LYE LE* Go i S\N) = ye Ce A ST aS ce Ca VPA) i b ¥ ae ii aC = y 3 ee Ge 4 Y, \ ie aN O i; =) iC ie A. 7 4 ee 1 yD) ii or ad % ne ss SMD SO FS NUE = Te an Ray, vs Ca Poet Sy » XS SX Eis a AQ p3 > ‘ ~ 7 7 Hf A GOZO OF; hms make ” Ve z/ > es 2 9 Dea Pe PEKKA ; KG UN Y SS) B, CANTONS 1883. 82 25 4 KA Thirty-Sixth Year Number 1868 HE IS THE POOREST MAN— Who will take advantage of all who are at his mercy. Who has made a fortune, but lost his manhood in the making. Who has lost the respect of his fellow citizens or his own. Whose character is not rich, who has not a rich man- hood, a noble soul. Who is unreliable, undependable, whom people will not trust without question. Who has millions of money, but who is despised by his neighbors for his greed and snobbishness. Whom those who know best do not believe in, do not feel richer for knowing, are not proud of as a neighbor. HE IS THE RICHEST MAN— Who values a good name above gold. In whose possessions others feel rich. Who can enjoy a landscape without owning the land. Who has a mind liberally stored, cultivated and con- tented. Who can face poverty and misfortune with cheerful- ness and courage. For whom plain living, rich thinking and grand effort constitute real riches. Who has a hearty appreciation of the beautiful in nature and in human beings. Who carries his greatest wealth in his rich personality and fine character. Who absorbs the best in the world in which he lives and gives the best of himself to others. “Double A’’ Who’s Candyr Ti” Made by Putnam Factory Grand Rapids, Michigan CANDY CANDY OOD» 7 A Material Aid to Digestion It is, therefore. necessary for us to 'take a laxative. Compressed Yeast is a cleansing laxative that will keep the digestive organs ingproper working order. Recommend— Fleischmann’s Yeast to your customers for this purpose. Fleischmann’s Yeast has also been used successfully to cure boils. car- buncies and other skin afflictions. Ask our salesman or— Write for a supply of our booklets— “Fleischmann’s Yeast and Good Health.” Franklin Package Sugars are being extensively advertised in newspapers throughout the country. Powerful advertise- ments are urging women to “Save the Fruit Crop’. | Get your share of the results ‘ | of. this advertising, by stocking | and pushing Fragklin Package Sugars. The Franklin Sugar Refining Company PHILADELPHIA ‘‘A Franklin Cane Sugar for every use’’ Granulated, Dainty Lumps, Powdered, Confectioners, Brown gnow O THE FLEISCHMANN COMPANY Why Not Let a Metzgar System Do That Bookkeeping? LOOK HERE If You Had a Metzgar Account System Your accounts would be always posted up-to-the-minute. Your collections would be kept up much better than ever before. Your customers would be better satisfied and you would gain new trade right along. You would no lenger need to suffer continual loss and worry about goods going out without being properly charged. You would do away with Mixing Accounts, Bringing Forward Wrong Past Balances and Losing Bills. You could go home at night with the clerks feeling sure that all ac- counts had been properly charged and would be properly protected against . fire during your absence. It doesn’t cost much te own a Metzgar and it will pay fer itself in your business in a short time. Write for free catalog and full particulars. Metzgar Register Co., Grand Rapids, Mich. Washing — Powder through the jobber—to Retail Grocers Family Size 24s 25 boxes @ $4.60__5 boxes FREE, Net $3.83 10 boxes @ 4.652 boxes FREE, Net 3.87 5 boxes @ 4.70—1 box 2boxes @ 4.75—%% box FREE, Net 3.91 FREE, Net 3.95 F. O. B. Buffalo: Freight prepaid to yeur R. R. Station in lots of not less than 5 boxes. All orders at above prices must be for immediate delivery. This inducement is for NEW ORDERS ONLY—subject to withdrawal without notice. Yours very truly, DEAL 1910 Lautz Bros. & Co., Buffalo, N. Y. Will Not Hurt the Hands | 4. sais aie ape FO ADESMAN Thirty-Sixth Year MICHIGAN TRADESMAN (Unlike any other paper.) Each issue Complete In Itself. DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Published Weekly by TRADESMAN COMPANY Grand Rapids. BE. A. STOWE, Editor. Subscription Price. Two. dollars per year, if paid strictly in advance. Three dollars per year, if not paid in advance. Canadian subscriptions, $3.04 per year, payable invariably in advance. Sample copies 5 cents each. Extra copies of current issues, 5 cents; issues a month or more old, 10 cents; issues a year or more old, 25 cents; issues five years or more old, $1. Entered at the Postoffice of Grand Rapids under Act of March 3, 1879. LINEN TRADE EXCITED. The demand for linens at the top prices has been better in this country in the past two or three weeks. Buy- ers have been placing spot and future orders for limited quantities of goods and have been more exacting about deliveries than Stocks are badly broken and many are very lim- ited. values. Reports say that production on the other side is resuming slowly and that costs are rising very rapidly. The Irish flax will be continued for some very 3ritish government’s control of time, the current growing crop having been taken over as of July 1. heard of the held in’ Russia It is also stated mills are getting into working order faster than they can secure flax. Various reports are abundance of flax awaiting shipment. that Belgian The general opinion current among linen merchants here is that owing to conditions on the other side they can hardly look for any reasonable amount of linen goods for this year. They hope for larger quantities in the next four months for the holiday trade and they have been assured in several cases that quite liberal orders already placed will be filled. But it is true that working organizations are in 2 most unsatisfactory state and that manufacturers are outdoing merchants in their desire to get prices to a high level and build new business from that level. From a purely mercantile point of view there is no fault to be found with present conditions. Profits, bas- ed upon high prices, make up for the profits that might accrue from volume distribution. There is no large volume of linens moving at the current prices, in many instances four times above normal, yet buyers are willing to pay what is asked if they can get what they want, even if they want only limited quantities at very fantastic figures. GRAND RAPIDS, WEDNESDAY, JULY 9, 1919 The foreign manufacturers will not long continue their production of mer- cerized cotton damasks. facturers are Some manu- experimenting with union goods in table cloths and nap- kins and are reported to have done very well with them. On the other hand, it is stated that some of the manufacturers, who are. skilled in weaving, have done so well with cot- ton damasks that they propose to keep on with them. At least this will be true until flax is more plentiful and cheaper. ATES At this time of year there is usually a drop in the activity of retail buying for very obvious reasons. Seasonable wants have been attended to for the most part, and the purchasing there- fore, is apt to be mainly of odds and ends of extra articles needed and of things that commend themselves as This year, however, the slack has not been so noticeable and bargains are wanting. In many local- ities there seems to be a plethora of money and an eagerness to buy which the prevailing high prices of mer- chand‘se do not seem to check. This phenomenon is ascribed by some to bargains. the belief, which has been sedulously cultivated, that still higher prices are to prevail in the future and that, con- sequently, it is the part of prudence to take time by the forelock and buy now. Be this as it may, there is no doubt but that the continuance of brisk consumer buying has had much effect in inspiring the feeling of con- fidence which prevails in the primary markets and which has had so much to do with encouraging the large trad- ing there. There are. of course, other factors tending toward the same end, principal among them being the 4s- surance of bumper crops and of the employment of labor at high wages. Not the least satisfying sign is that exhibited in the reports of the com- mercial agencies which show a small- er number of business failures in the first half of the year than was shown at any previous similar period in two- score years. nanan There are a great many misfits in business, and there are three courses open to each. The first is to go on being a misfit, satisfied, if possible, with constant friction of nerves and poor results; the second is to set forth and find one’s right place, no matter how late in life it may be; the third is to view the situation as it is, and to wse sandpaper, planes, emery powder, and anything else which may be needed to wear down the rough edges, and to change a misfit into as nearly a perfect fit as is humanly possible. It can be done if a man has the right sort of a back- bone. HOME DRESSMAKING. The apparent increase in interest in home dressmaking the subject of discussion in the dress goods trade for some time back and which is generally admitted to be the case is not having much effect just With practically the trade sold up for fall and with buyers asking for spring fabrics there is no for worry. But of the more far sighted in the trade are not unmindful of the change. One of the best known factors in the trade that retail stores throughout the country reports that they are noticing a steady in- crease in the counter sales of woolens and which has been now. entire cause some sells to large worsteds for dress goods poses and another factor in the broad silk known from one end of the country to the other reports that his to the retail trade are showing a steady increase. There has been some thought put on this condition creasing attention that is being given to home sewing by schools and other organizations is felt to be responsible for the change. Retailers with neigh- borhood neighborhoods where such instruction is given, report that they are having an increased call for piece ribbons and other dress accessories and the fact that they are familiar with their trade make it possible for them to make the statement that of the are women who are going to night pur- trade whose lining silks are sales and the ever in- stores in goods, many buyers school learning home dressmaking and other similar arts. To the manufacturer or seller of dress goods it makes little difference. In fact, some feel that it means the advent of a period of greater sales since it will be possible for a woman to have more dresses by making them at home than if they were purchased ready made. But to the cutting up trade it has a different meaning. Just what the final solution will be is a question; but it is a question that is receiving some attention at the hands of the manufacturers of women’s ready to wear, CO nenenionel GO SLOW ON OIL SCHEMES. Several country merchants write the Tradesman regarding the merits of a certain oil stock now being ex- ploited in this market by a couple of gentlemen whose antecedents are somewhat doubtful, one of them hav- ing formerly been associated with a promoter whose methods are some- what questionable, to say the least. The Tradesman deems it its duty to warn its readers at all times to exercise great caution in purchasing such securities, because of the ele- ment of speculation involved. It is all very well for the merchapt to Number 1868 speculate in the things he deals in and understands, such as tea, coffee, canned goods, cider vinegar and soap, because careful study of market con- ditions enable him to form a fairly accurate estimate of what the future has in store for many of the great staples which appear to be destined to reach a higher range of values, but to put up good money on the “other fellow’s game” when the other fellow is operating in far-off Oklahoma or Texas is the height of absurdity and more than likely to involve the oper- ator in disappointment and loss. One of the investments the retail dealer can make is in the pre- ferred stocks of the houses with which he does business in a jobbing way. These stocks usually bear 7 per cent. best interest, payable either quarterly or half yearly, and their possession give the holder an association with busi- ness men and business methods which cannot fairl to exert .> KNIT GOODS TRADE QUIET. The past week has been very quiet in the trade. A semi-holiday spirit seemed to rule throughout the trade and with the knowledge common that very little remained to be sold buyers were content to let the present alone. Spring action is still a matter of the future. Buyers are more interested in it than they have been for some time, but mills are holding off and will not do anything just now. The shortage talks that have been heard for some time back are still in evidence and they are losing their horror through being oft repeated. Buyers, however, generally feel that a scarcity is on the way and the keen interest they are displaying in lines for next spring would seem to indicate that they are ready to back up their convictions with real business. The sweater trade is especially strong and the shutdown of several months at the beginning of the year is making a shortage seem more pos- sible in this trade than in others. Yusiness has been good and the lim- ited stocks remaining unsold are not without interested buyers. All qual- ities of wool and even mixture sweat- ers have sold so there is no weak spot in the market. INCREASE YOUR BISCUIT PROFITS Advantages of an IDEAL SUNSHINE BISCUIT DEPARTMENT Perfect Display —Clean—Neat—Attractive A Complete Stock with Smallest Investment It Creates Interest and Consumer's Demand ce : ' Ask: the Sunshine Salesman—He-Knows . JoosE-WILEs Biscuit (QMPANY Bakers of Sunshine Biscuits CHICAGO menage Qe ge compara ee alr ea MSIE RES ee ee ee oem nem ee nk Saat een nana Tae cients ace Crear eanoetni a aa RR EDO ag ad MICHIGAN TRADESMAN Movements of Merchants. Saginaw—The J. C. Vogt Sales Co. has increased its capitalization from $5,000 to $40,000. Clinton—The Clinton Clothing Co. is closing out its stock and the busi- ness will be discontinued. Lansing—W. A. Conley has closed out his stock of groceries and drugs and will retire from business, Stockbridge—Thieves entered the general store of W. J. Dancer & Co., and carried away stock to the amount of $3,000. Muir—Ruel & Lobdell have sold an interest in their bank to Arthur A. Stoddard, who will assume the posi- tion of cashier. Caro—The State Savings Bank has increased its capital stock to $200,000 and voted to build a new bank build-, ing at a cost of about $75,000. Jackson—Ralph Olds has purchased the lark grocery stock at the corner of New York and Mason streets and will continue the business at the same location. Kalamazoo— The Swindell-Taylor Co., wholesale produce dealer, has in- creased its capitalization to $150 000 and changed its name to the Taylor Produce Co. Armada—The Armada Elevator Co. has been incorporated with an author- ized capital stock of $25,000, of which amount $13,000 has been subscribed and paid in in cash. Portland—Leon E. Hixson, jeweler, died at his home, July 7, of lockjaw. Mr. Hixson stepped on a rusty nail about two weeks ago and the infection developed from this. Muskegon—The Close Electric Co. has been incorporated with an author- ized capital stock of $5.000, of which amount $3.000 has been subscribed and $2.900 paid in in property. Unionville—The Unionville Lum- ber Co. has been incorporated with an authorized capital stock of $20,- 000. of which amount $12.500 has been subscribed and paid in in property. Redford—The Neyer-Burgess Drug Co. has been organized with an at- thorized capital stock of $20,000, of which amount $15,000 has been sub- scribed and $2,000 paid in in cash. Ionia—J. A. Brown, of Detroit, has bought the L. S. Clark Jewelry stock. Clark dropped dead about a month ago and Brown will continue his busi- ness in connection with a chain cf stores, Mt. Clemens—The Doemiing-Schi- mel Co. has been organized to grow and deal in horticultural and agricul- tural products, with an authorized capital stock of $25,000, of which amount $15,000 has been subscribed and $10,000 paid in in cash. Detroit—Clarke & Clarke has been incorporated to conduct a clothing, underwear and hat business, with an authorized capital stock of $5,000, all of which has been subscribed and paid in in cash. Hudson—Asa Coppins has sold his interest in the hardware stock of Dil- lon & Coppins, to Walter Mulligan, of Chicago and the business will be con- tinued under the style of Harry T. Dillon & Co. Saginaw—H. B. Burdick, seed and produce dealer, has purchased the three story brick building at 113-115 North Water street and will occupy it with his stock as soon as it has been remodeled. Detroit—The Central Products Co. has been organized to deal in auto- mobiles, trucks, tractors and airplanes, with an authorized capital stock of $10,000, all of which has been sub- scribed and paid in in cash. Mulliken—W. J. Lussenden, dealer in shoes and men’s furnishing goods, has removed his stock to his new store building, which is modern in every detail. He contemplates adding lines of clothing and women’s cloaks. Charlotte—Pierce & Co., conduct- ing a chain of grocery stores at Lan- sing, East Lansing, Jackson, St. Johns and other points, have purchas- ed the grocery stock of George H. Tubbs & Co. and will continue the business at the same location. Ypsilanti—Jack Willoughby, who for the past few years has been head clerk in the shoe store of Frank E. DeWitt & Son, has formed a copart- nership with his brother Earle, and purchased the DeWitt shoe stock and will continue the business under the style of Willoughby Bros. Detroit—The Finsterwald Furni- ture Co. has been organized to con- duct a wholesale and retail furniture, fixtures and carpet business, with an authorized capital stock of $225.000 common and $150,000 preferred, of which amount $225.000 has been sub- scribed, $82,500 paid in in cash and $142,500 in property. As an indication of the rapid growth of the banking business in Detroit, the recent record of the American State Bank in establishing branch banks is regarded as _ note- worthy. In the last sixty days this institution has opened five new branch banks, the latest one being located at Randolph and Macomb streets. Manufacturing Matters. Detroit—The Zenith Carburetor Co. has incteased its capital stock from $40,000 to $320,000. . Jackson—The Riverside Machine Co. has increased its capital stock from $5,000 to $100,000. Battle Creek—The Purity Candy Co. has increased its capital stock from $10,000 to $20,000. Centreville—The Dr. Denton Sleep- ing Garment Mills is building an addi- tion to its plant at a cost of about $40,000. Cedar Springs—The Cedar Springs Co-Operative Co-Partnership Cream- ery Association, Ltd. has increased its capitalization from $9,000 to $15,- 000. Muskegon—The Maring Wire Co. has been incorporated with an author- ized capital stock of $50,000, of which amount $40,000 has been subscribed and $30,000 paid in in cash, Detroit—The Federal Steel Co. has been incorporated with an authorized capital stock of $100,000, of which amount $60,000 has been subscribed and $10,000 paid in in cash. , Detroit—The Union Paint & Chem- ical Co. has been incorporated with an authorized capital stock of $5,000, of which amount $4,800 has been sub- scribed and $1,500 paid in in cash. Detroit—The Detroit Carburetor & Manufacturing Co. has been in- corporated with an authorized capital stock of $10,000, all of which has been subscribed and $1,000 paid in in cash. Detroit—The Tire-Tool & Machine Co. has been organized with an au- thorized capital stock of $10,000, of which amount $9,970 has been sub- scribed and paid in, $1,970 in cash and $8,000 in property. Detroit—The Douthitt Diaphram Control Co. has been incorporated with an authorized capital stock of $10,000, all of which has been sub- scribed and paid in, $2,500 in cash and $7,500 in property. Detroit—The Eagle Candy Manu- facturing Co. has been incorporated with an authorized capital stock of $50,000, of which amount $26,000 has been subscribed, $3,000 paid in in cash and $10,000 in property. Detroit—The O. L. Lawrence Co., Inc., has been organized to manufac- ture sheet metal. with an authorized capital stock of $10000 all of which has been subscribed, $2,090.09 paid in in cash and $1,909.91 in property. Manistee—The American Manufac- turing Co. is removing its plant here from Wheaton, Ill. The company manufactures violins and will erect a modern factory and install new ma- chinery to the value of about $10,000. Detroit —Schwerer Incorporated, has been organized to manufacture and sell millinery and similar mer- chandise, with an authorized capital stock of $15,000, all of which has been subscribed and paid in in cash. Detroit — The Denner Tot-Toy Manufacturing Co. has been organ- ized to manufacture and sell wood furniture and toys, etc., with an au- thorized capital stock of $10000, of which amount $5,000 has been sub- scribed and $2,500 paid in in cash. Saginaw—The Germain Bros. Co. has been organized to manufacture and deal in pianos and parts, also in wood products of all kinds, with an authorized capital stock of $300,000 common and $125,000 preferred. of which amount $425,000 has been sub- scribed and paid in, $94,000 in cash and $331,000 in property. July 9, 1919 When You Get That “Tired Feeling.” If any of us don’t feel like working —why, we are sick. And we don't have to be at home and in bed in order to be sick. It is not normal not to feel like working. We are sick if we are short of normal. The remedy is easy and cheap—cheaper to apply than not to apply—not only in the cost but in the final economy of doing more with less effort and earning more. Here is the remedy in one or all of the four following stipul tions: 1. Don’t eat so much; cut down on concentrated food, like meat, eggs and the like, and eat more vegetables, like cabbage, greens and celery, of bulk character. 2. Drink at least six glasses of wa- ter a day, and more in summer. 3. Sleep with the windows up and without the head covered with the bedclothes. 4. Walk at least part way to and from work. Walk fast and breathe deeply. The greatest mistake most of us make is in believing that the more we eat the more strength we add to our bodies and minds. Excess foods of certain types go to make excess fat, which is the worst kind of excess baggage. It takes strength to carry this excess baggage around that might better be used in productive effort—working. Some of us become fatigued in carrying this excess baggage around, and the result is that we don’t feel like working. Most of the indisposition toward work and that “tired feeling” are the result of confusing stomach emptiness with hunger. The way most of us eat, it would take about ten days-of fasting to really get hungry. Fill up the empti- ness with bulk fruits and vegetables, and go without a meal or two now and then by filling up on water. If any of us don’t feel like working, it is a good plan to keep on working and quit eating. As to what to eat, it is well to fol- low our own instincts; that is, eat what we want, or what agrees with us, but cut down on the quantity ci concentrated foods. —_~+~-.—___. No Bones in His Meat. For half an hour the working class audience had listened patiently to the talented lady who was speaking to them about economical and nourishing cookery. She had talked about eggless pud- dings and butterless cakes, and now said with a smile: “T will tell you about a splendid soup which can be made for next to nothing. Take the bones left over from the Sunday joint—” At that a man in the middle of the hall rose to his feet with a disgusted look on his face and, said to his mate: “Ere, Bill, get o’ this.” “What's wrong?” asked the other in surprise. “Don’t you like soup?” “Ay, I like soup well enough,” was the grumbler’s reply, “but how many bones does she think there are in half a pound of liver?” —_>.->——_—_ A lot of people who pray for advice don’t mean to follow it. Pre US iii ey Bd : { i ‘ July 9, 1919 MICHIGAN TRADESMAN RY4*> PRODUCE MARKET pe) ste \ Ne me Oe. Reis jie (Uh ryt aN) Ai rrr ay (7 dy) ) fe BR fr tL RS Review of the Produce Market. Apples—Winesaps, $5 per box; Transparents, $3.75 per bu. Asparagus—$1.25 per doz. bunches for home grown. Bananas—$7.75 per 100 lbs. Beets—New command 45c per doz. Beet Greens—85c per bu. Butter—The market is steady, quo- tations on the different grades hav- ing declined about 1c per pound dur- ing the last week, there being slightly heavier receipts due to a large make in the country. There is a fair de- mand for all grades of fresh cream- ery at this time and we look for con- tinued good trading and not mych change in the market quotations with- in the next few days. The quality of fresh arrivals is showing up very fancy. Local dealers hold fancy creamery at 49c in tubs and 5ic in prints. Jobbers pay 45c for No. 1 dairy in jars and pay 37c for packing stock. Cabbage—Louisville, $5.25 per 100 lb. crate; Kankakee, $2.75 per 50 1b. crate. Cantaloupes—Imperial Valley stock, $2.25 for Flats, (12-15); $4.50 for Ponies, (54); $5.50 for Standards, (45); Arizona, $2.50 for Flats, $5 for Ponies and $6 for Standards. Carrots—25c per doz. for new. Celery—Home grown, 40c_ per bunch. Cherries—Sweet, $3.50 per 16 aft. crate; sour, $3; California, $2.75 per box. Cocoanuts—$1.25 per doz. or $9.50 per sack of 100. Cucumbers—$1.65 per doz. for No. 1 and $1.40 for No. 2. Currants—$3.50 per 16 qt. crate for either white or red. Eggs—The market is very firm, strictly fancy eggs being very hard to get. There is a good demand for eggs at this time. With a continua- tion of the hot weather we look for a continuation of firm and unchanged conditions. Receipts are moderate for this time of year. Local jobbers are paying 40c for fresh, loss off, in- cluding cases. Garlick—60c per 1b. Gooseberries—$3.50 per crate of 16 qts. Green Onions—20c per dozen. Green Peas—Telephones, $3 per bu. Green Peppers—60c per basket for Florida. Honey Dew Melons—$3.50 per crate of either 6 or 8. Huckleberries—$4.50 per 16 qf. crate. Lemons—California, $7.50 for choice and $8 for fancy. Lettuce—Home grown head, $3 per bu.; garden grown leaf, $1 per bu. Onions—California, $4.50 per crate for yellow or $7.75 per 100 lb. sack. Oranges—Late Valencias, $5.50@ 6.25; Sunkist Valencias, $6.25@6.75. Peaches—Florida stock, 6 basket crate, $3; California Triumphs, $1.65 per crate; Georgia Carmens, $2.75 per crate. Pieplant—5c per pound for home grown. Pineapples—$5@6 per crate. Plums—$3.50 per box for California. Potatoes—Old command 75c_ per bu.; Virginia Cobblers, $7 per bbl. Radishes—Home grown, 12@15c per doz. bunches. Raspberries—$5 per crate for red; $4.50 per crate for black. Spinach—85c per bu. Tomatoes—Home grown, $1.50 for 7 Ib. basket. Water Melons—75@90c apiece for Florida. Wax Beans—Home mand $4.25 per bu. —_~--+ 2 —_—_ To Help the Fur Trade. Somewhat after the manner of the Pioneer Hudson’s Bay Company, rep- resentatives in every State of the Union, including Alaska, and every Province of Canada are soon to be appointed by the Metropolitan Fur Exchange, Inc., of New York City. These men will act as central collect- ing agents for furs to be sold at the monthly auctions of the exchange, as well as at its semi-weekly floor sales. grown com- Each of these representatives will keep in close touch with his territory and, as most of their work will be done among farmers and trappers of the outlying districts, it is expected by officials of the exchange that many of the agents will in time come to assume a position somewhat like the Factors of Canadian Northwest fame. These agents will co-operate with the twenty-nine foreign representatives of the exchange in helping the move- ment to make this city the fur center of the world. ——__.