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Committee Member: Kronrod, Ann
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Electronic Theses & Dissertations
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Branding (Marketing)
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Communication
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Graduate students--Psychology
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Interpersonal communication--Research
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Metaphor
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Motivation (Psychology)--Research
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Rumor--Psychological aspects
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Social networks--Research
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Social psychology
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Sound symbolism
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Truthfulness and falsehood
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Utilitarian and hedonic motives of rumor transmission
Lee, Hyegyu
Text (2014)
Part of
Electronic Theses & Dissertations
The effects of solicitation of advice and want for advice on evaluation of advice : testing the mediating role of perceived face threat in the context of graduate students' adjustment
Paik, Jihyun
Text (2014)
Part of
Electronic Theses & Dissertations
Sounds of green : how brand name sounds metaphorically convey environmental friendliness and role of involvement as a moderator
Joshi, Pradnya
Text (2017)
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Electronic Theses & Dissertations
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