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Thesis Advisor: Alhabash, Saleem E.
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Electronic Theses & Dissertations
2
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Theses
2
Language
English
2
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In Copyright
2
Subject
Advertising and youth
1
Advertising--Alcoholic beverages
1
Facebook (Electronic resource)
1
Internet advertising
1
Nonprofit organizations
1
Online social networks
1
Psychological aspects
1
Social norms
1
Teenagers--Alcohol use
1
United States
1
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The effect of descriptive norms and involvement on user intention to adopt cause-related Facebook profile filter and to donate to NPOs
Zhao, Xiaoyu
Text (2017)
Part of
Electronic Theses & Dissertations
Effects of conspicuity and integration of warning messages in social media alcohol ads : balancing between persuasion and reactance among underage youth
Lou, Chen
Text (2016)
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Electronic Theses & Dissertations
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