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Committee Member: Belsey, John
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Subject: Consumers--Attitudes--Research
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Subject: Internet advertising
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Electronic Theses & Dissertations
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Theses
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English
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In Copyright
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Influence (Psychology)
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Internet marketing
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Public opinion
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Consumer resistance to sponsored eWOM : the roles of influencer credibility and inferences of influencer motives
Jiang, Mengtian
Text (2018)
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