MSU Libraries
Digital Repository
Home
About
Collections
Selected filters
Subject: Brand choice
×
Collection
Electronic Theses & Dissertations
5
Material Type
Theses
5
Language
English
5
Copyright Status
In Copyright
5
Subject
Sort by
A-Z
Count
Advertising--Brand name products
2
Brand name products
1
Business logistics
1
Communication
1
Consumer behavior
1
Consumer behavior--Psychological aspects
1
Consumer complaints
1
Consumers' preferences
1
Coupons (Retail trade)
1
Customer services
1
Design--Human factors
1
Groceries
1
Information technology
1
Middle West
2
Motion picture audiences--Psychology
1
Motivation research (Marketing)
1
Psychological aspects
1
Purchasing
1
Value analysis (Cost control)
1
Wholesale trade
1
Year
TO
Apply
Search results for
Policy Review
Showing 1 to 5 of 5 results
Results per page
20
50
100
Sort by
Most Relevant
Title (A-Z)
Title (Z-A)
Date (Newest)
Date (Oldest)
Most Recent
Least Relevant
An investigation of wholesale buyer reaction to manufacturer customer service failures in the grocery channel
Bennion, Marcus Lyndsay
Text (1980)
Part of
Electronic Theses & Dissertations
Understanding product attachment and expected product lifetime by extending Technology Acceptance Model (TAM) with product personalization and Innovation Diffusion Theory (IDT)
Yun, Younghwa
Text (2013)
Part of
Electronic Theses & Dissertations
The heuristic and systematic processing of brand attributes and neutral information sources in the decision to see a film at the theater
Ward, William J. (William Jeffrey)
Text (2007)
Part of
Electronic Theses & Dissertations
Advertising clutter and its impact on brand equity
Ha, Louisa Shu Ying
Text (1994)
Part of
Electronic Theses & Dissertations
The impact of couponing on brand image over repeated exposure : an experimental analysis
Brezen, Tamara Suzanne
Text (1986)
Part of
Electronic Theses & Dissertations
First
1
(current)
Last
