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Committee Member: Coursaris, Constantinos K.
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Program of Study: *
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Subject: Communication
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Subject: Consumers' preferences
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Subject: Design--Human factors
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Subject: Psychological aspects
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Electronic Theses & Dissertations
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Theses
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English
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In Copyright
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Subject
Brand choice
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Consumer behavior
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Design--Human factors
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Information technology
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Understanding product attachment and expected product lifetime by extending Technology Acceptance Model (TAM) with product personalization and Innovation Diffusion Theory (IDT)
Yun, Younghwa
Text (2013)
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