital stock of $100,000 common, $10,000 preferred, of which amounts $55,000 has been subscrib- ed and $15,000 paid in in cash. Timothy F. Moseley Brothers), who has been spending the summer on Monhegan Island, Maine, is expected home about Sep- tember 1. (Moseley ——_+>~++—___ Moses Dark (Vinkemulder Com- pany) is taking a two weeks’ vaca- tions, which will be spent in auto- mobile exploration trips around Grand Rapids. ——_2 2 .____ Reeman—M. Piowaty & Sons, of Grand Rapids, have opened a buying station here under the management of Edward T. Carbine. —~++-+___. Munising—John McMillan has _ sold his feed, flour and fuel stock to Peter Hebert, who will continue the business. —_>+>___ William Judson (Judson Grocer Company) will spend Sunday and la- bor day at Buffalo and Niagara Falls. 2-2 -o Richard J. Prendergast (Worden Gro- cer Company) is taking a week’s respite from business cares and responsibilities. ————»+ +. William Durkee recently succeeded Fred McNamara in the grocery business at 427 Jefferson avenue. —_++.—_—_ The Kellner Bakery & Catering Co. will engage in business at 509 South Division avenue. ——->-+ Peter Hamstra succeeds E. R. Ferch in the grocery business at 924 West Fulton street. . You and Your Competitor. Some one has well said that com- petition is the logical outcome of success in any branch’ of business. The moment a concern demonstrates that its proposition is sound, that mo- ment it becomes the target for com- petitors’ shots. Lack of competition breeds stag- nation. You are all familiar with the lone country store at some cross roads, the place where old man Grimes has stayed most of his life and is likely to spend the remainder of his days for the reason that he has no money to get out, even if he had the ambition. He still keeps prac- tically the same line of goods he kept twenty-five years ago, changing only when it becomes impossible to secure the familiar forms. He is practically dead; and he died through lack of competition. Let a live man come upon the scene, one who puts a new coat of paint upon his building, a new line of goods upon his shelves. The com- munity, likewise fallen into a lethargy unless they have sufficiently aroused to go to the nearest real mart, speedily perceive that something 1s about to happen. The old man who has kept in the same rut so long must eventually find it out when he sees his old patrons all flocking to the other store. If not too much stiffened tn joints and ideas, he realizes that things are moving at a different angle; competition is to be grappled with. And will any one say that this competition comes in any other form than that of a friend? It is this which puts new blood into the veins, new strength into the muscles, new en- thusiasm into the heart, and new life into any business under the sun. You Owe your competitor a vote of thanks for waking you up from what might easily become a Rip Van Winkle nap. The kind of “preparedness’ which consists in choosing for the administra- tion of our military and naval affairs men like John D. Long, who died Satur- day, will never meet anything but the warmest commendation. In his work on “The New American Navy” the ex- Secretary describes how, with the de- velopment of the war cloud in 1898, he brought the naval service in a few months from its unready condition to comparative efficiency; and his state- ment that “all the money disbursed by the Department was honestly spent and every purchase made in good faith” was hardly questioned. His record would have been notable even had it not stood in refreshing contrast to the work of the War Department. Apart from his Cabinet term, which closed in a con- troversy over which he had no control, and which no one regretted more than he, his service in many offices marked him the rare type of the gentleman and scholar in politics. The same year— 1879—which witnessed his election as Governor of Massachusetts saw his pub- lication of a translation of the Aneid; and it is still remembered that he found fault with the message dispatching Dewey to Manilla for saying that war had “commenced” rather than “begun.” As speaker, churchman, reformer, and statesman he was an exemplary citizen. ee sa - +a anima tRae emacs Sap ag een Rae emtrennnerrmeg nm neem en Sanaanencmmtonene opening. The trade appear to be more bearish on this decline than at any time. There is practically no news of a bullish character from any source, and about the only buying is in the way of profit-taking. Hedg- ing sales are not heavy as yet, but it is expected that they will be of such large volume in a short time that it will be too much of a load tor the trade to carry at this level. Mod- erate upturns will ensue at times, but unless something unexpectedly bull- ish turns up quickly it is not likely that a material advance can be main- tained. The chances favor a much lower range of prices. Corn: Favorable reports and weather over the corn belt started foreigners in connection with the con- cluding arrangements to pay for ar- ticles bought here. Perhaps the arrival of English and French financiers which will occur shortly may be followed by reaction of a kind that will tend to stabilize the exchange markets, as the way things are drifting now, American in- terests will suffer as well as foreign. The stock market appears to be waiting some new developments, and meanwhile it is quite probable special- ty operations will again become the feature, although in passing it may be said that war order talk has lost some of its potency as a market in- fluence. NEW YORK STOCKS. *Ex dividend. September 1, 1915. Butter, Eggs, Poultry, Beans and Po- tatoes at Buffalo. Buffalo, Sept, 1—Creamery butter, fresh, 22@26c; dairy, 21@23c; poor to common, all kinds, 19@p0c. Cheese—Selling well, new fancy, 1414@15c; new choice, 14@14%c; held fancy, 15%4@16c. gs—Choice fresh, 23@24c; fancy 25@28c. Poultry (live)—Broilers, per 1b., 16 (@20c; cox, 11c; fowls, 13@16c; ducks, 12@15c. Beans—Medium, $3.25@@3.30; pea, $3; Red Kidney, $3.50; White Kidney, $3.75@4.; Marow, $3.75@4. Potatoes—New, 50@60c per bu. Members of all leading exchanges Telephone Main 218 Citizens 8063 H. N. Harris & Co. Stocks, Bonds, Grain and Provisions Private Leased Wire Suite 236 Powers’ Theatre Building S MICHIGAN TRADESMAN September 1, 1915 Quotations ea aio cee, and Bonds. | ublic ties. d Bid Asked LOGAN & BRYAN Am. -_& i a P 2 } Am. Light & ‘Trac. Co, Com. 324 329 STOCKS, BONDS AND GRAIN | Am. Light & Trac. Co., Pfd. 108 111 0 df Buildin : ‘Am. Public Utilities, Gom. 31% 33 ” = a, i Am. Public Utilities, Pfd. 63. «66 Citizens 523 ell Main 235 Comw’th Pr. R.y & Lgt., Com. 49 51 New York Stock Exchange i GRAIN Comw’th Pr. Ry. & Legt., Pfd. 77 80 Boston Stock Exchange : ’ ’ Pacific Gas & Elec., Com. 42 46 Chicago Stock Exchange Tennessee Ry., Lt. & Pr., Com. 4 8 New York Cotton Exchange AND Pp Tennessee Ry., Lt. & Pr., Pfd. 20 26 New York Coffee Exchange 7 United Light & Rys., Com. 40 43 New York Produce Exchange i United Light & Rys., 1st Pfd. 66 69 New Orleans Cotton Exchange i Comw'th 6% 5 year bond 974% 99% Chicago Board of Trade f Michigan Railway Notes 98% 101 Minneapolis Chamber of Commerce : Citizens Telephone 69-73 Winnipeg Grain Exchange | Michigan Sugar 64 67 Kansas City Board of Trade a St. Louis oer a oh Private wires coast to coast } Holland St. Louis Sugar, . 2 72 ici United Light ist and Ref. 5% Correspondence solicited ' : bonds 2 85 j Features of the Stock and Grain keen desire to retain their current Industrial and Bank Stocks. : } bie ener 7 7: holdings of American issues. Dennis Canadian Co. 70 80 j hicago, Aug. 31.—Wheat: o- The depreciati BOE a ; Furniture City Brewing Co. 40 50 Onson ( nan i day’s cables were indifferent and ce J ceane sags power ey in contl- Giobe Knitting Works, Com. 130 140 : re : ae rent air nental exchanges has become so _ Globe Knitting Works, Pfd. 98 100 j showed a ceaagigs es ing Weath- marked as to suggest that something G. R. Brewing Co. 90 100 BROKERS er con¢citions are ideal for harvesting oat ot ek 1 : __~ Commercial Savings Bank 220 i and shipping. The Snow estimate of ~ oo — to be done to rem- Fourth National Bank 220 123 Ottawa Ave., N. W. / ae I g. ee 4 ) edy the situation, else the American G&G, R. National City Bank 165 173 u 52,000,000 more wheat in the Ameri- export movement of commodities is G. R. Savings Bank 255 i k B d G ° : can Northwest, and weakness in out- jikekly to be curtailed as a conse- Kent State Bank - Stocks, Bonds, Grain and : side markets, together with a good . F : Old National Bank 5 , tog a quence of the burdens imposed on ; movement starting general selling at f Peoples Savings Bank — Boston Coppers a stampede of selling at the opening, High Low Close Rea & Witzig. i which was continued throughout the ee ee au 101% 105% j ; Telephones: : session, with the exception of an oc- Am. Smelt. ........ 81. 4 8014 Strange chickens often roost in Bell M. 1900; Citizens 5843 E casional buying furor in the way of Alka. Gold ......... 3 32% 33 family trees. : profit-taking by shorts. Snow says eal oan ee oe ae BO i that aside from the crop being 20 to Am. G. & Fay. ..... 70% 68 69% ; 25 per cent. late every condition gov- a a bas 53% 53% A ee e ° e 4 ering the possible yield is as favor. Am, Bere, Susar ---. 60 Gg viation Meet at West Michigan State Fair able as it could be, and indicates the Bal. & Ohio ....... 81% 8114 8154 i crop will break all records. Owing Blkn. R. Trans. .... 85% 84% 85% j to the weakness of Southwestern Beth. Steel ....... ee : markets, existing premiums here Ches. & O. ........ 47% 45% 46% should make this market struggle for Can. Pacific ...... 1514, 150 151 corn shipments to the seclusion of Ghino |. -.7.......--. ao nei : all. others, and when the movement Gent. Lea. ........ 4434 4334 a4" 4 (which is long overdue) does begin Erie ............... 29%, 285% 28% ! we expect to see cash premiums and ee ee sete es eee ay bal 446 the September option decline to about Great Nor. 2.2.11) 118% an? oc December prices. There is a large Gen. Motors ....... 519%, 2 21914 amount to come forward and with a Imt. Met. ........... 22 21% 21% ' : 4 Inspiration |:....... 36 35 35 continuation of fair weather receipts Jehigh Valley ..... aoe ie 14214 should soon begin to show a big in- Mo. Pacific ........ 4, 4 4% crease. The cash demand is very Maxwell ........... 3 2m sem poor from the South and East and Nt, “Ad sos: ee | eee shippers are very much discouraged. Nev. Cons. .:...... 15 ie 4S Some light frosts were reported over Nor. Pacific ....... 107% 11% Wir night in Illinois, but there were no hoy Be BOR, 59%, 50%; claims of damage. In our opinion § Penn'a ............ 109% 108% 108% prices are far too high and a decid- Rep. Steel ........ 4316 42% 43 dly lower range of values are inevit- Rock [sland ....... = tl 3% ae 8 Ray Cone, 2........ OBi, 20a bo. a ce Soe ee Oats: The oats market, while af- ¢ jie a mn z ; : So. Pactic ..:..5..- 8936 88% 8834, fected by the weakness in other grain Studebaker ........ 109% 07% 108% and fine weather for threshing and Sears ............... = — 154% marketing of crop, has met with good ae Loose re ee es oe buying which absorbed the local of- Union Pacific ...... 132% 131% 131% nee The seaboard was in the tee e. ee ee 68% or 67% market with bids from Newport News , S. Rubber ...... 50% 97% 9% for the first time in many. weeks. We Westinghouse ... ..117% 115% 115% feel that present prices are not un- GRAIN AND PROVISIONS. reasonalle, owing to their cheapness, ae a Low Close compared with other grains, that the May ............... rok oe, demand will be big enough to take Sept. .............. 9536 92% 9334 care of all offerings for the time be- D&° ------------- ae 92% ing. May 2... eats 62% 63% New York, Aug. 31.—Prices were Sept. --------+--++- 73% 1% 1% i irregularly changed. There was little er teen ern a 61% 61% of variety or interest in the news and May ............... “3836 3756 383% | during the greater part of the session Sept. .....-....-.-- 26% 8=6 3 8 % the tendency was not clearly defined. clea ee te cen ee 7 86% Bi Discussions centered principally on Oct. ..........-... 1351 1345 1352 4 the action of the foreign exchange RODE poet rane ose oe — aoe | tae kee ar recent decline in ster- Oct. ............-. ANS25 «812825 } ing as not been attended by much Sep 815 805 812 Thrilling Aerial battles as fought in Europe will bea i a schi 7 other than scattered foreign liquida- oct Ribs. a ee ee September 20 to 24. Dare-dovil air pilots trem the Bape es 2 tion and Europeans are displaying a epee Oe ce edo 847 842 842 ggest Aviation Meet ever witnessed in the West. r September 1, 1915 BANKRUPTCY MATTERS. Proceedings in the Western District of Michigan. Grand Rapids, Aug. 24—In the matter of Harvey P. Hilton, bankrupt, Grand Rapids, doing business as a baker, the first meeting of creditors was held this day. Claims were allowed. Kirk E. Wicks, receiver, made a report showing sale of the assets for $450. The sale was approved. The referee appointed Martin T. Van den Bosch, Grand Rapids, as trustee. Martin T. Van den Bosch was the trustee under the trust mort- gage for several months prior to the bankruptcy proceeding. As such trustee he conducted the business and contracted debts aggregating over $500 which are a preferred claim against this estate. This claim has been allowed and it is there- fore evident that there will be no assets with which to pay dividends to general trade creditors. The trustee will be in- structed to file his final account at once ea the estate will be closed without de- ay. In the matter of Elmer L. Brillhart, bankrupt, Ludington, formerly conduct- ing a green house business at that place, the first meeting of creditors was held this date. Claims were allowed. Kirk EK. Wicks, receiver, made a verbal re- port and was discharged as receiver. Creditors failed to elect a trustee and the referee therefore appointed C. G. Wing Ludington, and fixed his bond at $2,000. A general order for the sale of the assets has been made and notice of public sale sent to creditors and parties in interest. The inventory and report of appraisers has been filed, which shows assets to the value of about $2,000, but the amount to be realized from thé same is in doubt because of the fact that the assets for the most part are represented by equities in contracts and chattel mort- gaged property. Aug. 25—In the matter of the Bel-Car- Mo Nut Butter Co., bankrupt, a special meeting on the petition of the trustee for authority to institute suit against certain of the stockholders was_ held. An order was entered authorizing and directing the trustee to institute and prosecute suit against the stockholders. In the matter of Wesley J. Gonder- man, bankrupt, Lowell, the first meeting of creditors was held this date. Claims were allowed. Kirk E. Wicks, receiver, made a verbal report which was ap- proved, the receiver to be discharged upon the qualification of the trustee and turning over the assets. By vote of the ereditors, William J. Gillett, of Grand Rapids, was elected trustee and his bond fixed at $2,000. This estate consists of about $2,300 in cash, the returns of sale of stock in trade by a trust mortgage sale prior to the bankruptcy proceeding. The first meeting was adjourned to Sep- tember 7, at which time the first divi- dend will be paid. Aug. 26—In the matter of Henry R. Pierce, bankrupt, Grand Rapids, a special meeting to consider the bankrupt’s offer of composition at 25 per cent. was held this day. The majority of creditors in number and amount having accepted the offer of composition in writing, it was determined to recommend the confirma- tion of the same to the court. The bankrupt is in the wholesale ice cream business at Grand Rapids. In the matter of Harry Padnos, bank- rupt, Holland, the adjourned meeting for consideration of certain contested claims was held on this date. Witnesses were sworn and the claims submitted to the referee for decision, briefs of counsel to be filed. Au.g 27—In the matter of the House- hold Furniture Co., bankrupt, Grand Rapids, the special meeting of creditors for the purpose of considering the third report and account of the trustee was held this date. The third report showed a balance on hand of $400 and the same appearing proper for allowance was ap- proved and allowed. Certain adminis- tration expenses and a third dividend of 2 2-5 per cent. was declared and ordered MICHIGAN TRADESMAN paid. The estate was held open for pos- sible further assets that may come into this estate. The Matrix Service Co., Grand Rapids, doing a general stereotyping business, was this day adjudged a voluntary bank- rupt by the court and the matter re- ferred to Referee Wicks, who was also appointed receiver. The first meeting of creditors has been called for September 15, at which time creditors may appear, prove their claims, elect a trustee and transact such other and further business as may properly come before the meet- ing. The schedules on file show assets listed at $3,763.49 and the liability is shown at $4,278.55 and the following are listed as creditors of the bankrupt: Preferred. City of Grand Rapids, taxes ....$ 24.53 John E. Anderson, Grand Rapids, MADOG eats: a cee 15.09 Joke on the Grand Hill Electric Co., Grand Rapids ... 14.73 Thompson Plumbing Co., Grand MO cee eee e acne 15.84 John McNabb, Grand Rapids .... 8.41 Thornton, Fuller & Starr, Grand: Rapids ............. 200.00 Aug. 28—In the matter of Theodore Zaharopulos, bankrupt, Grand tapids, the first meeting of creditors was held this date. Claims were allowed. By vote of creditors Edw. L. Smith, Grand Rapids, was elected trustee. The assets of this estate are for the most part held on title contracts and it is doubtful if anything can be realized for the general creditors. Aug. 30—In the matter of Charles J. De Hass, bankrupt, Grand Rapids, the first meeting of creditors was held this date. Claims were allowed. Wm. J. Gillett, of Grand Rapids, was elected trustee. The assets of this estate are Rapids Savings Bank. ’ The above warning appears on the high board fence enclosing the lo- cation where the new building of the Bank is being erected. out saying that the warning is for pedestrians—not Bank. Secured. F. Wessel Mfg. Co., Brooklyn, N.Y.) (Ovfortewase) oo... 2,602.03 Unsecured. Carrom Co., Ludington, Mich. $ 170.00 Columbian Transfer Co., Grand PROTOS sc. Gece. ao 6.10 American Matrix Paper Mills, Manchester (Va... ec... 9.80 Staplin & Smith, Chicago ....... 542.35 Hazeltine & Perkins Drug Co., Grand (Rapids (oi) .00. 0.60000. 0 56 Mechants & Evans Co., Chicago .. 200.84 Reed-Tandler Co., Grand Rapids 51.76 Etheridge Printing Co., Grand Rpds 95.98 Walsh-Drieberg Eng. Co., Grand RApIGS) oo ss ec sce t ea e es 32.80 Radcliffe Co., Grand Rapids ...... 2.96 Grand Rapids Gas Co., Grand Te GO ia ce 9.44 Grand Rapids-Muskegon Power Co., mame Rapids 2.0.6. 00 cl cee. 2.33 Valley ‘City Plating Co., Grand Rapids eis hole wien eu cuaials 40 Herald Pub. Co., Grand Rapids 260.00 Citizens Telephone Co., Grand FROAMIGS ee i 9.00 Underwood Typewriter Co., Grand aplasia, 3.00 It goes with- stockholders of the covered by valid chattel mortgages and there will be little for the general cred- itors, In the matter of John H. Rigden, bankrupt, Grand Rapids, the first meet- ing of creditors was held this date. Claims were allowed. Edward L. Smith, Grand Rapids, was elected trustee and authorized to sell the assets remaining at once without further notice. It is possible a small dividend may be paid in this matter. ———_»-+-. Thrilling Air Battles at West Mich- igan Fair. America, Germany, France and Italy will be represented in the big European war drama, “Battle in the Air,” which will be a daily feature of the West Michigan Fair, Grand Rap- ids, September 20-24. Expert aviators from the war zone of Europe will take part in this, the ? most spectacular feature ever pre- presented in America. For the first time Mons Andre Houpert, Louis Geurtson, Frank Champion and Cap- tain J. H, Worden will meet to test their skill against each other. With the dare devils of the air fly- ing high over the fair grounds, drop- ping shells that will destroy pictur- esque towns and villages, the Ameri- can public will for the first time have an opportunity to see how modern warfare is fought. Without doubt “Battles in the Air” is the most desperate and dangerous amusement event of the year, and Western Michigan people will never have the opportunity of witnessing it again. On Wednesday of Fair Week, in addition to the regular programme of aerial warfare, “The Invasion of Grand Rapids” will be presented. This spectacle will show how a hostile fleet of air men would destroy the town. Each day new and novel thrillers will be introduced, including “The Aerial Tango,” “The Argentine Wig- gle,” “Loop the Loop” and the “Slide for Life,’ in which the aviator drops from nearly a mile above the clouds. ——_+ +. In the copper market it is a fight between producers and consumers, the former knowing that require- ments are great and the latter taking the ground that by holding off the immense production will work a fur- ther decline in prices. It is claimed that some sales of electrolytic have been made at 16% cents, New York, but the ordinary quotation is 16.75 to 17.50. Rumors of large sales are afloat. The immense demand for cartridges affords assurance of a much larger consumption of copper. Not only are well-known corporations manufacturing cartridges and other munitions but new ones are organiz- ed from time to time. No limit can be set on the purchases of such ar- ticles, but possibly shortage in ves- sels will prevent shipment as rapid as production. Foreign enquiries for lead are in the market.’ The New York quotation is 4.50. The demand for coal in this country by the Allies is on the increase since the Germans captured the Galician and Polish fields —Economist. —_++ Fish are wise. They begin busi- ness on a small scale. OUAKER COFFEE FAME--- HONEST AS ITS NAME WoRDEN GROCER COMPANY Grand Rapids—Kalamazoo THE PROMPT SHIPPERS (Unlike any other paper.) DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Published Weekly by TRADESMAN COMPANY, Grand Rapids, Mich. Subscription Price. One dollar per year, if paid strictly in advance; two dollars if not paid in ad- vance. Five dollars for six years, payable in advance. Canadian subscriptions, $2.04 per year, payable invariably in advance. Sample copies 5 cents each. Extra copies of current issues, 5 cents; issues a month or more old, 10 cents; issues a year or more old, 25 cents. Entered at the Grand Rapids Postoffice as Second Class Matter. E. A. STOWE, Editor. September 1, 1915. LANSING HAS MADE GOOD. The impression in official Wash- ington is that Mr. Lansing has al- ready more than made good as Sec- retary of State. There was some doubt in certain quarters as to wheth- er he would have sufficient aggres- siveness, whether having served for a year under Mr. Bryan, who shifted all the larger issues to the President, Mr. Lansing would not assume some- what the same attitude. There was wonder as to whether he would grasp all the work in sight and manage his department. He _ has set all these doubts at rest. He is the master of his governmental house, and no one can be near the departmental machine without being conscious of it. More- over, his ability he demonstrated be- yond question when he wrote the note to Austria—a smashing, unan- swerable argument that has already largely stopped the outcry against our export of arms. All the share the President had in this note is said to be that he revised it and touched it up here or there. As it stands, the credit is Mr. Lansing’s and no one can read it and question the fit- ness of the new Secretary of State for his office, or fail to remark upon the extraordinary luck which Mr. Wilson had in being able to put his finger upon this man, in being able to take him out of an office, moreover, in which he was familiar with all that had gone before for the previous year. It is not often, even in our rapidly changing governmental service, that a man reaches such high position who had never held a public office before. One consequence of this is that only a few people know what Mr. Lans- ing’s views are on certain funda- mental propositions. Thus we do not know whether he is an imperialist or not. We do not know how he stands on the matter of self-government for the Filipinos, and whether he believes that self-government is better than good government. We do not know whether he is one of those who think that the United States should imitate the old world folly of arming to the teeth, or whether he realizes how large a part of the ideal United States of the past the absence of large ar- mies and navies has constituted. His attitude toward Hayti would seem to indicate that, as far as the Caribbean is concerned, he is a good deal of an imperialist. Certainly the short shrift given to Hayti, because its govern- ment has collapsed and its people are starving, ought to serve as a warn- ing to the warring Mexican factions. Hayti got no such consideration or as much time to demonstrate whether she would settle down as Mexico has. Hayti affords a pretty clear in- dication of Mr. Lansing’s views and of his methods. It is not much over four weeks since the wholesale mur- ders in Hayti and the assassination of the president made an acute crisis there. Mr. Lansing waited for the facts, held an election for a president, which could not in the nature of things be a really democratic elec- tion, seeing that it was made possible by American bayonets, and then gave an ultimatum, returnable within twen- ty-four hours. Even in Berlin that would be thought to be “going some!” On the other hand, there is no doubt that the Secretary’s motive is, like Mr. Wilson’s, sincerely unselfish. He stands with the President in the President’s determination not to take one foot of anybody else’s territory, but he does not want to lose one day in the task of at least setting Hayti on the road to good government, however long it may take to get Mexico on the same road. Some time before his election to the Presidency, Mr. Wilson said that this seemed to him to be the time in the world’s his- tory when it was the duty of the larger nations to clean up the smaller ones who were misbehaving, both in their own interest and that of the world at large. Whether this posi- tion has been modified by the respon- sibilities of office, and certain events in Europe, no one knows. Certainly, Hayti would seem to indicate that it has not. At any rate, with Nicaragua, Santo Domingo, and Mexico, besides Hayti, Mr. Wilson has opportunities enough for putting the United States in the “big brother” business—a_ pol- icy which has its marked dangers, both for this country and for those whom we are to assist. And if he wants another country to help, why Liberia is in great need of it. Those who have been watching Mr. Lansing at work in Mr. Bryan’s place believe that he will not only be ag- gressive in reaching out for work, but that he will stand like a rock in every position he takes. It is freely prophesied that when Ambassador Bernstorff sees him in regard to the latest development he will find the Secretary of State adamant in his po- sition as to what he thinks Germany should do. There is every indication in fact that the Secretary of State will prove a very determined and un- yielding official, once his mind is made up. If Germany does not do what the Secretary asks it will be so much the worse for Germany. While he will not commit himself there are plenty of straws to indicate that in Mr. Lansing’s judgment it is a case of now or never with Germany, with a very brief period included under now. MICHIGAN TRADESMAN MUNITION EXPORTS SMALL. The arrival of $19,500,000 from Europe Sunday, in part payment of the increasing current trade indebtedness of England and France to the United States, is in many ways a striking in- cident of the day. This particular con- signment, although sent immediately from England, was not taken from the London market. It undoubtedly is part of the amount of gold (described in the dispatches as $40,000,000) which was shipped a week or more ago by the Bank of France to England. Such a ship- ment by the French Bank was made easy by the extraordinary manner in which the French people have responded to the request of their government that they bring their hoarded gold to the Bank to exchange for notes. Since that request was published, on July 2, no less an amount than $107,000,000 gold has been added to the Bank’s reserve; that great sum representing part of the hoards laid aside in safe corners, ever since the “Morocco episode” of 1911 foreshadowed the coming war. As for the indebtedness of the Allied belligerents to the United States, as a result of which this movement of gold to New York is occurring, that is some- thing which grows more spectacular as the war continues. In the popular mind, this excess of payments due to us from Europe, over payments due to Europe from us, is commonly ascribed to the enormous orders placed here for war material. Those shipments have uwun- doubtedly played their part; including exports such as horses and woollen and rubber goods, which must be largely destined for military uses, we have sent out since last August perhaps $170,000,- 000 more than in the same months of the preceding twelvemonth. But the Government’s report of our foreign commerce for July, just published, shows that as yet the “munitions exports” are but a relatively small part of our increase in outward trade. In the seven com- pleted months of 1915, our total export of merchandise ran $769,000,000 above 1914, while the surplus of exports over imports was larger by $900,000,000. HONESTY THE BEST POLICY. It is an unfortunate fact that the black sheep in any flock attracts more attention and comment than the nine- ty and nine which are as white as snow. If occasionally a lawyer proves recreant to his trust and abuses the rights of a client there are always plenty of people to denounce attor- neys as a class and declare they are all crooked and untrustworthy, for- getting that the proportion of those with shortcomings is considerably less than 25 per cent. of the total number. That same tendency is no- ticeable all over and everywhere, and, of course, when any one stops to think about it the conclusion is in- evitable that the characterization is unjust and unfair, but that does not prevent its being made the next time there is such an occurrence. The honest suffer indirectly from the faults and offenses of the dishonest and yet in all professions and lines of activity the proportion of honest is overwhelmingly greater than that of the dishonest. If some way could be devised whereby the dishonest September 1, 1915 could be separated and punished as they deserve without affecting any reputations but their own, a good deal of injustice would be averted. Goods are sold by sample the world over and in the great majority of cases the delivery is precisely what is ex- pected, and when the one black sheep puts itself in evidence it ought not to damage the whole flock. During the last year have had exceptionally attractive op- portunities to extend their markets. The European war has afforded them the opportunity of getting some very excellent and desirable contracts for goods wanted in a hurry and_ for which a high price is cheerfully paid. The London Board of Trade, in a re- port for the half year ended July 30, said that the imports of Great Britain, Germany, Austria, France and Bel- gium had decreased by an amount practically equal to the increase in exports from the United States. It is most unfortunate that incident to these handsome orders some Ameri- cans have improved the opportunity to send inferior goods, not up to the sample. This comes at a time when such dishonesty is calculated to do more than the ordinary amount of damage to American trade in gen- eral. Our exporters have had real market chances such as they have never had before and with them they must inevitably establish a reputation, be it good or bad. If it is good, they will have gained a foothold from which they can not be shaken after the war is closed, and there is renew- ed competition. If, on the other hand, it is bad, goods made in other countries will be purchased at the very first opportunity. Of course, no law can be passed to make men honest, but if the names of those who seek to defraud their foreign customers could be published, it would go a long ways toward putting them out of business and imposing the proper penalty. Americans —Ex(xUo(ow wee If any timid soul contemplating a trip to Canada is wondering whether he needs a passport or not, he should read what the Montreal Star says on this question: “We have taken our American visitors ‘on trust’ ever since we started to take American visitors at all which is for well over a century, and neither Canada nor the visitors have as yet found reason to make a change. Any citizen of the United States who wants to catch our fish or sample our hospitality, or inspect our scenery, or buy our goods, or sell us his, is as welcome and as free to come and go this year as ever before.” An American is treated no differently now than be- fore the war. Of course, if he is look- ing for trouble, he will find it, but otherwise a Passport is about as nec- essary as a flying machine. a It’s a case of love’s labor lost when a woman has to take in washing in order to support a worthless hus- band. ——_—_—__— Can a man raise his own salary with a cake of yeast if he needs the - dough? 1: teh A eS ee ee ea ae — —P KF OD ee ft Sy es es n 65 0-6 September 4, 1915 TOBACCO IN THE STORE. Whether or not tobacco is a prof- itable grocery line depends largely on the methods adopted by the gro- cer in catering to his tobacco trade. A large proportion of corner gro- ceries carry tobacco on a small scale. The man who is anxious for an after dinner smoke and doesn’t want to go down town for it can buy one at the next corner. Whether he will con- tinue to buy there regularly or will buy there only when he can’t buy elsewhere depends on the sort of smoke he gets for his money. There are few other speciaities so dependent for their successful han- dling upon the satisfaction given the customer. The habitual smoker who knows a good cigar can’t be persuad- ed by word of mouth that what you have just sold him is a good cigar; the “smoke” must speak for itself And it is the habitual smoker who patronizes the grocery cigar counter most liberally. The man who smokes only occasionally will, if he finds him- self without a cigar, put off buying until he can purchase at his regular cigar store. Therefore, the grocer who wants to sell cigars must aim to please the man who knows a good cigar when smokes one. Moreover, it is the small grocer—the man with the cor- ner store, the country merchant, the suburban storekeeper—before whom lie the largest opportunities for the successful handling of tobaccos. Down town, or in the large cities, the smok- er as a rule prefers to patronize the tobacco shop, the news stand or the drug store. The merchant who is thinking of “taking on” tobaccos, or the mer- chant who feels that he has not made a success of this line, should give its problems close and _ careful study. First, he should know what lines are popular in his community. Then, he should buy carefully and judicious- ly. As the success of the cigar busi- ness depends largely on his stock keeping its quality, he should not buy extensively, particularly at the start. When he knows pretty well how much tobacco his trade will make away with in a given time, then he can buy with greater confidence; but a hand-to-mouth system of buying is preferable at first even though it means narrower margins of profit. The care of the stock is important. For the proper keeping of tobacco, a certain degree of moisture is essen- tial. In the summer months, when there are no fires going, nature will look after the humidity of the atmos- phere without much outside help. But in the winter, when the store is heated artificially, the tobacco is apt to dry out very fast. A dried out cigar, as any smoker will tell you, cracks and peels very rapidly; and, once peeled, it is worthless from a smoker’s standpoint. The remedy is, to artificially main- tain humidity. The first essential is a show case or silent salesman for cigars and tobacco. This will not merely facilitate keeping the air moist about the cigars, but will keep out the MICHIGAN TRADESMAN dust from the sweeping, which other- wise not merely spoils the appear- ance -but seriously injures the quali- ty of the cigars. To keep the proper degree of mois- ture, place in the cigar case one or two bricks—the porous kind—thor- oughly soaked in water and _ then Placed in a bedding of moist sand. A wet sponge is sometimes used for this purpose, but it exudes too much moisture at the start and dries out too quickly. The number of bricks necessary can be determined only by experiment. It is necessary to watch the stock carefully, to see that it is neither too moist nor too dry; but the intelligent merchant can pretty quickly reduce his home made humi- dor to a system which will run itself with only a little attention. Keeping the stock in good condi- tion is the prime essential in catering to cigar and tobacco users. It is, in the long run, a far better advertise- ment than price cutting. In fact, price cutting should be avoided. Cigars and tobacco appeal only to the men of the family, and they represent the only grocery line which does appeal to the men; and as a drawing card for trade in other lines they are of little use to the grocer. They should be carried in stock as out and out Profit bringers, or else not carried at all. —— STONE VS. ROLLER PROCESS. Investigations on the keeping qualities of corn meal, recently completed by the experts of the Department of Agricul- ture, show that stone-ground meal, which on account of its rich oily flavor is so desired in the palatable muffin, hoe-cake and pone, spoils much more quickly than meal made in the modern mill by the roller process. For this reason the stone-ground meal should be eaten as soon as possible after milling, In this respect it is like milk and cream which are usually consumed within a few hours after being produced and which, under the most favorable condi- tions, can be kept in their natural state for only a short time. The roller mill meal is, in its keeping qualities, more like butter which can with proper care be kept in good condition, not indefinite- ly, but for a reasonable length of time. In those sections of the country where it is customary to take corn to the mill and carry back the meal, frequent trips should be made to the mill and only small quantities of corn taken at each trip so that the meal can be used up in a short time after being milled. The palatable, characteristic taste of the stone-ground meal is largely due to the oil contained in the germ of the corn. As the whole kernel of corn is ground in the stone or French burr mill this oil is pressed out in the process and imparts its flavor to the meal. In the roller mill process the germ is taken from the corn before rolling by a ma- chine called a degerminator, and but little of the oil gets into the meal. The germ, if allowed to remain in the meal, causes it to spoil quickly. So the very thing that imparts the desirable flavor to the meal will also injure its keeping qualities. In some cases in stone-ground meal the germ is removed by bolting after grinding. This improves the keep- ing quality over that of unbolted meal, but does not make it equal in keeping qualities to the meal made by extracting the germ before milling, The term “water-ground” meal applies to the product ground by stones without regard to whether the motive power is water, steam or electricity. At one time nearly all stone grinding mills were operated by water power, while roller mills were usually operated by steam, and so the term “water-ground” was used to mean the same as “stone- ground.’ In later years, however, steam and electricity have almost entirely dis- placed water as a motive power in mills. It is the milling machinery, and not the source of power, that determines the character of the meal that may be pro- duced. The keeping quality of corn meal is also greatly affected by heat and mois- ture. Other things being equal, the drier the meal the longer it will keep. It is the custom in larger mills and in some smaller ones to artificially dry the meal after milling. In wet sections of the country, or in wet weather anywhere, dried meal will very quicky absorb mois- ture from the atmosphere. Any kind of corn meal will keep much longer in cold weather than in warm weather. It should, therefore, be stored in a dry, cool place, s scaaaesennenauuanemeesee one ——— WONDERFUL GROWTH. Of all the Government departments the postoffice comes closest to the people. Just the other day was the 140th anniversary of the establish- ment of the system by Benjamin Franklin. Before that, the delivery of mail had been a private enterprise and under his direction it was made a Government service, At that time the system was a decidedly slender one, consisting of thirty postoffices, nine post riders and a schooner line that touched the various points on the Atlantic Coast. Even Franklin’s prophetic vision fell far short of ap- preciating the subsequent accomplish- ment, or the perfection of the con- venience provided. At present the department employs over 300,000 peo- ple in something like 56,000 post- offices and as well on boats and trains. At the begining nothing was carried but letters and now an end- less variety of things go through the postoffice. An authority says that as late as 1830 one small leather pouch held all the mail southbound from New York. Nowadays four million mail sacks are constantly in use. The postage stamp came into gen- eral use as late as 1847 and before that the postal agent collected in cash. In those days it cost 25 cents to send a letter 400 miles and now one can be sent 3,000 miles and more for 2 cents. It was thought a great thing when in 1851 the letter post- age was made 3 cents and it con- tinued so until 1883, at which date the present 2 cent rate was estab- lished. In these days the sale of postage stamps amounts to twelve billion annually. Every body is so familiar with and so accustomed to the postal service that they do not appreciate it as much as it really de- serves. A short message is sent across the continent on a postal card for a penny and any kind of a letter goes from New York to San Fran- cisco for 2 cents. The letters are dropped in the mail box on the street, collected by carriers, handled in the local postoffice, handled again by ex- perts in the postal cars, distributed at their destination and delivered at the office or residence of the recipi- ent with wonderful promptness and accuracy. Millions of money go through the mails and only a precious small percentage of it is lost. If a letter is delayed for a day or even a few hours in delivery there is a complaint about it and the complaints are wondrously few. The faithful- ness and the efficiency of the Post- office Department in this country can not be too highly praised. The De- partment contains a large number of experts and practically all of its em- ployes are efficient and faithful. Its growth in these 140 years has been phenomenal and the service deserves the very general and grateful appre- ciation of the people. ee Our dear old friend, the Spanish pris- oner who has been thrown into a dun- geon and who has a beautiful daughter and a large fortune, and who appeals to Americans to rescue the daughter and share the fortune, is with us again, un- der a new guise. He is a war prisoner now, charged with attempting to swing Spain to the Allies. He has a daughter 16 years of age, and he is dying. He will send the girl to America and give one-fourth of a secret fortune to the person who will take her. A faithful old priest is his only friend. If a person responds the Spanish prisoner writes for money to pay his daughter’s passage. The “Spanish prisoner’ has been ex- posed so many times that it would seem Americans needed no warning about the swindle, but he keeps writing. ee The Hood River, Ore., apple crop for 1915 is placed at approximately 800 carloads of fruit. Estimates vary from 60 to 70 per cent. of the crop of last season, when 900,000 boxes of fruit were shipped. Sam G. Camp- bell, chief inspector of the Hood Riy- er Apple Growers’ Association, who estimates the year’s output at from 65 to 70 per cent. of the crop of last year, said recently: “The fruit looks better to me now than it did a month ago. It is of a particularly desirable quality, making an attractive growth and attaining a color that is beauti- ful. The apples are larger than usual at this time of the year, the season being ten days advanced over the normal.” cesar ee Stomach capacities vary. In one sec- tion of this State recently a man boasted of his prowess as an egg sucker, and was given two dozen eggs by another man. When twenty-two eggs had been disposed of the owner smashed the other two, telling the egg beater that he ought to be dead by that time, but that ~he would not help along his demise. But this record is beaten by the man who ate at one sitting one dozen oranges, three pints of ice cream and a pound and a half of chocolate candy. | H - Sg ee ee ee ee enone iil 10 MICHIGAN TRADESMA'N September 1, 1915 FEC A yeppeetho Cdrreqespsrnnnd W. H. Acker, proprietor of the Richmond Bank, now in liquidation, paid the second dividend of 25 per cent. August 25, making half the payments due depositors. About $62,- 000 was on hand tor the payment, and although no definite time is set for future dividends, Mr. Acker says, they will be paid as soon as money due on mortgages, etc., is called in. Reconstruction work on the build- ing of the First National Jank of Three Rivers is practically complet- ed and it is expected that by Sep- tember 15 the block will again be ready for occupancy. The building has been entirely remodeled, and will be equipped with marble and plate glass. The furniture in the banking room which is 22 by 51 feet in size will be entirely in mahogany. At the rear will be a ladies room with coupon room adjoining. A coupon room for men will also be equipped. At the rear is a spacious directors room which will be entirely fitted in fumed oak. When the building is completed it is probable that it will be one of the finest bank buildings to be found in any of the smaller cities of the State. The Bay County Savings Bank of Bay City has had plans made for a handsome building to house its branch office on Kosciuszko avenue. This branch was originally started by the Lumberman’s State Bank, and when the latter institution was purchased by the Bay County Bank, the branch was continued, as it was one of the busiest of the Bank’s branches in the city. Its office has been in connection with the Polka-Spolka drug store, but the business has grown so rap- idly that an exclusive banking office has become necessary. The new building, to be located at the cor- ner of Kosciuszko avenue and Van Buren street, will be a one-story structure,, 23 by 40 feet, built of brick, with cut stone trimmings, and with a handsome front with heavy stone columns at the doors. It is expected that the building will be ready for occupancy before the end of the year. Bankers’ Association in Every State. There are now forty-eight — state bankers’ associations in the United States, every state in the Union hav- ing a thoroughly organized and op- erating association. Each state or- ganization is divided into groups, a a group being composed of members of the association in specified coun- ties or districts, who hold meetings at various times during the year for the discussion of such subjects and matter as pertain to the district in- cluded in the group. The state asso- ciation meets annually when subject matter involving the entire state is taken up and disposed of. So far this year all but six of the state as- sociations have held’ their annual meetings. The oldest association is the Illi- nois Bankers’ Association which was organized in 1880, and the youngest is the Rhode Island Bankers’ Associa- tion, organized in 1915. The Ameri- can Bankers’ Association, which is the parent of the banking associations in this country, antedates the first state association by five years, Many of the state associations have grown to such proportions that they in- clude within their membership prac- tically every bank in the state in which it is organized. They have a range of activity which is very com- prehensive. Whether their member banks are organized under state or National law they have a common purpose and are able to consider par- ticular matters of operation which are not within the scope of an organ- ization whose membership is not lim- ited by state bounds. It is estimat- ed that the number of banks which are members of the respective states associations is more than 23.500, while it is more probable that upward of 250,000 bank men are directly inter- ested in the activities of these state organizations.—Financial Age. —_.++—____ The Menace of the Agitator. The trend of the times is toward Government control of business. We thereby openly confess our weakness as a people. Government regulation is not a new thing, nor have previous experiments proven so alluring as to justify other trials. However, if the people want regulation and control of public utilities in this country, let it be intelligent and scientific and, above all, non-political. Municipal regulation 1s narrow, pre- judiced, and ignorant; therefore, harmful to all parties. It is narrow because the councilman, representing a particular ward, is dependent upon his constituents for political support and hence is easily responsive to their whims. Consequently he cannot con- sider the public utility from the broad survey of what is best, but must look at the question from a restricted viewpoint. It is prejudiced because resentment having been aroused by the yellow press and the political demagogue against the public utili- ty, brings into the matter passions and prejudices that have no place in regulation. The closer one stands to Fourth National Bank Savings Deposits United States Depositary Commercial Deposits 3 Per Cent Interest Paid on Savings Deposits Compounded Semi-Annually 1 3% Per Cent Interest Paid on Certificates of Deposit Left One Year Capital Stock and Surplus $580,000 WM. H. ANDERSON, President L. Z. CAUKIN, Cashier JOHN W. BLODGETT, Vice President J. C. BISHOP, Assistant Cashier Manufacturers and Merchants Find Frequent Opportunities to Save Money by Having on Hand Available Cash Idle cash is loss. Cash invested is not always available. Certificates of Deposit draw interest, and the money they represent will be paid on de- mand at this bank, or at almost any other bank in the country. The Old National Bank 177 Monroe Ave., N. W. Grand Rapids, Mich. I | September 1, 1915 prejudice and Passion the more blind- ed he becomes. This antagonism af- fects the councilmen who sometimes forget that the true interests of the public and the public utility are mu- tual. Municipal regulation is ignor-= ant and unscientific because the aver- age official has neither expert knowl- edge nor training in this field. No matter how honest and sincere he may be, the fact that he lacks expert knowledge disqualifies him for the position. In state regulation the commission- ers, removed from local influence, can judge dispassionately of the merits of any question. They are usually men of recognized ability and experience, having practical knowledge of finance, public service and law. By reason of their qualifications and the nature of their appointment, state commis- sioners are best qualified to know what is best for both the public utili- ty and the community. A municipality has no engineering Or accounting staff of experts, be- cause of the large expense involved, and the fact that these agencies are seldom required. On the other hand, a state commission, having jurisdic- tion over hundreds of cities, has both the means to engage experts and the necessary work to keep them stead- ily employed. For these reasons state regulation is more intelligent and sci- entific than municipal regulation. Its success, however, is due not so much to the law itself as it is to the intelli- gent application of the law and to the personnel of the commission. Wherever intelligent application of the law is directed by high class men, the result has usually proven. satis- factory to both the public and the public utility. I now come to one of the most dan- gerous and insidious influences oper- ating to destroy business, to disrupt society, even to undermine govern- ment itself. I refer to the socialistic and paternalistic propaganda cunning- ly concealed under the alluring slo- gan, “The People’s Dur- ing the past few years, a campaign of vilification and misrepresentation against business has been carried on by certain paternalistic and socialistic forces, known as the yellow press, the political demagogue and the pro- fessional labor agitator. Every busi- ness man, whether in the commercial field or in the public service, wel- comes intelligent criticism from the thoughtful press, the constructive statesman and the conservative labor leader. These latter types, guided by reason, experience and judgment, are progressive in the true sense—they aim to build up. The demagogue, on the other hand, directed by pas- sion, prejudice, and misinformation, invariably tends to destroy. The yel- low press, with its cry, “To hell with the supreme court,” has inculcated disrespect for properly constituted au- thority, and arrayed poor against rich, workman against employer. Political demagogues, spouting about “special interests preying on the poor,” advo- cate.the most drastic regulatory and inquisitorial laws ever devised in the history of the country. The professional labor agitator, not Rights.” MICHIGAN TRADESMAN 11 to be outdone, initiated the false and malicious doctrine that honest work- men are slaves and that the rich man got his wealth dishonestly. This per- nicious and disturbing agitation, car- ried on for years, has resulted in un- rest and uneasiness; society is dis- rupted; business seriously disturbed, and confidence in American securities greatly shaken. It is really one of the prime factors responsible for the present depression and unemployment existing in the United States. In this connection Senator Elihu H. Root declared: “No one knows whether great industrial or commercial or- ganizations, no matter how scrupu- lously they obey the law, are to be permitted to continue. No one knows when the malice and misrep- resentation of a disappointed com- petitor or the loose declamation of a demagogue may bring the new in- quisitorial powers of Government down to destroy credit and ruin an understanding.” These agitators do not tell their dupes that the rich man of to-day was the poor man of yesterday—and may be the poor man of to-morrow; nor that the poor man of to-day may be the rich man of to-morrow. They do not tell them that 90 per cent. of our rich men started life in the ranks of the poor. Nor do they tell honest workingmen that the poor have exist- ed from the beginning of the world and will be with us to the end of the world; that the rich man can keep his wealth only so long as he is able to do so—the moment his hands be- come weak, his wealth will be snatch- ed from him by stronger hands. No the demagogues never mention these facts—they would be telling the truth—and truth and demagoguery don’t walk hand in hand. The o'd saying: “It is only three generations from shirt sleeves to shirt sleeves,” is true in America to-day. In spite of the saying that “We are best governed when least governed,” these dangerous forces have almost succeeded in legislating us to death. Regulatory, inquisitorial and taxation laws of the most drastic nature have been put into force against successful business. During the five years end- ing December 1, 1914, more than 62,- 000 laws were passed by Congress and the various — state legislatures. John Marshall, famous chief justice of the Supreme Court of the United States, was aware of the danger of excessive taxation. “While the pri- mary purpose of taxation is to raise money for the Government,” he de- clared, “this power of tax has been used to destroy.” Glancing over the 65,000 judicial decisions rendered dur- ing the same period, is it strange that business men don’t know where they are at? Abusing the power of taxation, regulating prices of all commodities and instituting inquisitorial commis- sions were the usual methods adopted by Roman emperors to extort money from the people. It proved “easy picking” at first for the Government but rather hard of the “fellow who had to pay.” Eventually these abuses became so pronounced and the bur- den so heavy that gradually manufac- GRAND RAPIDS NATIONAL CITY BANK CIYFY TFRUST & SAVINGS BANK ASSOCIATED Combined Capital, Surplus and Undivided Profits $1,781,500 Deposits Exceeding Seven and One-half Million Dollars Business firms, corporations or individuals requiring reliable financial information relative to Grand Rapids businesses or business opportunities are invited to correspond with the investment departments of either the Grand Rapids National City Bank or City Trust & Savings Bank, which have at their imme- diate disposal a large volume of industrial and commercial facts. Avoid Costly Mistakes Take no chance of having your estate fall into inexperienced hands, no matter how small that estate may be. With the best of intentions but through lack of special training an individual executor or adminis- trator may commit costly blunders. By appointing this Company with its twenty-five years experience, financial responsibility and special training, your executor, you avoid these possibilities. Send for blank form of Will and booklet on the Descent and Distribution of Property. Audits made of books of individuals, firms, corporations and municipalities. THE MICHIGAN TRUST Co. of Grand Rapids 12 turing ceased, lands were abandoned and farms left uncultivated. The peo- ple were simply taxed and regulated to death. The story of Rome is the story of regulation, taxation and so- cialism tried out and found to be frightfully wanting. The people look- ed to the state to provide happiness, instead of seeking it in their family, among their friends and in their own business. The vast system of social- ism determined prices and wages throughout the country. The prices of all foods, grain, wine, oil, meat, fish and vegetables were on the non-com- petitive arrangement fixed by the state. Rome finally achieved an enor- mous non-competitive population. A gigantic leisure class resulted, pur- chased at the loss of individual lib- erty. Then came the reaction. Strip- ped of their ambition, deprived of an incentive to go ahead, regulated and taxed to death, the people lapsed into a condition of savagery—each one producing for himself. The Roman empire began to crumble. Never in the history the world was such so- cialistic splendor—and never-a great- er downfall. When an engineer wants to stop his train, he puts on the brakes. That is exactly what our Government has been doing to business—it applied brakes of all kinds, regulatory, in- quistorial and condemnatory. Re- ferring again to the impositions prac- ticed during the Roman empire; to the regulatory and inquisitorial laws; to the stifling of individual initiative; to the abuses of the power of taxa- tion; to the socialistic and paternal- istic tendencies of that period; to its degradation and final downfall; and then comparing those causes and re- sults with the present attempts to harass business; to fix prices; to throttle individual enterprise through Government control, regulation and ownership of business—comparing these two countries, the dead Roman empire and the present live United States, who, I ask, can declare with any degree of certainty that the downfall of the great Roman nation may not, from identical causes, be repeated in our own time? In laying the foundation of the United States, the wise patriots and statesmen in convention upheld the fundamental truth that progress and prosperity depend upon liberty and freedom. Thomas Jefferson, founder of the present Democratic party, in extolling this principle, declared, “Agriculture, manufacturing, com- merce and transportation, the four great pillars of our prosperity, are most thriving when left most free to individual enterprise.’ In these few words he makes clear two funda- mental principles of widest interest to-day. He declared that liberty and freedom of the individual are abso- lutely essential to prosperity. He also made clear that prosperity is based on individual enterprise. In other words, Thomas Jefferson, the patriot and statesman, would be op- posed to the regulatory Interstate Commerce Commission, to the Sher- man anti-trust law, and to the many other inquisitorial and _ regulatory commissions now in existence. He MICHIGAN TRADESMAN would also be opposed to Government control or ownership as being in con- travention to the basic principle that all social and jndustrial progress is founded on _ individual enterprise. When we compare Jefferson with those men in public life to-day who profess great reverence for him and endeavor to emulate him we are con- strained to believe that somewhere between then and now the connec- tion was rudely broken off. Jeffer- son declared for perfect freedom and liberty; certain so-called followers of Jefferson insist on restricting lib- erty and freedom. Jefferson held that individual enterprise is the basis of progress; the policy of the present administration seems to be to deny this principle in an attempt to force Government ownership and operation of merchant marine. Truly, there is a difference between patriotism and politics. The imminent danger to the United States lies in the growing power and the sinister influence of demagogery, ignorance, socialism and paternalism. The only effective antidote for this peril is in the leadership of real men. We must have intelligent, fearless, patriotic leaders who, in the fight for a return to true democratic princi- ples, will not be influenced by the passing clamor of the mob, nor swerved by the vomiting of press or political quackery. We must aid these leaders in con- signing the yellow press to the gar- bage can and clamping tight the cov- er. We must assist them in exposing the political demagogue in all his sel- fishness, dishonesty and quackery. We must help them in suppressing the blackmailing professional labor agitator. We must co-operate with them in demanding a return to the fundamental principles of liberty, freedom and individual initiative, un- der which our country prospered so gloriously for a hundred years. These results accomplished—and they can be brought about only by arousing Americans to their danger—then pa- ternalism, socialism and other non- American forces will be destroyed, and liberty and freedom purchased by the blood of our forefathers will be preserved as a priceless heritage to posterity. Herein lies our duty as true Americans. James T. Lynn. Detroit, Mich. —__ +5 _ Economy for the United States. It would be a fortunate thing if knowledge of the destruction and waste going on in Europe would prompt the people of other countries, including the United States, to make a study of practical economy, and of its benefits, not only to the individ- ual in saving something for a rainy day, but to society as a whole in pro- viding capital for industrial advance- ment. In these days of growing so- cial consciousness perhaps not enough emphasis is laid upon the last named results of savings. No great under- taking, the purpose of which is to increase the supply of articles of com- mon consumption, can be carried out without capital, and capital is provid- ed by savings. If the war has check- ed the progress of the world, as we Most business men are called upon, at sometime, to adminis- ter an estate where the situation demands the selection of conservative investments with as good yield as goes with “maximum” security. Municipal and first mortgage, serial, real estate bonds and certain kinds of public utility bonds are peculiarly fitted for such investments. Howe SNOW CORRIGAN & BERTLES es BEd Mp See LELA p V SS fy ZL A AMMA SSS SSH MICHIGAN TRUST BLDG GRAND RAPIDS MICHIGAN INVESTMENT BANKERS will give you the benefit of their experience and the same competent counsel that has won for them the confidence of their large clientel and many banker patrons. THE PREFERRED LIFE INSURANCE CO. of America offers Old Line Insurance At Lowest Net Cost What are you worth to your family? Let us protect you for that sum. The Preferred Life Insurance Co. of America GRAND RAPIDS, MICH. GRAND RAPIDS SAFE CoO. Agent for the Celebrated YORK MANGANESE BANK SAFE Taking an insurance rate of 50c per $1,000 per year, What is your rate? Particulars mailed. Safe experts. TRADESMAN BUILDING GRAND RAPIDS, MICHIGAN Preserve the Integrity of Your Estate By placing it in custody of this Company which has the unqrestioned advantages of Assured Existence Financial Responsibility Collective Experience and State Supervision [RAND RaPins TRUST [[OMPANY Capital and Surplus $450,000 Ottawa and Fountain Grand Rapids, Michigan September 1, 1915 September 1, 1915 know it has, savings, wherever made, will help to counteract the effects. There is a common but mistaken idea that people of wealth render a public service by spending money in extravagant living. This is on the theory that they are “distributing” it. but they would distribute it just as effectual if they paid it out for any industrial investment, and in that event instead of there being nothing to show for the disbursement there would be a permanent addition to the productive wealth of the country. Thus, if $10,000 is spent upon a din- ner, there is, indeed, a “distribution” for music, flowers, service, etc., but if the same amount is spent for drain- ing a swamp a similar “distribution” occurs, and there is also a permanent increase in the food supply of the community, The people of this country are far more able than any other people to increase their savings, first, because their income is always much larger, and again, because they are now suf- fering less from the war than any other people. This country, there- fore, has it in its power to do more than any other to repair the ravages and. make good the losses of the war. There are other reasons especially applicable to ourselves for encourag- ing saving at this time. There is now afforded the best opportunity this country will ever have to buy back its own securities from foreign owners, thus coming into more complete own- ership of the properties they repre- sent, and there is also the opportun- ity to make the United States a cred- itor Nation by means of investments in other countries, particularly the developing countries of this hemis- phere. The people of these countries are now, more than ever, expectant and hopeful that we will become in- terested with them, and relations may be established that will become of great mutual value. Furthermore, when the war is over, there will be extraordinary opportunities for the use of American capital in other parts .of the world, not only for direct prof- it, but in ways that will create per- manent outlets for American goods. It would be a fine thing for every, citizen of this country to save mon- ey enough to provide in comfort for his old age; that is an admirable pur- pose in itself, but when it is con- sidered that in so doing he would not only protect himself but help to place his country in the forefront of the world’s industrial progress, another motive is added, worthy in itself of a National propaganda. —_>2>—__ Being a Capitalist Without Money. In legitimate sense of the term, every man is a capitalist. Capital is not necessarily money, although mon- ey is often thought of as the only thing that is capital. A man may have plenty of capital who hasn’t a cent of money. A man who _ has brains and knows how to use them, or muscle and knows how to use it iS a capitalist in the best sense of the term, for his capital is less liable to be lost by unwise investment than if it were just money. At any rate, he can control it more certainly and with MICHIGAN TRADESMAN less interference from other people. The only things he has to take chances on are his health and_ his habits. If he takes care of them his capital is safe. Very often men whose capital is all in their trained minds or their skilled hands do not realize just how well they are capitalized when meas- ured in dollars and cents. Suppose a young man is able to earn $100 a month. It may never have occurred to him that his capital is equivalent to $20,000. But that is all that $20,- 000 would earn for him at 6 per cent. if he had it working for him. Then, if he increases his wage by efficien- cy and diligence, instead of “watch- ing the clock,” until it amounts to $50 a month more he has increased his capital by $10,000. There is this difference, though, be- tween the man whose capital is mon- ey earning 6 per ‘cent. and the man whose capital is his earning capacity, that the latter makes his capital safer every time he increases it. The man who tries to get a bigger return on “his money capital by loaning it at a higher rate or speculating in stocks stands a good chance to lose what he’s got, but the man who increases his earning capacity by making him- self able to do his work better puts an insurance policy on his capital by creating a more permanent demand for his services. It is a good thing for a young man to think of his earning capacity as his capital and figure how he can increase it. He will be surprised to see how much better off he is, measured in earning capacity of money when he has added $10 or $20 to his monthly income.—Minneapolis Tribune. — 72> The Day of Opportunity. When Europe, penitent and pros- trated, turns to the rehabilitation and reconstruction of peace there will be a struggle for industrial supremacy the world has never witnessed. In our desire for American eminence we must be equipped for the struggle. We have the resources, the genius, the talent, the efficiency to justify the highest aspirations, we have the en- couragement of marvelous develop- ment already made. But, if we mean to go on, if we hope for the maintain- ed stride of this new-world giant of industry and commerce, we must hold him unshackled and unafraid. We see him hesitant and halting, influ- enced by fear that comes from attack at home. There ought to be an Amer- ican spirit and an American aspira- tion to inspire and encourage. We want big business and little business and profitable business—all righteous business. We want big factory and little factory and successful factories everywhere. We want the progress for which they pave the way, we want the attainments which they make pos- sible. We want law and its enforce- ment, but we want the laws convey- ed from that high plane which gives a view of the miracle accomplished, and a mental grasp of the possibili- ties yet to come. We want the most and best of manufacturing, not be- yond the law and aloof from public opinion, but within righteous law and in full understanding with the public sentiment which makes it. Let us have realization and appreciation, and find new encouragement and more favorable conditions to go on, ever on, to the peaceful commercial conquests of the earth. By day we shall hear the tread of our invisible industrial armies moving on to tri- umphs of tranquility, and by night there will echo to the very heavens the rejoicings of a fortunate people, singing their praises—“Glory to God in the highest; on earth peace and good will toward men.”—U. S. Sen- ator Warren G. Harding. —_—_+2>____ There are desirable kinds of monop- olists. Among them is the man who attends to his own business. Kent State Bank Main Office Fountain St. Facing Monroe Grand Rapids, Mich. Capital - - - ~- $500,000 Surplus and Profits - $500,000 Resources Over 8 Million Dollars 345 Per Cent. Paid on Certificates Largest State and Savings Bank in Western Michigan #0 aegis anny ethos Praia sd Aiea BOATS Graham & Morton Line Every Night 13 SS MG LT MEL EG (t+; . Z ae AI SEASSSAS TMT) MULT) MEL, | MLS), 7 My Mis _/ MAW Y (Mm (OD MY (RT LY OT MS Tf BS, ee (0) MT) We want accounts of merchants and individuals in any form and will pay highest rates of interest paid in Grand Rapids Incorporated banks of Grand Rapids have never suffered a failure Gen Rips G ncsPanie Incorporated 1870 Temporary Quarters Adjoining Corner Ionia and Monroe Ave. THE GRAND RAPIDS VETERINARY COLLEGE Offers a Three Years’ Course in Veterinary Science Complying with all the requirements of the U. S. Bureau of Animal Industry. Established 1897. Incorporated under State law. Governed by Board of Trustees. Write for Free Catalogue. 200 Louis St. Grand Rapids, Michigan MACAULEY SAID Those inventions which have abridged distance have done the most for civilization. USE THE BELL And patronize the service that has done most to abridge distance. AT ONCE Your personality is miles away. Every Bell Telephone is a long distance station. AUTOMOBILES AND ACCESSORIES Savings Responsible for Legitimate Reductions in Price. In looking over the announcement of 1916 models which automobile manufacturers are putting on _ the market and comparing them with the same cars of a year ago, what first strikes one is the marked reduction in price. To find a new car offered for several hundred dollars less, in each case prompts an enquiry into the manufacturer’s reason for the lowered price. There are several ex- planations possible. Those which are legitimate reduce themselves practic- ally to the manufacturing and mar- keting at a lower cost. Manufactur- ers who have been able to arrange their plants and purchase their raw materials on such a basis that they can honestly give the buyer the same car of the year previous at a lower price are deserving of the rewards of a profitable business because of the constructive efficiency of their or- ganizations. At the same time the buyer of an automobile is confronted with this problem when he compares prices of the 1915 and 1916 models of any cer- tain car. If the manufacturer de- clares that the new automobile is the same as the 1915 model, except that the price has been reduced, the buyer must whether or not the manufacturer js dealing candidly with him in saying the car has now the Same value in it that the 1915 car had. For instance, if a 1915 car at $1,- 600 is succeeded by what the manu- facturer says is the same car in a 1916 model at $1,200, and the manufactur- er in reality has been forced to take out $300 in intrinsic value to meet the price, then the buyer has not been treated fairly. He has relied on the manufacturer's statement that the ma- terial, construction. and finish are the same, whereas inferior materials may have been used. consider An honest reduction in price may be occasioned by savings other than what may be possible through quanti- ty production only. The automobile industry is becoming standardized and savings are being effected through the use of methods which up to the present have been in expensive, exper- a imental stages. Experience, as we have found in the Studebaker plant, is a big factor. Builders of motor cars have learned many short cuts that reduce the cost of manufacture without lowering the standard of the product. They are now able to build or buy machinery to do certain parts of the work much quicker and at a great deal less cost than it could be done by hand. Another great saving that can be made by an efficient organization is that made in the expense attached to the marketing of cars. While this is outside my province, I none the less have great admiration for the sales force that can take the car from the production department and get it to the user with the least possible ex- pense. The cost of electrical equipment and some other purchased parts is lower than last season. These man- ufacturers, because of increased pro- duction, improved methods and ex- perieice are able to produce at a low- er cost. With all these savings the conscien- tious manufacturer is able to put a Should one be found who made a reduction with- out changing his manufacturing or purchasing methods or gaining through quantity production, then the public’s suspicion that the former price was too high would be correct. James M. Heaslet. lower price on his car. See the new Cadillac Eight It’s the Peer of Them All Western Michigan Cadillac Co., Ltd. OSCAR ECKBERG, Mgr. 19-23 LaGrave Ave. Grand Rapids, Mich. What's in a Name? UPMOBILE SERVICE The squarest deal for you and your Hupmobile Its distinctive feature is a book of 100 coupons which every buyer receives with a 1916 Hupmobile, and which can be cashed at any Hupmobile station in the United States or Canada. — coupons entitle the owner to 50 hours of free r. The man of superae moter car coretee la We urge you to have your Hupmobile dealer to give you full particulars. 1916 Hupmobile Prices:—5 Passenger Touring $1085, 7 Passenger Touring $1225, 2 Passenger Roadster $1085, 7 Passenger Limousine $2365, 5 Passenger Sedan $1365, 2 Passenger All Year Coupe $1165. 5 Passenger All Year Touring $1165—F. O. B. Detroit. By all means see the Hupmobile be- fore buying. Write, phone or call for demonstration. GEORGE S. THWING & CO. 572 Division Ave. So. Cit. 1417. Bell 1427 GRAND RAPIDS FOUR MODELS oo er ee Bll altel dtontebeta A-3 Capacity...... 1500 Lbs. . sitters B-3 Capacity ...... 2000 Lbs. ee” C Capacity ...... 3000 Lbs. D Capacity ...... 4000 Lbs. Write for Catalogue There is a MENOMINEE MOTOR TRUCK Especially suited for your business Built by the D. F. POYER CO. Estab. 