0) v7 (, ( Ny, Z GY ad AP Zed) \ a4 a A) ia SS y) Oc 333 an re CY (> we a f aN uy \ Se) ({ \ gOS aN ess Fico ey PTX 1/4 q Z Z Nc A S \ a y Tet eee BLISHED WEEKLY 40 DGS SO woot Sa LA NC ) U0 ee 2 ( car G Ul Zi S Thirty-Fourth Year 3 we WF Pee So 5) Y) 4) Zz) a DLAI " rn wt Meme SS Pi A > 7 Dees BS F Can any 4 Wh ER WE a} CAE ee EU) ”: XG RS EO A) oy SAW NaC OEY ee wy RADESMAN COMPANY, PUBLISHERS FEEDS CSSA ARE SAO GRAND RAPIDS, WEDNESDAY, DECEMBER 6, 1916 A ‘ Y, CQ ZA we _— < = P= LY) $a 5 \A a ; Dig Ca) GP PRY ¥ bi Os No tf SVU pe DSS ISS SS Oo) IH woah X AE Wriacy © ~< WS Re (on oe ZS \\WO SS St ) Hp ‘ey & Ke Km WY, ine RAGroe S453) SWANS SST po Z OM . Number 1733 AIH IAAI AIHA IA IAAAIA AIA AIA AAAI AAAI AAA AAA AIA AIA AAAI AIA ASIA AAA ASIA SA AEA AA AAD AAA AAAS AAA AAD AAA ASA AAAAD AS ASA ASD AS AS ASAAASAASAAA AIK I IK Che City of To-morrow There’s a city called To-morrow somewhere up along the road, Where the kindly hands of Fortune will relieve me of my load. It’s a city of contentment; Trouble may not enter there, And its gates are closed forever to the devils Want and Care. One may work through happy hours upon the task he likes the best And the evil elf of Worry never robs him of his rest. I can see its towers shining in the silver morning light, When the miracle of sunrise has dissolved the velvet night; I can hear the ringing laughter of the people dwelling there, It comes down to me like music through the quiet evening air. And I hasten on my journey, lest I fall beside the road Ere I find the kindly Fortune who will ease me of my load. I have traveled over mountains, through spring-tinted meadow lands, And along the banks of rivers with their fringe of shining sands; I have threaded tangled forests, passed through deserts bleak and dread, With my eyes upon the towers that were shining far ahead; And my steps are slow and feeble, and my head is bent and gray, But the City of To-morrow still is very far away. a PPI IP IAA IAAI IAI AAA APIA AAA AAA AAA AAA AAA ASA A ASIA AI AAD ASDA SAAC ASA AAI AS ASA AAAS SAA AAA AAA AAA AAA AAA AAAI AAA AAA AAA AAA AAA A IAI I II IK “A Smile Follows the Spoon When It’s Piper’s’’ Made for a Discriminating Public by a Discriminating House for Discriminating Dealers. If you wish to secure the agency of the BEST ICE CREAM it is possible to produce, write at once to Piper Ice Cream Co. Kalamazoo, i! Michigan Fancy Shelled Pop Com IN PACKAGES —_[_——— Bread is the Best Food It is the easiest food to digest. It is the most nourishing and, with all its good qualities, it is the most economical food. Increase your sales of bread. Fleischmann’s Yeast secures perfect fermentation and, therefore, makes the most wholesome, lightest and tastiest bread. Sell Bread Made With FLEISCHMANN’S YEAST Clean Sweet Corn THAT WILL POP _4a Snowball 4 Santa i Brand, LAUS;| | Brand, | packed |. | packed f a —___ J. V. Farwell Co.’s Dry Goods Re- view. The buying of Australian and New Zealand wool clip by the English government and the consequent ad- vance in prices has tended to increase the demand for cotton and cotton goods. Receipt of delayed shipments of French serges from manufacturers has eased up the situation consider- ably on this fabric. The season is closing with demand for blankets strong. Cottons and do- mestics are active on a firm and ad- vancing basis. Cretonnes are selling well, both for immediate and spring any other kind. the same thing. ROYA BAK POW ABSOLUTELY—PURE Everybody knows that all the grocers in the world, taken together, sell more ROYAL BAKING POWDER than This proves that ANY grocer can do ING DER 4 ROYAL BAKING POWDER properly displayed and recom- ‘ mended to your customers will pay you more and surer profit - a than any other brand you can handle. _. Contains No Alum Nor Phosphate cm \ MICHIGAN TRADESMAN : . SEWSortHe BUSINESS WO | gece are | | I, H Ue hee Od = Ate ee AEN a jp | RN Rccttt ne TMs ae — = ao | SSS SF : Atty 33 S G Movements of Merchants. Wayne—George Gerboledt succeeds Emil Gerbstadt in the baking business. Allegan—G. H. Mutchler succeeds Fred Sawyer, Jr., in the feed business. Vermontville—Thomas Barningham has opened a meat market in the Alsover block. Port Huron—The Miller Drug Co. has changed its name to the Draper Drug Co. East Jordan—Hugh Murphy has opened a cigar and tobacco store in the Loveday block. Eaton Rapids—The Abrams Seed Co., of Tekonsha, has opened a branch store in the Smith building. Copemish—Edward Cutler has pur- chased the Shamrock Hotel of C. A. Sears and taken possession. Lansing—The J. W. Knapp Co. has remodeled and enlarged its department store, thereby trebling its floor space. Hastings—Miss Etta Hubbard, who conducts a millinery store at Middle- ville, has opened a branch store here. Plainwell—O. B. Treat has purchased the Van Sickland drug stock and will continue the business at the same loca- tion. Plainwell—T. J. Gammon, of Chicago, has taken over the ‘plant of the Just Plucked Egg Co. and will continue the business. Portage—William EE. Mershon has seld his grain elevator, seed store and fuel business to C. J. Logan, who has taken possession. Jackson—Thieves entered the Collins meat market at 225 West Main street Dec. 3 and carried away stock amount- ing to more than $100. Carsonville—Robert J. McCaren, deal- er in general merchandise, died suddenly at his home Nov. 29, following an ill- ness of but a few days. Bellaire— A. T. Schoolcraft and William WHierlihy have formed a co- partnership and engaged in the bean buying and hand-picking business. Coldwater—The Marco cash gro- cery store, which has been opened at 12 West Chicago street, is under the management of George Collins. East Jordan—Fire destroyed the mil- linery stock and store fixtures of Mrs. W. T. Boswell Dec. 2, entailing a loss of about $800. Insurance, $500. Albion—Martinhoff Bros. are closing out their stock of teas, coffee and spices and will remove to Cleveland, Ohio, and engage in the same business. Saginaw—Blink & Kirchner. druggists at 1301 Court street, have purchased the stock and fixtures at the Union Drug Co, and will continue the business at the same location, at the corner of Court street and Michigan avenue, as a branch store under the style of Blink & Kirchner. Ishpeming—William Walters has pur- chased an interest in the stock of the Hughes Mercantile Co. and the business will be continued under the same style. Detroit—The A. C, Jacob Co., de- signer and furnisher of special draper- ies, window shades, etc., has changed its name to the Jacob & Van Wormer Co. Howard City—Glen Wilson, for eigh- teen years clerk in local stores, has leas- ed the former VanDenbergh store and will occupy it with a stock of gro- ceries Dec. 9. Owosso — Kaufman & Meinstein, clothiers, have purchased the Press- American building, adjoining their store, and will remodel the two buildings into a double store. Portland—A merger of the Port- land Farmers’ Elevator Co. and the Builders’ Lumber Supply Co., with John Mathews as manager, will be effected Dec, 15. Howell—John F. Cook has purchased the store building which he has occu- pied with his meat stock for the past nine years and is installing an ice plant and modern refrigerator. Marshall—C. Lincoln has sold his in- terest in the meat stock of Towne & Lincoln to his partner, Joseph Towne, who will continue the business under the style of the Sanitary Market. Newberry—The Luce County Mer- cantile Co. has engaged in business with an authorized capitalization of $2,000, of which amount $1,000 has been subscribed and paid in in cash. Ypsilanti—George DeMosh, former liveryman, has taken over the Oakland garage and will continue the business, carrying a full line of automobile sup- plies and installing a taxi cab service. Plainwell—Arthur Powell, formerly engaged in the meat business at Mar- shall, has purchased the C. D. DePeel meat stock and fixtures and will con- tinue the business at the same location. Woodland—The Miller & Harris Fur- niture Co., of Hastings, has purchased the S. C. VanHouten furniture stock and store fixtures and will continue the under the management of Glenn England. Detroit—The Union Housewreck- ing Co. has been incorporated with an authorized capitalization of $25,000, all of which $899.09 paid in in cash and $24,100.91 paid in in property. business Hastings—The Western Michigan Motor Co. has been organized to conduct a general garage business with an authorized capitalization of $10,000, all of which has been sub- scribed and paid in in cash. Imlay City—A. F. Zimmerman has sold his interest in the general merchan- dise stock of Zimmerman & Titus to has been ‘subscribed, - George A. Titus, brother of his part- ner, and the business will be continued under the style of Titus & Co. Ludington—The Working Men’s As- sociation has been organized to engage in the dry goods and groceries busi- ness with an authorized capitalization of $1,000, of which $500 has been sub- scribed and $250 paid in in cash. Petoskey—Dodaro Bros., who conduct a chain of fruit stores in other cities, have leased a store building at the cor- ner of Lake and Howard streets, which they will occupy with a stock of fruits, nuts and confectionery about Dec. 16. Drummond—Walter Adams and Frank Ledy, of Evart, have formed a co- partnership and purchased the store building and general merchandise stock of Fred Avery. They will continue the business under the style of Adams & Ledy. Saginaw—George W. McConnell has merged his business into a stock com- pany under the style of the Wolverine Glove Co., with an authorized capital stock of $25,000, of which $8,340 has been paid in in cash and $8,330 stock and other perquisites of the business. Detroit—The Rapid Service Face Brick Co., Ltd., has been organized to deal in brick and other building and paving materials and supplies with an authorized capital stock of $100,000, of which amount $50,000 has been subscribed and $10,000 paid in in cash. Alpena—I. Cohen, whose depart- ment store was destroyed by fire Nov. 3, has resumed business in the McRae block, on North Second avenue, hav- ing purchased the George F. McRae furniture stock, which he is closing out. Mr. Cohen has opened the gro- cery department of his store and will add other lines as soon as possible. He will rebuild at once on the former site. Manufacturing Matters. Detroit—The Detroit Metal Re- fining Co. has increased its capital stock from $50,000 to $125,000. Ypsilanti—Thieves entered the plant of the Ypsilanti Creamery Co. Dec. 2 and carried away about 160 pounds of butter. Edmore—L. Barber & Co. have chang- ed their name to the Michigan Dairy Product Association and increased the capital stock from $15,000 to $100,000. Battle Creek—The Battle Creek Stamping Works has been organized with an authorized capital stock of $10,000, all of which has been sub- scribed and paid in in cash. Albion—H. H. Campbell has sold his roller mill to Homer D. Pennell, who has admitted to partnership his son, Henry. The business will be continued under the style of H. D. Pennell & Son. Coldwater—Walter K. Tuttle suc- ceeds Walter Kennard as general man- ager of the Hoosier Shoe Manufactur- ing Co. Mr. Tuttle is an Easterner, having been connected with several shoe factories in Massachusetts. Detroit—The Perfection Trap Co. has been incorporated to manufac- ture and deal in plumbing supplies with an authorized capitalizat‘on of $1,000, all of which has been subscrib- ed and $500 paid in in cash. Munith—The Munith Grange Build- ing Association has been organized December 6, 1916 for the purpose of erecting and own- ing buildings with an authorized cap- ital stock of $1,000, all of which has been subscribed and $250 paid in in cash. Detroit—The Duke Drug Co. has been organized to manufacture med- icines and other articles usually kept in drug stores with an authorized capitalization of $1,000, of which $500 has been subscribed and $250 paid in in cash. ‘ Detroit—The C. and E. Manufactur- ing Co. has been incorporated to manu- facture metal products, machinery and appliances with an authorized capital steck of $5,000, of which amount $2,500 has been subscribed and $1,000 paid in in cash. Ann Arbor—The Drugcraft Co. has been organized to manufacture and deal in medicines, food products, etc., with an authorized capital stock of $2,000, of which amount $10,000 has been subscribed and $2,000 paid in in property. Detroit—The Perrin Manufacturing Co. has engaged in the manufacture of metal specialties and automobile devices at 965 Woodward avenue with an authorized capital stock of $10,000, all of which has been subscribed and $1,000 paid in in cash. Flint—De Roo & Son, Incorporated, has been organized to manufacture moisture testers for testing the mois- ture content of grain and cereal foods with an authorized capital stock of $1,000 of which amount $500 has been subscribed and paid in in cash. Battle Creek—The Battle Creek Toy Manufacturing Co. has engaged in the manufacture of machinery novelties and mechanical devices including toys with an authorized capital stock of $40,000, ef which amount $21,000 has been sub- scribed and $11,000 paid in in cash. Detroit—The Wayne County Oil Co. has been organized to manufac- ture oils, soaps, greases and oil prod- ucts and deal in automobile acces- sories with an authorized capita! stock of $1,500, all of which has been subscribed and $400 paid in in cash. Detroit—The National Machine Prod- ucts Co. has been organized to manu- facture special machinery, auto acces- sories and deal in general machinery with an authorized capital stock of $150,000, of which amount $100,000 has been subscribed and $50,000 paid in in cash, Detroit—The B. and C. Sales Co. Inc., has been incorporated to con- duct a general manufacture and mer- cantile businessat502 Free Press Bldg., with an authorized capitalization of $15,000 common and $5,000 preferred, of which amounts $11,630 has been subscribed, $3,750 paid in in cash and $10,000 paid in in property. East Jordan—The East Jordan Cab- inet Co., whose main factory building was detroyed by fire in July, has com- pleted a new two-story building, 66 x 90 feet in dimensions, which it is equipping with new machinery and a new hy- draulic elevator. The company manu- factures quartered oak and mahogany ‘library tables and has all the business it can attend to at this time. —_-2—___ What a lovely collection of pes- simists we would be if we could see ourselves as others see us! Cnet e ~ v iv ’ be @ ~ 4 4 d ‘ { ¥ December 6, 1916 MICHIGAN TRADESMAN 5 are still unreported. The market, how- business before the middle of January, eae eee ever, is nominally strong. when the trade will be obliged to re- — AL = Canned Vegetables—The principal Plenish for the spring season. At that ‘ , =) 2 44 feature in canned goods has been the time it is expected that prices will ad- Ri CERY. > PROD CE MAR : continued weakness in tomatoes, which vance and that the combination, if it ( ) a se VUU' 4 are now ruling at 15c below the top price then controls the remaining supplies, made on the upward turn. It has been will be able to dispose of them at good ’ Review of the Grand Rapids Produce Market. New York Shell oysters, Selects, $1.65 per gal. Counts, $1.90 per gal. possible during the week, to buy as low as $825 £. o. b. cannery, but in the absence of interest on the part of job- bers there has been no way of really testing out the market. There seems to be no doubt that higher prices are in order, but with the public agitation against high prices reaching a climax as it has at the present time, the trade prices. There is nothing offering in raisins by the Association, and their seeding plants are being run only on part time because of the inability to get cars. It is stated that the shortage on the Coast is so pronounced that it is difficult even to get cars to bring raisins in from local points. The shortage is also being felt here because of the slow : Apples—Baldwins, Wolf River and — $8.50 per bbl. is rather inclined to proceed slowly. arrivals and the work of distribution Tallmans, $3.50@M ; Crecenes, $3.50@ Peppers—Southern commands $4 per The argument is that high prices natur- 0 the present crop is fully a month late. 3.75; Hubbardstons, $3.75@4.25; Spys, 6 basket crate. ally restrict consumption, and although It is said that the dates which arrived ‘ $45. Pop Corn—$1.75 per bu. for ear, 444 recent experiences have made it seem on the Scandanavic last Tuesday have Bananas—Medium, $1.75; Jumbo, $2; Extra Jumbo, $2.25; Extreme Extra Jumbo, $2.50 up. Beans—The Association price is $5.75 for white and red kidney. These are the prices buyers pay the farmers. Deal- ers hold picked at $6.50 in carlots. Seets—$1.25 per bu. Brussel’s Sprouts—20c per qt. Butter—The market is 2@8c lower than a week ago, New York and Chi- cago having declined 3c and Elgin 3c. Creamery extras are now held at 39c in tubs and 41c in prints. Local dealers pay 30c for No. 1 in jars and 26c for packing stock. Cabbage—4c per lb.; $60 per ton. Carrots—75c per bu. Celery—20c per bunch for small; 30c for large; box (3%4@4 doz.), $1.40. Celery-Cabbage—$1.75 per doz. Cocoanuts—$6 per sack containing 100 Cranberries—$7.50 per bbl. for Early Black from Cape Cod; $9.50 per bbl. for late Howes. Eggs—The receipts of new laid eggs continue to be light and the market is firm with prices ranging the same as a week ago, with a consumptive demand that absorbs the receipts on arrival. We are not likely to have any increase in the production for some time, and not likely to experience any change of any consequence. Local dealers pay 40@42c for fresh, candled and loss off, and hold candled at 44@45c. Cold storage can- dled are held at 37%c for April and May, 35c for firsts and 33c for seconds. Figs—Package, $1.10 per box; lay- ers, $1.50 per 10 Ib. box. Grape Fruit—$3.50 per box for Flor- ida. Green Onions—Chalotts, 60c per doz. bunches. Honey—18c per lb. for white clover and 16c for dark, Lemons—California, $4 per box for choice and $4.50 for fancy. Lettuce—10c per Ib. for hot house leaf; $2 per bu. for Southern head. Maple Sugar—17c per Ib. for pure. | Maple Syrup—$1.40 per gal. for pure. Mushrooms—40@50c per Jb. Nuts—Almonds, 18c per lb.; filberts, 16c per Ib.; pecans, 15c per lb.; wal- @4c per lb. for shelled. Potatoes—Tubers sell in a jobbing way at this market for $1.85 per bu. Growers are getting $1.60, delivered on track. Poultry—Local dealers pay as follows, live weight: old fowls, light, 12@13c; medium, 13@1314c; heavy (6 lbs.), 14c; springs, 14@15c; broilers, (1% lbs.) 18c; turkeys, 22@24c; geese, 10@12c; ducks, white pekin, 14c; heavy, 14c; In- dian runners, (12%4c. Dressed fowls average 3c above these quotations. Radishes—35c per doz. bunches for small; 75c for large. Ruta Bagas—Canadian command $2.25 per 100 Ib. sack. Squash—$2 per bbl. for Hubbard. Sweet Potatoes—Kiln dried Delaware Jerseys, $1.75 per hamper. ‘ Tomatoes—$2.65 for 10 lb. basket. Turnips—$2.25 per bbl. ——_+-+-.__ The Grocery Market. Sugar—The market on refined in New York hovers around 7%c, some refiners asking a little more and some a little less. The domestic trade does not usu- ally enthuse at this time of the year with the hclidays and inventories ahead and the prevailing high price naturally tends to confirm it in its conservatism, especially with second hands selling 25 to 30 points lower. A _ readjustment would help matters provided it con- formed to the new crop basis. Tea—A resume of the situation for the week shows that business is of a holiday character but the undertone continues ‘firm. There is no desire to make concessions to attract orders, holders maintaining that prices should legitimately do better on the statis- tical position, Speculation is not awaited, for the good reason that supplies are light, especially in first hands. On the other hand, a steady consuming movement should be in evidence this month as the country will want to replenish depleted stocks. Coffee—Prices show no change for the week and there is no indication of any immediate further decline. The demand is very light. Milds are all unchanged and quiet. Java and Mocha grades are unchanged and in moderate doubtful as to whether this law still applies, nevertheless the point appears to have been reached that the public will no longer pay the advanced costs, so that the present is not a particularly propitious time for interesting the trade in future canned goods. Nevertheless, from the canners’ standpoint, there is much to be said, and they undoubtedly find this a critical situation. This has been demonstrated by Wisconsin can- ners during the past week, who have ad- vanced their opening prices on corn and peas because they have realized that canning costs have increased even above their liberal estimates. Canned Fish—There is no new buying of any kind at present. Interest cen- ters chiefly in obtaining the goods al- ready contracted for, and, although ar- rivals from the Coast have been fairly liberal, there is still complaint of con- gestion and slow deliveries, The feature of the week has been the buying back of some pink salmon at $1.15, which is 10c below the nominal price of the Coast. However, there has not been much enthusiasm from the selling stand- point at this end, as anyone owning pink salmon considers that he has good property. It is said that some red Alaska salmon has been sold on the spot below the quoted prices, but it has not been reported as sufficient to make a market. Sardines are strong, with very light offerings. Prices still show an advancing tendency. Dried Fruits—The chief difficulty with the dried fruit situation at the present moment is the lack of interest on the part of jobbers. So far as prunes are concerned there appear to be offerings in the market as low as 6c, but in the absence of business it is impossible to test the market. There is considerable difference of opinion here as to whether or not offerings that are being made at low prices are in the way of resales or directly from packers. The general idea seems to be that they are resales, be- cause it is argued that packers would be apt to buy up such offerings them- selves, in view of the generally credited belief that the combination is attempting been all sold. The work of discharging is proceeding as rapidly as possible in an endeavor to ship all orders within the next few days in order to enable the Western trade to get their bulk dates in time for the Christmas business. The dates are said to be of good quality. Apri- cots are exhausted on the spot and offer- ings are made to arrive, but with the con- gestion on the railroads there is no tell- ing just what this means. Rice—There is a moderate supply and delay in arrivals on contracts does not help matters. The shipping conditions in the South continue bad and the mills are unable to guarantec delivery as a rule. Rough rice is firm with the planter holding for the full prices. There is a better export en- quiry, principally to the Latin-Amer- ican countries. Cheese—The consumptive demand is light. light and the market is steady at un- changed prices. The quality arriving now is not as good as it was a month or so ago, and in order to effect sales the price has to be shaded to some ex- tent. The market is not likely to change from the present condit‘ons for some time. Provisions—Everything in the smoked meat line remains steady at unchanged prices, with a light consumptive demand. Pure lard is steady with a light con- sumptive demand at about %c decline, while compound is firm with a good demand at unchanged prices. Barreled pork, canned meats and dried beef are in normal demand, prices ranging the same as last week. Stocks are also reported to be Salt Fish—The only change in the mackerel situation is an advance in the price of Irish mackerel, which are at least $1 per barrel higher on account of scarcity. Other mackerel are un- changed and scarce. Cod, hake and haddock are still scarce and high. ee John H. Jones, grocer at Bronson, in renewing his subscription to the Michigan Tradesman, writes: “I con- sider your trade journal an asset to any business. It pays for itself many times each year.” n r 11 unsold remainders, On " nuts, 16c for Grenoble, 15%4c for Na- d d to concentrate all : sa ae : Re ; : a ene the other hand, it is suggested that David Gibbs, formerly engaged in the ples; 19c for California in sack lots. Canned Bra 1: : : : iy Grete : anned Fruit—There is nothing much packers may be offering at low prices grocery business at Ludington, has open- Onions—Home grown $4 per 100 lb. to be said under this heading at the in order to depress the market and thus : ene ne . kf d 1 Spanish, $1.75 : : ; ed a grocery store at Manistee. The ‘ . ee present time. Supplies on the spot are buy in these remainders at more advan- Judson Grocer Company furnished the per crate of either 50s or 72s. about sufficient to meet current needs, tageous prices to themselves. Brokers — ctock, : ) Oranges—Pineapple Floridas, $3.75; and there is nothing offering from first here are not looking for much activity ——+ 22 California Navals, $3.75@4; Floridas, hands. The principal feature is the before the middle of the month, when The girl who wins the love of a $3.50. delay in transit, and goods that have there may be a little spurt, but even truly good man makes a lucky hit and . . Oysters—Standards, $1.40 per gal.; been under way for a number of weeks at that they do not look for any real and is herself a lucky miss, THE TAYLOR STORE. Unique Mercantile Institution at Kan- sas City. At a recent meeting of merchants and held at New York City under the auspices of the National Retail Dry Goods Co., F. M. Lee, man- ager of the John Taylor Dry Goods Co., Kansas City, described the peculiarities of his establishment, as follows: Mr. John Taylor started this store in Kansas City in 1881 with a very small store, one floor. merchandise men, The business has al- ways been a dry goods business—if you please, an old line dry goods business, so far as it can be in this modern day. The first ten years of business was con- ducted on a credit basis. Mr. Taylor conceived the idea that he could do much better for the trade and for himself if he might have his full capital. That is to say, he wanted in his hands, or in the hands of his bank, the money that was on his books, so he decided that he would discontinue the credit business entirely. When I say “entirely,” I mean it in the full sense of the word, for the reason that he not only wiped off the names of his own customers, but he wiped his own name off the books. To- day not any one, including the president of the company himself, has a charge account with that store. Now I presume that some of you are thinking, “Well, surely some customers were driven from the store.” Well, some customers did protest. They came in personally and wanted to know why their personal integrity and honesty and responsibility were questioned. Mr. Taylor or some of those about him ex- plained to these customers why the proposition was being put on in that store at that time. He then proceeded to show them that there were good reasons. I would say first that the store to-day and in the past has been a very small advertiser in newspaper print. It has been a big ad- yertiser in the quality of its merchandise and in the yalue that was given to the customer in every transaction that was made, and there was where the trade was shown that it was a good policy to pay cash. That is to say, they were given a little better value than the other man gave at the same price; or in some way the customer was shown that he could do more with a dollar in that store than he could do in somebody else’s store. That policy is followed out to-day. The business at one time—I am speak- ing of discounts now—allowed 5 per cent. to policemen and to ministers and to a long list of people. One day, more than fifteen years ago—I don’t know the exact number—Mr. Taylor was ap- proached by some of fellow merchants, saying that they would like to reduce their discounts and they had decided to reduce from 10 to 5. Mr. Tay- lor said, “That is fine. I am glad to hear you are going to do it. Now I won’t give any discount.” That ended the discount right then and there for everybody, either with a minister or a policeman or what not. We don’t give a discount to a country merchant; we don’t give a discount to a town mer- chant. We don’t give a discount to any dressmaker. Along that line, I want to say that the That was done in this way. ‘mail MICHIGAN TRADESMAN store enjoys, I believe, one of the larg- est dressmaker trades in Kansas City. The house is quite well known for its piece goods business. We have a splen- did lace department, we have a splendid trimming business, and I believe that dressmakers are getting what they are looking for, either in value or in style or in something that makes up for that one thing of discount. After all, con- cessions are not always the vital point of merchandising. The Chairman: Mr. Lee: Samples are given very, very cautiously. In order for a cus- tomer to get a sample, she must have a good excuse for getting it. She must have a sick friend or a sick relative who can’t come to the store, or it must be an unusual reason. We sometimes do Zive a sample to a dressmaker. How about samples? The Chairman: My recollection 1s that you would send the goods to their place of business. Mr. Lee: Yes, we would send a boy with a full piece of goods rather than cut a sample from that piece, but in a few cases where it seems wise to do so we will cut a sample. Ordinarily, we give a sample from our mail order department, provided there is a sample there. Of course, we give samples to order customers; we can’t get away from that. In fact, we wouldn’t want to. We encourage people to send to us for samples in order that we may sell to them by mail. The Chairman: Is it fair to say that in the line of business you handle, your business is as large as anyone’s in the city? Mr. Lee: I will say that now the store occupies 100 feet of frontage and goes through 190 feet to Baltimore avenue. It is a six-story continuous building all the way through. We don’t have carpets and rugs, we don’t have furniture, we don’t have men’s clothing, we don’t have hardware or tinware of any kind. We don’t have millinery nor do we have shoes, so you may judge from that that a six-story building of that size will house a fairly comfortable business in those restricted lines. The Chairman: How many people do you employ, seven or eight hundred? Mr. Lee: Our average number of employes would be about six hundred. Mr. Laubach: Do you give discounts to employes? Mr. Lee: We give what we term stock price; that is, the cost of mer- chandise with the overhead put on it. We ect no profit of any kind from our employes. There is just one more thing that I want to say and then I will be glad to answer any other questions that may be asked. There is a cash business selling high-grade and medium-grade gcods, no cheap goods, if you please. People are willing to pay cash, and we find that especially the men are very glad to know that there is a store that sells good, dependable merchandise, that is willing to sell on a cash basis. And why? Because it is better for their pocketbook. That may argue against the cash business in a way, but at the same time we feel that if a credit de- partment was installed in the store, we would lose a great deal of our present cash business, so the house goes out and gets all the cash business that is to be had along the lines that they wish to do business. It always appealed to me that that sort of a course required a great deal of nerve and a great deal Of prin- ciple and a high ideal of business, and it seems to me that there is a great opportunity for merchants the country ever to build higher ideals in store- keeping and merchandising or in any department of store-keeping; and if one does have high ideals and if one will only back up those ideals with a good bit of nerve, merchandising will be on a much higher plane and will reach a much higher standard than is approach- ed to-day. Mr. Tomerlin: Is that a very large per cent—the amount of goods sent out in comparison with your total amount? Mr. Lee: No, we don’t send out much merchandise on approval. The amount of it is very small. Mr. Rike: You say 15 per cent. of that which you do send out is sold? Mr. Lee: Yes. In three months we found that we sold approximately lo per cent. of the amount that we sent out. Mr. Eldredge: Suppose you were selling carpets and rugs, would you have the same system? Mr. Lee: That would be the case, T believe. Mr. Eldredge: Would you make a cash discount on carpets and rugs? Mr. Lee: That would possibly be more difficult than other lines. As an illustration of that, I would say that we have draperies, and I would say that we do not do a great deal of drapery business, and we do find that it is harder to sell the high-class trade, because they want the stuff hung before they will buy it, and then they want to pay their bills, and not before. With the class of business we are doing in that line we get along with very little difficulty. Mr. Kahn: You get back all the goods that you send on approval, or the money? Mr. Lee: Yes. Mr. Kahn: So, then, the floor men have good ideas as to what a customer’s standing is? Mr. Lee: That is a privilege that we never have advertised in any way, and it only goes to those people who know of it, and they must be well known to us. The Chairman: You make a feature of very prompt service to the customer on the floor? Mr. Lee: In doing a cash business, it is absolutely necessary for us to give the very highest type of service. Not so long ago we installed a new position. We took one of our capable young floor men and made him a service superin- tendent and all that he is expected to do is to watch the run of service in the store, and he has plenty to do in fol- lowing up all the items that come to his attention each day. Mr. Ross: Do you give premiums to your sales-people? Mr. Lee: We do that in a limited way. We give them sometimes on rem- nants and on things that are moving slowly, but we don’t do it very widely, and we don’t believe that a widespread use of the premium system is a good thing for any store. We have found in some cases that certain sales-people developed the special ability of selling premium goods to their own advantage and to the disadvantage of the customer, December 6, 1916 and for that reason we are very careful in using the system. Mr. Williamson: What do you figure is the cost of your delivery? Mr. Lee: That will vary from year to year, and we usually find it running from between 5 to 6 cents on a package. That is figured from the sidewalk. Mr. Dalley: What is the cost per cent. ? Mr. Lee: I wouldn’t care to quote that, because in 1914 we undertook a building operation that destroyed all balances along that line. Mr. Hughes: How about exchanges in refunds—the percentage of exchanges and refunds that you have; are they very large? Mr. Lee: Our return goods on last year’s business was 4-6/10 per cent. on the net sales. Mr. Hughes: Does that mean that the money was refunded on that? Mr. Lee: That has to do with actual sales made and actual money refunded. Exchanges we don’t keep track of in that way. Mr. Goldsmith: The point is that most of the men who have a charge business, I think, give their figures as 18 and 20 per cent. return: I think it usually includes those that are ex- changed. Mr. Lee: I want to say that another store in Kansas City, a credit house, had their returns somewhere about 814 per cent. Mr. Goldsmith: You mean their reg- ular returns, not approval? Mr. Lee: In that store their approval method is the same as ours and it does not include their approvals. Mr. Goldsmith: I wonder sometimes, Mr. Howe, when we talk about this re- turn proposition, what we have in mind. With us we have no such thing as approval at all; it is a plain charge. If a woman gets three hats at ten dol- lars apiece there is no approval; it is simply charged to her—‘three hats;” and if two of them come back, of course, that is a 6624 per cent. return on that particular deal, and I wonder whether that is what most stores do or whether they separate their approvals from their charge returns. Mr. Lee: Another store in Kansas City charges as you do; it is rather a higher grade store than the one I spoke of previously and their quotation was between 12 and 13 per cent., including the approval. Their approvals are direct charges. Mr. Goldsmith: Ours are 15, I think, including approvals. —_+--____ A grocer of Columbus, Ind., be- lieves it pays to advertise. Recently he was talking with an Indianapolis reporter and mentioned that he was getting more hickory nuts and walnuts than he could handle. The reporter quoted him in his paper and since then the Columbus grocer has been getting orders for hickory nuts and walnuts and he can’t fill them, for he has learned that there is a shortage in both these nuts this year. He had been able to get more than he wanted for his home trade, but he could not meet the demands that came from Indianapolis. He has learned the les- son that advertising will bring busi- ness. « Gr > ¢ « ’ a + « » a t ’ v ar - i { . « Gr > December 6, 1916 MICHIGAN TRADESMAN We Own and Offer $500,000 of the Capital Stock of The Connecticut Brass Corporation (Incorporated under the Laws of the State of Delaware) Plant at West Cheshire, Conn. CAPITALIZATION Par Value $10.00 per share. Authorized Capital stock ................-. ‘ Tee oe ae $2,000,000 Outstanding Capital stock (including this offering of $500,000) ..............-...