y RY che \ ALG Pn aoe 7 7 roy SHS Yo oy G ( Do SS Aaya 50 DEENA > Bie Ss SI 7 a exe x : y an NN ys Z ‘aaa SENN (5 ( a ya Pi Re S| We D3 OVE? X AC ie AS 3} SE HAS . Ons \ S = SE AG ym : LOW ome Os é S A Seed K AG A ee nt L UN SE CRIS SOV // MA PRS a ce OR: OO) ms de ESCA OOS) & (OT Ne WN Pit aeeneOUeey VD WZ EMO Nee SN ‘ SOS yy OSS YZ PPUBLISHED WEEKLY 4 7 SWC G12 TRADESMAN COMPANY, PUBLISHERS UBLISHED WEEKLY (Gres << TRADESMAN COMPANY, PUBLISHERS i 4 0 uC } K 5 NA OX un fi ( RIS) SYA PBSC OU SS eGR SSS SSE LE Z er AS Thirty-Sixth Year GRAND RAPIDS, WEDNESDAY. MAY 7, 1919 mse oe magne mara mL LE ee eee eee ee 2 - ai eae ete ne at Scs ect Seb ee ence ae ct wih teteg cae sinew teree rte tatnbagne ris pctirnpedwith eet 2 iin acai wt ame amma a em a mE MN BO PROMISE YOURSELF To be so strong that nothing can disturb your peace of mind. To talk health, happiness and prosperity to every person you meet. _To make all your friends feel that there is something in them. Srey mon meme Ww nen pnarpenen sn fer fer tre fo ee nr re a To look on the sunny side of everything and make your optimism come true. To think only of the best, to work only for the best, and to expect only the best. m9 a : pS eS i Pie ot re re iene eet ate beset at pes hc AD Lm om mw mH BR LO mI Ae eth rt a a tie eee eee Tee ie HR RTT To be just as enthusiastic about success of others as you are about your own. en creme ince m ano eae Sets os Sica voi w cee iN si mT Saesee see To forget the mistakes of the past and press on to the greater achievements of the future. ge a a ATE ree Pine ter tot anmneme rene To wear a cheerful countenance at all times and to have a smile ready for every living creature you meet. Ns ens mt tw LL ON = payne Prete fet tir tee tere rte Ie Na KEES Sete S seas eS ee ee ee acm dw GAM et Tw im am) aati yoemenreerucem yn a ees see To give so much time to the improvement of yourself that you.have no time to criticize others. ume ama ms fetcptte ts imetiea teak ett tee wT Tw, To be too large for worry, too noble for anger, too strong for fear, and too happy to permit.the presence of trouble. uimtinNIMET ener entree i tr ie ei To think well of yourself and to proclaim this fact to the world—not in loud words, but in great deeds. Pier periin tmr pre ee user gh tes pees es stagnant HA peer bedis To live in the faith that the world is on your side so long as you are true-to the best that is in you. - Ee ees eae eae ne eae eee ies ear geeeaneasee Fleischmann’s Yeast isin big demand by the public.as a blood purifier, and a simple laxative. Keep your stock fresh. Ask our salesman for a supply of booklets telling about the medicinal value of yeast. THE FLEISCHMANN COMPANY CHICAGO NEW YORK CANDY ROOD Who’sCandyp “oen’*” we © Made by Putnam Factory Grand Rapids, Michigan A Bigger Profit on Sugar The grocer who confines his sugar sales to Franklin Package Sugars gets as profit what is ordinarily /os¢ in the cost of bags, twine, wrapping, overweight and .waste. The Franklin Sugar Refining Company PHILADELPHIA *‘A Franklin Cane Sugar for every use’’ Granulated, Dainty Lumps, Powdered, Confectioners, Brown DEAL 1814 Judson Grocer Co. Wholesale Distributors of Pure Food Products. Grand Rapids, Michigan SNOW BOY WASHING POWDER 24s—Family Size through the jobber—to Retail Grocers 25 boxes @ $4.85__5 boxes FREE, Net $4.04 10 boxes @ 4.90.2 boxes FREE, Net 4.08 5 boxes @ 4.95—I box 24boxes @ 5.00% box MORE PROFIT FREE, Net 4.12 FREE, Net 4.17 F. O. B. Buffalo; Freight prepaid to your R. R. Station in lots of not less than 5 boxes. All orders at above prices must be for immediate delivery. This inducement is for NEW ORDERS ONLY—subject to withdrawal without notice. Yours very truly, Lautz Bros. & Co., Buffalo, N Y. 1] asisae= Thirty-Sixth Year MICHIGAN TRADESMAN (Unlike any other paper.) Each Issue Complete In Itself. DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Published Weekly by TRADESMAN COMPANY Grand Rapids. E. A. STOWE, Editor. Subscription Price. Two dollars per year, if paid strictly in advance. Three dollars per year, if not paid in advance, Canadian subscriptions, $3.04 per year, payable invariably in advance. Sample copies 5 cents each. Extra copies of current issues, 5 cents; issues a month or more old, 10 cents; issues a year or more old, 25 cents; issues five years or more old, $1. Entered at the Postoffice of Grand Rapids under Act of March 3, 1879. GERMAN SALES METHODS. Not only the strength but also the weakness of German foreign trade methods is shown in some recent statements by Professor Maurice Mil- lioud of the University of Lausanne. He calls attention to the fact that the commercial travelers of individual firms are enrolled as government of- ficials and are not only provided with funds when they need them, but are also given most detailed instructions. They are told to find out and exploit the of a customer, to “feed him; pander to his passions and provide material for his lust; offer him his favorite wine; give him a good dinner; take him to the theater; spend money on and his friends and on all who can advertise you and The German Depart- ment of Commerce will refund any outlays which the individual employer will not, and the nearest German Con- sul will provide funds if the traveler runs short of money. The depart- ment also keeps a register of possi- ble customers in neutral countries. This contains all manner of personal details concerning them, their fam- ilies, their tastes, opinions, and hob- bies, and slips with this information are furnished to the travelers. In an instance cited concerning a Swiss merchant, the information runs thus: This person is difficult. Take no notice of his wife. whom he treats as a servant. He likes hunting and is fond of dogs. His eldest daughter is a painter, living at ——, who has writ- ten a book on hygiene. In politics he is very conservative. Has a fine col- lection of hunting trophies, of which ke is very proud. This is typically German. It as- sumes a total lack of gumption on the part of the salesmen and provides de- tailed directions as a substitute. The tendency is to destroy initiative and make of the men mere automata, in- capable of accommodating themselves to any new shift in conditions. Its main fault is the stress that is laid on pandering to the customer and playing on his weaknesses rather than weaknesses him your wares.” GRAND RAPIDS, WEDNESDAY, MAY 7, 1919 in stressing the merit of the wares to be sold. This is in keeping with the German character from the cradle to the grave. The typical German is a beast, pure and simple. His only thought is his stomach and baser passions. He regards woman as a slave, created solely to contribute to his comfort, convenience and enjoyment. She is never treated as an equal or as worthy of anything but his contempt. When- ever a German appears on the street with his wife, he always stalks ahead, leaving the wife and children to fol- low along the best they can. No regular place is ever assigned her at the dining table at home and she is not expected to take a seat at the table until the gastronomic wants of her husband are fully supplied. This explains why the German traveler is an object of universal disgust and abhorrence when he appears in the dining room of an American hotel or an American home. ee Army education is to be extended, if not broadened, as a result of the ex- periences gained during the war. Special instruction, for instance, is to be given in chemistry, with parti- cular reference to poison gases and the like, at a school for officers. While the authorities are about it, it might be well to consider the matter of training men for the Quartermaster’s Department. That was one of the weak spots in the Government’s equipment. It was responsible for the needless expenditure of hun- dreds of millions of dollars in pro- viding material and supplies out of all proportion to what was required. It functioned well enough with re- gard to munitions, of which there could not be too much. But it failed when it came to supplies of food and clothing, especially the latter. The officers in charge were apparently de- termined that no one shou'd be able to accuse them of not ordering enough, and so they overdid it. They evidently went on the assumption that the factories would cease to ex- ist after the year 1918. That much of this was due to ignorance seenis beyond question. There were in- stances where orders were put in, away ahead of possible needs, for de- livery in sixty or ninety days, which called for quantities greater than a vear’s production of all the plants in the country. Blame for this need not be placed on the officers in charge. They knew no better. But it would seem as though, in the future, special technical training should ‘be given to men who are to have charge of supplies. It would prove a paying investment. Se You cannot make a crow white by washing it. LOOKING AHEAD INTO 1920. The advance in cotton goods has been so sharp that several buyers are no longer interested. They propose to govern their future action in the matter of contracts extending to the end of the year by the development in retail channels in the next sixty days. If it appears that retailers are coming to buy liberally they will move ahead again. If the retailers buy cautiously and are unwilling to an- ticipate a large fall business, con- verters and jobbers will wait for further developments before going fully in all spring lines. Thus far the advices from the retail trade indicate a very full trade and a very good cleaning up of many high priced stocks. At the same _ time, these retailers will be called upon in many instances to pay higher prices than they have yet paid for some goods they will need. Those of them who anticipated their wants a year ago and have since cleaned up their stocks in the face of peace time re- adjustment in primary markets of a most radical character may hesitate about operating in a large way, anc may even delay early spring buying for a long time. The converters have been doing a much better spot busi- ness and they have secured consider- able advance business. The jobbers are now out selling fall lines and also taking orders that will not be de- livered in time to have much effect upon fall sales. The manufacturers have begun work in a large way on many spring lines, especially on shirtings and on fancy cottons. Many goods of ging- ham construction now under order will form a substantial part of spring 1920 distribution at retail. These things will show why a quiet period to give the retailer a chance to catch up with the expected conditions can do no serious harm, if the calculations of merchants concerning future busi- ness prospects are correct. The reas- ons given for assuming that trade will be good have their foundation in the employment conditions at continued high wages, the good crop prospects and the conditions of supply following curtailed production. Prudent mer- chants recognize that there are many grave uncertainties ahead in the broad financial position of the world and they much prefer to see prices held at as low a level as may be consistent with moderate and steady manufac- turing profits. Quiet warnings have been given in the trade against a continuation of much of the wild talk of irresponsible speculators in gray and other cloths. Much injury can be caused, the trade bankers say, by permitting prices to rise too fast, until it is more positive- ly known what actual purchasing con- Number 1859 ditions are to be. Revulsion against high prices of an inflationary charac- ter can cause in infinite deal of harm in a short time, and so long as man- ufacturers can see a profit sufficient to warrant them in resuming full pro- duction, as they are now doing, a cor- rection of the peace time uncertainty can come about in a manner that will ensure a full distribution for a long tme. The potential bullish elements in the outlook include a purely esti- mated great foreign trade, but the certainty of a maintenance of rela- tive'y high prices for a long time is “a sufficiently strong influence to sus- tain the hopes of any careful mer- chant who knows the volatile proper- ties of merchandise values. COMBINE DEFIES THE LAW. The Tradesman heartily commends the action of the mercantile mutual fire insurance companies of Michigan in unanimously deciding to stand by the State Insurance Commissioner and refuse to charge the 10 per cent. surcharge insisted upon by the stock fire insurance companies on and after May 1. The stock companies stand in the position of the I. W. W. in defying the law and refusing to obey the mandates of the duly constituted of- ficers of the State. They have never been known to obey any law except such statutes as they force through the Legislature with their own cor- rupt lobbies, the enactment of which is solely in their interest. Such laws are the so-called (misnamed) anti- discriminat'on law and the statute giving the inefficient and unscrupu- lous Michigan Rating Bureau the recognition of the State. The latter organizat'on is about as huge a joke as was ever concocted. Pretending to establish rates on a scientific basis, it is a matter of common knowledge that the rates of influential insurers are made by the insurers themselves. The man with the biggest club gets the lowest rate, while the man who ac- cepts the rate made by the Bureau without comment or controversy finds himself the target of frequent advances at the whim or caprice of the district manager. It is now up to the insuring public to show their appreciation of the voluntary action of the mutual com- panies by transferring all their fire insurance policies in the cohorts of the combine to the companies which deal fairly with them in writing pol- icies: which use riders which are not loaded with traps and subterfuges; which make honorable settlements with their patrons in the event of the latter meeting losses by fire. ee ene Fortunately for the average man, his brain is not on exhibition. 2 MICHIGAN TRADESMAN May 7, 1919 THE MILK IN THE COCOANUT. Annual Income Thousand Dollars. L. L. Creasey, promoter of a chain of co-operative wholesale grocery houses in which retail grocers are the stockholders, evidently is waxing rich off of the one-half of 1 per cent. on sales which he receives, as he now has twenty of these concerns in oper- ation while eight others are in pro- cess Of organization. Based on $500,- 000 sales per house the revenue de- rived as his rake-off should be in the neighborhood of $60,000 a year, al- though it may run less or more ac- cording to the volume of sales. Most of Creasey’s concerns are lo- cated jin the Middle Western and Southern states, although from pres- ent plans he is working to the Pacific coast as houses are reported being formed in Seattle and Spokane, Wash. He is also working through agents to start wholesale grocery branches at Houston, Texas, Shreveport, La., Wichita, Kansas, Memphis, Tenn., Toledo, and Youngstown, Ohio, The latter city is the farthest East he ap- pears to have gone up to the present time. Among the established twenty-four concerns, the L. C. Mercantile Co., at Chicago, is a sort of headquarters, where much of the buying is done for the branches in other cities. Each branch, however, is separately organ- ized and officered by retail grocers in their respective localities, although it is understood Creasey exercises considerable influence in their opera- tion. The Amboy Products Co., also located in Chicago, is a sort of man- ufacturing plant where the private brands are put up for the different concerns under the “Brite Mawnin” trade mark. Both concerns occupy a small, insignificant building in an ob- scure part of Chicago, not far from the stock yards. There is no indica- tion anywhere in or about the build- ing that it is the headquarters of a chain of twenty-four wholesale stores. The names and locations of twen- ty-two of these various branches are as follows: Brite Mawnin Co., Cleveland. Brite Mawnin Co., St. Louis. Brite Mawnin Co., Kansas City. Brite Mawnin Co., Oklahoma City. Brite Mawnin Co., Dallas. Inter-State Grocer Co., Cairo, Ill. Inter-State Grocer Co., Little Rock. Grand Rapids Wholesale Grocery Co., Grand Rapids. Ohio Valley Grocery Co., Louis- ville. National Grocer Co., Louisville. Merchants Wholesale Grocery Co., Louisville. L. C. Mercantile. Co., Ft. Wayne. L. C. Mercantile Co., Decatur, Ill. Twin City Wholesale Grocer Co., St. Paul. Neb. and Iowa Merc. Co., Omaha. International Grocers Co., Indian- apolis. Des Moines Wholesale Grocer Co., Des Moines. Tri-City Wholesale Grocery Co., Davenport. Columbus Wholesale Grocery Co., Columbus. Creasey’s Sixty Merchants Grocer Co., Evansville. Merchants Grocery Co., Nashville. Creasey Corporation, Grand Rap- ids, Wis. Creasey first began his operations in Louisville about seven years ago, going from there to Evansville and then to St. Louis. The latter concern subsequently failed, but in the last year another was started. All of the stores have had varying success, and most of them have been beset with difficulties in the way of lack of cap- ital, inability to buy from many of the manufacturers with national dis- tribution and because of the widely scattered stockholders to be able to supply the diversified demand. In other words, the goods handled by each stockholder vary so greatly that it has been impossible to carry a stock to meet those requirements, which is responsible for the scratch- ing of many items from orders. Play- ing a lone hand, these co-operative companies are in no position to “buy out” as is the custom with the old line jobbers as the latter do not ex- change those courtesies with the co- operative companies. Another disad- vantage has been the necessity of taking on unfamiliar brands with which the retailers’ trade is not ac- quainted and which it is impossible to sell except at a tremendous disad- vantage and the expenditure of much time and effort. Despite these obstacles the Creasey companies appear to have struggled through them, although none of them are in a flourishing condition. The plan of these companies is to sell drop shipments on a basis of 1 per cent. gross profit, while goods shipped from stock are alleged to be billed out at 3 per cent. profit. The _ rid’culous feature of this claim is the showing that it is costing many of the houses 10 per cent. or more to do business. Tt is to be doubted whether any of the houses do business on as small a ratio of expense as the average whole- sale grocery house conducted on good bus‘ness principles. Some grocers claim they have made money by their affiliation, while oth- ers claim that scratching items and submission to crude methods because of inexperience does not justify the investment of $300. Outside of the one-half of 1 per cent. which Creasey receives as the promoter it was charged by retail erocers that most of the initial fee of $50 which stockholders are asked to pay goes in the pockets of the soli- citors. With twenty-four houses averaging $500,000 sales the total vol- ume of the Creasey houses is $12,- 000,000 a year and figuring one-half of 1 per cent. on that total of sales would mean a net income to L. L. Creasey of $60,000 a year. —_++~+_____ Late News From the Clover'and of Michigan. Sault Ste. Marie, May 6—Ed. Mo- sure, who recently entered the employ of A. H. Eddy as manager, has re- stgned to accept a position as trav- eling salesman. Mr. Mosure- found that army life had disqualified him for inside work and he has taken to the road in view of regaining his health. Mr. Mosure’s many friends here re- gret his departure, but wish him every LOYALTY AND CO-OPERATION Never have these words meant so much as to-day. If it had not been for loyalty and co-operation the great victory would not have been won and ‘‘liberty’’ would have ceased to have much meaning to a defeated and enslaved world. Because men and nations were loyal and the Alhes co-operated with each _ other, made safe for democracy. the world was Because of our loyalty to the best interests of the retail grocer we be- lieve we merit your co-operation and patronage: Quaker goods outsell other brands because they excel other brands in quality and in selling ability. Quaker goods are the advertised brands and this makes it easy for grocers who sell them to hold their business in the face of cut price competition, for the consumer call is for Quaker. WORDEN (jROCER COMPANY GRAND RAPIDS—KALAMAZOO THE PROMPT SHIPPERS oi, ttt alia May 7, 1919 MICHIGAN TRADESMAN 3 success and an early restoration of his former good health. G. P. Jordan, well-known tobacco merchant in the Adams building, has been making many improvements in redecorating the interior of his place of business. He is now ready for the opening of the tourist season. L. T. Powers, who owns a_ big ranch in Brooklyn, Iowa, has shipped the first three carloads of steers to his ranch in Cloverland, near Ralph. He will be followed by many, other cattle men of the Southwest in the near future who are looking for bet- ter feeding grounds such as offered in Cloverland. John Bone, our former Sheviff, who for the past year has been doing his bit for Uncle Sam, building ships in Tampa, Florida, has returned to spend the summer at his home here. John denies emphatically that the “bone dry” law was named after him. While it is a well-known fact that he is a dry bone, he doesn’t want the honor of being the “bone dry” originator. The new bakery of the Soo-Co- operative Co. opened for business last week under the management of John Bluebaker, who is considered one of the best bakers in the city. The bak- ery is located in the Malmborg stand, corner of Bingham and_ Easterday avenues, and much favorable comment is being heard as to the quality of the baked goods being turned out. H. A. Williams, proprietor of the Chippewa Meat Market, reports a very successful trade for the past year and what he did not put into Victory bonds, he put into the lot and store corner of Ann street and Bingham avenue which he purchased from Mrs. Barkell. The Chippewa Meat Mar- ket occupies one of the buildings, the Gospel Hall one of the adjoining buildings, and the third is used as a grocery store. -Whether or not Mr. Williams intends to branch out or re-rent his newly acquired property is not stated. The auto thieves who recently started operations at the Soo will not be able to compete with that line in Chicago, as our Chief of Police got into the game early and broke up the gang. Mrs. Pullar, owning the valuable land on Deep River Channel, has of- fered to donate this valuable site, so favorably situated for water trans- portation purposes, for the location of industrial institutions here. This is not open to speculators unless they wish to pay the price of $3,000. This is a move in the right direction and, undoubtedly, the opportunity will be seized should the right industry be informed. August Olson, formerly in the gro- cery business in Manistique, has left with his family for Chicago, where they expect to’ make their future home. Mr, Olson has many friends in Manistique who wish them every _ success in their new abode. The Canadian Soo has organized an Auto Club with a charter membership of seventy-five. They are full of pep and determination to aid in the good roads movement. Their success will be watched keenly from this side of the river. E. J. Barry, proprietor of the Barry Cleaning and Dye Works, has com- menced excavation for a new business block. This will be 60x60 feet and two stories, with a basement. Mr. Barry will occupy: the first story and the basement, while the upper floor will be made into two apartments. The structure will be brick, with cop- per front, and will be a credit to Portage avenue. The new rest rooms provided by the Connolly Manufacturing Co. opened to the public last week. The furniture was donated by the Raymond Furniture Co. and _ the Leader. Frank Oster, one of the pioneer restaurant men, has moved from his present location to his new quarters at 121 Portage