1910 MENOMINEE, MICH. BURTLESS MOTOR SALES CO. Michigan Distributors 400-410 Washington Ave. No. Lansing, Michigan CHOICE TERRITORY OPEN TO RELIABLE DEALERS APPERSON SIX—The American Beauty Car Four Passenger Roadster, Aptly Called The Chummy Car, $1550 Five Passenger Six, $1485; Seven Passenger, $1550 PHELPS AUTO SALES COMPANY, Michigan Si. and Lafayette Ave. Distributors APPERSON and KING Cars GRAND RAPIDS Every unit standardized One to five ton capacity SERVICE MOTOR TRUCK COMPANY A. C. LUCE, Branch Mgr. GRAND RAPIDS MODEL 5 DORT TOURING CAR, fully equipped wit i Starting and Lighting and Demountable ane, 2 the ane able low price of $650.00. See the DORT before you buy. OSWALD MOTOR CAR Co. 66 SHELDON AVE., S. E. GRAND RAPIDS, MICH. September 1, 1915 915 September 1, 1915 How to Motor From Chicago to Grand Rapids. A Grand Rapids motorist recently took his machine to Chicago by boat, but made the return trip in his own conveyance. He describes the route taken as follows: From Jackson and Michigan boule- vards the route goes south in Michi- gan avenue to Garfield boulevard (Fifty-fifth street), and then turns left through Washington Park, con- tinues south to the end of the park and then turns left across Cottage Grove avenue, entering the Midway and following thistothe entrance of Jackson Park. At Jackson Park turn to right and follow the main drive, and then turn right in South Shore boulevard, passing the South Shore Country Club on the left. Continue south to Seventy-first street, turn left for two blocks and turn right in Bond avenue to Eighty-third street, then turn left with trolley and turn right in Burley avenue, following this to the end of the street, which is Eighiy-seventh street; turn léft with trolley and take the next right turn in Buffalo avenue to Ninety-second street, turn left for one block and then turn right on Ewing avenue. At the mileage of 14.1 Indianapolis avenue is passed on the left.. Con- tinue south in Ewing avenue to One- Hundred and Sixth street, turn right four-tenths of a mile and then turn left in Green Bay avenue. Follow- ing Green Bay avenue’ south turn right and left with the road and again turn right with road across railroad tracks, passing the General Chemical Company on the right, turn left in Car- ondolet avenue, crossing small wood- en bridge and railroad to One Hun- dred and Thirty-second street, turn left for one block and then right in Baltimore avenue through Hegewish, nineteen miles. Follow Baltimore avenue to the end and then curve left in Brainard avenue through Bur- ham, paralleling with railroad on right, turn left at the end of the street, Goslin avenue, and turn right in Sheffield avenue, across trolley and railroad tracks, continue to the end of the street and then turn left in Hoffman street for one block and take next right turn in Hohman ave- nue, crossing railroad tracks and bridge over the Calumet River to the center of Hammond, which is twenty- two miles from Chicago by road and serves as a route center for all the trunk line automobile roads that leave Chicago for points in the East and Southeast. Due to the fact that the shore route through Whiting and Gary is in poor condition, the ma- jority of the motorists who have Michigan for their destination, have been going through Hammond and thence east through Hobart, Chester- ton, and Michigan City. Instead of going direct east from Michigan City to South Bend, a shorter route to Grand Rapids is via New Buffalo, Three Oaks, Galien, Buchanan, Niles, Decatur, Dowagiac and Kalamazoo. —_>+>___ Year's Automobile Exports Double Previous Record. Figures for automobile exports from the Department of Commerce MICHIGAN TRADESMAN at Washington, with information compiled by the National Automobile Chamber of Commerce, show that for the year ended June 30, American manufacturers exported 37,870 motor vehicles, valued at $60,254,635, with parts valued at $7,000,000, making the total exports of the automobile indus- try $67,254,635—an increase of more than 100 per cent. over the sales for the previous twelve months, which amounted to $33,198,806. While the greatest increase has been in trucks to European countries, pas- senger car exports to Europe show a substantial increase, although there was a falling off to South America and Canada. The United States ex- ported 13,996 trucks, valued at $39,- 140,682, and 23,880 passenger or pleas- ure motor vehicles, valued at $21,113,- 953, with parts valued at approxi- mately $7,000,000. By appealing to all classes of buy- ers and giving those wonderful values that obtain from scientific engineer- ing, manufacturing and selling, this country has made giant strides in the manufacture and distribution of mo- tor cars, now such important factors in everyday life, until it is supplying the demands of the entire world and creating a reputation for the Ameri- can product that assures permanent leadership. The United Kingdom was the best customer during the year, taking 13,- 934 trucks and passenger cars, valued at $21,149,000, with France the next heaviest buyer with 5,441 vehicles, valued at $13,776,000. Other Europe, which includes Russia, purchased 4,- 249 vehicles, valued at $10,720,000. Last June was a record month, with the astounding figures of 2,990 trucks and 4,418 passenger cars, valued at $13,364,000, which, with the extraor- ordinary sales of cars in this country, gives ample evidence of the wonder- ful productive capacity of the Amer- ican motor car builders. Say ypuuuuyy GOOD-BYE {Ss » | to Yi f Y TIRE Ys TROUBLES Put on DIAMONDS SHERWOOD HALL CO., LTD. Distributors Grand Rapids, Mich. The Reo Fruit Car Large Capacity—Light Expense Because it saves 50% of your time, or will increase your earnings 50%. You need a Reo because the Company is financially the second strongest in the world, enabling you to get service and repair parts during the life of your car. Is it not worth considering? A postal card will bring you full information including specifications, etc. W. D. VANDECAR 129-131 Jefferson Ave., S. E. You Need It Grand Rapids, Mich. Write for terms. SAXON SIX *785 The Equal of Any $1200 Car on the Market Territory in Mecosta, Montcalm, Ionia, Ottawa Allegan and Barry Counties open for live dealers. GRAND RAPIDS SAXON COMPANY 572 Division Avenue, South » 15 The King Eight will duplicate any stunt that any automobile, at any price, will perform, and the King Eight sells for only $1350. The King Eight can take any of Grand Rapids hills on high so easily that it makes the owners of luxury priced cars sit up and THINK. Fifteen to twenty miles to a gallon. Economical on Oil, Tires and Repairs. Make your Demonstration Appointment Phelps Auto Sales Company Western Michigan Distributors for The New King Car and the Apperson Supplies and Accessories Michigan Street and Lafayette Avenue Grand Rapids, Mich. An Association of Automobile Owners Organized to Save Money on Tires and Accessories WRITE US Automobile Owners | Purchasing Club 113 Crescent St., N. W. Grand Rapids, Mich. CEES. MANY NEW INDUSTRIES Which Have Been Stimulated by the War. If the European war continues two years, new _ industries of priceless value to the American manufacturer will be rooted here, provided Con- gress enacts the necessary legisla- tion. The net gain of the United States through the armed struggle in Europe is not to be measured in terms of increasing exports, for the figures will decline sharply as soon as the war ends. Rather will per- manent benefit come to American in- dustry through a forced education of our people how to make for them- selves articles for which hitherto they have been dependent upon Germany. Indeed, it may be said that almost the only wholesome effect of the great war, as far as the United States is concerned—an effect legitimate as devoid of the element of taking advantage of a neighbor’s neces- sities — has been to give the whole country a keener and more vivid appreciation of our own natural resources and to demonstrate that we can meet our own industrial needs in- dependently of foreign assistance. A Transient Stimulus. Some of the industrial stimulation due to the war is feverish and tran- sient. Huge war orders will be filled and immense profits taken, yet the manufacturing communities producing the goods may receive no permanent benefit from their activity. This con- dition naturally applies chiefly in the production of arms and ammunition. We have profited, first, from the de- mand for guns and projectiles, in con- sequence of which the machine-tool trade has boomed as never before. Fortunately, many of the tools of this kind created to manufacture muni- tions will be available for ordinary Purposes. The country will receive an indirect profit, therefore, through the equipment of plants which will make eventually for’ own military pre- paredness and willalso remain for the development of the automobile trade or any other line of metal working for the product of which there may be a possible demand. A second trade benefiting directly from the war is leather. Millions of dollars are being expended in the United States by the belligerents for saddlery, harness, belts, boots and shoes, etc., and this demand in turn has stimulated business for the man- ufacturers of shoe machinery, who have been compelled to equip Amer- ican plants with apparatus far in ex- cess of any normal demand. Here again, however, the ultimate profit is indirect, although it may be substan- tial to a certain extent, for a busi- ness is never injured by being de- veloped to its highest point of effi- ciency and production. Promise in Chemical Field. It is in the field of chemicals, how- ever, that the United States has been most lacking, and finds greatest prom- ise. One of the first and most em- barrassing demands made upon us in connection with the making of shells was to supply the explosive contents an Aa eee ern een of the shell, of which picric acid and trinitrotoluol are the bases. For these and the manufacture of dye- stuffs the United States had been de- pendent upon intermediary coal-tar products obtained from Germany. With a waste at our coke ovens es- timated at one hundred million dol- lars a year, we had been paying Ger- many ten millions a year for chem- icals indispensable in the production of dyestuffs, textiles, paper, inks, feathers, paints, varnish, and many other articles. When the war opened, carbolic acid went from 9 cents a pound to $1.50, aniline from 10 cents to $1.30. These and _ naphthaline, ammonia, benzol, and other substances vital to the trades using them are all prod- ucts of coal tar which National waste- fulness for years had permitted to go off into smoke at the coking plants. In textiles, the cost for colors is only 1 or 2 per cent. of the total produc- tion, yet fabrics without color have a use so limited that if dyestuffs could not be obtained the textile in- dustry would be ruined. The apparent decree of fashion that reigning col- ors this summer should be black and white was not a decree of fashion at all, but a precaution, if not a neces- sity, in view of the scarcity of other colors for use in the textile mills. For months the textile trade stood aghast over the likelihood of dye- stuffs famine, and the situation now is extremely critical. American ingenuity, it developed, however, lacked only initiative. The chemists and the coke burners set to work and to-day the great coking plants are rebuilding their ovens and recovering from the coal gases the precious chemicals which are the life blood of a thousand useful trades. Edison was among the first to seize the opportunity here offered, and he promptly equipped a plant for mak- ing carbolic acid and other needed products, one department of which alone is said to be paying him net from $1,500 to $2,000 a day. The war has advanced the price of ben- zol from 25 cents to $1, and of toluol from 35 cents to $2.50.. These funda- mental derivatives are being made in increasing quantities at the Edison and other plants, and their manufac- ture need not be abandoned at the end of the war, if the Congress of the United States possesses courage and business judgment. The Potash Industry. Another great line of industry stimulated by the war is potash. Ger- many had a monopoly of potash salts, which we imported annually to the value of $15,000,000, or half the Ger- man supply. Two-thirds of these shipments were distributed as fertil- izers. Not only had Germany the greatest potash beds in the world, but the output was trust-controled, and the United States had either to buy at German prices or go with- out. It long had been known that the familiar kelp of the seashore was rich in potash and our scientists had learned that the giant kelp of the Pacific, which floats in seemingly in- exhaustible quantities, could be made MICHIGAN TRADESMAN to yield 16 per cent. of this precious salt. With the German supply cut off by the war the extraction of pot- ash from kelp received a stimulus that might never have come, and now capitalists stand ready to render the United States relatively independent of the potash barons of Germany. Even the Philippine government has begun a study of the seaweed col- lected on the shore of Manilla Bay for the purpose of encouraging the extraction of potash for the farms upon the islands. Here is a new in- dustry of basic importance whose de- velopment, if not its discovery, will ‘come as a direct result of the Euro- pean war. The value of the Ameri- can crop of potash is estimated at $90,000,000. Several minor industries are cer- tain to develop as an outgrowth of the war, as for example, the produc- tion of salicylic acid, much used in the making of medicines, foods, and colors. The use of the lignites or brown coals of Washington and Mon- tant has been greatly stimulated. Ammonia, coal tar, carbolic acid, and gas are being derived from them, while the powdered residue is made into briquettes which burn as well as coal. Color Products. The outstanding discovery resulting from the inconveniences caused by the war is perhaps that we have in the United States and can recover from our own ovens all the crude ma- terial and intermediary products the color industry needs. The bogie of German secret processes is not a se- rious one, for our handicap in the past has not been ignorance so much as lack of crude material. But the Ger- man chemical plants are strongly in- trenched. The number of manufac- turers is relatively few, but they com- mand resources amounting to $400,- 000,000 and they act as a unit in pro- tection of their own interests. They have no intention of letting go the immense foreign trade of which the war has temporarily deprived them, and the moment peace is declared they will release their goods at the best prices they can get. If forced to fight for the market, they not only will undersell all other competitors, but they will be able to keep up the battle as long as necessary. It is not only conceivable, there- fore, but it is expected that the American plants herein described will be called upon as soon as the war ends to meet competition which will Prove absolutely fatal unless Ger- man (and Swiss) products are com- pelled to enter the United States market on fair terms. Business will imperatively demand of Congress that the dumping clause which the Sen- ate eliminated from the Underwood- Simmons Tariff bill shall be enacted. The law, to be effective, must prohi- bit the import into the United States of articles invoiced at a value below the current market value in the country of origin. Such an invoice, the experts say, the law must regard as prima-facie evidence of intent to undersell. Another necessity of our new in- September 1, 1915 dustrial future and one not so easily provided is men of exceptional ac- quirements who combine administra- tive and technical ability in the high- est degree—in a word, a few more Edisons. —_o¢_ Who Pays for National Advertising? On every hand, especially in con- nection with the war, we hear com- plaints regarding the high cost of liv- ing. With the fact confronting him that upwards of $600,000,000 is spent yearly in advertising in the United States, the consumer is asking: “Who pays for all this publicity of Nation- ally advertised products?” Somebody has to pay, and does it not come out of the consumer in the form of high- er prices for the goods? But, stop and consider the fact that prices on advertised goods have not changed in the last few years. While nearly every other commodity has in- creased in price, from one-third to one-half, the prices on advertised goods remain the same as they were ten years ago. Uneeda Biscuit, Men- nen’s Talcum Powder, Colgate’s Soaps, and innumerable other Nation- ally advertised products are no high- er. Their quality is improved, their packages are improved, yet the price is the same. The consumer of Na- tionally advertised goods gets more for his money to-day than ever be- fore. Of course, costs of production of advertised goods have increased with that of all others. The manu- facturers’ margin of profits is small- er. Who, then, pays for the advertis- ing? Increased sales and production’ is the answer. It takes no argument to prove that the cost of manufac- turing a hundred articles is less in proportion than that of making one. But increased production without a corresponding distribution is worse than useless. The problem of pro- duction is small beside that of distri- bution. Anybody can increase the production of his goods, but the main thing is to turn them into money— quick! National advertising is the solution. It is the most direct and certain way of increasing the manufacturer’s busi- ness. With each increasing sale the selling cost is lowered, as with each increase in production the manufac- turing cost is lowered. The cost of advertising then is covered in the volume of ‘business it creates. Ask any dealer which would bring the most at a forced sale, a stock of Nationally advertised goods or an equivalent value in a collection of miscellaneous and unknown articles. Every man who has ever stood be- hind the counter knows how hard it is to work off a substitute when a Nationally advertised article has been called for. Compare the time taken to sell an advertised article with that needed to sell an unknown one. From the standpoint of the dealer, then, advertising raises the value of his stock and reduces his selling cost. —Good Storekeeping. —_+.___ If a young lady should attempt to escape from the penitentiary would the pen hold her? D September 1, 1915 MICHIGAN TRADESMAN 17 Buy Holiday Goods Early! Insure Your Holiday Profits! A ec d ee eeregeee Se: Wee Wines eam | RSE TSI Lc een Ae eee | Our 1915 Holiday Stock, both in variety and : quantity, is 100 per cent complete. To the best of our knowledge and belief, we are the ONLY whole- sale concern in America of which this can be said. : This highly desirable situation is due solely to 7 the fact that our resident buyers were kept at work during the fall and winter storing goods in our all- , the-year warehouses at the various toy centers of Europe. : Buyers who come into any of our houses within the next few weeks may count on finding the as- sortments and prices so normal that they will be spared the penalties which less fortunate or less forehanded buyers will most certainly suffer. nee Prices will as usual be marked on the goods in PLAIN FIGURES. Cp. ey ee et Insure your Holiday Profits by early buying. ee Rh UN BUTLER BROTHERS Exclusive Wholesalers of General Merchandise NEW YORK CHICAGO ST. LOUIS MINNEAPOLIS DALLAS - OS we Se ee ee y= TA VVE att (CE S: (Cf Some Advantages of The Quiet Voice. If it were possible to figure out in advance just what sort of an adver- tisement would attract favorable at- tention and secure a the game of business would be less of a gambling proposition than it is. But although we can’t know everything, that is no sign we can’t know some says Fame. Investigators been applying the laboratory method to advertisements, and as a consequence they have worked out some of the laws that govern appeal and response. One of these is that while a large will bring more answers than a small ad- vertisement, the small advertisement repeated will than the large advertisement, and will not only draw more absolutely, but more in proportion. A quarter page four times repeated will pay better, then, than one full page one time. Another fact established by the laboratory method is that a violent advertisement defeats itself. The very violence of its onslaught on the attention provokes reaction—a sort of self-protective closing of the avenues of attention against an assault. response things, have advertisement draw more We know how it is in dealing with people. Let a man approach you with an aggressive demand that you do so and so, or with a violent argu- ment in support of his cause, your natural human instinct is to stand back and refuse. We have a whole- some objection to being bullied. On the other hand, a quiet, well-bred voice predisposes us in favor of the arguments it is advancing. We are ready to be convinced by a gentle- man, and a gentleman does not ram his opinions down our throats. The natural tendency of the adver- tiser is to go on increasing his em- phasis and piling one point upon an- other. Naturally enough, the old ar- gument is so familiar to him that it seems tame and lifeless, so he screws the key up and forces the note, and he doesn’t realize that he is shriek- ing and that his unwilling listeners may be tempted to put their fingers in their ears. To guard against this tendency, it is necessary to get away from the advertiser's standpoint at frequent intervals, and look back at your work from the outside. It will be immediately apparent that we lis- ten most willingly and amiably, not to the who out-shriek their fellows, but to those who carry into their business appeals the air of quiet good breeding which would be attractive in personal contact. advertisers Remember the early Macbeth glass advertisements? And Wanamaker’s? The force of their remarkable suc- cess was in their quiet, assured state- ments. The general tone of advertis- ing at that time was more blatant than it is now, so the contrast was greater and noticeable. But the rule is just as clear to-day as then: that the quiet voice carries con- viction, while the shriek awakens an- noyance and repulsion. more Quiet, good-humored persistence— isn't that the personal quality that there?” And isn’t advertising merely throwing upon a screen the personal qualities that make for suc- cess, so that the public may see? Quiet, good-humored persistence will turn the trick, fe gets There is a good deal of stimulating medicine in self-competition; in try- ing to make each advertisement more attractive than the one before it: in trying to serve each customer better than the last one; in trying to im- prove a little on the business of each month with the one that follows it. That is the sort of business method that spells progress, and the very by -t place to begin the system is in the advertising. Once get that to grow- ing and all the rest of the business will have to hustle in order to keep out of the way. SSS Dressmakers’ Delayed Bills. Milliners and dressmakers in busi- ness usually have, if their house is well known, excellent credit with the retail stores who are commonly said to “carry” the madames through the year with a “pay-up” session twice a year, when Milady pays her long-de- layed bill. The retailer would not be repaid for this long wait were it not that the dressmaker buys in large quantities and she is not, as a rule, a friend for exchanges. A large re- tailer of New York is known as the especial creditor of dressmakers and he seeks them from Maine to Cali- fornia, regarding their trade as a pay- ing proposition. These women are in business under heavy expenses, their rent averaging $2,500 to $5,000, and their help must be paid every week. They could not secure the class of trade that they have if everything was not strictly up to date, neighborhood, house, help, work, Madame’s dress, etc. All of this requires money, and few of these dressmakers or milliners, one many times having both branches, have any but a small capital to work with. It is carried right up to the customer who should pay her bills every month and often does not pay until the end of the year. This en- tails trouble, damaged credit, bank- ruptcy and needless trouble, because MICHIGAN TRADESMAN Milady lacks thought and considera- tion for others. She knows that the dressmaker dare not push her bills, for one offended customer can work ruin to her business. It is a bad habit to delay prompt payment where so much depends upon the circulation of that money. If a rich woman can not afford to pay for her elegant clothes, how can she wear them and “love her neighbor as herself?” Women, spend- ing $5,000 and more a year on dress, often do not pay their spring bills until fall, and in the meantime, only trouble befalls the working class who have made the garments she wears without a thought of those who fash- ioned them. The women who dress can stop this if they pause and think, they do not mean to be thoughtlessly cruel, but they are in this case. September 1, 1915 Bargain Sales Passing Away, Look into any retail business, large or small, and it will be found that it is governed by either one or the other of two basic ideas. First—The bargain idea. Second—The idea of service. The bargain idea is put first be- cause it is so old historically. It goes back to dim centuries when the mer- chant was a peddler, selling from a pack at markets and fairs. His prof- its depended largely on the gaudiness and the apparent cheapness of his We are manufacturers of TRIMMED AND UNTRIMMED HATS for Ladies, Misses and Children, especially adapted to the general store trade. Trial order solicited. CORL, KNOTT & CO., Ltd. Corner Commerce Ave. and Island St. Grand Rapids, Mich. Purses and Hand Bags Our Fall line consists of carefully selected numbers that can be sold at popular prices. We solicit your order. Exclusively Wholesale Grand Rapids Dry Goods Co. 20-22 Commerce Ave. Grand Rapids, Mich. 85,000 Telephones in Detroit Can Be Reached Over Your Citizens Phone NUTT COPPER METALLIC LONG DISTANCE CIRCUITS PAVE THE WAY Citizens Telephone Company SOG ewe oe September 1, 1915 goods, and his skill at double dealing. Of course, his methods were such that nothing but improvement was possible. Yet the merchant of to-day who is wedded to his bargain idea still un- der-rates public intelligence. He as- sumes that penny saving is the chief object of people purchasing goods. He centers efforts on buying mer- chandise that will be tempting by reason of the bare prices he can mark upon it. Value and quality are taken into account last of all—sometimes never. This sort of merchant offers the pub- lic a disconnected string of “price sensations.” Yesterday it was mark- ed-down books, to-day bargains in stationery, to-morrow a6 terrific slaughter in office supplies. Every- thing is haphazard, and stocks have little relation to the wide needs of the modern family. But a merchant guided by the ser- vice idea, on the other hand, has a broad conception of the public’s intel- ligence, sees his community’s needs as a whole, and understands his own function in it. He knows that customers weigh points of value as well as price—good taste, grace, appearance, originality. He searches the world for the latest and most beautiful products. Even though he has but a small establish- ment, his stocks will be complete, representative, adequate to meet the whole demand in his line of the aver- age family, and they will be maintain- ed with a view to progress in that line. Shopping is made agreeable. Growth and reputation come from customers’ satisfaction after goods are in use and price forgotten. The old bargain idea is still deep- ly ingrained in American merchan- dising. It dominates nine retail con- cerns in every ten, and is a subtle commercial fallacy, difficult to keep out even where a business is rigidly held to principles or service. Ideals may be clear, yet doubts arise. Some rival, appealing to the pub- lic on cheapness alone, may seem to be gaining an advantage. In a given case there will be a feeling that the public cannot be trusted, temptation to rest the case on cheapness just this once—let value take care of itself— and cater to the desire for crowds. That tendency has to be fought con- stantly, consistently and vigorously. But the bargain idea in its general acceptation is certainly passing away. If an article said to be worth a dol- lar is offered at 70 cents, there is ac- tually 30 cents in value missing some- where. Haphazard bargain hunting is steadily giving way to intelligent constructive, economical buying for the needs of the home. —_>>>—____ State of Mental Antagonism to be Avoided. Written for the Tradesman. An experienced merchant in talk- ing with an old friend made this con- fession: “For me the hardest thing about storekeeping is to keep myself from hating cranky and unreason- able customers. “We all have them to deal with— the people whose patronage hardly MICHIGAN TRADESMAN seems worth the wear and tear on one’s temper that it takes to get along with them. Customers who are need- lessly exacting about the merest trifles —customers who are painfully slow and tiresome about making up their minds—customers who are so change- able that they bring back two-thirds of their purchases to be exchanged— every one behind the counter just naturally dislikes to see these people coming. “But they come. And I don’t know that we well could get along without them. If one’s trade were limited entirely to pleasant and agreeable people, I am afraid the yearly bal- ance sheet would show only a very small profit, “The crank’s money is as good as anybody’s, only of course you have to earn it about twice over. But it all goes in with the day’s work, and it certainly is wisest not to become irritated and out of sorts. “Some of the people who are very trying and disagreeable as customers, have sterling good qualities when you come to associate with them in other ways. In dealing with them you are apt to see just the unpleasant side of their natures. I try to look at their admirable traits as well. “And I make it a point to impress upon my help the importance of keep- ing an attitude of mind toward all our patrons that is not tainted with dis- like and aversion. Dwelling upon un- pleasant characteristics and talking about them is sure to make them seem larger than they are. “T discourage all criticism of cus- tomers after they have left the store, and all comment regarding them that is otherwise than favorable. Any sly poking of fun at eccentric persons be- hind their backs, I promptly repress. For I find that indulgence in all such conversation is apt to be reflected in the treatment that is accorded these same people when they come into the store. The crank who is labeled and commented on and ridiculed as such when she has gone, is likely to be given a cool reception the next time she comes. “Tam not without sympathy for the annoyance that is caused faith- ful store workers by the needless ex- actions of unreasonable shoppers. But I try to teach my help to do as I find it best to do myself—get along with each case as tactfully as possi- ble, and when it is over let the cir- cumstances slip off with a quiet ‘Oh, forget it.” KK “Dollar Day” Proves Successful. Among merchandising events of different kinds, one which has met with more than ordinary success is “Dollar Day.” The usual method has been for the merchants in a certain section of a large city or all the mer- chants in a smaller community to unite in providing a special line of articles on this day, each of which sells at the uniform price of one dol- lar. Publicity is given the movemeni through advertisements in the news- papers and window displays featuring the goods which are to be offered for a dollar. A conspicuously successful exam- ple of this kind of sale is reported from Elgin, Ill. where the leading steres carried out a Dollar Day a year ago which was so satisfactory that the affair has been repeated since. The results on the latter occasion equalled those of the first. Out of town people jammed the stores, many coming long distances. Both the elec- tric and the steam roads running into Elgin reported a big increase in the number of their passengers and many visitors also came by automobiles and wagons. An interesting point regard- ing this sale is the fact that it was not held on a Saturday, Wednesday giving as good results. Events of a similar character have been held in Meriden, Conn.: Roches- ter, N. Y., and in other cities. The 19 variety of articles which may be of- fered at one dollar is large in every store and the price seems to be a pop- ular one. —_+->—____ Sorry He Asked. The new clergyman was sent for by an elderly lady. “Oh, sir,” she said, “I hope you will excuse my asking you to call, but when I heard you preach and pray last Sunday you did so remind me of my poor brother, who was took from me, that I felt I must speak with you.” “And how long ago did your poor brother die?” asked the clergyman, sympathetically. "Qh, sit, He isn’t dead.” was the reply; “he was took to the asylum.” is made on a new principle. features. for samples. VELLASTIC UNDERWEAR FOR THE WHOLE FAMILY The most popular line of underwear on the market to-day, because it VELLASTIC Fleece Underwear possesses the warmth of wool and the durability of the old fashioned Flat Fleeced without their objectionable It is elastic, comfortable, and smooth as velvet. If you are not handling VELLASTIC, we would suggest that you ask Paul Steketee & Sons Wholesale Distributors for Western Michigan THE FRANKLIN CARTON WAY and the HARD WAY of Selling Sugar When you get your container of FRANKLIN CAR- TON SUGAR, you can open it with a pen knife, and there are the ready-to-sell cartons, ready for you to lift out and place on your shelf or put into orders or hand to the cus- tomer. No weighing, no tying, no bother, no loss by over- weight. Just the most convenient way for you to handle sugar. The original containers are easy to handle, carry, or place neatly in any part of the store, their contents being 24, 48, 60 and 120 pounds of all grades bought by housekeepers. Grocers who once start to handle FRANKLIN CARTON SUGAR never go back to the barrel and bother with weigh- ing, tying and risking loss by overweight. Hi Hie i FRANKLIN CARTON SUGAR is GUARANTEED FULL WEIGHT and made from Sugar Cane THE FRANKLIN SUGAR REFINING CO. Philadelphia a sn namo tbesseavios 20 MICHIGAN TRADESMAN @DE CORATIONS Merchants Must Keep Up With the Calendar. Written for the Tradesman. Most merchants realize the busi- ness sense that lies in the remark at- tributed to the late lamented King Solomon to the effect that there is a time for all things and they show their appreciation of it by various seasonable displays and sales of goods, especially at such profitable holiday times as Christmas, Easter, Thanksgiving and others equally not- able. This is all right; there is every rea- son in the world why the live mer- chant should hook up to his own busi- ness, so to speak, the general excite- ment and interest of the public in a holiday or a season that makes its ap- peal to everybody, and there is no reason at all why he should not do so. In fact, the merchant to whom the whole vear seems a monotonous succession of days, one like another, is likely to find in the long run that it is, indeed, so with his business— every day a poor one. 3ut—and this is the point to be re- membered—the very reasons which make it exceedingly worth while, from the business standpoint, for the merchant to connect his own — store and his own goods up with the sea- son or the holiday or the special event of any kind make it the worst of bad business to cling affectionately and unreasoningly to the season or the event, once it is past. For example, there was a clothing merchant in a good sized town to whom it occurred as a bright idea to have a Thanksgiving sale last fall. There was no particular reason for a Thanksgiving sale in his shop, in view of the fact that he had had a rather poor fall season, except that the popular holiday was approach- ing. So he selected several lines on which a cut seemed worth while, and got up some really clever window displays, every garment shown being tagged with the outline of a miniature turkey, on which the price, with the words, “Thanksgiving Sale,’ were marked. The sale went fairly well, although by no means as well as the dealer had hoped. However, it livened things up for a bit, and the week pre- ceding Thanksgiving Day, which was the period for which it ran, was a good one. The merchant had done what he could and the next thing in order was to pass on to something else, for the obvious reason that Thanksgiving Day was gone—dead as any of its remote predecessors. But did that clothing man act ac- cordingly? He did not; instead, those sad little turkeys continued to mark his windows for a week or ten days after the holiday. At first people merely regarded them askance, ques- tioningly, wondering just why they were kept there; and then they be- gan to laugh, and mention the deal- er’s sleepiness to friends. At last somebody who had the merchant’s in- terests at heart asked him, point- blank, why in the world he kept the unseasonable display in his windows so long after the holiday which call- ed for it. “Why,” said the merchant, in some surprise, “it took a whole lot of time to fix up all those turkeys and the autumn leaves and so forth in that window; and I just thought Id let the whole thing stand until time to put in a Christmas trim. What's the matter with that idea?” “The matter with it,’ returned the friend, vigorously, “is that it 1s queer- ing you completely all over town. Can’t you see that it marks you as a literal back number to have your win- dow dressed up for Thanksgiving when it is getting along in Decem- ber? You might as well stage a dis- play of snow-flecked overcoats in July. That would attract some com- meni, too—but it wouldn’t be favor- able comment, by a good deal.” The merchant. at first somewhat in- jured at the suggestion—that he was behind the procession,—finally saw the point or said he did and removed the turkeys as a concession to the suggestion of his friend and the opin- ions of his fellow townsmen. A month or so later, he might have gained an object lesson along the same line by observing the complete failure of a street faker who had es- tablished his stand just around the corner on the side-street. The man had some sort of corn-cure to sell and, after attracting a crowd or try- ing to do so by the use of the ordi- nary methods of such people, he started his “spiel.” For some reason, however, it seem- ed that he was absolutely unable to get his crowd together; and an ob- server passing by soon gathered the reason, as he stopped to watch the proceedings. The street merchant, presumably for the purpose of glean- ing some business from the Christ- mas crowds which had thronged the streets a week or so previously, had put his goods in holly boxes, very seasonable for Christmas, but very much otherwise after the great holi- day. And people seeing these boxes just passed on, certain that they would not be interested in anything as stale as the red-and-green boxes indicated. It is, perhaps, characteristic of peo- ple in this country that they insist on being up to the minute in every- thing, if not a little ahead of the min- ute. Magazines are issued under dates a week or two ahead, styles are shown a month or more before the season for which they are intended— everything runs ahead of the calen- dar. This being the case, the folly of letting an unseasonable lot of goods, or a once timely display, which has ceased to be timely with the passing of the event which it marked, remain on view is sufficiently obvious. As for its being too much trouble to make the change—it would do a merchant who feels this way good to watch the methods of some of the big department stores, not only with reference to holiday displays of one sort and another, but for other special occasions. When the time has passed for which a dis- play was made, not a moment is lost in removing it to make way for the next thing. It is done as expeditious- ly and unhesitatingly as the work of stage hands taking down one scene to make way for another. necessary One Christmas Eve the windows, five or six in number, of a great de- partment store in a good sized city in the Middle West were filled with holiday goods of every description— toys, novelties and other lines unmis- takably intended for Christmas, and for no other season. At midnight the crowds had thinned; and a force of men under the direction of the window expert of the store was busily September 1, 1915 engaged in removing all traces of Christmas, passers-by early the next morning finding fresh displays of various goods. The wise merchant keeps moving. It is either that or fall behind. He cannot make a seasonable trim and then sit comfortably back until he gets ready to make another, regard- less of the passage of time, as did the clothing man with his Thanks- giving sale, for that means to fall behind in the race. Every month as well as every season offers its oppor- tunity for sales of various sorts, whether or not there is a big event on which tc hang them. Something new is continually coming up, to be used by the man who keeps his eyes open; and that is why the merchant who lingers beside a past success loses the advantage he has gained, while the calendar and his competi- tors run ahead. G. D. Crain, Jr. ———»> >> If a policeman should meet a pret- ty girl on his beat would he copper? OFFICE OUTFITTERS LOOSE LEAF SPECIALISTS 237-239 Pearl St. (near the bridge) Grand Rapids, Mick. Make Out Your Bills THE EASIEST WAY Save Time and Errors. Send for Samples and Circular—Free. Barlow Bros., Grand Rapids, Mich. What is the Biggest Asset of YOUR Store: Your service? Your stock? Your advertising? Your location? Your store fixtures and front? Here is the plain statement of a merchant handling ready-to-wear apparel and furnishing goods in a city of 25,000 (name and address on file at our office): “In 1913 we invested $3,500 in new Wilmarth fixtures. The next year we curtailed our advertising and clerk hire just the amount we had spent for the new fixtures. 1914 was not a very good year in our town, yet we netted 20% more profit in 1914 than in 1913.”’ Which goes to prove that every dollar spent for Wilmarth equipment was worth a dollar and a half spent in advertising or in extra stock. Our Designing Department will give you the benefit of the cumulative experience of hundreds of stores in your class, and without obligations on your part. The time to plan for summer and fall installation is now. WILMARTH SHOWCASE CoO. 1542 Jefferson Ave. CHICAGO: 233 West Jackson Blvd. ST. LOUIS: 1118 Washington Ave. MINNEAPOLIS: 27 N. Fourth St. Grand Rapids, Michigan NEW YORK: 20 West 30th St. DES MOINES: Shops Bldg. BOSTON: 21 Columbia St. PITTSBURG: House Bldg. HELENA: Horsky Blk. SAN FRANCISCO; 576 Mission St Wa (Gus tec In Grand Rapi ) o ee es eee ae ep Swe SR gee oe ae eee ear September 1, 1915 Growing Menace of Stamps, Coupons and Promoters. Probably no class of merchants is more sought as a victim by the schemer and clever promoter than retail grocers. Hardly a week passes without some new scheme being launched to “save” the grocers from bankruptcy and the ma- chinations of the wicked middleman; or some new plan is devised by which gro- cers can increase their business amazing- ly (in spite of the fact that the average grocer gets about all the trade there is genuinely contiguous to his field of oper- ations). That grocers are rapidly waking up to the fact that they have been used more as instruments for promoting the welfare and prosperity of others than of themselves, is evident in the greeting which President Connolly, of the Na- tional Retail Grocers’ Association, sent to the New York Retailers’ Association, at Niagara Falls, last week, in which he pointed out a valuable field for associat- ed influence in the protection of the grocer against pitfalls. In substance, Mr. Connolly wrote as follows: “I extend to you the greetings of the National Association of Retail Grocers of the United States at your annual con- vention and assure you of the apprecia- tion the officers of our National Asso- ciation hold for the organized retail grocers of your great Empire State. “It is our sincere hope that your con- vention will be the greatest in the history of your organization and your delibera- tions will tend toward the uplift and the betterment of the retail grocery trade. The many abuses that now beset us necessitate determined action on our part to perpetuate our very existence. We must stand shoulder to shoulder and protect each other against the commor enemy. “Never was there a time when so many schemes were proposed to absorb the meager profits of the retail grocer. In some mysterious manner these leeches fasten their tentacles upon us and it is almost impossible to rid ourselves ot them. Therefore the necessity for co- operative action on the part of every one engaged in our line of business to successfully cope with the situation. Only through organization and the co- operative spirit can we successfully de- feat the desires of those who are con- stantly endeavoring to enmesh us. “The coupon evil has assumed im- mense proportions and now takes its place along with the trading stamp as one of the greatest menaces it is neces- sary for us to cope with. The fact that some manufacturers are being induced to adopt the coupon as a means of in- creasing their sales, and the fact that the retail grocer, in many instances, be- comes an unwilling distributor of cou- pons in this manner, demonstrates the necessity of our adopting in our various state conventions strong resolutions against them and calling upon our trade in each state to protest against the in- sertion of the objectionable coupon in the goods we distribute, “The chain store menace and _ the manner in which these institutions have been specializing on certain manufactur- ers’ products, at prices less than the average retailer must pay for them, MICHIGAN TRADESMAN again demonstrates the necessity of the retail grocers co-operating with each other in this for our very existence. “The preferred buyer, who by the aid of certain jobbers and manufacturers is able to own their goods at a much lesser price than the average retailer, is an- other great menace to the trade at large. A uniform price to all on staple products is a solution of this problem at its ulti- mate conclusion. “Our National Association strongly favors the maintenance of the retail selling price by the manufacturer and hopes that the efforts of the American lair Trade League to have Congress legalize price maintenance will eventual ly be successful. This plan for the bet- terment of the trade now has the en- thusiastic support of many of the Na- tional weekly magazines, whose great influence with the consuming public is best demonstrated by the high regard in which National advertisers hold them. The Chamber of Commerce of the United States and many similar com- mercial organizations of great National influence are strongly urging legalized price maintenance by an act of Congress to eliminate the illegitimate and unfair competition now being practiced to the great disadvantage of the small dealer. “There was never a time in the history of our country when the great majority of food products have been sold to the consumer at a less percentage of profit than is being done at the present time. The cost of doing business is gradually increasing to such an extent that the successful merchant—to live and remain in business—must secure a_ legitimate margin of profit on the goods he sells.’ —_+~-+___ St. Louis as a Trade Center. As a wholesale grocery market St. Louis continues to make progress, and the increase in annual trade is largely attributed to the disposition among local wholesale houses of pushing special brands of goods. They have also kept up an advertising cam- paign, which naturally has had a stim- ulating effect on the trade. The an- nual business in St. Louis, it is claim- by a local statistician, has reached $80,000,000. St. Louis claims to be the leading coffee and spice center in the West— in fact, the leading inland coffee mar- ket of the country—and is steadily enlarging its business in these lines. St. Louis still maintains a lead in the manufacture and sale of candies. There are more than twenty-six large factories here, as well as a large num- ber of small concerns, catering to local trade. The annual manufactur- ing and jobbing business in this re- spect is said to amount to about $6,- 000,000. St. Louis claims to hold first place in the manufacture and distribution of woodenware, fully 50 per cent. of the business of the country being handled by local houses. The larg- est house in the world is located there and an annual business of about $22,- 000,000 is done. —_+~--—____ When you begin to notice a man’s name in the financial columns of tlie newspapers its time to look for his wife’s name in the society column. 21 A Revolution in the Account Register Business a | ay Don’t Wait Until You Burn Out The McCaskey Safe Register—OPEN Minimum capacity 130 accounts—can be expanded to 330 accounts in one cabinet. A jointless metal cabinet. Records, sales slips, paper money (U. S. Legal Tender), have not scorched within this cabinet in severe fire tests. Protect Your Accounts Before It Is Too Late More than 125,000 merchants are using The McCaskey System It saves them time, labor, worry and money by cutting out useless bookkeeping. With only one writing they obtain BETTER AND QUICKER results than under their old three to five writing methods. Your accounts and business records are protected if you install ((ASKEY SAF ERE jel IN CONNECTION ww ST thre CaskeyAccount SYSTEM te MCCAS SYSTEM. First and Still the Best! The McCaskey Register Co. Alliance, Ohio Incorporated Capital $3,000,000 Branches in all Principal Cities: Dominion Register Company, Ltd., Toronto, Canada, Manchester, England. The Largest Manufacturers of Carbon Coated Salesbooks in the World Also Manufacture Single Carbon Salesbooks in all Known Varieties McCaskey Garvity Expansion Register housing The McCaskey System This style holds a minimum of 240 accounts and can be expand- ed to 440 accounts. tured in various styles and sizes. ——> Manufac- The McCaskey Safe Register—CLOSED Perfect insulation makes the METAL CAB- INET the best protector against fire. Per- fected after years of costly developing. Let us show you how The McCaskey System will more than pay for itself in your business in the course of a few months after it is in- stalled and will con- tinue to earn profits for you year after year. Write for further particulars. Our nearest repre- sentative will gladly call, Use the coupon when writing. The McCaskey Register Co., Alliance, Ohio. Gentlemen:—I am interested in the McCaskey System of handling accounts and records and would like to have further particulars about The McCaskey a Other LS Safe Register Models ee ee AGGEESS coc. 8c, cece ONG ANG SUALA ee ee ee mens cowed teers Socios cee ceu ecient SUIBINIOES ooo coe oo ce o.oo i cece be stce oconds oc os cc ccecsc cc. No. of Accounts.............. M T—8-4-"15 Common Mistakes in Show Card Writing. Written for the Tradesman. Let me make clear the meaning of this heading. This is not to with blunders in the work—such as errors in spelling, grammar, and the technique of lettering. The desirabil- ity oi preventing all blunders just as far as possible, and the practical means that are at the card writer’s command for correcting them when they do occur, have been quite fully treated in a former article in the Tradesman, issue of December 2, 1914. Here we wish rather to call at- tention to those wording, get-up, etc., which render many cards ineffective, and may even cause them to fail of being read at all. deal faults in Doubtless the most common of all mistakes in card writing is putting too much matter on a card, and mat- ter of kinds that does not at all ap- peal to probable readers. If the card is of only medium size, a lengthy in- scription necessitates small, incon- spicuous lettering. If the more im- portant portions of the message are properly featured, the subordinate parts must be crowded into so little space that they stand scant chance of being noticed. Even on a large card it seldom is advisable to have more matter than the reader easily can take in at a glance. The hurried passer-by will not, as a rule, stop and take the time to read a number of sentences, nor even a single very long sentence. In preparing copy for show cards, the question “Is this likely to inter- est the average reader?” should be applied to every detailed statement. Matter that does not meet this test may better be cut out. The general rule for storekeeping, “Get the customer’s point of view,” applies to the preparation of copy for show cards. A _ statement that may hold great interest for proprie- tor or manager, may not appeal in the least to possible buyers. Mani- festly all matter which will not serve a purpose may best be omitted. Take a specific example. The copy, “New Silk Dresses, Just In. Our garment department has won a city-wide rep- utation for the selling of expensive dresses and suits. Those offered in this sale will bring us added distinc- tion. All the charm of the latest styles embodied in these wonderful models. Any needed alterations skill- fully made, so that a perfect fit is as- sured. On sale Monday at only $10” —would be greatly improved by being thus condensed: “New Silk Dresses, Just In. Latest and Most Charming Models. On Sale Monday at Only $10.” The subject of alterations might well form copy for another card. dumioeiniiaeachipassien eee I am aware that in expert news- paper advertising considerable detail sometimes is given. The advertising of the large stores in the Sunday pa- pers surely is planned with the single purpose of getting results, and very often a big full-page advertisement will contain a large amount of de- scriptive matter in fine print, each Separate description of an offering being placed under an _ appropriate heading which is in bold type. But such descriptions are far more nec- essary in newspaper advertisements than on show cards, since the latter commonly are placed with the article or very close to it, so the goods lit- erally speak for themselves, making statements as to color, quality, style, etc., largely superfluous. Another reason why more condens- ed wording is required for show cards than for newspaper adver- tising is because, for the show cards, usually a hasty reading—one perhaps compelled by the attractive- ness or striking get-up of the card itself—is all that can be expected. Particularly is this true of cards plac- ed in the windows. Newspaper ad- vertisements, on the other hand, often are carefully read, even closely stud- ied. The bargain hunter in quest of the greatest special sale value will read every word she finds in a mam- moth Sunday edition, regarding the line in which she is interested. If any further argument is needed to convince the practical window trimmer that the briefly worded, con- cise, conveying-only-one-idea card is best and most efficient, that further argument may be found in the fact that a long inscription requires far more time to execute, not only on account of the greater amount of let- tering, but because devising a layout for a long and necessarily crowded inscription often is a.lengthy task. With the experienced card writer, planning the layout for a short in- scription ordinarily consumes almost no time at all. In those exceptional cases where, after all practicable cutting down and condensation, the amount of matter that it seems necessary to put on a single card is still large, then fea- ture the important parts prominently, thus conveying the gist of the mes- sage. Observers who are especially in- terested may stop to read the subor- dinate portions also. A word in regard to featuring. A show card may be good or bad, ef- fective or useless, solely because of right or wrong featuring. The best possible wording for a card having been decided upon, the next import- ant step is to determine how to fea- ture it—that is, how best to bring out very conspicuously that part or those parts on which it is desired to place especial emphasis. By color, by unusual size or form of letters, or by some odd or picturesque arrange- ment of the work, the skillful card writer features. The unskillful some- times features the wrong portions, giving greatest prominence to that which should be kept subordinate. not read because they lack sufficient color contrast. Frequently, from the desire for ar- tistic effect, a mat board of neutral shade is chosen, some one of a large number of tints that can be classed neither as decidedly dark nor decid- edly light. Some of these, very beau- tiful in themselves, as a background for lettering are disappointing, since the work, whether put on in light or dark, does not afford enough contrast to be striking and easily read. Some cards are In the show card article of July 7, 1915, it was shown how a weak color contrast may be strengthened by the use of shading or outlining. Some- times a too-light background is made darker with the air brush before put- ting on the lettering. Unless time can be taken to produce a color con- trast artificially, so to speak, by some of these means, it is necessary to use ground and letter that afford con- trast enough in themselves. Frequently cards are seen that give the effect of being entirely covered with letters. Such do not catch the eye and hold the attention. The ef- fort has been made to bring the mes- sage out very bold and plain, and in consequence the letters have been made so large that proper space could not be left between the lines. It al- ways should be remembered that the right proportion of unoccupied space is just as important as the lettering it- self. Particularly with work done in lower-case, smaller letters with ample space between lines are more effec- tive than larger letters with the lines crowded. Some cards are seen that are over- loaded with ornament—so many _able and sometimes very September 1, 1915 flourishes or flowers have been em- ployed with the intention of beauti- fying, that the inscription itself is likely to be passed unnoticed. A good sense of the fitness of things is re- quired to know the amount and kind of embellishment to use. A little touch of ornament or a bit of effec- tive poster work may be just what is needed to give a card that “something different” look and make it catchy and attractive. However, in any case of doubt in regard to ornamentation it is well to err on the side of safety, and use too little rath- er than too much. No _ less an au- thority than Strong of Detroit, speak- ing from the standpoint of a practical professional card writer, says that rarely is there ever complaint because a card is too plain. The average mer- chant very properly is most concern- ‘ed that the card be such as can be easily read. Variation from the regular and con- ventional form of a letter is allow- pleasing, but this never should be carried to the extent of making it other than unmistakable. People are not going to stop to decipher rebuses. While not to be classed as a com- mon error, it is a mistake and one which quite often is seen, to execute show card work in too slow and painstaking a manner. Study for good effect rather than for absolute accuracy of detail in the formation of every letter. Put the work mainly on the featured portions. Even on these, a little dash and originality, if kept within the limits of good taste, may be more resultful than too elab- orate finish. Ella M. Rogers. —_>++____ Hadn’t Found Him Yet. “Oh,” exclaimed the suffragette fer- vently, “if the Lord had only made 9? me a man! “Perhaps he did, dear,” said the widow soothingly, “but you just have not found him yet.” today. Write us. ‘*Folger’s”’ “FOLGER’S” SOFT DRINKS Are known everywhere for their high quality and flavor. Our “Graino” is the best imitation beer on the market a Ss xd BD SB “49 YEARS ON BROADWAY” Grand Rapids 15 oa” ~ eee eee ee eee ee ee VS em OY Ae ae September 1, 1915 MICHIGAN TRADESMAN THE MEAT MARKET i An Old Time Butcher to His Son. There is such a thing as being in- sane on the subject of system, al- though it is not nearly as prevalent as having no appreciation of the val- ue of system at all. There used to be a butcher that I knew who had a bad attack of the former disease. He got up by sys- tem, ran his market by system, and, for all that I know, probably died by system in the end. If he didn’t he didn’t die a natural death for him. Not a thing ever happened in his market that he didn’t immediately dope out a system to take care of it —no matter if the happening would only occur once in a hundred years, the system had to be ready on tap to take care of it if it did occur again. Yet my friend was not a success- ful butcher. He did business, of course, but he never made very much money, although he was always work- ing hard and using every bit of brain power that he had. The reason for this is not hard to discover. He paid too much attention to the systems he was employing, and too little to the business itself. He was a good deal more interested in developing a system to get new trade than he was in getting the new trade itself. He would work days on such a plan, meantime neglecting things, and as a result, when he put his scheme into effect, he had prob- ably lost as much as it could gain for him. Don’t think that he didn’t have good ideas; he had, but he was a good deal more concerned with them as ideas than he was as_ practical things. His employes were wise to his ec- centricity. The quickest way they knew of getting a raise in salary was to bring some elaborate plan to him —the more elaborate the better. If it pleased him, and it nearly always did, they were sure to find an increase in their pay envelopes at the end of the week. The man who worked hard and conscientiously at the ordinary work of the market was passed over by him; he considered that he had no brains and was not worth his salt. As a result he got together the great- est collection of shirkers and_ bluf- fers that could be found in the coun- try, and, of course, his business suf- fered. The trouble with this fellow was that he failed to realize that system was the only means to an end. With him system was the end, and not the means. He thought that when he had a system that was all that was need- ed, and he was willing to let it go at that. His system never worked, be- cause his interest was taken up with a new one as soon as one of them had gone into effect. Why, in the five years that I knew him he chang- ed from credit to cash five times, and the last time I saw him was consid- ering a sixth change. Another trouble he had was that when he read of a butcher using a certain system, and having success with it, he immediately applied it to his own business as it stood, without taking the trouble to adapt it to the peculiar conditions which he had to contend with. Result, the system did not work out as it ought to have worked out, and he soon threw it aside for another. Now, I am a great believer in sys- tem. But only because system will bring me something more than lack of system will. No market can be run successfully without a certain amount of system, but, and this is a big but, no market will run successfully either with the red tape of system clogging the driv- ing gears. Use system in your mar- ket, but don’t allow your enthusiasm to carry you away, so that eventually you devote all your time to system and forget about what the system was supposed to bring you.—Butch- ers’ Advocate. —__+~-+___ Protecting Hams From Skippers. To yellow-wash from 1,200 to 1,- 300 hams use the following quantity: 500 pounds powdered barytes, 25 pounds rye flour, 10 pounds finely powdered chrome yellow and _ 20 pounds glue. To mix this yellow wash it is necessary to have a vat 5 feet long, 20 inches wide and 16 to 18 inches deep. The glue should be soaked in water overnight, and then it should be heated until it is all dissolved. The chrome yellow, if finely powdered, will dissolve read- ily in cold water. This should all be done in separate receptacles. The 500 pounds of barytes and sufficient cold water added to make a thick bat- ter. The rye flour should also be made into a thick batter and cold wa- ter should be used. After the barytes are in batter the flour should be add- ed and then the chrome yellow and then the glue. The glue should be hot when it is added to the mixture. A hoe should be used and the entire batch should be mixed well. Then a steam hose should be turned into the mixture and it should be heated to the boiling point. Work with the hoe all through this time. The water or condensation from the steam will thin the mixture to some extent. When ready for use it should be about the consistency of thick cream. The hams should be canvased with burlap or muslin and a loop should be sewed on at the butt end so that the hams can be hung up. Arrange a rack with about seven or eight hooks over the vat which contains the wash. With this rack dip the hams into the vat, then hang and scrape off the superfluous amount of wash sticking to them. Take an ordi- nary whitewash brush and_ brush them so that the wash will adhere to the canvas evenly and smoothly Hang on sticks and dry over night, when they will be ready for ship- ment. —_2~++___ Crown Roast. Take two plump racks of lamb that have no blade chops on and kick each one about the same as you would roast loin pork, but not too deep. Then run your knife from one end to the other on both sides, two inches from the top. Skin the lower part about the same as you would French chops, then cut off the fat where you cut across the rack. Place the two racks end to end and sew them to- gether, then roll the whole together so that the ribs curve outward, thus forming the crown. Tie a heavy cord around the center—the tighter the cord is drawn the more the ribs will curve out. Then take the caul of a calf and place it around the base of the meat like a collar. Chop fine the meat taken from between the ribs and place inside the crown, scatter- ing some parsely upon it. This cut always brings a good price and has a ready sale. so eter oa a cm on —mee—eehep hagernparrcnneeinnen RAST a ign ingen ai 23 G. B. READER Successor to MAAS BROS. Wholesale Fish Dealer SEA FOODS AND LAKE FISH OF ALL KINDS Citizens Phone 2124 Bell Phone M. 1378 1052 Ottawa Ave., N. W. Grand Rapids, Mich, Dandelion Vegetable Butter Color A perfectly Pure Vegetable Butter Color and one that complies with the pure food laws of every State and of the United States. Manufactured by Wells & Richardson Co. Burlington, Vt. Mr. Flour Merchant: You can own and control your flour trade. Make each clerk a “salesman” instead of an “order taker.”’ Write us to-day for exclusive sale proposition covering your market for Purity Patent Flour We mill strictly choice Michigan wheat, properly blended, to producea satisfactory all purpose family flour. GRAND RAPIDS GRAIN & MILLING CO., Grand Rapids, Michigan shipment to our customers. : PEACOCK BRAND On Ham, Bacon or Lard is the guarantee of Cudahy Brothers Co., Cudahy, Wis. that the dairy fed pig was especially sorted out from the drove to bear this brand—particular attention was paid to it in all the departments through which it passed—the kill- ing, cutting, curing, smoking, packing and shipping depart- ments until delivered to the transportation company for If you are not handling this brand mail us a trial order. CUDAHY BROTHERS CO., Cudahy, Wis. Good Yeast Good Good Health Sell Your Customers FLEISCHMANN’S YEAST Bread 24 ATTRACTIVE SURROUNDINGS. Important Relationship Between Em- ployer and Employe. Written for the Tradesman. Five years ago, after considering the unattractive condition of the homes of the employes of the Wallin Leather Company on the west border of the Grand River, north of Mill Creek, and having some faith in the salutary influence of a good garden upon the family, Mr. Van A. Wallin, the manager, distributed flower and vegetable seeds among the employes of the company and offered a few money prizes for success with vege- tables, flowers and care of the front and rear yards. I was called in dur- ing the month of August following to make the awards and was agree- ably surprised at some of the results. The soil varied. One row of tene- ment houses was upon muck, the water standing on it late in the spring. A second row was upon a firm soil, but very rough and raw. The third row was situated on the side hill of a clay-gravel and most unpromising as a basis of gardening. I noted, however, bits of lawn well cared for and small gardens well till- ed and a touch of color here and there produced by beds of phlox, nas- turtiums, asters and balsams. The re- sults were sufficiently encouraging to warrant a continuance of the offer- ings and each year since the initial effort I have seen marked improve- ment in methods of culture and home surroundings. Last week, in company with C. S. Udell and Eugene Davis, both of them successful gardeners, I once more assisted in making the awards. There were twenty-four entries and the offerings were upon front yards, rear yards, vegetable gardens, flower astors and Drummond's phlox. Many of the gardens contained tweive to eightcen varieties of vegetables and gardens, flower borders, from eight or more sorts of lowers. There were vines upon the porches, win- dow boxes of choice plants, fine single specimens of flowering and foliage plants and artistic arrangement of flowers and vegetables—a general tidiness of premises which captivated the awarding committee. The wives and children took an ardent interest in the work and upon many tables we noted vases of flowers showing the development of an _ apprecia- tion of the usefulness of these home accompaniments. Many families grow upon the little garden all the vegetables used and in some cases a surplus is disposed of to assist in the purchase of other household ne- cessities. The influence of this sim- ple plan upon the neighborhood is salutary and makes for a better citi- zenship. As a scheme of selection it will compare favorably with many which have a framework of theolo- gy and the good natured competition awakens an interest in neighborhood betterment and a development of community manners. The committee, in rendering its findings, suggested that the children be taken into partnership in some way and induced to leave their im- MICHIGAN TRADESMAN press upon the gardens. An added satisfaction could be awakened by having a half holiday sometime in the autumn, given up to a neighbor- hood fair in which there should be a display of products from the garden and possibly a competitive exhibit of home cookery and artistic ar- rangement of flowers. So much of good nature, kindly spirit and health in the home are conserved by intelli- gent attention to the cooking and serving of food and housekeepers can be so useful to each other by exchanging of confidences with re- gard to methods that a half day given up to comparing results can be made very profitable. This success by one corporation should be an object les- son of real value to other organiza- tions employing men who _ have homes. Quality in labor is its most ufacturers cannot afford to ignore re- sponsibility concerning the home con- ditions and surroundings of the men who contribute most loyally to the success of their concerns. Charles W. Garfield. ++. Urges Cotton Bags for Grocer Trade. President J. H. McLaurin, of the Southern Wholesale Grocers’ ciation, is again agitating the use of cotton bags in place of paper bags in the grocery trade; also cotton twine, as one means of helping the South- ern cotton planters to get rid of some of their enormous crop of cotton. To that end Mr. McLaurin has issued a letter in which he says in part: “The new cotton crop is facing the South. Last fall it was freely advo- cated in many quarters that in the in- terests of the trade life of this entire Asso- Charles W. Garfield. important factor and there is no more promising way of securing the best there is in a man than through his home life. A man with a home in which there is sympathy with his ac- tive work in getting a living for his family will, if he meets his own share of obligation by exhibiting an inter- est in those things which render a home attractive, make the best kind of an employe; and the employer who recognizes the importance of stimu- lating and conserving this relation- ship paves the way for a healthy co- operation of capital and labor which eliminates irritation, misinterpreta- tion and strikes. This feeling is the basis of my contention that garden- ing, if properly applied, is an im- portant lever in developing a har- monious relationship between em- ployers and wage earners and man- country the South’s cotton acreage should be reduced 50 per cent. At the present time, nine months after- wards, it is reported from various sources that this acreage reduction ranges anywhere from 20 per cent. down to 10 per cent. “Tt seems safe to conclude that this country is going to have to take care of a large cotton crop during the coming season, together with what- ever surplus we may carry over. Ac- cordingly it behooves us to get inter- ested now and not wait until next October. “Unquestionably the large majority of dealers and distributors in this country, and especially in the South, are most earnest advocates of the use of cotton bags, bagging, twine, and, indeed, the use and consumption of cotton in every conceivable way pos- September 1, 1915 sible. We are very anxious in be- half of all of those interests affect- ed by the consumption and market- ing of cotton, to ascertain the extent to which our manufacturing friends throughout the United States are in sympathy with our interests in this question. “Will you kindly address this office on this subject, advising to what ex- tent your institution is interested, or can be of service, in the utilization of cotton. If your business calls for the use of bags or bagging are you using and advocating cotton? Are you not willing to communicate with your customers throughout the South, and, indeed, the country at large, and advise that unless otherwise instruct- ed you will use cotton bags. (Last year many manufacturers wrote ‘We will use cotton bags when speci- fied.’) Now let’s reverse it and say, ‘We will use cotton bag unless other- Wise specified.’ “Compel your customers to receive cotton bags or wrappings or else spe- cify that he does not want it.” The Mercantile Muse. Clothing for the naked, Glasses for the blind, Shoes for the barefooted, Gloves that are lined. Curtains for the windows, Shoestrings and laces, Lamps, wicks and oil To light the dark places, Dried fruits, canned goods, Everything to eat, Caps for the head And socks for the feet. Calico of the finest That never fades, Woolen goods for dresses, Ribbons for old maids. Tobacco for menfolks, Hats for the ladies, Toys for the children, Bottles for the babies. Queensware, glassware, Pitchers and bowls, Hats for the boys, And leather for soles. Potatoes and apples, Lard and meat, 3utter from Tennessee, Fresh and sweet. Tea and coffee, Sugar and rice, Beans and crackers, Cheese and spice. Powder for faces, Powder for hunters, Axes for choppers, Remedies for grunters. Chewing gum, candy, Corsets and bustle, The people come trading, And how we do hustle. Medicine to make you sick, Medicine to make you well. In fact we have everything That the best stores sell. Cc. C. Ball. Hard to Please. “My wife has finicky tastes.” “Yes?” the season’s over and doesn’t care to “Never wants strawberries until the season’s over and doesn’t care to see a show until after it has left town,” tt. tt. - September 1, 1915 MICHIGAN TRADESMAN A Million and aQuarter Consumers Are being reached every week by Lily White advertising. Many of these are your customers. As a live hustling dealer you are vitally interested. Please remember we are not saying what we expect to do but are telling you what is being done to-day. Suffice to say our advertising never lets up. It is just as much a part of our business as the manufacture of the flour. Our interest in the dealer does not end when we have booked and shipped his order for Lily White, We help him sell it. Flour lying in the store means expense, not profit. The flour that sells and sells and sells is the one you make money on. You want to turn your money often. It is results you want; not promises, not trouble, not disappointment. More women are using ILY WHIT ‘“‘The Flour the Best Cooks Use’”’ to-day than ever before. More and more and still more will ask for it to-morrow. Everybody knows Lily White is good flour: those who know it intimately say “it is the best flour made.” | And we thoroughly believe it. _ We believe it so strongly we want you to tell your customers if they do not like Lily White as well or better for both bread and pastry baking than any flour they ever used to bring it back and get their money. You will be protected on this guarantee. We'll stand right behind you every minute. Furthermore, we pay you to sell Lily White. Our profit sharing sales plan is one of the best ever offered Michigan dealers. We believe you can make more money selling Lily White, “The Flour the Best Cooks Use,” than any other. In fact, there are a hundred arguments in favor of Lily White, and prac- tically none against it. Write us for particulars, or if in a hurry for the goods telephone the order at our expense. Valley City Milling Company Grand Rapids, Michigan This Is a reproduction of one of the advertisements appearing In the dally papers, all of which help the retailer to sell Lily White Flour. & MICHIGAN TRADESMAN September 1, 1915 \\\' ee a —ra l ise = OMe ssutel( ) (\ yyypirizer cs 21 fy ait AAA: AWANS cl Michigan Retail Hardware Association. President—Frank E. Strong, Battle Creek. Vice-President—Fred F. Ireland, Beld- in: g. Secretary—Arthur J. Scott, Marine ty Treasurer—William Moore, Detroit. Position of the Hardware Dealer in September. Written for the Tradesman. 3y the first week in September the hardware dealer should pretty well have “cleared his decks” for a brisk fall trade. He may fairly look for a big improvement in business and wid- er scope for his energies with Sep- tember coming in. Householders are back from their summer cottages, the sportsman is busy getting his hunting equipment into shape, while the build- ing trades are livening up and the fall painting Then, too, there is the fall stove trade to figure on. season is in sight. Early buying and early preparation are essential if the merchant is to make the most of his fall opportuni- ties. He should have his general lines —sporting goods, horse blankets, sleigh bells, paints builders’ hardware and the like—well sorted up. And, while waiting for the advent of the travelers, the merchant should make liberal use of his note book. What is left to the memory is usually forgot- ten at the critical moment; what is jotted down in black and white is in- stantly available. So the merchant will do well to jot down whatever oc- curs to him regarding his fall buying, or his fall selling. In most communities, September— or early October—is the month of the fall fair. This represents, for the hardware merchant, as excellent ad- vertising opportunity. While the val- ue of fall fair advertising may be open to discussion, there are undoubt- edly many instances where hardware dealers have found it very profitable and advantageous. Much depends, in fact, on how and what the merchant advertises. The fall fair is a meeting place for country and city people and the merchant can effectively appeal to both; but it is as an opportunity to get into close personal touch with the country customer that the hard- ware dealer will find the fall fair par- ticularly worth while. If the merchant decides to take a space at the fall fair, he should plan ahead what lines he will advertise. Naturally, lines to appeal particularly to farmers will be in order. Stoves will be timely. If at all possible, a demonstration is worth while. It is good policy for the merchant him- self to look after his booth or exhibit and personally meet his country cus- tomers. The opportunity is an excel- lent one for distributing advertising literature of one sort and another. Back of this, it will probably be ad- vantageous for the mechant to take a part in the promotion of the fall fair, as well as of harvest festivals and similar timely events. To the short sighted individual, such a course may seem a waste of time. But it isn’t, even if regarded from the nar- row point of view of immediate profit. Working on fall fair committees and similar bodies, the merchant gets into touch with the most progressive spirits of the community—and partic- ularly of the rural community. He gets a wider viewpoint of his own business, and of things in general— he learns consciously or unconscious- ly much that is helpful in his own business—and, often, he gets into touch with individual customers. The men behind the county fair are usu- ally the most progressive farmers in the community—and they are the men to whom the hardware dealer can most confidently look to take up in- novations and new devices which he may have for sale. The farmer who is thinking of buying a new binder, a new patent gate or a new windmill —or a new range—will turn most nat- urally to the hardware dealer who has worked side by side with him in the promotion of an enterprise in which they are both interested. In most hardware stores, strictly summer goods will be pretty well cleared out to make room for the fall lines. This will help to solve the problem of featuring fall goods. The stove department can be enlarged by making use of the space formerly giv- en to such bulky lines as refrigera- tors, haying tools, screen doors and lawn mowers. The stove department is, of course, a leading item in the fall trade; and it is essential that the deal- er should provide ample space for an effective display of heaters and ranges. If possible, sufficient space should be allowed to display each stove in stock to good advantage. The stove season should advisedly be opened with a dead set on the business. An energetic start is essen- tial to a successful finish; and the merchant who effectively calls atten- tion to this department just when the trade is about to open up will dispose of a goodly share of his stove stock early in the season. An early start, and a vigorous start, will save regrets later in the day. In September, sporting goods are once more timely, although, natural- ly, sporting goods trade develops along different lines. The fall is, of course, the season above all others for the hunter. There is always an eager demand for guns, ammunition, hunting bags and similar articles. That merchant has the inside track who has on on his mailing list the name of every hunter in his commun- ity, and of every prospective hunter. He can go after them systematically. And it is far more effective to go after business than to wait until it comes to you. Coincidently, there will be a con- siderable demand for football sup- plies. The fall sporting goods trade is a preliminary, in some sense, to an ageressive winter campaign, in which skates figure prominently. And, while selling what are essentially fall goods, the shrewd merchant will look ahead and lay his plans for winter business. The sporting goods department merits, at this season, one or two good window displays, particularly one at least designed to appeal to hunters, In early September, while the sum- mer slackness still continues to some extent, is a good time to quicken up the staff. Quickening up the staff is not a nagging or scolding process; it is, rather, showing an extra bit of in- terest in the salespeople, who are merely human in that they work the better for a little encouragement. The trouble with some merchants is that they don’t know their salespeo- ple, and their salespeople don’t know them. To hire a new man, tell him what to do, and expect him to do it perfectly is like expecting a child to display the wisdom of a grown man. Every salesman would like to know the business, but he learns all the better for a little kindly help and guidance. To this end, regular store confer- ences are helpful. Results just as good are often accomplished by indi- vidual chats betwixt merchant and clerk. The point is, that the new salesman doesn’t know the store and doesn’t know the goods; and, al- though it means a laying out of time and effort, it is to the merchant’s ad- vantage to teach him. Nor are the more experienced salespeople any the less efficient for a little guidance now and then. The salesman should be encourag- ed to “learn the goods.” He ought to be able to explain the workings of any article he is called on to sell. To this end, when some new aarticle or new model is stocked, the shrewd merchant often has an informal staff conference when the traveler spends a few minutes in demonstrating to the staff, and in answering their questions. Particularly is it essential that the clerk or clerks who have to do with the selling of stoves and ranges should understand the selling points and be able to demonstrate these to customers. Such training takes time, on the merchant’s part. It is, however, time well spent. The untrained clerk often mars more sales than he makes, William Edward Park. ——— 3-2 >.___ Judge a woman by her questions; a man by his answers. The Ventilation of School Rooms Is a State Law Requirement For years the heating and ventilation as applied to school houses has been one of our special features. We want to get in touch with School Boards that we may send them descriptive matter. A record of over 300 rooms ought to be evidence of our ability. _ Steam and Water Heating with everything in a material line. Correspondence solicited. THE WEATHERLY CoO. 218 Pearl Street Grand Rapids, Mich. Foster, Stevens & Co. Wholesale Hardware wt 157-159 Monroe Ave. :: Grand Rapids, Mich. 151 to 161 Louis N. W. Public Seating For All Purposes Manufacturers of American Steel Sanitary Desks In use throughout the world World's Largest Manufacturers of Theatre Seating merican Seating Company General Offices: 14 E. Jackson St., Chicago; Broadway and Ninth St., Grand Rapids, Mich ASK FOR LITERATURE September 1, 1915 ONE PRICE TO ALL. The Only Proper Way to Conduct Business. Written for the Tradesman. “Make it $27 even and I’ll take it,” said Bud Hicks, the owner of the for- ty, over on the Tyreville Road. The scene was in the big general store of Donald & Son, at Derby. Donald, Sr., was displaying a base burner to the farmer and had stated the price was $33.50 at the beginning of the transaction, but the customer had dickered and bickered along until Donald, Sr., had reached a price of $27.50. Mr, Hicks stood firm, and the result was that his big sleigh soon backed to the platform at the rear of the store and was soon on its way to the farm with the stove at his own price. Naturally Bud Hicks was delighted with his Yankee shrewdness. And just as naturally, Donald, Sr., was disgruntled. Instead of making a fair profit on that sale he had just about broken even, but this thing of haggling over prices seemed an old story to him. The habit was becom- ing fixed and so he only sighed, as he lighted his pipe and entered the sale on the cash book. The next morning a stranger drove up in a big bob sled to Donald’s store. He was a prosperous looking farmer, his team well fed and sleek. He stamped into the store, shook off the flakes of snow from his fur coat and purchased a pound of chewing tobac- co. Donald, Sr., was up at the house for a belated breakfast and George Donald, the son, was in charge of the store. As the stranger turned to leave his glance fell on a duplicate of the base burner which had been sold to Hicks the day before, in the win- dow. “That’s a fine looking stove, what’s the price?” George quoted the regu- lar price of $33.50. There was some demur on the part of the newcomer, who said he thought one of the cata- logue houses could beat the price. This was meat to George who had studied the mail order question pret- ty close, and was a student of the trade journals. “Let’s figure just a minute,” said George, pulling out a Sears-Roebuck and a Ward catalogue. The stranger was surprised at this direct method of meeting the attack and showed it. George only smiled and opened the pages to the stove section. “Here’s the stove that Ward offers at $29 and the one in this catalogue at $28.75—now let’s compare the illus- trations and go over the specifica- tions.” George was enthusiastic and by actual comparisons, with quota- tions of freight and _ specifications, proved that the stove before them was as much of a bargain as the mail order stoves, at an apparently lower price. The result of the conversation was unique, for in proving the “store stove” the right one to buy, George had, unintentionally, diverted the farmer’s mind from the usual dicker- ing process. He had been figuring against the catalogue stoves at their sce evteceeontecnn erent pn een , MICHIGAN TRADESMAN quoted price and, being convinced in the store’s favor, he simply paid the full price of $33.50, as he had been persuaded on that basis. The purchaser loaded the stove on the big “bob” and was off down the road, as Donald, Sr., entered the store. George was smiling content- edly and told his father of the sale. “George, you are a good salesman, and I wish we could get the full price for everything that way. These folks all want to secure a discount, and it is making it hard to get any sort of decent profit. That man didn’t live around here or he would have beaten you down sure.” “Look, here, dad, I claim you are all wrong on this cut price thing, If you'd stick to your prices, making them as low as possible, you'd win out. Why, don’t you see, it wasn’t hard to show that chap that the stove was good value, and he bought in spite of mail order competition.” “Maybe you are right, son, but I did my best with Hicks on that same stove yesterday and he got it for $27.” “Sure he did, simply because he knew he could, if he stuck to it. He buys everything here at a discount and has come to expect it. I don’t blame him a bit, he is educated in the wrong channel.” The two talked matters over, little dreaming of the consequences of that pair of stove sales. : It was some three days later that two men stamped into the store and faced Donald, Sr., and George. The two arrivals were Jud Hicks and the man who had bought the duplicate base burner. Jud was grinning in a sly manner, but the other man was boiling mad. Shaking a long finger under George’s nose, he shouted, “You are a darned skin and a fraud. Your firm is worse than a thief and the catalogue houses are a heap bet- ter men than you any day in the week.” George was no fool and the solu- tion of the man’s anger was quickly evident to him. The two had met and compared notes. The angry man con- tinued: “This here chap is my wife’s cou- sin. I live over on the other road and don’t get over here to trade much. But I visit Bud once ina while. I called there this morning and I saw his new stove. It was like mine and I knew he traded here. We got to talking things over and nat- urally I found that you’d skinned me out of $6.50 and so I am going to bring your darned old stove back to you and publish you for what you are.” There was a long and vigorous ses- sion between the two Donalds and the irate customer. Hicks seemed to think he had the joke on them and took the matter in a laughing way, but backing up his relative at the right moments. The ultimate out- come was that $6.50 was handed in cold cash to the customer, who de- parted swearing he would never dark- en the Donald door again as long as he lived. The worst part of it all, to Donald, Sr., was Bud’s parting shot as he de- parted from the store. “Say, Donald, if you’d have some price that a fellow could bank on, you'd save a heap of trouble, wouldn’t you?” And this from the worst bar- gain hunter in the county. After a long silence while the old man paced the floor, George rose and walked up and down the aisle with his dad, his hand on the older man’s arm. He talked long and earnestly and the result was apparent a few days later when a huge sign was plac- ed on the front of the Donald store “One Honest Price to All”’ And the country was circularized and every Tom, Dick and Harry was turned down cold and hard when a price con- cession was asked in that store. For a few weeks Thorne across the way did a little more business, but he was a price cutter and, when the story of the deal at Donald’s leaked out in the neighborhood, folks com- menced to feel that they might be the “goat” at Thorne’s, who made two and three prices, and at Donald’s everyone received a fair price and knew it was the only price at that. The result was that after a while Donald’s store became the standby in the territory and Thorne was forced to adopt the one price standard him- self. Hugh King Harris. Practical Gratitude. Mr. Editor: I desire to thank the friends and neighbors most heartily in this manner for their co-operation during the illness and death of my late husband, who escaped from me by the hand of death last Saturday. To my friends and all who contribut- 27 ed toward making the last Minutes comfortable and the funeral a success I desire to remember most kindly, hoping that these few lines will find them enjoying the same blessing. I have also a good milk cow and a roan gelding horse eight years old, which I will sell cheap. God moves in a mysterious way his wonders to per- form. He plants his footsteps on the sea and rides upon the storm. Also black and white shoat cheap.