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Thesis Advisor: Calantone, Roger J.
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Electronic Theses & Dissertations
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Absorptive capacity (Economics)
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Brand loyalty
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Consumer information processing differences in response to firm pricing : remembering versus reasoning
Yeo, Chang Seob
Text (2014)
Part of
Electronic Theses & Dissertations
Managing multiple relationships in information-rich environments : the positive and negative impact of information symmetry in networks
Lee, Hannah S.
Text (2014)
Part of
Electronic Theses & Dissertations
The multifaceted interplay between firms and the financial community : a marketing perspective
Sardashti, Hanieh
Text (2018)
Part of
Electronic Theses & Dissertations
Customer relationships : antecedents and performance implications
Wang, Feng (College teacher in marketing)
Text (2018)
Part of
Electronic Theses & Dissertations
Customer-firm relationships : working two sides of the story
Randhawa, Praneet
Text (2014)
Part of
Electronic Theses & Dissertations
A few feet to failure : two essays on enhancing the service experience through customer contact employee performance
White, Ryan C.
Text (2011)
Part of
Electronic Theses & Dissertations
THE ROLE OF EMERGENT DIGITAL TECHNOLOGIES IN MARKETING RESEARCH AND STRATEGY
Redd, Shana Leslie
Text (2021)
Part of
Electronic Theses & Dissertations
Enhancing e-commerce performance : product return and online customer review perspectives
Zhang, Yufei
Text (2018)
Part of
Electronic Theses & Dissertations
Contextual differentiation of absorptive capacity : empirical and conceptual development
Rakthin, Sirisuhk
Text (2013)
Part of
Electronic Theses & Dissertations
New product launches and manufacturers' returns : addressing the challenges of launching new products through large retailers
Dean, Tereza
Text (2012)
Part of
Electronic Theses & Dissertations
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