+<+-———_ What’s In a Name? “Your daughter,” said Mrs. Old- castle, after being conducted through the newly-furnished wing of the mag- nificent palace occupied by the new- rich Bullingtons, “has such a splendid vocabulary.” ‘Do you think so?” her hostess re- plied. “Josiah wanted to get her one of them escritoires, but I made up my mind right at the start that a vocabu- lary would look better in a room fur- nished like hers, even if it don’t cost quite so much.” ——_2--2—___ A man may “get by” with a few shady deals, but he is liable to find that he cannot “come back.” The Grocery Market. Sugar—Refiners still continue melt- ing to full capacity with the distribu- tion heavy. There has been no real “shortage” of sugar, the present acute situation being brought about by the effort on the part of consumers to purchase, in addition to present sup- plies, sugar to cover future require- ments. Months ago the Sugar Equal- ization Board and practically all re- finers urged manufacturers, wholesal- ers and consumers generally to an- ticipate future requirements and to stock up. Refiners at that time had millions of dollars tied up in stocks of refined sugar, a large portion of which was for Royal Commission and other Allies, but could not be shipped, owing to the lack of tonnage, This sugar was offered to the domes- tic trade at that time, but few if any took advantage of the offer to buy ahead and avoid possible shipping de- lays. Now there is a scramble for sugar with refiners sold out two months ahead in most instances, al- though it was reported last Thursday that the Federal took a very moder- ate business for July shipment. Some sections of the country are said to feel the acute situation more than in others, owing possibly to railroad shipping delays, but sugar is going forward in large volume and with a practical embargo for thirty days on exports, it is believed that the general situation will rapidly improve from now on. Tea—The market has been very quiet during the past week. Some new Japans are being shown, but they are not very good quality and the trade have not been much interested. Still such sales as were made brought high prices. The price list generally of teas shows practically no change for the week. Coffee—Business has been quiet during the past week. The market has been a trifle easier and No. 4 Santos has ruled from 4@%c cheaper than the week before. Rio 7s were also a shade off. Milds continue firm with no material change for the week. Coffee is, of course, still very high and comparatively firm, although the feeling is not as strong at the moment as it has been. Canned Fruits—Some of the reserve Government pineapple was sold dur- ing the week it is said at a flat price of $5. There were about 75,000 cases altogether. Canned fruits show no change, the market still being very firm, prices constantly tending higher. Prices on the new pack are expected shortly. Canned Vegetables—Tomatoes con- tinue about unchanged, largely on ac- count of reports of a short season. Some futures have been sold during the week, following these reports. There are only a few packers in the market who sold future tomatoes, and strangely enough, some of those are willing to shade prices a little. Spot tomatoes are dull. Fancy peas are very scarce and are commanding a high price. There are very few sell- ers. Everybody expecting deliveries of fancy Alaskas from the West to be very short: Corn unchanged and firm. The remainder of the list un- changed and in very moderate de- mand. Canned Fish—Domestic sardines are perhaps a trifle more active, but the general situation is more depressing. Big packers have not yet started up, but will do so within a week. Every- body is talking an advance owing to As to show no. particular Considerable of the Government salmon has been resold and absorbed. Corn Syrup—There has been a steady demand for some time and the market remains firm. Molasses—Prices continue to rule steady. Trading of late has been routine. Sugar Syrups—There is an absence of new developments. With supplies small the market remains firm. Cheese—The market is very firm, quotations slightly higher than prev- ious quotations, due to an increase in the demand. Receipts are normal and the quality is very good. We look for continued firm quotations on cheese. Provisions—The market on smoked meats has been very firm this week, due to moderate supply and heavy holiday demand. There will probably be no material change in quotations during the next few days. The mar- ket on pure lard is firm and unchang- ed, with quotations the same as last week, There is a fair supply and a good demand. The market on lard substitute is very firm, quotations having advanced ic per pound. There is a fair supply at this writing, with a good active demand. The market on barreled pork is steady to firm with an active demand. There is a mod- erate supply and somewhat heavy ex- port demand. The market on dried beef is very firm. there being a very light supply at this time. There is a very heavy demand, causing a shortage and a sharp increase in the quotations. The market on canned meats is steady to firm, with a good demand and a moderate supply. Salt Fish—Mackerel is very quiet at comparatively easy prices. They are catching new Cape Shores, but in very small quantities compared with last year. General trade in mackerel is very dull. Bill Wallace, the well-known dry eoods salesman of Traverse City, is in town to-day on his way home from France, where he has been for the past eighteen months. Mr. Wallace has not grown in stature during his absence, but he is as rugged as an oak tree and brown from exposure and outdoor work. Mr. Wallace has no definite plans as yet for the future, but will, in all probability, soon be on the road with a dry goods line. the high cost of production. salmon, prices change for the week. acer ereeocatlipe-reliinnaelpeeen eer Dan C. Steketee, manager of the wholesale department of Paul Steke- tee & Sons, is expected home from New York to-day or to-morrow. —_——_>+>—___ E. H. Simmons, grocer at 463 Col- lege avenue. has sold his stock to G. E. Bigelow, who has taken pos- session. —_—__..2 Labor saving devices are invented by the hardest-working men. 1 cat eR TORE a Speed the War on the Cigarette. Ann Arbor, July 8—The cigarette, cigar, pipe and quid are alike to me. One can make himself exceedingly offensive with any one of them if he chooses. We doubt if one-tenth of the grocers who sell tobacco abide by the law forbidding the sale of to- bacco to minors. Of one thing, how- ever, we feel confident, and that is, that any one who sells that which he knows is used only for injury to his fellows loves money more than he loves mankind or else he is too cow- ardly to break away from a wrong custom. Tobacco was made to kill—it is an insecticide of value. Used by humans it kills or deadens conscience, kind- ness, honor, everything good, because its effect upon the spiritual nature is worse than upon the physical man. Tobacco is a land robber, it takes as much fertilizer to grow one acre of tobacco as ten acres of ordinary food crops. It is easy to tell why land in the Southern states is poor and the people leave it to earn a living in the cities. The clean soldier who never used tobacco or liquor did not fall exhaust- ed by the wayside because deprived of his accustomed stimulant, as did the tobacco user. Influenza and pneu- monia hit hard tobacco users. Vacci- nations also made them sick, whereas the clean soldier felt only a slight dis- turbance physically. Better a hun- dred-fold to have given soldiers in training anti-nicotine treatment for a few weeks and cured them of the habit than the humiliation of K. of C. and Y. M. C. A. workers passing out cigar- ettes and tobacco to soldiers. Tobacco manufacturers plotted to fasten the tobacco habit on as many soldiers as possible for the benefit of their business after the war, and many zood people fell for the game by con- tributing money to buy tobacco. Whether whisky or tobacco is worse we never could decide. The longer one goes without liquor, the less he cares for it, but the excessive user of tobacco becomes almost in- sane if forced to go a day or two without his pipe, cigar or quid. Which is worse? No one need worry that the fanatics will prohibit the use of tobacco as a next step after liquor prohibition. Our laws, to be of value, must have popular sentiment behind them, and that can come onlv through educa- tion. as alwavs in the past. The use of tobacco will no doubt increase until it becomes too great a menace or nuisance to be longer tolerated—then it must go. E. E. Whitney. —_2.2+2>—____ Utter Failure of Government Owner- ship. The theory of Government control or ownership of public utilities is highly alluring. There was a time when I heartily favored it, but my regard for it is growing beautifully less. We have seen it tried, and see- ing things is radically different from theorizing about them. Of course, this trial of Government control of railroads came in war times, and per- haps the test was not exactly fair; but the control was far more absolute and complete than it would have been in times of peace. The Government could do and did exactly what it pleased. Its power was autocratic and the result was overwhelming failure. ~The whole problem swings around the matter of men. The right men under Government control could take the railroads and make them marvellously efficient. But politicians are not the right men, for business is the one thing they least understand A good business man could success- fully run the Government, but the MICHIGAN TRADESMAN best politician that ever set up the drinks could not run a railroad. The management of express coin- panies under the old regime was bad enough, but under Government con- trol it has been infinitely worse. Be- fore the change, if you forwarded a package that got lost on the way, the companies reimbursed you in where from six to eight months, and it was unnecessary, in most cases, to write more than a dozen letters or register more than a like number of kicks. But now, when things are lost, there seems to be little hope of getting a settlement in time for your immediate heirs to enjoy it. In May, 1918, I sent a valuable book by ex- Chicago. I got a receipt from the local agent, and the ship- ment was correctly entered upon the local records. There is no question that I delivered the book for trans- portation, but the book, up to this day, has never reached Chicago. Its whereabouts is as deep a mystery as the present location of the Lost Tribes of Israel. It would seem to the average man that it would be a very simple matter to settle a matter like this, but for more than a year I have been unable to get a twitter, peep or grunt from the official gentlemen who govern us for a consideration. I have delivered my receipt, filed claims, written letters and registered indignant protests un- til hope for reimbursement for the loss is gone. Nobody, outside of me, seems to care so much as a decimal damn about the book, and naturally, I do not care so much as a decimal damn about the theory of Govern- ment control. It is better to wait six or eight months for an adjustment under private ownership than to wait eons under the present methods of running express Here- after set me down as a believer in in- dividuality and _ private rather than dilatory co-operation and political public control. Business men should run the business~of the coun- try, and if politicians cannot be oblit- erated, confine them to politics. Frank Stowell. any- press to companies. ownership ————— Political Part'es and Primary Laws. Written for the Tradesman. Have not the American people pro- gressed far enough to adopt better method of electing officers and representatives than by the means of political parties? Just so long as we have parties, the will of the people will at times be defeated, ignored, overridden. Sooner or later a_ political party which has a large majority and holds all the offices will become controlled by unprincipled leaders, and men un- worthy of office will be elected. The primary laws are defective in this, that they discourage independent vot- ing. In order to be entitled to vote at primary elections, one must reg- ister as a member of a political party. At the regular election he may vote for whom he chooses on any ticket, but on no ticket may he find the man best qualified for the position. Another bad feature of the primary method is that a candidate must an- nounce his candidacy. The worst men may seek office and secure the re- some quisite number of petitioners, while the best men could only be induced to become candidates by a representative convention vote. We hope some time that candidates’ names for each office will be grouped together, and whether one or a dozen candidates for the office, the one who receives the most votes shall be declared elected. E. E. Whitney. oe Money will buy practically every- thing, except a few details like health, happiness and self-respect. ’ July 9, 1919 Merchants to Hold Picnic at Lowell. The annual picnic of the Merchants’ Mutual Benefit Association will be held at Lowell, Thursday, July 24. A picnic dinner will be served at 12:30, followed by a program of music and good speaking. After the program the regular business meeting of the Association will be held. All business and professional men and their families and friends of the surrounding towns are cordially in- vited to attend. 90% of PRICES room. Model Four Candler For Electric Light Use, $5 Models Seven and Eight Equipoed for Batteries, $7 Model Three Equipped for Coal Oil Lamp, $7 W.B.ALLGOOD, CHIEF CLERK 1.T. QUINN, ASSISTANT CLERK. J.M.MOORE,M.S., FOOD,DRUG & FEED CLERK. F.O.HOOTON, MARKETS CLERK Gtant Daylight Candler Co., Chicago, Til. Gentlemen: - Address Copy to Sims & Sauer, Mobile, Alae at shipping points are candled with the Grant |Da-Lite Egg Candler. Do not get soae crude candling device for which you have to build a dark The Grant Da-Lite kg¢ Candler costs less than the cost of constructing a dark room for any other form of candling device, and it is more convenient, reliable and time saving. Here is a letter which shows how the Grant Da-Lite Egg Candler is regarded officially: STATE OF ALABAMA AGRICULTURE AND INDUSTRIES DEPARTMENT M.C.ALLGOOD,commM!SSIONER We are in receipt of a tober from Sims & Sauer asking us to give them the name of a firm whose egg candling machine we think best. we are advising them that the candler manufactured by you is the standard commercial candler being used throughout the country, and are advising them that you will send them cuts of your candler No.7, with dry batteries We would thank you to let these people hear from you as they are anxious to secure a good candler at an early date. all eggs candled MONTGOMERY, May 24,1919. Yours very truly, Supervisor of Division.. Per MRD Send $1.00 for the Grant Egg Candling Chart, 19x25, showing 12 different eggs in the exact colors. 208 N. Wells St. Send your order for the Candler to your nearest distributor. no distributor in your territory, send your order direct to GRANT MANUFACTORING CO. If there is CHICAGO, ILL. PORTRAIT July 9, 1919 REACTIONARY OPTIMISM. “Safety first’ is all right in its way, but it has not worked out altogether satisfactorily for the wholesale grocer this year. Moved by an optimistic belief that prices would be lower, money tight and that there was dan- ger of Uncle Sam letting go of large surplus stocks of foodstuffs, grocers generally deferred buying and let the producer “hold the bag.” The result has turned out badly. First it was with canned goods. Na grocer wanted to place future orders, and the canner played the same game. In the end, it turned out that prices of raw canning stock were higher than usual and could not be brought down, and in the eleventh hour a compara- tive shortage of canned goods loomed large on the horizon, so threatening as to change the plaint of the grocer from coaxing the Government not to sell its surplus to a clamor that some of it be allowed to trickle judiciously into trade channels for civilian needs. Same way with sugar. No one car- ed to take chances with sugar. The retailer let the jobber hold the bag and the jobber “passed the buck” to the refiner. The latter “played safe” by keeping his stocks of refined close, lest something might happen with sugars from unexpected foreign sources, or the Central European rid- dle might turn out differently from what everyone guessed, meanwhile de- voting their attention to refining for foreign account and shipment. When, however, the housewife sapped the available domestic accumulations, the grocer discovered that he had made MiCHiGAN TRADESMAN a mistake, and an excitable rush to the refiners and the Sugar Equaliza- tion Board for relief became neces- sary. And so, all along the line, the policy of “safety first,” occasionally used in pre-war days but especially acquir- ed and practiced during the war, has proved inadequate for the reactionary optimism of the consuming public. Happily, it is only an emergency, and with the return of normal psycholog- ical motives among people at large, will probably adjust itself. RL I MAGNANIMOUS TERMS. No American should ever use the words “severe terms” when speaking of the conditions imposed upon Ger- many by the peace treaty.. So doing is to give assent to what is absolutely false; to admit that Germany has some cause for complaint; to concede that she is entitled to some degree of sympathy. Truly they are magnanimous terms —an exhibition of mercy unparalleled —as between nations, and which a conquered enemy heretofore never could expect, least of all one so des- perately guilty. The peace terms evi- dence a hope that Germans can ulti- mately develop from beasts into hu- man beings and that some time the kindness and mercy of their con- querors may find some_ responsive chord in the hearts of a considerable of their number. Let it be proven beyond question; let it be recorded in history for all time that America began feeding a defeated foe while some of her own soldiers abroad were meagerly and meanly fed, and before supplies reach- ed the sufferers—like Armenia and Serbia—whose lands Germany had devastated. Immediately Germany began to receive help to overcome the conditions which she alone had brought upon herself. Tens of thousands of nearest of kin to Amer- ican soldiers murdered by Germany have put aside their claims for jus- tice, asking not for vindictive meas- ures or retribution, leaving their cause to Him whose promises never fail and who has said: mine; I will repay.” In time to come Germany will re- alize what the bruitish people of that country are now utterly unable to comprehend—that she alone has brought all her trouble upon herself. American citizens of German de- scent who desire to resume communi- cation with their savage relatives in Germany can prove their loyalty and be helpful to all concerned if they will assure their relatives that their present lot is tolerable and their fu- ture hopeful only because of the Allies’ leniency and help. “Vengeance is The figure of 1,300,000, which is the official estimate of the number of aliens who are planning to return to Europe, calls for two reservations be- fore we can fairly iudge of the per- manent after-war drain on our popula- tion. In the first place no time limit is specified within which the departure of the 1,300,000 is expected to take place. If the exodus is to stretch over two years instead of one, the situation changes radically. have expressed an intention of re- Many aliens may ? turning without formulating definite plans. whole number specified were ready to go at once the question of shipping remains, It is doubtful whether enough bottoms w ll be available to transport such an army in a single year. The second factor to take into account is that there has always been a large annual emigration. In the fiscal years 1913 and 1914 the annual emigration was Even if the well over 300.000 or about one-fourth of the aliens admitted. The return‘ng aliens to-day represent, of course. the accumulat on of four years of war, and the incentive is stronger than ever before. Immigrants are flocking back in order to get into touch with rela- tives estranged for nearly five years. Whether they will remain in their home countries is another question. On the other hand there is no such doubt concerning the wealth which they will away with them, although here, too, the amount has been exaggerated. The money that will be taken out of the country also represents the accumulation of five years. carry Why not fence off Mexico—keep the bandits in a sort of game pre- serve? ask the military officials of the Southern Department. A m'litary road paralleling the border, augment- ed by a wire fence, has been recom- mended and is receiving serious con- sideration in Texas, despite the fact that it would cost about $12,000,000. It is impossible to keep enough trocps on patrol to protect the whole border, and where wire fencing has heen used in Arizona it has had good results. . | What the Sales Record Shows | is a pretty good index of popular favor. Judging from this angle, Grape-Nuts is a big favorite of the Ameri- | can people; and year after year the demand increases. Grape-Nuts with its high food quality always maintained, has a still brighter outlook ahead. Ai little attention to store display, and selling helps, yield added returns to grocers. : Seen 7 Good Profit Sale Guaranteed : Postum Cereal Company, Battle Creek, Mich. 5 ASEAN A Compound made of Wheat, Bariey, Salt and Yeast, Postum Cereal C, i Tate Cs mua OPA A FOOD SORES ene tate dems or ace =cOnomy- ere THREE YARDS FOR A DOLLAR. An advance of 2% cents a yard in Fruit muslins, announced to become effective Monday morning, restores the war time price of 30 cents a yard. It was the price decline of this stan- dard cloth early in the year, followed by very moderate sales, that precip- itated the sharp decline in many cot- ton goods and led to a sound restora- tion of trading fundamentals. With the price back again at a very high level, it will be profitabe to consider just what the new value means. There have been times when this muslin could be bought at four yards for 25 cents, and three yards for 25 cents was a common retail sale figure. At the new price, the retailer can barely offer the goods at three yards for a dollar! What is true of this cloth is true in greater or less degree of hundreds of others in bleached cot- tons, brown goods, tickings, denims, prints, percales, ginghams, plaids, cheviots, etc. These prices are going to be reflected ultimately in the prices asked for made up goods, of which so many are now sold. They may be hidden for a time, and will not appear to those who do not use their own needles in home work. But the price is there, all the time. The question every merchant asks is to what extent will consumption be contracted by the high prices. The answer will not be given accurately for several months. The production of goods is below capacity, measured by past performances, because of the shorter working hours and the lack- adaisical attitude of labor. Something more than high wages must enter into the problem of production to stimulate it and to cheapen the mass products of clothing for the con- sumer. The merchandising problem is far more serious than it now appears to be. It is so serious that many of those who were bullishly inclined three months ago have become very conservative. They now propose to sell, and repent if they have to. They are convinced that goods may be scarce, that prices may be very much higher, that the demand for the long future may be far greater than it is to-day. Nevertheless, they can see that the rapid rise has brought wide margins of profit at the primary end of trade, and while they may become wider in consequence of the insistence of buyers for more goods, they know that merchandise values are volatile at best and that provision must be made for sharp contractions the high- er prices move. The common barometers of busi- ness seem favorable. Failures have been very few, collections are good in most instances, crop prospects in the food line are excellent and employ- ment can be had by those who want to work at something for the best wage the country ever saw. Many consumers continue their purchases without a thought of the prices that are asked. It is the common exper- ience of merchants that ‘f ‘you have what the trade wants any price will ~be paid. In a time of inflation, whether it be MICHIGAN TRADESMAN from sentiment because war is ended or because currency has become the most plentiful and cheapest thing in the world to talk about, the abnormal becomes normal, and it is in such times that merchants, like others, lose their heads and forego immediate profits for the still greater profits they count upon. Whether it is in clothing or in foods, or in other things, abundance is the true foundation of prosperity, and at this time high prices ought to tell any prudent merchant that abun- dance does not exist in merchandise. eR ee There used to be a time when the word “expert” was used as a term of honor and commendation, but to- day it has become almost outlawed through abuse. The poor word has been overworked, and, not belonging to a labor union, it has gone into an early decline simply because it failed to get time-and-a-half for night work and double wages on Sundays and holidays. In merchandising the term “expert” is no longer found in the trade lexicon. We have come to see that common sense, persistency and square dealing are separate and dis- tinct from expertness and that they alone are all the attributes that enter into the formula of the man who succeeds through advertising. It is only a day or two, seemingly, since every little fly-up-the-creek who es- sayed to write advertising classed himself as an “expert,” but the only expert thing he ever did was to make an adevrtiser here and there believe he was an “expert.” That is to say, he was temporarily expert in convey- ing a false impression, and falsity of any sort doesn’t last. Advertising is now planned and carried out by the dictates of horse sense, and when it falls down, as is frequently the case, the responsibility falls upon man’s fallibility. Failure. the highest philos- ophy teaches, is the natural outcome of most human undertakings, while success is the exception, so that the services of the old-time “expert” are not needed to register a failure. We can reach the same end by ourselves. ee inn HANG OUR HEADS IN SHAME. An organization of Grand Rapids people have extended an invitation to the escaped criminal who masque- rades as “President of the Irish Re- public” to visit Grand Rapids as their guest. We deeply regret that any set of men who enjoy the blessings of liberty and the freedom of American institu- tions should so far forget their Amer- icanism as to be parties to an act so unfriendly to a friendly nation—a na- tion whose navy saved this country from invasion by Germany at a time when the beasts of Prussia could have easily repeated their record in Bel- gium and France on Boston, New York and Philadelphia. Men who are guilty of such an act will live to hang their heads in shame for giving coun- tenance, encouragement and support to the gang of cheap assassins who call themselves Sinn Feiners, but who are in reality traitors to their own country and cohorts of the Kaiser, Hindenberg and Von Tirpitz. THE JUNKERS ARE IN POWER. The German government has prom- ised to surrender the Kaiser and the authors of atrocities. The League of German Men and Women for the Protection of the Freedom and life of William II. will have none of this. It will protect the Kaiser and “the brave U-boat commanders who gam- bled their lives in steel coffins for the Fatherland.” Being Germans, they are sincere in their solicitude for the safety of the murderers of women and children; to the German mind the murder of non-German women and children is no crime, cannot even seem a crime to non-Germans; the only conceivable reason why the Al- lies want the U-boat commanders given up for punishment is that these men by unlawful means almost won the war. But it is not a question of motive: it is a question of fact; and the fact is that after the German gov- ernment has promised to give up of- fenders this league promises to build around the Kaiser and his submarine commanders “a wall of bodies” to protect them against their enemies. Officers of the General Staff resign, but say they will withhold their resig- nations if the government accedes to the wishes of the General Staff against its own word and refuses to give up the Kaiser. Two thousand men have offered themselves as a bodyguard to General von Deimling in case the AI- lies demand his surrender for trial. The government has promised, the Junkers say they will annul the prom- ise. What answer will be given to them by this government which is 30 valorous against rioters on the streets of Berlin, but seems so careless of insults and disobedience from Hoff- mann and his like? If the Crown Prince or some other leader should eather the forces of reaction in an actual attempt to overthrow the re- publican government, they would probably be beaten; but they do not need to overthrow it; they are at this very moment defying it, disregarding it. announcing to the world that they will not let it keep its word. There seems to be no need for Junker revo- lution; the Junkers are in power al- ready. Cee eet NEEL READS LIKE A ROMANCE. English-born, Anna Shaw came into the wilderness in Mecosta county so early that she justly called herself a pioneer. She followed her ambition to preach against opposition that amounted to persecution. She work- ed her way partly through Albion College, and then—almost starving at first—through Boston University. A little pastorate on Cape Cod gave her so much comfort that she feared she was getting into a rut and used her spare time getting a medical educa- tion and lecturing. Contact with Mary A. Livermore, Lucy Stone, Julia Ward Howe and others fighting for suffrage, temperance, and education, with the renewed fear that “I was taking life to easily.” led her after 1885 to give all her time to the plat- form and suffrage organization. For the twenty years following she and Susan B. Anthony were seldom apart, and they, with Lucy Stone and Eliza- July 9, 1919 beth Cady Stanton, were the prin- cipal leaders of the suffrage move- ment. In her autobiography she tells how she and Miss Anthony campaign- ed in Kansas in the eighties and in Colorado, South Dakota, and other states to the Pacific in the nineties; how the suffrage “stream” broadened steadily; and how in 1904 she suc- ceeded Mrs. Catt as head of the Na- tional Association. No one played a larger part in the movement that before her death she saw nearing final victory. The determination and pluck of Dr. Shaw were exemplified throughout her life, and her statesmanlike ca- pacities after she had reached posi- tions of executive character. She was like other women leaders in her de- voted enthusiasm. She has told how Miss Willard was so enwrapped in her work that “she never rested, rare- ly seemed to sleep and had to be re- minded at the table that she was there for the purpose of eating;” and how Susan B. Anthony was similarly in- attentive to heat, cold, privation or fatigue—ready to sit up all night be- tween two hard days’ work to discuss her plans. Dr. Shaw had what she modestly called a like superabundance of energy. But memorable among her traits were her evenness of tem- per and calm sense of humor. She had no “temperamental” qualities. She enjoyed recalling how in preaching an early sermon she asked if the Ethiopian could “change his spots or the leopard his skin,” and had pres- ence of mind to keep calmly on; how on a lecture tour she was advertised in a town as the woman who had whistled before Qiieen Victoria, who would speak on “The Missing Link” —and to satisfy the committee had to refer to suffrage as the missing link in our Government; how her cordial thanks to a Stanford professor for his suffrage advocacy was herald- ed in sensational papers as her dis- covery of an ideal man, and enabled the professor to earn $30,000 as lec- turer. Such good humor had its part in her success. ED The trouble with most young men is that they are not half committed to their career. They are too easily detached from their life work by dis- couragement or outside influence. A man never amounts to much until he has a life aim, until he burns all bridges behind him and commits himself, ab- solutely without reservation, to his work. —— Business to-day is a science and calls for training, concentration, study and progress. Successful busi- ness is not a matter of haphazard methods and random results. It is the definite working out of cause and effect. a Every time you send a good idea to your trade paper editor, you help make the paper better for the other readers and they will be encouraged to help make it better for you. The present is not a good time to try to get along without doing any advertising. When business is hard to get, do more advertising rather than less. : ———— ia CRETE RAIN PET ENE t a a eA RENTS ROSIN July 9, 1919 MICHIGAN TRADESMAN 9 ZREVI 7 “ai, 2 rrr - Michigan Retall Shoe Dealers’ Associa- tion. President—J. BE. Wilson, Detroit. Vice-Presidents — Harry Woodworth, iansing; James H. Fox, Grand Rapids; Charles Webber, Kalamazoo; A. E. Kel- logg, Traverse City. Secretary-Treasurer—C. JS. Paige, Sag- inaw. The Search for Leather Substitutes. Written for the Tradesman. The present high prices of shoes and all other leather products will un- doubtedly add new point and zest to the traditional search for suitable leather substitutes. If leather prices even remain sta- tionary at their present high level—- which is perhaps as hopeful a condi- tion as we can hope for—the popular demand for non-leather shoes is going to increase; but if there are still furth- er advances—and these are frankly predicted by the best informed author- ities on leather—then it is a foregone conclusion that we must resort to leather substitutes on a far wider scale than they are used at present in the creation of popular-priced foot- wear. It is not exaggeration to say that even now a very large percentage of the people of this country are active- ly in the market for some relatively inexpensive products in the way of shoes—especially shoes for work and heavy wear; and when the stocks of shoes now in the hands of jobbers or in the in-stock departments of shoe manufacturers are ultimately bought and marked by retailers, the econom- ically-inclined customer is going to set a painful shock; and the first ques- tion many of them are going to ask is. “Haven’t you got something cheaper?” To meet the popular demand for something bordering on reasonable- ness in the cost of footwear, it must be evident to all that the popular- priced shoe of the near future must be made largely of leather substitutes. 