avenue. The change was made without any interruption to his regular business and in the new location he will have much larger and better quarters and will be able to give the public better service than ever before. S. G. Wilson, of Pickford, has bought the Pickford-Rudyard and Pickford-Soo stage outfit of V. L. Lipsett. Mr. Wilson now controls the four stage routes out of Pickford, the others being known as the Goetz- ville and the Cedarville routes. Mr. Wilson has had years of experience. having run the Soo stage for a num- ber of years until about five years ago when he sold out to Mr. Lipsett. The public will be pleased to note that Mr. Wilson is again at the head of the stage business, which will as- sure the best of service. John McPhee, former manager of the W. H. Murner store, at Raber, moved last week with his family to Kalkaska, where they will make their future home. The Burroughs Adding Machine Co. has established a factory head- quarters for the Upper Peninsula at Marquette. E. H. Bussing, formerly in charge of the Burroughs branch at Sioux Falls, So. Dakota, will be man- ager at Marquette, while the service department will be in charge of R. A. Harding. This will mean an addi- tional monthly pay roll of over $1,000 in the commercial growth of Mar- quette. E, Fleming, well-known grocer, has sold his stock and fixtures to C. E. Moore, who will continue the busi- ness at the old stand. Mr. Fleming has made many friends while in busi- ness here. He has not as yet decided on his plans for the future. It is hoped, however, that he will remain in the Soo, as we can ill afford to lose a man of this type. “The man of to-day is not the man who waits, but the one who finds the new price facts and acts.” We are doing business with an in- creased number of counters and while wages and materials and prices are high yet, the selling price is, or will be, in proportion. “The way to start a performance of prosperity and to continue the per- formance is for all of us, the manu- facturer, the farmer and the house- keeper, to buy what we need and all we need, now.” William G. Tapert. —_2--. Old men often give advise to young men and they also give money to confidence men. Cio ‘Lhe Big Coffee CAMPAIGN TIRRING times coming! The coffee campaign started in the newspapers the week of April 21st. It will break into the big magazines in July. Everybody—get ready ! This is the opportunity for the Coffee Trade to co-operate heartily with this advertising in order to boost coffee sales all “up and down the line”. Make a strong concerted effort to “hook up” with this campaign. Coffee is the big thing just now. People are reading about coffee—thinking about it—and inquiring about it. Now is the moment for everybody in the Coffee Trade to centralize and specialize on coffee. Wherever possible, retailers should feature coffee promi- nently. Coffee window displays and store exhibits should be encouraged and installed everywhere. Distributors and m-rchants generally should unite in this big coffee drive. Cut out the coffee advertisements from the newspapers and from the pages of the Saturday Evening Post, and use them as placards. Send out all the printed matter obtainable on coffee. It would be well wherever practical, actually to serve coffee at certain hours. Anything and everything you may do will help to boost your coffee sales. GET BEHIND IT and PUSH! Copyright 1919 by the Joint Coffee Trade Publieity Committee of the United States offee. MEE Mada ete bi fn t cute ontin Michigan cities. Cash in on This Advertising Co-operation A 22 week newspaper advertising campaign is now running in Bay City, Saginaw, and other More to come. maintain and increase your coffee business regardless of high prices. Royal Valley Coffee Company Don’t Let High Coffee Prices Scare You Don’t ruin your coffee business by recommending cheaper grades. You’re lost the very moment you start to recommend cheaper grades of coffee to your customers. People WILL pay the price for good coffee. Nero Coffee will always be of the same high uniform quality regardless of what the “‘other fellow’? does. Nero quality WILL be maintained. Nero is shipped to you the very day it is roasted. The best coffees grown go into every package. You can keep your customer’s confidence and increase your coffée business despite high prices by recommending Nero. Write us today for details of our plan that will help you to Detroit, Michigan 321 East Larned St. Se ss spencer -y crm MICHIGAN TRADESMAN May 7, 1919 — TTT a Ms 2 oA SZ Movements of Merchants. Grant—Peter Brink, Jr., succeeds Paul Brink in general trade. Rodney—C. A. Wood succeeds E. F, Ketchum in general trade. Saranac—Byron J. Friend succeeds H. S. Harris in the grocery business. St. Johns—A. G. Jones has sold his grocery stock to Clark A. Putt, who has taken possession. Battle Creek—E. H. Spear succeeds C. E. Messenger in the wall paper business at 753 Maple street. Owosso—Arthur Bridegroom has engaged in the wholesale fruit busi- ness on South Water street. Gladwin—Rudolph Heth has re- turned from Detroit and will re-open his meat market about May 15. Kingsley—Frank Koepel has sold his stock of general merchandise and furniture to John Steineback, who has taken possession. Sebewaing—The Farmers and Mer- chants State Bank of Sebewaing has been incorporated with an authorized capital stock of $25,000. Battle Creek—C. -H purchased the store building at 572 Maple street ‘and will occupy it with a stock of groceries in the near future. Jackson—W. F. Bossong has sold his meat’ stock and fixtures to Col- lins & Golden, who will continue the business at the same location on East Main street. Morenci—The Morenci Warchouse Co. has been incorporated with an authorized capital stock of $10,000, all of which has been subscribed and paid in in cash. Homer—M. H. Tompkins, who has conducted a restaurant and cigar store for. the past eight years, has sold his business to Dan Pattiger, who has taken possession. Mason—Paul Cross has purchased the interest of his partner, Grover Dean, in the hardware stock of Dean & Cross and will continue the busi- ness under his own name. Battle Creek-——J. E. Jones has sold his bakery to Charles B. Baltard, who will add lines of groceries and cigars and continue the business at the same location, 260 East Main street. Sturgis—A. H. Perfect & Co,, wholesale grocer at Fort Wayne, Ind, has opened a branch house here in order to better handle its growing business in Southern Michigan. 3enson has Lansing—Hiram Hodges, who has conducted a drug store at 214 East Franklin avenue for the past forty- six years, has sold his stock and store building to Francis Taft, manager of the store for the past three years, and H. H. Raycraft, who have formed a copartnership under the style of Taft & Raycraft and taken possession. W. Shubel, the Charlotte — Charles Lindon and Louis Litzis, of Chicago, have form- ed a copartnership under the style of Linden & Co. and purchased the Crout restaurant and cigar stand. Fountain—F. J. Boehm has sold his store building, stock of general mer- chandise and feed mill to his son, John Boehm, who has just been hon- orably discharged from the service. Freesoil—E. W. Trimmer is build- ing an addition to his store building and installing a plate glass front and cement foundation and will add a line of meats to his grocery stock. Detroit—The Eastern Wall Paper Co. has been incorporated with an authorized capital stock of $1,900, all of which has been subscribed and paid in, $300 in cash and $700 in property. 3aroda—The C. & G. Canning Co, has been incorporated with an au- thorized capital stock of $25,000, all of which has been subscribed, $2,000 paid in in cash and $14,000 in prop- erty. Howell—Edwafd Gregory Mac- Pherson, of William MacPherson & Sons, dealers in general merchandise and of the MacPherson State Bank, died May 3, following an illness of several years. Galesburg—Earle S. Wilson, for the past four years manager of the furni- ture and undertaking business of Al- drich & Moreau, has purchased the stock and will add lines of house furnishing goods. Jonesville—A. & A. Lambert, who have conducted a meat market here for the past forty years, have sold their stock and store building to Lewis Cozzens, recently of Hillsdale, who has taken possession. Lansing—Karl P. Shubel has pur- chased the shoe stock of his father, Charles G. Shubel, 210 North Wash- ington avenue. The business was started before the Civil war, by, Fred grandfather of the present owner. Morley—Thomas F. Pettie, former- ly engaged in the meat business at Charlotte, has purchased a half in- terest in the agricultural implement and produce stock of James B. Pettie, and the business will be continued under the style of Pettie Bros. Charlevoix—J. L. Crane has merg- ed his dry goods business into a stock company under the style of J. L. Crane, Inc., with an authorized cap- ital stock of $20.000, of which amount $13,500 has been subscribed and paid in, $300 in cash and $13,200 in prop- erty. Lines of draperies, carpets, rugs and clothing have been added to the stock. Detroit—Elkhart, Sturgis, Hillsdale and Coldwater will be visited on the third trade promotion trip of the Wholesale Merchants Bureau of the Detroit Board of Commerce, begin- ning Monday evening, May 26. The merchants of all the towns visited will be entertained with luncheons and dinners. Returning the party will! arrive in Detroit Wednesday evening. The first night of the trip will be spent aboard a private Pullman car, and for this reason the party on this trip will be limited to twenty-seven men. The special car will be at the disposal of the Detroiters for the whole trip. Manufacturing Matters. Fountain—Rocco Nicosia is build- ing an addition, 18x32 feet to his cheese factory. St. Joseph—The Wilson Bros. Pa- per Box Co. is building a large addi- tion to its plant. Benton Harbor—The Chicago Stove & Range Co. is building an addition 36 x 78 feet to its plant. Owosso—-[he Independent Stove Co. is building an addition, consisting oi three different buildings, to its plant. Kalkaska—The Kalkaska Handle Co. will build an addition to its plant which will enable it to double its capacity. Lansing—The Fox Garment Co., manufacturer of petticoats, has sold its plant to Cortland Stebbins, who will-continue the business along the same lines. Detroit—The United Broach & Ma- chine Co. has been incorporated with an authorized capital stock of $50,000, all of which has been subscribed and $5,000 paid in in cash. Owosso—It is announced that the Owosso Sugar Co. will soon begin the erection of twelve houses for work- ingmen, on its property in the north- western part of the city. Charlotte—Marple Bros., bakers and confectioners, have purchased a new building and will remove to the new location as soon as it is remod- eled to suit their needs, Jackson—The Central City Paint Manufacturing Corporation has been organized with an authorized capital stock of $30,000, of which amount $151,000 has been subscribed. Detroit—The Butt Welding & Man- ufacturing Co. has been incorporated with an authorized capital stock of $10,000, al of which has been sub- ser bed and $1,500 paid in in cash. Pinckney—H. J. Norton, formerly of Detroit, is establishing himself in the baking business at this place. Orders for the ovens and other nec- essary equipment have been placed. Cheboygan—The plant of the Union Bag & Paper Co. is expected to be ready for resumption of business within a few days. More than 100 men have been busy in making re- pairs. Grass Lake—O. M. Way, formerly of Flint, has engaged in the whole- sale and retail baking business at this place, having recently purchased the Redding block which will be used for his new venture. Owosso—The Owosso Elevator & Lumber Co. has been organized with an authorized capital stock of $75,000, of which amount $40,000 has been sub- scribed and paid in, $2,500 in cash and $37,500 in property. Daggett—The Daggett Farmers Co-Operative Cheese & Creamery Co. has been organized with an author- ized capital stock of $7,000, of which amount $3,600 has been subscribed and $1,000 paid in in cash. Owosso—William A. Wright, own- er of the Owosso Truck Co., has pur- chased the brick feed barn on South Water street and will open a garage and automobile supply store in con- nection with his other business. Detroit—The Crescent Pump Co. has been organized with an author- ized capital stock of $200,000 common and $50,000 preferred, of which amount $225,000 has been subscribed and paid in, $25,000 in cash and $200,- 000 in property. Pontiac—The Briscoe Devices Co. will soon have work started on its new factory building. It will be a one-story building, 60x 200 feet, and in addition to the general offices will provide space for rest rooms, a lunch room, and other employes’ accommo- dations. White Pigeon—The White Pigeon Paper Mills has been organized to manufacture a general line of cartons and butter containers, with an author- ized capital stock of $75,000. The company is erecting a modern plant and expects to occupy it about July 15. - Charlotte—Frank D. Marple & Son are installing an ice cream plant in the store building which they recent- ly purchased of the E. H. Bailey es- tate and will manufacture ice cream for the wholesale as well as retail trade in connection with their bakery and confectionery store. Sturgis—Wheels for baby carriages will be manufactured in Sturgis by a concern now being organized by Joha Waters and Elias Portman. The Tan- ner building is said to have been ob- tained for the plant. Machinery has been purchased in Chicago. Work will be started within a short time. Detroit—The Sanders Baking & Confectionery Co., which is now building a three-story addition to its plant at 381 Woodward avenue, has leased a store on Woodward avenue, near the Grand Boulevard, and will shortly open a retail branch. This is in line with the policy of the com- pany to establish retail selling branch- es in the neighborhood of residential sections, supplying all goods, how- ever, from the main plant at 381 Woodward avenue. Menominee—The Lloyd Manufac- turing Co., which makes Lloyd baby carriages, enjoyed its best year in 1918 when its business aggregated $1,200,000, as against $500,000, the to- tal during its previous best year. The record is considered the more remark- able, considering that during the last three months of 1918 production was reduced 50 per cent. by the Govern- ment. The company has now decided to erect an addition to its plant which will cost about $100,000 and when completed will provide room for 300 additional workers. The concern started in business in the city thirteen years ago with almost no funds and only a handful of employes. ea ence sa gg sn “y slag - ee May 7, 1919 MICHIGAN TRADESMAN - = — = — a _ od - GROCERY“ PRODUCE MAR ~ = Review of the Produce Market. Apples—Western stock is firm at $5.85 per box. Asparagus—$2 per doz. bunches for Illinois grown. Bananas—$7.75 per 100 Ibs. Butter—The market on creamery is slightly easier, following a decline of about 3c per pound on the different grades, due to an increase in receipts. There is a fair demand for all grades of creamery at this time and we look for continued good trading in the im- mediate future. The average quality is fair for this time of year. Local dealers hold fancy creamery at 55c in tubs and 57c in prints. Jobbers pay 50c for No. 1 dairy in jars and pay 35c for packing stock. Cabbage—Texas commands $7.50 per crate of 80 to 90 lbs. Carrots—85c per bu. Celery—California, $1.50 per bunch, according to size. Cocoanuts—$1.25 per doz. or $10 per sack of 100. Cucumbers—Indiana hot house have declined to $2.25 per dozen. Eggs—The market is very firm, due largely to large quantities going into cold storage plants. There is a fair consumption of eggs at this time and receipts are good for this time of year. The quality of most of the eggs is showing up well. We do not look for any material change in the immediate future. Local dealers pay 44c per doz., loss off, including cases, delivered. Garlick—60c per Ib. Grape Fruit—$7@9 per box for all sizes Floridas. Green Onions—Home grown, 20c per doz. Green Peppers—$1@1.25 per basket for Florida. Lemons—California, $5 for choice and $5.50 for fancy. Lettuce—Head, $4 per crate of 3 to 5 dozen heads; hot house leaf, 22@28c per lb. Onions—Home grown, $4.25 per 100 lb. sack; Texas, $4.50 per crate for yellow and $6 per crate for white. Oranges—California Navals, $5@7; Mediterranean Sweets, $5@6. Pieplant—12c per 1b. for [Illinois grown. Pineapples—$5@6.50 per crate. Pop Corn—i2c per 1b. for shelled. Potatoes—The market has advanced to $2.40 per 100 Ib. sacked. Poultry—Receipts of live are so meager as to be unquotable. Local branches of the packers hold frozen fowls at 34c and springers at 35c. Radishes—Hot house, 35c per doz. bunches. Spinach—$1.50 per bu. Strawberries—Stock is now coming from Tennessee and is very good in quality. Price ranges from $7.50@ 8 for 24 qt. crate. Tomatoes—California $1.35 per 5 Ib. basket; hot house, 30c per Ib. Turnips—65c per bu. —_.--. The Grocery Market. Return to the operation of the law of supply and demand as before the war and establishment of the control of certain: products by the Govern- ment was demanded last week at the meeting of the Chamber of Commerce of the United States at St. Louis by A. W. Douglas, chief statistician. In the face of this is interesting the an- nouncement that Julius H. Barnes, president of the grain corporation, has taken a hand to stop speculative ten- dency in white flour. The white flour advance is heavy because holders of grain are charging high prices for the material for flour. This is the operation of supply and demand. On the other hand the Gov- ernment threatens trouble if the spec- ulation is not stopped. Here are two horns of the dilemma, the Chamber of Commerce man asserting that if the law of supply and demand oper- ated prices would go down, and the grain corporation man using federal power to stop advances of flour prices right in the face of this law. Mr. Douglas holds that with the ‘aw in operation prices would find their level, although flour has been advancing rapidly and wheat is high under operation of this same law, prac- tically unchecked until this week. It offers some food for thought to note that prices continue to advance al- though Government control has been withdrawn gradually and the normal supply and demand law is beginning to operate again in foods. There has been divergence of opin- ion as to the efficacy of the food con- - trol and the flour and wheat situation seems to bear on the subject. Business has been good the past week with the wholesale houses. Gro- cers have got to the point that it is about time to put prunes in their safes along with other valuables. A whole- sale department manager put it jocu- larly this way. Scarcity of stocks makes the stuff valuable. Attention is being called again to the necessity of watching perishable goods at this time. Smoked fish, salt fish in stock a long time, dried fruits, should not be left in the sun or under the counters where they will be for- gotten, or left to any sort of deteriora- tion on account of weather conditions. Sugar—The influence of seasonable weather on the demand for refined sugar is now beginning to be mani- fested, and while measured by stan- dards applying to trade in normal conditions at this time of the year the market is dull, a fair amount of sugar is moving into domestic consumption while there are indications that the larger distributers here and there are making preparations to accumulate a surplus in anticipation of the ap- proaching summer season, when, un- less there is a complete failure of the fruit crop, the consuming demand should be heavy. Tea—Cable advices state that the market in Japan for new crop teas will open about May 10 and will be 25 per cent. above last season’s open- ing prices. The Formosa market for the new season’s crop is expected to open w-thin a few days. There is a much better feeling in the local tea market, which is attributed in part to the lessened pressure to sell Formosas at low prices, but mainly to a general increase in demand from the retail trade. Coffee—The market has apparently set out to break all previous records. Both Rio and Santos grades advanced about 1c more during the week and sales of Rio 7s, green and in a large way, have been made during the week at more than 18c per pound, which is as much as this grade of Rio roasted sold for at retail not a great while ago. Santos grades have also ad- vanced for the week and Santos 4s, the standard grade, is up around 23c. Mild coffees are very firm also and scarce on spot. Bogotas, green and in a large way, are quoted around 26c, which is about 10c above normal. Java and Mocha unchanged. There seems to be no indication of any break in coffee in the near future. Canned Fruit—California canned fruits are in the same position they have been for some time—very scarce and very high. Small Eastern staple canned goods unchanged and dull. Canned Vegetables—Retail demand for tomatoes is said to be improving in some quarters. Spot peas, as the result of a number of sales, are re- ported now pretty well cleaned up. Little new is reported regarding fu- ture peas. A letter from an Ohio packer says that canners in the South- ern part of that State had none of them over 50 per cent. of a normal acreage contracted for and many had much less than that. Canned Fish—The market for can- ned fish presents no features of inter- spot est departing from the prevailing dull- ness of the past week. Cheese—The market is very firm. Receipts of the different styles are light, as the make in the country is not as heavy as previous years at this writing. The quality shows some improvement and we do not look for any change in the next week or so. Sugar Syrups—A steady demand absorbs offerings at prices within the quoted range. Corn Syrup—The firmness of the market based on high cost of raw material and a good demand is sus- Dried Frtits—The market contin- ues its advancing tendency. Prunes, apricots and peaches continue very high on account of scarcity, with prices very nervous and uncertain. No radical change has occurred anywhere this week. Flour—Notice sent out by the grain corporation of trouble in case specu- lative values do not cease entering in- to white flour is expected to hold the prices, but opinion differs as to wheths er it will reduce figures from present Grain is held by concerns which sell at certain prices and. buy- ers have to pay that price. Mills which held wheat of course must make their money on this stock, if it is correct, as it is said, that there is no profit in the flour. Rice—The tone of the market is steady, prices remaining as_ hereto- fore quoted. Tobacco—The situation offers the basis. retail merchant a chance to make more money in large orders. Leading firms are offering drop shipments, which is delivered, of 60 to 100 Ib. quantities. The gain is said to be 3 to 5 per cent. on these deals on stock selected from staple selling brands with the freight paid in addit’on. Paris Green—Dealers who are going to handle this line may profit by the experience of the past two years, when they were heavily handicapped, if they make their orders known now. This is a short run article and when it is needed it is wanted bad. For this reason, from the manufacturer down to the dealer, it should be known early how much of the toxic is expected to be used against bugs. Provisions—The market on pure lard is very firm, there being a good demand at this time. The receipts at present are light and we look for continued high prices. The market on lard substitute is unchanged, there being a good supply on hand at this time and an active demand. The mar- ket on smoked meats is very firm, the different styles having advanced on an average of “c per pound over previous quotations, due to an in- crease in the demand and_ higher prices on hogs. The market on dried beef is firm and unchanged. There is a fair supply on hand, with a good demand. The market on barreled pork is steady to firm, there being ample supply to meet all require- ments. We do not look for any change within the next few days. The market on canned meats is firm, with quotations unchanged. Salt Fish—Irish mackerel is mod- erately active at prices that show no improvement. The market is. still heavy. ——_2..