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Collection: Electronic Theses & Dissertations
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Language: English
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Degree Level: Doctoral
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Subject: Branding (Marketing)
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Subject: Place marketing
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Africa
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Consumer behavior
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Manufacturing sameness : continuities and expansions of community identity in Afro-Chinese relations
Mock, Tara
Text (2018)
Part of
Electronic Theses & Dissertations
The effects of e-word-of-mouth via social media on destination branding : an empirical investigation on the influences of customer reviews and management responses
Suh, Jung-Ho
Text (2017)
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Electronic Theses & Dissertations
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