+..00055 1,000,000 The Corporation has no outstanding bonds. Registrar: The Equitable Trust Company, New York. Transfer Agent: The Metropolitan Trust Company, New York. BUSINESS STATEMENT Location: The Company’s plant is situated about 7 miles from Waterbury, 15 miles from New Haven, an approximate dis- tance from Bridgeport, and adjoins the village of Cheshire, Conn. Property: The Company owns 13 acres of land, and a lake of 21 acres expanse; several buildings of steel, concrete, brick and frame construction; the machinery necessary for producing sheet brass; boilers and power plant; water for use in manufacture; transportation facilities in sufficiency and much crude material. Business: The business of the mill is to cast and roll brass to standard sizes required by the trade. The engineer estimates the plant can be made to roll out an average of 30,000 pounds of brass per day working on one shift of men. Orders: The mills of the Company are now operating on accepted domestic orders for over 5,000,000 pounds of sheet brass. Acceptances of many further orders are withheld until the engineer can determine what increased output the enlarged plant can engage to handle. Requests by mail and telephone for sheet brass at mills of this Company are incessant and show beyond doubt that an under-supplied trade will require for months to come all the sheet brass that full operation can roll out at these mills. The Stock Issue: The proceeds from the sale of this stock will be used, so far as required, to retire obligations that it has been necessary to undertake in order to place the mills with new management, to put them on an efficient operating basis, and otherwise to complete the present financing of the Company. Profits: The mills are now working on accepted domestic orders for over 5,000,000 pounds of sheet brass. The last 30 days of plant operation on these contracts have shown substantial profits for the Company. A conservative estimate based on what the mills are doing now and counting only the contracts for 5,000,000 pounds in hand, places the coming year’s earnings of the Company at ap- proximately $450,000. Considering the facts that many other orders are waiting acceptance and that the trade in brass sheet is much under-supplied, there is every assurance of larger profits than the above amount accruing to the Company from increased capacity operation. Engineering Report: Mr. J. E. Johnson, Jr., Engineer and Metallurgist, associated with Sanderson and Porter, New York, has personally visited the plant at West Cheshire, Conn., and made a complete report on the property and the mills’ capacity. From this report we have gathered the information submitted. Legality: George R. Walker, Esq., Counsellor at Law, 59 Wall Street, New York, has passed upon the legality of this issue. Information: A detailed circular of the Company’s property and policy will be sent upon request. The engineer’s report and other opinions are on file. Telegrams ordering shares of this issue may be sent at our expense. Price $10.50 Per Share Application to list this stock will be made in due course on the New York and Boston Curb. The foregoing information has been drawn from sources that we consider reliable and correct, but which we do not guarantee. Boughton & Company Equitable Building, No. 120 Broadway NEW YORK MICHIGAN TRADESMAN December 6, 1916 3 lS ee. (Unlike any other paper.) DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Published Weekly by TRADESMAN COMPANY, Grand Rapids, Mich. Subscription Price During 1916. One dollar per year, if paid strictly advance. Two dollars advance. Canadian subscriptions, $2.04 per year, payable invariably in advance. Subscription Price After January 1, 1917. Two dollars per year, if paid strictly in advance. Three dollars per year, if not paid in advance. Canadian subscriptions, $3.04 per year, payable invariably in advance. Sample copies 5 cents each. Extra copies of current issues, 5 cents; issues a month or more old, 10 cents; issues a year or more old, 25 cents; issues five years or more old, $1. per year, if not paid in Entered at the Grand Rapids Postoffice as Second Class Matter. E. A. STOWE, Editor. December 6, 1916 THE ELECTORAL COLLEGE. What the people of the United States need is a primer explaining the Electoral College. Ignorance of it is widespread. Probably more untruths and more half-truths are uttered about it: than any other feature of our Gov- ernment. For more than a century the people of the United States have encamped alongside a political volcano threaten- ing eruption at any moment. The absolute breakdown of executive gov- ernment is a possibility at every Presidential election. We close our eyes to danger, trusting that heaven may always avert it. A Presidential election is a triple process. The second step will be tak- en when the electors vote at their respective states capitals on the sec- ond Monday of January; the third, when the certificates showing how they voted are opened on the second Wednesday of February in the pres- ence of both houses of Congress. The dangers coiled up in these certificates cannot be known until the President of the Senate breaks the seals on that day. If as might easily happen, enough electoral votes to defeat the popular verdict were then rejected, there would be an instant demand for an amendment to the Constitution. No constitutional amendment should be favored unless it provide who would become President were the candidate successful at the popular election to die before the electoral count takes place. At least one un- successful candidate has died in that interval; it is not impossible that a successful candidate may yet do so. In a debate in the Senate in 1887 Hoar maintained that the House of Representatives would then have pow- er to choose the President, but Ingalls argued that it would not—that there was no constitutional machinery for continuing the executive office. The Presidential Succession act does not cover the case, inasmuch as it relates to a President in office, and not to the President-elect. It is possible to sport with danger- ous chances once too often. Let us find, if we can, what form of amend- ment is most desirable. For fear of stirring up the question of negro dis- franchisement the Nation should not be asked to court danger forever or accept some imperfect substitutes. To take that attitude is to put our- selves in perpetual bondage to the South. Of course, no amendment ought to pass that does not simplify the elec- toral count and make its successful operation a certainty. This means that the defects in the Congressional law of 1887 regulating the count must be grappled with—a mighty problem which will test the faculties of states- manship. SOWING THE WIND. The Tradesman takes pleasure in calling the attention of its readers to the treatise on fire insurance, printed elsewhere in this week’s edition, set- ting forth the ideas of its editor on what fire insurance is, what it is not and what it ought to be. The paper is based on the experience of a life time in dealing with fire insurance companies and their representatives. No unprejudiced person will deny that the fire insurance companies are treading on dangerous ground by re- sorting to such high handed methods as they did in the cases of the Valley City Chair Co. and Hatchew and Brooks, which have recently been ex- ploited at some length in the columns of the Tradesman. In the former case the companies propose to settle a $125,000 loss at $110,000, after they have delayed payment more than six months, resorted to charges they could not substantiate and subjected the in- sured to every expense, annoyance and humiliation which the insurance companies know so well how to in- flict. No more disgraceful procedure has ever been recorded in the annals of fire insurance than this. It is ap- palling that a man or set of men should be subjected to such indigni- ties and the companies responsible therefor be permitted to do business in Michigan under the protection of Michigan laws and with the support of Michigan business men who are paying $1 for every 60 cents returned to them in the way of protection against loss by fire. The Tradesman is pleased to chron- icle the ultimate adjustment of the Hatchew and Brooks loss on an hon- orable basis, but regrets that such adjustment should not have been ac- complished through any appeal to the officers of the insurance companies interested in the loss. On the con- trary, the companies stood out to the last in support of the arbitrary meth- ods and unfair conclusions of Shaw. It was only when Shaw’s employer saw that the adjusting bureau system was in jeopardy that he went over Shaw’s head and instructed him to recede from his domineering attitude and adjust the loss fairly and honor- ably. It has commonly been supposed that resort to headquarters will have some effect in matters of this kind, but the experience of those active in the Hatchew and Brooks matter nec- essarily leads to a contrary conclu- sion. Some people know too much to be- lieve anything. DANGER AHEAD AT LANSING. Every indication points to hard sled- ding for Michigan merchants at the seat of legislation at Lansing for the coming two years. In the first place the long-time attor- ney of the Sperry & Hutchinson Co. and the chief exponent and pleader for trading stamps is to be Attorney Gen- eral after Jan. 1. This is not a very pleasing prospect for the retail mer- chants of Michigan to look forward to, because it indicates that interests not in accord with those of the retail merchant will, naturally, receive the attention of the incumbent of that high office. As though this were not enough, it now transpires that the fire insurance combine has selected headquarters at Lansing and proposes to maintain a lcbby for the purpose of preventing the repeal of the Anti-Discrimination law, which has proved to be a misnomer in name as well as intent. It is mighty hard work to fight a battle with nothing but one’s bare hands against a six bil- lion dollar combine, without compunc- tions, and caring no more for laws or men than a load of cattle. This combine is prepared with the sinews of war and has for years fought its way by sheer corruption. It will do the same thing the coming session. It has already se- lected its own henchmen as the Insur- ance Committees of the House and Senate and insists that it has the cards all stacked up to accomplish .its ends by fair means or foul. Those of us who have bumped up against the insur- ance combine in the past know what opposition to such an unscrupulous pro- paganda means. Another discouraging feature is the claim of the insurance combine that it owns Governor-elect Sleeper, body and soul, because it contributed 40,000 votes toward his election. It claims that he will appoint a trust man State Insur- ance Commissioner when the term of the present incumbent expires July 1, 1917. The Tradesman hesitates to be- lieve that Mr. Sleeper will consent to be controlled by such a gang of tricksters and grafters. It prefers to believe that he will cut loose from ‘all entangling alliances and give the people a broad and unprejudiced administration which will reflect credit on him, the party which stood sponsor for him and the people who elected him by such an over- whelming vote. ——— ee DOLLAR COTTON DAZZLING. High prices have the inevitable effect of developing one’s imagination at the expense of one’s reason. Cotton has miraculously risen from around 8 cents a pound to around 20. Yet this is not satisfactory. A popular Wall Street magazine prints an article entitled “Is Dollar Cotton Probable?” Dollar cot- ton is dazzling. Why should it be im- possible? At 8 cents you would have great difficulty in imagining cotton sell- ing at 15 or 12 or 10 cents. But it has gone from 8 cents to 20 cents. Why not from 20 cents to $1? It might occur to the cautious that if cotton got to $1, thrifty people might use silk as a substitute. But there is something very interest- ing about dollar cotton. That is the psychology of it. That psychology ap- plies also to stocks. A certain steam- ship stock selling around 125 is tipped for 300. Now when a man tips 20-cent cotton for a dollar, or a stock selling at 125 for 300, you may call him weak- minded; but he arouses your interest. If he had tipped the stock for 130, your estimate of him, at the moment of re- ceiving the tip, might not go down in the least; but neither would your inter- est in the stock be greatly sharpened. If the stock is only tipped for 5 points. then even if the tip is realized, you will make only 5 points; whereas it is quite possible that you may lose 125 points, or the extent of the margin you are willing to put up. But if the stock is tipped for 300, your imagination stag- gers a bit, flounders a bit, and then be- gins to dilate and expand until it is large enough to enclose the fact. A possible profit of 175 points! To be sure, the stock may go down; but it isn’t likely to go down more than 5 or 10 points whereas it may go up 175. The prospect of such a profit utterly dims the prospect of a loss. Reason keeps whispering to you about the pos- sibility of a loss; but imagination is shouting. That is why any bull prophet can count on a following, no matter how ridiculous his prophecies are. In fact, it is often true that the only way he can hold his following is by con- tinuing to make his prophecies ridiculous enough. El! BUTTER BELOW STANDARD. Any shrewd observer knows the value of a branded article as a prefer- able seller to unidentified merchan- dise, but it is evident that not all producers who would give their goods a brand name realize that quality, and uniform quality at that, is an es- sential of any successful brand. If some of the comments in the trade of the quality of the new State brand butter of Michigan are true, it is evi- dent that Michigan’s Dairy Commis- sioner will have to keep a sharp eye on his licensed branders or the State mark will have little value. The butter expert of the Produce Review writes in the last issue a story of his examination of several tubs of State brand Michigan butter and finding that several of the samples officially scored only 87 to 90 points as against the presumed score of at least 93. His conclusions are sum- med up as follows: “T am confident that the Michigan authorities want their State brand to mean something, hence I am at a loss to know why the use of the brand is permitted in creameries where the butter scores from 87 to 90 points. “In this connection may I call atten- tion to two Iowa creameries which are coming here each week with the State brand labels on the outside of the tubs, and an imprint of the brand on the top of the butter. I have looked at this butter over and over again, and have talked with some of the finest judges on this market, and I have never heard of a shipment scoring below 93 points. “It is not my intention to discuss merits of a State brand, but I do in- sist that if it is used it shall stand for all that is implied in ‘State control’ butter.” ae ee ee oe Av — _no longer look at it. December 6, 1916 STARTING THE REFORM. The suggestion was prevalent even before election that it would be very desirable and advantageous if some reorganization of leadership and di- rection in the Republican party could be secured. Need of this reform was perhaps the most potent reason for the recent failure at the polls. There were factional differences in various states where one side diligently op- posed: whatever it thought the other wanted, and this, of course, detract- ed from the party’s vote. The burden of the responsibility lies in most places with that element frequently referred to as the Old Guard. They were in command of the organization, and, instead of extending the glad hand and warm welcome to the Pro- gressives willing to return, sought to discipline them and impose some pen- alty for their previous waywardness. Of late there have been several im- portant conferences, particularly in New York and Chicago, attended by prominent Republicans, who, realiz- ing and appreciating the situation, see the necessity of applying the remedy, and they propose to start in time. Be- sides the conference there has been an immense amount of correspondence, all tending toward the same direction. It is pretty definitely determined that the old leaders must go and make way for others representing new and broader ideas. If they will not volun- tarily or willingly stand aside there is good reason for saying that they will be pushed out of the way and more progressive principles inaugurat- ed and put into operation. Plans are being considered for building better foundations and perfecting an_ or- eanization which will not only be solid and permanent, but which will attract the independent voters of Republican — proclivities. Western leaders are prominent in this move- ment and are taking a very active in- terest in it. Many of them have trav- eled long distances to have part in the councils called to discuss condi- tions and devise plans for improving them. Therein lies the hope of the Republican party. SEASONABLE SUGGESTIONS. In the grocery department, despite the utmost efforts to induce Christmas shopping, the tendency among customers is to leave buying until the To counteract early last week. this tendency, every retailer should put forth his best efforts to induce early buying: and, when the season has advanced to a stage where early buying is no longer possible, hustling is requisite to clear out the season- able lines which are sure to drop right out of demand immediately after Christmas eve. The window deserves the best at- tention. Many merchants who have been featuring Christmas goods for a couple of weeks past still have their real Christmas displays to put in. Make these displays early and change them frequently. SUR sl mn i \) (_] laa er The Allies’ War-Time Enterprise in Foreign Trade. The recent trade reports of certain of the European countries now at war present some facts which should prove of great interest and importance to the manufacturers of the United States. That all the countries at war are preparing to enter upon a vigor- ous trade campaign at the return of peace is now well understood. But the latest trade reports of some of them show plainly that the campaign for foreign markets has already begun and that the fields which the manufac- turers of the country had expected to occupy are being taken care of by these countries themselves, even in the midst of the great war in which they are the most active participants. The latest monthly reports of Great 3ritain are a marked illustration of this. Not only do they show that that country is taking care of its own trade abroad, but even suggest that its ex- porters are reaching out for that of the fields with whom they are now actively at war. Even in the case of occupied by those France, whose most important manufacturing section has been devastated by the war, the exports maintain a surprising activity and the totals which they show on analysis suggest that the trade cam- paign which that country has been mapping out since the beginning of the war is already in operation and bearing fruit. The latest monthly report of Great 3ritain, covering ten months of the present year, shows a larger value of domestic merchandise exported than in the corresponding months of 1914, most of which cover a period prior to the beginning of the war. For this ten months’ period of 1916 the exports amount to $2,059,000,000 against $2,- 019,000,000 in the corresponding ten months of 1914. All of the ten months of the present year represent a period of the greatest war activity, with the factories supposed to be fully engaged in the production of war materials, a large section of her working popula- tion at the front and the remainder engaged in producing or transporting the materials required for the battle- field, yet in many of the articles the quantities now sent to the friendly and neutral countries are ac- tually greater than in the same period before the war. being Take cotton manufactures, for ex- ample, made from cotton from the United States. In many instances the quantity now being exported to all the world outside of that part con- trolled by German forces or influence, is actually greater than in the corres- ponding period of 1914, most of which was one of profound peace. Of cot- ton yarn the quantity exported in the eight months ending with August of the present year was 121,000,000 pounds, while the exports to the same terri- tory in the same months of 1914 were but 90,000,000 pounds. Of bleached cottons, the exports of the current year are 1,252,000,000 yards and to the same territory in the corresponding months of 1914 they were but 1,200,- 000,000 yards. Of printed piece goods, this year’s exports to all the world except that controlled by Germany are practically the same as last year. 2nd this is true of those dyed in the piece, while of flags, handkerchiefs, and shawls not in the piece, the exports of 1916 are materially larger than those of 1914. The total value of cot- ton goods exported to the non-Ger- manic world in the eight months of 1916 was $375,000,000 and in the same months of 1914 it was but $350,000,000. In woolen goods conditions are sim- ilar. Woolen tissues show a total of 91,000,000 yards exported against 67,- 000,000 in the same months of 1914 and the value in 1916 is 50 per cent. greater than in the same period of 1914. In worsted tissues the value in 1916 exceeds that of 1914, but the quantity is less. In flannels and de- laines the quantity in 1916 is actually double that of 1914, while of damasks, plushes, blankets and hosiery, the quantity of 1916 exceeds, in each case, that of 1914 for the corresponding period. The total value of all woolen goods exported in the eight months of 1916 is $150,000,000 against $125,. 000,000 in the same months of 1914. Of silks the conditions are similar. Silk yarn, broadstuffs, laces and rib- bons, show larger quantities in 1916 than in the same months of 1914, and the total value of silk goods exported in the eight months of 1916 is $50,- 000,000 against $45,000,000 in the same months of 1914. In certain lines of iron and steel the exports of the current year actual- ly exceed those to all the world in the year before the war. Pig-iron exports in the eight months of 1916 are 674,- 000 tons against 614,000 in the same months of 1914 and the value’ of $25,- 000,000 against $10,000,000 in 1914. Wrought iron bars, rods and angles are 79,000 tons in 1916 and but 63,000 in 1914, while the value in 1916 is double that of 1914. Steel bars, angles and rods are 406,000 tons in 1916 against 140,000 in the same months of 1914, and the value in 1916 is $40,000,- 000 against $9,000,000 in 1914. The total value of the group, entitled “iron and steel manufactures” is $200,000,000 against $155,000,000 in 1914. Linen manufacturers exported Through a Will you can create Trust Funds or Annuities, make pro- visions for minors, or institutions, or have any special wishes carried out as directed by you. We will be glad to consult with you regarding your estate. Send for Blank Form of Will and Booklet on Descent and Distribution of Property. THE MICHIGAN TRUST Co. OF GRAND RAPIDS Audits made of books of corporations, municipalities, firms or individuals. GRAND RAPIDS NATIONAL CITY BANK CITY TRUST & SAVINGS BANK ASSOCIATED Pict beeen : ‘Ri CAMPAU’ SQUARE The convenient banks for out of town people. Located at the very center of the city. Handy to the street cars—the interurbans—the hotels—the shopping district. On account of our location—our large transit facilities—our safe deposit vaults and our complete service covering the entire field of banking, our institutions must be the ultifhate choice of out of town bankers and individuals. Combined Capital and Surplus..............-++.++0+- $ 1,778,700.00 Combined Total Deposits. ..........-:6:e:eeeeeeceeees 8,577,800.00 Combined Total Resources ........-...+ essen. cece noes 11,503,300.00 GRAND RAPIDS NATIONAL CITY BANK CITY TRUST & SAVINGS BANK ASSOCIATED ‘ ” € ’ she ye < , .@ q December 6, 1916 in 1916 are $30,000,000 against $20,000,- 000 in 1914, and jute manufactures over $11,000,000 in 1916 against less than $10,000,000 in 1914. In many other articles the figures of the eight months of 1916 show actual gains over 1914, among these being soaps, can- dles, paraffine wax, empty bags, chem- icals, and writing paper. The distribution of these large quantities of merchandise which Great Britain is exporting in the midst of the greatest war that she has ever waged is specially interesting and im- portant to our manufacturers, who had looked upon the present moment as one of special opportunities in cer- tain fields, especially those of the South of the United States. Take cotton piece goods for example, in which it was assumed that the United State would have an “open field” in South and Central America. The quantity of cotton piece goods ex- ported by Great Britain to South America in the eight months of 1916 was 312,000,000 yards against 215,- 000,000 in the same months of 1914. To Cuba, lying just at our door and from which we are importing im. mense quantities of sugar, Great Bri- tain’s sales of cotton piece goods was 34,000,000 yards in 1916 against 27,- 000.000 in the same months of 1914, while our own exports of cotton cloths to Cuba in the corresponding months of 1916 were but 16,000,000 yards, or less than one-half that of Great Britain. As for South America, our exports of cotton goods in the eight months of 1916 are but 86,000,- 000 yards again 312,000,000 by Great sritain in the same period. To China the British exports were 268,000,000 yards and those of the United States less than 2,000,000. To all of Asia our exports of cotton piece goods in the eight months of 1916 are but 60,000,000 yards and those of Great Britain 1,- 923,000,000 yards. These are mere illustrations of the actual increase in British exports in the eight months of 1916, all of which was a war period, as compared with the eight months of 1914, practically all of which was a period of peace. The total value of the group iron and steel and manufactures thereof ex- ported in the eight months of 1916 was $195,000,000 against $151,000,00C in the same months of 1914; other metals and manufactures thereof $42,- 600,000 against $36,500,000 in the cor- responding months of 1914; electrical goods and = apparatus, $14,000,000 against $11,000,000; woolen manufac- tures, $148,000,000 against $122,000,- 000; ‘apparel,’ $53,000,000 against $48,- 000,000; chemicals, drugs and dyes, $88,000,000 against $68,000,000; and $16,000,000 against $11,000,000, although it is proper to add that the values in 1916 do not in all cases rep- resent as large quantities per unit of value as in 1914. It is apparent, how- ever, from these figures that British exporters are already pushing to re- tain their trade abroad and regain any already lost, and that as a result the total exports for that portion of the year for which figures are now avail- able show a larger value than in the corresponding months of 1914, of which a very large proportion were prior to the war, paper, MICHIGAN TRADESMAN The export figures of France also indicate that the campaign for reten- tion or recovery of markets abroad, of which much has been written of late, has already begun. The United States Consul General at Paris re- ports that the nominal value of the exports of the eight months ending with August, 1916, was $433,000,000, but that this must be increased 50 per cent. to obtain an accurate state- ment of the real value of the export trade, since the valuations used in stating the exports of 1916 are based upon those of 1914. He therefore estimates that the real value of the exports of the eight months ending with August, 1916, was $650,000,000 against $875,000,000 in 1914, and when it is remembered that only about 60 per cent. of the manufacturing area of France is now in a position to sup- ply material for exportation, owing to the fact that an important part of her territory is occupied by Germany, or by the troops of the Allies, it is ap- parent that the exports of 1916 are quite as large as those of 1914, when comparing the industrial area supply- ing them with the same area two years ago. In all of the above figures, which show merely the total values of ex- ports to all the world in 1916 com- pared with the exports to all the world in 1914, it must also be borne in mind that the world area to which Great Britain and France are now exporting does not include that occu- pied or controlled by Germany, Aus- tria-Hungary or Turkey, while for the corresponding period two years ago that territory was a large import- er of the merchandise of both Great 3ritain and France.—O. Austin in the Americas. ——_>-- Glimpse at One California Locality. Many Michigan merchants will re- call N. B. Blain, who for many years conducted a dry goods store at Lowell up to the time he removed to Cali- fornia about ten years ago. The fol- lowing letter from him will be of gen- eral interest: Lompoc, Calif., Dec. 1—Enclosed please find draft for $1 to apply on subscription to the Tradesman. I can not well get along without it and Mrs. Peck is about as anxious for it as I am. The Tradesman and the Lowell Ledger are our best friends. We have had a few frosts, but the days are fine. It pleased us much to know that Michigan voted dry and it would have pleased us more if our State had done as well, but it has got to come. We made a big fight, but the wets had the most wealth. Our city has been without saloons for six years, but we have plenty of blind pigs and it brings me business, so I should not complain. (Mr. Blain is a justice of the peace.) Our people are running wild over farming lands here changing hands and many are looking for land, unable to find sell- ers. Best farms are bringing $500 and $600 per acre and one man sold fifty acres for $31,500. We have mountains of diatomaceous’ earth which is bringing large sums of money from the East here. The company is expecting its shipments to exceed 120,000 tons this year. It works be- tween 200 and 300 men. The Union Sugar Co. is getting lime rock here and has for months been shipping forty tons per day. These two in- dustries bring thousands of dollars here every month, besides the crops from the farms. It is estimated that it will require $1,500,000 to move the beans alone. One man sold his crop a few days ago for $77,000. I am not making rich very fast, but we have plenty to eat, drink and wear and keep a few dollars ahead. We enjoy seeing our neighbors make money, if we don't. Norman B. Blain. 11 ya NATIONAL BANK GRAND RAPIDS. MICH. Kent State Bank Main Office Fountain St. Facing Monroe Grand Rapids, Mich. Capital - - - $500,000 Surplus and Profits $500,000 Resources 9 Million Dollars 3 Ys Per Cent. Paid on Certificates Largest State and Savings Bank in Western Michigan 177 MONROE AVE. Complete Banking Service Travelers’ Cheques Letters of Credit Foreign Drafts Safety Deposit Vaults Savings Department Commercial Department Our 3% Per Cent Savings Certificates are a desirable investment WM. H. ANDERSON, President L. Z. CAUKIN, Cashier Fourth National Bank United States Depositary Savings Deposits Commercial Deposits 3 Per Cent Interest Paid on Savings Deposits Compounded Semi-Annually I 3% Per Cent Interest Paid on Certificates of Deposit Left One Year Capital Stock and Surplus $580,000 JOHN W. BLODGETT, Vice President J. C. BISHOP, Assistant Cashier THE PREFERRED LIFE INSURANCE CO. Of America offers OLD LINE INSURANCE AT LOWEST NET COST What are you worth fo your family? Let us protect you for that sum. THE PREFERRED LIFE INSURANCE CO. of America, Grand Rapids, Mich. MICHIGAN TRUST ee First Mortgage Bonds Descriptive Circular Furnished Upon Request Howe SNow CorRIGAN & BERTLES F caane RAPIDS MICHIGAN INVESTMENT BANKERS 12 MICHIGAN TRADESMAN December 6, 1916 Foolish Action by the Federal Re- serve Board. Inexperience in matters financial, youthful carelessness or hurried con- densation by the daily newspapers too often cause serious loss or create prej- udices hard to combat, even when the facts are later presented in an orderly manner. An instance of this character recently occurred when the daily papers mentioned the warning to American bankers against foreign loans, issued by the Federal Reserve Board, an institu- tion created by Congress to provide a flexible currency in times of necessity and a supply of funds to members banks in times of stringency through the re- discounting of commercial paper. The warning, as emasculated by the dailies of the smaller cities, Grand Rap- ids included, immediately struck a note of alarm in the consciousness of the average investor. Those who had pur- chased of the stable foreign loans, be- gan to wish they had not, and those who were about to do so immediately aban- doned their intention. acceptable This is utterly wrong, and the aver- age investor should know that the bank or trust company with which he does business is competent to judge of the value of the securities it offers and that regard for its reputation would prevent its recommendaticn of any security that was not deemed eminently sound. When read from beginning to end it will be found the statement issued by the United States Federal Reserve Board had no reference to the secured foreign loans participated in by Grand Rapids banks and trust companies and did not really refer to any of the foreign loans participated in by Michigan banks and trust companies, nor did it reflect upon the integrity or financial responsibility of any of the governments offering un- secured treasury notes in the American markets. It was simply a caution not to so tie up available capital as to be unable to take care of domestic demands created by the growth and prosperity of the country. This statement, if sent to bankers only, might be approved as a note of conservatism, which the bankers themselves would appreciate, but when given’ to the public through the press, it was an action open, as many other acts of the Federal Reserve Board, to the severest criticism by reason of the very misunderstanding it has created in the mind of the public. Foreien loans so far participated in by Grand Rapids and Michigan banks and trust companies, such as the five year 5 per cent. Anglo-French external loan. the Government of the United King- dom of Great Britain and Ireland 5% per cent. three and five year gold notes and the bonds of the provinces and Do- minion of Canada, as well as some of the municipalities of that Dominion, are, with justice, looked upon by con- servative bankers as gilt edged and as “good as wheat.” The cash produced by these loans has American commerce been turned into and manufacture and has been produc- tive of much of the prosperity of the country at a time when business depres- sion seemed inevitable. Take the United Kingdom of Great Britain and Ireland 5% per cent. three and five year gold notes, $300,000,000 of which have been disposed of in the United States. These notes are secured by collateral now on deposit in Ameri- can banks amounting to $360,000,000 at a conservative valuation. Much of this collateral is in first-class American stocks and bonds. The remainder is in the hands of neutral governments whose finances are in good shape and whose resources are the best. Hence it is al- most impossible for those who have bought or will buy these notes to lose. The condition against which the Fed- eral Reserve Board warned American bankers does not exist, nor is there any apparent danger that it will materialize. Such bankers as J. P. Morgan & Co. with the keen foresight that has made them pre-eminent in the world of finance were seeking to lay the foundation of a continuous prosperity by providing means by which imports could be paid for at the close of the war without caus- ing our gold accumulation to flow from us like an ebb tide. The investment, to a sensible and reasonable extent, by American bankers in the treasury notes of foreign govern- ments would give to the United States the means of payment, through these securities, for goods bought, without de- pleting our store of gold to any serious extent, as the governments issuing them would, of course, be compelled to accept them in payment for imports. The pos- session of a reasonable amount of these foreign securities will, also, open up markets for our goods heretofore closed to us. The action of the Federal Reserve Board in issuing its gratuitous warning against foreign loans has already borne fruit and may result in unpleasant po- litical and economic entanglements with foreign countries. Great Britain has al- ready withdrawn its treasury notes of- fered through J. P. Morgan & Co. and in so doing has given a politica] and diplomatic construction to the statement issued by the Federal Reserve Board, now a recognized arm of the United State Government, of which the Secre- tary of the Treasury and Comptroller of the Currency are ex-officio members. Popularity of the new $650,000 issue of trust mortgage 5 per cent. gold re- funding bonds of the Citizens Telephone Company of Grand Rapids is fully estab- lished. Although only a day and a half on the market at the close of business Saturday, Dec. 2, at 12:30 o’clock, fully two-thirds of the $650,000 issued had been disposed of by the Michigan Trust Company and the Grand Rapids Trust Co., joint trustees, who had purchased the issue. The demand for bonds of smaller demonination, $100 and $500, was unexpectedly keen and shows that men and women of medium means and small savings are fully realizing the benefit of investment in bonds. The un- usual demand for these securities also indicates the confidence the public has in this successful company. Country bankers are by no means sat- isfied with the movement for the col- lection of checks at par, demanded by the Federal Reserve Board, nor the pro- posed universal government of interest rates. They hold the par system robs them of one of their main sources of revenue—exchange. An _ organized movement is now on foot, headed by McLane Tilton, President of the First WE OFFER Gem Motor Car Corporation Stock At an attractive price for a few days only This is another proposition that will bear your investigation Write now for full description of car and unique plans of organization Don't miss this one. that mean assured early dividends. Deuel & Sawall 405-6-7 Murray Bldg. Grand Rapids, Michigan Veit Manufacturing Co. Manufacturer of Bank, Library, Office and Public Building Furniture Cabinet Work, High Grade Trim, Store Furniture Bronze Work, Marble & Tile Grand Rapids, Michigan poues C BINDER CIGAR Seed and Havana A Smile In Each One PETER DORNBOS Cigar Manufacturer 16-18 Fulton St.W., Grand Rapids, Mich. Mail Orders Promptly Attended To Your Willis Your Own Your will is a document which is at all times subject to your control. You may change it--add to it—or even de- stroy, as you may choose. A WILL which names the Grand Rapids Trust Co. as Executor, and is filed in our vaults, is readily accessible and is always subject to the order of its maker. Consult your lawyer. at once. Have your will drawn Name this company as executor. Ask for booklet on ‘‘Descent and Distribution of Property’ and blank form of will. GRAND RAPIDS [RUST | OMPANY MANAGED BY MEN WHO KNOW OTTAWA AT FOUNTAIN. _BOTH PHONES 4391 : “7 , * € ¢ © « 4 Y & < cv « \ ¢ « 4 1 ¢ <4 December 6, 1916 National Bank of Fall City, Ala., to have Congress enact laws that will relieve the situation and protect the country banker. Mr. Tilton has resigned his position as Secretary of the Alabama Bankers’ Association to devote, his en- ergies to this cause and is now in Wash- ington to secure, if possible, the desired legislation. >>> The Need for Penny Change. The abnormal conditions have brought to the front with a new im- portance the much debated question of penny change as against a blind adherence to the nickel-at-a-time mo- tive. Whether because of a distaste for fractions or a preference for decimals the grocer, both wholesale and retail, seems to show a great reluctance in making prices in amounts other than in multiples of five or ten cents. Much has been said and written regarding legitimate profits and cut-throat com- petition, but little has been done to secure protection from undue loss by the simple device of “splitting the nickel.” The chain store, the department store and the mail order house have looked with favor on the lowly cop- per, while many others have frown- ed upon it as insignificant. The suc- cess of these competitors can be part- ly measured by the advantage taken by adding an extra cent or two, where possible, or of cutting by similar amount where trade can be attracted by the reduced price. Neither move need mean loss or undue profit. If the increased cost of certain articles justifies prices of 6, 17, 28 or 39 cents, it is not wise to take a loss by stand- ing by the old prices of 5, 15, 25 and 35 cents, nor is it reasonable that business can be retained by adding a whole nickel to former prices in each case. The dealer should protect himself against loss, but in doing so, unfair advantage should not be taken of the consumer. At the present, when the tendency of values is upward, careful considera- tion thereof is absolutely necessary by all who buy or sell goods. The practice of adding 5, 10, 15, etc., cents to cost, when values were more stable. cannot be continued if the balance sheet at the end of the year is to show a fair return on capital invested. Cost of doing business grows with higher values, and must be reckoned with both by the wholesale and retail grocer. ———_» 2. A railroad in the Northwest is set- ting out a row of trees along its entire line. The trees are set out by a ma- chine and are to act as a snow barricade and windbreak. But they will add beau- ty to the line and years from now trav- elers over the railroad will remark on the shady and attractive right of way. A traveler, noticing the barren aspect of prairie homes, once asked a conductor if trees and shrubs would not grow around these places. He said _ they would, but the ranchmen were too busy with other things to set out trees and shrubs. They were thinking only of the present and were not doing anything to beautify their homes in the future. ——_+-2-—__—_ Bad luck causes a man to take a mental inventory of his friends. MICHIGAN TRADESMAN Flakes From the Food City. Battle Creek, Dec. 4—The first serious fire in many months occurred here in the krumble department of the Kellogg Toasted Corn Flake Co., Thanksgiving day, entailing a loss of some $20,000. Battle Creek’s mo- tor fire apparatus proved very effec- tive in keeping the blaze confined. Otherwise we hesitate to predict the loss that would have resulted. Bert Caldwell, for many years a clerk in local grocery stores, has pur- chased the grocery stock of T. J. Cahill and has opened a store in the building formerly occupied by Mr. Cahill. The many friends of Mr. Caldwell sincerely wish him success in his new venture. A campaign has been started by the local Chamber of Commerce to make Battle Creek “bigger, better and grander than ever.” Temporary offices have been established on Main street and a telephone installed with number 50,000 as its call number. The prime object of the campaign is to secure a population of 50,000, and everything that can suggest this num ber is used in abundance. For fear it might look like false pride we abstain from predicting anything as regards results of the campaign, but will guar- antee a surprise for the readers when the same is closed and the results bulletined. Edwin French, for many years head clerk at the Horning grocery, has tak- en a position as city salesman with the Grocers, Inc. Weunderstand thus far Ed. has been very success. ful. But, then, we couldn’t expect anything else from Ed. Men who have traveled any length of time and who have not become members of the U. C. T., had better look out this winter, for Council No. 253 is inaugurating a membership campaign. J. Q. Adams is in charge, with about fifty names of eligibles in his possession. The fact that John always gets what he goes after makes us feel already somewhat elated over the expected results. The committee is planning a huge meeting in Jan- uary, at which time the campaign closes and it wishes me to withhold the. programme for that occasion un- til later. Carl Moore, who started a grocery and bakery about a year ago, has been compelled to take to larger quar- ters through an enormous increase in his business. Mr. Moore’s new store will be modern in every detail and the latest sanitary methods will be adopted in caring for stock. One thing Mr. Moore is to be especially commended for is the utmost courtesy which he extends to the traveling man, even though he be ever so busy. This means he has the boys all work- ing for him and that helps a lot. Coal, coal, all around, but not a drop to buy! Some 200 carloads of coal stand on sidetracks here, but the fuel dealers tell us they cannot get any to sell. We might suggest a way. The new cement road extending three miles west of Battle Creek from the city limits has been officially op- ened and already a good start has been made in collecting money for an added mile from fines collected from overzealous racing enthusiasts. However, we can hardly blame them, for it is, indeed, a luxury to have a good country road around Battle Creek. New buildings undergoing construc- tion in Battle Creek are as follows: Kellogg Toasted Corn Flake Co., five story addition; Postum Cereal Co., three large additions; Union Steam Pump Co., a large store house; Y. W. C. A. $50,000 house; Grocers, Inc., wholesale warehouse, five story; Con- sumers Power Co., large addition to power plant. Besides the foregoing a number of houses are being built to help accommodate some of the 50,000 population we are going to have. The Parker Drug Co., which has been identified with the city’s retail business for many years, has sold out to the Baker Drug Co., which will continue the business along the same lines maintained by the old corpora- tion. Otto L. Cook. —_——_--. 2 _--—- Practical Knowledge Required. To organize and manage a store calls for special knowledge and a par- ticular brand of patience. Not just the brand of superior knowledge, but the knowledge of markets and of buy- ing. Successful stores must be man- aged by those who know what, when and how things are wanted. OFFICE OUTFITTERS LOOSE LEAF SPECIALISTS tm Feich Whine Co 237-239 Pearl St. (near the bridge’ Grand Rapids, Mich. Investment Buying Does not put the stock market up because it is done on reactions, There are good chances to make money. Let us assist you. Allen G. Thurman & Co. 136 Michigan Trust Bldg. GRAND RAPIDS We have a complete set of Mahogany Bank Fixtures with officers’ desks and directors’ room furnish- ings for sale at a bargain. Commercial Savings Bank Grand Rapids, Michigan Auto Insurance Company Has Rapid Growth 15,590 policies have been issued by the Citizens’ Mu ual Automobile In- surance Company of Howell, and one huadred fifty-five claims have been paid for fire, theft and liability. The Company aims to make a prompt adjustment in case of fire, and theft, and also in cases of personal injury where the claims are just and reason- able. The publicity of the above Company has encouraged more careful driving thereby curtailing the number of acci- dents. In cases where a person is in- jured in an automobile accident, if the injured party is inclined to be fair and presents a fair and reasonable bill, it is taken care of promptly. On the other hand, where they capitalize their in- jury and attempt to get an unreason- able amount by rushing into court, the Company defends the case. The fact that $35,000 worth of claims presented were taken care of either by judgment or settlement for $3,000 shows the unreasonable attitude of many. The public as well as the automobile owners desire fair treatment. At the present time, the juries are inclined to be fair, and they discourage the unreasonable man who attempts to obtain a large amount. 13 United Light & Railways Co. Davenport Chicago Grand Rapids Preferred Stock Dividend No. 25 Common Stock Dividend No. 8 The Board of Directors have declared a dividend of One and One-Half Per Cent. (1%%) on the First Preferred Stock and a dividend of One Per Cent, (1%) on the Common Stock. payable out of the surplus earnings on January 2, 1917, to stock- holders of record at the close of business 3:00 P. M., December 15, 1916. Stock transfer books will reopen for transfer of stock certificates at the opening of business De- cember 16, 1916. L. H. HEINKE, Secretary. December 1, 1916. LOGAN & BRYAN STOCKS, BONDS and GRAIN Grand Rapids, Office 305 GODFREY BUILDING Citizens 5235 Bell Main 235 Members New York Stock Exchange Boston Stock Exchange Chicago Stock Exchange New York Cotton Exchange New York Coffee Exchange New York Produce Exchange New Orleans Cotton Exchange Chicago Board of Trade Minneapolis Chamber of Commerce Winnipeg Grain Exchange Kansas City Board of Trade Private wires coast to coast Correspondence solicited THE BANK WHERE YOU FEEL AT HOME qr —_ “Gen Rips § ancsBanic WE WILL APPRECIATE YOUR ACCOUNT TRY US! One of the Strong Preferred Stocks now so attractive to investors is being recommended by a number of reliable investment dealers for the following reasons: It may be purchased in amounts to suit at about $82 a share. The income return is well over seven per cent. The investors’ principal is protected in a way that is un- usual with preferred stocks. Send for Circular R-83 which gives full details. Hodenpy!, Hardy & Co. Incorporated Securities for Investment 14 Wall St., New York First National Bank Building, Chicago MICHIGAN TRADESMAN December 6, 1916 — = = = - _ — — = — = FAN = — DRY GOODS, CY GOODS*° Ni How to Display Toys in the Window. To make a window background plan for a toy display, here is an attractive idea: Cover the background and top sec- tions of the background with blue sateen. Then with a small brush dab on little specks of white paint haphazard to give the effect of fall- ing snow. dark The center strip should This can be produced by fastening on ordinary sign muslin, lf you paint in humorous toy figures do so. Otherwise you doubt- less can cut them out of picture books you have in stock. Any little fairy scenes of Mother Goose illustrations —almost anything along this line— will work very well. be in white. can The center can be made light lumber and covered with white mus- upright panel out of a framework of lin. In the center should be hung a large wreath of real holly. The square design at the top can be sten- ciled on alternating red and white squares with a design of three holly These holly leaves designs may be cut from crepe paper napkins and pasted in position. As a foreground display for this window you can build up units of merchandise after the order of the window trim suggested below. This is an actual photograph of an actual leaves. trim made by our expert service de- partment. The arrangement of the merchandise is very plainly shown in the picture. You will want to vary the plan somewhat so that the center strip in the background will not be hidden. This will be easy to do. After you have completed the back- Window Trim of Toys Nursery Toy Background ground put up the four little pieces of lumber that you see illustrated at the top of the drawing. Fasten these with wire or string. To each pin a large Christmas bell and over this whole drape tinsel in three strands of festoons, three each. Then under the bells on the background itself drape some darker color tinsel. The next step is to arrange the fix- tures for the merchandise. you will see indicated in the drawing. If your background is white, cover these with red. If the background is red, make the fixtures white. There are so few items of merchan- dise used in this trim that it is hard- ly necessary to enumerate them here. A study of the photograph will be sufficient. A picture is always bet- ter than words, anyway. The little comic figures you see on top of the center unit are actors from a humpty- dumpty circus. Fill in the window with merchan- dise such as we have used or similar merchandise and you will have a very pleasing effect. Use your larger and better toys. Or if you use smaller ones use a greater number. Don’t try to crowd this window. If you study it carefully you will see its strongest point is the small amount of mer- chandise used, Many a Christmas window looks more like a storeroom. The trimmer starts out with the best of intentions. His heart is in the right place. He even may have a good idea. Then he spoils the whole thing by using too much stuff.