MSU Libraries
Digital Repository
Home
About
Collections
Selected facets
Collection: Electronic Theses & Dissertations
×
Subject: Business communication
×
Subject: Online social networks
×
Material Type
Theses
2
Language
English
2
Copyright Status
In Copyright
2
Subject
Apologizing
1
Attribution (Social psychology)
1
Blogs
1
Consumers--Attitudes
1
Corporate image
1
Corporations--Public relations
1
Crisis management
1
Facebook (Electronic resource)
1
Internet advertising
1
Internet marketing
1
Social media
1
Word-of-mouth advertising
1
Search results
Showing 1 to 2 of 2 results
Results per page
20
50
100
Sort by
Most Relevant
Title (A-Z)
Title (Z-A)
Date (Newest)
Date (Oldest)
Most Recent
Least Relevant
The effectiveness of product conversations in social media : from an attribution theory perspective
Kim, Mi Kyoung
Text (2010)
Part of
Electronic Theses & Dissertations
What's in an apology? : virality and source effects on evaluations of crisis response strategies via Facebook
Yuan, Shupei
Text (2013)
Part of
Electronic Theses & Dissertations
First
1
(current)
Last
