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Electronic Theses & Dissertations
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Consumer response to cause-brand alliances : how situational and consumer characteristics influence consumer response
Trimble, Carrie Suzanne
Text (2007)
Part of
Electronic Theses & Dissertations
Strategic dimensions of integrated services providers
Wardlow, Daniel L.
Text (1992)
Part of
Electronic Theses & Dissertations
Managing multiple relationships in information-rich environments : the positive and negative impact of information symmetry in networks
Lee, Hannah S.
Text (2014)
Part of
Electronic Theses & Dissertations
Marketing channel administration by Japanese manufacturers : an exploratory investigation
Shimaguchi, Mitsuaki, 1942-
Text (1977)
Part of
Electronic Theses & Dissertations
International marketing standardization versus adaptation from the consumer's perspective
Chiou, Jyh-shen
Text (1996)
Part of
Electronic Theses & Dissertations
Investigation of information technology adoption : the impact of logistics structure and strategy
Rogers, Dale Stewart
Text (1990)
Part of
Electronic Theses & Dissertations
A study of market knowledge competence as a source of SBU performance
Kandemir, Destan
Text (2005)
Part of
Electronic Theses & Dissertations
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