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Program of Study: Communication Arts and Sciences - Mass Media
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Electronic Theses & Dissertations
6
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Theses
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Market dynamics of the U.S. television syndication industry : an examination of its regulatory environment and market competition, 1980-1990
Chan-Olmsted, Sylvia M. (Sylvia Menghua)
Text (1991)
Part of
Electronic Theses & Dissertations
The potential impact of broadband communication network technology on consumer marketing communication : a computer simulation experiment
Block, Martin P., 1946-
Text (1975)
Part of
Electronic Theses & Dissertations
Newspaper images of Native Americans : Michigan newspaper coverage of treaties and compacts affecting Indians in the territory and state of Michigan
Sochay, Scott G.
Text (1998)
Part of
Electronic Theses & Dissertations
Happy meals, happy parents : food marketing strategies and corporate social responsibility
Quilliam, Elizabeth Taylor
Text (2008)
Part of
Electronic Theses & Dissertations
The effects of crossmedia ownership on television and newspaper "prices"
Wirth, Michael Otto, 1951-
Text (1977)
Part of
Electronic Theses & Dissertations
Trends and issues in commercial prime time television : an analysis of network programming, 1966-1976
Thompson, Lawrence D., 1947-
Text (1977)
Part of
Electronic Theses & Dissertations
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