-2———. Norman Odeil has sold his grocery stock at 405 Jefferson avenue to Abram Shook and his two sons, Rob- ert and Harry, who will continue the bus ness under the style of A. Shook & Sons. The purchasers have all had experience in the mercantile business at Coral. —__++>—__—__ Milford Decker, who conducts a ba- zaar store at Bangor, has added a line of groceries. The National Gro- cer Co. furnished the stock. et F. H. Auble has .engaged..in the grocery. business at Otia., The Na- tional. Groger, » Co,,,,.farnishing. : the stock. = Gusian aut .b . MEN OF MARK. J. E. Hammond, Manager Michigan Retail Dry Goods Association. Jason E. Hammond was born in Ransom township, Hillsdale county, May 17, 1862. His education, begun in the district school, was continued in both Hillsdale College and at the Michigan Agricultural College. Grad- uating from the latter in 1886, he en- tered the teachers’ ranks, utilizing the long vacations by work in sum- mer schools or by reading law. In 1888 he was elected member cf the Hillsdale county examining board; in J. E. Hammond. 1891 was made county commissioner and in 1893 he was chosen as Deputy Superintendent of Public Instruction. His successful conduct of the im- portant duties devolving upon him in this position four years later elected him to the head of this department. As chief he employed the same vigor, zeal and practical methods by which he had made his work noteworthy in other lines. He turned his attention largely to the betterment of the rural schools. The various publications issued from the department during the four years he was in this office are universally commended as among the most helpful ever sent out by the department. The revised State Man- ual and Course of Study has been in especial demand, both among rural and village teachers, on account of the practical devices and helpful out- lines it contains. Since retiring from public office in 1900, he has organized the Hammond Publishing Co., in Lansing. This company has combined with the pub- lishing business of the late Henry R. Pattingill, under the name of the Michigan Education Company, pub- lisher of the Moderator-Topics and school books; also a general printing business and a retail book store. The active management of the business is now in other hands, although Mr. Hammond retains a financial interest. From 1909 to 1915 he was a trustee of the Kalamazoo State Hospital by appointment of Governor Warner. Since 1916 he has been the manager of campaigns for the elimination of the liquor traffic, serving as campaign manager in Grand Rapids, Lansing, Springfield, Illinois, Chicago and St. MICHIGAN TRADESMAN Louis, Mo., and since January of this year in Bay City and Saginaw in the so-cal'ed beer and wine amendment campaign which terminated on April 7, 1919, with a majority of 207,000 for the “dry” cause. As a public official and as campaign manager Mr. Ham- mond has had a wide experience in organization work and, while he has never been identified with the dry goods business his experience in pub- lic work was regarded by the board of directors as a valuable asset for the work of promoting the interest of the Michigan Retail Dry Goods Association, which has engaged him to act as General Manager. Head- quarters have been established at 311 Capitol National Bank building, Lan- sing, and the Manager’s entire time and energy will be devoted to making the Association a large and influential organization. Sec eS eSae Men Are Men. Business is business, but men are men, Working, loving and dreaming; Toiling with hammer, brush, or pen, Roistering. planning, schem'ng. Business is business, but he’s a fool Whose business has grown to smother His faith in men and the golden rule, His love for friend and brother. Business is hus'’ness, but life is life, Though we’re all in the game to win it. Let’s rest sometimes from the heat and strife. And try to be friends a minute. Let’s seek to be comrades now and then And slip from our golden tether; Business is business, but men are men, And we're all good pals together. E. Zimmerman. —_2++2>—__ Wise men lay up knowledge in their minds. Wiser men also keep it handy on the shelf. The Book That Takes the Risk Out of Buying For many years “OUR DRUMMER” with its net guaranteed prices has been famous for taking the risk out of retail buying. This is more than ever the case now in these unusual times. It not only makes buying se- cure from the price stand- point, but it removes uncer- tainty in the way of getting goods. Back of the prices in this book are huge open stocks of the merchandise it advertises. Butler Brothers Exclusive Wholesalers of General Merchandise New York Chicago St. Louis Minneapolis Dallas May 7, 1919 You People Who Eat Bread--- Hear to the Trick That Has Been Played on You af Lansing In the closing days of the legislature, an obscure amendment was passed as part of a bill dealing with another subject, which will prevent bakers from taking back unsold bread from grocers. This means that the grocer will have to sell his customers stale bread—or pocket a big loss on what is unsold each day. His profit is actually too small for him to stand this loss. Therefore he will be compelled to offer his customers this old bread. It means that, in many cases, the people of Michigan who buy bread will have to take bread that is several days old. We know that this bread is not fit to eat, that it is not nourishing or appetizing, but we will have to sell it if this bill becomes a law. We believe that if the facts are properly presented to our Govy- ernor, and he is assured that the people of the state are against this bill, he will veto it. Therefore, wire or write a _ Protest to Governor Sleeper Let our executive hear the voice of every man, woman and child in the state who eats bread. This bill was passed by trickery. A bill containing this feature was introduced early in the session. The grocers of the state prepared to fight it. The bakers, who are the men behind this bill because they would profit greatly if they do not have to take back the stale bread, assured us that we would have a hearing. They did not dare bring the matter up openly, because they knew we would show that they were backing the measure to add to their profits. But so secretly that it could hardly be found even after we knew that it had been passed, this law—in the form of an amendment to another bill—was sneaked through the legislature. We believe that only a handful of the legislators knew that it went through; for we believe that if a majority had known, the bill would have been defeated. Repay this trick by protesting to Gov. Sleeper. Let him know that the people of the state are opposed to such methods. Urge the Governor at once to veto the bill. Wire or Write Your Protest Today Before It Is Too Late DETROIT RETAIL GROCERS’ ASSOCIATION _ i 4 ‘ < | i pevestiteltiesiasenentiia | + nr nl Pe cette... ARs smnenscresanianacie RRA Se: May 7, 1919 Brite Mawnin Gang Get Another Set- Back. Brite Mawnin activities received an- other black eye in Oklahoma courts last week, when the district court of Kingfisher county ordered the Brite Mawnin people to refund to States & Fisher, grocers at Hennessey, the $50 which they had paid in on a Brite Mawnin contract. In the Hennessey case, the Brite Mawnin agent approached States & Fisher and undertook to get them to buy $300 worth of stock, with the un- derstanding that on payment of the $300 for the stock, the subscriber would be entitled to a credit for $300 in goods. States & Fisher declined. Then the agent offered to let them pay $50 down on the stock, and have the $50 credited on the first biil of goods ordered, after getting the goods. The agent also agreed that if States & Fisher were not satisfied with the situation they could drop out at any time, or could go ahead and take the remainder of the Brite Mawnin stock on the same terms. This offer of the Brite Mawnin Co. was accepted. After paying the $50, States & Fish- er ordered groceries of the Brite Maw- nin Co. to the amount of. $66. When the goods came, they tendered a check for $16 in payment, being the differ- ence between the $50 paid in and the amount of the order. The Brite Maw- nin refused to accept the check, re- pudiated the agreement of the agent, and would do nothing toward a set- tlement. States & Fisher then placed the case in the hands of Robert W. Wylie, an attorney, who brought suit against the Brite Mawnin Co. for the recovery of the $50, and for the cancellation of any further obligation on the part of his clients. The Brite Mawnin came back by filing a copy of the stock certificate which it claimed had been issued to States & Fisher, and with a cross pe- tition for a judgment of $250, the bal- ance due on the stock. The copy of the stock certificate filed by the Brite Mawnin Co. showed that the stock was in an Illinois cor- poration, with Lew. Creasy as presi- dent and general manager, and not in the Oklahoma Brite Mawnin Co. The attorneys for the defendants asked for a judgment on the plead- ings, setting up that the agent of the Brite Mawnin had evidently sold his client stock in an Illinois concern, after promising him stock in an Okla- homa concern. It was also claimed that the signature of States & Fisher was obtained by false and fraudulent statements and misrepresentation. The court sustained the motion, and gave States & Fisher a judgment for $50 and cancelled the stock. —_—_ +2 Proposes an Antidote for Bolshevism. Manistee, May 4—In your maga- zine of April 2, on page 12, column one, Paul Leake says in his article on Bolshevism: “Here is an oppor- tunity to form a counter organization of impenetrable strength, constitu- tional and law-abiding, backed by the force of Government and orderly ma- tured public opinion which democratic Government represents.” Fellow worker, Leake’s words have sunk way down deep into my very soul, there to ever remain, However, MICHIGAN TRADESMAN his words are a challenge to enlight- ened action; that is, to action along right lines. Accordingly, at 3 o’clock to-day my friends will meet Over the express office to form the organization which comrade Leake says ought to te started. The committee to draft 1 constitution was elected last Sunday and they are ready to make their re- port to-day. Meanwhile I submit a formula for a cough medicine which represents all that medical science can do in that line and which your many subscrib- ers in the drug business will appre- ciate: Ammonium Bromide ...... 11 parts Etealvptol 2... -s sess +s. 1 part Fl. Ext. Hyoscyamus ...... 4 parts Fl, Ext. Scillae Comp. ..... 5 parts On Cinnamon ........-5-6: 1 part On GDebS 2c oes eee 8 parts Potassium Stibouyl Tartrate 14 part Elixir Ammonium Valerat..100 parts A teaspoonful every 2 or 3 hours. The latest theory of disease is that all disease is due to run-down-ness. How to avoid run-down-ness is there- fore of maximum importance to the human race. The I. Won’t Works are not suffering from run-down-ness, due to presence of fatigue poisons, so we can ignore them in our theories of social stability. The law takes run- down-ness into account by regulating child labor and female labor in the interest of public policy. The gist of the whole matter is summed up in a card hanging on the walls of most business places: “It is none of our business what you do after business hours, but if you can’t do your work next day, that is our business and your stay with us will be brief.” From the point of view of the ef- ficiency expert run-down-ness can be avoided by a weeks’ vacation every three months. A longer vacation should only be taken when some dis- ease like tuberculosis has gained a lodging. The name of the anti-bolshevik or- ganization is the Ancient Altruistic Aristotelians, in memory of Aristotle, who first prepared the syllogism for the enlightenment, edification and en- tertainment of mankind. Anarchists do not think in syllogisms; neither are they capable of inductive reason- ing. They are a lot of poor, blind, driven cattle, driven by Lenine, Trot- sky & Co., sired by bolshevism and damned by kaiserism. You say it is none of my business if these people are on the road to insanity. I shall show in a subsequent article that it is not only my business but your busi- ness to call a halt. T. A. Major. GRAHAM & MORTON Transportation Co. CHICAGO $3.50 We rex Michigan Railway Boat Flyer 7 P. M. Tuesday—Thursday—Sunday Leave Holland 8 p. m. Tuesday—Thursday—Sunday Leave Chicago 7 p. m. Monday—Wednesday—Friday Prompt and mpt and. Freight Shipments Customers Must Now Be Sought Spring, with its opportunities, finds the coun- try more prosperous than ever before. Follow- ing the lull which came immediately on the heels of the armistice and with war out of the way, normal business’ is now pushing forward under increasing momentum, and the merchant who is ready can look forward to a spring and summer business of unusual achievement. Because January and February were some- what inactive, it naturally follows, because it is the law of action and reaction, that spring and summer business must be bigger than ever before. People have the money to spend—more money than a year ago—and they are going to buy more. To meet the demands of customers for spring and summer business the merchant must not over- look the importance of being prepared with the right kind of merchandise. Customers have long been content with the simple excuse of “we are out on account of the war,” but no longer will customers be satisfied when you are out, as they have been during the war period. They will expect you to have the merchandise and so the retail merchant who reaches out for business or expects to hold his own for 1919 must be sure that his stock is kept up and that he has few “outs,” if any. Then the merchants must realize fully that we are now in a buyer’s market rather than a seller’s market. During the period of the war customers sought the merchandise. It was short of the demand. Now customers must be sought. Mer- chandise must be displayed and pushed. Adver- tising campaigns must be worked out, developed and intensified. Customers. must be sold. So, very clearly, there are two things which a merchant who expects to get his full share of the 1919 prosperity must keep in mind—he must be prepared with the merchandise and he must advertise as never before—he must push sales intensely all of the time. NATIONAL GROCER COMPANY Grand Rapids Lansing Cadillac Traverse City THE VICTORY LOAN. Of the appeal which the Victory Loan makes to the pride, the patriot- ism and the honor of the thrifty Amer can citizen, and on which Sec- retary Glass places emphasis, it would seem almost superfluous to speak. The war has been won. What is in many “respects the most brilliant chapter in American history is reaching its cul- mination. American delegates at Paris are to-day laying down the terms of reparation to the defeated enemy, with an authority never pos- sessed by any statesman or er-rp of statesmen at an international council, and with a freedom from all selfish claims which has never been paral- leled in history. While the eyes of the American citizen are fixed on this memorable achievement, our soldiers are still guarding the Rhine front and the agents of our Government are directing to the fam‘ne-stricken dis- tricts of Europe the shiploads of food which are hurrying out from Ameri- can ports; thereby not only averting the appalling misery which had over- hung these millions of men, women, and children, but averting also the spread of anarchy which distress had seemed to be fixing upon the world. It is an inspiring moment; one in which it is good to be alive and to be an American citizen. But these things must be paid for, and the loan which is to ensure the payment is offered when even the Stock Ex- change is giving emphatic testimony to the immense National prosperity which the war has left in the United States. That so much as a suggestion of the people’s failure to take the loan should be called for, under all these circumstances, ought to nerve every individual to do his own part towards bringing the country through this last exacting test with flying colors. If the Victory Loan involved a sacrifice as compared with other op- portunities for investment, the appeal would, in our judgment, be quite as strong. But as a matter of fact, the investment aspects of this loan are not only extraordinary as compared with other securities, but are such as may never return. Free of the normal 12 per cent. income tax and bearing 434 per cent. interest, these bonds or notes (the term is interchangeable) give a return equivalent to more than 5 per cent. from any taxable invest- ment. The depreciaton from subscription price, which has occurred in the ear- lier war bonds, is not likely in the pending issue. A 41% per cent. bond with thirty years to run may easily have considerable ups and downs of price in the long period before its re- demption at par; but a loan with only four years to run is a different matter. A very slight decline from the sub- scription price would increase so greatly the average annual yield to the purchasing investor, when the increment of value in the next four years was allowed for, as to create a demand which would make the de- preciation improbable. With the history of United States loans in the longer past. most people are by this time familiar. The 6 per cents. of the Civil War, subscribed for MICHIGAN TRADESMAN at par or higher, went below 92 in 1863; but they sold at 123 on the Stock Exchange a few years later, and even the 4 per cents., issued later to refund the war debt, brought a market price of 130 nearly two de- cades before their maturity. These are the practical considerations which apply to the Victory Loan purely on the investment side. They might very well be conclusive in themselves. When combined with the inspiring motive of upholding the public credit and the public honor at a time when this loan completes the record of American war-time achievement, even these inducements must take second place. © PREACH MORE DISCRETELY. All assassinations are shocking, but those with direct political prompting, however fanatic or mistaken, are less fiendish than putting bombs in the mails with no more regard to con- sequences than might be shown by a blind man shooting a machine gun in- to a crowd, and fancying that in some way he might thus assist some cause or other. Nothing can be surer than that any cause found to be connected with the recent bomb plot will suffer for it, and that is an object more de- sirable than the punishment of in- dividuals. We are properly shocked when a score of bombs are distributed among American public men by means en- dangering many other lives, but we might have spared ourselves much that is dangerous in our present pol- itics if we had been as shocked as the case called for when worse out- rages were done in other lands by funds and organizations directed from here. A _ single journal raised here what was called an “Emergency Fund,” whose declared object was to aid a foreign organization in a cam- paign of violence against England. Protests from a friendly foreign gov- ernment were lightly treated. We now are experiencing what we were indifferent to when others suf- fered by what we permitted. If we had checked the dynamiters of that now distant day we should have been less likely to experience the series of similar crimes which began with the dynamiting of Governor Steunenberg by murderers employed by the trades unions. We fatuously thought that that explosion was foreign in its na- ture, and nothing more than might be expected in a labor war. We now are investigating the Bolsheviki among us, and it is premature to say how many there are. But it is sure that the sentiments underlying Bol- shevism are less novel than the name, and that there are among us defend- ers of their views in the name of the freedom of our institutions. We would be none the worse for a little intolerance of such notions lead- ing to such acts. Every effort should be lent to punishing the guilty mis- creants, but attention should not be directed solely to them. If there is a proper horror of the doctrines preached in the manner of which there are many examples, it will be prudent for the preachers to preach more dis- cretely. WELCOME TO NEW BISHOP. Men may come, and men may go, but the succession of bishops will go on until the end of time, And so the Right Reverend Edward Dionysius Kelly has come to us as Bishop of Grand Rapids. He was born of God-fearing Irish parents in Southwestern Michigan in the land of the sky blue waters, the land of the Pottowatomies which was reigned over by Big Chief, Simon Pokagon. The Bishop-to-be was reared in the atmosphere of the simple religion of our Saviour, under the guidance of his good parents and the spiritual advice, word and example of that quiet, urbane French gentleman, the late Father Barroux, who ministered to the early settlers and converted Indians in that locality. Father Barroux was splendid in ex- ample, and strong, but tolerant in the faith; and his influence on all the young of his flock was far reaching. It was very influencing in guiding young Kelly in his future holy calling. No wonder, under such influence, he choose to seek the high office of priesthood in the faith of fathers; and well he has succeeded. And the Diocese of Grand Rapids over which he has been called to pre- side can be thankful of the choice of the Vatican. The Bishop of Grand Rapids is first of all a high-minded Christian gentleman. He is very human and a lover of his fellowman, approach- able by the humblest for whom he has the kindliest feeling and sym- pathy and able to meet the greatest of whom he is the peer. In his relations with mankind “the scarlet threads of his life touch ap- pear everywhere in the fabric.” At the personal solicitation of the late lamented Bishop Foley, of De- troit, he was made his assistant, and elevated to the high office of Auxii- iary Bishop with the full approval of that distinguished churchman and American citizen, Cardinal Gibbons, of Baltimore, and the commendation of that no less distinguished clergy- man, soldier and commoner, the late John freland, Archbishop of St. Paul. For more than twenty years he was a resident and citizen of our great university town, Ann Arbor, where he served the people of that vicinity and ministered to the wants of stu- dents from all parts of the civilized world. His associates there were men of the highest intellectual attainments in the arts, sciences and literature, he having the confidence and esteem of all these gentlemen. With such endorsements and pres- tige he comes to Grand Rapids not only as a minister of God, but as a citizen to be with us and of us to aid us, spiritually, morally and in good citizenship. Welcome to you, Reverend Sir, from all our citizenry, American and Ce!t, Anglo-Saxon and Slav, Latin and Hun, for all these are in your flock and send you their heartfelt greet- ings, You come to us at a most critical time in the history of the world and May 7, 1919 mankind; with bolshevism and_ so- cialism rampant and threatening the very foundation of civilization in many nations. Fortunately, you represent an or- ganization which in every land under the sun stands squarely against this mind-diseased condition of deluded people, individually and collectively. Thank God, there is little of this element in your diocese. With you strong mind and personality, we feel that should any of your flock become inoculated with this deadly germ, you, as spiritual