—Butler Way. These. Trade Stimulators For Price Advertising Our monthly cata- logue of General Mer- chandise abounds with these. Get acquainted with the Yellow Page Specials in each issue of “Our Drummer.” They will help you pull trade to your store. Butler Brothers Exclusive Wholesalers of General Merchandise New York St. Louis Chicago Minneapolis Dallas try to please you. 20-22 Commerce Ave. Is always in demand during the holiday season. We carry in stock Cuff Links, Collar Buttons, Tie Clasps, Stick Pins, Rings, Watch Chains, Cuff Pins, Brooches, LaVallieres, Bracelets, etc. If unable to make personal selection then state retail selling price desired and we will Grand Rapids Dry Goods Co. Grand Rapids, Michigan “TRA ghee a’ “4 ’ a ner December 6, 1916 MICHIGAN TRADESMAN (h istnds Greet~ : s Jewelry and Jewelry and Fancy Goods Background An appropriate window background for the display of Christmas jewelry and fancy goods can be made as fol- lows: A large panel of the relative size shown in the drawing should be made out of light lumber. This can cover practically all the background of the window. The end sections should be filled in with red velvet or red cotton flannel. The center should be in a red and white effect. This can be produced by pinning red ribbon or red crepe paper over a background of white crepe paper, The white lines at the top of the drawing should be reproduced in the window by the use of crepe paper or ribbon. Or the ma- terial used in covering the background can be cut in pieces and fastened against the white background so as to produce the same effect. Over the whole thing in the center put a large Christmas wreath and in- side of this have some appropriate wording. On each side of the center panel have hat pin cushions puffed out with fine white cheese cloth. Other jewel- ry items can be pinned to the panels to suit your taste. The triangular pieces at the extreme left and right are supposed to repre- sent “Christmas trees.” These are made out of flat pieces of board cov- ered with white crepe paper and then decorated with the same material used Small in covering the main panel. Fancy Goods Window jewelry items can be pinned onto these “trees” and connected with strips of cardboard representing branches. Larger items such as various toilet articles, cut glass, vases and the like can be grouped in front of this display in units to suit the taste. If you don’t care to go to the trouble to build the circular platform shown here you can produce a satisfactory effect by using boxes of the same relative size.—Butler Way. 2. How to Show Art and Table Linens. In displaying your Christmas mer- chandise try to make each setting ap- propriate and in keeping with the merchandise. If dignity is required, have dignity. If elegance is neces- sary, have elegance. If a little humor will help it out, have the humor. In showing art and table linens the setting can be along the dainty order such as the one illustrated here. This can be adapted either for window or interior display. If you use it inside you may want the dimensions to be somewhat small- er than those suggested for the win- dow. Fasten a couple of pieces of board together so as to form a panel about sixteen inches wide and_ thirty-six inches long. Round off the ends so as to produce a circular, or rather an elliptical, effect. Place this board on a box or pedestal and drape it with a lunch cloth. On top of the lunch cloth then place‘an ordinary flower box about twenty inches long painted dark green. To the back of the flower box nail a twenty-four inch circle in an upright position and cover it with green sateen. Then pin to this a fancy center piece. Fill the flower box with poinsettias or whatever holiday floral pieces may be available. This display may be used for table linens exclusively or for stamped and embroidered pieces. For the stamp- ed pieces the center unit can show the finished work, while the rest of the display can show the various articles ready to be worked. In this case, the materials for doing the work also should be shown—Butler Way. —__-2 2+ ____ Trade Commission Ruling on Silk Misbranding. The decision recently handed down by the Federal Trade Commission in the case of the Circle Silk Co., Phila- delphia, is expected to have a far- reaching effect not only in the silk trade but in the textile industry. In its decision the Commission ordered the defendants to stop the printing and advertising of mercerized cotton or imitation silk as “cilk.” The Com- mission declared that there was no in- tention on the part of the respondent to deceive, but that the effect of using such terms was to deceive some per- sons in the trade and some of the con- suming public into believing that they are buying and receiving a product made of silk when they are not. The Commission also found that whenever such confusion and deception occurs there is always damage to the trade and manufacturers who deal in silk 15 We are manufacturers of TRIMMED AND UNTRIMMED HATS for Ladies, Misses and Children, especially adapted tothe general store trade. Trial order solicited. CORL, KNOTT & CO., Ltd. Corner Commerce Ave. and Island St. Grand Rapids, Mich. ND " Ask about our way BARLOW BROS. Grand Rapids, Mich. GEO. S. DRIGGS MATTRESS & CUSHION CO. Manufacturers of Driggs Mattress Protectors, Pure Hair and Felt Mattresses, Link and Box Springs, Boat, Chair and Window Se i1Cushions. _ Write for prices. Citizens 4120. GRAND RAPIDS DOUBLE YOUR MONEY Put in a line of PILLOWS Get this Leader Assortment: 3 Pairs Leader Pillows @ $3.00 3. “ Boston “ @ 4.50 3. “ Special Geese Pillows (@ 6.75 3 “ XXB Pillows - @ 9.00 12 Pairs for $19.00, in best grade ticking. Grand Rapids Bedding Co. Grand Rapids, Mich. GOOD ers, Coat Hooks, Mufflers, Etc. Wholesale Dry Goods For Christmas ‘Trade Packed in attractive holiday boxes. Ladies’ and Men’s Neckwear, Suspenders, Garters, Suspen- der and Garter Sets, Pincushions, Hat Pin Hold- Perfumes, Good Assortment Toys and Games 75 cents to $4.50 per dozen “Paul Steketee & Sons — ITEMS Handkerchiefs, Grand Rapids, Michigan PUTNAM FACTORY AVOID DELAY AND DISAPPOINTMENT GET YOUR ORDERS IN NOW FOR % CHOCOLATES Distributors for Western Michigan a Grand Rapids, Michigan 16 MICHIGAN TRADESMAN December 6, 1916 THE FOOD VALUE OF MILK. Remarkable Exposition By Foremost Sanitary Authority. 3attle Creek, Nov. 15—Food is to an animal what the earth is to a plant. It is the soil out of which we grow. What we eat to-day is walking around and talking to-morrow. The most mar- velous of miracles is the transmutation of common foodstuffs into men and women, the transfiguration of bread, potatoes and beefsteak into human in- telligence, grace, beauty and noble ac- tion. We read in holy writ how the wandering Israelites were abundantly fed in the Assyrian desert with manna from the skies and marvel at the provi- dence which saved a million souls from death, forgetting that every harvest is a repetition of the same miracle, that each morsel of food we eat is a gift of Heaven conveyed to us by a sunbeam. Food is simply sunshine captured by the chlorophyll of plants and served up to us in tiny bundles called molecules, which, when torn apart in our bodies by the processes of digestion and assimila- tion, release the captured energy which warms us with heat brought from the sun and shines out in human thought and action. What Is Food? And what is its relation to the ani- mal economy? are questions of which the wisest of the ancients knew abso- lutely nothing. It is less than a century since Liebig and Lehmann and _ their pupils began to unravel the mystery of food. In recent years no subject has received more assiduous attention from scientific men and none has been made the object of more constant or more profound research than the questions of food and food supply. The feeding of animals and men is without question the most pressing and vital of all eco- nomic problems, a fact well emphasized at the present time by the critical situa- tion in Belgium, Poland and Germany. The labors of Voit and Pettenkofer, Rubner, Zuntz, Atwater, Benedict, Chittenden, Mendell, Lusk and Hind- hede have demonstrated that there is the closest relation between food supply or food selection and human efficiency. In fact, it has been clearly shown that the quality and quantity of the food intake is just as directly and as closely related to the question of human effic- iency as is the quality and the quantity of gasoline to the efficiency of an auto- mobile. Food Is Fuel. In fact it has been established as a fundamental principle in human physi- ology that food is fuel. Life is a com- bustion process. The human body is a temple in which burns a sacred fire and food is the sacrifice which we bring as an offering to the altar. The human body is a machine which may be likened to a locomotive—tt is a self-controlling, self-supporting, self- repairing machine. As the locomotive rushes along the iron road pulling after it a thousand ton cargo of produce or manufactured wares or human freight sufficient to start a town or stock a political convention, its enormous ex- penditure of energy is maintained by the burning of coal from the tender which is replenished at every stopping place. The snorting monster at the head of the rushing procession gets hungry and has to have a lunch every few miles along the way. After a run of a hun- dred miles or so the engine leaves the train and goes into a round house for repairs; an iron bolt has dropped out or a brass nut has been shaken off. Every lost or damaged part of the metal leviathan is replaced, and then it is ready for another century run. The human body is wonderfully like the locomotive. It pulls or carries loads, it expends energy, it consumes fuel and has to stop at meal stations to coal up, it has to go off duty periodically for repairs. The body needs just what the locomotive needs, fuel to furnish energy and material for repair of the machin- ry. Food differs from fuel chiefly in the one particular that in each little packet 6f food done up by Mother Nature there is along with the fuel for burn- ing, a tiny bit of material to be used for repair of the machine. In other words, food represents in its composi- tion both the coal and the metal repair materials of the locomotive. The starch, sugar and fat of food are the coal and the protein or albumen is the metal repair stuff. Here we see at once the reason why starch and sugar and fat are so abundant in our food- stuffs while protein or albumen is in quantity a minor element. How Food Differs From Fuel. But there are other differences be- tween food and common fuel which are worthy of mention. The water and the salts are essential to meet the body’s needs, especially the various mineral elements, lime, soda, potash and iron. All these we must have—the lime for the bones and nerves, soda and potash to neutralize the harmful acid products of combustion processes, and iron for the blood. All these are found in normal food- stuffs but in greatly varying proportions, so that a pretty large variety of foods must be eaten to make sure that each of the different food principles required for perfect nutrition are supplied in am- ple quantity. Wonderful Discovery of Modern Times. In recent years science has discovered another and most surprising property of food in which it transcends all other fuel substances as a diamond from the Transvaal outshines a lump of coal. Natural food contains vitamines. It has long been known that a rice diet sometimes causes beri-beri, a form of general neuritis; and that a diet of dry cereals and preserved foods, in time, gives rise to scurvy; but the reason was a profound mystery. In very recent years it has been learned that the real cause of beri-beri is the lack of vita- mines which are associated with the bran of cereals and so are removed in the process of polishing rice and in the bolting of wheat and other grains. Vitamines do not enter into the com- position of the body as do other food principles, but they are somehow neces- sary to activate or render active the various subtle elements which are essen- tial to good nutrition. There are several kinds of vitamines. Some are associated with the bran of cereals, others with the juices of fruits. Some are easily destroyed by heat, while others survive a boiling temperature. The discovery of vitamine must stand as one of the most masterly achieve- ments of modern science, even outshin- ing in brilliancy the discovery of radium. It was only by the most persevering efforts and the application of all the re- finements of modern chemical technic that the chemist, Funk. was able to capture and identify this most subtle but marvelously potent element of the food. This discovery has cleared up a long category of medical mysteries. We now know not only the cause of beri- beri and scurvy and the simple method of cure by supplying vitamine contain- ing foods, but within a very short time it has been shown that rickets and pel- lagra are likewise deficiency diseases due to lack of vitamines, and in a recent discussion before the New York Acad- emy of Medicine it was maintained that vast multitudes of people are suffering from disorders of nutrition due to the same cause. The Most Remarkable of Foods. With this brief summary of the na- ture of foodstuffs and their relation to body needs, let us now turn our atten- tion to the most remarkable of all foods known to man, milk. Milk differs from every other food substance known in the fact that it is a complete food. If in the case of adults it need to be supplemented by other foodstuffs, it is for the young infant when properly diluted, a perfect food. It contains in excellent proportions, all the elements needed by the growing child. This is not true of any other substance known. The fuel element is represented in milk by fat and sugar of milk. The fat is of a sort easily utilized by the body. Why Milk Sours While Meat Putrefies. The sugar of milk is a special product exactly adapted to the needs of the body, far superior to cane sugar and free from the unwholesome properties of the products of the sugar cane. It is found nowhere else in nature except in the milk of animals. Milk sugar is slow- ly digested and absorbed. This enables it to reach the lower intestine where it is converted into lactic acid and so prevents the putrefaction to which mod- ern science has traced a great number of the maladies of both infants and adults. The Holiday Favorite MAPLEINE The Golden “‘Mapley’’ Flavor for seasonable dainties, cakes, candies, ice cream. Suggest this delicious flavor and your courtesy will be appreciated. Order from your jobber or Louis Hilfer Co. 1503 Peoples Life Bidg. Chicago, Ill. CRESCENT MFG. CO. Seattle, Wash. is eo Sod 4 cf alam Steal Smenanmgeel a cca eal eal ‘The End of Fire Waste” i f, Automatic Sprinkler Systems Phoenix Sprinkler & Heating Co. Grand Rapids, Mich. 115 Campau Ave. COMPLETE APPROVED Installed by Estimates Free Detroit, Mich. 909 Hammond Bldg. When Mothers Once t they neyer . / oe () 4 Py s i 7 Ow -? ay V/ For Sale at Your Druggist SF | it e. & a orsake REWINGCO. , 4 December 6, 1916 It is due to the presence of lactose, that milk sours while meat putrefies. Nearly ten years ago I placed in a jar of butter-milk a raw beefsteak to which no antiseptic of any sort has been added. The beefsteak is still intact, thanks to the anti-putrefactive properties of milk sugar and the acid forming bacteria in feeds. The reason for this anti- putrefactive property of milk was dis- covered by Kendall of Harvard, who a few years ago demonstrated that in the presence of sugar even highly active putrefactive organisms produce harmless acids instead of noxious toxins and fer- ments. This is a most beneficent pro- vision of nature whereby the normal food of the young infant is kept in a wholesome state while undergoing the processes of digestion and absorption in the intestine. In the casein of milk is found ma- terial for growth and repair, and in a form favorable for prompt and com- plete digestion and assimilation. There are also other proteins in milk which serve the same purpose. Milk Rich in Salts. Milk is also rich in salts, contain- ing four times as much of these mineral elements as does mother’s milk. Milk is particularly rich in lime. A _ pint of milk contains sixteen grains of lime, more than is found in a pint of lime water. Note the contrast in this regard between milk and beefsteak, or flesh food of any sort. Meat supplies only half a grain of lime to the pound, although containing twice as large an amount of solids as does milk. The reason for this is obvious. Milk is a substance provided by nature as an ex- clusive food for a growing animal, and so must furnish lime for the bones as well as protein for the muscles. Meat represents but a fraction of the original foodstuff. When corn or other food is eaten by an ox, the several elements are separated, each going to form its own tissue, fat to fat, protein to mus- cle, and lime to the bones. So to get back the whole assortment of food principles fed to an animal, one must eat its entire body, the whole ox, or the whole hog, bones and all. This being impossible, kind Nature has supplied us in milk with bones, muscles, brains, nerves, every bodily structure in solu- tion, and in attractive form, a most delectable and tempting nutrient un- surpassed by the daintiest products of the culinary art, or any achievement ot chemical knowledge and skill. Milk Rich in Vitamines. Another notable quality of milk is its richness in vitamines. In this re- spect also milk is unique and superior to all other foodstuffs. Of ordinary foodstuffs each provides its own sort of vitamines. These: remarkable and magic working substances are, accord- ing to Funk, the discoverer, produced only by vegetables. Each plant produces its own sort of vitamines. The vita- mines of milk are not produced by the cow, but only collected by her. As she browses about the pasture she selects the various sorts of grasses, twigs, leaves and stems which suit her needs and with them gathers a fine assortment of cell stimulating, life-saving vitamines which are borne by the glistening streams which pour from her udder and impart to this wonderful foodstuff a potency as a body building agent pos- sessed by no other known substance. It should be mentioned right here, however, that these remarks are true only of clean cow’s milk as it flows from the original fount, and do not hold for milk which has been boiled or pasteur- ized, or doped with alkalis, which sev- eral processes destroy the precious vita- mines, and deprive the milk of one of its most unique and valuable properties. But there is something more to be said of the food properties of this fas- cinatingly interesting product of mater- nal providence. Milk is a live food. Of course it is not alive in just the sense in which a growing animal or a plant is alive, but still it possesses certain prop- erties which are peculiar to living things, and which serve the body in a most re- markable manner. MICHIGAN TRADESMAN 17 The Digestive Ferments of Milk. Milk contains certain digestive en- zymes or ferments, galactase, oxidase, and reductase which aid the processes of digestion. It is important to note, however, that this is true only of fresh milk which has not been sterilized by boiling. These useful ferments, like the subtle vitamines, are destroyed by heat. This may be easily shown by a simple experiment known as Storch’s test for heated (boiled) milk. “Shake five cubic centimeters of the milk in a test tube with one drop of 2 per cent. hydrogen peroxide and two drops of 2 per cent. sol. paraphenaleine-diamin. If the milk has not been heated a dark violent color appears at once, but if it has been pas- teurized or boiled, no color appears.” The Antitoxins of Milk. There still remains a final word to be said about the wonderful properties of fresh cow’s milk. Milk is a sort of fluid tissue and like other tissues is pre- pared from the blood; hence it is not surprising that the profound scientific study to which this remarkable food substance has been subjected within re- cent years has brought to light the fact that milk possesses some of the proper- ties of the living blood from which it is produced. While still warm with animal heat freshly drawn milk, like the blood, possesses the power to combat and destroy germs. Milk contains var- ious anti-bodies which are found in the blood, aglutinins, antitoxins and op- sonins. It must be admitted that these last named elements of milk have been so recently discovered that their rela- tion and value to human life and health are not yet fuly understood. It cannot be doubted, however, that future re- searches will show their function to be important, and there is ground for be- lieving that they may play a part of some consequence in preparing and maintaining the defenses of the body against disease. Now that we are prepared to ap- preciate the superior value of milk as a foodstuff, let us consider some of the practical questions relating to the die- tetics of milk. In order that milk shall fill the important place as a nutrient which its natural properties render pos- sible, it is essential that certain con- ditions respecting its use should be com- plied with. Sterilizing or Pasteurizing of Milk. 1. Milk should be alive, or at least uncooked. Pasteurizing, that is, heating to a temperature of 158 degrees Fahren- heit, destroys the anti-bodies of milk. When the milk is heated to a tempera- ture of 176 degrees Fahrenheit the di- gestive ferments which it contains are destroyed. The boiling of milk modi- fies in a harmful way nearly all its in- gredients and considerably reduces its nutritive value. Rats fed on boiled milk grow to only half their normal size. Scurvy sooner or later appears in babies exclusively fed on pasteurized or boiled milk. The subtle alchemy by which milk is prepared in the laboratory of nature is upset by the crude process of cooking. Boiled milk will sustain the life of rats but it will not enable them to grow to full development, and re- production fails altogether. Science is teaching us every day that the fine ad- justment and adaptations of nature can- not be safely ignored. We are gradually learning through the loss of millions of lives which have perished through our ignorance, that the foodstuffs which nature designed fcr our use are not the haphazard products of wild and inco- herent forces but are wrought out by a subtle and infinite wisdom which fits them to our needs so perfectly as to transcend our highest knowledge and defy the profoundest analysis. Man has been defined as a “cooking animal” and for ages the culinary art has been highly cultivated and made the means not only of utility but of harmful luxury. Through modern scientific re- search, we are coming to know that notwithstanding its great service to the human race, the art of cookery has associated with it many perils, one of the greatest of which, though the most recently recognized, is the destruction Piles Cured WITHOUT the Knife The Largest Institution in the World for the Treatment of Piles, Fistula and all other Diseases of the Rec- tum (Except Cancer) WE CURE PILES, FISTULA and all other DISEASES of the RECTUM (except cancer) by an original PAINLESS DISSOLVENT METHOD of our own WITHOUT CHLOROFORM OR KNIFE and with NO DANGER WHATEVER TO THE PATIENT. Our treatment has been so successful that we have built up the LARGEST PRACTICE IN THE WORLD in this line. Our treatment is NO EXPERIMENT but is the MOST SUCCESSFUL METHOD EVER DISCOVERED FOR THE TREATMENT OF DISEASES OF THE RECTUM. We have cured many cases where the knife failed and many desperate cases that had been given up to die. WE GUARANTEE A CURE IN EVERY CASE WE ACCEPT OR MAKE NO CHARGE FOR OUR SERVICES. We have cured thousands and thousands from all parts of the United States and Canada. We are receiving letters every day from the grateful people whom we have cured telling us how thankful they are for the won- derful relief. We have printed a book explaining our treatment and containing several hundred of these letters to show what those who We would like to have you write us for this book as we know it will interest you and may be the means of RELIEVING YOUR AFFLICTION also. You may find the names of many of your friends in this book. have been cured by us think of our treatment. We are not extensive advertisers as we depend almost wholly upon the gratitude of the thousands whom we have cured for our advertising. You may never see our ad again so you better write for our book today before you lose our address. DRS. BURLESON & BURLESON RECTAL SPECIALISTS 150 East Fulton St. GRAND RAPIDS, MICH. MICHIGAN TRADESMAN December 6, 1916 of its vital elements which so modify the food as to greatly impair its nutrient value. The beasts of the forest, and to a large extent also the primitive savage, take their food directly from the hand of nature, unsophisticated and uninjured and as a result enjoy an im- munity from disease and acquire a vigor and toughness of constitution which are unknown to the civilized man. The chef of the future will display his finest talents, not in the compounding of com- plex combinations of foods with non- foods and poisons, into disease producing entrees, ragouts and dyspepsia-breeding deserts, but in selecting and serving in wholesome and attractive ways the pure products of nature’e great food labora- tories—the garden and the farm. Milk, fresh from the bovine font, with its rich store of vitamines and enzymes, with the finest quality of protein for brain and muscle building, salts to stiffen the boney frame-work and fats to brighten the vital fires of the body, is a natural product which not only is not improved by the art of cookery, but is actually damaged by it and rendered incapable of supplying in the highest degree these subtle elements which are, we now know, so essential to good nutrition, ; Milk Must Be Clean. 2. The chief reason assigned for the pasteurizing or sterilizing of milk is the presence in the milk of large or small quantities of filth which should have been left in the stable or the barn- yard. Combe and others have shown that the germs associated with this putrefying filth are the most prolific source of the diarrheas, and other in- testinal disorders which annually carry off so many thousands of infants during the summer months. These same putre- factive germs are likewise the cause of intestinal toxemia or auto-intoxication. Entering the body through the medium of milk, they take up their abode in the colon where they grow and multiply to the extent of hundreds of billions daily, producing poisons which are akin to the venoms of serpents, and which, when absorbed into the blood, give rise to an almost infinite number of dis- tressing symptoms, and several crippling and even fatal maladies. Clean milk obtained from clean cows kept in clean stables, collected in clean receptacles and distributed in clean ves- sels, is the choicest of all the infinite products of the laboratory of nature. Dirty milk. corrupted with gleanings from the dung heap, the chicken coop, the pig pen, and other sources of pol- lution, is a veritable poison cup, and is doubtless responsible for the loss of at least nine-tenths of the 300,000 infant lives which are every year sacrificed to ignorance and neglect. Infection Due to Unclean Milk. 3. Milk must be free from the germs of disease. In addition to the common organisms which give rise to putrefac- tion and with which the milk becomes contaminated through careless dairy methods, milk may contain germs of various specific diseases such as tuber- culosis, typhoid fever, diphtheria, scar- let fever, sore throat. malta fever, ma- ladies originally derived from human beings suffering from the above named disorders and with the germs of which the milk, by direct or indirect contact, becomes contaminated. Milk may also communicate to human heings various disorders which originate in cattle. but which may be communicat- ed to human beings by making use of milk of sick animals, such as foot and mouth disease, milk sickness, gasto- enteritis, anthrax, cow-pox, rabies, ac- tinomycosis and perhaps other maladies. Infected Milk a Cause of Tuberculosis. Modern research has shown that bovine tuberculosis is communicable to human beings. According to Rosenau, it must be conceded that not less than 5 to 7 per cent. of all cases of human tuberculosis are due to infection from the use of infected milk or the flesh of tuberculous animals. In other words, more than 5,000 persons die annually from the effect of infection with tuber- culosis through the milk of tuberculous cows. A careful examination of the mortality tables published by the United States Census Bureau shows that not less than 3,000 children die annually as the result of infection with bovine tuberculosis, and not less than 60,000 children are constantly suffering from bovine tuberculosis contracted chiefly through the use of diseased milk. The New Jersey Tuberculosis Com- mission found 16 per cent. of the dairy cattle in that State suffering from tuber- culosis. In some parts of Germany 30 per cent. of all the cattle were found to be infected with this disease. An investigation made of the milk supply of the District of Columbia showed that 15 to 25 per cent. of all the cows fur- nishing milk to that community were suffering from tuberculosis. Tubercle germs are not readily killed by dairying processes. Schroeder killed guinea pigs by infection with germs found in butter more than four months after it was made. Mohler found germs alive in butter five months after it was churned. Tubercle germs have been found in great numbers in cheese and ice cream. Morgenroth even found tubercle germs in nine out of twenty samples of oleomargarine purchased in the open market. The public has been taught to place too much faith in sterilized or boiled milk. It is true that pasteurization or boiling of milk, destroys certain specific disease-producing organisms such as those of typhoid fever, tuberculosis and diphtheria, but these processes at the same time destroy certain highly essen- tial vital properties of milk, but as al- ready pointed out fail to destroy the spores of putrefactive organisms, which probably are on the whole the cause of far greater mischief and many more deaths than the organisms which give rise to tuberculosis, typhoid fever and other specific organisms. If left to itself milk does not decay but sours. Boiled milk rots. The acid forming organisms which find their way into the milk from the air thus exercise a pro- tective influence, preventing the toxemia which results from intestinal putrefac- tions. When an infant is fed upon sterilized milk, the stools, which are naturally slightly acid, quickly become foul smelling through putrefaction and the infant is thus exposed to highly potent disease-producing influences against which it is protected when fed upon natural, clean milk. A temperature of 240 degrees for half an hour is re- quired to destroy the spores of putre- factive germs and even such milk is likely to promote putrefactive processes in the intestine, especially in the case of young children. It is thus apparent that pasteurization and boiling of milk should be regarded only as makeshifts which mitigate to some degree the evils resulting from the use of milk contam- inated with barnyard filth but are not by any means a substitute for clean natural milk. As the public becomes better informed respecting the dangers and the causes of tuberculosis through the efforts of boards of health and anti-tuberculosis societies, the apprehension of danger from the use of milk is going to be greatly increased and this will naturally lead to less consumption of milk and dairy products. The average citizen is daily becoming wiser in relation to foods and he is no longer willing to close his eyes and swallow without ques- tion whatever is presented to him. In my opinion, the greatest obstacle in the way of the dairy business in this and other countries is the prejudice which in recent years has been develop- ing in the public mind against the use of milk containing barnyard filth with the germs of barnyard and pest-house diseases. The chief opponents of the dairy business are the manufacturers of baby foods. Physicians are contin- ually warning mothers to beware of the milk supply and the manufacturers of baby foods are waxing rich from the sale of wheat flour with various slight modifications at prices a hundred times the original cost and actual value. When dairymen are able to supply the public with clean milk, free from barnyard dirt and disease-producing germs, baby foods will disappear from the columns of the country newspapers and from the shelves of the corner drug store, and the consumption of milk will increase many fold. How to Eat Milk. 4, Milk must be eaten, not swallowed as a beverage. It must be chewed. All foods need to be masticated. The calf and the nursing infant chew the milk which they drawn from the maternal font. The movements of the jaws and the sucking movements executed by an infant nursing induce an abundant flow of saliva which mixing with the milk, properly dilutes it, and to a high degree promotes its digestion. Milk when swal- lowed rapidly as a beverage is likely to form in the stomach large and hard curds which are very slowly digested. Many persons who suffer from taking milk in this way imagine themselves to be unable to take milk and so abandon its use. I remember a man to whom I had recommended the liberal use of milk. He protested that he was abso- lutely unable to use it at all and stated that on the last occasion on which he had taken milk he had nearly lost his life. A few hours after hastily swal- lowing several glasses of milk he ex- perienced a sensation of suffocation, was then nauseated and on attempting to vomit experienced a choking sensa- tion. On reaching his finger down his throat he felt a mass which he seized and to his astonishment drew out a rope of milk nearly a yard in length. The milk had formed in his stomach one large, hard curd which he was certainly very fortunate in being able to get rid of so easily. The late Dr. Lawson Tait told ‘me of a case in which he was obliged to perform a surgical operation to remove a similar mass of curds which had lodged low down in the intestine. Milk should be sipped slowly and with a sucking movement of the throat so as to secure a liberal admixture of saliva. A good way is to take it through a straw. By this means the formation of hard, indigestible curds may be pre- vented. 5. Milk must be taken in right quan- tities and in right combinations. It can- not be denied that milk digests better when taken by itself or in very simple combinations than when’ mixed with a large variety of other foodstuffs. In some instances, also, a large quantity of milk is more easily digestible than a smal] quantity. When the stomach pro- duces a large amount of highly acid gastric juice as is usually the case with persons who have been accustomed to a hearty meat diet, the curds formed when a small amount of milk is taken will be large and tough, whereas if a larger amount of milk is taken, the curds formed will be smaller and _ softer. Hence, the proper remedy in many cases in which a person complains that he cannot take milk is to take more milk. The taking of milk with meat is per- haps the worse of all dietetic combina- tions. The reason for this was made clear by Parlow, the eminent St. Peters- burg physiologist, who showed that meat requires a highly acid gastric juice for its digestion and that the stomach pro- duces this sort of gastric juice when meat is eaten, while milk calls forth digestive ferments. It is, of course, impossible for the stomach to make at the same time gastric juice suited for the digestion of meat and for the diges- tion of milk. The interesting discovery of Parlow perhaps explains the ancient prejudice against the use of milk and meat together embodied in the Hebrew law, forbidding the seething of the flesh of the calf in its mother’s milk. When milk is largely used as a nu- trient, the balance ofthe diet should consist chiefly of fruits and vegetables for the reason that milk contains an excess of lime and is deficient in potash and soda which are necessary for per- fect human nutrition. The last named elements are abundant in fruits and vegetables. particularly in the potato, which is also very rich in salts of pot- A diet consisting exclusively of ash. milk and cereals is less, satisfactory. Such a diet often gives rise to scurvy in infants. Cereals are deficient in the alkaline elements which are needed to neutralize acid products developed in the body. It is well to remember also in the use of milk, especially when it is freely taken, that one may easily by this means ingest an excess of fats. The milk of certain breeds of dairy cattle is exceed- ingly rich in fat. The use of such milk in some persons, and especially in in- fants and young children, gives rise to symptoms which are sometimes denom- inated as biliousness, but which are not directly connected with the liver, being due to putrefactive changes set up in the intestine by the presence of an excess of fat. Breeders of dairy cattle have labored to produce strains of milch cows which produce milk containing a large amount of fat because they are more profitable, but for table use, milk containing a smaller proportion of fat is much to be preferred. It may be on this account, suggested by Rosenau, that the milk produced by the Holstein cow is much better adapted to the human stomach than is that of breeds which produce a milk containing a larger pro- portion of butter-fat. When employed in artificial feeding of infants and in some cases in the feed- ing of invalids, cow’s milk must be es- pecially modified. Ignorance of this fact and of the proper methods of feed- ing milk is responsible for the deaths annually of a great multitude of arti- ficially fed infants. Of the 2,500,000 infants born in the United States an- nually, not less than 250,000 die as the result of improper artificial feeding. The mortality of bottle fed infants is more than four times that of breast fed infants. Cow’s milk differs very decid- edly from mother’s milk. It contains four times as much lime and three times as much protein and only about two- thirds as much sugar. Protein and fat are the elements of cow’s milk which are the greatest source of trouble to the human infant. Each animal produces milk exactly adapted to its own young, calculated to promote the development of its digestive organs in a normal way. The milk of the whale and the seal con- tains 50 per cent. of solids and an enormous proportion of fat which the young whale needs to protect it in the icy waters in which it lives. Cow’s milk contains a large amount of protein and lime to support the rapid growth of the calf which attains puberty at the end of two years, about one-seventh of the time required for the human to reach the same stage of development. Various formulae have been devised and recommended for the modification of cow’s milk in artificial feeding. The most of these are more or less com- plicated. Recent experience has shown that a very simple method is much superior to the complicated measures which have been developed. It is only necessary to add two things, water and sugar, either milk sugar or malt sugar to render cow’s milk suitable to the use of very young infants; malt sugar is preferable because it is free from germs which are often found in milk sugar in great numbers and is much more easily assimilated. Another point to which attention should be called in the interest of both infants and invalids is the fact that cer- tain persons become sensitized to milk as well as to other forms of protein, and to a person who is sensitized, even the smallest amount of milk gives rise to highly poisonous and even fatal symp- toms. Many infants die annually from this cause. This fact should be borne in mind in changing the infant from the breast to bottle feeding. The milk should first be given in very small quantities, a teaspoonful in half a glass of water, the proportion being gradually increased until the proper dilution is reached. The same method should be pursued with individuals who have learned by exper- ience that unpleasant symptoms are not- ed after the use of milk. The adult or infant who is sensitized to milk may be cured by the administration of milk in ch ‘ea ¢ ch December 6, 1916 MICHIGAN TRADESMAN 19 Earnings and Dividends OF The B tt Oil & Gas C Irvine—500 bbls. daily at $2.05 . : ‘ . ; : ; $374,125 annually West Virginia—65 bbls. daily at $2.60 i ‘ : ' : : 61,685 Gasoline at $500 per month : ‘ : : : : : : 6,000 Total present gross earnings , : : : : $441,810 Cost, including operating and office expenses and interest on out- standing indebtedness . : ; : ; : : : . 37,200 Total net earnings | oo. . $404,610 " 23% paid in dividends since April Ist, 1916 The present earnings are equal to 6623% on the Company’s 600,000 shares, out- standing, or more than 20% on the present market price of the issue. The stock is actively traded in on the N. Y. Curb. This new property should make it worth at least $6.00 per share. Watch The Market No better opportunity for an advantageous investment can occur even in this record making period. Write —’Phone — Call for full particulars kK. H. CLARKE Investment Securities Phone Broad 3083. 