3ut what shall be used, that is the question. The work shoe must have a certain amount of solidity, and it must contain a certain amount of service-value. In other words it must contain a certain fairly fixed minimum of wear; other- wise it is not a profitable investment. It may be lacking in certain elements of style, and at the same time get by; but it must stand up under hard wear. It doesn’t have to be a light, airy, eraceful shoe; as a matter of fact it isn’t supposed to be built on these lines at all; but, by hypothesis, it must be a good rough-wear shoe. And it must be made to sell at a reasonable price, and a fairly reasonable price for a service-shoe to-day would, I should say, be from three and a half to five dollars. : But a good all-leather welt shoe of standard value for hard-wear purposes cannot be now built to retail for that price. Substitutes must be used. But what? Will it be fabric, a rubber or composite product, or some kind of an artificial leather—something that looks like leather, has something of the flexibility and tensile strength of leather, and something that will meet the requirements of hard service with- out disappointing the wearer? Hitherto the strain on the sole leather supplies has been more critical than that on upper leather stocks; but the standard fiber sole commodities now familiar to the trade by name and repute have seemed to meet the requirements of a satisfactory sole leather substitute; so we may say that one major problem in the production of a satisfactory non-leather shoe has been solved. And perhaps it was due to the fact that our chemists, inven- tors, and manufacturers have long been concentrating on the production of a practical sole leather substitute rather than practical substitutes for upper leathers that this notable pro- gress has been made. But whatever the cause, anyhow the time has now come when some mater- ial other than leather is urgently re- quired for the uppers of shoes—espec- ially of the types of footwear above indicated. Having produced a per- fectly satisfactory fiber sole—a com- modity lasting as long (if not longer than leather), and supplying as much each, comfort, and foot-protection, the time is now ripe for American genius to turn its attention to the production of some material or materials for the upper part of the shoe. That Ameri- can genius will be equal to the emer- gency the writer firmly believes. Mill'ons of yards of “artificial leath- er” are being sold to automobile man- ufacturers for auto tops, and this ma- terial is both cheaper and better ‘in many ways) than ‘leather. One of the large ammunition plants of this country (the DuPont Powder Company) makes an artificial leather which is ideal far this purpose. The writer heard a representative of this Company, in an address before a re- tail shoe dealers’ convention a year or two ago, sav that his concern was honing to perfect a satisfactory sub- stitute for upper leather. But this statement was made prior to our en- trance into the war: and it is likely that the heavv demand for munitions and war supplies diverted their atten- tion to some extent from this by- product It would be interesting to know what experiments are now being made by this and other American concerns to find a solution of this vexatious ‘ What style of Tennis do you need? Without doubt we have it. In Hood Tennis are all good selling styles. In our stock are all styles of Hood Tennis. Keep in touch with Michigan’s Largest Rubber Dealers. This is the big tennis month. Keep ready. Grand RapidsShoe ®Rubber® The Michigan People Grand Rapids Don’t Govern Yourself By Last Year’s Sales or Any Other Year This is an unusual year. There will be more white low shoes | sold in July and August this year than any other two years. Don’t forget when the women started wearing low shoes. They are going to wear then just as late. See our ad in last week’s Trades- man. Our stock is more complete today and more coming. Hirth-Krause Company Tanners and Shoe Manufacturers Grand Rapids - - Michigan Stee ne eee ee eee ceepeanan ae maga comin samaenaniine 10 ee eae caren made agains ee tn a akan ennmnene os MICHIGAN TRADESMAN July 9, 1919 problem—the problem of a suitable upper leather substitute; but such concerns do not publish this informa- tion in advance. They go ahead mak- ing their experiments and perfecting their products until the time is ripe to put them on the market. But un- doubtedly much is now being done to find a satisfactory material which can be used instead of leather in shoe uppers. Tf this product could be put upon the market within the next few months it would offer a much-needed relief to present leather prices. It would soive a difficult problem now faced by the American shoe industry. It would also afford a lot of relief to many people in this country whose financial circumstances are more or less embarrassed by the exorbitant price of footwear. While on the subject of leather sub- stitutes, the writer may also suggest that some sort of restriction ought to be put upon the manufacturers of bags, trunks, and leather goods spec- ialties of many k'nds. These people are in part responsible for the present high prices of leather in all the leath- er markets of the world. And it is un- doubtedly true that Jeather is used in the manufacture of commodities that might just as well be made of Jeather substitutes already perfected and eas‘ly available. The popular demand for leather novelties and leather ac- cessories of a thousand sorts is fool- ish, one may sav; but it is the manu- facturers of such commodities who are chiefly responsible for creating this unwise nonular demand. The peonle couldn’t buy them if thev hadn’t been made and advertised and temntinoly displaved before the pub- lic. If the averase consumer could know that the more novelties and ac- cessor‘es in leather he brvs. the more he must pav for his shoes of leather, he wonld prohahbly he willine to take substitutes in other lines provided he could have the real thine in his shoes. Cid McKay. _ ee OO Growing Market for Rubber Heels. The rapid strides made in the use of rubber heels during the last few years is generally regarded as remark- able. Analysis of the situation de- velops that the most remarkable part is not so much the rapid growth of the industry, but that while the in- dustry was growing so rapidly in the repair shops comparatively little at- tention was paid to the almost un- mistakable signs of the preference on the part of many persons for rubber heels upon shoes when buying them. This is indicated by the fact that while last year close to seventy-five million pairs of trade-mark heels were sold in the United States, not more than five million of the entire seventy- five were applied to new shoes—at the shoe manufacturer has reasoned wisely that if millions of people show a decided preference for a rubber heel when buying a heel as a_ separate article, it would be good business to furnish such a heel as original equip- ment upon new shoes thus giving them, with no extra charge, exactly what they desire. Manufacturers who have seen the value of this have profited largely, and one of the first to market rubber heeled shoes upon this basis is now making 85 per cent. of all his shoes with them. Having come to this decision re- garding the merits of rubber heels upon new shoes, by tremendous strides manufacturers have in the last year practically overtaken the repair trade in their ability to supply cus- tomers with what they desire, so that the rubber heel industry which dur- ing the last two decades has grown steadily in the repair trade, has at- tained a place of prime importance in the shoe industry. Shoe manufacturers, however, will not overlook the fact that there is still a tremendous unsatisfied demand for new shoes with rubber heels. The business upon rubber heels to the re- pair trade will this year exceed seven- ty-five million pairs, and to cater to the desires of the consumer to the same extent a tremendous quantity of heels will be used by the shoe manu- facturers. It should not be overlooked that the integrity of the manufacturers is being evidenced by the fact that as a rule they are not buying cheap, un- branded heels, or special branded heels which might be purchased at a price advantage at the sacrifice of quality; rather they are buying the trade-mark heels which command the confidence of the consumers, . and there is other evidence that in choos- ing rubber heels they are governed not by price consideration but by the in- herent value of the product. H. L. Dost. ———_2-.—___ Liked the Treatment. “Let me kiss those tears away,” he begged, tenderly. She fell in his arms, and he was busy for the next few minutes. And yet the tears flowed on. “Can nothing stop them?” he asked, breathlessly sad. “No,” she murmured; “it’s hay fever, you know. But go on with the treat- ment.” Signs of the Times Are HUT AH MTA A = TL Mayer Honorbilt Shoes prac- tically eliminate the back” evil. 6s come- HIS is because Honorbilt Quality not only satisfies for style, fit and comfort but gives your customer a big value in iong wearing service. F. MAYER BOOT & SHOE CO. LNA R. K. L Milwaukee, Wis. HULU LUA = J = = = = : = = = = = = = 2UIUD rv, § a R. K. L. Prompt Shipment Electric Signs 7166—Men’'s Chocolate Elk Nailed Outing........-.. 0... -eeeee eee aeons Price $2.90 least seventy million of the total being 7167—Men’s Chocolate Elk Nailed Outing. .......-.---.2.-25- sees ss eee Price 2.50 marketed through the repair shops Progressive merchants and manufac- 7119—Men’s Chocolate Split Nailed Outing.................-: 2 sere eens Price 2.25 : turers now realize the value of Electric 7168—Men’s Chocolate Mule Skin Nailed Outing.............-.. 2.05.05: Price 2.10 to go on shoes worn for some time. Advertising. 6138—Boys’ Chocolate Elk Nuiled Outing.........--..00000- see ceee sees Price 2.20 We furnish you with sketches, prices True that on a great many sport = : and operating cost for the asking. shoes unbranded heels, known as fac- ie tory heels, were used, but these do not ‘S compare favorably in quality with the trade-marked ones which dominate THE POWER co. the rubber heel business. Besides, as Bell M 797 Citizens 4261 evicenced during the past few months, | 9822—Littie Gents’ Chocolate Elk Nailed Outing....... ............--..Price 1.90 Rindge, Kalmbach, Logie Company Grand Rapids, Mich. : R. K,. L. R. K. 1 — July 9, 1919 Claims Michigan Is a Hard Road to Travel. Detroit, July 8—The last issue of the Tradesman contained an inter- esting article from the pen of Frank Stowell on the subject of salesman- ship. I was much interested in what he had to say regarding a saleswoman in a store who undertook to sell a customer—another woman, by the way —something she did not want. The fact that the store woman succeeded in effecting a sale and giving her cus- tomer something she did not want was really not a form of good sales- manship but a fair sample of what one encounters in the retail trade in many of the big cities of the country, and many small ones, too. Good salesmanship does not always consist in selling goods, but rather in holding and pleasing customers. No _ invest- ment is superior to the satisfied cus- tomer, and none worse than the dis- satisfied ones. I have always felt that salesmanship is a fine art, but one that does not necessarily carry with it just talking power alone. It must carry logic and truth, and the less one has of the vapor of words the better. If I have something to sell and the article is good, it ought to sell itself when the simple merits of it are established, merit, also, many times speaking for itself. The right kind of salesmanship is not a question of mere ability to make the other fellow: believe that black 1s white. It means much more than this. That man is a fool who under- takes to sell something just to get it off his hands. In salesmanship I have made it my universal rule not to play for the order I have in hand to-day, but to look ahead for those that are to come after. No business can be built upon any foundation so sure and solid as the repeat basis. In billiards if I do not play for position I do not make a good average. It is never allowable to play for just the point that is on the table. We must have imagination and _ skill enough to play for the points ahead of us if we are going to win. The order I get to-day is of no permanent value unless I am reasonably sure to get the same kind of welcome from the man who gave it to me to-morrow, next week, next month or next year. We are all sales- men. The preacher, the lawyer, the schoolboy, the office boy, the news- boy—all of us, have something to sell. We do not know it, but we have. We go along through life selling ourselves unconsciously. It is thus that stan- dards of value are established. Try- ing always to know how far to go, I have been fairly successful as a salesman, but whatever I have done IL believe has not been because I talk- ed too much. Indeed, I believe I have talked less than many men I know. But I have had the habit of getting around daily among the people with whom I deal, trying always to treat them just right; being as considerate as possible; making them have faith in my kind of faith; letting them un- derstand that I am guarding their in- terests all the time—not merely tell- ing them so, but inwardly doing it. My frequent visits are not necessarily for the purpose of getting an order to-day, but because I want to be on the ground for conference, or for giv- ing certain information that one never knows when there may be a demand for—information that may be of the most vital importance in landing a big order which may be coming my way. The unconscious influence of work of this kind bears its own reward sooner or later. People will finally come to believe in you and want to deal with you. It will bring business where just talk wont. Mind you, good salesmanship. while consisting of all these virtues I have pointed out, must carrv with it too, a certain force in urging conviction when facts are wanted The best salesmanship 1 know of is best evidenced by sim- MICHIGAN TRADESMAN 11 plicity of style. This thing of over- shooting the mark, overstepping the bounds of common propriety in talk is never carrying one forward. I have frequently been in a contest where everything depended upon the care with which I presented my facts. In some very close pinches I have sim- ply laid my cards on the table, walked. away and awaited results. Overplay- ing over-anxiety and over-zealousness will often fail where a confident atti- tude based on truth seldom loses. The street huckster sells a lot of foolish things by glib talking, because he fools people. He could never build up a reliable business fooling people. There are standards of value in sales- manship processes just as there are in the character of the goods you are selling, whether it be a yard of silk or a box of soap. And character of men as salesmen to-day is sought more often where the leaning is to the cleaner ways of living than in other times when men had to do a certain lot of things to stand in, be a good fellow and spend the money. The gay life is no longer essential. Being clean and having tact are two forces in salesmanship that cannot be duplicat- ed for power in delivery. And then every salesman should know how to get away—like a good speaker should know when he has finished. On the point made in the last sen- tence above there is often a mis- understanding in the minds of some over-ardent salesmen who think that by hanging on they are using the best policy. I believe in hanging on but practically it is many times the worst policy. This is particularly so in Michigan, where I believe competi- tion is keener than in any other state in the Union. I take it that most salesmen who have worked through the devious ways of Michigan for any length of time have found that Jordan is a devil of a hard road to travel here. There is somebody always on every corner with a blunderbuss or bludgeon ready to pound you and it does not make much difference how it is done. My experience has been that ethical consideration for the other fellow in Michigan is more in the statement than in the fact. I do not make this as a charge against the business system because I have always felt that the objectionable parts of any system could be beaten down through a process. But competition itself can hardly be overcome. There- fore, it behooves every man to be wide awake and to know the finesse of dealing with men who have busi- ness to go out er who are doing the buying where you are doing the sell. ing. The man who does not know how to turn loose does not really know how to sell. Many a man has queered himself by just one last shot at a customer with whom he _ had fond hopes of landing. I was in an office the other day where I had to wait thirty-five minutes in order to get my turn with a buyer who-_was being literally bored to death because the solicitor would not turn loose. Finally, he did let go and the buyer arose to show him out. I had heen warming the bench for over half an hour then but as the two men arose the solicitor remarked, “By the way I have another proposition I want vou to look into to-day.” And then and there he went off on another talk that lasted just twelve minutes and the buyer finally had to tell him, “T eannot give you any more time to- day. I will see vou another time.” Charles Thomas Logan. —_———_- 2 It takes two things to produce profits. One is brains and the other is labor. Labor undirected and un- intelligently guided, barely provides for itself. Brain power not backed by labor ends in visions and dreams. Harness brain power and labor to- gether, and the team is a winning one, 3! United Motors Co., Grand Rapids We want responsible agents in every town. Write us for terms. In towns where we are not represented, we will make truck buyers an exceptionally attractive offer. Send for illustrated catalogue. 690 North St. Use Citizens Long Distance Service To Detroit, Jackson, Holland, Muskegon, Grand Haven, Ludington, Traverse City, Petoskey, Saginaw and all Intermediate and Connecting Points. Connection with 750,000 Telephones in Michigan, Indiana and Ohio. CITIZENS TELEPHONE COMPANY ---Keds--- Early warm weather has created a big demand for “Keds,” the popular widely advertised line of rubber soled canvas footwear. Keep your stock complete. Send us your orders. We are still in position to make prompt deliveries. we eae P ieee Kel ee NO DY Herold-Bertsch Shoe Co. Manufacturers of Serviceable Footwear GRAND RAPIDS, MICH. Mae. =~ ee ? ne ee reagepretenncyinaagmlnissa sant ae AST ee el re fern nana onesie ARN 12 MICHIGAN TRADESMAN July 9, 1919 | 33 ; cos oe 4 ° /E FINANCIAL. : ji || We Have Established Ce, =z ~ s ll Sa y a =“ & A ® r Baby . Foreign Financial and Labor Policies in wages than it ever before received. Department France. The war of guns and soldiers is ended. The war of trade and machin- ery has begun. American business men have al- ready discovered that France is sur- rounded by a wall of adamant which permits nothing foreign to cross over it which can be made by Frenchmen. A widely known Philadelphia busi- ness man has but recently returned from the seat of war. He wore the insignia of a high officer of the United States Government and he speaks now with the double knowledge of his own long experience in trade and that gained by his intimate official rela- tions with the material side of France during the last year or so of the war. “France,” says he, “will now buy nothing which it can possibly manu- facture. This rule applies to every- thing.” Then he cited the case of American automobiles. We have in France to- day thousands of auto trucks and pas- senger cars which our army no longer needs. Will France permit a Frenchman to buy one of these autos? Not once, What the United States will do with this vast accumulation of used vehi- cles is not known. French citizens need cars and plen- ty of them. They would gladly pur- chase the American autos, but their government rules otherwise. “France is poor.” savs Premi‘er Clemenceau, “and so Frenchmen must be thrifty.” That being true, the French gov- ernment proposes that its own people shall reap whatever fru‘ts grow unon the tree of general production. France wants money and lots of it if it can get it at a low rate of interest. It needs some lahor. but bevond that it has been ficured cut that the re- buildine process is to he carried on by home gen‘us and local enterprise. A distinguished London editor was in Philadelphia a few weeks ago. He was really here on a mission for the British nation. “Eneland will not officially abandon its traditional free trade policy,” sa‘d he; “but England has already put into force what amounts to .a high pro- tective tariff law on some important commodities.” And then he added this highly sig- vificant remark: “England aims to be a seller, not a buyer.” Great Britain’s capacity to produce everything from battleships down is far greater to-day than it ever was. On top of that is the fact that Brit‘sh labor demands employment at higher What is the answer? Simply that the political powers in London must enforce a policy of the greatest possible production at home in order to keep labor employed and contented. “Tabor,” said that London editor, “cares more for a fat pocketbook than it does for our tradition about free trade for all comers.” So the British market, like the French market, is hedged in with an exceedingly high hedge. Here is another example of how France looked after its own even while the war was bleeding her wh'te. The government fixed a price on tin- “plate below what it cost the Un'ted States Government to lay down tin- plate in that country and a price be- low that which French manufacturers were quite ready to pay in order to get it. But France said home plate was the order of the day and that settled it. “Are the German prisoners proving valuable laborers in France?” the Philadelphia business man quoted above was asked. “They are distressinglv bad labor- ers,” was his answer. “They cannot be made to do more than about three hours of real work in a day. The Yanks got much more work out of German captives than the French seem able to extract.” France must raise money on a large scale to carry on the task of rehabili- tation and restoration of destroyed towns and industries. Bankine syn- dicates are forming to provide funds “Here again.” sa'd the Philadel- phian. “the Frenchman has refused to permit outside participants to have even a chance of making any profit beyond the low fixed rate of interest on the money loaned.” This gentleman was consulted while Kent State Bank Main Office Ottawa Ave. acing Monroe Grand Rapids. Mich. Capital - - - ~- $500,000 Surplus and Profits - $700,000 Resources 10 Million Dollars 3 45 Per Cent. Paid on Certificates of Deposit The Home for Savings to encourage and promote the Foreign Trade of ‘This Section Thru this department we are enabled to provide to Importers and Exporters facilities for establishing, financing and handling Foreign Trade. Information by mail or personal inter- view. AHQNAL BANK NO BRANCHES “We Thought We Could Trust Him” Too often this statement is made by the fam- ily of the man who left his estate in the hands of a friend. Trusted people are responsible for most of the defalcation and loss which estates sustain. To trust people too much is to lay the unneces- sary temptation in their way. It is just as un- wise to trust the inexperienced and unequip- ped as it is to trust the dishonest or weak. Your will appointing the GF AND RAPIDS TRUST COMPANY as Executor or Trustee, assures absolute fidelity and efficient sei vice in the han jling and settling of your estate. We cordially invite confidential consultation on this important matter. | RAND Rapins [Rust [.OMPANY OTTAWA AT FOUNTAIN BOTH PHONES 4391 vr vr July 9, 1919 in Paris by leading French business men and asked to make suggestions about procuring labor for the heavy industries, notably the mines. “T told them,” said he, “that they had better go to the Slavonic coun- tries of Eastern Europe, and that is what they have about decided to do.” Importing labor on a large scale is a new thing for France, but it must be remembered that 3,000,000 able- bodied Frenchmen out of 19,000,000 males of all ages in France were kill- ed or permanently incapacitated by war. France needs men and France is going to try to get men to work in France rather than purchase the prod- ucts of man from foreign lands. “Both France and England,” said the Philadelphian, “were much less disjointed in a business way by war than is America. Those countries encouraged all business relations to go on during the war, even where the government was at both ends of the bargain.” This fact has enabled both coun- tries to “get the jump” on the United States in world trade since the armis- tice went into effect. Frank A. Vanderlip has given Amer- icans something of a shock by his observations on the situation in Eu- rope. Herbert Hoover is also quoted as holding similar opinions as those ex- pressed by Mr. Vanderlip and the Philadelphian who, because of his re- lations to the United States army ser- vice, prefers not to be named. The London editor above mention- ed, who has the very best means of knowing what is in the mind of the British government, expressed the be- lief that for the next two decades Russia will be the most ferti‘e field for outside cash, brains and enter- prise, and Russia will also offer the greatest possibilities in a world-wide political sense. —_—_———_—>--o-o—————— Do not brood over the past, nor dream of the future, but seize the in- stant and get your lesson from the hour. : MICHIGAN TRADESMAN 13 Standing Disgrace to Grand Rapids. Hundreds of persons riding in auto- mobiles stop at the Hydraulic Water company pumping station on the Sol- diers’ Home road, to get a drink of refresh ng, cool, pure spring water. Does any one stop at the filtration plant for a drink of good water? Jf not why not? A great wrong was done to the people of Grand Rapids when the Hydraulic Co. was forced out of business in an effort to com- pel them to drink the bleached, chem- alized and unfit solution, the raw ma- terial of which is taken from Grand river, a stream contaminated with poi- son, barnyard drainings and outhouse seepings from its source to the city. The chemicals used in bleaching and changing the color of the river water undoubtedly destroy the animal mat- ter so that the water makes a good showing for purity in the daily tests that are made, but what the alum and other chemicals used in the “treat- ment” do to the human stomach, te cooking utensils, to lawns and_ to paint where the water is used for cleaning is something of which no record can be made. If there could be such a record there would be as- tonishment, where there is now ac- quiescence through ignorance.—Grand Rapids Chronicle. TUR aLS eT FAMILY! rs 5 01 01 On Satisfied Customers know that we specialize in accommo THE BANK WHERE YOU FEEL AT HOME WE WILL APPRECIATE YOUR ACCOUNT TRY US! WM. H. ANDERSON. President J. CLINTON BISHOP, Cashier Fourth National Bank United States Depositary Savings Deposits Commercial Deposits 3 Per Cent Interest Paid on Savings Deposits Compounded Semi-Annually I 3% ‘Per Cent Interest Paid on Certificates of Deposit Left One Year Capital Stock and Surplus $580,000 LAVANT Z. CAUKIN, Vice President ALVA.T. EDISON, Ass’t Cashier Laying Aside Money IME now, high and values rising, to put by ‘*Rainy Day Funds.’’? We should “‘dig Start one of our “‘living trusts’? and then add to it. What to do with the ac- cumulations, will occur to you later. when earnings are in’’ in order to hold our gains. Childrens’ portions can be ‘‘estab- lished?’ confidentially, as readily now as later, and the ‘‘living trust’’ can be to the same‘effect as the later Will. Audits. Systems. Federal Tax Returns. Send for our blank form of Will. THE MICHIGAN TRUST GO. OF GRAND RAPIDS GRAND RAPIDS NATIONAL CITY BANK CITY TRUST & SAVINGS BANK ASSOCIATED CAMPAU SQUARE The convenient banks for out of town people. Located at the very center of pron’ city. Handy to the street cars—the Interurbans—the hotels—the shopping strict. On account of our location—our large transit facilities—our safe deposit vauits and our complete service covering the entire field of banking, our Institutions must be the ultimate choice of out of town bankers and individuals. Combined Capital and Surplus ............+---8 1,724,800.00 Combined Total Deposits ..... je cececcccccccess 10,168, 700.00 Combined Total Resources ..... weccccecesce 13,187,100,00 GRAND RAPIDS NATIONAL CITY BANK CITY TRUST & SAVINGS BANK 14 Some Facts About the Bank of Eng- land, What is the Bank of England? Contrary to the general impression, the Bank is privately owned and pri- vately governed. It has a number of branches. The Bank operates under an old law by which it is empowered to issue notes against Government se- curities up to a certain amount and to issue them freely against an equal amount of gold and bullion. These notes are redeemable in gold coin. The Bank has two departments: One called the Issue -Department, which, of course, handles the notes; and the other called the General Banking De- partment. The Bank is practically a fiscal agent of the Government, a bank of issue and a depository for the reserves of other financial institutions. It does not serve the general business public directly. Its functions in some respects are similar to those of our Federal Reserve Banks. Under nor- mal conditions, the tremendous in- fluence of the Bank of England ,on exchange rates throughout the world is naturally due to the great market for international exchange existing at London. Prior to the war, the effect of the Bank’s discount rate might be said to have been felt in all the civil- ized countries. The commercial pa- per market in London is keenly sen- sitive to the discount rate of the Bank of England. A rise in the rate having the same effect as the rise in the call rate of New York, in attracting funds from other centers. So on the other hand, a reduction of the rate influences the withdrawals of invest- ment funds from London. Thus, the discount rate is almost automatically responsive to the rise and fall of the Bank’s reserves. We may hope some day to see this experience repeated in this country if our discount market MICHIGAN TRADESMAN and our foreign trade keep on ex- panding. Whereas England has the Bank of England, we have the Federal Reserve ISanks; whereas she has English joint stock banks catering to the needs of agriculture, industry and commerc:, we have the national and state banks; but whereas they have .many bill brokers and discount houses, we have comparatively few. In this country, however, there are a number of large commercial paper houses, and some of these are beginning to deal in fore’gn bills. They also enjoy another advan- tage over there in respect to inter- national trade and that is in the num- ber of branches of foreign banks lo- cated in London, as these banks fur- nish a connecting link between their respective countries and the English money market. Naturally, the war has interfered with the normal basis of the opera- tions of the Bank of England; for in- stance, in order to increase the amount of war currency, it was ail- thorized that deposits at the Bank of England were exchangeable for legal tender currency without affecting the reserve of the banking department, thus imparting an artificial elasticity to the issuance of notes with its re- sultant inflation, and has had its direct influence in making higher prices for commodities. Albert N. Hogg. ———. +. Whatever your work, make it your business to appreciate its dignity and worth-whileness and service. The fabric of American business life is mighty interdependent. Your work is essential. It is pivotal. Appre- ciate the Bigness of It, and be proud of the way in which you do your part. og Probably the majority of clergy- men are poor because they preach without notes. POLICIES Written, June, CLAIMS Paid, June, —_—_——, Total 97 During the Month of June The Citizens Mutual Auto Ins. Co. Issued its 50,000th Policy (To Mrs. M. K. Upjohn, of Kalamazoo) 2,250 covering Fire, Theft, Public Liability. 