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Committee Member: Peng, Wei
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Program of Study: *
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Subject: Mass media
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Collection
Electronic Theses & Dissertations
3
Material Type
Theses
3
Language
English
3
Copyright Status
Creative Commons Licensed
1
In Copyright
2
Subject
Communication
1
Consumer behavior
1
Consumers
1
Consumers' preferences
1
Decision making--Psychological aspects
1
Habit
1
Video games
1
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The role of habit and emotional regulation on entertainment video selection behavior
Ozkaya, Elif
Text (2013)
Part of
Electronic Theses & Dissertations
CONSUMER RESPONSES TO INTENSE NEGATIVE EMOTION IN ELECTRONIC WORD-OF-MOUTH : THE ROLE OF TIE-STRENGTH AND DIAGNOSTIC CUES
Kim, Wonkyung
Text (2018)
Part of
Electronic Theses & Dissertations
The moderating role of media interactivity on the relationship between video game violence and aggression and the mediating mechanisms of character identification and self-concept
Lin, Jih-Hsuan
Text (2011)
Part of
Electronic Theses & Dissertations
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