27 William St., N. Y. Philadelphia Office _. : ‘ . : ‘ ; : ; ‘ ; ; - . . Stock Exchange Building Wewerk Office . . .:. Cc hm ll le ee ie 20 MICHIGAN TRADESMAN December 6, 1916 graduated proportions, beginning with extremely small doses. Such a case re- quires the personal care of an experi- enced physician. Medical Uses of Milk. Milk is not only useful as a nutrient for healthy persons but, by proper man- agement, may be made to play a highly important role as a curative agent. For example—there is no better means of inducing a rapid gain in flesh than by liberal milk feeding. A patient may easily make a gain of half a pound to a pound a day by milk feeding and in favorable cases an even more rapid gain of flesh may be secured. Milk feeding has often failed, however, through neglect of one or more of the important principles which have been above outlined. To be successful as a fattening diet, milk must be taken in a natural state, neither sterilized nor pas- teurized. It must be taken regularly and in small amounts but in large aggre- gate quantity. The amount required per day is from an ounce to an ounce and a half per pound of body weight. A glassful of milk every half hour is the usual routine. Twice a day the pa- tient should eat freely of fresh fruits and such fresh vegetables as lettuce or celery. The purpose of this is to supply the needed alkaline salts which are lack- ing in milk and also to furnish a liberal supply of iron which is also lacking. The young infant can thrive upon an exclusive diet of milk for the reason that at birth an infant carries in its liver a very large store of iron which has been provided in sufficient amount to last through the nursing period, not present in milk in adequate quantity. The free use of fruits and fresh vegetables also helps to prevent consti- pation which is likely to result with an exclusive milk diet. Constipation is less likely to occur, however, when milk is taken in large quantity than when it is used in small amount. When the patient takes five or six quarts of milk a day he ingests a large surplus of protein, the curds formed from which pass in con- siderable amount through the intestine undigested and unabsorbed and thus aid bowel action. By a milk regimen in which milk, fruits and vegetables are combined with bran, or agar-agar, if necessary adding some paraffin preparation, to stimulate peristalsis, it is possible to rapidly change the intestinal flora. The sugar of milk which such a regimen supplies in large amount finds its way into the colon, sets up there fermentation pro- cesses which give rise to an abundance of lactic acid by means of which putre- factive processes are prevented and thus the wild bacteria largely derived from meat and unclean milk are prevented from developing. The stools lose their foul odor and acquire the character of an infant’s stool. The foul coat disap- pears from the tongue, and the unpleas- ant odor from the breath. The skin clears, the patient gains in flesh, and a state of high health rapidly replaces one of invalidism and disease. Employed in this way, milk becomes a most effective means of combating many forms of neurasthenia and other chronic disorders accompanied by auto- intoxication and emaciation. Remedy for Lime Starvation. Again, the free use of milk is a useful, almpst necessary remedy for lime star- vation which, according to Prof. Sher- man of Columbia University, is coming to be almost universal in this country, and is doubtless largely responsible for’ the early decay of the teeth noted among American children. Medical examina- tion has shown decay of the teeth in 95 per cent of the children in our public schools. The body requires daily to make good its mineral losses fifteen to twenty grains of lime and _— smaller amounts of associated minerals. The sugar, white bread, rice, meat, potatoes, butter and other articles which consti- tute the staple food stuffs of the Na- tional bill of fare contain less than a third of the required amount of lime. Wheat contains one-half grain of lime to the pound, potatoes and rice about the same amount. Cane sugar, molasses, butter and lard contain practically no lime at all. Milk, on the other hand, contains sixteen grains of lime to the pint. Thus an ounce of milk contains as much lime as a pound of fine flour bread. Wheat bran is rich in lime, con- taining about the same percentage of lime as milk. It is evident then that the American people stand greatly in need of more milk and more bran to complete the National bill of fare. An extra pint of milk and three or four ounces of bran added to the bill of fare of the average American would in a few generations add two or three inches to the average height of the American people and would produce an immensely greater gain in constitutional vigor and stamina, The number of additional dairy cattle required to produce daily the additional 50,000,000 quarts of milk, my expert hearers will be better able to estimate than I can do. I merely drop the hint that the best ‘way to promote the dairy business in this country is to first induce the American dairyman to produce clean milk, free from stable filth and disease from cows, and then to convince the American people that the readiest way in which they can escape becoming a toothless, boneless and spineless nation is by the increased consumption of milk, Milk as an Economic Food. I must not consume your time with a lengthy discussion of the food value of milk from an economic standpoint as compared with other foods. It must suffice to note that 10 cents will buy in the form of milk more than twice as much food as in the form of beef- steak, nearly ten times as much as in the form of oysters, and three times as much as is supplied by 10 cents worth of eggs, so that milk is really by far the cheapest of our ordinary animal foods. When we consider the amount of tissue building material which may be produced on a given area of land, the economy of milk as a foodstuff becomes still more apparent, by a simple calcula- tion it may be shown that the same area of land which in pasture will pro- duce forty pounds of beef protein per annum will produce 375 pounds of wheat protein and 400 pounds of milk proteins. It is evident then that milk as a food product is well worthy of all the con- sideration which is given it, and that the advantages which may be easily ob- tained by the general application of the well known methods of scientific dairy- ing will place the business of milk pro- duction in the very forefront of our food resources and will so raise the value of milk in the estimation of the average man that an appreciative public will not only be willing but glad to pay for the pure, clean, disease free prod- ucts of the dairy of the future, a price which will be an adequate return for the labor and investment required for its production and leave a margin of profit sufficient to make of every owner of a good herd of Holstein-Friesian dairy cattle a real American aristocrat. J. H. Kellogg, M.D. —_———-o-o-a “’’M SORRY; I WAS WRONG.” (Dedicated to Insurance Adjuster Shaw.) There may be virtue in the man Who's always sure he’s right, Who'll never hear another’s plan And seek no further light; But I like more the chap who sings A somewhat different song; Who says, when he has messed up things, “I’m sorry; I was wrong.’’ It’s hard for any one to say That failure’s due to him— That he has lost the fight or way Because his lights burned dim. It takes a man aside to throw The vanity that’s strong, Confessing, “’Twas my fault, I know, I’m sorry; I was wrong.” And so, I figure, those who use This honest, manly phrase, Hate it too much their way to lose On many future days. They’ll keep the path and make the fight, Because they do not long To have to say—when they’re not right— “I’m sorry; I was wrong.” —_——_o2->—_— There’s no economy in going to Florida to eat oranges. Lumber Business Conducted By a Woman The story of how a woman acted as an official of the great Government sawmills at Neopit, Wis., on the Me- nominee Indian reservation, the home of the biggest white pine tract re- maining in Northern Wisconsin, and of how she developed from a sales manager for the Indian mills to a wholesaler on her own account, is the story of Miss E. S. Gallet, of Chilton, Wis. The letterhead she uses does not hint at the fact, which many who buy from her do not know, that their alert business correspondent is a wom- an. With a business ability equal to a man’s, she is developing an ex- tensive business, merchandising the lumber from small tracts in the oldest settled portion of the State. Miss Gallet has been engaged in the wholesale lumber business for years, dealing almost exclusively in Northern hardwoods. Besides handling this stock on a commission and marginal basis, she buys the hardwood cuts of small mills and disposes of this stock to the ultimate consumers. This business, she says “is on rather a small scale, for I have not yet han- dled more than 3,000,000 to 4,000,000 feet of lumber a year.” In connection with this, in the last two years she has developed quite a business in red and white oak and basswood veneer logs. These logs are not purchased from the Northern part of the State, but from tracts in the older settled communities, where the material procured is of the best pos- sible kind. These cuts include other woods, but the ones mentioned are the most valuable and desirable. Miss Gallet served the Government at Neopit as sales manager of the Menominee Indian mills about three years. She founded the sales depart- ment, going there soon after the first cut of lumber was made. The con- ditions of selling, however, together with the nature of the operation, made the work there much more dif- ficult and less satisfactory than in a private enterprise, although the tim- ber available for manufacture can not be excelled in this part of the country. After remaining there three years she resigned to take up the line of work in which she is now engaged. ee Happiness is the ever-retreating summit on the hill of ambition. Wrist or Bracelet Watches. racelet Watches No watches in recent years have equalled in popularity the Such a watch is almost certain to be on your Christmas list. We have watches with 14 kt. gold cases and bracelets from $35 to $135, which represent unequalled values for the money. Also a large line of dependable and guaranteed movements with gold filled bracelets and cases priced from $15 to $30. Selection packages sent to reliable people. GRAND RAPIDS HERKNER'’S MICHIGAN 1542 Jefferson Avenue Wilmarth show cases and store fixtures in West Michigan's biggest store In Show Cases and Store Fixtures Wilmarth is the best buy—bar none Catalog—to merchants Wilmarth Show Case Company Grand Rapids, Mich. / * a eran i December 6, 1916 UPPER PENINSULA. Recent News of the Cloverland of Michigan. Sault Ste. Marie, Dec. 4—The Soo Traveling Men’s Association held an important meeting at their commodi- ous club rooms Saturday, Dec. 2. Charley Haase, the worthy President, was on deck as usual and after calling the meeting to order a large amount of business was transacted. The one interesting feature, however, was the arranging for a big smoker for Satur- day evening, Dec. 16, plans of which were left with the committee. They will later decide on where they will hold the smoker, whether in some one of the hotels or one of the halls. There is a large surplus in the treas- ury and Charley says that the expense will be of consideration. Charley also promises that the Tradesman will get a complete list of the events. “The man who tells a funny story usually enjoys it most.” The Northern Electric Co. has been making many improvements of late and the proprietors, Marriott & King, have one of the finest and best equip- ped electric supply stores in the Up- per Peninsula. Much new and up-to- date stock has been added, including new show cases and other fixtures. The interior of the store has also been redecorated. “A man may be on the right track and yet have no steam in the boilers.” Four hockey clubs have entered in- to the new schedule this season, in- cluding Calumet, St. Paul, Houghton and the Soo. Portage Lake has not definitely decided to enter the team in the American Amateur Hockey As- sociation, but it is generally believed that Houghton will come in with a high-class seven. Minneapolis, which was expected to enter the League this year, will not affiliate, as the Twin, Cities have but one rink, but Minne- apolis will again aid the Saints. The sporting editor of the Toronto Star announces that Billy Coutu and Mel- vin Pepin will join the Canadians of Montreal this season, but this state- ment is disputed by local fans, for both men have signified their willing- ness to again play with the American Soo. J. A. Bechard, the well-known Por- tage avenue druggist, who has been in business at the same old stand for the past twelve years, is preparing to double his present capacity by taking in the store formerly occupied by Glaude’s. grocery, next door. Mr. Bechard’s constantly increasing busi- ness demands more room and the ad- ditional space will permit a more com- plete line of souvenir and curio goods. Mr. Bechard is a natural hustler and his confidence in the future of the Soo is vouched for by his branching out as stated. The big freighter, Shennango, of the Shennango Steamship Co., passed down through the Soo locks last week with the highest valued cargo which has thus far been carried by a boat on the Great Lakes. The Shen- nango was loaded with 445,000 bushels of flax seed, valued at $1,268,250. “The more some people get, the more they seem to think it necessary to have.” A. E. Cullis, one of our leading citizens and popular manager of the Soo Woolen Mills, returned last week from a Southern Michigan business trip. Judge L. C. Holden, one of our popular judges, returned last week from a business trip to Southern Michigan points. The Judge is a lover and fancier of stock and is considered an authority on fancy cattle and fowl. He regrets his inability to attend the stock show at Chicago this year, al- though he says it is about as big a disappointment as could befall him. The many friends of James T. Ben- nett, now residing at Detroit, were MICHIGAN TRADESMAN pleased to see him once more while spending Thanksgiving at the Soo with his family. Mr. Bennett says it always make him feel good to get back to the good old Soo. M. MacLachlan, of the firm of Mac- Lachlan Bros. & Co., general mer- chants at Dafter, was a Soo visitor last week. Mun said that the roads are somewhat slippery between the Soo and Dafter, but that business is keeping up very satisfactory and the town of Dafter is rapidly growing. “The man who lives up to his ideals is apt to stay poor.” William G. Tapert. —__e+-.__ — Why the Merchant Should Concen- trate on Turnover. There is no more important factor in a community than the retail grocer, for the reason that the things he sells literally make the community. Lately he has been realizing this fact and be- coming more and more alert to meet it and thus materialize his opportuni- ties. But there yet remains a vast amount of “waking up” of retailers to be done, and it seems to us that the logical ones to accomplish it are the wholesale grocers. Certainly no one else should be more keenly inter- ested in the retail grocer’s welfare than the jobber; their interests are so intricately mixed that what affects one for good has a beneficial re-action on the other. For a long time there prevailed among retail grocers an idea that any commodity which did not net a per- centage of profit per sale greater than the overhead expense, or cost of do- ing business, was a loss to carry. No consideration was given to the num- ber of times an article turned over. This matter of “turnover” is now recognized as one of the most impor- tant considerations in retail merchan- dising. Concentration on turnover is one of the big secrets of success in retail selling. But all stock is not equally salable. If it were, the retailer's problems would be simple, and he would need little or no help from men whose greater merchandising experience en- title them to offer expert advice. Nor would we be writing this appeal to these men to give such advice to the retailer. As it is the grocer carries comparatively large stocks and his ex- penses mount up quickly, due for the most part not to what he sells but to what he does not sell from that stock. Some of his goods turn over only once a year, some once every few months, some as often as once a week. Thus capital is tied up in the stocks that turn slowly, and the re- tailer must have some pay for its be- ing idle so long. The live, wide-awake retailers of to- day have been quick to realize the meaning of this factor of merchandis- ing, and they have been quick to de- velop its potent possibilities, so that they have secured marvelous results. There remains others who, for one reason or another, have not yet awak- ened to the necessity of operating their stores on a scientific basis, study- ing turnover and concentrating on it. They have not yet learned that turn- over—even if it had no other advan- tages—gives them fresh stock and sat- isfied customers as a consequence. It is time to wake them up and show them the possibilities of the turnover. The jobbers are the ones to wake them and they should lose no time in doing it.—Facts and Figures. ——_-o 2 Sidelights on Celery City and Envi- rons, Kalamazoo, Dec. 4—John Allen of this city, salesman for the S. F. Bowser Co., of Fort Wayne, Ind., is in receipt of a letter from the senior head of the firm, telling him that he has been elected a director of the Pacemaker’s Club, the honor having been earned by his success as sales~ man. Mr. Allen has the agency for five counties. Kalamazoo has been selected by the Associated Advertising Clubs of the World as one of the leading mar- keting centers of the United States and Canada, in which they will make their annual investigation of business conditions. Charles H. Morath, of the Kalamazoo Ad, League, who has re- cently been appointed on the Na- tional Research Commission, will have charge of the investigation in this city. The A. D. Loughead Construction Co. has filed articles of incorporation with the Secretary of State. The cap- ital stock is $10,000. A. D. Loughead, 21 well known contractor, is the chief stockholder. Will Watkins, of Sprague, Warner & Co., accompanied by his wife, is planning to leave Dec. 23 for Cali- fornia, where he will spend the month of January, visiting the principal cities. The many friends of John Lyons, the popular Washington avenue drug- gist, will be pleased to hear that he is on the road to recovery. Kalamazoo is fortunate in having added to her citizenship J. F. Collver, who has resided in Illinois for the past several years, Mr. Collver rep- resents the Franklin Life Insurance Co. and at present is staying at the 3urdick Hotel. He has been very prominent in U. C. T. work for years and last year was honored by being made Chairman of the Committee on State of Order in the Supreme Coun- cil. He made one of the most sat- isfactory reports ever presented to that body. We hope he will be able to attend all of our meetings, as his advice will be of great assistance to us. In speaking of Committees, we wish to remind the brothers that Kala- mazoo Council is honored by having Eugene Welsh as a member. Mr. Welsh, who has had every honor which the Grand Council of Michi- gan could bestow and who is now one of the two District Deputies of the State, was named as the second mem- ber on State of the Order in the Su- preme Council for the present year. W. S. Cock. —_2->___ Manliness. He is not manly who yields to fits of anger, but he who yields to com- posure and kindness.—Marcus Aureli- us. Signs of the Times Are Electric Signs Progressive merchants and manufac- turers now realize the value of Electric Advertising. We furnish you with sketches, prices and operating cost for the asking. THE, POWER CO. Bell M 797 Citizens 4261 IF NOT GIVEN PROPER CARE Storage Batteries Freeze IN WINTER We'll Tell You What To Do! Citz. Phone 6614 Official Willard Storage Battery Service Station MICHIGAN TIRE CO. Opp. Grand Trunk Depot GRAND RAPIDS, MICHIGAN Bell: Phone M. 321 22 sree ie ee is SN CR TORR ETE ID en MICHIGAN TRADESMAN December 6, 1916 PROSELYTING HOUSEWIVES. Seductive Use of Premiums to Clinch Trade. While costs and various other sub- jects are very vital in effecting a bet- ter condition in the coffee business I icel that our distribution is most im- portant. Without sales all other sys- tems and methods we install are of no value. To give a short explanation of this subject I would say that our retail distributor—meaning the retail grocer —is in “status quo,” meaning by that he is in a h—— of a fix. He has on one side the mail order houses, soap clubs, interstate and iocal premium companies who have singled out and featured coffee and various. other items representing the most profitable goods the grocer carries; and he has on the other side the chain and de- partment stores who feature staple advertised brands at cut prices to at- tract consumers to their stores, there- by curtailing the grocers’ sale on profitable goods and condensing his line to such items which do not pay his overhead, let alone a profit. I feel we are all working for one common cause—to help our distrib- utor, the retail grocer. I ask you to join me in recognizing the retail gro- cer as our partner in business; set aside any prejudices you may have and view what I have to say,. with the assurance that I am sincere and my suggestions, which are open to comment and correction, are intended to help our the retail grocer. Investigations which I have person- ally conducted prove that the grocers on an average are selling only 40 to 56 per cent. of their customers’ coffee, and that the other 50 to 60 per cent. is being supplied by mail order liouses, soap clubs, and various inter- state and local premium companies. If there is any grocer who doubts that his individual business is affected to this extent he can easily determine the facts by using the following fig- ures: The average consumption of coffee is one pound per family per week, so if a grocer has one hundred customers, he should be selling 100 pound of coffee per week. In addition to coffee, these various cutside concerns sell and feature tea, spice, extracts, baking powedr, cocoa, chocolate, canned goods, soap, soap powder, rice, bluing, ammonia, and various other items, and are constant- iy adding more products to their line, all of which represent the most profit- able items the grocer carries, and to date they have been successful in de- tracting from the grocer’s volume on these lines in practically the same ratio as they have on coffee, with the result that it is becoming more and more difficult for the grocer to pay his bills. Many of our merchants are not con- versant with the plans and mer- chandising methods these outside concerns employ to get business. We must first understand our competi- tor’s proposition before we can suc- distributor, cessfully devise practical plans to compete. Wherefore I present to vou in detail the plan and merchan- dising methods used by one of the largest companies in the country. District managers are assigned cer- tain territories and they employ so- licitors to secure agreements from consumers to purchase certain mer- chandise they carry, and wagon men to deliver the goods as the consumer wants them. Solicitor carries a spe- cial premium (an electric iron, for example) and calls on consumers in their homes. Solicitor is told to learn the name of the lady before he calls, so that he can cail her by name. For example, let us assume the con- sumer’s name is Mrs. Jones. Result: Solicitor—‘Good Mrs. Jones.” Mrs. Jones—‘Good morning.” Solicitor—‘Mrs. Jones, where do you buy your coffee?” Mrs. Jones—‘I buy it of my gro- cer.” Solicitor—‘What do you your. coffee?” Mrs. Jones—“Thirty cents a pound.” Solicitor—“That’s just what we charge for ours, but I have something special to-day. I give you this elec- tric iron—not only that—I give it to you now. It’s yours. All I ask you to do is to buy sixty pounds of coffee. You don’t take the coffee any faster than you need it. Our driver will celiver you two pounds every two weeks, and you pay for it as you get it. Mrs. Jones—“Well, I should like to morning, pay for have that iron, but how about the coffee. It is good?” Solicitor—‘Fine; I guarantee it. If you don’t like it, you don’t have to keep it. Your neighbor, Mrs. Smith, has been buying it right along; you may call her up and see what she thinks about it.” Mrs. Jones—“Well, as long as you cuarantee it, and I am not paying any more for it than I pay my grocer, and I get the iron free, I believe I will accept your offer.” And there goes a grocer’s coffee customer. This contract is turned over to the district manager. He in turn orders the wagon man to deliver Mrs. Jones two pounds of coffee every two weeks. Remember, not one pound a week, but two pounds every two weeks, which saves delivery cost. The driver is held responsible for the premiums advanced the customers. After he has made a few deliveries of coffee he takes a basket containing tea, spice, extracts, baking powder, soap, soap powder, etc., and says to Mrs. Jones: “Any purchase you may make of these items will also apply on the electric iron, so if you purchase these goods of me you can redeem your iron quicker.” Bing! There goes some more of the grocer’s profitable business. Then Mrs. Jones’ neighbor comes in and sees her using the electric iron and says to her: “Where did you get that iron?” Mrs. Jones: “I got it from the —— Company.” ASK YOUR JOBBER FOR Hart Brand Canned Food HIGHEST QUALITY Our products are packed at five plants in Michigan, in the finest fruit and vegetable belts in the Union, grown on lands close to the various plants; packed fresh from the fields and orchards, under highest sanitary conditions. Quality Guaranteed Beans, Spinach, Beets. The HART BRANDS are Trade Winners and Trade Makers Vegetables:—Peas, Corn, Succotash, Stringless Beans, Pork and Beans, Pumpkin, Red Kidney Fruits:—Cherries, Strawberries, Red Raspberries, Black Raspberries, Plums, Pears, Peaches. Flavor, Texture, Color Superior. W. R. ROACH & CO., HART, MICH. Factories at HART, KENT CITY, LEXINGTON, EDMORE, SCOTTVILLE. — ¢ » 1s ’ € h ° s f “ «] oo ‘ » « a * a ‘i ¢ ‘i y ‘Te ¥ December 6, 1916 Neighbor: ‘‘How did you get it?” Mrs. Jones: “I got it with coffee.” Neighbor: “What did you pay for the coffee?” Mrs. Jones: “Thirty cents a pound.” Neighbor :““That’s just what I pay my grocer and he doesn’t give me anything. The next time that —— man comes send him over to my house.” Bing! There goes another grocer’s coffee customer. Then the card club and other societies meet and the plan is discussed, with the result that an additional number of the grocer’s cus- tomers take up with the same plan. That’s not all. After Mrs. Jones has purchased within a small quantity of the required amount of goods neces- sary to redeem the iron, the driver brings another article, say an electric toaster, and says: “Mrs. Jones, I am going to leave this toaster with you. It’s yours. You can continue right along with the old contract.” In that way he keeps her tied up indefinitely. This concern as well as others who operate similar plans do not confine themselves to any one single mer- chandising plan. They are constant- ly devising new selling plans to ap- peal to the consumer, and the premi- ums they use serve to hold the cus- tomers once they get them started. I learned of an instance recently where one of these concerns assigned two men to a certain town to feature a vacuum sweeper which was nation- ally advertised to retail at $7.50. They divided these men’s calls a week apart. The first man represented him- self to be from the factory which manufactures the sweeper. He car- ried a sweeper, and in calling on the consumer the following conversation took place: “Good morning, Mrs. Jones, I am rot selling anything. My purpose in calling on you is simply to introduce the merits of this sweeper. It is the most practical and convenient article you ever had in your home. We guarantee it to be the best on the market. You no doubt have seen it advertised in the magazines. The price is $7.50. I would like to have you run it over your floor and see how easy it operates and how con- venient it is, and then tell me what you think of it.” After demonstrating the sweeper to Mrs. Jones he takes it to the next house, and so on. The important part of this man’s work is to impress upon the mind of the consumer the convenience of the sweeper, and that the price is $7.50. A week later the second man calls on Mrs. Jones with the same sweeper and without making any reference to the other man calling previously, he open his conversation with a special offer of a $7.50 sweeper free, which he offers to advance the customer in consideration of her promise to buy a certain amount of his merchandise, to be delivered as she uses the goods. Mrs. Jones, recalling her conversa- tion with the demonstrator who pre- viously called, and remembering that his price was $7.50 cash, is immediate- ly impressed with the saving of $7.50, MICHIGAN TRADESMAN 23 and she takes the proposition, and if the quality of the merchandise, as well as the sweeper she receives, is satisfactory, she has no cause to com- plain, and therefore will continue buy- ing, and get her neighbors to do like- wise, just the same as you or I would ao. To show you how effective this proposition was, this solicitor sold every consumer but one that he show- ed it to on two of the most prominent avenues in this city. I am told that this concern has given this factory an order to deliver them all the sweep- | ers they make as fast as they can turn them out. As further evidence of the scientific methods these concerns employ, this particular concern has_ established schools in connection with their busi- ness to educate their men thoroughly i: salesmanship before assigning them to a route. To show you how thor- ough they are in their method of educating their wagon men, before even explaining their plan, they teach them how to say the word “Fine” with the proper ring to it; after they have taught them that, then they teach them how to smile and impress upon them the importance of always smiling. This particular concern has com- pieted arrangements for putting out an additional thousand automobile trucks at once, to work the country trade, and the only reason they do not make it two thousand is because they can not get men to manage them. . Contrast these various plans and methods with what the average gro- cer employes and I believe you will agree with me that it is not in the least surprising that these outside concerns are meeting with such great success and that the grocer needs somethnig more practical, as well as better merchandising methods, to meet this competition and market our products. These outside concerns call on the consumer in the home, whereas the grocer waits for her to come to the store. They offer just as strong a guarantee on each sale, and stand ready to back up their claim just the same as the grocer does; therefore, T claim that the grocer needs a medi- um to hold his customers, and every. time he sells a customer a pound of coffee without a holding power, he is leaving the bars down for his com- petitor to take the business away. Frank Stowell. ——_-_-_.-2 The Motive. One way and another We worried about mother When first she decided to vote— The home would be shattered, At least badly battered, And we’d eat at a tabbledyhote, Where none need be looking Fur simple home cooking Like that which to-day we expect; We felt mighty fearful The place now so cheerful Would drift into gloomy neglect. One way and another We're going to mother With all of our cares, as of yore; The duties unending, The nursing and mending, She’s doing them all as before. Now we know, when she’s speaking And earnestly seeking In the work of the world to take part, That her real ambitions Are safer conditions *Round the home that is first in-her heart. About Jell-O The waxed-paper bag inside the Jell-O carton affords absolute protec- tion to the contents against moisture and atmospheric conditions. It is air-proof and moisture-proof, keeping the Jell-O always pure, clean and sweet. The Jell-O in every package is fresh,whether made yesterday or many months ago. It does not lose its flavor or grow stale. The last package of the dozen on the grocer’s shelf is as fresh and sweet as the first. From start to finish the oper- ation of “putting up” JELL-O is an interesting one. Wonderful automatic machines perform it—each completing a package of Jell-O in two seconds—from making the waxed-paper bag and filling it with Jell-O. to put- ting the filled bag and a recipe folder in the carton and closing and sealing it. It is all very sanitary and very satisfactory. The seven flavors of Jell-O—all pure fruit flavors—are Strawberry, Rasp- berry, Lemon, Orange, Cherry, Peach, Chocolate. THE GENESEE PURE FOOD COMPANY, LeRoy. N.Y, and Bridgeburg, Ont. Some Intimate Facts You Can Buy Flour — Paper-Lined Cotton Sanitary Sacks DUST PROOF DIRT PROOF MOISTURE PROOF BREAKAGE PROOF The Sack that keeps the Flour IN and the Dirt OUT Ask Your Miller in Your Town —he can give you his flour in this sack Our co-operative advertising plan makes the flour you sell the best advertised flour in your community For samples and particulars write THE CLEVELAND-AKRON BAG CO., CLEVELAND MICHIGAN TRADESMAN December 6, 1916 FIRE INSURANCE. What It Is and Is Not—What It Should Be.* Permit me to say, in the beginning, that I did not solicit the privilege of appearing before you to discuss some phases of fire insurance which I think should receive attention and action on your part. The request came to me, unexpected and unsolicited from your worthy chairman. I have never had a personal griev- ance against any insurance company. In an active business career of thirty- three years, I have had four fire loss- es, only one of which resulted in my handing in a claim for reimburse- ment. That one was when we were located in the Blodgett building and the Luce block adjoining us burned. The other three losses originated in our own establishment through the carelessness of employes and I felt so chagrined over the fires that 1 never made any claim on the insurance companies for the $600 losses we sustained. Because I took this posi- tion, the insurance agents who wrote our policies called me a freak and a crank. I mention this fact to show you that I believe in co-insurance— but not the kind of co-insurance the companies write into their policies in the form of riders. Our loss in the Luce block fire was settled by three State agents in fif- teen minutes. My detailed claim was $1,187. The adjusters called in a body and looked over my proofs and offered me $1,150. Then they offered me $1,175. Then they came across and adjusted the loss at exactly the figure I demanded—not a cent less: not a penny more. I do not expect to ever have any trouble with insurance adjusters, per- sonally, because I will not accept any- thing but a blanket policy and I take every precaution to conform -to the terms of the policy. I refuse to ac- cept any policy which bears riders I do not thoroughly understand and which are couched in language which is susceptible of more than one mean- ing. I use my own form, which covers much property which would be left unprotected if I accepted the adroit and clever form the insurance com- panies undertake to use. I have an appraisal of our properties made at regular intervals and our books and records are so kept that we can fur- nish an exact and detailed statement of our loss, be it partial or total, in the event of fire within thirty minutes after we have obtained access to our safe. The attitude of the professional ad- juster in settling losses in the city where he has to deal with men of large affairs and in adjusting the claims of small merchants in country towns is radically different. In the one case he realizes that innuendo, sharp practice and petty technical- ities do not go. In the other case he frequently resorts to threats, cajolery, bluff, bluster, insinuation, misrepre- sentation and actual falsehood. With many adjusters it is an exemplification of the opposite personalities of Dr. *Paper read by E. A. Stowe before Wholesale Dealers’ Committee of the Grand Rapids Association of Commerce, Dec. 4, 1916. Jekyll and Mr. Hyde—amiable and courteous in the city and brutal and vicious in the country. I was once associated with a man who met a loss through no fault of his own or his associates. The professional adjuster who was sent to settle the claim be- gan his. usual tactics by -insinuating that the insured had “done a good job,” inferring in an insinuating man- ner that the merchant was responsi- ble for the starting of the fire. The man thus approached was a Christian gentleman, but he was handy with his fists and gave the sneak such a drub- bing that he had to remain in a hos- pital more than a month. Another adjuster of an entirely different char- acter was then sent to settle the loss and handled himself so circumspectly that he had the matter all adjusted inside of an hour after reaching town. I am not advocating muscular punish- ment in cases of this kind, but I was so delighted over the manner in which my associate punished the sneak who impugned his honor that I sent him a box of cigars. volving upon them in such a manner as to reflect credit on themselves and their employers, I have found, as a rule, that state agents are princes, but when the settlement of losses is turned over to adjustment bureaus, we almost invariably find the obnoxi- ous type of man I have undertaken to describe—obsequious and cringing in the cities and boisterous and domi- neering in the country. If the insurance companies would cut out these bu- reaus and confine the settlement of their losses to their local and state agents I believe there would be little cause for complaint. The introduction of the irresponsible adjuster—un- scrupulous and mercenary—who has no regard for the feelings of the in- sured or the good name and good intentions of the insurer, necessarily foments trouble and creates expense which could be easily avoided by the parties in interest getting together and refusing to employ outsiders whose only aim is to make trouble. What I say about the professional adjuster applies with equal force to fire insurance policy should be: lature of 1905. not be: 4 I think everyone present, no matter what his occupation or relation to fire insurance may be, will agree with me in this definition of what a A fire insurance policy should be couched in the fewest possible words to convey the idea that the insurer proposes to indemnity the in- sured, in the event of a loss by fire, to the extent of the principal amount specified in the policy, providing the loss is equal to or in excess of the face of the policy and providing the insured has not violated any material condition set forth in the Standard form enacted by the Legis- This definition being accepted by those present, as a fair statement of facts, I will proceed to state a few things a fire insurance policy should 1. It should not be simply a license to sue and be sued, as is, un- fortunately, the case under existing conditions. 2. It should not bear any riders which nullify the policy and place a club in the hands of the unscrupulous adjuster to use over the head of the insured, as is, unfortunately, the case under existing conditions. 