1,040 covering Collision. Ve ee Oe Tiett 4... ss - ss . 8 Personal Injury... 22 Property Damage . 35 Collision .......-- Web oSueee Geek ee $4,252.70 see ee ewe ewe we ww eee we eee eer eee eee eee eee ees ee cep ec ee es 8 te eo 8 0s 6 0 8 6 6 Sees. 2 se eso. Ries +s ss Se Cash Resources, June 30th.........--.------...- $87,552.50 Insure to-day. Call on local agent or write to W. E. ROBB, Secretary You can’t leave your car on the Street of any city and be sure of finding it there when you return. A reputable garage is the proper place. 4,549.76 1,394.40 1,383.03 2,072.33 $13,652.22 Howell, Mich. adie cae ge unt are Seigs nnrnneriecrasneeadicainnicuaned aca ee eerie anaeetanipaseinmaiceaanreadania aaa PE ee tess upealiaiac dae \_ eel cineekenernaiian tae ang insndenetnpesiisours oe July 9, 1919 Investment Offerings of many descriptions are being presented to the public To the Individual with Money to Invest we recommend a careful investigation of the present high standing of cement stocks as dividend earners. Examine the future and see what it holds for the cement industry. This industry is almost universally prosperous today and this prosperity due to the Good Roads Boom is sure to continue for many years. Filling out and mailing the attached coupon will bring you complete information concerning the Petoskey Portland Cement Company—now a dividend paying company adding a cement plant. No other industry today presents such a strong opportunity for real investment. Stock is all common, fully paid and non- assessable, and is selling at $14 per share. The excellent progress being made by the com- pany justifies a further advance in the price of the stock in the very near future. ' It will be to your interest to make an imme- diate investigation. Petoskey Portland “ement Company PETOSKEY, MICHIGAN CAPITALIZATION $1,500,000 A. B. KLISE, President JOHN L. A. GALSTER, Sec. and Treas. HOMER SLY, Ist Vice Pres. J. C. BUCKBEE, 2nd Vice Pres. F. A. SAWALL COMPANY, Inc. 405-6-7 Murray Building, Grand Rapids, Mich. Gentlemen: Without any obligation on my part please send » all ro information you have regarding the Petoskey Portland ement Co. ir i i Se Sees Pidwnie ee oa oe oe oe so Ls as The Michigan Securities Commission does not recommend the purchase of any security, and its approval must not be construed by investors as an endorsement of the value. July 9, 1919 Chimney Sweep for Indiana Urged. H. H. Friedley, Indiana state fire marshal, who is thoroughly familiar with conditions, is agitating a “chim- ney sweep” ordinance similar to one now in force at St. Joseph, Missouri. This, he holds, would remedy the “sparks from chimney” hazard. Briefly, the duties of the chimney sweep would be to sweep and clean, once each year, all chimneys within the limits of the city which have been in use six months or more, for which services he would be entitled to a fee of 25 cents for each chimney in a one-story house, 50 cents for each flue in a two-story house, and 25 cents for each additional story. It would also be the duty of the chimney sweep to report to the city superintendent of buildings any de- fective flue of which he might have any knowledge, and the superintend- ent would be authorized to require that any such flue be corrected. The biggest argument for the city chimney sweep is the saving effected by the reduction in the number of alarms that would have to be answer- ed, in addition to the reduction in property loss. The cost of the aver- age fire department run in the larger cities has been figured at about $50. Of the 932 runs, including false alarms, that were answered by the Indian- apolis fire department during the months of January and February. it has been estimated that practically half of these were roof fires, and false alarms on account of chimney fires, or a total of 466, so the cost of answering these alarms in the two months alone, at $50 each, would amount to $23,300. This does not take into account the property dam- age, which would easily amount to $20 000, or more, making a total of $43,300. This sum, allowing a charge of 75 cents per house, would pay for the cleaning of chimneys in over 50,- 000 homes. aR le Wooden Shingles Must Go. The great need of fire prevention is being recognized more than ever be- fore, Ninety-one cities of the United States have enacted ordinances that prohibit the use of wooden shingle roofs, according to statistics that have been issued recently by the commit- tee on construction of buildings ‘of the National Board of Fire Under- writers. According to the report, practically all the ordinances prevent the use of wooden shingle roofs in all portions of the ninety-one cities. The excep- tions, where certain districts are specified are: Shreveport, La., fire limits: Fall River, Mass., first and second fire districts; Jackson, Tenn., 67 per cent. of the city; Knoxville, Tenn., 75 per cent. of the built-up area; Memphis, Tenn., 68 per cent. of _the city; San Antonio, Texas, A, B and C districts. The report of the National Board presents statistics from the states of Alabama, Florida, Georgia, Illinois, Iowa, Louisiana, Massachusetts, M‘s- sissippi. New Jersey, New York, North Carolina, Tennessee, Pennsvl- vania, South Carolina, Texas and Vir- ginia. The menace of wooden shingle roofs has been one of great concern MICHIGAN TRADESMAN to underwriters and persistent efforts have been made to obtain the enact- ment of city ordinances that will pre- vent the conflagration breeder and fire hazard. eo Women Found to Be Superior Insur- ance Risks. Now that women are to have suf- frage, they are also coming into their own in the matter of life insurance appreciation. The tabulation of the experience of life insurance companies on women, made by the Actuarial So- ciety of America, shows that women are better insurance risks than men. Heretofore they have been discrimi- nated against and some companies re- fuse entirely to write them. The figures show that unmarried women are the best class of risks, the second best being married women who have made their children the bene- ficiaries of their policies and paid the premiums out of home savings. The third class are married women who make their children the beneficiaries of the policies and whose husbands pay the premiums, while the poorest risks are married women with no chil- dren and whose husbands are the beneficiaries under the policy. ntl nr Good Mutual Fire Insurance Com- pany. Fred S. Piowaty (M. Piowaty & Sons) requests the Tradesman to give its definition of a “good mutual fire insurance company.” Here it is: 1. One that obeys the laws, instead of defying them, as the stock fire in- surance companies do. 9. One that furnished valid insur- ance at less than the stock company rate. 3. One that has more assets, pro- portionate to its risks, than the stock companies have. 4. One that makes honorable set- tlements in the event of loss by fire, which the stock companies frequently do not do. —_+->——_ A home office agency man made a trip out through the field he super- vises a few weeks ago. Scarcely had he reached home when an increase in business from the agencies which he had visited was noted. This illustrates what “personal touch” does in the fire insurance business. Everybody who is on the square likes to deal with somebody whom he knows. That is why men buy newspapers from the same newsboy night after night and go to the same hotel trip after trip. That is why some wise fire insurance companies send daily report exam- iners on periodical visits to the fields for which they examine. They want the examiners to know the agents with whom they deal and they want the agents to know the examiners. That explains the uniformly good results secured by some field men who are not famous as inspectors, or “schedule sharks,” or collectors, but are real human beings, with the abil- ity to make friends and possessed of a store of sound common sense and knowledge of the business that make them welcome visitors at the offices, of the agents. $< ; The man who rests on his oars 19 apt to be capsized by the breakers. 15 Bristol Insurance Agency FIRE, TORNADO AND AUTOMOBILE Insurance FREMONT, MICH. We specialize in Mutual Fire Insurance and represent three of the best Michigan Mutuals which write general mercantile lines at 25% to 30% off Michigan Inspections Bureau rates, we are also State Agents for the Hardware and Implement Mutuals which are allowing 50% to 55% dividends on hardware, implement and garage lines. We inspect your risk, prepare your form, write your policy and adjust and pay your loss promptly, if you meet with disaster. If your rate is too high, we will show you how to get it reduced. Why submit to the high rates and unjust exactions of the stock fire insurance com- panies, when you can insure in old reliable Mutuals at one-half to two-thirds the cost? Write us for further information. All letters promptly answered. C. N BRISTOL, Manager and State Agent. INSURANCE AT COST On all kinds of stocks and buildings written by us at regular board rates, witha dividend of 30 per cent. returned to the policy holders. No membership fee charges. Insurance that we have in force over $2,500,000 MICHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY FREMONT, MICH. One of the Strongest Companies in the State What is Mutual Fire Insurance? It is the principle of self-government of gov- ernment “of the people, by the people and for the people” applied tothe fire insurance business. Do you believe in that principle? Then co-operate with the Grand Rapids Merchants Mutual Fire Insurance Co. 397 Houseman Bldg., Grand Rapids, and save 25% on your premium. For10 years we saved our members thousands of dollars annually. We pay our losses in full, and charge no membership fee. Join us. Fire Insurance that Really Insures The first consideration in buying your fire insurance is SAFETY. You want your protection from a company which really protects you, not from a company which can be wiped out of existence by heavy losses, as some companies have been. Our Company is so organized that it CAN NOT lose heavily in any one fire. Its invariable policy is to accept only a limited amount of insurance on any one building, in any one block in any one town. Our Company divides its profits equally with its policy holders, thus reducing your premiums about one-third under the regular old line charge for fire insurance. MICHIGAN BANKERS AND MERCHANTS!’ MUTUAL FIRE INSURANCE CO. Wm. N. Senf, Secretary FREMONT, MICHIGAN 16 MICHIGAN TRADESMAN July 9, 1919 E eS oe 5 es Ce LL er, — — _ Shaping the Lives of Our Children. Written for the Tradesman. “If it were a career to be an ex- cellent father, he’d be very dis- tinguished.” Perhaps you will remember that this is said in Henry James’s “Por- trait of a Lady” of Gilbert Osmond, who is described as a very indifferent painter, but a devoted father. How many men and women whom I know would be distinguished as parents if only they would put their minds to the job! They are not all so stunning in the other things to which they devote themselves; in business many of them “get along;” in social converse they are only “so- so,’ but as I know them and their capacities I know that if they would really turn their attention to the business of being parents they could make very much of themselves and of their children. They certainly are “called” to be parents, and they certainly have chosen that profession. Their chil- dren did not ask to come under the influence and care of those particular individuals; yet here they are, and they have a right to the best that those parents can give them. When I see mothers straining every nerve to get into some kind of public career, scrambling for the limelight, spending hours and days at the feet of “lions” literary, artistic, political: leaving their homes and wonderful children to the hit-or-miss care of hired people who may or may not be fit in any way whatever, I want to cry out, “Blind, blind, blind! What fools you are! How vast and momentous an opportunity you are throwing away!” And when I see fathers, absorbed in their business, in their clubs, in golf, or what not else, at home only _to sleep, losing all but perfunctory touch with their sons and daughters, it seems to me as if something must be wrong with the system of things that gives children to such people to be neglected and spoiled, starved of a thing which is their right—not only their right, but absolutely necessary for proper education and develop- ment. No doubt it is very important that you should develop yourself and per- form your duty to your generation, as a war-worker, an artist, a singer, a manufacturer, a business man, a golfer, a poker player or whatever it is to which you devote so much time and energy away from home; there is of course a fair chance that the governess or nurse may do better by them than you would. The little ones may come up all right if some one just sees that they go to bed on time, have good food, properly wash their hands and faces at meal times, and get safely to school and home again, learn superficial “man- ners.” It may be that when you per- formed your part in the physical procreation of these youngsters you really did give them all you had that amounted to anything so far as they were concerned, The other day I sat on a certain porch and watched a little boy play- ing checkers with his devoted nurse. The mother was away for the after- noon attending a meeting to consider some public matter about which she and her “circle” were very much ex- cited—something that had to do, I believe, with gambling in the town where she lives. Pretty soon I observed that the lit- tle boy was cheating at the game, cheating quite openly, and that the nurse, far from objecting, was prais- ing him for his “skill” in beating her every time. I spoke to her about it afterward, but she seemed to think it a matter of no importance; the great thing was to amuse the child, and be- sides, “Hie does so hate to lose any game that he plays—it puts him in quite a temper. In fact, he will not play at all unless he can win.” How is that for character build- ing? When that boy is seventeen at college, and is caught at the business of cheating, what will happen to him then? What sort of a “sport” will he make in games, or in business either? Hie is a “poor loser” right now, and the person who has more influence over him than anybody else is cheerfully training him in dis- honesty. I know his father well enough to know that he would not tolerate any such thing in a fellow golfer or in an employe or associate in his business. If somebody does not catch this boy and teach him to play fair, that father has a heart- break in store for himself—and whose fault will it be? To what may a man or woman bet- ter devote time and thought than to the guidance and development of live children—their very own? The little things that happen every hour of every day in the lives of children not only shape their characters for all the years to come but prepare character for their children and their children’s children. I have in mind a certain child who is startlingly like her moth- er in tone of voice and in every mental and physical habit. Some would call all this heredity, and per- haps it is; but virtually every one of those tones and habits that one would attribute to her mother is Therefore, Buy “REDCROWN” Ready-to-Serve Meats The motive of being in business—the founda- tion of successful merchandising—is to sell goods. If the goods are right—if they satisfy, it means REPEAT orders—more business year by year. RED CROWN Ready-to-Serve Meats are a mighty good line—a trade-winning line. RED CROWN Ready-to-Serve Meats are the best that money can buy. Raw materials of the highest quality plus our years of experi- ence and modern cooking methods are the rea- sons for “RED CROWN” Supremacy. 22 Varieties Packed by ACME PACKING COMPANY CHICAGO KY BO 1000 Sheet Manila Tissue SNOW HITE 6 oz. Bleached Crepe Stocked by all progressive dealers. Write for prices and sample rolls. The Dudley Paper Company, Lansing, Mich. We furnish you with blotters to distribute to your trade. A STOCK OF WINGOLD FLOUR | will assure youa Quick Turn- over and a Better Profit, be- cause of Satisfied Customers. ———ASK US—— WoRrDEN GROCER COMPANY Distributors Grand Rapids Kalamazoo July 9, 1919 equally present and striking in her grandmother—her mother’s mother. I dare say they were taught to grand- mother by her mother, too; and so on baek, nobody can say how far. The things that one teaches to a child, or permits the child to acquire, both good and bad, do not stop with the child; they go on, down the gen- erations. And you never can tell of what highty moment they may be in some crux of human affairs. Consid- er some man—any oné you please to select—now vitally influential in the crisis of the world’s history. The things in his character, be it weak or strong, that at the vital moment will sway decisions affecting the whole world in all probability were put there, or trained there, by the mother or father, or nurse or teacher or boy- hood companion in childhood; very likely some bit of wise guidance or some negligence on some particular day, at some particular hour, half a century or more ago, turned the tiny stream of his life this way or that, and. settled for all time the momen- tous decision which he is making now, upon whose wisdom or folly the whole world hangs breathless. William of Hohenzollern was a lit- tle baby once; he became the kind of man he is largely by virtue of the influences surrounding him in the days when his character was plastic and the seeds of future doings were being planted in his soul. What career could there be so po- tent for good or ill in the story of mankind as that of a parent, studying his trade as he would study art or science, book-keeping or invention, law or medicine? What can you do with your time and vitality, you mother, so thrilling, so satisfying, so worth while, as to find out by minute and vigilant study what there is in this little life that has been entrusted to you, and help to make the most of it, not only for yourself and for him, but perhaps for the whole world in the generations to come? It is hard enough to know what to do, to discover the needs and the means to meet them, if you really work at it and do your very best. You may make great mistakes with the best intentions, and after it is too late find that your whole theory and system were wrong as wrong could be; but it will at least be a comfort then to reflect that you did the best you knew! : Certainly there will be little com- fort for you in any career you may have had yourself, or in any honors that may have come to you, if in get- ting them, you neglected the great privilege and opportunity for which you asked by your own act, in be- coming a father or mother. Prudence Bradish. [Copyrighted, 1919.] ——_.----— — Do not complain that you are nut appreciated and do not get the busi- ness consideration to which you are entitled. Command, compel atten- tion, and you will suddenly awaken to the fact that you have grown strong enough to control the situa- tion which once dominated you. Be the captain of your own fate. MICHIGAN TRADESMAN It Requires a Large Measure of Cour- age— To live according to your convic- tions. To be what you are and not pretend to be what you are not. To say “No” squarely and firmly when those around you say “Yes.” To live honestly within your means and not dishonestly upon the means of others. To speak the truth when by a little prevarication you can get some spec- ial advantage. To refuse to knuckle down to and bend the knee to the wealthy, even though you are poor. When mortified and embarrassed by humiliating disaster, to seek in your ruins the elements of future success. To refuse to do a thing which is wrong because others do it, or be- cause it is customary and done in trade. To stay home evenings and try to improve yourself when your com- rades spend their evenings having a good time. To remain in honest poverty while others grow rich by questionable methods which you could easily use yourself, To refrain from gossip, when others about you delight in it, and to stand up for an absent person who is being abused. Not to bend the knee to popular prejudice, but stand firmly erect while others are bowing and fawning for praise and power. To be a real man, a true woman, by holding fast to your ideals, when it causes you to be looked at as strange, as “nutty,” or perhaps as insane. To do your duty in silence, obscur- ity and poverty while others about you prosper through violating sacred obligations. To make your own creed and to live it when that creed is unpopular; when you know that you will be ov- tracized because of your strange re- ligious belief. To be talked about, lied about, and yet remain silent when a word would justify you in the eyes of others, but which you cannot speak without in- jury to another. To dress according to your income and to deny yourself what you can- not afford to buy, when others all about you are straining way beyond their means to keep up appearances. To stand for what you believe to be right, to espouse an unpopular cause from principle when you know it will injure your standing in your com- munity, or others’ estimate of you. To throw up a position with a good salary, when it is the only business you know and you have a family de- pending uopn you, because it does not have your unqualified approval. To look a frowning world in the face, to refuse to go with the crowd, to play the game of life alone if need be, rather than sacrifice one iota of principle to popular prejudice. —_-~+ 6 Business dangers and troubles, like others, look less fearsome when you come face to face with them than when you are trying to run away from them. 17 Intensive Merchandising Service The difference between Intensive Farming and Ordinary Farming is the difference be- tween full ears and nubbins, bumper crops and lean crops, progress and poverty; in truth, between Success and Failure. Some men do wheedle a sort of living from the soil, by energy badly aimed. Their posi- tion is precarious, because Nature is unkind to the unwise. But the men who take an acre of ground, increase its productiveness until it pays a dividend—these are Intensive Farmers, For such are the rewards of agriculture. These men are specialists—men who are con- tinually studying their subject from every known angle and point of view, profiting by their own and others’ experiences. They understand their subject. They are experts. Merchandising, like farming, may be Ordinary The latter is the kind that pays. It is created by merchants who understand—mer- chants who appreciate the possibilities of their ot Intensive. business and its capacity to expand and develop under proper direction and management. We are Mercantile Specialists. The mercantile field has been our study for years. To make any and every outlay of mercantile energy yield its utmost return, to increase the productiveness of the grocery store until it pays its utmost profit, has been our constant aim and continued ambi- tion, This is Intensive Merchandising which be- comes an investment. If you want us to help you make your store the most vital force in your community, we can do so by keeping you stocked with our saleab‘e merchandise and furnishing you information as to how to handle it ad- vantageously and profitably. NATIONAL GROCER COMPANY Grand Rapids Lansing Cadillac Traverse City 18 MICHIGAN TRADESMAN July 9, 1919 DRY GOODS, CY GOODS » NOTION = = ~ a A apen CRS A —d = — FUCEAE( Michigan Retail Dry Goods Association. President—D. M. Christian, Owosso. First Vice-President—George J. Dratz, Muskegon. Second Vice-President—H. G. Wend- land, Bay City. Secretary-Treasurer—J. W. Knapp, Lansing. Cotton Prospects and Cotton Goods. Apparently the report by the De- partment of Agriculture on the cotton situation has been thoroughly dis- counted by the professional traders. The general belief had been that con- ditions would be shown to be very unfavorable, and the speculation had been on that basis. When the Gov- ernment estimates were finally made public there was nothing shown in them that altered conditions for the worse. So, by way of reaction, the quotations moved downward until the last day of trading for the week, when they shot up again on the basis of a storm approaching from the Gulf. !t should be remembered, however, that the cotton plant has frequently proved a surprise to those who have wagered on its being true to predictions. it is quite hardy and every once in a while has a way of recovering from an apparently hopeless condition. While therefore, the guess or “esti- mate” just now places the season’s yield at 10,986,000 bales, it is within the possibilities that it may exceed this total by a million bales or more. The goods market has been more active than is usual at this time of year. Wholesalers have been order- ing more freely in view of the better distribution and the increasing de- mands from retailers. Bleached and printed cloths are being pushed up in price to correspond to the market values of the unfinished material. Fine fabrics have come in for a large share of attention. In all lines of knitted wear the reports are quite optimistic. ——__>2-s———— Wool Supplies and Woolens. Little variation is shown in the wool situation from week to week. Larger quantities are coming in from abroad. while the marketing of the domestic clip goes on apace. Figures were given out during the past week by the Bureau of Markets of the Department of Agriculture showing the consump- tion of wool in the mills. These in- dicate the use during May of about 55 000.000 pounds. grease equivalent, which is a very good showing for the time of year and denotes fairly active machinery. If this average should be maintained for the year it would mean a greater consumption for the period than for any similar period prior to the war. and even for the year 1917. Despite the quantity of wool available. prices both here and in Great Britain keep to high levels, especially for the finer sorts. In Eng- land much dissatisfaction is expressed because the prices of woolen fabrics and, consequently, of clothing are very much higher than even-the cost of the wool warrants. As a result there is an agitation for government- al restriction of profits. In the goods market here the main matters of in- terest are questions of deliveries and orders will be taken for spring goods and at what prices. Tt is remarked that, no matter how scarce fabrics have been reported to be at various times, there has not yet been a time when what was wanted could not be had if one were willing to pay the price. The cutters-up are busy on their fall orders and remain very bullish as to prices. None seems to worry about cancellation of orders. Some even suggest higher prices for what has been already ordered on the ground that labor costs have advanced so much since the orders were taken. of when —_++.