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Thesis Advisor: Turner, Monique
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Electronic Theses & Dissertations
4
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Theses
4
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English
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In Copyright
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Communication
3
Guilt
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Persuasion (Psychology)
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A moral perspective on guilt appeals : examining the moral matching effect
Ye, Qijia
Text (2022)
Part of
Electronic Theses & Dissertations
“I DIDN’T EXPECT YOU TO GOSSIP ABOUT ME!” : HOW GOSSIP VALENCE AND SOURCE AFFECT EMOTIONS AND BEHAVIORAL INTENTIONS FOR THE TARGET OF GOSSIP
Allard , Amanda
Text (2023)
Part of
Electronic Theses & Dissertations
EXAMINING THE PERSUASIVE EFFECTS OF EFFICACY IN FEAR APPEALS AND HOPE APPEALS : DO UNCERTAINTY AVOIDANCE AND EFFICACY SPECIFICITY MODERATE THE EFFECTS?
Ha, Ji Hyun
Text (2024)
Part of
Electronic Theses & Dissertations
Do Efficacy Cues Moderate the Persuasive Effects of Guilt and Shame Appeals?
Long, Jiawei
Text (2024)
Part of
Electronic Theses & Dissertations
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