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Electronic Theses & Dissertations
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Automobile industry and trade
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Automobiles
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Consumer behavior
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Consumers--Attitudes--Research
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Economics
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Facebook (Electronic resource)
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Influence (Psychology)
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Internet advertising
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Online social networks
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Public opinion
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Social media--Economic aspects
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Teleshopping
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Truthfulness and falsehood
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United States
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Viral marketing
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Consumer resistance to sponsored eWOM : the roles of influencer credibility and inferences of influencer motives
Jiang, Mengtian
Text (2018)
Part of
Electronic Theses & Dissertations
Essays on the impact of social media in the automobile industry
Wang, Yen-Yao
Text (2017)
Part of
Electronic Theses & Dissertations
Testing a theoretical model to examine the relationships among e-social shopping motivation, perception, and behavioral intention
Yun, Zee-Sun
Text (2011)
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Electronic Theses & Dissertations
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