—_—_ What Have You Done To Help? What have you been doing within the last two or three weeks to bring about a public protest against the luxury taxes? This is your fight and it is a serious fight. Perhaps you say you are not selling enough merchandise subject to the tax to make the matter of in- terest to you, but if you reason that way with yourself, you have not looked well at the question. The great outstanding fact about this luxury tax is that if it yields a considerable amount of revenue and retailers and public alike fail to op- pose it strongly enough to get it re- pealed, it will remain as a precedent. Congress already is casting about for ways to raise the money that will be lost through National prohibition and to raise other enormous sums for Government use. Do you want to be saddled with the burden of collecting a very large part of the vast. sums the Government needs or may need? The effort to secure the repeal of Section 904 must not be allowed to fail. The repeal resolution is before the House of Representatives and it can be taken up and voted on at any time. If enough members of the House -feel themselves obligated to vote for the repeal we can put it over and relieve our trade and the public of the burden of this kind of taxation. Are you sure of the attitude of your Congressman? Don’t be too sure. Even though he has told you he will vote for the repeal of Section 904 put him on record again and get your public to demand that he work for the repeal. Why Worry About July First? When you can buy and receive your Fa'l Merchandise now and get dating on it of September Ist. We are not philanthropists but business men and are calling your attention to this, because we want you to buy and get your Fall Merchandise in your store before shipping and manufacturing conditions get so much worse that you will be unable to take care of your customers. This doesn’t take into consideration the fact that merchandise is jumping in price every day and delay means that it w'll cost you that much more. If you shou'd realize just how bad it is you would hop the first train and come and buy your merchandise from us immediately. NEW TERMS In line with other changes in our institution, we take pleasure in announcing that on all merchandise other than that sold on net terms, the follow’ng terms will apply: 3% discount if paid on or before 10 days, 214% discount if paid on or before 40 days, 2% discount if paid on or before 70 days, After 70 days all invoices are due net, positively without discount. CITY DAY EVERY WEDNESDAY you will find REAL BAR- GAINS in EVERY DEPARTMENT. We often have merchandise in too small lots to sample to our salesmen, which we sell on CITY DAY and in these days of con- stantly advancing prices, it will be weli worth your while to come and see us on CITY DAY. At this season of the year, many lots of merchandise become broken, and we have to recali samples from our salesmen, On City Day, i we put these on sale at interest.ng prices, and they w.ll make just the right stuff to go along with your other mer- chandise for July Clearance Sales. We are desirous of having you come and see us because it enab.es us to get better acquainted and have you realize what we have. We are very proud of the kindly feel ng which has result- ed from the visits of many of our customers to the House. Our organization is proud and eager to do everything possible to make your trip both profitabie from a busi- ness standpoint and pleasant from a social standpoint. Don’t forget that this is your headquarters when you are in Grand Rapids and our REST ROOM is for your con- venience. Even though merchandise is going higher every day we are still well protected and are holding our prices in a great many cases under the mill prices. Either come and see us at once or give your order to our salesmen or phone or send us your order by mail. It doesn’t make any difference how you order, we will take care of you. Delay will be costly to you. PROMPT SERVICE Exclusively Wholesale No Retail Connections July 9, 1919 Speed Up Turn-overs to Ensure In- creased Profit. At infrequent intervals wooden dams were thrown across a mountain stream to furnish power for a few saw mills. The total power and the total wealth developed by this stream were very small in comparison to its latent capacity. An engineer surveyed the stream. He built masonry dams close together throughout its entire length. He transformed the water power into electricity, transmitted it to the near by cities and made a huge fortune. In both cases the river was the same. Its capacity for producing wealth was the same. But the en- gineer made the river do more work. He increased the number of water wheels it drove. He speeded up the turn-overs. A man buys a business. He turns his stock once or twice a year. Busi- ness is good but he makes no money. Bills due pile up. His creditors be- come impatient. He is driven into bankruptcy and is forced out of busi- ness. Another man takes over the business. He turns the stock eight times a year. His profits keep in- creasing. Each year he has a large balance for outside investments. In a few years he becomes one of the wealthiest men in the city. In both cases the possibilities were the same. All the second man did was to make his capital work harder, to make it produce more wealth for him. He speeded up the turn-overs. In a small New Hampshire city there lived an erratic old fellow who kept a little store> One day a lady entered and asked for a can of toma- toes. He told her that he had one can left but had rather not sell it. He desired to keep a good variety in stock and if she could wait he wouid get her a can of tomatoes later. This man never made more than. barely enough money to exist upon. He «wore cheap clothes, lived in the back- room of the store and had no more than enough to eat. He was keeping a store, not running a business. He kept his goods rather than sold them. He was not speeding in his turn- overs. Money like rivers must be made to work to its utmost if it is to produce the greatest possible wealth. It can- not be allowed to lie idle in stock that does not move. It cannot be allowed to become stagnant in goods in dusty, cobwebby warehouses. It must be kept constantly on the move. It must work continuously. No sooner should it be invested in one lot of goods than steps are taken to invest it in another lot of goods. It is not the amount of capital a man uses in his business as much as how hard he makes that cap- ital work for him that determines the amount of money he will make. It is not the amount of money used but the way in which it is used that counts. Annual profits depend upcen the success with which the business man has been speeding up the turn- overs. New merchandise is a profit maker. Old merchandise is poison. It not only eats up the profits but the capital as well. It is a poison that soon per- meates the whole business system. MICHIGAN TRADESMAN Unless it is eradicated it will even- tually kill the business. The strong healthy business has no old shop worn merchandise eating out its vitals. It has fresh new merchandise constantly flowing through it from the producer to the consumer. Storing goods is fraught with danger. Selling goods leads on to success and wealth. Every business man has much to gain in the revitalizing of his business which will result from speeding up the _ turn- overs. It is not capital that business men need to increase their profits. It is a vitalized active business. Some tiny city stores never carry enough stock to last them more than three or four days. The owners of these stores are making money. Practically the total capital invested is in fixtures, in overhead that is necessary to carry on the business. These men never fail. They always make money. They have no capital tied up in dead stock that is sapping the life out of the business. They need fear no compe- tition. Their positions are impregnable because they are speeding up the turn- overs, A dollar invested ten times in a year brings in more net profits than ten dollars invested but once. One dozen each of six different items will sell six times as many as six dozen of one item. Six profits instead of one. The thinner you can _ spread your capital and still meet the de- mands of your trade the greater the profits you will make. The thicker you spread it the greater the quantity of single items that you buy, the smaller will be your profits. Every dollar more than is absolutely neces- sary that is invested in any one line of goods not only reduces the profits by just that much but also clogs up the business machinery and prepares the way for the sheriff and his red flag. There is but one way to guard against this. There is but one safe course to pursue. That course is to speed up the turn-overs. If you must bury your money bury it in the back yard where you can dig it up again. Don’t bury it in idle stock where changes in value will prob- ably prevent you ever getting it back again. Idle stock transmutes your money into dross. Active stock transmutes credit into pure gold. Keep on the active side of the line and you become rich. Fall back to the stagnant side and you die in the alms house. There is only one safe and sure way of maintaining your position on the profit side of the ledger. That way is by speeding up the turn-overs. Robert Falconer. —_—+—_- ~~ a Obey the Law To the Letter. So long as the luxury taxes re- main in force merchants should obey the law to the letter and every mer-— chant should take it upon himself to see that all other retailers do their duty in the same way. Just so long as some merchants do their duty to the Government by imposing and col- lecting the tax and some other re- tailers entirely ignore the law we shall have an insufferable condition of unfair competition. It is just as unfair and intolerable a form of com- petition for a retailer to neglect to collect these taxes as it is for a re- tailer to advertise dishonestly. A second consideration which should prompt retailers to insist upon all other retailers in their community collecting the tax is that in this way the public will feel the full burden of the law and it is axiomatic that the way to secure the repeal of a bad law is to enforce it. If these considerations are not enough to warrant merchants in fol- lowing up this situation there is a third argument and that is, every merchant owes it as a National duty to see that the careless and dis- honest merchants do not ignore the law. 2-9 Johnny’s Manners. Where the carefully trained child learns bad manners is a_ standing mystery to its watchful parents These anxious rearers of the young are often heard propounding this query, but generally without result. Once in a while, however, out of the deep silence comes an illuminating answer. Johnny furnished one just the oth- er day. He had just finished a par- ticularly toothsome dish of apple pudding, which he ate to the last morsel, Then, despite the fact that there was company at the table, he deliberately picked up his saucer and licked it clean. “Johnny!” exclaimed his mother, after a horrified gasp, “who did you ever see do a thing like that?” “Dogs,” replied Johnny. 19 We are manufacturers of Trimmed & Untrimmed HATS for Ladies, Misses and Children, especially adapted to the general store trade. Trial order solicited. CORL, KNOTT & CO., Ltd. Corner Commerce Ave. and Island St. Grand Rapids, Mich. SAVE MONEY by insuring in the Michigan Mercantile Fire Insurance Co. Mich. Trust Bidg. Grand Rapids, Mich NG M Ask about our way BARLOW BROS. Grand Rapids, Mich. Unrrep A\GENCY ACCURATE - RELIABLE UP-TO-DATE CREDIT INFORMATION GENERAL RATING BOOKS now ready containing 1,750,000 names—fully rated—no blanks— EIGHT POINTS of vital credit information on each name. Superior Special Reporting Service Further details by addressing GENERAL OFFICES CHICAGO, = Gunther Bldg. - ILLINOIS 1018-24 S. Wabash Avenue Specials in All Departments ccomemem® gia aa WHOLESALE DRY GOODS Seo AO se HT NI OO aR HC Hm Nw HE EN ew eB A Seecren | Quality Merchandise—Right Prices—Prompt Service Paul Steketee & Sons GRAND RAPIDS, MICH. Assete $3,099,500.00- CLAUDE HAMILTON Vice-Pres. JOHN A. McKELLAR Vice-Pres. @ MeErcHantrs Lirn INSURANCE COMPANY Offices—Grand Rapids, Mich. Has an unexcelled reputation for its Service to Policy Holders $4,274,473.84 Paid Policy Holders Since Organization WM. A. WATTS President RANSOM E. OLDS Chairman of Board Insurance in Force $55,688,000.00 RELL S. WILSON Sec’y CLAY H. HOLLISTER Treas. SURPLUS TO POLICY HOLDERS $477,509.40 MICHIGAN TRADESMAN July 9, 1919 = Michigan Poultry, Butter and Egg Asso- ciation. President—J. W. Lyons, Jackson. saa -President—Patrick Hurley, De- tro Secretary and Treasurer—D. A. Bent- ley, Saginaw. Executive Committee—F. A. Johnson, Detroit; H. L. Williams, Howell; C. J. C handler, Detroit. A Possible Check to Inflation. Suggestive and possibly threatening to the large and varied tribe of profit- eers in this country are the regula- tions concerning fish which have been ‘passed by the Committee on Legal Affairs of the Massachusetts Legis- lature. These include, among other things, the dictum that “maintaining or increasing unreasonably the price of fish commonly used as food is here- by declared to be a crime.” This, however, is made to apply specifically only in cases in which some one in combination or association with oth- ers enters into an agreement or un- derstanding to that effect. There seems to be no reason why it should not be made to apply to any one con- cern alone. Such legislation as to food goes back, in English-speaking countries, beyond the time of Queen Elizabeth and has been enacted in this country as affecting bread and other substances. Nor does there seem any reason why similar legislation’ may not be adopted affecting other neces- saries of life than food. The State of Massachusetts. while it is about it, might prayerfully consider the output of her cotton and woolen mills and shoe factories to discover whether their profits are not unreasonably large because of the inflated prices they have been able to force on their output. It seems highly probable that if the process of inflation on every- thing that the people eat, drink, or wear is pushed much further the over- whelming public demand for regula- tion will produce results that will be highly unpalatable to the profiteers. Too much insistence on higher prices for the future is apt to be hazardous. —_———o2s-___——_ The Government Surplus Salmon Mystery. The trade is at a loss to understand the operations of the official mind as applied to the matter of releasing the surplus salmon which the Government department having charge of it has resold or is reselling to the packers from whom it was originally obtained. Although there have been frequent reports of lots released, a close in- vestigation fails to reveal a single in- stance in which any of the salmon, in large or small lots, has been actually turned back to packers, enabling them to meet the clamorous demand for delivery from the buyers to whom they have made resales of these goods. One of the reasons assigned for not getting their goods was the fail- ure of packers to properly observe the ruling which calls for the forward- ing of their certified check to Wash- ington ‘for the amount covering the quantity they are to take back. In- stead of complying literally with that rule they had instructed their brokers who had resold the goods to send their (the broker’s) check to the Quar- termaster General, which the latter refused to accept. From what is held to be a highly authoritative source it was learned recently that while this might be a contributory cause of de- lay it was not the real reason why the salmon is not getting into trade chan- nels. This authority, who is located on the Pacific Coast, in a letter to a New York broker, says in effect that the Government has not yet actually released a single case of the salmon to anyone, and that it is his under- standing from statements made by a high official that it will not re‘ease any of it to any individual packer un- til signed contracts have been re- ceived from all of them that are in- terested. “In other words,” he writes, “the Government insists that there shall be unanimous consent, evidenced by signed contracts from all of the packers, that they will take the sal- mon back under the same conditions, before a can of it will be released.” Rebuilt Cash Register Co. (I: corporated) 122 North Washington Ave. Saginaw, Mich. We buy, sell, exchange and rebuild all makes Not a member of any association or trust. Our prices and terms are right Our Motto:—Service Satisfaction. The maker’s confidence in this delicious Peanut But- ter keeps the name before the public. Let your cus- tomers know you have it. Everybody likes it. Ask Your Jobber In tins from 8 oz. to 100 ibs. E. P. MILLER, President F. H. HALLOCK, Vice Pres. FRANK T. MILLER, Sec. and Treas Miller Michigan Potato Co. WHOLESALE PRODUCE SHIPPERS Potatoes, Apples, Onions Correspondence Solicited Wm. Alden Smith Bldg. Grand Rapids, Mich. M. J. Dark & Sons Wholesale Fruits and Produce 1‘and 3 Ionia Ave., S. W. Citz. Phone 4227 Bell Phone M. 4227 Grand Rapids, Michigan Correspond with us regarding Huckleberries. Located one block north of Union Depot—call and see us. M. J. DARK Better known as Mose 22 years experience WE HANDLE THE BEST GOODS OBTAINABLE AND ALWAYS SELL AT REASONABLE PRICES It’s a Good Business Policy to know that Your Source of Supply is Dependable You can Depend on Piowaty M. Piowaty & Sons of Michigan MAIN OFFICE, GRAND RAPIDS, MICH. Branches: Muskegon, Lansing, Bay City, Saginaw, Jackson, Battle Creek, Kalamazoo, Benton Har or, Mich.; South Bend, Ind. OUR NEAREST BRANCH WILL SERVE YOU We Store GGS We Sell KX Buy GGS GGS We are always in the market to buy FRESH EGGS and fresh made DAIRY \\\\ BUTTER and PACKING STOCK. Ship- = pers will find it to their interests to com- DS municate with us when seeking an outlet. We also offer you our new modern facilities for the storing of such products for your own account. Write us for rate schedules covering storage charges, ete. WE SELL Egg Cases and Egg Case material of all kinds. Get our quotations. We are Western Michigan agents for Grant Da-Lite Egg Candler and carry in stock all models. Ask for prices. KENT STORAGE COMPANY, Grand Rapids, Michigan July 9, 1919 Advantages Enjoyed by the Smaller Stores. Despite the advantages of large organization, big advertising appro- priations and the lure of downtown for shopping, the neighborhood stores in every city have some distinct ad- vantages over the big downtown stores that are all their own. Much of the merchandise carried is the same as that offered by the big stores. Prices are about the same, and so are the sources of supply. The neighborhood store has a dis- tinct clientele, and it can stock to suit its trade, which is very impor- tant. ‘ The wise neighborhood store mer- chant will watch closely the methods of the big stores, whose buyers are really, in a sense, successful mer- chants on their own account and who must make their departments pay at a certain “rating” of profit independ- ent of the store as a whole. They have to pay for their share of advertising and general expenses. They pay rental higher than that of the neighborhood store. They pay their share of all upkeep expense and other overhead, including costly ac- counting systems, delivery, insurance, losses by damage and theft and bad accounts and general managerial costs as well. And they are charged as a department for the use of the firm’s money. The proprietor of the neighbor- hood store and his principal employes have the advantage of direct contact with customers. That was in the early days accounted one of their greatest advantages by such mer- chants as John Wanamaker, Marshall Field, Eben D. Jordan, A. T. Stewart, Isaac Clothier and Justus Straw- bridge. The clerks and salespeople in the neighborhood store can and should be either residents of the vicinity or well acquainted. The requirements of any neighbor- hood in any line of goods can be very readily ascertained by a live merchant who keeps personally close to his trade and through his clerks keeps posted. Here he has an advantage. Deliveries can and should be made more promptly than by the big down- town stores. But there is great cp- portunity for economy here. Clerks can be drilled to largely increase the “take-with” trade and correspondingly save money for the merchant. In the Harlem, Bronx, Brooklyn and Greenwich Village sections of Greater New York a recent canvass made shows an average increase of 32 per cent. in ‘“take-with” sales in twelve kinds of neighborhood stores in sixteen months. Cash trade, with its many .advan- tages, may also be encouraged in many ways. Often the d'plomatic word from the proprietor will trans- form the slow payer into a cash cus- tomer, or at least one who pays promptly at the end of each week. Sometimes signs bearing well-chos- en words announcing the cash system are desirable. Some successful neigh- borhood merchants offer premiums, discounts or other advantages to “take with” and cash customers. MICHIGAN TRADESMAN The big downtown merchants have high-pricéd specialists who study de- mand under very advantageous condi- tions. The neighborhood merchant will do well to watch and follow their offer or anticipate them. They know when women are going to want ging- hams and screens and fresh fruits, and preserving jars and brooms and all sorts of merchandise. They have built up their furniture weeks, white sales, glove sales, millinery openings, etc., on this definite knowledge. Stock “turn-over”’ is what counts. Keep in stock what the people of your neighborhood want. Keep nothing else merely for the sake of variety and appearance. In recent investigations I found the following facts as told me by neigh- borhood merchants who had ceased to lend ear so closely to the urging of jobbers and special salesman, and have established campaigns to give their trade exactly what it wanted, when wanted: One butcher sells 119 pork tender- loins a week. One store dealer has increased his trade more than 100 per cent. on shoes soled with neolin. One hardware and general store has had a tremendous increase in sales of paint for kitchen and bath- room walls and interior woodwork. One dry goods store had a ging- ham sale recently, totaling 6,200 yards . more than in any week in its history. And I could give other instances. The point is that in every case the tip was got by watching the “big fellows.” J. F. Beale, Jr. The Conscientious Scot. “An enterprising drummer,’ says a New York business man, “once at- tempted to bribe an old Scotch mer- chant by offering him a box of cigars. ““Na, na,’ said the old chap, shak- ing his head gravely, ‘I canna’ tak’ ‘em.: “““Nonsense,’ said the drummer. ‘li you have any conscientious scruples you may pay me a quarter for the box.’ “*Weel, weel,’ said the old Scot, ‘Tll tak’ two boxes.’”’ We Manufacture Five Different Styles of EGG TESTERS S. J. Fish Egg Tester Co. Write for catalog. Jackson, Mich. SEEDS BUY THE BEST _ Grand Rapids, Michigan Reed & Cheney Company 21 WE BUY AND SELL Beans, Potatoes, Onions, Apples, Clover Seed, Timothy Seed, Field Seeds, Eggs. When you have goods for sale or wish to purchase WRITE, WIRE OR TELEPHONE US Both;Telephones 1217 Moseley Brothers, C®4}D. RAPIDS. MICH. WE ARE HEADQUARTERS WHOLESALE Fruits and Vegetables Prompt Service Right Prices Courteous Treatment Vinkemulder Company GRAND RAPIDS ro! MICHIGAN To Price Your Merchandise the Right Way on Sslling Price Use Ready Profit Percentage Profits are figured out for you right to the penny, even to the fraction. These prices are figured on selling price— the right way. Ready Profit Percentage wi'l be sent to any address in the United States upon receipt of $1.10 by mail. GEO. A. GILBERT & CO. 380 East Eleve: th Street Port'and, Oregcn Bankers Use an Interest Book. Why Shouldn’t a Merchant Usea READY PROFIT PERCENTAGE BOOK? First Mortgage Bonds TAX EXEMPT, PAYING 3/ 0 Ohh $100, $500, $1,000 APPLY TO The Michigan Trust Co.—Grand Rapids Trust Co. Or Any State or National Bank in Grand Rapids Moore’s Mentholated Horehound and Tar Cough Syrup This remedy has gained an enviable reputation during the past 6 years. Grocerymen everywhere are making a nice profit on its sale and have satis- fied customers and a constantly increased demand. If our salesman does not call on you, your jobber can get it for you. We are liberal with samples for you to give away. the samples create a positive demand. Be progressive and sell the latest up-to-the-minute cough and cold remedy. Join our delighted list of retailers. THE MOORE COMPANY, Temperance, Mich. 22 MICHIGAN TRADESMAN July 9, 1919 Some Suggestions In Regard To Cordage Business. Written for the Tradesman, A good many hardware dealers are inclined to list cordage among the lines which they carry but do not need to push. Cordage is a staple. “When people want rope or twine, they'll come for them,” is the hard- ware dealer’s point of view. The head of a certain large concern which manufactures a well known and nationally advertised line of household goods was once asked the reason for his extensive publicity campaigns. “Every person has to buy your goods anyway,” he was told, “so why go to all this expense?” To which the manufacturer pointedly re- plied: “But we want them to buy more of our goods.” So while a lot of cordage business will come to the hardware dealer itt any event, it is only by pushing that he can develop the full possibilities of this line. You don’t need to push cordage to the front to such an extent as to crowd all other lines into the background. But it will pay you to remind the public that you handle rope and twine. Mention these lines in your newspaper advertising now and then, put on an occasional win- dow display—and see to it that the display isn’t along a hackneyed, time- honored pattern. Take binder twine: the common- place idea in display is a pyramid of balls of twine. That has been done so often that it ceases to pull, to the extent that any display should pull. The pyramid should therefore be helped out by some accessory idea that has a touch of novelty; or there should be some entirely new idea substituted for it. Cordage lends itself to lettering, and lettering is an essential in any display. Normally, you use show cards and price tags. But in your binder twine display, you can vary that by covering a board, say 2 x 5 feet, with crepe paper. Tack a length of rope around the edge by way of border. Then, inside the border, tack a length or so of twine in the shape of lettering. “Buy Your Cordage Here” is a suggested slogan to use. “Use Our Rope to Hang the Kaiser” was used last year in a display. Think up a catchy slogan, preferably in three or four short words; and use your twine-sign as the center of your display. Around that you can arrange coils of rope or balls of twine in any form you please. One display showed an old fash- ioned well, built up with balls of twine: and on top a sort of windlass with a rope suspended. Another idea was a model aeroplane made up of hardware articles, suspended on a length of rope stretched from one corner of the window to the other. Timely ideas can often be improvised in connection with current events. Signs lettered with twine or cord- age can be worked into a good many displays of other hardware lines, and will help to keep the cordage depart- ment before the public. Of course one of the important talking points with twine is its strength and durability. The “weight test” is often used in display to em- phasize this point. Ascertain what weight a single strand of your twine will bear. Then place a bundle of twine in the center of the window, detach the end, and run it through a ring suspended from the ceiling. At- tach the weight to the end of the twine. A show-card should state that “Every strand of cordage can sustain this much weight” empha- sizes the point. Of course it will be advisable to see to it that the twine is renewed every night. In selling rope, the pound basis is generally used; but the average pur- chaser usually wants so many feet of rope, and knows nothing about the pound equivalent. See that your salesmen are posted on the equiva- lents; so that they can tell any cus- tomer approximately what a certain length of a certain sized rope will cost. Then, too, it is worth while for clerks to know how much weight any specified rope will carry—500 pounds, 700 pounds, etc. It is a good idea to have this information typewritten on cards and tacked up on the wall in close proximity to the cordage stock. This will serve as a safe guide The Adjustable Price Card Holder “Fits Them All’’ Shelves, Boxes, Glass Globes, Coffee Cans, Coun- ter, Meats, Etc. Write for circular and prices. J. FRANK GASKILL, 259 Mich St Grand Ra: ids, Mich. Sand Lime Brick No Painting No Cost for Repairs Fire Proof Weather Proot Brick is Everlasting Grande Brick Co., Grand Rapids So. Mich. Brick Co., Kalamazoo Saginaw Brick Co., Saginaw Jackson-Lansing Brick Co. Rives Junction Michigan Hardware Co. Exclusively Wholesale Grand Rapids, Mich. UFFICE OUtFITTERS LOOSE LEAF SPECIALISTS Boston Straight and Trans Michigan Cigars H. VAN EENENAAM & BRO., Makers Sample Order Solicited. ZEELAND, MICH. 237-239 Peart t. (near bridge) Grand Renide. Mich. SIDNEY ELEVATORS Will reduce handling expense and speed up work—will make money for you. Easily installed. Plans and instructions sent with each elevator. Write stating requirements, giving kind ine and size platform wanted, as well as height. We will quote a money saving price. Sidney Elevator Mnfg. Co., A Special Ring for the Control ot Excess Oil McQUAY-NORRIS REG US PAT OFF RINGS : Use one in the top groove of each piston. Leaves just the film necessary for proper lubrication. oe Distributors, SHERWOOD HALL CO., Ltd. 30-32 Ionia Ave., N. W. Grand Rapids, Michigan Sidney, Ohio Jobbers in All Kinds of BITUMINOUS COALS AND COKE A. B. Knowlson Co. 203-207 Powers’ Theatre Bidg., Grand Rapids, Mich. Foster, Stevens & Co. Wholesale Hardware a 4 157-159 Monroe Ave. :: 151 to 161 Lous NV. Grand Rapids, Mich. Brown & Sehler Co. Manufacturers of Harness, Collars and Fur Coats Jobbers in Saddlery Hardware, Summer Goods Blankets, Robes, Mackinaws Sheep Lined and Blanket Lined Coats Farm Implements MICHIGAN GRAND RAPIDS, July 9, 1919 to hardware juniors, who are apt to get their figures confused. The other day I was buying cord- age in a hardware store. I had to go down into a dingy, ill-lighted basement to pick out what I wanted. The salesman was very capable and obliging; still, it is desirable wherever possible to avoid taking customers upstairs or downstairs. One dealer who had for lack of floor space to keep his cordage stock in the base- ment, had holes bored in the floor and the rope ends strung through these holes. By means of this handy device a customer could see all the sizes of rope in stock and make his selection, without having to go down- stairs. Cordage can take up a great deal of floor space or a very little, depend- ing on the arrangements for display- ing and storing the goods. In one large city store the cordage display consumed approximately 68 feet of floor space. By installing a handy display rack, the amount of floor space required was reduced to about 18 feet.: The frame of this rack was made of light gas pipe, joined togeth- er in sections to accommodate the different sizes of rope. The shelves were of wood sufficiently thick to carry the weight of the stock. The rack was placed against the wall and the bottom shelf raised above the floor level for sanitary reasons and to keep the stock in good condition, and convenient to handle. The loose ends of each rope were run through V-shaped eyelets which grip- ped and held them from dropping through the floor of the shelf into the coil below. On the floor of the stock room a measuring scale running up to 100 feets was marked out with brass- headed tacks; one tack for the first foot, two for the second, three tor the third, and the figures outlined by tacks from four up. Thus the sales- man is able to quickly secure the size of rope wanted and measure off the amount required. Cards are placed in each section listing the stock of short ends with the length of each loose end. This is accomplished by keeping a continu- ous stock sheet, marking against each coil of rope the amount ‘sold from it. Thus the stock keeper tells at a ‘glance the length still in each coil. The card gives the length of each coil, and, as soon as this is sold, it is erased from the list. This method reduces the loss from waste ends and keeps the stock in better shape. It also reminds the salesman that there are short ends to get rid of and he keeps a keen look-out for opportuni- ties to dispose of these. An arrangement of this sort has the added value, that a clerk can tell instantly what is in stock. Where stock is piled promiscuously in a dark corner, the salesman is apt to sidestep the difficult task of hunting through the whole pile for some size of rope that may or may not be in stock. Thus sales are lost. A small town hardware dealer makes a practice of sending a mem- ber of his staff twice a week into the neighboring country with a truck- MICHIGAN TRADESMAN load of rope and twine. The sales- man calls on all the farmers, and quite often sells out his entire load to farmers who are too busy to come to town. Other goods are canvassed for on such trips, and often these trips are combined with deliveries of articles already sold. With the help problem less difficult then it has been, outside canvassing can be carried on more extensively. In any event, cordage is worth occasional featuring in window dis- plays; and will pay for a little extra thought and effort on the hardware dealer’s part. Victor Lauriston. The fact that England furnished a higher percentage of her population for the war than any other part of the Empire has become familiar from repetition—although a sneer to the contrary has not wholly died. The English sent forward 24.02 per cent. of their male population; the Scotch 23.71 per cent.; the Welsh 21.52 per cent.; Ulster, 31 per cent. and South- Think About Your ern Ireland 6.4 per cent. An interest- ing comparison of colonial figures is furnished by the Round Table. New Zealand is strikingly in the lead, hav- ing raised 19.35 per cent. of her male population. Canada and Australia are virtually tied—13.48 and 13.43 per cent., respectively—while South Afri- ca, counting those who assisted in the short campaign against German Southwest, makes the creditable showing of 11.12 per cent. New Zea- land had the advantage over Australia of adopting conscription, and over Canada of containing no such partly indifferent element as the Freneh Canadians. ———_>e--2—___ Do not give up your dream