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Electronic Theses & Dissertations
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Theses
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Attribution (Social psychology)
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Computer users
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Consumer behavior
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Consumers--Attitudes
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Electronic commerce
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Facebook (Firm)
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Human-computer interaction
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Internet advertising
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Online social networks
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Online social networks in business
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Psychological aspects
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Social media
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Teleshopping
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Word-of-mouth advertising
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The effectiveness of product conversations in social media : from an attribution theory perspective
Kim, Mi Kyoung
Text (2010)
Part of
Electronic Theses & Dissertations
Consumer learning and 3-D ecommerce : the effects of sequential exposure of a virtual experience relative to indirect and direct product experience on product knowledge, brand attitude and purchase intention
Daugherty, Terry M.
Text (2001)
Part of
Electronic Theses & Dissertations
Social media and user engagement : a self determination perspective
Khan, Muhammad Laeeq-ur-Rehman
Text (2014)
Part of
Electronic Theses & Dissertations
Testing a theoretical model to examine the relationships among e-social shopping motivation, perception, and behavioral intention
Yun, Zee-Sun
Text (2011)
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Electronic Theses & Dissertations
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