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Electronic Theses & Dissertations
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English
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Advertising
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Data mining
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Facebook (Electronic resource)
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Information storage and retrieval systems
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Instagram (Firm)
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Probabilistic databases
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A probabilistic topic modeling approach for event detection in social media
VanDam, Courtland
Text (2012)
Part of
Electronic Theses & Dissertations
Variation matters : the impacts of platform variation and content variation on ad effectiveness in social media as mediated by perceived ad intrusiveness
Huang, Guanxiong
Text (2016)
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Electronic Theses & Dissertations
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