physician, would use the most heroic remedies, by the right advice and example, to cure the poor mental invalid. So you see, Bishop Kelly, much is expected of you, but you will not faii your country or the people in any crisis or at any trial. God grant it may never be necessary for you to act in any emergency ahd that peace on earth and good will toward all men may hereafter prevail until time is no more. NO DELIVERY GUARANTEE. “We can’ guarantee no. delivery date” is written on a hosiery order placed by a local dry goods jobber this week, and indicates the situation that is ruling in the hosiery market. Business has been good and it is be- ginning to be a question where the merchandise will come from. Many mills have been shut down for some time, and this will materially reduce their output, which, of course, cannot be made up. On the other hand, mills that have not been closed are finding it hard to get girls and women. The mill in question which added the above phrase to one of their orders has not closed a day, but has been working as near capacity as possible. Their trouble is in getting girls and women, and until they are able to remedy this phase of the labor situation it is doubtful whether the delivery end of the market will be remedied. The past week has seen a further increase in the business placed, and prices as a result are holding firm. There is talk that if the situation con- tinues to improve prices may have to be re-adjusted to take care of the sit- uation. In most cases they have been calculated on nearly capacity pro- duction, and unless that production can be obtained it is evident that re- vision is at least probable. SWEATERS IN DEMAND. There is a little more interest in sweaters developing from week to week. Buyers are operating on fan- cies and staples, showing very little preference for either as opposed to the other. The tendency to take only enough to take care of the business that the buyer had in hand is fast disappearing, if it has not already disappeared, and instead buyers are anticipating a little. Ladies’ sweaters are reported to be stronger and in better demand throughout the market than men’s lines are, and some quarters that have quite a stock of men’s sweaters are still selling them within the trade, as they have been doing for some time back. ; 4 4 i i i i 3 : 3 ee ner ee Se ae eee a EAS oO a: ee ee ee ee aw. SS eS aN ef a Pre: ee ee wees petesterra rte o7 7) May 7, 1919 MICHIGAN TRADESMAN Michigan Retall Shoe Dealers’ Associa- ion. President—J. E. Wilson, Detroit. Vice-Presidents — Harry Woodworth, Lansing; James H. Fox, Grand Rapids; Charles Webber, Kalamazoo; A. E. Kel- logg, Traverse City. Secretary-Treasurer—C. J’. Paige, Sag- inaw. Better Advertising For the Shoe Dealer. Advertising has been the keynote of industrial, civic and social progress for so many years that one might truthfully say it has extended as far back as there is authentic history of man. Present day advertising is a de- velopment of the olden days when the herald with his trumpet, and the town crier with his bell, were the accepted methods of advertising. Tn those days the man who could make the loudest noise, and the reach the largest number of auditors, was con- sidered the best advertiser, and re- ceived the greatest compensation for his efforts. In this respect there has been little if any change. A_ deplorably large percentage of advertisers still think that by making the loudest noise and the most bombastic statements they are doing the most successful work. In reality, nothing could be farthe- from the truth, for in these days of sophistication there is a certain “show me” state of mind on the part of the buying public that does not enable any merchant to exist long on bombast and “bull” alone. The starting point in reaching the buying public is the store and mer- chandise and service make a store. Prices are included in merchandise, and advertising is part of the service. Merchandise without fair, legitimate prices is not good merchandising, and service without honest advertising is not good service. The reading pages of a newspaper are filled with news, and the advertising pages should be filled with facts. Facts can never change, they are as unchangeable as the laws of nature, so in writing ad- ' vertisements begin with the facts and adhere to facts all the way through. We have found that individualizing the advertising prepared for the Pitts Shoe Co. has paid big. By individual- izing I mean the getting up of the copy in a certain uniformly attractive style, with an individual name cut, and advertising one single item at a time. I. have seen a broad roomy comfort- able shoe for a middle aged man, and a dainty high heel narrow toe pump for a society bud advertised at the same time, and in a single advertise- ment. Now, how could this copy be illustrated to appeal? If the appeal ig made to young women, the force of the item for middle aged men is lost, and the same is true if the other shoe is featured. Advertising one item at a time, copy appearing often- er, has been more successful with us than the older method of spasmodical- ly inserting a big advertisement in which many styles were shown and talked up. The individual style as compared with the general might be likened to the difference between the scattering fire of the shot gun as compared with the direct hit and smooth bore of the rifle. The one goes at it in a hit or miss fashion in the hope that the reader will be struck by the force of the copy. The other is carefully pre- pared, and directly calculated to reach some particular class of people with an article that is especially attractive or timely. So in building good advertising copy for shoes the talk should be terse and constructive. -Never try to tell your readers what your goods are not. Tell them the good points and display the price prominently. Make your ad- vertisement tell its story in the least possible space and the fewest words. And once again let me dwell on the subject of truthful advertising. The purpose of advertising is to help the reader of the advertisement, not the merchant who has the goods to sell. Advertising is part of the service you give the public. You do not guaran- tee patent leather, and the average merchant does not misrepresent his goods when trving to sell them. [f this is good policv it is also wise to be absolutely truthful in your state- ments in the newspapers over your signature. A business built on a solid foundation is at all times and in all ways honest with its patrons. and the most potent manifestation of this hon- esty is truthfulness in advertising as in everything else. | L. R. Thompson. Pe Shows Up Old Shoes Without Insult- ing. A shoe dealer placed a mirror in the panel beneath his show windows. This gave the man before the window a view of his old shoes and made a contrast between them and the new ones in the window. The idea was to impress on him the advisability of getting new shoes. ——— a ae None of us realize the number of friends we have lost handing out ad- vice. SIDNEY ELEVATORS Will reduce handling expense and speed up work—will make money for you. Easily installed. Plans and instructions sent with each elevator. Write stating requirements. giving kind machine and size platform wanted, as well as height. We will quote a money saving price, Sidney Elevator Mnfg. Co., Sidney, Ohio 9 3559--Black Vici Kid Ox. Military heel, Imt. Tip, Welt, 3 A, a cs ie a a se ee eee $3.85 $561 —Tan Calf of above. ....-. 2s cen cs wees sete ceecctecesencs 4.35 3562—Chocolate Kid Vici, Imt. Tip, Military heel, Welt, % A, Be © and BD... oc ns no ee ees yee ee eee ee ce 4 35 Hirth-Krause Company Tanners and Shoe Manufacturers Grand Rapids - - Michigan On Wednesday, May 14th We Start Our City Day Which means that on City Days we shall have special offerings ‘‘on the floor’’ that will make it worth while (pay in dollars and cents) for shoe dealers to come in and visit us on that day. Try us out and see how you like it. Specialty Shoes—Hood Rubbers and Tennis—Raincoats Grand RapidsShoe ® Rubber(o The Michigan People Grand Rapids 10 MICHIGAN TRADESMAN May 7, 1919 Trade Commission Makes New De- parture, These are great days for smashing precedents. Most of our Government is in Europe, and Burleson appears to be running what’s left of it on this side of the ocean—and making a sad mess of it, too. Federal Trade Com- mission, which is doing astonishing stunts these days, with a ruling that a manufacturer or merchant shall not give away merchandise “for advertis- ing or for any other purpose.” Now comes the Here is the exact text of the an- nouncement as made by the commis- sion: The Federal Trade Commission has ordered the Ward Baking Company, New York City, one of the largest bakery concerns in the United States, to discontinue the free distribution of bread to its customers for advertising “or for any other purpose.” The commission found that the Ward Company, “with the intent, pur- pose and effect of stifling and sup- pressing competition” conducted “free bread campaigns,” particularly in New 3edford and Fall River, Mass., and in North Tiverton and Stone Bridge, R. I., during which customers pur- chasing Ward bread were given free an amount of bread equal to their purchases. The commission found that “because of its large financial re- sources” the Ward Company was “able to operate its business at a loss for a long period of time and by this means undersell and eliminate most of its competitors.” Of course, no fair-minded person would justify cut-throat competition, however it might be carried on; but to say that goods cannot be given away “for advertising or for any other purpose” is certainly going some! The Supreme Court is likely to have some- thing to say in this connection about that much-neglected document, the Constitution of the United States, which for the past year or two seems to have been tucked away in a for- gotten corner, rolled up in moth-balls. The talking machine people are again the object of the Commission’s attacks. According to an official bul- letin, the Columbia Graphophone Company and the A£olian-Vocalian Company have been cited by the com- mission “on charges of attempting to force dealers to maintain standard, fixed resale prices on their machines and records and of refusing to sell to dealers who insist on reselling to the public at their own prices.” This action is based on the ruling of the United States Supreme Court in the Victor talking-machine case and is likely to be sustained should the manufacturers decide to test the issue. However, this is only another reason for the passage of the Stevens bill. —>+ $10,000 Government Bonds in Treas- ury. The Michigan Shoe Dealers Mutual Fire Insurance Co., of Fremont, sub- scribed for $2,500 of the Victory loan, which gives it $10,000 Government bonds on hand as a surplus to pro- tect the policy holders of the com- pany against -any unusual or unex- pected conflagration loss. Secretary Bode has the oldest mutual mercan- tile insurance company in Michigan and proposes to make it one of the strongest organizations of the kind in the country. Sa later aaron caaati R. K. L. R. K. L. In Stock for Immediate Delivery Pre tre ts POLLY AN CHILDREN’S SHOES One entire factory devoted exclusively to the manufacture of Kreider’s Pollyanna Shoes. Their equal is not made in the world. If your dealer cannot supply you, write us for some interesting facts on children’s shoes. eA G Kremer Co. ¢ 312-318 West Monroe St. CHICAGO MAKERS 7" : Best Shoes for : ew Boys, Girls and the Babies ' 2856 —Black Kid Lace, 8% inch Top, Flexible McKay, 2% to8, BC D............. Price $4.75 2859 —Havana Brown Lace, 8% inch Top, Flexible McKay, 2% to8, BC D........ Price 5.45 2854—Mahogany Calf 5 Eye Oxford McKay, 12-8 Heel, Imt. Tip, C and D.......... Price 3.35 2855 —Black India Calf 5 Eye Oxford McKay, 12-8 Heel, Imt. Tip, C and D......... Price 2.75 ORDER NOW WHILE OUR STOCK IS COMPLETE Rindge, Kalmbach, Logie Company R. K. L. Grand Rapids, Mich. R. K. L. Men’s Bertsch Gun Metal Calf Goodyear Welt A most In Stock Consistent To-day. Seller 6-11 EE No. 990—Price $4.05 tin No. 990 is one of our most consistent sellers. The last is as staple as any last can be. It is wide and roomy just where it should be. Everything about the shoe tends toward perfect fitting. this shoe than any other shoe we know of. It is the extra width just where needed that makes it fit where others fail. It is the extra quality material used that gives the service and makes the friend. Every shoe dealer has call for this very shoe and should carry it. Sample gladly submitted. You can fit more with HEROLD-BERTSCH SHOE CO. Manufacturers of Serviceable Footwear GRAND RAPIDS, MICH. ra May 7, 1919 MICHIGAN TRADESMAN ll OUR trade on children’s shoes will grow rapidly with this line of New Process Stitched-Down Shoes in stock. The line is thoroughly com- plete and includes handsome shoes for dress as well as for rough play days. HONORBILT No. 201 — Gun Metal Button New Process Stitched- Down, Imitation Tip, Loxole, D to E, Big Girls’ 2% to 6, Misses’ 11% to 2, Child’s 8% to 11, Infants’ 5 to 8. No. 206— Lace, same as No. 201. ADE in buttons and laces, in regular heights, oxfords and strap sandals, in black, tan, chocolate and patent leather, and in big girls’, misses’, child’s and infants’ sizes. Send for Booklet showing entire line and offering advertising suggestions that will be of service in selling the shoes, F. MAYER BOOT & SHOE Co., Milwaukee, Wis. 12 MICHIGAN TRADESMAN May 7, 1919 =e 3 ee ' -E FINANCIAL. -j || [he Friendly Interest (E = ataiin Cy ; oxen and co-operation of Y aH ul roe e this bank have fol- eee pa lowed hundreds of Regard'ng a Future of Interest Rates. The question of the future of in- terest rates is not a simple one in itself, nor one without important im- plications in connection with all our plans and programmes of industrial and commercial reconstruction. Ob- servers of long experience have pre- dicted that, in the reconstruction per- iod, interest rates will have a very decided effect in determining the di- rection and the scope of production, in stimulating productive energy or the reverse, and in increasing or di- minishing the economic. efficiency not only of particular industries and branches of trade but of entire na- tions. The price paid for capital and cred- it always has enhanced the advan- tages or deepened the disadvantages of particular nations in meeting in- ternational economic competition. Should it transpire, for example, that in the peace period a high level of interest rates prevails the world over, that condition will at once automatic- ally check the more ambitious plans for National and international ven- tures intended to rehabilitate the na- tions undertaking them. If, on the other hand, a low level of interest rates prevails, plans for rebuilding will be readily financed, but at the same time we may have to reckon with a period of international compe- tition made possible by the ready availability of capital and credit, the consequence being a considerable de- gree of trade disturbances the world over. A discussion of the prospective lev- el of interest rates is timely. now, be- cause of the sharp divergence of opin- ion on the subject that has manifested itself. Among our best bankers there are those who believe that the peace period will be attended by a world- wide demand for funds, both for re- building and replenishing the devas- tated districts of Europe, and _ for producing commodities which are now in limited supply owing to the interference of the war with normal production in industry and commerce. On the other hand there are capable bankers who confidently look for a plethora of free capital and credit, accompanied by sharply lower inter- est rates. These men base calcula- tions on the newly developed wealth of nations—particularly our own—on the enlarged productive capacity of many industries, on the curtailment of war demands and war loans, on the gold accumulation in the United States that can serve on a basis of a great expansion of credit, and on the abandonment altogether of gold re- serve against bank credits in many foreign countries. Without seeking to distinguish too finely between capital available for fixed investment and credit available for commercial use, there are those who argue the points for a period of cheap money with a considerable de- gree of force, holding that the con- suming and purchasing power of populations has been enormously re- duced by the hardships of war, and will continue to be reduced by very severe taxation, while the world’s capacity to produce goods on which credit can be based has been greatly enlarged by the very circumstances of the war. Plausible as the reasoning for cheap money may be, there are at the same time offsetting considerations which indicate a maintenance of rates for a long time to come, and every ban- ker and business man is closely ob- serving these to-day. One of these considerations is that of the single item of wealth destroyed in the war, which argues a restriction of avail- able capital and therefore high inter- est rates. Another consideration is that the war left the world with such an enormous amount of outstanding Government obligations that the min- imum level of interest on all invest- ment capital for a long while ahead, as well as the minimum on banking credit, must almost certainly be the rate of return yielded by those obliga- tions. For some time to come, the yield on United States Government bonds, as well as those of Europe, will be determined by the recurring need of their holders to sell. These bonds are still far from absorbed by investors, and it can be expected that in months to come many present holders, pres- sed by necessity, will seek to turn them into liquid funds, the practical effect of their sales being to keep up the rate of investment capital, and sO maintain the rates on banking credit. The upward tendency of in- terest rates will be reinforced by the influence of long-continued income and excess profits taxation. More- over, it must be remembered that it is not alone what goes on in a single country that will determine all that is to occur. Of ourselves, we in the United States will not determine what the future movement of interest rates shall be, for it is abroad that the keen- est competition for both capital and credit is likely to ensue. ee A good business man may make a mistake once, but if he makes the same mistake again he is not a good business man, successful men and women clear thru from the first dollar deposited here, Established 1853 up to the establishment and maintenance of a successful business. There are many good things about this bank’s system which you would find of value to you. YOURS WHEN YOU SAY SO. THE OLD MONROE AT PEARL Do Not Trust to Chance No man can afford to take a chance on life itself. And failure to make proper provision for the care of It is too uncertain. your property upon your death means that the results of your labor and effort may be but poorly conserved, and your family lose thereby. Administration charges are fixed by law and are low. Send for Blank Form of Will and booklet on “Descent and Distribution of Property”’ THE MICHIGAN TRUST Go. OF GRAND RAPIDS Safe Deposit Vaults on ground floor. Boxes to rent at low cost. Audits made of books of municipalities, corporations, firms and individuals. Sas a May 7, 1919 Regulating the Money Market. No attempt has been made during the progress of the Victory Loan to regulate the disposition of credit ac- commodations by means of a central governing committee of bankers like that appointed for the purpose during preceding loans. A certan control over the granting and calling of loans has nevertheless kept the money mar- ket on an even keel, and it is likely to bear good results after the imme- diate subscription period is ended and the financing of the country’s genera! business receives undivided attention again. It is impossible to forecas' the volume of money that will be needed to finance the domestic and foreign trade of the country this year, or to move the crops. So much depends on volume, for one thing, and on price for another. For the present the outlook for trade is that the volume will be improved upon as the year advances, while for crops the prospect is excellent. If the pres- ent winter and spring wheat prom- ise is fulfilled the total outturn of wheat for the United States this year will be 1,200,000,000 bushels, an un- precedented record. Prices for our wheat crop are being directly in- fluenced by the world shortage of foodstuffs, so that the amount of banking accommodations needed for that cannot be determined very far in advance. Prices for wheat—as well as prices for other commodities necessary to sustain life—are on a high plane, but prices for many of the other commodities are lower than they were, and, with busi- ness diminished from its pell-mell war pace, it would seem that the amount of banking accommodation required for business and for the crop movement will not be so great as last year, when the war was at its height. Nevertheless, there are so many extraordinary factors contributing to shape events in the future that we cannot say confidently just how mon- ey rates will move. The country’s large gold reserve and the smooth functioning of the Federal Reserve MICHIGAN TRADESMAN system are elements in favor of an easy money market. But on the other hand the burden of financing our ex- port trade henceforth will more than ever be borne by the money market. The Victory Loan financing will car- ry right through until autumn. Pre- sumably the Government will under- take further borrowing from the banks, at an interest rate that will automatically establish a minimum level for the employment of funds. In-addition, it would appear from present indications that the railroads will be compelled to rely for further temporary financing on the money market. And beyond all these things, the upset credit conditions in the old world, and the uncertainty as to what will come out of the efforts to right these conditions, further confuses the situat‘on. —___—_». The clothes may not make the man in business, but they go a long way toward showing what kind of a man he is. OFFICE OUTFITTERS LOSE LEAF SPFCIALISTS "37-210 Pres © aearthe bridge) Grand Rapids, Mich. Kent State Bank | Main Office Ottawa Ave. Facing Monroe Grand Rapids, Mich. Capital - - - - $500,000 Surplus and Profits - $700,000 Resources 10 Million Dollars 3 he Per Cent. Paid on Certificates of Deposit The Home for Savings ) ‘ WM. H. ANDERSON. President J. CLINTON BISHOP, Cashier Fourth National Bank United States Depositary Savings Deposits Commercial Deposits 3 Per Cent Interest Paid on Savings Deposits Compounded Semi-Annually I «ae ‘Per Cent Interest Paid on Certificates of Deposit Left One Year Capital Stock and Surplus $580,000 LAVANT Z. CAUKIN, Vice President ALVA T. EDISON, Ass’t Cashier 13 HE naming of the Grand Rapids Trust Company as Executor and Trustee means that you will bring to the settlement and management of your estate the combined judgment and busi- ness ability of its officers and directors. The most competent individual has only his own experience and knowl- edge to qualify him. This Company offers your estate the collective knowl- edge and experience of its officials. ASK FOR BOOKLET ON “DESCENT AND DISTRIBUTION OF PROPER- TY’ AND BLANK FORM OF WILL. FFRAND RAPIDS [RUST [ OMPANY OTTAWA AT FOUNTAIN BOTH PHONES 4391 Safe Deposit Boxes at Three Dollars Per Year and Upward GRAND RAPIDS NATIONAL CITY BANK CITY TRUST & SAVINGS BANK ASSOCIATED CAMPAU The convenient banks for out of town people. Located at the very center of the city. district. On account of our tocation—our large transit facilities—our safe deposit vaults and our complete service covering the entire field of banking, our institutions must be the ultimate choice of out of town bankers and individuals. Combined Capital and Surplus .........eesee+: $ 1,724,300.00 Combined Total Deposits .....,...