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Collection: Electronic Theses & Dissertations
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Collection: Electronic Theses & Dissertations
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Material Type: Theses
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Language: English
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Subject: Radio audiences
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Arbitron Company
1
Broadcast journalism
2
Communication--Social aspects
1
Consumers' preferences
1
Decision making
1
Discriminant analysis
1
Marketing research
1
Mass media--Audiences--Psychology
1
Mass media--Psychological aspects
1
Mass media--Social aspects
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Michigan
1
Michigan--East Lansing
1
New York (State)--New York Metropolitan Area
1
Oregon
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Radio audiences--Research
1
Radio broadcasting
3
Radio broadcasting policy
1
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1
Radio programs
2
Radio programs--Rating
4
Radio stations, American
1
Recollection (Psychology)
1
Regression analysis
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Television
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Television viewers
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United States
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WDBM-FM (Radio station : East Lansing, Mich.)
1
WKAR (Radio station : East Lansing, Mich.)
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The effects of local radio station group ownership on station performance
Polinsky, Heather Elizabeth
Text (2006)
Part of
Electronic Theses & Dissertations
Communication habits as predictors of commercial success among United States farm broadcasters
Wolfe, Billy Nelson
Text (1970)
Part of
Electronic Theses & Dissertations
How actualities affect radio news recall : a study of dramatic versus non-dramatic actualities
Clugston, Gregory W.
Text (1992)
Part of
Electronic Theses & Dissertations
Comparative radio research methods and an applied case study for WDBM-FM
Peters, Lindsay E. (Lindsay Elizabeth)
Text (2001)
Part of
Electronic Theses & Dissertations
An audiencee study of the black-oriented radio program Takin' Care of Business on Michigan State University's WKAR-AM
Newberg, Richard Henry
Text (1971)
Part of
Electronic Theses & Dissertations
Model of radio listener choice
Cohen, Edward Ellis
Text (1988)
Part of
Electronic Theses & Dissertations
The effect of redundant actualities on recall of radio news
Burkum, Larry Gayle
Text (1997)
Part of
Electronic Theses & Dissertations
An analysis of the characteristics of the women's audience for educational broadcasting in Oregon as a guide to programming
Howard, Shirley Jean, 1928-
Text (1964)
Part of
Electronic Theses & Dissertations
Adult radio listening patterns and extent of listening to extension broadcasts in Lancaster County, Pennsylvania
Engle, Norman E.
Text (1968)
Part of
Electronic Theses & Dissertations
A comparative study of the effets of living habits upon radio listening habits
Hamlin, Roger B.
Text (1950)
Part of
Electronic Theses & Dissertations
A survey of the radio listening habits of three hundred television families in the cities of Lansing and East Lansing, Michigan
Potter, Steven Donald
Text (1951)
Part of
Electronic Theses & Dissertations
A survey of selected radio listening characterisitics of the undergraduate students at Michigan state university
Richter, Ernest Walter
Text (1960)
Part of
Electronic Theses & Dissertations
The audience promotion of ten major market talk and all-news radio stations
Brower, Stuart Louis
Text (1968)
Part of
Electronic Theses & Dissertations
The New York metropolitan area FM radio audience : a two part study
Stowell, Leigh Trier
Text (1969)
Part of
Electronic Theses & Dissertations
Alienation and attitudes toward radio
Skolnik, Roger Alan, 1941-
Text (1970)
Part of
Electronic Theses & Dissertations
Multiple regression and discriminant analysis for prediction of audience share and classification of format opportunity
Pettelle, Phillip Charles
Text (1981)
Part of
Electronic Theses & Dissertations
Distinguishing radio audience segments by format preferences in the multichannel programming environment : a multidimensional approach
Dinkelacker, James Walter
Text (1982)
Part of
Electronic Theses & Dissertations
An audience awareness study of WKAR radio, 1975
Kishi, Gary A.
Text (1976)
Part of
Electronic Theses & Dissertations
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