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Electronic Theses & Dissertations
61
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Physical Review
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The performance of a physical distribution channel system under various conditions of demand uncertainty : a simulation experiment
Speh, Thomas W.
Text (1974)
Part of
Electronic Theses & Dissertations
The role of household physical, human, network and environmental assets in small farmer access to markets : Guatemalan lettuce growers' experiences with modern market channels
Flores, Luis G. (Luis Geovanny)
Text (2010)
Part of
Electronic Theses & Dissertations
Enhancing e-commerce performance : product return and online customer review perspectives
Zhang, Yufei
Text (2018)
Part of
Electronic Theses & Dissertations
Improving the effectiveness of food distribution in developing countries : an analysis of Karachi, Pakistan
Luqmani, Mushtaq
Text (1978)
Part of
Electronic Theses & Dissertations
Managing the Online Conversation : The Roles of Expressed Behavioral Commitment and Decreased Customer Effort in Online Customer Reviews
Beck, Jonathan Michael
Text (2019)
Part of
Electronic Theses & Dissertations
Evaluating the consequences of marketing change : an application of systems theory
Griggs, John E., 1941-
Text (1968)
Part of
Electronic Theses & Dissertations
CONCEPTUALIZING AND MEASURING CONSUMER ACTIVISM FROM AN ANTI-BRAND, GOAL-ORIENTED BEHAVIORAL PERSPECTIVE : A PSYCHOMETRIC SCALE DEVELOPMENT
Santos Muraro, Iago
Text (2023)
Part of
Electronic Theses & Dissertations
The Confluence of Electronic Word of Mouth and Firm Performance Outcomes
Holle, Brandon Zachary
Text (2023)
Part of
Electronic Theses & Dissertations
Computer applications in marketing : an analysis of corporate experiences
Kaplan, Robert Marshall
Text (1967)
Part of
Electronic Theses & Dissertations
An inquiry into the relevance of "The Marketing Concept" as a management guide to the mobilization of corporate effort
King, Robert L.
Text (1960)
Part of
Electronic Theses & Dissertations
Local market presence : a preliminary investigation
Cooper, Ann Reneé Crooks
Text (1995)
Part of
Electronic Theses & Dissertations
An exploratory study of the meaning of social indicators in product strategy
Hamburger, Polia Lerner, 1930-
Text (1972)
Part of
Electronic Theses & Dissertations
The potential impact of broadband communication network technology on consumer marketing communication : a computer simulation experiment
Block, Martin P., 1946-
Text (1975)
Part of
Electronic Theses & Dissertations
Quantitative methods of measuring merchandising performance in selected department stores
Dalrymple, Douglas J.
Text (1964)
Part of
Electronic Theses & Dissertations
Developing marketing communications for Pure Michigan Hunt : a means-end chain analysis of Michigan hunters
McGuire, Garrett J.
Text (2011)
Part of
Electronic Theses & Dissertations
Product complexity : theoretical relationships to demand and supply chain costs
Jacobs, Mark A.
Text (2008)
Part of
Electronic Theses & Dissertations
Promoting healthy eating behaviors using information and communication technology (ict) succession theory and media richness theory during COVID-19 pandemic
Ma, Mengyan
Text (2021)
Part of
Electronic Theses & Dissertations
Whose message is more powerful? Comparing the effect of virtual influencers and human celebrities on social media persuasion depending on perceived source characteristics and nutrition of instagram food messages
Lee, Ju Young
Text (2022)
Part of
Electronic Theses & Dissertations
The impact of market-oriented strategy on competitiveness in product innovation in the U.S. software industry
Li, Xiaohu (Tiger Li)
Text (1994)
Part of
Electronic Theses & Dissertations
Intention to share promotional offers in brand social communities : the role of perceived transaction and social value
Lee, Sung-Mi
Text (2010)
Part of
Electronic Theses & Dissertations
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