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  • Program of Study: Public Relations
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  • Computer-mediated persuasion in online reviews : statistical versus narrative evidence

    Hong, Seoyeon
    Text (2009)
    Part of Electronic Theses & Dissertations
    In Copyright
  • Sports sponsorship effects : the role of logo visual fluency, familiarity, and sponsor-event congruence for audience recall of team sponsors

    Chao, Wen-Chi
    Text (2011)
    Part of Electronic Theses & Dissertations
    In Copyright
  • The development of selling sustainability in saving The Great Bear Rainforest

    Dennis, Denise, M.A
    Text (2010)
    Part of Electronic Theses & Dissertations
    In Copyright
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