—Mrs. R. C. in Lapeer Co. Clarion. eo BY THE NATIONg, : (Rf Canvas FIRE UNDERWRIE recommend Reynolds Shingles to the home builder, and when all the other distinct advantages are enumerated there is no reason why you should take a chance on Oo ©, SZOTRADE MARION substitute or inferior roofing materials of any kind. en, The element of SAFETY alone should be sufficient to Beauty, economy, durability—the three shingle vir- tures—are all a part of Reynolds shingles. They are called the ‘‘Fire-Safe’’ shingle because they afford a great degree of fire-resistance, and are ap- proved by the National Board of Fire Underwriters. H. M. Reynolds Asphalt Shingle Co. “Originators of the Asphalt Shingle”’ Grand Rapids, Mich. person. stock now. H. LEONARD & SONS Announce the Opening of Their Toy & Fancy Goods Department (Wholesale Only) Without boasting we can say that not a wholesale store this side of New York offers a larger or better assortment of Holiday Merchandise for your inspection. In our newly refitted salesroom we are now showing thousands of the best sellers in Toys, Dolls and Fancy Goods Chinaware, Cut Glass, Silverware, Clocks Gas and Electric Portables Toilet Articles, Brass Goods, House Furnishings, Etc. all marked in plain figures to sell at popular prices. DON’T FAIL to ask for catalogue or to visit our store in OUR IMPORTED LINES are, with a few exceptions, all in Last Fall we were one of the few importers who DE- LIVERED EVERYTHING SOLD and we are now ready to do the same. Don’t make a mistake, but place your orders where they will be filled as expected, i. e. at the well known H. LEONARD & SONS Cor. Fulton and Commerce GRAND RAPIDS NS 28 MICHIGAN TRADESMAN T= ——s = WOMANS WORLD. — —_ Sometimes Best to Abandon a For- lorn Hope. Written for the Tradesman. If we have good grit we all hate awfully to do it, but sometimes it’s the cnly sensible thing to do. Much good money is thrown after bad, and long toil after previous fruitless ef- fort, just because many persons are too proud and too stubborn to ac- knowledge they have made qa mistake. I lately have been watching the transformation of an uncompleted church into what purports to be a dwelling house. To explain briefly, three or four years ago a certain con- gregaion purchased lots and_ plan- ned to build a large and hand- some church. They lacked the micans £0 erect at once the building contemplated — still they needed a house of worship. So it was decided to build, toward the back of their lots, a part of the struc- ture which eventually they would complete. They built this portion and for a time used it. Then difficulties came to the little flock. The death of sev- eral active members and the moving away of others greatly reduced their resources. A little disagreement caus- ed the withdrawal of a dozen or two more. It was found impracticable to go on and pay the debt already con- tracted, to say nothing of contemplat- ing the building according to the orig- inal plan. So to straighten out their affairs they sold the property to Mr. Garner, the price being very little more than the actual value of the lots. Mr. Garner thought he had two or three good prospects in the shape of congregations that were growing and would be wanting larger quarters. But one after another these all decid- ed against his proposition, some mem- ber of each committee objecting either to the location or the style of architecture. Even then Mr. Garner could have sold the building to a wrecking com- pany, put the lots on the market, and come out even or nearly so. But John Garner is far too stubborn to admit that he had committed a blun- der. He was determined to make some money out of that thing. If it wouldn’t sell as a church, it readily could be built over into a fine house, he persuaded himself. Accordingly for some weeks past carpenters and plasterers have been busy there. An ell has been added to the unfinished church, two or three large porches have been put on, the interior has been divided into three stories with rooms of suitable size, and so the structure is being complet- ed. Of course it has taken a lot of money. Did you ever hear of any- one’s fixing over even a small house without it’s costing more than was calculated on? And the result in this case can be only a grotesque combination of church and residence architecture, not pleasant nor con- venient for a home, nor a place at all likely to find a ready purchaser. The building is very tall and if set in wide grounds might make a manor house, or what we imagine a manor house ought to be. Now that low bungalow styles are in demand, no American family is likely to want it. Besides, “the fool that buys never is so big a fool as the fool that builds,” so there is not one chance in twenty that Mr. Garner ever can anywhere near get his money back on his recon- structed venture. He must lose heav- ily, and all because he wouldn’t admit his previous small mistake. This same unwillingness to ac- knowledge that one has made an er- ror in judgment shows itself in a hundred different ways, and in small things as well as in large. In clothes, for instance. Every dress, every wrap, every blouse is a speculation—a gamble. And some are delightful successes and some are miserable failures. So largely does this element of uncertainty enter into wearing apparel that a carefully plan- ned and made-to-order hat costing $25 may be hopelessly unbecoming, while a little braid and ribbon affair picked up for $3.50 may make you look ten years younger and 50 per cent, prettier. And you can’t always tell just by trying things on whether they are right. They have to be worn. In buying furnishings for the house and in cooking dishes for the table, it is simply impossible to hit 1t rignt every time. But some women won’t admit a failure. They put an unap- petizing mess on the table over and over again, in the attempt to get it eaten up. The chair or the curtain that jars with everything else must be kept in use, and perfect frights of dresses and hats are worn to the bitter end. Women not so foolishly stubborn confess to an _ occasional mistake, and get an offending thing out of sight and out of mind as soon as possible. In larger matters it requires excel- lent judgment and discrimination to tell whether an enterprise that has been brought to a certain stage is foredoomed to failure and so would better be abandoned before there is greater loss, or whether by proper persistence it can be pulled through to ultimate success. One never wants to quit too easily. For there is no business venture and no career that does not see dark times and hard places in getting a start. And wher- ever practicable it is best to fight out difficulties on the line where a begin- ning has been made. But we see so many cases where unwise persistence is not a virtue. Ministers who are neither good preachers nor good pastors, doctors who are not successful in treating dis- ease, lawyers who have few clients and teachers who can not teach are all about us. Many of these unfor- tunate misfits could have made at least a fair success in some other call- ing, It is almost a tragic thing when a young man or a young woman, hav- ing spent long years and much money in preparation for a profession or an occupation, finds that it was all a mis- take—that he or she is not adapted to that vocation. Sometimes a_partic- ular weakness or failing that prevents success may be overcome. If so, well and good. In these days of specializ- ation, it may be possible to find just one’s proper niche in some branch of a profession. The lawyer who can not plead may become expert as an September 1, 1915 remedy the difficulty, and if success does not come after all reasonable effort has been made to win out in a chosen calling, then it is wisest to pocket one’s pride, repress one’s ob- stinacy, and get into something else. Mr. M. was educated for the min- istry and was ordained. While a good talker in conversation, his delivery from the pulpit was extremely faulty —in fact painful to listen to. After two or three years trial he wisely gave up preaching. Being a natural mechanic, he turned his attention to building. He became a contractor, made considerable money, and for a number of years has led a life of leis- ure, giving freely of his means to philanthropies. He always has been known as a man of fine character, af- fable in manner, and particularly well informed. His case brings out the fact that al- though a calling may have to be aban- doned, the training for it should not be considered as time and money thrown away. The unsuccessful teach- er may make good use of her educa- tion in library work or in the newspa- per field. And anyone who, like Mr. M., has spent years in equipping nim- self for a certain work, has gained thereby a fund of general culture which will adorn any other occupa- adviser. But if specialization will not tion and any walk in life. Quillo. (infers ; Coder a0 ay = = please them. success for another. S uCCESS, the Result of Effort D° not get a name for being indifferent to the welfare of your trade. going to run to the store of the dealer who makes farq|. ‘0 effort to repay them for their coming. People SY nowadays are quick to sense such an attitude. They shun the dealer who makes no effort to “Why don’t you try Jones’ grocery? You can depend on everything he sells”—is the kind of on conversation that spells ruin for one dealer and It bespeaks lack of effort on the first—presence of great effort on the other. Sell dependable goods—play fair and your busi- ness will grow—your reputation is made. Sell National Biscuit Company products and you are IOY building upon a solid foundation, for N. B. C. goods are known as absolutely dependable. People have confidence in them and buy them by the millions of packages. NATIONAL BISCUIT COM PANY People are not i® erry JS September 1, 1915 MICHIGAN TRADESMAN Loree. 8 res = ey S =e NESS [Se = = SS = = : C= = : =S *. SS 2 oS SS SS IN me WS yee ba ied ——/Z me \ a AP IY, - = = 7a Sous os Notable Features of the Trade. The prospect of extremely light business for the manufacturers in most lines for autumn and winter was dispelled during July by the receipt of very substantial orders which brought the total in many cases ahead of that of a year ago. As explained last month, the initial ordering was on such an extremely conservative scale that in some quarters there was fear that retailers had lost confidence in the business situation and were go- ing to let stocks fall to the lowest possible ebb. The fact was, however, that the cool weather of spring re- tarded sales very materially. In July the entire country was swept by a torrid wave that made it necessary for buyers to flock to the market in great numbers. Many of these buyers were compell- ed to do some scouting in order to get supplies for immediate or very early shipment. They did not always succeed to their complete satisfac- tion. However, the movement for the postponement of the sale period became so widespread this year that retail profits have been maintained by many merchants who would have suf- fered severely had they adhered to the programme of past years and made their heavy reductions immediately after the Fourth. Tropical Suits Sold Well. This generous buying applied to the clothing trade as well as to hab- erdashery. Several houses manufac- turing tropical suits were sold up be- fore the hot weather arrived. New Yorkers, who are usually the last men in the country to take up a de- cided from established clothes custom, blossomed out hap- pily in these cool-looking and com- fortable suits the middle of July, and the approval of the wearers was such as to assure still greater popularity in years to come. With respect to autumn and win- ter clothing, the most recent tend- ency of buyers has been toward the advocacy of snug, “natural” models, even though the indications in late spring were that the exclusive tailors would favor a return to looser effects. As in other lines, the clothing for the cold months is tending more and more toward intermediate weight. It is believed that the Glen Urquhart plaids have completed their run and that the largest showings for autumn will be of blue, brown, olive and grey suits either in pencil strips or small checks. Buying Standard Shirts Again. The shirt trade, which has been so much cut up lately, seems to be get- ting back to normal condition. The Clothing departure retail trade is beginning to learn that there is no benefit in the cut-price garments that some houses have been featuring the year round. Asa result, there is a noticeable reaction in favor of concerns using standard materials that are made up on standard pat- terns without skimping in fullness or in quality of thread and buttons, The orders for autumn shirts placed dur- ing July were heavier than ever for that month. In the West and far West the re- tail trade is disposed to encourage actively the agitation for starched garments for autumn and winter, while the East is making the change in that direction a very gradual one. Unques- tionably there will be few shops in any part of the country selling mer- chandise of quality that do not have in stock, later on, both negligee shirts with stiff cuffs and pleated shirts with stiff cuffs. In the highest grades of starch evening shirts there is a striking preference for self-embroidered fronts. French pique bosoms are still available, al- though at greatly increased cost, and in another few these will be decided luxuries. It is maintain- months ed by importers who also handle do- mestic goods that the I*rench piques weave than any- England or this are much finer in thine produced in country. Since the pique plants in Northern France were destroyed early in the stock available a season or two hence. How- war, there will be no ever, for the purposes of the average shop, either the English or the Ameri- can piques will prove satisfactory. Sportsman Shirt a Big Factor. The of the shirt has been the sensation of the sea- that this garment would be taken up for day vogue sportman son. It was not foreseen wear by young men in the small cities and towns, but that has been the case and manufacturers’ stocks generally are exhausted. As in connection with the tropical suitings, this development shows conclusively that men gener- ally are welcoming any new mode that makes for ease and comfort in mid- summer. In some sections the silk shirt has had a decline in popular-priced grades, but the finer goods still find a ready market. It is altogether likely that in proportion as silk shirts decline those of other materials will become brighter in colorings, although not necessarily so bold in pattern. On the Coast, favor is turning toward modest effects in shirts and retailers are cleaning up on the bolder treat- ments. Cravats of Many Colors. For another season there is again no definite color tendency in cravats. Rather, all colors are being bouent and a majority of the offerings are shown in wide ranges of hues and comprise several colors in the design. The universal demand is for cravats wide at the knot, this applying even to those that are straight cut like the knitted goods and deJoinvilles. Bias stripes in club and college col- ors are to have a revival. Evening ties do not show any de- cided innovations, but in day ties the newest introductions of exclusive shops have bordered ends or a differ- ent color at the knot or are so con- structed as to have the upper ends when knotted of a different color from those underneath. Polka dot foulards and printed crepes have been among the most popular cravats of the summer.—Haberdasher. Fewer Cheap Toys. One result of the war is that there is already a marked diminution of the supply of cheap toys. Most of these, especially the wooden and tin ones, sold at any price up to 10 cents or so, came from Germany, and the Such of them as the shops still have on sale were im- ported before the war. The higher- priced German and Austrian toys also are no longer imported. supply has ceased. 29 (Va Va) 0, ‘‘Sunbeam’”’ Luggage Wy Sore TRUNKS, SUIT CASES AND BAGS RIGHT NOW is the time to stock up on these excellent values, with the spring and summer tarvel just ahead of you. “Sunbeam” Luggage will withstand hard service—‘they are made to wear.” They will build up a foundation for a bigger and better business for you. Your order will be shipped promptly and you will find the goods just as represented. Our new catalogue not only shows you ‘‘what’s what” in the Luggage line, but it actually places them within your reach at prices that will surprise you. If you haven't a copy, send for it to-day—NOW. Brown & Sehler Co. Home of Sunbeam Goods Grand Rapids, Michigan REED’S LAKE RAMONA VAUDEVILLE of the big city variety at Popular Prices. DANCING in the finest pavilion in Michigan, afternoon and evening. THE MAMMOTH DERBY RACER has more thrills than the war. A TRIP THROUGH THE AIR on the giant aerial swing. Many other special attractions for visitors. If you are not supplied a GRAND RAPIDS PUTNAM’S Double A Bitter Sweet Chocolates The Highest in Quality Greatest in Demand postal card will bring them Packed in five pound boxes Vanilla, Pineapple, Orange, Lemon, Raspberry, Walnut or Assorted. Made by National Candy Co., Inc. Putnam Factory MICHIGAN LASER rere cna vee ant ar eO MICHIGAN TRADESMAN 3 September 1, 1915 sy) vy N4) = YY i = = f{(: {() A TER, EGGS 48> PROVISI ONS Mist ue Ne ) i Michigan Poultry, Butter and Egg Asso- clation. President—H. L. Williams, Howell. Vice-President—J. W. Lyons, Jackson. Secretary and Treasurer—D. A. Bent- ley, Saginaw. Executive Committee—F. A. Johnson, Detroit; Frank P. Van Buren, Williams- ton; C. J. Chandler, Detroit. The Next Dairy Show. The directors and officers of the National Dairy Show have, with a singleness of purpose, been moving in every known direction, to secure sufficiently positive advice regarding the absolute wiping out of foot and mouth disease from our country, to determine their action as to this year’s show, and as the time for definite an- nouncement concerning the 1915 show cannot further be delayed, and de- spite the fact that the show asso- ciation has made much preparation to go ahead with its annual show, in the interest of the general industry, above all, in the interest of the dairy cow, it has been decided that “safety first’ directs that greatest caution guide their movements, Therefore the directors reluctantly are compelled to advise the interest- ed public of the suspension of the 1915 show, and at the same_ time pledge a _ greater National Dairy Show, October 26 to November 4, 1916. All branches of the dairy in- dustry have promised their united and unstinted support for a world rec- ord show in 1916—a show that worth- ily represents the leading feature of American agriculture — dairying. Everything that is to be undertaken to advance the industry throughout the year of 1915 will have the sup- port of the National Dairy Show offi- cials, and the plans for the 1916 show will be perfected at once. ———~+->____ Tribute to the Cow. Little do we realize the debt we owe the cowe. During the dark ages of savagery and barbarism, we find her early ancestors natives of the wild jorests of the old world. As the bright rays of civilization penetrated the darkness of that early period, and man called upon the cow, she came forth from her seclusion to share in the efforts that gave us a greater na- tion and more enlightened people. For 2,000 years she has shown her allegiance to man, sharing alike in his prosperity and adversity, respond- ing nobly to all that was done for her, until, through her develop- ment, she became an idol of the peo- ple of her native country. In 1493 when Columbus made his second voyage to America, the cow came with him—and from that time to the present day she has been a most potent factor in making this, our own country, the greatest Nation, with the highest type of womanhood and manhood history has ever known. Her sons helped till the soil of our ancestors and slowly moved the prod- ucts of the farm to market. They went with man into the dense forests of the new world, helped him clear for homes, and made cultivation pos- sible for the coming generation—and when the tide of emigration turned westward, they hauled the belongings of the pioneer across the sunscorched plains and over the great mountain ranges to new homes beyond. Truly the cow is man’s greatest benefactor. Hail, wind, droughts and floods may come, destroy our crops and banish our hopes, but, from what is left the cow manufactures into the most nourishing and life sus- taining goods—and is she not life itself to the thousands of little ones stranded upon the hollow hearts and barren bosoms of modern mother- hood? We love her for her docility, her beauty and her usefulness. Her loyalty has never weakened—and should misfortune overtake us, as we become bowed down with the weight of years, we know that in the cow we have found a friend that was never known to falter. She pays the debt. She saves the home, God bless the cow—little do we realize the debt we owe her! E. G. Bennett. —_.--.>__ What Is Cheese? The Wisconsin Legislature has tak- en upon itself the delicate task of defining “What is Cheese?” In con- sideration of Wisconsin being the greatest cheese state in the Union, this is a big task. Senator Platt Whit- man is the man who has tackled the subject with all the ardor of a con- noiseur. According to Senator Whitman’s definition a cheese “‘is the sound, solid and ripened product made from milk or cream by coagulating the casein thereof with rennet or lactic acid with or without the addition of ripening ferments and seasoning or added col- oring matter, and contains in the water free substance not less than 50 per cent. of milk fat.” sooo A Cheese Dispute. A question has arisen in the West as to whether split cheese are a good delivery for twins. It seems that a carload of cheese was bought as twins and the lot was delivered as splits. Both parties in the deal appear to be anxious to have a ruling in the mat- ter. One of the parties has been try- ing to get an arbitration on the case in Montreal but without success.— Montreal Trade Bulletin. Make Us Your Shipments When you have Fresh Quality Eggs, Dairy Butter er packing stock. Always in the market. Quick returns. Grand Rapids, Mich. POTATO BAGS New and second-hand, also bean bags, flour bags, etc. Quick shipments our pride. ROY BAKER Kent Storage Co. Wm. Alden Smith Bldg. Grand Rapids, Mich. < Get your peaches from the South Haven Fruit Exchange SOUTH HAVEN, MICH. Quality and Pack the best you ever saw You can get car load lots or express shipments Telephone, telegraph or write for your daily supplies We know we can please you ¥ South Haven Fruit Exchange ' South Haven, Mich. The Vinkemulder Company Jobbers and Shippers of Everything in Fruits and Produce Grand Rapids, Mich. Churned Fresh Every Day MR. MERCHANT:—Are you sure that the butter you are using is satisfying your trade? If not, try Blue Valley Butter A perfect spread which is carefully made by expert buttermakers who produce good butter from the finest material that the dairy farm can produce Good dealers demand BLUE VALLEY BUTTER every day, because good butter alone gives them ‘‘perfect satisfaction.’’ Furthermore it cannot be duplicated because it is marked by its rd uniform quality that guarantees the trade the same quality at all times. Orders filled promptly. i BLUE VALLEY CREAMERY CO., Grand Rapids, Mich. Largest Exclusive Manufacturers of Pure Cream Butter in the World eee cade ONE POUND CLUE LT) Pa PIE ale) Mail us sample any Beans you may wish to sell, Send us orders for FIELD SEEDS. Both Phones 1217 MOSELEY BROTHERS Grand Rapids, Mich. September 1, 1915 Will Your Policy Pay in Full in Case of Fire? Will you please explain in everyday English just what is meant by the 80 per cent. co-insurance clause? I have asked my local fire insurance agent and he “explained” it fully. But I do not yet understand. I doubt if he knows a great deal more about it than I do myself.—J. P. G. The question asked by this cor- respondent is of such general interest that we are going to answer it kere rather than through a letter. This merchant need not be discouraged over his inability to understand the clause in every detail. If the truth were to be known, it could be said that a considerable percentage of the local fire insurance agents of the country themselves do not thoroughly understand the whys and wherefores of this rather troublesome division of fire insurance. What is the 80 per cent. co-insur- ance clause and what does it mean? Well, you have a stock of say $10,- 000 and insure it for $6,000. Your policy contains an 80 per cent. co- insurance clause. Your store burns and the damage done by the fire amounts to at least $6,000—the face value of your policy. How much money do you $6,000? Not a bit of it. You get just $4,500. Quite an awakening, isn’t it? Now, why is this? Let’s get this thing straight right here. It is one of the snags many merchants strike in obtaining insur- ance. The lack of understanding of this clause has had serious conse- quences. For it is a serious thing to get a considerable sum less than you expected. The way this clause works out, the insurance company is not liable for a greater proportion of the loss than the sum insured bears to 80 per cent. of the cash value of the property in- sured. In other words, the owner agrees to keep his property insured for 80 per cent. of its value, and if he fails to do this he becomes a co-in- surer for the balance of the value not so covered. This is the technical way the com- panies explain co-insurance. And here, reduced to plain English is how the thing works: The $6,000 policy on the $10,000 stock mentioned above brings only $4,500 when the store is damaged to the extent of $6,000. The reason for this is that the policy contained an 80 per cent. co-insurance clause. Un- der the provisions of this clause, the policy, to be good for all the damage, should have been for 80 per cent. of the cash value, or $8,000. In this in- Stance, the full amount of the damage —$6,000 or any other sum up to $8,000 —would have been paid. get— Here are the figures: Cash value of stock, $10,000. Eighty per cent. of this cash value is $8,000. The amount insured ($6,000) is three-fourths of 80 per cent. of the cash value ($8,000) and can only be collected in that proportion. The MICHIGAN TRADESMAN company is obliged, then, to pay only three-fourths of the amount insured. Three-fourths of $6,000 is $4,500. Four thousand five hundred dollars, therefore, is the amount collectable under the policy—that is, if the prop- erty is damaged to the extent of $6,- 000. Smaller claims for damages, of course, would be settled on the same basis. If at least 80 per cent. of the cash value had been insured for, no such proportion would have held, and the company would have been liable for the whole amount of the loss. The philosophy of the thing seems to be about this: The insurance com- panies apparently want their risks divided up as much as possible. They are willing to make a little conces- sion in rates with the insured if he will agree to carry at least 80 per cent. of the total cash value of the property insured. It is likely to in- duce the insured to carry more insur- ance. And he is likely to split it up among various companies, thus divid- ing the burden of a possible loss. These examples illustrate the work- ings of the 80 per cent. clause in the case of partial losses only. If the loss is total, what then? In case of a total loss, the company is liable for the whole amount the policy calls for without regard to any co-insurance clause. If the policy contains an 80 per cent. or any other percentage co-in- surance clause be sure you absolutely know where you stand before you accept a policy. Know your policy. Make your agent show you.—Butler Way. —_+~+>___ Yankee Fruit Beats Canada. Alarmed at the frank confession by large fruit importers that they prefer American product—even at the cost of freight, duty and taxes—to the Canadian product the Fruit Growers’ convention of the Provinces of Brit- ish Columbia and Alberta, after a full investigation of methods of distribut- ing British Columbia fruit, unani- mously indorsed a resolution recom- mending the Dominion Parliament to appoint a royal commission to en- quire into the fruit distribution and marketing methods of Canada. The movement is regarded as the most radical one ever initiated in Canada, and if the recommendation be adopted by the government a new _ precedent will be established in Canadian com- merce. According to United States Consul Samuel C. Reat of Calgary, Alberta, the convention considered at length the statement of a prominent Cana- dian merchant, one of the largest im- porters of fruit in Canada, regarding the desirability of fruit imported from the United States and sold in Calgary at the rate of a carload a day, in spite of duty, war tax, and freight, in preference to British Co- lumbia produce. The report provok- ed some questions and_ criticisms from the growers. The success of the fruit industry in the United States is due, it was averred, to the favor- able treatment of the jobbers, who handle on an f. o. b. basis altogether. 31 Bell Phone 860 Citz. Phone 2713 Lynch Bros. Special Sale Conductors Expert Advertising—Expert Merchandising 28 So. Ionia Ave. Grand Rapids, Mich. Watson-Higgins Milling Co. Merchant Millers Grand Rapids 2 Michigan Every Housewife likes a change. Suggest Mapleine for delicious flavor where flavor is needed. Makes fine syrup. Order from Louis Hilfer Co. 1503 State Bldg. Chicago, Ill. Seattle, Wash. CRESCENT MFG. CO. Rea & Witzig PRODUCE COMMISSION MERCHANTS 104-106 West Market St. Buffalo, N. Y. Established 1873 Live Poultry in excellent de- mand~ at market prices. Can handle large shipments to ad- vantage. Fresh Eggs in good de- mand at market prices. Fancy creamery butter and good dairy selling at full quota- tions. Common plenty and dull. Send for our weekly price cur- rent or wire for special quota- tions. Refer you to the People’s Bank of Buffalo, all Commercial Agen- cies and to hundreds of shippers everywhere. “Mothers Del. ight” ESCENT FLOUR “Makes Bread White and Faces Bright”’ VOIGT MILLING CO., GRAND RAPIDS, MICH. Ceresota Is the Guaranteed Spring Wheat Flour An immense crop of splendid quality puts us in the running this year. a & BB SU WRITE US FOR PRICES JUDSON GROCER CO. The Pure Foods House Wholesale Distributors GRAND RAPIDS, MICHIGAN ce MMBOr Skea SS MEN OF MARK. William G. Tapert, Soo Manager for the Cornwell Company. The brief biographical sketches of men who have helped to make the mercantile business successful, as often recorded in the Tradesman, have doubtless tended to encourage many who were starting or were but part way on the same road. In many cases the persons so presented were of that class usually termed “self made”’—men who started with un- promising or even discouraging pros- pects and worked their way to emi- nence, in most cases solely by their own ability and energy, a fairly large percentage of them “diamonds in the rough” with little education other than that gained in absorbing a rude but effective schooling in the primi- tive schools of the early days. Such are admired for their pluck and are accorded all the glory that attend merited suc- cess. But to another class is accord- ed, and justly, equal admiration and credit—that of the merchant born and bred, the man whose father and grandfather were engaged in mer- chandising and whose high ambition is to carry on faithfully and credit- ably the business of his forebears and to achieve success in the same hon- oranle calling. William G. Tapert was born in De- troit January 11, 1869. His father and mother were both born in Ger- many, coming to this country when they were children. Mr. Tapert was the elder of. two boys. When he was six months of age the wamily moved to Bay City, where’he received his education in the public schools. He began cutting meat in his father’s market when he was 12 years old and worked in the market when not in school until 17 years of age, when he took a position as book-keeper for the E. J. Hargrave Lumber Co., ot Bay City. A year later he remov- ed to Saginaw and took the position of book-keeper for the Saginaw Beef Co. At the end of three years he moved back to Bay City and took charge of the city trade of Bay City for the Saginaw Beef Co. Two years later he was promoted to the posi- tion of general salesman, in which capacity he served for about ten years, opening up all of the territory cov- ered by that house from Mackinac Island on the North to Lansing on the South. He visited his trade reg- ularly every week and as soon as he got one territory in good shape he turned it over to a successor and pro- ceeded to open up other territory. His last work in this line was opening up the Pere Marquette, between De- troit and Flint. In 1900 he was pro- moted to the management of the Soo branch of the Saginaw Beef Co. The following year the business was taken over by the Cornwell Beef Co., Inc., and he was made Secretary and Man- ager of the new concern, which also conducted a branch at Petoskey. Shortly afterward he opened new territory covering the larger portion of Western Canada. His company later became affiliated with the Fow- lers-Canadian Co., at Hamilton. When MICHIGAN TRADESMAN that company was absorbed by Armour & Company, a new affiliation was made with the Swift Canadian Co., of Toronto. In July of this year the Cornwell Beef Co. was merg- ed into The Cornwell Company, which absorbed the interests of the Saginaw Beef Co., Bay City Beef Co. and Cornwell Beef Co., with head offices at Saginaw and branches at Bay City, Jackson, Owosso, Traverse City and the Soo. Mr, Tapert was made a director of the new company and Manager of the Soo branch, which covers most of the Upper Pen- insula country from Gladstone to the Soo and from St. Ignace to the Soo. Mr. Tapert was married December 18, 1896, to Miss Maud C. Thomson, daughter of Captain Thomson, of so that he manages to keep one of them on the go most of the time. Mr. Tapert attributes his success to strict attention to business -and the devotion of ample time to recrea- tion. No one can meet Mr. Tapert with- out receiving a definite impression of his rare dignity and charm. On closer acquaintance this impression is deepened, and there is gradually re- vealed a wonderfully rich nature in which various essential qualities are combined in almost perfect balance and poise; absolute dependableness in all thinking and in all dealing; a live- ly sense of justice; a cultivated taste; critical judgment mellowed — and sharpened, too—by a genial, often whimsical, humor that plays on every WILLIAM G. TAPERT West Bay City. They have a daugh- ter, Jessie, 18 years of age and a son, Clarence, 15 years of age, both of whom are attending school in the Soo. Mr. Tapert is a director of the Soo Business Men’s Association, the Y. M. C. A., the Anchor Mission and the Boosters’ Committee. He is Sec- retary of the Soo Hospital, Vice- President of the Chippewa County Agricultural Society and a member of the Lutheran church. He is first and foremost in every movement hav- ing for its object better business, civic and moral conditions at the Soo and his heart, his hand and his pocketbook make frequent responses to demands of this character. Mr. Tapert has but one hobby and that is automobiles. He has two cars subject dealt with; a sweetly tolerant temper yoked with a splendid capac- ity for moral indignation, and always steadiness, adequacy—the power of being wonderfully and simply him- self, Mr. Tapert loves good talk, as he loves books, and travel, and trees, and people, and — life. With him conversation is a living art. “Not a day passes without our having a real conversation together.” Long ex- perience as a dictator of letters has given him—or has perfected in him— a felicity in expression that is de- lightful. Besides he is a thinker; he has wisdom and insight. Whatever subject he touches he illumines. His friends learn to wait for the charac- teristic point of view, the humorous turn, the profound observation, that September 1, 1915 are sure to come, whether the theme is literature or politics or the common affairs of life. When he has spoken one feels that one had received a vision of the truth. Mr. Tapert’s life, whether in pub- lic or in the retirement of his home, is one of unremitting industry and aspiration. With all the concentra- tion of a determined nature he faith- fully “follows the gleam.” What he has accomplished out in the world, as salesman and manager, while al- ways fine in quality and by no means inconsiderable in quantity, is, per- haps the least of his life work. His greatest achievement, his friends love to think, is just himself. He is at his best—says and does his best— at home, in private. So often, nowa- days, what one does seems to shout louder than what one is; but of our friend it may be truly said: What he does is much, and is always worth while; but what he is counts for even more, is even more worth while oe Leaders That Don’t Pull Do you have any difficulties or dis- appointments in your leader adver- tising? Do your price specials ever fail to pull? This has been the case with an Indiana merchant who writes The Butler Way as follows: “A short time ago we placed in our window a number of salad dishes bought from the Stimulator pages at $1.68. With these was displayed the following placard: ‘High Grade Sal- ad Dish given with a $1 purchase and 10c in cash.’ Formerly leaders such as these offered without restriction at 10c each, were taken up largely Dy people in town, some of whom rare- ly trade with us, while many of our better customers living in the country have no chance to get in before the leaders are sold out. Hence the stip- ulation ‘with a $1 purchase.’ “Up to date the returns from this form of price advertising have not been very gratifying. For some rea: son few people seem interested in spite of the unusual value offered. Could you suggest any variation that would prove more attractive?