--.ceeeeceees 10,168,700.00 Combined Total Resources .........scceeceeeee 13,167,100.00 GRAN City TRUST & Handy to the street cars—the interurbans—the hotels—the shopping D RAPIDS NATIONA AVI SQUARE L K S NGS BANK PB AR RTM ye keh i . 1 14 MICHIGAN TRADESMAN May 7, 1919 Mercantile Mutuals Decide to Obey the Law. Detroit, April 29—The stock fire in- surance cOmpanies are contesting in court the legality of the order oi Insurance Commissioner Frank H. Ellsworth directing the discontinu ance of the 10 per cent. war emer- gency increase on all policies taking effect on and after May 1, 1919. The Circuit Court of Ingham county has issued an injunction sus- pending the said order of the Insur- ance Commissioner until final deter- mination of the case. It is, therefore, proper under the law that yu continue to co'lect the 10 per cent. war eme~gency cr as until further notified by this Bureau, and we so rec mmend. George W. Cleveland, Manager Mich‘gan Inspection Bureau. A meeting of the four mercant-l mutual insurance compan‘es was held in this city last Thursday. The meeting was called by George Bode, of Fremont, and was held at the office of Wm. A. Haan in the House- man building. The following gentle- men were present: George Bode, Secretary Michigan Shoe Dealers Mutual Fire Insurance Co. William N. Senf, Secretary Mich- igan Bankers and Merchants Mutual Fire Insurance Co. William A. Haan, Secretary Grand Rapids Merchants Mutual Fire In- surance Co. C. H. Hare, Secretary Michigan Mercantile Fire Insurance Co. The editor of the Tradesman was present by invitation. The meeting proceeded to organize by the election of William A. Haan as chairman. Discussion immediately ensued on the action of the stock fire insurance companies in attempting to override the action of Insurance Commissioner Ellsworth in prohibit- ing a continuance of the 10 per cent. surcharge which has been in effect during the past year. It was con- ceded by all that the necessity for the surcharge—if any necessity ever ex sted—had been removed by the termination of the war. The sum- marized reports of the insurance com- panies for 1918, showing that they returned Michigan policy holders only 53 cents for every $1 paid them for protection, shows very plainly that the retention of the surcharge any longer is a gouge game, pure and simple, wth no excuse except the avarice of the stock companies. It was also conceded that the un- fortunate and illy advised action of the stock companies in defying the Commission in order to secure an extension of the time they could enjoy their ill-gotten gains would do much to add to the public distrust and disgust of stock company methods already in evidence and tend to build up I. W. W.. and Farmers’ Alliance propaganda, of which the stock insurance companies pretend to stand so much in fear. As a matter of fact, disregard of the law and ignoring the mandates of officers of the law places the stock insurance companies in identically the same class as the I. W. W. and Farmers’ Alliance, thus feeding the flames of socialism and anarchy which have already been permitted to gain too strong a foothold in this country. Mr. Haan related the details of a conversation he recently had with Insurance Commissioner ‘Ellsworth, in which the latter expressed the hope that the mercantile mutuals would stand by the Commissioner and obey the law, instead of flouting the legally constituted officers of the State and undertaking to prolong a career of plundering the public under the guise of war necessity by the employment of legal subterfuge and ing such companies. It gives You can profit by representing us. The National Mutual Automobile Insurance Co. Bay City, Mich. This company was organized under the laws of the State of Michigan and in compliance with all the requirements of the insurance laws govern- Ample Protection at Minimum Cost Our Safety First Policy Protects Against Fire, Theft, Tornado, Cyclone and Windstorms, Injury to Persons, Damage to Property, Defense of Suit We Also Write Collision Insurance If you feel interested in this company we will be pleased to give you further information about our policy. Our agency contracts are attractive and we have good open territory. Address: R. 1}. FLETCHER, J%., Secretary : Proen’x Bldg., Bay Cit«, Mich. The Shoe Dealers Mutual Fire Insurance Company Fremont, Michigan (The Pioneer) Organized in 1912 During 1919 will return 30 per cent of premiums as Savings or “Dividend” We insure all kinds of mercantile STOCKS and BUILDINGS. Insurance in force over $2,500,000.00. You take no chances in our company as your re- sponsibility is limited to one assessment’ by our charter, which in no case can exceed the amount of premium paid, or to be paid. See that your policies are made in the PIONEER COMPANY, which is one of the strongest companies in the state. An unsurpassed record of prompt adjust- ment and payment of all honest losses. ALBERT MURRAY, GEORGE BODE, President. Secretary. What is Mutual Fire Insurance: It is the principle of self-government of gov- ernment “of the people, by the people and for the people” applied tothe fire insurance business. Do you believe in that principle? Then co-operate with the Grand Rapids Merchants Mutual Fire Insurance Co. 327 Houseman Bidg., Grand Rapids, and save 25% on your premium. For 10 years we saved our members thousands of dollars annually. We pay our losses in full, and charge no membership fee. Join us. Bristol Insurance Agency FIRE, TORNADO AND AUTOMOBILE Insurance FREMONT, MICH. We specialize in Mutual Fire Insurance and represent three of the best Michigan Mutuals which write general mercantile lines at 25% to 30% off Michigan Inspections Bureau rates, we are also State Agents for the Hardware and Implement Mutuals which are allowing 50% to 55% dividends on hardware, implement and garage lines. We inspect your risk, prepare your form, write your policy and adjust and pay your loss promptly, if you meet with disaster. If your rate is too high, we will show you how to get it reduced. Why submit to the high rates and unjust exactions of the stock fire insurance com- panies, when you can insure in old reliable Mutuals at one-half to two-thirds the cost? Write us for further information. All letters promptly answered. C. N. BRISTOL, Manager and State Agent. nemmmmaanemeeess ws REPRO IReRR ES May 7, 1919 technicalities which the crafty and unscrupulous attorneys of the insur- ance combine can concoct and put into operation. Mr. Ellsworth is confident that the action of the stock companies is taken with no idea that they will be successful in winning their contention; that they are actu- ated solely by mercenary motives to prolong their career of public plunder as long as possible by delaying the action of the courts in handing down their findings. Local stock company agents con- demn the surcharge as unnecessary, from a financial standpoint, and as productive of irritation and disgust. Of course, they do not dare to ex- press themselves openly when agency managers and inspectors are within hearing, but to their friends and fraters they condemn the methods of their companies as unfortunate, high- handed and extortionate. After a full and free discussion of all the points involved, it was unani- mously decided to stand by the Com- missioner and abolish the surcharge on and after May 1. Mr. Haan was requested to write the Commissioner, acquainting him of the action of the mutuals. The matter of adopting a uniform ratio of discount by all the com- panies was dscussed and laid over until the next meeting, which will be held in the course of a month or so. Mr. Bode brought up a_ matter which was discussed at some length and laid over for action at the next meeting. It contemplates the volun- tary contribution of 1 or 2 per cent. MICHIGAN TRADESMAN of the premium receipts of each of the mutual mercantile companies to a safety fund to be drawn on only in the event of any member com- pany happening to meet an extra heavy conflagration loss; such con- tributions to be remitted monthly and vested in some bank or trust company as trustee, reports of the condition of the fund to be made to each member of the trust fund once a year. Mr. Bode suggested that the accumulated interest on the fund be added thereto, instead of being divi- ded pro rata among the member companies. Such a _ safety fund would be a source of much satisfac- tion to the officers of the companies and afford additional protection to their policy holders. This sugges- tion strikes the Tradesman as a most excellent one, because it creates an additional source of protection and would tend to weaken the nasty talk the stock insurance agents fre- quently resort to, reflecting on the responsibility of the panies. Objection to certain features of the rider recently prepared by the Trades- man for use in fifth and sixth class towns was registered by Mr. Hare. The points at issue were discussed thoroughly by all present and the writer, in behalf of the Tradesman, cheerfully accepted a slight change in the phraseology of two paragraphs which in no way impairs the interest of the assured. The conference lasted nearly three hours and was marked by the utmost harmony and good will. Not an un- mutual com- pleasant word was spoken by any present and no sinister suggestions were in evidence at any time during the meeting. Each Secretary pres- ent appeared to be actuated solely by a desire to build up his company as 15 rapidly as possible, consistent with good business principles and with due regard to the rights of his policy holders, whose interest was upper- most in the minds of all the gentle- men in conference. of the premiums paid. se e . e Maximum Protection at Minimum Cost The best authorities tell us that 84 per cent. of all Stock Fire In- surance Companies organized in the United States have either failed, retired or re-insured, while only 24 per cent. of the Mutual Fire Insur- ance Companies have been eliminated. THERE IS A REASON FOR THIS Stock Fire Insurance is a profit making business. Mutual Fire Insur- ance, in distinction, is insurance in its purest form. The chief purpose of Mutual Fire Insurance is maximum protection at minimum cost. Solicitors and col’ectors cost big money, and this must come out SAVE MONEY by insuring in the Michigan Mercantile Fire Insurance Co. Michigan Trust Bldg., Grand Rapids, Mich. charge for fire insurance. Wm. N. Senf, Secretary Fire Insurance that Really Insures The first consideration in buying your fire insurance is SAFETY. You want your protection from a company which really protects you, not from a company which can be wiped out of existence by heavy losses, as some companies have been. Our Company is so organized that it CAN NOT lose heavily in any one fire. Its invariable policy is to accept only a limited amount of insurance on any one building, in any one block in any one town. Our Company divides its profits equally with its policy holders, thus reducing your premiums about one-third under the regular old line MICHIGAN BANKERS AND MERCHANTS’ MUTUAL FIRE INSURANCE CO. FREMONT, MICHIGAN Announcement to the Insuring Public possible cost consistent with safety and security. Grand Rapids Merchants Mutual Fire Ins. Co. Michigan Shoe Dealers Mutual Fire Ins. Co. Michigan Bankers & Merchants Mutual Fire Ins. Co. Michigan Mercantile Fire Ins. Co. | Notwithstanding the fact that the Stock Companies will continue the 10% Surcharge on and after May 1, 1919, having commenced a legal fight in order to test the legality of the order of the Commissioner of Insurance of Michigan, which ordered the discontinuance of the Surcharge May 1, 1919, the under- signed Companies will DISCONTINUE the Surcharge beginning May 1, 1919, and will in addition give the same discount or dividend as they did before. We believe that the Insurance Department of Michigan has been eminently fair in allowing the additional revenue during a time of stress, but we also feel now that affairs are coming back to normal again, we owe it not only to the Insurance Department, but most of all to the people of the state to return to the rate charged previous to the war. It has always been our aim to sell our insurance at the lowest aarti a agi a 16 Reconstruction Work Makes Good Progress. Merchants talked with a great deal of interest about the notice sent to the trade by the Amoskeag Com- pany, saying that its possible product of leading lines and indeed almost all lines was under order thrcugh the summer and into the fall months. Having in mind the fact that this very large unit of textile production was engaged at one time to more than half its capacity in essentially Goverment work, most of which was different in character fr m < How Laundering Affects Cloth. After thirty washings with hard soap, soda, sodium silicate and per- borate, respectively, linen and cotton textiles showed higher strength val- ues with hard water than with soft water. With soft water sodium sili- cate showed a distinct injurious action on cotton, and perborate was stl more harmful. Goods washed w'th soap improve in luster and show a brilliant white color by reflected light; goods washed in soda show a strong yellowing in transmitted light with a slight shade of pink; by reflected light they appear slightly gray. After wash- ing with silicate the goods are white, but quite without luster, being dull and chalky. May 7, 1913 CITY DAY Don’t Forget to Visit Us Next Wednesday Every merchant who has ever been here on WEDNESDAY will tell you that our CITY DAY is all that we say it is. It is not a temporary proposition ; we are in the market continually for merchandise which we can offer on EVERY WEDNESDAY at SPECIAL prices. Our purpose in having CITY DAY is to have you come and see us and get better ac- quainted. What we sacrifice in profit on CITY DAY is more than compensated to us by the good-will and acquaintance that comes from it. Our challenge is still ofen but no one has yet taken us up on it. Our BARGAIN BASEMENT is ofen every day, where you will find short lengths and jobs of all kinds at SPECIAL prices. A few of these along with your regular merchandise will prove a wonderful tonic to your trade. Some merchants have asked for samples or list of special prices on merchandise in the BARGAIN BASE- MENT or on sale EVERY WEDNESDAY (CITY DAY). We are forced to decline these requests because the very purpose of the BARGAIN BASEMENT and CITY DAY is to get you to come into the House and get better acquainted. The market generally is advancing every day and Some Mills have withdrawn their lines We have although we have had to advance a little here and there. in all lines. entirely. tried to hold our prices down, You had better cover your needs for the next 60 or 90 days NOW. DON’T WAIT; SEND US YOUR ORDER BY MAIL OR PHONE US NOW. PROMPT SERVICE Exclusively Wholesale No Retail Connections May 7, 1919 MICHIGAN TRADESMAN 17 Most retailers have a standing order with their jobber for ENGINEER AND FIREMAN SOCKS BEAR BRAND The best known workingman’s sock in the United States. This means that it gives the greatest wearing service to active men who require a good weight, medium price sock. It’s a quick seller. Colors: Black, brown and slate. Sizes 9% to 11%. Price per dozen, $2.00. The following numbers in men’s goods: ENGINEER AND FIREMAN—Carded yarn, medium weight Men’s two-thread half hose. with three-thread heel and toe. Finished in black, brown and slate. Size 10%, weight 25 ounces. Size 10%, 186 needles. Per dozen ..... eee tea sche cee enee weave 92.00 RIDER AND DRIVER—Carded yarn, medium heavy weight Men’s two-thread half hose, with three-thread heel and toe. Finished in black and brown. Size 10%, weight 29 ounces. All sizes 124 needles. Per dozen $2.15 RECORD—Combed yarn, light weight Men’s two-thread half hose, with three-thread heel and toe. Finished in black, brown. gray, white, slate, navy blue and Palm Beach. Size 10%, weight 17% ounces, 172 needles. Per GOZCM fob. ccavecncesvcccsssaceseee $2.15 MOCCASIN—AIl mercerized light weight Men’s half hose with high spliced heel, crow foot stitch sole, three-thread heel and toe. Finished in black, white, brown, gray, slate, . navy blue and Palm Beach. Size 10%, weight 17 ounces. Size 10% on 220 needles. Per CODON 6k Sass cee ce eee een cee es ete $3.00 BEAR BRAND Hosiery is distributed entirely through your jobber, giving you a source of supply which means prompt delivery, low freight rates, clean fresh stocks and quick turnover profits. These prices in effect east of Denver, Colo. BANKER AND BROKER—Improved “BEAR BRAND ’’special knit hem top. Extra light weight, silk lisle, half hose; knitted from two-ply doubled and twisted, highly mercer- ized yarn, Has double foot and four-ply heel and toe. Finished in black, brown, navy, gray, slate, white and Palm Beach. Size 101%, weight 15 ounces. Per dozen $2.25 ENSIGN—Extra light weight, 220 needle mer- cerized Men’s hose, double foot and four-ply heel and toe. Finished in black, brown, navy, gray, slate, white and Palm Beach. Size 10% weight 15 ounces. Per dozen........... $3.00 TUSCUMBIA—Plaited Fiber Silk over cotton Men’s half hose with extra long combed yarn, two-thread advanced toe and three-thread heel and toe. Finished in black, white, gray and Palm Beach. Size 10%, weight 15 ounces All sizes 188 needles. Per dozen...... $3.30 PARASILK—Plaited Fiber Silk over mercer- ized Men’s light weight half hose, with high spliced heel, crow foot stitch sole and three- thread heel and toe. Finished in black, white, brown, gray, slate, Palm Beach and WRITE FOR NAME OF JOBBER NEAREST YOU PARAMOUNT KNITTING CO. CHICAGO Hunter Bidg. MANUFACTURERS navy blue. Size 10%, weight 17 ounces. Size 10% on 220 needles. PGE: GOMGN on cas cd ccc ccceecus $4.25 BARONET—Plaited Fiber Silk over mercerized Men’s light weight half hose with high spliced heel and double sole and three-thread heel and toe. Finished in black, white, brown, gray, slate, Palm Beach and navy blue. Size 10%, weight 17 ounces. Size 10% on 220 needles. POP GOUGH coir ss ccc de ce cin $4.3714 PARAMOUNT—A. pure thread silk sock with the improved “BEAR BRAND” special knit hem top. Finished in black, white, brown, navy blue and gray. Size 10%, 13 ounces. Per dozen ....... $4.50 18 MICHIGAN Situation in Wool and Woolens. All the wool offered the other day at auction by the Navy Department was sold at good prices. It was a rather carefully selected lot. Other sales have shown an especially brisk demand for the finer grades, while many of the coarser ones had to be withdrawn. It is confirmed that A. W. Elliott, chief of the wool, yarn, and tops branch of the Quarter- master’s Corps, has been authorized to sell abroad the undesired wools which amount to about 35,000,000 pounds. They are of the kind which were formerly used in France, Ger- many, and Belgium in making blank- ets, coarse overcoatings, and similar fabrics. Whether Mr. Elliott is also empowered to conduct negotiations to induce the British government to retain the large amount of Australian wools contracted for by this country is not known. Stopping this ma- terial from coming here would un- doubtedly help in keeping up wool prices to some extent, but the great quantity available all over the world is a continuing menace which is liable to cause a break at some time or other. The whole price situation for the article is in the hands of the British, who control the Australian and New Zealand clips. When once tonnage is available for moving them, it will require skill to prevent a col- lapse in prices. The goods market seems to be in good shape for the mills, which have been making re- visions upward. What quantities they are turning out is a matter of doubt, but, owing to labor troubles, it is evident that the output is not excessive. The consumption of wool in the mills in March, which is the most recent to be given out, was only about 50,000,000 pounds in the grease. Considering the time of year, this is hardly up to the average in pre-war times. 2-2 Cotton and Its Fabrics. Weather has played quite a part recently in helping to boost the quo- tations ‘on cotton, but the violent fluctuations shown betoken a rather sensitive condition. Comfort is tak- en in the fact that the discrepancies between spots and contracts are be- coming smaller, which is regarded as an indication of greater stability. Contradictory reports come in as to the supposed restriction of acreage, but it is already clear that the plant- ers will not cut down anything like the amount that was planned. One reason for this is that many of them are convinced that fairly high prices will be obtained for the crop, even though it prove fully as large as the one just getting marketed. The growers have a good talking point at present, in urging a high price for their product, in calling attention to the levels’ at which cotton fabrics have been placed. With goods in the gray selling at over 70 cents a pound, even 35 cents a pound for the raw material cannot be regarded as exorbitant. But the market seems willing to absorb large quantities of the fabrics at the high prices pre- vailing, and the tendency during the last week has been toward further increases. Finished goods have risen in sympathy without apparent check in buying. An increase in exports is also noted, which adds strength to the market. In underwear the buy- ing is rather spotty, but it keeps on improving, and hosiery continues in good demand. —_——_s-- The German Toy Industry. Prices of German toys have been raised on an average 100 per cent., and in special instances even as much as 300 and 400 per cent., but the unfavorable rate of exchange on the mark has counterbalanced the in- creases to a large extent in the neu- tral countries. Toys made of tex- tiles are wanting, their place being taken by others manufactured almost exclusively of wood. A German trade journal warns wholesalers not to ex- pect any reduction in prices this year. It points out that the adoption of the eight-hour day, the advance in wages, and the scarcity and cost of all raw material will continue to operate in maintaining the present or a higher level of prices. —_—-—_~> + Now It Is the Husband’s Turn. The merchandise manager of a specialty shop handling women’s wear is quoted as saying that frequently of late the old process of the wife accompanying her husband to buy a suit has been reversed. It is no strange sight now he declared, to see a man sitting in judgment of his wife’s se- lection. And in cases like this, he added, the man, instead of looking for a bargain, seems always willing to go more to the better grades of merchandise. —-— Some of Them. First Clerk—How many people work in our office? Second Clerk—Oh, I should say, roughly, about one-third of them. —_—_.2..