3. The obligation incurred by the insurance company when it utters a policy should be a personal obligation, to be adjusted with the assured by representatives of the company and not referred to outsiders who have no object in view except to adjust the loss at the lowest possible sum, irrespective of the rights of the insured and the reputation of the insurer, as is, unfortunately, the ease under existing conditions. In many cases the adjustment of a loss is made defficult through the lack of a complete inventory by the merchant and the absence of a record of purchases and sales. I sometimes wonder if it would not be well for every large wholesale house to employ an expert book-keeper to visit the stores of every retail customer who requests such service and go over his inventory, with a view to determining if anything has been overlooked or omitted which should be added to the list. Such a man could also go over the policy forms and detect and have remedied omissions, irregularities, inconsistencies and contradictions. | have asked many retail merchants if they would welcome assistance of this kind and have invariably been assured that such an arrangement would be greatly appreciated. I am pleased to state, in this con- nection, that all professional adjusters are not scamps and criminals. On the contrary, some of the finest men I know are pursuing this profession and are handling the difficult duties de- irresponsible agencies which the _in- sured frequently employ to adjust losses. These agencies are, in my opinion, good things to stay away from, because their plea for employ- ment frequently embodies the evil suggestion that they can get you more money than your loss amounts to. This inducement has brought about evil connections in the case of many losses in Grand Rapids and has invar- iably resulted in disaster, either to the insurer or the insured. The Anti-Discrimination law is a misnomer. It should be designated as the Anti-Competition law, because it utterly extinguishes the element of competition in writing fire insurance and does not eliminate or lessen the discrimination which has always been peculiar to the fire insurance business. The new law is fortunate in the mat- ter of parentage, two men both claim- ing to be its father, but if we go back a little further we find its grandfather possessed the cloven hoof of the devil. I do not believe the Anti-Discrim- ination law is valid, because it violates a well-defined constitutional prohibi- tion—that the Legislature cannot delegate the lawmaking power to an- other body. This is the fundamenta} ground on which the first Standard policy form was found to be defective. The Legislature delegated the work of preparing the form to the Insur- ance Commission and gave its handi- work the force of law. This the Legislature could not legally do un- der the constitution then in force; nor can it be done under our present constitution. Because it is clearly illegal; because it is bad public policy; because it is a misnomer; because it does not eliminate discrimination, but serves to create a barrier against all efforts to remedy discrimination; be- cause it has been found to be wrong in application, as well as in intent and spirit, it should be the province of every business man belonging to this department of the Association of Commerce and the province of the Association of Commerce itself to im- mediately place itself on record as definitely committed to the repeal of this iniquitous piece of legislation and thus demonstrate that this body is not dominated by the insurance agents who are intimidated by their employers to defend the measure. Of course, the agents will deny this state- ment, publicly, but privately they will admit to you that failure on their part to defend this bad law will re- sult in the immediate transfer of com- panies to other agencies. Another wrong which should be righted is the repeal of Paragraph 6 of the first section of Act No. 277 of the Public Acts of 1905, which reads as follows: Sixth. A company may write upon the margin or across the face of a policy or write or print in type not smaller than long primer, upon separ- ate slips or riders to be attached thereto, provisions adding to or modi- fying those contained in the Standard form; and all such slips, riders and provisions must be signed by the of- ficers or agent of the company so using them.” This paragraph never should have been permitted in the Standard form of insurance policy, because it nulli- fies the Standard form and throws the insurance business back into the chaos which the enactment of the Standard form was intended to remedy. The repeal of this paragraph would make the Standard form Standard in reality as well as in name and immediately do away with many of the abuses which have crept into the insurance business of late years. The riders attached to the policies issued to country merchants frequent- ly exceed the Standard form in length and cover both possible and impossi- ble conditions. Many of the condi- tions are clearly illegal, while others are apparently interpolated solely for the purpose of having a club to use over the head of the insured in the event of a loss. Take the following paragraph, for instance, which is re- produced from Policy No. 107,115 is- sued by the National Fire Insurance Co. on the stock of the C. B. Towner Co., Ltd. at Byron Center: “It is further provided that this policy shall be void if there be now ely a4 te dl» 4 vs ei {{# * December 6, 1916 or shall hereafter be procured any other insurance upon said property not permitted in writing hereon, and in event of such permission the total insurance on said property is hereby limited to three-fourths of its actual cash value and is required to be con- current herewith.” Such paragraphs have no business to be in a policy. The company is- suing a policy has no right to dictate how much additional insurance the insured may wish to carry, nor wheth- er it be concurrent or not. The pres- ence of such paragraphs in the voluminous riders now loaded down on policies by insurance companies is prima facie evidence of a nigger in the woodpile. On bringing the mat- ter to the attention of the agent who wrote the policy, Mr. Watkins stated that he could not explain why the objectionable paragraph was present in the policy, but he knew it would not be there unless it was authorized by the State Insurance Commissioner. I thereupon wrote Mr. Winship, under date of Dec. 1, enquiring if it was a fact that he authorized the nullifying paragraph. Mr. Winship replied to this enquiry under date of Dec. 2, as follows: “With regard to the rider placed up- on the Towner Company policy, by the National Fire Insurance Company, I am quite at a loss to understand what Mr. Watkins meant when -he stated it was authorized by the State Insurance Commissioner. There is nothing in the law of the State of Michigan that gives the Commission- er of Insurance power to authorize the placing of any riders whatever up- on insurance policies. The Michigan Standard Policy Law itself provides for the placing of riders upon policies. Previous to the adoption of the Anti- Discrimination Law, the Commission- er of Insurance had no power to even make investigation as to the nature of riders, but since the adoption of this law, we do have the right to in- sist that no rider must be discrimina- tory, and it is for this reason that I insisted upon a change in the three- quarters value clause rider which had been in use to the one which is now in use. That does not mean that we authorize these riders, through any power that we have. We merely say that riders must not be discrimina- tory, or they would violate the Anti- Discrimination Law, and the old- three-quarters value clause rider was a discrimination.” Two things need to be undertaken by business men at the coming session of the Legislature: The absolute repeal of the Anti- Discrimination Law. The amendment of the Standard form of insurance policy eliminating paragraph 6 of the first section of Act. 277, of the Public Acts of 1905. In addition to these two legislative undertakings, every person, firm and corporation accepting an insurance policy from the hands of the agent should exact an agreement from the agent, in writing, that in the event of a loss the adjustment will be attend- ed to by a personal representative of the company and not by a profession- al adjuster. Among the assets considered by the MICHIGAN TRADESMAN credit man of a jobbing house in ex- tending a line of credit to a retail customer is the amount of insurance carried by the debtor. In the light of the disclosure I have made to-day, it should be the duty of the credit man to inform himself as to whether the policies are valid or merely scraps of paper, such as the National Fire In- surance Co. policy I have brought to your attention. A merchant might have a dozen such policies and not be able to recover a penny in the event of a loss, because of the presence of the little rider that has been slipped over on him. Such methods on the part of the insurance companies are not manly and businesslike. It is not the way you do business with your customers. You could not transact business that way long before you would find yourself an outcast and an Ishmaelite, because people will not long tolerate sharp practice and chicanery and will, sooner or later, refuse to have anything to do with a man or a house which resorts to such underhanded methods. I have almost a proprietary right to the Standard form of insurance policy, because I did as much as any man, living or dead, to create it in its present form. I passed the hat and raised the funds necessary to secure the services of an attorney to protect the rights of the insuring public in securing ‘a form that would be fair to both parties. There were strenu- ous objections on the part of our legal representative to admitting para- graph 6 to the policy, but on the posi- tive assurance of the attorneys of the insurance companies and also of several insurance officials who were present at the hearing that the riders provided for by paragraph 6 would never exceed a dozen lines in length, and would be confined solely to a description of the property covered and permits for handling kerosene, gasoline, fireworks and other ex- plosive materials in the case of gro- cery store risks, we waived our ob- jections in the belief that the insur- ance officials were acting in good faith and would not betray the trust we reposed in them. One glance at an insurance policy as now uttered is sufficient to demonstrate how the insurance companies have violated their solemn and frequently-repeated pledges and betrayed the trust repos- ed in them by the insuring public. The Encyclopaedia Americana is authority for the statement that for a series of forty-three consecutive years the loss rates of the fire insurance companies of this country were 58.87 per cent, of the premium receipts; that the expenses of the business dur. ing the same term of years were 35.12 per cent., making a total of 93.99, leav- ing a net profit of 6.01 per cent., which is greatly in excess of the ratio of profit enjoyed by any other large busi- ness interest in the country under normal conditions. I mention these figures to show that it is not neces- sary for the fire insurance companies to resort to underhanded methods and criminal practices to secure a reason- able return on their business. —__o-2 The barber’s idea of a miser is a man who shaves himself. Honks From Auto City Council. Lansing, Dec. 4—We are pleased to announce that E. H. Simpkins (Perry Barker Candy Co.) is greatly improved in health, after several weeks of serious illness. It is said that he is getting better natured as his health improves. F. H. Hastings returned last week from a very successful trip through various. states in the Southwest. After a short rest, he will make an- other trip covering the State of Illi- nois, returning just before Christmas. L. P. Lamb, manager of the Lamb Hardware Co., of Vermontville, and agent for the Dodge Bros, automo- bile, visited relatives and ate Thanks- giving dinner at Meridian last Thurs- day. F. D. Engle (Republic Truck Co.) was home for a few days last week, after a very successful trip through some of the Eastern states, and left this morning for Chicago and points in Texas, expecting to return to Lansing just before Christmas. William Barratt, our Kalamazoo street baker, returned last Wednes- day from Munising, near where he spent three weeks of solid enjoyment away from the hot ovens and turmoil of a thriving city. Bill says he got his number in spite of the adverse con- ditions, and it weighed sixty-five pounds. C. E. Sanders (Michigan Butter & Ege Co.) met with an accident last week at the Paris cafe which result- ed in a fractured right arm. We un- derstand, however, that the injured wing is doing fine and our genial Sentinel is expected to resume his regular duties in the near future. M. E. Sherwood has severed his connection with the Pontiac Varnish Co, and entered the sales force of the Burtless Motor Sales Co., of Grand Rapids, located at 44 Island street. Mr. Sherwood will move his family to Grand Rapids in the near future. Sorry to lose you, Morris, but we Wish you success in your new line. H. S. Ives, formerly with the Bauerle Candy Co., is now a full fledged prune peddler, having been identified with the Elliott Grocer Co. since Dec. 1. Congratulations are due the Elliott Grocer Co. for having se- cured the services of another salesman of such a high standard of characte: and efficiency. Mr and Mrs. E D. Allen (Allen- DeKleine Co.) returned last week from a two weeks’ hunting trip in Upper Michigan, where each secured a fine deer, according to the state- ment of Mr. Allen. We are suspi- cious, however, that Mrs. Allen, who is of a very generous nature, made her genial spouse a present of the one he claims he brought down himself. F. __ Activity in the construction of build- ings throughout this country during the past year or two is one of the most notable features of business and not al- together explicable. The grand impulse to our activities was given by the Euro- ean war, and at first sight one would say that a war in Europe could have no effect on building in the United States, except to restrict it, but the vigor in- fused into our affairs was so great as to affect almost every interest. The fact that it costs more to build than in ordinary times seems not to stand in the way of construction. It is true of builders, as of railroad companies, that they order work done when ma- terial and labor are high, as a general rule, whereas one would think that a time when general business is depressed and labor is cheap would furnish the best opportunity. But it is easier to get capital in active times than in dull times, inasmuch as its owners see an imme- diate return from their investment and a sure security for their funds, whereas there is a risk in dull times of having to wait. The railroad companies did not begin to order cars on a large scale until the war was well advanced. —_#_~+2->—____ Just the same, we enjoy the praise of men whom we despise. Office of American Public Utilities Company Grand Rapids, Michigan Preferred Stock Dividend No. 18 The Directors of the American Public Utilities Company have declared the regular quarterly dividend of one and one-half per cent on the preferred stock of the Company. payable Jan- uary Ist, 1917, to stockholders of record at the close of business December 20th, 1916. Transfer books will be reopened December 21st, 1916. KELSEY. BREWER & COMPANY, December 5. 1917. Operators. 26 MICHIGAN December 6, TRADESMAN SS Cy Jog SEP BAe IR. Better Dressed at Fifty Than at Twenty-Five. Written for the Tradesman. A few months ago the Lawler fami- y, consisting of husband, wife and one son of 18, moved to the city which is my home. Before she married, Mrs. Law- ler was Annette Fielding, a schoolmate of mine back in the old town where we both grew up. — It has been twenty-five years since the Lawlers pulled up stakes and went to Kansas. During all this time, while I always kept a warm interest in Annette and occasionally would hear some one speak of her, I never saw her once. Since her coming there has been a re- newal of friendship that I trust has been as genuinely pleasant to her as it has been to me. In one way Mrs. Lawler has turned out so differently from what all who knew her expected, that she fairly amazed me. Now I was not in the least surprised that she has developed good all-round capability, and that she is broad-minded and well-informed, in- terested in the great intellectual and moral movements of the times. As a girl she had energy and brains. She is one who hardly could do otherwise than read much and think deeply and form opinions of her own. I have not wondered at all to see that her per- sonality has been strengthened and her nature enriched by the experiences of life, and that she has grown tender- hearted and sympathetic with the pass- ing of the year. It was not in such things as these that Annette was likely to fall short. But it has been a con- tinual surprise to me to see Annette Lawler always and everywhere well dressed. By this I do not mean dressed in the very latest and most extreme styles nor with an extravagant outlay of money, but neatly, appropriately, and becomingly. To tell the painful truth, Annette in her younger days was somewhat of a dowdy. Her mother, while a tidy and efficient housekeeper, placed no emphasis on personal appearance, and all of her daughters were careless in dress. An- nette just naturally put everything else ahead of clothes. After she married and up to the time she moved away, her wardrobe always was a strange as- semblage of hastily gotten up and in- harmonious garments, worn just as she happened to get them on, and often not kept in repair. Remembering exactly how she rigged herself ont at 25, I have been astonished to see her really well dressed at 50. One day when I found her care- fully considering which of two winter coats was the better to purchase, she told me her little story of clothes. “When you knew me before, I didn’t bother my head much in selecting a coat. I took something that would be warm and durable, and didn’t greatly consider the cut nor the color. It used to seem to me frivolous to give much attention to how one looked. I went in for things that I thought more worth while. Not until I was 35 and had been married a dozen years, did I wake up to a realization of the power that lies in smart, becoming apparel. “One of Mr. Lawler’s sisters was to be married, and of course we were plan- ning to attend the wedding. One morn- ing Alfred said to me, ‘Now Nette, for this once, don’t economize too closely. Get something nice to wear.’ “At first I was hurt. I always had made quite a merit of spending very little on dress, and I felt that my hus- band did not appreciate this saving. And I now was quite certain of some- thing I had dimly apprehended before— that he often actually was ashamed of my appearance. “This set me to thinking. I came to see, what I guess everyone else had found out long before, that human na- ture has a weakness for good dressing— a weakness that you can’t explain and certainly can’t justify, but which it doesn’t answer to ignore. As I studied the people I knew, I saw that there is a certain sufficiency and power that comes from being well attired, that nothing else can supply. I saw too that with most persons, nothing more surely humiliates than wearing, or having one’s close friends wear, clothes that are shab- by or ugly. “My pride was wounded by what my husband had said, but I tried to be fair, and I came to realize that I had bruised his pride constantly. I knew that as the children grew older (besides the son at home the Lawlers have a daughter now married) they too would be asham- ed of me. “In getting a dress to wear to the wedding, I used special care in selecting both the material and the style of mak- ing, and if I do say it myself, that dress was quite a success. I took great pains that all the little accessories should be in harmony. When we were ready to go, Alf declared that he never had seen me look so well. When I saw how de- lighted he was, I resolved then and there that he should no longer suffer on my account as I knew he had suf- fered in the past. I sometimes wonder how Alf came to fall in love with a girl who went dressed as I used to dress. He never was anything of a dude, and never cared to be in the extreme of fashion, but he always was and still is rather particular about his clothes. “It was not without effort that I overcame my habit of considering every- thing else of more importance than my Penny-Pricing Made Easy By the Shuman System TEADILY advancing costs on everything you buy force you to raise your prices. By pricing your goods, in penny figures. 7c, 9c, Ile, 24c,29c, 46c, etc., you get the reputation of giving bargains and at the same time protect yourself against the advance in your costs. The Shuman System of Shelf-pricing Solves This Problem BEAUTIFULLY It enables you to change prices day by day by shifting the price clips from shelf to shelf, or by pasting new printed stickers on the clips. You can make any price up to99c from our combination of 20 stickers, The Shuman System consists of galvanized steel clamps that spring onto the edge of shelf, box, basket or crate—and printed gummed stickers that you paste on the face ofthe clamps. Try One Set—to Start With It consists of 50 metal clamps and 1110 gummed price labels. Price of the set $3.25. Extraclamps $2.50 per 100. Extra gummed labels 10c for 50 of a kind. Order through your jobber or tf he does not yet carry them, we wil ship toyou by parcel post prepaid, on recetpt of price. The Frank G. Shuman Company Room 905. 168 N. Michigan Ave., Chicago, Iil. FRANKLIN "SUGAR TALKS TO GROCERS “Drive Thy Business Let Not It Drive Thee” Said the wise, old philosopher, Benjamin Franklin. He became famous as a man of large accomplish- ments because he did not let little things take his time and attention away from important matters, If Frankli. were here to-day he would tell you that it is foolish to go to the trouble of filling and tying bags of sugar when you can get it in neat FRANKLIN cartons and cotton bags, all ready to sell—nothing to do but hand it to the customer, and take the money. No work, no trouble, no risk of loss by over-weight. FRANKLIN PACKAGE SUGAR IS GUARANTEED FULL WEIGHT, AND MADE FROM SUGAR CANE Original containers hold 24, 48, 60 and 120 Ibs. THE FRANKLIN SUGAR REFINING CO., Philadelphia pee Ee December 6, 1916 own personal appearance. At first I had to hold myself to a study of colors and styles and the lines of garments and what was becoming to me or the reverse. I kept my eyes open. I saw how essential it is that every item of the costume be right—the effect of a hand- some gown may be ruined by a cheap- looking hat or untidy shoes. “T soon found this study a pleasure. Since turning over my new leaf fifteen vears ago, I spent more time and thought on my wardrobe than I did before, and of course some more money, but I think most would be surprised to know how moderate is the amcunt I use _ for clothes. The secret of good dressing lies more in making correct selections than in buying what is very costly.” Thus has one woman developed taste which she always had but which lay dormant until she was almost middle- aged. She carries herself well, she has a certain distinction, and altogether her appearance, once a deep humiliation to her husband, is now something in which he takes great pride. There are many matrons of 35 and upwards who need a like awakening. It is so easy for a woman who has married and whose hours and days are filled with home duties, to lose her grip, so to speak, and grow careless about how she looks. Her energies are fully taken up with what she regards as more ser- ious things, and she does not realize that her personal appearance really matters, or that it has anything to do with the confort and happiness of those who are near to her. In their youth many of these women dressed in excellent taste—they simply have not kept themselves up. For such it would be quite enough if they would face about, take a renewed pride and interest in their own appearance, and be habitually as well dressed when they round the half-century mark, as they were at the quarter turn. For others who, like my friend Mrs. Lawler, in their earlier years never have consid- ered it worth while to dress becomingly, it would be a laudable ambition to de- termine to be far better dressed at 50 than they were at 25. Quillo. — 2s. Cured By Light Diet. Eighteen months ago I noticed that if I stooped over I felt that something would burst in my head. Two months later I came near having pneumonia. I ate no solid food for a week. I noticed that this cured me of the dis- agreeable sensation on stooping. I noticed that I took colds easily. I had a cold all spring and summer. In the fall I commenced eating two meals a day, and frugal ones at that. Presently I noticed that my colds had disappeared. In February I was away from home and I began to eat too much. The colds and the discomfort on stooping returned. I then went back on a light diet and I have had no trouble since. I wish I had hit upon this method two years ago, as I lost the sight of one eye from hemorrhage into the eyeball a year ago last March. Mrs. E. S.. W- —_.>— Carl Mapes is the new manager of the Citizens’ Telephone Co. at Battle Creek, succeeding J. C. Laraway, re- signed. MICHIGAN TRADESMAN Activities in Michigan Cities. Written for the Tradesman. The Standard Oil Co. has bought land for a $10,000 plant at Hillsdale. Bay City has bought a motor-driven street flusher and sprinkler, costing $5,500. Max Heavenrich, the good friend of Saginaw’s poor children, will pro- vide his fourteenth annual Thanksgiv- ing dinner to about 300 children at the Elks’ Temple at noon, Nov. 30. Fol- lowing the feast the young people will be entertained at a local theater. Free transportation is furnished by the traction company. The Heaven- rich dinners are real affairs and are bright spots in the drab days of thou- sands of boys and girls in that city. The Board of Education of Jack- son has cut off many of the frills of graduation time. There will be no baccalaureate sermon and no elaborate or expensive programme, while econo- my is urged in dress, class pins, in- vitations and other expenses. The union station at Muskegon is to be remodeled, redecorated and made clean as a whistle. Muske- gonites are rejoicing over the happy resolution of the powers that be. Pontiac reports an increase over last year in school enrollment of 355 pupils. Four leading concerns employing labor at Boyne City have made a gen- eral increase in the wages of their men, with minimum wage established of $2.25 a day. Battle Creek is asking for re-inspec- tion by the Michigan Insurance Bu- reau and wants to be promoted from three to the two and one-half rating in consideration for reduced fire haz- ards. The Board of Trade and Common Council of Mt. Pleasant have co-op- erated in opening a public rest room. It is centrally located, is well furnish- ed with magazines and is in charge of a lady attendant. Grand Haven’s municipal lighting plant shows a net profit during the fiscal year just closed of $7,881.75, with all expenses, depreciation and in- terest charged off. The Otsego Commercial Club has voted $25 towards the expense of the municipal Christmas tree and a like sum to help the home football team. The Commercial Club of Saugatuck has plans to raise an industrial fund to secure new industries. Flint feels that it has solved its garbage problem and will enter into a contract with a Chicago concern which agrees to have a reduction plant ready for operation in ninety days. Each household must buy a garbage can and the city assumes cost of col- lection. Garbage will be collected in watertight tanks on automobile trucks The city pays the company $25,000 per year per 100,000 population and may purchase the plant at the end of ten years at 50 per cent. of its original appraised value. After twenty years the contract ends and equipment and all property belongs to the city. The average annual cost of educat- ing a student in the Battle Creek pub- lic schools is $38.99. The city pro- vides free text books, also supplies, including paper, which has advanced nearly 50 per cent. in price. Mt. Morris has voted $40,000 for a new ten-room school, with auditorium to seat 300. Flint will install boulevard lights, the system including 142 posts, each having a 600 candle power lamp. For the first time the State fish hatchery at Alpena will be kept open all winter, giving employment to three men and several girls. About six mil- lion trout eggs are in the water there and the girls will sort over the eggs, picking out the bad ones with tweezers. It has been a very successful year for obtaining spawn. The Charlevoix hatch- ery will also be kept open all winter. Ann Arbor has a new industry, the King Trailer Co. having bought the property of the Ann Arbor Buggy Co. Tt has sufficient orders on hand to keep the plant busy. Farmers supplying the Battle ‘Creek milk trade have been granted their de- mands of $2.25 a hundred and now the retail price is raised to 9 cents per quart. The Bell Telephone Co. will expend about $1,500 in improvements at Olivet and vicinity. The sugar plants at Alma and Sebe- waing have closed the season’s run and sliced about a third of the normal quan- tity of beets. Almond Griffen. 27 Bell Phone 860 Citz. Phone 2713 Lynch Bros. Special Sale Conductors Expert Advertising —Expert Merchandising 28 So. Ionia Ave. Grand Rapids, Mich. NY Cut Flowers—Floral Decorations Funeral Wreaths and Sprays 72 N. IONIA, Just North Monroe Both Phones Grand Rapids, Mich. Coleman (Brand) Terpeneless LEMON Pure High Grade VANILLA EXTRACTS Made only by FOOTE & JENKS | See | Ea ELEY Peo NEY G3 iis Jackson, Mich. : Store Prestige Regardless of courteous sales- manship and prompt delivery service, the greatest factor in the successful operation of a retail store is whatis sold andits quality. The wise dealer knows this. He knows, too, that National Biscuit Company Products give Gi) his store a reputation for quality, a prestige that makes new cus- tomers and keeps old ones. Through nation-wide adver- tising N. B. C. crackers, cookies, wafers and snaps are well and favorably known almost every- where. Display N. B.C. Prod- ucts in your store. Your cus- tomers willaskforthembyname. {& NATIONAL BISCUIT COM PANY es 5553 | | 28 MEN OF MARK. J. Ogden Armour, Largest Merchant in the World. J. Ogden Armour is at heart as demo- cratic as his father and has larger vision. When Philip D. Armour died, fifteen years ago, Armour & Co. did a business of $100,000,000 a year; now they do $500,000,000. And the brains, the active, directing head, the planner and architect and developer of Armour & Co., is J. Ogden Armour. He is not an ornament- al figurehead, merely the son of a rich father, but one of America’s ablest, most forceful creative business men. Since “J. O.,.” as his colleagues call him, took hold, auxiliary enterprises have been built up doing in the aggre- gate more business than is done by the packing house—the Armour Grain com- pany handles more grain than any other concern on the face of the earth; Ar- mour has the second largest leather busi- ness in the world; he ranks among the foremost manufacturers of fertilizers; he controls more refrigerator and other special. cars than any railroad system in the country. J. Ogden Armour is the largest mer- chant in Christendom or heathendom. Also, he is the largest individual em- ployer of workers—some 40,000 of them —for Armour & Co. has no stockhold- ers; it is purely a family concern. “I have no social ambitions,” he said. “My ambition is to run Armour & Co. successfully and to give a great many young men a chance to make their way in the world. My associates in the busi- ness are my closest friends, my chums. If it weren’t for the fun there is_in working with them and being with them I wouldn’t—I couldn’t—stay in business. Without sentiment, the work would be too hard.” Years ago Mr. Armour was offered $130,000,000 for his company but un- hesitatingly declined it. “What could I do with $130,000,000?” he remarked when I asked him about this incident, now revealed for the first time. “To get the right kind of men we be- gin early. We are more particular about the hiring of office boys than about any other thing connected with Armour & Co., for the office boys of to-day will become our department managers to- morrow. We select men with that in view. We practically never go outside for a high-priced man. Just as the fel- low who starts with the Pennsylvania Railroad as a brakeman may one day become president, so young men who start with us at the bottom can hope to rise to the top.” Here let me digress. Mr. Armour happened to remark one day, in the hear- ing of a bright youth, that one of his greatest pleasures in life was developing young men. “Mr. Armour,” spoke up the youth, “you need not look any further. You can start right here,” pointing to him- self. Mr. Armour did start right there. To-day the youth is Vice-President of Armour & Co., Mr. Armour’s right- hand man and most trusted associate, Robert J. Dunham, director in Chicago banking and business enterprises and having the income of a prince—all at 40! MICHIGAN TRADESMAN I walked through every department at Armour’s and I believe the average of the executive heads is under rather than over 40. When men grow old enough to enjoy a life of leisure they retire on pension. Mr. Armour is 52—past. I called him 53, as he was born in 1863, but he ob- jected. “Don’t make me worse than I am,” he protested, smiling. “I never realized I was anything but a young fellow until one day I was late, for some reason or other, in reaching the stockyard. I used to get there by 8, but this morning it was half-past. One office-boy, who didn’t see me, looking up the clock as I was passing, said to another: ‘I wonder what’s become of the old man this morr- ing!’ The ‘old man!’ It stabbed me.” Unlike some rich men’s sons, J. Ogden Armour is a worker. For many years he name,” said Mr. Armour to me remin- iscently. “But it was not long before I changed my views, for I had nothing. but trouble, especially when the United States Government brought all sorts of grave charges against me and other packers. I felt that I had tried to run Armour & Co. honestly and fairly—and certainly I did not need to do dishonest things to make money. The indictments, nevertheless, caused me terrible humilia- tion and unhappiness. I had been proud of my father’s name and record and had tried sincerely to maintain both unsul- lied. The courts gave us a clean bill of health, but not before the American packing industry had been so _ vilified that country after country shut its doors against American-made products.” Mr. Armour added: “The experience taught me that the rich man who chooses to enjoy his riches without taking the J. Ogden Armour was at the packing house by 8 o’clock every business morning. He began at the bottom; pay, $8 a week. He learned the business in the stern school of ex- perience—his intrepid father saw to that. And as “J. O.” says in his well-written book, “The Packers and the People,” the slaughtering, dressing and packing of swine, cattle and sheep is no parlor game. Later, when he became the directing head, he used to receive at his home, by 7 o'clock every morning, detailed reports of the live stock receipts at all the prin- cipal centers in the country and, after carefully analyzing the whole National and international situation, decided upon the general buying programme for the day. “T thought I was the most fortunate young man in the world when I in- herited a huge business and a good responsibilities that ought to go along with them is not much of a chap.” Armour & Co. have handsomely made up the ground lost by the Government’s attack upon the packing business. The firm’s sales are fivefold what they were fifteen years ago and innumerable side lines have been successfully established. Frank Stowell. ——_+<-.—_—__ Indian Name Cisco Suggested For Lake Herring. The Washington officials in charge of the enforcement of the Food and Drugs Act, in a recent issue of the Service and Regulatory Announce- ments of the Bureau of Chemistry, define what fish are entitled to the name lake herring. The officials state that while the name lake herring can be applied legally to any species of the genus Leucichthys, varieties of December 6, 1916 which are commonly called lake her- ring, bloater, cisco, long-jaw, and oth- er names, and are found in large quan- tities in the Great Lakes, it is not as desirable as the name cisco which the Indians gave these fish. The experts of the Bureau of Fisheries, of the Department of Commerce, in a recent communication stated that in the in- terests of exact terminology the name cisco is to be preferred. The name cisco is distinctive, while the name herring is applied to other fish very different from the so-called lake her- ring. The fish to which the name lake herring is applied are members of the same family as the salmon and trout, and are, therefore, more closely re- lated to these fishes than to the her- ring family. The name herring sug- gests or indicates an inferior fish. The Government experts who are interested in the development of the fish industry are of the opinion that it would be to the advantage of both producer and consumer for the fish to become known under the distinctive name “cisco” rather than under the inappropriate and confusing name of lake herring. The cisco fish is being used in larg- er quantities each year, partly be- cause of the diminishing quantity of other fish in the lakes, but ma‘nly because of the adoption of improved methods of freezing, packing, and shipping them. Formerly only the salted product was available at any distance from the lake ports. For several years there has been consider- able traffic in fresh, frozen cisco from the middle of November until the first of January. During this period the fish are frozen by exposing them to the weather, then packed in boxes or gunny sacks and shipped to interior points. However, this method has been only partially successful because, owing to variations in weather, the fish did not always remain in a frozen condition, and because in many cases they were not handled according to correct principles of sanitation. More recently the cisco fish have been frozen by artificial refrigeration, han- dled and packed under better methods and so can be shipped for long dis- tances in prime condition. >.> The Census Bureau has made an es- timate of the population in the United States as of January 1, 1917, and puts the figure at 102,826,309. That is ex- clusive of the island provinces. It should be borne in mind that because of the European war emigration has fallen off and that two or three million more would have been added to the population otherwise. These figures indicate that this is a pretty big and powerful country, and, moreover, that it is growing at a remarkably rapid rate. There used to be a jingle carry- ing the idea that Uncle Sam had land enough to give every man a farm, but that is no longer true and agri- culture does not appear to be as at- tractive to most people as it ought to be at the present prices of pro- duce. Manufacturing industries are widening and annually employing more people and one of the great problems which faces this Govern- ment is the continuance of profitable employment for all its people. & Revistas aia: al > ae nr Sag 4 r 2 Pat December 6, 1916 Showing and Selling Christmas Candy How many tons of candy are you going to sell this Christmas season? Candy is a thing the sale of which easily can be computed in terms of tons or at least by hundreds of pounds if proper attention is given it during the next few weeks. Of course, you are planning to make candy very prominent in your window and interior displays. You should begin this early in the Christ- mas season and keep it up until the Candy can be one of last minute. MICHIGAN TRADESMAN get on the road again. Build two square columns of eight or ten inch lumber. Put these in the corners of the window, leaving a space of a foot or two in back of them. Between the columns build a “brick wall” of dec- orated crepe paper. If that is not handy you can stretch some _ red cambric between the posts and draw off the bricks with white chalk. Or use white tape to represent the bricks. Back of the “wall” should be two small Christmas trees. Then arrange Santa so his head just clears the wall. wih j eS Os os x I) c \ rth Te Lee 14 rapes eee Neal & (HRISTRAAS CANDY Candy Booth Wit “Chimney” Candy Display your biggest sellers if you have to sell the varieties the people want and let the people know you have them. For a window trim of Christmas candy here is a very catchy idea that can be worked out without too great an expenditure of time. The idea is to portray old Santa Claus looking over a brick wall at an overturned sled which had been filled with candy. Maybe the reindeer got loose. Any- way an accident happened and old Santa is wondering how he is go- ing to get that candy loaded up and Santa may be a lithograph or can be a Santa Claus mask mounted above an old overcoat stuffed out with ex- celsior. The posts should be capped with electric light globes. In front of the “fence” cover the floor with cotton fixed to represent snow. Then arrange the sled in an overturned position and have a big pile of candy thrown out over the floor in disorder. Much of the candy can be wrapped. But quite a number of boxes should be included. If your window is large enough you can use a full sized sleigh. If the window is small use a baby’s push sleigh. For the average window the display we have illustrated here would be suf- ficient without using any other units. For interior candy display purposes here is a booth that will show off the candy to good advantage. This booth can be built according to the plan illustrated here or it may be made over an aisle table. There is nothing much to the construction —simply uprights and a frame around the top. To the frame should be hung candy filled stockings, candy canes and so on. From the center upright hang strands of marshmallows thread- ed on strings. Let these extend to each corner. From the strings of marshmallows drop a series of short pendants made of wrapped candy at- tached to threads. Another strong interior candy dis- play is made by building “chimneys” on acounter. Make the chimneys out of lumber or use for that purpose small wooden boxes. Cover them with brick crepe paper or paint red and stripe white to represent the bricks. Put in a cloth bottom near the top if you do not wish to fill it with candy. The backs may be left open and filled with wrapped packages of candy thus facilitating the selling —Butler Way. > ——_— California To Have a Grocer For Governor. California retail grocers are feeling very jubilant of a period of rational legislation, from the grocer’s stand- 29 point, during the coming year, because of the fact that Lieut. Governor Wm, D. Stephens, who will soon be Gov- ernor, was formerly a retail grocer in Los Angeles for many years—the firm being known as Carr & Stephens. At the recent State convention in Yosemite Valley a letter from Lieut. Governor Stephens was read, in which he said: “Please convey to the retail grocers of California assembled in Yosemite Valley at your annual convention this expression of my continued interest in their welfare. “I know many of the difficulties un- der which the California retail gro- cers labor and I am fully aware of how faithfully most of them strive to serve the consuming public. Kind- ly extend my best wishes to your President, Mr. Wilson, whom I have so favcrably known for nearly forty years.” —_—_+-.