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Collection: Electronic Theses & Dissertations
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Program of Study: Media and Information Studies - Doctor of Philosophy
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Subject: Psychological aspects
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Material Type
Theses
2
Language
English
2
Copyright Status
In Copyright
2
Subject
Brand choice
1
Communication
1
Computer users
1
Consumer behavior
1
Consumers' preferences
1
Design--Human factors
1
Facebook (Firm)
1
Human-computer interaction
1
Information technology
1
Internet marketing
1
Online social networks
1
Online social networks in business
1
Social media
1
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Understanding product attachment and expected product lifetime by extending Technology Acceptance Model (TAM) with product personalization and Innovation Diffusion Theory (IDT)
Yun, Younghwa
Text (2013)
Part of
Electronic Theses & Dissertations
Social media and user engagement : a self determination perspective
Khan, Muhammad Laeeq-ur-Rehman
Text (2014)
Part of
Electronic Theses & Dissertations
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