—____ It would be pretty tough on some men if others did the right thing by them. We are manufacturers of Trimmed & Untrimmed HATS for Ladies, Misses and Children, especially adapted to the general store trade. Trial order solicited. CORL, KNOTT & CO., Ltd. Corner Commerce Ave. and Island St. Grand Rapids, Mich. The United Agency System of Improved Credit Service Uwirep A\GENCY ACCURATE - RELIABLE UP-TO-DATE CREDIT INFORMATION GENERAL RATING BOOKS now ready containing 1,750,000 names—fully rated—no blanks— EIGHT POINTS of vital credit information on each name. Superior Special Reporting Service Further details by addressing GENERAL OFFICES CHICAGO, - ILLINOIS Gunther Bldg. - © 1018-24 S. Wabush Avenue TRADESMAN May 7, 1919 Bear Recast Sadie | Made by the i Paramount Knitting Co. H We sell the following NUMBERS: 2 AE OE LE RRR i Sandow _s Bearskin Engineer and Fireman Rider and Driver Paramount Record i nr nr rm 8 1 | Quality Merchandise—Right Prices—Prompt Service | WHOLESALE DRY GOODS GRAND RAPIDS, MICH. Paul Steketee & Sons ee MUENCHEN Assets $3,099,500.00> Mercuanrs Lire InsuRANcE CoMPANY Offices—Grand Rapids, Mich. Insurance in Force $55,088,000.60 Has an unexcelled reputation for its Service to Policy Holders $4, 274,473.84 Paid Policy Holders Since Organization CLAUDE HAMILTON WM. A. WATTS RELL S. WILSON Vice-Pres. President Sec’y JOHN A. McKELLAR RANSOM E. OLDS CLAY H. HOLLISTER Vice-Pres. Chairman of Board Treas. SURPLUS TO POLICY HOLDERS $477,509.40 For Men Too Outeralls, the long wearing one piece garment, are made in a complete range of styles and fabrics for men, and for chil- dren in sizes, age 2 to 14. Thousands of factory and machine shop workers, garage and railroad men and day laborers, are finding Outeralle more comfortable, and longer-wearing. Every man should have an Outerall for a quick slip-on around home. Wise mothers save clothes, save wash- ing and mending, by having the children wear Outeralls after school, Saturdays and every vacation. Over a thousand Michigan dealers are selling Outeralls. A sample assortment will be shipped you on approval. Return if not satisfactory. It costs you nothing to investigate. Write today. Michigan Motor Garment Co. Factories: Greenville and Carson City, Mich. Offices and Branches: 1016 Medinah mis. Chicago; , 3429 Ashland Ave., Indianapolis; 30-401-2 Euclid Arcade, Cleveland; 615 Locust St., Des Moines, Ia.; 147 Dwight St., Springfield, Mass. REG. U.S. PATENT OFFICE “The Economy Garment’ May 7, 1919 MICHIGAN TRADESMAN 19 WE ALL AGREE THAT Victory Liberty Loan Bonds are the Best Security on Earth, and the quickest seller ever created. But, must we not all admit that the patriotic response was made possible by the possession of great wealth, created by commercial progress and industrial development, and NOW The sale being over, our attention should again center on more commerce, greater progress and larger expansion, so we submit FIFTEEN VALID REASONS Why an Investment in the Stock of the Petoskey Portland Cement Company is a wide and opportune purchase, distinctly different in strength and character from many other stock offerings. Each reason is CONSPICIOUS AND WE BELIEVE CONVINCING, substantiating the claim that this Company’s offering presents an un- usua! opportunity to secure virtually ground floor handlings that should prove exceedingly profitable. _ 1. It is a Company scrupulously careful in every particular detail ot organization and management, eliminating in every sense the many objectionable features that might hinder success, retard progress or prevent equal profits to its stockholders. This fact is recognized and commended by many conservative people who are purchasing this stock on its merits, realizing also the Company’s present and future possibil- ities in the COMMERCIAL FIELD. ASSURANCE TO SHAREHOLDERS 2. It is a going and thriving concern with years of success to its credit, having established itself permanently by efficient management, continually selling its product at good profits, producing real dividends to stockholders. PROVEN WORTH 3. Its present source of earnings is through the sale of shale and crushed stone, which is used for many commercial purposes, and in great demand. This is a substantial and profitable business, constantly ex- panding, and with many recently added facilities for handling this com- modity in greater quantities, will continue to produce larger earnings each year. NOW PAYING EIGHT PER CENT PER ANNUM IN DIVIDENDS TO ITS STOCKHOLDERS. AN ESTABLISHED INCOME 4. It is estimated that the earnings alone on crushed stone and shale will return sufficient profit to pay good dividends on the entire capitalization of $1,500,000 (which capital also represents the cost of the cement mill). This income is independent of the added cement earnings when the mill is completed and in operation. THIS IN ITSELF CONSTITUTES A SOUND INVESTMENT 5. The great quantity of raw material owned by this Company permits the continuation of unlimited sale of crushed stone and shale without interfering with the raw produci required for the making of cement, there being an ample supply for both purposes for an indefinite period. INEXHAUSTIBLE SUPPLY 6. The personnel of the management of this Company are of the highest standing in the industrial and financial community, publicly commended by men of local and national reputation. MANAGEMENT IS THE FOREMOST FACTOR 7. The company’s plan of financing is clean and wide open to the scrutiny of anyone interested and has fully complied with the laws of the State of Michigan. NO DECEPTION IN METHOD OF FINANCING 8. It does not owe a dollar in debts other than minor current expenses. A CONDITION OF STRENGTH AND ASSURANCE OF ABLE MANAGEMENT 9. Its stock is bone dry, free from water or promotion gifts, which depreciate values. It has no bonds or preferred stock upon which to pay interest to reduce or divert earnings on the common stock. NO HANDICAP 10. Its assets in raw marketable material equal over three times its capitalization. The purchase of a share of this Company’s stock Petoskey Portland Cement Company Petoskey, Michigan A. B. KLISE, Pres. HOMER SLY, Vice-Pres. Authorized Capital $1,500,000.00 No Preferred Stock. No Bonds. All Common, Full-Paid, Non-ass ssatle Stock. JOHN L. A. GALSTER, Sec’y and Treas. represents assets of a market of over three times its purchaSe price. Therefore each dollar invested in this stock secures property value greater than the investment. STOCK WITH INTRINSIC VALUE BEHIND IT 11. The stock is exchanged for money only, and the money secured from the sale of its capital stock is for the specific purpose of expansion and Petes a large cement mill to have a capacity of 2,400 barrels per day. CLEAN FINANCING FOR EXPANSION AND BETTERMENTS ONLY 12. The quality of its calcium limestone and shale for the manufac- ture of high grade cement is indisputable. It is now used exclusively by an established cement company producing the best grade of cement and paying good dividends by the use of the Petoskey Company’s raw product. QAULITY OF RAW MATERIAL 13. The employment of cement for GOOD ROADS ALONE will result in such a tremendous demand for this commodity that it must overtax the capacity of every factory for years. THE UNLIMITED MARKET 14. Potash as a residue recovered from the production of cement will be an additional earner to this Company not to be forgotten, although that, with many other possibilities, is not considered in earning calculations. MORE PROFITS 15. It is not a “quick rich stock which may or may not return great wealth at the promised and scheduled period. It is a stock in a going concern, fortunately possessing a huge deposit of valuable cement requisites (shale and calcium limestone) to permit its manufacture and sale at a substantial profit. It is not a doubtful investment, but a well defined plan to secure by honest presentation and legitimate means, the necessary capital required for the purpose stated, and through the aid of this capital reap financial returns to investors in the production of a commodity governed by an established art WHICH IS NOW FACING AN UNPRECEDENTED MARKET. With proposed mill completed and in operation on its splendid site, with new dock built and machinery installed, providing greater facilities for producing and shipping its material, together with the many other advantages herein mentioned, characterizes this stock not only as a good dividend earner to retain permanently but. as a security always salable (if need be) in the open market at a profit to original investors. Check each reason and determine whether or not the information given does not substantiate all claims that the investment stands out prominently and convincingly as HIGH CLASS IN EVERY PARTICULAR It is a stock anyone can buy with full confidence in their own judg- ment that the investment is safe, well guarded and sound-proof in every corner, having all the qualifications any of the best legitimate industrials possess to achieve great success and earn big dividends in its particular field. The price of this stock until further notice is $13.50 per share and it is a good buy at double this amount, but a better one at its present price. For Further Information Apply to— F. A. SAWALL & CO,, Inc. 405-6 7 Murray Bldg, Grand Rapids, Mich. Gentlemen: Without any obligation on my part, send me all information you have regarding the Petoskey Portland Ce- ment Company. Re es Pas ako Se oe oe oe ek eee ea a POC OSS ee ee. The Michigan Securities Commission does not recommend the purchase of any security and its approval must not be construed by investors as an indorsement of the value. 20 MICHIGAN TRADESMAN May 7, 1919 Michigan Poultry, Butter and Egg Asso- ciation. W. Lyons, Jackson. Hurley, De- President—J Viee-President—Patrick troit Seervtary and Treasurer—D. A. Bent- ley. Saginaw Executive Committee—F. A. Johnson, fetroit; H. L. Williams, Howell; C. J handler. Detroit. Substitutes for Almost Every Com- modity in War. Why German aeroplane crumpled up and tumbling out of the c!ouds, why peo- street wings machines came ple fainted in the owing to lack of nutr‘'tion—one Germany was beaten—I learned in an interview wth Professor Wieden- feld, chief of Germany’s ersatz (sub- stitutes) service. Professor Wiedenfeld said that when the blockade first began to make itself felt the Germans had to begin to use substitutes in small quan- tities for important articles such as ferro-manganese. A manufactured substitute called speigel iron was er- satz for this commodity. Then began the lack of copper—Germany only produced 10 per cent. of her needs. Iron and steel became the national worry a little later, and they had to be replaced by zinc and aluminum. The latter was manufactured before the war from clay imported from France. Chemical experts were also called on to produce a substitute for aluminum, but unsuccessfully. Rubber was the next perplexity, and the famous synthetic rubber was manufactured. The professor declar- ed that it is better than the real ar- ticle. Rubber was badly needed for storage battery cases in submarines, and the Germans made synthetic rub- ber from chemically treated wood. When there was no more nickel, ersatz aluminum had to be made in its place. Nickel steel was replaced by manganese steel. Then the ques- tion of sulphur—formerly imported from Chili—began to worry the mu- nitions manufacturers, and again the professor’s staff of expert chemists was called into action and ersatz sul- phur was manufactured from air. Textile experts were called in to operate on wood and camphor. The first ersatz textiles were made from paper—wood was changed into paper, then the paper into thread, and lastly the thread into material. Paper thread, the professor said, made a good substitute for jute, but now wood pulp was made direct into thread, which was woven into under- garments. It is fairly good for the purpose, but workmen were unable to work in damp rooms while wearing ersatz underclothing. The garments thus made can be washed if warm wa- ter be employed. reason why Ersatz underclothing has been worn by the professor’s servants for more than two years, while the same mater- ial has been used for technical pur- poses as well as for household use, such as-curtains, tablecloths and the like. Real curtains had to be given u> to the state and paper materials The cur- tans were torn up and rewoven into more useful articles. were granted in exchange. also manufacturers, Pine cones and rushes were used by the text-le and nettles were found to be excellent they produced soft as wool. The people were order- ed to grow food hegan to fall short the ground was required for foodstuffs. Nevertheless, for more than two years both their food because material as nettles, but when growing the Germans and clothes. grew When the suffering became more acute, even artificial wool was torn up and rewoven. Soldiers’ uniforms and overcoats during the last two years of the war contained two and a half pounds of real wool, and the rest of the material was a substitute. Leather was the most difficult article to replace. The Germans tried to produce substitutes from paper and wood, but the resultant products were not quite successful, and at the same time very expensive. Food for cattle was made from wood and straw ground to powder and pressed into cakes. Sheep and oxen lost weight rapidly on this diet, and there was no nourishment in their meat. Tea was made from apple peelings and the leaves of trees; tobacco was obtained from chestnut and oak leaves. The tobacco was first (er- satz) cousin to the coffee, which was manufactured from acorns. Cigars had to contain 5 per cent. of real to- bacco, otherwise they were not al- lowed to be called cigars. I have only touched ona few ofthe infinite quantities of substitutes made and used by the Germans. For four months I have been living on ersatz foodstuffs, and the effects of it are ghastly. Restaurant desserts look ap- petizing enough, but they nearly all have their foundation in coal tar. Germany tried to fight nature and the Allies but it never pays to combat H. J. Greenwall. nature.” We are always in the market to buy FRESH EGGS and fresh made DAIRY BUTTER and PACKING STOCK. Ship- pers will find it to their interests to com- municate with us when seeking an outlet. We also offer you our new modern facilities for the storing of such products for your Write us for rate schedules covering storage charges, ete. WE SELL Egg Cases and Egg Case material of all kinds. Get our quotations. own account. We are Western Michigan agents for Grant Da-Lite Egg Candler and carry in stock all models. Ask for prices. KENT STORAGE COMPANY, Grand Rapids, Michigan E P. MILLER, President F, H. HALLOCK, Vice Pres. FRANK T. MILLER, Sec. and Treas Miller Michigan Potato Co. WHOLESALE PRODUCE SHIPPERS Potatoes, Apples, Onions Correspondence Solicited Wm. Alden Smith Bldg. Grand Rapids, Mich. WE ARE HEADQUARTERS WHOLESALE Fruits and Vegetables Prompt Service Right Prices Courteous Treatment Vinkemulder Company GRAND RAPIDS :o! MICHIGAN It’s a Good Business Policy to know that Your Source of Supply is Dependable You can Depend on Piowaty M. Piowaty & Sons of Michigan MAIN OFFICE, GRAND RAPIDS, MICH. Branches: Muskegon, Lansing, Bay City, Saginaw, Jackson, Battle Creek, Kalamazoo, Benton Har‘ or, Mich.; South Bend, Ind. OUR NEAREST BRANCH WILL SERVE YOU CO ner ence ee ne esd RO NEN NOPE T ONINNT te SEDI NORTE DNA ine oer Os ere pinetiner or aed eater Cha erect ae = - Ror ee emcee 2 sting ina FA pi % pescmcctema e. ' Vibes nay 1 i 4 May 7, 1919 Make the United States Safe For Democracy. Grandville, May 6—The recent at- tempt at wholesale assassination by Reds in this country by sending in- fernal machines through the mails serves to give pause to many of the wild ideas promulgated by certain visionary reformers who would set out at once to make over the world. One of the most senseless declara- tions was that we made war on the Hun for the sole purpose of making the world safe for democracy. course, men in their right minds knew this to be only a figure of speech meant to enthuse the populace. It could have no real bearing as regard- ed our position on the field of battle. Some of the less intelligent actually construed this to mean that the war was waged to make the world safe for the Democratic party! Of course, that might enthuse some good patriots and depress others. In any event the United States was safe enough for the party of Woodrow Wilson so long as he kept within bounds, but his assertion that a man could not be a good citizen and op- pose the Democrats running for Con- gress proved of boomerang effect in the elections immediately following. Nevertheless and notwithstanding all this talk about making over the world into a loving democratic household—emanating as the idea does from some of the leading lights of the 20th! century—it is chimer- ical in nature, as recent events prove. The United States would do well to look closer to home before at- tempting to evangelize the world on democratic lines. We have so long regarded the red peril as existing only in other lands it comes as something of a shock when our own rer record on the morning of May 2, riots in sev- eral large cities of the United States, and even a touch of such diabolism lifts its slimy head in the goodly city of Grand Rapids. Bomb shippers, bomb throwers, secret plottings of assassination of prominent men in this country, un- der the very shadow of the Capitol. Meetings of an anarchistic nature and the flaunting of the red flag in this land of the free all remind us that it would be a good idea to take stock of our own condition, perhaps see to it that the home of Uncle Sam is made safe for democracy be- fore we set out on a crusade to give cemocratic government to other na- tions of the world. Among those who were honored by receiving a bomb through the mail was Mayor Hanson, of Seattle, whose offense consisted in rigidly enforcing the law against the mob of IT, W. W. and trades unionists at the time of a strike that threatened to tie up all business and cripple the very machinery of Government it- celf. All honor to the plucky mayor of Seattle. His latest word comes to us from. Kansas City, where he addressed an appeal to all United States mayors to close all I. W. W. halls, imprison the leaders and sup- press the red flag. Mayor Hanson’s is that sort of democracy that talks to some pur- pose and does not fear to act when the emergency arrives. Let; it be known that we of Amercia propose to make the United States safe for democracy by suppressing every- thing of an anarchistic nature, try- ing “and punishing the leaders and breeders of assassination, sending them either to the gallows or the electric chair. The time for palaver has gone hy. Every red- handed Bolshevist caught in the act of attempting the lives and property of a citizen, be that citizen high or low, should be at once deait with in a manner to put the criminal out of the running forever. In this land of democratic institutions there is no room for any flag but the Stars and Stripes, no RARER Ae RNR ronan aes nanan Aermsdionseiamemeanenehe MICHIGAN TRADESMAN 21 citizens but those who swear al- legiance to our Constitution and our flag. When once it is known that condign punishment awaits the man who even prates of treason and as- sassination, there will be less of I. W. W. defiance of law and order. The sneaking low-down assassin has no fear of anything but capital punishment. Fhe authorities have too long played with fire. The time has come for a show of force that means more than a few weeks or months’ imprisonment. Free speech need not be restrained, but license to do those things that stab at the very heart of our frée institutions must be outlawed. The red rioting that is going on over seas has become as a con- tagion, stirring into venomous life all the malcontents in America. Mak- ing the world safe for democracy is easily advised, but to carry such much-to-be-wished-for. consummation into effect is wholly another propo- sition—one that will, doubtless, en- gage the attention of statesmen for ages yet to come, not to be realized during the lifetime of any person living to-day. The oan bk of discontent start- ed boiling within our borders even before the great war. With the Na- tion in the throes of a tremendous world conflict -the anarchists under the disguise of socialism, unionfsm and I. W. W.ism broke loose and began to make Rome howl with their incendiary meetings. Make the world safe for de- mocracy? Yes, that will perhaps be well enough sometime, but at pres- ent we shall have our hands _ full making the good old United States safe for decent, law-abiding men and women. Old Timer. ee Most photographers would have to shut up shop if people could see them- selves as others see them. COLEMAN @rand) Terpeneless LEMON and Pure High Grade VANILLA EXTRACTS Made only by FOOTE & JENKS Jackson, Mich. Grocers Generally Are Interested in Selling I. B. C. Bran Cookies. Their experience should prove to you that this product is worth handling. Bran Cookies are meeting with great favor owing to their fine eating quali- ties and healthful properties. We suggest buying a trial order. You can buy Bran Cookies in 4 dozen lots, shipments going forward by ex- press prepaid, delivered to your store, at $1.57'4 per dozen, they retail at 18c per package. Free sam- ple upon request. Do not delay this, but order at once. INDEPENDENT BAKING CO. DAVENPORT, IOWA WE BUY AND SELL Nae. Potatoes, Onions, Apples, Clover Seed, Timothy Seed, Field Seeds, Eggs. When you have goods for sale or wish to purchase WRITE, WIRE OR TELEPHONE US Both Telephones 1217 Moseley Brothers, GRAND RAPIDS. MICH. Packing Stock Butter We offer FORTY-ONE cents a pound, net delivered Chicago, for any Good Packing Stock Butter up to 5,000 pounds from any one shipper, to be shipped up to and including May 6th. Mail invoice and make draft for 80%, with Bill of Lading attached, if you wish. J. H. WHITE & CO. 221 W. South Water St. CHICAGO, ILLINOIS MOORE’S SPICES We pack spices in 15c, 10c and 5c sizes, we are also pre- pared to furnish bulk spices at attractive prices. The quality of our spices are simply the best the mar- ket affords, our spice buyer is very particular as to quality. It is a great relief to the retail merchant to know that what he sells will give his customer complete satisfaction, Moore’s products have that reputation with Moore’s cus- tomers, why not join our list of happy buyers? THE MOORE COMPANY, ‘Temperance, Mich. Money Saved by Buying Your EGG TESTER S. J. FISHsCO., © Write for catalogue. Jackson, Mich. These Bright Spring Days } = when customers are locking for something new to coax back worn- out appetites, tell them about Mapleine The Golden Flavor It makes dainties daintier and im- parts a delicious “‘mapley”’ taste to all sweets and desserts. It is as essential on your shelves as lemon or vanilla. Order of your jobber or Louis Hilfer Co., 1205 Peoples Life Bldg., Chicago. Crescent Mfg. Co., (M-407) Seattle, Wash. Watson-HigginsMlg.Co. GRAND RAPIDS. MICH. Merchant Millers Bel-Car-Mo oR Peanut Merchants Butter ——— pa esas Tegleniny NewPerfection Flour The “Bel-Car-Mo” adver- Packed In SAXOLIN Paper-lined Cotton, Sanitary Sacks tising campaign reaches 8 oz. to 100 Ib. every corner of Western ta Michigan. Show your . Write us for 1919 Wholesale Price List of Seeds, Fertilizer and Insecticides Reed & Cheney Company Grand Rapids, Michigan customers that your store can supply them. Order from your Jobber MICHIGAN TRADESMAN — = — = = ee is = Key _| ai were (we VES a Michigan Retall Hardware Association. President—Geo. W. Leedle, Marshall. Vice-President—J. H. Lee, Muskegon. Secretary—Arthur J. Scott. Marine City. Treasurer—William Moore, Detroit. Flies May Be Plentiful—Help Swat Them. Written for the Tradesman. Tradition is that after a compar- atively mild winter, insect pests of all kinds are exceptionally active. Heavy snows and extreme cold are supposed to kill them off, or at least, the larger portion of them; while mild weather favors their survival in larger numbers. The past winter has in most places been somewhat milder than usual, and as a result—if the old belief is correct—the common housefly should be more in evidence this year than for a long time. It is generally admitted, and serves to help cor- roborate the prevalent belief, that last summer, after a severe winter, flies were not so thick as usual. If you have not put on a Swat the Fly display so far this season, now is a good time to do so. True, the fly pest does not reach its worst and most vexatious stages until far on into the summer; but in this con- nection the hardware dealer’s slogan should be “Prevention is better than cure.” It is better to sell fly screens and garbage cans than it is to sell fly poisons and fly swatters. We can most of us remember when the fly was regarded in a_ rather lenient light. As children, that familiar story of “Will you walk into my parlor, said the spider to the fly” used to thrill us with terrific antipathy toward the spider. Now, we realize that