—___ Not the Same One. An old negro, who for several years had conducted an illicit still among the mountains of Kentucky, fell a victim at last to the vigilance of the revenue officers, and was brought be- fore the court. “What name?” enquired the judge, when the frightened negro appeared before him. “Joshua, Yo Honah.” “Ah,” returned the judge, “I sup- pose, then, you are the Joshua who made the sun stand still?” “No, sah,” was the prompt reply. “Ps not dat Jeshua at all; Fs de Joshua what made de moon shine.” Address Pere Marquette Railroad Co. DUDLEY E. WATERS, PAUL H. KING, Receivers FACTORY SITES Locations for Industrial Enterprises in Michigan The Pere Marquette Railroad runs through a territory peculiarly adapted by Accessibility excellent Shipping Facilities, Healthful Climate and Good Conditions for Home Life, LOCATION OF INDUSTRIAL ENTERPRISES. . First-class Factory Sites may be had at reasonable prices. and Electrical Development in several parts of the State insure Cheap Power. Department invites correspondence with man quiries will receive painstaking and prompt at ufacturers and others seeking locations tention and will be treated as confidential. GEORGE C. CONN, for the Coal in the Saginaw Valley Our Industrial All in- Freight Traffic Manager, Detroit, Michigan Prepare For Winter | Don’t Get Cold Feet An Extension Telephone at the head of the stairs will save many unnecessary steps The call in the night may be the important one An Extension Telephone costs but a few cents a day Call Contract Dept. 4416 Citizens Telephone Company 30 MICHIGAN TRADESMAN AUTOMOBILES AND ACCESSORIES Federal Government Seeking to Solve Gasoline Problem. Motorists everywhere are complain- ing. “The grade of gasoline that we are buying nowadays for our auto- mobiles,” they say, “acts queerly in our engines. What’s the matter? We're paying more for gasoline to- day than we ever paid before and we are getting a poorer product. How is Ghat’ Two bureaus of the Government are busy answering these questions and many more like them and trying to effect a remedy. The remedy, how- ever, which is proposed—a Federal standardization of gasoline—will not altogether quell the automobilists’ complaints. The owners of old-fashioned models will continue to have trouble, for the old-fashioned engine was built to con- sume a light fuel oil. And the gaso- line of to-day, as well as the gasoline of the future, is not a light oil. In fact, it contains a large amount of the heavy oils. The new automobile models, in the face of the decreasing world supply of pure gasoline, are constructed to meet the situation and use heavier oils. The poor little model of a few years ago, built before this condition was generally recognized, must sput- ter a long, hissing and chocking itself to death. Here is the situation as the Bureau of Mines sees it: The demand for gasoline the world over has steadily increased, due primarily to the in- creased use of the automobile. This automobile industry, remember, has had a phenomenal growth; the mush- room, springing up overnight, can hardly be compared with it. “On Jan. .x, 1916,” says Director Van H. Manning of this Bureau, “there were two and a quarter mil- lion automobiles in use in the United States. It is estimated by automo- bile manufacturers that there will be in excess of three and a quarter mil- lion in use by January, 1917, and by January, 1918, there will be in excess of four and one-half million automo- biles in use. These figures are in ad- dition to the increased use of motor trucks, farm tractors, stationary gas- oline engines, motor boats, etc.” What has been the result of this increased use of the automobile? The answer is obvious—a steadily in- creasing demand for gasoline. But what is the effect of this increased demand for gasoline? An attempt on the part of refiners to make up for the decline of the gasoline—rich crude oil in the country’s largest source of supply—by distilling a grade of gas- oline which contains more -of the heavy oils than formerly. Hence the automobilists’ complaint. And now the point is reached where this variable quality—gasoline—which first seems one thing and then turns out to be another, must be standardiz- ed, so that a basis may be provided for the consumer to know what he is getting when he spends his money. Dr. S. W. Stratton, the director of the Bureau of Standards, has appoint- ed a committee, composed of the heads of the Bureau’s laboratories, to determine if standardization be pos- sible, Can gasoline be defined, he asks. If so, he orders, go ahead and do it. And so the experimental work is about to begin, with what results the future will disclose. The problem is not an easy one to handle. Gasoline, being a distilled product, is not regulated offhand. It is indeed a question whether a stan- ard range can be established.. Where to draw the line marked gasoline, and where to begin the line marked kerosene or any of the other oils which the crude material gives up in the distillation process, must be settled by careful experimentation. The trade name, gasoline, covers a group of mixed oils; the scientific name, gasoline, must apply to an oil with precise qualities. In establish- ing this scientific status the bureau of standards will test samples of differ- ent grades of gasoline in the labora- tory for their chemical composition. density, flash point or boiling point and in engines for actual service con- dition. After these scientific tests the quality of gasoline will not be a vague characteristic; it will be a defi- nite determination, and upon it the final standardization will be based. How to make effective this stan- dard, once it is established, will be the next.step. Secretary Redfield has this matter under consideration. The Retail Merchants’ Association of Washington, D. C., which began this campaign for purity in gasoline, has stirred up an important matter. The facts concerning this most desir- able fuel oil are coming before the public in greater quantity than ever before. The Bureau of Mines has done a vast amount of research in regard to the petroleum industry which will be of the utmost importance in any Gov- ernment action to be undertaken on the subject. Mr. Manning, in an address Oct. 4, stated the content of these re- searches briefly. “According to the geological sur- vey,” he said, “our future supply of petroleum is only sufficient to last us from twenty-seven to thirty years at the present rate of consumption. This does not take into consideration any increasing demand as the years go by. In order to supply the fuel for future automobiles it will be neces- sary to make better use of our crude oil production in the future than we have in the past. “In discussing the various problems involved we must bear in mind that while the demand is steadily increas- ing the production of crude oil, which is the raw source of gasoline, is re- maining approximately stationary, if it has not been declining in the past years. “A year ago gasoline was selling at 11 cents a gallon and was a drug on the market, due to the tremendous production of crude produced by the Crushing field in Oklahoma. This pro- duction, however, has declined from over 300,000 barrels of crude oil a day to less than 60,000 barrels a day. The Crushing crude contains from 25 to 30 per cent. gasoline.” The Crushing field, to which Mr. Manning referred, has been the great- est source of oil in the United States. It is situated in Oklahoma, in what is known to petroleum technologists as the great mid-continent field. It is said that at ledst 3,500 separate wells have been drilled in the Crushing field alone. Dwelling for a moment on statistics, it might be interesting to state that the United States furnishes 66 per cent. of the world’s supply of gasoline and that its crude oil contains the highest gasoline content. Mexico sup- December 6, 1916 plies 8 per cent. and Russia 16 per cent.; these countries contribute the largest portion of foreign oils, but in both cases the gasoline content is low. Besides the mid-continent field, the United States has nine other major fields. These are designated as the Appalachian, Lima-Indiana, Illinois, North Texas, Northwest Louisiana, Gulf and Colorada-Wyoming-Cali- fornia fields. In 1915, when the latest figures were compiled, these fields produced 281,- 000,000 barrels of crude oil out of the 425,000,000 barrels produced by the entire world. How to get the great- est amount of gasoline from this supply is the aim. Refiners have par- tially met this demand by introduc- ing three new elements into the manu- facture of gasoline. These are the in- creased use of cracking stills; the in- crease of the “end point” in regular distillation, and the increased develop- ment of so-called casing head gaso- line. All of these methods incorpor- ate more heavier oils in the product than formerly. The process of the distillation - of gasoline has a number of technical points, which need explanation if the layman is to understand the subject. Mr. Manning undertook this work of explanation in his recent address. “The ‘end point’ is a term used in distillation of gasoline,’ he said, “and is usually considered to be the tem- perature at which 95 per cent. of the gasoline will distill off if distilled in a proper flask at the proper rate. The measure of the readiness of the gaso- re directly O GET the best results in tele- phoning, speak transmitter with the lips in front of but not touching it. Speak distinctly in a moderate tone. Michigan State Telephone Company into the F December 6, 1916 line to vaporize, which is necessary and desirable information to have in selecting suitable fuel for gasoline en- gines. “The refiners have increased the end point of the gasoline of to-day, and by the use of heavier oils for gaso- line have been able to increase the percentage of gasoline obtainable from a given amount of crude oil. “Refiners are co-operating along an- other line to the same end, namely, to increase the amount of gasoline and at the same time to keep the price down to a reasonable basis, by means of cracking kerosenes and heavier oils, thereby converting a certain proportion of the crude oil which was not formerly utilized for that purpose into gasoline. “Last year there was produced by cracking processes approximately 2,- 000,000 barrels of gasoline. This year it is estimated that there will be pro- duced more than 5,000,000 barrels of gasoline by cracking processes. This is all the more striking when it is considered that these 5,000,000 barrels will be made from oils which in the past did not enter into the making of gasoline, and indicates the possi- bilities of the present production of crude oil to supply the future require- ments of the automobile. “For automobile engineers have foreseen the difficulty that the old- fashioned engines would have with these heavier fuels and have improv- ed their engines and carburetors; and the refiners, taking advantage of the work of the automobile engineers, have gone ahead with their plans for increasing the use of the heavier oils in gasoline. “Recently,” Mr. Manning continued, “owing to the remarkable develop- ment of the casing head gasoline in- dustry—that is, obtaining gasoline from natural gas—there has been ob- tained a product called blended gaso- line. The casing head gasoline as derived from gas is too volatile to be used directly. It is therefore mixed with oif just a little lighter than kerosene but heavier than gasoline, Tt is an important addition to our fuel oil resources, the production amount- ing to approximately 5 per cent. of the total production of gasoline this year.” The addition of these three methods explains the low grade of the fuel which dealers are now supplying and also explains some of the difficulties which people are having with their automobile engines and carburetors. Looking to the future, scientists have been busy trying to devise plans for perpetuating the supply of gaso- line. As Mr. Manning has said, the supply bids fair to last out only thtrty years more. Between now and a time thirty years distant, many ways will probably be devised for producing new fuel supplies. Already the Bur- eau has its eyes fixed upon the oil shales in Colorado and Utah as a sub- stitute source for a certain amount of gasoline. Field investigations of these oil- producing shales are being carried on at present by the geological survey to find out their exact distribution, richness and quantity. The Bureau of Mines is at. work testing meth- MICHIGAN ods for the utilization of the rock. The result of the investigation so far shows that these shale areas do con- stitute a latent petroleum supply, the gasoline estimated in billions of bar- rels. The survey reports that shales of no greater oil content have long been mined and distilled in Scotland. It has also been suggested that ben- zol might be used as a substitute for gasoline, in case the price of the lat- ter product reaches _ prohibitive heights. Scientists have reason to believe that Germany is now using benzol exclusively for her motors. In- deed, automobile owners of Europe have used it generally for some time. Benzol is a by-product recovered in the manufacture of coke, and the United States in 1915 produced about 14,000,000 gallons of it. At present it is consumed in this country in the manufacture of explosives, dyes and chemicals, and it is not thought that it will be converted into a fuel for automobile engines, as the American car is not adjusted properly for its consumption. Furthermore, it sells for 20 cents a gallon; a price which almost equals that of gasoline at the present time. The Bureau of Mines has compiled a vast amount of information on this subject, which will be invaluable to the Bureau of Standards in its latest attempt at a standardization of gaso- line. The information is also at the disposal of the general public. The Bureau will shortly issue a set of specifications for the Government which Mr. Manning says will be of in- terest to all users of gasoline. The Bureau also will soon publish the re- sult of its recent investigation bearing on the quality of gasoline sold in the open market. Mr. Manning emphasizes that the Bureau, in all of its efforts to co- operate in the movement for stan- dardized gasoline, wishes to keep be. fore the public the fact that no speci- fications should be drawn up which would exclude certain materials now being used satisfactorily in the dis- tillation for this would restrict the supply and automatically increase the price. Also it is desirable that as much of the crude supply of the coun- try should be utilized as is possible. W. A. Williams, chief gasoline technologist of the Government, says that the United States has been us- ing the choice portion of her great oil supply and practically selling the rest which constitutes a greater per- centage, for a mere pittance to get if out of the way. “Tt is like eating the choice meat of a fowl and throwing the remainder away,” says Mr. Williams. “Such ex- travagance in regard to our oil sup- ply should be remedied.” —_———- o-oo The Low Cost of Health. We hear much of the high cost of living, but we overlook the fact that many of the best things of life can be had for nothing. It costs nothing to stand up and walk and breathe properly. Fresh air in the home is free. No expense to taking a few simple exercises every morning. It costs nothing to chew the food thoroughly. TRADESMAN It costs nothing to select the food best suited to the body. It costs nothing to clean the teeth twice a day. It costs no more to stop using pat- ent medicines. It costs no more to read good books than trashy literature. It costs nothing to have a cheerful, happy disposition, and stop having grouches. These things cost nothing, yet they will bring content and reduce the doctor bill to nothing a year. Use Half as Much Champion Motor Oil as of other Oil GRAND RAPIDS OIL Co. AGRICULTURAL LIME BUILDING LIME Write for Prices A. B. Knowlson Co. 203-207 Powers’ Theatre Bldg., Grand Rapids, Mich. USED AUTOS —My Specialty. Largest Stock— Runabouts $65—$350 Touring Cars $150 and up Easy Terms What have you to trade Dwight’s Used Auto Ex. 230 Ionia, N.W. 31 Diamond _ Tires BLVET RUBBER” Bi TREAD RED SIDE Set a New Standard in Tire Values This tire is made from rubber altogether different from anything automobiles ever rolled along on. The almost inconceivable toughness of ‘‘Velvet Rubber” and the consequent strength that comes from so welding this master rubber into and through the fabric of the tire that tread and fabric separation is impossible. Resiliency, comfortable riding, speed and long mileage result as a matter of course. Distributors, SHERWOOD HALL CO., LTD. 30-32 Ionia Ave., N. W. Grand Rapids, Michigan EVEREADY FLASHLIGHTS @ are made in 75 styles, among which your customers are bound to find some that just meet their needs. Vest pocket lights, tubular pocket lights, house lamps, hand search-lights, fountain pen lights, guest candles and flashlight clocks are just a few of the many kinds. The EVEREADY Line is a real profit maker. LET US TELL YOU MORE ABOUT IT C J. LITSCHER ELECTRIC COMPANY Wholesale Distributors 41-43 S. Market St. Grand Rapids, Michigan Don’t Despise the Drink- ing Man—Help Him Don’t kick a man because he is drunk. Help him. Surely every man is worth saving. Drop us a line and let us tell you how we can aid him. Ad- dress The Keeley Institute, 733-35 Ottawa Ave., N. W., Grand Rapids, Mich. Insure Your Tires Against Puncture at $1.00 the Car No one wantsto patch or change tires in cold, snow and slush and it is not necessary. Carbide Sealer will instantly and perma- nently seal any puncture of the average size and while the car is running. This Sealer will do all any puncture cure can do and it costs the least. One gallon will treat four 4-inch tires. It is easy to apply and it's action is certain. A good business for at least one dealer in each county and partic- ulars and a special proposition if you will Address Box 87, Oden, Mich. FOR GOODNESS SAKE BUY Horse Shoe Tires Wrapped Tread System They are guaranteed for 5000 miles with many a long non-cost extra mileage tour in reserve. The Deitz Vapor System will positively save 25% to 60% in Gasoline. It will keep your En- gine absolutely free from carbon. May be attached to any car. 5-Minute Vulcanizer will produce a quick, permanent patch for inner tube — without cement, gasoline or acid. A full line of Batteries, Spark Plugs and Accessories Wholesale Distributors: Brown & Sehler Co. Grand Rapids, Mich. We have an interesting proposition to make to dealers. oil for the cheapest car. OKARBO MOTOR OIL It is the one oil that can be used successfully on all automobiles operated by gasoline or electricity. It will not char or carbonize. It is the best oil for the high grade car, and the best WRITE FOR PRICES AND PARTICULARS The Great Western Oil Co Grand Rapids, Michigan 32 FARMER ANDERSON. He Can Run a Bank as Well as a Farm. event celebrated by William H. Anderson—the twenty- fifth anniversary of his connection with the Fourth National Bank—na- urally r attitude of local business circles at the time Mr. Anderson broke into the banking business and the gradual and radical reversal of opinion concerning him which has since taken place. The recent ecalls the Prior to 1891, the year Mr. Ander- son became an active factor in the Fourth National Bank, that institu- tion had had a hard row to hoe. It had had several Presidents and sever- al Cashiers and many changes had occurred in the Board of Directors. It had been hit hard by the failure of the late D. P. Clay and several other large borrowers and the stock was hawked around on the street as low as $75 per share, with more sellers than buyers. It was commonly known that the Bank had other customers besides those who had already failed who were on the doubtful list—ready to fall by the wayside unless they were handled carefully and skillfully, with due regard to their needs and necessities in time of stress. The opposition to Mr. Anderson was decidedly outspoken. “What does he know about the banking business?” was a common remark. He had only recently given up agricultural pur- suits. He was conceded to be an un- usually successful farmer, but it was asserted nevertheless that he was a man knew absolutely nothing about the details or generalities of the banking business. Some of the stockholders showed their disapproval of the action of the Directors in elect- ing Mr. Anderson as Cashier by dis- posing of their holdings at $75 per share. who Mr. Anderson assumed the practi- cal management of the Bank from the beginning and entered upon the task of rehabilitation with energy and working in absolute harmony with the President and Di- rectors. It long struggle against fearful odds, because matters were fearfully tangled, but the Cashier was equal to the emergency. It grad- ually dawned on the business public that there was a strong hand at the banking office and that a great change had taken place in the methods pursu- ed and the objects aimed at. People began talking about ‘“Anderson’s sank,” as they called it—first in deri- sion, then in respect, finally in ad- miration. The weak customers were gradually weeded out and _ became objects of anxiety to the other bank- ing institutions of the city. Strong connections were made, strong men were brought into the bank, the Board of Directors and the office force were strengthened. People began to note the change in the situation and some- what reluctantly they came to the conclusion that the “man from the country” was probably the only man in the city who could have taken the Fourth National Bank in the condition it was in and started it on the high road to prosperity and a position of thoroughness, was a CFL NAA I TAG SEALY ES ELI MICHIGAN TRADESMAN commanding influence in the commun- ity and State, Men who sold their stock at $75 per share were mighty glad to buy it back again around $200 per.share and take their hats off to Mr. Anderson as the Moses who had opportunely appeared on the scene and led the Fourth National Bank out of the wilderness. situation with his usu enerously according the he credit to his associates, but everyone knows u that the reformation and regeneration of the institution was accomplished sole- ly by the militant mind and dominant personality of the genial gentleman who sits in his cozy little office in the corner of the Bank and welcomes every caller rich or poor, great or small, with the i y and kindness. same degree of courtesy In view of the fact that Mr. Anderson cuses which are immediately set down e hearer as evasion and falsehood. n l in glittering generalities, but says what he has to say in a few words whose meaning cannot be mistaken or misunderstood. The man who goes to him for a loan goes away with a pleas- ant smile and a satisfied look, whether quest is granted or refused, be- cause Mr. Anderson is one of those few men who can turn down a request with the same graciousness he exercises in granting it. Mr. Anderson’s success is due largely to the fact that he is a good judge of men. This has enabled him to surround himself with able and competent asso- ciates and assistants. The same faculty has enabled him to select the best class of customers for the Bank. Probably no local banking institution has a larger percentage of customers who maintain William H. Anderson. had had no actual active experience in the banking business, prior to his as- suming the management of the Fourth National, his remarkable success—first as Cashier and subsequently as Presi- dent—is one of the greatest achieve- ments recorded in the financial annals of Michigan and will be preserved as one of the most cherished traditions of the city. Those who know him best do not marvel at his accomplishment, because his face is like an open book, instantly revealing the thoughts which are re- volving in his mind. Those who seek assistance at his hands, either in the form of loans or advice, do not have to wait for his spoken reply. They get their answer in his face before the mind has had time to shape the words or the lips have had time to utter them. He does not belong to the banking cla’ss who talk in riddles or indulge in ex- large balances and who keep their bor- rowing accounts in harmony with their balances and the volume of their busi- ness to the institution. No bank has a man at the head who is regarded more in the light of a friend and advisor than the Fourth National. In financial matters involving broad vision and prompt and decisive action, Mr. Anderson is a tower of strength. In time of stress his courage and the force of his character are most manifest. During the commodity panic of 1893 and the bankers’ panic of 1907, many bank- ers lost heart and several Grand Rapids bankers were anxious to throw the time limit around savings deposits. Mr. An- derson, on the contrary, opposed such action and succeeded in preventing a surrender which would have left a last- ing stain and reproach on the banking business of Grand Rapids. Mr. Ander- son generously accords the credit for December 6, 1916 this action to the local clearing house, but those who are familiar with the sit- uation know that such a statement is “pure bunk’—that the reason Grand Rapids avoided the humiliating sur- render which Detroit, Toledo, Saginaw and other Middle West cities submitted to is that we had what those cities were not fortunate enough to possess—a com- manding figure at the head of our bank- ing interests who never flinched in the face of danger and who never whined and whimpered when the crisis required 4 man of iron will and heroic deter- mination. ——_++>—__—_ The Grocer as a Conservator. The present high prices are far more intelligently traceable to legitimate natural causes than to any monopoly or speculative control, if the observer will take the time to enquire into the causes. Of course it does not make such good reading nor tickle the vot- ers as well as to malign the man with foresight ‘enough to look ahead in time of plenty against the time of want. Take it in the general jobbing gro cery trade. If it had not been that many a jobber ordered futures—gam- bled if you choose—beyond his needs. because of his confidence in values, there would be a far worse shortage of goods than there is; an actual rather than a statistical shortage. As it is, jobbers who get only 50 or 75 per cent. deliveries from the producers are making 100 per cent. deliveries to the retailers. They gambled exactly as the buyer of cheap eggs last April and May did. The modern conception of the gro- cer of his duty is something broader than merely to be a “middleman,” and in times like these he proves his serv- ice. The reformers would throw open the storage warehouses to the rabble for a day and then go without until spring. The same might be true of the grocer if the grocer had not a very tangible idea that he hasa duty tu perform as a conserver and guardian of the public food supply—not only to-day. but against a time of want next spring and summer and until the harvest of 1917 comes in. Jobbers are generally withholding goods from the clamor of the retail- er; even advancing prices to prohibi- tive figures to accomplish the desired end. If they were merely mercenary would they observe any responsibil- ity or merely unload forthwith at a profit and let the public and the re- tailer go hang, next spring and sum- mer? There isn’t a jobber in this city who couldn’t cash in heavily to-mor- row if he chose on almost everything he has. And then what would happen —with a hungry, starved public beg- ging a real speculator—who would promptly buy the stocks—to give them a pittance of his store. It is a pity that some of the reform- ers can’t stop and pause and look in- to the facts of the case instead of fill- ing the papers with clamors that de- ceive the public, add to the excite- ment and do the legitimate conserva- tors of the public food supply an in- justice. The facts are bad enough without exaggerating and distorting them. VE 16 ae December 6, 1916 MICHIGAN TRADESMAN 33 : a : | This ein of the Honorbilt Cushion Sole Shoe . a makes it the most thoroughly serviceable and practical 7 Cushion Shoe manufactured. It excludes all the faults so common in other makes and gives absolute satisfaction. No bunching up of the felt or shifting or slipping out of position. This construction is exclusive with us, and patent has been applied for. Full Kid Lined \ Solid Oak & lanned ’ Counter l HONORBILT | ores SHOES 4 There is a big popular demand for Cushion Shoes and the Honorbilt line will surely secure this valuable trade for you. { Write for Cushion booklet. : "FE, Mayer Boot & Shoe Co i + MILWAUKEE, WIS. oa Full Leather Vamp s oo p; ip F soli Oak a. oI : “Tanned Heel i ok (fA / Extra Strong m ) steel Shank _ Spring Step Red a: a Plug Rubber Heel 7 7 "Soft Quilted Felt Sole 8 ——___ Solid Oak ~ + ‘( SolidOakTannedInsole = Tanned Outer Sole a Inside Cork Filling “Stitched Through Inner Sole and Fastened Underneath 34 MICHIGAN TRADESMAN December 6, 1916 NG Nn) (\ri\a\ WAG WK on ye inssyyr ded acre Michigan Retail Shoe Dealers’ Association President—Fred Murray, Charlotte. Secretary—Elwyn Pond, Flint. Treasurer—Wm. J. Kreger, Wyandotte. No Hope of Lower Prices Until War Ends. That no one in the leather ness can foresee the height to which leather prices will ascend, and that the retail prices of shoes will be con- busi- siderably higher, was the consensus of opinion of several prominent repre- sentatives of the leather, shoe manu- facturing and retail trades who spoke at the 189th regular dinner of the 3oston Boot and Shoe Club last Wednesday night, at the Hotel Som- erset, Boston. The speakers all prophesied a considerable increase in the prices of raw materials, finished leather and shoes because of the great world-wide demand for leather made in the United States. The railroad situation in New Eng- land has become so serious that, in the words of Howard Elliott, Presi- dent of the New York, New Haven & Hartford Railroad, who sent a let- ter to the club regarding the matter, the railroads “may have to devote some of their time exclusively to the handling of fuel and food products,” because there are not enough freight cars to go around. If this condition should materialize it would be a seri- ous inconvenience to manufacturers and retailers of shoes. President Elliott’s letter also stated that at a meeting in New York last week, where this subject was discus- sed very fully, “some of the strongest railroads in the country stated that they had never seen anything like the situation, and it looked to them as if it was going to get worse and worse,” and that “all in all, it does not look very promising to be going into a win- ter under present conditions.” Herbert L. Tinkham presided at the dinner. Elisha W. Cobb, a well-known Boston tanner and leather dealer, and a former President of the Club, was invited to give the members his ideas on conditions in the leather trade, Mr. Cobb said that hides were nearer a corner to-day than ever before in the history of the leather trade. “Cow hides, which we use most largely in our business (Mr Cobb’s firm are tanners of side leath- er), are 55 per cent. higher than they were Sept. 1. We may be on a gam- bling basis,” he said, “but everything looks pretty strong to me. The pack- ers have taken off more hides in the last year than in any former year, but they want them in every country in Europe. Hides cannot be grown in one,two or three yearsand they can not be dug out of the ground and I see nothing in sight which means President more hides or leather. Who can say what the price of leather or shoes will be a year from now if the war contin- ues?” He said that England was keeping her hides and was in all the markets of the world for raw material. Ger- many wants our hides and leather and if the stock cannot be got into that country, it will be stored in ware- houses in the United States until the end of the war. Mr. Cobb said the shoe fashions of the day called for high boots for women to wear with their short skirts, a condition which manufactures want- ed to continue, but, he said, “the leath- er man can’t stand for what you shoe manufacturers like in skirts.” In place of calfskin for uppers, Mr. Cobb urged the shoe manufacturers to use chrome tanned side leather in the popular finishes demanded by the trade, He said that the art of tanning side leather to imitate genuine calf- skin had made so great progress that it would be difficult for the most skill- ed shoeman to distinguish between them when the stock has been put in- to shoes. He also suggested that combination bark and chrome tanned side leather be used, as it has a clear surface and cuts well. He said that this leather is the best “buy” in the market to-day. Mr. Cobb said it was certain that a reaction would follow the present period of prosperity, but that no one knew when it would materialize. He said that it was good business now for the trade to anticipate the re-action and be prepared for it. The keynote of the entire situation, said Mr. Cobb, is that the United States is shoeing the entire world, be- cause all nations are securing their supplies of leather from the United States and that England, being short of necessary supplies of leather for shoes for her army and those of her Allies, was a heavy purchaser of hides and leather in all the open markets of the world, but principally in the United States. A. W. Donovan, of E. T. Wright & Co., Inc., Rockland, Mass., manu- facturers of men’s shoes, was asked to tell the Club of conditions across the border in Canada, where his company operates a branch factory. He said that on a recent visit to the Dominion he found the shoe and leather situa- tion there about the same as it is in the United States. Hides and leather are sold on a parity with prices asked for the same grades in this country and the available supply is no greater. On a trip of 3,000 miles through Canada, during which he was particu- lar to observe the agricultural and in- dustrial conditions, and from his ob- servations in the many shoe stores which he visited, Mr. Donovan said he found unexampled prosperity des- pite the unfavorable influence of the war and the absence of tens of thou- sands of Canadians who had gone overseas to help England in her war with Germany. “They can’t go broke and they can’t go hungry, because the wheat crop, which is the basis of Canada’s wealth, is more than double the yield, per acre, that in the United States. After summing up the business con- ditions in Canada, Mr. Donovan turn- ed his attention to the leather situa- tion in this country. He said that the tanners are responsible for a great waste of high-priced leather when it was cut up into vamps because they did not finish the skirts of chrome tan- ned upper stock to compare with the finish given the center of the skin. He said that it was a crime that the trimmings of upper stock costing from 50 cents per foot upward should be used for tongues, facings and stays, when every inch of it should be fin- ished so that it would be suitable for vamps or tops. This poor and ineffi- cient method of finishing the skins, said Mr. Donovan, represented an ad- ditional cost of at least 12'%4 cents in making a pair of men’s shoes which could be saved the manufacturer, re- tailer and consumer. In a men’s fac- tory making 3,000 pairs per day, and allowing the waste from the trim- mings of these poorly finished skins to average 10 cents per pair, the eco- nomic loss would total $300 per work- ing day, which, in these unprecendent- ed times, should and could be saved if tanners would give as good finish to the skirts of the skins as they do to the center of them. Mr. Donovan came out strongly in favor of the combination, or fibre sole, stating that now it was known that most of these soles were better than sole leather, that they wore longer. and gave better service. The greater use of fibre soles at this time would result in a big saving and at the same time give the consumer shoes with out-soles which in every way were better than sole leather. He also urg- ed the greater use of cloth, in black and combinations of color, as a means of keeping down the higher cost of men’s shoes. In the retail trade, Mr. Donovan said that altogether too many retail- ers were not selling their shoes on the basis of what it would cost them to replace their present stocks, which, he said, was the only sane, safe and sure way of retailers meeting the pres- ent situation. He said that reta lers, as a rule, were afraid to ask the prices they should on the basis of replace- ment, yet it was his experience and that of others in the trade that the people were willing to pay the price. He told of visiting a retailer’s store in Buffalo, N. Y., recently, and asking for a pair of men’s opera boots. The Our Specialty: ‘‘Royal Oak”’ FOR SHOEMAKERS Bends, Blocks and Strips Shoe Store Supplies Wool Soles, Socks, Insoles, Etc. THE BOSS LEATHER CoO. 744 Wealthy St. Grand Rapids, Michigan Sturdy Shoes For Sturdy People You cannot get any more out of a shoe than was put into it by some maker's character, integrity, reputation and ex- perience. Our institution stands today where it always has; for the best there is in leather and shoe workmanship. Our prices are necessarily higher, but our trade-mark guarantees you the best value there is in shoe satisfaction. Rindge, Kalmbach, Logie Company Grand Rapids, Mich. = Ww = hee hg oe _. ¢ wv ine llc + fe e i i i 4 December 6, 1916 retailer, with a smile, brought for- ward a pair size 10 D which fitted Mr. Donovan, and, in an apologetic way, said the price was $5. Mr. Dono- van asked him how many pairs he had and the dealer said about 100. ‘Box them up and send them to me and I will pay you $5 for every pair, then when you want some more they will cost you $8.65, for these boots were made in my factory.” He said the same store had a stock of 35,000 pairs of men’s women’s and children’s shoes which the dealer could not duplicate under $18,000 of their former cost. These shoes, he said, should be advanced in price to include the $18,000 which it would cost to replace them. He urged all retailers, as did the speaker who fol- lowed him, to re-price their present stocks on the basis of the cost of re- placing them. Twenty-five or thirty years ago, said Mr. Donovan, the men’s factories were filled with zebra leather, porpoise and seal, but to-day these leathers are not known in the trade and have not been a marketable product in shoes for years. He predicted that calf- skins would go out as these leathers did, and that well tanned and finished chrome split leather would take its place. In conclusion, Mr. Donovan paid a warm, tribute to the business policy and Roce of the United Shoe Ma- chinery Co., stating that at a time when increases were being asked for all kinds of materials used in manu- facturing, that shoe manufacturers found great relief in knowing that the cost of the use of machinery to make shoes remained unchanged, and that the efficiency of the company in main- taining its machinery in the highest state of perfection had made it possi- ble for the manufacturers to handle the enormous business which they have received during the past vear. The next speaker was Hollis B. Scates, buyer of shoes for Wm. Filene’s Sons Co., Boston. Facing the Club members he said, with a smile, that Mr. Donovan had deliver- ed his speech, for the principal ques- tions, such as the supply and price of leathers, and the idea of all retailers selling their shoes on the basis of re- placement values, were the thoughts he had in mind to talk about. He said that the past year has been a remarkable one in the retail trade be- cause in that space of time more had been accomplished in doing “impossi- ble things” in retailing than in twenty- five years, The biggest problem be- fore the retailers, he said, was the absolute necessity of basing their pres- ent retail prices on the cost of replac- ing their stocks. This must be done, he said, or else retailers will be com- pelled to ask such high prices for their new shoes that they “will pull the public out of their boots.” Boys’ shoes which he bought a year ago at old prices are now wholesaling within 15 cents per pair of what he has been getting at retail. “Retail- ers and consumers have not begun to pay the advance in shoes that will be asked of them,” said Mr. Scates. Every retailer, if he has not already done so, should re-price his present MICHIGAN TRADESMAN 35 stocks on the cost of replacing the merchandise when it is sold. Mr. Scates predicted a big white year, with white canvas boots at $5 one of the big selling features next spring and summer. He said that in Brooklyn the manufacturers of wom- en’s high-grade shoes have turned to colored cloth and are using it for tops in place of the popular colors in leath- er. Speaking of the style trend in wom- en’s shoes for next season, Mr. Scates said that in his judgment, and that of some of the largest buyers of shoes in the country with whom he has talk- ed during the past three weeks, that skirts would be little, if any, shorter; that the ten-inch boot would be the best selling height and that boots would be pushed by these buyers right up to June 1. Chas. E. Wilson, the well-known maker of women’s high-grade shoes Lynn, spoke briefly on the style situa- tion explaining how women’s pretty shoes were introduced in America from Paris, and stating that after the craze for novelties had passed the manufacturer who had also paid at- tention to the selection of perfect fitting lasts and patterns, who had striven to maintain quality, whose shoes were so well made that they “stood up,” would be the one who would feel least the effect of the re- action in business that would come after the end of the war.—Shoe Re- tailer. —_+.->____ THE INTERIM. Written for the Tradesman. Yesterday when in childhood, With joyous abandon sweet, Romping in the wildwood With wings upon our feet; Noisy with carefree laughter, Careless in pose and dress, Busy with buzzing chatter, In our happy carelessness. To-morrow’s sun is shining Through clouds that appear, To set your mind to dreaming Of the yesterdays so near. Of the eshool house walls a’crumbling, Of the homestead once so dear, Of the old church bells a’grumbling, Calling folks from far and near. Of the fancies, forms and faces, Of the friends of Yesterday; Time never quite effaces If Memory is called into play. Years agone, aS a moment pass, When the eyelids close to dream, And momentous things flit by en masse In an ever varying stream. Yesterdays are always gleaming Through clouds in Memory’s sky; Of To-morrows we are dreaming; Then we pause to think—and sigh. For the faults of years of living, For the friends we'll see no more; For the future (with some misgiving) Wondering what it has in store. Yesterday, all was sweetness, With all your skies true blue, Your life just one completeness, Of all the joys you knew; To-morrow may bring sunshine, May bring mist or cold or rain, But To-morrow will bring, sometime. Some sorrow in its train. Yesterday and To-morrow Are oh! so far apart; Yesterday so full of sorrow, To-morrow with just the smart; Yesterday full of sadness, Brim full of aches and pain, To-morrow filled with gladness And you sing a joyous strain. Our Yesterdays and To-morrows Be they as they may, Full of happiness and sorrows With skies of blue or gray, With Memory clearly painting, The retrospective view, - What use is there in fainting O’er what To-morrow may bring to you. ; Elon Allon Richards. ———-2-—-o If a woman’s complexion pleases her she needn’t worry. How to Hold Your Trade Against Mail Order Competition Sell goods the mail order house can't de- liver. Rouge Rex quality is distinctive. It makes your store distinctive. It makes your custom- ers desires for good foot- wear specific, desires that are not to be satis- fied with just ordinary merchandise. Stock Rouge Rex Shoes, and advertise that fact to your trade and you will get that profitable business of the “Man Who Works.” HIRTH-KRAUSE COMPANY Hide to Shoe Tanners and Shoe Manufacturers Grand Rapids, Michigan The name “Bertsch” on a shoe is day by day meaning more in the minds of the people. The qualities it stands for are so uniformly good that every man will instinctively insist upon another pair of Bertsch Goodyear Welt when again in need of footwear. You can rely on every pair to give that satisfaction . . . because they have those SERVICE and SATISFACTION giving qualities built right into them. In styles and lasts they are right up to date, making a combination that is HARD TO BEAT. The BERTSCH Shoes are made from the very best material obtain- able — Upper-Sole-Linings and Findings — for the service required. They are made in our own factory — a factory that has built up a reputation for quality, style and satisfaction, because every pair of shoes turned out by it has possessed these good qualifications. In supplying the BERTSCH shoes to the trade, dealers are not only making friends and profit for themselves—they have also the per- sonal satisfaction of knowing that they have given more than a dollar in value for every dollar spent in their place of business. If you are not now handling this line you should investigate fully. THEY WEAR LIKE IRON HEROLD-BERTSCH SHOE CO. Manufacturers of Serviceable Footwear GRAND RAPIDS, MICH. 36 MICHIGAN TRADESMAN December 6, 1916 AND HARDWARE Son -y))) 9) DP iw [Jtnevovers Wj, ( Ut Lent LUCCCCU = SZ es 2 =z a = a e (Laer Puan a ~ re oe ae Seo ee H le PC eS Saso" i Hl = Sik G 2 Qe FAA b 4 Es iC Michigan Retall Hardware Association. The only way to clear out such gaara ania S. Judson, Grand Rap- goods is by pushing, pushing steadi- Vice-President—James W. Tyre, De- ly, pushing hard. Advertise. Display troit. Secretary—Arthur J. Scott, Marine City Treasurer—William Moore, Detroit. Last Minute Suggestions Regarding Christmas Trade. Written for the Tradesman. 