because it is apparently not being realized; because you can not see it coming true. Cling to your vision with all the tenacity you can muster. Keep it bright; do not let the bread-and- butter side of life cloud your ideal or dim it. Keep in an ambition-arous- ing atmosphere. ONS ME: Tess Bela aa a FOR GASOLINE See Oil Room Think of the many minutes you lose in a day, nand- ling gasoline and oil, minutes you could save by CELLAR OIL STORAGE the use of up-to-date equipment. Kent Steel Company Grand Rapids, Mich. Structural Steel Beams, Channels, Angles Ideal Electric Co. 128 Division Ave., So. Grand Rapids We have on sale a most wonderful display of Arti- ficial Flowers, Palms, Ruscus Trees, boxes, hanging bas- kets, also a miniature thea- ter with latest portable mov- ing picture machine, etc. be oa TOs 3 Has each sale made, actually paid you a profit, or have the profits gone glimmering, because of over- measure, oil spilled or lost through leakage and evaporation and too much time spent in handling? A BONSER OIL STORAGE OUTFIT will put your oil business on a clean profitable basis. It 1s leak and evaporation proof, accurate, convenient, absolutely clean and -attractive and a great time saver. It will sell more oil with less effort. No loss of any kind. No odor. LET US SEND YOU LITERATUF PROVING OUR CLAIMS S. F. BOWSER & CO., Inc. FORT WAYNE nD Toronto Office and Factory 66-68 Frazer Ave. MICHIGAN TRADESMAN July 9, 1919 — = = -_ = HE COMMERCIAL TRAVELER WV — = _ i nea ’ UIs ° Grand Council of Michigan U. C. T. Grand Counselor—C. C. Starkweather, Detroit. Grand Junior Counselor—H. D. Ran- ney, Saginaw. Grand Past Counselor—W. T. Ballamy, Bay City. Grand Secretary—Maurice Jackson. Grand Treasurer—Lou J. Burch, of De- troit. Grand Conductor—A. W. Muskegon. Grand Page—H. D. Bullen, Lansing. Grand Sentinel—George E. Kelly, Kala- mazoo. Heuman, Stevenson, Gabby Gleanings From Grand Rapids. Grand Rapids, July 8—A “com- pound” item in the write up last week of the Supreme session of the United Commercial Travelers at Columbus, Ohio, should have read, “Michigan was well recognized, both by the pre- siding Grand Counselor F. G. C. Cox in his appointments for the session by placing A. G. MacEacheron, of Cadillac Council, on the Comm'tte of Charters and Dispensations and the newly-elected Supreme Counselor R. A. Tate, in making his appointments for standing committees for 1920, gave an appo‘ntment on the Jurisprudence Cammittee to Wilbur S. Burns, of Grand Rapids Council. Charles C. Perkins was in Grand Rapids for a few days last week, but, like the Arabs of old, he folded his tent and has gone on to new territory. Tuesday evening he and his family were guests of William D. Bosman and Mrs. Bosman. Wednesday eve- ning Mr. and Mrs. John D. Martin entertained Mr. and Mrs. Perkins and their son, Stuart, at their home with a nine course dinner and Thursday evening they were guests of Mr. and Mrs. Allen F. Rockwell. Friday they went to Muskegon to say good bye to Mr. Perkins’ mother, and from there on by boat to Chicago to spend a day with the family of Mrs. Per- kins. before taking final departure for their new home in Minneapolis. We will miss them both—Charlie from the meetings of No. 131 and the very able support he gave all matters of im- portance to 131, and we will miss them both from our parties, picnics and all other social functions. The best of gond health. success and prosperity goes with them to their new home from every member of Grand Rapids Council and manv other friends they are leav'ng in Grand Rapids. A nifty little prize-is offered for a missing Grandville girl with a birth- mark just below the knee. so keep your eye on the street car steps. Bob Ellwanger. Art Borden, Will Cain and their fam‘lies motored to Morrison IT ake for the 4th. Art Bor- den had some time getting his B. V. D.’s off after returnine. due to the amount of fish bones sticking through, L. E. Stranahan avd wife and C. F. Hart and family will motor to Camp Lake. making their home at the D’xie cottace from July 15 to Sept. 1. Take warning, all you nimrods, get ready to swap some good ones this fall. FE. A. Crandall and family returned last week from a pvleasant two weeks’ vacation at Wall Lake. . Put on your gas masks, fellows. when vou see E. A. coming, for he is sure full of fish stories. Mrs. V. A. Pilkington and children will spend the remainder of the sum- mer at their cottage on picturesque Torch Lake. F. E. Beardslee and family will pay Fred’s mother a visit this week at Detroit. Fred claims the excitement of going to Detroit is all over, because Ohio has gone dry, the same as Mich- igan. No explanations necessary. William E. Sawyer and family will spend the remainder of the summer at Green Lake. Will’s mother, father and sister from Allegan paid him a visit last week. Harry Winchester, of the Worden Grocer Company, was confined to his home for a few days, caused by the heat. Great doings at Green Lake Satur- day! Will Sawyer christened his beautiful new launch, the Florence. Due to the lack of wine, Bill broke a bottle of Worden’s lemon extract over the bow, this being furnished by Fred Beardslee. L. E. Stranahan recently purchased a new home on Francis avenue, near the entrance of Garfield Park. W. S. Cain and Will Bosman are the happy owners of brand new spanking Nash cars. Complaints from an old time trav- eler who has made his home for a number of years past at the Hotel Bryant, at Flint. This hotel recently changed hands and from the way the new manager is handing it to the ‘tbovs, his hotel experience is very limited or he does not care for the patronage of traveling salesmen. Con- ditions of the lavatories and the charging of 10 cents for checking of grips are by far a very short-sighted way to do business. Unless some changes are made at once, salesmen will look for new quarters. William R. Allen, formerly book- keeper for the local branch of the National Biscuit Co., but for the past dozen years book-keeper in the gen- eral store of Cobbs & Mitchell, at Springvale, died at the home of his step daughter at Atlanta, Ga., July 5. The body was brought to Grand Rap- ids Sunday. Funeral services were held at the Metcalf undertaking rooms Monday afternoon, interment being subsequently made in Garfield Park Cemetery. Deceased leaves a wife, to whom he was married four years avo. and a_ step daughter, Mrs. Thomas Modie. of Atlanta. Ga. Both were present at his bedside when he d‘ed and at the funeral in Grand Rap- ids. Mr. Allen was a man of great faithfulness and fidelity to duty and enioyed the respect of all who knew him. Samuel S. Walker is spending the month of July, sunerintending the shipping of the machinerv from the Star Kn'ttine Works. on Sibley street, to Memphis, Tenn., where a new com- pany has been organized to restme the manufacture of underwear under the name of the Star Knitting Mills. The new companv has a nominal cap- ital stock of $100.000 and is officered as follows: President and Manager, Samuel S. Walker: Assistant Man- aver. E. Brandt Walker; Secretary and Treasurer, Samuel A. Walker. The latter has been engaged in the retail furnishing goods business at Memphis for the past seven years. S. S. will remove from Detroit to Memphis as soon as he completes the work of shipping machinery from the Grand Rapids plant. Brandt, who has been in France for more than a year, is now at Camp Mills, on Long. Islarid, HOTEL McKINNON CADILLAC, MICH. EUROPEAN PLAN Rooms with Ruoning Water.... $1.00 and up Rooms with Bath .....---- ----- $1.50 and up DINING SERVICE UNEXCELLED 139-141 More St ioe CO GRAND RAPIDS. MICH Bell Phone 596 Citz. Phone 61366 Lynch Brothers Sales Co. Special Sale Experts Expert Advertising Expert Merchandising 209-210-211 Murray B'¢g GRAND RAPIDS, MICHIGAN erat - Lee aaa cd oe ‘ ZB ed Epa i a GRAHAM & MORTON Transportation Co. CHICAGO $3.5 Wer Tax Michigan Railway Boat Flyer 9.00 P. M. DAILY Leave Holland 9.30 p. m. DAILY Leave Chicago 7p. m. DAILY Prompt and Freight Shipments To Chicago Daily—8:05 p. m. From Chicago Daily—7:45 p. m. FARE $3.50 Plus 28¢ War Tax, ‘ Boat Car Leaves Muskegon Electric Station 8:05 p. m. Goodrich City Office, 127 Pearl St., N. W. Powers Theater Bidg. Tickets sold to all points west. Baggage checked thru. W. S. NIXON, City Pass. Agent. HOTEL HERKIMER GRAND RAPIDS, MICHIGAN European Plan, 75c Up Attractive Rates to Permanent Guests Popular Priced Lunch loom COURTESY SERVICE VALUE of the Union Station GRAND RAPIOS NICH CODY HOTEL GRAND RAPIDS $1 without bath RATES § $1 rye with bath CAFETERIA IN CONNECTION OCCIDENTAL HOTEL FIRE PROOF CENTRALLY LOCATED Rates $1.00 and up EDWARD R, SWETT, Mer. Muskegon te: Michigan a i AL SR spay os -_) e .F anna Cc \ a aw Wer! THE ‘ RENDESVOUS -OF-REFINED -AMUSEMENT - SEEKERS 9 ¥ NI | — poe F 1 Gi | Le / i [ \ K rea Theatre Office. “The same popular prices will prevail this year. Matinees, except Holidays and Sundays, 10 and 25 cents. Evenings. 10, 25, 35 and 50 cents, plus the war tax. For the convenience of patrons, choice seats may be reserved at The Pantlind Style Shop, Peck’s and Wurzburg’s at no ad- vance in prices, or your seat orders will be promptly and courteously attended to, if telephoned direct to the Park rp=pmeneneneetrunrsmeencn a July 9, 1919 and will take up his residence in Memphis as soon as he receives his discharge from the service of Uncle Sam. With three sheets of arrivals Mon- day, the total of arrivals for the sum- mer season furniture market will reach pretty near the 2,200 mark, with the probability of passing even that before the week is over. This big opening for this, the third week of the season, is highly gratifying to every- body in the market. There are some with no goods to sell, yet the repre- sentatives in nearly all the different spaces are here with the glad hand to welcome whoever may come. Some who thought their lines were all sold up last week have, upon going over and checking up, found they can take care of some more business, so the market will go “merrily on” to the end of this week, but it is a safe bet that unless they want to just play lazy for the remainder of this year it will be absolutely necessary for many of the fellows to find some other employment until the opening of the January market. “Little’ Dick Warner, the salt sales- man, is spending the heated term at Pentwater with his family. They are located at Verbeck’s Tavern. Richard Warner, Sr., will round out fifty years’ continuous service as a traveling salesman July 19 and pro- poses to celebrate the event in a be- coming manner. Mr. Warner has al- ways been as faithful as a clock and enjoys the love and respect of every- one who knows him. L. E. Stranahan. ————_.2—e————_ A Sympathetic Collector. “Carelessness is the most frequent cause for delay in paying bills, I be- lieve,’ says a retail merchant. “In making collections, therefore, I sym- pathize with my debtor, instead of at- tacking him. This is the kind of let- ter I find especially effective with professional men: Dear Mr. Barton: One day early last month the postman left me a lit- tle bundle of “isinglass-front” envel- ops—the regular monthly statements. It chanced to be a busy Monday morning, and I didn’t have time to make out checks, so I tucked the en- velops into a pigeonhole of my desk for future reference. Well, sir, do you know I forget all about those statements until I happened to run across. them this morning in rummag- ing around my desk. And here it is the first of the month again! “Strange I should do a trick like that,’ said I to myself. And then I got to thinking about the incident. “Maybe it’s not so strange, after all,” I added. “T’ll just bet there are a whole lot of men afflicted with pigeonholes and bad memories.” I guess maybe you, too, are suffer- ing from the malady, Mr. Barton. Or perhaps yours is the “coat-pocket-file” disease (that’s another of my pet vices). Anyway, probably you’ve mis- placed our statement, for we don’t seem to have any record of receiving your check for $3.50, covering a bal- ance which we have on our books against you. Won’t you please let us have a remittance this morning, so we can close out the item? Thank you. Maxwell Droke. —_——_-.-2o——_——_ Employment Tests. Here are ten tests to apply to any new worker who asks for a position: 1. Willingness to work. 2. Knowledge of work. 3. Quickness. 4. Loyalty. 5. Initiative. 6. Courtesy. 7. Sobriety. 8. Ambition. 9. Ability to serve. 10. Steadiness. a a sn ain a pe nisin MICHIGAN TRADESMAN Detroit Merchants Organize a Retail Bureau. Detroit, July 8—Fifty down-town stores have signed application blanks and signified their intention of be- coming members of the recently or- ganized Retail Merchants’ Bureau of the Board of Commerce and of co- operating in every way possible to make the Bureau a success. As yet no active membership campaign has been instituted by the Bureau. Ap- plications are being received every day from firms that desire to become associated with an organization of this kind. Z. Himelhoch, of Himelhoch Bros.., chairman of the Membership Com- mittee, says: “Applications for mem- bership in our retail organization are being received much faster than we anticipated. We have not as yet work- ed out a definite membership drive. The firms that have so far joined the bureau have done so because they realize the great advantage of becom- ing affiliated with a retailers’ organ- ization and know the immense amount of good that can be accomplished by such an organization. A little later in the summer we are planning to start a regular member- ship campaign. During the drive we will have a banquet in the auditorium of the Board of Commerce. We will have good entertainment and a speak- er of National reputation who will be able to give an interesting as well as instructive talk on the present-day problems which confront the retailer. This banquet will be open to all re- tailers whether or not they are mem- bers of the Retail Merchants’ bureau. “We will, at first, confine our ac- tivities to the down-town firms and will endeavor to have a 100 per cent. representation of these firms in our Bureau. The interest and enthusiasm now being shown by the down-town firms in the new retailers association would indicate that this will be an accomplished fact before very long. The following are some of the pro- posed activities of the Retail Mer- chants’ Bureau: 1. To co-operate in all matters tending to promote the retail trade of the city and general welfare of the community. 2. To take all necessary measures to offset and discourage improper forms of competition. 3. Control of charity and advertis- ing solicitations. 4. To devise methods of attracting the trade of those sections that are reached by interurban cars. 5. To guard against detrimental legislation. 6. To promote strictly American methods in the conduct of business. 7. Patriotic activities. 8. Regulations and agreements on Christmas shopping. 9. Tax regulations. 10. Protective service against shop- lifting. 11. Control of transient and ‘tiner- ant vendors. 12. Shop early campaign. 2 Late News From the Celery City. Kalamazoo, July 8—Hale Whisler has opened a grocery store at 922 Portage street in the building former- ly occupied by Julia Hogan. The finishing touches are being put on the four new Standard Oil Co.’s filling stations and are rapidly nearing completion. Arthur Van Bochove has completed alterations on the building at 814 South West and now has a fully equipped service station for the con- venience of the motoring public. John Rozankovich, who formerly conducted a grocery and meat market on Fourth street, has returned home from Northern Russia, where he has been stationed with a part of the 8th Division Infantry forces. A very sad accident occurred near the home of grocer Dan J. Beadle, when his son accidently: discharged a gun which he was cleaning, the bullet striking a neighbor lad by the name of Ritter in the back of the head, death resulting soon after. Both fam- iiies have the sympathy of the entire community, as the accident was of such peculiar circumstance, the Ritter boy having been riding past the Bea- dle home on his bicycle as the gun was discharged. Fire which broke out in the stables at the race track last week destroyed a large part of the horse barns and also caused the loss of a horse which was here preparing to enter in the Grand Circuit Races which are to be held here the week of July 14. Greetings are in order this week to all the returning grocery salesmen of Michigan and many are the tales of the fishing excursions and motor par- ties that the boys are handing out to the trade. All seem glad to get back, however, and once more get into the harness. The writer has often wondered how Editor Stowe could find time to pre- pare such long editorials and by a singular coincidence this vacation, we had adjoining rooms at the hotel in Ludington and folks, as sure as I breathe, that man Stowe writes the stuff up in the day time and then reads it over out loud to himself at night. I tell you what, it is a great life to be an editor. Frank A. Saville. > Bottom Facts From Booming Boyne City. Boyne City, July 8—The city began the construction of the new bridge on Park street last week. The bridge will be concrete with steel reinforce- ment, after a design by the State Highway Commission, and will be one more addition to Boyne City’s public improvements which will be worth while. We are still hoping for the rebuilding of the East street bridge this season, although the sea- son is going fast and nothing has yet materialized. It is an important link in the Boyne Falls-Charlevoix State road. The Conrad Iron Works (F. C. Al- trock) is beginning an extensive ad- dition to its plant. The capacity of the casting floor will be doubled and up-to-date brass furnaces installed. This improvement is made to take care of the requirements of the Trac- tion Engine Co.’s motor construction and will be a valuable addition to our industries. Boyne citizens were in a state of mind, so to speak. The glorious Fourth was the occasion of a grand celebration at Petoskey. Of course, everybody with a fliver was going, but the day before the Fourth Boyne City went dry—of gas—not a drop could be had. Our neighboring towns were canvassed. Nothing doing. But late Thursday night, the Northern Auto Co. managed to get a truck load in and a catastrophe was averted. Tuttle & Hall have just completed a fine job of painting on the Wol- verine Hotel. The building was given a complete new coat, which, together with the improvement to the grounds, make a very fine appearance for “the best hotel north of Grand Rapids.” The Michigan Transit Co. began regular weekly service from Chicago last week. The steamer Kansas came in on her regular trip to the Soo with a very good consignment of goods for Boyne Citv people. With railroad service as slow and uncertain as it is, this inlet for freight is appreciated by our business men. Maxy. ——— o-oo A Correction. Redd—The doctor said he’d have me on my feet in a fortnight. Greene—And did he? Sure. I’ve had to sell my automo- bile—Yonkers Statesman. —_——2-2-—__ If you really must worry, see that you pick out something worth while to worry about. ARNEL RAI Ea ERE RNG LET UN A Girl Has Failed— If the other members of the family have to watch her moods in order to avoid an explosion of temper or a scene. If she dresses beyond her means and allows her mother to go out look- ing like a pauper. If she expects everybody in the home to contribute to her pleasure and happiness, instead of doing her part to make home the happiest spot on earth, If she sulks about the house and is disagreeable all day or evening be- cause she has been crossed by some one, or could not have her own way. If the whole household is governed by her whims as to its amusements, its summer vacation, the guests who shall be entertained, or what the rest of the family shall do on every occa- sion, If the family is not able to keep a maid, and she lets her mother clean floors, wash dishes, scrub, and do all the hard work for fear of coarsening her hands, or because she is selfish and lazy. When she makes acquaintances among her richer friends, and is ashamed to-take her mother to call on them, or to invite them to her home. When she tries to keep up false appearances by running in debt for clothes, millinery, jewelry, or flowers. When she thinks it beneath her to work, and is ashamed to let her snob- bish friends know that she is obliged to earn a living. When she absolutely refuses to work and do her part to help sup- port the family because she thinks it would lower her in the estimation of those friends. When she contradicts her father and mother, and is imperious with her brothers and sisters, and with the ser- vants, whom she considers inferior beings. When she despises and holds her- self aloof from all who are beneath her in the social scale, and fawns upon all who are above her. —__>--> Table For Figuring Profits. To earn 10 per cent. on selling price, add 11 per cent. to cost. To earn 15 per cent. on selling price, add 18 per cent. to cost. To earn 20 per cent. on price, add 25 per cent. to (cost. To earn 25 per cent. on selling price, add 33%4 per cent. to cost. To earn 30 per cent. on selling price, add 43 per cent. to cost. To earn 33% per cent. on selling price, add 50 per cent. to cost, To earn 35 per cent. on selling price, add 54 per cent. to cost. To earn 40 per cent. on selling price, add 66% per cent. to cost. To earn 45 per cent. on selling price, add 82 per cent. to cost. To earn 50 per cent. on selling price, add 100 per cent. to cost. —_.2——_—_ Hard to Please. “What is your dog’s name?” “I don’t. know yet,” replied the patient man. “I am still experiment- ing. I have tried nearly all the dog names I can think of and he doesn’t answer to any of them. selling 26 MICHIGAN TRADESMAN oN ~N C Se eK Wn ” ‘¢ Oren 3s ie wal ‘G ah) DRUGS “” DRUGGISTS SUNDRIES o 7 wv) yp Siciailll INS 7 . rs MeN Michigan Board of Pharmacy. President—Leonard A. Seltzer, Detroit. Secretary—Edwin T. Boden, Bay City. Treasurer—George F. Snyder, Detroit. Other Members—Herbert H. Hoffman, Sandusky; Charles S. Koon, Muskegon. Examination Sessions—Detroit, June 17, 18 and 19. Can the Retail Druggist Continue As Manufacturer? In many ways Washington occu- pies the most unique position of any city in the United States. In 1878 Congress in its wisdom voted us out of a vote, and we therefore have no suffrage. 1 will not discuss the rea- sons here. In a measure we are wards of the Government; Congress adopts a paternal attitude toward us, and passes all laws governing Wash- ington and the District of Columbia Many who live and conduct business here feel that we are the “most” gov- erned and best regulated city in the world. You are familiar with the great National movement culminating in the passage of the Food and Drugs Act in 1906, giving three departments of the Government supervisory pow- er over food and drugs. The Depart- ment of Agriculture with its corps of brilliant chemists assuming the duty of inspection, testing for purity or impurity, with the power to en- force the law, reaches out with its strong and impartial arm to every nook and corner of the country. You of the States no doubt have personally had experience with this legislation in one way or another, and profited by it. We know we have in the District of Columbia, because we have been up against double-bar- reled inspection from 1906 to this minute. Many of the practices of the past are now the exceptions and the exercise and enforcement of this beneficent law has resulted in strik- ing changes, advantageous to the public and the retail druggist alike. If you of the States have not been forcibly impressed’ with its operation you will, sooner or later, come to recognize its virtue. Immediately accessible to the De- partment of Agriculture, the District of Columbia undoubtedly provided a fertile field for testing this much- needed law, with the result that changes were recommended and made with regard to the compounding of many of the so-called simple and semi-complex preparations, and their accuracy insisted upon under penalty of the law. I want to say before pro- ceeding further, that the deductions herein presented are drawn, not only from my own personal observation, but also from the experiences of others who have had occasion to know the extent of the laws’ opera- tion under executive authority. lf the painstaking proprietor who has successfully conducted a_ well- regulated drug store for ten or fifteen years could give his time to making his own preparations, there is little doubt in the writer’s mind that his store would not be a favorite place for Dr. Kehler’s inspectors, for col- lecting samples prepared for human ailments. In the retail store doing a daily business of $100.00 or over the proprietor is bound to pass on much of the detail, and usually the manu- facturing of simple preparations, to clerks, in many instances irrespon- sible clerks—men who will always remain in that capacity because of the lack of ambition and energy to seek a higher level in the profession. The druggist of the District of Columbia is very nearly the average druggist, or was up to 1906. Since that day, many vicissitudes have come his way. Members have received ci- tation from the Department of Agri- culture to show cause why their prep- arations differed from the formulas of the U.S. P. and N. F. For example:, If in 100 different stores as many individual clerks, of varying degrees of ability, make an equal quantity of the same preparation under condi- tions peculiar to their locality, it is quite certain that some of the prod- ucts will vary materially from the proper standard even assuming that their supplies are derived from one and the same source and are in them- selves of proper quality. That this variation is likely to be in excess of 20 per cent. on one or the other side of the correct strength in a relatively large number. of instances reference to collections and analysis of samples of simple and complex products has demonstrated over and over again, not only in the District of Columbia, but elsewhere. It is futile to say that another clerk or the proprietor should assay or test qualitatively and quantitatively each preparation made, although obviously this could readily be economically done for the entire 100 pints or gal- lons if made in one operation, at one time, and by one operator. I do not mean to imply that assaying or other- wise standardizing is not advisable. On the contrary, no one is more de- sirous of dispensing a standardized preparation than the pharmacist, but can he do it under the conditions found in the average store and make and standardize them on the prem- ises? Practically, he can not. How many pharmacists have the necessary facilities and technique to standardize the assayable tinctures of the Pharmacopoeia? Even experts arrive at materially different results with many of the processes, and com- mercially well-known makes of many of them are physiologically as well as chemically tested before marketing —an improvement, even if super- pharmacopoeial. Again, under stress of war condi- tions, the reduced amount of avail- able competent labor in retail stores tends to eliminate any work that can be as well or better done on the large scale. Even in normal times it is easily demonstrable that the waste of time, energy and material in pre- paring 100 gallons of such a useless preparation as tincture of arnica by 100 different clerks in as many sep- arate establishments makes it an economically unsound procedure when compared with making the 100 gallons at one time and at one place. At current prices for arnica flowers and alcohol, the futility of it is obvi- ous. Who now makes his own tinc- ture of nux vomica—even under the procedure of the two previous edi- tions of the U. S. P.? Was not the maker of the powdered extract the real manufacturer? Can you beat a machine for making pills or seidlitz powders? The theory of standardization is fast becoming a necessary commer- cial practice—necessary because it makes for economy and _ efficiency. Nowhere is the value of co-ordination more clearly shown than in the con- * July 9, 1919 duct of the present war. Not only has the Government standardized American products wherever possible, but in some striking instances the standardization has been extended to conform to the requirements of the Allies as well, making the use of one device and parts of devices inter- changeable. By this method the highest efficiency in the conduct of the war has been obtained. Prior to the war, many large busi- ness establishments, maintaining re- tail stores throughout the country, had already begun standardizing their preparations with resulting economy and accuracy and _ shipping these preparations from one central pro- ducing plant to all their distributing points, so that the quality of a given Chocolates Package Goods of Paramount Quality and Artistic Design The 1919 Holiday Season second. twentieth of August. up to Xmas. We have made our usual arrangements to care for the Holiday wants of our customers. retail druggist should get the largest proportion of the Holiday business throughout this state. We have the merchandise and we should be de- lighted to have you inspect it. In the Soo from July seventh to July twenty- In Saginaw from the last of July to the In Grand Rapids from September first right Buy, Buy Enough, and Buy Early Hazeltine & Perkins Drug Co. Grand Rapids, The Michigan pape aN AMERIPLAN HERP HEP ReneS, REE Eee ee ee eee ee eee eee ee ee dices ReneS, July 9, 1919 product would be almost identical, whether purchased in New York or San Francisco, Chicago or New Or- leans. Thus not only was economy effected but time, labor and the pos- sibility of wide variation in the qual- ity of preparations with attending local, penalty. were avoided, state or federal From most of those experiences present will doubtless the desirability of encouraging the responsible manufacturers in the movement they undertaken—a movement which relieves the individ- ual druggist of responsibility for ac- curacy and at the same time assures a uniform and standard product to the public. Just how far such a move- ment will succeed depends largely upon the retail druggist. If his time can be more profitably devoted to the local manufacture of such prepara- tions, undoubtedly he will continue as at present, but it is my opinion that no busy man can afford to devote his time to their manufacture or super- vise and assay compounds prepared by his clerks, in order to be assured of accurately prepared products in conformity with the law. The logical alternative seems to be the encour- agement of the large and responsible past recog- nize have manufacturers who are properly equipped to produce standard and uniform preparations with infinitely less expense in comparison with the facilities of the retail druggist, the time invested and the small profit ac- cruing from his labors in this field. Frank T. Stone. MICHIGAN TRADESMAN WHOLESALE DRUG PRICE CURRENT Chloroform Now Administered by Tube. A new method of chloroform, administering brought out in France by Dr. is described in the Scien- tific American. The doctor no longer applies the drug by the usual com- press or mask placed over the mouth, but introduces the chloroform vapor directly into the lungs through a tube running into the windpipe. The tube method has already been employed in several hundred cases, and with great Besides being very useful for operations to be performed on the head and neck, it is of great interest because it never produces nausea. Guisez, SUCCESS. The effects of the new method will serve to explain the reasons why chloroform operations always pro- duced nausea when operating by the former method, for it appears evident that the nausea was caused by a part of the chloroform vapors being ab- sorbed by the oesophagus and the stomach. A Three-In-One Flavor is Mapleine It imparts the ‘‘mapley’’ taste folks are so fond of to desserts and sweet dishes. It makes a delicious syrup. It’s a tempting savor in gravies, soups, sauces, meats a d vegeta- bles. | Your stock is not complete with- out Mapleine. Order of your job- ber or Louis Hilfer Co., 1205 Peo- ples Life Bldg., Chicago, Ill. Crescent Mfg Co. (M-408) Seattle, Wash. Handled by All Jobbers DUTCH MASTERS CIGARS Made in a Model Factory Enjoyed by Discriminating Smokers G. J. JOHNSON CIGAR CO., Makers GRAND RAP DS Sold by All Dealers Priccs quoted are nominal, based on market the day o1 issue. Acids Boric (Powd.) .. 