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Collection: Electronic Theses & Dissertations
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Degree Level: Doctoral
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Subject: Skepticism
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Material Type
Theses
2
Language
English
2
Copyright Status
In Copyright
2
Subject
Common sense
1
Consumer behavior
1
Knowledge, Theory of
1
Marketing--Psychological aspects
1
Social marketing
1
Truthfulness and falsehood
1
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Meanings, manners and scepticism
Jones, Sarah Black
Text (2001)
Part of
Electronic Theses & Dissertations
Overcoming skepticism toward cause-related marketing claims : the role of consumers' attributions of company motives and consumers' perceptions of company credibility
Bae, Mikyeung
Text (2016)
Part of
Electronic Theses & Dissertations
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