3y this time the Christmas trade in the hardware store should be well under way, if the advertising cam- paign for holiday goods was com- menced early. In any event the wide-awake hardware dealer had all his plans shaped long ago, and there is little in the helpful advice that can be offered now, unless it be way of in the form of last minute sugges- tions. Here is one of them: what they dis- Most merchants reserve consider their strongest window stores this last In many until the play to the last. display is not put on day before Christmas. In my humble opinion such a course is a strategic error. It is, I think, better policy to put on this climax display, at the latest, early in Christmas This will give the last week’s selling campaign a decisive push when the push is most needed. The sort of display many dealers use very effectively at the last minute takes the form of specific suggestions as to little gifts for friends who may earlier gift week. have been overlooked in buying. Pretty nearly everyone re- ceived from friends at a distance gifts which arrive perhaps a day or two be- fore Christmas. In many instances gifts to these friends have not been contemplated or purchased. At the last minute there fs a hurry up call to select something to fill the gap. sg hardware dealer who puts on “Last Minute Gift” display will get a oe share of this last minute trade. In putting together this display it should be mind that, as a the gifts desired are not of the kind. One or two expensive and for the rest, moderate priced gifts. What is a moderate-priced gift de- a good deal on local conditions. Last Min- help the which next borne in rule, more expensive items can be shown, pends On the other hand, these “ ute Gift” should dealer to clear out any lines threaten to lag over until the season. In the last week such lines should be carefully watched. As a rule, it is poor policy to carry over gift goods to another year. So, the retailer must exert himself to clear out these goods before the buying season has nitely closed. displays deti- the goods where people will see them. Arrange them so that they can’t fail to catch the eye. Use show cards freely and effectively. And above all, coach your sales people to suggest things to doubtful customers. Final- ly, in their suggestions see that they urge as far as possible the goods that you want to clear out. The customer who knows just what he wants to buy in the way of Christmas gifts is the exception rath- er than the rule. Here is where the well-posted hardware be very helpful. are carried; salesman can He knows what lines the next step is to find out for what class of person the gift is intended; then it is easy to sug- gest a variety of articles suitable for wife or husband, son or daughter, brother or youngsters. In so doing, it is usually a safe policy to bring forward high priced articles first rather than to ask the Any customer will compliment; sister or price. appreciate the and the suggestion of a $10 article is as quick a way as any to bring out the fact that the custom- er’s limit is 50 cents or $1. Never make the mistake of offering a very cheap article to a customer who looks poor. You can never tell what price a man will pay for a Christmas pres- ent by the patches on his clothes. For the selling staff, there are sev- eral points worth remembering in this last awful week. First, that although it may at times be hard to put up with cranky cus- tomers, it is part of the day's work. Bad-tempered, unreasonable custom- ers are more frequently met with in the Christmas season than at any other time of the They shop hard, get tired out, and feel eminently out of sorts. They mands upon the salespeople, year. make colossal de- patience of tired whose work keeps them on their feet all day and usually away into the night. Nevertheless politeness pays, even if it has to be bought at the cost of extra effort. While there are some downright cranks, there are on the other hand a lot of people who ‘can be put into a better mood by a smile and a word of cheer and a touch of friendly interest. Train yourself to enter into the sale, to take as much interest in seeing the customer satis- fied as he does himself. Often it will be a hard pull. Never- theless, it’s worth it. Make up your mind that you're going to stay cheer- ful clean through this time, in spite of all the cranks in Christeridom. Nay, for their benefit, and the benefit some Foster, Stevens & Co. Wholesale Hardware we 157-159 Monroe Ave. :: 151 to 161 Louis N. W. Grand Rapids, Mich. FIRE ESCAPES School Houses Public Halls Factories Built to State Specifications or to Meet Special Conditions Call or write ADOLPH LEITELT IRON WORKS 213 Erie Street Grand Rapids, Michigan —— Tonnage Tells—— the Tale In the final analysis of what constitutes efficient hauling, tonnage tells the tale, because real hauling economy results only when big quantities of material are transported at the least possible cost. Big loads—fewer trips—less operating expense—with minimum depreciation and upkeep is the modern method. UNITED TRUCKS have ample strength for the most severe service—plenty of power for quick trips—and the stability to endure in hard daily work of any nature. Made in 2, 3%, 4 and 5-ton sizes, all worm drive, and furnished with standard stake bodies or special dumping bodies with hydraulic hoists. We will be glad to demonstrate United Trucks at any time. UNITED MOTORS COMPANY GRAND RAPIDS, MtCH. 673 North St. Ra a aa eae IBE ARS ERED NN tia i Hse , ‘ i } 4 e 4 « Be ¥ Bl a “a CG ia + < “4 4 3 < 7 Ry ' * 3 r ia 4 December 6, 1916 of the store, and for your own. It is easy to be polite when you are not rushed with work, and when every- thing runs smoothly. It calls for genius and effort to stay polite in times of stress. Such genius and ef- fort earn and get bigger rewards. The ability to stand fire under difficult circumstances is an asset which only the best salespeople possess. Acquir- ing this talent should be part of every salesman’s self imposed training. “Keep cool’ is a good motto. It is not always the salesman in a hurry who does the most work. One of the best hardware salesmen I know talks in a slow, deliberate drawl, and gives the impression of taking a lot of time. Yet he can put through three sales where the ordinary dub can han- dle one, just because he makes fewer misplays. He sees his way clearly. Asked as to a suitable present for a maiden aunt of 38 summers with a penchant for knitting, the dub will make a lot of suggestions, of which four-fifths will be entirely unsuitable, This man names three articles and indicates the one of the three which is most suitable. Just a touch of deliberation will often serve to quiet the nerves and arrest the attention of the customer who is in a dickens of a hurry. A little deliberation, too, is required to avoid mistakes in sales. In Christmas week it is necessary to work fast, but it is yet more necessary to work accurately. The point I’ve often seen illustrated, once in this fashion. A sales-girl was filling out a bill. The customer watched her—fortunately. “Only the one stew-pan,” she cor- rected. “It was two cups, not one. Pardon me, but you've got the street number wrong—it is 28, not 38.’ Here were three mistakes in one small order, which, had they not been corrected, would have cost more time than the clerk saved by her mistaken effort to “rush things.” Quickness is desirable, but in the details of selling, as in typewriting, accuracy must first be learned. —___ Diverging Views on Raw Eggs. One of the latest physiological dis- coveries will descend with something of a jolt upon the medical profession. It is impossible to calculate many tons upon tons of raw eggs are consumed daily, upon the recommen- dation of physicians, by people are seeking to regain health. Infants suffering from quently put how Dandelion Vegetable Butter Color A perfectly Pure Vegetable Butter Color and one that complies with the pure food laws of every State and of the United States. Manufactured by Wells & Richardson Co. Burlington, Vt. who indigestion are fre- albumin diet. The raw egg has been considered in- upon an GOLD BOND valuable as a food. Now comes the information from W. G. Bateman, of P PACKED IN P Yale University, that the uncoagulat- CASES ed white of egg is exceedingly indi- R R egestible. Experimental tests with rabbits and men all show dogs, rats, l os 1 that raw egg white is not only difficult Z ent to digest but that taken in large quan- yy AMSTERDAM Z tities it causes diarrhea. And the eggs E D BROOM CO. E which the duck AMSTERDAM, N. Y. better than hen’s furnishes us are no ees. GOLD BOND Just what the cause of the indigesti- bility is has not been discovered, but the investigator does not be due to the texture of the ege white. A certain acclimatization, so to speak, can be acquired by people after the ingestion of raw egys for several that diarrhea ceases; still as a food raw egg white All that to render ege believe it to Watson-Higgins Milling Co. Merchant Millers Grand Rapids, Michigan some days so is not to be recommended. is necessary, however, white easily digestible is cooking. The yolk of the egg is easily digested Owned by Merchants Products Sold Only by Merchants either raw or cooked. Grand Rapids Store Fixture Co., Inc. The Place, 7 Ionia Ave., N. W. BUY AND SELL Used Store and Office Fixtures Brands Recommended by Merchants ee - »o Jace rete eS See ma OI: BRAND ea a>: oa WRIGHT “ SOSTON- CHICAGO a es =o SE Oe “Make It Stick Out” A suggestion of Dwinell-Wright Co.’s in its ‘White House” Coffee advertising, strikes us as the very keynote of publicity— the pertinent thing that makes goods SELL. We have no doubt but grocers generally will agree that ‘‘White House” is entirely worthy of BIG prominence in the stocks of dealers, and that this suggestion will be acted upon on the general idea of doing everything possible to promote such reliable goods Distributed at Wholesale by Judson Grocer Co., Grand Rapids, Mich. MICHIGAN TRADESMAN December 6, 1916 ie, cerlak- — q = = = > = S = a = > $ >= - = 2 2 Sa ; =~ ~ ty _ ea = : = ’ = = i Be == —s = —_ | Wa se i i iA ey Ze tll im 3T s Grand Council of Michigan U. C. T. Grand Counselor—Fred J. Moutier, Detroit. Grand Junior . Counselor—John ra Hach, Jr., Coldwater. Grand Past Counselor—Walter S. Law- ton, Grand Rapids. Grand Secretary—Maurice Jackson. Grand Treasurer—Wm. J. Devereaux, Port Huron. — Conductor—W. T. Ballamy, Heuman, Bay C. Starkweather, De- Sag- tain Page—C. troit. Grand Sentinel_H. D. Ranney, inaw. Next Grand Council Meeting—Bay City, June 1 and 2, 1917. Pickings Picked Up in the Windy Some of the Ch 0 butchers, who had b a glorious busi- ness anksgivi ng were a Seu when they 1er an me the prices rom partak- Before noon Chicago 40 cents ther e were ing of the Thanksg took a dro 25 ang 22 thousands to cold stora u il teach some th the ee” Scot + reoulat the peopie tnemseives eguliate tne price if they so wish. No doubt 7 t aa? will be able employes if firms in the spring to their force of vaseball presidents greement, cut « <4. Wiil De i as rep¢ yrt- salaries i ooking for iUT oe From the way talking and thi he public is now nking. no doubt every railroad entering Chicago will be improvements ary Board could acc Lonnie would be the compelling of landlords and property owners along the right-of-way of the elevated lines to paint up and clean up their I nd vacant lots. Anyone rhicago and using the ele- vated for the purpose of getting a general idea of the city has this mat- ter brought to their attention and is giving the impression I dirty city. It would ake very much to. improve this i c system of .. ines and removed dice by what is 1 round tramway, most a of the main aso. They have a foot of Harrison as Grant Park, al- stations long the de! ris. own . uch streets ot o a This lit tun- usands of ce of the people never d helps the con- much more. Thts bt, will be taken mm as a starting point lee its subway—if dou , it ever does Harry Gillette. formerly of Detroit, of late ndling the Webster i re rs, on the > Wi e his efforts to the D: ter cigars in the loop Ch Our Jim Goldstein, in De- troit ber on account of there sO many more ‘people in City, everything looks sometimes really is. It has been the talk of the city for sometime to turn the public bathing the W indy i pusier—an¢ beaches during the winter months in- to skating rinks, indoor baseball gym- nasiums and other amusements for the people. This will give the average person plenty of amusement ata normal cost The extension of Ogden avenue from Union Park to Lincoln Park, as a means of more rapid communication between the Southwest and North Sides and as part of the general scheme for the aristic and_ scientific development of Chicago. The exten- sion is urged ____——_ Mint Director Urges New Coin. A two and one-half cent piece is demanded by the country, according to the Director of the Mint, who recommends passage of a law author- izing coins of that denomination from copper and nickel. “When you consider that we have no coin between the one-cent piece and the five-cent piece and that many an article worth more than a cent and less than five cents sells for the latter price because of the lack of an intermediate monetary unit of value,” says the director, “the economic im- portance of it will be readily seen. Articles which now sell for 15 cents each or two for a quarter would sell for 12%, cents. “Popular shops, such as the five and ten-cent stores, would undoubted- ly place article now selling two for five cents on sale at 2% cents.” 22.2. A stitch in time may close the mouth of a gossip. 41 Germany the Universal Enemy of Humanity. I would suggest that it would be well, and now opportune, for this Government to address a communica- tion to the German government some- thing after the following manner: “The people of the United States have hitherto regarded, and still do re- gard, the invasion of Belgium, and its continued occupation by the Ger- man troops, with servitude and exac- tion of money indemnities from the inhabitants, as a great wrong done to that weak and now helpless coun- try and people. “And now that the deportation of a vast number of the inhabitants to Germany, or to the parts of France occupied by Germany, has been or- dered, and is being carried on, to force them to slavery, and to perform work virtually against their own coun- try or the Allies, the people of the United States regard this undertaking as a cruel and enormous crime in- flicted on the helpless people, which admits of no proper excuse or exten- uation; and if it has the sanction of the German government, and is per- sisted in, this Government could not but consider that Germany had placed herself outside the pale of the broth- erhood of Christian nations, and had chosen to be an outlaw and an enemy of humanity; with the deepest regret and sorrow. we would feel that we could no longer consistently ciate in any way with a nation and government so lost to all human feel- ing, charity, and Christian principle. asso- “This Government earnestly hopes that such an unhappy denouement may not occur. We hope that the deportation has not the sanction of the German government; but in any case that it will be promptly stopped, and that those who have already been deported will be returned to their own country, where they may be given useful work, so far as they are able to perform it, which may build up and rehabilitate their country, and not such work as will violate and outrage every patriotic and noble sentiment and just principle of their hearts and understandings, so that when the German troops evacuate the country—which, it is to be hoped, that they will soon—the territory and its useful industries may not be devas- tated and virtually destroyed, and the inhabitants reduced to miserable and pitiful beggary.” I cannot see how the United States can honorably stand by and see a small, weak nation like Belgium so unrighteously, unjustly, and unmerci- fully maltreated, and remain in close and friendly association with the ag- gressor. I think it would be in the highest degree shameful and dishonor- able, in fact cowardly ble, for us to do it. Albert P. ——_+->—___ Real Forebodings. “My son,” said the father, impres- sively, “suppose I should be taken away suddenly, what would become ot you?” “Why,” said the son, irreverently, “I'd stay here. The question is, what would become of you?” and despica- Schack. MICHIGAN TRADESMAN YY S“°DRUGGISTS SUNDRIES — = = = = = = = = - _~ ~ = wa =~ = —— wa Hag _— Michigan Board of Pharmacy. President—E. T. Boden, Bay City. Secretary—Charles S. Koon, Muskegon. Treasurer—George F. Snyder, Grand Rapids. Other Members—Leonard A. Seltzer, Detroit; Ellis E. Faulkner, Delton. Next Meeting—-Grand Rapids, Nov. 21, 22 and Z3. Michigan State Pharmaceutical Asso- ciation. President—C. H. Jongejan, Grand Rapids. Secretary—F. J. Wheaton, Jackson. Treasurer—John G. Steketee, Grand Rapids. Next Annual Meeting—Grand Rapids, June 19, 20 and 21, 1917. Michigan Pharmaceutical Travelers’ As- sociation. President—Fred L. Raymond, Grand Rapids. Secretary and Treasurer—Walter S. Lawton, Grand Rapids. How Druggists Can Increase Their Sales. Talk to any ten average druggists. and nine of them, possibly ten, will admit that they are not making a sat- isfactory profit on their investment. The reason given is that the average drug store lacks in volume of sales. When the person makes a > at a drug store, the sale is average ceries, dry goods, etc. Then, too, peo. ple do not go to the drug store as fre- quently as they do to the stores in other lines of business. But the wide- awake druggist has it within his pow- er to change these conditions. Drug stores, especially those in the rural districts, carry a large stock of goods that are not strictly drug articles, but the average druggist is at a loss as to how to bring this merchandise most forcibly to the attention of his cus- tomers. tried, numberless method that has been and proven successful in instances, is the establishment of a variety counter. Many druggists ob- ject to variety counters on the ground One that they are recognized as bargain counters. But these bargain counters are great business pullers. five- and ten-cent Go to any store on a Satur- day afternoon or evening and you will usually find the store crowded with customers, while the druggist, perhaps just across the street, finds time to read his newspapers between sales. Another objection brought forward by many druggists is that they do not have room for a variety counter. But all of these arguments are easily over- come. If the store appears to be crowded, it would be an easy matter to reduce stock on the slowest sell neg items, and then gather all the goods in stock that can be sold at 10 cents and place them on one table. The same can be done with 25 and 50-cent items. It will be surprising to the average druggist how quickly people will take advantage of the goods offered at these prices. The fact that they are properly displayed, that the customer knows the price without having to ask for it, will induce many people to buy who would otherwise go without buying such articles. From time to time special items can be placed on these tables at re- duced prices. If there are a hundred items on one table, at least five of them should be priced at about cost. These can be called leaders. They should be items on which the average customer knows the prices and will at once recognize them as_ bargains. Other items not so well known can be priced to make up for the reduction of price on the leaders. Another big advantage of such va- riety counters is that slow sellers or overstocks can usually be quickly dis- posed of, if offered at a slight reduc- tion in price. Women are natural bar- gain hunters. They will examine the articles on these tables every time they enter the store, and usually they find something they will buy. The profit on this class of goods is good. And there is practically no limit as to the number of items that can be found in the average drug store that will make the most desirable mer- chandise for variety counters. If a druggist does not know exactly how to establish a successful variety coun- ter, any salesman calling on him will be more than willing to tell him what other druggists are doing along the same line. Then, too, he will very likely know of various items that can be stocked for these bargain counters Items that are low in price, but very showy, make good leader articles. Throughout the country druggists as a rule carry a small business card in the newspaper of their home town. These business cards usually run year in and year out without a change in copy, and for that reason do not pull very much business. This newspaper space can be used to advertise your variety counters, If you have an item that is good for a leader, advertise it. Make such items bring people to your store. Your own experience tells you that once you get the people into the store they usually buy something. And as every purchase means a profit it is up to the druggist to bring as many people into his store as possible If special bargains will bring the peo- ple to your store, then it is up to you to offer bargains. The druggist is in business not for pleasure, but for the money there is to be made out of the business. The five- and ten-cent stores are offering numberless strictly drug articles on their bargain counters— and they are making a success of it. There is no reason why a druggist should not offer these same articles in the same manner. Practically all items available for such counters are staple sellers the year ’round. There is practically no dead stock and no loss on account of spoilage, etc. The one reason why people go to variety stores for these articles instead of getting them at the drug store is because at the variety store these things are prominently displayed, while at the drug store they are often hidden below other goods in some showcase or on the shelf. In addition to the counter displays, the leader items should be placed in the show windows, each with a big price tag, telling passerby at what price they can get such articles. This is all more or less advertising —and advertising of the best sort, be- cause it brings people to the store. The variety counter can be made suc- cessful in any drug store. It can be made to do more than that. It can be made to increase the sale of drugs, to increase the number of customers and the total profit at the end of the year. Under these conditions the average druggist can profitably establish a va- riety counter. It requires no extra rent, no extra light and no extra help. Every sale made that would otherwise go to some other store is just so much extra profit. And profit is what every druggist is in business for. J. S. Vogel. — oe Slipping One Over on the Boss. When you slight some job and think that you have deceived your employer, better think a second time before you congratulate yourself that you “got away with it” and try the same course again. Men at the heads of departments have gone through the same line of work that you are doing. They know each step as it comes, and they know what the results should be. You have to produce. These men know you have been un- faithful to your job, even though you December 6, 1916 advance a seemingly good excuse for failure. There may be some reason why they don’t wish to speak to you to- day about your deception. Perhaps they won't tell you until you ask for a raise of salary. Maybe they won’t take the trouble to do more than turn you down, Be sure they know you as well as you know yourself, They do not pay salaries without study and careful con- sideration of those to whom the money is paid. Passable showing does not count in business. Excuses are not accepted for long, and don’t go down the first time even. But when you ask for a raise, or a better position, and the other fellow gets it, you may be sure that the oth- er fellow was not caught napping or shirking. Do not help yourself down and out. ‘‘The highest-rater Invigorator.’’ BIREWINGICOR For Sale bv all Wholesale Druggista Fire Insurance for Druggists Exclusively Quick Adjustments, Prompt Payments, Large Savings DRUGGISTS INDEMNITY EXCHANGE, St. Louis, Missouri. “Licensed by the Insurance Department in the State of Michigan.”’ H. W. EDDY, Attorney-in-Fact. Satisfied Customers are the foundation of our business Good Merchandise and Prompt Service have strengthened this foundation Heystek & Canfield Co. Jobbers of Wall Paper — Paints — Factory Supplies ggg area « pniaaseiie December 6, 1916 MI . ee has ot CHIGAN TRADESMAN Pharmacy. nce aan ve words “temporary ab 43 Muskegon, D a ot as definitely limitin: the WH ES V ee RT ° , . . : ‘ly limiting “ide aes c. 5—The following time during which the re the OL ALE DRUG PRICE CU Pharmac opted by the Board of druggist may have charg acai RENT ber, i. caged opines in Novem- oars to a certain ee or eck Prices quoted are nominal, based on market th o extend the a r, occasionally, : 8; A . e da ileges and enlars ne PEIV- ally, to a certain i on M y o1 issue fe ck enlarg Regist oe sae use- versely he as ' prohibiting ES oe pL rhe 17@_ 25 ised arin oa = a0 Ipecac ...... @7 aad ot ee Gan sterec ruggist independent control Carnell 17@ 25 Neatsfoot .. ‘asa mo Gon, ely 2... 5. 5 e time, place the agement of or man. OROOHG ........ 72@ 76 Olive, pure .... 25 @ % Kino “ 2S sponsibility o : ace the re-_ ; a pharmacy: Pre : @iteie 2. .e.. 6... oo Olive. pure .... 250@3 50 Myrrh ........... @ 80 sa ou oy a conduct of the oe yele te lat every pharmacy oo Murlatic eee as 85 ae _ ee oe @1 05 in charge All ahabes ee Beucy t % a of and the ane pone a eeececd 7%@ 19 Olive, Malaga, OGI% Cota .......... a 70 see itis : 1acy laws noe ye dire j JIXE rete eee eee 80@ 90 gree ’ 2 Opiu tt esas @3 50 the some provision récardic aed ah isiaacis ane by a registered Salghartc ose. os 2%@ ‘ Orange, asses 1 60@1 75 aan tp i @ 90 ihe store in charge af the ic. Nene construes the i Board of Pharmacy laxtarie) 2... 15. 82@ 85 Origanum, — “as ae ike @2 75 ruggist or Registered Assi gistered rase “under th i : Origanum ee foe @ 70 cn S15 d Assistz i Spada pes of and € su- Ammoni P », com’l @ 7 ing the leone sistant dur- rected | and the store policy di Wat a ennyroyal 2 25@2 50 Registered P ary absence of the Ce to mean tl ee er, 26 deg. ..8 @ 12 Peppermint : Paints gs d Ph: ec lat ever _ Water, : 3 25@3 50 sence | harmacist, temporary ab- oer must have a registered y phar- Water YP deg. ..5%@ 9 OS pure ... 18 00@20 00 Lead, red dry .. 10 veing left for eacl cist actuall erec pharma. , deg. .. 4%@_ 8 Rosemary Flows 1 0 Lead, whit @10% denne ach Board t actually employed Carbonate ... San S$ 150@175 Lead, white dry 10 10% ine. Some have ruled that it O er or manager. either as own-. Chloride < uM @ 16 enwned l toed, white oil 10 Sree not exceed an | must woe @ 36 oe et 11 50@11 75 chre, yellow bl L sou ad 2 10Uur or ele ? Sassafra 4a Ohne walla 1 @ 1% Registered Pharmacist i oye Balsams Sa aateae true 1 25@1 45 Putty’ yellow less 2 @ ‘3 ah ceut ‘ his sie eg - necessarily Soda Pan Copaiba ce a Snaapaie artifi’ " Lop 60 Had Wcaae aie wm oe 2144@ 5 se eee el pa cs Dogs that No formula is req 4 Lad ee 4 2801 30 Speen oc eeee ls 1 O00 ‘ Red Vanna psn ing 4 etc. The ee f ‘-tour hours, 3 5 uire or making ee rezon) .. 20@ 5 AANSY sees eee ee 3 50@8 75 Yermillion, 5 z sah ruling will tend, in soda foams from acacia or ane oo are le ee 4 pac = oak I SP Hae — 40 Witting, : ee 50 a8 as , to relieve the sit se | All that i ac Gelatin: 77) cscs: 60@ i ‘pentine, bbls. @ 5 Wihttne a 5 regard to the scatcity of cis eT ecetsany 3s to disso! iccion oS one ce on a oh ieee 2@ 5 help, ee scarcity of registered little of tt s » dissolve a erries Wintergreen, yang 63@ _ 68 . Prepd. 1 60@1 7u egistered druggi he substance in tl Cubeb Wint r. 5 50@5 7 be eompioye ists may now a : in the soda ; ciscucccs C0 @ 7 ntergreen, awues I yed in many insta syrups, using enougl i oan . wo — reg nces wh 3 5 ugh to giv 4. fone |. 15 @ 20 aipssstes 4 00@4 25 -\rsenic egistered pharmacists we ere sired amount of f oe te a Detebin eee 8 @ 15 Wintergreen, art 1 75@1 $5 Wee Vit i 9@ 1 ly required. T : re former- of foam. In the cas ¢ rickley Ash ; Wormseed r% e Vitriol, bbl aa we season = The registered druggist gelatin a little heat may 1 case ot --»» @ 30 Wormwood .... See a ao Vitriol, less ie 16 are > >: . 2 7 ) > . . eee ea ‘ LY 25 cot eee ee “oS jeapeniaes may to make the solution a . Barks Potassium Hellebore, White, 8@ lv nor alc sae arcotic drugs, be : 2 snoulc assia (ordina: powdered : oe en oe, nor make re- « aera to the water before the ne (Saigon) 001 oO Hichimais can 5 GStEe OS te Fowder - 300 so ened ae ases and sales as re- se and flavor have been added. We Se a te 30@ 35 Eromiae ae 1 ios ce Ses oe as 0%@ is aw. yelieve the aver: : ; Soa c) @ 30 Carbonate ..... Setui ulphur Charles S. K average quantity used i Gt Gena> = 8 —sCu«séséHGctc 1 60@1 75 olution, gal. RES . ; s S. Koon, Sec’y about an i c S0G co. powdered ..... 60@ 65. Paris « -- 16@ 2 Ruling i y- an ounce of gelatin t Ce 23@ 25 Chlorate ran’r g 2 S Green .... 371 ‘ 8 n regard to “tem lons of iy 5 o two gal- Chl » granr 80@ 85 of %~@ 43 : - : s of sy 5 is orate, xt eee? porary ab ene lise For acacia, the figures Licorice Extracts pow a & aa a Ac Miscellaneous oo 10 reads in part: “A regis : inp le oe about two ounces [Licorice powdered 50@ . eye ae 4 50@ 60 oe Wdowese 85@ 95 ggist may be i gum (previou a Permanaganate ae | lL 9 the purpose of a mater) fo 4 eallda A as im Flowers Do ae we 00 Alum, powdered 7 12 ing or retailine dr = ” up. i ee 1 40@ Prussiate, : ground ailing drugs, medicine —_++>—__ Chamomile gt oS Gee Gana oa 11@ 15 0 s an (Ger. Sul b 4 5 ee any pharmacy, drug ae Easy Diagnosis cease (Rom BA 60 oe ey oe Ga co 3 in Ww : : trate ......., ne ane we cen uich drugs, medicines A Kansas man wrote t A nats Borax xtal or =". s are compound d : rote to his news- Gums Manet, 2.002. ) : tailed under the ed or re- paper and asked: ‘“What’ Acacia, 1st Blood, powdered wale | Needs ... 10@ 15 a ee oer wad fe with sav 1 cot hat’s the matter Acacia, 2nd 71127! ie 60 Calamus ae we 25 Cantharades us on : i ea Ee earns pharmacist [ oo hie 1ens? Every morning when ‘Acacie e@ ’ ° ‘ 3 een ee o a 35 Ruling Ip section 16 of & : : eeled over to rise no more.” aor con Pow) ae yi an. ee ses 20@ 25 oe a aide 6 50@7 a macy e o ue L a singer, Jamaice 204 35 assia Buds = macy law, the Board of Ph Pe a which the editor lied: lees ee ee ce SUE co. en ee @ 40 armacy Phew : replied: 4 ; ow.) 40@ 50 : ca, Cloves ey’re dead.” safoetida .... 1 W0@1 powdered ...... sig 36 Chik Pec _ 30@ 35 Asafoetida, Powd @1 10 ae en pow. 7 50@7 70 a i oor 6@ 8le : : 2a, rr) . 1 Dy noe oa 1 15@1 25 Licorice nee 3 25@3 bo Henin iw tv Camphor Powd. 1 30@1 50 Licorice, powd. ae = ae Hydrate — a i; eee Ba eri ie eV% ov Gan. eo, ne 98 ae powdered 306 35 Cocaine ....... . non ia . LAC wee eesrceee P 4 S Coco: a . e Bae. powdered se ae pone, vow 20@ 25 pred nee . 6U@ 70 O 1 Hind... 0022.4. 70m auills tees extri =-4 5 Sholtad g 15 00@15 20 oo ce 35@ * - wae... "0 7 Dees cece. pay Ga, Sauills ped over’s Powder — ~, a e Tragacanth 2 50@3 Valerian. Soa. ae 5 ll powdered 5@ "i 1e Tragacanth powder 2 25 5 Epsom Salts, bhi @ 2% Turpentine .. fe. Pe Seeds a Salts, less 3@ 7 erie 5 Anise : ore fesee gece oR 25@1 i IS@ ....226-. 20@ 25 Ergot, powdered 50 Now : Leave Anise, powdered mm pe Wee ee on display in our sundry ro aa, Buchu : Hird, 19 ..... @S found ih ue o om, VIZ: Buchu, powdered : aoe 85 ae a, se e aa ~ 165@ 20 Sage, b 5@2 00 Caraway ...... e fe 10@1 15 Sage, er ec dae 67@ 70 Cardamon ...... 1 65 Psat full cases 80% ° S cose. 72@ 7g Celery (Powd. 4 s0@2 00 asaware, lens 10% ite Ivory ¢; Sage, powdered 1 56@ 60 Cance io) 80@ 3 Glauber Salts bbl @ 1% oods py BIGE «=... Mie NE oh cuccese 4 99 Glauber Salts less 26% done eg 40@ 45 F eric 2@ 30 ane DrGWH ...-. 13@ Leath : Senna, Tinn. pow. 50@ 55 FAX oso. © Gee wus o,f 1 POSE 5. 18@ 29 Flax, ground .... va a te ...... 15 25 er Goods in Gents’ Hox, gidind soc" te iy Clue, white “eed” 18@ ets - Olis Foun pow. 19@ 15 asemn scsees 58@ 71 Almonds, Bitter Voteha 20 12 Me cicsccc us ; We... , z Be wecec sees “en a ee. ep b Hand Bags, Writing Sets ante me yew ve s fodine se seese. 5 6805 91 artiticia f : . Oform .... Collar Bags, etc., Toil Almonds, Sweet o> 2. HQ 3} Lead Acetais’.... 20 25 ’ . Oe 55... lhe @ 50 LYcopdium ..... : ” ouet, Manicure ne ae te Quince ...... eis Oe 27 = Mili imitatio ei = we aess* 0o@ 15 Mace. powd red nee secs 6 vabadilla ...... i dered 95@1 itary Sets Amber, crude 1 65@ 75 Sabadilla, powd. . “e & elt laa 4 5004 1 , Yrectifie 9 K\A@? TF Lic. Gk 4 Saw ee ss 5 Smoker’s Articles, G Anise 'svnsense+ 2 00@2 23 Sunflower ....... 7@ 19 Nux yomca Ng rticies e sergamont 8 00@8 29 Worm! cca @ 2; Nux Vomica, pow. @ 20 9 en Cajeput ... ly de evant .. 150@175 Eepper, black @ 3 C eral Novelties cs os 2 O23 50 Tincture i reat wae il é 40 ‘astor Ce a 7 ep pk v s 4 itch, Sade - ut Glass Cedar Leaf — i 361 60 Acomite ......... @ 5 Quassia re y + 15 St Sees -- .+. 90@1 20 Aloes ......... @ 7 Quinine .o..-e.s- sO 78 e eee 4 Monica ps ochelle Salts ... = << ationer B ° aaa 1 85@2 00 Asaf, Lette eens @ 75 oo ° alts i 48@ 50 Out 2... Asafoetida .... ay ae Saccharine oz. Y> ooks, Bibles, Games eo Shor ....,. | 5 ee 25 Belladonna eas . a a Peter .- oa is otton Seed eo gees oo sonzoin a 5 Seidlitz Mixture . a Croton Ajeet es 1 35@1 45 Benzoin Com 0'd @1 00 Soap, i. - i © Cupbebs «oes c @1 00 Soap, mott castile 20 ib Tig eco: 25@4 50 C ape on” @1 50 : Ps ou: 1 75@2 00 cee areas - oF. on oe : Poosntes _-.-. 1 es 25 Cardamon ~. .. = white castile “ Hazeltine & P e Juniper Berries 15 00@15 20 Seren. Comp. g2 rs less, per bar @ 8 er ins Dru Juniper Wood ..2 50@2 7 Gatechu ........ 60 Soda Ash ...... 4%@ 10 0. Lary os oe ol 2 oc Su cdas @. 05 ae —e 24@ 6 lL yard, INO, Eo .....; 85@ 95 Solchicum ...... @ 5 oda, Sak ...... 1%¥@ 56 Wholesale Druggists Grand Rapids, Michi Lavender Flow.” 5 0006 95 Cubebs oo... @ 75 Spirits Camphor | @ 76 » Michigan co ae Gime cin @ M Balohue gabe. “SS Pihaced. Dolled Hbl. ot a gs eee. eS Linseed, bid. less 1 06@1 11 Guaiac «4... oa? Sees te” 80 inseed, raw, .bbl suaiac, Ammon. @ urpentine Ven. 50@3 po a tet eS S.8, Vee ee 30 @1 10 Iodine, Colorless os Witch Hazel ..... 65@1 00 Zinc Sulphate ... 10@ 15 MICHI GROCERY PRIC GAN TRADESMAN { December 6 : These quotati E C RRENT , 1916 ions are carefull 3 an ; y correc oa siti ce intended to be correct at time = weekly. within six hours of mailing 4 5 oe change at any time. and country — to press. Prices. however. oa | GUM MeLaughlin’s XXXX rket prices at date of erchants will have thei ; Adam Kk Jack .... 62 McLaughlin's XXXX Pp purchase. eir orders filled .. . . =. is sold to Fancy H — epsi [ ae ers uns ADVANCED ant i ” ses pene = ders ——.. SS ee 4 aeeeee . 6 @ 6% oe . ughlin & . - “wee a ADVANCED Colgan Violet “Chips _— 2 ome FL ou 1 imbt n GS ‘a I slew ec ew oe Limburger Cheese Dentyne a inceuiaa i. oF ro % % gro. bxs. 95 Roasted ..... 84@ 9 Ss Doublemint .......... eles Bross ...... 115 - 9%@10 Town Talk Plug a 64 Hum ’s foil, % gro. 85 Cc Heshey ee 62 mel’s tin, % gro. 1 43 - RACKERS ae 45 CONFECTION Vational Biscuit Sterling Gi swenvonen nn. 62 Worechouat Candy ate Brands a s Gum’ ‘Pep. oe ieund 0. . Index to Mark ke wer ie es es aa nd In-er-Seal Trade Mark r int, Wrigleys i Tori _ emma 6... 3 Pa B si Sees ckage Good 7 Columns > Trunk a jars 385 Jumbo ... Cases Baronet Bien Per doz. ac UCC 62 Jumbo, pratt Buie kee so 12% natn Wafers : owes “ Little Neck, 1 1p ee a ec, Bie Giek .........--: 3% a eo AXLE GR B Clam ae 1 25 wae Bros. Gum ....-. & Boston Sugar Stick |. 16 Choctais’ watee 7s oy EASE 3urnham’s %&% igleys 5 box lots .. Mixed Ca Fi J ele 0 a Se tee % pt .... 2 a6 CHOCOLATE i. 61 ndy Five rc meee 1 ie wood boxes, Burnham's a. steeee 3 75 Walter Baker & C Broken .... ails Ginge slock Tea Bet 1 00 s Bie 7 50 German’s Sweet | a ae 12 a wie Snaps NBC | ‘ ai Corn poe . ook Oo 12 e ise Cae 0 : Sood Shee ace aa. 35 ce eam. .5...- 13 — (Snaps wipe 1 ee os i ae cette ce cees 1 35@1 syne ag mtg . oo 14 rat oe ainties ..... Breakfast Food oe og Baney ..-:..-.- Le "* Pah, — Co. Kindergarten ........ 9 reise aes ' 30 i BAKED 8B Monb French Peas Premium, %s ......... “a FMAM .....06-....... Loyal ye dena 50 EANS Monbadon (Natural ee onsen a Meee oss 12 OY! Toast .. : i dc per doz. .... : CLOTHES LINE Minty 2... 6c 4c. 11% Saltin "St Biscuit 1 00 % en-ee, 95 | Gopseberries I : Per Paria Urcamn ne Biscu acres No. 40 Twisted Cotton 13 Se 12° Saratoga Flakes"... 1 00 : air No 1 o Cr s 3 ree . No. 2, aay 35° No. 30 re Cotton 170 Royal cuauanay ae 16 7a Crackers, NBC a 7 ieneeaiee ae 250 No. 80 Twisted Cotton 2 40 Spectal ee 10% Soda Crackers Prem. tT 00 < Standa Wo 60 Braido otton 2 46 ey Creams ...... 8 ; oe ee eee 2 rd rer ooetae 8 No. £0 eae Cotton iz; x*LO — a : Dane ep ag oo. ' 80 = , z eg “cawcvsnl ae aa SRO RE IR J f pesee: |. ON | oe FS ae @ Eee Coon 2 Specialties Kania Waters eo 3 u ng (oe 2 90 No. 60 = nh Core .... 2 50 Pail fater Thin Biscuit 00 pees en ann se . en} oe eer + . 0 8S * Au a ee Ss | an oa : preci 2 doz. box i Picnic _ ea 3 10 60 ag Cord . 3 > a eee is 2 ee Snaps 7 4 Des “ ee ackere! No. 72 eer ecesece 0 ae deals 3utter Bites .. 18 eceaneecce eee 4 ae Si ete ee Sot en toe Other Pack /! 6 : Soused, 1% tb ee 280 Galvanized Wire 100 Caramel Dice ous -o Barnum’'s - nee Goode é BREAKFA a oe 160 No. 20, each 100ft. Cuvsaenl (reaualine .. 13 a nimals .. 50 oT FO , 2 Ib. ..--seeee 275 No long190 C ettes .. 14 Soda Cr 6 ODS Tom: 4 . 19, each 106 ocoanut ackers ie ato, 1 Ib. ' 100ft. Waffl NBC Tomato, 2 Ib. :...... 180 No. 20, each 100ft. — 210 Cofty Toffy oe 2 60 6 , 2 Ib. ....--- 239 ©4No. 19. each 1 Mt. long 100 National Mints 7 wttee 15 Bul e E es Mushrooms OOft. long 210 Empire aaa 7 tb tin 20 ulk Goods vapora ik uttons, = LL Cc Re ee, ee poratet Mx 6 Buttons, i a os Baker's — Pudge. —— eee ie Animals Cans and boxes ' r ; aha tc. Mamata oo toa ert 3... 15 Atenas Ge 13 Farinaceous Goods . ‘ Quaker Britst Bsc. ooo @36 Colonial, %s .......... 41 Fudee. Choco. Peanut 14 Avena Oie atid =... i¢ wa ing Tackle Te laker recut Cove, 1 Ib yore Colonial, oo §3 Fudge. cour Moon .. 15 Beverly it Cakes .. 15 orin + 2 , LU ee zi ; j a . PLY see eecesees Flour aud Feed .- a Cove, 2 Ib. sss... @% Hershey's, is cscs : poe Cherry cress. 15 Bonnie Doon Cookies 12 a por'ed es ; Plums Hershey’s, BS scceceess 32 udge. Cocoanut .... : Bou ps, S. or M. .. 11 i Suga: Plums es oo L Honevsuckl : sao quet Waf — ‘ici ce a go@1 35 Huvler i 2---eeeee 2 leon oe Canto Cakes ers ...., 22 Sugar Co n Syrup wney, K&S Nines a TS .-.eeee ameae Biscuit 18 7 “ Flakes . No tan oa oe 1S A eed ~o = sac feng ey 15 Cecelia ce 26 7 Peas mew, WS... 55.5-- Itali ellies .. 13 Heese Tid Bita 18 a : 10@1 15 ee: 5 Ib. cans .... jay Mane Bons .... 13 Chocolate ‘Bar {cains) 20 Hides 7 Mi Early J ne ....- 135@145 Van aoe Wes .....- jg AA Pirdeies Eeous | 13 1ocolate Drops ns) 20 ides and Pelts : ee Wheat Meal y June siftd 145@155 Van a ae 18 eB ie hg Circle Cookies ....... 1 : 8 oe Wheat on Peaches Van ong 2 ccheue 36 = Pep Loukas 1 * cee Taffy oo . parse is ......... 325 No. 16 size es 100@1 25 Wan- , Is ........ ss Lozenges. Pink ...... coanut Drops ... . 4 Ralston Wht Food 18s No. i0 ‘size ‘can pie 3 25 ob ee gg Manchus ca eer s 14 neceres Macaroons — = 5 15 oe g Shred Wheat Bai 3 lic oe 1 45@2 60 an a 32 tod re ae Cracknels ~~ seeeceeee 1h visi, 38 me in — per Ib. Molasses Coco —— Crumpets severe ed a oO 5 8S, paee oo. Cream een g Post Toasties,, T.2) pouew pert as tee 125 8. 5 Ib. case .....-..-. 29 gan peugeot 18 Crystal gh = § Post Toasties. T.2 a 100 is 36 Ib case ........ ‘he Chocolates Pails Dinner Pail Mixed 14 ¢ ont Tossticn, 7% .- 379 —s. “Reaspherrics 2 75 14s, 15 Ib. case a ssorted Choc. .. s Extra Win lixed .. 16 rridge R ee oe. 23 Ama ieee) 2D pay e Biscuit 5 Standard a 4s @ % TB seeees 7 Champio Caramels .. 16 — oa Fingers .. i6 8 Standard .....+.. 8, Ib. case . Rcd. : “ig Cakes - $ Parl satin Statloped Gems --” i Choe. Chips, ‘Bireka’ 2) Fir Newtons s.c.sc. 16 Parlor, § String, woe 1 ae gl apa ea 16 clipse, Assorted... i: vee ee jamb 13 ec ‘ r arlor, 23 Ib. mk Aka lat .. 2 50 Bulk, barrels ..--..---- 16 Ideal Chocolates .... 15 irostoa coanut Bar 15 Med. Red ey 00@2 10 Baker's. Brazil Shred 15 Klondik s .--- rt ee an Pink pon coagoa 1 40@1 60 70 5c¢ pkgs. — Shredded cae Chocolates 21 roe — Sqs. .. 14 cece ee eee be eee 8 rehouse, 23 Ib. co. @125 36 case 260 Ni eeceecesceceee 21 wala ..0.... as a Pp cueincekic. Sardines 16 = ae st ce ce 2 60 a oo ela oe 2 aioe Pshooay Icea : utter omest “48 aS 4 25 per case o " Coes Choc Carscsls 21 Gincer Game Pina, 16 Petroleu / 5 . BSP veer seer cee hoe C zinger G : etroleum Produ ; Domestic, % eave 495 Bakers Canned, doz. 7 4 Peanut Lemon a 12 eee Met oe ccccce os eT oa corner nes emon T se cene ee - Pe rn ate i 30 aie os, = NUTS—Whole ioeon cae ceentee 20 MO. 3 o---n-senrsennes Se el Mons Gane, 2 oe so Guatemala Amt. a ee oaks 12 CANNED GOODS Fancy .. sareeensers- 25 monds, California Mary Ann es .. 25 * %s, 4 doz. in case — hee 28 soft shell Drake Masehicet thoes 8 Ib. Stand: es, 4 doz. i nee Java Brazils .. ..@20 Melody Cakes Pecans 22 ete c eee ceeececseres ndards .. is, 4 doz. m case ... Private Growth ecm da a hd 14@18 Mol ¥ Cakes) .,... 20 , z. in case .... Mandling ....... Hace 3135 ol mia ks |. at NBC 7 eae Iced 14 cniaer's SA TSUP Aukola ....... a a oe se ety, Oatmeal oo -- + ee accra es % pints 1 40 Mo. 2 Walnuts, eaaeeae 4O18% ia crackers i" a aie r 0. 10 er’s pints ....---- 2 Short Bean a able nuts, fa Penn S ssseseee 12 Ac CHEESE 40 Tong Bean ........ - 27 Pecans, co BOis Picnic a apes by Acme a--sees eux TO 8. a oe ee ee 2. | lea aE Red Kidney ...... 95 Brick ...... @28% Bogota No. 1 Spanish SI Past Ge ue Wrapping Paper as ." ~\ onl eae 24 a es Priscilla Cake ...... 10 - pare nn hh 3 qed sume SS @ 9% isin Cookies ...... Pineapple. ES 2 o. eee ee Market. SS al Pusat Va. Shelled aor ea ee is Edam ......-- ep oe pot Market, Strong ae eee Royal Lunch ....., “ a FLAV 8 anilla Wafers ..... 12 AVORING EXT ca - we eae anaes Bulk. Fo 9 45 er ure nc who L ae 1, % os. ——— Bec Plain’ a flavor 75 20 lb 10 NB a’ Square oxeS WN . 2) 1% oz SGhescaas 90 Cc. Fancy [fo Oe. «6X6 1 . pails ...adv gavare NS eR AB i foe Wee eee dane 1. cs ae le , 2% oz. Taper 5 ae eee lls, : |. Drenmits Soda Crack ae = 7 ae som, eae cee ae a ae eaves 3 fi. 4S Warne: teeate mium Sod ers 9 oe 2 00 : pails, per pail .. 75 sm : ba Mean, > yale F » Medi Saratoga Fu as .. Pp peneless , per pail 1 Haw oked Meat: mah 00 ormosa um .. 25@ lakes see- 10 No. 1 ne Lemon Jell-O ee 25 H s, 14-16 Ib: 8 Mace fits For , Choice 28 sees. 1 2, am : 18 » § Ibs. -- 1 85 mosa, 32@35 Oyste 15 No. 2 % OZ. Panel Assort 3 io 16-18 Ib. 1 14@19 No i 100 Iba |... 1 56 Fancy aalee Dand . » 1M i ed C doz s, 18 8 @ No bs Engl! @60 N BC Oysters ... No. 4, 2% oz. Panel 1 13 Lemon (Straig! Li a Ham, dri 2 tb. 17 o.* No. 1 46 iba 15 59 COongou, op Breakfast a5 © oe os No. 3.2% oz. Panel 2 00 Orange nena (ade aoe ed beef 1, 10 Ibs. ae 6 70 Congou, Medium .. 25@30 geen oz. Flat . Taper 1 75 Raspberry ( ll 9 so SNe’ Hain. 29 @ 10 ake Herring ongou a .... $646 seeeee 4, SoeGe i Se Str; ‘ alifornia He 30 0 Ibs. errin , Fancy . 30@35 Adora ,SPeClalties 9% _FLOUR AND FEE tu Ghee (Stenieny) 210 a tia Hams 14 @1% 39 IDS. sees eevee a. S| “Fancy e0oee teens i i = fams_.. sete teen eeee bial (10 yas seca ses 1 00 a anor & Chocolate ae _. 2 70 Boiled o 1914@20 a Ce 235 Pekoe, M Ceylon @80 are (No oy tins) 1 00 w ing Co. ie Say 2 70 Minced Han 29 @30 Ce 58 Dr. Fakes Che one Posting (No. 202 Ti 209 Purity Pat ell-O Ice cau Po 445 Oe te aaa ane SEEDS = —— 54 Flowery O 3. Ppa : 30035 ae 7 Rene Ca ee Torn (25¢ tins) 175 Fancy Spring ....... 9 25 Assort a ane Sausa So * “anary, Smyrna .... 18 ancy 400650 A Doone 2 50 Wizard Gr Bcc uces 10 5 Ct ed Case doz. Bologna ges Caraway a ceca ” TOBACCO Re ee 100 Wiz raham . |... 50 “hocolate (Straight) ag Bisa ...-<.... 12 @ Caraway ecw : B Fine Wincevn Brie ‘Cake Vizard, Gran. Meal 9 09 «Vanilla raight) 2 hea al 212% Cc mon, Malabar 1 38 lot Cut p pies Fruit Cake 1 00 r izard BS a apy 6 00 ee ae 3 a oo a 13" opis or ae abar 120 , Tere ase 1 45 2 Poe ee 7 cwt. 6 Le Str td ee cc ase ses 14 emp, Russian’... 45 ugle, A tional aoe of Pe et 99 Lemon (St el ta Med) G.--s----. 11 Mix sian aie ll 3 84 scuit Na. Valley City Milling 9 Unfl oo a Sone... @12 Paw US 5... Dan Patch, § and 1 to — egal subject pie ne Milling Go, avored | (Straight) : a oa oo. e co “ide |. aa — Patch, § and 16 a — EAM ce. ny oan ~ Strai y-Jell edcg Rape oo... oe: . an Pat OZ. .. = Barrels TARTAR Guana s0at 2). - 9 2 ee 10 ha 36 Fa ateh fom |. 11 52 3 or Dru ee 3 an (ch doz. ee ee st Mail, (2.4. 67 Gocce a 50 er OE aa aa 80 Ee oo te ea 115 one eee. Os 0 FE igo SLAcKING ee ia Fiosg Loos pS Fancy Seadieg 54 Bolte Meal aoe 23 90 oe ven Flavors: i _. 4 60 ump, new 24 0@20 50 Handy tics large 3 dz. 3 50 May ck ce 60 addies . - 81 ed Meal “oa ag | clrawberry, CI Raspberry Pla’ 50@25 00 Bixby’s a. ee 7a Net lower, 16 oz... 5 40 DRIED FRUITS ye fo -Higgins Millir S60 ge Lime, Pine Tauern, We g’s Feet titra Crewe, Palla gs, No ot, & oe oz. .. 9 36 w Perfe illin ELLY ¢ apple. (hie aie. slich 86 Ol : 3662 1 86 Fvapor’ed pples Tip T erfec tion g Co. % 4 GLAS s., 40 Ib 25 NU 85 jibw oz. . Sere a 9 “a pt. SES 1% bb So. Se FF ibwa, 8 ¢ 1. 87 Uvapor’ed Fancy bik @ot Golaen ‘heat Piss". § y15 32 DE in bls” Der doz. 12 Be eco 250 Maccabor, inv fare... 35 OHbwa, Tet r @9% 1 arshalls eaf Flour .. SS oz ca ee Fr J? jars 1S : 5. a © and 1a os 11 10 eattomi Watertown Wisconsh a5 ee a 19 acite, 15 es g 59 Bremen eSBODA. sag, 3 Petoskey Ghieg. "ton. 3 O0 sete teens @ Rye . sconsin MAPLEINE 20 2 , so. oxes 2 y Chief, . 2 00 Co Itron 14@16 Se q 2 oz. ee 0 4 bbis., 40 Ibs. .....- 90 eae eee cece eee : oe and Ho 14 oz. 4 00 rsican .. @ual orden Grocer C 60 1 oz hotties, per doz 3 00 % bbis., 80 1 1 60 gs, English . “4 no Ben 16 ot 5c 5 76 teen eee eee duaker, pz 0. : : ; ¥ + tees sseceeee FF) e .... Im Currant ie gee ce _ 16 oz. bottles per doz. 175 H Casings 7 welt i Red Bell. 8 foil ...... 3 84 oO 8 Gr 9 2 32 oz , pe 0: 9 hol in aoe ; panos 2 ee ee a7 foe eae cu fe a os Alispice hole Spices aoe & ©, Ge +. 192 ried, bulk oo Word ard Whea MINCE M z. 30 00 B , rounds, set tee ere F Z lspice. 12 aica ..9@10 Sweet uba, canist « D 76 ce 18%: Americé en Grocer C Per case EAT eef, middles ‘li9@20 Cloves, Z g. Garden @11 Sw Cuba, fe... 9 16 Muirs—C Peaches A ican Eagle, % oO. woes acces . Sheep ~ eee .. 