18@ 25 Boric (Xtal) .. ..18@ 25 COPHOHG oa. secs ve 28@ 27 CRUPIG cavceices 1 15@1 25 Muriatic 0.25... 3%@ 5 WIRENG snc cccceis 10@ 18 OMB cei pedsecs 35@ 40 Sulphuric ........ 34@ 5 "TAPtAQIG: .cncces 1 12@1 20 Ammonia Water, 26 deg. .. 10@ 20 Water, 18 deg. .. 9%@ 18 Water, 14 deg. sta ly Carbonate ....... 19@ 26 Chioride (Gran.) 17%@ 25 Balsams Copaiba. ..i:... 1 20@1 40 Kir (Canada) 1 (bqm2 ou Fir (Oregon) 50@ 76 POvH ccecccccese 4 75@5 00 POM vcs te kia 2 vuws zo Barks Cassia (ordinary) 40@ 45 Cassia (Saigon) 90@1 00 Sassatras (pow. 55c) @ 50 dboap Cut (powd.) BOG are cic cence 29@ 35 Berries CHBOD 205 See Ses 1 75@1 50 WIBB oS ck. esa e @1 25 Juniper ...6... 12%@ 20 Prickley Ash .. @ 30 Extracts Licorice... f.5.4es 0o@ 66 Licorice powd. 1 26@1 60 Fiowers ALMICR oceans 20@1 25 Chamomile (Gcr.) dw UU Chamomile Rom. 1 00@1 20 Gums Acacia, Ist ...... 65@ 70 Acacia, 2nd ..... - 55@ 60 Acacia, Sorts .... 353@ 40 Acacia, powdered 45@ 60 Alves (Barb. Pow) 30@ 40 Aioes (Cape Pow.) 30@ 35 Aloes (Soc Pow) 1 40@1 50 Asaioetida ....... @6 50 POW. cine ae @7 50 Camphor ...... 3 25W3 30 CHIBIBG Seeds ass xe @2 15 Guaiac, powdered @2 26 HINO vis cad s kes Kino, powdered .. @1 00 Myrrh ....seeeees @1 40 Myrrh, Pow. .... @1 60 Opium § ..... - 15 00@15 50 Opium, powd. 16 50@17 00 Opium, gran, 20 00@20 50 Shellac 1 15@1 25 Shellac, Bleached : 20@1 30 ‘Lragacanth .... 4 25@4 50 Tragacanth Sona oi 00 Turpentine ...... 15@ 25 Insecticides Arsenic: ....... 13%@ 20 Blue Vitriol, bbl. @09% Blue Vitriol, less 10% tah Bordeaux Mix Drv 20@ Helievore, White powdered ...... 46 Insect Powder .. 45@ 170 Lead, Arsenate Po 32@ 4% Lime and Sulphur Solution, gal. 20@ 25 Paris Green ..... 46@ 52 ice Cream Piper lce Cream Co., Kalamazvo Bulk, Vanilla ........ 100 Bulk, Chocolate ...... 1 10 Bulk, Caramel ....... - 110 Bulk, Grape-Nut ..... 1106 Bulk, Strawberry .... 20 Bulk, Tutti Fruiti .. 1 20 trick, Vanilla ...... -. 1 20 Brick, Chocolate .... 1 60 Brick, Caramel ...... 1 60 Brick, Strawberry .... 1 60 Rrick, Tutti Fruiti .. 1 60 Brick any combination 1 60 Leaves BUCH cc ccccecene @3 00 Buchu, powdered @3 25 Sage, bulk ...... 7@ 70 Sage, %4 loose - 2@ Sage, powdered .. 55@ 60 Senna, Alex .... 1 40@1 50 senna, Tinn. .... 30 35 Senna, Tinn. pow. 35 40 25@ Uva Ursi Oils ——— Bitter, Mons Bitter, artificial sone Sweet, Agen ‘Sweet, imitation ..... Amber, crude .. Amber, rectified AMIN 2 cis cen Bergamont .... Cajeput Cedar Leaf .... Citronella Cloves ......... 8 00@8 25 Cocoanut Cod Liver ...... Croton eeeeeceee 40@_ 50 5 60@5 75 2 00@2 25 Cotton Seed . 2 456@2 60 MWigGrOn 2.66 s< 10 50@10 76 CBO. ccacss ll BVG@ILL io RASOPOR. ck sees 7 50@7 75 Kucalyptus .... 1 26@1 36 Hemlock, pure 2 00@2 26 Juniper Berries 16 one 25 Juniper Wood .. 3 00@3 25 Lard, S ..-. 1 80@2 00 Laird, No. 1 50@1 70 Lavender, ‘ian 9 00@9 25 Lavender, Gar’n 1 50@1 75 LQMON ... B3q@ 465 Carmine: 2.5.5, 6 50@7 00 Cassia Buds ..... 5b0@ 60 CIOVGN sivciccess 57@ _ 65 Chalk Prepared ..12@ 15 Chaik Precipitated 12@ 15 Chioroform ...... 45@ 655 Chloral Hydrate 1 70@2 10 Cocaine . 2... 12 > 85 Cocoa Butter ..... 65@ 7 Corks, Lst, less 50% Copperas, bbls. .... @ 2% Copperas, less .. s4@ 8 Copperas, powd. 44g 10 Corrosive Sublm 2 oo2 10 Cream Tartar .... 68@ 75 Cuttiebuone ..... yow 1 00 Dextrine § <....-.. 8%@ 15 Dovers Powder 5 io@6 Uv Emery, All Nos. l@ 15 merry, Powdered 8@ 10 Epsom Salts, bbls. @ 3% Epsom Salts, less 4@ be ree oc. wees ceva ces @4 Ergot, powdered = 30 Fiake While ... b@ zu Formaldehyde, Ib. i. 30 GO@IMALING §...5<1 75@1 90 Glassware, full waa 58% Glassware, less 50% Glauber Salts, bbl. @ 2% Glauber Salts less 34%@ _ = 8 Glue, Bruwn ...... ow se Glue, Brown Grd. 20@ 30 Glue, White . 80@ 285 Glue, White Grd. 30@ 38h G@iveering: ..i5 cc. 24@ 40 MIQUE ck vceeecaxs 65@ 80 NOGUIO occ ccciscc 5 bu@S Yu lodoform ...... 6 59@6 74 Lead, Acetate ... 25@ 3 Lycopodium .... 1 75@2 00 DURES cc cceceins so yu Mace. powdered 9801 00 Menthol ..... 9 00@9 25 Morphine ‘14 30@15 00 Nux Vomica ..... 380 Nux Vomica, pow. 28 85 Pepper black pow. 53 65 Pepper, white ..... @ 60 Pitch, Burgundy @ Quseeie sc wc cece 12@ 15 GQhitine 2.4... 09@1 59 Rochelle Salts 55@ 60 Saccharine ...... @ 45 Sate Pater ...... 22@ 30 Seidlitz Mixture... 43@ 60 Soap, green ...... as 30 Soap mott castile 22% 25 Soap, white castile CHRO cece cicecucs 00 Soap, white castile less, per bar..... - @2 6 Soda Ash ....... 4%@ 10 Soda Bicarbonate 3%@ 10 Soda, Sal: ....... 24@ 5 Spirits Camphor .. @2 00 Sulphur, roll .... 4%@ 10 Sulphur, Subl. .. 4%@ 10 Tamarinds ....... 25@ 30 Tartar Emetic 1 03@1 10 Turpentine, Ven. 50@6 00 Vanilla Ex. pure 1 50@2 00 Witch Hazel .. 1 35@1 75 Zinc Sulphate .... 10@ 16 28 MICHIGAN TRADESMAN July 9, 1919 . COCOANUT Chocolates Pails Floats GROCERY PRICE CU RRENT 5 Ib. Dunham 44 Assorted Choc. ..... - 82 No. 1%, per gross .. 1 50 ene . ee Ef ik case. ee 43 Auabeon Caramels ..-- 2 No. 2. per grout .... 2:78 These quotations are carefully corrected weekly. within six hours of mailing. i; & 14s, 15 Ib. case 43 Champion ..........-- 28 =—SNo. 2%, per gross .... 2 25 and are intended to be correct at time of going te press. Prices. however, are liable to change at any time. and country merchants will have their erders filled at market prices at date of purchase. ADVANCED DECLINED Cheese Tapioca Milk Canary Seed Rolled Oats Some Soaps Peanut Butter AMMONIA Beans—Canned CHOCOLATE : ere Brand Red Kidney .... 1 35@1 45 Walter Baker & Co. 12 oz. 16c, 2 doz. box 2 80 String ......... 135@2 70 Premium .............. 87 16 oe: Sic, 1 dow box 1°98 War 4.5056 ess ; & Obs 70 CMPmBee os cos occ shanks 34 32 0z., 40c, 1 doz. box 2 85 Lima .......... 1 20@2 35 Walter M. Lowney Co. OE civics gueeous 95@1 25 Premium, %8 .....eeeve AXLE GREASE Premium, ¥%8 ....cceee - 38 ; co : Clam Bouillon Mica, 25 lb. pail .... 1 60 Burnham’s 7 02. ..... ‘ oe an Corn -eter Dornbos Bran BAKED BEANS Country Gentleman .. 175 Dornbos Single Bndr. 48 00 Campbell, No. 2 Le Mins ..2: Se - 200 Dornbos Perfecto .. os Daggett, No. 2 ...... 1 26 Van Tem, BC .ccsse Fremont, No. 2 ..... - 1 45 Hominy Van Dam, 6¢ ....... “2 30 Van Camp -...3 204s 1356.4 =«©~Van Dam. fe ..... . 50 00 BAKED GOODS Jackson 120 Van Dam, l0c ...... 70 00 Loose-Wiies Brands : K Crackers ...... Low goda Crackers - it % 3b. National Grocer Co. Brands L. W. Butter Crackers 17 % Ib. ....- — Cigars, Graham Crackers ..... SR 9 1D ceccccccssescsce GID, | BOM sesneress see 50 Big Hni Bar .......--- 18 Antonella Cigars, 100 L. W. Ginger Snaps .... 17 Mackerel FOIL .eccceeseececs 50 Honey Girl Plain ...... 23 Mustard, 1 lb, ....... 1 80 Antonelia Cigars, 25 Honey Girl Iced ...... 24 Mustard, 2 lb. . 230 TAR b,c ts soa 5) 50 Coconut Taffy ........ 27 Soused, 1% lb. .... 160 EI Rajah, Diplomat- Vanilla Wafer ......... 85 Soused, 2 ib, ........ 2 18 : icas, 100s costs 3 00 Subject to quantity dis- El — corona, 50 count. Mushrooms | — _ POF 100 ...eceees 75 BLUING Jennings’ Condensed Pearl Bluing Smail, 3 doz. box .... 2 55 Large, 2 doz. box .... 2 70 BREAKFAST FOODS Cracked Wheat, 24-2 4 60 Cream of Wheat .... 7 50 Pilisbury’s Best Cer'l 2 60 Quaker Puffed Rice.. 4 30 Quaker Puffed Wheat 4 Quaker Brkfst Biscuit 1 Quaker Corn Flakes .. 2 90 Kaiston Purina ...... 4 Ralston Branzos ...... 2 20 Ralston Food, large .. 3 Kaiston Food, small .. 2 Saxon Wheat Food . 4 80 Shred Wheat Biscuit 4 Vriscuit, 18 .....++206- 2 Kellogg’s Brands Toasted Corn Flakes 4 20 Toasted Corn Flakes individuai senanecce 2 00 Krumbles ........ sues OO Krumbies, Indv. 2 00 Biscuit ........- « 3 00 Drinket ......- . 2 0 Peanut Butter . 3 66 BON .cocsccscsssscces S SO BROOMS Fancy Parlor, 25 Ib. 9 00 Parlor, 5 String, 25 lb. 8 75 Standard Parlor, 23 Ib. 8 50 Common, 23 Ib. ...... 5 25 Special, 23 lb. ...... 5 50 Warehouse, 23 lb. .. 10 00 BRUSHES Scrub Solid Back, 8 in. .... 1 50 Solid Back, 11 in. ... 1 75 Pointed Ends ........ 1 25 Stove Me 8 oo aces cecee ee Ro, 8 ok cc iscecenssss 2 Shoe MS A 5 cei cess sessese ae Ma: SB . c ic iccocccess 2 oe BR gos iseeecsbescces = OU BUTTER COLOR Dandelion, 25c size .. 2 00 CANDLES Paraffine, 6S .......... 17 Paraffine, 12s ..... .. 17 Wicking .....--sseeeee. 40 CANNED GOODS Apples 8 lb. Standards .... @1 60 No. 40: o.5 565 see ss es @6 20 Blackberries le eee worsesesesese 2 oe Standard No. 10 .... 14 00 Beans—Baked Brown Beauty No. 2 1 35 Campbell, No. 2 .... 1 50 Fremont, No. 2 ...... 1 45 Van Camp, % Ib. .... 75 an Camp, 1 Ib. .... 1 25 Van Camp, 1% Ib. .... 1 60 Van Camp, 2 Ib. .... 1 8 Buttons, 1s, per case 1 25 Piums California, No, 3 .. 2 40 Pears in Syrup Michigan ........-++. 1 75 California Peas Marrowfat ..... Early June .... 1 45@i 90 Early June siftd 1 80@2 25 Peaches California, No. 2% .. 4 0 California, No. 1 .... 2 40 Pie, gallons ... 7 50@9 50 Pineapple Grated, No. 2 ......+- 3 00 Sliced No. 2 Extra .. 4 00 Pumpkin Van Camp, No. 3 .... 1 35 Van Camp, No. 10 .. 4 50 Lake Shore, No. 3 ... 1 35 Vesper, No. 10 ...... 3 90 Salmon B . bo DS BS & Oo ~ a Sardines Domestic, 48 ..- Domestic, 4s .. Domestic, %S . Calitornia Soused .... 2 25 California Mustard .. oa California Tomato .. 25 Sauerkraut Hackmuth, No. 3 .... 1 40 Shrimps Dunbar, 1s doz. ..... . 1 8 Dunbar, 1%s doz. .... 3 40 Strawberries Standard ...cs-eeeseee Fancy .cccccccecceces Tomatoes No: 2 .sy.s005> 1 35@1 60 No. 3 jones 2 00@2 35 MG. 10) 6s. occccos css : 0 CATSUP Snider’s, 8 OZ. ...... 1 80 Snider’s, 16 0Z. ...... 2 85 Nedro, 10% oz. ..... - 140 CHEESE BIG | oi csws esses sees 36 Wisconsin Flats’ ssaae 37 Loonehorn: «2.6.2. s.55556 37 Michigan Full Cream .. 37 CHEWING GUM Adams Black Jack .... 70 Beeman’s Pepsin ...... 70 Beechnut .......--.e00. 75 Doublemint ....,........ 70 Flag Spruce ...... soos. 30 Juicy Fruit .......... - 0 Spearmint, Wrigleys -. 70 Yucatan ....cecssvee dae it GAMIO oo vc caccedeccevesns 40 100 El bawh, Epicure, 50 per 1000 -74 00 El Rajah, Epicure, 25, per 1 cc. OO El Rajah, Ark, 60, mer 100 2 vscsacace 7 30 El Rajah, President, 50, per 100 ........ 10 00 Gdin, Monarch, 50, wood, per 100 .... 5 00 Odin, Monarch, 25 tin 6 00 Mungo Park, 2500 lots 67 20 Mungo Park, 1000 lots 68 87 Mungo Park, 500 — 70 56 Mungo Park, less BOO <5. csesss ee "73 00 Mungo Park, 25 wood 73 00 Johnson Cigar Co. Brands. Dutch Masters Snyd 105 00 Dutch Masters Club 90 00 Dutch Masters Bang 90 00 Dutch Masters Inv’le 90 00 Dutch Masters Pan Dutch Masters Spec 70 00 El Portana ........ . 47 00 Gee Jay 4 Dutch Masters Six .. Little Dutch Masters 36 50 Ss. C. W. (new size) Dutch Masters Seconds (mew size) ...... a Worden Grocer Co. Brands First National ..... 35 00 Worden’s Hand Made 37 bv Partello ..ccccccccee . 00 Qualex ....cseaeses 8 00 Hemeter Champion 43 00 Court Royal ....... 50 00 Boston Straight .... 45 00 Trans Michigan .... 45 00 Kuppenheimer, No. 2 46 00 Royal Major ........ 48 00 La Valla Rosa Kids 48 00 - Valla Rosa Blunt 72 00 Te oc iccee cass pe Valla Grande ...... 49 00 CLOTHES LINE Hemp, 50 ft. ........ 2 Ov Twisted Cotton, ‘50 ft. 3 25 Twisted Cotton, 60 ft. 3 90 Braided, 50 ft. ...... : 75 Braided, 80 ft. ...... 25 Sash Cord ..... 2 75@4 00 COCOA Baker’sS ..ccccsecces soe ee Bunte, 10c size ........ 88 Bunte, % Ib. ........ 2 20 Bunte, 1 Wb. secre. - 400 Cleveland ....... essce ee Colonial, %48 ......-... 35 a WS 00. > EPPS 2. ccceces ped akouae 42 Hersheys, %s as Hershey’s %S ......+.. 35 Huyler ..cccccccccccoce 86 Lowney, YS eecceeecee 38 Lowney, _ Jecbaseete RE Lowney, iascatsk: 10 East India .... Tapioca Pearl, 100 lb. sacks .... 12 Minute, Substitute, 8 O€., 8 GOS. 566.0% 3 55 FISHING TACKLE Cotton Lines 16 feet .....5: 1:46 15 feet ...... 1 70 AD FORE occ es 1 85 1p feet ..<..:.. 2 16 , 15 feet ...... 2 45 No. No. No. No. Z ° Pm oo bo Linen Lines Small, per 100 yards 6 65 Medium, per 100 yards 7 25 Large, per 100 yards 9 00 sggen day > i Size 1-12, per 1,000 .... 84 Size 1-0, per 1,000 .... 96 Size 2-0, per 1,000 1 15 Size. 3- 0, per 1,000 os 2 Oe Size 4-0, per 1,000 .. 1 65 Size 5-0, per 1,000 .. 1 95 Sinkers No. 1, per gross ...... 65 NO. 2, Der SFOBS 2... 72 No. 3, per gross ...... 85 No. 4, per gross .... 110 No. 5, per gross .... 1 45 No. 6, per gross .... 1 85 No. 7, per gross .... 2 30 No. > per gross .... ; per gross .... FLAVORING EXTRACTS Jennings D C Brand Pure Vi Pure Lemon Per Dos. 7 Dram 16 Cent ...... 1 26 2% Ounce 35 Cent .. 2 85 2% Ounce 45 Cent .. 8 10 4 Ounce 66 Cent .... 6 20 8 Ounce 90 Cent .... oc 7 Dram Assorted .... 1% Ounce Assorted .. 3 Fy Moore’s D U Brand Per Doz. 1 oz. Vanilla 15 Cent 1 25 1% oz. Vanilla 25 Cent 2 00 3 oz. Vanilla 35 Cent 3 00 1 oz. Lemon 16 Cent 1 26 1% oz. Lemon 25 Cent 2 00 3 oz. Lemon 35 Cent 38 00 FLOUR AND FEED Valley City Milling Co. lily White ...:....+,48 80 Graham 25 lb. per cwt 5 25 Rowena Bolted Meal, 25 lbs., per cwt. .... 4 90 Golden Granulated Meal, 25 lbs., per cwt. .... 5 25 Rowena Pancake 5 Ib. DOr GW ois. sccccs Rowena Buckwheat Compound ......... Rowena Corn Flour, Watson Higgins Milling oO New Perfection, %s 14 10 Meal Bolted: .cccccccessscse 460 Golden Granulated .. 4 90 Wheat BGG 520s bvsg sews es cose ae WRG. iscssssncsccss 2 Le Oats Michigan Carlots ...... 7 Less than Carlots ..... 78 COPIOUS: ccs cae ccs cues 2 03 Less than carlots .... 2 10 Carlote cc ivesscsss -. 80 32 Less than carlots ... 32 34 Feed Street Car Feed ... 74 00 No. 1 Corn & Oat Fd. 74 - Cracked Corn ...... 77 0 Coarse Corn Meal .. 77 00 FRUIT JARS Mason, % pts., gro. 8 00 Mason, pts., per gro. 8 20 Mason, qts., per gro. 8 60 Mason, % gal. 11 00 Mason, can tops, gro. 2 85 GELATINE Cox’s, 1 doz. large ... 1 60 Cox’s, 1 doz. small .. 1 00 Knox's Sparkling, doz. 2 00 Knox’s Acidu’d doz. ..2 ae Minute, 1 doz. ...... Minute, 3 doz. ...... 3 36 Nelson’s ......sceeeee a Plymouth Rock, Phos. 1 es Plymouth Rock, Plain 1 35 Waukesha ........... 1 @ TE ee 4 manatee eh saneey tii errant sesh sinttntstoai steer maint tg i eae eeeenes éebiyst July 9, 1919 MICHI HIDES AND PELTS GAN TRADESMAN Gren. NM : aes “ea Small SALERATU . 0. eeeeeeres i. Ss Green, No. 2 .... = 5 gallon kegs ....... 5 Soap Powders = Cured, No, 1 eos Half barrels ...... 5 00 Packed 60 Ibs. in box Johnson’s Fine 48 Oolong Cured, No. 2 ........ 33 i Arm and Hammer 3 25 Johnson’s XXX 10 2 575 Formosa, Medium .. 40 WRAPPING PAPER Calfskin, green, No. 1 = , PIPES Wyandotte, 100 %3 .. 3 5 Rub-No-M : 75 Formosa, Choice .. 4 @45 Fibre, Manila, Calfskin. , No. 1,68 Clay, No. 216, gs .. 300 Nine crclock ....... 5 00 Formosa, Fancy 5@50 Fibre, Manila, =, * een green, No. 2 66% Clay, T. D. tint count aes an Lauts Sa oak. Cigngece 4 25 :] 65076 Not Fibre colored Calfskin, uscd a a ca Cob, 3 doz. in box oa Granulated. Pega 1 95 =~ Leet 106" wae. oe og English Breakfast Botenerr Manila .... i Pie BEE coisa $ranulated 100 Ibs. cs ueen Anne, 60 pkg: ongou, Medium RE Horse, Nu. 2 .....-+5 10 00 No. PLAYING CARDS Granulated, 368 pikes. of Oe eee oe Seeman ued -. BO Parchmt we short’ ent 20 P : eee 2S 25 1008 ....... 10 fo et sg60 tort a, oe Ol elts ee ele le Congou, Ex. Fancy ae Bee ee Th solar Rock SODA ce — YEAST CAKE ee tas eetees 00 POTAS 6 Ib. sacks ....... gg BC Pekoe. Metina. Magic, 3 doz. .. 1 ea 50@1 00 Babbitt’s, 2 doz H oF ca arb, Kegs ........ 3% Dr. Pekoe, ‘Choice. on Sunlight, 3 doz. ...... 1 z Prime ..-+.++++- vee @09 eae . foee oe 2 20 SPICES Flowery 0. B. Fancy 58060 oe a ton ia Dea ge ey : NS ) Mie 0s 2 25 XY . s. .. 118 Neo. sesee @O8 Garreied P Ss Whole Spices TWINE east Foam, 1% dos. 8% ee : @o Clear Back ork ALT FISH Allspic ; Cotton, 3 .. 54 00@5 Cc me e, Jamaica .... ; ply cone ... Woel Short Cut Cir. 51 99 56 00 Middies ..... wes eo oo. ee 2 es 2. ee ; risket, Clear oe a 93 Cassia, Canton emp, 6 ply . eee Fleischman, per Unwashed, th ee ie... 55 00@56 00 Tablets. 1 ih 23 Gassia, fo pkg. doz. @30 PLY ...... ee eees 28 per doz. .. nwashed, fine ... @49 Clear Family ....... 48 00 Wood ae ses ae Ginger, African oe @15 whit —- oe Ae Oh er ee eee 19 inger, Cochin yas e Wine, 40 ee a oe ware Wie © ome » A ry Sait H , Penan e ine, 80 me 15 00 dP Balien en cone 00 Standards: bbls ss ae a ro ee oe rain 29 SP oe ee ee 0 whe fed No, & |... 0: rline; No. 26 -..... ee ware ees kegs ee Notiees. ae doz. or — Hoo aS Pickle P é — HOR erces 36 A ee » 10-8 ...... Oaklan . rice Per doz. a” RADISH compere Lard 26 O28 a aoe 105-110 ore Blue oe 7 rice Current i specse cous - = -~: AG advance % KEK oe Penner, eit Sescace Gao Oakland whe ae 25 es Pare a oy 60 Ib. tubs ie ne % 8 Ib. Sat Norway .. 20 00 Pepper, Gavenne eneces ax Packages no charge. ™ AXLE GREAS pure er RA Yo wg yo MAR gale conamee Hono boas oi Baa eats” Om : , . . pails ...advan oned, 10 Ib. boxes .. wick 5 Ib. ce % . boxes .... 29. Pure N ING JELLY GLASSES 5 Ib. pails ...advance 1 Trout Mme eee ro bee eee ose ees 60 8 oz., per doz pails :..advancei N° cl or onaag @20 1, per gross eee) No. i G oves, Zanzibar @b50 No. 2, per gross ...-.. 1 10 | MAPLEINE H Smoked Meats No. . assia, Canton ... @40 No. 3, per gross ...... 1 00 : pe ee ian per doz. 3 00 eases’ ae Ib. 35 @86 No. Paya aal pe igi cl eo 17 . bottles, : , 16-18 Ib. UStard .....ee sere 45 4 ee ee ie cae eee Ib. Hugit Mace, Penang @r00 WOODEN 32 oz. bottles, per ds. 30 0 Ham, dried beef . — bay Ibs. .. 25 00 Seeing as Con aoa. ' ; sets ... O68 We ance, epper, Black ...... Bushels Californi sos 41 @42 Mess, 10 Ibs secesss 18 25 Pepper, White ...... @34 , wide band, nance meat Sed 8 SEES Feber, Ue gi matin ged 2 > oz. ams . . 41, lbs oF aprika, H : w : case for . seceeee 85 O40 N . sone 24 00 , Hungarian ..@60 ood handles hehe catees 439 Botled Hams . No. 1, 50 Ibs. ... Market cress. 2 25 Quaker, 3 doz. ‘case Tere a en take ae Market, single handle 90 aie saad sees « 95 Bacon ........... 89 @52 % bbl Lake Herring Chili ‘goaeer tae ae large andle 90 -» 100 Ibs. Celery Salt, § on. |... go Splint, medium ...... as ooea ea 50 Sa y Salt, 3 oz. ...... ag Splint, small ........ 7 25 oe New Orleans Bologna ....- SEEDS ee ee oo 6 75 25 lb. pails, per dos. ..18 8¢ Fancy Open Kettle TAWOE ooo scccesices 18 ae Mie sue see es 45 Garlic Alt cesses sees 1 35 Butte Choice ne teens caes 5 Frankfort oe 4 Canary. Smyrna es = Pots be ot : $5 was Plates Pee Wal ie pn ee = BO. Ore 3 cs es pies ween 19 LATAWAY ..-.s serene Ki . oe ete ee End eg eerie 46 Veal Ssieeseca ii@it Caen. Metatar ‘1 20 feud beatae ‘111260 6,1 ,250 in crate 55 KI I CHEN Sig ous EC okies Tongue eres ae Heme, pester 55 Marjoram, 1 oz. ...... eo su Pos in crate ..... 65 adcheese .......... 14 Mixed. oa Ee be Thea Be etree. 30 3 Ib., 250 tn — 75 N a Bee ee oa aia 8 KLENZER : MUSTARD * Mustard, white ... a a ee 30 «8 Ib, 260 tn ere onrses 90 %~ Ib. 6 th. box... 30 aes -s+2- 25 00@87 00 a 75 » 2% 0% «10... 90 veee 1 26 Nee , new .. Ane oe ee - NUTS—whole : ee tes 15 STARCH Barrel, 6 a aT mounds, Te Ig’ ; orn arrel, 1 Brazil, large. Washed - % bbls. _ 1 Hanay. Bo. oa ie ae 40 Ibs. .. 11% oe eee ee Re ne Handy Box ives dn 62 [cece baie. oH Clothes Pins ” ores, Gartaicna .. 23 i ppbie vecceecett 906 pixby's Babel Petia 1% kao at barrels 7. 16 “1 Round Head co oe He svsesessroneee BGS aamiers Crown Polish art pkgs. ”.. 400 Cartons,” 20-868, box.. 1 10 ’ Virginia, : , 20-368, box Roasted SNUFF 3 Kingsford ~. £70 poe cesseces Pi Ss Silve pe spaces GE ge 8 ie ee OO ole abe tot Bias Walnuts, alma dist % bbis., ‘0 ibs. oe ; g Roctoping He, 8 for o 64 Argo, 48 1 oe No, . complete oe 50 sans. sou sees , ‘ : . a: Cas @ wseees i Al Shelled Cc. a ee 60 —_ 12 3 Ibs. o -< e, medium, 12 sets 1 i =a ee monds ........-.-+-+ 55 Hogs anne openhagen, 1 Ib. gla . 60, 85 Ibs. oo... 3 15 Paanuts, tpanish ‘ oo per Ib. ....... 00@U - ss 60 Silver Gloss, 16 ao Faucet 10 ib. bo ; eef, round set i Silver Glo 2.111% Cork lined, 3 in. cae de Mem ages 188 Beef, middles, net. ssean saan oe eee ne cok Wet Oe 70 520 Ib. BDL. a aese- 16% 8 Sik a Tee & OE & Compan Muzzy Cork lined, 10 in. ’..... 90 eanuts, Spanish Uncolored O1! merican Family, 1 y 48 ilb. packages sens 200 Ib, bbl. ... Solid D: eomargarine Jap Rose, 5 y, 100 700 16 3lb. packages ...... 9% Mop Sticks 80 can P . Po ivees 16 BF i cases Kirk’s WI 0 cakes .. 4 30 . packages ...... 91, ‘Trojan s an cases, $4 per case St Country Rolls . 008 Pes White wuke G00 Ow tebe 91, Eclipse ia Fagg 1 75 nuts ...... stescns 90 Sa Pole 1 Pek. f pokes ........2. 6%, No. 1 comm on —- x n Meats Acme, 100 s. & Co. No. 2, pet rash hola : OLives Red Crown B Bi cakes .... 6 25 SYRUPS Ideal, 1 75 P Bulk, 1 gal. kegs, gal 1 70 Corned Beef seal Se ieee Biccke 700 ae lao. cotton mop beada 8 16 genie hans gal. kegs, gal. Roas i ee get tang 5 55 See cact eae Bulk, | Bene ro = : - a Beef ....s00-+. 4 35 haa engi Pests 5 00 oe Bartels -.-.1- 050+ a Stuffed, 5 02. si eeee : 36 Veal Loot eo coue 77 20 Oak Leaf ite Fee che 5 40 . No. 1%, ‘eas Pails a Sh 03 fenna : , cakes 6 25 Be cece ak 3 qt. Galvani Pitted “(not stuffed) . Savane dest Sausage ; ‘a facts Nophite. love” 7 Oo oc ho he =e ue Galvanized nae es oa tted M seeccecs ’ s 7 00 ’ 0. 2%, 2 qt. alvanized iets Manzanilia, § oz 3 00 Devil eat ......... 57% Proct doz. ... _ Fibre ed .... 4 25 Lunch, 10 08. .......: 145 & ed Meat ........ 57% Lenox = eer Blue Karo, No. 5, 1 a2 gg UES +e rec ee en eeesees 9 75 bane HE ae sss: 2 German Deviled Ham 3 ee 2-4 Blue Karo, No. cao #9 a woe 3 25 mburg Steak » 6 OZ. ...... 1 ’ Toothp! a Mammoth, 19 aut ons and ‘ eat 10 oz ar = a Red or Dal pe vce cuee cs 470 Ideal picks I ba dis cone a wale ce whe 5 50 orned Beef Hash” - 170 ok. 2 Pie ee a. — Mammoth, 28 3 Cooked Betine ot 70 ae 5 80 sO eases 3° Ge 3 45 ‘Tratie Bel-Car-Mo Brand ea es Pe 5 e , soeees : Cc ? . 9 a 4 . i Olive Chow, 2 doz. cs. Cooked Lunch Tongues 3 35 Swift’s Pride, 100 8 oz 5 85 ea Karo No. 2% 2 dz. 5 30 Mouse, wood, 4 holes .. 60 8 oz.. 2 doz. in case ..3 10 per M08 fuse ee Chili Con C mae oe 55 White Tansey 75 5 5 85 Lope aim ae 5, 1 dz. 5 15 ening wood, 6 holes 7 . : an pails ..... 6 10 Sliced Rac arne ... a Oe se. if asa Wa 16 Mouse, tin, 5 holes .... 65 Bate 4s cases PETROLEUM PRODUCTS Sliced mee medium 3 35 Woot ib hace 6 ca” ; GOZ. cee seceeess : 90 oe _— See 80 fo tt pails, 6 in crate 6 10 of Barrels Sliced Beef, 2% on oe Wool, 100 bars, 6 as at, SPE... ck... ee i ene 20% pees osaerere is eee . ar on . eebeegeege fae Machin Gasoline 28.7 Sliced Beef,’ 5c - 2 ees ™ bare, 8 ox 3 2 Tubs 50 ib. es 20. y M. & = Gasoline 44.2 Sliced Beef, 7 oe 3 00 ‘ No. 1 Wikes.. 100 - thik 3 ec 19% . Naphtha 22 Sliced B --- 8 90 Trad No. 2 Fibre ........ =° sg ubcnes on : 7 eef, ti esm 0. 2 Fib vs+- 19% Capitol n, 3% o an Com Fe .<. Uy Te Cylinder, Lron Sliced Beef, tin, 7 z.225 Black Hawk pany No. 3 Fibre ........ ae 06 a Star bee Back Have goo Rex $2) nauotd tras Esige Galvanized’ 38 M9 Tron Bbls. .....-- RIC Hawk, ten bxs. 3 65 Halford, eh era 3 75 um Galvanized 10 00 Wubis. Black, Iron at Blue oie Soe Oey we 12% — contains 72 ae - Iford, small ...... 2 26 Small Galvanized ... 9 00 Be ens 14.3 settseceseee 12 a most remarkable 4d Polarine, Iron Bblis. .. 44.8 ROLLE po aa once hig tg fe TEA a D OATS out injury to the ski Banner Globe PICKLES Monarch, bbls. ...... 9 60 _- og Japan ee a Medium — Avena, bbls. .. 875 Sa peouriss Powders hte See eas 34@38 Glass, Single |....... Rarrels, 1,200 Cut, 100 Ib. sks § 00 polio, gross lots 95 NUE eee cee eee 35@38 Double Peerless Half bbls. ees t 00 soe 90 Ib. sacks 4 40 een half gro. lots 4 85 eeney ae 45@55 Single Peerless . 5 gallon kegs . uaker, 18 Regular 1 80 or single boxes 2 40 asket: biecd Med’n. Northern Queen CEB anton Quaker, 6 Wenty . § 40 elgg Peeeees 2 40 ee ween Chotce Universal ...... +. Barrels 14 Qo nne, 30 cans 180 % ao did nanan SNe tes 00 SALAD DR ueen Anne. 60 v. 1 Nibbs ..... Wind S galtar Bene oe 50 Columbia, % oon i Snow Maid, 30 Ge as citings bie SL Qa im ne aes SALT tease ieee Oe Columbia, Coe > mow Maid, 60 cans .. 3 60 ftings, 1 Ib. pkgs. @23 24 in. eee 1 65 tees as Be recent eeaide Gherkins Durkee’s le 1 ao .5 25 Washing Powders M oe 2 30 nla Half Deicessd aw Oo Snider's. Picnie 00 Snow Boy, 100 oyune, Medium .. 35@40 : ft pares fe 13 gn ‘ * Snow Boy. 100 z os 3 95 Moyune, Choice .:.. 40@45 _ Wood Bowls gall OES ec eker es 450 Snide ”~0 Snow Boy, z. 6 00 Young H 13 in. Butter ..... Gear Toe meee bee coe oh dis ope 15 in. Butter 2 e es. 600 Fancy ......sseveee sogeo 19 ins Butter SITTIN £00. per case, 242 Ib u we . ous et rs 11 00 Five case lots C cence ‘ S # . eeepc ert eee rapa oR yaa gn Perea eee A TAMR ALE Fee RSG Ee PRB aig sgh epee ener ge ips mS poe hela eat anne ide ein ein aba re EUS aE OE Bes 30 MICHIGAN TRADESMAN July 9, 1919 BALANCING THE OVERHEAD. How That Resu't Can Best Be Ac- complished. A business man acquired a fortune in the city. He purchased a farm, equipped it with all the modern con- veniences he knew about or learned about, and moved to the country to enjoy the rest of his days. For the first few years his income from other investments met the deficit on the farm. When this became inadequate debts accumulated and the farm was finally sold to pay the taxes. The business man then returned to the city to make another fortune. What was the cause of the failure? Too much overhead. A farmer, having accumulated a considerable sum of money, comes to the city and buys a store. He fills it with all sorts and types of labor-sav- ing devices. He rents large storage space: and additional sales floors. Each year he runs behind. Finally the sheriff comes around and _ sells him out. Why did he fail? Too much overhead. A miser is forced to take over a business owned by one of his credit- ors. He saves on every hand. He lights his store only when customers enter. He keeps his money in a cigar box. His counters are boxes with boards laid across them. Everything is as cheap as possible. He hires boys to help him. He considers men too expensive. Not enough business is done to pay expenses and the miser loses the money he was forced to 1n- vest in the store. What made him fail? Too little overhead. The feats of balancing we see at the circus are not nearly as difficult as the feat every business man must perform in balancing his overhead. Just as the man at the circtts must exercise great skill, for a false move in any direction will upset the balance, so the business man must exercise great skill in keeping his overhead exactly the right size. Too much or too little will reduce profits. Too much overhead smothers the business. Too little overhead chokes it to death. Too much overhead eats up all the profits. Too little overhead undermines the business. It is ex- tremely dangerous to let the overhead swing too far in either direction. It must be balanced. It must be made to fit the business. Only when it ex- actly fits the business can the greatest business progress be made. Only when it exactly fits the business can the business man be truly successful. Too great an overhead is usually fatal. It requires more than the profits of the business to maintain it. The overhead eats into thé capital. Even- tually, unless cut down or the busi- ness made to grow to fit the overhead expense, it drives the business into bankruptcy. All fixed charges must be held down to a point where the profits will more than cover them if the business is to be successful. The overhead presents. to the busi- ness man one of his most difficult problems. Every man with any am- bition at all desires to have his busi- ness grow. To grow, there must be reasonable overhead. There must be labor-saving machinery, there must be equipment for rendering good ser- vice to the customers, there must be floor space enough to permit expan- sion. ‘If these things become too in- expensive, however, the profits do not cover them and the business fails. Too little overhead may prove just as serious as too much. For a given overhead profits cannot exceed a cer- tain amount. This amount will vary in different lines of business and in different localities, but it is always fixed. The service rendered by com- petitors strictly limits profits to a fixed sum. To have profits exceed this sum the overhead must be in- creased. If instead of increasing it, the overhead is reduced the profits fall off. Continued reductions will continue to reduce profits even down to the zero point where the man is forced out of business. Balancing the overhead is some- thing that each man must do for him- self. You cannot tell a man how to place a ball on the top end of a pole and balance the whole on the end of his nose. Such a stunt requires prac- tice. It cannot be learned from books or correspondence schools, The only way one can accomplish the feat is through constant practice. The same rule applies to the balancing of over- head. It is exactly the same with the overhead as it is with the balancing stunt in the circus. The business man must practice. He must watch the results of each movement just as the circus balancer does. He must prac- tice and watch until he has the over- head just where it will produce the greatest profits. He cannot stop there, however. After the circus balancer has everything nicely arranged a slight movement of some other person or a faint breeze may upset the whole bal- ance. He must constantly watch and adjust the balance or the act is a fail- ure. Once having balanced the overhead the business man may find that a slight change in business conditions or some act of a competitor may change things just enough to make it’ necessary to re-adjust the balance of the overhead. As his business erows the overhead must be increas- ed. Careful and constant watching is necessary. To keep the overhead properly bal- anced everything in the business must exactly fit. A $10,000 man must not be holding a $1.200 position. A cash register designed for a hundred thou- sand dollar store must not be used in a ten thousand dollar store. Each machine and each individual must fit the business exactly. Nothing must be too small or too large. Sufficient sales and storage floor space must be provided to give adequate service but not one inch more. Fixtures and other equipment must be_ provided that will adequately meet the demands of the business but no more. Labor saving machinery that will really save labor must be used to the extent that it cuts down operating and fixed ex- penses, but not a dollar more than is necessary must be invested in this equipment. Every penny spent must increase the profits or make the business grow. If possible every penny must do both. Not a dollar can be invested in idle overhead, in overhead that is not needed, that is not making the busi- ness more prosperous, if the overhead is to be perfectly balanced. Robert Falconer. 