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Thesis Advisor: Alhabash, Saleem
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Electronic Theses & Dissertations
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Theses
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English
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Advertising
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Advertising, Public service
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Apologizing
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Attention
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Business communication
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COVID-19 (Disease)--Social aspects
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Communication in public health
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Consumers--Attitudes
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Corporate image
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Corporations--Public relations
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Crisis management
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Decision making
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Depression, Mental
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Facebook (Electronic resource)
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Food habits
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Green marketing
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Health behavior
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Help-seeking behavior
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Internet advertising
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Marketing
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Nostalgia
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Online social networks
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Persuasion (Rhetoric) in mass media
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Push technology (Computer networks)
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Short-term memory
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Overloaded, investigating the effects of working memory and perceptual load on attention and memory for online news push notifications
Cunningham, Carie
Text (2016)
Part of
Electronic Theses & Dissertations
The congruent effects of co-branding green, ecologically-friendly ads
Jamar, Patrick John
Text (2020)
Part of
Electronic Theses & Dissertations
Bittersweet nature of nostalgia and its impact on depression related help-seeking
Hussain, Syed Ali
Text (2018)
Part of
Electronic Theses & Dissertations
What's in an apology? : virality and source effects on evaluations of crisis response strategies via Facebook
Yuan, Shupei
Text (2013)
Part of
Electronic Theses & Dissertations
Promoting healthy eating behaviors using information and communication technology (ict) succession theory and media richness theory during COVID-19 pandemic
Ma, Mengyan
Text (2021)
Part of
Electronic Theses & Dissertations
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