45@55 C s, Zanzibar = q eat Cuba 1 _... § 6 oe ono Amerciz , mea 9 MOLA : Se ey | assia, Ca @24 Sweet » 10¢ 6 Mair ancy 251b. Ta Hagle, 4s 80 SSES U 15@1 35 Cassi nton 14@ Sa Cuba, ooo- OF ee a 7 Se ag pe es we ae Solid Dairy i dieser ie Wee. dom. @15 Sweet Burie % he fs 50 ail, .. 12” wt Wheat < chaiee — Kettle ... 45 Country Rolls .... 18%@?4 oe Cacktn @ 9% meet Euray, Se LED : = Lemon eel aoe Se GG oo ices cent. 38 ; 1 Gx oe ‘Penang @1i, Sweet urley, 8 oz... | 76 Orange. ae ooo 15 fa ‘Ss o Co. on ane a ee 32 Gunn eee Meats acd. wat eucee e* o Sweet a 18 oo : = an .. ae a ee ale Warnals oc oxti 27 ; : ef, 2 lb q xed. No. 2 teeeee @17 Swee ot 6 gr - = au ; ss 10 Ceresot AS verse eee arrels Co é oe 2 et o (84 cluster, sonar sie os BS Re ge oe” See i Mish ote ies i ee ae nose Mosesisis 4 Or i ee ae fy eenveuer n” Roast Beef, 1 1b. ... 450 Nut gs, 70-80. ...- @3t Gan te 5 76 Loose M seatels, 4 Cr ‘ingold, ¥4%s cl o. en, No. 1 cece ‘900 «Pott ef, 1 Ib. Nutmegs. 105- «s-- @SS oan wo an = usea ; 2 Wing Oun .. FO cas ed Me 2 TS Pe 11¢ .. @ Y + ave -C& = € oo Gear dealt Pe gy Ming Gece By ee eae Re Eee ae oe ener : 4@10% , %s Cloth .. : - box tted Meat, Ham ro OB : @? > Daniel p<. 2 OO 00-200 95 Basics 8 ROT Meal me Bole, OLIVES wee "°c Paes, Wuvaavian 22 PI te 80- 90 25 Ib. boxes ..@ 8 Cu ee 5 80 Bulk, 2 hr kegs 1 10@1 2 oly mest, Wag 92% Pure Peddie gly Am. Navy je % 70- 80 25 ag boxes ..@ 8% ranulated 6 Bulk, 5 ee . kegs 1 05@1 0 De cvs | Allspice, Jam: in Bulk Apple, 10 Ib [oe .. 9a ae ee gi, Red Wheat a seas 0001 10 Pave Meat aa ehhh metece eas Drouiccad Nat Laat 1 0- 60 95 a joxes ..@10 Pee Stuffed, 8 Boece es 9 Pot wr, 3o8 ... assia, Canton @28 and f ip eat, > 40- 50 25 Ib. boxes ..4@ l ite a 1 70 Stuffed, Ge sees 20 ted Tongue, 4s _ 92% Ginger, Afri m .... (26 Drummond Nat ¥en c bh alll F 14 6 Log os. ah (34s .. 3 M: African : i nd Nat. <<; G0 EVAPORATED cen Michigan oon Pon. Fee tows Cy a tone an eo a on ew Red Band ILK lees than Boe 62 Ma scsi. 5.. Sane RICE . SN bal aD per Tons mo 98 Baby ...-.-.--- oe 7 a — a ee Ge oo 2 bb: dana dive ae @m% Pepper. aa ae a4 Bie Pier and 12 aor = as o 4 Z ae oo ee eens e cs. e Go 30 apes » S | Pieiaekeus coop 65 (Less Beeson EO ee 16 02. ova. 1 35 vale does. on Paprika eons ons wo s = € So armoth, 19 25 a, megarian pp 2 Lo e. os California aeons Ds Casint Hay ou. £10 an mmoth, 19 ° rolled cee OATS arian @45 Eaten, 1f _ doz. .. 96 eae 1h | oe ee © Ett oat Wwe aks, STARCH Cima Gaiden wins rown Holland ea... 7% 50 arlots .. 14 00 on. “1... Monarch : bbls » sks. 3 60 Winest orn Clin ax, 1 2 Oz. s 4 fe ee ee oe a aes } , Sc . = gs 1. 40 Ibs “limax, 7 ¢ oo a nace Sida Ga Feed 2s Chow, 2 doz. MigHarch co ib s To aad wu Wie a Gliniae & a. 4 25 1 Ib Farina No. 1 c r Feed ... 43 per doz. .. cs. Guakien! 1s eee 6 40 ry, 48 lb. pkgs. 7% tng ie oe 47 . packa i : orn & O: . 0) PETROLEUM PRODI 9% Quaker mi Regular i Kin ae 6 66 day's Work, 7 & 14 | 6 0 en ik er, ale oo gag Shakes REI ER ye foe See : sic ve 5 Coarse Corn Meal .. L 72 erbv. 5 a : 8 inched iret rene a Ne ee He re eae Porecyen = Barrels Columbia See NG Ave, 34 6 Gloss ™% § eee oS boxes Ib. 65 3 ee ING one et pts Woe oe nee oe Gasoline |. a 5 Columbia. t dog LoL. 2 25 a Siecs hy nee 90 by i aes a = rolls 380 ason, qt i ro. 4 90 Vv Machine G ‘ uicele lareel 1 dag. a0 ilver Gloss. f Sins. .. © “i1t Pdecs eo Hom! Mason, S., per gr M & P asoline 31.9 Durkee’ , large, 1d tloss, 12 6Ibs ‘ Gola Haw 2 It ---. 90 Pearl, 100 ominy ason, % gal gro. 5 25 Capi Naphth Durkee’s, s oz. 4 20 M Ss |. 8% told Ro . 7 lb. Mas gal. per er Sapitol Cyli a oo TS Snider’ , small, 2 do 48 1 uzzy 1 Col pe, 6 and 12 aco GO Maccaroni sack .... 3:10 on, can tops o. 760 Atlanti ylinder . . ee er’s, large, 1 z. 5 00 8 1lb. packag d Rope, 4 12 Ib. 58 Domestic, and Vermicelli a GELATIN gro. 225 S ntic Red Engine .. 33.9 Snider’s, s , 1 doz. 2 40 qe Sih. gacle SOs ..-..- 6 @ 6 PY and 8 ih & 1 i , TIN Summ : gine .. ¢ mall, 2 packages eon Wa . §Ss Imported, 25 ty boy oe euie : doz. Eas a Porene Black 20.0). ae ecb doz. 1 45 ae packages oe 5% Granier Twist, 6 = Ib. 40 Pearl B ce Knox's ee small .. 0 PICKLES 35.9 Packed 60 bah [tree ai Horse wo te ane 21 Ib. z Chester ... arley Teas eeareee doz. 1 be oc a and Frases in box. SYRUPS fs. - 404 pee eee 6 and 42 cs 36 Rates 700 Knox's ee ae et woe eas SS Baw fe popes and ,10 ip Twist, 5 43 sewer eeee 0 Tinut ! On. 17 alf bbls. 9 2 2. £00 He S oseeee ees fe Jolly A Green, ee Teinute: ¢ om doz. .. : cS 5 gallon pe count 5 a See gulag ie Sad oe 35 Le me - aa 45 Split, nsin, bu. 5 50 Nelson’s qts., 3 doz. 3 75 at 2 20 Franulated, We 5k. 1 40 Sarg Wa tie | $7 Kentucky nd 21 Yb. ecg. 8 2 1 60 ee an a” Granulated, i Ibs. cs. 150 Blue Ka pss G 1 Keystone pone 12 Ib 32 Bast Indias Plymouth Rock, Phos Se 6 25 s 6 pkgs. ..140 pig” aro, No.2, 3a, 2 in Maple 1 , TWist, 6 Ib. 45 a a 84 ymouth Rock, Plain 1 25 m Beas. ...---- 2 Cuac eo Oe ie ti wee aor Gea 48 German, a aes : GRA k, Plain 90 Barr Gherkins ’ 50 100 3 1 mmon Grades Blue Karo, N 0, 216, 2 Ne rry Widow, . ewe 32 roken pk oe Bro: is IN BAGS a els ..... 7 b. sack Blue K » INO. ms Jz. 2 obby S Tb. a eg: ad Gau Trait” pariels| 70 4 Ib S sees aro, No dz.240 PF pun Roll 32 Clim ge, 12 02 5 arrels : 00 60 5 - sacks of 85 doz 10, % arrot, 12 Ib 6 & 2 58 Flak Tapioca ax, 14 oz. oe 21 gallon kegs ........ 400 60 5 Ib. sacks ...... oor fea Ware. No. 1 ____ Patterson’ Ronee @ Pe e, 100 ib. sacks Stark, A, 16 oz. ......- 23 eee ccccccce 275 28 10 Ib. a ceceee 2 a ed hah No. ea 2 30 Peaches. € Nat. Tisae 32 eo 100 Ib. sacks .. c weaes _ So oe =) oo ae serene 2 60 mat ai "=" Picnic T 6, 12 & 24 o 7 rl, 36 pkg .. 8% Sa BS wet o9 ih. a oa ca Kara No 2 2 ae 4 10 wist, >. 4 Minute, 10 om., 3 do: 2 80 lee Halt bere «+> 31 00 ». sacks Tir" 49 Red Karo, 0. 2, 2a2. 2 Piper Heid sm... & , on. 3 doz. 3 hae 15 5 gallon ke to ell 21 Red aro, No. 2% 2 zn. 2 40 Piper F sieck, 4 & 7 5 60 Laurel Teaves ... - BS ....e 5 Wars ed Karo, N 4 9dz. 390 FP Teidsieck 7 Ib 69 F Leay esc ne 15 P «. 220 56 Ib s aw R aro, NO. 5, 1 olo, 3 k, per dz foe, ee SS ee no Ee tae a ee ee to 2 Cl eels ee bialeie eo & HIDES ee 25 ’ 'D. full 0 a oe 27 Scrapple, 2 and 4 dox 3 ee ; AND PELTS = BLAVING count 80 56 Ib Solar Rock oo ee a Sherry ei 4 oe i 1% to 2 eer 9 Green, No as N LAYING CARI 90 | SAGA) .........c0 SF a 16 erent Head, — Son 33 ee 1 Giese Mo 4 ol. 20 o 90, Steamboat DS eeu Common a Gag 20 eecae Head, 1424 oz ... 44 Den 15 Cured, ae 19 No. 15, Rival ich ah 15 Soy holga Fine Gents Gane bu oF er Head, 7 7 on... & eee cas 20 Cured, No. 2 ela ae No. 20, Rover, enam’d 1 25 m, Fine ee 145 Quarts, doz. rape Punch ee Deal, 7, 14 7 93} 7 Cotton Li Galekin, greet, Na. i 93 572, Special 1 50 woo. 2 25 eaca 6 Star, 6, 12 8 Ib. 20 No A a ee 5 Calfskin, ereen, - + 8 No. 30 Golf, Satin fin. 2 a oe oo iain SAUCES 00 Standard a aad 24 Ib. 43 [mal ooo... ‘ Calfski 0. 2 26% . 808, Bi 00) «Larg od arge ana 20 ib 7%. 16 7 No. 3, 1 et .... skin, cured, N 4 No. cycle ... zarge, whole Tae aan on 2 30 Ib. .. 5 feet vee 7 Calfski , No. 1 32 632 Tou --. 200 Smée @ .... a OAs small a led Penny. € and 19 ii 3 hn ak Maat 8... 9 in, cured, No 6 rn’t whist 2 2 rall, whole ee 594 Tow ny, 6 and 12 4 No. 5, Oe , No. 2 30% Babb POTASH 5 Strips or |! ee @9 TEA Yank Talk, 14 oz. .. ns No 6, Nene Lees bu aes it os at oo 60@ t onaurne i eae Fe Lope es Medi Uncolored Jap inkee Girl, 12 & 24 Ib. = Ce ee, 12 pba i ce 1 25 wg 17% Motland Hern @ 6 Medium . an . No. 8. eet ...... oes 60@ Barreled _ Hotland Gudica 20@ a a SBT cone ATS Sebago» Liha oo sa ES a 7 1D FE@U .....-% 20 Na 1. allow Bean ‘ut Clr 27 00@28 0 Stand: bls. oe 2 50 Basket-fired Med 2 36@45 Am. Union Ser: aieo ges 5 76 a ee ce go Bel ee ze som@z9 ay M. ea oe cette a pes Ue Ba Catinn, We‘ cea ee Sp aa a la 20 a 5 Pig -..-++--- eae o Nat Nibs ancy ph a Gute ae. 4 oa oe 26 Vaueys ed. : Gicar pi Med. Fat a “hi Sifting: ie 2. areas Hap ‘Scrap, a 26 reese se taraneg Bee ae Boh He. woe BeBe pe gee Semen Rice, MANE tee coma. fi @30 SPB eats orway 4 K Ib 10 0 ’ _ pkgs. 12 Hones omb Scrap, 5¢. Bamboo. Poles HORSE RADI ellies .... Spe K, 200 Ibs 00 G s. 12@14 onest Sera p, 5c 5 76 Bamboo, oe oe oe Ge MAR BOR a nemars= 7 a a ee lee | Sake te eee ‘ee meme ooo. 8 OM Sans. "] Gea te 3 00 ngs sees by xe Mw 2 : L. oO ‘2 ao bok soccer. Ee tat Taek 16 On Boned, 10 Ib. boxes. a ple eee aa a ee 5 -¢ ta was... eg ae ae ard 16 @17,, No ao Ie Be eee ani Bee a Boe ee was 5 50 evceune is ee yaANC ‘ oe a , edi f 2 e » e 6 2 .- 70 50 Ib. ses : advance 4 No. Ping ae Choice. 36040 ted fe a Ys = é OO ‘iiladvance % No. ee ae =: 13050 crane cae - 1% Ss .- . — i Yant Shot, 5c, % gro. 5 a Bnew 28 ankee Gi #4 . & TE IM cesses cenaees 1S O86 So Sie oe S0z. t 00 eachey Scrap, | Wigs 6 00 * ce ET MICHIGAN TRADESMAN SPECIAL PRICE CURRENT 12 13 14 Smoking All Leaf, 24% & 7 oz. 30 eis Be Oe. og ccc eke 6 00 as, 7 Om. cc --12 00 BE 18 Ge. ........: ..24 00 Badeer, 3 Of. ....2-.- 5 04 Hateer, 7 OF. ..-....- 11 52 Beagmer, oC ...-+<.--. 5 76 Banner, 20c ........0- 1 60 Banner, 400 ....-.css 3 20 Belwood, Mixture, 10c {4 Big Chief, 2% oz. .... 6 00 Bie Chief, 16 om. .... 30 Bull Durham, 5c .... 6 00 Bull Durham, 10c ....11 52 Bull Durham, 15c .... Bull Durham, 8 oz. .. 3 65 Bull Durham, 16 oz. .. 6 80 Buck Worn, Se ...... 5 76 Buck Horn, 10c ..... 11 52 Briar Pipe, be ....... 76 Briar Pipe, 10c ...... 11 52 Black Swan, 5c ...... 5 76 Black Swan, 14 oz. .. 3 50 Bon White, Sc ...... 6 00 Cernival, 6 ......,.. 5 70 Carnival, % OZ ...... 39 Carnival, 16 oz. ...... 40 Cigar Clip’g Johnson 30 Cigar Clip’g Seymour 30 Identity, 3 and 16 oz. 30 Darby Cigar Cuttings 4 50 Continental Cubes, 10c 90 Corn Cake, 14 oz .... 2 55 Corn Cake, 7 oz. .... 1 45 Com Cake, be ....., a Cream, 50c pails 22 Cuban Star, 5c foil .. 5 76 Cuban Star, 16 oz. pls 5 72 Cnips, 0c .....---.- 10 30 Dills Best, 1% oz. .... 79 Dilis Best, 3% oz. .... 77 Dilis Best, 16 of. .... 7% Dixie Kid. Gc ........ 48 Duke’s Mixture, 5c .. 57 Duke's Mixture, 10c ..11 £2 Duke’s Cameo, 5c .... 5 76 orm, OC ool ce 5 76 re. © AL 8 Oe. .. 5. 3 04 er FA. 7 ef LL... 11 52 Pesnion, OF ....-.s<«+ 6 00 Fashion, 16 oz. ...... 5 28 rive Bros... SC ....-. 5 76 Hive Bros, 19c ..... 10 80 Five cent cut Plug .. 29 yO HB 10e. 3c ose 11 52 Four Roses, 10c ...... {6 Full Dress, 134 oz. ... 72 cial Hand, 5c .......- 88 Gold Block, 10c ...... 12 006 Gold Star, 50c pail .. 4 60 Gail & Ax Navy, 5c 5 76 roweer, Se 5.6... lle « 42 Gramier, 10e ......... 94 rowier, COC ...--s006 1 35 ae. of tL... 5 76 Hanme, 200 .... 4... a a2 Hand Made, 2% oz. .. 50 Havel Nut, 5c ...... 6 00 Honey Dew, 10c .... 12 00 PIOntine, SE ....ss.6-- 38 - oo 1. SP 4... ees 5 10 a: x 1. im patis ...... 3 90 Kiln Driet, 25c ......- 2 45 King Bird, 7 ov. ...... 2 16 Kine Bird, 10c ...... 11 52 King Bird, Sc ....... 5 76 Le Turks, be ........ 5 76 Little Giant, 1 Ib. .... 28 Lucky Strike, 10c .... 96 ie Redo, 3 Oz. ...--- 10 ¢ Le Redo, 8 & 16 oz. .. 40 Myrtle Navy, 10c ....11 52 Myrtle Navy, 5c ..... 5 76 Maryland Club, 5c .... £0 Mayflower, 5c ........ 6 00 Mayflower, 10c ...... 00 Mayflower, 20c ...... 92 Nigger Hair, 5c ...... 00 Nigger Hair, 10c Nigger Head, 5c .... Nigger Head, 10c .... Noon Hour, 5c Old Colony, 1-12 gro. 11 52 Old Mill, 5c 5 Old English Crve 1% oz. 96 Old Crop, 5c 6 Old Crop; 26c ......-. 2 52 P. S., 8 oz. 30 Ib. case 19 P. 5., 3 oz., per ero. 5 70 Pat Hand, 1 oz. Patterson Seal, 1% oz. 48 Patterson Seal, 3 oz. .. 96 Patterson Seal, 16 oz. 5 00 Peerless, 5c 5 cloth ..11 52 td ONO AHH ~ So Peerless, 10c Peerless, 10c paper ..10 80 Peerless, 20c .......+. 2 04 Peeriess, 40C ....s.0> 4 98 Plaza, 2 gro. case .... 5 76 Plow Boy, 5c 5 Plow Boy, 10c Plow Boy, 14 oz. .... 4 70 Pedro, 10c 11 2 Pride of Virginia, 1% .. 77 Pilot, 7 oz. doz. 1 Queen Quality, 5c .... 48 Rob Roy, 19c gross ..10 52 Rob Roy, 25c doz. .... 2 = Rob Roy, 50c doz. .... 41 & & M. oc grom .... 5 1 Rob Roy, 5c foil .... 5 76 & M., 14 oz. doz. .. 3 20 Soldier Boy, 5c gross 5 76 Soldier Boy, 10c .....10 50 Stag, 5c Stag, 10c Stag, 8 oz. glass 8 Stag, 90c glass ...... 8 Soldier Boy, 1 Ib. Sweet Caporal, Sweet Lotus, 5c . Sweet Lotus, 10c ....11 52 Sweet Lotus, per doz. 4 60 Sweet Rose, 2% oz. .. 30 Sweet Tip Top, 5c ... 50 Sweet Tip Top, 10c .. 1 00 Sweet Tips, % gro. . Sun Cured, 10c ...... 98 Summer Time, 5c .... 5 76 Summer Time, 7 oz. 1 65 Summer Time, 14 oz. 3 50 Standard, 5c foil .... 5 76 Standard, 10c paper Seal N. C. 1% cut plug 70 Seal N. C. 1% Gran. .. 63 Three Feathers, 1 oz. 48 Three Feathers, 10c 11 52 Three Feathers, and Pipe combination .. 2 25 Tom & Jerry, 14 oz. 3 60 Tom & Jerry, 7 oz. .. 1 80 Tom & Jerry, 3 oz. .. 76 Turkish, Patrol, 2-9 5 76 Tuxedo, 1 oz. bags .. 48 Tuxedo, 2 oz. tins .... 96 Tuxedo, 20c 1 Tuxedo, 80c tins .... 7 45 Union Leader, 5c coil 5 76 Union Leader, 10c OUCH 2. psec ee ewe 1 52 —_— Leader, ready ut Union Leader 50c box 10 War Path, 5c ......- 00 War Path, Pe. oa 1 60 Wave Line, 3 oz. ...... 40 Wave Line, 16 oz. 40 Way Up, 2% oz. .... 5 75 Way Up, 16 oz. pails 32 Wilda Hrutt, bc ...... 00 Wiia Fruit, 10c ....- 12 00 Wum Varn, 9¢ -.-..... 5 76 Warm Yum, i0c ....-. 11 52 Yum Yum, 1 Ib. doz. 4 80 CIGARS Peter Dornbos Brands Dornbos Single Binger =...5.-..-.. > 00 in 300 1018 ..3 le 10 00 Dornbos, Perfectos 33 00 Dornbos, Bismarck 70 00 Allan DPD. Grant .....- 65 00 Ajdian 2D. 2)... ee 08 in 300 lots ...---... 10 00 Johnson Cigar Co.’s Brand Dutch Masters Club 70 00 Dutch Masters Inv. 70 00 Dutch Masters Pan. 70 00 Dutch Master Grande 65 00 Dutch Masters 5c size (300 lots) 10 00 Gee Jay (300 lots) .. 10 00 El Portana (300 lots) 10 00 S. C. W. (300 lots) .. 10 00 Worden Grocer Co. Brands Canadian Club Londres, 50s, wood .... 35 Londres, 25s tins ..... 35 Londres, 200 lots ...... 10 TWINE Cotton 3 ply ..-...---- 37 Cotton 4:79 ...2..5..- 37 Site: 2 OW caer ees cee 20 emp, 6 PY ..-5.-ceee 22 Wiax, medium ......... 35 “Vool, 1 tb. bales ....-- 17 VINEGAR White Wine, 40 grain 8% White Wine, 80 grain 11% White Wine, 100 grain 13 Oakland Vinegar & Pickle Co.’s Brands Highland apple cider 20 Oakland apple cider .. 16 State Seal sugar ..... 14 Oakland white pickle 10 Packages free. WICKING No. 0, per STORRS ....... 35 NO. 1, per eroes ....... 45 No. 2. per ETOeR ....... 55 No. 3, per eross .... 8 WOODENWARE Baskets Busnes .....--...... 1 00 Bushels, wide band .. 1 15 Market -....,....... 40 Splint, lavee ........ 4 00 Splint, medium ....... 3 50 SplMt, Smal ........ 3 00 Willow, Clothes, large 8 00 Willow, Clothes, small 6 25 Willow, Clothes, me’m 7 25 Butter Plates Ovals % Tb., 250 in crate .... 35 % Yb., 250 in crate .... 35 1 Th., 250 in crate ...... 40 2 Tb., 250 in crate ...... 50 3 Th., 250 in crate ...... 70 5 Th., 250 in crate ...... 90 Wire End 1 Th., 250 in crate ...... 35 2 ib., 250 in crate ...... 45 3 Th., 250 in crate ...... 55 5 ib., 20 in crate ...... 65 Churns Barrel, 5 gal., each .. 2 40 Barrel, 10 gal., each ..2 55 Clothes Pins Round Head 4% inch, 5 gross ...... 65 Cartons, No. 24, 24s, bxs. 70 Egg Crates and Fillers Humpty Dumpty, 12 dz. 20 No. 1 complete ....... 40 No. 2. complete ....... 28 Case No. 2, fillers, 15 BEIS 42... .-6550..5. 1 35 Case, medium, 12 sets 1 15 Faucets Cork ined; 3 in. ...... 70 Cork lined, 9 in. .... 80 Cork lined. 10 In. ...... $9 Mop Sticks Trojan spring ...... 110 Eclipse patent spring 1 05 No. 1 common ...... 1 05 No. 2, pat. brush hold 1 10 Ideal No. 7 1 12lb. cotton mop heads 1 50 Palls 10 qt. Galvanized . 2 50 12 qt. Galvanized .... 2 75 14 qt. Galvanized .... 3 00 MIME oo. , 4 00 Toothpicks Birch, 10@ packages .. 2 00 {deal Traps Mouse, wood, 2 holes .. 22 Mouse, wood, 4 holes .. 45 10 qt. Galvanized .... 1 55 12 qt. Galvanized .... 1 76 14 qt. Galvanized .... 1 90 Mouse, wood, 6 holes .. 70 Mouse, tin, 5 holes .... 65 Rat, wood ........5... 80 Rat, spring .....-.)... 75 Tubs No 1 Fibre —..-5..5. 16 50 No. 2 Fibre .........- 15 00 No. 3 Hibre ......:.: 13 50 Large Galvanized ... 9 00 Medium Galvanized .. 8 00 Small Galvanized .... 7 00 Washboards Banner, Globe ...... 3 25 Brass. Single ......-. 5 75 Glass, Single ........ 3 60 Double Peerless ..... 6 00 Single Peerless ...... 4 50 Northern Queen .... 4 50 Good Enough 4 65 VImiVersAl § .....45555- 4 75 Window Cleaners 2 im. 2 cess eeedceeace 1 65 $0 ee es eee ase 1 85 % 10 (22.5 2.2.2: 2 30 Wood Bowls 3 in. Bugter ........ 1 75 5 ip. Bitter ...7...- 3 15 37 in, Butter ........ 6 75 19 im. Butter ....... 10 50 WRAPPING PAPER Fibre Manila, white .. 8% Fibre, Manila, colored NO, 1: Manila .. 2.66065 8% Butchers’ Manila .... 7% MEVAEE occ ccc seo ecus 10 Wax Butter, short c’nt 16 Wax Butter, full ec’nt 20 Parchm’'t Butter, rolls 19 OPW ee UP Car lots or local shipments. bulk or sacked in paper or jute. Poultry and = stock charcoal. DEWEY — SMITH CO., Jackson, Mch. Successor toM.O. DEWEY CO 15 16 17 YEAST CAKE Roasted aes ey : 2 , 5c 8 ef - 78 Dwinell-Wright Brands Big Master, 100 blocks 4 00 Sunlight, 1% doz. .... 60 Naphtha, 100 cakes ..4 00 Oak Leaf, 100 cakes 3 60 Queen Anne, 100 cakes 3 66 Queen White, 100 cks. 3 90 Railroad, 120 cakes ..2 50 Saratoga, 120 cakes .. 2 50 Yeast Foam, 8 doz. Yeast Foam, 1% doz. &5 TELFER’S toe COFFEE White Fleece, 50 cks. 2 50 White Fleece, 100 cks. 3 25 White Fleece, 200 cks. 2 50 DETROIT Proctor & Gamble Co. PION es at ccs ec 3 50 aVOry, 6 OZ. ....6 0... 415 Dvory, 10: 02. 2.30... 7 00 Star foo ceca cscse 60 Jamo, 4 Rae ag Peo cee = A - : oe Swift & Company elle sle, ° Swift’s Pride ....... 2 85 + ogg 1 tb. pkg. 24 White Laundry ...... 3 50 ? i ee Wool, 6 oz. bars ..... 3 85 Koran, 1 th. pkg. .... 22 : Telfer's Quality <<" Wool, 10 oz. bars ... 6 50 ee ee ee Tenenmah Company (1. 0 37 wane _—— tye eesiee Black Hawk, one box 8 25 ee Blossom Tea 37 xcelsior, Blend, 1 Ib. ..... Black Hawk, five bxs 3 10 Telfer’s Ceylon eee. 40 Excelsior, Blend, 2 ID... Black Hawk, ten bxs 3 00 Tip Top Blend, 1 lb. ..... AXLE GREASE Royal Blend .............< Scouring Royal High Grade ....... Sapolio, gross. lots 9 50 Superior Blend ......... . Sapolio, half gro. lots 4 85 Boston Combination ..... Sapolio, single boxes 2 40 bebe Sapolio, hand ........ 2 40 stribute y Judson i Grocer Co., Grand Rapids: penance 50 cakes 1 80 Lee & Cady, Detroit; Lee Scourine, 100 cakes .. 3 50 & Cady, Kalamazoo; Lee Queen Anne Scourer 1 80 mi yin sontuaw: Ray | y Grocer Company, Bay Soap Compounds City; Brown, Davis & Sobnine e Fi er 2 3 1 Th. boxes, per gross 870 Warner, Jackson; Gods- . ne, 25 3 Ih. boxes, per gross 23 10 mark, Durand & Co., Bat- Johnson’s XXX 100 5c 4 00 i Creek; Fielbach Co., Rub-No-More ....... 3 85 oledo a) ; BAKING POWDER RS ION oss ens 3 50 K C Doz. SALT WASHING POWDERS. 10c, 4 doz. in case .... 90 Gold Dus. 15e, 4 doz. in case .. 1 35 ad 24 lar ; — ge packages ....4 30 Q5c, 4 doz. in case .. 2 25 100 small : k 50c, 2 doz. plain top 4 50 Pcs ciara re ee 80c, 1 doz. plain top 6 75 'M Lautz Bros.’ & Co. 10 Ib. % dz., pin top 13 50 ORTONS {Apply to Michigan, Wis- i a att Td consin and Duluth, only) Special deals quoted up- Snow Boy on request. i Sy. i 100 pkgs., 5c size 3 75 K C Baking Powder is 60 pkgs.. 5¢ size 2 40 guaranteed to comply with 48 pkgs., 10c size ....3 75 ALL Pure Food Laws, both eee 24 pkgs., family size ..3 20 State and National. ieee 20 pkgs., laundry size 4 00 : Naphtha Royal Morton’s Salt 60 pkgs., 5c size ....2 40 Per case, 24 2 lbs. .... 1 70 100 size .. 98 Five case lots ....... 1 60 a. ee %tb cans 1 85 6 oz cans 1 90 SOAP nae Queen Anne %lb cans 2 6@ jou Sak a c packages ...... 2 40 % i> cans 3 76 24 packages ......... 3 75 itd 430 [Apply to Michigan, Wis- cans 48 consin and Duluth, wert Oak Leaf 3tb cans 18 0@ Acme, 70 bars ...... 305 44 ie 51> cans 21 6@ Acme, 100 cakes. 5c sz 3 80 oe Deemer caress ee. 3 7 Acorn, 120 cakes 250 100 5¢ packages ..... 3 75 FITZPATRICK BROTHERS’ SOAP CHIPS BBLS. White City (Dish Washing). . Sea esiceceoscuss.:: O10 IDA... Le. Tip Top ye ao No. 1 Laundry 88% lpg DR Geese cincesccssee sect. ce... 200 IDM. 2-5: PRICES Palm Soap BS% Ory . 210.66... pieecsssec.s.-800 IDS... “SEND FOR SAMPLES The Only Five Cent Cleanser Guaranteed to Equal the Best 10c Kinds 80 Cans..... -$2.90 Per Case SHOWS A PROFIT OF 40% Handled by All Jobbers Place an order with your jobber. If goods are not satis- factory return same at our expense.—F/TZPATRICK BROS. Economic Coupon Books They save time and expense. They prevent disputes. They put credit transactions on cash basis. Free samples on application. TRADESMAN COMPANY, Grand Rapids, Mich Z facet gy pr cst ¥ , ae ‘ pancetta ¥ a i i : 4 MICHIGAN TRADESMAN BUSINESS-WANTS DEPARTMENT 47 Advertisements inserted under this head for two cents a word the first insertion and one cent a word for each subsequent continuous insertion, No charge less than 25 cents. Cash must accompany all orders. i BUSINESS CHANCES. For Sale—Stock and fixtures of the ‘Williams Grocery Company, Big Rapids, Michigan. Apply H. T. Stanton, 18 Mar- ket Avenue, N. W., Grand Rapids, Mich. 671 For Sale—Stock of hardware and imple- ments, inventories about $4,500. Only stock in town of 500 population in good farming community. For particulars, write C. A. Stockmeyer, Caseville, Mich. 67 For Sale Or Exchange—Good, complete and up-to-date meat market and resi- dence; old established business. Would exchange for small stock of groceries, small farm or take a residence in Grand Rapids. O. M. McLaughlin, Nashville, Michigan. 73 Business Chance—Fine location center of village of Wayland, Michigan. Store building and small general stock. Lot 100 by 200 feet on Main street. Large barn and warehouse. Unsurpassed loca- tion for general store, implements and garage combined. Property forced on us and we cannot hold same long. Will go at a bargain. Cash or will trade for improved property in Grand Rapids. Ad- dress Commercial Savings Bank, Grand Rapids, Michigan. 674 For Sale—General merchandise stock of goods located in a good farming town in Central Michigan. Some one can get a bargain by writing to No. 675, care Michigan Tradesman. 675 For Sale Or Rent—Good store building with living rooms above. Barn in rear. Well located on Main street, Kent City. A good live town. Excellent opportunity for general store, hardware or furniture and undertaker. B. N. Keister, Bell Phone 87, Sparta, Michigan. 676 For Sale—Drug fixtures, 66 feet of oak wall cases, glass doors, suitable for gro- cery or candy store. Write Ward E. Davis, Grand Ledge, Michigan. 677 Davis, Grand Rapids, Michigan. 677 For Sale—Complete set of fixtures for grocery and meat market in small town. Price $400. Would cost $800 new. Box 114, Boyne Falls, Michigan. 667 Must Be Sold At Once—Stock of cloth- ing and furnishings mm a live Minnesota town of 2,500 population. Best of reasons for selling. Good proposition for live one. Stock about $3,800. Fine commun- ity and large territory. Address Box 303, Princeton, Minnesota. 670 For Sale Cheap—Cigar factory con- tents. Only one in the county. Good country trade. Owner wants to retire. Apply to Havana Cigar Factory, Nevada, Missouri. 69 For Sale—General store, 12 miles south of Richmond, Indiana, at Kitchel, Union Co., Indiana, on Chesapeake and Ohio Railroad in a wealthy farming commun- ity. Only store within 444 miles. Gro- ceries, dry goods, boots and shoes, paints and hardware. Invoice $4,500, annual business $12,000 to $16,000. Will give terms or gocd discount for cash. Post- office in connection. Business can be doubled. If interested it will pay to in- vestigate. Jos. Foutz, Kitchel, a For Sale—One gasoline engine 18 horse power: Olin make, Buffalo, N. Y. Very good order. $225. Philip Deuchler & a Lyons, New York . Cash For Jobs—Odd lots, surplus stocks such as drygoods, novelties, ornaments, beads, buttons, braids, cotton and silk piece-goods in fact merchandise of every description. Immediate action. Send samples. Mdse. Clearing House, 41 W. 17th St., New York, New York. 653 Grocerymen Attention—Send 25 cents for copy of typewritten letter that will collect 50% of your book accounts, at once, and place your credit system on systematic basis. Not offensive, but ap- pealing. L. D. Hartzler, 1401 So. Main t., Goshen, Indiana. 654 A salesman with eight years experi- ence selling refrigerators would like a similar line for New England states. Can furnish best of references. Address No. 656, care Tradesman. 656 For Sale—One market refrigerator size 10x12. One office safe, meat racks, trays, clocks, standing desk and platform scales. For particulars address W. A. Coleman, 108 Eleanor St., Kalamazoo, Michigan. Telephone 106. 662 For Sale—An unusual opportunity to purchase an old established undertaking and picture framing business in best city of 5,000 in Southwestern Michigan. Coun- ty seat. This business is in first-class shape and equipment is of the highest class. One competitor. Best location, cheap rent. Address No. 665, care Trades- man. 665 CASH REGISTERS—We buy, sell and exchange all makes of registers, also re- pair, re-build and refinish all makes. Let us quote you price from Vogt-Bricker Sales Co., 211 Germania Ave., Saginaw, Michigan. 646 For Sale—Hardware and grocery. Only hardware in town. Cash trade. Large territory to draw from. New stock. Will sell one or both. Address No. 648, care Tradesman. 648 Want—To hear from owner of good business for sale. Send description and price. Northwestern Business Agency, Minneapolis, Minnesota. 42 Mr. Merchant: Do you want to sell your stock? Do you need money? Do you want a partner? Do you want to dissolve partnership? Do you want to increase the volume of business? Do you want to cut your overhead expense? Do you want to collect your out- standing accounts? If you are interested in any of the above questions, write, wire or phone us for free information at our expense without obligating yourself in any way. LYNCH BROS., Business Doctors. 28 So. lonia Ave., Grand Rapids, Mich. For Sale—Grocery stock and real estate in a place where business is established. Enquire P. O. Box 29, Grind Stone City, Michigan. 28 Wanted—Dry goods or general stock in exchange for 200-acre stock and grain farm in Lapeer county. No. 631, care Tradesman. 631 Retailers—Manufacturers—Surplus shoe stocks, slow sellers. Highest cash prices paid. Drop a line to A. M. Sacks, 19 Albany St., Boston, Massachusetts. 619 Wanted—Stock general merchandise, clothing or shoes. State size of stock. D. H. Hampton, Macomb, Illinois. 621 For Sale—Canning factory in Branch county, equipped for canning corn, toma- toes, apples, etc. Capacity 10,000 cans of corn per day. Good location, plenty of help. No better section for sweet corn in Michigan. Will sell very cheap if taken soon. John Travis, Union City, Michigan. 622 For Sale—Very live and progressive de- partment store in a good city of 65,000 doing an annual business of $60,000. All clean staple merchandise, no dead stock. This store is making money for the owners, but owing to disagreement store must be sold. Present stock about $30,000 but can reduce to suit purchaser. Ad- dress No. 566, care Michigan Tradesman. For Sale Or Rent—New corner store Merchants Please Take Notice! We have clients of grocery stocks, general stocks, dry goods stocks, hardware stocks, drug stocks. We have on our list also a few good farms to exchange for such stocks. Also city property. If you wish to sell or exchange your business write us. G. R. Business Exchange, 540 House- man Bildg., Grand Rapids, Mich. 859 Drug Store Offered—-Discount. ‘Sales about $10,000 year. Gem Drug Co., Hud- son, Kansas. 598 Stocks Wanted—Write me if you want to sell or buy grocery or general stock. KE. Kruisenga, 44-54 Ellsworth Ave., Grand Rapids, Michigan. 304 The Merchants Auction Co., Baraboo, Wisconsin. The most reliable sales con- cern for closing out, reducing or stimu- lation. Write for information. 585 Safes. “Opened—W. L. Slocum, safe ex- pert and locksmith. 128 Ann St., N. an Grand Rapids, Michigan. 10 ~ Will” pay cash for whole or ‘part saan of merchandise. Louis Levinsohn, Sag- inaw, Michigan. 757 HELP WANTED. Wanted—At once. Experienced meat cutter and sausage maker. E. D. Hughes, Pentwater, Michigan. 640 Wanted—Girls and Women. Steady to beginners with ad- board with all a day Room and work: $1 vancement. For Sale—Drug stock and fixtures. In- ventory about $3,500. County seat. Large territory. Several special agencies. Own- er retiring. Will sell or lease building. Terms easy to right man. Address Box 1028, Gladwin, Michigan. 637 Opportunity Of a Lifetime—Have made nearly $18,000 in about 2% years, but owing to the fact that I am going into the wholesale business will sell my stock consisting of dry goods, men’s and wom- ens’ clothing, furnishings, etc. Will in- voice $16,000 to $18,000 . Stock and busi- ness will stand _ strictest investigation. My business in 1915 nearly $40,000. Rent $75 per month, long lease. Will make right price to the right party. Address No. 635, care Michigan Tradesman. 635 Turn Old Merchandise Into Cash—Con- serve your resources. Sell your out-of- date dry goods, clothing, shoes, ready- to-wear goods, etc. Information cheer- fully furnished. Highest possible refer- ences. Joseph Landau, Commission Brokerage, 2004 Beaver Ave., Pittsburgh, Pennsylvania. 636 General Merchandise Auctioneer—Ten years success closing out and reducing stocks. Reference any reliable merchant in Cadillac. Address W. E. Brown, Cad- illac, Michigan. 530 Auctioneers make $10 to $50 per day. How would you like to be one of them. Write to-day. Big free catalogue. Mis- souri Auction School. Largest in the world. Kansas City, Missouri. 624 Iron “Mining Lands ‘For, Option—I have the most attractive proposition in un- developed mining lands located in Iron county, Michigan, upon which some ex- ploration has been done by open pit work, showing ore of high values. For in- formation apply to James T. Healy, Houghton, Michigan. 657 Wanted—Good shoe repair man to take charge of repair department in large shoe store. City of 50,000. Must be good work- man and one who has good sole stitching machine. Address No. 659, care Trades- man. 659 For Sale—Only steam laundry in city of 5,000. Well equipped and doing a good paying business. Steam Laundry, Beld- ing, Michigan. 66 Stores and Business sold and exchanged. No matter where located I bring buyers and sellers’ to- gether. If you want to buy, sell or trade any kind of business or property, any- where at any price, write me. Estab- lished 1881. Bank reference. Address Frank P. Cleveland, 1609 Adams Express Bldg., Chicago, 655 Places—Bought, building in one of the best towns in modern conveniences, including the use Southern Michigan. Modern front, fine of the laundry, at the company’s board- location, excellent opportunity for dry ing house at $3 a week. For information goods or general store. Wood & Wood- write Western Knitting Mills, Rochester, ruff, Athens, Michigan. 601 Michigan. 502 For Sale—Stock of general merchandise POSITION WANTED. in good Northern town. Can reduce stock ae : : to suit purchaser as owner has bought Position Wanted —~General Store man- half interest in a manufacturing concern ager will be open for a position Jan. i, and must look after it by April 1, 1917. 1917. Eighteen years experience in gen- For further information address No. 607, eral merchandising. Can furnish A 1 ref- eare Michigan Tradesman. 607 erences from my _ former’ employers. Would like to connect with some sood For Sale—Cheap if sold at once, Stevens lumber company in Upper Michigan or No. 12 refrigerator, 7144 x10x10 ft. high. Cannot tell it from new. Lock Box 103, Thompsonville, Michigan. 663 Northern Wisconsin. Could arrange to come at an earlier date if necessary. Address No. 661, care Tradesman. 661 This Biscuit cases, cents, Make Your Customers Happy by telling them how to be independent of cooks and servants by serving hredded Wheat with milk or cream, or other fruits—a whole wheat food ready-cooked and ready-to-serve. So easy to prepare a delicious meal in a jiffy with Shredded Wheat and milk to work on, to play on—for youngsters and grown-ups. sell the biscuit and the fruit. is packed in odorless spruce wood which may be thereby adding to the Made only by The Shredded Wheat Co., Niagara Falls, N. Y. You easily sold for 10 or 15 grocer’s profits Srey LS Re 48 MICHIGAN TRADESMAN December 6, 1916 NOVEL WINDOW DISPLAY. The best advertising is that which strives for the unusual. Something which will make people stop, look and listen will make sales if the ar- ticle thus exploited and the price are right, A candy store in St. Joseph, Mo., recently hit upon a plan as unique as it was successful, and while it may not be readily adapted to the needs of every one, the fact is em- phasized that the most common-place subject used in an unusual manner is almost sure to secure good results. There was a special sale of choco- late drops. The back ground in the window was lined with gold colored satin and was banked with quantities of goldenrod, then in its full glory. In front was a large covered box, the lid sloping from back to front. This was covered with red satin. In its surface were cut six holes, each just large enough for a boy to thrust his head through. Meantime the proprietor had hired an even dozen of bright colored boys to help him out on the occasion. These were divided into two sets. The first were seated under the great box cover with only their heads show- ing above its surface, while the other six were a reserve force to take their places when they became weary. The striking effect of these six heads, motionless save for the rolling of the eyes from side to side, soon drew a constantly increasing crowd, and the sidewalk was blockaded for three hours. The interest in “Chocolate Drops” was one of such a nature as not to be readily forgotten, and it is safe to say that the small cost of preparation and extra help was speedi- ly returned during the day, while the pleasing impression of the novel dis- play would return every time passers went that way, and with it many more calls for “Chocolate Drops.” —_+++>—____ More Evidence on Open Can Spoilage The old theory that as soon as a can of food is opened, it must be emp- tied from the can, lest it spoil and de- velop ptomaines, is being rapidly dis- proved. More than once the Nationa! Canner’s Association has warned against it, backing its adyice with scientific facts, and here is a chemist in the employ of the Stecher Litho- graphic Company testing materials and reaching the same conclusions. In his report he says: “T had the following canned ma- terial for investigation: Pineapples. cherries, peaches, raspberries, salmon, tomatoes, lima beans, peas, succotash, soup, pork and beans and sauerkraut. One half of the material was placed in an uncovered dish and the rest left in the can, the temperature of the room being about 70 to 72 de- grees Fahrenheit. “In carrying out this investigation I had two things in mind, one being to see if the material decomposed any faster in the can than in dish; the oth- er being to see if the percentage of acid increased in the material after being opened, this giving some idea as to whether more tin dissolved than before can is opened. “T took the acidity on opening cans and again at the end of two days and the results were about the same, no apparent change could be noted other than the can had rusted slightly where contents had been removed. By the end of the fourth day most of them had decomposed and become moldy, and I noted that both portions looked the same. “From these results I would say that the material decomposes just as rapidly in one kind of a container as another, and that up to the time of de. composition the acidity remains about the same, and I do not see how more tin can be dissolved after the can is opened than before. “Next I took a can each of salmon and tomatoes and divided them into three portions as follows: One por- tion I left in can, another in an un- covered dish and the third portion in a covered dish. The idea being to find out if covering the materiat after opening made any difference. I found that the three portions acted the same and gave the same results as above. “T also took another can each of salmon and tomatoes and divided into portions as before and placed them in icebox, temperature of about 45 degrees Fahrenheit, and at the end of one week all three portions were in a wholesome condition, and the acidity of the three portions of tomatoes was about the same as when the can was opened. The only difference that I noticed was that the portion in the uncovered dish had dried out some- what.” The chemist took the matter up with the Department of Agriculture at Washington, and in its reply the following was stated: “There is no provision in the Food and Drug Act which requires a state- ment that the contents should be re- moved as soon as the can is opened, to be placed on the label. From the work just completed and the informa- tion I can get in going over the liter- ature I give my opinion in the matter as follows: “Tradition has it that as soon as a tin can is opened, the food in it be- gins to develop ptomaines; and the most people who have any reason at all for emptying the can believe in the ptomaine theory. Of course, the tin has nothing to do with the de- velopment whatsoever; ithey would be formed just as well in a glass con- tainer, provided the conditions are right. “Tin is a metal that is not readily attacked, only by strong acids. There are very few food acids enough to dissolve even a trace of tin. Foods containing acids would attack the tin just as much before the can is opened as after. Of course, if food is left in a tin can long enough to decom- pose and cause an acid fermentation, then after a while some of the tin would undoubtedly go into solution, but one with any sense would not think of eating spoiled food.” -—_2»+.—— _ Of the Same Class. “They say,” remarked the spinster boarder, “that the woman who hesi- tates is lost.” “Lost is not the word for it,” growl- ed the fussy old bachelor at the pedal extremity of the table. “She is ex- tinct.” Late News From Michigan Banks. Midland—L, A. Chichester, of Whit- temore, who for the past eleven years has been Cashier of the Iosco County Bank, at that place, will leave January 1 to take a similar position with the newly organized Chemical State Sav- ings Bank of Midland, which will open its doors on that date. C. W. McPhail aud C. H. Macomber, the proprietors of the losco County Bank, are heavy stockholders in the new institution, and it is through them that Mr. Chichester assumes the new position, which is a great deal more desirable than his pres- ent one. Detroit—Ralph E. Jossman, the form- er Clarkston banker, who was paroled by Governor Ferris, after he had served three years of a seven year term for embezzlement, was released under the most stringent restrictions ever placed on a paroled prisoner. Former Bank- ing Commissioner E. H. Doyle, whose discovery of the conditions in the E. Jossman State Bank of Clarkston, was responsible for the closing of the Bank and Ralph Jossman’s conviction on a charge of embezzlement, has been nam- ed Jossman’s first friend. The former cashier has been given a position in the Ford factory at Detroit. Under the terms of his parole all his earnings in excess of $125 per month will go to the receivers of the E. Jossman State Bank and will be pro rated among the de- positors. Jossman’s accounts will be audited each month and he will not Le allowed one penny in excess of $125. His financial trouble was caused by his action in using bank funds to in- vest in Mexican lands. It is claimed that he has holdings in Mexico that will bring valuable returns if the situation in Mexico ever clears up and the Govy- ernor is of the opinion that Jossman will be able to help the receivers dis- charge all of the obligations of the defunct Bank within a few years. Activities in Michigan Cities. Written for the Tradesman. Business and professional men of Adrian met and took first steps toward forming an advertising club. They will study publicity methods and the prob- lems of merchandising. Portland will vote Dec. 11 on the plan of creating a fund for factories. It is proposed to create ‘an industrial fund out of surplus earnings of the municipal light plant. Filer City, an industrial suburb of Manistee, now has electricity for lights and power. Manistee will Christmas tree. The retail price of milk has advanced 1 cent at Grand Haven, the rate being 5 cents per pint or 9 cents a quart. Ann Arbor reports a gain of 222 new houses and twenty-one business places during the year, the figures having been secured by mail carriers. High prices have hit the Michigan Agricultural College and Secretary Brown reports an increase of about 50 per cent. in the running expenses. A bronze tablet has been placed in the Oakland county hospital at Pontiac, which reads as follows: “This tablet is an appreciation of the millions of steps and stitches, the years of toil and tireless energy, devoted by the women of Oakland county to the creation, from have a community nothing, of a fund of $80,000, which made it possible for them to erect, equip and freely give to the municipality this home for the sick. ‘Within the memory of man no finer work hath been wrought.” ‘ Truant Officr Gilman, of Bay City, is fighting the cigarette evil, which has a strong hold among the school boys there. Dealers who violate the law by selling cigarettes to minors will be prosecuted and one or more cases have already been started in police court. Wm. T. Best, of Owosso, who saved a three-year-old boy from death by burning a year ago at the risk of his own life, has received the Carnegie bronze medal and $500 from the Carne- gie hero fund. Almond Griffen. —_+-. An Appeal For Christmas Gifts. Tuskegee, Alabama, Dec. 4—The late Dr. Booker T. Washington, founder of the Tuskegee Institute, year by year appealed to generous friends for Christmas remembrances of one kind and another to be dis- tributed through him to the colored children of the South, who, without such Christmas remembrances, would have nothing to remind them of the Christmas season. Floods, the boll weevil, and industrial conditions gen- erally among the negro farming class- es have brought about a rather de- pressing state of affairs. Many peo- ple are in actual distress and want while in hundreds and thousands of homes there will be little to indicate that Christmas is a time of joy and blessing. Anything whatsoever, no matter how inexpensive, will brighten a situation otherwise largely unre- lieved by any cheering ray. I shall be glad to serve as did Dr Washington; that is, to act as the in- termediary through whom the public may transmit their gifts to these chil- dren, and to take pains to see that they reach those who are worthy, distrib- uting them over as wide a section of the South as possible, through Tuske- gee off-shoot schools, graduates, for- mer students, Jeanes Fund workers, ect. : R. R. Moton, Principal Tuskegee Institute. The Standard Oil Company has just bought a whole village in Illinois. The place rejoices under the preten- tious title of Ben Bow City. The principal feature is that it has twenty- three saloons and eighty-seven in- habitants. It is a saying which is true as gospel that alcohol and gas- oline will not mix and presumably the same applies to kerosene. They will be getting pretty close together in Ben Bow City unless the Standard Oil Company makes it dry. a The Philadephia Evening Star heard of a Michigan gentleman who had to dismiss his gardener for dishonesty, yet for the sake of the man’s wife and family he gave him a character, fram- ing it this way: “I hereby certify that A. B. has been my gardener for more than two years, and that during that time he has got more out of my garden than any other man I ever employed.” BUSINESS CHANCES. Cash Buyers of clothing, shoes, dry goods and furnishings. Parts or entire stocks. H. Price, 194 Forrest Ave. East, Detroit. 678 Simplify Your Book-keeping—Bern- hardt’s date number index system enables you to keep track @& your debts, stock and bills; instantly recognize your slow moving stock from your quick sellers. Tell when you bought it, on what Dill number and what you paid for it, by a glance at the index number and code on the stock. Price 50c. M. ie Seine’ ye Curtis Pl., New Brighton, N. Y.