2-2-2 —— Training Clerks To Be Real Sales- men. It is my conviction that you can- not make real salesmen out of dis- satisfied clerks, and to make satis- fied clerks you must give as well as receive, possibly giving more than you receive to start. When I say give, I mean that a man should not figure how small a wage he can pay, but rather how much he can afford to pay based on future worth. Then, too, salary is not everything or all that appeals.. Extend words of en- couragement now and then, words of appreciation. These cost nothing and often make a wonderful change. A congenial employer and congenial surroundings make for efficiency. A clerk or salesman is just as human as we are-and has just as much feeling. Not a man in this audience but enjoys a compliment from the other fellow. Who does not appreciate a slap on the shoulder accompanied by, “Bill, you certainly have a fine store and have worked up a good business.” It’s a tonic; makes you feel good all over and sort of builds you up. Similar doses now and then given to the men un- der you are just as stimulating and help to build him up, too. I have heard of the sort of thing called “salve” and I know of concerns who hand out lots of it, but are slow in handing over money. Not so many years ago I labored for a con- cern imbued with that spirit, never getting a raise without asking for it, and believe me, I hated to ask. [ never had a vacation with pay, in fact was docked for all time off. When about to be married I had to ask for another raise to get $15 a week, and had to plead for a few days off. Both were finally granted, but T was scared stiff for fear I might meet with the fate of some predeces- sors, becattse this concern had found the most convenient way to rid itself of a man was to let him go on a va- cation. and while away write him a sweet little letter stating that his ser- vices were no longer needed. This was pleasant for me to think about while on my honeymoon, don’t you think? I was luckier, however, than some of those who had gone before, for I was allowed to return and re- tain the job, sticking to my post for several years thereafter. While so situated, however, I al- ways planned and schemed to get in- to business for myself, and resolved that should that day ever come no man should have to work for me un- der such trying conditions. The day finally dawned about 12 years ago, and the resolution has held good ever since. T have always found it to my best interests to hire young men and train them to my liking. In hiring men I try to find out whether they just ‘want a job or whether they really would like to sell shoes. If possible ‘ working them in stock. I aim to find out just why they care to be a salesman. Needless to say I do not consider the fellow who only wants a job. After finding the right kind of a young man I try to instill in his mind that the most suc- cessful fellow, the fellow who be- comes a real salesman, is the one who has the desire and ambition to some day be a shoe merchant; and that if he strives for that goal he will naturally do this best, make good and eventually learn the fine points of the business. Men trying and striving to accomplish must neces- sarily be of service to you. Train your clerks to have a thor- ough knowledge of all goods carried, keep them busy during spare time by In no way can they gain a better understand- ing. Every salesman should be thor- oughly acquainted with the construc- tion of a shoe and should have a clear conception of leathers and their va- riety in the making and in this way be able to talk shoes intelligently to customers. Training clerks to be real salesmen means that they should be thorough- ly schooled in the art of fitting, which is more than just covering a foot. It is a science and, therefore, requires skill. There are many kinds of feet but more kinds of shoes. A measure stick alone will not always tell the size. One must study the foot and use common sense, A skilled shoe salesman will never take off and look into the customer’s old shoe for the size, neither will he ask a customer the size he wears. Instead he will show his ability by fitting the foot correctly from the start. In order to be a real salesman a clerk should study the anatomy of the foot, and there are_ several courses of instruction available along this line. I have also found that men on the floor who possess this training are valuable in stimulating the sale of corrective foot appliances which to-day form a profitable part of the shoe business. Train clerks to avoid the use of a much abused word in connection with the shoe business—the word guar- antee,” which is nothing more than a trouble maker. It is an unneces- sary word in the vocabulary of a good salesman who has plenty of other good points to talk about. Clerks should be trained in the power of suggestions. A suggestion at the right moment is really a ser- vice to the customer. Without the suggestion a patron may forget to secure an extra pair of laces, or shoe polish, or maybe a pair of rubbers to fit or match the shoes just purchased, A Quality Cigar Dornbos Single Binder One Way to Havana Sold by AllftJobbers Peter Dornbos _. Cigar Manufacturer 65-67 Market Ave., N. W. Grand Rapids :: . Michigan July 9, 1919 and, just to emphasize the point, may- be the old shoes need repair. Often where customers complain about aches and pains wouldn’t the mere suggestion of an appliance to over- come such troubles go a long way toward an added sale? Clerks should be trained to be polite and patient, to show goods willingly and to miss a sale rather than force goods on customers which they really do not want or need. And here, again, I say be informative. Say to a patron that inasmuch as you do not happen to have just what he wants that perhaps he had better try elsewhere, and should he not find what he is looking for that pos- sibly this or that shoe may do. In this way you are nursing a “come- back”—the other way you are virtu- ally counter-acting the situation by inviting the patron to stay away. W here clerks wrap packages teach them the wisdom of doing it neatly. Train them to hand customers their change first, and then the package and to make the delivery of both with a pleasing, “Thank you very much.” After training clerks to be real salgsmen—worthwhile to the store and of benefit to those whom they serve, | have found it profitable to incorporate my business, and make stockholders of those worthy to be called Business Builders and future merchants. In view of this, and some other ideas I have tried to convey here, I dare say that no concern en- joys a more loyal corps of employes than does Waegner & Co., Inc., of Aurora, Ill, the house I represent. Wm. C. Waegner. —_—_2> +--+ Not to Know Too Much. Whether it is better for a salesman to know all there is to know about the goods he is selling or not was the question brought up by the sales man- ager for a well-known line of woolens and specialty fabrics. While many arguments have been advanced by ex- perts in salesmanship for a proper and thorough knowledge of the mer- chandise to be sold, this sales man- ager from his experience holds a con- trary opinion regarding the value of such information. He prefers the psychological effect on the salesman of knowing little about his wares ex- cept that they are first-class in every respect. Armed with the confidence that pe- culiarly enough comes from such ig- norance the salesman, he claims, can more often win a sale than if he is stocked up with a mass of details re- garding raw material, manufacturing processes and other factors in the production of what he has to sell. His opinions may be looked upon with a degree of scorn by many self- styled sales experts, but the fact re- mains that his organization has been highly successful in all its endeavors. The product sold by the concern has al- ways been extensively advertised both directly and through its customers. “Our sales policy,” he said, “is to keep our salesmen just as meagerly informed about the product they sell as is consistent with the sale of the merchandise. By that I mean that if the salesman knows the weight of the MICHIGAN TRADESMAN fabric, the price, and in general what it is composed of, he has enough in- formation to carry him along. We do not equip him with a whole mass of informaton about the processes used, the percentages of d'fferent raw materials, the kind of dyes employed, and the rest of the deta’ls most hous- es believe it is necessary for a sales- man to have at his finzer tips. “Just take an incident that happen- ed in my own case. I went into a tailor shop and picked out a piece of imported goods that looked like an exceptionally fine fabric. I knew there was cotton in it, but the manipulation was so excellently done that I dd not consider it a drawback. I had the cloth made up into a suit and in a short time I might just as well have been clothed in a burlap bag. There was 70 per cent. cotton in the goods, it turned out, where I had imagined the cotton did not amount to more than 50 per cent. The tailor who sold me the goods, however, did not go into details concerning the construc- tion of the cloth and, if he had, I most certainly would have picked some- thing else. I don’t think it was quite the right thing for him to pass off a piece of material like that on me, but his selling method was quite correct in that he let me form my own op‘n- ion without the aid of a whole lot of data to make me change my mind. “Where a concern has an article to offer of the best quality there is little need of turning that article inside out supposedly for the benefit of the cus- tomer. It only causes a lot of con- fusion in the customer’s mind, and more often prevents a sale instead of making one. “Sooner or later I expect to see a pure fabric law passed in this country, and that will automatically supply all the information necessary to the buy- er, It will certainly relieve the sales- men who are now forced in many in- stances to be storehouses of confusing knowledge.” —_—_»+..—___ Sparks From the Electric City. — Muskegon, July 8—The Muskegon Auto Co. has sold out to Edward Caslow, who has taken possession and will continue the business under the name of the Tewell Car Exchange. Campbell, Wyant & Cannon have acatu‘red a large tract of land on what is known as the clay road and now have ample room for their constantly expanding business. Peck street, Muskegon Heights, is now nearly repaired and will aga’n soon be in fine condition. About 1,200 bovs arrived here Sun- day and went into camp at Camp Roosevelt Sunday night. A _ large crowd was on hand watching them make camp. We are informed on good authority that Muskegon will see very large factory additions before Jan. 1, 1920. The Heights surely is enjoying a very laree residential development. We get this from a leading Trout Lake merchant: Some twenty or thirty years ago, while lumbering was in progress on the Manistique River, it became necessary to leave about one-half barrel of molasses (the head having been knocked, in, as the molas- ses would not run in zero weather) in camp. Same was duly discovered by a large bear, who climbed up to help himself and, in so doing, emptied the molasses all over himself. After eat- ing his fill, he proceeded to roll in -ome loose straw and when he came forth looked very much like a huge porcupine. E. P. Monroe. 31 BUSINESS. WANTS DEPARTMENT Advertisements Inserted under this head for three cents a word the first insertion and two cents a word for each subsequent continuous insertion. If set in capital letters, double price. must accompany ail orders. No charge less than 25 cents. Cash BUSINESS CHANCES. For Sale—Have complete outfit for manufacture of ice cream. Bargain if taken now. Box 52, Northville, Mich- igan. 358 iE =XPE RIENCE D merchant, age 25, wants place as traveling salesman in Arkansas with dry goods or gents’ fur- nishing or overalls, shirts, ete. ELTON BRONSON, Atkins, Arkansas. 359 W. ANTE D to hear from owner of a good business for sale. Cash price, de- seription. ry OF: Bush, Sneneo Minnesota. 366 WwW anted—Meat cutter at once. 0 re fe 4 all around meat man. ‘ood wages. W my expense. Chas. H. John, Narthoctt. Michigan. 361 Wanted—E xperienced dry goods | man, who can trim windows and display goods, to take charge of department. Help fur- nished. Permanent position. Address No. 362, care Tradesman. 362 For Sz stock and business in live city of 5,000 population; stock in fine condition, about $9,000; will r duce to suit purchaser. Reason, owner has other interests. Lock Box 81, Ladysmitn, Wis- consin, 36 SPARTA Pike Garage for sale, one of the best paying garages in the State, full equipment, tires, accessories, etc.; terms to suit. Address Sparta, Michigan. 364 For Sale—Serviceable gotton hal breeches, all sizes, bought from Govern- ment salvage department. $6 dozen, cash with order No C. O. D. George J. Mann, Spartanburg, South Carolina. 365 For Sale—Up-to-date meat and _ fish market. One of the best locations in Kalamazoo. Fixtures modern and up-to- date. Selling reason, ill health. Will bear investigation. A. W. Howell, 210 West Main St., Kalamazoo, M I Mich. 88 Vost’ s Rebuilt Cash Registers Get our prices. All makes and styles. Huudreds of satisfied customers brought to us through Michigan Tradesman. Ask for information. J. C. VOGT SALES CO. Saginaw, Mich. For Sale—Well-established business in general merchandise, located in the heart of a good farming and lumbering section of Northern Michigan. For Cash. Reasons for selling, ill health of owner. For information, address No. 305, care Michigan Tradesman. 305 TWO EXPERIENCED RETAIL GRO- CERY salesmen. Men who care for an association with an old established busi- ness under good salary and _ working conditions. Duluth is the coolest sum- mer city in the country and is full of opportunities for ambitious young men. Write M. M. Gasser Co., Duli.th, Minne- sota. 349 For Sale—New Butter-Kist Popper and Peanut Roaster. Used one month. Cost $750. Big reduction if taken at once. Pays 60c on the dollar. Address No. 340, care Michigan Tradesman. 340 For Sale—Old established drug store doing big business in town of 900—good surrounding country. Within forty miles of Detroit on main trunk line to Ann Arbor, Lansing, Grand Rapids, ete. Ex- cellent equipment, soda fountain, ete. Big opportunity. Investigate at once. Address No. 341, care Michigan Trades- man. 341 For Sale—Ice cream parlor and lunch- room. For information, enquire J. E. Storch, Pentwater, Michigan. 850 Wanted — Pharmacist or registered druggist. George McDonald Drug Com- pany, Kalamazoo, Michigan. 351 FOR SALE—ONE SIX-DRAWER RIB- BON CASE, two: good Weiss counter eases. Address J. E. Lugibill, Bluffton, Ohio. 354 GENERAL MERCHANDISE BUSINESS. For Sale—Good paying; including build- ings and good living rooms; in good town 100 miles south from Chicago. The stock is in first-class condition and good business. Address W. L. KINSMAN, Loda, Tilinois. 355 For Sale—120 $50 shares of stock in Farmers’ Co-operative Mercantile store in good Southern Minnesota town, or wll sell all of paid up stock if prefer- able, amount $10,800. Will also. sell b id ne alue $0,000; income, $572 per year. Books kept up-to-date and audited monthly; so can give full information, and will make it interesting for some one who can produce bankable paper or cash or Minneapolis income property to make quick deal. Address J. B. Martin- sen, 824 22nd Ave. N. E., Minneapolis, Minne sota, 366 5 An up- t6- date "$10,000 general _ mer- chandise stock for sale in a very thrifty community. Investigate this if you are contemplating on business. J. G. Fosmoe, Nelson, Minnesota. 357 Cash Registers (all makes) bought, sold, exchanged and repaired. REBUILT CASH REGISTER CO., Incorporated, 122 North Washington Ave., Saginaw, Mich- igan. 128 Will pay cash for whole or part stocks of merchandise. Louis Levinsohn, Sagi- naw, Michigan. 767 Highest prices paid for all kinds of stocks of merchandise. Charles Gold- stone, 1173 Brush St., Detroit. 149 Pay spot cash for clothing and furnish. ing goods stocks. L. Silberman, 106 E Hancock, Detroit. 219 For Sale—200- -acre ‘grain farm; about 180 acres in crops: Southern Michigan. Will take merchandise in part payment. Wm. Wallace, 1419 Forres Ave., St. Joseph, Michigan. 290 For Sale—Grocery fixtures stock and building, doing $25,000 business a year, Good location, price $5.000. Address Lock Box 54, Coleman, Michigan. 346 For Sale—Two large and fully equip- ped woodworking auto and truck body plants, with steelworking machinery foi trucks and trailers, if desired. Full la- bor guaranteed. Best of shipping facil- ities. See these plants at once. a. Parker, Owner, Corunna, Michigan. 334 Watson-HigginsMlg.Co. GRAND RAPIDS. MICH, Merchant Millers Owned by Merchants Products sold by Merchants Brand Recommended by Merchants NewPerfection Flour Packed In SAXOLIN Paper-lined Cotton, Sanitary Sacks 4 a 4 ey 0 2 2 4 BS 4 . 9G g Fire Proof Safes Why pay for fire insurance and then invalidate it by not keeping your annual inventory and record of daily sales and purchases in a fire proof safe, as provided by the policy rider? We carry a full stock adapted to the use of merchants. Grand Rapids Safe Co. Grand Rapids TELEPHONE AS A SALES AID. Two very important problems con- front the retail grocer daily—purchas- ing and selling. In these days of keener competition the selling and of the business is by far the most complex and the most difficult with which the grocer must cope. Buying, although very important in the suc- cessful management of the retail gro- cery, is usually overstressed under the delusion created by that antiquat- ed maxim that “goods well bought are half sold.” Recently, however, this old time-worn proverb has been revised to read, “Goods all sold were well bought.” There was a time in the retail gro- cery business when it was true that “goods well bought are half sold,” but those days are past. The grocer is no longer a mere “store-keeper,” waiting with full shelves for a customer with a desire for his goods to come in. He can no longer content himself with the thought that if business doesn’t come to-day it will come to-morrow. The grocer who would be successful cannot sit with folded hands and wait for trade to come to his store. He must go out and invite the public into his store. Business to-day is a sort of warfare which calls for aggressive- ness, alertness, initiative and push. Therefore, selling is the main prob- lem for the grocer to solve, and it is a term which covers a score of activi- ties. If the grocer would succeed in getting into his store every possible customer, he must be prepared to use every legitimate means of attracting people to his store. No one method will appeal to all. Advertising in the newspapers will attract some, sales letters will attract others, the window display will attract still others, while there are still other methods that will attract others that may not be at- tracted by advertising methods. The telephone offers to the wide- awake grocers one of the most effect- ive methods for increasing trade ever put at their disposal. Grocers are just beginning to wake up to the possi- bilities of the telephone as a means for winning sales and creating buying interest, and to-day scores of selling- by-telephone plans are being carried out by progressive grocers in a way that makes the bell on the cash reg- ister ring more often. The telephone has become so com- mon that nearly every family has a telephone in the house and the grocer will do well to “play-up” his telephone service. Telephone campaigns naturally dii- fer, for they are planned and conduct- ed so as to fit the requirements of specific situations and conditions. There are, however, certain funda- mental principles upon which their success depends. These fundamental principles are four in number. First, courtesy; second, fair prices; third, good goods; and fourth, prompt de- liveries. No _ selling-by-telephone campaign will prove successful unless these four fundamental principles are adhered religiously. The telephone can be used in a number of ways to increase trade and the grocer will do well to encourage his customers to use the telephone. MICHIGAN TRADESMAN If he follows carefully the above four principles in soliciting trade by tele- phone it shall prove one of the most effective and profitable methods he can use. The first thing the grocer should do when starting a_ sales-by-telephone campaign is to select a special clerk or clerks, as the case might be, to take care of this work. This clerk should be given a special training in how to talk over the telephone, for it must be remembered that the cus- tomer at the other end of the line can not see the face of the clerk and he must have the ability to impress the customer with the desire to serve and to please through the inflections of his voice, for the same methods that are good when dealing face-to-face with the customer apply to the tele- phone campaign as well, only the clerk must be able to carry them out through his choice of words and their expression. This clerk should be un- usually patient and courteous and should know how to handle a’ cus- tomer when they call to make a com- plaint, and thus be able to adjust the complaint satisfactory to them and the store and to hold their trade. He should be well posted on prices and the condition of the goods so that he may give the customer an honest de- scription of them. All telephone orders should be giv- en extra attention and great care should be taken to see that the order is filled with the best of goods. Some grocers think that when an order comes in over the telephone that it is a good chance to dispose of some inferior goods. By so doing they lose the confidence of the customer and a great deal of trade. If the telephone campaign is to be successful, particu- lar care should be given such orders so that the customer can rely upon getting just as good when they order by telephone as they would if they called in person at the store. To this end, each clerk should be instructed to fill all phone orders with the very best and never to send out anything that is not first-class. Tf the customer is right there to see the article and the condition it may be in and does not object to it, that is a different matter, but customers plac- ing their orders by telephone expect first-class goods. Whenever an ar- ticle is not up to standard the cus- tomer should be called and told of the fact, and if he still wishes inferior articles, after knowing the condition, then it is all right to send them, but always with the understanding that should they not prove satisfactory they may return them. One of the best methods of con- ducting a sales-by-telephone campaign is first to provide an alphabetical list of the names of all customers and prospective customers. For this pur- pose it is best to use an index card file, equipped with alphabetical guides and enter each name separately on a card which will be filed in this file behind the correct guide card. These cards should be 3x5 inches and upon them should be entered the name and address, also the phone number and any remarks which may prove of any aid when soliciting this customer over the telephone. It would be well to use three different colored cards, a white one for all regular customers, a yellow one for the occasional cus- tomer, and a blue for prospective cus- tomers. This method would enable you to immediately lay your hands on which ever class of names you wished without going through the entire bunch. This file should be placed right beside the telephone and when soliciting orders the drawer can be pulled out and the solicitor can start right in with the first card, and call each customer as he comes to them. The different customers will have their regular days for ordering their groceries and this fact must be re- corded on the card, so that the solic- itor will call them only on the days as designated on the card. There are Monday buyers, Tuesday buyers, Saturday buyers, etc. The solicitor should know this fact and never make the mistake of calling a customer on their off days. Another very impor- tant fact that must be taken into consideration in a sales-by-telephone campaign is the time of day the cus- tomer rises in the morning. Morning is always the best time for telephone solicitation, but there are customers who rise early and others who are not early risers, and the late riser does not like to be disturbed too early. Therefore, the hour for calling should be entered on the card and the mis- take of calling too early or too late eliminated. If more than one clerk is used for this work, then these cards should be divided, and each clerk have his own separate list. One Michigan grocer has been using this system for a number of years and reports it the best method for in- creasing sales he ever used. Each one of his telephone salesmen has taken great care to make a notation of any fact that would increase the efficiency of this service on the various cards from time to time. An Ohio grocer who is now employ- ing three telephone salesmen finds that a Telephone Suggestion List has helped the salesmen very materially in increasing the sales to each cus- tomer, in fact the sales average per sale has been jumped from $1.12 to $1.67 through the use of these lists. This list is made up on a large card- board, 14x28 inches and ruled into seven columns, and each column is headed as Canned Vegetables, Canned Fruits, Canned Meats, etc. Under each heading is listed the brands and prices in stock, also the price per dozen. When calling a customer the salesman suggests various articles to the cus- tomer from this list, and it has re- sulted in more sales. By keeping an account of their experiment they found that two out of every three cus- tomers purchased at least one extra article through suggestion. A very effective method of secur- ing orders by telephone is to have a special of some good standard article for the day. For instance, take a regular 40 cent orange and put a price of 32 cents a dozen on it for that day only, and then have the telephone salesmen call their customers and an- July 9, 1919 nounce this special to them and also to suggest other articles as well. If the list can not all be called on one morning, divide the list and call half one morning and the remainder the second morning. If you can call 100 customers during the morning, and sell fifty of them an average of $1 each, you have increased your sales $50 for the day, and if your list is large enough to furnish 100 customers for each morning, of the week you _ have an increase of $300 for the week. At 20 per cent. gross profit you in- crease your profit $60 or more than $3,000 for the year. This is nothing unusual for the grocer who carefully plans his telephone campaign and then carries out his plans. One gro- cer located in a small rural commun- ity increased his sales considerably over $12,000 during the year through his telephone campaign. The grocer should not neglect his country customers in his telephone campaign. The country list should be divided into three or four separate lists and one-half called one morning and another the second morning, and so on until all have been called at least once during the week. It is al- ways best to have some special article or offer to make them when calling. This gives you some reason for call- ing. The salesman may suggest that he lay aside this offer for them until they are in town. This list of cus- tomers should not only consist of your regular ctgtomers, but every farmer to whom you feel you can sell. If they accept the offer thev are very apt to purchase other articles when they call for their purchase. Before starting in on the telephone campaign the grocer should carefully map out his campaign and systematize it, so that each day will have its part in the program, and if followed out systematically and persistently, it will prove a very successful booster of sales and a builder of good-will. ++. “Devil’s Organ” Found in Ozarks. In Diamond Cave, Newton county, Ark., one of the innumerable caverns of the Ozarks, are many stalactite formations. At one point the stalac- tites, suspended from the roof of the cave, possess a strange variety and melody of tone. Those who have visited the cave say that these stalac- tites can be played upon as one plays upon a xylophone, and that the re- sultant music is unusually sweet. The place has been called the ‘“Devil’s Organ.” Diamond Cave is about three and a half miles from Jasper, county seat of Newton. The cave has been ex- plored to a length of more than three miles. How much farther it extends between the Ozark ridges is not known. At one point in it are many mounds, presumed to be the burying places of Indians in bygone ages. In Corncob Cave, also in Newton county, the earliest settlers found great heaps of corncobs, apparently an accumulation of many years. Yet no corn was grown by Indians in the vicinity. Ns ar Get close to people who have done what you are trying to do, and try to absorb the secret of their success. id Judson Grocer Co. Wholesale Distributors of Pure Food Products Grand Rapids, Michigan BPO Ie i STAL cS ral MOT CUTE TANYA SHO RVI MICHIGAN. a nannnemnatl 2 ie SARE EELS AALOTUIEERE TE MARTI AONE ee Blessings on the Good Cook She certainly makes life worth living. What is money, or position, or popularity, or anything else to any one where food is unobtainable? To a man in that position any cook would be satisfactory, or the cook could be dispensed with altogether and the food. taken, without preparation. But why not appreciate our good cooks in this land of plenty - without waiting until we lose them before we come to an under- standing of their real value. Appteciate them enough to provide them with ‘the really good materials with which to work. Encourage them with a little warranted praise occasionally. Tell them what a splendid meal they prepared and how you en- . Joyed it, then see to it that they have Lily White ‘The Flour the Best Cooks Use’’ on hand at all Kisines, and you will be amazed at the goodness of your Breads, Biscuits and Pastries. A little appreciation and the right kind of materials wil! make a lot of difference. Of course a good cook will be able to bake good Bread from the ‘ordinarily good flour, but if you desire something a little better, ' more light, flakier, with a delicious flavor and splendid color LILY WHITE FLOUR should be used. Remember, LILY. WHITE FLOUR is sold with the under- standing that the purchase price will be refunded if it does not give as good OR BETTER satisfaction than any flour you have ever used, This guarantee is backed up by thirty-five yeats of successful : milliig and.an investment of more than a million dollars. Anyway, show your cook you appreciate her by providing her _ with LILY WHITE FLOUR, “The flour the best cooks use.” VALLEY CITY MILLING co. Grand Rapids, Mich. Ads like these are being run regularly and continuously in the principal ‘papers throughout Michigan. You will profit by carrying Lily White Flour -4n stock at all times, thereby being placed in position to supply the demand we are helping to create for Lily White Flour. 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