—F. B.” It may be that this merchant is not using wide enough variety in his leaders. In a rather small town ay item like a salad bowl naturally would lose much of its attractiveness as a leader after it had been offered a few times. Why not try some other item of crockery, china or glassware? No woman ever is ready to admit she has enough dishes and a very wide va- riety of leaders is afforded by this class of goods. Do you ever try dry goods? We'll venture to say that a big window dis- play of housekeepers’ aprons offered say at 19c each would pull in great shape and make quite a sensation among the women. Or you could offer the aprons at 10c. You can buy some housekeepers’ aprons to sell at 10c and make a profit. Some of the larger ones can sell at 10c and you will experience a loss of only 40 or 50 cents on a dozen. Be sure you have variety in your leaders. And be sure you give dry goods a chance.—The Butler Way. val : September 1, 1915 MICHIGAN TRADESMAN 33 HE Blend, Flavor and Strength of this coffee is Ideal. The package handsome, attractive and strictly moisture proof, re- taining indefinately the superb flavor and strength. In our process of steel cutting everything but absolutely pure coffee is eliminated--no chaff--no dust--no dirt. We propose to make these goods ‘‘go’’ and to see that the dealer has a good profit for his efforts in pushing them. JUDSON GROCER CO. GRAND RAPIDS MICHIGAN TRADESMAN September 1, 1915 a Nn Asi tc At A S65 \ << ZN ate = x $2. 2.6 MARKET : : = § ¢ B x - —— Quick Movers Quickly From In-S:ock Written for the Tradesman. For the average retail shoe dealer, whether a general storekeeper or the small merchant devoted exclusively to footwear, the in-stock department is proving a veritable boon. The in-stock department promotes judicious buying, eliminates much of the old-time chance element, and paves the way for quick turnovers. It is a distinct small dealers, and thus bears vitally, and upon the whole in a most helpful manner, upon the question of effi- encouragement to cient shoes distribution. Blessed is he who first conceived the idea of in-stock service, for the dealers who sell them to the retail trade. Picking Winners. Ever since the style-element began to be introduced into the shoe indus- try—or rather into the products there- of—the head of many a retail shoe dealer has tossed uneasily upon its pillow. From the many styles put out by the alert and resourceful manufac- turers, which would make the hit of the season, locally speaking? In the solution, or attempted solution, of that all-important enquiry, many a shoe dealer has worn a deeply fur- rowed brow. Trade publications of supposedly style-wise qualifications said thus and so; and traveling men from the East, the West and the Middle West, said thus, thusly, and so and thus; and the most disturbing feature of all this scot-free style-information was that it didn’t agree on anything. What one averred another denied; and what one affirmed another disputed. In the end the poor dealer found him- self right where he was at the be- ginning; namely, guessing. Having heard all sides—as_ the prudent dealer would, of course, at- tempt to do; and then reviewed the style-situation in the light of local peculiarities and tendencies, the shoe dealer sat down and made the best guess he could. Sometimes he hit, and sometimes he missed it; but hit or miss, he generally wound up at the end of the season with more or less merchandise that had to be mark- ed down drastically. During more recent years the prob- lem of picking winners has been still further complicated. As a practical measure of relief from this nerve-racking situation, shoe manufacturers have installed in- stock departments. The main fea- ture of this service is, of course, quick action—orders being filled the same day they are received. All the dealer has to do is to write his house a letter, or send in a wire, and, pres- to! the goods are on their way in no time. This ability to get the goods quickly—and to get just the kind ot goods that is making a hit with the local shoe dealer’s customers—is cer- tainly a great help in a time of un- certainty. Sizing Up Quickly. Moreover, in the good sellers, thé small shoe dealer often gets out of the popular sizes before the season is half over. His stock gets into a shot-to-pieces condition while the sell- ing is still good. Under such cir- cumstances it is highly important to size up quickly. And right here is where the in-stock department shines. In re-sizing the in-stock department is, indeed a very present help in time of brisk business. Let us suppose a casé in which the shoe dealer has not been quite cer- tain in his own mind about certain lines, say for women’s wear. Out of several equally attractive lasts—each of them good lookers, good fitters, and good values at the price—the dealer has not been able to decide which one he thinks would go best: According to the old plan of ordering six to nine months ahead, the dealer would have to back up one line, and let the others go. But not so when buying from houses with the in-stock service. He can actually try out two or three lines—and stick to the one or ones that hit the popular fancy most centrally. If he gets out of sizes—as he is apt to when the sea- son is on at full tide—he can get others in the popular sizes and widths —and get them without undue delay. Furthermore, ‘if he sees that some- thing in the footwear line is making a. big hit locally—something that he can’t exactly duplicate in his stock— the business-wise dealer can scan the catalogue of the in-stock people see what they’ve got in that line, and quickly find himself in the position of a resourceful competitor. The in- stock department helps the alert shoe dealer to round up a lot of business that is running around loose in al- most every shoe-consuming commun- ity. Without it, he would be in the sorry position of the fellow who has made a wrong guess, and can’t have another. SAOES Working Men Who Know Wear Rouge Rex Shoes The merchant who is known to handle them gets their business. Rouge Rex Shoes appeal at sight, and grow in favor un- der the test of service. Every operation in their manufacture from the raw hide to the finished shoe is with this end in view. We tan the leather and make the shoes. Write for catalogue or a visit from our salesman with samples. HIRTH-KRAUSE COMPANY , Hide to Shoe Tanners and Shoe Manufacturers Grand Rapids, Mich. School Shoes for Boys a R. K. L. Boys’ Seamless Shoes Are made to stand the hard knocks of school wear. Stock up on these good selling numbers and be prepared for the Fall trade. : a No: 8391 Boye. ke Sizes 2% to5% No! 8394 NOUthS eke Sizes 12% to 2 No, 6895— Little Gents’...............2.3......5.5. Sizes 8% to 12 Rindge, Kalmbach, Logie Company “Makers of Shoes that Wear” Grand Rapids, Mich. Sai Bail RETR EN NER September 1, 1915 Between Season Specials. And here, again, the in-stock peo- ple are strong with dealers who un- derstand and appreciate their service. Much of the shoe dealer’s business nowadays is built up on what has been called, between season specials, They are “specials” inasmuch as they can often be priced somewhat more at- tractively than the regular season’s offerings; and they are properly de- termined “between season’ products because, strictly speaking, they be- long exclusively to neither season, having certain features or character- istics of footwear designed and built for successive seasons. In buying this class of merchandise the dealer does not have to rely upon what anybody tells him so much as he does upon the conditions that have actually developed in his own locality, under his own observation. This puts him in the attitude of a man who isn’t guessing at all, but is rath- er gauging the local taste. This disposition to play it growing among shoe dealers, and it ought to be encouraged; for nobody is benefitted in the long run when a dealer gets stuck on a big consign- ment of shoes that he can’t sell at 2 profit. And the in-stock department is helping the shoe dealer to play it safe. I. was talking recently the manager of the women’s department in a large exclusive shoe establish- ment, and he said to me, in the course of a talk somewhat along this line: “Oh, I'll buy a little of pretty much anything that looks new and attrac- tive and different. Our trade you know is extremely fussy; and they don’t stand back on the price if the idea strikes them. But will it strike? Well, that’s what I’ve got to know before I go in too strongly. If it makes a hit, and they’ve got it in stock, we’ll do business all right. But if our trade don’t care for it, it doesn’t look good to us no matter what it is.” Now if the big fellows feel that they must play it safe in this time of many styles and much _ uncertainty arising therefrom, it’s a cinch the small dealer must. But if he really means to play it safe, he’ll find it very convenient to make use of the shoe manufacturer’s in-stock service. Charles L. Garrison. —— +> Why This Country Has No Use for Militarism. : Detroit, Aug. 30—The pleas for armament all take for granted two things that seem to me very ques- tionable: first, that an army and navy are really a protection to a country, and, second, that their protection is worth what they cost. These positions, I say, do not ap- pear quite axiomatic. I have been in Europe watching the Kaiser’s war for a number of month and I brought back a pretty clear conviction, on evi- dence offered, that a military and naval establishment is a menace to the nation that supports it and no protection at all. Whatever else the war has proved or disproved, it has shown beyond question the utility of trying to settle anything by force of arms. Perhaps in time past, some- thing was settled that way. I do not believe it, but do not care to dispute it, for that time has gone by. The same argument obtains against war safe is with MICHIGAN TRADESMAN and armament as against traveling by Stage-coach or setting type by hand It is ineffectual and costs more thaa it comes to, But our idea, of course, is to have “adequate military defense,” so that we will not need to fight. In our Present temper and mode of living, that is all very well; but it seems to me that the advocates of this idea do not sufficiently consider the inevit- able reaction of a military establish- ment upon our temper and our life. Herein, I say—not in dollars and cents—is its exhorbitant and imprac- ticable cost. They take for granted that we can have the protection, whatever it amounts to, of an enlarged army and navy with an auxiliary citizen sol- diery of a couple of millions or so, and our life remain otherwise quite as it is at present—as free, as inter- esting, as attractive [ do mot see how that is possible. Insofar as we are preoccupied with militarism, we must be willing to accept the ef- fect of our preoccupation upon our National life. Insofar as we accept the protection of militarism, we must pay the price of a life regulated by militarism. This is just what I, for one, do not Gare to do. The advantage is too doubtful, the loss too certain. Ger- many proves it to perfection and the other countries of Europe to their several degrees. Does any one really imagine that the Germans behave as they do because they are Germans? Or that life in Germany is so appall- ingly uncongenial and uninteresting because it is Germaan? No, Ger- many leads the world in cruelty and inhumanity because she has had more people subjected for a longer time and with greater diligence to the kind of discipline that has that sort of thing for its logical outcome. If one feels the hideousness, the immense ennui, of German civilization, it is because of the endless outworking of the military principle in continual Processes of suppression, repression and control. The point is, that military protec- tion is not something that we can merely take on and remain the kind of folk we are, living the kind of life we do. It is sheer romanticism to think so. Now it is fit to raise the question whether a “preparedness” which is of very doubtful value for a risk which is inconceivably small, is worth having at the price—not, I re- peat, in terms of money, but of life. Carrying a revolver is a doubtful measure of protection against assault. Perhaps it is as much as an even chance whether it protects you or gets you killed. But who wants to be the kind of man who carries a re- volver—even if the risk of assault were considerably more than it is? Similarly, “adequate military defense” and “preparedness’ may. be worth something, although it is at least very doubtful. But for the infinites'mal tisk we run, who would want to live in a civilization that reflects their presence. Richard Jay Nock. ———_.--~>___ Not Guilty. There had been a railway collision near a country town in Virginia, and a shrewd lawyer had hurried from Richmond to the scene of the disas- ter. He noticed an old colored man with a badly injured head, and hur- ried up to him where he lay moan- ing on the ground. “How about damages?” began the lawyer. But the sufferer waved him off. “G’way, boss, g’way,”’ he said. “I never hit de train. I never done sich a thing in all mah life, so help me Gawd! Yo’ can’t git no damages out- en me,” 35 This “Adv.” Shows ONE LINE OUT OF A GREAT MANY CARRIED IN STOCK. THEY ARE NUMBERS THAT HAVE HELPED MAKE OUR “BERTSCH” LINE FAMOUS Seldom Equalled—Never Excelled 960—Men’s Gun Metal Calf Blucher, Goodyear Welt, Half Double Sole, Modified High Toe, D&E............ $2.35 979—Same only Button ...... 2.40 913—Same as 960 only extra fine quality........... ..... 2.75 914—Same as 979 only extra abty. 2 2.75 In Stock for At Once Shipment Complete Catalogue or Samples on Request THEY WEAR LIKE IRON HEROLD-BERTSCH SHOE CO. Mfrs. Serviceable Footwear GRAND RAPIDS, MICH. Are You Ready for the September Rains? Hood Footholds do the business In Stock in Any Style Toe oO ndsUU 5: Kaot Xtralyte Foothold 37 Cts. 5% Discount for “Prompt Payment’’ Get our catalogues—see our salesmen We carry anything and everything you want in rubbers Grand Rapids Shoe & Rubber Co. The Michigan People Grand Rapids ete yee eee er Sad katrOR pcs ey ere ech as ee LT eRe Se SELLING SIDE LINES. Going Out of the Regular Channel of Trade. Written for the Tradesman. It is well known in manufacturing circles that many factories known to the world for their output of stand- ard products, could not operate were it not for the by-products, and the possibilities of utilizing them in the production of some commodity which can be sold at a good profit. In other words, the dividends of the company come from the sale of the by-prod- ucts and not the regular line. A good many individuals find them- selves in much the same position. Their salary just covers their regu- lar living expenses and, if they are ambitious to make headway in the ac- cumulation of a surplus of whatever size, it must be accomplished by do- ing something “on the side.” In fact side lines and by-products are such important factors in business to-day that no one engaged in commercial life can afford to ignore them entire- ly. Yet there is a certain ultra-conserv- ative element in the field of merchan- dising which “views with alarm” the demolition of the lines of demarka- tion between different departments of trade which have been so long rec- ognized. They are greatly disturbed because of the frequency with which encroachments are made by some “up-start,’ as they probably dub the offender, on what have been previ- ously considered distinct fields. For instance, we find grocery stores carrying patent medicines and drug- gists selling package foods of certain kinds; hardware dealers are seriously discussing whether or not automobile accessories are “legitimate” hardware goods, etc. “Poaching on the preserves” of a neighbor is neither wise, courteous nor just for the one who happens to be doing business in a very small town where there are specific stores of each kind to supply the demands cf the trade of the community, but in larger places where competition is on freer lines, and cannot be limited to well defined precincts of trade, too much conservatism in one’s ideas of the “ethics of trade” when applied to this subject, is apt to cause one to be as- signed to the camp of the unprogres- sives in the rear, while some hustler who has a sharp eye out for trade takes the cream and rich milk, leav- ing only blue milk for those who fol- low. These are days of very rapid evo- lution, and changes and developments are as conspicuous in merchandising methods and practices as in any other phase of endeavor, commercial or in- dustrial. The very terms “old fash- ioned,” and “behind the times,’ are no longer sufficiently expressive to indicate our rapid pace, and we now have “fad of the moment” and “up to the minute.’ And so in business the side line of to-day is the regu- lar line of to-morrow, or even should it remain a side line will attract many a stray dollar to add to the column of profits. It is not the purpose of this article MICHIGAN TRADESMAN to discuss the pros and cons of legiti- mate trade lines, but to call the at- tention of merchants to the fact that many of them are so located that they might easily take on a side line, which would pay a good profit, and at the same time not necessarily come into unjust competition with their neigh- bor merchant. Look out for the new goods that are not represented by a special store, in your locality, and be the first one to stock up to meet a new demand created by the general adoption of some popular invention. A groceryman has just as good a moral or ethical right to sell vacuum sweepers, as he has to sell a new fan- gled washboard or clothespins, and if he puts sweepers in stock before the furniture man does, he is quite with- in his right, and merely exercising ordinary business enterprise. The one who puts his mortgage on new trade first has the best right to it, under the old rule that “possession is nine points in law.” “Where can I buy a bottle of grape juice in this town, grocer or drug- gist?” asked an automobile tourist who passed through a town with abominable drinking water. The one of whom he enquired could not give the asked for information and a call at both stores revealed the fact that neither had it, and he had to wait until he reached the next town for his drink. One general store merchant reports that he made a nice little sum through the sale of pop, grape juice and other bottled soft drinks which he kept on ice and sold out to customers who took’ the goods home, for he did not dispense them in glasses. Many of his customers did not have refrig- erators at home, but when they knew they could buy the drink ice cold at the store were glad to make the pur- chase. The hardware dealer who doubts the “ethics” of his carrying automo- bile accessories and supplies, does not look at the matter from the right view point. In the first place the chances are that these goods are his by right because of the fact that insofar as motors have displaced horses in his community, his harness business has been curtailed, and next and most im- portant after all, the ethics of the case should not bother him in the least for all of his thought should be giv- en to consideration of whether or not it will pay him in dollars and cents to carry that class of goods, either as regular hardware, or as a side line. Any merchant who contemplates go- ing out of his regular channel and offering to the public goods not usu- ally found in his kind of store, if he is wise will let the matter of prob- able profit be the actuating one in his decision to make the experiment. In this, as in other affairs, “Nothing succeeds like success,” and the deal- er who demonstrates that any given side line can be made generally profit- able by others engaged in his same line of merchandise selling will soon find that the side line will be gather- ed into the fold and made a child by adoption, and even the ultra-con- servatives ultimately will acknowl- edge the forcefulness of the dollar argument. A side line of semi-luxu- ries is often the most profitable, for we all know that it is on the staple articles of every day use and neces- sity on which the smallest percentage of profit is made. E. E. Reber. ——_+-2-> ___ California Raisin Law Encourages Honest Packer. An act compelling the marking of the name or variety of grapes con- tained in raisin packages, was recent- ly passed by the California Legisla- ture. This act takes effect on Sep- tember 1, 1916, thus enabling raisin packers to use up the labels and car- ton they may have on hand. Follow- ing is the act in full: Section 1. It shall be unlawful for any person, firm or corporation to sell, offer for sale, expose for sale or have in his possession with intent to sell, any box, package or carton con- taining seeded raisins, which box, package or carton shall have indicated thereon the fact that the same does contain raisins, unless it shall in ad- dition to such indication have plainly and conspicuously marked thereon the variety of grape from which the raisins contained in such box, pack- age, or carton are manufactured or produced. Section 2. Any person who shall violate any of the provisions of this act shall be guilty of a misdemeanor, and upon conviction shall, be pnished by a fine of not more than $200, or by imprisonment in the country jail for not more than sixty days, or by both such fine and imprisonment. —ph erect 7 5 ue 4 pee ee UN Sue ~~~ September 1, 1915 HELPED THE WIDOW By Cutting Some of Her Best Tim- ber. Written for the Tradesman. Several men sat around the stove at the country grocery when Gene Bradwin blew in, shaking the snow from his shaggy great coat. Old Tom Tanner looked up with a friend- ly, “How-ye do, Brad?” “Oh, I’m all right,” returned the stout little old man who had been surveyor in several different counties during his career with compass and tripod. “No, thanks,” voiced the little man when offered a cigar by Jake Snittler, the Detroit tobacco drummer. “I quit the weed ten years ago.” “What was the idea? Too expens- ive, eh?” Bradwin shook his head, seating himself with the group. “I might tell a story about that, but I won’t—not to-day,” decided the surveyor. “Many things happen to a fellow in the woods, some of ’em amusing, some pathetic and some al- most tragic. My quitting use of the weed was all three combined.” Bradwin whistled, throwing back his heavy coat, revealing a square, full chest and strong throat. He had endured hardships without number, carrying his three score years with the lightness of one half his years. “Any more trouble with the Ken- tuckians, Gene?” from old Tom. “Not this trip—that is only a little amusing incident. I passed the night RAISINS ! Ley) It is really surprising how busi- ness on SUN-KIST Seedless Raisins will grow when you give i @) ~ them a chance. They are the most delicious of all raisins—a special, sweet, thin skinned, delicately flavored variety, grown without seeds. No wonder they sell so fast and folks come back for more—they require no seeding—no wash- ing—they are ready for immediate use. Packed—and backed—by 50 years’ experience. NATIONAL GROCER CO.’S Houses a we ASK THEM mF Oo of Paster i e September 1, 1915 in the hemlock woods north of Dodd’s mill. I had got my job done and was getting out to God’s country once more. They were short of beds at old Stedmont’s, so the old man put me in with his son Silas. “I didn’t exactly like bunking with one of those wild Southerners, but said nothing. About midnight that bedfellow of mine clutched my throat and I thought he would shut off my breathing entirely. He kicked and groaned, filling the room with most awful noises. The fellow was acting up in his sleep, but I did not know it. I uttered a yell and jumped from the bed. That yell aroused the old man who slept in the next room. He thumped on the door, shouting, ‘Put that fool out!’ “It seemed that the young fellow was subject to fits and he was having one last night. | crawled out, finish- ing my nap in the stable. It was all explained satisfactorily in the morn- ing. “You have a lot of rare experiences, don’t you?” suggested the drummer. “You bet I do,” assented Bradwin. “T call to mind a funny incident that 1 witnessed, or rather that one of the persons concerned told me about soon after it happened. It was about a widow woman who was damned by a lot of well meaning folks. You know there are such who always want to be doing somebody a good turn; they even intrude on mourners sometimes in their anxiety to be good Samaritans. The widow in question hadn’t got up her winter’s wood and cent teh tend shi rien MICHIGAN TRADESMAN winter set in rather early. She own- ed a good forty acres, on the back end of which was a splendid woodlot. This woodlot was the especial pride of the widow. She had been very careful to preserve all the young, growing timber intact, cutting the de- caying old trees, picking up limbs and other debris. “Tt was on Thanksgiving morning that the widow was astonished to see a dozen men with half as many teams drive past her window. None of them halted to consult with her, but drove at once to the woodlot half a mile from the house. After a few hours teams loaded with freshly cut wood drove into the back yard. The woodshed was first filled, then long piles were made beside the fence. Such heaps and stacks of wood had never been seen before at the widow’s home. “The men, kind neighbors, had brought their dinners, so did not in- trude on the good widow’s privacy. It was intended as the biggest sort of a surprise, a generous Thanksgiv- ing day contribution to aid a lonely neighbor. It was a surprise all right. The piles of wood looked so fresh and green, the wide maple and beech slabs suggesting the felling of some of the finest trees on that. blessed woodlot. “The widow groaned over the de- struction of those noble trees. She stole from the house, going to the woods. Unseen by those engaged in the demolition of her forest the wom- an saw great windrows of splendid trees laid low, noted that the bodies of the trees alone were cut into wood, the tops being left to cumber the ground. She hastened home, went up stairs, flung herself upon the bed and cried like a punished child. ““They spoiled my woodlot,’ she told me afterward, ‘and it was all done to aid a poor, lone woman in need. Somehow I couldn’t bless the kind benefactors who had spoiled the best piece of natural woods in the township in order to supply my win- ter’s wood. In fact, I had already contracted with a man to cut and draw up my winter’s wood, which he was to do under my special super- vision,’ “When the day was done and the kind neighbors drew up before the house to accept the little woman’s heartfelt thanks for their generous deed there she stood in the open doorway so overcome by her feel- ings as to be unable to utter a word. One of the men said afterward it was a touching sight to note the poor widow’s gratitude, she being so overcome she just simply broke down and cried. Of course, the wood cut- ters were happy over their good deed and the recipient of their kindness felt so grateful she simply couldn’t utter a word.” “They were a lot of _ beastly chumps,” declared the drummer. “Just simply good-hearted folks gone wrong,” from the groceryman. “She ought to have sued for dam- ages,’ commented old Tom. “Any court in the land would have given them to her.” 37 “Well,” chuckled the surveyor, “I suggested that to the widow. She gave me a shocked look, declaring she wouldn’t for twice the loss of the timber even let those well mean- ing neighbors suspect she was not the most grateful woman in the world for their kindness.” “So goes the world!” sighed the groceryman. “I have heard of people being damned with faint praise, but for downright cussedness exerted in a good cause this takes the whole case of sweets.” Old Timer. —_+-+___ “The Money Side of the War.” In the August American Magazine a well-known American banker writes a thoroughly authoritative and ex- ceedingly interesting article entitled, “The Money Side of the War.” He tells all sorts of inside facts about the financial situation and in the course of his article tells as follows which nations seem to have had a warning of the war: “The only financial warning of the great war was the palpable effort on the part of the foreign governments to accumulate large stocks of gold. This effort became manifest’ early in the year 1914, and at the time war was declared France had increased her normal holdings by $170,000,000 Russia by $150,000,000, Germany by $100,000,00. Of the powers, Great Britain alone made no effort to ac- cumulate gold. This fact would in- dicate that her Chancellor of the Ex- chequer, and the Cabinet generally, had no idea that war would come.” ASK YOUR JOBBER FOR Hart Brand Canned Food HIGHEST QUALITY Our products are packed at five plants in Michigan, in the finest fruit and vegetable belts in the Union, grown on lands close to the various plants; packed fresh from the fields and orchards, under highest sanitary conditions. Flavor, Texture, Color Superior. Quality Guaranteed The HART BRANDS are Trade Winners and Trade Makers Vegetables:—Peas, Corn, Succotash, Stringless Beans, Pork and Beans, Pumpkin, Red Kidney Beans, Tomatoes, Spinach, Beets. Fruits:—Cherries, Strawberries, Red Raspberries, Black Raspberries, Plums, Pears, Peaches. W. R. ROACH & CO., HART, MICH. Factories at HART, KENT CITY, LEXINGTON, EDMORE, SCOTTVILLE. 38 Annual Picnic of Grand Rapids Coun- cil. Grand Rapids, Aug. 30.—Last Sat- urday about 100 U. C. T.s, with their wives and friends, enjoyed the usual annual excursion and_ picnic. The day was perfect and the trip was ideal. From the time the special cars left Muskegon interurban depot at 8 o'clock, as per schedule, until the re- turn of the travelers with their fam- ilies and friends at 9:30 p. m., there was nothing but fun and frolic, with no accidents to mar the happy day. As there were no stops, the run to Grand Haven was made by the specials in a little over an hour. The excursionists at once boarded the Crocby steamer, Nyack, which had been chartered by Captain Harry Harwood and his committeemen, Art Borden, John Schumacher and Fred May, for the lake trip to Saugatuck. The trip on the big lake boat was one of the pleasant features of the day. A little trouble was experienc- ed in Saugatuck harbor. As _ this steamer draws more water than most of the lake boats, it had some diffi- culty in getting through the narrow channel. The slight delay only serv- ed to make keener appetities and, up- on arriving at Saugatuck, the excur- sionists went at once to the Tour- ist Home, where an excellent dinner was served. The stay in Saugatuck was devot- ed to athletic sports consisting of a baseball game between the leans and the fats, running races, ladies’ bail throwing contest, etc. The winners in the contests were as follows: Boys’ running race—-Bertron Rock- well. Girls’ race—Dorothy Borden. Children’s race—James Murray. Ladies’ Ball throwing contest— First, Mrs. Pete Anderson; second, Mrs. Will E. Sawyer. Lean men’s race—First, Pete An- derson; second, A. S, Jannausch. Fat men’s race—First, A. F. Rock- well: second, F. E. Beardslee. The leans, winners of the baseball game, will each receive a prize at the hands of Master of Ceremonies, A. N. Borden, if they are present at the next Council meeting Saturday eve- ning of this week. On the return trip on board the hoat Fred E. Beardslee and William IK. Sawyer presided at a cafeteria and re-enacted the miracle of feeding the multitude with five small loaves and some substitutes for the fishes. ~ One of the most interesting mem- bers of the excursion party was Wil- liam H. Jennings, who, if he lives until September, will be 80 years old. By Gee Cripe Jennings, as he is lov- ingly known, has traveled continual- ly for fifty years and says he would not be contented to get out of the harness. Mr. Jennings is hale and hearty and his many friends hope he will be able to attend many more an- nual picnics with continued good health. MICHIGAN TRADESMAN Senior Counselor Cliff Herrick is busy these days directing the build- ing of a new house. Notwithstand- ing the pressure of business at home, Cliff managed to get to Saugatuck in time to join the party for the home- ward trip. Mr. and Mrs. Wm. Franke and Mr. and Mrs. Walter Lawton motored to Saugatuck and enjoyed the picnic party. The boys who make Saugatuck and who have enjoyed the hospitality of the Hotel Butler will hear with great pleasure that Mrs. Phelps, the pro- prietor’s wife, is rapidly recovering from the injuries sustained two weeks ago when she was struck by an au- tomobile. The boys, who greatly ad- mire and respect her, join in send- ing best wishes and congratulations on her recovery. S: ——_+2>____ Owosso and Corunna Mercantile Pic- nic, Corunna, Aug. 30.—The annual pic- nic of the retailers of Owosso and Corunna at McCurdy park, last Thursday, was a big success. Al- though threatening weather kept the attendance down somewhat, there was a crowd of at least 3,000 persons at the park during the afternoon and they all had a good time. Those in charge of the outing saw to it that they did. The programme of sports and games provided almost unlimited amusement for the big crowd. The headliner was the ball game between the Perry and Owosso Masons, which was won by the Owosso team by a score of 7 to 4. Owosso’s victory was a clean cut one. Ailling, Gibson and Cates formed the battery for Perry, while Wendt, G. Sackrider and Cronk worked for Owosso. Thursday's victory gives the Owosso lodge the series of three games which the teams have now played. Each team had won one game previously. There was dancing at the casino and the Owosso city band furnished music throughout the Many people came late in the after- noon and had a picnic supper. —_2+2++____ Wherein Lies the Balance of Peace? Detroit, Aug. 30.—There is a curi- ous comparison between the war of 1870 and the Kaiser’s war in the man- ner of the outbreak. The occasion of the war of 1870 arose from the offer of the throne of Spain to a prince of the Hohenzollern house, which offer as is well l:own, was declined, but the French government, in alarm at the possibility of having co-op- erative enemies on two opposite sides of the country, demanded a pledge from Prussia that no Hohen- zoliern prince should accept such an offer, and when, under Bismarck’s crafty and unscrupulous forgery of a telegram originally prepared by Emperor William, the pledge was re- fused, France exploded at the very 1031-35 18th St. Quality Delivery Boxes You advertise “Prompt Delivery,” yet in your haste to deliver orders promptly, do you use precaution to see that they are not damaged in transit? The safest, surest way to have every order reach every customer in perfect condition is to equip every wagon with “Quality” Delivery Boxes. They protect your groceries and enable the driver to carry a maximum load safely. John A. Grier & Co. Detroit, Michigan September 1, 1915 “STYLES THAT SELL” SOFT THE & NEWLAND STIFF HATS HAT We carry a complete line of the latest styles for prompt shipment Mail orders solicited Newland Hat Company 164-166-168 Jefferson Ave. CAPS, GLOVES & MITTENS Detroit, Michigan afternoon, ° is liable to be dear. Good Furniture. Corner Ionia Ave. and Fountain St., PROPER TIME NOW TO START A BIG FOR “White House” at reasonable prices is economical. In other words, buy Klingman’s Klingman’s The Largest Furniture Store in America Grand Rapids, Michigan Furniture JUST BOOM Coffee JUDSON GROCER CO. Wholesale Distributors ‘GRAND RAPIDS, MICHIGAN September 1, 1915 thought of being placed between two enemies—and the war was on. In the summer of 1914, when di- plomacy had so far collapsed that war seemed imminent between Ger- many and Russia, and France refus- ed to be neutral in such a conflict, on account of her alliance with Rus- sia, then Germany in turn exploded at the very thought of being placed between two enemies—and war was on. Whether in either case the ex- plosion was justified by the attendant facts need not now be discussed, but both instances illustrate a very nat- ural human quality—to fight one’s way out of an encirclement of op- ponents, and both instances also sug- gest the unwisdom of relying on an encirclement of opposition as a means of holding a suspected neighbor in check—just as a quantity of gun- powder becomes more dangerous when confined within a tightly clos- ed space. Possibly if the British alliance had been geographically all on the west of Germany—although having pre- cisely the same strength of resources as the actual Allies—the explosion might not have occurred. Now, what moves Russia to participate in an al- liance of such a sort that it seems to produce by terror the very explosion that it was intended to prevent? Russia also stands in an encircle- ment of opposition, although mostly by virtue of geography rather than diplomacy. She is encircled by the mountains and the deserts of Asia and the frozen zone of the North ex- cept in the summer, when geography relents and gives her a niggardly exit by sea—and except where the Turk stands guard at the Euxine, the Kais- er at the Baltic, Japan in Manchuria, and her watchful ally, Great Britain co-operatively blocks the way in Per- sia. It is possible that if Russia had succeeded better against Japan, she would not have considered it neces- sary to press her claims in Europe, however reasonable in themselves, to the breaking point with Germany, and thus perhaps the outbreak might have been avoided. There remains, however, one direc- tion in which Russia holds the door half open, but her partner holds it half shut. This is Persia, which un- der the co-operation of Great Britain and Russia is in an anomalous condi- tion of suspended animation, which gives Russia the chance to hope for something better and England the chance to hope for nothing worse— for she fears for her Indian empire with a Russian outlet on the Indian Ocean . And so the British government is willing to sacrifice thousands at the Dardanelles to gain thereby a substi- tute for the outlet which the British empire has the power to give as by the mere opening of a hand in Persia. But this cannot continue for an in- definite time with Germany’s armies already pressing through the second line of defenses on Russia’s west. If the outlet at the Dardanelles can- not be achieved by victory, it may still be possible for Russia to retrieve defeat on her west by turning once more to her Asiatic field with a more than tolerant attitude on the part of two victorious antagonists. The re- cent negotiations for treaties between China and Japan, and Mongolia, China and Russia, as- to spheres of influence in Asia suggest the active possibility of joint plans for Japan- ese co-operation with Russia in the development of Asia in a way which might be vastly more injurious to the Indian empire than a voluntary _re- nunciation of British interests in Per- sia could be—particularly if such a Russian- Japanese co-operation should have the active assistance of Germany as the consideration for the acquies- cence of Russia in apparent losses in Europe. If such an outcome should result from conflicting interests among the MICHIGAN TRADESMAN Allies, it might not be conducive to the maintenance of peace after the Kaiser's war shall close. For a bal- ance of peace one must not forget the danger involved in a permanent pol- icy of encirclement and the obstruc- tion of any one country strong enough to test the issue, and willing to make the test. The key to peace may be in Persia, so certainly the balance of peace may rest there in the speedy recognition of Russia’s rea- sonable claim to exclusive interests in that country. CC. oH. Swan: —_+-+—___ Their fickleness is what makes some girls interesting. Too Often the Case. “Is the office boy on duty to keep people away from me?” 1 Yes) sin. “Is there a bench in the hall on which busy business men may sit while waiting to see me?” “Yes sin “Ts there a hidden lock on the gate that leads into the outer office?” Yes.) Sir.” “Has the telephone girl been in- structed to ask all who call for me their name and business?” 