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Committee Member: Voorhees, Clay
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Collection
Electronic Theses & Dissertations
13
Material Type
Theses
13
Language
English
13
Copyright Status
In Copyright
13
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Absorptive capacity (Economics)
1
Brand name products
1
Branding (Marketing)
1
Business logistics
1
Consumer behavior
3
Consumer complaints
1
Consumer satisfaction
1
Corporate culture
1
Corporations--Sociological aspects
1
Electronic commerce
1
Employee competitive behavior
1
Employee motivation
1
Film sequels
1
Industrial procurement
1
Marketing
4
Marketing research
1
Motion pictures--Marketing
1
Motivation (Psychology)
1
Motivation research (Marketing)
1
Organizational behavior
1
Pricing--Decision making
1
Pricing--Psychological aspects
1
Product management
2
Returning goods
2
Sales force management
1
Sales personnel
2
Sales personnel--Training of
1
Scarcity
1
Social networks
1
Stores, Retail
1
Technical assistance
1
Technological innovations
1
Teleshopping
1
Trust
1
Truthfulness and falsehood
1
United States
3
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A marketing strategy lens on the concept of legitimacy : an interplay of purpose values of organizations and legitimacy theory
Runnalls, Pinar
Text (2017)
Part of
Electronic Theses & Dissertations
Perceived resource scarcity in supply chain management : implications for buyer-supplier relationships
Wiedmer, Robert
Text (2016)
Part of
Electronic Theses & Dissertations
The impacts of brand management practices on brand performance and firm value
Zhao, Yanhui
Text (2016)
Part of
Electronic Theses & Dissertations
Managing the Online Conversation : The Roles of Expressed Behavioral Commitment and Decreased Customer Effort in Online Customer Reviews
Beck, Jonathan Michael
Text (2019)
Part of
Electronic Theses & Dissertations
Multichannel service offerings : determinants and consequences of fulfillment and returns experiences
Jones, Angela L.
Text (2017)
Part of
Electronic Theses & Dissertations
The impact of social networks on sales training transfer and performance
Runnalls, Blake A.
Text (2017)
Part of
Electronic Theses & Dissertations
Consumer information processing differences in response to firm pricing : remembering versus reasoning
Yeo, Chang Seob
Text (2014)
Part of
Electronic Theses & Dissertations
Enhancing e-commerce performance : product return and online customer review perspectives
Zhang, Yufei
Text (2018)
Part of
Electronic Theses & Dissertations
Self-oriented competitiveness : implications for sales managers
Schrock, Wyatt A.
Text (2016)
Part of
Electronic Theses & Dissertations
Contextual differentiation of absorptive capacity : empirical and conceptual development
Rakthin, Sirisuhk
Text (2013)
Part of
Electronic Theses & Dissertations
Managing brands as a resource : a study of Hollywood film franchises
Chaffin, Thomas Daniel
Text (2015)
Part of
Electronic Theses & Dissertations
Motivating salespeople toward greater productivity
Good, Valerie Denise
Text (2019)
Part of
Electronic Theses & Dissertations
THE ROLE OF EMERGENT DIGITAL TECHNOLOGIES IN MARKETING RESEARCH AND STRATEGY
Redd, Shana Leslie
Text (2021)
Part of
Electronic Theses & Dissertations
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