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Creator: Mackey, Carol Siewart
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Subject: Cable television--Marketing
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Collection
Electronic Theses & Dissertations
1
Material Type
Theses
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Language
English
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Copyright Status
In Copyright
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Subject
Cable television--Public opinion
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Michigan
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An evaluation of non-subscribers' perceptions of cable television to be applied to the development of target marketing in three suburban Michigan Communities
Mackey, Carol Siewart
Text (1985)
Part of
Electronic Theses & Dissertations
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