the poor spider, in the callous pursuit of a livelihood, is a benefactor of mankind; and that the fly is a miniature Zeppelin loaded with microbes instead of bombs. It will be worth while, in design- ing your “Swat the Fly” display and the incidental selling campaign, to have before you a few of the familiar scientific facts regarding this pest. For one thing, it pays to kill the first fly. Flies breed rapidly. A female fly lays 150 eggs in 10 days. Accord- ing to the law of probabilities, 75 of these 150 new flies are females, each with the identical egg capacity and production in the same space of time. Figure it out, and you will find that in 40 days the one female fly has provided herself with 64,136,401 de- scendants. And she, herself, is still alive and reproductive. Thus it is that the few flies of April and May produce the many of August and September. You can use these figures on a show card in your window. Use them as the justification for Swatting the Fly now—to-day—at once. A little bit of verse on a show-card might help to drive home the idea of Do It Now. If you’d rather live than die Roll up your sleeves and Swat the Fly. Now, how can the hardware dealer contribute to this campaign? What has he to sell? To begin with, prevention is better than cure. The one way to prevent flies from breeding is to wipe out their breeding places. tions in many cities demanding cov- ered garbage cans. Flies breed in garbage. Garbage cans can be a feature of your display. Cracks in walls, and rotten wood- work, also provide refuges for flies, and breeding places. They breed, too, in out of the way, neglected, dirty corners. Hence, the Swat the Fly campaign becomes a phase of the Clean Up and Paint Up Campaign. You can work in interior paints and floor finishes with a card explaining why they are there. So, too, paint brushes and white- wash brushes dovetail into the cam- paign. Good preventive work can also be done by the treatment of manure pilesto kill the eggs and prevent the flies from breeding. Paris green in solution is stated to be good for this purpose, and kerosene, or ‘kerosene with water, is also recommended. Both these are items in the hardware stock. Bowser Oil Storage Outfits keep oils without loss, measure accurate quantities. Write for descriptive bulletins. S. F. BOWSER & COMPANY, Inc. Ft. Wayne. Indiana, U.S. A. me CHAS. A. Tne _ faa hy Uae Sderndaneiselll 1 CANVAS nT eh Store and Window Awnings Made to order of white or khaki duck, plain and fancy stripes, Cotton and Wool Bunting Flags. Write for prices. Chas. A. Coye, Inc. Grand Rapids, Michigan May 7, 1919 ANGLEFOO The Non-Poisonous Fly Destroyer Pa The United States Public Health Service advises: ‘Arsenical - Destroying devices must be rated as extremely dangerous, and should never be used.” Sand Lime Brick Nothing as cant ioe as Fi ee OOe al Makes Sevecmnee No Gost for Repairs Proof Signs of the Times Are Electric Signs Progressive merchants and manufac- turers now realize the value of Electric Advertising. We furnish you with sketches, prices and operating cost for the asking. Brick is Everlasting Grande Brick Co., Grand Rapids So. Mich. Brick Co., Kalamazoo Saginaw Brick Co., Saginaw THE POWER Co. ee Rives Bell M 797 Citizens 4261 Hence, the regula-_ MORE POWER-—LESS GASOLINE McQUAY-NORRIS \Bax:|Roor PISTON RINGS Increase Power—Save Fuel. Decrease carbon trouble —cut down running expense. Ask about our way BARLOW BROS. Grand Rapids, Mich. Jobbers in All Kinds of BITUMINOUS COALS AND COKE A. B. Knowlson Co. 203-207 Powers’ Theatre Bidg., Grand Rapids, Mich. -Distributors, SHERWOOD HALL CO., Ltd. 30-32 Ionia Ave., N. W. Grand Rapids, Michigan Michigan Hardware Co. Exclusively Wholesale Grand Rapids, Mich. Foster, Stevens & Co. Wholesale Hardware ws 157-159 Monroe Ave. : 151 to 161 Louis N. W. Grand Rapids, Mich. ea May 7, 1919 MICHIGAN Next to preventing the flies from breeding, comes the matter of pre- venting them securing access to the house. For this purpose in the warm weather, good fly-tight screens are necessary. Now, while the windows and doors can still be kept closed, is the time for the prudent householder to see that his windows are all equip- ped with screens, and that his screen doors are fly-proof. Every Swat the Fly display will naturally include screen wire, as well as screen doors and ready-made win- dow screens. It is important to have the screens on before the first flies appear, as otherwise they will get into the house and breed there. Hence, the hardware dealer is justi- fied in urging the early purchase of screen equipment of all kinds. Finally, there are fly swatters, fly papers and fly pads. Many hardware dealers now handle the sticky fly pa- pers and the poison pads, although usually people look for these articles in the drug stores. Fly swatters are always good sellers, and are probably the most effective form of fly exter- minator. A lively boy can use his spare time to good advantage in wielding a fly swatter. Swat the first fly that appears in the house. Swat him at once. This should be one of the slogans of your window display. In addition to fly swatters, there are several kinds of fly traps on the market, and these are also good sell- ers; although the cheap little swatter is probably the best seller of the lot. It will be good policy for the hard- ware dealer to give these lines a dis- play quite early in the season, in the accompanying show cards laying stress on the idea of prevention. La- ter, another display can be put on when the flies begin to get really busy. And, of course, at the height of the fly season, these. lines will sell like hot-cakes—particularly the “cures.” By that time, prevention will be too late. One hardware dealer went to some trouble to contrive an effective win- dow display, but it had the advantage that it drew the crowds. The center of attraction was a figure of a man with a swatter in one hand, the arm with the swatter being worked up and down by means of an attachment to a smali motor placed above the window. To accentuate the idea, a tin fly from the top counter was so placed that the swatter hit it every time. Across the top of the display, at the back, was spread a big banner with the words “Swat the Fly—Get Your Equip- ment Here.” The background contained screen doors and windows, garbage cans, and other items essential to a Swat the Fly campaign. Naturally, on the principle of “Physician, Heal thyself!” the hard- ware store should live up to the prin- ciples it preaches. Fortunately, flies are not so much attracted to the hardware store as they are to soda fountains and fruit stores. But it will be worth while to clean out and disinfect the dark corners, and to demonstrate the swatters you sell upon such flies as manage to get in- side your screen doors. The presence of flies in a store is a bad advertisement, even if the store does not handle edibles. Victor Lauriston. 2 —___ When the Customer Has a Grouch. When a customer has a_ grouch, what then? In the first place, listen. Don’t talk. Pay attention to the grouch. Let the customer tell the whole story to the last word. Let him find fault. Let him abuse your firm. Let him swear. Let him explode, if he insists upon it. Let him get the grouch out of his system. Then— In the second place, begin gently to put some pleasant ideas into him, to take the place of the grouch. . Appreciate his troubles; talk to him from his own point of view. This will surprise him. He has come at you as an enemy and, presto! —you are transformed into sympa- thetic friends. At once he begins to regret his bad temper. He makes some stumbling apologies—you have won him over. ——__2-.___ Fine clothes do not make the wom- an, but they sometimes break the husband. SANITARY REFRIGERATORS For All Purposes Send for Catalog McCRAY REFRIGERATOR CO. 944 Lake St. Kendallville, Ind. United Motors Co., Grand Rapids We want responsible agents in every town. Write us for terms. In towns where we are not represented, we will make truck buyers an exceptionally attractive offer. Send for illustrated catalogue. 690 North St Who Likes Roast Beef? Everybody! Yes, and every woman who tries Red Crown Fresh Roasted Beef is en- thusiastic because it is just as tender, juicy and delicious as her butcher’s beef: because it’s a lot more economical; because it’s ready- to-serve. ed Crown'wizais" are the highest quality meats, trimmed of skin and superfluous fat, cooked by our exclusive process in a vacuum right in the can. No parboiling—all the natural juices and flavor are kept right there in the can. Read our roast beef advertisement in May Good Housekeeping. Link your store with our monthly full-page advertisements by a strong Red Crown display in your window and store. If you do not sell Red Crown Meats, ask your jobber now for prices and samples. ACME PACKING COMPANY Chicago, U.S. A. Food for the Nation The grocers are the great distributors of the Nation’s food. The Nation depends upon the efficiency and integrity of these distributors. During the war they made great sacrifices and stood for all scrts of They could not supply the normal demand for Shredded Wheat but all restrictions on its manufacture regulation. are now removed and you should have no difficulty in supplying the demand for this product. It is the same Shredded Wheat you have always sold—made of the whole wheat grain—clean, pure, wholesome, nutritious. National adver- tising is now being resumed on a large scale. The Shredded Wheat Company, Niagara Falls, N. Y. May 7, 1919 wa WCC (@d HE puede WAKA re =e - Pe 2 is SUNN AKAs * oO Att Vea Grand Council of Michigan U. C. T. aa Counselor—W. T. Ballamy, Bay ty. Grand Junior Counselor—-C. U. Stark- weather, Detroit. Grend Past Counse'or--John A. Hach, Coldwater. Grand Secretary—M. Heuman, Jackson. Grand Treasurer—Lou J. Burch, De- troit. Grand Conductor—H. D. Ranney, Sag- inaw. Grand Page—A. W. Stevenson, Mus- kegon. Grand Sentinel—H. D. Builen, Lansing. — Chaplain—J. H. Beiknap, Bay ty. Gabby Gleanings From Grand Rapids. Grand Rapids, May 6—The U. C. T. meeting for May was called to order Saturday afternoon at 1:30 with all officers present. The meeting was christened D. E. Keyes’ day in honor of D. E. Keyes, the first full term Senior Counselor of No. 131. After the regular business and initiation of candidates, a pot luck feed under the management of Chef Borden and his assistants was spread before the hun- gry mass and full justice was done the bountiful feed. Following the supper a programme was carried Out under the management of O. T. Hein- zelman, the entertainer De Luxe of 131. The programme was started off by Private De Kraker, who has just returned from France, having seen service with the railway artillery on the various fronts. He told his ex- periences in his own way and made a big impression on his audience. He represented one of the seventeen stars on our service flag. Following the address by Private De Kraker, Lora and Dorothy Wells presided at the piano in a duet, which brought words of applause. Little Helen Mc- Laughlin gave a solo dance with Mrs. R. A. Waite presiding at the piano. John D. Martin, toastmaster, intro- duced Secretary A. F. Rockwell, who presented Mr. Keyes with a gold em- blem of the order, a gift from 131 to show their appreciation and love for a member who has been a faithful worker for the order. Mr. Keyes re- sponded with a nice talk, interlined with good sound advice to the young- er members of the order. These words were appreciated by the young- er brothers, as Mr. Keyes, or Ed., as he is known to many of the boys, is in his 70th year and bas traveled the trails for forty-five years. He knows and we appreciate him. The next number was a reading by Mrs. R. E. Aylworth, followed by Miss Maurice Joslyn in a selection of vocal solos. Pep songs were sung by the bunch throughout the programme. with Mrs. R. A. Waite at the piano and “Ottie’ Heinzelman. directing. To complete the stage programme, Chef Borden’s nationality was questioned and he gave an Italian story about his coo zin Sylves. We are voting for him. No U. C. T. programme is complete without a little informal dance, so the floor was cleared and old and young did the light fantastic. Those who did not attend will be the regretful ones and all who at- tended were happy and glad that old 131 is still up and doing. Listen, we are going to let you all in on this: The manager of the ball team happened to overhear the con- versation that Mr. Wilcox was hold- ing with some of. his brother travel- ers Saturday night after the big feed and he was informing them the way he used to get.in the circus, down in his old home town by carrying water to the elephants. It has been put to a vote, seconded and carried, that Wilcox be elected official water boy for the coming ball season. No doubt the good Quaker coffee Chef Borden made, started Mr. Wilcox on this rampage. The big packers held a convention at the yards Saturday and we are in- formed Charley Perkins was called in to Chicago to pass out some in- formation in regard to the soap busi- ness. We hope Mr. Perkins will not have to eat at the White Kitchen after this trip. Perry Larabee, while out driving in his big new Studebaker last Sun- day, was going out the Division road about 89 miles per hour. Hearing a commotion he thought he had lost his tool box. After going back the road some steen miles, he found Clyde Hart coming along in his new ford. This, no doubt, was the big noise. Some gas wagons, these 131 boys are getting. Ed. Wykkel, our popular tea and coffee salesman, is having his trou- bles trying to control the eccentrici- ties of a perfectly new and docile gas buggy. Ed. is a persevering cuss and we have no doubt but what the horse- less vehicle will soon be eating out of Eddie’s tender hands. Luck to you, Ed., as we sympathize with your patience. A reminder: The Grand Council meeting will be held at Kalamazoo June 6 and 7 with a big dance on the night of June 6 and entertainments for the ladies during the two days. Those who contemplate going please notify Jim Bolen, who is chairman of the hotel, transportation and parade committee, as he wants to know in _time to make reservations at the ho- tels. Let’s all go and show ’em 131 is a regular bunch of fellows. Jim’s phone number is Citz. 35389. Suita TO CHICAGO — Sunday, Monday, Wednesday and Friday Nights. FROM CHICAGO — Tues- day, Thursday and Satur- day Nights and Monday 10a m. FARE $3.50 Plus 28c War Tax. Boat Car Leaves Muskegon Electric Station 7:15 p. m. Goodrich City Office, 127 Pearl St. N. W. Powers Theater Bldg. Tickets sold -to all points west. Baggage checked thru. W. S. NIXON, OCCIDENTAL HOTEL FIRE PROOF CENTRALLY LOCATED Rates $1.00 and up EDWARD R, SWETT, Mar. Muskegon tt Michigan HOTEL HERKIMER GRAND RAPIDS, MICHIGAN European Plan, 75c Up Attractive Rates to Permanent Guests Popular Priced Lunch ltoom COURTESY SERVICE VALUE Beli Phone 596 _ Citz. Phone 61366 . Lynch Brothers Sales Co. Special Sale Experts Expert Advertising Expert Merchandising A Quality Cigar Dornbos Single Binder One Way to Havana Sold by All Jobbers Peter Dornbos Cigar Manufacturer 65-67 Market Ave., N. W. Grand Rapids 23 Michigan 209-210-211 Murray B cg GRAND RAPIDS, MICHIGAN CODY HOTEL IN THE HEART OF THE CITY Division and Fulton $1.00 without bath ore $1.50 up with bath CODY CAFETERIA IN CONNECTION City Pass. Agent. New Hotel Mertens ¢~ XIII ta , ff =~ SY A i iy ‘ig a ROOMS i WITHOUT BATH $1.00 SPAS UniOn wita BATH (shower or Reda Station 208 9 ae) a _ a a R ( ee RUED “a : eee eee) BEEK y PAAR Ai aia aaa | | (aa et | a Lae Follow the Natural Impulse Telephone Citizens Long Distance Lines connect with practically every City, Village, Hamlet and Cross Roads in Michigan. Also Points Outside. USE CITIZENS SERVICE Fire Proof | ee ee a eatargsmee yee May 7, 1919 Did you ever try landing in the lap of time? Eh? Hear ye! Hear ye! Bill Sawyer off of church for life. While attend- ing services one night last week some big cop had the audacity to pin a white card on Bill’s car. Bill went down and_= said, “Good morning judge.” We do not know how big the fine was and Bill’s not telling, The cop informs us if he had seen the size of our Bill he would never have taken the chance. A big minstrel show composed of members of No. 131 will be pulled off in October. Look out, talent, as A. W. Borden, Ot Heinzelman and L. E. Stranahan are on your trail, Holmquist Bros. have opened a new grocery store at Cadillac. E. A. Crandell, of the Worden Grocery Company, sold them their stock. Here’s a good one on our worthy Senior Counselor, L. V. Pilkington. Trying to save expense, he took his ford to his room the other night and the blamed thing kicked on it, very near putting him out of commission. Now the ladies know why L. V. was not there with the bear hug in the fox trot. Senior Counselor L. V. Pilkington has appointed the writer as manager of the U. C. T. ball team to go to Kalamazoo June 6 and 7. Those who are interested please get in touch with the writer Citizens phone 32240. We want ball players. A meeting of the U. C. T.’s is call- ed for Saturday, May 31, at 7:30 sharp. Every one should be on hand who can, as important matters regarding the Grand Council meeting will be brought up. Don’t forget the date, Saturday evening, 7:30, May 31. We want ball players. Mrs. Harvey Gish is on a short business trip to Pioneer, Ohio. Just as soon as we can get the Grand Rapids band together they are to lead the committee which has been appointed to present Floyd Thompson with the blue ribbon as champion egg dodger of No. 131 and I dare say we are not taking in too much ter- ritory when we say the State. Mrs. Thompson knows something about this little stunt. John Hach, Jr., Southern Michigan and Northern Ohio representative for the shoe manufacturing house of the Val. Duttenhofer Sons Co., Cin- cinnati, Ohio, was in Grand Rapids one day last week. He was mourning ever the defeat of the amendment to the Henry law, which he says was accomplished by Boyd Pantlind, working in unison with Representa- tive Geo. Welsh. Frank T. Quinn, formerly engaged in the stationery business here, later Secretary of the Board of Trade ot St. Joseph, is now Secretary of the Roard of Trade of York, Penn. Frank is a hustler from Hustlerville and will furnish the staid old Penn- svlvania city an inspiring example of Western push, pep and -progressive- ness. Thomas B. Carlisle (Worden Gro- cer Company) has purchased the handsome residence property at the Northwest corner of Paris avenue and Logan street and has already taken immediate possession. Mr. Carlisle is an energetic and_ hard- working young business man who is achieving success earlv in life. His new home is in that locality of the city designated as the “home of the idle rich.” It is reported that someone asked him the other day how far he resided from ex-Senator William Al- den Smith and that he replied: “Smith. oh, yes. He lives just back of me.” Smith & Lake, the Petoskey gro- cerymen, are off on a month’s trip to Washington and New York via automobile. They are accompanied by their wives. Only twelve Grand Rapids grocers have joined the Retail Grocers and Merchants’ Association of Michigan since the membership was changed MICHIGAN TRADESMAN from a per capita to an individual basis. There ought to be 300 mem- bers in this city, especially as the next annual meeting will be held in this city next February. Edward Telfer, founder of the Tel- fer Coffee Co., Detroit, has sold his stock in the corporation to his sons and will retire from business alto- gether. He will be succeeded as President by Eugene Telfer, who has heretofore served ‘the company as Secretary and Treasurer. The new President has been identified with the business from the time it was estab- lished and knows all the ins and outs of the coffee game. © Ladd J. Lewis, President of the Adrian Knitting Co., proposes to be in Grand Rapids Oct. 11, which will be the fiftieth anniversary of his land- ing in the Second city. He is com- ing to note the changes which hali a century has wrought. Mr. Lewis was first associated with the late Henry S. Smith in the manufacture of saleratus and agricultural imple- ments. He later formed a copartner- ship with A. D. Plumb and engaged in the manufacture of carpet sweep- ers under the style of the Plumb & Lewis Manufacturing Co. The busi- ness developed rapidly, but was final- ly absorbed by the Bissell Carpet Sweeper Co. Mr. Lewis was a mem- ber of the Board of Education fo1 many years and was President of that organization during the crucial per- iod in the educational history of this city. Thomas B. Ford, who has been connected with Y. M. C. A. work in France and this country for the past year, has doffed his war clothes and gone on the road for a patent roofing house in Cleveland. Tom is a hustler and is doing well in his new position. A widower who was married re- cently for the third time, and whose bride had been married once before, wrote across the bottom of the wed- ding invitations: “Be sure and come; this is no amateur performance.” It is quite natural that the trade paper should endeavor to be con- structive, to do its part in the promo- tion of community welfare; but how this can be done most effectively and most successfully is a problem. It must be remembered that no publica- tion can hope to live on this earth if it fails to interest its subscribers; and trade papers throughout the coun- try have had a remarkable growth in recent years because they have not only interested their subscribers, but have rendered them a special service not to be obtained elsewhere. The trade papers of to-day are highly specialized—they seek not only to cover the news of their line, but they tell their subscribers the how and the wherefore of their own business. The last year and a half has been notably a sellers’ market in prac- tically all lines, and, in the jargon of the trade, it has been the buyers’ turn to buy. In reality, while the keys and the freedom of the city have not been turned over to the calesman, yet he has received fairer treatment in this period than he can -emember as ever having been his lot before. He has even been able to go “right up to the boss,” show his samples, and make his sale in- stead of having to sneak up the back stairs, answer the questions of an ‘nnumerable host of . st:pernumerar- ies, and turn sadly on his heel when that same “boss” sent word, or pur- ported to send word, from some in- ner sanctum to the effect that he “was busy with a customer.” Of course, there are plenty of lines where the salesman is treated with all due courtesy, where days are scheduled for his coming and he is al- ways seen and his samples politely examined. Notably the retail buy- ers have improved their methods in the last few years} under pressure from the heads of departments who had the fact impressed on them that they were missing some good things in the market because of the Prus- san-like methods of their buying staffs. L. E. Stranahan. Changes at Foster, Stevens & Co. W. E. Beason, who for more than twenty years has been manager of Foster, Stevens & Co.’s sporting goods department has been obliged to re- sign his position on account of. ill health, and expects soon to leave ior Montana and the West. Henry Tepper, who for more than fifteen years has been connected with Foster, Stevens & Co.’s sporting goods department, has been appointed man- ager of same to succeed Mr. Beason, who was obliged to give it up on ac- count of ill health. Ora A. Gibson, who for several years was in Foster, Stevens & Co.’s retail hardware department, and who later went to Central Lake to engage in business for himself, has sold out and returned to Grand Rapids and accepted a position in their sporting goods department. Lawrence Pettengill, who was with the Bump & McCabe Hardware Co., of Petoskey, and later with the Page Hardware Co., of Grand Rapids, has taken a position in Foster, Stevens & Co.’s retail hardware department. —————- eo “Your reference to the early day merchants of Lowell in the last Tradesman,” remarked Richard J. Prendergast, “reminded me of my first visit to Lowell in the capacity of traveling salesman while in the em- ploy of the late John Caulfield, who was then engaged in the wholesale grocery business at the corner of Canal and Erie streets. Whenever one of our regular salesmen was ill, Mr. Caulfield was in the habit of send- ing me out to cover the territory. This is how I happened to go to Lowell. We had done business wth Charley McCarty for years and I was confident I would secure a good order from him, so I made my first call at his store. He was as bland and ef- fusive a I could ask. He showed me over his store and took me through his bean warehouse and his produce department, pointing out features I might be inclined to overlook. The first thing I knew I was dismissed at the front door, without the order IT had expected to receive. My next call was on John Giles, who welcom- ed me with the quiet dignity charac- teristic of the man, gave me an order for twenty-five barrels of sugar and a long list of other articles he had on his want book and then took me back to his office and gave me the finest talk I ever received in my life. The words of encouragement and ad- vice he gave me are as clear to me to-day as they were thirty-five years ago. That talk and that order gave me a new vision and I went back to McCarty with a soul full of determi- nation. I went out of the store a sec- ond time with a long order in my side pocket and I have never ceased to think that the generous act of John Giles was the turning point in my career. He was a wonderful man and his memory is worthy of the hearty tribute you paid him as a man and a merchant.” Plea For Greater Unity of Action. Kalamazoo, May 6—‘‘Meeting up” with two of our nobly-made U. C. T. brothers, they both expressed them- selves as thoroughly pleased with the “work,” as given by No. 156, as well as being thoroughly in accord with the ritualistic work and_ especially with the obligation. It would seem that the commercial travelers as a whole are treading paths along high- er planes than ever before and cer- tainly the United Commercial Trav- elers are proving a wonderful help and safeguard to many, as well as being a strictly first-class financial investment. What a power for good and what a wonderful drawing mag- net this splendid organization is? How much greater it might be if every one of us would clasp hands in our pur- pose to attain yet greater and grand- er things? Let every U. C. T. be- think himself of how he can help. The ways are many. A kindly word for the order, a thoughtful suggestion, a kindness shown, the warm hand grasp and the genial smile. The year tor the Grand Council of the State is about to close. Draw near, stand close, stand firmly at the shoulder of these generous and hard working officers who have guided our frater- nal craft so successfully during the year just past. Let the setting sun’s last rays silhouette us together against a background of good deeds—kind- ness in word and deed to our fellow man—betterments for each of us and reflect a year spent in unselfish work, for our order and its individual num- bers. The “get together’ at Kalamazoo this June promises to be not only the most enjoyable but most helpful and instructive of any like meeting we have ever held in Michigan. We hope 1,000 members will be present. The invitations will be out May 10. John D. Clement. >. New Voice Discovered at Saginaw. Saginaw, May 6—No doubt the friends of L. M. Steward, the popular salesman for the D. A. Bentley Co., also correspondent for the Michigan Tradesman, will be glad to learn of his sudden springing into prominence as a singer. Being asked to sing be- fore a small but appreciative audience in Elkton last week, it developed that he has a voice which shows careful training and very wide range. It is to be hoped that the entertainment committee of Saginaw Council wilt get in touch with Mr. Steward and make arrangements for him to sing at our next regular entertainment. _——_--2--o—___—- Canners Not Happy. Private letters from State canners complain of delay in starting the planting season for such crops as peas and spinach, by the long con- tinued rains which have soaked the ground, making it unworkable. It is feared that the spinach pack will be curtailed, and that the output of fancy peas will suffer on account of the delay, as it will force the maturing season into hot weather. ———_2-+ Caplon & Morgan have engaged in the grocery business at Glendora. The National Grocer Co. furnishing the stock. Vogt’s Rebuilt Cash Registers Get our prices. All makes and styles. Hundreds of satisfied customers brought to us through Michigan Tradesman. Ask for information. J. C. VOGT SALES CO. Saginaw, Mich. i4 i 26 MICHIGAN TRADESMAN May 7, 1919

4 i 3) 9 feat = v = i SS ZF et 4 . “eZ S Michigan Board of Pharmacy. President—Leonard A. Seltzer, Detroit. Secretary—Edwin T. Boden, Bay City. Treasurer—George F. Snyder, Detroit. Other Members—Herbert H. Hoffman, Sandusky; Charles S. Koon, Muskegon. Examination Sessions—Grand ltapids, March 18, 19 and 20; Detroit, June 17, 18 and 19. Drug Stores in Transition. Drug stores are gradually being transformed into cafeterias, toilet-ar- ticle emporiums, fountain pen and stationery dispensaries, cigar stands, soda fountains, et cetera. Liver pills and pain killers are occupying less and less space on the shelves. The old time apothecary shop that looked like a rogue’s gallery, with its formid- able array of photographed medical quacks on the dollar boxes of the famous “cure-alls,” is now a thing of picturesque memory. The mortar and pestle that used to advertise ma- gic compounds for the alleviation of human ills has been pulled down from its swinging eminence above the front door. Except in certain sections of the country drug stores would have to go out of business if they depended wholly upon their incomes from the sale of patent medicines. Reputable newspapers no longer accept alluring advertisements of master remedies and patent com- pounds with their extravagant claims and spurious testimonials. Postal laws have also eliminated to a large extent the circulation of advertising hand-books and almanacs of the once familiar type with their lurid accounts of miraculous cures and instantaneous reliefs. More stringent regulations are needed to protect a highly sus- ceptible public against wholesale fraud and deception. Most of the southern states are extremely lax in their regulation of this evil. The patent medicine busi- ness flourishes there to an extent unknown in the North. In one issue of a prominent Nashville daily the writer clipped thirty-three of the rankest possible medicine advertise- ments. Imagine the effect of these nefarious appeals upon the crude, superstitious minds of ignorant col- ored people and the less intelligent whites. It is to be hoped that in time public opinion will force the issue and put an end to the wretched business. Did you ever visit a typical negro drug store in the South? If you have you will never forget that curious ar- ray of motley colored bottles dis- played on the rickety, dust-covered shelves of a tiny room on one of the side streets in the negro section. No other apothecary shop in all the world is quite like this. Here is in- dividuality of a distinctly novel sort. We might call it a symphony in col- ors, without any punning allusion to the light and dark hued gentry drawn to this medical rendezvous by an im- plicit faith in the curative properties of its wierd preparations. The color we have in mind is on the shelves in the zigzag row of oddly assorted bot- ties, each filled with a different color- ed liquid according to the nature of the disease it is meant to cure. Scar- lets, deep blues, and pinks usually predominate amid a rainbow setting of more neutral tints. A glance at the labels tells a story of ignorant credulity difficult to match in the annals of chicanery. Here is a cure for snake bite, there an infalli- ble remedy for rheumatism, ague chills, worms and other maladies too eruesome to mention. The maximum price for health and long life at this pharmaceutical joint is 50 cents. Tem- porary relief from the most distres- sing physical disorder may be had for the small sum of two-bits. —_232.o———- The Robin’s Song. Written for the Tradesman. When adawn the eastern sky Ere the shades of night do die Early through my window pane Often prophesying rain Comes the robin’s song. More than bird I know thou art! Thou revealest there a heart Overfiowing with its joy Seeking sadness to destroy With your robin-song. Dreams dispelling from my bed I enjoy your note instead And the livelong day you cheer If on waking there I hear Then the robin-song. Thus in spring you sing to me Yonder from your nesting tree More than bird! Thou surely art Wing-ed joy! Thou playedst the part At daybreak with your song! Charles A. Heath. —_+2>—__ The Store of 10,000 Items. In these queer days, when the drug- gist sells package handkerchiefs, the book store trades in seeds and gar- den tools and the hardwareman stocks razors and shaving soaps, the poor public is somewhat perplexed as to which way to turn. A Kentucky pharmacy, recognizing the shifting boundary lines, recently ran an advertisement listing odd kinds of merchandise he sold, such as collar buttons, fishing tackle, flashlights, garters, etc. Needless to say, the sales of such articles picked up con- siderably. —_+--. An optimist has been defined as a man who goes into a restaurant with- out a cent in his pocket and orders up a plate of oysters, expecting to pay for the meal with the pearl he hopes to find in the oyster. Most eating- house proprietors would be content to lose a plate of succulent bi-valves for the tonic effect of meeting a man oi such sublime faith. Just in passing it may be observed that in the mind of the average hotel or restaurant waiter a pessimist is one who orders a plate of oysters, finds a pearl, and kicks because the coffee is cold. Grape-Nuts Ice Cream The New Craze Grape-Nuts Ice Cream is a dish that looks like nuts and tastes like nuts, only better. In addition to its highly delicious flavor, ice cream made with grape-nuts has a doubled food value. Everybody, children as well as grownups, like it. It should be handled by every drug store, confectionery store, cafe, hotel and the places which sell soft drinks. PIPER ICE CREAM CO. 408-10 E. South Street Kalamazoo te! Michigan Red Crown Gasoline for Power The modern motor and improved carburetors have demon- strated beyond question that gasoline made especially for motor fuel—as Red Crown is made—will give the most power—the most speed and the most miles per gallon. Red Crown, like your automobile, is built to specifica- tions and Red Crown specifications have been worked out by the most eminent petroleum chemists and automobile engineers available. Red Crown contains a continuous chain of boiling point fractions, starting at about 95 degrees and continuing to above 400 degrees. It contains the correct proportion of low boiling point fractions to insure easy starting in any temperature—the correct proportion of intermediate boil- ing point fractions to insure smooth acceleration—and the correct proportion of high boiling point fractions with their predominance of heat units to insure the maximum power, miles and speed. These are the things that make Red Crown the most effi- cient gasoline possible to manufacture with present day knowledge. For sale everywhere and by all agents and agencies of STANDARD OIL COMPANY (INDIANA) Chicago U.S. A. May 7, 1919 MICHIGAN TRADESMAN av : o— WHOLESALE DRUG PRICE CURRENT Biggest Profit in 9 S l Priccs quoted are nominal, based on market the day ot issue tap es e Acids Cetton Seed .... 2 0@2 2v Capsicum ...... @1 95 : : Biman: .0 5% ose 6 50@6 75 Cardamon ...... @1 50 The successful grocer knows this—that's why he lan teal) = 7 = Ciunege 6.5... 11 50@1) % > Gardamon, Comp @l 35 keeps stocked up on Fels-Naptha Soap—has kept cou ie a6 Migeron ........ 750@7 75 Catechu ... @1 50 er on this fast-selling staple for years. ie 1 35@1 45 Hucalyptus .... 1 25@1 = Cinchona ....... @1 80 LS-NAPTHA SOAP Muriatia ........ 3%@ 6 Hemlock, pure 2 00@2 25 Covichicum ...... @2 40 Juniper Berries 16 00@16 25 Cubebs .......... 2 60 is the housewife’s first choice because she knows co. ee oa 4 4 3 Juniper Wood .. 3 00@3 25 Digitalis ........ oi 60 that with Fels-Naptha Soap she does not have to boi! Sulphuric ....... 34@ 6 Lard, extra .... 150@170 Gentian ......,, @1 20 the clothes unless she really wants to. She uses Partario ....... 112@1 20 Lard, No. 1.... 1 80@1 50 Ginger ied weases @1 50 Fels-Naptha continuously as little rubbing is re- | | $$$ ‘tn nrnnntatnann $ | w-” Lavender, Flow. 9 00@9 25 Guaiac ......... @2 65 quire’. The known usefulness of Fels-Naptha oco a es Ammonia Lavender, Gar’n 1 50@1 75 Guaiac, Ammon @2 40 means repeat orders to the dealer. __ Water, 26 deg. .. 10@ 20 Lemon. ......... 9 25@2 60 fodine .......... : q@i 50 Stock up on FELS-NAPTHA at once. Water, 18 deg. .. 9%@ 18 Linseed, boiled, bbl. @1 75 {odine, Colorless @2 00 Ral 14 deg. .. ee ad Linseed, bld less 1 85@1 90 Iron, clo. ...... @1 45 Carbonate ....... ‘ Linseed, raw, bbl. er ip I oe @1 35 Chioride. “(Gran.) TKO 25 Linseed raw less 1 88@1 90 Myrrh ......... @2 25 Package Goods of Bal Mustard, true, oz. @2 95 Nux Vomica .... @1 95 Fels & c ibe - os 20@1 40 eee artifil, oz. oat = OMe ce @8 00 . opai eencees Neatsfoot ...... 1 380@1 5 Opium, Camph. @1 50 Co. Paramount Quality Fir (Canada) 1756@2 00 Olive, pure . 4 00@7 50 Opium, Deodorz’d @s 00 Fir (Oregon) .... 50@ 75 Olive. Malaga, Rhubarb ........ @1 80 and pers Vel iacs ee : oe © VEHOW. .....1. 8 75@4 00 Philadelphia, OLU ween eeeneee “9 Olive, Malaga, Paints isti i arks green = ........ 3 75@4 00 Pa. Artistic Design Casa taauas) eg 45 Orange, Sweet .. 4.00@4 25 Lead, red dry .... 13@13% Cassia (Saigon) 100 Origanum, pure > 60 Lead, white dry 13@13 Sassafras (pow. 50c) @ 45 a ce some a pene. bat oP wea Soap Cut owd.) ennyroyal .... 2 chre, yellow i % abe a 26@ 80 Peppermint .. 12 00@12 20 Ochre, yellow less2 @ 6 Berries Rose, pure ... 38 00@40 00 Putty .......... 4%@ 7 Cubeb oo 1 16@1 g9 Rosemary Flows 2 00@2 25 Red Venet’n Amer. 3 6 TE co a Se & Red Venet’n, Eng 2%@ 56 Juniper Se ee a 48. Ea see sses »-. 18 60@18 75 Vermillion, ‘Amer. 25@ 80 Prickley aan. @ 30 beaks true 3 50@3 75 Whiting, bbl. ...... 2% es Sassafras, artifi'l 90@1 20 Whiting ........ _ Extracts g5 Spearmint .... 12, 00@12 25 L. H. P. Prep. 3 00@3 25 lasts cans Ol 50 BOP scce cc es : S sone _ ose TANSY -cccosees 0G Misceilaneo Flowers 2 eee 45@ 60 sg RS Arnica...) 5.506 1 20@1 25 Turpentine, bbls. @ 88 Acetanalid ....... 65@ 75 Chamomile (Ger.) 70 80 Turpentine, less 93@100 Alum .......... o« 17@ . 20 Chamomile Rom. 1 60@1 60 Wintergreen, tr. 800@8 25 sium, powdered and Gume : Wintergreen, anew i a Acacia, 1st BG 0 gh: ois on aes reese wk intergreen, ar ismuth, Subni- Acacia, 2nd ..... . os - Wormseed ..... 6 50@6 75 trate: i035... . 4 00@4 10 Acacia, powdered 45@ 60 Wormwood 7 60@7 78 Borax xtal or Aloes (Barb. Pow) 30@ 40 Potassium powdered ...... 10@ 16 Aloes (Cape Pow.) 30@ 36 Cand ‘ 5. Oe 6 x ‘ Aloes (Soe Pow) 1 30@1 35 Bicarbonate He = Cantharades po 2 00@6 50 : Bichromate ...... @ Calomel 2 Asafoetida ....... @650 Bromide .....:.- ce 6 Sec eres 2 NGs I Cc A OW. ce ccscccs 75 Carbonate ...... 1 00@1 10 Capsicum ........ 38@ 465 EK E. eo cerca 3 20@3 _ Chlorate, gren'r 10@ 75 Carmine ....... 6 50@7 00 Pe See eS 8 ese 3 Chiorate, xtal or ssi MADE IN GRAND RAPIDS Guaiac, powdered = @2 25“ howd.’ oo... “ac ip . set ae ¢. bo C¥Yanide ........ 82%4@ | go ponies eieeess me 57@ 65 Kino, . MMNRS cass es 4 29@4 36 alk Prepared ..12@ 15 ARCTIC ICE CREAM CO. Claude G. Piper, Mgr. | Math spaignvs-7 QE 48 Permangatiaié’’. 15001 73 Chak Precipitated 2015 Opium ....... 25 50@26 00 jrussiate, red .. 2 00@2 50 Chloroform ...... 58@ 60 oe ee 2 aa he Sulphate -........ @ 85 Chloral Hydrate 1 80@2 00 J ‘ 2 ae Cocaine ..... - B — 85 oho epost 4 i Roots Cocoa Butter ..... 65@ 765 oa 4 onene Gg AUADOL +... 4 50@4 75 Corks, list, less 40% Tragacanth .... 4 25@4 50 fiood, powdered 1 10@1 20 Copperas, bbls. .... @ 2% ro igh penne a" v0 Calamus ......... 60q2 00 Copperas, less .. 3%@ 8 MEE GH eet eee »@ “9 Blecampane, pwd. 22@ 25 Copperas, powd. 4%@ 10 insecticides oe 25@ 30 a ee 2 00@2 10 5@ 20 Ginger, African, : ream Tartar .... 65@ 75 ee ats We as ‘ powdered ...... 25@ 80 Cuttlebone ..... ¥5@ 1 00 Blue Vitriol, less 10%@1h Ginger, Jamaica %85@ 40 mee es epee es 8@ 15 ‘. . aa Ginger, Jamaica, over’s Powder 5 75@6 vv Bordeaux Mix Dry 23@ 38 “‘Towdered .....- 32@ 35 Emery, All Nos. 10@ 165 Guarantee Iceless Soda Fountains Wilmarth Show Cases and Store Fixtures Fountain Supplies of Every Nature We are taking this last opportunity to remind the trade that it is not too late to make the purchase of that new fountain, or those new show cases, prescription cases, or store fixtures. However, any who may have such inclinations or desires would do well to put them into execution in the near future before the demand for such commodities too far exceeds the supply. Do not forget that there is every indication of the biggest soda fountain trade that this section of the coun- try has ever seen for this COMING SEASON. It is only fair to yourself to get in touch with our Mr. A. W. Olds at once, and to let him put you in line to take ad- vantage of this unprecedented trade for the 1919-1920 season. Hazeltine & Perkins Drug Co. Grand Rapids, Michigan Hellebure, White powdered ...... 3s@ 44h Insect Powder .. 45@ 70 Lead, Arsenate Po 32@ 48 Lime and Sulphur Solution, gal. .. 20@ 35 Paris Green ...... 46@ 652 Ice Cream Piper Ice Cream Co., Kalamazoo Bulk, Vanilla ........ 1 Bulk, Chocolate ...... 1 10 Bulk, Caramel ........ : Bulk, Grape-Nut ..... 1 10 Bulk, Strawberry .... 1 20 Bulk, Tutti Fruiti .. 1.20 Brick, Vanilla ........ 1 20 Brick, Chocolate .... 1 60 Brick, Caramel .. 1 Brick, Strawberry .... : 60 i Brick, Tutti Fruiti .. Brick any combination Leaves @ Buchu, powdered @3 25 Sage, bulk ...... 67@ 10 Sage, % loose ....72@ 78 Sage, powdered .. 65@ 60 Senna, Alex .... 1 40@1 60 Senna, Tinn. .... 30@ 35 Senna, Tinn. pow. a 40 WV UPAR cine 25@ 30 Olis ir Bitter, eoseees. 18 50@18 75 hinenes Bitter, artificial ..... 7 00@7 20 Almonds, Sweet, true ......... 3 50@3 75 himente, Sweet, imitation ..... 75@1 00 Amber, crude .. 4 00@4 25 Amber, rectified 5 50@5 75 MO ciancocess 2 50@2 75 --- 9 50@9 75 «sees T5@2 00 Cassia ......... 4 50@4 75 Castor .......+-. 2 60@2 80 Cedar Leaf .... 1 75@2 00 Citronella ........ 90@1 20 Cloves 3 00@3 25 Cocoanut Goldenseal, pow. 8 00@8 20 lpecac, powd. .. 5 00@5 50 BACOTICE oi cn see 45@ 50 Licorice, powd. 40@ 50 Orris, powdered 40qm 45 Poke, powdered 20@ 26 FERUDATD. sce s es @1 85 Rhubarb, powd. 2 00@2 25 Rosinweed, powd. 25@ 30 Sarsaparilla, Hond. round : .++6... 1 25@1 40 Sarsaparilla Mexican, MIOUNG. -->__-_—- Building Up Your Home Town. If you like the old town best, Tell ’em so! j If you’d have her lead the rest, Help her grow When there’s anything to do Let the fellows count on you— You'll feel bully when its through, Don’t you know. If you want to make a hit, Get a name; If the other fellow’s it Who’s to blame? Spend your dollars in the town Where you pull your dollars down. Give the mail concern the frown, That’s the game. If you’re used to giving knocks, Change your style, Throw bouquets instead of rocks For awhile. Let the other fellow roast, Shun him as you would a ghost, With a smile. When a stranger from afar comes along. Tell him who and what we are, Make it strong. Needn’t flatter, never bluff; Tell the truth, that’s enough. Join the boosters. They’re the stuff, We belong. BUSINESS CHANCES. FOR RENT — At Dodge City, Kansas, two adjoining 25x125 2-story brick store buildings, fronting on two streets. Fine basement and elevator in each building. Will rent singly or together. Good loca- tion for any kind of business. Big wheat prospects. For full particulars write or wire T. F. Garner, owner, Dodge City, Kansas. 268 For Sale—Or exchange for 200 account McCaskey account register. One Macey invoice file, 2 drawer golden oak, also one 200 account Champion account regis- ter. Both nearly new. W. F. Hunter, Rosebush, Michigan. 269 For Sale—Profit making retail cash clothing and men’s furnishing goods store located in a live manufacturing town surrounded by finest farming community in Michigan. Business should increase 50 per cent. this year. Expenses low. No indebtedness. Will sell at inventory about $15,000. Fullest investigation in- vited. Address No. 270, care Michigan Tradesman. 270 For Sale—Chain of four stores, men’s and boy’s clothing, furnishing goods and shoes; all located in live Michigan towns. Doing a cash business of about $400,000 a year. Can be bought for less than inventory about $130.000. This is a splendid opportunity with a -big future. Books open to inspection. Address = 271, care Michigan Tradesman, | Manufactured only by the ° _G. J. Johnson ss Grand nd Rapids, Michigan | fia ia oT hi? sk OT eel igar Co. “Hilco” Profit Sharing System || To Be Healthful | i j } for merchants every where The good cook slices the potatoes so that all pieces will be of equal size and cook uniformly. Otherwise some portions of the potato would be cooked to pieces while The one sure method of— others would be underdone. Increasing Profits and Sales, This principle is one of the most important to consider when buying flour. Beating the Mail Order House, If the flour is unevenly ground, the ponciei® will be magren and con- Building up Cash Sales, — will not bake uniformly, which is ‘bound to — t in poor Securing new business from friends and neighbors of your customers. Cost will not exceed the cash dis- ie ® ] W. e counts you are able to save be- y } Tt cause of it. I I e “The Flour the Best Cooks Use’”’ because it is so uniformly good that success is assured in advance. By placing LILY WHITE FLOUR under a powerful magnifying glass you will be greatly impressed by the absolute uniformity of the granu- Bake day has no terrors for the cook using As“HILCO” Plan is on a redemption basis you don’t have to buy a single premium until you have received in cash trade 3314 times its cost. We will send to any merchant upon lation. receipt of request a copy of our handsome This evenness of granulation insures positively uniform baking qualities new Catalog containing over 600 high qual- which means the best possible results with the least effort. ity Premiums, also a pamphlet relating the Besides the uniformity of the flour, please note in particular the flavor experience of Mr. C. Albert Garver, the of everything baked from LILY WHITE. merchant prince of Strasburg, Ohio, who Right there is another pleasant surprise for you. has built up a half million dollar business 5 in a town of 1,000 population. VALLEY CITY MILLING CO. Grand Rapids, Mich. - Ads like th bei larly and conti ly in the principal Hinkle-Leadstone Co. Ads tke these are being run regularly and continuously in the, pinsipl in stock at all times, thereby being placed in position to supply the demand 180 No. Wabash Ave. Chicago, Illinois we are helping to create for Lily White Flour. The Perfect Premium Plan Food Must Be Uniformly Cooked | They Always Come Back for More Det Monte Canned Spinach is just what every housewife is looking for. Delicious — healthful — convenient — eco- nomical—every can sells another. Get your share of this easy, profitable business. Make a Det Monte Spinach window display when our big color page Spinach advertisement appears in the Satur- day Evening Post, May 17, 1919. Ask us for a free Spinach hanger. CALIFORNIA PACKING CORPORATION San Francisco, California IVT And remember, too, that in the W omen's Publications of largest national crrcula- tion our advertising is making business, for you on the whole Del Monte tine. | ot