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Collection: Electronic Theses & Dissertations
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Thesis Advisor: Bix, Laura
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Subject: Consumer behavior
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Material Type
Theses
2
Language
English
2
Copyright Status
In Copyright
2
Subject
Drugs, Nonprescription
1
Drugs--Labeling
1
Eye tracking
1
Medication errors
1
Older people
1
Packaging
2
United States
1
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An evaluation of attentional scanpaths across drug labels using change detection and eye tracking
Wilson, Cory Jay
Text (2013)
Part of
Electronic Theses & Dissertations
The effect of labeling content and prominence on information processing among older adults during self-selection of over-the-counter medications
Liu, Lanqing
Text (2016)
Part of
Electronic Theses & Dissertations
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