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Electronic Theses & Dissertations
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Theses
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English
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In Copyright
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Brand loyalty
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Consumer satisfaction
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Corporations--Investor relations
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Customer relations
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Institutional investors
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Product design
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Product management
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Psychological reactance
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Stock exchanges
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Stock price forecasting
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Television advertising
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Miller Robert L
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The multifaceted interplay between firms and the financial community : a marketing perspective
Sardashti, Hanieh
Text (2018)
Part of
Electronic Theses & Dissertations
Customer relationships : antecedents and performance implications
Wang, Feng (College teacher in marketing)
Text (2018)
Part of
Electronic Theses & Dissertations
The impacts of brand management practices on brand performance and firm value
Zhao, Yanhui
Text (2016)
Part of
Electronic Theses & Dissertations
Psychological reactance and branded product placement
Chang, Susan
Text (2005)
Part of
Electronic Theses & Dissertations
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