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  • Subject: AIDS phobia
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  • When the fear content of a fear appeal might be irrelevant : can you scare the already scared?

    Muthuswamy, Nithya
    Text (2006)
    Part of Electronic Theses & Dissertations
    In Copyright
  • Addressing individualism-collectivism in fear appeals : promoting AIDS-protective behaviors among undergraduate students from the United States and Taiwan

    Liu, Wen-Ying
    Text (1998)
    Part of Electronic Theses & Dissertations
    In Copyright
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