39 “Oh, yes; our telephone girl knows all about that.” “And to consult me before permit- ting anyone to talk to her?” > Yes, sir here to make it as difficult as possible for peo- “Ts everything arranged ple to transact business with this firm?” SEE 1s “Good. Then I'll go into my office and begin plans for our salesmen sell- ing other people.” Mr. Merchant, Can You Beat It? This 6 ft. Bevel Plate Glass Top Floor Case for only $21.00 Net Cash Height—40 in. Width—24 in. Selected Oak. Ball-bearing Slid- ing Doors. Finish is of the latest shade Golden Oak, hand rubbed. Front, Ends and Doors best double strength glass. FRED D. VOS We are entire Store and Office Outfitters in “NEW or USED” Fixtures for any kind of business GRAND RAPIDS STORE FIXTURE CO. No. 7 Ionia Ave. N. W. We have in stock all sizes from 34 in. to 8 ft. in either Display or Cigar Cases. Shelves are pressed steel finished in oak on adjustable nickel brackets. Grand Rapids, Mich, OTTO A. OHLAND WEST MICHIGAN STATE FAIR Grand Rapids, September 20 to 24 GRAND $10,000.00 AVIATION MEET American, French, German and Italian Air Pilots in a Thrilling, Spectacular ‘‘Battle in the Clouds” _ See the Sensational Aerial Warfare Every Day Wednesday, September 22 AMERICAN DAY Beautiful Patriotic Celebration for Everybody Aeroplanes Horse Races Band Concerts 100 - Thrilling Attractions - 100 The ‘‘Joy Zone’’ Day and Night Auto Races Daylight Fireworks Auto Show Wild West Show Free Attractions Live Stock and Dairy Show, Poultry Show, Dog Show, Agriculture and Horticulture Farm Machinery and Implements WEST MICHIGAN STATE FAIR GRAND RAPIDS, SEPTEMBER 20 to 24 MICHIGAN TRADESMAN * 0] feed WC (egd>° eae Ht MARA VATA ATG CULO Witt HE COMMERCIAL TRAVELEB: so ts we w(t ecel eeetss ALUN BAN VND II Kec 29950) AA sVWW \ "ley 6 Ke B j j Ne Grand Council of Michigan U. C. Grand Counselor—Walter S. en Grand Rapids. Grand Junior Counselor—Fred J. Mou- tier, Detroit. Grand Past Counselor—Mark S. Brown, Saginaw. Grand Jackson. Grand Treasurer—Wm. J. Devereaux, Port Huron. Grand Conductor—John A. Hach, Jr., Coldwater. Grand Page—W. T. Ballamy, Bay City. Secretary—Maurice Heuman, Grand Sentinel—C. C. Starkweather, Detroit. Grand Chaplain—A. W. Stevenson, Muskegon. Grand Executive Committee—E. A. Dibble, Hillsdale; Angus G. McEachron, Detroit; James E. Burtless, Marquette; L. N. Thompkins, Jackson. Next Grand Council Meeting—Traverse City, June 2 and 3, 1916. Michigan Division T. P. A. President—D. G. MacLaren. First Vice-President—F. H. Mathison. Second Vice-President—W. J. Manning, Detroit. Secretary Brown. State Board of Directors—Walter H. Brooks, Chairman; Fred H. Locke, J. W. Putnam, J. E. Cronin, W. A. Hatcher, C. E. York, W. E, Crowell, C. H. Gall- meyer, Frank W. Clarke, Detroit. State Membership Committee—Frank H. Mathison, Chairman. ~ He Really Tried to Sell Hardware. The New Year will find Curley, veteran of retail hardware salesman- ship that he is, as much of an ama- teur in his vocation as ever. He has laid out for himself several varieties of special stunts, by means of which, and with no assistance ex- cept the stock in Murphy’s Famous Hardware Store, he intends to set the river on fire and achieve such a rec- ord for himself in the famous Mur- phy Store as shall make the rest of the force groan with impotent envy. and Treasurer—Clyde E. One of them is an artfully laid plan of a series of New Year’s talks, deal- ing, of course, with the articles he must sell, but filled with metaphors and similies drawn currsent events, It might annoy Curley to review all his New Year passwords to mod- ern salesmanship, but they are all— on the enthusiastic guarantee of Cur- ley—sure to sell the goods. from Ten years ago he would not more have dreamed of soaring to such heights of imagery than he would have had either the nerve to utilize it or the judgment to apply it where it would do the most good. Ten years ago Curley was a rank amateur; and ten years later he remains the rank amateur still. Curley will always be an amateur. Not during his whole life, if that life be passed behind a retail hardware counter, will Curley every be able to acquire the cool, calm, unmoved and immovable sang- froid which is accepted as the hall mark of the veteran hardware sales- man, Curley always has been, and always will be, trying his earnest best to be- come a salesman and never, in his own opinion of himself, succeeding. Oc- casionally in the future, as he has in the past, Curley will put his foot in it, pull it out, and crimson with shame every time he thinks of this or that one among his long succession of hor- rifying mistakes. Ten years ago, when Curley em- barked upon his hardware career, a raw—a very raw—kid, he made haste to take two correspondence courses in salesmanship at once. He mem- orized them completely, and digested them but slightly. So it happened that, recalling vividly the emphatic in- struction to “study the character of your prospective customer,” he aimed at the perfection of sales methods which diagnoses a man’s occupation by his clothes, and sized up a husky son of Anak as a butcher to whom he straightway showed the store’s as- sortment of knives, thrilling with de- light over his shrewdness as a mind reader. “Well,” remarked the muscular one, after a minute or so, “what do you think I am, anyway?” “Aren’t you an expert butcher?” Curley rejoined, seeking to copper his losing bet with a touch of flat- tery. The customer assumed the attitude of the villain when he cries: “Dis- covered!” “Gracious heaven,” he exclaimed; “has my reputation reached you, at your tender age? That’s what my patrons all say of me. I’m a barber, and I want to see one of those hol- low ground razors you have in the window.” Then, as the red of burning shame mounted in humbled Curley’s cheeks; “Never mind, Sonny, you meant well, and you came closer than you know.” bE And he bought two razors on the spot. Curley forgot all about the two ra- zors, but he recalled the egregious blunder for years afterward, always with the same abasement of spirit. Yet neither that mistake nor others that followed on its heels failed to protect Curley from his rushes of en- terprise to the brain. Every year— every month, for that matter—plung- ed him into some fresh adventure along the line of his quest for the Holy Grail of perfect salesmanship. He cherished an abiding faith in other people. Let any prophet of salesmanship arise, and there, at his feet, sat the hopeful, immediately faithful Curley, perfectly willing to try the latest panacea for salesmen’s faults, perfectly resigned to admit that, hitherto, he had learned nothing whatever about handling his own business. In the famous Murphy Store, the rest of the gang enjoyed Curley as people nowadays enjoy the movies, with a new film every day. “Curley’s got ’em again,” was their early, recurrent announcement. But, ere long, it changed to, “What’s the bug this morning, Curley?” And Curley, with all the ardor of the born disciple, would delight them with or- acular explanations of the newest royal road to success. The only man in Murphy’s who, for a time, fell for Curley and his series of high-art sales methods was Mr. Murphy himself. He used to listen to Curley’s dictum, voiced in accents of profound conviction, and mutter: “Hm! Something in that, boy. I wish these other dubs around here would try to get a bead on selling hardware.” But after awhile, as Curley hap- pened to contradict himself under the influence of some new school or some later master, Mr. Murphy learned to size him up for what he was. “Just a rank, piffling amateur,” he decided, in final disgust. “And I thought, for a while, that the kid might turn out to be our Moses, guid- ing us into some promised land of retail hardware!” Mr. Murphy did not realize it, but he was largely re- sponsible for Curley’s eternal sen- tence to amateur rank. These mut- tered comments, these approving nods, from the head of the store, made their inevitable impress upon Curley when he was at the age which is most impressionable. Curley was forced to admit, in the light of num- erous misadventures and countless changes of methods, that either some royal roads led to the poorhouse or September 1, 1915 that he hadn’t learned quite how to follow. But he felt sure that some- where, somehow, there must be a phi- losopher’s stone of perfect salesman- ship; and he was going to find it be- fore he died. So he has persistent- ly kept on hunting. The other salesmen in Murphy’s have as persistently kept on enjoy- ing him. And Mr. Murphy, as per- sistently, kept on branding him as an amateur, until— Well, when Mr. Murphy, who is en- terprising enough on his own hook, installed his store system of sales records, he was confronted with the evidence that Curley’s sales were the highest in the place and 50 per cent. more than those of the next best clerk whose term of service outranks Cur- ley’s by fifteen years. “Tut!” said Mr. Murphy, who could not believe his eyes. “Something’s wrong with the returns. I’ll wait for the next showdown.” But that next one gave similar re- sults. So then Mr. Murphy called a store meeting, reported scrupulously the verdict of the sales slips, public- ly increased Curley’s salary to a level that was the highest in the store, and was on the verge of advising others to go and do likewise. But the ap- palling prospect of his whole force emulating and imitating Curley stay- ed his rash tongue. He halted, lame- ly casting about for some really ra- tional explanation of Curley’s won- derful results. And this is what, at last he said to them—words which, in the days of Haroun-Al-Raschid, would have been inscribed in letters of gold above the doors of the treasury: “Boys, the only explanation I can find for this marvelous showing of our friend Curley is that he really tries to sell hardware.”—C. Phillips in Philadelphia-Made Hardware. Centrally Located Write for booklet No. 2 and map of Chicago. ©9000 OOOH OHCHOHSHHOESHOHOHOCOOOCELES veocece, HOTEL CAFE 450 Rooms $1.50 up 300 with Bath $2 up Clark St. near JacKSOn Blvd. Chic he “if ed mg * yoo “6 2 te SPOR RRs ate eae SRE af : RBs en - September 1, 1915 DETROIT DETONATIONS. Cogent Criticisms From Michigan’s Metropolis, Detroit, Aug. 30.—Learn one thing each week about Detroit: Sectional bookcases, hall furniture, dining room and bedroom suits are made by a company which is using over 2,000,- 000 feet of lumber a year. James Rye, member of the firm of Kye & Washatka, proprietors of. the Busy Big Store, Ludington, was in Detroit last week on a combined busi- ness-and pleasure trip. The cold weather in the Northern part of the State caused the crops to = be a frost. R. Greenberg, who formerly con- ducted a store on Mack avenue, has purchased the stock of general dry goods of L. Cohen, at 556 Oakland avenue. Charles G, Dawes, former Control- ler of Treasury under McKinley, in an address to Detroit bankers last week, stated that unparalleled pros- perity for the country has set in. If business should happen to be doggy in Mears, it would be just like Ches Brubaker not to believe it. Elvin C. Dailey, President of the Elvin C. Dailey Co. and Vice-Presi- dent of the Michigan Salt Pickle Sup- ply Co., of Saginaw, died at his sum- mer home on Hickory Island, August 24. Mr. Dailey founded the organ- ization of which he was at the head in Detroit thirty-five years ago. De- ceased was 61 years old. Surviving is a widow and one son, W. E. Dailey of Saginaw. : E. W, Carter, of Vicksburg, was in Detroit last week on a business trip. He has added a rug department to his general store and purchased the stock while in the city. The Michigan State fair will be held September 6 to 15. According to G. W. Dickinson, the hustling Sec- retary and General Manager, it will be the best and greatest in the his- tory of Michigan. According to the Detroit News, the only momentous question to Detroit- ers to-day is municipal ownership of the street car lines. Wide open sa- loons on Sunday and the fact that the city is being overrun by crooks is hardly worth while mentioning. Louis Hornik, well known in jew- elry manufacturing circles as a skill- ed goldsmith and with the Traub Manufacturing Co. for the past two years, has become associated with M. Friedberg, 212 Griswold street. He has taken charge of the jewelry manufacturing department. Besides Mr. Hornik’s expert knowledge of the business, he has a wide circle of friends in the city. A. B. Willemin, for the past three years purchasing agent for the Hupp Motor Car Co. and one of the pion- eers of the automobile industry, has been appointed assistant general manager of the organization. Samuel Levinson, general dry goods, 1954 Joseph Campau avenue, has opened another’ store at 1402 Chene street. Most of the feats accredited to the Russians of late are defeats. Frank H. Smith, well known in au- tomobile circles in many parts of the country and recently with the Hudson Motor Car Co., has joined the sales force of the Chalmers Motor Co. as special factory representative. Walter Dinbrowski, 866 Hastings street, proved an alert and fleet of foot merchant when last week a young man had the audicity to enter his place of business and help him- self to $25 which reposed peacefully in the cash register. After a chase of several blocks Mr. Dinbrowski captured the thief and turned him over to the police. The Merchants’ National Bank cele- brated its first anniversary last Wed- nesday and during the day many friends of the institution called and MICHIGAN TRADESMAN offered congratulations to the officers and staff on their success, Looking over the newspaper re- ports we are convinced that General Villa is only a lap behind King Mene- lik, of Abyssinia, in the number of times he has been assassinated. Among out-of-town business call- ers last week was Mr. Collins, of Preston & Collins, general merchants, Fostoria. Cash prizes will be awarded those who come the longest distances in automobiles to the State fair. A. W. Stevenson, of Muskegon, for Grand Sentinel and Traverse City for the 1916 convention! Two pleasant thoughts for contemplation by Mich- igan members of the U. C. T If the U. C. T. want to do an ad- vertising stunt that will bring many additional members into the organ- ization, they might begin by securing at least some recognition for travel- ing men from the railroads during the so-called resort season. Travel- ing men receive about as much con- sideration in the making up of the summer schedules as weeds would in a well-kept garden, despite the fact that resort business comes but a very small portion of the year and at re- duced rates. Reports of sample trunks being refused and personal trunks being taken on trains have been fly- ing over the State, while the traveling men all know of the miserable ser- vice for those who would like to stop at some of the towns not blessed with the title of “resort.” Here indeed is an opportunity for the U. C. T. or some other organization to win a niche in the traveling men’s Hall of Fame. Members of the Detroit Credit Men’s Association and their families, numbering about 300, gathered aboard the steamer Pleasure last Thursday night and spent a most enjoyable evening in merry making while the boat carried them for a moonlight ride on Lake Erie. Weeks & Weeks have engaged in the flour and feed business in Grand Rapids. Let us hope that their suc- cess shall continue for Years & Years. The new addition and alterations have been completed on the Henry Clay Hotel, at the corner of John R. and Center streets. One hundred rooms have been added. Seedless tomatoes are being raised in California. Our idea of nothing to worry about are the seeds in toma- toes. Mr. Jackson, of Murphy & Jackson, general merchants, Pinckney, was a Detroit business visitor last week. Dealers of Federal trucks from all parts of the country are attending a convention given by the Federal Mo- tor Truck Co. The convention is be- ing held at the Statler Hotel. Be- sides the business transactions pleas- ure trips for the dealers have been arranged. Sales Manager Bowman is in charge of the details. J. H. Webster, C. F. Mann, Edward Perrin, Grant Stevens, R. E. Bodimer, President, and J. C. Hackney, Secre- tary of the Detroit Retail Druggists. Association, attended the seventeenth annual meeting of the National As- sociation of Retail Druggists, held in Minneapolis last week. All attended as delegates of the local organization. What is more delightful than a fur- nace fire in August? The vexing question in Europe is how to keep down the cost of the upkeep. F. J. Zielinski is now owner of the largest and finest department store in Manistee county and nobody is sorry that success has crowned his thirteen years of honest endeavor. We are of the opinion that one W. J. Bryan was the gentleman who put the talk in Chautauqua. What is more rare than a neutral mother-in-law? A. Finsterwald, clothier, corner of Monroe avenue and Randolph street, has let contracts for the alteration of his three story store building. Milton Steindler advised the Tradesman readers last week that the Muskegon city hall was receiving a much needed coat of paint. Most of ’em need to be cleaned out internally. James M. Goldstein. —_+-->—___ Late News of Interest to Travelers. Fred Brown, who has been leasee and manager of the Keefer House, at Hills- dale has closed a deal whereby he takes over the new Smith Hotel, conducting both places. Hie will discontinue the Smith dining room and use the hotel merely for rooming purposes. Dr. Joseph Taylor, of Jackson, who has owned the Keefer House property for some time, has sold to Newell Whetstone, of Jack- son, : Luther Branch, a resident of Neway- go for a number of months, has leased Joseph Butler’s hotel and within a week or so will be in readiness for transient business. A general renovating and re- arrangement is to be made, a good deal of painting and a change about in the arrangement of the rooms, The women’s rest room is to be upstairs; their wait- ing room to be a general lobby. The lunch counter will in the hotel office and an effort will be made to do justice to this, in addition to the dining room proper. A Saginaw correspondent writes as follows: As the hands of the clock in the lobby of the Bancroft House pointed to 2 o’clock last Saturday afternoon the open register on the desk was removed and “finis” was written for the famous old hostelry which is to give way to a modern new hotel. For fifty-six years the Bancroft House has_ entertained thousands who have visited Saginaw, the noted and the unknown from presidents down, and its history during that time has been closely allied with the march of events in this city—from the early rough lumbering days to the present. There were a few guests in the House and the last meal was served at noon. The final name on the register was that of W. S. Linton, President of the Sag- inaw Board of Trade, who had a prom- inent part in the plans for the new hostelry. While the hotel is closed and the auction sale of its furnishings is being conducted, the stores in the build- ing will remain open for a short time. The Bancroft House has 136 rooms and employed seventy-two persons. Clerks Frank Wransky and Herman Davidson were in charge when the doors closed. C. W. Crawford was the other clerk. Mr. Wransky, who has been with the hotel for seven years, will leave for Traverse City for a vacation. Mr. Dav- idson started in the hotel as a boy and has been employed there for about twen- ty-two years. The last register will be kept and placed in the corner stone of the new building. The work of demoli- tion will be started as soon as possible and it is expected the new hoste!ry will be completed and ready for opening by next August. The Bancroft House was built in 1858 and was opened in August, 1859, and the first landlord was Henry Hobbs, who came to Saginaw from Elmira, N. Y. Probably its best known landlord was the late Major Farnham Lyon. —_+-.—___ To err is human; to sidestep is di- vine. 41 UNIQUE WINDOW DRESSING. One may present goods of unques- tionable value, yet if there is not something unusual in the manner of their display only those who loiter by the way will ever see them. There may not necessarily be novelty in the things themselves, but there must be the unusual in presentation. For instance, a butcher determined that he would have a show window. His goods seemingly offered the poorest possible outlook. No one admires chunks of meat, unless it be another butcher. We all turn our faces in- stinctively against the sight of the carcass unless forced to examine through the inner cravings. How did he manage? First, he had a neat ice box made and filled it full of the sparkling crystals which preserve. Then he placed in an ar- tistic group some of his choicest cuts upon the ice. Fish, lobsters and al- lied groups were added as the sea- advanced. The result was that people went out of their way to see the window, and eventually they bought. Everything looked so neat and clean—so artistics—that they ac- tually wanted to buy there. If the butch can thus draw cus- tom through the unusual in a display of his goods, who cannot hope to do as well? The shoeman, piumber. hardware dealer—the merchant with the most prosaic merchandise—should not hesitate to make the attempt. Very dainty effects have been secur- ed through the most commonplace material. The more artistically the commonplace can be combined, the more will it attract. Remember, no statuary attracted more _ favorable comment at our first Worlds Fair than the “butter woman.” Staff has served well in place of marble at all great expositions. While it is uninteresting in masses, when mould- ed into artistic forms, it never fails to excite admiration. son our There will be no Smyrna figs for the holiday trade for American im- porters will not be able to secure them. Great Britain will not permit shipments through Greece and unless the Allies capture the port of Smyrna there is no chance of the figs reach- ing America. Ordinarily about 20,- 000,000 pounds of figs are imported. There are other figs, but those from Smyrna are the best. The Hotel Barry Hastings, Michigan Re-opened for Good Parlor Sample Rooms Free Autc to and from all Trains I will please you if given an opportunity Ask the Boys GEO. E. AMES, Prop. HOTEL CODY EUROPEAN GRAND RAPIDS, MICH. Rates$l and up. $1.50 and up bath. MICHIGAN TRADESMAN YY ny) Sey (eee ce Dae es AYA (a Oe 4 GISTS S nth Wy 30 = = = snd) i RIES: Adee Meee, } Yhis, ~—=, —~ ; Ao ayTy Le aa y ! i ~ ; : : Turpentine, bbls. a Be eet eee 2@ 6 plant at Whitehall is being enlarged, rick at 2 cost of $39,195.59. nee Berries eee Turpentine, less 55@ 60 lL. H. P. Prepd. 1 35@1 45 ; ; aE : . i WbeDE 08. lel. § @ Wintergreen, true 5 ee improvement costing over $25,- Eaton Rapids has awarded the con- Fish ...0.002.: 15 @ 20 Winterareair sweet Insecticides : oe : Zs " : : JFUMIPCH Leis. wis. 10 @ 15 Wiech 2... ..5- 9 G0a@a 25 Arsenite ........... 6@ 10 ee tract to the Globe Construction Co., irickiey “Ash @ 50 Wintergreen, art 2 00@2 25 Blue Vitrol, bbl.” @ 8% . Ory of the 41bi0on of Kalamazoo, for paving Main street Wormseed ..... ae a0 fe ee less 9@ 16 = nee : ade cd : : wece ordeaux Mix Ps ( Glove & Manufacturing Co, at Al- was asphaltic concrete and Hall street a a. aes ai eee aio Eeisiae Whe’ ee : ae : ‘assis ary) 25@ awdere 1@ Seen ae or employ- to the Michigan Central depot with (Ss% casigon) 6Q 75 Potassium eats on ue - ing thirty-five girls. ae ca " : > . : wd. 30c : 30 Bicarbonate ..... 40@ 45 S ae « or y, g s . brick, the total cost being $26,157.92. ae a tes oO oe faecal 3@ 30 Lead Arsenate -- 84@ 16 Tonia’s free fair was a complete suc- Three Rivers has twenty-six bridges Soap Cut (powd.) 4 pe eee 1 Bo aa Solution gal ae 15@ 25 i : c a es : Sees SHOR ce ¢ & Carbonate ..<.... 5 i ‘ cess and the merchants are in favor within the city limits and leads the one: 77 Cilovate. xtal and Paris Green 20@25 of making it an annual event. world in this respect for cities of its | ——— Extracts : eee a aanis ep a Ndidcellavidiene The Benton Harbor Development size. All but five of the bridges are oe powdered a : Cyanide 30@ : < Co. has landed a new industry, the of steel and concrete, Flowers oanenke ‘ ee aoe a 7 Benton Brass & Tron Co. This con- A course in the printing trade will et ah) Gece 5 ae a pe soe o a Alum, powdered and : cern will turn out iron and brass cast- be added this year in the Kalamazoo Chamomile (Rom) 55@ 60 Sulphate ........ 20W 25 ce oe 9@ iz : : i : sisimuth, Subni- ing and will employ thirty men at the public schools. Gums Roots trate ee 2 97@3 10 ode Hart will install boulevard lights on a acia, ist .....- gage 60 Alkanct .......... 25@ 40 scores ag eae ~— Lansing’s garbage js now being tak- Washington street from State street oa ane Eoee ie a ne panes aus Ee Cantharaaes po 2 Ov@5S 7 : : : cacia, 3rd ...... ALAIMUS .eeeeeees V@ ‘ ‘ ean 22 . en care of by a reduction company, to the railroad station. Acacia, Sorts .. 20@ 25 tblecampane, ped: n@ a en oe. ’ a = with a plant in Lansing township, The Ludington Board of Trade has ae 30 a (ines, “Attica, = ” oo 4 — 7 just outside the city. People living voted to close its offices and in the Aloes (Cape (Pow) 20@ 2s ee ics ae 2 Cloves 21542 ~~ 80@ 6 : i : d soc. Pow. @ 5 iger, Jamaica 25@ SE A near the plant complain of bad smells future will not maintain an office or {1068 90° ee 60@ 75 Ginger, Jamaica, — ; Gia Frepared | 7 o% and threaten to go to the courts for a paid secretary. Chairmen of the Asafoetida, Powd. Se ate ae 0a a camera e ee ; ae 48 S : a Foe oy : : ee Eh shivra 1ydrate zZ5 a relief, various committees will look after the Pr Pi Pawd. Oi 25 Vee ‘ — Cocaine up seeeee 4 604 v0 Toothpicks will soon be a new secretary’s work. Almond Griffen. Suaiac a Licorice, powd. .. 12@ 13 GoC0% Pa syne * : peal eee i a a alae =~ Orris, powdered 30@ 35 : Sh cee : aan Sg ig kone, ponceres eye Sphere te. og a Sapac ela mE WEED ED cic c ale eee rs Kino, powdered .. ib@ i Rhubarb, powd. 15@1 25 ~opperas, Una 6 Myrrh (2. gheloc4 @ ) Rosinweed, powd. zsw sv oe Sublm 1 Bgl 80 Mytrh, homered eer a a, Sarsaparilla, Hond. é oa eons ao a Opium ....--- @10 00 ground -..2.... @ Gh Seer ee sece ; fa Opium, powd. 9 80@ ( Sarsaparilla Mexican Dextrine. ...... iw 10 Opium, gran. 10 00@10 26 vaaad 20@ 35 Dover's Powder... @2 00 FSvmellag (oo03.. 4. . 280 80 eae fe 20@ 35 Mmery, all Nos. 6@ “ Shellac, “Bleached 30@ 35 SUSIE vowdeved dom 60 Emery. powdered 5@ ° ° e ieecaaenntlh ‘americ, powd. 12@ 15 Epsom Salts, bbls. @ 4 ur rio iday Sundry Line 1S Ne fu... 225@2 50 Valerian, powd. 25@ 30 {jPeom Se OO ot ae Tragacanth pow 1 25@1 50 oe Seat, namacsel 2 br ‘so ° ° Turpentine ..... + @ : blake White .... 15@ 20 OW in ran apl S AMSG ee eas 249 = . : ; iver ..... 2 76@8 00 Benzoin ....... @1 00 Soap, green .... 15@ 20 We will make as usual a liberal allowance upon the expense of Stee aad tT at c Benzoin Compo'd gi o9 Sean oa caitile L2@ 15 i i is invitati oe -.... .» 200@2 26 Buchu .......... Soap, white castile the trip and again ask for an early acceptance of this invitation. or e sitar: on :o Canthara ao gl 30 ae . 18 Higeron ....... 1 75@2 00 APSICUM ..ee+06 Soap, white “cast e Hucalyptus .... 1 00@1 20 Cardamon ...... @150 less, perbar.... @ 1% Yours respectfully, Hemlock, pure... @i @0 Cardamon, Comp. @? 8% soda sh sess BG 8 Juniper Berries 2 50@2 75 atechu ....---. Soda Bicarbonate : ; Juniper Wood ... 70@ 90 Cinchona...... @105 Soda, Sal ...... 1@ 4 Hazeltine & Perkins Drug Co. late cea . 80@ 90 Colchicum ....... @ 7 Spirits Camphor @ 7% Lard, No. 1 ..... 65@ 75 Cubebs ......... @1 20 Sulphur roll .....2%@ 6 Laven’r Flowers. @6 00 Digitalis ....... @ 80 Sulphur Subl. .... 3@ 5 Lavender, Gar’n 1 25@1 40 Gentian ........ @: 75 Tamarinds ....... 15@ 20 Lemon ...... 2 @225 Ginger .........- @ 9% Tartar Emetic .. @ 60 Linseed, boiled, Db. @ 57 Gualac ......... @1 05 Turpentine Venice 75@ 85 Linseed, bld. less 62@ 68 Guaiac Ammon. @ 80 Vanilla Ex. pure 1 00@1 50 Linseed, raw, 56 lodine ......... @2 00 Witch Hazel .... 65@1 00 Linseed, raw, less 61@ 67 [odine, Coloriess @2 00 Zinc Sulphate ... 7@ 10 nora MICHIGAN TRADESMAN September 1, 1915 GROCERY PRICE CURRENT 3 4 5 These quotations are carefully corrected weekly. within six hours of mailing. CHEWING GUM McLaughlin’s XXXX Peanuts McLaughlin’s crx | and are intended to be correct at time of going to press. Prices, however, are “dams Black Jack .... 62 a ee ee package coffee is sold to Adams Sappota ....... 65 i i ie QW o.oo ks 5 6% liable to change at any time, and country merchants will have their orders filled Beeman’s Pepsin ...... 2 ee ee . va Rescnnat 62 ders direct to W. F. Me Roasted ........ 7@ 7% t at market prices at date of purchase. ide “33 een & Co., Chicago, iy p. jumbo, Colgan Violet Chips .. 65 Extracts Raw .......... 7%@8 . ADVANCED DECLINED Dentyneint, Chips «++ $& Holland, gre. bxs. 95 Roasted... s%@ 9 a, ese eae . elix, gross ..... 15 Washboards Galvanized Pails me eee” Wk & uae fl gro. . CRACKERS Galvanized Tubs Juicy Fruit... tional Biscuit Company 4 Evaporated Apricots Red b CONFECTIONERY © ompany j ed Robin -.......... - 62 Brands | Some Flour Sterling Gum Pep. .. 62 Stick Candy Pails Sterling 7-Point ...... 62 Horehound ........... 9% In-er-Seal Trade Mark Spearmint, Wrigleys .. 64 nate bees ch ene cee. 91% Package Goods Spearmint, 5 box jars 3 20 Sosy ard, aoe a etaiais 10 Per doz. Spearmint, 3 box jars 1 1 92 wist, small ..,..... a a wa seems i. Index to Markets 4 2 icant 5 aeags haiti age Jumbo) 4.3! 9% Cameo Biscuit 277:!2 1 50 ° Zeno ete 64 Jumbo, small ........ 10 Cheese Sandwich .... 1 00 Sy Columns AS ee ee ees oe Big, Stick. uic+ 9% Chocolate Wafers <1... 100 oston Sugar Cc .. as Newton: 50.5.5. - 100 nee Doz. oe le Neck, ae “> Walter Baker & Co. Mixed Candy Five O'Clock Tea Bet 1 00 Col. 12 oz. ovals, 2 doz. box 7 Burnham’s % pt. .... 225 German’s Sweet ....... 22 Pails Ginger Snaps NBC .. 1 00 o Burnham’s pts. ..... 375 Eremium ..... se ciciec se 82 Broken 6. gy Graham Crackers ... 1 00 : A 1 AXLE GREASE Burnham’s qts. ...... 7 60 WCATACAS 5. ose ss 28 Cut: Moat. 10 co Sire er eccee 50 AMMONIA ~----------- 1 Frazer’s. Corn Walter M. Lowney Co. French Cream ....., 10 ; ainties ..... 1 vv Axle Grease .......... 1%. wood boxes, 4 doz. 3 00 Premium, 4S .......005 29 Waney 62600... s: ee ertetee | aD : 1b. tin boxes, 3 doz. 2 35 Premium, %s ........ 29 Grocers ....... sd pani ae oleh aga naote y : = 1 3%4TD. tin boxes, 2 dz. 4 25 Kindergarten 12 Royal Toast ....... - 100 Bath. ck cers 1 10%. pails, per doz. ..6 00 CLOTHES LINE teager |... ...s5.., 10 Social Tea Biscuit .. 1 00 4 aa 1 15m. pails, per doz. °:720 47 don (Natural hi eb kts @ctic e Megeste 10 oo: -n cry Breakfast Food ...... : 25tb. pails, per doz. ..12 00 be ae _ 175 No. 50 Twisted Cotton 1 30 act Pie aaa e Soda Crackers, N.B.C. 1 00 ‘ Brooms RTO 1 BAKED BEANS Gooseberries | No. 60 Twisted Cotton 1 70 Paris fae 11 Soda Crackers Prem. 1 00 i Brushes ........ 1 No. 1, per doz. .. 45@ 90 No. 2, Fair .......... 135 No. 80 Twisted Cotton 200 Fromio Creams 14 Uneeda Biscuit ...... 50 ! Butter Color ......... No. 2, per doz. .. 75@1 40 No. 2, Fancy ........ 250 No. 50 Braided Cotton 100 ),° see seemed Ween at 8% Uneeda Ginger Wafer 1 00 _£ No. 3, per doz. .. 85@1 75 Hominy No. 60 Braided Cotton 125 oot tt 10 ope Be oy Mies §) oc e.. 1 Standard .¢. 85 No. 60 Braided Cotton 1 85 Walley Cons 13 Vanilla Wafers ..... 1 v0 fakes Ganon i eu os Lobster ee te xt om Water hen Bisenit .. 1 g0 y Carbon Oils .........- 2 eee Mao) ese . 145 o Be oe fee Gen ciattica Zu Zu Ginger Snaps 40 J ee 2 BLUING oo . 225 No. 60 Sash Cord .... 2 00 P Plots: eee peo eep sense ese 3 Jennings’. Picnic Mat 20502603: 280 No. 60 Jute ......... oo Auto Ki basket ras eae oe : ... 8 Condensed Pearl Blui A No. 72 Sute ......... 110 uto Kisses (baskets) eee EM >. 3 suet © ben, ae ns Mince an 10 No. 60 Sisal ........ 100 Autumn Leaves ...... 13 Other Package Goods ; far ike ees 3 Large C P Bluing, doz. 75 Mustard, 2%. 11.21... 3 80 Galvanized Wire oe Had eee > a Barnum’s Animals .. 50 Clothes Lines .......- 3 Folger’s Soused, 144th. ...... - 160 No. 20, each 100ft. long 1 90 Cariciel Dies ** 33 Soda Crackers NBC 2 50 Speoa o. e 3 os Sk s az 129 Soused, 2m. ...... -.. 275 No. 19, each 100ft. long 2 10 @acoanut Kanut (0. Fruit Cake .......... 3 00 Cocoanut ...-.+++++-+ $ Summer Sky, 10 dz pbi 4 90 Tomato, Se ee Ne ec et eek ch Goconme Wamten |.” 14 Coffee ....... a 3 omato, b eeislesia cls o. 19, eac . long Coffy Toffy .......... 14 Bulk Goods e Confections ........... 4 BREAKFAST FOODS Mushrooms : COCOA Dainty Mints 7 Ib. tin 16 Cans and boxes ' i Cracked Wheat ..... 5 4 Sear Pooh Eas -. Buttons, a cess g as oS pee ee te ccise Empire Fudge ....... 14 Animals 625.550... 1z i Crackers ....-----++- , . ns Buttons, 1s ..... €Eveland .......e sees Fudge, Pineapple .... 14 Atlantics, Asstd. .... 18 Cream Tartar .......-. 6 Cracked Wheat, 24-2 2 80 Hotels, 1s ...... @ 20 Colonial, \%s Rages, Walnuy Baas 14 Avena Fruit Cakes .. 12 D ker eae 24-2 . :> . : novaters a ae WB ceeseeeeee Fudge, Filbert ...... 14 Bonnie Doon Cookies Lu Oe ove, ele seis PPS ws ceceecceeee sees a : bonnie Lassies ...... 10 | Dried Fruits ........-- * Quaker Puffed Wheat 345 Gove, 2 Ib. 21. @140 Hershey's, ia ws Seo a ca 8k ee A E Quaker Brkfst Biscuit 1 90 Plums Hershey’s, %s Fudge, Toasted Cocoa- Cameo Biscuit ...... 26 i Evaporated Milk ..... 6 Benker Corn Pikes 176 poms .--- 90@1 35 Huyler ......... Mut ee ee ihc 14 Cecelia Biscuit ..... 16 Victor Corn Flakes .. 2 20 Lowney, ¥8 .. ° Cheese Tid Bits ..... zu F Pears In Syru Fudge, Cherry ...... 14 inaceous Goods .. 6 Washington Crisps .. 1 85 is ge fol 1590 Lowney, &s ..... . Fudge, Cocoanut .... 14 Chocolate Bar (cans) 20 Farin Tackl ¢ Wheat Hearts ....... 2 05 0. 2 Cane, Per °° Lowney, %s . Honeycomb Candy .. 16 Chocolate Drop Center 18 in ee “a is... @ Weertens : 4 60 Peas Lowney, bf. cans .... 33 Iced Maroons ....... 14 Chocolate Puit Cake 18 Flavoring = —— es 7 Evapor’ ed Sugar Corn 90 Marrowfat ...... 90@1 00 Van Houten, Ys sicsacie| Lm Iced G 15 Choc. Honey Fingers 16 Cd .cecee ce OMS .. 52... Domestic, % Mustard 8 36 ee Star Chocolates... 13 Gineer Bee aoa Ss P : ee Se rrr ae French, %s ...... 13023 OSA 19 Superior Choc. (light) 19 Hippodrome Bar .... a y Pickles: ....... ccc eee = EY NU RUIAE ccc cenine French, 8 ....... Ae ees 19 Pop Corn Goods Honey Fingers Ass’t 12 i PipeS ..-.-.+-2+-e-+ee 8 BRUSHES Sauer Kraut ee ee te a ae Without prizes. Honey Jumbles ..... - 22 Playing Cards ....... 8 Scrub No. 3, cans ........ 90 Fancy ..... Pea 21 Cracker Jack with Household Cookies .. 10 Potash .......+.- -+++++ 8 Solid Back, 8 in. ...... 75 No. 10, cans ........ 240 Ppeaberry ........ toss 2B COUDON: ......2..5.. 3 25 tfousehold Cooks. Iced 11 Provisions .......-.... 8 Solid Back, 11 in. ../ 95 Shrimps Pop Corn Goods with Prizes Imperials ............ 10 : R Pointed Ends ........ 85 Dunbar, 1s dos. 1 45 Santos Oh My 100s .......... 350 Jubilee Mixed ........ 10 | 9 Stove Dunbar, 1%s doz. .... 270 Common ............ 20 Cracker ack, with Prize Kaiser Jumbles ...... 12 rin 8 3 gericccstreae Fair sceeecseeeeceees » 70% Hurrah, 100s "........ 369 Lady Fingers Sponge 30 oe .. £xRolled OatS ........0- e DICO cccccccscscece Hurrah, Bie aces pees ‘ oe s eae Siew esse cece. a 2 Fancy ...... te ehccnee = Harrah, 246, 2.00.00... 85 on Pou Square . f Salad Dressing ...... OOD sevececesece Peaberry ......... eee Cough Drops emon Cakes ....... 2 Fancy ......... 1 25@1 40 Lemon Wafers ...... 18 4 Bt Baeleratis: . oo... eses- Maracalbo Boxes - Sal Soda =....-.... eee an “a 95 ad gs oe Wee = Putnam Menthol ... 1% oe Se's,ce.0 . 2 asl CU Ie cs beawasee lcs an cic ae eo CROCS i ees s Simith Bros. ....:.... : - ine Mace Cakes . 10 Salt Fish ..........-. : Fancy ercces 2 25 ie bias dca . NUTS—Whole oo oine: ib O1CE oo + esse eeeeee BS. Manlalay ..........2. 10 os) gsc pearl 74 Dandelion. 260 ae SOD BOON nro manners —- 99 Paney ....... serseeee 26 Almonds, Tarragona 22 Marshmallow Pecans 20 i oe 5 wise obs 005 epis's\o 10 CANDLES BARCY:. 204.65. eels 4 Guatemala Almonds, California Mol. Frt. Cookie, Iced 11 y i panes ee te 10 Paraffine, 6s 1 7 Tee a Nair... .. eee ee es : hid ak shell Drake wee oe en —— . . ee een , Ce ee PANCY. co ec. ce sessed Tazils ........6. atmeal Crackers ... eu co meee beens . Wiehe” 128 .....+4. ae a oe ewe Filberts Dee ek Orange Gems Saas es 10 is). Syrups. 54.88. | WD AVdeking | 2206. 2: Us, oo ae al. No. a Gda eee 7 T CANNED GOODS les, 4 doz. in case . _ etivate Crowe ese er Wainuts, Naples ..18@19 Cas 15 Table Sauces ........ 10 Apples Me 2 Ae ee ee "!: 30@32 Walnuts, Grenoble 17@18 Penny Assorted . .... 10 S oe 190 3%. Standards... @_ 8 CATSUP Pa oa’ TOMEE Sable mite, fancy GIs Pickin Mica. 12 1 Tobacco ........ hee Me | 6 oe eae ee ee 25@27 Pecans, Large .... @13 Raisin Cookies .....- 12, ak soo ou rose bee 8 ackberries nider’s pints .... Pe eememe ee Pecans, : rge Raisin Gems ....... ; Bi —. Vv 2 Tb. ------vee. 1 50@1 90 CHEESE re eg” Gee Shelled Reveres Asstd. ...... 17 BT 13 Standard No. 10 @5 25 Acme .........+. @15% . Fen ce No. 1 Spanish Shelled Rittenhouse Biscuit .. 14 y Vinegar ......... eater Beans Carson City .... @16 Bogota 24 Peanuts ...... 6%lb 7 Snaparoons .......-. . 15 w Baked ...... eee. 85@1 80 Brick ........... @16 oo. pores contents ae Ex, le. Va. ae spiced Cookie crete 10 Red Kidney .... 175 9 Leiden ......... Q@15 —«-_— FANCY ewes ecoossecoen eanuts. ....; pice umbles, WACKINE «++ -00r0re on E String nies 1 0001 75 Limburger ...... @18 Exchange Market, Steady pecan Halves ..... @60 Sugar Fingers ...... 12 arg or ge SVE Colo. 75@1 25 Papenpple ceeeee 40 @E0 Spot Market, Strong Walnut Halves .... @40 Sugar Crimp 10 ; wees Peer -.--- Blueberries # Kdam’.......... " @85 Package Filbert Meats... @30 Sultana Fruit Biscuit 18 Y Standard ........... - 180 Sans Sago ...... 18 New York Basis Alicante Almonds @60 Sweethearts ......... 2 Yeast Cake ........... 14 No. 16 ............... 725 Swiss, aomenie’ 4 Arbuckle ........... 1700 Jordan Almonds .. Vanilla Wafers ...... 20 * | bf 4 | September 1, 1915 I GAN TRADESMAN Butter ¢ 8 NBCS Bo Ba Poles Seymou quare ...... ae 8 mboo, 14 ft., Toe 1% Bamboo, 16 ft. per doz. 65 No Tallow 9 odas % am boo » ber doz - 1. N B CG Picnic Oysters 16 FL , 28 ft, per d . 60 No. 2 sole eeecuis Picnic B 10 45 Gem Oyst c¢ Oysters 7% AVORING BESO 1 Napa @ 5 i olled Pan ee are ae Wanelecs DC arena awasned @4 need waa 19% SEE pal - ixtract Teme Brand ta ooneg med. Mince Hams .. 22 @20 Anise .. Ds at NB oda xtract Va: n Terpenless ed, fine @24 Ba d Ham 1 @23 Canary. 3 Cee . 20 Se = Sodas .. Both at yen Woe F HORSE RAL @20 Cont =e. iz @12% Caraway myrna ...... 9 TOBAC Soe ee ae ve ae , a Boe a on price. er doz. ..... ADISH oe eg @24 Cardomon, ‘Maiab ee 15 Blot Fine oe Sarato Bei OD No. 4. F box, 1 a Je sioc mses Li ena ....... Sire os. ar 1 20 Bugle, 16 oz joece See inner 21. NO 8 Ba ifon 19 GR. pally Ber dow, «2 Bedi ee BaP aise. Be psi ie Ota eu ci cieigierg 13 No. 2) 1%" oz. Taper 30Ib. 8, per ; see 30 ork deceas “Ea Must ird. .. soees an Patch saadedecca fl Oyster , 1% oz. flat 2 00 - pails, pe Te ae eee li @12% Pp ae oe 9 fay poe Sand ie" 1 00 N BC Pi FLOUR A secs 1 75 8 per pail -. 65 peal conn: @12 Roe Cee seates 12 Ban atch, 4 oz oz. $82 ae eee Grand Bugies” Gane pe in ee TOMgUe so eeeeeeeeeeey 11 WE ae ee, Bo Pea a * -- BG Se wa Mile corain & is vt. ee. Ger “ Bagchee 7" da vate oe seacuie Hiawatha, 16 = Fe pee Minit epecialst o Purity’ Patent cress ro ae vo Boneless 20 Bixby: te oe ee Eee ay 80 ora es fancy S ceo r + eee ene ve D, new... 0020 50 M s Royal P a9 25 No L er, 16 oz 40 Saas 1 00 Wizard BE 2. sc. 5 80 5 MAPLEINE 18 -. 24 50@25 ( iller’s Crow olish 85 No imit, 8 oz oz. .. 9 36 ae 1 00 Wizard Graham --- 7 00 i oz. bottles INE % bbl Pig’s Feet 00 SNUI Polish 85 Gus 16 se cacce 1 80 a a as Wi , Gran. Meal 5 60 oz. bottles, per doz. 3 ¥, Se on Scotch, FF wa, 8 OZ oo as Pe 150 Acasa mans “owt. 3 60 32 om bottles on Ae 90% bbls., 40 Ths. oo... 2 00 Maceaboy, on 8 oe co ‘a estlno, coireccccseee 2 BO yh Ny ee . 4 . 2 ons eae ee e eee oa asd an 7 ravalley City’ Milling a = MINCE ME ee ee eon on Petoskey” Chiet fataes "L &B Champagne Wafers . 00 Light lite ss... 2 er case AT Ki a 55 Boxee : Petoskey Chief, 7 oz. 20 Wafers Gy Loaf eee: 6 aeons its, 15 th pe eee tee each ef, 14 0 Abo Log eee 7 MO ... 285 % bbls. 40 ts. ! s, English ....... 5% 2-R and Hi oz. 4 00 tional Biscuit, Cow of Na- Gran. M Health 2a) Benes New Orleans @ tue’ ae en a SPICES 4% Red peli, ao a o change without subject . Meal 260 C pen K 7 a All ole Spl Sterling, iw 98 it notice Bolted Med. . 220 hoice ettle ... 42 oes Casings 00 spice Jam ces Sw ne, L & sc. 8 98 Cc : Omeo Ewa us Geog a ch , per tb 8 Allspice, aica ..9 eet C D 5e 7 ea nol ating Go. ghee ec BRAS mide, ee Gabe, cantater 9 ip awed eee nae 383 «(Voigt’ rescent : aie Gan aS oe : Shes les, set @21 assia, Cant eo. @22 s Cuba, 1 once 8 426 oon 39 Voint's Royal .. .... 610 Red H arrels 2c ext 20 PD, per bundle . 85@90 Cassia, 5c on .. 14@15 weet Cuba, Oe .... 9 rae Gene oo 41 Voigt’s Hlourolgt oo) Bes Hien, Mee tt 75 Solid "Dalry cckeniie Ginnce Go wont Cuba, % Th, folt 2 50 bie ile els ene ce Gra- en Seeds a ount aa od , Cochi aS 9% S urley, T 25 DRIED FR Ee age » No. 10 5 ry Rolls 21%6@16 Mace, P n @14 weet Burley. 5c L&D § ac Te on Perfection se sting‘ 7% POM. box 185 coenase gine’, Meate Gig Mizeh, Noo Tuc Gio” Sweet Burley, “180%. 4 is Evapored Fancy bik Tip Top Flour ...... 5 95 Jier 0 16 poe eef, 2 Ib ee te it gu meee iS ancy pkg Golden She pat Seco ee 249. Bulk OLIVES «+» 16 Roa ed beef. 1 th. *° 470 N xed, bc pkgs. dz. @16 Tele Mist gcc 7 5 70 Boag Apricot i oe Bats, 1 gal. ke nose, poche 2 Po atl mene ae @45 woe ee fe - «ee 11 16 California : Ww s Best’ Flour 90 ulk, 2 gal. k gs 1 10@1 20 oast beef, Tb. 4 Nutmegs 180 .. @30 wer fe 0 5 oe 814@10 Ge Groce ur 6 39. Bulk, 5 aL egs 1 05@1 Potted Me; fp. 70 Nutmegs. 105-190". Tee do 76 eee Citron Qo Goer il as . Stuffed, 5 - Kegs 1 00@1 io pelavor, ee ma Beppert Back» “ O23 moe Dantel, me Hi S anak 16% on DU 69g, St Po ae oo US pper, Whi @15 aniel, s+ | 60 Currant ansas Ha 20 Enffed, 14 on, .....- 12 Flavor, » Ham Peppe te » 1 oz. Imported mes i Vol ard Wheat Pitted OF. ack: 5 Deviled * hs .. Paneins Cayenne @25 -- 5 22 ee ee He ol oe aoa [6 2 Pg a ag Om Ae ae: ie oe 8% one Ge co Manzanilla, 8 oz." -— “oe evi ee Mie aie Ton Sunle, 16 th. rec neater ae American Eagle ee Tce Ge 1g Oe etee poe G eo = oot see” 7¢ ae wun ee Rat Faaea Muire__Fanc e, 25th. .. 6% American Eagle. lgs 6 40 ea 1 35 otted) Vonane a. assia, C ar .. @28 Dr ho af, 2 y, 251d Toe oe ee ES Queen, eee cess Potted Ponene’ | «6 Gea a: ummond Nat Tace” Fancy, Peeled, 251 ae i ering Wk igs a One. enon, 19 ea meri is a a Mice Peasoa is Battl “> ie e oe eat en ee Fan ICE a Nutm ng 8 ee Tote ee etaas 9 Lem Peel Maze Roy Ba , ammo 25 CY... egs ... @75 Biicat eee 6 ue American 12 MazeDD A Gow ker Ol eee ccice t es 28 Vanesa stig @7 Pepper Black @35 Bie Fe 6 and 12 th. 32 me Anti ny Hata bes Beso ere oo. Seen @ Rais! : bakers ...... how, 2 doa Gs. py fOLLED 0, Coe Pa @32 +=Bo ck, 2 tb. - $2 Cluster, 20 cartons 2 25 Wisconsin Hye C101. 3 Op PEANUT BUTTER Rolled Avenna a: Hungarian O45 Bullion, 16 os. aoa") 98 eee ees cr. 7 pe ee ar-Mo Bran Steel Cut. 100 ib. ck. 33 STARCH ° nese Gok, Wea Eee Gecced, 1 ib or 1 Geresoty KS es Go 8 1d mp, apes: pals soos 09% Monarch, bots. sks. 3 8 Kingsford Corn Climax, Golden Twins z eaitfarnia 2 - 8@8% eee Cea 7 90 oh Jars) tides. | 10 Quaker, 3 tb. sks. 0 uzzy, 20 1Ib . ...m% Per Bigg 44 -resote 749 teens 7 @ . tin ‘ A. so 26 Q , 18 Re . 2 85 ‘ : pkgs od s Work 7& 14 7 4 30-100 25% runes eresota, Ms Cll BeSO" 624 pails, 1 d uaker, 20 gular . ‘ Kin [Ge Cre 7 & 7 ob A, "BS weeeceee aa A, OZ. oz. 2 ’ Fami . 145 Silv gsford c me d 14 th. 0-90 Jam. boxes | @ 8 ong, oust Mating Go. | PETROLEUM PRODL | Colunmia. DRESSING giiee Glass 44 30... 2% Derby, 5 tb. boxes’. a2 ie 5Ib. boxes os A " Worden Grocer’ G : ROD ia, % G : . pkgs. a os., 4 th as a a gee poe oa Wingold, ts cloth Co. 7 Poe Iron Beeae Pucca i pint. ieee i a site, a see - Gilt Races” We ve... {0-50 251. boxes @10% Wingo cn tee SS aun Giunac an Gueec a ‘do 0 ver Gloss 4 sae a sh 90 : xes s' I Sed agogy ine : Ss ee’s smal oz. 4 50 Silver | £O SID Rope, 6 es eases 5 EVAP oxes ..@11 Sete ee io) vs Machine Ga -. 99 Snider’ all, 2 d Gloss a. ..6% Gold » 6 and 0 Bab fed Band Brand Wingold, yas paper 1. 1 45 Capitol C Naphtha. =. or Snider's, smali, 2 doz, 235 48 1% Muzzy 8% Oe is ana gmp. 8 Yo cesses , MS paper .. 7 > Atl ylinder To ase » 2 doz. 1 16 - package ‘ranger. nd 24 th. Fee ben Bal mee ye antic Red egg SALERA . 1 35 3tb. Care 5 aT Twist, 6 5 40 ee ted 1 Summ Engin . Packed TUS 12 6 packages : . T. W. » 6 Ib... Be eae he cae age 3olted ...... er e 12. 60 Ib. es ; 10 46 cnee Te ate 8 oS 0 Golden Granulated *: 60 Polarine noe slice ce 67 Wyandoy Hepeaee box. 5OIb. ion scence - Honey ee ‘and 2 1. a FARINACE . Nev Wheat 4 80 PICKLES 28.9 ; otte, 100 %s .. 3 00 SYRUPS 3% and Yip Twist, 5 43 hea espe Neo Red . ba e SAL €e is .. 300 2» ues Jolly — tb. 5 Califor ans ew White .)).....-. 9g Barrels, um ranulated DA arrels . 2S 77 6 5 ands 45 mee cer i. Michina aor 96 as ee te .. 750 Granulated, od oo. 4 80 a Lo 28 onineke 4 11 . 40 rown Holland .... 3 20 Less pees tenes 38 ean eas ao 4 25 anulated, 36 pkgs. == ae aN 1%, Deis mao Twist 12 I. 32 en ee Se vows cc) 3 Bane ce ee Barca... 345 Maple Dip. fg : cka ne Se ee aa m ue : - oy | on. oe 100 eee o to a Gla 87 5 patoa Lee coe aa 7. : tb. ee ee oo No. aes 1 95 oe ‘os Bry oo 28 Packed D Holland Rusk Carl Hay = Cue 225 6805 fp. sacks ©..2... 2 60 Be Haro No & 1 as 2 35 Parrot me as Roll 6 & 3 32 3 Caines ¢ to container ere a tteesesee Bere cee ms 28 10 pe ay: ai de: Karo, No. 1 dx. 2 36 Petlarsci Th... = s (40) rolls 3 20 than carlots .. eqn olf barrels ....,... 1300 58 Ib sa we eae OR OZ. ..eee - 10, % hoe ec ae Leaf” 7 Pearl Hominy Steect Gap Gene qeg, 0 eollon Keam ..... 625 28 Ib. ae alae 22 7 Karo, No. 1% 4 29 Picnic nw 12 & 24 tb. 41 eee a sack .. 2 50 ee a ey es ee coe a we i * Hed Kass, No, oo Fiver Heldsieck, 46 a Domestic Pg Venice ace © & Oat Fa 35 00 Half Sseseeeee i¢ bh he ae es ae iper Heldsteck, 4 & 7 1.69 Imported, 25 Sie ee Coe ees on 8 ee oe ee 00 «628 th. dair Bee secon. “ee Kare’ No. 2%, an 30 aoa 4 don tee dz. 96 CAR ASE SS ao PRUIT ARS, Se Re ace ES MOREE EE, Pict cice f Chester aie arley : Mason, a. oie oe : Clay, No. ee ee . 56 Ib. sacks” Rock doz. ere 10 % : Sherry ae Cee 38 ee 50 n, ts. i y, : ’ Ox cs ee "Bure Gane” s ’ er, iE ae ae 4 765 A % oe 5 c Cob bs D. full count 1 e ceca ee 26 Fair, hsp Cane 60 a Head, 12 .o 32 yreen, son, ; gro, § 0) sé PLAVING CARE Medi » Fin Madd s , 14 : Lo bu. 2 90 Ae toh bo eae Ne: PLAYING CARD 60 Medium, Fine a tg Ces ae eee ee aa a ” Gb awusioseice M Cox’s GEL AT ING 5 No. 15, Sea gab eo - SALT ers 15 Folger’é a Se ele 25 Paras, 7, 14 Cus 47 Pu ae ° Cox's, 1 ae ee 2 1 45 eg 20, Rival assorted 1 25 Large, wei cae ae oe cred mee 24 Bag = ee fa 5 tae Boeekiue deb. 1 ae ay oe ae Small, whole .... @s Halivea” is SAUCES wenn _ i! = erman, broken pkg. 5 nox’s Sparkli , doz. 125 No. 98 Golf, Satin fin. 175 3 trips or bricks @ 7% Halford’ large . an Beane 6 uas ta 34 a n pkg. Knox's Acidw’ ae. er 14 00 No 808, Bicycle n fin. 209 7 ollock cks .. 9@18 ord, small ...... 3 . ae Talk ae 12 th. 35 Flak oca nute, pce (25 : T we ieee 20 ee veel sac anke : a... Pearl, _ th. sacks ..5 Minute, ; ate, doz. ..1 i oe whist 2 - Strips mone Salmon ‘acneee e Giri, 12 & 24 th. a Pearl, jo a Neen ats., 3 doz. 3 25 Babbitt’s, 2 belay a gee ee a : Japan All Red acne ; 2 : oe Bie es reece . Stri waceere, 9 Cholee sess. < ’ ao. Minute, 36 pkgs. .... sae OREO waco ins a PROVISIONS 1% Gee ae mie . Bees fe oe Scrap 2.1! 5 76 FIS seer 75 Plym ock, Phos Cc ROVISIONS Holland” Herring’ 18 Basket-fred Med’m 3 Cu pe, 6c . a. £ oe HING ymouth R Et 25 lear B ork Holl sa fired 6@45 tlas tee % to 2 in oo et Plan 90 = SUort Ge cu a ie Ze or an erring S eo wee aa Globe ‘acca 3 coe are 6 Broad BAGS Bean r 20 00@21 . M. wh. p_ bbls. sket-fired ce 35@37 Hap _iom . % ta Pin 7 A Gauge Brisket. Clear 1 00 vod . hoop % No. 1 : Fanc py Though —. a n tee arin eat riske 6 00 . M. w bbls. A Nibs y 38@4 Hon ght, 2 1% to 2 im 2000000000 9 SKeag ws... eeeee 2 a Clean, 2 etic | kes oF ee a Siftings, bul... 30032 i i Eg Sg be 5 78 : - ee 11 Sage ... Herbs Clear Family Bc le pe con Milchers iftings, 1 tb. pkes @10 Mail Toaen a Ge 2... 1S Ue LEONE ip Bore Te ae S Dry Salt Meat 1 oe i Moyu Gunpowder > 2@14 Old Songs, 5c doz. 5c 2 00 Cotton pee ao seal eaven 15 P Bellies eats S andard, % bbl: Jo 19 76. Mo ne, Medium ld Times, % gro. 5 76 SOE ge ce Sey Senna Laves s.tvs.+.. 15 Pur BE ai ciatat Standard meas 8a ese ee 35040 eo ghey Sc, & ero. 5 78 No. 2: 15 fest 220... 5 HIDES AND PELT 25 e in ti so P » Fane and ' ro. 5 76 N eet Ss erce N in, Voce , Se No. 3, 15 feet -....0.. T Gre AND PELTS componne lee eee wt ae ee ae eee 2530 fee, hers, be Lae No. 5, 15 eee en Green. 1 ..... 14 80 tb. tube ++. advance 6 No. 1, 10 ths 7 de eee 35@40 Sure Bhat. | pkgs. ... is By $, 15 ae Bescon 11 Cured, No. ee 13 a » tubs -+.-advance % No. 1, i PO Hesse 45@50 ae ics fice don 5 76 i Ab fest 12 nned. No 2 62.0.2 16 . pail -...advance ¥% io. n Handl oz. & 76 No. 8, 1 eet ... Cc 0. 2 10 ils ...adv 4 Mess ney see- 28@3 Peach e Scrp % a i eee 15 Bi ceca a 15 Th. pail ance % ie on a Oe : psy ie we No. 9, 1 CE... Cal , green, N 5 ils ...adv % Mess esos 45@5 Unto ap, 5c 8 ate 18 alfskin gre » No. 1 15 Ib. pails ance 7 Mcee Form Oolong 55 1) Warkinan, 912 5 76 wesc ees 2 Calfskin; en, No. 8 Ib -- advance ess, osa, Medi n, 2% 6 Small Linen Lines ( Gee oe a 7 ie a ee 1. 2 oe Choice. ++ 25@28 All Leaf yr . a 20 ; . No. 2 14% ams, 14-1 ats : . wae. sea BB , & 7 ee es Hams, 6 tb. No. En y .. 50 , 3% oz. oz. 3 Spanos Gao 26 Hams, 16-18 Ib. 18, @15% No. i Congou, Medium == @60 BB Tom... a : seser Ham. - ced ngou, -. 2503 . Om .. 00 aoa dried beef 4%@15 100 Canada, wee ... 39@35 a. je 24 00 California Ham: 29 @30 40 Ibs. ongou, Ex. Fancy 40@60 B ger, 3 oz. coos 11 52 a Hams 10%@ 10 tbs Cc ancy 69@80 adger, 7 0z. ........ 5 04 11 g tbs. eile Wid Sib or earl dee 58 Pekoe, wa > yeouer, 5c ' ‘eee as tl 52 Be ee B4 Dr. Pekoe, Ch secs 28@30 = mar ereres 5 76 Flow : oice .. 3 sien ste 8 ery O. P. F 0@35 Bel , 40c . 60 . Fancy 40@50 Bis Chic Miture, 10e 20 ef, 2% oz. .. 6 = 46 ; MICHIGAN TRADESMAN September 1, 1915 ; BAKING POWDER Roastea Proctor & Gamble Co. ta 12 13 14 "KC. Dwinnell-Wright Brands Lenox ............... 3 20 Doz. Ivory; 6 OB ec, a Oe i . 0z., ; a fe case 85 tvory, 10 02.2... :; - 6 75 ; oz. oz. in case 1 25 Star 66, Ce a3 3 : EE RE ge ca so Soldier Boy, 1th. 2... 498 10 gt. Galveenna agg 20 Om 8 dow. In case 1 60 eg , ig . dene Sweet Caporel, 1 oe = OP fe ce Gokcaiecd 350 2) 0% 4 doz. in case 2 00 Swift & Company be} Bull Durham, 5c .... 5 85 Sweet Lotus, be .... 5 78 a 7 poe en pee 50 oz., 2 doz. plain top 4 00 Be eee. We. 1 Sweet Lon We PSE pune Bw ee | oe em tee 420 Swift's Pride ....... 2 85 Bull Durham, l5c .. 17 28 Sweet Lotus, per doz. 460 “© “vrtt ttt ttttetes oe ee ee ee White Laundry ...... 3 50 3.69 Sweet Rose, 2% oz. .. 30 Toothpicks Ae. Aor Srnee top 6 76 Wool, 6 oz. bars .... 3 85 : Bull Durham, 8 oz. .. Sweet Tip Top, 5e .. 50 Birch, 100 wackaces _. 2 00 arrel Deal No. 2 Wool, 10 oz. bars .... 6 50 Bull Durham, 16 oz. .. 6 72 Sweet Tip Top, 10c ae 2 Ge ame te | : 85 8 i oes 10, 15 ne eh Ss ; v pn oe oS hee be 190! oe pe eee: ae eee Pa PE ee ee ae Traps With 4 dozen 10 oz. free Teena Vee Sane Buck Horn, 10c .... 11 52 Ti 5c... 6 76 : Barrel Deal No. 2 — Black Hawk, one box 2 50 Summer Time, 5c Mouse, wood, 2 holes .. 22 64d Briar Pipe, 5c ...... 5 76 summer Time, 7 oz... 165 Mouse. wood, 4 holes .. 45 . cock, 10, 15 oe 60 Cc E: La Howe five = 2 40 Briar Pipe, 1c .... 1152 Summer Time, 14 oz. $50 19 qt. Galvanized ..-. 155) og? yess aan : esas ; ack Hawk, ten bxs 2 36 : 76 Standard, 5c foil ....5 76 49 gt. Galvanized 1 70 i dozen 10 oz. free f i Biack Swan, Sc .... 576 Geonaard, 10c paper 8 64 int Gia ek Half-Barrel Deal No. 3 eG aaa Tea A. B 1 Black Swan, 14 oz. .. 350 seal N. GC. 1% cut oluge 70 Moise, wood. 6 hols... 70. doz. each, 10, 15 and ma PT we Wrisley Bob White, ic ...... 6 00 seal N. CG. 1% Gran. ®8 Mouse, tin, 5 holes oes BB OZS oc oe a 16 40 Good Cheer .......... 4@ Brotherhood, 5c ...-.- 6 00 ‘Three Feathers, 1 oz. 48 re an ‘go With 2 doz. 10 oz. free Old Country .......:: 3 4 Brotherhood, 10c .... 1110 Three Feathers, 10¢ 1152 Rat’ spring 2000121117 75 cere eee EO Be Fee : Brotherhood, 16 oz. 5 05 Three Feathers and Jobbing point. a ' rae Scouring Carnival, bc ........ 570 pipe combination .. 2 25 Tubs All barrels and half- White House, 2 tb. ....... : Carnival, % OZ. ...... 39 Tom & Jerry, 14 oz. 3 60 20-in. Standard, No. 1 8 00 barrels sold -F. O. B. Chi- Excelsior, Blend, 1 th. ..... Sapolio, gross lots .. 9 60 Carnival, 16 OZ. ...- 40 Tom & Jerry, 7 oz. ..1 ; 18-in. Standard, No. 2700 ©8809. Excelsior, Blend, 2 tb. .... Sapolio, half gro. lots 4 86 Cigar Clip’g, Johnson 30 Tom & Jerry, 3 oz. .. , 18-in. Standard, No. 3 6 00 Royal Tip Top Bland, 1 tb Sapolio, single boxes 2 40 Cigar Clip’g, Seymour 30 Trout Line, 5c ..... 5 99 90-in. Cable, No. 1... 8 00 ce and, ee . 2 46 Identity, 3 and 16 oz. 30 Trout Line, 10c ..... 1100 4g8in’ Gable. No. 2.700 ; 10c size .. 90 Royal Blend ............. Scourine, 50 cakes 1 80 if Darby Cigar Cuttings 450 Vurkish, Patrol, 2-9 5 76 16-in. Cable, No. 3 .. 6 00 ¥t> cans 135 Royal High Grade ....... Scourine, 100 cakes .. 3 50 4 Continental Cubes, l0c| 90 Tuxedo, 1 oz. bags :. 48 No 4} Mibne (20 16 50 4 = ineribe Pend Corn Cake, 14 oz. .... 255 Tuxedo, 2 oz. tins ... 96 No. 2 Fibre |.02 0. = 15 00 6 oz cans 1 90 eka cae Soap Compounds Hi Corn Cake, 7 oz. -... 1 45 Tuxedo, 20c ........- 1) Mn 3 Pie 13 50 %Ib cans 250 Boston Combination Corn Cake, 5c ....... 5 76 Tuxedo, 80c tins .... 7 45 a e Distributed by Judson Johnson's Fine, 48 2 3 25 , . 0 Large Galvanized. .... 8 25 % Ib cans 3 75 Cream, 50c pails ..... 470 war Path, Se ...... 6 00 Medium Galvanized .. 7 25 it 49 Grocer Co., Grand Rapids; Johnson's XXX 100 5c 4 00 Cuban Star, ic foil .. 5 76 war Path, 20c ...... 160 Small Galvanized .... 6 25 cans Lee & Cady, Detroit; Lee Rub-No-More ....... 3 85 Cuban Star, 16 oz. pls o 72 wave Line, 3 oz. .... 40 3b cans 13 00 & Cady, Kalamazoo; Lee Nine O'Clock ........ 3 50 Ghips, 10c ........... 10 30 Wave Line, 16 oz. ...._ 40 Washboards 5tb cans 2150 & Cady, Saginaw; Bay Sf Dills Best, 1% oz. .... 79 way up, 24 oz. 575 Banner, Globe ........ 3 00 r City Grocer Company, Bay Washing Powders Dills Best, 3% oz. ...- 77 Wray up, 16 oz. pails .. 31 Brass, Single ......:. 3 75 CIGARS City; Brown, Davis & Dills Best, 16 oz .... 73 wWril@ Fruit, 5¢ .......5 76 Glass, Single 1.11127! 3 60 Warner, Jackson; Gods- Armour’s ............ 3 70 Dixie Kid, 5c ..... -- 48 wriid Fruit, 10¢ ..... 11 52 Single Acme ........ 350 Johnson Cigar Co.'s Brand mark, Durand & Co., Bat- Babbitt’s 1776 Saisclcces (3 Fm Duke’s Mixture, 5c ..5 {9 “Yum Yum, 5¢ ..-.-- . B76 Double Peerless ..... 5 25 Dutch Masters Club 7009 tle Creek; Fielbach Co., Gold Dust, 24 large 4 30 f Duke’s Mixture, 10c ..11 02 yim Yum, 10c ..... 11 52 Single Peerless ...... 4.95 Dutch Masters, Inv. 70 00 Toledo. Gold Dust, 100 small 3 85 : Duke’s Cameo, Sc ..--5 76 yum Yum. 1 th. doz. 4 80 Northern Queen 459 Dutch Masters, Pan. 70 00 Kirkoli 24 4 Drum Sc .......:--- 5 78 Double Duplex 3 75 Dutch Master Grande 68 00 irkoline, Th. .... 2 80 Mom A 4 oz 22... 5 04 TWINE Goold Bnouch "'! 495 Little Dutch Masters Lautz Naphtha, 60s .. 2 40 fF. A. 7 oz. ....... a ition, 6 ly...) <=. 20) Uminersal 2.21. 4 50 (300 lots) ........ 10 00 Lautz Naphtha, 100s 3 75 i fashion 5C ....-.---- 6 00 Gotten 4 ek 20 Gee Jay (300 lots) ..10 00 Pearli rh Fashion, 16 oz. ...... 5 28 Sake D oly 14 Window Cleaners Fl Portana 62209... .: 33 00 Carne ...+.--+eee0. 8 75 ive Bree, BE ------- be seg ply 3 12 in oe 465 SCh We Be .32 00 Roseine ............. 3 90 ; Five Bros., 10c_..... 10 53 Flax, medium ......- CS aed oe 1 85 Snow Boy, 60 5c .... 2 40 I live cent cut Plug al wal 1 ees OO, i 230 Worden Grocer Co. Brands Snow Boy, 100 6c 3 75 i oO £ i0c - 2... , a . : dese , Four Roses, 10c .... 96 VINEGAR Wood Bowls Canadian Clu Snow Boy, 24 pkgs., iit Full ned 1% OZ. .. eS White Wine. 4) erin gig 12 0. Butter ........- 1 75 oo aia ae Family Size ........ 3 75 Han IC oes eae , 7 15 in. Butter ........ 25 vondres, MS). cs , Gold Block, 1c ..-..-12 00 White Wine, 80 grain 11% ]} im Butter -....... 475 Tondres, $00 lots 1.77) eee eee Oe oe Ae Gold Star, 50c pail .. 460 White Wine, 100 grain 13° 19 i,” putter...” 7 50 THE BOUR GO.. ee Gail & Ak Navy, 6¢ & 7% Oaldand Vincear & Pickle COFFEE TOLEDO, OHIO Swift’s Pride, 24s .... 3 65 Growler, 5c ......... . 42 Co.’s ee 18 WRAPPING PAPER OLD MASTER COFFEE ’ . Swift's Pride, 1008 .. 3 65 rae 2Oe eee oe seta orale ee Common Straw ...... 2 SOAP Wisdom ..-.is..... 38 Growler, 20c ........ 185 Oakland apple cider .. 13 iibre Manila, white 3 fn Giant, 5c ............ 5 76 State Seal sugar .. 1% FHpre Manila, colored 4 ros. 0. : Giant, 40c .......... 372 Oakland white picklg 10 No"; Swan, Colored : Acme, 70 bars ...... 3 05 The only Hand Made, oe oz. aS . Packages free. Cream Manila ........ 3 fee ee ece 5c sz : 75 Hazel Nut, 5c ...... Butchers’ Manila .... 23; corn cakes .... 2 40 } Honey Dew, 10c ....12 00 WICKING Wax Ruther oho fab ah” Cotton Oil, 100 cakes 6 00 Cc q Hunting, 5c .....----- 38 No. 0, per gross .... 30 Wax Butter, full e’nt 15 Cream Borax, 100 cks 3 90 io IX L, Se ........---- 6 49 No. 1, per grobs ..... 40 Wax Butter, rolls ... 12 Circus, 100 cakes 5c¢ sz 3 75 Cleanser i X L. in pails ...... 3 90 No. 2, per gross ..... 50 Climax, 100 oval cakeg 3 05 Just sults, 5c ........ 600 40 8, per gross ..... 75 YEAST CAKE Gloss, 100 cakes, 5¢e sz 3 75 Cosel? Just Suits, 10c ......12 00 Magic, 3 doz ....... 1 15 << Big Master, 100 blocks 3 90 Kiln Dried, 25¢ ..... 2 45 WOODENWARE Sunlight, 3 doz. ...... 100 Old Master Coffee .... 31 Naphtha, 100 cakes .. 3 90 best’ ite ‘finds King Bird, 7 oz. .... 2 16 Baskets Sunlight, 1% doz. .... 50 San Marto Coffee ..... Saratoga, 120 cakes .. 2 40 80 - CANS - $2.90 King arn, spe seteee u - oe 109 Yeast Foam, 3 doz. ..1 15 ; j 5 DO swoscees D0 $0 BEUSDCIS 2. cc csw ccc e es Yes TO: : . te La Turke, Se... 5 76 Se wide band .. 1 . Yeast Foam, 1% doz FITZPATRICK BROTHERS’ SOAP CHIPS oe ; ieee ee eg Ce a ee oe ae ee ee Solin tones 400 AXLE GREASE White City | (Dish Washing) ....... ee Le Redo, 3 oz. ...... 10 80 Splint, medium ..... . : 59 Tip Top (@anstic) .0 22... ee ....250 Ibs......4c per lb. : Le ens 8 & - oz. “ ee ae, ae eee 6 8 a No. 1 Laundry Dry......... feces. ee ee ce ess ead IDS... 8. 5c per lb. aie ee lade 5 76 Willow. Clothes, small 6 25 Palm Pure Soap Pry... 2 +++++++---300 Ibs... ...6Mc per Ib Maryland Club, 5c ... 50 Willow, Clothes, me’m 7 25 Mayflower, 5c ....... 5 76 Mayflower, ae Soeae . 14 —— oe FOOTE 6 JENKS’ ‘ BRAND 2 Mayflower, 20c ...... y vals K | | ( ) G A | . Nigger Hair, 5c ..... 6 00 y t., 250 in crate .... 35 FOOTE & JENKS’ I arne REGISTERED Inger e ce ee ee ee tb. 250 in cmtp |... $5 (CONTAINS NO CAPSICUM) pe ee ge. ge et De oe tn eee 40 Se ' 7 cei ee Sat ek eee PL Wh, bose oe re a An Agreeable Beverage of the CORRECT Belfast Type. ‘ 9 3 Ib., 250 in crate ...... . Old MIN. Be ee 15 76 5 MD 250 in are oe ee ee Supplied to Dealers, Hotels, Clubs and Families in Bottles Having Qla tinglish Crve 1%0z. 96 Wire End [Ep '¢ Dy ite. oe 5 18 1 ™., 250 in crate ...... 35 TELFER’S oss: COFFEE Registered Trade-Mark Crowns Old Crop, 25c ....... ¢ 2 1., m crate ...... 5 sy gic h d Bott! A. L. JOYC PS, 802, 20 tb. cs. 19 3 Mh. 250 In crate... = uenneoanee ee teweees Weck. Ea mee ia ao P. S., 3 oz, per gro. 570 5 tb., 20 in crate ...... 65 KALA alamazoo, Mic NG CO., Jackson, Mich. Pat Hand, 1 oz. ...... 63 is DETROIT Patterson Seal, 1% oz. 48 urns Patterson Seal, 3 oz. .. 96 Barrel, 5 gal., each .. 2 4¢ Patterson Seal, 16 oz. 5 00 Barrel, 10 gal., each ..2 55 Peerless, 5c ....... - 5 76 : Peerless, 10c cloth ..11 52 Clothes Pins Peerless, 10c paper ..10 80 Round Head Jamo, 1 1b tin | 2. 31 ted pay “4 pee eee : : : 4% inch, 2 ore Spo 60 enced = > ac ae 2 pI nee eo cee ve Cart : oz. 65 3eHe Isle, Db. PKB. ‘ Plaza, 2 gro. case eed 76 eas cpa 3ismarck, 1 Ib. pkg. 24 5 76 Egg Crates and Fillers 6 Soldier Boy, 10c ... 1050 12%. cotton mop heads 1 30 Plow Boy, 5c ....... Vera, 1 th. pke. 0... Be Plow Boy, 0c ...... 11 40 oe ae a2 az. 20 Kaan 1 ae Plow Boy, 14 oz. ...... 470 NO. i complete ....... ; Telfer’s Juality 25 .. 19 i Pedro, lUc ......... 11 93 Se ig 28 i. es The chances are that you want something more than printing Virginia, 1 77 v0. 2, i. | 6@uality, 90 0 6 : Ae : . : ] Pilot Fe — 18 his ee i. . pie cs = when you want a job of printing—ideas, possibly, or suggestions for or =” ra See Cate wins (oc ce 37 9g 0’ oz. doz. .... , , 12 5 a x 37 Po Prince Albert, 5c .... 48 Faucets once Blossom ee 40 them; a plan as likely as possible to be the best, because compris- 4 fries = os 34 — eed . a ee 70 ing the latest and the best; an execution of the plan as you want it : : 44 Cork lined, mn .--. 80 : ei 5 . oe oe oo : 4g Cork lined, 10 in. ...... 90 and when you want it. This is the service that we talk about but By Rob Roy, Sc foil .... 5 76 : : : : . Rob Roy, 10c gross ..10 52 Mop Sticks little, but invariably give. Rob Roy, 25c doz. . 7 oe Boring 2.22538 - Car lots or local shipments, 4 Rob Roy, 50c doz. ... 41 clipse patent spring bulk or sacked in paper or jute. s 1 . 5¢ gross .... 5 76 No. 1 common ........ 80 T. d , C ee G d R d i 8 & Milf oz, doz. 1.320 No. 2 pat. brush holder 85 |aAhnianaaimabalaas raaesman Compan ee ran api S : Vy Soldier Boy, 5c gross 5 76 Ideal No. 7 ............ iw M.O. DEWEY CO.., Jackson, Mich & bt = —— . j as is o > . ra : = ea Beare SSeS eee ahammar anaes rcetennapetersiene rinses. Se ee ae en a eS eee September 1, 1915 ACCRA aarT ae lecm thy sane mtiits ite OPTI rLrsle Ms Coven ALG BUSINESS CHANCES. Okmulgee, Ok., property for sale, one _of the best rooming houses in a live oil * Fine _ tenants, - South Haven, Michigan. _at Bay City, Michigan. me buy, i _ $75,000. _and gas town of 8,000; house is a 2-story brick, 27x68 feet, with 16-inch walls, built to carry two more stories; lot is 35 x123 feet; some shade, 4-room cot- tage in rear that rents for $25 per month; house has 19 rooms, including bathrooms; strictly modern and has both gas and electricity; furnished throughout; a bar- gain; investigate. Mrs. G. W. Weekley, 807 S. Grand, Okmulgee, Ok. 398 Wanted to hear from owner of general merchandise store for sale. State cash price, description. D. F. Bush, sar ae 39 apolis, Minn. For Sale or might exchange for mer- ecantile business in Northern States, clean general stock doing $2,200 cash monthly; located in fruit-belt of Texas. Splendid opportunity for merchant want- ing to move South. Box 306, Lindale, Texas, 400 For Sale—General stock of dry goods, notions, men’s furnishings and ladies’ ready-to-wear. Invoice $12,000. Can re- duce to suit purchaser. Other business interests forces me to sell at once. This is a snap for a good live merchant. Cash trade. Geo. H. Little, Wyandotte, a 1 For Sale—Tin shop and_ sheet works 20x 40 feet, fully equipped. ulation 20,000. Only shop. I have other business. Write Barnesboro Tin and Sheet Iron Works, Barnesboro, eae ; 0. To Exchange—Real estate worth $6,000. location in city of 4,000, steady to exchange for like value in grocery and bakery or hardware stock. Must be good going stock. C. F. Suhr, 403 iron Pop- For Sale—Retail lumber yard and mill Chance for good city. Annual sales Terms can be arranged. Address in heart of _ Wenonah Lbr. & Planing Mill Co., Bay a City, Michigan. 404 - shoes in For Sale—The cleanest, most staple stock of drv goods, furnishing goods and ’ Michigan. Good farming and _ fruit section. Established 1885, doing ~ g00d_ business. No trade considered. Good reason for selling. Stock will in- - voice between $5,000 and $6,000; can re- "opportunity, good business. - Tradesman. SrA joie ' located. duce. H. Alpern, Elk Rapids, Michigan. 405 For Sale—In Northern Michigan coun- = ty seat town of 900, $8,000 stock of dry » goods, millinery, shoes and groceries. Brick store building also for sale. Fine No. 406, care 406 To Lease—A three-story brick build- ‘ing with elevator, in center of business section Bridgeport, Conn. Suitable for furniture business. It is conservatively estimated that Bridgeport population will increase 80,000 by Jan. 1, 1917. More furniture sold last three months than in one year. Sure business for an honest furniture company. Percy P. Anderson, : 806 Fairfield avenue, Bridgeport, Se Wanted—Clean stock of merchandise, live stock or best offers for good Ten- nessee farm, Indiana business property, Indiana residence, and other properties. Jas. P. Phillips, Manchester, on For Lease—Ladies’ ready-to-wear de- partment on a percentage basis, annual sales average, $100,000. Store centrally Good opportunity for anyone having sufficient capital and thorough knowledge of this line of business. Will dispose of stock on hand if desired. For further information address George J. Marott, Indianapolis, Indiana. 409 Department store moving into new building will dispose of shoe stock about $1,800. Have store to rent in same new building to right person who can conduct an up-to-date shoe store. Location in best manufacturing part of city. Good ~ reason for doing away with shoe depart- _ ment. Enquire at once, 2086-88 West _ Jefferson avenue, Detroit, Mich. 410 i Splendid productive farm, 240 acres; Castine Rees - clothing or shoes. - Correspondence confidential. fine buildings; 100 acres alfalfa; exchange for hardware or general merchandise; dairy stock, horses and tools can go with eae: Box 72, Route 3, vaca a ebdiare 2s Wanted—Stock general merchandise, State size of stock. W. A. Bash, Macomb, Illinois. 412 For Sale—$225 horse, $165 wagon, $20 sleigh, $22 harness. Total $432. Whole _ outfit for $250; horse alone $175. Apply to Globe Department Store, Traverse City, Michigan. 414 MICHIGAN TRADESMAN BUSINESS-WANTS DEPARTMENT continuous insertion, For Rent—Modern manufacturing town, surrounded by pros- store in thriving perous farming country. Choice location for clothing or general stock. Chas. Clement, Colon, St. Joseph county, Mich, 2 WANTED—Carson City, wants factories; large or small. Located on the G. T. Railway System, in the center of the best agri- cultural district in the State. Offers additional capital for stock in estab- lished enterprises that can stand in- vestigation, also free factory sites. Plen- ty of labor, also undeveloped water power. Come and investigate. Address Chester R. Culver, Secretary Town and Country Improvement Association. 391 For Sale—Photograph studio. Holiday business will pay for place. Address L. Robinson, 115 Monroe avenue, Grand Rapids, Michigan. 39 The new way to sell your business or FACTORIES Michigan, farm no matter where located. Clooney & Company, 29 South LaSalle street, Chicago, Illinois. 393 For Sale—We have for sale at Coopers- ville, Michigan, a two-story, brick ve- neered, gravel roof store building, 30 feet frontage on Main street. The building has a depth of about 80 feet and the lot has _a depth of about 200 feet. The building is two stories and basement. It has a modern plate glass front and furnace. There is a frame shingle roof barn in the rear of the store. The build- ing is lighted by electricity. The prop- erty is well located and in good condi- tion and has been estimated to be worth from $6,000 to $8,000. We are authorized to sell it now for $4,500, which we be- lieve is a bargain at that price. M. T. Vanden Bosch & Company, Grand Rapids National City Bank Building, Grand Rapids, Michigan. 397 For Sale—In the best farming district in Central Michigan, clean stock of gen- eral merchandise, fence posts, hard and soft coal. Established fourteen years. Poor health as reason. Address No. 390, care Michigan Tradesman. 390 Hotel DeHaas, recently thoroughly re- modeled, a thirty-five room brick hotel, fifteen other rooms available, on main corner in Fremont, a live growing town of 2,500 in the fruit belt of Western Michigan; this is a money maker, as it is the only first-class hotel here; cost $30,000; will sell for $17,000; easy terms; will not rent; reason, age. No _ license and four sub-rentals. Address Dr. N. DeHaas, Fremont, Michigan. 381 A fine grocery business for sale in the best town in the Oklahoma oil country. Best location in town. Rent reasonable. Cash only. No trades. Can reduce to $2,000. Stock and fixtures. Address Box 346, Bartlesville, Oklahoma. 386 For Sale—Grocery, up-to-date stock, fine location, old established business; town about 1,200. Good summer business. Will invoice about $2,500. Address 376, care Michigan Tradesman. 376 For Sale—New, latest model typewriter very cheap; also desk and blank bond letterheads and_ envelopes. V. D. Augsburger, Kenton, Ohio. 377 Will exchange fine farm, well located, good improvements, for stock merchan- dise. 608 Calhoun St., Fort Wayne, Indiana. 378 For Sale—Stock of general merchandise consisting of dry goods, shoes and gro- ceries. Will invoice about $6,000. Situ- ated in town of 1,500, having woolen mill employing 100 hands, flax mill and can- ning factory. Wiil sell cheap for cash if taken at once. A golden opportunity for the right man. Address Lock Box No. 155, Yale, Michigan. 387 Lace cabinet, new invention. State rights. Every merchant will buy this. Splendid opportunity. Don’t wait. Write for information if you want to make money. J. E. Nace, ae a Oliver Will sell One of the best opportunities in Mich- igan. Located here 6 years. Ill health forces me to sell the Springport bakery and confectionery. M. L. Hunt, Spring- port, Michigan. 361 For Sale—Stock of crockery, wall paper, mouldings, sewing machines, carpets, rugs, curtains, etc., located in city of 4,000 population; junction G. T. & M. C. R. R.; surrounded by beautiful farming established thirty country. Business years. Have reduced stock to about $4,500, including fixtures. Wish to retire from trade. C. L. Yorker, Lapeer, Mich- igan. 356 Men’s neckwear for special sales—One thousand dozen fine silk open-end ties, 50 and 75 cent sellers, $1.75 per dozen net. Write for sample dozen. American Neckwear Exchange, 621 Broadway, New York. 364 o cents a word No charge less than 25 cents. 47 the first insertion and one cent a word for each subsequent Turn Old Merchandise Into Cash—Send me all your unsalable merchandise, out of style, dry goods, shoes, clothing, job lots, countermands, ete. Sales every day. Cash returned within 10 days. Highest banking and mercantile references. Joseph Landau, 2002 Beaver avenue N. S., Pitts- burg, Pa. Merchandise Broker and Cash Store Buyer. 358 For Sale or Trade—Meat market. stand. Good location. Four good country meat routes estab- lished. Auto, fitted with refrigerator ice box for meat. Price right. Address Box 302, Red Key, Indiana. 347 For Sale—199 acres stock and grain farm, good buildings, on main traveled road, four miles northeast of Dowagiac. Easy terms. Will take some property in part payment. Wallace, 1419 Forres ave- nue, St. Joseph, Michigan. Old Complete outfit. Candy and confectionery store, new, fine outfit, fountain, show-cases, chairs, tables, glassware, charging outfit, elec- tric mixer, everything. Will sell all or part, cheap. Write Al H. Weber, Che- boygan, Michigan. 348 For Sale—First-class bakery doing fine business in one of most prosperous towns in Central Michigan. Will inventory. Other business interest demanding my time. Address No. 352, care ete Sy) Merchants Please Take Notice! We have clients of grocery stocks, general stocks, dry goods stocks, hardware stocks, drug stocks. We have on our list also a few good farms to exchange for such stocks. Also city property. If you wish to sell or exchange your business write us. G. R. Business Exchange, 546 House- man Bldg., Grand Rapids, Mich. 859 Here is a chance to buy a thriving fuel and feed store in Grand Rapids, in fine location. Owner must sell for a very good reason. Address Fuel and Feed, care Tradesman. 202 Wanted—I want to buy a shoe stock for spot cash. Price must be low. Ad- dress ‘Hartzell,’ care Tradesman. 907 Cash must accompany all orders. Economic oupon Books They save time and expense They prevent disputes They put credit transactions on cash basis Free samples on application MK Tradesman Company Grand Rapids, Mich. Merchandise Sales Conductor. For clos- ing out entirely or reducing stocks, get Michigan. 18 Safes Opened—W. L. Slocum, safe ex- pert and locksmith. 97 Monroe Ave., Grand Rapids, Michigan. : 104 I pay cash for stocks or part stocks of merchandise. Must be cheap. H. Kaufer, Milwaukee, Wis. 925 Move your dead stock. For closing out or reducing stocks, get in touch with us. Merchant’s Auction Co., Reedsburg, Wisconsin, 963 Stocks Wanted—If you are desirous of selling your stock, tell me about it. 1 may be able to dispose of it quickly. My service free to both buyer and seller. E. Kruisenga, 44-54 Elisworth Ave., Grand Rapids, Michigan. 870 HELP WANTED. Wanted — Experienced clothing, dry goods, Must come No. 388, salesman for shoes and carpets. well recommended. Address care Tradesman. 388 Mr. Drug Clerk—$2,500 cash and $500 security will set you up in business in good location in best city of 50,000 in the State. Good fixtures, complete stock, good fountain, and $20 daily sales to start with that can be doubled. Address No. 227, Michigan Tradesman. POSITION WANTED. Wanted Position—Road or inside, 24 years’ experience in shoes and general store work. At present time ma nager. Best of reference. Address 413, Trades- man. 413 Wanted—Position as manager of gen- eral store; eighteen years’ experience in general store work; five years as man- ager. Best of references. Address No. 379, care Tradesman. 379 Position Wanted—Middle aged man with many years of mercantile experi- ence desires a position as manager of general store. Capable of handling every detail of business. Address No. 373, care Michigan Tradesman. 373 48 FOR FORMER PRESIDENTS. The other day the suggestion was made by ex-Governor Herrick, of Ohio, that President Wilson call ex- Presidents Roosevelt and Taft to some of his cabinet meetings for the purpose of discussing the big prob- lems in foreign relations and diplo- matic negotiations now before this Government. That the ex-Presidents could contribute entertaining and perhaps useful suggestions is un- doubtedly true, but there is no prece- dent for calling them in council. Both of them through published interviews have given their opinions and there is ample evidence that President Wil- son reads the newspapers. Mr. Taft in particular has given emphatic praise and approval to the administra- tion and urged that it be generally and loyally supported. If either Roosevelt or Taft have any ideas or suggestions they wish to communi- cate, they can do so in writing and send them to the White House, where along with the rest of the mail they will have consideration. What to do with ex-Presidents is a question which has been frequent- ly touched upon and discussed and it is quite possible that better use could be made of them than at present. As a rule there are only two or three at best, and they are private citizens with full freedom of speech. It is in- disputably true that four or eight years in the White House gives any man an insight jnto public affairs and questions, both domestic and foreign, which can not be obtained in any other way. If that knowledge can be successfully utilized for the advance- ment of the general welfare, it ought to be done. Making ex-Presidents members ex-officio of cabinets during the remainder of their days would rot, perhaps, be the best solution, nor zs ¢cod as that of making them Unit- ed States Senators at large. In the latter capacity they would have the opportunity to use for the public benefit all the knowledge and exper- ience gained under exceptionally fa- vorable facilities. There is a good ceal of force in that suggestion and a good many arguments which can be advanced in its behalf. It has been talked about a great deal and perhaps some day something definite will be done about it. Despite the hopeful report of the Bu- reau of Foreign and Domestic Com- merce on the dyestuffs situation some months ago, the shortage in certain directions has become increasingly acute; and the Government does well to order another investigation. It has been freely alleged that speculators have cornered most of the available supply of imported dyes. If this is true, the Government should be able to intervene to some effect. But this supply must be com- paratively small, and the larger prob- lems are in assisting home production and in facilitating German exports. As to the first, one great difficulty lies in the fact that the available benzol and other raw materials are being appro- priated by the ammunition-makers, or raised to prices that constitute a serious handicap. When the Master Dyers‘ As- sociation of Philadelphia states that one MICHIGAN TRADESMAN typical staple black which formerly sold at 23 cents per pound is now scarce at $7.80 per pound, it is evident that the shortage will have a perceptible effect on the price of textiles. There should be an increased incentive for the estab- lishment of dye plants using inter- mediates produced by others, however, in the very fact that after the war huge quantities of chemicals now used for ammunition may be easily diverted to them. No matter how soon we secure modifications of the German embargo, there will be a large place for the de- velopment of native dye manufactures. The stockholders of the Lipton, Limited, think that the head of the corporation, Sir Thomas Lipton, ought to come home and attend to the business in which their money is invested instead of going to Serbia and all over the world on Red Cross work. At the annual meeting a de- crease of $740,000 was shown for the year ending March 13 last. Sir Thom- aS was not present but sent a letter saying he was absent by doctor’s or- ders. The shareholders say that they pay Sir Thomas for attending to the business and that the deficiencies are caused through his gross neglect. If he had been present at the annual meeting Sir Thomas would not have had many compliments paid to him. Too much looking upon the wine when it is red has been known to in- jure a singer’s voice, but one vocalist is suing a drug company for $2,000 damages because his voice, a high so- prano, was ruined by a drink of soda water. He claims that he asked the clerk to infuse capsicum slightly, but that a very strong extract was used as a joke. Young men _ who are “keeping company” with girls who sing will take pleasure in telling about the vocalist whose voice was ruined by a glass of soda, although most of the girls will be brave enough to run risk. Bribery and corruption on the part of officials are not confined to the United States. Winnipeg, Manitoba, is agitated over a graft expose in the erection of the new parliament build- ings of the province. It is claimed that part of the money for the work went into a campaign fund, and that fraudulent overpayments were made to contractors. The Winnipeg news- Papers have been commenting on the graft rumors for some time, but the report of the royal commission ap- pointed to enquire into the matter sustains the charges. Several newspapers have comment- ed on the fact that foreign born de- positors hold more than 85 per cent. of the money in the postal savings banks and hint that Americans are not thrifty. The truth about the mat- ter is that Americans are wiser and know that there are many solid sav- ings banks and loan _ associations where they can put their money and get better interest. They practice safety first by doing that rather than investing their money in wildcat schemes which promise big returns but are not sound. SENSIBLE SUGGESTION. There is probably no other desire or ambition more firmly implanted in a human breast than to have a long life. There are certain rules and reg- ulations, sanitary and hygenic, which observed, contribute to that end. When people violate the laws of health they have to pay the penalty, and although the physicians may patch up the situation somewhat they can not always remedy it. That a great deal of sickness frequently fol- lowed by fatal results is due to ignor- ance is doubtless true. In_ recent years great impetus has been given to efforts to teach parents how to take care of their children and thereby the infant mortality has been materially decreased. Baby welfare work and similar undertakings under different names have accomplished a great deal and it is all most commendable, worthy of encouragement and sup- port. The idea recently gained a foot- hold in the minds of a group of New York physicians that while a great deal was being done for the infants and the little children that perhaps the middle-aged were being neglect- ed. When people reach the age of two or three score years, or even those who are younger, they encoun- ter ills and ailments and _ maladies which perhaps a more thorough knowledge would enable them to avoid or avert, and perhaps ignorance plays something of a part there and offers a field for work. Accord- ingly they have instituted the Ge- riatric: Society. That is a_ big word and will have to be explained. It means the _ scientific study of decadence. The results and conditions which naturally attend old age may be brought on prematurely. They say a man is as old as his ar- teries, and it follows, then, that if he keeps his arteries young at 60 he is that old only by the almanac and the family Bible, but has many years of usefulness ahead of him. The pur- pose of this new society is to spread information which men and women of middle age can profit by, improv- ing their health, making them more useful and prolonging their lives. There is a good deal of sense in the suggestion and there are many peo- ple old enough to know better who do not know what to do or not to do in the matter of preserving their health. Some years ago the statement was made, on what authority is not re- called, that 40 per cent. of the Amer- ican people were addicted to the drug habit in some way or other. This certainly looks as if it were out of all proportion to the possible fact. Be that as it may, the estimate given by a technical expert in the Federal hygiene laboratory now is that there are not to exceed 200,000 fiends in the United States. Compared with the whole population, this is certain- ly a very small number. The rea- son assigned for the gratifying de- crease is that drastic laws have been passed governing, restricting and re- straining the sale of opium, cocaine, etc. The laws can not be too dras- September 1, 1915 tic or too rigidly enforced, for drug fiends are among the most unfortu- nate of mankind. A new cure for insomnia has been discovered by a Chicagoan. The dis- covery was accidental. The Chica- goan had suffered so much from in- somnia that he decided to kill him- self. Standing in front of a mirror, he put three bullets into his head, then sat down and waited for death. After a while he arose and wound his fourteen clocks and went to bed, sleeping soundly for the first time in many days. He awakened and was hungry. After eating a light meal he slept again. As he did not appear at his office his stenographer went to his home and found her employer smoking a pipe and reading. He said he felt like a new man. The “cure” seems to be complete, but it might not work so well on others. Rheumatism sufferers should put themselves in the path of a bolt of lightning, and if they do not get kill- ed they may be cured. A Connecticut woman who was putting wood in the kitchen stove was knocked down by a bolt of lightning which burned one foot severely. The electric bolt did damage exceeding $1,000, but since it performed the lady has been entirely free from the rheumatic pains. The price of the cure is a little high, but she says it is worth it. —— People with glass eyes ought to be more careful. A man who went to a Turkish bath took out his glass eye and when his bath was over the eye was missing. It was a bit em- barrassing, for the bather was to be married the next morning and had not confessed to the young lady that he wore a glass eye. It is not a trifl- ing matter to buy a glass eye that is a perfect match with the eye fur- nished by nature. BUSINESS CHANCES. _ For Sale—Retail grocery, well estab- lished. Stock and fixtures the best in new building with barn and garage. Will sell for cash or improved real estate only. Rent reasonable. Short or long term lease. Address No. 417, care Mich- igan Tradesman. 417 SITUATIONS WANTED. _ Wanted—Position as janitor or porter. Young married man. Can operate boiler or elevator. References. Address Jan- itor, 72 Summer avenue, Grand Rapids. SHELDON AND OAKES GRAND RAPIDS, «MICHIGAN. ECZEMA 4ND ALL SKIN AND SCALP DISEASES SUCCESSFULLY TREATED Puritan Plaster Method for External CANCER REMOVAL Interested persons are invited to investigate our methods of treatment. Prompt and permanent relief must be accomplished before settlement is made. A. T. HOXIE, M. D., Supervising Physician ALVAH BROWN, S. V. MAC LEOD, President Secretary" JESSE J. FOX, Superintendent MRS. MAE HAUCK, Supt. Ladies Dept. Semeecceees i Eevee Bodies 4 4 : i 4 = Manufactured Ina Class by | : a ‘Ttself”’ Sanitary Conditions Made in Eight Sizes . J. Johnson igar Co. - Makers Grand Rapids, Mich. \ThisProtectts ———$—= Cae Ce dhe AAS Wei a tei tae Weis saan pushing the afg | goods of known ¢ as are free frot call s of adulteration.) 3 represents the highest s budard | > istaction to your customers antd-a—gee fo yourself. lt represents full value—a high grade Yuar- anteed baking powder at a fair price The dealer who recommends K C deserves the contidence of his trade-—and gets it. JAQUES MFG CO. CHICAGO.